The 8 Types of Presentation Styles: Which Category Do You Fall Into?

Meg Prater (she/her)

Updated: December 16, 2020

Published: September 24, 2018

Types of Presentations

  • Visual Style
  • Freeform Style
  • Instructor Style
  • Coach Style
  • Storytelling Style
  • Connector Style
  • Lessig Style
  • Takahashi Style

Everyone on the internet has an opinion on how to give the “perfect” presentation.

types-of-presentation-styles

One group champions visual aids, another thinks visual aids are a threat to society as we know it. One expert preaches the benefits of speaking loudly, while another believes the softer you speak the more your audience pays attention. And don’t even try to find coordinating opinions on whether you should start your presentation with a story, quote, statistic, or question.

But what if there wasn’t just one “right” way to give a presentation? What if there were several? Below, I’ve outlined eight types of presentation styles. They’re used by famous speakers like Steve Jobs and Al Gore -- and none of them are wrong.

Check out each one and decide which will be most effective for you.

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Types of Presentation Styles

1. visual style.

What it is: If you’re a firm believer slides simply exist to complement your talking points, this style is for you. With this speaking style, you might need to work a little harder to get your audience engaged, but the dividends can be huge for strong public speakers, visionaries, and storytellers.

When to use it: This style is helpful when speaking to a large audience with broad interests. It’s also great for when you need to throw together slides quickly.

Visual style presenter: Steve Jobs

2. Freeform Style

What it is: This impromptu style of presenting doesn’t require slides. Instead, the speaker relies on strong stories to illustrate each point. This style works best for those who have a short presentation time and are extremely familiar with their talking points.

When to use it: Elevator pitches, networking events, and impromptu meetings are all scenarios in which to use a freeform style of speaking. You’ll appear less rehearsed and more conversational than if you were to pause in the middle of a happy hour to pull up your presentation on a tablet.

Freeform style presenter: Sir Ken Robinson

3. Instructor Style

What it is: This presentation style allows you to deliver complex messages using figures of speech, metaphors, and lots of content -- just like your teachers and professors of old. Your decks should be built in logical order to aid your presentation, and you should use high-impact visuals to support your ideas and keep the audience engaged.

When to use it: If you’re not a comfortable presenter or are unfamiliar with your subject matter (i.e., your product was recently updated and you’re not familiar with the finer points), try instructor-style presenting.

Instructor style presenter: Al Gore

4. Coach Style

What it is: Energetic and charismatic speakers gravitate towards this style of presenting. It allows them to connect and engage with their audience using role play and listener interaction.

When to use it: Use this presentation style when you’re speaking at a conference or presenting to an audience who needs to be put at ease. For example, this style would work well if you were speaking to a group of executives who need to be sold on the idea of what your company does rather than the details of how you do it.

Coach style presenter: Linda Edgecombe

5. Storytelling Style

What it is: In this style, the speaker relies on anecdotes and examples to connect with their audience. Stories bring your learning points to life, and the TED’s Commandments never let you down: Let your emotions out and tell your story in an honest way.

When to use it: Avoid this style if you’re in the discovery phase of the sales process. You want to keep the conversation about your prospect instead of circling every point or question back to you or a similar client. This style is great for conference speaking, networking events, and sales presentations where you have adequate time to tell your stories without taking minutes away from questions.

Storytelling style presenter: Jill Bolte Taylor

6. Connector Style

What it is: In this style, presenters connect with their audience by showing how they’re similar to their listeners. Connectors usually enjoy freeform Q&A and use gestures when they speak. They also highly encourage audience reaction and feedback to what they’re saying.

When to use it: Use this style of presenting early in the sales process as you’re learning about your prospect’s pain points, challenges, and goals. This type of speaking sets your listener at ease, elicits feedback on how you’re doing in real time, and is more of a dialogue than a one-sided presentation

Connector style presenter: Connie Dieken

7. Lessig Style

What it is: The Lessig Style was created by Lawrence Lessig , a professor of law and leadership at Harvard Law School. This presentation style requires the presenter to pass through each slide within 15 seconds. When text is used in a slide, it’s typically synchronized with the presenter’s spoken words.

When to use it: This method of presentation is great for large crowds -- and it allows the speaker to use a balance of text and image to convey their message. The rapid pace and rhythm of the slide progression keeps audiences focused, engaged, and less likely to snooze.

Lessig style presenter: Lawrence Lessig

8. Takahashi Style

What it is: This method features large, bold text on minimal slides. It was devised by Masayoshi Takahashi , who found himself creating slides without access to a presentation design tool or PowerPoint. The main word is the focal point of the slide, and phrases, used sparingly, are short and concise.

When to use it: If you find yourself in Takahashi’s shoes -- without presentation design software -- this method is for you. This style works well for short presentations that pack a memorable punch.

Takahashi style presenter: Masayoshi Takahashi

Slides from one of Takahashi’s presentations:

Whether you’re speaking on a conference stage or giving a sales presentation , you can find a method that works best for you and your audience. With the right style, you’ll capture attention, engage listeners, and effectively share your message. You can even ask an  AI presentation maker  tool to create presentations for you in your preferred style

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Presentation Types and Styles Explained

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Table of Contents

From high school, then all through college, and now in the workplace — presentations have been a pillar of passing down knowledge to various audiences. 

But, what are presentations? 

They are a tool used to inform and educate audiences in a fun and informative way. 

Well, that is the simple way of explaining their purpose and meaning. 

We want to dig in deeper, and that is what this article will bring to you — a deeper understanding of different types and styles of presentation, so you never get overwhelmed or confused when you need to make a presentation. 

We will discuss: 

  • Different types and styles of presentations,
  • The purpose of using presentations in the workplace, and 
  • How to utilize and recognize types and styles of presentations.

We will also show you: 

  • Famous presenters for each style, 
  • How you can use each presentation style, and
  • A quote for each style to work as a useful reminder if you ever get confused.

Let’s dive in, shall we?

Presentation types and styles - cover

What are the purposes of presentations?

Sometimes, when a term is widely used, to the point where we subconsciously know the meaning and its purpose, it’s hard to pinpoint the true definition from memory. 

So, let’s start with the basics — what is the definition of presentations? 

Presentation is a manner of passing down knowledge from the speaker to the audience. A presentation can be a: 

  • Demonstration,
  • Lecture, or 
  • Speech. 

The purpose of a presentation is whatever goal you set up to achieve. Those goals can be:

  • To educate, 
  • To persuade, and/or 
  • To entertain.

According to LinkedIn’s article 4 goals for any speech, pitch or presentation , when you combine the goals we mentioned, your presentation will become powerful, meaningful, and impactful. The goals mentioned above are general and can be applied to any situation. Different types and styles of presentation can lead to different results. With the right type and style, you can: 

  • Better your work and image with clients,
  • Be more effective when presenting new ideas or solutions, and
  • Ensure more progressive career growth.

These are only some of the business goals you can achieve with the right presentation type and presenting style. The more types and styles you try out, the more skillful you become, which helps you achieve your goals more efficiently.

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What are the different presentation types?

Presentation types illustrate the way you structure your presentation . 

We’ve mentioned the 4 purposes of presentations — every goal or purpose corresponds to a certain type. Before you can choose a structure, you need to answer the question “ What is the purpose of this presentation? ” 

And methods and techniques, which we’ll talk about later, help you maintain that structure.

Once you know what you want to achieve with your presentation, you can choose its type. 

Here’s what you need to know about each presentation type:

Type #1: Informative presentations 

Informative presentations are analytical and, as the name states, informative. With this type of presentation, your end goal is to inform and educate . 

Your audience only has to listen and soak up all the knowledge that is given by you. 

With this type of presentation, you can report on new findings and new data or deliver a lecture. 

Since the goal is to educate, your presentation must be precise and correct. Make sure that the information you are communicating has real value. When presenting, try to engage your audience with visuals of your data to help them understand.

Type #2: Persuasive presentations

To use persuasive presentations, you must answer the question “ What do I want my audience to do after listening to me ?”

The point of this type of presentation is to persuade your audience, change their minds, or offer a new point of view, so that they take action .

Persuasive presentation comes in handy if you are presenting a new product or a service and you want your audience to feel the urge to buy said product.

When you use this presentation type you must exude confidence, since you are your audience’s only source of information for your product. 

Type #3: Motivational presentations

You’ve probably heard of motivational speakers, and if you haven’t, here’s a quick crash course. Motivational presentations have a purpose to inspire and change people’s minds . 

Most people who use this type of presentation have a story to tell. These people use their own experiences as key points in their presentations to help the audience to relate to them. 

Since the goal is to inspire and change people’s minds, you have to have a powerful topic to discuss. 

Remember to cater to your audience and adjust your presentation to them and their level.

Type #4: Instructive presentations

Instructive presentation is technical, precise, and often longer than other types we mentioned. This type is here to offer instructions to an audience. 

So, if your goal is to explain step by step how to achieve a goal or do a task— an instructive presentation should be your choice. 

When you are delivering this type of presentation you need to make sure that every instruction is clear, understandable, and easy to follow.  

How to determine which presentation type you should use?

To choose the correct type for your presentation, you must determine your goal. Once you have your goals clear, it will be easy to see which type works best with your presentation. 

Here are some helpful questions that will help you to narrow it down to one type: 

  • What do I want the audience to take away from my presentation?’
  • What am I trying to give the audience? Is it information, a lecture, or a look into a new product/feature?
  • What obstacles are keeping me from delivering my presentation effectively?

Determining the correct type for your presentation is a trial-and-error process. You will find that some types are more your speed, while others might give you trouble. But, keep in mind that the end goal should always be to give your audience what they came for. 

No matter which type you prefer, they all exist for a reason. Give them all a chance, and remember that practice makes perfect.

Presentation methods and techniques

When you define the type of your presentation, it’s time to get into methods and techniques for delivering a presentation. 

There are a lot of ways you can deliver your presentation, and here is our take on it. 

Presentation methods

A method is how you approach your problem . 

When it comes to presentation methods, we linked them with public speaking. Methods cover:

  • How you choose to deliver your presentation and 
  • How you structure your speech. 

Here are the 4 main methods:

Method #1: Impromptu or unscripted 

The impromptu method applies to speeches that are: 

  • Not prepared , 
  • Emotionally charged, and 
  • ‘Given on the spot’. 

This method of speaking is purely done by improvising, so there are no written rules on how it should be done. 

Improvising and making up your speech as you go is not a wrong way to deliver your presentation. Still, instead of basing your entire speech on your ability to ramble on, incorporate this method in segments where you see fit or feel inspired to do so. 

Method #2: Memorizing 

The memorizing method implies that the speaker needs to know their speech word for word. 

It is mostly used in oratory contests for high school and college students. This method is difficult, and you would need to spend a lot of time reading and memorizing your text.

But, this method is the easiest when it comes to performance anxiety. Since the text is perfectly constructed and your only job is to memorize and relay it to the audience, it’s less nerve-racking. 

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The memorizing method, while being challenging at its core, can be freeing once the speaker is on stage. With this method, you can practice your body language to go with the text. And since the text is scripted and perfected, the speaker can move around the stage as they see fit.

Method #3: Extemporaneous

Extemporaneous is a synonym for impromptu and unscripted — so why is a synonym to a method we’ve already covered, now a completely new method? 

Well, that is because when it comes to the extemporaneous method, we think of a speaker that allows help during their performance . 

The extemporaneous method is a combination of the first two methods we mentioned. This method allows the speaker to prepare their speech and use notes and key points as an aid to keep on course. However, they will not learn their presentation by heart, but use their own words and speak in a conversational manner.

Method #4: Scripting 

The scripting method used to require a written speech from which the orator reads to the audience. Nowadays, we can see this method used by news outlets, with a teleprompter. 

So, to make use of this method, you need to write down your speech and read it proficiently to your audience. 

When it comes to in-person presentations and public speaking, this method is not the go-to. 

You shouldn’t spend the whole presentation just reading off of papers. When we present, we need to maintain eye contact and overall connection with the audience — and holding a piece of paper in front of the audience will get in the way of that connection.

Presentation techniques 

Presentation techniques are what you use before and during the presentation to make it compelling, informative, and easier to understand . 

Here are some of the techniques that we find quite useful: 

Technique #1: Practice

As a presenter, you want to make sure that everything goes smoothly — and for that to happen, you need to practice. The key to giving the best presentation is to practice relentlessly. 

Some useful tips to help you make the most of your practice are to: 

  • Practice in front of a friend. — Practicing in front of a friend will not only help you with performance anxiety, but a friend might also have some useful tips on how to perform better. 
  • Film yourself practicing. — When you film yourself giving your presentation aloud, it will help you to get used to cameras and the spotlight. Also, the camera will capture every mistake you make, and from there you can see what needs to be worked on.
  • Practice in the auditorium. — It will do you good if you can practice giving your presentation in a meeting room or the auditorium. If you practice in the place you will be presenting, you will get used to the space, and it will be familiar to you on the day of your presentation.

Technique #2: Use visuals 

There is no need to overwhelm your audience with endless blocks of text. Think about how you can transform the data or information into a simple visual . 

The important thing to remember is that your audience might not be on the same level of knowledge as you. So, use visuals to help them follow your point. 

Technique #3: Incorporate stories 

No matter how informative and to the point your presentation is, including a story that is illustrating your point can be very helpful to your audience. 

Not only is storytelling a great way to engage and entertain your audience, but it is also a great way to show how your information is relevant to real-world events.

If you are curious to see what more you can do to prepare for your presentation, check out our article: 

  • How to prepare for a presentation: Your 9-step guide to a successful presentation

Technique #4: Incorporate appropriate style 

Your presentation style is how you choose to deliver your presentation as a speaker. Style builds on the methods we have mentioned earlier, and it comes down to how you choose to speak to your audience. You can be a storyteller or a coach to your audience, and with each style comes a different influence. 

Methods and techniques are a great starting point when you are approaching your presentation structure and topic. 

But, there are different styles of presentation that you also should consider before walking up to that stage. Let’s learn more about them.

What is a presentation style?

A style is your preferred way of doing things, and when it comes to presentations, a style is how you choose to deliver your speech . Everything from your vocabulary to your tone defines your presenting style. 

If you are not sure what your personal presentation style is, you can always pick and choose from the already-established styles. Those include: 

  • Storyteller, 
  • Instructor, 
  • Closer, 
  • Connector, 
  • Coach, 
  • Lessig style, and
  • Visual style.

Let’s get into more detail about each one of them.

Style #1: The Storyteller

The storytelling style consists of a (usually personal) story or anecdote. 

This style is used when the presentation doesn’t have any data or numbers that need to be explained. 

You can use this style to emphasize your point and to easily relay your goal to the audience. 

The storytelling style is great for the beginning of the presentation, as it is there to capture the audience’s attention. 

Formality level for the Storyteller style: Low

Since this style uses the speaker’s personal experiences and anecdotes to help the audience relate to the topic easily, the language used is conversational. There is no need for any excessive formality , and the speaker can address the audience in a friendly and familiar tone.

The Storyteller style characteristics

What characteristics should you be aware of when you want to utilize this style? 

The vocabulary that storytellers use is simple and conversational. Think about how you tell a story to your friends, colleagues, or family. Once you have that in mind, becoming a storyteller on stage won’t be a problem. 

Since the formality level is low, there is no need to overcomplicate things or to use synonyms for words that already have simpler and more known versions. 

Your story should have an introduction, where you will introduce the problem. Then, you can move into the main plot point that explains your topic. And finally, you should have a conclusion where you can circle back to the beginning and where you will untangle the web you cast and leave your audience with a final thought.

The pros of the Storyteller style 

Now let’s look at some of the pros of this style: 

  • It’s easy to follow. 
  • It illustrates your problem and solution in a creative way.
  • It’s relatable and, therefore, more influential to the audience.

The cons of the Storyteller style 

Here are the cons of being the storyteller type: 

  • A story that’s too long or not interesting enough can leave your audience bored. 
  • Getting too caught up in the story can make your presentation longer than it should be.

Who is the Storyteller style best suitable for?

This style is great if you want to truly connect with your audience and have them feel as if you speak to them, rather than at them. Many people don’t like to be lectured, and if you are trying to make a point or a message stick out, try out the storytelling style.

Famous presenter with the Storyteller style

The storytelling style is preferred among TED talk speakers. 

But, when we think of storytelling, one particular speaker comes to mind — Nick Vujicic. He overcame great obstacles and has learned how to take what’s best from life. So now, when he tries to spread his message of endurance, he puts his trust into the storytelling style and lets his emotions and experiences speak to his audience. 

Quote by Nik Vujicic that embodies the Storyteller style

“ What really matters are the lives you touch along the way and how you finish your journey .” ― Nick Vujicic

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Style #2: The Instructor

The instructing style of presenting shares some traits of the storytelling style. It still uses the power of metaphors to get the message across to the audience. 

But, the difference is that the instructing style has more of a commanding voice . The instructor can carefully align the story and the data in a logical and compelling manner, leaving the audience convinced and educated.

Formality level for the Instructor style: Medium

A lot of politicians use the Instructor style when they are trying to influence a larger crowd. Since this style has a higher formality level than the storytelling one, it allows the speaker to use more serious vocabulary and address the audience as superior. 

The Instructor style characteristics:

The Instructor’s style is characterized by logic and command. As we mentioned, the speaker who is fond of the Instructor’s style needs to be able to handle the facts and connect with the audience. 

So, the main characteristics of this style would be: 

  • More formal use of language, 
  • Commanding voice, and  
  • Persuasive nature.

The pros of the Instructor style 

Let’s take a look at some of the pros of this style: 

  • It helps get a complicated message across. 
  • It’s persuasive. 
  • It’s fairly easy to use. 

The cons of the Instructor style 

Here are some of the cons to be aware of: 

  • The speaker could be deemed distant or cold. 
  • The audience can lose interest if the presentation is too focused on pure data. 

Who is the Instructor style best suitable for?

This style is great if the speaker has a complicated topic to discuss with a less knowledgeable audience. This style is used mainly for lectures and political speeches. 

Famous presenter with the Instructor style

A famous presenter with the Instructor style is none other than the former Vice President of the United States, Al Gore. He uses metaphors, data, his own personal experience, and even visuals to bring complex issues closer to a wide audience.

Quote by Al Gore that embodies the Instructor style

“ When you have the facts on your side, argue the facts. When you have the law on your side, argue the law. When you have neither, holler. ” — Al Gore

Style #3: The Closer style

The Closer style of presenting is a style that demands action from the audience . Presenters who opt for this style want their audience to not only learn something new but to get up from their seats with a newfound urge to make a change. 

This style is a personification of a call to action. The presentations made in this style are short, since the speaker has a goal in mind. They then use this style to convincingly reach said goal.

Formality level for the Closer style: Medium

This style is a great tool to connect with the audience. So, to make a connection between the speaker and the audience, the formality level drops. But instead of treating the audience as friends, the speaker simply talks to them. 

The Closer style characteristics

The Closer style is persuasive and somewhat commanding. People who are fond of the Closer style cut right to the chase and make their audience get to a decision. With this presentation style, there are no boring statistics or data. The key points are clear and delivered with a short and clear explanation.

The pros of the Closer style 

Here are some of the pros of the Closer style: 

  • The presentation is short.
  • The Closer is confident and knows how to deliver a point.
  • The audience rarely gets bored with this style.

The cons of the Closer style 

Take a look at some of the cons of this style: 

  • Some audiences aren’t ready to make a quick decision.
  • Some audiences might feel that this style is too harsh or rash.

Who is the Closer style best suitable for? 

The Closer style is best to use when you need your audience to make a decision or to give them the urge to make things happen. 

This style is mainly used by CEOs and salesmen.

Famous presenter with the Closer style

Many presenters use this style, but the one that stands out the most is the philosopher Ruth Chang. She has delivered great presentations on how to make hard decisions. She keeps her presentations short, sweet, and straight to the point. 

Quote by Ruth Chang that embodies the Closer style

“A world full of only easy choices would enslave us to reasons.” — Ruth Chang

Style #4: The Connector style

The Connector style speaker is most comfortable engaging with the audience . Some could say that the storytelling style is very similar to the Connector in that sense. Both styles base their presentations on the connection with the audience. The difference here is that the Connector is both a presenter and a member of the audience — and they are comfortable in both roles. 

This style of presentation (as the name suggests) allows the speaker to connect to the audience, and therefore deliver the materials easier. One way that this style connects the speaker and the audience is through Q&A.

Formality level for the Connector: Low 

Since this style’s main purpose is to connect the speaker to the audience, the formality level is low. The speaker appears as one of the audience, even though they are on stage. To keep the audience engaged and get them to ask questions, the Connector treats the audience as friends and acquaintances. 

The Connector style characteristics

The user of this style needs to appear as if they are one of the members of the audience, but they just happen to be on the stage instead in a seat. One of the main characteristics that stand out for this style is the eagerness of the speaker to engage with the audience. When a speaker is a Connector, they will constantly ask questions and listen to the audience’s opinions.

The pros of the Connector style

Let’s take a look at the pros of this style: 

  • The audience is engaged and encouraged to participate.
  • The presentation flows at a relaxed pace.
  • The audience feels connected to the subject.

The cons of the Connector style

  • Audience might not be comfortable with asking questions.
  • The presentation might be longer than planned. 
  • Too many opinions will derail the presentation.

Who is the Connector style best suitable for?

The great thing about the Connector style is that it can be used in any presentation and any setting. Since the main goal of this style is to connect the speaker and the topic with the audience, there are no rules or limits as to where it can and where cannot be used.

Famous presenter with the Connector style

Padraig Hyland is a TED Talk speaker and a specialist in audience engagement, so it is only natural that he uses the Connector style. He has delivered countless speeches on how to be a great presenter and how to connect with any audience.

Quote by Padraig Hyland that embodies the Connector style

“ To successfully navigate the current disruption, organizations need to nourish their authentic leadership voice and create a new story that engages their people on the journey .” — Padraig Hyland

Style #5: The Coach style

What is a coach? In every sense of the word, a coach is a person who guides you, teaches you, and helps you achieve your goals. 

It is the same with the coaching style. The person who uses this style guides their audience with their own enthusiasm for the subject. The Coach style is mainly used in motivational speeches, as it allows the coaches to interact with the audience and share knowledge on a topic they feel passionate about.

Formality level for the Coach style: Medium

The Coach style serves as a guide . It gives the speaker freedom to use their knowledge and personal experience to drive the audience to feel the same passion about the subject as the speaker does. To achieve that level of familiarity with the audience, the formality level drops, and the speaker talks to the audience as a teacher and, well, as a coach would.

The Coach style characteristics

The Coach style allows the speaker to guide their audience from point A to point Z, through knowledge and passion, which makes the presentation interactive and informative. 

This style of presentation can be seen in motivational speeches, lectures, and speeches delivered by sports coaches. The main characteristic that follows this style is that it is delivered by enthusiastic speakers.

The pros of the Coach style 

Here are some of the pros of this style to look into: 

  • It allows the speaker to connect to the audience through enthusiasm. 
  • Presentations in this style are interactive and engaging. 
  • It gives the audience step-by-step instructions on the topic.

The cons of the Coach style 

Let’s examine some of the cons: 

  • The speaker’s passion can be overwhelming to the audience.
  • The speaker can forget to ask for feedback . 

Who is the Coach style best suitable for?

The Coach style, since it serves as a guide, is commonly used by motivational speakers and in self-help presentations. 

They tend to choose this presentation style because it allows them to connect with the audience while still delivering a detailed step-by-step on the topic they are discussing.

Famous presenter with this style

There are a lot of motivational speakers today that are a fan of the Coach style, but the one that caught our attention is Mel Robbins. She is a lawyer and a motivational speaker that helps her audience to form healthy habits and attain discipline to achieve their goals.

Quote by Mel Robbins that embodies the Coach style

“ You have been assigned this mountain so you can show others that it can be moved .” — Mel Robbins

Style #6: The Lessig style

If you are in a time crunch, but you have a lot of material to cover, then the Lessig style is the perfect style for you. 

The Lessig style was invented by Lawrence Lessig, and it states that a speaker should spend only 15 seconds on each slide or point during a presentation . This style usually agrees very well with the visual style. 

Since not all presentations have slides, this style cannot be used with any type of presentation. However, if you have too many slides and too many points to make, then the Lessig style can help you use your time slot well.

Formality level for the Lessig style: Depends

The Lessig style is not a style of speaking per se, but a style for presentation time management . So, the formality of the language you use will be up to you and your topic. You can decrease or increase the formality level and the Lessig style would still be the same.

The Lessig style characteristics

The main characteristic of this style is that it includes slides or at least some visual aid. 

This style is also the one that is not concerned with your verbal cues and style of speaking. If you choose to try out this style you can combine it with any of the styles we previously mentioned.

The pros of the Lessig style 

Here are the pros of this style: 

  • It’s easy to use. 
  • It helps you keep track. 
  • It saves time.

The cons of the Lessig style

Here are some of the cons of this style: 

  • It is not applicable to presentations without slides. 
  • Sometimes the suggested 15-second rule isn’t enough. 
  • The presentation may feel rushed or unfinished.

Who is the Lessig style best suitable for?

The Lessig style bases its rules on slides and visual aids, so it’s best suitable for presentations that consist of slides. The topics for this style are endless, and it is up to the speaker to see where this style works best in their presentation.

The most logical choice is, of course, the founder of this style — Lawrence Lessig, a lawyer and a political activist. 

Quote by Lawrence Lessig that embodies the Lessig style

“ Technology means you can now do amazing things easily .” — Lawrence Lessig

Style #7: The Visual style

Presentations can be all about the slides, data, or videos, and there are also powerful presentations that are delivered with only the speaker on the stage. But, technology is not something to shy away from . There are great advantages to using technology and feeding your audience with visuals that will support your claims. As they say, a picture is worth a thousand words. 

Formality level for the Visual style: Depends

The formality of this style doesn’t depend on the visuals used, but on the speaker and the topic. The great thing about the visual style is that it can be used with almost any topic and type of data. So, when using this style of presentation, you can choose the level of formality you feel comfortable with.

The Visual style characteristics

The Visual presentation style’s main characteristics are the visuals, as the name suggests. The visuals can be anything from a picture, video, or creatively shown data and statistics. 

This style can be used together with any other style that we mentioned, as long as you add some pictures or other visual elements.

The pros of the Visual style 

Here are the pros of the Visual style: 

  • Visuals help the audience understand the presentation better — sometimes, they can illustrate your point better than your own words. 
  • Visuals can help you move your presentation forward. 

The cons of the Visual style 

Here are some of the cons of the Visual style: 

  • Overusing visuals in your presentation can take focus away from you. 
  • Visuals can be redundant. 

Who is the Visual style best suitable for?

If you are creative enough or confident enough to not let the glamor of visuals take over your spotlight, you can incorporate visuals into any workplace presentation. Visuals can be helpful almost everywhere, and they can aid your audience if the topic is too complicated for them to follow.

Famous presenter with the Visual style

One of the best visual presenters is Steve Jobs. He was one of the founders of Apple, and every year he used to give a great visual presentation or a rundown of Apple’s new product releases.

Quote by Steve Jobs that embodies the Visual style

“ For you to sleep well at night, the aesthetic, the quality, has to be carried all the way through .” — Steve Jobs

How to determine which presentation style to use?

If you are wondering which style to use, first you need to ask yourself what kind of audience will be attending your presentation . Once you have an idea of who you will be talking to, you can start to think about your presentation style. 

Also, you need to know what is the purpose of your presentation and what you wish to achieve. 

Beyond that, try out different styles until you find the one you are comfortable with.

Collaborate easily with Pumble — Even when creating presentations

If you’re working on a presentation with your colleagues — no matter what type of a presentation it might be — you’ll probably find yourself in need of an efficient communication tool. 

Luckily, Pumble, a team communication app , makes your collaboration more simple and efficient, while keeping communication lines open at all times. 

Here are all the ways Pumble can help you create various types of presentations:

  • Thanks to the voice call feature, you can stay connected to your colleagues while you work together on the presentation. 
  • If there is a problem you have to address , you can always give them a quick video call and share your screen with them so you can brainstorm or problem-solve together. 
  • If you need a second (or third, fourth, etc.) opinion , you can always ask for it on some of the Pumble channels . 
  • If you have to provide further explanations or continue the discussion without cramming the channel space, you can continue your conversation in threads or reach out to particular colleagues via direct messages .   

Finally, one of the best things about Pumble is that you can never lose important information or shared files because it has unlimited history . 

JanaPavlovic

Jana Pavlovic is a communication author and researcher. She enjoys educating herself and others on various team collaboration and technology topics. She found that working from home in a hybrid-type company is her perfect combination for work-life balance, and she’s eager to share her new-found knowledge with you.

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Blog Beginner Guides How To Make a Good Presentation [A Complete Guide]

How To Make a Good Presentation [A Complete Guide]

Written by: Krystle Wong Jul 20, 2023

How to make a good presentation

A top-notch presentation possesses the power to drive action. From winning stakeholders over and conveying a powerful message to securing funding — your secret weapon lies within the realm of creating an effective presentation .  

Being an excellent presenter isn’t confined to the boardroom. Whether you’re delivering a presentation at work, pursuing an academic career, involved in a non-profit organization or even a student, nailing the presentation game is a game-changer.

In this article, I’ll cover the top qualities of compelling presentations and walk you through a step-by-step guide on how to give a good presentation. Here’s a little tip to kick things off: for a headstart, check out Venngage’s collection of free presentation templates . They are fully customizable, and the best part is you don’t need professional design skills to make them shine!

These valuable presentation tips cater to individuals from diverse professional backgrounds, encompassing business professionals, sales and marketing teams, educators, trainers, students, researchers, non-profit organizations, public speakers and presenters. 

No matter your field or role, these tips for presenting will equip you with the skills to deliver effective presentations that leave a lasting impression on any audience.

Click to jump ahead:

What are the 10 qualities of a good presentation?

Step-by-step guide on how to prepare an effective presentation, 9 effective techniques to deliver a memorable presentation, faqs on making a good presentation, how to create a presentation with venngage in 5 steps.

When it comes to giving an engaging presentation that leaves a lasting impression, it’s not just about the content — it’s also about how you deliver it. Wondering what makes a good presentation? Well, the best presentations I’ve seen consistently exhibit these 10 qualities:

1. Clear structure

No one likes to get lost in a maze of information. Organize your thoughts into a logical flow, complete with an introduction, main points and a solid conclusion. A structured presentation helps your audience follow along effortlessly, leaving them with a sense of satisfaction at the end.

Regardless of your presentation style , a quality presentation starts with a clear roadmap. Browse through Venngage’s template library and select a presentation template that aligns with your content and presentation goals. Here’s a good presentation example template with a logical layout that includes sections for the introduction, main points, supporting information and a conclusion: 

how to define presentation style

2. Engaging opening

Hook your audience right from the start with an attention-grabbing statement, a fascinating question or maybe even a captivating anecdote. Set the stage for a killer presentation!

The opening moments of your presentation hold immense power – check out these 15 ways to start a presentation to set the stage and captivate your audience.

3. Relevant content

Make sure your content aligns with their interests and needs. Your audience is there for a reason, and that’s to get valuable insights. Avoid fluff and get straight to the point, your audience will be genuinely excited.

4. Effective visual aids

Picture this: a slide with walls of text and tiny charts, yawn! Visual aids should be just that—aiding your presentation. Opt for clear and visually appealing slides, engaging images and informative charts that add value and help reinforce your message.

With Venngage, visualizing data takes no effort at all. You can import data from CSV or Google Sheets seamlessly and create stunning charts, graphs and icon stories effortlessly to showcase your data in a captivating and impactful way.

how to define presentation style

5. Clear and concise communication

Keep your language simple, and avoid jargon or complicated terms. Communicate your ideas clearly, so your audience can easily grasp and retain the information being conveyed. This can prevent confusion and enhance the overall effectiveness of the message. 

6. Engaging delivery

Spice up your presentation with a sprinkle of enthusiasm! Maintain eye contact, use expressive gestures and vary your tone of voice to keep your audience glued to the edge of their seats. A touch of charisma goes a long way!

7. Interaction and audience engagement

Turn your presentation into an interactive experience — encourage questions, foster discussions and maybe even throw in a fun activity. Engaged audiences are more likely to remember and embrace your message.

Transform your slides into an interactive presentation with Venngage’s dynamic features like pop-ups, clickable icons and animated elements. Engage your audience with interactive content that lets them explore and interact with your presentation for a truly immersive experience.

how to define presentation style

8. Effective storytelling

Who doesn’t love a good story? Weaving relevant anecdotes, case studies or even a personal story into your presentation can captivate your audience and create a lasting impact. Stories build connections and make your message memorable.

A great presentation background is also essential as it sets the tone, creates visual interest and reinforces your message. Enhance the overall aesthetics of your presentation with these 15 presentation background examples and captivate your audience’s attention.

9. Well-timed pacing

Pace your presentation thoughtfully with well-designed presentation slides, neither rushing through nor dragging it out. Respect your audience’s time and ensure you cover all the essential points without losing their interest.

10. Strong conclusion

Last impressions linger! Summarize your main points and leave your audience with a clear takeaway. End your presentation with a bang , a call to action or an inspiring thought that resonates long after the conclusion.

In-person presentations aside, acing a virtual presentation is of paramount importance in today’s digital world. Check out this guide to learn how you can adapt your in-person presentations into virtual presentations . 

Peloton Pitch Deck - Conclusion

Preparing an effective presentation starts with laying a strong foundation that goes beyond just creating slides and notes. One of the quickest and best ways to make a presentation would be with the help of a good presentation software . 

Otherwise, let me walk you to how to prepare for a presentation step by step and unlock the secrets of crafting a professional presentation that sets you apart.

1. Understand the audience and their needs

Before you dive into preparing your masterpiece, take a moment to get to know your target audience. Tailor your presentation to meet their needs and expectations , and you’ll have them hooked from the start!

2. Conduct thorough research on the topic

Time to hit the books (or the internet)! Don’t skimp on the research with your presentation materials — dive deep into the subject matter and gather valuable insights . The more you know, the more confident you’ll feel in delivering your presentation.

3. Organize the content with a clear structure

No one wants to stumble through a chaotic mess of information. Outline your presentation with a clear and logical flow. Start with a captivating introduction, follow up with main points that build on each other and wrap it up with a powerful conclusion that leaves a lasting impression.

Delivering an effective business presentation hinges on captivating your audience, and Venngage’s professionally designed business presentation templates are tailor-made for this purpose. With thoughtfully structured layouts, these templates enhance your message’s clarity and coherence, ensuring a memorable and engaging experience for your audience members.

Don’t want to build your presentation layout from scratch? pick from these 5 foolproof presentation layout ideas that won’t go wrong. 

how to define presentation style

4. Develop visually appealing and supportive visual aids

Spice up your presentation with eye-catching visuals! Create slides that complement your message, not overshadow it. Remember, a picture is worth a thousand words, but that doesn’t mean you need to overload your slides with text.

Well-chosen designs create a cohesive and professional look, capturing your audience’s attention and enhancing the overall effectiveness of your message. Here’s a list of carefully curated PowerPoint presentation templates and great background graphics that will significantly influence the visual appeal and engagement of your presentation.

5. Practice, practice and practice

Practice makes perfect — rehearse your presentation and arrive early to your presentation to help overcome stage fright. Familiarity with your material will boost your presentation skills and help you handle curveballs with ease.

6. Seek feedback and make necessary adjustments

Don’t be afraid to ask for help and seek feedback from friends and colleagues. Constructive criticism can help you identify blind spots and fine-tune your presentation to perfection.

With Venngage’s real-time collaboration feature , receiving feedback and editing your presentation is a seamless process. Group members can access and work on the presentation simultaneously and edit content side by side in real-time. Changes will be reflected immediately to the entire team, promoting seamless teamwork.

Venngage Real Time Collaboration

7. Prepare for potential technical or logistical issues

Prepare for the unexpected by checking your equipment, internet connection and any other potential hiccups. If you’re worried that you’ll miss out on any important points, you could always have note cards prepared. Remember to remain focused and rehearse potential answers to anticipated questions.

8. Fine-tune and polish your presentation

As the big day approaches, give your presentation one last shine. Review your talking points, practice how to present a presentation and make any final tweaks. Deep breaths — you’re on the brink of delivering a successful presentation!

In competitive environments, persuasive presentations set individuals and organizations apart. To brush up on your presentation skills, read these guides on how to make a persuasive presentation and tips to presenting effectively . 

how to define presentation style

Whether you’re an experienced presenter or a novice, the right techniques will let your presentation skills soar to new heights!

From public speaking hacks to interactive elements and storytelling prowess, these 9 effective presentation techniques will empower you to leave a lasting impression on your audience and make your presentations unforgettable.

1. Confidence and positive body language

Positive body language instantly captivates your audience, making them believe in your message as much as you do. Strengthen your stage presence and own that stage like it’s your second home! Stand tall, shoulders back and exude confidence. 

2. Eye contact with the audience

Break down that invisible barrier and connect with your audience through their eyes. Maintaining eye contact when giving a presentation builds trust and shows that you’re present and engaged with them.

3. Effective use of hand gestures and movement

A little movement goes a long way! Emphasize key points with purposeful gestures and don’t be afraid to walk around the stage. Your energy will be contagious!

4. Utilize storytelling techniques

Weave the magic of storytelling into your presentation. Share relatable anecdotes, inspiring success stories or even personal experiences that tug at the heartstrings of your audience. Adjust your pitch, pace and volume to match the emotions and intensity of the story. Varying your speaking voice adds depth and enhances your stage presence.

how to define presentation style

5. Incorporate multimedia elements

Spice up your presentation with a dash of visual pizzazz! Use slides, images and video clips to add depth and clarity to your message. Just remember, less is more—don’t overwhelm them with information overload. 

Turn your presentations into an interactive party! Involve your audience with questions, polls or group activities. When they actively participate, they become invested in your presentation’s success. Bring your design to life with animated elements. Venngage allows you to apply animations to icons, images and text to create dynamic and engaging visual content.

6. Utilize humor strategically

Laughter is the best medicine—and a fantastic presentation enhancer! A well-placed joke or lighthearted moment can break the ice and create a warm atmosphere , making your audience more receptive to your message.

7. Practice active listening and respond to feedback

Be attentive to your audience’s reactions and feedback. If they have questions or concerns, address them with genuine interest and respect. Your responsiveness builds rapport and shows that you genuinely care about their experience.

how to define presentation style

8. Apply the 10-20-30 rule

Apply the 10-20-30 presentation rule and keep it short, sweet and impactful! Stick to ten slides, deliver your presentation within 20 minutes and use a 30-point font to ensure clarity and focus. Less is more, and your audience will thank you for it!

9. Implement the 5-5-5 rule

Simplicity is key. Limit each slide to five bullet points, with only five words per bullet point and allow each slide to remain visible for about five seconds. This rule keeps your presentation concise and prevents information overload.

Simple presentations are more engaging because they are easier to follow. Summarize your presentations and keep them simple with Venngage’s gallery of simple presentation templates and ensure that your message is delivered effectively across your audience.

how to define presentation style

1. How to start a presentation?

To kick off your presentation effectively, begin with an attention-grabbing statement or a powerful quote. Introduce yourself, establish credibility and clearly state the purpose and relevance of your presentation.

2. How to end a presentation?

For a strong conclusion, summarize your talking points and key takeaways. End with a compelling call to action or a thought-provoking question and remember to thank your audience and invite any final questions or interactions.

3. How to make a presentation interactive?

To make your presentation interactive, encourage questions and discussion throughout your talk. Utilize multimedia elements like videos or images and consider including polls, quizzes or group activities to actively involve your audience.

In need of inspiration for your next presentation? I’ve got your back! Pick from these 120+ presentation ideas, topics and examples to get started. 

Creating a stunning presentation with Venngage is a breeze with our user-friendly drag-and-drop editor and professionally designed templates for all your communication needs. 

Here’s how to make a presentation in just 5 simple steps with the help of Venngage:

Step 1: Sign up for Venngage for free using your email, Gmail or Facebook account or simply log in to access your account. 

Step 2: Pick a design from our selection of free presentation templates (they’re all created by our expert in-house designers).

Step 3: Make the template your own by customizing it to fit your content and branding. With Venngage’s intuitive drag-and-drop editor, you can easily modify text, change colors and adjust the layout to create a unique and eye-catching design.

Step 4: Elevate your presentation by incorporating captivating visuals. You can upload your images or choose from Venngage’s vast library of high-quality photos, icons and illustrations. 

Step 5: Upgrade to a premium or business account to export your presentation in PDF and print it for in-person presentations or share it digitally for free!

By following these five simple steps, you’ll have a professionally designed and visually engaging presentation ready in no time. With Venngage’s user-friendly platform, your presentation is sure to make a lasting impression. So, let your creativity flow and get ready to shine in your next presentation!

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What It Takes to Give a Great Presentation

  • Carmine Gallo

how to define presentation style

Five tips to set yourself apart.

Never underestimate the power of great communication. It can help you land the job of your dreams, attract investors to back your idea, or elevate your stature within your organization. But while there are plenty of good speakers in the world, you can set yourself apart out by being the person who can deliver something great over and over. Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired together are more memorable); don’t underestimate the power of your voice (raise and lower it for emphasis); give your audience something extra (unexpected moments will grab their attention); rehearse (the best speakers are the best because they practice — a lot).

I was sitting across the table from a Silicon Valley CEO who had pioneered a technology that touches many of our lives — the flash memory that stores data on smartphones, digital cameras, and computers. He was a frequent guest on CNBC and had been delivering business presentations for at least 20 years before we met. And yet, the CEO wanted to sharpen his public speaking skills.

how to define presentation style

  • Carmine Gallo is a Harvard University instructor, keynote speaker, and author of 10 books translated into 40 languages. Gallo is the author of The Bezos Blueprint: Communication Secrets of the World’s Greatest Salesman  (St. Martin’s Press).

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How to make a great presentation

Stressed about an upcoming presentation? These talks are full of helpful tips on how to get up in front of an audience and make a lasting impression.

how to define presentation style

The secret structure of great talks

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The beauty of data visualization

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TED's secret to great public speaking

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Frantically Speaking

6 Most Effective Presentation Styles

Hrideep barot.

  • Presentation , Public Speaking

Effective Presentation Styles

Have you ever been an audience member who was not wholly involved in a speech or a speaker who discovered their audience dozing off? Both scenarios have the potential to be disheartening and fruitless.

What can you then do to improve the effectiveness of your presentation?

There are various styles in which you can present your content. Out of a plethora of choices, some of the most effective ones include – the Visual, Storytelling, freeform and instructor style of presentation. Each of them has their own set of methods and guidelines, however, they are known to be extremely beneficial and are used by speakers all over the world.

What is a Presentation Style? 

Let us first take a brief look at what a presentation style is before moving on to the most effective techniques that you can use.

A Presentation style is a way of giving a presentation orally. In other words, a particular presenting type is an approach you adopt or employ to deliver your content. There are numerous presenting styles or methods you can use when giving public speeches or presentations such as –

  • Visual Presentation Style
  • Coach Presentation Style
  • Instructor Presentation Style
  • Lessig Presentation Style

Out of hundreds of methods and ways, there are a few that are more effective and yield better much better results when used appropriately. They include –

1. Visual Style 

The visual presentation style uses visual components to support the verbal subject. In other words, this approach uses charts, photos, graphs, and other visual aids in addition to speaking to assist the audience in visualizing and comprehending the material.

Advantages of Using a Visual Presentation Style 

The relevance and effectiveness of visual and verbal communication are well known, making the visual style of presentation one of the finest to adopt. This is also a remarkably effective strategy as it aids the audience in more easily understanding complicated or in-depth talking points. When used in conjunction, visual and verbal communication aid in better understanding and retention.

Visual Presentation Style

How Can You Use a Visual Presentation Style? 

If you plan to use this style in your upcoming presentation, then these are some steps you can follow-

1] Be thorough with your content  – it is essential to know your content well to prepare visuals related to it. 

2] Pick up only the key points and add them on slides  – key pointers can be one sentence that conveys the primary information you want to share. 

3] Use graphs or charts to convey numbers or statistics  – Simply saying numbers can confuse consumers. Therefore, charts and graphs make it easier to comprehend when you speak about them.

4] Include relevant pictures or videos in each slide or alternative ones  – Using images and videos can be beneficial because they give your audience something to look at while you speak, which helps them understand and retain what you are saying.

Things To Avoid When Using a Visual Presentation Style

Now that you know how to use a visual style, it is equally imperative to be mindful of a few common mistakes so that you do not make them. 

1] Slides only complement your speech  – do not put-up paragraphs and read from them. It will only bore the audience and disengage them from it. Instead, only add critical words or phrases on which you can verbally elaborate. 

2] Don’t use a fancy unreadable font  – a visually presenting slide does help but using a fancy font will only make it not understandable. Thus, it is crucial to stick to standard readable fonts and sizes.

3] Don’t rush through  – just because you have a slide that allows people to read and understand some of the content does not mean you can speed up. Allocate sufficient time to each topic so that the audience has time to grasp and understand. 

Example of a Speech That Uses a Visual Presentation Style 

Wondering what a visual presentation style looks like? Check out this video where Steve Jobs introduces Mac Air to the world. This is an apt video showcasing what a visual presentation should be like!  

2. Storytelling Style

The storytelling style of presentation is a method where the speaker uses anecdotes and examples to connect with the audience. This technique is among the greatest and most effective because it enables the audience to relate to another lay person’s experiences, thereby allowing them to understand the practicality and reality of the topic. 

Advantages Of Using a Storytelling Style

Using a storytelling style allows you to –

1] Share real-life experiences on the topic , letting people know its practicality. For instance, if your topic is “optimism and positivity in life,” you can offer examples of how being positive has benefited you in various circumstances and examples of how things have gone when you haven’t been hopeful.

2] It allows the audience to provide their input , which helps you understand if the audience is grasping the message you want to convey. This is a subtle yet constructive way of engaging the audience and gaining feedback.

3] It also permits for an informal and naturally flowing talk . Most of the speeches are very structured and formal. Even though this has a construct, you can adapt it to the conversations and knowledge of the audience.

Storytelling Presentation Style

How To Use the Storytelling Presentation Style? 

Using the storytelling method also requires backend work. If you wish to adopt this style for your upcoming presentation, here are steps that you can follow – 

1] Develop the structure of your speech  – first, it is helpful to write down the topic and each subtopic you will cover. 

2] Include relevant stories, anecdotes, and experiences  – once you have the overall flow of your speech, then you can fill the relevant gaps with your own stories and experiences. 

3] Keep some time for an audience input  – allocate 1-2 minutes wherein you take the backend and allow the members from the audience to comment or share their experiences that are relevant to the topic. 

Things to avoid when using the storytelling method 

Every method has specific pointers to be careful of, and storytelling is no exception. Here make sure to – 

1] Not make it like a formal delivery  – Try not to overly formalize and grandiloquent it since this will take away from the storytelling element.

2] Only share the positives  – Sharing real experiences is one benefit of the storytelling technique. Thus, use this approach to communicate the topic’s applicability by outlining its advantages and disadvantages.

Here is a video of Andrea Gibbs, who talks about “The Power of Storytelling” by sharing anecdotes and experiences from her personal life. 

The storytelling format is much popular among motivational speakers who use personal experiences to motivate people for the better.

3. Connector Style 

The connector style of presenting, as its name suggests, includes the speaker establishing a connection with the audience. This indicates that the speaker actively engages the audience by asking frequent follow-up questions and seeking meaningful feedback. Speakers widely use this strategy to strengthen connections with audiences by demonstrating how they all are similar.

Advantages Of Using a Connector Style of Presentation 

The connector style of presentation, much like the storyteller, has a lot of benefits. Among the many, the most important ones include – 

1] It allows you to establish a deeper connection with the audience , which helps you understand them and if they can comprehend the message you want to convey. 

2] The audience is able to participate actively . Usually, the audience only listens passively, but this format allows them to respond and express their opinions, keeping them actively engaged the entire time. 

3] You can receive immediate feedback . In most other presentation methods, this perk is not present. It’s beneficial to get insightful feedback because it enables you to comprehend your audience’s viewpoint and adapt your information for contextual understanding. Furthermore, it enlightens you as to which areas require more effort. 

Connector Presentation Style

Guidelines While Using the Connector Presentation Style 

1] Start with a personal story or connecting activity that grabs the audience – this method helps keep the audience engaged from the very start. 

2] Practice nonverbal gestures – keeping eye contact with the audience, smile, and use your hand gestures to convey your presence and complete attention to the audience. 

3] Cater to the audience throughout – this form of presentation means that you and the audience are entirely involved. Thus, keeping a check on them is of utmost importance. Keep checking if they are interested and if not, include relevant activities to gain their attention back. 

Things to Avoid When Using the Connector Style 

When using the connector style, do not take up most of the time telling self-stories or doing self-talking. It is vital to keep your content brief but meaningful while allowing the audience to give their inputs and viewpoints on it. 

1] Don’t read from scripts or recite the information . Keep the content naturally flowing like a back-and-forth conversation that can be moulded as per the answers and feedback of the audience.

2] Don’t use visuals to complement your talks. The connector style relies primarily on you and your stories, so don’t use graphics to convey any messages unless they are some pictures to show on a relevant topic. 

Many speakers use the connector style because it helps them connect deeply with the audience, when used correctly, it does allow the speaker to develop meaningful relations with the audience and convey relevant and helpful messages.

4. Instructor Style 

Many presenters adopt the instructor style of presenting when educating their audience on a challenging or complicated subject. To simplify a complex issue so that the audience may more readily grasp, this method entails the use of well-known phrases, figurative language, metaphors, and pictures.

Instructor Presentation Style

Advantages of the Instructor Style of Presentation 

The instructor presentation style is more formal, like a teacher or professor delivering a lecture. But this format, for reasons of its own, is beneficial because –

1] It allows you to logically explain the subject with the help of relevant visuals, examples, and supplements. For example, if you take up the topic of “Investing in your 20’s”, you can start by explaining what an investment is, the types of investments available, pros and cons of each etc. while supporting it with relevant videos, stats, and graphics.

2] When used correctly, the method can be highly persuasive as it builds decks in a logical order and uses impactful visuals as evidence to support the ideas. Continuing the same example, if you logically go on explaining and supporting, most of the audience will have been convinced to make some sort of investments.

3] Lastly, this method allows you to educate and aware the audience appropriately . You can use your knowledge and skills on the subject matter to convey the message effectively. If you have personally had some experiences, this method allows you to share them to help the audience become aware.

Things to Avoid When Using the Instructor Style of Presentation 

When employed improperly, this formal presentation can prevent a speech from succeeding. As a result, it’s crucial to use the procedure correctly by avoiding the following:

1] Skipping the basics on the assumption that the audience will already know – it is essential to start and cover the basics and then make your way up to the complex topics.

2] Don’t only go on speaking from one topic to the other – even though there isn’t a lot of audience participation, including small segments with quizzes and discussions to know if the audience understands the content. 

3] Don’t use jargon or complex language to communicate – the topic might be challenging to comprehend. Hence, you should avoid using difficult words or jargon that people are largely unaware of. Instead, using straightforward and basic terms will be beneficial. 

The instructor style is much used by a famous speaker  Al Gore  who advocated and educated people on climate change. This is one video where you can see the effective use of instructor presentation style. 

5. Takahashi Style 

Named after its creator, Masayoshi Takahashi, Text is the main component of a Takahashi presentation. It is a technique that employs simple visuals, mainly large block fonts. A Takahashi presentation doesn’t include charts, photos, or pictures, just a few essential big font words. 

Advantages of using a Takahashi Presentation Style 

There are several benefits that make it desirable to adopt this highly distinctive style. Some of them include –

1] The speaker can easily elaborate on a topic because the slides, which have a few essential key phrases, provide the audience with brief information beforehand.

2] The slides include simple and unambiguous phrases concerning the speaker’s topic, preventing any distraction or deviance from the subject.

3] It combines the two essential components of a presentation—clear, concise text and eye-catching visuals—making it ultimately beneficial for everyone’s use. 

Guidelines when using a Takahashi Presentation Style 

If you want an actual Takahashi presentation, there are some key pointers to keep in mind – 

1] Do not include text more than needed – make sure to add a few words or a maximum of 2 sentences. Anything beyond that will make it crowded and messy, and unappealing to the audience. 

2] Keep the slides simple – an authentic Takahashi presentation is black and white to avoid distraction. Therefore, it is best to avoid any colours and stick to this standard format. 

3] Keep the font as large as possible – once you have put the content on the slide, make sure to increase the font as much as it can fit best on the slide. The reason is that large fonts attract attention and can embed the core messages in the reader’s mind. 

If you found this method interesting and want to learn more about it, tap on this video where Luminita Florea tells you all about the Takahashi style of presentation. 

6. The Lessig Style

Much similar to the Takahashi Method, The  Lessig Presentation Style has been inspired by the work of Stanford law professor, Lawrence Lessig. This style employs the use of a single word, short quote, or photos that are in sync with the speaker’s speech. 

Advantages of using The Lessig Presentation Style

1] Each slide in a Lessig presentation concentrates on one concept or topic. This makes it simple for the audience to understand and absorb each idea separately. 

2] This presentation method functions like a movie, with each slide presenting succinct information for only 10 to 15 seconds. Because of its conciseness and pace, this style works well in keeping the audience hooked to the content. 

3] This method allows for much better retention and memory because of dual coding, i.e., via the visual and verbal mode of communication. More often than not, the word or quote put up is read aloud by the speaker, allowing the audience to hear and see it, thus etching a strong memory for the same. 

Guidelines to remember when using the Lessig Presentation Style

This minimalistic presentation has much to be careful of. Some of the important guidelines include – 

1] Not more than a word or quote – it is important to keep the slides less with only a key word or quote or picture in rare cases.  Adding more than that will take away the essence and quality of the Lessig Style.

2] Use contrast – since the slide contains just one word, quote or picture it is important to highlight and enlarge it so that it doesn’t skip the eye of the audience in any way. Although this kind of presentation allows you to use colour, using a standard black and white is recommended. 

The Lessig style of presentation is one of the most effective and captivating approaches, and many presenters use it in their speeches. Tap below to see an example of such a presentation and its effect! 

Regardless of the style you choose, there are several styles that you should absolutely avoid using because they could make your presentation go awry. Tap on this video where we tell you exactly what to styles you have to say a BIG NO to.

Presentations are an integral part of the professional life. Whether you are a professional speaker or a corporate employee, or a teacher, every role will at some point require you to present, persuade or educate an audience. It is thus helpful to know about some of the most effective styles so that you can make the most of them in your next presentation!

We hope that this article has helped you learn the most effective presentation styles, ways to adopt it and pitfalls to avoid!

Happy Presenting!

Hrideep Barot

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Complete Guide for Effective Presentations, with Examples

July 9, 2018 - Dom Barnard

During a presentation you aim to look confident, enthusiastic and natural. You’ll need more than good words and content to achieve this – your delivery plays a significant part. In this article, we discuss various techniques that can be used to deliver an effective presentation.

Effective presentations

Think about if you were in the audience, what would:

  • Get you to focus and listen
  • Make you understand
  • Activate your imagination
  • Persuade you

Providing the audience with interesting information is not enough to achieve these aims – you need to ensure that the way you present is stimulating and engaging. If it’s not, you’ll lose the audience’s interest and they’ll stop listening.

Tips for an Effective Presentation

Professional public speakers spend hours creating and practicing presentations. These are the delivery techniques they consider:

Keep it simple

You shouldn’t overwhelm your audience with information – ensure that you’re clear, concise and that you get to the point so they can understand your message.

Have a maximum of  three main points  and state them at the beginning, before you explain them in more depth, and then state them at the end so the audience will at least remember these points.

If some of your content doesn’t contribute to your key message then cut it out. Also avoid using too many statistics and technical terminology.

Connect with your audience

One of the greatest difficulties when delivering a presentation is connecting with the audience. If you don’t  connect with them  it will seem as though you’re talking to an empty room.

Trying to make contact with the audience makes them feel like they’re part of the presentation which encourages them to listen and it shows that you want to speak to them.

Asking the audience questions during a presentation

Eye contact and smile

Avoiding eye contact is uncomfortable because it make you look insecure. When you  maintain eye contact  the audience feels like you’re speaking to them personally. If this is something you struggle with, try looking at people’s foreheads as it gives the impression of making eye contact.

Try to cover all sections of the audience and don’t move on to the next person too quickly as you will look nervous.

Smiling also helps with rapport and it reduces your nerves because you’ll feel less like you’re talking to group of faceless people. Make sure you don’t turn the lights down too much before your presentation so you can all clearly see each other.

Body language

Be aware of your body language and use it to connect:

  • Keep your arms uncrossed so your  body language is more open .
  • Match your facial expressions with what you’re saying.
  • Avoid fidgeting and displaying nervous habits, such as, rocking on your feet.
  • You may need to glance at the computer slide or a visual aid but make sure you predominantly face the audience.
  • Emphasise points by using hand gestures but use them sparingly – too little and they’ll awkwardly sit at your side, too much and you’ll be distracting and look nervous.
  • Vary your gestures so you don’t look robotic.
  • Maintain a straight posture.
  • Be aware of  cultural differences .

Move around

Avoid standing behind the lectern or computer because you need to reduce the distance and barriers between yourself and the audience.  Use movement  to increase the audience’s interest and make it easier to follow your presentation.

A common technique for incorporating movement into your presentation is to:

  • Start your introduction by standing in the centre of the stage.
  • For your first point you stand on the left side of the stage.
  • You discuss your second point from the centre again.
  • You stand on the right side of the stage for your third point.
  • The conclusion occurs in the centre.

Watch 3 examples of good and bad movement while presenting

Example: Movement while presenting

Your movement at the front of the class and amongst the listeners can help with engagement. Think about which of these three speakers maintains the attention of their audience for longer, and what they are doing differently to each other.

Speak with the audience

You can conduct polls using your audience or ask questions to make them think and feel invested in your presentation. There are three different types of questions:

Direct questions require an answer: “What would you do in this situation?” These are mentally stimulating for the audience. You can pass a microphone around and let the audience come to your desired solution.

Rhetorical questions  do not require answers, they are often used to emphasises an idea or point: “Is the Pope catholic?

Loaded questions contain an unjustified assumption made to prompt the audience into providing a particular answer which you can then correct to support your point: You may ask “Why does your wonderful company have such a low incidence of mental health problems?” The audience will generally answer that they’re happy.

After receiving the answers you could then say “Actually it’s because people are still unwilling and too embarrassed to seek help for mental health issues at work etc.”

Delivering a presentation in Asia

Be specific with your language

Make the audience feel as though you are speaking to each member individually by using “you” and “your.”

For example: asking “Do you want to lose weight without feeling hungry?” would be more effective than asking “Does anyone here want to lost weight without feeling hungry?” when delivering your presentation. You can also increase solidarity by using “we”, “us” etc – it makes the audience think “we’re in this together”.

Be flexible

Be prepared to adapt to the situation at the time, for example, if the audience seems bored you can omit details and go through the material faster, if they are confused then you will need to come up with more examples on the spot for clarification. This doesn’t mean that you weren’t prepared because you can’t predict everything.

Vocal variety

How you say something is just as is important as the content of your speech – arguably, more so.

For example, if an individual presented on a topic very enthusiastically the audience would probably enjoy this compared to someone who covered more points but mumbled into their notes.

  • Adapt your voice  depending on what are you’re saying – if you want to highlight something then raise your voice or lower it for intensity. Communicate emotion by using your voice.
  • Avoid speaking in monotone as you will look uninterested and the audience will lose interest.
  • Take time to pronounce every word carefully.
  • Raise your pitch when asking questions and lower it when you want to sound severe.
  • Sound enthusiastic – the more you sound like you care about the topic, the more the audience will listen. Smiling and pace can help with this.
  • Speak loudly and clearly – think about projecting your voice to the back of the room.
  • Speak at a  pace that’s easy to follow . If you’re too fast or too slow it will be difficult for the audience to understand what you’re saying and it’s also frustrating. Subtly fasten the pace to show enthusiasm and slow down for emphasis, thoughtfulness or caution.

Prior to the presentation, ensure that you  prepare your vocal chords :

  • You could read aloud a book that requires vocal variety, such as, a children’s book.
  • Avoid dairy and eating or drinking anything too sugary beforehand as mucus can build-up leading to frequent throat clearing.
  • Don’t drink anything too cold before you present as this can constrict your throat which affects vocal quality.
  • Some people suggest a warm cup of tea beforehand to relax the throat.

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Pause to breathe

When you’re anxious your breathing will become quick and shallow which will affect the control you have on your voice. This can consequently make you feel more nervous. You want to breathe steadily and deeply so before you start speaking take some deep breaths or implement controlled breathing.

Controlled breathing is a common technique that helps slow down your breathing to normal thus reducing your anxiety. If you think this may be useful practice with these steps:

  • Sit down in an upright position as it easier for your lungs to fill with air
  • Breathe in through your nose and into your abdomen for four seconds
  • Hold this breathe for two seconds
  • Breathe out through your nose for six seconds
  • Wait a few seconds before inhaling and repeating the cycle

It takes practice to master this technique but once you get used to it you may want to implement it directly before your presentation.

Take a deep breath when delivering a presentation

Completely filling your lungs during a pause will ensure you reach a greater vocal range.

During the presentation delivery, if you notice that you’re speaking too quickly then pause and breathe. This won’t look strange – it will appear as though you’re giving thought to what you’re saying. You can also strategically plan some of your pauses, such as after questions and at the end of sections, because this will give you a chance to calm down and it will also give the audience an opportunity to think and reflect.

Pausing will also help you  avoid filler words , such as, “um” as well which can make you sound unsure.

  • 10 Effective Ways to use Pauses in your Speech

Strong opening

The first five minutes are  vital to engage the audience  and get them listening to you. You could start with a story to highlight why your topic is significant.

For example, if the topic is on the benefits of pets on physical and psychological health, you could present a story or a study about an individual whose quality of life significantly improved after being given a dog. The audience is more likely to respond better to this and remember this story than a list of facts.

Example: Which presentation intro keeps you engaged?

Watch 5 different presentation introductions, from both virtual and in-person events. Notice how it can only take a few seconds to decide if you want to keep listening or switch off. For the good introductions, what about them keeps you engaged?

More experienced and confident public speakers use humour in their presentations. The audience will be incredibly engaged if you make them laugh but caution must be exercised when using humour because a joke can be misinterpreted and even offend the audience.

Only use jokes if you’re confident with this technique, it has been successful in the past and it’s suitable for the situation.

Stories and anecdotes

Use stories whenever you can and judge whether you can tell a story about yourself because the audience are even more interested in seeing the human side of you.

Consider telling a story about a mistake you made, for example, perhaps you froze up during an important presentation when you were 25, or maybe life wasn’t going well for you in the past – if relevant to your presentation’s aim. People will relate to this as we have all experienced mistakes and failures. The more the audience relates to you, the more likely they will remain engaged.

These stories can also be  told in a humorous way  if it makes you feel more comfortable and because you’re disclosing a personal story there is less chance of misinterpretation compared to telling a joke.

Anecdotes are especially valuable for your introduction and between different sections of the presentation because they engage the audience. Ensure that you plan the stories thoroughly beforehand and that they are not too long.

Focus on the audience’s needs

Even though your aim is to persuade the audience, they must also get something helpful from the presentation. Provide the audience with value by giving them useful information, tactics, tips etc. They’re more likely to warm to you and trust you if you’re sharing valuable information with them.

You could also highlight their pain point. For example, you might ask “Have you found it difficult to stick to a healthy diet?” The audience will now want to remain engaged because they want to know the solution and the opportunities that you’re offering.

Use visual aids

Visual aids are items of a visual manner, such as graphs, photographs, video clips etc used in addition to spoken information. Visual aids are chosen depending on their purpose, for example, you may want to:

  • Summarise information.
  • Reduce the amount of spoken words, for example, you may show a graph of your results rather than reading them out.
  • Clarify and show examples.
  • Create more of an impact. You must consider what type of impact you want to make beforehand – do you want the audience to be sad, happy, angry etc?
  • Emphasise what you’re saying.
  • Make a point memorable.
  • Enhance your credibility.
  • Engage the audience and maintain their interest.
  • Make something easier for the audience to understand.

Visual aids being used during a presentation

Some general tips for  using visual aids :

  • Think about how can a visual aid can support your message. What do you want the audience to do?
  • Ensure that your visual aid follows what you’re saying or this will confuse the audience.
  • Avoid cluttering the image as it may look messy and unclear.
  • Visual aids must be clear, concise and of a high quality.
  • Keep the style consistent, such as, the same font, colours, positions etc
  • Use graphs and charts to present data.
  • The audience should not be trying to read and listen at the same time – use visual aids to highlight your points.
  • One message per visual aid, for example, on a slide there should only be one key point.
  • Use visual aids in moderation – they are additions meant to emphasise and support main points.
  • Ensure that your presentation still works without your visual aids in case of technical problems.

10-20-30 slideshow rule

Slideshows are widely used for presentations because it’s easy to create attractive and professional presentations using them. Guy Kawasaki, an entrepreneur and author, suggests that slideshows should  follow a 10-20-30 rule :

  • There should be a maximum of 10 slides – people rarely remember more than one concept afterwards so there’s no point overwhelming them with unnecessary information.
  • The presentation should last no longer than 20 minutes as this will leave time for questions and discussion.
  • The font size should be a minimum of 30pt because the audience reads faster than you talk so less information on the slides means that there is less chance of the audience being distracted.

If you want to give the audience more information you can provide them with partially completed handouts or give them the handouts after you’ve delivered the presentation.

Keep a drink nearby

Have something to drink when you’re on stage, preferably water at room temperature. This will help maintain your vocal quality and having a sip is a subtle way of introducing pauses.

Practice, practice, practice

If you are very familiar with the content of your presentation, your audience will perceive you as confident and you’ll be more persuasive.

  • Don’t just read the presentation through – practice everything,  including your transitions  and using your visual aids.
  • Stand up and speak it aloud, in an engaging manner, as though you were presenting to an audience.
  • Ensure that you practice your body language and gesturing.
  • Use VR to  practice in a realistic environment .
  • Practice in front of others and get their feedback.
  • Freely improvise so you’ll sound more natural on the day. Don’t learn your presentation verbatim because you will sound uninterested and if you lose focus then you may forget everything.
  • Create cards to use as cues – one card should be used for one key idea. Write down brief notes or key words and ensure that the cards are physically connected so the order cannot be lost. Visual prompts can also be used as cues.

This video shows how you can practice presentations in virtual reality. See our  VR training courses .

Two courses where you can practice your presentations in interactive exercises:

  • Essential Public Speaking
  • How to Present over Video

Try these different presentation delivery methods to see which ones you prefer and which need to be improved. The most important factor is to feel comfortable during the presentation as the delivery is likely to be better.

Remember that the audience are generally on your side – they want you to do well so present with confidence.

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How to Structure a Presentation

Choosing the best format for your audience.

By the Mind Tools Content Team

how to define presentation style

Have you ever sat through a rambling, disorganized presentation? If so, you probably found it hard to follow what the speaker was saying.

When presentations don't flow well, it's easy for audiences to get lost. This is why it's important to think carefully about the structure and organization of your presentation.

In this article, we'll explore some common structures that you can use next time you speak in front of other people.

The Importance of Structure

Without a defined structure, your audience may not be able to follow your presentation. When this happens, your opportunity is lost, the communication fails, and your reputation takes a hit. For example, if your aim is to persuade people, you'll want to use a different approach from the one you'd use if you wanted to demonstrate how a product works.

Many factors can influence your choice of structure, but the most important consideration is your presentation's purpose or goal. You need to identify what you want to achieve – do you want to inspire, motivate, inform, persuade, or entertain people?

Your audience's needs also affect the structure you choose. For example, those who are new to your topic need more background information than people with more expertise and experience. So, in this case, you'd want to choose an approach that gives you ample time to explain the context of your subject, as well as to reinforce your main points.

Structures to Consider

Below, we outline several structures that you can use to organize your presentation.

1. Open – Body – Conclusion

The Open – Body – Conclusion approach is one of the most practical structures you can use for presentations. (Click here to download a worksheet that helps you use it.)

People often call it the "tell 'em" approach, because you:

  • Tell audience members what you're going to tell them (introduction).
  • Tell them (body).
  • Tell them what you told them (conclusion).

This structure is simple, effective and easy to remember. Its repetitive nature allows you to reinforce your points, which helps others remember them. It is also flexible: you can adjust the introduction and body to persuade, motivate, educate, or entertain them.

One downside, however, is that repetition can quickly bore people. The approach is also "old hat" to many, which can cause them to lose interest. If you choose to use it, balance repetition with plenty of interesting facts, images, anecdotes, or stories to hold your audience's interest.

Let's look at each stage of the Open – Body – Conclusion structure in detail and discuss the elements that you need to include in each. We'll start with the body, rather than the introduction, because the rest of your presentation will be based on that.

The body of your presentation needs to contain your key points. You should present these in a logical order, so that your audience can follow them easily.

Keep in mind that the body should comprise a limited number of ideas: the more you try to include, the fewer people will remember. A good guide is to cover three to five main points, but no more.

When organizing your ideas, use the chunking principle to put the information into specific units. This will make the concepts easier to grasp, and help people remember what you have told them.

Make sure that you back up your main points with facts. Use good information-gathering strategies in your research, and consider citing the sources that you use. To add credibility to your presentation, consider using the following information to support your ideas:

  • Data, facts or statistics.
  • Images or diagrams.
  • Stories and examples.
  • Quotes or testimonials from experts or industry leaders.

Reliable sources will strengthen your credibility , and build trust with your audience.

Your opening, or introduction, has two main purposes: to grab your audience's attention, and to cover the key points that you intend to talk about.

Instead of telling people what you plan to say, you can use a different approach and explain why they are there. What will they learn from your presentation, and how will the content benefit them?

It's also important to get their attention right from the beginning. You can do this in several ways:

  • Tell a story.
  • Ask a rhetorical question.
  • Play a short video.
  • Make a strong or unexpected statement.
  • Challenge your audience.
  • Use a quotation or example.
  • Appeal to people's self-interest.
  • Request a specific action.
  • Use suspense.

If you plan to answer questions at the end of your presentation, it's a good idea to mention this in the introduction, so people don't interrupt you mid-flow.

Many presenters overlook the importance of a conclusion – but the statements you finish with are what many audience members will remember best.

With the "tell 'em" approach, your conclusion summarizes the main points in the body of your presentation. If you want people to take action, be specific about what you want them to do.

Think carefully about how you want them to feel once you've finished; your conclusion is a great opportunity to reinforce this. Why not inspire them with a great story, a quote or a compelling call to action?

2. The Sandwich Approach

The Sandwich Approach is a variation of the Open – Body – Conclusion structure. This three-part structure covers:

  • Advantages and/or benefits of your message or idea.
  • Risks and concerns.
  • How the benefits manage or eliminate those risks.

This approach is effective when you want to persuade audience members, or change their minds.

Having evidence to support your position is critical. However, factual data and reams of spreadsheets and charts are not highly persuasive. What people respond to is "vivid" evidence that brings your concept or argument to life.

To brush up on your persuasion skills, look at The Rhetorical Triangle . This tool asks you to consider your communication from three perspectives: those of the writer, the audience and the context. It's a method that builds credibility, and helps you ensure that your arguments are logical.

3. Monroe's Motivated Sequence

Monroe's Motivated Sequence is another good structure to use when you need to motivate or persuade. This sequence consists of five key steps:

  • Getting your audience's attention – Use an interesting "hook" or opening point, such as a shocking statistic. Be provocative and stimulating, not boring and unemotional.
  • Creating a need – Convince the audience there's a problem, explain how it affects them. Persuade them that things need to change.
  • Defining your solution – Explain what you think needs to be done.
  • Describing a detailed picture of success (or failure) – Give people a vision; something they can see, hear, taste, and touch.
  • Asking the audience to do something straight away – Get them involved right from the start. If you do this, it's then much easier to keep them engaged and active in your cause.

4. Demonstration Structure

Use a simple demonstration structure when you are unveiling a new product or service.

Start by explaining why the product or service is so good. What makes it special? What problem will it solve for people?

Next, demonstrate what it does. How you do this will depend on your product but, whatever you do, make sure it works! Bring any important points to the audience's attention and provide helpful tips, where appropriate. Show them the results, and finish by giving them useful information, a good understanding of your topic, and something to remember.

Don't get too wrapped up in the detail; remember to keep it simple. Your presentation will be more powerful and your audience will remember more if you highlight just a few of the most important features. This will whet their appetite, and leave them wanting to know more.

5. Opportunity, Benefits, Numbers Structure

The Opportunity, Benefits, Number (OBN) structure is useful when you face busy people who want to hear what you have to say in the shortest time possible.

To use this structure, give audience members a quick summary of the opportunity that they need to consider, and outline the benefits that they can expect. Then, show them the numbers that back up your claims. [1]

For example, imagine you are explaining why your company should implement a new performance management system. First, you might give some background on the proposal – for example, you want to drive a high-performance culture. Then, you could explain the benefits, such as improving organizational performance and profits. Finally, you could compare the cost of bringing the system in with the predicted return on investment, based on a similar system at another organization.

Presentations that lack a clear flow are confusing and ineffective. This is why it's important to pay careful attention when choosing the most appropriate structure.

Different structures fulfill different purposes. Before you begin, think about why you are giving your presentation. Do you want to inform, persuade, inspire, or entertain your audience?

The most common structure for presentations is Open – Body – Conclusion. This is often effective because it gives you the opportunity to repeat your key points a number of times. However, other structures can be more appropriate, depending on the circumstances, such as when you're trying to persuade an audience, demonstrate a product, or provide information in the most time-efficient way.

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[1] Martinuzzi, B. (2013). '11 Ways to Structure a Knockout Presentation,' from American Express OPEN Forum [online]. Available here . [Accessed 7 August 2014.]

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21 Your Presentation Style

Learning Objectives

Upon completing this chapter, you should be able to

  • recognize the value of self-awareness in the delivery of effective presentations,
  • describe the function of active listening and feedback in verbal communication,
  • describe verbal techniques used to support professional presentations, and
  • describe non-verbal techniques used to support professional presentations.

This chapter is all about getting to know yourself as a presenter. Many people have very limiting beliefs about presentations and their own abilities to give one.  Examining your skills, fears, and preferences is your first step in opening yourself up to reaching your full potential as a presenter.

We begin this “self”-focused chapter by considering what you think makes a successful speech or presentation. Here we look at who you might consider to be great and/or successful speakers while examining the role of the audience in making a good speech happen.

From there we delve more deeply into the dimensions of self such as self-awareness around your values, perceptions, and presentation strengths and weaknesses.

Your voice is a powerful communication tool, and how you use it can make or break your presentation. You will learn about how you use verbal elements of presentation by examining techniques like pitch, volume, and pronunciation among others.

Your non-verbal cues like gestures, facial expressions, and posture can punctuate and strengthen your message or do the opposite. You will learn about these non-verbal elements and have a chance to see how you use them in conjunction with your verbal cues by recording and examining a pre-selected speech or presentation.

After combining all of these elements, you will have a better understanding of who you are as a presenter and what you can bring to the table to develop your presentation strategy in the next chapter.

What Makes a Successful Speech or Presentation?

When considering what makes a successful speech or presentation, it’s worth thinking about the speeches or presentations you’ve heard that resonated with you. (If you’re still scratching your head at this point, you can do a search in YouTube or check out some talks on ted.com.) What do you remember about it? How did it make you feel? Did you learn anything? Where were you when you heard it? How did other people around you (if there were any) react?

It’s important to remember that a successful speech or presentation depends on a number of factors. For our purposes we can boil them down to three main factors: the environment, the presenter, and the audience. Speeches and presentations usually take place in controlled environments, so this is often overlooked. But everything from a natural disaster to technology failure to a room being too hot or too cold can thwart a presentation’s success. The environment affects both the speaker and the audience. You can’t have a successful speech or presentation without a presenter or speaker, and you also can’t have it without an audience.

Figure 3.1.1 What Makes a Successful Pres

Figure 3.1.1 what makes a successful presentation by laura underwood.

A successful speech occurs when the speaker and the audience connect in a benign environment. In order to facilitate this, it helps to look at some things that typically make a successful speaker as well as the role of the audience in making a speech or presentation great.

What Makes a Successful Speaker?

According to longtime Toastmasters member Bob Kienzle, there are a few key elements that tend to make a successful speaker:

Voice—Can the person be easily understood?

Body Language—Does their body support what they’re saying? Are they confident?

Coherent Structure—Does what they’re presenting make sense? Is it logical?

Enthusiasm—Do they care about what they’re presenting?

Expertise—Do they know what they’re talking about? Are they credible?

Practice—If they haven’t practiced or sufficiently prepared, it will likely show up in one or more of the above.

A successful speaker can be inspired by other speeches or speakers but may fall flat if they try to copy someone else. Authenticity and passion can resonate so much with an audience that it can outweigh elements otherwise considered pitfalls. The techniques, tools, and best practices are a guideline, and it’s important to note there is no such thing as “perfection” in public speaking. “Failure” can happen in myriad ways, but it’s more helpful to see them as learning opportunities, or opportunities to make a stronger connection to your audience.

The biggest failure, according to Kienzle, is to pass up opportunities to practise your skills in presenting or public speaking.

Audience Role

One of the most anxiety-inducing areas of presenting or speech-making is being in front of the audience. Some people may feel more at ease with relatively small audiences of up to about 10 people. Others feel like 10 people is too “intimate” and actually feel more comfortable with the “impersonal” numbers in the hundreds or thousands.

People often think of hostile audiences throwing tomatoes and yelling boos if the presenter makes the slightest mistake or slip of the tongue. But the truth is most audiences desperately want you to succeed. They are overwhelmingly on your side. This means in most situations they are very forgiving; they know being up there can be tough. If you make a mistake, you can apologize or laugh it off and keep going.

The audience is at least as involved in your presentation as you are. Awareness of yourself and awareness of them is key. If you are so preoccupied with your fear of the audience that you bury your head in the podium while reading a boring list of facts your audience could read themselves, you will lose them. If you’re not interested, they’re not interested. If you are so frightened of your audience that you never look at them, you will not be able to get cues about their involvement in your presentation.

What you bring to the audience affects what they get from your presentation or speech. For that reason, it is tremendously important to develop enough self awareness so that you can be present for your audience and have the confidence to make adjustments to keep them on your side and involved in your presentation.

Self-Awareness

The connection between self-awareness and being a good presenter may not be immediately obvious. But a good presenter usually has a very good idea not just of the audience and the environment but also about themselves, their motivation, values, perception, and other elements. Without delving into a full-on psychological profile, taking some time getting to know more about you and what makes you tick is still extremely useful in the pre-strategizing stage of planning for your presentation. Oftentimes these things lie below the surface of our awareness. Imagine, for example, seeing only the tip of the iceberg, not knowing the even greater mass of ice that lies beneath the water’s surface.

We already know that your success as a presenter depends on the three factors of the presenter, the audience, and the environment. Doing a bit of self-analysis as a presenter, then, is just as important as doing an audience analysis or examining the environment.  In order to become more self-aware, it’s important to first ponder a few concepts that may or may not be new to you. These include self concept, self-reflection, internal monologue, and dimensions of self. Later we’ll examine importance of knowing about your values and perceptions, active listening, as well as strengths and weaknesses.

Your self-concept is “what we perceive ourselves to be” (McLean, 2005) and involves aspects of image and esteem. How you feel about yourself influences how you communicate with others. What you are thinking now and the way you communicate influences how others treat you. For example, if you perceive yourself to be a horrible presenter, your behaviour will likely follow your thoughts. Your audience then encounters several cringeworthy moments mirroring your feelings of discomfort, and they wish you’d get off the stage as quickly as possible too! On the flipside, if you feel nervous about presenting but confident that you know your topic so well, you let your passion and expertise shine through, and your audience focuses on that and isn’t fazed by your sweaty palms or your occasional mispronunciations.

Self-reflection can be a useful tool in helping to improve or support your self-concept. Self-reflection is a trait that allows you to adapt and change to the context or environment, to accept or reject messages, to examine your concept of yourself, and to improve.

Your internal monologue is your mental self-talk. It can be a running monologue in your mind that is rational and reasonable, or disorganized and illogical. It can interfere with listening to others, impede your ability to focus, and become a barrier to effective communication. Self-reflection can be a useful tool here as well, allowing you to distinguish whether what you’re saying to yourself is constructive and honest or destructive and false.

Who are you? What are your dimensions of self? You are more than your actions and more than your communication, and the result may be greater than the sum of the parts, but how do you know yourself?

For many, answering these questions can prove challenging while trying to reconcile the self-concept you perceive with what you want others to perceive about you. Is it even possible to see yourself through interactions with others, and can you come to terms with the idea that we may not know everything there is to know about ourselves?

Joseph Luft and Harry Ingram gave considerable thought and attention to these dimensions of self, which are represented in the figure below known as the Johari Window (Luft & Ingram, 1955).

In the first quadrant of the figure, information is known to you and others, such as your height and colour. The second quadrant represents things others observe about us that we are unaware of, such as how many times we say “umm” in the space of five minutes. The third quadrant involves information that you know but do not reveal to others. It may involve actively hiding or withholding information, or may involve social tact, such as thanking your Aunt Martha for the large purple hat she’s given you that you know you will never wear. Finally, the fourth quadrant involves information that is unknown to you and to others, such as, for example, a childhood experience that has been long forgotten or repressed may still motivate you.

how to define presentation style

Figure 3.1.2 JOHARI Window by Laura Underwood Adapted from Luft & Ingram (1955)

These dimensions of self remind us that we are not fixed—that freedom to change combined with the ability to reflect, anticipate, plan, and predict allows us to improve, learn, and adapt to our surroundings.

In the context of business communication, the self plays a central role. How do you describe yourself? Do your career path, job responsibilities, goals, and aspirations align with your talents? How you represent “self” through your résumé, in your writing, in your articulation and presentation—these all play an important role as you negotiate the relationships and climate present in any organization.

Your Values and Perceptions

Another key element in becoming more self-aware involves understanding your values and perceptions. Your values are defined as “the principles or standards of behaviour; one’s judgement of what is important in life” (OxfordDictionaries.com, 2015). Your values are often so embedded in who you are that you probably don’t think twice about them. You could also be totally unaware of what they are if you take for granted that everyone shares your values. As a speaker it’s important for you to uncover what your values are to avoid glaring blind spots (visible to others but not to you) and know more about who you are.

Our values and life experience can also lead to our perception about ourselves and others. Perception is defined as “the way in which something is regarded, understood, or interpreted.” The problem is that our perception or interpretation of events can go unchallenged, and we can cling to perceptions whether they are accurate or inaccurate.

If you’ve never considered your values or perceptions before, it can be helpful to monitor what issues or concerns cause you to take the following behaviours:

Judging is defined as forming an opinion or conclusion about something (OxfordDictionaries.com, 2015). If you find yourself jumping to conclusions or nitpicking minor details to condemn someone or something, it may be because the issue or person has challenged your values. Judgement in the best sense of the term leads to useful and ethical decision making; in its negative sense it can lead to bias. Bias is the “inclination or prejudice for or against one person or group, especially in a way considered to be unfair” (OxfordDictionaries.com, 2015).

Anticipating

When you anticipate, you “regard [something] as probable” or “expect or predict [something]” (OxfordDictionaries.com, 2015). Anticipating can be a by-product of judging, when you have already decided what the other person is going to say. You might even start filling in their words for them. The point is, you have stopped listening to the other person. You may be polite in letting them finish, but your mind is already formulating witty comebacks to something they said that challenged your values or perceptions. At its best, anticipating can solidify that people are on the same wavelength, like an old married couple who know each other so well they really can fill in their words meaningfully. On the other end of the spectrum, anticipating leads to shutting down true communication, often followed by a fruitless power struggle over winning an argument that neither party is listening to or learning from.

Emotional Reaction or Response

To have an emotional reaction or response means “Arousing or (being) characterized by intense feeling.” These intense feelings can be a strong indicator that your values or perceptions are being challenged. Emotional reactions can be physiological; your heartbeat quickens, palms get sweaty, you feel your face heating from the neck up. In more severe reactions it can trigger mild or violent responses, anything from walking away to arguing to physical violence. You can also have an emotional reaction that no one else notices; you may even be vocal about how much you don’t care about a particular thing or person. But if you feel emotional discomfort, follow those feelings to examine what values or perceptions may lie below the surface; in this way, you will know yourself better and understand what triggers you.

To sum up, if you find yourself judging, jumping the gun by anticipating, or having a strong emotional response, some element of your deeply held values are likely at play or have been betrayed in some way. This is very important information that can help you understand yourself in terms of what you bring to the stage or podium as a presenter. This knowledge can be used to examine whether or not your perceptions are accurate or false, and lead to approaches to help you improve in areas such as (a) active listening and (b) knowing your strengths and weaknesses—both of which are examined next.

Active Listening

Listening vs. hearing.

Hearing is an accidental and automatic brain response to sound and requires no effort. We are surrounded by sounds most of the time. For example, we are accustomed to the sounds of airplanes, lawn mowers, furnace blowers, the rattling of pots and pans, and so on. We hear those incidental sounds and, unless we have a reason to do otherwise, we train ourselves to ignore them. We learn to filter out sounds that mean little to us, just as we choose to hear our ringing cell phones and other sounds that are more important to us.

Table 3.1.1 Active Listening

Listening, on the other hand, is purposeful and focused rather than accidental. As a result, it requires motivation and effort. Listening, at its best, is active, focused, concentrated attention for the purpose of understanding the meanings expressed by a speaker. We do not always listen at our best, however.

Effective listening is about self-awareness. You must pay attention to whether or not you are only hearing, passively listening, or actively engaging. Effective listening requires concentration and a focused effort that is known as active listening. Active listening can be broken down into three main elements: attention, attitude, and adjustment.

Hoppe (2006) advises that active listening is really a state of mind requiring us to choose to focus on the moment, being present and attentive while disregarding any of our anxieties of the day.

He suggests listeners prepare themselves for active attention by creating a listening reminder. This might be to write “Listen” at the top of a page in front of you in a meeting.

We know now that attention is the fundamental difference between hearing and listening. Paying attention to what a speaker is saying requires intentional effort on your part.

Nichols (1957), credited with first researching the field of listening, observed, “Listening is hard work. It is characterized by faster heart action, quicker circulation of the blood, a small rise in bodily temperature.”

Consider that we can process information four times faster than a person speaks. Yet, tests of listening comprehension show the average person listening at only 25 percent efficiency. A typical person can speak 125 words-per-minute, yet we can process up to three times faster, reaching as much as 500 words-per-minute. The poor listener grows impatient, while the effective listener uses the extra processing time to process the speaker’s words, distinguish key points, and mentally summarize them (Nichols, 1957).

While reading a book or having a discussion with an individual, you can go back and reread or ask a question to clarify a point. This is not always true when listening. Listening is of the moment, and we often only get to hear the speaker’s words once.

The key, then, is for the listener to quickly ascertain the speaker’s central premise or controlling idea. Once this is done, it becomes easier for the listener to discern what is most important. Of course, distinguishing the speaker’s primary goal, his main points, and the structure of the speech are all easier when the listener is able to listen with an open mind.

Even if you are paying attention, you could be doing so with the wrong attitude. Telling yourself this is all a waste of time is not going to help you to listen effectively. You’ll be better off determining an internal motivation to be attentive to the person speaking.

Approaching the task of listening with a positive attitude and an open mind will make the act of listening much easier. As mentioned earlier, bad listeners make snap judgments that justify their decision to be inattentive. Yet, since you’re already there, why not listen to see what you can learn?

Kaponya (1991) warns against such psychological deaf spots, which impair our ability to perceive and understand things counter to our convictions. It can be as little as a word or phrase that might elicit “an emotional eruption,” causing communication efficiency to drop rapidly.

For instance, someone who resolutely supports military action as the best response to a terrorist action may be unable to listen objectively to a speaker endorsing negotiation as a better tool. Even if the speaker is effectively employing logic, drawing on credible sources, and appealing to emotion with a heartrending tale of the civilian casualties caused by bombings, this listener would be unable to keep an open mind. Failing to acknowledge your deaf spots will leave you at a deficit when listening.

You will always need to make up your own mind about where you stand—whether you agree or disagree with the speaker—but it is critical to do so after listening. Adler  proposes having four questions in mind while listening: “What is the whole speech about?” “What are the main or pivotal ideas, conclusions, and arguments?” “Are the speaker’s conclusions sound or mistaken?” and “What of it?”

Once you have an overall idea of the speech, determine the key points, and gauge your agreement, you can decide why it matters, how it affects you, or what you might do as a result of what you have heard. Yet, he notes it is “impossible” to answer all these questions at the same time as you are listening. Instead, you have to be ready and willing to pay attention to the speaker’s point of view and changes in direction, patiently waiting to see where she is leading you.

The final element to consider is adjustment. Often when we hear someone speak, we don’t know in advance what the speaker will say. So, we need to be flexible, willing to follow a speaker along what seems like a verbal detour down a rabbit hole, until we are rewarded by the speaker reaching his final destination while his audience marvels at the creative means by which he reached his important point.

If the audience members are more intent on reacting to or anticipating what is said, they will be poor listeners indeed. Having an open attitude, paying attention, and being in the moment of the speech leads to the flexibility required to adjust to the situation.

Your Strengths and Weaknesses

Are you aware of what your strengths and weaknesses are as a presenter? You may have some ideas already. For example, if you are very soft spoken, you may consider that to be a weakness if you’re on stage, especially without a microphone. Soft-spoken people also sometimes keep low-key in other ways; maybe they’re more plain in the way they dress or have less expressive mannerisms. Many people think that to be effective on stage you must be a rip-roaring extrovert. This is not true. No matter who you are, if you are aware of the qualities that make you a unique individual and you spend time getting to know your audience, you can convert any perceived weaknesses into a potential strength. Conversely, if you are so overconfident about your abilities that it shows itself in poor preparation and lack of concern for your audience or environment, your strengths can quite quickly become weaknesses.

Your first step in helping define what makes you you is to look at what you’re good at and what you enjoy doing. At the same time, this helps you distinguish what you’re not so good at and what you don’t enjoy. Make a list as you go through the next sections on your verbal and non-verbal communication techniques to get a reasonable prediction about how to focus your strategy as a presenter.

What Are My Verbal Communication Techniques?

Do you have a deep, low voice, or a high-pitched one? We all have a normal speaking pitch where we are most comfortable, but we can move our pitch up or down. Use pitch inflections to make your delivery more interesting and emphatic. If you don’t change pitch at all, your delivery will be monotone, which gets boring for the audience very quickly. Some people pitch their voices up at the end of sentences, making every statement sound like a question—avoid this common but distracting habit.

Do you speak softly or loudly? Adjust the volume of your voice to your environment and audience. If you’re in a large auditorium, speak up so that people in the back row can hear you. But if you’re in a small room with only a few people, you don’t want to alarm them by shouting! You may need to use volume to compensate for ambient noise like traffic or an air conditioner. You can use volume strategically to emphasize the most important points in your speech.

Stress certain words in your speech to add emphasis to them, that is, to indicate that they are particularly important. You may also use a visual aid to emphasize key points by using photographs or charts.

Pronunciation

Make sure that you know the appropriate pronunciation of the words you choose. If you mispronounce a word, it could hurt your credibility or confuse your audience. Websites such as Wiktionary contain audio files that you can play to hear standard pronunciation of many words. Your pronunciation is also influenced by your accent. If your accent is quite different from the accent you expect most members of your audience to have, practise your speech in front of someone with the same accent that your audience members will have, to ensure you are pronouncing words in a clear, understandable way.

Avoid the use of “fillers” as placeholders for actual words (like, er, um, uh, etc.). You might get away with saying “um” two or three times in your speech before it becomes distracting, but the same cannot be said of “like”—a particularly troubling filler for many North American speakers. If you have a habit of using fillers, practise your speech thoroughly so that you remember what you want to say. This way, you are less likely to lose your place and let a filler word slip out.

Are you a fast or slow speaker? The pace that you speak at will influence how well the audience can understand you. Many people speak quickly when they are nervous. If this is a habit of yours, practice will help you here, too. Pause for breath naturally during your speech. Your speaking rate should be appropriate for your topic. A rapid, lively rate communicates enthusiasm, urgency, or humour. A slower, moderated rate conveys respect and seriousness. By varying your rate within a speech, you can emphasize your main points and keep your audience engaged.

What Non-Verbal Cues Do I Use?

A gesture is “a movement of part of the body, especially a hand or the head, to express an idea or meaning” (OxfordDictionaries.com, 2015). You can use these to channel nervous energy into an enhancement of your speech, reinforcing important points, but they can be distracting if overused. If the audience is busy watching your hands fly around, they will not be able to concentrate on your words.

Take a look at this article, titled “ What to Do with Your Hands When Speaking in Public ” (The Washington Post, 2015) for do’s and don’ts of gesturing when you are speaking.

Facial Expression

You might be unaware of how much your facial expressions say when you are speaking. Facial expression comes so naturally that we are not always in control of the story our face is telling. Rehearse your speech in front of a mirror to see what facial expressions come across. You might find that your face is saying something entirely different about your topic than your words are! Practise using facial expressions consciously. If you are speaking about an upbeat topic, smile! Conversely, if your topic is serious or solemn, avoid facial expressions that are overtly cheerful, because the audience will be confused by the mixed message.

In North American culture, the most important facial expression you can use is eye contact. Briefly catch the eye of audience members as you move through your speech. If you can’t look your audience members in the eye, they may view you as untrustworthy. Remember, though, that eye contact is a culturally sensitive gesture. In some cultures, there are certain accepted behaviours for males looking females in the eye, and vice-versa. You’ll want to avoid holding eye contact for too long with any one person, as too much can be unnerving.

It’s easy to let your posture slip when you’ve been talking for a while, but try to stay conscious of this and stand up straight. This gives the audience the perception that you are authoritative and take your position seriously. If you are slouching, hunched over, or leaning on something, this gives the impression that you are anxious, lacking in credibility, or not serious about your message. Speakers often assume more casual posture as a presentation continues, but you only get one shot at making a first impression, so make sure you begin with a strong stance.

Silence is a powerful technique if used well, but it is often overlooked. Perhaps you had a teacher in high school who would stand sternly and silently at the front of the room, expectantly waiting for the chatter to die down. His silence and stance were unnerving, so students soon became quiet, didn’t they? And some of the best comedians use the well-timed pause for a powerful and hilarious—rather than serious—effect. Either way, pauses are useful for emphasis and dramatic effect when you are speaking.

Some speakers are reluctant to pause or use silence because they become uncomfortable with the dead air, but sometimes your audience needs a moment to process information and respond to you.

You can use your body movements to communicate positively with the audience. Leaning in or moving closer to the audience helps to bridge the space of separation. Moving from one side of the room to the other in a purposeful way that supports your content is a useful way to keep your audience engaged; their eyes will track your movements. Pacing rapidly with no purpose and no support to your message may quickly distract from your message, however. Standing still without movement when you are listening or responding to a question can show interest. However, standing still without any movement for the duration of your presentation could leave the audience bored. Balance is key, as is using your body as an extension of your content that suits the context of the environment and the audience.

This chapter helped you focus on getting to know your presentation style by understanding yourself better. You learned that elements of the environment, the audience, and the presenter had an impact on what makes for a good speech. You examined several issues related to self-awareness, including uncovering your values, understanding your perceptions, and dealing with strengths and weaknesses. Finally, you learned about verbal and non-verbal elements of your own presentation style, including how to work with your body as an extension of your presentation content. You should now be able to take what you have learned from this chapter into the next chapter as a foundation to build your presentation strategy.

Further Reading and Links

  • Excerpts about the 10 greatest speeches of all time by women from Marie Claire magazine, UK.
  • Talks on Technology, Education and Design from TED .
  • Listening Effectively: Barriers to Effective Listening https://courses.candelalearning.com/publicspeaking1xmaster/chapter/chapter-4-barriers-to-effective-listening/

aniticipate. 2015. OxfordDictionaries.com. Retrieved December 17, 2015, from http://www.oxforddictionaries.com/definition/english/anticipate

bias. 2015. OxfordDictionaries.com. Retrieved December 17, 2015, from http://www.oxforddictionaries.com/definition/english/bias

gesture. 2015. OxfordDictionaries.com. Retrieved December 17, 2015, from http://www.oxforddictionaries.com/definition/english/gesture

Hoppe, M. H. (2006). Active listening: Improve your ability to listen and lead [ebook]. Greensboro, NC: Center for Creative Leadership.

judging. 2015. OxfordDictionaries.com. Retrieved December 17, 2015, from http://www.oxforddictionaries.com/definition/english/judge?q=judging#judge__9

Kaponya, P. J. (1991). The human resource professional: Tactics and strategies for career success. New York: Praeger Publishers.

Luft, J., & Ingram, H. (1955). The Johari Window: A graphic model for interpersonal relations. Los Angeles: University of California Western Training Lab.,Luft, J. (1970). Group processes: An introduction to group dynamics (2nd ed.). Palo Alto, CA: National Press Group.

McLean, S. (2005). The basics of interpersonal communication. Boston, MA: Allyn & Bacon

Nichols, R. G. (1957). Listening is a 10 part skill. Chicago, IL: Enterprise Publications. Retrieved from http://d1025403.site.myhosting.com/files.listen.org/NicholsTenPartSkill/Mr39Enf4.html

value. 2015. OxfordDictionaries.com. Retrieved December 17, 2015, from http://www.oxforddictionaries.com/definition/english/value?q=values#value__4

The Washington Post. “What To Do With Your Hands When Speaking In Public”. 2015. Web. 18 Dec. 2015. Retrieved from https://www.washingtonpost.com/news/on-leadership/wp/2015/11/17/what-to-do-with-your-hands-when-speaking-in-public/

Attribution Statement (Your Presentation Style)

This chapter is a remix containing content from a variety of sources published under a variety of open licenses, including the following:

Chapter Content

  • Original content contributed by the Olds College OER Development Team, of Olds College to Professional Communications Open Curriculum under a CC-BY 4.0 license
  • Content created by Anonymous for Self-Concept and Dimensions of Self; in Communication for Business Success, published at http://2012books.lardbucket.org/books/communication-for-business-success/s20-02-self-concept-and-dimensions-of.html under a CC BY-NC-SA 3.0 license
  • Listening vs. Hearing in Stand Up, Speak Out: The Practice and Ethics of Public Speaking adapted by The Saylor Foundation, previously shared at http://www.saylor.org/site/wp-content/uploads/2013/07/Stand-Up-Speak-Out-The-Practice-and-Ethics-of-Public-Speaking.pdf under a CC BY-NC-SA 3.0 license
  • Content created by Jenn Q. Goddu, for Three A’s of Active Listening from The Public Speaking Project, previously shared at http://publicspeakingproject.org/listening.html under a CC BY-NC-ND 4.0 license
  • Content adapted from Practicing for Successful Speech Delivery; in Public Speaking: Practice and Ethics, originally created by Anonymous, previously shared at http://2012books.lardbucket.org/books/public-speaking-practice-and-ethics/s17-04-practicing-for-successful-spee.html under a CC BY-NC-SA 3.0 license
  • Content adapted from Movement and Gesture in Boundless Communication, previously shared at https://www.boundless.com/communications/textbooks/boundless-communications-textbook/delivering-the-speech-12/effective-visual-delivery-65/movement-and-gesture-261-10649/ under a http://creativecommons.org/licenses/by-sa/4.0/

Check Your Understandings

  • Original assessment items contributed by the Olds College OER Development Team, of Olds College to Professional Communications Open Curriculum under a CC-BY 4.0 license
  • Assessment items in Stand Up, Speak Out – The Practice and Ethics of Public Speaking, Chapter 4 Exercises shared previously at http://www.saylor.org/books  under a CC BY-NC-SA 3.0 license

Professional Communications Copyright © by Olds College is licensed under a Creative Commons Attribution 4.0 International License , except where otherwise noted.

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6 presentation skills and how to improve them

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What are presentation skills?

The importance of presentation skills, 6 presentation skills examples, how to improve presentation skills.

Tips for dealing with presentation anxiety

Learn how to captivate an audience with ease

Capturing an audience’s attention takes practice. 

Over time, great presenters learn how to organize their speeches and captivate an audience from start to finish. They spark curiosity, know how to read a room , and understand what their audience needs to walk away feeling like they learned something valuable.

Regardless of your profession, you most likely use presentation skills on a monthly or even weekly basis. Maybe you lead brainstorming sessions or host client calls. 

Developing effective presentation skills makes it easier to contribute ideas with confidence and show others you’re someone to trust. Although speaking in front of a crowd sometimes brings nerves and anxiety , it also sparks new opportunities.

Presentation skills are the qualities and abilities you need to communicate ideas effectively and deliver a compelling speech. They influence how you structure a presentation and how an audience receives it. Understanding body language , creating impactful visual aids, and projecting your voice all fall under this umbrella.

A great presentation depends on more than what you say. It’s about how you say it. Storytelling , stage presence, and voice projection all shape how well you express your ideas and connect with the audience. These skills do take practice, but they’re worth developing — especially if public speaking makes you nervous. 

Engaging a crowd isn’t easy. You may feel anxious to step in front of an audience and have all eyes and ears on you.

But feeling that anxiety doesn’t mean your ideas aren’t worth sharing. Whether you’re giving an inspiring speech or delivering a monthly recap at work, your audience is there to listen to you. Harness that nervous energy and turn it into progress.

Strong presentation skills make it easier to convey your thoughts to audiences of all sizes. They can help you tell a compelling story, convince people of a pitch , or teach a group something entirely new to them. And when it comes to the workplace, the strength of your presentation skills could play a part in getting a promotion or contributing to a new initiative.

To fully understand the impact these skills have on creating a successful presentation, it’s helpful to look at each one individually. Here are six valuable skills you can develop:

1. Active listening

Active listening is an excellent communication skill for any professional to hone. When you have strong active listening skills, you can listen to others effectively and observe their nonverbal cues . This helps you assess whether or not your audience members are engaged in and understand what you’re sharing. 

Great public speakers use active listening to assess the audience’s reactions and adjust their speech if they find it lacks impact. Signs like slouching, negative facial expressions, and roaming eye contact are all signs to watch out for when giving a presentation.

2. Body language

If you’re researching presentation skills, chances are you’ve already watched a few notable speeches like TED Talks or industry seminars. And one thing you probably noticed is that speakers can capture attention with their body language. 

A mixture of eye contact, hand gestures , and purposeful pacing makes a presentation more interesting and engaging. If you stand in one spot and don’t move your body, the audience might zone out.

two-women-talking-happily-on-radio-presentation-skills

3. Stage presence

A great stage presence looks different for everyone. A comedian might aim for more movement and excitement, and a conference speaker might focus their energy on the content of their speech. Although neither is better than the other, both understand their strengths and their audience’s needs. 

Developing a stage presence involves finding your own unique communication style . Lean into your strengths, whether that’s adding an injection of humor or asking questions to make it interactive . To give a great presentation, you might even incorporate relevant props or presentation slides.

4. Storytelling

According to Forbes, audiences typically pay attention for about 10 minutes before tuning out . But you can lengthen their attention span by offering a presentation that interests them for longer. Include a narrative they’ll want to listen to, and tell a story as you go along. 

Shaping your content to follow a clear narrative can spark your audience’s curiosity and entice them to pay careful attention. You can use anecdotes from your personal or professional life that take your audience along through relevant moments. If you’re pitching a product, you can start with a problem and lead your audience through the stages of how your product provides a solution.

5. Voice projection

Although this skill may be obvious, you need your audience to hear what you’re saying. This can be challenging if you’re naturally soft-spoken and struggle to project your voice.

Remember to straighten your posture and take deep breaths before speaking, which will help you speak louder and fill the room. If you’re talking into a microphone or participating in a virtual meeting, you can use your regular conversational voice, but you still want to sound confident and self-assured with a strong tone.

If you’re unsure whether everyone can hear you, you can always ask the audience at the beginning of your speech and wait for confirmation. That way, they won’t have to potentially interrupt you later.

Ensuring everyone can hear you also includes your speed and annunciation. It’s easy to speak quickly when nervous, but try to slow down and pronounce every word. Mumbling can make your presentation difficult to understand and pay attention to.

microphone-presentation-skills

6. Verbal communication 

Although verbal communication involves your projection and tone, it also covers the language and pacing you use to get your point across. This includes where you choose to place pauses in your speech or the tone you use to emphasize important ideas.

If you’re giving a presentation on collaboration in the workplace , you might start your speech by saying, “There’s something every workplace needs to succeed: teamwork.” By placing emphasis on the word “ teamwork ,” you give your audience a hint on what ideas will follow.

To further connect with your audience through diction, pay careful attention to who you’re speaking to. The way you talk to your colleagues might be different from how you speak to a group of superiors, even if you’re discussing the same subject. You might use more humor and a conversational tone for the former and more serious, formal diction for the latter.

Everyone has strengths and weaknesses when it comes to presenting. Maybe you’re confident in your use of body language, but your voice projection needs work. Maybe you’re a great storyteller in small group settings, but need to work on your stage presence in front of larger crowds. 

The first step to improving presentation skills is pinpointing your gaps and determining which qualities to build upon first. Here are four tips for enhancing your presentation skills:

1. Build self-confidence

Confident people know how to speak with authority and share their ideas. Although feeling good about your presentation skills is easier said than done, building confidence is key to helping your audience believe in what you’re saying. Try practicing positive self-talk and continuously researching your topic's ins and outs.

If you don’t feel confident on the inside, fake it until you make it. Stand up straight, project your voice, and try your best to appear engaged and excited. Chances are, the audience doesn’t know you’re unsure of your skills — and they don’t need to.

Another tip is to lean into your slideshow, if you’re using one. Create something colorful and interesting so the audience’s eyes fall there instead of on you. And when you feel proud of your slideshow, you’ll be more eager to share it with others, bringing more energy to your presentation.

2. Watch other presentations

Developing the soft skills necessary for a good presentation can be challenging without seeing them in action. Watch as many as possible to become more familiar with public speaking skills and what makes a great presentation. You could attend events with keynote speakers or view past speeches on similar topics online.

Take a close look at how those presenters use verbal communication and body language to engage their audiences. Grab a notebook and jot down what you enjoyed and your main takeaways. Try to recall the techniques they used to emphasize their main points, whether they used pauses effectively, had interesting visual aids, or told a fascinating story.

woman-looking-at-video-from-tablet-while-cooking-dinner-presentation-skills

3. Get in front of a crowd

You don’t need a large auditorium to practice public speaking. There are dozens of other ways to feel confident and develop good presentation skills.

If you’re a natural comedian, consider joining a small stand-up comedy club. If you’re an avid writer, participate in a public poetry reading. Even music and acting can help you feel more comfortable in front of a crowd.

If you’d rather keep it professional, you can still work on your presentation skills in the office. Challenge yourself to participate at least once in every team meeting, or plan and present a project to become more comfortable vocalizing your ideas. You could also speak to your manager about opportunities that flex your public speaking abilities.

4. Overcome fear

Many people experience feelings of fear before presenting in front of an audience, whether those feelings appear as a few butterflies or more severe anxiety. Try grounding yourself to shift your focus to the present moment. If you’re stuck dwelling on previous experiences that didn’t go well, use those mistakes as learning experiences and focus on what you can improve to do better in the future.

Tips for dealing with presentation anxiety 

It’s normal to feel nervous when sharing your ideas. In fact, according to a report from the Journal of Graduate Medical Education, public speaking anxiety is prevalent in 15–30% of the general population .

Even though having a fear of public speaking is common, it doesn’t make it easier. You might feel overwhelmed, become stiff, and forget what you were going to say. But although the moment might scare you, there are ways to overcome the fear and put mind over matter.

Use these tactics to reduce your stress when you have to make a presentation:

1. Practice breathing techniques

If you experience anxiety often, you’re probably familiar with breathing techniques for stress relief . Incorporating these exercises into your daily routine can help you stop worrying and regulate anxious feelings. 

Before a big presentation, take a moment alone to practice breathing techniques, ground yourself, and reduce tension. It’s also a good idea to take breaths throughout the presentation to speak slower and calm yourself down .

2. Get organized

The more organized you are, the more prepared you’ll feel. Carefully outline all of the critical information you want to use in your presentation, including your main talking points and visual aids, so you don’t forget anything. Use bullet points and visuals on each slide to remind you of what you want to talk about, and create handheld notes to help you stay on track.

3. Embrace moments of silence

It’s okay to lose your train of thought. It happens to even the most experienced public speakers once in a while. If your mind goes blank, don’t panic. Take a moment to breathe, gather your thoughts, and refer to your notes to see where you left off. You can drink some water or make a quick joke to ease the silence or regain your footing. And it’s okay to say, “Give me a moment while I find my notes.” Chances are, people understand the position you’re in.

men-giving-conference-sitting-on-a-chair-with-microphone-presentation-skills

4. Practice makes progress

Before presenting, rehearse in front of friends and family members you trust. This gives you the chance to work out any weak spots in your speech and become comfortable communicating out loud. If you want to go the extra mile, ask your makeshift audience to ask a surprise question. This tests your on-the-spot thinking and will prove that you can keep cool when things come up.

Whether you’re new to public speaking or are a seasoned presenter, you’re bound to make a few slip-ups. It happens to everyone. The most important thing is that you try your best, brush things off, and work on improving your skills to do better in your next presentation.

Although your job may require a different level of public speaking than your favorite TED Talk , developing presentation skills is handy in any profession. You can use presentation skills in a wide range of tasks in the workplace, whether you’re sharing your ideas with colleagues, expressing concerns to higher-ups, or pitching strategies to potential clients.

Remember to use active listening to read the room and engage your audience with an interesting narrative. Don’t forget to step outside your comfort zone once in a while and put your skills to practice in front of a crowd. After facing your fears, you’ll feel confident enough to put presentation skills on your resume.

If you’re trying to build your skills and become a better employee overall, try a communications coach with BetterUp. 

Elevate your communication skills

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Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

The 11 tips that will improve your public speaking skills

The importance of good speech: 5 tips to be more articulate, learn types of gestures and their meanings to improve your communication, why it's good to have a bff at work and how to find one, why we need to reframe potential into readiness, love them or hate them, meetings promote social learning and growth, what’s my earning potential determining the right salary, show gratitude with “thank you for your leadership and vision” message examples, discover how to get noticed by upper management at work, similar articles, how to write a speech that your audience remembers, impression management: developing your self-presentation skills, 30 presentation feedback examples, your guide to what storytelling is and how to be a good storyteller, how to give a good presentation that captivates any audience, 8 clever hooks for presentations (with tips), communication coach: what they are and how to find one, how to make a presentation interactive and exciting, stay connected with betterup, get our newsletter, event invites, plus product insights and research..

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  • Presentation Style

One of the best ways an instructor can engage their students is by modifying their presentation style. Classes don't have to be lecture heavy and monotonous and it can be helpful for students to mix up your presentation strategy to keep things fresh and keep students interested (Bain 2004). Here we have included some ways to consider adjusting your presentation style.

Prepare.  Of course, it's great to practice your lectures beforehand so you don't have to rely on reading off notes or slides. However, practicing your delivery can also be helpful. Play around with different gestures, facial expressions, and emphasis of words to change up your physical presence and speech patterns to keep students engaged (Gross Davis 1993). If your course is primarily online, consider having recorded videos posted on Canvas. Pre-recorded videos allow you to have multiple takes and include editing to make your presentation feel more dynamic. Preparation for in-person or online courses will also help with the stress before teaching.

Consider the verbal and non-verbal.  If possible, familiarize yourself with the classroom in which you will be teaching before the semester. The room can act as your stage, so it's helpful to feel confident in the space as well as the material. This will make you seem more relaxed so you can present material that fits your personality, helping avoid rigidity and unclear or monotonous speech. If your class is online, you can have the flexibility of having different backgrounds and settings based on where you decide to record. This too can help you create a dynamic video that keeps your students interested.

Keep your audience in mind.  Be sure to make eye contact, not just to show students you are paying attention to them, but to see how students are absorbing the information you are delivering (McKeachie 2005). Are people drifting off or seeming distracted? Do they look confused or overwhelmed? Keeping your audience in mind will allow you to present information according to their needs in ways that are difficult to cover during preparation.

Timing is key.  Be sure that your information is paced well with necessary breaks or pauses built into the lecture itself. This will help keep students more engaged during class, but it will help you run on time since students often don't pay as close of attention before or after the official class time. Consider creating a timeline for your classes to help provide structure and keep you on track.

Visual aids should be a friend, but not a crutch.  PowerPoints, whiteboards, images, and videos can all be helpful learning tools for your class. However, be careful to prepare before class, so they don't become a crutch for you to remember the information. Students are there for your instruction, relying too heavily on visual aids can lessen their interest as they feel they could have gotten this information on their own time (Sammons 1995).

Questions.  Before class, come up with some clear, direct questions that you can ask the class. Questions help break up your lecture and to engage students in their own learning. When designing classes, keep in mind the learning objectives for that specific material in addition to the overarching course goals. Consider asking one question at a time if you plan on continuing to lecture afterward to help keep focus. If the lecture section is complete, consider having students ask each other questions related to the material. For an online course, questions are particularly helpful for discussion boards or collaborative discussion formats like a shared Google Doc or Box folder. Other ideas for facilitating group discussions can be found on the Knute Broady Collection's Active Learning page .

For more ideas,  Washington University in St. Louis' effective lecture video  can be a helpful resource.

Bain, Ken. (2004). "What the Best College Teachers Do." Harvard University Press.

Gross Davis, Barbara (1993). "Delivering a Lecture." Tools for Teaching.

McKeachie, Wilbert, et al. (2005). "McKeachie's Teaching Tips: Strategies, Research, and Theory for College and University Teachers." Boston: Houghton Mifflin, 12.

Sammons, Martha. (1995). " Students Assess Computer-Aided Classroom Presentations. "  The Journal Online.

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Art of Presentations

Table Style in PowerPoint [What is it & How to Use It?]

By: Author Shrot Katewa

Table Style in PowerPoint [What is it & How to Use It?]

Table Styles are a cool way to add color and variations to the boring-looking tables that no one wants to read. They immediately draw the attention of the readers and make your presentation more interesting.

But, how do you add a table style to your tables in PowerPoint?

To add a table style in PowerPoint, first, select the table. Then, click on the “Table Design” tab. From the ribbon, click on the “More” button in the “Table Styles” section to open a dropdown with more options. Choose your preferred table style option to apply it to the selected table in PowerPoint.

In this article, you will get to learn the process in a step-by-step manner. Plus, I’ll also show you how to copy table styles from one table to another, how to customize a table style, and remove table styles! That, and much more!

So, let’s get started!

1. What is a Table Style in PowerPoint? (also known as Quick Style)

The table style or quick style in Microsoft PowerPoint is a gallery of predesigned table designs that you can use for tables inside your presentation slide.

The table styles suggested by PowerPoint in each presentation file are automatically curated to match the theme of the presentation. You can access the table style options in the “Table Style” group of the “Table Design” tab.

2. How to Apply a Table Style in PowerPoint?

In Microsoft PowerPoint, you can add any preformatted table style very easily using the “Table Design” tab. Here’s how to do it –

Step-1: Click on the “Table Design” tab

how to define presentation style

In the open slide, you have to first select the table. Then click on the contextual tab “Table Design” from the menu ribbon located at the top of the screen.

Step-2: Click on your preferred table style

how to define presentation style

In the “Table Design” tab, you have to now click on the downward arrow on the “Table Styles” gallery to expand it. Then select your preferred table style for the selected table.

3. How to Copy a Table Style in PowerPoint?

Microsoft PowerPoint does not have any feature that you can use to copy a table style. However, you can copy a table with a customized style and paste it into a different location. To do so, follow the 3 simple steps.

Step-1: Click on the “Copy” option

how to define presentation style

The first step is to copy a table with the preferred table style applied to it. Click on the table to first select it. Then “Right Click” on the table and select the “Copy” option from the right-click menu. Alternatively, you can press the “Ctrl+C” keys on your keyboard.

Step-2: Paste the table

how to define presentation style

The next step is to open the presentation slide where you want to copy the table style. Then “Right Click” on the slide and click on the “Keep Source Formatting” option under “Paste Options” in the right-click menu.

Step-3: Add contents to the table

how to define presentation style

Finally, all you have to do is add new content to the pasted table. This will create a new table with the same table style.

4. How to Customize a Table Style in PowerPoint?

In Microsoft PowerPoint, the table styles are generated based on the theme of the presentation slides. However, you can also customize the table design after selecting a style.

4.1 Customize Border of a Table in PowerPoint [Link to Existing Article]

how to define presentation style

To customize the table border in PowerPoint, you have to first select the table. Then click on the “Table Design” tab. Now all you have to do is use the options in the “Draw Borders” group to customize the table borders.

If you want to know more, check out my other article on how to add a table border in PowerPoint where I go in-depth into this topic!

4.2 Change Table Shading in PowerPoint

The “Shading” option in PowerPoint allows you to add texture, pattern, picture, etc. to highlight any table information. To change the table shading, follow the 2 easy steps.

Step-1: Click on the “Shading” option

how to define presentation style

In the “Table Design” tab, the first step is to click on the “Shading” option. It is the first option in the right column of the “Table Styles” group.

Step-2: Select your preferred color for shading

Now all you have to do is select your preferred shading options from the dropdown menu under the “Shading” option. You can select a color, gradient, texture, or picture for table shading (shown above).

4.3 Change Table Border Color in PowerPoint

how to define presentation style

To change the color of the table border in PowerPoint, you have to first click on the “Table Design” tab. In the “Draw Borders” group, click on the “Pen Color” option and select your preferred border color for the table from the dropdown menu.

Check out my other article on changing the border color of tables in Microsoft PowerPoint for more details.

5. Can You Save a Table Style in PowerPoint?

In Microsoft PowerPoint, you cannot save a table style as a template. The application only allows you to use the automatically generated table styles. While you can customize the table styles, you cannot save them as a template.

6. How to Apply a New Table Style in PowerPoint?

how to define presentation style

Microsoft PowerPoint offers a very easy process to apply a new table style to an existing table on a presentation slide. The process of applying a new table style or changing a table style is the same. All you have to do is follow the steps detailed in section 2 of this article .

7. Table Style Options in PowerPoint

The “Table Style Options” in the “Table Design” tab in Microsoft PowerPoint allows you to choose which part of the table to emphasize. You can select any or all of the six options available in the group.

7.1 Header Row

how to define presentation style

The “Header Row” option in the “Table Style Options” group will highlight the top row of the table. Depending on the table style, you can use this option to highlight and bold the text in the first row to put emphasis on it.

7.2 Total Row

how to define presentation style

The second option in the “Table Style Options” group is the “Total Row” option. You can select this option only when there is a “Total” row in the PowerPoint table. The “Total Row” option will highlight the row that shows the total of the table values.

7.3 Banded Rows

how to define presentation style

The “Banded Rows” option will add separate shades of color for alternating rows. This helps to visually separate the rows in the selected table.

7.4 First Column

how to define presentation style

The “First Column” option will turn the text on the first column of the PowerPoint table into bold font. This will help you to emphasize the information in the first column.

7.5 Last Column

how to define presentation style

In the “Table Style Options” group, you can select the “Last Column” option to highlight the information in the last column of the table. This will turn the text on the last column into bold fonts. 

7.6 Banded Columns

how to define presentation style

The “Banded Columns” option in the “Table Styles Options” will create a separate look for alternating columns in the PowerPoint table. The banded columns make it easier to clearly separate the information on each column. 

8. How to Remove Table Style in PowerPoint?

In Microsoft PowerPoint, you can remove the applied table style to revert a selected table back to the default look. To remove the table style, follow the 3 simple steps.

how to define presentation style

The first step is to select the table for which you want to remove the style. Then click on the “Table Design” tab in the menu ribbon located at the top of the menu ribbon.

Step-2: Click on the “Table Styles” gallery

how to define presentation style

In the “Table Styles” group of the “Table Design” tab, click on the “More” option which is the downward arrow. This will open the “Table Styles” gallery.

Step-3: Click on the “Clear Table” option

how to define presentation style

Scroll all the way down to the bottom of the “Table Style” gallery. Then all you have to do is click on the “Clear Table” option to remove the table style.

Credit to  drobotdean  (on Freepik) for the featured image of this article (further edited).

Federal Energy Regulatory Commission Logo

Staff Presentation | Applications for Permits to Site Interstate Electric Transmission Facilities

Item E-2 | News Release  

Good morning, Chairman Phillips and Commissioners.

Item E-2 is a draft final rule that revises the Commission’s regulations governing applications for permits to site electric transmission facilities under section 216(b) of the Federal Power Act.

In the Energy Policy Act of 2005, Congress established a limited Federal role in electric transmission siting, which has traditionally resided solely with the States, by adding section 216 to the Federal Power Act.  Section 216(a) directs the Department of Energy (or “DOE”) to study electric transmission congestion and authorizes DOE to designate national interest electric transmission corridors (or “National Corridors”).  Section 216(b) authorizes the Commission, under specified circumstances, to issue permits to build or modify electric transmission facilities in National Corridors.  Pursuant to this statutory authority, the Commission added Part 50 to its regulations to define the permit application process, and the Commission modified existing Part 380, which implements the National Environmental Policy Act of 1969 (or “NEPA”).

In the Infrastructure Investment and Jobs Act of 2021 (or “the IIJA”), Congress amended section 216 in part to clarify the circumstances giving rise to the Commission’s jurisdiction.  With respect to the Commission’s siting authority, the IIJA clarified that the Commission may issue a permit if a State has denied an application.  The Act also amended section 216(e) to require the Commission to determine, as a precondition to a permit holder exercising eminent domain authority, that the permit holder has made “good faith efforts to engage with landowners and other stakeholders early in the applicable permitting process.”

To align the Commission’s regulations with the IIJA and to update certain regulatory requirements, the Commission issued a Notice of Proposed Rulemaking (or “NOPR”) on December 15, 2022, proposing revisions to Parts 50 and 380.  The Commission received over fifty comments in response to the NOPR, including from 14 State commissions, which informed the determinations in the draft final rule. 

The draft final rule adopts many of the regulatory changes proposed in the NOPR and makes additional modifications and clarifications throughout Parts 50 and 380.  However, the draft final rule reconsiders the NOPR proposal to eliminate the existing policy of a one-year delay between the filing of the relevant State siting applications and the commencement of the Commission’s pre-filing process.  The NOPR proposal would have allowed State siting proceedings and the Commission’s pre-filing process to proceed simultaneously.  But after further consideration and review of comments, including those shared by State commissioners at the February 28, 2024, meeting of the Joint Federal-State Task Force on Electric Transmission, the draft final rule declines to adopt the NOPR proposal to allow simultaneous processing. 

I will now highlight a few of the regulatory changes adopted in the draft final rule.

First, consistent with the IIJA’s amendments to section 216, the draft final rule clarifies that the Commission has the authority to issue permits to construct or modify electric transmission facilities in a National Corridor if a State has denied a siting application.  The draft final rule also updates and clarifies the definitions and project notification requirements set forth in Part 50.  

Second, the draft final rule codifies the Applicant Code of Conduct.  Compliance with the code of conduct is one way that an applicant may demonstrate that it has made good faith efforts to engage with landowners early in the applicable permitting process as required by section 216(e)(1).  The Applicant Code of Conduct includes recordkeeping and information-sharing requirements for engagement with affected landowners, as well as general prohibitions against misconduct.  The draft final rule also allows for alternative methods of demonstrating that an applicant meets the “good faith efforts” statutory standard.

Third, the draft final rule requires applicants to develop engagement plans that describe completed and planned outreach to environmental justice communities and Indian Tribes.  A Tribal Engagement Plan is being added to the draft final rule in response to comments.  Applicants will provide this information as part of a Project Participation Plan, which must be filed early in the pre-filing process.   The information gathered through tailored engagement will inform the application.

My colleague, Maggie Suter, from the Office of Energy Projects will now highlight some of the environmental information that an application must include. 

The draft final rule updates and clarifies the environmental information required for existing applicant-prepared resource reports.  The draft final rule also includes three new resource reports in which applicants must provide information regarding a proposed project’s impacts on air quality and environmental noise, on environmental justice communities, and on Tribal resources. 

As part of the new Air quality and environmental noise resource report, and consistent with the Commission’s obligations under NEPA and the Clean Air Act, the applicant must estimate emissions and noise from the proposed project and the corresponding impacts on air quality and the environment.  The report must also describe any proposed mitigation measures.  In addition, the draft final rule establishes an operational noise limit for proposed substations and related facilities at nearby noise-sensitive areas, such as schools, hospitals, or residences.

In the new Environmental justice resource report, the applicant must begin by using current guidance and data to identify environmental justice communities within the area of potential project impact.  Once environmental justice communities have been identified, the applicant must describe the impacts of project construction, operation, and maintenance on those communities.  In addition, the resource report must discuss cumulative impacts, describe any proposed mitigation measures, and describe any community input received on the proposed mitigation measures. 

The new Tribal resources resource report consolidates existing requirements that the applicant submit information describing the proposed project’s effects on Indian Tribes, Tribal lands, and Tribal resources.  The report also includes new requirements that the applicant identify potentially affected Tribes and describe the impacts of project construction, operation, and maintenance on Tribes and Tribal interests.  The draft final rule modifies the NOPR proposal by requiring the applicant to describe any proposed mitigation measures to avoid or minimize impacts on Tribal resources as well as any input received from Tribes on the proposed measures. 

If adopted by the Commission, the draft final rule will become effective 60 days after publication in the Federal Register .

Staff would like to thank all team members that contributed to this rulemaking, including staff from the Office of Energy Projects, the Office of General Counsel, the Office of Public Participation, the Office of Electric Reliability, the Office of Energy Policy and Innovation, and the Office of Energy Market Regulation.   

This concludes our presentation.  We are happy to answer any questions you may have.

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Sunshine notice | may 2024 commission meeting, innovations and efficiencies in generator interconnection workshop, staff presentation | building for the future through electric regional transmission planning and cost allocation.

The Met’s ‘Orfeo ed Euridice’ makes for a very welcoming underworld

Countertenor Anthony Roth Costanzo, soprano Ying Fang and choreographer Mark Morris light up Gluck’s setting of the Orpheus myth.

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NEW YORK — For a trip to hell and back, the Metropolitan Opera’s season-closing revival of Christoph Willibald Gluck’s “Orfeo ed Euridice” is journey full of pleasures.

The “beautiful simplicity” that Gluck called his “greatest labor” in setting the Orpheus myth (and the “noble simplicity” that poet Ranieri de’ Calzabigi similarly sought in his libretto) are carried through in every aspect of choreographer Mark Morris’s resuscitated staging. And just as that 18th-century duo dispensed with the excesses of Baroque opera-seria, Morris’s production — which premiered in 2007 — strips the myth into spare conceptualism with regularly scheduled wow moments. It’s a crisp, clean, often amusing and thoroughly enchanting production — the kind of thoughtful, uncluttered opera of which we could use much more.

Gluck’s 1762 interpretation pares the tale down to just a trio of voices and chorus, and this current cast works wonders: Countertenor Anthony Roth Costanzo sings the noble Orfeo, soprano Ying Fang sings the recently deceased Euridice and soprano Elena Villalón makes her Met debut as the cheeky Cupid Amore.

Costanzo, who is onstage and singing for the entirety of the opera’s uninterrupted three acts, brought to Orfeo a beautiful balance of mythic transparency, heroic humanity and intriguing mystery — he’s rendered here as a man in black with a guitar and silver spangled shoulders. (The countertenor David Daniels was the first man to sing the role at the Met for the premiere of the current production in 2007; subsequent revivals have cast mezzos like Stephanie Blythe and Jamie Barton.)

His mourning effectively echoed “the voice of the wood dove” through the first act, grieving with soft attack over the little black box of Euridice’s grave. And while there was some shaky footing in Costanzo’s introductory “Ah! se intorno a quest’uma funesta,” his voice swiftly sturdied, locking into a firm embrace with the orchestra. His song in the Elysian fields (“Che puro ciel”) was jewel-clear and soaring. And by the time we reached the demanding Act III aria — “Che faro senza Euridice?” — his tone was bright and gleaming — his one or two faltered notes promptly forgiven by a long and long-delayed ovation.

The rich, rounded voice of Chinese soprano Ying Fang made a lovely foil to the blade of Costanzo’s countertenor — a lovely soft-hard timbral fit that formed the tight braid of their third-act duet (“Vieni, appaga il tuo consorte”/“Viens, suis un époux”). She’s also a fine actress, with remarkable expressive range. I loved listening to her anguish between life and the “peaceful oblivion” of death in the final act. (However unfairly, she makes a fair point: If Orf can’t even look at her, why bother resurrecting?)

Elena Villalón was the surprise treat of the night as Amore, who descends from on high in a polo, khakis, sneakers and a pair of store-bought wings. She brought a big, wide, golden voice and surplus charm to the proceedings, with a sensational “Gli sguardi trattieni Amor” in Act I. Villalón also lit up Act III’s happy (and pleasantly hammy) ending.

Costanzo’s true counterpart in this love story is the chorus, which presides over the action from its station in the stands. Its 86 singers are a gallery of the dead: Among their ranks are kings, queens, nuns, nursemaids, Edwardian gentlemen, Victorian ladies, cowboys, baseball players. One could (and did) get very distracted scanning each for the suggestion of their stories. Vocally, I can’t recall this chorus sounding better — achieving misty lightness in Act I, appropriate fury in Act II and celebratory exuberance at the finale. (If you managed to see “ Only an Octave Apart ” — Costanzo’s 2022 cabaret with Justin Vivian Bond — the resounding interjections of “No!” from the chorus in “Deh placatevi con me” will inspire a smile.)

The Style section

The pouncing strings of the overture didn’t give so much as a glimpse of the music to come (Gluck pinned it on to satisfy the ceremonial demands of the Austrian emperor’s name day), but did offer a forecast of conductor J. David Jackson’s energetic evening from the podium.

A last-minute replacement for Christian Curnyn (who fell ill), Jackson brought admirably sustained vigor to Gluck’s score, moving things right along, attending the opera’s many dances with bright, bristly playing and brisk forward momentum — much of it driven by the harpsichord of Jonathan C. Kelly and the glimmering harp of Hannah Cope (a sound that belies how much heavy lifting it does in the score). I loved the darting violins and flourishes of oboe and flute that introduced the Elysian fields; and the triumphant throwdown of the finale has been stuck in my head since I left the hall.

The other star of this show is movement itself. Morris animates every inch of the opera — from the small gestures that cascade up the tiers of the chorus like leaves rising in an updraft to the whirling halo of dancers surrounding the grieving Orfeo. Bodies unfurl like banners, spin like tops, lock arms and cycle in circles. Gestures recur like musical themes: They sneak glances, they avert their gaze and cover their eyes, they crane their necks to the heavens, they sink to the floor.

The staging, too, indulged a sense of movement that yielded several spectacles — a seemingly endless stairway to the underworld descending from the rafters; a carousel stage revealing the unexpectedly detailed crags and tunnels of Hades; the hand-pushing parting of the choral stands, its imposing geometry catching harsh light.

Morris’s is a production that leaves plenty of room for everything you love about opera and refrains from extraneous massage of the material. The result is an underworld worth a visit — or two.

“Orfeo ed Eurydice” runs at the Metropolitan Opera through June 8, www.metopera.org .

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  26. Staff Presentation

    Good morning, Chairman Phillips and Commissioners. Item E-2 is a draft final rule that revises the Commission's regulations governing applications for permits to site electric transmission facilities under section 216(b) of the Federal Power Act.. In the Energy Policy Act of 2005, Congress established a limited Federal role in electric transmission siting, which has traditionally resided ...

  27. Met's "Orfeo ed Euridice" delivers simple pleasures at mythic scale

    The "beautiful simplicity" that Gluck called his "greatest labor" in setting the Orpheus myth (and the "noble simplicity" that poet Ranieri de' Calzabigi similarly sought in his ...