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40 Strong Persuasive Writing Examples (Essays, Speeches, Ads, and More)

Learn from the experts.

The American Crisis historical article, as an instance of persuasive essay examples

The more we read, the better writers we become. Teaching students to write strong persuasive essays should always start with reading some top-notch models. This round-up of persuasive writing examples includes famous speeches, influential ad campaigns, contemporary reviews of famous books, and more. Use them to inspire your students to write their own essays. (Need persuasive essay topics? Check out our list of interesting persuasive essay ideas here! )

  • Persuasive Essays
  • Persuasive Speeches
  • Advertising Campaigns

Persuasive Essay Writing Examples

First paragraph of Thomas Paine's The American Crisis

From the earliest days of print, authors have used persuasive essays to try to sway others to their own point of view. Check out these top persuasive essay writing examples.

Professions for Women by Virginia Woolf

Sample lines: “Outwardly, what is simpler than to write books? Outwardly, what obstacles are there for a woman rather than for a man? Inwardly, I think, the case is very different; she has still many ghosts to fight, many prejudices to overcome. Indeed it will be a long time still, I think, before a woman can sit down to write a book without finding a phantom to be slain, a rock to be dashed against. And if this is so in literature, the freest of all professions for women, how is it in the new professions which you are now for the first time entering?”

The Crisis by Thomas Paine

Sample lines: “These are the times that try men’s souls. The summer soldier and the sunshine patriot will, in this crisis, shrink from the service of their country; but he that stands by it now, deserves the love and thanks of man and woman. Tyranny, like hell, is not easily conquered; yet we have this consolation with us, that the harder the conflict, the more glorious the triumph. What we obtain too cheap, we esteem too lightly: it is dearness only that gives every thing its value.”

Politics and the English Language by George Orwell

Sample lines: “As I have tried to show, modern writing at its worst does not consist in picking out words for the sake of their meaning and inventing images in order to make the meaning clearer. It consists in gumming together long strips of words which have already been set in order by someone else, and making the results presentable by sheer humbug.”

Letter From a Birmingham Jail by Dr. Martin Luther King Jr.

Sample lines: “We know through painful experience that freedom is never voluntarily given by the oppressor; it must be demanded by the oppressed. Frankly, I have yet to engage in a direct action campaign that was ‘well timed’ in the view of those who have not suffered unduly from the disease of segregation. For years now I have heard the word ‘Wait!’ It rings in the ear of every Negro with piercing familiarity. This ‘Wait’ has almost always meant ‘Never.’ We must come to see, with one of our distinguished jurists, that ‘justice too long delayed is justice denied.'”

Civil Disobedience by Henry David Thoreau

Sample lines: “Even voting for the right is doing nothing for it. It is only expressing to men feebly your desire that it should prevail. A wise man will not leave the right to the mercy of chance, nor wish it to prevail through the power of the majority. There is but little virtue in the action of masses of men.”

Go Gentle Into That Good Night by Roger Ebert

Sample lines: “‘Kindness’ covers all of my political beliefs. No need to spell them out. I believe that if, at the end of it all, according to our abilities, we have done something to make others a little happier, and something to make ourselves a little happier, that is about the best we can do. To make others less happy is a crime.”

The Way to Wealth by Benjamin Franklin

Sample lines: “Methinks I hear some of you say, must a man afford himself no leisure? I will tell thee, my friend, what Poor Richard says, employ thy time well if thou meanest to gain leisure; and, since thou art not sure of a minute, throw not away an hour. Leisure is time for doing something useful; this leisure the diligent man will obtain, but the lazy man never; so that, as Poor Richard says, a life of leisure and a life of laziness are two things.”

The Crack-Up by F. Scott Fitzgerald

Sample lines: “Of course all life is a process of breaking down, but the blows that do the dramatic side of the work—the big sudden blows that come, or seem to come, from outside—the ones you remember and blame things on and, in moments of weakness, tell your friends about, don’t show their effect all at once.”

Open Letter to the Kansas School Board by Bobby Henderson

Sample lines: “I am writing you with much concern after having read of your hearing to decide whether the alternative theory of Intelligent Design should be taught along with the theory of Evolution. … Let us remember that there are multiple theories of Intelligent Design. I and many others around the world are of the strong belief that the universe was created by a Flying Spaghetti Monster. … We feel strongly that the overwhelming scientific evidence pointing towards evolutionary processes is nothing but a coincidence, put in place by Him. It is for this reason that I’m writing you today, to formally request that this alternative theory be taught in your schools, along with the other two theories.”

Open Letter to the United Nations by Niels Bohr

Sample lines: “Humanity will, therefore, be confronted with dangers of unprecedented character unless, in due time, measures can be taken to forestall a disastrous competition in such formidable armaments and to establish an international control of the manufacture and use of the powerful materials.”

Persuasive Speech Writing Examples

Many persuasive speeches are political in nature, often addressing subjects like human rights. Here are some of history’s most well-known persuasive writing examples in the form of speeches.

I Have a Dream by Dr. Martin Luther King Jr.

Sample lines: “And so even though we face the difficulties of today and tomorrow, I still have a dream. It is a dream deeply rooted in the American dream. I have a dream that one day this nation will rise up and live out the true meaning of its creed: We hold these truths to be self-evident, that all men are created equal.”

Woodrow Wilson’s War Message to Congress, 1917

Sample lines: “There are, it may be, many months of fiery trial and sacrifice ahead of us. It is a fearful thing to lead this great peaceful people into war, into the most terrible and disastrous of all wars, civilization itself seeming to be in the balance. But the right is more precious than peace, and we shall fight for the things which we have always carried nearest our hearts—for democracy, for the right of those who submit to authority to have a voice in their own governments, for the rights and liberties of small nations, for a universal dominion of right by such a concert of free peoples as shall bring peace and safety to all nations and make the world itself at last free.”

Chief Seattle’s 1854 Oration

Sample lines: “I here and now make this condition that we will not be denied the privilege without molestation of visiting at any time the tombs of our ancestors, friends, and children. Every part of this soil is sacred in the estimation of my people. Every hillside, every valley, every plain and grove, has been hallowed by some sad or happy event in days long vanished. Even the rocks, which seem to be dumb and dead as they swelter in the sun along the silent shore, thrill with memories of stirring events connected with the lives of my people, and the very dust upon which you now stand responds more lovingly to their footsteps than yours, because it is rich with the blood of our ancestors, and our bare feet are conscious of the sympathetic touch.”

Women’s Rights Are Human Rights, Hillary Rodham Clinton

Sample lines: “What we are learning around the world is that if women are healthy and educated, their families will flourish. If women are free from violence, their families will flourish. If women have a chance to work and earn as full and equal partners in society, their families will flourish. And when families flourish, communities and nations do as well. … If there is one message that echoes forth from this conference, let it be that human rights are women’s rights and women’s rights are human rights once and for all.”

I Am Prepared to Die, Nelson Mandela

Sample lines: “Above all, My Lord, we want equal political rights, because without them our disabilities will be permanent. I know this sounds revolutionary to the whites in this country, because the majority of voters will be Africans. This makes the white man fear democracy. But this fear cannot be allowed to stand in the way of the only solution which will guarantee racial harmony and freedom for all. It is not true that the enfranchisement of all will result in racial domination. Political division, based on color, is entirely artificial and, when it disappears, so will the domination of one color group by another. … This then is what the ANC is fighting. Our struggle is a truly national one. It is a struggle of the African people, inspired by our own suffering and our own experience. It is a struggle for the right to live.”

The Struggle for Human Rights by Eleanor Roosevelt

Sample lines: “It is my belief, and I am sure it is also yours, that the struggle for democracy and freedom is a critical struggle, for their preservation is essential to the great objective of the United Nations to maintain international peace and security. Among free men the end cannot justify the means. We know the patterns of totalitarianism—the single political party, the control of schools, press, radio, the arts, the sciences, and the church to support autocratic authority; these are the age-old patterns against which men have struggled for 3,000 years. These are the signs of reaction, retreat, and retrogression. The United Nations must hold fast to the heritage of freedom won by the struggle of its people; it must help us to pass it on to generations to come.”

Freedom From Fear by Aung San Suu Kyi

Sample lines: “Saints, it has been said, are the sinners who go on trying. So free men are the oppressed who go on trying and who in the process make themselves fit to bear the responsibilities and to uphold the disciplines which will maintain a free society. Among the basic freedoms to which men aspire that their lives might be full and uncramped, freedom from fear stands out as both a means and an end. A people who would build a nation in which strong, democratic institutions are firmly established as a guarantee against state-induced power must first learn to liberate their own minds from apathy and fear.”

Harvey Milk’s “The Hope” Speech

Sample lines: “Some people are satisfied. And some people are not. You see there is a major difference—and it remains a vital difference—between a friend and a gay person, a friend in office and a gay person in office. Gay people have been slandered nationwide. We’ve been tarred and we’ve been brushed with the picture of pornography. In Dade County, we were accused of child molestation. It is not enough anymore just to have friends represent us, no matter how good that friend may be.”

The Union and the Strike, Cesar Chavez

Sample lines: “We are showing our unity in our strike. Our strike is stopping the work in the fields; our strike is stopping ships that would carry grapes; our strike is stopping the trucks that would carry the grapes. Our strike will stop every way the grower makes money until we have a union contract that guarantees us a fair share of the money he makes from our work! We are a union and we are strong and we are striking to force the growers to respect our strength!”

Nobel Lecture by Malala Yousafzai

Sample lines: “The world can no longer accept that basic education is enough. Why do leaders accept that for children in developing countries, only basic literacy is sufficient, when their own children do homework in algebra, mathematics, science, and physics? Leaders must seize this opportunity to guarantee a free, quality, primary and secondary education for every child. Some will say this is impractical, or too expensive, or too hard. Or maybe even impossible. But it is time the world thinks bigger.”   

Persuasive Writing Examples in Advertising Campaigns

Ads are prime persuasive writing examples. You can flip open any magazine or watch TV for an hour or two to see sample after sample of persuasive language. Here are some of the most popular ad campaigns of all time, with links to articles explaining why they were so successful.

Nike: Just Do It

Nike

The iconic swoosh with the simple tagline has persuaded millions to buy their kicks from Nike and Nike alone. Teamed with pro sports-star endorsements, this campaign is one for the ages. Blinkist offers an opinion on what made it work.

Dove: Real Beauty

Beauty brand Dove changed the game by choosing “real” women to tell their stories instead of models. They used relatable images and language to make connections, and inspired other brands to try the same concept. Learn why Global Brands considers this one a true success story.

Wendy’s: Where’s the Beef?

Today’s kids are too young to remember the cranky old woman demanding to know where the beef was on her fast-food hamburger. But in the 1980s, it was a catchphrase that sold millions of Wendy’s burgers. Learn from Better Marketing how this ad campaign even found its way into the 1984 presidential debate.

De Beers: A Diamond Is Forever

Diamond engagement ring on black velvet. Text reads "How do you make two months' salary last forever? The Diamond Engagement Ring."

A diamond engagement ring has become a standard these days, but the tradition isn’t as old as you might think. In fact, it was De Beers jewelry company’s 1948 campaign that created the modern engagement ring trend. The Drum has the whole story of this sparkling campaign.

Volkswagen: Think Small

Americans have always loved big cars. So in the 1960s, when Volkswagen wanted to introduce their small cars to a bigger market, they had a problem. The clever “Think Small” campaign gave buyers clever reasons to consider these models, like “If you run out of gas, it’s easy to push.” Learn how advertisers interested American buyers in little cars at Visual Rhetoric.

American Express: Don’t Leave Home Without It

AmEx was once better known for traveler’s checks than credit cards, and the original slogan was “Don’t leave home without them.” A simple word change convinced travelers that American Express was the credit card they needed when they headed out on adventures. Discover more about this persuasive campaign from Medium.

Skittles: Taste the Rainbow

Bag of Skittles candy against a blue background. Text reads

These candy ads are weird and intriguing and probably not for everyone. But they definitely get you thinking, and that often leads to buying. Learn more about why these wacky ads are successful from The Drum.

Maybelline: Maybe She’s Born With It

Smart wordplay made this ad campaign slogan an instant hit. The ads teased, “Maybe she’s born with it. Maybe it’s Maybelline.” (So many literary devices all in one phrase!) Fashionista has more on this beauty campaign.

Coca-Cola: Share a Coke

Seeing their own name on a bottle made teens more likely to want to buy a Coke. What can that teach us about persuasive writing in general? It’s an interesting question to consider. Learn more about the “Share a Coke” campaign from Digital Vidya.

Always: #LikeaGirl

Always ad showing a young girl holding a softball. Text reads

Talk about the power of words! This Always campaign turned the derogatory phrase “like a girl” on its head, and the world embraced it. Storytelling is an important part of persuasive writing, and these ads really do it well. Medium has more on this stereotype-bashing campaign.   

Editorial Persuasive Writing Examples

Original newspaper editorial

Newspaper editors or publishers use editorials to share their personal opinions. Noted politicians, experts, or pundits may also offer their opinions on behalf of the editors or publishers. Here are a couple of older well-known editorials, along with a selection from current newspapers.

Yes, Virginia, There Is a Santa Claus (1897)

Sample lines: “Yes, Virginia, there is a Santa Claus. He exists as certainly as love and generosity and devotion exist, and you know that they abound and give to your life its highest beauty and joy. Alas! How dreary would be the world if there were no Santa Claus. It would be as dreary as if there were no Virginias.”

What’s the Matter With Kansas? (1896)

Sample lines: “Oh, this IS a state to be proud of! We are a people who can hold up our heads! What we need is not more money, but less capital, fewer white shirts and brains, fewer men with business judgment, and more of those fellows who boast that they are ‘just ordinary clodhoppers, but they know more in a minute about finance than John Sherman,’ we need more men … who hate prosperity, and who think, because a man believes in national honor, he is a tool of Wall Street.”

America Can Have Democracy or Political Violence. Not Both. (The New York Times)

Sample lines: “The nation is not powerless to stop a slide toward deadly chaos. If institutions and individuals do more to make it unacceptable in American public life, organized violence in the service of political objectives can still be pushed to the fringes. When a faction of one of the country’s two main political parties embraces extremism, that makes thwarting it both more difficult and more necessary. A well-functioning democracy demands it.”

The Booster Isn’t Perfect, But Still Can Help Against COVID (The Washington Post)

Sample lines: “The booster shots are still free, readily available and work better than the previous boosters even as the virus evolves. Much still needs to be done to build better vaccines that protect longer and against more variants, including those that might emerge in the future. But it is worth grabbing the booster that exists today, the jab being a small price for any measure that can help keep COVID at bay.”

If We Want Wildlife To Thrive in L.A., We Have To Share Our Neighborhoods With Them (Los Angeles Times)

Sample lines: “If there are no corridors for wildlife movement and if excessive excavation of dirt to build bigger, taller houses erodes the slope of a hillside, then we are slowly destroying wildlife habitat. For those people fretting about what this will do to their property values—isn’t open space, trees, and wildlife an amenity in these communities?”   

Persuasive Review Writing Examples

Image of first published New York Times Book Review

Book or movie reviews are more great persuasive writing examples. Look for those written by professionals for the strongest arguments and writing styles. Here are reviews of some popular books and movies by well-known critics to use as samples.

The Great Gatsby (The Chicago Tribune, 1925)

Sample lines: “What ails it, fundamentally, is the plain fact that it is simply a story—that Fitzgerald seems to be far more interested in maintaining its suspense than in getting under the skins of its people. It is not that they are false: It is that they are taken too much for granted. Only Gatsby himself genuinely lives and breathes. The rest are mere marionettes—often astonishingly lifelike, but nevertheless not quite alive.”

Harry Potter and the Sorcerer’s Stone (The Washington Post, 1999)

Sample lines: “Obviously, Harry Potter and the Sorcerer’s Stone should make any modern 11-year-old a very happy reader. The novel moves quickly, packs in everything from a boa constrictor that winks to a melancholy Zen-spouting centaur to an owl postal system, and ends with a scary surprise. Yet it is, essentially, a light-hearted thriller, interrupted by occasional seriousness (the implications of Harry’s miserable childhood, a moral about the power of love).”

Twilight (The Telegraph, 2009)

Sample lines: “No secret, of course, at whom this book is aimed, and no doubt, either, that it has hit its mark. The four Twilight novels are not so much enjoyed, as devoured, by legions of young female fans worldwide. That’s not to say boys can’t enjoy these books; it’s just that the pages of heart-searching dialogue between Edward and Bella may prove too long on chat and too short on action for the average male reader.”

To Kill a Mockingbird (Time, 1960)

Sample lines: “Author Lee, 34, an Alabaman, has written her first novel with all of the tactile brilliance and none of the preciosity generally supposed to be standard swamp-warfare issue for Southern writers. The novel is an account of an awakening to good and evil, and a faint catechistic flavor may have been inevitable. But it is faint indeed; novelist Lee’s prose has an edge that cuts through cant, and she teaches the reader an astonishing number of useful truths about little girls and about Southern life.”

The Diary of Anne Frank (The New York Times, 1952)

Sample lines: “And this quality brings it home to any family in the world today. Just as the Franks lived in momentary fear of the Gestapo’s knock on their hidden door, so every family today lives in fear of the knock of war. Anne’s diary is a great affirmative answer to the life-question of today, for she shows how ordinary people, within this ordeal, consistently hold to the greater human values.”   

What are your favorite persuasive writing examples to use with students? Come share your ideas in the WeAreTeachers HELPLINE group on Facebook .

Plus, the big list of essay topics for high school (120+ ideas) ..

Find strong persuasive writing examples to use for inspiration, including essays, speeches, advertisements, reviews, and more.

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How to Write a Persuasive Essay: Tips and Tricks

Allison Bressmer

Allison Bressmer

How to write a persuasive essay

Most composition classes you’ll take will teach the art of persuasive writing. That’s a good thing.

Knowing where you stand on issues and knowing how to argue for or against something is a skill that will serve you well both inside and outside of the classroom.

Persuasion is the art of using logic to prompt audiences to change their mind or take action , and is generally seen as accomplishing that goal by appealing to emotions and feelings.

A persuasive essay is one that attempts to get a reader to agree with your perspective.

What is a persuasive essay?

Ready for some tips on how to produce a well-written, well-rounded, well-structured persuasive essay? Just say yes. I don’t want to have to write another essay to convince you!

How Do I Write a Persuasive Essay?

What are some good topics for a persuasive essay, how do i identify an audience for my persuasive essay, how do you create an effective persuasive essay, how should i edit my persuasive essay.

Your persuasive essay needs to have the three components required of any essay: the introduction , body , and conclusion .

That is essay structure. However, there is flexibility in that structure.

There is no rule (unless the assignment has specific rules) for how many paragraphs any of those sections need.

Although the components should be proportional; the body paragraphs will comprise most of your persuasive essay.

What should every essay include?

How Do I Start a Persuasive Essay?

As with any essay introduction, this paragraph is where you grab your audience’s attention, provide context for the topic of discussion, and present your thesis statement.

TIP 1: Some writers find it easier to write their introductions last. As long as you have your working thesis, this is a perfectly acceptable approach. From that thesis, you can plan your body paragraphs and then go back and write your introduction.

TIP 2: Avoid “announcing” your thesis. Don’t include statements like this:

  • “In my essay I will show why extinct animals should (not) be regenerated.”
  • “The purpose of my essay is to argue that extinct animals should (not) be regenerated.”

Announcements take away from the originality, authority, and sophistication of your writing.

Instead, write a convincing thesis statement that answers the question "so what?" Why is the topic important, what do you think about it, and why do you think that? Be specific.

How Many Paragraphs Should a Persuasive Essay Have?

This body of your persuasive essay is the section in which you develop the arguments that support your thesis. Consider these questions as you plan this section of your essay:

  • What arguments support your thesis?
  • What is the best order for your arguments?
  • What evidence do you have?
  • Will you address the opposing argument to your own?
  • How can you conclude convincingly?

The body of a persuasive essay

TIP: Brainstorm and do your research before you decide which arguments you’ll focus on in your discussion. Make a list of possibilities and go with the ones that are strongest, that you can discuss with the most confidence, and that help you balance your rhetorical triangle .

What Should I Put in the Conclusion of a Persuasive Essay?

The conclusion is your “mic-drop” moment. Think about how you can leave your audience with a strong final comment.

And while a conclusion often re-emphasizes the main points of a discussion, it shouldn’t simply repeat them.

TIP 1: Be careful not to introduce a new argument in the conclusion—there’s no time to develop it now that you’ve reached the end of your discussion!

TIP 2 : As with your thesis, avoid announcing your conclusion. Don’t start your conclusion with “in conclusion” or “to conclude” or “to end my essay” type statements. Your audience should be able to see that you are bringing the discussion to a close without those overused, less sophisticated signals.

The conclusion of a persuasive essay

If your instructor has assigned you a topic, then you’ve already got your issue; you’ll just have to determine where you stand on the issue. Where you stand on your topic is your position on that topic.

Your position will ultimately become the thesis of your persuasive essay: the statement the rest of the essay argues for and supports, intending to convince your audience to consider your point of view.

If you have to choose your own topic, use these guidelines to help you make your selection:

  • Choose an issue you truly care about
  • Choose an issue that is actually debatable

Simple “tastes” (likes and dislikes) can’t really be argued. No matter how many ways someone tries to convince me that milk chocolate rules, I just won’t agree.

It’s dark chocolate or nothing as far as my tastes are concerned.

Similarly, you can’t convince a person to “like” one film more than another in an essay.

You could argue that one movie has superior qualities than another: cinematography, acting, directing, etc. but you can’t convince a person that the film really appeals to them.

Debatable and non-debatable concepts

Once you’ve selected your issue, determine your position just as you would for an assigned topic. That position will ultimately become your thesis.

Until you’ve finalized your work, consider your thesis a “working thesis.”

This means that your statement represents your position, but you might change its phrasing or structure for that final version.

When you’re writing an essay for a class, it can seem strange to identify an audience—isn’t the audience the instructor?

Your instructor will read and evaluate your essay, and may be part of your greater audience, but you shouldn’t just write for your teacher.

Think about who your intended audience is.

For an argument essay, think of your audience as the people who disagree with you—the people who need convincing.

That population could be quite broad, for example, if you’re arguing a political issue, or narrow, if you’re trying to convince your parents to extend your curfew.

Once you’ve got a sense of your audience, it’s time to consult with Aristotle. Aristotle’s teaching on persuasion has shaped communication since about 330 BC. Apparently, it works.

Ethos, pathos and logos

Aristotle taught that in order to convince an audience of something, the communicator needs to balance the three elements of the rhetorical triangle to achieve the best results.

Those three elements are ethos , logos , and pathos .

Ethos relates to credibility and trustworthiness. How can you, as the writer, demonstrate your credibility as a source of information to your audience?

How will you show them you are worthy of their trust?

How to make your essay credible

  • You show you’ve done your research: you understand the issue, both sides
  • You show respect for the opposing side: if you disrespect your audience, they won’t respect you or your ideas

Logos relates to logic. How will you convince your audience that your arguments and ideas are reasonable?

How to use logic in essays

You provide facts or other supporting evidence to support your claims.

That evidence may take the form of studies or expert input or reasonable examples or a combination of all of those things, depending on the specific requirements of your assignment.

Remember: if you use someone else’s ideas or words in your essay, you need to give them credit.

ProWritingAid's Plagiarism Checker checks your work against over a billion web-pages, published works, and academic papers so you can be sure of its originality.

Find out more about ProWritingAid’s Plagiarism checks.

Pathos relates to emotion. Audiences are people and people are emotional beings. We respond to emotional prompts. How will you engage your audience with your arguments on an emotional level?

How to use emotion in essays

  • You make strategic word choices : words have denotations (dictionary meanings) and also connotations, or emotional values. Use words whose connotations will help prompt the feelings you want your audience to experience.
  • You use emotionally engaging examples to support your claims or make a point, prompting your audience to be moved by your discussion.

Be mindful as you lean into elements of the triangle. Too much pathos and your audience might end up feeling manipulated, roll their eyes and move on.

An “all logos” approach will leave your essay dry and without a sense of voice; it will probably bore your audience rather than make them care.

Once you’ve got your essay planned, start writing! Don’t worry about perfection, just get your ideas out of your head and off your list and into a rough essay format.

After you’ve written your draft, evaluate your work. What works and what doesn’t? For help with evaluating and revising your work, check out this ProWritingAid post on manuscript revision .

After you’ve evaluated your draft, revise it. Repeat that process as many times as you need to make your work the best it can be.

When you’re satisfied with the content and structure of the essay, take it through the editing process .

Grammatical or sentence-level errors can distract your audience or even detract from the ethos—the authority—of your work.

You don’t have to edit alone! ProWritingAid’s Realtime Report will find errors and make suggestions for improvements.

You can even use it on emails to your professors:

ProWritingAid's Realtime Report

Try ProWritingAid with a free account.

How Can I Improve My Persuasion Skills?

You can develop your powers of persuasion every day just by observing what’s around you.

  • How is that advertisement working to convince you to buy a product?
  • How is a political candidate arguing for you to vote for them?
  • How do you “argue” with friends about what to do over the weekend, or convince your boss to give you a raise?
  • How are your parents working to convince you to follow a certain academic or career path?

As you observe these arguments in action, evaluate them. Why are they effective or why do they fail?

How could an argument be strengthened with more (or less) emphasis on ethos, logos, and pathos?

Every argument is an opportunity to learn! Observe them, evaluate them, and use them to perfect your own powers of persuasion.

write an example of persuasive essay

Be confident about grammar

Check every email, essay, or story for grammar mistakes. Fix them before you press send.

Allison Bressmer is a professor of freshman composition and critical reading at a community college and a freelance writer. If she isn’t writing or teaching, you’ll likely find her reading a book or listening to a podcast while happily sipping a semi-sweet iced tea or happy-houring with friends. She lives in New York with her family. Connect at linkedin.com/in/allisonbressmer.

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Persuasive Essay Guide

Persuasive Essay Examples

Last updated on: Feb 9, 2023

Free Persuasive Essay Examples to Help you Get Started

By: Caleb S.

Reviewed By: Rylee W.

Published on: Jan 28, 2020

Persuasive Essay Examples

There are many different kinds of essays, and a persuasive essay is one of them. When writing one, you will have to maintain a certain kind of voice and style throughout the essay.

We know that it could be difficult for you to adapt to a certain tone and maintain it throughout the essay.

Therefore, we gathered some easy-to-understand and high-quality persuasive essay examples to help you get started. These examples will help you know how persuasive writing is different from other kinds of writing.

Persuasive Essay Examples

On this Page

Good Persuasive Essay Examples

There are a lot of benefits of reading great and well-written essays. However, for many students, writing this type of essay would be a novel task. They may not have written it before and need help.

Essays examples come in handy in such situations. This is especially helpful before you begin to write a persuasive essay, which extends to selecting a topic. A persuasive piece of writing is based on encouraging the readers to adopt and agree with your perspective.

These essay examples help the students in the following ways.

  • They help the students choose from good persuasive essay topics .
  • They help with proper essay formatting.
  • They help the students know about the required essay sections.
  • They tell the students about the kind of content that is suitable for that particular kind of essay.
  • They help you make your essay an effective persuasive essay.

Reading great essay examples or samples helps you know about your weaknesses and the areas you need to focus on.

Here are some examples for your ease.

PERSUASIVE ESSAY EXAMPLE ABOUT COVID 19

PERSUASIVE ESSAY EXAMPLE ABOUT PRODUCT

PERSUASIVE ESSAY EXAMPLE 5 PARAGRAPH

How to Start a Persuasive Essay - Example

Starting your essay engaging will help to keep the readers accepting your point of view. This is important because if you go astray, the reader will lose interest and leave your essay in the middle. To avoid it, make sure that your introduction and essay start is strong and impactful.

Below is an example that gives you a better idea and makes your essay writing process easy.

HOW TO START A PERSUASIVE ESSAY EXAMPLE

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Persuasive Essay Examples for Elementary Students

At primary school, teachers assign essays to students as a way of improving their writing skills. However, the essays are very simple and not very complex, so the students easily write them.

Below are some good persuasive essay topics for primary school kids.

Persuasive Essay Examples for 3rd Grade

PERSUASIVE ESSAY EXAMPLES FOR 3RD GRADE

Persuasive Essay Examples for 4th Grade

PERSUASIVE ESSAY EXAMPLES FOR 4TH GRADE

Persuasive Essay Examples for 5th Grade

PERSUASIVE ESSAY EXAMPLES FOR 5TH GRADE

Persuasive Essay Examples for Middle School

Middle school kids are better acquainted with the essays. These kids learn many things, and by now, essays have become a common part of their homework.

If you are a middle school student and looking for some essay examples, then refer below.

Persuasive Essay Examples for 6th Grade

PERSUASIVE ESSAY EXAMPLES FOR 6TH GRADE

Persuasive Essay Examples for 7th Grade

PERSUASIVE ESSAY EXAMPLES FOR 7TH GRADE

Persuasive Essay Examples for 8th Grade

PERSUASIVE ESSAY EXAMPLES FOR 8TH GRADE

Persuasive Essay Examples for High School

High-school students are often struggling with writing a persuasive essay. However, if you get help from examples, you will easily write a good one.

Below are some persuasive essay examples to help high-school students.

PERSUASIVE ESSAY EXAMPLES FOR 9TH GRADE

PERSUASIVE ESSAY EXAMPLES FOR 10TH GRADE

Persuasive Essay Examples College

Are you looking for college persuasive essay examples? Therefore, for your help, we gathered a professionally written example that you could use for your ease.

PERSUASIVE ESSAY EXAMPLES FOR COLLEGE

Higher English Persuasive Essay Examples

Higher English is a standalone subject and a specialized study course. Here, the students study the language and literature together and learn how to hone their writing skills. For this, they also study different fiction and non-fiction texts and works.

Look at this example and know how a good persuasive essay looks like.

PERSUASIVE ESSAY EXAMPLES FOR HIGHER ENGLISH

How to End a Persuasive Essay - Examples

The ending is as important for your essay as the beginning. A strong conclusion will leave a lasting and strong mark on the reader. This is why you do not end your essay in haste and put ample thought into it.

Refer to the below example to know how to end your persuasive essay strongly.

HOW TO END A PERSUASIVE ESSAY - EXAMPLE

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Tips to Write a Great Persuasive Essay

Below are some helpful tips that will assist you in writing an engaging and great essay.

  • Your essay topic should be about something that you are passionate about. It is important because you work better when you are working on something that you like.
  • Know your audience fully before starting to write your essay. The essay content largely depends on your academic level. Teachers of higher grades expect the essays to be perfectly researched and written. Therefore, make it according to your teacher’s expectations.
  • Begin the essay with a powerful hook sentence. This could be anything like a rhetorical question, a fact, or something interesting about the main essay topic.
  • Add a brief and relevant thesis statement after the introduction and divide the body paragraphs according to the number of ideas.
  • Do proper research about both sides of the argument. It will help you counter the opposite views and put your point of view more significantly. Do not assume that the audience knows about your stance; research and tell them a better story.
  • Emphasize your viewpoint with strong and substantial evidence and details
  • Keep the tone empathetic and make the reader feel that you can relate to their experiences and emotions. This is a powerful writing technique because people trust those who know their feelings.
  • Divide the sections logically and maintain proper transition between the sections and the rest of the essay.
  • Do not add any new ideas at the end of the essay or in conclusion. This section must stick to the main ideas only. Thus, explain one or two of the core ideas and your personal opinion here.
  • Proofread your essay thoroughly and make sure that it is error-free and perfectly written.
  • Do not mix the persuasive essay with an argumentative essay; they both are different.

Following all these tips, you will be able to write an engaging and perfect persuasive essay.

However, if you still need help. Consult 5StarEssays.com , a professional writing service that provides write my essay help to high-school, college, and university students. We have a dedicated team of professional writers, ensuring you get high-quality essays and papers within the given deadline.

So, contact us now and get your essay on time.

Frequently Asked Questions

What are the 5 persuasive techniques.

Below are the five persuasive techniques.

  • Think about tone.
  • Know the reader’s purpose.
  • Establish trust and credibility.
  • Use rhetoric and repetition.
  • Pay attention to language.

How do you start a persuasive essay?

Here are some steps that you should follow and start writing a persuasive essay.

  • Brainstorm the topic ideas.
  • Research on the topic.
  • Create an outline.
  • Develop the thesis statement.
  • Choose a strong hook statement.
  • Divide the information into body paragraphs.

Caleb S.

Arts, Persuasive Essay

Caleb S. has been providing writing services for over five years and has a Masters degree from Oxford University. He is an expert in his craft and takes great pride in helping students achieve their academic goals. Caleb is a dedicated professional who always puts his clients first.

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Writing a Persuasive Essay

Persuasive essays convince readers to accept a certain perspective. Writing a persuasive essay therefore entails making an argument that will appeal to readers, so they believe what you say has merit. This act of appealing to readers is the art of persuasion, also known as rhetoric. In classical rhetoric, persuasion involves appealing to readers using ethos, pathos, and logos.

In this tutorial, we refer to the sample persuasive draft and final paper written by fictional student Maggie Durham.

THE ART OF PERSUASION

Ethos refers to establishing yourself as a credible source of information. To convince an audience of anything, they must first trust you are being earnest and ethical. One strategy to do this is to write a balanced discussion with relevant and reliable research that supports your claims. Reliable research would include quoting or paraphrasing experts, first-hand witnesses, or authorities. Properly citing your sources, so your readers can also retrieve them, is another factor in establishing a reliable ethos. When writing for academic purposes, expressing your argument using unbiased language and a neutral tone will also indicate you are arguing fairly and with consideration of others having differing views.

When you appeal to your readers’ emotions, you are using pathos. This appeal is common in advertising that convinces consumers they lack something and buying a certain product or service will fulfill that lack. Emotional appeals are subtler in academic writing; they serve to engage a reader in the argument and inspire a change of heart or motivate readers toward a course of action. The examples you use, how you define terms, any comparisons you draw, as well as the language choices you use can draw readers in and impact their willingness to go along with your ideas.

Consider that one purpose of persuasion is to appeal to those who do not already agree with you, so it will be important to show that you understand other points of view. You will also want to avoid derogatory or insulting descriptions or remarks about the opposition. You wouldn’t want to offend the very readers you want to persuade.

Establishing an appeal of logos is to write a sound argument, one that readers can follow and understand. To do this, the facts and evidence you use should be relevant, representative, and reliable, and the writing as a whole should be well organized, developed, and edited.

STEPS FOR WRITING PERSUASIVELY

Step one: determine the topic.

The first step in writing a persuasive essay is to establish the topic. The best topic is one that interests you. You can generate ideas for a topic by prewriting, such as by brainstorming whatever comes to mind, recording in grocery-list fashion your thoughts, or freewriting in complete sentences what you know or think about topics of interest.

Whatever topic you choose, it needs to be:

  • Interesting : The topic should appeal both to you and to your intended readers.
  • Researchable : A body of knowledge should already exist on the topic.
  • Nonfiction : The information about the topic should be factual, not based on personal opinions or conspiracy theories.
  • Important : Your reader should think the topic is relevant to them or worthy of being explored and discussed.

Our sample student Maggie Durham has selected the topic of educational technology. We will use Maggie’s sample persuasive draft and final paper as we discuss the steps for writing a persuasive essay.

Step Two: Pose a Research Question

Once you have a topic, the next step is to develop a research question along with related questions that delve further into the first question. If you do not know what to ask, start with one of the question words: What? Who? Where? When? Why? and How? The research question helps you focus or narrow the scope of your topic by identifying a problem, controversy, or aspect of the topic that is worth exploration and discussion. Some general questions about a topic would be the following:

  • Who is affected by this problem and how?
  • Have previous efforts or polices been made to address this problem? – What are they?
  • Why hasn’t this problem been solved already?

For Maggie’s topic of educational technology, potential issues or controversies range from data privacy to digital literacy to the impact of technology on learning, which is what Maggie is interested in. Maggie’s local school district has low literacy rates, so Maggie wants to know the following:

  • Are there advantages and/or disadvantages of technology within primary and secondary education?
  • Which types of technology are considered the best in terms of quality and endurance?
  • What types of technology and/or programs do students like using and why?
  • Do teachers know how to use certain technologies with curriculum design, instruction, and/or assessment?

Step Three: Draft a Thesis

A thesis is a claim that asserts your main argument about the topic. As you conduct your research and draft your paper, you may discover information that changes your mind about your thesis, so at this point in writing, the thesis is tentative. Still, it is an important step in narrowing your focus for research and writing.

The thesis should

1. be a complete sentence,

2. identify the topic, and

3. make a specific claim about that topic.

In a persuasive paper, the thesis is a claim that someone should believe or do something. For example, a persuasive thesis might assert that something is effective or ineffective. It might state that a policy should be changed or a plan should be implemented. Or a persuasive thesis might be a plea for people to change their minds about a particular issue.

Once you have figured out your research question, your thesis is simply the answer. Maggie’s thesis is “Schools should supply technology aids to all students to increase student learning and literacy rates.” Her next step is to find evidence to support her claim.

Step Four: Research

Once you have a topic, research question, and thesis, you are ready to conduct research. To find sources that would be appropriate for an academic persuasive essay, begin your search in the library. The Purdue Global Library has a number of tutorials on conducting research, choosing search teams, types of sources, and how to evaluate information to determine its reliability and usefulness. Remember that the research you use will not only provide content to prove your claim and develop your essay, but it will also help to establish your credibility as a reliable source (ethos), create a logical framework for your argument (logos), and appeal to your readers emotionally (pathos).

Step Five: Plan Your Argument; Make an Outline

Once you have located quality source information—facts, examples, definitions, knowledge, and other information that answers your research question(s), you’ll want to create an outline to organize it. The example outline below illustrates a logical organizational plan for writing a persuasive essay. The example outline begins with an introduction that presents the topic, explains the issue, and asserts the position (the thesis). The body then provides the reasoning for the position and addresses the opposing viewpoints that some readers may hold. In your paper, you could modify this organization and address the opposing viewpoints first and then give the reasoning for your viewpoints, or you can alternate and give one opposing viewpoint then counter that with your viewpoint and then give another opposing viewpoint and counter that with your viewpoint.

The outline below also considers the alternatives to the position—certainly, there are other ways to think about or address the issue or situation. Considering the alternatives can be done in conjunction with looking at the opposing viewpoints. You do not always have to disagree with other opinions, either. You can acknowledge that another solution could work or another belief is valid. However, at the end of the body section, you will want to stand by your original position and prove that in light of all the opposing viewpoints and other perspectives, your position has the most merit.

Sample Outline of a Persuasive Argument

  • 1. Introduction: Tell them what you will tell them.
  • a. Present an interesting fact or description to make the topic clear and capture the reader’s attention.
  • b. Define and narrow the topic using facts or descriptions to illustrate what the situation or issue is (and that is it important).
  • c. Assert the claim (thesis) that something should be believed or done about the issue. (Some writers also briefly state the reasons behind this claim in the thesis as Maggie does in her paper when she claims that schools should supply tablets to students to increase learning , engagement, and literacy rates ).
  • 2. Body: Tell them.
  • a. Defend the claim with logical reasons and practical examples based on research.
  • b. Anticipate objections to the claim and refute or accommodate them with research.
  • c. Consider alternate positions or solutions using examples from research.
  • d. Present a final point based on research that supports your claim in light of the objections and alternatives considered.
  • 3. Conclusion: Tell them what you told them.
  • a. Recap the main points to reinforce the importance of the issue.
  • b. Restate the thesis in new wording to reinforce your position.
  • c. Make a final remark to leave a lasting impression, so the reader will want to continue this conversation and ideally adopt the belief or take the action you are advocating.

In Maggie’s draft, she introduced the topic with facts about school ratings in Texas and then narrowed the topic using the example of her local school district’s literacy rates. She then claimed the district should provide each student a tablet in order to increase learning (and thus, literacy rates).

Maggie defends her claim with a series of examples from research that proved how access to tablets, technology-integrated curriculums, and “flipped classrooms” have improved literacy rates in other districts. She anticipates objections to her proposal due to the high cost of technology and counter argues this with expert opinions and examples that show partnerships with businesses, personalized curriculums that technology makes possible, and teacher training can balance the costs. Maggie included an alternative solution of having students check out tablets from the library, but her research showed that this still left students needing Wi-Fi at home while her proposal would include a plan for students to access Wi-Fi.

Maggie concluded her argument by pointing out the cost of not helping the students in this way and restated her thesis reaffirming the benefits, and then left the reader with a memorable quote.

Click here to see Maggie’s draft with feedback from her instructor and a peer. Sample Persuasive Draft

Feedback, Revision, and Editing

After you write a draft of your persuasive essay, the next step is to have a peer, instructor, or tutor read it and provide feedback. Without reader feedback, you cannot fully know how your readers will react to your argument. Reader feedback is meant to be constructive. Use it to better understand your readers and craft your argument to more appropriately appeal to them.

Maggie received valuable feedback on her draft from her instructor and classmate. They pointed to where her thesis needed to be even more specific, to paragraphs where a different organization would make her argument more convincing, to parts of the paper that lacked examples, sentences that needed revision and editing for greater clarity, and APA formatting that needed to be edited.

Maggie also took a critical look at her paper and looked back at her writing process. One technique she found helpful was to read her paper aloud because it let her know where her wording and organization were not clear. She did this several times as she revised and again as she edited and refined her paper for sentence level clarity and concision.

In the end, Maggie produced a convincing persuasive essay and effective argument that would appeal to readers who are also interested in the way technology can impact and improve student learning, an important topic in 2014 when this paper was written and still relevant today.

Click here to see Maggie’s final draft after revising and editing. Sample Persuasive Revised

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write an example of persuasive essay

What is a Persuasive Essay? Full Persuasive Essay Guide

write an example of persuasive essay

In a world where effective communication is crucial, mastering persuasive writing is essential. It transcends simply expressing opinions by enabling you to influence others and clearly articulate your message. Say goodbye to difficulties in making your point; join us as we explore how to craft persuasive essays that are both informative and genuinely compelling in our guide!

Persuasive Essay Definition

This type of essay persuades the reader to agree with your viewpoint by presenting convincing arguments, research, and ideas. You rely on logic and reason to demonstrate why your perspective is more valid than others. You must present clear arguments supported by compelling facts. Several key elements should be included in these essays:

  • A clear thesis statement or main idea that guides your essay's focus.
  • An opening paragraph that introduces your thesis statement and sets the stage for your argument.
  • Body paragraphs that use specific research evidence to support your points.
  • Smooth transitions between paragraphs that connect ideas clearly and engagingly.
  • Addressing counterarguments to acknowledge and refute opposing viewpoints.
  • A conclusion that reinforces your central idea without repeating it word for word.

Elements of a Persuasive Essay

Persuasive essays rely on three key elements called modes of persuasion . These were introduced by Aristotle, a famous philosopher, to help make arguments strong and convincing.

First, there's logos , which means using evidence and logical reasoning to support your points. It's crucial to clearly state your main argument and back it up with solid evidence. Remember, what counts as convincing evidence can vary depending on who you're trying to persuade.

Next up is pathos , which involves appealing to people's emotions. Sharing personal stories can be really effective here because they help readers connect emotionally with your argument. Plus, personal anecdotes can give your essay a unique voice.

Lastly, there's ethos , which is all about building trust and credibility with your audience. The way you write your essay—whether it's serious, funny, or sincere—can affect how readers see you. Using reliable sources and showing empathy can also help establish your credibility. And when you're making claims, it's important to consider what your readers already believe and try to address any doubts they might have.

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persuasive methods

How to Write a Persuasive Essay in 7 Steps

Writing a persuasive essay usually follows a structured format: introduction, body, conclusion . Unlike argument essays, which involve discussing and attacking alternate views, persuasive essays aim to convince the reader of your argument's validity. They're a bit more gentle and understanding in tone. To craft a solid persuasive essay, follow the 7 steps in this section. And while you're at it, don't forget to explore our guide on how to write an argumentative essay , too. These two types of assignments are the most common in school and college.

How to Write a Persuasive Essay in 7 Steps

Step 1: Topic Selection and Research

Choosing a good topic is where you start when writing a persuasive essay. Think about things that really interest you and make you feel strongly. But it's not just about what you like; you also need to think about what matters to your readers. Do some digging to learn more about your topic. Look into different parts of it by checking out reliable sources like books, websites, and academic articles.

While you're doing your research, keep an eye out for different opinions and new ideas about your topic. This helps you get ready for arguments against your point of view. It's also important to see if there's enough evidence out there to back up what you believe. Having lots of evidence makes it easier to make a strong case.

For more help on picking a topic, check out our persuasive essay topics .

Step 2: Develop a Strong Thesis Statement

A well-developed thesis statement should be specific, concise, and debatable. Avoid saying things that are too vague or broad, as they won't give your essay a clear direction. Instead, try to come up with a thesis that clearly says what you believe and encourages people to think about it critically.

Make sure your thesis statement is backed up by the evidence you found in your research. Use facts, numbers, or opinions from experts to support what you're saying and make your argument stronger.

Also, think about how your thesis statement fits into your whole persuasive essay. It should not only outline your main argument but also give a hint about why it's important.

Step 3: Create an Outline

An academic persuasive essay outline typically follows the 'classical' structure, which is based on techniques used by ancient Roman rhetoricians. Here are the basic elements your outline should include:

Step 4: Write the Introduction

When writing a persuasive essay introduction, it should not only give background information but also frame it as a problem or issue, known as the exigence. Presenting a clearly defined problem and proposing the thesis as a solution makes for a compelling introduction, as readers naturally want to see problems solved.

Here's a breakdown of an effective persuasive essay introduction:

  • Hook : Begin with a brief anecdote that highlights an emerging issue, capturing the reader's attention.
  • Context : Provide background information related to the topic.
  • Problem : Connect the anecdote with the emerging issue, presenting it as a problem in need of addressing.
  • Debate : Mention briefly the existing debate surrounding how to respond to the problem.
  • Claim : Conclude the introduction by hinting at how you intend to address the problem, presented in a conversational tone as part of an ongoing dialogue.

Step 5: Delve into Body Paragraphs

The core of a persuasive essay lies in presenting a claim supported by reasoning and evidence. This means that much of the essay's body is dedicated to providing supporting reasons backed by evidence. A common approach taught in schools and colleges is the PEAS formula:

  • Point : Start by explaining your reason clearly. For example, 'Another reason why we need to recycle is because...'
  • Evidence : After explaining your reason, give proof that supports it. You can mention facts or share what experts say. You might say, ' I saw in a study that.. .' or ' Scientists have found that.. .'
  • Analysis : Explain how your proof supports your reason. You can say, ' This means that.. .' or ' This shows us that... '
  • Summary/So what? : Finish by quickly summarizing everything you said before. Then, explain why it's important or what it means for your argument.

Step 6: Address Counterarguments

When you're dealing with counterarguments, pick the response strategy that matches your argument.

support essay argument

  • If you agree with some points from the counterargument, acknowledge them and explain why they're not important for your topic. 
  • If the counterargument uses different evidence, say why it's not trustworthy. 
  • If the counterargument looks at evidence in a different way, explain why their understanding is wrong. 
  • If the counterargument weakens your point with evidence, explain why it doesn't actually disprove your argument.

Use phrases like these to introduce counterarguments:

  • Some researchers say...
  • Critics argue that...
  • Others might think...
  • There's a different view that...

And transition like this from counterargument to response:

  • While some of that makes sense, I still believe...
  • Even if that's true, it doesn't change the fact that...
  • Those points are interesting, but they don't affect my argument because...
  • I see where you're coming from, but I can't agree because...

Step 7: Conclude with a Call to Action or a Memorable Closing Statement

A good persuasive conclusion should do two things:

  • Summarize the main points of your essay. If it's a longer essay, using phrases like 'I have argued that' can help, but for shorter essays, it might not be needed since the reader will remember the main ideas.
  • Address the ' So what? ' or ' Now what? ' challenge. Imagine your reader asking, 'Okay, I'm convinced by your essay, but why are these ideas important? What should I do with them? Do you expect things to change?' Depending on whether your essay aims to change how people think or act, offer brief action points or insights into the implications of your ideas.

Consider ending with an anecdote, fact, or quote that highlights the significance of your argument.

Also, take a look at our guide on how to write a synthesis essay . It's a common type of assignment you'll encounter in school and college.

Take Your Persuasive Writing to the Next Level!

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Persuasive Essay Examples

Here are great examples of persuasive essays to inspire you. If you like the writing style of our authors, you can buy essay paper from them, who will ensure a high-quality document specifically tailored to your needs!

5 Tips for Writing a Persuasive Essay

Here are some additional tips to enhance your essay from our persuasive essay writing service :

  • Start with a Captivating Hook : Grab your reader's attention from the beginning with an engaging hook. Instead of using common approaches like surprising facts or quotes, try incorporating a unique angle or a suspenseful story related to your topic.
  • Build Your Credibility : It's crucial to establish your credibility to persuade your audience to trust your argument. In addition to presenting well-researched facts and statistics, share personal experiences or insights to demonstrate your expertise. Citing lesser-known experts or studies can also provide a fresh perspective and show a thorough exploration of the topic.
  • Clearly State Your Thesis: Craft a clear and concise thesis statement that effectively addresses the nuances of your argument. Take time to consider the wording of your thesis and how it aligns with your essay's direction. Provide a brief overview of the main points you'll cover to give readers a clear roadmap.
  • Use Persuasive Language : Choose words and phrases that evoke emotion and urgency, compelling the reader to take action. Experiment with rhetorical devices like parallelism or repetition to add depth to your argument. Maintain a tone that balances assertiveness with respect.
  • Appeal to Emotions and Logic : While emotional appeals can be powerful, support them with solid logic and evidence. Supplement personal anecdotes with relevant data, expert opinions, or logical reasoning for a well-rounded perspective. Anticipate and address potential counterarguments to demonstrate thorough consideration of the issue.

To bring it all together, you now understand the power of persuasion - it teaches you how to express your ideas clearly and convincingly. This means you can speak up for what you believe in, making society more active and informed. These skills are super useful not just in school but also in jobs and everyday life. And, if you want to make things easier, you can always check out our essay service . We'll save you time and give you some extra help with your writing!

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What are the 7 Tips for Persuasive Essays?

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Daniel Parker

Daniel Parker

is a seasoned educational writer focusing on scholarship guidance, research papers, and various forms of academic essays including reflective and narrative essays. His expertise also extends to detailed case studies. A scholar with a background in English Literature and Education, Daniel’s work on EssayPro blog aims to support students in achieving academic excellence and securing scholarships. His hobbies include reading classic literature and participating in academic forums.

write an example of persuasive essay

is an expert in nursing and healthcare, with a strong background in history, law, and literature. Holding advanced degrees in nursing and public health, his analytical approach and comprehensive knowledge help students navigate complex topics. On EssayPro blog, Adam provides insightful articles on everything from historical analysis to the intricacies of healthcare policies. In his downtime, he enjoys historical documentaries and volunteering at local clinics.

  • Rewrote the whole article except the samples which are good and new, and FAQs section
  • Added new writing steps
  • Researched new information overall

1. Gladd, J. (2020, August 18). Tips for Writing Academic Persuasive Essays . Pressbooks. https://idaho.pressbooks.pub/write/chapter/structure-of-academic-persuasive-essays/

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How to Write a Persuasive Essay

Last Updated: December 17, 2023 Fact Checked

This article was co-authored by Christopher Taylor, PhD . Christopher Taylor is an Adjunct Assistant Professor of English at Austin Community College in Texas. He received his PhD in English Literature and Medieval Studies from the University of Texas at Austin in 2014. There are 14 references cited in this article, which can be found at the bottom of the page. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 4,279,389 times.

A persuasive essay is an essay used to convince a reader about a particular idea or focus, usually one that you believe in. Your persuasive essay could be based on anything about which you have an opinion or that you can make a clear argument about. Whether you're arguing against junk food at school or petitioning for a raise from your boss, knowing how to write a persuasive essay is an important skill that everyone should have.

Sample Persuasive Essays

write an example of persuasive essay

How to Lay the Groundwork

Step 1 Read the prompt carefully.

  • Look for language that gives you a clue as to whether you are writing a purely persuasive or an argumentative essay. For example, if the prompt uses words like “personal experience” or “personal observations,” you know that these things can be used to support your argument.
  • On the other hand, words like “defend” or “argue” suggest that you should be writing an argumentative essay, which may require more formal, less personal evidence.
  • If you aren’t sure about what you’re supposed to write, ask your instructor.

Step 2 Give yourself time.

  • Whenever possible, start early. This way, even if you have emergencies like a computer meltdown, you’ve given yourself enough time to complete your essay.

Step 3 Examine the rhetorical situation.

  • Try using stasis theory to help you examine the rhetorical situation. This is when you look at the facts, definition (meaning of the issue or the nature of it), quality (the level of seriousness of the issue), and policy (plan of action for the issue).
  • To look at the facts, try asking: What happened? What are the known facts? How did this issue begin? What can people do to change the situation?
  • To look at the definition, ask: What is the nature of this issue or problem? What type of problem is this? What category or class would this problem fit into best?
  • To examine the quality, ask: Who is affected by this problem? How serious is it? What might happen if it is not resolved?
  • To examine the policy, ask: Should someone take action? Who should do something and what should they do?

Step 4 Consider your audience.

  • For example, if you are arguing against unhealthy school lunches, you might take very different approaches depending on whom you want to convince. You might target the school administrators, in which case you could make a case about student productivity and healthy food. If you targeted students’ parents, you might make a case about their children’s health and the potential costs of healthcare to treat conditions caused by unhealthy food. And if you were to consider a “grassroots” movement among your fellow students, you’d probably make appeals based on personal preferences.

Step 5 Pick a topic that appeals to you.

  • It also should present the organization of your essay. Don’t list your points in one order and then discuss them in a different order.
  • For example, a thesis statement could look like this: “Although pre-prepared and highly processed foods are cheap, they aren’t good for students. It is important for schools to provide fresh, healthy meals to students, even when they cost more. Healthy school lunches can make a huge difference in students’ lives, and not offering healthy lunches fails students.”
  • Note that this thesis statement isn’t a three-prong thesis. You don’t have to state every sub-point you will make in your thesis (unless your prompt or assignment says to). You do need to convey exactly what you will argue.

Step 11 Brainstorm your evidence.

  • A mind map could be helpful. Start with your central topic and draw a box around it. Then, arrange other ideas you think of in smaller bubbles around it. Connect the bubbles to reveal patterns and identify how ideas relate. [5] X Research source
  • Don’t worry about having fully fleshed-out ideas at this stage. Generating ideas is the most important step here.

Step 12 Research, if necessary.

  • For example, if you’re arguing for healthier school lunches, you could make a point that fresh, natural food tastes better. This is a personal opinion and doesn’t need research to support it. However, if you wanted to argue that fresh food has more vitamins and nutrients than processed food, you’d need a reliable source to support that claim.
  • If you have a librarian available, consult with him or her! Librarians are an excellent resource to help guide you to credible research.

How to Draft Your Essay

Step 1 Outline your essay.

  • An introduction. You should present a “hook” here that grabs your audience’s attention. You should also provide your thesis statement, which is a clear statement of what you will argue or attempt to convince the reader of.
  • Body paragraphs. In 5-paragraph essays, you’ll have 3 body paragraphs. In other essays, you can have as many paragraphs as you need to make your argument. Regardless of their number, each body paragraph needs to focus on one main idea and provide evidence to support it. These paragraphs are also where you refute any counterpoints that you’ve discovered.
  • Conclusion. Your conclusion is where you tie it all together. It can include an appeal to emotions, reiterate the most compelling evidence, or expand the relevance of your initial idea to a broader context. Because your purpose is to persuade your readers to do/think something, end with a call to action. Connect your focused topic to the broader world.

Step 2 Come up with your hook.

  • For example, you could start an essay on the necessity of pursuing alternative energy sources like this: “Imagine a world without polar bears.” This is a vivid statement that draws on something that many readers are familiar with and enjoy (polar bears). It also encourages the reader to continue reading to learn why they should imagine this world.
  • You may find that you don’t immediately have a hook. Don’t get stuck on this step! You can always press on and come back to it after you’ve drafted your essay.

Step 3 Write an introduction....

  • Put your hook first. Then, proceed to move from general ideas to specific ideas until you have built up to your thesis statement.
  • Don't slack on your thesis statement . Your thesis statement is a short summary of what you're arguing for. It's usually one sentence, and it's near the end of your introductory paragraph. Make your thesis a combination of your most persuasive arguments, or a single powerful argument, for the best effect.

Step 4 Structure your body paragraphs.

  • Start with a clear topic sentence that introduces the main point of your paragraph.
  • Make your evidence clear and precise. For example, don't just say: "Dolphins are very smart animals. They are widely recognized as being incredibly smart." Instead, say: "Dolphins are very smart animals. Multiple studies found that dolphins worked in tandem with humans to catch prey. Very few, if any, species have developed mutually symbiotic relationships with humans."
  • "The South, which accounts for 80% of all executions in the United States, still has the country's highest murder rate. This makes a case against the death penalty working as a deterrent."
  • "Additionally, states without the death penalty have fewer murders. If the death penalty were indeed a deterrent, why wouldn't we see an increase in murders in states without the death penalty?"
  • Consider how your body paragraphs flow together. You want to make sure that your argument feels like it's building, one point upon another, rather than feeling scattered.

Step 5 Use the last sentence of each body paragraph to transition to the next paragraph.

  • End of the first paragraph: "If the death penalty consistently fails to deter crime, and crime is at an all-time high, what happens when someone is wrongfully convicted?"
  • Beginning of the second paragraph: "Over 100 wrongfully convicted death row inmates have been acquitted of their crimes, some just minutes before their would-be death."

Step 6 Add a rebuttal or counterargument.

  • Example: "Critics of a policy allowing students to bring snacks into the classroom say that it would create too much distraction, reducing students’ ability to learn. However, consider the fact that middle schoolers are growing at an incredible rate. Their bodies need energy, and their minds may become fatigued if they go for long periods without eating. Allowing snacks in the classroom will actually increase students’ ability to focus by taking away the distraction of hunger.”
  • You may even find it effective to begin your paragraph with the counterargument, then follow by refuting it and offering your own argument.

Step 7 Write your conclusion at the very end of your essay.

  • How could this argument be applied to a broader context?
  • Why does this argument or opinion mean something to me?
  • What further questions has my argument raised?
  • What action could readers take after reading my essay?

How to Write Persuasively

Step 1 Understand the conventions of a persuasive essay.

  • Persuasive essays, like argumentative essays, use rhetorical devices to persuade their readers. In persuasive essays, you generally have more freedom to make appeals to emotion (pathos), in addition to logic and data (logos) and credibility (ethos). [13] X Trustworthy Source Read Write Think Online collection of reading and writing resources for teachers and students. Go to source
  • You should use multiple types of evidence carefully when writing a persuasive essay. Logical appeals such as presenting data, facts, and other types of “hard” evidence are often very convincing to readers.
  • Persuasive essays generally have very clear thesis statements that make your opinion or chosen “side” known upfront. This helps your reader know exactly what you are arguing. [14] X Research source
  • Bad: The United States was not an educated nation, since education was considered the right of the wealthy, and so in the early 1800s Horace Mann decided to try and rectify the situation.

Step 2 Use a variety of persuasion techniques to hook your readers.

  • For example, you could tell an anecdote about a family torn apart by the current situation in Syria to incorporate pathos, make use of logic to argue for allowing Syrian refugees as your logos, and then provide reputable sources to back up your quotes for ethos.
  • Example: Time and time again, the statistics don't lie -- we need to open our doors to help refugees.
  • Example: "Let us not forget the words etched on our grandest national monument, the Statue of Liberty, which asks that we "Give me your tired, your poor, your huddled masses yearning to breathe free.” There is no reason why Syrians are not included in this.
  • Example: "Over 100 million refugees have been displaced. President Assad has not only stolen power, he's gassed and bombed his own citizens. He has defied the Geneva Conventions, long held as a standard of decency and basic human rights, and his people have no choice but to flee."

Step 3 Be authoritative and firm.

  • Good: "Time and time again, science has shown that arctic drilling is dangerous. It is not worth the risks environmentally or economically."
  • Good: "Without pushing ourselves to energy independence, in the arctic and elsewhere, we open ourselves up to the dangerous dependency that spiked gas prices in the 80's."
  • Bad: "Arctic drilling may not be perfect, but it will probably help us stop using foreign oil at some point. This, I imagine, will be a good thing."

Step 4 Challenge your readers.

  • Good: Does anyone think that ruining someone’s semester, or, at least, the chance to go abroad, should be the result of a victimless crime? Is it fair that we actively promote drinking as a legitimate alternative through Campus Socials and a lack of consequences? How long can we use the excuse that “just because it’s safer than alcohol doesn’t mean we should make it legal,” disregarding the fact that the worst effects of the drug are not physical or chemical, but institutional?
  • Good: We all want less crime, stronger families, and fewer dangerous confrontations over drugs. We need to ask ourselves, however, if we're willing to challenge the status quo to get those results.
  • Bad: This policy makes us look stupid. It is not based in fact, and the people that believe it are delusional at best, and villains at worst.

Step 5 Acknowledge, and refute, arguments against you.

  • Good: While people do have accidents with guns in their homes, it is not the government’s responsibility to police people from themselves. If they're going to hurt themselves, that is their right.
  • Bad: The only obvious solution is to ban guns. There is no other argument that matters.

How to Polish Your Essay

Step 1 Give yourself a day or two without looking at the essay.

  • Does the essay state its position clearly?
  • Is this position supported throughout with evidence and examples?
  • Are paragraphs bogged down by extraneous information? Do paragraphs focus on one main idea?
  • Are any counterarguments presented fairly, without misrepresentation? Are they convincingly dismissed?
  • Are the paragraphs in an order that flows logically and builds an argument step-by-step?
  • Does the conclusion convey the importance of the position and urge the reader to do/think something?

Step 3 Revise where necessary.

  • You may find it helpful to ask a trusted friend or classmate to look at your essay. If s/he has trouble understanding your argument or finds things unclear, focus your revision on those spots.

Step 4 Proofread carefully.

  • You may find it helpful to print out your draft and mark it up with a pen or pencil. When you write on the computer, your eyes may become so used to reading what you think you’ve written that they skip over errors. Working with a physical copy forces you to pay attention in a new way.
  • Make sure to also format your essay correctly. For example, many instructors stipulate the margin width and font type you should use.

Expert Q&A

Christopher Taylor, PhD

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  • ↑ https://www.grammarly.com/blog/how-to-write-a-persuasive-essay/
  • ↑ https://www.hamilton.edu/academics/centers/writing/writing-resources/persuasive-essays
  • ↑ https://www.hamilton.edu/writing/writing-resources/persuasive-essays
  • ↑ https://www.adelaide.edu.au/writingcentre/sites/default/files/docs/learningguide-mindmapping.pdf
  • ↑ https://examples.yourdictionary.com/20-compelling-hook-examples-for-essays.html
  • ↑ https://writingcenter.unc.edu/tips-and-tools/transitions/
  • ↑ https://owl.purdue.edu/owl/general_writing/common_writing_assignments/argument_papers/rebuttal_sections.html
  • ↑ http://www.readwritethink.org/files/resources/lesson_images/lesson56/strategy-definition.pdf
  • ↑ https://stlcc.edu/student-support/academic-success-and-tutoring/writing-center/writing-resources/pathos-logos-and-ethos.aspx
  • ↑ https://writingcenter.unc.edu/tips-and-tools/editing-and-proofreading/
  • ↑ https://writingcenter.unc.edu/tips-and-tools/revising-drafts/
  • ↑ https://owl.purdue.edu/owl/general_writing/the_writing_process/proofreading/proofreading_suggestions.html

About This Article

Christopher Taylor, PhD

To write a persuasive essay, start with an attention-grabbing introduction that introduces your thesis statement or main argument. Then, break the body of your essay up into multiple paragraphs and focus on one main idea in each paragraph. Make sure you present evidence in each paragraph that supports the main idea so your essay is more persuasive. Finally, conclude your essay by restating the most compelling, important evidence so you can make your case one last time. To learn how to make your writing more persuasive, keep reading! Did this summary help you? Yes No

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How to Write a Persuasive Essay (This Convinced My Professor!)

How to Write a Persuasive Essay (This Convinced My Professor!)

Table of contents

write an example of persuasive essay

Meredith Sell

You can make your essay more persuasive by getting straight to the point.

In fact, that's exactly what we did here, and that's just the first tip of this guide. Throughout this guide, we share the steps needed to prove an argument and create a persuasive essay.

This AI tool helps you improve your essay > This AI tool helps you improve your essay >

persuasive essay

Key takeaways: - Proven process to make any argument persuasive - 5-step process to structure arguments - How to use AI to formulate and optimize your essay

Why is being persuasive so difficult?

"Write an essay that persuades the reader of your opinion on a topic of your choice."

You might be staring at an assignment description just like this 👆from your professor. Your computer is open to a blank document, the cursor blinking impatiently. Do I even have opinions?

The persuasive essay can be one of the most intimidating academic papers to write: not only do you need to identify a narrow topic and research it, but you also have to come up with a position on that topic that you can back up with research while simultaneously addressing different viewpoints.

That’s a big ask. And let’s be real: most opinion pieces in major news publications don’t fulfill these requirements.

The upside? By researching and writing your own opinion, you can learn how to better formulate not only an argument but the actual positions you decide to hold. 

Here, we break down exactly how to write a persuasive essay. We’ll start by taking a step that’s key for every piece of writing—defining the terms.

What Is a Persuasive Essay?

A persuasive essay is exactly what it sounds like: an essay that persuades . Over the course of several paragraphs or pages, you’ll use researched facts and logic to convince the reader of your opinion on a particular topic and discredit opposing opinions.

While you’ll spend some time explaining the topic or issue in question, most of your essay will flesh out your viewpoint and the evidence that supports it.

The 5 Must-Have Steps of a Persuasive Essay

If you’re intimidated by the idea of writing an argument, use this list to break your process into manageable chunks. Tackle researching and writing one element at a time, and then revise your essay so that it flows smoothly and coherently with every component in the optimal place.

1. A topic or issue to argue

This is probably the hardest step. You need to identify a topic or issue that is narrow enough to cover in the length of your piece—and is also arguable from more than one position. Your topic must call for an opinion , and not be a simple fact .

It might be helpful to walk through this process:

  • Identify a random topic
  • Ask a question about the topic that involves a value claim or analysis to answer
  • Answer the question

That answer is your opinion.

Let’s consider some examples, from silly to serious:

Topic: Dolphins and mermaids

Question: In a mythical match, who would win: a dolphin or a mermaid?

Answer/Opinion: The mermaid would win in a match against a dolphin.

Topic: Autumn

Question: Which has a better fall: New England or Colorado?

Answer/Opinion: Fall is better in New England than Colorado.

Topic: Electric transportation options

Question: Would it be better for an urban dweller to buy an electric bike or an electric car?

Answer/Opinion: An electric bike is a better investment than an electric car.

Your turn: Walk through the three-step process described above to identify your topic and your tentative opinion. You may want to start by brainstorming a list of topics you find interesting and then going use the three-step process to find the opinion that would make the best essay topic.

2. An unequivocal thesis statement

If you walked through our three-step process above, you already have some semblance of a thesis—but don’t get attached too soon! 

A solid essay thesis is best developed through the research process. You shouldn’t land on an opinion before you know the facts. So press pause. Take a step back. And dive into your research.

You’ll want to learn:

  • The basic facts of your topic. How long does fall last in New England vs. Colorado? What trees do they have? What colors do those trees turn?
  • The facts specifically relevant to your question. Is there any science on how the varying colors of fall influence human brains and moods?
  • What experts or other noteworthy and valid sources say about the question you’re considering. Has a well-known arborist waxed eloquent on the beauty of New England falls?

As you learn the different viewpoints people have on your topic, pay attention to the strengths and weaknesses of existing arguments. Is anyone arguing the perspective you’re leaning toward? Do you find their arguments convincing? What do you find unsatisfying about the various arguments? 

Allow the research process to change your mind and/or refine your thinking on the topic. Your opinion may change entirely or become more specific based on what you learn.

Once you’ve done enough research to feel confident in your understanding of the topic and your opinion on it, craft your thesis. 

Your thesis statement should be clear and concise. It should directly state your viewpoint on the topic, as well as the basic case for your thesis.

Thesis 1: In a mythical match, the mermaid would overcome the dolphin due to one distinct advantage: her ability to breathe underwater.

Thesis 2: The full spectrum of color displayed on New England hillsides is just one reason why fall in the northeast is better than in Colorado.

Thesis 3: In addition to not adding to vehicle traffic, electric bikes are a better investment than electric cars because they’re cheaper and require less energy to accomplish the same function of getting the rider from point A to point B.

Your turn: Dive into the research process with a radar up for the arguments your sources are making about your topic. What are the most convincing cases? Should you stick with your initial opinion or change it up? Write your fleshed-out thesis statement.

3. Evidence to back up your thesis

This is a typical place for everyone from undergrads to politicians to get stuck, but the good news is, if you developed your thesis from research, you already have a good bit of evidence to make your case.

Go back through your research notes and compile a list of every …

… or other piece of information that supports your thesis. 

This info can come from research studies you found in scholarly journals, government publications, news sources, encyclopedias, or other credible sources (as long as they fit your professor’s standards).

As you put this list together, watch for any gaps or weak points. Are you missing information on how electric cars versus electric bicycles charge or how long their batteries last? Did you verify that dolphins are, in fact, mammals and can’t breathe underwater like totally-real-and-not-at-all-fake 😉mermaids can? Track down that information.

Next, organize your list. Group the entries so that similar or closely related information is together, and as you do that, start thinking through how to articulate the individual arguments to support your case. 

Depending on the length of your essay, each argument may get only a paragraph or two of space. As you think through those specific arguments, consider what order to put them in. You’ll probably want to start with the simplest argument and work up to more complicated ones so that the arguments can build on each other. 

Your turn: Organize your evidence and write a rough draft of your arguments. Play around with the order to find the most compelling way to argue your case.

4. Rebuttals to disprove opposing theses

You can’t just present the evidence to support your case and totally ignore other viewpoints. To persuade your readers, you’ll need to address any opposing ideas they may hold about your topic. 

You probably found some holes in the opposing views during your research process. Now’s your chance to expose those holes. 

Take some time (and space) to: describe the opposing views and show why those views don’t hold up. You can accomplish this using both logic and facts.

Is a perspective based on a faulty assumption or misconception of the truth? Shoot it down by providing the facts that disprove the opinion.

Is another opinion drawn from bad or unsound reasoning? Show how that argument falls apart.

Some cases may truly be only a matter of opinion, but you still need to articulate why you don’t find the opposing perspective convincing.

Yes, a dolphin might be stronger than a mermaid, but as a mammal, the dolphin must continually return to the surface for air. A mermaid can breathe both underwater and above water, which gives her a distinct advantage in this mythical battle.

While the Rocky Mountain views are stunning, their limited colors—yellow from aspen trees and green from various evergreens—leaves the autumn-lover less than thrilled. The rich reds and oranges and yellows of the New England fall are more satisfying and awe-inspiring.

But what about longer trips that go beyond the city center into the suburbs and beyond? An electric bike wouldn’t be great for those excursions. Wouldn’t an electric car be the better choice then? 

Certainly, an electric car would be better in these cases than a gas-powered car, but if most of a person’s trips are in their hyper-local area, the electric bicycle is a more environmentally friendly option for those day-to-day outings. That person could then participate in a carshare or use public transit, a ride-sharing app, or even a gas-powered car for longer trips—and still use less energy overall than if they drove an electric car for hyper-local and longer area trips.

Your turn: Organize your rebuttal research and write a draft of each one.

5. A convincing conclusion

You have your arguments and rebuttals. You’ve proven your thesis is rock-solid. Now all you have to do is sum up your overall case and give your final word on the subject. 

Don’t repeat everything you’ve already said. Instead, your conclusion should logically draw from the arguments you’ve made to show how they coherently prove your thesis. You’re pulling everything together and zooming back out with a better understanding of the what and why of your thesis. 

A dolphin may never encounter a mermaid in the wild, but if it were to happen, we know how we’d place our bets. Long hair and fish tail, for the win.

For those of us who relish 50-degree days, sharp air, and the vibrant colors of fall, New England offers a season that’s cozier, longer-lasting, and more aesthetically pleasing than “colorful” Colorado. A leaf-peeper’s paradise.

When most of your trips from day to day are within five miles, the more energy-efficient—and yes, cost-efficient—choice is undoubtedly the electric bike. So strap on your helmet, fire up your pedals, and two-wheel away to your next destination with full confidence that you made the right decision for your wallet and the environment.

3 Quick Tips for Writing a Strong Argument

Once you have a draft to work with, use these tips to refine your argument and make sure you’re not losing readers for avoidable reasons.

1. Choose your words thoughtfully.

If you want to win people over to your side, don’t write in a way that shuts your opponents down. Avoid making abrasive or offensive statements. Instead, use a measured, reasonable tone. Appeal to shared values, and let your facts and logic do the hard work of changing people’s minds.

Choose words with AI

write an example of persuasive essay

You can use AI to turn your general point into a readable argument. Then, you can paraphrase each sentence and choose between competing arguments generated by the AI, until your argument is well-articulated and concise.

2. Prioritize accuracy (and avoid fallacies).

Make sure the facts you use are actually factual. You don’t want to build your argument on false or disproven information. Use the most recent, respected research. Make sure you don’t misconstrue study findings. And when you’re building your case, avoid logical fallacies that undercut your argument.

A few common fallacies to watch out for:

  • Strawman: Misrepresenting or oversimplifying an opposing argument to make it easier to refute.
  • Appeal to ignorance: Arguing that a certain claim must be true because it hasn’t been proven false.
  • Bandwagon: Assumes that if a group of people, experts, etc., agree with a claim, it must be true.
  • Hasty generalization: Using a few examples, rather than substantial evidence, to make a sweeping claim.
  • Appeal to authority: Overly relying on opinions of people who have authority of some kind.

The strongest arguments rely on trustworthy information and sound logic.

Research and add citations with AI

write an example of persuasive essay

We recently wrote a three part piece on researching using AI, so be sure to check it out . Going through an organized process of researching and noting your sources correctly will make sure your written text is more accurate.

3. Persuasive essay structure

Persuasive essay structure

If you’re building a house, you start with the foundation and go from there. It’s the same with an argument. You want to build from the ground up: provide necessary background information, then your thesis. Then, start with the simplest part of your argument and build up in terms of complexity and the aspect of your thesis that the argument is tackling.

A consistent, internal logic will make it easier for the reader to follow your argument. Plus, you’ll avoid confusing your reader and you won’t be unnecessarily redundant.

The essay structure usually includes the following parts:

  • Intro - Hook, Background information, Thesis statement
  • Topic sentence #1 , with supporting facts or stats
  • Concluding sentence
  • Topic sentence #2 , with supporting facts or stats
  • Concluding sentence Topic sentence #3 , with supporting facts or stats
  • Conclusion - Thesis and main points restated, call to action, thought provoking ending

Are You Ready to Write?

Persuasive essays are a great way to hone your research, writing, and critical thinking skills. Approach this assignment well, and you’ll learn how to form opinions based on information (not just ideas) and make arguments that—if they don’t change minds—at least win readers’ respect. ‍

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Amanda Green was born in a small town in the west of Scotland, where everyone knows everyone. I joined the Toastmasters 15 years ago, and I served in nearly every office in the club since then. I love helping others gain confidence and skills they can apply in every day life.

Writing a good persuasive essay can help convince others of a point that means a lot to you. It can be anything from an environmental crisis to something as simple as the importance of ebooks to the modern reader. But how do you write a persuasive essay? Where do you even start? Right here! I’ll explain everything you need to know and even show you an example of a persuasive essay.

What Is a Persuasive Essay?

write an example of persuasive essay

Persuasive essays are meant to convince someone or a group of people to agree with you on a certain topic or point of view. As the writer, you’ll use definitive evidence, simple reasoning, and even examples to support your argument and persuade them to understand the point of the essay.

Why Write a Persuasive Essay?

Believe it or not, you’ll have to form convincing arguments throughout real life. This could be in the form of college essays or academic essays, speeches for debate club that requires a valid argument, or even presenting an idea for change to your town council.

Argumentative vs. Persuasive Essay

An argumentative essay presents an argument on a specific topic and tries to persuade people to accept that argument as valid. It uses evidence, logic, and sometimes counterarguments to support the main point.

A persuasive essay is similar but presents an argument and focuses more on appealing to the reader’s emotions and values to convince them of your point of view. Think of it as convincing vs. persuading. And, yes, persuasive essays can also use evidence, but they often rely more on personal anecdotes and moral appeals to plead their case.

Let me give you an example. I’m a content writer, but I’m also a published author. If I were going to write an argumentative essay, I’d probably choose a topic like “Do you think authors should self-edit their work?”

But if I were doing a persuasive essay with a similar angle, the topic would look more like “The benefits of self-editing for authors.” Make sense?

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Basically, the main difference between argumentative and persuasive essays is all in the emphasis placed on logic and emotion.

How Many Paragraphs in a Persuasive Essay?

A decent persuasive essay should be around five or six paragraphs with double line spacing, depending on the topic, and can range from 500-2000 words in length. This includes your introduction and conclusion.

Introduction of a Persuasive Essay Example

Our world is facing a crisis, and that crisis is plastic pollution! Every day, a disgusting amount of plastic waste is just dumped into our oceans, killing and harming innocent marine life and ultimately affecting the entire food chain, including us.

Even though there is a clear and present danger that plastic presents, there are still a lot of people and corporations that continue to use single-use plastics with zero regards for their impact on our environment. It’s time for people to really look around and take some responsibility.

We can make a change by learning and using environmentally friendly alternatives in our everyday lives. So, in this essay, I’ll argue that using reusable bags, water bottles, and containers is not only necessary for the health of our precious planet but also a simple and effective way to make a real difference.

A Persuasive Essay Structure

As persuasive essay writers, you can write it however you like, but to follow a traditional persuasive essay structure, use this basic layout to get an effective paper:

  • An Introduction: You need a good hook to grab the reader’s attention, a thesis statement presenting the main argument, and a roadmap of the essay, so they know what to expect.
  • The Body Paragraphs: 2-3 paragraphs should suffice to provide strong evidence, examples, and any reasoning to support the thesis statement. Each paragraph should focus on a single main idea. 
  • The Counterargument: This section acknowledges and refutes the opposing viewpoint, strengthening your argument but still without being as forward as an argumentative essay.
  • A Conclusion or Closing Statement: Here is where you would summarize the main points of the essay and a restatement of the thesis, including a call to action for the reader and/or a final thought.

In the end, a persuasive essay usually consists of 5-6 paragraphs and needs to be clear, concise, and logically structured to really persuade the reader on the point.

Tips for Persuasive Writing

write an example of persuasive essay

  • Choose a strong, clear thesis statement that presents your argument well.
  • Know your audience and tailor your language and arguments to them. You’ll need a different approach if you’re speaking to a group of teenagers versus a team of adults.
  • Use credible and reliable sources to support your argument so no one can second guess your point.
  • Expect that people will have counterarguments and prepare a few talking points to address them.
  • Use strong pieces of evidence and back them up with facts, statistics, examples, and personal anecdotes. Putting a personal touch on it helps ground the essay and lets people know you’re serious about the topic.
  • Use an emotional appeal to engage the reader and make a personal connection to your argument. Basically, tug at their heartstrings and play into their guilt.
  • Use clear and concise wordage. Try and avoid confusing technical jargon that might confuse people, and maintain a consistent tone throughout the essay.
  • Make sure you’re confident and use an assertive tone but avoid being overly aggressive or confrontational. That will just spark a fight.
  • Finish up with a powerful call to action or a final thought that leaves a lasting impact on the reader or listener.
  • Use the same font throughout your essay, even for headings and titles. Go with easy-to-read fonts like Calibri, Times New Roman, or Garamond.
  • Proofread and edit your essay for clarity, grammar, and style. I cannot stress this one enough. If you’re not confident, use programs like Grammarly to help spot typos and inconsistencies.

Persuasive Essay Topic Ideas

If you’re stuck on some ideas of what to form your essay around, here’s a list of some popular topics to inspire you.

  • Importance of recycling and reducing waste in today’s climate.
  • The need for stricter gun control laws all over the world.
  • A paper on abortion rights in today’s age.
  • Benefits of alternative energy sources over fossil fuels and how we can be using them.
  • How social media has negative impacts on mental health in kids.
  • Key benefits of a vegetarian or vegan diet and how it can help the planet.
  • The value of a college education.
  • Rise of plastic pollution on the environment and sea life and how it is affecting us.
  • Why physical exercise and leading an active lifestyle are important.
  • The dangers of texting while driving.
  • How our public schools need better funding.
  • Benefits of a diverse and inclusive workplace both online and in-person.

Any of these could be used as logical arguments. Still, to make a persuasive argument from either of them, just follow the basic persuasive essay outline examples I’ve given you.

Example of a Persuasive Essay

Introduction.

In today’s age of ever-changing technology, the way we consume and experience books have changed dramatically in just a short time. While physical books were once the only option, ebooks have grown increasingly popular in recent years. In my essay, I’ll argue that, while we all still love paperbacks and hardcovers, ebooks offer so many benefits over physical books, making them the number one choice for most readers today.

Body Paragraph 1: Convenience

Ebooks are convenient; there’s just no denying it. They’re easily accessible through devices like smartphones, tablets, and e-readers, and they allow readers to carry hundreds of books with them at all times. This makes them perfect for traveling or heading to work, or even going to the gym. Readers can now have an entire library with them without the added weight of physical books. Plus, ebooks are easily bought online with just the click of a button, further adding to their convenience.

Body Paragraph 2: Customization

Ebooks offer a level of customization that physical books just can’t match. For one, the font size can be adjusted for easier reading, which is great for those who have eyesight problems. The background color can also be changed from light to dark to reduce eye strain. Personally, as someone who suffers from Meniere’s disease, this is a great feature. All of these options make ebooks a great choice for people with visual impairments, neurological disorders, or reading difficulties.

Body Paragraph 3: Affordability

Ebooks are often far cheaper than physical books, especially when purchased in bulk. You can get an entire series for a fraction of the cost of one paperback. This makes them a more accessible option for budget-conscious readers and people who simply don’t have the disposable funds for books. Also, tons of ebooks are available for free, which is a great option for readers that are looking for ways to save money but keep up with their reading habits.

Body Paragraph 4: Environmentally Friendly

626,000 tons of paper is used to produce all the books we see published every year. That’s a scary number when you consider the rate of deforestation and the state of our world in terms of global warming. We simply can’t afford to move ahead at a rate like that. Ebooks help tackle the issue because they require zero trees to produce.

In conclusion, ebooks offer endless benefits over physical books, including convenience, customization, and affordability. While physical books will always hold a special place in our hearts, you have to admit that the benefits of ebooks just can’t be ignored. For modern, busy, on-the-go readers, ebooks are the preferred choice. It’s time to embrace the digital age and make the switch to ebooks.

Now Write Your Persuasive Essay!

I hope this guide has helped you figure out persuasive essay writing and how to put together powerful arguments. Just stick to the facts and ease the reader into your point with gentle arguments that continue to prove your point. Don’t be afraid to get personal if it can help the essay and convince the reader.

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Persuasive Essay Guide

Caleb S.

A Comprehensive Guide to Writing an Effective Persuasive Essay

14 min read

Persuasive Essay

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Imagine being able to sway opinions, influence decisions, and convince others with the power of words.

That’s what good persuasive writing can help you achieve! Persuasive essays provide you an opportunity to express your opinions, convince your readers, inspire action, and make a lasting impact. 

So how can you write a great persuasive essay? 

If you're eager to learn the art of persuasive writing, you're in the right place. In this guide, we’ll dive into the step-by-step writing process that can help you. You’ll also get example essays and tips that will make your persuasive writing stand out. 

Let’s dive in!

Arrow Down

  • 1. What is a Persuasive Essay?
  • 2. The 3 Elements of Persuasion
  • 3. How to Write a Persuasive Essay
  • 4. Persuasive Essay Structure
  • 5. Persuasive Essay Examples
  • 6. Persuasive Essay Topics
  • 7. Tips for Writing Stand-Out Persuasive Essays

What is a Persuasive Essay?

A persuasive essay is a form of writing that aims to convince its audience to adopt a particular viewpoint or take a specific course of action. 

The writer takes a clear position on an issue and attempts to convince the readers through different persuasive techniques, such as evidence and anecdotes. The point is to resonate with the readers emotionally AND logically on a specific issue. 

It's like being a lawyer in a courtroom, making a compelling argument to sway the jury (your readers) to your side. The goal of a persuasive essay can vary, from changing the readers’ opinion on a controversial topic to inspiring them to support a cause or take action on an issue.

What’s the Difference Between Persuasive & Argumentative Essays?

Persuasive and argumentative essays are often confused with each other, but they have distinct differences in terms of their purpose and approach. 

Here are the main differences between persuasive vs. argumentative essays:

The 3 Elements of Persuasion

Before we get into the writing steps, we must understand the basic elements of persuasion. These elements, known as "ethos," "pathos," and "logos," are fundamental to crafting a persuasive essay that resonates with your audience and effectively conveys your message.

  • Ethos: Building Credibility and Trust

Ethos, derived from the Greek word for "character," focuses on establishing your credibility as a writer and gaining the trust of your readers. It involves establishing one's authority, expertise, and reliability in the eyes of the audience. In a persuasive essay, ethos is often established through:

  • Demonstrating expertise on the subject matter.
  • Citing credible sources and references.
  • Maintaining a respectful and professional tone.
  • Acknowledging and addressing opposing viewpoints.

These steps can help you gain the trust of your readers. Ethos provides them a reason to trust you and listen to your arguments.

  • Pathos: Stirring Emotions and Empathy

Pathos is the emotional appeal aimed at evoking specific emotions or empathy from the audience. It seeks to connect with readers on a personal and emotional level. In a persuasive essay, pathos can be incorporated by:

  • Using vivid and emotionally charged language.
  • Sharing compelling anecdotes or stories.
  • Appealing to the values and beliefs of the audience.
  • Highlighting the human or emotional impact of the topic.

The emotional aspect is essential to good persuasive writing. Still, it should be used in moderation to be effective. 

  • Logos: Employing Logic and Reasoning

Logos appeals to the reader's sense of logic and reason. It involves presenting a well-structured, logical argument supported by evidence. In a persuasive essay, logos is evident through:

  • Presenting clear and well-structured arguments.
  • Providing factual evidence, statistics, and research findings.
  • Using logical reasoning and deductive or inductive arguments.
  • Addressing and refuting counterarguments effectively.

When used together, these three elements can be effective tools for persuasion. By utilizing all three elements, the speaker increases the chances of influencing their audience. You can read more about ethos, pathos, and logos to understand them better and ensure their correct usage in your writing. 

Here is a video you can watch about the three persuasive techniques:

How to Write a Persuasive Essay

Persuasive essays are very common, especially for students. However, they are challenging to write if you don’t know where to start. Here are the steps that can help make your writing process easier.

Step 1: Select an Interesting Topic & Define Your Position

Choosing a topic is the most crucial part. Your topic should be engaging and debatable, in which you can clearly define your position. Here are some tips for selecting a topic:

  • Identify Your Interests: You should consider something that is interesting to you too, as this will make it easier and enjoyable for you to write about it. 
  • Consider Your Audience: Think about who your target audience is. Your topic should resonate with them and be relevant to their interests, concerns, or beliefs.
  • Define Your Position: Clearly define your stance or position on your potential topics. Ask yourself: What do I want to persuade my audience to believe or do regarding this topic? What are the key points or arguments I will use to support my position? 
  • Avoid Overly Broad or Narrow Topics: Ensure that your topic is neither too broad nor too narrow. An overly broad topic may lack focus, while an overly narrow one may not provide enough material for a persuasive argument.

Step 2: Research & Gather Evidence

Gather credible sources, statistics, facts, and evidence to support your argument. Conducting thorough research uncovers the themes, arguments, and discussions about your topic, helping you find the best arguments you need.

While collecting information, take detailed notes so you can cite sources later. You also have to evaluate the evidence and priotize those points that can better support your position.

Step 3: Make an Outline

Now that you’ve gathered your main points, you need to organize them in a logical structure. Outline the structure of your essay with a clear introduction, body paragraphs, and conclusion. Here are the main points you should include in your first outline: 

  • Thesis Statement: State the main thesis of your essay. presents your main argument. It should clearly mention your position on the topic and how you are going to argue for it.
  • Body Paragraphs: The body paragraph outline should contain the topic sentence and supporting points. Mention clear and concise topic sentences that introduce the main point of each paragraph.
  • Supporting Evidence: Also add supporting evidence, examples, statistics, or quotes for each paragraph that bolster your argument. Ensure each piece of evidence is relevant and directly supports your point.
  • Conclusion: If your persuasive essay aims to prompt a specific action or response from the reader, include a call to action in your outline. Clearly state what you want your audience to think or do after reading your essay.

See this outline format below to understand better:

Persuasive Essay Outline Format

Want to learn more about making an outline? Check out our complete guide to crafting a persuasive essay outline . 

Step 4: Write Your First Draft

With a solid outline in place, it's time to start crafting your persuasive essay's first draft. Follow these guidelines to write your initial draft effectively:

  • Follow the Outline: Refer to your outline as your roadmap. Begin by writing the introduction, followed by the body paragraphs, addressing each point in the order outlined. Finish with the conclusion.
  • Write Freely: In the first draft, focus on getting your ideas down on paper without worrying too much about perfection. Don't be overly concerned about grammar, spelling, or word choice at this stage; you can edit and refine later.
  • Maintain a Consistent Tone: Maintain a tone that aligns with your persuasive goals, whether it's authoritative, passionate, or empathetic. Consistency in tone will help your argument come across convincingly.
  • Support with Evidence: As you develop your arguments in the body paragraphs, ensure that each point is supported with strong evidence, examples, statistics, or quotes from credible sources.
  • Address Counterarguments: Incorporate responses to potential counterarguments where relevant, demonstrating a comprehensive understanding of the issue and reinforcing your position.
  • Be Concise and Clear: Write concisely, expressing your ideas clearly and avoiding unnecessary jargon or complexity. The clarity of your arguments is crucial for persuading your audience.

Step 5: Proofread & Revise

Once you've completed the first draft, take a break to gain some distance from your work. When you return, begin the revision process. Focus on refining your arguments, improving clarity, and ensuring that your essay flows logically.

  • Proofread: Carefully proofread your first draft for grammar, spelling, and punctuation errors. Improve the essay format and clarity wherever possible. 
  • Seek Feedback: Share your first draft with peers, teachers, or writing tutors to obtain feedback on the persuasiveness, clarity, and overall effectiveness of your essay. Use this feedback to make necessary improvements.
  • Polish Your Draft: After incorporating feedback and revising accordingly, refine your essay to its final form. Ensure that it aligns with your outline and effectively conveys your persuasive message.
  • Cite Sources: Remember to include proper citations for all sources used within your essay. Follow the citation style specified by your instructor or guidelines.

Persuasive Essay Structure

A well-structured persuasive essay is essential to effectively convey your argument and persuade your audience. The structure typically consists of three main parts: the introduction, body paragraphs, and conclusion. 

A persuasive essay should be at least five paragraphs long. With one introduction, three body paragraphs, and a conclusion. However, the number of body paragraphs can extend based on your topic.

Introduction

The essay introduction serves as the gateway to your persuasive essay. Its primary purpose is to grab the reader's attention, provide context for your argument, and present your thesis statement—the core of your persuasive message. Here's how to craft an engaging introduction:

  • Hook: Start with a compelling hook—a catchy phrase, a thought-provoking question, a surprising statistic, or a relevant anecdote that draws the reader in and piques their interest.
  • Background Information: Offer a brief overview of the topic to provide context and ensure that your readers understand the issue at hand. Keep this section concise and relevant.
  • Thesis Statement: Conclude your introduction with a clear and concise thesis statement . This statement should clearly state your position on the topic and preview the main points you'll be discussing in the body of your essay.

Body Paragraphs

The body paragraphs form the core of your persuasive essay, where you present your point of view and build your case. Here's how to structure and write effective body paragraphs:

  • Topic Sentence: Start each body paragraph with a topic sentence that introduces the main point or argument of that paragraph.
  • Supporting Evidence: Follow the topic sentence with relevant evidence, examples, statistics, quotes, or facts that support your argument. Ensure that your evidence is credible and directly relates to your point.
  • Analysis: After presenting your evidence, analyze it thoroughly. Explain how the evidence supports your thesis and persuades the reader. Discuss the implications and significance of the evidence.
  • Transition: Use transition sentences at the end of each body paragraph to link it to the next one. These transitions ensure that your essay flows smoothly, maintaining coherence.

The conclusion is where you bring your persuasive essay to a close, summarizing your main points, restating your thesis, and leaving a lasting impression. Follow these guidelines for an effective conclusion:

  • Summarize Main Points: Begin by summarizing the key points you've made in the body of your essay. Concisely restate the main arguments you presented.
  • Restate Thesis: Reiterate your thesis statement in slightly different words. Emphasize the central message of your essay.
  • Closing Statement: End your conclusion with a thought-provoking or memorable closing statement. This statement should leave a lasting impact on the reader, encouraging them to reflect on your argument.
  • Avoid New Information: Do not introduce new information or arguments in the conclusion. It should provide a sense of closure rather than introducing new ideas.

Persuasive Essay Format

After writing the complete essay according to the structure above, you need to ensure correct formatting. Formatting ensures that your essay is readable and presentable.

There are several standardized formatting styles used in writing, such as APA and MLA . If you are writing a persuasive essay as an assignment, always ask your instructor about their preferred format. 

Meanwhile, you should format your essay according to these common guidelines:

  • Font Style:       Times New Roman.
  • Font Size:        12pt 
  • Line Spacing:   Double-spaced.
  • Alignment:       Left Alignment
  • Indent:              First-Line indent

Persuasive Essay Examples

Studying persuasive essay examples can be immensely helpful in understanding how to craft a compelling and effective persuasive essay.

Check out these sample essays below:

Persuasive Essay on Social Media (PDF)

Persuasive Essay Samples (PDF)

Persuasive Essay on Abortions (PDF)

Persuasive Essay Sample - Death Penalty

Persuasive Essay on the Preservation of Nature

Want more examples? We’ve got you covered! Head to our persuasive essay examples blog to find persuasive papers on various topics.

Persuasive Essay Topics

Selecting an engaging and relevant topic is the first step in crafting a persuasive essay. Here are a few persuasive essay prompts and ideas to spark your inspiration:

  • Advocate for the reduction of single-use plastics to combat plastic pollution.
  • Argue for the inclusion of financial literacy education in high school curricula.
  • Argue for responsible usage and regulations to combat negative influence of social media.
  • Persuade readers of the benefits of universal healthcare.
  • Take a stance on the importance of online privacy and stronger data protection laws.
  • Argue for electoral reform, such as ranked-choice voting, to improve the fairness and effectiveness of elections.
  • Convince your audience of the benefits of supporting local businesses and shopping locally.
  • Make a case for stricter penalties against human trafficking.
  • Argue for increased public funding for the arts to support creativity and cultural enrichment.
  • Argue for or against the use of artificial intelligence and automation in the workplace.

Need more ideas? Check out our compilation of 200+ persuasive essay topics and find the best topic.

Tips for Writing Stand-Out Persuasive Essays

Now that you know the writing steps and have read some examples, you are able to write a good persuasive essay. However, you can make it even better with the following tips and techniques:

  • Clarity and Conciseness: Write in a clear and concise way. Avoid jargon or overly complex language to make your message easily understandable.
  • Use Persuasive Techniques: Employ persuasive language and rhetoric techniques, such as ethos, pathos, and logos, to appeal to your audience's emotions, ethics, and logic. Use powerful verbs, descriptive adjectives, and vivid metaphors to make your writing engaging.
  • Tell a Compelling Story: Use storytelling techniques to illustrate your points. Engaging narratives can make your arguments more relatable and memorable.
  • Provide Real-Life Examples: Support your arguments with concrete, real-life examples and case studies. Personal anecdotes or case stories can be particularly persuasive.
  • Address the Reader Directly: Use the second-person point of view (you) to address the reader directly, making your essay more engaging and relatable.
  • Maintain a Confident Tone: Maintain a confident and assertive tone throughout your essay. Confidence in your message can persuade readers to adopt your viewpoint.
  • Provide Solutions: Suggest practical solutions or actions that can be taken to address the issue you're discussing. Offering a path forward can be persuasive.

To conclude,

From understanding the fundamentals of persuasion to learning the writing steps, you now know how to craft an essay that engages and compels your audience to accept your position. Additionally, with the help of our examples and tips, you can make your arguments even stronger.

With this knowledge and techniques, you're now ready to embark on your persuasive writing endeavors. So start writing persuasive papers without hesitation and inspire others to see the world through your lens.  

Moreover, if you need further writing help, consider using our persuasive essay writing service which is equipped with a team of seasoned writers ready to offer their expertise. Our writing professionals are committed to crafting essays that are insightful, well-researched, and impactful - tailored to your specific needs!

So get our essay help now for guaranteed results!

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Persuasive Essay Topics

persuasive essay

What is persuasive essay definition, usage, and literary examples, persuasive essay definition.

A persuasive essay (purr-SWEY-siv ESS-ey) is a composition in which the essayist’s goal is to persuade the reader to agree with their personal views on a debatable topic. A persuasive essay generally follows a five-paragraph model with a thesis, body paragraphs, and conclusion, and it offers evidential support using research and other persuasive techniques.

Persuasive Essay Topic Criteria

To write an effective persuasive essay, the essayist needs to ensure that the topic they choose is polemical, or debatable. If it isn’t, there’s no point in trying to persuade the reader.

For example, a persuasive essayist wouldn’t write about how honeybees make honey; this is a well-known fact, and there’s no opposition to sway. The essayist might, however, write an essay on why the reader shouldn’t put pesticides on their lawn, as it threatens the bee population and environmental health.

A topic should also be concrete enough that the essayist can research and find evidence to support their argument. Using the honeybee example, the essayist could cite statistics showing a decline in the honeybee population since the use of pesticides became prevalent in lawncare. This concrete evidence supports the essayist’s opinion.

Persuasive Essay Structure

The persuasive essay generally follows this five-paragraph model.

Introduction

The introduction includes the thesis, which is the main argument of the persuasive essay. A thesis for the essay on bees and pesticides might be: “Bees are essential to environmental health, and we should protect them by abstaining from the use of harmful lawn pesticides that dwindle the bee population.”

The introductory paragraph should also include some context and background info, like bees’ impact on crop pollination. This paragraph may also include common counterarguments, such as acknowledging how some people don’t believe pesticides harm bees.

Body Paragraphs

The body consists of two or more paragraphs and provides the main arguments. This is also where the essayist’s research and evidential support will appear. For example, the essayist might elaborate on the statistics they alluded to in the introductory paragraph to support their points. Many persuasive essays include a counterargument paragraph to refute conflicting opinions.

The final paragraph readdresses the thesis statement and reexamines the essayist’s main arguments.

Types of Persuasive Essays

Persuasive essays can take several forms. They can encourage the reader to change a habit or support a cause, ask the reader to oppose a certain practice, or compare two things and suggest that one is superior to the other. Here are thesis examples for each type, based on the bee example:

  • Call for Support, Action, or Change : “Stop using pesticides on your lawns to save the environmentally essential bees.”
  • Call for Opposition : “Oppose the big businesses that haven’t conducted environmental studies concerning bees and pesticides.”
  • Superior Subject : “Natural lawn care is far superior to using harmful pesticides.”

The Three Elements of Persuasion

Aristotle first suggested that there were three main elements to persuading an audience: ethos, pathos, and logos. Essayists implement these same tactics to persuade their readers.

Ethos refers to the essayist’s character or authority; this could mean the writer’s name or credibility. For example, a writer might seem more trustworthy if they’ve frequently written on a subject, have a degree related to the subject, or have extensive experience concerning a subject. A writer can also refer to the opinions of other experts, such as a beekeeper who believes pesticides are harming the bee population.

Pathos is an argument that uses the reader’s emotions and morality to persuade them. An argument that uses pathos might point to the number of bees that have died and what that suggests for food production: “If crop production decreases, it will be impoverished families that suffer, with perhaps more poor children having to go hungry.” This argument might make the reader empathetic to the plight of starving children and encourage them to take action against pesticide pollution.

The logos part of the essay uses logic and reason to persuade the reader. This includes the essayist’s research and whatever evidence they’ve collected to support their arguments, such as statistics.

Terms Related to Persuasive Essays

Argumentative Essays

While persuasive essays may use logic and research to support the essayist’s opinions, argumentative essays are more solely based on research and refrain from using emotional arguments. Argumentative essays are also more likely to include in-depth information on counterarguments.

Persuasive Speeches

Persuasive essays and persuasive speeches are similar in intent, but they differ in terms of format, delivery, emphasis, and tone .

In a speech, the speaker can use gestures and inflections to emphasize their points, so the delivery is almost as important as the information a speech provides. A speech requires less structure than an essay, though the repetition of ideas is often necessary to ensure that the audience is absorbing the material. Additionally, a speech relies more heavily on emotion, as the speaker must hold the reader’s attention and interest. In Queen Elizabeth I’s “Tilbury Speech,” for example, she addresses her audience in a personable and highly emotional way: “My loving people, We have been persuaded by some that are careful of our safety, to take heed how we commit our selves to armed multitudes for fear of treachery; but I assure you I do not desire to live to distrust my faithful and loving people. Let tyrants fear.”

Examples of Persuasive Essay

1. Martin Luther King, Jr., “Letter From Birmingham Jail”

Dr. King directs his essay at the Alabama clergymen who opposed his call for protests. The clergymen suggested that King had no business being in Alabama, that he shouldn’t oppose some of the more respectful segregationists, and that he has poor timing. However, here, King attempts to persuade the men that his actions are just:

I am in Birmingham because injustice is here. Just as the prophets of the eight century B.C. left their villages and carried their ‘thus saith the Lord’ far beyond the boundaries of their hometowns, and just as the Apostle Paul left his village of Tarsus and carried the gospel of Jesus Christ to the far corners of the Greco-Roman world, so am I compelled to carry the gospel of freedom beyond my hometown.

Here, King is invoking the ethos of Biblical figures who the clergymen would’ve respected. By comparing himself to Paul, he’s claiming to be a disciple spreading the “gospel of freedom” rather than an outsider butting into Alabama’s affairs.

2. Garrett Hardin, “The Tragedy of Commons”

Hardin argues that a society that shares resources is apt to overuse those resources as the population increases. He attempts to persuade readers that the human population’s growth should be regulated for the sake of preserving resources:

The National Parks present another instance of the working out of the tragedy of commons. At present, they are open to all, without limit. The parks themselves are limited in extent—there is only one Yosemite Valley—whereas population seems to grow without limit. The values that visitors seek in the parks are steadily eroded. Plainly, we must soon cease to treat the parks as commons, or they will be of no value to anyone.

In this excerpt, Harden uses an example that appeals to the reader’s logic. If the human population continues to rise, causing park visitors to increase, parks will continue to erode until there’s nothing left.

Further Resources on Persuasive Essays

We at SuperSummary offer excellent resources for penning your own essays .

Find a list of famous persuasive speeches at Highspark.co .

Read up on the elements of persuasion at the American Management Association website.

Related Terms

  • Argumentative Essay

write an example of persuasive essay

Persuasive Essay Writing

Cathy A.

How to Write a Persuasive Essay: A Step-by-Step Guide

13 min read

Published on: Jan 3, 2023

Last updated on: Jan 29, 2024

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It's the night before the essay is due, and you haven't even started. Your mind is blank, and you have no idea what words will persuade your teacher. 

The good news is that some tips and tricks can make the process of writing a persuasive essay much easier.

In this blog, we'll break down the components of a persuasive essay and provide helpful tips and examples along the way. By the end, you should have all the guidelines to create a winning essay that will persuade your readers to see things your way.

Let's take a closer look at all these steps.

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What is a Persuasive Essay?

A persuasive essay presents logical arguments with emotional appeal.

Typically, persuasive essays begin with a question that the writer spends the essay arguing in favor of or opposition to. 

For example: should kids be allowed to play video games on weekdays? 

The writer would then spend the rest of the essay backing up their claim with reasons and evidence. 

Persuasive essays often include counterarguments. These arguments oppose the writer's position. 

By including counterarguments, persuasive essays become more interesting. They also force the writer to think critically about their position.

For example, an opponent of the previous argument might say that playing video games leads to poor grades. 

The original writer could deny this claim by pointing to studies that show no correlation between bad grades and playing video games.

The best persuasive essays are well-researched and use data to support their claims. 

However, persuasive essays are not just about logic. They also need to include emotional appeal. 

After all, people are more likely to be persuaded by an argument that speaks to their feelings. 

Elements of a Persuasive Essay 

When a persuasive essay is a task, you must keep these three greek terms in mind. They are:

  • Ethos (appeal to ethics) 
  • Pathos (appeal to emotion)
  • Logos (appeal to logic)

A good essay will use all of these elements to convince the reader that the argument presented is valid. 

Let's take a closer look at each one.

Ethos - the Credibility Element 

The persuasive power of ethos lies in the character or credibility of the person making the argument. 

For an argument to be persuasive, the person presenting it must be someone that the audience trusts. 

This could be because they are an expert on the subject or because they have first-hand experience with it. Either way, ethos establishes the speaker's credibility and makes the audience more likely to trust what they have to say.

Pathos -the Emotional Element 

While ethos deals with the character of the person making the argument, pathos has to do with the audience's emotions. A persuasive argument will tap into the audience's emotions and use them to sway their opinion.

This could be done through stories or anecdotes that evoke an emotional response or by using language that stirs certain feelings.

Logos - the Logical Element 

The final element of persuasion is logos, which appeals to logic. A persuasive argument will use sound reasoning and evidence to convince the audience that it is valid. This could be done through data or using persuasive techniques like cause and effect.

Using all these elements of a persuasive essay can make your argument much more effective. 

How To Write a Persuasive Essay

Writing persuasive essays can be challenging, but they don't have to be.

With the following simple steps, you can quickly turn an ordinary essay into one that will make a lasting impression. 

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How To Start a Persuasive Essay 

Here is a complete guide on how to start a persuasive essay. Follow them to compose a perfect essay every time. 

Brainstorm All Possible Angles 

The first step in writing a persuasive essay is brainstorming. You need to develop an angle for your essay that will make it unique and interesting. 

For example, let's say you're writing about the death penalty. A lot has been said on this topic, so it might be hard to find an angle that hasn't been covered already. 

But if you think about it, there are many different ways to approach the issue. 

Maybe you could write about the personal experiences of someone affected by the death penalty. Or maybe you could write about the economic costs of the death penalty. 

There are many possibilities here - it's all about thinking creatively.

Select Your Topic

Once you've brainstormed a few ideas, it's time to choose your topic. Pick the angle you think will most effectively persuade your reader. 

Once you've chosen your topic, it's time to research. Use statistics, expert opinions, and real-life examples to support your position. 

Choose Your Side

Now that you've researched, it's time to take a side in the debate. Remember, you must take a strong stance on one side of the issue. 

After deciding your stance, research and support it with evidence.

Appeal to Human Emotions 

One of the most effective ways to persuade someone is by appealing to their emotions. 

After all, we're not robots - we're human beings and always make decisions based on our feelings. 

Make your reader feel something, whether it's anger, sadness, empathy, or even amusement. You'll be well on convincing them of your point of view. 

Anticipate Possible Objections.

Of course, not everyone will agree, and that's okay! 

The important thing is that you anticipate some of those objections and address them head-on in your essay. 

This shows that you take your reader's objections seriously and are confident in your position. 

Organize Your Evidence 

Once you have all of your evidence collected, it's time to start organizing it into an outline for your essay.  

Organizing your essay is a key step in the writing process. It helps you keep track of all the evidence you've gathered and structure your argument in an organized way.

What Are The Steps To Write Your Persuasive Essay?

Now that you have your topic essay outline, it's time to move on to the actual writing.

Here are the steps you need to take:

Step 1: Create a Compelling Introduction

You want to hook your readers with a great opening for your persuasive essay, so they'll want to keep reading.

Here are 3 tips for writing an attention-grabbing introduction for your next essay.

  • Use a strong hook statement

Your hook statement should immediately draw the reader in and make them want to learn more. 

A good hook statement will vary depending on whether you're writing for an academic or more casual audience. 

Still, some good options include a quote, an interesting statistic, or a rhetorical question.

  • Make sure your thesis statement is clear and concise

Your thesis statement is the main argument of your essay, so it needs to be stated clearly and concisely in your introduction.

 A good thesis statement will be specific and limit the scope of your argument so that it can be fully addressed in the body of your paper.

  • Use a transition

Transitions are important in writing for academic and non-academic audiences because they help guide the reader through your argument. 

A good transition will introduce the main point of your next paragraph while still maintaining the connection to the previous one.

Step 2: Write The Body Paragraphs

Here is a formula for structuring your body paragraphs in a persuasive essay. 

This formula will ensure that each body paragraph is packed with evidence and examples while still being concise and easy to read.

  • The Topic Sentence

Every body paragraph should start with a topic sentence. A topic sentence is a key sentence that sums up the paragraph's main point. 

It should be clear, concise, and direct. 

For example, if you were writing a paragraph about the importance of exercise, your topic sentence might be this:

"Regular exercise is essential for good physical and mental health."

See how that sentence gives a clear overview of what the rest of the paragraph will be about.

  • Relevant Supporting Sentences

Once your topic sentence is down, it's time to fill the rest of the paragraph with relevant supporting sentences. 

These sentences should provide evidence to support the claims made in the topic sentence. 

For the exercise example, we might use sentences like this:

"Exercise has been shown to improve heart health, reduce stress levels, and boost brain power."

"A sedentary lifestyle has been linked to an increased risk of obesity, heart disease, and type II diabetes."

See how each sentence ties back to the paragraph's main point. That's what you want your supporting sentences to do.

  • Closing Sentence

Last but not least, every body paragraph should end with a closing (or transition) sentence. This sentence should briefly summarize the main points of the paragraph and introduce the next point that will be discussed in the following paragraph. 

For the exercise example, the closing sentence might look like this:

"So, as you can see, there are many compelling reasons to make exercise a regular part of your routine."

How to End a Persuasive Essay

The end of your essay is just as important as the introduction. You must leave your readers with a lasting impression and ensure your argument convinces them. 

To do this, you'll want to craft a persuasive conclusion that ties together all the points you have made in the essay.

Here is a video explaining the body paragraphs in a persuasive essay. Check it out for more information. 

Step 1: Write a Persuasive Conclusion

Here are a few tips to help make sure your persuasive essay conclusion is as effective and persuasive as possible. 

  • Restate Your Thesis

Begin your essay conclusion by restating the thesis statement you began within your introduction. Doing so will remind readers of what you set out to prove and provide a sense of closure.

  • Summarize Your Arguments

 You can also use your conclusion to summarize the main points of your argument. This will help readers recall the evidence you presented and reinforce why it supports your thesis. 

  • Offer a Call to Action

Lastly, don't forget to include a call to action in your essay conclusion. This can be anything from a persuasive plea to a persuasive suggestion. 

Step 2:  Polish Up Your Essay

After you’re done with the essay, take a few minutes to read through it. Ensure that your persuasive points and evidence are clear, concise, and persuasive. 

Also, double-check for grammar, spelling, and punctuation mistakes. Ensure that all of your persuasive points are properly explained and make sense to the reader. 

If you’re not confident in your persuasive writing skills, you can enlist a friend or family member to read through it and provide feedback.

You can follow a proofreading checklist after completing your essay to ensure you are on track.

By following these steps, you’ll end up with a persuasive essay that will impress anyone who reads it!

Format Of A Persuasive Essay 

Once you have your persuasive essay topic, it's time to craft an essay structure. Crafting the perfect persuasive essay format is essential for ensuring your paper has maximum persuasive power.

Here are some tips for formatting an effective persuasive essay.

  • Increase the Readability of Your Text 

Ensure that you have adhered to all the paragraphing requirements of your instructor. 

Double-check that your margins are set properly. A margin of 1 inch (2.5 cm) on all sides is the standard for most written documents.

This makes it easier for readers to focus and extract important information quickly.

  • Use Easy-to-Read Font

Choose a font that is easy to read and professional. Stay away from script fonts or anything too fancy or difficult to read. Stick with basic fonts like Times New Roman, Arial, and Calibri.

  • Keep a Defined Alignment

Align your persuasive essay to the left margin. This makes it easier for readers to follow along with your argument without having to do too much extra scrolling. 

By following these simple tips, you'll be able to craft the perfect persuasive essay format.

Persuasive Essay Examples

Here are some examples of persuasive essays that can help you get the gist of essay writing.

Persuasive essay on the preservation of nature

Persuasive essay examples pdf

Example of a persuasive essay about covid-19

Check out some more  persuasive essay examples  here for more inspiration.

Good Persuasive Essay Topics

The right persuasive essay topics can make or break your essay. Here are a few examples of persuasive essay topics that can help you. 

  • Should the government increase taxes on sugary foods to reduce obesity? 
  • Do standardized tests accurately measure student intelligence and aptitude? 
  • Should studying a foreign language be mandatory in schools? 
  • Should all high school students complete community service hours before graduating? 
  • Are video games affecting the concentration and cognitive development of children? 
  • Should genetically modified foods be labeled as such in stores? 
  • Are the current copyright laws protecting artists and content creators enough? 
  • Should college tuition be reduced for all students? 
  • Is the use of animals in medical research ethical? 
  • Should the use of drones be regulated by the government? 
  • Should college athletes receive payment for their performance? 
  • Should students be allowed to have cell phones in school? 
  • Is drug testing in schools an effective way to prevent substance abuse? 
  • Does social media promote a healthy lifestyle or contribute to cyber bullying? 
  • Should the voting age be lowered to 16? 

If you’re stuck with choosing topics, these are great  persuasive essay topics  to get you started! 

Pick one of these and craft an essay that will leave your readers thinking. 

Tips to Write a Compelling Persuasive Essay

Here are a few tips and tricks to help you make a lasting impression on your reader:

Pick A Topic You're Passionate About

First, you need to choose a topic you're passionate about. It will be easier to write about the topic if you care about the essay. 

This will make it easier to develop persuasive arguments, and you'll be more motivated to do research.

Research Your Topic Thoroughly

After picking a persuasive essay topic, you need thorough research. This will help you gain a better understanding of the issue, which in turn will make your essay stronger. This will also ensure that you fully grasp all counterarguments on your topic.

Know Your Audience

Knowing your audience before writing is important. Are you writing to your classmates? Your teacher? The general public? Once you know your audience, you can tailor your argument to them. 

Knowing your audience will help determine the tone and approach of your essay.

Hook The Reader's Attention

The first few sentences of your essay are crucial - they must grab the reader's attention and make them want to keep reading. 

One way to do this is by starting with a shocking statistic or an interesting story. The reader will be instantly hooked and will be enticed to read more.

Research Both Sides 

A good persuasive essay will consider both sides of an issue and present a well-rounded view. This means researching both sides of the argument before taking a stance. 

Make sure to consider all the evidence before making up your mind - otherwise, your argument won't be as strong as it could be.

Ask Rhetorical Questions

Rhetorical questions are not meant to be answered but rather to make the reader think about the issue. 

For example, "How can we expect our children to succeed in school if they don't have enough resources?" 

Questions like this can help engage readers and get them thinking about solutions rather than just complaining about problems.

Emphasize Your Point

It's important to reiterate your main points throughout the essay so that readers don't forget what they are supposed to argue for or against by the time they reach the end of the paper.

Persuasive essays can be difficult to write, but following simple tips can help make the process easier. 

In this blog, we've outlined the components of a persuasive essay and provided some tips on how to write one. We also shared examples of persuasive essays that scored high marks on standardized tests. 

If you are looking for an essay writing service , look no further than CollegeEssay.org! Our experienced essay writer can provide the assistance you need to produce an essay that meets the highest standards.

Let our persuasive essay writer handle the hard work and get you started on your path to success.

Try our AI essay writer and elevate your writing to new heights today!

Frequently Asked Questions About Persuasive Essays

How long should a persuasive essay be.

Generally speaking, persuasive essays should be between 500-750 words. However, the length of your essay will depend on the instructions given by your teacher or professor.

What Techniques Are Used In Persuasive Essays?

Persuasive techniques include facts and statistics, emotion and logic, personal stories, analogies and metaphors, pathos, ethos, and logos.

How Do I Make My Persuasive Essay More Convincing?

To make your essay more convincing, cite reliable sources, use persuasive language, and provide strong evidence and arguments.

How Is Persuasive Writing Different From Argumentative Writing?

The main difference between persuasive and argumentative writing is that persuasive writing seeks to convince or persuade the reader. On the other hand, argumentative writing seeks to debate an issue.

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8.7: Tips for Writing Academic Persuasive Essays

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The previous chapters in this section offer an overview of what it means to formulate an argument in an academic situation. The purpose of this chapter is to offer more concrete, actionable tips for drafting an academic persuasive essay. Keep in mind that preparing to draft a persuasive essay relies on the strategies for any other thesis-driven essay, covered by the section in this textbook, The Writing Process. The following chapters can be read in concert with this one:

  • Critical Reading and other research strategies helps writers identify the exigence (issue) that demands a response, as well as what kinds of research to use.
  • Generate Ideas covers prewriting models (such as brainstorming techniques) that allow students to make interesting connections and develop comprehensive thesis statements. These connections and main points will allow a writer to outline their core argument.
  • Organizing is important for understanding why an argument essay needs a detailed plan, before the drafting stage. For an argument essay, start with a basic outline that identifies the claim, reasoning, and evidence, but be prepared to develop more detailed outlines that include counterarguments and rebuttals, warrants, additional backing, etc., as needed.
  • Drafting introduces students to basic compositional strategies that they must be familiar with before beginning an argument essay. This current chapter offers more details about what kinds of paragraphs to practice in an argument essay, but it assumes the writer is familiar with basic strategies such as coherence and cohesion.

Classical structure of an argument essay

Academic persuasive essays tend to follow what’s known as the “classical” structure, based on techniques that derive from ancient Roman and Medieval rhetoricians. John D. Ramage, et. al outline this structure in Writing Arguments :

This very detailed table can be simplified. Most academic persuasive essays include the following basic elements:

  • Introduction that explains why the situation is important and presents your argument (aka the claim or thesis).
  • Reasons the thesis is correct or at least reasonable.
  • Evidence that supports each reason, often occurring right after the reason the evidence supports.
  • Acknowledgement of objections.
  • Response to objections.

Keep in mind that the structure above is just a conventional starting point. The previous chapters of this section suggest how different kinds of arguments (Classical/Aristotelian, Toulmin, Rogerian) involve slightly different approaches, and your course, instructor, and specific assignment prompt may include its own specific instructions on how to complete the assignment. There are many different variations. At the same time, however, most academic argumentative/persuasive essays expect you to practice the techniques mentioned below. These tips overlap with the elements of argumentation, covered in that chapter, but they offer more explicit examples for how they might look in paragraph form, beginning with the introduction to your essay.

Persuasive introductions should move from context to thesis

Since one of the main goals of a persuasive essay introduction is to forecast the broader argument, it’s important to keep in mind that the legibility of the argument depends on the ability of the writer to provide sufficient information to the reader. If a basic high school essay moves from general topic to specific argument (the funnel technique), a more sophisticated academic persuasive essay is more likely to move from context to thesis.

The great stylist of clear writing, Joseph W. Williams, suggests that one of the key rhetorical moves a writer can make in a persuasive introduction is to not only provide enough background information (the context), but to frame that information in terms of a problem or issue, what the section on Reading and Writing Rhetorically terms the exigence . The ability to present a clearly defined problem and then the thesis as a solution creates a motivating introduction. The reader is more likely to be gripped by it, because we naturally want to see problems solved.

Consider these two persuasive introductions, both of which end with an argumentative thesis statement:

A. In America we often hold to the belief that our country is steadily progressing. topic This is a place where dreams come true. With enough hard work, we tell ourselves (and our children), we can do anything. I argue that, when progress is more carefully defined, our current period is actually one of decline. claim

B . Two years ago my dad developed Type 2 diabetes, and the doctors explained to him that it was due in large part to his heavy consumption of sugar. For him, the primary form of sugar consumption was soda. hook His experience is echoed by millions of Americans today. According to the most recent research, “Sugary drink portion sizes have risen dramatically over the past forty years, and children and adults are drinking more soft drinks than ever,” while two out of three adults in the United States are now considered either overweight or obese. This statistic correlates with reduced life expectancy by many years. Studies have shown that those who are overweight in this generation will live a lot fewer years than those who are already elderly. And those consumers who don’t become overweight remain at risk for developing Type 2 diabetes (like my dad), known as one of the most serious global health concerns (“Sugary Drinks and Obesity Fact Sheet”). problem In response to this problem, some political journalists, such as Alexandra Le Tellier, argue that sodas should be banned. On the opposite end of the political spectrum, politically conservative journalists such as Ernest Istook argue that absolutely nothing should be done because that would interfere with consumer freedom. debate I suggest something in between: a “soda tax,” which would balance concerns over the public welfare with concerns over consumer freedom. claim

Example B feels richer, more dramatic, and much more targeted not only because it’s longer, but because it’s structured in a “motivating” way. Here’s an outline of that structure:

  • Hook: It opens with a brief hook that illustrates an emerging issue. This concrete, personal anecdote grips the reader’s attention.
  • Problem: The anecdote is connected with the emerging issue, phrased as a problem that needs to be addressed.
  • Debate: The writer briefly alludes to a debate over how to respond to the problem.
  • Claim: The introduction ends by hinting at how the writer intends to address the problem, and it’s phrased conversationally, as part of an ongoing dialogue.

Not every persuasive introduction needs all of these elements. Not all introductions will have an obvious problem. Sometimes a “problem,” or the exigence, will be as subtle as an ambiguity in a text that needs to be cleared up (as in literary analysis essays). Other times it will indeed be an obvious problem, such as in a problem-solution argument essay.

In most cases, however, a clear introduction will proceed from context to thesis . The most attention-grabbing and motivating introductions will also include things like hooks and problem-oriented issues.

Here’s a very simple and streamlined template that can serve as rudimentary scaffolding for a persuasive introduction, inspired by the excellent book, They Say / I Say: The Moves That Matter in Academic Writing : Definition: Term

In discussions of __________, an emerging issue is _____________________. issue When addressing this issue, some experts suggest ________________. debate In my view, however, _______________________________. claim

Each aspect of the template will need to be developed, but it can serve as training wheels for how to craft a nicely structured context-to-thesis introduction, including things like an issue, debate, and claim. You can try filling in the blanks below, and then export your attempt as a document.

Define key terms, as needed

Much of an academic persuasive essay is dedicated to supporting the claim. A traditional thesis-driven essay has an introduction, body, and conclusion, and the support constitutes much of the body. In a persuasive essay, most of the support is dedicated to reasoning and evidence (more on that below). However, depending on what your claim does, a careful writer may dedicate the beginning (or other parts of the essay body) to defining key terms.

Suppose I wish to construct an argument that enters the debate over euthanasia. When researching the issue, I notice that much of the debate circles around the notion of rights, specifically what a “legal right” actually means. Clearly defining that term will help reduce some of the confusion and clarify my own argument. In Vancouver Island University’s resource “ Defining key terms ,” Ian Johnston offers this example for how to define “legal right” for an academic reader:

Before discussing the notion of a right to die, we need to clarify precisely what the term legal right means. In common language, the term “right” tends often to mean something good, something people ought to have (e.g., a right to a good home, a right to a meaningful job, and so on). In law, however, the term has a much more specific meaning. It refers to something to which people are legally entitled. Thus, a “legal” right also confers a legal obligation on someone or some institution to make sure the right is conferred. For instance, in Canada, children of a certain age have a right to a free public education. This right confers on society the obligation to provide that education, and society cannot refuse without breaking the law. Hence, when we use the term right to die in a legal sense, we are describing something to which a citizen is legally entitled, and we are insisting that someone in society has an obligation to provide the services which will confer that right on anyone who wants it.

As the example above shows, academics often dedicate space to providing nuanced and technical definitions that correct common misconceptions. Johnston’s definition relies on research, but it’s not always necessary to use research to define your terms. Here are some tips for crafting definitions in persuasive essays, from “Defining key terms”:

  • Fit the descriptive detail in the definition to the knowledge of the intended audience. The definition of, say, AIDS for a general readership will be different from the definition for a group of doctors (the latter will be much more technical). It often helps to distinguish between common sense or popular definitions and more technical ones.
  • Make sure definitions are full and complete; do not rush them unduly. And do not assume that just because the term is quite common that everyone knows just what it means (e.g., alcoholism ). If you are using the term in a very specific sense, then let the reader know what that is. The amount of detail you include in a definition should cover what is essential for the reader to know, in order to follow the argument. By the same token, do not overload the definition, providing too much detail or using far too technical a language for those who will be reading the essay.
  • It’s unhelpful to simply quote the google or dictionary.com definition of a word. Dictionaries contain a few or several definitions for important terms, and the correct definition is informed by the context in which it’s being employed. It’s up to the writer to explain that context and how the word is usually understood within it.
  • You do not always need to research a definition. Depending on the writing situation and audience, you may be able to develop your own understanding of certain terms.

Use P-E-A-S or M-E-A-L to support your claim

The heart of a persuasive essay is a claim supported by reasoning and evidence. Thus, much of the essay body is often devoted to the supporting reasons, which in turn are proved by evidence. One of the formulas commonly taught in K-12 and even college writing programs is known as PEAS, which overlaps strongly with the MEAL formula introduced by the chapter, “ Basic Integration “:

Point : State the reasoning as a single point: “One reason why a soda tax would be effective is that…” or “One way an individual can control their happiness is by…”

Evidence : After stating the supporting reason, prove that reason with related evidence. There can be more than one piece of evidence. “According to …” or “In the article, ‘…,’ the author shows that …”

Analysis : There a different levels of analysis. At the most basic level, a writer should clearly explain how the evidence proves the point, in their own words: “In other words…,” “What this data shows is that…” Sometimes the “A” part of PEAS becomes simple paraphrasing. Higher-level analysis will use more sophisticated techniques such as Toulmin’s warrants to explore deeper terrain. For more tips on how to discuss and analyze, refer to the previous chapter’s section, “ Analyze and discuss the evidence .”

Summary/So what? : Tie together all of the components (PEA) succinctly, before transitioning to the next idea. If necessary, remind the reader how the evidence and reasoning relates to the broader claim (the thesis argument).

PEAS and MEAL are very similar; in fact they are identical except for how they refer to the first and last part. In theory, it shouldn’t matter which acronym you choose. Both versions are effective because they translate the basic structure of a supporting reason (reasoning and evidence) into paragraph form.

Here’s an example of a PEAS paragraph in an academic persuasive essay that argues for a soda tax:

A soda tax would also provide more revenue for the federal government, thereby reducing its debt. point Despite Ernest Istook’s concerns about eroding American freedom, the United States has long supported the ability of government to leverage taxes in order to both curb unhealthy lifestyles and add revenue. According to Peter Ubel’s “Would the Founding Fathers Approve of a Sugar Tax?”, in 1791 the US government was heavily in debt and needed stable revenue. In response, the federal government taxed what most people viewed as a “sin” at that time: alcohol. This single tax increased government revenue by at least 20% on average, and in some years more than 40% . The effect was that only the people who really wanted alcohol purchased it, and those who could no longer afford it were getting rid of what they already viewed as a bad habit (Ubel). evidence Just as alcohol (and later, cigarettes) was viewed as a superfluous “sin” in the Early Republic, so today do many health experts and an increasing amount of Americans view sugar as extremely unhealthy, even addictive. If our society accepts taxes on other consumer sins as a way to improve government revenue, a tax on sugar is entirely consistent. analysis We could apply this to the soda tax and try to do something like this to help knock out two problems at once: help people lose their addiction towards soda and help reduce our government’s debt. summary/so what?

The paragraph above was written by a student who was taught the PEAS formula. However, we can see versions of this formula in professional writing. Here’s a more sophisticated example of PEAS, this time from a non-academic article. In Nicholas Carr’s extremely popular article, “ Is Google Making Us Stupid? “, he argues that Google is altering how we think. To prove that broader claim, Carr offers a variety of reasons and evidence. Here’s part of his reasoning:

Thanks to the ubiquity of text on the Internet, not to mention the popularity of text-messaging on cell phones, we may well be reading more today than we did in the 1970s or 1980s, when television was our medium of choice. But it’s a different kind of reading, and behind it lies a different kind of thinking—perhaps even a new sense of the self. point “We are not only what we read,” says Maryanne Wolf, a developmental psychologist at Tufts University and the author of Proust and the Squid: The Story and Science of the Reading Brain . “We are how we read.” Wolf worries that the style of reading promoted by the Net, a style that puts “efficiency” and “immediacy” above all else, may be weakening our capacity for the kind of deep reading that emerged when an earlier technology, the printing press, made long and complex works of prose commonplace. When we read online, she says, we tend to become “mere decoders of information.” evidence Our ability to interpret text, to make the rich mental connections that form when we read deeply and without distraction, remains largely disengaged. analysis

This excerpt only contains the first three elements, PEA, and the analysis part is very brief (it’s more like paraphrase), but it shows how professional writers often employ some version of the formula. It tends to appear in persuasive texts written by experienced writers because it reinforces writing techniques mentioned elsewhere in this textbook. A block of text structured according to PEA will practice coherence, because opening with a point (P) forecasts the main idea of that section. Embedding the evidence (E) within a topic sentence and follow-up commentary or analysis (A) is part of the “quote sandwich” strategy we cover in the section on “Writing With Sources.”

Use “they say / i say” strategies for Counterarguments and rebuttals

Another element that’s unique to persuasive essays is embedding a counterargument. Sometimes called naysayers or opposing positions, counterarguments are points of view that challenge our own.

Why embed a naysayer?

Recall above how a helpful strategy for beginning a persuasive essay (the introduction) is to briefly mention a debate—what some writing textbooks call “joining the conversation.” Gerald Graff and Cathy Birkenstein’s They Say / I Say explains why engaging other points of view is so crucial:

Not long ago we attended a talk at an academic conference where the speaker’s central claim seemed to be that a certain sociologist—call him Dr. X—had done very good work in a number of areas of the discipline. The speaker proceeded to illustrate his thesis by referring extensively and in great detail to various books and articles by Dr. X and by quoting long pas-sages from them. The speaker was obviously both learned and impassioned, but as we listened to his talk we found ourselves somewhat puzzled: the argument—that Dr. X’s work was very important—was clear enough, but why did the speaker need to make it in the first place? Did anyone dispute it? Were there commentators in the field who had argued against X’s work or challenged its value? Was the speaker’s interpretation of what X had done somehow novel or revolutionary? Since the speaker gave no hint of an answer to any of these questions, we could only wonder why he was going on and on about X. It was only after the speaker finished and took questions from the audience that we got a clue: in response to one questioner, he referred to several critics who had vigorously questioned Dr. X’s ideas and convinced many sociologists that Dr. X’s work was unsound.

When writing for an academic audience, one of the most important moves a writer can make is to demonstrate how their ideas compare to others. It serves as part of the context. Your essay might be offering a highly original solution to a certain problem you’ve researched the entire semester, but the reader will only understand that if existing arguments are presented in your draft. Or, on the other hand, you might be synthesizing or connecting a variety of opinions in order to arrive at a more comprehensive solution. That’s also fine, but the creativity of your synthesis and its unique contribution to existing research will only be known if those other voices are included.

Aristotelian argumentation embeds counterarguments in order to refute them. Rogerian arguments present oppositional stances in order to synthesize and integrate them. No matter what your strategy is, the essay should be conversational.

Notice how Ana Mari Cauce opens her essay on free speech in higher education, “ Messy but Essential “:

Over the past year or two, issues surrounding the exercise of free speech and expression have come to the forefront at colleges around the country. The common narrative about free speech issues that we so often read goes something like this: today’s college students — overprotected and coddled by parents, poorly educated in high school and exposed to primarily left-leaning faculty — have become soft “snowflakes” who are easily offended by mere words and the slightest of insults, unable or unwilling to tolerate opinions that veer away from some politically correct orthodoxy and unable to engage in hard-hitting debate. counterargument

This is false in so many ways, and even insulting when you consider the reality of students’ experiences today. claim

The introduction to her article is essentially a counteragument (which serves as her introductory context) followed by a response. Embedding naysayers like this can appear anywhere in an essay, not just the introduction. Notice, furthermore, how Cauce’s naysayer isn’t gleaned from any research she did. It’s just a general, trendy naysayer, something one might hear nowadays, in the ether. It shows she’s attuned to an ongoing conversation, but it doesn’t require her to cite anything specific. As the previous chapter on using rhetorical appeals in arguments explained, this kind of attunement with an emerging problem (or exigence) is known as the appeal to kairos . A compelling, engaging introduction will demonstrate that the argument “kairotically” addresses a pressing concern.

Below is a brief overview of what counterarguments are and how you might respond to them in your arguments. This section was developed by Robin Jeffrey, in “ Counterargument and Response “:

Common Types of counterarguments

  • Could someone disagree with your claim? If so, why? Explain this opposing perspective in your own argument, and then respond to it.
  • Could someone draw a different conclusion from any of the facts or examples you present? If so, what is that different conclusion? Explain this different conclusion and then respond to it.
  • Could a reader question any of your assumptions or claims? If so, which ones would they question? Explain and then respond.
  • Could a reader offer a different explanation of an issue? If so, what might their explanation be? Describe this different explanation, and then respond to it.
  • Is there any evidence out there that could weaken your position? If so, what is it? Cite and discuss this evidence and then respond to it.

If the answer to any of these questions is yes, that does not necessarily mean that you have a weak argument. It means, ideally and as long as your argument is logical and valid, that you have a counterargument. Good arguments can and do have counterarguments; it is important to discuss them. But you must also discuss and then respond to those counterarguments.

Responding to counterarguments

You do not need to attempt to do all of these things as a way to respond; instead, choose the response strategy that makes the most sense to you, for the counterargument that you have.

  • If you agree with some of the counterargument perspectives, you can concede some of their points. (“I do agree that ….”, “Some of the points made by ____ are valid…..”) You could then challenge the importance/usefulness of those points. “However, this information does not apply to our topic because…”
  • If the counterargument perspective is one that contains different evidence than you have in your own argument, you can explain why a reader should not accept the evidence that the counterarguer presents.
  • If the counterargument perspective is one that contains a different interpretation of evidence than you have in your own argument, you can explain why a reader should not accept the interpretation of the evidence that that your opponent (counterarguer) presents.
  • If the counterargument is an acknowledgement of evidence that threatens to weaken your argument, you must explain why and how that evidence does not, in fact invalidate your claim.

It is important to use transitional phrases in your paper to alert readers when you’re about to present an counterargument. It’s usually best to put this phrase at the beginning of a paragraph such as:

  • Researchers have challenged these claims with…
  • Critics argue that this view…
  • Some readers may point to…
  • A perspective that challenges the idea that . . .

Transitional phrases will again be useful to highlight your shift from counterargument to response:

  • Indeed, some of those points are valid. However, . . .
  • While I agree that . . . , it is more important to consider . . .
  • These are all compelling points. Still, other information suggests that . .
  • While I understand . . . , I cannot accept the evidence because . . .

Further reading

To read more about the importance of counterarguments in academic writing, read Steven D. Krause’s “ On the Other Hand: The Role of Antithetical Writing in First Year Composition Courses .”

When concluding, address the “so what?” challenge

As Joseph W. Williams mentions in his chapter on concluding persuasive essays in Style ,

a good introduction motivates your readers to keep reading, introduces your key themes, and states your main point … [but] a good conclusion serves a different end: as the last thing your reader reads, it should bring together your point, its significance, and its implications for thinking further about the ideas your explored.

At the very least, a good persuasive conclusion will

  • Summarize the main points
  • Address the So what? or Now what? challenge.

When summarizing the main points of longer essays, Williams suggests it’s fine to use “metadiscourse,” such as, “I have argued that.” If the essay is short enough, however, such metadiscourses may not be necessary, since the reader will already have those ideas fresh in their mind.

After summarizing your essay’s main points, imagine a friendly reader thinking,

“OK, I’m persuaded and entertained by everything you’ve laid out in your essay. But remind me what’s so important about these ideas? What are the implications? What kind of impact do you expect your ideas to have? Do you expect something to change?”

It’s sometimes appropriate to offer brief action points, based on the implications of your essay. When addressing the “So what?” challenge, however, it’s important to first consider whether your essay is primarily targeted towards changing the way people think or act . Do you expect the audience to do something, based on what you’ve argued in your essay? Or, do you expect the audience to think differently? Traditional academic essays tend to propose changes in how the reader thinks more than acts, but your essay may do both.

Finally, Williams suggests that it’s sometimes appropriate to end a persuasive essay with an anecdote, illustrative fact, or key quote that emphasizes the significance of the argument. We can see a good example of this in Carr’s article, “ Is Google Making Us Stupid? ” Here are the introduction and conclusion, side-by-side: Definition: Term

[Introduction] “Dave, stop. Stop, will you? Stop, Dave. Will you stop, Dave?” So the supercomputer HAL pleads with the implacable astronaut Dave Bowman in a famous and weirdly poignant scene toward the end of Stanley Kubrick’s 2001: A Space Odyssey . Bowman, having nearly been sent to a deep-space death by the malfunctioning machine, is calmly, coldly disconnecting the memory circuits that control its artificial “ brain. “Dave, my mind is going,” HAL says, forlornly. “I can feel it. I can feel it.”

I can feel it, too. Over the past few years I’ve had an uncomfortable sense that someone, or something, has been tinkering with my brain, remapping the neural circuitry, reprogramming the memory. …

[Conclusion] I’m haunted by that scene in 2001 . What makes it so poignant, and so weird, is the computer’s emotional response to the disassembly of its mind: its despair as one circuit after another goes dark, its childlike pleading with the astronaut—“I can feel it. I can feel it. I’m afraid”—and its final reversion to what can only be called a state of innocence. HAL’s outpouring of feeling contrasts with the emotionlessness that characterizes the human figures in the film, who go about their business with an almost robotic efficiency. Their thoughts and actions feel scripted, as if they’re following the steps of an algorithm. In the world of 2001 , people have become so machinelike that the most human character turns out to be a machine. That’s the essence of Kubrick’s dark prophecy: as we come to rely on computers to mediate our understanding of the world, it is our own intelligence that flattens into artificial intelligence.

Instead of merely rehashing all of the article’s main points, Carr returns to the same movie scene from 2001 that he opened with. The final lines interpret the scene according to the argument he just dedicated the entire essay to presenting.

The entire essay should use rhetorical appeals strategically

The chapter “ Persuasive Appeals ” introduces students to logos, pathos, ethos, and kairos. Becoming familiar with each of those persuasive appeals can add much to an essay. It also reinforces the idea that writing argumentative essays is not a straightforward process of jotting down proofs. It’s not a computer algorithm.

  • Logos (appeals to evidence and reasoning) is the foundational appeal of an argument essay. Clearly identifying the claim, then supporting that claim with reasoning and evidence will appeal to the reader’s logos demands. As the previous chapter on argumentation mentions, however, what constitutes solid evidence will vary depending on the audience. Make sure your evidence is indeed convincing to your intended reader.
  • Pathos (appeals to emotion) are a crucial component and should permeate should every section of the essay. Personal anecdotes are an effective way to illustrate important ideas, and they connect with the reader at an emotional level. Personal examples also cultivate voice .
  • Ethos (appeals to character, image, and values) is essential to gaining the reader’s trust and assent. The tone of your essay (snarky, sincere, ironic, sarcastic, empathetic) is immensely important for its overall effect, and it helps build the reader’s image of you. A careful attention to high-quality research reinforces a sincere and empathetic tone. When supporting certain claims and sub-claims, it’s also important to identify implied beliefs (warrants) that your reader is most likely to agree with, and to undermine beliefs that might seem repugnant.
  • Kairos (appeals to timeliness) impresses the reader with your attunement to the situation. This should be practiced especially in the introduction, but it can appear throughout the essay as you engage with research and other voices that have recently weighed in on the topic.

All of these appeals are already happening, whether or not they’re recognized. If they are missed, the audience will often use them against you, judging your essay as not being personable enough (pathos), or not in touch with commonly accepted values (ethos), or out of touch with what’s going on (kairos). These non-logical appeals aren’t irrational. They are crucial components to writing that matters.

Argument Outline Exercise

To get started on your argument essay, practice adopting from of the outlines from this Persuasive Essay Outline worksheet .

How to Write a Persuasive Essay: Step-by-Step Guide + Examples

Have you ever tried to get somebody round to your way of thinking? Then you should know how daunting the task is. Still, if your persuasion is successful, the result is emotionally rewarding.

A persuasive essay is a type of writing that uses facts and logic to argument and substantiate such or another point of view. The purpose is to assure the reader that the author’s position is viable. In this article by Custom-writing experts, you can find a guide on persuasive writing, compelling examples, and outline structure. Continue reading and learn how to write a persuasive essay!

⚖️ Argumentative vs. Persuasive Essay

  • 🐾 Step-by-Step Writing Guide

🔗 References

An argumentative essay intends to attack the opposing point of view, discussing its drawbacks and inconsistencies. A persuasive essay describes only the writer’s opinion, explaining why it is a believable one. In other words, you are not an opponent; you are an advocate.

Argumentative vs. Persuasive Essays: in what Points Are They Similar and Different?

A persuasive essay primarily resorts to emotions and personal ideas on a deeper level of meaning, while an argumentative one invokes logic reasoning. Despite the superficial similarity of these two genres, argumentative speech presupposes intense research of the subject, while persuasive speech requires a good knowledge of the audience.

🐾 How to Write a Persuasive Essay Step by Step

These nine steps are the closest thing you will find to a shortcut for writing to persuade. With practice, you may get through these steps quickly—or even figure out new techniques in persuasive writing.

📑 Persuasive Essay Outline

Below you’ll find an example of a persuasive essay outline . Remember: papers in this genre are more flexible than argumentative essays are. You don’t need to build a perfectly logical structure here. Your goal is to persuade your reader.

Note that the next section contains a sample written in accordance with this outline.

Persuasive Essay Introduction

  • Hook: start with an intriguing sentence.
  • Background: describe the context of the discussed issue and familiarize the reader with the argument.
  • Definitions: if your essay dwells upon a theoretical subject matter, be sure to explain the complicated terms.
  • Thesis statement: state the purpose of your piece of writing clearly and concisely. This is the most substantial sentence of the entire essay, so take your time formulating it.

Persuasive Essay Body

Use the following template for each paragraph.

  • Topic sentence: linking each new idea to the thesis, it introduces a paragraph. Use only one separate argument for each section, stating it in the topic sentence.
  • Evidence: substantiate the previous sentence with reliable information. If it is your personal opinion, give the reasons why you think so.
  • Analysis: build the argument, explaining how the evidence supports your thesis.

Persuasive Essay Conclusion

  • Summary: briefly list the main points of the essay in a couple of sentences.
  • Significance: connect your essay to a broader idea.
  • Future: how can your argument be developed?

⭐ Persuasive Essay Examples

In this section, there are three great persuasive essay examples. The first one is written in accordance with the outline above, will the components indicated. Two others are downloadable.

Example #1: Being a Millionaire is a Bad Thing

Introduction, paragraph #1, paragraph #2, paragraph #3, example #2: teachers or doctors.

The importance of doctors in the period of the COVID-19 pandemic is difficult to overstate. The well-being of the nation depends on how well doctors can fulfill their duties before society. The US society acknowledges the importance of doctors and healthcare, as it is ready to pay large sums of money to cure the diseases. However, during the lockdown, students and parents all around the world began to understand the importance of teachers.

Before lockdown, everyone took the presence of teachers for granted, as they were always available free of charge. In this country, it has always been the case that while doctors received praises and monetary benefits, teachers remained humble, even though they play the most important role for humanity: passing the knowledge through generations. How fair is that? The present paper claims that even in the period of the pandemic, teachers contribute more to modern society than doctors do.

Example #3: Is Online or Homeschool More Effective?

The learning process can be divided into traditional education in an educational institution and distance learning. The latter form has recently become widely popular due to the development of technology. Besides, the COVID-19 pandemic is driving the increased interest in distance learning. However, there is controversy about whether this form of training is sufficient enough. This essay aims to examine online and homeschooling in a historical and contemporary context and to confirm the thesis that such activity is at least equivalent to a standard type of education.

Persuasive Essay Topics

  • Why do managers hate the performance evaluation?  
  • Why human cloning should be prohibited.  
  • Social media have negative physical and psychological effect on teenagers.  
  • Using cell phones while driving should be completely forbidden.  
  • Why is business ethics important? 
  • Media should change its negative representation of ageing and older people.  
  • What is going on with the world?  
  • Good communication skills are critical for successful business.  
  • Why capitalism is the best economic system.  
  • Sleep is extremely important for human health and wellbeing.  
  • Face-to-face education is more effective than online education.  
  • Why video games can be beneficial for teenagers.  
  • Bullies should be expelled from school as they encroach on the school safety.  
  • Why accountancy is a great occupation and more people should consider it as a future career.  
  • The reasons art and music therapy should be included in basic health insurance.  
  • Impact of climate change on the indoor environment.  
  • Parents should vaccinate their children to prevent the spread of deadly diseases.  
  • Why celebrities should pay more attention to the values they promote.  
  • What is wrong with realism?  
  • Why water recycling should be every government’s priority.  
  • Media spreads fear and panic among people.  
  • Why e-business is very important for modern organizations.  
  • People should own guns for self-protection.  
  • The neccessity of container deposit legislation. 
  • We must save crocodiles to protect ecological balance.  
  • Why we should pay more attention to renewable energy projects.  
  • Anthropology is a critically relevant science.  
  • Why it’s important to create a new global financial order.  
  • Why biodiversity is crucial for the environment?
  • Why process safety management is crucial for every organization.  
  • Speed limits must not be increased.  
  • What’s wrong with grades at school ?  
  • Why tattoos should be considered as a form of fine art.  
  • Using all-natural bath and body products is the best choice for human health and safety.  
  • What is cancel culture?  
  • Why the Internet has become a problem of modern society.  
  • Illegal immigrants should be provided with basic social services.  
  • Smoking in public places must be banned for people’s safety and comfort.  
  • Why it is essential to control our nutrition.  
  • How to stimulate economic growth?  
  • Why exercise is beneficial for people.  
  • Studying history is decisive for the modern world.  
  • We must decrease fuel consumption to stop global warming.  
  • Why fighting social inequality is necessary.  
  • Why should businesses welcome remote work?  
  • Social media harms communication within families.   
  • College athletes should be paid for their achievements.  
  • Electronic books should replace print books.  
  • People should stop cutting down rainforest .  
  • Why every company should have a web page.
  • Tips To Write An Effective Persuasive Essay: The College Puzzle, Stanford University
  • 31 Powerful Persuasive Writing Techniques: Writtent
  • Persuasive Essay Outline: Houston Community College System
  • Essays that Worked: Hamilton College
  • Argumentative Essays // Purdue Writing Lab
  • Persuasion – Writing for Success (University of Minnesota)
  • Persuasive Writing (Manitoba Education)
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Do you need to write a persuasive essay but aren’t sure what topic to focus on? Were you thrilled when your teacher said you could write about whatever you wanted but are now overwhelmed by the possibilities? We’re here to help!

Read on for a list of 113 top-notch persuasive essay topics, organized into ten categories. To help get you started, we also discuss what a persuasive essay is, how to choose a great topic, and what tips to keep in mind as you write your persuasive essay.

What Is a Persuasive Essay?

In a persuasive essay, you attempt to convince readers to agree with your point of view on an argument. For example, an essay analyzing changes in Italian art during the Renaissance wouldn’t be a persuasive essay, because there’s no argument, but an essay where you argue that Italian art reached its peak during the Renaissance would be a persuasive essay because you’re trying to get your audience to agree with your viewpoint.

Persuasive and argumentative essays both try to convince readers to agree with the author, but the two essay types have key differences. Argumentative essays show a more balanced view of the issue and discuss both sides. Persuasive essays focus more heavily on the side the author agrees with. They also often include more of the author’s opinion than argumentative essays, which tend to use only facts and data to support their argument.

All persuasive essays have the following:

  • Introduction: Introduces the topic, explains why it’s important, and ends with the thesis.
  • Thesis: A sentence that sums up what the essay be discussing and what your stance on the issue is.
  • Reasons you believe your side of the argument: Why do you support the side you do? Typically each main point will have its own body paragraph.
  • Evidence supporting your argument: Facts or examples to back up your main points. Even though your opinion is allowed in persuasive essays more than most other essays, having concrete examples will make a stronger argument than relying on your opinion alone.
  • Conclusion: Restatement of thesis, summary of main points, and a recap of why the issue is important.

What Makes a Good Persuasive Essay Topic?

Theoretically, you could write a persuasive essay about any subject under the sun, but that doesn’t necessarily mean you should. Certain topics are easier to write a strong persuasive essay on, and below are tips to follow when deciding what you should write about.

It’s a Topic You Care About

Obviously, it’s possible to write an essay about a topic you find completely boring. You’ve probably done it! However, if possible, it’s always better to choose a topic that you care about and are interested in. When this is the case, you’ll find doing the research more enjoyable, writing the essay easier, and your writing will likely be better because you’ll be more passionate about and informed on the topic.

You Have Enough Evidence to Support Your Argument

Just being passionate about a subject isn’t enough to make it a good persuasive essay topic, though. You need to make sure your argument is complex enough to have at least two potential sides to root for, and you need to be able to back up your side with evidence and examples. Even though persuasive essays allow your opinion to feature more than many other essays, you still need concrete evidence to back up your claims, or you’ll end up with a weak essay.

For example, you may passionately believe that mint chocolate chip ice cream is the best ice cream flavor (I agree!), but could you really write an entire essay on this? What would be your reasons for believing mint chocolate chip is the best (besides the fact that it’s delicious)? How would you support your belief? Have enough studies been done on preferred ice cream flavors to support an entire essay? When choosing a persuasive essay idea, you want to find the right balance between something you care about (so you can write well on it) and something the rest of the world cares about (so you can reference evidence to strengthen your position).

It’s a Manageable Topic

Bigger isn’t always better, especially with essay topics. While it may seem like a great idea to choose a huge, complex topic to write about, you’ll likely struggle to sift through all the information and different sides of the issue and winnow them down to one streamlined essay. For example, choosing to write an essay about how WWII impacted American life more than WWI wouldn’t be a great idea because you’d need to analyze all the impacts of both the wars in numerous areas of American life. It’d be a huge undertaking. A better idea would be to choose one impact on American life the wars had (such as changes in female employment) and focus on that. Doing so will make researching and writing your persuasive essay much more feasible.

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List of 113 Good Persuasive Essay Topics

Below are over 100 persuasive essay ideas, organized into ten categories. When you find an idea that piques your interest, you’ll choose one side of it to argue for in your essay. For example, if you choose the topic, “should fracking be legal?” you’d decide whether you believe fracking should be legal or illegal, then you’d write an essay arguing all the reasons why your audience should agree with you.

Arts/Culture

  • Should students be required to learn an instrument in school?
  • Did the end of Game of Thrones fit with the rest of the series?
  • Can music be an effective way to treat mental illness?
  • With e-readers so popular, have libraries become obsolete?
  • Are the Harry Potter books more popular than they deserve to be?
  • Should music with offensive language come with a warning label?
  • What’s the best way for museums to get more people to visit?
  • Should students be able to substitute an art or music class for a PE class in school?
  • Are the Kardashians good or bad role models for young people?
  • Should people in higher income brackets pay more taxes?
  • Should all high school students be required to take a class on financial literacy?
  • Is it possible to achieve the American dream, or is it only a myth?
  • Is it better to spend a summer as an unpaid intern at a prestigious company or as a paid worker at a local store/restaurant?
  • Should the United States impose more or fewer tariffs?
  • Should college graduates have their student loans forgiven?
  • Should restaurants eliminate tipping and raise staff wages instead?
  • Should students learn cursive writing in school?
  • Which is more important: PE class or music class?
  • Is it better to have year-round school with shorter breaks throughout the year?
  • Should class rank be abolished in schools?
  • Should students be taught sex education in school?
  • Should students be able to attend public universities for free?
  • What’s the most effective way to change the behavior of school bullies?
  • Are the SAT and ACT accurate ways to measure intelligence?
  • Should students be able to learn sign language instead of a foreign language?
  • Do the benefits of Greek life at colleges outweigh the negatives?
  • Does doing homework actually help students learn more?
  • Why do students in many other countries score higher than American students on math exams?
  • Should parents/teachers be able to ban certain books from schools?
  • What’s the best way to reduce cheating in school?
  • Should colleges take a student’s race into account when making admissions decisions?
  • Should there be limits to free speech?
  • Should students be required to perform community service to graduate high school?
  • Should convicted felons who have completed their sentence be allowed to vote?
  • Should gun ownership be more tightly regulated?
  • Should recycling be made mandatory?
  • Should employers be required to offer paid leave to new parents?
  • Are there any circumstances where torture should be allowed?
  • Should children under the age of 18 be able to get plastic surgery for cosmetic reasons?
  • Should white supremacy groups be allowed to hold rallies in public places?
  • Does making abortion illegal make women more or less safe?
  • Does foreign aid actually help developing countries?
  • Are there times a person’s freedom of speech should be curtailed?
  • Should people over a certain age not be allowed to adopt children?

Government/Politics

  • Should the minimum voting age be raised/lowered/kept the same?
  • Should Puerto Rico be granted statehood?
  • Should the United States build a border wall with Mexico?
  • Who should be the next person printed on American banknotes?
  • Should the United States’ military budget be reduced?
  • Did China’s one child policy have overall positive or negative impacts on the country?
  • Should DREAMers be granted US citizenship?
  • Is national security more important than individual privacy?
  • What responsibility does the government have to help homeless people?
  • Should the electoral college be abolished?
  • Should the US increase or decrease the number of refugees it allows in each year?
  • Should privately-run prisons be abolished?
  • Who was the most/least effective US president?
  • Will Brexit end up helping or harming the UK?

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  • What’s the best way to reduce the spread of Ebola?
  • Is the Keto diet a safe and effective way to lose weight?
  • Should the FDA regulate vitamins and supplements more strictly?
  • Should public schools require all students who attend to be vaccinated?
  • Is eating genetically modified food safe?
  • What’s the best way to make health insurance more affordable?
  • What’s the best way to lower the teen pregnancy rate?
  • Should recreational marijuana be legalized nationwide?
  • Should birth control pills be available without a prescription?
  • Should pregnant women be forbidden from buying cigarettes and alcohol?
  • Why has anxiety increased in adolescents?
  • Are low-carb or low-fat diets more effective for weight loss?
  • What caused the destruction of the USS Maine?
  • Was King Arthur a mythical legend or actual Dark Ages king?
  • Was the US justified in dropping atomic bombs during WWII?
  • What was the primary cause of the Rwandan genocide?
  • What happened to the settlers of the Roanoke colony?
  • Was disagreement over slavery the primary cause of the US Civil War?
  • What has caused the numerous disappearances in the Bermuda triangle?
  • Should nuclear power be banned?
  • Is scientific testing on animals necessary?
  • Do zoos help or harm animals?
  • Should scientists be allowed to clone humans?
  • Should animals in circuses be banned?
  • Should fracking be legal?
  • Should people be allowed to keep exotic animals as pets?
  • What’s the best way to reduce illegal poaching in Africa?
  • What is the best way to reduce the impact of global warming?
  • Should euthanasia be legalized?
  • Is there legitimate evidence of extraterrestrial life?
  • Should people be banned from owning aggressive dog breeds?
  • Should the United States devote more money towards space exploration?
  • Should the government subsidize renewable forms of energy?
  • Is solar energy worth the cost?
  • Should stem cells be used in medicine?
  • Is it right for the US to leave the Paris Climate Agreement?
  • Should athletes who fail a drug test receive a lifetime ban from the sport?
  • Should college athletes receive a salary?
  • Should the NFL do more to prevent concussions in players?
  • Do PE classes help students stay in shape?
  • Should horse racing be banned?
  • Should cheerleading be considered a sport?
  • Should children younger than 18 be allowed to play tackle football?
  • Are the costs of hosting an Olympic Games worth it?
  • Can online schools be as effective as traditional schools?
  • Do violent video games encourage players to be violent in real life?
  • Should facial recognition technology be banned?
  • Does excessive social media use lead to depression/anxiety?
  • Has the rise of translation technology made knowing multiple languages obsolete?
  • Was Steve Jobs a visionary or just a great marketer?
  • Should social media be banned for children younger than a certain age?
  • Which 21st-century invention has had the largest impact on society?
  • Are ride-sharing companies like Uber and Lyft good or bad for society?
  • Should Facebook have done more to protect the privacy of its users?
  • Will technology end up increasing or decreasing inequality worldwide?

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Tips for Writing a Strong Persuasive Essay

After you’ve chosen the perfect topic for your persuasive essay, your work isn’t over. Follow the three tips below to create a top-notch essay.

Do Your Research

Your argument will fall apart if you don’t fully understand the issue you’re discussing or you overlook an important piece of it. Readers won’t be convinced by someone who doesn’t know the subject, and you likely won’t persuade any of them to begin supporting your viewpoint. Before you begin writing a single word of your essay, research your topic thoroughly. Study different sources, learn about the different sides of the argument, ask anyone who’s an expert on the topic what their opinion is, etc. You might be tempted to start writing right away, but by doing your research, you’ll make the writing process much easier when the time comes.

Make Your Thesis Perfect

Your thesis is the most important sentence in your persuasive essay. Just by reading that single sentence, your audience should know exactly what topic you’ll be discussing and where you stand on the issue. You want your thesis to be crystal clear and to accurately set up the rest of your essay. Asking classmates or your teacher to look it over before you begin writing the rest of your essay can be a big help if you’re not entirely confident in your thesis.

Consider the Other Side

You’ll spend most of your essay focusing on your side of the argument since that’s what you want readers to come away believing. However, don’t think that means you can ignore other sides of the issue. In your essay, be sure to discuss the other side’s argument, as well as why you believe this view is weak or untrue. Researching all the different viewpoints and including them in your essay will increase the quality of your writing by making your essay more complete and nuanced.

Summary: Persuasive Essay Ideas

Good persuasive essay topics can be difficult to come up with, but in this guide we’ve created a list of 113 excellent essay topics for you to browse. The best persuasive essay ideas will be those that you are interested in, have enough evidence to support your argument, and aren’t too complicated to be summarized in an essay.

After you’ve chosen your essay topic, keep these three tips in mind when you begin writing:

  • Do your research
  • Make your thesis perfect
  • Consider the other side

What's Next?

Need ideas for a research paper topic as well? Our guide to research paper topics has over 100 topics in ten categories so you can be sure to find the perfect topic for you.

Thinking about taking an AP English class? Read our guide on AP English classes to learn whether you should take AP English Language or AP English Literature (or both!)

Deciding between the SAT or ACT? Find out for sure which you will do the best on . Also read a detailed comparison between the two tests .

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Christine graduated from Michigan State University with degrees in Environmental Biology and Geography and received her Master's from Duke University. In high school she scored in the 99th percentile on the SAT and was named a National Merit Finalist. She has taught English and biology in several countries.

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100 Persuasive Essay Topics

  • M.Ed., Education Administration, University of Georgia
  • B.A., History, Armstrong State University

Persuasive essays are a bit like argument essays , but they tend to be a little kinder and gentler. Argument essays require you to discuss and attack an alternate view, while persuasive essays attempt to convince the reader that you have a believable argument. In other words, you are an advocate, not an adversary.

Writing a compelling persuasive essay requires you to select a topic that ideally stirs your readers' emotions. Before settling on a subject, explore some options to find one that helps craft the strongest and most engaging argument.

Below is a list of potential persuasive essay topics to spark your brainstorming process. You can choose a topic from this list or use it as inspiration to develop an idea of your own.

Main Components of a Persuasive Essay

  • Introduction : This is the opening paragraph of your essay. It contains the hook , which is used to grab the reader's attention, and the thesis , or argument, which you'll explain in the next section.
  • Body : This is the heart of your essay, usually three to five paragraphs in length. Each paragraph examines one theme or issue used to support your thesis.
  • Conclusion : This is the final paragraph of your essay. In it, you'll sum up the main points of the body and connect them to your thesis. Persuasive essays often use the conclusion as a final appeal to the audience.

Learning how to write a persuasive essay is an essential skill people use every day in fields from business to law to media and entertainment. English students can begin writing a persuasive essay at any skill level. You'll surely find a sample topic or two from the list of 100 persuasive essays below, sorted by degree of difficulty.

Watch Now: 12 Ideas for Great Persuasive Essay Topics

Beginner topics.

  • Kids should get paid for good grades.
  • Students should have less homework.
  • Snow days are great for family time.
  • Penmanship is important.
  • Short hair is better than long hair.
  • We should all grow our own vegetables.
  • We need more holidays.
  • Aliens probably exist.
  • Gym class is more important than music class.
  • Kids should be able to vote.
  • Kids should get paid for extra activities like sports.
  • School should take place in the evenings.
  • Country life is better than city life.
  • City life is better than country life.
  • We can change the world.
  • Skateboard helmets should be mandatory.
  • We should provide food for the poor.
  • Children should be paid for doing chores.
  • We should populate the moon .
  • Dogs make better pets than cats.

Intermediate Topics

  • The government should impose household trash limits.
  • Nuclear weapons are an effective deterrent against foreign attack.
  • Teens should be required to take parenting classes.
  • We should teach etiquette in schools.
  • School uniform laws are unconstitutional.
  • All students should wear uniforms.
  • Too much money is a bad thing.
  • High schools should offer specialized degrees in arts or sciences.
  • Magazine advertisements send unhealthy signals to young women.
  • Robocalling should be outlawed.
  • Age 12 is too young to babysit.
  • Children should be required to read more.
  • All students should be allowed to study abroad.
  • Yearly driving tests should be mandatory past age 65.
  • Cell phones should never be used while driving.
  • All schools should implement bullying awareness programs.
  • Bullies should be kicked out of school.
  • Parents of bullies should have to pay a fine.
  • The school year should be longer.
  • School days should start later.
  • Teens should be able to choose their bedtime.
  • There should be a mandatory entrance exam for high school.
  • Public transit should be privatized.
  • We should allow pets in school.
  • The voting age should be lowered to 16.
  • Beauty contests are bad for body image.
  • Every American should learn to speak Spanish.
  • Every immigrant should learn to speak English.
  • Video games can be educational.
  • College athletes should be paid for their services.
  • We need a military draft .
  • Professional sports should eliminate cheerleaders.
  • Teens should be able to start driving at 14 instead of 16.
  • Year-round school is a bad idea.
  • High school campuses should be guarded by police officers.
  • The legal drinking age should be lowered to 19.
  • Kids under 15 shouldn't have Facebook pages.
  • Standardized testing should be eliminated.
  • Teachers should be paid more.
  • There should be one world currency.

Advanced Topics

  • Domestic surveillance without a warrant should be legal.
  • Letter grades should be replaced with a pass or fail.
  • Every family should have a natural disaster survival plan.
  • Parents should talk to kids about drugs at a young age.
  • Racial slurs should be illegal.
  • Gun ownership should be tightly regulated.
  • Puerto Rico should be granted statehood.
  • People should go to jail when they abandon their pets.
  • Free speech should have limitations.
  • Members of Congress should be subject to term limits.
  • Recycling should be mandatory for everyone.
  • High-speed internet access should be regulated like a public utility.
  • Yearly driving tests should be mandatory for the first five years after getting a license.
  • Recreational marijuana should be made legal nationwide.
  • Legal marijuana should be taxed and regulated like tobacco or alcohol.
  • Child support dodgers should go to jail.
  • Students should be allowed to pray in school.
  • All Americans have a constitutional right to health care.
  • Internet access should be free for everyone.
  • Social Security should be privatized.
  • Pregnant couples should receive parenting lessons.
  • We shouldn't use products made from animals.
  • Celebrities should have more privacy rights.
  • Professional football is too violent and should be banned.
  • We need better sex education in schools.
  • School testing is not effective.
  • The United States should build a border wall with Mexico and Canada.
  • Life is better than it was 50 years ago.
  • Eating meat is unethical.
  • A vegan diet is the only diet people should follow.
  • Medical testing on animals should be illegal.
  • The Electoral College is outdated.
  • Medical testing on animals is necessary.
  • Public safety is more important than an individual's right to privacy.
  • Single-sex colleges provide a better education.
  • Books should never be banned.
  • Violent video games can cause people to act violently in real life.
  • Freedom of religion has limitations.
  • Nuclear power should be illegal.
  • Climate change should be the president's primary political concern.

Key Takeaways

  • Persuasive essays aim to convince rather than confront, effectively making you advocate for a position or idea.
  • Choosing a compelling topic that evokes emotions is crucial for crafting a strong persuasive essay.
  • The main parts of a persuasive essay are the introduction (with a hook and thesis), body paragraphs (explaining themes supporting the thesis), and conclusion (summarizing main points and making a final appeal).

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Examples

Persuasive Writing

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write an example of persuasive essay

Writing has, is, and will always be a part of every human’s life. In our lives, we have already experienced writing a lot: essays, reports, theses, etc. And in those times, each one of us can always come up with a lot of ideas to write about: ideas for creative writing, ideas for fiction writing , etc.

Writer or not, each person will, at some point in their lives, be able to experience writing something or simply wanting to write something. At times like this, writers may find writing in first person quite easy. This can be observed in diary entries, reaction writing papers , and in some novels.

1. College Persuasive Writing Example

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2. Teaching Persuasive Writing Example

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3. Professional Persuasive Example

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What Is Persuasive Writing?

Persuasive writing is among the four main types of writing. Usually, the writer’s purpose is to persuade the readers to agree with his/her opinion on a certain issue/topic. They present persuasive arguments supported by facts, and counterarguments, balancing the presentation of both sides of the argument of business writing . An effective piece carefully rebuts counter arguments with strong facts and opinions, while convincing the readers that the writer’s claim is unbiased. The writer can either encourage a call to action, or simply present strong opinions to the readers.

How to Plan Persuasive Writing

You want your readers to hear you out, fine. But first you need to plan out your plan template . Here are some steps on how to plan persuasive writing.

  • Pick a side. Know which side you are on. If you’re neutral, toss a coin (I’m serious). And stick to your side.
  • Research . Research well. Know your side of the argument like the back of your hand. Know the other side of the argument like the back of your other hand. Never argue with something you have no knowledge of.
  • Know your readers.  This will help you understand the mindset of your readers and write an article writing which appeals to them.

4. Legal Persuasive Writing Example

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5. Business Persuasive Example

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6. Persuasive Essay Writing Example

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7. Persuasive Writing for Middle And High School Example

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8. Basic Persuasive Writing Example

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9. Persuasive Writing Outline

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10. 5th Grade Persuasive Writing Example

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11. 6th Grade Persuasive Writing Example

6th Grade Persuasive Writing

12. 4th Grade Persuasive Writing Example

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13. 9 Grade Persuasive Writing Example

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14. 3 Grade Persuasive Writing Example

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15. Year 7 Persuasive Writing Example

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16. High School Persuasive Writing Example

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17. Persuasive Writing Paragraph Example

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18. 7 Grade Persuasive Writing Example

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19. Persuasive Writing Structure Example

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20. Persuasive Letter Writing Example

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21. Persuasive Writing Graphic Organizer Example

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22. Persuasive Text Writing Example

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23. Persuasive Poster Writing Example

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24. Persuasive Speech Writing Example

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25. Persuasive Rubric Writing Example

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26. Persuasive Writing Conclusion Example

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27. 2nd Grade Persuasive Writing Example

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28. Persuasive Writing Layout Example

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29. Free Persuasive Writing Example

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30. Lesson Plans for Persuasive Essay Writing Example

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31. Persuasive Writing Revision Example

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Importance of Persuasive Writing

Persuasive writing may be intended for both commercial and non-commercial usage. Basically, the writer’s purpose is to persuade the readers. However, persuasive writing, for non-commercial purposes, can also be considered a “ summary writing ” of both sides of the argument. Also, people need to consider a second opinion. It is always better to know other people’s opinions, not to be influenced by them, but to look at the matter from another angle. For commercial purposes, persuasive writing can be used to gain the attention of the audience about a certain product or service.

Tips for Persuasive Writing

For your convenience, this article provides writing examples in .doc format. But if you want to write your own, here are some tips to consider:

  • Present unbiased opinions. As much as you want to convince your readers, be objective and avoid writing overly-biased opinions.
  • Use facts well.  You’ve done your research, use it to support your claims. But, falsifying of information will affect your credibility as a writer.
  • Be organized.  Organize your writing. Present arguments clearly. Do not confuse your readers with too much information.
  • Cite your sources.  Give credits to the people who deserve them. This is your way of thanking them for providing you the facts you needed.

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Different Types Of Persuasive Writing

Different Types Of Persuasive Writing

  • Smodin Editorial Team
  • Updated: May 6, 2024

Have you ever found yourself needing to write an essay where you convince the reader of your point of view? Then, persuasive writing is what you need!

A persuasive essay or text aims to convince the person reading your words that a particular point is correct. It’s one of the oldest forms of writing and has been used in politics, business, and religion over the years.

Despite there being different types of persuasive writing, they all have one thing in common: allowing the reader to understand (and believe) the writer’s position on any given matter.

But, there is a time and a place for each type, and you need to know when to choose which one to achieve your goals.

Read on to learn more about the three main techniques used for persuasive writing and how to hone your writing skills to have people believe your point of view.

What Is Persuasive Writing?

Persuasive writing is any text that convinces the reader of the writer’s opinion.

There are different techniques and types, which will be discussed later, but each is intended for a specific context and purpose.

For example, if you are trying to get an extension on your essay deadline, you will write an email with a formal tone of voice to your professor. If you’re convincing your roommate to go grab a drink, your text will be far more informal.

You may not even notice it, but persuasive writing is all around us – in the media, in advertisements, in the news, and on social media.

No matter your purpose or context, all persuasive writing has the following in common:

  • Evidence to back your claims
  • Appealing to the reader’s emotion
  • Logical arguments

Why Is Persuasive Writing Important?

Whether you’re a high school student or new to the working world, persuasive writing is an invaluable skill to have in your toolkit.

You may have to write convincing and/or persuasive essays for school to score top marks, or you have to write a convincing cover letter to go with your resume to get the job of your dreams.

But it’s more than that. Knowing how to write in a way to convince others of your personal opinion is a good way to sharpen your writing and negotiation skills. It teaches you how to research, fact-check, and construct concise and clear arguments – tools you can use your entire life.

If you end up in marketing or content writing one day, it is a good tool to have in your writing arsenal. But even if you turn towards charity work, you can use your persuasive writing skills to get donations and rally people to your cause.

3 Types Of Persuasive Writing Techniques

There are three main types of persuasive writing techniques, dating back to ancient Greece. These are:

The Greek philosopher Aristotle coined these terms back in the day, but they are still very applicable today when it comes to argumentative essays or any kind of text that needs to convince the reader.

Most persuasive writing examples use a variety of these techniques, as the combination of them strengthens your arguments.

“Ethos” is the Greek word for “character.” This technique uses writing that appeals to the reader’s character and virtues. For that reason, this style of writing is also called “ personal appeal. ”

This kind of writing plays on the reader’s sense of right and wrong. The writer establishes themselves as a trustworthy and knowledgeable character, and because of that, the readers will agree with what they have to say.

Some examples of ethos writing include:

  • “My family has been farming in Texas for four generations, and I’ve been working in food production for 25 years. So, trust me when I say that we need to avoid genetically modified produce.”
  • “I spent my entire childhood and most of my teenage years in Eureka Springs. I know most of you from school. Please, listen to me when I say: we need to put money towards restoring the Winona Springs Church – you all know it’s the right thing to do.”

Pathos means either “suffering” or “experience” in Greek. This type of writing targets the emotions of the reader, which is why it’s also called “ emotional appeal. ”

The goal of this type of writing is to trigger an emotional response in the reader, which causes them to trust what you have to say.

You can influence readers by eliciting a variety of emotions, including:

Here are some examples of how you can use the pathos technique in persuasive essays:

  • “Are you really willing to stand by and watch as millions of unwanted dogs in the Humane Society shelters are euthanized each year?”
  • “Business owners say Gen Z is scared to work, but the real reason is that they’re not paying their staff fair wages.”

“Logos” is the origin of the word “logic”. This technique is also called “ logical appeal. “It is mainly focused on logical arguments, presenting facts to convince the reader that you are speaking the undeniable truth.

Each statement that is written is backed up by facts, enhancing the writer’s credibility.

It’s possible that a writer may twist facts to fit in with their narrative, but many readers can spot this manipulative style of writing.

Some examples of the logos technique are:

  • “If you know nicotine is bad for your health, why are you still grabbing your vape as soon as you wake up?”
  • “Passenger cars emitted 374.2 million metric tons of CO2 in 2021. If we truly want to slow down climate change, we need to skip the short car trips to the store and walk instead.”

Bonus technique: Kairos

So, this technique wasn’t grouped by Aristotle with the three discussed above. However, he did believe that this was a fourth way to persuade readers to see your point of view.

Kairos means “the opportune moment.” To use this technique, the writer or speaker must create (or take advantage of) the perfect moment to deliver their message.

As an example: after a major storm in the U.S. Virgin Islands, human rights charities in the area may have more success in raising funds for their causes as they can appeal to people’s emotions.

As you can see, this example combines kairos and pathos.

Persuasive Writing Examples

As is evident from the above, persuasive writing can take many forms. Although the main goal is always to influence readers, the applications of persuasive texts are vast.

Below are just some examples of where you might use persuasive writing:

1. Persuasive essays

In persuasive essays – also called argumentative essays – the writer makes a specific claim about a topic and then uses facts and evidential data to drive the point home.

A persuasive essay aims to convince the reader that the writer is correct and that the evidence can’t be disputed in any way.

This type of persuasive writing requires a lot of research and fact-checking from the writer – it’s about more than just their opinion.

Examples of an argumentative essay include:

  • School essay
  • Thesis statement

2. Opinion pieces

An opinion piece is just the thing you need if you have strong feelings about a certain topic and want to express your views with the hope of convincing others. These are less focused on facts and instead play on the reader’s emotions.

Examples of opinion pieces include:

3. Cover letters

The job market is tough. Hundreds of applicants are vying for the same position. A convincing cover letter and job application can really make you stand out from the crowd. Using persuasive writing in cover letters can help you sell yourself to the recruiter, convincing them that you’re the only one for the job.

Reviews are typically opinion-based, but they can still make use of ethos, pathos, and logos to convince the reader of your opinion.

Say, for example, you are writing a book review on The Hobbit for school. Here are some ways in which you can adopt the three main techniques mentioned above:

  • Ethos: “I’ve devoured dozens of fantasy novels, and I believe that J.R.R. Tolkien’s world-building in The Hobbit is the best. He is able to create detailed imaginary worlds like no other writer.”
  • Pathos: “The journey of Bilbo Baggins filled me with a sense of wonder and excitement, reminding me of the magic of friendship and having a keen sense of adventure.”
  • Logos: “Tolkein’s use of detailed maps and a sensible timeline makes the story of Bilbo Baggins much more believable, as it lends a sense of logic to a fantasy realm.”

How To Excel At Persuasive Writing

Do you want to become a pro at persuasive writing? Learn by doing!

Here are some tips on how to develop your persuasive writing skills. Follow these pointers, and you’ll hone your skills enough to convince a night owl to become an early bird (with enough practice).

1. Conduct thorough research

Humans are emotional beings, but appealing to emotions alone just isn’t enough at times.

If your readers are analytical, they might not respond to emotional writing. That’s why you need to back up your persuasive writing with cold, hard facts.

Plus, having indisputable proof to substantiate your claims makes you seem a lot more trustworthy. By providing stats, facts, case studies, and references, readers will believe your words to be true.

Of course, you need to write your facts and evidence in your own words to avoid plagiarism. Smodin’s AI Paraphrasing Tool can help you write evidence-based text in your own writing style.

2. Be empathetic

Sometimes, all anyone wants is to feel heard and understood. You can provide your readers with this understanding by addressing, and relating to, their pain points. If you can offer them a solution to their problems, that’s even better!

Showing empathy allows you to identify with your readers. They need to know that you understand them. Only then will they realize that what you say truly matters.

If you show you can relate, and that you can help your audience, they’ll be more inclined to trust your solutions.

3. Use tools to help you write

Sitting down and writing an argumentative or persuasive essay or speech from scratch can be very daunting. Writer’s block is real, and sometimes you may have strong opinions but struggle to formulate your words.

There are plenty of tools on the market, but none are as effective in helping you write persuasive essays as Smodin’s AI Writer and Advanced AI Essay Writer.

The AI Writer can help you write shorter texts and sprinkle some persuasive writing into your work, for example. The smart AI technology can even cite your references to add to your credibility.

The Advanced AI Essay Writer is specifically for helping you craft persuasive essays from scratch. It’s so simple, all you have to do is give the tool five words and it will begin to write a powerful, structured essay.

But of course, writing a persuasive essay with AI is not always ideal, especially if your institution uses AI detection tools. The good news is that Smodin has a solution for you: the Smodin AI Detection Remover .

4. Make use of rhetorical questions

One surefire way to grab your reader’s attention is to use rhetorical questions. These questions don’t require answers, but they are thought-provoking. They’re used to make a point (either negative or positive) and will keep your audience hooked.

Here are some examples:

  • “How can we expect to progress as a society if we can’t take care of our homeless?”
  • “What’s the point of technological advancement if we lose touch with our cultural heritage?”
  • “How can we expect positive changes if we’re not willing to stand up for what we believe in?”

5. Repeat yourself

Repetition is a great tool in persuasive writing. By using this technique strategically, you can emphasize your key points while adding value to your argumentative essay.

You can tell stories, paraphrase what someone else said, or use metaphors to bring your point across.

In other words, you’re repeating the same opinion, without becoming redundant.

6. Choose your words carefully

No matter the kind of persuasive content you’re producing, you need to understand your audience.

There’s no point in writing in Elvish if your audience has never read Lord of the Rings!

It depends on the context, but usually, colloquial language is best for persuasive writing. It allows your audience to relate to you (and not make them feel like you’re better than them).

You’ll also want to avoid jargon or technical terms that not everyone will understand. Rather write inclusively, keeping your target audience in mind.

7. Adapt your tone of voice

A persuasive essay for college will have a different tone of voice than political speeches delivered by world leaders.

There isn’t one tone that works for all persuasive texts. Instead, it depends on the context and the readers. The tone you use goes hand in hand with your vocabulary, and can be:

  • Professional
  • Authoritative
  • Encouraging

Can I use persuasive writing in everyday life?

Absolutely! It’s not just about school essays and oral presentations. Persuasive writing and speaking can be used in discussions, cover letters, and texts to your friends… even if you just want to convince them to watch a movie with you.

How can I balance pathos and logos in persuasive writing?

Finding the balance between an emotional and logical appeal is key to your success. First, you need to understand your audience. This will allow you to appeal to their emotions. Then, you can reinforce your emotional triggers with well-researched facts and sound logic.

Wrapping Up

It is clear that persuasive writing is a very powerful skill to have. It can be used in various contexts, helping you to convince the reader about certain issues. Whether you simply want to bring your point across or motivate readers to take action, persuasive writing can help you achieve these goals.

The key to persuasive writing is understanding who your audience is. You need to tailor your words to relate to them.

Fortunately, Smodin offers a whole suite of tools to facilitate your writing process. Smodin can save you a lot of time, stress, and pre-essay tears as it assists you in writing compelling, hassle-free persuasive content.

  • Essay Editor

Proposal Essay Examples: Convincing Ideas for Your Research Paper or Essay

Proposal Essay Examples: Convincing Ideas for Your Research Paper or Essay

Struggling to craft a captivating and well-built proposal essay? Many students find it challenging to compose a proposal-based essay and struggle to generate convincing ideas. If this sounds familiar, read on. In this comprehensive guide, we streamline the process of brainstorming and composing work, offering resources like suggestions on how to write a proposal essay, suggested steps when writing, useful examples, and efficient essay-crafting tips.

Developed through several years of expertise in scholarly writing, our article is meticulously tailored to help you excel in your academic assignments. Join us as we explore crafting an exceptional proposal paper. With the right tools and assistance, you'll move from ambiguity to self-assurance, ready to write an impressive work. Let's master the art of creating an attention-grabbing essay.

What is a Proposal Essay?

A proposal essay succinctly outlines the key content and aim of your intended study, summarizing its primary points and overall intent. Unlike a thesis, which presents the main idea of your academic study, a proposal-focused assignment acts as a detailed plan addressing a specific problem. As a proposal writer, you identify an issue, suggest a possible solution, and then provide persuasive evidence for the audience to have them support your viewpoint. Your goal is to convince them that this view is exceptional and deserves implementation. When writing such an essay, consider it as a chance to immerse in practical issues and showcase analytical and creative thinking skills. These papers serve as strategic tools, allowing an author to present their ideas or beliefs compellingly. Beyond business or economics, they encourage solution-seeking and reasoning skills across a variety of disciplines.

In a nutshell, a proposal-driven assignment allows you to demonstrate your ability to think innovatively and critically, addressing real-life issues with practical solutions. Now that you understand what is a proposal essay, join us in exploring its specifics and revealing your writer’s potential.

How to Write a Proposal Essay

Creating a successful proposal-related paper necessitates thorough preparation and an understanding of your audience's needs. To write such an essay, observe these stages:

  • Extensively investigate your assignment’s topic to identify a chosen problem.
  • Develop a compelling thesis statement summarizing your suggested solution.
  • Make a solid proposal essay outline to logically organize all your ideas and ensure unity and cohesion.
  • Present solid proof to support your viewpoints and anticipate any objections.
  • Refine your writing carefully to enhance content clarity and logic.
When you are occupied with thoughts on how to write a paper proposal, handy tools like the AI essay generator Aithor have become indispensable helpers. Aithor, our intuitive assistant, empowers writers by utilizing advanced technology to generate ideas, check accuracy, and offer alternative words, improving the piece of writing. Explore the innovative capabilities of our AI tool by visiting https://aithor.com/ai-essay-generator and let it assist you with your assignment.

Check out some additional tips to enhance your overall essay quality:

  • Get to know your audience and tailor your planned proposal to its interests.
  • Use convincing language to involve your audience to advocate for your notion.
  • Incorporate relevant data, instances, and statistics to reinforce your position.
  • Address possible counterarguments to demonstrate thorough consideration.
  • Use a powerful summary to conclude and inspire to act, urging support for your concepts.

To wrap up, writing a decent proposal-based essay requires in-depth investigation, persuasive argumentation, and attention to detail. By following the mentioned guidelines and additional tips, you can smoothly write a solid solution-focused writing that inspires action.

Prewriting Stage

Setting for a journey of composing a proposal-related assignment can be overwhelming. How to start a proposal essay? To ease this process, academic writers advocate for a systematic approach to craft a captivating piece of writing.

Here's a full guide to guarantee your assignment paper stands out. Know Your Reader

Being sympathetic to your prospective listeners is paramount when writing a persuasive paper. Who will you write for? Identify their key roles, preferences, and concerns to efficiently customize your message. This ensures mutual resonance in your views and addresses their specific needs and expectations.

Research Academic investigation forms the foundation of a robust convincing paper. Even with a prior understanding of the material, delving deeper yields new insights and perspectives. Revising scholarly literature enhances arguments, lending authority and credibility to your message.

Set an Issue

State the topic and challenges precisely and clearly. Use evidence to accentuate its significance and establish your grasp of the matter. That step is pivotal in gaining the audience's sympathy and support.

Define a Solution

Offer a straightforward and practical way out to the identified problem. Ensure its clarity and usefulness, aligning with indicated requirements. Frame your resolution in terms of objectives, delineating primary goals and additional benefits your project will provide.

Write an Essay Proposal Outline

Crafting an outline for your persuasive paper is essential. This helps put your ideas in order and create a logical flow. When structuring your paper, begin with a catchy introduction that describes the problem. Outline your suggested resolution with strong evidence, facts, and illustrations. Finally, summarize the noteworthy aspects and emphasize the relevance of your proposal. This structured approach enhances coherence and persuasiveness.

Ø  For executive proposals, add organizational data and budget analysis, maintaining clear and direct language, devoid of unnecessary jargon.

Structure of a Proposal Essay

Generating a credible proposal-focused essay involves several main components, each serving a definite purpose to efficiently convey your key idea. Here's a full breakdown of how to write an essay proposal:

Introduction

  • Captivating Intro

Capture the readers' attention with an eye-catching hook. Precisely state your essay’s thesis statement, conveying your message succinctly and convincingly.

  •   Context and Background

Provide a solid background for your proposed idea, thus setting a stage for the topic matter and its validity.

  • Research Relevance

State why your investigation is essential, drawing upon the background info provided.

  • Problem Statement

Dive deeper into the presented issue, delineating its relevance and impact to deliver a captivating context for your written work.

  • Proposal Statement

State your projected way out to the mentioned challenges. Emphasize its paybacks and mention potential shortcomings to showcase its viability.

  •   Implementation Plan

Clarify in detail how you wish to put your words into effect, addressing practical considerations and potential obstacles.

  • Expected Outcome

Talk about the positive effects that you expect from executing your solution proposal, conveying distinctly its probable impact.

  • Evaluation of Feasibility

Consider the proposal’s practicability considering the essential resources and would-be objections.

  • Resource Management and Timeline

Indicate the demanded resources and generate a timeline for implementation if applicable.

  • Research Queries and Objectives

List the goals of your inquiry and say how will addressing the challenges impact your audience. Utilize credible sources and data to reinforce your arguments.

  •   Study Design and Methodology

Explain your methodology for addressing the challenge, illustrating the rationale behind your selected approach, and predicting the anticipated outcomes.

  • Key Points Summary 

Recap the main points from the intro, background, and topic relevance, along with the hypotheses/research questions sections.

  • Importance and Potential Impact

Accentuate how your investigation can hypothetically contribute to addressing the mentioned issue and consider potential consequences if the proposal is not implemented.

  • Call to Action and Close

Restate the proposal’s relevance, leaving the audience with a convincing call to action. Express gratitude for the committee's consideration and leave readers with a sense of anticipation for the proposed research.

  •   Bibliography (Optional)

Include a literature list that references the materials used and displays the work’s contents to demonstrate the depth of the investigation. It is usually placed at the end of the whole text as a separate section.

Remember to refine your final draft for clarity and conciseness, testing if the paper proposal format is well-constructed. Consider seeking some feedback from others to enhance the presentation and proposal actuality. Additionally, ensure each paragraph flows smoothly and plausibly and supports your general argument. This ensures content clarity and cohesion throughout your text.

Academic Research Study Proposal Sample 2024

Here is a sample idea for an interesting proposal paper:

  • The proposed research study will investigate the risks of sending messages while driving and explore measures to mitigate this hazardous behavior.
  •  Texting when driving continues to be a widespread issue despite various awareness campaigns and legal restrictions.
  • The study will focus on examining the mental and physical distractions caused by this activity. Also, the proposal will delve into the increased likelihood of mishaps and fatalities associated with such behavior.
  • Utilizing a mixed-methods approach, the investigation will gather data through surveys, interviews, and driving simulations from a diverse sample of drivers across different age groups and regions.
  •  Data analysis will include statistical analysis of accident rates, qualitative coding of interview responses, and thematic analysis of driving simulation outcomes.
  •  The essay's findings aim to raise awareness among policymakers, law enforcement agencies, and the public about the grave dangers of texting when driving.
  • Additionally, the investigation will propose recommendations for interventions such as stricter enforcement of existing regulations, educational programs targeting drivers of all ages, and the creation of technological solutions to prevent distraction-related cases.
  • Ultimately, this study seeks to add to the lessening of crashes and fatalities caused by texting in a car and encourage safer driving habits in society.

Final Remarks

In composing a robust proposal essay, the journey from beginning to culmination is marked by strategic planning and scrupulous work. If you embrace a methodical approach, a captivating paper will emerge. Such vital details as understanding the audience, conducting in-depth research, describing the challenges, proposing possible way-outs, and structuring your arguments are vital elements of a successfully written work. Each phase of this process contributes to the clarity and persuasiveness of the text, ensuring resonance with readers. Using illustrative examples adds depth and relatability to the proposal.

Ultimately, the proposal paper showcases not only analytical prowess and solution-seeking acumen but also adept communication of intricate concepts. With unwavering dedication and meticulous focus on details, the proposal essay becomes a testament to effective persuasion and insightful discourse.

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  1. 50 Free Persuasive Essay Examples (+BEST Topics) ᐅ TemplateLab

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  2. Persuasive Essay Introduction Examples

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  3. How to Write a Persuasive Essay: A Step-by-Step Guide

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  5. 48 Amazing Persuasive Essay Examples

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  1. PERSUASIVE ESSAY Part7 Outline

  2. Persuasive essay. #education #shorts #english #essay #writting

  3. @ How to create a persuasive essay seventh grade language arts class 

  4. TYPES OF PERSUASIVE WRITING

  5. Why should I avoid reality shows?

  6. Are reality shows good for us?

COMMENTS

  1. 40 Persuasive Writing Examples (Essays, Speeches, and More)

    Harvey Milk's "The Hope" Speech. Sample lines: "Some people are satisfied. And some people are not. You see there is a major difference—and it remains a vital difference—between a friend and a gay person, a friend in office and a gay person in office. Gay people have been slandered nationwide.

  2. How to Write a Persuasive Essay: Tips and Tricks

    TIP 1: Some writers find it easier to write their introductions last. As long as you have your working thesis, this is a perfectly acceptable approach. From that thesis, you can plan your body paragraphs and then go back and write your introduction. TIP 2: Avoid "announcing" your thesis.

  3. 30+ Free Persuasive Essay Examples for Students

    To find the right path for your essay, it's helpful to go through some examples. Similarly, good essay examples also help to avoid any potential pitfalls and offer clear information to the readers to adopt. Let's take a look at 2 short persuasive essay examples, focusing on current and relevant issues: Example 1:

  4. 13+ Outstanding Persuasive Essay Examples

    Persuasive Essay Examples for Elementary Students. At primary school, teachers assign essays to students as a way of improving their writing skills. However, the essays are very simple and not very complex, so the students easily write them. Below are some good persuasive essay topics for primary school kids. Persuasive Essay Examples for 3rd Grade

  5. 50 Free Persuasive Essay Examples (+BEST Topics)

    Persuasive writing examples make use of reasons and logic to make them more persuasive. When you write your own persuasive essay examples, you must convince your readers to adopt your point of view or to take a specific action. To do this, you must present solid arguments using facts, examples, and quotes from experts.

  6. Writing a Persuasive Essay

    The thesis should. 1. be a complete sentence, 2. identify the topic, and. 3. make a specific claim about that topic. In a persuasive paper, the thesis is a claim that someone should believe or do something. For example, a persuasive thesis might assert that something is effective or ineffective.

  7. What is a persuasive essay?

    The core of a persuasive essay lies in presenting a claim supported by reasoning and evidence. This means that much of the essay's body is dedicated to providing supporting reasons backed by evidence. A common approach taught in schools and colleges is the PEAS formula: Point: Start by explaining your reason clearly.

  8. Persuasive Essay Guide: How to Write a Persuasive Essay

    The last time you wrote a persuasive essay may have been in high school or college, but the skill of writing a strong persuasive argument is always a useful one to have. Persuasive writing begins with a writer forming their own opinion on a topic, which they then attempt to convince their reader of this opinion by walking them through a number of logical and ethical arguments.

  9. How to Write a Persuasive Essay (with Pictures)

    Pick a topic that appeals to you. Because a persuasive essay often relies heavily on emotional appeals, you should choose to write on something about which you have a real opinion. Pick a subject about which you feel strongly and can argue convincingly. [3] 6. Look for a topic that has a lot of depth or complexity.

  10. How to Write a Persuasive Essay (This Convinced My Professor!)

    The 5 Must-Have Steps of a Persuasive Essay. If you're intimidated by the idea of writing an argument, use this list to break your process into manageable chunks. Tackle researching and writing one element at a time, and then revise your essay so that it flows smoothly and coherently with every component in the optimal place. 1.

  11. 30 Great Persuasive Essay Examples

    Persuasive Essay Writing Guide Sample 02. Physical Education is Vital Persuasive Essay Example. School's Out Persuasive Essay Example. ... Although writing a persuasive essay is an interesting and easy task, there are a few considerations that, if kept in mind while writing, can make the end result perfect. ...

  12. Persuasive Essay Outline

    As persuasive essay writers, you can write it however you like, but to follow a traditional persuasive essay structure, use this basic layout to get an effective paper: An Introduction: You need a good hook to grab the reader's attention, a thesis statement presenting the main argument, and a roadmap of the essay, so they know what to expect.

  13. How to Write a Persuasive Essay

    Every essay you write will have 3 parts: an introduction, a body, and a conclusion. Think of the organization of an essay like this: Intro - Tell your reader what you're going to write about. Body - Write about it. Conclusion - Tell them what you wrote about. Let's go through each of those parts for a persuasive essay.

  14. How to Write a Persuasive Essay

    Clarity and Conciseness: Write in a clear and concise way. Avoid jargon or overly complex language to make your message easily understandable. Use Persuasive Techniques: Employ persuasive language and rhetoric techniques, such as ethos, pathos, and logos, to appeal to your audience's emotions, ethics, and logic.

  15. Persuasive Essay in Literature: Definition & Examples

    To write an effective persuasive essay, the essayist needs to ensure that the topic they choose is polemical, or debatable. If it isn't, there's no point in trying to persuade the reader. For example, a persuasive essayist wouldn't write about how honeybees make honey; this is a well-known fact, and there's no opposition to sway. The ...

  16. Make It Perfect: The Definitive Guide to a Persuasive Essay

    Here are the steps you need to take: Step 1: Create a Compelling Introduction. You want to hook your readers with a great opening for your persuasive essay, so they'll want to keep reading. Here are 3 tips for writing an attention-grabbing introduction for your next essay. Use a strong hook statement.

  17. 8.7: Tips for Writing Academic Persuasive Essays

    Personal examples also cultivate voice. Ethos (appeals to character, image, and values) is essential to gaining the reader's trust and assent. The tone of your essay (snarky, sincere, ironic, sarcastic, empathetic) is immensely important for its overall effect, and it helps build the reader's image of you.

  18. How to Write a Persuasive Essay: Step-by-Step Guide + Examples

    Note that the next section contains a sample written in accordance with this outline. Persuasive Essay Introduction. Hook: start with an intriguing sentence. Background: describe the context of the discussed issue and familiarize the reader with the argument. Definitions: if your essay dwells upon a theoretical subject matter, be sure to explain the complicated terms.

  19. 113 Perfect Persuasive Essay Topics for Any Assignment

    List of 113 Good Persuasive Essay Topics. Below are over 100 persuasive essay ideas, organized into ten categories. When you find an idea that piques your interest, you'll choose one side of it to argue for in your essay. For example, if you choose the topic, "should fracking be legal?" you'd decide whether you believe fracking should ...

  20. Writing a Persuasive Essay

    A persuasive essay is a written essay that attempts to get the reader to do or think something. The essay acts in the same way that the commercial does. It gives reasons and examples why someone ...

  21. 100 Persuasive Essay Topics

    Learning how to write a persuasive essay is an essential skill people use every day in fields from business to law to media and entertainment. English students can begin writing a persuasive essay at any skill level. You'll surely find a sample topic or two from the list of 100 persuasive essays below, sorted by degree of difficulty.

  22. A Comprehensive Guide to Writing Argumentative Essays

    An argumentative essay is a genre of writing where the author presents a stance on a particular issue and supports that stance with evidence and reasoning. The primary objective is not just to express an opinion but to persuade readers to adopt or consider the author's perspective.

  23. Persuasive Writing

    Here are some steps on how to plan persuasive writing. Pick a side. Know which side you are on. If you're neutral, toss a coin (I'm serious). And stick to your side. Research. Research well. Know your side of the argument like the back of your hand. Know the other side of the argument like the back of your other hand.

  24. Different Types Of Persuasive Writing

    Below are just some examples of where you might use persuasive writing: 1. Persuasive essays. In persuasive essays - also called argumentative essays - the writer makes a specific claim about a topic and then uses facts and evidential data to drive the point home.

  25. Proposal Essay Examples: Convincing Ideas for Your Research Paper or

    To wrap up, writing a decent proposal-based essay requires in-depth investigation, persuasive argumentation, and attention to detail. By following the mentioned guidelines and additional tips, you can smoothly write a solid solution-focused writing that inspires action.

  26. Evidence Essay Examples and Strategies: Key Insights

    Diverse and persuasive: Key types of evidence for essays If you think that evidence is boring and comprises only traditional in-text citations, get ready to change your perspective. There are several types of evidence in essays, including quotes, citations, statistical data, expert opinions, research data, and supported examples.