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How to Write a Job Application Letter (With Examples)

What Is a Job Application Letter?

Tips for writing a job application letter, how to get started.

• Writing Guidelines
• What to Include in Each Section

Simple Formatting Using a Template

Tips for writing an effective letter, sample job application letter, sending an email application, review more letter examples.

Do you need to write a letter to apply for a job? Most of the time, the answer is yes. Even when employers don’t require a job application letter , writing one will help you highlight your skills and achievements and get the hiring manager’s attention. The only time not to send one is when the job listing says not to do so. It can help, and it definitely won't hurt to include an application letter with your resume.

A job application letter, also known as a cover letter , should be sent or uploaded with your resume when applying for jobs. While your resume offers a history of your work experience and an outline of your skills and accomplishments, the job application letter you send to an employer explains why you are qualified for the position and should be selected for an interview.

Writing this letter can seem like a challenging task. However, if you take it one step at a time, you'll soon be an expert at writing application letters to send with your resume.

Melissa Ling / The Balance

Before you begin writing your job application letter, do some groundwork. Consider what information you want to include, and keep in mind that space is limited.

Remember, this letter is making a case for your candidacy for the position. But you should do more than just regurgitate your resume. Instead, highlight your most relevant skills, experiences, and abilities.

Analyze the Job Posting

To include the most convincing, relevant details in your letter, you'll need to know what the employer wants.

The biggest clues are within the job advertisement, so spend some time decoding the job listing . Next, match your qualifications with the employer's wants and needs.

Include Your Most Relevant Qualifications

Make a list of your relevant experience and skills. For instance, if the job ad calls for a strong leader, think of examples of when you've successfully led a team. Once you've jotted down some notes and have a sense of what you want to highlight in your letter, you're ready to start writing.

Writing Guidelines for Job Application Letters

Writing a job application letter is very different from a quick email to a friend or a thank-you note to a relative. Hiring managers and potential interviewers have certain expectations when it comes to the letter's presentation and appearance, from length (no more than a page) and font size to style and letter spacing . Keep these general guidelines in mind, but always stick to any explicit instructions in the job listing or application portal.

Length: A letter of application should be no more than one page long. Three to four paragraphs are typical.

Format and Page Margins: A letter of application should be single-spaced with a space between each paragraph. Use 1-inch margins and align your text to the left, which is the standard alignment for most documents.

Font: Use a traditional font such as Times New Roman, Arial, or Calibri. The font size should be between 10 and 12 points.

What to Include in Each Section of the Letter

There are also set rules for the sections included in the letter, from salutation to sign-off, and how the letter is organized. Here's a quick overview of the main sections included in a job application letter:

Heading: A job application letter should begin with both your and the employer's contact information (name, address, phone number, email), followed by the date. If this is an email rather than an actual letter, include your contact information at the end of the letter, after your signature.

•   Header Examples

Salutation: This is your polite greeting. The most common salutation is "Dear Mr./Ms." followed by the person's last name. Find out more about appropriate cover letter salutations , including what to do if you don't know the person's name or are unsure of a contact's gender.

Body of the letter: Think of this section as having three distinct parts.

In the first paragraph , you'll want to mention the job you are applying for and where you saw the job listing.

The next paragraph(s) are the most important part of your letter. Remember how you gathered information about what the employer was seeking, and how you could meet their needs? This is where you'll share those relevant details on your experience and accomplishments.

The third and last part of the body of the letter will be your thank you to the employer; you can also offer follow-up information.

Complimentary Close: Sign off your email or letter with a polite close, such as "Best," or "Sincerely," followed by your name.

• Closing Examples

Signature: When you're sending or uploading a printed letter, end with your handwritten signature, followed by your typed name. If this is an email, simply include your typed name, followed by your contact information.

• Signature Examples

Overwhelmed by all these formatting and organization requirements? One way to make the process of writing a job application easier is to use a template to create your own personalized letters. Having a template can help save you time if you are sending a lot of application letters.

Be sure that each letter you send is personalized to the company and position; do not send the same letter to different companies.

• Always write one. Unless a job posting explicitly says not to send a letter of application or cover letter, you should always send one. Even if the company does not request a letter of application, it never hurts to include one. If they do ask you to send a letter, make sure to follow the directions exactly (for example, they might ask you to send the letter as an email attachment or type it directly into their online application system).
• Use business letter format. Use a formal business letter format when writing your letter. Include your contact information at the top, the date, and the employer’s contact information. Be sure to provide a salutation at the beginning and your signature at the end.
• Sell yourself. Throughout the letter, focus on how you would benefit the company. Provide specific examples of times when you demonstrated skills or abilities that would be useful for the job, especially those listed in the job posting or description. If possible, include examples of times when you added value to a company.

Numerical values offer concrete evidence of your skills and accomplishments.

• Use keywords. Reread the job listing, taking note of any keywords (such as skills or abilities that are emphasized in the listing). Try to include some of those words in your cover letter. This will help the employer see that you are a strong fit for the job.
• Keep it brief. Keep your letter under a page long, with no more than about four paragraphs. An employer is more likely to read a concise letter.
• Proofread and edit. Employers are likely to overlook an application with a lot of errors. Read through your cover letter, and if possible, ask a friend or career counselor to review the letter. Proofread for any grammar or spelling errors.

This is a job application letter sample.  Download the letter template (compatible with Google Docs or Word Online) or read the example below.

Sample Job Application Letter (Text Version)

Elizabeth Johnson 12 Jones Street Portland, Maine 04101 555-555-5555 elizabethjohnson@emailaddress.com

August 11, 2024

Mark Smith Human Resources Manager Veggies to Go 238 Main Street Portland, Maine 04101

Dear Mr. Smith,

I was so excited when my former coworker, Jay Lopez, told me about your opening for an administrative assistant in your Portland offices. A long-time Veggies to Go customer and an experienced admin, I would love to help the company achieve its mission of making healthy produce as available as takeout.

I’ve worked for small companies for my entire career, and I relish the opportunity to wear many hats and work with the team to succeed. In my latest role as an administrative assistant at Beauty Corp, I saved my employer thousands of dollars in temp workers by implementing a self-scheduling system for the customer service reps that cut down on canceled shifts. I also learned web design and timesheet coding, and I perfected my Excel skills. 

I’ve attached my resume for your consideration and hope to speak with you soon about your needs for the role.

Best Regards,

Elizabeth Johnson (signature hard copy letter)

Elizabeth Johnson

When you are sending your letter via email include the reason you are writing in the subject line of your message:

Subject Line Example

Subject: Elizabeth Johnson – Administrative Assistant Position

List your contact information in your signature, rather than in the body of the letter:

Email Signature Example

Elizabeth Johnson 555-555-5555 email@emailaddress.com

Review more examples of professionally written cover letters for a variety of circumstances, occupations, and job types.

CareerOneStop. " How Do I Write a Cover Letter? "

University of Maryland Global Campus. " Cover Letters ."

What Is the Purpose of a Cover Letter?

The cover letter is the first thing hiring managers see when they pick up your resume from the pile of applications. Still, many job seekers don’t appreciate the importance of this crucial application document. Learn more about why cover letters are crucial to getting the job you want and cover letter tips that will make your next cover letter shine!

What’s the Purpose of a Cover Letter?

The purpose of a cover letter is to give a recruiter or hiring manager a more detailed view of your accomplishments and a sense of what you’ll bring to the table if you are hired. For this reason, learning how to write a cover letter is a critical skill for all job seekers.

Some recruiters may not read these cover documents, but you have no way of knowing which ones will and which ones won’t.

Also, many recruiters will use cover letters as a way to differentiate between candidates with similar credentials, making it another reason it’s a good idea to include one with every resume you send out.

If you are still wondering about the purpose of a cover letter when you are applying for a job, consider this: Research shows that 45% of job seekers skip the cover letter altogether. This means that if you write one, you are one step ahead of almost half of your competition.

Why the Appearance of Your Cover Letter Counts

Even if the hiring manager doesn’t end up reading your cover letter, a quick glance at it shows your attention to detail – or lack thereof.

It also lets a recruiter see your written communication skills, which research shows is one of the most sought-after soft skills in the business world today. Things like properly formatting and addressing the document are instantly noticeable.

Sending out a resume with a sloppy cover is almost like showing up for an interview in a ripped or wrinkled shirt, and skipping the step altogether is almost like showing up without a shirt. A well-written cover letter helps to make a good first impression on the hiring manager, so learning how to write a cover letter is a critical skill to learn.

Using a cover letter template is an easy way to get the format right. You just fill in the information that’s specific to your qualifications and to the job you’re trying to get. It saves you time and ensures that you include all the required information.

Cover Letter Writing Tips You Need to Know

A bit of research and organizing gets you off to a good start when writing a cover letter. When you have a clear idea of the company’s needs, it makes it easier to prepare a document that shows how you can meet those needs.

• Familiarize yourself with the company, and consider how your skills fit into the role you are applying for by studying the job ad. Then, begin your message with a sentence in the opening paragraph that explains how your skillset will meet the company’s needs.
• Keep it short and precise. The Harvard Business Review recommends making your cover letter brief in order to make it easier for the recruiter to scan your letter and ascertain your qualifications quickly.
• Be positive and upbeat , but don’t try to be funny. It’s okay to show your enthusiasm for the job, but be sure to keep the language in your cover letter professional. Also, avoid using any words or phrases with negative connotations.
• Use a bold font or bullet points, when appropriate, to draw attention to key points. The Society of Human Resource Managers (SHRM) recommends this as a way to capture a recruiter’s attention. It also makes the document easier to review.
• Name drop fairly early in the document if someone from within the company referred you or directed you to contact the HR manager.

How Cover Letters Can Help Explain Employment Gaps

While it’s usually best to avoid drawing direct attention to gaps in your employment, a cover letter gives you a place to explain anything out of the ordinary in your career path. That way, the recruiter can refer to your cover letter and see what you were doing to build skills that are of value to the company. If you were laid off, took time off to travel, or stepped away from work to raise children or care for a sick family member, your cover letter offers a great place to explain your situation.

Keep it brief and to the point. An employer will appreciate the explanation but is more concerned with your skills and experience. Use your cover letter’s valuable real estate to highlight what you’ll bring to the table.

Limited Work Experience? How to Fill Out Your Skill Set

Get away from the thinking that work has to be paid to give you valuable experience. Engaging in volunteer work or projects in your community shows initiative, and it has the potential to provide you with useful skills. The body of the letter is a good place to briefly mention unpaid work and share what you gained from the experience that could be of value to the company.

A cover letter is an important document to include in your job seeking toolkit as it gives you an extra chance to show why you’re the best person for the job. While a recruiter may or may not read it, including one is still considered the best practice for a job applicant. Attaching a cover letter to your resume or application form isn’t going to hurt your chances. However, omitting it could cause your resume to be rejected if the person doing the hiring considers the cover information important.

About the Author

LiveCareer Staff Writer •

At LiveCareer, we live and breathe the belief that we can help people transform their work lives, and so do our contributors. Our experts come from a variety of backgrounds but have one thing in common: they are authorities on the job market. From journalists with years of experience covering workforce topics, to academics who study the theory behind employment and staffing, to certified resume writers whose expertise in the creation of application documents offers our readers insights into how to best wow recruiters and hiring managers, LiveCareer’s stable of expert writers are among the best in the business. Whether you are new to the workforce, are a seasoned professional, or somewhere in between, LiveCareer’s contributors will help you move the needle on your career and get the job you want faster than you think.

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• Cover Letter

How to Write an Application Letter—Examples & Guide

Embarking on the job-hunting journey? A great letter of application can be your golden ticket to stand out in the competitive job market. Learn how to write one with our guide.

Here we go again… Another job posting, another letter. This time it’s a letter of application.

But don’t worry. You’ve probably written dozens of application letter already, you just don’t know it yet. After you read this article, you’ll never sigh at the sight of another letter of application.

This guide will show you:

• An application letter sample for any position that’s better than most others out there.
• Step-by-step guide on how to write an application letter for a job.
• Tips on setting the proper letter of application format.

Save hours of work and get a cover letter like this. Pick a template, fill it in. Quick and easy. Choose from 20+ cover letter templates and download your cover letter now.

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Want to learn more about job application documents? Read our other cover letter guides:

• Cover Letter for a Career Change
• Cover Letter for Non-Profits
• Cover Letter for Retail Jobs
• Cover Letter Guide for IT Positions
• Entry-Level Cover Letter Example
• General Cover Letter Guide
• Internship Cover Letter
• Marketing Cover Letter Guide
• Recent Graduate Cover Letter Sample
• What Does a Cover Letter Look Like?

What Is a Letter of Application?

A letter of application is intended to introduce yourself and explain why you're interested in the position. Also known as a cover letter, it is sent with your resume when applying for a job. An application letter allows you to showcase your qualifications and skills alongside your enthusiasm.

Now let’s look at what a professional letter of application looks like:

Letter of Application Example

Vinícius Cunha Pinto

UX Researcher

2496 Bassell Avenue

Little Rock, AR 72201

501-626-5744

viní[email protected]

linkedin.com/in/viní-cunha-pinto

Sherwood, 1/10/2021

Mr. Antonio Strife

Hewlett-Packard Company

232 Pumice Dr

Sherwood, AR 72120

Dear Mr. Strife

I am excited to apply for the UX researcher position at Hewlett-Packard. As a UX researcher with over six years of experience in the field, I am confident that my expertise and passion for user-centered design make me an excellent candidate for this role. In my previous position at AG Group, I increased user engagement with our app by 45%.

Another one of my biggest accomplishments was leading a research project identifying several usability issues in our company's mobile app. I worked with the design team to create solutions to these issues, resulting in a 30% increase in user satisfaction. I was also responsible for conceptualizing, designing, and developing marketing pages for our company’s website and directly contributed to over 60% increase in revenue. Furthermore, I am skilled in conducting user interviews, usability tests, surveys, and data analysis and proficient in various research tools, such as Optimal Workshop, UserTesting.com, and Qualtrics.

I am particularly drawn to Hewlett-Packard because of its reputation for innovation and commitment to pushing the boundaries of technology. Your company's dedication to delivering cutting-edge solutions aligns perfectly with my passion for staying at the forefront of UX research and design. I am eager to bring my skills and insights to a dynamic organization like Hewlett-Packard, where I can contribute to pioneering advancements in user experiences. The collaborative and forward-thinking culture at Hewlett-Packard resonates with my professional values, and I am enthusiastic about the prospect of contributing to your team's success.

Working for Hewlett-Packard would be a wonderful opportunity for me. I would love to join your team and contribute to creating exceptional user experiences for your customers. Can we schedule a meeting, so I can tell you more about the UX solutions I can bring to your company?

P.S.— I’d also love to tell you about how I worked with the development team to implement design changes that reduced user errors by 75%.

Using this example, let’s now go through the entire process of writing a letter of application.

How to Write a Letter of Application

Follow the instructions below to create a professional yet simple job application letter:

1. Use the Right Format of an Application Letter for a Job

Before your job application reaches the recruiter, it’ll most likely need to go through an automated ATS scan . And to ensure everything is read correctly, your application letter requires clear and clean formatting.

To format your letter of application correctly, follow these guidelines:

• Use the same font you chose for your resume .
• Left-align all content.
• Keep your application letter length to only one page.
• Just like with your resume margins , set them to 1-inch on your job application letter as well.
• Leave ample white space by using double-spacing between paragraphs and setting line spacing to 1.15.

Also, save your letter of application for a job in a PDF format unless instructed otherwise. This will keep your formatting and the general layout of the document intact.

Expert Hint : You may think that sending just your resume is enough. But in truth, that’s a very wrong way to think. Letters of application are essential in the job market, so don’t risk losing to other candidates just because you didn’t write one.

2. Address Your Letter of Application Properly

Addressing an application letter is simple. Firstly, include your contact information in the header of the application letter : 

• Full address
• Telephone number
• LinkedIn profile (optional)
• Current date

Then, put your hiring manager’s and their company’s info underneath it. Use:

• Recruiter’s full name
• Recruiter’s job title
• Company’s name
• Company’s address

And lastly, greet your hiring manager by using an honorific (Mr. Ms.) and their full name. Take a look at the example below to visualize:

Letter of Application Example—Address

Mr. James Stipe

There is one challenge waiting for you in this first part. Finding out the name of your recruiter. If the company put it out in the job ad, you’re golden. If it didn’t, there are a couple of ways to try and discover it on your own. You can check the company’s website or LinkedIn profile for starters. If you still drew a blank, reach out to an employee of the company and ask them. LinkedIn makes it super easy.

If everything fails, you’ll have to resort to a generalized salutation. “Dear Hiring Manager” is a great solution.

Double your impact with a matching resume and cover letter combo. Use our cover letter generator and make your application documents pop out.

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Want to try a different look? There's 21 more. A single click will give your document a total makeover. Pick a cover letter template here .

3. Open Up With an Enticing First Paragraph

Next up, you need to capture the recruiter’s attention. So put your best foot forward in the first paragraph.

This is how the letter of application should start :

• Show you’re enthusiastic about applying for the position.
• Present your most impressive professional work achievement .
• Identify the company and the position you’re applying for by name.

Here’s what it looks like:

Sample Application Letter for a Job—First Paragraph

I am writing to apply for the UX Researcher/Developer position advertised on your website. I have over 6 years of experience and am skilled in various UX research methods. Furthermore, I have a proven track of increasing user engagement.

In theory, both of these examples present the same candidate. But the difference in said presentation makes the second sample bite the dust.

Candidate #2 doesn’t check any of the aforementioned boxes, and it shows. He has no enthusiasm, no measurable achievement to catch the eye, and he doesn’t even mention the company by name, meaning he probably sent the same letter of application to hundreds of other jobs.

But not everyone can show a work achievement straight away. If you’re applying for your first job, focus on the two other aspects of your application letter’s first paragraph. Like so:

Example of an Application Letter with No Experience—First Paragraph

As a recent graduate in Human-Computer Interaction, I am excited to apply for the Junior UX Researcher position at Hewlett-Packard. I have been following your company's work for some time now, and I am impressed with your commitment to improving the user experience through extensive research and testing. As a passionate and detail-oriented researcher, I am confident that my skills and knowledge will make me an excellent fit for your team.

And that’s a great way to introduce yourself when writing a letter of application with no experience .

Expert Hint: Job application letters build a connection with the employer by introducing yourself in a good light. One very effective tactic is to research the company’s mission and values and refer to them in your letter of application.

4. Prove Your Expertise in the Main Body

Now that you’ve hooked the recruiter, it’s time to reel them in. Metaphorically, of course.

There are a lot of different things you can include in a letter of application . But all of them must share a certain similarity. They have to be relevant to the position you’re applying for. And that’s especially true in the main body section of the job application letter. Why? Because here, you’ll list some enticing work achievements and work skills you possess.

You can see this in the following example:

How to Write an Application Letter—Main Body Section Example

I have experience working in UX research and am confident in learning and adapting quickly to new technologies and methodologies. I can use many tools, including MS Excel. Outside my many UX accomplishments, I have also worked as a sales representative, furthering my vast skills portfolio.

See what lack of relevance and quantified achievements do to a letter of application? The second candidate could best fit the position, but he will not get picked with that paragraph.

On the other hand, in the first example, relevance guides our candidate. He doesn’t bother talking about their previous job in a different field. Instead, he presents UX skills and accomplishment statements and, most of all, quantifies them for maximum impact.

Also, it’s a letter of application . So tell the recruiter why you want to apply to this specific company. Show a cultural fit, mention your values, and talk about what you can bring to the company.

But then again… How does someone without experience tackle the second paragraph of a job application letter? They should show their drive towards the specific position and the steps they have already undertaken towards their goal. Just like that:

Sample Letter of Application for a Job With No Experience—Main Body

During my studies, I worked on several UX research projects, including conducting usability testing, creating personas, and analyzing user feedback. In addition, I have completed a certification in UX Research and Design, where I learned how to conduct user interviews, design research studies, and analyze data. I am proficient in various research methodologies and tools such as surveys, A/B testing, heat maps, and user flow analysis.

And despite the lack of measured achievements, this candidate is dedicated to becoming a UX specialist. No employer is going to have any doubts about whether he will be a driven employee at their company.

Expert Hint: As tempting as it may be, never copy your resume into the letter of application. Of course, you can show one or two of the same things but focus more on presenting other achievements and skills.

5. Finish Your Application Letter With a Clear CTA

Do you know the saying, “It’s not important how you start, it’s important how you finish?” Well, in letters of application, that’s not really a good saying, as you do need a strong start, but a strong finish is just as crucial.

So don’t screw up by including a non-ending “looking forward to hearing from you” or “thank you for considering my application.” Way too many candidates finish their letters of job application this way, and it just doesn’t work.

It’s uninspiring and boring.

Instead, do it like this: 

Ending a Job Application Letter—Sample

If you have time, we could maybe schedule a meeting or something? I want to know more about the benefits your company offers

See? The first one sounds way better than one of those overused cliché lines. At the same time, example number 2 makes the candidate look like an entitled worker with no drive.

Pay special attention to the call to action. You should always nudge the recruiter into scheduling an interview with you. It may sound silly, but it’s an effective tactic. Additionally, when signing off, write “Sincerely” before your name. It’s the best way to close off a letter of application formally.

And as you’ve probably noticed, the candidate added a postscript. What’s the deal with that? It’s a completely optional thing, so don’t stress over it. If you want to add a P.S., remember to do so with a completely unique achievement you have not presented in your resume or application letter. If you don’t have anything jaw-dropping, you’re better off not adding a postscript to the end of your letter of job application .

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Here’s a summary of what’s important when writing a letter of application for a job:

• Format your application letter correctly to make it easily readable.
• Refer to the hiring manager and the company by name . Personalization earns you a lot of points in the recruiting process.
• Put information relevant to the position throughout all sections of the application letter.
• Always refer to the keywords found in the job ad and the company’s values.
• Finish off with a call to action , and add a postscript if you have more to show.

Did you enjoy reading about how to write a letter of application? Do you have any questions about job application letters? Or maybe additional tips to make one stand out even more? Leave a comment. We’ll be happy to engage in a conversation!

Mariusz is a career expert with a background in quality control & economics. With work experience in FinTech and a passion for self-development, Mariusz brings a unique perspective to his role. He’s dedicated to providing the most effective advice on resume and cover letter writing techniques to help his readers secure the jobs of their dreams.

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Writing a Winning Job Application Letter: Tips and Examples

A job application letter, also known as a cover letter, is a formal letter that accompanies your resume and introduces you to a potential employer. The purpose of a job application letter is to highlight your qualifications, experience, and skills that make you the perfect candidate for the job. It also helps employers understand your personality, work ethic, and how you plan to contribute to their organization.

Importance of Customization

One of the key factors that can make or break your job application letter is how well you customize it to the specific job you are applying for. Employers want to see that you have taken the time to research their company and understand what they are looking for in a candidate. Customizing your letter also shows that you are genuinely interested in the job and that you are willing to put in the extra effort to stand out from other applicants.

Brief Overview of Key Sections

While job application letters can vary slightly depending on the job and industry, they typically contain four key sections:

Introduction: This section should include a brief introduction, the job you are applying for, and how you found out about it.

Qualifications: In this section, you should discuss your qualifications and experience that make you a good fit for the job. Be sure to tailor this section to the specific job requirements to show that you have the skills they are looking for.

Skills: Here, you should highlight your relevant skills and how they apply to the job. Use examples from your past experiences to demonstrate your proficiency in each skill.

Closing: The closing paragraph should thank the employer for considering your application and provide contact information for them to reach you.

In this article, we will dive into each of these sections in more detail and provide tips and examples to help you write a winning job application letter.

Understand the Job Requirements

To write a winning job application letter, it is important to thoroughly understand the job requirements. This involves analyzing the job description and understanding the needs of the employer, as well as tailoring your letter to attract the specific employer.

A. Analyzing the Job Description

The job description provides you with valuable information about the position you are applying for. It outlines the required skills, qualifications, and responsibilities of the job. By analyzing the job description, you can determine if the role is a good fit for your experience and qualifications.

When analyzing the job description, it is important to pay attention to key phrases and requirements mentioned. These can give you insight into the priorities of the employer and allow you to tailor your application to meet those priorities.

B. Understanding the Needs of the Employer

To write a winning job application letter, it is also essential to understand the needs of the employer. This means researching the company and the industry to get a better understanding of the company culture, mission, and values. It also means understanding the desired outcome of the position and how you can address the employer’s needs.

One way to convey your understanding of the employer’s needs is to highlight relevant accomplishments in your application letter. By showing how you have successfully addressed similar challenges in the past, you can demonstrate your potential value to the employer.

C. Tailoring the Letter to Attract Specific Employer

Finally, to write a winning job application letter, it is important to tailor your letter to attract the specific employer. This means using language and examples that relate to the specific company and its values. It also means customizing your application letter to the specific job and its requirements.

To tailor your letter, take the time to research the company and its values. This can involve reviewing their website, social media, and other online resources. By addressing the specific needs and values of the employer, you can show that you are invested in the position and the company.

To write a winning job application letter, it is important to understand the job requirements, analyze the job description, understand the needs of the employer, and tailor the letter to attract the specific employer. By doing so, you can craft an application that stands out from the competition and showcases your value as a candidate.

Research the Company and Industry

Before writing your job application letter, it’s important to research the company and industry thoroughly to increase your chances of writing a winning letter. Here are three key areas to focus on:

A. Understanding the Mission, Vision, and Values of the Company

Make sure you take the time to research the company’s mission, vision, and values. This will help you understand the company’s goals and the qualities they look for in employees. You can find this information on the company’s website, social media pages or company annual report.

Incorporate the values and mission statement of the company into your job application letter. This highlights your alignment with the company culture, and how your beliefs and goals match that of the organization’s.

B. Identifying the Company’s Competition

Once you have an understanding of the company, you need to identify the company’s competition. Knowing who the competitors are can help you understand the industry as well as the company’s market share position.

List the company’s competitors in your job application letter and briefly explain how you see the company’s strengths overcoming the competitors’ weaknesses.

C. Industry Trends and How to Address Them

The final area to focus on when researching the company and industry is identifying current industry trends and how these trends may impact the company’s future. Use reputable sources to gather trends and predictions about the industry. This will also show the recruiter that you are not only familiar with their industry, but are engaging in informed discussion and contributing to innovative solutions.

Incorporate industry trends into your job application letter and showcase the ideas and innovations you bring, how leveraging them can enhance the company’s position and how you can contribute to any current and future challenges, for which the potential employer has yet to find a solution.

By researching and incorporating the above areas into your job application letter, you demonstrate a genuine interest in the organization and showcase clear understanding, innovative thought and how your expertise can improve the company’s performance.

Know Your Strengths and Skills

When writing a job application letter, it’s crucial to understand your unique selling proposition, relevant experience, and transferrable skills. This information will help you stand out from the other applicants and potentially land the job of your dreams.

A. Identifying Your Unique Selling Proposition

Your unique selling proposition (USP) is what sets you apart from the other candidates. It could be a specific skill, experience or personality trait that aligns with the company’s values and job requirements. Start by analyzing the job description and researching the company culture to identify what makes you an ideal candidate for the role.

Once you have identified your USP, use it as the main selling point in your job application letter. Highlight your strengths and skills and explain how they align with the job requirements and the company’s values. This will show the hiring manager that you are not just another candidate, but someone who has something valuable to offer.

B. Highlighting Your Relevant Experience and Accomplishments

Your work experience and achievements are essential in demonstrating your abilities and suitability for the job. When crafting your job application letter, focus on highlighting your relevant experience and accomplishments. Use specific examples to demonstrate how you have contributed in previous roles and how those skills could be applied to the new role you are applying for.

Be sure to use metrics whenever possible as numbers are a great way to showcase your achievements. For example, if you were able to increase sales revenue by 20% in your previous role, mention it in your letter. This will give the hiring manager a clear understanding of your capabilities and how they align with the job requirements.

C. Understanding How to Leverage Transferrable Skills

Transferrable skills are those abilities that you have gained from your previous experiences that are not necessarily related to the job you are applying for. They can be valuable in demonstrating your adaptability and ability to learn quickly.

When discussing your transferrable skills in your job application letter, highlight how they could be applied to the new role you are applying for. For example, if you have strong communication skills, explain how you could use that to effectively collaborate with team members and clients.

By understanding and leveraging your unique selling proposition, relevant experience and accomplishments, and transferrable skills, you can write a job application letter that stands out from the crowd. Remember to tailor your letter to the job requirements and company culture to increase your chances of success.

Address Gaps in Your Resume or Experience

When applying for a job, it’s important to consider any gaps in your resume or experience that might be a red flag for hiring managers. Addressing these gaps upfront can demonstrate your accountability and willingness to take ownership of your shortcomings.

A. Taking ownership of failings

If you have gaps in your work history or experience, don’t try to hide or make excuses for them. Instead, take ownership of any failings and show that you’re actively working to improve yourself. This could involve taking courses, pursuing certifications, or volunteering in relevant areas to gain hands-on experience.

B. Finding a workaround for unfilled requirements

Sometimes a job posting requires specific qualifications or experience that you don’t have. In these cases, it’s important to find a workaround that demonstrates your ability to still meet the employer’s needs. This could involve highlighting related experience or transferable skills that could compensate for the missing requirement. Alternatively, it might involve offering to take on additional training or work with a mentor to acquire the missing knowledge.

C. Highlighting transferable skills to counter an irrelevant job background

When applying for a job in a new industry or field, it’s common to have a background that might not seem directly relevant. However, this doesn’t necessarily mean you’re unqualified for the role. By highlighting transferable skills, such as leadership, problem-solving, or communication, you can demonstrate your ability to adapt to new situations and learn quickly.

Addressing gaps in your resume or experience is an important aspect of writing a winning job application letter. By taking ownership of your failings, finding workarounds for unfilled requirements, and highlighting transferable skills, you can position yourself as a strong candidate and increase your chances of landing the job you want.

Crafting an Attention-grabbing Opening Paragraph

In the competitive job market, first impressions matter. The opening paragraph of your job application letter is your opportunity to make a positive and lasting impression on potential employers. In this section, we’ll explore the importance of crafting an attention-grabbing opening paragraph and provide tips and examples on how to do so.

A. Importance of First Impressions

Studies show that it takes less than 30 seconds for a recruiter or hiring manager to form an initial impression of a job candidate. This means that your opening paragraph is a critical component of your job application letter. Your goal is to capture the employer’s interest and convince them to continue reading.

B. Creative and Engaging Opening Lines

One effective way to capture the employer’s attention is by starting your letter with a creative and engaging opening line. This can be a quote, a personal story, a relevant statistic, or a bold statement. The key is to be authentic and genuine while still standing out from other applicants.

C. Strategies for Catching the Employer’s Attention

Beyond the opening line, there are several strategies you can use to further capture the employer’s attention. These include highlighting relevant skills and experience, demonstrating enthusiasm for the position and company, and connecting your qualifications to the job requirements.

By following these tips and examples, you can craft an attention-grabbing opening paragraph that sets you apart from the competition and piques the employer’s interest.

Highlighting Your Accomplishments

When it comes to writing a winning job application letter, highlighting your accomplishments is crucial. This allows potential employers to see the proven results that you can bring to their organization. Here are a few tips on how to effectively highlight your accomplishments:

A. Demonstrating Achievements in Previous Roles

One of the most effective ways to demonstrate your achievements is by highlighting your accomplishments in your previous roles. This shows that you have a track record of success and can bring that success to your next job. When highlighting your achievements, make sure to focus on results, not just responsibilities. Instead of stating that you managed a team, highlight the specific results that you achieved as a team leader.

For example, instead of saying, “Managed a team of 10 employees,” you could say, “Led a team of 10 employees to achieve a 25% increase in sales within the first quarter.” This shows the impact you had in your previous role and gives potential employers an idea of what you can achieve in their organization.

B. Using Data to Support Accomplishments

Using data to support your accomplishments is a powerful way to illustrate the impact you had in your previous roles. This could include data such as sales figures, customer satisfaction ratings, or employee retention rates. When using data, make sure to include specific numbers and percentages.

For example, instead of saying, “Improved customer satisfaction,” you could say, “Increased customer satisfaction ratings by 15% through implementing a new customer service training program.” This demonstrates the impact you had on the organization and the value you can bring to a potential employer.

C. Highlighting Relevant Certifications and Awards

Another way to highlight your accomplishments is by showcasing any relevant certifications or awards you have received. This shows that you have taken the time to invest in your professional development and have been recognized for your achievements.

When highlighting certifications and awards, make sure to explain why they are relevant to the job you are applying for. For example, if you are applying for a marketing position, highlighting your Google Analytics certification would be relevant as it demonstrates your analytics skills.

Highlighting your accomplishments is a crucial part of writing a winning job application letter. By demonstrating your achievements in previous roles, using data to support your accomplishments, and highlighting relevant certifications and awards, you can show potential employers the value you can bring to their organization.

Showcasing Your Writing Skills

When it comes to writing a winning job application letter, showcasing your exceptional writing skills is crucial to increase your chances of getting hired. Employers often look for applicants who have a way with words, can express themselves clearly, and can craft compelling content that leaves a lasting impression. Here are several ways to showcase your writing skills:

A. Highlighting experience in writing

One of the most effective ways to showcase your writing skills is to highlight your experience as a writer. This can include previous work experience in writing-related fields such as journalism, marketing, or content creation. If you have a writing degree, mention it. You can also share published articles or blog posts that you have written to demonstrate your skills in action. Highlighting relevant experience shows that you have the skills needed to excel in the role you are applying for.

B. Incorporating keywords

Incorporating keywords relevant to the job posting can also help showcase your writing skills. Employers often use applicant tracking systems (ATS) to scan resumes and cover letters for specific keywords related to the position. By including these keywords, you can increase your chances of getting past the initial screening process and showcase your understanding of industry-specific language.

C. Proper grammar, spelling, and tone

Finally, it’s essential to ensure that your writing exhibits proper grammar, spelling, and tone. Errors in these areas can undercut the impact of your application letter and send the wrong message to your potential employer. Take the time to proofread your cover letter and resume carefully, and have someone else review them too. Double-check for proper punctuation, spelling errors, and that your tone fits the professional context.

Showcasing your writing skills is critical when applying for jobs, particularly those that require excellent communication skills. Highlighting relevant experience, incorporating keywords, and ensuring proper grammar, spelling, and tone are strategies that can help set you apart from other applicants and make a lasting impression on potential employers.

Using Power Words and Phrases

When writing a job application letter, it is essential to use powerful words and phrases that can help you stand out from the crowd. Here are some tips to help you select the right words:

A. Selecting Strong Action Words

Action words can help demonstrate your skills and experience effectively. Use verbs that showcase your achievements and contributions to your previous roles. For instance, rather than saying you “assisted” your team, use words such as “led,” “managed,” or “initiated” to emphasize your role in driving projects and initiatives forward.

B. Avoiding Common Clichés and Buzzwords

Although buzzwords and clichés may seem tempting, they could potentially undermine the impact of your letter. Instead of using cookie-cutter phrases like “I am a team player,” try to use specific examples to illustrate your ability to work collaboratively. Also, avoid jargon that may not be familiar to the reader and opt for straightforward language that can be easily understood.

C. Crafting Impactful and Persuasive Sentences

To make your letter more impactful and persuasive, use language that emphasizes your strengths and accomplishments. Start sentences with action words and focus on the results you have achieved. Also, be specific and illustrate your points with concrete examples that demonstrate your value to the prospective employer.

When writing your job application letter, make sure to choose powerful words that demonstrate your expertise and experience effectively. Avoid using clichés and buzzwords and instead focus on crafting persuasive and impactful sentences that showcase your strengths and contributions. By following these principles, you can create a compelling letter that increases your chances of landing the job you want.

Formatting and Presentation of Your Job Application Letter

When it comes to writing a winning job application letter, the presentation and formatting of the letter are just as important as the content. Here are some tips to ensure your letter looks professional and polished:

A. Ensure consistency in formatting

Make sure your letter has a consistent format throughout. This means using the same font and font size for the entire letter. Also, ensure that the margins and spacing are consistent from beginning to end.

B. Proper use of fonts, margins, and spacing

Use a standard font like Times New Roman or Arial, in a legible size (such as 11pt or 12pt). Be sure to use proper spacing between paragraphs and section headers. It’s important to have enough white space to make the letter easy to read, but not so much that it takes up unnecessary space.

C. Guidelines on length of the letter

Longer letters can seem rambling and may deter the hiring manager from reading the whole thing. Focus on the most important points and make them clear and succinct. Remember, your goal is to make a strong case for yourself as a candidate, not overwhelm the reader with information.

By following these tips, you can ensure that your job application letter looks professional, polished, and focused on what matters most – your qualifications for the job.

Sample Job Application Letter

Writing a winning job application letter is important if you’re looking to impress the hiring manager and land your dream job. In this section of the article, we’ll walk through a sample job application letter, analyze its strong points, and provide strategies to improve it.

A. Walk Through a Sample Job Application Letter

Dear Hiring Manager,

I am writing to express my interest in the position of Marketing Manager at ABC Company, as advertised on [job board]. With over [number] years of experience in the marketing industry, I believe I have the skills and knowledge to succeed in this role and make a significant contribution to your team.

During my time at XYZ Company, I was responsible for developing and executing successful marketing campaigns that exceeded client expectations and resulted in increased ROI. My experience in digital marketing, social media management, and content creation have prepared me well for this role. I am highly adaptable, and I have a proven track record of implementing innovative strategies to achieve business objectives.

In addition, I am a strong communicator and collaborator, and I work well in cross-functional teams. I am confident that my skills and experience make me a strong candidate for the role of Marketing Manager at ABC Company.

Thank you for considering my application. I look forward to the opportunity to discuss my qualifications further.

Sincerely, [Your Name]

B. Analyzing the Strong Points in the Letter

The sample job application letter has several strong points:

• The candidate clearly expresses their interest in the position and summarizes their skills and experience in the marketing industry.
• The letter highlights the candidate’s successful track record in executing marketing campaigns and achieving business objectives.
• The candidate demonstrates their adaptability and ability to implement innovative strategies.
• The letter emphasizes the candidate’s communication and collaboration skills.

C. Strategies to Improve the Letter

To improve the sample job application letter, consider the following strategies:

• Start with a strong opening sentence that grabs the hiring manager’s attention, such as a personal anecdote or a statement about the company’s mission.
• Use specific examples of your achievements and accomplishments to demonstrate your value to the company.
• Customize your letter to the specific job and company by conducting research and referencing relevant company initiatives or values.
• Show enthusiasm and a willingness to learn by expressing interest in the company’s future projects or goals.

By implementing these strategies, you can enhance your job application letter and increase your chances of landing an interview with your dream company.

Writing a winning job application letter requires attention to detail, strong communication skills, and a clear understanding of the hiring company’s needs and values. By following these tips and analyzing examples such as the one above, you can take your job application letter to the next level and stand out from the competition.

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How and Why to Write a Great Cover Letter

A cover letter is a one-page business letter that you submit when applying to a job, along with your resume. As a piece of persuasive writing, your cover letter will aim to convey to the employer why you’re a great candidate for the role.

What is the purpose of a cover letter?

Your cover letter complements your resume by making it easy for the employer to see how your experience and interest connect to the position. Your goal is to convince the employer to interview you.

With your cover letter, you’ll aim to:

• Highlight your qualifications:  You’ll show how your skills and experience relate to the employer’s needs for a specific position.
• Showcase your motivation: You’ll demonstrate your enthusiasm for the specific position and the organization.
• Reflect your voice and written communication skills: You’ll give the employer a sense of your personality and writing style.

When should I write a cover letter?

Not all jobs require cover letters. So, how do you decide whether to submit one?

Submit a Cover Letter when…

• The posting explicitly requests that you do so
• You’re applying to an opportunity at a mission-driven organization
• You think that doing so could provide important information to the employer that they wouldn’t get from your resume

Consider Submitting a Cover Letter when…

• It’s marked “optional” in an application, and you have the bandwidth to do so
• You have content that you can easily recycle or repurpose into a tailored cover letter

No Need to Submit a Cover Letter when…

• A posting specifically tells you not to submit one
• There’s no way to submit one in an application portal, and doing so would require a serious workaround

If you’re applying to several similar opportunities, creating a draft cover letter in advance, geared toward that type of opportunity, can be a helpful way to save time in your actual application process.

How do I write a cover letter?

Your cover letter should articulate your qualifications and motivation for the position. Read the job description closely and research the organization. As you craft your cover letter, use examples that demonstrate your relevant skills, knowledge, and interests. The cover letter should be concise, clear, and well-organized.

Before Writing

Research the employer.

Learn enough about the organization to articulate why you are a strong fit for that firm. 

• Review the firm’s website and LinkedIn page.
• Speak with current or previous employees.
• Read articles and social media for current news.

Analyze the job description

Look for skills, duties, and qualifications of the job so you can design your letter to match these as much as possible.

Reflect on your experience and motivation

Identify skills and personal qualities you have developed which will be useful in this role. Ask yourself:

• What attracts you about this role/company/industry?
• What have you have done in your work experiences, classes, internships, activities, projects, volunteer work, travel, etc., that is similar to the duties required of the job? 

Cover Letter Structure

As a business letter, the cover letter should include:

• Heading: Include your name and contact information in the same format as your resume
• Salutation: Address your letter to the specific individual who can hire you, if this is known. If the name is not included in the job description, address the letter to the Hiring Manager or title mentioned in the job description.
• Body Paragraphs:  Discuss your experiences, interests, and skills to show the employer how you can add value to their team. See the section below for more guidance.
• Signature Line: Include a closing and your name.

The cover letter should be one page, about three or four paragraphs, and single spaced. Use 10-12 point font and one inch margins. 

When applying online, upload your cover letter as a PDF file, unless another format is specified. When sending your resume and cover letter by email, you may write a short note or paste your cover letter in the body of your email (without the address header) and also attach the PDF file.

Cover Letter Content

Your cover letter should answer who, what, when, where and why you are applying for the opportunity. 

Introduction

State the position for which you are applying. If you have a referral or spoke with someone from the company, you can mention it in the introduction. Provide some basic information about yourself; this can include your class year and what you’re studying at Columbia. Briefly outline why you’re interested in the organization and what you bring in terms of relevant experience and skills. 

Body Paragraphs

These paragraphs will highlight your qualifications and strengths that are most relevant to the organization and position. Use the job posting and your research as clues to determine what the employer is seeking in a candidate. Have your resume beside you and reflect on what you want the employer to know about you. Are there experiences you want to expand upon that demonstrate your understanding of the role and ability to do the job requirements?

Structure the paragraphs based on relevance, not chronology. Lead with your most relevant skill or strongest experience.

Start each body paragraph with a clear topic sentence.  This can highlight a key skill set, a transferable experience, or a core area of knowledge you’ve built through your studies. Walk the reader through a project or experience, integrating the relevant skills you used and qualities you demonstrated. Provide details about your accomplishments and impact. Connect how these experiences have prepared you for this role and why you are motivated to do this job. There is no need to apologize if you feel you lack experience; focus on the accomplishments that you have.

Recap what you would bring to the organization and your interest in the position. Thank the employer for their consideration. Keep your tone positive and enthusiastic. 

Check out our example of how to structure your cover letter content . 

Editing Tips

Use our  Cover Letter Checklist to make sure your format and content is in line with best practices. 

• Ensure that the content reflects the requirements in the job description
• Keep the cover letter concise, at one page or less
• Correct any errors in grammar, sentence structure, and spelling
• Use the active voice
• Avoid beginning too many sentences with “I”

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What Is the Purpose of a Cover Letter?

by Don Sjoerdsma, CPRW | Career Advice Expert

Last Updated: September 06, 2023

Table of contents

Why are cover letters important?

How to make your cover letter more effective.

The main purpose of a cover letter is to complement your resume and explain why you’re the best fit for the role. Cover letters showcase your skills and qualifications by expanding on points made in your resume. They remain an essential part of any job search.

Cover letters should:

• Show recruiters that you’ve researched the company and are enthusiastic about the position.
• Discuss how your skills can be useful to the organization, citing quantifiable metrics.
• Expand on key skills and experiences listed in your resume.
• Explain certain weak points in your resume, such as a noticeable career gap.
• Catch the attention of employers and encourage them to read your resume.

If you aren’t sure what to write, consider using a Cover Letter Builder . You’ll find auto-generated paragraphs based on your work experience and skills, making overcoming the blank page much easier. Our cover letter examples might give you ideas, too.

Now that you understand the purpose of a cover letter let’s talk about how to make it impactful.

Related Guides & Tips

• How to End a Cover Letter
• How to Write a Cover Letter Header
• How to Write a Cover Letter in 2024
• When To Use Bullet Points In A Cover Letter

For your cover letter to serve its purpose, you need it to be compelling. Here are five tips for making your cover letter more effective than the competition.

1. Customize your cover letter

Cover letters shouldn’t be generic. Unlike resumes, cover letters include specific details about the employer, making it easy to spot when you’re using the same cover letter for every job.

Customization is simple. All you have to do is read the company’s mission statement and the job description closely. Then, make sure your letter explains how you’ll address what the employer seeks in a candidate.

2. Use the hiring manager’s name

The best way to start your cover letter is by personally addressing the hiring manager. You may have to do some research — there’s nothing wrong with reaching out to ask the company who the application should be addressed to.

If you can’t get the hiring manager’s name, start with “Dear Hiring Manager.”

3. Address any potential concerns

If your resume raises a red flag that needs to be addressed, your cover letter should explain this. For example, your resume may show you’re re-entering the workforce after a lengthy break. You can address this in a single sentence in the opening or closing of your cover letter.

Here’s how that might sound:

While you don’t want to dwell on anything that took you away from the workplace, gently touching on the backstory could alleviate an employer’s concerns.

4. Match the formatting to your resume

Your cover letter and resume should have the same formatting, including font styles, margins and line spacing. Start by choosing the best resume format for your career path. Pick your font and set the margins and line spacing properly, using our resume formatting guide as needed. Once everything is set, make a copy of the doc to write your cover letter . This will help you retain the formatting.

Alternatively, you could choose a professionally pre-formatted cover letter template to create your resume.

5. Proofread carefully

Your cover letter may be your first chance to make an impression, so the last thing you want is a grammar error to disqualify you from the pool of candidates. We recommend running spell-check and proofreading your document, then having a friend or family member read it. Another set of eyes will help you catch any mistakes before you submit.

Was this information about What Is The Purpose Of A Cover Letter helpful? Let us know!

Don Sjoerdsma, CPRW

Don is a Certified Professional Resume Writer (CPRW) with more than 10 years’ experience creating digital content, including four years helping job seekers develop their careers. He holds an M.S. in Journalism from Northwestern University.

Read more articles by Don Sjoerdsma, CPRW

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• Cover Letter
• Letter of Application: Job Example, Format & How-To Guide

Letter of Application: Job Example, Format & How-To Guide

Our customers have been hired by:

Oh, come on! What is this? Another letter to get an interview?

That was your reaction to hearing a “letter of application” for the first time. 

Am I wrong?

The list seems never to end: a cover letter, covering letter, motivation letter… 

You’ll be happy to know that it’s the same thing. 

And there’s more.

This guide will show you:

• Job application sample better than 9 out of 10 others.
• Workplan for how to write such a sample of an application letter for any position.
• Why the correct application letter format gets you in front of the recruiter. 

Did you know that our builder can take care of the formatting for you? No need to worry about margins and spacing: just add your text and watch the Zety builder arrange everything on the page just the way it should be. Here’s what your job application letter can look like: 

You can take your pick from 20+ professional templates to make your letter of application not only formatted well but also look great! 

Did you mean how to write a cover letter ? No worries! Find our guides right below:

• How to Write a Cover Letter
• What Should a Cover Letter Include
• What Does a Cover Letter Look Like
• Format of a Cover Letter
• Cover Letter Outline
• How Long Should a Cover Letter Be
• How to Address a Cover Letter
• How to Start a Cover Letter
• What Should a Cover Letter Say
• How to End a Cover Letter

This letter of application template proves you’re second to none:

Letter of Application Example

[Your Name] [Job Title] [Mailing Address] [Phone Number] [Email Address]

[Place, Date]

[Hiring Manager Name] [Job Title] [Company Name] [Mailing Address]

Dear [Hiring Manager Name], I was thrilled to hear you opened a post for an event planner. As an office assistant in Staff, I single-handedly organized a year-end party for the entire office, deemed the most entertaining and successful event the employees had a chance to attend. 

It came to my attention that my position as an office assistant may seem off-track for the post you are advertising, yet let me assure you it is not. Allow my achievements to speak for the qualities you are looking for in an event planner:

• Multitasking.  A one-person team successfully supervised the office’s administrative duties, from allocating contracts with vendors and suppliers to managing executives’ travel calendars to balancing the branding budget. Became a go-to person for when things need to be done.
• Research.  Pitched a new supplier profile offering better quality office supplies stock at a lower price. Reduced administrative costs by 6%.
• Planning.  Compiled and presented annual budget proposals to the management. 100% approvals so far.

The job of an event planner is not to arrange seats and tables. It is to create memories worth a lifetime. Together, we will organize events worth remembering.

Let’s schedule a meeting to discuss how my transferable skills could help your team.

Best Regards, [Your Name], [Job Title]

PS—I will also be happy to tell you how my social media campaign for the local animal shelter’s community event boosted attendance by 20%. My methods were unconventional, and they sure worked! 

Enclosure: Resume

Send your job application letter with a job-winning resume for synergy. See our article: Resume Writing: Your Go-To Guide

What is a Letter of Application?

A letter of application is yet another name for a cover letter or job application letter. You submit it with your resume to apply for jobs. It’s a one-page letter intended to explain why you’re a perfect fit for the advertised position. 

This is what a letter of application should include:

• Header with your name and contact details
• Hiring manager’s address
• Opening paragraph introducing yourself and your application
• Two body paragraphs explaining why you’re a great candidate and your motivation behind the application
• Closing paragraph with a call to action directed at the employer
• Your signature and attachments list

Now, here’s how you write an application letter:

How to Write an Application Letter? 

Start from the beginning, which in this case is to—

1. Create an ATS-Friendly Job Application Letter Template

You need something to write on. But instead of grabbing paper, open a text editor and adjust the format of the letter page.

No splatters guaranteed!

See how to format your job application letter:

Format of an Application Letter

• Create enough spacing: 1–1.15 between lines, 1-inch margins, double space between paragraphs
• Choose the font: Garamond, Helvetica, or Arial in 11–12 points in a font size
• Align the content to the left
• Pick the file format: PDF, unless the recruiter requested a Word file specifically
• Name the file: JobTitle_YourName_ApplicationLetter.pdf, which in a real example would look like this, AdministrativeAssistant_OliviaRibush_ApplicationLetter.pdf

Disclaimer: The Applicant Tracking Software sees your application first, so if the software can’t parse it, the recruiter won’t even have a chance to read it.

By taking care of the layout, you ensure your letter of application passes the ATS scan and lands in the candidates list you’re targeting. 

Plus, with clear formatting, you’re making it easy for the recruiter to read it and quickly pick out the best bits.

That’s it in terms of your letter’s technicalities.

Let’s move on to the job letter introduction.

2. Open Your Application Letter Right

Do you know why patterns appeal to so many people?

They’re consistent. Seamless.

To achieve a similar effect with your letter, mirror the design of your resume in the header section. That way, you’ll make your application more memorable and cohesive. (And simultaneously, you won’t risk making a mistake in your contact information.)

Later, a challenge awaits. Or not? It depends.

You’re about to address your hiring manager , and if they gave their name in the job ad, you’re lucky. But if they have not, then the hunt is on.

Look for it on the company’s LinkedIn page or website. You can even call the place and ask, yet get prepared to talk directly with that particular person.

It’s important because you don’t want to address the letter to whom it may concern . It’s heartless (and almost inhumane, as you’re not addressing a person).

To avoid that, in case you’ve searched through hills and valleys and found nada, write “ Dear Hiring Manager ” instead. But remember, it’s your last resort.

And now—

The opening.

There are several strategies you can use to start your letter. Among them are:

• Boasting about your most significant yet relevant achievement
• Expressing enthusiasm towards joining
• Commenting on the recent company’s development.

There can be thousands of reasons why you’re applying for a job, so first and foremost, stay true to yourself and don’t look for inspiration elsewhere. If you’re having a hard time coming up with something, the above have proved successful many times.

See the below application letter sample to see what I mean by successful job letter introduction:

Application Letter Sample [First Paragraph]

Yikes! 

The second one just won’t do. It’s the opposite of success. 

Your opening paragraph needs to compel the reader, make them eager to carry on with your letter, not move it aside to the boring pile.

It’s important you remember there’s no “I” in “employers must be charmed by your paragraphs,” so drawing attention from the employer and their needs only asks for ignorance. Build your sentences without much use of the “I” pronoun, and you should end up just fine.

Now, I won’t let you think that the same rules apply to inexperienced candidates writing their application letters.

Employers look for your motivation to grow and learn instead of accomplishments. However, they’re indeed helpful in convincing them of your fit. 

Why don’t you see for yourself that an inexperienced candidate with a proper attitude can create the same strong argument:

Job Application Letter Example for Candidates With No Experience

And that’s impressive!

ProTip: Make sure you don’t use your high school email address ([email protected]) even if you had to create a new one only for this job application.

3. Show Off in the Middle

Now’s the time for the main dish. 

It’s two-course.

In the first paragraph of the middle section, you should convince the reader that you’re perfectly qualified for the job. To do that, you can use your accomplishments and real-life examples of your skillset . 

In the second paragraph, speak of your motivation and reasons for joining. You want to get your message across very clearly so that the employer believes you’re a good fit for each other.

Take a look at the below examples to see how to describe your achievements and experience in the middle section of your job application letter:

How to Write an Application Letter Sample [Middle]

Wow…

Here’s how to go about it the right way: 

• Stick to the requirements listed in the job description. You want to target keywords mentioned explicitly to pass the screening process and the recruiter’s scrutiny later.
• Write three to four bullet points, starting with a power word followed by an accomplishment statement .
• Quantify your accomplishments to draw attention to the most important information. Numbers pop and evidence you had actual results at previous jobs.
• Speak to the company’s mission or vision to build a connection.
• Never, and I mean never, copy your resume into your letter of application. It’s better to elaborate on one or two of the accomplishments instead of copying and pasting the dry facts.

Now check out how you can impress recruiters in the middle paragraphs of the application letter if you don’t have much experience:

Application Letter Example for Candidates With No Experience [Middle]

It’s not so hard, is it?

Pressed for time or still not sure what to say? Good news: the Zety builder can also help you with your wording. Alongside matching job application letters and resume templates , it comes with drag & drop bullet points and other pre-written content to speed up your job application: 

Just think: you could skip the boring parts and be ready to apply for your dream job in minutes! 

4. Close Your Letter of Application With a CTA

The worst’s behind you.

Now it’s time to thank for consideration, time, and other clichés.

Exactly—clichés.

They’re not effective in job applications. Not really, no. So get rid of any voices in your head telling you to write “Thank you for considering my application” or “ Looking forward to hearing from you .”

Make a move and ask the recruiter directly whether they’ll invite you for an interview. 

See how to write a Call to Action in the job application closing paragraph:

Simple Job Application Letter [Ending]

Not only does it make the recruiter feel obliged to reply, but you can also count on a quick response!

Plus, you created one more opportunity to sell yourself and your strengths that have the power to solve your employer’s problems. Well done!

To sign the letter, you can use “Best Regards” variations, such as “Kind Regards,” “With Kind Regards,” or “With Best Regards,” followed by your full name.

The postscript is totally optional. Still, you can use it to seal the deal by pitching a finisher-level accomplishment.

Key Takeaway

An application letter in a nutshell:

• Format your letter of application to create structure and a clean layout.
• Find the hiring manager’s name and use it in the address. 
• Use the relevant keywords throughout your application letter.
• Build connection with the company by referring to the mission statement or values.
• Finish with a call to action, and remember you have an option to add a postscript for a knock-out punch.
• Sign the job application letter with a formal sentiment.

Thank you for reading my article!

Want more info on how to write a great letter of application? Wondering how your simple job application letter can get you noticed? Is there anything more you’d like to know about a job application letter? 

Leave a comment. We’ll be happy to reply!

About Zety’s Editorial Process

This article has been reviewed by our editorial team to make sure it follows Zety's editorial guidelines . We’re committed to sharing our expertise and giving you trustworthy career advice tailored to your needs. High-quality content is what brings over 40 million readers to our site every year. But we don't stop there. Our team conducts original research to understand the job market better, and we pride ourselves on being quoted by top universities and prime media outlets from around the world.

• https://www.careereducation.columbia.edu/resources/optimizing-your-resume-applicant-tracking-systems
• https://www.herzing.edu/blog/5-cover-letter-mistakes-avoid
• https://career.ucsd.edu/succeed-search/cover-letter/index.html

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In This Guide:

What is a cover letter, what is the purpose of a cover letter in a job application, what to include in a cover letter, cover letter format and layout, should you use a cover letter template or example, what is a cover letter - takeaways.

Asking yourself, “What is a cover letter?”

In this article, we break down for you the basics about cover letters, their purpose, and what to include in yours.

When you’re applying for a job, a cover letter is just as important as your resume in a lot of ways.  You always want to include a cover letter when you’re submitting your resume, to personalize the facts about your work history and to tailor your application to the job.

But if you haven’t written a cover letter before, it can be intimidating to figure out what to include. Don’t worry, this expert guide boils it all down into a quick read that gives you an overview and points you in the right direction to find everything you need to know about them.

In this post, we’re going to cover:

• What is a Cover Letter?
• What is the Purpose of a Cover Letter in a Job Application?
• What to Include in A Cover Letter

We also describe how you can lay out your cover letter to amp its impact, and we’ve even made it dead simple for you by including some perfect cover letter examples for you to check out.

A cover letter is a one-page document that you include with your resume as part of your application for a job. A good cover letter grabs a Hiring Manager’s attention and gets you to the next step of the hiring process.

While every job you apply for will have either a specific application form or will ask for a resume, not every one will ask for a cover letter.  But you should always include one – it’s a game changer.

The upshot is that a resume is a summary of your work and education experience, while your cover letter adds relevant context to that experience for the specific job.

A cover letter is tailored to a specific job you’re applying for, and it highlights what your qualifications are and how they relate to that role and company. You can use it to give examples of how your experiences relate to the role and show how you’re the best person for the job.

Just as its name implies, a cover letter is written in a letter format, including a greeting, three or four body paragraphs, and a closing. Unlike a resume, your cover letter should be written in full sentences, and you want to use the first-person – “I’m writing to you today to…”.

You don’t want to just rhyme off the same things that are in your resume, though.  Use your cover letter to give real life examples of how your experience, skills, or interests make you perfect for the job.

Head to our full article on the differences between a resume and a cover letter to learn more on this.

Put simply, it’s your chance to make a great first impression. It’s a tool you use to grab a hiring manager’s attention long enough that they look over your resume a bit closer and call you in for an interview.

A cover letter may not be something a job posting asks you to include, but don’t think that means you shouldn’t.  A good cover letter is always a good idea, here’s why:

• You can tell a story in a cover letter that dives deeper into your qualifications,
• experience, and interests to show why you’re the best candidate for the job.
• A lot of candidates skip writing a cover letter, so by including one you immediately put yourself ahead of the competition!
• You can introduce yourself in a more personalized way and tailor your application specifically for the job.
• You can add a bit of flair or personality that gets a hiring manager to ask you in for an interview
• It shows that you put effort into your application, which again, puts you ahead of most of the competition.

This is just a snapshot of how a cover letter can help you. We’ve got a great article for you to look over if you want to know more about the purpose of a cover letter .

Should you send a cover letter for a job?

There is no question, yes, you should absolutely include a cover letter with your application.

We’ve done our homework on this and can tell you: a majority of hiring managers need or expect a cover letter, even if it’s not specified in the job posting.

Not only are they expected, but they’re a great tool for you too:

• Explain the reasons for any work gaps
• Clarify how the experience you have from other jobs applies
• Show how you fit their company culture
• Let them know why you’re changing jobs or fields

So, while a cover letter may not absolutely be necessary, they’re extremely useful, and always something you should take the time to write and include with your application.

Cover letters should usually include some of the same basic elements. We’ve put together a quick list below, but head over to our complete guide on what to include in your cover letter for a full explanation.

• A header – This is where you’re going to include all the contact info the hiring manager is going to expect to see.  You want to be sure to give them what theyère looking for.
• Opening statement – You can get right to it here and make sure this is an attention grabber.  Summarize your skills or experience and give them one good reason why it’s important for the job you’re applying to.
• Body – This paragraph should give some more details about you personally.  Employers often hire someone for who they are, not what they know; this is your time to show them you’d be a great fit on their team.
• Closing and Call to Action – You want to close your cover letter with a thanks for the time they’ve taken and a professional sign-off.  You should also let them know you’re eager to hear from them, and let them know to contact you to follow up.

Try to end with a great impression. It’s key that you know how to close your cover letter well to hit all the right notes.

A hiring manager takes about 7.4 seconds to look at each resume that comes across their desk, and there may be hundreds of those. A strong cover letter design can grab their attention long enough for them to set you into the callback pile instead of in the recycling bin.

We’ve put together the details on how you can really grab a recruiter’s attention with your cover letter design , but here’s the basics:

• Font - Always use a standard, easy-to-read font like Times New Roman or Arial. It should be 12pt or slightly bigger.
• Heading – Always use a professional format of heading, which includes your name and contact info, the date of writing, and the contact info for the person you’re writing to.
• Spacing – You want to single space the body of your cover letter, but leave spaces between the heading, the greeting, each paragraph, and your sign-off.
• Length – We know that it’s tempting to try to fit in as much as possible in the cover letter, but this is definitely a case of less is more.  You want the content to be about half a page, so shoot for between 250-400 words.

Keeping your cover letter lean can be hard the first few times you write one. Check out our article on ideal cover letter length to get more tips on how to hit the sweet spot.

If you’re already a pro, maybe you can go it on your own and write a killer cover letter.  But if this is your first cover letter, or you have any doubts, use our Cover Letter Examples to get some great ideas on how to write and format yours – we’ve got a few samples below.

Our examples cover different industries and positions, so you can fine tune the fit of your letter for exactly the job you’re applying to without trying to reinvent the wheel!  Plus, these are cover letters that work to get interviews, so you can be sure you’ve got a great start.

If you want a real head start, we’ve even got a Cover Letter Templates page where you can head to get all the basics covered for you. Head there, input your specifics, and you’ll have a winning cover letter, easy-peasy.

• A cover letter is a one-pager you include with a job application to dive deeper into exactly why you are the best fit for the job.
• You always want to include a cover letter, even if it’s not specified in the job posting.
• Hiring managers get hundreds of resumes, and they fly through them - your cover letter can and should be designed to grab their attention.
• Personalize your cover letter and tailor it to the specific job you’re sending it in to, this includes relating specific skills, letting your personality shine, and getting the hiring manager’s name.
• Make sure it’s in perfect shape to get great results.  Use our Cover Letter Checklist to make sure you’ve covered all the bases and haven’t overlooked any little mistakes that could cost you the job.

• Cover Letter Guides

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Writing the Application Letter

Traditionally, the application letter or cover letter is a formal letter that accompanies your résumé when you apply for a position. Its purpose is to support your résumé, providing more specific details, and to explain in writing why you are a strong candidate for the specific position to which you are applying. It should not simply reiterate your résumé; it’s an opportunity for you to make a case for your candidacy in complete sentences and phrases, which gives the reader a better sense of your “voice.”

As always, it’s helpful to start by first thinking about the audience and purpose for the application letter. What information does your reader need to glean from your letter? At what point in the hiring process will they be reading it?

As you draft the letter, consider what you would want to say if you were sitting across the desk from your reader. It should be written in a formal, professional tone, but you still want it to flow like natural speech—this will make it easier for your reader to absorb the information quickly.

What to Include in the Application Letter

It can be helpful to think about writing the application letter in sections or “blocks.” This provides a basic structure for the letter; once you have an understanding of this foundation, you can customize, update, and personalize the letter for different applications and employers.

Introductory Paragraph

Open the letter with a concise, functional, and personable introduction to you as a job candidate. This is your chance to establish the essential basics of your qualifications and to set the themes and tone for the rest of the letter.

• Name the position you’re interested in (by exact name and number, if available), and where you heard about it
• Clearly state that you are applying for the position—remember that you are requesting (not demanding) that they consider you as a candidate for the position
• Identify your major, year or graduation date, and school (this should be a brief preview of your educational status/area—you will go into more detail in the Education paragraph)
• Create a theme (essentially a thesis statement) for the letter, based on the job requirements and your knowledge of the employer (this may not be possible until you write the other paragraphs, so save it for last) → NOTE: Once you have established the thesis (the key reasons for your qualifications), keep in mind that the remaining paragraphs must specifically “prove” or “show” that you possess these qualifications

Optionally, you might also take the opportunity at the beginning of the letter to express your interest in working for this particular company and/or your passion for and interest in the field—I am particularly interested in this position because… This sets a nice tone and shows that you are engaged and enthusiastic. It is also an opportunity to demonstrate your knowledge about the employer and what they do (developed through your research).

Education & Academics Paragraph(s)

Since you will have already stated your basic educational status (major/year/school) in the introductory paragraph, the purpose of this paragraph is to paint a more detailed picture of you as a student, making progress in your academic program and gaining valuable experiences along the way. Your opportunity in this paragraph is to describe your academic progress in more specific detail, explaining the activities and knowledge you are developing that most matter for this position and employer. Carefully consider what the employer will value most about your educational experiences.

• Emphasize specific skills and knowledge that you are developing
• Describe significant coursework or projects—don’t be afraid to focus in on a particularly compelling example or experience

If you have a lot of project experience or several key experiences that you want to highlight, this information may be written in multiple paragraphs.

This content should NOT be a laundry list of course titles. Instead, describe how your academics have shaped your understanding of the field you are entering and significant skills you are developing, but always tie it back to what the employer is looking for—stay focused on the information your audience needs and what they will care about.

Employment Paragraph (if applicable)

It is important for employers to feel that they are hiring responsible, reliable people who know how to hold down a job. If you do have work experience in this field such as a previous internship, this is a perfect time to discuss that.  If you have previous work experience, even if it’s not related to your field, this is your opportunity to describe the value of that experience—the value for you, but, more importantly, to your reader.

• Describe your previous work experience (show, don’t tell that you’re a good employee)
• Be specific about the company, the time frame, your responsibilities, actions and the outcomes/results
• Focus on relevant and transferable skills developed on the job

Activities Paragraph (if applicable)

Activities and involvement in things outside of your coursework and work experiences such as student organizations, clubs, and volunteer work are a great way to show that you are a well-rounded, motivated person with good time management skills. Personal, human connections are an important part of the job application process, and describing some of these activities and interests can help your reader start to feel a more personal connection.

• Demonstrate personality, values, and transferable skills through sports, volunteer, travel or other professional experiences
• Describe your specific actions and involvement honestly, while still trying to connect to transferable skills and the keywords in the job posting

If the employer has a strong program for charitable giving and involvement in an area that you share an interest, that would be another opportunity to build a connection with them and show that you could embrace the company culture and values.

Concluding Paragraph

As you conclude the letter,  tie everything together, acknowledge the next steps, and end on a positive note.

• Reference your resume (“You will find additional information on my résumé”)
• Request (don’t demand) an interview (“I would appreciate the opportunity to meet with to learn more about the position and discuss my application”)
• Provide contact information in the paragraph (phone number and email address)—don’t put this below your name
• Reiterate interest in the position, the employer—another opportunity to demonstrate your knowledge about the company

A Note About Topic Sentences

As you reinforce the main idea or purpose of the letter (that you have the necessary skills, qualifications, and temperament for the job), make sure you prioritize what your reader needs to know about you and that all of the experiences you describe are meaningful to them. One good way to do that is to focus on how you construct the topic sentences. The first sentence in each paragraph should clearly explain the purpose of the information contained in that paragraph.

Begin each paragraph with a statement that connects your experience to the employer’s requirements and desired qualifications.

Topic Sentence = My experience + Why it matters

Consider how the following examples were revised to focus more on the value of the experience to the employer rather than simply stating the information about the experience.

• Original: During the past three summers, I worked at Ray’s diner in my hometown.
• Revised: Working at Ray’s diner in my hometown for the past three summers has taught me a lot about responsibility and reliability.
• Original: During my freshman year, I was part of an Alternative Energy Vehicle project group.
• Revised: I gained first-hand experience with collaborative problem solving and project management while working on an Alternative Energy Vehicle project during my freshman year.

The revised versions explicitly connect the experience (working at the diner, being on a project team) with the value and lessons learned, making it easier for your reader to understand, even while reading quickly, how this supports your qualifications.

Letter Formatting Considerations

Your application letter should use formal letter formatting. You will find detailed information about the required elements of a letter document here and more information about writing cover letters here (both are from Purdue’s Online Writing Lab).

In today’s job market, where many applications are online, the letter might be delivered in a variety of different formats. For example, it might be a PDF file uploaded to an online application system or if might be simply sent in the body of an email. In any case, consider the following as you decide how to format the letter:

• If you are delivering it as a stand-alone file or an attachment, use a formal letter format and save it as a PDF (unless otherwise instructed).
• If you are sending the application letter content directly in the body of an email, you do NOT typically need to include the sender’s (your) address, the date, or the recipient/inside address. You would begin the email with the greeting.

Adapted from “Preparing Job Application Materials” in A Guide to Technical Communications: Strategies & Applications” by Lynn Hall & Leah Wahlin is licensed under CC BY-NC 4.0

Writing as Critical Inquiry Copyright © by Keri Sanburn Behre, Ph.D. and Kate Comer, Ph.D. is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License , except where otherwise noted.

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Today’s announcement comes on top of the significant progress we’ve made for students and borrowers over the past three years. That includes providing the largest increases to the maximum Pell Grant in over a decade; fixing Public Service Loan Forgiveness so teachers, nurses, police officers, and other public service workers get the relief they are entitled to under the law; and holding colleges accountable for taking advantage of students and families. And last month, I laid out my Administration’s new plans that would cancel student debt for more than 30 million Americans when combined with everything we’ve done so far. 

From day one of my Administration, I promised to fight to ensure higher education is a ticket to the middle class, not a barrier to opportunity. I will never stop working to cancel student debt – no matter how many times Republican elected officials try to stop us.

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