photo essay planning sheet

• Grades 6-12
• School Leaders

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Teaching the Photo Essay

A picture is worth 1,000 words.

Your students, if they’re anything like mine, love to communicate through images—photos on Instagram , GIFs shared in a text, photo stories on Snapchat. And yet, so much of our conversation in school revolves around words. Understanding text is critical to students’ success now and in the future. But do we also help students identify, read and understand images in order to become literate in the visual language that is all around us? The photo essay can be a great middle or high school assignment that will have strong appeal and grow your students’ writing skills.

What Is a Photo Essay?

For those who aren’t familiar with the term “photo essay,” have no fear. A photo essay, in its simplest form, is a series of pictures that evokes an emotion, presents an idea or helps tell a story. You’ve been exposed to photo essays for your entire life—possibly without even knowing it. For example, you may have seen Dorothea Lange’s Migrant Mother:

An iconic image of the Great Depression, this picture, along with Lange’s other gripping photos, helped Americans better understand the effects of poverty in California as well as across the nation. Migrant Mother is one of countless photographs that helped persuade, influence or engage viewers in ways that text alone could not.

Photo essays can feature text through articles and descriptions, or they can stand alone with simple captions to give context. The versatility of photo essays has helped the medium become a part of our culture for centuries, from the American Civil War to modern environmental disasters like the 2010 earthquake in Haiti. This versatility is also what makes the photo essay a great educational asset in classrooms today; teachers can use them in any content area. Math students can use them to show a geometric concept in real life. Science students can document a chemistry process at home. Auto students can photograph the technique—and joys and frustrations—of learning a new procedure.

So, where does a teacher begin? Read further for tips and ideas for making photo essays a part of your teaching toolbox.

Start With Photos

Introducing photo essays as a means of changing lives and changing society can hook student interest in the medium. Begin by simply showing pictures and letting students discuss their reactions. Consider this famous photo of the field at Antietam during the Civil War. Share some of the photos from this collection from CNN of 25 of the Most Iconic Photograph s or this list of 50 Influential Photographs That Changed Our World .

Each of these photographs stirs emotion and sends our minds searching for answers. As a warm-up assignment or series of assignments, have students choose (or assign randomly) a photograph to write about. What’s the story? Why did this happen? Who was involved?

DIY Photographs

Before giving a formal photo essay assignment, give students an opportunity to practice and receive feedback. Consider presenting students with several open-ended, ungraded challenges like “For class tomorrow, take a photo that depicts ‘Struggle.’” Other possible photo topics: chaos, frustration, friendship, school. Have students email you their photo homework and share it as a slideshow. Talk about the images. Do they convey the theme?

You can give examples or suggestions; however, giving too many examples and requirements can narrow students’ creativity. The purpose of this trial run is to generate conversation and introduce students to thinking like photographers, so don’t worry if the photos aren’t what you had in mind; it’s about getting feedback on what the student had in mind.

Technique 101

Even though the goal of a photo essay is to influence and create discussion, there is still benefit in giving students a crash course on simple photography concepts. Don’t feel like you have to teach a master-level course on dark-room development. Even a simple overview on the “Rule of Thirds” and the importance of perspective can be enough to help students create intentional, visually stirring photographs. ADVERTISEMENT

You can teach these ideas directly or have students do the work by researching on their own. They have most likely seen hundreds of movies, advertisements and photos, so these lessons are simply labeling what they’ve already experienced. Having some knowledge of composition will not only help students improve their visual literacy, it will also help empower them to take photos of their own.

Choose Your Purpose

Are students telling their own stories of their neighborhoods or their families? Are they addressing a social issue or making an argument through their images and text? A photo essay could be a great assignment in science to document a process or focus on nature.

If you are just getting started, start out small: Have students create a short photo essay (two to five images) to present a topic, process or idea you have been focusing on in class. Here’s a Photo Essay Planning Guide to share with your students.

With pictures becoming a dominant medium in our image-filled world, it’s not a question of if we should give students practice and feedback with visual literacy, it’s a question of how . Photo essays are a simple, engaging way to start. So, what’s your plan?

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How to Create a Photo Essay in 9 Steps (with Examples)

Photo Editing & Creativity , Tutorials

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What is a photo essay?

• Photo essays vs photo stories
• How photo essays help you
• 9 Steps to create photo essays

How to share your photo essays

Read Time: 11 minutes

Gather up a handful of images that seem to go together, and voila! It’s a photo essay, right? Well… no. Though, this is a common misconception.

In reality, a photo essay is much more thoughtful and structured than that. When you take the time to craft one, you’re using skills from all facets of our craft – from composition to curation.

In this guide, you’ll learn what makes a photo essay an amazing project that stretches your skills. You’ll also learn exactly how to make one step by step.

• Photo essay vs photo story

A photo essay is a collection of images based around a theme, a topic, a creative approach, or an exploration of an idea. Photo essays balance visual variety with a cohesive style and concept.

What’s the difference between a photo essay and a photo story?

The terms photo essay and photo story are often used interchangeably. Even the dictionary definition of “photo essay” includes using images to convey either a theme or a story.

But in my experience, a photo essay and a photo story are two different things. As you delve into the field of visual storytelling, distinguishing between the two helps you to take a purposeful approach to what you’re making .

The differences ultimately lie in the distinctions between theme, topic and story.

Themes are big-picture concepts. Example: Wildness

Topics are more specific than themes, but still overarching. Example : Wild bears of Yellowstone National Park

Stories are specific instances or experiences that happen within, or provide an example for, a topic or theme. Example: A certain wild bear became habituated to tourists and was relocated to maintain its wildness

Unlike a theme or topic, a story has particular elements that make it a story. They include leading characters, a setting, a narrative arc, conflict, and (usually) resolution.

With that in mind, we can distingush between a photo essay and a photo story.

Themes and Topics vs Stories

A photo essay revolves around a topic, theme, idea, or concept. It visually explores a big-picture something .

This allows a good deal of artistic leeway where a photographer can express their vision, philosophies, opinions, or artistic expression as they create their images.

A photo story  is a portfolio of images that illustrate – you guessed it – a story.

Because of this, there are distinct types of images that a photo story uses that add to the understanding, insight, clarity and meaning to the story for viewers. While they can certainly be artistically crafted and visually stunning, photo stories document something happening, and rely on visual variety for capturing the full experience.

A photo essay doesn’t need to have the same level of structured variety that a photo story requires. It can have images that overlap or are similar, as they each explore various aspects of a theme.

Photo essays can be about any topic. If you live in a city, consider using your nature photography to make an essay about the wildlife that lives in your neighborhood . 

The role of text with photos

A photo story typically runs alongside text that narrates the story. We’re a visual species, and the images help us feel like we are there, experiencing what’s happening. So, the images add significant power to the text, but they’re often a partner to it.

This isn’t always the case, of course. Sometimes photo stories don’t need or use text. It’s like reading a graphic novel that doesn’t use text. Moving through the different images that build on each other ultimately unveils the narrative.

Photo essays don’t need to rely on text to illuminate the images’ theme or topic. The photographer may use captions (or even a text essay), or they may let the images speak for themselves.

Definitions are helpful guidelines (not strict rules)

Some people categorize photo essays as either narrative or thematic. That’s essentially just calling photo stories “narrative photo essays” and photo essays “thematic photo essays.”

But, a story is a defined thing, and any writer/editor will tell you themes and topics are not the same as stories. And we use the word “story” in our daily lives as it’s defined. So, it makes far more sense to name the difference between a photo essay and a photo story, and bask in the same clarity writers enjoy .

Photo stories illustrate a particular experience, event, narrative, something that happened or is happening.

Photo essays explore an idea, concept, topic, theme, creative approach, big-picture something .

Both photo essays and photo stories are immensely powerful visual tools. And yes, the differences between them can certainly be blurred, as is always the case with art.

Simply use this distinction as a general guideline, providing extra clarity around what you’re making and why you’re making it.

To dig into specific types of images used to create powerful photo stories, check out this training: 6 Must-Have Shots for a Photo Story. 

Meanwhile, let’s dig deeper into photo essays.

Capturing amazing wildlife photos requires not only passion and skill but also the right equipment.

This guide breaks down the best options so you can find the perfect camera for your specific needs , whether you're a beginner or pro.

Photo essays are a chance to try new styles or techniques that stretch your skills and creativity. This image was part of an essay exploring simplicity and shape, and helped me learn new skills in black and white post-processing.

How photo essays improve your photography

Creating photo essays is an amazing antidote if you’ve ever felt a lack of direction or purpose in your photography. Photo essays help build your photographic skills in at least 3 important ways.

1. You become more strategic in creating a body of work

It’s easy to get stuck in a rut of photographing whatever pops up in front of you. And when you do, you end up with a collection of stand-alone shots.

These singles may work fine as a print, a quick Instagram post, or an addition to your gallery of shots on your website. But amassing a bunch of one-off shots limits your opportunities as a photographer for everything from exhibits to getting your work published.

Building photo essays pushes you to think strategically about what you photograph, why, and how. You’re working toward a particular deliverable – a cohesive visual essay – with the images you create.

This elevates your skills in crafting your photo essay, and in how you curate the rest of your work, from galleries on your website to selecting images to sell as prints .

2. You become more purposeful in your composition skills

Composition is so much more than just following the rule of thirds, golden spirals, or thinking about the angle of light in a shot.

Composition is also about thinking ahead in what you’re trying to accomplish with a photograph – from what you’re saying through it to its emotional impact on a viewer – and where it fits within a larger body of work.

Photo essays push you to think critically about each shot – from coming up with fresh compositions for familiar subjects, to devising surprising compositions to fit within a collection, to creating compositions that expand on what’s already in a photo essay.

You’re pushed beyond creating a single pleasing frame, which leads you to shoot more thoughtfully and proactively than ever.

(Here’s a podcast episode on switching from reactive shooting to proactive shooting .)

3. You develop strong editing and curation skills

Selecting which images stay, and which get left behind is one of the hardest jobs on a photographer’s to-do list. Mostly, it’s because of emotional attachment.

You might think it’s an amazing shot because you know the effort that went into capturing it. Or perhaps when you look at it, you get a twinge of the joy or exhilaration you felt the moment you captured it. There’s also the second-guessing that goes into which of two similar images is the best – which will people like more? So you’re tempted to just show both.

Ultimately, great photographers appear all the more skilled because they only show their best work. That in and of itself is a skill they’ve developed through years of ruthlessly editing their own work.

Because the most powerful photo essays only show a handful of extraordinary images, you’re bound to develop the very same critical skill (and look all the more talented because of it).

Photo essays are also a great stepping stone to creating photo stories. If you’re interested in moving beyond stand-alone shots and building stories, shooting photo essays will get your creative brain limbered up and ready for the adventure of photo stories.

A photo essay exploring the natural history of a favorite species is an exciting opportunity for an in-depth study. For me, that was a photo essay on emotive images of the American dipper (Cinclus mexicanus) as it hunts in streams. 

9 Simple steps to create your photo essays

1. clarify your theme.

Choose a theme, topic, or concept you want to explore. Spend some time getting crystal clear on what you want to focus on. It helps to write out a few sentences, or even a few paragraphs noting:

• What you want the essay to be about
• What kinds of images you want to create as part of it
• How you’ll photograph the images
• The style, techniques, or gear you might use to create your images
• What “success” looks like when you’re done with your photo essay

You don’t have to stick to what you write down, of course. It can change during the image creation process. But fleshing your idea out on paper goes a long way in clarifying your photo essay theme and how you’ll go about creating it.

2. Create your images

Grab your camera and head outside!

As you’re photographing your essay, allow yourself some freedom to experiment. Try unusual compositions or techniques that are new to you.

Stretch your style a little, or “try on” the style of other photographers you admire who have photographed similar subjects.

Photo essays are wonderful opportunities to push yourself outside of your comfort zone and grow as a photographer .

Remember that a photo essay is a visually cohesive collection of images that make sense together. So, while you might stretch yourself into new terrain as you shoot, try to keep that approach, style, or strategy consistent.

Don’t be afraid to create lots of images. It’s great to have lots to choose from in the editing process, which comes up next.

3. Pull together your wide edit

Once you’ve created your images, pull together all the images that might make the cut. This could be as many as 40-60 images. Include anything you want to consider for the final essay in the wide edit.

From here, start weeding out images that:

• are weaker in composition or subject matter
• stand out like a sore thumb from the rest of the collection
• Are similar to other stronger images in the collection

It’s helpful to review the images at thumbnail size. You make more instinctive decisions and can more easily see the body of work as a whole. If an image is strong even at thumbnail size to stand out from similar frames while also partnering well with other images in the collection, that’s a good sign it’s strong enough for the essay.

4. Post-process your images for a cohesive look

Now it’s time to post-process the images. Use whatever editing software you’re comfortable with to polish your images.

Again, a photo essay has a cohesive visual look. If you use presets, filters, or other tools, use them across all the images.

5. Finalize your selection

It’s time to make the tough decisions. Select only the strongest for your photo essay from your group of images.

Each image should be strong enough to stand on its own and make sense as part of the whole group.

Many photo essays range from 8-12 images. But of course, it varies based on the essay. The number of images you have in your final photo essay is up to you.

Remember, less is more. A photo essay is most powerful when each image deserves to be included.

6. Put your images in a purposeful order

Create a visual flow with your images. Decide which image is first, and build from there. Use compositions, colors, and subject matter to decide which image goes next, then next, then next in the order.

Think of it like music: notes are arranged in a way that builds energy, or slows it down, surprise listeners with a new refrain, or drop into a familiar chorus. How the notes are ordered creates emotional arcs for listeners.

How you order your images is similar.

Think of the experience a viewer will have as they look at one image, then the next, and the next. Order your images so they create the experience you want your audience to have.

7. Get feedback

The best photographers make space for feedback, even when it’s tough to hear. Your work benefits from not just hearing feedback, but listening to it and applying what you learn from it.

Show your photo essay to people who have different sensibilities or tastes. Friends, family members, fellow photographers – anyone you trust to give you honest feedback.

Watch their reactions and hear what they say about what they’re seeing. Use their feedback to guide you in the next step.

8. Refine, revise, and finalize

Let your photo essay marinate for a little while. Take a day or two away from it. Then use your freshened eyes and the feedback you received from the previous step to refine your essay.

Swap out any selects you might want to change and reorder the images if needed.

9. Add captions

Even if you don’t plan on displaying captions with your images, captioning your images is a great practice to get into. It gives context, story, and important information to each image. And, more than likely, you will want to use these captions at some point when you share your photo essay, which we dive into later in this article.

Add captions to the image files using Lightroom, Bridge, or other software programs.

Create a document, such as a Google or Word doc, with captions for each image.

In your captions, share a bit about the story behind the image, or the creation process. Add whatever makes sense to share that provides a greater understanding of the image and its purpose.

Photo essays allow you to explore deliberate style choices, such as a focus on shapes, patterns, textures, and lines. Since each photo is part of a larger essay, it encourages you to be bold with choices you might not otherwise make. 

5 Examples of amazing nature photo essays

1. “how the water shapes us” from the nature conservancy.

This gorgeous essay, crafted with the work of multiple photographers, explores the people and places within the Mississippi River basin. Through the images, we gain a sense of how the water influences life from the headwater all the way to the Gulf of Mexico. Notice how each photographer is tasked with the same theme, yet approaches it with their own distinct style and vision. It is a wonderful example of the sheer level of visual variety you can have while maintaining a consistent style or theme.

View it here

2. “A Cyclist on the English Landscape” from New York Times’ The World Through A Lens series

This photo essay is a series of self-portraits by travel photographer Roff Smith while “stuck” at home during the pandemic. As he peddled the roads making portraits, the project evolved into a “celebration of traveling at home”. It’s a great example of how visually consistent you can be inside a theme while making each image completely unique.

3. “Vermont, Dressed In Snow” from New York Times’ The World Through A Lens series

This essay by aerial photographer Caleb Kenna uses a very common photo essay theme: snow. Because all images are aerial photographs, there’s a consistency to them. Yet, the compositions are utterly unique from one another. It’s a great example of keeping viewers surprised as they move from one image to the next while still maintaining a clear focus on the theme.

4. “Starling-Studded Skies” from bioGraphic Magazine

This beautiful essay is by Kathryn Cooper, a physicist trained in bioinformatics, and a talented photographer. She used a 19th century photographic technique, chronophotography, to create images that give us a look at the art and science of starling murmurations. She states: “I’m interested in the transient moments when chaos briefly changes to order, and thousands of individual bodies appear to move as one.” This essay is a great example of deep exploration of a concept using a specific photographic technique.

View it here   (Note: must be viewed on desktop)

5. “These Scrappy Photos Capture the Action-Packed World Beneath a Bird Feeder” from Audubon Magazine

This photo essay from conservation photographer Carla Rhodes explores the wildlife that takes advantage of the bounty of food waiting under bird feeders . Using remote camera photography , Rhodes gives viewers a unique ground-level perspective and captures moments that make us feel like we’re in conversation with friends in the Hundred Acre Woods. This essay is a great example of how perspective, personality, and chance can all come into play as you explore both an idea and a technique.

25 Ideas for creative photo essays you can make

The possibilities for photo essays are truly endless – from the concepts you explore to the techniques you use and styles you apply.

Choose an idea, hone your unique perspective on it, then start applying the 9 simple steps from above. 

• The life of a plant or animal (your favorite species, a species living in your yard, etc)
• The many shapes of a single species (a tree species, a bird species, etc)
• How a place changes over time
• The various moods of a place
• A conservation issue you care about
• Math in nature
• Urban nature
• Seasonal changes
• Your yard as a space for nature
• Shifting climate and its impacts
• Human impacts on environments
• Elements: Water, wind, fire, earth
• Day in the life (of a person, a place, a stream, a tree…)
• Outdoor recreation (birding, kayaking, hiking, naturalist journaling…)
• Wildlife rehabilitation
• Lunar cycles
• Sunlight and shadows
• Your local watershed
• Coexistence

As you zero in on a photo essay theme, consider two things: what most excites you about an idea, and what about it pushes you out of your comfort zone. The heady mix of joy and challenge will ensure you stick with it. 

Your photo essay is ready for the world! Decide how you’d like to make an impact with your work. You might use one or several of the options below.

1. Share it on your website

Create a gallery or a scrollytelling page on your website. This is a great way to drive traffic to your website where people can peruse your photo essay and the rest of the photography you have.

Putting it on your website and optimizing your images for SEO helps you build organic traffic and potentially be discovered by a broader audience, including photo editors.

2. Create a scrollytelling web page

If you enjoy the experience of immersive visual experiences, consider making one using your essay. And no, you don’t have to be a whiz at code to make it happen.

Shorthand helps you build web pages with scrollytelling techniques that make a big impression on viewers. Their free plan allows you to publish 3 essays or stories.

3. Create a Medium post

If you don’t have a website and want to keep things simple, a post on Medium is a great option.

Though it’s known for being a platform for bloggers, it’s also possible to add images to a post for a simple scroll.

And, because readers can discover and share posts, it’s a good place for your photos to get the attention of people who might not otherwise come across it.

4. Share it on Instagram

Instagram has changed a lot over the last couple of years, but it’s still a place for photographers to share their work thoughtfully.

There are at least 3 great ways to share your photo essay on the platform.

– Create a single post for each image. Add a caption. Publish one post per day until the full essay is on your feed. Share each post via Instagram Stories to bring more attention and interaction to your photo essay.

– Create a carousel post. You can add up 10 photos to a carousel post, so you may need to create two of them for your full photo essay. Or you might create a series of carousel posts using 3-4 images in each.

– Create a Reel featuring your images as a video.  The algorithm heavily favors reels, so turning your photo essay into a video experience can get it out to a larger audience.

I ran a “create a reel” challenge in my membership community. One member created a reel with her still images around a serious conservation issue. It gathered a ton of attention and landed her opportunities to share her message through YouTube and podcast interviews and publishing opportunities. Watch it here.

5. Exhibit it locally

Reach out to local galleries, cafes, pubs, or even the public library to see if they’re interested in hanging your photo essay for display. Many local businesses and organizations happily support the work of local artists.

6. Pitch your photo essay to publications

One of the best ways to reach an audience with your work is to get it published. Find publications that are a great fit for the theme and style of your photo essay, then pitch your essay for consideration. You gain a fantastic opportunity to share your work widely and can earn a paycheck at the same time.

Remember that if you want to get your photo essay published, you may want to hold back from sharing it publicly before you pitch it to publications.

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How to create a photo essay

According to LDV Capital, there will be 45 billion cameras in the world by 2022 . The proliferation of smartphones with hi-res cameras — coupled with our obsession with documenting the mundane on social media — has led to a glut of images shared on the web .

By Marissa Sapega

We're talking 3.2 billion images shared online every single day.

A decade ago, observers were predicting that this would spell the end of professional photography. But as we all know from our Instagram feeds, the need for professional photography — properly produced, contextualised, and published — has never been greater.

With the emergence of next generation digital publishing platforms, we're seeing a new era for photographic essays. Many of the most powerful examples are from journalism, where immersive photos are transforming longform journalism into a more dynamic and interactive experience.

But powerful photos — coupled with immersive, interactive digital storytelling techniques — are being increasingly incorporated in marketing and communications across multiple industries, from brands to nonprofits. 

In this guide, we'll cover:

• The main types of photo essays
• The new era of photo essays
• Tips for making thoughtful and powerful photo essays
• How to make a compelling photo essay
• We'll also provide a range of photo essay examples as we go

If you're looking for more examples, check out our roundup of photo essay examples .

Let's dive in!

What do the BBC, Tripadvisor, and Penguin have in common? They craft stunning, interactive web content with Shorthand. And so can you! Create your first story for free — no code or web design skills required. Sign up now.

Types of photo essays

There are two primary types of photo essays: thematic and narrative.

Thematic photo essays

Thematic essays focus on a topical story (like a natural disaster). One example of a great thematic essay comes from NBC News' Olympics photos: Emotion runs high .

This piece encapsulates the overall gloom of the 2021 Tokyo Olympics — through a series of powerful behind-the-scenes photographs of athletes in varying levels of distress — but does not focus on a particular subject. 

Another example of a great photo story comes from the BBC. In ' From Trayvon Martin to Colin Kaepernick' , it tells the story of how Black Lives Matter became entwined with sports.  

Narrative photo essays

Narrative photo essays take the story a step further and tell a specific story through images. 

One striking example is SBS's 28 Days in Afghanistan . This narrative essay documents photojournalist Andrew Quilty's time in the war-ravaged nation through stark photographs and supplementary text.

What makes a great photo essay?

A traditional photo essay aims to replace the written word with photographs. Done poorly, it is nothing more than series of images lumped together. Done well, though, the photojournalist or artist takes the reader on an engaging journey.

The main difference between photo essays of yore and photo essays today is the sophistication of digital publishing. With the rise of digital storytelling platforms, we're seeing a rise in truly interactive and immersive digital photo essays. 

Today, many digital photo essays include quotes and text to supplement the visuals and are formatted using interactive scrollytelling techniques. Scrollytelling is a form of visual storytelling that leverages user engagement (scrolling) to reveal images and text in an interesting and dynamic way. The interactivity compels the viewer to continue consuming the content, and creators have a wide latitude when designing the overall effect.    

Given the benefits of a more dynamic and interactive form of photo essays, it’s easy to see why they have become so popular in recent years. But as with any photo essay, creating an exceptional digital photo essays requires planning, structure, and know-how.

Let's take a closer look with ten tips for great photo essays.

Looking to learn more about interactive visual storytelling? Check out our guide, 8 tips for powerful visual storytelling .

10 tips for great photo essays

1. Create visual structure

An authentic photo essay requires visual markers to help transform a collection of images into a narrative. For example, photo chapter headings in Growing up young introduce each new girl in the story.

Similarly, in SBS’s photojournalism story — 28 days in Afghanistan , mentioned above — each dated header delineates a part of the story, providing an easy-to-follow chronological structure and pace.

Daniel Boud intersperses his own thoughts in between a haunting series of photographs of the iconic Sydney Opera House as it underwent a restoration during the early days of the Covid-19 pandemic in The Sydney Opera House at Rest .

Text can add depth to the photo essay—but take care where you add it. It should support and enhance the final product, not overshadow it.

2. Make it interactive

In 2023, the best photo essays are interactive. 

One great example of an interactive photo essay is WaterAid’s essay, Water and Climate . This photo essay highlights the people climate change has impacted most brutally, including a video, stark close-up photography, and graphics to get its point across. 

The photo essay uses minimal text, preferring to allow the images to speak for themselves. As a user scrolls, it exposes them to more content. Each visual and supplemental text further immerses the viewer into the story until the end, where they encounter a call to action to join WaterAid in helping those in need.

Nonprofits like WaterAid often use interactive photo essays to compel people to act, because they work. Half the battle of convincing someone to part with their money is creating an emotional connection with them—something a photo essay does particularly well.

3. Produce more content than you need

Have you ever seen how much film footage ends up on the cutting room floor for the average movie (known as the shooting ratio)? It’s a lot.   

Why is this? First, filmmakers know that many of the shots they take will be either poor-quality or simply not up to their exacting standards. Second, if a director included all the footage they took throughout the entire production in the final product, her movie would be a bloated mess.

The editor’s job is to strip away the dead weight to reveal a clean, refined, final product that keeps viewers raptly engaged. However, an editor may struggle to do his job if the director has not provided enough usable footage.

The same principles apply to creating an exceptional photo essay. Always assemble more visuals and content than you think you’ll need so you can use the cream of the crop for the final product. Shedding content may be difficult, but it’s necessary, so be prepared to edit your piece without mercy.

Publishing photos on the web, but confused about the range of file formats? Check out our guide to file formats .

4. Use only the best photos

A photo essay is not an excuse to throw together all the imagery you have. Just like any good story, it needs a focused and compelling narrative that keeps things connected. Each image needs to bring something to the table. 

Remember that photo quality plays a significant role in the overall caliber of a photo essay. If your iPhone isn’t doing your subject justice, don’t be afraid to pull in a professional to make your work come alive.

5. Don’t be afraid to edit your photos

Not everyone can be Ansel Adams or Annie Leibovitz. Happily, with the readily available photo-editing software like Photoshop and high-quality cameras on every smartphone, you don’t need to be. Do your best to acquire top-quality photos, but don’t be timid about improving them!

Thanks to heavy exposure to advertising, viewers today now expect doctored images. Whether you’re refining a photo for a flawless finish or adding a touch of grittiness, use this expectation to your advantage. Dial up the contrast, crop out unnecessary elements, and use filters if they suit your needs.

6. Visit the archives

With so many gleaming, airbrushed-to-perfection photographs online today, exposure to imagery that’s not polished within an inch of its life can be a refreshing change. 

For example, take a look at Mancity’s My Debut Trevor Francis (v Stoke 1981) , which exclusively uses archival images. Not only was this a necessity (the focus was on a decades-old football match), but it lent the entire piece a tattered legitimacy. You wouldn’t expect 'Insta-worthy' images because that’s not the experience the author is trying to convey.

7. Storyboard before building

You wouldn’t build a house without drafting a blueprint, would you? (Well, not unless you weren’t too invested in the end-product.) Much like a blueprint, a storyboard helps you convert the vision inside your head into a concrete plan for construction. It can also contribute to your shot list for your photography project. 

Storyboarding forces you to take a step back and evaluate how each element fits into the larger narrative. You may find that half your content is no longer necessary, and that’s okay. It may seem like a barrier to “getting to the fun part” of adding fancy flourishes and creative details, but it’s a critical step for building a good photo essay that genuinely influences viewers.

8. Experiment!

While there are certainly best practices to follow when creating a photo essay, no “one true path” will culminate in perfection every time. Photo essays are a way to express a story; such art is not limited to a template or cookie-cutter outputs.

So, mix it up! Test out different photos, filter effects, text, quotes, and visuals. Pretend you’re playing with a Rubik’s cube when you’re storyboarding and shuffle the content around with abandon. There is no right way to draft a photo essay, and you’ll never settle on one that you believe best conveys your story without a bit of experimentation. (Of course, your first iteration may end up being your best, but at least this way you won’t have any doubts.)

9. Combine data and maps

Adding hard metrics and maps to a photo essay can help support a narrative in ways that photographs can’t. In this essay on segregation in Detroit , NBC included interactive maps of the city that underscored the severity of Detroit’s redlining policy. 

These maps drive home this multimedia photo essay’s primary takeaway: Detroit’s enforced segregation has resulted in almost a century of lower quality of life for its black residents.

10. Get inspired

No matter how compelling the vision in your head is, you can still benefit from a little inspiration. If you're looking for photo essay ideas, consider: 

• Focusing on a single subject for a day (known as a day in the life photo essay).
• Document local events, such as art shows, protests, or community gatherings — this is an endless source of photo essay topics.
• Capture social issues from your local area.
• Start a photo series, in which you document the same specific subject over a period of time.
• Research the great photo essayists from history, such as W. Eugene Smith, and James Nachtwey.
• Dive into the archives of the great photo essay magazines, such as National Geographic and Life .
• Do some research on your potential subject. This will help you formulate different angles from which to approach your photo essay.
• Sign up to Shorthand's newsletter , which rounds up the best visual stories on the web every other week. 

Now, let's dive into how to make a stunning photo essay using Shorthand.

How to make a stunning digital photo essay

Traditionally, photo essays on the web were little more than a series of images pasted into a blog post. Because most blogs are structured primarily for words, these photos essays didn't do justice to their source media. 

However, as web browsers became more powerful and bandwidth increased, a range of content platforms — including no-code digital storytelling platforms like Shorthand — have evolved to make it easier to create stunning visual stories. We've linked to many of these in this guide. 

In this section, we're going to run through how to make a photo essay using Shorthand. If you're not a Shorthand customer, you can sign up here and follow along.

1. Create a new story

In your Shorthand dashboard, click 'New Story.' If you'd like, you can choose from any of our templates to help you get started. For now, though, we're going to start with a blank canvas.

The template chooser

2. Add your title image

Every photo essay needs a stunning title image to hook the reader. Depending on what kind of photo essay you're creating, this could be a photo of the subject or theme of the piece. You can also choose to add a title, subtitle, and author. 

3. Add a text section

Every photo essay needs a written introduction, to help contextualise the images that follow. Simply click 'New Section' and 'Text', before pasting in your introductory copy.

Adding a Text section.

4. Add your first photo

Now it's time to add the first photo in your essay. Simply click 'New Section' and 'Media.' In photo essays, hierarchy is critical, so make sure you've thought about which photo is most appropriate at the top of your essay. In Shorthand, your photo will appear in all its  full-screen glory.

Image in a 'Media' section.

5. Add a Reveal section

You also have the option of adding a 'Reveal' section, which allows you to add text that floats over your images. This text can act as a commentary or de facto caption for each photo in your essay.

Simply click 'New Section' and 'Reveal.' You'll be able to also upload a version of the image for mobile, and set focus areas to make sure the most important parts of your image are shown.

A 'Reveal' section with accompanying text box.

6. Add transition effects

Depending on the nature of your photo essay, you may wish to add transition effects between some images. A ‘Reveal’ section is the best way to achieve this. You'll have the option of choosing from several types of transitions that occur as your reader scrolls from one full-screen image to the next, and each image can have its own text box, too.

Testing a Reveal section in the Shorthand editor

7. Add Scrollmation effects

If you want to use images in concert with large amounts of text, then consider using Shorthand's Scrollmation feature. This allows you to transition through a range of images as the reader scrolls down a column of text. 

To do this — you guessed it — simply click 'New Section' and 'Scrollmation' or 'Background Scrollmation.' 

The difference between the two is simple: In a Scrollmation section, the text appears in a column beside your images, while in a Background Scrollmation section,  images fill the screen and the text column appears over the images. A sequence of related images can give the effect of animation triggered by the reader’s scrolling.

A Scrollmation section within the editor

Background Scrollmation in the editor

8. Add a Media Gallery

If you have many different images, and want to create a mosaic effect in your essay, then you can use a media gallery. To do this, simply click 'New Section' and 'Media Gallery.' 

You can then upload your images, and experiment with their size and arrangement to achieve your intended effect.

Creating a Media Gallery section in the editor

9. Preview your story

Photo essays — more than many other genres of content on the web — can run into problems with different screen sizes. Before you publish, make sure you test your story using Shorthand's preview option. 

You'll be able to see what your story looks like on desktop, mobile, and tablet viewports, and make adjustments as needed. You can also share your preview link with collaborators, and get pre-publication feedback and quality-assurance.

Story previews in the editor, simulating a phone and iPad.

1 0. Publish 🚀

The final step is to publish your essay to the world! You now have an immersive, potentially interactive photo essay — without writing a line of code. 

Contemporary photo essays are creative endeavours rife with opportunities for interactivity. Organisations and artists alike use them as modern, impactful vehicles to convey powerful stories. Try creating one for yourself using Shorthand for free today!

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Photo Essay in 7 Steps

By Tata Rossi 24 days ago, Amateur Photography

The question of how to create a photo essay bothers many photographers, publicists and journalists. A standard photo essay allows “telling” a whole story without a single word.

Based on the huge number of topics available, photo essay can be different: strict and official, funny and amusing, dedicated to one or several shootings. I’ll try to reveal all the secrets of creating a photo essay below.

What Is a Photo Essay?

A photo essay is a form of visual narrative, a way to present a story through a series of images. This technique is frequently used for producing photo reports, which can cause emotions and help people understand the topic without a single word. A photo essay is a series of photographs that tell viewers about an event, incident, or a person.

There are lots of praiseworthy photo essay examples . I have prepared several interesting ideas that can encourage you to undertake the task of creating your first photo essay.

Narrative Photo Essay Examples

If you want to create a photo essay, but cannot find the perfect theme, this is not a reason to give up. You can easily come up with something interesting if you follow the recent photography trends and use them in every imaginable way during the shooting.

1. A Day in the Life

Those just starting to learn photography, often undertake A Day in the Life photography assignment, so consider it as a wonderful jumping-off point for your career as well. Such a photo essay can depict a busy day of a farmer or the artist, cover the daily household chores of parents or their pastime with their children, or perpetuate a popular high school student.

2. Landmark or History

Taking pictures of historical monuments or landmarks, both well-known and not so famous, involves the usage of different approaches, angles, depths and lighting. Why learning how to create a photo essay with a focus on a historical item, you can use reflections or shoot with the help of drones.

This will help you find the perfect focal point and show different scenes with the same subject. A great example is the North Korean architecture in The Vintage Socialist Architecture of North Korea by Raphael Olivier.

3. Behind the Scenes Photo Essay

In this case, a photo essay helps to open the veil of secrecy in creating a specific product – theatre plays, filming, portrait photo sessions, etc. All in all, this is a great way to capture events from the very beginning to the end.

With this type of photo essay you can demonstrate the subtleties of creating something and how it all evolves in perfect harmony. One of the best photo essay examples of this type is Behind the Scenes with Michelle Obama created by Callie Shell.

4. Social Event

Local events such as fundraising, art shows or festivals can become a great place to start creating a photo essay. Impartial photographs of people working, performing or tasting local food can be compiled into a photo story along with background objects that help feel the mood better.

5. Sports Event

While building photo essay, you need to snap photos that convey the atmosphere of the sports event documented, the emotions of fans when the team wins or losses, etc. You can also present the story of one or more athletes, their path to the coveted victory. Such a sports photo essay will definitely impress those, who can’t imagine their life without sports.

A selection of photos with cute or funny animals won’t leave anyone indifferent. Such a photo essay often gets lots of hits; they are often shared on social networks, which means that the photographer who created such an interesting story is sure to be recognized.

Such a series often becomes immensely popular. There are a great variety of photo essay ideas for photography of nature to choose from – create a collection of photos of all the lakes in his city, shoot the same place in different time of the year, etc. The main thing is to unleash your creativity and work hard to take really original shots.

8. Man’s Fate

A photo series about the fate and life of any individual can cause strong emotions, giving viewers the opportunity to look into the world of another person. You need to think about an interesting photo essay introduction and develop your idea, spending months or even years covering the story of a particular person.

9. Local Customs

This is ideal for travel photographers, especially if they often visit countries with extremely interesting and unusual cultures. Tiny details can become the key elements of a photo essay.

Pay attention to the patterns of the native clothes, peculiarities of their cuisine, ornaments, etc. You can go even further and organize a portrait photo session for indigenous people.

10. Alternative Lifestyles

If you have acquaintances whose lifestyle is different from the usual one, why not create a photo essay dedicated to this topic? For example, you can show how modern hippies live, or why people prefer a village to a metropolis, or photograph representatives of one of the youth subcultures.

11. Concert

One of the most interesting photo essay assignments ideas is taking photos at the concert. The genre of the music is of no importance, as the outcome is bound to be eye-pleasing and intriguing. Try to concentrate not only on the performers, but also on the audience.

12. Pressing Social Topic

If there is a sore point in any social sphere, you can try showing the situation from all possible sides. Today the topic of “perfect human body” is losing popularity, while more and more people are talking about the inner world. To cover this theme in your photo essay assignment, you can photograph people with different weight, body type, height, professions, etc. The diversity is at its peak.

How to Create a Photo Essay: 7 Steps

Before you begin, you need to have a distinct photo essay outline in your head or on the paper, which is even better. Try to predict all possible problems and solve the related issues. For example, determine a budget, schedule a photoshoot, and if there is a need for a script, write it. Then you can get down to work.

Decide on a Message

What do you want to say with this photo story? The message should be related to the mission and vision of a photographer or your client. For example, you can choose nature. Think about photo essay ideas, what topics you want to touch – protection, water contamination, picturesque landscapes, etc.

Map Out Your Further Actions

Identify a subject or group of subjects for photographing. Coordinate the time and place that is suitable for both a photographer and the models. Photo essay doesn’t have to be done in a day (although, it can be), therefore, if the shooting lasts for several days, work on the schedule.

Also plan micro-topics and think about the angles you will photograph from. This may seem like needless measures, but they can greatly affect the success of your photojournalism essay.

Select Photos

At this stage you must demonstrate your professionalism. All photos must have the same message. Consider your target audience and choose the pictures that will surely interest it. Any photo essay tells a certain story, so be sure to place your photos in a logical order. To grasp what I mean, check any photo essay project examples created by W. Eugene Smith, who is believed to be a real pro in this sphere.

Make Sure You Have a Variety of Image

Images in a photo essay shouldn’t be identical. Such a story is unlikely to arise much interest in your audience. Therefore, try to alternate frames with different angles, different people, etc.

Edit Your Photos

You need to crop your photos, so they have an identical size before uniting them into a photo essay. Many people learning how to do a photo essay often neglect this recommendation and the results of their work look chaotic.

Besides, if you decide to add a frame, it should be the same in each photo. The border is optional, but may be useful in certain cases. Write a caption for each photo with a simple explanation of what is happening. You can look through the photo essay examples on popular websites to understand what will suit.

Choose Only the Best Photos

Professionals recommend selecting 100 shots right after the shooting. Then look through the selected images once again and leave 25. Repeat the process and put aside 15 images, so your final number is 10. These are your best photos.

Don’t think that more images mean a better story. A short report with a clearly understandable meaning will have a more pronounced impact than a long and meaningless one. As successful examples of photo story projects, you can check the works of Marco Venturini Autieri .

Add the “Call for Action” Element

Calling for support makes sense after you give the viewers a chance to find out their mission with the help of a photo essay. This will allow the audience to feel their importance, to grasp the whole point of your project. Only in this case can you count on a full understanding and emotional support from visitors of your site.

Tips for Beginners

While learning how to make a photo essay, you may think that this task is too difficult. Follow these simple rules and you can make a truly high-quality and interesting photo essay that is guaranteed to attract viewers’ attention.

1. Look through examples of photo story projects. Before you get down to work, examine several examples of such photo stories. Pay special attention to photo essay that is similar to your chosen topic. Pay attention to the style of the photos, how they are arranged, if there are certain captions, etc.

2. Ask experienced colleagues for advice. If you are acquainted with the authors of famous photo essays, get in touch with them and ask to give you some professional recommendations. Thus you can get useful tips that will not only help simplify the process, but also make your works more interesting to the audience.

3. Take care of the quality of your photos. Your photo essays should be pleasant to look at, which means you need to use images of the highest quality. While performing culling, get rid of blurry and failed shots.

4. Don’t be afraid to step aside a bit from the initial idea. It is advisable to create a photo essay planning guide to know what you should do next, but don’t be afraid to amend it in the process of work. Sometimes the photo story goes into another direction quite organically, and your job as a photojournalist is to extract the right story from the images you’ve taken, even if it was not an original idea.

5. Prepare decent equipment. The quality of your photo report directly depends on the gear you use. While shooting in the fresh air, I recommend choosing any of the best cameras for street photography . For studio shooting, you need a professional camera, for example, the Canon 80D paired with the Canon 10-18mm f/4-5.6 IS STM, which is the best lens for Canon 80d .

6. Edit your images. Be sure to edit each photo that you are going to use for a photo essay. It is important that they look coherent. To cope with the task you can use Lightroom . With its help, you can qualitatively improve RAW files and bring tones and shades to perfection, creating a real harmony.

• What is a photo essay?
• How to create a photo essay
• Tips for beginners