how long should dissertation interviews be

The Best PhD and Masters Consulting Company

Best Way To Include An Interview In A Dissertation​

In relation to interviews, using quotes from interviews, mentioning the interviewee’s name.

• Is it okay if you mention the name? Before including the interviewee’s name in a dissertation, you should ask yourself this question. Determine if the name may be mentioned in consultation with the interviewee. In some cases, the interviewee does not wish to be interviewed. This could be the case if you’ve had an interview with an employee and the employee doesn’t want his or her employer to be able to read the answers since it might jeopardize their working relationship. Another scenario in which this can happen is when the interviewer asks really intimate questions.
• Is it necessary to mention the name? The second consideration is whether or not it is necessary to mention the name. Is there anything it adds to your research? The name of the interviewee is less significant when the interviewee is an unknown individual you encountered on the street. However, if you’ve spoken with the CEO of a significant corporation, it’s important to include his or her name. In the second situation, include a brief introduction so that the dissertation reader understands who this individual is right away.

Leave a Comment Cancel Reply

Your email address will not be published. Required fields are marked *

Save my name, email, and website in this browser for the next time I comment.

Strategic Planet

Empowering Strategic Success

Calculating the time it will take to do semi-structured the interviews

Before an organization initiates a research project they must first develop a project plan. Implicit within such a plan is calculating the time it will take to do the semi-structured interviews. The details of how this can be done can be found in the video and article below.

Let’s start by thinking about the interviewing process.  All interviews must start with an introduction and provide the participant with the opportunity to review the Participant Information Sheet and sign the informed consent form. This could take between 10 and 15 minutes. Before I talk about the actual interview process, I want to mention the end process. It is good practice to finish the interview by just summing up what had happened and giving the participant the opportunity to ask you any questions. This could take between 5 and 10 minutes. The reason why I mention this is because you have now consumed somewhere between 15 and 25 minutes and you have not asked any key questions yet. The overall process is going to be somewhere between 45 minutes and 1.5 hours, in some exceptional circumstances it could go up to 2 hours (this should be rare). It also means that you need to set up the environment so that both interviewer and participant are comfortable (i.e., include water and some food maybe). To mitigate this you could send the participant information sheet to the targeted individual beforehand, but you still need to give a brief summary and confirm they are happy to proceed. You should also test all your recording equipment beforehand.

In terms of the actual questions, you seek to answer you should plan it so that it lasts somewhere between 30 minutes and an hour. You must also understand that for every hour you spend recording an interview, it will take you between 3 and 4 hours to transcribe (do not include the introduction and ending summary). If you spent 30 minutes, interviewing 20 people (that’s 30 minutes for each person), then you should plan to spend about 40 hours transcribing. Obviously, if you are a touch typist then you could be quicker, but in my experience, this is how long most researchers would spend when undertaking such a process (if done correctly). Later on, I will spend some time talking about some of the tools you can use to help you quicken the process.

As a guide I encourage my undergraduate students to have a set of semi-structured interviews that lasts for 30 minutes, Masters students should consider somewhere between 30 and 45 minutes, PhD and commercial research between 45 minutes to an hour. Although this is just a guide and it will depend on the context of the research and the depth of your research objectives. This time frame is important to know because you need to give the participant an indication of how long the process will be. It will also help you decide how many questions you should be asking. Let’s say you had 10 questions, each question would take somewhere between 1 and 3 minutes to ask and receive the answer, so the cumulative process would be between 10 and 30 minutes or 20 minutes on average. Now, remember, you are embarking on a semi-structured interviewing process, which means that you should be delving deeper into each question I ask. For planning purposes, I recommend supplementing each question with 2 or 3 unscripted questions. They could be something like, “Oh, that is really interesting, could expand on that a bit…” or “I don’t fully understand what you mean there, could you elaborate a bit more please…”. The process of semi-structured interviewing is all about gaining a deeper insight into a phenomenon so you have to do a “lot of digging” to really understand what is going on. The interviewing process is a skill and you need to be aware of the time and your objectives. Sometimes you may even abandon the questions and follow a different track.

So, how do you decide on what questions to ask? There are a number of techniques you can employ, including using pictures and photos. I will start with the process of how to create a list of questions for your semi-structured interviewing process. Before starting this, you must decide if your research is deductive (i.e., testing theory) or inductive (i.e., developing theory). Oh, and yes, qualitative research can be deductive, in this instance, you would use the theoretical model as the framework for building your questions. We will cover this in the next blog.

Click here for your free  checklist on developing semi-structured questions .

Dr Alan Shaw is a Senior Lecturer and Marketing consultant focusing on a range of sectors. His main interests are in strategy development, social marketing, digital marketing, advertising, consumer behaviour and marketing application.

We are using cookies on our site to provide you with the best user experience. Disabling cookies may prevent our website from working efficiently. Click ok to remove this message (we will remember your choice). more information Accept

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Transcription Service for Your Academic Paper

Start Transcription now

Editing & Proofreading for Your Research Paper

Get it proofread now

Online Printing & Binding with Free Express Delivery

Configure binding now

• Academic essay overview
• The writing process
• Structuring academic essays
• Types of academic essays
• Academic writing overview
• Sentence structure
• Academic writing process
• Improving your academic writing
• Titles and headings
• APA style overview
• APA citation & referencing
• APA structure & sections
• Citation & referencing
• Structure and sections
• APA examples overview
• Commonly used citations
• Other examples
• British English vs. American English
• Chicago style overview
• Chicago citation & referencing
• Chicago structure & sections
• Chicago style examples
• Citing sources overview
• Citation format
• Citation examples
• College essay overview
• Application
• How to write a college essay
• Types of college essays
• Commonly confused words
• Definitions
• Dissertation overview
• Dissertation structure & sections
• Dissertation writing process
• Graduate school overview
• Application & admission
• Study abroad
• Master degree
• Harvard referencing overview
• Language rules overview
• Grammatical rules & structures
• Parts of speech
• Punctuation
• Methodology overview
• Analyzing data
• Experiments
• Observations
• Inductive vs. Deductive
• Qualitative vs. Quantitative
• Types of validity
• Types of reliability
• Sampling methods
• Theories & Concepts
• Types of research studies
• Types of variables
• MLA style overview
• MLA examples
• MLA citation & referencing
• MLA structure & sections
• Plagiarism overview
• Plagiarism checker
• Types of plagiarism
• Printing production overview
• Research bias overview
• Types of research bias
• Example sections
• Types of research papers
• Research process overview
• Problem statement
• Research proposal
• Research topic
• Statistics overview
• Levels of measurment
• Frequency distribution
• Measures of central tendency
• Measures of variability
• Hypothesis testing
• Parameters & test statistics
• Types of distributions
• Correlation
• Effect size
• Hypothesis testing assumptions
• Types of ANOVAs
• Types of chi-square
• Statistical data
• Statistical models
• Spelling mistakes
• Tips overview
• Academic writing tips
• Dissertation tips
• Sources tips
• Working with sources overview
• Evaluating sources
• Finding sources
• Including sources
• Types of sources

Your Step to Success

Transcription Service for Your Paper

Printing & Binding with 3D Live Preview

Dissertation Interview – A Short Guide With Helpful Tips

How do you like this article cancel reply.

Save my name, email, and website in this browser for the next time I comment.

A dissertation interview is a vital tool in academic research, often serving as a primary source in data collection . These structured, semi-structured, or unstructured dialogues provide detailed and firsthand insights into the research topic, supplementing or extending other research methods. The design, execution, and analysis of dissertation interviews require careful planning and a clear understanding of the research question to ensure they contribute effectively to the overarching thesis. This guide aims to guide students with helpful tips for dissertation interviews.

Inhaltsverzeichnis

• 1 Dissertation Interview – In a Nutshell
• 2 Definition: Dissertation interview
• 3 Including a dissertation interview
• 4 Referring to a dissertation interview
• 5 Quoting a dissertation interview
• 6 Using the name of the interviewee from the dissertation interview

Dissertation Interview – In a Nutshell

• Transcribe the interview accurately for inclusion in the dissertation.
• Situations in which you cannot include a dissertation interview transcript in your appendix.
• How to quote a dissertation interview in your dissertation
• What to consider when using the name of the interviewee.

Definition: Dissertation interview

A dissertation interview is a method of primary data collection used in academic research, typically undertaken for a dissertation or thesis. It can be in the form of a structured, semi-structured, or unstructured interview between the researcher and the interviewee(s), with the goal of gaining detailed, firsthand insights into the research topic. The interview questions are formulated based on the research objectives, and the responses are used to support or explore the thesis argument in depth. The information derived from such interviews often complements secondary data or may serve as the primary basis for the research findings.

• Closed questions only allow for a limited number of predetermined answers.
• Open questions encourage individuals to contribute details of their thoughts and feelings.

Including a dissertation interview

You have conducted interviews as part of your descriptive study for your dissertation. How do you incorporate them? There is a high possibility you do not know what is anticipated since no one ever told you.

Transcribing interviews is a condition for using them in dissertations. This may be accomplished with the use of transcribing software. The transcripts of the interviews might be included as an appendix. Due to the length of the appendix, it may be necessary to submit it as a separate document after discussing your dissertation interview with your supervisor. It is essential to have proof that interviews were conducted.

Referring to a dissertation interview

Include the transcripts of the interviews in an appendix, and then refer to them throughout your dissertation via paraphrasing. This is how paraphrasing works:

• Interviewee A claims that (Appendix 1).
• Through conversation with B, it became apparent that (Appendix 1)

There may be cases when you cannot include a dissertation interview transcript in your appendix. If we cannot make any references to the interview, it may be cited in the following way if you are using the APA format .

• Person A claims that (Individual conversation, December 24th, 2012).

Quoting a dissertation interview

You must use quotation marks if you take someone else’s statements in a dissertation interview. Finding fascinating quotations will be much simpler if you understand how to pull useful data out of the individual during the dissertation interview. It’s important to maintain professionalism throughout the dissertation interview.

Using the name of the interviewee from the dissertation interview

Do not copy down the interviewee’s name without considering these two things:

If the identity is important to the study and you have obtained the interviewee’s consent to use it, then you can go ahead. You may use a description instead if you are not authorized to use the name.

How is an interview included in a dissertation?

Use a transitional phrase like “according to” or another reference when introducing your interview in the piece. Likewise, tailor your responses to the particular dissertation interview format you are using. Doing so will give your paper a more credible and convincing character.

Is there a certain number of questions posed in a dissertation interview?

Use two or three queries to get started. Research may become overwhelming in scope if excessive questions are asked. For this reason, you should begin with no more than two or three research topics, but some studies may have more.

When writing a dissertation, how long should an interview last?

They normally take 30 minutes to a few hours to complete and are only done once. It’s common practice in many fields to conduct interviews to gather information.

How likely is it that a dissertation interview will be turned down?

The truth is that defending a dissertation is tough and that some students have theirs turned down. All the academics showing you the ropes on how to write a dissertation that will get you accepted have been rejected at some time in their careers.

They did such an excellent job printing my dissertation! I got it fast and...

We use cookies on our website. Some of them are essential, while others help us to improve this website and your experience.

• External Media

Individual Privacy Preferences

Cookie Details Privacy Policy Imprint

Here you will find an overview of all cookies used. You can give your consent to whole categories or display further information and select certain cookies.

Accept all Save

Essential cookies enable basic functions and are necessary for the proper function of the website.

Show Cookie Information Hide Cookie Information

Statistics cookies collect information anonymously. This information helps us to understand how our visitors use our website.

Content from video platforms and social media platforms is blocked by default. If External Media cookies are accepted, access to those contents no longer requires manual consent.

Privacy Policy Imprint

Creating effective interview transcripts for your dissertation

Have you ever thought about how your dissertation's disorganised interview notes become a logical and informative chapter to your work? Transcription is the key. Transcripts serve as the foundation for qualitative data analysis and are frequently used in dissertations as vital support and proof.

A keen eye for detail and strict adherence to particular formatting requirements are necessary for creating the ideal dissertation. Moving forward, we will be discussing all you need to know about qualitative interviews , transcribing for them, and how to write an interview transcript in an APA format.

We’ve also linked a few exemplar interview transcript dissertations at the end of this which you can follow as a guide.

A guide to writing an interview transcript for dissertation

Writing an interview transcript for a dissertation requires balancing academic standards for compliance, accuracy, and coherence. The interviewee's details and variations are conveyed in this transcript, which not only provides essential support for your study but also adds depth and richness to your dissertation.

Here’s how you can improve your process of transcribing interviews qualitative research :

To get a feel of the whole topic and context, start by listening to the entire interview tape at least once, without stopping.

Write down every word that was spoken during the interview in a verbatim transcription. This covers every word said, even if they are filler or repeats that don't hinder comprehension or reading. Here you can make use of transcription services like Good Tape, which are competitively priced and have a much shorter turnaround time than manual transcription.

Pay attention to relevant non-verbal clues and pauses since they might reveal more about the interviewee's feelings and reactions.

Make sure your transcript follows a clear, uniform structure. Timestamps, speaker labels, and paragraph breaks for new subjects or questions to be included in this.

After the initial transcription, check and revise the transcript to ensure it is coherent and clear, according to the original.

By following this process you can effectively change the organic flow of a spoken interview into an instructive and captivating written style.

Interview transcription - A hypothetical case scenario

A recent dissertation from a Ph.D. candidate at an internationally recognised college provides an excellent illustration of the significance of transcripts from interviews when working on dissertations.

The researcher performed a number of in-depth interviews with locals, municipal planners, and company owners in order to better understand how urban expansion affects local communities. Every interview provided a different viewpoint on how the community views urban development initiatives and their effects.

Rather than manually transcribing several interview recordings or listening to them on a loop, the researcher employed transcription services to speed up their work.

Services like Good Tape ensure that your data remain protected and secure throughout the entire process as they are fully GDPR compliant, giving you peace of mind that your research is not getting into the wrong hands.

The dissertation's use of direct excerpts from the transcriptions gave the study results a stronger, more genuine voice. As a result, the dissertation's quality was enhanced and the reader and research subjects felt more personally connected. Because of this, the dissertation demonstrated the significant effects of urban growth on several stakeholders while being both academically demanding and very relevant to experiences and viewpoints from the real world.

How to write an interview transcript in an APA format

To guarantee that the transcript is accurate, comprehensible, and follows the rules set out by the Publication Manual of the American Psychological Association (APA), writing an interview transcript in APA style requires a certain approach. The actions to take are as follows:

Header information: Put a title that accurately summarises the interview's topic at the beginning of the transcript, along with any important identifying details like the interview date and the names of the interviewer and interviewee.

Speaker identification: Throughout the transcript, be sure to distinguish between the interviewer and the interviewee. Before every conversation line, use their names or titles (e.g., ‘Interviewer:’ and ‘Respondent:’).

Exact transcription: Enter the words exactly as they were said in the transcription. Incorporate all spoken words, such as "um" and "uh," unless their inclusion hinders comprehension of the conversation.

Nonverbal cues: The main nonverbal clues are indicated in parentheses. For instance, you can include [pauses], [laughs], or [sighs] if they provide background information for the discussion.

Paragraph structure: Whenever the speaker or topic changes, a new paragraph should be started. This improves readability and aids in the logical organisation of the text.

Editing and proofreading: Verify that the transcript is grammatically and typographically correct. Make sure the text is comprehensible and clear without sacrificing the authenticity of the spoken word.

In-text citations: Use the proper APA style citations when referencing your transcript inside the body of your dissertation.

While the answer to how to write an interview transcript in APA format is clear now, it is important to understand that while doing so, you are not only making your work more academically acceptable but also improving its readability score.

The procedure of following APA criteria for your dissertation may be greatly streamlined by using a transcription service, which will make the process much more effective and time-saving. Good Tape offers services in this regard which allows you to transcribe your interview audios adhering to the APA standard in no time.

Investing in a professional service guarantees that your interview transcripts are prepared in accordance with APA guidelines and are exactly as is, capturing every word and subtle emotion from the interviewee.

FAQ about interview transcripts in a dissertation

Transcripts from interviews are an essential component of dissertation work, especially in the humanities, social sciences, and qualitative research. However, it's common to have certain pressing questions at this stage. We have addressed a few that might help clear things up a bit for you.

Do you include interview transcripts in a dissertation?

Indeed, it is typical practice to include interview transcripts in dissertations, particularly in qualitative research. Readers may examine the precise data that was used to form conclusions by reading transcripts, which offer a thorough and accurate record of the interviews that were done.

Why get an interview transcription for a dissertation?

For dissertations, transcriptions are essential because they translate spoken language into a written form that is simple to examine. They make it possible to look more closely at the data and make it easier to find themes, patterns, and subtleties in the replies.

What kind of transcription do I need for my dissertation?

A verbatim transcription is chosen for the majority of dissertations. In order to fully capture the context of the interview and the interviewee's meaning, it is necessary to transcribe exactly what was said, including any filler words and non-verbal cues. Nonetheless, you may choose a clean transcription, which eliminates irrelevant phrases and fixes grammar for readability, based on the subject matter of your study.

How do I format interview transcripts for a dissertation?

Transcripts of interviews should be formatted according to the requirements of your university or the particular style guide you are using, like APA or MLA. This usually entails using non-verbal clues, maintaining consistency in paragraph layout, and having a clear framework for identifying speakers.

Can I use automated transcription services for my dissertation interviews?

Using automated transcription services that use AI to transcribe audio into text can be quite beneficial as they help save a lot of time. However, you need to be sure that the service you’re employing is suitable for your needs and serves the purpose well.

Revolutionise your interview analysis process with Good Tape

Having a good transcription service to convert your audio interviews into written documents speeds up your dissertation structuring and writing process. You can spend more time analysing and improving the overall quality of your dissertation rather than on listening to the recordings on loop. This is where Good Tape comes to your aid.

It’s simple to use and has a shorter turnaround time which makes it the most effective choice. Here’s how you can work your way around it.

• Upload your file: The first step in the process is to upload the file you need to transcribe. Make sure the file is complete and has all the information you require

• Select the language: Good Tape has a number of options when it comes to choosing the language of transcription. Select the one you want, although you can also choose the “auto-detect” option for the system to automatically identify the language in the audio.

• Transcribe the text: Once the file is uploaded and the language is chosen, proceed further by clicking the “transcribe” button. Your audio transcription process starts here.

• To wait or not to wait: If you’re a casual plan user, you will have to wait for some time for your transcription to be completed due to excessive load by the users. However, if you’re a professional or a team user, you get your results ASAP. The wait time depends on the plan you’re subscribed to .

• Get notified: You will receive a notification once your transcribed document is ready. An e-mail will be sent to your inbox containing the link to access and download the document.

Begin your journey with a udio-to-text conversion now and accelerate your dissertation process by using Good Tape’s efficient transcription offerings tailored to your requirements.

More articles

Journalistic interview: How to interview someone for an article

From text to context: A complete guide to qualitative data analysis

What is verbatim transcription?

The essential transcription services for qualitative research

We believe everyone should have access to top-quality automatic trancriptions.

That's why Good Tape is completely free to use . No credit card required.

Why is it free?

Cookies on this website

We use cookies to ensure that we give you the best experience on our website. If you click 'Accept all cookies' we'll assume that you are happy to receive all cookies and you won't see this message again. If you click 'Reject all non-essential cookies' only necessary cookies providing core functionality such as security, network management, and accessibility will be enabled. Click 'Find out more' for information on how to change your cookie settings.

Tips for a qualitative dissertation

Veronika Williams

17 October 2017

Tips for students

This blog is part of a series for Evidence-Based Health Care MSc students undertaking their dissertations.

Undertaking an MSc dissertation in Evidence-Based Health Care (EBHC) may be your first hands-on experience of doing qualitative research. I chatted to Dr. Veronika Williams, an experienced qualitative researcher, and tutor on the EBHC programme, to find out her top tips for producing a high-quality qualitative EBHC thesis.

1) Make the switch from a quantitative to a qualitative mindset

It’s not just about replacing numbers with words. Doing qualitative research requires you to adopt a different way of seeing and interpreting the world around you. Veronika asks her students to reflect on positivist and interpretivist approaches: If you come from a scientific or medical background, positivism is often the unacknowledged status quo. Be open to considering there are alternative ways to generate and understand knowledge.

2) Reflect on your role

Quantitative research strives to produce “clean” data unbiased by the context in which it was generated.  With qualitative methods, this is neither possible nor desirable.  Students should reflect on how their background and personal views shape the way they collect and analyse their data. This will not only add to the transparency of your work but will also help you interpret your findings.

3)  Don’t forget the theory

Qualitative researchers use theories as a lens through which they understand the world around them. Veronika suggests that students consider the theoretical underpinning to their own research at the earliest stages. You can read an article about why theories are useful in qualitative research  here.

4) Think about depth rather than breadth

Qualitative research is all about developing a deep and insightful understanding of the phenomenon/ concept you are studying. Be realistic about what you can achieve given the time constraints of an MSc.  Veronika suggests that collecting and analysing a smaller dataset well is preferable to producing a superficial, rushed analysis of a larger dataset.

5) Blur the boundaries between data collection, analysis and writing up

Veronika strongly recommends keeping a research diary or using memos to jot down your ideas as your research progresses. Not only do these add to your audit trail, these entries will help contribute to your first draft and the process of moving towards theoretical thinking. Qualitative researchers move back and forward between their dataset and manuscript as their ideas develop. This enriches their understanding and allows emerging theories to be explored.

6) Move beyond the descriptive

When analysing interviews, for example, it can be tempting to think that having coded your transcripts you are nearly there. This is not the case!  You need to move beyond the descriptive codes to conceptual themes and theoretical thinking in order to produce a high-quality thesis.  Veronika warns against falling into the pitfall of thinking writing up is, “Two interviews said this whilst three interviewees said that”.

7) It’s not just about the average experience

When analysing your data, consider the outliers or negative cases, for example, those that found the intervention unacceptable.  Although in the minority, these respondents will often provide more meaningful insight into the phenomenon or concept you are trying to study.

8) Bounce ideas

Veronika recommends sharing your emerging ideas and findings with someone else, maybe with a different background or perspective. This isn’t about getting to the “right answer” rather it offers you the chance to refine your thinking.  Be sure, though, to fully acknowledge their contribution in your thesis.

9) Be selective

In can be a challenge to meet the dissertation word limit.  It won’t be possible to present all the themes generated by your dataset so focus! Use quotes from across your dataset that best encapsulate the themes you are presenting.  Display additional data in the appendix.  For example, Veronika suggests illustrating how you moved from your coding framework to your themes.

10) Don’t panic!

There will be a stage during analysis and write up when it seems undoable.  Unlike quantitative researchers who begin analysis with a clear plan, qualitative research is more of a journey. Everything will fall into place by the end.  Be sure, though, to allow yourself enough time to make sense of the rich data qualitative research generates.

Related course:

Qualitative research methods.

Short Course

Article Categories

Book categories, collections.

• Academics & The Arts Articles
• Language & Language Arts Articles
• Writing Articles

Interviewing People for Your Dissertation Research

Writing a dissertation for dummies.

Sign up for the Dummies Beta Program to try Dummies' newest way to learn.

A great way of getting the data you need for your dissertation research question is by interviewing people. You can approach interviewing in a number of ways; the methods you choose depend on what you’re trying to find out. The kinds of methods you can choose include:

Life history

Racial or cultural groups

However, the most common interview methods used for undergraduate dissertations are one-to-one, semi-structured or structured methods and I’m focusing on these methods in the following sections.

Before deciding on using interviewing as a way of generating empirical data you need to think about the advantages and disadvantages of conducting interviews:

Advantages: The flexibility that interviewing allows. You can change the direction of discussion in an interview and capitalise on ideas that come up that you didn’t expect.

Disadvantages: The biggest problem with interviews is the amount of preparation you have to put in and the amount of follow-up time needed (plus the time taken on the interview itself).

The quality of an interview depends on both the interviewer and the person being interviewed. You only have control over how well you carry out the interview and no matter how carefully you choose your subject, you can’t predict the worth of her responses.

Whether you choose a semi-structured or structured method of interviewing, your main task is to listen. The interview is about the person you’re interviewing, and not about you. Keep your comments on the answers you’re given to a minimum.

To help you decide who you want to interview and which method of interviewing to use, you need to think about exactly what kind of data you want to collect. Start by making a list of the sort of facts you’re trying to discover.

You can choose to interview individuals or small groups. When you conduct an interview with a group it’s usually known as running a focus group, which just means that there’s more than one subject and you’re focusing on a particular issue or concern. The points in this section about interviewing are directed mainly at one-on-one interviews, but are also relevant to focus groups.

Preparation is key. Work out what you need to do to make sure that your interview is worthwhile and that you go into the interview with everything planned and organised.

Here are some practical steps to take before carrying out an interview:

Discuss your plans with your tutor or supervisor and get your plans agreed before you go further.

Contact the person you want to interview (by phone, email or letter) and after introducing yourself set out what you’re trying to achieve by doing the interview.

Make an appointment with the person you want to interview at a time to suit her.

If appropriate, make sure that you get permission from your subject to record the interview.

Discuss the timing of the interview with the person you’re interviewing making sure you’re both clear how long the interview is going to take and that you have somewhere suitable to carry out the interview.

Make sure that you’re thoroughly prepared – that you’ve clearly noted your list of questions in the order you’re going to ask them and check that you have pens, pencils, batteries and any other equipment you may need.

Be sure to give yourself enough time for getting to your interview destination; having made certain that you’re expected.

About This Article

This article is from the book:.

• Writing a Dissertation For Dummies ,

About the book author:

Dr Carrie Winstanley is a Principal Lecturer in Education at Roehampton University, London, where she works with both undergraduate and postgraduate students. Carrie was recently named one of the Top 50 university teachers in the UK by the Higher Education Academy, for which she was awarded a national teaching fellowship.

This article can be found in the category:

• Essential Networking when Writing a Dissertation
• Obeying the Dissertation Rules and Regulations<b> </b>
• Optimising Your Dissertation Writing
• Organising Your Working Methods while Writing a Dissertation
• Settling on Your Dissertation Research Question
• View All Articles From Book

Cookies on GOV.UK

We use some essential cookies to make this website work.

We’d like to set additional cookies to understand how you use GOV.UK, remember your settings and improve government services.

We also use cookies set by other sites to help us deliver content from their services.

You have accepted additional cookies. You can change your cookie settings at any time.

You have rejected additional cookies. You can change your cookie settings at any time.

Interview study: qualitative studies

How to use interviews to evaluate your digital health product.

This page is part of a collection of guidance on evaluating digital health products .

Interviews with users of a digital health product can be carried out to understand their views and experiences.

What to use it for

Use an interview study when:

• you want a more in-depth understanding of users’ thoughts and experiences of your product
• you’re developing your product, to work out how to make it better (formative or iterative evaluation)
• you have open-ended questions about your product

Benefits include:

• provide in-depth insight into experiences
• can be carried out with low numbers of participants

Drawbacks include:

• can be time-consuming to carry out
• require participants to give some of their time
• can describe the range of user views, but not how common each view is

How to carry out an interview study

You can use interviews to collect quantitative or qualitative data or both.

Semi-structured interviews are a common approach for collecting qualitative data. These involve open-ended discussion with the participant, guided by a pre-existing plan. Write a discussion guide with a few important questions in advance and use this to guide your conversation. The guide may evolve for later interviews based on responses in earlier interviews.

Interviews can vary in length depending on the context, 20 minutes to an hour is common. Make sure the participant does not feel time-pressured or distracted. You should try to establish a rapport with them.

Sometimes participants are given a task to do before the interview, such as using the product. You may need fewer participants for an interview study than for a quantitative study. One approach is to keep recruiting participants until you are not getting any new insights from extra interviews (saturation of answers).

You should record the interview, using one or more of these methods:

• audio recordings
• video recordings
• notes taken by the evaluator or an assistant

Taking notes is a useful back-up if the recording fails, but note-taking should not get in the way of establishing a rapport with the interviewee.

Transcribe the recordings after the interviews and try to review the transcripts soon after each interview. You may want to share transcripts with participants, allowing them to add to their comments.

Interviews can be carried out in person, by telephone or video conference. They can be carried out via text communication, such as email, but you may get less rich answers.

Interviews are usually analysed using thematic analysis or other qualitative data analysis methods.

Example: physical activity apps for cancer survivors

Roberts and others (2019), Breast, Prostate, and Colorectal Cancer Survivors’ Experiences of Using Publicly Available Physical Activity Mobile Apps: Qualitative Study

The team wanted to evaluate 4 existing apps for the promotion of physical activity to see whether they would work well for cancer survivors.

They chose an interview study because the work was at an early stage of development. They were working out what sort of app or features would work for this patient group.

Recruitment was done through the support of community-based cancer support groups, Facebook cancer support groups and charities. Participants were offered a £10 voucher for their time and to cover any costs of downloading the apps.

Participants had to meet these criteria:

• at least 18 years old
• diagnosed with breast, prostate or colorectal cancer
• has finished primary curative treatment (surgery, radiotherapy and chemotherapy)
• has not been advised by a clinician not to exercise
• owns a smartphone

Ethical approval for this study was granted by a university research ethics committee.

Short telephone interviews were carried out to confirm participants’ eligibility and to get some background details. Each participant was then randomly assigned 2 of the 4 apps and instructed to use them for a week each consecutively. Afterwards, they were interviewed over the telephone using a discussion guide.

Forty participants were recruited, but 8 dropped out, so 32 completed the study.

The interviews were recorded and transcribed. They were analysed using thematic analysis . This found many factors that affected the participants’ engagement with physical activity apps and how relevant the apps were perceived as being to cancer survivors. Views of different behaviour change techniques used by the apps – for example, prompts, goal setting, incentives – varied a lot.

More information and resources

Braun and Clarke (2006), Using thematic analysis in psychology . This paper outlines how to do thematic analysis.

O’Brien and others (2014), Standard for reporting qualitative research . This paper describes the main elements of a qualitative study.

Qualitative Interview Design: A Practical Guide for Novice Investigators

Examples of interview studies in digital health

Gowin and others (2015), Health and Fitness App Use in College Students: A Qualitative Study . This study interviewed participants about a range of different apps.

Thies and others (2017), Lack of Adoption of a Mobile App to Support Patient Self-Management of Diabetes and Hypertension in a Federally Qualified Health Center: Interview Analysis of Staff and Patients in a Failed Randomized Trial . Researchers tried to carry out a randomised controlled trial but had to abandon this because of low numbers using and engaging with the app. Instead, they interviewed patients and staff about their experience of the app and how it was introduced to patients to understand what had happened.

Crane and others (2017), Factors Influencing Usability of a Smartphone App to Reduce Excessive Alcohol Consumption: Think Aloud and Interview Studies . Researchers conducted 2 sorts of interview studies about an app to reduce alcohol consumption. The first was a ‘think aloud’ study, the second was an interview after users had been given the app to use for 2 weeks.

Langius-Eklöf and others (2017), Adherence to Report and Patient Perception of an Interactive App for Managing Symptoms During Radiotherapy for Prostate Cancer: Descriptive Study of Logged and Interview Data .

Updates to this page

Sign up for emails or print this page, related content, is this page useful.

• Yes this page is useful
• No this page is not useful

Help us improve GOV.UK

Don’t include personal or financial information like your National Insurance number or credit card details.

To help us improve GOV.UK, we’d like to know more about your visit today. Please fill in this survey (opens in a new tab) .

• askUCL student enquiries
• Fees and funding
• Exams and assessments
• Certificates & Results
• Student status
• Support and Wellbeing Services
• Library and IT
• New students
• International students
• Immigration and visas
• Life at UCL
• Events & activities
• Careers and work experience
• Academic support
• Cost of Living
• Appeals and Complaints
• Support at UCL

Writing your dissertation: top tips from someone who’s been there, done that!

10 February 2021

Anthony Walker-Cook, UCL English Literature PhD student and Senior Postgraduate Teaching Assistant with UCL's Writing Lab, shares top tips he wishes he'd known before starting his dissertation.

So, you’re coming towards the end of your degree and there’s always one project that looms large in your mind: the dissertation! This behemoth might feel threatening but I want to assure you that, with proper planning, this project can be at least manageable and at best (whisper it!) enjoyable.

1. Let’s start at the beginning: picking your topic

Coming up with an idea for a dissertation can itself be a challenge. Think about what modules you’ve really enjoyed from your degree and spend time talking with the academics that led those modules. Were there any questions that you had from a course that were left unanswered? Use those questions and ideas to guide your potential dissertation topic. The most important thing is that you pick a topic that genuinely interests you: you’re going to be spending a significant amount of time on it!

2. Be flexible and allow your project to change as needed

My undergraduate dissertation started off as a study of the representation of dinosaurs in Victorian fiction, but I soon realised there weren't as many dinosaurs as I first thought (I guess you could say they were extinct). But from my research I realised that the contemporary interest in dinosaurs was part of a wider cultural shift that celebrated the emerging concept of the museum. My project thus become an exploration of museums in Victorian fiction, with a chapter on dinosaurs. You never know what direction your research will take you, so be open to change.  

3. Once you’ve picked your topic, spend time on the Library site researching widely in your field

There are two vital points to make at this stage of the process:

Firstly, keep good notes when reading, especially with all the information needed to do your referencing down the line. The last thing you want to be doing when writing is spending hours trying to track down the reference!

Secondly, try not to lose sight of your specific question or topic. You’ll be doing a lot of background reading and you’re intellectually going to be tempted to go down research rabbit holes. Keep your own topic at the forefront of your mind whilst you research. 

4. Don’t let the word count overwhelm you – it disappears quickly

Now, I know the inflated word counts of dissertations can be intimidating. 12,000, 15,000 or even 20,000 words is a far cry from the 2,000 word formatives you completed during your first year! But, once you start dividing the material into chapters that word count will soon disappear. Four or five chapters, an introduction and a conclusion will soon take you up to your limit; suddenly that mountain of words feels manageable. Careful planning will make the project seem not only achievable but also it will help guide and focus your reading. Spending time on a chapter plan early on can really pay off in the long run.

5. Plan in enough time for editing

It’s important to give yourself sufficient writing and editing time. I’d say the latter is almost more important than the former: this is a big piece of work and it will take time to go through it in detail. Ensure you submit sections of your work to your supervisor depending on what your department allows you to submit and act upon their feedback.

6. Have all the guidelines at your fingertips

As you are working, have a copy of your departmental referencing guidelines printed off in front of you and make sure you reference as you go along. Taking time to get the presentation of your thesis to a high standard reflects the significance of the project. Also make sure you firmly understand the project’s regulations, such as deadlines and word counts (double check if footnotes, figures or images contribute towards the final number of words).  

7. Lastly, and perhaps the most important tip, try to enjoy your dissertation.

This is an opportunity for you to both use all of the skills you’ve acquired throughout your degree and for you to engage in an area of work that (should) genuinely interest you. Good luck!

Further information

Practical resources from the Academic Communication Centre

UCL Library support for dissertations and research projects

Anthony Walker-Cook,  UCL English Literature PhD student and Senior Postgraduate Teaching Assistant  

Read more similar articles here

Return to UCLcares homepage

Articles of the month

Funnelback feed: https://cms-feed.ucl.ac.uk/s/search.json?collection=drupal-professional-... Double click the feed URL above to edit

Contact Student Support and Wellbeing

• Get in touch with us through askUCL, our online student enquiries system.
• Visit us for support at a drop-in session or appointment.

Follow Student Support and Wellbeing

• Follow us on Twitter (@UCLcares)
• Follow us on Facebook (@UCLcares)
• Follow us on Instagram (uclcares)

Meet the team

Find out more about who we are and what we do. 

Relevant links

• Drop-in sessions
• Crisis support
• Students' Union news
• Students' Union Advice Service

  Tweets by UCLcares

An official website of the United States government

The .gov means it’s official. Federal government websites often end in .gov or .mil. Before sharing sensitive information, make sure you’re on a federal government site.

The site is secure. The https:// ensures that you are connecting to the official website and that any information you provide is encrypted and transmitted securely.

• Publications
• Account settings

Preview improvements coming to the PMC website in October 2024. Learn More or Try it out now .

• Advanced Search
• Journal List
• Saudi J Anaesth
• v.16(1); Jan-Mar 2022

How short or long should be a questionnaire for any research? Researchers dilemma in deciding the appropriate questionnaire length

Hunny sharma.

Department of Community and Family Medicine, All India Institute of Medical Sciences, Raipur, Chhattisgarh, India

A questionnaire plays a pivotal role in various surveys. Within the realm of biomedical research, questionnaires serve a role in epidemiological surveys and mental health surveys and to obtain information about knowledge, attitude, and practice (KAP) on various topics of interest. Questionnaire in border perspective can be of different types like self-administered or professionally administered and according to the mode of delivery paper-based or electronic media–based. Various studies have been conducted to assess the appropriateness of a questionnaire in a particular field and methods to translate and validate them. But very little is known regarding the appropriate length and number of questions in a questionnaire and what role it has in data quality, reliability, and response rates. Hence, this narrative review is to explore the critical issue of appropriate length and number of questions in a questionnaire while questionnaire designing.

Introduction

A questionnaire is an essential tool in epidemiological surveys and mental health surveys and to assess knowledge, attitude, and practice (KAP) on a particular topic of interest. In general, it is a set of predefined questions based on the aim of the research.[ 1 ]

Designing a questionnaire is an art which unfortunately is neglected by most researchers.[ 2 ] A well-designed questionnaire not only saves time for a researcher but helps to obtain relevant information most efficiently, but designing such a questionnaire is complex and time-consuming.[ 3 , 4 ]

The quality of the data obtained by a specific questionnaire depends on the length and number of questions in the questionnaire, the language, and the ease of comprehension of the questions, relevance of the population to which it is administered, and the mode of administration, i.e., the self-administered or paper method or the electronic method [ Figure 1 ].[ 5 , 6 ]

Qualities of a well-designed questionnaire

Response rate is defined as the number of people who responded to a question asked divided by the number of total potential respondents. Response rate which is a crucial factor in determining the quality and generalizability of the outcome of the survey depends indirectly on the length and number of questions in a questionnaire.[ 7 , 8 ]

Several studies have been conducted to assess the appropriateness of the questionnaire in a particular field and methods to translate and validate them. But very little is known regarding the appropriate length and number of questions in a questionnaire and what role it has in data quality and reliability. Hence, this narrative review is to explore the critical issue of appropriate length and number of questions in a questionnaire while questionnaire designing.

What is a questionnaire

Merriam Webster defines the questionnaire as “a set of questions for obtaining statistically useful or personal information from individuals,” whereas Collins defines a questionnaire as “a questionnaire is a written list of questions which are answered by a lot of people to provide information for a report or a survey.” The oxford learners’ dictionaries also give a somewhat similar definition which states that a questionnaire is “a written list of questions that are answered by several people so that information can be collected from the answers.”[ 9 , 10 , 11 ]

Thus, this provides a simpler meaning that a questionnaire in simpler terms is a collection of questions that can be used to collect information from various individuals relevant to the research aims.

Where are questionnaires generally applied?

A questionnaire, in general, can be applied to a wide variety of research which can either be quantitative or qualitative research which completely depends on how and in which a number of open-ended questions are asked.[ 12 ]

Questionnaires are generally applied when a large population has to be assessed or surveyed with relative ease where they play a crucial role in gathering information on the perspectives of individuals in the population.

There is a variety of applications of questionnaire in opinion polls, marketing surveys, and in politics, wherein the context of biomedical research questionnaires are generally used in epidemiological surveys, mental health surveys, surveys on attitudes to a health service or health service utilization, to conduction knowledge, attitude, and practice (KAP) studies on a particular issue or topic of interest.[ 13 , 14 ]

What are the types of questionnaire?

Questionnaires in general are of two types those which are in paper format and those which are in electronic format. The questionnaire can further be of two types i.e., self-administered or professionally administered via interview. The paper format can be administered easily both in self-administered mode or professional administered mode via direct administration when the population is relatively small as it is cumbersome to manage and store the physical questionnaire, paper format can also be administered to a larger population via postal surveys. Electronic questionnaires can be easily administered to a larger population in self-administered mode via Internet-based services like google forms, e-mails, SurveyMonkey, or Survey Junkie, etc. When administering professional-administered questionnaires professional telephonic services must be utilized to interview a larger population in a shorter duration of time.[ 15 , 16 , 17 ]

What it is required to answer individual questions in the questionnaire or the burden imparted on respondents

As mentioned by Bowling, in general, there are at least four intricated steps required in answering a particular question in a questionnaire, these steps are comprehension, recall of information asked by the question from the memory, judgment on the link between the asked question and the recall of information, and at last communication of the information to the questionnaire or evaluator [ Figure 2 ].[ 18 ]

Steps involved for answering a particular question in the questionnaire

In the case of a self-administered questionnaire, there is also a need for critical reading skills which is not required in one-to-one or face-to-face interview which only requires listening and verbal skills to respond to questions in the same language in which they are being asked or interviewed.[ 18 ]

There are many other crucial factors which play an important role in deciding the utility of questionnaire in various research, one such factor is the literacy of the participants which is a major limiting factor in self-administered questionnaires. Whereas, the other factors include the respondent's age, maturity, and level of understanding and cognition, which are some of the other ways related to the comprehension of the questions.[ 19 ]

Do the length of the questionnaire matters?

Length and number of items in the questionnaire play a crucial role in questionnaire-based studies or surveys, it has a direct effect on the time taken by the respondent to complete the questionnaire, cost of the survey or study, response rate, and quality of data obtained.[ 20 ]

As evident from the study conducted by Iglesias and Torgerson in 2000, on the response rate of a mailed questionnaire, an increase in the length of the questionnaire from five pages to seven pages reduces the response rate from women aged 70 years and over but on contrary does not seems to affect the quality of response to questions.[ 21 ]

Another study conducted by Similar Koitsalu et al .[ 22 ] in 2018 reported that they were able to increase overall participation and information gathered through a long questionnaire with the help of prenotification and the use of a reminder without risking a lower response rate.

Whereas Sahlqvist, et al .[ 23 ] in 2011 reported that participants were more likely to respond to the short version of the questionnaire as compared to a long questionnaire.

Testing of ultrashort, short, and long surveys of 13, 25, and 75 questions, respectively by Kost et al .[ 24 ] in 2018, revealed that a shorter survey utilizing a short questionnaire was reliable and produce high response and completion rates than a long survey.

Bolt, on the other hand, in 2014, found a surprising find that reducing the length of a long questionnaire in a physician survey does not mean that it will necessarily improve response rate hence to improve the response rate in nonresponders’ researchers may think to utilize a drastically shortened version of the questionnaire to obtain some relevant information rather than no information.[ 25 ]

But the most interesting find comes from the web-based survey giant “Survey Monkey,” which states that there is a nonlinear relationship between the number of questions in a survey and the time spent answering each question. Which in other words can be explained as more there are questions in a survey lesser time respondent spend answering each question which is known as “speeding up” or “satisficing” through the questions. It is also observed that as the length of and the number of questions asked increased there is an increase in a nonresponse rate. This in term affects the quantity and reliability of the data gathered.[ 26 ]

What happens when respondents lose interest?

When there is a loss of interest, in the case of a long length questionnaire or extensive interviews, the bored respondents provide unconsidered and unreliable answers, or in other scenarios, it may lead to high nonresponse to questions. Where on one side a high nonresponse rate may lead to difficulty in data analysis or an unacceptable reduction in sample size, whereas on the other side, unconsidered or unreliable answers may defeat the whole purpose of the research [ Figure 3 ].[ 19 ]

Consequences of Loss of interest in research participant

Considerations while using a long questionnaire

While using a long questionnaire, a high nonresponse rate should always be expected hence appropriate measures to address the missing data should be considered such as data trimming or data imputation depending on the amount of data missing.[ 27 , 28 ]

While the loss of interest can be administering counteracted by dividing the questionnaire into sections and administering each section separating to avoid respondents’ fatigue or boredom.[ 19 ]

It is always advised that the administration of telephonic interview–based questionnaire should be kept short in general about 30 min to prevent fatigue or inattention which may adversely affect the quality of data. In the case of a very long telephonic interview, questions can be divided into sections, and each section can be administered on separate days or shifts lasting 30 min each. A long questionnaire should preferably be administered through face-to-face interviews.

Designing a questionnaire is an art and requires time and dedication, which in turn leads to the easiest way to measure the relevant information on a desired topic of interest. But many a times, this crucial step in biomedical research is ignored by researchers. With this narrative review, we were able to provide a glimpse of the importance of a good questionnaire. A good questionnaire can be of 25 to 30 questions and should be able to be administered within 30 min to keep the interest and attention of the participants intact. It is observed that as the number of questions increases there is a tendency of the participants speeding up or satisficing through the questions, which severely affect the quality, reliability, and response rates. In case a long questionnaire is essential, it should be divided into sections of 25 to 30 questions each to be delivered at a different time or day. In the case of a long questionnaire i.e., more than 30 questions, a larger amount of missing data or nonresponse rates must be anticipated and provisions should be made to address them. At last, it is always advised that shortening a relatively lengthy questionnaire significantly increases the response.

Financial support and sponsorship

Conflicts of interest.

There are no conflicts of interest.

How To Write The Discussion Chapter

A Simple Explainer With Examples + Free Template

By: Jenna Crossley (PhD) | Reviewed By: Dr. Eunice Rautenbach | August 2021

If you’re reading this, chances are you’ve reached the discussion chapter of your thesis or dissertation and are looking for a bit of guidance. Well, you’ve come to the right place ! In this post, we’ll unpack and demystify the typical discussion chapter in straightforward, easy to understand language, with loads of examples .

Overview: The Discussion Chapter

• What  the discussion chapter is
• What to include in your discussion
• How to write up your discussion
• A few tips and tricks to help you along the way
• Free discussion template

What (exactly) is the discussion chapter?

The discussion chapter is where you interpret and explain your results within your thesis or dissertation. This contrasts with the results chapter, where you merely present and describe the analysis findings (whether qualitative or quantitative ). In the discussion chapter, you elaborate on and evaluate your research findings, and discuss the significance and implications of your results .

In this chapter, you’ll situate your research findings in terms of your research questions or hypotheses and tie them back to previous studies and literature (which you would have covered in your literature review chapter). You’ll also have a look at how relevant and/or significant your findings are to your field of research, and you’ll argue for the conclusions that you draw from your analysis. Simply put, the discussion chapter is there for you to interact with and explain your research findings in a thorough and coherent manner.

What should I include in the discussion chapter?

First things first: in some studies, the results and discussion chapter are combined into one chapter .  This depends on the type of study you conducted (i.e., the nature of the study and methodology adopted), as well as the standards set by the university.  So, check in with your university regarding their norms and expectations before getting started. In this post, we’ll treat the two chapters as separate, as this is most common.

Basically, your discussion chapter should analyse , explore the meaning and identify the importance of the data you presented in your results chapter. In the discussion chapter, you’ll give your results some form of meaning by evaluating and interpreting them. This will help answer your research questions, achieve your research aims and support your overall conclusion (s). Therefore, you discussion chapter should focus on findings that are directly connected to your research aims and questions. Don’t waste precious time and word count on findings that are not central to the purpose of your research project.

As this chapter is a reflection of your results chapter, it’s vital that you don’t report any new findings . In other words, you can’t present claims here if you didn’t present the relevant data in the results chapter first.  So, make sure that for every discussion point you raise in this chapter, you’ve covered the respective data analysis in the results chapter. If you haven’t, you’ll need to go back and adjust your results chapter accordingly.

If you’re struggling to get started, try writing down a bullet point list everything you found in your results chapter. From this, you can make a list of everything you need to cover in your discussion chapter. Also, make sure you revisit your research questions or hypotheses and incorporate the relevant discussion to address these.  This will also help you to see how you can structure your chapter logically.

Need a helping hand?

How to write the discussion chapter

Now that you’ve got a clear idea of what the discussion chapter is and what it needs to include, let’s look at how you can go about structuring this critically important chapter. Broadly speaking, there are six core components that need to be included, and these can be treated as steps in the chapter writing process.

Step 1: Restate your research problem and research questions

The first step in writing up your discussion chapter is to remind your reader of your research problem , as well as your research aim(s) and research questions . If you have hypotheses, you can also briefly mention these. This “reminder” is very important because, after reading dozens of pages, the reader may have forgotten the original point of your research or been swayed in another direction. It’s also likely that some readers skip straight to your discussion chapter from the introduction chapter , so make sure that your research aims and research questions are clear.

Step 2: Summarise your key findings

Next, you’ll want to summarise your key findings from your results chapter. This may look different for qualitative and quantitative research , where qualitative research may report on themes and relationships, whereas quantitative research may touch on correlations and causal relationships. Regardless of the methodology, in this section you need to highlight the overall key findings in relation to your research questions.

Typically, this section only requires one or two paragraphs , depending on how many research questions you have. Aim to be concise here, as you will unpack these findings in more detail later in the chapter. For now, a few lines that directly address your research questions are all that you need.

Some examples of the kind of language you’d use here include:

• The data suggest that…
• The data support/oppose the theory that…
• The analysis identifies…

These are purely examples. What you present here will be completely dependent on your original research questions, so make sure that you are led by them .

Step 3: Interpret your results

Once you’ve restated your research problem and research question(s) and briefly presented your key findings, you can unpack your findings by interpreting your results. Remember: only include what you reported in your results section – don’t introduce new information.

From a structural perspective, it can be a wise approach to follow a similar structure in this chapter as you did in your results chapter. This would help improve readability and make it easier for your reader to follow your arguments. For example, if you structured you results discussion by qualitative themes, it may make sense to do the same here.

Alternatively, you may structure this chapter by research questions, or based on an overarching theoretical framework that your study revolved around. Every study is different, so you’ll need to assess what structure works best for you.

When interpreting your results, you’ll want to assess how your findings compare to those of the existing research (from your literature review chapter). Even if your findings contrast with the existing research, you need to include these in your discussion. In fact, those contrasts are often the most interesting findings . In this case, you’d want to think about why you didn’t find what you were expecting in your data and what the significance of this contrast is.

Here are a few questions to help guide your discussion:

• How do your results relate with those of previous studies ?
• If you get results that differ from those of previous studies, why may this be the case?
• What do your results contribute to your field of research?
• What other explanations could there be for your findings?

When interpreting your findings, be careful not to draw conclusions that aren’t substantiated . Every claim you make needs to be backed up with evidence or findings from the data (and that data needs to be presented in the previous chapter – results). This can look different for different studies; qualitative data may require quotes as evidence, whereas quantitative data would use statistical methods and tests. Whatever the case, every claim you make needs to be strongly backed up.

Step 4: Acknowledge the limitations of your study

The fourth step in writing up your discussion chapter is to acknowledge the limitations of the study. These limitations can cover any part of your study , from the scope or theoretical basis to the analysis method(s) or sample. For example, you may find that you collected data from a very small sample with unique characteristics, which would mean that you are unable to generalise your results to the broader population.

For some students, discussing the limitations of their work can feel a little bit self-defeating . This is a misconception, as a core indicator of high-quality research is its ability to accurately identify its weaknesses. In other words, accurately stating the limitations of your work is a strength, not a weakness . All that said, be careful not to undermine your own research. Tell the reader what limitations exist and what improvements could be made, but also remind them of the value of your study despite its limitations.

Step 5: Make recommendations for implementation and future research

Now that you’ve unpacked your findings and acknowledge the limitations thereof, the next thing you’ll need to do is reflect on your study in terms of two factors:

• The practical application of your findings
• Suggestions for future research

The first thing to discuss is how your findings can be used in the real world – in other words, what contribution can they make to the field or industry? Where are these contributions applicable, how and why? For example, if your research is on communication in health settings, in what ways can your findings be applied to the context of a hospital or medical clinic? Make sure that you spell this out for your reader in practical terms, but also be realistic and make sure that any applications are feasible.

The next discussion point is the opportunity for future research . In other words, how can other studies build on what you’ve found and also improve the findings by overcoming some of the limitations in your study (which you discussed a little earlier). In doing this, you’ll want to investigate whether your results fit in with findings of previous research, and if not, why this may be the case. For example, are there any factors that you didn’t consider in your study? What future research can be done to remedy this? When you write up your suggestions, make sure that you don’t just say that more research is needed on the topic, also comment on how the research can build on your study.

Step 6: Provide a concluding summary

Finally, you’ve reached your final stretch. In this section, you’ll want to provide a brief recap of the key findings – in other words, the findings that directly address your research questions . Basically, your conclusion should tell the reader what your study has found, and what they need to take away from reading your report.

When writing up your concluding summary, bear in mind that some readers may skip straight to this section from the beginning of the chapter.  So, make sure that this section flows well from and has a strong connection to the opening section of the chapter.

Tips and tricks for an A-grade discussion chapter

Now that you know what the discussion chapter is , what to include and exclude , and how to structure it , here are some tips and suggestions to help you craft a quality discussion chapter.

• When you write up your discussion chapter, make sure that you keep it consistent with your introduction chapter , as some readers will skip from the introduction chapter directly to the discussion chapter. Your discussion should use the same tense as your introduction, and it should also make use of the same key terms.
• Don’t make assumptions about your readers. As a writer, you have hands-on experience with the data and so it can be easy to present it in an over-simplified manner. Make sure that you spell out your findings and interpretations for the intelligent layman.
• Have a look at other theses and dissertations from your institution, especially the discussion sections. This will help you to understand the standards and conventions of your university, and you’ll also get a good idea of how others have structured their discussion chapters. You can also check out our chapter template .
• Avoid using absolute terms such as “These results prove that…”, rather make use of terms such as “suggest” or “indicate”, where you could say, “These results suggest that…” or “These results indicate…”. It is highly unlikely that a dissertation or thesis will scientifically prove something (due to a variety of resource constraints), so be humble in your language.
• Use well-structured and consistently formatted headings to ensure that your reader can easily navigate between sections, and so that your chapter flows logically and coherently.

If you have any questions or thoughts regarding this post, feel free to leave a comment below. Also, if you’re looking for one-on-one help with your discussion chapter (or thesis in general), consider booking a free consultation with one of our highly experienced Grad Coaches to discuss how we can help you.

Psst... there’s more!

This post was based on one of our popular Research Bootcamps . If you're working on a research project, you'll definitely want to check this out ...

38 Comments

Thank you this is helpful!

This is very helpful to me… Thanks a lot for sharing this with us 😊

This has been very helpful indeed. Thank you.

This is actually really helpful, I just stumbled upon it. Very happy that I found it, thank you.

Me too! I was kinda lost on how to approach my discussion chapter. How helpful! Thanks a lot!

This is really good and explicit. Thanks

Thank you, this blog has been such a help.

Thank you. This is very helpful.

Dear sir/madame

Thanks a lot for this helpful blog. Really, it supported me in writing my discussion chapter while I was totally unaware about its structure and method of writing.

With regards

Syed Firoz Ahmad PhD, Research Scholar

I agree so much. This blog was god sent. It assisted me so much while I was totally clueless about the context and the know-how. Now I am fully aware of what I am to do and how I am to do it.

Thanks! This is helpful!

thanks alot for this informative website

Dear Sir/Madam,

Truly, your article was much benefited when i structured my discussion chapter.

Thank you very much!!!

This is helpful for me in writing my research discussion component. I have to copy this text on Microsoft word cause of my weakness that I cannot be able to read the text on screen a long time. So many thanks for this articles.

This was helpful

Thanks Jenna, well explained.

Thank you! This is super helpful.

Thanks very much. I have appreciated the six steps on writing the Discussion chapter which are (i) Restating the research problem and questions (ii) Summarising the key findings (iii) Interpreting the results linked to relating to previous results in positive and negative ways; explaining whay different or same and contribution to field of research and expalnation of findings (iv) Acknowledgeing limitations (v) Recommendations for implementation and future resaerch and finally (vi) Providing a conscluding summary

My two questions are: 1. On step 1 and 2 can it be the overall or you restate and sumamrise on each findings based on the reaerch question? 2. On 4 and 5 do you do the acknowlledgement , recommendations on each research finding or overall. This is not clear from your expalanattion.

Please respond.

This post is very useful. I’m wondering whether practical implications must be introduced in the Discussion section or in the Conclusion section?

This is very instructive and educative

Sigh, I never knew a 20 min video could have literally save my life like this. I found this at the right time!!!! Everything I need to know in one video thanks a mil ! OMGG and that 6 step!!!!!! was the cherry on top the cake!!!!!!!!!

Thanks alot.., I have gained much

This piece is very helpful on how to go about my discussion section. I can always recommend GradCoach research guides for colleagues.

Many thanks for this resource. It has been very helpful to me. I was finding it hard to even write the first sentence. Much appreciated.

Thanks so much. Very helpful to know what is included in the discussion section

this was a very helpful and useful information

This is very helpful. Very very helpful. Thanks for sharing this online!

it is very helpfull article, and i will recommend it to my fellow students. Thank you.

Superlative! More grease to your elbows.

Powerful, thank you for sharing.

Wow! Just wow! God bless the day I stumbled upon you guys’ YouTube videos! It’s been truly life changing and anxiety about my report that is due in less than a month has subsided significantly!

Simplified explanation. Well done.

The presentation is enlightening. Thank you very much.

Thanks for the support and guidance

This has been a great help to me and thank you do much

I second that “it is highly unlikely that a dissertation or thesis will scientifically prove something”; although, could you enlighten us on that comment and elaborate more please?

Sure, no problem.

Scientific proof is generally considered a very strong assertion that something is definitively and universally true. In most scientific disciplines, especially within the realms of natural and social sciences, absolute proof is very rare. Instead, researchers aim to provide evidence that supports or rejects hypotheses. This evidence increases or decreases the likelihood that a particular theory is correct, but it rarely proves something in the absolute sense.

Dissertations and theses, as substantial as they are, typically focus on exploring a specific question or problem within a larger field of study. They contribute to a broader conversation and body of knowledge. The aim is often to provide detailed insight, extend understanding, and suggest directions for further research rather than to offer definitive proof. These academic works are part of a cumulative process of knowledge building where each piece of research connects with others to gradually enhance our understanding of complex phenomena.

Furthermore, the rigorous nature of scientific inquiry involves continuous testing, validation, and potential refutation of ideas. What might be considered a “proof” at one point can later be challenged by new evidence or alternative interpretations. Therefore, the language of “proof” is cautiously used in academic circles to maintain scientific integrity and humility.

This was very helpful, thank you!

Submit a Comment Cancel reply

Your email address will not be published. Required fields are marked *

Save my name, email, and website in this browser for the next time I comment.

• Print Friendly

• FindAMasters
• Researching and Writing a Masters Dissertation

Written by Mark Bennett

All Masters programmes include some form of extended individual project. Research-focussed programmes, such as an MRes , may include multiple independent research components. Taught courses usually culminate with a substantial research task, referred to as the Masters dissertation or thesis.

This article talks about how long a Masters dissertation is and the structure it follows.Before you get started on your dissertation, you'll usually need to write a proposal. Read our full guide to Masters dissertation proposals for more information on what this should include!

On this page

What’s the difference between a masters dissertation and an undergraduate dissertation.

The Masters thesis is a bridge between undergraduate study and higher level postgraduate degrees such as the PhD .

A postgraduate dissertation may not look that different to its undergraduate equivalent. You’ll likely have to produce a longer piece of work but the foundations remain the same.

After all, one of the purposes of an undergraduate dissertation or final year project is to prepare you for more in-depth research work as a postgraduate. That said, there are some important differences between the two levels.

So, how long is a Masters dissertation? A Masters dissertation will be longer than the undergraduate equivalent – usually it’ll be somewhere between 15,000 and 20,000 words, but this can vary widely between courses, institutions and countries.

To answer your overall research question comprehensively, you’ll be expected to identify and examine specific areas of your topic. This can be like producing a series of shorter pieces of work, similar to those required by individual modules. However, there’s the additional requirement that they collectively support a broader set of conclusions.

This more involved Masters dissertation structure will:

• Give you the scope to investigate your subject in greater detail than is possible at undergraduate level
• Challenge you to be effective at organising your work so that its individual components function as stages in a coherent and persuasive overall argument
• Allow you to develop and hone a suitable research methodology (for example, choosing between qualitative and quantitative methods)

If the individual topics within your overall project require you to access separate sources or datasets, this may also have an impact on your research process.

As a postgraduate, you’ll be expected to establish and assert your own critical voice as a member of the academic community associated with your field .

During your Masters thesis you’ll need to show that you are not just capable of analysing and critiquing original data or primary source material. You should also demonstrate awareness of the existing body of scholarship relating to your topic .

So, if you’ll excuse the pun, a ‘Masters’ degree really is about achieving ‘mastery’ of your particular specialism and the dissertation is where you’ll demonstrate this: showing off the scholarly expertise and research skills that you’ve developed across your programme.

What’s the difference between a dissertation and a thesis?

A dissertation is a long piece of (usually) written work on the same topic. A thesis is a little more specific: it usually means something that presents an original argument based on the interpretation of data, statistics or content.

So, a thesis is almost always presented as a dissertation, but not all dissertations present a thesis.

Masters dissertation structure

As you can probably imagine, no two dissertations follow the exact same structure, especially given the differences found between Masters programmes from university to university and country to country .

That said, there are several key components that make up the structure of a typical Masters dissertation

How long is a Masters dissertation?

Most dissertations will typically be between 15,000 and 20,000 words long, although this can vary significantly depending on the nature of the programme.

You should also check with your university exactly which sections of the dissertation count towards the final word count (the abstract, bibliography and appendices won’t usually be included in the total).

Usually around 300 words long, the abstract is meant to be a concise summary of your dissertation. It should briefly cover the question(s) you aim to answer, your primary argument and your conclusion.

Introduction

The purpose of the introduction is to provide context for the rest of the dissertation, setting out your aims and the scope of what you want to achieve with your research. The introduction should give a clear overview of the dissertation’s chapters and will usually be around 1,000 words long.

Literature review

This part of the dissertation should examine the scholarship that has already been published in your field, presenting various arguments and counter-arguments while situating your own research within this wider body of work.

You should analyse and evaluate other publications and explain how your dissertation will contribute to the existing literature in your subject area. The literature review sometimes forms part of the introduction or follows immediately on from it. Most literature reviews are up to 1,000 words long.

Research methodology

Not all dissertations will require a section covering research methodology (Arts and Humanities dissertations won’t normally undertake the kind of research that involves a set methodology). However, if you are using a particular method to collect information for your dissertation, you should make sure to explain the rationale behind your choice of methodology. The word count for this part of the dissertation is usually around the 1,500 mark.

Those in the Arts and Humanities will usually outline their theoretical perspectives and approaches as part of the introduction, rather than requiring a detailed explanation of the methodology for their data collection and analysis.

Results / findings

If your research involves some form of survey or experiment, this is where you’ll present the results of your work. Depending on the nature of the study, this might be in the form of graphs, tables or charts – or even just a written description of what the research entailed and what the findings were.

This section forms the bulk of your dissertation and should be carefully structured using a series of related chapters (and sub-chapters). There should be a logical progression from one chapter to the next, with each part building on the arguments of its predecessor.

It can be helpful to think of your Masters dissertation as a series of closely interlinked essays, rather than one overwhelming paper. The size of this section will depend on the overall word count for your dissertation. However, to give you a rough idea for a 15,000-word dissertation, the discussion part will generally be about 12,000 words long.

Here you should draw together the threads of the previous discussion chapters and make your final concluding statements, drawing on evidence and arguments that you’ve already explored over the course of the dissertation. Explain the significance of your findings and point towards directions that future research could follow. This section of the Masters thesis will be around 1,500 words long.

References / bibliography

While planning and writing your dissertation, you should keep an extensive, organised record of any papers, sources or books you’ve quoted (or referred to). This will be a lot easier than leaving all of it until the end and struggling to work out where a particular quotation is from!

Appendices won’t be necessary in many dissertations, but you may need to include supplementary material to support your argument. This could be interview transcripts or questionnaires. If including such content within the body of the dissertation won’t be feasible – i.e. there wouldn’t be enough space or it would break the flow of your writing – you should consult with your supervisor and consider attaching it in an appendix.

It’s worth bearing in mind that these sections won’t always be discretely labelled in every dissertation. For example, everything up to ‘discussion’ might be covered in introductory chapter (rather than as distinct sections). If you’re unsure about the structure of your Masters dissertation, your supervisor will be able to help you map it out.

How does supervision work for a Masters dissertation?

As a Masters student at the dissertation stage you’ll usually be matched with an academic within your institution who will be tasked with guiding your work. This might be someone who has already taught you, or it may be another scholar whose research interests and expertise align well with what you want to do. You may be able to request a particular supervisor, but taught postgraduates are more likely to be assigned them by their department.

Specific arrangements with your supervisor will vary depending on your institution and subject area. They will usually meet with you at the beginning of the dissertation period to discuss your project and agree a suitable schedule for its undertaking. This timetable will probably set dates for:

• Subsequent discussions and progress checks
• The submission of draft chapters or sections
• Feedback appointments

Though your supervisor is there to help and advise you, it is important to remember that your dissertation is a personal research project with associated expectations of you as an independent scholar.

As a rule of thumb, you can expect your supervisor to read each part of your dissertation once at the draft stage and to offer feedback. Most will not have time to look at lots of subsequent revisions, but may respond favourably to polite requests for exceptions (provided their own workload permits it).

Inundating your supervisor with emails or multiple iterations of draft material is best avoided; they will have their own research to manage (as well as other supervision assignments) and will be able to offer better quality feedback if you stick to an agreed schedule.

How is a Masters dissertation assessed and examined?

On most courses your dissertation will be assessed by an external examiner (as well as additional members of faculty within your university who haven’t been responsible for supervising you), but these will read and critique the work you submit without personally questioning and testing you on it.

Though this examination process is not as challenging as the oral defence or ‘ viva voce ’ required for a PhD thesis, the grading of your Masters dissertation is still a fundamental component of your degree.

On some programmes the result awarded to a student’s dissertation may determine the upper grade-band that can be awarded to their degree.

Search for a Masters

Ready to start looking for your ideal postgraduate opportunity? Browse and compare Masters degrees on FindAMasters.com.

Our postgrad newsletter shares courses, funding news, stories and advice

You may also like....

Applying for a Masters can feel a bit daunting. Here is a checklist of all the things you need to do to make sure you have everything covered in your Masters application.

Postgraduate study is often very flexible, with the option to study a Masters degree or other qualification part-time, online or through blended learning.

How do Bachelors and Masters courses differ? We’ve covered the main differences you’ll encounter when making the transition from undergrad to postgrad study.

Our guide explains how online Masters degree work, what the benefits of online learning are and how to choose what to study online.

Our guide tells you everything about the application process for studying a Masters in Italy.

Our guide tells you everything about the application process for studying a Masters in the USA.

FindAMasters. Copyright 2005-2024 All rights reserved.

Unknown    ( change )

Have you got time to answer some quick questions about Masters study?

Select your nearest city

• Aberystwyth
• Beaconsfield
• Bishop Burton
• Bournemouth
• Bridlington
• Chatham Maritime
• Cirencester
• East Malling
• Hemel Hempstead
• High Wycombe
• Huddersfield
• Isle of Man
• Jordanstown
• London Central
• London East
• London South
• London West
• Londonderry
• Loughborough
• Middlesbrough
• Milton Keynes
• Musselburgh
• Northampton
• Potters Bar
• Saffron Waldon
• Scarborough
• Southampton
• St Leonards on Sea
• Stoke on Trent
• Wolverhampton

You haven’t completed your profile yet. To get the most out of FindAMasters, finish your profile and receive these benefits:

• Monthly chance to win one of ten £10 Amazon vouchers ; winners will be notified every month.*
• Access to our £6,000 scholarship competition
• Weekly newsletter with funding opportunities, application tips and much more
• Early access to our physical and virtual postgraduate study fairs

Or begin browsing FindAMasters.com

or begin browsing FindAMasters.com

*Offer only available for the duration of your active subscription, and subject to change. You MUST claim your prize within 72 hours, if not we will redraw.

Do you want hassle-free information and advice?

Create your FindAMasters account and sign up to our newsletter:

• Find out about funding opportunities and application tips
• Receive weekly advice, student stories and the latest Masters news
• Hear about our upcoming study fairs
• Save your favourite courses, track enquiries and get personalised subject updates

Create your account

Looking to list your Masters courses? Log in here .

Let us help you find a Masters

Never miss a course

Enter our ambassador competition

Get funding news, tips and advice

Hear about upcoming events

Sign up to our newsletter today

We've been helping students find the right postgraduate course for over a decade.

Login to your account

Enter your username below to login to your account.

Frequently asked questions

How long is a dissertation.

Dissertation word counts vary widely across different fields, institutions, and levels of education:

• An undergraduate dissertation is typically 8,000–15,000 words
• A master’s dissertation is typically 12,000–50,000 words
• A PhD thesis is typically book-length: 70,000–100,000 words

However, none of these are strict guidelines – your word count may be lower or higher than the numbers stated here. Always check the guidelines provided by your university to determine how long your own dissertation should be.

Frequently asked questions: Dissertation

A dissertation prospectus or proposal describes what or who you plan to research for your dissertation. It delves into why, when, where, and how you will do your research, as well as helps you choose a type of research to pursue. You should also determine whether you plan to pursue qualitative or quantitative methods and what your research design will look like.

It should outline all of the decisions you have taken about your project, from your dissertation topic to your hypotheses and research objectives , ready to be approved by your supervisor or committee.

Note that some departments require a defense component, where you present your prospectus to your committee orally.

A thesis is typically written by students finishing up a bachelor’s or Master’s degree. Some educational institutions, particularly in the liberal arts, have mandatory theses, but they are often not mandatory to graduate from bachelor’s degrees. It is more common for a thesis to be a graduation requirement from a Master’s degree.

Even if not mandatory, you may want to consider writing a thesis if you:

• Plan to attend graduate school soon
• Have a particular topic you’d like to study more in-depth
• Are considering a career in research
• Would like a capstone experience to tie up your academic experience

The conclusion of your thesis or dissertation should include the following:

• A restatement of your research question
• A summary of your key arguments and/or results
• A short discussion of the implications of your research

The conclusion of your thesis or dissertation shouldn’t take up more than 5–7% of your overall word count.

For a stronger dissertation conclusion , avoid including:

• Important evidence or analysis that wasn’t mentioned in the discussion section and results section
• Generic concluding phrases (e.g. “In conclusion …”)
• Weak statements that undermine your argument (e.g., “There are good points on both sides of this issue.”)

Your conclusion should leave the reader with a strong, decisive impression of your work.

While it may be tempting to present new arguments or evidence in your thesis or disseration conclusion , especially if you have a particularly striking argument you’d like to finish your analysis with, you shouldn’t. Theses and dissertations follow a more formal structure than this.

All your findings and arguments should be presented in the body of the text (more specifically in the discussion section and results section .) The conclusion is meant to summarize and reflect on the evidence and arguments you have already presented, not introduce new ones.

A theoretical framework can sometimes be integrated into a  literature review chapter , but it can also be included as its own chapter or section in your dissertation . As a rule of thumb, if your research involves dealing with a lot of complex theories, it’s a good idea to include a separate theoretical framework chapter.

A literature review and a theoretical framework are not the same thing and cannot be used interchangeably. While a theoretical framework describes the theoretical underpinnings of your work, a literature review critically evaluates existing research relating to your topic. You’ll likely need both in your dissertation .

While a theoretical framework describes the theoretical underpinnings of your work based on existing research, a conceptual framework allows you to draw your own conclusions, mapping out the variables you may use in your study and the interplay between them.

A thesis or dissertation outline is one of the most critical first steps in your writing process. It helps you to lay out and organize your ideas and can provide you with a roadmap for deciding what kind of research you’d like to undertake.

Generally, an outline contains information on the different sections included in your thesis or dissertation , such as:

• Your anticipated title
• Your abstract
• Your chapters (sometimes subdivided into further topics like literature review , research methods , avenues for future research, etc.)

When you mention different chapters within your text, it’s considered best to use Roman numerals for most citation styles. However, the most important thing here is to remain consistent whenever using numbers in your dissertation .

In most styles, the title page is used purely to provide information and doesn’t include any images. Ask your supervisor if you are allowed to include an image on the title page before doing so. If you do decide to include one, make sure to check whether you need permission from the creator of the image.

Include a note directly beneath the image acknowledging where it comes from, beginning with the word “ Note .” (italicized and followed by a period). Include a citation and copyright attribution . Don’t title, number, or label the image as a figure , since it doesn’t appear in your main text.

Definitional terms often fall into the category of common knowledge , meaning that they don’t necessarily have to be cited. This guidance can apply to your thesis or dissertation glossary as well.

However, if you’d prefer to cite your sources , you can follow guidance for citing dictionary entries in MLA or APA style for your glossary.

A glossary is a collection of words pertaining to a specific topic. In your thesis or dissertation, it’s a list of all terms you used that may not immediately be obvious to your reader. In contrast, an index is a list of the contents of your work organized by page number.

The title page of your thesis or dissertation goes first, before all other content or lists that you may choose to include.

The title page of your thesis or dissertation should include your name, department, institution, degree program, and submission date.

Glossaries are not mandatory, but if you use a lot of technical or field-specific terms, it may improve readability to add one to your thesis or dissertation. Your educational institution may also require them, so be sure to check their specific guidelines.

A glossary or “glossary of terms” is a collection of words pertaining to a specific topic. In your thesis or dissertation, it’s a list of all terms you used that may not immediately be obvious to your reader. Your glossary only needs to include terms that your reader may not be familiar with, and is intended to enhance their understanding of your work.

A glossary is a collection of words pertaining to a specific topic. In your thesis or dissertation, it’s a list of all terms you used that may not immediately be obvious to your reader. In contrast, dictionaries are more general collections of words.

An abbreviation is a shortened version of an existing word, such as Dr. for Doctor. In contrast, an acronym uses the first letter of each word to create a wholly new word, such as UNESCO (an acronym for the United Nations Educational, Scientific and Cultural Organization).

As a rule of thumb, write the explanation in full the first time you use an acronym or abbreviation. You can then proceed with the shortened version. However, if the abbreviation is very common (like PC, USA, or DNA), then you can use the abbreviated version from the get-go.

Be sure to add each abbreviation in your list of abbreviations !

If you only used a few abbreviations in your thesis or dissertation , you don’t necessarily need to include a list of abbreviations .

If your abbreviations are numerous, or if you think they won’t be known to your audience, it’s never a bad idea to add one. They can also improve readability, minimizing confusion about abbreviations unfamiliar to your reader.

A list of abbreviations is a list of all the abbreviations that you used in your thesis or dissertation. It should appear at the beginning of your document, with items in alphabetical order, just after your table of contents .

Your list of tables and figures should go directly after your table of contents in your thesis or dissertation.

Lists of figures and tables are often not required, and aren’t particularly common. They specifically aren’t required for APA-Style, though you should be careful to follow their other guidelines for figures and tables .

If you have many figures and tables in your thesis or dissertation, include one may help you stay organized. Your educational institution may require them, so be sure to check their guidelines.

A list of figures and tables compiles all of the figures and tables that you used in your thesis or dissertation and displays them with the page number where they can be found.

The table of contents in a thesis or dissertation always goes between your abstract and your introduction .

You may acknowledge God in your dissertation acknowledgements , but be sure to follow academic convention by also thanking the members of academia, as well as family, colleagues, and friends who helped you.

A literature review is a survey of credible sources on a topic, often used in dissertations , theses, and research papers . Literature reviews give an overview of knowledge on a subject, helping you identify relevant theories and methods, as well as gaps in existing research. Literature reviews are set up similarly to other  academic texts , with an introduction , a main body, and a conclusion .

An  annotated bibliography is a list of  source references that has a short description (called an annotation ) for each of the sources. It is often assigned as part of the research process for a  paper .  

In a thesis or dissertation, the discussion is an in-depth exploration of the results, going into detail about the meaning of your findings and citing relevant sources to put them in context.

The conclusion is more shorter and more general: it concisely answers your main research question and makes recommendations based on your overall findings.

In the discussion , you explore the meaning and relevance of your research results , explaining how they fit with existing research and theory. Discuss:

• Your  interpretations : what do the results tell us?
• The  implications : why do the results matter?
• The  limitation s : what can’t the results tell us?

The results chapter or section simply and objectively reports what you found, without speculating on why you found these results. The discussion interprets the meaning of the results, puts them in context, and explains why they matter.

In qualitative research , results and discussion are sometimes combined. But in quantitative research , it’s considered important to separate the objective results from your interpretation of them.

Results are usually written in the past tense , because they are describing the outcome of completed actions.

The results chapter of a thesis or dissertation presents your research results concisely and objectively.

In quantitative research , for each question or hypothesis , state:

• The type of analysis used
• Relevant results in the form of descriptive and inferential statistics
• Whether or not the alternative hypothesis was supported

In qualitative research , for each question or theme, describe:

• Recurring patterns
• Significant or representative individual responses
• Relevant quotations from the data

Don’t interpret or speculate in the results chapter.

To automatically insert a table of contents in Microsoft Word, follow these steps:

• Apply heading styles throughout the document.
• In the references section in the ribbon, locate the Table of Contents group.
• Click the arrow next to the Table of Contents icon and select Custom Table of Contents.
• Select which levels of headings you would like to include in the table of contents.

Make sure to update your table of contents if you move text or change headings. To update, simply right click and select Update Field.

All level 1 and 2 headings should be included in your table of contents . That means the titles of your chapters and the main sections within them.

The contents should also include all appendices and the lists of tables and figures, if applicable, as well as your reference list .

Do not include the acknowledgements or abstract in the table of contents.

The abstract appears on its own page in the thesis or dissertation , after the title page and acknowledgements but before the table of contents .

An abstract for a thesis or dissertation is usually around 200–300 words. There’s often a strict word limit, so make sure to check your university’s requirements.

In a thesis or dissertation, the acknowledgements should usually be no longer than one page. There is no minimum length.

The acknowledgements are generally included at the very beginning of your thesis , directly after the title page and before the abstract .

Yes, it’s important to thank your supervisor(s) in the acknowledgements section of your thesis or dissertation .

Even if you feel your supervisor did not contribute greatly to the final product, you must acknowledge them, if only for a very brief thank you. If you do not include your supervisor, it may be seen as a snub.

In the acknowledgements of your thesis or dissertation, you should first thank those who helped you academically or professionally, such as your supervisor, funders, and other academics.

Then you can include personal thanks to friends, family members, or anyone else who supported you during the process.

Ask our team

Want to contact us directly? No problem.  We  are always here for you.

• Email [email protected]
• Start live chat
• Call +1 (510) 822-8066
• WhatsApp +31 20 261 6040

Our team helps students graduate by offering:

• A world-class citation generator
• Plagiarism Checker software powered by Turnitin
• Innovative Citation Checker software
• Professional proofreading services
• Over 300 helpful articles about academic writing, citing sources, plagiarism, and more

Scribbr specializes in editing study-related documents . We proofread:

• PhD dissertations
• Research proposals
• Personal statements
• Admission essays
• Motivation letters
• Reflection papers
• Journal articles
• Capstone projects

Scribbr’s Plagiarism Checker is powered by elements of Turnitin’s Similarity Checker , namely the plagiarism detection software and the Internet Archive and Premium Scholarly Publications content databases .

The add-on AI detector is powered by Scribbr’s proprietary software.

The Scribbr Citation Generator is developed using the open-source Citation Style Language (CSL) project and Frank Bennett’s citeproc-js . It’s the same technology used by dozens of other popular citation tools, including Mendeley and Zotero.

You can find all the citation styles and locales used in the Scribbr Citation Generator in our publicly accessible repository on Github .

Want to Get your Dissertation Accepted?

Discover how we've helped doctoral students complete their dissertations and advance their academic careers!

Join 200+ Graduated Students

Get Your Dissertation Accepted On Your Next Submission

Get customized coaching for:.

• Crafting your proposal,
• Collecting and analyzing your data, or
• Preparing your defense.

Trapped in dissertation revisions?

How long is a dissertation, published by steve tippins on april 9, 2019 april 9, 2019.

Last Updated on: 2nd February 2024, 05:03 am

How long is a dissertation? This is a question that almost every doctoral student asks at some point. It is not a new question–in fact, it’s been asked every time a paper of some sort is assigned in any class.

The simple answer (for any paper) is, “long enough to answer the question.” Not a really helpful answer, but satisfying from a professor’s perspective.

The truth is, there is no one answer to how long a dissertation is. I can’t say 146 pages is what’s needed, as you may write to page 146 and stop without fully exploring your topic. 90 pages could adequately address your research question, or you could write 200 pages and still not fully answer what you set out to. Every topic is unique, as is each person’s writing style.

Some websites even give specific answers that are simply inaccurate. In my experience, dissertations vary too much to be pinned down like that.

However, there are some practical suggestions I can make about how long your dissertation should be, how to adequately address the requirements of each section, as well as how to expand or reduce the length of specific chapters according to your needs. I’ll explore these below.

But first, let’s try and at least give the beginning of an answer to the question “how long is a dissertation?”

Marcus Beck Sets Out to Answer “How Long Is A Dissertation?”

Any discussion of dissertation length must include the work done by Marcus Beck . As a way to distract himself from his own dissertation writing, Beck calculated the average length of dissertations in the University of Minnesota database.

You can see from looking at his data that average length varies by discipline. So the first answer to how long a dissertation is, is that it depends upon what area you are writing your dissertation. It appears that a dissertation in History will be much longer, on average, than one in Chemistry. He also calculated the average across all disciplines.

Don’t be intimidated by how long the average dissertation is.

Many people look at the average length of a dissertation and get intimidated by the high page count. But, as Marcus Beck says in his blog post, “The actual written portion may only account for less than 50% of the page length.”

I’ve found this to be true. References, appendixes, tables and figures, page breaks, and white space all contribute to the high page count. The actual number of words you need to write is likely considerably less than the page count initially implies.

How Long Should My Dissertation Be?

Even though there’s no single answer about how long a dissertation should be, there probably is an ideal range which your dissertation falls into. This depends on your topic of research, but also on other factors. I’ll discuss some of these below.

Institutional Guidelines

I know of schools that have policies such as “Chapter 2 must be at least 40 pages long and no more than 60 pages.” Why this type of requirement? In my mind, there are two reasons.

First, they want to give some sort of guideline for students that is helpful but does not overburden faculty (a 230-page lit review is daunting to read).

Second, credibility is important. An 8-page lit review does not reflect well upon the student or the institution.

Most schools now have a dissertation template with the headings that are needed for most sections. If you take the time to completely fill in the headings with all of the relevant information, you should come up with an adequate number of pages. Remember, in academic writing, we don’t leave much to chance, we tell the reader everything.

Committee Preferences

It is likely that you will get a committee member who will give you priceless advice such as, “more is needed here.” When you get this type of comment it can be frustrating as specific feedback can be much more helpful.

Usually, what a committee member means by comments like this is that you haven’t really convinced the reader that you have fully explored the area or demonstrated a strong understanding of the material. So, expand what you are saying. Don’t imply anything, state it directly. This lets your committee know that you really do get it.

Sometimes you will get committee members giving contradictory advice. One member may want more information and another may want less. My first piece of advice is to negotiate these types of requests through your Chairperson.

This is where your Chair’s experience and guidance can be very helpful. Second, if a member really wants material included but others do not think it is very helpful, then adding the material in an appendix may make everyone happy.

Practical Suggestions For Dissertation Length, Chapter-By-Chapter

If you adequately and succinctly address each required section, you should end up with the right length for each chapter (and therefore, a dissertation of the right length). I’ll also give some rough guidelines on average page length where appropriate.

This is the introduction to your study. It is important to lay out the agenda for your research. Be sure that your problem statement, title, and research questions are in alignment (all referring to the same idea).

Chapter 1 tends to average in the 15-25 page range. If you get beyond 25 pages, you are usually including material that is better presented elsewhere in the dissertation.

Chapter 2 should thoroughly explore the existing research on your topic. However, it shouldn’t go on and on.

• If you are looking to beef up Chapter 2, it is always helpful to add research that supports the methodology that you are planning to use.
• If the chapter is too long, try to reduce the references you cite to those that are the most relevant and recent.

Make sure that you tell the reader what you did and how you did it. What type of analysis did you use and why? How many respondents were involved and how did you find them? The idea is to make sure that readers understand what you did and could replicate it if they want to.

As this is a plan for your research, it seems to naturally fall in the 15 to 20 page range.

The results of your study are presented here. Include all material that will help the reader understand what you found. There is a tendency to inundate the reader with tables, charts, and graphs. If they don’t directly relate to what you found or are redundant they can be included in an appendix. You don’t want to lose your reader in an avalanche of tables and numbers.

In most dissertations, it is Chapter 5 where you get to explain what the results of your research mean and the implications. This is the only chapter where you have some freedom to really express your opinions. Go ahead and do so.

I am always surprised when someone has spent 15 months of their life working on a research topic and they submit a Chapter 5 that is 8 pages long. Spread your wings and really explore what your results mean.

How Long is a Dissertation? Summary

The is no doubt about it, a dissertation is a long document. It is, however, not written in one sitting. You work on it for many months, crafting paragraphs and coming to conclusions. Many people find that because the document can be written in pieces that when it’s all put together, it is longer than expected. Keep writing and adding your thoughts and you will make it.

Many students find it helps to have a supportive guide who’s both been through the dissertation writing process before and is experienced in helping students. If that would be useful to you, feel free to reach out to me about my dissertation coaching or dissertation editing services.

Steve Tippins

Steve Tippins, PhD, has thrived in academia for over thirty years. He continues to love teaching in addition to coaching recent PhD graduates as well as students writing their dissertations. Learn more about his dissertation coaching and career coaching services. Book a Free Consultation with Steve Tippins

Related Posts

Dissertation

Dissertation memes.

Sometimes you can’t dissertate anymore and you just need to meme. Don’t worry, I’ve got you. Here are some of my favorite dissertation memes that I’ve seen lately. My Favorite Dissertation Memes For when you Read more…

Surviving Post Dissertation Stress Disorder

The process of earning a doctorate can be long and stressful – and for some people, it can even be traumatic. This may be hard for those who haven’t been through a doctoral program to Read more…

PhD by Publication

PhD by publication, also known as “PhD by portfolio” or “PhD by published works,” is a relatively new route to completing your dissertation requirements for your doctoral degree. In the traditional dissertation route, you have Read more…

We Trust in Human Precision

20,000+ Professional Language Experts Ready to Help. Expertise in a variety of Niches.

API Solutions

• API Pricing
• Cost estimate
• Customer loyalty program
• Educational Discount
• Non-Profit Discount
• Green Initiative Discount1

Value-Driven Pricing

Unmatched expertise at affordable rates tailored for your needs. Our services empower you to boost your productivity.

• Special Discounts
• Enterprise transcription solutions
• Enterprise translation solutions
• Transcription/Caption API
• AI Transcription Proofreading API

Trusted by Global Leaders

GoTranscript is the chosen service for top media organizations, universities, and Fortune 50 companies.

GoTranscript

One of the Largest Online Transcription and Translation Agencies in the World. Founded in 2005.

Speaker 1: Thanks for watching. Hello, my name is Dr Derek Watson from the University of Sunderland and I've come along here today to talk to you about dissertations or how to successfully complete a dissertation for your undergraduate or postgraduate degree. So what I'm going to be doing is, I'm going to be sharing with you some techniques on how to successfully complete your thesis. First of all, we'll start off with the title. The title of a thesis or your research area is instrumental in two ways. One, you've got to pass your degree, a postgraduate degree and secondly, you've got to create a gateway to employability. So what I'm about to say today is possibly going to shock you or surprise you. Most students will pick a topic of interest to themselves and they pass. But then when they start applying for a career, a credible career, they find that they struggle in the interview. So what I'm suggesting is, pick a topic that will appeal to organisations, almost any type of organisation. So a key area that you might want to think about is potentially quality. It affects all organisations. Or how do we motivate staff without paying them extra? How do you motivate staff through non-monetary mechanisms? But try to pick a topic whereby once you've completed your qualification, you can actually use it. And what I mean by using it is taking your thesis along to an interview and presenting that to the panel so they can see your theme, your topic, your contribution and also the professional structure of what you're capable of doing. So bear that in mind. So after the title, abstract. Abstracts, I would suggest that you leave it till the end. It's the last section that you feed in. Although it's at the beginning of the structure. And it's a bit like going to the movies. You will see clips of future movies to whet your appetite to come along to watch them at a later date. Your abstract has to be concise. It's got to summarise your research contribution. But it's got to be motivating. It's got to inspire the reader, particularly your first marker, your second marker and also your external examiner. And it should be a paragraph, approximately 150 words, rather like the abstracts for journal papers. Next section. Introduction. Introduction has to be very concise. Why are you writing the thesis? What is the purpose of your research? And more importantly, what is the aim and your objectives for researching that particular area? And bear in mind, a future employer may want to read your thesis. Hence the importance of your title. After your introduction, what you have is your literature. Your literature review. Now once again, from experience, and I've read many theses, many dissertations, students tend to, because they've got such easy access to the internet and electronic journals and also through university internal intranets, there's potentially too much information out there. So what I see in many submissions that I haven't supervised is whereby students simply shotgun the information into the literature review. And the literature review has to be concise. You have to justify what are the key things in the literature. So what I recommend students do is create diagrams throughout your thesis. And once again, this will help signpost your assessors and the external examiner on what your thought process is. So the literature review, you'll create a diagram. You will have your question in the middle. And this will be figure one. And what you will do is, from reading the journal papers, your first journal paper, what you'll do, you'll add key themes on that. Then when you come to read your second journal paper, use a different pen. And then, if you come across additional subject areas, you can add to them. However, hopefully, you will be duplicating current themes. And as you build up this diagram, make sure you put your reference, your reference source, so the reader, the examiners, can identify, this is your diagram, this is your question, these are the key themes relevant. And you've duplicated it because you've been reading various journals. And you've identified that these are the key themes. And they're referenced. So what you will then do in your literature review, you will talk about these themes and how they are connected. They're not in isolation. How they are connected in a logical structure within that. Next section is your methodology. Your methodology. And if you can imagine your methodology, which sometimes students struggle with, many students submit theses or dissertations with a weak methodology section and lose marks. So it's critical that your methodology justifies the tools in which you're using. So think about a plumber. A plumber receives a call to go around to a property to fix a leaky pipe or a leaky radiator. The plumber will attend with a box of tools. They are your research tools. The plumber then looks at the problem and decides which tools they are going to use. And it's very similar to your research methodology. You will have to justify your approach. You will have to justify why you are selecting specific tools to answer your research question. In addition to your methodology, you need to think about how we're going to test. This is what we've read about in the literature. This is what the literature says. But what does the commercial environment say? So what we need is gateways to try and collect data. So, for example, questionnaires, interviews, focus groups. And this is one technique that you need to adopt, which will enhance your overall grade. Having looked at your literature review, which have identified key themes, you will then develop a set of questions. And this is what students don't do. Most students don't do. And they're missing out on marks. What they need to do, they need to develop a table. And on the left-hand side, you will write your questions. Questions 2, 3, 4, 5, 6, up to 15, 20 questions. Now, these can be open-ended or closed questions. However, these questions have to be linked to your literature review. And many students simply pluck questions out of the air, construct a questionnaire, ship it off to an organisation. But when they come to submit the paper, the thesis, comments come back. Lack of linkage to the literature review. How have you justified these questions? So what I'm proposing is, you list the questions on the left-hand column. On the right-hand column, you justify why you've selected that question. But you also reference it to a reference source which is identifiable in your literature review. There you have the linkage. That's what many students don't do. So let me just repeat that. You justify the tools that you're going to use. You then, having reflected on your literature review, you extract questions. Those questions go into a table. On the right-hand side, you justify a sentence or two sentences. Why have you selected those questions? And you make a reference that you've specifically referenced from your literature review. You have the linkage. Next section. Findings. Or data analysis. Or discussion. Or a combination of all three. But your title is relevant to employability. You've got your introduction, concise, which has identified your introduction, your aims, your objectives. Your literature review has been justified as in figure one. You've got the structure. And you know you're talking about the key areas because you've superimposed different journal papers. And you've identified the relevant areas. From that, you develop questions, which has been identified in your methodology, via the table. Now your findings section. Your findings section is very important. Because it will identify themes. And what many students do is they distribute a questionnaire. They get the responses back from the organisation. And then their findings section is nothing better than a regurgitation of that data. For example, question one responses were, and students do a nice pie chart. 70% of the responses said this. 30% of the responses said X, or the opposite. And they systematically go through each question. A cure for insomnia. And also a mechanism not to demonstrate your analysis. So this is what I suggest. You look at the feedback from the question. And what you've got is you've got various responses. What I suggest that you do. You identify themes. So, for example, theme one could consist of answers one, three, five and six. Theme two, you've clustered the responses into two, four, eleven and fifteen and so on. And what this shows the assessors is that you have the ability to look at raw data and cluster it into key themes. So what you'll do is you'll create a diagram. Or better still, you'll have a diagram where you've got your table. You've got the raw responses. And then you have clustered them into key themes. And when you come to write it up, you've got specific sections or specific paragraphs. Addressing each of these themes going through your finding section. However, what students also fail to do. They will talk about the findings, but they will not link it to the literature review. So what you've got to do as you're working through each of these sections systematically through your finding section. You need to make reference to your literature review. You're not repeating your literature review. But what you're doing is, for example, theme one. The data supports the commentary of. And you link it back to a researcher which you've referenced in your literature review. Theme two, maybe. The data is very interesting. This further supports or casts doubt or raises a question mark about what's being said in the literature. You are demonstrating that you have the ability of analysis and application within that. The next section. Your conclusion section. A bit like a court case where the judge summarises. What are the general findings of the research? What did you find? And what are those implications for an organisation or particular market or service sector? A key area which is also neglected is the recommendation section. Quite often, I will look at theses as an external and I will say, at best, a paragraph. Now, really, to a certain extent, as academics, we know the literature. We know the different types of methodology. We don't know how you can structure the theming. So if you can do that, you're going to get extra marks. Yes, you can demonstrate your ability to summarise in a conclusion, which should be approximately half a page. But then comes the recommendations. And this is the key part of your contribution. It's your thumbprint. It's what you can contribute to the bedrock of knowledge or your community of practice within that. So, recommendations. Recommendations. And what I'm going to do is I'm going to show you a technique to make sure you can't just submit a paragraph. So going back to the diagram of themes. So this could be, if we've got figure one there, this would be figure two. What you would create in here, in your recommendations, is a diagram. And what you would do, you would have theme one, two, three, theme four. They're your issues that you've identified in your findings that are linked to your recommendations. Your recommendations are, well, so what? You've identified the problems. What are you going to recommend? What are your commercial, viable recommendations that you can present to the organisation or to the market sector? So this is what I suggest students do. You create another diagram. You've got your themes there. You create an organisational structure. With STO. S stands for Strategic. T stands for Tactical. O stands for Operational. So what I'm doing is I'm creating a diagram where you've identified the themes. We've got the organisational structure. Strategic, Senior Management. Tactical, Middle Management. Operational, Frontline Staff. On the front line of the organisation. So what we have to do. Theme one. What are our recommendations? What are we going to recommend at a strategic level to resolve this problem? What are we going to resolve or recommend at a tactical and at an operational? Now the reason I'm structuring it like that is any recommendation has to be brought in by the organisation. You've got to get the support from senior management, strategic. You've got to get support from middle management, the tactical. And you've got to get support from the frontline troops interacting on the frontline. What are you going to recommend there? Theme two. What are you going to recommend at a strategic, tactical, operational? Theme three. What are you going to recommend at a strategic, tactical, operational? And last theme. Strategic, tactical, operational. Now your recommendations need to start off by stating. You will be structuring your recommendations under three distinct headings. Strategic, tactical, operational. And justify why you're doing that. You need to do that to get the full commitment of the organisation to buy into your solutions. If you just go for senior management. What about middle management? And the operatives, frontline staff. Everyone needs to be on the same page with the solutions. So what you'll then do is, systematically, you'll have a paragraph or two paragraphs on strategic challenges. Recommendations. Tactical recommendations. And operational recommendations within that. Now, what I do recommend that you do is, in addition, which isn't always asked for, is what we call an action sheet. Meaning, you've done your literature review. You've justified your methodology with your questions linked to your literature review. You've gone through your findings section. You've clustered the key themes together. You've summarised it. You've come up with commercially viable, saleable recommendations. And this is what a future employee will look at. This is what they'll home in on. Has this student or potential candidates got the ability, not just to identify problems, but to structure solutions? But you're going to go the extra nine yards. What you're going to do is, you're going to produce an action sheet. One page, electronic. And what it has is, it's got the issue. And these are the issues that need to be addressed. You've also got person responsible. You've got to give someone the responsibility. You've got the resources required. You've got the cost. And you've also got the time frame. So many theses, dissertations, include recommendations. Although I've said very short recommendations. This avoids it. You've got three distinct sections within your recommendations. So your recommendations should be running approximately two, possibly three pages in length. And then, what you will do, you will have your themes. One, two, three, four. There might be more than four themes. There might be five, six. I wouldn't go above more than six because it would be too bulky. Person responsible. So who do we choose? You're not going to lose marks by identifying somebody in the organisation. Whereby, the ultimate organisation might say, well, that's not specifically for that person. What the examiners and the assessors want to know is, have you identified, say, someone in the, for example, the HR manager? And with regards to, if we run and keep the theme on the HR manager, the resource might be training. One of your recommendations must probably be training or repeat training. It will be, well, if everyone needs to be trained, what, how much is that going to cost? Once again, you're not going to lose marks if you don't get the exact cost right. What the examiners want to see is, have you thought about the cost? So, for example, a member of staff might work out £100 to be trained if you've got a cohort of 15. So what you would do is, you would guesstimate the likely cost. This section here, timeframe, would be short-term, medium-term, long-term. And what I mean by long-term, 12 months. This action sheet involves a 12-month scenario. So short-term could be 1 to 3 months. Medium-term could be 3 to 6 months. Long-term could be 6 months to 12 months. But make sure that you include that. And when that's completed, you can go back and say, right, that's my action sheet, that's the sheet of paper, I could go in on Monday morning and give the organisation. Those themes are linked to these recommendations, which are linked to these themes, which were extracted or clustered in your filing section from your methodology, which you have justified in the table. Your literature review is being justified because it's systematic and you've duplicated, you know these are the common themes from the journal papers which you've read and you've documented. There you can put in your abstract now. You can summarise what was your area of research, what was important about it, what did you contribute within that, in your abstract. So don't forget, your literature review links to your methodology. Your findings section links back to your literature review. Because when you're talking about the themes, you're making reference, you're not rewriting your literature review, you're making reference to your literature review there, just in reference only. Your conclusion links to your findings. Your recommendations link to your findings. And your recommendations are developed into an action sheet within that. And there you have a structured dissertation that links, that demonstrates your analysis, your synthesis, your application of viable commercial recommendations, and the extra bit is your action sheet. One page, 12 months advice, what you would recommend to the organisation to help eradicate these problems. And if you do that, you should pass your dissertation and it should give you a good crack at getting your first job interview. Thank you very much.

Frequently asked questions

How long does it take to write a dissertation.

At the bachelor’s and master’s levels, the dissertation is usually the main focus of your final year. You might work on it (alongside other classes) for the entirety of the final year, or for the last six months. This includes formulating an idea, doing the research, and writing up.

A PhD thesis takes a longer time, as the thesis is the main focus of the degree. A PhD thesis might be being formulated and worked on for the whole four years of the degree program. The writing process alone can take around 18 months.

Frequently asked questions: Knowledge Base

Methodology refers to the overarching strategy and rationale of your research. Developing your methodology involves studying the research methods used in your field and the theories or principles that underpin them, in order to choose the approach that best matches your objectives.

Methods are the specific tools and procedures you use to collect and analyse data (e.g. interviews, experiments , surveys , statistical tests ).

In a dissertation or scientific paper, the methodology chapter or methods section comes after the introduction and before the results , discussion and conclusion .

Depending on the length and type of document, you might also include a literature review or theoretical framework before the methodology.

Quantitative research deals with numbers and statistics, while qualitative research deals with words and meanings.

Quantitative methods allow you to test a hypothesis by systematically collecting and analysing data, while qualitative methods allow you to explore ideas and experiences in depth.

Reliability and validity are both about how well a method measures something:

• Reliability refers to the  consistency of a measure (whether the results can be reproduced under the same conditions).
• Validity   refers to the  accuracy of a measure (whether the results really do represent what they are supposed to measure).

If you are doing experimental research , you also have to consider the internal and external validity of your experiment.

A sample is a subset of individuals from a larger population. Sampling means selecting the group that you will actually collect data from in your research.

For example, if you are researching the opinions of students in your university, you could survey a sample of 100 students.

Statistical sampling allows you to test a hypothesis about the characteristics of a population. There are various sampling methods you can use to ensure that your sample is representative of the population as a whole.

There are several reasons to conduct a literature review at the beginning of a research project:

• To familiarise yourself with the current state of knowledge on your topic
• To ensure that you’re not just repeating what others have already done
• To identify gaps in knowledge and unresolved problems that your research can address
• To develop your theoretical framework and methodology
• To provide an overview of the key findings and debates on the topic

Writing the literature review shows your reader how your work relates to existing research and what new insights it will contribute.

A literature review is a survey of scholarly sources (such as books, journal articles, and theses) related to a specific topic or research question .

It is often written as part of a dissertation , thesis, research paper , or proposal .

The literature review usually comes near the beginning of your  dissertation . After the introduction , it grounds your research in a scholarly field and leads directly to your theoretical framework or methodology .

Harvard referencing uses an author–date system. Sources are cited by the author’s last name and the publication year in brackets. Each Harvard in-text citation corresponds to an entry in the alphabetised reference list at the end of the paper.

Vancouver referencing uses a numerical system. Sources are cited by a number in parentheses or superscript. Each number corresponds to a full reference at the end of the paper.

A Harvard in-text citation should appear in brackets every time you quote, paraphrase, or refer to information from a source.

The citation can appear immediately after the quotation or paraphrase, or at the end of the sentence. If you’re quoting, place the citation outside of the quotation marks but before any other punctuation like a comma or full stop.

In Harvard referencing, up to three author names are included in an in-text citation or reference list entry. When there are four or more authors, include only the first, followed by ‘ et al. ’

A bibliography should always contain every source you cited in your text. Sometimes a bibliography also contains other sources that you used in your research, but did not cite in the text.

MHRA doesn’t specify a rule about this, so check with your supervisor to find out exactly what should be included in your bibliography.

Footnote numbers should appear in superscript (e.g. 11 ). You can use the ‘Insert footnote’ button in Word to do this automatically; it’s in the ‘References’ tab at the top.

Footnotes always appear after the quote or paraphrase they relate to. MHRA generally recommends placing footnote numbers at the end of the sentence, immediately after any closing punctuation, like this. 12

In situations where this might be awkward or misleading, such as a long sentence containing multiple quotations, footnotes can also be placed at the end of a clause mid-sentence, like this; 13 note that they still come after any punctuation.

When a source has two or three authors, name all of them in your MHRA references . When there are four or more, use only the first name, followed by ‘and others’:

Note that in the bibliography, only the author listed first has their name inverted. The names of additional authors and those of translators or editors are written normally.

A citation should appear wherever you use information or ideas from a source, whether by quoting or paraphrasing its content.

In Vancouver style , you have some flexibility about where the citation number appears in the sentence – usually directly after mentioning the author’s name is best, but simply placing it at the end of the sentence is an acceptable alternative, as long as it’s clear what it relates to.

In Vancouver style , when you refer to a source with multiple authors in your text, you should only name the first author followed by ‘et al.’. This applies even when there are only two authors.

In your reference list, include up to six authors. For sources with seven or more authors, list the first six followed by ‘et al.’.

The words ‘ dissertation ’ and ‘thesis’ both refer to a large written research project undertaken to complete a degree, but they are used differently depending on the country:

• In the UK, you write a dissertation at the end of a bachelor’s or master’s degree, and you write a thesis to complete a PhD.
• In the US, it’s the other way around: you may write a thesis at the end of a bachelor’s or master’s degree, and you write a dissertation to complete a PhD.

The main difference is in terms of scale – a dissertation is usually much longer than the other essays you complete during your degree.

Another key difference is that you are given much more independence when working on a dissertation. You choose your own dissertation topic , and you have to conduct the research and write the dissertation yourself (with some assistance from your supervisor).

Dissertation word counts vary widely across different fields, institutions, and levels of education:

• An undergraduate dissertation is typically 8,000–15,000 words
• A master’s dissertation is typically 12,000–50,000 words
• A PhD thesis is typically book-length: 70,000–100,000 words

However, none of these are strict guidelines – your word count may be lower or higher than the numbers stated here. Always check the guidelines provided by your university to determine how long your own dissertation should be.

References should be included in your text whenever you use words, ideas, or information from a source. A source can be anything from a book or journal article to a website or YouTube video.

If you don’t acknowledge your sources, you can get in trouble for plagiarism .

Your university should tell you which referencing style to follow. If you’re unsure, check with a supervisor. Commonly used styles include:

• Harvard referencing , the most commonly used style in UK universities.
• MHRA , used in humanities subjects.
• APA , used in the social sciences.
• Vancouver , used in biomedicine.
• OSCOLA , used in law.

Your university may have its own referencing style guide.

If you are allowed to choose which style to follow, we recommend Harvard referencing, as it is a straightforward and widely used style.

To avoid plagiarism , always include a reference when you use words, ideas or information from a source. This shows that you are not trying to pass the work of others off as your own.

You must also properly quote or paraphrase the source. If you’re not sure whether you’ve done this correctly, you can use the Scribbr Plagiarism Checker to find and correct any mistakes.

In Harvard style , when you quote directly from a source that includes page numbers, your in-text citation must include a page number. For example: (Smith, 2014, p. 33).

You can also include page numbers to point the reader towards a passage that you paraphrased . If you refer to the general ideas or findings of the source as a whole, you don’t need to include a page number.

When you want to use a quote but can’t access the original source, you can cite it indirectly. In the in-text citation , first mention the source you want to refer to, and then the source in which you found it. For example:

It’s advisable to avoid indirect citations wherever possible, because they suggest you don’t have full knowledge of the sources you’re citing. Only use an indirect citation if you can’t reasonably gain access to the original source.

In Harvard style referencing , to distinguish between two sources by the same author that were published in the same year, you add a different letter after the year for each source:

• (Smith, 2019a)
• (Smith, 2019b)

Add ‘a’ to the first one you cite, ‘b’ to the second, and so on. Do the same in your bibliography or reference list .

To create a hanging indent for your bibliography or reference list :

• Highlight all the entries
• Click on the arrow in the bottom-right corner of the ‘Paragraph’ tab in the top menu.
• In the pop-up window, under ‘Special’ in the ‘Indentation’ section, use the drop-down menu to select ‘Hanging’.
• Then close the window with ‘OK’.

Though the terms are sometimes used interchangeably, there is a difference in meaning:

• A reference list only includes sources cited in the text – every entry corresponds to an in-text citation .
• A bibliography also includes other sources which were consulted during the research but not cited.

It’s important to assess the reliability of information found online. Look for sources from established publications and institutions with expertise (e.g. peer-reviewed journals and government agencies).

The CRAAP test (currency, relevance, authority, accuracy, purpose) can aid you in assessing sources, as can our list of credible sources . You should generally avoid citing websites like Wikipedia that can be edited by anyone – instead, look for the original source of the information in the “References” section.

You can generally omit page numbers in your in-text citations of online sources which don’t have them. But when you quote or paraphrase a specific passage from a particularly long online source, it’s useful to find an alternate location marker.

For text-based sources, you can use paragraph numbers (e.g. ‘para. 4’) or headings (e.g. ‘under “Methodology”’). With video or audio sources, use a timestamp (e.g. ‘10:15’).

In the acknowledgements of your thesis or dissertation, you should first thank those who helped you academically or professionally, such as your supervisor, funders, and other academics.

Then you can include personal thanks to friends, family members, or anyone else who supported you during the process.

Yes, it’s important to thank your supervisor(s) in the acknowledgements section of your thesis or dissertation .

Even if you feel your supervisor did not contribute greatly to the final product, you still should acknowledge them, if only for a very brief thank you. If you do not include your supervisor, it may be seen as a snub.

The acknowledgements are generally included at the very beginning of your thesis or dissertation, directly after the title page and before the abstract .

In a thesis or dissertation, the acknowledgements should usually be no longer than one page. There is no minimum length.

You may acknowledge God in your thesis or dissertation acknowledgements , but be sure to follow academic convention by also thanking the relevant members of academia, as well as family, colleagues, and friends who helped you.

All level 1 and 2 headings should be included in your table of contents . That means the titles of your chapters and the main sections within them.

The contents should also include all appendices and the lists of tables and figures, if applicable, as well as your reference list .

Do not include the acknowledgements or abstract   in the table of contents.

To automatically insert a table of contents in Microsoft Word, follow these steps:

• Apply heading styles throughout the document.
• In the references section in the ribbon, locate the Table of Contents group.
• Click the arrow next to the Table of Contents icon and select Custom Table of Contents.
• Select which levels of headings you would like to include in the table of contents.

Make sure to update your table of contents if you move text or change headings. To update, simply right click and select Update Field.

The table of contents in a thesis or dissertation always goes between your abstract and your introduction.

An abbreviation is a shortened version of an existing word, such as Dr for Doctor. In contrast, an acronym uses the first letter of each word to create a wholly new word, such as UNESCO (an acronym for the United Nations Educational, Scientific and Cultural Organization).

Your dissertation sometimes contains a list of abbreviations .

As a rule of thumb, write the explanation in full the first time you use an acronym or abbreviation. You can then proceed with the shortened version. However, if the abbreviation is very common (like UK or PC), then you can just use the abbreviated version straight away.

Be sure to add each abbreviation in your list of abbreviations !

If you only used a few abbreviations in your thesis or dissertation, you don’t necessarily need to include a list of abbreviations .

If your abbreviations are numerous, or if you think they won’t be known to your audience, it’s never a bad idea to add one. They can also improve readability, minimising confusion about abbreviations unfamiliar to your reader.

A list of abbreviations is a list of all the abbreviations you used in your thesis or dissertation. It should appear at the beginning of your document, immediately after your table of contents . It should always be in alphabetical order.

Fishbone diagrams have a few different names that are used interchangeably, including herringbone diagram, cause-and-effect diagram, and Ishikawa diagram.

These are all ways to refer to the same thing– a problem-solving approach that uses a fish-shaped diagram to model possible root causes of problems and troubleshoot solutions.

Fishbone diagrams (also called herringbone diagrams, cause-and-effect diagrams, and Ishikawa diagrams) are most popular in fields of quality management. They are also commonly used in nursing and healthcare, or as a brainstorming technique for students.

Some synonyms and near synonyms of among include:

• In the company of
• In the middle of
• Surrounded by

Some synonyms and near synonyms of between  include:

• In the space separating
• In the time separating

In spite of   is a preposition used to mean ‘ regardless of ‘, ‘notwithstanding’, or ‘even though’.

It’s always used in a subordinate clause to contrast with the information given in the main clause of a sentence (e.g., ‘Amy continued to watch TV, in spite of the time’).

Despite   is a preposition used to mean ‘ regardless of ‘, ‘notwithstanding’, or ‘even though’.

It’s used in a subordinate clause to contrast with information given in the main clause of a sentence (e.g., ‘Despite the stress, Joe loves his job’).

‘Log in’ is a phrasal verb meaning ‘connect to an electronic device, system, or app’. The preposition ‘to’ is often used directly after the verb; ‘in’ and ‘to’ should be written as two separate words (e.g., ‘ log in to the app to update privacy settings’).

‘Log into’ is sometimes used instead of ‘log in to’, but this is generally considered incorrect (as is ‘login to’).

Some synonyms and near synonyms of ensure include:

• Make certain

Some synonyms and near synonyms of assure  include:

Rest assured is an expression meaning ‘you can be certain’ (e.g., ‘Rest assured, I will find your cat’). ‘Assured’ is the adjectival form of the verb assure , meaning ‘convince’ or ‘persuade’.

Some synonyms and near synonyms for council include:

There are numerous synonyms and near synonyms for the two meanings of counsel :

AI writing tools can be used to perform a variety of tasks.

Generative AI writing tools (like ChatGPT ) generate text based on human inputs and can be used for interactive learning, to provide feedback, or to generate research questions or outlines.

These tools can also be used to paraphrase or summarise text or to identify grammar and punctuation mistakes. Y ou can also use Scribbr’s free paraphrasing tool , summarising tool , and grammar checker , which are designed specifically for these purposes.

Using AI writing tools (like ChatGPT ) to write your essay is usually considered plagiarism and may result in penalisation, unless it is allowed by your university. Text generated by AI tools is based on existing texts and therefore cannot provide unique insights. Furthermore, these outputs sometimes contain factual inaccuracies or grammar mistakes.

However, AI writing tools can be used effectively as a source of feedback and inspiration for your writing (e.g., to generate research questions ). Other AI tools, like grammar checkers, can help identify and eliminate grammar and punctuation mistakes to enhance your writing.

The Scribbr Knowledge Base is a collection of free resources to help you succeed in academic research, writing, and citation. Every week, we publish helpful step-by-step guides, clear examples, simple templates, engaging videos, and more.

The Knowledge Base is for students at all levels. Whether you’re writing your first essay, working on your bachelor’s or master’s dissertation, or getting to grips with your PhD research, we’ve got you covered.

As well as the Knowledge Base, Scribbr provides many other tools and services to support you in academic writing and citation:

• Create your citations and manage your reference list with our free Reference Generators in APA and MLA style.
• Scan your paper for in-text citation errors and inconsistencies with our innovative APA Citation Checker .
• Avoid accidental plagiarism with our reliable Plagiarism Checker .
• Polish your writing and get feedback on structure and clarity with our Proofreading & Editing services .

Yes! We’re happy for educators to use our content, and we’ve even adapted some of our articles into ready-made lecture slides .

You are free to display, distribute, and adapt Scribbr materials in your classes or upload them in private learning environments like Blackboard. We only ask that you credit Scribbr for any content you use.

We’re always striving to improve the Knowledge Base. If you have an idea for a topic we should cover, or you notice a mistake in any of our articles, let us know by emailing [email protected] .

The consequences of plagiarism vary depending on the type of plagiarism and the context in which it occurs. For example, submitting a whole paper by someone else will have the most severe consequences, while accidental citation errors are considered less serious.

If you’re a student, then you might fail the course, be suspended or expelled, or be obligated to attend a workshop on plagiarism. It depends on whether it’s your first offence or you’ve done it before.

As an academic or professional, plagiarising seriously damages your reputation. You might also lose your research funding or your job, and you could even face legal consequences for copyright infringement.

Paraphrasing without crediting the original author is a form of plagiarism , because you’re presenting someone else’s ideas as if they were your own.

However, paraphrasing is not plagiarism if you correctly reference the source . This means including an in-text referencing and a full reference , formatted according to your required citation style (e.g., Harvard , Vancouver ).

As well as referencing your source, make sure that any paraphrased text is completely rewritten in your own words.

Accidental plagiarism is one of the most common examples of plagiarism . Perhaps you forgot to cite a source, or paraphrased something a bit too closely. Maybe you can’t remember where you got an idea from, and aren’t totally sure if it’s original or not.

These all count as plagiarism, even though you didn’t do it on purpose. When in doubt, make sure you’re citing your sources . Also consider running your work through a plagiarism checker tool prior to submission, which work by using advanced database software to scan for matches between your text and existing texts.

Scribbr’s Plagiarism Checker takes less than 10 minutes and can help you turn in your paper with confidence.

The accuracy depends on the plagiarism checker you use. Per our in-depth research , Scribbr is the most accurate plagiarism checker. Many free plagiarism checkers fail to detect all plagiarism or falsely flag text as plagiarism.

Plagiarism checkers work by using advanced database software to scan for matches between your text and existing texts. Their accuracy is determined by two factors: the algorithm (which recognises the plagiarism) and the size of the database (with which your document is compared).

To avoid plagiarism when summarising an article or other source, follow these two rules:

• Write the summary entirely in your own words by   paraphrasing the author’s ideas.
• Reference the source with an in-text citation and a full reference so your reader can easily find the original text.

Plagiarism can be detected by your professor or readers if the tone, formatting, or style of your text is different in different parts of your paper, or if they’re familiar with the plagiarised source.

Many universities also use   plagiarism detection software like Turnitin’s, which compares your text to a large database of other sources, flagging any similarities that come up.

It can be easier than you think to commit plagiarism by accident. Consider using a   plagiarism checker prior to submitting your essay to ensure you haven’t missed any citations.

Some examples of plagiarism include:

• Copying and pasting a Wikipedia article into the body of an assignment
• Quoting a source without including a citation
• Not paraphrasing a source properly (e.g. maintaining wording too close to the original)
• Forgetting to cite the source of an idea

The most surefire way to   avoid plagiarism is to always cite your sources . When in doubt, cite!

Global plagiarism means taking an entire work written by someone else and passing it off as your own. This can include getting someone else to write an essay or assignment for you, or submitting a text you found online as your own work.

Global plagiarism is one of the most serious types of plagiarism because it involves deliberately and directly lying about the authorship of a work. It can have severe consequences for students and professionals alike.

Verbatim plagiarism means copying text from a source and pasting it directly into your own document without giving proper credit.

If the structure and the majority of the words are the same as in the original source, then you are committing verbatim plagiarism. This is the case even if you delete a few words or replace them with synonyms.

If you want to use an author’s exact words, you need to quote the original source by putting the copied text in quotation marks and including an   in-text citation .

Patchwork plagiarism , also called mosaic plagiarism, means copying phrases, passages, or ideas from various existing sources and combining them to create a new text. This includes slightly rephrasing some of the content, while keeping many of the same words and the same structure as the original.

While this type of plagiarism is more insidious than simply copying and pasting directly from a source, plagiarism checkers like Turnitin’s can still easily detect it.

To avoid plagiarism in any form, remember to reference your sources .

Yes, reusing your own work without citation is considered self-plagiarism . This can range from resubmitting an entire assignment to reusing passages or data from something you’ve handed in previously.

Self-plagiarism often has the same consequences as other types of plagiarism . If you want to reuse content you wrote in the past, make sure to check your university’s policy or consult your professor.

If you are reusing content or data you used in a previous assignment, make sure to cite yourself. You can cite yourself the same way you would cite any other source: simply follow the directions for the citation style you are using.

Keep in mind that reusing prior content can be considered self-plagiarism , so make sure you ask your instructor or consult your university’s handbook prior to doing so.

Most institutions have an internal database of previously submitted student assignments. Turnitin can check for self-plagiarism by comparing your paper against this database. If you’ve reused parts of an assignment you already submitted, it will flag any similarities as potential plagiarism.

Online plagiarism checkers don’t have access to your institution’s database, so they can’t detect self-plagiarism of unpublished work. If you’re worried about accidentally self-plagiarising, you can use Scribbr’s Self-Plagiarism Checker to upload your unpublished documents and check them for similarities.

Plagiarism has serious consequences and can be illegal in certain scenarios.

While most of the time plagiarism in an undergraduate setting is not illegal, plagiarism or self-plagiarism in a professional academic setting can lead to legal action, including copyright infringement and fraud. Many scholarly journals do not allow you to submit the same work to more than one journal, and if you do not credit a coauthor, you could be legally defrauding them.

Even if you aren’t breaking the law, plagiarism can seriously impact your academic career. While the exact consequences of plagiarism vary by institution and severity, common consequences include a lower grade, automatically failing a course, academic suspension or probation, and even expulsion.

Self-plagiarism means recycling work that you’ve previously published or submitted as an assignment. It’s considered academic dishonesty to present something as brand new when you’ve already gotten credit and perhaps feedback for it in the past.

If you want to refer to ideas or data from previous work, be sure to cite yourself.

Academic integrity means being honest, ethical, and thorough in your academic work. To maintain academic integrity, you should avoid misleading your readers about any part of your research and refrain from offences like plagiarism and contract cheating, which are examples of academic misconduct.

Academic dishonesty refers to deceitful or misleading behavior in an academic setting. Academic dishonesty can occur intentionally or unintentionally, and it varies in severity.

It can encompass paying for a pre-written essay, cheating on an exam, or committing plagiarism . It can also include helping others cheat, copying a friend’s homework answers, or even pretending to be sick to miss an exam.

Academic dishonesty doesn’t just occur in a classroom setting, but also in research and other academic-adjacent fields.

Consequences of academic dishonesty depend on the severity of the offence and your institution’s policy. They can range from a warning for a first offence to a failing grade in a course to expulsion from your university.

For those in certain fields, such as nursing, engineering, or lab sciences, not learning fundamentals properly can directly impact the health and safety of others. For those working in academia or research, academic dishonesty impacts your professional reputation, leading others to doubt your future work.

Academic dishonesty can be intentional or unintentional, ranging from something as simple as claiming to have read something you didn’t to copying your neighbour’s answers on an exam.

You can commit academic dishonesty with the best of intentions, such as helping a friend cheat on a paper. Severe academic dishonesty can include buying a pre-written essay or the answers to a multiple-choice test, or falsifying a medical emergency to avoid taking a final exam.

Plagiarism means presenting someone else’s work as your own without giving proper credit to the original author. In academic writing, plagiarism involves using words, ideas, or information from a source without including a citation .

Plagiarism can have serious consequences , even when it’s done accidentally. To avoid plagiarism, it’s important to keep track of your sources and cite them correctly.

Common knowledge does not need to be cited. However, you should be extra careful when deciding what counts as common knowledge.

Common knowledge encompasses information that the average educated reader would accept as true without needing the extra validation of a source or citation.

Common knowledge should be widely known, undisputed, and easily verified. When in doubt, always cite your sources.

Most online plagiarism checkers only have access to public databases, whose software doesn’t allow you to compare two documents for plagiarism.

However, in addition to our Plagiarism Checker , Scribbr also offers an Self-Plagiarism Checker . This is an add-on tool that lets you compare your paper with unpublished or private documents. This way you can rest assured that you haven’t unintentionally plagiarised or self-plagiarised .

Compare two sources for plagiarism

The research methods you use depend on the type of data you need to answer your research question .

• If you want to measure something or test a hypothesis , use quantitative methods . If you want to explore ideas, thoughts, and meanings, use qualitative methods .
• If you want to analyse a large amount of readily available data, use secondary data. If you want data specific to your purposes with control over how they are generated, collect primary data.
• If you want to establish cause-and-effect relationships between variables , use experimental methods. If you want to understand the characteristics of a research subject, use descriptive methods.

Methodology refers to the overarching strategy and rationale of your research project . It involves studying the methods used in your field and the theories or principles behind them, in order to develop an approach that matches your objectives.

Methods are the specific tools and procedures you use to collect and analyse data (e.g. experiments, surveys , and statistical tests ).

In shorter scientific papers, where the aim is to report the findings of a specific study, you might simply describe what you did in a methods section .

In a longer or more complex research project, such as a thesis or dissertation , you will probably include a methodology section , where you explain your approach to answering the research questions and cite relevant sources to support your choice of methods.

In mixed methods research , you use both qualitative and quantitative data collection and analysis methods to answer your research question .

Data collection is the systematic process by which observations or measurements are gathered in research. It is used in many different contexts by academics, governments, businesses, and other organisations.

There are various approaches to qualitative data analysis , but they all share five steps in common:

• Prepare and organise your data.
• Review and explore your data.
• Develop a data coding system.
• Assign codes to the data.
• Identify recurring themes.

The specifics of each step depend on the focus of the analysis. Some common approaches include textual analysis , thematic analysis , and discourse analysis .

There are five common approaches to qualitative research :

• Grounded theory involves collecting data in order to develop new theories.
• Ethnography involves immersing yourself in a group or organisation to understand its culture.
• Narrative research involves interpreting stories to understand how people make sense of their experiences and perceptions.
• Phenomenological research involves investigating phenomena through people’s lived experiences.
• Action research links theory and practice in several cycles to drive innovative changes.

Hypothesis testing is a formal procedure for investigating our ideas about the world using statistics. It is used by scientists to test specific predictions, called hypotheses , by calculating how likely it is that a pattern or relationship between variables could have arisen by chance.

Operationalisation means turning abstract conceptual ideas into measurable observations.

For example, the concept of social anxiety isn’t directly observable, but it can be operationally defined in terms of self-rating scores, behavioural avoidance of crowded places, or physical anxiety symptoms in social situations.

Before collecting data , it’s important to consider how you will operationalise the variables that you want to measure.

Triangulation in research means using multiple datasets, methods, theories and/or investigators to address a research question. It’s a research strategy that can help you enhance the validity and credibility of your findings.

Triangulation is mainly used in qualitative research , but it’s also commonly applied in quantitative research . Mixed methods research always uses triangulation.

These are four of the most common mixed methods designs :

• Convergent parallel: Quantitative and qualitative data are collected at the same time and analysed separately. After both analyses are complete, compare your results to draw overall conclusions. 
• Embedded: Quantitative and qualitative data are collected at the same time, but within a larger quantitative or qualitative design. One type of data is secondary to the other.
• Explanatory sequential: Quantitative data is collected and analysed first, followed by qualitative data. You can use this design if you think your qualitative data will explain and contextualise your quantitative findings.
• Exploratory sequential: Qualitative data is collected and analysed first, followed by quantitative data. You can use this design if you think the quantitative data will confirm or validate your qualitative findings.

An observational study could be a good fit for your research if your research question is based on things you observe. If you have ethical, logistical, or practical concerns that make an experimental design challenging, consider an observational study. Remember that in an observational study, it is critical that there be no interference or manipulation of the research subjects. Since it’s not an experiment, there are no control or treatment groups either.

The key difference between observational studies and experiments is that, done correctly, an observational study will never influence the responses or behaviours of participants. Experimental designs will have a treatment condition applied to at least a portion of participants.

Exploratory research explores the main aspects of a new or barely researched question.

Explanatory research explains the causes and effects of an already widely researched question.

Experimental designs are a set of procedures that you plan in order to examine the relationship between variables that interest you.

To design a successful experiment, first identify:

• A testable hypothesis
• One or more independent variables that you will manipulate
• One or more dependent variables that you will measure

When designing the experiment, first decide:

• How your variable(s) will be manipulated
• How you will control for any potential confounding or lurking variables
• How many subjects you will include
• How you will assign treatments to your subjects

There are four main types of triangulation :

• Data triangulation : Using data from different times, spaces, and people
• Investigator triangulation : Involving multiple researchers in collecting or analysing data
• Theory triangulation : Using varying theoretical perspectives in your research
• Methodological triangulation : Using different methodologies to approach the same topic

Triangulation can help:

• Reduce bias that comes from using a single method, theory, or investigator
• Enhance validity by approaching the same topic with different tools
• Establish credibility by giving you a complete picture of the research problem

But triangulation can also pose problems:

• It’s time-consuming and labour-intensive, often involving an interdisciplinary team.
• Your results may be inconsistent or even contradictory.

A confounding variable , also called a confounder or confounding factor, is a third variable in a study examining a potential cause-and-effect relationship.

A confounding variable is related to both the supposed cause and the supposed effect of the study. It can be difficult to separate the true effect of the independent variable from the effect of the confounding variable.

In your research design , it’s important to identify potential confounding variables and plan how you will reduce their impact.

In a between-subjects design , every participant experiences only one condition, and researchers assess group differences between participants in various conditions.

In a within-subjects design , each participant experiences all conditions, and researchers test the same participants repeatedly for differences between conditions.

The word ‘between’ means that you’re comparing different conditions between groups, while the word ‘within’ means you’re comparing different conditions within the same group.

A quasi-experiment is a type of research design that attempts to establish a cause-and-effect relationship. The main difference between this and a true experiment is that the groups are not randomly assigned.

In experimental research, random assignment is a way of placing participants from your sample into different groups using randomisation. With this method, every member of the sample has a known or equal chance of being placed in a control group or an experimental group.

Quasi-experimental design is most useful in situations where it would be unethical or impractical to run a true experiment .

Quasi-experiments have lower internal validity than true experiments, but they often have higher external validity  as they can use real-world interventions instead of artificial laboratory settings.

Within-subjects designs have many potential threats to internal validity , but they are also very statistically powerful .

Advantages:

• Only requires small samples
• Statistically powerful
• Removes the effects of individual differences on the outcomes

Disadvantages:

• Internal validity threats reduce the likelihood of establishing a direct relationship between variables
• Time-related effects, such as growth, can influence the outcomes
• Carryover effects mean that the specific order of different treatments affect the outcomes

Yes. Between-subjects and within-subjects designs can be combined in a single study when you have two or more independent variables (a factorial design). In a mixed factorial design, one variable is altered between subjects and another is altered within subjects.

In a factorial design, multiple independent variables are tested.

If you test two variables, each level of one independent variable is combined with each level of the other independent variable to create different conditions.

While a between-subjects design has fewer threats to internal validity , it also requires more participants for high statistical power than a within-subjects design .

• Prevents carryover effects of learning and fatigue.
• Shorter study duration.
• Needs larger samples for high power.
• Uses more resources to recruit participants, administer sessions, cover costs, etc.
• Individual differences may be an alternative explanation for results.

Samples are used to make inferences about populations . Samples are easier to collect data from because they are practical, cost-effective, convenient, and manageable.

Probability sampling means that every member of the target population has a known chance of being included in the sample.

Probability sampling methods include simple random sampling , systematic sampling , stratified sampling , and cluster sampling .

In non-probability sampling , the sample is selected based on non-random criteria, and not every member of the population has a chance of being included.

Common non-probability sampling methods include convenience sampling , voluntary response sampling, purposive sampling , snowball sampling , and quota sampling .

In multistage sampling , or multistage cluster sampling, you draw a sample from a population using smaller and smaller groups at each stage.

This method is often used to collect data from a large, geographically spread group of people in national surveys, for example. You take advantage of hierarchical groupings (e.g., from county to city to neighbourhood) to create a sample that’s less expensive and time-consuming to collect data from.

Sampling bias occurs when some members of a population are systematically more likely to be selected in a sample than others.

Simple random sampling is a type of probability sampling in which the researcher randomly selects a subset of participants from a population . Each member of the population has an equal chance of being selected. Data are then collected from as large a percentage as possible of this random subset.

The American Community Survey  is an example of simple random sampling . In order to collect detailed data on the population of the US, the Census Bureau officials randomly select 3.5 million households per year and use a variety of methods to convince them to fill out the survey.

If properly implemented, simple random sampling is usually the best sampling method for ensuring both internal and external validity . However, it can sometimes be impractical and expensive to implement, depending on the size of the population to be studied,

If you have a list of every member of the population and the ability to reach whichever members are selected, you can use simple random sampling.

Cluster sampling is more time- and cost-efficient than other probability sampling methods , particularly when it comes to large samples spread across a wide geographical area.

However, it provides less statistical certainty than other methods, such as simple random sampling , because it is difficult to ensure that your clusters properly represent the population as a whole.

There are three types of cluster sampling : single-stage, double-stage and multi-stage clustering. In all three types, you first divide the population into clusters, then randomly select clusters for use in your sample.

• In single-stage sampling , you collect data from every unit within the selected clusters.
• In double-stage sampling , you select a random sample of units from within the clusters.
• In multi-stage sampling , you repeat the procedure of randomly sampling elements from within the clusters until you have reached a manageable sample.

Cluster sampling is a probability sampling method in which you divide a population into clusters, such as districts or schools, and then randomly select some of these clusters as your sample.

The clusters should ideally each be mini-representations of the population as a whole.

In multistage sampling , you can use probability or non-probability sampling methods.

For a probability sample, you have to probability sampling at every stage. You can mix it up by using simple random sampling , systematic sampling , or stratified sampling to select units at different stages, depending on what is applicable and relevant to your study.

Multistage sampling can simplify data collection when you have large, geographically spread samples, and you can obtain a probability sample without a complete sampling frame.

But multistage sampling may not lead to a representative sample, and larger samples are needed for multistage samples to achieve the statistical properties of simple random samples .

In stratified sampling , researchers divide subjects into subgroups called strata based on characteristics that they share (e.g., race, gender, educational attainment).

Once divided, each subgroup is randomly sampled using another probability sampling method .

You should use stratified sampling when your sample can be divided into mutually exclusive and exhaustive subgroups that you believe will take on different mean values for the variable that you’re studying.

Using stratified sampling will allow you to obtain more precise (with lower variance ) statistical estimates of whatever you are trying to measure.

For example, say you want to investigate how income differs based on educational attainment, but you know that this relationship can vary based on race. Using stratified sampling, you can ensure you obtain a large enough sample from each racial group, allowing you to draw more precise conclusions.

Yes, you can create a stratified sample using multiple characteristics, but you must ensure that every participant in your study belongs to one and only one subgroup. In this case, you multiply the numbers of subgroups for each characteristic to get the total number of groups.

For example, if you were stratifying by location with three subgroups (urban, rural, or suburban) and marital status with five subgroups (single, divorced, widowed, married, or partnered), you would have 3 × 5 = 15 subgroups.

There are three key steps in systematic sampling :

• Define and list your population , ensuring that it is not ordered in a cyclical or periodic order.
• Decide on your sample size and calculate your interval, k , by dividing your population by your target sample size.
• Choose every k th member of the population as your sample.

Systematic sampling is a probability sampling method where researchers select members of the population at a regular interval – for example, by selecting every 15th person on a list of the population. If the population is in a random order, this can imitate the benefits of simple random sampling .

Populations are used when a research question requires data from every member of the population. This is usually only feasible when the population is small and easily accessible.

A statistic refers to measures about the sample , while a parameter refers to measures about the population .

A sampling error is the difference between a population parameter and a sample statistic .

There are eight threats to internal validity : history, maturation, instrumentation, testing, selection bias , regression to the mean, social interaction, and attrition .

Internal validity is the extent to which you can be confident that a cause-and-effect relationship established in a study cannot be explained by other factors.

Attrition bias is a threat to internal validity . In experiments, differential rates of attrition between treatment and control groups can skew results.

This bias can affect the relationship between your independent and dependent variables . It can make variables appear to be correlated when they are not, or vice versa.

The external validity of a study is the extent to which you can generalise your findings to different groups of people, situations, and measures.

The two types of external validity are population validity (whether you can generalise to other groups of people) and ecological validity (whether you can generalise to other situations and settings).

There are seven threats to external validity : selection bias , history, experimenter effect, Hawthorne effect , testing effect, aptitude-treatment, and situation effect.

Attrition bias can skew your sample so that your final sample differs significantly from your original sample. Your sample is biased because some groups from your population are underrepresented.

With a biased final sample, you may not be able to generalise your findings to the original population that you sampled from, so your external validity is compromised.

Construct validity is about how well a test measures the concept it was designed to evaluate. It’s one of four types of measurement validity , which includes construct validity, face validity , and criterion validity.

There are two subtypes of construct validity.

• Convergent validity : The extent to which your measure corresponds to measures of related constructs
• Discriminant validity: The extent to which your measure is unrelated or negatively related to measures of distinct constructs

When designing or evaluating a measure, construct validity helps you ensure you’re actually measuring the construct you’re interested in. If you don’t have construct validity, you may inadvertently measure unrelated or distinct constructs and lose precision in your research.

Construct validity is often considered the overarching type of measurement validity ,  because it covers all of the other types. You need to have face validity , content validity, and criterion validity to achieve construct validity.

Statistical analyses are often applied to test validity with data from your measures. You test convergent validity and discriminant validity with correlations to see if results from your test are positively or negatively related to those of other established tests.

You can also use regression analyses to assess whether your measure is actually predictive of outcomes that you expect it to predict theoretically. A regression analysis that supports your expectations strengthens your claim of construct validity .

Face validity is about whether a test appears to measure what it’s supposed to measure. This type of validity is concerned with whether a measure seems relevant and appropriate for what it’s assessing only on the surface.

Face validity is important because it’s a simple first step to measuring the overall validity of a test or technique. It’s a relatively intuitive, quick, and easy way to start checking whether a new measure seems useful at first glance.

Good face validity means that anyone who reviews your measure says that it seems to be measuring what it’s supposed to. With poor face validity, someone reviewing your measure may be left confused about what you’re measuring and why you’re using this method.

It’s often best to ask a variety of people to review your measurements. You can ask experts, such as other researchers, or laypeople, such as potential participants, to judge the face validity of tests.

While experts have a deep understanding of research methods , the people you’re studying can provide you with valuable insights you may have missed otherwise.

There are many different types of inductive reasoning that people use formally or informally.

Here are a few common types:

• Inductive generalisation : You use observations about a sample to come to a conclusion about the population it came from.
• Statistical generalisation: You use specific numbers about samples to make statements about populations.
• Causal reasoning: You make cause-and-effect links between different things.
• Sign reasoning: You make a conclusion about a correlational relationship between different things.
• Analogical reasoning: You make a conclusion about something based on its similarities to something else.

Inductive reasoning is a bottom-up approach, while deductive reasoning is top-down.

Inductive reasoning takes you from the specific to the general, while in deductive reasoning, you make inferences by going from general premises to specific conclusions.

In inductive research , you start by making observations or gathering data. Then, you take a broad scan of your data and search for patterns. Finally, you make general conclusions that you might incorporate into theories.

Inductive reasoning is a method of drawing conclusions by going from the specific to the general. It’s usually contrasted with deductive reasoning, where you proceed from general information to specific conclusions.

Inductive reasoning is also called inductive logic or bottom-up reasoning.

Deductive reasoning is a logical approach where you progress from general ideas to specific conclusions. It’s often contrasted with inductive reasoning , where you start with specific observations and form general conclusions.

Deductive reasoning is also called deductive logic.

Deductive reasoning is commonly used in scientific research, and it’s especially associated with quantitative research .

In research, you might have come across something called the hypothetico-deductive method . It’s the scientific method of testing hypotheses to check whether your predictions are substantiated by real-world data.

A dependent variable is what changes as a result of the independent variable manipulation in experiments . It’s what you’re interested in measuring, and it ‘depends’ on your independent variable.

In statistics, dependent variables are also called:

• Response variables (they respond to a change in another variable)
• Outcome variables (they represent the outcome you want to measure)
• Left-hand-side variables (they appear on the left-hand side of a regression equation)

An independent variable is the variable you manipulate, control, or vary in an experimental study to explore its effects. It’s called ‘independent’ because it’s not influenced by any other variables in the study.

Independent variables are also called:

• Explanatory variables (they explain an event or outcome)
• Predictor variables (they can be used to predict the value of a dependent variable)
• Right-hand-side variables (they appear on the right-hand side of a regression equation)

A correlation is usually tested for two variables at a time, but you can test correlations between three or more variables.

On graphs, the explanatory variable is conventionally placed on the x -axis, while the response variable is placed on the y -axis.

• If you have quantitative variables , use a scatterplot or a line graph.
• If your response variable is categorical, use a scatterplot or a line graph.
• If your explanatory variable is categorical, use a bar graph.

The term ‘ explanatory variable ‘ is sometimes preferred over ‘ independent variable ‘ because, in real-world contexts, independent variables are often influenced by other variables. This means they aren’t totally independent.

Multiple independent variables may also be correlated with each other, so ‘explanatory variables’ is a more appropriate term.

The difference between explanatory and response variables is simple:

• An explanatory variable is the expected cause, and it explains the results.
• A response variable is the expected effect, and it responds to other variables.

There are 4 main types of extraneous variables :

• Demand characteristics : Environmental cues that encourage participants to conform to researchers’ expectations
• Experimenter effects : Unintentional actions by researchers that influence study outcomes
• Situational variables : Eenvironmental variables that alter participants’ behaviours
• Participant variables : Any characteristic or aspect of a participant’s background that could affect study results

An extraneous variable is any variable that you’re not investigating that can potentially affect the dependent variable of your research study.

A confounding variable is a type of extraneous variable that not only affects the dependent variable, but is also related to the independent variable.

‘Controlling for a variable’ means measuring extraneous variables and accounting for them statistically to remove their effects on other variables.

Researchers often model control variable data along with independent and dependent variable data in regression analyses and ANCOVAs . That way, you can isolate the control variable’s effects from the relationship between the variables of interest.

Control variables help you establish a correlational or causal relationship between variables by enhancing internal validity .

If you don’t control relevant extraneous variables , they may influence the outcomes of your study, and you may not be able to demonstrate that your results are really an effect of your independent variable .

A control variable is any variable that’s held constant in a research study. It’s not a variable of interest in the study, but it’s controlled because it could influence the outcomes.

In statistics, ordinal and nominal variables are both considered categorical variables .

Even though ordinal data can sometimes be numerical, not all mathematical operations can be performed on them.

In scientific research, concepts are the abstract ideas or phenomena that are being studied (e.g., educational achievement). Variables are properties or characteristics of the concept (e.g., performance at school), while indicators are ways of measuring or quantifying variables (e.g., yearly grade reports).

The process of turning abstract concepts into measurable variables and indicators is called operationalisation .

There are several methods you can use to decrease the impact of confounding variables on your research: restriction, matching, statistical control, and randomisation.

In restriction , you restrict your sample by only including certain subjects that have the same values of potential confounding variables.

In matching , you match each of the subjects in your treatment group with a counterpart in the comparison group. The matched subjects have the same values on any potential confounding variables, and only differ in the independent variable .

In statistical control , you include potential confounders as variables in your regression .

In randomisation , you randomly assign the treatment (or independent variable) in your study to a sufficiently large number of subjects, which allows you to control for all potential confounding variables.

A confounding variable is closely related to both the independent and dependent variables in a study. An independent variable represents the supposed cause , while the dependent variable is the supposed effect . A confounding variable is a third variable that influences both the independent and dependent variables.

Failing to account for confounding variables can cause you to wrongly estimate the relationship between your independent and dependent variables.

To ensure the internal validity of your research, you must consider the impact of confounding variables. If you fail to account for them, you might over- or underestimate the causal relationship between your independent and dependent variables , or even find a causal relationship where none exists.

Yes, but including more than one of either type requires multiple research questions .

For example, if you are interested in the effect of a diet on health, you can use multiple measures of health: blood sugar, blood pressure, weight, pulse, and many more. Each of these is its own dependent variable with its own research question.

You could also choose to look at the effect of exercise levels as well as diet, or even the additional effect of the two combined. Each of these is a separate independent variable .

To ensure the internal validity of an experiment , you should only change one independent variable at a time.

No. The value of a dependent variable depends on an independent variable, so a variable cannot be both independent and dependent at the same time. It must be either the cause or the effect, not both.

You want to find out how blood sugar levels are affected by drinking diet cola and regular cola, so you conduct an experiment .

• The type of cola – diet or regular – is the independent variable .
• The level of blood sugar that you measure is the dependent variable – it changes depending on the type of cola.

Determining cause and effect is one of the most important parts of scientific research. It’s essential to know which is the cause – the independent variable – and which is the effect – the dependent variable.

Quantitative variables are any variables where the data represent amounts (e.g. height, weight, or age).

Categorical variables are any variables where the data represent groups. This includes rankings (e.g. finishing places in a race), classifications (e.g. brands of cereal), and binary outcomes (e.g. coin flips).

You need to know what type of variables you are working with to choose the right statistical test for your data and interpret your results .

Discrete and continuous variables are two types of quantitative variables :

• Discrete variables represent counts (e.g., the number of objects in a collection).
• Continuous variables represent measurable amounts (e.g., water volume or weight).

You can think of independent and dependent variables in terms of cause and effect: an independent variable is the variable you think is the cause , while a dependent variable is the effect .

In an experiment, you manipulate the independent variable and measure the outcome in the dependent variable. For example, in an experiment about the effect of nutrients on crop growth:

• The  independent variable  is the amount of nutrients added to the crop field.
• The  dependent variable is the biomass of the crops at harvest time.

Defining your variables, and deciding how you will manipulate and measure them, is an important part of experimental design .

Including mediators and moderators in your research helps you go beyond studying a simple relationship between two variables for a fuller picture of the real world. They are important to consider when studying complex correlational or causal relationships.

Mediators are part of the causal pathway of an effect, and they tell you how or why an effect takes place. Moderators usually help you judge the external validity of your study by identifying the limitations of when the relationship between variables holds.

If something is a mediating variable :

• It’s caused by the independent variable
• It influences the dependent variable
• When it’s taken into account, the statistical correlation between the independent and dependent variables is higher than when it isn’t considered

A confounder is a third variable that affects variables of interest and makes them seem related when they are not. In contrast, a mediator is the mechanism of a relationship between two variables: it explains the process by which they are related.

A mediator variable explains the process through which two variables are related, while a moderator variable affects the strength and direction of that relationship.

When conducting research, collecting original data has significant advantages:

• You can tailor data collection to your specific research aims (e.g., understanding the needs of your consumers or user testing your website).
• You can control and standardise the process for high reliability and validity (e.g., choosing appropriate measurements and sampling methods ).

However, there are also some drawbacks: data collection can be time-consuming, labour-intensive, and expensive. In some cases, it’s more efficient to use secondary data that has already been collected by someone else, but the data might be less reliable.

A structured interview is a data collection method that relies on asking questions in a set order to collect data on a topic. They are often quantitative in nature. Structured interviews are best used when:

• You already have a very clear understanding of your topic. Perhaps significant research has already been conducted, or you have done some prior research yourself, but you already possess a baseline for designing strong structured questions.
• You are constrained in terms of time or resources and need to analyse your data quickly and efficiently
• Your research question depends on strong parity between participants, with environmental conditions held constant

More flexible interview options include semi-structured interviews , unstructured interviews , and focus groups .

The interviewer effect is a type of bias that emerges when a characteristic of an interviewer (race, age, gender identity, etc.) influences the responses given by the interviewee.

There is a risk of an interviewer effect in all types of interviews , but it can be mitigated by writing really high-quality interview questions.

A semi-structured interview is a blend of structured and unstructured types of interviews. Semi-structured interviews are best used when:

• You have prior interview experience. Spontaneous questions are deceptively challenging, and it’s easy to accidentally ask a leading question or make a participant uncomfortable.
• Your research question is exploratory in nature. Participant answers can guide future research questions and help you develop a more robust knowledge base for future research.

An unstructured interview is the most flexible type of interview, but it is not always the best fit for your research topic.

Unstructured interviews are best used when:

• You are an experienced interviewer and have a very strong background in your research topic, since it is challenging to ask spontaneous, colloquial questions
• Your research question is exploratory in nature. While you may have developed hypotheses, you are open to discovering new or shifting viewpoints through the interview process.
• You are seeking descriptive data, and are ready to ask questions that will deepen and contextualise your initial thoughts and hypotheses
• Your research depends on forming connections with your participants and making them feel comfortable revealing deeper emotions, lived experiences, or thoughts

The four most common types of interviews are:

• Structured interviews : The questions are predetermined in both topic and order.
• Semi-structured interviews : A few questions are predetermined, but other questions aren’t planned.
• Unstructured interviews : None of the questions are predetermined.
• Focus group interviews : The questions are presented to a group instead of one individual.

A focus group is a research method that brings together a small group of people to answer questions in a moderated setting. The group is chosen due to predefined demographic traits, and the questions are designed to shed light on a topic of interest. It is one of four types of interviews .

Social desirability bias is the tendency for interview participants to give responses that will be viewed favourably by the interviewer or other participants. It occurs in all types of interviews and surveys , but is most common in semi-structured interviews , unstructured interviews , and focus groups .

Social desirability bias can be mitigated by ensuring participants feel at ease and comfortable sharing their views. Make sure to pay attention to your own body language and any physical or verbal cues, such as nodding or widening your eyes.

This type of bias in research can also occur in observations if the participants know they’re being observed. They might alter their behaviour accordingly.

As a rule of thumb, questions related to thoughts, beliefs, and feelings work well in focus groups . Take your time formulating strong questions, paying special attention to phrasing. Be careful to avoid leading questions , which can bias your responses.

Overall, your focus group questions should be:

• Open-ended and flexible
• Impossible to answer with ‘yes’ or ‘no’ (questions that start with ‘why’ or ‘how’ are often best)
• Unambiguous, getting straight to the point while still stimulating discussion
• Unbiased and neutral

The third variable and directionality problems are two main reasons why correlation isn’t causation .

The third variable problem means that a confounding variable affects both variables to make them seem causally related when they are not.

The directionality problem is when two variables correlate and might actually have a causal relationship, but it’s impossible to conclude which variable causes changes in the other.

Controlled experiments establish causality, whereas correlational studies only show associations between variables.

• In an experimental design , you manipulate an independent variable and measure its effect on a dependent variable. Other variables are controlled so they can’t impact the results.
• In a correlational design , you measure variables without manipulating any of them. You can test whether your variables change together, but you can’t be sure that one variable caused a change in another.

In general, correlational research is high in external validity while experimental research is high in internal validity .

A correlation coefficient is a single number that describes the strength and direction of the relationship between your variables.

Different types of correlation coefficients might be appropriate for your data based on their levels of measurement and distributions . The Pearson product-moment correlation coefficient (Pearson’s r ) is commonly used to assess a linear relationship between two quantitative variables.

A correlational research design investigates relationships between two variables (or more) without the researcher controlling or manipulating any of them. It’s a non-experimental type of quantitative research .

A correlation reflects the strength and/or direction of the association between two or more variables.

• A positive correlation means that both variables change in the same direction.
• A negative correlation means that the variables change in opposite directions.
• A zero correlation means there’s no relationship between the variables.

Longitudinal studies can last anywhere from weeks to decades, although they tend to be at least a year long.

The 1970 British Cohort Study , which has collected data on the lives of 17,000 Brits since their births in 1970, is one well-known example of a longitudinal study .

Longitudinal studies are better to establish the correct sequence of events, identify changes over time, and provide insight into cause-and-effect relationships, but they also tend to be more expensive and time-consuming than other types of studies.

Longitudinal studies and cross-sectional studies are two different types of research design . In a cross-sectional study you collect data from a population at a specific point in time; in a longitudinal study you repeatedly collect data from the same sample over an extended period of time.

Cross-sectional studies cannot establish a cause-and-effect relationship or analyse behaviour over a period of time. To investigate cause and effect, you need to do a longitudinal study or an experimental study .

Cross-sectional studies are less expensive and time-consuming than many other types of study. They can provide useful insights into a population’s characteristics and identify correlations for further research.

Sometimes only cross-sectional data are available for analysis; other times your research question may only require a cross-sectional study to answer it.

A hypothesis states your predictions about what your research will find. It is a tentative answer to your research question that has not yet been tested. For some research projects, you might have to write several hypotheses that address different aspects of your research question.

A hypothesis is not just a guess. It should be based on existing theories and knowledge. It also has to be testable, which means you can support or refute it through scientific research methods (such as experiments, observations, and statistical analysis of data).

A research hypothesis is your proposed answer to your research question. The research hypothesis usually includes an explanation (‘ x affects y because …’).

A statistical hypothesis, on the other hand, is a mathematical statement about a population parameter. Statistical hypotheses always come in pairs: the null and alternative hypotheses. In a well-designed study , the statistical hypotheses correspond logically to the research hypothesis.

Individual Likert-type questions are generally considered ordinal data , because the items have clear rank order, but don’t have an even distribution.

Overall Likert scale scores are sometimes treated as interval data. These scores are considered to have directionality and even spacing between them.

The type of data determines what statistical tests you should use to analyse your data.

A Likert scale is a rating scale that quantitatively assesses opinions, attitudes, or behaviours. It is made up of four or more questions that measure a single attitude or trait when response scores are combined.

To use a Likert scale in a survey , you present participants with Likert-type questions or statements, and a continuum of items, usually with five or seven possible responses, to capture their degree of agreement.

A questionnaire is a data collection tool or instrument, while a survey is an overarching research method that involves collecting and analysing data from people using questionnaires.

A true experiment (aka a controlled experiment) always includes at least one control group that doesn’t receive the experimental treatment.

However, some experiments use a within-subjects design to test treatments without a control group. In these designs, you usually compare one group’s outcomes before and after a treatment (instead of comparing outcomes between different groups).

For strong internal validity , it’s usually best to include a control group if possible. Without a control group, it’s harder to be certain that the outcome was caused by the experimental treatment and not by other variables.

An experimental group, also known as a treatment group, receives the treatment whose effect researchers wish to study, whereas a control group does not. They should be identical in all other ways.

In a controlled experiment , all extraneous variables are held constant so that they can’t influence the results. Controlled experiments require:

• A control group that receives a standard treatment, a fake treatment, or no treatment
• Random assignment of participants to ensure the groups are equivalent

Depending on your study topic, there are various other methods of controlling variables .

Questionnaires can be self-administered or researcher-administered.

Self-administered questionnaires can be delivered online or in paper-and-pen formats, in person or by post. All questions are standardised so that all respondents receive the same questions with identical wording.

Researcher-administered questionnaires are interviews that take place by phone, in person, or online between researchers and respondents. You can gain deeper insights by clarifying questions for respondents or asking follow-up questions.

You can organise the questions logically, with a clear progression from simple to complex, or randomly between respondents. A logical flow helps respondents process the questionnaire easier and quicker, but it may lead to bias. Randomisation can minimise the bias from order effects.

Closed-ended, or restricted-choice, questions offer respondents a fixed set of choices to select from. These questions are easier to answer quickly.

Open-ended or long-form questions allow respondents to answer in their own words. Because there are no restrictions on their choices, respondents can answer in ways that researchers may not have otherwise considered.

Naturalistic observation is a qualitative research method where you record the behaviours of your research subjects in real-world settings. You avoid interfering or influencing anything in a naturalistic observation.

You can think of naturalistic observation as ‘people watching’ with a purpose.

Naturalistic observation is a valuable tool because of its flexibility, external validity , and suitability for topics that can’t be studied in a lab setting.

The downsides of naturalistic observation include its lack of scientific control , ethical considerations , and potential for bias from observers and subjects.

You can use several tactics to minimise observer bias .

• Use masking (blinding) to hide the purpose of your study from all observers.
• Triangulate your data with different data collection methods or sources.
• Use multiple observers and ensure inter-rater reliability.
• Train your observers to make sure data is consistently recorded between them.
• Standardise your observation procedures to make sure they are structured and clear.

The observer-expectancy effect occurs when researchers influence the results of their own study through interactions with participants.

Researchers’ own beliefs and expectations about the study results may unintentionally influence participants through demand characteristics .

Observer bias occurs when a researcher’s expectations, opinions, or prejudices influence what they perceive or record in a study. It usually affects studies when observers are aware of the research aims or hypotheses. This type of research bias is also called detection bias or ascertainment bias .

Data cleaning is necessary for valid and appropriate analyses. Dirty data contain inconsistencies or errors , but cleaning your data helps you minimise or resolve these.

Without data cleaning, you could end up with a Type I or II error in your conclusion. These types of erroneous conclusions can be practically significant with important consequences, because they lead to misplaced investments or missed opportunities.

Data cleaning involves spotting and resolving potential data inconsistencies or errors to improve your data quality. An error is any value (e.g., recorded weight) that doesn’t reflect the true value (e.g., actual weight) of something that’s being measured.

In this process, you review, analyse, detect, modify, or remove ‘dirty’ data to make your dataset ‘clean’. Data cleaning is also called data cleansing or data scrubbing.

Data cleaning takes place between data collection and data analyses. But you can use some methods even before collecting data.

For clean data, you should start by designing measures that collect valid data. Data validation at the time of data entry or collection helps you minimize the amount of data cleaning you’ll need to do.

After data collection, you can use data standardisation and data transformation to clean your data. You’ll also deal with any missing values, outliers, and duplicate values.

Clean data are valid, accurate, complete, consistent, unique, and uniform. Dirty data include inconsistencies and errors.

Dirty data can come from any part of the research process, including poor research design , inappropriate measurement materials, or flawed data entry.

Random assignment is used in experiments with a between-groups or independent measures design. In this research design, there’s usually a control group and one or more experimental groups. Random assignment helps ensure that the groups are comparable.

In general, you should always use random assignment in this type of experimental design when it is ethically possible and makes sense for your study topic.

Random selection, or random sampling , is a way of selecting members of a population for your study’s sample.

In contrast, random assignment is a way of sorting the sample into control and experimental groups.

Random sampling enhances the external validity or generalisability of your results, while random assignment improves the internal validity of your study.

To implement random assignment , assign a unique number to every member of your study’s sample .

Then, you can use a random number generator or a lottery method to randomly assign each number to a control or experimental group. You can also do so manually, by flipping a coin or rolling a die to randomly assign participants to groups.

Exploratory research is often used when the issue you’re studying is new or when the data collection process is challenging for some reason.

You can use exploratory research if you have a general idea or a specific question that you want to study but there is no preexisting knowledge or paradigm with which to study it.

Exploratory research is a methodology approach that explores research questions that have not previously been studied in depth. It is often used when the issue you’re studying is new, or the data collection process is challenging in some way.

Explanatory research is used to investigate how or why a phenomenon occurs. Therefore, this type of research is often one of the first stages in the research process , serving as a jumping-off point for future research.

Explanatory research is a research method used to investigate how or why something occurs when only a small amount of information is available pertaining to that topic. It can help you increase your understanding of a given topic.

Blinding means hiding who is assigned to the treatment group and who is assigned to the control group in an experiment .

Blinding is important to reduce bias (e.g., observer bias , demand characteristics ) and ensure a study’s internal validity .

If participants know whether they are in a control or treatment group , they may adjust their behaviour in ways that affect the outcome that researchers are trying to measure. If the people administering the treatment are aware of group assignment, they may treat participants differently and thus directly or indirectly influence the final results.

• In a single-blind study , only the participants are blinded.
• In a double-blind study , both participants and experimenters are blinded.
• In a triple-blind study , the assignment is hidden not only from participants and experimenters, but also from the researchers analysing the data.

Many academic fields use peer review , largely to determine whether a manuscript is suitable for publication. Peer review enhances the credibility of the published manuscript.

However, peer review is also common in non-academic settings. The United Nations, the European Union, and many individual nations use peer review to evaluate grant applications. It is also widely used in medical and health-related fields as a teaching or quality-of-care measure.

Peer assessment is often used in the classroom as a pedagogical tool. Both receiving feedback and providing it are thought to enhance the learning process, helping students think critically and collaboratively.

Peer review can stop obviously problematic, falsified, or otherwise untrustworthy research from being published. It also represents an excellent opportunity to get feedback from renowned experts in your field.

It acts as a first defence, helping you ensure your argument is clear and that there are no gaps, vague terms, or unanswered questions for readers who weren’t involved in the research process.

Peer-reviewed articles are considered a highly credible source due to this stringent process they go through before publication.

In general, the peer review process follows the following steps:

• First, the author submits the manuscript to the editor.
• Reject the manuscript and send it back to author, or
• Send it onward to the selected peer reviewer(s)
• Next, the peer review process occurs. The reviewer provides feedback, addressing any major or minor issues with the manuscript, and gives their advice regarding what edits should be made.
• Lastly, the edited manuscript is sent back to the author. They input the edits, and resubmit it to the editor for publication.

Peer review is a process of evaluating submissions to an academic journal. Utilising rigorous criteria, a panel of reviewers in the same subject area decide whether to accept each submission for publication.

For this reason, academic journals are often considered among the most credible sources you can use in a research project – provided that the journal itself is trustworthy and well regarded.

Anonymity means you don’t know who the participants are, while confidentiality means you know who they are but remove identifying information from your research report. Both are important ethical considerations .

You can only guarantee anonymity by not collecting any personally identifying information – for example, names, phone numbers, email addresses, IP addresses, physical characteristics, photos, or videos.

You can keep data confidential by using aggregate information in your research report, so that you only refer to groups of participants rather than individuals.

Research misconduct means making up or falsifying data, manipulating data analyses, or misrepresenting results in research reports. It’s a form of academic fraud.

These actions are committed intentionally and can have serious consequences; research misconduct is not a simple mistake or a point of disagreement but a serious ethical failure.

Research ethics matter for scientific integrity, human rights and dignity, and collaboration between science and society. These principles make sure that participation in studies is voluntary, informed, and safe.

Ethical considerations in research are a set of principles that guide your research designs and practices. These principles include voluntary participation, informed consent, anonymity, confidentiality, potential for harm, and results communication.

Scientists and researchers must always adhere to a certain code of conduct when collecting data from others .

These considerations protect the rights of research participants, enhance research validity , and maintain scientific integrity.

A systematic review is secondary research because it uses existing research. You don’t collect new data yourself.

The two main types of social desirability bias are:

• Self-deceptive enhancement (self-deception): The tendency to see oneself in a favorable light without realizing it.
• Impression managemen t (other-deception): The tendency to inflate one’s abilities or achievement in order to make a good impression on other people.

Demand characteristics are aspects of experiments that may give away the research objective to participants. Social desirability bias occurs when participants automatically try to respond in ways that make them seem likeable in a study, even if it means misrepresenting how they truly feel.

Participants may use demand characteristics to infer social norms or experimenter expectancies and act in socially desirable ways, so you should try to control for demand characteristics wherever possible.

Response bias refers to conditions or factors that take place during the process of responding to surveys, affecting the responses. One type of response bias is social desirability bias .

When your population is large in size, geographically dispersed, or difficult to contact, it’s necessary to use a sampling method .

This allows you to gather information from a smaller part of the population, i.e. the sample, and make accurate statements by using statistical analysis. A few sampling methods include simple random sampling , convenience sampling , and snowball sampling .

Stratified and cluster sampling may look similar, but bear in mind that groups created in cluster sampling are heterogeneous , so the individual characteristics in the cluster vary. In contrast, groups created in stratified sampling are homogeneous , as units share characteristics.

Relatedly, in cluster sampling you randomly select entire groups and include all units of each group in your sample. However, in stratified sampling, you select some units of all groups and include them in your sample. In this way, both methods can ensure that your sample is representative of the target population .

A sampling frame is a list of every member in the entire population . It is important that the sampling frame is as complete as possible, so that your sample accurately reflects your population.

Convenience sampling and quota sampling are both non-probability sampling methods. They both use non-random criteria like availability, geographical proximity, or expert knowledge to recruit study participants.

However, in convenience sampling, you continue to sample units or cases until you reach the required sample size.

In quota sampling, you first need to divide your population of interest into subgroups (strata) and estimate their proportions (quota) in the population. Then you can start your data collection , using convenience sampling to recruit participants, until the proportions in each subgroup coincide with the estimated proportions in the population.

Random sampling or probability sampling is based on random selection. This means that each unit has an equal chance (i.e., equal probability) of being included in the sample.

On the other hand, convenience sampling involves stopping people at random, which means that not everyone has an equal chance of being selected depending on the place, time, or day you are collecting your data.

Stratified sampling and quota sampling both involve dividing the population into subgroups and selecting units from each subgroup. The purpose in both cases is to select a representative sample and/or to allow comparisons between subgroups.

The main difference is that in stratified sampling, you draw a random sample from each subgroup ( probability sampling ). In quota sampling you select a predetermined number or proportion of units, in a non-random manner ( non-probability sampling ).

Snowball sampling is best used in the following cases:

• If there is no sampling frame available (e.g., people with a rare disease)
• If the population of interest is hard to access or locate (e.g., people experiencing homelessness)
• If the research focuses on a sensitive topic (e.g., extra-marital affairs)

Snowball sampling relies on the use of referrals. Here, the researcher recruits one or more initial participants, who then recruit the next ones. 

Participants share similar characteristics and/or know each other. Because of this, not every member of the population has an equal chance of being included in the sample, giving rise to sampling bias .

Snowball sampling is a non-probability sampling method , where there is not an equal chance for every member of the population to be included in the sample .

This means that you cannot use inferential statistics and make generalisations – often the goal of quantitative research . As such, a snowball sample is not representative of the target population, and is usually a better fit for qualitative research .

Snowball sampling is a non-probability sampling method . Unlike probability sampling (which involves some form of random selection ), the initial individuals selected to be studied are the ones who recruit new participants.

Because not every member of the target population has an equal chance of being recruited into the sample, selection in snowball sampling is non-random.

Reproducibility and replicability are related terms.

• Reproducing research entails reanalysing the existing data in the same manner.
• Replicating (or repeating ) the research entails reconducting the entire analysis, including the collection of new data . 
• A successful reproduction shows that the data analyses were conducted in a fair and honest manner.
• A successful replication shows that the reliability of the results is high.

The reproducibility and replicability of a study can be ensured by writing a transparent, detailed method section and using clear, unambiguous language.

Convergent validity and discriminant validity are both subtypes of construct validity . Together, they help you evaluate whether a test measures the concept it was designed to measure.

• Convergent validity indicates whether a test that is designed to measure a particular construct correlates with other tests that assess the same or similar construct.
• Discriminant validity indicates whether two tests that should not be highly related to each other are indeed not related

You need to assess both in order to demonstrate construct validity. Neither one alone is sufficient for establishing construct validity.

Construct validity has convergent and discriminant subtypes. They assist determine if a test measures the intended notion.

Content validity shows you how accurately a test or other measurement method taps  into the various aspects of the specific construct you are researching.

In other words, it helps you answer the question: “does the test measure all aspects of the construct I want to measure?” If it does, then the test has high content validity.

The higher the content validity, the more accurate the measurement of the construct.

If the test fails to include parts of the construct, or irrelevant parts are included, the validity of the instrument is threatened, which brings your results into question.

Construct validity refers to how well a test measures the concept (or construct) it was designed to measure. Assessing construct validity is especially important when you’re researching concepts that can’t be quantified and/or are intangible, like introversion. To ensure construct validity your test should be based on known indicators of introversion ( operationalisation ).

On the other hand, content validity assesses how well the test represents all aspects of the construct. If some aspects are missing or irrelevant parts are included, the test has low content validity.

Face validity and content validity are similar in that they both evaluate how suitable the content of a test is. The difference is that face validity is subjective, and assesses content at surface level.

When a test has strong face validity, anyone would agree that the test’s questions appear to measure what they are intended to measure.

For example, looking at a 4th grade math test consisting of problems in which students have to add and multiply, most people would agree that it has strong face validity (i.e., it looks like a math test).

On the other hand, content validity evaluates how well a test represents all the aspects of a topic. Assessing content validity is more systematic and relies on expert evaluation. of each question, analysing whether each one covers the aspects that the test was designed to cover.

A 4th grade math test would have high content validity if it covered all the skills taught in that grade. Experts(in this case, math teachers), would have to evaluate the content validity by comparing the test to the learning objectives.

• Discriminant validity indicates whether two tests that should not be highly related to each other are indeed not related. This type of validity is also called divergent validity .

Criterion validity and construct validity are both types of measurement validity . In other words, they both show you how accurately a method measures something.

While construct validity is the degree to which a test or other measurement method measures what it claims to measure, criterion validity is the degree to which a test can predictively (in the future) or concurrently (in the present) measure something.

Construct validity is often considered the overarching type of measurement validity . You need to have face validity , content validity , and criterion validity in order to achieve construct validity.

Attrition refers to participants leaving a study. It always happens to some extent – for example, in randomised control trials for medical research.

Differential attrition occurs when attrition or dropout rates differ systematically between the intervention and the control group . As a result, the characteristics of the participants who drop out differ from the characteristics of those who stay in the study. Because of this, study results may be biased .

Criterion validity evaluates how well a test measures the outcome it was designed to measure. An outcome can be, for example, the onset of a disease.

Criterion validity consists of two subtypes depending on the time at which the two measures (the criterion and your test) are obtained:

• Concurrent validity is a validation strategy where the the scores of a test and the criterion are obtained at the same time
• Predictive validity is a validation strategy where the criterion variables are measured after the scores of the test

Validity tells you how accurately a method measures what it was designed to measure. There are 4 main types of validity :

• Construct validity : Does the test measure the construct it was designed to measure?
• Face validity : Does the test appear to be suitable for its objectives ?
• Content validity : Does the test cover all relevant parts of the construct it aims to measure.
• Criterion validity : Do the results accurately measure the concrete outcome they are designed to measure?

Convergent validity shows how much a measure of one construct aligns with other measures of the same or related constructs .

On the other hand, concurrent validity is about how a measure matches up to some known criterion or gold standard, which can be another measure.

Although both types of validity are established by calculating the association or correlation between a test score and another variable , they represent distinct validation methods.

The purpose of theory-testing mode is to find evidence in order to disprove, refine, or support a theory. As such, generalisability is not the aim of theory-testing mode.

Due to this, the priority of researchers in theory-testing mode is to eliminate alternative causes for relationships between variables . In other words, they prioritise internal validity over external validity , including ecological validity .

Inclusion and exclusion criteria are typically presented and discussed in the methodology section of your thesis or dissertation .

Inclusion and exclusion criteria are predominantly used in non-probability sampling . In purposive sampling and snowball sampling , restrictions apply as to who can be included in the sample .

Scope of research is determined at the beginning of your research process , prior to the data collection stage. Sometimes called “scope of study,” your scope delineates what will and will not be covered in your project. It helps you focus your work and your time, ensuring that you’ll be able to achieve your goals and outcomes.

Defining a scope can be very useful in any research project, from a research proposal to a thesis or dissertation . A scope is needed for all types of research: quantitative , qualitative , and mixed methods .

To define your scope of research, consider the following:

• Budget constraints or any specifics of grant funding
• Your proposed timeline and duration
• Specifics about your population of study, your proposed sample size , and the research methodology you’ll pursue
• Any inclusion and exclusion criteria
• Any anticipated control , extraneous , or confounding variables that could bias your research if not accounted for properly.

To make quantitative observations , you need to use instruments that are capable of measuring the quantity you want to observe. For example, you might use a ruler to measure the length of an object or a thermometer to measure its temperature.

Quantitative observations involve measuring or counting something and expressing the result in numerical form, while qualitative observations involve describing something in non-numerical terms, such as its appearance, texture, or color.

The Scribbr Reference Generator is developed using the open-source Citation Style Language (CSL) project and Frank Bennett’s citeproc-js . It’s the same technology used by dozens of other popular citation tools, including Mendeley and Zotero.

You can find all the citation styles and locales used in the Scribbr Reference Generator in our publicly accessible repository on Github .

To paraphrase effectively, don’t just take the original sentence and swap out some of the words for synonyms. Instead, try:

• Reformulating the sentence (e.g., change active to passive , or start from a different point)
• Combining information from multiple sentences into one
• Leaving out information from the original that isn’t relevant to your point
• Using synonyms where they don’t distort the meaning

The main point is to ensure you don’t just copy the structure of the original text, but instead reformulate the idea in your own words.

Plagiarism means using someone else’s words or ideas and passing them off as your own. Paraphrasing means putting someone else’s ideas into your own words.

So when does paraphrasing count as plagiarism?

• Paraphrasing is plagiarism if you don’t properly credit the original author.
• Paraphrasing is plagiarism if your text is too close to the original wording (even if you cite the source). If you directly copy a sentence or phrase, you should quote it instead.
• Paraphrasing  is not plagiarism if you put the author’s ideas completely into your own words and properly reference the source .

To present information from other sources in academic writing , it’s best to paraphrase in most cases. This shows that you’ve understood the ideas you’re discussing and incorporates them into your text smoothly.

It’s appropriate to quote when:

• Changing the phrasing would distort the meaning of the original text
• You want to discuss the author’s language choices (e.g., in literary analysis )
• You’re presenting a precise definition
• You’re looking in depth at a specific claim

A quote is an exact copy of someone else’s words, usually enclosed in quotation marks and credited to the original author or speaker.

Every time you quote a source , you must include a correctly formatted in-text citation . This looks slightly different depending on the citation style .

For example, a direct quote in APA is cited like this: ‘This is a quote’ (Streefkerk, 2020, p. 5).

Every in-text citation should also correspond to a full reference at the end of your paper.

In scientific subjects, the information itself is more important than how it was expressed, so quoting should generally be kept to a minimum. In the arts and humanities, however, well-chosen quotes are often essential to a good paper.

In social sciences, it varies. If your research is mainly quantitative , you won’t include many quotes, but if it’s more qualitative , you may need to quote from the data you collected .

As a general guideline, quotes should take up no more than 5–10% of your paper. If in doubt, check with your instructor or supervisor how much quoting is appropriate in your field.

If you’re quoting from a text that paraphrases or summarises other sources and cites them in parentheses , APA recommends retaining the citations as part of the quote:

• Smith states that ‘the literature on this topic (Jones, 2015; Sill, 2019; Paulson, 2020) shows no clear consensus’ (Smith, 2019, p. 4).

Footnote or endnote numbers that appear within quoted text should be omitted.

If you want to cite an indirect source (one you’ve only seen quoted in another source), either locate the original source or use the phrase ‘as cited in’ in your citation.

A block quote is a long quote formatted as a separate ‘block’ of text. Instead of using quotation marks , you place the quote on a new line, and indent the entire quote to mark it apart from your own words.

APA uses block quotes for quotes that are 40 words or longer.

A credible source should pass the CRAAP test  and follow these guidelines:

• The information should be up to date and current.
• The author and publication should be a trusted authority on the subject you are researching.
• The sources the author cited should be easy to find, clear, and unbiased.
• For a web source, the URL and layout should signify that it is trustworthy.

Common examples of primary sources include interview transcripts , photographs, novels, paintings, films, historical documents, and official statistics.

Anything you directly analyze or use as first-hand evidence can be a primary source, including qualitative or quantitative data that you collected yourself.

Common examples of secondary sources include academic books, journal articles , reviews, essays , and textbooks.

Anything that summarizes, evaluates or interprets primary sources can be a secondary source. If a source gives you an overview of background information or presents another researcher’s ideas on your topic, it is probably a secondary source.

To determine if a source is primary or secondary, ask yourself:

• Was the source created by someone directly involved in the events you’re studying (primary), or by another researcher (secondary)?
• Does the source provide original information (primary), or does it summarize information from other sources (secondary)?
• Are you directly analyzing the source itself (primary), or only using it for background information (secondary)?

Some types of sources are nearly always primary: works of art and literature, raw statistical data, official documents and records, and personal communications (e.g. letters, interviews ). If you use one of these in your research, it is probably a primary source.

Primary sources are often considered the most credible in terms of providing evidence for your argument, as they give you direct evidence of what you are researching. However, it’s up to you to ensure the information they provide is reliable and accurate.

Always make sure to properly cite your sources to avoid plagiarism .

A fictional movie is usually a primary source. A documentary can be either primary or secondary depending on the context.

If you are directly analysing some aspect of the movie itself – for example, the cinematography, narrative techniques, or social context – the movie is a primary source.

If you use the movie for background information or analysis about your topic – for example, to learn about a historical event or a scientific discovery – the movie is a secondary source.

Whether it’s primary or secondary, always properly cite the movie in the citation style you are using. Learn how to create an MLA movie citation or an APA movie citation .

Articles in newspapers and magazines can be primary or secondary depending on the focus of your research.

In historical studies, old articles are used as primary sources that give direct evidence about the time period. In social and communication studies, articles are used as primary sources to analyse language and social relations (for example, by conducting content analysis or discourse analysis ).

If you are not analysing the article itself, but only using it for background information or facts about your topic, then the article is a secondary source.

In academic writing , there are three main situations where quoting is the best choice:

• To analyse the author’s language (e.g., in a literary analysis essay )
• To give evidence from primary sources
• To accurately present a precise definition or argument

Don’t overuse quotes; your own voice should be dominant. If you just want to provide information from a source, it’s usually better to paraphrase or summarise .

Your list of tables and figures should go directly after your table of contents in your thesis or dissertation.

Lists of figures and tables are often not required, and they aren’t particularly common. They specifically aren’t required for APA Style, though you should be careful to follow their other guidelines for figures and tables .

If you have many figures and tables in your thesis or dissertation, include one may help you stay organised. Your educational institution may require them, so be sure to check their guidelines.

Copyright information can usually be found wherever the table or figure was published. For example, for a diagram in a journal article , look on the journal’s website or the database where you found the article. Images found on sites like Flickr are listed with clear copyright information.

If you find that permission is required to reproduce the material, be sure to contact the author or publisher and ask for it.

A list of figures and tables compiles all of the figures and tables that you used in your thesis or dissertation and displays them with the page number where they can be found.

APA doesn’t require you to include a list of tables or a list of figures . However, it is advisable to do so if your text is long enough to feature a table of contents and it includes a lot of tables and/or figures .

A list of tables and list of figures appear (in that order) after your table of contents, and are presented in a similar way.

A glossary is a collection of words pertaining to a specific topic. In your thesis or dissertation, it’s a list of all terms you used that may not immediately be obvious to your reader. Your glossary only needs to include terms that your reader may not be familiar with, and is intended to enhance their understanding of your work.

Definitional terms often fall into the category of common knowledge , meaning that they don’t necessarily have to be cited. This guidance can apply to your thesis or dissertation glossary as well.

However, if you’d prefer to cite your sources , you can follow guidance for citing dictionary entries in MLA or APA style for your glossary.

A glossary is a collection of words pertaining to a specific topic. In your thesis or dissertation, it’s a list of all terms you used that may not immediately be obvious to your reader. In contrast, an index is a list of the contents of your work organised by page number.

Glossaries are not mandatory, but if you use a lot of technical or field-specific terms, it may improve readability to add one to your thesis or dissertation. Your educational institution may also require them, so be sure to check their specific guidelines.

A glossary is a collection of words pertaining to a specific topic. In your thesis or dissertation, it’s a list of all terms you used that may not immediately be obvious to your reader. In contrast, dictionaries are more general collections of words.

The title page of your thesis or dissertation should include your name, department, institution, degree program, and submission date.

The title page of your thesis or dissertation goes first, before all other content or lists that you may choose to include.

Usually, no title page is needed in an MLA paper . A header is generally included at the top of the first page instead. The exceptions are when:

• Your instructor requires one, or
• Your paper is a group project

In those cases, you should use a title page instead of a header, listing the same information but on a separate page.

When you mention different chapters within your text, it’s considered best to use Roman numerals for most citation styles. However, the most important thing here is to remain consistent whenever using numbers in your dissertation .

A thesis or dissertation outline is one of the most critical first steps in your writing process. It helps you to lay out and organise your ideas and can provide you with a roadmap for deciding what kind of research you’d like to undertake.

Generally, an outline contains information on the different sections included in your thesis or dissertation, such as:

• Your anticipated title
• Your abstract
• Your chapters (sometimes subdivided into further topics like literature review, research methods, avenues for future research, etc.)

While a theoretical framework describes the theoretical underpinnings of your work based on existing research, a conceptual framework allows you to draw your own conclusions, mapping out the variables you may use in your study and the interplay between them.

A literature review and a theoretical framework are not the same thing and cannot be used interchangeably. While a theoretical framework describes the theoretical underpinnings of your work, a literature review critically evaluates existing research relating to your topic. You’ll likely need both in your dissertation .

A theoretical framework can sometimes be integrated into a  literature review chapter , but it can also be included as its own chapter or section in your dissertation . As a rule of thumb, if your research involves dealing with a lot of complex theories, it’s a good idea to include a separate theoretical framework chapter.

An abstract is a concise summary of an academic text (such as a journal article or dissertation ). It serves two main purposes:

• To help potential readers determine the relevance of your paper for their own research.
• To communicate your key findings to those who don’t have time to read the whole paper.

Abstracts are often indexed along with keywords on academic databases, so they make your work more easily findable. Since the abstract is the first thing any reader sees, it’s important that it clearly and accurately summarises the contents of your paper.

The abstract is the very last thing you write. You should only write it after your research is complete, so that you can accurately summarize the entirety of your thesis or paper.

Avoid citing sources in your abstract . There are two reasons for this:

• The abstract should focus on your original research, not on the work of others.
• The abstract should be self-contained and fully understandable without reference to other sources.

There are some circumstances where you might need to mention other sources in an abstract: for example, if your research responds directly to another study or focuses on the work of a single theorist. In general, though, don’t include citations unless absolutely necessary.

The abstract appears on its own page, after the title page and acknowledgements but before the table of contents .

Results are usually written in the past tense , because they are describing the outcome of completed actions.

The results chapter or section simply and objectively reports what you found, without speculating on why you found these results. The discussion interprets the meaning of the results, puts them in context, and explains why they matter.

In qualitative research , results and discussion are sometimes combined. But in quantitative research , it’s considered important to separate the objective results from your interpretation of them.

Formulating a main research question can be a difficult task. Overall, your question should contribute to solving the problem that you have defined in your problem statement .

However, it should also fulfill criteria in three main areas:

• Researchability
• Feasibility and specificity
• Relevance and originality

The best way to remember the difference between a research plan and a research proposal is that they have fundamentally different audiences. A research plan helps you, the researcher, organize your thoughts. On the other hand, a dissertation proposal or research proposal aims to convince others (e.g., a supervisor, a funding body, or a dissertation committee) that your research topic is relevant and worthy of being conducted.

A noun is a word that represents a person, thing, concept, or place (e.g., ‘John’, ‘house’, ‘affinity’, ‘river’). Most sentences contain at least one noun or pronoun .

Nouns are often, but not always, preceded by an article (‘the’, ‘a’, or ‘an’) and/or another determiner such as an adjective.

There are many ways to categorize nouns into various types, and the same noun can fall into multiple categories or even change types depending on context.

Some of the main types of nouns are:

• Common nouns and proper nouns
• Countable and uncountable nouns
• Concrete and abstract nouns
• Collective nouns
• Possessive nouns
• Attributive nouns
• Appositive nouns
• Generic nouns

Pronouns are words like ‘I’, ‘she’, and ‘they’ that are used in a similar way to nouns . They stand in for a noun that has already been mentioned or refer to yourself and other people.

Pronouns can function just like nouns as the head of a noun phrase and as the subject or object of a verb. However, pronouns change their forms (e.g., from ‘I’ to ‘me’) depending on the grammatical context they’re used in, whereas nouns usually don’t.

Common nouns are words for types of things, people, and places, such as ‘dog’, ‘professor’, and ‘city’. They are not capitalised and are typically used in combination with articles and other determiners.

Proper nouns are words for specific things, people, and places, such as ‘Max’, ‘Dr Prakash’, and ‘London’. They are always capitalised and usually aren’t combined with articles and other determiners.

A proper adjective is an adjective that was derived from a proper noun and is therefore capitalised .

Proper adjectives include words for nationalities, languages, and ethnicities (e.g., ‘Japanese’, ‘Inuit’, ‘French’) and words derived from people’s names (e.g., ‘Bayesian’, ‘Orwellian’).

The names of seasons (e.g., ‘spring’) are treated as common nouns in English and therefore not capitalised . People often assume they are proper nouns, but this is an error.

The names of days and months, however, are capitalised since they’re treated as proper nouns in English (e.g., ‘Wednesday’, ‘January’).

No, as a general rule, academic concepts, disciplines, theories, models, etc. are treated as common nouns , not proper nouns , and therefore not capitalised . For example, ‘five-factor model of personality’ or ‘analytic philosophy’.

However, proper nouns that appear within the name of an academic concept (such as the name of the inventor) are capitalised as usual. For example, ‘Darwin’s theory of evolution’ or ‘ Student’s t table ‘.

Collective nouns are most commonly treated as singular (e.g., ‘the herd is grazing’), but usage differs between US and UK English :

• In US English, it’s standard to treat all collective nouns as singular, even when they are plural in appearance (e.g., ‘The Rolling Stones is …’). Using the plural form is usually seen as incorrect.
• In UK English, collective nouns can be treated as singular or plural depending on context. It’s quite common to use the plural form, especially when the noun looks plural (e.g., ‘The Rolling Stones are …’).

The plural of “crisis” is “crises”. It’s a loanword from Latin and retains its original Latin plural noun form (similar to “analyses” and “bases”). It’s wrong to write “crisises”.

For example, you might write “Several crises destabilized the regime.”

Normally, the plural of “fish” is the same as the singular: “fish”. It’s one of a group of irregular plural nouns in English that are identical to the corresponding singular nouns (e.g., “moose”, “sheep”). For example, you might write “The fish scatter as the shark approaches.”

If you’re referring to several species of fish, though, the regular plural “fishes” is often used instead. For example, “The aquarium contains many different fishes , including trout and carp.”

The correct plural of “octopus” is “octopuses”.

People often write “octopi” instead because they assume that the plural noun is formed in the same way as Latin loanwords such as “fungus/fungi”. But “octopus” actually comes from Greek, where its original plural is “octopodes”. In English, it instead has the regular plural form “octopuses”.

For example, you might write “There are four octopuses in the aquarium.”

The plural of “moose” is the same as the singular: “moose”. It’s one of a group of plural nouns in English that are identical to the corresponding singular nouns. So it’s wrong to write “mooses”.

For example, you might write “There are several moose in the forest.”

Bias in research affects the validity and reliability of your findings, leading to false conclusions and a misinterpretation of the truth. This can have serious implications in areas like medical research where, for example, a new form of treatment may be evaluated.

Observer bias occurs when the researcher’s assumptions, views, or preconceptions influence what they see and record in a study, while actor–observer bias refers to situations where respondents attribute internal factors (e.g., bad character) to justify other’s behaviour and external factors (difficult circumstances) to justify the same behaviour in themselves.

Response bias is a general term used to describe a number of different conditions or factors that cue respondents to provide inaccurate or false answers during surveys or interviews . These factors range from the interviewer’s perceived social position or appearance to the the phrasing of questions in surveys.

Nonresponse bias occurs when the people who complete a survey are different from those who did not, in ways that are relevant to the research topic. Nonresponse can happen either because people are not willing or not able to participate.

In research, demand characteristics are cues that might indicate the aim of a study to participants. These cues can lead to participants changing their behaviors or responses based on what they think the research is about.

Demand characteristics are common problems in psychology experiments and other social science studies because they can bias your research findings.

Demand characteristics are a type of extraneous variable that can affect the outcomes of the study. They can invalidate studies by providing an alternative explanation for the results.

These cues may nudge participants to consciously or unconsciously change their responses, and they pose a threat to both internal and external validity . You can’t be sure that your independent variable manipulation worked, or that your findings can be applied to other people or settings.

You can control demand characteristics by taking a few precautions in your research design and materials.

Use these measures:

• Deception: Hide the purpose of the study from participants
• Between-groups design : Give each participant only one independent variable treatment
• Double-blind design : Conceal the assignment of groups from participants and yourself
• Implicit measures: Use indirect or hidden measurements for your variables

Some attrition is normal and to be expected in research. However, the type of attrition is important because systematic research bias can distort your findings. Attrition bias can lead to inaccurate results because it affects internal and/or external validity .

To avoid attrition bias , applying some of these measures can help you reduce participant dropout (attrition) by making it easy and appealing for participants to stay.

• Provide compensation (e.g., cash or gift cards) for attending every session
• Minimise the number of follow-ups as much as possible
• Make all follow-ups brief, flexible, and convenient for participants
• Send participants routine reminders to schedule follow-ups
• Recruit more participants than you need for your sample (oversample)
• Maintain detailed contact information so you can get in touch with participants even if they move

If you have a small amount of attrition bias , you can use a few statistical methods to try to make up for this research bias .

Multiple imputation involves using simulations to replace the missing data with likely values. Alternatively, you can use sample weighting to make up for the uneven balance of participants in your sample.

Placebos are used in medical research for new medication or therapies, called clinical trials. In these trials some people are given a placebo, while others are given the new medication being tested.

The purpose is to determine how effective the new medication is: if it benefits people beyond a predefined threshold as compared to the placebo, it’s considered effective.

Although there is no definite answer to what causes the placebo effect , researchers propose a number of explanations such as the power of suggestion, doctor-patient interaction, classical conditioning, etc.

Belief bias and confirmation bias are both types of cognitive bias that impact our judgment and decision-making.

Confirmation bias relates to how we perceive and judge evidence. We tend to seek out and prefer information that supports our preexisting beliefs, ignoring any information that contradicts those beliefs.

Belief bias describes the tendency to judge an argument based on how plausible the conclusion seems to us, rather than how much evidence is provided to support it during the course of the argument.

Positivity bias is phenomenon that occurs when a person judges individual members of a group positively, even when they have negative impressions or judgments of the group as a whole. Positivity bias is closely related to optimism bias , or the e xpectation that things will work out well, even if rationality suggests that problems are inevitable in life.

Perception bias is a problem because it prevents us from seeing situations or people objectively. Rather, our expectations, beliefs, or emotions interfere with how we interpret reality. This, in turn, can cause us to misjudge ourselves or others. For example, our prejudices can interfere with whether we perceive people’s faces as friendly or unfriendly.

There are many ways to categorize adjectives into various types. An adjective can fall into one or more of these categories depending on how it is used.

Some of the main types of adjectives are:

• Attributive adjectives
• Predicative adjectives
• Comparative adjectives
• Superlative adjectives
• Coordinate adjectives
• Appositive adjectives
• Compound adjectives
• Participial adjectives
• Proper adjectives
• Denominal adjectives
• Nominal adjectives

Cardinal numbers (e.g., one, two, three) can be placed before a noun to indicate quantity (e.g., one apple). While these are sometimes referred to as ‘numeral adjectives ‘, they are more accurately categorised as determiners or quantifiers.

Proper adjectives are adjectives formed from a proper noun (i.e., the name of a specific person, place, or thing) that are used to indicate origin. Like proper nouns, proper adjectives are always capitalised (e.g., Newtonian, Marxian, African).

The cost of proofreading depends on the type and length of text, the turnaround time, and the level of services required. Most proofreading companies charge per word or page, while freelancers sometimes charge an hourly rate.

For proofreading alone, which involves only basic corrections of typos and formatting mistakes, you might pay as little as £0.01 per word, but in many cases, your text will also require some level of editing , which costs slightly more.

It’s often possible to purchase combined proofreading and editing services and calculate the price in advance based on your requirements.

Then and than are two commonly confused words . In the context of ‘better than’, you use ‘than’ with an ‘a’.

• Julie is better than Jesse.
• I’d rather spend my time with you than with him.
• I understand Eoghan’s point of view better than Claudia’s.

Use to and used to are commonly confused words . In the case of ‘used to do’, the latter (with ‘d’) is correct, since you’re describing an action or state in the past.

• I used to do laundry once a week.
• They used to do each other’s hair.
• We used to do the dishes every day .

There are numerous synonyms and near synonyms for the various meanings of “ favour ”:

There are numerous synonyms and near synonyms for the two meanings of “ favoured ”:

No one (two words) is an indefinite pronoun meaning ‘nobody’. People sometimes mistakenly write ‘noone’, but this is incorrect and should be avoided. ‘No-one’, with a hyphen, is also acceptable in UK English .

Nobody and no one are both indefinite pronouns meaning ‘no person’. They can be used interchangeably (e.g., ‘nobody is home’ means the same as ‘no one is home’).

Some synonyms and near synonyms of  every time include:

• Without exception

‘Everytime’ is sometimes used to mean ‘each time’ or ‘whenever’. However, this is incorrect and should be avoided. The correct phrase is every time   (two words).

Yes, the conjunction because is a compound word , but one with a long history. It originates in Middle English from the preposition “bi” (“by”) and the noun “cause”. Over time, the open compound “bi cause” became the closed compound “because”, which we use today.

Though it’s spelled this way now, the verb “be” is not one of the words that makes up “because”.

Yes, today is a compound word , but a very old one. It wasn’t originally formed from the preposition “to” and the noun “day”; rather, it originates from their Old English equivalents, “tō” and “dæġe”.

In the past, it was sometimes written as a hyphenated compound: “to-day”. But the hyphen is no longer included; it’s always “today” now (“to day” is also wrong).

IEEE citation format is defined by the Institute of Electrical and Electronics Engineers and used in their publications.

It’s also a widely used citation style for students in technical fields like electrical and electronic engineering, computer science, telecommunications, and computer engineering.

An IEEE in-text citation consists of a number in brackets at the relevant point in the text, which points the reader to the right entry in the numbered reference list at the end of the paper. For example, ‘Smith [1] states that …’

A location marker such as a page number is also included within the brackets when needed: ‘Smith [1, p. 13] argues …’

The IEEE reference page consists of a list of references numbered in the order they were cited in the text. The title ‘References’ appears in bold at the top, either left-aligned or centered.

The numbers appear in square brackets on the left-hand side of the page. The reference entries are indented consistently to separate them from the numbers. Entries are single-spaced, with a normal paragraph break between them.

If you cite the same source more than once in your writing, use the same number for all of the IEEE in-text citations for that source, and only include it on the IEEE reference page once. The source is numbered based on the first time you cite it.

For example, the fourth source you cite in your paper is numbered [4]. If you cite it again later, you still cite it as [4]. You can cite different parts of the source each time by adding page numbers [4, p. 15].

A verb is a word that indicates a physical action (e.g., ‘drive’), a mental action (e.g., ‘think’) or a state of being (e.g., ‘exist’). Every sentence contains a verb.

Verbs are almost always used along with a noun or pronoun to describe what the noun or pronoun is doing.

There are many ways to categorize verbs into various types. A verb can fall into one or more of these categories depending on how it is used.

Some of the main types of verbs are:

• Regular verbs
• Irregular verbs
• Transitive verbs
• Intransitive verbs
• Dynamic verbs
• Stative verbs
• Linking verbs
• Auxiliary verbs
• Modal verbs
• Phrasal verbs

Regular verbs are verbs whose simple past and past participle are formed by adding the suffix ‘-ed’ (e.g., ‘walked’).

Irregular verbs are verbs that form their simple past and past participles in some way other than by adding the suffix ‘-ed’ (e.g., ‘sat’).

The indefinite articles a and an are used to refer to a general or unspecified version of a noun (e.g., a house). Which indefinite article you use depends on the pronunciation of the word that follows it.

• A is used for words that begin with a consonant sound (e.g., a bear).
• An is used for words that begin with a vowel sound (e.g., an eagle).

Indefinite articles can only be used with singular countable nouns . Like definite articles, they are a type of determiner .

Editing and proofreading are different steps in the process of revising a text.

Editing comes first, and can involve major changes to content, structure and language. The first stages of editing are often done by authors themselves, while a professional editor makes the final improvements to grammar and style (for example, by improving sentence structure and word choice ).

Proofreading is the final stage of checking a text before it is published or shared. It focuses on correcting minor errors and inconsistencies (for example, in punctuation and capitalization ). Proofreaders often also check for formatting issues, especially in print publishing.

Whether you’re publishing a blog, submitting a research paper , or even just writing an important email, there are a few techniques you can use to make sure it’s error-free:

• Take a break : Set your work aside for at least a few hours so that you can look at it with fresh eyes.
• Proofread a printout : Staring at a screen for too long can cause fatigue – sit down with a pen and paper to check the final version.
• Use digital shortcuts : Take note of any recurring mistakes (for example, misspelling a particular word, switching between US and UK English , or inconsistently capitalizing a term), and use Find and Replace to fix it throughout the document.

If you want to be confident that an important text is error-free, it might be worth choosing a professional proofreading service instead.

There are many different routes to becoming a professional proofreader or editor. The necessary qualifications depend on the field – to be an academic or scientific proofreader, for example, you will need at least a university degree in a relevant subject.

For most proofreading jobs, experience and demonstrated skills are more important than specific qualifications. Often your skills will be tested as part of the application process.

To learn practical proofreading skills, you can choose to take a course with a professional organisation such as the Society for Editors and Proofreaders . Alternatively, you can apply to companies that offer specialised on-the-job training programmes, such as the Scribbr Academy .

Though they’re pronounced the same, there’s a big difference in meaning between its and it’s .

• ‘The cat ate its food’.
• ‘It’s almost Christmas’.

Its and it’s are often confused, but its (without apostrophe) is the possessive form of ‘it’ (e.g., its tail, its argument, its wing). You use ‘its’ instead of ‘his’ and ‘her’ for neuter, inanimate nouns.

Then and than are two commonly confused words with different meanings and grammatical roles.

• Then (pronounced with a short ‘e’ sound) refers to time. It’s often an adverb , but it can also be used as a noun meaning ‘that time’ and as an adjective referring to a previous status.
• Than (pronounced with a short ‘a’ sound) is used for comparisons. Grammatically, it usually functions as a conjunction , but sometimes it’s a preposition .

Use to and used to are commonly confused words . In the case of ‘used to be’, the latter (with ‘d’) is correct, since you’re describing an action or state in the past.

• I used to be the new coworker.
• There used to be 4 cookies left.
• We used to walk to school every day .

A grammar checker is a tool designed to automatically check your text for spelling errors, grammatical issues, punctuation mistakes , and problems with sentence structure . You can check out our analysis of the best free grammar checkers to learn more.

A paraphrasing tool edits your text more actively, changing things whether they were grammatically incorrect or not. It can paraphrase your sentences to make them more concise and readable or for other purposes. You can check out our analysis of the best free paraphrasing tools to learn more.

Some tools available online combine both functions. Others, such as QuillBot , have separate grammar checker and paraphrasing tools. Be aware of what exactly the tool you’re using does to avoid introducing unwanted changes.

Good grammar is the key to expressing yourself clearly and fluently, especially in professional communication and academic writing . Word processors, browsers, and email programs typically have built-in grammar checkers, but they’re quite limited in the kinds of problems they can fix.

If you want to go beyond detecting basic spelling errors, there are many online grammar checkers with more advanced functionality. They can often detect issues with punctuation , word choice, and sentence structure that more basic tools would miss.

Not all of these tools are reliable, though. You can check out our research into the best free grammar checkers to explore the options.

Our research indicates that the best free grammar checker available online is the QuillBot grammar checker .

We tested 10 of the most popular checkers with the same sample text (containing 20 grammatical errors) and found that QuillBot easily outperformed the competition, scoring 18 out of 20, a drastic improvement over the second-place score of 13 out of 20.

It even appeared to outperform the premium versions of other grammar checkers, despite being entirely free.

A teacher’s aide is a person who assists in teaching classes but is not a qualified teacher. Aide is a noun meaning ‘assistant’, so it will always refer to a person.

‘Teacher’s aid’ is incorrect.

A visual aid is an instructional device (e.g., a photo, a chart) that appeals to vision to help you understand written or spoken information. Aid is often placed after an attributive noun or adjective (like ‘visual’) that describes the type of help provided.

‘Visual aide’ is incorrect.

A job aid is an instructional tool (e.g., a checklist, a cheat sheet) that helps you work efficiently. Aid is a noun meaning ‘assistance’. It’s often placed after an adjective or attributive noun (like ‘job’) that describes the specific type of help provided.

‘Job aide’ is incorrect.

There are numerous synonyms for the various meanings of truly :

Yours truly is a phrase used at the end of a formal letter or email. It can also be used (typically in a humorous way) as a pronoun to refer to oneself (e.g., ‘The dinner was cooked by yours truly ‘). The latter usage should be avoided in formal writing.

It’s formed by combining the second-person possessive pronoun ‘yours’ with the adverb ‘ truly ‘.

A pathetic fallacy can be a short phrase or a whole sentence and is often used in novels and poetry. Pathetic fallacies serve multiple purposes, such as:

• Conveying the emotional state of the characters or the narrator
• Creating an atmosphere or set the mood of a scene
• Foreshadowing events to come
• Giving texture and vividness to a piece of writing
• Communicating emotion to the reader in a subtle way, by describing the external world.
• Bringing inanimate objects to life so that they seem more relatable.

AMA citation format is a citation style designed by the American Medical Association. It’s frequently used in the field of medicine.

You may be told to use AMA style for your student papers. You will also have to follow this style if you’re submitting a paper to a journal published by the AMA.

An AMA in-text citation consists of the number of the relevant reference on your AMA reference page , written in superscript 1 at the point in the text where the source is used.

It may also include the page number or range of the relevant material in the source (e.g., the part you quoted 2(p46) ). Multiple sources can be cited at one point, presented as a range or list (with no spaces 3,5–9 ).

An AMA reference usually includes the author’s last name and initials, the title of the source, information about the publisher or the publication it’s contained in, and the publication date. The specific details included, and the formatting, depend on the source type.

References in AMA style are presented in numerical order (numbered by the order in which they were first cited in the text) on your reference page. A source that’s cited repeatedly in the text still only appears once on the reference page.

An AMA in-text citation just consists of the number of the relevant entry on your AMA reference page , written in superscript at the point in the text where the source is referred to.

You don’t need to mention the author of the source in your sentence, but you can do so if you want. It’s not an official part of the citation, but it can be useful as part of a signal phrase introducing the source.

On your AMA reference page , author names are written with the last name first, followed by the initial(s) of their first name and middle name if mentioned.

There’s a space between the last name and the initials, but no space or punctuation between the initials themselves. The names of multiple authors are separated by commas , and the whole list ends in a period, e.g., ‘Andreessen F, Smith PW, Gonzalez E’.

The names of up to six authors should be listed for each source on your AMA reference page , separated by commas . For a source with seven or more authors, you should list the first three followed by ‘ et al’ : ‘Isidore, Gilbert, Gunvor, et al’.

In the text, mentioning author names is optional (as they aren’t an official part of AMA in-text citations ). If you do mention them, though, you should use the first author’s name followed by ‘et al’ when there are three or more : ‘Isidore et al argue that …’

Note that according to AMA’s rather minimalistic punctuation guidelines, there’s no period after ‘et al’ unless it appears at the end of a sentence. This is different from most other styles, where there is normally a period.

Yes, you should normally include an access date in an AMA website citation (or when citing any source with a URL). This is because webpages can change their content over time, so it’s useful for the reader to know when you accessed the page.

When a publication or update date is provided on the page, you should include it in addition to the access date. The access date appears second in this case, e.g., ‘Published June 19, 2021. Accessed August 29, 2022.’

Don’t include an access date when citing a source with a DOI (such as in an AMA journal article citation ).

Some variables have fixed levels. For example, gender and ethnicity are always nominal level data because they cannot be ranked.

However, for other variables, you can choose the level of measurement . For example, income is a variable that can be recorded on an ordinal or a ratio scale:

• At an ordinal level , you could create 5 income groupings and code the incomes that fall within them from 1–5.
• At a ratio level , you would record exact numbers for income.

If you have a choice, the ratio level is always preferable because you can analyse data in more ways. The higher the level of measurement, the more precise your data is.

The level at which you measure a variable determines how you can analyse your data.

Depending on the level of measurement , you can perform different descriptive statistics to get an overall summary of your data and inferential statistics to see if your results support or refute your hypothesis .

Levels of measurement tell you how precisely variables are recorded. There are 4 levels of measurement, which can be ranked from low to high:

• Nominal : the data can only be categorised.
• Ordinal : the data can be categorised and ranked.
• Interval : the data can be categorised and ranked, and evenly spaced.
• Ratio : the data can be categorised, ranked, evenly spaced and has a natural zero.

Statistical analysis is the main method for analyzing quantitative research data . It uses probabilities and models to test predictions about a population from sample data.

The null hypothesis is often abbreviated as H 0 . When the null hypothesis is written using mathematical symbols, it always includes an equality symbol (usually =, but sometimes ≥ or ≤).

The alternative hypothesis is often abbreviated as H a or H 1 . When the alternative hypothesis is written using mathematical symbols, it always includes an inequality symbol (usually ≠, but sometimes < or >).

As the degrees of freedom increase, Student’s t distribution becomes less leptokurtic , meaning that the probability of extreme values decreases. The distribution becomes more and more similar to a standard normal distribution .

When there are only one or two degrees of freedom , the chi-square distribution is shaped like a backwards ‘J’. When there are three or more degrees of freedom, the distribution is shaped like a right-skewed hump. As the degrees of freedom increase, the hump becomes less right-skewed and the peak of the hump moves to the right. The distribution becomes more and more similar to a normal distribution .

‘Looking forward in hearing from you’ is an incorrect version of the phrase looking forward to hearing from you . The phrasal verb ‘looking forward to’ always needs the preposition ‘to’, not ‘in’.

• I am looking forward in hearing from you.
• I am looking forward to hearing from you.

Some synonyms and near synonyms for the expression looking forward to hearing from you include:

• Eagerly awaiting your response
• Hoping to hear from you soon
• It would be great to hear back from you
• Thanks in advance for your reply

People sometimes mistakenly write ‘looking forward to hear from you’, but this is incorrect. The correct phrase is looking forward to hearing from you .

The phrasal verb ‘look forward to’ is always followed by a direct object, the thing you’re looking forward to. As the direct object has to be a noun phrase , it should be the gerund ‘hearing’, not the verb ‘hear’.

• I’m looking forward to hear from you soon.
• I’m looking forward to hearing from you soon.

Traditionally, the sign-off Yours sincerely is used in an email message or letter when you are writing to someone you have interacted with before, not a complete stranger.

Yours faithfully is used instead when you are writing to someone you have had no previous correspondence with, especially if you greeted them as ‘ Dear Sir or Madam ’.

Just checking in   is a standard phrase used to start an email (or other message) that’s intended to ask someone for a response or follow-up action in a friendly, informal way. However, it’s a cliché opening that can come across as passive-aggressive, so we recommend avoiding it in favor of a more direct opening like “We previously discussed …”

In a more personal context, you might encounter “just checking in” as part of a longer phrase such as “I’m just checking in to see how you’re doing”. In this case, it’s not asking the other person to do anything but rather asking about their well-being (emotional or physical) in a friendly way.

“Earliest convenience” is part of the phrase at your earliest convenience , meaning “as soon as you can”. 

It’s typically used to end an email in a formal context by asking the recipient to do something when it’s convenient for them to do so.

ASAP is an abbreviation of the phrase “as soon as possible”. 

It’s typically used to indicate a sense of urgency in highly informal contexts (e.g., “Let me know ASAP if you need me to drive you to the airport”).

“ASAP” should be avoided in more formal correspondence. Instead, use an alternative like at your earliest convenience .

Some synonyms and near synonyms of the verb   compose   (meaning “to make up”) are:

People increasingly use “comprise” as a synonym of “compose.” However, this is normally still seen as a mistake, and we recommend avoiding it in your academic writing . “Comprise” traditionally means “to be made up of,” not “to make up.”

Some synonyms and near synonyms of the verb comprise are:

• Be composed of
• Be made up of

People increasingly use “comprise” interchangeably with “compose,” meaning that they consider words like “compose,” “constitute,” and “form” to be synonymous with “comprise.” However, this is still normally regarded as an error, and we advise against using these words interchangeably in academic writing .

A fallacy is a mistaken belief, particularly one based on unsound arguments or one that lacks the evidence to support it. Common types of fallacy that may compromise the quality of your research are:

• Correlation/causation fallacy: Claiming that two events that occur together have a cause-and-effect relationship even though this can’t be proven
• Ecological fallacy : Making inferences about the nature of individuals based on aggregate data for the group
• The sunk cost fallacy : Following through on a project or decision because we have already invested time, effort, or money into it, even if the current costs outweigh the benefits
• The base-rate fallacy : Ignoring base-rate or statistically significant information, such as sample size or the relative frequency of an event, in favor of  less relevant information e.g., pertaining to a single case, or a small number of cases
• The planning fallacy : Underestimating the time needed to complete a future task, even when we know that similar tasks in the past have taken longer than planned

The planning fallacy refers to people’s tendency to underestimate the resources needed to complete a future task, despite knowing that previous tasks have also taken longer than planned.

For example, people generally tend to underestimate the cost and time needed for construction projects. The planning fallacy occurs due to people’s tendency to overestimate the chances that positive events, such as a shortened timeline, will happen to them. This phenomenon is called optimism bias or positivity bias.

Although both red herring fallacy and straw man fallacy are logical fallacies or reasoning errors, they denote different attempts to “win” an argument. More specifically:

• A red herring fallacy refers to an attempt to change the subject and divert attention from the original issue. In other words, a seemingly solid but ultimately irrelevant argument is introduced into the discussion, either on purpose or by mistake.
• A straw man argument involves the deliberate distortion of another person’s argument. By oversimplifying or exaggerating it, the other party creates an easy-to-refute argument and then attacks it.

The red herring fallacy is a problem because it is flawed reasoning. It is a distraction device that causes people to become sidetracked from the main issue and draw wrong conclusions.

Although a red herring may have some kernel of truth, it is used as a distraction to keep our eyes on a different matter. As a result, it can cause us to accept and spread misleading information.

The sunk cost fallacy and escalation of commitment (or commitment bias ) are two closely related terms. However, there is a slight difference between them:

• Escalation of commitment (aka commitment bias ) is the tendency to be consistent with what we have already done or said we will do in the past, especially if we did so in public. In other words, it is an attempt to save face and appear consistent.
• Sunk cost fallacy is the tendency to stick with a decision or a plan even when it’s failing. Because we have already invested valuable time, money, or energy, quitting feels like these resources were wasted.

In other words, escalating commitment is a manifestation of the sunk cost fallacy: an irrational escalation of commitment frequently occurs when people refuse to accept that the resources they’ve already invested cannot be recovered. Instead, they insist on more spending to justify the initial investment (and the incurred losses).

When you are faced with a straw man argument , the best way to respond is to draw attention to the fallacy and ask your discussion partner to show how your original statement and their distorted version are the same. Since these are different, your partner will either have to admit that their argument is invalid or try to justify it by using more flawed reasoning, which you can then attack.

The straw man argument is a problem because it occurs when we fail to take an opposing point of view seriously. Instead, we intentionally misrepresent our opponent’s ideas and avoid genuinely engaging with them. Due to this, resorting to straw man fallacy lowers the standard of constructive debate.

A straw man argument is a distorted (and weaker) version of another person’s argument that can easily be refuted (e.g., when a teacher proposes that the class spend more time on math exercises, a parent complains that the teacher doesn’t care about reading and writing).

This is a straw man argument because it misrepresents the teacher’s position, which didn’t mention anything about cutting down on reading and writing. The straw man argument is also known as the straw man fallacy .

A slippery slope argument is not always a fallacy.

• When someone claims adopting a certain policy or taking a certain action will automatically lead to a series of other policies or actions also being taken, this is a slippery slope argument.
• If they don’t show a causal connection between the advocated policy and the consequent policies, then they commit a slippery slope fallacy .

There are a number of ways you can deal with slippery slope arguments especially when you suspect these are fallacious:

• Slippery slope arguments take advantage of the gray area between an initial action or decision and the possible next steps that might lead to the undesirable outcome. You can point out these missing steps and ask your partner to indicate what evidence exists to support the claimed relationship between two or more events.
• Ask yourself if each link in the chain of events or action is valid. Every proposition has to be true for the overall argument to work, so even if one link is irrational or not supported by evidence, then the argument collapses.
• Sometimes people commit a slippery slope fallacy unintentionally. In these instances, use an example that demonstrates the problem with slippery slope arguments in general (e.g., by using statements to reach a conclusion that is not necessarily relevant to the initial statement). By attacking the concept of slippery slope arguments you can show that they are often fallacious.

People sometimes confuse cognitive bias and logical fallacies because they both relate to flawed thinking. However, they are not the same:

• Cognitive bias is the tendency to make decisions or take action in an illogical way because of our values, memory, socialization, and other personal attributes. In other words, it refers to a fixed pattern of thinking rooted in the way our brain works.
• Logical fallacies relate to how we make claims and construct our arguments in the moment. They are statements that sound convincing at first but can be disproven through logical reasoning.

In other words, cognitive bias refers to an ongoing predisposition, while logical fallacy refers to mistakes of reasoning that occur in the moment.

An appeal to ignorance (ignorance here meaning lack of evidence) is a type of informal logical fallacy .

It asserts that something must be true because it hasn’t been proven false—or that something must be false because it has not yet been proven true.

For example, “unicorns exist because there is no evidence that they don’t.” The appeal to ignorance is also called the burden of proof fallacy .

An ad hominem (Latin for “to the person”) is a type of informal logical fallacy . Instead of arguing against a person’s position, an ad hominem argument attacks the person’s character or actions in an effort to discredit them.

This rhetorical strategy is fallacious because a person’s character, motive, education, or other personal trait is logically irrelevant to whether their argument is true or false.

Name-calling is common in ad hominem fallacy (e.g., “environmental activists are ineffective because they’re all lazy tree-huggers”).

Ad hominem is a persuasive technique where someone tries to undermine the opponent’s argument by personally attacking them.

In this way, one can redirect the discussion away from the main topic and to the opponent’s personality without engaging with their viewpoint. When the opponent’s personality is irrelevant to the discussion, we call it an ad hominem fallacy .

Ad hominem tu quoque (‘you too”) is an attempt to rebut a claim by attacking its proponent on the grounds that they uphold a double standard or that they don’t practice what they preach. For example, someone is telling you that you should drive slowly otherwise you’ll get a speeding ticket one of these days, and you reply “but you used to get them all the time!”

Argumentum ad hominem means “argument to the person” in Latin and it is commonly referred to as ad hominem argument or personal attack. Ad hominem arguments are used in debates to refute an argument by attacking the character of the person making it, instead of the logic or premise of the argument itself.

The opposite of the hasty generalization fallacy is called slothful induction fallacy or appeal to coincidence .

It is the tendency to deny a conclusion even though there is sufficient evidence that supports it. Slothful induction occurs due to our natural tendency to dismiss events or facts that do not align with our personal biases and expectations. For example, a researcher may try to explain away unexpected results by claiming it is just a coincidence.

To avoid a hasty generalization fallacy we need to ensure that the conclusions drawn are well-supported by the appropriate evidence. More specifically:

• In statistics , if we want to draw inferences about an entire population, we need to make sure that the sample is random and representative of the population . We can achieve that by using a probability sampling method , like simple random sampling or stratified sampling .
• In academic writing , use precise language and measured phases. Try to avoid making absolute claims, cite specific instances and examples without applying the findings to a larger group.
• As readers, we need to ask ourselves “does the writer demonstrate sufficient knowledge of the situation or phenomenon that would allow them to make a generalization?”

The hasty generalization fallacy and the anecdotal evidence fallacy are similar in that they both result in conclusions drawn from insufficient evidence. However, there is a difference between the two:

• The hasty generalization fallacy involves genuinely considering an example or case (i.e., the evidence comes first and then an incorrect conclusion is drawn from this).
• The anecdotal evidence fallacy (also known as “cherry-picking” ) is knowing in advance what conclusion we want to support, and then selecting the story (or a few stories) that support it. By overemphasizing anecdotal evidence that fits well with the point we are trying to make, we overlook evidence that would undermine our argument.

Although many sources use circular reasoning fallacy and begging the question interchangeably, others point out that there is a subtle difference between the two:

• Begging the question fallacy occurs when you assume that an argument is true in order to justify a conclusion. If something begs the question, what you are actually asking is, “Is the premise of that argument actually true?” For example, the statement “Snakes make great pets. That’s why we should get a snake” begs the question “are snakes really great pets?”
• Circular reasoning fallacy on the other hand, occurs when the evidence used to support a claim is just a repetition of the claim itself.  For example, “People have free will because they can choose what to do.”

In other words, we could say begging the question is a form of circular reasoning.

Circular reasoning fallacy uses circular reasoning to support an argument. More specifically, the evidence used to support a claim is just a repetition of the claim itself. For example: “The President of the United States is a good leader (claim), because they are the leader of this country (supporting evidence)”.

An example of a non sequitur is the following statement:

“Giving up nuclear weapons weakened the United States’ military. Giving up nuclear weapons also weakened China. For this reason, it is wrong to try to outlaw firearms in the United States today.”

Clearly there is a step missing in this line of reasoning and the conclusion does not follow from the premise, resulting in a non sequitur fallacy .

The difference between the post hoc fallacy and the non sequitur fallacy is that post hoc fallacy infers a causal connection between two events where none exists, whereas the non sequitur fallacy infers a conclusion that lacks a logical connection to the premise.

In other words, a post hoc fallacy occurs when there is a lack of a cause-and-effect relationship, while a non sequitur fallacy occurs when there is a lack of logical connection.

An example of post hoc fallacy is the following line of reasoning:

“Yesterday I had ice cream, and today I have a terrible stomachache. I’m sure the ice cream caused this.”

Although it is possible that the ice cream had something to do with the stomachache, there is no proof to justify the conclusion other than the order of events. Therefore, this line of reasoning is fallacious.

Post hoc fallacy and hasty generalisation fallacy are similar in that they both involve jumping to conclusions. However, there is a difference between the two:

• Post hoc fallacy is assuming a cause and effect relationship between two events, simply because one happened after the other.
• Hasty generalisation fallacy is drawing a general conclusion from a small sample or little evidence.

In other words, post hoc fallacy involves a leap to a causal claim; hasty generalisation fallacy involves a leap to a general proposition.

The fallacy of composition is similar to and can be confused with the hasty generalization fallacy . However, there is a difference between the two:

• The fallacy of composition involves drawing an inference about the characteristics of a whole or group based on the characteristics of its individual members.
• The hasty generalization fallacy involves drawing an inference about a population or class of things on the basis of few atypical instances or a small sample of that population or thing.

In other words, the fallacy of composition is using an unwarranted assumption that we can infer something about a whole based on the characteristics of its parts, while the hasty generalization fallacy is using insufficient evidence to draw a conclusion.

The opposite of the fallacy of composition is the fallacy of division . In the fallacy of division, the assumption is that a characteristic which applies to a whole or a group must necessarily apply to the parts or individual members. For example, “Australians travel a lot. Gary is Australian, so he must travel a lot.”

Base rate fallacy can be avoided by following these steps:

• Avoid making an important decision in haste. When we are under pressure, we are more likely to resort to cognitive shortcuts like the availability heuristic and the representativeness heuristic . Due to this, we are more likely to factor in only current and vivid information, and ignore the actual probability of something happening (i.e., base rate).
• Take a long-term view on the decision or question at hand. Look for relevant statistical data, which can reveal long-term trends and give you the full picture.
• Talk to experts like professionals. They are more aware of probabilities related to specific decisions.

Suppose there is a population consisting of 90% psychologists and 10% engineers. Given that you know someone enjoyed physics at school, you may conclude that they are an engineer rather than a psychologist, even though you know that this person comes from a population consisting of far more psychologists than engineers.

When we ignore the rate of occurrence of some trait in a population (the base-rate information) we commit base rate fallacy .

Cost-benefit fallacy is a common error that occurs when allocating sources in project management. It is the fallacy of assuming that cost-benefit estimates are more or less accurate, when in fact they are highly inaccurate and biased. This means that cost-benefit analyses can be useful, but only after the cost-benefit fallacy has been acknowledged and corrected for. Cost-benefit fallacy is a type of base rate fallacy .

In advertising, the fallacy of equivocation is often used to create a pun. For example, a billboard company might advertise their billboards using a line like: “Looking for a sign? This is it!” The word sign has a literal meaning as billboard and a figurative one as a sign from God, the universe, etc.

Equivocation is a fallacy because it is a form of argumentation that is both misleading and logically unsound. When the meaning of a word or phrase shifts in the course of an argument, it causes confusion and also implies that the conclusion (which may be true) does not follow from the premise.

The fallacy of equivocation is an informal logical fallacy, meaning that the error lies in the content of the argument instead of the structure.

Fallacies of relevance are a group of fallacies that occur in arguments when the premises are logically irrelevant to the conclusion. Although at first there seems to be a connection between the premise and the conclusion, in reality fallacies of relevance use unrelated forms of appeal.

For example, the genetic fallacy makes an appeal to the source or origin of the claim in an attempt to assert or refute something.

The ad hominem fallacy and the genetic fallacy are closely related in that they are both fallacies of relevance. In other words, they both involve arguments that use evidence or examples that are not logically related to the argument at hand. However, there is a difference between the two:

• In the ad hominem fallacy , the goal is to discredit the argument by discrediting the person currently making the argument.
• In the genetic fallacy , the goal is to discredit the argument by discrediting the history or origin (i.e., genesis) of an argument.

False dilemma fallacy is also known as false dichotomy, false binary, and “either-or” fallacy. It is the fallacy of presenting only two choices, outcomes, or sides to an argument as the only possibilities, when more are available.

The false dilemma fallacy works in two ways:

• By presenting only two options as if these were the only ones available
• By presenting two options as mutually exclusive (i.e., only one option can be selected or can be true at a time)

In both cases, by using the false dilemma fallacy, one conceals alternative choices and doesn’t allow others to consider the full range of options. This is usually achieved through an“either-or” construction and polarised, divisive language (“you are either a friend or an enemy”).

The best way to avoid a false dilemma fallacy is to pause and reflect on two points:

• Are the options presented truly the only ones available ? It could be that another option has been deliberately omitted.
• Are the options mentioned mutually exclusive ? Perhaps all of the available options can be selected (or be true) at the same time, which shows that they aren’t mutually exclusive. Proving this is called “escaping between the horns of the dilemma.”

Begging the question fallacy is an argument in which you assume what you are trying to prove. In other words, your position and the justification of that position are the same, only slightly rephrased.

For example: “All freshmen should attend college orientation, because all college students should go to such an orientation.”

The complex question fallacy and begging the question fallacy are similar in that they are both based on assumptions. However, there is a difference between them:

• A complex question fallacy occurs when someone asks a question that presupposes the answer to another question that has not been established or accepted by the other person. For example, asking someone “Have you stopped cheating on tests?”, unless it has previously been established that the person is indeed cheating on tests, is a fallacy.
• Begging the question fallacy occurs when we assume the very thing as a premise that we’re trying to prove in our conclusion. In other words, the conclusion is used to support the premises, and the premises prove the validity of the conclusion. For example: “God exists because the Bible says so, and the Bible is true because it is the word of God.”

In other words, begging the question is about drawing a conclusion based on an assumption, while a complex question involves asking a question that presupposes the answer to a prior question.

“ No true Scotsman ” arguments aren’t always fallacious. When there is a generally accepted definition of who or what constitutes a group, it’s reasonable to use statements in the form of “no true Scotsman”.

For example, the statement that “no true pacifist would volunteer for military service” is not fallacious, since a pacifist is, by definition, someone who opposes war or violence as a means of settling disputes.

No true Scotsman arguments are fallacious because instead of logically refuting the counterexample, they simply assert that it doesn’t count. In other words, the counterexample is rejected for psychological, but not logical, reasons.

The appeal to purity or no true Scotsman fallacy is an attempt to defend a generalisation about a group from a counterexample by shifting the definition of the group in the middle of the argument. In this way, one can exclude the counterexample as not being “true”, “genuine”, or “pure” enough to be considered as part of the group in question.

To identify an appeal to authority fallacy , you can ask yourself the following questions:

• Is the authority cited really a qualified expert in this particular area under discussion? For example, someone who has formal education or years of experience can be an expert.
• Do experts disagree on this particular subject? If that is the case, then for almost any claim supported by one expert there will be a counterclaim that is supported by another expert. If there is no consensus, an appeal to authority is fallacious.
• Is the authority in question biased? If you suspect that an expert’s prejudice and bias could have influenced their views, then the expert is not reliable and an argument citing this expert will be fallacious.To identify an appeal to authority fallacy, you ask yourself whether the authority cited is a qualified expert in the particular area under discussion.

Appeal to authority is a fallacy when those who use it do not provide any justification to support their argument. Instead they cite someone famous who agrees with their viewpoint, but is not qualified to make reliable claims on the subject.

Appeal to authority fallacy is often convincing because of the effect authority figures have on us. When someone cites a famous person, a well-known scientist, a politician, etc. people tend to be distracted and often fail to critically examine whether the authority figure is indeed an expert in the area under discussion.

The ad populum fallacy is common in politics. One example is the following viewpoint: “The majority of our countrymen think we should have military operations overseas; therefore, it’s the right thing to do.”

This line of reasoning is fallacious, because popular acceptance of a belief or position does not amount to a justification of that belief. In other words, following the prevailing opinion without examining the underlying reasons is irrational.

The ad populum fallacy plays on our innate desire to fit in (known as “bandwagon effect”). If many people believe something, our common sense tells us that it must be true and we tend to accept it. However, in logic, the popularity of a proposition cannot serve as evidence of its truthfulness.

Ad populum (or appeal to popularity) fallacy and appeal to authority fallacy are similar in that they both conflate the validity of a belief with its popular acceptance among a specific group. However there is a key difference between the two:

• An ad populum fallacy tries to persuade others by claiming that something is true or right because a lot of people think so.
• An appeal to authority fallacy tries to persuade by claiming a group of experts believe something is true or right, therefore it must be so.

To identify a false cause fallacy , you need to carefully analyse the argument:

• When someone claims that one event directly causes another, ask if there is sufficient evidence to establish a cause-and-effect relationship. 
• Ask if the claim is based merely on the chronological order or co-occurrence of the two events. 
• Consider alternative possible explanations (are there other factors at play that could influence the outcome?).

By carefully analysing the reasoning, considering alternative explanations, and examining the evidence provided, you can identify a false cause fallacy and discern whether a causal claim is valid or flawed.

False cause fallacy examples include: 

• Believing that wearing your lucky jersey will help your team win 
• Thinking that everytime you wash your car, it rains
• Claiming that playing video games causes violent behavior 

In each of these examples, we falsely assume that one event causes another without any proof.

The planning fallacy and procrastination are not the same thing. Although they both relate to time and task management, they describe different challenges:

• The planning fallacy describes our inability to correctly estimate how long a future task will take, mainly due to optimism bias and a strong focus on the best-case scenario.
• Procrastination refers to postponing a task, usually by focusing on less urgent or more enjoyable activities. This is due to psychological reasons, like fear of failure.

In other words, the planning fallacy refers to inaccurate predictions about the time we need to finish a task, while procrastination is a deliberate delay due to psychological factors.

A real-life example of the planning fallacy is the construction of the Sydney Opera House in Australia. When construction began in the late 1950s, it was initially estimated that it would be completed in four years at a cost of around $7 million.

Because the government wanted the construction to start before political opposition would stop it and while public opinion was still favorable, a number of design issues had not been carefully studied in advance. Due to this, several problems appeared immediately after the project commenced.

The construction process eventually stretched over 14 years, with the Opera House being completed in 1973 at a cost of over $100 million, significantly exceeding the initial estimates.

An example of appeal to pity fallacy is the following appeal by a student to their professor:

“Professor, please consider raising my grade. I had a terrible semester: my car broke down, my laptop got stolen, and my cat got sick.”

While these circumstances may be unfortunate, they are not directly related to the student’s academic performance.

While both the appeal to pity fallacy and   red herring fallacy can serve as a distraction from the original discussion topic, they are distinct fallacies. More specifically:

• Appeal to pity fallacy attempts to evoke feelings of sympathy, pity, or guilt in an audience, so that they accept the speaker’s conclusion as truthful.
• Red herring fallacy attempts to introduce an irrelevant piece of information that diverts the audience’s attention to a different topic.

Both fallacies can be used as a tool of deception. However, they operate differently and serve distinct purposes in arguments.

Argumentum ad misericordiam (Latin for “argument from pity or misery”) is another name for appeal to pity fallacy . It occurs when someone evokes sympathy or guilt in an attempt to gain support for their claim, without providing any logical reasons to support the claim itself. Appeal to pity is a deceptive tactic of argumentation, playing on people’s emotions to sway their opinion.

Yes, it’s quite common to start a sentence with a preposition, and there’s no reason not to do so.

For example, the sentence “ To many, she was a hero” is perfectly grammatical. It could also be rephrased as “She was a hero to  many”, but there’s no particular reason to do so. Both versions are fine.

Some people argue that you shouldn’t end a sentence with a preposition , but that “rule” can also be ignored, since it’s not supported by serious language authorities.

Yes, it’s fine to end a sentence with a preposition . The “rule” against doing so is overwhelmingly rejected by modern style guides and language authorities and is based on the rules of Latin grammar, not English.

Trying to avoid ending a sentence with a preposition often results in very unnatural phrasings. For example, turning “He knows what he’s talking about ” into “He knows about what he’s talking” or “He knows that about which he’s talking” is definitely not an improvement.

No, ChatGPT is not a credible source of factual information and can’t be cited for this purpose in academic writing . While it tries to provide accurate answers, it often gets things wrong because its responses are based on patterns, not facts and data.

Specifically, the CRAAP test for evaluating sources includes five criteria: currency , relevance , authority , accuracy , and purpose . ChatGPT fails to meet at least three of them:

• Currency: The dataset that ChatGPT was trained on only extends to 2021, making it slightly outdated.
• Authority: It’s just a language model and is not considered a trustworthy source of factual information.
• Accuracy: It bases its responses on patterns rather than evidence and is unable to cite its sources .

So you shouldn’t cite ChatGPT as a trustworthy source for a factual claim. You might still cite ChatGPT for other reasons – for example, if you’re writing a paper about AI language models, ChatGPT responses are a relevant primary source .

ChatGPT is an AI language model that was trained on a large body of text from a variety of sources (e.g., Wikipedia, books, news articles, scientific journals). The dataset only went up to 2021, meaning that it lacks information on more recent events.

It’s also important to understand that ChatGPT doesn’t access a database of facts to answer your questions. Instead, its responses are based on patterns that it saw in the training data.

So ChatGPT is not always trustworthy . It can usually answer general knowledge questions accurately, but it can easily give misleading answers on more specialist topics.

Another consequence of this way of generating responses is that ChatGPT usually can’t cite its sources accurately. It doesn’t really know what source it’s basing any specific claim on. It’s best to check any information you get from it against a credible source .

No, it is not possible to cite your sources with ChatGPT . You can ask it to create citations, but it isn’t designed for this task and tends to make up sources that don’t exist or present information in the wrong format. ChatGPT also cannot add citations to direct quotes in your text.

Instead, use a tool designed for this purpose, like the Scribbr Citation Generator .

But you can use ChatGPT for assignments in other ways, to provide inspiration, feedback, and general writing advice.

GPT  stands for “generative pre-trained transformer”, which is a type of large language model: a neural network trained on a very large amount of text to produce convincing, human-like language outputs. The Chat part of the name just means “chat”: ChatGPT is a chatbot that you interact with by typing in text.

The technology behind ChatGPT is GPT-3.5 (in the free version) or GPT-4 (in the premium version). These are the names for the specific versions of the GPT model. GPT-4 is currently the most advanced model that OpenAI has created. It’s also the model used in Bing’s chatbot feature.

ChatGPT was created by OpenAI, an AI research company. It started as a nonprofit company in 2015 but became for-profit in 2019. Its CEO is Sam Altman, who also co-founded the company. OpenAI released ChatGPT as a free “research preview” in November 2022. Currently, it’s still available for free, although a more advanced premium version is available if you pay for it.

OpenAI is also known for developing DALL-E, an AI image generator that runs on similar technology to ChatGPT.

ChatGPT is owned by OpenAI, the company that developed and released it. OpenAI is a company dedicated to AI research. It started as a nonprofit company in 2015 but transitioned to for-profit in 2019. Its current CEO is Sam Altman, who also co-founded the company.

In terms of who owns the content generated by ChatGPT, OpenAI states that it will not claim copyright on this content , and the terms of use state that “you can use Content for any purpose, including commercial purposes such as sale or publication”. This means that you effectively own any content you generate with ChatGPT and can use it for your own purposes.

Be cautious about how you use ChatGPT content in an academic context. University policies on AI writing are still developing, so even if you “own” the content, you’re often not allowed to submit it as your own work according to your university or to publish it in a journal.

ChatGPT is a chatbot based on a large language model (LLM). These models are trained on huge datasets consisting of hundreds of billions of words of text, based on which the model learns to effectively predict natural responses to the prompts you enter.

ChatGPT was also refined through a process called reinforcement learning from human feedback (RLHF), which involves “rewarding” the model for providing useful answers and discouraging inappropriate answers – encouraging it to make fewer mistakes.

Essentially, ChatGPT’s answers are based on predicting the most likely responses to your inputs based on its training data, with a reward system on top of this to incentivise it to give you the most helpful answers possible. It’s a bit like an incredibly advanced version of predictive text. This is also one of ChatGPT’s limitations : because its answers are based on probabilities, they’re not always trustworthy .

OpenAI may store ChatGPT conversations for the purposes of future training. Additionally, these conversations may be monitored by human AI trainers.

Users can choose not to have their chat history saved. Unsaved chats are not used to train future models and are permanently deleted from ChatGPT’s system after 30 days.

The official ChatGPT app is currently only available on iOS devices. If you don’t have an iOS device, only use the official OpenAI website to access the tool. This helps to eliminate the potential risk of downloading fraudulent or malicious software.

ChatGPT conversations are generally used to train future models and to resolve issues/bugs. These chats may be monitored by human AI trainers.

However, users can opt out of having their conversations used for training. In these instances, chats are monitored only for potential abuse.

Yes, using ChatGPT as a conversation partner is a great way to practice a language in an interactive way.

Try using a prompt like this one:

“Please be my Spanish conversation partner. Only speak to me in Spanish. Keep your answers short (maximum 50 words). Ask me questions. Let’s start the conversation with the following topic: [conversation topic].”

Yes, there are a variety of ways to use ChatGPT for language learning , including treating it as a conversation partner, asking it for translations, and using it to generate a curriculum or practice exercises.

AI detectors aim to identify the presence of AI-generated text (e.g., from ChatGPT ) in a piece of writing, but they can’t do so with complete accuracy. In our comparison of the best AI detectors , we found that the 10 tools we tested had an average accuracy of 60%. The best free tool had 68% accuracy, the best premium tool 84%.

Because of how AI detectors work , they can never guarantee 100% accuracy, and there is always at least a small risk of false positives (human text being marked as AI-generated). Therefore, these tools should not be relied upon to provide absolute proof that a text is or isn’t AI-generated. Rather, they can provide a good indication in combination with other evidence.

Tools called AI detectors are designed to label text as AI-generated or human. AI detectors work by looking for specific characteristics in the text, such as a low level of randomness in word choice and sentence length. These characteristics are typical of AI writing, allowing the detector to make a good guess at when text is AI-generated.

But these tools can’t guarantee 100% accuracy. Check out our comparison of the best AI detectors to learn more.

You can also manually watch for clues that a text is AI-generated – for example, a very different style from the writer’s usual voice or a generic, overly polite tone.

Our research into the best summary generators (aka summarisers or summarising tools) found that the best summariser available in 2023 is the one offered by QuillBot.

While many summarisers just pick out some sentences from the text, QuillBot generates original summaries that are creative, clear, accurate, and concise. It can summarise texts of up to 1,200 words for free, or up to 6,000 with a premium subscription.

Try the QuillBot summarizer for free

Deep learning requires a large dataset (e.g., images or text) to learn from. The more diverse and representative the data, the better the model will learn to recognise objects or make predictions. Only when the training data is sufficiently varied can the model make accurate predictions or recognise objects from new data.

Deep learning models can be biased in their predictions if the training data consist of biased information. For example, if a deep learning model used for screening job applicants has been trained with a dataset consisting primarily of white male applicants, it will consistently favour this specific population over others.

A good ChatGPT prompt (i.e., one that will get you the kinds of responses you want):

• Gives the tool a role to explain what type of answer you expect from it
• Is precisely formulated and gives enough context
• Is free from bias
• Has been tested and improved by experimenting with the tool

ChatGPT prompts are the textual inputs (e.g., questions, instructions) that you enter into ChatGPT to get responses.

ChatGPT predicts an appropriate response to the prompt you entered. In general, a more specific and carefully worded prompt will get you better responses.

Yes, ChatGPT is currently available for free. You have to sign up for a free account to use the tool, and you should be aware that your data may be collected to train future versions of the model.

To sign up and use the tool for free, go to this page and click “Sign up”. You can do so with your email or with a Google account.

A premium version of the tool called ChatGPT Plus is available as a monthly subscription. It currently costs £16 and gets you access to features like GPT-4 (a more advanced version of the language model). But it’s optional: you can use the tool completely free if you’re not interested in the extra features.

You can access ChatGPT by signing up for a free account:

• Follow this link to the ChatGPT website.
• Click on “Sign up” and fill in the necessary details (or use your Google account). It’s free to sign up and use the tool.
• Type a prompt into the chat box to get started!

A ChatGPT app is also available for iOS, and an Android app is planned for the future. The app works similarly to the website, and you log in with the same account for both.

According to OpenAI’s terms of use, users have the right to reproduce text generated by ChatGPT during conversations.

However, publishing ChatGPT outputs may have legal implications , such as copyright infringement.

Users should be aware of such issues and use ChatGPT outputs as a source of inspiration instead.

According to OpenAI’s terms of use, users have the right to use outputs from their own ChatGPT conversations for any purpose (including commercial publication).

However, users should be aware of the potential legal implications of publishing ChatGPT outputs. ChatGPT responses are not always unique: different users may receive the same response.

Furthermore, ChatGPT outputs may contain copyrighted material. Users may be liable if they reproduce such material.

ChatGPT can sometimes reproduce biases from its training data , since it draws on the text it has “seen” to create plausible responses to your prompts.

For example, users have shown that it sometimes makes sexist assumptions such as that a doctor mentioned in a prompt must be a man rather than a woman. Some have also pointed out political bias in terms of which political figures the tool is willing to write positively or negatively about and which requests it refuses.

The tool is unlikely to be consistently biased toward a particular perspective or against a particular group. Rather, its responses are based on its training data and on the way you phrase your ChatGPT prompts . It’s sensitive to phrasing, so asking it the same question in different ways will result in quite different answers.

Information extraction  refers to the process of starting from unstructured sources (e.g., text documents written in ordinary English) and automatically extracting structured information (i.e., data in a clearly defined format that’s easily understood by computers). It’s an important concept in natural language processing (NLP) .

For example, you might think of using news articles full of celebrity gossip to automatically create a database of the relationships between the celebrities mentioned (e.g., married, dating, divorced, feuding). You would end up with data in a structured format, something like MarriageBetween(celebrity 1 ,celebrity 2 ,date) .

The challenge involves developing systems that can “understand” the text well enough to extract this kind of data from it.

Knowledge representation and reasoning (KRR) is the study of how to represent information about the world in a form that can be used by a computer system to solve and reason about complex problems. It is an important field of artificial intelligence (AI) research.

An example of a KRR application is a semantic network, a way of grouping words or concepts by how closely related they are and formally defining the relationships between them so that a machine can “understand” language in something like the way people do.

A related concept is information extraction , concerned with how to get structured information from unstructured sources.

Yes, you can use ChatGPT to summarise text . This can help you understand complex information more easily, summarise the central argument of your own paper, or clarify your research question.

You can also use Scribbr’s free text summariser , which is designed specifically for this purpose.

Yes, you can use ChatGPT to paraphrase text to help you express your ideas more clearly, explore different ways of phrasing your arguments, and avoid repetition.

However, it’s not specifically designed for this purpose. We recommend using a specialised tool like Scribbr’s free paraphrasing tool , which will provide a smoother user experience.

Yes, you use ChatGPT to help write your college essay by having it generate feedback on certain aspects of your work (consistency of tone, clarity of structure, etc.).

However, ChatGPT is not able to adequately judge qualities like vulnerability and authenticity. For this reason, it’s important to also ask for feedback from people who have experience with college essays and who know you well. Alternatively, you can get advice using Scribbr’s essay editing service .

No, having ChatGPT write your college essay can negatively impact your application in numerous ways. ChatGPT outputs are unoriginal and lack personal insight.

Furthermore, Passing off AI-generated text as your own work is considered academically dishonest . AI detectors may be used to detect this offense, and it’s highly unlikely that any university will accept you if you are caught submitting an AI-generated admission essay.

However, you can use ChatGPT to help write your college essay during the preparation and revision stages (e.g., for brainstorming ideas and generating feedback).

ChatGPT and other AI writing tools can have unethical uses. These include:

• Reproducing biases and false information
• Using ChatGPT to cheat in academic contexts
• Violating the privacy of others by inputting personal information

However, when used correctly, AI writing tools can be helpful resources for improving your academic writing and research skills. Some ways to use ChatGPT ethically include:

• Following your institution’s guidelines
• Critically evaluating outputs
• Being transparent about how you used the tool

Ask our team

Want to contact us directly? No problem. We are always here for you.

• Chat with us
• Email [email protected]
• Call +44 (0)20 3917 4242
• WhatsApp +31 20 261 6040

Our support team is here to help you daily via chat, WhatsApp, email, or phone between 9:00 a.m. to 11:00 p.m. CET.

Our APA experts default to APA 7 for editing and formatting. For the Citation Editing Service you are able to choose between APA 6 and 7.

Yes, if your document is longer than 20,000 words, you will get a sample of approximately 2,000 words. This sample edit gives you a first impression of the editor’s editing style and a chance to ask questions and give feedback.

How does the sample edit work?

You will receive the sample edit within 24 hours after placing your order. You then have 24 hours to let us know if you’re happy with the sample or if there’s something you would like the editor to do differently.

Read more about how the sample edit works

Yes, you can upload your document in sections.

We try our best to ensure that the same editor checks all the different sections of your document. When you upload a new file, our system recognizes you as a returning customer, and we immediately contact the editor who helped you before.

However, we cannot guarantee that the same editor will be available. Your chances are higher if

• You send us your text as soon as possible and
• You can be flexible about the deadline.

Please note that the shorter your deadline is, the lower the chance that your previous editor is not available.

If your previous editor isn’t available, then we will inform you immediately and look for another qualified editor. Fear not! Every Scribbr editor follows the  Scribbr Improvement Model  and will deliver high-quality work.

Yes, our editors also work during the weekends and holidays.

Because we have many editors available, we can check your document 24 hours per day and 7 days per week, all year round.

If you choose a 72 hour deadline and upload your document on a Thursday evening, you’ll have your thesis back by Sunday evening!

Yes! Our editors are all native speakers, and they have lots of experience editing texts written by ESL students. They will make sure your grammar is perfect and point out any sentences that are difficult to understand. They’ll also notice your most common mistakes, and give you personal feedback to improve your writing in English.

Every Scribbr order comes with our award-winning Proofreading & Editing service , which combines two important stages of the revision process.

For a more comprehensive edit, you can add a Structure Check or Clarity Check to your order. With these building blocks, you can customize the kind of feedback you receive.

You might be familiar with a different set of editing terms. To help you understand what you can expect at Scribbr, we created this table:

View an example

When you place an order, you can specify your field of study and we’ll match you with an editor who has familiarity with this area.

However, our editors are language specialists, not academic experts in your field. Your editor’s job is not to comment on the content of your dissertation, but to improve your language and help you express your ideas as clearly and fluently as possible.

This means that your editor will understand your text well enough to give feedback on its clarity, logic and structure, but not on the accuracy or originality of its content.

Good academic writing should be understandable to a non-expert reader, and we believe that academic editing is a discipline in itself. The research, ideas and arguments are all yours – we’re here to make sure they shine!

After your document has been edited, you will receive an email with a link to download the document.

The editor has made changes to your document using ‘Track Changes’ in Word. This means that you only have to accept or ignore the changes that are made in the text one by one.

It is also possible to accept all changes at once. However, we strongly advise you not to do so for the following reasons:

• You can learn a lot by looking at the mistakes you made.
• The editors don’t only change the text – they also place comments when sentences or sometimes even entire paragraphs are unclear. You should read through these comments and take into account your editor’s tips and suggestions.
• With a final read-through, you can make sure you’re 100% happy with your text before you submit!

You choose the turnaround time when ordering. We can return your dissertation within 24 hours , 3 days or 1 week . These timescales include weekends and holidays. As soon as you’ve paid, the deadline is set, and we guarantee to meet it! We’ll notify you by text and email when your editor has completed the job.

Very large orders might not be possible to complete in 24 hours. On average, our editors can complete around 13,000 words in a day while maintaining our high quality standards. If your order is longer than this and urgent, contact us to discuss possibilities.

Always leave yourself enough time to check through the document and accept the changes before your submission deadline.

Scribbr is specialised in editing study related documents. We check:

• Graduation projects
• Dissertations
• Admissions essays
• College essays
• Application essays
• Personal statements
• Process reports
• Reflections
• Internship reports
• Academic papers
• Research proposals
• Prospectuses

Calculate the costs

The fastest turnaround time is 24 hours.

You can upload your document at any time and choose between four deadlines:

At Scribbr, we promise to make every customer 100% happy with the service we offer. Our philosophy: Your complaint is always justified – no denial, no doubts.

Our customer support team is here to find the solution that helps you the most, whether that’s a free new edit or a refund for the service.

Yes, in the order process you can indicate your preference for American, British, or Australian English .

If you don’t choose one, your editor will follow the style of English you currently use. If your editor has any questions about this, we will contact you.