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How to Design a Winning Poster Presentation: Quick Guide with Examples & Templates

How are research posters like High School science fair projects? Quite similar, in fact.

Both are visual representations of a research project shared with peers, colleagues and academic faculty. But there’s a big difference: it’s all in professionalism and attention to detail. You can be sure that the students that thrived in science fairs are now creating fantastic research posters, but what is that extra element most people miss when designing a poster presentation?

This guide will teach tips and tricks for creating poster presentations for conferences, symposia, and more. Learn in-depth poster structure and design techniques to help create academic posters that have a lasting impact.

Let’s get started.

Table of Contents

• What is a Research Poster?

Why are Poster Presentations important?

Overall dimensions and orientation, separation into columns and sections, scientific, academic, or something else, a handout with supplemental and contact information, cohesiveness, design and readability, storytelling.

• Font Characteristics
• Color Pairing
• Data Visualization Dimensions
• Alignment, Margins, and White Space

Scientific/Academic Conference Poster Presentation

Digital research poster presentations, slidemodel poster presentation templates, how to make a research poster presentation step-by-step, considerations for printing poster presentations, how to present a research poster presentation, final words, what is a research poster .

Research posters are visual overviews of the most relevant information extracted from a research paper or analysis.   They are essential communication formats for sharing findings with peers and interested people in the field. Research posters can also effectively present material for other areas besides the sciences and STEM—for example, business and law.

You’ll be creating research posters regularly as an academic researcher, scientist, or grad student. You’ll have to present them at numerous functions and events. For example:

• Conference presentations
• Informational events
• Community centers

The research poster presentation is a comprehensive way to share data, information, and research results. Before the pandemic, the majority of research events were in person. During lockdown and beyond, virtual conferences and summits became the norm. Many researchers now create poster presentations that work in printed and digital formats.

Let’s look at why it’s crucial to spend time creating poster presentations for your research projects, research, analysis, and study papers.

Research posters represent you and your sponsor’s research 

Research papers and accompanying poster presentations are potent tools for representation and communication in your field of study. Well-performing poster presentations help scientists, researchers, and analysts grow their careers through grants and sponsorships.

When presenting a poster presentation for a sponsored research project, you’re representing the company that sponsored you. Your professionalism, demeanor, and capacity for creating impactful poster presentations call attention to other interested sponsors, spreading your impact in the field.

Research posters demonstrate expertise and growth

Presenting research posters at conferences, summits, and graduate grading events shows your expertise and knowledge in your field of study. The way your poster presentation looks and delivers, plus your performance while presenting the work, is judged by your viewers regardless of whether it’s an officially judged panel.

Recurring visitors to research conferences and symposia will see you and your poster presentations evolve. Improve your impact by creating a great poster presentation every time by paying attention to detail in the poster design and in your oral presentation. Practice your public speaking skills alongside the design techniques for even more impact.

Poster presentations create and maintain collaborations

Every time you participate in a research poster conference, you create meaningful connections with people in your field, industry or community. Not only do research posters showcase information about current data in different areas, but they also bring people together with similar interests. Countless collaboration projects between different research teams started after discussing poster details during coffee breaks.

An effective research poster template deepens your peer’s understanding of a topic by highlighting research, data, and conclusions. This information can help other researchers and analysts with their work. As a research poster presenter, you’re given the opportunity for both teaching and learning while sharing ideas with peers and colleagues.

Anatomy of a Winning Poster Presentation

Do you want your research poster to perform well?  Following the standard layout and adding a few personal touches will help attendees know how to read your poster and get the most out of your information. 

The overall size of your research poster ultimately depends on the dimensions of the provided space at the conference or research poster gallery. The poster orientation can be horizontal or vertical, with horizontal being the most common.  In general, research posters measure 48 x 36 inches or are an A0 paper size.

A virtual poster can be the same proportions as the printed research poster, but you have more leeway regarding the dimensions. Virtual research posters should fit on a screen with no need to scroll, with 1080p resolution as a standard these days. A horizontal presentation size is ideal for that.

A research poster presentation has a standard layout of 2–5 columns with 2–3 sections each. Typical structures say to separate the content into four sections; 1. A horizontal header 2. Introduction column, 3. Research/Work/Data column, and 4. Conclusion column. Each unit includes topics that relate to your poster’s objective.  Here’s a generalized outline for a poster presentation:

• Condensed Abstract 
• Objectives/Purpose
• Methodology
• Recommendations
• Implications
• Acknowledgments
• Contact Information 

The overview content you include in the units depends on your poster presentations’ theme, topic, industry, or field of research. A scientific or academic poster will include sections like hypothesis, methodology, and materials. A marketing analysis poster will include performance metrics and competitor analysis results.

There’s no way a poster can hold all the information included in your research paper or analysis report. The poster is an overview that invites the audience to want to find out more. That’s where supplement material comes in. Create a printed PDF handout or card with a QR code (created using a QR code generator ). Send the audience to the best online location for reading or downloading the complete paper.

What Makes a Poster Presentation Good and Effective? 

For your poster presentation to be effective and well-received, it needs to cover all the bases and be inviting to find out more. Stick to the standard layout suggestions and give it a unique look and feel. We’ve put together some of the most critical research poster-creation tips in the list below. Your poster presentation will perform as long as you check all the boxes.

The information you choose to include in the sections of your poster presentation needs to be cohesive. Train your editing eye and do a few revisions before presenting. The best way to look at it is to think of The Big Picture. Don’t get stuck on the details; your attendees won’t always know the background behind your research topic or why it’s important.

Be cohesive in how you word the titles, the length of the sections, the highlighting of the most important data, and how your oral presentation complements the printed—or virtual—poster.

The most important characteristic of your poster presentation is its readability and clarity. You need a poster presentation with a balanced design that’s easy to read at a distance of 1.5 meters or 4 feet. The font size and spacing must be clear and neat. All the content must suggest a visual flow for the viewer to follow.

That said, you don’t need to be a designer to add something special to your poster presentation. Once you have the standard—and recognized—columns and sections, add your special touch. These can be anything from colorful boxes for the section titles to an interesting but subtle background, images that catch the eye, and charts that inspire a more extended look. 

Storytelling is a presenting technique involving writing techniques to make information flow. Firstly, storytelling helps give your poster presentation a great introduction and an impactful conclusion. 

Think of storytelling as the invitation to listen or read more, as the glue that connects sections, making them flow from one to another. Storytelling is using stories in the oral presentation, for example, what your lab partner said when you discovered something interesting. If it makes your audience smile and nod, you’ve hit the mark. Storytelling is like giving a research presentation a dose of your personality, and it can help turning your data into opening stories .

Design Tips For Creating an Effective Research Poster Presentation

The section above briefly mentioned how important design is to your poster presentation’s effectiveness. We’ll look deeper into what you need to know when designing a poster presentation.

1. Font Characteristics

The typeface and size you choose are of great importance. Not only does the text need to be readable from two meters away, but it also needs to look and sit well on the poster. Stay away from calligraphic script typefaces, novelty typefaces, or typefaces with uniquely shaped letters.

Stick to the classics like a sans serif Helvetica, Lato, Open Sans, or Verdana. Avoid serif typefaces as they can be difficult to read from far away. Here are some standard text sizes to have on hand.

• Title: 85 pt
• Authors: 65 pt
• Headings: 36 pt
• Body Text: 24 pt
• Captions: 18 pt

If you feel too prone to use serif typefaces, work with a font pairing tool that helps you find a suitable solution – and intend those serif fonts for heading sections only. As a rule, never use more than 3 different typefaces in your design. To make it more dynamic, you can work with the same font using light, bold, and italic weights to put emphasis on the required areas.

2. Color Pairing

Using colors in your poster presentation design is a great way to grab the viewer’s attention. A color’s purpose is to help the viewer follow the data flow in your presentation, not distract. Don’t let the color take more importance than the information on your poster.

Choose one main color for the title and headlines and a similar color for the data visualizations. If you want to use more than one color, don’t create too much contrast between them. Try different tonalities of the same color and keep things balanced visually. Your color palette should have at most one main color and two accent colors.

Black text over a white background is standard practice for printed poster presentations, but for virtual presentations, try a very light gray instead of white and a very dark gray instead of black. Additionally, use variations of light color backgrounds and dark color text. Make sure it’s easy to read from two meters away or on a screen, depending on the context. We recommend ditching full white or full black tone usage as it hurts eyesight in the long term due to its intense contrast difference with the light ambiance.

3. Data Visualization Dimensions

Just like the text, your charts, graphs, and data visualizations must be easy to read and understand. Generally, if a person is interested in your research and has already read some of the text from two meters away, they’ll come closer to look at the charts and graphs. 

Fit data visualizations inside columns or let them span over two columns. Remove any unnecessary borders, lines, or labels to make them easier to read at a glance. Use a flat design without shadows or 3D characteristics. The text in legends and captions should stay within the chart size and not overflow into the margins. Use a unified text size of 18px for all your data visualizations.

4. Alignment, Margins, and White Space

Finally, the last design tip for creating an impressive and memorable poster presentation is to be mindful of the layout’s alignment, margins, and white space. Create text boxes to help keep everything aligned. They allow you to resize, adapt, and align the content along a margin or grid.

Take advantage of the white space created by borders and margins between sections. Don’t crowd them with a busy background or unattractive color.

Calculate margins considering a print format. It is a good practice in case the poster presentation ends up becoming in physical format, as you won’t need to downscale your entire design (affecting text readability in the process) to preserve information.

There are different tools that you can use to make a poster presentation. Presenters who are familiar with Microsoft Office prefer to use PowerPoint. You can learn how to make a poster in PowerPoint here.

Poster Presentation Examples

Before you start creating a poster presentation, look at some examples of real research posters. Get inspired and get creative.

Research poster presentations printed and mounted on a board look like the one in the image below. The presenter stands to the side, ready to share the information with visitors as they walk up to the panels.

With more and more conferences staying virtual or hybrid, the digital poster presentation is here to stay. Take a look at examples from a poster session at the OHSU School of Medicine .

Use SlideModel templates to help you create a winning poster presentation with PowerPoint and Google Slides. These poster PPT templates will get you off on the right foot. Mix and match tables and data visualizations from other poster slide templates to create your ideal layout according to the standard guidelines.

If you need a quick method to create a presentation deck to talk about your research poster at conferences, check out our Slides AI presentation maker. A tool in which you add the topic, curate the outline, select a design, and let AI do the work for you.

1. One-pager Scientific Poster Template for PowerPoint

A PowerPoint template tailored to make your poster presentations an easy-to-craft process. Meet our One-Pager Scientific Poster Slide Template, entirely editable to your preferences and with ample room to accommodate graphs, data charts, and much more.

Use This Template

2. Eisenhower Matrix Slides Template for PowerPoint

An Eisenhower Matrix is a powerful tool to represent priorities, classifying work according to urgency and importance. Presenters can use this 2×2 matrix in poster presentations to expose the effort required for the research process, as it also helps to communicate strategy planning.

3. OSMG Framework PowerPoint Template

Finally, we recommend presenters check our OSMG Framework PowerPoint template, as it is an ideal tool for representing a business plan: its goals, strategies, and measures for success. Expose complex processes in a simplified manner by adding this template to your poster presentation.

Remember these three words when making your research poster presentation: develop, design, and present. These are the three main actions toward a successful poster presentation. 

The section below will take you on a step-by-step journey to create your next poster presentation.

Step 1: Define the purpose and audience of your poster presentation

Before making a poster presentation design, you’ll need to plan first. Here are some questions to answer at this point:

• Are they in your field? 
• Do they know about your research topic? 
• What can they get from your research?
• Will you print it?
• Is it for a virtual conference?

Step 2: Make an outline

With a clear purpose and strategy, it’s time to collect the most important information from your research paper, analysis, or documentation. Make a content dump and then select the most interesting information. Use the content to draft an outline.

Outlines help formulate the overall structure better than going straight into designing the poster. Mimic the standard poster structure in your outline using section headlines as separators. Go further and separate the content into the columns they’ll be placed in.

Step 3: Write the content

Write or rewrite the content for the sections in your poster presentation. Use the text in your research paper as a base, but summarize it to be more succinct in what you share. 

Don’t forget to write a catchy title that presents the problem and your findings in a clear way. Likewise, craft the headlines for the sections in a similar tone as the title, creating consistency in the message. Include subtle transitions between sections to help follow the flow of information in order.

Avoid copying/pasting entire sections of the research paper on which the poster is based. Opt for the storytelling approach, so the delivered message results are interesting for your audience. 

Step 4: Put it all together visually

This entire guide on how to design a research poster presentation is the perfect resource to help you with this step. Follow all the tips and guidelines and have an unforgettable poster presentation.

Moving on, here’s how to design a research poster presentation with PowerPoint Templates . Open a new project and size it to the standard 48 x 36 inches. Using the outline, map out the sections on the empty canvas. Add a text box for each title, headline, and body text. Piece by piece, add the content into their corresponding text box.

Transform the text information visually, make bullet points, and place the content in tables and timelines. Make your text visual to avoid chunky text blocks that no one will have time to read. Make sure all text sizes are coherent for all headings, body texts, image captions, etc. Double-check for spacing and text box formatting.

Next, add or create data visualizations, images, or diagrams. Align everything into columns and sections, making sure there’s no overflow. Add captions and legends to the visualizations, and check the color contrast with colleagues and friends. Ask for feedback and progress to the last step.

Step 5: Last touches

Time to check the final touches on your poster presentation design. Here’s a checklist to help finalize your research poster before sending it to printers or the virtual summit rep.

• Check the resolution of all visual elements in your poster design. Zoom to 100 or 200% to see if the images pixelate. Avoid this problem by using vector design elements and high-resolution images.
• Ensure that charts and graphs are easy to read and don’t look crowded.
• Analyze the visual hierarchy. Is there a visual flow through the title, introduction, data, and conclusion?
• Take a step back and check if it’s legible from a distance. Is there enough white space for the content to breathe?
• Does the design look inviting and interesting?

An often neglected topic arises when we need to print our designs for any exhibition purpose. Since A0 is a hard-to-manage format for most printers, these poster presentations result in heftier charges for the user. Instead, you can opt to work your design in two A1 sheets, which also becomes more manageable for transportation. Create seamless borders for the section on which the poster sheets should meet, or work with a white background.

Paper weight options should be over 200 gsm to avoid unwanted damage during the printing process due to heavy ink usage. If possible, laminate your print or stick it to photographic paper – this shall protect your work from spills.

Finally, always run a test print. Gray tints may not be printed as clearly as you see them on screen (this is due to the RGB to CMYK conversion process). Other differences can be appreciated when working with ink jet plotters vs. laser printers. Give yourself enough room to maneuver last-minute design changes.

Presenting a research poster is a big step in the poster presentation cycle. Your poster presentation might or might not be judged by faculty or peers. But knowing what judges look for will help you prepare for the design and oral presentation, regardless of whether you receive a grade for your work or if it’s business related. Likewise, the same principles apply when presenting at an in-person or virtual summit.

The opening statement

Part of presenting a research poster is welcoming the viewer to your small personal area in the sea of poster presentations. You’ll need an opening statement to pitch your research poster and get the viewers’ attention.

Draft a 2 to 3-sentence pitch that covers the most important points:

• What the research is
• Why was it conducted
• What the results say

From that opening statement, you’re ready to continue with the oral presentation for the benefit of your attendees.

The oral presentation

During the oral presentation, share the information on the poster while conversing with the interested public. Practice many times before the event. Structure the oral presentation as conversation points, and use the poster’s visual flow as support. Make eye contact with your audience as you speak, but don’t make them uncomfortable.

Pro Tip: In a conference or summit, if people show up to your poster area after you’ve started presenting it to another group, finish and then address the new visitors.

QA Sessions 

When you’ve finished the oral presentation, offer the audience a chance to ask questions. You can tell them before starting the presentation that you’ll be holding a QA session at the end. Doing so will prevent interruptions as you’re speaking.

If presenting to one or two people, be flexible and answer questions as you review all the sections on your poster.

Supplemental Material

If your audience is interested in learning more, you can offer another content type, further imprinting the information in their minds. Some ideas include; printed copies of your research paper, links to a website, a digital experience of your poster, a thesis PDF, or data spreadsheets.

Your audience will want to contact you for further conversations; include contact details in your supplemental material. If you don’t offer anything else, at least have business cards.

Even though conferences have changed, the research poster’s importance hasn’t diminished. Now, instead of simply creating a printed poster presentation, you can also make it for digital platforms. The final output will depend on the conference and its requirements.

This guide covered all the essential information you need to know for creating impactful poster presentations, from design, structure and layout tips to oral presentation techniques to engage your audience better . 

Before your next poster session, bookmark and review this guide to help you design a winning poster presentation every time. 

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Tips for presenting your scientific poster at a conference

A scientific poster is a visual presentation that summarises your research findings and is typically displayed at conferences or academic events. Presenting one can be intimidating, but it's a valuable opportunity for feedback and confidence-building. Check out our top 9 top tips for successfully presenting your poster at a scientific conference.

Be welcoming

You should do your best to stand at your poster for the entirety of the conference poster session. If you do need to leave your poster for any reason, ensure you include your email address on it, so you can be contacted by conference attendees who may read your poster while you are not there. Read more tips for making your poster stand out here.

To make everyone feel welcome, stand to the side of your poster. This will make it easy for your potential audience to move closer and see the whole thing.

Think of your poster as a conversation starter. Smile and say hello to everyone who walks past and looks at you or your poster. Invite them to read more and, if they seem interested, ask if they would like you to talk them through it or if they have any questions.

Engage your audience

Remember to be enthusiastic - your research is exciting! Even towards the end of the poster session, when your energy levels may be lower, it is important to remain enthusiastic. If it is clear you find your work interesting, your audience are more likely to as well!

As you are presenting your poster, point to relevant parts of the poster so that people can follow as your talk through it. Try to avoid putting your hands in your pockets or behind your back.

Remember to also keep looking back at the audience, to keep them engaged and feeling involved in the presentation.

If you are already presenting your research to someone or a small group and someone else walks up, acknowledge them by making eye contact with them and smiling. Once you have finished with your initial visitors ask the newcomer if there was anything they missed that they would like a further explanation of, or whether they have any questions.

The most important aspect of presenting a poster at a conference is to make the most out of the opportunity you’ve been given. Who knows what might become of an interaction that you have in front of that notice board?

Tips for presenting your scientific poster at a conference: Engage your audience

The “elevator” pitch

First impressions really count in poster presentations. To pique the interest of your potential audience you should have a very short synopsis (maximum three sentences and no longer than two minutes) of your research prepared, which contains three vital bits of information:

• What is your research topic?
• What have you found?
• Why is that important?

The aim here is to get your audience hooked and wanting further details. Keep the bigger picture in mind, as the audience first needs the background info to then get excited about the small details of your research. Make sure your pitch is punchy, intriguing and relevant.

Creating a story

Once you’ve reeled in your audience and they are eager to learn more, it’s time to build the narrative of your research. Like all great stories your research needs a beginning, a middle and an end. Aim for this to be 10 minutes long, or less.

The introduction should set the scene and introduce the main characters:

• What is the necessary background information about your research topic that the audience must know?
• How did this lead you to your research question, what were you hoping to find out and why?
• Who are the main characters (e.g. a disease, a drug, a cell type, a brain region, a technique)? What are the relevant parts of their “characteristics” to the story?

The middle section is the adventure, it answers:

• How did you get from your research question to your conclusion? Why did you choose to take that route?
• What did you find on your way? Were there any interesting twists to your research?

The final section is the conclusion to the story:

• What is the ultimate consequence of your journey? What does this mean for your characters?
• Is this really the end of the adventure or are there plenty more adventures still to come? What might they look like?

Remember: You are the narrator; it is up to you as the story teller to make the content both compelling and exciting. Attendees are not all experts in your field.; if you are unsure how familiar your audience is with your subject area, ask them.

Tips for presenting your scientific poster at a conference: Create a story

The importance of practice

Presenting your poster is ultimately a form of performance. In performances, whether they involve acting, music, sport or presenting, practice is a major factor in success. After all, however much of a cliché it is: practice makes perfect. Rehearse what you will say and practice presenting on your friends and family. Once you begin speaking at your poster session you will be pleased that you spent time preparing and practising.

Before the poster session starts make sure that you:

• Understand exactly what all the figures on the poster show, that you can explain them fully and know their full implications.
• Have your elevator pitch memorised
• Know all the key points to your research story without referring to written notes
• Are ready to answer likely questions with confidence, and know how to deal with difficult questions that you might not be able to answer fully.

Tips for presenting your scientific poster at a conference: Practice, practice, practice

Check the audience's understanding

Ask members of the audience whether you have been clear or if you should go into more detail, rather than asking if they understand, as this could make them feel stupid or ignorant.

For example, say something like “Have I been clear enough” or “should I go into more detail about……?” instead of “do you understand how this works?”

The handout

There are pros and cons to having a handout with additional supporting materials or key information from your poster. You must decide for yourself if it will be of benefit to you depending on several factors including:

• What is the purpose of your poster?
• What are you hoping to achieve with your presentation?
• Will it enhance your audience’s engagement with your research or not?

The major positive outcome of a handout is that gives your audience something to take away with them to remind them about you, your research and why they were interested in it. It also gives them a way to get in touch with you should they have further questions.

The main negative is that some people who may be interested and could benefit from speaking to you about your poster will take the leaflet, read it (or not) and never engage with your research again. It is an easy way for them to avoid talking to you, for whatever reason that may be.

If you decide to go ahead with a handout there are several items that should be included:

• The project title
• Your name and affiliation
• Your professional email address (and phone number if your happy for people to contact you that way)
• The key information from your poster (including a link to the relevant paper if it has already been published.
• Any supporting materials not included on the poster that may be of help.

Tips for presenting your scientific poster at a conference: The handout

Expand your network

Look for opportunities to exchange contact information. If someone is particularly interested in your poster and wants to know all the details of your research, it may be better to suggest meeting them for a coffee after the poster session, or arranging another time for further discussions. This will ensure that other potential audience members don’t get bored and wander off without talking to you because they have been waiting too long.

Exchanging contact information and having further discussions can be a great way to expand your network and find potential collaborators for the future.

Tips for presenting your scientific poster at a conference: Expand your network

Dealing with feedback

It is important to welcome feedback, be prepared for discussion and not to be too defensive in the face of criticism.

If someone asks you a question or makes a comment that you don’t think is relevant, ask them to explain the relevance of their comment. They may have stumbled across something that you haven’t thought of because of their fresh perspective on the topic, or they might just not understand your research. Also, a negative comment or question might not actually be a criticism, but a genuine desire to understand why you’ve done something so they can fully interpret the poster. It is unlikely that someone has visited your poster to be vindictive, and if they have it is important not to engage them, shrug off their comments and move on to the next person who is genuinely interested.

Remember to thank the audience for listening and thank them for their feedback. People who have visited your poster could potentially be employers or colleagues in the future.

You got this!

In summary, presenting your poster at a conference is a chance to showcase your research, receive feedback, and connect with peers. Embrace the opportunity, be welcoming and enthusiastic, and enjoy the experience of sharing your work with others.

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How to get the most out of a scientific conference

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Ten Simple Rules for a Good Poster Presentation

Posters are a key component of communicating your science and an important element in a successful scientific career. Posters, while delivering the same high-quality science, offer a different medium from either oral presentations [ 1 ] or published papers [ 2 ], and should be treated accordingly. Posters should be considered a snapshot of your work intended to engage colleagues in a dialog about the work, or, if you are not present, to be a summary that will encourage the reader to want to learn more. Many a lifelong collaboration [ 3 ] has begun in front of a poster board. Here are ten simple rules for maximizing the return on the time-consuming process of preparing and presenting an effective poster.

The purpose will vary depending on the status and nature of the work being presented, as well as the intent. Some posters are designed to be used again and again; for example, those making conference attendees aware of a shared resource. Others will likely be used once at a conference and then be relegated to the wall in the laboratory. Before you start preparing the poster, ask yourself the following questions: What do you want the person passing by your poster to do? Engage in a discussion about the content? Learn enough to go off and want to try something for themselves? Want to collaborate? All the above, or none of the above but something else? Style your poster accordingly.

Rule 2: Sell Your Work in Ten Seconds

Some conferences will present hundreds of posters; you will need to fight for attention. The first impressions of your poster, and to a lesser extent what you might say when standing in front of it, are crucial. It is analogous to being in an elevator and having a few seconds to peak someone's interest before they get off. The sad truth is that you have to sell your work. One approach is to pose your work as addressing a decisive question, which you then address as best you can. Once you have posed the question, which may well also be the motivation for the study, the focus of your poster should be on addressing that question in a clear and concise way.

The title is a good way to sell your work. It may be the only thing the conference attendee sees before they reach your poster. The title should make them want to come and visit. The title might pose a decisive question, define the scope of the study, or hint at a new finding. Above all, the title should be short and comprehensible to a broad audience. The title is your equivalent of a newspaper headline—short, sharp, and compelling.

Do not take the acceptance of a poster as an endorsement of your work. Conferences need attendees to be financially viable. Many attendees who are there on grants cannot justify attending a conference unless they present. There are a small number of speaking slots compared with attendees. How to solve the dilemma? Enter posters; this way everyone can present. In other words, your poster has not been endorsed, just accepted. To get endorsement from your peers, do good science and present it well on the poster.

Identify your audience and provide the appropriate scope and depth of content. If the conference includes nonspecialists, cater to them. Just as the abstract of a paper needs to be a succinct summary of the motivation, hypothesis to be tested, major results, and conclusions, so does your poster.

The amount of material presented in a paper far outweighs what is presented on a poster. A poster requires you to distill the work, yet not lose the message or the logical flow. Posters need to be viewed from a distance, but can take advantage of your presence. Posters can be used as a distribution medium for copies of associated papers, supplementary information, and other handouts. Posters allow you to be more speculative. Often only the titles or at most the abstracts of posters can be considered published; that is, widely distributed. Mostly, they may never be seen again. There is the opportunity to say more than you would in the traditional literature, which for all intents and purposes will be part of the immutable record. Take advantage of these unique features.

Pop musician Keith Richards put the matter well in an interview with Der Spiegel [ 4 ]: “If you are a painter, then the most important thing is the bare canvas. A good painter will never cover all the space but will always leave some blank. My canvas is silence.” Your canvas as poster presenter is also white space. Guide the passerby's eyes from one succinct frame to another in a logical fashion from beginning to end. Unlike the literature, which is linear by virtue of one page following another, the reader of a poster is free to wander over the pages as if they are tacked to the poster board in a random order. Guide the reader with arrows, numbering, or whatever else makes sense in getting them to move from one logical step to another. Try to do this guiding in an unusual and eye-catching way. Look for appropriate layouts in the posters of others and adopt some of their approaches. Finally, never use less than a size 24 point font, and make sure the main points can be read at eye level.

Everything on the poster should help convey the message. The text must conform to the norms of sound scientific reporting: clarity, precision of expression, and economy of words. The latter is particularly important for posters because of their inherent space limitations. Use of first-rate pictorial material to illustrate a poster can sometimes transform what would otherwise be a bewildering mass of complex data into a coherent and convincing story. One carefully produced chart or graph often says more than hundreds of words. Use graphics for “clear portrayal of complexity” [ 5 ], not to impress (and possibly bewilder) viewers with complex artistry. Allow a figure to be viewed in both a superficial and a detailed way. For example, a large table might have bold swaths of color indicating relative contributions from different categories, and the smaller text in the table would provide gritty details for those who want them. Likewise, a graph could provide a bold trend line (with its interpretation clearly and concisely stated), and also have many detailed points with error bars. Have a clear and obvious set of conclusions—after the abstract, this is where the passerby's eyes will wander. Only then will they go to the results, followed by the methods.

A poster is a different medium from a paper, which is conventionally dry and impersonal. Think of your poster as an extension of your personality. Use it to draw the passerby to take a closer look or to want to talk to you. Scientific collaboration often starts for reasons other than the shared scientific interest, such as a personal interest. A photo of you on the poster not only helps someone find you at the conference when you are not at the poster, it can also be used to illustrate a hobby or an interest that can open a conversation.

When the considerable effort of making a poster is done, do not blow it on presentation day by failing to have the poster achieve maximum impact. This requires the right presenter–audience interaction. Work to get a crowd by being engaging; one engaged viewer will attract others. Don't badger people, let them read. Be ready with Rule 2. Work all the audience at once, do not leave visitors waiting for your attention. Make eye contact with every visitor.

Make it easy for a conference attendee to contact you afterward. Have copies of relevant papers on hand as well as copies of the poster on standard-sized paper. For work that is more mature, have the poster online and make the URL available as a handout. Have your e-mail and other demographics clearly displayed. Follow up with people who come to the poster by having a signup sheet.

The visitor is more likely to remember you than the content of your poster. Make yourself easy to remember. As the host of the work presented on the poster, be attentive, open, and curious, and self-confident but never arrogant and aggressive. Leave the visitors space and time—they can “travel” through your poster at their own discretion and pace. If a visitor asks a question, talk simply and openly about the work. This is likely your opportunity to get feedback on the work before it goes to publication. Better to be tripped up in front of your poster than by a reviewer of the manuscript.

Good posters and their presentations can improve your reputation, both within and outside your working group and institution, and may also contribute to a certain scientific freedom. Poster prizes count when peers look at your resume.

These ten rules will hopefully help you in preparing better posters. For a more humorous view on what not to do in preparing a poster, see [ 6 ], and for further information, including the opportunity to practice your German, see [ 7 ]. 

Acknowledgments

Thomas Erren's contributions to this piece are based on [ 7 ] and were stimulated by exchanges with Michael Jacobsen. Thanks also to Steven E. Brenner for useful input.

Thomas C. Erren is with the Institute and Policlinic for Occupational and Social Medicine, School of Medicine and Dentistry, University of Cologne, Lindenthal, Germany. Philip E. Bourne is a Professor in the Department of Pharmacology, University of California San Diego, La Jolla, California, United States of America.

Funding. The authors received no specific funding for this article.

Competing interests. The authors have declared that no competing interests exist.

• Bourne PE. Ten simple rules for making good oral presentations. PLoS Comput Biol. 2007; 3 :e77. doi: 10.1371/journal.pcbi.0030077 . [ PMC free article ] [ PubMed ] [ Google Scholar ]
• Bourne PE. Ten simple rules for getting published. PLoS Comput Biol. 2005; 1 :e57. doi: 10.1371/journal.pcbi.0010057 . [ PMC free article ] [ PubMed ] [ Google Scholar ]
• Vicens Q, Bourne PE. Ten simple rules for a successful collaboration. PLoS Comput Biol. 2007; 3 :e44. doi: 10.1371/journal.pcbi.0030044 . [ PMC free article ] [ PubMed ] [ Google Scholar ]
• Interview with Keith Richards. Meine Leinwand ist die Stille. Der Spiegel. 1998; 45 :167–170. [ Google Scholar ]
• Tufte ER. The visual display of quantitative information. Cheshire (Connecticut): Graphics Press; 2001. p. 191. [ Google Scholar ]
• Wolcott TG. Mortal sins in poster presentations or how to give the poster no one remembers. Newsletter Soc Integr Compar Biol Fall. 1997. pp. 10–11. Available: http://www.sicb.org/newsletters/fa97nl/sicb/poster.html . Accessed 23 April 2007.
• Erren TC. Schau mich an! Ein Leitfaden zur Erstellung und Präsentation von Postern in der Medizin und den Naturwissenschaften. München/Wien/New York: W. Zuckschwerdt Verlag; 2006. [ Google Scholar ]

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Ten Simple Rules for a Good Poster Presentation

Thomas C. Erren and Philip E. Bourne

PLoS Comput Biol 3(5): e102. doi:10.1371/journal.pcbi.0030102

Posters are a key component of communicating your science and an important element in a successful scientific career. Posters, while delivering the same high-quality science, offer a different medium from either oral presentations [1] or published papers [2], and should be treated accordingly. Posters should be considered a snapshot of your work intended to engage colleagues in a dialog about the work, or, if you are not present, to be a summary that will encourage the reader to want to learn more. Many a lifelong collaboration [3] has begun in front of a poster board. Here are ten simple rules for maximizing the return on the time-consuming process of preparing and presenting an effective poster.

Rule 1: Define the Purpose

The purpose will vary depending on the status and nature of the work being presented, as well as the intent. Some posters are designed to be used again and again; for example, those making conference attendees aware of a shared resource. Others will likely be used once at a conference and then be relegated to the wall in the laboratory. Before you start preparing the poster, ask yourself the following questions: What do you want the person passing by your poster to do? Engage in a discussion about the content? Learn enough to go off and want to try something for themselves? Want to collaborate? All the above, or none of the above but something else? Style your poster accordingly.

Rule 2: Sell Your Work in Ten Seconds

Some conferences will present hundreds of posters; you will need to fight for attention. The first impressions of your poster, and to a lesser extent what you might say when standing in front of it, are crucial. It is analogous to being in an elevator and having a few seconds to peak someone’s interest before they get off. The sad truth is that you have to sell your work. One approach is to pose your work as addressing a decisive question, which you then address as best you can. Once you have posed the question, which may well also be the motivation for the study, the focus of your poster should be on addressing that question in a clear and concise way.

Rule 3: The Title Is Important

The title is a good way to sell your work. It may be the only thing the conference attendee sees before they reach your poster. The title should make them want to come and visit. The title might pose a decisive question, define the scope of the study, or hint at a new finding. Above all, the title should be short and comprehensible to a broad audience. The title is your equivalent of a newspaper headline—short, sharp, and compelling.

Rule 4: Poster Acceptance Means Nothing

Do not take the acceptance of a poster as an endorsement of your work. Conferences need attendees to be financially viable. Many attendees who are there on grants cannot justify attending a conference unless they present. There are a small number of speaking slots compared with attendees. How to solve the dilemma? Enter posters; this way everyone can present. In other words, your poster has not been endorsed, just accepted. To get endorsement from your peers, do good science and present it well on the poster.

Rule 5: Many of the Rules for Writing a Good Paper Apply to Posters, Too

Identify your audience and provide the appropriate scope and depth of content. If the conference includes nonspecialists, cater to them. Just as the abstract of a paper needs to be a succinct summary of the motivation, hypothesis to be tested, major results, and conclusions, so does your poster.

Rule 6: Good Posters Have Unique Features Not Pertinent to Papers

The amount of material presented in a paper far outweighs what is presented on a poster. A poster requires you to distill the work, yet not lose the message or the logical flow. Posters need to be viewed from a distance, but can take advantage of your presence. Posters can be used as a distribution medium for copies of associated papers, supplementary information, and other handouts. Posters allow you to be more speculative. Often only the titles or at most the abstracts of posters can be considered published; that is, widely distributed. Mostly, they may never be seen again. There is the opportunity to say more than you would in the traditional literature, which for all intents and purposes will be part of the immutable record. Take advantage of these unique features.

Rule 7: Layout and Format Are Critical

Pop musician Keith Richards put the matter well in an interview with Der Spiegel [4]: “If you are a painter, then the most important thing is the bare canvas. A good painter will never cover all the space but will always leave some blank. My canvas is silence.” Your canvas as poster presenter is also white space. Guide the passerby’s eyes from one succinct frame to another in a logical fashion from beginning to end. Unlike the literature, which is linear by virtue of one page following another, the reader of a poster is free to wander over the pages as if they are tacked to the poster board in a random order. Guide the reader with arrows, numbering, or whatever else makes sense in getting them to move from one logical step to another. Try to do this guiding in an unusual and eye-catching way. Look for appropriate layouts in the posters of others and adopt some of their approaches. Finally, never use less than a size 24 point font, and make sure the main points can be read at eye level.

Rule 8: Content Is Important, but Keep It Concise

Everything on the poster should help convey the message. The text must conform to the norms of sound scientific reporting: clarity, precision of expression, and economy of words. The latter is particularly important for posters because of their inherent space limitations. Use of first-rate pictorial material to illustrate a poster can sometimes transform what would otherwise be a bewildering mass of complex data into a coherent and convincing story. One carefully produced chart or graph often says more than hundreds of words. Use graphics for “clear portrayal of complexity” [5], not to impress (and possibly bewilder) viewers with complex artistry. Allow a figure to be viewed in both a superficial and a detailed way. For example, a large table might have bold swaths of color indicating relative contributions from different categories, and the smaller text in the table would provide gritty details for those who want them. Likewise, a graph could provide a bold trend line (with its interpretation clearly and concisely stated), and also have many detailed points with error bars. Have a clear and obvious set of conclusions—after the abstract, this is where the passerby’s eyes will wander. Only then will they go to the results, followed by the methods.

Rule 9: Posters Should Have Your Personality

A poster is a different medium from a paper, which is conventionally dry and impersonal. Think of your poster as an extension of your personality. Use it to draw the passerby to take a closer look or to want to talk to you. Scientific collaboration often starts for reasons other than the shared scientific interest, such as a personal interest. A photo of you on the poster not only helps someone find you at the conference when you are not at the poster, it can also be used to illustrate a hobby or an interest that can open a conversation.

Rule 10: The Impact of a Poster Happens Both During and After the Poster Session

When the considerable effort of making a poster is done, do not blow it on presentation day by failing to have the poster achieve maximum impact. This requires the right presenter–audience interaction. Work to get a crowd by being engaging; one engaged viewer will attract others. Don’t badger people, let them read. Be ready with Rule 2. Work all the audience at once, do not leave visitors waiting for your attention. Make eye contact with every visitor.

Make it easy for a conference attendee to contact you afterward. Have copies of relevant papers on hand as well as copies of the poster on standard-sized paper. For work that is more mature, have the poster online and make the URL available as a handout. Have your e-mail and other demographics clearly displayed. Follow up with people who come to the poster by having a signup sheet.

The visitor is more likely to remember you than the content of your poster. Make yourself easy to remember. As the host of the work presented on the poster, be attentive, open, and curious, and self-confident but never arrogant and aggressive. Leave the visitors space and time—they can “travel” through your poster at their own discretion and pace. If a visitor asks a question, talk simply and openly about the work. This is likely your opportunity to get feedback on the work before it goes to publication. Better to be tripped up in front of your poster than by a reviewer of the manuscript.

Good posters and their presentations can improve your reputation, both within and outside your working group and institution, and may also contribute to a certain scientific freedom. Poster prizes count when peers look at your resume.

These ten rules will hopefully help you in preparing better posters. For a more humorous view on what not to do in preparing a poster, see [6], and for further information, including the opportunity to practice your German, see [7].

Acknowledgments

Thomas Erren’s contributions to this piece are based on [7] and were stimulated by exchanges with Michael Jacobsen. Thanks also to Steven E. Brenner for useful input.

• Bourne PE (2007) Ten simple rules for making good oral presentations. PLoS Comput Biol 3: e77.. doi: 10.1371/journal.pcbi.0030077 .
• Bourne PE (2005) Ten simple rules for getting published. PLoS Comput Biol 1: e57.. doi: 10.1371/journal.pcbi.0010057 .
• Vicens Q, Bourne PE (2007) Ten simple rules for a successful collaboration. PLoS Comput Biol 3: e44.. doi: 10.1371/journal.pcbi.0030044 .
• (1998) Interview with Keith Richards. Meine Leinwand ist die Stille. Der Spiegel 45: 167–170. Find this article online
• Tufte ER (2001) The visual display of quantitative information. Cheshire (Connecticut): Graphics Press.
• Wolcott TG (1997) Mortal sins in poster presentations or how to give the poster no one remembers. Newsletter Soc Integr Compar Biol Fall. pp. 10–11. Available: http://www.sicb.org/newsletters/fa97nl/s​icb/poster.html . Accessed 23 April 2007.
• Erren TC (2006) Schau mich an! Ein Leitfaden zur Erstellung und Präsentation von Postern in der Medizin und den Naturwissenschaften. München/Wien/New York: W. Zuckschwerdt Verlag.

Reference management. Clean and simple.

The key parts of a scientific poster

Why make a scientific poster?

Type of poster formats, sections of a scientific poster, before you start: tips for making a scientific poster, the 6 technical elements of a scientific poster, 3. typography, 5. images and illustrations, how to seek feedback on your poster, how to present your poster, tips for the day of your poster presentation, in conclusion, other sources to help you with your scientific poster presentation, frequently asked questions about scientific posters, related articles.

A poster presentation provides the opportunity to show off your research to a broad audience and connect with other researchers in your field.

For junior researchers, presenting a poster is often the first type of scientific presentation they give in their careers.

The discussions you have with other researchers during your poster presentation may inspire new research ideas, or even lead to new collaborations.

Consequently, a poster presentation can be just as professionally enriching as giving an oral presentation , if you prepare for it properly.

In this guide post, you will learn:

• The goal of a scientific poster presentation
• The 6 key elements of a scientific poster
• How to make a scientific poster
• How to prepare for a scientific poster presentation
• ‘What to do on the day of the poster session.

Our advice comes from our previous experiences as scientists presenting posters at conferences.

Posters can be a powerful way for showcasing your data in scientific meetings. You can get helpful feedback from other researchers as well as expand your professional network and attract fruitful interactions with peers.

Scientific poster sessions tend to be more relaxed than oral presentation sessions, as they provide the opportunity to meet with peers in a less formal setting and to have energizing conversations about your research with a wide cross-section of researchers.

• Physical posters: A poster that is located in an exhibit hall and pinned to a poster board. Physical posters are beneficial since they may be visually available for the duration of a meeting, unlike oral presentations.
• E-posters: A poster that is shown on a screen rather than printed and pinned on a poster board. E-posters can have static or dynamic content. Static e-posters are slideshow presentations consisting of one or more slides, whereas dynamic e-posters include videos or animations.

Some events allow for a combination of both formats.

The sections included in a scientific poster tend to follow the format of a scientific paper , although other designs are possible. For example, the concept of a #betterposter was invented by PhD student Mike Morrison to address the issue of poorly designed scientific posters. It puts the take-home message at the center of the poster and includes a QR code on the poster to learn about further details of the project.

• Anticipate who your audience during the poster session will be—this will depend on the type of meeting. For example, presenting during a poster session at a large conference may attract a broad audience of generalists and specialists at a variety of career stages. You would like for your poster to appeal to all of these groups. You can achieve this by making the main message accessible through eye-catching figures, concise text, and an interesting title.
• Your goal in a poster session is to get your research noticed and to have interesting conversations with attendees. Your poster is a visual aid for the talks you will give, so having a well-organized, clear, and informative poster will help achieve your aim.
• Plan the narrative of your poster. Start by deciding the key take-home message of your presentation, and create a storyboard prioritizing the key findings that indicate the main message. Your storyboard can be a simple sketch of the poster layout, or you can use digital tools to make it. Present your results in a logical order, with the most important result in the center of the poster.
• Give yourself enough time to create a draft of your poster, and to get feedback on it. Since waiting to receive feedback, revising your poster, and sending the final version to the printers may take a few days, it is sensible to give yourself at least 1-2 weeks to make your poster.
• Check if the meeting has specific poster formatting requirements, and if your institution has a poster template with logos and color schemes that you can use. Poster templates can also be found online and can be adapted for use.
• Know where you will get your poster printed, and how long it typically takes to receive the printed poster.
• Ensure you write a specific and informative poster abstract, because specialists in your field may decide to visit your poster based on its quality. This is especially true in large meetings where viewers will choose what posters to visit before the poster session begins because it isn’t possible to read every poster.

➡️ Learn more about how to write an abstract

The technical elements of a scientific poster are:

• Images and Illustrations

Don’t be tempted to cram your entire paper into your poster—details that you omit can be brought up during conversations with viewers. Only include information that is useful for supporting your take-home message. Place your core message in the center of your poster, using either text or visual elements. Avoid jargon, and use concise text elements (no more than 10 lines and 50 words long). Present your data in graphs rather than in tabular form, as it can be difficult for visitors to extract the most important information from tables. Use bullet points and numbered lists to make text content easy to read. Your poster shouldn’t have more than 800 words.

Poster sections should have a logical visual flow, ideally in a longitudinal fashion. For example, in an article on poster presentations published in Nature , scientific illustrator Jamie Simon recommends using the law of thirds to display your research—a 3-column layout with 3 blocks per column. Headings, columns, graphs, and diagrams should be aligned and distributed with enough spacing and balance. The text should be left-aligned while maintaining an appropriate amount of "white space' i.e., areas devoid of any design elements.

To ensure the title is visible from 5 meters away, use a sans serif 85pt font. The body text should use a minimum of 24pt serif font so that it can be read from a one-meter distance. Section headings and subheadings should be in bold. Avoid underlining text and using all capitals in words; instead, a mixture of boldface and italics should be used for emphasis. Use adequate line spacing and one-inch margins to give a clean, uncluttered look.

Appropriate use of color can help readers make comparisons and contrasts in your figures. Account for the needs of color-blind viewers by not using red and green together, and using symbols and dashed lines in your figures. Use a white background for your poster, and black text.

Include no more than 4 figures, with a prominent centerpiece figure in the middle of the poster of your study system or main finding. Dimensions for illustrations, diagrams, and figures should be consistent. When inserting charts, avoid gray backgrounds and grid lines to prevent ink consumption and an unaesthetic look. Graphics used must have proper labels, legible axes, and be adequately sized. Images with a 200 dpi or higher resolution are preferred. If you obtain an image from the internet, make sure it has a high enough resolution and is available in the public domain.

Tools for poster design include Microsoft PowerPoint, Microsoft Publisher, Adobe Illustrator, In Design, Scribus, Canva, Impress, Google Slides, and LaTeX. When starting with the design, the page size should be identical to the final print size. Stick to one design tool to avoid formatting errors.

Have at least one proofreading and feedback round before you print your final poster by following these steps:

• Share your poster draft with your advisor, peers, and ideally, at least one person outside of your field to get feedback.
• Allow time to revise your poster and implement the comments you’ve received.
• Before printing, proofread your final draft. You can use a spelling and grammar-checking tool, or print out a small version of the poster to help locate typos and redundant text.

Before giving a poster presentation, you need to be ready to discuss your research.

• For large meetings where viewers of your poster have a range of specialties, prepare 2-3 levels for your speech, starting with a one-minute talk consisting of key background information and take-home messages. Prepare separate short talks for casual viewers with varying levels of interest in your topic, ranging from "very little" to "some".
• Prepare a 3-5 minute presentation explaining the methods and results for those in your audience with an advanced background.
• Anticipate possible questions that could arise during your presentation and prepare answers for them.
• Practice your speech. You can ask friends, family, or fellow lab members to listen to your practice sessions and provide feedback.

Here we provide a checklist for your presentation day:

• Arrive early—often exhibition halls are large and it can take some time to find the allocated spot for your poster. Bring tape and extra pins to put up your poster properly.
• Wear professional attire and comfortable shoes.
• Be enthusiastic. Start the conversation by introducing yourself and requesting the attendee’s name and field of interest, and offering to explain your poster briefly. Maintain eye contact with attendees visiting your poster while pointing to relevant figures and charts.
• Ask visitors what they know about your topic so that you can tailor your presentation accordingly.
• Some attendees prefer to read through your poster first and then ask you questions. You can still offer to give a brief explanation of your poster and then follow up by answering their questions.
• When you meet with visitors to your poster, you are having a conversation, so you can also ask them questions. If you are not sure they understand what you are saying, ask if your explanation makes sense to them, and clarify points where needed.
• Be professional. Stand at your poster for the duration of the session, and prioritize being available to meet with visitors to your poster over socializing with friends or lab mates. Pay due attention to all visitors at once by acknowledging visitors waiting to speak with you.

A scientific poster is an excellent method to present your work and network with peers. Preparation is essential before your poster session, which includes planning your layout, drafting your poster, practicing your speech, and preparing answers to anticipated questions. The effort invested in preparing your poster will be returned by stimulating conversations during the poster session and greater awareness of your work in your scientific community.

➡️ How to prepare a scientific poster

➡️ Conference presentations: Lead the poster parade

➡️ Designing conference posters

A scientific poster can be used to network with colleagues, get feedback on your research and get recognition as a researcher.

A scientific poster should include a main heading, introduction, methods, results, conclusion, and references.

An e-poster is a poster fashioned as a slideshow presentation that plays on a digital screen, with each slide carrying a sliver of information.

A handful of tools can be used to design a poster including Microsoft PowerPoint, Microsoft Publisher, Illustrator, In Design, Photoshop, Impress, and LaTeX.

Start the conversation by introducing yourself and requesting the attendees' names, affiliations, and fields of interest, and offering to explain your poster briefly. Alternatively, you can give attendees ample time to read through your poster first and then offer to explain your poster in 10 seconds followed by questions and answers.

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Blog Data Visualization 12 Scientific Poster Examples [And How To Create One]

12 Scientific Poster Examples [And How To Create One]

Written by: Ivonna Cabrera Jul 02, 2023

Truth be told, scientific posters are effective at piquing interest. It’s incredible how graphics and presentation style can attract audiences.

Want to make a scientific poster but don’t know how? Well, you no longer need to be a design guru if you use Venngage’s Poster Maker .

You can speed up the process even more by using our scientific poster templates.

Before I dive right into scientific poster examples, let’s discuss what scientific posters are in the first place.

Click to jump ahead:

What is a scientific poster?

Best examples of scientific posters, how to create a scientific poster, what makes a good scientific poster.

• What you need to make a scientific poster
• What’s the purpose of a scientific or research poster?

A scientific poster is a visual presentation of research findings or scientific information shared with audiences at conferences, symposiums, and academic events. Scientific posters generally provide information on topics their authors are currently discussing.

Many scientists, researchers and medical experts use scientific posters to explain their findings in a simple and easy-to-understand format.

Of course, text isn’t the best way to show how scientific posters work.

So, I’ll let these examples do the talking.

Academic scientific poster examples

An academic scientific poster presents complicated information in a visually appealing manner.

Choosing the right poster layout is important here. Generally, sections such as an introduction, use, process, and takeaways allow students to understand a process or concept in a step-by-step method.

Here’s a great example of a scientific poster that discusses distillation:

Just so you know, some of our scientific poster templates are free to use and some require a small monthly fee. Sign up is always free, as is access to Venngage’s online drag-and-drop editor.

Often, it’s also important to separate information into categories and develop data in a clear and concise manner.

Is your scientific poster focused on environmental issues? Explore our gallery of environmental poster templates for inspiration and designs tailored to your topic.

Chemistry poster examples

Chemistry posters play a vital role in the scientific community by highlighting the importance of chemistry as a subject.

They also promote a deeper understanding of its principles and applications.

Here’s a great example:

A chemistry poster is usually organized in a logical and structured manner to effectively convey information.

Here are some common elements you can find in chemistry posters:

• Introduction

Here’s another example of a chemistry poster that displays only the abstract to hook the reader.

Lab poster examples

Lab posters are effective at sharing scientific knowledge, promoting discussion and collaboration, and disseminating research findings.

They provide a visual platform to showcase research efforts and contribute to the advancement of scientific knowledge in various fields of study.

In the lab poster below, the impact of overeating and binge drinking on the health of college students is presented in a format that anyone can understand the takeaway in a single glance.

Now that you know everything about scientific posters, it’s time to create your own.

Step 1 – Sign up for a free Venngage account

Start the process by  signing up  for Venngage with your email, Gmail or Facebook account.

Step 2 – Select a template from our library

Besides the examples above, you’ll find a sizeable collection of poster templates and specifically scientific posters to choose from.

There’s a template for every need, from a scientific poster for a case study review to templates focused on presenting complex data.

Step 3 – Edit your scientific poster with our editor

All our scientific poster templates can be edited using a simple drag-and-drop interface.

Feel free to change the colors, text, icons, or illustrations to make the design your own or simply input your data to have an optimized scientific poster in minutes.

Step 4 – Bring your scientific poster to life with icons, illustrations and branding elements

Venngage offers 40,000 icons and illustrations to help you visualize and bring a scientific poster to life.

If you upgrade to a  Business  account, you can also enjoy  My Brand Kit  — the one-click branding kit that lets you upload your logo and apply brand colors and fonts to any design.

Step 5 – Share a link to your scientific poster or upgrade to download

Once you upgrade to a  Business  account, you can download your scientific poster as a PNG, PDF, or interactive PDF.

But you can always share your scientific poster online for free.

Searching for a tech poster template? Explore these tech poster designs for useful and innovative templates.

A good scientific poster is often an attractive and easy-to-read presentation of scientific research .

They may include images, diagrams, graphs and tables, and they often focus on one or two main points.

Combining data and design together makes it easy for readers to dissect information easily, thanks to an attention-grabbing layout, simplified language and easy-to-follow jargon explanations where necessary.

A lot of layouts allow you to prioritize information and separate it into circles or boxes, like in the template above.

This type of poster design allows the reader to consume less time when reading the full context of a situation.

What do you need to make a useful scientific poster?

This is the section you’ve been waiting for — the best way to make a scientific poster from scratch.

Read on to learn about the steps below, and they come with easy-to-follow examples, too.

Study good scientific or academic poster examples

Venngage has great scientific poster templates for your first scientific poster. You can customize these templates using Venngage’s drag-and-drop editor.

Let’s take a look at each of them below.

The sparse but surgically precise use of text here contrasts the lush use of plants to explain photosynthesis.

Short explanations can be accompanied by explainer text in corner resource boxes that discuss the other details of photosynthesis.

Good science poster examples are readable from 10 feet away

There are many reasons why posters should be readable from 10 feet away.

The main reason is to allow readers to fully understand the concept from where they stand or walk.

For example, in a school or office hall, bulletin boards are usually 5 to 10 feet away from potential viewers. A poster that can be viewed within this range entices the audience to come closer and read the details.

School posters effectively engage students by presenting visual content that reinforces learning objectives or communicates important information. Browse our collection of school poster templates for inspiration and ideas.

The second reason is to allow readers to quickly comprehend the poster.

People usually don’t have time to stop and read a poster. In a school or office, everyone’s walking to do something urgently.

Thus, you don’t want to take up too much of your time reading jargon and difficult concepts that even academic peers can take hours to read and interpret.

Being readable from 10 feet away makes it easy for readers to understand your research.

You can use varying font sizes to create great posters. For digital campaigns, make sure that your posters are suitable for modern browsers.

Venngage’s  My Brand Kit  feature allows you to create posters that help your audience understand valuable info.

This is a special tool for Business accounts that allows you to upload logos, choose fonts, and set color palettes to your scientific posters .

Use our real-time collaboration feature to invite team members and work together. You can also leave comments and get feedback instantly.

Alternatively, share your design online, on social media, or via email completely for free.

Make an attention-grabbing, short headline

Attention-grabbing headlines are easy for science articles and posters.

It’s always thrilling to find out about a new plant species or discoveries that debunk old theories.

It’s a good idea to use best practices in making attention-grabbing headlines, even if it is just casual scientific content for social media.

Titles that draw attention and engagement include:

• Trending topics Create headlines according to what is trending. For example, if your study discusses climate change , align your headline to this topic to engage readers.
• Controversial developments An old textbook fact being false is a controversial and surprising topic which you can easily sum up in a headline.
• Issues that address curiosity Humans are naturally curious, so tickling the audience’s curiosity is a great way to create a compelling and attention-grabbing headline.

Use bullets and numbering to make a list easier to read

Bullets, lists and clear language are all tools that improve readability.

Even without fancy graphics and poster backgrounds , a short-sentence, simple-worded post with bullets and lists makes it easy to understand any topic.

Bulleted lists make each subtopic of your scientific poster easy to read. Plus, it allows readers to jump from one subtopic to another without feeling like they missed information along the way.

Designers of scientific posters find it easier to design bulleted and list content because they can place every bullet in different sections, making the poster easy to read.

If you used bullets instead of boxes to explain each subtopic in this poster, you could still read it easily — just not from 10 feet away.

Ensure layout consistency

Layout consistency is the uniform appearance of elements within a design.

It is achieved by employing the same layout, color and typography throughout an entire design.

For example, if a web page uses a consistent layout, each page will be uniform in appearance but not necessarily in content.

Layout consistency is achieved by employing the same pattern, color and typography throughout an entire design. This uniform appearance helps readers navigate for better organization. 

Creating layout consistency is of crucial importance in scientific poster design because coherence creates a familiar mood and attachment for readers.

This template uses the same fonts and complementary colors that give the scientific poster its own coherent, attention-grabbing and informative personality

Related:  Stay ahead of graphic design trends that can help you with your scientific poster design!

Include acknowledgments, names and affiliations

Lastly, all scientific posters include their acknowledgments, researcher names and affiliations underneath the poster.

You can use a footnote to include these details or a resource box. Plus, if you used any links as references in your research, add them to this section.

If you were the researcher involved in this scientific poster , you could include all the information I’ve mentioned underneath the last paragraph using a line to indicate that they are acknowledgments and author information.

Searching for a research poster? Browse through our collection of research poster templates in to get started!

What is the purpose of a scientific poster?

Academics are the only ones who can read and understand a technical scientific paper.

To a normal reader, a research paper’s language and syntax are challenging. Scientific papers don’t prioritize reading flow in their outlines or exposition of data, methods and results.

But with a well-made and creative poster , reading a technical paper becomes easier.

For example, effective scientific posters include images that explain complicated terms.

At the same time, the poster layout makes data and text easy to read. Lastly, scientific posters use simple language that allows even young children to understand concepts.

FAQ about scientific posters

I know you’re all set to make your own designs, but you might want to have these questions answered too.

What should a scientific poster include?

A scientific poster should include an easy-to-follow layout, graphics and color schemes that don’t take away from the reading experience. Successful scientific posters also use short sentences, simple language and bullet points.

How do you write a good scientific poster?

Researchers must focus on the evidence behind the research. Afterward, they can concentrate on using simple language and short sentences to explain their point. Short text and simple words make it easier for graphic designers to create posters with an intuitive layout.

How do you write a scientific title for a poster?

Focus on aligning your title with human emotions and curiosity. Outside human emotions, you can align your titles toward controversial or trending issues. This article dedicates an entire section to writing a great scientific title for a poster, so you should head there to learn more!

Our  Poster Maker guarantees that you’ll make the most intuitive and well-designed scientific posters in a single session.

Make the best scientific posters within minutes today!

Now, you’re ready to make your own scientific posters for print or website use!

If you’re short on ideas, you can use Venngage’s scientific poster templates for inspiration. Besides access to scores of templates, you also get a free drag-and-drop web-based editor by signing up for a FREE Venngage account today. Register now!

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Blog on science communication

How to design a poster presentation so your research stands out

Giving a poster presentation is not the dream of every scientist, but we help you to make a beautiful and effective poster presentation to take advantage of the networking opportunity!

Your research is important, so why waste everyone’s time with a poster with the main message hidden in bullet points and a design that makes it challenging to decipher text and tables?

Check out our extensive Poster Design Guidelines

The ultimate guide for good poster presentation design. Use it to create a well-designed poster that stands out and effectively communicates your research. We’ve created this together with conference organizers, scientists and universities. It’s based over a decade of experience with (visual) science communication.

What is the goal of your poster presentation?

A quick reminder: The main goal of a poster presentation is not to share your research results. If that were the case, you could just publish it, email it to colleagues in your field or hand out copies of your paper during conferences. Instead, the goal of standing next to your poster is to have interaction with other researchers in your field , learn from their critical questions, feedback, and suggestions, and make connections for future collaborations.

Your new goal is to present your work clearly and make sure that people stop to talk to you about your work. To achieve this goal, you and your poster need to STAND OUT. If you do it well, presenting your poster is an incredible learning opportunity. In our e-book about designing presentations , we talk a bit more about how to define your goal and message. Think about what your main message is, WHY your message is so important (typically the ‘background’ section) and only then WHAT the evidence is supporting your message (the ‘results’ section).

Write down your research as a story

We do this exercise in our science communication workshops a lot:

Write down your entire research in a single sentence (commas are allowed). Don’t worry if you don’t get it on the first try. In our workshops, we often start out by writing it down in a single paragraph or a one-minute speech and then shorten it until you have a single sentence. Answering the following questions help you get started:

Why are you doing your research? What is your ultimate goal?

e.g. We want to slow down Alzheimer’s disease, find a cure for small-cell carcinoma, find out which cells are responsible for skin cancer. We want to improve patient care in hospitals. We want to understand the environmental causes of obesity. We aim to study the best way to lose weight. We want to develop a new standard for research outcomes. (Just a few examples from our clients)

What is the underlying problem? Sometimes your research goal is more obscure than curing cancer or solving obesity. People will know these are major problems, and you do NOT need to point this out to them. However, you might be solving a problem people don’t know about yet. If that’s the case, you have to explain the problem AND the goal or solution to the problem. e.g. We think there is a better way to diagnose disease X than is currently done because current practice is very costly.

What exactly are you looking at in your research? How are you executing your research?

e.g. you are studying human behavior, performing cell microscopy, literature research in the national archives, interviews in local communities.

e.g. you are using epidemiology, meta-analysis, RCT, In-vitro study, computer modeling, AI, fieldwork, (online) questionnaires.

What makes your research, approach, or team unique?

e.g. We’re doing the first multi-disciplinary research into obesity prevention / We have an international team with over 20 participating countries / We developed a unique new technique or methodology / We combine all available data to date / We have a specific breed of mice that might answer the question better / This is the first time anyone has ever looked at X or used method Y.

This would result in a sentence like this:

To find out how to slow down Alzheimer’s disease, we are using new metabolomic profiling techniques to find pathways to prevent beta-amyloid proteins from forming harmful plaques in the brain.

This can be the new subtitle or large quote of your poster! It’s the main summary of what you’re trying to achieve.

Read more about writing a research story in our blog How to write a story from your research for posters & infographics .

Have a question as your main title

For the main title, you might want to use something even shorter. You can choose to have a question as a main title. This might lure more people to your poster than a statement. What about “Mental health in hospitals: what can health professionals do to ease the pain?”. It’s the perfect start to a conversation. Imagine what the first question would be that you can ask a person approaching you. It does not tell the whole story but makes people curious enough to walk up to your poster to read the answer or have a discussion with you.

Another example:

QUESTION: Will assessing differentiated dysplasia improve risk assessment of leukoplakia better than current WHO standards?

STATEMENT: Adding differentiated dysplasia to classic dysplasia assessment is a stronger prognostic indicator (HR:7.2) for malignant transformation than current WHO standards.

The 5-second science communication rule

In general, you only have a few seconds to grab attention with your poster. People will only stop at your poster if they are drawn in by an interesting title or a stunning design. When they decided to slow down and start reading more, it takes them about 30 seconds to read your poster. This is not reading in a traditional sense, but more skimming the titles. This means that if your titles are words such as Introduction, Methods, Results, Conclusion they will still have no idea what your research is about!

Reading your poster should not be a chore. Test it with some friends or colleagues. Show them your poster for 30 seconds, and ask them what they think is your main message, and what result/word/graph/design piqued their interest.

Poster prep-time!

• Think about what you want to get out of this poster presentation. Do you want to connect with at least 3 senior researchers? Do you want to get feedback on a specific result? Do you want to discuss your methods and ask others how they would do this?
• Prepare what you want to say when someone approaches your poster. Or better yet, what you want to ask them.
• Think about what critical questions people may have about your poster and prepare a short answer. Is your research about dairy and it is funded by the dairy industry? Expect some critical questions. Be grateful you get these questions, it’s what proper scientific discussion is all about!

Do not conform to “standards” imposed by the conference

We know that you often have to adhere to guidelines for your poster presentation. Maybe you have to abide by a standard template from your institution, or have huge logos from every single collaborator (and even pictures of their locations!) on it. We advise that you do NOT give in to these demands without a fight. Remember: these guidelines are not made by science communication experts, but often by the press officer with a desire for a uniform look or by more senior scientists who think design is something achieved by rainbow-colored text effects in Word. You get our frustration…

Of course, it’s good to adhere to the physical format of the poster mount and have large and legible text, but we’ll try to push you out of your comfort zone here a bit. You will not get punished by anyone for using different colors than your institution, use a different font, and use design in a way that makes your research pop. Remember: you can not stand out if your poster looks like all the other boring posters in the room!

TEXT: How to make sure your main message stands out

Don’t structure your presentation like a paper.

Ditch the abstract/introduction/results/conclusion/acknowledgments structure and create your own interesting titles. Instead: write conclusive titles that people can skim. This means that you should make sure that your titles (the largest texts on your poster) tell your story.

Turn headings into conclusions & quotes.

Instead of the vague descriptive title “Costs of diabetes” you can turn it into the main conclusive message: “Total costs of diabetes have increased to $245 billion.” Which one do you prefer?

This means that you do NOT highlight the least interesting words on your paper, but let the MESSAGE stand out. We cringe when we see the words “Background” highlighted in huge bright blue text, and the main message obscured in smaller text.

An example: How to structure your research (based on https://www.ncbi.nlm.nih.gov/pubmed/32023777 ).

Which behavioral and nutritional factors are targets for stomach cancer prevention programmes?

A meta-analysis and systematic review of 14 behavioral and nutritional factors in 52,916 studies.

Helicobacter pylori infection, smoking, alcohol, high salt intake were identified as the main factors contributing to stomach cancer.

These results may be utilized for ranking and prioritizing preventable risk factors to implement effective prevention programs.

As you can see, with the new structure, it’s already a short explanation of your entire research! Way to go!

TIP: Does your research show negative results? Shout it from the rooftops! Don’t be disappointed, your research is just as important as anyone else’s. Do not hide it, show it, so other people can learn from it.

DESIGN: Keep it clean and simple

How do you think you will come across if you use different backgrounds, colors and fonts for every slide? Does that really make you look creative and professional? We know it’s tempting, but don’t use every tool PowerPoint has given you to design with. Don’t use gradients, drop-shadows, text effects if you don’t know how to use them.

The design of your poster should support your story, provide structure, and make your presentation more effective. Design can also help distinguish between the main message and supporting information. By using different designs for your main thread and quotes, anecdotes, or examples you make sure people don’t lose sight of your most important messages.

We love to show bad examples, so check out this poster presentation dissection:

Only use bullet points for actual lists

If there is one piece of advice we would love for you to remember from this post: do NOT use bullet points for sentences! It transforms them into weird short sentences and doesn’t make your messages any clearer. Please, only use bullet points for actual lists. Like countries or disease outcomes you are measuring. Disregard your instinct to put bullets before sentences and just write a nice readable paragraph instead. People will love you for it! If you’re feeling creative you can always ask yourself the question of whether there are better ways to visualize your bullet points. Showing the countries you’ve gathered data from in an actual map is MUCH more informative than a list (anybody knows where Kyrgyzstan is located exactly?). We often use https://mapchart.net/world.html for creating maps.

COLOR: When in doubt, start with white and grey, and add a single pop of color.

We’re not going to explain color theory here. And don’t be afraid to use ANY color you want. Just make sure to check whether it has enough contrast with the background to be legible (with the WebAIM contrast checker ). Don’t waste your time on this. When in doubt, choose 1 single color (or shades of the same color) and combine it with black for text and white and light grey for backgrounds, boxes, and borders. Add a single pop of color to create focus where you want the audience to look, e.g. important keywords, arrows, and your main message. We have added some color scheme examples in our Poster Presentation Template (see below).

IMAGES: Only use images that contribute to your message

Text alone can be a bit uninspiring sometimes. We encourage the use of images but make sure they contribute to your message. Either use them to show which topic you are researching (e.g. plane aerodynamics, body fat distribution, or the history of women’s rights), or when they have intrinsic value and show something that you cannot point out in words (e.g. the location of an aorta stent, or the flow of information between low-orbit satellites). Don’t add cute images of people, landscapes, university buildings or flower patterns to spice up your poster. Check out our favorite resources for good free copyright-free images and design tools.

So please don’t use random useless stock photo’s like these in your presentation! #facepalm

GRAPHS: Make sure people can read a graph without having to consult a legend or description.

A graph is better than a table. It’s much easier to understand relationships in your data when presented visually in a graph than as numbers in a table. However, a conclusion drawn from the data, presented as a main conclusion with a single number (e.g. alcohol consumption is 23% higher in France than in Sweden) is better than your run-of-the-mill graph with a vague description of the two axes.

Write graph titles as a conclusion of your result.

Which title do you think is better?

Projected disease prevalence and mortality reduction over 20 years for the population aged 18 to 95 years in nine European countries with lower salt intake.

Lower salt intake reduced the prevalence of stroke in Poland by 13.5%

Don’t use separate legends in your graph (e.g. those boxes on the side of the graph). If possible, put the text/label explaining what a line represents next to the line. This prevents people from having to go back and forth between the graph and legend to understand its message.

• Do not copy your complex research paper title as the title on a poster. Create a short and snappy poster title that draws people in.
• Don’t include any text, graph, or image that does not contribute to your main points. If people can understand your main message without them, leave them out.
• Never apply chart junk in your graphs, remove all unnecessary lines/gradients/grids.
• Don’t use high-contrast boxes with rounded corners: this creates weird arrows between boxes that draw your eye to the area in between text.
• Avoid unclear QR codes, people will have no idea what happens after they scan it and it’s often being used for fraudulent purposes.
• Rewrite the title into an intriguing question or statement, so people know what to talk to you about.
• Your main purpose/unique proposition/interesting result should be the largest text on the poster. You should be able to read it from five meters away.
• Ensure that everything on the poster is self-explanatory. Avoid abbreviations and acronyms.
• Make sure it’s clear from the poster who you are. Highlight one of the authors, or add a (recent, professional) portrait, so people can also find you later if they visited the poster when you were away.
• White. Space. Scientists seem to think that white space is wasted space that needs more text crammed in. The opposite is true. More white space makes your poster seem less daunting, and easier to approach.
• Have a call to action on your poster. Who do you want people to contact, and what would you want to talk about in future communications? Include your Twitter, LinkedIn, email if possible.
• When in doubt about the colors: choose white and light grey and add a single pop of color. It’s the safest bet!
• Avoid jargon. You can get into jargon and details AFTER people have approached you and your poster.
• Use enough contrast between the background and letters so people can actually read it. You can check your contrast at: https://webaim.org/resources/contrastchecker/

Creative ideas for those who are ready to conquer the world with their research:

• Laminate your poster and give people a whiteboard marker to write things on it or highlight sections they think are important. This is not only a nice gimmick that people will remember, but can be good for you as a reminder of the feedback you were given. As an added bonus it gives visitors a chance to interact with each other.
• Bring a prop related to your research to the stand. Do you research fat cells? Bring a pound of lard with you. Do you research tooth health? Bring a plastic jaw with you that people can look at.

Tip: Print on textiles instead of paper. Easier to take with you on a plane without tearing or creasing. However, do this only when you are going to use the poster multiple times, it’s a waste of material otherwise.

To hand out or not to hand out?

A hand-out is a great way to get into depth without cramming every single detail into your poster. But you might just have printed 20 copies and nobody to hand it out to. Also, who reads all the things they collect when they get home? In other words: we do not advise you to bring hand-outs.

As useful as it may seem, we think that making the connection is more important than sharing the details of your research right then and there. So instead, give out your LinkedIn or ResearchGate details or your personal website URL, so you are instantly connected and they will see any new updates you post in their timeline. If they are still interested in the details, you have their contact information to send them your paper when it’s published!

POSTER PRESENTATION – A CASE STUDY

Have you read all our tips but still don’t know how to implement them in your poster? Don’t worry, we will go over a case study of an existing poster presentation.

For this case study, we worked together with Joseph Diab , a PhD candidate in bioanalytical chemistry at The Arctic University of Norway (UiT) doing research into Ulcerative Colitis. He wanted to update his poster for his next poster presentation and volunteered with us to make it better.

The BEFORE poster

The poster he made was a typical poster, not bad at all actually, we’ve seen much, much worse… But there was plenty to improve. Let’s go over the poster to find out what could be improved.

The good thing about the poster was that the main title was written in big text, and he even emphasized the most important words. This is a great way to have it stand out more. He did not fall into the trap of having his paper title as the main title, and put it in smaller text below. He was right to make the conclusion bigger as well.

However, there is room for improvement. When you look at the poster while squinting your eyes, only the main title jumps out at you. There is not much larger text to scan to get a feel for what he’s trying to tell us. We’re also missing the reason he is doing this research. Why is it important to reveal the metabolomic signature? If the urgency is missing, people might walk past your poster.

So, to make his poster better we’ve given Joseph some homework questions about his research. These are his answers:

What do you want to get out of this poster presentation?  Joseph: I want to get feedback on how to proceed and validate these finding, and how to unravel the role of microbiota in IBD (Inflammatory bowel disease).

Can you tell me in your own words what the main purpose of your research is? Joseph: IBD is an untreatable nasty disease. The only available treatment just makes the patients go from active inflammation into remission. Most of these patients will develop inflammation again. Moreover, 20-30% of the patients develop very severe outcomes and need surgery, and they might die from complications or from cancer (caused by the treatment failure). In my research, we aim to find a biomarker to predict the outcome from the moments the patient gets the diagnosis.

Why is your research unique? Joseph: This is the first study to determine the full proteomic and transcriptomic profile in treatment-naïve and deep-remission UC patients.

What is the relevance of your results in the real world? Joseph: We are using metabolomics to improve the patient’s stratification in IBD.

We love it when researchers explain something in their own words, it’s so much clearer than when written as a paper! Here are the steps we took to improve his poster:

Step 1: Create an engaging main message.

We’ve rewritten the main message of his poster to include the main goal of his research (to improve IBD treatment) and made it a bit more interesting by adding part of his research results stating that he has found the “first clue”. This is a great way of showing that each research project is just one small step towards final answers, and this can make your audience a bit more curious. Who doesn’t like to figure out clues? This way the title also gives away a part of the results, which makes it easier for people to understand what you’ve accomplished.

Before: Ulcerative Colitis is characterized by altered tryptophan and fatty acid metabolism.

After: Finding biomarkers to improve the personalized treatment of Ulcerative Colitis. Altered tryptophan and fatty acid metabolism provide the first clue.

Step 2: Put the most important messages first.

In Joseph’s poster, like in so many, the conclusion is hidden away at the end of the poster. We’ve moved it up next to the title. In addition, we’ve moved the author affiliations to the bottom of the poster. They were taking up too much prime real estate, and it’s not very relevant for your audience.

Step 3: Create an effective design

We were lucky that Joseph was doing research in a field that is easy to visualize. Ulcerative Colitis is a disease of the large intestines, so we used an illustration of one to enhance the design. This was not just to “make it pretty”, but also to visually show the topic and draw your eye towards the most important message: the conclusion. People recognize an intestine much faster than reading the text.

We stayed away from the boring academic blue. Everybody is using it, which is a good reason to not use it yourself (the easiest way to stand out!). In this case the best choice was to just use the colors from the image. With this bright pink as an accent color, and whites and greys as main colors, you generate a nice cohesive color scheme in a snap!

TIP : If you can find a relevant image for your poster, always use that color in your color scheme! PowerPoint now has an eyedropper tool that enables you to pick any color from an image and use it in texts or boxes.

We wanted to separate the different paragraphs, but not draw too much attention to it by using dark backgrounds, thick borders or lots of contrast, so we used subtle shadow which divides the main sections but does not distract.

Step 4: Emphasize your most important messages

Our advice is to de-emphasize words such as methods and background . However, this might be a bit scary, since it deviates so much from what posters have looked like for years. So we decided to keep it, but use a smaller font size. We used the pink color to emphasize the most important sentences and draw your eyes towards them. If you squint and just read the larger pink text, you should be able to understand the research. We wanted to make it stand out more and make it bigger, but there was not enough space on the poster to increase the font size. An important lesson in working with limitations!

Step 5: Make it engaging and easy to understand for your audience

To make sure the answers to Joseph’s homework were included in the poster, we came up with the “What’s new” section. Just reading this section gives you a very good grasp of the main goal and why the research is unique.

The “How can you help?” section prompts the visitor to have a conversation and invites them to share their ideas about this topic. This is the conversation starter you need for a successful poster presentation.

Step 6: Kill your darlings

There is never enough space on a poster, so we needed to scrap some of the texts and graphs. For each graph, we asked whether it was really necessary to include. Did this graph really contribute to the main message, or could anyone at the conference understand the research perfectly fine without it?

As you can see, we ditched one of the two almost similar multivariate analysis graphs. They showed almost the same thing. We also removed the Venn diagram. It contained some very detailed information that was not essential for the main message and therefore took up too much valuable space.

We also wrote new titles for the graphs in the results section. Instead of a descriptive title (Pathway analysis), we wrote a concluding title (Integrated pathway analysis provides a unique and detailed snapshot of the metabolic changes in the onset of UC.). You want to give away your conclusion from the graph, not have people spend 5 minutes trying to figure it out themselves from looking at the dots.

In the graphs we made the outlying pathways more prominent with the dark blue background, so you can immediately find these pathways without having to read all of them.

Step 7: Background information & call to action

There is always some boring information you have to include, or your supervisors won’t be happy. Logos of your institutions, affiliations, the title of your paper. We put them where they belong: on the bottom of the page in smaller font. Very few people will be interested in this at first glance.

We do want to show who the person is behind the poster, so we kept the headshot of Joseph and added a call to action: Connect with Joseph Diab for more details and a discussion of this paper.

This lowers the threshold for people to connect with Joseph later. After all: he invited them to email him already! Since Joseph is active on Twitter we included his Twitter handle as well as his email address. This is very important. If you want to keep in touch with people who pass by, you have to give them your contact information.

A QR code might sound very hip, but we advise against using it. For starters, it’s not really telling anyone where you will end up. Are you linking to the paper, to Joseph’s personal website, his Twitter account, or his University’s website? People might not even have a smartphone or QR reader. The best thing is to ask people on the spot to connect with you on LinkedIn, Twitter, or send you an email, so you’re sure they will keep in touch.

The result:

Check out Joseph attracting attention with his new poster at the European Crohn’s and Colitis Organisation (ECCO) 2020 annual congress:

Let us know what you think!

Do you have a question that wasn’t answered in this article? Write to me at [email protected] , or check out our workshop on Poster presentation & Infographic design .

A poster presentation template to not take too seriously

Want to get a head-start on designing your poster? We’ve developed a simple template for your poster to get you ahead of the curve. But don’t take this template too seriously! In fact, we usually advise against using templates, if everybody starts using them, nobody will stand out. It’s your job to make it interesting and fit your needs and limitations.

About the Author: Liesbeth Smit

Search for more scicomm tips:, read more about science communication:.

Write a compelling title about your research

How to write a story from your research: structure for posters & infographics

Tool to create your own data visualisation with icons

Increase the visibility of your research project website and reach your target audience

Find inspiration for your design & create a unique style for your research website

Define the goal & pitch for your poster presentation

Become a pro science communicator with our workshops.

Impact through creative science communication

Do you want to have a positive effect on the world? We'll make you think about your goal, audience, and message and ensure you know what it takes to create impact! Also available as a keynote lecture.

Basics of science communication, pitch your research to any audience

By understanding your audience and aligning your message to their needs, you can really get your point across. In this workshop you’ll create a short pitch or article to practice just that.

Design effective posters, graphical abstracts & infographics about your research

Create beautiful and effective infographics, posters and graphical abstracts. You will learn the best practices in design to make sure your work gets noticed and is easier to understand.

Science and journalism: how to pursue and navigate media attention

Do you want to be more confident around journalists or the media? Or do you want to take advantage of the opportunities that social media offer for scientists? We'll get you started!

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How to Prepare for a Scientific Poster Presentation

The purpose of holding poster sessions at professional meetings is to provide a time to share information with the research community in a conversational manner.  If you have never attended a scientific meeting before, spend a few minutes looking up conferences in your research area and explore the schedule. If your research is ready for presenting at a conference, talk with your mentor and consider applying for funding through an URSA Travel Grant!

Many times scientists will present preliminary data or pilot projects during poster sessions. Discussing your research one-on-one can build collaborations and help you recognize gaps in your experimental design. Poster sessions are a great place to receive feedback and meet others interested in your work. Graduate students often go to conferences as a way to make contacts that will help them transition to the next step in their research careers.

URSA Scholars Week is an opportunity for you to showcase your work and develop your scientific communication skills. The sessions take place in the Baylor Sciences Building.  During the poster session you may talk to faculty or students, both of which can help you learn to share your knowledge in a clear, concise, and correct manner. You are not participating to be "judged", but to learn and grow from the experience. We hope this helps you transition from a ‘student researcher’ to a ‘scientist’!

Below are a few ideas for you to consider when presenting your poster. 

• Budget money and time for poster production.
• It is difficult to say how many people will come to your poster. Be sure to invite your friends, families, professors, lab team, and so on.
• Practice, practice, practice!
• Most often, viewers will ask you to tell them what you did.  Be prepared to give a 1-2 minute summary  (elevator pitch) that anyone outside of your field can understand. Surveys show it’s the first 10 seconds that matter most! Do not use notes!
• Be welcoming and engaging!
• You might start with the overall results, which often stimulates questions.
• You might say- Would you like me to walk you through my poster on ____? (Fill in with the most interesting fact from your research.)
• Be a story-teller!
• Expect to be interrupted with questions, but if you don’t get any, ask if there is anything that was not explained clearly. Ask for feedback or questions.
• Embrace the challenge!
• You should be able to explain the entire poster in less than 10 minutes.
• Dress for the occasion.

How to Design a poster

Work with your mentor to make a visually appealing poster appropriate for your discipline. There are many sites that provide templates for PowerPoint posters.  Posters for Scholars week should be 48”x36” or 48"X48".  

Free PowerPoint Poster templates

A few resources:

7 Tips for Preparing a Winning Scientific Poster Presentation

How to prepare a scientific poster

Tips for Presenting Your Scientific Poster

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104: How to Give a Perfect Poster Presentation

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It’s a tragic fact: many jaw-dropping, eye-opening, and heart-pounding research results never makes an impact on the scientific community.

And it’s partly your fault.

By “your,” of course,  I mean all of us.  Because when we waste the opportunity to share our results in their best light at a scientific conference or poster session, our viewers may overlook this valuable insight.

But we can do better!  With a little planning, collaboration, and hard work, we can make even a humble poster presentation a vehicle for inspiring the next discovery and building our scientific network.

Let’s get started!

Poster Perfect

A poster session is a unique opportunity for a young scientist.

As a viewer, you get the chance to engage in a casual conversation with other scientists, often one-on-one, about a topic that interests you.  It’s an opportunity to ask for clarity, pose a question, or offer ideas without an audience of 200 staring at the back of your head.

As a presenter, you get all of those benefits, as well as an opportunity to build your network and identify collaborators.  You also get many chances to practice your ‘pitch’ as new visitors step up every few minutes.  It will sharpen both your skill as a communicator and your research plan.

And while there are probably some guidelines for being a good poster-viewer, in this episode, we focused our discussion on the best ways to prepare and present a poster.

Before You Begin

As with any presentation, answering a few questions before you get started will save you hours in front of the computer.

Know Your Audience

If you are presenting to the Microbiology Conference, you may want to include more detailed background information than if you’re presenting to other experts in your sub-field at a Malaria Symposium.  Space is limited, and thinking ahead about what your audience may, or may not, know will help you prepare for the proper range of visitor experience.

Start Early

You may be a wizard of poster creation and can put off your design until the night before you fly to the conference, but that’s a bad idea.  Instead, leave extra time before printing share your file with collaborators for review.  They need time to look over your work and offer feedback before it’s committed to (gigantic) paper.

Practice, Practice, Practice

You’ll also need time to practice presenting the poster.  More on this later, but sometimes the act of presentation lets us see where we have gaps or mistakes in the logic or design.  It’s a good idea to practice with people from outside your lab because if they are already familiar with your work, they won’t notice when you skip steps or fail to explain a concept clearly.

Find Your Story

It may sound odd, but poster presentation is a form of story-telling.  The best posters make that story clear and concise.

Even if you have multiple projects in the lab, choose ONE to present in your poster.  Start by jotting down a central question you’re trying to answer, or a hypothesis your lab is testing.  Keeping this key idea in mind as you prepare the presentation will give you a firm structure on which to hang the other elements.

Making a Poster

There are a couple of broad guidelines to keep in mind as you create your poster.

First, remember that the poster is a visual form, and space is limited.  That means you should avoid printing long paragraphs of text.  Instead, use the space to display graphs, images, and figures, with a few bullet points or figure legends to help the viewer track the story.

Second, stick with a ‘standard’ layout.  Your viewers have been trained for years to look for titles at the top and conclusions on the bottom right.  You make viewing your poster harder by moving these elements around.

Third, maintain consistency within your poster.  Stick with one or two fonts, and be sure that headings, bullets, and figures are matched in style, weight, and size.

Finally, give your work some breathing room.  White-space is important, and will make the poster more readable.

Poster Pieces

Manuscript titles are often formulaic and a bit dull as they describe the basic findings of the research paper, but your poster title can be more creative.  The goal is to catch a viewer’s attention while also letting them know what they’ll see when they visit.

Again, remembering your audience, include enough information to help them understand your main question or hypothesis.  Avoid paragraphs, and include a figure or diagram if you can.

Hypothesis / Main Question

This section is an absolute must, so don’t forget it!  It lets the viewer instantly understand what the poster is about and what they can expect to learn if they follow you through to the conclusion.

Again, a diagram or figure works great here.  Use this section to help the viewer understand your experimental approach to the question.  You don’t need to detail every last step – save that for the paper you publish!

This is where the action is.  Remember – you don’t need to include every experiment you’ve ever done.  Just describe the results that help address the main question/hypothesis.

Use descriptive figure titles that help the viewer understand your conclusion.  “Gel of Protein X” doesn’t help anyone, but “Protein X is Up-Regulated After Drug Treatment” tells them what they should expect to see in the scan. 

Cut out extraneous information or parts of the image, and use arrows or boxes to help direct attention to the relevant parts.

Double check this section for readability – axes and labels can often be too small to read from a four-foot distance.

Conclusions

Another chance to draw a diagram!  Or use 2-3 bullet points to help summarize what you’ve found.

Other Sections

Some posters include acknowledgements or future directions.  These are optional and might make sense on a case-by-case basis.

Every poster should include the author’s contact info, though!  This allows people to reach out even if you’ve stepped away from the poster, and helps collaborators keep in touch after the meeting.

Presenting a Poster

Crafting the perfect poster is only half the battle, now it’s time to describe that work from start to finish.

Timing is Everything

Walking a viewer through your presentation should take roughly five to seven minutes.  That doesn’t seem like a long time, but it’s an important target.  Many presenters take too long to share the poster, leaving the audience bored, uncomfortable, and searching for a way out.

By telling your story in five minutes, you let the audience guide the conversation.  If they’re satisfied with your description, or bored out of their minds, they can move on to another poster.

If they’re excited and want to learn more, they can ask questions or probe the results more deeply.

Act Like an Actor

As you present, remember that you mustn’t turn your back on your audience!  You’ll be tempted to turn to look at the poster yourself, closing off the conversation.  Instead, keep an open stance and point out relevant sections off to your side.

Also, check your enthusiasm.  Too many poster presenters seem bored, tired, or listless.  If they don’t think their work is exciting, why should their audience?! 

Stop a moment to notice your energy level, and try to step it up as you present.  Make eye contact, welcome new viewers as the approach, and modulate your voice. 

Your enthusiasm for your work can be contagious.

Tailor Made

Because most poster presentations occur one-on-one, it’s imperative that you actively tailor your pitch to the person standing in front of you.

When they step up, you can briefly ask about their background or interest in the subject.  If they’re a neophyte, you’ll want to avoid jargon and check that they’ve understood each section before moving on. If they’re an expert, they may want to skip straight to the results!

Be aware of their cues and body language, and let them help steer the conversation.

That’s it! Now you’re a poster-presenting-pro!  Go make a splash at your next poster session, and be sure to share YOUR tips and ideas for poster presentation in the comments below.

For more information on attending conferences, check out Episode  097: Conference Like the Pros – How to Plan, Network, and Win

I’m Getting Seasick

This week, we sample a very special ethanol that has probably traveled farther than we have. 

Jefferson’s Ocean Bourbon  spends its time in a barrel bobbing around on a research ship as it sails around the world!  Supposedly, all of that rocking, equatorial heat, and sea spray mimics the way bourbon tasted when it was shipped back from the New World.  

Best part: you get to read the Captain’s Log of each batch’s journey!

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How to Create a Research Poster

• Poster Basics
• Design Tips
• Logos & Images

What is a Research Poster?

Posters are widely used in the academic community, and most conferences include poster presentations in their program.  Research posters summarize information or research concisely and attractively to help publicize it and generate discussion. 

The poster is usually a mixture of a brief text mixed with tables, graphs, pictures, and other presentation formats. At a conference, the researcher stands by the poster display while other participants can come and view the presentation and interact with the author.

What Makes a Good Poster?

• Important information should be readable from about 10 feet away
• Title is short and draws interest
• Word count of about 300 to 800 words
• Text is clear and to the point
• Use of bullets, numbering, and headlines make it easy to read
• Effective use of graphics, color and fonts
• Consistent and clean layout
• Includes acknowledgments, your name and institutional affiliation

A Sample of a Well Designed Poster

View this poster example in a web browser .  

Image credit: Poster Session Tips by [email protected], via Penn State

Where do I begin?

Answer these three questions:.

• What is the most important/interesting/astounding finding from my research project?
• How can I visually share my research with conference attendees? Should I use charts, graphs, photos, images?
• What kind of information can I convey during my talk that will complement my poster?

What software can I use to make a poster?

A popular, easy-to-use option. It is part of Microsoft Office package and is available on the library computers in rooms LC337 and LC336. ( Advice for creating a poster with PowerPoint ).

Adobe Illustrator, Photoshop, and InDesign

Feature-rich professional software that is good for posters including lots of high-resolution images, but they are more complex and expensive.  NYU Faculty, Staff, and Students can access and download the Adobe Creative Suite .

Open Source Alternatives 

• OpenOffice is the free alternative to MS Office (Impress is its PowerPoint alternative).
• Inkscape and Gimp are alternatives to Adobe products.
• For charts and diagrams try Gliffy or Lovely Charts .
• A complete list of free graphics software .

A Sample of a Poorly Designed Poster

View this bad poster example in a browser.

Image Credit: Critique by Better Posters

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How to Make a Successful Scientific Poster

Published on 18 Apr 2023

Good science goes nowhere if it’s not communicated well.

Poster sessions at scientific conferences are a hub for knowledge dissemination and research networking. So, knowing how to design a good conference poster is a big part of becoming a successful scientific communicator and sharing your work with a larger community.

Making a scientific poster can be an exciting and rewarding experience. A well-designed poster can help you showcase your research to attract the attention of fellow scientists and potential collaborators or sponsors.

So, to help you get started, this scientific poster guide covers all the bases. From a step-by-step poster creation process to useful examples and templates, you’ll find everything you need here to put together a successful scientific poster.

Students discussing during a scientific poster session.

What is a scientific poster?

A scientific poster is a visual representation of research or scientific work presented at a conference or other professional gathering. The goal is to present complex research information in a way that is easy to understand and visually engaging for conference attendees. You want to concisely tell the story behind your science, all while making it accessible to non-expert audiences.

Scientific posters can include text, figures, tables, graphs, infographics, charts, and images to convey the key findings of a research project (these elements may also be used to highlight the significance or implications of the research). A scientific poster typically consists of a large, printed sheet of paper or fabric, on which the presenter displays the results of their research in a clear, concise, and visually appealing manner. If you’re presenting at a virtual poster session , your “poster” might be a digital file, a presentation, or a recorded video.

During a conference poster session, a researcher usually stands by their poster display while other conference participants wander through the room, viewing presentations and interacting with various authors as they go.

What is a good size for a scientific poster?

The ideal size for a scientific poster will vary depending on your conference or event requirements. However, the most common size is 48 inches (122 cm) wide by 36 inches (91 cm) tall. This size allows for easy transportation and can fit on most poster boards or display areas.

Regardless of the common size given here, it's still important that you check the specific requirements of the event where you will be presenting, as they may have different size limitations or guidelines (the event or conference website is usually a good place to find this information). Resizing a finished poster can be a real pain. So, it’s best to check the conference requirements first thing so you can start your poster off on the right track.

One important thing to keep in mind when designing your academic poster with any digital software: It’s better to start bigger (when it comes to pixels). Also, make sure to send a high DPI image (eg. 300 DPI) for printing to ensure a high quality print.

What is the best software to make a scientific poster?

Microsoft PowerPoint and Google Slides are two of the most common and easy-to-use programs for making scientific posters. Adobe Illustrator is sometimes used by individuals with more advanced design skills. The best software to make an effective poster will depend on your personal preference and/or familiarity with the tools available.

Here’s a handful of popular software options for making scientific posters (and their benefits):

Microsoft PowerPoint : PowerPoint is a widely used software for creating presentations, and it can also be used to create scientific posters (by designing an entire poster on a single presentation slide). It also offers a variety of design templates and tools to create visually appealing posters. Many university computers give students and staff access to the Microsoft suite of tools, so this can be a good free option.

Google Slides : Similar to PowerPoint, Google Slides is a popular software for creating presentations (with the added ability to create scientific posters). It’s free to use which makes it one of the preferred options for early-career researchers.

Adobe Illustrator : Illustrator is a vector-based design software that is ideal for creating high-quality graphics and images. It offers advanced features for typography, color management, and image editing. However, using any Adobe software often comes with a hefty subscription price (and a steep learning curve if you’re unfamiliar with the tools).

Canva : Canva is a web-based graphic design platform that offers a variety of templates and tools for creating posters and other visual media. It is user-friendly and requires no design experience. You can get a free personal account (or pay for upgraded features).

LaTeX : LaTeX is a document preparation system that is often used for scientific publications and presentations. It offers advanced features for typesetting equations and mathematical symbols.

Mac Pages : I made 3 posters during my PhD using Mac Pages. I found it quite easy to work with to add text boxes and colored sections. It’s very similar to PowerPoint in many ways. This is an excellent option for Mac users since it’s free.

InkScape : InkScape is a great tool for students on a budget (it’s free). It offers a simple and efficient way to create vector designs or scientific illustrations.

If you’re attending a virtual conference, you may have additional options for creating a virtual scientific poster. In this case, recording on Zoom, adding audio to a slideshow on PowerPoint, or recording on Quicktime are all good options to consider. Check out our article on guidelines for a virtual poster presentation for more advice.

How to make a good scientific poster for a conference

A well-designed and informative poster that effectively communicates the key findings of your research is your primary goal.

You’ll want to make sure you tailor your poster to the context you’ll be presenting in (i.e. the size of the space, your presentation format, and the level of knowledge your audience is likely to have about your research topic). You’ll also want to give yourself enough time to finish your poster (anywhere between 5 days to a few weeks depending on how much experience you have).

Before we dive into the details of the scientific poster creation process, here’s a highlight of what makes a great scientific poster (and common mistakes to avoid):

So, keeping the above highlights in mind, here’s our step-by-step guide to help you make a scientific poster that will stand out at any conference:

1) Decide on the poster narrative and key messages

Before you begin designing your poster, plan the core content. Start by considering the purpose of your poster and the key message that you want to convey. Identify the main findings of your research and the most important conclusions that you want your audience to take away from your poster. Keep these messages in mind and then think of the varied ways you could weave them into a connected narrative (both visually and verbally) when presenting your poster. This is a great exercise to help you get better at storytelling in science in general.

Later on, when you design your poster and format it, these key messages will need to visually stand out so that someone walking by or scanning your poster can pick them up without stopping to read the full thing.

2) Decide on the sections of your scientific poster

Once you’ve determined your key message(s), you’ll need to organize your research content into sections that make logical sense. Like the abstract in a scientific paper, your poster should have sections summarizing the background and rationale, methodology, results, and the implications of your work. Some common sections included in a scientific poster include:

Title, Key Finding or Takeaway - Highlight the core message in a catchy way.

Introduction - Provide background information and a clear research question or hypothesis. Introduce only what’s necessary to address any knowledge gap.

Methods - Explain the methodology used in your research. This is often the easiest section to skip (or merge with the results to save space and tell your story better).

Results - Present the key findings of your research in a visually appealing way in the results section. Use graphs and tables with legends and titles.

Discussion - Interpret and discuss the implications of your findings.

Conclusion - Summarize your research and its significance. Comment on possible future research. This section can easily be combined with the discussion section.

Citations & Acknowledgements - Reference important materials, your institutional affiliation and thank individuals for specific contributions to your research. This can be smaller than other text so as not to distract from the core message, but it should be included somewhere.

Prompt to Find Out More - Give interested readers an easy option to dive further into your research. Include a resource link (or a QR code) to additional materials.

Keep in mind: these are common sections included in a poster, NOT required sections. Feel free to get creative with more descriptive headings or combine sections if it helps you communicate your message better (and in fewer words). And, wherever possible, think of ways to tell your story through figures and illustrations rather than through text. Biorender and the Noun Project are both great resources to help you find and create visuals for your poster.

3) Create your poster layout and structure

Once you have a clear idea of the content that you want to include, create a rough layout of your poster. Decide on the overall structure of your poster and the placement of each section. This is a great time to pull out a sketchbook and a pencil to mess around with a few different ideas. Or, if you prefer a digital drafting process, you can start making your layout in your software of choice right away.

To make the design process easier, you might want to choose a poster template to customize. There are heaps of useful scientific poster templates available online that you can use ( this collection is a good starting point). Some universities and research centers even provide poster templates that use a specific color scheme and already include the necessary logos. Check whether your institution has a template like this and consider using it if they do - it will save you a lot of time!

Your poster layout should be well-organized, with each section following clearly from the previous one, creating a visual path that tells a coherent story. Decide what will be the direction that the information flows (i.e. left to right and then down? OR top to bottom and then to the right?). Someone who is looking at your poster should not have to jump from one side to the other in order to understand your work. Consider the use of numbers or arrows to indicate the flow of what comes next. Or get creative with eye-catching visuals that naturally draw the reader's eye through the sections in a logical order.

4) Spruce up your scientific poster with a bit of style

The visual design elements (especially colors and fonts) that you choose for your poster can have a big impact on its effectiveness. When choosing a font, consider both the font type and the font size. Picking to read and size is important to help to structure the poster content.

Choose a color scheme that is visually appealing and easy to read (free generators like Material Palette are handy for this if you don’t have an eye for design). Be sure to use high-contrast colors to make important information stand out and to help visually impaired visitors.

Choose fonts that are easy to read and make sure your chosen font size is readable from a distance. Also, consider using a pattern of varying font sizes and/or types to help visually differentiate between poster title, body text, headings, and poster highlights. Use no more than two or three different fonts in your poster overall to avoid clutter and confusion.

If you’re planning to feature a specific image or illustration in your poster, consider using it for inspiration for your color scheme or fonts. It will ensure that your final poster has a more cohesive and less cluttered look.

5) Put all the pieces of your poster together

If you’re using software like Powerpoint: First, choose your page size. Then, start to create content blocks and insert text where appropriate.

If you’re uploading pictures of any sort to your poster design, be sure to use high-quality, high-resolution images. Only import images with 300 dpi resolution (saved in PNG or TIFF formats) to your poster. Double-check to be sure you’ve uploaded good pictures: a high-quality image should not appear blurry or pixelated at 100% zoom.

Once you have your template and design elements in place, it's time to add your content. Begin with the main sections of your poster, such as the introduction, results, and discussion. Use graphs, charts, tables, and images to present your data in a clear and visually appealing way.

When adding text, use short sentences and bullet points to make it easy to read. Use headings and subheadings to break up the content and make it more visually appealing.

6) Print your scientific poster and get ready to present it

Once your poster is complete, it's time to print it so it’s ready to present at the conference. Again, it’s important that you read the conference guidelines very carefully and print your poster in the correct size and orientation. Make sure you print in the highest-quality as well.

Some institutions have dedicated printing facilities, but you can also visit a copy shop that has a large-format printer. If you haven’t had to get a poster printed before, it’s worth asking a colleague for recommendations on a good local spot. Or, if you are feeling creative, you might want to go a different route and print your poster on fabric (this gives you the option to reuse it as a unique table cloth or picnic blanket in the future).

Whatever your printing format, make sure you budget enough time for a reprint if disaster strikes (a week or more of buffer time is a good bet). It’s also worth testing printing out with a “dummy poster” on a small piece of paper. This will allow you to check that everything looks okay when printed before you spend a good chunk of change on the final, full-sized poster.

Finally, when preparing for the conference, be sure to bring all of the necessary materials with you, such as pins or velcro strips, to hang your poster. It doesn’t hurt to also have a digital copy of your poster on a thumb drive just in case something happens to yours in transit. Many conferences have onsite printing services that you could resort to in the event of a mishap.

A few extra tips to help you make a scientific poster

Just a few more helpful things to keep in mind when designing your scientific poster:

1) Quality over quantity

A little bit of text goes a long way on a poster - in fact, the fewer words the better. Posters with less text are more inviting and easier to absorb. Don’t forget that you will be there to explain your work, so there is no reason to try to include everything in the text. Shorten your text by summarizing sections with bullet points and highlighting the key messages.

As mentioned in this article on designing conference posters: If all of your text is kept to a minimum (500 words), an average person could fully read your poster in about 5 minutes. Think about how long you’d want to spend reading through a poster, and use that as motivation to chop your content down to even less than that 5-minute reading mark.

2) Use color, visuals, and white space strategically

Great posters maintain a good amount of white space around the text boxes and figures. A cramped poster is hard to read (and intimidating to passing attendees looking for catchy, quick takeaways). A safe bet is to always include more white space than you think you’ll need.

As much as graphics and visuals can help, they should only be used if they truly are helpful. Don’t get too wrapped up in “decorating your poster.” Get rid of any images or illustrations that aren’t directly related to your research and that don’t help you highlight the key messages you want to deliver.

Finally, resist the urge to use a blown up photo as your poster background. All it adds is confusion and clutter. You’re better off using a light, neutral tone in the background and adding interest with relevant, informational graphics.

This image from brightcarbon shows how good visuals and spacing can make a poster catchier and better at quickly delivering information. They’ve also got great templates for posters if you’re looking.

3) Get picky about your poster fonts and formatting

After you’ve looked at the big picture design and made sure your key message is coming across clearly, dive into the details to perfect your poster:

• Try to make all of your text boxes the same width. It keeps things visually consistent.
• If possible, keep paragraphs to 1-2 sentences rather than big blocks of text.
• Use italics instead of underlining. Underlining draws too much attention to a word.
• Don't use fancy fonts. They make your poster look busy and can make it harder to read (especially for people with dyslexia). In general, sans serif fonts are easiest to read.
• Except for a few words that you might want to highlight, ensure that all of your text is black or a dark color to create better contrast and readability.

4) Don’t be afraid to get a bit creative

We’ve listed some common poster elements and templates in this article, but that doesn’t mean you should hesitate to be creative. Think about design elements or images that are relevant to your research and that could make your poster stand out from the crowd. A few ideas to get your creative brainstorming started:

• Add hidden informational panels behind paper flaps on your poster to make the experience more interactive.
• Attach objects or physical things to add some dimension/interest to your poster.
• Bring props or handouts to supplement your poster beyond what exists on it.

The same goes for your poster layout. Don’t be afraid to completely switch things up in a way that suits your research. A twitter-famous example of this was Mike Morrisons take on the best conference poster layout:

Mike displays his poster layout (Image Source: NPR )

Mike’s innovative take on the research poster template prompted other researchers to think about how to reinvent the wheel. His video on poster sessions captures the need for this kind of creative approach perfectly. A few conferences even adopted it as their required template.

5) Get a second (and third) opinion on your scientific poster

Before you finalize your poster, make sure to review it carefully for accuracy, completeness, and visual appeal. Check for spelling and grammar errors and make sure that all of your data is presented accurately.

Print out a draft of your poster and ask a colleague or mentor to review it and provide feedback. It’s also worth getting feedback from someone with limited understanding of your research topic (they’ll be able to give you an idea of how accessible the wording is and a good review on your design without being bogged down in the technical details). Based on the feedback you receive, make any necessary revisions before finalizing your poster.

Some scientific poster examples (and reviews)

So far, this article has outlined the theory behind making a great poster. But, putting it into practice isn’t always as simple as a 6-step process. You might still be having difficulty visualizing what a good poster looks like (or thinking of ideas for your own). So, take this next section as a bit of creative inspiration. I’ve gathered a handful of posters from my network and given them a quick review based on the design recommendations above.

POSTER ONE - A Fine Figure (or a Few)

Made with: Mac Pages Shared by: Matthieu Chartier (Founder, Fourwaves)

Poster highlights:

• The use of figures and visuals helps to explain the method developed.
• Paragraphs are short and highlight key information.
• The poster isn’t divided into the classic scientific poster sections (let that creativity through!). Instead, because it’s describing a newly developed method, it’s divided into an introduction, method, validation, and applications.

Pieces to improve:

• There are a lot of different colors used. This makes it hard to identify the different sections and the structure of the poster at a glance. Converting the figures and fonts to a more uniform color scheme could help with the visual appeal to people walking by.
• The use of white space could be better (it feels a bit cramped). It would be better to leave some text out and simply mention that information when speaking with visitors during the poster session.

POSTER TWO - An Effective Contrast

Made with: Powerpoint (and figures with BioRender) Shared by: Simon Fournier (Business Development, CQDM)

• The poster contains clear sections with headings that have good contrasting colors to draw the eye (dark blue on white).
• The figure generated with Biorender is clear and is a good support material to use during the actual poster presentation.
• The use of bullet points helps distinguish the key messages.
• The title of the poster could be a bit more punchy to attract attention.
• Figures could be incorporated more to illustrate the data and draw the eye to the poster.

POSTER THREE - Colorful

Made with: Inkscape Shared by: Vincent Nault (CEO, Lumed)

• The use of figures helps to illustrate the data and break up the paragraphs.
• A good amount of information is delivered with a relatively small amount of text.
• The combination of colors is distracting at times. It’s not a complementary palette.
• The font sizes seem to vary widely and the bright yellow font is difficult to read.
• Sections don’t flow in a continuous logical order (gives the sensation of jumping around a bit when you’re trying to find the next section).

POSTER FOUR - Beauty in Simplicity

Made with: Adobe Illustrator (contains 3D rendered images created in Autodesk Maya). Shared by: Mouhanad Babi (PhD, Microscopist and Scientific Illustrator)

• The best thing about this poster is its simplicity. It only has 3 main sections.
• It’s not cramped with text and data and has a lot of white space.
• Easily read and understood in a short period of time.
• Bullet points are used well to share key information.
• The title could be a tad bit catchier.
• There is no contact information if someone wanted to reach out to the presenter.

FUN FACT: This poster was presented at the Biophysical Society of Canada in Montreal in 2017 and won the best poster prize 🏆!

POSTER FIVE - Room to Breathe

Made with : PowerPoint Shared by: Maxime Descoteaux (CSO at Imeka, Research chair in neuroinformatics)

• This poster really breathes! It’s mostly white with only darker colors used to clearly delineate the different sections.
• The content is straight to the point. It highlights the problems with existing compression formats then goes straight into the developed method and results.
• A short sentence to summarize the key conclusions would be helpful. However, leaving it out could also encourage the reader to ask the presenter and spark a conversation!

POSTER SIX - Curiosity and QR Codes

Made with: PowerPoint Shared by: Natália Teruel (from the Najmanovich Research Group )

• The presenter used small lines to link each bordered section. This guides the viewer well from one section to the next.
• The quality of the figures is high and gives a good first impression.
• The use of QR codes with a small label is a handy way to get people to dive deeper.
• A larger font-size or unique section header style would help make the structure clearer.
• The font color is far too light. It’s hard to read.

Conclusion: Making a great scientific poster

You’ve read the advice. You’ve reviewed the examples. You’ve heard what NOT to do.

What’s next?

As daunting as the task may seem, creating a scientific poster can be a lot of fun. It’s extremely rewarding to set up on the day of the poster session and see your work summarized and displayed in one big, visually appealing package.

So, plan your content carefully, choose a template that works for you, experiment with design elements, and present your research in a clear and visually appealing way. And, as always, don’t be afraid to get creative as you work toward your finished poster!

Acknowledgements

I'd like to thanks all those who contributed some tips and poster examples: Maxime Descoteaux, Natália Teruel, Rafael Najmanovich, Mouhanad Babi, Vincent Nault and Simon Fournier.

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How to Make a Good Poster Presentation

• First Online: 02 February 2019

Cite this chapter

• Baris Kocaoglu 8 ,
• Paulo Henrique Araujo 9 &
• Carola Francisca van Eck 10  

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Poster presentations are a key component of any scientific conference. They are an excellent platform for a researcher to present their study to a large audience. Therefore, it is important to prepare the presentation in a way that catches the eye of the people attending the meeting while presenting the key data in an easy to interpret format. This will encourage the audience to engage in an academic discussion, which is vital for the researcher to obtain feedback on their study. This chapter aims to help orthopedic researchers in preparation and presentation of a scientific poster. After reading this chapter, the reader should know the various different types of poster presentation, be familiar with the technical aspect of how to make their own poster, and understand what to do at the scientific meeting to get the most out of presenting their research in poster format.

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How to Prepare a Poster

Poster Presentation at Scientific Meetings

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Department of Orthopedic Surgery, Acibadem University Faculty of Medicine, Istanbul, Turkey

Baris Kocaoglu

Santa Luzia Hospital, Clínica COB, Brasília, Brazil

Paulo Henrique Araujo

Department of Orthopedic Surgery, University of Pittsburgh Medical Center, Rooney Sports Complex, Pittsburgh, PA, USA

Carola Francisca van Eck

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Volker Musahl

Department of Orthopaedics, Sahlgrenska Academy, Gothenburg University, Sahlgrenska University Hospital, Gothenburg, Sweden

Jón Karlsson

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Olufemi R. Ayeni

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Kocaoglu, B., Araujo, P.H., van Eck, C.F. (2019). How to Make a Good Poster Presentation. In: Musahl, V., et al. Basic Methods Handbook for Clinical Orthopaedic Research. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-662-58254-1_23

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How to design a great science poster in PowerPoint

On this page I'll explain how to use PowerPoint to get a great science poster design. Good to mention beforehand: this is a tutorial about using PowerPoint for your design. If you want to learn how to create a concept/idea for a science poster or visual, you can find this knowhow in the Science Poster Design Guide . After that, you can for example use a tool such as PowerPoint to create the final design. 

1. Create a poster file

• Open PowerPoint. In the top bar go to File > New Presentation.
• A new file opens. Delete all the content boxes on the blank page.
• Save your file as a regular PowerPoint file.

2. Resize to A0: 841 x 1189 mm

• Go to top bar 2 (the one with ‘Home, Insert, Draw’) > Design.
• Select Slide Size (image 1).
• Click Page Setup > Fill in: Width - 841 mm, Height: 1189 mm (image 2). Click OK. 

3. Add your colour palette

• Go to top bar 2 > Design.
• Go to Format Background (image 1).
• At Fill, select Solid fill (image 2).
• Click the icon next to Colour (in the Format Background menu).
• From the popup menu select 'More Colours'.
• From the new popup menu, select 'CMYK' Sliders in the dropdown box (image 3).
• Fill in the CMYK values of colour 1 of your colour palette. If you have a colour palette from for example coolors.co , they provide you with the CMYK values of each colour. If you don’t have the CMYK colours, you can get them through various tools, such as color-hex.com .
• Drag the colour in the left bottom corner to the empty colour rectangles (image 4). Repeat step 8 and 9 for all your colour palette colours.

4. Background colour (optional)

• If you want to give your background a colour, go to top bar 2 > Design > Format Background.
• At 'Fill' select 'Solid fill' (image 1).
• Click on the icon next to 'Colour'.
• In the popup window, select 'More Colours...'.
• In the new popup window, you see your colour palette, or you can select another (suitable) colour in the CMYK sliders (image 2).
• Select your colour and click 'OK'.

5. Add background shapes (optional)

• If you also use shapes as a background (such as a top bar or a rectangle with text in it), go to top bar 2 > Insert.
• Click the Shapes icon.
• Select your shape from the popup menu.
• In the poster draw the shape (by clicking on the poster and dragging).
• Give the shape the right size (by scaling with your mouse).
• Select the shape
• Go to top bar 2 > Shape Format
• Go to the Shape Fill icon and click on the dropdown button next to it.
• Select the colour.
• If you want to change the border colour (or don’t want to show a border), go to the icon next to Shape Fill, called Shape Outline.
• Click on the dropdown button next to it.
• Select No Outline or a colour.
• Select the shape. 
• Go to top bar 2 > Shape Format. 
• Go to the Edit Shape icon and click on it. Select Edit Points.

6. Add your texts

• Go to the top bar, select Insert > Text Box (image 1).
• Place the text box on the right place in the poster (image 2).
• Write or copy and paste your own text in it.
• Go to the lightgrey top bar (with font and font size, etc. in it).
• From the font dropdown box, select the font of your liking (image 3).
• From the font size dropdown box, select (or write) the font size of your liking (image 4).
• In the Font Colour dropdown box, select the colour you want for your text (image 5).
• For other texts on your poster: Select the text box of the previous steps, and copy and paste it, to create a new text box.
• Repeat step 2-7 for this text box. 
• Selecting your text box, go to the Line Space icon in top bar 2 (Home tab) (image 6).
• Click on Line Spacing Options In the popup menu.
• At Line Spacing, select Exactly (image 7).
• Next to ‘At:’, fill in the spacing. Experiment with different values. It always has to be a value that is larger then the font size used in the text box.
• Select text box.
• Go to top bar 2 > Home.
• Click on one of the text alignment icons: you can choose ‘Align to left’, ‘Centre text’, Align to right’ and ‘Justify text' (image 8).

7. Add and make your images

• Go to top bar 2 > Insert.
• Select the Insert Picture icon (image 1).
• Select your choice, mostly it will be ‘Picture from File'.
• Select your picture in the popup menu and click 'Insert'.
• If your images are vector images, you can adjust the color of it.
• Choose one of the following icons: Shapes, Icons, SmartArt (image 2).
• Choose your shape, icon or illustration and insert it in your poster. The colours are adjustable.

8. Draw your images (optional)

• If you want to draw your own images in PowerPoint, go to top bar 2 > Draw.
• Select one of the drawing pencils and start drawing (image 1).
• When you have drawn a shape or a line, you can go to top bar 2 > Shape Format, and adjust the colour (image 2).

9. Insert your charts

• If you use charts on your poster, go to top bar 2 > Insert.
• Select the Chart icon and choose a suitable chart design from the drop down menu (image 1).
• When selecting a chart, Excel automatically opens.
• Fill in the right values in Excel (image 2).
• Now it’s time to adjust the design of the chart. Go back to PowerPoint. By clicking on elements in the chart, you can adjust the design of it (image 3).
• Repeat the previous steps for all your charts.

10. Export to PDF (including bleed )

• PowerPoint does not have the bleed ability, so you have to integrate the bleed (most of the time 3 mm at each side) into the custom size. In top bar 2, go to Design.
• Select the icon Slide Size.
• Add 6 mm to both width and height (image 1).
• The popup window asks you if you want to scale the content, choose 'Don’t Scale'.
• Check if there are elements on the poster that you need to make larger (because they don’t cover the bleed area). If applicable: make them larger
• Go in the top bar to File > Export.
• Choose PDF.
• Click 'Save'.

You are done, congratulations with your science poster!

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Introduction

Scientific posters as scholarly works.

• Posters are scholarly publications that scientists use to communicate findings and discoveries to an audience.  
• Communication between a scientist and their audience can be interactive or self-contained.
• Posters allow for brief and efficient communication.
• Poster events are often featured at professional conferences.
• Poster presentations function to foster collaborations, generate interest, educate and prompt further research.

Purpose of Scientific Posters

A scientific poster is an illustrated summary of research and a type of scholarly publication that scientists use to share their findings and discoveries with the public.   In contrast to books and journal articles, which provide lengthy and comprehensive examinations of a subject, posters provide an efficient, quick, high-level summary of a research project.   Most academic conferences and many professional events host poster sessions as an opportunity for interested parties to succinctly learn about a wide range of research projects and to make professional connections with other scientists.   The brief exposure afforded by a poster can serve to improve a scholar’s basic understanding of a field of research, help to identify connections that might otherwise have been obscured by details, or serve as the starting-point for learning more about a subject they might not have otherwise known about.   Many productive collaborations have begun with a brief conversation between scientists in front of a poster.

This book will introduce you to the scholarly practice of poster presentations.   You may have taken part in science fairs or similar events earlier in your education.   A professional poster event is fundamentally similar to those events, but the discourse that takes place at the professional-level is a bit different because professional poster events function primarily to create new collaborations between research groups, critically evaluate experimental results and learn about new techniques and approaches that can be used in future experiments.    

Before delving into the details of what scientific posters contain, it is worth describing when, why, and how poster presentations are used by scientists to communicate with others.   Posters are an act of communication, and as with any communication, it is important to know your audience, the situation, your goals, and the process by which audience members will read, hear and understand your poster presentation.

It is also important to remember that scientific posters have evolved over many decades and through the experience of millions of individual experiences.   The advice contained in this book describes the best practices that have emerged to be standard practice because they consistently produce the most efficient and effective communication.   For example, scientific posters contain several distinct parts, which appear in order and include: Title, Abstract, Introduction, Materials & Methods, Results, Discussion and References.   This standard mode of organization helps ensure effective communication between presenter and audience not only because it has been found to work, but because audiences have learned to expect it.   Adhering to the standards described in this book will make it easier for your audience to understand your poster because they will know where to look to find the information they need.

Understand your Audience

Scientific posters must provide audiences with a clear, accurate understanding of scientifically valid findings.   They serve to provide an efficient and succinct form of communication.   But their brevity must not come at the cost of misrepresentation, whether in the form of meaningful omission, exaggeration, or other distortion.   A person who reads a scientific poster should come away with the same essential understanding they would have if they had read an essay-length account of the same research, with the only difference being a quantitative difference of detail.   Other goals that posters often serve include prompting further questions, creating professional connections and generating interest.  

Scientific posters are primarily directed to peers or colleagues, people who have equivalent training as yourself but who may know less about the specific subject you are addressing.   However, posters are also often used to communicate research findings to non-experts, members of the general public who are interested in the subject but may lack the training or experience required to assess the research in its full depth.   Which audience your poster should address will depend on the venue where your poster will be presented.

Above all, you should think of your audience as someone like yourself in this sense: as a critical consumer of information, you should constantly subject any claim you encounter to a rigorous

process of examination before allowing it to become part of your memory.   Once you commit something to memory, it is exceedingly difficult to excise it, so it is crucial that you pay close attention to what you allow in, especially when the person offering that information seems trustworthy and authoritative.   Thus, you should design your poster to provide audiences not only with the information you want them to remember, but also all the details they need in order to assess the validity and reliability of that information.

Communicating your Research

People encounter scientific posters two main ways: stand-alone viewings and interactive presentations.   A given poster may be presented in multiple situations, so it is important to design posters that audiences can make sense of without further guidance and that can also serve as a useful tool for illustrating speech.

Stand-Alone Posters – Often posters are made available to audiences without their authors being present.   Sometimes a poster gallery is left standing throughout the length of a conference, so that attendees can peruse them at their convenience.   Increasingly, digital versions of posters are made available through the internet, so that audiences may encounter them months after their original creation.  

Interactive Poster Presentations – In interactive situations, one (or more) of a poster’s authors stands next to the poster and guides the audience through the process of understanding the research the poster presents.   Normally, a poster presenter is prepared to present a brief summary (e.g., 5 minutes) of the poster’s contents, refined to make its findings as clear as possible.   They are also ready to answer any questions an audience member might have about the research contained in the poster.   Sometimes poster presentations are made in a formal organized event.   Poster events are lively, loud and energetic.   Attendees will walk around the event (e.g., inside a convention center) and talk with presenters whose posters they find interesting or relevant to their own work.   Poster events will typically last a few hours so that attendees have enough time to visit and interact with many posters and poster presenters.   This is a good time for scientists to learn from one another and start new research collaborations that could one day lead to new discoveries.

Designing Posters for a Diverse Audience – Because posters have traditionally been presented as part of in-person events, they should be designed with an audience in mind.   Thus, they should be easy for a person to read and comprehend in the midst of a crowded environment and from a few feet away (e.g., 3-5 feet distance).   This means that the most important elements should be printed in large, clear type, and even the secondary elements should be legible from the same distance.   The size of figures and tables should be large enough to read from several feet away.   The content of the poster should also make sense as quickly as possible, thus your writing and images should be as simple to comprehend as possible.   In some situations, such as online galleries, audiences may be able to zoom in or spend lots of time reading a poster, but that should be a secondary consideration.   It is necessary that your poster be clear to a rushed audience at a distance as well as provide considerable information for audiences who can pay closer attention.

Poster Presentation

While a poster accelerates the time it takes to communicate research with an audience, their reception of your poster nevertheless unfolds over time.   A scientific poster is organized in sections so that its Title appears first, followed by Abstract, Introduction, Materials & Methods, Results, Discussion and References appears last.   However, audiences rarely read posters in the order that they appear on the poster. Audiences see some elements of the poster before others, and the order in which they “read” your poster will determine what they take away from your poster presentation.   Further, not every audience member will go through the full process of viewing your poster, so it is worth anticipating the points at which people might find most important or the point at which they quit reading.   This way you can help ensure that each audience member will, at the very least, walk away from your poster understanding the most significant findings of your research.

In general, the ordered process that an audience member will likely use to view a scientific poster will go something like this:

1.   Title, Author & Institutions – An audience’s first impression of your poster will be very quick (i.e., 5-30 seconds) and focus on your title and who did the research.   It is very important that the content of your poster grab their attention and that your poster looks professional.   This brief interaction will determine if the audience reads your poster further or if they move on to another poster.   Questions that they will consider:  

Is this poster worth the time it will take me to process in full?   Do I want to stop and talk to the person who is presenting this poster?   What is this poster likely to tell me?   Do I care about this subject?   Is this poster likely to tell me something I do not know? Can I learn something new that I can apply to my own research?  

2.   Abstract – If your poster passes these first few questions, the audience will proceed to reading the poster’s abstract, so as to confirm or dispel their belief that this poster will be worth their time.   They will spend 1-4 minutes reading the abstract.

Did I read that title correctly?   What questions did they ask?   How did they try to answer those questions?   What did they find?   Does that seem plausible?

If all goes well, and the abstract piques further interest, they will then delve into the other parts of the poster with questions like:

How did they come to their conclusion?   How did they conduct their research? Where might they have gone wrong?   Did they frame their research correctly?   What did they really find?   What information from this poster is safe to transfer into my long-term memory?

3.   Figures and Tables – Most audience members will skip ahead to the raw data (or its closest approximation).   They will look at your figures, graphs, maps, tables, images, diagrams in order to gauge the reliability of the data from which you are deriving the information you would like them to leave with.   An experienced researcher will extrapolate from what they know about the practices and limits of research to make a preliminary decision about whether it is plausible that your research is based on acceptable data. Misrepresentations in this part of your poster (e.g., non-proportional graphs, emotionally manipulative pictures, poorly planned experiments) will only serve to lose your audience at this point.

4.   Introduction and Discussion – Once they have generated a basic understanding of your research, audiences will generally turn to the detailed text of your poster both to test their understanding and to assess your methods in more detail.

Did I understand the framing and goals of this research correctly?   What exactly were they trying to prove?   Were there limitations of scope or focus that might alter my understanding of the meaning or importance of this research?   And what did they find?   Does this detailed account align with what they wrote in the abstract or did they leave important parts out?   Where might this go next?   Is this research that I could contribute to?   Is this something or someone I should keep paying attention to because they are planning to do future research that might answer questions I care about?   Could I collaborate with this person?

5. Materials & Methods and Results – If everything else makes sense, audiences will delve into the details of how you conducted experiments, obtained data and how you interpreted it.   By this point, they are invested in your work and will want to know more.   Scientists are inherently critical and they will be looking intently at your work for reasons to dispute your findings, methods and experiments.

6.   References and Acknowledgements – If they are particularly interested in your research, audiences will sometimes read your references and acknowledgements.   This is usually because they are doing similar work, and they want to benefit by following in your footsteps or even collaborating with you in future research.   If they get this far, congratulations you made a lasting and impactful impression with your poster.  

Most poster events consist of numerous individual poster presentations (e.g., professional conferences typically have hundreds of posters displayed simultaneously).   Due to the large volume of people and time constraints at such events, most presenter-audience interactions will not get as far as a poster’s list of references and acknowledgements.   However, this does not mean that your presentation was ineffective.   While you may never know the full impact of your poster on an audience, your poster still serves a very important role within the scientific community, which is to inform, educate and disseminate scholarly findings, discoveries and results to the public.    

Scientific Posters: A Learner's Guide Copyright © 2020 by Ella Weaver; Kylienne A. Shaul; Henry Griffy; and Brian H. Lower is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License , except where otherwise noted.

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Conference attendees will look at your poster only briefly, so a clear presentation is crucial

A scientific poster is an illustrated abstract of research that is displayed at meetings and conferences. A poster is a good way of presenting your information because it can reach a large audience, including people who might not be in your field. It is also a useful step towards publishing your research. Some conferences publish poster abstracts, which then count as publications in their own right.

A successful poster captures the viewer’s attention and communicates the key points clearly and succinctly. One author reviewed 142 posters at a national meeting and found that 33% were cluttered or sloppy, 22% had fonts that were too small to be easily read, and 38% had research objectives that could not be located in a one minute review. 1 Avoiding these mistakes is important to ensure your poster has a positive impact.

Where do I start?

If you have completed a project, you will need to research the right meeting or conference to submit your abstract to, if you have not done so already. You might need to ask your supervisor or consultants in the field of your topic for information about relevant conferences at which you can present your work.

You will usually be asked to submit an abstract online. The submission guidelines on the website should guide you on how to do this, as well as provide other valuable information such as formatting instructions and deadlines. Your abstract should state why your work is important, the specific objective or objectives, a brief but clear explanation of the methods, a summary of the main results, and the conclusions. I would not recommend adding the abstract to your poster unless this was stated in the conference guidelines because a poster is already a …

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• 7 Tips for Preparing and Presenting a Winning Scientific Poster

7 Tips for Preparing a Winning Scientific Poster Presentation

Presenting a scientific poster is a great way to share your research at a conference, interact with fellow researchers, and get instant feedback on your work. It also serves as a valuable networking opportunity and allows you to forge relationships for future collaborations.

Although there are many benefits to scientific poster presentations, your first attempt at preparing and presenting one can feel daunting. Graduate students are often left to figure out how to do this all on their own, which can lead to posters filled with too much text and data, and presentations that are difficult to follow. Follow these tips to create better posters and maximize the benefits of presenting.

1. Think of your poster as a conversation starter

A scientific poster is not meant to be a comprehensive report of your research. The primary goal is to attract the attention of conference attendees so that you can begin a conversation. With that in mind, design your poster as a visual tool to help share your research. You can use this opportunity to get feedback and ideas, and to network with fellow conference attendees—perhaps you’ll even be able to find new collaborators for your research.

2. Know your audience

Before you begin drafting the content, it’s important to know your audience. Consider how proficient the audience is on your research topic. Are you going to a broad conference where the audience may be less familiar with your niche topic? If so, try to make your content more accessible by simplifying complex concepts or ideas. Are you going to a conference specific to your research niche? If so, you may not need as much background information.

Conference and Networking ToolKit

Browse our collection of downloadable tools to help you prepare for a conference, including a presentation checklist and quick tips for networking.

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3. Know the story you’re trying to tell

A scientific poster is more than just a collection of information and data; the components should work together to create one cohesive and engaging story that leads viewers to your main conclusion. It also needs to be concise. You may find it helpful to write a short narrative of the story you’re trying to tell before creating your poster.

4. Create an outline and draft your content

The content of your poster should be easy to digest. Your audience doesn’t have much time to spend on each conference poster. Make it as easy as possible for them to quickly scan your poster and understand the story you’re trying to tell.

Include the following components:

• Authors list and affiliations
• Introduction, background, or rationale
• A brief overview of methods
• Results and discussion

Follow these tips to make your poster easier to digest:

• Write a catchy title containing relevant keywords to help the audience quickly recognize whether they’re interested in your poster.
• Keep your methods to a brief overview instead of including detailed protocols.
• Use 5 figures or less, choosing only the most interesting data that are critical to support your conclusion.
• Use diagrams to illustrate complex concepts.
• Be concise and only include the essential details required to grasp the whole story.
• Ensure that the content can be presented in 5 - 10 minutes at a comfortable, conversational pace.
• Use bullet points and short sentences and paragraphs.
• Choose simple words (e.g. “use” instead of “utilize”).
• Proofread, proofread, proofread. Then ask a friend to!

5. Use design best practices

Having a well-designed conference poster can help you attract an audience and share your research in a way that is easy for the audience to follow. Fortunately, you don’t have to be a graphic designer to create a well-laid-out poster. Regardless of the tool you choose (e.g. Adobe Illustrator, Microsoft PowerPoint), follow these simple design tips:

• Use a simple, light, neutral-coloured background that provides enough contrast with the text. Avoid busy and distracting backgrounds.
• Choose one bold accent color, and use it sparingly to help your poster stand out without being distracting.
• Stick to simple and easy-to-read fonts (e.g. Arial, Helvetica).
• Distinguish headings and subheadings from the rest of the text with different fonts or font sizes.
• Use large font sizes that can be read from a distance of one meter. Try to stay between 18 pt (for figure legends) and 85 pt (for the main title).
• For the body text, set the line spacing to a minimum of 1.25 and don’t make the text box too wide. This will help improve readability.
• Leave enough clear space in the borders, between sections, and between lines to make your poster more inviting and easy to digest.
• Use gridlines to help you align your sections, columns, text, and figures so they look neat and evenly distributed.
• Use your layout to create a flow that helps the audience move logically from one section to the next.

6. Prepare to network and present your poster

A poster session is an opportune time for networking and sharing your research, so you should make the most of it. This can mean updating your LinkedIn profile prior to the conference, coming prepared with business cards, and practicing your poster presentation prior.

Practice your poster presentation prior to the poster session, but avoid sounding like you're reading off a script. Ensure that you can tell your story through the figures on your poster in 5 - 10 minutes at a comfortable pace. You could also anticipate some questions that your audience may ask you and be prepared to answer those questions.

Remember, the first time you present your poster will be the most difficult. Treat it as a warm-up and do it with a trusted friend or colleague, if possible. You should get more comfortable as the session progresses and can adapt your presentation on the go according to what your audience is responding best to.

Seven Networking Tips for Scientists

With the help of a networking expert, we've compiled some best practices so you can start building your network with confidence.

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7. Engage your audience

The best poster presenters are those who are able engage their audience by having a clear presentation, a positive body language, and a genuine conversation. Follow these tips to effectively present your scientific poster:

• Stand on one side of the poster and avoid blocking the audience from viewing your poster or the poster next to yours.
• Smile and make eye contact with the audience. Shake their hands and introduce yourself.
• Ask your audience if they would like you to present your poster to them. Some people prefer to just scan posters on their own.
• As you’re presenting, use your hands to point to the relevant parts of your poster. Look at your audience instead of staring at your own poster the entire time. It helps to position your feet towards the audience instead of towards your poster.
• Be yourself and let your genuine personality show through your presentation and interaction with the audience.
• If you see others waiting for you while you’re still talking to others, acknowledge them with a smile or nod so they know you see them.
• Ask if your audience has any questions. Answer their questions to the best of your ability, and don’t be afraid to admit if you don’t know the answer.
• If you don’t see others waiting for your poster, take the opportunity to network with your current audience or other poster presenters around you. Ask them about themselves and what they’re working on. This is also a great time to ask for feedback on your work.
• Look for opportunities to exchange contact information or arrange to connect another time for further discussions or to explore potential collaborations.
• Afraid of missing people while you’re not at your poster? Include your email address if you would like to be contacted by conference attendees who may be reading your poster while you’re not there.

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Poster Presentations

• Design and Appearance
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Poster Sessions

During a conference or symposium, a poster presentation is a way to  showcase your research, clinical study, or investigation.

During a poster presentation, the presenter will:

• Informally engage with attendees
• Answer questions as observers view a graphic representation

The poster must:

• Appear visually pleasing to pull in the audience 
• Deliver a clear, succinct message without much other context compared to traditional presentations

Click the links below to view poster presentation examples:

• F1000 Posters  (Open Access Poster Repository for Biology & Medicine)
• ePosters.net  (Online Journal of Scientific Posters)
• Next: Audience >>
• Last Updated: Aug 9, 2024 10:03 AM
• URL: https://tamu.libguides.com/posterpresentations

• May 30, 2023

How to stand out at a scientific poster session (for all the right reasons)

It’s late in the afternoon, and everyone’s just about ready to pack-up the lab for the day.

But just before you shut down your laptop and switch your brain off, you hear a little * ding* in your inbox. 😲

“You have been selected for a poster presentation at Conference X!” 🎉

How exciting! It’s the perfect opportunity to visualise your latest data and to showcase the very BEST of your research in a scientific poster!

But now it’s time to get planning. You read the latest list of delegates and see that there’s hundreds of other researchers lined up for a poster presentation too.

What could you do to stand out from the crowd? 🤔

Well, I’m sure you know that designing a poster is hard work, so we’ve covered our award-winning design formula in great detail for you to check out. But what you may not know is that there’s more to an eye-catching poster presentation than just design itself.

In this post, we’re focusing how to nail a solid first impression for YOU, the presenter.

Let’s unpack some great strategies for getting noticed (for all the right reasons) 👇

Write an enticing abstract for registration 📝

Before we go into the actual poster itself, let’s talk about the very first thing you needed to make in order to apply and register for your poster presentation:

An abstract.

If you’re reading this before you’ve registered, you’re likely going to need to write a written abstract of about 250 words , which can vary in length from conference to conference. These abstracts are often published in conference booklets or apps , and provides delegates with a sneak-peek of your work while they’re sipping their morning coffee.

In fact, you can think of your abstract like an item in a shopping catalog — you’ll want it to be as shiny and appealing as possible to entice potential customers to visit your poster!

Here are some ways to write one effectively. 👇

Craft an original one catered for this conference’s audience

The first is to avoid the temptation of copy-pasting abstracts from previous posters or manuscripts 🙅🏻. This is because the conference you’re attending likely targets a specific demographic within your research field, so you’ll want to cater your writing accordingly.

Ask yourself these questions:

What is assumed knowledge for this audience? i.e. Virologists studying mosquito-transmitted viruses may not know much about mosquito entomology.

What is assumed jargon for for this audience? i.e Which of “vector-borne” or “mosquito-transmitted” could be more easily understood?

With that in mind, what’s an effective format for the abstract?

Storytelling with the ‘And, But, Therefore’ template

If you’re long-time readers of our blog, you might have seen this coming. 😆

But for those who are new to the concept, let me introduce you to the ‘And, But, Therefore’ or ABT template for short. The template comes from one of our favourite science communication books called “Connection” written by scientist-turned-filmmaker Dr. Randy Olson .

In a nutshell, this method of quick and effective storytelling breaks down your writing into 3 functional components:

And (A): This is where you add background knowledge and context for your topic.

But (B): This is where you present the knowledge gap or problem associated with your topic.

Therefore (T): This is where you present the solution (a.k.a. your research itself) for your topic.

Here’s an example of a good one that follows this format ( Ruiz-García et al. 2020 )

Now that the writing is out of the way, what else do we need?

Contact details

If the abstract submission portal allows it, you can provide your contact details including your Twitter, ResearchGate, or LinkedIn profiles. With this, the abstract booklet can function like a huge collection of business cards. Perhaps you’ll get contacted by an epic collaborator who’s got their eye on your work!

Indeed, crafting a solid abstract is more than just throwing words together. It’s an art in and of itself, and deserves a good amount of planning beforehand!

And speaking of things that you do before a conference, here’s one you may not have considered. 👇

Dress for the occasion! 💃🏻

Being invited to present at a conference, whether its a poster or oral presentation, is no different to attending a massive exclusive party with only the coolest scientists around .

It’s a big deal! And you want to look good for the event.

So, if you’re asking yourself: “Ahh, what should I wear?” before you head to the halls, your concerns are very much valid. Dress to impress, as they always say!

But what on Earth could you possibly consider about your wardrobe choices?

Exercising formality

Conferences generally come with an unspoken ‘neat casual’ or ‘semi-formal’ dress code. Though these terms are inarguably the most vague descriptors of what could be expected. 🤷🏻

You wouldn’t want to underdress with baggy and creased home clothes (is that a coffee stain?)

On the flipside, being overdressed might make you feel like a lost penguin in a room full of colourful peacocks. (I’ve actually had a similar experience, but learnt it’s definitely better to over-than-underdress!)

Certain types of conferences, for example those inviting industry-based delegates or big decision-makers, may be more formal than purely academic conferences. You can even reserve your more formal clothing for the conference dinner, just in case.

Though if you’re still completely unsure, you can check through old photos of that conference in previous years to size up everyone else’s wardrobe choices!

Now that you’ve got an idea for clothes, let’s tweak that outfit.

Design a cohesive colour scheme… for yourself?

We’ve definitely talked about creating a cohesive colour scheme for your posters and illustrations before in the past.

But what if I told you that your clothing COMPLETES your poster’s colour scheme?

That’s right. You can unleash your scientist-on-Instagram model skills by coordinating an ideal set of colours for your conference outfit! 📸

Here’s a few ways to do it.

#Twinning 👯‍♀️

Given we’re living in the social media boom of the 21st century, you’ve definitely heard the appeal of #twinning before. For the unacquainted, this is simply where you and another person happen to be wearing the same or similar sets of clothes. My lab mates and I used to keep tabs on whenever we wore the same thing as each other, and is thus the inspiration for this point!

But in this case, you can #twin with your poster itself!

For example, corporate blue posters call for a cool sleek wardrobe.

And bright yellow posters call for a splash of sunshine with a golden outfit.

So on and so forth!

If you’re not a fan of looking too similar to your poster, you could dress with the accent colour for your poster. This can make you pop out as you stand proud next to your work.

To select an accent colour, one way is to pick one that’s roughly opposite to your poster’s overall colour from the colour wheel . Black or white also work well as a contrast to every colour.

Of course, you have complete freedom over what you think looks good (and fits the bill for the dress code).

And when you’re standing next to hundreds of delegates, you’ll pop out with a splash of colour just as much as your poster does.

With dress code all wrapped up, here’s one last tip to carry with you for every occasion.

Wear a smile! 😄

When it’s 8:00 pm and you’ve just sat through hours of back-to-back talks, you might be feeling like a flat battery.

But you’ve still got to reserve some energy and enthusiasm for your poster presentation.

After all, standing idly next to your poster might feel like twiddling your fingers waiting for the next customer. 👋

So how do we enhance your enthusiasm?

Be the one who starts the conversation

When it comes to poster halls, people usually do a LOT of window shopping. They have a look at a cool figure on your poster, or peer over at the authors to see what big-shots are involved in the study.

Give them 5 seconds of window shopping, then hit them with a gentle smile, a friendly hello, and the ol’ handy phrase:

“Would you like me to run through my poster for you?”

Hook. Line. And sinker. Now reel them in with your epic research. 🎣

Convey confidence through your body language

First impressions often come from what people think of your body language. We’ve dived deep into this topic in extensive detail in our 3-Minute Thesis series and in our ‘acting skills for scientists’ posts if you’d like to know more.

But in a nutshell, consider the following:

Are you slouching, looking nervous, or tapping away on your phone? 😨🤳

Or are you standing proud and feeling ready to take on the world? 😉✨

I’ll let you figure out which of the two might be more appealing to the audience. If it helps, grab a beverage or a light nibble to help keep you occupied while you wait for people to come by.

Final tips to get everyone’s attention

We’ve only touched on what sorts of things you could do to make you, the presenter, stand out for all the right reasons. Of course this is but half the equation, while your poster and its content form the second half.

So, there’s still plenty to consider about your:

creative writing

poster design

and pitching skills

To learn more about these three aspects, we recommend checking out our other fantastic posts like how to write a great analogy for your poster title, how to select the best colour schemes for your poster , and how to pitch to a specific target audience to really nail the best impression of you and your work.

It’s poster design time!

Now that you’ve got your strategy sorted out for making a big splash at the conference, you’re now tasked with creating your brand new poster.

But if you’re strapped for time, or aren’t sure where to start, you’ve got us to rely on.

Our team of PhD-trained science communicators and professional artists create stunning scientific posters catered to your research topic. We’ve had the pleasure of creating posters for academics all over the world using our award-winning formula for success. You can view our service here to learn more .

Though if you’d like to take the creative lead, then check out our online courses which dive deeper into poster design , then craft your poster using the industry’s best software .

We wish you success with your poster endeavours!

Related Posts

Best examples of scientific posters

How to create a simple scientific poster template in PowerPoint

How to design a colour blind-friendly scientific poster

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Five things to know about Tim Walz

On Tuesday, Vice President Kamala Harris decided on Minnesota Gov. Tim Walz as her running mate in her bid for the White House.

Minnesota voters gathered outside Governor Tim Walz’s residence react as Walz was announced as the running mate of Kamala Harris in the U.S. presidential election. (AP Video by Mark Vancleave)

Vice President Kamala Harris has picked Minnesota Gov. Tim Walz to be her running mate, turning to a Midwestern governor, military veteran and union supporter who helped enact an ambitious Democratic agenda for his state.

FILE - Minnesota Gov. Tim Walz, right, laughs as he stands with Fridley, Minn., Mayor Scott Lund during a visit to the Cummins Power Generation Facility in Fridley, Minn., Monday, April 3, 2023. (AP Photo/Carolyn Kaster, File)

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FILE - Minnesota Gov. Tim Walz applauds as President Joe Biden speaks at Dutch Creek Farms in Northfield, Minn., Nov. 1, 2023. (AP Photo/Andrew Harnik, File)

FILE - Minnesota Gov. Tim Walz listens after meeting with President Joe Biden, July 3, 2024, at the White House in Washington. (AP Photo/Jacquelyn Martin, File)

Minnesota Gov. Tim Walz speaks during a news conference for the Biden-Harris campaign discussing the Project 2025 plan during the third day of the 2024 Republican National Convention near the Fiserv Forum, Wednesday, July 17, 2024, in Milwaukee. (AP Photo/Joe Lamberti)

FILE - Minnesota Governor Tim Walz greets reporters before Vice President Kamala Harris speaks at Planned Parenthood, March 14, 2024, in St. Paul, Minn. (AP Photo/Adam Bettcher, File)

FILE - Rep. Betty McCullum, D-Minn., left, and Minnesota Governor Tim Walz, listen as Vice President Kamala Harris speaks at Planned Parenthood, March 14, 2024, in St. Paul, Minn. (AP Photo/Adam Bettcher, File)

▶ Follow AP’s live coverage of the 2024 election

MINNEAPOLIS (AP) — Vice President Kamala Harris has decided on Minnesota Gov. Tim Walz as her running mate in her bid for the White House. The 60-year-old Democrat and military veteran rose to the forefront with a series of plain-spoken television appearances in the days after President Joe Biden decided not to seek a second term. He has made his state a bastion of liberal policy and, this year, one of the few states to protect fans buying tickets online for Taylor Swift concerts and other live events.

Some things to know about Walz:

Walz comes from rural America

It would be hard to find a more vivid representative of the American heartland than Walz. Born in West Point, Nebraska, a community of about 3,500 people northwest of Omaha, Walz joined the Army National Guard and became a teacher in Nebraska.

He and his wife moved to Mankato in southern Minnesota in the 1990s. That’s where he taught social studies and coached football at Mankato West High School, including for the 1999 team that won the first of the school’s four state championships. He still points to his union membership there.

Walz served 24 years in the Army National Guard, rising to command sergeant major, one of the highest enlisted ranks in the military, although he didn’t complete all the training before he retired so his rank for benefits purposes was set at master sergeant.

He has a proven ability to connect with conservative voters

In his first race for Congress, Walz upset a Republican incumbent. That was in 2006, when he won in a largely rural, southern Minnesota congressional district against six-term Rep. Gil Gutknecht. Walz capitalized on voter anger with then-President George W. Bush and the Iraq war.

During six terms in the U.S. House, Walz championed veterans’ issues.

He’s also shown a down-to-earth side, partly through social media video posts with his daughter, Hope. One last fall showed them trying a Minnesota State Fair ride, “The Slingshot,” after they bantered about fair food and her being a vegetarian.

He could help the ticket in key Midwestern states

While Walz isn’t from one of the crucial “blue wall” states of Wisconsin, Michigan and Pennsylvania, where both sides believe they need to win, he’s right next door. He also could ensure that Minnesota stays in the hands of Democrats.

That’s important because former President Donald Trump has portrayed Minnesota as being in play this year, even though the state hasn’t elected a Republican to statewide office since 2006. A GOP presidential candidate hasn’t carried the state since President Richard Nixon’s landslide in 1972, but Trump has already campaigned there .

When Democratic Gov. Mark Dayton decided not to seek a third term in 2018, Walz campaigned and won the office on a “One Minnesota” theme.

Walz also speaks comfortably about issues that matter to voters in the Rust Belt. He’s been a champion of Democratic causes, including union organizing, workers’ rights and a $15-an-hour minimum wage.

He has experience with divided government

In his first term as governor, Walz faced a Legislature split between a Democratic-led House and a Republican-controlled Senate that resisted his proposals to use higher taxes to boost money for schools, health care and roads. But he and lawmakers brokered compromises that made the state’s divided government still seem productive.

Bipartisan cooperation became tougher during his second year as he used the governor’s emergency power during the COVID-19 pandemic to shutter businesses and close schools. Republicans pushed back and forced out some agency heads. Republicans also remain critical of Walz over what they see as his slow response to sometimes violent unrest that followed the murder of George Floyd by a Minneapolis police officer in 2020.

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Things got easier for Walz in his second term, after he defeated Republican Scott Jensen , a physician known nationally as a vaccine skeptic. Democrats gained control of both legislative chambers, clearing the way for a more liberal course in state government, aided by a huge budget surplus.

Walz and lawmakers eliminated nearly all of the state abortion restrictions enacted in the past by Republicans, protected gender-affirming care for transgender youth and legalized the recreational use of marijuana.

Rejecting Republican pleas that the state budget surplus be used to cut taxes, Democrats funded free school meals for children, free tuition at public colleges for students in families earning under $80,000 a year, a paid family and medical leave program and health insurance coverage regardless of a person’s immigration status.

He has an ear for sound-bite politics

Walz called Republican nominee Donald Trump and running mate JD Vance “just weird” in an MSNBC interview last month and the Democratic Governors Association — which Walz chairs — amplified the point in a post on X . Walz later reiterated the characterization on CNN, citing Trump’s repeated mentions of the fictional serial killer Hannibal Lecter from the film “Silence of the Lambs” in stump speeches.

The word quickly morphed into a theme for Harris and other Democrats and has a chance to be a watchword of the undoubtedly weird 2024 election.

Hanna reported from Topeka, Kansas.