giving his keynote speech

Ace the Presentation

Here’s an Excellent Keynote Speech GUIDE: With 2 Great Examples

You’ve probably been asked to give a keynote speech and you are afraid of it. Well, if you’ve never done this before, then there’s no need to panic. Thankfully, you’ve come to the right place. Let’s start with the basics, shall we? 

So, what is a keynote speech? 

Simply put, a keynote speech is usually given to set the theme of the entire event. It is a speech that is generally delivered by an expert, renowned and well-respected individual, depending on the theme of the event.

Being asked to give a keynote speech in front of a large audience can be a little intimidating. However, it’s the greatest honor to be selected as a keynote speaker. That said, you must deliver the best speech you possibly can. 

Now that we’ve covered what a keynote speech is, it’s time to key steps that you should take when preparing a keynote speech. 

Related Article: 7 Basic Elements of Public Speaking

How to prepare a keynote speech

Keynote speeches are very important. With that in mind, it’s one of the best opportunities for you and your business. Therefore, if you’ve been asked to be the keynote speaker, take advantage of such an opportunity. But, first, you will have to prepare your speech: 

1.     Find out the theme for the day

For any first-timer, you will probably be given the theme for the day by the event organizer. But if you are an experienced speaker, I’m sure everyone will applaud anything you say. All the same, both scenarios still require you to plan and organize your thoughts for your speech. 

2.     Outline your presentation

Sadly, most speakers always skip this part. And, it’s usually visible in their delivery and line of thought. The best way to handle this situation is by creating a sort of blueprint for your presentation which will include: 

• Highlight some of the key structural elements, for instance, introduction, conclusion, or even stories. 
• Highlight your key element in the presentation. What do I mean? Start by answering the question-what messages are you using to support your logical key point? 
• Link all the elements together in a systematic sequence
• Also, try mapping out the transition from one key point to the next and ensure that it’s flawless. 

3.     Now fill each section

Following your outline, use keywords to convey a clear message to your audience. This will also help in keeping the audience’s attention. On top of that, it will ensure you have a great flow of thoughts in your presentation. 

Write down the topic you’d like to present. Then go ahead and add principal keywords. Afterwards, write what you derive from each keyword. Thankfully, the structure of your keynote speech will give you a set of new keywords to follow. 

Make sure that you are brief and clear when filling each section. More importantly, don’t crowd up your content. You will also need to ensure you have most of the keywords in your mind. This will save you the time you use to check on your keynote speech instead of maintaining eye contact with the crowd. 

4.     Make the work visually attractive

Without a doubt, you should always ensure that your work has some visual ideas that would be easy to interpret. Add graphs or charts where necessary, but only where necessary. Too much of anything will lead to you losing the attention of your audience. 

5.     Add personal stories

Anecdotes and stories will assist you in illustrating your ideas to the audience. On top of that, it’s the best way to show your research. With stories, you should be able to capture the attention of your audience. Additionally, your audience will be emotionally invested which will differentiate you from nervous and inexperienced speakers. 

Play a game, add a question, or simply just maintain eye contact with your audience. This will help you gain their full attention throughout your speech. 

6.     Finally, rehearse

There’s no shortcut in this section. For you to present a killer speech in front of your audience without sounding nervous is through research. By rehearsing your speech several times, you can understand what it means to your audience and also see places where you can improve your speech. 

Actually, you can even record yourself while giving your keynote speech. That way, you will be able to work on your body language and speaking rate. If you have stage freight, this is a good way to avoid the effects of it. 

Now that you already know how to get ready for your speech, let’s take on how to open a keynote speech. 

The next points of discussion are: how to open a keynote speech, how long should a keynote speech be, and some great examples of keynote speeches. Before digging into that, let me add below some of the top related and interesting articles that can add to what you’re learning from this one. If any of the titles picks your interest, please click and open in a new tab, so you can check them out later. Enjoy!

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How to open a keynote speech?

I bet you are probably worried about your opening lines in your keynote speech, right? Well, first thing’s first, don’t be in a rush to speak. Before you open your mouth, the attention is usually high at this moment. Therefore, once you arrive up there, pause for a moment. To the audience, you will appear like you are trying to be confident and collected, so use that moment. 

The audience will lean in to try and hear your first few words. And at that moment, the audience will form their first impression of you with the first words you utter. An example of the first opening words include, ‘um, good evening everyone….I’m happy to be here in front of you. I will like to thank you so-so-so-so much…..’

Trust me if you start your speech with these words, the audience will feel like you are repeating words that will sound the same as the conversations they have been trying to avoid. 

To get the full attention of your audience, here are some quick tips on your opening statements. 

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Before we go into how to open your keynote speech…

I would like to announce that you can get more insightful tips and how-to’s from our recently launched eBook, now available at Barnes & Noble , at $4.99. We tried to pack it with valuable information and price it below $5 to be as inclusive as possible with our pricing. Click below and Get a Copy!

Key tips on the opening statement in your keynote speech

• Name someone central to your message
• Use a provocative question
• Use a short, pithy quote
• Start with a personal association
• Tell an Interesting and relatable Story
• Paint a picture with your words, and so on…

How long should a keynote speech be?

Usually, the maximum length of the keynote speech depends majorly on the skill of the speaker. Therefore, the minimum length of the keynote speech depends on how long the speaker will need to make an impact on the audience.

You will know when the keynote does not last long enough when the message said by the speaker doesn’t have a deep effect on the audience. Additionally, the length of the keynote speech depends on the time allocated to the event. 

Examples of Excellent Keynote Speeches 

If you follow the instructions above, you won’t even need examples to sharpen your skills. However, here are some of the examples you can check out to give you a deeper understanding of keynote speeches

• Fire Antony speech
• A speech by Briana Scurry

With these two examples, you will be able to draft your speech in no time. 

To wrap it all up…

A keynote speech is an incredible way to get over public speaking and be able to introduce yourself to the audience. It doesn’t matter the number of people in the gathering. Always remember to count every opportunity that comes your way. 

Also, a great speech is not one that strings different elements together-no siree! A great speech is one that weaves them in the minds of the audience in such a way that they are not able to tell the difference between the segments. The speech shouldn’t be repetitive or random. It should be something that you sat down and constructed to perfection. 

Give the audience something that they can remember you by. A speech that will make them concentrate on the best course of action. Someone once told me that, ‘words can change the world’ and I believe it. Now, this is your opportunity to change the world. 

REFERENCES & FURTHER READING

https://business.tutsplus.com/tutorials/what-is-a-keynote-speech–cms-31420

https://www.thebalancesmb.com/how-to-write-a-keynote-speech-2295879

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Guide to Planning, Writing, and Delivering a Killer Keynote Speech

by Janice Tomich

• Presentation Planning & Public Speaking Skills

Being invited to deliver a keynote address is a great honor.

It’s exhilarating. A compliment to your expertise.

I’m a public speaking coach . A client of mine recently was asked to deliver the keynote address at a large women’s tech event. She was new to public speaking. This was her first high-stakes conference opportunity.

She’s a seasoned leader in an industry with few female colleagues. Although she loves her job, at times her career has been rough. The conference organizers asked her to share her perspective with young women new to the field to help them navigate the inevitable difficulties of being a woman in tech—and also give them advice on how to enjoy the ride.

Her excitement and nervousness were palpable. That’s how it feels when you’re asked to give the keynote.

Being asked means that others value your ideas, thoughts, and vision. You know it’s a big opportunity. A keynote speech provides an opportunity to inspire others like no other.

But if you’ve been asked to share what you’ve experienced throughout your career (or even lifetime) it can be a daunting ask.

With the honor of delivering a keynote comes the responsibility to deliver an address that will inspire your audience to take action.

Table of Contents

What Is a Keynote Speech?

A keynote speech stands above other public speaking opportunities because event organizers make it the highlight of the agenda. Large events often leverage the keynote speaker to attract attendees.

The theme of a keynote is usually set by the event’s theme.

For multi-day events like conferences the keynote is often (but not always) scheduled on the last day. Scheduling the keynote for the end of the event builds excitement and anticipation. Other times the keynote is scheduled near the beginning of an event, and in this case the role of the keynote speaker is to set the tone. Knowing when you’ll be speaking (at the beginning or at the end of the event) impacts the type of keynote speech you should create.

A keynote speaker is usually given a substantial amount of time to speak, often 45 to 60 minutes over dinner. Unlike a shorter presentation, keynote addresses give you a brilliant opportunity to go deep. TO show the breadth of your expertise. To invite your audience along through the ups and downs, ins and outs of a storyline. Your speech can be complex and include unanticipated twists and turns (while of course staying on track with your core message.)

If you’re lost and unsure about how to make your presentation compelling, I can help.

How Long Should A Keynote Be?

There are only a few hard and fast rules about the length of a keynote speech:

• The length of the speech is ultimately dictated by the amount of speaking time allocated by the event organizer.
• The length of the speech should be however long it takes you to clearly and concisely deliver a speech that inspires your audience.

Essentially, just enough time and not too much. 

P ro Tip: The amount of time allocated by the organizers is not always set in stone, especially in the early days of organizing an event. Keep the line of communication open with your organizer. The time frame might be open to adjustment or negotiation.

What Makes a Keynote Speech Compelling and Memorable?

An engaging, inspiring keynote presentation encourages the audience to envision what they are capable of. The best keynote speeches don’t just inform—they compel the audience to take action.

Keep two things top of mind as you plan:

• Focus on one main message (your throughline).
• Put yourself in the hearts and minds of your audience. Think of this as a research project as much as an exercise in empathy. Take the time to learn about what your audience wants to know. Learn how they need to hear it.

Going back to my example, the key message of my client who keynoted at the tech conference was resilience .

How did this key message turn into a speech?

She told funny, heart-wrenching stories, including some stories which were excruciating for her at the time they happened. These stories showed her drive to succeed. She spoke candidly about the problems she had come up against in her career. Then she revealed how she solved these problems and the benefits that transpired. Throughout the whole speech, she tapped back into her key message— resilience.

How Much Time Should You Devote to Preparation?

More time than you think.

I have never had a client tell me, “I wish I had spent less time preparing my keynote.”

They’re always glad they invested a good amount of time. Feeling completely ready in the days leading up to the event is worth it.

Nancy Duarte, the author of Resonate , works with industry giants on their keynote speeches. Duarte recommends you spend 30 hours on content creation for a 1-hour speech. (This doesn’t include building the slide deck or practicing the speech).

Here’s my breakdown of the time it takes to be fully prepared to step on stage to deliver your keynote address:

• 30 hours to research your speech and develop the keynote content
• 30 hours to create your keynote slide deck
• 30 hours of practicing your delivery

90 hours likely seems like a lot of time, but that’s what it takes to create and develop an inspirational, career-boosting keynote.

Your first rough draft will be just that … rough. Keynote speech writing is never a one-and-done process. To really nail it you need to get feedback and let the speech, slide deck, and delivery evolve over time. The results are worth it.

How Much Lead Time Do You Need?

Keynotes are a rich opportunity to give an audience perspective into who you are and what you know.

You should allow for 3 months (and a minimum of 2 months) of lead time before you deliver your keynote.

However, life does not always go according to plan. You may not have a lot of time left to prepare. I offer a presentation coaching service called Crunch Time for when you’ve been asked on short notice (a speaker may have become ill) or you have been consumed with other projects and need support to deliver an engaging speech.

Planning a Keynote Speech: Who is your audience? What is your intention?

Your goal should be to take your body of work and experience and use that to resonate with your audience. Inspire them to action. Your words of wisdom will become part of their life experience and create a legacy which will stick with them for years.

“It’s all about the audience—not about you.” These are wise words I’ve never forgotten, delivered to us on the first day of class of my communication degree.

In my work supporting clients through presentation planning, I’m always checking in to ensure that the audience will be able to understand What’s In It For Them (WIIFT in marketing terms). Remembering to center on WIIFT is crucial. It’s the foundation for a successful keynote.

Your intention is important too—equally important, actually. Why are you giving the keynote? What do you want to have happen because of it? Knowing your own “why” and how it relates to the needs of your audience puts you on track to engage and inspire.

How To Write A Keynote Speech

1. establish your throughline.

After you have a good understanding of who your audience is and what your intention is in delivering your keynote it’s time to establish your throughline. Identify which theme or concept you want to speak about.

My client who was keynoting the tech conference planned to speak on resiliency, which is a broad topic. I encouraged her to dig deeper. Upon reflection, she realized that much of her success stemmed from her commitment to creating and building relationships.

She evolved the throughline. The theme of the keynote became developing resiliency through relationships .

2. Brainstorm with an open mind and big wall

Once you’ve decided on your throughline it’s time to find an open wall and a stack of post-it notes.

In freewriting-mode write down any and all ideas that come bubbling up that will support your theme. Take lots of breaks. I promise you’ll come back with fresh ideas each time.

3. Step back and group ideas into themes

Stand back once your wall is filled with ideas. Notice common themes. Place similar ideas into three groups.

What you see is three arguments or points of proof that support your throughline.

4. Pare down to the best ideas

Now sweep through and dispense of any of your ideas that strike you as weak or you don’t feel passionate about.

5. Order your ideas

Place the ideas that remain into a logical order, so that they flow from one idea to the next. That’s your outline. Transfer these concepts to a Google Doc or put pen to paper. You’ve got the bones of a good keynote speech already.

Don’t write out a script word-for-word. Instead, think about what you want to speak about for each of your points. Flesh them out, making notes about what you want to say.

You’ve invested a large amount of time creating the content. Every component of a keynote is important. So now let’s focus on how you open, close, and title your keynote.

How To Open A Keynote Speech

I suspect you’ve been to at least a few presentations where you felt bored by the speaker after just a few minutes.

Too many speakers begin with a status quo opening such as citing their CV or meticulously outlining what they “want to talk with you about.”

You can do better.

My client started her keynote off with a dose of humor rooted in her own personal experience. She talked about the inappropriate clothes she wore to an interview and the hilarious story of what she did to gain access to the building.

Here are a few more ideas to open your keynote speech:

• Start your speech by addressing the elephant in the room to address a negative bias your audience may be thinking. Perhaps you are quite young and your audience is older. You could begin by saying, “You are probably looking at me thinking she’s twelve years old and what could she know. And you’d be right…”
• Quote a startling statistic. Often keynotes focus on living out dreams. This statement will have your audience’s interest piqued, “The average person has over 1,460 dreams a year”.
• Begin a story that you can use to weave and thread your presentation together. You could begin by sharing a story of how a mentor helped. Throughout your presentation continue the story dropping the nuggets of wisdom of what your mentor said and how she helped.

It’s crucial that you grab your audience’s attention right from the start – that you hook them with your first words.

How To Close a Keynote Speech

Finish your keynote with clarity and power. I’ve listened to too many speeches and keynotes where the ending was weak. They didn’t live up to the energy of the body of work.

My client decided to loop back to the chain of events that happened before her interview, narrating how she hung in there, even when things weren’t going according to plan.

Here are some excellent approaches to closing your keynote powerfully:

Loop back to how you began your speech. If you began your speech by talking about the elephant in the room, tag back to provide assurance that you have.

Wrap up a story you teased in your opening and then threaded throughout the speech.

If you began your keynote with a stat or quote reference it again at the end by summarizing how you proved it was true.

A tenet I firmly stand by that it’s not good enough to just leave your audience inspired . You must leave them inspired to do somethin g. Close your speech with a clear call to action to do something tangible that will make a difference to them and/or their community.

Choosing a Title for Your Keynote

Your title is your audience’s first introduction to what they will hear. Finding the ‘right’ title makes them want to listen.

If a compelling title comes to mind before or as you are developing and creating your speech, write it down. But don’t worry if you’ve planned out your whole speech and still don’t have a title idea. The best titles often come to us right at the end. You’ll have lots of ideas to play with when you’ve finished gathering your content.

Here is a trick while working with an editor at Inc.com: first craft a title, then play with variations of that title by using words that will get attention or have an inherent hook embedded within them.

Here’s an example of how I played with titles before settling on one for this article:

My initial ideas were

Both titles are merely functional. They’re lackluster and don’t reflect the complexity of the article itself, which goes beyond merely “writing” a keynote.

I rephrased it to expand on the topic and add a bit more punch:

Better, but I knew I could do better.

I liked it. It is more eye catching and it indicates a comprehensive “guide” that promises not just a “how to” article, but in-depth advice that speaks to creating an excellent keynote that will be well received.

Invest the time in finding just the right title. It’s worth it. It piques your audience’s interest from their first interaction with you.

How To Practice Your Keynote Speech

Don’t put off practicing until the last minute. Conversely, don’t over-practice until you sound like a robot and have diluted every ounce of passion out of your presentation.

Making good use of your practice time is easy.

I’ve written an extensive guide on how to rehearse for a presentation and I’ve also written on this topic for Inc.com . Read them for tips and techniques to learn your keynote speech easily so you can walk on the stage confidently knowing you’ll nail it. 

I have never had a client tell me they wished they had practiced less. I encourage you to practice only as much as you need to and not a second more.

P ro Tip: When you have a few spots that are giving you difficulties just practice those sections. It’s a poor investment of your time to practice your keynote over and over in its entirety if only a few sections are tripping you up.

​​​​Sucheta Misra Associate VP Inclusion & Diversity and Social Impact Leader

Tips For Creating Your Slidedeck or PowerPoint Presentation

My take on PowerPoint is that it’s a powerful tool that has been dropped into the laps of people who, more often than not, don’t have the training or experience to wield it effectively.

Before PowerPoint, marketing and communication teams would strategize over the best content for the slides. Graphic designers would create them.

These are the three most important things to know about your slide presentation:

• If slides won’t add or support your presentation don’t use them. 
• Create your slides so that they are primarily image-based with a limited amount of text. 
• If you are not a graphic designer hire one. It’s worth it for the stroke of elegance and professional edge they will add. A graphic designer will bring your deck to life. 

If you do decide to use a slidedeck ensure it helps your audience connect the dots and visualize what you are sharing with them.

What To Do Before You Deliver Your Speech

I’m often backstage supporting clients at their events. It’s exhilarating to feel the energy of speakers waiting to go on stage. You can feel the excitement … hearts pounding and voices warming up.

Here are a few tips and techniques professional speakers use to ready themselves, calm their nerves , and warm up their voice before giving a keynote speech:

• If you find yourself not sleeping well or experiencing anxiety in the days leading up to your speech try 4 – 7 – 8 breathing . Three or four rounds should have you feeling calmer and able to fall back to sleep. 
• Keep yourself hydrated. The day before your event up your water intake. This will keep you feeling energetic and your voice lubricated. 
• Make sure you get a good sleep before your keynote. Lack of sleep will knock you off your game. 
• Fifteen minutes before your keynote move your voice up and down through your natural register with vocal exercises so you can use your voice like the fine instrument it is. 
• Just as you are about to speak, if you suffer from dry mouth, take these lozenges to help you articulate with ease. 
• When you arrive at the podium take a few deep breaths, feel your feet on the floor, touch a favourite amulet such as a ring or necklace…and away you go! 

What You Should Do After Your Speech

When you end your speech you’re still not quite finished yet.

Connect with people from your audience. Gather feedback. Some of the richest relationships you will create will happen if you take the time to talk with people after your speaking event. If you have the opportunity, ask for presentation feedback to help you learn what worked and what didn’t.

Don’t ask if they enjoyed your keynote because the response will probably be, “It was great!” Instead, ask what they took away that will make a difference in their life. Ask them what nugget stuck with them. The answers to these questions will provide information to improve your next keynote.

Having your keynote recorded provides a brilliant learning opportunity. Many of my clients tell me they can’t/won’t watch a recording of themselves. I ask them to separate themselves from their egos and embrace the opportunity to learn. You can gain insight into what landed and what didn’t by your audience’s reactions.

Ask for presentation feedback from a trusted advisor. Don’t ask family and friends. A trusted advisor or mentor has the perspective to provide unbiased feedback that your family and friends won’t be able to. A trusted advisor will be able to expertly able to weigh in about your content, your delivery, and the effectiveness of your speech. ¯

Keynote speeches are complex. They have lots of pieces that need to fit together to create an easy, simple flow and to hold your audience in your hands so they will be inspired and learn from you.

Do you need help with your upcoming keynote speech to make sure your audience will leave challenged to take action and be inspired? Let’s chat and learn how I might help. Here’s access to my calendar to schedule a time to talk.

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What Is a Keynote? 5 Things You Should Know

• The Speaker Lab
• March 14, 2024

Table of Contents

Have you ever been so mesmerized by a speaker that their words stayed with you long after their speech ended? That’s the magic of a keynote . But what exactly is a keynote speech and why does it matter?

In essence, a keynote speech sets the tone for an event. It serves as its heartbeat, pulsating with ideas and insights that energize attendees. Picture yourself standing before an audience, delivering not just any speech but one where every word strikes like lightning, illuminating minds and sparking conversations.

This post promises to take you on a journey exploring captivating keynotes, dynamic speakers, and exciting events. Together, we’ll look at how keynotes influence everything from business success to social media activity; unveil strategies for creating impactful presentations; and provide tips on becoming an effective speaker yourself.

What is a Keynote?

A keynote is a defining presentation or speech centered around the main theme of an event. The term “keynote” in relation to speaking is based on the musical term “key note,” or the note around which the key is based. Just like a musical ‘key note’ defines the harmony of a composition, a keynote speech lays down the central theme or message of an event.

The Importance and Impact of Good Keynote Speakers

As one of the main highlights of an event or conference, keynote speakers are expected to inspire audiences with their unique perspectives and insights. A great speaker has the ability to not only communicate effectively but also engage with their audience in meaningful ways. This engagement forms the bottom line for successful presentations—it can make or break an event.

The Hallmarks of Professional Keynote Speakers

What sets apart good keynotes from merely average ones? The answer lies in several factors:

• An understanding of both their subject matter and audience : Top-tier keynote speakers know how to connect deeply with those listening while delivering high-value content that resonates long after they’ve left the stage.
• Dynamism and energy : Audience members are more likely to stay engaged when your presentation style mirrors your passion for what you’re discussing.
• A knack for storytelling : Narratives help us process information better; therefore good storytellers often leave lasting impressions upon their audiences.

Fostering Engagement Through Effective Speaking Techniques

Surely we’ve all attended lectures where, despite our best efforts, our minds wandered off mid-presentation. So what’s different about engaging speeches?

One major difference is novelty. Unique insights delivered compellingly pique interest. Professional keynote speakers know how to weave facts and figures into a captivating narrative that is relevant to the audience.

Additionally, good keynotes strike an emotional chord with listeners. This not only keeps them engaged but also helps in better recall of information presented. A great speaker uses storytelling techniques effectively for maximum impact .

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Role of Keynotes in Events

As mentioned earlier, a keynote sets the stage for an event, serving as a compass that directs the overarching theme. Whether it’s delivered by national speakers or industry leaders, this keynote can ignite audience engagement and set the tone for what follows.

Opening vs. Closing Keynotes

While both have significant roles, there is a clear difference between opening keynotes versus closing ones.

An opening keynote often aims to energize attendees at the start of an event. It’s like turning on a lamp in an unlit area—suddenly, everyone can make out what is before them and where they are headed. This initial spark helps draw people into the experience and makes them eager to learn more.

In contrast, closing keynotes help solidify connections made during events, creating memorable moments that continue to resonate with attendees even when they’ve returned home or back to their desks. Professional keynote speakers are skilled at creating such lasting impressions through powerful storytelling techniques coupled with actionable takeaways.

Leveraging Keynotes for Business Success

Keynote speeches are more than just a way to kick off an event. They have the potential to become powerful tools in leadership development, client relationships, and attracting attendees. A good keynote speaker will help their audience visualize their own paths towards success.

The Role of Keynotes in Leadership Development

A keynote speaker has the power to ignite change within an organization or industry by providing new perspectives on established practices or unveiling innovative approaches to overcoming challenges. Their influence often extends beyond the stage as attendees continue discussing their ideas long after the event finishes.

This is particularly true when speakers share personal stories from their careers—experiences that demonstrate resilience during difficult times or highlight how unconventional thinking led them to unprecedented levels of success.

Creating Strong Client Relationships Through Keynotes

An engaging keynote speech also serves as a starting point for fostering strong client relationships. When a keynote speaker shares insights relevant to their clients’ industries or discusses issues close to their hearts, that speaker shows understanding and empathy. This resonates with audiences on both professional and personal levels, which can lead directly into fruitful partnerships down the line.

Drawing Attendees With Impactful Speeches

Beyond fostering connections with current clients, delivering compelling keynotes helps attract attendees too. Attendees are likely to show up if they hear a well-known figure in the industry is giving a talk. They look forward to learning from their insights and getting inspired by their journeys.

In conclusion, leveraging keynotes for business success involves understanding the multi-faceted role of these speeches in events. Whether it’s developing leadership skills among attendees or attracting potential clients, a powerful keynote can become your ticket towards achieving unparalleled growth and success.

Tips and Best Practices for Effective Keynote Speaking

Being a keynote speaker is no small task. To ensure a memorable presentation, there are several techniques to consider. Let’s explore some best practices.

The Power of Preparation

As any experienced public speaker will tell you, preparation is critical. Thoroughly understanding the subject matter helps build confidence, which translates into more effective delivery techniques. As a result, a keynote speaker needs to know what opinions are expressed in their field so that they’re able to anticipate questions from attendees and answer them competently during Q&A sessions.

Connecting With Your Audience

A successful keynote isn’t solely focused on delivering content; it’s also about making connections with the audience. By incorporating relatable stories or analogies, a good speaker will not only engage listeners, but also help simplify complex ideas for them. Want more storytelling tips? Check out this podcast episode with Ravi Rajani for more ways aspiring speakers can weave narratives into their talks for greater impact.

Constantly Improving: Asking for and Using Feedback

Although a keynote speaker may be tempted to pat themselves on the back after giving a talk, their job isn’t done yet. For any talk they give, it’s important to seek out constructive criticism in order to learn how best to improve. What worked? What didn’t? What did the audience find most engaging and why? The answers to all these questions are worth their weight in gold, and a good speaker knows it. By incorporating audience suggestions into his or her presentation, a keynote speaker ensures that they are at the top of their game.

The Digital Age and Keynote Speaking

As the digital landscape evolves, so does keynote speaking. Social media channels have become powerful platforms for speakers to reach event attendees and amplify their messages. In fact, these platforms are now a fundamental part of any successful speaker’s toolkit.

Online Presence of Keynote Speakers

Digital tools like social media offer than just exposure—they let speakers interact directly with potential audiences and industry peers alike, fostering relationships that transcend physical boundaries.

Live streaming options available on multiple social media platforms allow speakers to share their message with audiences near and far, while also providing attendees an unparalleled opportunity to connect with influential voices.

This broadened reach doesn’t only benefit the speakers themselves, but also enhances the overall experience for event attendees who get unprecedented access to their favorite thought leaders in real time.

Social Media as A Promotional Tool

The days when flyers were enough to attract attendees are long gone—we’re living in an age where captivating visual content reigns supreme. So, if you’re planning to deliver a keynote or organize an event soon, remember: your social media activity could be the starting point of creating buzz and anticipation around it.

Increasing Number of Digital Aids

From Canva to Prezi, there are now tons of digital tools designed for keynote speakers. This LinkedIn post provides a helpful list of these tools , as well as some pros and cons.

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FAQs on Keynotes

What is a keynote.

A keynote is a defining presentation or speech centered around the main theme of an event.

What is the purpose of the keynote?

The purpose is to energize, inspire, or challenge attendees to see things from a fresh perspective.

What is the difference between a keynote and a presentation?

A presentation shares information while a keynote aims to spark change. The latter inspires action through powerful storytelling around central themes.

What does it mean to give a keynote?

Giving a keynote means delivering an impactful speech that guides an event’s direction, motivates listeners, and provides valuable insights related to the core topic.

What qualifies as a keynote speaker?

A credible figure with expertise in their field who delivers engaging speeches inspiring change or providing new perspectives on pertinent topics usually qualifies.

The essence of keynote speaking lies in creating an overarching theme that captivates audiences from start to finish. Opening keynotes set the stage while closing ones wrap up event objectives with finesse.

Together, we’ve explored strategies for delivering engaging presentations and using social media for promotion.

Now you know that a great keynote isn’t about just standing before an audience; it’s about resonating with them long after you leave the stage. Remember this as you step onto your own path of public speaking!

• Last Updated: March 22, 2024

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How to Write a Keynote Speech

Last Updated: October 28, 2022 Fact Checked

This article was co-authored by Lynn Kirkham . Lynn Kirkham is a Professional Public Speaker and Founder of Yes You Can Speak, a San Francisco Bay Area-based public speaking educational business empowering thousands of professionals to take command of whatever stage they've been given - from job interviews, boardroom talks to TEDx and large conference platforms. Lynn was chosen as the official TEDx Berkeley speaker coach for the last four years and has worked with executives at Google, Facebook, Intuit, Genentech, Intel, VMware, and others. There are 9 references cited in this article, which can be found at the bottom of the page. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 106,890 times.

A good keynote speech is gripping and inspiring. It sets the tone for the event, program, or conference, and it can really unify the audience. If you’ve been invited to write and give a keynote speech (congrats!), you might not be sure where to start, or maybe you’re looking for tips to elevate your speech to the next level. Either way, we’ve got you covered! This article will walk you through how to craft a memorable keynote speech from start to finish.

Brainstorming Ideas for the Keynote Speech

• If there is a theme of the event, you may use this as your purpose or inspiration for the speech. For example, if the theme of the event is “Social Responsibility,” the purpose of your speech may be to explore your experiences with social responsibility on a professional and personal level.

• For example, if your audience is within an age range of 20-30 and are social responsibility advocates, you may make the speech light, engaging, and full of specialized language that you know your audience will understand.

• For example, if you are writing a speech around the theme of social responsibility, you may focus on three key points: the history of social responsibility, the current state of social responsibility, and where social responsibility is headed next.

• You can find the top keynote speeches of 2016 at https://www.bigspeak.com/best-keynote-speakers-of-2016 .

Crafting the Keynote Speech

• For example, if you are writing a keynote speech on diversity in the classroom, you may tell a story about a student of color that you worked with in your classroom as a teacher.
• You may also look in the news for a story about a student of color who publicly spoke out about difficulties with diversity in the classroom, preferably a news story based in your area or country.

• For example, if the purpose of your speech is to discuss social responsibility in the corporate world, you may open with a fact about how consumers tend to buy more if a brand is socially responsible.

• For example, your purpose may appear as, “I am here today to talk to you about social responsibility, the theme of this conference and the theme of much of my professional work.”

• For example, you may make a funny aside that is self-deprecating, such as, “I wasn’t always a great teacher. Sometimes, I was known as the fun teacher or the angry teacher. Not always the great one.”

• For example, you may highlight terms like “unity,” “engagement,” and “social consciousness” in your speech by returning to them at least twice. You may begin the speech by mentioning these terms and then return to them again later in the speech.

• For example, you may use a funny saying that you use with your students in your classroom in the speech. Or you may use less formal words and terms to keep the tone of the speech conversational.

• For example, you may have a call to action that refers to the story or fact you used at the beginning of your speech: “Just like my student who reached out to a peer in need, I ask you all now to be vulnerable, to try to reach out to someone in your community who needs help.”

Polishing the Keynote Speech

• When you read the speech aloud, notice if you skip over any words. You may be able to remove any words you skip over for flow.
• If you read the speech aloud to others, you can ask them for feedback. Ask them if they found any parts of the speech boring or hard to follow. Be open to getting constructive feedback on the speech so it is at its best.

• Correct punctuation is especially important if you are going to read the speech aloud to an audience, as the punctuation will tell you when to pause or take a breath. Often, a comma means pausing in your speech and a period means taking a short breath.

• If there is a time constraint for the speech, you should also time yourself reading the speech to confirm it is within the limit.

Expert Q&A

You Might Also Like

• ↑ https://writingcenter.unc.edu/tips-and-tools/brainstorming/
• ↑ Lynn Kirkham. Public Speaking Coach. Expert Interview. 20 November 2019.
• ↑ http://www.huffingtonpost.com/mitch-ditkoff/post_3868_b_1868754.html
• ↑ https://professional.dce.harvard.edu/blog/10-tips-for-improving-your-public-speaking-skills/
• ↑ https://www.toastmasters.org/Magazine/Articles/Six-Rules-of-Humor
• ↑ https://www.forbes.com/sites/jeffschmitt/2013/07/16/10-keys-to-writing-a-speech/#25d3cdba4fb7
• ↑ https://open.lib.umn.edu/publicspeaking/chapter/11-2-steps-of-a-conclusion/
• ↑ https://writingcenter.unc.edu/tips-and-tools/reading-aloud/
• ↑ https://www.unr.edu/writing-speaking-center/student-resources/writing-speaking-resources/editing-and-proofreading-techniques

About This Article

A good keynote speech is inspiring and can set the tone for an entire event. Start your speech with an engaging anecdote to grab your listeners' attention. The story can be from your own experience and should relate to the topic of the event. Then, tell your audience what the purpose of your speech is. You might say something like, “I am here to talk to you today about social responsibility, which is the theme of the conference and the theme of my professional work." Use a little humor and a light-hearted tone to keep the speech engaging and make it more memorable. Make sure to write the speech along the lines of how you normally talk so it sounds natural when read out loud. At the end of your speech, finish with a strong call to action. This part of the speech should compel listeners to do something to help the cause. For example, if you're giving a speech for a humane society, you may encourage listeners to volunteer at their local shelter. To learn how to polish your keynote speech, read more from our Writing co-author! Did this summary help you? Yes No

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How to Write a Keynote Speech: A Step-by-Step Guide

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Keynote speeches are an important part of many events, from corporate conferences and seminars to graduations and charity galas. If you have been tasked with delivering a keynote speech, you may be wondering where to start and how to create a presentation that will resonate with your audience. In this step-by-step guide, we’ll provide you with the tools and tips to help you write a compelling keynote speech that will leave a lasting impression on your listeners.

Understanding the Purpose of a Keynote Speech

A keynote speech serves as the foundation for the entire event. It sets the tone, establishes the main theme, and creates a connection between the speaker and the audience. Before you start working on your keynote speech, it's important to understand the various elements that make up a successful presentation.

When preparing for a keynote speech, it's important to consider the audience and their expectations. The speech should be tailored to the specific event and audience to ensure maximum impact. This means taking into account the demographics of the audience, their interests, and their level of expertise in the topic being discussed.

Additionally, a good keynote speech should be well-structured and organized. It should have a clear introduction, body, and conclusion. The introduction should grab the audience's attention and set the tone for the speech. The body should provide relevant and interesting information, and the conclusion should summarize the main points and leave the audience with a memorable takeaway.

Defining a Keynote Speech

A keynote speech is a presentation that is intended to inspire, motivate, and engage an audience. It's an opportunity for a speaker to share their ideas, vision, and insights on a particular topic. Unlike other presentations, a keynote speech is designed to be memorable and impactful. Good keynote speeches are able to capture the audience's attention and keep them engaged throughout the presentation.

One of the key elements of a successful keynote speech is the ability to tell a story. People are naturally drawn to stories, and a well-crafted story can help to convey a message in a memorable and impactful way. The story should be relevant to the topic being discussed and should help to illustrate the main points of the speech.

The Role of a Keynote Speaker

The role of a keynote speaker is to act as a thought leader and inspire the audience by conveying a compelling message that is relevant and meaningful to the event. They represent the values and goals of the event, and their speech should be aligned with the overall theme of the conference or gathering. The speaker should also be able to connect with the audience on a personal level, creating a memorable experience.

Another important aspect of being a keynote speaker is the ability to engage the audience. This can be done through the use of humor, storytelling, and interactive elements. Engaging the audience helps to keep them interested and invested in the presentation, which can lead to a more memorable and impactful experience.

Setting the Tone for the Event

A well-crafted keynote speech sets the tone for the entire event. The speech should establish the main theme, outline the goals of the conference, and motivate the audience to become more engaged. The speaker must understand the challenges facing the audience and offer insights that will help them overcome those obstacles.

In addition to setting the tone, a keynote speech can also help to build excitement and anticipation for the rest of the event. By providing a memorable and impactful experience, the audience will be more likely to stay engaged throughout the event and take away valuable insights and information.

Overall, a keynote speech is an important element of any event. It sets the tone, establishes the main theme, and creates a connection between the speaker and the audience. By understanding the various elements that make up a successful keynote speech, you can create a presentation that is memorable, impactful, and tailored to the specific needs of your audience.

Knowing Your Audience

One of the key elements of a successful keynote speech is understanding your audience. The more you know about the people you are addressing, the better equipped you are to craft a message that will resonate with them.

Researching Your Audience

Before you start writing your keynote speech, it's essential to research your audience. You need to know what their interests are, what motivates them, and what challenges they are facing. This will help you tailor your message to their needs and create a connection with them.

Adapting Your Message to the Audience

Once you have researched your audience, you need to adapt your message to their needs. This means using language and examples that resonate with them. You want to craft a message that is not only relevant but also compelling and memorable.

Engaging the Audience

Engaging your audience is the key to a successful keynote speech. You want to connect with them on a personal level and create an emotional response. This can be done through the use of storytelling, humor, and interactive exercises. It's essential to keep the audience engaged throughout your speech, so they leave feeling inspired and motivated.

Crafting a Compelling Message

A keynote speech needs to have a clear and compelling message that resonates with your audience. You want to provide insights and offer a new perspective that will leave a lasting impact.

Identifying Your Main Points

Your keynote speech should have a clear structure that outlines the main points you want to convey to your audience. Identify the key messages you want to communicate and how they relate to the event's theme. Make sure these key points are relevant to your audience.

Developing a Strong Thesis

Your thesis statement is the central message of your keynote speech. It should be clear, concise, and compelling. Your thesis should capture the main idea of your presentation and should be an underlying theme throughout your speech.

Using Stories and Examples

Stories and examples are a great way to engage your audience and make your message relatable. Use real-life examples and stories to illustrate your main points and help the audience understand the impact of your message.

Organizing Your Keynote Speech

The structure of your keynote speech is essential to its success. Proper organization helps the audience follow your message and stay engaged from start to finish.

Creating an Outline

A clear outline is the foundation of your presentation. It helps you create a roadmap that outlines the key elements of your keynote speech and ensures that you don't miss any important points. The outline should be structured in a logical order that makes sense to your audience.

Structuring Your Speech

Your keynote speech should have a clear structure that follows your outline. Begin with an opening that captures the audience's attention and establishes the main theme. Move on to the body of your speech, which should be structured around your main points. Finally, conclude your speech by summarizing your message and leaving the audience with a clear call to action.

Balancing Information and Entertainment

The best keynote speeches strike a balance between providing valuable information and entertaining the audience. You don't want to overload your listeners with too much information, as they may become overwhelmed. Use humor, personal anecdotes, and real-life examples to keep the audience engaged and entertained.

ChatGPT Prompt for Writing a Keynote Speech

Use the following prompt in an AI chatbot . Below each prompt, be sure to provide additional details about your situation. These could be scratch notes, what you'd like to say or anything else that guides the AI model to write a certain way.

Please craft a speech that will serve as the main address at an event, providing a comprehensive and engaging overview of the theme or purpose of the occasion. This speech should be well-crafted and thoughtfully written, incorporating a clear and compelling message that resonates with the audience and leaves a lasting impression.

[ADD ADDITIONAL CONTEXT. CAN USE BULLET POINTS.]

Writing a successful keynote speech takes time, preparation, and effort. By following these step-by-step guidelines, you'll be able to create a speech that is engaging, inspiring, and memorable. Remember, the key to a successful keynote speech is understanding your audience, crafting a compelling message, and delivering it in an organized and entertaining way. So, get ready to inspire and motivate your audience with your powerful keynote speech!

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What is a Keynote Speech: How to Leave a Lasting Impression

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As an event planner or someone responsible for organizing a conference or seminar, you understand the importance of finding the right keynote speaker.

A keynote speech sets the tone for the entire event, leaving a lasting impression on the audience. In this article, we will explore the world of keynote speeches and share insights on how to write and deliver a captivating keynote.

What is a Keynote Speech?

A keynote speech is a powerful presentation given by a keynote speaker at the beginning or end of an event.

It is designed to capture the audience’s attention, set the tone, and provide key takeaways that attendees can apply to their lives or work. A well-crafted and captivating keynote speech can inspire, motivate, and leave a lasting impact on the audience.

The Role of a Keynote Speaker

A keynote speaker plays a crucial role in the success of an event. They are experts in their field, often seasoned speakers who have honed their craft over years of experience.

A keynote speaker not only delivers a thought-provoking speech but also brings a unique perspective, shares personal stories, and engages the audience through humor, emotion, and relatability.

Writing a Captivating Keynote Speech

Writing a compelling keynote speech requires careful planning, organization, and a deep understanding of the audience. Here are some key steps to follow:

Understand Your Audience: Before writing your speech, spend time researching your audience. Who are they? What are their interests, challenges, and goals? Tailor your message to resonate with them.

Define Your Key Message: Every keynote speech should have a central theme or message that you want the audience to take away. Clarify this message and make it memorable.

Craft a Powerful Opening: Grab the audience’s attention from the start with a captivating story, intriguing statistic, or thought-provoking question. This will set the tone and create a sense of anticipation.

Organize Your Speech: Structure your speech logically and engagingly. Begin with an introduction, then move on to key points or stories, and end with a memorable conclusion that reinforces your key message.

Use Personal Stories: Personal stories are a powerful tool to connect with the audience emotionally. Share experiences or anecdotes that relate to your key message and make it relatable to the audience.

Incorporate Visuals: Visual aids such as slides or props can enhance your speech and make it more engaging. Use visuals sparingly to support your key points and avoid overwhelming the audience.

Practice and Rehearse: Delivering a flawless keynote speech requires practice. Rehearse your speech multiple times to ensure smooth delivery, confident body language, and effective use of pauses and intonation.

Engage with the Audience: Interact with the audience throughout your speech. Ask rhetorical questions, encourage participation, and create moments of connection. This will keep the audience engaged and make your speech memorable.

Tips for Giving a Motivational Keynote Address

Giving a keynote speech can be both exciting and nerve-wracking. You have the unique opportunity to captivate an audience, inspire them, and leave a lasting impression. In this section, we’ll share some valuable tips to help you deliver a powerful keynote speech that engages your audience, conveys your message effectively, and ensures a memorable experience.

1. Know Your Audience Inside Out

Understanding your audience is crucial to giving a successful keynote speech. Research their demographics, interests, challenges, and goals. This knowledge helps you tailor your message to resonate with them and ensures that your content is relevant and relatable.

Connect with your audience by addressing their specific needs and aspirations. By showing that you understand them, you’ll build trust and captivate their attention from the start.

2. Craft a Clear and Compelling Key Message

Every great keynote speech has a clear and compelling key message. Define the central theme or idea you want to convey to your audience.

Keep it concise and memorable so that it resonates long after your speech concludes. Your key message should guide the entire structure and content of your speech, ensuring a cohesive and impactful presentation.

3. Start Strong with a Captivating Opening

The beginning of your keynote speech sets the tone for the entire presentation. Capture your audience’s attention from the outset with a powerful, attention-grabbing opening.

Engage them from the first moment with a captivating story, intriguing statistic, or thought-provoking question. A strong opening creates a sense of anticipation and hooks your audience, making them eager to hear more.

4. Structure Your Speech for Impact

A well-structured keynote speech keeps the audience engaged and enhances their understanding of your message. Organize your speech in a logical and impactful manner.

Begin with an introduction that establishes your credibility and builds rapport with the audience. Then, present key points or stories that support your key message. Finally, wrap up with a memorable conclusion that reinforces your main ideas and leaves a lasting imprint on your audience.

5. Use Stories to Connect Emotionally

One of the most powerful tools in a keynote speech is storytelling. Personal stories create an emotional connection between you and your audience. Share experiences or anecdotes that illustrate the key points of your speech.

Make them relatable and highlight the lessons learned. Emotionally compelling stories will leave a lasting impact, making your message memorable and inspiring.

6. Engage and Interact with Your Audience

Keep your audience engaged throughout your keynote speech by actively involving them. Ask rhetorical questions, encourage participation, or create moments of interaction.

This can be in the form of brief audience discussions, polls, or exercises. Interaction fosters connection and helps to break up the presentation, making it more dynamic and enjoyable for your listeners.

7. Utilize Visual Aids Effectively

Visual aids, such as slides or props, can enhance your keynote speech when used effectively. Use visuals sparingly and purposefully to support your key points, helping to reinforce your message visually.

Ensure your visual aids are clear, easy to read, and visually appealing. Remember, your spoken words should always be the main focus, with visual aids serving as supporting elements.

8. Practice, Practice, Practice

Delivering a flawless keynote speech requires practice and rehearsal. Practice speaking your speech out loud multiple times, focusing on your delivery, timing, and body language.

Rehearse in front of a mirror, record yourself, or seek feedback from trusted colleagues or mentors. This process allows you to refine your speech, build confidence, and ensure a smooth and impactful delivery.

9. Embrace Authenticity and Passion

Authenticity and passion are key to delivering a compelling keynote speech. Be true to yourself, speak from the heart, and let your enthusiasm shine through.

Your genuine passion for your topic will captivate and inspire your audience. Avoid trying to mimic someone else’s style or delivery. Embrace your unique voice and let your authenticity be the guiding force behind your speech.

10. Leave a Lasting Impression with a Memorable Conclusion

The way you conclude your keynote speech is just as important as how you start it. Summarize your main points, reiterate your key message, and provide a clear call-to-action for your audience to take away.

End on a high note, leaving your listeners feeling inspired and motivated. A memorable conclusion ensures that your speech lingers in their minds and prompts them to take action.

Finding the Right Keynote Speaker

When hosting a successful event, finding the right keynote speaker is paramount. This individual will not only set the tone for your gathering but also leave a lasting impression on your audience.

In this section, we will delve into the important factors to consider when searching for the perfect keynote speaker who will elevate your event to new heights.

Experience Speaks Volumes

Experience is a key ingredient in the recipe for a successful keynote speech. Look for speakers who have a proven track record of captivating audiences and delivering impactful presentations.

Seek out those who have spoken at similar events or within your industry, as they will have a better understanding of your audience’s needs and interests. Experienced speakers bring a certain expertise and authority that can leave a lasting impression on your attendees.

Expertise in Your Industry

While experience is important, finding a keynote speaker with expertise in your specific industry is a game-changer. These speakers have a deep understanding of the challenges, trends, and opportunities within your field.

They can relate to your audience on a deeper level and provide insights and anecdotes that resonate. By selecting a speaker with industry expertise, you are ensuring that your attendees receive targeted and relevant information that they can apply to their own work or lives.

Communication Skills that Command Attention

A keynote speaker may have an impressive resume and extensive knowledge in your industry, but if they lack communication skills , their impact will be diminished. Look for speakers who possess excellent public speaking abilities.

They should be able to engage the audience, hold their attention, and deliver their message with clarity and conviction. Seek out speakers who can combine storytelling, humor, and audience interaction to create a memorable experience.

Aligning with Your Event’s Goals

Every event has its own unique goals and objectives. When searching for a keynote speaker, it is crucial to find someone who aligns with your event’s overarching purpose. Consider what you want your attendees to take away from the event.

Do you want them to feel inspired, motivated, or educated? Look for speakers whose message and style resonate with your desired outcomes. Review their past performances and testimonials to gauge if they can deliver the results you are seeking.

Recommendations and Reviews

One of the best ways to find a keynote speaker is through recommendations from trusted sources. Industry colleagues, friends, or even professionals who have previously worked with speakers can provide valuable insights and firsthand recommendations.

Additionally, online platforms and speaker bureaus offer reviews and ratings from past clients, allowing you to make an informed decision. By tapping into the experiences of others, you can gain a sense of a speaker’s trustworthiness and suitability for your event.

Interviewing Potential Speakers

Once you have narrowed down your list of potential keynote speakers, it’s time to conduct interviews. This step allows you to assess their compatibility, professionalism, and understanding of your event.

Prepare a list of questions that delve into their experience, approach to speaking, and familiarity with your industry. During the interview, observe their communication style, responsiveness, and willingness to collaborate. A successful partnership with your speaker is essential for a seamless and impactful event.

Reviewing Past Performances

Before making a final decision, take the time to review recordings or videos of the potential speakers’ past performances. This will give you a firsthand glimpse into their presentation style, stage presence, and ability to engage an audience. Look for speakers who exhibit confidence, charisma, and an authentic connection with the audience.

Pay attention to their ability to tell compelling stories, convey key messages, and create an energized atmosphere. Trust your instincts and select a speaker who resonates with you and your event’s vision.

A well-crafted keynote speech has the power to captivate, motivate, and inspire an audience. By understanding your audience, crafting a compelling message, and delivering it with passion and authenticity, you can leave a lasting impression on your audience.

The right keynote speaker can elevate your event, set the tone, and create a memorable experience for attendees. So, take the time to find the perfect fit and unleash the power of a captivating keynote speech.

What Is a Keynote Speech & How to Deliver One With Impact?

Hrideep barot.

• Public Speaking

We’ve all heard about Keynote Speakers. They are all the rage given the pandemic and the hoards of webinars and conclaves and conferences that have come with it. They have also been a catalyst in spreading the assumption or myth that Keynote Speakers are celebrities or really famous people. However, that is not true! Sure, having a famous personality brings in the little extra “branded” tone to your event but it doesn’t really matter if your Keynote Speaker(s) have no substance or anything relevant to speak about.

Why is it called “Keynote” anyway?

If you are the curious type (like me) and usually loose track of time by going off on a tangent while researching about a topic, I’ve saved you some time:

Based on my research, a Keynote is the base note in Music which sets the tone for the track.

There you have it: The best way to explain what a Keynote Speech is!

A Keynote Speech, usually given at the beginning of the event, focuses on the central idea or theme for the event and elaborates on the same. It is given by someone noteworthy of presenting the same, like a professional or experienced scholar of the topic and sets the tone for the event.

Keynote Speeches could also have presentations and other visual aids. It is up to you and whatever your creative juices decide while preparing.

If you are interested in learning about presentations and how you can use it best in a speech, we’ve written an article just for that, check it out!: A Guide to the Techniques of Presentation

How to write a Keynote Speech?

Here’s the million dollar question (only if you are paying me to ask it)

Usually writing a speech is confusing business. With the transitions, delivery, tones, pitch, visual aids, and I could keep going but I don’t want you to begin fanning your armpits… yet!

The main thing, without it you have no speech. (duh!)

So how do you begin going about your topic? Easy, first things first: write down any keywords or points that you know about the topic.

Pro Tip: Always keep your ideation document different from your drafts (layout/colour wise). It may be helpful to have everything in one place but soon, your mind will get adjusted to using it as a rough ideation workspace and when you actually have to sit down and write your speech, it won’t come naturally and lo and behold – the writer’s block.

Once you have that, discard all the knowledge and running thoughts you have about the topic and open your browser and books. It is research time!

Learn whatever you can about the topic. If you find articles which are helpful (like this one) keep them open and close the rest of the tabs. If you are using books, use bookmarks or tabs or even highlighters if you are allowed to/comfortable using to mark all the points you found interesting and helpful.

Read through them again, now is the point where you start filtering information to decide if the content you liked is Keynote Speech worthy or not.

How do you know if it is worthy?

Simple: Can it lift Mjollnir? (For those of you who did not understand the reference, I got you: Search for – Thor’s Hammer.)

On a more serious note: Look out for points which are informative and something you can build on but ensure that they aren’t too complex. Why? Because, the time it takes for you to explain one point will take away the opportunity to touch base on the various other topics or points you would/are planning to cover.

This brings us to our next point:

How long should a Keynote Speech be?

If you have never given a Keynote Speech, or if you are reading this at 2:00 AM and have to deliver your speech today – Remember those speeches during webinars which you immediately slept after? My guess is, those speeches where the Keynote Speeches.

A Keynote Speech / Address can last anywhere between 15-60 minutes.

My Advice: Don’t let it cross the 30 minute mark. A Keynote Speech is expected to be a bit generic and revolve around the theme. If you keep talking about something generic and returning to the same point / theme, people tend to get bored, you unknowingly might become repetitive and overall, you might find someone else dozing off during your address.

PS: Different organisations have different plans of action, so it would be the safest to approach the organisers and find out how long they expect you to speak for and move ahead from there.

Content and Structure

You have researched your topic the best you can, you might have gone to the extent of the etymology as well, and filtered the clutter.

Now, what we need to do is, organise.

A great way to organise your content could be using this chart:

Introduction to the Main Theme Introduction to your area of expertise A few topics you find the most interesting / think that the demographic you are addressing to will find the most interesting* Future prospects about the industry Summary and Conclusion while rounding back to the main general topic.

*Targeting Demographic

Figuring out what your demographic would be interested in is a task! The easiest way to figure that out would be to divide them into three categories.

• Some Experience

How does this help?

Once you know what the majority of your audience’s demographic is like, you can tailor your content based on things they might be interested in.

For Freshers, you can add topics about future prospects and the career growth in the field.

For people who have spent some time in the industry but are still new, you can speak about the current trends, and how to navigate the various obstacles that may come with various deliverables.

If you are addressing a group of experts in the field, treat them like your equals and don’t dumb things down for them, some basic jargon can be allowed (usually it is a big no no in speeches) and it may even present you with the opportunity to segue into a joke about “back in our days.”

This is also a great opportunity to open the floor for discussions and take in points from the audience about the new and latest developments in your industry, because as experts, they would definitely have a well founded viewpoint and might even help you look at things from a new perspective – Who said you couldn’t grow and learn while giving a speech?

Opening a Keynote Speech

The beginning is where the audience decides if they want to listen to you. Creating an impression couldn’t be any easier!

You can start with one of the three Ss – Statement, Story or a Surprising Question.

Once Upon a Time, I used this phrase to begin my story in a speech and had the audience snoring by the next line!

The phrase “Once Upon a Time” may be classic, but remember it is a classic for bed time stories. Unless you are beginning a Fairy Tale or Folklore, steer clear of your temptations of using it.

Instead, begin with the setting of the story, fake or a real incident, it helps the audience picturise things better and relate and follow more closely.

To learn more about storytelling and how to use it in your speech, you can check our article on the same: 9 Storytelling Approaches for your Next Speech or Presentation

A statement, phrase or quote when used at the beginning of the speech, needs to be either controversial (who doesn’t love good tea?) or something powerful.

Make sure that if you use a quote or phrase it is in line or in some way related to your topic. Something which is completely different from the topic at hand would make it even more complex for you to get it back to the theme and what you want to talk about.

Surprising Question

When do you ask a question?

Did you answer this? Even if your answer was on the lines of: “How am I supposed to know that” It was still a response to the question.

This is what you can do with your audience as well. Anyone who hears a question, rhetorical or not, will answer it intuitively – be it a sarcastic answer, a rude one or an actual one. But there will be an answer and then there will an unconscious expectation of a response and there you have a hooked audience!

This was my take, if you want to explore deeper into figuring out your opening, check out our video on the same!

Tips for Writing and Delivery

Now that you know where you want to take your speech, here is a list of a few things which you can use to help you take your Keynote Address to the next level.

• Learn about your audience to tailor your speech to keep it relevant and relatable.
• Practice your speech, even if it is the 100th time you are giving one or talking about that specific topic.
• Embrace the nervousness but don’t let it be the better hugger.
• Be confident about your content. If you aren’t sure about a point, it is better to omit it rather than confuse the audience or provide them with poorly researched facts.
• Consider adding visual aids like a presentation or pictures to your speech.
• Connect with the audience, share your contact details and social media page with them via chat or on screen, and invite them to pick your brain. This way, you build your network and someone out there gets to learn and clarify doubts from an expert!
• Prepare. Preparation isn’t just practising your speech. It is checking your network connection (online), the stage and lighting and all the other tech support (offline), deciding what to wear, getting enough sleep and multiple other things like checking in with the organisers, etc.,.

Keynote Speech Examples

We’ve filtered through so many great speeches to bring you our top four, each cover a different aspect of a Keynote Speech and will help you gain a wider idea about what could work for your speech and what may be a possible new avenue you could take.

Oprah Winfrey – With Motivational Keynote Speeches being the most popular, the talk show host and entrepreneur spoke about following your passion and working on yourself. A great example of a good self-help and motivation Keynote Address.

Matt Damon – The actor spoke about this experiences in colleges and the financial difficulties he has faced. This speech is a great example of how you can connect to a younger audience and speak about a personal experience in a very engaging manner.

Sheryl Sanberg – A great example of mixing motivation with personal experiences and sensitive topics. This could help you with connecting various topics seamlessly and yet maintaining the umbrella topic/theme/genre.

Ken Robinson – To move into a more technical yet jargon free point of view on multiple topics and remaining objectively critical and motivational at the same time.

Keynote Speech Ideas

Often times, even though the theme of the event may be set, it can be a bit to vague, or the organisers might just tell you to talk about yourself, or anything you want!

One way to help you choose the perfect topic for you is:

Following the 3 KPI method. (No, not that KPI) KPI – Knowledge, Passion, Interest.

1. Knowledge

How much do you know about the topic? Is it something you can speak on without any or little preparation? Knowledge about the topic you’re speaking about builds your confidence, and it also shows the audience that you are a credible source of information! Another added benefit is that you will be able to explain really complex sections of the topic with ease and various examples – a great quality and it adds immense value to your speech since it makes it accessible to any demographic.

Why is being passionate about what you speak so important? Try out the below activity with someone.

1. Speak about a random story from the internet, it could be about a news article, social issue, facts, story, anything that is not your opinion or an opinion you particularly agree with. 2. Speak about any topic that you deeply care about, it could be the welfare of canines, politics, the impending doom of fast fashion, literally anything!

Ask your buddy to judge your delivery on both these occasions. Did you suddenly speak louder, clearer, and more well.. passionately?

When you speak about a topic you are passionate about, you tend to create that atmosphere around you that says “This is soo cool” and since humans generally have a herd mentality, their brain goes “This sounds cool, tell me more!” and there you have it, a room full of people who want to listen to you just because you made it sound “cool” .

3. Interest

If you’re passionate and know enough about your topic, I think it is safe to assume that you are interested in it. So, now enough about you, let’s think about your audience. Earlier in this article we spoke about how to gauge the demographic of your audience and based on that what sections of the topic you should pay attention to. The audience needs to find some value in your content to stick on till the second sentence. Work on building the quality of your speech by research and building your own knowledge. At the end of the day, you’ve learned something new and have a strong speech ready to provide your audience with a positive experience. Win-Win!!

If you would like to explore some more resources to gauge the best way to choose a topic, you can check out our video on the same:

To work on a speech with no real base is difficult, so we have gathered a few possible topics/themes you can cover in your Keynote Speech. These could also just be a simple, small section in your speech or you can base your speech completely on any of the following topics, the choice is yours!

• Technology and its affect/impact in your industry.
• Current Events – Eg: How the Pandemic has affected your industry.
• Leadership and Obstacles – The whole “Career in this Industry” package.
• Connecting your Niche to the theme.
• What you think about the future prospects of this industry and how to adapt to them.
• Multiple strategies and techniques which come in handy.
• Assess the Future and sharing your plans about a specific / general topic based on the industry / theme.

Being a Keynote Speaker is both an honour and an opportunity to learn. Remember to do your research and build your content the best you can. It is important to work on yourself and be patient with your process. If you are confident with your content, you could even do an improv on stage and still kill it!

Public Speaking is a skill that takes its own sweet time to develop and grow. Working on it is a constant process and can come in many forms! One step at a time and you won’t get exhausted or frustrated. Good luck!

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Become a Great Keynote Speaker – A Step by Step Guide

February 02, 2023

So, you’ve been asked to be a keynote speaker and give a keynote speech. How do you make sure your speech stands out and gets remembered? And what pitfalls should you avoid?

Writing and giving a keynote speech is a real skill.  and it’s a skill you can learn.  over the last 15 years we’ve helped hundreds of people with keynote speaker training. , do please call us and we’ll tell you about our conference keynote speaker coaching – it’s fast and good value..

These are the top Keynote speaker tips from the coaching team at Benjamin Ball Associates, based on our 15 years’ experience of supporting business leaders.

What is a Keynote Speech?

A keynote is more than an ordinary conference speech . Your keynote talk may be the reason people come to the event. It frequently sets the tone for the day. You’ll probably be the first speaker and that means your audience has high expectations .

Keynote speaking is also a powerful marketing opportunity. With these high stakes, the pressure is on you to deliver.

Contact us now for a free consultation

What makes a great Keynote speech?

You can only be a great event keynote speaker if you start with great content. That means writing a powerful keynote talk that your audience wants to hear. But what are the elements of a great keynote presentation? These keynote speech tips are some of the most important things to get right.

16 Top keynote speaker tips: how to give a keynote speech

Let’s look at each of those Keynote Speaker tips in turn.

1. Know your audience

A great keynote talk is about your audience .  Whatever the subject of your talk, when preparing your keynote, you need to talk about what it means for them.  For example:

• If you are talking about new laws, then tell us how will these improve the lives of the audience. 
• If you are talking about changes in your business, what will that means for those in the audience. 

This means you write your speech for your audience and no one else.   See how Dan Gilbert involves his audience in his talk. “The Surprising Science of Happiness”

2. Have a clear intent to your keynote

Great talks have a singular purpose . You should decide exactly what you want to achieve with your keynote. The clearer your intent in your keynote address, the more likely you will achieve this. For example, in his TED talk, Christopher Emdin uses his six minutes to achieve his one objective. 

How to do this? Write your intent on a post it note and keep this over your desk as you prepare your talk.  This should be your guiding light.

3. Prepare clear messages in your keynote presentation

Great talks are easy for your audience to listen to and understand. One way you can make it easy for your audience is by having clear messages that you want your audience to take away. We often use the TakeAway Test to check the clarity of our clients’ messages.

4. Tell stories when keynote speaking

Storytelling is at the heart of any great talk . One of our top bits of advice for clients is that “Facts get forgotten; Stories get repeated.” You can use stories in many ways – to start; to connect with your audience; to give examples; to illustrate what you mean. See how Susan Cain uses stories in her TED talk The Power of Introverts.

You can learn more about powerful storytelling here

5. use all the tricks of great keynote speakers.

Speech writing is an art and a science. That’s why speech writing is a paid profession. Simon Lancaster, a well-known speech writer, talks about speech writing tricks including speaking in threes, using contrasts and metaphor in his TED talk. So, if you want help using these tools and turning your speech into an impressive Keynote address, please get in touch.

What mistakes do you need to avoid in a keynote?

In our experience, these are the biggest mistakes made by speakers over and over again. Read this and make sure you don’t fall into any these public speaking traps.

6. Don’t be boring

It may sound obvious, but this is the key failing of keynotes. Because people don’t prepare properly, they deliver a mediocre speech. The good news is that it can be relatively simple to turn an ordinary conference talk into a powerful keynote . We’d be delighted to transform your draft into a compelling Keynote.

7. Don’t let your keynote speech be too formal

Great leaders speak using a conversational style. Short words, short phrases, simple words and colloquial phrases make a talk easy to listen to. Good writing is hard work, so keep at it until you know you have a great talk. Or use an experienced public speaking coach to help you draft your words.

8. A Keynote speaker does not give a sales pitch

Some of the worst keynote speeches are promotional pitches . Much better is to grab attention and demonstrate how good you are, rather than tell people how good you are. Let your audience conclude that you are brilliant – don’t tell them.

9. Don’t say too much

It is easy to try and cover too much in your talk. A common mistake is to pack your talk with more information. But the best talks tend to be simple and focused. We’ve improved more talks by cutting stuff than by adding stuff. A great talk will say less, but say it better.

10. A keynote speech is not an essay

The spoken word and the written word are completely different. You need to write for the ear, not the page. You need to learn how to write a keynote speech. This is where a speech writer or a public speaking coach are so useful because they can help you translate your ideas into powerful spoken language.

11. Don’t rely on PowerPoint

Prepare a great keynote speech first. Only then decide if you need visual aids. And visual aids do not need to be PowerPoint. A PowerPoint presentation is not the same as a speech.

How to give a keynote address

Once you have written a great talk, you then need to deliver it well. If you have a bad speech, it will be hard to deliver and you will never look good. But with a well-written keynote and a carefully prepared keynote speaker, you can be very impressive. These are some things that you need to consider:

12. Project your voice

The best Keynote Speaker is a performer. Speaking as you would in a small room will not work. You need to look and sound impressive to make an impact. What does this involve? You need to think about the energy you put into your voice; how you vary your pace and tone and how you command the room. Fortunately all these techniques can be learned. We do this every week for leaders giving keynote talks.

13. Use many pauses in your keynote

Pauses are the secret trick that the best speakers know. Pauses are powerful because they help your audience and they help you. As a rule of thumb, great speakers will use pauses every 5-10 words, and will frequently pause for somewhere between ½ – 2 seconds.

14. Own the stage

With your body language and your eye contact you can look impressive. A speaker will seen to be comfortable and will look as if being on stage is natural to them. All this is a trick. Many speakers feel nervous, but they have learned how to appear confident . We can help you look confident.

15. A keynote speaker will look the part

What you wear, how you behave and what you say must all link together. If what you are saying and how you say it do not match, you will lose your audience.

16. Practise

The one thing that distinguishes great business keynote speakers from ordinary ones is the time they spend rehearsing their speech . Obviously, the more public speaking you do, the better your will get. So if you don’t speak frequently, dedicate extra time to practising your talk.

And by practising, you should keep improving and refining what you say. Never be happy with the first draft of your speech. The best speakers are editing right up to the last minute. And of course, call us in to help. We can transform you from a nervous speaker into a confident, compelling communicator.

How to Deliver The Best Keynote Speech

So, how do you prepare your next keynote talk you are welcome to use all the advice above. or, to make it simpler, we could help you., before you give your next keynote presentation, get in touch. we’d be delighted to help you prepare and deliver a compelling speech. our keynote speaker training is fast and efficient. we’ve been doing this for over 15 years and have trained thousands of business executives., transform your presentation skills with tailored coaching.

We can help you present brilliantly. Thousands of people have benefitted from our tailored in-house coaching and advice – and we can help you too .

“I honestly thought it was the most valuable 3 hours I’ve spent with anyone in a long time.” Mick May, CEO, Blue Sky

For 15+ years we’ve been the trusted choice of leading businesses and executives throughout the UK, Europe and the Middle East to improve corporate presentations through presentation coaching, public speaking training and expert advice on pitching to investors.

Unlock your full potential and take your presentations to the next level with Benjamin Ball Associates.

Speak to Louise on +44 20 7018 0922 or email [email protected] to transform your speeches, pitches and presentations.

Frequently asked questions about keynote speaking, how do i become a keynote speaker, what is the purpose of a keynote speaker, is it keynote address or keynote speech, what should a keynote speaker say, how do you start a keynote speech, or read another article..., how to scale your business – 8 low cost ways.

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How to Present an Engaging Keynote Speech

Hosting & Hospitality Read time: 9 minutes

What is a Keynote Speech?

How long is a keynote speech, what makes a successful keynote speech, how to write a keynote speech - in 5 easy steps, how to start a keynote speech, how to end a keynote speech, tips for presenting an engaging keynote speech.

Keynote speeches are the heartbeat of any event, whether you're the event organiser delivering it or selecting a speaker to do so. They offer a chance to inspire and shape the event's narrative, leaving a lasting impact on delegates. The keynote's theme is typically aligned with the overarching theme of the event so crafting an engaging keynote speech is essential to connect with attendees and ensure the success of an event.

This guide will offer invaluable insights and practical tips for crafting, delivering, and perfecting a keynote speech from leading industry experts. Whether you're a seasoned pro or new to the art of keynote presentations, this guide will equip you with the knowledge and techniques needed to engage and inspire an audience.

A keynote speech is often the opening or closing address at an event and is designed to convey a central message, set the tone, and captivate the audience. In contrast to shorter presentations, keynote speeches provide an excellent opportunity to delve deeper into a subject matter and demonstrate the extent of the speaker’s expertise.

• The purpose of a keynote speech is to convey a central message, set the event tone and engage audiences.
• A keynote speech typically takes place during the opening or closing of a conference.
• Keynote speeches are usually delivered by a notable expert, celebrity or prominent figure within the field.

A keynote speech should typically be between 30 - 60 minutes long, with the ideal duration falling around 45 minutes. This time frame allows for a focused, impactful presentation without overwhelming the audience.

• Dedicate at least 60 minutes within the schedule for the keynote presentation.
• Event organisers should coordinate with keynote speakers to ensure their presentation fits the allotted time.
• You should always allow extra time within the schedule to accommodate audience engagement, questions, and potential overruns, as it's easier to fill extra time than to rush through a keynote speech.

A good keynote speech is characterised by its ability to inspire, educate, and engage the audience. It should have a clear message, captivating delivery, relatable stories, and a strong connection with the audience's needs and interests. Outstanding keynote speeches do more than just provide information; they inspire the audience to take action.

Here are the top three things to consider for a successful keynote speech:

• Preparation time - Preparation time is paramount for keynote success, as it allows for content refinement and effective delivery. Keynote speeches often require weeks to months of preparation to ensure a well-structured and impactful presentation.
• Audience research - In-depth audience research enables the speaker to tailor their content to meet the audience's expectations, making the speech more relatable and engaging.
• Clear purpose - A clear purpose, goals, and intentions provide a roadmap for the speech, ensuring that the message is focused, concise, and aligned with the desired outcomes, making the keynote more impactful and memorable.

When writing a keynote speech, structure the speech in three sections: an engaging opening to capture the audience's attention, a substantive body with key messages and supporting content, and a compelling conclusion that summarises the main points and leaves a lasting impression.

To contribute to this guide, the team at ICC Belfast have enlisted the help of event industry experts who have created five easy steps on how to write an effective keynote speech:

1. Develop a Throughline

A throughline is the central theme or narrative thread that runs consistently through a keynote speech. It serves to connect various elements of the presentation, providing coherence and helping the audience follow the topic by reinforcing the core message and making the speech more impactful and memorable.

More than 900 businesspeople from across Northern Ireland and beyond are set to attend the Northern Ireland Chamber of Commerce and Industry President’s Banquet 2023 in ICC Belfast. The evening will be a celebration of global business leaders players, commemorating the membership organisation’s 240th anniversary in the company of Ireland Captain Johnny Sexton , who is making his first appearance of this kind since returning from the Rugby World Cup in France. Those lucky enough to have secured seats will hear Johnny in conversation with broadcaster, Holly Hamilton with the central theme focusing on leadership and what it takes to be the best.

Petrina McAuley from NI Chamber shares her top tips for developing a throughline through a keynote speech:

Define the core message:

• When you identify the main message or theme you want to convey in your keynote speech, everything else falls into place. Decide on this from the outset and a structure will be set for your overall theme.
• Ensure that your core message is clear, concise, and relevant to your audience's needs and interests.
• Thread the core message consistently throughout your speech and this will provide focus both to you and attendees.
• Connecting anecdotes, examples, and bringing the content back to your central theme will always maintain a cohesive narrative and reinforce your throughline.

2. Brainstorm Ideas

Brainstorming ideas is crucial because it allows for the exploration of diverse perspectives and angles, helping to uncover unique themes and subtopic ideas. It enables a comprehensive understanding of the topic's full scope, facilitating the development of a rich and engaging keynote presentation that resonates with the audience.

The creation of ' The Virtual Delegate ,' a six-part digital event series, stemmed from a brainstorming session with ICC Belfast and international keynote speaker David Meade around the event industry's need to unite and address the widespread challenges during a period when in-person networking and substantial interaction were significantly limited. This initiative was watched by over 3,000 viewers on LinkedIn and was recognised with an Innovation Award as part of the annual Association of British Professional Conference Organisers (ABPCO) Excellence Awards .

David has become one of the most dynamic, engaging, and sought-after keynote speakers with a client list that features some of the world’s most successful organisations. His top tips when it comes to brainstorming ideas for a keynote speech:

Begin with mind mapping:

• I always start with a mind map because this creates a central theme or topic in the centre of a blank page. Mind maps allow you to branch out with related subtopics and ideas in a non-linear fashion and mean you can always connect them back to the central theme.
• I always like to expand each subtopic on the mind map with details, anecdotes, and supporting content and then refine later when I’m putting the final touches to my keynote speech.
• No man is an island so collaborate with a team or trusted individuals to generate a wide range of ideas. The Virtual Delegate was an excellent example of coming together with like-minded people, brainstorming an idea and creating something innovative that had never been done before.
• Brainstorming sessions will encourage open discussion and idea-sharing, and this creativity with diverse perspectives allows you to identify keynote themes and angles.

3. Choose Key Talking Points

Refining ideas and selecting the strongest three topics as key talking points is vital for maintaining focus and clarity in your keynote speech. It ensures that the audience isn't overwhelmed with information and can absorb the most impactful content, making your message more memorable and engaging.

In 2023, ICC Belfast hosted a gathering of senior leaders from across Northern Ireland, where they renewed their dedication to driving economic growth in the city. The event featured an interactive session with renowned international speaker, author, coach, and educator, Andy Fell . The ‘ What Winners Do’ session, which was delivered by Andy, focused on the importance of collaboration in advancing the shared objective of enhancing Belfast's reputation as destination for business events.

Andy shares his top tips for choosing key talking points:

Consider your audience relevance:

• As the keynote speaker you need to deliver something that is relevant and engaging and what I like to do is evaluate the potential topics and base my speech on the target audience's needs and interests.
• I also like to prioritise topics so that they address specific pain points or provide valuable insights that will engage and resonate with the audience.
• Assess the potential impact of each topic on the audience. Consider which topics are likely to leave a lasting impression and always make your message memorable.
• Remember to remove weaker topics that lack depth, resonance, or relevance, ensuring your speech is focused and compelling.

4. Decide on a Keynote Structure

Speech structure is crucial for maintaining a seamless flow and ensuring appropriate timing during a keynote presentation. A well organised structure helps the speaker transition smoothly between sections, making it easier to stay on schedule and engage the audience effectively.

As a member of Visit Belfast’s executive leadership team, Rachael McGuickin leads a multi-award winning team where she is currently Director of Business Development, Sustainability and Transformation. Rachael is responsible for promoting Belfast internationally as a leading business events, cruise and group tour destination and often delivers keynote speeches in order to attract inclusive and sustainable growth for the ‘ World’s Best Conference and Events Destination ’ 2023.

Rachael’s top tips when deciding on a keynote speech structure:

Use a three-act structure:

• I will always divide my keynote speech into three acts: introduction, body, and conclusion.
• The introduction captures attention, the body delivers key messages, and the conclusion summarises and leaves a lasting impression.
• Never underestimate the introduction, you have less than five minutes to grab and keep the audience’s attention or you lose them. I always use a story, an unusual fact or statement to try and keep the focus of the audience in the introduction section.
• Create an outline with clear signposts as this will guide the audience (and you!) through your speech.
• Use transition phrases, visuals, and summaries to indicate the start and end of each section as it brings structured to your speech and enables well-paced delivery.
• It will always take you longer than you think!
• It is so easy to take away from a great keynote by speaking for too long and your content will lose impact.
• It is a privilege to speak to an audience – never overstay your welcome.

5. Draft and Redraft

Creating a first draft allows you to capture your initial ideas and thoughts without the pressure of perfection, providing a foundation for your keynote speech. The refinement through editing enhances clarity, coherence, and impact, ensuring that your message is effectively conveyed and resonates with the audience.

One Young World ambassador, author and social impact officer for Education Authority , Aimée Clint , has an extensive portfolio when it comes to delivering speeches. In 2019 she was named Europe's Top Entrepreneur Under 20 after she pitched her idea at the event in London, and walked away with a £10,000 investment. In 2023, at the One Young World Summit in Belfast, she hosted 24 sessions on the Reckitt Accelerating Impact stage in Hall 2A .

Aimée’s top tips for drafting a keynote speech:

Create an initial draft:

• Begin drafting your speech by freely expressing your ideas and key points without worrying about perfection.
• The initial draft is all about getting your thoughts on paper and structuring the speech.

Follow an iterative editing process:

• Review your draft multiple times as this will refine your content, structure, and flow.
• Pay attention to clarity, coherence, and engaging elements such as storytelling and audience engagement.

Start a keynote speech with an engaging introduction. You could open with a captivating anecdote, a thought-provoking question, or a relevant quote. Capturing attention from the beginning is crucial, as it sets the tone, piques the audience's interest, and draws them into the speech, increasing the likelihood of them staying engaged throughout.

Here are some ideas for starting a keynote speech:

• Interesting fact - Begin your keynote with a surprising statistic or intriguing piece of information related to your topic. For instance, ‘Did you know that in the next five years, our world will generate more data than in the entire history of humanity?’
• Humorous statement - Lighten the mood by starting with a joke or anecdote that relates to your topic. For example, ‘They say the best way to survive a business meeting is with humour, so let's start with a joke.’
• Engaging story - Capture your audience's imagination by opening with a personal or relatable story that connects to your message. For instance, ‘Let me take you back 15 years in a small café in Ireland, where a chance encounter changed the course of my life.’

It's important to finish a keynote speech with a strong conclusion that leaves a lasting impact. You can wrap up by summarising key points, offering a call to action, or inspiring the audience. Ending on a high note ensures that your message resonates and motivates the audience to act or remember the core message.

Here are some ideas for ending a keynote speech:

• Summarise key points - Conclude your keynote by summarising the key takeaways of your speech, reinforcing the central message. For example, ‘In summary, we've explored the importance of collaboration, innovation, and resilience in today's ever-changing world.’
• Call to action - Inspire your audience to take action by providing a clear and compelling call to action. For instance, ‘Now, I challenge each of you to take the first step toward implementing these principles in your own lives and workplaces.’

ICC Belfast's top tips for presenting an engaging keynote speech cover four key areas:

• Maximise on storytelling - Storytelling resonates with audiences as it adds relatability and emotion to your message, making it more memorable and engaging.
• Utilise language - Employ various linguistic techniques, such as humour, metaphors, alliteration, and repetition, to keep the audience's attention and bring your concepts to life.
• Use more than words - Beyond content, consider the tone of voice, cadence, body language, and eye contact to enhance your keynote. Visual aids can also complement your message effectively.
• Recover from mistakes - Learn how to recover gracefully from any errors during your presentation through practice and preparation, ensuring a smoother delivery.

Presenting a Keynote at ICC Belfast

ICC Belfast provides expert support for keynote presentations during conference events:

• Flexible event spaces - ICC Belfast offers a range of versatile event spaces, from intimate seminar rooms to the impressive Main Auditorium , capable of accommodating up to 2,000 delegates. This diversity ensures that you can choose the perfect setting for your keynote presentation, tailored to your audience size and preferences.
• Award-winning production services - With state-of-the-art technology and award-winning  production services , ICC Belfast enables you to deliver impactful keynote presentations. High-quality sound and lighting, advanced AV equipment, and professional technical support ensure a seamless and engaging experience for both speakers and audiences.
• Flexible configurations - The venue's flexible space configurations and theatre-style seating options allow for optimal audience engagement, clear sightlines, and audiovisual setup to ensure your message reaches every attendee.

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7 Steps To Preparing A Great Keynote Speech

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We’ve talked a lot about how you can become a keynote speaker and we’ve also covered some key tips on how best to deliver a speech. One aspect that has been slightly overlooked is speech preparation. Today we’re going to list 7 key steps to prepare a great keynote speech.

Before we begin, this post is meant for speakers who are at the beginning stage of their speaking career, speakers ready to take their speaking business to the next level or just anyone interested in presenting a speech in front of an audience, however big. 

Also read: 17 Presentation Techniques For A Great Keynote

1. Choose a theme for your speech

If you’re a beginner, you’re probably given an indication of what the theme of your keynote speech should be. For experience speakers, the scenario might be more along the lines of “It doesn’t matter what you talk about, everyone will love it anyway!”. In both cases, you still have some serious planning to do regarding the theme of your speech.

There are three basic types of speeches: educational, motivational and entertaining. Begin by deciding which of these you want to accomplish as your general purpose. Whatever you choose, remember that you’re going there to offer value to your audience, not to brag about who you are, what you’ve done or how much you like yourself. If you’re not educating, motivating or entertaining your audience, in other words if you aren’t delivering any real value, don’t do it.

Select a core message that you want to convey, based on your theme. Make sure that it contains:

Clarity: Aim to express your core message in a single sentence. If you cannot do this, you need more clarity.Passion: Your core message must be something you believe in.Knowledge: What do you know about this core message? Can you draw stories from personal experience? Have you researched the topic?

2. Create a presentation outline

This is the first step we ask all of our clients to do before jumping into designing the entire presentation. Structuring your ideas is essential to both the delivery and the design of your keynote speech.

Many speakers, experienced or not, sadly skip this step more often than not. Like Andrew Dlugan points out, an outline is a blueprint for your presentation. That means:

It highlights the key logical elements. i.e. what points are being made to logically support the core message?It highlights the key structural elements. e.g. introduction, body, conclusion, stories, high-level conceptsIt links these elements together in a sequence, perhaps allocating very rough timings.It can also map out the transitions between elements, although this may be deferred to a later stage of preparation.

Also read: 18 PowerPoint Dos and Don’ts

3. Start filling in each section

Use keywords. This will help you convey a clear message and keep your audience’s attention. It’s also of great help to you when creating the flow of the presentation. Start with the topic of your presentation, your principal keyword will derive from that and will most likely be comprised in the presentation title. The structure of your presentation will give you another set of keywords.

Be brief and clear. Don’t crowd your slides. Instead, opt for no more than 2-3 sentences per slide and keep in mind your keywords. Think of them more like statements than sentences.

4. Make it visually attractive

Use visual elements to illustrate your ideas. Graphs and charts can help show relationships, comparisons, and change. Make sure to use these visual graphics to enhance your message and increase understanding. Too much of anything can lead to over stimulating your audience and losing their attention.

The relationships between the colors you’re using are also important. Limit the use of color to 2 to 4 colors/shades. Use colors that will stand out and will be easy on the eyes (dark backgrounds and light text is a good case practice.)

Featured Download:  10 Steps to Becoming a Keynote Speaker

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5. Tell stories

Tell stories and anecdotes to help you illustrate your ideas and your research. This will definitely make your presentation more effective and memorable. In a UCLA study , students were asked to recall a series of speeches they had heard. Only 5 percent remembered any individual statistic, while 63 percent remembered the stories presented in those speeches.

“Things are not what they seem. It’s that to get people to sit on the edge of their chair or to get them involved in your story, the audience has to constantly discover something new.”

Howard Suber, UCLA

6. Connect with the audience

Invite your audience to engage with you. This will get them emotionally invested and it will differentiate you from inexperienced, nervous speakers.

Plan an inclusion of the audience in your presentation somewhere. It can be a slide with a question, a game or just an empty slide to help you connect with people and re-gain their full attention. You can try different things, from a simple show of hands, to requests for brief personal input, to role playing and games, to small group exercises- and their merits.

7. Rehearse, Rehearse, rehearse

By rehearsing your presentation several times you’ll be able to put yourself in the shoes of your audience and see what improvements you can make.

You can even record yourself giving the presentation. This will enable you to also work on your speaking rate and body language. It’s also a useful exercise for people who get nervous when they speak in public.

You should also try these mobile presentation apps.

Are you ready to take your presentations to the next level?

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Four Tips for Delivering a Great Keynote

It’s probably safe to assume that very few people actually enjoy public speaking. But for certain roles in events and marketing, it’s a necessity. Keynote addresses in particular, are often critical to communicating a business’s core message and introducing new products, services or company initiatives. Whether in-person or online, a keynote speech has the power to set the tone for the entire event. Speakers need to convey confidence and enthusiasm, maintain a consistent tone and deliver a clear and impactful message that boosts a call to action. Whether you’re preparing your next keynote address or trying to improve your public speaking skills in general, here are four important tips to keep in mind. Understand Your Audience When you’re speaking to a room full of people, especially to deliver a major keynote address, it’s critical to have a solid understanding of who your audience is and what they’re hoping to learn or gain from your speech. When developing the content and overall message, it’s essential to think of it from the audience’s point of view. A good place to start is by doing some research and diving into the who, what, where and why as it relates to your audience. Who are they? What are they trying to achieve and/or what’s important to them? Where are they coming from? Why are they listening to you speak and why are you speaking to them? “Understanding your audience is vital for any public speaker, but it's especially important for keynote speakers since it's vital that they establish rapport with their audience and also because they set the tone for the entire event,” writes Laura Spencer in this article on delivering an effective keynote speech. A keynote address is meant to inspire action, deepen the connection between audiences and a company or business and should leave a lasting impression. Content is the foundation for all of it. And by taking the time to clearly understand what your audience needs and wants, you’re laying the groundwork for a long-lasting relationship with your audience. Don’t just think of your audience as a crowd, but instead as individuals all hoping to learn and grow. By addressing them as real people with real goals, you’re opening the door to a more personal experience which can help make your speech that much more impactful. “One big trick in speaking to your audience is to treat your public speaking as if you are just speaking to one person at a time,” says cross-cultural business speaker and communications expert Jessica Chen . “The more personal the conversation, the less nervous you will become and the more it will resonate with those listening. It’ll feel like you’re talking to them, not above them.” Slides are Important, but They Aren’t Everything Slides are usually one of the core additions to any keynote address. And while it’s absolutely important to have a direction for your speech and to build a roadmap, a great keynote helps create a connection with the audience. Relying on slides or repeating what’s on them verbatim makes it harder to build an intimate relationship with the people watching and listening. It also makes it that much harder to pivot if any technical issues pop up. “Knowing your transitions and flow is important, but not as much as knowing the key insights you want your audience to walk away with,” notes Inc . The main takeaway is to think of slides as more of a guide and not the be all, end all. You’re up there to deliver important information but also to inspire and tell a story. Approach your keynote address with authenticity and be yourself. Public speaking is no easy task, but taking a moment (or a few) to breathe, relax and get comfortable with your audience can go a long way in building trust, affinity, and even a sense of fun. So yes, slides are perfect for helping the keynote move where it needs to go, but it’s more about delivering an honest and personal message that will resonate with audiences and leave them feeling informed and excited. Rehearsing is the Most Important Component The idea of having to give a keynote address can feel nerve wracking. To alleviate some of the pressure and ease the process, one of the biggest things you can do is rehearse. And when you think you’ve practiced enough, go back and do it a few more times. There are so many reasons why rehearsing your speech is essential to making it a success. Practicing gives you the opportunity to hone your content and finetune it until it flows well, is easy to understand and delivers a memorable message. It also lets you refine your intonation and delivery. A great keynote address should leave audiences feeling excited, motivated and inspired. Taking the time to craft the right speech and ensure it will connect with your audience is what it’s all about. Another reason to rehearse is to be able to memorize your words as best you can. When you don’t have to rely on looking at a sheet of paper the whole time, you can look out at your audience and establish more of a relationship with them. It also helps you to be prepared in case any unexpected issues arise. “The more you rehearse and become comfortable with the content, the freer you'll be to take chances, experiment, and truly focus on your delivery, rather than trying to remember what comes next,” notes Melanie Deziel , an international keynote speaker and founder of Storyfuel , in an article published on Hubspot. Another thing to consider when rehearsing is putting together your own practice audience. Find a relaxing or cozy spot and ask some trusted family members or friends if they can listen and share their thoughts. You can even record yourself speaking and play it back to see if you’re moving too fast or where you want to change your delivery. The tactics you can use when practicing are endless but the most important thing is to do it. Conclude on a Thoughtful Note The way you end your speech is just as important as how you open and deliver it. Whether it's abrupt or meandering, the wrong kind of ending can leave your audience with a less than stellar impression and reduce the impact of your overall message. The goal is to provide a thoughtful conclusion that resonates with audiences, reinforces your key themes, and prompts action. “Whether you’re facing a parole board or delivering Q4 sales results, your speech is only as good as your conclusion. There’s no single best way to wrap up, but my general rule is to always write out your conclusion in advance and memorize it,” says speech trainer, journalist and author John Bowe . “Look them in the eye and give them something to remember after the presentation is over.” Using these keynote address techniques may not calm all of your nerves, but taking the time to prepare, understanding what your audience wants, and concluding in a memorable way will ensure you accomplish your goals and make an impact.

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What is the Purpose of a Keynote Speech?

Last Updated:  

September 4, 2023

A keynote speech is a powerful and influential form of public speaking that holds a significant place in various domains, including business, politics, and academia. While the purpose of a keynote speech may seem straightforward at first glance, a deeper understanding reveals its true value. 

In this article, we explore the multifaceted purpose of a keynote speech, shedding light on its role in informing, motivating, setting the tone, building credibility, and fostering collaboration.

Key takeaways on the purpose of keynote speech

• Informing and Educating : A keynote speech aims to inform and educate the audience by sharing valuable insights, research findings, and trends.
• Motivating and Inspiring : Keynote speeches have the purpose of motivating and inspiring individuals by incorporating personal anecdotes, success stories, and lessons learned.
• Setting the Tone and Creating a Theme : Keynote speeches play a crucial role in setting the tone and creating a theme for events or conferences, capturing attention and establishing the overarching message.
• Building Credibility and Enhancing Brand Image : Keynote speeches provide a platform to build credibility and enhance brand image for speakers and organisations, positioning them as authorities in their domains.
• Facilitating Networking and Collaboration : Keynote speeches act as catalysts for networking and collaboration, attracting professionals from various industries and sparking meaningful discussions.
• Overall Impact : A well-crafted keynote speech can leave a lasting impact, spark change, and empower individuals and organisations.

Informing and Educating 

One crucial purpose of a keynote speech is to inform and educate the audience. Keynote speakers, such as those from Shapiro Negotiations , bear a wealth of knowledge and expertise in their respective fields, making them valuable resources for disseminating information. 

By sharing insights, research findings, and trends, keynote speakers help the audience gain new perspectives and expand their knowledge base. A well-crafted keynote speech should provide valuable takeaways, leaving the audience with actionable information they can apply personally or professionally.

Motivating and Inspiring

Another essential purpose of a keynote speech is to motivate and inspire individuals. Keynote speakers often weave personal anecdotes, success stories, and lessons learned into their speeches to ignite passion, instil belief, and create a sense of purpose among the listeners. 

A powerful keynote speaker can touch hearts, awaken dormant dreams, and propel individuals toward positive change. By sharing their journeys and triumphs, speakers connect with the audience on an emotional level, leaving a lasting impact.

Setting the Tone and Creating a Theme 

Keynote speeches also play a crucial role in setting the tone and creating an event or conference theme. As the opening or closing act, a keynote speech sets the stage, captures the audience's attention, and establishes the overarching message of the event. 

It is vital to align the keynote speech with the event's objectives and desired outcomes. Hence, if you crafted a keynote speech, it should have a cohesive and memorable experience for attendees, tying together various presentations and sessions under a unifying theme.

Building Credibility and Enhancing Brand Image 

Keynote speeches provide a platform for individuals and organisations to build credibility and enhance their brand image. When industry experts or thought leaders deliver compelling speeches, they position themselves and their organisations as authorities in their respective domains. 

A successful keynote speech can have a long-lasting impact on an individual's reputation. It can catalyse future opportunities, such as invitations to speak at other events or collaborations with influential figures.

Facilitating Networking and Collaboration 

In addition to disseminating knowledge and inspiring individuals, keynote speeches serve as catalysts for networking and collaboration. Large conferences and events attract professionals from various industries, providing an ideal environment for connecting with like-minded individuals. 

Keynote speakers often become the focal point of attention, attracting eager attendees to engage in meaningful discussions, exchange ideas, and explore potential collaborations. Leveraging the momentum generated by a keynote speech is crucial to fostering valuable connections and creating opportunities for collaboration.

Conclusion 

In summary, the purpose of a keynote speech extends far beyond delivering a memorable presentation. It involves informing and educating the audience, motivating and inspiring individuals, setting the tone and creating a theme, building credibility and enhancing brand image, and facilitating networking and collaboration. 

A well-crafted keynote speech can leave a lasting impact, spark change, and shape the trajectory of individuals and organisations. By recognising the multifaceted purpose of a keynote speech, we can fully appreciate its role in transforming events and empowering audiences worldwide.

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17.3: Types of Special Occasion Speeches

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• Juliann Scholl@Texas Tech University
• Millersville University via Public Speaking Project

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speech of introduction

A speech of introduction introduces the main speaker at an event and inspires the audience to listen to that speaker (O’Hair & Stewart, 1999). Any speech of introduction needs to be brief. After all, the person making the introduction should not be the focus of attention. The introductory speech usually has three components: (a) provide a brief backdrop or background of the main speaker, (b) introduce the speaker’s topic, and (c) an invitation from the audience to warmly welcome the speaker. Here is an example of a speech of introduction:

The person giving our keynote address is someone we all know and admire. Not only is Dr. Brian Garcia an alum of our university and department, but he has gone on to make major contributions to our field. As one of our nation’s foremost experts in end-of-life care and communication, Dr. Garcia has written over 50 journal articles and book chapters on this field. We are privileged today to hear him speak on hospice care and the Hispanic population. Please join me in welcoming Dr. Brian Garcia.

As the previous example illustrates, the speech of introduction is relatively brief. But the brevity might depend on how familiar the audience is with the speaker’s topic (Adler & Elmhorst, 2010). If the topic is not well-known, you might need to take a few minutes toward the end of the speech to elaborate more on the topic. Also, it is important to enhance the speaker’s credibility. In the previous example, the person introducing Dr. Garcia reminds the audience that he is an alum of the university (establishes common ground) and that he is a distinguished academic and writer.

If you are introducing a speaker, be sure to do your homework and find out as much as you can about this person; the last thing you want to do is give inaccurate information as you’re introducing him or her! See if you can meet the person ahead of time, whether it is in person or over the phone. You’ll also want to be culturally sensitive (Adler & Elmhorst, 2010). For instance, many people outside the United States prefer to be called by their titles, such as “Professor.” Also, be aware of any gender bias that might influence how you introduce the person, such as calling a man “Dr.” or “Mr.” while referring to a woman of similar status by her first name.

A toast is a brief tribute to a person or event (O’Hair & Stewart, 1999). A toast also allows the speaker to acknowledge accomplishments and express best wishes for the future (Adler & Elmhorst, 2010). Besides being brief (about 30 to 60 seconds), a toast is a speech delivered at a well- chosen time, which is when everyone is present, such as when guests are seated for a dinner or when everyone has a drink in hand.

Many people are nervous at the thought of giving a toast. Therefore, some preparation and practice can help make the event more enjoyable and memorable. Anyone called upon to give a toast should prepare ahead of time. Having in mind one or two things that set the person or event apart is an effective strategy, as well as keeping a positive tone and staying brief. It is advised that you practice in front of a mirror or in front of a friend to become more comfortable with the toast.

We lift our glasses to Ms. Becky McPherson, who has devoted 20 years to our organization. Not only have we benefited from her tireless hours building this company, but there is no way to measure how much she has touched each of our lives. So, it is Becky McPherson that we humbly toast this evening.

If you are tapped to deliver a toast, take some things into consideration to avoid any awkward or cringe-worthy moments. For instance, be sober when delivering the toast. Alcohol makes one sluggish and less inhibited; you do not want people to remember you for the way you slurred during the speech or for anything inappropriate you might have said. Also, when it doubt, leave it out. In other words, if you are debating about whether to share a humorous story, it is best not to share it at all. There is the chance that some members of your audience might not find it funny or tasteful. Finally, while a toast should be prepared, try your best to come across as spontaneous. A toast should not appear to be memorized; neither should you deliver a toast from a manuscript. Plan your key points, but use your impromptu skills to deliver the words in a conversational, informal manner.

A roast is a particular kind of toast that is humorous and pokes fun at the

honored person in a friendly way. A roast might be given for someone who is moving away or has achieved noteworthy success in her or his lifetime. It is generally considered a high honor to be roasted, and in most cases a roast is reserved for individuals who have achieved respect and a noteworthy reputation. One such individual is President George W. Bush, who was roasted by Stephen Colbert during the 2006 White House Correspondents’ Dinner. Within this excerpt is Colbert’s jab at Vice President Dick Cheney:

Wow! Wow, what an honor! The White House Correspondents’ dinner. To actually—to sit here at the same table with my hero, George W. Bush, to be this close to the man. I feel like I’m dreaming. Somebody pinch me. You know what? I’m a pretty sound sleeper; that may not be enough. Somebody shoot me in the face. Is he really not here tonight? Damn it! The one guy who could have helped. (Kurtzman, 2012).

A roast can contain tributes, admiration, comedic insults, and outlandish stories that are true or untrue. There is usually a roastmaster— someone who serves as master of ceremonies—and other individuals can take part in the roasting. It is often the case that those involved in the roasting might expect to bear the brunt of a few of the jokes.

The recipient or person being honored deserves careful consideration. While a roast is intended to honor a person, the speaker should know for certain that the roastee is someone who can take a joke and show good humor when receiving humorous criticism. Regardless of the jokes and comedic insults used, the ultimate goal is to pay tribute to the person being honored, and a roaster should never lose sight of that objective. One also should be aware of effective and appropriate uses of humor in such a context, and more about humor will be discussed later in this chapter.

I like to praise and reward loudly, to blame quietly. ~ Catherine the Great

speech to present an award

Presenting an award warrants a presentational speech , during which a speaker presents a person with an award or prize. The primary purpose of this speech is to give recognition to the recipient and his or her accomplishments pertaining to that specific award. While presentational speeches might vary in length and content, they all should contain a few key elements. First, the person presenting the award should not only highlight the merits of the award recipient, but also point out the purpose and significance of the award being given (O’Hair & Stewart, 1999). Another element of the presentation is to personalize the speech to make the award and event more meaningful for the recipient and the audience. Here is an example of a presentational speech:

Our next award is the Outstanding Graduate Research Award, which goes to the graduate student who has made the most significant contribution to our department. The recipient of this award certainly deserves this honor because he does today what others do not in order to achieve tomorrow what others will not. Therefore, I proudly present this year’s Outstanding Graduate Research Award to Jeremiah Polk.

Adler and Elmhorst (2010) provide some additional guidelines for the best presentational speeches. First, make sure the recipient’s name comes at the appropriate time. If the recipient is known to everyone, then the name should be mentioned right away. If the announcement is a surprise, then it is better to hold off mentioning the recipient’s name until the end, which you saw in the previous example. Also, let the audience know how the recipient met—and even surpassed—the criteria for the award. You should also make sure the focus of attention is on the recipient, not on the one presenting the award. Finally, to facilitate a smooth transfer of the award to the recipient, the presenter might want to hold the award in his or her left hand while using the right to shake the recipient’s hand.

acceptance speech

The presentation of an award is usually followed by an acceptance speech, which the recipient delivers upon immediate receipt of the award. This speech gives the recipient an opportunity to show appreciation for the award as well as humility and grace (O’Hair & Stewart, 1999). Such a speech should be prepared ahead of time, if possible. In the preparation process, the recipient will have a general idea of who to thank, which should not be overlooked during such an event. Here is Jeremiah Polk’s acceptance speech:

Thank you very much for presenting me with the Outstanding Graduate Research Award. I want to thank the professors on the award committee for selecting me, and the other faculty for their encouragement and support. I especially thank Dr. Jane Griffin for her mentorship and belief in my abilities as a graduate student and an aspiring researcher. I will remember this honor and strive to be deserving of it as I complete my doctoral program. Again, thank you all for this incredible honor.

The previous example has a particular organizational structure (Adler & Elmhorst, 2010). First, the recipient expresses his sincere appreciation. If the award was unexpected, then he might also express a sincere level of surprise. Second, he acknowledges those who contributed to or made the award possible. He also thanks other people who have had an impact on his success. Third, he indicates how the award will make a difference in the future (i.e., it will make him work harder as he continues with his academic program). Finally, the recipient closes his speech by expressing thanks again.

Each day offers us the gift of being a special occasion if we can simply learn that as well as giving, it is blessed to receive with grace and a grateful heart. ~ Sarah Ban Breathnach

keynote address

The keynote address is a speech that represents the essential or common theme of a convention, conference, or other large gathering. Most conferences, expositions, or conventions are usually organized around a central idea, and the keynote address is what summarizes the central message revolving around the general theme. For example, organizers of a conference with the theme “Looking Forward—Looking Back” might want the keynote speaker to celebrate the history of that organization, recount its past accomplishments, predict future directions of the organization, and invite audience members to embrace the future mission and vision. Similar to this sample structure, most keynote speeches contain common elements.

The person giving the keynote address is usually a person who has earned a national or international reputation within his or her professional field. Such a person would likely be invited to speak because of her or his expertise or particular claim to fame, which would be alluded to in the speech. In addition, the keynote speaker is wise to be mindful of the conference theme and to incorporate that theme into the speech. Regardless of the conference theme, the typical speech might allude to such topics as organizational growth, team building, goals and aspirations, leadership, change, or achievements (Speech Topics Helps, Advice & Ideas, 2005). Some of these themes are evident in Dr. Neal Lane’s (1996) keynote address during the 50\(_{th}\) anniversary celebration of Cornell University’s School of Applied and Engineering Physics:

When we look across science and engineering, we can see . . . stories and subplots developing, both in terms of the excitement they generate and in terms of their potential impact on society. These don’t always generate banner headlines about little green men or microbes. But they nevertheless hold the potential to revolutionalize how we remedy social ills and spark economic growth. In fact, there is wide agreement that we are entering an era where science, engineering, and technology will exert greater influence on daily life than at any time in human history.

commemorative speech and tribute

The commencement speech—which is a type of keynote speech—is given to mark the occasion of a school’s graduation ceremony during which diplomas are awarded to graduating students. The commencement speech is celebratory in nature in that it marks an important milestone in the graduates’ lives. At the same time it can be a call to action for its audience (Fly Little Bird, 2007). Many commencement audiences may appreciate a speech that is relatively brief and to the point, and many speakers provide practical, yet memorable, advice. For instance, Billie Jean King once said, “Find a mentor and be a mentor. Give back. And when people tell you not to believe in your dreams, and they say, “Why?” say, “Why not?” (Wisdom Engine, 2006).

This type of speech is usually given by a person who is well-known in the community or by someone who has achieved national or international recognition for her or his contributions to society. The speaker might be a politician, an alumnus from the institution, a famous speaker, or other noteworthy figure. The speaker might be chosen by the school administration or by the graduating students themselves.

On one level, a commencement speech can bring attention to certain social or political issues of the day, such as HIV/AIDS, economic inequality, or education. Additionally, such speeches typically lay out paths the audience can take beyond their educational years (e.g., giving one’s time, taking on important causes), as well as what specific tools for change are needed for an individual to make an impact (e.g., use of the Internet, acquiring and disseminating information). Finally, commencement speeches often touch on aspects that contribute to a good life; such examples might include finding one’s passion, showing compassion to others, and appreciating diversity. In general, the commencement speech emphasizes celebration and looking ahead toward the future. Lisa Kudrow, in her 2010 address to the graduating class at Vassar College, encourages her audience to look to the future with a purpose of finding oneself:

I did actually hear from a little more than two of you that, because I went here, you wanted to know about my experiences after graduating and I understand that because the twenties are that time in your life when (this is not a joke) you’re really getting acquainted with your own adult self and seeing how you respond to self-doubt when there’s so much seemingly at stake. So, let me reassure you. It’s not supposed to be easy, but it doesn’t have to be torture. You’re supposed to have moments of uncertainty about which path to take because the 20’s are full of crossroads.

Commemorative speeches and tributes are speeches that pay special accolades to an occasion, extraordinary person, event, idea, or monument. The purpose or scope of this speech is to reflect the emotions felt by the audience as well as underscore the reasons for the speaking event. Delivering a tribute and commemorative speech involves careful attention to language. These speeches are intended to inspire the audience, and the use of the richness of language should serve to evoke the appropriate emotions within the audience as well as the honored person(s).

One way to evaluate your own reputation is to think about what would be said of you at your eulogy. ~ Brian Koslow

Tributes and commemorative speeches have certain characteristics. First, they are short and eloquent (Letteri, 1997). In most cases, this speech should be one to five minutes long, which means the words should be chosen carefully and efficiently for impact. Second, these speeches are written to anticipate the emotional needs of the audience. There is a difference between the need to be festive and the need to grieve, and the speech should contain language that conveys the appropriate feelings. Rather than focus on a great deal of information about the person, event, or thing being honored, the speech should make reference to the emotions of the audience and respect those emotions— whether directly or indirectly. When the speaking occasion is honoring a person, the speech’s content should contain a balance between the professional and personal accomplishments of the honoree. While the speech should emphasize the person’s professional work, his or her personal activities (e.g., family life, community involvement) also warrant attention. Russell Crowe demonstrates this balance as he commemorates the late Steven Irwin, the television personality famously known as the Crocodile Hunter:

Good morning everybody. Firstly, to Terri and all of Steve's family, from my family to yours, our deepest sympathies and condolences. I think this memorial should be a joyful one, and not mournful one. We, after all, have to keep in mind who we are here to celebrate, and what he would have preferred. I hope somebody will speak today of the specifics of what Steve achieved as a conservationist, but all I can do today is talk directly to my friend, my mate, Steven. Your passing has suspended reality for all of us. It was way too soon, and completely unfair on all accounts. I know as humble as you always were, that you would still be pleased to know that the world sends its love and that people all over this planet have been grieving. We've all lost a friend, we've lost a champion, and we're gonna take some time adjust to that. I'm in New York, mate - the big city - and you have been headline news on CNN for a week. There are not many zookeepers who would command that attention, mate. And all that means is that you got your message across. You got the word out there. And you were heard. And you will be remembered (Famous Speeches and Speech Topics, 2008).

after-dinner speech

The after-dinner speech is a unique kind of special occasion speech. An after-dinner speech has as its general purpose to entertain, and yet informs an audience about one or more particular issues. These dual roles can make the after-dinner speech a challenge, but with skill and practice, a well-received speech. Mark Twain made this type of speech very popular in his day, speaking at many dinner events. These dinners were very lengthy, and were followed by several hours of humorous speeches (Patout, 1978). Such events still occur today, and are often scheduled before, during, or after a professional or civic meeting (O’Hair et al., 2001) where a meal might be served.

Against the assault of laughter nothing can stand. ~ Mark Twain

A well-prepared, rehearsed, and delivered after-dinner speech can make a significant mark on the audience and occasion, all the while using humor to make a serious point. The best speeches are usually tailored to the audience and occasion, have a thesis statement or idea, include claims that have support, and of course, incorporate humor. When used well in an after-dinner speech, humor can teach, entertain, and perhaps change the way people look at an issue. Used poorly, however, humor can hurt your message beyond repair and diminish your credibility. Due to the nature of humor in public speaking, there are several issues to keep in mind. First, the topic or theme of the speech should relate to the occasion of the event. Relevant speeches include references to the event’s purpose or cause and perhaps some key people involved:

I am grateful for the opportunity to address you all this evening. When I asked your conference planner how long my speech should be, she said, “You can speak as long as you want, but the rest of us will be leaving around nine.” . . . Before I say anything more, I have been asked by the facilities manager to remind you that the sign in the men’s restroom saying “Wet Floor” should serve as a warning, not an instruction . . .

Indeed, after-dinner speeches are intended to be funny, but avoid turning the event into a stand-up comedy routine. A stand-up routine is merely a string of jokes that are more speaker- centered rather than audience-centered (Hamilton, 2002). On the contrary, an after-dinner speech has clear organization, a polished delivery, and a clearly articulated theme. Without a clear organizational pattern, the audience will have difficulty understanding the serious point made with the speech.

A common mistake some after- dinner speakers make is to come across as a comedian, taking on styles and mannerisms that are not natural. After- dinner speakers should avoid styles and forms of delivery that are not their own and with which they do not feel comfortable. In other words, the speech and humor used should be consistent with the speaker’s persona.

Follow the path of the unsafe, independent thinker. Expose your ideas to the danger of controversy. Speak your mind and fear less the label of "crackpot" than the stigma of conformity. ~ Thomas John Watson, Sr.

There is the possibility that the speech will touch on serious or controversial issues. After all, the after- dinner speech sets a social agenda (O’Hair et al., 2001), often conveying a speaker’s stance on an issue. Skilled after-dinner speakers understand this, and they are observant of the audience’s comfort levels. If the theme or occasion is a very somber one, such as commemorating the lost lives of the Civil Rights movement, the speaker should keep her or his humorous remarks modest so as not to seriously offend (Hamilton, 2002). Even when the purpose of the speech is more heavily weighted on agenda setting rather than entertainment, it should still be a celebration of the occasion.

In keeping with an audience’s comfort level, an after-dinner speech should fit their mood and expectations. If the audience is in the mood to have fun or to be entertained, then the after- dinner speech might be well received. The mood or attitude of the audience will influence how they receive or respond to your jokes. If the speech isn’t well-matched to the audience, even your best-told and most clever jokes will fall flat.

Brevity is the soul of wit. ~ William Shakespeare

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• Undergraduate Commencement Address by Ken Burns
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Commencement 2024

Honorary degree recipient Ken Burns delivers the Undergraduate Commencement speech at Brandeis University's 73rd Commencement Exercises on May 19, 2024.

Brandeisian, love it.

President Liebowitz, Ron, Chair Lisa Kranc, and other members of the board of trustees, Provost Carol Fierke, fellow honorees, distinguished faculty and staff, proud and relieved parents, calm and serene grandparents, distracted but secretly pleased siblings, ladies and gentlemen, graduating students of the class of 2024, good morning.

I am deeply honored and privileged that you have asked me here to say a few words at such a momentous occasion that you might find what I have to say worthy of your attention on so important a day in all of your lives. Thank you for this honor.

Listen, I am in the business of history. It is not always a happy subject on college campuses these days, particularly when forces seem determined to eliminate or water down difficult parts of our past, particularly when the subject may seem to sum an anachronistic and irrelevant pursuit, and particularly with the ferocious urgency this moment seems to exert on us. It is my job, however, to remind people of the power our past also exerts, to help us better understand what's going on now with compelling story, memory, and anecdote. It is my job to try to discern patterns and themes from history to enable us to interpret our dizzying and sometimes dismaying present.

For nearly 50 years now, I have diligently practiced and rigorously tried to maintain a conscious neutrality in my work, avoiding advocacy if I could, trying to speak to all of my fellow citizens. Over those many decades I've come to understand a significant fact, that we are not condemned to repeat, as the saying goes, what we don't remember. That is a beautiful, even poetic phrase, but not true. Nor are there cycles of history as the academic community periodically promotes. The Old Testament, Ecclesiastes to be specific, got it right, I think. What has been will be again, what has been done will be done again. There is nothing new under the sun. What those lines suggest is that human nature never changes or almost never changes. We continually superimpose that complex and contradictory human nature over the seemingly random chaos of events, all of our inherent strengths and weaknesses, our greed and generosity, our puritanism and our prurience, our virtue, and our venality parade before our eyes, generation after generation after generation. This often gives us the impression that history repeats itself. It does not. "No event has ever happened twice, it just rhymes," Mark Twain is supposed to have said. I have spent all of my professional life on the lookout for those rhymes, drawn inexorably to that power of history. I am interested in listening to the many varied voices of a true, honest, complicated past that is unafraid of controversy and tragedy, but equally drawn to those stories and moments that suggest an abiding faith in the human spirit, and particularly the unique role this remarkable and sometimes also dysfunctional republic seems to play in the positive progress of mankind.

During the course of my work, I have become acquainted with hundreds if not thousands of those voices. They have inspired, haunted, and followed me over the years. Some of them may be helpful to you as you try to imagine and make sense of the trajectory of your lives today.

Listen, listen. In January of 1838, shortly before his 29th birthday, a tall, thin lawyer prone to bouts of debilitating depression addressed the young men's lyceum in Springfield, Illinois. "At what point shall we expect the approach of danger?" He asked his audience, "Shall we expect some trans-Atlantic military giant to step the earth and crush us at a blow?" Then he answered his own question. "Never. All the armies of Europe, Asia, and Africa could not by force take a drink from the Ohio River or make a track on the Blue Ridge in a trial of a thousand years. If destruction be our lot, we must ourselves be its author and finisher. As a nation of free men, we must live through all time or die by suicide." It is a stunning, remarkable statement, one that has animated my own understanding of the American experience since I first read it more than 40 years ago. That young man was of course Abraham Lincoln, and he would go on to preside over the closest this country has ever come to near national suicide, our civil war, and yet embedded in his extraordinary, disturbing, and prescient words is also a fundamental optimism that implicitly acknowledges the geographical forcefield two mighty oceans east and west and two relatively benign neighbors north and south have provided for us since the British burned the White House in the War of 1812 and inspired Francis Scott Key.

Lincoln's words that day suggest what is so great and so good about the people who happen to inhabit this lucky and exquisite country of ours. That's the world you now inherit: our work ethic and our restlessness, our innovation and our improvisation, our communities and our institutions of higher learning, our suspicion of power. The fact that we seem resolutely dedicated to parsing the meaning between individual and collective freedom; What I want versus what we need. That we are all so dedicated to understanding what Thomas Jefferson really meant when he wrote that mysterious phrase, "The pursuit of happiness". Hint, it happens right here in the lifelong learning and perpetual improvement this university is committed to.

But the isolation of those two oceans has also helped to incubate habits and patterns less beneficial to us: our devotion to money and guns and conspiracies, our certainty about everything, our stubborn insistence on our own exceptionalism blinding us to that which needs repair, especially with regard to race and ethnicity. Our preoccupation with always making the other wrong at an individual as well as a global level. I am reminded of what the journalist I.F. Stone once said to a young acolyte who was profoundly disappointed in his mentor's admiration for Thomas Jefferson. "It's because history is tragedy," Stone admonished him, "Not melodrama." It's the perfect response. In melodrama all villains are perfectly villainous and all heroes are perfectly virtuous, but life is not like that. You know that in your guts and nor is our history like that. The novelist, Richard Powers recently wrote that, "The best arguments in the world," — and ladies and gentlemen, that's all we do is argue — "the best arguments in the world," he said, "Won't change a single person's point of view. The only thing that can do that is a good story." I've been struggling for most of my life to do that, to try to tell good, complex, sometimes contradictory stories, appreciating nuance and subtlety and undertow, sharing the confusion and consternation of unreconciled opposites.

But it's clear as individuals and as a nation we are dialectically preoccupied. Everything is either right or wrong, red state or blue state, young or old, gay or straight, rich or poor, Palestinian or Israeli, my way or the highway. Everywhere we are trapped by these old, tired, binary reactions, assumptions, and certainties. For filmmakers and faculty, students and citizens, that preoccupation is imprisoning. Still, we know and we hear and we express only arguments, and by so doing, we forget the inconvenient complexities of history and of human nature. That, for example, three great religions, their believers, all children of Abraham, each professing at the heart of their teaching, a respect for all human life, each with a central connection to and legitimate claim to the same holy ground, violate their own dictates of conduct and make this perpetually contested land a shameful graveyard. God does not distinguish between the dead. "Could you?"

[Audience applauding]

"Could you?" A very wise person I know with years of experience with the Middle East recently challenged me, "Could you hold the idea that there could be two wrongs and two rights?"

Listen, listen. In a filmed interview I conducted with the writer James Baldwin, more than 40 years ago, he said, "No one was ever born who agreed to be a slave, who accepted it. That is, slavery is a condition imposed from without. Of course, the moment I say that," Baldwin continued, "I realize that multitudes and multitudes of people for various reasons of their own enslave themselves every hour of every day to this or that doctrine, this or that delusion of safety, this or that lie. Anti-Semites, for example," he went on, "are slaves to a delusion. People who hate Negroes are slaves. People who love money are slaves. We are living in a universe really of willing slaves, which makes the concept of liberty and the concept of freedom so dangerous," he finished. Baldwin is making a profoundly psychological and even spiritual statement, not just a political or racial or social one. He knew, just as Lincoln knew, that the enemy is often us. We continue to shackle ourselves with chains we mistakenly think is freedom.

Another voice, Mercy Otis Warren, a philosopher and historian during our revolution put it this way, "The study of the human character at once opens a beautiful and a deformed picture of the soul. We there find a noble principle implanted in the nature of people, but when the checks of conscience are thrown aside, humanity is obscured." I have had the privilege for nearly half a century of making films about the US, but I have also made films about us. That is to say the two letter, lowercase, plural pronoun. All of the intimacy of "us" and also "we" and "our" and all of the majesty, complexity, contradiction, and even controversy of the US. And if I have learned anything over those years, it's that there's only us. There is no them. And whenever someone suggests to you, whomever it may be in your life that there's a them, run away. Othering is the simplistic binary way to make and identify enemies, but it is also the surest way to your own self imprisonment, which brings me to a moment I've dreaded and forces me to suspend my longstanding attempt at neutrality.

There is no real choice this November. There is only the perpetuation, however flawed and feeble you might perceive it, of our fragile 249-year-old experiment or the entropy that will engulf and destroy us if we take the other route. When, as Mercy Otis Warren would say, "The checks of conscience are thrown aside and a deformed picture of the soul is revealed." The presumptive Republican nominee is the opioid of all opioids, an easy cure for what some believe is the solution to our myriad pains and problems. When in fact with him, you end up re-enslaved with an even bigger problem, a worse affliction and addiction, "a bigger delusion", James Baldwin would say, the author and finisher of our national existence, our national suicide as Mr. Lincoln prophesies. Do not be seduced by easy equalization. There is nothing equal about this equation. We are at an existential crossroads in our political and civic lives. This is a choice that could not be clearer.

Listen, listen. 33 years ago, the world lost a towering literary figure. The novelist and storyteller, not arguer, Isaac Bashevis Singer. For decades he wrote about God and myth and punishment, fate and sexuality, family and history. He wrote in Yiddish a marvelously expressive language, sad and happy all at the same time. Sometimes maddeningly all knowing, yet resigned to God's seemingly capricious will. It is also a language without a country, a dying language in a world more interested in the extermination or isolation of its long suffering speakers. Singer, writing in the pages of the Jewish Daily Forward help to keep Yiddish alive. Now our own wonderfully mongrel American language is punctuated with dozens of Yiddish words and phrases, parables and wise sayings, and so many of those words are perfect onomatopoeias of disgust and despair, hubris and humor. If you've ever met a schmuck, you know what I'm talking about. [audience laughs] Toward the end of his long and prolific life, Singer expressed wonder at why so many of his books written in this obscure and some said useless language would be so widely translated, something like 56 countries all around the world. "Why," he would wonder with his characteristic playfulness, "Why would the Japanese care about his simple stories of life in the shtetls of Eastern Europe 1,000 years ago?" "Unless," Singer paused, twinkle in his eye, "Unless the story spoke of the kinship of the soul." I think what Singer was talking about was that indefinable something that connects all of us together, that which we all share as part of organic life on this planet, the kinship of the soul. I love that.

Okay, let me speak directly to the graduating class. Watch out, here comes the advice. Listen. Be curious, not cool. Insecurity makes liars of us all. Remember, none of us get out of here alive. The inevitable vicissitudes of life, no matter how well gated our communities, will visit us all. Grief is a part of life, and if you explore its painful precincts, it will make you stronger. Do good things, help others. Leadership is humility and generosity squared. Remember the opposite of faith is not doubt. Doubt is central to faith. The opposite of faith is certainty. The kinship of the soul begins with your own at times withering self-examination. Try to change that unchangeable human nature of Ecclesiastes, but start with you. "Nothing so needs reforming," Mark Twain once chided us, "As other people's habits." [audience laughs]

Don't confuse success with excellence. Do not descend too deeply into specialism. Educate all of your parts, you will be healthier. Do not get stuck in one place. "Travel is fatal to prejudice," Twain also said. Be in nature, which is always perfect and where nothing is binary. Its sheer majesty may remind you of your own atomic insignificance, as one observer put it, but in the inscrutable and paradoxical ways of wild places, you will feel larger, inspirited, just as the egotist in our midst is diminished by his or her self regard.

At some point, make babies, one of the greatest things that will happen to you, I mean it, one of the greatest things that will happen to you is that you will have to worry, I mean really worry, about someone other than yourself. It is liberating and exhilarating, I promise. Ask your parents.

[Audience laughs]

Choose honor over hypocrisy, virtue over vulgarity, discipline over dissipation, character over cleverness, sacrifice over self-indulgence. Do not lose your enthusiasm, in its Greek etymology the word enthusiasm means simply, "god in us". Serve your country. Insist that we fight the right wars. Denounce oppression everywhere.

Convince your government, as Lincoln understood that the real threat always and still comes from within this favored land. Insist that we support science and the arts, especially the arts.

[Audience cheering]

They have nothing to do with the actual defense of our country; They just make our country worth defending.

Remember what Louis Brandeis said, "The most important political office is that of the private citizen." Vote. You indelibly... [audience applauding] Please, vote. You indelibly underscore your citizenship, and most important, our kinship with each other when you do. Good luck and godspeed.

• Honorary Degree Recipients

Congressman’s son steals the spotlight while his dad delivers remarks at the Capitol

A U.S. representative’s 6-year-old son became a hit with news junkies after videos of him making hilarious faces during his dad’s speech on the House floor went viral.

On Monday, Rep. John Rose of Tennessee brought his young son Guy with him to the Capitol where the boy stole the show by sticking out his tongue as his dad spoke out against former President Donald Trump’s recent felony convictions.

In a video posted by C-SPAN  on X , the Tennessee Republican speaks while unaware that young Guy is sitting behind him mugging for the camera.

Guy begins his show by grinning for the camera before sticking out his tongue and rolling his eyes upward. At other points, the fidgety child busies himself by making various shapes with his hands.

He also plays with a green squeeze toy and waves directly at the camera.

“This is what I get for telling my son Guy to smile at the camera for his little brother,” Rose wrote alongside C-SPAN’s video while sharing it with his own followers  on X .

Rose shares Guy and a younger son, Sam, with his wife, Chelsea, according to  his official website.

Guy’s new fans celebrated his star-making C-SPAN debut on X.

“He found the camera immediately, lol,”  wrote  one.

“Kiddo is adorable,”  said  another.

Others compared the little boy’s cute antics to former New York City Mayor Rudy Giuliani’s son, Andrew, who at age 7  made New Yorkers laugh  when he upstaged his dad’s January 1994 inaugural address by waving and blowing kisses to the crowd.

The younger Giuliani, who also splashed his dad’s legs with cold water after knocking over a pitcher, inspired  a hilarious “Saturday Night Live” sketch  starring Chris Farley as him and Kevin Nealon as his politician dad.

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Johnson Says Supreme Court Should Step In to Overturn Trump’s Conviction

Speaking to Fox News, Speaker Mike Johnson, a steadfast supporter of former President Donald J. Trump, also boasted about the National Republican Campaign Committee’s fund-raising numbers.

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By Luke Broadwater

Reporting from Washington

• May 31, 2024

Speaker Mike Johnson on Friday urged the Supreme Court to intervene in former President Donald J. Trump’s appeal of his felony conviction, by overturning the decision and granting him immunity from prosecution.

“I do believe the Supreme Court should step in,” Mr. Johnson told Fox News during an interview the morning after Mr. Trump became the first former president to be convicted of any crime. “Obviously, this is totally unprecedented.”

Mr. Trump was convicted of 34 felony counts of falsifying business records after a Manhattan jury considered allegations that he participated in a scheme to pay hush money to a porn star to cover up an affair before the 2016 presidential election.

Speaking on Fox, Mr. Johnson said he knew some of the justices on the Supreme Court personally and believed that they shared his view that Mr. Trump was a victim of unfair and politically motivated prosecutions. He also suggested that the legal system was biased against Mr. Trump and other conservatives.

“So I think they’ll set this straight,” Mr. Johnson said, “but it’s going to take a while.”

He added later: “I think this court will do the right thing, because they see the abuse of the system right now.”

Mr. Johnson has long been a steadfast supporter of Mr. Trump. After Mr. Trump lost the 2020 election, Mr. Johnson played a leading role in recruiting House Republicans to sign a legal brief supporting a lawsuit seeking to overturn the results.

The Supreme Court ultimately rejected the suit , but not before Mr. Johnson persuaded more than 60 percent of House Republicans to sign onto the effort. He did so by telling them that the initiative had been personally blessed by Mr. Trump, and that the former president was “anxiously awaiting” to see who in Congress would defend him.

Since becoming speaker, Mr. Johnson has traveled to Mar-a-Lago, Mr. Trump’s private club and residence in Florida, to hold a joint news conference with him. Mr. Johnson also visited him in New York during his criminal trial to show loyalty and support and condemn the proceedings.

In the interview on Fox, Mr. Johnson also boasted about the National Republican Campaign Committee’s fund-raising numbers, which he said were the highest since he won the gavel last fall.

“There’s good reason to be motivated,” Mr. Johnson said of Republican base voters. “This entire thing is absurd.

Looking to capitalize on base outrage about the conviction, Mr. Johnson said House Republicans set up a new website — supportDJT.com — where G.O.P. donors could send them money to help defend Mr. Trump.

“We broke records on our fund-raising platforms last night,” Mr. Johnson said. “We’ll continue to do that.”

Luke Broadwater covers Congress with a focus on congressional investigations. More about Luke Broadwater

Our Coverage of the Trump Hush-Money Trial

Guilty Verdict : Donald Trump was convicted on all 34 counts  of falsifying records to cover up a sex scandal that threatened his bid for the White House in 2016, making him the first American president to be declared a felon .

What Happens Next: Trump’s sentencing hearing on July 11 will trigger a long and winding appeals process , though he has few ways to overturn the decision .

Reactions: Trump’s conviction reverberated quickly across the country  and around the world . Here’s what voters , New Yorkers , Republicans , Trump supporters  and President Biden  had to say.

The Presidential Race : The political fallout of Trump’s conviction is far from certain , but the verdict will test America’s traditions, legal institutions and ability to hold an election under historic partisan tension .

Making the Case: Over six weeks and the testimony of 20 witnesses, the Manhattan district attorney’s office wove a sprawling story  of election interference and falsified business records.

Legal Luck Runs Out: The four criminal cases that threatened Trump’s freedom had been stumbling along, pleasing his advisers. Then his good fortune expired .

Student says school withheld his diploma after he ‘went off-script’ during graduation speech

ALEXANDRIA, Ky. ( WXIX /Gray News) - A recent graduate in Kentucky says his high school withheld his diploma for days after he went off-script while giving a speech during a graduation ceremony.

Micah Price said he ultimately received his diploma, but it was five days after the ceremony was held.

According to Price, he submitted eight drafts of his speech to the school and was told to take out portions that focused heavily on religion.

Price said he took parts out of the final draft, but when the opportunity presented, he “went off-script” while giving the commencement speech.

One of his goals, since fifth grade, was to deliver a speech on his graduation day. But he said he also wanted to honor God.

“I prayed about it a lot,” Price said.

In eighth grade, he became a devoted Baptist.

“My lord and savior is your answer,” Price said in his speech. “He will give you the truth, the way, and the light. I must give the honor, the praise, and the glory to Jesus Christ.”

Price said he went to get the envelope with his diploma after the ceremony when a principal tapped him on the shoulder and told him he would have to talk to the school board.

“I knew it was going to be held,” Price said. “Before you do anything they tell us if you go up there and do a cartwheel or something stupid, it will get your diploma held.”

Despite knowing the consequences, Price said he had to speak from the heart.

“I simply cannot hold back what Christ has done in my life,” Price said. “He’s everything to me.”

Price said he’s joining the Air Force in July. He said the controversy over his speech and his diploma has him considering ministry work.

Representatives with the Campbell County Local School District did not immediately comment regarding the situation.

“I went against the rules. It’s my fault. I should be in trouble. I never wanted to bring hate to them or tear down the school,” Price said.

Copyright 2024 WXIX via Gray Media Group, Inc. All rights reserved.

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