online business assignment

How to Start an Online Business Profitably From Home In 90 Days

Darren DeMatas

November 27, 2023

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If you have ever thought about how to start an online business of your own, now is a great time to finally roll up your sleeves. In the wake of COVID-19, the ecommerce world was flooded with new activity from all sectors. Although growth has slowed since then, there’s still plenty of room in the market.

How To Start An Online Business

• Research Business Models
• Decide Your Niche
• Conduct Competitive Analysis
• Define Your Brand And Target Audience
• Set Up Business Logistics
• Build Your Website and Marketing Automation
• Promote Your Business

People can make money online in lots of different ways. They can open an online store, write a blog, or become popular on social media. In this post, we will dive into the different models and guide you step-by-step to launching your own online business.

Why Start An Online Business From Home

Online businesses can be profitable with low startup costs. The ecommerce market is growing, especially due to COVID-19, offering many opportunities.

Some of the richest people in the world got their start with online businesses. With the right business plan and commitment, you can reach customers worldwide .

Types of Online Business Models

Online businesses come in all shapes and sizes. You don’t have to be the next Amazon ecommerce marketplace or Netflix to be successful.

When it comes to online business models there are a few major buckets to consider.

• Physical Products: Selling products like t-shirts through online retail
• Digital Products : Like courses, ebooks, or software
• Media / Publisher: Selling ads, affiliate marketing, or sponsored content
• Services : Exchanging time for money by providing services like logo design or marketing

We have hundreds of online business ideas you can start , but I wanted to highlight a few ones in each of those buckets.

Physical Products

An ecommerce store is likely the first thing you think of when it comes to online businesses. Instead of shopping in person, customers make purchases over the internet.

In essence, your website replaces the store. Customers browse and buy your products or services online, and then you ship the order to them.

Online stores offer advantages over brick-and-mortar. Customers anywhere in the world can shop with you regardless of location. Plus, a virtual storefront means lower overhead.

Dropshipping

A dropshipping business is great for its simplicity . To the customer, they operate just like any other ecommerce store. But in actuality, your internet business is just the middleman. 

When a customer places an order, you send the order to the drop shipper . The drop shipper fulfills and ships the order to your customer.

Digital Products

Selling digital products online is very low overhead, but it’s highly competitive. If you have unique skills or knowledge, create digital products to monetize your expertise.

If you have experience in graphic design or web development, create and sell online courses. Or, maybe you’re a talented writer who could create and sell ebooks, audiobooks, or other digital content.

The possibilities for digital products are almost endless. All it takes is some creativity and hard work to get started.

Launch An App Or SaaS Startup

In today’s digital era, launching an app can be a viable business online.

With an innovative app idea, you could tap into a potentially huge market. If you have the technical skill to create it, or the resources to hire someone to do it for you, it could be lucrative.

To successfully launch an app, identify a problem or need your target audience has. Then, address it with your app. Invest time and resources into promoting your app to get it noticed. In a crowded marketplace, marketing can make or break you.

Remember, developing an app is only the first step – you still have to market it.

Ebooks or Courses

Have a passion for sharing what you know with others? Create and sell ebooks or online courses. It can be a long-term viable business since you can create content on almost any topic. Ideas include cooking and fitness, entrepreneurship, and personal development.

For success, pinpoint your target audience. Create content that speaks to their needs and preferences. Spend time building your brand and promoting your products. Use social media, email marketing, and other channels.

Media Publishing Company

You can start a media company with almost no resources other than yourself. Again, a low barrier to entry means tight competition.

Starting a media publishing company involves creating content for your target audience. You can create written, video, or audio content. Then, you monetize it with advertising or other methods.

This business model is highly scalable. Healthline is a publishing company that generates $100M+ per year.

To compete in this space, focus on consistently producing high-quality engaging content. It will help you build a loyal audience. Learn about online advertising and marketing strategies to maximize revenue potential.

Affiliate Marketing

Affiliate marketing allows you to promote and sell without handling products. Your job is to promote affiliate products and drive traffic to the partner’s website.

You earn a commission when customers use your affiliate link to make a purchase . The company selling the product handles processing and shipping the order. You are responsible for encouraging the sale and directing traffic with referral links.

Blogging is a large and varied category for online businesses. There is a wide range of blogs and many ways to monetize them. For example, some people make blogs as a hobby, while others use them for affiliate programs.

Blogs can make money selling ad space, sponsored posts, or ecommerce. You can even work as a blogger by creating content for other companies’ blogs. Blogging can be great as a part-time job or full-time gig.

Launch A YouTube Channel

What are you passionate about? Create videos about what you love, and build a following of interested viewers. After you build a loyal audience, monetize your channel with:

• Advertising
• Product sales
• Sponsorships

Most full-time YouTubers make $60K per year. But people like Blippi make a ton more. In fact, his net worth is around his total YouTube subscribers.

Become an Instagram Influencer

These days anyone can become an influencer. That’s if you don’t mind being the “face” of your business. I prefer to pass on that. With that said, influencers can make a killing by putting themselves in the spotlight.

Trading hours for money is the basic idea behind selling services. If you have a particular skill set or expertise, you can offer your services online to those who need them. This includes things like:

• Social media management
• Content creation
• Virtual assistance

Use platforms like Fiverr or Upwork to find clients and build your reputation.

Web Design Services

If you have web design skills, leverage them to build websites for others . If you have software development experience, this is a lucrative business opportunity.

Many tools can help non-technical people build websites. But business owners don’t have the time to do it. Beyond websites, you can also create and manage social media accounts.

Marketing Agency

Have a background in marketing? Experience in social media, content marketing, or search engine optimization (SEO)? You can offer your expertise to help other businesses grow. These businesses tend to have a lot of overhead, but you can easily build and sell a marketing agency for seven figures.

Start With a Niche in Mind

Before starting your online business, you have to know what you will be selling . This could be a product, a service, or an idea.

For example, selling a cool t-shirt design differs from selling a website-building service. Once you know what you want to focus on (this can be many things), you can start developing your strategy.

Some questions you will want to ask yourself are:

• What am I selling?
• Do I need or want a website?
• What will my company (and website) name be?
• Will I have stock to manage?
• Do I need to hire anyone?

What you are selling will help answer most of these questions. And you’ll learn things along the way. But first, what are you selling, and how will you make money?

Conduct Competitive Research

Whatever it is you are selling, you will have competition. Before you get started, do some competitive analysis of the market as a whole.

Begin With Basic Keyword Research On Google

Start with basic keyword research on Google. Identify keywords that are relevant to what you’re selling and see who shows up in the search results. Note their website, pricing, products or services, and any unique selling propositions.

Next, delve deeper into their online presence. Visit their website, social media profiles, and any other online platforms they use. Pay attention to:

The design and user experience of their website

How they engage with their audience on social media

Any content they create

This will help you identify what’s trending and the competitive discovery process.

Conducting product research is important. Entering a highly competitive industry with established competitors makes a difficult battle. When it’s hard to carve out your market share, you stifle growth before you even start.

What is the competition doing well? Where could they make improvements? Exploit the areas of improvement for your own benefit.

Your market research could show competitors pricing products too high. It could show poor customer service. Ensuring you do better may determine product viability . If you cannot, it will point you to another business niche.

Define Your Brand and Target Audience

Think about what you want your brand to communities. Beyond the name, consider your color scheme, logo, and mission statement.

You might have an idea or starting point for defining your brand and company image, but you’re not stuck with it. Amazon grew from an online bookseller to a global marketplace. Your brand will likely evolve and settle into its niche.

Define Your Target Audience

What you are selling will also determine who your target audience is . Are you selling to other businesses or customers? Who are they? What social media platforms do they use?

Define and understand your target audience to shape your business and marketing strategy. Your target market will likely change over time. You may notice a difference between your ideal and actual customers, too.

Analytics tools help identify your audience and track what works and what doesn’t. Your customer demographics determine how you run your business (and make money.) It also impacts your social media marketing.

Trademark Your Brand Name

Once you have defined your brand name and image, it is important to protect them legally. Register a trademark for your brand name to ensure no one else can use it or create confusion in the market.

This important step helps establish your business and protects your intellectual property. It’s helpful to consult with an attorney to navigate the process. This ensures you don’t miss anything when securing your trademark,

Create Your Business

Creating your online presence isn’t enough to start your business. You must officially register your company . You can find original and distinctive names for your business with the use of a  business name generator .Generally, it’s okay to start working and make a few sales. But you’ll eventually need to make things official.

Take all Necessary Legal Steps

You will need to address some legal aspects when creating your company . A licensed and registered business provides personal legal protection.

First, make sure you choose the right business structure. Depending on your location, products, and services, you may need a business permit. You may also need a federal business license. In most cases, you will need a federal business license .

Here are the main legal hoops you will need to jump through:

Register Your Business

Don’t let the idea of registering a business scare you. It’s paperwork and paying fees.

You can expect to:

• Register your new business name and optional Doing Business As (DBA)
• Choose your business’s legal structure: limited liability company ( LLC ), partnership, etc.
• A Federal Tax ID (or EIN)
• Other licenses and permits

Opting for a sole proprietorship allows you to skip many steps. That’s why many people getting started take this route. However, this doesn’t legally separate you from your business. If something goes wrong, you put your personal assets at risk.

If you’re confident in your business, save time and register your business at the start. A DBA and Federal Tax ID can also provide other perks.

Get Tax IDs

After getting your federal tax ID and business license, get your state and local tax IDs. You may have more paperwork for taxes and permits.

Get All Necessary Licenses

Certain types of businesses have licensing requirements . Common business licenses you may encounter include:

• Federal business license
• Sales tax license
• Home occupation permit
• Specific industry licensing
• Permits for regulated products

Your needs depend on your business and the products or services you’ll sell. Your local government or the Small Business Administration can help you.

Remember that sole proprietorship can avoid a lot of these requirements.

You must abide by all regulations where you do business. This includes across state lines or international borders.

Open a Business Bank Account

A separate business bank account is crucial. It simplifies your accounting to keep your business revenue separate from personal income. You need a registered business tax ID to open a business checking account.

As a sole proprietor, you can still open a separate bank account to manage personal and company funds.

Choose a Payment Gateway

Whether you sell B2B or B2C, you need a system for handling payments. Popular ecommerce tools integrate with third-party services so you can collect customer payments.

You must connect your payment gateway to your business account to accept payments. Your location and the ecommerce tools you use determine available payment gateway options.

Set up Taxes 

As with any business, you must track your earnings and pay business taxes. Consider hiring an accountant to help you get started if you can afford one. Keep clear and accurate records to ensure you’re ready for tax time.

Build Your Website

Your website serves as your storefront and a direct representation of your company. Building an effective and attractive website is essential for a successful online business. Luckily, there are tools you can use to build a website without technical skill.

Choose the Website Platform

Thanks to many different ecommerce platforms , it’s easy to start an online business. If you’ve got general computer skills, you can build an ecommerce website yourself.

Popular codeless ecommerce platforms include:

There are others, though these make up the vast majority of websites that aren’t coded from scratch. In fact, WordPress powers roughly 40% of all websites on the internet!

The beauty of WordPress is it is free, open-source software . Developers can create custom plugins, so no matter what feature you need, you can find it. This makes it easy to build your website without technical knowledge.

With its popularity, you can find step-by-step guides for anything you may need.

Shopify is an easier website builder for creating a basic ecommerce store, though it will require a monthly fee. It uses simple templates for creating product pages to sell your goods online. This is a popular option among small business owners.    

WordPress may be free, but there are ongoing expenses , including:

• Domain name
• Web hosting plan
• Premium plugins

Find a balance between cost and service when you choose an ecommerce platform.

If you are selling digital products, consider using an online course platform.

If you’re not ready to build a website, use marketplaces like Amazon, eBay, or Etsy to sell your goods. The downside of this business plan is marketplace fees, which can eat into your profits.

Set Up Marketing Automation

Once you have your ecommerce platform set up, it’s time to start thinking about how to market your business. One of the most effective ways to do this is through marketing automation.

Marketing automation refers to software that automates repetitive tasks. This can include email marketing, social media posting, and advertising campaigns. This can save you a lot of time and effort while still achieving great results.

To start using marketing automation, create a customer database. Collect customer information through your website or social media accounts. Use the data to segment customers into different groups. From there, send them targeted messaging.

Email Marketing

Email marketing is one of the most important tools in your marketing arsenal. With it, you can reach customers directly in their inboxes. When done properly, it increases brand awareness and sales.

To start, build an email list. Offer something of value, such as a free book, discount code, or webinar. Subscribers get access to your offering in exchange for their email addresses.

After building your list, use an email marketing platform such as Mailchimp or Constant Contact to create and send emails.

Personalize and offer value to your subscribers with each email you send. Segment your list based on consumer behavior and interests to boost engagement.

Landing Pages

A landing page is a standalone page designed to convert visitors into customers or leads. Effective landing pages have:

• Clear and concise messaging
• A strong call-to-action
• A form for visitors to fill out to become a lead or make a purchase

When creating your landing page, keep in mind your target audience and what will appeal to them. Use eye-catching visuals and persuasive copy to convince visitors to take action. Tools like Unbounce or LeadPages make it easy to create landing pages without coding knowledge.

Funnel Set Up

To maximize your online business success, it’s important to set up a sales funnel. A sales funnel is a step-by-step process that guides potential customers toward buying.

Typically, it starts with the awareness stage. This is where visitors discover your brand. From there, you’ll move them to the interest and consideration stages. Here, they’ll learn more about your products or services. The end goal is to move them to the decision stage, where they make the decision to purchase.

Setting up your sales funnel involves:

• Identifying key steps customers take before they buy
• Creating content and offers to guide them through each stage

For example, you can offer a free trial or consultation.

Market Your Website

Marketing is crucial to help your business grow. To effectively market your online business, understand your target audience. Once you know who your ideal customer is, you can use various strategies to reach them.

Content Marketing and SEO

Using content marketing and SEO can attract potential customers and improve your search rankings. Creating high-quality, relevant content using keywords related to your niche can organic visibility.

Start by identifying topics and keywords relevant to your business. Then, create content around those phrases. You’re not limited to blog posts – you can also create infographics , videos, and more.

Optimize the content with proper headings and meta descriptions to improve ranking potential.

Facebook and Instagram Ads

To build a social media following and increase brand awareness, run ads. Facebook and Instagram make it easy to create targeted ads based on:

• Demographics

To get started, set up a Facebook Business Manager account and connect it to your website. Then, create your ad campaign with an objective that aligns with your business goals. You can choose from options such as brand awareness, website traffic, and conversions.

Create visually appealing graphics and compelling ad copy. Everything should speak directly to your target audience. Use A/B testing to refine your ads over time and achieve a return on ad spend.

Influencer Marketing and PR

Find influencers who have a following in your niche. Reach out about collaborations on content or promotions to tap into their audience.

Use PR tactics such as press releases and media outreach to gain exposure for your business. Focus on relevant journalists and publications because they’re more likely to feature your brand.

Building relationships with influencers and journalists takes time and effort. Don’t expect immediate results. With consistent outreach and quality content, you can establish yourself as an authority.

Retargeting

Retargeting involves showing ads to users who have already interacted with your brand. It reminds them of what they’ve viewed and encourages them to complete the purchase.

To set up retargeting, install a tracking pixel on your website. Then, you’ll create ads targeted at those who have interacted with your site. You can use platforms like Google AdWords or Facebook Ads to create and manage your retargeting campaigns.

Conversion Rate Optimization (CRO)

It’s not enough to drive traffic to your website. For success, that traffic needs to convert to customers. CRO is strategically editing your website design and content to increase conversions.

To leverage CRO, analyze your website data using tools such as Google Analytics. Find pages with high bounce rates or low conversion rates. Make adjustments to improve the user experience. For example, simplify navigation or make your calls-to-action clearer.

Use split testing to identify the changes that are most effective.

Successful Online Businesses You Can Learn From

While every online business is different, we can learn from those who paved the way. Here are some strong ecommerce examples :

We’ve already mentioned Amazon a few times, with good reason.

Why? Because Amazon is the be-all and end-all of ecommerce business . It started as a small operation selling used books out of a garage. It grew to control more than a third of all ecommerce in the United States. You can’t ignore Amazon.

Amazon followed many of the tips we’ve covered in this article. (You could argue that they wrote the book on successful online business).

But Amazon started with a focus on one product category: Books. Its target market was people who wanted to save money and enjoy the convenience of delivery.

They embraced their success and continued to grow the brand around those strengths. They expanded into other product categories and now offer countless products and services.

With them, we learn how to focus on our strengths and look for growth opportunities.

Etsy is another good example of a simple idea that turned into a huge success. Etsy started as a small online business that focused on the sale of homemade goods. This differed from marketplaces like Amazon, which sold mass-produced items.

Etsy stayed true to its concept. It is a popular platform for artists and crafters who don’t want to compete with factory-made goods. Their business model was a success, offering niche products you can’t find anywhere else.

EBay revolutionized ecommerce with its new business plan of online auctions. Rather than selling products, eBay built a business around allowing others to sell.

eBay inspired many other ecommerce websites to follow a similar approach.

Each of these ultra-popular websites started as a small ecommerce business before making it big. We can apply the same strategies to our own online business plans. 

Which business is best for online?

Some business concepts that benefit from being online are:

• Affiliate marketing
• Digital product sales
• Dropshipping (and Fulfillment by Amazon companies)
• Training and digital courses

What do these business models all have in common? You can start them with little to no money and with minimal overhead.

Basic ecommerce companies can be successful. But there is greater risk with physical inventory. You must rent warehouse space, buy the inventory, and pay other business expenses.

With the above examples, all you need to invest is your time, and you can start earning money online!

What is the most profitable item to sell online?

You can sell most things online, but digital goods have unique profitability. Unlike physical goods, you can create digital goods like games or online courses once and sell them forever. The same goes for ebooks, videos, and other digital content.

You must print, bind, sell, and ship a physical book. You can sell and download an ebook with no physical labor involved. This is what makes digital goods so profitable for online businesses.

What online services are in demand?

In-demand online services are those that help others get online. In the wake of the pandemic, companies rushed to build their online presence.

Service-based businesses related to website design and digital marketing are in demand. An example is email marketing software, especially email marketing automation.

What are the most successful small online businesses?

You can sell almost anything online, but fashion and beauty are among the most successful. Fashion was the largest ecommerce segment in 2022 . Countless boutiques , brands, and content creators are getting their slice of the pie.

Start Creating Your Online Business

Now you are ready to start planning your own online business endeavors. Chances are it won’t be quick, and it won’t be easy. With a bit of luck and persistence, you can launch a successful online business.

Before, it took specialized knowledge and big risks to make money online. N ow abundant opportunities for those looking to break into ecommerce . No matter your strengths or skill level, there is a solution for how to start an online business.

With a little bit of elbow grease, you can turn your side hustle into a profitable business.

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Table of Contents

1. Define your e-commerce business idea

2. set up your business, 3. source or develop your products, 4. set up your e-commerce website, 5. figure out order fulfillment, 6. market your e-commerce business, how much does it cost to start an e-commerce business, tips for starting an e-commerce business .

An e-commerce business sells goods, services and funds over the internet. Starting an e-commerce business is a lot like starting any company: You’ll need to create a business plan, get licenses and permits and set up dedicated finances. You’ll also need to choose an e-commerce website builder , source your products and market to online customers.

Follow these six steps to get your e-commerce business up and running.

The first step in starting any business is to hone your idea. Online business ideas can include selling physical or digital products as well as professional services. Whatever you choose, you’ll want to define your e-commerce business model and write a business plan that outlines your niche.

During this process, you’ll start to ask a lot of questions: How will you get your products or services to your customers? What sort of licenses or permits do you need? How much will it cost to get your business up and running — and how will you foot that bill? Your business plan should answer these questions and provide a road map for the coming months.

More resources to help shape your idea:

What is e-commerce? Understanding how it works  

Our picks for the best business plan software

Can your business idea actually make money?

Once you've solidified your e-commerce business idea, the next step is to set your company up for success.

This includes back-office steps like:

Choosing a business structure . There are benefits and drawbacks to each of these entity types, so talking to an attorney may be helpful as you choose the one that’s right for you.

Naming your business. Consult your local secretary of state's website as well as the U.S. Patent and Trademark Office to ensure that you're not choosing a name that belongs to another company. Check to see if your potential business domain name is available as well.

Applying for an employer identification number (EIN) . You can get an EIN from the IRS for free online or by mail, fax or phone. Not all businesses need an EIN, but having one can help you separate your personal and business finances.

Opening a business checking account . NerdWallet recommends all business owners have a dedicated bank account for their business.

Getting licenses and permits your city or state requires. This probably includes a business license, and if you perform services, you may also need an occupational license. Check your state or local government website for requirements for your area.

Answers as you set up your business:

Do you need a business license to sell online?

What’s the difference between an LLC and a sole proprietorship?

Our picks for the best free business checking accounts

Shopify Ecommerce

Next, you'll need to source the products you're going to sell. If you’re selling physical products, you may need to make them yourself or work with a manufacturer.

A key decision at this point: Are you going to order products in bulk and keep inventory in stock? If so, you’ll need to think about storage space and raising capital to order goods upfront. However, you’ll have the power to ship items yourself.

Other businesses choose to rely on dropshipping , in which products are manufactured or sourced at the time the order is placed. In general, dropshipping may keep your overhead costs lower, but it can be more difficult to manage since inventory levels and shipping will be out of your hands.

Other options for sourcing e-commerce products include:

White-labeling, or ordering items in bulk from a manufacturer and then branding them with your company’s identity.

Print-on-demand, or paying a third party to print your company’s designs on merchandise like T-shirts, mugs and posters. Print-on-demand normally functions like dropshipping, in that a customer places their order, then the manufacturer creates the product and ships it directly to the customer.

Retail arbitrage, or buying discounted items from retail sellers and listing them in your own store at a markup. 

If you're selling professional services, you might just have to describe and list what you offer on your business website. Still, you’ll need to figure out how much to charge and decide how many clients you can see each day or week.

More to help you develop products:

16 e-commerce business ideas

How to find products to sell on Amazon

How to make money on Shopify

Your e-commerce website will be your storefront. It’s where your customers will learn about you and your business, browse your products and make purchases.

The easiest way to set up a website is to use an online store builder . These platforms can walk you through the process of launching your website, from buying a domain name to managing your inventory to taking credit card payments.

Popular e-commerce website builders include Shopify , Squarespace , Square Online and BigCommerce .

If you’re a very small business or just experimenting with online sales, a free e-commerce website builder may be a good place to start. But to list unlimited products and access more robust suites of tools — which can help with things like shipping label printing, order management and sales analytics — you’ll typically need to spring for a subscription.

In general, many online store builders should be simple enough for someone without web development experience to navigate. But most offer the option to pay a professional designer or developer if you don’t want to build the website on your own.

The best e-commerce platform for you fits into your budget and is appropriate for your skill level.

Choosing the right website builder:

Our picks for the best e-commerce website builders

Wix vs. Squarespace: Head-to-head comparison

Shopify vs. Square Online: Head-to-head comparison

Order fulfillment is the process of getting customers’ purchases in their hands.

Most e-commerce website builders offer shipping label printing, which is the first step in the fulfillment process. Some also offer the ability to add shipping costs onto customers’ orders at checkout.

If you choose to handle order fulfillment yourself, research shipping rates so you have a sense of how much it’ll cost. Look for an online store builder that can help make the shipping process easier or research shipping software providers like Shippo .

Note, too, that e-commerce may connect you to customers across the world. If there are places you’re not willing to ship to, make that clear on your website.

If you don’t want to manage order fulfillment, you can outsource it to an e-commerce fulfillment center or use a service like Fulfillment by Amazon. Fees for fulfillment services vary depending on the size of your products, how far they’re traveling and how much you’re shipping.

More to help you manage orders and inventory:

Our picks for the best inventory management software

What is just-in-time inventory?

Shipping services that integrate with WooCommerce

Now that you've started your online store , you're ready to start serving customers — as long as they can find your products.

Your small-business marketing strategy might include:

Omnichannel commerce , in which you list your products on third-party marketplaces like Amazon and Instagram. Some e-commerce website builders can help facilitate this.

Influencer marketing, in which you pay popular social media creators to plug your products. 

Social media content or paid social media ads.

Optimizing your business website for search engines.

Sending email campaigns to past and future customers.

Many e-commerce website builders include some marketing features, which can help you do things like create social media ads or send emails to customers when they’ve abandoned their carts.

But if you want to develop more sophisticated campaigns, consider investing in marketing software . These tools can help you create email templates and campaigns, text customers, keep track of how individual customers are responding to your emails and more.

More help with marketing:

20 free marketing ideas for small businesses

Online marketing strategies and tips

Content marketing for small businesses

The cost of starting an e-commerce business can vary widely depending on what you’re planning to sell and in what volume. Your expenses may include:

Your e-commerce website. Subscription plans for online store builders generally start around $25 to $30 per month when billed annually. You may also need to spring for a domain name if your e-commerce website builder doesn’t include one — and make note of annual fees to keep your URL registered. 

Payment processing fees. In general, the company that provides your payment processing will take a cut of around 3% from each online sale. 

Stocking up. If you plan to order inventory in bulk, be prepared for significant upfront costs — even before you’ve started generating revenue. Inventory financing may be able to help you bridge the gap.

Order fulfillment. In general, you’ll pay a third-party service to fulfill each order, with rates varying depending on item size and weight. The more customers buy at once, the less you’ll have to pay per item. Order fulfillment services may also include warehousing, for which you’ll pay a per-item storage cost. 

Warehousing. If you’re buying more inventory than you can keep in your home or garage but not using an order fulfillment service that provides storage, you may need to spring for warehouse space of your own.

General costs of running a business. These could include monthly or annual fees for accounting software , business insurance , any employees or contractors you plan to hire and more. You may also need to set aside money for small-business taxes .

As with launching any business, starting an e-commerce business can feel overwhelming. Here are some tips for managing the transition.

1. Start simple

If you’re not certain e-commerce is the right path for you, set up an online store with low overhead first. This may mean starting with the free version of an e-commerce website builder, ordering a small amount of inventory or selling only one or two types of products. 

Starting small can limit how much startup funding you need and make it easier to pivot if your first idea doesn’t land. As your business starts to get traction, you can trade up to a more robust e-commerce platform and expand your product line.

2. Cultivate a loyal customer base

Your e-commerce business needs customers who appreciate your products enough to buy them more than once and, ideally, customers who will promote them to their networks.

Establishing a strong brand presence on social media can help you build a following. But the more information you can gather from your customers, the more you can market directly to them, whether that means creating an email marketing campaign, sending discount codes through text message or letting them know where your booth will be at an event in their region.

3. Invest in multichannel selling

Loyal customers may be willing to visit your website frequently. But to reach new ones, you might have to meet them where they are — which might be on Amazon, Instagram, TikTok or elsewhere. Start with the platforms where your customers are most likely to be, launch those integrations and then see how they perform. You can add platforms later if they fit into your business strategy. 

Keep in mind that selling in person is a channel, too. Craft fairs, local shops and industry or trade events may help you connect with new customers while generating some revenue.

A version of this article originally appeared on JustBusiness, a subsidiary of NerdWallet.

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Bachelor of Science Business Administration

Online Business Management Degree

Adriana Grimes, B.S. Business Management grad

Online Business Degrees For Working Professionals

If you’re looking to advance your career in the world of business, earning an online Bachelor of Science in Business Administration—Management degree could be the perfect path for you. At WGU, we offer a flexible and convenient business management bachelor's program that’s designed to prepare you for a variety of leadership positions in the field, including:

• Operations Manager
• Human Resources Manager
• Marketing Manager
• Financial Analyst
• Business Analyst
• Project Manager
• Sales Manager
• Supply Chain Manager
• Entrepreneur or Small Business Owner

Whether you’re looking to climb the corporate ladder or start your own business, this management program will equip you with the skills and knowledge necessary to succeed. Learn more about what business management is, what careers graduates can work towards, and how this degree can benefit you in your current position.

61% of graduates finish within 

WGU lets you move more quickly through material you already know and advance as soon as you're ready. The result: You may finish faster.

*WGU Internal Data

Tuition per six-month term is

Tuition charged per term—rather than per credit—helps students control the ultimate cost of their business management degree. Finish faster, pay less!

Average salary increase

B.S. business management graduates report an impressive average salary increase after completing their degree at Western Governors University.

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Business Management Courses

Program consists of 39 courses

At WGU, we design our curriculum to be timely, relevant, and practical—all to help you show that you know your stuff.

The online management degree program is composed of several industry-relevant courses. Some may be waived through transfer from your previous college experience. Courses are generally completed one at a time instead of simultaneously, and you’ll work with your Program Mentor to build a personalized Degree Plan that keeps you on track.

WGU courses are competency-based which means that once you demonstrate mastery in a specific area, you can move on. This allows you to use your existing knowledge to move through your degree program more quickly compared to a four-year program.

The Bachelor of Science Business Administration, Management program is an all-online degree program. You’ll complete program requirements independently, with instruction and support from WGU faculty. You’ll be expected to complete at least 12 competency units for each 6-month term. Each course is typically three or four units. There’s no limit on the number of units you can complete each term, so the more courses you complete, the quicker you can finish your program.

An unofficial estimated 14 courses are fulfilled by your associate degree leaving 27 courses.

This is an unofficial estimate of your transfer credits. You may receive more or less credits depending upon the specific courses taken to complete your degree and other credits you may have. Below are the anticipated courses that will be fulfilled based on your indication that you have earned an associate’s degree. During the enrollment process this information will be verified.

This course teaches students to think like sociologists, or, in other words, to see and understand the hidden rules, or norms, by which people live, and how they free or restrain behavior. Students will learn about socializing institutions, such as schools and families, as well as workplace organizations and governments. Participants will also learn how people deviate from the rules by challenging norms and how such behavior may result in social change, either on a large scale or within small groups.

Applied Probability and Statistics is designed to help students develop competence in the fundamental concepts of basic statistics including: introductory algebra and graphing; descriptive statistics; regression and correlation; and probability. Statistical data and probability are often used in everyday life, science, business, information technology, and educational settings to make informed decisions about the validity of studies and the effect of data on decisions. This course discusses what constitutes sound research design and how to appropriately model phenomena using statistical data. Additionally, the content covers simple probability calculations, based on events that occur in the business and IT industries. No prerequisites are required for this course.

Applied Algebra is designed to help you develop competence in working with functions, the algebra of functions, and using some applied properties of functions. You will start learning about how we can apply different kinds of functions to relevant, real-life examples. From there, the algebra of several families of functions will be explored, including linear, polynomial, exponential, and logistic functions. You will also learn about relevant, applicable mathematical properties of each family of functions, including rate of change, concavity, maximizing/minimizing, and asymptotes. These properties will be used to solve problems related to your major and make sense of everyday living problems. Students should complete Applied Probability and Statistics or its equivalent prior to engaging in Applied Algebra.

In this course you will learn key critical thinking concepts and how to apply them in the analysis and evaluation of reasons and evidence. The course examines the basic components of an argument, the credibility of evidence sources, the impact of bias, and how to construct an argument that provides good support for a claim. The course consists of an introduction and four major sections. Each section includes learning opportunities through readings, videos, audio, and other relevant resources. Assessment activities with feedback also provide opportunities to check your learning, practice, and show how well you understand course content. Because the course is self-paced, you may move through the material as quickly or as slowly as you need to gain proficiency in the four competencies that will be covered in the final assessment. If you have no prior knowledge or experience, you can expect to spend 30-40 hours on the course content.

This is World History: Diverse Cultures and Global Connections. In this course, you will focus on three main topics—cultural and religious diversity; pandemics; and the relationship of empires and nation states—as well as the skills of identifying root causes, explaining causes and effects, and analyzing complex systems. This course consists of an introduction and four major sections. Each section includes learning opportunities through reading, images, videos, and other relevant resources. Assessment activities with feedback also provide opportunities to practice and check how well you understand the content. Because the course is self-paced, you may move through the material as quickly or as slowly as you need to, with the goal of demonstrating proficiency in the four competencies covered in the final assessment. If you have no prior knowledge of this material, you can expect to spend 30-40 hours on the course content.

Welcome to Composition: Successful Self-Expression! In this course, you will focus on four main topics: professional writing for a cross-cultural audience, narrowing research topics and questions, researching for content to support a topic, and referencing research sources. Each section includes learning opportunities through readings, videos, audio, and other relevant resources. Assessment activities with feedback also provide opportunities to check your learning, practice, and show how well you understand course content. Because the course is self-paced, you may move through the material as quickly or as slowly as you need to gain proficiency in the seven competencies that will be covered in the final assessment. If you have no prior knowledge or experience, you can expect to spend 30-40 hours on the course content. You will demonstrate competency through a performance assessment. There is no prerequisite for this course and there is no specific technical knowledge needed.

Welcome to Introduction to Communication: Connecting with Others! It may seem like common knowledge that communication skills are important, and that communicating with others is inescapable in our everyday lives. While this may appear simplistic, the study of communication is actually complex, dynamic, and multifaceted. Strong communication skills are invaluable to strengthening a multitude of aspects of life. Specifically, this course will focus on communication in the professional setting, and present material from multiple vantage points, including communicating with others in a variety of contexts, across situations, and with diverse populations. Upon completion, you will have a deeper understanding of both your own and others’ communication behaviors, and a toolbox of effective behaviors to enhance your experience in the workplace.

This course provides students with an overview of the basic principles and unifying ideas of the physical sciences: physics, chemistry, and earth sciences. Course materials focus on scientific reasoning and practical, everyday applications of physical science concepts to help students integrate conceptual knowledge with practical skills.

Ethics in Technology examines the ethical considerations of technology use in the 21st century and introduces students to a decision-making process informed by ethical frameworks. Students will study specific cases related to important topics such as surveillance, social media, hacking, data manipulation, plagiarism and piracy, artificial intelligence, responsible innovation, and the digital divide. This course has no prerequisites.

Health, Fitness, and Wellness focuses on the importance and foundations of good health and physical fitness—particularly for children and adolescents—addressing health, nutrition, fitness, and substance use and abuse.

This introductory course provides students with an overview of the field of business and a basic understanding of how management, organizational structure, communication, and leadership styles affect the business environment. It also introduces them to some of the power skills that help make successful business professionals, including time management, problem solving, emotional intelligence and innovation; while also teaching them the importance of ethics. This course gives students an opportunity to begin to explore their own strengths and passions in relation to the field while also acclimating them to the online competency-based environment.

Principles of Management provides students with an introductory look at the discipline of management and its context within the business environment. Students of this course build on previously mastered competencies by taking a more in-depth look at management as a discipline and how it differs from leadership while further exploring the importance of communication within business. This course provides students with a business generalist overview in the areas of strategic planning, total quality, entrepreneurship, conflict and change, human resource management, diversity, and organizational structure.

Business Environment Applications 1 provides students with a generalist overview of the business environment and a deeper look at a number of topics that make up the non-discipline areas of business which are required for a business person to be successful within any business environment. The first part of the course focuses on knowledge about organizations and how people operate within organizations, including the areas of organizational theory, structure, and effectiveness. The course then looks at business from a legal perspective with an overview of the legal environment of business. The course will prepare the student to consider specific legal situations and to make legal and ethical decisions related to those situations.

Emotional and Cultural Intelligence focuses on key personal awareness skills that businesses request when hiring personnel. Key among those abilities is communication. Students will increase their skills in written, verbal, and nonverbal communication skills. The course then looks at three areas of personal awareness including emotional intelligence (EI), cultural awareness, and ethical self-awareness – building on previously acquired competencies and adding new ones. This course helps start students on a road of self-discovery, cultivating awareness to improve both as a business professional and personally.

Principles of Financial and Managerial Accounting provides students with an introduction to the discipline of accounting and its context within the business environment. In this course, students will learn to differentiate between financial, cost, and managerial accounting and where these accounting types fit into the business environment. This course will help students gain a fundamental knowledge of the budgeting process, how to analyze basic financial statements, and how to use spreadsheets to analyze data. This course provides students with a business generalist overview of the field of accounting and acts as a preview course for the accounting major.

This course covers an important part of being a business professional: the knowledge and skills used in building and implementing business strategy. The course helps students build on previously acquired competencies in the areas of management, innovative thinking, and risk management while introducing them to the concepts and theories underpinning business strategy as a general business perspective. The course will help students gain skills in analyzing different business environments and in using quantitative literacy and data analysis in business strategy development and implementation. This course helps to provide students with a generalist overview of the area of business strategy.

This course provides students with an introductory look at the discipline of finance and its context within the business environment. Students gain the knowledge to differentiate between personal and business finance and how they may overlap in a business environment. Students also gain a fundamental knowledge of financial forecasting and budgeting, statement analysis, and decision making. This course provides the student a business generalist overview of the field of finance and builds on previous acquired competencies related to using spreadsheets.

Principles of Economics provides students with the knowledge they need to be successful managers, including basic economic theories related to markets and how markets function. This course starts by defining economics, differentiating between microeconomics and macroeconomics, and explaining the fundamental economic principles of each. It then looks at microeconomics and how it is used to make business and public policy decisions, including the principles of supply, demand, and elasticity, market efficiency, cost of production, and different market structures. The course finishes by looking at macroeconomics and how it is used to make business and public policy decisions, including measurement of macroeconomic variables, aggregate supply and demand, the concepts of an open economy, and how trade policies influence domestic and international markets.

Concepts in Marketing, Sales, and Customer Contact introduces students to the discipline of marketing and its role within the strategic and operational environments of a business. This course covers fundamental knowledge in the area of marketing planning, including the marketing mix, while also describing basic concepts of brand management, digital marketing, customer relationship management, and personal selling and negotiating. All of this helps students identify the role of marketing within an organization. This course provides students with a business generalist overview of the field of marketing and an exploration of the marketing major.

Business Environment II: Logistics, Process, and Operations provides students with a generalist overview of the business environment as they explore themes of ethics, problem-solving, and innovative thinking. This course adds to the students’ business skills and knowledge in a number of professional areas. The first part of the course uncovers a series of business processes like project and risk management. The second part gives an introductory-level look at the specialized areas of operations management, supply chains, and logistics. The course finishes with models of change management and how to use them to overcome barriers in organizations.

Managing in a Global Business Environment provides students with a generalist overview of business from a global perspective, while also developing basic skills and knowledge to help them make strategic decisions, communicate, and develop personal relationships in a global environment. Business today is by its very nature a global environment, and individuals working in business will experience the global nature of business as they progress through their careers. This course builds on previously acquired competencies by providing an overview of U.S. federal laws in relation to doing business in a global environment.

This course ties together all the skills and knowledge covered in the business courses and allows the student to prove their mastery of the competencies by applying them in a simulated business environment. This course will help take the student's knowledge and skills from the theoretical to applicable.

Organizational Behavior and Leadership explores how to lead and manage effectively in diverse business environments. Students are asked to demonstrate the ability to apply organizational leadership theories and management strategies in a series of scenario-based problems.

Business Communication is a survey course of communication skills needed in the business environment. Course content includes writing messages, reports, and résumés and delivering oral presentations. The course emphasizes communication processes, writing skills, message types, and presentation of data. The development of these skills is integrated with the use of technology.

Values-Based Leadership guides students to learn by reflection, design, and scenario planning. Through a combination of theory, reflection, value alignment, and practice, the course helps students examine and understand values-based leadership and explore foundations in creating a culture of care. In this course, students are given the opportunity to identify and define their personal values through an assessment and reflection process. Students then evaluate business cases to practice mapping the influence of values on their own leadership. In this course, students also participate in scenario planning, where they can practice implementing their values in their daily routine (i.e., behaviors) and then in a leadership setting. The course illustrates how values-driven leadership is used in goal setting as well as problem-solving at an organizational level. There are no prerequisites for this course.

Business Ethics is designed to enable students to identify the ethical and socially responsible courses of action available through the exploration of various scenarios in business. Students will also learn to develop appropriate ethics guidelines for a business. This course has no prerequisites.

Operations and Supply Chain Management provides a streamlined introduction to how organizations efficiently produce goods and services, determine supply chain management strategies, and measure performance. Emphasis is placed on integrative topics essential for managers in all disciplines, such as supply chain management, product development, and capacity planning. This course will guide students in analyzing processes, managing quality for both services and products, and measuring performance while creating value along the supply chain in a global environment. Topics include forecasting, product and service design, process design and location analysis, capacity planning, management of quality and quality control, inventory management, scheduling, supply chain management, and performance measurement.

Business Management Tasks addresses important concepts needed to effectively manage a business. Topics include understanding the cost-quality relationship, using various types of graphical charts in operations management, managing innovation, and developing strategies for working with individuals and groups.

Quantitative Analysis for Business explores various decision-making models, including expected value models, linear programming models, and inventory models. This course helps student learn to analyze data by using a variety of analytic tools and techniques to make better business decisions. In addition, it covers developing project schedules using the Critical Path Method. Other topics include calculating and evaluating formulas, measures of uncertainty, crash costs, and visual representation of decision-making models using electronic spreadsheets and graphs. This course has no prerequisites.

Change Management provides an understanding of change and an overview of successfully managing change using various methods and tools. Emphasizing change theories and various best practices, this course covers how to recognize and implement change using an array of other effective strategies, including those related to innovation and leadership. Other topics include approaches to change, diagnosing and planning for change, implementing change, and sustaining change.

Project Management prepares you to manage projects from start to finish within any organization structure. The course represents a view into different project-management methods and delves into topics such as project profiling and phases, constraints, building the project team, scheduling, and risk. You will be able to grasp the full scope of projects you may work with on in the future, and apply proper management approaches to complete a project. The course features practice in each of the project phases as you learn how to strategically apply project-management tools and techniques to help organizations achieve their goals.

Talent Acquisition focuses on building a highly skilled workforce that meets organizational staffing needs by using effective strategies and tactics for recruiting, selecting, and onboarding employees. The learner will develop competency in critical skills related to talent acquisition, such as workforce planning, developing strategic recruiting plans, and ensuring effective selection strategies. Talent acquisition is a top skill for HR professionals, and successful talent acquisition practices lend to individual, team, and organizational success.

This course provides an introduction to the management of human resources, which is the function within an organization that focuses on recruitment, management, and direction for the people who work in the organization. Students will be introduced to topics such as strategic workforce planning and talent acquisition; compensation and benefits; training and development; employee and labor relations; and occupational health, safety, and security.

Employment and Labor Law reviews the legal and regulatory framework surrounding employment, including recruitment, termination, and discrimination law. The course topics include employment-at-will, EEO, ADA, OSHA, and other laws affecting the workplace. Students will learn to analyze current trends and issues in employment law and apply this knowledge to manage risk in employment relationships effectively. Functions of Human Resources and Introduction to Human Resources are recommended prior to Employment and Labor Law.

Strategic Training and Development focuses on the development of human capital (i.e., growing talent) by applying effective learning theories and practices for training and developing employees. The course will help develop essential skills for improving and empowering organizations through high-caliber training and development processes.

This course develops competence in the design and implementation of total rewards approaches in an organization. The total rewards perspective integrates tangible rewards (e.g., salary, bonuses) with employee benefits (e.g., health insurance, retirement plan) and intangible rewards (e.g., location, work environment). This perspective allows learners to use all forms of rewards fairly and effectively to enable job satisfaction and organizational performance.

This course provides students with knowledge on the sales profession, customer relationship management, and sales management functions. Students gain insights into the sales process, the relationship between sales and marketing, and the responsibilities of sales management within both business-to-consumer (B2C) and business-to-business (B2B) selling environments.

For the Business Management Capstone Written Project students will integrate and synthesize competencies from across their degree program to demonstrate their ability to participate in and contribute value to their chosen professional field.  A comprehensive business plan is developed for a company that plans to sell a product or service in a local market, national market, or on the Internet. The business plan includes a market analysis, financial statements and analysis, and specific strategic actions relevant to the chosen company.

Introduction to IT examines information technology as a discipline and the various roles and functions of the IT department as business support. Students are presented with various IT disciplines including systems and services, network and security, scripting and programming, data management, and business of IT, with a survey of technologies in every area and how they relate to each other and to the business.

Capstone Project

Special requirements for this program

At the end of your program, you will complete a capstone project that represents the culmination of all your hard work—a project that allows you to take what you’ve learned and apply it to a real-world situation, proposing a solution to an actual issue you face in your place of business. 

Skills For Your Résumé

As part of this program, you will develop a range of valuable skills that employers are looking for. 

• Management: Provided guidance and direction to teams, including setting performance standards and monitoring performance, ensuring alignment with organizational goals and objectives.
• Operations: Managed policies and procedures in collaboration with supervising staff and human resources.
• Sales: Connected the organization's mission to sales strategies and tactics, ensuring alignment with overarching goals and values to drive business success.
• Problem Solving:  Conducted research to identify solutions to organizational challenges, leveraging data and insights to inform strategic decision-making and problem-solving efforts.
• Detail Oriented:  Manipulated complex financial data with precision and accuracy, ensuring reliability in financial analyses.
• Written Communication:  Wrote to effectively communicate the analysis and quality of research to a target audience, translating complex findings into clear and understandable insights for stakeholders.

“My enrollment experience was seamless. The first moment I spoke to my Enrollment Counselor got me excited about WGU. They tell you what the different benefits are, the format and everything. They walk you through everything. If you want it, it's there. Getting enrolled and getting started is easy-peasy.”

—Dale Boolton B.S. Business Management

WGU vs. Traditional Universities Compare the Difference

Traditional Universities

TUITION STRUCTURE

Per credit hour

Flat rate per 6-month term

Schedule and wait days or even weeks to meet with one of many counselors

Simply email or call to connect with your designated Program Mentor who supports you from day one

Scheduled time

Whenever you feel ready

Professor led lectures at a certain time and place

Courses available anytime, from anywhere

TIME TO FINISH

Approximately 4 years, minimal acceleration options

As quickly as you can master the material, typically less than 3 years

TRANSFER CREDITS

Few accepted, based on certain schools and specific courses

A generous transfer policy that is based on your specific situation

Earning Potential

A management degree can dramatically impact your earning potential. After graduation WGU business management students report earning $14,621* more per year.

On Your Schedule

Competency-based education means you can move as quickly through your degree as you can master the material. You don't have to log in to classes at a certain time—you are truly in the driver's seat of your education

Entirely Online

The business management bachelor's degree at WGU is 100% online, which means it works wherever you are. You can do your coursework at night after working at your full-time job, on weekends, while you're traveling the world or on vacation—it's entirely up to you.

Accredited, Respected, Recognized™

One important measure of a degree’s value is the reputation of the university where it was earned. When employers, industry leaders, and academic experts hold your alma mater in high esteem, you reap the benefits of that respect. WGU is a pioneer in reinventing higher education for the 21st century, and our quality has been recognized.

COST & TIME

Online Business Programs That are Affordable

By charging per six-month term rather than per credit—and empowering students to accelerate through material they know well or learn quickly—WGU helps students control the ultimate cost of their degrees. The faster you complete your program, the less you pay for your degree.

A College Degree Within Reach

There is help available to make paying for school possible for you:

The average student loan debt of WGU graduates in 2022 (among those who borrowed) was less than half* the national average.

Most WGU students qualify for financial aid, and WGU is approved for federal financial aid and U.S. veterans benefits. 

Many scholarship opportunities are available. Find out what you might be eligible for.

* WGU undergraduate students have approximately half the debt at graduation compared to the national average, according to the Institute for College Access and Success (2022).

FLEXIBLE SCHEDULE

A Different Way to Learn: Degree Programs Designed to Fit Your Life—and All the Demands on Your Time

Professional responsibilities. Family obligations. Personal commitments. At WGU, we understand schedules are tight and often unpredictable for adult students. That’s why we offer a flexible, personalized approach to how education should be. No rigid class schedules. Just a solid, career-focused teaching program that meshes with your current lifestyle. You'll be challenged. You'll work hard. But if you commit yourself and put in the hours needed, WGU makes it possible for you to earn a highly respected degree as a busy working adult.

"Attending WGU online was the perfect way for me to further my education. I could basically work at my own pace and use the knowledge I had already learned from working for so many years before attending. I love WGU and all the mentors who helped me succeed and earn my bachelor's degree in Business Management.”

—Debra Marshall B.S. Business Management

CAREER OUTLOOK

Success in Management Starts With a College Degree in Business

Whether you aspire to work for a Fortune 500 organization, a government agency, a non-profit organization, or a fast-paced start-up, a degree in business management can be key to thriving in any setting. At WGU, our online Bachelor of Science in Business Administration—Management degree program was built with input from industry experts to give you the keys to success in a variety of industries, including:

• Finance and Banking
• Manufacturing

Return on Your Investment

On average, wgu graduates see an increase in income post-graduation.

Average income increase from all degrees in annual salary vs. pre-enrollment salary. Source:  2023 Harris Poll Survey  of 1,655 WGU graduates.

Survey was sent to a representative sample of WGU graduates from all colleges. Respondents received at least one WGU degree since 2017.

This program covers a wide range of career-relevant topics such as marketing, finance, human resources, operations, and strategy. You’ll learn how to analyze financial statements, create marketing plans, manage human resources effectively, and make strategic decisions that drive business success. Whether you want to earn a raise, a promotion, or pursue an entirely new future, our program can help you stand out from the competition and achieve your goals.

All management occupations are expected to see 8% growth across industries by the year 2031, largely due to the creation of new businesses.

—U.S. Bureau of Labor Statistics

Learn About All the Job Opportunities in Business Management

Our nearly 7,000 Bachelor of Science Business Management alumni have great jobs and satisfying careers.

• Account executive
• Marketing manager
• Business or healthcare analyst
• Project or program manager 

Diverse Industries

• Private companies
• Government and military
• Nonprofit organizations
• Colleges, universities, and K–12 schools/districts 

Major Employers

• American Red Cross
• Kaiser Permanente
• Self-employed 

WGU Grads Hold Positions With Top Employers

Bachelor of business management admission requirements.

Applicants to undergraduate School of Business programs must possess a high school diploma or its equivalent AND demonstrate program readiness through one of the following options below:

• Option 1 : Submit transcripts documenting completion of college-level coursework with a cumulative GPA of 2.0 or higher.
• Option 2:  Possess a bachelors or associates degree (A.A or A.S. acceptable) from an accredited post-secondary institution.
• Option 3:  Submit high school transcripts for review with a GPA of 2.0 or higher.

NOTE: You do not need to take the ACT or SAT to be admitted to this program. Learn why we don't require these tests.

Get Your Enrollment Checklist

Download your step-by-step guide to enrollment.

Get Your Questions Answered

Talk to an WGU Enrollment Counselor.

Transfer Credits

Get added support and flexibility as you start your degree  take a course or two at your pace before committing to a full degree program. strengthen your study habits, gain essential learning skills and, best of all, each completed course counts toward your degree requirements. .

Learn More about Pathways to Starting

MORE DETAILS

Certificates in Business Management

The Business Management degree program allows students to earn valuable credentials on their path to a degree, including the management, strategic thinking and innovation, and leadership certificates. These certificates allow you to demonstrate mastery and add credentials to your résumé before you even graduate with your degree.

Commonly Asked Questions About Our Online Business Management Bachelor's Degree

What jobs can i get with a business management degree.

There are many career opportunities for graduates with a business management degree including:

• Business analyst
• Account manager
• Project manager
• Sales manager
• Operations manager
• Financial advisor
• C-level executive

How long does it take to earn a bachelor's in business management?

Traditional bachelor's degrees take 4 years to complete. However, at online schools like WGU, you may be able to finish faster. The majority of WGU business management students finish their degree program more quickly than a traditional model.

Where can I work with a bachelor’s degree in business management?

Absolutely every industry needs business professionals who can help it run smoothly. With a degree in business management you'll be qualified to work in any industry or organization, from healthcare, to education, to IT, and more. 

What's the best online business school?

• Western Governors University
• University of North Carolina
• Indiana University
• Temple University
• Arizona State University
• University of Florida
• Auburn University
• University of Nebraska-Lincoln
• Carnegie Mellon University
• Arkansas State University

What is the best online college for business management?

How much can you make in a business management career.

• Business analyst - $84,000
• Account manager - $62,000
• Project manager - $75,000
• Sales manager - $99,000
• Operations manager - $75,000
• Financial advisor - $59,000
• Director - $110,000
• C-level executive - $278,000

Is business management a good major?

Busi ness management is a good major that offers a lot of career flexibility. It could prepare you for a career in many different fields including:

• Marketing management
• Operations management
• Technology management
• Human resources management
• Project management

What are business management subjects?

In a business management degree you will cover many subjects, including:

• Communication

The University

For students.

• Student Portal
• Alumni Services

Most Visited Links

• Business Programs
• Student Experience
• Diversity, Equity, and Inclusion
• Student Communities

36 Online Business Ideas You Can Start in 2024

It seems that there’s no shortage of good online business ideas. The truth is, the internet has made it easy to create a business. With just a website, you can reach anyone in any location in the world. Target the right people with the right offering, and you would be making your own money in no time. Other benefits of running an online business include cost savings, increased flexibility, and less paper waste.

So if you’re quietly contemplating the idea of starting something of your own , here’s a list of the best small online business ideas that are within the reach of almost anyone who’s willing to take the plunge. From social media manager, to public speaking coach, to interior design consultant, the options are endless.

Start selling online now with Shopify

36 Best Online Business Ideas for 2024

Here is the list of the top online business ideas to get you started instantly. The best part is that all of these ideas have money-making potential, meaning you don’t need to validate them before you start. If you are looking for the best online business to start, this is the only list you will need.

Most Popular Online Business Ideas

→ Click Here to Launch Your Online Business with Shopify

1. open a t-shirt online shop.

Platforms like Printful and Shopify have made it insanely simple to start an online t-shirt business for anyone with a speck of imagination and an eye for design. But it doesn’t need to be an online t-shirt shop; you can set up an ecommerce shop selling anything. The key here is to learn about print on demand, which forms the base for such businesses.

2. Dropshipping Business

Dropshipping is the easiest option to start an ecommerce business without having to buy any products in advance. Use dropshipping apps to find thousands of products from suppliers to sell online. Then sell to customers across the world while building and promoting your own brand, all without needing to invest in warehousing or manufacturing costs. You don’t need to pay for inventory until it’s sold to an actual customer. From online boutique to jewelry store to women’s clothing store to one-product store, dropshipping works for most online store ideas.Check out our guide to starting a dropshipping business to learn more about this great opportunity.

3. Kickstarter/Indiegogo Advisor

Grabbing the attention of curious browsers on the most popular crowdsourcing platforms like Kickstarter and Indiegogo is a tough job. If you’re inventive and know how to tap into human emotion, then this is a niche worth exploring. Many aspiring entrepreneurs look for personalized advice to carry their campaigns to the finish line, so try offering action-oriented eBooks or online courses targeted at this particular audience.

4. SEO Expert

One of the online world’s hottest professions at the moment, this business is a gold mine for the tech-savvy entrepreneurs. While everyone’s slightly obsessed with getting their sites SEO optimized, not many people can actually wrap their heads around this topic. If you decide to go into this field, you can think about offering link building, content creation, ecommerce SEO optimization , and similar one-off packages.

5. Selling Online Courses

Derek Halpern has built a really strong personal brand. He’s the founder of a software and business training company called Social Triggers and makes a LOT of money teaching people how to sell what they know best. And what he knows best is how to sell. If you’ve got some serious expertise, start making money out of it by selling online courses or simply teaching online.

6. Bug Testing

Bug testing is a service that no software company can ignore. If you can build a platform to crowdsource expert skills and resources to tackle this area, then you have solid chances of turning a profit. One of the most unique online business ideas, providing bug testing resources can be a lucrative way to boost your income. To find relevant jobs, go through the listings on ZipRecruiter and Indeed .

7. Video Producer

YouTube is the second largest site in the world , so there’s no surprise that video is becoming one of the main communication mediums for businesses of all types and sizes. If you have video filming or editing knowledge, it won’t take you long to build your clientele. Everything from video production workshops and video editing services to soundtrack libraries and DIY tutorials can appeal to the business world. Producing a video might be one of the most attractive online business ideas with lots of creativity and challenges.

8. Graphic Designer

Graphic designers are always in demand from small businesses to large multinationals. Starting a graphic design business can allow you to tap into this great opportunity. Showcasing your experience with your past portfolio can help you gain customers without aggressive outreach.

9. Website Developer

In the same vein as graphic design, website development is in constant demand as businesses are always trying to upgrade and improve their websites to get more sales. This means that you can work on new and existing websites concurrently, and get to try new things all the time. If being constantly challenged is what you are looking for, website development could be the best online business for you.

10. App Development

Apps are an amazing lucrative market, so it is not surprising that more and more companies are investing in them. This means that there is a growing need for app developers to create their applications. Offering app development  is a great opportunity as you can work on vastly different applications on a daily basis.

11. Theme Designer

Just like a website developer, a theme designer is working with websites but in a different way. Choosing theme designer as your side hustle idea means building new website themes for business to use for their website. This could mean researching popular themes, identifying their shortcomings, and creating a theme that solves these pain points while remaining true to the popularity of the previous theme. If you are an expert in a certain industry, creating themes for this industry could see you reap much success.

12. Translator

If you are gifted with more than one language but have no interest in teaching others, try translating. Many companies need their website and collateral translated when they move into a different market. You can help them achieve it, while also keeping active in more than one language. Keep in mind the most common way of billing is cost per word, so price wisely to make smart money from this great online business idea.

13. Social Media Manager

Social media is an integral part of any business but it’s time-consuming and ever-changing – so really quite difficult to keep up with and, more importantly, capitalize on. Many business owners are willing to outsource this time-intensive task, so it’s a great opportunity for social media fanatics. Bundle together a few interesting offers, such as “Startup social media kit” or “Small Business Social Media Starter Kit” that encompass everything from social media graphics to analytics reports and the seamless experience will bring you more clients than you expect.

14. Remote Customer Service Agent

If you enjoy helping people but don’t want to be stuck in a call center or office all day, become a remote customer service agent and help people from the comfort of your own home. Choose between helping people via chat, email, phone, video, or other ways and save the day for people every day. This may not make you your first million, but it feels great to help people.

15. Virtual Assistant

This is one of the best online business ideas to pursue from home . As a virtual assistant, you would be answering emails, writing content, and doing other tasks on behalf of businesses   The role can mean anything from a data entry person to a researcher, so, be open to trying new things and uncover new skills while getting paid.

16.  Remote Sales Team

As more and more companies take on the lean, mean approach to business, outsourcing cold calling and telesales functions becomes a sort of standard in the startup and small business environment. Whether you want to sell highly-targeted sales pitches or customer data, such as phone numbers and email addresses, the potential is vast.

17. Affiliate Marketing

Affiliate marketing is where a person promotes a product that another merchant sells. Using advertising, social media, blogging, and more, an affiliate marketer can attract customers to their landing page. When customers click a link to buy the product they will then be brought to the merchant’s store to buy the product. As an internet business idea, this is great for anyone no matter their previous experience. Check out our guide, Affiliate Marketing: Everything You Need to Know , to learn more about this business model. 

18. Lead Generation Service Provider

Most businesses are chasing customers and looking for ways to increase conversion rates . This means investing in activities like lead generation that could be time-consuming. Because of this, many companies outsource the task to a lead generation service provider. If you are good on the phone and enjoy researching and doing outreach to strangers, then this is your calling!

19. Become an Influencer

An influencer is someone with a large follower base on social media who is seen as an expert in a particular area, like makeup or fitness. These people keep busy by posting regularly about their lives and promote products which they feel are good to possess. What is great about this internet business idea is that you can get paid to promote a business to your following, similar to affiliate marketing. Influencer marketing is a huge online business trend right now that you can capitalize on. Try your hand at Vlogging and starting a Podcast , which are under-utilized channels of communication for influencers right now.

20. Handmade Goods Shop

It can take you less than a day to build a storefront to showcase your work and connect with customers on platforms like Amazon and Etsy . If you’re into crafts and DIY, it’s definitely a viable business option to consider. You can make the goods yourself or source them from suppliers in Hong Kong and China.  If you’re in a country that has ePacket shipping , sourcing products is likely to be a better and more cost-effective option.

21. Become a Private Chef

If cooking is one of your personal passions, there are dozens of opportunities to turn it into a decent business venture . You can start by setting up a catering website, experimenting with pop-up food stalls and local food markets, or joining platforms that encourage cooking enthusiasts to squeeze some money out of their passion. And if you’re not camera-shy, you can teach people how to cook special meals by selling online classes.

22. Nutritionist

The trend of healthy eating is here to say. Yet with so much contradictory advice online about what is good for us and what is not, more and more people turn to professional nutritionists for specialist tips and guidance. You can easily find free online courses to learn the fundamentals of this profession and start offering personalized nutrition plans online.

23. Get Baking!

From freshly baked butter croissants to colorful macaroons and pillow-soft morning bagels – the world of the great bake-off is a rich and ever-growing place. The beautiful thing about the online world is that a great passion can be turned into a great business almost overnight. You can start an online bakery or move your existing bakeshop online. Platforms like Shopify make it easy to sell baked goods online .

24. Natural & Organic Beauty Shop

Online shoppers are getting more and more conscientious about their choices, and especially so when it comes to beauty products. Running a beauty shop that’s built on strong ethos and values that resonate with nature and animal lovers is one of the hottest online business ideas right now. Tropic Skin Care seems to be doing a great job connecting with these shoppers.

25. Women’s Sportswear

With LuluLemon spearheading the way, online sportswear shops for women are quickly climbing to the top of the most popular idea amongst ecommerce entrepreneurs. Since yoga pants are clearly here to stay, it’s safe to say that the athleisure trend is one of the best and, perhaps, the least explored niches in ecommerce right now.

26. 3D-Printed Products

One of the biggest technological breakthroughs of this age, 3D printing is dictating a new strategy in the ecommerce world. Some of the best selling 3D-printed products include jewelry, home accessories, bicycle parts, tech accessories and more. For some beautiful examples check out 3DigitalCooks , and DanitPeleg .

27. Ethical Fashion Brand

One thing is clear – clothes and accessories will always be one of the super-profitable online business ideas for an ecommerce site. However, with so many boutiques and fashion online stores in existence, rising above the noise is extremely difficult. Yet, one promising idea that savvy entrepreneurs have probably already noticed is the booming trend of “ethical fashion”. Brands, such as Pachacuti , People Tree , Sea Salt, and Matt & Nat have successfully crafted their brands around the concept of organic, ethical production of fashion items and are riding the trend to the top of the strongest brands list.

28. Mystery Objects Shop

If you have an eye for quirky stuff, maybe running a mystery object shop could help you combine the desire for unusual business ideas with a steady source of income.

Muddy Creatures are nailing the concept of a surprise purchase that taps into the explorer instinct many of us possess. There’s no exact science or skill fueling this business idea – let your imagination go wild…

29. Online Researcher

Although it sounds like a too-good-to-be-true idea, some people are successfully earning a living off their skill to find information online. From data research for infographics to market research for budding startups, talented researchers know that you can put a price tag on knowledge.

30. Proofreader

If you love reading, becoming a proofreader could be your calling. Have other people send you their manuscripts for books, research papers, or whatever else you are interested in reading about, and give them honest feedback before they publish their works of art. This job requires attention to detail and expertise in the area to ensure that everything is ready to print.

31. CV Writing

Banging out a winning CV is a mission impossible for many. If you’re good with words and know how to highlight people’s best qualities, CV writing could be a pretty sweet place to start a business. Additionally, you can sell slick CV templates that will help job hunters to get noticed faster and yield better results.

32. Speechwriting

Giving speeches is a terrifying experience. Giving bad speeches… Well, no one wants to be in that situation. Wordsmiths have a hugely valuable skill to win people over using nothing else but the power of well-strung sentences. If you can write, cash in on this skill by crafting speeches that make birthdays, weddings, award ceremonies, or political debates a more memorable experience.

33. Self-Published Author

If you have the next Harry Potter manuscript sitting in your drawer and the publishing industry hasn’t been kind to you, try self-publishing. Using tools like Amazon’s direct publishing or working with dedicated consultants like I_Am . You not only get the satisfaction of pushing your work out there, but also an opportunity to earn residual income .Don’t think you can write a good novel? Then stick to what you know – self-help is a money-making genre!

34. Ghostwriter

If writing is your thing but you are lacking a topic to write about, become a ghostwriter for someone else. If normally requires you to write about someone or something in a lot of detail. It can take time and much research to finish this type of project so be sure to have a few months free to give to it.

35. Content Curation

The German Economist Schumpeter once said that there are “no original ideas”, only new combinations of old ones. Curation of curiosity-fueling content is an intriguing and little-known business model. One of the best success stories out there is Brainpickings – a platform that describes itself as “an inventory of cross-disciplinary interestingness, spanning art, science, design, history, philosophy, and more”. The subscription-based model and successful utilization of affiliate links have turned the blog into a self-sustaining business.

36. Foreign Language Teacher

Everyone knows that the quickest way to learn a new language is to mingle with native speakers. If you were lucky enough to be born in an English, French, Spanish (insert any of the world’s main languages) speaking country, then missing out on the opportunity to cash in on the skills you take for granted is exactly that – missing out! Use online communication tools, such as Skype or Google Hangouts, to connect with learners and leverage your privileges. Time is money, so package your hours into teaching sessions and you’re good to go.

How to Start an Online Business

Starting an online business, no matter how small you aim to have it can take time and money. It can also involve legal research and some accounting knowledge so you may find there is some upskilling involved in many different areas. Have no fear though because once you get the wheels moving on your adventure, starting an online venture will be fun and motivating. As a great source of income , side hustle opportunities are abundant as you don’t need to be located next to a customer in order to provide the goods or services to them.

The most important first step in how to start an online business is to:

1. Decide Your Business

This is the most important step as without it you don’t have a business. Check out our above list of the most popular online business ideas and choose which one suits you best.

2. Research Your Industry

Get to know what your industry is like. Maybe there is a pricing structure most of your competitor follow that will be good for you. Or maybe once you discover your competitors you will decide that your industry is over-saturated and you need to change your business idea slightly to compete.

3. Create Your Brand

With every good business comes a good brand and if you figure this out at the start you can become a more successful online business in the beginning. This includes having an amazing website, and social media (if your customers are there), killer logo creation , engaging in some PR, and some more outreach and marketing activities.

4. Begin Getting Customers

The final step to getting started is actually getting your first customer. Having great customers behind you means success for your business. To find these customers you should discover how to get in front of your audience, sending out the right message to entice customers, and devising a pricing structure that works for the majority of customers to effectively give customers what they need.

Online Business Ideas FAQs

• Where to search online for the best small business ideas?

You can search for the best small business ideas on entrepreneurial blogs like Oberlo, Shopify, or 99designs.com. Alternatively, you can use Google to provide insight by searching around topics that you are interested in.

• What to sell as your online business idea?

You can sell almost anything as your online business idea. If you want to sell clothing, you could consider dropshipping or print-on-demand. If you are an expert in a particular field you could sell your knowledge through consulting or courses. The sky's the limit when it comes to online business ideas.

Online business ideas are endless and all-inclusive. Most office-based jobs can now be done online through freelancing or remote working. The beauty of technology means that profitable online businesses will keep growing and growing, making the world a truly global marketplace. If you are considering moving away from the traditional career path and want to start your own business, read through our list of business ideas a few times and contemplate the many ways you can start a successful online business today.

Summary: Best Online Business Ideas for 2024

• Start an online t-shirt business
• Launch a dropshipping website
• Offer advice on Indiegogo/Kickstarter
• Start an SEO business
• Sell online courses
• Offer software bug testing resources  
• Launch a video production company
• Offer graphic design services
• Sell web development services
• Create apps for companies
• Build website themes
• Provide translation services
• Manage social media for small and medium-sized businesses (SMBs)
• Offer remote customer support services
• Provide virtual assistant services 
• Become a remote sales agent
• Launch an affiliate marketing business
• Provide lead generation services
• Do influencer marketing
• Build a handmade goods store
• Become a private chef
• Offer nutrition consultancy 
• Sell baked goods online
• Build a natural & organic beauty store
• Sell women’s sportswear online
• Offer 3D-printed products
• Create an ethical fashion brand
• Start a mystery objects shop
• Work as an online researcher
• Become a proofreader
• Offer CV writing services
• Become a speechwriter
• Self-publish books and e-books
• Ghostwrite content 
• Curate interesting content
• Teach foreign languages

Which of these online business ideas are you going to try first? Let us know in the comments below.

Want to Learn More?

• Free Business Name Generator
• Wondering How to Grow Your Business? 4 Ways Dropshipping Can Help
• Business Ideas That Will Make You Money
• What Should You Sell Online

Is there anything else you’d like to know more about and wish was included in this article? Let us know in the comments below!   

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Best Online Bachelor's in Business Programs

Search the U.S. News rankings of schools offering online bachelor's degrees in business. Read the Best Online Programs Methodology  »

• Clear Filters

University of Florida

Gainesville , FL

#1 in Bachelor's in Business Programs

#2 in Bachelor's Programs

University of Florida, a public institution, has been offering online bachelor's degree programs since 2001-2002. The majority of the online classes are recorded and archived so students can access lecture... Read more

University of Massachusetts--Amherst

Amherst , MA

#2 in Bachelor's in Business Programs

#20 in Bachelor's Programs (tie)

University of Massachusetts--Amherst, a public institution, has been offering online bachelor's degree programs since 2003-2004. All of the online classes are recorded and archived so students can access... Read more

Arizona State University

#3 in Bachelor's in Business Programs (tie)

#4 in Bachelor's Programs (tie)

Arizona State University, a public institution, has been offering online bachelor's degree programs since 2006-2007. All of the online classes are recorded and archived so students can access lecture material... Read more

Oregon State University

Corvallis , OR

Oregon State University, a public institution, has been offering online bachelor's degree programs since 2001-2002. All of the online classes are recorded and archived so students can access lecture material... Read more

Pennsylvania State University--World Campus

University Park , PA

#32 in Bachelor's Programs (tie)

Pennsylvania State University--World Campus, a public institution, has been offering online bachelor's degree programs since 2000-2001. All of the online classes are recorded and archived so students can... Read more

Syracuse University

Syracuse , NY

#6 in Bachelor's in Business Programs (tie)

Syracuse University, a private institution, has been offering online bachelor's degree programs since 2013-2014. The majority of the online classes are recorded and archived so students can access lecture... Read more

University of Arizona

Tucson , AZ

#11 in Bachelor's Programs (tie)

University of Arizona, a public institution, has been offering online bachelor's degree programs since 2015-2016. All of the online classes are recorded and archived so students can access lecture material... Read more

The University of Alabama

Tuscaloosa , AL

#8 in Bachelor's in Business Programs (tie)

The University of Alabama, a public institution, has been offering online bachelor's degree programs since 2005-2006. All of the online classes are recorded and archived so students can access lecture... Read more

University of Missouri

Columbia , MO

#28 in Bachelor's Programs (tie)

University of Missouri, a public institution, has been offering online bachelor's degree programs since 2000-2001. All of the online classes are recorded and archived so students can access lecture material... Read more

Loyola University Chicago

Chicago , IL

#10 in Bachelor's in Business Programs (tie)

Loyola University Chicago, a private institution, has been offering online bachelor's degree programs since 2011-2012. All of the online classes are recorded and archived so students can access lecture... Read more

Temple University

Philadelphia , PA

#153 in Bachelor's Programs (tie)

Temple University, a public institution, has been offering online bachelor's degree programs since 2011-2012. When applying for the online programs at Temple University, it's important to note that the... Read more

The Citadel, The Military College of South Carolina

Charleston , SC

#115 in Bachelor's Programs (tie)

The Citadel, The Military College of South Carolina, a public institution, has been offering online bachelor's degree programs since 2016-2017. All of the online classes are recorded and archived so students... Read more

University of Arkansas

Fayetteville , AR

University of Arkansas, a public institution, has been offering online bachelor's degree programs since 2008-2009. All of the online classes are recorded and archived so students can access lecture material... Read more

University of Central Florida

Orlando , FL

#7 in Bachelor's Programs (tie)

University of Central Florida, a public institution, has been offering online bachelor's degree programs since before 2000-2001. The majority of the online classes are recorded and archived so students... Read more

University of Illinois--Chicago

#3 in Bachelor's Programs

University of Illinois--Chicago, a public institution, has been offering online bachelor's degree programs since 2007-2008. All of the online classes are recorded and archived so students can access lecture... Read more

University of Massachusetts--Dartmouth

Dartmouth , MA

#81 in Bachelor's Programs (tie)

University of Massachusetts--Dartmouth, a public institution, has been offering online bachelor's degree programs since 2010-2011. The majority of the online classes are recorded and archived so students... Read more

Drexel University

#17 in Bachelor's in Business Programs (tie)

#71 in Bachelor's Programs (tie)

Drexel University, a private institution, has been offering online bachelor's degree programs since 2003-2004. All of the online classes are recorded and archived so students can access lecture material... Read more

Indiana University--Online

Bloomington , IN

Indiana University--Online, a public institution, has been offering online bachelor's degree programs since 2008-2009. The majority of the online classes are recorded and archived so students can access... Read more

Rutgers University--Camden

Camden , NJ

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How to Teach Any Case Online

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A s you prepare to teach any class online, you’re likely to come upon cases in your syllabus that you haven’t yet taught in the virtual environment. If so, how do you transfer your in-person teaching plan to the online classroom? Or, if you’re teaching a case for the first time online, how can you leverage the tools and technology of your virtual environment to build out your class plan in a way that’s sure to engage students and stay true to your teaching objectives? What follows is some guidance to consider when you’re picking up any case (and teaching note) that’s new to you online.

What’s Challenging About Online Case Teaching

First, let’s identify some core challenges of teaching with cases online. This list is not exhaustive—nor should it be surprising to anyone who has taught online. Nonetheless, it emphasizes that what works for an in-person setting does not always translate to a virtual environment.

Technological glitches are inevitable.

Students are more distracted when learning online, especially if they are at home.

Because “ Zoom fatigue ” is an ongoing challenge, students are more likely to have difficulty following the material.

Most online sessions can cover only 80 to 90 percent of what an in-person class can.

Yet, as significant as the above challenges are, there is an upside. Teaching online affords moments for deepening engagement that are not readily available in a conventional classroom. Such opportunities can be used to place your own stamp on a case. Our baseline observations include the following:

Breakout rooms are a much more convenient way to assign students to groups in numerous ways and quickly bring them back together.

Online teaching affords multiple modalities for engaging students in real time , and some modalities, such as chat, offer ways to bring quieter students into the conversation by asking them to comment on written insights they have shared.

The technology behind online teaching can create insights not easily obtained during in-person classes, such as a word cloud that quickly identifies what issues students believe are most important in a case.

Specific Techniques to Encourage Participation and Deepen Case-Based Learning

Many instructors facilitate online engagement by dividing case discussions that would go longer during in-person classes into shorter 10- to 15-minute chunks . Keep students focused during these short discussions by asking them to participate in a variety of activities. Pre-class assignments, polls, breakout rooms, chat, role plays, and live documents can all be effective methods for maintaining momentum and enhancing learning.

When using these tools, however, it’s important to remember that less may be more when it comes to maximizing student engagement and learning. Deploying technology simply because it is available will not work for long. For instance, polls can be extremely effective for assessing what students think, for encouraging them to take a stand, and for fostering debate. Nonetheless, many students will quickly tire of polls—and tune out—if that’s the only form of interactivity their instructor uses, or if every class begins with a poll. A variety of approaches is more likely to keep students tuned in, but variety that has no clear goals will seem forced and can fail to successfully teach students what they need to learn.

The accounts of online case teaching that most inspire us involve not only a variety of tools, but also instructors who use these tools to achieve multiple directed objectives—taking time to read the room , deepening students’ understanding and application of a core concept in the case, and building students’ general professional skills, for example. Although any one moment in class can tackle multiple learning objectives, ranging from the specific to the general, thinking about this continuum can help instructors focus their attention on what tool they should use, when they should use it, and how to use it most effectively. For inspiration, here are a few examples of the various uses of online tools.

Take a Quick Pulse Check When Covering Thought-Provoking Topics

During case discussions, look for optimal places to use instant comments—when the case covers a challenging topic, for example. Professor Laura Huang notes how she takes a “pulse check” on how students are feeling when her class is discussing a case that has a provocative topic: “I love to ask students to ‘chat in one adjective that describes your current feeling right now.’ This gives me a sense for how some are feeling, for example, ‘frustrated,’ while others are feeling ‘determined,’ and so on. I never would have been able to get such a quick check on the emotions in the entire room, in such a quick fashion, when in the physical classroom.”

A case instructor can then use such insights to pivot the discussion in unanticipated directions and address students’ concerns in the moment, when doing so feels appropriate. Sometimes processing these emotions can be the right action to take , especially if not responding to these concerns will impede subsequent learning.

“Teaching online affords moments for deepening engagement that are not readily available in a conventional classroom.”

Seize Moments to Dive Deeper into Opposing Opinions

If the case discussion is heading in a direction where there is opportunity to dig into a topic, using instant polls can be a lively way to provoke this deeper learning. One way to do so involves eliciting the extreme positions students might take: saying, for example, “Let’s hear from someone who has a very high forecast and someone else who has a very low forecast.” This approach helps students clarify the assumptions underlying their beliefs, and shows what happens if those assumptions do not hold.

Immerse Students in the Case Through Role Play

Role plays, long a staple of in-person case discussions, can also be used to a variety of ends in a virtual format. A case instructor can use a role play as an ice breaker among students who otherwise would not associate with each other. Alternatively, role plays can be used to understand the challenges of inter-functional disputes, such as those among marketing, sales, and manufacturing, and how they impede collaboration.

An instructor can also decide to enrich the experience by scaffolding it with background context for each role, and use the role play as a vehicle for developing skills in perspective taking, persuasion, and compromise. The instructor’s latitude in assigning students, checking in on students’ conversations, and perhaps even playing back snippets of some role plays to illustrate important insights offers learning moments that can exceed those offered by an in-person setting.

Know Your Students and Experiment Often

How you might use these techniques—or any other methods you choose—when teaching your next case online depends on multiple factors. Begin by considering who your students are. Learn about them as time allows, because this information will help you decide which tools to use. As the late Professor David Garvin notes, “There is a difference between teaching a case and teaching a class. Teaching a case is independent of who is in the room. … Teaching a class tries to link the material with the people who are there.”

Consider how the potential tools at your disposal might be used to further relevant objectives for your students, for a specific day of class, for your course, or even for your program as a whole. In short, even when you use the same case as someone else, your version of the case—and what your students learn from it—will be very different when your teaching responds to both your students’ needs and your course objectives. This effort will take time, but your willingness to experiment and adjust as needed will enhance both your students’ engagement and your own.

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Course Resources

Assignments.

The assignments in this course are openly licensed, and are available as-is, or can be modified to suit your students’ needs. Selected answer keys are available to faculty who adopt Waymaker, OHM, or Candela courses with paid support from Lumen Learning. This approach helps us protect the academic integrity of these materials by ensuring they are shared only with authorized and institution-affiliated faculty and staff.

If you import this course into your learning management system (Blackboard, Canvas, etc.), the assignments will automatically be loaded into the assignment tool.

Sun City Boards Assignments and Discussions

Half of the written assignments and discussions are based on a case study, whose focus is a fictional high-end surfboard company, Sun City Boards, which is also highlighted in the Why It Matters and Putting it Together in Module 3: Planning and Mission. Many of these assignments take the form of asking students to give Tom, the company’s inexperienced owner, advice about how he can run his business more effectively. The Sun City Boards assignments create a common framework for applying knowledge and skills developed through the course, encouraging students to demonstrate mastery of the content through real-world tasks and work products.

Alternate Assignments and Discussions

The other half of the written assignments and discussions use a variety of approaches, depending on the subject and learning outcome being assessed; many ask students to go beyond course content to form connections between research topics and what they’ve learned in class.

Using Assignments

We recommend assigning one discussion OR one assignment per chapter, rather than all of them. Some instructors prefer to stick with the Sun City Boards theme throughout the course; others like to use some of the alternates along the way. You can view any assignments or discussions below or throughout the course.

You can view them below or throughout the course:

Rubric for Assignments

There is also a sample rubric to assist you in grading. Instructors may modify these guidelines or use their own.

Open Pedagogy Assignments

Open Pedagogy Assignments are assignments in which students use their agency and creativity to create knowledge artifacts that can support their own learning, their classmates’ learning, and the learning of students around the world. (See this  peer-reviewed article  for more details.) All of the assignments can be created with a cell phone camera or any video recording device, Google or Word documents, and your learning management system.

Discussions

The following discussion assignments will also be preloaded (into the discussion-board tool) in your learning management system if you import the course. They can be used as is, modified, or removed. You can view them below or throughout the course.

Rubric for Discussion Posts

• This discussion invites conversation on race, which might require additional monitoring and involvement from instructors. This blog post from the Choices Program at Brown University contains links to helpful resources to facilitate talking about race in the classroom: "Approaching Race in the Classroom, Actively" ↵
• Assignments. Provided by : Lumen Learning. License : CC BY: Attribution
• Pencil Cup. Authored by : IconfactoryTeam. Provided by : Noun Project. Located at : https://thenounproject.com/term/pencil-cup/628840/ . License : CC BY: Attribution

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Teaching Introduction to Business with Mini-Projects

Article Summary

• Mini-projects are quick, low-stakes assignments that help bolster student understanding
• When supplemented by MindTap activities and textbook readings, mini-projects help students relate course material to real-world applications
• Mini-projects can build student confidence in speaking, engaging with others and presenting in class

Dr . Elizabeth Cameron is a Professor of Law, Cybersecurity & Management at Alma College

Teaching Introduction to Business provides a unique opportunity to inspire students to study Business and kickstart their careers. Actively engaging students in class discussion can excite them about the course topics, improve assessment scores, increase Business majors and improve retention .

One way to do this is by using mini-projects. Mini-projects are quick, low stakes and engaging exercises that help students apply course material in a memorable way. The key is to not overcomplicate the exercises or make them too time consuming.

Professors can use a bonus point incentive to grade these or mark them as engagement points. I assign mini-projects frequently and don’t award points because students love them so much that they willingly do them. These projects are also scalable for larger classes and can be done in breakout rooms with the most interesting ideas being shared with the entire class.

As an instructor, I have found the “Why Does it Matter to Me?” and “Learn It” assignments in MindTap to be a great prelude to mini-projects. The “Why Does it Matter to Me?” assignments help students better understand why the content matters in real life. Then, when the professor links the pre-learning to a mini-project, it cements this knowledge. The “Learn It” sections are also great ways for students to learn terms, definitions and elements. All of this advance learning application in MindTap helps improve the value of mini-projects and results in higher assessment scores.

Below are some of the mini-projects with MindTap that have been successful in my Introduction to Business class. For these activities, I reference chapters in my Foundations of Business , 6th Edition text. All of these mini-projects can be done face-to-face or online with modifications.

1. What Motivates You?

This goal of this mini-project is to have students link motivation theories to real-life application.

Before Class : Have students read chapter 10 on motivating employees, complete MindTap assignment(s) and come prepared to share one item that motivates them.

During Class : Ask students to identify one strategy to motivate employees when money is not an option. This is fun because you will see students build on each other’s comments, whether in the classroom or online. As a follow up activity, ask students, “How would you motivate your classmates?” If you assign group work like I do, this helps your students encourage one another.

2. Stranded at Sea & The Key to Effective Decision-Making

This project focuses on building critical thinking and identifying a problem or opportunity in the decision-making process. I actually led this assignment on Microsoft Teams and it worked just as well as in person.

Before Class : Have students read assigned chapter 6 on management and complete the corresponding activities.

During Class : Go over the steps in the decision-making process then ask students to comment on which step they think is the most difficult. They will have a variety of answers, with few students saying it is hard to identify the problem or opportunity (as not everything is a problem).

Next comes the fun part. Tell an outrageous stranded at sea fact pattern using numbers based on the size of your class, such as:

“The students in the class are traveling by ship to Portugal for a business conference and a sudden storm erupts. The ship sinks into the ocean and the only survivors are the students in the class — all others have perished. Your professor is not with you and is unlikely to immediately look for you. No remains of the ship are visible. You see that four of the students are hurt, and six students have no life jackets.”

Then, have students sit on the floor and “tread water.” Ask, “What is your problem or opportunity?” Students will start with food, sharks, water, injured classmates, etc., which are all symptoms of a greater problem or opportunity. A student usually spots an island. If they don’t, you can interject with this fact.

Once students are on the island, ask the question again: “What is your problem or opportunity?” Students will suggest getting food, starting a fire, helping the injured, etc. Then ask, “Are your problems over once you reach the island?” Typically, at least one student will say no, and that the problem or opportunity is “How will we function? Who will lead and how will we survive?” If the problem or opportunity is misdiagnosed, more people will perish.

Whether online or in-person, make sure to have students “tread water” to put them in a real frame of mind. Also, make sure to embellish the facts each semester as this exercise becomes legendary.

After this exercise, students will have learned a valuable lesson that correctly diagnosing the problem or opportunity is key to effective decision making.

3. Product Classifications

This project helps students better understand the product classifications and how marketing tactics change for each classification.

Before Class : Have students read the content on consumer product classifications in chapter 12, complete MindTap assignments and come to class to class prepared to talk about a product they purchased and its classification (i.e., convenience product, shopping product, specialty product, etc.). I give an example of a unique woven beach mat I purchased while in Hawaii.

During Class : Students will bring a variety of examples such as food, clothing, sports equipment or technology. What is very helpful about this assignment is that students often misclassify these goods. They correct themselves and revise their classifications as they hear their classmates’ examples.

In person, students give answers in a round robin fashion. When teaching online, I allow students to give verbal answers or post in the chat. Students enjoy this activity because they like talking about what they purchase and why. They leave with a solid understanding of product classifications and how businesses market products differently.

4. Shark Tank Analysis  

This project lets students pull together information from all chapters in the book and apply it to a real-life entrepreneurial venture. I discuss the assignment on the first day of class and have it submitted in the last few weeks of the course.

Before Class : Have students select an episode of Shark Tank and focus on one entrepreneur’s pitch. Students then write a one-page reflection on issues, concerns, recommendations and other connections to the course with little repetition of the facts.

During Class : Each student gives a five-minute presentation that demonstrates how their business learning applies to that entrepreneur’s pitch. Students also provide business recommendations to the entrepreneur. For online courses, you can use Bongo within MindTap to have students record a video presentation.

It’s amazing how students notice the topics that were covered in the course. I was also very surprised by which Shark Tank episodes interest students and how fun these class discussions are. For example, “ Squatty Potty ” was more engaging and hilarious than expected. If you have many sections or a large class, consider putting students into teams for this project.

5. Vacations and Hotel Stays

This mini-project aligns with the chapter on marketing and market segmentation. This is a new concept for most students and not always easy to understand.

Before Class : Have students read chapter 11 on building customer relations, complete MindTap assignments and think about a vacation they took, jotting down where they lodged and why.

During Class : Do a market segmentation mapping on the physical or virtual whiteboard with all the places students have stayed. Student answers typically include cheaper hotels (i.e., Super 8) mid-range (i.e., Holiday Inn) above mid-range (i.e., Sheraton) and some real high end (i.e., Ritz-Carlton). For online classes, expect the chat feature to blow up as students really engage with this activity.

After this exercise, students will better understand target markets and the ways that businesses segment the market to target a service or product to a specific group of people.  

6. Customer Relationship Management (CRM)

This project aligns with the “building customer relationships through effective marketing” marketing chapter and sub-topic. The exercise blends discussion on effective CRM, best management practices, marketing follow-up and effective business communication.

Before Class : Have students read chapter 11 on building customer relationships, complete MindTap assignments and think about a business that they continue to frequent because of great customer relationship management. Or, have them consider a business that has lost their patronage and why.

During Class : I put students into groups to discuss, then have them share their most interesting CRM story with the class. When time permits, I let all students share their stories.

After listening to their classmates’ stories on effective and ineffective CRM, students have a better understanding of the importance of a solid CRM plan.

Final Thoughts on Teaching Introduction to Business

Mini-projects are fun for discussion, but they also build student confidence in speaking, engaging with others and presenting in class. As an unintended benefit, these mini-projects also improve attendance, college retention and class friendships.

Every professor can benefit by letting students do more of the discussion. I believe learning goes full circle, and that professors learn as much from our students as they do from us. And above all, students learn a lot from each other. Share the floor, and you will find students more engaged and more excited about the material and your course.

For more teaching resources, check out this post on promoting student collaboration virtually and in person.

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Example business plan format

Before you start exploring our library of business plan examples, it's worth taking the time to understand the traditional business plan format . You'll find that the plans in this library and most investor-approved business plans will include the following sections:

Executive summary

The executive summary is an overview of your business and your plans. It comes first in your plan and is ideally only one to two pages. You should also plan to write this section last after you've written your full business plan.

Your executive summary should include a summary of the problem you are solving, a description of your product or service, an overview of your target market, a brief description of your team, a summary of your financials, and your funding requirements (if you are raising money).

Products & services

The products & services chapter of your business plan is where the real meat of your plan lives. It includes information about the problem that you're solving, your solution, and any traction that proves that it truly meets the need you identified.

This is your chance to explain why you're in business and that people care about what you offer. It needs to go beyond a simple product or service description and get to the heart of why your business works and benefits your customers.

Market analysis

Conducting a market analysis ensures that you fully understand the market that you're entering and who you'll be selling to. This section is where you will showcase all of the information about your potential customers. You'll cover your target market as well as information about the growth of your market and your industry. Focus on outlining why the market you're entering is viable and creating a realistic persona for your ideal customer base.

Competition

Part of defining your opportunity is determining what your competitive advantage may be. To do this effectively you need to get to know your competitors just as well as your target customers. Every business will have competition, if you don't then you're either in a very young industry or there's a good reason no one is pursuing this specific venture.

To succeed, you want to be sure you know who your competitors are, how they operate, necessary financial benchmarks, and how you're business will be positioned. Start by identifying who your competitors are or will be during your market research. Then leverage competitive analysis tools like the competitive matrix and positioning map to solidify where your business stands in relation to the competition.

Marketing & sales

The marketing and sales plan section of your business plan details how you plan to reach your target market segments. You'll address how you plan on selling to those target markets, what your pricing plan is, and what types of activities and partnerships you need to make your business a success.

The operations section covers the day-to-day workflows for your business to deliver your product or service. What's included here fully depends on the type of business. Typically you can expect to add details on your business location, sourcing and fulfillment, use of technology, and any partnerships or agreements that are in place.

Milestones & metrics

The milestones section is where you lay out strategic milestones to reach your business goals.

A good milestone clearly lays out the parameters of the task at hand and sets expectations for its execution. You'll want to include a description of the task, a proposed due date, who is responsible, and eventually a budget that's attached. You don't need extensive project planning in this section, just key milestones that you want to hit and when you plan to hit them.

You should also discuss key metrics, which are the numbers you will track to determine your success. Some common data points worth tracking include conversion rates, customer acquisition costs, profit, etc.

Company & team

Use this section to describe your current team and who you need to hire. If you intend to pursue funding, you'll need to highlight the relevant experience of your team members. Basically, this is where you prove that this is the right team to successfully start and grow the business. You will also need to provide a quick overview of your legal structure and history if you're already up and running.

Financial projections

Your financial plan should include a sales and revenue forecast, profit and loss statement, cash flow statement, and a balance sheet. You may not have established financials of any kind at this stage. Not to worry, rather than getting all of the details ironed out, focus on making projections and strategic forecasts for your business. You can always update your financial statements as you begin operations and start bringing in actual accounting data.

Now, if you intend to pitch to investors or submit a loan application, you'll also need a "use of funds" report in this section. This outlines how you intend to leverage any funding for your business and how much you're looking to acquire. Like the rest of your financials, this can always be updated later on.

The appendix isn't a required element of your business plan. However, it is a useful place to add any charts, tables, definitions, legal notes, or other critical information that supports your plan. These are often lengthier or out-of-place information that simply didn't work naturally into the structure of your plan. You'll notice that in these business plan examples, the appendix mainly includes extended financial statements.

Types of business plans explained

While all business plans cover similar categories, the style and function fully depend on how you intend to use your plan. To get the most out of your plan, it's best to find a format that suits your needs. Here are a few common business plan types worth considering.

Traditional business plan

The tried-and-true traditional business plan is a formal document meant to be used for external purposes. Typically this is the type of plan you'll need when applying for funding or pitching to investors. It can also be used when training or hiring employees, working with vendors, or in any other situation where the full details of your business must be understood by another individual.

Business model canvas

The business model canvas is a one-page template designed to demystify the business planning process. It removes the need for a traditional, copy-heavy business plan, in favor of a single-page outline that can help you and outside parties better explore your business idea.

The structure ditches a linear format in favor of a cell-based template. It encourages you to build connections between every element of your business. It's faster to write out and update, and much easier for you, your team, and anyone else to visualize your business operations.

One-page business plan

The true middle ground between the business model canvas and a traditional business plan is the one-page business plan . This format is a simplified version of the traditional plan that focuses on the core aspects of your business.

By starting with a one-page plan , you give yourself a minimal document to build from. You'll typically stick with bullet points and single sentences making it much easier to elaborate or expand sections into a longer-form business plan.

Growth planning

Growth planning is more than a specific type of business plan. It's a methodology. It takes the simplicity and styling of the one-page business plan and turns it into a process for you to continuously plan, forecast, review, and refine based on your performance.

It holds all of the benefits of the single-page plan, including the potential to complete it in as little as 27 minutes . However, it's even easier to convert into a more detailed plan thanks to how heavily it's tied to your financials. The overall goal of growth planning isn't to just produce documents that you use once and shelve. Instead, the growth planning process helps you build a healthier company that thrives in times of growth and remain stable through times of crisis.

It's faster, keeps your plan concise, and ensures that your plan is always up-to-date.

Download a free sample business plan template

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This simple, modern, investor-approved business plan template is designed to make planning easy. It's a proven format that has helped over 1 million businesses write business plans for bank loans, funding pitches, business expansion, and even business sales. It includes additional instructions for how to write each section and is formatted to be SBA-lender approved. All you need to do is fill in the blanks.

How to use an example business plan to help you write your own

How do you know what elements need to be included in your business plan, especially if you've never written one before? Looking at examples can help you visualize what a full, traditional plan looks like, so you know what you're aiming for before you get started. Here's how to get the most out of a sample business plan.

Choose a business plan example from a similar type of company

You don't need to find an example business plan that's an exact fit for your business. Your business location, target market, and even your particular product or service may not match up exactly with the plans in our gallery. But, you don't need an exact match for it to be helpful. Instead, look for a plan that's related to the type of business you're starting.

For example, if you want to start a vegetarian restaurant, a plan for a steakhouse can be a great match. While the specifics of your actual startup will differ, the elements you'd want to include in your restaurant's business plan are likely to be very similar.

Use a business plan example as a guide

Every startup and small business is unique, so you'll want to avoid copying an example business plan word for word. It just won't be as helpful, since each business is unique. You want your plan to be a useful tool for starting a business —and getting funding if you need it.

One of the key benefits of writing a business plan is simply going through the process. When you sit down to write, you'll naturally think through important pieces, like your startup costs, your target market , and any market analysis or research you'll need to do to be successful.

You'll also look at where you stand among your competition (and everyone has competition), and lay out your goals and the milestones you'll need to meet. Looking at an example business plan's financials section can be helpful because you can see what should be included, but take them with a grain of salt. Don't assume that financial projections for a sample company will fit your own small business.

If you're looking for more resources to help you get started, our business planning guide is a good place to start. You can also download our free business plan template .

Think of business planning as a process, instead of a document

Think about business planning as something you do often , rather than a document you create once and never look at again. If you take the time to write a plan that really fits your own company, it will be a better, more useful tool to grow your business. It should also make it easier to share your vision and strategy so everyone on your team is on the same page.

Adjust your plan regularly to use it as a business management tool

Keep in mind that businesses that use their plan as a management tool to help run their business grow 30 percent faster than those businesses that don't. For that to be true for your company, you'll think of a part of your business planning process as tracking your actual results against your financial forecast on a regular basis.

If things are going well, your plan will help you think about how you can re-invest in your business. If you find that you're not meeting goals, you might need to adjust your budgets or your sales forecast. Either way, tracking your progress compared to your plan can help you adjust quickly when you identify challenges and opportunities—it's one of the most powerful things you can do to grow your business.

Prepare to pitch your business

If you're planning to pitch your business to investors or seek out any funding, you'll need a pitch deck to accompany your business plan. A pitch deck is designed to inform people about your business. You want your pitch deck to be short and easy to follow, so it's best to keep your presentation under 20 slides.

Your pitch deck and pitch presentation are likely some of the first things that an investor will see to learn more about your company. So, you need to be informative and pique their interest. Luckily we have a round-up of real-world pitch deck examples used by successful startups that you can review and reference as you build your pitch.

For more resources, check out our full Business Pitch Guide .

Ready to get started?

Now that you know how to use an example business plan to help you write a plan for your business, it's time to find the right one.

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Assignment on Business Management: Quick Guide

What is Business Management Assignment

College curriculums are loaded with unfamiliar subjects, and students often feel lost. The first assignments are usually the hardest to get done, and a little help would be nice. If you are a beginner facing this challenge and are asking all around 'what is business management' or how it differs from business administration, you have come to the right place. This quick guide will explain the basics of the management of business and will provide topics of business management essays.

To put it simply, business management is a process of planning, organizing, directing, and controlling the organizational resources to achieve the company's objectives. While business administration concentrates on the organization's day-to-day operations, business management focuses on the overall process.

Business management is vital for a successful business. A business manager's job is to make strategic decisions, allocate resources, hire the best employees, and ensure the company meets its business objectives.

A business management assignment helps students demonstrate their ability to apply theoretical knowledge to real scenarios and prepare them for future challenges. While the structure of the assignment is not foreign to experienced students, it covers a wide range of topics. It could involve operations management, financial and human resources management, organizational behavior, etc.

In the following chapters, you will find useful tips, a formal structure, and a general outline of a business management essay. Down below, there is a list of essay topics you could write a magnificent essay about. To clarify things, here is a business assignment sample essay. Our college essay writing services will provide a business essay crafted to meet the highest standards of your university.

How to Write a Business Assignment: Helpful Tips

Even though every essay structure and general outline resembles one another for each type, there are still many intricate details that you should consider when writing a business management assignment.

Let's move on to discuss constructing an impressive business paper without wasting time making mistakes. The following guide will save you the trouble of extensive research on how to polish an academic paper and help you reach the academic success you deserve.

If you don't have much free time on your hands, our exceptional custom essay writing service is also a great option. Let us know what is due, and we will deliver unforgettable reports on business management.

Choose Relevant Business Management Topics

Start by implementing a general to a specific approach. Think about the areas of your expertise and how it links with the business assignment. A topic you feel comfortable writing will help you construct a high-quality and meaningful research paper.

Writing about the topics of business you feel passionate about will make the process more engaging and enjoyable. Consider your audience, and make the topic meet their needs. This will help you write an informative and engaging paper. Be relevant. Stay up to date with trending topics of business management. Choose a topic about an important issue and provide new perspectives or even a solution. Filling in the existing gaps will help your essay stand out.

Narrowing down the scope is always a good idea. The specific topic will make your work more manageable and keep you focused. A broad topic is always difficult to cover, but narrowing it down too much can limit your research options. Thus, balance is the key!

Maintain Your Management Assignment Structure

Maintaining the structure of the assignment is crucial. Make sure to keep your ideas coherent and your essay easy to follow. Whether you are writing about international business management or organizational structure, the most important thing is simply communicating your ideas to the readers.

Start by following the course guideline. Make sure you understand every component. Usually, professors give out this kind of map to determine the structure, format, and length of the management of business assignments.

Before you start writing, create an outline. Organize your thoughts and ideas and stay on track. Use headings and subheadings to break up your assignment into sections. Start with a strong introduction and an easy-to-digest thesis statement. Follow it with comprehensive body paragraphs. Here you can provide your arguments, show other people's work, and communicate with the audience about the problems you've discovered. Use transitional sentences to connect your ideas and eventually to the bigger picture. Finally, write a powerful conclusion that ties everything up. Showcase your ability to link various arguments to one another.

Following our guidelines will bring clarity and coherence to your writing. Well-structured and easy-to-follow essays always get positive feedback from their readers.

Analyze Topics of Business, Don't Repeat

Analyzing business paper topics can get tricky, especially for beginners who have to develop their writing style. Chances are you will repeat the same argument several times to make it look more convincing. But answering the question 'what is business management' several times with different words will only make your paper look unprofessional.

It's tricky, but there are ways to avoid repeating the arguments. Do the prior research. Acquiring knowledge will expand your horizon, and you won't feel the need to repeat the same sentence couple of times. Create the general outline. Knowing the order of your essay elements will help you avoid restating the same information twice.

Besides the general outline, it's a good idea to list all the key points and prioritize them. This way, you will cover every important detail in your essay. Last but not least, consider alternative perspectives. If you incorporate opposing viewpoints, you will enrich the paper and show off your writing skill level.

Provide Rationale for Your Business Assignment

It is trivial, but for safety reasons, let's point out: an argument without supporting evidence is not valid. The same goes for the topics of business management essay. You must provide a rationale for every stage of the essay.

Being able to provide supporting evidence demonstrates strong research abilities. Writing a well-reasoned essay requires thorough research. Providing rationale and citing sources in the assignment shows that the writer has done their best. Besides looking professional, it will be easier to convince the reader about the credibility of your argument if they can see the reasoning behind it. If you can explain why you think what you think, it shows that you have considered opposing viewpoints. Critical thinking is one of the most important aspects of the writing process.

Writing essays about the management of business takes extensive research. If the deadline is too close and there is not enough time to master the art of writing, you can go to the website and check out our custom research papers writing service . Our team of professional writers is always here to help you.

Use Formal Language in Your Business Assignment

In business, academia, or any other professional setting, we use formal language. It strictly adheres to the rules of grammar, tone, and vocabulary.

Formal language helps to establish a professional tone in A management assignment which supports creating a positive impression on the reader. Using formal language also increases the clarity of the arguments. Formal language is more precise, which can help avoid ambiguity and confusion.

No matter which business management topic assignment you write, having a respectful relationship with your audience is crucial. Formal language and correctly chosen vocabulary can take you a long way. It shows respect to the reader and the topic also.

Thus, you must avoid using slang, vocabulary unsuitable for the audience, contractions, and other unprofessional language or tone forms. And if you are reading all these, you are thinking, 'why can't somebody else write an essay for me ,' visit our website, and your wish will become a reality in no time. Get top-notch essays tailored to your specific requirements.

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Business Management Topics

Mastering the art of constructing an impressive essay is only one-half of the job. First of all, you need an engaging topic. Our team has prepared a comprehensive list of business management topics to write about. From operations to business process management, explore a list of topics covering a wide range of fields, choose the one that excites you the most, and start implementing the freshly acquired knowledge.

International Business Management Topics

Our experienced writers have gathered the 20 most engaging topics about international business management. Explore the list and find the most attractive one:

• Exploring management concepts in international business
• Cross-cultural challenges in achieving Organizational goals
• The challenges of the first line managers in international organizations
• Key strategies for managing international business operations in an efficient and effective manner
• Maximizing international business success through effective human resource management strategies
• Navigating global business challenges through effective management of cultural intelligence
• Effective leadership strategies for international business management
• Cross-cultural communication as an essential part of international business management
• The link between happy employees and successful international business management
• Maximizing global business performance through effective staff managers
• Leveraging various resources for competitive advantage
• Understanding the universal phenomenon of cross-cultural communication challenges
• Foreign direct investment and risks for international businesses
• Sustainability in international business
• Challenges of corporate governance in international businesses
• The role of ethical leadership as an essential part of international business management
• Developing a high degree of cross-cultural competence
• Managing global value chains: integrating all the activities in international business management
• The importance of cultural awareness in international business management
• The role of self-confidence in international business management

Operations Management Assignment Topics

Below you will find the most relevant and moderns operations management assignment topics:

• Enhancing Organizational Performance through Effective Operations Management and Managerial Skills
• The role of organizational chart in effective operations management
• The impact of executive functions on operations management
• The role of operations management in achieving success at a shareholder meeting
• The importance of understanding human behavior in operations management
• Leveraging consumer insights based on market research
• Optimizing group dynamics in operations management
• Leadership and strategies of general managers in operations management
• Planning effectively: best practices for operations management
• Tools, techniques, and approaches for a good knowledge base in operations management
• How to manage an organization effectively: operations management strategies
• The role of operations management in organizational development
• Achieving efficiency and productivity through simple form and process
• The role of independent decision-making in operations management
• Management theories: How to plan effectively toward organizational success
• Optimizing human activities for the entire organization's success
• Streamlining operations management for a particular job: important strategies for effectiveness
• From plans decided to action implemented: the importance of effective operations management
• Provide guidance for upper management: strategies for leadership and direction
• Balancing technology and human beings for global success

Business Process Management Topics

Explore 20 more topics about business process management:

• Strategies for implementing effective business process management principles across the entire organization
• The role of human effort and organizational structure in achieving operational excellence
• How successful managers utilize basic principles for achieving operational excellence
• Interplay between management principles and executive function in driving business process
• Achieving synergy between top management and other employees for improved operational efficiency
• The crucial role of company leadership in aligning objectives and strengthening decision making
• A critical analysis of management theories: exploring the role of functional managers in achieving goals
• Optimizing the management process to achieve organizational goals
• Effective business process management consists of strategic allocation for company growth
• How to manage challenges created by leadership and top management
• Optimizing business process management through collaborative efforts between top managers and the best employees
• Crucial managerial skills: Optimizing processes through nurturing talent and celebrating human efforts
• The role of the functional manager in talent acquisition and optimizing human resource management
• Why business process management involves determining the journey, not just the destination
• Aligning employee decision-making with business objectives
• How process-centered leadership empowers organizations to manage change
• Process improvement through agile methodologies
• The evolution of process management thought
• The role of information technology in business process management
• The impact of business process management on customer satisfaction and retention

Additional Interesting Topics of Business

If you can choose from a wide range of topics, this list is for you. Impress your professor with an intriguing topic assignment:

• Measuring the ROI: Key metrics and techniques for demonstrating value to stakeholders
• Effective change management: how to implement and adapt
• Digital transformation in business management
• Strategies for handling and overcoming business crises
• Strategies for reducing environmental impact and promoting social responsibility
• Best practices and emerging trends for effective online branding
• Strategies for driving innovation and creating a culture of creativity
• Managing human resources in small business
• Strategies for managing cash flow, budgets, and investments
• The importance of market research and analysis for effective business management
• Using game mechanics to improve employee performance and engagement
• Strategies for effective time management and priorities in a busy workplace
• Strategies and tactics for successful business deals
• Emerging trends in remote work, automation, and AI
• Benefits and best practices for reducing stress and improving productivity
• Creating a workplace culture that fosters happy employees
• How understanding human behavior can inform business decision making
• Is servant leadership a new paradigm for effective business management?
• Techniques for handling uncertainty and complexity in an organization
• The role of entrepreneurial mindset and creativity in business success

Business Assignment Sample Essay

In the next section of the article, you will find a sample business management essay to help you understand how to structure and write a successful business assignment. Read through it carefully and take notes on the techniques used.

Further Academic Help

Are you struggling to come up with an assignment on management topic? Let us help you! Our online assignment writing service provides a comprehensive list of essay titles across various subjects to choose from, whether it's topics of business management or history assignment.

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Annie Lambert

specializes in creating authoritative content on marketing, business, and finance, with a versatile ability to handle any essay type and dissertations. With a Master’s degree in Business Administration and a passion for social issues, her writing not only educates but also inspires action. On EssayPro blog, Annie delivers detailed guides and thought-provoking discussions on pressing economic and social topics. When not writing, she’s a guest speaker at various business seminars.

is an expert in nursing and healthcare, with a strong background in history, law, and literature. Holding advanced degrees in nursing and public health, his analytical approach and comprehensive knowledge help students navigate complex topics. On EssayPro blog, Adam provides insightful articles on everything from historical analysis to the intricacies of healthcare policies. In his downtime, he enjoys historical documentaries and volunteering at local clinics.

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