essay about encouraging tourists to come to egypt

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Boosting tourism in Egypt: Developing a more enhanced, local experience

Steps away from Bab Zuweila, one of the last-standing ancient gates to Historic Cairo, is a narrow alleyway lined with vibrant fabric and handmade artisanal items. Known as Sharia Khayamiya (Street of the Tentmakers), where one-of-a-kind handcrafts have been designed, made and sold since the 17th century, it is a living testament to Egypt’s rich cultural heritage.

The area’s name is taken from the Arabic word for the intricately appliquéd textiles used to decorate the interior of tents. Ayda Abdullah, who has a shop in the middle of Khayamiya, spends hours every day making pillows, mattresses, table runners and other specialty cloth items.

“People working in this ages-old market do everything by themselves, from designing a product to actually producing it,” Abdullah says. “Nothing is manufactured. Everything is handmade, which means more hours are put in to produce high-quality traditional products representative of Egypt’s historic culture.”

Abdullah has been running the shop on her own for the past 10 years, since the death of her husband. She supports her three children, and her livelihood depends entirely on tourism, which was hit hard by the COVID-19 pandemic. Now, she is struggling to promote her business.

“I realize I have a role to play in cultural tourism, but I am also aware of some impediments in pursuing that role, including marketing skills and platforms for exposure,” she says. “I cannot market my work and I am at the mercy of merchants. I also have a hard time purchasing raw materials as they are very expensive.”

Abdullah will be participating in a workshop, hosted by the Integrated Management of Cultural Tourism (IMCT) project, to hone her skills. Funded by the U.S. Agency for International Development and implemented by FHI 360, IMCT is endeavoring to create more authentic experiences for people traveling to Egypt while bolstering the country’s tourism industry and improving the quality of life for those living and working in Historic Cairo and Luxor Governorate.

Learning by doing is one way that tourists can make a deeper connection to Egypt’s history and culture. Photo credit: Motaz Bellah/FHI 360

FHI 360 is collaborating with the government of Egypt to improve the sustainability of the sector and forging public-private partnerships to help stimulate investment in cultural heritage sites and nearby businesses. But the communities around those sites — the voices of local shop owners and employees — are guiding the project’s work. In November 2021, FHI 360 held community engagement workshops, inviting local artisans, shop owners, employees and aspiring entrepreneurs to share their greatest challenges and goals around strengthening and growing their businesses.

Using the information gleaned at those sessions, FHI 360 will host trainings to help community members build their skills in areas considered most important for success — marketing, branding, product design, communications, storytelling and English. FHI 360 has also partnered with the European Bank for Reconstruction and Development to connect local business owners with microfinance institutions for the funding they need to develop high-quality products and expand their operations.

“I have great hope that through the project I will be able to have a sales outlet and great marketing skills to promote my work from my own stance, sell my products away from merchants and earn a decent living,” says Abdullah.

Community coordinators like Hayam Abdel Ma’soud ensure that the biggest needs and priorities of the communities are understood.

“Marketing is one of the major impediments that people here in Historic Cairo face,” says Ma’soud. “They do not really have their own sales outlets to market and sell their products. They are not even linked to expos to showcase their products. Many local artisans and business owners working in heritage and cultural tourism are deciding to move on from their current work, given the low levels of revenue.”

Five minutes down the street from Abdullah’s shop, Eid Saleh hand-knots carpets and rugs using the art of Egyptian and Iranian embroidery. Often he will sit for eight hours straight to produce a single knotted line. It is tedious work, and turning a profit is rarely guaranteed. Most of his creations are sold through merchants, who take a steep cut of his earnings.

“I need as many people as I can find to know me and realize the piece of work I’m producing,” he says. “I am very keen on attending the IMCT marketing and communications workshops. I believe these workshops will provide me with the perfect skill set to promote myself and my work and help me retain my workers in this valuable industry.”

Through IMCT, FHI 360 will support about 500 shop owners and employees like Saleh and Abdullah, helping them to reap the rewards of their unique crafts, engage with tourists and ensure the preservation of heritage sites for decades to come.

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How Egypt is trying to encourage the return of tourism

Oct 5, 2020 • 2 min read

Egypt tries new ways to attract tourists © Dale Johnson/500px

The year 2020 was set to be a blockbuster one for tourism in Egypt. The Grand Egyptian Museum was slated to open this year after nearly two decades in the making, prompting Lonely Planet to name Cairo one of the top cities to visit in 2020 . It’s easier than ever to travel around the country, with the recent introduction of e-visas , the opening of a new airport in Giza and new domestic flight routes between Sharm El Sheikh and Luxor , two of the country’s main tourist hubs.

But even as the coronavirus pandemic continues to stifle international travel, Egypt is trying new tactics to lure visitors to the country. In June, the government eliminated the need for tourist visas for visitors to the country’s ‘touristic governorates’ – South Sinai , Red Sea , Luxor and Aswan – and the country’s cabinet has just decided to extend the incentive until the end of April 2021 to encompass the winter season, which is usually when Egypt receives the highest number of visitors. Travelers who fly with EgyptAir or Air Cairo also get a 20% discount on tickets to museums and archaeological sites.

The country reopened to tourists in July , and it’s yet to be seen whether these offers will entice more visitors. When arriving in Egypt, all passengers are required to present a negative PCR test certificate, with the test conducted no more than 72 hours before departure.

Egypt had expected to receive some 15 million tourists in 2020, matching the number of visitors in 2010, a year before the Arab Spring revolutions brought turmoil and uncertainty to the region, but as with all other countries, the numbers will fall far below the target. Tourism is an important industry in the country and makes up more than 10% of Egypt’s economy.

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State Information Service Your Gateway to Egypt

If indefinite articles are the proverbial thorn in your side, the good news is that you don't need a.

If indefinite articles are the proverbial thorn in your side, the good news is that you don't need a lot of grammatical jargon to understand their usage. You simply need your ears (okay, and maybe just a little grammatical jargon). In English, a and

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National Strategy for Sustainable Tourism 2030

The strategy aims to increase tourism traffic to 30 million tourists by 2028, by working to achieve incoming tourist traffic rates to the Egyptian tourist destination by about 25% and 30% annually, within the framework of Egypt's vision for sustainable development 2030.

The strategy is based on 6 axes:

The first axis: institutional and legislative reform:

In this aspect, a number of laws and legislative procedures related to the tourism and antiquities sector have already been completed and amended, including the amendment of the Antiquities Protection Law to increase the penalty for theft and smuggling of antiquities, and the fight against stowaways, climbing antiquities, and others, in addition to issuing laws establishing two economic bodies, namely the Grand Egyptian Museum Authority in 2020, and the National Museum of Egyptian Civilization Authority in 2021, in addition to the House of Representatives' approval of the Tourism and Antiquities Support Fund Law to maximize the Fund's income, and the Hotel and Tourism Establishments Law to facilitate the Investors to terminate licenses, which have not been amended since the seventies of the last century, and the laws regulating Hajj and Umrah and the establishment of two gates with two laws for Umrah and Hajj .

The second axis: raising the competitiveness of the Egyptian tourist destination:  

In this axis, work is  done to optimize the exploitation of the state's tourism, natural, human and archaeological resources and work to ensure their sustainability, and provide a distinguished and advanced infrastructure and service to increase the competitiveness of Egypt, by encouraging investment opportunities, raising the efficiency of the human element and using modern technology methods, through institutional and legislative frameworks to keep pace with global development, with the application of the best ways to promote and activate tourism locally and internationally to attract the largest number of tourists from various markets and all categories, especially those with high spending,  Encouraging domestic tourism, increasing tourism and archaeological awareness, carrying out archaeological excavations, implementing projects to secure, restore and maintain antiquities, building and developing museums throughout the Republic.

The third axis: economic objectives related to (increasing the number of tourists - increasing the number of tourist nights - tourism spending rates - and targeting segments with higher spending of tourists):

The strategy aims to show the Egyptian tourist destination as a vibrant young destination, in addition to shedding light on the tourist elements of the Egyptian tourist destination and its various patterns and products, in addition to launching a number of electronic promotional campaigns on various social media platforms in a number of major tourist markets exporting tourism to Egypt, and organizing major celebrations of historical events and others such as the procession of royal mummies and Luxor Rams Road and their great impact in promoting Egyptian tourism and creating more The passion of the peoples of the world to visit Egypt and see the ancient Egyptian antiquities, in addition to that it contributed to raising the tourist and archaeological awareness among the masses of the Egyptian people, and many bloggers and influencers on social networking sites from different countries of the world who enjoy a high follow-up rate were hosted to visit and promote the Egyptian tourist destination, in addition to organizing visits to a number of ambassadors of the countries of the world to attend a number of events organized by the ministry, who also contributed to promoting the Egyptian destination, where ambassadors The European Union countries in Cairo published more than 20 short films to promote Egyptian tourist and archaeological sites on their social networking sites and their embassies.

Fourth Theme: Enhancing Social Participation and Raising the Efficiency of Human Resources:

In this aspect, work has been done to provide an accurate database on employment in the tourism sector, in addition to the inventory of official establishments operating in the sector and the data of official workers, improving the process of harmonizing supply and demand for labor, providing the required labor for the owners of tourist establishments, reducing unemployment rates in the tourism sector, and raising the competitiveness of the tourism labor market in Egypt, in order to facilitate work in this sector, attract foreign investments, and provide information to investors.

Fifth Theme: Working to maximize the use of technological means.

Sixth Theme: Maintaining the environmental balance and sustaining tourism and archaeological activity:

It is concerned with maintaining the environmental balance and the sustainability of tourism and archaeological activity, and the state has made efforts in this aspect to transform the Egyptian tourism sector into an environmentally friendly sector, which comes in line with the objectives of the ministry's sustainable development strategy and Egypt's vision 2030 to maintain the environmental balance and the sustainability of tourism and archaeological activity, stressing that these efforts do not coincide only with the special preparations for Egypt's hosting of the 27th Conference of the Parties to the United Nations Convention on Climate Change (COP27).But to transform the tourism sector into a sector that applies all the requirements of environmentally friendly green practices in accordance with the concept of sustainable tourism, pointing to the  ECO Egypt campaign, which was launched in cooperation with the Ministry of Environment to promote ecotourism locally and internationally, pointing to the ministry's keenness to support responsible and sustainable ecotourism, which aims to preserve the environment for green transformation.

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Bringing-to-light: “ECO EGYPT” - Egypt’s Hidden Gems

September 27, 2020.

Ecotourism is becoming a growing trend for many travelers especially after what the world has gone through due to the COVID-19 pandemic.

Many travelers to local destinations whether from Egyptian or international tourists are craving the return to adventures and expeditions exploring the country’s natural and cultural landscape.

We have shed light on the term “Ecotourism Experiences”, combining tourism conservation practices along with an enjoyable human experience through ECO EGYPT.

ECO EGYPT concept aims to reconnect adventurous travelers with Egypt’s countless ecological sites and protected areas. With the goal of prompting natural rediscovery and boosting the importance of ecological conservation, ECO EGYPT sheds light on all the wildlife, plant diversity, and natural landscapes on offer throughout Egypt. The concept encourages sustainable, responsible tourism for travelers seeking unique, out-of-the-box experiences.

“Take Nothing but Photographs.”

“Kill Nothing but Time.”

“Leave Nothing but Memories.”

And that is how our story started…

ECO EGYPT; a nationwide campaign led by the Egypt’s Ministry of Environment (MoE). Started in March 2019, ECO EGYPT campaign is part of LiveGreen اتحضَر للأخضر campaign which is executed under the auspices of His Excellency President Abd El Fattah El-Sisi.

ECO EGYPT is developed by the Mainstreaming Biodiversity in Egypt’s Tourism Project (MBDT) which is implemented by the Egyptian Environmental Affairs Agency (EEAA) and the United Nations Development Programme (UNDP) and funded by the Global Environment Facility (GEF). The campaign will last for three years.

By centering the voices, experiences, and customs of local tribespeople, from Nubians to Bedouins, ECO EGYPT advocates support for both the tourism sector & local livelihoods by giving a platform for the unique practices, traditions, and crafts of local communities. From camping to diving, stargazing to birdwatching, Egypt’s ecological sites promise unparalleled experiences for the curious, young and old. Get a taste of everything Egypt’s ecology has to offer and start planning your environmentally conscious, once-in-a-lifetime trip now!

UNDP Egypt/ Eco Egypt - Akram Reda

In order to shed light on ecotourism in Egypt through ECO EGYPT Experiences campaign, four pillars serve as the main anchors of the campaign:

Get to explore more than 13 destinations/protected areas in Egypt.

Explore a variety of eco-activities that can be done in those hidden gems.

Dig deeper into Egypt’s culture and meet the tribes of each destination while enjoying their handicrafts and the unique essence of their minimalistic lifestyle.

Camps and ecolodges to stay inside of each destination where you can enjoy the true meaning of authenticity.

ECO EGYPT is offering an encyclopedia for Egypt’s hidden gems where everyone can get inspired by what nature has to offer, learn more about the conservation of natural resources, and get charmed by local communities, cultures and traditions.

UNDP Egypt/ Eco Egypt - Ahmed Hayman

What We Do. Why We Do it.

ECO EGYPT aims to create an ecotourism model for promoting Egypt as an environmentally conscious destination through enhancing sustainable practices and operations in and around protected areas. Most importantly, creating an enabling environment for businesses to adopt & upscale this model.

What We Aspire.

We aspire that by 2030, Egypt will have become a global ecotourism destination.

Eco Egypt’s official launch coincided with the World Tourism Day 2020; a day that witnessed the launch of Egypt’s first nationwide campaign on Ecotourism. As the country adapts and rethinks tourism, preparing for the aftermath of CVOID-19, Eco Egypt is a new opportunity for the local communities and the tourists to come together, closer to nature to enjoy an unforgettable experience at Egypt’s hidden gems.

#EcoEgyptExperiences

Learn more about Eco Egypt through the brochure in English and Arabic .  

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• Egypt Travel Blog

Reasons to Visit Egypt

By: ETP Team Published: 01 June, 2019 Updated: 07 July, 2024

Awards & Recognitions

Reasons to visit Egypt are nearly infinite, as every drop of water and every stone across its immortal cities carries a majestic story filled with heavenly allure, excitement, and grandeur. This article's main purpose is to showcase all the information and details that showcase all answers and facts on why to visit Egypt. All the information and details in this article are provided expert and skilled team of tour operators, Tour guides, and travel consultants who have more than a decade of experience across the Egyptian lands and waters. Egypt “ The land of Pharaohs ” where the great ancient Egyptians wrote the history upon the sands of its lands and everywhere in such a recherché place, you can find showy attractions and landmarks. Egypt is by far one of the safest and most affordable travel destinations in the world where every traveler can easily explore some of the oldest and most enchanting historical and cultural attractions ever built in the history of mankind. From this point, we have to discover the real beauty of its heavenly destinations, here are the reasons that make you eager to visit Egypt:

The First Reason: The Vast History of Egypt

One of the main reasons to visit Egypt is its history that dates back to more than 5000 years because of its Nile River with its amazing fertile lands in addition to the main accomplishments of the first inhabitants of the land. Egypt for hundreds of years has had exceptional attractions starting from Giza Pyramids Complex and to be more specific we have to appreciate the Great Pyramid of Khufu , which stands as one of the first and greatest wonders of the world. King Khufu , the second King of ancient Egypt, who belongs to the fourth dynasty was the one who built this splendid construction as a tomb for himself and his wife. The beautiful limestone that was used in the construction and the effort of the hard workers during the whole of 20 years makes this pyramid one of its kind, a special landmark from very special skilled people.

Alexander the Great , the Macedonian ruler, conquered Egypt in 332 B.C, which brought many achievements to the Egyptian people and lands especially after the establishment of Alexandria city . Egypt was Ottoman until 1867 when Egypt became an autonomous tributary state called the Khedive of Egypt. Modern Egypt was established in 1953. A lot of interesting events happened all through Egyptian history, which gives Egypt a glorious status among other countries.

The Second Reason: The Elements that Made Egypt Immortal

After mentioning the word “ Egypt ” or even a visit to Egypt, the first thing that comes to your mind is its title, “ The Land of Pharaohs ” and this is the main reason for making Egypt a truly gorgeous and unique country. The Great Rulers and Pharaohs of Egypt affected a lot in the history of Egypt from the first dynasty until the establishment of modern Egypt with its unconventional cities and landmarks.

The Grand Constructions of Ancient Egypt

The ancient Egyptians established a great civilization for them with a great heritage and mesmerizing memories. They have built tombs, temples, obelisks, artifacts, and many other invaluable ancient items. Their main target was to prepare themselves for the other life and that was the main reason to construct the great Giza Pyramids with their marvelous structure and techniques.

They had many burial chambers inside arranged with their staff so that when they get back to life again, they find their precious things around whether those things were religious items or treasures of kings and great rulers. There are many ancient Egyptian tombs such as Karnak Temple , Luxor Temple , Abu Simbel Temples , The Valley Temple, the magnificent Valley of the Kings , Temple Ramesseum, in addition to different mastabas.

The Inventions of the Ancient Egyptians

There are a number of items which the great ancient Egyptians invented to help them in their life before which reflect a great deal of knowledge and development although they didn’t have much experience they taught us a lesson in how to be an inventor while having nothing. They were famous for glass blowing, knowledge of anatomy and medicine, the invention of a calendar, the standardization of measurement, and papermaking from papyrus reeds.

The Mysterious Mummification Process in Ancient Egypt

Just like what we said before that the ancient Egyptians really cared for their afterlife especially kings and Queens so they developed a way to keep the bodies of the mummies safe, which was the majestic mummification process that started in 3500 B.C.

• The process of mummification included:
• The body was washed and purified in a clever way.
• They removed organs but they kept the heart.
• They filled the body with stuffing.
• Bodied of the mummies were dried and covered with natron
• After 40 or 50 days, they replaced the stuffing with linen.
• Finally, the body was wrapped in linen and covered in shit.

The Third Reasons: The Egyptian Moderate Climate

One of the best reasons to visit Egypt is the climate. Egypt has a hot desert climate but it is actually not so hot and its weather is generally cool for the majority of tourists around the world. In summer, the daytime is somehow hot usually from May to September. It is cool from October to April. In the coastal regions, temperature varies from a maximum of 37° C to a minimum of 14° C. From September to November you may have the best chance to try a desert Safari and witness the real beauty of the lands that surround you. If you are looking for the best time to visit Egypt then the period from February to April and from October to November is your perfect choices.

The Fourth Reasons: The Enchanting Historical Attractions

Egypt is the only country whose every inch from it speaks about the great heritage and civilization it consists of so that Egypt tourist attractions also, one of the top reasons to visit Egypt. Tourists come from all around the world to spend an unforgettable time while visiting its attractions and landmarks.

1. Cairo Attractions

Cairo is the capital of Egypt where you can find Coptic and Islamic landmarks accompanied together in a marvelous way. There are many wonderful mosques just like Al-Azhar mosque , Muhammad Ali Mosque , Al-Hakim Mosque, Ibn-Tulane Mosque , Amr Ibn El-As Mosque in addition to many other superb mosques. There are also exceptional churches such as the Hanging Church , the Church of Saint Simon aka the Cave Church, Saint Mary’s Church in Maadi, Saint Mark Coptic Orthodox Church, and the Church of the Virgin Mary. You can also visit the Egyptian Museum where you can discover all about the Egyptian secrets, tombs, mummification process, and more.

2. Giza Attractions

Giza although it is only part of Egypt, there are many irresistible landmarks in this unique destination such as Giza Pyramids Complex with the terrific Sphinx and the Valley Temple, which are all linked together with a very mysterious process that gets back to the days of the ancient Egyptian customs and traditions.

3. Alexandria Attractions

Alexandria “ The Bride of the Mediterranean Sea ” is a very beautiful city, full of attractions such as Citadel of Qaitbay , the fanciful Library of Alexandria , awesome beaches, terrific shops, and cafés.

4. Luxor &Aswan Attractions

Luxor & Aswan are two very important destinations, which attract a huge number of tourists as they have a mix between all of what is ancient and the cultures of the people in these two cities. To speak about these attractions we need days and nights but to minimize the time we’ll mention some of these attractions starting from Luxor with its terrific Valley of the Kings , Luxor & Karnak Temples, Colossi of Memnon, and Hatshepsut Temple. Aswan is also a mesmerizing Nubian city, where you can find the great High Dam, Abu Simbel Temples , The Unfinished Obelisk, and Philae Temple.

The Fifth Reason: The Tropical Beauty Across the Red Sea

There are additional resorts on the coast, which tourists really love to go to on their vacations, where they can spend imaginary time with their family or friends, enjoying the beautiful scenes with the perfect service they really deserve. Those resorts are:

Hurghada with its beautiful sandy beaches, nice climate, and astonishing deserts is considered one of the main destinations for tourists. Marsa Alam & El-Gouna are also fantastic coastal resorts where you can practice different activities like riding quad bikes, getting into submarines to discover life underwater. There are many other activities to do like snorkeling and diving with a skilled diver to join the beauty of coral reefs and colorful fish.

The Sixth Reason: The Egyptian Public

Egyptians are really good helpful people, who love standing next to anyone who needs help. They have unique food and traditions. There are many classes of the Egyptians just like any other country but the most interesting thing is that all Egyptians love each other, help those who really need help, love spreading their customs & traditions, and most importantly they love learning more and more about the others’ cultures.

The Seventh Reason: Magical Nile River Cruise Between Two Edges of Upper Egypt

In addition to the opportunity of traveling to different destinations in Egypt and learning all about the Egyptian Civilization , there are many activities to be done, the most important among these things is trying a Nile River Cruise . While enjoying the Nile cruise, you will be able to discover the best attractions of Pharaohs located between Luxor and Aswan such as Karnak & Hatshepsut temples, Valley of the Kings, Edfu & Philae temples, and much more.

Why Visit Egypt

Egypt has been considered by far to be one of the best, if not the most ideal travel destinations in the world for a number of reasons, so here is a quick summary of why you should visit Egypt:

• The ability to have a super diverse and fully complete vacation in the same country.
• The climate is very delightful, the sun is always shining and the skies are always blue.
• It’s one of the cheapest and affordable destinations you can travel to.
• One of the safest travel destinations to travel to and spend a vacation.
• Year-round sunny beaches.
• The archaeological beauty and grandeur of the remaining temples, monuments, tombs, and artifacts of the Ancient Egyptian civilization.
• World-famous museums such as the Grand Egyptian Museum, the National Museum of Egyptian Museum, and more.
• The last standing Ancient Wonder of the World, the Great Pyramid of Giza.
• A Magical Nile cruise between Luxor and Aswan.
• Majestic Camping Journey in the Sahara Desert.
• Disconnecting from the world at an Egyptian ecolodge.
• Fun Aquatic activities across the red sea such as Scuba diving in some of the world’s very best dive spots.
• Religious significance for the three holy Abrahamic religions such as Islam, Christianity, and Judaism.
• Ancient whale fossils in the desert area known as Wadi El Hitan.
• Medical and dental tourism offering Natural treatments and climatic physiotherapy.
• Delicious foods and cuisines.

Complete the Answer of Why Egypt Worth Visiting

Trips are another way of entertainment in Egypt so pack your bags and travel to different sightseeing in Cairo, Giza Complex, Luxor, Aswan, and the terrific coastal sites in Egypt through our Egypt private tours . Experience another world at night where you can go to nightclubs where you will enjoy the Egyptian songs while drinking your favorite drinking, singing, and dancing. You also can go to several bazaars to buy gifts, do shopping, and spending an unforgettable time. Don't miss the chance and enjoy one of the trips to Egypt.

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• Before You Travel
• Introducing Egypt

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About the Author: ETP Team

Egypt Tours Portal team dedicates its time and energy to preserving and showcasing the vast history and mysteries of the ancient Egyptians that trace back more than 5000 years across their most famous destinations that hold an incredible number of monuments and attractions. The team’s main purpose is to shed light on the infinite wealth of natural, historical, cultural, and mythological knowledge for everyone who wished to learn something new and prepare for their journey across the magical destinations of Egypt.

All the team members of the Egypt tours portal are a highly knowledgeable and qualified group of Egyptologists, Archaeologists, historians, world travelers, content creators, digital marketers, consultants, and explorers who have a vast experience in each of their fields, stretching from 5 to 20 years where everyone gained an unfathomable understanding of their craft that provide all the visitors and clients to gain priceless information and all the means needed to have the most entertaining travel experience in Egypt.

The information mentioned on the website was created over a long period of time by a number of the most qualified experts in each of their fields which was updated regularly on a monthly basis and depends on a number of highly trusted sources with confirmed facts to ensure the safest delivery and consumption of each information in the most useful and positive manner.

All our sources and resources of the Egypt tours portal which was cultivated for over 35 years that were made to provide the most incredible Egypt tours & vacation packages, Egypt Nile cruises, Egypt day tours & excursions, and Egypt shore excursions that have won the praise of all our clients as shown by own clients on TripAdvisor, won a number of awards, and mentioned by a number of renowned news agencies and travel blogs plus provides an enriching educational and entertaining travel experience for everyone.

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Tour Name: 5 Days Tour of Group Witnessing Egypt’s Jewels

Experience Date: 31 August, 2024

My fiancé and I booked a private 5 day tour of Egypt with ETP starting in Cairo followed Read More by Aswan, Abu Simbel and Luxor. We just got home and continue to talk about how amazing the trip was. The communication with ETP was excellent. Very fast responses and they are very accommodating. Our tour was nonstop which was okay by us as we wanted to see all the sights in 4 days. Read Less

Tour Name: Experience Egypt Cultural Sightseeing in 10 Days

This was the trip of a lifetime that I was able to have with my eldest son - an absolutely Read More amazing experience. To be able to actually see the places and artifacts that I had read about and studied was truly phenomenal. Our hotels were great, the travel to and from sites was completely taken care of, we never felt unsafe or left to our own devices, and the itinerary was just right. But what made the experience so fab was our two guides - Mahmoud Nour in Luxor/Aswan/Abu Simbel and "Max" in Cairo/Memphis/Saqqara. They taught us history and context as it related to each site we visited and they indulged my myriad questions. They were both so incredibly knowledgeable and my questions were never ignored or unanswered. In addition, they shared their culture with us and treated us to some awesome dining experiences. We were reminded that Egypt is more than just ancient ruins. I would recommend without reservation this tour experience. And "hats off" to Mahmoud and Max!!! I left feeling like I had made some great new friends. And I can't wait to try some home-made kushari. Read Less

L Joe Smith

Tour Name: Experience Egypt in 9 Days

Egypt Tours Portal is an excellent company to use to arrange your visit to Egypt. They wor Read More k with phenomenal guides (we had Mahmoud Nour in Upper Egypt and Mohsen aka Max in Lower Egypt...I would recommend asking for these guides by name, as they were truly superb), make all the necessary arrangements in terms of drivers, covid testing, hotels, and in-country flights, and can tailor your tour to whatever it is you most want to see. The entire experience was smooth from start to finish. Both Mahmoud and Max spoke excellent English, were extremely knowledgeable, and went out of their way to ensure our experience was everything we hoped it would be. This was the second time I have used ETP, and I will continue to recommend them to anyone who expresses any interest in exploring Egypt. We especially liked that our tour group was limited to only our party, which meant we got one-on-one attention at all the sites, and allowed us to get answers to all our questions. And for those of you who are worried about safety or health in Egypt, in our experience it was extremely safe, and we never had any issues related to COVID-19. Cannot recommend Egypt Tours Portal enough. Choose them, you won't regret it. Read Less

Tour Name: 5 Days Cairo, Luxor & Abu Simbel Tour

It was an absolutely amazing trip where we saw some of the most historical and beautiful s Read More ights in Egypt. Our tour guide Mohamed Elshemei was extremely knowledgeable and accommodating to our needs Read Less

Tour Name: 5 Days Nile River Cruise Luxor to Aswan

Highly recommend this tour company!!! Our guides, Moses, Mahmoud, Magred and Mohamed were Read More exceptional, their knowledge of the history is more that accurate, they are also very patient!! For the price and all the attractions, the Nile cruise and the included meals.....well worth it!!! It is a very busy tour, but well worth it!!! Read Less

This review is a late, but I had to provide some feedback. My brother and I went on vacati Read More on in October 2022 and booked with Egypt Tours Portal. With on-line scams on-going, I was a little wary at first. BUT, the experience was amazing. Personal guides and drivers, lodging, food was amazing and perfect. The guides were very knowledgeable, but more importantly PASSIONATE about their job and culture. They went out of their way to take care of us. If you happen to get Zeze or Marianne, you have gotten the best. Read Less

Timmy Lovett

Frequently asked questions, why is egypt a popular tourist destination.

It is the ideal travel destination to mix culture, history, adventure, and relaxation. Every traveler will get to cast their eyes on 7 UNESCO World Heritage Sites dating more than 4500 years and some of the most beautiful attractions in Cairo, Luxor, Aswan, and beaches across the red sea.

Where Should you go In Egypt?

Every traveler can head to the majestic cities of Cairo, Alexandria, Luxor, & Aswan which holds the Giza Pyramids complex, Khan El Khalili Bazaar, Cairo Citadel, the National Egyptian Museum, the catacombs, the Qaitbay citadel, Karnak temples complex, Hatshepsut Temple, Valley of the Kings, Philae temple, Kom Ombo Temple, Abu Simbel Temples, and many more plus the beautiful shores of the red sea city resorts such as Sherm El Sheik and Hurghada.

Why is Egypt so dangerous?

Egypt is one of the safest travel destinations in the world right now, due to the low crime level when compared with the crime rates of many Western countries. In Mid 2021 world Health Organization places Egypt at the lowest level of coronavirus spread Risk across the world due to the measures taken by the Egyptian government that helped control the spread of the virus and ensure the safety of each traveler such as the cleansing of all the visited attractions on a daily basis which help record the lowest number of infections and the highest number of recovery cases.

Is Egypt a friendly country?

Friendliness & politeness are the core value of Egyptian society. The Egyptian public is known to be very hospitable and trustworthy.

What do I need to know before traveling to Egypt?

Every traveler must respect all the archaeological monuments and sites by not touching, scratching, or sitting on them as they are what remains of the ancient Egyptian heritage. You should dress conservatively despite the fact that there is no specific dress code in the cities, it is known that women will feel much comfortable if they cover their shoulders and do not wear shorts, plus this becomes very relevant when visiting mosques and churches. Drink a lot of water and apply sun cream to stand the heat and the sun. Despite the fact that hotels and main shops in the tourist areas would accept credit cards and foreign currencies, but smaller restaurants and stores are unlikely to do so especially when you go further into the tourist areas and the desert. Be careful when paying Buying souvenirs. Always keep your camera phone with you at all times. Always keep your professional tour guide and driver with you even when you go on a desert excursion. Always check the time of the ensa time lock during your Nile cruise booking. Attend a sound and light show in Luxor along with the archaeological spots through the Nile. focus on having a good time and don't take long to return to Egypt. Every traveler must respect all the archaeological monuments and sites by not touching, scratching, or sitting on them as they are what remains of the ancient Egyptian heritage.

What are The DO's and The DON'T's of traveling in Egypt?

Do spend time chatting with people. Do learn some basic Egyptian Arabic during your trip. Do ask when you don't understand something. Do savor as much Egyptian food as you can. Do make sure you try the delicious cuisines of Egypt. Do stay in a central location. Do dress modestly. Do be careful of public displays of affection. Do ask for directions from at least three different people. Do ask for help when crossing busy streets. Do take taxis rather than public transportation. Do ask locals about the fare for your destination before taking a taxi. Do avoid off-road destinations. Do carry small change and coins. Do leave tips in cafés, restaurants, hairdressers, shops and almost everywhere! Do bargain in souvenir shops and bazaars. Do respect Egyptian temples and monuments. Do enjoy the country as much as you can.

The DON'T's:

Don't even think about renting a car unless you have driven in India or Egypt before. Don't get frustrated when someone is late. Don't wear shorts and vests or tank tops. Don't talk to people who approach you in public areas Don't follow someone trying to "help" you. Don't drink the tap water. Don't drink alcohol in the street. Don't be intimidated by market vendors. Don't take photos of locals without permission. Don't visit mosques during prayer time. Don't be surprised to see Egyptian men holding hands. Don't put your feet on a table or point the soles of your shoes at others. Don't pet street dogs and cats. Don't use drones in Egypt.

What are the things to do in Egypt?

Across the lands and waters of Egypt is a number of affordable and entertaining activities such as Boarding a magical Nile Cruise Between Luxor and Aswan, a Dinner Cruise across the Nile in Cairo, aquatic sports like diving, snorkeling, fishing, surfing, and more, Hot-air Ballon, Super Safari, sandboarding, visit the city of Hurghada or Sharm el-Sheikh Red Sea for relaxation and enjoy a lot of activities there and very unique & entertaining activities worth your time and attention.

Is English widely spoken in Egypt?

English is the most widely used language in Egypt, the majority of the road signs in Egypt are written both in Arabic and English.

What Are the Finest Destinations to Visit in Egypt?

The entire country of Egypt deserve to be explored with its every heavenly detail but there are places that must be seen before any other such as the breathtaking Hurghada's red sea, The wonders of Cairo the pyramids of Giza, the great sphinx, the Egyptian Museum, Khan El Khalili Bazaar, the wonders of Luxor like Valley of the Kings, Karnak & Hatshepsut temple and the wonders of Aswan such as Abu Simbel temples, Philea temple, Unfinished obelisk and The Wonders of Alexandria like Qaitbat Citadel, Pompey's Pillar and Alexandria Library. Read more about the best places to visit in Egypt .

What Are Egypt's Visa Requirements?

If you want to apply for a Visa On Arrival that lasts for 30 days then you should be one of the eligible countries, have a valid passport with at least 6 months remaining and pay 25$ USD in cash, as for the E-Visa for 30 day you should have a valid passport for at least 8 months, complete the online application, pay the e-visa fee then print the e-visa to later be presented to the airport border guard. You could also be one of the lucky ones who can obtain a free visa for 90 days. Read more about Egypt travel visa .

What Is the Top Traditional Egyptian Food?

Egypt has a variety of delicious cuisines but we recommend “Ful & Ta’meya (Fava Beans and Falafel)”, Mulukhiya, “Koshary”, a traditional Egyptian pasta dish, and Kebab & Kofta, the Egyptian traditional meat dish.

What is the Best Time to Visit Egypt?

The best time to travel to Egypt is during the winter from September to April as the climate becomes a little tropical accompanied by a magical atmosphere of warm weather with a winter breeze. You will be notified in the week of your trip if the Climate is unsafe and if any changes have been made.

What to Pack for Your Egypt Tour?

You should pack everything you could ever need in a small bag so you could move easily between your destinations.

Why Book With "Egypt Tours Portal"?

We have been creating the finest vacations for more than 20 years around the most majestic destinations in Egypt. Our staff consists of the best operators, guides and drivers who dedicate all of their time & effort to make you have the perfect vacation. All of our tours are customized by Travel, Financial & Time consultants to fit your every possible need during your vacation. It doesn't go without saying that your safety and comfort are our main priority and all of our resources will be directed to provide the finest atmosphere until you return home.

Is it Safe to Travel to Egypt?

You will feel safe in Egypt as the current atmosphere of the country is quite peaceful after the government took powerful measures like restructuring the entire tourist police to include all the important and tourist attractions in Egypt. Read more about is it safe to travel to Egypt .

What to Wear While in Egypt?

Wear whatever feels right and comfortable. It is advised to wear something light and comfortable footwear like a closed-toe shoe to sustain the terrain of Egypt. Put on sun block during your time in Egypt in the summer to protect yourself from the sun.

What are the Best Activities to Do in Egypt?

The best activity is by far boarding a Nile Cruise between Luxor and Aswan or Vise Versa. Witness the beauty of Egypt from a hot balloon or a plane and try all the delicious Egyptian cuisines and drinks plus shopping in old Cairo. Explore the allure and wonders of the red sea in the magical city resorts of Egypt like Hurghada and many more by diving and snorkeling in the marine life or Hurghada. Behold the mesmerizing western desert by a safari trip under the heavenly Egyptian skies.

What are Egypt Festival and Public Holidays?

There are a lot of public holidays in Egypt too many to count either religious or nation, the most important festivals are the holy month of Ramadan which ends with Eid Al Fitr, Christmas and new years eve. Read more about festivals & publich holidays in Egypt .

What are Special Advice for Foreign Women in Egypt?

Egypt is considered to be one of the most liberal Islamic countries but it has become a little bit conservative in the last couple of decades so it is advised to avoid showing your chest, shoulders or legs below the knees.

What are the Official Languages of Egypt?

Arabic is the official language and Most Egyptians, who live in the cities, speak or understand English or at least some English words or phrases. Fewer Egyptians can speak French, Italian, Spanish, and German. Professional tour guides, who work in the tourism sector, are equipped to handle visitors who cannot speak Arabic and they will speak enough English and other languages to fulfill the needs of all our clients.

What is the Transportation in Egypt?

The fastest way is a car, of course, a taxi. If you are in Cairo ride a white taxi to move faster or you could board the fastest way of transportation in Egypt metro if the roads are in rush hour.

What is the Weather is Like?

The temperature in Egypt ranges from 37c to 14 c. Summer in Egypt is somehow hot but sometimes it becomes cold at night and winter is cool and mild. The average of low temperatures vary from 9.5 °C in the wintertime to 23 °C in the summertime and the average high temperatures vary from 17 °C in the wintertime to 32 °C in the summertime. The temperature is moderate all along the coasts.

What are the Reasons That Make You Visit Egypt?

It is the home of everything a traveler might be looking for from amazing historical sites dating to more than 4000 years to enchanting city resorts & beaches. You will live the vacation you deserve as Egypt has everything you could possibly imagine.

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The state of eco-tourism in Egypt

Ecotourism is getting a lot of attention now, but just how significant of a force is the budding industry in Egypt? Armed with a wealth of natural attractions scattered across three deserts, two seas and the Nile Delta, Egypt is ripe with options for more sustainable travel. The government has in recent years started speaking about the importance of better nurturing Egypt’s ecotourism attractions in its strategy to revive the tourism industry at large. And while there have been some efforts made in that regard, operators say a few fundamental hurdles still stand in the way of fully realizing that potential. So what is the state of ecotourism at the moment and just how much is being done to support the transition to sustainable travel?

Pinpointing the exact size of Egypt’s ecotourism industry is tricky , in large part because what counts as “ecotourism” isn’t clear. There are general principles: Minimizing harmful environmental impact, maintaining natural areas, and protecting indigenous culture are all core components of this kind of travel. But as far as concrete certifications are concerned, there are no unified rules and regulations, meaning operators are the ones left to decide exactly how ecologically sound their practices should be.

In Egypt, ecotourism generally refers to lower-carbon accommodation like eco-lodges and camping that are situated in the country’s many natural protectorates. For Basata — one of the oldest eco-lodges and campsites in Sinai — ecotourism means using fresh water sparingly, sorting trash and engaging with the local community. “We use a dual plumbing system where saltwater is used for toilets and cleaning activities and fresh water for our showers,” founder Sherif El Ghamrawy tells Enterprise. A portion of their food waste goes to feeding livestock and whatever remains is used to manufacture mud bricks on site, which they use to build new structures.

In Siwa, the guiding philosophy is similar. “Creating a sustainable travel destination consists of three main pillars: Respecting natural heritage, reviving cultural heritage and engaging the local community in heritage conservation,” Dr. Mounir Naemattalla, founder of luxury ecolodge Adrere Amellal and sustainable development consultancy EQI , tells us.

Local operators insist that the interest is there : “I think people want to experience nature and stay in eco-lodges but there currently aren’t enough,” Ghamrawy says. Eco-lodges and “semi-eco lodging” — as Ghamrawy described some of the campsites between Nuweiba and Taba — actually attract more visitors than hotels in the area do, he explained.

And official figures suggest a rising appreciation of Egypt’s natural beauty: Some 1.1 mn tourists visited protected areas between 2018 and 2021, a figure that was 5x greater than what the Environment Ministry had anticipated. In FY2019-2020, ticket sales at these sites reportedly generated revenues of EGP 30 mn , more than triple the sum in the four fiscal years prior.

This is part of a global trend: The global ecotourism industry in 2019 was estimated to be worth USD 181.1 bn in 2019, and is projected to reach USD 333.8 bn by 2027. Ecotourism in Africa alone is now worth some USD 29 bn a year employing 3.6 mn people, and is crucial to conservation and economic development efforts in remote parts of the region.

What has the government done so far to support ecotourism? Over the past two years the government has started to speak publicly about the importance of better utilizing our natural resources for tourist activities. The Environment Ministry earlier this year launched an ecotourism campaign, dubbed Eco Egypt , to promote 13 of the country’s 30 nature reserves. Maintaining the health of natural reserves is one of the ministry’s top priorities at the moment, Tamer Kamal El Din, General Manager of Red Sea Protectorates at the Environment Ministry tells us. More specifically, the ministry has been working on developing a new system for accurately logging and studying ecosystems’ health, constructing dams in flood zones like Wadi Degla, installing buoys at popular dive sites and building bird-watching towers in Sharm El Sheikh.

What more can be done to support the industry? Putting in place clear rules that specifically govern the activities of companies in the ecotourism space would be a good start, says Ghamrawy. These include regulations on things such as how close to the coastline they can construct buildings, what materials to use and how to organize trips for guests. He adds that he is currently working alongside a number of operators on drafting a set of guidelines for how to run ecologically sound tourism businesses.

A little help for SMEs: Making it easier to register ecotourism-focused SMEs would really encourage a lot more activity too, Ghamrawy says. For some groups running low-capital operations like guided trekking tours in the mountains and wadis of South Sinai, the barrier to entry can be overwhelming. “It doesn’t make much sense to be governed by the same rules that large tourism operations are bound by,” Ghamrawy says. Shifting these rules would jive perfectly with the government’s policy of supporting SMEs, he said.

Opening up the outdoors: Easier access to nature would be a huge leap in supporting the industry, Wael Abed, who owns Al Tarfa Desert Sanctuary at the Dakhla Oasis in New Valley, tells us. Wadis and outdoor locations not designated as protectorates often see restricted access due to heightened security concerns in remote regions. Making it easier for visitors to access these locations would be a huge boost for the industry, both Ghamrawy and Abed agree.

Awareness campaigns on sustainability and environmentally sound development are at the forefront of Naemattalla’s concern, he tells us.

More private sector involvement with natural protectorates could be on the horizon. Protectorates are technically public land, which means they can’t be sold to private entities, but granting operation rights for limited time periods are currently on the books, says Kamal El Din. Environment Ministry proposals have long pushed for legislation to allow private companies to manage protected areas , similar to how Orascom Development won rights to manage the Pyramids Plateau . But so far there hasn’t been much happening on that front. The first steps towards private-sector involvement in nature reserves took place earlier this year with the introduction of a privately owned “ Bedouin Tent, ” at the Petrified Forest protectorate in New Cairo.

And it doesn’t necessarily have to be driven by altruism. Investing in ecotourism doesn’t always need to be a philanthropic endeavour, Naemattalla explains. “Any new product done well has a great chance for success. A commitment to sustainability is one of the most powerful forms of branding for a country, a region or an enterprise,” he says.

While there’s still a lot to be done to better support ecotourism, creating a thriving and sustainable industry will depend mostly on larger global trends like the resumption of global air travel and more visitors entering the country. What is clear though is that the way to better ensure visitors and operators commit to sustainable travel will likely require more than just promotional campaigns.

Your top climate stories for the week:

• West Bakr wind farm is now live: Lekela’s Actis-backed 250 MW wind farm became fully operational last week.
• Private sector eyes EV assembly: General Motors and Al Mansour Automotive could partner up to produce electric vehicles in Egypt under a MoU signed by the two companies last week.
• New ESG bonds are coming to Egypt: Companies in Egypt will soon be able to list social, ESG, gender equity and women’s empowerment, and sustainable development bonds on the EGX.
• Plastic Bank has collected 2.7k tonnes of plastic waste from Egypt and hopes to collect a total of 5k tonnes by 2023, the company announced in a statement .

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Tourism in Egypt..Positive Indicators and Constructive Proposals to Strengthen the Sector

Tourism is one of the most important sectors of the global economy, as it is a major source of income, foreign currency revenues, tax revenues, and employment, especially since a tenth of the world’s population works in it, and hundreds of millions of others earn from it, and it accounts for about 7% of international trade, and 28% of international service exports. In addition, it represents nearly 20% of the gross domestic product of some countries.

Number of tourists increased in the first quarter of 2023 by 86% compared to the same period last year, and reached 80% of pre-pandemic levels, and the Middle East region witnessed the strongest performance in the first quarter of 2023 as the only region that exceeded the levels of 2023. 2019 by 15%, according to a report by the United Nations World Tourism Organization (UNWTO).

Egypt is one of the most important destinations attracting tourism in the world due to its rich and diverse natural resources and tourist, archaeological and human potentials, in addition to its unique cultural heritage, which enables it to maximize its revenues from the tourism sector, especially as it contributes about 11.3% of the total national income, and provides About 13% of the total foreign exchange, and about 12.6% of the total strength of the Egyptian labor market.

The Strategic Forum for Public Policies and Development Studies “Derayah” presents a research paper that illustrates the economic importance of the tourism sector in Egypt, sheds light on the reality of the sector through multiple performance indicators, and monitors the state’s efforts to develop and enhance the sector, and finally recommends many proposals that would support the tourism sector This research paper reached a set of results, including:

-The tourism sector is the third largest source of foreign income after exports and remittances of Egyptians working abroad, with a percentage of about 13%. -The tourism sector contributes to the country’s gross domestic product, by about 91.4 billion pounds during the year 2021/2022, with a growth rate of 31.5%. compared to the previous year, which amounted to 69.5 billion pounds.

-Tourism revenues increased by an average of 25.7% to record about 7.3 billion dollars (compared to about 5.8 billion dollars), which contributed to the reduction of the current account deficit.

-The net inflows of foreign direct investments in the tourism sector during the second quarter of 2023/2022 amounted to about 98 million dollars, compared to 60.1 million in the first quarter of 2023/2022, and 29.8 million in the fourth quarter of 2022/2021.

-Egypt received 7 million tourists during the first five months of 2023, including 1.35 million tourists during April, the highest level recorded by Egypt during one month in its history.

-Revenues of the tourism sector during the fiscal year 2021/2022 amounted to about 10.7 billion dollars, compared to 4.9 billion dollars in 2020/2021, an increase of 121.1%. -The tourism is characterized as a labor-intensive sector, with 3 million people working in professions directly and indirectly related to tourism, representing about 12.6% of the total labor force in Egypt.

First: The importance of tourism contributions in Egyptian economy

Many experts and researchers attribute the economic importance of the tourism sector to a variety of reasons and justifications, which can be explained as follows:

-Tourism is a dynamic sector characterized by high growth rates and its large sectoral contribution to GDP growth. It is one of the main sources of foreign exchange in Egypt.

-It is characterized by the expansion of its labor capacity, as its hotel and tourism facilities provide many job opportunities, especially for the youth crowd.

-The development of the tourism sector and the subsequent establishment of new communities in desert and rural areas contribute to the redistribution and migration of the population, and pushes the wheel of Social Development.

Tourism has become one of the pillars of the Egyptian economy, due to its contribution to several economic aspects, the most important of which are:

-It is one of the most important foreign exchange inputs to the national economy, at a rate of about 13%.

According to official data, the tourism sector is the third largest source of foreign income for the country after exports and remittances of Egyptians working abroad, followed by revenues from the Suez Canal and foreign direct investment.

2- The tourism sector occupies an advanced position among the economic activities, in terms of its contribution to the country’s gross domestic product.

The gross domestic product of this sector increased at current prices during the year 2021/2022 to about 91.4 billion pounds, with a growth rate of 31.5%. compared to the previous year, which amounted to 69.5 billion pounds, according to the report of the Ministry of Planning and Economic Development issued in mid-2022.

3-The tourism sector contributes directly to improving the position of the balance of payments and increasing the added value through the revenues that the sector pumps, whether in the form of investments, taxes or fees.

In this context, the Central Bank of Egypt announced in a press release that tourism revenues increased by 25.7%, to record about $7.3 billion (compared to about $5.8 billion) during the first half of the fiscal year 2022/2023 (July-December period), This has contributed to the reduction of the current account deficit.

4- Providing millions of job opportunities: Tourism is a labor-intensive sector, with approximately 12.6% of the total labor force in Egypt working in professions directly and indirectly related to tourism, which often alleviates the problem of unemployment.

Second: indicators of tourism performance growth in Egypt

The growth of tourism performance in Egypt can be measured through four main indicators, which are the number of tourists (inbound tourism), the number of tourist nights, and tourism revenues.

Some experts may add to it the absorptive capacity index as one of the indicators used in evaluating growth indicators.

1- Inbound Tourism Indicators

Egypt received 7 million tourists during the first five months of 2023, including 1.35 million tourists during the month of April, which is the highest level that Egypt recorded during one month in its history, according to the statements of the Minister of Tourism and Antiquities Ahmed Issa, who also confirmed that the incoming tourism movement in the months of January And last February, it witnessed a growth of 35%, compared to the same period last year.

Egypt received about 11.7 million tourists in 2022, up from 8 million in 2021, 3.7 million in 2020, and 13.1 million in 2019.

Some estimates confirm that the last quarter of 2023 will witness a growth in the inbound tourism movement exceeding 28%, which will contribute to reaching the number of tourists to 15 million tourists at the end of 2023, and between 18 to 20 million tourists during the year 2024, according to the estimates of the Ministry of Tourism. Egyptian tourism, which is expected to witness the largest ever tourism movement during the coming period, and exceed the rates of 2010, which recorded visits of about 14 million tourists.

The following figure shows the evolution of the number of tourists to Egypt between 2010 and 2022

2- the indicator of the number of tourist nights

The number of tourist nights increased during the first half of the fiscal year 2022/2023 (July/December period) by an average of 27.2% to record about 78.4 million nights, according to central bank data.

During 2022, the number of tourist nights increased by 39.7%, reaching 131 million tourist nights, compared to 93.8 million tourist nights in 2021, and 43 million tourist nights in 2020, according to the data of the central agency for public mobilization and statistics in June 2023.

3- the carrying capacity indicator

The number of hotel establishments is about 1,199, the number of hotel rooms is about 230,000, the number of tourism companies is about 2,259, and there are about 2,160 archaeological sites, of which 134 are open for visiting, and 43 are antiquities museums, of which 31 are open for visits, and 479 diving and marine activities centers and 1,325 restaurants. And a tourist cafeteria, and 2,407 shops for ordinary and tourist goods, and about 18,190 tourist vehicles, according to the official website of the Ministry of Tourism and Antiquities and the statements of the Minister of Tourism.

The number of natural reserves in Egypt is about 30, representing an area of 13.6% of the total area of Egypt, and the number of airports is about 26 civil airports in June 2022.

4- tourism revenue index

Revenues of the tourism sector in Egypt increased during the first half of the fiscal year 2022-2023 by 25.7% compared to the same period in 2021-2022, according to central bank data.

The revenues of the tourism sector during the fiscal year 2021/2022 amounted to about 10.7 billion dollars, compared to 4.9 billion dollars in 2020/2021, an increase of 121.1%, according to the data of the central agency for public mobilization and statistics issued on June 9, 2023.

The data showed the growth in tourism revenues in light of the obstacles and crises that the sector has been exposed to in recent years due to the corona pandemic and the Russian and Ukrainian crisis, where tourism revenues reached 4.4 billion dollars in 2016/2017 with an increase of 16.2%, 9.8 billion dollars in 2017/2018 with an increase of 123.9%, 12.6 billion dollars in 2018/2019 with an increase of 28.2%, and 9.9 billion dollars in 2019/2020 with a decrease of 21.6%, and 4.9 billion dollars in 2020/2021 with a decrease of 50.7%, and 10.7 billion dollars during 2021/2022 with an increase of 121.1%, as mentioned earlier.

Figure No. (1) shows the volume of tourism sector revenues between 2016 and 2022

The World Bank expects that tourism revenues in Egypt in the next five years will reach: • $14.2 billion in 2023-2024. • $18.9 billion in 2024-2025 • $22.8 billion in 2025-2026 • $26.5 billion in 2026-2027 • $28.8 billion in 2027-2028

Third: Plans to promote the tourism sector in Egypt

The national strategy to support tourism in Egypt aims to achieve rapid growth in this industry, ranging from 25% to 30% annually through optimal utilization of the country’s tourism, natural, human and archaeological resources, ensuring their sustainability, and providing distinguished and advanced infrastructure and services to increase the competitiveness of Egypt.

The national strategy to support tourism in Egypt aims to achieve rapid growth in this industry, ranging from 25% to 30% annually through optimal utilization of the country’s tourism, natural, human and archaeological resources and ensuring their sustainability, and providing a distinguished and developed infrastructure to increase the competitiveness of Egypt.

In light of this, Egypt adopts a set of ambitious plans to advance the tourism sector and maximize its revenues, based on a number of main axes and pillars, the most important of which are: Focus on Marketing and Promotion

The tourism sector plan aims to intensify tourism promotion activities and apply innovative stimulation tools to enhance the product in the face of intense competition from other tourist destinations through a number of important axes such as strengthening the marketing and advertising message abroad and the effective implementation of the international promotion campaign that was contracted with major specialized companies.

Among the most important promotional campaigns are the campaigns “Your vacation is with us” and “The day in Egypt does not end” to promote tourism to Egypt during the summer season 2022, especially in the Arab market and the Gulf region, in addition to stimulating domestic tourism in Egypt.

1-Stimulating tourist investors

State agencies have taken a number of steps to support and stimulate tourism and hotel investments in the country. These steps are as follows:

– The initiative launched by the Central Bank in February of 2017, to finance the renewal operations needed by hotel establishments and fleets of tourist cars, as an amount of 5 billion pounds was allocated for this initiative.

-The central bank returned at the beginning of this year 2020 and launched a new version of this initiative, allocating 50 billion pounds to tourism companies, in order to include the largest possible number of tourism investments inside Egypt.

2-Return to work in the aviation incentive program:

The Egyptian government has sought to benefit from the aviation stimulus program as an effective tool in advancing tourism in Egypt, by encouraging air carriers to direct the largest possible number of their flights to Egyptian tourist destinations, in addition to opening new airlines, such as the Marsa Alam airport, the Netherlands and Ukraine, and another between Georgia to Hurghada.

3-Improving tourist service

The Ministry of Tourism was keen to develop a strategy to qualify and develop the human resource in the tourism sector, in cooperation with the Egyptian Federation of Tourist Chambers, through a training project for various groups working in tourism, such as tour guides, hotel workers and recreational activities, in addition to company representatives and tourist car drivers.

The Egyptian government has also taken several other stimulating and supportive measures for the tourism sector, including:

-Implementing the e-tourist visa system, and automating the purchase of tickets for archaeological sites and museums electronically.

-Establishing a unified database system for workers in the tourism sector, as well as automating the services of the hotel sector.

-The Tourism Promotion Authority signed agreements with many TV stations and markets that deal with Egyptian destinations, to launch advertising campaigns aimed at introducing tourists to Egypt and its various tourist destinations.

Fourth: The tourism sector in the light of international indicators and acclaim

-Egypt advanced 20 places in the safety and security index for expatriates issued by Intentions, which measures personal safety and security as part of the quality of life, as Egypt ranked 42 in 2022, compared to 62 in 2016.

-It ranked 12th globally out of 138 countries in the global Islamic Travel Index 2022. -It ranked first in the Arab region, fourth in Africa, and 27th globally, in the road trip tourism practice index out of 118 countries, noting that the index depends on 3 sub-indicators (attractiveness, logistics, lifestyle).

-Egypt is on the list of international travel and tourism nominations, where: Choosing Egypt is among the best tourist destinations to travel to in the fall of 2022, according to a CNN Travel report.

-“Travel Inside” magazine chose Egypt as the first in the world among the most popular tourist destinations during the current period, outperforming many other tourist destinations such as the Maldives and the Caribbean islands.

– Hurghada ranked second as the best tourist destination in the Middle East for the year 2023, after Dubai, which ranked first, according to Tripadvisor.

– Egypt also won the second place as the best diving destination in the world for the year 2021, according to Dive Magazine.

fifth: proposals to promote growth in the tourism sector in Egypt

In order to develop the performance and drive the growth engine of the tourism sector in Egypt, this paper recommends the need to work on:

-Joint cooperation and integration of all efforts between the ministries and the relevant authorities in the sector, each in its field, to achieve more successes and the best desired results to reach the sector to wider horizons. -Developing stimulating policies for investment, especially hotel investment, tourist transport, the establishment of sports cities and entertainment attractions, increasing the number of hotel rooms … and others.

-Launching tourist economic zones, or free tourist zones, and granting tax and financial privileges and exemptions for specific periods of time, while creating the legislative environment to achieve this in order to increase the attraction of investors towards investment in the tourism sector , by offering units of a tourist nature consistent with international standards on local and international electronic platforms, resulting in an increase in tourist units and hotel rooms.

-Training and qualification of workers in the tourism sector on how to deal with different cultures of tourists and providing them with communication, teamwork and leadership skills.

– The need to launch a unified Egyptian platform for tourism promotion that facilitates booking, flight and visa procedures, as well as hotel reservations.

– Activating the role of tourism media to spread cultural awareness among citizens of the importance of tourism, as well as working to improve the image of tourism among foreigners.

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The importance of tourism contributions in Egyptian economy

Tourism in Egypt is one of the most important sources of national income, with the annual dollar revenues it provides, and the foreign currency returns that enabled it to participate significantly in the gross domestic product, and to combat unemployment by employing a wide segment of the workforce in Egypt. Egypt is one of the most prominent tourist countries in the world, with its number of tourists arriving in the world, and it is distinguished by the abundance of tourist attractions of all kinds, the spread of temples, museums, monuments, historical and artistic buildings and vast gardens on its land, and its possession of strong infrastructure based on serving the tourism sector, including Hotel rooms, villages, tourist resorts, tourism companies and airline offices. In this paper, we present an overview of tourism in Egypt and its impact on the Egyptian economy based on a data published by the World Tourism Organization (2019) and by the Egyptian Ministry of Tourism and Antiquities, 2017. We indicate the types of tourism in Egypt. We present the factors which have an impact on tourism in Egypt. Finally, we present the contribution of tourism in Egyptian economy. From our analysis, it has been shown that tourism is one of the most important fields in Egypt and indeed in all countries around the world, but tourism in Egypt is characterized by many factors, as Egypt abounds in many recreational and tourist places, and there is also religious tourism because Egypt has many religious places.

Keywords: tourism , economic growth , egypt , contributions, how to cite this article.

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The importance of tourism in Egypt

The economic importance of tourism in egypt.

Tourism constituted approximately 13% of the Egyptian economy in the past, and the positive effects of tourism can be improved by enhancing job opportunities for the people surrounding the archaeological sites, and the Egyptian economy can also benefit from the tourist demand for local goods and services. The Egyptian antiquities are part of the Egyptian cultural heritage, and they are also an important source of the economy in Egypt. In 1995, the United States of America provided assistance to Egypt through the United States Agency for International Development (USAID) worth more than $ 100 million to preserve the antiquities and heritage masterpieces It is noteworthy that the Egyptian cultural treasures must be protected from human activity, as well as environmental factors such as the rise of groundwater that threatens many important sites as well as the homes and health of citizens who live h To them.

tourism in Egypt

Egypt is one of the most easily accessible places on the continent of Africa, it is connected to Europe and North America with regular flights, and as a result, tourists flock to it greatly to enjoy watching the ancient Egyptian monuments that have attracted the attention of tourists and scholars for centuries, and the Egyptian government has established an infrastructure It makes it easy for tourists to visit the various historical sites in it at all times of the year, and among the important tourist sites in Egypt are the following:

Cairo is the largest city in Egypt at the present time, and has a population of approximately 20.5 million people. It is the capital of Egypt and was founded in 969 AD. Its roots go back to 2000 BC, and tourists visit it to see the great pyramids in Giza. These three pyramids were built in The past as graves of ancient Egyptian kings, which is located near Cairo and is one of the most famous tourist sites in Egypt, and among the tourist sites in Cairo as well: Al-Azhar, which is one of the oldest universities in the world, and Cairo occupies a distinctive place because it is considered the most crowded desert city in the world, and there are buildings from Different eras, like uncle Rh Islamic and other arts existed for thousands of years.

Alexandria occupies the second largest Egyptian city, with a population of approximately 4.5 million people, and during the past years its population has grown very quickly due to the high number of births and immigration from the countryside to the city, which is an important coastal city and an industrial area also, and the history of this city dates back to the Greek and Romen era It was home to the famous Pharos Lighthouse, and was once known as an academic center of the world.

Suez is the sixth city in terms of population in Egypt, with a population of about 566 thousand people, and its location is important as there is a port that facilitated trade between countries in northern Egypt and the Arab countries, and at the present time Suez is a site for large oil refineries and a petrochemical plant , And oil and chemical products arrive in Cairo via pipelines and railways.

Port Said is located in the north-east of Cairo, with a population of approximately 607 thousand people, and it is one of the relatively small governorates in Egypt, but it is one of the most important governorates; it is considered as an entrance to the Suez Canal, making it the highest economic product in Egypt, and traders can benefit from imports and exports. In the Port Said Free Zone, where products are sold without taxes.

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The Ministry of Tourism and Antiquities’ promotional film “A Tourist’s Journey in Egypt” Bears Positive Results

The Ministry of Tourism and Antiquities’ promotional film “A Tourist’s Journey in Egypt”, launched last June as a part of its promotional campaign “Same Great Feelings”, has been positively received on social media platforms. This coincides with the return of tourism to Egypt since July 2020. Through screenings of this film, the goal of the campaign was to get in touch and interact with its audiences across several countries, with the aim of raising awareness of the precautionary procedures and hygiene safety regulations that Egypt has set in place in order to receive tourists once more. The campaign also aimed to promote the variety and quality of Egypt’s tourist destinations. Egypt’s implementation of these measures succeeded in encouraging travellers from across the world to come to Egypt after the resumption of international flights. The Minister of Tourism and Antiquities’ adviser on strategy and marketing, Tarek Hosny explained that the Egyptian promotional film has had very high views compared to the international benchmark for view rates. The film has 77 million views on Google, 80 million on Facebook, 4 million on Twitter, 3.6 million on TikTok, and around a million on SnapChat, thus substantially enhancing Egypt’s image in many of the countries that tourists to Egypt call home, which has risen by 45% in Germany, 43% in Poland, and 39% in Italy in July. Searches for Egypt as a tourist destination have risen as well on both search sites and social media platforms in these countries by an average of over 60% compared to the preceding month. The promotional campaign was launched on the main social medial platforms in the primary tourism-exporting countries to Egypt, in the Gulf countries, Europe, and Asia, including Germany, Poland, Italy, the Czech Republic, and Ukraine in its first phase, at the same time as the resumption in touristic activity to Egypt’s touristic destinations on the 1st of July. The film was also broadcasted on many Arab and international TV channels, including CNN and the Discovery Channel.

https://www.youtube.com/watch?v=33GlDeT3X5E

الجمعة، 4 مارس 2011

Encourage tourists to come to egypt, هناك 9 تعليقات:.

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Ok.its agood praghraph but lthing if words is became more easily..than thas ......it beacame anice thing..thinns

It's Acceptable essay.

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Egypt and medical tourism: what is and what could be.

“Medical tourism can be a tremendous benefit to healthcare consumers both inside and outside of Egypt.” ‍

Traveling can be time-consuming, wearing and even very risky in any period. Despite these difficulties, medical tourism has enjoyed a 4,000-year-old history. ‍

Ancient archives show that Sumerians built flowing pools and temples around spas that served as ancient wellness centers for thousands of annual visitors. Moreover, drawings on old Egyptian temples display pharos and doctors treating visitors from foreign nations with the magic of warm, natural mineral waters. ‍

Improvements in transportation as well advancements in communications have helped to raise the profile of medical tourism as a modern wellness retreat for some and a real need for others. Over the course of three centuries, Arabs, Africans and even Europeans have sought medical assistance in Egypt. ‍

Today, Egypt appears to have all the ingredients of a medical tourism hub. Weather, proximity to Europe, affordable prices for both treatments and tourism attractions, a wide range of services at integrated medical centers, and healthcare professionals with international education and training should make Egypt a favorable destination for many.

However, there are a number of reasons why Egypt falls short of claiming a share of the medical tourism industry comparable to competing nations, such as Jordan or South Africa. ‍

The Egyptian government provides little in the way of support compared to official attempts in Turkey and Jordan where medical tourism conferences and associations are encouraged and coordinated to create hundreds of protocols and packages suitable to diverse consumers. ‍

Sensationalized and unfair media attacks have lowered the confidence in Egyptian medical practices. National media outlets, in an effort to sell advertising and increase readership and viewership, typically concentrate on cases of medical neglect and rarely report on successes. Medical reporting is much different in Jordan, Turkey and South Africa where news accounts are closely monitored and scrutinized by the government. ‍

Health Ministry, Doctors

This syndicate of providers and government officials in Egypt fails to market medical tourism based upon its competitive prices and high quality standards or do they respond with scientific evidence to media criticism. More teamwork is needed for Egypt to gain a foothold on the medical tourism market in the region. The good news is that an opportunity has not been entirely lost. ‍

What is Being Done?

For the past decade, our group of medical consultants and administrators have reviewed the potential for medical tourism in Egypt and offered these important points for investors and consumers to consider about South Sinai Hospital, in Sharm el Sheikh. ‍

Sharm el Sheikh boasts marvelous weather throughout the year, a healthy and clean environment, and attractive tourism destinations and activities that are easily accessible by air. ‍

Medical Provider

South Sinai Hospital is a private facility that has expanded by 1,500 square-meters and is now capable of housing 200 beds. ‍

Medical Services and Medical Tourism

Cosmetic surgeries including breast augmentation and lifting, abdominal reconstruction, liposuction, Botox and fillers; renal dialysis; dental procedures; chemotherapy; and Lasik treatments are popular among patients from not only the Gulf region, but Russia, Denmark, Italy, Poland and the United Kingdom. ‍

Collaborative programs are being coordinated with Arab and European healthcare providers to further orthopedic surgery, wellness programs and cardiac catheter assistance. An agreement has been established with Saudi insurance companies to treat their clients in Sharm el Sheik. ‍

Medical tourism can be a tremendous benefit to healthcare consumers both inside and outside of Egypt and the national economies of neighboring nations. A government presence and accompanying support would be a fruitful next step toward achieving this goal. ‍

About the Author

Dr. Fady Michael is general medical director of South Sinai Hospital, in Sharm el Sheikh, Egypt.

Unveiling the Power of Social Media Marketing in Medical Tourism

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The Medical Tourism Magazine (MTM), known as the “voice” of the medical tourism industry, provides members and key industry experts with the opportunity to share important developments, initiatives, themes, topics and trends that make the medical tourism industry the booming market it is today.

If You Want To Help Visit Egypt Travel and leisure Essay

One of the most important activates that any country has through its different locations as all people know is tourism. It really is one of the very most interesting and fascinating type of activities and services used to provide individuals or certain amount of people traveling experiences all around the world. These experience revolve around going across countries a long way and miles, overseas and oceans to take pleasure from different places, with different civilizations apart from home. (Michigan Status University, 2007)

After what occurred in Egypt just lately, 25th revolution, there has been a turning point in all the industries, creation procedures, and even services. Sadly, when Egypt was about to become one of the very most successful producing countries in industries, development, providing services, and even having special positions in the stock markets compared to another countries all over the world, suddenly, all this has turned ugly. Creation has been halted, services became poor in satisfaction, and Egypt became out of stock market position. The service that was highly afflicted by that revolution was the Tourism. Tourists who had been in Egypt throughout the revolution, travelled back to their homelands as a result of concern with what was going on from serious political events in Egypt. This is also therefore of the bad Public Relations plan that was made on Egypt in those days through the press and press. For that reason, a new PR advertising campaign must be developed and resolved in order to give to Egypts Tourism life back again as before.

Egypt has been constantly a country of tourism where Europeans use to spend their vacation there and view its archeological finding and its own antiques. The visitors there are going to the most attractive places such as Sharm -el-Sheikh, Hurghada, Safaga while others. Besides that, Egypt is also well-known for its wonderful environmental tourism on top of other varieties such as Safari, consultations and activities. Egypt was acknowledged all around the history as a target or the actual tourists are aiming for since it was frequented throughout the primeval period, the holidaymakers feel affection for visiting extensive and immeasurable places in Egypt, yet it suffered the reflection throughout the middle and modern background. Alternatively, the advancement of the Paranoiac traditional artifacts which had been extended long time previously has added a distinctive appeal to Egypt and also its inimitable spiritual and cultural testimonies or tombstones which are incredibly precious to visit and grab the attention of the visitors to come back and visit those unique places. For the educational and archaeological tourism, Egypt has many types of broader fragments that the travellers can visit around the world with its geographical location and its modest atmosphere all the year round, as well as its horizontal measureless coastlines, and beaches with its exclusive reserves of coral reefs which truly present Egypt with rewards of your competitive edging.

Situation Analysis:

Egypts Tourism Problems after 25th Revolution:

As Egypts countrywide profit is dependant on its strong historical testimonies that revolved around its different metropolitan areas. Travel and leisure has been one of the most crucial factors of allowing foreign currency as well as people with different nationalities enter in Egypt. As a result of the revolution, a global financial crisis acquired arisen between Egypt and different nations. Most of the European travelers who come and visit Egypt recently, their rate has lowered in a theatrical way. Following the peak that was at presence all around Egypt, lots of the reservations in terms of airplane seats, hotel bookings, and conferences have been decreased in their amounts. (Mwathe, 2011)

In order to make a successful Tourism Marketing Public Relations campaign, this situational examination must be placed in consideration in order to really know what type of subject matter will be delivered to the people across the primary topic Tourism and its improvements.

-Women before and after the 25th revolution, before the revolution the Egyptian people usually believe women are inferior to men, The Egyptian women were used to avoid connection with men who were not in their family relationships, while following the 25th revolution, women have their rights; they learned how to say their viewpoints and views, also the womens strong contribution in Egypts protests contrary to the Mubarak supervisions or regimes has a positive coverage to the political equality that have occurred in the Tahrer Square, many women were marching to have their privileges and civil liberties, yet this occurrence highlighted the fundamental implications of defending the womens protection under the law in Egypt and may restrain the enduring developments towards civilizing the womens political rights in the united states.

-In addition after the revolution, all people were connected jointly together in order to safeguard and clean their country. Egyptian people were and still getting in touch with everyone to sanitary Egypt by those ideas first to buy local products, second to avoid shouting and learn to listen to one another, third to keep carefully the pavements clean by painting them, and finally calling the travelers another and visit our precious country that have lots of marvelous places to visit. Additionally, Muslims and Christians were one spirit at the time of the revolution struggling to use their rights and today they are simply much linked to the other person and finding ways to safeguard their mosques and churches as Egypt has been well acquainted with its religion, principles and key points.

Key Information:

There are different groups that information need to be sent to; included in these are groups that contain direct affect on travel and leisure (publics)like the media, the travellers and travel and leisure companies, among others that contain indirect affect (consumer) such as colleges and college or university students. Announcements used should be appropriate, important, memorable and understandable by different targeted organizations (Yeomanz & Tench, 2006). The following is an example of the messages you can use with different groups of the publics;

First, the mass media should be influenced showing the positive aspect of the trend instead of the negative one. For example, showing the avenues which may have been cleaned following the revolution and the way the Egyptians are receiving more civilized and are nurturing more about their country. The mass media is normally buying good report that appeals to people; however, sometimes the announcements communicated give poor image of the united states. Therefore, the media should be send announcements about the financial and social aftereffect of losing tourism for your Egyptian contemporary society and also for Egypts reputation and image all-over the globe.

Second, the holidaymakers probably play the major role; because they are the ones who made a decision whether to visit Egypt or not. The mass media may be helpful at the moment; it can show foreigners an optimistic image for the Egyptian treatment to the vacationers. Travelers need to see how the Egyptians are receiving more respectful to them and how they are prepared to welcome holidaymakers in their country. In addition, travellers should be shown the positive part which is the clean roadways, the planted trees and shrubs and so forth.

Third, the legal physiques should be prompted to reform new guidelines and regulations that produce the travelers feel safe when browsing Egypt. For example, corresponding to Mr. Maher Moussa, an Egyptian travel guide; he stated that after the revolution when there have been almost no policemen; the sales representatives at the Egyptian bazars where treating the travellers very bad plus they were pulling them from other shirts in order to purchase products. Tourists at that time did not find one to help them; apparently they didn't feel safe by any means. Therefore, the policymakers should be told these stories and really should be encouraged to come back the tourism safe as it used to be before the trend.

Forth, the staff in neuro-scientific tourism need to be sent a note stressing on the actual fact that tourism is vital for them as well as for maintaining or even increasing their living specifications. They have to be encouraged to develop and enhance the way they treat travellers and also need to be encouraged to remain focused on their work, nor look for other available choices such as transitioning their professions or immigrating. Sales persons should be cared for the ethical tendencies of dealing with holidaymakers.

The following stand gives a quick synopsis for the communications to be communicated, to which groups and what are the success signals;

Target Group Information Communicated Success Indicators

The Media You may play a vital role in bettering the existing situation of tourism in Egypt; encourage, inspire and catch the attention of everyone working in the tourism sector to work harder and stimulate tourists to come quickly to our country

Increase in the rate of trips

Increase rate of security

Reduced terrorism

Increased degree of awareness about the value of tourism

The Tourists You can now watch the place where the whole Egyptians have achieved simultaneously to require their rights

In Egypt you can view monuments that should never be seen anywhere else on earth.

Your safeness is our first top priority; we will prosper to keep you safe.

Egypt is now welcoming you more than ever before

Legal Systems Tourists represent a major part of Egypts future; we need to keep them secure

we need to apply strict laws and rules that make tourists feel more secure in Egypt than other area of the world

Workers in neuro-scientific Travel and leisure We should persuade the whole world that all Egyptian never give up, never leave their work because of fear.

do what you like to do and change lives Steve Jobs

Think of ways to build up your job and improve your work situation in the travel and leisure industry.

Businessmen who Own Tourism Companies your role is vital in improving the existing situation in Egypt

The future is glowing for travel and leisure in Egypt. But, we have to confirm this to depends upon.

Schools and Colleges you will need to apply new coaching methods that coach students the ethics of interacting with travelers.

The Medias Goals and Targets towards Tourism after 25th Trend:

Any plan that is in the building stages must placed goals and targets in order to really know what problem they are trying to solve, what meaning they want to send to audiences and what communication and press tools they will be able to use.

According to Egypts travel and leisure circumstance, Medias goals and goals should be settled in a way that will help to improve the travel and leisure as an industry, and overcome the crisis after what took place in 25th of January. These goals and targets can help marketers in choosing mass media tools and deciding what things to put in them. On of the most crucial goal and aim that the advertising must concentrate on according to tourism is that to in boost the amount of vacationers arriving to Egypt again the goal through the objective which is increasing the plane tickets sums and hotel bookings.

Targeted Viewers:

The whole Public Relations campaign beside the media era is focusing on mainly foreigners who are located outside Egypt. They may be mainly Europeans, and Asians. Due to that, this mass media campaign must build-up the appropriate marketing communications tools with the key note of the campaign, and build them up in the correct way to attain the targeted publics Europeans and Asians - and let them communicate the message and understand it as it ought to be understood.

Media and Communication Tools:

Tourism Media Plan Communication Tools:

Communication tools are elements and objects that are used to mention the message from the campaign to the targeted followers. They are the primary factors in the multimedia campaign that will assist in attaining the goals and the targets of the advertising campaign. The concept could be conveyed through articles, radio, television set, World Wide Web, event sponsorship, or perhaps a whole assortment of press releases.

According the tourism media campaign, the main media tools which will be used are television, World Wide Web, and event sponsoring.

Through Television mass media tool used for a tourism plan, videos should be directed and produced as a recorded videos on tourism places in Egypt, for instance, Luxor and Aswan, the pyramids, Sharm el Sheikh resorts, and so forth, that will attract visitors to do not miss what history and civilization Egypt has made. Furthermore, to travel and leisure areas all around Egypt in the videos, celebrity endorsement could be used.

Through using celebrities that are known locally and internationally, the subject matter transmitted will be more trusted and vacationers will be attracted to come and see Egypts history, visit every museum, every temple, and so forth. Also, marketers could stress on tourists emotional aspects in which their emotions gets connected which Egypt as a country, and keep to them at heart that these thoughts will be satisfied when they visit Egypt.

The Television tool started out with a small video that was made right after the 25th trend, From Egypt with Love (Boyd, 2011)

It was encouraging Egyptian people to treat travellers in an agreeable way and in once, the note is transmitted to visitors that the Egyptians are kind and inviting to anyone who come and visit the country - (make reference to the Videos Screenshot in Appendix 3). (Boyd, 2011)

The internet and World Wide Web now plays an important role in the multimedia sector, as it is a spider web that attaches depends upon and helps it be as a one united island. Internet could be used in tourism multimedia advertising campaign through making organizations on Face booklet, twitter and everything social networks that anyone could become a member of them. They could include information about how strongly the tourism is likely to be after the 25th revolution and what good changes have been made to the tourism in Egypt. Also, websites could be designed for information about every tourism place that is recommended for going to in Egypt including background, pictures, and even videos to let holidaymakers get attracted and become emotionally fastened with Egypt. Also, this will raise the needs to the foreigners to come and revel in what they have observed in real-life. Taking Face book for example to INTERNET Media, there are one of the campaigns that already began straight following the revolution made up of two organizations about making it through and getting the life back to the tourism in Egypt. These two teams have made a huge impact on vacationers and foreigners Facebook users all around the world wishing that it will improve Egypts travel and leisure image internationally. (Refer to one of the groups Profile Picture in Appendix 3). (Ling, 2011)

Event Sponsoring:

Sponsorship generates an enormous chance for any type of companies in which it helps to widen the good reputation through viewing companys picture, view, and everything which makes the company unique through reinforcements of certain incidents that will boost the attention of the targeted audience. (Khera Marketing communications, Inc. , 2011)

This event sponsorship could be an efficient way to communicate with tourists all around the world, in particular when Egyptian companies sponsor international occasions or vice versa. Through doing these sorts of sponsorships, foreigners will know and discover that despite all the series of events that took place in Egypt is still and attempting to maintain a higher position throughout the market of the world.

In my opinion, for getting back again tourism to its normal routine in Egypt, Egyptian companies must sponsor international incidents in order to remain linked with international audience and catch the attention of them to the country to be enthusiastic about the long-run to come and visit Egypt. Also, for international companies Egypt must make life simpler to them in order to be easily positioned in Egypt and this will help them sponsor Egyptian incidents, for instance, activities events, charity incidents, that will build trust between Egypt and different Nations.

Through following these steps in creating a media public relations plan to the tourism in Egypt, it can help in an extensive way to improve Egypts image to the outside world, not only view the dark area of the image. Furthermore, the concept delivered from the united states Egypt to the targeted followers foreigners will be dispatched and comprehended effectively Communication Process Appendix 3 and there will be no sound nor distraction in the emails process/ Egypt was always known using its loyalty, caring, kindness and so forth to its tourists and even its residents, which image must be the same till end of life time, And since the video tutorial said through one of the video tutorial promotions, Egypt We Love You! (Tench & Yeomans, 2009)

Barriers to Communication of the Message:

The physical barrier is too much related to the length between the functions. For example, face-to-face communication may be too much needed in some situations to make sure that the recipient understood the communication sent.

Recommendation; always ask for feedback from the recipient in order to be sure that the concept has been realized.

Language dissimilarities are always very critical for delivering the text messages; people from different countries may find difficult to understand the language or a certain subject matter or could even perceive the information in different ways.

Recommendation; translate the messages to as many languages as it can be.

Psychological obstacles can also be somewhat significant; peoples emotions are extremely important to be considered when delivering information. For example, when asking workers to keep working, they could believe that the media do not know about how they are suffering fiscally from being unable to gain money and fulfill their needs.

Recommendation; the information should show clear awareness of the different situations and offering emotional support to every concentrate on group.

Barriers that arise from conflict of interest between your crisis management campaign and different targeted groups. For instance, the marketing campaign may be eager to encourage the entrepreneurs who operate in the tourism sector to keep operation. While, at the same time the businessmen cannot continue because they are losing money and adding costs on themselves.

-Indentifying the Publics:

Egypt was known and can always remain as one of the amazing countries on earth due to its excellent historical pyramids, Luxor and Aswan. Nothing at all will ever have an effect on Egypts beauty in the sight of the world, therefore I encourage and persuade all Italians, Uk, and Russians to come and visit Egypt after the breathtaking revolution that was accomplished by the Egyptians on January 25th in the liberation Square that has now become a touristic area which folks from across the world speak about and are so eager to visit it and also to feel the pain and happiness which the Egyptian junior have created in Egypt.

Tourist Strategies Campaign

The sense of To do something "the sense of the Egyptians, unenthusiastic and create a dwell used at the first attainment of the data of the country of fight by the filled with interpretation, the kingdom of the warfare with a broad-start is for the reason that reimbursement of periegesis underscore the target of the seven regarded prior to the spectators. Mingling with the group to councils, factories, program of the doctrine of printing advertising and out of the materials Broadcasting / advertising would be the Customer, or gain the entire effectively blow. To become attacked with the battle On both sides, it will be done within the examples of the first part I am going to fortify the services of your battle which is spinning with an although, corresponding to a precise and in the manner to the effect of all concentrate on Promotional Views. (Weber, 2010)

The perigees will be underpinned the salary of the data of such activities six:

1. Known to 'a better Tourist Lives

This was the building blocks of the first phase to the data of the identification of perigees conflict. Will continue using the same expedition, I extended the appearance and feel standardize and of all relevant under the expedition may have recognized this owned by different labour. But just as changes to submit to an identification for its capability to up grade the answer to the process of the hearers of the draw.

2. While using co-operation of the allies

Fabios, the war of the will hinge on execution of the foundation of the fellowship of the many stakeholders the useful dishes. And here, the object of responsibility of coordinating the land of Egypt, has hired administrator w perigees with all of those other allies this one of the areas:

Private sector of my companions: depends upon kind of activity, Telecom areas can be different so that, juridical, etc. It really is of interest should be placed in each of effective contact reaches palm. This elite cooperate with the organizations to take part to fit the protector of a co-addition to the trouble of the proofs have been early.

3. Marketing communications software

To raise the Account of the warfare and find the advice and the support of the many stakeholders, while the whole marketing and sales communications program designed for, it'll be implemented. Any one is, the needy, MARKET marketing communications best a piece of the instruments which is lengthened to the ears.

4. The communication of the general public Relations Program

Marker between different varieties of marketing communications tools will be got ready, PR are the most crucial of its ability to inject trustworthiness in the war's of operation. Further they can adnotacione Public Relations of the singular degree the State experienced different sections of the tenement of the city. For if the annals of the area Published on the net Media, I will stretch lying in around about.

5. The knowledge of expeditions Plan

Designs of most wars is an excellent know that to be done is to be mindful in and enjoy results fine. Things are founded, the phases of Planning, for the following key steps:

The Project web perigees shall control the public to perform attitudinal research to adopt the perceptions of conscience also to the views of the Egyptians, and tourists will perigees. The study by the art of effectively expose the kid is crucial measure degrees of conscience to the sector of Point out.

Or Event elite, ecumenical, it is to consume of recognition have been done research results. This situation so all the soldiers the will of stakeholders perigees webpage, perigees tasks, a Federal of Egypt, arts institutes, and of the advertising.

From the committee I will be the keeper of the knowledge of perigees to appoint a council and in Latin execution of the knowledge of triumph in warfare.

6. Develop the communication of the programs of the advertising campaign tools

Print material

the awareness that the mark the seven petitions of the bottom will be supported by disseminating print out customized Promotional material for a conflict, and the things. And it is its circulation of Posters, Flyers, brochures and through the universities of the office buildings of the Central After the Egyptian, Friendly Security Company, leaves and inserts. Further Promotional material for university as mugs with sackcloth, Bumper Stickers, etc. it will be repaid. Matter and CDs to be stable as the worthiness of the Promotional and a big (Alaya, 2004)

Tourism is considered to be always a very essential activity for the whole Egyptian human population; it makes up about 11% of the full total Egyptian GDP and employs more than 2 million Egyptians (Feuilherade, 2011). Based on the previous Vice Chief executive, Omar Soliman; during the times of the 25th January revolution, Egypt has lost around 1 billion dollars in tourism.

For any plan to be successful it needs to get clear recommendations and ways of follow. The main strategy for conquering the crisis of Travel and leisure that occurred in Egypt following the revolution is probably encouraging integrated work between different people groups for the sake of improving the tourism conditions in Egypt. These conditions include, the treatment of tourists, the security and safety, services offered and so forth. The integration of work is not only including the publics; who are immediately influenced by the tourism industry. But, it will also include the whole public population because obviously everyone in the Egyptian modern culture is afflicted by tourism either immediately or indirectly.

Appendix 1:

(Women before and after the 25th trend)

(Indentifying the general public)

1. (n. d. ). In Travel and leisure. Retrieved Apr 2, 2011, from http://www2. sis. gov. eg/En/Tourism/

2. (n. d. ). In Tourism of Egypt. Retrieved Apr 2, 2011, from http://www. chinadaily. com. cn/hellochina/egyptambassador09/2009-08/24/content_8608649. htm

3. (n. d. ). In Egypt 25th January trend - travel and leisure revival. Retrieved April 2, 2011, from http://www. 2travel2. nl/English/egypt-25th-january-revolution-tourism-revival. html

4. (n. d. ). In Egypt Upgrade: Womens Rights After The Trend. Retrieved Apr 2, 2011, from http://sparksf. wordpress. com/2011/03/17/egypt-update-womens-rights-after-the-revolution/

5. Tench, R. , & Yeomans, L. (2009). Discovering Public Relations (Second ed. , pp. 185-186). Edinbrugh, AL: Pearson.

Appendix 2:

1. How to plan Tourism Campaign

2. Strategy

1. Weber, L. (2010). Plan To Fund Tourism Advertising campaign Draws Critics (IPR ed. , pp. 1-3). Retrieved April 5, 2011, from http://ipr. interlochen. org/ipr-news-features/episode/10427

2. Feuilherade, P. (2011, February 12). Tourism Crisis as Foreign Guests Desert Egypt. Retrieved Apr 3, 2011, from http://www. suite101. com/content/tourism-crisis-as-foreign-visitors-desert-egypt-a342840

3. Alaya, A. (2004). Travel and leisure campaign aspires to help ( ed. ). , AL: Article The Star-Ledger. Retrieved April 5, 2011, from http://www. hackensackriverkeeper. org/Articles. php?ID=43

Appendix 3:

1. Key Messages

2. Communication Barriers

Al-Arabia. (2011, March 31). Tahrir Square offered as traditional site worth going to. Retrieved Apr 3, 2011, from Al-Arabia : http://www. alarabiya. net/articles/2011/03/31/143675. html

Article Basic. (2009, Feb 3). 12 Obstacles to Effective Communication-Beware of These Romance Killers. Retrieved April 3, 2011, from www. articlebase. com

Yeomanz, L. , & Tench, R. (2006). Discovering PR. Pearson.

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Paragraph for how to attract more tourists to egypt?

No one can deny that tourism is one of the most important thing in Egypt . Because it has great role in its economy. The importance of tourism lies in providing hard currency for Egypt. It also provides job opportunities for all people. From here the government should pay great attention to this field. We must do our best to attract more tourists to Egypt. It can build new hotels with all means of facilities. We as citizens have a role, we must treat tourists in a friendly way and make them love Egypt to come again. Finally we can sum up by saying that tourism for Egypt is like water and air, so we must do our best to benefit from it.

Anonymous ∙

To attract more tourists to Egypt, the country can focus on promoting its rich cultural heritage, historical landmarks, and diverse experiences such as exploring ancient pyramids, cruising the Nile River , and diving in the Red Sea. Investment in infrastructure, improving safety measures, and offering competitive travel packages can also appeal to a wider range of tourists. Additionally, marketing campaigns highlighting the unique blend of history, adventure, and hospitality that Egypt offers can help attract more visitors from around the world.

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