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Indoor Soccer Business Plan

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Are you a soccer enthusiast thinking of launching your own indoor soccer facility? While the business is rewarding and provides a good opportunity for profitability, to keep it successful you will need planning.

Yes, we are talking about a foolproof business plan! But, writing a business plan also needs a lot of information and resources. Are you confused about where and how to start your business plan writing journey? Worry not, here is our indoor soccer business plan template along with various examples to support you in writing yours. So, let’s hop in!

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How to Write an Indoor Soccer Business Plan?

Writing an indoor soccer business plan is a crucial step toward the success of your business. Here are the key steps to consider when writing a business plan:

1. Executive Summary

An executive summary is the first section planned to offer an overview of the entire business plan. However, it is written at the end, after having the full knowledge of the whole business plan.

Here are a few key components to include in your executive summary:

Introduction of your Business

First things first, give a brief introduction to your business, so the audience knows what they are getting into. This section may include the location, business history, the type of indoor soccer business, etc. For example,

Introduction of GoalCraft

Introducing GoalCraft, the premier soccer destination in bustling Los Angeles, California! Established in 2022, we’re not just about the game; we’re a community-driven space where soccer enthusiasts unite for thrilling matches, top-tier training, and the joy of scoring goals. GoalCraft is more than a soccer facility — it’s your ultimate go-to for the perfect fusion of sport, camaraderie, and excitement.

Market Opportunity

Summarize your market research, including market size, growth potential, and marketing trends. Highlight the opportunities in the market and how your business will fit in to fill the gap in the industry.

Highlight the indoor soccer services you offer your clients. The USPs and differentiators you offer are always a plus.

For instance, you may include professional coaching staff as your unique value proposition.

Marketing & Sales Strategies

Outline your sales and marketing strategies—what marketing platforms you use, how you plan on acquiring customers, etc.

Financial Highlights

Briefly summarize your financial projections for the initial years of business operations. Include any capital or investment requirements, associated startup costs, projected revenues, and profit forecasts.

Call to Action

Summarize your executive summary section with a clear CTA, for example, inviting investors to discuss the potential business investment.

Ensure your executive summary is clear, concise, easy to understand, and jargon-free.

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2. Business Overview

The business overview section of your business plan offers detailed information about your business. The details you add will depend on how important they are to your business. Yet, business name, location, business history, and future goals are some of the foundational elements you must consider adding to this section.

This section should provide a thorough understanding of your business, its history, and its future plans. Keep this section engaging, precise, and to the point.

3. Market Analysis

The market analysis section of your business plan should offer a thorough understanding of the industry with the target market, competitors, and growth opportunities. You should include the following components in this section.

Target market

Start this section by describing your target market. Define your ideal customer and explain what types of services they prefer. Creating a buyer persona will help you easily define your target market to your readers. For example,

Target market for GoalCraft

GoalCraft, located in the heart of Los Angeles, stands as a premier destination for soccer enthusiasts seeking a unique indoor soccer experience. As an innovative indoor soccer facility, GoalCraft offers a variety of programs and leagues tailored to different age groups and skill levels.

Founded with a vision to create a vibrant community hub for soccer lovers, GoalCraft is owned and operated by a dedicated team of individuals with a deep passion for the sport.

Our mission is to provide a dynamic and inclusive space where youth, adults, and fans can come together to enjoy the thrill of soccer. With a rich history of fostering teamwork, skill development, and a love for the game, GoalCraft is more than a soccer facility; it’s a home for the soccer community in Los Angeles.

Market size and growth potential

Describe your market size, growth potential, and whether you will target a niche or broader market.

For instance, in 2021, 10% of GenZ claim that they played soccer at least once. Thus, young people are engaging themselves in this sport resulting in the bright future of your business.

Competitive Analysis

Identify and analyze your direct and indirect competitors. Identify their strengths and weaknesses, and describe what differentiates your indoor soccer business from them. Point out how you have a competitive edge in the market.

The competitive edge can be personalized training, professional coaches, versatile field rentals, or anything else that attracts potential customers to your place.

Market Trends

Analyze emerging trends in the industry, such as technology disruptions, focus on containment, etc. Explain how your business will cope with all the trends.

For example, there is this growing demand for themed leagues between different teams, so how will you cope up with that?

Regulatory Environment

List regulations and licensing requirements that may affect your indoor soccer business, such as zoning laws, building regulations, licensing & permits, employee regulations, etc.

Here are a few tips for writing the market analysis section of your indoor soccer business plan:

  • Conduct market research, industry reports, and surveys to gather data.
  • Provide specific and detailed information whenever possible.
  • Illustrate your points with charts and graphs.
  • Write your business plan keeping your target audience in mind.

4. Indoor Soccer Facilities

This section should describe the specific facilities that will be offered to customers. To write this section should include the following:

Describe all the facilities

Mention the indoor soccer facilities your business will offer. This list may include facilities like:

  • Playing fields
  • Locker rooms
  • Spectator areas
  • Equipment rentals
  • Training areas
  • Fitness center
  • Part room or event spaces

Quality measures

This section should explain how you maintain quality standards and consistently provide the highest quality service.

This may include field surface quality, facility cleanliness, safety standards, adequate ventilation, equipment maintenance, etc.

In short, this section of your indoor soccer plan must be informative, precise, and client-focused. By providing a clear and compelling description of your offerings, you can help potential investors and readers understand the value of your business.

5. Sales And Marketing Strategies

Writing the sales and marketing strategies section means a list of strategies you will use to attract and retain your clients. Here are some key elements to include in your sales & marketing plan:

Unique Selling Proposition (USP)

Define your business’s USPs depending on the market you serve, the equipment you use, and the unique services you provide. Identifying USPs will help you plan your marketing strategies.

For example, diverse soccer programs, a prime location in Los Angeles, professional coaching staff, flexible booking options, etc.

Pricing Strategy

Describe your pricing strategy—how you plan to price your services and stay competitive in the local market. You can mention any discounts you plan on offering to attract new customers to your indoor soccer business.

Marketing Strategies

Discuss your marketing strategies to market your services. You may include some of these marketing strategies in your business plan—social media marketing, influencer marketing, and print marketing.

Sales Strategies

Outline the strategies you’ll implement to maximize your sales. Your sales strategies may include multisession discounts, group discounts, referral programs, etc.

Customer Retention

Describe your customer retention strategies and how you plan to execute them. For instance, introducing loyalty programs, birthday offers, festival offers, etc.

Overall, this section of your indoor soccer business plan should focus on customer acquisition and retention.

Have a specific, realistic, and data-driven approach while planning sales and marketing strategies for your indoor soccer business, and be prepared to adapt or make strategic changes in your strategies based on feedback and results.

6. Operations Plan

The operations plan section of your business plan should outline the processes and procedures involved in your business operations, such as staffing requirements and operational processes. Here is an example,

Operational process for GoalCraft

The operational process of GoalCraft, our indoor soccer business, is designed to provide a seamless and enjoyable experience for everyone. Starting with facility management, we ensure our indoor soccer pitches are well-maintained, and meeting safety and quality standards.

Player registration is made easy through our user-friendly online platform, allowing individuals or teams to book time slots conveniently.

Upon arrival, our dedicated staff oversees the check-in process, ensuring all players have the required equipment and are aware of safety protocols.

The games are officiated by trained referees, adding a professional touch to the experience. We offer flexibility in scheduling, allowing players to reserve slots for regular matches, leagues, or tournaments.

Our operational process extends beyond the field to provide a comprehensive soccer experience, making GoalCraft the go-to destination for indoor soccer enthusiasts.

Adding these components to your operations plan will help you lay out your business operations, which will eventually help you manage your business effectively.

7. Management Team

The management team section provides an overview of your indoor soccer business’s management team. This section should provide a detailed description of each manager’s experience and qualifications, as well as their responsibilities and roles.

Founders/CEO

Mention the founders and CEO of your indoor soccer business, and describe their roles and responsibilities in successfully running the business.

Key managers

Introduce your management and key team members, and explain their roles and responsibilities.

Compensation Plan

Describe your compensation plan for the management and staff. Include their salaries, incentives, and other benefits.

Advisors/Consultants

Mentioning advisors or consultants in your business plans adds credibility to your business idea.

So, if you have any advisors or consultants, include them with their names and brief information consisting of roles and years of experience.

This section should describe the key personnel for your indoor soccer business, highlighting how you have the perfect team to succeed.

8. Financial Plan

Your financial plan section should provide a summary of your business’s financial projections for the first few years. Here are some key elements to include in your financial plan:

Profit & loss statement

Describe the projected revenue, operational, and service costs in your projected profit and loss statement. Make sure to include your business’s expected net profit or loss.

Cash flow statement

The cash flow for the first few years of your operation should be estimated and described in this section. This may include billing invoices, payment receipts, loan payments, and any other cash flow statements.

Balance Sheet

Create a projected balance sheet documenting your indoor soccer business’s assets, liabilities, and equity.

Break-even point

Determine and mention your business’s break-even point—the point at which your business costs and revenue will be equal.

This exercise will help you understand how much revenue you need to generate to sustain or be profitable.

Financing Needs

Calculate costs associated with starting an indoor soccer business, and estimate your financing needs and how much capital you need to raise to operate your business. Be specific about your short-term and long-term financing requirements, such as investment capital or loans.

Be realistic with your financial projections, and offer relevant information and evidence to support your estimates.

9. Appendix

The appendix section of your plan should include any additional information supporting your business plan’s main content, such as market research, legal documentation, financial statements, and other relevant information.

  • Add a table of contents for the appendix section to help readers easily find specific information or sections.
  • In addition to your financial statements, provide additional financial documents like tax returns, a list of assets within the business, credit history, and more. These statements must be the latest and offer financial projections for at least the first three or five years of business operations.
  • Provide data from market research, including stats about the industry, user demographics, and industry trends.
  • Include any legal documents such as permits, licenses, and contracts.
  • Include any additional documentation related to your business plan, such as product brochures, marketing materials, operational procedures, etc.

Use clear headings and labels for each section of the appendix so that readers can easily find the necessary information.

Remember, the appendix section of your indoor soccer business plan should only include relevant and important information supporting your plan’s main content.

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This sample indoor soccer business plan will provide an idea for writing a successful indoor soccer plan, including all the essential components of your business.

After this, if you still need clarification about writing an investment-ready business plan to impress your audience, download our indoor soccer business plan pdf .

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Frequently Asked Questions

Where to find business plan writers for your indoor soccer business.

There are many business plan writers available, but no one knows your business and ideas better than you, so we recommend you write your indoor soccer business plan and outline your vision as you have in mind.

What is the easiest way to write your indoor soccer business plan?

A lot of research is necessary for writing a business plan, but you can write your plan most efficiently with the help of any indoor soccer business plan example and edit it as per your need. You can also quickly finish your plan in just a few hours or less with the help of our easy-to-use business plan software .

How detailed should the financial projections be in my indoor soccer business plan?

The level of detail of the financial projections of your indoor soccer business may vary considering various business aspects like direct and indirect competition, pricing, and operational efficiency. However, your financial projections must be comprehensive enough to demonstrate a complete view of your financial performance.

Generally, the statements included in a business plan offer financial projections for at least the first three or five years of business operations.

What key components should an indoor soccer business plan include?

The following are the key components your indoor soccer business plan must include:

  • Executive summary
  • Business Overview
  • Market Analysis
  • Products and services
  • Sales and marketing strategies
  • Operations plan
  • Management team
  • Financial plan

Can a good indoor soccer business plan help me secure funding?

Indeed. A well-crafted indoor soccer business plan will help your investors better understand your business domain, market trends, strategies, business financials, and growth potential—helping them make better financial decisions.

So, if you have a profitable and investable business, a comprehensive business plan can help you secure your business funding.

About the Author

indoor soccer business plan

Vinay Kevadiya

Vinay Kevadiya is the founder and CEO of Upmetrics, the #1 business planning software. His ultimate goal with Upmetrics is to revolutionize how entrepreneurs create, manage, and execute their business plans. He enjoys sharing his insights on business planning and other relevant topics through his articles and blog posts. Read more

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How to Start an Indoor Soccer Facility Business

By: Author Tony Martins Ajaero

Home » Business ideas » Sports Industry

Do you want to start an indoor soccer facility? If YES, here is a complete guide to starting an indoor soccer facility business with NO money and no experience plus a sample indoor soccer facility business plan template.

If you are looking for a business to establish as a sports enthusiast, you should think towards building an indoor soccer facility. Starting an indoor soccer facility in an area that has loads of soccer lovers but few open fields can be very lucrative.

Soccer is a global sport and people who love the game will always look for ways to play the game much more than watching people play it. Building an indoor soccer facility can be expensive but you can be rest assured that you will make your money within a few years of launching your indoor soccer facility.

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The fact that you are going to secure a facility big enough to contain a normal soccer pitch, spectator’s seats, changing room and parking means that you must truly be prepared for this business. If your indoor soccer facility is of high quality and it is located close to hotels and tourist sites, you will attract people including local and international soccer clubs that are in your city to play soccer matches.

No doubt, you should have an interest in soccer and also relationships with soccer teams in your area if indeed you want to do pretty well in this line of business. You should be able to convince parents and school managements to make use of your indoor soccer facility for their wards.

So, if you are serious about starting your own indoor soccer facility business, all you need do is to read this article and you will be well equipped.

Steps to Starting an Indoor Soccer Facility Business

1. understand the industry.

The Indoor Sports Facilities Management industry that the indoor soccer facility business falls under is indeed an active industry; players in the industry are basically involved in running indoor or outdoor sports and physical recreation venues, grounds and facilities et al.

It is important to state that the industry does not include businesses such as health centers, fitness centers or gyms et al. The industry is driven by increasing consumer spending on sports events and higher participation rates in organized sports especially at community levels.

The industry experienced steady growth in the last five years due to steadily rising consumer expenditure on recreation and culture, and growing spectator sport participation.

Despite the fact that the overall sport participation is currently at the same level as it was in the last five years, participation in amateur sports peaked in 2012 and 2013 which boosted revenue for operators of local, community and grassroots facilities.

Government investment in large-scale sports projects is a key source of revenue for industry participants and major redevelopment have also contributed to revenue growth over the last five years.

The Indoor Sports Facilities Management industry is indeed a very large industry and pretty much thriving in all parts of the world especially in developed countries such as United States of America, Canada, United Kingdom, Germany, Australia and Italy et al.

Statistics has it that in the united states of America alone, there are about 1,579 licensed and registered sports and recreation facilities including those who are into franchising responsible for employing about 14,644 employees and the industry rakes in a whooping sum of $1bn annually with an annual growth rate projected at 1.2 percent.

No establishment can boast of having a lion share of the available market in this industry. The Indoor Sports Facilities Management industry will continue to blossom because children and sports lovers will not relent in looking for a secured facility to play sports.

Despite the fact that the industry seems capital intensive, aspiring entrepreneurs who intend opening their own indoor soccer facilities can still get support from government and also access loans from financial institutions.

Some of the factors that encourage entrepreneurs to start their own indoor soccer facility business could be that the business is a thriving business and the business is highly regulated and with high starting barrier, hence it is open to only serious minded entrepreneurs.

Over and above, starting a sport and recreation facility business in the United States of America can be a bit stressful, it requires enough cash to acquire land large enough to accommodate the sport complex and also cash to equip the facility to meet the standard expected by potential users of the sports complex.

2. Conduct Market Research and Feasibility Studies

  • Demographics and Psychographics

The demographic and psychographic composition of those who patronize indoor soccer facilities cut across organizations and individuals.

Schools, football clubs and individuals who don’t have where to play soccer or any indoor games would always source for indoor sports facilities around them hence the demographic composition for an indoor soccer facility is all encompassing.

The truth is that when it comes to playing or watching soccer games, there is indeed a wide range of available customers; every adult and children, both male and female are potential clients.

So, if you are thinking of starting an indoor soccer facility business, then you should make your target demographics all encompassing. It should include individuals, schools, soccer teams, corporate organizations, community associations, religious organizations and tourists within the location where your indoor soccer facility is located.

3. Decide Which Niche to Concentrate On

It is important to state that there is no niche area in this line of business. This is so because indoor soccer facility is a niche in the Indoor Sports Facilities Management industry.

Basically, indoor soccer facilities are facilities where soccer players and lovers go to either play soccer or watch people play soccer. Usually, people pick up membership and also renew their membership annually or as stated by the management of the indoor soccer facility.

The Level of Competition in the Industry

The competition that exists in the indoor soccer facility line of business goes beyond competition amongst indoor soccer facilities within your location, but also among every player in the Indoor Sports Facilities Management industry that also provide facilities for people to play soccer in and around your location. So, it will be right to say that the competition in the indoor soccer facility line of business is tough.

The truth is that no matter the level of competition in an industry, if you have done your due diligence and you brand and promote your services or business properly, you will always make headway in the industry. Just ensure that you provide a highly secured and safe indoor soccer facility for your clients and you know how to attract and reach out to your target market.

4. Know Your Major Competitors in the Industry

It is a known fact that in every industry, there are always brands that perform better or are better regarded by customers and the general public than the others.

Some of these brands are those that have been in the industry for a long time, while others are best known for how they conduct their businesses and the results they have achieved over the years. These are some of the leading indoor soccer facilities in the United States of America and in the globe;

  • Soccer Fever
  • Sportsplex USA Santee
  • Americas Got Soccer
  • Good Sports USA
  • Pittsburgh Indoor Sports Arena
  • Indoor Soccer Center – Bubble Ball Soccer & Knockerball – Los Angeles
  • Soccer Centers/Dutch Total Soccer
  • Ultimate Soccer Arenas
  • Indoor Soccer Zone
  • Soccer Planet USA
  • Danvers Indoor Sports
  • Universal Sports Academy
  • Timpanogos Indoor Soccer
  • Victory Sports Complex
  • Fieldhouse USA-Winter Youth Basketball & Soccer
  • We Play Indoor Soccer Complex
  • LA Galaxy Soccer Center
  • SocrLabs – Indoor soccer development center for explosive speed & agility for elite soccer players
  • Glenn Warner Soccer Facility

Economic Analysis

If you are looking towards successfully launching a business and maximizing profits, then you need to ensure that you get your economic and cost analysis right and try as much as possible to adopt best practices in the industry you choose to build a business in.

Indoor soccer facility business is not a Green business in the United States and it is indeed a competitive business, as a matter of fact; you will come across several indoor soccer facilities when you go out there sourcing for a facility where you can play soccer or watch people play soccer.

So, if you are mapping out your economic and cost analysis , you should carry out thorough market survey and costing of the required amount needed to rent a big facility that is large enough to contain a full – sized soccer pitch including spectator’s stand, changing room and enough parking space.

You would have to lay out a synthetic pitch, provide chairs for your spectators, changing room, first aid stand, fire alarm system, multimedia equipment, public address system, commentary box, et al and also the running cost to successfully run the business.

Over and above, if you are considering starting an indoor soccer facility, then your concern should not be limited to the cost of registering the business, securing the required license, leasing and equipping the facility, but also on branding and on how to build a robust clientele base.

5. Decide Whether to Buy a Franchise or Start from Scratch

If you are looking towards starting an indoor soccer facility, you would have to start from the very scratch because you can hardly get the franchise of an indoor soccer facility to buy. It is a business that is open to all and sundry.

Besides starting an indoor soccer facility from the scratch is straightforward and not as complex as people think. With an indoor soccer facility, you should just try as much as possible to get the right business license and permits, secure a standard and secured facility, the required equipment and supply, build business relationship with key stakeholders and then leverage on every marketing tool within your disposal especially the internet to market your services.

Please note that most of the big and successful indoor soccer facilities around started from the scratch and they were able to build a solid business brand. It takes dedication, hard work and determination to achieve business success.

6. Know the Possible Threats and Challenges You Will Face

If you decide to start your own indoor soccer facility today, one of the major challenges you are likely going to face is the presence of well – established indoor soccer facilities and every player in the Indoor Sports Facilities Management industry who also provide facilities for people to play soccer in and around your location. The only way to avoid this challenge is to create your own market.

Some other challenges and threats that you are likely going to face are economic downturn and unfavorable government policies. There is nothing you can do as regards these threats and challenges other than to stay positive that things will work well for you.

7. Choose the Most Suitable Legal Entity (LLC, C Corp, S Corp)

Generally, you have the options of either choosing a general partnership, limited liability company, or even a sole proprietorship for an indoor soccer facility. Ordinarily, sole proprietorship should have been the ideal business structure for a small – scale indoor soccer facility especially if you are just starting out with a moderate start – up capital and covering just a small community.

But if your intention is to grow the business and offer your services to customers all across your state and throughout the United States of America, then choosing sole proprietor is not an option for you. Limited Liability Company, LLC or even general partnership will cut it for you.

Setting up an LLC protects you from personal liability. If anything goes wrong in the business, it is only the money that you invested into the limited liability company that will be at risk. It is not so for sole proprietorships and general partnerships.

Limited liability companies are simpler and more flexible to operate and you don’t need a board of directors, shareholder meetings and other managerial formalities.

These are some of the factors you should consider before choosing a legal entity for your indoor soccer facility; limitation of personal liability, ease of transferability, admission of new owners, investors’ expectation and of course taxes.

If you take your time to critically study the various legal entities to use for your indoor soccer facility with the ability to offer your services to customers all across the city and state that you operate, you will agree that limited liability company; an LLC is most suitable.

You can start this type of business as limited liability company (LLC) and in future convert it to a ‘C’ corporation or an ‘S’ corporation especially when you have the plans of going public.  

8. Choose a Catchy Business Name

As it relates choosing a name for your business, you should be creative because whatever name you choose for your business will go a long way to create a perception of what the business represents.

Usually it is the norm for people to follow the trend in the industry they intend operating from when naming their business. If you are considering starting your own indoor soccer facility, here are some catchy names that you can choose from;

  • Winning Team® Indoor Soccer Center, LLC
  • Gunners™ Indoor Soccer Arena, LLC
  • Sir Thomas McLaren Memorial© Indoor Soccer Center, Inc.
  • Larry Star® Indoor Soccer Center, Inc.
  • Little Rock Community© Indoor Soccer Center, Inc.
  • Saint Paul Community® Indoor Soccer Center, Inc.
  • Baton Rouge Community™ Indoor Soccer Facility, Inc.
  • Front Views© Indoor Soccer Facility, LLC
  • Williams Uriel & Sons® Indoor Soccer Facility, Inc.
  • Des Moines Community® Indoor Soccer Arena, Inc.

9. Discuss with an Agent to Know the Best Insurance Policies for You

In the United States and in most countries of the world, you can’t operate a business without having some of the basic insurance policy covers that are required by the industry you want to operate from. So, it is important to create a budget for insurance and perhaps consult an insurance broker to guide you in choosing the best and most appropriate insurance policies for your indoor soccer facility.

Here are some of the basic insurance covers that you should consider purchasing if you want to start your own indoor soccer facility in the United States of America;

  • General insurance
  • Health insurance
  • Liability insurance
  • Risk insurance
  • Workers Compensation
  • Overhead expense disability insurance
  • Business owner’s policy group insurance
  • Payment protection insurance

10. Protect your Intellectual Property With Trademark, Copyrights, Patents

If you are considering starting your own indoor soccer facility, usually you may not have any need to file for intellectual property protection / trademark. This is so because the nature of the business makes it possible for you to successful run the business without having any cause to challenge anybody in court for illegally making use of your company’s intellectual properties.

But if you just want to protect your company’s logo and other documents or software that are unique to you or even jingles and media production concepts, then you can go ahead to file for intellectual property protection. If you want to register your trademark, you are expected to begin the process by filing an application with the USPTO.

11. Get the Necessary Professional Certification

Aside from your ability to give instructions as it relates to playing soccer and how to effectively officiate soccer games and manage such facility, professional certification is one of the main reasons why some indoor soccer facility owners stand out.

If you want to make an impact in the Indoor Sports Facilities Management industry, you should work towards acquiring all the needed certifications in your area of specialization. You are strongly encouraged to pursue professional certifications; it will go a long way to show your commitment towards the business.

Certification validates your competency and shows that you are highly skilled, committed to your career, and up-to-date in this competitive market. These are some of the certifications you can work towards achieving if you want to run your own indoor soccer facility;

  • Certification from the International Facility Management Association (IFMA)
  • Relevant Degree or Diploma in Physical and Health Education

Please note that you can successfully run and manage an indoor soccer facility in the United States and in most countries of the world without acquiring professional certifications as long as you have adequate experience cum background in the Indoor Sports Facilities Management industry.

12. Get the Necessary Legal Documents You Need to Operate

The essence of having the necessary documentation in place before launching a business in the United States of America cannot be overemphasized. It is a fact that you cannot successfully run any business in the United States without the proper documentations.

If you do, it won’t be too long before the long hand of the law catches up with you. These are some of the basic legal documents that you are expected to have in place if you want to legally run your own indoor soccer facility in the United States of America;

  • Certificate of Incorporation
  • Business License
  • Tax Payer’s ID / Tax Identification Number
  • Business Plan
  • Non – disclosure Agreement
  • Employee Handbook
  • Employment Agreement (offer letters)
  • Operating Agreement for LLCs
  • Insurance Policy
  • Online Terms of Use (since you operate online)
  • Online Privacy Policy Document (basically for online payment portal)
  • Company Bylaws
  • Memorandum of Understanding (MoU)
  • Contract Document
  • Franchise or Trademark License (optional)

13. Raise the Needed Startup Capital

Starting an indoor soccer facility can be capital intensive even if you choose to start on a small scale. If you choose to start the business on a large scale with a standard and well – equipped facility; a big facility that is large enough to contain a full – sized soccer pitch including spectator’s stand, changing room and enough parking space, then you would need to go source for fund to finance the business because it is expensive to start a standard large – scale indoor soccer facility.

No doubt when it comes to financing a business, one of the first things and perhaps the major factors that you should consider is to write a good business plan .

If you have a good and workable business plan document in place, you may not have to labor yourself before convincing your bank, investors and your friends to invest in your business. Here are some of the options you can explore when sourcing for start – up capital for your indoor soccer facility;

  • Raising money from personal savings and sale of personal stocks and properties
  • Raising money from investors and business partners
  • Sell of shares to interested investors
  • Applying for loan from your bank/banks
  • Pitching your business idea and applying for business grants and seed funding from donor organizations and angel investors
  • Source for soft loans from your family members and your friends

14. Choose a Suitable Location for your Business

Even though you can afford to open an indoor soccer facility in any part of the United States of America, when it comes to choosing a location for your indoor soccer facility, the rule of thumb is that you should be guided by the access to a facility large enough to accommodate your indoor soccer facility.

Of course, if you are able to start your indoor soccer facility in the right location for such business, you won’t struggle to make headway with the business.

It cannot be overemphasized that the location you chose to start your indoor soccer facility is key to the success of the business, hence entrepreneurs are willing to rent or lease a facility in a visible location; a location where the demography consists of people and organizations who love soccer and with the required purchasing power and lifestyle.

Most importantly, before choosing a location for your indoor soccer facility, ensure that you first conduct a thorough feasibility studies and market survey. The possibility of you coming across a similar business that just closed shop in the location you want to open yours can’t be ruled out.

This is why it is very important to gather as much facts and figures before choosing a location to set – up your own indoor soccer facility. These are some of the key factors that you should consider before choosing a location for your indoor soccer facility;

  • The demography of the location as it relates to the number of individuals who love soccer, schools, soccer teams, corporate organizations, community associations, religious organizations and tourists
  • The demand for the services of indoor soccer facilities related businesses in the location
  • The purchasing power of the residents of the location
  • Accessibility of the location
  • The number of indoor soccer facilities and related facilities where people can play soccer
  • The local laws and regulations in the community/state
  • Traffic, parking and security et al

15. Hire Employees for your Technical and Manpower Needs

On the average, there are no special technology/equipment needed to run this type of business. All you would need to run an indoor soccer facility are a big facility that is large enough to contain a full – sized soccer pitch including spectator’s stand, changing room and enough parking space.

You would have to lay a synthetic pitch, chairs for your spectators, changing room, first aid stand, fire alarm system, multimedia equipment, public address system, commentary box, et al, inventory-management software and other relevant software applications.

So also, you will definitely need computers, internet facility, telephone, fax machine and office furniture (chairs, tables, and shelves) amongst others and all these can be gotten as fairly used.

As regards leasing or outright purchase of an indoor soccer facility, the choice is dependent on your financial standing, but the truth is that to be on the safe side, it is advisable to start off with a short – term rent/lease while test running the business in the location.

If things work out as planned, then you go on a long – term lease or outright purchase of the property but if not, then move on and source for other ideal location / facility for such business.

When it comes to hiring employees for a standard indoor soccer facility, you should make plans to hire a competent Chief Executive Officer/Manager (you can occupy this role), Facility Manager/Admin and Human Resources Manager, Soccer Games Instructors and Trainers, Sales and Marketing Officer, Accounting Clerk, and Front Desk Officer.

On the average, you will need a minimum of 5 to 10 key staff members to run a medium – scale but standard indoor soccer facility.

The Service Delivery Process of the Business

Over and above, the business services process as it relates to indoor soccer facilities is straightforward and in most cases clearly defined.

It is the duty of professional soccer game instructors and trainers to help their clients acquire skills and knowledge of the game. They help their clients develop capability, capacity, productivity and performance as it relates to soccer game.

Usually, the facility is open to individuals and groups who would want to play soccer or practice for soccer competition. It is the practice for people to pick up membership if they want to freely make use of an indoor soccer facility.

In some cases, an indoor soccer facility organizes soccer competitions amongst local teams; such competitions could be for a full soccer team or a five aside soccer competition. They ensure that they source for sponsorship from relevant organizations in and around the community where the soccer facility is located.

Aside from membership and gate fee, this is another good avenue to generate money. You might likely not breakeven with your indoor soccer facility within the first year of starting the business because of the capital you invested in the business, but if you continue to attract more clients, you can be rest assured to start making profits after three years of starting the business.

The bottom line is to ensure that the fee you charge for people to make use your facility is affordable and flexible. It is important to state that an indoor soccer facility may decide to improvise or adopt any business process and structure that will guarantee them efficiency and flexibility; the above stated indoor soccer facility business process is not cast on stone.

16. Write a Marketing Plan Packed with ideas & Strategies

Right from the onset, you should be able to develop a good strategy to market your indoor soccer facility. Part of what you need to do to promote your indoor soccer facility is to organize soccer events in your community for teenagers and then invite stakeholders in the community to partner with you or to be your guests.

can market your indoor soccer facility to schools, soccer teams, and private organizations that would want to organize soccer events. It will pay you to ensure that you advertise your indoor soccer facility in the yellow pages in your community; you can as well print and distribute handbills and posters in areas where you can access your target market.

Generally, running a business requires that you should be proactive when it comes to marketing your goods or services. If you choose to launch an indoor soccer facility, then you must go all out to employ strategies that will help you attract customers or else you will likely struggle with the business because there are well – known brands determining the market direction for the Indoor Sports Facilities Management industry.

Businesses these days are aware of the power of the internet which is why they will do all they can to maximize the internet to market their services. In other words, a larger percentage of your marketing effort should be directed to internet users. Here are some of the platforms we will utilize to market your indoor facility;

  • Introduce your indoor soccer facility by sending introductory letters alongside your brochure to households, schools, soccer teams, corporate organizations, community associations, religious organizations, hotels and resort centers within and outside the location where your indoor soccer facility is located
  • Open your indoor sport facility with a party so as to capture the attention of residents who are your first targets
  • Advertise on the internet, on blogs and forums, and also on social media like Twitter, Facebook, LinkedIn to get your message across, so that those on the social media or those who read blogs will know where to go when they need to pick up membership in an indoor soccer facility within your location
  • Advertise your indoor soccer facility in relevant sports magazines, newspapers, TV and radio stations
  • List your indoor soccer facility on yellow pages ads (local directories)
  • Create different membership packages for different category of clients in order to work with their budgets and still make your indoor soccer facility available to them
  • Leverage on the internet to promote your indoor soccer facility
  • Join local chambers of commerce around you with the main aim of networking and marketing your services; you are likely going to get referrals from such networks
  • Engage the services of marketing executives and business developers to carry out direct marketing

17. Develop Strategies to Boost Brand Awareness and Create a Corporate Identity

If your intention of starting an indoor soccer facility is to grow the business beyond the city where you are going to be operating from to become a national and international brand, then you must be ready to spend money on the promotion and advertisement of your brand.

No matter the industry you belong to, the truth is that the market is dynamic and it requires consistent brand awareness and brand boosting cum promotion to continue to appeal to your target market. Here are the platforms you can leverage on to boost your brand awareness and create corporate identity for your indoor soccer facility;

  • Place adverts on both print (newspapers and sports magazines) and electronic media platforms
  • Sponsor relevant community based events
  • Leverage on the internet and social media platforms like Instagram, Facebook, Twitter, YouTube, Google + et al to promote your indoor soccer facility
  • Install your billboards in strategic locations all around your city or state
  • Distribute your fliers and handbills in target areas
  • Contact households, schools, soccer teams, corporate organizations, community associations, religious organizations, hotels and resort centers within the location where your indoor soccer facility is located informing them about your business and the services you offer
  • List your indoor soccer facility in local directories/yellow pages
  • Advertise your indoor soccer center facility in your official website and employ strategies that will help you pull traffic to the site.
  • Position your Flexi Banners at strategic positions in the location where your indoor soccer facility is located
  • Ensure that all your staff members wear your branded shirts and all your vehicles and vans are well branded with your company logo et al.

18. Create a Suppliers/Distribution Network

In order to successfully run an indoor soccer facility, it is also advisable that you enter into business partnership with key stakeholders in and around the location where your indoor soccer facility is located. You can partner with organizations such as schools, soccer teams, corporate organizations, community associations, religious organizations, hotels and resort centers et al.

They are your biggest market and you can win them over by offering them incentives and rebates especially when they register as a team.

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Home » Sample Business Plans » Sports

How to Write an Indoor Soccer Facility Business Plan [Sample Template]

Are you about starting an indoor soccer facility? If YES, here is a complete sample indoor soccer facility business plan template & feasibility report you can use for FREE . Even though soccer might not be as popular in America as it is in Europe and other parts of the world, it is still has a huge number of lovers in America which is why the indoor soccer facility has turned out to be a lucrative business for any entrepreneur venturing into it.

However, as easy as it might look to run this kind of business, several factors are required if the business is to become a success. Factors such as huge capital, unique services as well as effective marketing strategies are very elemental in ensuring the business becomes a success.

A Sample Indoor Soccer Facility Business Plan Template

1. industry overview.

The indoor soccer facility market has no dominant companies that have a huge share of the industry. This industry however marked less revenue during the economic downturn as customers curtailed their spending to recreational spending to save and spend for things and activities that were deemed basic.

However, demand was not kept down for long as it surged especially when customers saw the benefits that could be accrued from engaging in soccer and therefore termed the expenses towards this industry as a necessary health and social expense. In addition to this, the positive economic outlook has seen an increase in sports participation, and this is also expected to drive the revenue growth.

The overall indoor sports market has annual revenue of $900 million with a positive projected growth pegged at 3.5% from 2011 to 2016. Also, there are over 3,800 indoor sports facilities all over the united states of America that has employed more than 22,000 people. This industry is expected to continue expanding even till the year 2022 and beyond.

Entrepreneurs looking to start this business will find that the barriers for new businesses are moderate with leasing not being considered a concern as much as employee wages. Most of the employees hired are usually of low skills or unskilled with the exception of the management staff and trainers.

Even though barriers in this industry are considered moderate, entry into urban markets is a bit more difficult as there are more restrictive zoning laws, shortage of real estate and the required lengthy permit processes for businesses of this nature. Also, those that would be constructing would require more permits as against those that intended to lease.

The number of participants in indoor soccer within the United States of America from the period of 2006 to 2014, and from the ages of 6 upwards has continually been on the increase as the figure has been pegged at 4.53 million. The United States Indoor Sport Association based in Virginia has pegged the number of indoor sports complexes excluding that of colleges, YMCAs and other non-profit indoor sports facilities as between 900 and 1,000.

Overall, the demand for indoor soccer facility is still on the increase especially as such facilities provide a cover against the weather during harsh weather periods.

2. Executive Summary

Soccer Star Premier Indoor Facility is a world class facility that is strategically located in Glenn Dale – Maryland and that intends to cater to all our various customers old and young, domestic and corporate, local and foreign. Our facility is aimed at those who intend to practice their soccer skills as well as pros who intend to undergo trainings.

We will use real grass for our indoor soccer facility so as to give our players a real experience of the soccer pitch. Our indoor soccer facility will also be fully air-conditioned as to ensure that all our customers enjoy convenience when using our facility.

Our vision as a company is to ensure that soccer and indeed sports lovers see us as the go-to place for trainings and soccer practice. We also aim to be able to provide services to those who are not soccer inclined, and also be amongst the top three indoor soccer facilities in the United States of America.

Our aim at achieving our vision and objectives has led us to develop strategies that will not only see us attaining this vision but will also ensure that we compete favorably against our competitors and stand out as well. Some of these strategies will be contained in the unique services we intend to offer our various customers.

Because we know the importance of having a solid business structure, we intend to ensure that we hire only competent employees that understand the business as well as our core values and are willing to work to see the business attain its goals and objectives.

Our employees will not only be well trained and undergo continuous training, they will have their performances continually appraised so that the hardworking ones might be adequately rewarded with incentives or promotion. We also intend to pay our employees very well as can be obtained in similar indoor soccer facilities start-up here in Maryland.

Our customers are very important to us and so we would ensure that we take good care of our customers and also offer excellent service to them in such a way as not to only retain them but to also attract new ones to patronize our services.

Mr. Steve McDermott who is a Chief Executive Officer is a successful entrepreneur and business person and has all the necessary expertise and business experience necessary to ensure that Soccer Star Premier Indoor Facility attain its intended goals and objectives.

3. Our Products and Services

Soccer Star Premier Indoor Facility intends to be able to provide soccer lovers a place where they can come to train and have fun, while also offering other our various customers other services as well from our very strategic location in Maryland.

Our intention to not stick to just one service stems from that fact that we know that we are able to offer more than we can without compromising in our standards. We intend to allow our facility be used by pros and coaches for training sessions.

We also intend to use our facility for non-soccer events all in an aim to boost the revenue of our company. All that we intend to offer will be legally permissible under the laws of the United States of America. Therefore some of the products and services we intend to offer are;

  • Membership fees
  • Ticket fees from audience
  • Training sessions
  • Rental rates
  • Summer camps
  • Soccer parties
  • Sales of soccer equipment and paraphernalia
  • Non-soccer events (meetings, shows, children parties, concerts)

4. Our Mission and Vision Statement

  • Our vision is to be referred to as a world class and state of the art indoor facility and preferred go-to facility for soccer lovers of all skill levels in Glenn Dale – Maryland and amongst the top three indoor soccer facility in the United States of America.
  • Our mission is to ensure that we provide an indoor soccer facility that is not only regarded as a state of the art facility for athletes of all ages and levels but also one that is regarded as environmentally safe for everyone.

Our Business Structure

Soccer Star Premier Indoor Facility is a world class facility that intends to offer soccer lovers and players a place to practice their craft. We intend to ensure that we maintain a certain standard and this can only be done if we get it right from the beginning by having a solid business structure that would project our core aim and objectives as a world class brand to our customers and stakeholders.

It is to this effect that we intend to hire only the best employees to run the various positions and handle the various tasks that we would assign to them.

We intend to first ensure that our management staff understand our core values as a business and also has the necessary experience needed to bring Soccer Star to be not only the preferred indoor soccer facility go-to in Glenn Dale – Maryland but to also become amongst the top three indoor soccer facility in the United States of America.

We intend to ensure that our employees – no matter the level and role = are adequately trained in customer care so that they are able to project this to all our customers, thereby communicating our brand and what we stand for effectively to the customers. The business structure we therefore intend to build at Soccer Star Premier Indoor Facility is;

Chief Executive Officer

Facility Manager

Human Resource Manager

Administrative Manager

Marketing Executives

Customer Service Executives

Technicians

Security Guard

5. Job Roles and Responsibilities

  • Responsible for drafting strategies that would affect the direction of the organization
  • Meets and promotes Soccer Star Premier Indoor Facility to high powered clients on behalf of the organization
  • Sources for funds on behalf of the organization
  • In charge of ensuring that the facility is kept up to standard always
  • In charge of scheduling events and uses of the facilities
  • Ensures that light repairs are carried out on the facilities
  • In charge of sourcing, interviewing and hiring competent employees on behalf of the company
  • Conducts orientation for new staff to ensure that they are settled in
  • Carries out periodic performance appraisals on staff members
  • In charge of ensuring that all administrative functions in the company are without hitches
  • Ensures that the policies and goals of the organization are implemented by all staff
  • Works with the CEO to review strategies that affect the organization
  • In charge of conducting marketing survey and researches that will be used to identify target market on behalf of the company
  • Engages in direct marketing by approaching potential clients on behalf of the company
  • Reviews marketing strategies with an aim to modify or change them
  • In charge of preparing all the financial reports and statements on behalf of the company
  • Ensures that the company’s books are accurately reconciled with that of the bank at the end of the month
  • Drafts and ensures that budget is effectively implemented
  • In charge of directly attending to customers in terms of inquiries and complaints and ensures that all issues that crop up are adequately dealt with
  • Maintains an accurate database of customers and sees to it that they are regularly updated
  • Updates on information as regards industry and Soccer Star Premier Indoor Facility so as to be able to answer customers’ accurately
  • In charge of all the electronics that are used within the indoor soccer facility
  • Carries out light repairs on faulty electronics
  • Ensures that new electronics are of good quality
  • Ensures that the premises is secured during and after use
  • Monitors the surveillance cameras to ensure that adequate security is maintained
  • Patrols the premises at night to ensure that security is maintained
  • In charge of picking and delivering stock to the company
  • Ensures that the right amount of stock which correlates with the paperwork is onloaded and offloaded
  • Carries out light repairs on the vehicle
  • Ensures that the premises is kept clean and fresh always
  • Cleans up the premises after each batch of trainings, games and events
  • Cleans up the convenience for employee and customer use

6. SWOT Analysis

The indoor soccer facility business is one that might be a capital intensive business but is also rewarding to any entrepreneur who intend to go into this business. However, to be sure that we have our business concept well defined, we intend to hire a business consultant to help us look through and tell us if it will be worthwhile to go into this business, so we do not waste money and time.

Our business expert who is not only reputable but also experienced in this field made use of the SWOT (Strengths, Weakness, Opportunities and Threats) professional analysis to enable us know how our business was likely to perform in Glenn Dale – Maryland.

Below is the result of the SWOT analysis that was conducted on behalf of Soccer Star Premier Indoor Facility business;

Our strengths are also numerous and lies in the fact that we would be providing training sessions in our facility. Our indoor soccer facility will bring more benefits to the local community, and also capture the attention of the sporting bodies, and other corporate bodies who are likely to hire our venue.

Also, our employees are competent and well trained to handle all the various events that would likely be held at our facility. Finally, the experience of our owner, Mr. Steve McDermott in handling businesses and seeing them come to success will bring forth a positive bearing on our indoor soccer facility business.

The weaknesses we are likely to face stem from the fact that there are cheaper available options in the area. Also, we would need to look for and maintain a high number of casual and volunteer staff. Other weaknesses we are likely to face are pressure from our private investors and from the bank in order to reach our targets and pay back our loans, finally we would need to ensure that the premises are always kept fresh and clean.

  • Opportunities

There are plenty of opportunities that abound to us in this business as well as the area where we are located in. The opportunities include the fact that we are an opportunity for a thriving youth center; we are also near schools which makes us the perfect go-to place for students after school.

The threats that we are likely to face while starting or running this business is the fact that it would take a while for our membership numbers to grow, thereby slowing down our revenue. Also, we would need to be able to handle the likelihood of another competitor starting up an indoor soccer facility in Glenn Dale – Maryland.

We are also likely to face threats from the existing soccer field that is quite close to us. Threats are a part of every business, and we are confident that we would be able to combat these threats once they arise.

7. MARKET ANALYSIS

  • Market Trends

Due to the fact that there are less soccer fields than there should be, the demand for indoor soccer facilities have risen tremendously, and while America might not be a soccer loving country, there are still sufficient people who love the sport and play the sport to keep demand relatively stable.

This means that anyone intending to go into the indoor soccer facility business will need to not only have the capital but also be innovative enough to attract customers both soccer loving and non-soccer loving to the facility, by offering unique services that will attract the target market.

Another trend with the indoor facility business is that fact that owners of such businesses are also introducing other games into the business in order to stand out from competitors, and gain a huge share of the market. Also, owners of these facilities are also trying to make the facilities lively for those who do not like sports of any kind, as a means of retaining a huge share of the market.

Lastly, the internet and technology cannot be overlooked as a huge trend in the sense that more people are now more online than ever, which means that businesses have to double more efforts in marketing to those online. This can be done through the creation of an interactive and user friendly websites as well as engaging social media platforms.

Also, creating an app is another trend that could draw more customers and also allow them know more about the game whilst also being kept abreast of the different new services and products offered by the company.

8. Our Target Market

The target market for an indoor soccer facility might look pretty straightforward to a layman or an unserious business person, but because we take our business seriously, we know that the target market for our indoor soccer facility cannot be restricted to just those who love soccer or games in general, as there are other people that might need to use our indoor soccer facility as well.

It is to this effect that we conducted a market research that would help us have an idea of what target market we should draft our marketing strategies for, what they were likely expecting from us and what we should expect from them.

The results obtained from our market research have shown us that we would be offering our product and services to the following group of people;

  • Young adults
  • Organization
  • Corporate businesses
  • Concert promoters
  • Sports coaches
  • Government officials

Our competitive advantage

Soccer Star Premier Indoor Facility’s aim is to become a world class indoor soccer facility that is preferred amongst others here in Glenn Dale – Maryland. Our intention is also to become the top three indoor soccer facility her in the United States of America.

To achieve this, we would need to ensure that we perfect several strategies in order to allow us not only achieve our vision and objectives but to ensure that we are able to favorably compete and have an edge over our competitors.

We intend to build facility that is conducive and air conditioned and also in a location that makes it very easy for people in and outside Maryland to access. We aim to offer several other services too as this will attract more customers to our business, thereby increasing our revenue and giving us a better opportunity to have an edge over our competitors.

Having a sound business structure is very important and as such, we would not compromise on ensuring that we source for and recruit only employees who are not only competent but who have the necessary experience and expertise needed to make our company its intended goals and objectives.

Another competitive advantage we have as an edge over our competitors is the fact that our employees have been trained to offer excellent customer service to all our customers regardless of their position in the company and this is because we understand that without our customers, we likely might not be in business.

Lastly, because we know that happy employees make for greater productivity for a business, we would ensure that our employees are well paid and that they undergo continuous training that will enhance their skills and increase their productivity in the workplace.

9. SALES AND MARKETING STRATEGY

  • Sources of Income

Soccer Star Premier Indoor Facility is a fully air conditioned state of the art facility of 45,000 square feet that intends to offer indoor soccer facility to soccer lovers here in Glenn Dale – Maryland. We however intend to generate revenue from not only one source but from different sources in our aim to attract as many customers as we can to our indoor soccer facility.

Therefore the sources of income we intend to generate at Soccer Star Indoor Facility are:

10. Sales Forecast

Soccer and in general sports is always an activity that people would want to participate in either as participants or the audience.

Knowing this we are therefore strategically located in Glenn Dale – Maryland to ensure that we are easily accessible to our target market, and that we would also be able to generate enough revenue to cover our start-up capital by the third year of operation.

However to help us come up with an accurate sales projections that will better help us draft the right strategies to generate enough revenue for the company, we hired a reputable and experienced business consultant here in Maryland, who gathered data and used information from similar start-ups in and around Maryland to come up with a reliable sales forecast.

Stated below are the sales projections for a three year period that was conducted on behalf of Soccer Star Premier Indoor Facility here in Glenn Dale – Maryland;

  • First Fiscal Year-: $950,000
  • Second Fiscal Year-: $1,900,000
  • Third Fiscal Year- : $3,800,000

N/B : The sales projection above was done based on current data and information obtained from the industry. This therefore means that should the information change within the stated period of time, this would likely affect have an impact on the above sales projection causing either an increase or decrease in the above figures.

  • Marketing Strategy and Sales Strategy

An effective marketing starts with having a well-informed strategy. However, developing a marketing strategy that connects with your target market takes a lot of time and effort, because a good marketing strategy should help define your vision, mission and business objectives.

The importance of a marketing strategy is such that it can affect the way your whole business is run, and as such would require intense planning which can be done in collaboration with a marketing team.

It is to this effect that we hired a marketing consultant who would not only help us conduct the necessary marketing survey that will bring forth effective marketing strategies but will also work with our marketing team to ensure that each strategy drafted can be modified without affecting the overall goals and objectives of the company.

Our marketing efforts will also incorporate technology as we will use our website and social media platforms such as Facebook, Twitter and YouTube to aggressively market our products and services. We intend to motivate our marketing team and continually benchmark any success achieved.

We intend for our marketing goals to align with our overall business and corporate goals so that the company would achieve a uniform direction. Therefore, below are the strategies that Soccer Star intends to adopt in marketing our indoor soccer facility business;

  • Approach schools, organizations and public agencies here in Maryland  to introduce our indoor soccer facility
  • Throw a soccer themed huge party when we finally open our doors to the public in such a way that will generate interest
  • Ensure that our indoor soccer facility business is listed in offline directories
  • Engage in direct marketing via our marketing team
  • Ensure that we advertise our indoor soccer facility business in local newspapers, magazines and on radio and television stations
  • Make use of social media platforms, blogs and forums to market our indoor soccer facility business.

11. Publicity and Advertising Strategy

Ensuring that we have great publicity for our business is a must; because it is only through a thorough promotion of our business can we not only increase our revenue generation but also ably compete with other indoor soccer facilities here in Glenn Dale – Maryland as well as in the whole of the United States of America.

We would need to explore all the means of promoting Soccer Star Premier Indoor Facility and so to this effect we have hire a publicity consultant here in Maryland who is not only reputable but also knowledgeable about the business and the industry in general.

Our publicity consultant has come up with different strategies that will not only promote our business and communicate our brand but also generate revenue for us thereby improving our bottom line. Therefore the strategies which we intend to adopt for our indoor soccer facility business are;

  • Engaging in as well as sponsoring relevant community programs
  • Placing adverts in local newspapers and relevant magazines as well as on radio and television stations
  • Installing attractive billboards in strategic locations all around Maryland
  • Making good use of our website as well as social media platforms like Facebook, Twitter, Instagram and YouTube to promote our indoor soccer facility
  • Ensuring that our fliers are pasted in strategic locations while are handbills are distributed as well in schools
  • Carrying out our publicity campaigns in schools and sponsoring soccer events

12. Our Pricing Strategy

Deciding what rates we would charge our members as well as visitors who intend to use our indoor soccer facility is not something that would require too much of a detailed strategy. This is because there are standard rates for some of the services we intend to offer to our customers. We may however need to review our prices for those who would want to use our facilities for other purposes and events other than soccer.

However, because we would want to attract as many customers as we can to out indoor soccer facility business, we intend to offer discounts in ticket prices and membership fees for the first two months of operations. This we believe will afford more customers to be able to use our facility and still stick around once the rates are normalized due to our superior services that would be offered here.

We however wish to assure our stakeholders that we would not run at a loss during the two months low rates we intend to offer to our customers.

  • Payment Options

Due to the various services we intend to offer at Soccer Star Premier Indoor Facility, we have come up with different payment options guaranteed to suit the diverse preferences of our various customers. Therefore the payment options we intend to make available for our various customers are:

  • Cash payment
  • Payment via credit card
  • Payment via Point of Sale (POS) Machine
  • Payment via check
  • Payment via online payment portal

13. Startup Expenditure (Budget)

The indoor soccer facility business is one that is capital intensive and as such a huge amount of the capital will be used for several fixed overhead expenses such as leasing of a property and renovating it to the world class standard which we intend for it.

Another huge part of the capital will be used to pay our employees and also certain bills that will crop up for a period of time till the business is able to start making money and suitably sustaining itself. Therefore the key areas where we expect to spend a huge part of our start-up capital on are;

  • Total fee for registering our indoor soccer facility business in the United States of America – $1,000
  • Obtaining of licenses, zoning permits (municipality and state) – $5,000
  • Purchasing of accounting and POS software – $2,000
  • Purchasing premium insurance coverage (general liability, workers’ compensation, property insurance) – $10,000
  • Costs of hiring business consultants – $20,000
  • Cost of leasing a huge space and carrying out construction and renovation for at least two years – $1,000,000
  • Operation expenses for the first 6 months (employee salaries and utility bill payment) – $280,000
  • Purchase of official vehicles and van – $100,000
  • Purchase of equipment for use – $30,000
  • General marketing expenses as well as promotion expenses for grand opening event – $30,000
  • Other administrative start-up expenses (furnishing offices with phones, furniture, computers and printers; locker rooms and general facility with lighting and security) – $50,000
  • Cost of storage equipment (lockers, bins and shelves) – $10,000
  • Cost of launching an official website – $2,000
  • Cost of throwing a soccer themed party – $10,000
  • Miscellaneous – $50,000

From the above analysis, we would need an estimate of $1,600,000 to be able to start up and successfully run an indoor soccer facility in Glenn Dale – Maryland that would be able to compete with other indoor soccer facility in and around Maryland. The bulk of the start-up capital will go into paying employing salaries, leasing a facility, carrying out renovations as well as furnishing the place.

Generating Funding / Startup Capital for Soccer Star Indoor Facility Business

Soccer Star Premier Indoor Facility is a business that is owned and run by Steve McDermott, who is an entrepreneur and a soccer enthusiast. Due to the fact that this is a capitally intensive business, McDermott has decided to go high while sourcing for funds for his business.

The areas which he intends to source for start-up capital for his indoor soccer facility business are;

  • From sale of high end personal stock and property
  • Approach a venture capitalist for loan in return for a stake in the business
  • Apply for loan from commercial bank

N/B: From the sale of high end personal stock and property, McDermott realized the sum of $300,000. The sum of $500,000 was gotten from a venture capitalist, after going through our business plan, in exchange for 5% equity stake in the business and all the necessary documents have been signed.

After satisfying all the requirements needed by the bank, the sum of $800,000 has been approved for Mr. Steve McDermott and the amount is likely to be credited to Soccer Star’s account soon.

14. Sustainability and Expansion Strategy

Because we take our indoor soccer facility business seriously, we therefore intend to ensure that we not only generate income and also exist to compete with our competitors but that we build a business that will sustain itself and also expand at a pre-determined pace. To achieve this we will ensure that we hire competent employers, we promote our business intensely and that we retain a high number of our loyal clients.

Ensuring that we build a solid business structure is very important if we intend to get it right as a business and to this effect we will ensure that we hire competent employees who understand the business thoroughly. We also intend to ensure that our employees are adequately trained on a continuous basis so as to not only improve their skills but also ensure that their productivity for the company is improved.

Asides from training our employees, we intend to make sure the working environment is conducive, that they are paid well and that they have a good welfare package. Publicity of a business is very essential and to this effect we intend to ensure that our business is adequately and intensely promoted as we would want to not only penetrate the market but also get a huge share of the market.

We do not intend to limit our publicity to conventional method as we intend to aggressively employ unconventional methods in ensuring that we not only attract and retain our customers but that our revenues are sufficiently improved.

Customers are very important to a business and having a huge number of loyal customers means a business’ bottom line is secured. To this effect we intend to keep out loyal customers by offering them discounts when applicable and also ensuring that those that refer us get an incentive for doing so. Engaging in these three tasks will we believe sustain and expand our business.

Check List / Milestone

  • Business Name Availability Check: Completed
  • Business Registration: Completed
  • Opening of Corporate Bank Accounts: Completed
  • Securing Point of Sales (POS) Machines: Completed
  • Opening Mobile Money Accounts: Completed
  • Opening Online Payment Platforms: Completed
  • Application and Obtaining Tax Payer’s ID: In Progress
  • Application for business license and permit: Completed
  • Purchase of Insurance for the Business: Completed
  • Conducting feasibility studies: Completed
  • Generating capital from family members: Completed
  • Applications for Loan from the bank: In Progress
  • Writing of Business Plan: Completed
  • Drafting of Employee’s Handbook: Completed
  • Drafting of Contract Documents and other relevant Legal Documents: In Progress
  • Design of The Company’s Logo: Completed
  • Graphic Designs and Printing of Packaging Marketing / Promotional Materials: In Progress
  • Recruitment of employees: In Progress
  • Creating Official Website for the Company: In Progress
  • Creating Awareness for the business both online and around the community: In Progress
  • Health and Safety and Fire Safety Arrangement (License): Secured
  • Opening party / launching party planning: In Progress
  • Establishing business relationship with vendors – wholesale suppliers / merchants: In Progress
  • Purchase of trucks: Completed

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Sample Indoor Soccer Facility Business Plan Template

  • by Olaoluwa
  • June 30, 2023 August 28, 2024

Here is how to write an indoor facility business plan.

To launch a successful soccer facility business, there are things you’ll need to have in place. Also, a strategy for success must be created. This is known as your business plan.

There are sports business opportunities to be harnessed in this area of endeavor.

INDOOR SOCCER FACILITY BUSINESS PLAN

However, harnessing such opportunities is only possible when a guide or plan of action is available. This article should provide the help you need in your quest to launch a successful indoor soccer facility.

Ask the Right Questions, Get the Right Answers

To start a successful indoor soccer facility, you’ll first need to ask the right questions. Naturally, there’ll be lots of questions in your head. However, not every question is relevant to your quest to start this business. You’ll need to ask the right questions.

It is important to note that asking the right questions alone won’t get much done. You’ll need to find the right answers too. So, what are the right questions to ask before starting the process?

There are several.  They include the following;

How much will it cost?

Financing is an essential part of doing business, especially an indoor soccer facility business. Such financing will cover expenses on the size of the field, equipment, running costs, and the strength of the workforce needed to effectively run the facility among other things.

Costs of operation will also be determined by the location you choose. Setting up shop in certain locations is bound to incur additional costs than others.

In other words, factors such as taxes, utilities, real estate, etc tend to be higher in certain locations than others.

What Size of Soccer Facility is Suitable?

Indoor soccer facilities come in different sizes. You’ll need to know the exact size you want your facility to be. The size will be determined by multiple factors including the number of fields you want within your indoor soccer facility.

What’s the Charge per Game?

In finding out if your indoor soccer facility business idea is viable or not, you’ll need to determine the charge per game. This is measured against the potential demand, the number of games to be played within a set period (say a week, month, or year), and the length of a league season.

What Percentage of your Earnings Goes to Wages?

You’ll need to carefully figure out and find a balance between your earnings as a business and the wage bill you’ll be settling. An indoor soccer facility will require the services of referees, cleaners, accountants, and several others.

You may need the help of an expert in working this out.

Is there Real Demand for Such a Facility?

Before moving ahead with your indoor soccer facility business, you’ll need to find out if there’s real and sustained demand for it. Your business is bound to thrive in areas where demand is high than in those where there’s low or no demand at all.

Do I Have What It Takes to Pull This Off?

Experience is an essential ingredient in running a successful indoor soccer facility business. You may have gained such an experience from your time as an employee in other soccer facilities.

However, not having experience doesn’t disqualify you completely.

You can leverage the expertise of others by investing in their ideas. Also, buying into a franchise can give you the opportunity you seek. Indoor soccer facility franchises will train new franchisees about the workings of their business.

At What Point Can I Break Even?

As an entrepreneur seeking to start an indoor soccer facility business, it’s important to be forward-looking. In other words, you should be able to figure out a rough estimate of when you’ll achieve a break-even point.

This simply refers to the point where your total revenue equals the total cost or expenses sunk into the business. This represents equilibrium where there’s no profit or loss.

Having this understanding helps you strategize and rig your business for success and growth.

Getting the Right Soccer Equipment

One of the crucial requirements for this business involves sourcing the right equipment.

Indoor soccer facilities require a wide range of equipment. A few of these include synthetic pitches, commentary boxes, locker rooms, and first aid stands as well as fire alarm systems.

Additional equipment includes fitness and weight machines, netting, turf, multimedia systems, signage, computers, and technology for staff as well as desks & furniture.

These are a few of the many types of equipment you’ll need to have in place before you commence operations.

Comprehensive Insurance Plans

It’s risky to start an indoor soccer facility business without a comprehensive insurance plan. Equally important is the need to get the right insurance as well as a reputable insurance company. This process must not be rushed.

You can begin by discussing with other indoor soccer facilities about the type of insurance plans they have. Prior experience in this endeavor gives you leverage as you’re likely to know just who to approach for insurance.

Marketing and Promotion

Your indoor soccer facility business will hardly launch effectively without the right marketing and promotional plan. It is important to seek the help of experts in this area to help with selling your soccer facility to potential clients.

Building your membership base is something that will be done continuously. For this to be successful, you’ll need to come up with creative ways and plans to attract new members.

What are your weaknesses? Identify these and improve them.

Identify All Possible Sources of Income

A successful indoor facility business is one that identifies all possible sources of income and finds better ways to improve on them.

Possible sources of income are varied and include training sessions, facility rental for different events, audience ticket sales, and soccer parties.

Other income sources for an indoor soccer facility include memberships, rental rates, and equipment & accessories.

You mustn’t locate your indoor soccer facility too far from your target market or audience. Your business should be within reach.

Also, only locations with a significant sports-loving population should be considered.

This indoor soccer facility business can be used for planning purposes when launching your business. A business is only as successful as the plan and work put into it.

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Indoor Sports Complex Business Plan Template

Written by Dave Lavinsky

Indoor Sports Complex Business Plan

You’ve come to the right place to create your Indoor Sports Complex business plan.

We have helped over 1,000 entrepreneurs and business owners create business plans and many have used them to start or grow their Indoor Sports Complexes.

Below is a template to help you create each section of your Indoor Sports Complex business plan.

Executive Summary

Business overview.

Elite Sports Indoor Complex is a startup indoor sports complex located in Fairbanks, Alaska. The company is founded by Thom Goodson and Nate Gregory, business owners of a former outdoor basketball court complex located in Annapolis, Maryland. Thom Goodson and Nate Gregory formed their basketball business in 2002 and sold it at a profit in 2019. The outdoor basketball court complex was a strong business that conformed to the needs of the community; however, the weather was often inclement, which would shut the complex for days at a time.

With this background in mind, Thom and Nate studied the most advantageous places in the U.S. to start an indoor sports complex and realized that Fairbanks, Alaska, with freezing temperatures most of the year, would be the perfect location for their new venture. Elite Sports Indoor Complex was formed in 2022 and is in the final six months of preparation prior to launch.

Product Offering

The following are the services that Elite Sports Indoor Complex will provide:

  • Climate-controlled environment for a wide range of sports
  • Advanced sports-training programs
  • Mom workout sessions: free childcare
  • Recreational activities for children ages 4-12
  • Free use of facilities for customers ages 60+
  • Swimming pools and spas with heated water
  • Family packages at yearly discounts
  • Available for private parties and events

Customer Focus

Elite Sports Indoor Complex will target residents and families in Fairbanks, Alaska. They will also target private and public sports teams. They will target individuals looking for sports training. They will target women with children. They will target families and seniors. They will target swimmers and those who use spas for health and healing purposes. They will target party planners and event coordinators. They will target those who live within a 30-mile radius of Fairbanks, Alaska.

Management Team

Elite Sports Indoor Complex is a startup indoor sports complex located in Fairbanks, Alaska. The company is founded by Thom Goodson and Nate Gregory, business owners of a former outdoor basketball court complex located in Annapolis, Maryland. Thom Goodson and Nate Gregory formed their basketball business in 2002 and sold it at a profit in 2019. They have recruited Ellie Nielson to be the Administrative Director for the Elite Sports Indoor Complex.

Thom Goodson graduated from the University of Maryland with a degree in Business Finance and Law. He will co-own the Elite Sports Indoor Complex with Nate Gregory, a former business partner in an outdoor basketball court complex in Annapolis, Maryland. Thom will be the President of the Elite Sports Indoor Complex and will oversee client relations and new business development.

Nate Gregory is a co-owner of the Elite Sports Indoor Complex with Thom Goodson. He graduated from the University of Maryland with a degree in Business Management. His role will be the Vice President of the Elite Sports Indoor Complex and will oversee operations and human resources for the company.

Ellie Nielson, a graduate of University of Alaska, will take on the role of Administrative Director for the Elite Sports Indoor Complex, where she will schedule all classes, events, trainings, and private venue engagements. She will set the times/dates for all classes and oversee the physical condition of the complex.

Success Factors

Elite Sports Indoor Complex will be able to achieve success by offering the following competitive advantages:

  • Friendly, knowledgeable, and highly-qualified team of Elite Sports Indoor Complex
  • Full and varied sports courts, including soccer arena and baseball/football fields
  • Comprehensive array of services available for individual or family members.
  • Reasonable pricing of packages and discounts for families
  • Advanced technology-driven sports equipment and security systems

Financial Highlights

Elite Sports Indoor Complex is seeking $200,000 in debt financing to launch its Elite Sports Indoor Complex. The funding will be dedicated toward securing the office space and purchasing office equipment and supplies. Funding will also be dedicated toward three months of overhead costs to include payroll of the staff, rent, and marketing costs for the brochures and membership drive. The breakout of the funding is below:

  • Office space build-out: $20,000
  • Office equipment, supplies, and materials: $10,000
  • Three months of overhead expenses (payroll, rent, utilities): $150,000
  • Marketing costs: $10,000
  • Working capital: $10,000

The following graph outlines the financial projections for Elite Sports Indoor Complex.

Elite Sports Indoor Complex Pro Forma Projections

Company Overview

Who is elite sports indoor complex.

Elite Sports Indoor Complex is a newly established, full-service indoor sports complex in Fairbanks, Alaska. Elite Sports Indoor Complex will be the most reliable, cost-effective, and efficient choice for residents in Fairbanks and the surrounding communities. Elite Sports Indoor Complex will provide a comprehensive menu of sports courts, games, and recreational services for any resident to utilize. Their full-service approach includes a comprehensive array of sports choices and recreational activities.

  Elite Sports Indoor Complex will be able to serve hundreds of residents in Fairbanks. The team of professionals are highly qualified and experienced in sports, games and sports training. Elite Sports Indoor Complex removes all the headaches and issues of attempting to play sports outdoors in the Fairbanks weather, while ensuring all the solutions are effectively captured within the Elite Sports Indoor Complex.

Elite Sports Indoor Complex History

Since incorporation, Elite Sports Indoor Complex has achieved the following milestones:

  • Registered Elite Sports Indoor Complex, LLC to transact business in the state of Alaska.
  • Has a contract in place at one of the offices near the courts and will set up its 10,000 square foot office space.
  • Reached out to numerous contacts to include Elite Sports Indoor Complex in their memberships.
  • Began recruiting a staff of twenty and additional office personnel to work at the Elite Sports Indoor Complex.

Elite Sports Indoor Complex Services

The following will be the services Elite Sports Indoor Complex will provide:

Industry Analysis

The indoor sports complex industry is expected to grow over the next five years to over $2.5 billion. The growth will be driven by an increased number of users who choose to play sports in inclement winter or summer weather. The growth will be driven by individuals who choose to play sports after normal work hours. The growth will be driven by individuals who are conscientious about healthy living and activities. The growth will also be driven by the amenities offered, such as spas and childcare services. Costs will likely be reduced as solar paneling contributes to much lower utility charges. Costs will likely be reduced via sustainability practices that result in lower garbage costs.

Customer Analysis

Demographic profile of target market.

TotalPercent
    Total population1,680,988100%
        Male838,67549.9%
        Female842,31350.1%
        20 to 24 years114,8726.8%
        25 to 34 years273,58816.3%
        35 to 44 years235,94614.0%
        45 to 54 years210,25612.5%
        55 to 59 years105,0576.2%
        60 to 64 years87,4845.2%
        65 to 74 years116,8787.0%
        75 to 84 years52,5243.1%

Customer Segmentation

Elite Sports Indoor Complex will primarily target the following customer profiles:

  • Residents of Fairbanks, Alaska
  • Public and private sports teams
  • Families seeking memberships
  • Party planners and event coordinators

Competitive Analysis

Direct and indirect competitors.

Elite Sports Indoor Complex will face competition from other companies with similar business profiles. A description of each competitor company is below.

University of Alaska – Indoor Swimming Pools

The University of Alaska is located in Fairbanks, Alaska. The university decided to add an indoor swimming pool complex in 1988, due to the increased need for swim teams and swim practice during freezing weather conditions that limited availability to the outdoor pools. The university has since opened the pools to the public during the hours the teams are not using the pools.

The three indoor swimming pools include two heated spas in a climate-controlled environment. One swimming pool is an Olympic-sized pool with lane indicators, one is a pool designed for pool training and activities, and one is designated as a lap pool. The family memberships available are very reasonably-priced, with the only drawback of the pools being closed for public use during competition swimming and during practices for the various swim teams.

Fairbanks Parks & Recreation Indoor Courts

The Fairbanks Parks & Recreation panel determined in 2006 that indoor tennis, squash, and racquetball courts would be advantageous to the community overall. As a result, eight tennis courts, 4 squash courts and 6 racquetball courts were built for public use. The courts are available 24 hours a day for a nominal fee per play. The sports courts do not include locker or shower rooms, nor are there other facilities other than the check-in counter.

Residents and families are encouraged to use the indoor courts, although in 2022 repair and replacement of the tennis courts was initiated due to deterioration of the surface, and the replacements are not yet complete. The racquetball courts remain in use and, although the surface flooring is in good condition, the majority of tennis players have reverted to racquetball while waiting for the flooring to be replaced; therefore, there are only a limited number of reservations available on the crowded court schedules.

Recreation Island Ultimate Sports

The tropic-themed Recreation Island Ultimate Sports company is owned and operated by Lance Baker, a former National Football League player. His staff of ten employees oversees the football, baseball and other fields and courts. Included in the family area is a frisbee course, volleyball courts and other activities, along with sports training equipment and sports classes. The private membership fees at the Recreation Island Ultimate Sports are reasonable; however, the fields are outdoors, allowing for limited play during the winter months, if at all. The popular fields are highly utilized during the summer months and are open 24-hours per day with the sun exposure continuing through almost a full 24-hours. Recreation Island Ultimate Sports offers classes for children and team sports for the entire family. Childcare is included for ages through 5 years old.

Competitive Advantage

Elite Sports Indoor Complex will be able to offer the following advantages over their competition:

Marketing Plan

Brand & value proposition.

Elite Sports Indoor Complex will offer the unique value proposition to its clientele:

  • Highly-qualified team of skilled employees who are able to provide a comprehensive array of classes, services and training courses.
  • Unbeatable pricing for memberships; they will offer the most reasonable pricing in Fairbanks.

Promotions Strategy

The promotions strategy for Elite Sports Indoor Complex is as follows:

Word of Mouth/Referrals

Elite Sports Indoor Complex is an exciting, new concept for the city of Fairbanks and its residents. As such, word of mouth information has followed the complex since before construction commenced, with excited potential members waiting for the complex to be built to completion. Residents of Fairbanks are spreading the word of Elite Sports Indoor Complex beyond the city and into the outlying regions.

Print Advertising

One month prior to launch, Elite Sports Indoor Complex will send a brochure to every resident and business within the city of Fairbanks. The brochure will outline all the services, classes, amenities and sports available within the private club and will also detail the discounted pricing offered during the first two months. The regular pricing will resume after the initial two months of business.

Website/SEO Marketing

Elite Sports Indoor Complex will fully utilize their website. The website will be well organized, informative, and list all the fields, courses, classes and services that Elite Sports Indoor Complex provides. The website will also list their contact information and list their available membership packages and rates. The website presence will be enhanced with SEO marketing tactics so that anytime someone types in the Google or Bing search engine “indoor sports” or “sports courts near me”, Elite Sports Indoor Complex will be listed at the top of the search results.

The pricing of Elite Sports Indoor Complex will be moderate and on par with competitors so customers feel they receive excellent value when purchasing their services.

Operations Plan

The following will be the operations plan for Elite Sports Indoor Complex. Operation Functions:

  • Thom Goodson will be the co-owner and President of the company. He will oversee all new business development and manage client relations.
  • Nate Gregory will be the co-owner and Vice president of the company. His role will be to oversee operations and the human resources department of the sports complex. Jay and Nate have spent the past year recruiting the following staff:
  • Ellie Nielson will take on the role of Administrative Director for the complex. She will schedule all classes, events, training, and private venue engagements. She will set the times/dates for all classes and oversee the physical condition of the complex.

Milestones:

Elite Sports Indoor Complex will have the following milestones completed in the next six months.

  • 5/1/202X – Finalize contract to lease office space
  • 5/15/202X – Finalize personnel and staff employment contracts for the Elite Sports Indoor Complex
  • 6/1/202X – Build list for prospective memberships at Elite Sports Indoor Complex
  • 6/15/202X – Begin networking at community events
  • 6/22/202X – Begin moving into Elite Sports Indoor Complex
  • 7/1/202X – Elite Sports Indoor Complex opens its doors for business

Financial Plan

Key revenue & costs.

The revenue drivers for Elite Sports Indoor Complex are the fees they will charge to members for their use of the indoor sports complex and the services provided.

The cost drivers will be the overhead costs required in order to staff Elite Sports Indoor Complex. The expenses will be the payroll cost, rent, utilities, office supplies, and marketing materials.

Funding Requirements and Use of Funds

Elite Sports Indoor Complex is seeking $200,000 in debt financing to launch its indoor sports complex. The funding will be dedicated toward securing the office space and purchasing office equipment and supplies. Funding will also be dedicated toward three months of overhead costs to include payroll of the staff, rent, and marketing costs for the brochures and membership drive. The breakout of the funding is below:

Key Assumptions

The following outlines the key assumptions required in order to achieve the revenue and cost numbers in the financials and in order to pay off the startup business loan.

  • Number of Members Per Month: 650
  • Average Revenue per Month: $195,000
  • Office Lease per Year: $100,000

Financial Projections

Income statement.

FY 1FY 2FY 3FY 4FY 5
Revenues
Total Revenues$360,000$793,728$875,006$964,606$1,063,382
Expenses & Costs
Cost of goods sold$64,800$142,871$157,501$173,629$191,409
Lease$50,000$51,250$52,531$53,845$55,191
Marketing$10,000$8,000$8,000$8,000$8,000
Salaries$157,015$214,030$235,968$247,766$260,155
Initial expenditure$10,000$0$0$0$0
Total Expenses & Costs$291,815$416,151$454,000$483,240$514,754
EBITDA$68,185 $377,577 $421,005 $481,366 $548,628
Depreciation$27,160$27,160 $27,160 $27,160 $27,160
EBIT$41,025 $350,417 $393,845$454,206$521,468
Interest$23,462$20,529 $17,596 $14,664 $11,731
PRETAX INCOME$17,563 $329,888 $376,249 $439,543 $509,737
Net Operating Loss$0$0$0$0$0
Use of Net Operating Loss$0$0$0$0$0
Taxable Income$17,563$329,888$376,249$439,543$509,737
Income Tax Expense$6,147$115,461$131,687$153,840$178,408
NET INCOME$11,416 $214,427 $244,562 $285,703 $331,329

Balance Sheet

FY 1FY 2FY 3FY 4FY 5
ASSETS
Cash$154,257$348,760$573,195$838,550$1,149,286
Accounts receivable$0$0$0$0$0
Inventory$30,000$33,072$36,459$40,192$44,308
Total Current Assets$184,257$381,832$609,654$878,742$1,193,594
Fixed assets$180,950$180,950$180,950$180,950$180,950
Depreciation$27,160$54,320$81,480$108,640 $135,800
Net fixed assets$153,790 $126,630 $99,470 $72,310 $45,150
TOTAL ASSETS$338,047$508,462$709,124$951,052$1,238,744
LIABILITIES & EQUITY
Debt$315,831$270,713$225,594$180,475 $135,356
Accounts payable$10,800$11,906$13,125$14,469 $15,951
Total Liability$326,631 $282,618 $238,719 $194,944 $151,307
Share Capital$0$0$0$0$0
Retained earnings$11,416 $225,843 $470,405 $756,108$1,087,437
Total Equity$11,416$225,843$470,405$756,108$1,087,437
TOTAL LIABILITIES & EQUITY$338,047$508,462$709,124$951,052$1,238,744

Cash Flow Statement

FY 1FY 2FY 3FY 4FY 5
CASH FLOW FROM OPERATIONS
Net Income (Loss)$11,416 $214,427 $244,562 $285,703$331,329
Change in working capital($19,200)($1,966)($2,167)($2,389)($2,634)
Depreciation$27,160 $27,160 $27,160 $27,160 $27,160
Net Cash Flow from Operations$19,376 $239,621 $269,554 $310,473 $355,855
CASH FLOW FROM INVESTMENTS
Investment($180,950)$0$0$0$0
Net Cash Flow from Investments($180,950)$0$0$0$0
CASH FLOW FROM FINANCING
Cash from equity$0$0$0$0$0
Cash from debt$315,831 ($45,119)($45,119)($45,119)($45,119)
Net Cash Flow from Financing$315,831 ($45,119)($45,119)($45,119)($45,119)
Net Cash Flow$154,257$194,502 $224,436 $265,355$310,736
Cash at Beginning of Period$0$154,257$348,760$573,195$838,550
Cash at End of Period$154,257$348,760$573,195$838,550$1,149,286

Indoor Sports Complex Business Plan FAQs

What is an indoor sports complex business plan.

An indoor sports complex business plan is a plan to start and/or grow your indoor sports complex business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can easily complete your Indoor Sports Complex business plan using our Indoor Sports Complex Business Plan Template here .

What are the Main Types of Indoor Sports Complex Businesses? 

There are a number of different kinds of indoor sports complex businesses , some examples include: Indoor sport courts, Indoor field arenas, Indoor pool and water play parks, and Indoor gymnastics complex.

How Do You Get Funding for Your Indoor Sports Complex Business Plan?

Indoor Sports Complex businesses are often funded through small business loans. Personal savings, credit card financing and angel investors are also popular forms of funding.

What are the Steps To Start an Indoor Sports Complex Business?

Starting an indoor sports complex business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.

1. Develop An Indoor Sports Complex Business Plan - The first step in starting a business is to create a detailed indoor sports complex business plan that outlines all aspects of the venture. This should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast. 

2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your indoor sports complex business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your indoor sports complex business is in compliance with local laws.

3. Register Your Indoor Sports Complex Business - Once you have chosen a legal structure, the next step is to register your indoor sports complex business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws.

4. Identify Financing Options - It’s likely that you’ll need some capital to start your indoor sports complex business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms.

5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations.

6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events.

7. Acquire Necessary Indoor Sports Complex Equipment & Supplies - In order to start your indoor sports complex business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation.

8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your indoor sports complex business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising. 

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Indoor Soccer Business Plan Template & PDF Example

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  • September 4, 2024

the business plan template for an indoor soccer business

Creating a comprehensive business plan is crucial for launching and running a successful indoor soccer business. This plan serves as your roadmap, detailing your vision, operational strategies, and financial plan. It helps establish your indoor soccer business’s identity, navigate the competitive market, and secure funding for growth.

This article not only breaks down the critical components of an indoor soccer business plan, but also provides an example of a business plan to help you craft your own.

Whether you’re an experienced entrepreneur or new to the recreation industry, this guide, complete with a business plan example, lays the groundwork for turning your indoor soccer business concept into reality. Let’s dive in!

Our Indoor Soccer business plan is designed to comprehensively cover all essential elements required for a well-rounded strategic approach. It details the operational structure, marketing strategies, market dynamics, competitive landscape, management team, and financial projections for the indoor soccer facility.

  • Executive Summary : Provides a snapshot of our Indoor Soccer facility’s business idea, market study, team leadership, and financial approach.
  • Facility & Location: Discusses the facility’s layout, features, and why its location is beneficial for soccer enthusiasts.
  • Membership & Booking: Outlines the types of memberships available, booking process, and additional services like coaching and equipment rental.
  • Key Stats: Offers data on the indoor soccer market size , growth trends, and important figures.
  • Key Trends: Points out emerging trends in indoor soccer and recreational sports.
  • Key Competitors: Evaluates nearby indoor soccer facilities and what sets ours apart.
  • SWOT : Analysis of strengths, weaknesses, opportunities, and threats.
  • Marketing Plan : Tactics for promoting the facility and keeping members engaged.
  • Timeline : Important steps and goals from the opening to the end of the first year.
  • Management: Shares info about the people running the Indoor Soccer facility and their roles.
  • Financial Plan: Forecasts our facility’s financial outcomes over five years, including income, profits, and costs.

Indoor Soccer business plan

Indoor Soccer Business Plan

indoor soccer business plan

Fully editable 30+ slides Powerpoint presentation business plan template.

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Executive Summary

The Executive Summary introduces your indoor soccer facility’s business plan, providing a succinct overview of your venue and its offerings. It should outline your market positioning, the variety of indoor soccer services and related activities you offer, its location, dimensions, and a brief on daily operations. 

This section should also delve into how your indoor soccer business will carve its niche in the local market, including an analysis of direct competitors in the vicinity, identifying who they are, along with your facility’s unique selling points that set it apart from these competitors.

Moreover, it’s important to include information about the management and co-founding team, outlining their roles and how their expertise will contribute to the facility’s success.

Additionally, a summary of your financial projections, including anticipated revenue and profits over the next five years, should be included to offer a clear view of your indoor soccer business’s financial outlook.

Indoor Soccer Business Plan Executive Summary Example

Indoor Soccer Business Plan executive summary

Business Overview

Your executive summary’s  business overview  should clearly present essential details about your indoor soccer facility, including the business name, location, and a summary of operations. This section is key to introducing your business and highlighting what sets it apart from the competition.

Your  unique selling proposition  ( USP ) is crucial for differentiating your indoor soccer facility from others. This could be your state-of-the-art equipment, exceptional coaching staff, or innovative membership packages. The USP should capture the interest of your  target audience  and demonstrate the unique value your business offers to the soccer community.

Example: “Indoor Soccer Haven” is strategically located in the heart of City Central, encompassing a 20,000 sq. ft. area equipped with professional-grade indoor soccer fields and top-tier artificial turf. Our facility stands out by offering flexible booking through a user-friendly online platform, comprehensive training programs led by certified coaches, and diverse membership options catering to various community segments, including corporate groups and students.

Market Overview

The market overview should outline the size, growth trends, and dynamics of the indoor soccer facility industry. Highlight the industry’s current growth phase, participant numbers, and key  market trends  that could impact your business, such as digital integration and a focus on health and safety protocols.

Discuss the  competitive landscape , pinpointing major  competitors and describing how your indoor soccer  facility distinguishes itself in this environment. This could be through superior facilities, unique programming, or community engagement initiatives.

Example: With over 3,400 soccer fields nationwide and 5.2 million participants, the indoor soccer industry in the US is thriving. “Indoor Soccer Haven” faces competition from both specialized indoor arenas and multipurpose sports complexes within a 10-mile radius. However, our emphasis on high-quality facilities, advanced performance tracking, and a broad range of inclusive programs sets us apart, catering to a growing demand for specialized indoor soccer experiences.

Management Team

The expertise and background of your management team are invaluable to your business. Highlight the key qualifications and experiences of team members, such as a manager’s extensive background in sports management or a coach’s professional soccer experience.

This section should build credibility and assure potential investors of your indoor soccer business’s capability to succeed.

Example: “Indoor Soccer Haven” is led by founders Jordan Ellis and Taylor Kim. Jordan, with a Master’s in Sports Management, brings strategic oversight and a passion for soccer, while Taylor, a former professional soccer player, oversees operations, ensuring top-notch player experiences and high safety standards.

Financial Plan

Your financial plan should succinctly outline financial goals and projections, such as revenue targets and profit margins, providing a clear picture of your indoor soccer business’s financial future.

Example: “Indoor Soccer Haven” targets $880,000 in annual revenue with a 15%  EBITDA  margin by 2028. Our strategy includes scaling up through strategic marketing, community engagement, and hosting tournaments and events, driving membership growth and increasing utilization rates, positioning us for profitability and a leading role in the indoor soccer community.

For an Indoor Soccer Business, the Business Overview section can be efficiently divided into 2 main slides:

Facility & Location

Briefly describe the facility’s physical setup, emphasizing its design, functionality, and the engaging atmosphere it provides for players and spectators.

Mention the facility’s location, highlighting its accessibility and the convenience it offers, such as proximity to community centers or ease of parking. Explain why this location is strategically chosen to attract your target clientele, which may include soccer enthusiasts, local leagues, and families looking for recreational activities.

Membership & Booking

Detail the range of services and activities offered, from casual pick-up games and league tournaments to soccer clinics and private coaching sessions.

Outline your pricing strategy , ensuring it reflects the value of the facilities and services provided and aligns with the market you’re targeting. Highlight any membership options, online booking capabilities, or loyalty programs that provide added value to your customers, encouraging consistent engagement and community loyalty.

Indoor Soccer Business Plan PDF Example facility and location

Industry size & growth

In the Market Overview of your indoor soccer business plan, begin by examining the size of the sports facility industry, specifically focusing on indoor soccer, and its growth potential. This analysis is essential for grasping the market’s breadth and identifying opportunities for expansion.

Key market trends

Continue by discussing recent market trends , such as the growing interest in community and recreational sports, the rise of youth and adult soccer leagues, and the increasing demand for year-round training facilities due to unpredictable weather conditions. For instance, highlight the demand for facilities that offer not just playing space but also training programs, events, and tournaments, alongside the rising popularity of health and fitness activities.

Competitive Landscape

A  competitive analysis  is not just a tool for gauging the position of your indoor soccer business in the market and its key competitors; it’s also a fundamental component of your business plan.

This analysis helps in identifying your indoor soccer’s unique selling points, essential for differentiating your business in a competitive market.

In addition, competitive analysis is integral to laying a solid foundation for your business plan. By examining various operational aspects of your competitors, you gain valuable information that ensures your business plan is robust, informed, and tailored to succeed in the current market environment.

Identifying Your Competitors in the Indoor Soccer Industry

The initial step in conducting a competitive analysis is to identify who your competitors are. Start by listing local indoor soccer facilities and sports complexes that offer soccer.

If your business is focused on providing high-quality turf and advanced training programs, your direct competitors include other indoor soccer facilities that promote similar offerings, as well as larger sports complexes that may offer a variety of sports including soccer. It’s important not to forget about indirect competitors such as outdoor soccer leagues or other sports facilities that might attract your  target audience .

Utilize online tools such as Google Maps to understand the geographical spread of these competitors. Platforms like Yelp and TripAdvisor can provide customer reviews and ratings, offering a window into the  strengths and weaknesses  of your competitors. For example, if a number of reviews highlight the state-of-the-art equipment and friendly staff at “Premier Indoor Soccer,” this indicates a strong competitor.

Indoor Soccer Business Plan key competitors

Indoor Soccer Competitors’ Strategies

Understanding the strategies of your competitors encompasses several areas:

  • Facilities and Amenities:  Review the quality and range of facilities provided. If “City Soccer Arena” is popular for its high-end turf and player lounges, this indicates a trend towards premium indoor soccer experiences.
  • Training Programs:  Look into the training programs they offer. A facility known as “Youth Soccer Academy” that specializes in youth development programs might cater to a different segment than one that offers adult leagues and casual play.
  • Pricing Structure :  Examine how your fees compare with those of your competitors. Are your membership plans and drop-in rates competitive with those of “Affordable Soccer Complex,” or do they align more with upscale facilities like “Elite Soccer Club”?
  • Marketing Strategies :  Observe how competitors market their facilities and programs. Do they have a robust online presence, or do they focus on partnerships with local schools and community organizations?
  • Customer Experience:  Evaluate the overall customer experience. A facility like “Community Soccer Hub” might be renowned for its welcoming environment and community events, which can enhance customer loyalty.
  • Operational Efficiencies:  Note if competitors are leveraging technology or innovative practices to improve booking, scheduling, and customer management, similar to “SoccerTech Center” with its user-friendly app.

What’s Your Indoor Soccer Business’s Value Proposition

Reflect on what makes your indoor soccer business stand out. Perhaps you offer exclusive training clinics with professional players, or maybe your facility includes amenities like a café and pro shop that aren’t found elsewhere in your area.

Identify potential market opportunities through customer feedback and trends within the sports industry. For instance, a rising interest in youth soccer development programs or adult fitness leagues could be a niche if competitors are not fully catering to these demands.

Also, consider the location of your business: An indoor soccer facility in an urban setting might focus on providing flexible scheduling for busy professionals, whereas a facility in a suburban area might emphasize family-oriented programs and leagues.

Indoor Soccer Business Plan strategy

First, conduct a SWOT analysis for the indoor soccer business, highlighting Strengths (such as high-quality facilities and diverse program offerings), Weaknesses (including potential high operational costs or seasonal fluctuations in demand), Opportunities (for example, a growing interest in soccer in the United States and potential partnerships with local schools and organizations), and Threats (such as new competitors entering the market or changes in community sports preferences).

Indoor Soccer Business Plan swot

Marketing Plan

Next, develop a marketing strategy that outlines how to attract and retain players and teams through targeted advertising, promotional events, engaging social media presence, and community involvement. Consider partnerships with local businesses, schools, and soccer clubs to increase visibility and engagement.

Marketing Channels

Utilize diverse marketing channels to promote your indoor soccer business, engage with potential players and spectators, and drive foot traffic to your facility.

Digital Marketing

Harness the power of digital platforms:

  • Social Media:  Utilize platforms like Instagram and TikTok to showcase thrilling game highlights, player stories, behind-the-scenes footage, and upcoming events. Encourage user-generated content by sharing player posts and testimonials.
  • Email Marketing:  Develop an email list through registrations or promotions. Send newsletters highlighting league updates, upcoming tournaments, coaching tips, and special offers.
  • Website and SEO:  Maintain a user-friendly website showcasing facility amenities, league schedules, pricing, and online registration options. Optimize for local SEO to ensure visibility for individuals seeking indoor soccer facilities in your area.

Local Advertising

Engage with the local community:

  • Flyers and Local Print:  Distribute flyers at schools, community centers, and local sports stores. Advertise in local newspapers or sports-related publications.
  • Community Engagement:  Host free soccer clinics, sponsor local youth teams, or organize tournaments to connect with aspiring players and their families.
  • Partnerships:  Collaborate with schools, local businesses, and sports clubs to offer joint promotions or sponsorships that elevate brand visibility.

Promotional Activities

Incentivize participation and loyalty:

  • Special Offers:  Introduce seasonal promotions like ‘Spring Soccer Camp Discounts’ or ‘Summer League Early Bird Registration’. Offer first-time player discounts to encourage trial.
  • Rewards Programs:  Implement a rewards system where players earn points for game attendance, goals scored, or team victories, redeemable for free games or merchandise.
  • Referral Programs:  Encourage existing players to refer friends by offering discounts on league fees or merchandise for successful referrals.

Indoor Soccer Business Plan marketing plan

Sales Channels

Optimize  sales channels  to maximize revenue and enhance the customer experience within your indoor soccer business.

League and Event Sales

Maximize revenue during league seasons and events:

  • Additional Services:  Offer additional services like coaching clinics, birthday party packages, or corporate team-building events alongside league registrations.
  • Merchandise Sales:  Sell soccer gear, jerseys, equipment, and branded merchandise within the facility or through an online store.
  • Event Hosting:  Rent out the space for tournaments, camps, or corporate events, providing added revenue streams.

Online Booking and Sales

Streamline bookings and purchases:

  • Online Registration:  Implement an easy-to-use online registration system for leagues, camps, and events. Offer incentives like early bird discounts for online registrations.
  • E-Commerce:  Sell merchandise, memberships, and event tickets through your website, allowing convenient access for players and spectators.

Membership and Loyalty Programs

Foster long-term relationships:

  • Membership Options:  Introduce membership packages that offer exclusive benefits such as discounted league fees, priority access to field bookings, free coaching sessions, or merchandise discounts. Tailor membership tiers cater to various player segments – from casual players to dedicated enthusiasts.
  • Loyalty Rewards:  Develop a comprehensive loyalty program that rewards frequent players for their engagement. Implement point-based systems where points can be earned through game participation, social media interactions, referrals, or special achievements. 

Strategy Timeline

Finally, create a detailed timeline that outlines critical milestones for the indoor soccer facility’s opening, marketing efforts, player and team registration, and expansion objectives, ensuring the business progresses with clear direction and purpose.

Business Plan Gym Timeline

The Management section focuses on the indoor soccer business’s management and their direct roles in daily operations and strategic direction. This part is crucial for understanding who is responsible for making key decisions and driving the indoor soccer business toward its financial and operational goals.

For your indoor soccer business plan, list the core team members, their specific responsibilities, and how their expertise supports the business.

Indoor Soccer Business Plan management

The Financial Plan section is a comprehensive analysis of your financial projections for revenue, expenses, and profitability. It lays out your indoor soccer business’s approach to securing funding, managing cash flow, and achieving breakeven.

This section typically includes detailed forecasts for the first 5 years of operation, highlighting expected revenue, operating costs and capital expenditures.

For your indoor soccer business plan, provide a snapshot of your financial statement (profit and loss, balance sheet, cash flow statement), as well as your key assumptions (e.g. number of customers and prices, expenses, etc.).

Make sure to cover here _ Profit and Loss _ Cash Flow Statement _ Balance Sheet _ Use of Funds

Indoor Soccer Business Plan financial plan

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Indoor Sports Complex Business Plan Template

Written by Dave Lavinsky

indoor sports facility business plan

Indoor Sports Complex Business Plan

Over the past 20+ years, we have helped over 500 entrepreneurs and business owners create business plans to start and grow their indoor sports complex companies. 

If you’re unfamiliar with creating an indoor sports complex business plan, you may think creating one will be a time-consuming and frustrating process. For most entrepreneurs it is, but for you, it won’t be since we’re here to help. We have the experience, resources, and knowledge to help you create a great business plan.

In this article, you will learn some background information on why business planning is important. Then, you will learn how to write an indoor sports complex business plan step-by-step so you can create your plan today.

Download our Ultimate Business Plan Template here >

What is an Indoor Sports Complex Business Plan?

A business plan provides a snapshot of your indoor sports complex business as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategies for reaching them. It also includes market research to support your plans.

Why You Need a Business Plan for an Indoor Sports Complex

If you’re looking to start an indoor sports complex business or grow your existing indoor sports complex company, you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your indoor sports complex business to improve your chances of success. Your indoor sports facility business plan is a living document that should be updated annually as your company grows and changes. 

Sources of Funding for Indoor Sports Complex Businesses

With regards to funding, the main sources of funding for an indoor sports complex business are personal savings, credit cards, bank loans, and angel investors. When it comes to bank loans, banks will want to review your business plan (hand it to them in person or email to them as a PDF file) and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the loan officer will not only want to ensure that your financials are reasonable, but they will also want to see a professional plan. Such a plan will give them the confidence that you can successfully and professionally operate a business. Personal savings and bank loans are the most common funding paths for indoor sports complex companies.

Finish Your Business Plan Today!

How to write a business plan for an indoor sports complex business.

If you want to start an indoor sports complex business or expand your current one, you need a business plan. The guide and sample below detail the necessary information for how to write each essential component of your indoor sports complex business plan.

Executive Summary

Your executive summary provides an introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.

The goal of your executive summary is to quickly engage the reader. Explain to them the kind of indoor sports complex business you are running and the status. For example, are you a startup, do you have an indoor sports complex business that you would like to grow, or are you operating a chain of indoor sports complex businesses?

Next, provide an overview of each of the subsequent sections of your plan. 

  • Give a brief overv iew of the indoor sports complex industry. 
  • Discuss the type of indoor sports complex business you are operating. 
  • Detail your direct competitors. Give an overview of your target customers. 
  • Provide a snapshot of your marketing strategy. Identify the key members of your team. 
  • Offer an overview of your financial plan.

Company Overview

In your company overview, you will detail the type of indoor sports complex business you are operating.

For example, you m ight specialize in one of the following types of indoor sports complex businesses:

  • Indoor sport courts: In this type of indoor sports complex, a variety of specific courts are offered for game play or practice; including basketball, racquetball, handball, and volleyball. 
  • Indoor field arenas: Including soccer, baseball, a running track and other field-sized options, an indoor arena offers a wide variety of sporting-options for field play. 
  • Indoor pool and water play parks: This type of indoor sports complex provides a comprehensive water-play experience for families. In addition to lap pools and dive pools, kiddie pools and splash pads are set up for children of all ages. 
  • Indoor gymnastics complex: An indoor sports complex equipped for gymnastics will include training and equipment; such as the pommel horse, tumbling mats, rings, parallel bars, ceiling swings, high-low bars, and a variety of other elements to build and strengthen gymnastic skills.

In addition to explaining the type of indoor sports complex business you will operate, the company overview needs to provide background on the business.

Include answers to questions such as:

  • When and why did you start the business?
  • What milestones have you achieved to date? Milestones could include the number of soccer leagues under contract, the national certification of swimming teams, the  X number of gymnastics clients served, etc.
  • Your legal indoor sports complex business structure. Are you incorporated as an S-Corp? An LLC? A sole proprietorship? Explain your legal structure here.

Industry Analysis

In your industry or market analysis, you need to provide an overview of the indoor sports complex industry.

While this may seem unnecessary, it serves multiple purposes.

First, researching the indoor sports complex industry educates you. It helps you understand the market in which you are operating. 

Secondly, market research can improve your marketing strategy, particularly if your analysis identifies market trends.

The third reason is to prove to readers that you are an expert in your industry. By conducting the research and presenting it in your plan, you achieve just that.

The following questions should be answered in the industry analysis section of your sports facility business plan:

  • How big is the indoor sports complex industry (in dollars)?
  • Is the market declining or increasing?
  • Who are the key competitors in the market?
  • Who are the key suppliers in the market?
  • What trends are affecting the industry?
  • What is the industry’s growth forecast over the next 5 – 10 years?
  • What is the relevant market size? That is, how big is the potential target market for your indoor sports complex business? You can extrapolate such a figure by assessing the size of the market in the entire country and then applying that figure to your local population.

Customer Analysis

The customer analysis section of your indoor sports complex business plan must detail the customers you serve and/or expect to serve.

The following are examples of customer segments: 

  • Individuals who want to improve personal strength or aptitude in a sport
  • Parents who seek training for their children in a sport or individual skill
  • Families who want to enjoy physical exercise and play time together 
  • Teams who are looking for a stable indoor environment in which to regularly play
  • Corporations who are seeking an indoor team-building atmosphere

As you can imagine, the customer segment(s) you choose will have a great impact on the type of indoor sport complex business you operate. Clearly, individuals would respond to different marketing promotions than corporations, for example.

Try to break out your target customers in terms of their demographic and psychographic profiles. With regards to demographics, including a discussion of the ages, genders, locations, and income levels of the potential customers you seek to serve.

Psychographic profiles explain the wants and needs of your target customers. The more you can recognize and define these needs, the better you will do in attracting and retaining your customers. Ideally you can speak with a sample of your target customers before writing your plan to better understand their needs.

Finish Your Indoor Sports Complex Business Plan in 1 Day!

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Competitive Analysis

Your competitive analysis should identify the indirect and direct competitors your business faces and then focus on the latter.

Direct competitors are othe r indoor sports complex businesses. 

Indirect competitors are options that customers may choose instead of your direct competitors. For example, families may choose to use a public pool or park, sports teams may opt for outdoor sports fields, or individuals may choose to build physical skills using equipment at home. You need to mention such competition, as well.

For each direct competitor, provide an overview of their business and document their strengths and weaknesses. Unless you once worked at your competitors’ businesses, it will be impossible to know everything about them. But you should be able to find out key things about them such as

  • What types of customers do they serve?
  • What type of indoor sports complex business do they operate?
  • What is their pricing (premium, low, etc.)?
  • What are they good at or known for?
  • What are their weaknesses?

With regards to the last two questions, think about your answers from the customers’ perspective. And don’t be afraid to ask your competitors’ customers what they like most and least about them.

The final part of your competitive analysis section is to document your areas of competitive advantage. For example:

  • Will you provide options for sports professionals who need superior service?
  • Will you offer services, such as sports training that your competition doesn’t?
  • Will you provide better customer service?
  • Will you offer customized amenities or services in the changing rooms?

Think about ways you will outperform your competition and document them in this section of your plan.

Marketing Plan

Traditionally, a marketing plan includes the four P’s: Product, Price, Place, and Promotion. For an sports facility business plan, your marketing strategy should include the following:

Product : In the product section, you should reiterate the type o f indoor sports complex company that you documented in your company overview. Then, detail the specific products or services you will be offering. For example, will you provide instructor-led classes for children to learn how to play basketball, racquetball, handball and volleyball in your indoor courts?

Price : Document the prices you will offer and how they compare to your competitors. Essentially in the product and price sub-sections of yo ur plan, yo u are presenting the services you offer and their prices.

Place : Place refers to the site of your indoor sports complex company. Document where your company is situated and mention how the site will impact your success. For example, is your indoor sports complex business located in a busy urban district, a new residential area, or in a corporate business park ? Discuss how your site might be the ideal location for your customers.

Promotions : The final part of your indoor sports complex marketing plan is where you will document how you will drive potential customers to your location(s). The following are some promotional methods you might consider:

  • Advertising in local papers, radio stations and/or magazines
  • Reaching out to local websites 
  • Distributing flyers
  • Engaging in email marketing
  • Advertising on social media platforms
  • Improving the SEO (search engine optimization) on your website for targeted keywords

Operations Plan

While the earlier sections of your business plan explained your goals, your operations plan describes how you will meet them. Your operations plan should have two distinct sections as follows.

Everyday short-term processes include all of the tasks involved in running your indoor sports complex business, including maintaining customer relationships, providing well-cleaned and maintained sports areas and equipment, and invoicing and servicing of customer accounts.  

Long-term goals are the milestones you hope to achieve. These could include the dates when you expect to book your Xth soccer league, or when you hope to reach $X in revenue. It could also be when you expect to expand your indoor sports complex business to a new city.

Management Team

To demonstrate your indoor sports complex business’ potential to succeed, a strong management team is essential. Highlight your key players’ backgrounds, emphasizing those skills and experiences that prove their ability to grow a company. 

Ideally, you and/or your team members have direct experience in managing indoor sports complex businesses. If so, highlight this experience and expertise. But also highlight any experience that you think will help your business succeed.

If your team is lacking, consider assembling an advisory board. An advisory board would include 2 to 8 individuals who would act as mentors to your business. They would help answer questions and provide strategic guidance. If needed, look for advisory board members with experience in owning or managing an indoor sports complex business or successfully running a gymnastics center or public sports park.

Financial Plan

Your financial plan should include your 5-year financial statement broken out both monthly or quarterly for the first year and then annually. Your financial statements include your income statement, balance s heet, and cash flow statements.

Income Statement

An income statement is more commonly called a Profit and Loss statement or P&L. It shows your revenue and then subtracts your costs to show whether you turned a profit or not.

In developing your income statement, you need to devise assumptions. For example, will you see 50 sports players per day? Or, will you have more than 20 teams on contract for league play each season? And will sales grow by 2% or 10% per year? As you can imagine, your choice of assumptions will greatly impact the financial forecasts for your business. As much as possible, conduct research to try to root your assumptions in reality.

Balance Sheets

Balance sheets show your assets and liabilities. While balance sheets can include much information, try to simplify them to the key items you need to know about. For instance, if you spend $50,000 on building out your indoor sports complex business, this will not give you immediate profits. Rather it is an asset that will hopefully help you generate profits for years to come. Likewise, if a lender writes you a check for $50,000, you don’t need to pay it back immediately. Rather, that is a liability you will pay back over time.

Cash Flow Statement

Your cash flow statement will help determine how much money you need to start or grow your business, and ensure you never run out of money. What most entrepreneurs and business owners don’t realize is that you can turn a profit but run out of money and go bankrupt. 

When creating your Income Statement and Balance Sheets be sure to include several of the key costs needed in starting or growing an indoor sports complex business:

  • Cost of sport court lighting, set up, build-out and equipment
  • Payroll or salaries paid to staff
  • Business insurance
  • Other start-up expenses (if you’re a new business) like legal expenses, permits, computer software, and furnishings

Attach your full financial projections in the appendix of your plan along with any supporting documents that make your plan more compelling. For example, you might include your 10-year building lease agreement or a list of early-adopter customers who’ve paid in advance for a 5-year membership.

Writing a business plan for your indoor sports complex business is a worthwhile endeavor. If you follow the template above, by the time you are done, you will truly be an expert. You will understand the indoor sports complex industry, your competition, and your customers. You will develop a marketing strategy and will understand what it takes to launch and grow a successful indoor sports complex business.

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Since 1999, Growthink has developed business plans for thousands of companies who have gone on to achieve tremendous success.  

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Start by looking at what the requirements are and analyze your local area, your geographic location is vital at the first stages of this business. Parents are busy enough as it is these days driving their kids to after school activities and sports. Renting space in a town or city will clearly cost you more than on the outskirts, but, if you place yourself too far away from your audience will they be willing to drive the distance for your indoor facility? There is much to decide with this business so market research is the best way forward so you can be sure that your location and your building suit the needs of your audience. There is little point starting this business if your local area provides a public soccer field already.

So, where do you start, drive around your local area and the outskirts and see what derelict buildings are around, can you find the registered owner and propose a deal. Contact your local state and see what buildings they have on offer which can either be bought or rented. An old building, warehouse or perhaps a former circuit or even an old school which has enough land for your business, all offer great potential. You could also consider a steel fabric building which are bright and airy and offer everything you need and some! You could even consider buying or renting some land and with planning permissions in place you could construct your own for a reasonable investment. Go and search for steel fabric buildings contractors and check out their prices vs renovating an existing building.

Your facility needs to give you flexibility for growth so you can offer further sports in the future: baseball batting cages, tennis, basketball, lacrosse and a fitness gym, all of which can have monthly memberships at varying prices.

Once you have decided where your business is going to be you need to start planning your interior design, there are many companies out there who specialize in indoor sports facility solutions and will customize floor plans so you can efficiently optimize your space for profitability and functionality.


If you are lucky enough to have your own money to start this project then this part won't really apply to you, however, we assume that most of you will need to raise some capital to get this venture off the ground. If you have collateral then you can go to your bank, produce your business plan along with a high level of documentation and planning. Provide an in depth history of your finances and past business experience. Remember with the commercial banks there are regulations and protocol which must be adhered to. You may need to provide a guarantee to back up the money.

A private investor is also another way of financing this project and you may find someone who has passion for your business and can see your vision a lot better than a commercial bank. You will also have to provide a well documented business plan for an investor but at least you will be dealing with a human who isn't just ticking boxes but actually looking at you as a person and the business model in front of them. Banks do not have the luxury of the more personal approach.

The final choice would be to look for a real estate partner, someone who already owns the building that you want to use, or you could work with a real estate partner who is a developer and secure a facility together, this way your building is financed and secure and now all you need to do is plan the interior, buy the equipment and fund operations.

Start with a solid business plan and maybe a combination of all three suggestions is a workable option for you, just make sure all your contracts are passed through a good lawyer so you are covered for any un-forseen problems in the future.
It is now time to get on the phone and find out the best deals available to you and secure an agreement with a company who can provide everything you need and deliver to your door, below is an idea of some of the equipment you will need to be purchasing or renting.

Locker rooms
Commentary box
Computers and technology for staff
Desks and furniture
First aid stand
Fire alarm systems
Multimedia systems
Netting
Public address system
Signage
Synthetic pitch
Turf
Weight and fitness machines


An indoor facility is far different to outdoor so there are specialized gear available for players. There are also balls specifically designed for fast pace soccer and futsal, goalkeeper gloves that can withstand the demands of playing on turf or hardwood. The demands of play on indoor surfaces require apparel with more durability. Unforgiving surfaces and a faster game require players to wear a combination of protective clothing, such as padded pants, shirts and shorts. There is also essential head gear available for those players who wish to use it.
You will not want to run a business of this magnitude without proper commercial insurance. There are many companies offering insurance for sports so do your homework and make sure your policies cover the named insurer, employees, volunteers and participants. Your coverage will also need to protect against bodily harm injuries, property damage and the litigation costs of any claims. Accidental and medical coverage is also a good option for participants.

Be specific where insurance is concerned, talk to other sports facilities near you and ask what they have insured and if there is anything important you need to know about, perhaps there are optional extras you can buy which offer you more protection and cover. Will you be having off-site activities or inflatable games and other events, if so, then this would be extra coverage and would not come with a standard policy.
In your business plan you should have included the need for staff, there is no way you can run this type of business by yourself! Your budget for staff requirements will include salaries for key staff members and then you need to look at cleaners, a facility manager, technicians, administrators and a security team. You will also need to consider staff training expenses so your staff can perform to their maximum potential.
Right from the word go you should have had some idea of what pricing structures were going into place and what amount of membership you were aiming at, now is the time to put this into practice and start building your facility membership. Contact your local schools, clubs, universities and promote your facility in any way you can, maybe they have monthly newsletters or meet and greet groups where you can advertise yourself.

Print and distribute flyers to local businesses and stick your advert in the local yellow pages or similar publications. If there are some local charities around approach them and see if they want to hold an event in your building which will help promote awareness and get the space used and busy for the initial opening period. Host an opening party and provide free drinks or food.
Audience ticket sales

Memberships

Rental of facility for events: meetings, children's parties, concerts etc)

Rental rates

Equipment and accessories

Soccer parties

Summer camps

Training sessions
Annual Membership: $40

Team Sessions: $700

Rental Fee: $55 per hour for members

Rental Fee: $80 per hour for non members

Skill Clinic Fees: $80 (per week)

Skill Clinic Fees: $400 (per week) for groups

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A Business Opportunity Where Passion & Profit Align

5v5 soccer facilities, our soccer complex knowledge equals your success.

Do you have a background in high-level soccer? Maybe you’re a coach, you played in college, or you still play - and possibly all of the above. 

If you’re anything like us, you’ve been following the game for years, both at home and abroad. You’ve experienced all the potential a 5-a-side game has to offer the serious player - high touch and high speed makes for a competitive game that’s just as exciting for spectators as it is for players. Yet compared to Europe and Latin America, the US has been somewhat slow to adopt 5-a-side games. 

Luckily for all of us, small side play is finally picking up speed stateside, too. With World Cup 2026 on the horizon, now is the time to capitalize on the rapidly growing enthusiasm for soccer in the US. 

If you’re considering opening a soccer facility in a city near you, 5-a-side is the ideal venue for getting into the business of soccer. With a smaller footprint than a full-size pitch, you can nurture a thriving community of soccer players and enthusiasts while putting in less lead-up time - and fewer upfront costs. 

With Urban Soccer Park’s expertise by your side, building a world-class facility is now more attainable than it’s ever been.

Build a business centered around the love of the game. You choose how. Here’s how we help. 

LEARN MORE ABOUT OUR PROJECT ROADMAP

The USP Promise

An on-time installation, a full turnkey buying, and installation process. If our product or service does not exceed your expectations, we will uninstall your field and issue you a full refund, with a smile.

We’ve Been at The Game a While…

The team at USP has spent combined decades combing the globe to research and learn firsthand how to manufacture professional-grade materials that meet the highest standards. Our experience has paid off exponentially: since our USP’s inception, we’ve built, opened, owned and operated our own soccer facility. 

Even more rewardingly, our clients have experienced the kind of success others dream of: we’re talking facilities that have paid for themselves in under 12 months, with a greater than 15% return on invested capital.

We’re proudly American-based and American-owned - and we can build anywhere that you see the potential. A 5-a-side soccer facility makes it possible for you to enter into any city with a creative and space-saving plan, eliciting enough community support that it practically writes its own PR. 

Our small side pitches are entirely original: freestanding, modular, and mobile, we’ve perfected a manufacturing and building system that requires no pouring, penetration, or foundation. 

Have a unique piece of real estate in mind? We’ve got you covered. Our mini-pitch soccer facilities have been installed everywhere from empty parking lots to warehouses, abandoned retail spaces to rooftops and gyms. Because our specialty is small side fields, you draw from the benefits of utilizing and leveraging small real estate investments. In a matter of weeks, we’ll land on your specs, offer a full turnkey buying experience, and deliver an on-time and on-budget design, build, and installation. 

Our unmatched modular capabilities mean that you can customize your facility to match your business needs. USP customizable fields can come complete with environmental turf or pro Futsal flooring, integrated seating, and optional add-ons like energy-efficient LED lights, benches, spectator seating, sponsorship potential and office space. You envision it - we help evaluate, then bring it to life.

Indoor and Outdoor Soccer Field Opportunities 

USP fields also allow for more players per square foot than the traditional model, thereby increasing revenue twofold. For example, in the space it takes to house one arena soccer field, you can install two USP mini-pitches, accommodating 20 players versus their 12, and offering 6,000 annual primetime hours versus their 3,000. That’s a central tenet of Urban Soccer Park: give customers more playing time in a better environment using less real estate.

An Urban Soccer Park facility is ideal for year-round programming, making it highly attractive to sponsors and partners. Our walls are fully brand-able for logo and ad placement, and because our fields are versatile, they cater to a wide range of age groups and skill levels. 

USP fields are perfect for competitive 5v5 tournaments, brand activations, adult co-ed and rec leagues, and club and academy training. All this equates to organic growth, a regular and easily forecastable revenue stream - and the pride in knowing your passion for soccer sustains itself. 

Before, During, and After the Game - We’re by Your Side

It’s time to start planning your dream soccer facility - and to put that plan into action. When you work with the USP team, you benefit from our high-touch, white-glove service from planning phase one to opening day - and beyond. Our support extends far beyond customizing your build from turf to lighting, wall to net. We can advise on working with your city municipality to help find ideal land opportunities.

We have the experience to support you from site preparation to permit work, ensuring all requirements are met with the kind of attention to detail that America’s only white glove, turnkey 5-v-5 soccer park installer can provide. 

We’re also passionate about programming best practices. That’s why, with our design fee, we’ll also provide you with:

  • Preferred partners list
  • Sample programming ideas
  • Sponsorship/advertising ideas
  • Financial statements
  • ROI example
  • Business plan templates

Ready to learn more about starting your soccer business? Let’s turn your dream field into a reality. Contact us today to find out how.  

Our fields can range widely in cost depending on the dimensions and different accessories included with them. We have seen that on average a field can be roughly $115k - $180k.

Urban Soccer Park has financing partners we work with to take over the process. We would put you in touch with them after receiving an estimate from us .

Our team does not find your land/warehouse as we don’t know your demographics and specific areas you want to put your facility. We will help with providing feedback on locations you find. We aren’t experts in every city in the country so we leave that up to you.

We can build our fields anywhere! Whether it is indoor or outdoor, our system will last as we can customize the dimensions to fit in any space.

Each process takes its time and we want to make it on your timeline. We have seen projects take as little as three months but as long as three years. We are here to help every step of the way.

We are vendors for the fields/courts themselves and will help with everything related to the field itself. USP → Design, Ship, and Install the fields themselves. CUSTOMER → Find location, fund it, program it, and everything else.

We will not build your business plan as this will be your business and we want this to be yours. We can provide some feedback and give you best practices so you are making the right decisions for your business.

We have designed the fields to require little maintenance. Urban Soccer Park does a wellness visit following the installation where we come out. After the installation and wellness visit, we will walk through what may or may not be done. Typical maintenance will entail cleaning and blowing off leaves/trash. Otherwise, there might be some bi-annual checks on the field.

“Apple care”. We do a wellness visit no sooner than three months following installation of the field. We leave some tools and do a walk around with you to make sure you are up to date. We are in the USA and are here to help no matter what the question is. Give us a call, shoot us a text, or send an email and we will help you ASAP.

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At Urban Soccer Park less is more. How do we know less is more? Why are we so confident in mini soccer pitches? Because, 5-A-Side Soccer Fields grow the sport, create life-long enjoyment of the game, and develop world-class skills. Because everyone at USP is a coach...

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510 Soccer Training Business Name Ideas for Your New Venture

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Choosing the right name for your soccer training business can shape its identity and attract potential clients. It sets the tone for what people can expect from your programs.

Here are 510 soccer training business name ideas to inspire you.

Creative Soccer Training Business Name Ideas

Choosing a creative name for your soccer training business can set you apart and attract players. Here are 30 imaginative name ideas to inspire you:

  • Next Level Kicks
  • Dribble Masters
  • Goal Getters Academy
  • Precision Soccer Training
  • Footwork Factory
  • Kick It Up Academy
  • Soccer Stars Training
  • Field Vision Training
  • Elite Goal Academy
  • Soccer Savvy
  • Skillful Strikers
  • Victory Footwork
  • Dynamic Dribblers
  • Pass & Play Academy
  • On Target Training
  • Game Changers Soccer
  • Impact Soccer Training
  • Finesse Soccer School
  • Goal-Oriented Training
  • Future Stars Soccer
  • Soccer Success Academy
  • Touch and Tactics
  • Kickstart Soccer Training
  • Passion for Goals
  • Excellence in Motion
  • Field of Dreams Academy
  • Soccer Skill Zone
  • NextGen Soccer Training
  • All-Out Soccer
  • Striker’s Path Academy
  • Winning Edge Soccer
  • Future Footies Academy

Cool Soccer Training Business Names

A cool name can attract players and create a strong brand identity for your soccer training business. Here are 30 cool name ideas for your consideration:

  • Kick It Like Beckham
  • Elite Footers Academy
  • Epic Soccer Academy
  • Champions League Training
  • Street Soccer Skills
  • Revolution Soccer Training
  • Bold Kicks Academy
  • Pursuit of Goals
  • Soccer Thunder Academy
  • Impact Players Training
  • Defender’s Edge
  • Rising Stars Soccer
  • Ultimate Goal Training
  • Fearless Footwork
  • Soccer Fusion Academy
  • Prowess Soccer Training
  • Shooting Stars Academy
  • Fluid Footwork Academy
  • Legendary Kicks
  • Velocity Soccer School
  • Ignite Soccer Academy
  • Forward Motion Training
  • Soccer Evolution
  • Pro Skills Soccer Academy
  • Gridiron Soccer School
  • Crescent Soccer Skills
  • Offensive Advantage Training
  • Precision Play Academy
  • Momentum Soccer Studio
  • Skilled Hands Soccer Academy
  • Champion’s Path Training

Funny Soccer Training Business Name Ideas

A humorous name can make your soccer training business memorable and inviting. Here are 30 funny name ideas to lighten the mood:

  • Footy McFootface Academy
  • Kickin’ It Old School
  • The Goal Diggers
  • Net Results Training
  • Soccer Shenanigans
  • We’ve Got the Kicks
  • Dribble Me Silly
  • The Kicking Crew
  • Goal Or No Goal
  • Scared Kicks Academy
  • Shin Guards & Giggles
  • Kick It Like It’s Hot
  • The Nutmeg Society
  • Net Gain Academy
  • Just Kick It!
  • Penalty Box Plumbers
  • Goal-tastic Academy
  • Ball Busters Training
  • Puns and Kicks
  • Soccer Follies Academy
  • The Witty Whistlers
  • Kickin’ Back Academy
  • The Footy Funny Farm
  • Hilarious Halves Academy
  • Goalie Locks Training
  • Scoring Comedians
  • Unkickable Academy
  • Funny Footers Training
  • Your Kicks are Showing
  • Feisty Footwork Academy
  • Get Off My Field!

Unique Soccer Training Business Names

A unique name can help your soccer training business stand out and attract players seeking something special. Here are 30 unique name ideas for inspiration:

  • Soccer Canvas Academy
  • Beyond the Goal Training
  • Elysium Soccer Academy
  • Footprints on the Field
  • Synergy Soccer Studio
  • The Training Sphere
  • Footy Harmony Academy
  • Visionary Soccer Institute
  • Balance Soccer Training
  • Elemental Soccer Skills
  • Next Step Soccer
  • Innovate Soccer Academy
  • Soccer Alchemy
  • Curious Kicks Academy
  • Fusion Soccer Training
  • Footwork Alchemy
  • Element Soccer Lab
  • We’re On Target Training
  • Soccer Nexus Academy
  • The Soccer Sanctuary
  • Pulse Soccer Training
  • Metamorphosis Soccer
  • Epicenter Soccer Academy
  • Soccer Tapestry
  • Footwork Lab
  • The Soccer Mosaic
  • Textures of Soccer
  • Dream Team Academy
  • Soccer Sphere Academy
  • Fluid Play Soccer
  • Convergence Soccer Training

Cute Soccer Training Business Name Ideas

A cute name can create a friendly and welcoming atmosphere for your soccer training business. Here are 30 adorable name ideas to consider:

  • Kickin’ Cuties Academy
  • Little Feet Soccer
  • Pint-Sized Players
  • Joyful Kicks Academy
  • Sweet Strikers Training
  • Snazzy Soccer Stars
  • Cuddle Kick Academy
  • Cheerful Goals Training
  • Happy Feet Soccer School
  • Bright Bunnies Soccer
  • Tiny Tot Kicks
  • Soccer Sprouts Academy
  • Playful Paws Soccer
  • Giggles and Goals
  • Happy Feet Haven
  • Cozy Kicks Academy
  • Jolly Goals Training
  • Sunny Strikers Academy
  • Whimsical Soccer Skills
  • Adorable Athletes
  • Little Kickers Academy
  • Charming Soccer Club
  • Mini Champions Academy
  • Cute Kicks Training
  • Playtime Soccer
  • Bundle of Kicks Academy
  • Small Stars Soccer
  • Dance of the Kicks
  • Soccer Snuggles Academy
  • Joyful Dribblers
  • Twinkle Toes Soccer

Clever Soccer Training Business Names

A clever name can showcase your creativity and attract players who appreciate a witty touch. Here are 30 clever name ideas for your soccer training business:

  • Kickstart Your Game
  • Net Gains Academy
  • Goal-Getter Training
  • Ball Control Central
  • Offside Advantage Academy
  • Striker’s Mindset
  • More Than Just Kicks
  • Pursuit of Perfect Kicks
  • Goal Hustlers Academy
  • Footloose Training
  • Playmakers Paradise
  • The Winning Kick
  • Penned in Soccer Skills
  • Goal Tending Academy
  • Net Profits Soccer
  • Football Finesse
  • Stellar Strikes Academy
  • Soccer Spark Academy
  • The Perfect Pass
  • Yellow Card Academy
  • Cleats and Dreams
  • Smart Soccer Moves
  • Quick Feet Academy
  • Full-Court Soccer Training
  • Peak Performance Soccer
  • Soccer Strategy Studio
  • The Game Changer Academy
  • Goal Crush Training
  • Beyond the Pitch Academy
  • Kicking It Smart

Short Soccer Training Business Name Ideas

A short and snappy name can be easy to remember and make a strong impact. Here are 30 concise name ideas for your soccer training business:

  • SportSphere
  • Rush Soccer
  • Bounce Academy
  • KicksAvenue
  • Pace Academy
  • GameDay Academy
  • Speed Kicks

Catchy Soccer Training Business Names

A catchy name can draw attention and create excitement around your soccer training business. Here are 30 catchy name ideas that can help you stand out:

  • Goal Rush Academy
  • Kick and Thrive
  • Victory Kicks
  • Soccer Blast Academy
  • Field of Dreams Soccer
  • Score More Soccer
  • Shooting Stars Soccer
  • The Goal Factory
  • Footy Fun Zone
  • Passion for Soccer
  • Elite Soccer Skills
  • Kickoff Academy
  • Dribble Delight
  • Soccer Magic Academy
  • Goal-Oriented Academy
  • Kick Your Game Up
  • Soccer Smarts Academy
  • Strikers United
  • Top Notch Soccer
  • Dynamic Footwork Academy
  • Golden Goal Academy
  • Soccer Pioneers
  • Brilliant Footwork
  • Goal Dreams Academy
  • All-Star Soccer School
  • Game Ready Soccer
  • Active Kicks Academy

Youth Soccer Training Business Name Ideas

Selecting a name that appeals to young players can help create a fun and engaging environment. Here are 30 name ideas specifically for youth soccer training businesses:

  • Young Champs Soccer
  • Future Stars Soccer School
  • Junior Soccer League
  • Mini Goal Academy
  • Kid’s Kick Academy
  • Happy Feet Soccer
  • Goal Getters Club
  • Playtime Soccer Academy
  • Kickin’ Kids Academy
  • Little Strikers Soccer
  • Soccer Kids United
  • Junior Goal Academy
  • Young Footies Academy
  • Kickstart Soccer Kids
  • Goalie Goals Academy
  • Little Legends Soccer
  • Playful Kicks Academy
  • Soccer Buddies
  • First Kicks Academy
  • Kid Power Soccer
  • Active Youth Soccer
  • Goal Diggers Academy
  • Junior Soccer Stars
  • Smiling Soccer Academy
  • Soccer Explorers
  • Kids in Motion Soccer
  • Future Footers Academy
  • Soccer Heroes Academy

Adult Soccer Training Business Names

A strong name can appeal to adult players looking to improve their skills and enjoy the game. Here are 30 name ideas for adult soccer training businesses:

  • Elite Soccer Affairs
  • Kick It Up Adults
  • Soccer Fitness Academy
  • Game On Soccer Training
  • Kicks for Life
  • Adult Soccer League
  • Soccer and Strength
  • Pursuit of Soccer
  • Round the Pitch Academy
  • Masterclass Soccer
  • Dynamic Soccer Training
  • Game Changer Academy
  • Adult Soccer Improvement
  • Soccer Sense Society
  • Fitness & Footwork Academy
  • Kick for Fitness
  • Passion Play Soccer
  • The Soccer Evolution
  • Active Soccer Academy
  • Soccer Surge Training
  • Skill Up Soccer
  • Adult Goal Academy
  • Competitive Kickers
  • Full Circle Soccer
  • Soccer Strength Academy
  • Soccer Enthusiasts Academy
  • Table to Turf Soccer
  • The Soccer Collective
  • Fit & Fearless Soccer
  • Evolve Soccer Academy

Elite Soccer Training Business Name Ideas

An elite name can convey quality and expertise, attracting dedicated players who want to elevate their skills. Here are 30 name ideas for elite soccer training businesses:

  • Premier Soccer Academy
  • Elite Footwork Institute
  • Champion’s Edge Soccer
  • Soccer Excellence Academy
  • Ultimate Goals Training
  • Pro Skill Soccer
  • Master Soccer Program
  • Top Tier Soccer Training
  • Elite Player Development
  • Soccer Mastery Academy
  • Next Level Soccer Training
  • Goalkeeping Elite Academy
  • All-Star Soccer Institute
  • Soccer Virtuoso Academy
  • Precision Play Soccer
  • Elite Strikers Academy
  • Excellence in Soccer
  • Cornerstone Soccer Academy
  • Elite Team Training
  • Legacy Soccer Academy
  • Game Elite Soccer
  • High Performance Soccer
  • Precision Soccer Institute
  • Impact Soccer Academy
  • Intensive Soccer Training
  • Soccer Prodigy Academy
  • Elite Soccer Experience
  • Refined Soccer Skills
  • NextGen Elite Soccer
  • Skill Enhancement Academy
  • Soccer Excellence Institute

Online Soccer Training Business Names

An engaging name can highlight your focus on online training and attract players looking for digital resources. Here are 30 name ideas for your online soccer training business:

  • Virtual Soccer Academy
  • Kick Online Academy
  • Soccer Skills Hub
  • Digital Dribble Academy
  • eSoccer Training
  • Soccer Bytes Academy
  • Online Soccer Mastery
  • Soccer Playbook Academy
  • Web Soccer Training
  • KickStart Online Soccer
  • Soccer Skillstream
  • eTraining Soccer Academy
  • Net Soccer Academy
  • Interactive Soccer Skills
  • Soccer E-Learning
  • Goal-Oriented Online Training
  • Cyber Soccer Academy
  • Soccer Skill Suite
  • Coach on Call Soccer
  • Smart Soccer Online
  • NextGen Soccer Online
  • )Soccer Anywhere Academy
  • Connected Soccer Training
  • Kick Online Skills
  • Soccer Digital Academy
  • Virtual Goal Academy
  • Remote Soccer Skills
  • Soccer 24/7 Training
  • GoalGetter Online
  • Online Soccer Edge
  • SkillzSoccer Online

Personalized Soccer Training Business Name Ideas

A personalized name can emphasize your focus on tailored training and individual attention for each player. Here are 30 name ideas for your personalized soccer training business:

  • Your Best Kick Academy
  • Custom Goal Training
  • Tailored Touch Soccer
  • Personal Playmaker Program
  • Custom Soccer Mastery
  • Unique Soccer Solutions
  • Personalized Soccer Skills
  • Kick to Fit Academy
  • Individual Focus Soccer
  • Soccer My Way
  • Smart Kicks Academy
  • One-on-One Soccer Skills
  • Tailored Soccer Academy
  • Player-Centric Training
  • Your Soccer Journey
  • Soccer Fit for You
  • Customized Coaching Soccer
  • Goal-Oriented Approach
  • Soccer Style Academy
  • Made for You Soccer
  • Precision Personal Training
  • Specific Skill Soccer
  • You-Score Soccer Academy
  • Focused Footwork Academy
  • Design Your Game
  • Goal-Driven Academy
  • Custom Play Academy
  • Your Skills, Your Way
  • Fit to Play Academy
  • Individual Kicks Academy
  • Personalized Footy Academy

Summer Soccer Camp Names

A catchy name can generate excitement and attract participants to your summer soccer camp. Here are 30 name ideas for your summer soccer camp:

  • Sunshine Soccer Camp
  • Kickin’ It Summer Camp
  • Goal Getters Camp
  • Summer Soccer Academy
  • Soccer Adventure Camp
  • Summer Kick Fest
  • Field Fun Camp
  • Hot Shots Soccer Camp
  • Summer Soccer Blast
  • Champions Summer Camp
  • Goal-Oriented Summer
  • Soccer Fun Zone
  • Next Level Soccer Camp
  • Kick and Play Camp
  • Soccer Stars Summer Camp
  • Field of Dreams Camp
  • All-Star Soccer Camp
  • Summer Dribble Camp
  • Active Kicks Camp
  • Winning Goals Summer Camp
  • Future Stars Soccer Camp
  • Soccer Quest Camp
  • Goalkeepers and Friends
  • Summer Skills Training
  • Kick-Off Summer Camp
  • Soccer Explorers Camp
  • Victory Soccer Camp
  • Fun In The Sun Soccer
  • Summer Skills Academy
  • Sunny Soccer Tactics
  • Score Big Soccer Camp

Indoor Soccer Training Facility Name Ideas

A compelling name for your indoor soccer training facility can enhance its appeal and convey a sense of professionalism. Here are 30 name ideas for your indoor soccer training facility:

  • Indoor Soccer Arena
  • Ultimate Soccer Dome
  • The Soccer Lab
  • Indoor Kick Zone
  • Soccer Heights Center
  • The Goalhouse
  • Precision Soccer Facility
  • Indoor Soccer Academy
  • Field House Soccer
  • Kick It Indoor Arena
  • Soccer Pros Training Center
  • The Soccer Pavilion
  • Indoor Footy Fit
  • Soccer Skills Complex
  • Action Soccer Center
  • Indoor Goal Academy
  • Dynamic Soccer Space
  • Restoration Indoor Training
  • Velocity Soccer Facility
  • The Soccer Workshop
  • Indoor Soccer Connection
  • Kickstart Indoor Soccer
  • Field of Choice Academy
  • Club Indoor Soccer
  • North Star Soccer Facility
  • The Indoor Pitch
  • Elite Soccer Space
  • Skill Development Arena
  • Indoor Soccer Playhouse
  • Soccer Nexus Arena
  • Indoor Soccer Zone

Soccer Skills Development Business Name Ideas

A focused name can highlight your commitment to developing players’ skills and fostering their growth in soccer. Here are 30 name ideas for your soccer skills development business:

  • Skill Masters Soccer Academy
  • Advanced Soccer Skills
  • The Soccer Development Hub
  • Next Level Soccer Skills
  • Precision Passing Academy
  • Dribble and Score Academy
  • Soccer Progression Program
  • Elite Skills Training
  • Goal-Oriented Skills Academy
  • Soccer Skills Lab
  • Ultimate Soccer Development
  • Fundamental Footwork Academy
  • The Skillful Striker
  • Champion Skills Academy
  • Soccer Technique Training
  • Mastering The Game
  • Focus Soccer Skills
  • Building Block Soccer
  • Skill Builder Academy
  • Soccer Skillset Academy
  • Advanced Footwork Academy
  • Soccer Skill Progression
  • All-Around Soccer Skills
  • Soccer Success Program
  • Creative Soccer Skills
  • The Soccer Edge Academy
  • Future Stars Skill Training
  • The Soccer Skill Zone

Weekend Soccer Workshop Names

A catchy name can entice players to join your weekend workshops and promote an atmosphere of fun and learning. Here are 30 name ideas for your weekend soccer workshops:

  • Weekend Warriors Soccer
  • Kickoff Weekend Workshop
  • Soccer Skills Sunday
  • Saturday Soccer Sessions
  • Weekend Playmakers Workshop
  • Goal-Getter Workshops
  • Score More Saturdays
  • Weekend Soccer Bootcamp
  • Game Day Weekend Training
  • Weekend Soccer Clinic
  • Soccer Savvy Saturdays
  • Skills and Drills Workshop
  • Weekend Soccer Jam
  • Fun on the Field Workshops
  • Saturday Soccer Skills
  • Weekend Kickoff Academy
  • League of Weekend Soccer
  • Soccer Excellence Workshop
  • Skill Surge Saturdays
  • Weekend Strikers Workshop
  • Soccer Strategies Workshop
  • Saturday Shooting Academy
  • Weekend Soccer Challenge
  • Goal-Oriented Weekend
  • Dynamic Play Workshops
  • Kick and Learn Weekend
  • Weekend Soccer Showdown
  • Champions Weekend Training
  • Weekend Footwork Fiesta
  • Game Plan Workshops
  • Soccer Focus Weekend
  • Weekend Skills Showcase

Key Tips for Naming Your Soccer Training Business

Picking a great name for your soccer training business requires some thought and creativity.

Keep It Simple

A simple name is easy to remember. Avoid using long words or phrases. Short names are often more catchy and stick with your audience.

Be Descriptive

Make sure your name describes what your business does. This helps potential clients understand your services right away. Words like “soccer,” “training,” or “coach” can be useful.

Avoid Complex Words

Names that are hard to spell or pronounce can be confusing. Stick to words that people know. This makes it easier for clients to find and talk about your business.

Consider Your Audience

Think about who will be using your services. If you target kids, choose a fun and playful name. For adult training, a more professional name might be better.

Check Availability

Make sure the name you want is not already taken. Check domain names and social media handles. This makes it easier for people to find you online.

Think About Future Growth

Pick a name that can grow with your business. Avoid names tied to a specific location or service. This gives you room to expand in the future.

Get Feedback

Ask friends, family, or potential clients what they think of the name. Getting outside opinions can help you see things you might have missed. Their input can be valuable in making your final decision.

Final Thoughts

The right name can make your soccer training business stand out and attract more clients. With 510 ideas to choose from, there’s a fit for every type of business. Pick the one that best reflects what you offer. Consider using the name generator at the top of the page for even more tailored suggestions.

Avatar

Slava Velikiy, CEO of Rontar and GainRep, has over 20 years of experience in entrepreneurship, project management, and software development. Passionate about innovation and solving real-world problems, he shares his insights on entrepreneurship, leadership, and technology.

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A History of USA Indoor Soccer

  • Business Plans Handbook
  • Business Plans - Volume 03
  • Indoor Playground Business Plan

Indoor Playground

Indoor Playground 304

BUSINESS PLAN

KID'S WORLD

5568 Inkster Rd. Livonia, MI 48150

This plan is for a franchised indoor children's playground. The plan provides a good description of possible competitors and the methods that will be used to achieve a competitive advantage in this industry.

EXECUTIVE SUMMARY

Mission and strategy, competitive analysis, pricing, profitability, and break even, management and staffing, contingency planning, financial projections.

A market opportunity exists in the Western Detroit area to service children aged 13 and under with a supervised indoor exercise and recreation facility. Market research shows that children often do not get the required amount of exercise to maintain a healthy lifestyle. Indoor playgrounds provide an outlet for active children during inclement weather or when the temperature is too hot or cold for outdoor play. Furthermore, parents want an environment for their children to play without harsh language and an arcade atmosphere.

Proposed Business

Kid's World will provide a safe, clean, and stimulating environment for physically active children aged 13 and under to play in and explore. Kid's World's supervised, visually open play area will ensure children's safety, while challenging them to reach, think, interact, explore, and have fun. The store will require approximately 14,000 square feet, consisting of a giant 5,000 square foot play structure for children over the age of 4, a smaller play area for toddlers under the age of 4, an area with several interactive skill games, a snack bar with seating to accommodate 100 to 125 persons at a time, and a merchandise and souvenir stand. Both play areas have soft indoor playpark equipment with extensive padding and no sharp edges. Furthermore, the game area will not offer video games, pinball-type games or games with a violent theme. For family celebrations, such as birthdays and special occasions, Kid's World will offer private party rooms hosted by trained staff to provide a child everything he/she would want in a birthday - several hours of supervised fun on the play structures, cake and ice cream, prizes, food and beverage, and game tokens. Kid's World desires playtime to be as rewarding for the parents as it is for the children, as they spend time together.

Kid's World will be located in a strip shopping center on the west side of Livonia. Within a twenty-five mile drive from this location, there are at least 49,000 children at or under the age of 14, living in a household with average annual income exceeding $45,000. Furthermore, the Census Bureau expects the communities of Canton, Plymouth and South Lyon to be the fastest growing regions of Wayne and Washtenaw Counties over the next decade.

The business will be operated on a full-time basis by a manager, Alice Cushaw, who has had over 3 years of restaurant management experience. In addition, all member-managers will actively assist in the management of the business on a part-time basis.

Loan Request

The owners are requesting a loan to fund a portion of the start-up costs and inventory. They are also requesting a line of credit in the amount of $500,000. The owners are contributing $35,000 to the business venture and various investors are contributing another $40,000. The money will be needed in equal monthly installments commencing three months prior to opening and will be repaid in a steady manner from available operating cash flows. The loan will be entirely repaid within five years after opening with payments beginning three months after opening.

Kid's World is a diversified destination family entertainment center combining recreation, entertainment, and restaurant facilities that creates substantial drawing power. Kid's World's basic focus is children's play and fitness for 1 to 13 year old children. At Kid's World, these activities have been packaged into a safe, clean, climate-controlled, supervised environment for children aged 13 and under to exercise and have fun while stimulating their imagination and challenging them physically. The indoor playpark is based on the premise that if you set a large number of children inside a safe, yet challenging, imaginative soft playground area, they are going to have fun. They are also going to develop basic motor skills, social skills, muscle tone, and self-confidence. Furthermore, the parents can enjoy hours of close interaction with their children in a safe, secure, and stimulating environment.

Currently, there are no other indoor children playgrounds in the Western Detroit area. In addition, there are relatively few alternatives for children's birthday parties. Kid's World will be able to immediately fill this void in the market by providing extensive recreation, entertainment, and restaurant facilities for children to play in and explore. Within 1 year, Kid's World will be known as the primary recreation facility for children aged 1 to 13 and the destination of choice for children to enjoy birthday parties with friends. Kid's World's safe, secure, and clean environment will assure parents while providing opportunities for their children to have fun in a stimulating environment.

Kid's World will base its appeal on providing a stimulating indoor environment for children to play in, while adhering to the strictest quality control standards emphasizing excellence in service, safety, security, food quality and value, sanitation, cleanliness, and creativity. Furthermore, Kid's World is dedicated to the continual development of creative themes and interactive designs that have entertainment and educational value that will ensure Kid's World's competitiveness and success in the family entertainment market years into the future.

Indoor playgrounds serve an increasing need in our society. Studies show that American children are less active and less fit than they were even five years ago, probably due to increasing time in front of television sets and high calorie-high fat diets. Studies have also shown that less active children are more likely to be overweight, and overweight children have a greater propensity to become overweight adults. As people have become more aware of the healthy aspects of their lifestyles, enrollment in adult health clubs, aerobic exercise, recreational activities, and attention to nutrition has increased dramatically. This trend will continue as parents attempt to provide a healthier lifestyle for their children. Another area of parental concern is their children's safety. Nationally, as well as locally, concern for the physical well-being of children has created a further need for a safe play environment. This concern shows no sign of diminishing.

While it is difficult to determine the size of the indoor playground industry, there are currently about 49 million children 12 years old or younger in the United States and this figure is expected to rise to 51 million by the year 2000, according to the Bureau of Census. There are approximately 26 million households with children younger than 18 years of age, who spend about $1,800 per year on family entertainment or $46 billion annually. Per-capita expenditures on children's activities are likely to rise as families with children spend a larger percentage of their income on recreation. Children aged 4-12 spent, from their own income, $6 billion in 1989, up 41% from 1984. This increase in discretionary income is coming from several factors. First, the increase in dual income families has provided for more discretionary income to be spent on children. Second, women are having children later as evidenced by the rising birth rate among women in their thirties. Third, per-capita family income is increasing and families are choosing to take wealth increases in the form of leisure. Last, grandparents are living longer and spending more on their grandchildren. Based on these demographics, industry analysts believe that there is room for about 600 store locations in primary markets throughout the United States and an additional 200-300 in secondary markets.

The Customer Need and the Target Customer

With the recent concerns over child safety on outdoor playground equipment, many schools have elected to remove their playground equipment entirely. Parents are more aware than ever before over the safety and security of their children's play areas. Consequently, a safe, supervised indoor play area will enable parents to relax while their children enjoy playing in and exploring the soft indoor playpark.

Kid's World will target children aged 13 and under within a 25 minute drive of Western Livonia, comprising about 250,000 people of which at least 49,000 are under the age of 13. Within a five-mile radius of Livonia, census information indicates there are approximately 23,000 children aged 13 and under, living in a household with an average annual income exceeding $55,000. These customers will form Kid's World's primary market base. Kid's World will also target children in the outlying regions of Oakland County.

Product Description

Kid's World is geared for children 13 years old or younger who desire an imaginative, challenging, and fun environment in which to exercise, play, and explore. For safety, children must be accompanied by an adult in order to be admitted and adults are not permitted to enter without a child. Furthermore, each person admitted to the playpark will receive a color-coded wristband identifying him/her with rest of the party. To further promote security, each person's wristband will only be removed when the entire party is present together at the exit desk. Trained staff will supervise the play areas at all times to ensure adherence to the playpark rules while assisting the children to maximize their enjoyment of the facilities.

There will be several play areas within Kid's World; the largest, a 5,000 square foot structure targeting children aged 4 and over, will be comprised of a series of colorful tubes, slides, ball baths, climbing structures, air and water trampolines, obstacle courses, ramps, and stairs. A smaller play area will cater to toddlers and consist of cushions, ramps, a small ball bin, and toys. To encourage active participation by parents, all play areas will have a visually open design with comfortable rest areas in full view of the play structures.

Kid's World will also be equipped with a smaller area of interactive games designed to promote eye and hand coordination. This area will include the "Magic Keyboard", a unique piece of musical play equipment specifically designed for Kid's World. Parents and children can also play several games of skill to win tickets redeemable for prizes. There will also be a snack bar with seating for 100 to 125 customers at a time. It will serve food and beverages that appeal to children and parents such as pizza, hot dogs, salads, sandwiches, popcorn, pop, fruit juice, cappuccino, cake, and ice cream. In addition, Kid's World will have a merchandise counter with small souvenirs emblazoned with the Kid's World logo such as T-shirts, sweaters, and hats.

Kid's World will have six private party rooms and will offer packages for birthdays and other special occasions hosted by staff members, significantly reducing the hassle and mess for parents. The design of the rooms will allow for groups as large as 30 children at a time. For family celebrations, Kid's World will offer three birthday packages for parties of 8 of more, consisting of a two hour limited time of play, birthday cake and ice cream, free game tokens, and, depending on the type of package, pizza or hot dogs, party favors for the guests, and a special gift for the birthday child.

Strategy and Approach to the Market

Kid's World will strive to appeal to value-oriented customers who desire hours of entertainment for their children at reasonable prices. Kid's World will be competitively priced at $4.95 for unlimited play which is comparable to other forms of entertainment. However, the distinguishing feature of Kid's World will be its clean, safe, secure environment for children to play in while parents can either relax or participate in their child's activities.

Advertising

Kid's World will reach its target customers through such advertising media as local newspapers, local television, and direct mail campaigns. Local television advertising has been found to be very effective in reaching the target market segment of children 13 and under, so we will focus our efforts here. The advertising and promotion campaign will be funded through operating cash flows and will build upon the close proximity of the store to the corporate location. In addition, the franchisor will assist its franchisees through regional advertising programs to obtain synergy among all franchisees within the region. Kid's World will initially promote its concept through a Grand Opening advertisement campaign employing an invitation-only free evening for local business and government leaders and their children as well as local radio coverage. The franchisor will assist in the preparation of initial advertising and scheduling of promotions.

Location Characteristics

The nature and location of Kid World's business will support both destination and walk-in shopping. Since the majority of birthday parties are pre-planned events, the exact location of Kid's World with respect to major shopping centers is not as critical as it is in other retail businesses. However, parents shopping with their children may desire an outlet for their children in the form of indoor exercise and recreation. Once customers are aware of Kid's World's location, they will return again and again. Figures from the corporate store indicate an average return rate of seven times per child per year. Our financial forecasts conservatively project 1/3 less. The awareness of our location will develop over several months due to advertising, word of mouth, and simple observation by shoppers in the area.

Kid's World will locate in Livonia on Inkster Road in the Heights Shopping Center. This shopping center consists of two separate buildings totaling 73,480 square feet of rental space and contains both destination and walk-by businesses. The center is primarily focused on providing family related services to the local community. Within three miles of this location, census data indicates there are 9,854 children under the age of 14. Within five miles of this location, census data indicates there are 23,061 children under the age of 14. In addition, there are several elementary schools located in the proximity, a day care center directly behind the shopping center, and many other child-related businesses within a few blocks along Inkster Rd. in either direction.

To better ensure Kid's World's success, the franchisor, Kid's World, Inc., must approve the final location and subject it to their proprietary location requirements.

Unique Market Characteristics

Weekly usage patterns.

With 60 to 65% of the costs fixed and only 35 to 40% variable, even small increases in capacity utilization can have a major impact on profitability. With a projected 60% of revenue coming from Friday through Sunday, it will be important to effectively utilize capacity on weekdays. Kid's World will provide the following services to increase customer usage during this period: group discounts to day care centers, churches, community groups, schools, etc., a frequent user card to encourage repeat customer visits, nutritious food to attract health-conscious families, and promoting birthday parties during the week.

Seasonality

The winter months are usually the strongest, and the beginning of spring and the beginning of the school year are usually the weakest periods. On a quarterly basis, Kid's World's best quarter should be the first, followed by the third, second, and fourth quarters. To manage this seasonal variation in customer demand, management will actively monitor weekly sales volume and maintain a flexible staffing arrangement.

Threat of a Fad Product

There is a risk that children may tire of the concept of indoor padded playgrounds. To keep the concept fresh, Kid's World will strive to introduce new play equipment, skill games, and/or new marketing concepts annually. In addition, the franchisor is committed to ongoing research and development in the area of child interaction and stimulation through consultation with staff child psychologists.

Safety/Liability Concerns

To reduce the potential for injuries and lawsuits, Kid's World will employ every means possible to protect children from hurting themselves on the play equipment. Kid's World will only utilize the softest and most extensively-padded equipment in the industry. Furthermore, Kid's World will employ trained staff to continuously monitor each play area and enforce the rules of the playpark. The playpark will be designed to provide parental viewing on all sides and at all times. Parents will also be encouraged to play in the equipment with their children (knee pads will be available for a nominal charge.) In addition, security wristbands will be issued to each person upon entering to ensure the child's safety and prohibit stranger abduction of children. Strict security measures will be observed at all times. Kid's World will carry a $1 million per occurrence liability insurance policy in the event of lawsuit.

Nature of Competition

Competition in the children's recreation and entertainment industry consists of a highly diverse group of children's activities, including television, libraries, YMCA's, health clubs, parks and other recreation centers, movies, the zoo, and related activities. All of these activities provide for enjoyment by both the parents and the children. However, an indoor playground offers a safe, clean indoor environment for physical activity that is specifically designed for children. It provides children with the security and the skill development opportunities that parents desire.

The indoor playground industry is relatively new. Among the existing players in the indoor playground industry, competition is fragmented. The only company with a strong national presence is Surprise Land, possessing over 250 store locations across the United States, Canada, Mexico, and Europe. A significant threat also exists from Connell Corporation, which has started an indoor playground concept of its own, Jungle Play. Although Jungle Play is still in a testing phase, Connell's has the resources and experience to expand its concept rapidly. In addition, there are numerous regional players with fewer than 10 stores across the nation, although relatively few of them are actively seeking franchisees.

Presently, there are no indoor children's playgrounds operating in the Livonia area. Within a 25 minute drive from Livonia are the following primary competitors to Kid's World:

Indoor Playground: Kid's World

Competitor Major Strength Major Weakness
Captain Sam's Pizza Videogames Restaurant focus
Surprise Land Large play structure Congested/chaotic
Jungle Play Name recognition
Kidville Separate toddler area

Competitive Advantage

After reviewing the characteristics and environment of each of the above competitors, we believe that Kid's World offers several advantages over the existing competitors. First, Kid's World offers the lowest admission price, charging $4.95 per child, of any establishment dedicated to providing an extensive indoor playground. Second, Kid's World encourages parents to participate in their children's recreational activities through a careful layout of the playpark which ensures high visibility of the play areas and close proximity for the parents. Third, Kid's World is the only indoor playground operator that provides such unique play equipment as the Magic Keyboard, an air mattress, and games of skill that are specifically designed to promote child development. Fourth, Kid's World goes to extra lengths to ensure the safety and security of the environment by providing such extras as CPR certification for all employees of a certain level, video monitors of the entire playpark, and strictly controlling the entrances and exits to Kid's World. Last, with the corporate Kid's World location being so close to Michigan, name recognition should be high, as many of the potential customers have already been to the existing Kid's World location.

Analysis of Competitors

The following section briefly discusses each competitor's market position, strategy, and unique operating characteristics.

Captain Sam's

Captain Sam's primary focus is on an extensive array of video games, mini-rides, interactive skill games, a puppet show, and food. Although it has a small playpark area for toddlers, Captain Sam's is primarily dedicated to food service and games. Consequently, it serves as a destination business for pre-planned visits, centered around its food service for family outings and birthday parties. It is an open layout with more windows than other children's entertainment centers and has the atmosphere of a large noisy cafeteria. It charges no entry fee, but maintains high prices for its pizza, ice cream, and beverages. Catering more to parents, the Ypsilanti location allows smoking and serves alcoholic beverages along with pizza, hot dogs, and nachos. It does not instill a sense of security for the parents, nor does it provide the challenging and stimulating environment that children desire.

Surprise Land

With over 250 fun centers in operation as of April 1994, Surprise Land is the largest operator of indoor playgrounds for children. The company was founded in 1990 and began its early growth through franchising. In 1993, Reeves Entertainment acquired 20.1% of Surprise Land's shares with an option to purchase additional shares up to a 51% interest in the company. In order to sustain market leadership and pre-empt competitive threats, Surprise Land has adopted an aggressive expansion campaign with the goal of securing what they feel are the best locations across the country. Specifically, Surprise Land plans on opening 90-100 domestic fun centers a year and franchisees are expected to open another 100 in 1994, the majority of which will be opened by Reeves Entertainment. At this rate, they will have an estimated 360-400 stores by the end of this year and 600 by 1996. This rapid expansion is evidence of the acceptance of this concept by both children and adults. To complete this aggressive plan, Surprise Land has adopted a regional organizational structure and invested in systems to operate and maintain a chain with hundreds of stores in many markets.

In October, 1993, Surprise Land entered the Detroit market by opening its first store location in Warren (east side of Detroit), followed by additional locations in Taylor (downriver area), Plymouth (western suburb), Farmington Hills (northern suburb). Surprise Land has future plans for an additional locations in the metro-Detroit area, including Troy, Novi, and Ann Arbor. In addition, Surprise Land is planning to locate in such outstate areas as Flint, Lansing, Traverse City and Saginaw.

Surprise Land is similar in concept to Kid's World in that it provides a controlled environment for children to play in and explore with their parents. It consists of the Menster-Zone, a 3,000 to 4,000 square foot play area for children aged 4 to 12, the Tiny-Zone, a smaller play area for toddlers, an area of interactive skill games, five or six party rooms, and a snack bar serving foods such as pizza, hot dogs, popcorn, and ice cream. In addition, Surprise Land provides a quiet room for parents who wish to let their children enjoy the play areas unattended.

The primary difference between Surprise Land and Kid's World is the emphasis on a safe, clean, secure atmosphere as well as the level of encouraged interaction between child and parent. While Surprise Land promotes the safety and security aspects of its play areas, it's easier for children to leave the premises unnoticed and it allows adults to tour the facilities unescorted. Furthermore, the snack bar seating is usually located in the center of the play space, leading to sticky floors, congested walkways, and visible food wrappers next to trash dispensers in every interior corner of the playpark. The play structure at Surprise Land is contained in a smaller area than Kid's World and is typically placed in a corner of the facility. This can lead to heavy congestion in the play area during peak hours, a restriction of airflow throughout the playpark, and a general lack of incentive for parents to interact with their children. Kid's World's play structure is located in the center of the room with benches provided on the walls surrounding the structure, promoting visibility at all times by the parents and staff monitors and encouraging parent/child interaction.

Jungle Play

A subsidiary of Connell Corporation, Jungle Play started in 1991 and has since grown to approximately 40 locations nationwide. Connell's plans for Jungle Play include a steady but cautious introduction of new stores located primarily in major market areas. In the Detroit area, Jungle Play outlets are located in Southfield, Dearborn Heights, and Redford Township. Connell's usually builds free-standing structures on land located adjacent to major shopping malls. Therefore, it is likely that Jungle Play may be looking at the available real estate on the exterior of Novi Mall for future expansion. If Jungle Play were to locate in Novi they could represent formidable competition for Kid's World. However, the strong demographics of this area suggest that it could support 3 or more children's indoor play facilities.

Jungle Play is similar in concept to Kid's World and Surprise Land in that it provides a safe, secure, clean, and stimulating environment for children to play in. Jungle Play is somewhat larger in size than Kid's World. Unlike Surprise Land, Jungle Play's play structure is designed to promote parent/child interaction. Jungle Play is particularly adept at providing birthday services by including such extras as a name board to alert all customers of the day's birthday children, a cart for transporting birthday gifts, and extremely friendly and courteous staff. Jungle Play obtains additional business by giving discounts during non-peak hours, allowing groups to rent the facility after-hours, and promoting such activities as overnight lock-ins, fund raisers, and school fieldtrips.

Kidville opened its first and only location this past March in Garden City and has since expressed interest in franchising its concept. Similar in size and appearance to Surprise Land, Kidville offers a multi-level play-park complete with treeforts and slides for children over 4 and a separate play area for children under the age of 4. It is similar in concept to Surprise Land, Jungle Play, and Kid's World, but it does not represent a formidable threat since it has not yet decided to expand via franchising or additional corporate locations.

Kid's World will derive its sales revenues from admissions, games of skill, restaurant/snack bar operations, birthday party packages, and gift shop and souvenir sales. A detailed description of each component of revenue is provided below.

Admissions/Games

Admission fees will be $4.95 per child (ages 1-17) which includes unlimited play in all of the play areas. Adults will be admitted free of charge and encouraged to play in the play areas with their children. This price compares favorably to other forms of family entertainment such as movies where both adults and children must pay admission. The goal of Kid's World is for a visit to the playpark to become a regular family event. Reflecting this goal, a frequent user card will enable a customer to receive discounts off future admissions to Kid's World after a specified number of paid admissions to the playpark. Statistics from the corporate location show the average child returning seven times per year. In addition, Kid's World will offer group discounts for groups of 12 or more at $3.95 per person to encourage day care centers, youth group activities, and summer camps to visit the playpark. For larger groups of 30 or more children, Kid's World offers a special package at $5.00 per child that includes unlimited play in the playpark, two game tokens per child, a slice of pizza or a hot dog, and a beverage.

The 125 person capacity snack bar will offer food products that appeal to both children and parents alike. It will offer traditional children's favorites such as pizza, hot dogs, and popcorn as shown below on a sample menu:

Indoor Playground: Kid's World

10" Small Pizza with 1 Item $4.99
14" Large Pizza with 1 Item $7.99
18" by 12" Pan Pizza with 1 Item $9.99
#1:2 Small 10" Pizzas with 1 Item and 2 Large Beverages $10.99
#2: 1 18" by 12" Party Pan Pizza with 1 Item and 2 Large Beverages $11.49
#3: 2 Large 14" Pizzas with 1 Item and 4 Large Beverages $16.99
Garden Salad $2.50
Chef Salad $3.00
Hot Dogs $1.30
Popcorn $0.50
Chips $0.70
Ice Cream Bars $0.70
Pepsi Products, Root Beer, Fruit Punch, Lemonade, Milk, Juice, Coffee, Cappuccino

Birthday Party Packages

For family celebrations Kid Kingdom will offer three birthday packages for parties of 8 of more, consisting of a two hour limited time of play, birthday cake and ice cream, free game tokens, and, depending on the type of package, pizza or hot dogs and a special gift for the birthday child. The three birthday packages offered include the following:

έ Regal Celebration $7.95 per child Three game tokens per child Invitations/Balloons Nine-inch double layer cake Pop/punch Ice cream

έ Supreme Celebration $8.95 per child Three game tokens per child Invitations/Balloons Half-sheet cake Pop/punch Ice cream Pizza or hot dogs Special Kid Kingdom gift for the birthday child

"Supreme "Theme" Celebration $10.95-$12.95 per child Includes all items in Supreme Celebration, plus: Special theme gifts for all children in the party Custom decorated half-sheet cake

Gift Shop/Souvenirs

The gift shop will contain various souvenir merchandise available for sale such as T-shirts, hats, sweaters, and wristbands with the Kid Kingdom logo. The gift shop will also provide various prizes and gifts for children to redeem with tickets received from completing the games of skill.

Indoor Playground: Kid's World

Source Revenue % of Total
Admissions 279,002 28%
Games 225,456 23%
Snack Bar 300,608 30%
Birthday Parties 131,240 14%
Gifts/Souvenirs 39,455 4%
Misc. 10,800 1%
$986,561
or $82,213/month
100%

Break-Even Analysis

Projected fixed costs for an average month include the following:

Indoor Playground: Kid's World

Rent 8,750
Utilities 2,083
Insurance 1,400
Maintenance 2,060
Taxes 1,458
Depreciation 6,700
Advertising 3,335
Interest 1,000
Salaries 24,133
$50,919

Hence, at a projected gross margin of 78% (contribution margin of 83% less franchise fees of 5% of sales) monthly break-even volume is:

$50,919/.78 = $65,281 or 4,340 visits per month

Per the attached financial projections, break-even is projected to be achieved at a monthly revenue level of $65,281. Given our revenue forecasts of $82,213 per month, it appears that we will be able to exceed break-even revenue levels at significantly less volume. Competitive assessment suggests that indoor playgrounds of comparable size and scope typically exceed the break-even monthly sales level within the first month after opening.

Hours of Operation

Initially, store operating hours will be from 10 AM to 9 PM Monday through Thursday, 10 AM to 10 PM Friday and Saturday, and 12 PM to 6 PM on Sunday.

Sources of Inputs

Indoor Playground: Kid's World

ParkPlay, Inc. Playpark equipment/toddler equipment
Simmons, Inc. Playpark equipment
Nisco, Inc. Gaming equipment
Liveball, Inc. Gaming equipment
Springwall, Inc. Gaming equipment
Lyons & Associates Magic Keyboard
Okemos Food Equipment Co. Restaurant equipment, furniture, party rooms
Symtec Restaurant supplies (includes pizza ingredients)
Best Cola Soft drinks, punches, juices
Livewire Computers Computer software package
TNB Computer hardware

Indoor Playground: Kid's World

Equipment 397,000
Leasehold Improvements 30,000
Lease—first month's rent 8,750
Lease—security deposit 8,750
Insurance (6 mos.) 7,500
Legal/accounting fees 2,000
Licenses and permits 1,500
Training 2,500
Architect 3,500
Uniforms 1,500
Misc. (unanticipated) 14,000
$475,000
Franchise fee 30,000
Inventory 7,500
Working Capital 50,000
$564,500

Description of Cost Items

We have identified a prospective rental location of 14,000 square feet and have negotiated a ten-year lease with one ten-year optional extension. The rental payment schedule is as follows:

Indoor Playground: Kid's World

$7.50/sq.ft. $8.00/sq.ft.
$8.50/sq.ft. $9.00/sq.ft.
$9.50/sq.ft. $10.00/sq.ft.

The terms of this lease call for a one month's rent security deposit. Per agreement with the prospective landlord, our first ninety days of occupancy will be free of rent. We anticipate the first thirty days of that period will be devoted to equipment set-up and staff training, hence we estimate approximately sixty days after opening as the date the first rental payment will be due. The lease does not contain a percentage rent clause based on achievement of certain sales levels.

Leasehold Improvements

The majority of leasehold improvements will be completed by the landlord prior to our occupancy. These include painted outer walls, carpeted and/or tiled flooring, acoustical tile drop ceiling with recessed flourescent lighting, two restrooms, and a manager's office. Items we have budgeted for include: party room construction (estimated by landlord at $10,000), signage - an exterior facade sign, an interior neon sign, and an exterior sign for the shopping center's pylon sign [estimated at $15,000), front entry desk and counter-tops (estimated by franchisor at $9,000), and wall decorations, decorative lighting, party room decoration, storage room shelving and lockers, workshop/game repair room, and miscellaneous items (total budget of $11,000).

Fixtures and Equipment

In addition to the leasehold improvements, we have budgeted $50,000 for restaurant fixtures and furnishings. These include pizza ovens, refrigeration units, beverage dispensers, sinks, countertops, tables and bench seats, and storage shelving. The two most significant equipment expenditures are the main playpark structure (including the toddler play structure) and the various games of skill. The total cost of the playpark structure has been budgeted at $220,000 and depends on many factors, including its overall size, configuration, and complexity. The franchisor has developed several playpark layouts to accomodate the unique characteristics of our rental space. Preliminary estimates from two indoor playground manufacturers have been in the range of $175,000 - $200,000 for the entire playpark structure. Typically, 50% of the total purchase price is due upon ordering the equipment and the remaining 50% is due upon shipment. Lead-time for playpark equipment has been estimated at 7-8 weeks. The total cost of the games of skill has been budgeted at $75,000. The franchisor has developed an extensive list of pre-approved games of skill to select from, most individual games priced between $2,000 and $5,000 each. Most game equipment companies also require 50% down when ordering and the remaining 50% upon shipment with an estimated lead-time of 4-6 weeks. We have also budgeted $15,000 for computer hardware, $5,000 for the franchisor's software programs, and $5,000 for miscellaneous office equipment, such as a copy machine, fax machine, public address system, and telephones.

Depreciable Total and Method

The depreciable costs listed above are summarized as follows:

Indoor Playground: Kid's World

Play Equipment 220,000 5 years
Restaurant Equipment 50,000 7 years
Leasehold Improvements 30,000 31 ½ years
Office/Computer Equipment 27,000 5 years
Games 75,000 7 years
Furniture/Signs/Misc. 25.000 7 years
$427,000

These capital expenditures will be depreciated using the Modified Accelerated Costs Recovery System (MACRS) over various lengths depending on the useful lifes of the assets as mentioned above.

Utilities include electricity, gas, and water/sewer. Our estimates of electricity, gas, and water/sewer costs (based on franchisor estimates and contact with Detroit Edison, MichCon, and the City water department), suggest annual utilities will cost approximately $25,000.

Kids World will carry extensive insurance policies protecting it in the event of lawsuit. The insurance policies carried include: $1,000,000 per incident premises liability insurance covering bodily injury, property damage, and non-owned autos; $1,000,000 product liability insurance coverage; 100% replacement coverage on building contents and leasehold improvements; three month business interruption insurance, and worker's compensation insurance as required by law. These insurance policies have been estimated at $15,000 on an annual basis.

Inventory will consist of redemption items, game tokens, tickets, identification bracelets, paper products, food ingredients, restaurant supplies, and gift shop sale items. The budgeted initial investment in inventory is $7,500 based on franchisor estimates.

Working Capital

Based on franchisor estimates, Kid's World will require $50,000 of available cash, line of credit, or other liquid reserves to cover operating expenses for wages, utilities, rent, and similar expenses.

Business Organization

The business will be organized as a partnership under the name of Kid's World. Thomas Jones and Alice Cushaw will serve as Registered Agents.

Staffing Plan

Indoor Playground: Kid's World

Monday-Thursday Friday Saturday Sunday
Mgr-owner as needed 1 as needed 1 1 1 1
Mgr-employee 1 1 1 1
Ass't Mgr 1 1 1 1 1 1 1
Party Coord 1 1 1 1 1 1 1
Restaurant Staff 2 2 2 4 4 4 4
Play Monitors 2 2 2 3 3 3 3
Front Desk 1 2 2 2 3 3 3
Misc. 0 0 0 1 1 1 1

In the event Kid's World's acceptance is slower than anticipated, expenses can be reduced as follows:

Certain games and planned playpark additions can be leased, reducing up-front cash expenditures by $20,000 - $50,000.

The Secretary position can be eliminated and its job responsibilities performed by the two Assistant Managers. This can reduce salary expenditures by $20,000 annually.

Since the majority of Kid's World's employees are part-time and only scheduled to work up to two weeks in advance, the employment level can quickly and easily be adjusted to operating conditions.

Management fees can be reduced or eliminated entirely, as the member-managers do not depend on the business as their main source of income. This can reduce expenditures by up to 5.0% of sales, or up to $50,000.

These savings can significantly reduce operating expenses in the event of unforseen circumstances, lowering the break-even volume of the store.

Projected Revenue Buildup

Indoor Playground: Kid's World

Region Miles from store Population aged 0-13 Avg household income
A 5 23,061 $55,000
B 10 38,869 $52,748
C 25 49,121 $45,861

Indoor Playground: Kid's World

Miles from
store
Market
penetration
No. of initial
visits
Percentage
returning
No. of return trips
(7× per child)
0-5 30% 6,918 67% 32,447
5-10 25% 3,952 67% 18,535
10-25 15% 1,538 50% 5,382

Projected Revenues by Source

Indoor Playground: Kid's World

Number of visits per year 56364
Average admission revenue per visitor $4.95
Total admission revenue $279,002 28%
Number of visits per year 56,364
Average game revenue per visitor $4.00
Total game revenue $225,456 23%
Food
Number of visits (children) per year 56,364
Average number of children per parent 3
Percentage of total visitors purchasing food 80%
Total number of visitors purchasing food 60,122
Average food revenue per visitor $5.00
Total food revenue $300,608 30%
Number of parties per year 800
Average number of children per party 12
Average revenue per party $95.40
Total Regal Celebration revenues $76,320
Number of parties per year 400
Average number of children per party 10
Average revenue per party $89.50
Total Supreme Celebration revenues $35,800
Number of parties per year 200
Average number of children per party 8
Average revenue per party $95.60
Total Supreme Theme revenues $19,120
Total party revenue $131,240 13%

Indoor Playground: Kid's World

Number of visits per year 56,364
Percentage of visitors purchasing souveniers 5%
Average souvenier revenue per visitor $14.00
Total gift/souvenier revenue $39,455 4%
Number of events per year 36
Average number of children per event 30
Average revenue per visitor $10.00
Total special events revenue $10,800 1%

Projected Start-up Costs

Indoor Playground: Kid's World

$30,000
(two months free) $8,750
Square footage 14,000
Cost/sq.ft. $7.50
$8,750
Play structure $220,000
Games $75,000
Furniture and fixtures $10,000
Restaurant equipment $50,000
Signs $15,000
Computer hardware $15,000
Computer software $5,000
Telephone system $2,000
Misc. office equipment $5,000
Total Equipment $397,000
Franchise fee $30,000
Insurance (6 mos.) $7,500
Licenses and permits $1,500
Training costs $2,500
Architect $3,500
Legal and accounting fees $2,000
Uniforms $1,500
Inventory $7,500
Working Capital $50,000
Misc. (unanticipated costs) $14,000

Projected Salary and Wage Expense

Indoor Playground: Kid's World

Number Annual Salary Total
Manager 1 $32,000 $32,000
Assistant Managers 2 $20,000 $40,000
Secretary 1 $20,000 $20,000
Total fall-time 4 $92,000

Indoor Playground: Kid's World

Number Average
Rate/hr
Average Hrs/wk Total
Restaurant workers 12 $5.00 20 $62,400
Monitors 12 $5.00 20 $62,400
Front desk 10 $5.00 20 $52,000
Misc. 4 $5.00 20 $20,800
Total part-time 34 $197,600

Management Fee Schedule

Indoor Playground: Kid's World

Net Income before Management Fee Management Fee as% of Sales
$0 $50,000 0.0%
$50,000 $100,000 2.0%
$100,000 $150,000 4.0%
$150,000 + 5.0%

Projected Capital Contributions by Source

Indoor Playground: Kid's World

Amount Percentage
Contribution of Owners $200,000
Contribution of Investors $200,000
Total Equity $400,000 70.9%
Bank Loan - 5 yr. term $114,500
Line of Credit $50,000
Total Debt $164,500 29.1%
Total Initial Investment $564,500

Indoor Playground: Kid's World

Net Sales $986,561 $1,035,889 $1,087,683 $1,142,067 $1,199,171 5.0% sales growth
Cost of goods sold 137,033 143,885 151,079 158,633 166,565 13.9% of sales
Gross Profit $849,527 $892,004 $936,604 $983,434 $1,032,606
Rent 87,500 105,000 112,000 119,000 119,000 per lease
Utilities 25,000 25,750 26,523 27,318 28,138 3.0% inflation
Repairs and maintenance 20,833 22,660 23,340 24,040 24,761 3.0% inflation
General taxes 17,500 21,630 22,279 22,947 23,636 3.0% inflation
Telephone expense 10,000 10,300 10,609 10,927 11,255 3.0% inflation
Salaries and wages 289,600 298,288 307,237 316,454 325,947 3.0% wage growth
Insurance - general 17,333 18,334 18,884 19,451 20,034 3.0% inflation
Insurance - health 1,800 1,800 1,800 1,800 1,800 manager only
Permits and licenses 1,500 0 0 0 0 one-time expense
Bank service charge 1,424 1,424 1,424 1,424 1,424 ongoing
Legal and accounting 8,000 4,000 4,000 4,000 4,000 ongoing
Depreciation 85,400 85,400 95,400 95,400 109,400 SL 5 yrs
Amortization 3,000 3,000 3,000 3,000 3,000 amort 10 yrs
Office expense 9,866 10,359 10,877 11,421 11,992 1.0% of sales
Supplies 58,207 61,117 64,173 67,382 70,751 5.9% of sales
Franchise fees 49,328 51,794 54,384 57,103 59,959 5.0% of sales
Training 2,500 2,500 2,500 2,500 2,500 ongoing
Security and alarm expense 280 280 280 280 280 ongoing
Bad checks 1,000 1,000 1,000 1,000 1,000 $1,000 allowance
Payroll taxes 28,960 29,829 30,724 31,645 32,595 10.0% of salary
Sales tax expense 20,404 21,424 22,495 23,620 24,801 food sales
Operating supplies 19,731 20,718 21,754 22,841 23,983 2.0% of sales
Advertising 39,731 40,718 41,754 42,841 43,983 2.0% of sales + regional
Entertainment, promotion and meals 400 0 0 0 0 one-time expense
Michigan single business tax 392 392 392 392 392 provision
Interest expense 7,312 8,214 6,309 4,225 1,946 9.0% interest rate
Management fees 0 0 21,754 22,841 23,983 per schedule
Total Operating Expense $807,001 $845,931 $904,890 $933,853 $970,560

Indoor Playground: Kid's World

Cash $50,000 $154,577 $206,196 $301,580 $342,784 $478,224
Prepaid insurance 0 0 0 0 0 0
Prepaid taxes 0 0 0 0 0 0
Inventories 7,500 7,500 7,500 7,500 7,500 7,500
Other 0 0 0 0 0 0
Total current assets 57,500 162,077 213,6% 309,080 350,284 485,724
Furniture and fixtures 10,000 10,000 10,000 10,000 15,000 15,000
Playground equipment 220,000 220,000 260,000 260,000 290,000 290,000
Games 75,000 75,000 85,000 85,000 95,000 95,000
Leasehold improvements 30,000 30,000 30,000 30,000 50,000 50,000
Office equipment 7,000 7,000 7,000 7,000 7,000 7,000
Signs 15,000 15,000 15,000 15,000 15,000 15,000
Computer equipment 20,000 20,000 20,000 20,000 20,000 20,000
Kitchen equipment 50,000 50,000 50,000 50,000 55,000 55,000
Total PPE 427,000 427,000 477,000 477,000 547,000 547,000
Less: Accumulated Depreciation 0 85,400 170,800 266,200 361,600 471,000 SL Depr
Total Property, Plant and Equipment 427,000 341,600 306,200 210,800 185,400 76,000
Franchise cost - net 30,000 27,000 24,000 21,000 18,000 15,000 10-yr amort
Total Assets $514,500 $530,677 $543,896 $540,880 $553,684 $576,724
Accounts payable 0 0 0 0 0 0
Notes payable 0 0 0 0 0 0
Total Current Liabilities 0 0 0 0 0 0
Intermediate-term Debt 114,500 100,151 79,297 56,566 31,790 4,783 5-yr payback
Paid-in Capital 400,000 400,000 400,000 400,000 400,000 400,000
Accumulated Adjustments Account
Opening Balance 0 0 30,526 64,599 84,314 121,895
Net income 0 42,526 46,073 31,714 49,581 62,046
Distributions 0 12,000 12,000 12,000 12,000 12,000 3% payout
Closing Balance 0 30,526 64,599 84,314 121,895 171,941
Total Stockholder's Equity 400,000 430,526 464,599 484,314 521,895 571,941
Total Liabilities and Stock Equity $514,500 $530,677 $543,896 $540,880 $553,684 $576,724

Indoor Playground: Kid's World

Net income $42,526 $46,073 $31,714 $49,581 $62,046
Depreciation 85,400 85,400 95,400 95,400 109,400
Amortization 3,000 3,000 3,000 3,000 3,000
Increase in current liabilities 0 0 0 0 0
Decrease in current assets 0 0 0 0 0
Net Cash Provided by Operations 130,926 134,473 130,114 147,981 174,446
Purchase of equipment 0 50,000 0 50,000 0
Addition to leasehold improvements 0 0 0 20,000 0
Net Cash Used by Investing Activities 0 50,000 0 70,000 0
Loan Proceeds 0 0 0 0 0
Repayment of Debt 14,349 20,854 22,731 24,777 27,007
Distributions to shareholders 12,000 12,000 12,000 12,000 12,000
Net Cash Provided by Financing Activities (26,349) (32,854) (34,731) (36,777) (39,007)
Net Increase (Deer) in cash 104,577 51,619 95,384 41,204 135,440
Cash at beginning of year 50,000 154,577 206,196 301,580 342,784
Cash at end of year $154,577 $206,196 $301,580 $342,784 $478,224

Proforma Income Statement - Year 1

Indoor Playground: Kid's World

Net Sales $73,992 $90,435 $98,656 $106,877 $98,656
Cost of goods sold 10,277 12,561 13,703 14,845 13,703
Gross Profit $63,715 $77,873 $84,953 $92,032 $84,953
Rent 0 0 8,750 8,750 8,750
Utilities 2,083 2,083 2,083 2,083 2,083
Repairs and maintenance 1,250 1,250 1,833 1,833 1,833
General taxes 0 0 1,750 1,750 1,750
Telephone expense 833 833 833 833 833
Salaries and wages 21,720 26,547 28,960 31,373 28,960
Insurance - general 1,444 1,444 1,444 1,444 1,444
Insurance - health 150 150 150 150 150
Permits and licenses 1,500 0 0 0 0
Bank service charge 119 119 119 119 119
Legal and accounting 4,333 333 333 333 333
Depreciation 7,117 7,117 7,117 7,117 7,117
Amortization 250 250 250 250 250
Office expense 740 904 987 1,069 987
Supplies 4,366 5,336 5,821 6,306 5,821
Franchise fees 3,700 4,522 4,933 5,344 4,933
Training 2,500 0 0 0 0
Security and alarm expense 280 0 0 0 0
Bad checks 83 83 83 83 83
Payroll taxes 2,172 2,655 2,896 3,137 2,896
Sales tax expense 1,530 1,870 2,040 2,210 2,040
Operating supplies 1,480 1,809 1,973 2,138 1,973
Advertising 3,147 3,475 3,640 3,804 3,640
Entertainment, promotion and meals 400 0 0 0 0
Michigan single business tax 0 0 0 0 0
Interest expense 0 0 0 859 847
Management fees 0 0 0 0 0
Total Operating Expense $61,196 $60,781 $75,996 $80,986 $76,843
Net Income $2,518 $17,093 $8,957 $11,046 $8,110

Indoor Playground: Kid's World

$90,435 $61,660 $57,549 $61,660 $78,103 $73,992 $94,545 $986,561
12,561 8,565 7,994 8,565 10,848 10,277 13,132 137,033
$77,873 $53,095 $49,556 $53,095 $67,254 $63,715 $81,413 $849,527
8,750 8,750 8,750 8,750 8,750 8,750 8,750 87,500
2,083 2,083 2,083 2,083 2,083 2,083 2,083 25,000
1,833 1,833 1,833 1,833 1,833 1,833 1,833 20,833
1,750 1,750 1,750 1,750 1,750 1,750 1,750 17,500
833 833 833 833 833 833 833 10,000
26,547 18,100 16,893 18,100 22,927 21,720 27,753 289,600
1,444 1,444 1,444 1,444 1,444 1,444 1,444 17,333
150 150 150 150 150 150 150 1,800
0 0 0 0 0 0 0 1,500
119 119 119 119 119 119 119 1,424
333 333 333 333 333 333 333 8,000
7,117 7,117 7,117 7,117 7,117 7,117 7,117 85,400
250 250 250 250 250 250 250 3,000
904 617 575 617 781 740 945 9,866
5,336 3,638 3,395 3,638 4,608 4,366 5,578 58,207
4,522 3,083 2,877 3,083 3,905 3,700 4,727 49,328
0 0 0 0 0 0 0 2,500
0 0 0 0 0 0 0 280
83 83 83 83 83 83 83 1,000
2,655 1,810 1,689 1,810 2,293 2,172 2,775 28,960
1,870 1,275 1,190 1,275 1,615 1,530 1,955 20,404
1,809 1,233 1,151 1,233 1,562 1,480 1,891 19,731
3,475 2,900 2,818 2,900 3,229 3,147 3,558 39,731
0 0 0 0 0 0 0 400
0 0 0 0 0 0 392 392
836 824 813 801 789 777 765 7,312
0 0 0 0 0 0 0 0
$72,700 $58,227 $56,149 $58,203 $66,455 $64,377 $75,087 $807,001
$5,174 ($5,131) ($6,593) ($5,108) $799 ($663) $6,326 $42,527

Proforma Balance Sheet - Year 1

Indoor Playground: Kid's World

Cash $50,000 $59,885 $84,344 $100,668 $117,486
Prepaid insurance 0 0 0 0 0
Prepaid taxes 0 0 0 0 0
Inventories 7,500 7,500 7,500 7,500 7,500
Other 0 0 0 0 0
Total current assets 57,500 67,385 91,844 108,168 124,986
Furniture and fixtures 10,000 10,000 10,000 10,000 10,000
Playground equipment 220,000 220,000 220,000 220,000 220,000
Games 75,000 75,000 75,000 75,000 75,000
Leasehold improvements 30,000 30,000 30,000 30,000 30,000
Office equipment 7,000 7,000 7,000 7,000 7,000
Signs 15,000 15,000 15,000 15,000 15,000
Computer equipment 20,000 20,000 20,000 20,000 20,000
Kitchen equipment 50,000 50,000 50,000 50,000 50,000
Total PPE 427,000 427,000 427,000 427,000 427,000
Less: Accum. Depreciation 0 7,117 14,233 21,350 28,467
Total PPE 427,000 419,883 412,767 405,650 398,533
Franchise cost - net 30,000 29,750 29,500 29,250 29,000
Total Assets $514,500 $517,018 $534,111 $543,068 $552,519
Accounts payable 0 0 0 0 0
Notes payable 0 0 0 0 0
Total Current Liabilities 0 0 0 0 0
Intermediate-term Debt 114,500 114,500 114,500 114,500 112,906
Paid-in Capital 400,000 400,000 400,000 400,000 400,000
Accumulated Adjustments Account
Opening Balance 0 0 2,518 19,611 28,568
Net income 0 2,518 17,093 8,957 11,046
Distributions 0 0 0 0 0
Closing Balance 0 2,518 19,611 28,568 39,613
Total Stockholder's Equity 400,000 402,518 419,611 428,568 439,613
Total Liabilities & Stock, Equity $514,500 $517,018 $534,111 $543,068 $552,519

Indoor Playground: Kid's World

$131,368 $142,314 $142,955 $142,134 $142,798 $149,370 $154,479 $154,577
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
7,500 7,500 7,500 7,500 7,500 7,500 7,500 7,500
0 0 0 0 0 0 0 0
138,868 149,814 150,455 149,634 150,298 156,870 161,979 162,077
10,000 10,000 10,000 10,000 10,000 10,000 10,000 10,000
220,000 220,000 220,000 220,000 220,000 220,000 220,000 220,000
75,000 75,000 75,000 75,000 75,000 75,000 75,000 75,000
30,000 30,000 30,000 30,000 30,000 30,000 30,000 30,000
7,000 7,000 7,000 7,000 7,000 7,000 7,000 7,000
15,000 15,000 15,000 15,000 15,000 15,000 15,000 15,000
20,000 20,000 20,000 20,000 20,000 20,000 20,000 20,000
50,000 50,000 50,000 50,000 50,000 50,000 50,000 50,000
427,000 427,000 427,000 427,000 427,000 427,000 427,000 427,000
35,583 42,700 49,817 56,933 64,050 71,167 78,283 85,400
391,417 384,300 377,183 370,067 362,950 355,833 348,717 341,600
28,750 28,500 28,250 28,000 27,750 27,500 27,250 27,000
$559,034 $562,614 $555,888 $547,700 $540,998 $540,203 $537,946 $530,677
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
111,311 109,717 108,123 106,528 104,934 103,340 101,745 100,151
400,000 400,000 400,000 400,000 400,000 400,000 400,000 400,000
39,613 47,723 52,897 47,765 41,172 36,064 36,863 36,201
8,110 5,174 (5,131) (6,593) (5,108) 799 (663) 6,326
0 0 0 0 0 0 0 12,000
47,723 52,897 47,765 41,172 36,064 36,863 36,201 30,527
447,723 452,897 447,765 441,172 436,064 436,863 436,201 430,527
$559,034 $562,614 $555,888 $547,700 $540,998 $540,203 $537,946 $530,677

Proforma Statement of Cash Flows - Year 1

Indoor Playground: Kid's World

Net income $2,518 $17,093 $8,957 $11,046 $8,110
Depreciation 7,117 7,117 7,117 7,117 7,117
Amortization 250 250 250 250 250
Increase in current liabilities 0 0 0 0 0
Decrease in current assets 0 0 0 0 0
Net Cash Provided by Operations 9,885 24,459 16,324 18,412 15,476
Purchase of equipment 0 0 0 0 0
Addition to leasehold improvements 0 0 0 0 0
Net Cash Used by Investing Activities 0 0 0 0 0
Loan Proceeds 0 0 0 0 0
Repayment of Debt 0 0 0 1,594 1,594
Distributions to shareholders 0 0 0 0 0
Net Cash Provided by Financing Activities 0 0 0 (1,594) (1,594)
Net Increase (Decr) in cash 9,885 24,459 16324 16,818 13,882
Cash at beginning of month 50,000 59,885 84,344 100,668 117,486
Cash at end of month 59,885 84,344 100,668 117,486 131,368

Indoor Playground: Kid's World

$5,174 ($5,131) ($6,593) ($5,108) $799 ($663) $6326 $42,527
7,117 7,117 7,117 7,117 7,117 7,117 7,117 85,400
250 250 250 250 250 250 250 3,000
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
12,540 2,236 773 2,259 8,166 6,704 13,693 130,927
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
1,594 1,594 1,594 1,594 1,594 1,594 1,594 14,349
0 0 0 0 0 0 12,000 12,000
(1,594) (1,594) (1,594) (1,594) (1,594) (1,594) (13,594) (26,349)
10,946 641 (821) 665 6,571 5,110 98 104,577
131,368 142,314 142,955 142,134 142,798 149,370 154,479
142,314 142,955 142,134 142,798 149,370 154,479 154,577

Proforma Income Statement - Year 2

Indoor Playground: Kid's World

Net Sales $77,692 $94,956 $103,589 $112,221 $103,589
Cost of goods sold 10,791 13,189 14,388 15,588 14,388
Gross Profit $66,900 $81,767 $89,200 $96,634 $89,200
Rent 8,750 8,750 8,750 8,750 8,750
Utilities 2,146 2,146 2,146 2,146 2,146
Repairs and maintenance 1,888 1,888 1,888 1,888 1,888
General taxes 1,803 1,803 1,803 1,803 1,803
Telephone expense 858 858 858 858 858
Salaries and wages 22,372 27,343 29,829 32,315 29,829
Insurance - general 1,528 1,528 1,528 1,528 1,528
Insurance - health 150 150 150 150 150
Permits and licenses 0 0 0 0 0
Bank service charge 119 119 119 119 119
Legal and accounting 333 333 333 333 333
Depreciation 7,117 7,117 7,117 7,117 7,117
Amortization 250 250 250 250 250
Office expense 777 950 1,036 1,122 1,036
Supplies 4,584 5,602 6,112 6,621 6,112
Franchise fees 3,885 4,748 5,179 5,611 5,179
Training 2,500 0 0 0 0
Security and alarm expense 280 0 0 0 0
Bad checks 83 83 83 83 83
Payroll taxes 2,237 2,734 2,983 3,231 2,983
Sales tax expense 1,607 1,964 2,142 2,321 2,142
Operating supplies 1,554 1,899 2,072 2,244 2,072
Advertising 3,220 3,566 3,738 3,911 3,738
Entertainment, promotion and meals 0 0 0 0 0
Michigan single business tax 0 0 0 0 0
Interest expense 753 741 729 716 704
Management fees 0 0 0 0 0
Total Operating Expense $68,793 $74,572 $78,845 $83,118 $78,820
Net Income (1,893) 7,195 10,355 13,516 10,380

Indoor Playground: Kid's World

$94,956 $64,743 $60,427 $64,743 $82,008 $77,692 $99,273 $1,035,889
13,189 8,993 8,393 8,993 11,391 10,791 13,789 143,885
$81,767 $55,750 $52,034 $55,750 $70,617 $66,900 $85,484 $892,004
8,750 8,750 8,750 8,750 8,750 8,750 8,750 105,000
2,146 2,146 2,146 2,146 2,146 2,146 2,146 25,750
1,888 1,888 1,888 1,888 1,888 1,888 1,888 22,660
1,803 1,803 1,803 1,803 1,803 1,803 1,803 21,630
858 858 858 858 858 858 858 10,300
27,343 18,643 17,400 18,643 23,614 22,372 28,586 298,288
1,528 1,528 1,528 1,528 1,528 1,528 1,528 18,334
150 150 150 150 150 150 150 1,800
0 0 0 0 0 0 0 0
119 119 119 119 119 119 119 1,424
333 333 333 333 333 333 333 4,000
7,117 7,117 7,117 7,117 7,117 7,117 7,117 85,400
250 250 250 250 250 250 250 3,000
950 647 604 647 820 777 993 10,359
5,602 3,820 3,565 3,820 4,838 4,584 5,857 61,117
4,748 3,237 3,021 3,237 4,100 3,885 4,964 51,794
0 0 0 0 0 0 0 2,500
0 0 0 0 0 0 0 280
83 83 83 83 83 83 83 1,000
2,734 1,864 1,740 1,864 2,361 2,237 2,859 29,829
1,964 1,339 1,250 1,339 1,696 1,607 2,053 21,424
1,899 1,295 1,209 1,295 1,640 1,554 1,985 20,718
3,566 2,962 2,875 2,962 3,307 3,220 3,652 40,718
0 0 0 0 0 0 0 0
0 0 0 0 0 0 392 392
691 679 666 653 640 627 614 8,214
0 0 0 0 0 0 0 0
$74,522 $59,511 $57,355 $59,485 $68,043 $65,887 $76,980 $845,931
7,245 (3,760) (5,322) (3,735) 2,574 1,013 8,504 $46,073

Proforma Balance Sheet - Year 2

Indoor Playground: Kid's World

Cash $158,313 $171,137 $187,122 $206,266 $222,276
Prepaid insurance 0 0 0 0 0
Prepaid taxes 0 0 0 0 0
Inventories 7,500 7,500 7,500 7,500 7,500
Other 0 0 0 0 0
Total current assets 165,813 178,637 194,622 213,766 229,776
Furniture and fixtures 10,000 10,000 10,000 10,000 10,000
Playground equipment 220,000 220,000 220,000 220,000 220,000
Games 75,000 75,000 75,000 75,000 75,000
Leasehold improvements 30,000 30,000 30,000 30,000 30,000
Office equipment 7,000 7,000 7,000 7,000 7,000
Signs 15,000 15,000 15,000 15,000 15,000
Computer equipment 20,000 20,000 20,000 20,000 20,000
Kitchen equipment 50,000 50,000 50,000 50,000 50,000
Total PPE 427,000 427,000 427,000 427,000 427,000
Less: Accum. Depreciation 92,517 99,633 106,750 113,867 120,983
Total PPE 334,483 327,367 320,250 313,133 306,017
Franchise cost - net 26,750 26,500 26,250 26,000 25,750
Total Assets $527,047 $532,504 $541,122 $552,900 $561,542
Accounts payable 0 0 0 0 0
Notes payable 0 0 0 0 0
Total Current Liabilities 0 0 0 0 0
Intermediate-term Debt 98,413 96,675 94,937 93,200 91,462
Paid-in Capital 400,000 400,000 400,000 400,000 400,000
Accumulated Adjustments Account
Opening Balance 30,527 28,634 35,829 46,184 59,700
Net income (1,893) 7,195 10,355 13,516 10,380
Distributions 0 0 0 0 0
Closing Balance 28,634 35,829 46,184 59,700 70,080
Total Stockholder's Equity 428,634 435,829 446,184 459,700 470,080
Total Liabilities & Stock. Equity $527,047 $532,504 $541,122 $552,900 $561,542

Indoor Playground: Kid's World

$235,149 $237,018 $237,325 $239,219 $247,422 $254,064 $206,197
0 0 0 0 0 0 0
0 0 0 0 0 0 0
7,500 7,500 7,500 7,500 7,500 7,500 7,500
0 0 0 0 0 0 0
242,649 244,518 244,825 246,719 254,922 261,564 213,697
10,000 10,000 10,000 10,000 10,000 10,000 10,000
220,000 220,000 220,000 220,000 220,000 220,000 260,000
75,000 75,000 75,000 75,000 75,000 75,000 85,000
30,000 30,000 30,000 30,000 30,000 30,000 30,000
7,000 7,000 7,000 7,000 7,000 7,000 7,000
15,000 15,000 15,000 15,000 15,000 15,000 15,000
20,000 20,000 20,000 20,000 20,000 20,000 20,000
50,000 50,000 50,000 50,000 50,000 50,000 50,000
427,000 427,000 427,000 427,000 427,000 427,000 477,000
128,100 135,217 142,333 149,450 156,567 163,683 170,800
298,900 291,783 284,667 277,550 270,433 263,317 306,200
25,500 25,250 25,000 24,750 24,500 24,250 24,000
$567,049 $561,551 $554,492 $549,019 $549,855 $549,130 $543,897
0 0 0 0 0 0 0
0 0 0 0 0 0 0
0 0 0 0 0 0 0
89,724 87,986 86,248 84,510 82,773 81,035 79,297
400,000 400,000 400,000 400,000 400,000 400,000 400,000
70,080 77,325 73,565 68,243 64,508 67,082 68,095
7,245 (3,760) (5,322) (3,735) 2,574 1,013 8,504
0 0 0 0 0 0 12,000
77,325 73,565 68,243 64,508 67,082 68,095 64,600
477,325 473,565 468,243 464,508 467,082 468,095 464,600
$567,049 $561,551 $554,492 $549,019 $549,855 $549,130 $543,897

Proforma Statement of Cash Flows - Year 2

Indoor Playground: Kid's World

Net income ($1,893) $7,195 $10,355 $13,516 $10,380
Depreciation 7,117 7,117 7,117 7,117 7,117
Amortization 250 250 250 250 250
Increase in current liabilities 0 0 0 0 0
Decrease in current assets 0 0 0 0 0
Net Cash Provided by Operations 5,474 14,562 17,722 20,882 17,747
Purchase of equipment 0 0 0 0 0
Addition to leasehold improvements 0 0 0 0 0
Net Cash Used by Investing Activities
Loan Proceeds 0 0 0 0 0
Repayment of Debt 1,738 1,738 1,738 1,738 1,738
Distributions to shareholders 0 0 0 0 0
Net Cash from Financing Activities (1,738) (1,738) (1,738) (1,738) (1,738)
Net Increase (Decr) in cash 3,736 12,824 15,984 19,145 16,009
Cash at beginning of month 154,577 158,313 171,137 187,122 206,266
Cash at end of month 158,313 171,137 187,122 206,266 222,276

Indoor Playground: Kid's World

$7,245 ($3,760) ($5,322) ($3,735) $2,574 $1,013 $8,504 $46,073
7,117 7,117 7,117 7,117 7,117 7,117 7,117 85,400
250 250 250 250 250 250 250 3,000
0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0
14,612 3,606 2,045 3,632 9,941 8,380 15,871 134,473
0 0 0 0 0 0 50,000 50,000
0 0 0 0 0 0 0 0
0 0 0 0 0 0 50,000 50,000
0 0 0 0 0 0 0 0
1,738 1,738 1,738 1,738 1,738 1,738 1,738 20,854
0 0 0 0 0 0 12,000 12,000
(1,738) (1,738) (1,738) (1,738) (1,738) (1,738) (13,738) (32,854)
12,874 1,868 307 1,894 8,203 6,642 (47,867) 51,619
222,276 235,149 237,018 237,325 239,219 247,422 254,064
235,149 237,018 237,325 239,219 247,422 254,064 206,197

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indoor soccer business plan

IMAGES

  1. Indoor Soccer Business Plan PDF

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  2. Pro Indoor Soccer Facility Business Plan Template

    indoor soccer business plan

  3. Indoor Soccer Business Plan Template & PDF Example

    indoor soccer business plan

  4. Indoor Soccer Business Plan Template & PDF Example

    indoor soccer business plan

  5. Pro Indoor Soccer Facility Business Plan Template

    indoor soccer business plan

  6. Indoor Soccer Business Plan Template & PDF Example

    indoor soccer business plan

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  6. indoor soccer business model

COMMENTS

  1. Indoor Soccer Business Plan Template & PDF Example

    Our Indoor Soccer business plan is designed to comprehensively cover all essential elements required for a well-rounded strategic approach. It details the operational structure, marketing strategies, market dynamics, competitive landscape, management team, and financial projections for the indoor soccer facility. ...

  2. Indoor Soccer Facility Business Plan Example

    Dribbling Indoor Soccer is an indoor soccer facility that offers league play, soccer training and a soccer shop. The facility is also available to be rented out for special events. The following is the fee schedule: Annual Facility Membership: $40. Team Registration per Session: $700.

  3. Indoor Soccer Facility Business Plan Template (Free)

    Your business plan should articulate your vision clearly. Define your target audience (such as local sports teams, schools, corporate groups, or casual players) and establish the distinctive features of your indoor soccer facility (like state-of-the-art pitches, training programs, leagues, and tournaments). Market analysis is a critical component.

  4. Indoor Soccer Business Plan Template With Examples

    Writing an indoor soccer business plan is a crucial step toward the success of your business. Here are the key steps to consider when writing a business plan: 1. Executive Summary. An executive summary is the first section planned to offer an overview of the entire business plan. However, it is written at the end, after having the full ...

  5. Here's how you open a profitable indoor soccer facility

    While the structure of an indoor soccer facility business plan shares commonalities with other business plans, the focus on certain areas may vary. For instance, an indoor soccer facility will emphasize facility development (securing a suitable location and maintaining high-quality pitches), supply chain management (ensuring the availability of ...

  6. How to Start an Indoor Soccer Facility Business

    Steps to Starting an Indoor Soccer Facility Business 1. Understand the Industry. The Indoor Sports Facilities Management industry that the indoor soccer facility business falls under is indeed an active industry; players in the industry are basically involved in running indoor or outdoor sports and physical recreation venues, grounds and facilities et al.

  7. Indoor Soccer: get a solid business plan (example)

    Building a solid business plan will allow you to: learn about the indoor soccer facility market. grasp the pulse of the industry's new trends. recognize what makes an indoor soccer facility competitive. understand the soccer training preferences, league requirements, and facility amenities desired by players.

  8. Indoor Soccer Facility Business Plan

    Indoor Soccer Facility Business Plan Template. Download this free indoor soccer facility business plan template, with pre-filled examples, to create your own plan. Download Now. Or plan with professional support in LivePlan. Save 50% today. Available formats:

  9. Indoor Soccer Facility Business Plan [Sample Template for 2022]

    A Sample Indoor Soccer Facility Business Plan Template 1. Industry Overview. The indoor soccer facility market has no dominant companies that have a huge share of the industry. This industry however marked less revenue during the economic downturn as customers curtailed their spending to recreational spending to save and spend for things and ...

  10. Sample Indoor Soccer Facility Business Plan Template

    A successful indoor facility business is one that identifies all possible sources of income and finds better ways to improve on them. Possible sources of income are varied and include training sessions, facility rental for different events, audience ticket sales, and soccer parties. Other income sources for an indoor soccer facility include ...

  11. Indoor Sports Complex Business Plan Template

    Business Overview. Elite Sports Indoor Complex is a startup indoor sports complex located in Fairbanks, Alaska. The company is founded by Thom Goodson and Nate Gregory, business owners of a former outdoor basketball court complex located in Annapolis, Maryland. Thom Goodson and Nate Gregory formed their basketball business in 2002 and sold it ...

  12. Competitive Analysis for an Indoor Soccer Business (Example)

    Indoor Soccer Business Plan. Download an expert-built 30+ slides Powerpoint business plan template. Get the business plan. Location. The success of an indoor soccer facility is greatly influenced by its location, affecting factors like customer accessibility and target demographics. A facility in a residential area might attract families and ...

  13. Indoor Sports Complex Business Plan Template

    Indoor Sports Complex Business Plan. Over the past 20+ years, we have helped over 500 entrepreneurs and business owners create business plans to start and grow their indoor sports complex companies. If you're unfamiliar with creating an indoor sports complex business plan, you may think creating one will be a time-consuming and frustrating ...

  14. Indoor Soccer Facility Sample Business Plan

    Indoor Soccer Facility Business Plan Executive Summary. Dribbling Indoor Soccer is the only indoor soccer facility in the Wingback County area. The population of Wingback County is 240,000 residents. Dribbling Indoor Soccer has two professional-style, lighted fields, (73′ x 140′) featuring Field Turf®, for fast-action, fun soccer.

  15. How To Start An Indoor Soccer Facility: Start Up Cost, Business Plan

    Start with a solid business plan and maybe a combination of all three suggestions is a workable option for you, just make sure all your contracts are passed through a good lawyer so you are covered for any un-forseen problems in the future. Soccer Facility Equipment. It is now time to get on the phone and find out the best deals available to ...

  16. How profitable is an indoor soccer facility?

    With your top-tier indoor soccer facility, total revenue could soar to $200,000, as you attract more teams, host tournaments, and engage sponsors. Smart expense management and maximizing revenue streams could raise your net margin to 50%. In this optimal situation, your monthly profits could be a whopping $50,000 (50% of $100,000).

  17. Become an Entrepreneur with an Indoor or Outdoor Soccer Facility

    An Urban Soccer Park facility is ideal for year-round programming, making it highly attractive to sponsors and partners. Our walls are fully brand-able for logo and ad placement, and because our fields are versatile, they cater to a wide range of age groups and skill levels. USP fields are perfect for competitive 5v5 tournaments, brand ...

  18. Let's Play Sports Inc.

    Let's Play Sports Inc.'s Colorado Springs Indoor Soccer facility has youth soccer leagues, soccer camps, and soccer clinics! We have lots of indoor soccer for kids. Let's Play Sports Inc. The Country's Leading Indoor Soccer Facility Owner And Operator Providing Year-Round Indoor Soccer Fields, Classes and Facility Rentals Across The Nation. A ...

  19. 510 Soccer Training Business Name Ideas for Your New Venture

    A compelling name for your indoor soccer training facility can enhance its appeal and convey a sense of professionalism. Here are 30 name ideas for your indoor soccer training facility: Indoor Soccer Arena; Ultimate Soccer Dome; The Soccer Lab; Indoor Kick Zone; Soccer Heights Center; The Goalhouse; Precision Soccer Facility; Indoor Soccer Academy

  20. A business plan for an indoor soccer (example, .ppt, .pdf)

    Indoor Soccer Business Plan. Complete business plan, fully customizable. Suitable for a funding request. 35 pages written by our team. 80 hours of research and analysis. All techniques and strategies to succeed. Updated every semester. Guidance by our experts for free. Receive future updates for free.

  21. A History of USA Indoor Soccer

    Indoor soccer did land on fertile soil in the Midwest. The National Soccer League of Chicago, remembering its early forays in the 1920s, established a full fledged indoor season in 1950, a U.S. first. Twelve teams participated that first year in a 13 week season, broadcast on local radio. Vikings won the regular season, with Eagles winning the ...

  22. Indoor Playground Business Plan

    Consequently, a safe, supervised indoor play area will enable parents to relax while their children enjoy playing in and exploring the soft indoor playpark. Kid's World will target children aged 13 and under within a 25 minute drive of Western Livonia, comprising about 250,000 people of which at least 49,000 are under the age of 13.