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How to write a great cover letter in 2024: tips and structure

young-woman-checking-her-cover-lette

A cover letter is a personalized letter that introduces you to a potential employer, highlights your qualifications, and explains why you're a strong fit for a specific job.

Hate or love them, these brief documents allow job seekers to make an impression and stand out from the pile of other applications. Penning a thoughtful cover letter shows the hiring team you care about earning the position.

Here’s everything you need to know about how to write a cover letter — and a great one, at that.

What is a cover letter and why does it matter?

A professional cover letter is a one-page document you submit alongside your CV or resume as part of a job application. Typically, they’re about half a page or around 150–300 words.

An effective cover letter doesn’t just rehash your CV; it’s your chance to highlight your proudest moments, explain why you want the job, and state plainly what you bring to the table.

Show the reviewer you’re likable, talented, and will add to the company’s culture . You can refer to previous jobs and other information from your CV, but only if it helps tell a story about you and your career choices .

What 3 things should you include in a cover letter?

A well-crafted cover letter can help you stand out to potential employers. To make your cover letter shine, here are three key elements to include:

1. Personalization

Address the hiring manager or recruiter by name whenever possible. If the job posting doesn't include a name, research to find out who will be reviewing applications. Personalizing your cover letter shows that you've taken the time to tailor your application to the specific company and role.

2. Highlight relevant achievements and skills

Emphasize your most relevant skills , experiences, and accomplishments that directly relate to the job you're applying for. Provide specific examples of how your skills have benefited previous employers and how they can contribute to the prospective employer's success. Use quantifiable achievements , such as improved efficiency, cost savings, or project success, to demonstrate your impact.

3. Show enthusiasm and fit

Express your enthusiasm for the company and the position you're applying for. Explain why you are interested in this role and believe you are a good fit for the organization. Mention how your values, goals, and skills align with the company's mission and culture. Demonstrating that you've done your research can make a significant impression.

What do hiring managers look for in a cover letter?

Employers look for several key elements in a cover letter. These include:

Employers want to see that your cover letter is specifically tailored to the position you are applying for. It should demonstrate how your skills, experiences, and qualifications align with the job requirements.

Clear and concise writing

A well-written cover letter is concise, easy to read, and error-free. Employers appreciate clear and effective communication skills , so make sure your cover letter showcases your ability to express yourself effectively.

Demonstrated knowledge of the company

Employers want to see that you are genuinely interested in their organization. Mention specific details about the company, such as recent achievements or projects, to show that you are enthusiastic about joining their team.

Achievements and accomplishments

Highlight your relevant achievements and accomplishments that demonstrate your qualifications for the position. Use specific examples to showcase your skills and show how they can benefit the employer.

Enthusiasm and motivation

Employers want to hire candidates who are excited about the opportunity and motivated to contribute to the company's success. Express your enthusiasm and passion for the role and explain why you are interested in working for the company.

Professionalism

A cover letter should be professional in tone and presentation. Use formal language, address the hiring manager appropriately, and follow standard business letter formatting.

excited-woman-in-her-office-how-to-write-a-cover-letter

How do you structure a cover letter?

A well-structured cover letter follows a specific format that makes it easy for the reader to understand your qualifications and enthusiasm for the position. Here's a typical structure for a cover letter:

Contact information

Include your name, address, phone number, and email address at the top of the letter. Place your contact information at the beginning so that it's easy for the employer to reach you.

Employer's contact information

Opening paragraph, middle paragraph(s), closing paragraph, complimentary close, additional contact information.

Repeat your contact information (name, phone number, and email) at the end of the letter, just in case the employer needs it for quick reference.

Remember to keep your cover letter concise and focused. It should typically be no more than one page in length. Proofread your letter carefully to ensure it is free from spelling and grammatical errors. Tailor each cover letter to the specific job application to make it as relevant and impactful as possible.

How to write a good cover letter (with examples)

The best letters are unique, tailored to the job description, and written in your voice — but that doesn’t mean you can’t use a job cover letter template.

Great cover letters contain the same basic elements and flow a certain way. Take a look at this cover letter structure for ref erence while you construct your own.

1. Add a header and contact information

While reading your cover letter, the recruiter shouldn’t have to look far to find who wrote it. Your document should include a basic heading with the following information:

  • Pronouns (optional)
  • Location (optional)
  • Email address
  • Phone number (optional)
  • Relevant links, such as your LinkedIn profile , portfolio, or personal website (optional)

You can pull this information directly from your CV. Put it together, and it will look something like this:

Christopher Pike

San Francisco, California

[email protected]

Alternatively, if the posting asks you to submit your cover letter in the body of an email, you can include this information in your signature. For example:

Warm regards,

Catherine Janeway

Bloomington, Indiana

[email protected]

(555) 999 - 2222

man-using-his-laptop-while-smiling-how-to-write-a-cover-letter

2. Include a personal greeting

Always begin your cover letter by addressing the hiring manager — preferably by name. You can use the person’s first and last name. Make sure to include a relevant title, like Dr., Mr., or Ms. For example, “Dear Mr. John Doe.”

Avoid generic openings like “To whom it may concern,” “Dear sir or madam,” or “Dear hiring manager.” These introductions sound impersonal — like you’re copy-pasting cover letters — and can work against you in the hiring process.

Be careful, though. When using someone’s name, you don’t want to use the wrong title or accidentally misgender someone. If in doubt, using only their name is enough. You could also opt for a gender-neutral title, like Mx.

Make sure you’re addressing the right person in your letter — ideally, the person who’s making the final hiring decision. This isn’t always specified in the job posting, so you may have to do some research to learn the name of the hiring manager.

3. Draw them in with an opening story

The opening paragraph of your cover letter should hook the reader. You want it to be memorable, conversational, and extremely relevant to the job you’re pursuing. 

There’s no need for a personal introduction — you’ve already included your name in the heading. But you should make reference to the job you’re applying for. A simple “Thank you for considering my application for the role of [job title] at [company],” will suffice.

Then you can get into the “Why” of your job application. Drive home what makes this specific job and this company so appealing to you. Perhaps you’re a fan of their products, you’re passionate about their mission, or you love their brand voice. Whatever the case, this section is where you share your enthusiasm for the role.

Here’s an example opening paragraph. In this scenario, you’re applying for a digital marketing role at a bicycle company:

“Dear Mr. John Doe,

Thank you for considering my application for the role of Marketing Coordinator at Bits n’ Bikes.

My parents bought my first bike at one of your stores. I’ll never forget the freedom I felt when I learned to ride it. My father removed my training wheels, and my mom sent me barrelling down the street. You provide joy to families across the country — and I want to be part of that.”

4. Emphasize why you’re best for the job

Your next paragraphs should be focused on the role you’re applying to. Highlight your skill set and why you’re a good fit for the needs and expectations associated with the position. Hiring managers want to know what you’ll bring to the job, not just any role.

Start by studying the job description for hints. What problem are they trying to solve with this hire? What skills and qualifications do they mention first or more than once? These are indicators of what’s important to the hiring manager.

Search for details that match your experience and interests. For example, if you’re excited about a fast-paced job in public relations, you might look for these elements in a posting:

  • They want someone who can write social media posts and blog content on tight deadlines
  • They value collaboration and input from every team member
  • They need a planner who can come up with strong PR strategies

Highlight how you fulfill these requirements:

“I’ve always been a strong writer. From blog posts to social media, my content pulls in readers and drives traffic to product pages. For example, when I worked at Bits n’ Bikes, I developed a strategic blog series about bike maintenance that increased our sales of spare parts and tools by 50% — we could see it in our web metrics.

Thanks to the input of all of our team members, including our bike mechanics, my content delivered results.”

5. End with a strong closing paragraph and sign off gracefully

Your closing paragraph is your final chance to hammer home your enthusiasm about the role and your unique ability to fill it. Reiterate the main points you explained in the body paragraphs and remind the reader of what you bring to the table.

You can also use the end of your letter to relay other important details, like whether you’re willing to relocate for the job.

When choosing a sign-off, opt for a phrase that sounds professional and genuine. Reliable options include “Sincerely” and “Kind regards.”

Here’s a strong closing statement for you to consider:

“I believe my enthusiasm, skills, and work experience as a PR professional will serve Bits n’ Bikes very well. I would love to meet to further discuss my value-add as your next Director of Public Relations. Thank you for your consideration. I hope we speak soon.

man-reading-carefully-how-to-write-a-cover-letter

Tips to write a great cover letter that compliments your resume

When writing your own letter, try not to copy the example excerpts word-for-word. Instead, use this cover letter structure as a baseline to organize your ideas. Then, as you’re writing, use these extra cover letter tips to add your personal touch:

  • Keep your cover letter different from your resume : Your cover letter should not duplicate the information on your resume. Instead, it should provide context and explanations for key points in your resume, emphasizing how your qualifications match the specific job you're applying for.
  • Customize your cover letter . Tailor your cover letter for each job application. Address the specific needs of the company and the job posting, demonstrating that you've done your homework and understand their requirements.
  • Show enthusiasm and fit . Express your enthusiasm for the company and position in the cover letter. Explain why you are interested in working for this company and how your values, goals, and skills align with their mission and culture.
  • Use keywords . Incorporate keywords from the job description and industry terms in your cover letter. This can help your application pass through applicant tracking systems (ATS) and demonstrate that you're well-versed in the field.
  • Keep it concise . Your cover letter should be succinct and to the point, typically no more than one page. Focus on the most compelling qualifications and experiences that directly support your application.
  • Be professional . Maintain a professional tone and structure in your cover letter. Proofread it carefully to ensure there are no errors.
  • Address any gaps or concerns . If there are gaps or concerns in your resume, such as employment gaps or a change in career direction, briefly address them in your cover letter. Explain any relevant circumstances and how they have shaped your qualifications and determination.
  • Provide a call to action . Conclude your cover letter with a call to action, inviting the employer to contact you for further discussion. Mention that you've attached your resume for their reference.
  • Follow the correct format . Use a standard cover letter format like the one above, including your contact information, a formal salutation, introductory and closing paragraphs, and your signature. Ensure that it complements your resume without redundancy.
  • Pick the right voice and tone . Try to write like yourself, but adapt to the tone and voice of the company. Look at the job listing, company website, and social media posts. Do they sound fun and quirky, stoic and professional, or somewhere in-between? This guides your writing style.
  • Tell your story . You’re an individual with unique expertise, motivators, and years of experience. Tie the pieces together with a great story. Introduce how you arrived at this point in your career, where you hope to go , and how this prospective company fits in your journey. You can also explain any career changes in your resume.
  • Show, don’t tell . Anyone can say they’re a problem solver. Why should a recruiter take their word for it if they don’t back it up with examples? Instead of naming your skills, show them in action. Describe situations where you rose to the task, and quantify your success when you can.
  • Be honest . Avoid highlighting skills you don’t have. This will backfire if they ask you about them in an interview. Instead, shift focus to the ways in which you stand out.
  • Avoid clichés and bullet points . These are signs of lazy writing. Do your best to be original from the first paragraph to the final one. This highlights your individuality and demonstrates the care you put into the letter.
  • Proofread . Always spellcheck your cover letter. Look for typos, grammatical errors, and proper flow. We suggest reading it out loud. If it sounds natural rolling off the tongue, it will read naturally as well.

woman-writing-on-her-notebook-how-to-write-a-cover-letter

Common cover letter writing FAQs

How long should a cover letter be.

A cover letter should generally be concise and to the point. It is recommended to keep it to one page or less, focusing on the most relevant information that highlights your qualifications and fits the job requirements.

Should I include personal information in a cover letter?

While it's important to introduce yourself and provide your contact information, avoid including personal details such as your age, marital status, or unrelated hobbies. Instead, focus on presenting your professional qualifications and aligning them with the job requirements.

Can I use the same cover letter for multiple job applications?

While it may be tempting to reuse a cover letter, it is best to tailor each cover letter to the specific job you are applying for. This allows you to highlight why you are a good fit for that particular role and show genuine interest in the company.

Do I need to address my cover letter to a specific person?

Whenever possible, it is advisable to address your cover letter to a specific person, such as the hiring manager or recruiter. If the job posting does not provide this information, try to research and find the appropriate contact. If all else fails, you can use a generic salutation such as "Dear Hiring Manager."

Should I include references in my cover letter?

It is generally not necessary to include references in your cover letter. Save this information for when the employer explicitly requests it. Instead, focus on showcasing your qualifications and achievements that make you a strong candidate for the position.

It’s time to start writing your stand-out cover letter

The hardest part of writing is getting started. 

Hopefully, our tips gave you some jumping-off points and confidence . But if you’re really stuck, looking at cover letter examples and resume templates will help you decide where to get started. 

There are numerous sample cover letters available online. Just remember that you’re a unique, well-rounded person, and your cover letter should reflect that. Using our structure, you can tell your story while highlighting your passion for the role. 

Doing your research, including strong examples of your skills, and being courteous is how to write a strong cover letter. Take a breath , flex your fingers, and get typing. Before you know it, your job search will lead to a job interview.

If you want more personalized guidance, a specialized career coach can help review, edit, and guide you through creating a great cover letter that sticks.

Ace your job search

Explore effective job search techniques, interview strategies, and ways to overcome job-related challenges. Our coaches specialize in helping you land your dream job.

Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

3 cover letter examples to help you catch a hiring manager’s attention

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How to Write a Cover Letter [Full Guide & Examples for 2024]

Background Image

After weeks of heavy job searching, you’re almost there!

You’ve perfected your resume.

You’ve short-listed the coolest jobs you want to apply for.

You’ve even had a friend train you for every single interview question out there.

But then, before you can send in your application and call it a day, you remember that you need to write a cover letter too.

So now, you’re stuck staring at a blank page, wondering where to start...

Don’t panic! We’ve got you covered. Writing a cover letter is a lot simpler than you might think. 

In this guide, we’re going to teach you how to write a cover letter that gets you the job you deserve.

We're going to cover:

What Is a Cover Letter?

  • How to Write the Perfect Cover Letter, Step by Step
  • 15+ Job-Winning Cover Letter Examples

Let’s get started.

A cover letter is a document that you submit as part of your job application, alongside your resume or CV.

The purpose of a cover letter is to introduce you and briefly summarize your professional background. On average, it should be around 250 to 400 words long .

A good cover letter is supposed to impress the hiring manager and convince them you’re worth interviewing as a candidate.

So, how can your cover letter achieve this?

First of all, it should complement your resume, not copy it. Your cover letter is your chance to elaborate on important achievements, skills, or anything else that your resume doesn’t give you the space to cover. 

For example, if you have an employment gap on your resume, the cover letter is a great place to explain why it happened and how it helped you grow as a person. 

If this is your first time writing a cover letter, writing about yourself might seem complicated. But don’t worry—you don’t need to be super creative or even a good writer .

All you have to do is follow this tried and tested cover letter structure:

structure of a cover letter

  • Header. Add all the necessary contact information at the top of your cover letter.
  • Formal greeting. Choose an appropriate way to greet your target audience.
  • Introduction. Introduce yourself in the opening paragraph and explain your interest in the role.
  • Body. Elaborate on why you’re the best candidate for the job and a good match for the company. Focus on “selling” your skills, achievements, and relevant professional experiences.
  • Conclusion. Summarize your key points and wrap it up professionally.

Now, let’s take a look at an example of a cover letter that follows our structure perfectly:

How to Write a Cover Letter

New to cover letter writing? Give our cover letter video a watch before diving into the article!

When Should You Write a Cover Letter?

You should always include a cover letter in your job application, even if the hiring manager never reads it. Submitting a cover letter is as important as submitting a resume if you want to look like a serious candidate.

If the employer requests a cover letter as part of the screening process, not sending one is a huge red flag and will probably get your application tossed into the “no” pile immediately.

On the other hand, if the job advertisement doesn’t require a cover letter from the candidates, adding one shows you went the extra mile.

Putting in the effort to write a cover letter can set you apart from other candidates with similar professional experience and skills, and it could even sway the hiring manager to call you for an interview if you do it right.

Need to write a letter to help get you into a good school or volunteer program? Check out our guide to learn how to write a motivation letter !

How to Write the Perfect Cover Letter

Now that you know what a cover letter is, it’s time to learn how to write one!

We’ll go through the process in detail, step by step.

#1. Choose the Right Cover Letter Template

A good cover letter is all about leaving the right first impression.

So, what’s a better way to leave a good impression than a well-formatted, stylish template?

cover letter templates for 2024

Just choose one of our hand-picked cover letter templates , and you’ll be all set in no time!

As a bonus, our intuitive AI will even give you suggestions on how to improve your cover letter as you write it. You’ll have the perfect cover letter done in minutes!

cover letter templates

#2. Put Contact Information in the Header

As with a resume, it’s important to 

start your cover letter

 with your contact details at the top. These should be in your cover letter’s header, separated neatly from the bulk of your text.

Contact Information on Cover Letter

Here, you want to include all the essential contact information , including:

  • Full Name. Your first and last name should stand out at the top.
  • Job Title. Match the professional title underneath your name to the exact job title of the position you’re applying for. Hiring managers often hire for several roles at once, so giving them this cue about what role you’re after helps things go smoother.
  • Email Address. Always use a professional and easy-to-spell email address. Ideally, it should combine your first and last names.
  • Phone Number. Add a number where the hiring manager can easily reach you.
  • Location. Add your city and state/country, no need for more details.
  • Relevant Links (optional). You can add links to websites or social media profiles that are relevant to your field. Examples include a LinkedIn profile , Github, or an online portfolio.

Then it’s time to add the recipient’s contact details, such as:

  • Hiring Manager's Name. If you can find the name of the hiring manager, add it.
  • Hiring Manager's Title. While there’s no harm in writing “hiring manager,” if they’re the head of the department, we recommend you use that title accordingly.
  • Company Name. Make sure to write the name of the company you're applying to.
  • Location. The city and state/country are usually enough information here, too.
  • Date of Writing (Optional). You can include the date you wrote your cover letter for an extra professional touch.

matching resume and cover letter

#3. Address the Hiring Manager

Once you’ve properly listed all the contact information, it’s time to start writing the content of the cover letter.

The first thing you need to do here is to address your cover letter directly to the hiring manager.

In fact, you want to address the hiring manager personally .

Forget the old “Dear Sir or Madam” or the impersonal “To Whom It May Concern.” You want to give your future boss a good impression and show them that you did your research before sending in your application.

No one wants to hire a job seeker who just spams 20+ companies and hopes something sticks with their generic approach

So, how do you find out who’s the hiring manager?

First, check the job ad. The hiring manager’s name might be listed somewhere in it.

If that doesn’t work, check the company’s LinkedIn page. You just need to look up the head of the relevant department you’re applying to, and you’re all set.

For example, if you’re applying for the position of Communication Specialist at Novorésumé. The hiring manager is probably the Head of Communications or the Chief Communications Officer.

Here’s what you should look for on LinkedIn:

linkedin search cco

And there you go! You have your hiring manager.

But let’s say you’re applying for a position as a server . In that case, you’d be looking for the “restaurant manager” or “food and beverage manager.”

If the results don’t come up with anything, try checking out the “Team” page on the company website; there’s a good chance you’ll at least find the right person there.

Make sure to address them as Mr. or Ms., followed by their last name. If you’re not sure about their gender or marital status, you can just stick to their full name, like so:

  • Dear Mr. Kurtuy,
  • Dear Andrei Kurtuy,

But what if you still can’t find the hiring manager’s name, no matter where you look?

No worries. You can direct your cover letter to the company, department, or team as a whole, or just skip the hiring manager’s name.

  • Dear [Department] Hiring Manager
  • Dear Hiring Manager
  • Dear [Department] Team
  • Dear [Company Name]

Are you applying for a research position? Learn how to write an academic personal statement .

#4. Write an Eye-Catching Introduction

First impressions matter, especially when it comes to your job search.

Hiring managers get hundreds, sometimes even thousands, of applications. Chances are, they’re not going to be reading every single cover letter end-to-end.

So, it’s essential to catch their attention from the very first paragraph.

The biggest problem with most opening paragraphs is that they’re usually extremely generic. Here’s an example:

  • My name is Jonathan, and I’d like to work as a Sales Manager at XYZ Inc. I’ve worked as a Sales Manager at MadeUpCompany Inc. for 5+ years, so I believe that I’d be a good fit for the position.

See the issue here? This opening paragraph doesn’t say anything except the fact that you’ve worked the job before.

And do you know who else has similar work experience? All the other applicants you’re competing with.

Instead, you want to start with some of your top achievements to grab the reader’s attention. And to get the point across, the achievements should be as relevant as possible to the position.

Your opening paragraph should also show the hiring manager a bit about why you want this specific job. For example, mention how the job relates to your plans for the future or how it can help you grow professionally. This will show the hiring manager that you’re not just applying left and right—you’re actually enthusiastic about getting this particular role.

Now, let’s make our previous example shine:

Dear Mr. Smith,

My name’s Michael, and I’d like to help XYZ Inc. hit and exceed its sales goals as a Sales Manager. I’ve worked as a Sales Representative with Company X, another fin-tech company , for 3+ years, where I generated an average of $30,000+ in sales per month and beat the KPIs by around 40%. I believe that my previous industry experience, passion for finance , and excellence in sales make me the right candidate for the job.

The second candidate starts with what they can do for the company in the future and immediately lists an impressive and relevant achievement. Since they’re experienced in the same industry and interested in finance, the hiring manager can see they’re not just a random applicant.

From this introduction, it’s safe to say that the hiring manager would read the rest of this candidate’s cover letter.

#5. Use the Cover Letter Body for Details

The next part of your cover letter is where you can go into detail about what sets you apart as a qualified candidate for the job.

The main thing you need to remember here is that you shouldn’t make it all about yourself . Your cover letter is supposed to show the hiring manager how you relate to the job and the company you’re applying to.

No matter how cool you make yourself sound in your cover letter, if you don’t tailor it to match what the hiring manager is looking for, you’re not getting an interview.

To get this right, use the job ad as a reference when writing your cover letter. Make sure to highlight skills and achievements that match the job requirements, and you’re good to go.

Since this part of your cover letter is by far the longest, you should split it into at least two paragraphs.

Here’s what each paragraph should cover:

Explain Why You’re the Perfect Candidate for the Role

Before you can show the hiring manager that you’re exactly what they’ve been looking for, you need to know what it is they’re looking for.

Start by doing a bit of research. Learn what the most important skills and responsibilities of the role are according to the job ad, and focus on any relevant experience you have that matches them.

For example, if you’re applying for the position of a Facebook Advertiser. The top requirements on the job ad are:

  • Experience managing a Facebook ad budget of $10,000+ / month
  • Some skills in advertising on other platforms (Google Search + Twitter)
  • Excellent copywriting skills

So, in the body of your cover letter, you need to show how you meet these requirements. Here’s an example of what that can look like:

In my previous role as a Facebook Marketing Expert at XYZ Inc. I handled customer acquisition through ads, managing a monthly Facebook ad budget of $40,000+ . As the sole digital marketer at the company, I managed the ad creation and management process end-to-end. I created the ad copy and images, picked the targeting, ran optimization trials, and so on.

Other than Facebook advertising, I’ve also delved into other online PPC channels, including:

  • Google Search

Our example addresses all the necessary requirements and shows off the candidate’s relevant skills.

Are you a student applying for your first internship? Learn how to write an internship cover letter with our dedicated guide.

Explain Why You’re a Good Fit for the Company

As skilled and experienced as you may be, that’s not all the hiring manager is looking for.

They also want someone who’s a good fit for their company and who actually wants to work there.

Employees who don’t fit in with the company culture are likely to quit sooner or later. This ends up costing the company a ton of money, up to 50% of the employee’s annual salary , so hiring managers vet candidates very carefully to avoid this scenario.

So, you have to convince the hiring manager that you’re passionate about working with them.

Start by doing some research about the company. You want to know things like:

  • What’s the company’s business model?
  • What’s the company’s product or service? Have you used it?
  • What’s the company’s culture like?

Chances are, you’ll find all the information you need either on the company website or on job-search websites like Jobscan or Glassdoor.

Then, pick your favorite thing about the company and talk about it in your cover letter.

But don’t just describe the company in its own words just to flatter them. Be super specific—the hiring manager can see through any fluff.

For example, if you’re passionate about their product and you like the company’s culture of innovation and independent work model, you can write something like:

I’ve personally used the XYZ Smartphone, and I believe that it’s the most innovative tech I’ve used in years. The features, such as Made-Up-Feature #1 and Made-Up-Feature #2, were real game changers for the device.

I really admire how Company XYZ strives for excellence in all its product lines, creating market-leading tech. As someone who thrives in a self-driven environment, I truly believe that I’ll be a great match for your Product Design team.

So, make sure to do your fair share of research and come up with good reasons why you're applying to that specific company.

Is the company you want to work for not hiring at the moment? Check out our guide to writing a letter of interest .

#6. Wrap It Up and Sign It

Finally, it’s time to conclude your cover letter.

In the final paragraph, you want to:

  • Wrap up any points you couldn't make in the previous paragraphs. Do you have anything left to say? If there’s any other information that could help the hiring manager make their decision, mention it here. If not, just recap your key selling points so far, such as key skills and expertise.
  • Express gratitude. Politely thanking the hiring manager for their time is always a good idea.
  • Finish the cover letter with a call to action. The very last sentence in your cover letter should be a call to action. This means you should ask the hiring manager to do something, like call you and discuss your application or arrange an interview.
  • Remember to sign your cover letter. Just add a formal closing line and sign your name at the bottom.

Here’s an example of how to end your cover letter :

I hope to help Company X make the most of their Facebook marketing initiatives. I'd love to further discuss how my previous success at XYZ Inc. can help you achieve your Facebook marketing goals. Please don’t hesitate to reach out to me at the provided email address or phone number so that we may arrange an interview.

Thank you for your consideration,

Alice Richards

Feel free to use one of these other popular closing lines for your cover letter:

  • Best Regards,
  • Kind Regards,

Cover Letter Writing Checklist

Once you’re done with your cover letter, it’s time to check if it meets all industry requirements. 

Give our handy cover letter writing checklist a look to make sure:

Does your cover letter heading include all essential information?

  • Professional Email
  • Phone Number
  • Relevant Links

Do you address the right person? 

  • The hiring manager in the company
  • Your future direct supervisor
  • The company/department in general

Does your introductory paragraph grab the reader's attention?

  • Did you mention some of your top achievements?
  • Did you use numbers and facts to back up your experience?
  • Did you convey enthusiasm for the specific role?

Do you show that you’re the right candidate for the job?

  • Did you identify the core requirements for the role?
  • Did you show how your experiences helped you fit the requirements perfectly?

Do you convince the hiring manager that you’re passionate about the company you’re applying to?

  • Did you identify the top 3 things that you like about the company?
  • Did you avoid generic reasons for explaining your interest in the company?

Did you conclude your cover letter properly?

  • Did you recap your key selling points in the conclusion?
  • Did you end your cover letter with a call to action?
  • Did you use the right formal closing line and sign your name?

15 Cover Letter Tips

Now you’re all set to write your cover letter! 

Before you start typing, here are some cover letter tips to help take your cover letter to the next level:

  • Customize Your Cover Letter for Each Job. Make sure your cover letter is tailored to the job you're applying for. This shows you're not just sending generic applications left and right, and it tells the hiring manager you’re the right person for the job.
  • Showcase Your Skills. Talk about how your skills meet the company’s needs. And while your hard skills should be front and center, you shouldn’t underestimate your soft skills in your cover letter either.
  • Avoid Fluff. Don’t make any generic statements you can’t back up. The hiring manager can tell when you’re just throwing words around, and it doesn’t make your cover letter look good.
  • Use Specific Examples. Instead of saying you're great at something, give an actual example to back up your claim. Any data you can provide makes you sound more credible, so quantify your achievements. For example, give numbers such as percentages related to your performance and the timeframe it took to accomplish certain achievements.
  • Research the Company. Always take time to learn about the company you're applying to. Make sure to mention something about them in your cover letter to show the hiring manager that you're interested.
  • Follow the Application Instructions. If the job posting asks for something specific in your cover letter or requires a certain format, make sure you include it. Not following instructions can come off as unattentive or signal to the hiring manager that you’re not taking the job seriously.
  • Use the Right Template and Format. Choose the right cover letter format and adapt your cover letter’s look to the industry you’re applying for. For example, if you’re aiming for a job in Law or Finance, you should go for a cleaner, more professional look. But if you’re applying for a field that values innovation, like IT or Design, you have more room for creativity.
  • Express Your Enthusiasm. Let the hiring manager know why you're excited about the job. Your passion for the specific role or the field in general can be a big selling point, and show them that you’re genuinely interested, not just applying left and right.
  • Address Any Gaps. If there are any employment gaps in your resume , your cover letter is a great place to mention why. Your resume doesn’t give you enough space to elaborate on an employment gap, so addressing it here can set hiring managers at ease—life happens, and employers understand.
  • Avoid Quirky Emails. Your email address should be presentable. It’s hard for a hiring manager to take you seriously if your email address is “[email protected].” Just use a [email protected] format.
  • Check Your Contact Information. Typos in your email address or phone number can mean a missed opportunity. Double-check these before sending your application.
  • Mention if You Want to Relocate. If you’re looking for a job that lets you move somewhere else, specify this in your cover letter.
  • Keep It Brief. You want to keep your cover letter short and sweet. Hiring managers don’t have time to read a novel, so if you go over one page, they simply won’t read it at all.
  • Use a Professional Tone. Even though a conversational tone isn’t a bad thing, remember that it's still a formal document. Show professionalism in your cover letter by keeping slang, jargon, and emojis out of it.
  • Proofread Carefully. Typos and grammar mistakes are a huge deal-breaker. Use a tool like Grammarly or QuillBot to double-check your spelling and grammar, or even get a friend to check it for you.

15+ Cover Letter Examples

Need some inspiration? Check out some perfect cover letter examples for different experience levels and various professions.

5+ Cover Letter Examples by Experience

#1. college student cover letter example.

college or student cover letter example

Check out our full guide to writing a college student cover letter here.

#2. Middle Management Cover Letter Example

Middle Management Cover Letter

Check out our full guide to writing a project manager cover letter here.

#3. Team Leader Cover Letter Example

Team Leader Cover Letter Example

Check out our full guide to writing a team leader cover letter here.

#4. Career Change Cover Letter Example

Career Change Cover Letter

Check out our full guide to a career change resume and cover letter here.

#5. Management Cover Letter Example

Management Cover Letter Example

Check out our full guide to writing a management cover letter here.

#6. Senior Executive Cover Letter Example

Senior Executive Cover Letter Example

Check out our full guide to writing an executive resume here.

9+ Cover Letter Examples by Profession

#1. it cover letter example.

IT Cover Letter Example

Check out our full guide to writing an IT cover letter here.

#2. Consultant Cover Letter Example

Consultant Cover Letter Example

Check out our full guide to writing a consultant cover letter here.

#3. Human Resources Cover Letter

Human Resources Cover Letter

Check out our full guide to writing a human resources cover letter here.

#4. Business Cover Letter Example

Business Cover Letter Example

Check out our full guide to writing a business cover letter here.

#5. Sales Cover Letter Example

Sales Cover Letter Example

Check out our full guide to writing a sales cover letter here.

#6. Social Worker Cover Letter

Social Worker Cover Letter

Check out our full guide to writing a social worker cover letter here.

#7. Lawyer Cover Letter

Lawyer Cover Letter

Check out our full guide to writing a lawyer cover letter here.

#8. Administrative Assistant Cover Letter

Administrative Assistant Cover Letter

Check out our full guide to writing an administrative assistant cover letter here.

#9. Engineering Cover Letter Example

Engineering Cover Letter Example

Check out our full guide to writing an engineer cover letter here.

#10. Receptionist Cover Letter Example

Receptionist Cover Letter Example

Check out our full guide to writing a receptionist cover letter here.

Need more inspiration? Check out these cover letter examples to learn what makes them stand out.

Plug & Play Cover Letter Template

Not sure how to start your cover letter? Don’t worry!

Just copy and paste our free cover letter template into the cover letter builder, and swap out the blanks for your details.

[Your Full Name]

[Your Profession]

[Your Phone Number]

[Your Email Address]

[Your Location]

[Your LinkedIn Profile URL (optional)]

[Your Personal Website URL (optional)]

[Recipient's Name, e.g., Jane Doe],

[Recipient's Position, e.g., Hiring Manager]

[Company Name, e.g., ABC Corporation]

[Company Address]

[City, State/Country]

Dear [Recipient's Name],

As a seasoned [Your Profession] with [Number of Years of Experience] years of industry experience, I am eager to express my interest in the [Job Title] position at [Company Name]. With my experience in [Your Industry/Sector] and the successes I've achieved throughout my education and career, I believe I can bring unique value and creativity to your team.

In my current role as [Your Current Job Title], I've taken the lead on more than [Number of Projects/Assignments] projects, some valued up to $[Highest Project Value]. I pride myself on consistently exceeding client expectations and have successfully [Mention a Key Achievement] in just a [Amount of Time] through [Skill] and [Skill].

I've collaborated with various professionals, such as [List Roles], ensuring that all [projects/tasks] meet [relevant standards or objectives]. This hands-on experience, coupled with my dedication to understanding each [client's/customer's] vision, has equipped me to navigate and deliver on complex projects.

My key strengths include:

  • Improving [Achievement] by [%] over [Amount of Time] which resulted in [Quantified Result].
  • Optimizing [Work Process/Responsibility] which saved [Previous Employer] [Amount of Time/Budget/Other Metric] over [Weeks/Months/Years]
  • Spearheading team of [Number of People] to [Task] and achieving [Quantified Result].

Alongside this letter, I've attached my resume. My educational background, a [Your Degree] with a concentration in [Your Specialization], complements the practical skills that I'm particularly eager to share with [Company Name].

I'm excited about the possibility of contributing to [Something Notable About the Company or Its Mission]. I'd be grateful for the chance to delve deeper into how my expertise aligns with your needs.

Thank you for considering my application, and I look forward to hearing from you soon.

The Heart of Your Job Search - Creating a Killer Resume

Your cover letter is only as good as your resume. If either one is weak, your entire application falls through.

After all, your cover letter is meant to complement your resume. Imagine going through all this effort to leave an amazing first impression in your cover letter, only for the hiring manager to never read it because your resume was mediocre.

But don’t worry; we’ve got you covered here, too.

Check out our dedicated guide on how to make a resume and learn everything you need to know to land your dream job!

Just pick one of our resume templates and start writing your own job-winning resume.

resume examples for cover letters

Key Takeaways

Now that we’ve walked you through all the steps of writing a cover letter, let’s summarize everything we’ve learned:

  • A cover letter is a 250 - 400 word document that’s meant to convince the hiring manager that you’re the best candidate for the job.
  • Your job application should always include a cover letter alongside your resume.
  • To grab the hiring manager’s attention, write a strong opening paragraph. Mention who you are, why you’re applying, and a standout achievement to pique their interest.
  • Your cover letter should focus on why you’re the perfect candidate for the job and why you’re passionate about working in this specific company.
  • Use the body of your cover letter to provide details on your skills, achievements, and qualifications, as well as make sure to convey your enthusiasm throughout your whole cover letter.
  • Recap your key selling points towards the end of your cover letter, and end it with a formal closing line and your full name signed underneath.

At Novorésumé, we’re committed to helping you get the job you deserve every step of the way! 

Follow our career blog for more valuable advice, or check out some of our top guides, such as:

  • How to Make a Resume in 2024 | Beginner's Guide
  • How to Write a CV (Curriculum Vitae) in 2024 [31+ Examples]
  • 35+ Job Interview Questions and Answers [Full List]

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The 46 Best Cover Letter Examples: What They Got Right

Amanda Zantal-Wiener

Published: May 22, 2024

I’ve sent plenty of cover letters throughout my career, so I know it isn’t usually fun to write one. Fortunately, the cover letter examples I painstakingly gathered below show that it’s possible to have a little fun with your job search — and maybe even make yourself a better candidate in the process.

 person types of a cover letter

I was shocked upon learning 45% of job seekers don’t include a cover letter when applying for a job. I definitely don’t recommend following the crowd on this matter because your cover letter is a chance to tell the stories your resume only outlines.

It’s an opportunity for you to highlight your creativity at the earliest stage of the recruitment process.

Are you ready to showcase your unique skills and experience? Or are you looking for more tips and cover letter inspiration?

Keep reading for 40+ cover letter examples, then check out tips for cover letter formatting and what makes a cover letter great.

→ Click here to access 5 free cover letter templates [Free Download]

Table of Contents

Customizable Cover Letter Examples

Best cover letter examples, short cover letter examples, creative cover letter examples, job cover letter examples, career cover letter examples, what’s on a cover letter, what makes a great cover letter.

In a hurry for a cover letter example you can download and customize? Check out the ones below from HubSpot’s cover letter template kit .

1. Standard Cover Letter Example

good job cover letter example

5 Free Cover Letter Templates

Five fill-in-the-blank cover letter templates to help you impress recruiters.

  • Standard Cover Letter Template
  • Entry-Level Cover Letter Template
  • Data-Driven Cover Letter Template

You're all set!

Click this link to access this resource at any time.

What does a good cover letter look like in practice, and how can you make yours stand out? I found six examples from job seekers who decided to do things a bit differently.

Note: Some of these cover letters include real company names and NSFW language that I've covered up.

4. The Cover Letter That Explains ‘Why,’ Not Just ‘How’

You may already know how to talk about how you’ll best execute a certain role in your cover letter. But there’s another question you might want to answer: Why the heck do you want to work here?

The Muse , a career guidance site, says that it’s often best to lead with the why — especially if it makes a good story.

I advise against blathering on and on, but a brief tale that illuminates your desire to work for that particular employer can really make you stand out.

good job cover letter example

good job cover letter example

In an increasingly digitized world, where customer-centric strategies are vital for business success, I am thrilled to apply for the [Job Title] position at HubSpot."

Unhelpful Cover Letter Introduction:

"To Whom it May Concern,

I am applying for the [Job Title] position at HubSpot. I have some experience in marketing and can help your clients grow their businesses."

Relevant Professional Experience

It can be tempting to use the same cover letter for every job. After all, it‘s about your experience, isn’t it? But it's not enough to rephrase the work history in your resume.

Recruiters and hiring managers are looking to fill a specific role, so you need to show how your experience translates to their unique needs.

So, the body of a great cover letter should showcase the specific professional experiences that are relevant to the job you're applying for. Emphasize your accomplishments and skills that directly relate to what the job needs.

To speed up this part of the cover letter writing process, start by creating a list of your transferable skills . Drafting this list can help you quickly focus on the skills to highlight in your cover letter.

Then, use AI tools to summarize job descriptions and narrow in on where your experience and the needs of the role you're applying for overlap. This post is full of useful AI assistant tools if you're new to AI.

Helpful Cover Letter Experience:

“At [Company Name], I had the opportunity to assist a global ecommerce retailer in enhancing their online customer experience. By conducting in-depth market research and customer journey mapping, I identified pain points and areas of improvement in their website navigation and user interface.”

Unhelpful Cover Letter Experience:

“I also worked with an ecommerce retailer to improve the customer experience. We did some surveys and training, and they were happy with the results.”

Useful Examples

To make your cover letter stand out, add specific examples that show how you've solved problems or gotten results in past roles.

Quantify your accomplishments whenever possible, using data to give the reader a clear understanding of your impact.

Helpful Cover Letter Example:

“I lead a team of five content writers while increasing website traffic by 18% year-over-year.”

Unhelpful Cover Letter Example:

“I have a great track record of leadership and achieving fantastic results.”

Research and Company Knowledge

Hiring teams aren‘t hiring anyone with the skills to do the job. They’re hiring a person they'll work alongside at their specific company.

So, to show that you‘re not just looking for any job anywhere, share your knowledge of the company’s industry, values, and culture in your cover letter.

Spend some time on the company website and take notes on what makes this business interesting to you and why you would want to work there.

Then, explain how your skills align with the company's mission and goals and explain how you could add to their chances of success. This will showcase your interest in the company and help them see if you are a good cultural fit.

Helpful Cover Letter Research:

“I was particularly drawn to HubSpot not only for its industry-leading solutions but also for its exceptional company culture. HubSpot's commitment to employee development and fostering a collaborative environment is evident in its recognition as a top workplace consistently. I strongly believe that my passion for continuous learning, self-motivation, and dedication to contributing to a team will make me a valuable asset to HubSpot.”

Unhelpful Cover Letter Research:

“I have been inspired by HubSpot's commitment to inbound marketing and its comprehensive suite of solutions. HubSpot's dedication to providing valuable content and fostering meaningful relationships aligns with my own values and aspirations.”

Clear Writing

Your cover letter needs to pack in a lot of important information. But it's also important that your cover letter is clear and concise.

To accomplish this, use professional but easy-to-understand language. Be sure to remove any grammar or spelling errors and avoid lengthy paragraphs and avoid jargon or overly technical language.

You may also want to use bullet points to make your letter easier to skim. Then, proofread your cover letter for clarity or ask a friend to proofread it for you.

  • Guide to Becoming a Better Writer
  • Tips for Simplifying Your Writing

Helpful Cover Letter Writing:

"In addition to my academic accomplishments, I gained valuable practical experience through internships at respected law firms.

Working alongside experienced attorneys, I assisted in providing legal support to clients. This hands-on experience helped me develop a deep understanding of client needs and enhanced my ability to effectively communicate complex legal concepts in a straightforward manner."

Unhelpful Cover Letter Writing:

"Furthermore, as a complement to my academic accomplishments, I have garnered invaluable practical experience through internships at esteemed law firms.

Throughout these placements, I actively collaborated with seasoned attorneys to conduct due diligence and furnish clients with comprehensive legal support. Notably, these experiences fostered a profound comprehension of client necessities, whilst honing my legal acumen to articulately convey intricate legal principles within a lucid and concise framework, adhering to applicable precedents and statutes of limitations."

Genuine Interest and Enthusiasm

Find ways to convey your passion for the role and how excited you are to contribute to the company you're applying to. At the same time, make sure your interest feels authentic and outline how it aligns with your career goals.

Your ultimate goal is an enthusiastic letter that feels honest and leaves a lasting positive impression.

Showing excitement in writing doesn't come naturally for everyone. A few tips that can help you boost the genuine enthusiasm in your letter:

  • Record audio of yourself speaking about the role, then use voice-to-text technology to transcribe and add these sections to your letter.
  • Choose your words carefully .
  • Write in active voice.

Helpful Cover Letter Tone:

“I am genuinely enthusiastic about the prospect of joining [Company/Organization Name] as an accountant. My combination of technical proficiency, eagerness to learn, and strong attention to detail make me an ideal candidate for this role. I am confident that my dedication, reliability, and passion for accounting will contribute to the continued success of your organization.”

Unhelpful Cover Letter Tone:

“Honestly, I can hardly contain my excitement when it comes to reconciliations, financial statement analysis, and tax regulations! Engaging in spirited discussions with professors and classmates has allowed me to foster an unbreakable bond with the fascinating world of accounting, and I'm positively bursting with enthusiasm at the prospect of applying my skills in a professional setting.”

Memorable Conclusion

End your cover letter on a strong note. Summarize your top qualifications, restate your interest in the position, and express your interest in future communication.

Then, thank your reader for their time and consideration and include your contact information for easy follow-up.

To make your conclusion memorable, think about what parts of your letter you‘d most like the hiring manager to keep top of mind. Then, consider your word choice and phrasing. If you’re feeling stuck, this list of ways to close an email can help.

Helpful Cover Letter Conclusion:

"Thank you for considering my application. I am excited about the opportunity to further discuss how my qualifications align with the needs of Greenpeace. Please feel free to contact me at your convenience to arrange an interview.

Together, let's make a lasting impact on our planet.

[Your Name]"

Unhelpful Cover Letter Conclusion:

"Thank you for considering my application. I look forward to the possibility of discussing my qualifications further and how I can contribute to Greenpeace's mission. Please feel free to contact me at your convenience to arrange an interview.

I’d like to add another stage to the job search: experimentation.

In today’s competitive landscape, it’s so easy to feel defeated, less-than-good-enough, or like giving up your job search.

But don’t let the process become so monotonous. Have fun discovering the qualitative data I’ve discussed here — then, have even more by getting creative with your cover letter composition.

I certainly can’t guarantee that every prospective employer will respond positively — or at all — to even the most unique, compelling cover letter. But the one that’s right for you will.

So, get inspired by these examples and templates. Write an incredible cover letter that shows the hiring team at your dream job exactly who you are.

Editor's note: This post was originally published in October 2020 and has been updated for comprehensiveness. This article was written by a human, but our team uses AI in our editorial process. Check out our full disclosure to learn more about how we use AI.

Professional Cover Letter Templates

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How to Write a Cover Letter for Any Job [2024 Guide]

A cover letter can make or break your entire job application. Discover how to write a cover letter that will impress any recruiter.

Olga Ber

Many people think that writing a cover letter is daunting and anxiety-inducing, but the truth is that more than half of employers prefer candidates with cover letters. Missing a cover letter means missing a lot of interviews. Having a bad cover letter means...almost the same. 

If you don't know how to write a cover letter, do not worry. We'll teach you how to write a good cover letter. The one employers want to see and will get you a lot of job interviews. 

This guide will show you:

  • How to write a cover letter for a job application that stands out.
  • A cover letter sample that will get you more interviews.
  • How to write a cover letter for different types of jobs. 
  • A full step-by-step guide to writing a cover letter quickly and painlessly

Save hours of work and get a cover letter like this. Pick a template, fill it in. Quick and easy. Choose from 20+ cover letter templates and download your cover letter now.

Create your cover letter now

how to write a cover letter example

What users say about ResumeLab:

I had an interview yesterday and the first thing they said on the phone was: “Wow! I love your cover letter.” Patrick I love the variety of templates. Good job guys, keep up the good work! Dylan  My previous cover letter was really weak and I used to spend hours adjusting it in Word. Now, I can introduce any changes within minutes. Absolutely wonderful! George

Want to see cover letter examples for a specific positions? Feel free to check out these articles:

  • Business Cover Letter
  • Consulting Cover Letter
  • Customer Service Cover Letter
  • Digital Marketing Cover Letter
  • Human Resources Cover Letter
  • Internal Position Cover Letter
  • Internship Cover Letter
  • IT Cover Letter
  • Marketing Cover Letter
  • No Experience Cover Letter
  • Non-profit Cover Letter
  • Project Management Cover Letter
  • Social Work Cover Letter
  • Teacher Cover Letter

Looking for a different cover letter example? See Cover Letter Examples for all professions . 

How to Write a Cover Letter—Example

Jennifer J. Amato

Customer Service Specialist

89 Westfield Road

Anytown, CA 92301

552-993-0888

[email protected]

linkedin.com/in/jenny-j-amato

Anytown, 1/10/2021

Mr. James Stipe

Head of Product

3015 Round Table Drive

Anytown, CA 90544

Dear Mr. Stipe,

When I found the opening for the Senior Customer Service Specialist with ABC Bank I felt as if it was addressed to me, personally. In my current position as CSR at Acme Corp, I’ve boosted customer retention by 37% in 9 months and raised the mean NPS from 7.9 to 8.8. I’m sure my expertise can translate into similar results for ABC.

I realize that the major upcoming challenge for your Customer Service Team will be to assist other teams in launching the new AI-based platform for Personal Internet Banking. While working at Acme, I:

  • Planned and supervised online and phone surveys prior to the redesign of our internet banking platform.
  • Oversaw collaboration with colleagues in a cross-departmental project team of customer service reps, data analysts, and software developers to design a consumer-insight-driven product.
  • Trained 46 customer service agents in resolving customer queries related to the new online banking platform; after the launch of the platform, these agents had a 97% satisfaction rating on average.

I love that your Customer Service Team operates with one goal in mind only: to maximize the business opportunities by finding and implementing tailor-made solutions for all customers. It perfectly reflects my core professional value: the drive to connect every customer with personalized support at every step of their consumer life journey.

When can we schedule a call to discuss solutions for boosting ABC’s Customer Satisfaction Scores by 20% in the next Fiscal Year?

P.S. I’d also value the opportunity to tell you how I raised customers’ satisfaction rates with my team by 48% above the company average.

After reading this cover letter, Mr. Stipe couldn’t resist inviting Ms. Amato to a job interview. Yours can be just as effective. Let’s start with the basics:

What is a Cover Letter?

A cover letter is a one-page document that’s a part of your job application alongside your resume. In your cover letter, you get a chance to introduce yourself, set yourself apart from all the other candidates, and prove you’re the best person for this job.

A cover letter isn’t just a retelling of the facts you share in your resume. It gives a glimpse of your personality while showcasing your professional achievements in greater detail. It should also show your passion for the specific job you’re applying for—otherwise, the recruiter will think you don’t really want the job and move on to the next candidate.

In short, a cover letter is a document that can make or break your entire job application. Let’s see how to write one that’s guaranteed to become a success: 

How to Write a Cover Letter

Many people—even seasoned professionals—aren’t quite sure how to write a cover letter. So, if the very thought of writing it makes you anxious, you’re definitely not alone. But you’re not doomed to dedicate half of your day to anxious guesswork along the lines of “How do I even get started?”

Effective cover letters follow a clear underlying structure that you can easily borrow:

  • Opening paragraph that grabs the reader’s attention
  • Paragraph that shows why you’re the best candidate
  • Another paragraph that demonstrates your passion for this specific job at this specific company
  • Call to action
  • P. S. (optional)

If you include all these elements in your cover letter, you’ll be a lot closer to getting your dream job than you think.

Now, let’s go through all these elements. Here's how to write a successful cover letter:

1. Stick to the Proper Cover Letter Format

Your cover letter should follow the best practices for writing business letters.  Keep your cover letter short and to the point—in fact, your entire cover letter shouldn’t be longer than 350 words. Yes, that doesn’t look like much, but it’s a good cover letter length to aim for.

Pick a professional, easy-to-read font, set the line spacing to 1 or 1.15, and align your paragraphs to the left . This formatting is easy on the eyes and won’t give the recruiter a headache.

Recruiters are busy people, remember? Add an extra line between paragraphs so that your cover letter is easy to scan within a few seconds.

Not sure how to format your cover letter and choose the best layout? Check out our guide to cover letter formatting or, even better, use our cover letter builder that does the job for you.

Double your impact with a matching resume and cover letter combo. Use our cover letter generator and make your application documents pop out.

CREATE YOUR COVER LETTER NOW

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Want to try a different look? There's 21 more. A single click will give your document a total makeover. Pick a cover letter template here .

2. Write a Professional Cover Letter Header

Writing a cover letter heading sounds simple, but if you happen to get it wrong, your job application is doomed.

Fortunately, writing cover letter headers is easy. Just follow this template:

[Your First and Last Name]

[Your Job Title]

[Phone Number]

[Email Address]

[LinkedIn Profile URL]

[Location / Date of Writing]

[Hiring Manager’s First and Last Name]

[Hiring Manager’s Professional Title]

[Name of Company]

[Company Street Address]

[City, State, Zip Code]

You can also add links to other online profiles that are relevant for your job. For example, you can link to your GitHub if you’re a software developer. If you’re an illustrator, add a link to your portfolio on Behance.

Expert Hint: Double-check your cover letter header for typos—no hiring manager wants to see their name misspelled! Also, make sure your contact info is the same as the info you give in your resume header.

3. Open a Cover Letter with a Killer First Paragraph

Done with the header? Good, let’s move on to the next step.

Start with a simple, professional greeting . If you’re applying for a corporate job, opt for “Dear Mr./Ms. Lastname”. If your dream employer has a more relaxed company culture, you can write “Dear Firstname” instead.

Can’t find the hiring manager’s name in the job ad? Research the company’s website, do a quick search on Google or LinkedIn… or just call the company and ask who’s responsible for the hiring process.

If you still can’t find out their name, write “Dear Hiring Manager” or “Dear Hiring Team”. This greeting isn’t as great as addressing a letter to a specific person, but it’s still better than “Dear Sir or Madam” or “To whom it may concern”.

Now it’s time to write the first paragraph. Your main goal here is to grab the reader’s attention and make them read on. Here are some ways to start a cover letter :

  • Tell a brief story of your key achievement
  • Drop a name
  • Mention the company’s recent achievement and compliment them on it

Let’s look at some examples.

How to Write a Cover Letter: Opening Paragraph

In this opening paragraph, the candidate shares two epic achievements and promises to bring similar value to the company she’s applying to.

Hi there, 

In response to your Senior Customer Service Specialist opening, I’d like to submit my application. With 7+ years of experience in customer service, I know I would be a perfect fit for the position.

First , “Hi there” isn’t the best way to address a hiring manager at a bank.

Second , simply having 7+ years of experience doesn’t automatically make you qualified for a specific job.

Third , this intro is simply boring. HR people see those clichés dozens of times every day, and, unless they’re extremely bored and have nothing else to do, they won’t read the rest of the letter.

4. Prove You’re the Best Person for This Job

Our candidate, Jennifer, is applying for a Senior Customer Service Specialist position with The ABC Bank.

Her prospective employer has specific plans: they’re launching a new AI-based, customized platform for personal internet banking . She researched the bank’s website, read the job ad once again, and identified that the employer is specifically looking for:

  • A skilled Customer Service Specialist , obviously
  • Someone experienced in developing customer surveys to analyze insights
  • An employee good at collaboration with members from other teams

In the next paragraph of her cover letter, Jennifer shows two things:

  • She’s researched the company and knows what project she’ll be working on.
  • She has a history of professional achievements that clearly match the ideal candidate’s profile.

Here’s how she did it:

How to Write a Cover Letter: Second Paragraph

I realize that the major upcoming challenge for your Customer Service Team will be to assist other teams in launching the new AI-based platform for Personal Internet Banking . While working at Acme, I:

See how she gives specific, highly relevant proof? This is how you should write your own cover letter. 

Now, let’s look at what another candidate wrote:

In my career, I’ve performed a wide array of customer service duties. I was responsible for providing assistance to customers via phone, email, and fax, performing general clerical duties, filing, data entry, billing, as well as recognizing and resolving documentation errors.

OK, so they did customer service stuff. Were they good at it? Just listing a bunch of responsibilities doesn’t prove you were actually good at any of them. After all, someone was responsible for making the Titanic unsinkable!

5. Let Your Cover Letter Show Why This is Your Dream Job

In the next paragraph of your cover letter, show why you’re passionate about working for this particular company. Why?

Well, no one wants to hire a person who doesn’t care about their job.

Here are some ways to show your passion:

  • Compliment the employer on an award they won or some other recent achievement
  • Demonstrate that you share the company’s values
  • Make it clear that you’d be honored to be a part of such an excellent team

How to Write a Good Cover Letter: Examples

Jenny wrote the following:

You may need to look at the company’s website to learn more about its values. But you always do your research before applying for a job, don’t you?

Also, make sure you tailor this paragraph to every job offer you’re applying to. Don’t be like this person:

This one screams, “I’VE ALREADY COPIED AND PASTED THIS A MILLION TIMES AND I’M NOT GOING TO STOP!”

If you just copy and paste generic phrases like this, recruiters will just assume that you don’t care about this specific job offer. So they won’t care to invite you to an interview either.

6. End Your Cover Letter with a Powerful Call to Action

What’s the point of your cover letter? To persuade the reader to take action and invite you to a job interview. And the best way to get someone to act is… by asking them. Yep, it’s that straightforward.

Ask the reader to schedule a call or a meeting, and offer to talk about the value you can bring to the company.

What to Write in a Cover Letter: Sample Call to Action

Jenny clearly means business. She’s confident, straightforward, and eager to help the employer achieve specific, measurable results. Looks like the right person for the job.

This doesn’t even look like a call to action. Rather, it’s yet another boring cliché—the recruiter will probably just yawn and move on to the candidate.

7. Sign off Like a Pro

You’re almost done! Now’s the time to end your cover letter . Write something like “Sincerely” (or any other classic closing formula for business letters ) and then add your full name.

If you’ve got a scanned version of your handwritten signature, paste it into the document for that cool, ultra-professional look. After that, repeat your contact information. This is a common practice in business letters and makes it easier for the reader to contact you immediately.

Here’s what it looks like for Jenny:

8. Add a Tasty P. S.

Now you know how to write a cover letter. But if you want to put an extra cherry on the cake, add a P. S. under your sign-off.

In the P. S., promise to tell the reader a story about one of your most impressive achievements. They won’t resist inviting you, even if it’s just to hear the story.

Expert Hint: You may be tempted to put a joke in the P. S., but that’s very risky. The joke might fall flat and ruin your entire job application. Stay professional throughout your entire cover letter.

9. Make Sure Your Resume is as Good as Your Cover Letter

We've covered all the information you need to write in a cover letter. But, your cover letter, no matter how amazing, is just one half of your job application. Your resume needs to be just as good, so give it some love, too.

We've prepared a dedicated guide on how to write a resume . It'll show you step-by-step instructions, similary to this one. 

With ResumeLab’s resume builder you’ll write your resume in a flash. Get specific content to boost your chances of getting the job. Add job descriptions, bullet points, and skills. Improve your resume in our resume builder now .

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Nail it all with a splash of color, choose a clean font, highlight your skills in just a few clicks. You’re the perfect candidate and we’ll prove it. Just pick one of 21 resume templates and get started now .

You’ve just read a ton of information, so let’s recap. Here’s how to write a cover letter for any job or internship:

  • Start with a professional cover letter layout and formatting (use our cover letter builder or a free MS Word cover letter template)
  • Create a header and make sure it’s perfectly error-free
  • Craft an attention-grabbing first paragraph
  • Give specific examples showing that you’ve the right person for this specific job
  • Show your passion for the company
  • Add a call to action
  • Sign off like a pro
  • Surprise the reader with a P. S. (optional)

Got questions about how to write a great cover letter? Need assistance with writing your cover letter for a job? That’s what the comments section is for. Get in touch and I’ll respond right away.

About ResumeLab’s Editorial Process

At ResumeLab, quality is at the crux of our values, supporting our commitment to delivering top-notch career resources. The editorial team of career experts carefully reviews every article in accordance with editorial guidelines , ensuring the high quality and reliability of our content. We actively conduct original research, shedding light on the job market's intricacies and earning recognition from numerous influential news outlets . Our dedication to delivering expert career advice attracts millions of readers to our blog each year.

How to Write a Cover Letter: Frequently Asked Questions

How to write a good cover letter.

Here are some tips for writing a successful cover letter:

  • Keep it  short  and to the point
  • Pick a professional  cover letter template
  • Tailor your cover letter to a specific job offer —never send out generic cover letters!
  • Craft a  strong opening paragraph
  • Explain how you'll  bring value  to the company
  • Show  passion
  • Close with a  compelling call to action

What is a cover letter?

A cover letter is a one-page document that you send in with your resume . Here's what to include in a cover letter : additional information about your achievements and skills, proof that you're the best candidate for this job, and proof of your passion for this specific company.

Use a cover letter builder to craft a cover letter that follows all best practices.

What do employers look for in a cover letter?

Here's what employers want to see in your cover letter:

  • Clear , to-the-point writing
  • Solid  proof  that your skills and achievements will bring value to the company
  • A genuine  passion  for this specific company and this specific role
  • Your understanding of the company's  values
  • Signs that you've  researched  the company before applying

Check out more  cover letter writing tips .

How to address a cover letter without a name?

If you can't find the recruiter's name in the job ad or on the company website,  opt for "Dear Hiring Team" or "Dear Hiring Manager" .

Take care to avoid outdated, impersonal phrases like "Dear Sir or Madam" or "To whom it may concern". Learn more in the dedicated guide to  addressing cover letters .

How to format a cover letter?

Format your cover letter like you would format any business letter:

  • Your contact info
  • The date and your location
  • The recruiter's contact info
  • Business salutation (Ideally "Dear Mr./Ms...")
  • Opening paragraph
  • Closing paragraph
  • Sign-off ("Best regards" followed by your name will do just fine)
  • Optional P. S.

For more information on page margins, fonts and layout, check out our guide on cover letter formatting . Or head straight to a cover letter generator that will take care of the formatting.

Is a cover letter the same as a resume?

A resume provides an overview of your career and education, usually in the form of bullet points. A cover letter, on the other hand, provides context and explains why you're the best candidate. To make sure your job application is successful, submit both a resume and a cover letter. Use a resume builder and a matching cover letter builder for a consistent look.

Is a cover letter necessary?

Short answer: yes . More than 70% of recruiters prefer candidates who do send a cover letter, even if the job ad says it's optional.

Unless you're applying via an online form where you can't upload a cover letter, always make sure to include one . Use a cover letter builder to make the writing process quick and painless.

How long should a cover letter be?

200–350 words . This is a good cover letter length to aim for—just enough to put your message across without unnecessary fluff.

Olga Ber

Olga is a career expert with a background in teaching. At ResumeLab, she writes actionable guides to help job-seekers highlight their unique strengths and unlock their career potential.

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How to Write a Cover Letter (With Tips & Examples)

Kellie Hanna, CPRW

Our customers have been hired at: * Foot Note

Writing a compelling cover letter is an essential step in the job application process, as it provides an opportunity to make a strong first impression, highlight your qualifications and demonstrate your enthusiasm and fit for the job.

In this guide, we’ll cover everything you need to know about how to write a cover letter for a job application. Plus we’ll provide cover letter examples and expert tips on how to write a successful cover letter that lands interviews.

Video: Learn how to write a cover letter in our cover letter builder

What is a cover letter?

A cover letter is a one-page document that accompanies your resume or CV when you apply for a job. See our guides on how to write a resume and how to make a CV while you craft your job application. 

A well-written cover letter can help you stand out from other applicants and demonstrate your enthusiasm and passion for the position. 

It serves as an opportunity for you to showcase your communication and writing skills, as well as your attention to detail and professionalism.

We’ll teach you how to write a good cover letter so that you can craft this job-winning document with ease. Your cover letter should accomplish the following:

  • Introduce yourself to the hiring managers.
  • Provide details about your qualifications.
  • Tell employers why you want to work for them.
  • Illustrate why you’re the best match for the job.
  • Explain circumstances like job hopping or gaps in employment. 

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What to include in a cover letter

All cover letters follow a basic business letter structure and should include the sections detailed below. Explore our guide on what to include in a cover letter for a detailed overview of each section.

What To Include In A Cl

Did you know? 41% of job seekers replicate their resumes in their cover letters. This is a huge mistake. Your cover letter should complement your resume, not repeat it.

How to write a cover letter for a job application

Do your research.

Wondering how to write a great cover letter? Preparation is key. Researching the essential information before you start writing will save you time and ensure you put your best foot forward.

First, review the job description to compare it with your professional skills and qualifications. Make a checklist of areas where your skills match the requirements of the job. Make note of the following areas: 

  • Notable accomplishments from previous jobs.
  • Any volunteer work where you gained skills listed in the job description.
  • Skills that match the required skills in the job listing. Include a mix of hard skills and soft skills .
  • Educational qualifications, including certificates and licenses.
  • Relevant awards and honors.

Next, research the company to get a sense of its culture and values. This will help you create a personalized cover letter that indicates your genuine interest in the company. Take notes on the following areas: 

  • Get an idea of the company’s culture, mission and values so that you can tell the hiring manager why you’re a great fit. 
  • Research the company’s news and press releases so you can congratulate key players on recent milestones or explain how you will contribute to future goals.
  • Learn the hiring manager’s name so that you can address your cover letter to them.

Choose a cover letter template

Want to know how to write a perfect cover letter? Use a cover letter template . Using a professionally designed template ensures that your cover letter format is ATS-friendly and vetted by career advice experts.

We have hundreds of templates to help you get started on the right track. Pick from modern, creative, or simple styles to match your CV or resume template and build a professional cover letter in minutes. Not sure if a template’s right for you? Try one for free!

Did you know? 45% of hiring managers read an applicant’s cover letter before their resume.

Add a professional header

Cover letter headers follow the standard business letter format. A cover letter header typically includes your name, address, phone number and email address. It should be placed at the top of the page and aligned to the left or center.

Include your contact information

Place your name, city, state, ZIP code, phone number and email address in your cover letter heading. Your email address should be professional like “[email protected],” and not personal like “[email protected].” Include links to your LinkedIn profile or professional online portfolio if you have one.

Add Your Contact Info

Include the recipient’s contact information

First, write the current date followed by a space. Then include the hiring manager’s name and title, company address and the hiring manager’s email address. It should look like this:

Recipients Address

Always follow the instructions in the job listing. If a job description directs you to address your cover letter to a human resources team member or the HR department, use the information the prospective employer provides for the recipient’s address.

Greet the hiring manager

Greet the hiring manager by name whenever possible to establish a personal connection. If you are unsure of their gender, you can use their first and last name. 

For example: “Dear [hiring manager’s full name],” 

If you are certain of the hiring manager’s gender, you can address them using “Mr.” or “Ms.” in your cover letter. Avoid using “Mrs.” or “Miss” as these titles imply that you are assuming the hiring manager’s marital status. 

Don’t use informal language like “Hello,” or “Hi,” or outdated salutations like“Dear Sir or Madam” or “To Whom it May Concern” to greet the person reading your letter. 

If your research doesn’t turn up a name, then use “Dear Hiring Manager” or “Dear Hiring Team.” Take a look at some acceptable and unacceptable salutations below.

  • Dear Lucy Garcia,
  • Dear Ms. Lowe,
  • Dear Hiring Manager,
  • Dear Vice President of Marketing,
  • Hey Mr. Jones,

Write a compelling introduction

The opening sentences of a cover letter act as your elevator pitch . You should clearly and concisely tell hiring managers why you are the best fit for the job. 

But how do you start a cover letter in a way that intrigues hiring managers and makes them want to read more?

The following examples can help you write a cover letter introduction that grabs the attention of hiring managers.

Assert your interest in the role or company

Want to know how to write a cover letter that stands out? It all starts with a compelling introduction that confidently asserts your interest in the position.

“I was excited to see that Tech Solutions — a company I respect for its innovation — has an opening for an experienced lead producer.”

Emphasize your skills and experience

Start your cover letter off strong with a brief explanation of your top skills and experiences that make you a great fit for the role.

“With seven years of experience in production for leading start-up companies in Silicon Valley, I have in-depth knowledge of cyber security and cloud computing and know my way around artificial intelligence.”

Show you’ve done some research

Mention an interesting fact or statistic from an article, news story or the company’s website.

“When I saw that WILCO Services was touted in Business Magazine for being one of the most inclusive companies in the world, I knew I had to apply for the marketing associate position.”

Highlight measurable accomplishments

Showcase your qualifications by mentioning an impressive award, honor or measurable accomplishment from a past role.

“As director of Visit Mass, I created tourism programs that resulted in a 30% increase in international tourists to Massachusetts in 2019.”

Tell your professional story

Tell a story about why you are applying. Discuss how your passion and motivation have driven your career choices and how they align with the position and company. 

“When I was a child, I spent my days in the city parks around my neighborhood, listening to birds sing and watching squirrels jump through trees. Those days instilled a passion in me for wildlife that has intensified over the years and, combined with admiration for the animal rehabilitation programs at Prospect Park Nature Conservancy, led me to apply for the Wildlife Technician position at the conservancy.”

Mention a shared contact

If applicable, mention a shared contact that you have with the hiring manager. This can help explain who you heard about the role from and establish a personal connection with the hiring manager.

“Jayne Peck told me you had an opening on your graphics team, and I’m thrilled to apply for the role. You and I know Jayne from Volunteers for the Bay, where I volunteered on the cleanup crew in 2017.”

Write the body paragraphs

The body paragraphs of your cover letter should explain why you’re the best candidate for the job. Follow the expert tips below to learn how to write a professional cover letter with engaging body paragraphs.

Why They Should Hire You

  • If you have work experience in your target role or industry, detail your work accomplishments and use numbers to quantify the results of your actions.
  • If you’re applying for your first job , connect the new opportunity with a personal or school project, extracurricular activity or internship.
  • Highlight relevant skills from your work experience and explain clearly how you can apply them to the job.
  • If you think you’re a shoo-in for the company’s culture, show it! For example, if you enjoy volunteering for social justice causes and you are applying to a nonprofit organization focused on social justice, explain why the company’s mission is meaningful to you.
  • If you’re changing careers, emphasize your transferable skills. Career change cover letters that emphasize transferable skills are more effective because they show prospects that you can perform the work with little or no experience.

Did you know? 83% of hiring managers surveyed said they would hire a candidate who sent a strong cover letter, even if their resume wasn’t up to par.

Write a closing paragraph

When you write a cover letter closing statement, make it clear to the employer that you’re excited about the possibility of working with them and that you are confident you have the expertise to be successful at the job.

Remember that you’re writing a cover letter to a specific person, so thank them for their time and consideration. 

You should also encourage the recipient to follow up (e.g., “ I look forward to further discussing my qualifications with you ”). A “call to action” in your cover letter closing paragraph shows hiring managers that you’re serious about the job and confident in your qualifications.

Here are a few examples of how to write a strong cover letter closing paragraph.

I have attached my resume and creative portfolio to my application for further review of my credentials. I am eager to speak with you about this role and greatly appreciate your consideration. Please contact me at your earliest convenience to discuss my background in more detail.

Thank you for your time and consideration. I’m excited about the prospect of working for the Museum of Ancient History. I look forward to discussing what I learned in my year abroad as an English teacher and how I can apply those lessons to the docent role. Feel free to contact me any time during the week.

I’m confident that a review of my resume and portfolio will convince you that I have the technical skills and knowledge necessary to be successful in the lead designer role at Creative Ads, LLC. I’m excited about the opportunity and would be thrilled to meet with you and your team next week to discuss my ideas for your next campaign. Please contact me this week to schedule a convenient date and time.

Are you searching for remote jobs? Our sister company, FlexJobs, updates listings daily with verified remote jobs. Find full-time and part-time remote jobs with FlexJobs.

Signing off a cover letter professionally is crucial as it demonstrates your attention to detail, professionalism and respect for the hiring manager and the company. 

A professional signoff can also show that you are serious about the job and that you have taken the time to craft a well-written and thoughtful cover letter. 

See how to write a proper cover letter signoff below (and what language to avoid).

  • Best regards,
  • Kind regards,

Proofread your cover letter

Knowing how to write a formal cover letter isn’t all there is to making a cover letter. You’ll also need to proofread your letter at least once before sending it to a potential employer. Typos and cover letter formatting mistakes can reduce your chances of getting hired.

When you’ve finished proofreading, have someone else read it for you too, just to be sure it’s job application ready. You can ask a trusted friend or family member, a former colleague or a professional mentor to read your cover letter. 

Be specific about the feedback you are seeking. For example, you might ask for constructive criticism in the following areas: 

  • Relevance: Does your cover letter demonstrate how your skills and experience match the job requirements?
  • Clarity: Is your writing clear, concise and easy to understand?
  • Tone: Is your tone professional and appropriate for the company and position you are applying for?
  • Grammar and spelling: Are there any grammatical errors or spelling mistakes that need to be corrected?
  • Formatting: Is your cover letter formatted properly with a clear and organized structure?
  • Overall impression: Does your cover letter make a strong impression and effectively communicate your enthusiasm and interest for the position?

Alternatively, you can seek the advice of a career counselor or professional resume writer who can review your cover letter and provide constructive criticism to help you improve your application.

Our Cover Letter Builder features built-in spell check to ensure your document is free of spelling and grammatical errors.

Cover letter writing checklist

Now that you know how to write a compelling cover letter, we recommend running through this cover letter writing checklist to ensure that your document isn’t missing anything.

  • Did you choose a cover letter design that matches your resume?
  • Are your name, location, phone number and email address up to date and displayed at the top of your cover letter?
  • Did you add a link to your professional portfolio or website and your current LinkedIn profile (if you have them)?
  • Did you add the current date at the top of your cover letter?
  • Did you address your letter to the hiring manager by name and include their title, email address and the correct company address?
  • Did you greet the hiring manager, recruiter or HR associate by name or title?
  • Did you use a polite but formal greeting?
  • Are the first few sentences of your cover letter clear and compelling?
  • Do you convey enthusiasm for the job?
  • Did you effectively express how you can apply your skills, experience and achievements to the target job to help the company achieve its goals?
  • Did you highlight one or two things you like about the company, such as its values or culture and why?
  • Did you thank the reader for their time?
  • Did you end your cover letter with a call to action?
  • Did you use a proper, formal closure to end your letter?

How to write a cover letter that stands out

A professional cover letter template is the best way to craft a cover letter that stands out. Use one of our professionally designed templates with our Cover Letter Builder to make a cover letter in minutes. 

Our cover letter templates frame your qualifications with the correct formatting, and they meet the latest applicant tracking system (ATS) requirements. Our builder makes writing a cover letter a snap with the following features:

  • Job-specific phrases and skills: Click to add job-specific content suggestions written by Certified Professional Resume Writers (CPRW).
  • Step-by-step guidance: Get expert advice on how to write a good cover letter at every step to help you showcase your top skills and qualifications. 
  • Easy customization: Write a cover letter for every job application and save as many versions of it as you need.
  • Multiple download formats: Save and export your cover letter as a PDF, DOCX or plain text.

Always match your cover letter template to your resume template for a polished job application. Use our Resume Builder or CV Maker to complete your job application with a matching template.

Cover letter tips from career advice experts

We spoke with David Grimes, director of people and talent operations at Taulia LLC, about the importance of creating a cover letter for your job application.

Grimes told us, “I sincerely appreciate cover letters, as they signal to me an amplification of interest and offer an additional opportunity to convey that [job candidates] have taken the time to truly review the position or organization and see an alignment.”

“When done well, a cover letter can provide a window into the candidate as they picture themselves at our organization.” – David Grimes, Director of People and Talent Operations at Taulia LLC

While you write, keep the following pointers in mind to craft a standout document. Here are our top five tips for how to make a cover letter that hiring managers will love:

  • Follow instructions. Don’t send a Word document if the job posting says to send your letter as a PDF. If it tells you to send your cover letter as an email attachment, then do so. If the job posting says to write your cover letter in the body of an email, then do that. If you fail to follow all instructions in a job ad, you will likely not be considered for the position.
  • Tailor your cover letter to the job . Hiring managers know a generic cover letter when they see one — and they’ll usually ignore it. That’s why it’s critical to customize your cover letter to show your enthusiasm for the specific job and company you’re applying to. Use resume keywords from the job description to showcase that your skills match the requirements of the role.
  • Don’t apologize. Never point out the skills and experience you lack. If you are qualified for the job but don’t have much experience in the field, don’t apologize. Instead, focus on experiences like volunteering, school projects and community service you’ve done that make you a good fit and play up your transferable skills.

Don’t overshare. While writing a cover letter to explain a career change or job gap is a good idea, sharing every detail about your life or career is not. Do not share personal information such as political views, salary expectations or irrelevant hobbies.

Use a professional tone. We stress the importance of conveying enthusiasm when you write a cover letter because it demonstrates your interest in the position. However, use caution when displaying your zeal. Keep your tone professional, genuine and confident without going overboard. 

Professional cover letters

Get inspired by our professionally crafted cover letters for top jobs and industries. You can use them with our builder to make a cover letter that effectively highlights your skills and qualifications.

Cover letters for top jobs

Administrative Assistant

Mechanical Engineer

Personal Trainer

Registered Nurse

Security Officer

Cover letters by situation

Here’s how to write a cover letter with no experience.

Use this professional cover letter as a guide for your career change cover letter.

Here’s what to include in a cover letter if you have employment gaps.

Use this “cold call” cover letter to proactively contact the company you want to work for.

Here’s how to write a cover letter for a job that isn’t advertised.

Here’s how to write a cover letter for a temporary to a permanent position.

Here’s how to write a cover letter for an internal position at the same company.

Cover letter for when you’re seeking a promotion.

Key Takeaways

  • A cover letter is a one-page document that introduces you to the hiring manager, expands upon the information in your resume and explains why you’re an excellent fit for the role.
  • Address the cover letter to the hiring manager. If you can’t find their name, then address them as “Hiring Manager,” by their title or address the department.
  • Write a cover letter introduction that immediately grabs the hiring manager’s attention and compels them to keep reading.
  • It’s a good idea to use a professionally designed cover letter template to ensure your cover letter is formatted correctly.
  • Tailor your cover letter to your target job and use keywords from the job description that accurately reflect your skills and qualifications.

How long should a cover letter be?

A cover letter should typically be one page long and no more than three to four paragraphs. Aim to concisely express your points in about 250-500 words. 

Read up on how to write a short cover letter to browse professionally made examples and to learn how to write a simple cover letter that effectively showcases your skills and qualifications.

Hiring managers and recruiters often receive many applications, so a short and focused cover letter that quickly communicates your qualifications can help you stand out from other applicants. 

However, it is also important to ensure that your cover letter provides enough detail to showcase your skills and experience and convince the employer to invite you for an interview.

How to address a cover letter without a name?

It’s always best practice to try to find the hiring manager’s name when writing a cover letter because it personalizes your letter and emphasizes your interest in the position by showing you’ve done your homework. 

It also creates a connection with the hiring manager and conveys that you’re willing to go the extra mile, which is a quality most hiring managers want to see in prospective employees. 

If you don’t have a name, it’s acceptable to write “Dear Hiring Manager,” “Dear [Role or Title],” or “Dear [Department Name]” to address your cover letter.

How do you send a cover letter by email?

To send a cover letter by email, first save your cover letter and resume as separate PDF or Word documents, then follow the steps below: 

  • Write a clear and professional subject line that includes the job title and your name.
  • Compose a brief message in the body of the email, introducing yourself and stating the position you are applying for. 
  • Attach your cover letter and resume to the email, making sure they are properly named and labeled.
  • Double-check the email address of the recipient and proofread your email and attachments for any errors or typos before sending. 

It’s important to note that some employers may have specific instructions on how to submit your application, so make sure you read the job posting carefully and follow their guidelines. 

Additionally, if the employer requests that you send your application to a specific email address or through an online application system, make sure you follow those instructions.

Is a cover letter necessary?

While writing a cover letter for a job application is not always required, it is highly recommended to include one either way. A well-written cover letter can help you stand out from other applicants and demonstrate your interest in the position. 

A cover letter provides an opportunity for you to showcase your communication skills, highlight your qualifications and experience and explain why you are a good fit for the job. 

Even if the job application does not specifically request a cover letter, submitting one can show that you are willing to go above and beyond to make a good impression and can help you differentiate yourself from other candidates.

So while it’s not always necessary, a well-crafted cover letter can definitely improve your chances of getting hired. We recommend trying out an AI cover letter generator to to make a cover letter in minutes.

What do I write in a cover letter?

Wondering what to write in a cover letter? Generally, cover letters should tell employers why you’re the best fit for your target job. Write about your background and how it fits the job, show your personality and explain precisely what you can do for the employer and how. 

It’s also a good idea to explain unique situations like job gaps or frequent career changes in your cover letter. Remember to include the following information in your cover letter: 

  • A header with your contact information and the employer’s information if you have it.
  • A professional salutation that includes the employer’s name if you have it. 
  • A brief introduction explaining why you’re interested in the job. 
  • One or two body paragraphs that summarize your qualifications. 
  • A conclusion that reiterates your interest in the position. 
  • A professional signoff such as “Sincerely” or “Best regards,” followed by your name. 

Overall, your cover letter should be concise, well-written and tailored to the job you’re applying for. It should demonstrate your enthusiasm for the position and your ability to make a valuable contribution to the company. 

What does a cover letter look like?

A good cover letter follows the standard business letter format. Your cover letter should be well-formatted, easy to read and professional in appearance. Remember to include the following when using standard business format to structure your cover letter: 

  • Your contact details: Include your full name, title, company name, full address, phone number and email address in the letterhead.
  • Date: The date should be written below your address.
  • Recipient’s contact details: The recipient’s full name, title, company name, full address, phone number and email address should be included below the date.
  • Salutation: The salutation should be formal, such as “Dear Mr./Ms./Dr. [Last Name].”
  • Body: The body of the letter should be divided into paragraphs, with each paragraph discussing a specific point or topic. The tone of the letter should be professional and courteous.
  • Closing: The closing should be formal, such as “Sincerely” or “Respectfully,” and followed by your signature. 

Download a sample cover letter from this page to jump right into writing your cover letter rather than worrying about formatting. Some cover letter templates have splashes of color and stylized headers, but they all follow the same standard cover letter format.

What are the goals of a cover letter?

The goal of a cover letter is to convince the hiring manager that you are the right person for the job and worth considering for further evaluation.

A cover letter allows you to formally introduce yourself, demonstrate your interest in the job and highlight your relevant skills and experience. Some of the specific goals of a cover letter include:

  • Providing context for your application.
  • Demonstrating your qualifications and fit for the position.
  • Showing your enthusiasm and interest in the role.
  • Differentiating yourself from other applicants.

A well-written cover letter should grab the employer’s attention and persuade them to take a closer look at your resume and ultimately invite you for an interview.

What do employers look for in a cover letter?

Employers look for a well-written cover letter that demonstrates relevance, enthusiasm, attention to detail, personalization and professionalism. Here are a few key areas to keep in mind while you write your cover letter: 

  • Relevance: Demonstrate that you have the relevant qualifications, skills and experience necessary to succeed in the role.
  • Enthusiasm: Your cover letter should express your enthusiasm for the opportunity and explain why you are excited about the job.
  • Attention to detail: Your letter should be free of errors and show your ability to communicate effectively to demonstrate that you have taken the time to write a thoughtful cover letter. 
  • Personalization: Employers want to see that you have tailored your cover letter specifically to the job and the company. Demonstrate that you have done your research and understand the company’s mission, values and culture.
  • Professionalism: Your cover letter should demonstrate that you are professional and have a strong work ethic. Use a professional tone and demonstrate your ability to work well with others.

Ultimately, your cover letter should indicate your relevant qualifications and your enthusiasm for the role. Remember to include new information in your cover letter rather than restating the same details from your resume. 

Should I give examples in a cover letter?

Yes, it is often a good idea to give examples in a cover letter to illustrate your skills, experience and accomplishments. 

Providing specific examples of projects, measurable accomplishments, or other work experiences can help you stand out from other applicants and demonstrate your qualifications for the job. 

You can use examples to show how you have solved problems, worked collaboratively, demonstrated leadership or achieved specific goals in your previous roles. 

Ensure that your examples are concise and to the point and do not take up too much space in your cover letter.

What should the first paragraph of a cover letter include?

The first paragraph of a cover letter should introduce yourself and explain why you are writing the letter. Here are some key elements to include in the first paragraph of a cover letter:

  • Your value as a candidate: Begin your letter with a compelling statement about the top skills or qualifications that make you a great fit for the role. 
  • How you learned about the position: If you were referred to the position by someone you know or if you saw the job posting on a specific website, mention it in this paragraph.
  • A brief statement about your qualifications: In one or two sentences, explain why you are interested in the position and why you are a good fit for the job.

Overall, the first paragraph of your cover letter should be clear, concise and engaging to grab the hiring manager’s attention. 

What is a good opening sentence for a cover letter?

A good opening sentence for a cover letter should be attention-grabbing and demonstrate your enthusiasm for the position. Here are a few examples:

  • “As a passionate and results-driven marketing professional, I am thrilled to apply for the Marketing Manager position at XYZ Company.”
  •  “With a proven track record of success in project management and a genuine passion for driving organizational growth, I am excited to submit my application for the Project Manager role at ABC Corporation.”
  • “When I saw the job posting for the Software Engineer position at DEF Tech, I knew I had found an opportunity that perfectly aligns with my expertise and career aspirations.”

Remember to customize the sentence to fit your own experiences and the specific job you are applying for.

How do you write a cover letter with no experience?

Writing a cover letter with no experience can be challenging, but creating a compelling letter showcasing your skills and potential is possible. 

Begin your letter with a statement explaining why you are interested in the position and qualified for it. You might mention your skills, education or relevant coursework.

Even if you don’t have work experience, you can provide examples of demonstrating relevant skills in other settings. For example, you might mention a group project you completed in school that required teamwork and communication.

Your cover letter should be no more than one page long. Use clear, concise language and avoid repeating information that is already in your resume.

How we reviewed this article

Since 2013, we have helped more than 15 million job seekers. We want to make your career journey accessible and manageable through our services and Career Center’s how-to guides and tips. In our commitment to bring you a transparent process, we present our Editorial Process .

  • Harvard Business Review. Article. Gallo, Amy. How to Write a Cover Letter
  • University of Wisconsin – Madison. The Writing Center. Article. Writing Cover Letters
  • Columbia University Center for Career Education. Article. How and Why to Write a Great Cover Letter

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Kellie Hanna, CPRW

Kellie Hanna, CPRW

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Kellie is a Certified Professional Resume Writer with 20+ years of experience in digital media and is passionate about helping job seekers navigate their careers. She earned a B.A. in English and writing from Temple University.

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‡ Results derived from a study responded by 1000 participants of which 287 created a resume online.

*The names and logos of the companies referred to above are all trademarks of their respective holders. Unless specifically stated otherwise, such references are not intended to imply any affiliation or association with MyPerfectResume.

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Dive Into Expert Guides to Enhance your Resume

Free Professional Cover Letter Example and Writing Tips

Margaret Buj

Career expert

CV template Professional

A cover letter that’s well-written and tailored for the position you want to get is an essential part of any job application.

A properly prepared resume is key for making a good first impression on potential employers. Additionally, it’s worth noting that at least 10% of all recruiters also expect candidates to submit a cover letter along with their resume.

Make sure yours stands out perfectly for the role you’re seeking by using our professional examples below along with our cover letter builder.

Choose Your Cover Letter Sample

Discover our sample cover letters for job applications and find out the best tips and advice.

  • Administrative Assistant
  • Engineering
  • Receptionist
  • Dental Assistant
  • Executive Assistant
  • Flight Attendant
  • Business Analyst
  • Software Engineer
  • Customer Service
  • Sales Associate
  • Data Entry Clerk
  • Property Manager
  • Esthetician
  • Office Manager
  • Software Developer
  • Event Coordinator
  • Office Assistant
  • Elementary Teacher
  • Operations Manager
  • Medical Receptionist
  • Bank Teller
  • Personal Assistant
  • Phlebotomist
  • Mechanical Engineer
  • Pharmacy Technician

Examples of Cover Letters

There’s more than one way to format and prepare a letter . Depending on the type of job you’re targeting and your level of experience , you have several options to choose from.

Check out our article on how to write a cover letter for more useful tips and advice to help you write yours from scratch.

Get Started With a Simple Cover Letter

Little-to-no professional experience? Don’t worry! You can still create a cover letter that’s simple but effective. Use your letter to highlight your most employable features and get started on your career journey.

Dear Adrian,

I am writing to apply for the Customs Broker position at Geoplex Inc. as posted on LinkedIn.com. I am a qualified and fully licensed broker, with over 4 years of experience and an exemplary history of managing drilling machinery imports.

I was particularly interested in the position with Geoplex, as I share in the company values of growth and innovation. Working with Benson LLC, my current organization, I’ve overseen a 12% cut in costs, as well as ensuring the standards of compliance expected by the US CBP.

Furthermore, I’ve developed a reputation for coming up with exceptional solutions to problems. This has been an especially vital skill in my current role, especially when resolving any factors arising from clearance and deliveries.

I am eager to continue my upward trajectory in a new position and would relish the opportunity to make that happen with Geoplex Inc. Please find enclosed my resume, which provides additional detail on my skills and experience as well as my complete contact information.

Please feel free to reach out to me at your leisure via my personal number or email address. I look forward to speaking to you further regarding the position.

Connie Barnes

What Makes This a Strong Simple Cover Letter?

A simple cover letter allows you to convey a lot of information fast with little excess detail. Done well, this type of cover letter gives you an edge over the competition, in a concise and focused manner.

Show why you’re suitable

In this example, the applicant uses a polite greeting and gives all their contact details. Importantly, they use the first paragraph to quickly outline interest in the job and explain why they’d be suitable .

This allows you as the candidate to show that you have a  genuine enthusiasm for applying . You can then dedicate the rest of the initial opening to offering some tidbits of information that will further motivate the recruiter to keep reading.

Learn the basics about  writing addresses on cover letters  so you can plan what information to include.

Showcase your achievements

In the next part of the document, our writer has added some key examples of how they made a difference in their last job. They’ve demonstrated a little about the essential tasks they did and focused on the results they achieved in doing so.

Get them to read your resume

To finish things off, they have reiterated their enthusiasm for the role and have gradually started to draw the conversation towards the possibility of an interview.

It also creates some interest in the resume (which will be a more detailed explanation of your professional experience).

As you can see, each part of the document takes the reader on a short journey from the reason for applying, to why you’d be the best candidate for the job, to finally angling towards the next steps of the process.

By doing this while focusing on the job description this will provide the recruiter with exactly what they’ll need to pick you for an interview.

Craft a Persuasive Professional Cover Letter

In our example of a professional cover letter, you’ll see how to start writing and organizing a document that can help take you to the next level of your career .

If you’ve already got a few years of experience under your belt, learn how to use it to your advantage.

Dear Patricia,

I wanted to make contact with you to register my interest in the Key Account Manager position with Rhino Insurance that is advertised on LinkedIn. During my 8 years of working in insurance, Rhino is a company I’ve always admired and I think I could offer you the skills you’re looking for.

My goal is and always has been to get the maximum from my staff and create excellent relationships with high-profile clients. That’s why over the last 4 years of working with Yannick Mutual I’ve overseen a 93% retention rate and helped to raise revenue by as much as 14%.

Great customer management is a skill that I know Rhino values highly and it is something I pride myself on also. Your 4.8-star customer satisfaction rating stands as a testament to your ability to respond properly to your client’s needs and I would love to bring my experience to help you achieve even better results.

I would be more than happy to talk in more depth about how I can help Rhino continue its success. Please contact me at 207-440-4475 if you would be interested in meeting for an interview.

Thank you for considering my application and I hope we can discuss the opportunity in more depth soon.

Raquel Galaz

What Makes This an Effective Professional Cover Letter?

Professional cover letters will need to be more detailed than some other types like  entry-level  or  simple cover letters .  However, conciseness is still key .

Start out strong

As you can see in this example of a good cover letter, the writer has started as usual by formally greeting the recruiter .

They then go on to introduce themselves and start making a strong case for why they would be the right choice.

Give specific examples

In the next section, they move on to explain a little about the way they manage in their current job. They also add specific instances  illustrating where they brought results .

As an experienced professional, you’ll be expected to provide plenty of examples of how you made a difference in previous jobs and what you achieved.

Encourage next steps

To finish things off, the candidate added important elements of a good conclusion:

  • Stating a desire to meet
  • Contact information
  • Thank you for the employer’s consideration

This detailed document covers a lot in just a few paragraphs, however, it strikes the right  balance between essential information and brevity . It also functions well as it is specifically tailored to the type of profile that the recruiter is looking for.

Elevate Your Entry-Level Cover Letter

When you’re starting in your career, or you’ve made a  major change of industry  you’re going to need an effective entry-level cover letter. Use our example to get your professional journey off on the right foot.

I am writing to express my interest in the Structural Engineer position with Rode Engineering advertised on Glassdoor.com. Having recently completed my B.S. in Engineering from MIT in May 20XX, I would love to start my career with Rode and feel I would be a perfect fit for the role being offered.

You stated in your notice that you are looking for a candidate with superb communication skills, excellent focus, and who is a good team player. This is precisely what I would be able to bring to the position. During my time at MIT, I was an active member of the volleyball team, where interdependency, strategy, and quick decision-making were invaluable skills for success.

Additionally, over 2 summers, I interned with Humbert Energy for 6 months, working with their infrastructure team. This gave me a working knowledge of everyday engineering tasks as well as many more abilities such as spotting worn parts, serious flaws in a design, and necessary structural repairs.

As you can see, my hands-on experience, my extracurricular activities, and my Engineering B.S. make me a great fit for the Structural Engineer role at Rode. I would be excited to discuss the position more in person.

Thank you very much for considering my application. Please feel free to contact me either on my phone number 412-721-6679 or my personal email to talk about the position at length. I look forward to hearing from you.

Dan Gillard

What Makes This a Convincing Entry-Level Cover Letter?

Like all good cover letters, this example starts by making a  soft introduction  and giving a little detail as to why the candidate could be a good fit for the role.

Explain you’re newly qualified

The entry-level cover letter immediately addresses the elephant in the room — the lack of professional experience.

The candidate makes it clear that they’re newly qualified while emphasizing their enthusiasm for the role.

Highlight your qualifications

By mentioning their qualification right away , the recruiter can see they’re fully trained for the job, despite the lack of experience.

Your qualifications are going to be your biggest selling point in this type of letter. If you don’t have any, instead focus on relevant examples of hands-on work experience.

Show how you meet the requirements

In the main body of this example letter, we can see that the applicant has focused entirely on addressing the job requirements point-by-point. They’ve brought specific examples of where their  college education and time studying were put to good use  and how this could apply to the sort of profile the recruiter is looking for.

This involves a mix of  hard skills and soft skills , but it helps to make up for any lack of real-world professional experience. To make their case even stronger, they have been able to include details of an internship, which could help make a difference against the competition.

End on a positive note

To finish everything off, the writer has given a short prompt to  reiterate why they would fit the desired profile well , in a quick conclusion. All that then needs to be added is a short paragraph giving the recruiter a call to action and hopefully instigating the next steps in the process.

Create a Career Change Cover Letter

Here’s an example of a cover letter tailored for an individual making a career transition . This letter showcases how to effectively pivot skills and experience to a new industry:

Dear Ms. Smith,

I am writing to express my interest in the Marketing Specialist position at Innovatech Solutions, as advertised on LinkedIn. With a robust background in financial analysis, I am excited about the opportunity to apply my skills and experiences in a new and challenging context within the marketing industry.

In my previous role as a Financial Analyst at Global Finance Inc., I honed my skills in data analysis and strategic planning, which I believe are directly transferable to the Marketing Specialist role. For instance, I led a project where I analyzed market trends and financial data to develop strategies that increased our department’s efficiency by 25%. This experience has equipped me with a unique perspective and an array of skills that I am eager to bring to your team.

Moreover, my passion for creative problem-solving and digital marketing has driven me to pursue this career change. I have taken proactive steps to prepare myself for this transition, including completing a comprehensive digital marketing certification course and actively managing a small business’s social media accounts. My dedication to continuous learning and adaptation makes me well-suited for the dynamic environment at Innovatech Solutions.

I am particularly drawn to Innovatech Solutions because of your commitment to innovation and excellence in technology marketing. I am enthusiastic about the prospect of contributing to such a forward-thinking and innovative team, and I am confident that my background and drive for excellence will make me a valuable addition to your organization.

Thank you for considering my application. I look forward to the opportunity to discuss how my experience and enthusiasm for change make me an ideal candidate for this position. I am available at your convenience for an interview and can be reached at (555) 123-4567 or [email protected].

What Makes This a Powerful Cover Letter?

This cover letter effectively addresses the challenges and opportunities of a career change. It demonstrates the candidate’s ability to transfer valuable skills from one industry to another, highlighting adaptability and a keen understanding of how past experiences can benefit the new role.

The specific mention of proactive steps taken to prepare for the industry switch , such as courses or certifications, showcases the candidate’s commitment and initiative, which are highly valued traits in any industry.

Focus on transferable skills and achievements. Demonstrate how your experiences in previous roles or industries can bring unique value and fresh perspectives to the new position.

Personalize your cover letter

Additionally, the cover letter is personalized to the target company, showing that the candidate has done their research and is genuinely interested in the company’s culture and values.

This level of personalization and the clear articulation of why the candidate is drawn to the company set this cover letter apart.

Show your enthusiasm for the new role

The candidate’s enthusiasm for the new field and the positive tone throughout the letter convey confidence and readiness for the transition, making a strong case for why they should be considered despite the career change.

This approach ensures that the focus is on the candidate’s potential and future contributions, rather than solely on their experiences in a different industry.

Return to Workforce Cover Letter

Returning to the workforce after a career gap is easier with the right cover letter. Show you’re ready to restart your career with these tips.

Dear Mr. Johnson,

I am excited to apply for the Project Coordinator position at TechPros Solutions, as posted on LinkedIn. After a dedicated pause in my career to focus on pursuing further education, I am eager to re-enter the workforce with a renewed passion and commitment.

During my career hiatus, I have actively honed my skills in project management and digital marketing through online courses and freelance projects. These experiences have not only kept me professionally engaged but have also reinforced my dedication to personal growth and learning.

My previous professional background includes Marketing Specialist roles at XYZ Marketing Agency, where I excelled in developing and implementing digital marketing campaigns that increased client revenue by 30%. Although I temporarily stepped away from the corporate world, I have remained committed to organizational skills, problem-solving abilities, and adaptability, which I believe are vital for success in the Project Coordinator role.

I am drawn to TechPros Solutions for its innovative approach to project management in the tech industry, and I am confident that my unique blend of experiences and skills will complement your team’s dynamic and innovative environment.

I am enthusiastic about the opportunity to discuss how my background and determination align with the goals of TechPros Solutions. Please find my resume attached, and I look forward to the possibility of an interview to further explore how my return to the workforce can be a valuable asset to your organization.

Thank you for considering my application. I can be reached at (555) 987-6543 or [email protected], and I am available for an interview at your convenience.

Emily Turner

What Makes This an Effective Return-to-the-Workforce Cover Letter?

This cover letter for re-entering the workforce effectively addresses the unique challenges and strengths of individuals returning after a career break. Here’s why it stands out :

Candid explanation

The candidate openly acknowledges their career hiatus and the reason behind it. This transparency demonstrates honesty and relatability, instantly connecting with hiring managers who appreciate straightforwardness.

Active skill enhancement

The cover letter highlights the candidate’s proactive approach during the career break, emphasizing continuous skill development through online courses and volunteer work. This showcases the candidate’s commitment to staying relevant in the industry.

Relevant transferable skills

The candidate strategically links their past professional experience, such as marketing roles, to the skills needed for the target position, in this case, project coordination.

By highlighting transferable skills like organization, problem-solving, and adaptability, the cover letter demonstrates readiness for the new role.

Alignment with company values

The candidate expresses genuine interest in the company by mentioning specific aspects of TechPros Solutions that attract them. This personalization shows that the candidate has done their homework and is genuinely excited about the organization.

Highlight the skills, experiences, and personal growth gained during the career break. Show potential employers how these factors make you a stronger and more well-rounded candidate.

This cover letter effectively bridges the career gap and positions the candidate as a valuable asset, ready to bring a fresh perspective and dedication to their new role.

It exemplifies how re-entering the workforce can be a positive and mutually beneficial experience for both the candidate and the company.

Ace Your Internship Application Cover Letter

Below is a sample cover letter tailored for internship applications, showing how to effectively showcase your academic background and enthusiasm for a specific role.

Dear Mr. Anderson,

I am writing to express my strong interest in the Marketing Internship position at InnovateTech Solutions, as advertised on InternshipPortal.com. As a sophomore pursuing a degree in Marketing at Valleyview University, I am eager to apply my coursework and passion for digital marketing to a real-world professional setting.

Through my academic coursework and extracurricular involvement, I have developed a solid foundation in digital marketing strategies, including social media management, SEO optimization, and email marketing, which I believe aligns perfectly with the requirements of the Marketing Internship. For instance, my coursework in Digital Marketing Trends has equipped me with a strong understanding of current market dynamics, and my involvement in the Marketing Club has allowed me to apply these skills in a practical context by organizing successful promotional campaigns for local businesses.

I am particularly drawn to InnovateTech Solutions for its reputation for innovation and commitment to cutting-edge technology solutions. I am eager to contribute to the company’s marketing initiatives and gain valuable hands-on experience in digital marketing under the guidance of your talented team.

My drive for excellence, adaptability, and strong work ethic make me a dedicated learner and a valuable addition to your organization. I am excited about the opportunity to further discuss how my skills and enthusiasm align with the goals of InnovateTech Solutions.

Thank you for considering my application. Please find my resume attached, and I am available for an interview at your earliest convenience. I can be reached at (555) 789-1234 or [email protected].

Hannah Williams

What Makes This a Strong Cover Letter for Internship Applications?

Firstly, this cover letter opens with a concise and clear introduction , leaving no room for ambiguity about the candidate’s interest in the specific internship role. This immediate expression of enthusiasm sets a positive tone for the reader.

Secondly, the cover letter effectively aligns the candidate’s academic and extracurricular experiences with the internship’s requirements .

Instead of merely listing qualifications, it provides context by highlighting relevant coursework and extracurricular activities. This approach allows the reader to see how the candidate’s background directly relates to the position.

Showcase your relevant coursework and extracurricular activities, and how they connect to the internship role to demonstrate your enthusiasm and eagerness.

Additionally, the cover letter has a high level of personalization. It’s evident that the candidate has invested time in researching the company, resulting in a letter that resonates with the organization’s mission and values . By expressing a genuine interest in the company, the candidate demonstrates their commitment to being a cultural fit.

In summary, this cover letter’s strength lies in its clarity, alignment of qualifications, and personalization, making it a well-rounded and compelling introduction to the candidate’s potential as an intern.

Creative Cover Letter

Creative cover letters stray a little from the normal rules of job applications. Find out how to effectively  create a document for a more artistic job that gets results  and demonstrates your creativity.

Dear David,

Fudge Digital is hiring and I am just the person you need. My name is Susan Taylor and I’m a seasoned and successful Digital Marketing Manager with more than 5 years of online marketing experience. Fudge is a business with a reputation for bringing together creativity and progress. Together, I think we’d make the perfect team.

I live and breathe life as a digital creative and in the last 5 years, it’s been my honor to be able to call myself a professional in this field. I make it my mission to create attractive and effective marketing assets that look great and sell better. In the last quarter, the digital assets my team and I brought to life have smashed their targets by over 30%.

My biggest guiding forces are communication and cooperation and I know that Fudge also appreciates these skills. I’ve been following your blog for a couple of years now and have always been impressed by the values of teamwork and inspiration that are woven into everything you do.

I was also totally blown away by your Award-winning video campaign. Hopefully, we’ll be able to work together to see that you retain the title next year.

Thank you for taking the time to read through my application. I am contactable by email every day or by landline Monday to Friday from 6 pm onwards. I hope we can meet soon to discuss how we can help Fudge reach even greater heights.

Yours truly,

Susan Taylor

What Makes This a Creative Cover Letter?

In most cases, creative cover letters involve  even more individuality than most  and rely on standing out. Nevertheless, they still follow normal letter-writing conventions.

As you can see in our professional example, the writer still uses  standard formality and letter structure . However, once they launch into their opening salvo they do so with a much more imaginative approach.

The letter opening still introduces the candidate and sells them a little as the perfect fit for the job. As you would normally expect, it also gives some detail about the  motivations of the applicant .

Don’t get too experimental with your cover letter. It is still a formal part of your job application and whilst you can take some risks it still has to focus on the task at hand.

The middle sections of this letter focus on building a complete picture of the candidate. It goes into detail whilst also  adding more creative embellishments  than you wouldn’t normally see in a  simple  or  professional cover letter .

Our candidate chooses to use specific examples  that illustrate the success their work has brought in. In this case, exceeding commercial targets by double-digit percentages.

This writer also goes a step further and gives a lot more information about  how the company itself got their attention  and how both parties’ goals align. Again, they cite a specific example to strengthen their hand and to show they have done their research on the business.

The author of the letter then finishes off with a quick thank you for consideration and gives the recruiter some details on how to make contact. This leaves the reader with a  positive final impression  as well as the precise sort of information they need to move the process forward.

As we can see, creative documents are worded very differently from more conventional ones. However, even in these cases, it’s still essential to  give as much evidence as possible  on your working record, using numerical data where possible.

How to Write a Short Cover Letter

It isn’t always necessary to write a cover letter that fills an entire page. If you can manage to explain why you’re the best candidate for the position, your  cover letter’s length   does not need to be that long .

Use the top 1 to 2 reasons you should be hired , and keep what you write relevant to the vacancy.

Dear Mr. James,

I’ve loved teaching and working with children and adolescents since I was a summer camp counselor in my junior year of high school.

I have over eight years of teaching experience at the middle school level, working with children that cover a wide range of learning skills. The state test scores of my students have collectively finished in the 95th percentile of all test takers in each of the past four years. Considering all of these factors, I believe I am the ideal candidate for the 7th and 8th-grade math teacher position at Woodlawn Middle School.

Please feel free to contact me at any time, I can be reached at 555-732-4198 or by email at [email protected]

Frederik Gorman

You might not think less is more when you are applying for a job vacancy. However, in this case, a short cover letter can be just as convincing as a long one . There are cover letters that last an entire page and list  irrelevant information .

The purpose of a short cover letter is to get straight to the point . As we can see in the above short cover letter example, the applicant makes it clear right away that they are excited about the chance to fill the position.

Don’t worry so much about trying to flatter the employer. Get into what makes you the perfect candidate right at the beginning, and mention you would like a response soon.

The body of the letter and the ending of the letter achieve several things :

  • Addresses a specific accomplishment
  • Makes the candidate’s skills and experience clear
  • Enthusiasm for the job and an interview

Normal cover letters will go into further detail regarding the experience and skills the candidate possesses, however, this type of letter briefly yet effectively communicates the same information.

What Should I Include in My Cover Letter?

An effective cover letter will need the following 4 key elements shown below

1. A formal greeting

Your first contact with the employer should be formal. You should address them as Mr/Mrs/Ms . for this initial interaction and state their name. If possible, avoid generic openers like “Dear Sir/Madam” or “To whom it may concern”.

2. A persuasive introduction

Use the first paragraph to introduce yourself as a candidate and to make a great first impression . Use this space to give quick reasons why you applied and would be the right choice for the precise job on offer.

3. Compelling paragraphs

This next part of the letter can be used to build a convincing argument as to why you’d be the right pick for the company . Use numerical evidence to support your case and make your achievements eye-grabbing.

4. Strong Final Impression

Finally, start moving the conversation toward the next stage of the job selection process. Encourage the recruiter to read your resume for further details and explain that you’re keen to meet in person as well as how you can be contacted.

[Hiring Manager’s name]

[Company name]

[Company address]

Dear Mr/Mrs/Ms. [Hiring Manager Name]

I am contacting you to communicate my interest in the Administrative Assistant role being advertised by [company]. This role caught my attention as I have a strong educational background and extensive experience in the office administration of medium-sized businesses. I think this knowledge and expertise could be highly valuable to [company].

During my 6-year career, I have assisted with a wide range of office administrative tasks using Microsoft Office and LibreOffice software. I have been responsible for maintaining and managing sensitive data at every step of the meeting organization from planning to the recording of minutes, as well as drafting critical communications.

In my current position, I was also tasked with optimizing the efficiency of our office supply buying, the results of which saved the company over $1,800 per quarter. I also enhanced my written skills greatly by assisting with the drafting and proofing of important executive correspondences.

I have enclosed my resume with this letter to provide further information about my career history so far. I hope that my credentials represent a good match for this role.

I am very keen to learn more about the position and would be eager to organize a meeting to discuss it in more detail. In the meantime, I’d like to thank you for your consideration and invite you to contact me at any time regarding the opportunity.

I can be reached every evening from 4 pm to 8.30 pm via home phone or at any time with my email address listed below.

Address Phone number Email address

Essential Points to Highlight In Your Cover Letter

What exactly should your cover letter include? Here’s a quick summary of the essentials:

  • Write for the employer : Keep the needs of the employer in mind when you start writing your letter. Discard any details that don’t serve the specific job description.
  • Highlight your strengths : Convey your achievements and results that best suit the job. Show that you could fit into the business easily and deliver success from the go.
  • Detail skills and qualifications : Briefly demonstrate to the employer you’ve got the right training for the role and show your dedication to personal and professional development.
  • Add a little something extra : Don’t shy away from adding relevant personal details that may enhance your profile. Highlight any hobbies or interests that could make you a good match for the role

Common Mistakes to Avoid in Your Cover Letter

Crafting the perfect cover letter is an art. While we’ve provided you with some stellar examples to guide you, it’s equally important to know what pitfalls to avoid . 

Here are some common mistakes that could be the difference between your application landing in the ‘yes’ pile or the recycling bin:

  • Overgeneralization : Tailoring your cover letter to each job application is crucial. Avoid using a one-size-fits-all approach. Recruiters can easily spot a generic cover letter, and it often suggests a lack of genuine interest in the role.
  • Rehashing your resume : Your cover letter should complement, not duplicate, your resume. Use this opportunity to tell a story or provide context to your experiences that your resume cannot convey.
  • Lengthy narratives : Brevity is the soul of wit, especially in cover letters. Keep it concise. Aim for a few short paragraphs, ensuring each sentence adds value and advances your case.
  • Neglecting the company’s culture : Each company has its unique culture and values. Show that you’ve done your homework by aligning your cover letter’s tone and content with the company’s ethos.
  • Typos and grammatical errors : Nothing undermines your professionalism more than spelling and grammar mistakes. Proofread meticulously, and consider having someone else review your cover letter.
  • Overconfidence or underconfidence : Striking the right balance is key. Avoid coming off as arrogant, but also don’t sell yourself short. Be confident in your abilities and experiences without overstepping.
  • Skipping the call to action : Conclude with a clear call to action. Express your enthusiasm for a potential interview and provide your contact details, encouraging the recruiter to engage further.
  • Ignoring instructions : If the job posting has specific instructions for your cover letter, follow them. Failing to do so can be seen as a lack of attention to detail or inability to follow directions.
  • Using clichés : Phrases like “I’m a team player” or “I think outside the box” are overused. Instead, provide specific examples that demonstrate these qualities.
  • Forgetting to personalize : Address the letter to a specific person whenever possible. “Dear Hiring Manager” is a last resort. Personalization shows you’ve put effort into understanding who is hiring.

Make your cover letter count by avoiding these common mistakes and you’ll be one step closer to landing the job you want.

Advantages of Using Cover Letter Examples to Write Your Own

As well as offering guidance and some inspiration , cover letter examples can be useful tools in helping you learn how to  highlight the most important information  that employers will need to know about.

When  creating your cover letter , ResumeCoach’s examples can help with the following points:

Learn the length you should use and the sections that you will need to include.

2. Keywords

Personalize your cover letter and find the keywords that work for your sector.

3. Choice of language

Get the level of formality right and make the text accessible for any recruiter.

4. Adaptability and speed

Complete and adapt your cover letter and resume for any job with our editor.

CV template Modern

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240 + Cover Letter Examples for 2024

A cover letter is necessary for convincing hiring managers why they should hire you. Our cover letter examples are easy to customize so you can boost your application and land the job.

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Our top cover letter examples are customized for various roles and career scenarios. From career changes to internships, discover tailored samples that address your specific needs.

Stand out from the resume pile! This cover letter for a resume tells your story, sparks interest and proves you're the perfect fit. Tailor it, quantify your impact and land that interview!

Changing career paths? Show employers why you’re the fresh perspective they need with a cover letter that shows passion, transferable skills and quantifiable achievements.

Fresh grad, fresh start! Showcase your motivation, highlight relevant education and quantify campus wins to prove you're ready to learn and grow. Land that dream job!

Ace your first job with this entry-level cover letter example! Share accomplishments from projects or volunteering and demonstrate your eagerness to learn.

Shine with a cover letter for an internship highlighting relevant skills and showing your genuine interest in a company. Skills and culture fit are equally important!

Crunch the data, not words! Focus on impactful metrics, clear insights and data-driven solutions with this sample cover letter.

Show your worth as a seasoned pro! Showcase quantifiable impact, proven leadership and relevant achievements. Tailor this cover letter to their challenges and show a strategic vision.

Showcase your publications, grant experience and pedagogical approaches. Tailor this sample of a cover letter to the department's research focus and show your collaborative spirit.

Passion meets purpose in this cover letter example! Showcase impactful community work, relevant skills and dedication to the cause with a cover letter for a job in a non-profit.

No experience, no problem! Use this cover letter sample to convince employers that a lack of formal work experience can’t stump your motivation, skills and subject-matter expertise.

Apply quickly to that dream role with this short cover letter example. No need to drag your letter on. Showcase your most relevant achievements in a concise paragraph.

Showcase those unique skills and qualities that make you stand out as a creative. This cover letter sample focuses on your technical skills and out-of-the-box thinking.

Job-specific cover letters

Browse our library of cover letter examples listed by job title and categorized by industry.

SEARCH BY JOB TITLE

  • Accounting & Finance
  • Administrative
  • Construction
  • Customer Service
  • Firefighting
  • Hotel & Hospitality
  • Human Resources
  • Information Technology
  • Safety & Security
  • Transportation

Accounting & Finance Cover Letter Examples

Study our accounting and finance cover letter samples for your job application to multiply your chances of success. See how other candidates describe their math skills, tax code knowledge and education to earn these roles.

Junior Accountant

Payroll Accountant

Administrative Cover Letter Examples

A cover letter demonstrates your organization and communication skills before you step into the office. These administrative letter examples will help you get ready to write. Use our cover letter examples for the job you desire.

Administrative Assistant

Data Entry Clerk

Receptionist

Business Cover Letter Examples

Here are good cover letter examples for business roles. They’ll help you see the selling points your job competition uses to frame their experience.

Business Analyst

General Manager

Operations Manager

Construction Cover Letter Examples

We’ve got example cover letters that you can use as blueprints for your solid introduction. Get inspired and learn how other job seekers are framing their skills with a cover letter for a job application in the construction field.

Construction Supervisor

General Contractor

Site Supervisor

Customer Service Cover Letter Examples

Writing a cover letter is a breeze if you’ve got the patience and communication skills required for customer service roles. Just stick to the script! Write a great letter using our cover letter examples to guide you.

Call Center Representative

Customer Service Manager

Service Representative

Education Cover Letter Examples

A good cover letter example can show you what to say to get hired. Study our education cover letter examples below. They’ll help you brainstorm and craft a cover letter worthy of a gold star.

Assistant Teacher

School Principal

Fire Fighting Cover Letter Examples

Our firefighting example cover letters provide you with good ideas for how you can tell your own career story.

Fire Inspector

Firefighter

Healthcare Cover Letter Examples

Give your job search the booster shot it needs: a cover letter that demands attention. Our cover letter samples will help you write a letter that impresses hiring managers and land an interview.

Assisted Living Manager

Medical Office Assistant

Speech Therapist

Hotel & Hospitality Cover Letter Examples

Our cover letters are at your service! Check out our collection of hospitality cover letter samples below. They’re full of great ideas for describing your passion for hospitality, guest satisfaction and great service.

Hotel Concierge

Hotel Manager

Hotel Receptionist

Human Resources Cover Letter Examples

HR is often responsible for hiring at many companies, so your cover letter should be top-notch. Review our cover letter samples for HR positions. See how others describe their skills in hiring, managing and developing talent within a company.

Compensation and Benefits

Corporate Recruiter

HR Coordinator

Information Technology Cover Letter Examples

Nearly every modern business needs technical support. Get insight into how others sell their tech skills. Take advantage of our great cover letter examples to help land your desired IT job.

Computer Technician

Data Coordinator

IT Service Manager

Janitorial Cover Letter Examples

Spruce up your cover letter to score a new job with our maintenance and janitorial example cover letters below. They’ll help you craft a letter that shows employers you’ll keep their workplaces up and running.

Housekeeper

Marketing Cover Letter Examples

If your resume is your personal branding statement, your cover letter is the sales pitch to get hired. Hone your message for marketing and advertising positions by reviewing cover letter examples here.

Account Manager

Brand Manager

Medical Cover Letter Examples

Our cover letter samples for medical professionals will show hiring managers you’ve got the necessary skills, schooling and work experience to succeed. We’ve got examples from every medical specialty.

Anesthesiologist

Phlebotomist

Ultrasound Technician

Nursing Cover Letter Examples

Our cover letter samples for nursing emphasize the importance of having a good balance of hard and soft skills necessary in this field of work.

New Grad Nurse

Nurse Manager

Registered Nurse

Retail Cover Letter Examples

Earn a new job in retail with a stellar cover letter. See how our cover example letters for retail jobs demonstrate the full range of skills needed in the industry.

Retail Merchandiser

Retail Sales Associate

Retail Supervisor

Sales Cover Letter Examples

Sell your future employer on hiring you with a professional cover letter. Browse through our sales cover letter samples for one matching your desired role.

Automotive Salesperson

Sales Account Executive

Sales Representative

Safety & Security Cover Letter Examples

Secure a job by submitting a great cover letter. Check out some top-notch security cover letter samples to see how to sell your experience to employers best.

Director of Security

Security Guard

Transportation Cover Letter Examples

A cover letter is a vehicle to accelerate your job hunt. Look at our transportation application letter examples for ideas on impressing hiring managers. They’ll help you arrive at your next job.

Fleet Manager

Freight Associate

Transportation Manager

How to write a cover letter

Every cover letter must include the following sections in this sample cover letter. Use this cover letter infographic to get a general idea of how to write a cover letter .

Ensure you choose a template that conveys professionalism and has the appropriate cover letter format — especially on the letterhead. Our cover letter templates are pre-formatted, so all you have to do is input your information.

Share your contact information at the top and include a letterhead with the date, recipient’s details, and address.

Introduce yourself to the hiring manager and state your interest in the job. Mention a relevant qualification or achievement that instantly grabs the reader’s attention.

In one or two paragraphs, share a story about your special skill set, impressive achievements or goals within the role.

In your closing paragraph, summarize your qualifications and share your interest in a job interview.

Don’t have time to write your cover letter from scratch? Try our Cover Letter Builder ! By just answering a few simple questions, our builder generated a personalized cover letter in mere minutes.

How important is a cover letter?

It depends! In many cases, a well-written cover letter can be the element that shows you go the extra mile, which can set you apart from other applicants. Writing a cover letter allows you to personalize your application, showcase your passion, and demonstrate how your skills perfectly align with the job. While some companies might not explicitly require them, submitting a strong cover letter always puts you in a better position.

What makes a great cover letter?

A great cover letter is like a short story about how you are a perfect match for the role.

Qualities of a great cover letter are:

Personal: You should address the reader by name and tailor the content to the specific role and company.

Concise: Keep it one page long, max. Recruiters are busy, so get to the point quickly and highlight your most relevant skills.

Compelling: Show, don’t tell! Use examples and achievements to demonstrate your value and impact.

Proofread: Typos and grammatical errors create a bad impression. Double-check everything before hitting submit.

Who writes these cover letter examples?

Our cover letter examples are written by career experts who ensure the content is well-written and showcases the natural career progression and accomplishments of someone in a specific role.

Customizing these cover letter samples is as easy as inputting your unique skills and specific, quantifiable achievements .

In addition, every cover letter we feature has been thoroughly vetted and approved by a professional resume and cover letter writer (CPRW).

This seal of approval means you’re getting a professional cover letter sample full of the most in-demand skills and relevant qualifications for your job.

How do I write a simple cover letter?

If you want to write a short and simple cover letter, follow this structure:

Introduction: Greet the reader, mention the job you’re applying for, and express your enthusiasm.

Body Paragraph: Highlight one to two key skills or experiences relevant to the role, using the STAR method (Situation, Task, Action, Result) to showcase your impact.

Conclusion: Briefly reiterate your interest and qualifications, express your call to action (e.g., interview request), and thank the reader for their time.

How do I write a cover letter for an internship?

When writing a cover letter for an internship, focus on transferable skills like teamwork, communication and eagerness to learn. Highlight any academic achievements or relevant volunteer work. A great way to show you’re a good culture fit is by researching the company and mentioning specific projects or initiatives you’re interested in contributing.

Why is it important to tailor my cover letter to each job?

A generic cover letter can be worse than no cover letter at all. For a cover letter to be effective (and not a waste of the recruiter’s time), it must show you possess the specific skill set, qualifications and experience the role requires. Tailoring your cover letter can be as simple as mentioning relevant keywords from the job description and demonstrating how your skills and experiences will contribute to better results for the company.

Should I mention salary expectations in a cover letter?

Generally, no. Salary negotiations usually happen later in the process. Focusing on your values and qualifications is more effective at this stage. However, if a job expressly requests you provide your salary expectations, follow these tips for putting your salary in a resume or cover letter.

How do I address the reader of my cover letter?

If the contact person’s name is listed, use it. However, you may not always find your letter’s recipient’s name. If you must address a cover letter without a name , “Dear Hiring Manager” is always safe. Avoid generic salutations like “To Whom It May Concern.”

How long should my cover letter be?

Ideally, your cover letter should be one page long, around 300-400 words. Keep it concise and impactful, but include the details that make you stand out..

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How to Write a Cover Letter That Will Get You a Job

I ’ve read thousands, maybe tens of thousands, of cover letters in my career. If you’re thinking that sounds like really boring reading, you’re right. What I can tell you from enduring that experience is that most cover letters are terrible — and not only that, but squandered opportunities. When a cover letter is done well, it can significantly increase your chances of getting an interview, but the vast majority fail that test.

So let’s talk about how to do cover letters right.

First, understand the point of a cover letter.

The whole idea of a cover letter is that it can help the employer see you as more than just your résumé. Managers generally aren’t hiring based solely on your work history; your experience is crucial, yes, but they’re also looking for someone who will be easy to work with, shows good judgment, communicates well, possesses strong critical thinking skills and a drive to get things done, complements their current team, and all the other things you yourself probably want from your co-workers. It’s tough to learn much about those things from job history alone, and that’s where your cover letter comes in.

Because of that …

Whatever you do, don’t just summarize your résumé.

The No. 1 mistake people make with cover letters is that they simply use them to summarize their résumé. This makes no sense — hiring managers don’t need a summary of your résumé! It’s on the very next page! They’re about to see it as soon as they scroll down. And if you think about it, your entire application is only a few pages (in most cases, a one- or two-page résumé and a one-page cover letter) — why would you squander one of those pages by repeating the content of the others? And yet, probably 95 percent of the cover letters I see don’t add anything new beyond the résumé itself (and that’s a conservative estimate).

Instead, your cover letter should go beyond your work history to talk about things that make you especially well-suited for the job. For example, if you’re applying for an assistant job that requires being highly organized and you neurotically track your household finances in a detailed, color-coded spreadsheet, most hiring managers would love to know that because it says something about the kind of attention to detail you’d bring to the job. That’s not something you could put on your résumé, but it can go in your cover letter.

Or maybe your last boss told you that you were the most accurate data processor she’d ever seen, or came to rely on you as her go-to person whenever a lightning-fast rewrite was needed. Maybe your co-workers called you “the client whisperer” because of your skill in calming upset clients. Maybe you’re regularly sought out by more senior staff to help problem-solve, or you find immense satisfaction in bringing order to chaos. Those sorts of details illustrate what you bring to the job in a different way than your résumé does, and they belong in your cover letter.

If you’re still stumped, pretend you’re writing an email to a friend about why you’d be great at the job. You probably wouldn’t do that by stiffly reciting your work history, right? You’d talk about what you’re good at and how you’d approach the work. That’s what you want here.

You don’t need a creative opening line.

If you think you need to open the letter with something creative or catchy, I am here to tell you that you don’t. Just be simple and straightforward:

• “I’m writing to apply for your X position.”

• “I’d love to be considered for your X position.”

• “I’m interested in your X position because …”

• “I’m excited to apply for your X position.”

That’s it! Straightforward is fine — better, even, if the alternative is sounding like an aggressive salesperson.

Show, don’t tell.

A lot of cover letters assert that the person who wrote it would excel at the job or announce that the applicant is a skillful engineer or a great communicator or all sorts of other subjective superlatives. That’s wasted space — the hiring manager has no reason to believe it, and so many candidates claim those things about themselves that most managers ignore that sort of self-assessment entirely. So instead of simply declaring that you’re great at X (whatever X is), your letter should demonstrate that. And the way you do that is by describing accomplishments and experiences that illustrate it.

Here’s a concrete example taken from one extraordinarily effective cover-letter makeover that I saw. The candidate had originally written, “I offer exceptional attention to detail, highly developed communication skills, and a talent for managing complex projects with a demonstrated ability to prioritize and multitask.” That’s pretty boring and not especially convincing, right? (This is also exactly how most people’s cover letters read.)

In her revised version, she wrote this instead:

“In addition to being flexible and responsive, I’m also a fanatic for details — particularly when it comes to presentation. One of my recent projects involved coordinating a 200-page grant proposal: I proofed and edited the narratives provided by the division head, formatted spreadsheets, and generally made sure that every line was letter-perfect and that the entire finished product conformed to the specific guidelines of the RFP. (The result? A five-year, $1.5 million grant award.) I believe in applying this same level of attention to detail to tasks as visible as prepping the materials for a top-level meeting and as mundane as making sure the copier never runs out of paper.”

That second version is so much more compelling and interesting — and makes me believe that she really is great with details.

If there’s anything unusual or confusing about your candidacy, address it in the letter.

Your cover letter is your chance to provide context for things that otherwise might seem confusing or less than ideal to a hiring manager. For example, if you’re overqualified for the position but are excited about it anyway, or if you’re a bit underqualified but have reason to think you could excel at the job, address that up front. Or if your background is in a different field but you’re actively working to move into this one, say so, talk about why, and explain how your experience will translate. Or if you’re applying for a job across the country from where you live because you’re hoping to relocate to be closer to your family, let them know that.

If you don’t provide that kind of context, it’s too easy for a hiring manager to decide you’re the wrong fit or applying to everything you see or don’t understand the job description and put you in the “no” pile. A cover letter gives you a chance to say, “No, wait — here’s why this could be a good match.”

Keep the tone warm and conversational.

While there are some industries that prize formal-sounding cover letters — like law — in most fields, yours will stand out if it’s warm and conversational. Aim for the tone you’d use if you were writing to a co-worker whom you liked a lot but didn’t know especially well. It’s okay to show some personality or even use humor; as long as you don’t go overboard, your letter will be stronger for it.

Don’t use a form letter.

You don’t need to write every cover letter completely from scratch, but if you’re not customizing it to each job, you’re doing it wrong. Form letters tend to read like form letters, and they waste the chance to speak to the specifics of what this employer is looking for and what it will take to thrive in this particular job.

If you’re applying for a lot of similar jobs, of course you’ll end up reusing language from one letter to the next. But you shouldn’t have a single cover letter that you wrote once and then use every time you apply; whatever you send should sound like you wrote it with the nuances of this one job in mind.

A good litmus test is this: Could you imagine other applicants for this job sending in the same letter? If so, that’s a sign that you haven’t made it individualized enough to you and are probably leaning too heavily on reciting your work history.

No, you don’t need to hunt down the hiring manager’s name.

If you read much job-search advice, at some point you’ll come across the idea that you need to do Woodward and Bernstein–level research to hunt down the hiring manager’s name in order to open your letter with “Dear Matilda Jones.” You don’t need to do this; no reasonable hiring manager will care. If the name is easily available, by all means, feel free to use it, but otherwise “Dear Hiring Manager” is absolutely fine. Take the hour you just freed up and do something more enjoyable with it.

Keep it under one page.

If your cover letters are longer than a page, you’re writing too much, and you risk annoying hiring managers who are likely sifting through hundreds of applications and don’t have time to read lengthy tomes. On the other hand, if you only write one paragraph, it’s unlikely that you’re making a compelling case for yourself as a candidate — not impossible, but unlikely. For most people, something close to a page is about right.

Don’t agonize over the small details.

What matters most about your cover letter is its content. You should of course ensure that it’s well-written and thoroughly proofread, but many job seekers agonize over elements of the letter that really don’t matter. I get tons of  questions from job seekers  about whether they should attach their cover letter or put it in the body of the email (answer: No one cares, but attaching it makes it easier to share and will preserve your formatting), or what to name the file (again, no one really cares as long as it’s reasonably professional, but when people are dealing with hundreds of files named “resume,” it’s courteous to name it with your full name).

Approaching your cover letter like this can make a huge difference in your job search. It can be the thing that moves your application from the “maybe” pile (or even the “no” pile) to the “yes” pile. Of course, writing cover letters like this will take more time than sending out the same templated letter summarizing your résumé — but 10 personalized, compelling cover letters are likely to get you more  interview invitations  than 50 generic ones will.

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Guide for Resumes & Cover Letters

FlexJobs has been the go-to platform for professional-level, legitimate remote and flexible jobs since 2007. Over time, we’ve learned a lot about writing cover letters and resumes that can help you land a coveted interview spot. We've also learned a variety of techniques to help you impress the hiring manager during an interview, and we want to share that knowledge with you.

Throughout this guide, we’re going to give you the tools you need to create cover letters and resumes that get results, tips that will help you ace your interviews, and information on what to do after the interview to help you land the job!

  • Proven strategies for what to include in cover letters
  • Formatting for various resume styles and types
  • A variety of interviewing techniques that impress
  • How to best present employment gaps

Guide for Resumes & Cover Letters

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How to Write a Cover Letter When You’re Changing Careers (Sample + Tips)

As a career changer, you need to help recruiters understand why you’re moving away from your former line of work and what you want to achieve in your new career path..

[Featured Image] A man in a blue button-up is sitting down in a conference room holding pieces of paper.

You will inevitably change jobs throughout your career as you seek more responsibility, growth, or even a higher salary. According to the US Bureau of Labor Statistics, the average employee stays at each job for around four years [ 1 ]. However, for career changers—or those interested in exploring an entirely new path or industry—making that switch can sometimes involve unique challenges. 

Even so, making a career change has become an increasingly popular move. More than half of workers in the United States anticipated looking for a new opportunity in 2022 [ 2 ]. Changing careers can allow you to find more meaningful work, better align your career path with your larger goals, and move into a more energizing role.  

When you draft your cover letter to apply for a job in a new line of work, you must take time to explain your larger objectives. In this article, we’ll review specific information you can feature in your cover letter to help recruiters understand your goals and reasons for changing careers. 

Learn more: How to Plan for a Career Change: Step-by-Step Guide

How to write a career change cover letter

A cover letter is a chance to expand upon the bullet points outlined in your resume . It’s a space where you can explain your interest in the role and company, highlight your experience and skills, and sell a recruiter on the overall fit you’d make. 

But a career changer needs to do all of that and more. You also need to help recruiters and hiring managers understand why you’re moving away from your former line of work, what you want to achieve in your new career path, and any transferable skills that will help make your transition smooth. 

Let’s review four key pieces of information you can weave into your career change cover letter.  

1. Clarify your career change context

Explaining why you’re interested in changing careers and how the role you’re applying to fits within your larger career aspirations can preemptively contextualize your story. Plan to include a career change objective somewhere in your cover letter, much like you would a resume objective to provide a summary of a person’s experience and goals. Don’t be afraid to build a sense of personality so recruiters can better connect you with your objective.  

What this looks like: I’ve spent the last six years translating complex topics for various users as a technical writer. But in that time, I’ve realized that what drives me is the user’s experience. It’s the lightbulb moment behind my career change to UX design . I believe I’ll make a strong addition to your team because my work has largely put the user front and center, and now I’m interested in focusing on a different facet of that goal. 

2. Specify the value of your certificates, courses, or trainings

It costs over $4,000 to hire an employee, according to the Society for Human Resources Management [ 3 ]. That’s all the more reason why recruiters and hiring managers want to find the right candidate. It can be costly otherwise. Help explain what you’ve done to prepare for your career change by highlighting any professional certificates or trainings you’ve completed to prepare you for your new line of work. 

What this looks like: In order to familiarize myself with the tools and processes used in data analysis, I completed the Google Data Analytics Professional Certificate , which taught me SQL and R, and trained me to clean and visualize data. Thanks to this preparation, I feel confident that I will make a strong addition to your team from the very start.  

3. Bring attention to your transferable skills 

Transferable skills are “portable,” in that you take them from job to job. They include problem-solving, critical thinking, attention to detail, and more. Show recruiters that you have important skills to help you do the job so they can understand the unique value you’d bring to their company.  

It can also help to find out the key technical skills the job requires and spend time learning what you can, especially when it comes to important software or tools. 

What this looks like: As a software developer, I regularly relied on my problem-solving skills to think through complex issues. I’ll bring that same skill, as well as my attention to detail, listening, and decision-making, to ABC High School as the new algebra teacher. 

4. Highlight your past achievements 

Any time you can highlight what you’ve managed to accomplish in your past roles, you help a recruiter see your potential in a new role. Where possible, summarize any moments that showcase your strengths and illustrate your work ethic or character. 

What this looks like: I pride myself on being a team player and a problem-solver. As a social media manager at Company X, I identified a better program to help my team schedule content. Using that tool improved my team’s efficacy, leading to our most successful quarter. 

Why is a cover letter important when changing careers?

The idea of a career path can sometimes be rigid, suggesting that people only follow one specific track. Although that perspective is starting to shift, it’s still prevalent. You can help recruiters and hiring managers understand more about your interest in a role by explaining why you’re changing careers and what you’ve done to streamline your transition. 

It helps to align your cover letter with a resume objective, which can be especially useful for career changers. An objective on your resume is a place where you can contextualize your larger career aims, quickly summarizing what you’re hoping to achieve in your next role. Repeat that same information in your cover letter and expand on it slightly to give your application materials more cohesiveness.  

Read more: How to Use Resume Sections to Shape Your Professional Story

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Career change cover letter sample

It's common practice nowadays to submit your cover letter digitally. In that case, include some of your contact information in the top left corner so recruiters can easily see how to get in touch.

Thomas Bennett

Nashville, TN

(555) 555-1234

[email protected]

Dear Ms. Tufte,

I’m writing to apply for the project manager role at Company X. I initially began my career as a marketing coordinator and eventually moved into email marketing , where I was responsible for strategizing and developing new campaigns. But in that time, I realized how much I thrived when managing our quarterly campaigns from start to finish. That’s why I’m interested in segueing into project management. 

Knowing that, despite my experience, I still needed to learn more specifically about project management, I completed the Google Project Management Professional Certificate . Over six months, I’ve learned Agile project management as well as how to create product documentation, among other key skills. I believe this training, along with my previous experience, will help me transition to a project management role at Company X and make a big impact.   

I’m an organized problem-solver with a sharp eye for detail, all important project management skills. I believe my previous work in email marketing provided hands-on training in managing projects, albeit without the official title. I identified new tools to help my team create more effective quarterly campaigns. As a result, we increased our click-through rate (one of our key metrics) to 1.87 percent, bringing it closer to the industry standard—an immense achievement. 

I’m proud of the foundation I gained through marketing, but in realizing where my true passion lies, I’m keen to transition into a project management role with more growth opportunities. I appreciate your consideration. 

Tips for strengthening your cover letter 

Much like you would for a standard cover letter, you can strengthen your cover letter as a career changer using the following tips: 

Tailor your letter for each role.

You should tailor your resume for each role you apply to, and the same goes for your cover letter. Research the company, find out about aspects of their work that interest you, and insert those details into your cover letter. You should also tailor your experience and skills, highlighting each job's most relevant skills and accomplishments. 

Get specific.

Your cover letter should expand upon your resume rather than repeating the same information. One way to do this is by giving details about your past achievements. When possible, quantify your impact with numbers and explain how these accomplishments make you uniquely qualified for this new role.

Use action words. 

Build action words into your resume and your cover letter. Rather than more staid words that don’t capture your unique story or responsibilities, action verbs can liven up your cover letter and make it more enticing to read. Find verbs that succinctly and accurately depict your previous experience.

Start advancing your skills today

Brush up on your cover letter writing skills by taking the University of Maryland’s free course, Writing Winning Resumes and Cover Letters . Or develop important skills for an in-demand career with a Professional Certificate from industry leaders like Google, Meta, and IBM. Most certificate programs take less than seven months to complete, and you can start for free with a seven-day, all-access trial.

Article sources

US Bureau of Labor Statistics. “ Employee Tenure in 2020 , https://www.bls.gov/news.release/pdf/tenure.pdf.” Accessed April 26, 2024.

CNBC. “ The Great Resignation is Likely to Continue , https://www.cnbc.com/2021/08/25/great-resignation-55-percent-are-looking-to-change-jobs-over-the-next-year-.html.” Accessed April 26, 2024.

ADP. “ Calculating the True Cost to Hire Employees , https://www.adp.com/spark/articles/2019/07/calculating-the-true-cost-to-hire-employees.aspx.” Accessed April 26, 2024.

Keep reading

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Coursera’s editorial team is comprised of highly experienced professional editors, writers, and fact...

This content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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  • Cover Letter

How to Write a Proposal Cover Letter (Examples + Templates)

Maciej Tomaszewicz, CPRW

Our customers have been hired by:

Rejected proposals are always hurtful. Whether it’s a romantic scene or an answer to a business request for a proposal, doing it right the first time and getting that “Yes!” right away is crucial for you to succeed.

That’s why writing a perfect proposal cover letter should be on your to-do list. It’s how you’ll impress your future business partners, convince them that what you have to offer is simply the best, and get that deal done! Let’s find out how to write the deal-winning cover letter for a proposal!

This guide will show you:

  • What is a proposal cover letter.
  • A proposal cover letter example that will help you answer any RFP.
  • How to write a proposal cover letter in 8 simple steps.
  • Proposal cover letter writing tips and hacks to boost your chances of closing the deal.

You might be too busy to have a brainstorming session on how to impress your future business partners. Especially since you can have it generated automatically within just a few clicks. Pick from  18+ cover letter templates  to help you catch your prospects’ attention, get remembered, and win the bid! 

Create your cover letter now

sample cover letter example

Sample resume made with our builder— See more resume examples here .

See more great cover letter examples:

  • Scholarship Cover Letter Example
  • Project Coordinator Cover Letter Example
  • Executive Cover Letter Example
  • Volunteer Cover Letter Example
  • Business Cover Letter Example

Now, let’s have a look at a great cover letter for a proposal example, shall we?

Proposal Cover Letter Example

Lillian Mills

2226 Torch Road

Santa Barbara, CA 93101

532-165-2222

[email protected]

lylosome.com

Craig Torrens

CEO Bankello

135 Washington Street.

Santa Barbara, CA 93107

Dear Mr. Torrens, 

Did you know that 84% of the US population uses at least one social media? And crypto market is full of competitors, with new start-ups rising each month, and all of them targeting the same audience, mainly through different social media channels. That’s why having the right social media team to lead all your actions, create content that sells, attract new customers, and generate valuable leads is a must.

There are upwards of 300 million cryptocurrency users all around the world. We can help you make Bankello their first choice when it comes to easily and securely buying, selling, and holding their digital assets.

Here at Lylo we truly understand the significance of choosing the best team to run your social media channels. As the leader in creating content that reaches millions of potential users across different platforms, we are well-equipped and 100% ready to take over Bankello channels. We are certain we will exceed all your expectations and deliver the best quality content and the highest quality leads to your company.

Bankello is often referred to as the number one crypto bank in the US. And no wonder why. With your outstanding customer service, specialization in Bitcoin ATM operations, and integrations with Shopify, Square, and many other small business SaaS tools, your solution is truly the best there is. However, with that many competitors often offering what to the novice seems like a similar solution for a smaller price, your company is no longer growing as fast as you'd like it to. Outsourcing your social media management will share awareness about why you’re better than your new (and old!) competitors. 

The information about Bankello’s professionalism can be shared quickly and efficiently. And it doesn’t require an expensive in-house team of creators. But it requires some help from people who specialize in informative social media advertising, with an average 4.6% conversion rate and a young team of copywriters, graphic designers, and video creators. Lylo has all it takes to have outstanding Bankello ads all over social media. And we helped another company with a similar problem just a month ago.

AI All is a start-up specialized in delivering AI and chatbots to SaaS start-ups that don’t have the space to create an entire customer success team. Their concern was similar to what Bankello is facing at the moment: they were the industry leader when suddenly AI became the number #1 topic in every discussion. And more companies specializing in similar solutions appeared out of nowhere, claiming they have what every modern SaaS needs. So we’ve had a closer look at what AI All were doing on their social media channels. It turned out that all 8 of their campaigns were not optimized well enough to respond to the rapid change we were witnessing in the AI industry. After optimization and creating look-alikes based on the 10 most successful ads from the past, we’ve managed to increase the CTR by 2% in a month. That led to increasing AI All sales by 5% in the first month, 7% in the second month, and 10% in the third month, making them consolidate their position as the number 1 chatbot solution on the market.

Bankello and Lylo will work perfectly together. Creating crypto-related content was among our goals for 2023, and we've been preparing to offer our solutions to one of the top players on the market. We were hoping that it would be your company, as we have always admired your fresh approach, straight-to-the-point communication, and professionalism. These qualities make our companies quite similar. We're looking forward to the chance to combine our experiences together, brainstorming some ideas and creating campaigns that will let everyone know who’s the go-to crypto bank in the US. Let’s schedule a call and discuss the terms of our cooperation.

That’s a great example of a proposal cover letter. Now let’s find out more about it and learn how you can write one yourself!

What Is a Proposal Cover Letter?

A proposal cover letter is a one-page document that helps you pitch your offer to a client, business partner, or any kind of prospect you want to do business with. It is usually written as a response to an RFP (Request For a Proposal) and can sometimes be referred to as a cover letter for an RFP . 

If you work in a non-profit organization and you want to ask for philanthropic foundations that will support a certain cause, you should write a grant proposal cover letter. 

A proposal cover letter is often confused with an executive summary. But it’s not the same thing!

So what’s the difference between a proposal cover letter and an executive summary?

  • A proposal cover letter functions as an introduction with the goal of gaining the reader’s attention. 
  • An executive summary is the first section of a business plan or proposal. It provides a short overview of the document and contains its main points. 

So a cover letter for a proposal is all about making a great first impression. A well-written one will let your receiver know immediately whether you’re truly interested in going into business together—have you done your research, are you engaged, do you know precisely how you can cooperate, etc. 

What’s the purpose of writing a cover letter for a proposal?

  • It gets the attention of the personyou want to do business with.
  • It helps you stand out amongst your competitors.
  • It shows your commitment and seriousness about doing business together.

In other words, it’s a first chance to persuade the second party that they should read your proposal further and have a closer look at other documents they received. You can even think of it as trying to sell yourself. Try to write it as though you’re answering the “ Why should we hire you ” question.

Another great way of impressing a potential prospect? Read our guide: How to Make an Elevator Pitch

How to Write a Cover Letter for a Proposal

It’s business talk, so money is involved, and quite often larger numbers. So it is quite obvious that certain parts are necessary for your proposal cover letter. And not only to make a great first impression but also to help you stay in touch with the recipient, show your achievements, and outline the benefits that they will gain with your cooperation.

1. Read the RFP Carefully

It’s hard to put a price on good research. But you know well that doing no research can break the deal very early. 

The survey found that writing a single RFP takes on average 10.5 days. Since your prospects put so much work into writing it, you should put a lot of work into understanding it perfectly.

You want to ensure that everything you write is personalized specifically for your prospects. And they want to feel that you’re well-prepared and that you speak directly to them. Otherwise, they might think it’s just a copy-paste from another proposal cover letter. Thorough research will also help you understand the situation the second party is facing. And therefore, it will allow you to tailor your offer better.

2. Begin Your Proposal Cover Letter with a Header 

It's necessary to include your contact information at the beginning of your proposal cover letter. Otherwise, how will they contact you if they're interested in your offer? 

Your proposal cover letter header should include:

  • Your full name
  • Your position
  • Your email address
  • Your phone number
  • Information about your organization (its name, and its website or social media pages)
  • The date and city you’re writing from

Pro Tip: You can include your company information automatically and make your cover letter for a proposal even more professional by using the company’s letterhead. It’s the heading at the top of a document, which consists of a name, address, logo, trademark, and sometimes a background pattern that’s characteristic of your company.

3. Address the Recipient in Your Cover Letter for a Proposal

The cover letter salutation of your proposal cover letter should depend on the level of acquaintance you created with your recipient. The usage of the last name should also depend on the company culture. You can write a first name when addressing a startup founder, but perhaps not when addressing a CEO of a big corporation.

How to address your cover letter for a proposal?

  • Dear Ms. Freeman,
  • Dear Mr. Washington,
  • Dear Mrs. Lee and Members of the Selection Committee,

Also, remember to include the recipient's job title and the company's address to give an even more professional touch to your proposal cover letter. And then catch their attention by writing a captivating first sentence of your proposal cover letter.

Pro tip : You want to make it professional but also personal. Don’t start your proposal cover letter with “ To Whom It May Concern ” ; you can come across as lazy. And no one wants to do business with lazy people.

4. Write a Strong Opening Line for Your Proposal Cover Letter

Did you know that, according to research , most people make a first impression of someone within 7 seconds? In this situation, the first impression depends on the right start of your cover letter . That’s what makes them either read further or dismiss your entire proposal.

How to write a captivating first sentence of your proposal cover letter?

  • Focus on your reader and their company. Show that you understand what they are facing, what they need, and what might benefit them. A fun fact or an industry statistic will tell them you've done your research and know who you're dealing with.
  • Start with a question. That's an easy way to make them curious. And you know that after curiosity comes interest. And that's how you keep them reading.
  • Hint the pain point. It might seem bold, but it’s another good way to start. They are dealing with something, and you might have a solution. Start with showing you understand their current situation.

You’ve got their attention. Now it’s time to show you understand the challenge they described in the RFP.

5. Highlight the Problem from The RFP in Your Proposal Cover Letter

Whether you’ve mentioned the pain point in the first sentence or not, now is the perfect time to highlight it more. Talking more about the situation described in the RFP is how you show you understand what they are dealing with. By doing that, you can prove yourself to be the perfect fit for answering their RFP.

How to address the situation described in the RFP?

  • Compliment them. A proposal cover letter is a starting point of the selling process, so talking about the second party’s professionalism in high regard can be beneficial. After identifying them as professionals, it will be easier to express your expertise in a different area—the one they need help with.
  • Prove you understand the second party’s way of thinking. You can do it by removing all the obstacles from their way before they express them. Those obstacles can be determined by time, cost, efficiency, effectiveness, etc., depending on the industry.
  • Speak with confidence. What’s a challenge for them is a cup of tea for you because you deal with these kinds of situations on a daily basis. You’re a pro, and you’ve done this before. So they can be calm and trust you.

The addressee of your cover letter for a proposal knows you understand the challenge and their perspective. But perhaps so do other responders to their RFP. That’s why you must prove you’re better than the rest! 

Pro tip : Don’t talk about yourself. That’s the easiest way to do it. And there’s a chance that’s how other proposal cover letters will start. Also, you’ll have plenty of time to show your achievements later.

6. Convince the Reader of Your Solution

This is perhaps the most important part of your proposal cover letter. After you’ve explained to your receivers what they already know (and proven that you also know it well!), it’s time to say why they should pick your solution over others. Convincing your prospects that you’re a perfect choice should be simple, specific, and short. 

How to prove that your solution is the best answer to the RFP?

  • Keep it simple. There’s no place for specific jargon you might use in your company. Remember that they are facing a situation for which you have the answers, but they need to understand these answers fully. If the RFP comes from a medical university that wants to appeal to Gen Z, and you represent a group of young influencers, don’t name the latest TikTok challenge. Use their lingo instead.
  • Remain specific. They don’t need many answers to their questions, tens of options, and a few variations on how to approach it. What they are looking for is the perfect solution. However, being specific doesn’t mean you shouldn’t make them feel like they understand your offer 100%. Make your readers feel like your proposal highlights everything required for an informed decision.
  • Make it short. That’s the perfect way of showing that you fully know what you’re talking about. That’s how you show your confidence. Remember, if you understand something, you can explain it in just a few sentences.

You might think that it’s time to conclude your proposal cover letter. But you can convince your readers to your offer even more.

7. Impress the Reader with Your Achievements on a Proposal Cover Letter

Showing that you have a solution to the situation the RFP’s authors are facing is not enough to convince them you’re the right choice. Think of it this way: who would you rather choose to fix your roof? A candidate with a perfect solution but no proof of previous success or one with the perfect solutions and can back it up with hard evidence of success?

How to show your achievements on your cover letter for a proposal?

  • Focus on the business outcome of each action. The action you’ve taken is less important than its impact on a company. To do it right, use the PARE (Problem-Action-Result) formula.
  • Problem: The XYZ company struggled to get more followers to sign up for their events.
  • Action: Optimizing campaigns and creating look-alikes based on the most successful events from the last 6 months.
  • Result: The number of interested followers grew by 25% for the first event and by 45% during the second one.
  • Quantify your achievements whenever possible, as it lends more credibility to your proposal cover letter. Results-focused business owners and decision-makers often love to see these details. They are also what help your offer stand out amongst other offers!

Pro Tip : Have you got any awards that can impress your prospect? Now is the time to show them!

8. Close Your Proposal Cover Letter by Suggesting Some Next Steps

You reached the end of your proposal cover letter. Now you need to encourage them to take action even further. Knowing how to end a cover letter for a proposal can help you be remembered and chosen for the deal!

How to finish your proposal cover letter?

  • Show how the two of you will prosper together. After talking about them and about yourself, it's time to tell them why you're a perfect fit.
  • Express your excitement about the chance to work with them. Some ego-boosting can work magic.
  • Let them know the ball is in their court, and now it’s time for their action. Whether it’s a meeting, a phone call, or an answer to your email, tell them specifically how things should unfold from now on.

After that final statement, it’s time to write a cover letter enclosure . But don’t just hit that Send button yet!

9. Check the Formatting of Your Cover Letter for a Proposal

Having your proposal cover letter formatting done properly is how you show your attention to detail. And that’s a valuable quality that lets your business partners know you’re efficient and productive.

How to format your proposal cover letter?

  • Select a good cover letter font like Arial, Calibri, or Times New Roman with a size between 10 and 12 points.
  • Set 1-inch margins on each side of your proposal cover letter.
  • Use double cover letter spacing between paragraphs and 1–1.15 between lines.
  • Save your document in PDF format. It allows your proposal cover letter layout to stay intact
  • Make sure it’s one-page long.

And that’s it! Your proposal cover letter is ready to impress your prospects. 

Plus, a great cover letter that matches your resume will give you an advantage over other candidates. You can write it in our cover letter builder here.  Here's what it may look like:

matching set of resume and cover letter

See more cover letter templates and start writing.

Key Takeaway

Just for a quick recap on how to create a deal-winning proposal cover letter:

  • Do your research and study the RFP carefully. 
  • Start with a proper, spotless header.
  • Create a proper salutation by addressing your receiver directly by their names and job titles.
  • Catch their attention by writing a strong and captivating opening line.
  • Highlight the problem to let them know you understand it completely. 
  • Show your solution in a specific, short, and understandable way.
  • Impress the reader with your past achievements.
  • End your proposal cover letter by telling your prospects precisely what are the next steps.
  • Double-check your document before sending it their way.

You’ve got a perfect proposal cover letter in your hands. Now you’re ready to wow your future prospects with an amazing answer to their RFP. Good luck!

Thank you for reading our article. Do you want to know more about writing a perfect proposal cover letter? Let us know in the comment section below!

About Zety’s Editorial Process

This article has been reviewed by our editorial team to make sure it follows  Zety's editorial guidelines . We’re committed to sharing our expertise and giving you trustworthy career advice tailored to your needs. High-quality content is what brings over 40 million readers to our site every year. But we don't stop there. Our team conducts original research to understand the job market better, and we pride ourselves on being quoted by  top universities and prime media outlets  from around the world.

  • https://loopio.com/resources/rfp-response-management-benchmarks-2020-trends-report/
  • https://www.scienceofpeople.com/first-impressions/

Maciej Tomaszewicz, CPRW

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    Middle paragraph (s) Closing paragraph. Letter ending and signature. Your cover letter should be one page long and use a simple, professional font, such as Arial or Helvetica, 10 to 12 points in size. Your letter should be left-aligned with single spacing and one-inch margins. Show Transcript.

  3. How to Write a Great Cover Letter in 2024 (+ Examples)

    1. Personalization. Address the hiring manager or recruiter by name whenever possible. If the job posting doesn't include a name, research to find out who will be reviewing applications. Personalizing your cover letter shows that you've taken the time to tailor your application to the specific company and role. 2.

  4. 200+ Professional Cover Letter Examples for Job Seekers

    Our list of 200+ cover letter examples is perfect for all job seekers, whether you need to write one for a specific life situation (like a career change) or you're looking for an industry-specific sample. Build My Cover Letter. Our free-to-use cover letter builder can make you a cover letter in as little as 5 minutes.

  5. 60+ Cover Letter Examples in 2024 [For All Professions]

    Consultant Cover Letter Example #10. Digital Marketing Cover Letter Example #11. Graphic Designer Cover Letter Example #12. Administrative Assistant Cover Letter Example #13. Front Desk Cover Letter Example #14. Human Resources Cover Letter Example #15. Sales Agent Cover Letter Example #16.

  6. 300+ Free Cover Letters Examples by Job [Full Guides]

    300+ Best Cover Letter Examples 2024 Free job-winning Cover Letter Samples + Expert Guides Write Professional Cover Letters in only 5 Minutes! ... A good cover letter example contains a combination of factors that work together to present you as the best possible candidate for the role. Remember that a cover letter sample is a starting point ...

  7. How to Write a Cover Letter [Full Guide & Examples for 2024]

    Correct Example. Dear Mr. Smith, My name's Michael, and I'd like to help XYZ Inc. hit and exceed its sales goals as a Sales Manager. I've worked as a Sales Representative with Company X, another fin-tech company, for 3+ years, where I generated an average of $30,000+ in sales per month and beat the KPIs by around 40%.

  8. How To Write the Perfect Cover Letter (With Template and Example)

    Include the name of the person to whom you are writing as well as the company name and address just above the salutation. In the salutation, greet the hiring manager by name. If you don't know the name of the person, consider greeting the hiring department or the department with which you would be working if hired. 3.

  9. How to Write a Cover Letter for a Job in 2024

    Respectfully, Kind regards, Best regards, Yours truly, Then, make two spaces below the salutation, and type your full name. For some professional (but optional) flair, sign your cover letter either with a scan of your signature or by using software like DocuSign. 8. Check your cover letter's content and formatting.

  10. The Best Cover Letter Examples for Any Job Seeker

    We've got examples of four types of cover letters below: a traditional cover letter, an impact cover letter, a writing sample cover letter, and a career change cover letter. So let's take a look at these examples, why they work, and how you can use them to craft your own. 1. The traditional cover letter example.

  11. The 23 Best Cover Letter Examples: What They Got Right

    This cover letter example does a fantastic job advertising the applicant's soft skills in a highly scannable format — while still going heavy on the personalization. Don't be shy to lightly play with formatting to get your point across and to imbue the letter with your passion for a company. 14. Nonprofit Referral Cover Letter Example

  12. Cover Letter Examples & Samples (Any Job or Industry)

    Use an AI cover letter generator to make a targeted cover letter in minutes. Find an example of an application letter for a job in your field for inspiration; we have more than 200 cover letter samples to choose from. Add your contact information to the header. Write the date. Add the recipient's address.

  13. How to Write a Standout Cover Letter in 2022

    Step 3: Address your cover letter to the hiring manager—preferably by name. The most traditional way to address a cover letter is to use the person's first and last name, including "Mr." or "Ms." (for example, "Dear Ms. Jane Smith" or just "Dear Ms. Smith").

  14. How to Write a Cover Letter for Any Job [2024 Guide]

    Here's how to write a successful cover letter: 1. Stick to the Proper Cover Letter Format. Your cover letter should follow the best practices for writing business letters. Keep your cover letter short and to the point—in fact, your entire cover letter shouldn't be longer than 350 words.

  15. The 11 Best Cover Letter Examples of 2024

    1. The professional cover letter. In this great cover letter example, the applicant landed an IT project management job by proving they had the required project management skills and experience while providing highlights from their career: Include hard numbers in your cover letter to impress the employer.

  16. How to Write a Cover Letter (Expert Tips & Examples)

    Place your name, city, state, ZIP code, phone number and email address in your cover letter heading. Your email address should be professional like "[email protected]," and not personal like "[email protected]." Include links to your LinkedIn profile or professional online portfolio if you have one.

  17. Cover Letter Examples

    Like all good cover letters, this example starts by making a soft introduction and giving a little detail as to why the candidate could be a good fit for the role. ... Tailoring your cover letter to each job application is crucial. Avoid using a one-size-fits-all approach. Recruiters can easily spot a generic cover letter, and it often suggests ...

  18. Cover Letter Examples and How-to Guides for 2024

    How to write a cover letter in 2024. A good cover letter should include the following parts: cover letter salutation. cover letter heading. cover letter greeting. first paragraph with a catchy cover letter opening. second paragraph explaining why you are the perfect fit for the company.

  19. How to Write the Best Cover Letter (With Template and Sample)

    How to write the best cover letter. Here are the basic steps you can follow to write the best cover letter for a job: Use the proper formatting. Use a simple structure. Open with a simple salutation. Introduce yourself. Explain the benefits of hiring you. Share why you're interested in the company.

  20. How to write the perfect cover letter (With examples)

    To start your cover letter, introduce yourself. This means including your full name, your specific interest in the position and the reasons you've chosen to apply. If you got a referral to the job from another party, ensure to mention this in the first paragraph. 2. Mention your skills and qualifications.

  21. 240+ Cover Letter Examples for Every Industry

    Administrative Cover Letter Examples. A cover letter demonstrates your organization and communication skills before you step into the office. These administrative letter examples will help you get ready to write. Use our cover letter examples for the job you desire. Administrative Assistant. Data Entry Clerk.

  22. 30 Better Ways to Start a Cover Letter

    Here are a few pointers to guide you as you use our example cover letter openings—we're getting there, we promise!—to craft your own: Avoid boring or overused openers: Recruiters have read cover letters that start with lines like "I'm excited to apply for the front-end engineering position," or "Your job posting on The Muse prompted me to…" so often they could wallpaper their ...

  23. How to Write an Effective Cover Letter for Career Changers

    As a candidate making a career shift, it will benefit you most to focus your cover letter on mapping the soft skills you've already demonstrated to the new career you're pursuing. Soft skills are highly transferable, even across industries. "If you were a Chef, for instance, you have experience with working under pressure," says Jean.

  24. How to Write a Cover Letter That Will Get You a Job

    If you think you need to open the letter with something creative or catchy, I am here to tell you that you don't. Just be simple and straightforward: • "I'm writing to apply for your X ...

  25. Free Cover Letter Template for Your Resume (Copy & Paste)

    Pantheon. The "Pantheon" cover letter template's bold header projects confidence, making it ideal for executives. 2024. Designed for the modern job seeker, our "2024" cover letter template is perfect for people in any industry. Classic. "The Classic" cover letter template is clean, traditional, and the perfect format to start off your application.

  26. Guide for Resumes & Cover Letters

    Throughout this guide, we're going to give you the tools you need to create cover letters and resumes that get results, tips that will help you ace your interviews, and information on what to do after the interview to help you land the job! Proven strategies for what to include in cover letters. Formatting for various resume styles and types.

  27. How to Write a Cover Letter When You're Changing Careers (Sample + Tips

    Let's review four key pieces of information you can weave into your career change cover letter. 1. Clarify your career change context. Explaining why you're interested in changing careers and how the role you're applying to fits within your larger career aspirations can preemptively contextualize your story.

  28. How to Write a Proposal Cover Letter (Examples + Templates)

    How to format your proposal cover letter? Select a good cover letter font like Arial, Calibri, or Times New Roman with a size between 10 and 12 points. Set 1-inch margins on each side of your proposal cover letter. Use double cover letter spacing between paragraphs and 1-1.15 between lines. Save your document in PDF format.