gender stereotypes synthesis essay

Essay on Gender Stereotypes

Students are often asked to write an essay on Gender Stereotypes in their schools and colleges. And if you’re also looking for the same, we have created 100-word, 250-word, and 500-word essays on the topic.

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100 Words Essay on Gender Stereotypes

Introduction.

Gender stereotypes are general beliefs about behaviors, characteristics, and roles of men and women in society. They can limit individuals’ potential and opportunities.

Common Stereotypes

Men are often seen as strong and decisive, while women are considered nurturing and emotional. These stereotypes can limit personal growth and career choices.

Consequences

Stereotypes can lead to discrimination and unequal treatment. They can also affect self-esteem and mental health.

Breaking Stereotypes

Education and awareness are key to breaking gender stereotypes. Encouraging individuality and respect for everyone’s abilities can help create a more equal society.

250 Words Essay on Gender Stereotypes

Gender stereotypes are preconceived notions about the roles and behaviors appropriate for men and women. They are deeply ingrained in society and influence our behavior, expectations, and perceptions.

The Origin of Gender Stereotypes

The roots of gender stereotypes can be traced back to traditional societal structures. Historically, men were hunters and protectors, while women were gatherers and caregivers. These roles have been passed down generations, evolving into modern stereotypes.

Implications of Gender Stereotypes

These stereotypes limit individual growth and societal progress. They force individuals into predefined boxes, stifling their true potential. For instance, the stereotype that women are not good at math discourages them from pursuing STEM fields, while the belief that men should not show emotions hinders their mental health.

Breaking Down Stereotypes

It’s crucial to challenge these stereotypes to achieve gender equality. This can be done through education, promoting representation, and encouraging open dialogue. It’s also essential to challenge our own biases and question the stereotypes we unconsciously uphold.

Gender stereotypes are not only unfair but also counterproductive. They limit individuals and society as a whole. By actively challenging these stereotypes, we can work towards a more equitable and inclusive society.

500 Words Essay on Gender Stereotypes

Gender stereotypes are preconceived notions about the roles, characteristics, and behaviors of men and women. These stereotypes are deeply ingrained in our society and have significant implications on individual and societal levels. They are often perpetuated by media, educational systems, and social interactions, and can limit the potential and freedom of individuals, as well as perpetuate inequality and discrimination.

The origins of gender stereotypes can be traced back to traditional societal structures. Historically, men were seen as the providers, hunters, and protectors, while women were perceived as caregivers and homemakers. These roles were often dictated by physical attributes and the need for survival. However, as societies evolved, these roles became less relevant but remained ingrained in societal consciousness, leading to the perpetuation of gender stereotypes.

Gender stereotypes have far-reaching implications. They can limit opportunities and possibilities for individuals, leading to unequal outcomes in education, employment, and leadership roles. For instance, women are often stereotyped as being less capable in STEM fields, which can discourage them from pursuing careers in these areas. Similarly, men may face societal pressure to avoid careers perceived as feminine, such as nursing or teaching.

Furthermore, gender stereotypes can perpetuate harmful norms and behaviors. For example, the stereotype that men should be emotionally strong can deter them from seeking help for mental health issues, leading to adverse health outcomes. On the other hand, women are often objectified and sexualized due to prevalent stereotypes, contributing to issues such as body shaming and sexual harassment.

Challenging Gender Stereotypes

Challenging gender stereotypes requires collective efforts at various levels. Education plays a crucial role in breaking down these stereotypes. Schools and universities should promote a curriculum that encourages critical thinking about gender roles and stereotypes.

Media also plays a significant role in shaping societal perceptions. Hence, it is essential for media outlets to portray diverse and non-stereotypical images of men and women. This includes showcasing women in leadership roles and men in caregiving roles.

Moreover, individuals can challenge gender stereotypes in their everyday lives. This can be achieved by questioning traditional gender roles, promoting gender equality in personal and professional spaces, and encouraging open conversations about gender stereotypes.

In conclusion, gender stereotypes are deeply entrenched in our society and have significant implications. While they are rooted in historical societal structures, they are perpetuated by modern institutions and interactions. Therefore, challenging these stereotypes requires concerted efforts at individual, societal, and institutional levels. By promoting gender equality and challenging traditional notions of gender roles, we can create a more inclusive and equitable society.

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124 Gender Stereotypes Essay Topic Ideas & Examples

Whether you are writing an argumentative paper or an essay about your personal experience, you’ll find something useful on this page. Check out this list of 120 gender stereotypes research titles put together by our experts .

💭 Top 10 Gender Bias Essay Topics

🏆 best gender stereotypes essay topics, 🎓 simple & easy gender stereotypes research titles, 📌 most interesting ideas for a gender stereotypes essay, ❓ research questions about gender stereotypes.

• Gender roles and how they influence the society.
• The gender pay gap in white collar occupations.
• The harms of gender stereotyping in school.
• Inequality between men and women in politics.
• Differences in gender stereotypes in the East and West.
• Gender representation in children’s media.
• Breaking gender stereotypes through education.
• Sexism and gender bias.
• Traditional gender roles in Western society.
• Gender discrimination in healthcare.
• Gender Stereotypes in the “Frozen” and “Shrek” Movies The motivations of female characters in Disney movies are directly tied to the development of goals and ambitions because it is the source of these notions.
• The Smurfette Principle: Gender Stereotypes and Pop-Culture After watching “The Little Mermaid”, and reading “The Cat in the Hat”, Sophie is left disgusted by the peripheral role that female characters play in the media.
• Gender Stereotypes in “Million Dollar Baby” Movie In order to enter the world of boxing, Maggie, the main heroine of Million Dollars Baby, had to overcome the adversities connected with gender stereotypes.
• “The Blue Castle” by Lucy Maud Montgomery: Social Construction and Gender Stereotypes In the past decades, a female child in society had to be prepared for the roles of a mother and a wife to help her take care of the family when she gets married in […]
• Little Red Riding Hood: Breaking Gender Stereotypes On refusing marriage to the Roman prefect of the province, she was fed to Satan who came in the form of a dragon. By the time the wolf arrives, he cannot of course convince the […]
• Gender Stereotypes Found in Media The chosen image represents one of the most common gender biases women are obliged to do the chores because it is not men’s responsibility.
• Gender Stereotypes in Advertisement In addition, I think that this example has a negative contribution and can become harmful for limiting gender stereotypes due to the downplaying of the importance of women.
• Gender Stereotypes and Sexual Discrimination In this Ted Talk, Sandberg also raises a question regarding the changes that are needed to alter the current disbalance in the number of men and women that achieve professional excellence.
• Gender Stereotypes About Women Still Exist Given the fact that this is a whole intellectual sphere, the capabilities of males and females are equilibrated to the greatest extent.
• Media and Gender Stereotypes Against Females in Professional Roles Within the Criminal Justice The first and a half of the second episode were chosen as the pilot episode often reflects the essence of the entire show.
• Disney Princesses as Factors of Gender Stereotypes This research focused on determining the impact of Disney Princesses on of preschool age girls in the context of the transmission of gender stereotypes.
• Gender Stereotypes in Modern Society However, in this case, the problem is that because of such advertisements, men tend to achieve the shown kind of appearance and way of thinking.
• Femininity and Masculinity: Gender Stereotypes In conclusion, it is necessary to admit that femininity and masculinity are two sides of the same medal, and neither should be neglected.
• Sex and Gender Stereotypes: Similar and Different Points To conclude, the works by Devor and Rudacille touch upon the controversial topic of gender identification in the modern society. Nevertheless, both works are similar in their focus on the issues of sex, gender, sexuality, […]
• Problem of Gender Stereotypes in Weightlifting The Change paper is a combination of all the recommendations that can be useful in dealing with the problem of gender stereotypes in weightlifting.
• How Gender Stereotypes Affect Performance in Female Weightlifting One can therefore see that this decision reflected common perceptions among several stakeholders in the weightlifting industry and that the same is likely to occur in the future.
• “Bimbos and Rambos: The Cognitive Basis of Gender Stereotypes” by Matlin W.M. According to this theory, there exists a relationship between the cognitive processes of the brain and the beliefs that the individual leans and takes up according to his or her upbringing. The media tends to […]
• Gender Stereotypes and Human Emotions One of the easiest ways to check the connection between gender and emotions is to ask a person who prefers to demonstrate their emotions in public, a man or a woman.
• Gender Stereotypes and Influence on People’s Lives However, the overall development in human thought enhances the advancement in the framework of people’s understanding of the world around them.
• Gender Stereotyping Rates in the USA I do not feel that gender stereotypes in America are still strong because many women make more money than their husbands do nowadays, whereas men like to do housework and cook for their families.
• Gender Stereotypes: Interview with Dalal Al Rabah Women need a passion to succeed, to be of influence, and to make a difference in the daily living of their loved ones.
• Toxic Relationships and Gender Stereotypes According to the patient, they believe that a woman is responsible for the psychological climate and the psychological well-being of her husband.
• Confronting Gender Stereotypes It is imperative to confront the careless use of male and female stereotypes in order to preserve decency, community, and the lives of children and teenagers.
• Gender Stereotypes in Disney Princesses The evolvement of the princess image in the films of the studio represents the developing position of strong independent women in the society, but the princess stereotypes can harm the mentality of children.
• Gender Stereotypes in the Classroom Matthews notes that the teacher provides the opportunity for his students to control the situation by shaping the two groups. To reinforce the existing gender stereotypes in the given classroom, Mr.
• Dr. Stacy Smith’ View on Women Gender Stereotypes Stacy Smith, the author is unfortunate that despite the fact that population of men and women is equal, the womenfolk, the society is not really to accept this equality in assigning roles, even when a […]
• Influence of activating implicit gender stereotypes in females The results revealed that the participants who were subjected to the gender based prime performed relatively poorly compared to their counterparts on the nature prime.
• Towards Evaluating the Relationship Between Gender Stereotypes & Culture It is therefore the object of this paper to examine the relationship between gender stereotypes and culture with a view to elucidating how gender stereotypes, reinforced by our diverse cultural beliefs, continue to allocate roles […]
• How contemporary toys enforce gender stereotypes in the UK Children defined some of the physical attributes of the toys.”Baby Annabell Function Doll” is a likeness of a baby in that it that it has the size and physical features of a baby.
• Gender Studies: Gender Stereotypes From what is portrayed in the media, it is possible for people to dismiss others on the basis of whether they have masculinity or are feminine.
• Gender stereotypes of superheroes The analysis is based on the number of male versus female characters, the physical characteristic of each individual character, the ability to solve a problem individually as either male or female and both males and […]
• Gender Stereotypes on Television Gender stereotyping in television commercials is a topic that has generated a huge debate and it is an important topic to explore to find out how gender roles in voice-overs TV commercials and the type […]
• How Gender Stereotypes Are Portrayed On The Television Series
• Hollywood is a Vessel for Enforcing Gender Stereotypes
• Gender Stereotypes Of Early Childhood Education
• Gender Stereotypes Among Children’s Toys
• Color and Female Gender Stereotypes: What They Are, How They Came About and What They Mean
• An Analysis of Gender Stereotypes in Boys Don’t Cry, a Film by Kimberly Peirce
• The Role Media Plays In Relation To Gender Stereotypes
• Gender Stereotypes Of Media And Its Effect On Society
• English Postcolonial Animal Tales and Gender Stereotypes
• Gender Stereotypes : The Ugly Truth
• Gender Stereotypes and Discrimination in Sports and the Lack of Women in Leadership Position in Professional Sports
• Female Development and the Impact of Gender Stereotypes
• The Hidden Gender Stereotypes in the Animations the Little Mermaid and Tangled
• Gender Stereotypes In The Ordeal Of Gilbert Pinfold
• Gender Stereotypes And The Gender Of A Baby
• Gender Stereotypes in Advertising and the Media
• An Overview of Gender Stereotypes in the United States
• An Overview of Gender Stereotypes During Childhood
• The Issue of Gender Stereotypes and Its Contribution to Gender Inequality in the Second Presidential Debate
• The Impact of Gender Stereotypes in Commercial Advertisements on Family Dynamics
• How Does Gender Stereotypes Affect Today ‘s Society
• Gender Stereotypes on Television, Advertisements and Childrens Television Programs
• Gender Stereotypes in Non-Traditional Sports
• The Importance Of Gender Stereotypes
• How Do Gender Stereotypes Affect The Decisions Our Youth
• Gender Stereotypes in Movies and Their Influence on Gender Nonconforming Movies
• Stereotypes And Stereotypes Of Gender Stereotypes
• The Effects of Advertising in Reinforcing Gender Stereotypes
• Gender Differences and Gender Stereotypes from a Psychological Perspective
• An Analysis of Gender Differences and Gender Stereotypes
• Female Discourse and Gender Stereotypes in Eliot’s Novel
• As You Like It and Gender Stereotypes Based On Rosalind
• Gender Stereotypes Of Harry Potter And The Sorcerer ‘s Stone
• Gender Stereotypes in Achebe’s Dead Men’s Path
• Gender Stereotypes And Stereotypes Of A Child ‘s Play Sets
• Advertising and Gender Stereotypes: How Culture is Made
• Gender Stereotypes Are Challenged By Children And Adolescence
• Gender Stereotypes Of Advertising And Marketing Campaigns
• Does Mainstream Media Have a Duty to Challenge Gender Stereotypes
• A Social Constructivist Approach on the Heterosexual Matrix and Gender Stereotypes
• Gender Stereotypes of Women in Society, Sports, and Workforce
• The Factors That Influence Gender Roles, Gender Identity and Gender Stereotypes
• Gender Stereotypes And Its Effect On Society
• Are Gender Stereotypes Perpetuated In Children’s Magazines
• Gender Stereotypes And Gender Discrimination
• An Explanation of Gender Stereotypes from a Scene in the Movie, Tootsie
• An Analysis of Gender Stereotypes in Today’s Society
• Gender Stereotypes And The Credibility Of Newspaper Articles Associated
• Gender Stereotypes And Behaviors Of Men And Women
• Gender Stereotypes In Boys And Girls By Alice Munro
• Media Affects How We View Gender Stereotypes
• Media and Its Effects on Gender Stereotypes
• How Does Advertising Reinforce Gender Stereotypes?
• Are Gender Stereotypes Perpetuated in Children’s Magazines?
• How Do Contemporary Toys Enforce Gender Stereotypes in the UK?
• Can Gender Quotas Break Down Negative Stereotypes?
• How Do Gender Stereotypes Affect Today’s Society?
• Are Sexist Attitudes and Gender Stereotypes Linked?
• How Does Ridley Scott Create and Destroy Gender Stereotypes in Thelma and Louise?
• Does Mainstream Media Have a Duty to Challenge Gender Stereotypes?
• How Does the Proliferation of Gender Stereotypes Affect Modern Society?
• Why Do Children Learn Gender Stereotypes?
• How Do Gender Roles and Stereotypes Affect Children?
• Do Men and Women Differ in Their Gender Stereotypes?
• How Are Gender Stereotypes Depicted in “A Farewell to Arms” by Hemingway?
• What Are the Problems of Gender Stereotyping?
• How Have Gender Stereotypes Always Been a Part of Society?
• What Are the Factors That Determine Gender Stereotypes?
• How Do Gender Stereotypes Warp Our View of Depression?
• What Influences Gender Roles in Today’s Society?
• How Do Jane Eyre and the Works of Robert Browning Subvert Gender Stereotypes?
• What Is the Difference Between Gender Roles and Gender Stereotypes?
• How Do Magazines Create Gender Stereotypes?
• Where Did Gender Stereotypes Originate?
• How Does the Society Shape and Stereotypes Gender Roles?
• Why Do Gender Roles Change Over Time?
• How Do Gender Stereotypes Affect Students?
• What Is the Role of Family in Gender Stereotyping?
• How Can Gender Stereotypes Be Overcome?
• Can Stereotypes Be Changed?
• How Does Culture Influence Gender Stereotypes?
• How Can We Prevent Gender Stereotypes in Schools?
• Sociological Perspectives Titles
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• Ethics Ideas
• Human Behavior Research Topics
• Motherhood Ideas
• Relationship Research Ideas
• Oppression Research Topics
• Parenting Research Topics
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• v.7(4); 2021 Apr

Gendered stereotypes and norms: A systematic review of interventions designed to shift attitudes and behaviour

Rebecca stewart.

a BehaviourWorks Australia, Monash Sustainable Development Institute, Monash University, Melbourne, Victoria, Australia

Breanna Wright

Steven roberts.

b School of Social Sciences, Faculty of Arts, Monash University, Melbourne, Victoria, Australia

Natalie Russell

c Victorian Health Promotion Foundation (VicHealth), Melbourne, Victoria, Australia

Associated Data

Data included in article.

In the face of ongoing attempts to achieve gender equality, there is increasing focus on the need to address outdated and detrimental gendered stereotypes and norms, to support societal and cultural change through individual attitudinal and behaviour change. This article systematically reviews interventions aiming to address gendered stereotypes and norms across several outcomes of gender inequality such as violence against women and sexual and reproductive health, to draw out common theory and practice and identify success factors. Three databases were searched; ProQuest Central, PsycINFO and Web of Science. Articles were included if they used established public health interventions types (direct participation programs, community mobilisation or strengthening, organisational or workforce development, communications, social marketing and social media, advocacy, legislative or policy reform) to shift attitudes and/or behaviour in relation to rigid gender stereotypes and norms. A total of 71 studies were included addressing norms and/or stereotypes across a range of intervention types and gender inequality outcomes, 55 of which reported statistically significant or mixed outcomes. The implicit theory of change in most studies was to change participants' attitudes by increasing their knowledge/awareness of gendered stereotypes or norms. Five additional strategies were identified that appear to strengthen intervention impact; peer engagement, addressing multiple levels of the ecological framework, developing agents of change, modelling/role models and co-design of interventions with participants or target populations. Consideration of cohort sex, length of intervention (multi-session vs single-session) and need for follow up data collection were all identified as factors influencing success. When it comes to engaging men and boys in particular, interventions with greater success include interactive learning, co-design and peer leadership. Several recommendations are made for program design, including that practitioners need to be cognisant of breaking down stereotypes amongst men (not just between genders) and the avoidance of reinforcing outdated stereotypes and norms inadvertently.

Gender; Stereotypes; Social norms; Attitude change; Behaviour change; Men and masculinities

1. Introduction

Gender is a widely accepted social determinant of health [ 1 , 2 ], as evidenced by the inclusion of Gender Equality as a standalone goal in the United Nations Sustainable Development Goals [ 3 ]. In light of this, momentum is building around the need to invest in gender-transformative programs and initiatives designed to challenge harmful power and gender imbalances, in line with increasing acknowledgement that ‘restrictive gender norms harm health and limit life choices for all’ ([ 2 ] pe225, see also [ 1 , 4 ]).

Gender-transformative programs and interventions seek to critically examine gender related norms and expectations and increase gender equitable attitudes and behaviours, often with a focus on masculinity [ 5 , 6 ]. They are one of five approaches identified by Gupta [ 6 ] as part of a continuum that targets social change via efforts to address gender (in particular gender-based power imbalances), violence prevention and sexual and reproductive health rights. The approaches in ascending progressive order are; reinforcing damaging gender (and sexuality) stereotypes, gender neutral, gender sensitive, gender-transformative , and gender empowering. The emerging evidence pertaining to the effectiveness of gender-transformative interventions points to the importance of programs challenging the gender binary and related norms, as opposed to focusing only on specific behaviours or attitudes [ 1 , 7 , 8 ]. This understanding is in part derived from a growing appreciation of the need to address outdated and detrimental gendered stereotypes and norms in order to support societal and cultural change in relation to this issue [ 9 , 10 , 11 ]. In addition to this focus on gender-transformative interventions is an increasing call for the engagement of men and boys not only as allies but as participants, partners and agents of change in gender equality efforts [ 12 , 13 ].

When examining the issue of gender inequality, it is necessary to consider the underlying drivers that allow for the maintenance and ongoing repetition of sex-based disparities in access to resources, power and opportunities [ 14 ]. The drivers can largely be categorised as either, ‘structural and systemic’, or ‘social norms and gendered stereotypes’ [ 15 ]. Extensive research and work has, and continues to be, undertaken in relation to structural and systemic drivers. From this perspective, efforts to address inequalities have focused on areas societal institutions exert influence over women's rights and access. One example (of many) is the paid workforce and attempts to address unequal gender representation through policies and practices around recruitment [ 16 , 17 ], retention via tactics such as flexible working arrangements [ 18 , 19 , 20 ] and promotion [ 16 ].

The focus of this review, however, is stereotypes and norms, incorporating the attitudes, behavioural intentions and enacted behaviours that are produced and reinforced as a result of structures and systems that support inequalities. Both categories of drivers (structural and systemic and social norms and gendered stereotypes) are influenced by and exert influence upon each other. Heise and colleagues [ 12 ] suggest that gendered norms uphold the gender system and are embedded in institutions (i.e. structurally), thus determining who occupies positions of leadership, whose voices are heard and listened to, and whose needs are prioritised [ 10 ]. As noted by Kågesten and Chandra-Mouli [ 1 ], addressing both categories of drivers is crucial to the broader strategy needed to meet the UN Sustainable Development Goals.

Stereotypes are widely held, generalised assumptions regarding common traits (including strengths and weaknesses), based on group categorisation [ 21 , 22 ]. Traditional gendered stereotypes see the attribution of agentic traits such as ambition, power and competitiveness as inherent in men, and communal traits such as nurturing, empathy and concern for others as characteristics of women [ 21 , 23 , 24 , 25 , 26 ]. In addition to these descriptive stereotypes (i.e. beliefs about specific characteristics a person possesses based on their gender) are prescriptive stereotypes, which are beliefs about specific characteristics that a person should possess based on their gender [ 21 , 25 ]. Gender-based stereotypes are informed by social norms relating to ideals and practices of masculinity and femininity (e.g. physical attributes, temperament, occupation/role suitability, etc.), which are subject to the influence of culture and time [ 15 , 21 , 26 ].

Social norms are informal (often unspoken) rules governing the behaviour of a group, emerging out of interactions with others and sanctioned by social networks [ 27 ]. Whilst stereotypes inform our assumptions about someone based on their gender [ 21 ], social norms govern the expected and accepted behaviour of women and men, often perpetuating gendered stereotypes (i.e. men as agentic, women as communal) [ 12 ]. Cialdini and Trost [ 27 ] delineate norms by suggesting that, in addition to these general societal behavioural expectations (see also [ 28 , 29 ]), there are personal norms (what we expect of ourselves) [ 30 ], and subjective norms (what we think others expect of us) [ 31 ]. Within subjective norms, there are injunctive norms (behaviours perceived as being approved by others) and descriptive norms (our observations and expectations of what most others are doing). Despite being malleable and subjective to cultural and socio-historical influences, portrayals and perpetuation of these stereotypes and social norms restrict aspirations, expectations and participation of both women and men, with demonstrations of counter-stereotypical behaviours often met with resistance and backlash ([ 12 , 24 , 32 ], see also [ 27 , 33 ]). These limitations are evident both between and among women and men, demonstrative of the power hierarchies that gender inequality and its drivers produce and sustain [ 12 ].

There is an extensive literature that explores interventions targeting gendered stereotypes and norms, each focusing on specific outcomes of gender inequality, such as violence against women [ 13 ], gender-based violence and sexual and reproductive health (including HIV prevention, treatment, care and support) [ 5 , 8 ], parental involvement [ 34 ], sexual and reproductive health rights [ 23 , 35 ], and health and wellbeing [ 2 ]. Comparisons of learnings across these focus areas remains difficult however due to the current lack of a synthesis of interventions across outcomes.

Despite this gap, one of the key findings to arise out of the literature relates to the common, and often implicit, theory of change around shifting participants' attitudes by increasing their knowledge/awareness of gendered stereotypes or norms, and the assumption that this will then lead to behaviour change. This was identified by Jewkes and colleagues [ 13 ] in their review of 67 intervention evaluations in relation to the prevention of violence against women, a finding they noted was in contradiction of research across disciplines which has consistently found this relationship to be complex and bidirectional [ 36 , 37 ]. Similarly, The International Centre for Research on Women indicate the ‘problematic assumption[s] regarding pathways to change’ ([ 7 ] p26) as one of the challenges to engaging men and boys in gender equality work, noting also the focus of evaluation, when undertaken, being on changes in attitude rather than behaviour. Ruane-McAteer and colleagues [ 35 ] made the same observation when looking at interventions aimed at gender equality in sexual and reproductive health, highlighting the need for greater interrogation into the intended outcomes of interventions including what the underlying theory of change is. These findings lend further support to the utilisation of the gender-transformative approach identified by Gupta [ 6 ] if fundamental and sustained shifts in understanding, attitudes and behaviour relating to gender inequality is the desired outcome.

In sum, much is known about gender stereotypes and norms and the contribution they make to perpetuating and sustaining gender inequality through the various outcomes discussed above. Less is known however about how to support and sustain more equitable attitudes and behaviours when it comes to addressing gender equality more broadly. This systematic review aims to address the question which intervention characteristics support change in attitudes and behaviour in relation to rigid gender stereotypes and norms. It will do this by consolidating the literature to determine what has been done and what works. This includes querying which intervention types work for whom in terms of participant age and sex, as well as delivery style and duration. Additionally, it will consider the theories of change being used to address attitudes and behaviours and how these shifts are being measured, including for impact longevity. Finally, it will allow for insight into interventions specifically targeting men and boys in relation to rigid gender stereotypes and norms, seeking out particular characteristics that are supportive of work engaging this particular cohort. These questions are intentionally broad and based on the framing of the above question it is expected that the review will capture primarily interventions that address underlying societal factors that support a culture in which harmful power and gender imbalances exist by addressing gender inequitable attitudes and behaviours. In asking these questions, this review consolidates the knowledge generated to date, to strengthen the design, development and implementation of future interventions, a synthesis that appears to be both absent and needed.

2.1. Data sources and search strategy

This review was undertaken in accordance with the Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) guidelines [ 38 ]. A protocol was registered on the Open Science Framework (Title: Gendered norms: A systematic review of how to achieve change in rigid gender stereotypes, accessible at https://osf.io/gyk25/ ). Qualitative, quantitative and mixed method studies were identified through three electronic databases searched in February 2019 (ProQuest Central, PsycINFO and Web of Science). Four search strategies were developed in consultation with a subject librarian and tested across all three databases. The final strategy was confirmed by the lead author and a second reviewer (see Table 1 ).

Table 1

Search terms used.

There were no date or language exclusions, Title, Abstract & Keyword filters were applied where possible, and truncation was used in line with database specifications. The following intervention categories were included due to their standing in public health literature as being effective to create population level impact and having proven effective in addressing other significant health and social issues [ 39 ]; direct participation programs (referred to also as education based interventions throughout this review), community mobilisation or strengthening, organisational or workforce development, communications, social marketing and social media, advocacy, legislative or policy reform. Table 2 provides descriptions of each of these intervention categories that have been obtained from the actions outlined in the World Health Organisation's Ottawa Charter [ 40 ] and Jakarta Declaration [ 41 ] and are a comprehensive set of strategies grounded in prevention theory [ 42 ]. For the purposes of this review, legislative and policy reform within community, educational, organisational and workforce settings were included. Government legislation and policy reform were excluded.

Table 2

Public health intervention categories.

2.2. Screening

Initial search results were merged and duplicates removed using EndNote before transferring data management to Covidence for screening. Two researchers independently screened titles and abstracts excluding studies based on the criteria stipulated in Table 3 .

Table 3

Inclusion and exclusion criteria.

The University Library document request service was used to obtain articles otherwise inaccessible or in languages other than English. In cases where full-text or English versions were unable to be obtained, the study was excluded. Full-text screening was undertaken by the same two researchers independently and the final selection resulted in 71 included studies (see Figure 1 ).

PRISMA diagram of screening and study selection.

2.3. Data extraction

Data extraction was undertaken by the first author and checked for accuracy by the second author. Discrepancies were resolved by consensus with the remaining three authors. The extracted data included: citation, year and location of study, participant demographics (gender, age), study design, setting, theoretical underpinnings, motivation for study, measurement tools/instruments, primary outcomes and results. A formal meta-analysis was not conducted given heterogeneity of outcome variables and measures, due in part to the broad nature of the review question.

2.4. Quality appraisal

Three established quality appraisal tools were used to account for the different study designs included, the McMasters Critical Review Form – Qualitative Studies 2.0 [ 43 ], the McMasters Critical Review Form – Quantitative Studies [ 44 ], Mixed Methods Appraisal Tool (MMAT), version 2018 [ 45 ]. The first author completed quality appraisal for all studies, with the second author undertaking an accuracy check on ten percent of studies. The appraisal score represents the proportion of ‘yes’ responses out of the total number of criteria. ‘Not reported’ was treated as a ‘no’ response. A discussion of the outcomes is located under Results.

2.5. Data synthesis

Included studies were explored using a modified narrative synthesis approach comprising three elements; developing a theory of how interventions worked, why and with whom, developing a preliminary synthesis of findings of included studies, and exploring relationships in studies reporting statistically significant outcomes [ 46 ]. Preliminary analysis was conducted using groupings of studies based on intervention type and thematic analysis based on gender inequality outcomes driving the study and features of the studies including participant sex and age and intervention delivery style and duration [ 46 ]. A conceptual model was developed (see Theory of Change section under Results) as the method of relationship exploration amongst studies reporting significant results, using qualitative case descriptions [ 47 ]. The narrative synthesis was undertaken under the premise that the ‘evidence being synthesised in a systematic review does not necessarily offer a series of discrete answers to a specific question’, so much as ‘each piece of evidence offers are partial picture of the phenomenon of interest’ ([ 46 ] p21).

3.1. Literature search

The literature search returned 4,050 references after the removal of duplicates (see Figure 1 ), from which 210 potentially relevant abstracts were identified. Full-text review resulted in a final list of 71 articles evaluating 69 distinct interventions aligned with the public health methodologies outlined in Table 2 . Table 4 provides a list of the included studies, categorised by intervention type. Studies fell into eight categories of interventions in total, with several combining two methodology types described in Table 2 .

Table 4

Included articles categorised by intervention type.

3.2. Quality assessment

Overall, the results of the quality appraisal indicated a moderate level of confidence in the results. The appraisal scores for the 71 studies ranged from poor (.24) to excellent (.96). The median appraisal score was .71 for all included studies (n = 71) and .76 for studies reporting statistically significant positive results (n = 32). The majority of studies were rated moderate quality (n = 57, 80%), with moderate quality regarded as .50 - .79 [ 119 ]. Ten studies were regarded as high quality (14%, >.80), and four were rated as poor (6%, <.50) [ 119 ]. Of the studies with significant outcomes, one rated high quality (.82) and the remaining 31 were moderate quality, with 18 of these (58% of 31) rating >.70. For the 15 randomised control trials (including n = 13 x cluster), all articles provided clear study purposes and design, intervention details, reported statistical significance of results, reported appropriate analysis methods and drew appropriate conclusions. However, only four studies appropriately justified sampling process and selection. For the qualitative studies (n = 5), the lowest scoring criteria were in relation to describing the process of purposeful selection (n = 1, 20%) and sampling done until redundancy in data was reached (n = 2, 40%). For the quantitative studies (n = 47) the lowest scoring criteria were in relation to sample size justification (n = 8, 17%) and avoiding contamination (n = 1, 2%) and co-intervention (n = 0, none of the studies provided information on this) in regards to intervention participants. For the Mixed Method studies (n = 19) the lowest scoring criteria in relation to the qualitative component of the research was in relation to the findings being adequately derived from the data (n = 9, 47%), and for the mixed methods criteria it was in relation to adequately addressing the divergences and inconsistencies between quantitative and qualitative results (n = 6, 32%).

3.3. Measures

Measures of stereotypes and norms varied across quantitative and mixed method studies with 31 (47%) of the 66 articles reporting the use of 25 different psychometric evaluation tools. The remaining 35 (53%) of quantitative and mixed methods studies reported developing measurement tools specific to the study with inconsistencies in description and provision of psychometric properties. Of the studies that used psychometric evaluation tools, the most frequently used were the Gender Equitable Men Scale (GEMS, n = 6, plus n = 2 used questions from the GEMS), followed by the Gender Role Conflict Scale I (GRCS-I, n = 5, plus n = 1 used a Short Form version) and the Gender-Stereotyped Attitude Scale for Children (GASC, n = 5). Whilst most studies used explicit measures as listed here, implicit measures were also used across several studies, including the Gender-Career Implicit Attitudes Test (n = 1). The twenty-four studies that undertook qualitative data collection used interviews (participant n = 15, key informant n = 3) as well as focus groups (n = 8), ethnographic observations (n = 5) and document analysis (n = 2). Twenty (28%) of the 71 studies measured behaviour and/or behavioural intentions, of which 9 (45%) used self-report measures only, four (20%) used self-report and observational data, and two (10%) used observation only. Follow-up data was collected for four of the studies using self-report measures, and two using observation measures, and one using both methods.

3.4. Study and intervention characteristics

Table 5 provides a summary of study and intervention characteristics. All included studies were published between 1990 and 2019; n = 8 (11%) between 1990 and 1999, n = 15 (21%) between 2000 and 2009, and the majority n = 48 (68%) from 2010 to 2019. Interventions were delivered in 23 countries (one study did not specify a location), with the majority conducted in the U.S. (n = 33, 46%), followed by India (n = 10, 14%). A further 15 studies (21%) were undertaken in Africa across East Africa (n = 7, Ethiopia, Malawi, Mozambique, Uganda), South Africa (n = 6), and West Africa (n = 2, Nigeria, Senegal). The remaining fifteen studies were conducted in Central and South America (n = 4, Mexico, Guatemala, El Salvador and Argentina), Europe (n = 3, Ireland, Spain and Turkey), Nepal (n = 2), and one study each in Australia, China, Oman, Pakistan, Sri Lanka and the United Kingdom. Forty-seven (66%) studies employed quantitative methods, 19 (27%) reported both quantitative and qualitative (mixed) methods, and the remaining five studies (7%) reported qualitative methods. Forty-two of the quantitative and mixed-method approaches were non-randomised control trials, 13 were cluster randomised control trials, two were randomised control trials, and eight were quantitative descriptive studies.

Table 5

Summarised study and intervention characteristics (n = 71).

Based on total study sample sizes, data was reported on 46,673 participants. Sample sizes ranged from 15 to 122 for qualitative, 7 to 2887 for mixed methods, and 21 to 6073 for quantitative studies. Of the 71 studies, 23 (32%) reported on children (<18 years old), 13 (18%) on adolescents/young adults (<30 years old), 29 (41%) on adults (>18 years old), and six (8%) studies did not provided details on participant age. Thirty-seven (52%) studies recruited participants from educational settings (i.e. kindergarten, primary, middle and secondary/high school, tertiary including college residential settings, and summer camps/schools), 32 (45%) from general community settings (including home and sports), three from therapy-based programs for offenders (i.e. substance abuse and partner abuse prevention), and one sourced participants from both educational (vocational) and a workplace (factory).

As per Table 5 , the greatest proportion of all studies engaged mixed sex cohorts (n = 39, 55%), looked at norms (n = 34, 48%), were undertaken in community settings (n = 32, 45%), were education/direct participant interventions (n = 47, 66%) and undertook pre and post intervention evaluation (n = 49, 69%). Twenty-four studies reported on follow up data collection, with 10 reporting maintenance of outcomes.

Intervention lengths were varied, from individual sessions (90 min) to ongoing programs (up to 6 years) and were dependent on intervention type. Table 6 provides the duration range by intervention type.

Table 6

Intervention type and duration.

Of the 71 studies examined in this review, 10 (14%) stated a gender approach in relation to the continuum outlined at the start of this paper, utilising two of the five categories; gender-transformative and gender-sensitive [ 6 ]. Eight studies stated that they were gender-transformative, the definition of this strategy being to critically examine gender related norms and expectations and increase gender equitable attitudes and behaviours, often with a focus on masculinity [ 9 , 10 ]. An additional two stated they were gender-sensitive, the definition of which is to take into account and seek to address existing gender inequalities [ 10 ]. The remaining 61 (86%) studies did not specifically state engagement with a specific gender approach. Interpretation of the gender approach was not undertaken in relation to these 61 studies due to insufficient available data and to avoid potential risk of error, mislabelling or misidentification.

3.5. Characteristics supporting success

Due to the broad inclusion criteria for this review, there is considerable variation in study designs and the measurement of attitudes and behaviours. With the exception of the five studies using qualitative methods, all included studies reported on p-values, and 13 reported on effect sizes [ 51 , 60 , 66 , 69 , 70 , 71 , 77 , 78 , 79 , 83 , 92 , 99 , 110 ]. In addition to this, the centrality of gender norms and/or stereotypes within studies meeting inclusion criteria varied from a primary outcome to a secondary one, and in some studies was a peripheral consideration only, with minimal data reported. This heterogeneity prevents comparisons based purely on whether the outcomes of the studies were statistically significant, and as such consideration was also given to the inclusion of effect sizes, author interpretation, qualitative insights and whether outcomes reported as statistically non-significant reported encouraging results, which allowed for the inclusion of those using qualitative methods only [ 53 , 73 , 81 , 82 , 98 ].

As outlined in Table 5 , the studies were grouped into three categories based on reporting of statistical significance using p-values. Two categories include studies reporting statistically significant outcomes (n = 25) and those reporting mixed outcomes including some statistically significant results (n = 30), specifically in relation to the measurement of gender norms and/or stereotypes. Disparate outcomes included negligible behavioural changes, a shift in some but not all norms (i.e. shifts in descriptive but not personal norms, or masculine but not feminine stereotypes), and effects seen in some but not all participants (i.e. shifts in female participant scores but not male). It is worth noting that out of the 71 studies reviewed, all but one reported positive or negligible intervention impacts on attitudes and/or behaviours relating to gender norms and/or stereotypes. The other category include those reporting non-significant results (n = 2) as well as those that reported non-significant but positive results in relation to attitude and/or behaviour change towards gender norms and/or stereotypes (n = 14). These studies include those which had qualitative designs, several who reported on descriptive statistics only, and several which did not meet statistical significance but who demonstrated improvement in participant scores between base and end line and/or between intervention and control groups. The insights from the qualitative studies (n = 5) have been taken into consideration in the narrative synthesis of this review.

Studies reporting statistically significant outcomes were represented across seven of the eight intervention types. The only intervention category not represented was advocacy and education [ 48 ] which reported non-significant but positive results. The remainder of this section will consider the study characteristics of the statistically significant and mixed results categories, as well as identifying similar trends observed in the qualitative studies which reported positive but non-significant intervention outcomes. When considering intervention type, direct participant education was the most common, with 49 of the 55 studies reporting statistically significant or mixed outcomes containing a direct participant education component, and all but one of the five qualitative studies.

The majority of interventions reporting achievement of intended outcomes involved delivery of multiple sessions ranging from five x 20 min sessions across one week to multiple sessions across six years. This included 48 of the 55 studies reporting statistically significant or mixed outcomes, and all five qualitative studies. Only one of the seven that utilised single/one-off sessions reported significant outcomes. The remaining six studies had varying results, including finding shifts in descriptive but not personal norms amongst a male-only cohort, shifts in acceptance of both genders performing masculine behaviours but no shift in acceptance of males performing feminine behaviours, and significant outcomes for participants already demonstrating more egalitarian attitudes at baseline but not those holding more traditional ones – arguably the target audience.

When considering participant sex, the majority of studies reporting statistically significant or mixed results engaged mixed sex cohorts (n = 33 out of 55), with the remaining studies engaging male only (n = 13) and female only (n = 9) cohorts. Of the qualitative studies, three engaged mixed sex participant cohorts. Interestingly however, several studies reported disparate results, including significant outcomes for male but non-significant outcomes for female participants primarily in studies incorporating a community mobilisation element, and the reverse pattern in some studies that were education based. Additional discrepancies were found between several studies looking at individual and community level outcomes.

Finally, a quarter of studies worked with male only cohorts (n = 18). Of these, four reported significant results, nine reported mixed results, and the remaining five studies reported non-significant but positive outcomes, one of which was a qualitative study. Within these studies, two demonstrated shifts in more generalised descriptive norms and/or stereotypes relating to men, but not in relation to personal norms. Additionally, several studies demonstrated that shifts in male participant attitudes were not generalised, with discrepancies found in relation to attitudes shifting towards women but not men and in relation to some norms or stereotypes (for example men acting in ‘feminine’ ways) but not others that appeared to be more culturally entrenched. These studies are explored further in the Discussion.

In summary, interventions that used direct participant education, across multiple sessions, with mixed sex participant cohorts were associated with greater success in changing attitudes and in a small number of studies behaviour. Further to these characteristics, several strategies were identified that appear to enhance intervention impact which are discussed further in the next section.

3.6. Theory of change

One aim of this review was to draw out common theory and practice in order to strengthen future intervention development and delivery. Across all included studies, the implicit theory of change was raising knowledge/awareness for the purposes of shifting attitudes relating to gender norms and/or stereotypes. Direct participant education-based interventions was the predominant method of delivery. In addition to this, 23 (32%) studies attempted to take this a step further to address behaviour and/or behavioural intentions, of which 10 looked at gender equality outcomes (including bystander action and behavioural intentions), whilst the remaining studies focused on gender-based violence (n = 9), sexual and reproductive health (n = 2) and two studies which did not focus on behaviours related to the focus of this review.

As highlighted in Figure 2 , this common theory of change was the same across all identified intervention categories, irrespective of the overarching focus of the study (gender equality, prevention of violence, sexual and reproductive health, mental health and wellbeing). Those examining gender equality more broadly did so in relation to female empowerment in relationships, communities and political participation, identifying and addressing stereotypes and normative attitudes with kindergarten and school aged children. Those considering prevention of violence did so specifically in relation to violence against women, including intimate partner violence, rape awareness and myths, and a number of studies looking at teen dating violence. Sexual and reproductive health studies primarily assessed prevention of HIV, but also men and women's involvement in family planning, with several exploring the interconnected issues of violence and sexual and reproductive health. Finally, those studies looking at mental health and wellbeing did so in relation to mental and physical health outcomes and associated help-seeking behaviours, including reducing stigma around mental health (particularly amongst men in terms of acceptance and help seeking) and emotional expression (in relationships).

Breakdown of study characteristics and strategies associated with achieving intended outcomes.

In addition to the implicit theory of change, the review process identified five additional strategies that appear to have strengthened interventions (regardless of intervention type). In addition to implicit theory of change across all studies, one or more of these strategies were utilised by 31 of the 55 studies that reported statistically significant results:

• • Addressing more than one level of the ecological framework (n = 17): which refers to different levels of personal and environmental factors, all of which influence and are influenced by each other to differing degrees [ 120 ]. The levels are categorised as individual, relational, community/organisational and societal, with the individual level being the most commonly addressed across studies in this review;
• • Peer engagement (n = 14): Using participant peers (for example people from the same geographical location, gender, life experience, etc.) to support or lead an intervention, including the use of older students to mentor younger students, or using peer interactions as part of the intervention to enhance learning. This included students putting on performances for the broader school community, facilitation of peer discussions via online platforms or face-to-face via direct participant education and group activities or assignments;
• • Use of role models and modelling of desired attitudes and/or behaviours by facilitators or persons of influence in participants' lives (n = 11);
• • Developing agents of change (n = 7): developing knowledge and skills for the specific purpose of participants using these to engage with their spheres of influence and further promote, educate and support the people and environments in which they interact; and
• • Co-design (n = 6): Use of formative research or participant feedback to develop the intervention or to allow flexibility in its evolution as it progresses.

Additionally, four of the five studies using qualitative methods utilised one or more of these strategies; ecological framework (n = 3), peer engagement (n = 1), role models (n = 2), agents of change (n = 2) and co-design (n = 1). Whilst only a small number of studies reported engaging the last two strategies, developing agents of change and co-design, they have been highlighted due to their prominence in working with the sub-set of men and boys, as well as the use of role models/modelling.

The remaining 24 studies that reported significant outcomes did not utilise any of these five strategies. Eight used a research/experimental design, the remaining 16 were all direct participant education interventions, and either did not provide enough detail about the intervention structure or delivery to determine if they engaged in any of these strategies (n = 13), were focused on testing a specific theory (n = 2) or in the case of one study used financial incentives.

Figure 2 provides a conceptual model exploring the relationship amongst studies reporting statistically significant outcomes. Utilising the common theory of change as well as the additional identified strategies, interventions were able to address factors that act as gender inequality enforcers including knowledge, attitudes, environmental factors and behaviour and behavioural intentions (see Table 7 ), to achieve statistically significant shifts in attitudes, and in a small number of cases behaviour (see Table 8 ).

Table 7

Factors supportive of gender inequality in studies reporting significant positive outcomes (n = 55).

Table 8

Changes observed in attitudes and behaviours in studies reporting significant positive outcomes (n = 55).

4. Discussion

This systematic review synthesises evidence on ‘which intervention characteristics support change in attitudes and behaviours in relation to rigid gender stereotypes and norms’, based on the seventy-one studies that met the review inclusion criteria. Eight intervention types were identified, seven of which achieved statistically significant outcomes. Patterns of effectiveness were found based on delivery style and duration, as well as participant sex, and several strategies (peer engagement, addressing multiple levels of the ecological framework, skilling participants as agents of change, use of role models and modelling of desired attitudes and behaviours, and intervention co-design with participants) were identified that enhanced shifts in attitudes and in a small number of studies, behaviour. Additionally, a common theory of change was identified (increasing knowledge and raising awareness to achieve shifts in attitudes) across all studies reporting statistically significant results.

The articles included in this review covered a range of intervention types, duration and focus, demonstrating relative heterogeneity across these elements. This is not an unexpected outcome given the aim of this review was to allow for comparisons to be drawn across interventions, regardless of the overarching focus of the study (gender equality, prevention of violence, sexual and reproductive health, mental health and wellbeing). As a result, one of the key findings of this review is that design, delivery and engagement strategies that feature in studies reporting successful outcomes, are successful regardless of the intervention focus thus widening the evidence base from which those researching and implementing interventions can draw. That said, the heterogeneity of studies limits the ability for definitive conclusions to be drawn based on the studies considered in this review. Instead this section provides a discussion of the characteristics and strategies observed based on the narrative synthesis undertaken.

4.1. Intervention characteristics that support success

4.1.1. intervention type and participant demographics.

The 71 included studies were categorised into eight intervention types (see Table 4 ); advocacy and education, advocacy and community mobilisation, community mobilisation, community mobilisation and education, education (direct participant), research and education, research, and two studies that utilised four or more intervention types (advocacy via campaigns and social media, community mobilisation, education and legislation, and, advocacy, education, community mobilisation, policy and social marketing). With the exception of the individual study that utilised advocacy and education, all intervention types were captured in studies reporting statistically significant or mixed results.

Direct participant education was the most common intervention type across all studies (n = 47 out of 71, 66%). When considering those studies that included a component of direct participant education in their intervention (e.g. those studies which engaged education and community mobilisation) this figure rose to 63 of the 69 individual interventions looked at in this review, 54 of which reported outcomes that were either statistically significant (n = 23), mixed (n = 26) or were non-significant due to the qualitative research design, but reported positive outcomes (n = 5). These findings indicate that direct participant education is both a popular and an effective strategy for engaging participants in attitudinal (and in a small number of cases behaviour) change.

Similarly, mixed sex participant cohorts were involved in over half of all studies (n = 39 out of 71, 55%), of which 33 reported statistically significant or mixed results, and a further three did not meet statistical significance due to the qualitative research design but reported positive outcomes. Across several studies however, conflicting results were observed between male and female participants, with female's showing greater improvement in interventions using education [ 85 , 89 , 114 ] and males showing greater improvement when community mobilisation was incorporated [ 51 , 60 ]. That is not to say that male participants do not respond well to education-based interventions with 13 of the 18 studies engaging male only cohorts reporting intended outcomes using direct participant education. However, of these studies, nine also utilised one or more of the additional strategies identified such as co-design or peer engagement which whilst different to community engagement, employ similar principles around participant engagement [ 77 , 79 , 87 , 91 , 92 , 96 , 97 , 99 , 105 , 107 , 111 , 115 ]. These findings suggest that participant sex may impact on how well participants engage with an intervention type and thus how successful it is.

There was a relatively even spread of studies reporting significant outcomes across all age groups, in line with the notion that the impact of rigid gender norms and stereotypes are not age discriminant [ 10 ]. Whilst the broad nature of this review curtailed the possibility of determining the impact of aged based on the studies synthesised, the profile of studies reporting statistically significant outcomes indicates that no patterns were found in relation to impact and participants age.

The relatively small number of studies that observed the above differences in intervention design and delivery means definitive conclusions cannot be drawn based on the studies examined in this review. That said, all of these characteristics support an increase in personal buy-in. Interventions that incorporate community mobilisation engage with more than just the individual, often addressing community norms and creating environments supportive of change [ 49 , 50 , 51 , 52 , 53 , 54 , 55 , 56 , 57 , 58 , 59 , 60 , 117 , 118 ]. Similarly, education based programs that incorporate co-design and peer support do more than just knowledge and awareness raising with an individual participant, providing space for them to develop their competence and social networks [ 70 , 75 , 77 , 79 , 81 , 86 , 90 , 91 , 92 , 93 , 97 , 103 , 107 , 109 , 110 , 111 , 113 , 115 , 116 ]. When it comes to designing these interventions, it would appear that success may be influenced by which method is most engaging to the participants and that this is in turn influenced by the participants' sex. This finding is reinforced further when taking into consideration the quality of studies with those reporting on a mixed-sex cohort, which were generally lower in quality than those working with single sex groups. Whilst it appears mixed sex cohorts are both common and effective at obtaining significant results, these findings suggest that when addressing gendered stereotypes and norms, there is a need to consider and accommodate differences in how participants learn and respond when designing interventions to ensure the greatest chance of success in terms of impacting on all participants, regardless of sex, and ensuring quality of study design.

4.1.2. Intervention delivery

The findings from this review suggests that multi-session interventions are both more common and more likely to deliver significant outcomes than single-session or one-off interventions. This is evidenced by the fact that only one [ 67 ] out seven studies engaging the use of one-off sessions reported significant outcomes with the remaining six reporting mixed results [ 63 , 66 , 68 , 69 , 78 , 90 ]. Additionally, all but two of the studies [ 78 , 90 ] used a research/experimental study design, indicating a current gap in the literature in terms of real-world application and effectiveness of single session interventions. This review highlights the lack of reported evidence of single session effectiveness, particularly in terms of maintaining attitudinal changes in the few instances in which follow-up data was collected. Additionally this review only captured single-sessions that ran to a maximum of 2.5 h, further investigation is needed into the impact of one-off intensive sessions, such as those run over the course of a weekend. While more evidence is needed to reach definitive conclusions, the review indicates that single-session or one-off interventions are sub-optimal, aligning with the same finding by Barker and colleagues [ 5 ] in their review of interventions engaging men and boys in changing gender-based inequity in health. This is further reflected in the health promotion literature that points to the lack of demonstrated effectiveness of single-session direct participant interventions when it comes to addressing social determinants of health [ 121 , 122 , 123 ]. Studies that delivered multiple sessions demonstrate the ability to build rapport with and amongst the cohort (peer engagement, modelling, co-design) as well as the allowance of greater depth of learning and retention achievable through repeated touch points and revision. These are elements that can only happen through recurring and consistent exposure. Given these findings, practitioners should consider avoiding one-off or single-session delivery, in favour of multi-session or multi-touch point interventions allowing for greater engagement and impact.

4.1.3. Evaluation

Very few included studies collected follow-up data, with only one third of studies evaluating beyond immediate post-intervention data collection (n = 24). Of those that did, ten reported maintenance of their findings [ 55 , 56 , 64 , 70 , 79 , 93 , 95 , 103 , 113 , 116 ], eleven did not provide sufficient detail to determine [ 50 , 52 , 57 , 65 , 66 , 82 , 91 , 92 , 94 , 102 , 105 ] and two reported findings were not maintained [ 61 , 90 ]. The last study, a 90 min single session experiment with an education component, reported significant positive outcomes between base and end line scores, but saw a significant negative rebound in scores to worse than base line when they collected follow up data six weeks later [ 63 ]. This study supports the above argument for needing more than a single session in order to support change long term and highlights the importance of capturing follow up data not only to ensure longevity of significant outcomes, but also to capture reversion effects. The lack of standardised measures to capture shifts in norms is acknowledged empirically [ 11 , 13 ]. However, the outcomes of this review, including the lack of follow up data collection reported, are supportive of the need for increased investment in longitudinal follow-up, particularly in relation to measuring behaviour change and ensuring maintenance of observed changes to attitudes and behaviour over time (see also [ 124 ]).

4.1.4. Behaviour change

When it comes to behaviour change, definitive conclusions cannot be drawn due to the paucity of studies. The studies that did look at behaviour focused on the reduction of relational violence including the perpetration and experience of physical, psychological and sexual violence [ 50 , 54 , 55 , 56 , 59 , 60 , 105 , 115 ], as well as more equitable division of domestic labour [ 82 , 86 , 98 ] and responsibility for sexual and reproductive health [ 58 , 116 ], intention to take bystander action [ 65 , 102 , 117 ] and female political participation [ 81 ]. Lack of follow up data and use of measurement tools other than self-report, however, make it difficult to determine the permanency of the behaviour change and whether behavioural intentions transition to action. Models would suggest that interventions aimed at changing attitudes/norms would flow on to behaviour change but need to address multiple levels of the ecological framework not just the individual to support this change, and engage peer leadership and involvement in order to do so. This supports findings from the literature discussed at the start of this paper, alerting practitioners to the danger of making incorrect assumptions about ‘pathways to change’ [ 7 ] and the need to be mindful of the intention-behaviour gap which has been shown to disrupt this flow from attitude and intention to actual behaviour change [ 6 , 13 , 35 , 36 , 37 ].

If studies are to evaluate the impact of an intervention on behaviour, this objective must be made clear in the intervention design and evaluation strategy, and there must be an avoidance of relying on self-report data only, which is subject to numerous types of bias such as social desirability. Use of participant observation as well as key informant feedback would strengthen evaluation. The quality of studies that measured behaviour change was varied, ranging from poor (n = 1 at <.5 looking at behavioural intentions) to high (n = 3 at >.85 looking at bystander action and gender equality). The majority of studies however, were moderate in quality measuring either lower (n = 4 at .57, looking at gender-based violence, domestic labour division and bystander intention, and n = 2 at .64 looking at gender-based violence) to higher (n = 11 at .71-.79, looking at gender-based violence, gender equality, sexual and reproductive health and behavioural intentions), further supporting the finding that consideration in study design and evaluation is crucial. It is worth noting that measuring behaviour change is difficult, it requires greater resources should more than just self-report measurements be used, as well as longitudinal follow up to account for sustained change and to capture deterioration of behaviour post intervention should it occur.

4.2. Theory of change

Across all included studies, the implicit theory of change was knowledge/awareness raising for the purposes of shifting attitudes towards gender norms and/or stereotypes. This did not vary substantially across intervention type or study focus, whether it was norms, stereotypes or both being addressed, and for all participant cohorts. The conceptual framework developed (see Figure 2 ) shows that by increasing knowledge and raising awareness, the studies that reported statistically significant outcomes were able to address factors enforcing gender inequality in the form of knowledge, attitudes, environmental factors, and in a small number of cases behaviour.

Further to this common theory of change, several strategies were identified which appear to have enhanced the delivery and impact of these interventions. These included the use of participant peers to lead, support and heighten learning [ 49 , 77 , 79 , 81 , 86 , 90 , 92 , 93 , 103 , 109 , 110 , 111 , 113 , 115 , 116 , 117 ], involvement of multiple levels of the ecological framework (not just addressing the individual) [ 51 , 52 , 53 , 54 , 55 , 56 , 58 , 59 , 60 , 70 , 72 , 74 , 81 , 86 , 91 , 97 , 98 , 102 , 117 , 118 ], developing participants into agents of change [ 49 , 52 , 58 , 60 , 72 , 81 , 98 , 117 , 118 ], using modelling and role models [ 49 , 51 , 52 , 58 , 60 , 65 , 82 , 98 , 110 , 117 , 118 ], and the involvement of participants in co-designing the intervention [ 51 , 70 , 81 , 90 , 91 , 97 , 111 ]. As mentioned earlier, these strategies all contain principles designed to increase participant buy-in, creating a more personal and/or relatable experience.

One theory that can be used to consider this pattern is Petty and Cacioppo's [ 125 ] Elaboration Likelihood Model. The authors posit that attitudes changed through a central (deliberative processing) route, are more likely to show longevity, are greater predictors of behaviour change and are more resistant to a return to pre-intervention attitudes, than those that are the result of peripheral, or short cut, mental processing. Whether information is processed deliberately is dependent on a person's motivation and ability, both of which need to be present and both of which are influenced by external factors including context, message delivery and individual differences. In other words, the more accessible the message is and the more engaged a person is with the messaging they are exposed to, the stronger the attitude that is formed.

In the context of the studies in this review, the strategies found to enhance intervention impact all focus on creating a relationship and environment for the participant to engage in greater depth with the content of the intervention. This included not only the use of the five strategies discussed here, but also the use of multi-session delivery as well as use of delivery types aligned with participant responsiveness (community mobilisation and co-design elements when engaging men and boys, and education-focused interventions for engaging women and girls). With just under two thirds of studies reporting positive outcomes employing one or more of these strategies, practitioners should consider incorporating these into intervention design and delivery for existing interventions or initiatives as well as new ones.

4.3. Engaging men and boys

Represented by only a quarter of studies overall (n = 18 out of 71) this review further highlights the current dearth of research and formal evaluation of interventions working specifically with men and boys [ 124 ].

Across the 18 studies, four reported significant outcomes [ 59 , 79 , 97 , 111 ], nine reported mixed results with some but not all significant outcomes [ 49 , 63 , 68 , 77 , 91 , 92 , 99 , 105 , 115 ] and the remaining five reported non-significant but positive results [ 75 , 87 , 96 , 107 ], including one qualitative study [ 53 ]. Quality was reasonably high (n = 12 rated .71 - .86), and there were some interesting observations to be made about specific elements for this population.

The majority of the studies reporting positive significant or mixed results utilised one or more of the five additional strategies identified through this review (n = 10 out of 14) including the one qualitative study. Three studies used co-design principles to develop their intervention, which included formative research and evolution through group discussions across the duration of the intervention [ 91 , 97 , 111 ]. Four studies targeted more than just the individual participants including focusing on relational and community aspects [ 53 , 59 , 91 , 97 ]. Another six leveraged peer interaction in terms of group discussions and support, and leadership which included self-nominated peer leaders delivering sessions [ 49 , 77 , 79 , 92 , 111 , 115 ]. Finally, two studies incorporated role models [ 79 ] or role models and agents of change [ 49 ]. Similar to the overall profile of studies in this review, the majority in this group utilised direct participant education (n = 12 out of 14) either solely [ 77 , 79 , 91 , 92 , 97 , 99 , 105 , 111 , 115 ], or in conjunction with community mobilisation [ 53 , 59 ] or a research/experimental focus [ 63 ].

The use of the additional strategies in conjunction with direct participant education aligning with the earlier observation about male participants responding better in studies that incorporated a community or interpersonal element. A sentiment that was similarly observed by Burke and colleagues [ 79 ] in their study of men in relation to mental health and wellbeing, in which they surmised that a ‘peer-based group format’ appears to better support the psychosocial needs of men to allow them the space to ‘develop alternatives to traditional male gender role expectations and norms’ (p195).

When taken together, these findings suggest that feeling part of the process, being equipped with the information and skills, and having peer engagement, support and leadership/modelling, are all components that support the engagement of men and boys not only as allies but as participants, partners and agents of change when it comes to addressing gender inequality and the associated negative outcomes. This is reflective of the theory of change discussion outlining design principles that encourage and increase participant buy-in and the strength in creating a more personal and/or relatable learning experience.

Working with male only cohorts is another strategy used to create an environment that fosters participant buy-in [ 126 ]. Debate exists however around the efficacy of this approach, highlighted by the International Centre for Research on Women as an unsubstantiated assumption that the ‘best people to work with men are other men’ ([ 7 ] p26), which they identify as one of the key challenges to engaging men and boys in gender equality work [ 7 , 13 ]. Although acknowledging the success that has been observed in male-only education and preference across cultures for male educators, they caution of the potential for this assumption to extend to one that men cannot change by working with women [ 7 , 13 ]. The findings from this review support the need for further exploration and evaluation into the efficacy of male only participant interventions given the relatively small number of studies examined in this review and the variance in outcomes observed.

4.3.1. One size does not fit all

In addition to intervention and engagement strategies, the outcomes of several studies indicate a need to consider the specifics of content when it comes to engaging men and boys in discussions of gendered stereotypes and norms. This was evident in Pulerwitz and colleagues [ 59 ] study looking at male participants, which found an increase in egalitarian attitudes towards gendered stereotypes in relation to women, but a lack of corresponding acceptance and change when consideration was turned towards themselves and/or other males. Additionally, Brooks-Harris and colleagues [ 68 ] found significant shifts in male role attitudes broadly, but not in relation to personal gender roles or gender role conflict. Their findings suggest that targeted attention needs to be paid to addressing different types of stereotypes and norms, with attitudes towards one's own gender roles, and in the case of this study one's ‘fear of femininity’ being more resistant to change than attitudes towards more generalised stereotypes and norms. This is an important consideration for those working to engage men and boys, particularly around discussions of masculinity and what it means to be a man. Rigid gendered stereotypes and norms can cause harmful and restrictive outcomes for everyone [ 2 ] and it is crucial that interventions aimed at addressing them dismantle and avoid supporting these stereotypes; not just between sexes, but amongst them also [ 127 ]. Given the scarcity of evidence at present, further insight is required into how supportive spaces for exploration and growth are balanced with the avoidance of inadvertently reinforcing the very stereotypes and norms being addressed in relation to masculinity, particularly in the case of male only participant groups.

There is currently a gap in the research in relation to these findings, particularly outside of the U.S. and countries in Africa. Further research into how programs engaging men and boys in this space utilise these elements of intervention design and engagement strategies, content and the efficacy of single sex compared to mixed sex participant cohorts is needed.

4.4. Limitations and future directions

The broad approach taken in this review resulted in a large number of included studies (n = 71) and a resulting heterogeneity of study characteristics that restricted analysis options and assessment of publication bias. That said, the possibility of publication bias appears less apparent given that less than half of the 71 included studies reported statistically significant effects, with the remainder reporting mixed or non-significant outcomes. This may be in part due to the significant variance in evaluation approaches and selection of measurement tools used.

Heterogeneity of studies and intervention types limited the ability to draw statistical comparisons for specific outcomes, settings, and designs. Equally, minimal exclusion criteria in the study selection strategy also meant there was noteworthy variance in quality of studies observed across the entire sample of 71 papers. The authors acknowledge the limitations of using p-values as the primary measurement of significance and success. The lack of studies reporting on effect sizes (n = 13) in addition to the variance in study quality is a limitation of the review. However, the approach taken in this review, to include those studies with mixed outcomes and those reporting intended outcomes regardless of the p-value obtained, has allowed for an all-encompassing snapshot of the work happening and the extrapolation of strategies that have previously not been identified across such a broad spectrum of studies targeting gender norms and stereotypes.

An additional constraint was the inclusion of studies reported in English only. Despite being outside the scope of this review it is acknowledged that inclusion of non-English articles is necessary to obtain a comprehensive understanding of the literature.

The broad aim of the review and search strategy will have also inevitably resulted in some studies being missed. It was noted at the beginning of the paper that the framing of the research question was expected to impact the types of interventions captured. This was the case when considering the final list of included studies, in particular the relative absence of tertiary prevention interventions featured, such as those looking at men's behaviour change programs. This could in part account for the scarcity of interventions focused on behaviour change as opposed to the pre-cursors of attitudes and norms.

This review found that interventions using direct participant education interventions were the most common approach to raising awareness, dismantling harmful gender stereotypes and norms and shifting attitudes and beliefs towards more equitable gender norms. However due to the lack of follow-up data collected and reported, these changes can only be attributable to the short-term, with a need for further research into the longevity of these outcomes. Future research in this area needs to ensure the use of sound and consistent measurement tools, including avoiding a reliance solely on self-report measures for behaviour change (e.g. use of observations, key informant interviews, etc.), and more longitudinal data collection and follow-up.

When it comes to content design, as noted at the start of the paper, there is growing focus on the use and evaluation of gender-transformative interventions when engaging in gender equality efforts [ 1 , 2 , 6 , 128 ]. This review however found a distinct lack of engagement with this targeted approach, providing an opportunity for practitioners to explore this to strengthen engagement and impact of interventions (see 1 for a review of gender-transformative interventions working with young people). The scope of this review did not allow for further investigation to be undertaken to explore the gender approaches taken in the 61 studies which did not state their gender approach. There is scope for future investigation of this nature however in consultation with study authors.

An all-encompassing review, such as this one, allows for comparisons across intervention types and focus, such as those targeted at reducing violence or improving sexual and reproductive health behaviours. This broad approach allowed for the key finding that design, delivery and engagement strategies that feature in studies reporting successful outcomes, are successful regardless of the intervention focus thus widening the evidence based from which those researching and implementing interventions can draw. However, the establishment of this broad overview of interventions aimed at gendered stereotypes and norms highlights the current gap and opportunity for more targeted reviews in relation to these concepts.

5. Conclusion

Several characteristics supporting intervention success have been found based on the evidence examined in this review. The findings suggest that when planning, designing and developing interventions aimed at addressing rigid gender stereotypes and norms participant sex should help inform the intervention type chosen. Multi-session interventions are more effective than single or one-off sessions, and the use of additional strengthening strategies such as peer engagement and leadership, addressing multiple levels of the ecological framework, skilling up agents of change, modelling/role models, co-design with participants can support the achievement of intended outcomes. Longitudinal data collection is currently lacking but needed, and when seeking to extend the impact of an intervention to include behaviour change there is currently too much reliance on self-report data, which is subject to bias (e.g. social desirability).

When it comes to engaging men and boys, this review indicates that interventions have a greater chance of success when using peer-based learning in education programs, involving participants in the design and development, and the use of peer delivery and leadership. Ensuring clear learning objectives and outcomes in relation to specific types of norms, stereotypes and behaviours being addressed is crucial in making sure evaluation accurately captures these things. Practitioners need to be cognisant of breaking down stereotypes amongst men (not just between genders), as well as the need for extra attention to be paid in shifting some of the more deeply and culturally entrenched stereotypes and norms. More research is needed into the efficacy of working with male only cohorts, and care taken that rigid stereotypes and norms are not inadvertently reinforced when doing so.

Declarations

Author contribution statement.

Rebecca Stewart: Conceived and designed the experiments; Performed the experiments; Analyzed and interpreted the data; Wrote the paper.

Breanna Wright: Conceived and designed the experiments; Performed the experiments; Analyzed and interpreted the data.

Liam Smith, Steven Roberts, Natalie Russell: Conceived and designed the experiments.

Funding statement

This work was supported by Australian Government Research Training Program and the Victorian Health Promotion Foundation (VicHealth).

Data availability statement

Declaration of interests statement.

The authors declare no conflict of interest.

Additional information

No additional information is available for this paper.

Acknowledgements

This research was completed as part of a PhD undertaken at Monash University.

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Gender Hierarchies, Stereotypes, and The Fight for Equality

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Gender stereotypes change outcomes: a systematic literature review

Journal of Humanities and Applied Social Sciences

ISSN : 2632-279X

Article publication date: 15 December 2021

Issue publication date: 19 October 2023

Even though researchers have discussed gender stereotype change, only a few studies have specifically projected outcomes or consequences. Hence, the main purpose of this study is to examine the impact of gender stereotype change concerning the different outcomes.

Design/methodology/approach

In achieving the purpose, the authors searched and reviewed current empirical knowledge on the outcomes of gender stereotype change in the Scopus and EBSCOhost databases from 1970 to 2020. The entire process was conducted through a systematic literature review methodology. The article selection criteria were executed using the PRISMA article selection flowchart steps, and 15 articles were included for the review.

The findings reveal that the outcomes from gender stereotype change research can be categorized mainly under the themes of “family and children,” “marriage” and “equality and women's employment.”

Research limitations/implications

The co-occurrence network visualization map reveals gaps in the existing literature. There may be more possible outcomes relating to the current realities, and more cross-cultural research is needed.

Practical implications

These outcomes provide some implications for policymakers.

Originality/value

Even though researchers have discussed gender stereotype change on its various outcomes or consequences, research is less. Hence, this study provides a synthesis of consequences and addresses the gaps in the area.

• Gender stereotypes change
• Systematic literature review

Priyashantha, K.G. , De Alwis, A.C. and Welmilla, I. (2023), "Gender stereotypes change outcomes: a systematic literature review", Journal of Humanities and Applied Social Sciences , Vol. 5 No. 5, pp. 450-466. https://doi.org/10.1108/JHASS-07-2021-0131

Emerald Publishing Limited

Copyright © 2021, K.G. Priyashantha, A. Chamaru De Alwis and Indumathi Welmilla

Published in Journal of Humanities and Applied Social Sciences . Published by Emerald Publishing Limited. This article is published under the Creative Commons Attribution (CC BY 4.0) licence. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this licence may be seen at http://creativecommons.org/licences/by/4.0/legalcode

Introduction

A society's beliefs about the appropriate roles for men and women are gender role attitudes, gender ideology ( Davis and Greenstein, 2009 ) or gender stereotypes ( Attanapola, 2004 ; Berridge et al. , 2009 ; Bosak et al. , 2018 ; Charlesworth and Banaji, 2021 ; De Silva and Priyashantha, 2014 ; Eagly et al. , 2020 ; Lopez-Zafra and Garcia-Retamero, 2021 ). Such beliefs are formed from the peoples' observations of the behavior of men and women in different social roles ( Priyashantha et al. , 2021b ). Particularly, when women or men demonstrate certain behavior more typical to different social roles more often than the opposite sex, such behaviors are believed to be the common traits relevant to men or women ( Eagly et al. , 2020 ; Eagly and Karau, 2002 ). Hence, men are believed to be assertive, independent, rational and decisive, while women are believed to be showing concern for others, warmth, helpfulness and nurturance ( Hoyt et al. , 2009 ). These attributes concerning men and women are referred to as agentic (masculine) and communal (feminine), respectively ( Abele, 2003 ). This agency and communion are then perceived as the fundamental motivators in men's and women's behaviors ( Bakan, 1966 ). However, researchers argue that these perceptions have changed in the contemporary world of work, which has been promoted by females' income-generating activities ( Eagly et al. , 2020 ). Social and economic developments took place, and United Nations initiatives (e.g. human rights, gender equality, nondiscrimination against women, women in development programs) ( Benería et al. , 2015 ) have backed this females' income generation in the mid-20th century in most countries ( Attanapola, 2004 ; Boehnke, 2011 ; Zosuls et al. , 2011 ). These female income generation activities have, in turn, resulted in changes in social role distribution where both men and women are now in multiple roles as parents, employees, employers, volunteers, friends, spouses, siblings, etc. ( Najeema, 2010 ; Perrigino et al. , 2021 ). Thus, peoples' various roles include women's work in men's roles and vice versa ( Blau and Kahn, 2006 ; Mergaert, 2012 ) while playing their traditional roles ( Eagly et al. , 2020 ). This trend has evolved the traditional gender role stereotypes into changing gender stereotypes during the last 50 years ( Blau and Kahn, 2006 ; Mergaert, 2012 ; Priyashantha et al. , 2021b ).

Even though it has been almost 50 years for research into changing gender stereotypes, there are scholarly arguments for the prevalence of traditional gender stereotypes ( Haines et al. , 2016 ; Rudman et al. , 2012 ; Rudman and Glick, 2001 ). Some theoretical bases and the prevalence of some cultures that value gender stereotyping further support these scholarly arguments. Meanwhile, there is an opinion that gender stereotyping violates human rights ( Tabassum and Nayak, 2021 ). Such an opinion is justified by the fact that gender stereotyping limits the capacity of women and men to develop their attributes or professional skills and make decisions about their lives and plans ( Office of the High Commissioner for Human Rights, 2014 ). Therefore, researchers have been highly interested in finding whether gender stereotypes have changed or not in societies ( Bosak et al. , 2018 ; Eagly et al. , 2020 ; Haines et al. , 2016 ; Lopez-Zafra and Garcia-Retamero, 2012 , 2021 ; Twenge, 1997a , b ; Ugwu, 2021 ). Instead, it is reported that there are more gender gaps in employment participation in some countries. If the gender stereotypes have changed, theoretically, there should be no such gender gap. Researching this question, the researchers have also been interested in how gender stereotypes change cross-culturally ( Boehnke, 2011 ; Constantin and Voicu, 2015 ; Diekman et al. , 2005 ; Diekman and Eagly, 2000 ; Lopez-Zafra and Garcia-Retamero, 2011 ). Accordingly, they have found that gender stereotypes have changed in Europe ( Berkery et al. , 2013 ; Boehnke, 2011 ; Garcia-Retamero et al. , 2011 ; Lopez-Zafra and Garcia-Retamero, 2012 ) and America ( Alfieri et al. , 1996 ; Beere et al. , 1984 ; Bem, 1974 ; Broverman et al. , 1970 ; Deaux and Lewis, 1984 ; Gill et al. , 1987 ; Lueptow et al. , 1995 ; Parelius, 1975 ; Spence and Hahn, 2016 ; Twenge, 1997a ; Twenge et al. , 2012 ; Zosuls et al. , 2011 ). In addition to that, researchers have found that the gender stereotype change has taken place in East Asia ( Boehnke, 2011 ), Africa ( Bosak et al. , 2018 ) and the Arab World ( Sikdar and Mitra, 2012 ) as well. Some global level studies also confirm that gender stereotype change has occurred in most countries with minor exceptions ( Brown, 1991 ; Charlesworth and Banaji, 2021 ; Constantin and Voicu, 2015 ; Williams and Best, 1990 ). We know that if something happened, this could have various outcomes related to the incident. Accordingly, as the gender stereotype change has also taken place, there could be multiple outcomes associated with it. However, to the best of our knowledge, there is minimal research on this subject matter ( Priyashantha et al. , 2021c ).

Therefore, with the expectation of finding the outcomes of gender stereotype change, we positioned the central question of the current study as, what is the impact of gender stereotype change? Thus, the present study systematically and quantitatively analyzes selected literature in the last 50 years to identify the outcomes of gender stereotypes and gaps in the prevailing knowledge.

Methodology

This article is positioned as Systematic Literature Review (SLR). The SLRs require a prior protocol to be developed to document the inclusion and exclusion of studies and analysis methods ( Pahlevan-Sharif et al. , 2019 ). We did a comprehensive literature search for this study, and a protocol was designed before the article search. There is a standard way of reporting the SLR known as Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA- Liberati et al. , 2009 ), which is highly recommended in Medicine. However, as there is no such framework in social sciences, authors who intend to conduct the SLR tend to use the narrative and arbitrary guidelines ( Pahlevan-Sharif et al. , 2019 ; Petticrew and Roberts, 2006 ). Instead, in this study, for the article selection process to be objective and systematic, we followed the PRISMA article selection flow chart steps to select the articles.

The PRISMA article selection flow diagram has four steps: identification, screening, eligibility and included, and we followed them in the article selection. The identifications stage includes database, search terms and search criteria. The databases were Scopus and Ebscohost for searching the articles. The search terms were “gender stereotype change” and “outcomes.” The search criteria or algorithm was developed by combining the terms with AND operative, and each search term was given similar words combined with OR operative. Accordingly, we retrieved 56 articles from Scopus and 68 Articles from EBSCOhost databases. Subsequently, the retrieved list containing the title, abstract, keywords, authors' names and affiliations, journal name, cited numbers and year, etc., was exported to a Microsoft Excel sheet. The duplicates were then searched and removed.

The screening stage includes eliminating the articles when their titles and abstracts do not meet the inclusion criteria ( Meline, 2006 ). The inclusion criteria for the current study were the “empirical studies” published in “academic journals” in “English” on “gender stereotype change” during the “1970–2020” period. Thus, the reason for selecting 1970 as the entry point was that gender stereotype change started in 1970, and it was extended to 2020 to include more studies for the review. Each author of the current research independently went through each title and abstract and eliminated the studies that did not meet the inclusion criteria. Notably, if there was any disagreement about elimination was resolved through discussion and consensus. Hence, we excluded 73 articles that were based on “review,” “qualitative,” “books,” “book chapters,” “magazines,” “conference papers,” “non-English” and “non-relevance to the current study's scope.” Then, the remaining 50 articles' full-text versions were retrieved for assessing their eligibility, which is the next step of the PRISMA flow diagram.

Since the articles have already been screened out up to this stage, evaluating their methodological reporting for eligibility checking is much better ( Meline, 2006 ). It is justifiable as we had taken an inclusion criterion as “empirical studies.” Thus, the evaluation areas may be the population, methodology, methods, design, context, etc., and can find the reasons for excluding the articles as “ambiguous methods” and “required original information from the author,” etc. ( Meline, 2006 ). Accordingly, we independently evaluated each article on such grounds. We identified some studies based on qualitative reviews, perspectives, ambiguous methods and some sought original information about the methodology from the authors. They all were excluded through our discussion and consensus. In total, we identified 35 papers as irrelevant at this stage, and finally, we selected 15 articles for the review. They are shown in Table 1 , and the process we followed for article selection is shown in Figure 1 .

The Microsoft Excel sheet was then modified, and the data in it were fed into the VOSviewer Software to run the keyword co-occurrence and term co-occurrence network visualization maps. That was to identify the core themes in the selected studies scientifically. Notably, the keyword co-occurrence is to identify the main areas touched from the keywords of the studies as the keywords of a research article denote its primary content on a particular field of investigation. Moreover, the term co-occurrence analysis is to identify more about studies than the keywords co-occurrence as it searches key terms reflected in the titles and abstracts of each article.

Results and analysis

This section is mainly organized to present the results of the SLR and analyze them. It primarily consists of two sections: descriptive analysis and literature classification.

Descriptive analysis

The year-wise article distribution is shown in Figure 2 . Even the 50 years considered for the review, the empirical studies reported on outcomes of gender stereotype change since 1998. Figure 2 shows that at least one empirical study has been conducted for each year during the 1998–2020 period. Moreover, there is a high frequency of studies in 2005, 2017 and 2018 years. Table 2 shows the methodological reporting of the studies. It reveals that studies have been conducted based on large samples drawn on panel surveys. The information ensures the validity of the selected studies for the review, as we had an inclusion criterion for selecting papers as “empirical studies.” Concerning the context under which studies were conducted ( Figure 3 ), the USA takes the led by having seven empirical studies published (1970–2020). Canada is in the second position having two studies during the period. Australia, China, the Netherlands, Norway, Spain and United Kingdom have conducted one study each.

Literature classification

The classification of results is critical in finding out actual work done on the objective set for the research ( Jabeen et al. , 2020 ; Priyashantha et al. , 2021a ). Since the main research objective of the current study was to identify the outcomes of the gender stereotype change, this section mainly classifies the results relating to that. As the keyword co-occurrence network analysis is suitable for identifying the critical areas on a particular investigation, we used it for our study to answer the study's central question. Figure 4 shows the output of it.

The size of the node denotes the number of occurrences in a keyword co-occurrences visualization map. Hence, the higher the number of occurrences, the larger the node's size. Thus, our analysis of the keyword co-occurrences found that “gender,” “employment” and “longitudinal research” denoted in larger nodes in the map ( Figure 4 ). It reveals that they are the keywords that have frequently occurred in studies. We know that “gender” is highly associated with gender stereotypes. It may be a justifiable reason why it happens so often in studies. “Employment” opportunities are also justifiable since it has been proven that employment opportunities have been a significant cause for gender stereotypes changes ( Eagly et al. , 2020 ). Moreover, as almost all the studies in the sample have adopted the “longitudinal research” design, the keyword “longitudinal research” has also fallen to the frequently occurring category. It demonstrates the methods used by the selected articles and their suitability to the current study.

Additionally, Figure 4 shows four main clusters denoted in different colors containing different keywords in each cluster. More specifically, Table 3 shows the number of terms in each cluster, indicating that changing gender stereotype outcomes varied by different areas of investigations. Grouping the keywords into one cluster is regarded as the keywords' likelihood to reflect similar topics. Hence, clusters one and two (as stated in Table 3 ) have the highest number of keywords and suggest that the topics highlighted in those are the centralized fields in gender stereotype change and outcome research. Thus, the central areas highlighted are “attitudes,” “cohabitation,” “fertility,” “life course,” “living arrangements,” “marriage,” “couples,” “employment,” “family economics,” “gender roles,” “longitudinal research” and “marital quality.”

Moreover, the term co-occurrence network visualization map created by the VOSviewer software ( Figure 5 ) is treated as more detailed than the keyword co-occurrence analysis. It provides an analysis that goes beyond the keywords as it further investigates the areas focused on in the title and abstracts of the studies. Hence, creating this type of map further identified the areas frequently investigated on gender stereotypes change outcomes. Accordingly, Figure 5 categorized the terms into three clusters in Blue, Red and Green. In the Blue cluster, there are two terms as “family” and “child.” A common theme can be formed for them as family and child-related outcomes. As we did a detailed search for the outcomes in each article, we could summarize them in Table 4 . Hence, we could extract different family and children-related outcomes from Table 4 . They are; “Family Role Overload and Stress” ( Duxbury et al. , 2018 ), “Subsequent School Enrollment” ( Cunningham et al. , 2005 ), “Fewer Children” ( Barber and Axinn, 1998 ), “Delay in Marital Parenthood” ( Cunningham et al. , 2005 ) and “Children's Convergence of Egalitarian Attitudes” ( Dawson et al. , 2016 ).

Concerning the family and children-related outcomes, Duxbury et al. (2018) have found that the “family role overload” of both husbands and wives was consequent in changing gender stereotype contexts. The sense of family role overload then becomes a strong predictor of couples' “perceived stress” ( Duxbury et al. , 2018 ). The perceived stress can undermine the health and well-being of people. The literature confirms that “psychological strains” and “disorders” ( Hébert et al. , 2017 ), “adverse impacts on the immune system” ( Barry et al. , 2020 ; Cohen et al. , 1999 ), “low quality of life,” “insomnia,” “burnout” ( Ribeiro et al. , 2018 ) and “family distress” ( Aryee et al. , 1999 ) resultant from the stress. When the stress becomes to distress level, there is a high possibility of causing chronic diseases and mortality ( Barry et al. , 2020 ). Therefore, these findings provide more implications for the policymakers to emphasize reducing those negative outcomes.

Apart from this, young adults' biases toward changing gender role attitudes can cause “subsequent school enrolments” ( Ciabattari, 2001 ; Cunningham et al. , 2005 ). It is severe, particularly among women, as they need to acquire knowledge to upgrade their employment status ( Cunningham et al. , 2005 ) and be independent ( Goldscheider and Goldscheider, 1993 ). However, later school enrollment may hinder performing family roles of adults as intensive time is devoted to education ( Marini, 1978 ). Moreover, women with changing attitudes toward gender roles are “less likely to have children” ( Barber and Axinn, 1998 ) and “delay in marital parenthood” ( Cunningham et al. , 2005 ). As a result, the future society could go into a severe crisis regarding population growth ( Barber and Axinn, 1998 ). It could be challenging to find people for growth prospects in economies. Therefore, the policymakers need to consider this seriously and try to overcome that. In the meantime, scholars need to focus on further research on this outcome to confirm this viewpoint further.

The last outcome of the family and children-related category is the “children's convergence of egalitarian attitudes” ( Dawson et al. , 2016 ). It indicates that gender stereotype changes could evolve over the generations and possibly consequent the different outcomes of gender stereotype change. It implies that more research on this area is required to find more associated outcomes.

The cluster in Red ( Figure 5 ) has categorized the terms as; “Role Attitude,” “Attitudes,” “Cohabitation,” “Marriage” and “Consequences.” Out of them, the “role attitudes,” “attitudes” and “consequences” are the general search terms related to the concept of gender stereotype change outcomes, and hence, we ignored them for review. However, the remaining two terms, “marriage” and “cohabitation,” were considered for the review. Since these terms are related to marriage, we themed them as “marriage-related.” Hence, marriage-related outcomes we found were “Increased Cohabitation, Low Marriage Rate” ( Barber and Axinn, 1998 ), “Delay in Marriage” ( Cunningham et al. , 2005 ), “Low Satisfaction,” “Low Relationship Quality,” “Low Stability in Marital Relationships” ( Blom and Hewitt, 2020 ) and “Attitude Convergence in Marriage” ( Kalmijn, 2005 ).

The “increased cohabitation,” “low marriage rate” ( Barber and Axinn, 1998 ) and “delay in marriage” ( Cunningham et al. , 2005 ) can subsequently impact the population growth negatively ( Barber and Axinn, 1998 ). If such outcomes exist over time, it could be a barrier to the progression of societies. However, another finding reveals that gender stereotype change increases childbirth to single parents in recent decades ( Cunningham et al. , 2005 ). Therefore, it is difficult to directly conclude that such outcomes negatively affect population growth or societal progression. More research is needed to find the associated outcomes of these consequences so that reasonable judgments can be made whether such outcomes generate more negative or positive effects on the population, society or any other.

Moreover, in marital relationships, Australian-related research has found that “low satisfaction,” “low relationship quality” and “low stability” ( Blom and Hewitt, 2020 ) were consequent from the gender stereotype changes. All of which resemble negative outcomes by their surface nature. However, another finding reveals that “attitude convergence in marriage” ( Kalmijn, 2005 ) occurred due to gender stereotype changes. It is contrary to the previous finding, which is a positive outcome by its surface nature.

Most importantly, for these types of outcomes, positivity or negativity is dependent on cultural values. The negative outcomes as “low satisfaction,” “low relationship quality” and “low stability” may be very accurate for the cultures which value male breadwinner family structures ( Blom and Hewitt, 2020 ). However, more opposing consequences, like “attitude convergence in marriage” ( Kalmijn, 2005 ), can be found in cultures with more egalitarian values like Nordic countries ( Vitali and Arpino, 2016 ). Hence, in total, the positivity or negativity of outcomes is a matter of societal and cultural values. Therefore, generalizing interpretations about the positivity or negativity of each outcome is suitable with more cross-cultural research. Similarly, further research is needed regarding the associated outcomes of each of these outcomes.

Finally, the Green cluster has the terms as; “Outcomes,” “Gender Differences,” “Gender Egalitarianism,” “Work” and “Women.” As in other clusters, we had a common search term, “outcome,” in this cluster, and we ignored it. Except that, the terms “gender difference” and “gender egalitarianism” seem to represent a common theme of “equality.” The remaining terms “work” and “women” are merged, and a theme can be given as “women's employment.” Thus, this cluster is then characterized by the theme of “equality and women employments.” Specifically, under this cluster, we found the outcomes of “Reduction of Gender Role Stereotyping” ( Dawson et al. , 2016 ), “Egalitarian Essentialism” ( Cotter et al. , 2011 ), “Non-Difference in Men or Women for Work-Life” ( Lyness and Judiesch, 2014 ) and “Gender Differences in Personality Cross-Culturally” ( Schmitt et al. , 2017 ), and they can be related to the equality. Similarly, the “Women's Full-Time Employment,” “Women's Independent Living” ( Cunningham et al. , 2005 ), “More Working Hours” and “More Income for Women” ( Corrigall and Konrad, 2007 ) and “Increased Entrepreneurial Intention of Women” ( Perez-Quintana et al. , 2017 ) were found, and they can be categorized under the theme of women's employment. Moreover, the outcomes of the “Reduction of the Women's Disadvantage in Entering Male-Dominated Occupations” ( He and Zhou, 2018 ) and “Economic Rationality of Females” ( Onozaka and Hafzi, 2019 ) are also categorized to the theme of “women's employment.”

Thus, the “equality” related outcomes in the “equality and women's employment,” the “reduction of traditional gender role stereotyping” ( Dawson et al. , 2016 ), “egalitarian essentialism” ( Cotter et al. , 2011 ) and “non-difference in men or women for work-life” ( Lyness and Judiesch, 2014 ) may change in different cultural contexts. As we have various cultural contexts that value either traditional gender norms or gender stereotype change, more cross-cultural research is needed to interpret such outcomes. Moreover, one cross-cultural study found that a “gender difference in personality” is consequenced even though people's gender stereotype attitudes have already changed ( Schmitt et al. , 2017 ). Therefore, this finding confirms the overall behavioral diversity of people, including diversity in gender role behaviors, although the equality of gender roles is emphasized.

Concerning women's employment-related outcomes, such as increases in “women's full-time employment opportunities” ( Cunningham et al. , 2005 ), “reduction of women's disadvantage in entering male-dominated occupations” ( He and Zhou, 2018 ), “more working hours and more income for women” ( Corrigall and Konrad, 2007 ) and “their increased entrepreneurial intention” ( Perez-Quintana et al. , 2017 ), women's “economic rationality” ( Onozaka and Hafzi, 2019 ) reveals the women's improved economic status. Moreover, the findings like increased “women's independent living” ( Cunningham et al. , 2005 ) represent their independent decision-making. The positive side of these is that they reduce the gender gap in employment participation and the ultimate contribution to economic growth. However, since we have different cultures worldwide, more cross-cultural research is needed to generalize this. As discussed under “family and children” related outcomes, the negative side of women's employment-related outcomes is the missing family responsibilities or adverse health effects and low reproductivity. Therefore, this provides an implication for policymakers to avoid those harmful effects. In the meantime, as the socialization forces are diverse over time ( Brown and Stone, 2016 ), researchers can further test whether these types of outcomes exist over time.

In the network visualization map in Figure 5 , the circles' size denotes the number of occurrences. It suggests that the higher the number of occurrences, the larger the circle's size. Accordingly, the term “women” is then considered to be the frequently used term. It implies that the women-related outcomes should have been investigated repeatedly. However, even the term “women” has been found to be co-occurred many times in this study, our detailed analysis of each article found that the different women-related outcomes have been investigated only once. Instead, the other outcomes related to terms represented by the nodes in Figure 5 have not been co-occurred or tested frequently in the studies. Hence, overall, more research is needed to be a well-established knowledge on each outcome of stereotype change found in this study.

Gender stereotype change has been given scholarly attention since the 1970s. Traditional gender stereotypes have evolved into gender stereotype change or egalitarian gender stereotypes with females' participation in employment ( Brandth et al. , 2017 ; Mergaert et al. , 2013 ). This gender stereotype change has created various outcomes in various areas. This SLR studied the outcomes of gender stereotype change in the literature during the 1970–2020 period. The literature search was conducted using the Scopus and EBSCOhost databases. Empirical studies were mainly focused on selecting the articles. Initially, we extracted 124 articles for screening. After assessing their eligibility, we finally selected 15 articles for the review. They were subjected to the keyword and term co-occurrence analysis for finding the themes of gender stereotypes change outcomes.

The findings reveal that outcomes of gender stereotypes change are under the main themes of “family and children,” “marriage” and “equality and women's employment.” There are very few studies found relating to the “family and children” related outcomes. They are “Family Role Overload and Stress” ( Duxbury et al. , 2018 ), “Fewer Children” ( Barber and Axinn, 1998 ), “Later School Enrollment” ( Cunningham et al. , 2005 ) and “Children's Convergence of Egalitarian Attitudes” ( Dawson et al. , 2016 ). Of these results, it was found that all other results, except for the convergence of children's egalitarian attitudes ( Dawson et al. , 2016 ), had some adverse effects, such as neglect of family responsibilities and negative effects on health and female fertility. They provide implications to policymakers to ovoid those harmful effects. Moreover, more research is needed to test whether these outcomes exist over time since the socialization forces are diverse ( Brown and Stone, 2016 ).

Compared to the “family and children” related outcomes, more outcomes have found “marriage” associated outcomes. They are “Increase Cohabitation,” “Low Marriage Rate” ( Barber and Axinn, 1998 ), “Delay in Marriage” ( Cunningham et al. , 2005 ), “Attitude Convergence in Marriage” ( Kalmijn, 2005 ), “Low Satisfaction,” “Lower Relationship Quality” and “Low Stability in Marital Relationships” ( Blom and Hewitt, 2020 ). “The Increase in Cohabitation,” “Low Marriage Rate” ( Barber and Axinn, 1998 ) and “Delay in Marriage” ( Cunningham et al. , 2005 ) can further negatively impact the population growth ( Barber and Axinn, 1998 ). However, more research is needed regarding these outcomes and their associated outcomes to generalize whether they generate more positive or negative consequences. Moreover, concerning all the marriage-related outcomes, their positivity or negativity cannot be determined from their surface interpretation. More research is needed to be done on the associated outcomes of each of these outcomes. Moreover, as the marriage-related outcomes are subjected to cultural perspectives on gender roles, we cannot determine the positivity or negativity of such outcomes without doing more cross-cultural studies. Therefore, more cross-cultural research is needed.

Compared to the family and children and marriage-related outcomes, more outcomes were found relating to equality and women's employment-related category. For the analysis purposes, we further categorized them into two sub-themes as equality and women's employment-related. The “equality”-related outcomes found were; “Reduction of Traditional Gender Role Stereotyping” ( Dawson et al. , 2016 ), “Egalitarian Essentialism” ( Cotter et al. , 2011 ), “Non-Difference in Men or Women for Work-Life” ( Lyness and Judiesch, 2014 ), “Gender Difference in Personality” ( Schmitt et al. , 2017 ). We believe that these outcomes may change in different cultural contexts. Hence, more cross-cultural research is needed to make generalizations. Similarly, the women's employment-related outcomes found were: increases in “Women's Full-Time Employment Opportunities” ( Cunningham et al. , 2005 ), “Reduction of Women's Disadvantage in Entering Male-Dominated Occupations” ( He and Zhou, 2018 ), “More Working Hours and More Income for Women” ( Corrigall and Konrad, 2007 ), “Women's Increased Entrepreneurial Intention” ( Perez-Quintana et al. , 2017 ), “Women's Independent Living” ( Cunningham et al. , 2005 ) and their “Economic Rationality” ( Onozaka and Hafzi, 2019 ). These outcomes reveal the improved economic status and independent living of females. These can help reduce the employment gender gap that ultimately contributes to economic growth. For this also, more cross-cultural research is needed to make more generalizations. It is proven in this study that family responsibilities are missed and have adverse effects on health and reproductivity when females are involved in employment opportunities. Therefore, the outcomes provide an implication for the policymakers to ovoid those harmful effects. Moreover, more research is needed to test whether these outcomes exist over time since the socialization forces are diverse ( Brown and Stone, 2016 ).

Practicality and research implications

There are implications for future researchers from the findings of the current research. Although the 50 years considered for reviewing the literature on gender stereotype outcomes, we were able to find very few outcomes from only 15 studies conducted on an empirical basis. Therefore, more research is needed on this area. More specifically, gender stereotyping is coupled with cultural values on gender norms. Mainly, we have cultures on gender role stereotyping and gender role egalitarianism. Therefore, future researches need to focus more research on a cross-cultural basis. Moreover, since the socialization forces are diverse, complex and continuously evolving, more research is essential to have a well-established knowledge of gender stereotype change outcomes.

Additionally, the outcome of “Family Role Overload and Stress” ( Duxbury et al. , 2018 ) has a high possibility to create more health risks to the employees whose gender role attitude changed. Moreover, “Fewer Children” ( Barber and Axinn, 1998 ), “Later School Enrollment” ( Cunningham et al. , 2005 ), “Increase in Cohabitation,” “Low Marriage Rate” ( Barber and Axinn, 1998 ) and “Delay in Marriage” ( Cunningham et al. , 2005 ), and all the outcomes of women employment-related category can negatively impact on population growth. Therefore, they provide implications to policymakers to ovoid those harmful effects.

PRISMA article selection flow diagram

Year-wise research article distribution

Country-wise article publication

Keywords co-occurrence network visualization map

Term co-occurrence network visualization map

Included articles for the review

Source(s): Authors created (2021)

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Acknowledgements

Funding : No funding was available for this research

Authors Contributions : All authors contributed to the study conception, design, material preparation, data collection and analysis. All versions of drafts of the manuscript were written by Author 1, and other authors commented and revised. All authors read and approved the final manuscript.

Availability: Data collected during the current study are not publicly available. However, they can be available from the corresponding author upon reasonable request.

Conflicts of Interest : On behalf of all authors, the corresponding author states that there is no conflict of interest.

Corresponding author

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Home / Essay Samples / Sociology / Gender Stereotypes

Gender Stereotypes Essay Examples

Gender stereotypes and farther social categorization.

We slaughter one another in our words and attitudes. We slaughter one another in the stereotypes and mistrust that linger in our heads, and the words of hate we spew from our lips. This is due to stereotypes. So the aim for gender stereotypes essay...

Gender Roles in Family Essay - Sociologists Perspective

It is argued that gender roles are different across societies. In the sociology, nature and nurture have a big impact on individual’s gender. Socialisation is a learning process of the rules of a culture. Some sociologists believe that nature has a big impact on individual’s...

Socialization, Policies, Male Domination: Shaping of Gender Roles

In this gender roles essay, I will discuss how gender roles can be constructed in a number of ways such as through policies, socialisation, and society. Gender roles are a result of societies norms and values, thus why it becomes a “social construct”. Policies affect...

Gender Inequality: Confronting Social Challenges Together

While conducting research on texts surrounding gender inequality, specifically within academia, I have developed further knowledge as to how university settings can both directly and indirectly effect the workplace environment within Canada. In this gender inequality solutions essay, I will discuss my findings by organizing...

Gender Stereotypes in Toys: Its Influence on Child's Development

Gender discourse and inclusivity are becoming more mainstream than ever. As Mattel introduces their first line of gender neutral dolls (Bellware, 2019), it would seem to be an indicator of the progress we have made so far. However, the pink and blue aisles in majority...

Gender and Cultural Stereotypes in Disney's Princess

As we all know Disney from the beginning of their time have focused on creating happiness through a magical experience and they continue to promote this happiness and being one of the most powerful brands. Despite attempts to represent values and beliefs of honesty, respect,...

Legally Blonde: Breaking Stereotypes About Women

Though women have come a long way in the world of equality we are still living in a patriarchal society. Even A list celebrities like Kim Kardashian are underestimated based on looks. Although Harvard law school is equally divided 50-50, between male and female students,...

Difference Between Gender Performance and Gender Performativity

In this course, I have learnt that gender is different from sex, which we are biologically determined. Indeed, “gender is not something that we are automatically born with but something we constantly ‘perform’”. Some people may perform more masculine that possess more instrumental qualities, such...

Gender Performativity: the Role of Gender Today

Gender refers to socially constructed roles, actions, activities, and traits. The terms 'man', 'masculine', 'woman', and 'feminine' represent gender. Sex and gender, and the terms, 'male/female' and 'man/woman' are frequently used and understood interchangeably. Gender norms are studied and are not immobile; they advance and...

Judith Butler on Gender Performativity

Gender Trouble acted as a revolutionary text for feminism and it’s ability to achieve change, as Butler addresses and clarifies two main confusions within the movement; what defines a “woman” and what defines a “subject”. Butler argues that gender is a construct that comes from...

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About Gender Stereotypes

Gender stereotyping refers to the practice of ascribing to an individual woman or man specific attributes, characteristics, or roles by reason only of her or his membership in the social group of women or men.

Groups are often stereotyped on the basis of sex, gender identity, race and ethnicity, nationality, age, socioeconomic status, language, and so forth. Stereotypes are deeply embedded within social institutions and wider culture.

Girls should play with dolls and boys should play with trucks. Girls are better at reading and boys are better at math. Women are natural nurturers; men are natural leaders. Women with children are less devoted to their jobs. Boys and men are expected to use violence and aggression to prove their manliness. Boys should engage in sports and refrain from more creative pursuits

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