case study competitions for mba students

Case Competitions

Student Experience

Pitch your ideas, put your business skills to the test, and compete in a case competition.

Participating in a business-related case competition is one of the best ways to develop critical business and presentation skills, gain practical real-world industry experience, and network with experts and potential employers. Partner with Carey faculty to fine-tune your presentation and case analysis skills. And then put your theories to the test and present to leading executives around the world. With competitions hosted at Carey and funding available to register and travel to outside competitions, at Carey Business School you can compete and win in some of the most prestigious case competitions worldwide.

2024 Venture Capital Investment Competition

A team of four Carey students won first place at the 2024 New England Regional Finals of the Venture Capital Investment Competition in Boston. This marks the first win in Carey history at the regional round of the competition. The VCIC is a competition where teams of participants act as venture capitalists for the day and evaluate startups for potential funding. The teams conduct extensive research, draft a term sheet for their selected startup, and present findings to a panel of professional venture capitalist judges.

Howard University’s 27th Annual MBA Exclusive Conference: 18th Annual Minority Case Competition 

A team of Carey students took home first place and $12,000 at the 18th Annual Minority Case Competition, held during the MBA Exclusive Conference at Howard University. This year’s competition was sponsored by the NobleReach Foundation and themed “Leveraging Innovation and Entrepreneurship for National Competitiveness.” The case focused on the United States’ response to substantial adversarial investments in digital infrastructure and the need to create a mission-driven entrepreneurial ecosystem to remain competitive. The Carey team developed a comprehensive strategy to build the ecosystem, aligning entrepreneurs, investors, universities, students, communities, and government agencies. The strategy aimed to ignite a wave of innovation that would transform the entrepreneurial landscape, ultimately contributing to a more sustainable and responsible society. Students had a week to plan, strategize, and solve the case to then present their ideas to a panel of judges.

BioNJ Health Equity in Clinical Trials MBA Business Plan Case Competition

A team of Johns Hopkins Carey Business School students took home the first-place prize, winning $10,000, at the BioNJ’s inaugural MBA Business Plan Case Competition. The Carey team, consisting of five MBA/MPH students, developed a business plan that outlined a new health equity solution in clinical trials. The competition is designed to promote next-generation innovators and to identify new methods and models to strengthen clinical trial diversity and expand health equity.

MIT Sloan Operations Simulation Competition

A team of Carey students took first place, winning $2,000, at the 18 th annual MIT Sloan Operations Simulation Competition, held virtually on April 20-22, 2022. This marks the third win by a Carey team in the last four competitions, making Johns Hopkins the best-performing business school (tied with MIT Sloan) in competition history.

CFA Institute Research Challenge

A Carey student team placed first in the annual local DC/Baltimore CFA Institute Research Challenge . The competition requires students to research and analyze a publicly traded company, write a report, and present a buy, sell, or hold recommendation to a panel of industry experts.

Case Competitions Funding and Support

Carey Business School provides case competition teams with faculty and peer advisors, case preparation workshops, a list of over a hundred national case competitions, and funding for registration and other needs if necessary.

To request case competition resources, email [email protected].

Annual case competitions

Danaher case competition.

The annual Healthcare Business Association case competition is sponsored by global science and technology innovator Danaher Corporation. Student teams from universities across the nation traveled to Baltimore to compete for the $7,500 first-place prize, on a case judged by a panel of Danaher Health IT subject experts and business leaders.

Graduate Consulting Club Case Competition

The Johns Hopkins Graduate Consulting Club Case Competition’s annual competition brings together students and fellows from across the country to work on some of the most pressing challenges in today's health care sector. Interdisciplinary teams comprised of students from across multiple schools, programs and departments. 40 schools competed in the April 23, 2021 case competition sponsored by HighMark Health.

This intense, 48-hour simulated competition requires teams to improve the efficiency of a hypothetical near-bankrupt firm. Graduate students from top business schools across the globe aim to run the most profitable factory with rankings based on their ending cash balances.

Venture Capital Investment Competition

In this annual competition, student teams play the role of venture capitalists who are looking to invest in one of the startups presenting at the event. Student teams are assessed on the investment opportunities and pitching an investment strategy to the judges. The winning team of the local (Carey students only) competition win a spot in the regionals.

Past case competitions

Carey students placed second in the 2021 virtual Danaher Case Competition. This competition focused on the rapid growth of at-home lab testing and issues related to effectiveness, efficiency, and inequities in access.

KeyBank Ohio State University Minority MBA case competition

A Carey Business School team took first place, winning $10,000, in the KeyBank Ohio State University Minority MBA Case Competition.

Arthur Page Society - Student Case Competition

Carey student, Rhianna Taniguchi, placed first in the business school category with her submission, "Turning a Moment into a Movement: Why the NBA said 'Black Lives Matter.'"

UNC/Duke Case Competition

Carey students placed third in the UNC/Duke Case Competition. The competition brings together graduate students (Master’s, PhD, JD, MD) and provides the opportunity for teams to apply their analytical skills and creativity in a real-world context, by solving a real-world business problem.

MIT Operations Simulation Competition

For the second consecutive year, a Johns Hopkins University Carey Business School student team took the top prize at the annual MIT Sloan Operations Simulation Competition.

Amazon Case Competition

The Carey Business School team took the top spot at the 2020 Reaching Out MBA conference— the largest gathering of LBGTQ+ business students and alumni.

Harvard Global Case Competition

A team of Johns Hopkins students placed third in Harvard University’s annual  Global Case Competition  on April 25, 2020. The team, which included four Carey students, team faced off against 160 other teams from around the world.

Kellogg Biotech and Healthcare Case Competition

A four-member team of Johns Hopkins University students, including two from the Carey Business School, has won first place in the 16th annual Kellogg Biotech and Healthcare Case Competition.

A Johns Hopkins Carey Business School Global MBA team took top prize in the 15th annual MIT Sloan Operations Simulation Competition, held April 7, 2019, in Cambridge, Massachusetts.

• Johns Hopkins Team Wins Pfizer Case...
• Carey Places at Harvard Case Competition
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• Competitions for MBA Students

MBA Competitions

Build your leadership skills and showcase your ideas by participating in a business school competition. .

It’s an unparalleled opportunity to test your theories, grow your network, and gain valuable experience in a fast-paced business environment.

There are many competitions for MBA students at Chicago Booth on campus and around the world.

You can enter a competition on an individual basis or assemble a team from across Booth and the wider university. You may even qualify for funding to support your participation.

Competitions at Booth and UChicago

Some of the nation’s most prestigious business school competitions are based right here at Booth and the University of Chicago. MBA students at Booth are eligible to compete in the following university-sponsored contests, among others.

Edward L. Kaplan, '71, New Venture Challenge

Recognized as one of the top-ranked accelerator programs in the nation, the New Venture Challenge  has fostered the creation of more than 330 startup companies, including Grubhub, Braintree/Venmo, and Simple Mills.

John Edwardson, '72, Social New Venture Challenge

SNVC helps students launch ventures that have a social impact mission and a model for financial sustainability.

Global New Venture Challenge

The global track of the Edward L. Kaplan, ’71, New Venture Challenge program, the  GNVC  is specifically designed for Chicago Booth Executive MBA students on all three Booth campuses.

Kilts Center Marketing Case Competition

Hosted by the James M. Kilts Center for Marketing, the Marketing Case Competition  gives you hands-on experience in brand management by using Nielsen and other consumer data to tackle a real-world marketing challenge.

Sterling Partners Investment Thesis Challenge (SPITC)

In the SPITC , Chicago Booth student teams work with mentors at private equity firms over several months to develop original investment theses and recommend execution strategies.

National and International Competitions for Full-Time and Part-Time MBA Students

Full-Time and Part-Time MBA students at Booth compete in some of the most prestigious case competitions worldwide. Here are some of the contests our students have participated in.

Aspen Case Competition

The Aspen Institute’s Business & Society International MBA Case Competition  focuses on finding innovative solutions to social, ethical, and environmental problems facing real businesses.

Berkeley Haas Tech Challenge

The premier MBA case competition focused on technology, the Berkeley Haas Tech Challenge  attracts MBA students from the best programs around the country to solve real-world business challenges.

Credit Suisse HOLT Valuation Challenge

Showcase your finance skills by researching and presenting a financial analysis of selected companies. Your video submission to the HOLT Challenge  will be reviewed by Credit Suisse HOLT professionals.

Diamond Dollars Case Competition

Sponsored by the Society for American Baseball Research, the Diamond Dollars Case Competition  gives teams the opportunity to prepare an analysis and presentation of a real baseball operations decision.

Goodyear Innovation Challenge

Unleash your creativity while addressing real-world business challenges. The top five teams in the Goodyear Innovation Challenge  will compete for prize money and an opportunity to work alongside team members from the Goodyear Innovation Labs.

Invest for Impact Case Competition

This one-day competition  brings impact-focused startups and investing professionals together with MBA students.

Kellogg-Morgan Stanley Sustainable Investing Challenge

The annual Kellogg-Morgan Stanley Sustainable Investing Challenge  invites teams of graduate students from around the world to develop and pitch creative financial approaches to tackle pressing social and environmental challenges.

KeyBank Foundation Minority MBA Case Competition

This competition gives student teams the chance to hone their communication and team-building talents while learning from the expertise of business executive judges and moderators.

Kogod Case Competition

Hosted by the Kogod School of Business at American University, the Kogod Case Competition  is an excellent opportunity for students to sharpen their communication skills, presentation style, and problem-solving techniques.

MBA Impact Investing Networking and Training Competition (MIINT)

In this national competition , students conduct diligence on early-stage impact investments.

MBA Stock Pitch Challenge

This annual event challenges finance students to prepare and present buy/hold/sell recommendations and defend them.

Microsoft Cloud Marketing Business Innovation Challenge

Teams from top MBA programs compete to come up with innovative ideas to solve business problems in Microsoft’s Innovation Challenge .

MIT Sloan EdTech Case Competition

Aiming to advance education reforms through technology, this competition  offers insights into the education technology space.

MIT Sloan Sports Analytics Conference First Pitch Case Competition

This annual competition  focuses on the evaluation and analysis of a major sports organization’s most challenging issues, while providing a networking and educational platform for graduate students with sports career aspirations.

Net Impact Case Competition

This case competition , which is hosted by the Leeds School of Business at Colorado University Boulder, provides a forum for graduate students to solve real-world business problems with a focus on sustainability.

Patagonia Case Competition

Hosted by the University of California Berkeley Haas School of Business and Patagonia, this competition  offers cash prizes and the chance to present at Patagonia’s headquarters.

Roland Berger International MBA Case Competition

In IESE’s annual consulting competition  in Barcelona, student teams are coached by experienced consultants on developing analysis and preparing a convincing presentation.

Ross Renewable Energy Case Competition

Hosted by the University of Michigan's Ross School of Business, the  RECC is one of the nation's leading traditional-style energy case competitions. It tests MBA teams’ understanding of business strategy, finance, and the energy industry.

SCG Bangkok Business Challenge

The SCG Bangkok Business Challenge  is the largest startup competition for undergraduate and graduate students.

Total Impact Portfolio Challenge

Sponsored by Good Capital Project and Wharton’s Social Impact Initiative, this competition  is designed to inspire the next generation of at-scale capital mobilization to address the world’s critical challenges.

UChicago App Challenge

Do you have a great idea for a mobile app or a website? Submit your idea to the  UChicago App Challenge for a chance to win prize money and get your app built.

Venture Capital Investment Competition (VCIC)

Play the role of a venture capitalist, interact with real-life entrepreneurs to assess investment opportunities, and get an evaluation from actual investors. Booth’s student-run VCIC prepares students to advance to the regional, national, and global levels of the competition .

Wharton Latin American Private Equity Competition

This competition connects MBA students with private equity professionals from the leading funds investing in Latin America.

Zell | Booth-Kellogg Real Estate Challenge

In this competition , selected students from Booth and Kellogg work on redevelopment proposals, often for a site owned by the City of Chicago.

Stories from the Booth Community

Stepping up to the challenge.

A student case competition between  Booth and Oxford gives the next generation of PE leaders a global perspective.

• Private Equity

Competing in Barcelona

Weekend MBA student Pranav Sohoni, a consultant at Slalom, shares his experience representing Booth at an international case competition.

• Student Experience

A "Meaningfull" Project

A Booth team’s project was selected for the Clinton Global Initiative University’s Commitments Challenge. Update: they won!

• Social Impact

Student case competitions

Case competitions can play a role in highlighting the many skills involved in case writing, teaching and learning. They can benefit faculty, researchers and students and offer the opportunity to showcase expertise at business schools and universities.

This page provides details of current student case competitions. We're always interested to hear about new case competitions, so if yours isn't listed please get in touch.

We also have a page that lists information about case writing competitions .

Promote your competition

If you would like your student case competition promoted on this page please contact Paddy.

Entries closed for 2024

Aarhus Case Competition is an annual case competition founded in 2011. It is the largest case competition in the Nordics with over 650 participants, divided into two case tracks, Advanced and Aspire. The first track is Advanced, which consists of 27 top students divided into nine teams. They are recruited from all around the world to compete in creating the best case solutions. The other track is Aspire Case Camp, open for all students at Aarhus University, both experienced case solvers and people who are new to case solving. Throughout the week, Aspire and Advanced will solve the same three cases presented to them by the case company as if they were real-life consultants.

At Aarhus Case Competition, our mission is to prepare business students for a business career, which we believe is best accomplished through hands-on experience and collaboration with our partners.

Further information

Visit the competition website

List of winners

Amsterdam Case Competition is a new competition organised by the University of Amsterdam and student organisation SEFA. We organise a week-long competition for top universities around the world! Our competition includes an eight-hour case, a 24-hour case, as well as several two-hour cases and countless social and networking opportunities.

Students can expect top companies from the Netherlands and the world to be involved, thus providing them with experience of real life problems of top businesses, as well as opportunities to network and meet the business leaders of today.

At Amsterdam Case Competition, our goal is to gather bright minds from all over the world to compete on competitive cases. By doing so we strive to create value, but also link aspiring consultants together from all over the world.

Entries closed for 2024 

CaseIT is the world's premier international undergraduate Management Information System (MIS) case competition, hosted annually in collaboration with the Beedie School of Business at Simon Fraser University (SFU). The brightest business students from across the globe converge to Vancouver, B.C. to put their case analysis skills to the test in this week-long event. With opportunities to network, explore, and learn, the CaseIT experience is one that you will never forget.

Visit competition website

List of winners 

 Entries closed for 2024

We connect students and companies in solving real-life challenges. By organising two of the world's most prominent case competitions, we have built a platform for students across the globe to exercise their current skillsets while simultaneously gaining new inspiration and expanding their toolboxes. In everything that we do, we aim to provide life-time experiences.

  Entries not yet open for 2024

The impact of globalisation on business, both locally and globally, is immense and ignoring it would be a catastrophic undertaking. The goal of the case competition is to identify and answer questions that real businesses and managers are posing today in relation to Emerging Markets. The growing role of Emerging Market Multinationals in the business world continues to evolve and this case competition seeks to challenge us to come up with win-win solutions for expanding stakeholders.

Entries not yet open for 2024

The Program for the Advancement of Research on Conflict and Collaboration (PARCC) at the Syracuse University Maxwell School is sponsoring its 16 th annual E-PARCC competition to further stimulate the creation of effective and innovative teaching cases and simulations. 

The event brings together students and faculty from all of Hong Kong’s universities as well as top universities from the Asia-Pacific region. Teams of four undergraduates compete in business strategy-making and presentation, and are judged by senior international business executives. Students also have the opportunity to interact with some of Asia's brightest talents and experience Hong Kong's unique international culture.

Entries open for 2024

Are you ready for the challenge? This globally popular Institute of Management Accountants Middle East and India Student Case Competition invites university students to think strategically and stretch their analytical skills to solve a finance business case on “Determening How to Classify Stock Investments: The Case of Unbekannt, Inc.”

Put your business acumen to the test and present your team’s analysis in front of leading business heads. This year’s case gives you and your team the chance to get selected for the Grand Finals, where you will compete with peers from around the world.

Please note that this competition is only open to students across the Middle East, Africa and India.

Entries not yet open for 2025

The John Molson MBA International Case Competition is the largest, oldest and most prestigious MBA case competition in the world.

This is your chance to showcase your school’s talent, gain top-level exposure and network with fellow MBA students from around the globe. First place winners walk away with the highly coveted Concordia Cup as well as prize money of $10,000 CAD.

KeyBank and Fisher College of Business at The Ohio State University host an annual Minority MBA Student Case Competition. The  KeyBank  Foundation supervises the selection of a contemporary and never-before-used case topic that addresses business issues with varied implications at either a national or international level. Teams of three presenters are invited from universities and colleges across the country to compete. Each team benefits from the opportunity to develop important professional skills such as analyzing and responding quickly to often-complex business issues. Also, teams have a chance to hone their communication and team-building talents while learning from the expertise of business executive judges and moderators.

The NIBS Worldwide Case Competition - one of the oldest undergraduate case competitions in the world - is a test of problem-solving ability, business acumen, cultural insight, communication skills, and teamwork. Teams of four undergraduate students compete on behalf of their respective universities. They receive written case studies focused on international business issues, and have a limited time to assess the challenges facing the organisation and recommend a specific course of action to panels of senior managers, policymakers and academics.

All NIBS member institutions are eligible to enter the competition. Each participating school is represented by a single team, chosen by the school and consisting of four students and a faculty coach or coaches.

Be part of an award-winning international student competition.

The Risk Management Challenge, a case competition of the  PRMIA Institute , empowers undergraduate and graduate students by taking them beyond the classroom and giving them exposure to real-world business situations.

The Challenge offers students the opportunity to apply the concepts they have learned and showcase their knowledge, critical thinking skills, leadership, and presentation abilities.

The NASBITE International Student Case Competition is an exciting learning and networking opportunity for undergraduate students attending two-year and four-year colleges and universities that offer an academic business programme. 

In 2024, the Competition will provide an opportunity for both undergraduate international business students as well as graduate business students to solve a real-world challenge posed by a US-based exporter. 

The annual Schlesinger Global Family Enterprise Case Competition (SG-FECC) prepares participants to understand the critical issues that are unique to family enterprise by applying the knowledge and expertise they have developed in the classroom towards solving complex family business cases.

During four tough rounds of competition, teams present their case to a distinguished panel of judges who will determine which group best understood, analysed and presented the case.

Submission deadline: 23 May 2024

To participate in this competition, organised by Tsinghua University, students are required to select a topic related to the 17 Sustainable Development Goals - set out in the 2030 Agenda for Sustainable Development, and adopted by all United Nations Member States in 2015 - that aligns with their research interests and expertise, and conduct public policy case studies focusing on real-world scenarios and practices.

Participants have the option to explore case stories within local communities or those that impact global populations. The chosen topic should allow for a comprehensive discussion of the issue from multiple perspectives, while avoiding overly broad scopes. The competition seeks case studies that effectively blend narrative storytelling with sufficient data, showcasing participants’ solid policy knowledge and exceptional analytical capabilities.

The first prize is worth $3,000.

Visit the competition website  

Learning with cases can be a challenging experience.

Our interactive study guide will take you through the process, providing practical tips, tricks and tools.

Discover more

Case competitions for students: Benefits and preparation tips

Colin Powell once said that the healthiest competition occurs when average people win by putting in above-average effort. The truth of this statement becomes obvious at most case competitions. Student participants taste victory by dint of their preparation and focus, not by their brilliance or genius alone.

Case competitions provide students a high-profile arena to come up with a solution to a real-world business problem. The problem could be related to an issue faced by the management of a company or the question of launch of a new business or revamp of an existing one.

The chief executive of the company and board members are often part of the panel of judges evaluating the student teams’ recommendations at case competitions. The audience almost always consist of other business leaders and the contestants’ peers.

Case competitions go back to the 1980s and 1990s. Among the oldest case competitions are those held by the University of Texas’s McCombs Schools of Business and the University of Virginia’s McIntire School of Commerce, both in the 1980s. The University of Washington’s Foster School of Business began its case competitions in the late 1990s.

Several competitions award $10,000 or more to the winners. Among the well-known competitions are the Harvard Case Competition; the National Investment Banking Competition; the John Molson MBA Case Competition; the KPMG International Case Competition; Asia Investment Banking Competition; McGill Management International Case Competition; the CFI Financial Modeling Competition; and Modeloff, to name a few.  

Benefits of case competitions to students

How exactly do students participating in case competitions benefit? There are many takeaways. The students get to apply what they learned at school and show their talent to the audience and the panel of judges, which may consist of recruiters.

Case competitions give students a rare opportunity to impress the top officials of world-renowned organizations and catch their eye. They can work on real-world business problems and get feedback from top business leaders. The participating executives also get a chance to explore new talent.

According to an article in Financial Times, participants get a chance to demonstrate their problem-solving abilities to solve complex issues; create personal impact by working with team members and managing conflict; show leadership to build consensus; prove their motivation to achieve results; and develop their presentation skills that help for future business scenarios.

Networking is another major benefit, as teams from various business schools and reputed universities , besides company representatives, attend the competition. Students see the different presentation styles used by their peers and assess their own positive and negative points. Case competitions also help them make career decisions: what about the events did they enjoy and what not? Would they like to do a similar line of work in the world of finance ?

The more tangible results may include prize money for the team, which they could use as the seed capital to launch a new business venture; an internship with the company sponsoring the competition; and even a job interview with the sponsor. Students will also be able to speak about the experience of having participated in a case competition at job interviews later.

Even teams that don’t win from these high-pressure, high-stake situations benefit. The team members find out why they lost, prepare afresh, and are back, new and improved, the next year. The competitions cultivate a problem-solving brain for all students.  

They can also provide valuable and relevant talking points for interviews, especially with questions centered on team-based problem-solving.

Finally, case competitions provide preparation for internships, as the competition itself generally involves working collaboratively with a diverse team to analyze an ambiguous problem and present a recommendation. This is good practice for many careers.

There is also a strong networking component to case competitions, as many are sponsored by leading companies (e.g. TCU PepsiCo Case Competition and Deloitte’s National Case Competition).

Participating in one of these competitions gives additional touchpoints with the sponsoring company, potentially giving a leg up for recruiting.

Case competitions, of course, also provide the networking opportunity to interact with students from other leading MBA programs .

The TCU competition, for example, pairs together students from different business schools; the winning team this year had students from TCU, Rice, SMU, and Vanderbilt.

Team-building is also a compelling incentive for participating in case competitions, as it is an exceedingly positive and productive way for MBA students to build solid relationships with their peers early on.

Rules and judging criteria for case competitions

Many rules govern case competitions, and a respondent on Quora simplifies the judging criteria as Logic (15 percent); Analyses (25 percent); Recommendation (20 percent); Q&A (15 percent); Presentation (15 percent); and Teamwork (10 percent).

About Logic, the team that separates the problem into logical parts and uses a structured problem-solving process gets the highest marks. As for Analyses, the team that uses the appropriate decision-making processes and frameworks, uses available data, takes into account developments in the particular sector, does strong research, and acknowledges the sensitivity of assumptions may be adjudged the best.

The best marks under Recommendation go to the team that answers the case question/problem with a clear yes or no, and bases strategy on the availability of funds and time. The top Q&A marks go to the team that gives clear and well-considered answers to questions and defends their recommendations based on evidence.

The highest presentation marks are awarded to the team that uses a logical storyline, progresses at a steady pace, uses clear and informative slides, and ensures good coordination between the presenters to provide a professional presentation.  

Types of case competitions

Among the types of case competitions are finance modeling, where contestants build an Excel framework to analyze and evaluate a business; consulting, where they use management strategies to resolve a problem; investment banking, where they resolve issues about mergers and acquisitions or pitch long and short investment ideas; research, where they study a topics from science to humanities in depth; and data analysis, where they analyze information they have found based on their research.  

Case competitions for undergraduates

Among the top case competitions for undergraduates are the National Investment Banking Competition, the Global Case Competition at Harvard, the KPMG International Case Competition, the McGill Management International Case Competition, and the CFI Financial Modeling Case Competition.

The John Molson Undergraduate Case Competition is another contest that fosters strategic thinking, innovating problem-solving, and sound decision-making among its MBA undergraduates at its competitions.

The Kellogg Morgan Stanley Sustainable Investing Challenges provides a chance to students to apply core financial principles to resolve economic, social, and environmental challenges in the field of sustainable investing.

The CBS Case Competition Open is open to all students and aims at helping them push their own boundaries for their personality development. The topic is usually a live company case that the participating teams have to solve.

The Engineering and Commerce Case Competition, held in Montreal, Canada, are for students from Commerce/Engineering steams.  

List of top case competitions for undergraduates*

Source: Wikipedia  

Case competitions for MBA students

For MBA students, competitions may involve functional cases, where the case question may relate to any one domain, such as marketing, operations, finance, or HR.

Strategic case competitions challenge MBA students to look at organizational problems from the point of view of senior executives.

Descriptive or illustrative case competitions provide a problem that was faced by a company and the results that followed the steps taken by the top leadership.

The case competition participants are expected to present why those steps were taken and how the management may have implemented their decisions. In the case of a poor result from the steps, the students have to find out what alternative strategies could have been taken.

Exploratory case competitions are done on a smaller scale to find out the basic questions to explore the various aspects of a case that need further study.

Collective or multiple-case competitions make use of studies that have been done on many cases in an organization and the launch of a new study to find a solution to a basic organizational problem.

Critical-instance cases also use data from various cases done over time, but use the solutions already found to resolve one specific issue.

Among the top annual case competitions for MBA students are the Deloitte National Case Competition at Deloitte University, Texas; Kellogg Biotech and Healthcare Case Competition, Northwestern University Kellogg School of Management, Evanston, Illinois; National MBA Human Capital Case Competition, Vanderbilt University Owen School, Nashville, Tennessee; Biopharma MBA Case Competition, Rutgers University, New Jersey; BNY Mellon Katz Invitational Case Competition, Pittsburg Katz; and the CASE, MIT Center for Real Estate Alumni Association (all graduate students).  

List of top case competitions for graduates / MBA students / mixed

Source: Wikipedia    

How does it work?

Here’s an example: In the CBS (Copenhagen Business School) Case Competition 2015, 12 teams of four members each were divided into three groups of A, B, and C. From Group A, McGill, Canada, were the winners, from Group B Thammasat University, Thailand, and from Group C Wharton, US. In all, 48 students of 11 nationalities participated in the competition.

The case problem was how to increase the passenger traffic in the DBS, the Danish railway system. The three group winners took the stage at the finale, and presented their key finding and recommendations. Each presentation was followed by a Q&A session, where team members took questions from the audience.

After the presentations, the vote for the best presenter was taken. The audience voted for and nominated one presenter from each of the three teams. From among the three nominees, one presenter, from Thammasat, was chosen for the Best Presenter Award. McGill was adjudged the winner of the case competition.  

Examples of cases in competitions

Sample question 1.

A clothing retailer, who has 15 stores in shopping malls in cities and suburban areas, has been experiencing a slowdown in profitability over the past few years, particularly in the city areas. Total revenue from the stores in cities has declined despite back-end cost savings. You have been hired to increase the retailer’s profitability.

Key findings

The consumer behavior in cities is different from that in suburban areas. The city stores are not catering to the demographics of their surroundings. Unnecessary costs are being incurred through accumulation of inventory and lost shop-floor space.

Recommendations

Analyze customers in each store; choose a product mix and inventory according to customer demographics and income; consider closing down stores that cannot sustain business.  

Sample Question 2

A travel agency, Travelbug, makes 10 percent commission in all its bookings. The current profit is $1 million compared with the average in the industry of $2 million to $3.5 million. What is wrong with Travelbug?

Travelbug’s leisure travel business is draining its profitability: the cost per transaction is too high or the revenue from it too low.

Study the cost structure of other travel agencies. Negotiate a premium on leisure travel tickets with airlines. Reduce cost per transaction of leisure travel. Offer leisure travelers other products such as hotel bookings to increase revenue. In the long term, become a niche agency for business travel.  

How to prepare for case competitions

Among the best books available are “Case in Point: Case Competition: Creating Winning Strategy Presentations for Case Competitions and Job Offers,” by Marc P. Cosentino, et al., published in October 2017. “Case Interview Secrets” by Victor Cheng also gives you tips. Among other resources are the “Case Study Handbook” by William Ellet and “How to Avoid Getting Lost in Numbers” by David A. Maister. Also see References Nos. 13, 14, and 15, below.

An HBR article provides tips on sharpening your presentations skills, which could come in handy for case competitions, too: https://hbr.org/2013/06/how-to-give-a-killer-presentation.

The website thecasecentre.org provides a list of various case competitions and their details.

In Case Competition 101, Purdue University’s video ( link ) tells you how to prepare for case competitions and explains the practical uses of SWOT, Porter’s 5, and PEST/PESTEL models in case competitions. BCG’s ‘Win with BCG’ ( link ) and CBS Competition Finale 2015 are useful overviews. Video footage of other top case competitions are also available, and easily searchable, on YouTube.  

Tips to win case competitions

  If you plan to participate in a case competition, here are a few tips:

• Practice hard; not only your presentation but also your research skills.
• Do online research of cases and study them. Go to YouTube and watch case competitions.
• Get hold of former participants of case competitions to know what went well and what didn’t for them.
• Pick a well-balanced team with each participant skilled in one domain such as HR, marketing, operations, or finance.
• Learn more about the company sponsoring the competition and the judges for the event and try to predict the questions for the competition. If you know the types of questions, you can assign the team members to work on the part of the case most suitable to them.
• Avoid contradicting or criticizing the sponsor management’s policies.
• Ensure a logical storyline with appropriate computer slides. Give the responsibility of handling the computer slides to only one person at a time to avoid confusion.
• Let the best speakers open your team’s presentation.

  Also read: – How the case study method works in business schools – Case interview sample question and answer tips – How to prepare for case interviews   References: 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18

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Six Strategies for Winning Case Competitions

• Strategy and Operations

by Lauren Meyer and Sarah Consagra, both MMM 2020 

This content was originally published in Poets&Quants .

To prepare for business school, students gear up for lecture room cold-calling, months of career recruiting, and enough networking to last a lifetime. What many MBA students don’t anticipate are case competitions.

An often-underrated way to derive value from your business school education, case competitions offer students the opportunity to consult for real clients, helping to solve pressing business problems. These competitions have become almost a rite of passage at graduate schools across the nation. Plus, they tend to pay generously – a perk always welcome on an MBA budget.

Over two weeks, our team designed a platform aimed at educating and empowering primary care physicians to directly treat patients with HCV, a task typically reserved for specialists. We were thrilled to win the competition, and even more excited to know that our ideas will further AbbVie’s mission to eradicate a stigmatized and often overlooked disease.

Among busy MBA schedules, making time for a case competition may be difficult. However, it can be one of the most rewarding experiences of business school. After competing and succeeding in several during our first year at Kellogg, we’ve gleaned some helpful tips and tricks for designing a “winning” solution and getting the most out of the case competition experience.

1. Make it human-centered.

Get out there and talk to people! Secondary research is important. Where possible, your ideas should also be informed by robust primary research. Judges will be impressed when you are able to cite conversations with people who are “living the problem.” Through our conversations with doctors, nurses, and social workers, we unearthed unique pain points related to HCV treatment that we would have missed entirely by relying on the internet. One nurse reminded us that “doctors are people, too,” and that their own unconscious biases and busy schedules might prevent them from treating certain diseases with urgency.

2. Keep it laser-focused.

When solving an innovation challenge, there are typically a number of exciting possible solutions. We’ve found it is most effective to select the one solution you think is most compelling Then, tell the audience  why  you chose it, and build it out in detail. The audience will be much more impressed by a single, deep and well-studied solution than a set of broad and shallow ones. In our presentation, we recommended launching the education platform with primary care physicians covered by Medicare Advantage, a group we believed was uniquely poised to adopt the education platform. By honing in on one of many existing pain points, we were able to demonstrate that we had done the hard work of prioritizing the biggest win for our client.

3. Make it beautiful.

The value of an aesthetically compelling presentation cannot be overstated. This will keep your audience alert and engaged. Straightforward, crisp slides with simple design elements will go a long way. If you want to take it one step further, don’t be afraid to get creative by adding illustrations and vivid imagery. Our team used hand-drawn illustrations (just stick figures – nothing fancy) to bring a typical HCV patient’s journey to life for the judging panel.

4. Know your numbers.

When it comes to Q&A time, it’s always satisfying to respond to a judge’s doubting question with, “Yes, and we have data to support that.” If you’re going to whip out that reply, make sure you’ve done your homework. While only key numbers should be presented, an appendix is a helpful add-on for all the numerical content that you may want to pull out of your arsenal during follow-up questioning. Make sure you practice speaking confidently about how you arrived at those final numbers as well.

5. Make it actionable.

Ultimately, judges want solutions that feel tangible – ones they can execute readily, with existing budget, and feel excited to promote to internal stakeholders. Craft a clear outline for how you’ll launch your idea, what money you’ll leverage, and what existing resources you can draw on. If you want to add some glitz, you can always build out a roadmap for how your solution might evolve and grow as you scale (three, five, or ten years down the line). In our presentation, we focused on a “pilot program,” and then shared a window into what a “full-scale” version might look like. This helped the judges understand our solution’s potential for immediate effect, and how that might translate into something bigger and more impactful.

6. Tell a story.

Business jargon and charts might seem impressive, but if the judges aren’t hooked they may miss the genius of your solution. Storytelling can be a critical lever for standing out and connecting with your audience. Share emotional and powerful stories of personas or real people you spoke with to demonstrate how this solution will transform the lives of customers and stakeholders. Coming full circle to our first tip: speaking with people out in the world will enable you to deliver compelling human stories.

One bonus tip to remember : be sure to make it fun! That may sound cheesy, but it’s hard to envision and build out a business solution under time constraints if you’re not curious about the subject matter. Find teammates you enjoy spending time with, and let your enthusiasm shine when pitch day rolls around.

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Eight Ways Case Competitions Can Enhance Your Business Degree

If you think a business degree is just about taking classes, think again. Schools offer students a wide range of additional hands-on opportunities to apply what they’re learning—and innovative case competitions are one of those activities. During these short events, teams of students are invited to analyze a particular business challenge, provide pioneering ideas and solutions to that challenge, and present them to a panel of distinguished judges, who are often senior leaders at companies from around the world.

But completing a business degree is tough enough; why add to your workload? Although they might not be a required part of your curriculum, case competitions are well worth considering. In addition to encouraging your creativity, case competitions offer the following benefits:

Case in Point : The Asian Business Case Competition , organized by students from Nanyang Business School in Singapore, is aimed at undergraduate business students. Cases are centered on an Asian-based organization; for example, this year’s challenge with the Sustainable Energy Association of Singapore was to transform Singapore into a hub for sustainable recycling and waste-to-energy technologies.

Case in Point : The Champions Trophy Case Competition , founded by the University of Auckland Business School, brings together 12 undergraduate universities for a week-long event in New Zealand. The competition takes place over three preliminary rounds and one final round, and all cases are based on national business challenges.

Case in Point : Michigan Ross School of Business’s Energy Club hosts an annual Renewable Energy Case Competition every year in December. Teams of MBA students from around the world compete to solve one of the many significant challenges facing the renewable energy industry today. Last year the sponsor was General Electric, and teams competed to devise go-to-market strategies for behind-the-meter and grid-scale solutions for battery storage.

Case in Point : Aspen Case Competition brings together students from 25 different business schools to tackle a case study requiring innovative thinking at the intersection of corporate profitability and positive social and environmental impacts. Last year’s case looked at creating new corporate responsibility metrics for insurance and asset management company AXA.

Case in Point : IESE Business School in Spain and consulting company Roland Berger’s Case Competition invites teams of four first-year MBA students, with at least three different nationalities and two different languages represented, to work together on a business solution for a relevant and current case—an exercise that simulates the reality of a career in consulting. Experienced consultants from Roland Berger coach the teams and give valuable advice throughout the process.

Case in Point : Ernst and Young and the University of Notre Dame have partnered on the Annual Diversity Conference Case Competition for the past eight years. The case used asks students to examine diversity and inclusiveness, specifically regarding gender dynamics in the business community, and come up with solutions to a related business challenge. Cases are judged by professionals from the university as well as professionals from Ernst & Young, and prizes include 7,000 USD for first place and 3,000 USD for second.

Case in Point : INCAE Business School in Costa Rica and Nespresso work together on the Nespresso MBA Challenge . Every year teams of MBA students from more than 80 schools around the world generate solutions to a specific supply chain challenge faced by the company that year. The winning team travels to South America to validate their strategy, meet local stakeholders, and implement their solution on the ground.

Case in Point : The John Molson MBA International Case Competition is a round-robin tournament consisting of seven unpublished business cases. Students have three hours to evaluate a case, with no access to the Internet, and present their solution to a panel of senior business executives. Two of the seven cases are short cases in which both the preparation and presentation times are reduced, and a live case is given by a senior executive of a major company on a current business challenge they face.

Whether you’re already competitive by nature or could use some motivation to challenge yourself, participating in case competitions offers an excellent opportunity to engage in teamwork, get a real taste of the business world, and make memorable connections over a shared experience.

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About Case Competitions

Preparing for case competitions, case competitions library resources.

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Business schools and organizations host case competitions, where teams present solutions to diverse business cases.

• Sauder's CUS Case Competition Club Provides support to undergraduate students who are interesting in becoming case solvers. The club has internal competitions, as well as a current list of external competitions subsidized by the CUS and the Dean's Office.

If you are competing, it is useful to find out about the case competition in which you are participating. Use Google to search for your case competition, and explore the website fully, looking for terms like Archives , Resources , Press Releases , or Media to find information about previous cases and competition winners. YouTube may also have highlights from past competitions.

Below is a selective list of case competitions:

• Case Competitions / The Case Centre Annotated list of case study competitions, including deadlines for submission and lists of past winners.
• Copenhagen Business School. CBS Case Competition Includes links to case solving tools and and cases from 2008 to present.
• McGill Management International Case Competition Content varies, but archives contain a synopsis of the case and some of the presentation slides of case winners.
• Foster School of Business, University of Washington. Global Business Case Competition.
• American Marketing Association. AMA Collegiate Awards & Competitions
• USC Marshall School of Business. Marshall International Case Competition
• Eller College of Management. Collegiate Ethics Case Competition
• Business Source Ultimate Additionally, use article databases like Business Source Ultimate and search by the name of your case competition.
• John Molson MBA International Case Competition Guide (2018)

It is a good idea to get familiar with library resources that can help you analyze cases. The business school that hosts a case competition will often have many of the same resources to which UBC Library subscribes.  

Explore the following research guides for basic strategies and resources:

• Company Research (Pay attention to the pages for Annual Reports, Profiles, Finance/Analyst Reports, SWOT.)
• Industry & Market Research (Pay attention to the Industry Overviews page.)
• International Business
• << Previous: Writing Case Studies
• Next: Case Interviews >>
• Last Updated: Jan 17, 2024 11:02 AM
• URL: https://guides.library.ubc.ca/businesscases

Center for Sustainable Business | Case Competitions

Sustainability-Driven Case Competitions

NYU Stern Center for Sustainable Business hosts an annual, hands-on student challenge to apply their classroom learnings to real world challenges.

Applying Classroom Lessons to Real-World Challenges

At CSB, we encourage students to build on what they learn in the classroom to develop innovative business solutions that address our most difficult global challenges. 

Each year, CSB hosts the Sustainable Business Pitch Competition, sponsored by Eddie Stern, challenging MBA students to leverage their  studies to find solutions to sustainability issues facing our world today. The topics are selected from current topics addressed by our research, so we can provide the base knowledge, support, and mentorship for successful pitches. Previous topics include Opportunity Zones, decarbonizing the built environment, food insecurity, and more.

Additionally, CSB encourages students to participate in relevant external case competitions that similarly require students to apply their educational background to sustainability-related cases.

In recent years, NYU teams have placed in top ranking competitions such as the IFC Impact Investing Challenge , the Kellogg-Morgan Stanley Sustainable Investing Challenge , and the Aspen Institute Business and Society International Case Competition .

Below find a list of upcoming and previous competitions.

Annual Case Competitions

NYU Stern CSB Sustainable Business Pitch Competition

In CSB's annual case competition, sponsored by Eddie Stern, MBA students can partner with teammates across NYU graduate schools to research a featured sustainability challenge, create data-informed and innovative solutions, and deliver persuasive presentations. All teams are provided coaching sessions with practitioners in the field and the top teams present to a panel of expert judges to compete for a cash prize.

Neuberger Berman ESG Investing Challenge: Artificial Intelligence

Students work with mentors to identify publicly listed equity investments whose business objectives are aligned with the year's ESG theme, artificial intelligence, and are expected to generate positive financial performance (as a dual objective). After an initial round, finalists present their proposals to a panel of Neuberger Berman judges who select the winning team(s), which will receive a financial prize from Neuberger Berman.

Launching Investment for Future Transformation (LIFT)

Using blended finance and impact investing to address the United Nations’ (UN) Sustainable Development Goals (SDGs), if done correctly and inclusively, can drive social equity, social justice and economic mobility for underserved communities everywhere. The Center for Sustainable Enterprise’s LIFT with Bank of America calls on students from around the world to develop blended finance and impact investing strategies for triple bottom line sustainability.

Kellogg-Morgan Stanley Sustainable Investing Challenge

Every year more than 308 students from over 34 countries and 74 schools propose novel financial instruments to create positive impact. In 2020, A group of NYU Stern and Wagner graduate students took first place, having proposed an innovative new exchange-traded fund centered around companies with substantial hiring, skills development, and supply chain policies in favor of refugees.

Past Case Competitions

2023 NYU Stern Sustainable Business Pitch Competition

In the Spring 2023 NYU Stern Sustainable Business Pitch Competition, students developed the business case for Dollar General to implement retail strategies that expand the range of healthy and sustainable food products offered in its New York stores that will help address food insecurity in surrounding communities. 

2022 Duke Fuqua Energy in Emerging Markets Case Competition

The 2022 contest is part of the Energy Week at Duke is organized by the MBA Energy Club at Duke’s Fuqua School of Business and is sponsored by the James E. Rogers Energy Access Project at Duke. In addition to a chance to win almost $15,000 in prize money, participants will gain practical experience developing business model for this year’s industry partner, Nithio an AI-driven platform for clean energy investment.

2022 NYU Stern CSB Sustainable Business Pitch Competition

In the Spring 2022 NYU Stern Sustainable Business Pitch Competition, students competed for a $15,000 total prize purse by persuading major U.S. banks to take a more proactive role in reducing the carbon footprint of NYC’s buildings. Utilizing CSB's Carbon Compass data tool, teams developed proposals to convince banks to encourage and facilitate clean energy loans to fund energy efficiency retrofits in their lending portfolio.

2022 Neuberger Berman Biodiversity Challenge

In Fall 2022, a team of CSB's EmpowHER students including Emily Farley Chang, Deshani Gunathilake, Doris Lu, and Jesse Weiss were invited to the final round of the Nueberger Berman ESG Investing Challenge, focused on biodiversity.

2021 A4S International Case Competition

Rotman Net Impact and The Prince's Accounting for Sustainability Project (A4S) case topic for the A4S International Case Competition (A4SICC) 2021 was supply chain resilience. Their vision is to generate ideas that will solve sustainability challenges and create the businesses of the future.

2021 NYU Stern Sustainable Business Challenge

In the 2021 Challenge sponsored by Eddie Stern, students addressed how to leverage the private sector to produce accessible, affordable, and healthy food in NYC. The NYU Stern Sustainable Business Challenge harnesses the innovative thinking of mission-driven students to leverage the power of market-based solutions to build a better world. Open to Stern MBA students in collaboration with other NYU graduate students, the Challenge focuses on developing actionable business plans.

2020 Neuberger Berman ESG Investing Challenge

Students from NYU Stern, Columbia Business School, and Kellogg Northwestern worked with mentors to identify publicly listed equity investments whose business objectives are addressing COVID-19 related challenges and are expected to generate positive financial performance (as a dual objective).

2019 NYU Stern Opportunity Zone Challenge

Inspired by a new and highly anticipated economic development program called Opportunity Zones, the NYU Stern Center for Sustainable Business challenged Stern MBA and other NYU graduate students to propose innovative and practical ways to drive sustainable development that qualify under the new regulations. There was a grand cash prize of $10,000.

2019 Aspen Institute Business and Society International Case Competition

The NYU Stern Center for Sustainable Business supports students in the Aspen Business & Society Case Competition. In 2019, Stern MBA students took third place. This marked the third year in a row that Stern made it the finals, having won first place in the competition in 2018 and placing third in 2017. Stern also previously won the competition in 2013.

Patagonia Case Competition (2018)

In this annual competition, graduate students from across the US tackle the interconnected business and sustainability aspects of a current, real-life issue facing the outdoor gear retailer Patagonia. In 2018, a team of Stern and NYU Wagner students received honorable mention for social empowerment out of a total of 10 finalist teams.

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Case Competitions

Case competitions are the varsity sport for MBA students. Often sponsored by corporations and organizations, many of which recruit our students, these contests pit teams from UNC Kenan-Flagler against other top business schools to find innovative solutions to tackle critical business challenges.

As an MBA student at UNC Kenan-Flagler, you’ll have the opportunity to participate in these competitions. You’ll collaborate with your classmates to analyze the challenge, brainstorm solutions, and prepare and deliver a powerful presentation to a panel of judges who will provide frank feedback that will help sharpen your skills. Case competitions are intense events that offer valuable experience that mimics what you’ll face in the real world.

Learn what it takes to join the UNC-Kenan Flagler Full-Time MBA program .

UNC Kenan-Flagler not only participates in – and wins! – many case competitions, but we also host and sponsor them. Here’s a look at a few of the competitions we host:

Venture Capital Investment Competition (VCIC ® )

The Venture Capital Investment Competition i s the premier event for graduate students pursuing careers as entrepreneurs and venture capitalists. Founded at UNC Kenan-Flagler, it is part of the school’s top-ranked program for entrepreneurs. VCIC gives students great experience playing the role of venture capitalists to assess real companies. In this competition, teams are judges on their ability to perform the requisite due diligence, assess the investment decision, prepare and deliver a pitch, and negotiate the terms of a deal.

UNC Kenan-Flagler Real Estate Development Challenge

The first case competition to focus solely on real estate development, UNC Kenan-Flagler Real Estate Development Challenge is an invitation-only event that includes 16 teams from the nation’s top MBA programs. In this week-long event, teams are challenged to deliver a comprehensive solution to a development project, including a site design and budget analysis, to judges from top real-estate firms and financial institutions.

"Participating in a case competition is an incredible experience, and was key for me to secure interview opportunities for big tech companies. As an international student, recruitment opportunities can sometimes be limited. But thanks to my performance in the case competition, I left a great impression with high-level executives I interviewed with." Ling Ma Full-Time MBA 2021

Alpha Challenge

Created by and hosted at UNC Kenan-Flagler, the two-day Alpha Challenge is one of the world’s premier stock pitch competitions and has become a primary interview hub for investment management recruitment. Teams from top MBA schools worldwide compete on popular hedge fund trading strategies for judges who represent top investment management and buy-side firms from around the world.

Watch “15 Years of The Alpha Challenge – The World’s Premier MBA Stock Pitch Competition” and see what top investors have to say about the career opportunities the challenge provides.

UNC Kenan-Flagler Marketing Case Challenge

The UNC Kenan-Flagler Marketing Case Challenge places top students from business school marketing clubs on teams with members from several schools. The competition simulates business environments where individuals from diverse work and educational backgrounds must quickly demonstrate leadership and teamwork to solve a marketing case.

Invest for Impact Competition

Impact investing is defined by Global Impact Investing Network as “investments made into companies, organizations, and funds with the intention to generate social and environmental impact alongside a financial return.” The annual Invest for Impact competition brings impact-focused startups and investing professionals together with MBA students from top schools worldwide. Students evaluate opportunities by interviewing entrepreneurs, assessing risk, and presenting an investment recommendation to the judging panel.

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The Best Corporate Case Study Competitions At B-Schools - Timeline

By mehul kothari.

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Selecting the Case Competition

The strategy, in my opinion, to participate in case competitions should be based on what is the domain of the challenge, which firm is organizing it, how many slides/video submission is required at different stages, what is the prize money/ PPI offerings on clearing different rounds, how many teams are going to be shortlisted at campus / national level, etc.

These factors become important because there are numerous case competitions that will come your way and it may not be possible to attempt all of them. Clearly, you would want to put your efforts into the ones where your interests lie and where the chances of success are high.

Wish you all the best in your journey of cracking the case competitions!

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Top 40 Most Popular Case Studies of 2021

Two cases about Hertz claimed top spots in 2021's Top 40 Most Popular Case Studies

Two cases on the uses of debt and equity at Hertz claimed top spots in the CRDT’s (Case Research and Development Team) 2021 top 40 review of cases.

Hertz (A) took the top spot. The case details the financial structure of the rental car company through the end of 2019. Hertz (B), which ranked third in CRDT’s list, describes the company’s struggles during the early part of the COVID pandemic and its eventual need to enter Chapter 11 bankruptcy. 

The success of the Hertz cases was unprecedented for the top 40 list. Usually, cases take a number of years to gain popularity, but the Hertz cases claimed top spots in their first year of release. Hertz (A) also became the first ‘cooked’ case to top the annual review, as all of the other winners had been web-based ‘raw’ cases.

Besides introducing students to the complicated financing required to maintain an enormous fleet of cars, the Hertz cases also expanded the diversity of case protagonists. Kathyrn Marinello was the CEO of Hertz during this period and the CFO, Jamere Jackson is black.

Sandwiched between the two Hertz cases, Coffee 2016, a perennial best seller, finished second. “Glory, Glory, Man United!” a case about an English football team’s IPO made a surprise move to number four.  Cases on search fund boards, the future of malls,  Norway’s Sovereign Wealth fund, Prodigy Finance, the Mayo Clinic, and Cadbury rounded out the top ten.

Other year-end data for 2021 showed:

• Online “raw” case usage remained steady as compared to 2020 with over 35K users from 170 countries and all 50 U.S. states interacting with 196 cases.
• Fifty four percent of raw case users came from outside the U.S..
• The Yale School of Management (SOM) case study directory pages received over 160K page views from 177 countries with approximately a third originating in India followed by the U.S. and the Philippines.
• Twenty-six of the cases in the list are raw cases.
• A third of the cases feature a woman protagonist.
• Orders for Yale SOM case studies increased by almost 50% compared to 2020.
• The top 40 cases were supervised by 19 different Yale SOM faculty members, several supervising multiple cases.

CRDT compiled the Top 40 list by combining data from its case store, Google Analytics, and other measures of interest and adoption.

All of this year’s Top 40 cases are available for purchase from the Yale Management Media store .

And the Top 40 cases studies of 2021 are:

1.   Hertz Global Holdings (A): Uses of Debt and Equity

2.   Coffee 2016

3.   Hertz Global Holdings (B): Uses of Debt and Equity 2020

4.   Glory, Glory Man United!

5.   Search Fund Company Boards: How CEOs Can Build Boards to Help Them Thrive

6.   The Future of Malls: Was Decline Inevitable?

7.   Strategy for Norway's Pension Fund Global

8.   Prodigy Finance

9.   Design at Mayo

10. Cadbury

11. City Hospital Emergency Room

13. Volkswagen

14. Marina Bay Sands

15. Shake Shack IPO

16. Mastercard

17. Netflix

18. Ant Financial

19. AXA: Creating the New CR Metrics

20. IBM Corporate Service Corps

21. Business Leadership in South Africa's 1994 Reforms

22. Alternative Meat Industry

23. Children's Premier

24. Khalil Tawil and Umi (A)

25. Palm Oil 2016

26. Teach For All: Designing a Global Network

27. What's Next? Search Fund Entrepreneurs Reflect on Life After Exit

28. Searching for a Search Fund Structure: A Student Takes a Tour of Various Options

30. Project Sammaan

31. Commonfund ESG

32. Polaroid

33. Connecticut Green Bank 2018: After the Raid

34. FieldFresh Foods

35. The Alibaba Group

36. 360 State Street: Real Options

37. Herman Miller

38. AgBiome

39. Nathan Cummings Foundation

40. Toyota 2010

• REQUEST INFORMATION

Competitions & Activities

Students in the BYU MBA program are invited to participate in case competitions—a competition between teams to see who can develop and present the best solution to a real-world problem.

Participating in case competitions is a great way to earn valuable experience, further strengthen a resume, and gain recognition with the host company or organization.

Faith and Belief at Work Case Competition

The MBA program hosts an annual interfaith case competition that brings together MBA students from across the nation with diverse faith and belief systems in order to solve some of the most pressing challenges facing Fortune 500 companies today. Over four days, students solve real-world business issues, network with professionals and recruiters, receive training from industry leaders, and explore the Provo area. More information for participants and sponsors can be found at Faith and Belief at Work Case Competition.  

Miller Competition Series

Second-year BYU Marriott MBA students lead the Miller Competition Series . Students take on the role of venture capitalists in screening and judging viable business plans. They are also responsible for marketing and operations.

Supported by the Rollins Center for Entrepreneurship and Technology , the Miller Competition Series is open to all BYU graduate and undergraduate students who wish to submit ideas for new businesses.

Social Enterprise

Each May, before beginning their summer internships, a number of BYU Marriott MBA students have the opportunity to participate in a social venture consulting project. These projects give students the opportunity to apply their skills in numerous developing countries to help socially minded organizations improve services to their clients. In the past, students have worked in Ghana, Mexico, Mozambique, Paraguay, and Peru with organizations in the fields of microbusiness, health, education, and employment. Working with these organizations is especially effective at helping students understand the theory and practice of economic self-reliance. Some funding is made available to assist students with the costs of these learning experiences.

Social Venture Competitions

BYU Marriott MBA students can also get involved in BYU’s annual Social Venture Academy . The competition provides an opportunity for students to share their interests in local, national, and global social issues. Students work with faculty, practitioners, and professionals to develop and implement business plans that meet social needs in areas such as healthcare, poverty, education, energy, and agriculture. Winning teams earn more than $50,000 in prize money.

Case Competitions

BYU Marriott MBA students are encouraged to put their skills to the test at national and international case and business competitions. Over the last few years, our MBA students have placed at the following competitions:

• Venture Capital Investment Competition
• Rice Business Plan Competition
• Deloitte Consulting Supply Chain Challenge
• Lincoln MBA Challenge
• Adobe Analytics Challenge
• The Economist International MBA Case Competition
• Miller New Venture Challenge
• Association of Corporate Growth Utah Cup

Field studies provide valuable consulting opportunities at BYU Marriott. Consulting projects are typically completed by a team of four or five graduate students under the direction of a faculty advisor with expertise in the addressed area. Field study teams work on projects in almost any business discipline, including marketing research, strategy, finance, operations and supply chain, and global business. Recent clients include Microsoft, Intel, Dow Chemical, Dell Computers, Black & Decker, and the state of Utah.

Numerous field study projects require students to travel abroad in order to gain an understanding of a business’s needs in a particular country. Students in the past have been sponsored to travel to countries such as Brazil, Chile, China, Mexico, and Switzerland.

Case Study Competitions- Details, Winning Strategies, And More!

Table of content: 

The abc of case studies, types of case studies, illustrative case studies, exploratory case studies, collective/multiple-case studies, critical instance case studies, 5 tips to boost your chance of success in a case study competition, a diverse and well-balanced team, research is key, work on multiple ideas.

• Structure Of Competition Presentation Content Is Important

Be Prepared For Answering Questions

Case study competitions are the best exercise for your grey cells which makes use of all your mental faculties as well as your decision-making abilities. No wonder this 'show and tell' of corporate operations and market studies play a crucial role in competitions across universities and corporate organizations alike.

These case study competitions have changed the hiring landscape across all industries with many more joining the league. Organizations conduct business case competitions to reach out to top talent and assess their management and leadership skills. These businesses often offer enticing prizes like pre-placement interview opportunities as well as cash prizes to attract the target audience. There are multiple advantages to these challenges, and many organizations have started conducting corporate case study competitions and hackathons as annual events.

Naturally, students from all streams across the nation want to be a part of this trend. You too can be a part of and win these competitions with the right approach. This article lists all the details about case studies, ways to approach a case study competition, and tips to increase your chances of success in them. Have a look!

Have you ever wondered what a case study actually entails? Well, case studies are simply teaching tools that enhance and test the practical knowledge of students. A case study asks students to make a detailed analysis of a market situation, an organization, or a particular situation/ problem. The students are then required to use their problem-solving skills to rectify the complications or come up with innovative solutions to the problem statement at hand.

For example, a vast majority of learning in management courses occurs through case studies and they form an integral part of the business school experience. These case studies could be related to any functional area of an organization. Such as a marketing case study, or a case relating to the finance, operations, HR, or IT departments. They could also entail studying the overall workings of an organization and then ask students to come up with a business solution that is the best course of action for the respective organization.  Note that the proposed solutions must be clear, evidence-based recommendations, based on in-depth research of the organization and the market conditions. These recommendations are meant to provide the company with solutions to real issues.

Now that we know the basics, let’s look at the type of case studies and their classifications.

There is a wide range of case study types and methods of classifying them into categories. These types are then further divided into sub-divisions depending upon the subject, situation, goals/ objectives, etc. But there are four most widely accepted types, which are:

These are also referred to as descriptive case studies. As the name suggests these start with the description of a situation that needs to be analyzed. They generally describe one or two circumstances to familiarise the reader with the business problem/ situation that is the main subject of the study. 

The readers then make observations based on the description provided, compare them with relevant theories, and come up with actionable recommendations.

These case studies are condensed forms of research studies that usually act as a precursor to much bigger studies with a deeper level of research. The main function of such studies is to find the answer to some pre-decided basic questions, which either prove or refute the need for further research and study on that subject. If the case study shows that further, more detailed research on the matter will be fruitful, researchers dive deeper into the subject matter.  

As the title suggests, these studies make use of different (relevant) studies from all points of time which aggregate into the case for a new one. The collection of various studies leads to better generalization and addition of information without the extra expense of time and resources. 

As the name suggests, these studies focus on a single instance or phenomenon. They are somewhat similar to collective case studies in the way that these also entail collecting data from different sources. However, in contrast to cumulative studies, here the purpose is not to make generalizations, rather it's to focus on unique situations for study. Such case studies are useful for finding the relation between an event and its cause.

These are the most common case study types. Now, a case study competition will require a group to work as a team and present their analysis and consequent solutions in a compact and effective manner to the judges. It’s a straightforward process but requires great thought and preparation in advance if one wishes to win.

Listed below are 5 business case competition tips to help you prepare for and win case competitions/ challenges:

Building a well-rounded team is critical when participating in a competitive case study competition. Everyone knows that a team that consists of members with diverse strengths, skill sets, backgrounds, methodologies, and competencies is comparatively better at thinking out of the box and coming up with amazing solutions. An ideal team, size-wise, consists of 4-6 people unless specified otherwise by the competition sponsors/organizers. 

It is important that participants possess great research skills if they want to emerge as competition winners. This is because they will need to conduct thorough research on the topic/ situation/ problem at hand to come up with winning solutions. What one lacks in knowledge can be made up for only through proper research. The key takeaway here is- to hone your research skills before taking part in the competition, both through study and practice. You should know how to conduct comprehensive research using all offline as well as online resources available for the subject of your case study.

You could make use of websites like Unstop to take part in online competitions and business simulation games in order to get a fair experience of the workings of such a competition.  

Putting all your eggs in one basket isn't the ideal approach when it comes to such competitions. It is best to work on a couple of ideas at the same time and then select the most brilliant idea of the lot and make it your primary solution. Other business ideas can be used as backup options if something goes wrong with the initial plan of action.

Note that while you need to come up with data-driven solutions, don't forget to employ logic and reason in your solution.

Structure Of Competition Presentation Content Is Important 

Presenting and positioning your business solutions is just as critical as coming up with actionable recommendations for the problem at hand. Because if you don't present the information in a structured form, you won't be able to convey your idea to the judges. Your presentation should be professional, crisp, and effective all the same time. 

Another important aspect of making a successful presentation is the person making the presentation. This person should have excellent communication skills and must be confident and approachable. It is not important for all team members to present and speak individually. There might be members who aren't comfortable making conversations with people or speaking in front of large crowds. Everyone has their own set of skills and it is best to play them to their strengths.

So, structure your presentation right, and choose the best speakers to go forward (if all the team members could partake in it, all the better). Also, it is better if max 2 members handle the computer slides at a time- clutter doesn’t look good.

The next stage of these competitions is the QnA round. Here the panel will ask questions regarding your presentation and recommendations for the problem statement. It is best to come prepared for this round, rather than being caught unaware.

So contemplate what kind of questions could be asked depending on your research, strategy, sources, presentation, and the final solution. Prepare well-researched answers for these beforehand as this will give you an edge over your competitors. Keep handy extra information like topic-specific graphs, charts, and previous studies which you can pull up in the time of need. Being prepared for answers helps you finish on a high note. Case study competitions require good team effort on top of individual dedication. If you wish to win, use all the help you can get. Unstop is a website that is dedicated to helping students in their academic endeavors and is one stop shop from where you can gather necessary ideas and experience.

Case study competitions are enjoyable and informative, they invoke team spirit and let the participant experience what actually happens inside a corporation. Look at it as a fun, active way to learn more, and be prepared for anything. Remember to stay organized, logical, and confident about your presentation, and the rest will fall into place. #BeUnstoppable

You might also be interested in reading the following:

• Meet J&J Imagivators: The Mavericks Share Their Strategy, Experiences, And More!
• Meet Team Secure- From Thinking of Dropping Out To Winning The 1st Runner-up Title Of Tally Codebrewers 2022
• Books For MBA Students In Every Specialization That Should Not Be Missed
• How To Win Business Case Competitions: The Secret Revealed

I am an economics graduate using my qualifications and life skills to observe & absorb what life has to offer. A strong believer in 'Don't die before you are dead' philosophy, at Unstop I am producing content that resonates and enables you to be #Unstoppable. When I don't have to be presentable for the job, I'd be elbow deep in paint/ pencil residue, immersed in a good read or socializing in the flesh.

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Case Challenge

Competition structure

Registration and eligibility.

Google’s Case Challenge is an initiative for business schools in India, designed to attract and engage budding early talent to creatively respond to live and realistic business challenges. This competition will give students an opportunity to stretch their imagination and come up with innovative solutions to the day to day challenges faced by teams across Google. Finalists will also get a chance to work closely with assigned Google mentors and understand Google’s ecosystem better, along with cash prizes for the winning teams.

Case Challenge is open to the participating institutes:

• Indian Institute of Management, Ahmedabad
• Indian Institute of Management, Bangalore
• Indian Institute of Management, Calcutta
• Indian Institute of Management, Indore
• Indian Institute of Management, Lucknow
• Indian Institute of Management, Kozhikode
• Indian Institute of Management, Shillong
• Faculty of Management Studies, Delhi
• Indian Institute of Foreign Trade
• Institute of Management Technology, Ghaziabad
• Management Development Institute, Gurgaon
• Indian School of Business
• XLRI - Xavier School of Management
• Mudra Institute of Communications, Ahmedabad
• Narsee Monjee Institute of Management Studies, Mumbai
• Shailesh J. Mehta School of Management, Mumbai
• National Institute of Industrial Engineering, Mumbai
• Symbiosis Centre for Management and Human Resource development
• Tata Institute of Social Sciences
• SP Jain Institute of Management & Research, Mumbai

1 year executive programs of the above campuses are also eligible to register as Participating institutes.

Wild Card Entrants

With the endeavour to expand Case Challenge to students across India, we have introduced wild card entrants this year. In this, students from business schools across India can register and participate in the first round (Online Challenge) subject to the rules and requirements of the Competition. Further details will be discussed in the subsequent sections.

The competition will be conducted across four rounds:

• Online Challenge
• Case Study Round
• Cohort Round
• National Finale The language of the Competition will be entirely in English and will be conducted virtually.

Judging of all Rounds will be performed by a panel of judge(s) selected by Google. Please note that any entry is subject to and evaluated based on the following broad parameters:

• Structured thinking and strategy
• Originality & Innovation
• Feasibility & Scalability
• Market Intelligence/Data Insights/Consumer Insights
• Presentation Skills
• Q&A Session

Teams are prohibited from communicating with any outside party and cannot solicit assistance from anyone (including staff, faculty advisor, other students) during the time they are participants of the Competition, unless permitted by Google. Google's and/or any judge’s decision is final and binding and no correspondence will be entered in relation to such decision.

Round 1 (Online Challenge) Registration

• Digital marketing
• Sales & marketing
• Human resources
• Teams cannot change their choice of case study post registration.
• Round 1 registrations are open to students of all business schools in India.
• First 5000 registered teams will be invited to the Online Challenge round.

The Online Challenge

• The first 5000 registered teams will receive details about the Online Challenge through their registered email address.
• This 30 minute Online Challenge will assess the team’s critical thinking and logical reasoning and will be conducted on Sep. 18, 2021 .
• Atmost Top 5 Teams per campus from the participating institutes will be announced as campus winners, and will move to Round 2 .
• Top 20 teams from the wild card entrants will proceed to Round 2.
• The announcement of shortlisted Teams qualifying for the 2nd Round will be made via an email to the campus and the respective Teams.

Round 2 (Case Study Round) Making a Submission

• All the shortlisted Teams will be administered the case study on their chosen topics at the time of registration.
• The Teams will have to submit a one pager solution and a five minutes video pitching their proposed solution.
• The submission entries should consist of both the solution submission and video pitch, else the team stands disqualified.
• Only one submission per Team will be taken into consideration.
• Teams cannot change their choice of case study.

Submission Guidelines

• The format of the submission will have to be a one-page Google slide converted to a pdf document. No other formats (including zip files) will be accepted.
• Deadline for submission will be communicated to the teams.
• There are no restrictions on font size, style etc. but it should not result in a submission that is difficult to read by the judges.
• The maximum size of the PDF file to be uploaded should not exceed 10MB.
• The naming convention to be followed for the Submission is: CampusName_Team name_CaseStudyChosen. For the 'CaseStudyChosen', mention the type (Analytics, Digital marketing, Sales & marketing, Human Resources).
• We urge the Teams not to wait till the last moment to make their Submission entries. Google or its affiliates’ shall not be responsible for any technical snags that may occur due to high volume.
• No Team may revise, substitute, add, delete, or in any other manner alter their original Submission after it has been submitted.

What we expect from the Submission:

• Originality, clarity and uniqueness of the idea.
• Innovative approach to the given problem.
• Solution must be relevant to the given problem and should have a clear plan of action.
• Solution should be succinct yet self-explanatory.
• Feasibility of implementation, sustainability, scalability and fitment with Google’s vision.
• Tables, diagrams, and charts are permitted on the one-pager, but are not necessary (attachment of an appendix slide is not allowed).
• Relevant assumptions backed by proper rationale.
• References/sources to be quoted where required (as footnotes).

What the Submission should not have:

• It must not be derogatory, offensive, threatening, defamatory, disparaging, libelous or contain any content that is inappropriate, indecent, sexual, profane, tortuous, slanderous, discriminatory in any way, or that promotes hatred or harm against any group or person, or otherwise does not comply with the theme and spirit of the Competition.
• It must not contain content, material or any element that is unlawful, or otherwise in violation of or contrary to any applicable laws.
• It must not contain any content, material or element that displays any third party advertising, slogan, logo, trademark or otherwise indicates a sponsorship or endorsement by a third party, commercial entity or that is not within the spirit of the Competition.
• It must be original, unpublished work that does not contain, incorporate or otherwise use any content, material or element that is owned by a third party or entity.
• The judging panel as chosen by Google will evaluate all Submissions and shortlist Teams for Round 3 based on the judging criteria.
• Top 5 teams per case study (Analytics, Digital marketing, Sales & marketing, and Human Resources) will proceed to the next round.

Round 3 (Cohort Round) Presentation

• The shortlisted Teams will submit a presentation deepening their ideas as submitted in Round 2 and present its business solution (virtually) to a panel of judges.
• Deadline for submission will be communicated to the Teams.
• Teams will be given 12 minutes to present followed by an 8 minutes “Question and Answer” session by the judging panel.
• The Cohort Rounds will be held virtually via Google Hangouts between Oct. 22, 2021 and Oct. 28, 2021 .

Presentation Guidelines

• The presentation should not exceed ten slides.
• Case Study chosen during registrations cannot be changed.
• The format of the presentation will have to be Google slides and no other formats (including zip files) will be accepted.
• Additionally, qualifying teams will also have to submit a PDF version of their submission for our reference.
• You are free to select font type, size etc. but it should not result in a submission that is difficult to read by our panel, during the presentation.
• The maximum size of the file to be uploaded cannot exceed 100MB each (slide and PDF).
• The naming convention to be followed is: CampusName_Teamname_CaseStudyChosen. In the CaseStudyChosen, mention the type (Analytics, Digital marketing, Sales & marketing).
• Deadlines will not be extended. If the qualifying Team does not submit the presentation by the deadline, then such Team will be disqualified.
• It will be the responsibility of the Team Leader to ensure that if not all Team members at least 2 members of the Team are present for the presentations on the scheduled day. In the event of at least 2 members are present at the start of the presentation, the Team will be disqualified.
• The top two teams from each cohort round will qualify for the National Finale of the Competition.
• 8 teams in total will qualify for the National Finale.

Round 4 (National Finale) Mentoring

• Shortlisted Teams will be assigned a mentor to guide them for their pitch/presentation.
• Teams will be allowed to make changes to the presentation submitted during the Cohort Round, however the Teams cannot change the chosen case study.
• The shortlisted Teams will only be allowed to refine the solution and make cosmetic changes under the guidance of the mentor, with their permission. Major changes at this stage to the solution, approach, etc. will not be allowed.

Presentation

• The National Finale will be held virtually via Google Hangouts.
• The Finale date will be communicated to the Teams.
• Shortlisted Teams will present the revised presentation to a judging panel, and will get 12 minutes for presenting their idea, and 8 minutes for Q&A.
• At least 2 members will have to be present for the presentation on the given date of the National Finale Round.
• The judging panel as indicated by Google will review the presentation.
• The top three teams will be selected as national winners.

Student prizes

The top three teams at the National Finale will receive the following:

• Cash prize of INR 5,00,000/- to the entire team.
• Pre-placement interview offers for internship or final hiring.

Second prize:

• Cash prize of INR 3,00,000/- to the entire team.

Third prize:

• Cash prize of INR 2,00,000/- to the entire Team

Each member of the winning Teams is solely responsible for all taxes, levies and other statutory payments associated with his or her receipt and use of a cash prize received by such member. No substitution, assignment or transfer of prize is permitted. Google will withhold and/or report taxes as required by the applicable law. All prizes may be revoked if a Team is found to have violated any of the rules or instructions of Google or is disqualified. The business and location related to the pre-placement interview offers for internship and final hiring will be at the discretion of Google.

Competition period

The competition will be conducted across 4 rounds:

• National Finale

The language of the competition will be entirely in English and all the rounds will be conducted virtually.

Eligibility Criteria

• A student must be a first or second year student irrespective of their specialisation but enrolled in a full-time management program of a business school in India.
• Students must be Indian nationals. Foreign national students are not allowed to participate in this Competition.
• Every student must have an official user account provided by the business school at which the student is enrolled.

Participation as a Team

• Participation will be through teams of eligible students comprising a minimum of 2 or a maximum of 3 students and enrolled at a business school in India (a “Team”). First year students cannot form teams with 2nd year students and vice versa. A Team can only have team members from the same batch of the same institute.
• All Team members must independently meet the eligibility requirements of the Competition.
• A student cannot be a member of more than 1 Team.
• Students going on an exchange program can participate as long as there are at least 2 students in the Team that are not attending an exchange program and are available to attend the Competition.
• Modification to a Team’s composition or details after registration/communicating acceptance to participate is not allowed.
• Team members who compete at the beginning of the Competition must participate throughout the Competition Period, where the team is shortlisted for the next round.
• Any deviation from the above will result in immediate disqualification of the entire team.

How to enter

The Team must register before it can participate in the Competition.

• To enter the Competition, the Team Leader must complete the registration form and provide required information about the members of the Team.
• The Team may opt for the email address of the Team Leader as a point of contact for instructions on the Competition. The designated email address is necessary as specific communications/instructions regarding the Competition will be communicated to the Team through this address. You are required to keep yourself updated on all emails issued to you.
• The registration starts from Sept. 7, 2021 and will close on or before 22:00 hours IST on Sept. 10, 2021 .
• Only one registration per Team will be taken into consideration.
• Any questions or inquiries regarding the Competition should be directed to [email protected] .

Team Leader and Team Name

Each Team must nominate one member as the Team leader, who may not be changed during the Competition Period (the “Team Leader”).

• The Team Leader is the primary point of contact for the team during the competition.
• Each Team must decide on a name for their team. Your team name must be neutral and brief, without the use of offensive or vulgar language or violate the intellectual property rights of others. Google reserves the right to request for a change of the Team name in its sole discretion.

Verifying Eligibility

• Google reserves the right to verify your eligibility. You agree to provide Google with any proof of eligibility requested by Google and your refusal or failure to timely provide such proof may result in the Team’s disqualification from the Competition.

How can we route our queries to Google regarding the case challenge?

Please email us at [email protected] for any questions regarding the competition.

How many individuals can be on a team?

One team can have a minimum of two and maximum of three members. An individual can not be part of more than one team.

Who can participate in the competition?

Case Challenge is open to first or second year students (irrespective of their specialisation) enrolled in a full-time, management program of a business school in India.

Is the Case Challenge a continuation of Google Online Challenge (which was conducted recently for the first year students)?

No, Case Challenge and Google's Online Challenge are different programs.

I could not participate in Google Online Challenge. Can I still register for this competition?

Yes, these two are completely different initiatives.

All my team members have already appeared for Google’s Online Challenge. Do we still need to appear for the round 1 Online Challenge, post registration?

Yes. All teams who register to participate in Case Challenge will have to appear for Round 1, which is an Online Challenge. Google Online Challenge and Case Challenge are separate initiatives.

Can entries be modified after submission?

No, once submitted, entries cannot be modified.

I filled in the wrong details for one of my team members, how can I fix this?

Entries can not be modified once submitted. Please be sure to double check all details before submitting.

Do I need to register through my college email ID or can I use my personal email ID as well?

Only college email ID should be used for registration for all team members. Please don’t use your personal email ID.

What if my submission exceeds the file size limit?

The entry will be disqualified. Please ensure the files submitted are within the size limitation shared. For the first round, file size for the submission shouldn’t exceed 10MB.

Will any exceptions be made for late entries due to technical difficulties at the time of submission?

No, late entries will not be considered.

Can one person be a part of two different teams?

No, an individual cannot be part of more than one team.

Do we need to submit our resumes?

No, resumes are not required.

Will all registered teams qualify for round one?

Only the first 5000 registered teams will qualify for round one, which is the Online Challenge.

While registering, I can only see the cohort names (analytics, digital marketing and sales & marketing and human resources), but the case studies are not present?

The case studies will be available post round one. While registering, please choose the cohort of your interest. In case you qualify round one, you will be administered the case study on the cohort you have chosen.

Do all the team members have to appear for the Online Challenge or can the team leader appear for the challenge as a team representative?

Online Challenge is a team based challenge designed to assess a team’s critical thinking and decision making. Only the team leader will receive the challenge id and passkey details to login to the challenge. The team will be given 30 minutes to solve the challenge. It is the responsibility of the team leader to submit the answers on the team’s behalf. More than one submission per team will lead to the team’s disqualification.

For the video submission in Round two, do all the team members have to be present in the video?

Yes, all team members have to be a part of the video, else the team stands disqualified.

My campus is not included in the list of participating institutes. Can I still take part in the competition?

With the endeavour to expand Case Challenge to students across India, we have introduced wild card entrants. In this, student from business schools across India can register and participate in the first round (Online challenge) subject to the rules and requirements of the competition.

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MBA Case Studies - Solved Examples

Need of MBA Case Studies

Case i: chemco case.

• ChemCo is a quality leader in the U.K. car batteries market.
• Customer battery purchases in the automobile market are highly seasonal.
• The fork-lift business was added to utilize idle capacity during periods of inactivity.
• This is a low-growth industry (1% annual growth over the last two years)
• Large customers are sophisticated and buy based on price and quality. Smaller customers buy solely on price.
• There is a Spanish competitor in the market who offers low priced batteries of inferior quality.

Essential MBA GD Guide: Key Topics with Strategies Free

• Importance of Group Discussions
• Tips and Strategies to handle a GD
• Top 25 GD topics
• Free Download
• Established player in car batteries
• Losing heavily in fork-lift truck batteries
• Old fashioned owner resistance to change
• Low priced competitors
• Foreign competitors gaining market share
• Decisive Interview, GD & Essay prep
• GD: Topics 2021
• GD: Approach
• GD: Do's and Don'ts
• GD: Communications
• Solved GDs Topics

GD Introduction

• Types of GD topics: Techniques
• GD: Ettiquette
• GD: Content
• Solved Case Studies
• High quality product, but low end customers care more about price than quality
• Mismanaged product diversification in a price sensitive market
• Alternative 1: Establish an Off-Brand for the fork-lift business
• Alternative 2: Educate the customer market about product quality
• Alternative 3: Exit the fork-lift battery business
• Establishing the firm's quality image
• Increase in market share
• Increase in sales
• Cost of the product
• Protect firm's quality image in the automobile industry
• Redesigned product to reduce the cost of manufacture
• Low price to enable it to compete with Spanish producer
• Make use of the quality leadership in car batteries market
• Offer reliability testing, extended warranties etc. to promote quality image
• Set higher prices to extract surplus from these advantages
• A passive strategy, not proactive
• Recommendations: Alternative 1 is recommended in this case. Since the firm operates in an industry which has low growth, hence it can expand market share and sales only by taking the customers from other players. Hence, it needs to tackle the Spanish competitor head-on by aggressively pricing its product. At the same time, launching a low-priced product under the same brand name erodes the high quality image in the car batteries market. Hence, the best option is to go for an off-brand to target the fork-lift customers who are increasingly becoming price sensitive. This will enable the company to ward off the threat in short-term and build its position strongly in the long-term.

Case II: NAKAMURA LACQUER COMPANY

• The Nakamura Lacquer Company: The Nakamura Lacquer Company based in Kyoto, Japan was one of the many small handicraft shops making lacquerware for the daily table use of the Japanese people.
• Mr. Nakamura- the personality: In 1948, a young Mr. Nakamura took over his family business. He saw an opportunity to cater to a new market of America, i.e. GI's of the Occupation Army who had begun to buy lacquer ware as souvenirs. However, he realized that the traditional handicraft methods were inadequate. He was an innovator and introduced simple methods of processing and inspection using machines. Four years later, when the Occupation Army left in 1952, Nakamura employed several thousand men, and produced 500,000 pieces of lacquers tableware each year for the Japanese mass consumer market. The profit from operations was $250,000.
• The Brand: Nakamura named his brand “Chrysanthemum” after the national flower of Japan, which showed his patriotic fervor. The brand became Japan's best known and best selling brand, being synonymous with good quality, middle class and dependability.
• The Market: The market for lacquerware in Japan seems to have matured, with the production steady at 500,000 pieces a year. Nakamura did practically no business outside of Japan. However, early in 1960, when the American interest in Japanese products began to grow, Nakamura received two offers
• The Rose and Crown offer: The first offer was from Mr. Phil Rose, V.P Marketing at the National China Company. They were the largest manufacturer of good quality dinnerware in the U.S., with their “Rose and Crown” brand accounting for almost 30% of total sales. They were willing to give a firm order for three eyes for annual purchases of 400,000 sets of lacquer dinnerware, delivered in Japan and at 5% more than what the Japanese jobbers paid. However, Nakamura would have to forego the Chrysanthemum trademark to “Rose and Crown” and also undertaken to sell lacquer ware to anyone else the U.S. The offer promised returns of $720,000 over three years (with net returns of $83,000), but with little potential for the U.S. market on the Chrysanthemum brand beyond that period.
• The Semmelback offer: The second offer was from Mr. Walter Sammelback of Sammelback, Sammelback and Whittacker, Chicago, the largest supplier of hotel and restaurant supplies in the U.S. They perceived a U.S. market of 600,000 sets a year, expecting it to go up to 2 million in around 5 years. Since the Japanese government did not allow overseas investment, Sammelback was willing to budget $1.5 million. Although the offer implied negative returns of $467,000 over the first five years, the offer had the potential to give a $1 million profit if sales picked up as anticipated.
• Meeting the order: To meet the numbers requirement of the orders, Nakamura would either have to expand capacity or cut down on the domestic market. If he chose to expand capacity, the danger was of idle capacity in case the U.S. market did not respond. If he cut down on the domestic market, the danger was of losing out on a well-established market. Nakamura could also source part of the supply from other vendors. However, this option would not find favor with either of the American buyers since they had approached only Nakamura, realizing that he was the best person to meet the order.
• Decision problem: Whether to accept any of the two offers and if yes, which one of the two and under what terms of conditions?
• To expand into the U.S. market.
• To maintain and build upon their reputation of the “Chrysanthemum” brand
• To increase profit volumes by tapping the U.S. market and as a result, increasing scale of operations.
• To increase its share in the U.S. lacquerware market.
• Profit Maximization criterion: The most important criterion in the long run is profit maximization.
• Risk criterion: Since the demand in the U.S. market is not as much as in Japan.
• Brand identity criterion: Nakamura has painstakingly built up a brand name in Japan. It is desirable for him to compete in the U.S. market under the same brand name
• Flexibility criterion: The chosen option should offer Nakamura flexibility in maneuvering the terms and conditions to his advantage. Additionally, Nakamura should have bargaining power at the time of renewal of the contract.
• Short term returns: Nakamura should receive some returns on the investment he makes on the new offers. However, this criterion may be compromised in favor of profit maximization in the long run.?
• Reject both: React both the offers and concentrate on the domestic market
• Accept RC offer: Accept the Rose and Crown offer and supply the offer by cutting down on supplies to the domestic market or through capacity expansion or both
• Accept SSW: offer; accept the SSW offer and meet it through cutting down on supply to the domestic market or through capacity expansion or both. Negotiate term of supply.
• Reject both: This option would not meet the primary criterion of profit maximization. Further, the objective of growth would also not be met. Hence, this option is rejected.
• Accept RC offer: The RC offer would assure net returns of $283,000 over the next three yeas. It also assures regular returns of $240,000 per year. However, Nakamura would have no presence in the U.S. with its Chrysanthemum brand name The RC offer would entail capacity expansion, as it would not be possible to siphon of 275,000 pieces from the domestic market over three years without adversely affecting operations there. At the end of three years, Nakamura would have little bargaining power with RC as it would have an excess capacity of 275,000 pieces and excess labor which it would want to utilize. In this sense the offer is risky. Further, the offer is not flexible. Long-term profit maximization is uncertain in this case a condition that can be controlled in the SSW offer. Hence, this offer is rejected.
• Accept SSW offer: The SSW offer does not assure a firm order or any returns for the period of contract. Although, in its present form the offer is risky if the market in the U.S. does not pick up as expected, the offer is flexible. If Nakamura were to exhibit caution initially by supplying only 300,000 instead of the anticipated 600,000 pieces, it could siphon off the 175,000 required from the domestic market. If demand exists in the U.S., the capacity can be expanded. With this offer, risk is minimized. Further, it would be competing on its own brand name. Distribution would be taken care of and long-term profit maximization criterion would be satisfied as this option has the potential of $1 million in profits per year. At the time of renewal of the contract, Nakamura would have immense bargaining power.
• Negotiate terms of offer with SSW: The terms would be that NLC would supply 300,000 pieces in the first year. If market demand exists, NLC should expand capacity to provide the expected demand.
• Action Plan: In the first phase, NLC would supply SSW with 300,000 pieces. 125,000 of these would be obtained by utilizing excess capacity, while the remaining would be obtained from the domestic market. If the expected demand for lacquer ware exists in the U.S., NLC would expand capacity to meet the expected demand. The debt incurred would be paid off by the fifth year.
• Contingency Plan:  In case the demand is not as expected in the first year, NLC should not service the U.S. market and instead concentrate on increasing penetration in the domestic market.

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MBA students from IIMB win Air India SOAR Case Competition

Ruby Catharin A, Ralpha Josephine Crency C and Santhosh S, all second-year PGP students at IIMB, competed with 12 teams from 27 B-schools across the country to win the top prize

23 OCTOBER, 2023: Team Trilogy, comprising Ruby Catharin A, Ralpha Josephine Crency C and Santhosh S, all second-year MBA students at IIM Bangalore, has won the AIR India SOAR Case Competition 2023. They bested 12 teams from 27 B-schools across the country to win the top prize which includes a cash prize of INR 1.5 lakh, a round trip to London/Paris and vouchers.

The case competition had three rounds involving a PPT submission, a mentorship phase and the grand finale. Contestants had to choose one case from the four options provided. Team Trilogy, from IIMB, chose the Loyalty Program case and designed an innovative and differentiated loyalty value proposition for a global loyalty program with an Indian heart. They also prepared the ‘Go-to-Market’ strategy and developed a business P&L to check the feasibility of the suggested loyalty program.

“This was a truly transformative experience that helped us delve deep into the nitty-gritty of the Aviation Loyalty program whilst helping us learn and grow through the journey,” says Ruby Catharin.

The jury comprised top AIR India Executives including Suresh Tripathi, CHRO; Rajesh Dogra, CXO; Abhijeet Menon, Head – Strategic Procurement; and Gokul Kollayikal, Head – Product Management. Nipun Aggarwal, CCO, and Campbell Wilson, CEO, were present for the final presentation.