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How to Create a Business Plan Presentation [Plus Templates]
![what is a business plan presentation How to Create a Business Plan Presentation [Plus Templates]](https://visme.co/blog/wp-content/uploads/2020/07/How-to-Create-a-Business-Plan-Presentation.jpg)
Written by: Masooma Memon
![what is a business plan presentation How-to-Create-a-Business-Plan-Presentation](https://visme.co/blog/wp-content/uploads/2020/07/How-to-Create-a-Business-Plan-Presentation.jpg)
Creating a wow business plan presentation is a myth. Or, is it? The truth is, as long as your business idea is in your head, it’s perfect. But it comes undone as soon as you try to translate it into a presentation.
We get that. We’ve all been there.
But, this shouldn’t stop you from creating the perfect business plan presentation you’ve been dreaming of. After all, dreams come true. And, to help your dream of creating a winning business presentation jump into reality, we’ve created this guide for you.
We’ll cover everything that you have in mind including how many slides does your business idea presentation need, what goes into those slides, and how to create a business plan presentation with Visme.
Here's a short selection of 8 easy-to-edit Business Plan Presentation templates you can edit, share and download with Visme
![what is a business plan presentation what is a business plan presentation](https://visme.co/blog/wp-content/uploads/2020/07/Design-Brief-Presentation-Slide-2.jpg)
Along the way, we’ll also show you a series of ready-to-use business plan presentation templates that you can customize to use as your own. See? We did say creating a presentation isn’t rocket science.
Ready to learn how to create a business presentation?
Let’s get started already.
What is a Business Plan Presentation?
We know a business plan as a formal document that includes your business goals, mission, strategy and the rest of the starting-a-business shebang.
A business plan presentation is all that with added pressure since you’ve to convey the entire information in slides – clearly and concisely.
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![what is a business plan presentation what is a business plan presentation](https://visme.co/blog/wp-content/themes/blog/img/shortcodes/executive-1.png)
Put another way, you don’t have wordy documents to convey your ideas. Instead, you’ll need to be clear about selling your idea to investors by sharing all the important details in an engaging and succinct manner.
How Many Slides Does Your Business Presentation Need?
Ideally, between 10-12 slides are best. As you plan your presentation’s content and the slides you need to accommodate it, keep in mind the following two rules.
Firstly, Guy Kawasaki’s 10-20-30 rule . Here’s what it’s about.
![what is a business plan presentation business plan presentation - 10-20-30 rule for presentations](https://visme.co/blog/wp-content/uploads/2020/07/Visme4-10-20-30-Rule-for-Presentations-Infographic.jpg)
- 10 slides (or around 10 slides if needed)
- 20 minutes (the longer your presentation, the great you risk losing your audience’s attention)
- 30 font size (an essential that we’ll look into in the next section)
Secondly, the 9 minute rule . Although this one’s for salespeople, it helps presenters too. Short and powerful messages leave a far deeper impression than a long, rambling presentation. Besides, you’ve your audience’s attention as well.
So, make sure you deliver 2-3 slides per minute or try a closer version.
But, hang on.
What if you need more slides? Say, over 12 slides.
Over 12 slides is a no-go zone. You can go for 13, but any more and you end up choking your audience with a lot of information. Something called information overload , and you shouldn’t do that. So scale down.
Basics of Creating a Business Plan Presentation
With the recap out of the way, let’s talk about the fundamentals of preparing a business presentation that you need to keep front and center as you plan.
Your message needs to be clear and concise.
This is the heart of any successful presentation — one that makes it a winner. To ensure your message comes off coherently, explain your business idea to yourself.
The stronger your grip on your idea, the better you’d be able to explain it in a few sentences, or paragraphs at most.
In other words, make sure you can summarize your plans into an elevator pitch. Also, don’t forget, use simple language — can a child understand your business idea? If so, you’re in the right direction.
The presentation slides need to be easy to read and understand.
If a clear message is the heart of a prizewinning (read: investor winning) presentation, good readability and ease in understanding are the lungs, working to keep your presentation alive and breathing.
The question now is, how do you go about creating digestible slides? Here are a couple of things that can help.
Choose a font or two that's easy to read.
Garamond, Helvetica and Gill Sans are some of the best fonts to use in a presentation .
And while you’re at it, select a readable font size. 30 points is a good benchmark size to keep in mind like we discussed above.
Take a look at how well the font size is adjusted in this template. The changing font size also creates a visual flow that navigates viewers’ attention.
![what is a business plan presentation business plan presentation - use readable fonts like in this template](https://visme.co/blog/wp-content/uploads/2020/07/Design-Brief-Presentation-Slide-2.jpg)
Pick a color contrast that’s easy on the eyes.
Know those bright colors that hurt the eye and are hard to look at? Steer away from them. A subtle color combination works best like in the Visme presentation template below.
![what is a business plan presentation business plan presentation - use colors that are easy on the eyes like in this template](https://visme.co/blog/wp-content/uploads/2020/07/Beige-Dotted-Presentation-Template.jpg)
Use minimal text.
To do so, read each word carefully and ask yourself: can I do just fine without this word? If you find yourself replying in the affirmative to this question, remove the word. In short, make each word earn its keep.
Here’s a template using only as many words as needed to get the message across.
![what is a business plan presentation business plan presentation - use minimal text like in this template](https://visme.co/blog/wp-content/uploads/2020/07/Low-Poly-Background-Presentation-Template-Slide-5.jpg)
Pay attention to the visual elements in each slide.
The goal is simple: you’ve got to use design elements smartly without over doing them. Sure, you’ve heard a picture is worth a thousand words, but nailing visual components in your presentation can take some effort.
Put another way, it isn’t about throwing in a bunch of thumbnail images and icons to each slide and calling it a day. Instead, it’s about adding them thoughtfully so they’re impactful rather than extra baggage.
Check out this template from Visme to get an idea of what we’re talking about here.
![what is a business plan presentation business plan presentation - incorporate visual elements like in this template](https://visme.co/blog/wp-content/uploads/2020/07/Chronos-Presentation-Template-Slide-3.jpg)
On the whole, aim for creating a business plan presentation that’s readable, comprehensible and clutter-free.
10 Slides You Need in Your Business Plan Presentation
Now that you know how your slides need to look, let’s talk about another important point – your presentation’s slides and what they need to talk about.
The bare minimum slides you need are 10. Remember, cover only one business aspect per slide. Here’s what your slides should be about.
Slide 1: The Title Slide
This needs no explanation — it’s your introductory page that should include your business’s name, any slogan that you may have, and a logo as well (if it’s ready). Don’t forget to add your name to the slide.
Since this is the first slide, it needs to be an impression maker. One way to create such a slide is to rely on a powerful image that showcases your business idea.
Take, for example, this presentation template by Visme. It pretty much speaks for itself, narrating the business idea is related to social media scheduling.
![what is a business plan presentation business plan presentation - title slide template](https://visme.co/blog/wp-content/uploads/2020/07/Buffit-Pitch-Deck-Slide-1.jpg)
Looking for the perfect image for your presentation? Grab one from a pool of 700+ free presentation images .
Slide 2: The Problem Your Business Solves
Dedicate your second slide to diving into the pain point your business solves. You can use facts to make things convincing. But, there’s nothing that beats a good story.
Here is an amazing business plan presentation example that does just that.
![what is a business plan presentation presentation examples - metaphors](https://visme.co/blog/wp-content/uploads/2019/09/presentation-examples-metaphors.jpg)
Image Source
Additionally, make sure you let your design do the talking. For instance, this presentation template uses a few words and pairs them with icons that explain facts.
![what is a business plan presentation business plan presentation - problem/solution slide template](https://visme.co/blog/wp-content/uploads/2020/07/Blue-and-Purple-Background-Template-Slide-9.jpg)
Slide 3: Your Business’s Solution
Now that you’ve introduced the problem, give the solution.
This is the part where your story comes to its happy ending. And what’s the happy ending? Your business idea.
Again, make sure your solution-offering slide isn’t wordy, but digestible. Try a diagram or sketch to explain your idea like here.
![what is a business plan presentation business plan presentation - solution slide template](https://visme.co/blog/wp-content/uploads/2020/07/Science-Project-Presentation-Template-Slide-4.jpg)
Slide 4: Your Pricing Plan
Okay, so investors know you’ve a great idea that you’ve delivered in an even greater story format. They’re impressed. What’s next? Your pricing structure.
Go on to tell who your customers are, what your revenue sources are going to be, and how much you expect customers to pay for your product/service?
But, instead of writing it all, present your pricing plans in a simple-to-grasp chart.
Here’s what I mean.
![what is a business plan presentation business plan presentation - pricing plan template](https://visme.co/blog/wp-content/uploads/2020/07/Pitch-Presentation-Template-Slide-11.jpg)
Slide 5: Business Operations Information
Now is the time you give your audience an inside peep into the operating nuts and bolts of your business.
Where will your business headquarters be located? What about the staff that runs the show in the background. What equipment will you need? Answer all that in this slide.
Just make sure you offer all this info in a chart or diagram.
![what is a business plan presentation business plan presentation - process slide template](https://visme.co/blog/wp-content/uploads/2020/07/Light-Blue-Presentation-Template-Slide-10.jpg)
Slide 6: Your Marketing Plan
Next, tell your audience how you plan to market your business.
Nope, "TV and ads" is not the right answer. Instead, share your marketing plan including the channels you’ll use and how you plan to do so.
![what is a business plan presentation business plan presentation - marketing plan presentation template](https://visme.co/blog/wp-content/uploads/2020/07/Marketing-Plan-Slide-3.jpg)
Planning to make a separate marketing presentation? Dig into this guide to create one with free templates.
Slide 7: Industry Overview
In other words, this slide is for competitor analysis. Make sure you keep it clipped and use a positive approach.
Defaming or bad-mouthing competitors won’t help. What’ll make a difference in your favor though is how well you explain your unique selling proposition (USP) or what makes your business a winner.
Share this information in a comparison chart or outline the key pointers using bullet points like this template below does.
![what is a business plan presentation business plan presentation - industry overview slide template](https://visme.co/blog/wp-content/uploads/2020/07/Red-and-White-Presentation-Template-Slide-7.jpg)
Slide 8: Financial Projections
Time to pull out the crystal ball that shows the future!
Answer the following in this slide: what financial projections do you’ve for the next 3 years and 5 years to come. Then, explain how you reached those numbers.
Slide 9: Your Team
Here’s the part when you talk about the key players who’ll help you build your business.
See how this template intros teammates.
![what is a business plan presentation business plan presentation - team slide template](https://visme.co/blog/wp-content/uploads/2020/07/Simple-Architecture-Presentation-Template-Slide-3.jpg)
Slide 10: Concluding Slide
This is your last slide. It’s best to close your presentation with your contact details (check out the slide below for an idea) and a sense of urgency.
But why the urgency, you ask? Because you want to tell your audience that now is the right time for your business to enter the market.
![what is a business plan presentation business presentation plan - conclusion slide template](https://visme.co/blog/wp-content/uploads/2020/07/Colorful-Presentation-Template-Slide-14.jpg)
Customize this presentation template and make it your own! Edit and Download
How to Design a Business Plan Presentation with Visme
So far, you’ve learned a lot of theory on making a business plan presentation. It’s time to put all that and more into practice.
Start off with writing your content. And, go on to design your slides next.
With Visme, you’ve two ways to go about creating your presentation: either start with a template or work from the scratch.
Have you already started making your presentation in PowerPoint, but only just discovered Visme? No worries! Nobody’s going to ask you to start over.
Instead, simply follow the steps in here to import your PowerPoint presentation in Visme . Or, watch this video to understand how do so.
Now, let’s start designing.
Design a Business Plan Presentation Using a Visme Template
1. pick a template.
Visme offers templates in various categories, so you’ll be sure to find a template that fits your business idea.
For instance, here’s a business presentation template.
![what is a business plan presentation business plan presentation - business presentation template](https://visme.co/blog/wp-content/uploads/2020/07/Viva-Presentation-Template.jpg)
Here’s something for those of you with an idea in the finance sector.
![what is a business plan presentation business plan presentation - financial sector presentation template](https://visme.co/blog/wp-content/uploads/2020/07/Business-Plan-Presentation-Template.jpg)
Plus, a template for a product idea.
![what is a business plan presentation business plan presentation - product presentation template](https://visme.co/blog/wp-content/uploads/2020/07/Creative-Product-Template.jpg)
Each of the available templates are editable, which means if there’s something you want to change about it, you can easily do so.
Looking for something that takes creativity to a whole new level? Pick from one of our animated presentation templates.
2. Adjust the Slides
Once you’ve picked your template, click Add New Slide to bring other slides from the template into your presentation. Pick and choose any and all of the slides you need to use in your business plan presentation.
You can also bring in slides that you've previously saved to your slide library to help customize your presentation even further.
3. Customize the Template
Lastly, customize your template’s font and color.
If you already haven’t settled on your brand colors, dive into color psychology to pick colors for your presentation that inspire trust.
Take advantage of Dynamic Fields to always keep important data like names, dates and contact information accurate. Once you've customized the fields and assigned values , your data will be pulled in throughout your project.
Alternatively, you can create your presentation from the ground up. How so?
Let’s show you the steps you need to take.
Create a Presentation From a Themed-Canvas in Visme
1. log in to visme and pick your theme.
First, log into your Visme account and pull up a blank canvas by clicking Create on the left of your dashboard.
Pick your theme next. Remember to give this some thought instead of selecting the theme that appeals to you. Ask yourself which theme reflects your business idea and which would suit your audience the best?
2. Add Details to the Title Slide
Once done, start working on your title slide. You already get a dedicated space for the title and subtitle, so you don’t need to worry about aligning the two correctly.
If you need to add another line to your first slide, click on the Header & Text on the left. This’ll show you a variety of options to play with.
Here’s a peek.
![what is a business plan presentation business plan presentation - add details to the title slide](https://visme.co/blog/wp-content/uploads/2020/07/Add-Details-to-the-Title-Slide-Screenshot-2.jpg)
3. Beautify with Icons, Illustrations or Images
To replace the icon, click on it and hit Replace Icon on the top of the drawing board. This will show you a variety of icons — choose whichever icon(s) that meet your goals the best.
You can also cancel the icon options to see other elements to add. Those could be Shapes , Arrows & Lines , and (drum roll, please) Animated Graphics including animated illustrations, gestures, characters and more.
![what is a business plan presentation business plan presentation - use icons, illustrations and images](https://visme.co/blog/wp-content/uploads/2020/07/Beauty-with-Icons-Illustrations-or-Images.jpg)
If you plan to power your first slide with images, select Photos on the extreme left and you’ll get the option to either select images from Visme’s library or upload your own image.
4. Add More Slides
Moving on to the next slide now. Find out the Add New Slide option on the right side of your dashboard. This will get you the following screen.
![what is a business plan presentation business plan presentation - add theme slides](https://visme.co/blog/wp-content/uploads/2020/07/Screenshot-3.jpg)
Say you need an introduction slide now. Click that and you’ll get a variety of intro slides from the theme you’ve selected.
![what is a business plan presentation business plan presentation - slide preview](https://visme.co/blog/wp-content/uploads/2020/07/Screenshot-4.jpg)
Go on to design your intro slide. Then work on other slides in the same manner.
If you’re planning to create an animated presentation, don’t forget to check out these quick tips to animate your presentation .
How to Make Your Business Plan Presentation Memorable
Before we wrap this up, let’s leave you with some bonus tips to make your presentation memorable. This way, investors will be more likely to say ‘yes’ to your idea.
Make an Interactive Presentation
Undoubtedly, interactivity breathes life into your business idea, helping you stand out. Interested in creating an interactive business presentation?
Here are 17 tips to get you started. You can also take a look at how to create an interactive quiz within your presentation below.
Create engaging interactive content with Visme.
- Add interactive pop-ups and hover effects
- Increase interest and engagement on your design
- Lead your audience to specific content with interactivity
Pay Attention to Your Presentation’s Design
Not only is visual design an important component of any presentation , but it’s also what hooks your audience. It takes about 50 milliseconds for your audience to assess a design’s visual appeal. So, it's best you aim for leaving a visual impression.
Use a powerful image like this template does.
![what is a business plan presentation business plan presentation - create quality presentation design](https://visme.co/blog/wp-content/uploads/2020/07/Is-Graffiti-Considered-Art-Template.jpg)
Or try a color-based design like the one in the presentation template below (not going to play favorites, but this is one of my fav Visme presentation templates).
![what is a business plan presentation business plan presentation - visual identity template](https://visme.co/blog/wp-content/uploads/2020/07/Visual-Identity-Presentation-Template.jpg)
Visualize Data
Wherever you can, use line charts, Venn diagrams, pie charts, and any of the various chart types at your disposal.
But why should you use charts to share your data? Simple: data visualization makes boring numbers easy to understand in one glance. Besides, making them interesting to look at.
Here’s a donut graph in a presentation, for example.
![what is a business plan presentation business plan presentation - pie chart slide template](https://visme.co/blog/wp-content/uploads/2020/07/Social-Media-Report-Slide-5.jpg)
And a plotted graph.
![what is a business plan presentation business plan presentation - line graph slide template](https://visme.co/blog/wp-content/uploads/2020/07/Financial-Report-Slide-4.jpg)
You can also add infographics to your presentations to take them to a whole new level.
Create a Business Plan Presentation That Wins Investors
Creating a business plan presentation really isn’t much of a tough nut to crack. Consider half your work done if you’re cent percent clear about your business idea. This way your presentation’s content will come easy to you.
As for the design? Leave that to Visme. Sign up today for free and go on to create a clear, clutter-free business presentation that leaves a solid impression on your audience.
Create beautiful presentations faster with Visme.
![what is a business plan presentation what is a business plan presentation](https://blog.visme.co/wp-content/themes/blog/img/02_sidebar_presentations.png)
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Recommended content for you:
![what is a business plan presentation 15 Best AI Presentation Makers in 2024 [Free & Paid]](https://visme.co/blog/wp-content/uploads/2023/11/Best-AI-Presentation-Makers-in-2024-Thumbnail-500x280.jpg)
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![what is a business plan presentation what is a business plan presentation](https://visme.co/blog/wp-content/uploads/2021/06/cta-left-icons.png)
About the Author
Masooma Memon is a pizza-loving freelance writer by day and a novel nerd by night. She crafts research-backed, actionable blog posts for SaaS and marketing brands who aim to employ quality content to educate and engage with their audience.
How to Make a Killer Business Plan Presentation (+Templates)
Learn how to make a business plan presentation with tips for slide design, structure, and engaging examples, as well as templates to bring your vision to life.
7 minute read
helped business professionals at:
Short answer
What slides should a business plan presentation include?
- Opening slide
- Your Unique Selling Proposition (USP)
- Business overview
- The challenge you're addressing
- Market analysis
- Your solution
- Marketing and sales strategy
- Goals and Key Performance Indicators (KPIs)
- Team composition
- Funding request and allocation
Your business plan presentation needs to be as strong as your idea
Having a well-crafted business plan is crucial, but if it's not presented effectively, it's like having a treasure map that no one can read.
Even the best ideas can fall flat if they're not communicated clearly, potentially burying your chance of getting your business off the ground.
Remember, presenting a business plan is more than just sharing facts and figures. It's about engaging your audience, whether they're investors or stakeholders, and making them believe in your vision.
But don't worry, you're not alone in this. This guide is here to help you master the art of business plan presentation. You'll learn how to structure your presentation, design slides that captivate, and conclude in a way that leaves a lasting impact and drives action.
Let's dive in!
What to include in a business plan presentation?
A business plan presentation is your chance to delve deep, showcasing not just the what and the how, but also the why of your business. It's your strategic playbook that can persuade investors, guide your team, and set the foundation for your business's success.
11 essential slides of a business plan presentation:
Opening slide: Set the tone with an engaging first impression.
Your Unique Selling Proposition (USP): Define what sets your business apart.
Business overview: Offer a concise snapshot of your company.
The challenge you're addressing: Describe the problem your business solves.
Market analysis: Demonstrate your understanding of the industry and market trends.
Your solution: Detail how your product or service addresses the problem you’ve identified.
Marketing and sales strategy: Outline your approach to winning and keeping customers.
Goals and Key Performance Indicators (KPIs): Specify your objectives and how you’ll measure success.
Team composition: Introduce key team members, their roles, and expertise.
Funding request and allocation: Explain your financial requirements and how the funds will be utilized.
Next steps: Guide the reader on the next steps after reviewing your plan, whether it's a meeting request, further discussion, or a specific action you want them to take.
What does a business plan presentation look like?
In today's fast-paced business world, static business plan presentations are losing their edge. Imagine having to constantly pinch and zoom on a mobile device just to see the details. It's frustrating and distracting.
People also get disengaged when faced with walls of text. They're there to hear a story, not read a novel.
Interactive presentations, on the other hand, bring your business plan to life. They encourage audience participation, adapt to the flow of discussion, and make complex ideas more digestible and memorable.
You can see what an interactive business plan presentation looks like below:
How to turn a business plan into a presentation
Transforming your business plan into a presentation is a crucial step in bringing your vision to life. It's not just about having a plan; it's about presenting it in a way that resonates with investors and partners.
Start by distilling the essence of your plan, focusing on key points like your mission, market analysis, and financial projections. Use engaging visuals and a clear narrative to make complex information accessible.
For detailed insights on how to write a business plan , check out our guide.
How to make a business plan presentation in 6 easy steps
Crafting a business plan is about blending vision and strategy into a narrative that captivates your audience. With Storydoc's AI business presentation maker, creating this narrative becomes intuitive and easy.
In the guide below, we'll show you how to turn your plan into an engaging presentation in 6 simple steps. Stick around to see how seamlessly Storydoc can bring your business story to life.
1) Describe your presentation’s objective
Kick things off by sharing with our AI the type of business plan you're looking to create. This is like setting the GPS for your journey, ensuring every part of your plan is aligned with your end goal.
2) Give an overview of yourself, your organization, and your offering
Introduce the essence of your business - who you are, what your company stands for, and the unique value of what you offer. This sets the stage for a personalized and relevant presentation.
3) Select a suitable design template
Dive into our collection of design templates and pick one that resonates with your business's personality.
4) Tailor your business plan presentation to your needs
Now, here’s where you add your personal touch. Fill in your details, tweak the design, and watch the magic happen as the template adapts to your content. This is where your business plan presentation starts to take on a life of its own.
Then, you can either upload your own multimedia elements or sit back as our AI assistant generates some for you.
5) Add personalized elements
Next up, sprinkle in some personalization. It works just like personalizing a newsletter - you can insert dynamic variables that automatically fill up with your recipient's data.
This level of customization not only makes your presentation feel tailor-made for each reader but also adds a layer of engagement. As a matter of fact, it can get 68% more people to read your deck in full , and share it internally 2.3x more often!
6) Review and refine your business plan presentation
Finally, take a step back and review your plan. Ensure it looks good, flows well, and clearly conveys your message.
The beauty of Storydoc is that it's a living document – if you spot a mistake or need to update information after sharing, you can. You're in control, ensuring your audience always sees the most polished and up-to-date version of your business plan presentation.
Business plan design principles to turn average into impressive
Designing a business plan presentation is about more than just putting words on a page; it's about creating an experience that captures and holds attention. In today's digital age, the way you present your plan can be just as important as the content itself.
Let's explore how to design a business plan presentation that stands out in the modern business landscape.
1) Move from static to interactive
Gone are the days of static, text-heavy business plan presentations. Today's plans are interactive, engaging readers with clickable elements, dynamic charts, and even embedded videos.
This interactivity not only makes your plan more interesting but also allows readers to engage with the content in a more meaningful way.
Here's a great example of an interactive business plan presentation:
2) Use scroll-based design
Forget the hassle of pinching and zooming on a PDF. A scroll-based design, similar to a modern website, offers a fluid reading experience.
It's straightforward and aligns with how we naturally consume content online, making your business plan presentation easier and more enjoyable to read.
Here's an example of scroll-based design:
3) Make sure your business plan presentation is mobile-friendly
With so many people reading on their phones, your business plan presenttion needs to look good on any device.
Responsive design means your plan is easily readable on a phone, tablet, or computer, ensuring that your message is clear no matter how your audience accesses it.
4) Shift from local files to online documents
Step away from traditional Word docs or PDFs and embrace online documents. They're great for sharing, updating in real time, and collaborating with others.
Plus, they're accessible from anywhere, which is perfect for busy investors who are always on the move.
For more information, check out our comparison of the best business plan document types .
5) Embrace visual storytelling
Use visuals like infographics and charts to tell your business's story. They can turn complex data into easy-to-understand, engaging information. A well-placed visual can often do a better job of explaining your points than text alone.
Here's a great example of visual storytelling:
Best business plan software
Selecting the right tool to create your business plan presentation is vital for any startup. To ease your journey, I've compiled a list of the top business plan software, each designed to cater to different needs.
From comprehensive platforms guiding you step-by-step to dynamic tools that add interactive elements to your presentation, there's something for every entrepreneur.
The best business plan software currently available:
LivePlan.com
BizPlan.com
Upmetrics.co
GoSmallBiz.com
Business Sorter
MAUS Master Plan Lean
For a deep dive into each tool and to find the one that best fits your business's needs, explore our detailed guide to the best business plan software .
Interactive business plan presentation templates
The pressure to get your business plan presentation right can be overwhelming. After all, in many cases, you only get one shot to impress.
These business plan presentation templates offer a framework that takes care of the structure and design, allowing you to focus solely on fleshing out your strategy.
Whether you're pitching to investors, partners, or stakeholders, these templates give you the confidence that your plan is presented in the best possible light.
Grab one and see for yourself.
Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.
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The Easy Guide to Making a Business Plan Presentation
![what is a business plan presentation pop-out-icon](https://creately.com/static/assets/common/icons/icon-pop-out.webp)
Failing to plan is planning to fail.
That’s why a business plan is crucial to your business. If you want to make sure that the promising business idea in your head is feasible, you have to start with a business plan .
Visuals make anything easier to understand. That’s why including them in your business plan presentation is a foolproof way to ensure that it’s readily welcomed by your audience and digested without confusion.
By no means is this business plan template limited to presentations; you can also include these diagrams in your business plan documents to make them more readable.
Following are downloadable Simple Business Plan Templates
- Business Plan Template PDF
- Business Plan Template Word
- Business Plan Template PowerPoint
What is a Business Plan?
Benefits of using a business plan presentation, executive summary, company profile, customer profiles.
- Perpetual Map
- Porter’s Five Forces
SWOT Analysis
Pest analysis, competitor profile.
- Competitive Intelligence
Marketing and Sales Strategies
Organizational structure and management, product canvas, value proposition canvas.
- Financial plan
Common Mistakes to Avoid When Creating a Business Plan Presentation
Faqs about business plan presentations, want to extend the guide to creating a business plan presentation.
Let’s start by clarifying the business plan definition.
A business plan is a document that describes your business in terms of what it does, the products and services it offers, your business strategy and business goals, and your action plan outlining how you plan to achieve your goals and earn money.
The main purposes of a business plan are to
- Show the future financial performance of the company and its economic situation for the owners and investors.
- Help identify risks that may affect the growth of the company and provide strategies to overcome them.
- Help make predictions about market trends, competitor behavior, customer requirements and define and prioritize key business objectives .
- Serve as a key resource for developing budgets
Clarity and Communication
A business plan presentation helps you communicate your business idea, goals, and strategies with clarity. It allows you to distill complex information into concise and visually appealing slides, making it easier for your audience to understand and grasp the key points. Presenting your business plan in a structured and organized manner enhances clarity and ensures that your message is effectively communicated.
Engaging and Persuasive
A well-designed and well-delivered business plan presentation can be highly engaging and persuasive. By using visual aids, such as graphs, charts, and images, you can capture the attention of your audience and create a memorable impact. Effective storytelling and compelling visuals can help you convey the value proposition of your business, showcase market opportunities, and convince investors, stakeholders, or potential partners to support your venture.
Feedback and Interaction
Presenting your business plan allows you to receive immediate feedback and engage in discussions with your audience. This feedback can be invaluable in refining your business strategy , identifying potential gaps or weaknesses, and addressing questions or concerns. The interactive nature of a presentation enables you to have a dialogue, gather insights, and build relationships with key stakeholders. It also provides an opportunity to demonstrate your expertise, passion, and confidence, which can further strengthen your credibility and increase the likelihood of securing support or funding for your business.
The Key Elements of a Business Plan
A business plan should contain the following key components.
- Executive summary
- Company profile
- Market analysis
- Marketing and sales strategies
- Organizational structure and management
- Services and products
Although this comes first, it’s smarter to write it at the end. The executive summary of your business plan should explain what is great about your business model and its products or services.
It should be concise and appealing to the reader. And it’s easier to write a meaningful summary once you have filled in the rest of your plan.
Your company profile should provide details on,
- Company history
- Overview of the company
- Mission Statement
- Key resources
- Business contact information
- Products or services
- Location details
- The market you serve
- Your key customers
- The customer issue you seek to solve
All these details can be presented in a much nicer way with an infographic like the one below. It’s easier to read and understand and more compact and clearer than paragraphs of detail.
![what is a business plan presentation Company Profile Template](https://creately.com/static/assets/guides/business-plan-presentation/company-profile-template.webp)
Market Analysis
Through a market analysis , you can find enough detail to define your target market, its size, customer segments, and their needs.
Your market analysis should also include a competitor analysis, where you will research your key competitors in terms of their influence in the market, their strengths and weaknesses, the threats they pose to you, their products and services, their pricing plans, their marketing strategies etc.
Some visual techniques you can use in this section to present your data are
These aptly summarize all your findings on your customers such as their demographic details, jobs, responsibilities, needs, challenges etc.
![what is a business plan presentation Customer Profile Template for Business Plan](https://creately.com/static/assets/guides/business-plan-presentation/customer-profile-template-for-business-plan.webp)
Perceptual Map
This tool helps you depict and analyze how your (potential) target customer perceives the brands or products of your competitors. It helps you make sense of your product or service’s competitive positioning through the survey data at your hand.
![what is a business plan presentation Perceptual Map for Business Plan](https://creately.com/static/assets/guides/business-plan-presentation/perceptual-map-template.webp)
Porter’s Five Forces
This tool is used to assess your business competitive strength and position against your competitors. Using it you can understand whether your new product or service is profitable.
![what is a business plan presentation Porters Five Forces Template for Business Plan](https://creately.com/static/assets/guides/business-plan-presentation/porter-fve-forces-template.webp)
SWOT analysis is a great way to determine the strengths and weaknesses of your competitors and the opportunities and threats they bring to you within the industry. You can also use it to assess the capabilities of your own company.
![what is a business plan presentation SWOT Analysis Template for Business Plan](https://creately.com/static/assets/guides/business-plan-presentation/swot-analysis-template-for-business-plan.webp)
More on SWOT Analysis: What, Why and How to Use Them Effectively
PEST stands for Political, Economic, Socio-Cultural and Technological factors. It’s a great way to examine how the external forces in your market can impact your company. It will also help you shape your marketing strategy and develop your risk management plan.
![what is a business plan presentation PEST Analysis Example](https://creately.com/static/assets/guides/business-plan-presentation/pest-analysis-example.webp)
View More More on SWOT Analysis: PEST Analysis Tools
All the details you have gathered on your competitors, such as their sales numbers, strategies, partners, suppliers etc. can be organized here. It’s a great way to prepare your competitor analysis data to be added to your business plan presentation.
![what is a business plan presentation Competitor Profile Template for Business Plan](https://creately.com/static/assets/guides/business-plan-presentation/competitor-profile-template-for-business-plan.webp)
View More Competitor Analysis Tools
Competitive Intelligence Mind Map
Or you can convey these data in a mind map. You can use Creately Viewer to add this to your online documents, websites, intranet, Wiki, or business plan presentations. This way you can view any links included in the mind map and navigate through it easily.
![what is a business plan presentation Competitor Intelligence Mind Map Template](https://creately.com/static/assets/guides/business-plan-presentation/competitive-intelligence-mind-map-for-business-plan.webp)
You can learn how to use these tools along with other useful techniques in more detail in;
View More Market Strategy Planning Tools
This is where you outline how you plan to market and sell your product. It’s easier to do now as you have extensive knowledge about your market, target customer and your competitors.
With your marketing strategy, you have to consider factors like your marketing or communication channels, marketing goals, marketing budgets, resources etc.
With your sales plan , pay attention to your sales targets, sales tools, resources etc.
You can use mind maps to visualize all this data to your audience. You can either use two mind maps to outline your sales and marketing strategies separately or a single mind map to showcase both.
Marketing and Sales Plan Template
![what is a business plan presentation Marketing and Sales Plan template for business presentation](https://creately.com/static/assets/guides/business-plan-presentation/marketing-and-sales-plan-template.webp)
If you want separate a marketing plan and sales plan, check out the templates below,
- Marketing Plan Template for Business Plan Presentation
- Sales Plan Template for Business Plan Presentation
Who are the key personnel involved in your organization? List them down in this section along with their expertise.
Use an organizational chart to represent your team, their roles and skills. It can help you highlight the hierarchy of your organizational structure as well.
![what is a business plan presentation Organizational Structure for Business Plan Presentation](https://creately.com/static/assets/guides/business-plan-presentation/org-chart-template-with-images-or-photos.webp)
Services and Products
This section explains your services or products and how they can benefit the customers. Here are some visualizations you can use to make this section more interesting to your audience.
Product canvas is a tool used to map, design and describe your product strategy. It takes into consideration your target audience, the important features of your product decided by storyboards , epics, design sketches, mockups , and the tasks you need to carry out to build the product.
![what is a business plan presentation Product Canvas Template](https://creately.com/static/assets/guides/business-plan-presentation/product-canvas-template.webp)
Learn about this in more detail here .
It’s a tool you can use to ensure that your product or service fits the requirements of your customer. It helps you look into
- The value you can deliver to the customer via your product or service
- Which customer problems/s that you are trying to solve
- Which is the job that your product helps the customer to finish
- Which customer needs you are satisfying
- What are the different products you are offering to each customer segment
![what is a business plan presentation Value Proposition Canvas for Business Plan](https://creately.com/static/assets/guides/business-plan-presentation/value-proposition-canvas.webp)
Financial Plan
This is the section where you provide all financial information related to your business. This section is required if you are presenting your business plan to investors.
It will include both historical data such as cash flow statements,profit and loss statements, income statements etc. and financial projections based on the impact of your new product.
If you are pitching a new product to your investors, you may also want to include your funding requirements.
For a business plan presentation, you can use a digital database of your financial information with a simple Creately mind map. You can link up all your financial statements on your mind map.
This way anyone who refers to the mind map can easily access the linked resources from one single place.
![what is a business plan presentation Financial Plan Template](https://creately.com/static/assets/guides/business-plan-presentation/financial-plan-template.webp)
Overloading with Information
One of the most common mistakes is including too much information on each slide. This overwhelms the audience and makes it difficult for them to follow along. Keep your slides concise and focused on key points. Use bullet points or visuals to convey information effectively.
Lack of Visual Appeal
A presentation that lacks visual appeal can fail to engage the audience. Avoid using too much text and opt for visually appealing elements such as images, graphs, and charts. Use a consistent color scheme and fonts that are easy to read. Make sure your visuals support your message rather than distract from it.
Ignoring the Audience’s Needs
It’s essential to consider the needs and interests of your audience when creating a presentation. Tailor your content to address their concerns and provide relevant information. Avoid using jargon or technical terms that your audience may not understand. Focus on presenting the most compelling aspects of your business plan that align with their interests.
Lack of Practice and Rehearsal
Presenting a business plan without sufficient practice and rehearsal can lead to a lack of confidence and a disjointed delivery. Practice your presentation multiple times to become familiar with the content, timing, and transitions. Rehearse in front of a mirror or a small audience to receive feedback and improve your delivery.
By avoiding these common mistakes, you can create a compelling and effective presentation that effectively communicates your business plan to your audience.
In this post we have explained how to create a business plan presentation step-by-step. Make use of the templates that are provided to make your presentation more eye-catching and easy-to-understand.
Here are some more tips on making your presentation a hit.
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From Idea to Investment: How to Make a Business Plan Presentation
![what is a business plan presentation User Avatar](https://static.rfstat.com/renderforest/images/v2/blog-img/user-logo-blog.jpg)
Renderforest Staff
26 Sep 2023
13 min read
![what is a business plan presentation From Idea to Investment: How to Make a Business Plan Presentation](https://cdn.renderforest.com/website/blog-media/65129c08c40e765129c08c40e8.jpeg)
Companies that have solid business plans are 129% more likely to grow beyond the startup phase and develop into successful enterprises.
Moreover, a business plan is the driving force that makes those with business ideas 260% more likely to actually take steps toward launching their ventures .
Why’s that?
We can call it a power of knowing what you’re doing . A good business overview presentation dispels ambiguity and defines a clear path towards success.
A thorough introduction business plan is a well-oiled and highly organized machine behind the scenes that makes companies thrive and move forward regardless of the competition, changes in the economy, or other forces.
So, if you’re an aspiring individual looking to conquer the business world with your new idea and make investors believe in it, you need a business plan presentation.
This practical how-to guide will help you with that and provide you with top-notch business presentation examples to use as a ready-to-go template .
Business Plan Presentation: Goals and Applications Explained
A business idea presentation is a written, formal, and detailed document that outlines a company’s goals and objectives, strategies, financial projections, and operational plans for achieving success and sustainability.
- The key reason why you need a business plan slide deck is to attract external investors and raise capital for your project . With most early-stage companies striving with the shortage of financial resources, this task is critical for your startup’s survival and success.
- The secondary objective of the business plan presentation is keeping your internal team focused, motivated, and on track . The plan ensures everyone involved in the project has an understanding of where they’re heading and what the company’s goals are.
Focusing more on the first goal, you should clearly understand that potential investors will first evaluate your business plan’s real chances of generating a return on their investment. So, your first task is to have a presentation plan that shows how you’re going to achieve profit. First things first, you’ll want to have a catchy brand name, and for that, you can use the AI business name generator .
Among other factors that can motivate investors to approve your project , some are critical.
- You need to be detailed and clear . Investors tend to engage in projects in the industry that are well-familiar to them or explained to them in great detail. They also need to see a logical flow of action items you plan to implement to reach the desired goal.
- Your team should be reliable and professional . Investors put resources into teams they believe in. So ensure your team, their expertise, and clear priorities are represented and explained properly in the business overview slide.
- Market validation evidence is needed . Investors need to see that the product you try to create is in demand. Given the current market trends and customer behavior, people need to have tangible proof that you are able to feed their needs with your product or service.
- A clear cost breakdown is a must . Your potential investors need to understand what costs are necessary and how much is allocated for each part of the project. Pay close attention to this part, and be realistic with the expenses and estimations.
Well, you guessed it. Regardless of which business plan presentation template you choose, your presentation should translate your ideas into convincing facts, plans, and actions for the investors to see.
![what is a business plan presentation CTA banner unleash your business presentation potential](https://cdn.renderforest.com/website/blog-media/65129e53a824665129e53a8247.png)
Consider This While Creating a Business Plan Presentation
You can have a sea of business presentation ideas, but a typical audience’s attention span is 7 minutes . Well, 10 minutes at most if you have a super-engaging presentation or talk like Steve Jobs used to reveal Apple’s new products.
Based on the short time frame you have, Guy Kawasaki introduced a 10/20/30 rule – a must-follow answer to your “how to make a business plan presentation” question.
- Have up to 1 0 business plan slides .
- Structure your business model presentation to fit a 20-minute timeframe at most.
- Choose a font size no smaller than 30 . It is better to focus on easy-to-read and professional-looking fonts like Helvetica or Garamond.
Choose a Business Project Plan Presentation Template from Renderforest!
Eliminate the need to spend time creating a business plan presentation from scratch. With Renderforest’s online template library, you can choose any ready-to-go business plan slides template that’s designed with all the key features, creative elements, and professional approach.
Choose anything from creative, modern, and sleek presentations to minimal or flat designs. Customize in a few clicks to have a personalized, unique presentation.
Here are the key principles you should keep with your business plan presentation.
Have Clear Objectives
There are different company presentation examples based on the specific objective you chase with your business overview. You may ( and ideally should ) have one core business plan presentation, including all the key sections and details and a few different versions of it based on the key audiences and places you’re going to present it.
Let’s make it clear.
Say you have a meeting with investors on Monday, another one with your marketing team on Tuesday, and you’re also invited as a speaker to the business event on Saturday. Each of these events has different audiences you need to captivate. And even though the primary idea you want to get across doesn’t change, you need to adapt your visual business plan for each audience.
- For investors , you should have a thorough business plan presentation outline with a strong emphasis on the financials part.
- For your marketing team , focus more on the strategic part and ideas for brand recognition you plan to implement. Here, more concentration is needed on motivating the team and having a clear breakdown of responsibilities.
- Finally, for a business event , it’s better to remove some sensitive business plan slides like finance, risks, etc., and replace them with more general and inspiring slides about your company’s vision and story.
It may take you a few minutes to create a slightly modified version of your presentation, but the audience you’re addressing will appreciate it.
Try to appear with an adjusted presentation for each audience and place.
![what is a business plan presentation cat banner marketing presentation](https://cdn.renderforest.com/website/blog-media/64f5b194e49ee64f5b194e49ef.png)
Keep It Clear and Concise
We should probably apologize for overusing the words “clear and concise,” but that’s what really working business slideshow examples are about.
So, we can’t stress this enough: be as brief as possible. Remember, an overloaded business plan presentation is your no-go area!
- Choose 1, max two font styles, and ensure they go well together.
- Pick colors that form a good contrast together, avoiding too many bright shadows.
- Ensure your business plan slideshow has a healthy portion of negative space.
- Have as much text per page as can be read and digested by the audience without rushing.
- Keep a healthy balance between visuals and text.
The template below is a brilliant business presentation example, considering all the above tips.
![what is a business plan presentation template presentation example](https://cdn.renderforest.com/website/blog-media/6512b116e9ced6512b116e9cef.jpg)
Maintain Visual Consistency
A cohesive, professional, and unified structure across all slides is essential . This means every slide in your business plan presentation should follow the same layout and design principles.
Colors, fonts, graphics, background, and buttons – all should follow the same rules . This will create a holistic, consistent experience for your audience while conveying your message clearly.
In some cases, certain slides can have different colors than others, but they should all have the same general look. When you look at your business plan presentation, there should be a feeling of congruence across all slides.
Otherwise, you risk leaving an unorganized, messy impression.
Template Packs Are Your Best Friends for Creating Visual Consistency
What are business plan slide template packs from Renderforest, and why are they the best solution for a consistent look?
Packs are a collection of different slides – intro, overview, summary, budget, team, mission & vision, etc. that are all designed to work together . No matter which ~10 sample business plan presentations you will choose from them, the final result will be a unified look.
See how our Startup Pitch Deck pack slides go together.
11 Cornerstones: Business Plan Slides to Include in Your Next Pitch
Well, by now, you should’ve grasped the fundamentals of how to do company presentations. And when you know the theory, it’s time to move on to the practical part – the actual slides you should include in your business plan presentation.
The good news is you don’t need even a hint of design talent to have a striking business growth plan presentation. With Renderforest’s ready-to-use business plan presentation ideas, your manual work is limited to small editing with drag & drop options.
We’ve collected the key business plan presentation examples for you to grab and go.
Just scroll down to pick one!
Recommended Reading
- Elevate Your Pitch | Marketing Presentation Templates That Convert!
- The Art of Consulting Presentations: Boosting Impact with Renderforest Templates
- 10 Business Presentation Examples | Say Goodbye to PowerPoint!
The Title Slide
Hello, it’s me!
The title slide is the very first impression your audience will get from your business plan presentation. That’s why it should be catchy, intriguing, and not too overloaded with information.
Keep in mind – the title slide of your business plan doesn’t have to include all the text; a few headlines or statements can be enough to captivate the audience.
The best business plan presentation tips say the title slide should include all or some of the following.
- Company/product name
- Presenter’s name
- Short motto or statement
- Catchy photo
Executive Summary
Consolidate all the high-level insights of your presentation here – this is the part to grab the audience’s attention and get them interested in the details.
The goal of an executive summary is to raise interest without revealing too much or giving away all your secrets.
You should be concise and clear here, focus on the top priorities that make you stand out from the competition, and share insights about what has been achieved and what business goals are ahead.
You can also share a few success stories from your industry or your own company, show how your current strategies have worked well in the past, and use them as an example to move forward.
Statistics, facts, numbers – these are all great attention grabbers.
Business Problem and Your Solution
The most successful businesses effectively solve the existing problems which don’t have successful solutions yet. So it’s no surprise a problem & solution is your business plan pitch presentation’s fundamental block.
Describe the issue you’re solving, explain why it’s a major problem ( backed up by relevant statistics ), and show how your product or service can overcome the difficulty.
Include visuals – images, infographics, graphs, and diagrams to emphasize on the issue. You can also highlight customer reviews or success stories to further illustrate the issue.
Depending on how convincing you are at this stage, you can make or break the whole pitch.
Your Value Propositions
So, what’s all the buzz about you? It’s time to showcase the unique features of your business and what makes it stand out from the competition.
Value propositions are the distinguishing features of your product/service that should differentiate you from others in the market.
You can discuss such elements as quality, price, usability, support services, customization opportunities, and other factors of your provided solution that make you better than anyone else and what should drive people to choose you.
Value propositions can be presented in the form of competitive advantages, service catalogs, benefits, or a simple list of features.
The golden rule here is to avoid generic phrases and be as specific as possible.
Market Analysis, a.k.a. Industry Overview
Investors will trust you if you prove you know the field you’re in. Knowing what you and your team are ready to do and knowing what the industry demands or how it works – are two different things.
So, however deep is your approach to presenting your company’s value propositions, be twice as deep and detailed when it comes to market analysis or industry overview part.
Explain the size of the market, its development over time, and the competitive landscape. Provide a full list of competitors, their strengths & weaknesses you should consider.
A good practice is to add trends & drivers in your industry – different components that shape the current state of affairs and will impact your future decision-making.
We highly recommend you proceed with your own research here, as publicly available stats ( though very useful ) don’t completely reveal your initiative and dedication to the project.
Even a small survey with your target audience or a focus group can be a great asset for your business ideas presentation.
Go-to-Market Strategy
Reaching the paramount section – market strategy. When presenting a business plan to investors, that’s your chance to explain what business tactics you’ve chosen and why they are likely to work well.
For this part, you should outline the strategies, tactics, and approaches that will be used to acquire customers. Mention channels you’ll use for customer acquisition (SEO, PPC, social media campaigns, etc.) and their advantages and disadvantages in different markets.
Talk about pricing models – how will you charge users for different plans/packages, and how are they tailored to attract customers from different market segments?
Timeline format is one of the best practices when it comes to business plans for presentations . Picture your planned activities in chronological order, with estimated timelines to accomplish tasks. You can also include milestones in the timeline – significant events that will determine the success and development of your business.
Financial Projections
You also need a detailed accounting business plan presentation, where you show a thorough picture of how your company will be making money.
To make it work, you need to provide a realistic estimate about the amount of money that could be brought in from different areas: sales, investments, grants, etc., and then calculate expenses – salaries for key personnel, office rent & utilities, travel costs.
Try to think outside the box when it comes to financial projections. Include the cost of any external services required, such as virtual assistants, accounting personnel, or marketing campaigns that will be necessary.
Financial projections are the part where most startups fail because while many know how to scale their business, few can predict future expenses. If you don’t have a proper financial education to carry out this step, consider consulting an experienced financial analyst or accountant.
Risks and Mitigations
Your business decisions have potential outcomes depending both on external and internal factors. Predicting those outcomes and including them in the business plan presentation for potential investors is called risk assessment or risk analysis – a crucial element without which your business plan presentation can’t be complete.
The risk assessment part should include an overview of the potential risks, your reserve plan to mitigate them, and the steps you will take for each risk.
Usually, businesses analyze external ( economic, political, and technological ) risks that are beyond their control and internal ( operational, legal, financial ) risks that can be managed and controlled.
It’s also common to calculate your business’s debt-to-equity ratio as a common financial risk evaluation tool . As debt is a potential risk for your company, and equity is your main resource to cover it, this ratio helps investors measure the financial stability of your business.
Competitive Landscape
Where do you stand in the competitive landscape? Here, you need to provide a full list of your competitors, their strengths & weaknesses.
Besides that, it’s important to explain how you’re different from them and what makes you unique – this is where your value propositions come into play. Show investors how your solution can solve a problem better than others through compelling evidence or experiences related to previous cases.
The two common ways to include competitor information in your business presentation outline are SWOT analysis and competitor analysis framework .
In the SWOT analysis, you should talk about the strengths, weaknesses, opportunities, and threats your company has and how it compares to your competitors.
The competitor analysis framework requires you to compare, evaluate, and rank each of the different business strategies they are using against yours. By doing this, you can identify potential areas and opportunities for improvement in the future.
![what is a business plan presentation Swot analysis template online](https://cdn.renderforest.com/website/blog-media/65243c95f02d865243c95f02da.jpg)
Team Overview
When presenting a business plan, don’t forget to honor the people who help you build your business. Investors care about who is on the team and how capable they are of performing their tasks, so it’s important to introduce them in an appropriate way.
If you’re a small startup, list all key personnel – founders, CMOs, CFOs, etc., and talk briefly about their experience & achievements. Describe the combination of skill sets that makes your team unique and provide evidence to support it.
If you’re a larger organization, focus on introducing key executives. Show investors how each person is important to successfully make decisions, drive business growth, or innovate in their areas of expertise.
Also, mention if you have any experienced mentors, advisors, or board members who can help you move your business forward.
Conclusion and Call to Action
If you ask how to present a business plan that leaves a lasting impression, your conclusion and call to action are the key. Basically, you need to explain what will put everything together and leave investors with an overwhelming sense of enthusiasm.
Summarize your main points and emphasize how all the previous parts create a powerful vision for potential success. Show them why it’s the right time to invest in your business and how they will get a return on their investment.
Finally, explain what you need from them – investments in cash or resources, board memberships, mentorship, etc., and give clear instructions on what investors should do next.
Tips to Create an Ideal Business Plan Presentation with Renderforest
It’s time to create your new business presentation, and it’s easier than you may think with Renderforest.
Follow the below quick steps to create the actual presentation of a business plan to your potential investors to secure funding.
Step 1. Choose a Business Plan Presentation Template
Head to our library of business plan presentations to find anything from financial and marketing to startup pitch decks, and choose the one that fits your business best.
Each business plan presentation pack has a different number of scenes. You can check out which ones have enough slides to include all the important information and pick the best one.
We recommend picking all your scenes from the same example business presentation pack, as each one differs in design and style, and keeping consistency can be tricky when mixing different packs.
Click on the pack you like the most, and choose “ Create .” All the scenes available in the pack will be accessible to reorder, add, or remove as many business slide examples as you need.
![what is a business plan presentation business presentation slides](https://cdn.renderforest.com/website/blog-media/65129f58c3c8465129f58c3c85.jpeg)
Step 2. Customize the Slides to Match Your Corporate Branding
Though every business plan slide in Renderforest comes in a neatly organized, professional design, you can still make it fit your corporate branding.
There are many editing options to make each slide look unique – change colors, font styles & sizes, and add your own images, icons, or GIFs. Make sure that design elements like backgrounds, shapes, or color schemes are all in line with your brand identity to show you mean business.
![what is a business plan presentation edit presentation business plan](https://cdn.renderforest.com/website/blog-media/65129efc8440165129efc84402.jpeg)
Step 3. Download It in Your Preferred Format
Done? Ready to present a business plan? Get the high-quality version of your business plan presentation in different formats, all adjusted to different devices you may use to present.
Renderforest business plan presentation is all yours – download it in JPG or PDF formats, or share a public link with your potential investors.
You can be confident about the output quality, as Renderforest has both 4k and HD resolution versions of your presentation slides.
![what is a business plan presentation business plan presentation](https://cdn.renderforest.com/website/blog-media/65129ec4acd3b65129ec4acd3c.jpeg)
The Bottom Line
Now, the question “how to start a business plan presentation” shouldn’t scare you with too many tasks to do.
The design part is handled by Renderforest with professionally chosen color and font combinations to fit the industry and purpose.
The tasks left to you are to input all the important information in slides and make sure all your branding elements are present and ready to download.
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How To Present A Business Plan: 9 Key Elements
- By Judhajit Sen
- April 22, 2024
Key Takeaways:
- A business plan serves as a roadmap for your business journey, outlining its purpose, operations, and future trajectory.
- A business plan presentation, or pitch deck, is a condensed version of your plan that showcases essential details to potential investors or partners.
- A compelling plan presentation is crucial for securing funding, attracting investors, and rallying support for your venture.
- A successful presentation includes the executive summary, company overview, business opportunity, management and leadership team, product and service details, sales and marketing plan, funding request, financial projections, and the appendix. Each section plays a vital role in articulating your business vision and potential for success.
A business plan is like a map of your business journey. It’s a formal paper explaining what your business is all about and what it aims to do. Think of it as a kind of storybook about your business, where you tell people what it does, how it works, and where it’s headed.
Inside a business plan, you’ll find information about the business structure, who’s in charge, and how things are set up. It also discusses how the company plans to sell stuff and make money with fancy financial projections. Plus, it lists everything the business needs, like equipment and supplies, to do its job well.
A winning business plan is like a guidebook for your business adventure. When you write a business plan, it helps you figure out where you’re going, what you need to get there, and how you’ll know when you’ve arrived. And if you’re looking for extra cash for your business, having a solid plan can help persuade folks to invest in your big ideas.
Business Plan Presentation
A business plan presentation, sometimes called a “pitch deck,” is like a slideshow introducing your business basics. It’s something you show during a meeting, whether in person or on Zoom, to give folks the lowdown on your business.
A good presentation covers the essentials: what you’re all about, who you’re trying to reach, how your business works, and what you’re asking for. When you’re presenting your plan, you’re not just sharing your cool idea—you’re hoping to get your audience to help you out with something.
Importance of a Business Plan Presentation
![what is a business plan presentation Business Plan Presentation](https://prezentium.com/wp-content/uploads/2024/04/business-plan-presentation-1024x683.webp)
A plan presentation is crucial for your business journey. It’s not just about jotting down ideas; it’s a strategic tool that can help you overcome hurdles and spot opportunities you might have missed. When you present your business plan successfully, you’re clarifying it for yourself and making a compelling case for potential backers—like lenders, investors, or partners—that your venture has what it takes to succeed.
Research backs this up: Studies suggest that entrepreneurs who create a business plan are more likely to build viable businesses and secure funding than those who don’t. It’s not just about writing it down; how you present your plan matters. A polished, professional-looking presentation can make all the difference whether you seek a business loan, pitch your business to investors, or wooing potential partners.
Your business plan is a roadmap for your business endeavors, guiding your decisions and actions. It’s not just a document for internal use; it’s also a key asset in external interactions. From securing loans to attracting investors or leasing a commercial space, having a solid plan can open doors and set you on the path to success in various professional arenas.
Following are nine tips for presenting your business plan step-by-step.
Executive Summary: A Snapshot of Your Business
The executive summary is the highlight reel of your plan presentation, offering a quick glimpse into your business. It’s your chance to grab the attention of potential investors and lenders right from the start, so it needs to be engaging and informative.
Start by revisiting your plan and picking out the most significant bits. Consider what makes your business unique and why it’s poised for success. Highlight vital elements like your business concept, goals, and vision for the future. Describe your offerings and what sets it apart from the competition. Identify your target market and outline your strategy to reach them.
Give a snapshot of your financial standing and lay out your projected revenue and profits for the next few years. Be clear about how much money you need to achieve your goals. Introduce the members of your management team, emphasizing their relevant experience.
The executive summary must include:
- Your mission statement.
- Details about your products or services.
- Information about your team.
- Your plans for growth.
Keep it concise yet comprehensive, giving readers a clear understanding of your business and why they should invest.
Company Overview: Setting the Stage for Success
The company overview section of your business plan demonstrates why your venture is poised for greatness. Start by pinpointing the problem your business aims to solve and who will benefit from your solution. Provide demographic data about your target customers and highlight what differentiates your company from the competition, whether it’s specialized expertise or unique product features.
Offer a brief history of your business and detail your products or services. Explain how your offerings address the identified problem and outline your business model , such as direct-to-consumer sales or online distribution. Clarify your business structure, whether it’s a sole proprietorship, partnership, or corporation, and why this setup is advantageous.
Use storytelling techniques to make the problem relatable to your audience and emphasize the significance of your solution. Describe how your offerings meets your customers’ needs and surpasses alternatives in the market.
Outline your revenue model, whether it’s through direct sales, subscription fees, or advertising revenue. Provide examples of early success, such as initial customers, pre-orders, or signed contracts, to demonstrate the viability of your business and build confidence in its prospects. This section sets the stage for the rest of your presentation, showcasing the potential for success and garnering interest from potential investors or partners.
Business Opportunity: Seizing the Moment
![what is a business plan presentation Tips for Presenting Business Plan](https://prezentium.com/wp-content/uploads/2024/04/tips-for-presenting-your-business-plan-2-1024x683.webp)
This section of your business presentation showcases the potential for growth in your chosen market. Begin by delving into your market analysis, which sheds light on the landscape of your industry. Research competitors’ actions, identify trends and understand what resonates with customers.
Investors look for growth potential of your business, so provide insights into your target market’s size and demographics. Conduct a SWOT analysis to highlight your strengths, weaknesses, opportunities, and threats. Detail how you developed projections, citing interviews or market research data to lend credibility.
Describe the industry’s current state and areas ripe for improvement. If your business operates locally, assess the market in your area and identify gaps or areas for enhancement. List competitors and explain how your business will stand out in the crowd.
Use data to illustrate your business’s performance compared to others in the industry. Incorporate facts and statistics from reputable sources to bolster your presentation’s credibility and professionalism.
Finally, articulate the size of your market and the specific business opportunities it presents. Utilize market research to quantify potential customers and identify target segments. This section paints a clear picture of the market landscape and underscores the vast opportunities awaiting your business’s success.
The Management and Leadership Team: Key Players in Success
Spotlight the individuals driving your business forward. Start by confirming your business’s legal entity status, whether it’s an LLC or another form. Then, introduce your ownership and leadership teams, clarifying roles with an organizational chart and providing resumes to showcase key members’ skills and experience.
Investors often prioritize the team behind a business over the idea itself. Highlight the expertise and talent of your management team through short bios that emphasize relevant experience and industry recognition. Consider including headshots to put faces to names and build rapport.
Describe your organization’s structure, whether it’s a sole proprietorship, LLC, or corporation. If you plan to hire staff or rely on outside consultants , outline your staffing plans here. Investors are looking for assurance that you’ve consulted experts in your field needed to drive your business forward.
Ultimately, investors want to know why your team is the right one to bring your business idea to life. Use this section to showcase the capabilities and dedication of your team, emphasizing their ability to turn your vision into reality. The strength of your team can be the deciding factor in securing support for your business venture.
Product and Service Details: Delivering Value to Customers
Start by describing what you offer and how it meets the needs of your market. Highlight its unique features and the benefits it brings to customers. If you’re taking steps to protect your intellectual property, such as trademarks or patents, be sure to mention it. Similarly, if you’re investing in research and development to enhance your offerings, explain how this will benefit your business and customers alike.
Success depends on offering products or services that customers want or need. Explain the value your offerings provide, how they differ from competitors, and the buying cycle. Demonstrating your understanding of customer needs and preferences boosts confidence in your ability to deliver.
If you’re pursuing intellectual property protections like copyrights or patents, outline your strategy. Additionally, discuss any ongoing research and development efforts aimed at expanding your product line or improving existing offerings. This showcases your commitment to innovation and highlights potential avenues for future revenue growth. By clearly articulating your product and service details, you lay the groundwork for success and instill confidence in potential investors or partners.
Sales and Marketing Plan: Reaching Your Audience
In crafting your sales and marketing plan, remember that even the best product needs a push to reach customers. Outline your strategy for reaching, convincing, and retaining your target audience. Describe the steps leading to a sale, essentially designing your sales funnel, a crucial aspect of effective planning.
Give details on how you’ll spread the word about your offerings. Will you utilize paid online ads, social media promotions, direct mail, local print ads, radio or TV sponsorships, YouTube content, or other methods? List all chosen approaches.
Ensure clarity on the sales journey and why it resonates with your target and existing customer segments. If you’ve begun implementing these methods, share data on their effectiveness.
Include an overview slide of your marketing and sales plan , emphasizing how you’ll reach and sell to your target market. You’ve identified your audience; now explain how you’ll engage and convert them. This section underscores your commitment to connecting with customers and driving sales, essential for business growth and success.
Funding Request: Securing Support for Growth
Outline your financial needs and how you plan to use that money to fuel your business’s growth over the next five years. Clearly articulate the amount of funding required and its intended use, whether for marketing, research and development, hiring key personnel, or expansion into new markets or locations.
Specify whether you’re seeking equity, debt, or a combination of both, and outline the terms you’re seeking for the funding. Potential investors or lenders will want to understand the rationale behind the requested amount and the type of financing being sought.
If you’re contributing personal funds to the project, highlight this to demonstrate your commitment and confidence in the venture. It shows that you have “skin in the game “ and are invested in its success.
Explain the purpose behind the funding request, detailing how it will support your business objectives and drive growth. Whether it’s to enhance product development, scale operations, or increase market presence, clarify why the funding is necessary and how it aligns with your overall business strategy. This section is crucial for garnering support from investors or lenders, showcasing your vision and readiness to take your business to the next level.
Financial Projections: Mapping Your Business’s Future
![what is a business plan presentation Tips for Mapping Business Plan Presentation](https://prezentium.com/wp-content/uploads/2024/04/tips-for-mapping-business-plan-presentation-1024x683.webp)
Demonstrating profitability is paramount to securing funding for your business. If your company is operational, include financial statements like profit and loss, balance sheets, income, and cash flow statements.
For both established and new business, a five-year financial plan is crucial. Detail forecasted income and expenditures, breaking the first year into quarterly or monthly projections. Utilize professional-looking charts, graphs, and tables for clarity.
Even if your business lacks past financial data, preparing a budget and financial plan showcases your domain understanding. For new ventures, utilize resources like the U.S. Small Business Administration (SBA) guide or SCORE’s financial projections template. For existing businesses, provide income statements, profit and loss statements, and balance sheets, ideally covering the past three years.
Detail specific steps to achieve outlined financial goals, with more emphasis on the first year. Include interactive spreadsheets for a detailed financial analysis covering production costs, profits, planned investments, and tax projections.
A detailed sales forecast spanning up to five years helps attract outside support. If your business hasn’t launched yet, utilize market research for estimates.
In your presentation, highlight key financial data such as sales forecasts, profit projections, and estimated profitability timelines. Aim to pique interest and prompt further inquiries using facts and figures without overwhelming your audience with excessive details.
Appendix: Additional Resources for In-Depth Understanding
In the appendix section at the end of your presentation , provide supplementary materials to address potential questions and offer deeper insights into your business. Anticipate inquiries and include slides that offer the information you need, showcasing your thorough preparation and understanding of all aspects of your venture.
While the core slides of your PowerPoint presentation capture the essence of your business, the appendix offers additional resources to enrich understanding. Depending on your industry, include permits, licenses, deeds, professional certifications, media clips, patents, customer contracts, and other relevant documents. These materials offer investors and bankers a comprehensive view of your business’s potential.
Consider including a list of critical concepts and industry terms to aid understanding, mainly if your business operates in a niche field. This ensures clarity and fosters better comprehension among readers unfamiliar with industry-specific terminology.
Remember, the appendix is an opportunity to provide supplementary information that bolsters your presentation and demonstrates your thoroughness and preparedness. While the plan document may not be directly referenced, the planning process equips you to present and advocate for your business efficiently.
Navigating Your Business Journey: How To Present A Business Plan
Crafting a plan presentation is akin to mapping out your entrepreneurial journey. It’s more than just a slideshow; it’s your opportunity to portray a vivid picture of your business, its potential, and its path to success. Whether you’re seeking funding, pitching to investors, or rallying support from partners, a well-prepared presentation can make all the difference.
At its core, the presentation distills the essence of your venture into digestible bits, offering a snapshot of your business basics. It covers everything from your business concept and target audience to your revenue model and financial projections. But it’s not just about sharing information—it’s about persuading your audience to join you on your business adventure.
By outlining the importance of a plan presentation and dissecting its key components, we’ve delved into the strategic approach needed to craft a compelling pitch. From the executive summary to business projections, each section plays a vital role in articulating your vision and garnering support for your venture.
Armed with insights into what makes a successful plan presentation, you’re better equipped to navigate the complexities of entrepreneurship. Whether you’re a veteran business owner or a debutant entrepreneur, a well-crafted presentation can pave the way for future growth and success. So, harness the power of storytelling , data, and strategic planning to chart a course for your business’s bright future.
Frequently Asked Questions (FAQs)
1. What is a business plan, and why is it important?
A business plan is like a roadmap for your business journey, detailing what your business is about, what it aims to achieve, and how it plans to do so. Think of it as a storybook about your business, explaining its concept, structure, target market, marketing strategy, financial projections, and more. It’s essential because it helps you clarify your business vision, spot opportunities, overcome obstacles, and persuade potential backers to invest in your ideas .
2. What is a business plan presentation, and why do I need it?
A business plan presentation, also known as a “pitch deck, “ is a slideshow that introduces the basics of your business to potential investors, lenders, or partners. It offers a concise overview of your business concept, target audience, operations, and funding needs. It’s crucial because it allows you to present your business in a visually appealing and engaging format, making it easier for others to understand and support your venture.
3. What are the critical elements of a successful plan presentation?
A successful plan presentation comprises several key elements, including the executive summary, company overview, business opportunity, the management and leadership team, product and service details, sales and marketing plan, funding request, financial projections, and appendix. Whether you want to grab your audience’s attention or provide detailed insights into your business and its potential for success, each section serves a specific purpose,
4. How can I make my plan presentation more compelling?
Focus on storytelling, clarity, and professionalism to make your presentation more compelling. Use engaging visuals , such as charts, graphs, and images, to illustrate key points and data. Keep your language simple and concise, avoiding jargon that may confuse your audience. Practice your presentation beforehand to ensure smooth delivery and confidence. Finally, be prepared to answer queries and address concerns raised by your audience, demonstrating your knowledge and readiness to lead your business to success.
Supercharge Your Business Plan Presentation with Prezentium
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Unlock the full potential of your presentation with Prezentium’s AI-powered services. From compelling visuals to data-driven insights, we’re here to help you shine. Contact us today to supercharge your presentation and take your business to new heights!
Why wait? Avail a complimentary 1-on-1 session with our presentation expert. See how other enterprise leaders are creating impactful presentations with us.
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- Business Plans
Download the Guide to Making Great Presentations (Free eBook)
Also, be sure to grab a copy of the perfect complement to this tutorial. Our free eBook: The Complete Guide to Making Great Presentations will help you master the presentation process. You'll learn everything from coming up with the initial idea through to writing, design, and delivering with impact.
![what is a business plan presentation Making Great Presentations Free Guide Download](https://cms-assets.tutsplus.com/cdn-cgi/image/width=850/uploads/users/71/posts/25348/image-upload/eBookPromo_850x150px.jpg)
Now let's learn step by step how to make a great business plan PowerPoint presentation.
The Best Source For Unlimited Business Plan PowerPoint Templates
If you want to learn how to make a business plan PPT, the secret is this: start with a template . You'll be amazed by how much work is already done for you.
One way of working in PowerPoint is to draw everything from scratch. Then add your content and revise it until it's usable. But this takes too long.
Instead, source business plan templates for PowerPoint from Envato Elements. This saves you design work and lets you re-focus on planning and running your business.
![what is a business plan presentation Envato Elements Business Plan PowerPoint](https://cms-assets.tutsplus.com/cdn-cgi/image/width=850/uploads/users/151/posts/34144/image/elements-homepage.jpg)
Even better, Envato Elements is an "all-you-can-download" service. You can source unlimited PowerPoint business plan templates and so much more—all for a single, flat-rate cost. Learning how to make a PowerPoint presentation is so easy with templates.
If you're wondering how to make business plan PPTs like the professionals, don't forget the design extras like stock photos, graphics, and more. Those are included as part of your subscription to Envato Elements .
If you're an early-stage business and want to learn how to launch, check out the tutorial below. It focuses on pitch decks, which help you garner support for your new business:
![what is a business plan presentation](https://cms-assets.tutsplus.com/cdn-cgi/image/width=400/uploads/users/23/posts/26433/preview_image/best-pitch-deck-templates.jpg)
5 Top Business Plan Templates for PowerPoint on Envato Elements
With Envato Elements, just fill in the placeholders to complete your PowerPoint business plan. Open the business plan template. Add your content. And you're ready to share your business plan.
Here are five of the best PowerPoint business plan designs on Envato Elements to help you create your business plan presentation:
1. Business Plan PowerPoint Template
![what is a business plan presentation Business plan templates for PowerPoint](https://cms-assets.tutsplus.com/cdn-cgi/image/width=850/uploads/users/151/posts/34144/image/1-business-plan.jpg)
The success of a business plan presentation often hinges on the professionalism of the slide. This template is sure to hit the mark with well-designed slides.
If you're learning how to make a business plan presentation, a template like this is the best possible investment. Thanks to the included slides you'll easily make your presentation.
2. Business Plan PowerPoint
![what is a business plan presentation Business Model PPT](https://cms-assets.tutsplus.com/cdn-cgi/image/width=850/uploads/users/151/posts/34144/image/2-business-plan.jpg)
The clean and minimal designs in this template cut straight to the chase. Your business model takes center stage with the help of this template.
One of my favorite features in this business plan for PowerPoint is the infographics and charts. They show data and financial plans for your business that show your objectives.
3. Business Plan 3.0 PowerPoint Template
![what is a business plan presentation Business Plan 30 PowerPoint template](https://cms-assets.tutsplus.com/cdn-cgi/image/width=850/uploads/users/151/posts/34144/image/3-business-plan.jpg)
You're staring at a blank screen, wondering " how do I prepare a business plan in PPT? " You've got a big idea, but you need help launching it and don't know what to include.
The answer is a great business plan template for PowerPoint like this one. It already has all the slide designs you need so you won't be left guessing what to include.
4. Business Plan PowerPoint Presentation
![what is a business plan presentation Business Plan PPT Presentation](https://cms-assets.tutsplus.com/cdn-cgi/image/width=850/uploads/users/151/posts/34144/image/4-business-plan.jpg)
Making a business plan presentation is easier when you start with a template. This one is the perfect example with plenty of business-centric slide designs. It features free icons, engaging animations, and a wide variety of layouts that work for any business concept.
5. Business Plan Multipurpose PowerPoint
Modern and minimal slides make this template a great choice. Custom image placeholders are just waiting for illustrations to show your business plan in action. With 30 unique slide designs and five color schemes, there's no shortage of slide designs.
How to Quickly Make Great Business Plan Presentations With PowerPoint PPT Templates (Video)
Are you ready to start learning how to quickly make business plan PowerPoint presentations? Watch this quick video to find out what you need to know to use PowerPoint templates to create effective presentations quickly:
![what is a business plan presentation what is a business plan presentation](https://i.ytimg.com/vi/XyttB2ZbUDM/maxresdefault.jpg)
For even more tips on how to make a business plan PPT, study the rest of the written tutorial below.
How to Make a Business Plan PowerPoint Presentation With an Elements Template
Are you wondering how to make a business plan with PPT? So far, you've seen top business plan PowerPoint templates that you can use for your presentation.
But you might still be wondering: how do you use those templates to create your own business plan? If these slides are already populated, how do you customize them?
Now, let's learn how to make a business plan PPT with the help of an Envato Elements business plan template . You'll see that you don't trade off customizations when you start with a template.
1. Choose a Template
Luckily, choosing a template is the hardest part of this process. And it's only challenging because Envato Elements has such an extensive library of business plan templates!
In this section, I'm going to customize the Business Plan 3.0 PowerPoint presentation. It's got over 40 unique slide designs that are perfect for building a business proposal.
![what is a business plan presentation Business Plan PowerPoint template](https://cms-assets.tutsplus.com/cdn-cgi/image/width=850/uploads/users/151/posts/34144/image/business-plan-feature.jpg)
Don't forget: Envato Elements has an incredibly deep library of business plan templates. You don't learn how to make a business plan PPT on your own when you use a template.
2. Open the Template
Once you download your template, open it up. It comes packaged as a zip file that you can double click to open. Then, open the PPTX folder. Choose from the animated or non-animated versions, depending on your preferences.
![what is a business plan presentation Business plan PowerPoint presentation](https://cms-assets.tutsplus.com/cdn-cgi/image/width=850/uploads/users/151/posts/34144/image/business-plan-starting.jpg)
For my example, I'll use the animated version.
3. Select the Slides to Use
As you work with business plan PPT templates, you'll find that they include a ton of slide designs. They usually include far more slide layouts than you'll need. That's not a problem because it helps to have more options. Skip the designs you don't need.
Open the PowerPoint template and select the slides you need. Drag and drop the slides you'll use to the front of the presentation. On the left side of PowerPoint, click and drag the slide thumbnails into proper sequence.
![what is a business plan presentation PowerPoint business plan slide selections](https://cms-assets.tutsplus.com/cdn-cgi/image/width=850/uploads/users/151/posts/34144/image/drag-drop-slides.jpg)
Spend some time thinking about what slides are most crucial to your business plan. Then, drag-and-drop the slides to the top of the deck.
4. Customize Your Slides - Part I
Remember: slide templates are a starting point. They need to be customized with your content to represent your business idea. That's easy to do.
Let's walk through customizing a slide. I'm going to work with slide 37 in the original template. It's a simple team slide that would work perfectly in any business plan.
![what is a business plan presentation About slide 37 in business plan PPT](https://cms-assets.tutsplus.com/cdn-cgi/image/width=850/uploads/users/151/posts/34144/image/about-slide.jpg)
Most slides are customizable in just a few steps. In this example, here's what I'll change:
- Team images . Click on the photo icon, then browse to your team's photos to add them to the slide.
- Update text . Type over the placeholders with your team's names and titles.
- Slim the slide . Finally, I'll remove the text boxes below each of my team members. Those are better handled as speaking points instead of flooding the slide with too much text.
![what is a business plan presentation Final slide in business plan PPT](https://cms-assets.tutsplus.com/cdn-cgi/image/width=850/uploads/users/151/posts/34144/image/final-team-slide.jpg)
5. Customize Your Slides - Part II
As you learn how to make a business plan presentation, it may help to see multiple slides customized. Let's work with a second slide from our business plan PowerPoint.
On slide 24, you've got a flexible project status infographic. As you're launching your business, it's important to keep track of your objectives. With the help of a project slide like this one, you can show how key projects are progressing.
![what is a business plan presentation Starting point for business plan](https://cms-assets.tutsplus.com/cdn-cgi/image/width=850/uploads/users/151/posts/34144/image/project-infographic-starting.jpg)
Again, this slide is customizable. Here are just some of the steps you can take to customize it:
- Update the headline . Make sure that you update the title to match your business and project.
- Adjust the progress bars . The gradient (blue-green) boxes represent each project stage. Click and drag them to show the percent completion.
- Add your project milestones . Tiny text placeholders are too hard to read. Increase the size and add simple project sections.
![what is a business plan presentation Finished business plan project](https://cms-assets.tutsplus.com/cdn-cgi/image/width=850/uploads/users/151/posts/34144/image/app-progress.jpg)
This is just one example of customizing a PowerPoint slide. Repeat this process for any other slides that you need to round out your business plan PowerPoint presentation. Learning how to make a business plan PPT is a matter of replacing placeholders.
6. Save and Print Your Finished Presentation
Once you've selected and customized your favorite slides, it's time to wrap up your business plan.
First, save your presentation. Go to the File > Save As option to save a copy that's separate from the original template. Save your business plan for PowerPoint somewhere safe and accessible so that you can share it easily.
![what is a business plan presentation File Save As PowerPoint presentation](https://cms-assets.tutsplus.com/cdn-cgi/image/width=850/uploads/users/151/posts/34144/image/file-save-as-jpg.jpg)
Use our guide below to help you print your PowerPoint business plan. Potential investors and employees might want a copy they can use to review your concept.
![what is a business plan presentation](https://cms-assets.tutsplus.com/cdn-cgi/image/width=400/uploads/users/151/posts/29579/preview_image/print-pptx.jpg)
How to Customize a Pro Business Plan PowerPoint Template From GraphicRiver
With it's all you can download deal, Envato Elements has a fantastic offer. But if you don't expect to need other business plan templates in PowerPoint or other design assets Envato can still help.
Get a single PowerPoint business plan template as a one-time purchase from GraphicRiver. You'll find the same professional layouts and ease of use.
1. Choose the Perfect Business PowerPoint Template
You could open PowerPoint. Throw a bunch of pictures and charts up every which way and call it a day. But if that's your plan, you might as well skip your business plan presentation altogether and accept defeat now.
The success of your business plan is riding on this presentation. Now isn't the time to lean on your own design skills.
With the help of PowerPoint presentation templates , quickly and easily create your own professional-looking presentation in a matter of minutes.
Are you unsure of where to start with so many templates to choose from? Look at some of the most popular business plan PowerPoint templates that business professionals and freelancers love and trust for closing deals:
![what is a business plan presentation Popular PowerPoint Templates on GraphicRiver](https://cms-assets.tutsplus.com/cdn-cgi/image/width=850/uploads/users/988/posts/34144/image/graphicriver-templates.jpg)
2. Choose Your Favorite PowerPoint Presentation
After browsing and drooling over all the wonderful business PPT presentations, it’s time to choose one. Difficult step, I know!
Choose a template that's got plenty of options. That means choosing a business plan with plenty of layouts, as well as extras like icons. Also, be on the lookout for print friendly templates that are ready to share.
For this tutorial, I’ve selected this Modern Business Plan PowerPoint Presentation . This template has 50 slides and three custom color schemes for an unlimited number of combinations.
![what is a business plan presentation Modern Business Plan PowerPoint Presentation](https://cms-assets.tutsplus.com/cdn-cgi/image/width=600/uploads/users/23/posts/25348/image/modern-business-plan-powerpoint-template.jpg)
Here's a demonstration of this PowerPoint template's features:
![what is a business plan presentation what is a business plan presentation](https://i.ytimg.com/vi/3EXqqxXLVkI/maxresdefault.jpg)
The template also comes with lots of icons that you can use to draw attention to key points. And thanks to image placeholders, there's less to learn as you build your business plan in PowerPoint.
3. Set Up Your Template
After downloading a template, you’ll see that you've got a few options to choose from in the main folder before you edit your presentation.
First, decide the ratio of your presentation: 4:3 or 16:9. (Some templates also offer a third, printer-ready mode). It's all about maximizing the screen that you'll share your presentation on.
Check out our guide to choose the best PowerPoint size, every time:
![what is a business plan presentation](https://cms-assets.tutsplus.com/cdn-cgi/image/width=400/uploads/users/988/posts/28979/preview_image/preview_ppt_change_slide_size.jpg)
For this tutorial, I’ll use the 16:9 ratio of the Modern Business Plan PowerPoint Presentation template .
Next, choose whether you want to open up the presentation in PPT or PPTX mode. This depends on the version of PowerPoint you’re using for your presentation.
If you’re using Microsoft Office version 2007 or later, use the PPTX file. If you’re using a Microsoft Office version that was released before 2007, you’ll want to use PPT. Creating and saving your presentation in PPTX allows for greater compatibility of your file with other programs and software. So, opt for that whenever possible.
![what is a business plan presentation Green Version of Business Plan PowerPoint Template](https://cms-assets.tutsplus.com/cdn-cgi/image/width=600/uploads/users/23/posts/25348/image/business-plan-powerpoint-presentation-green.png)
Now, decide whether you want to create an animated or simple presentation.
- If you choose NO Animation, new slides will appear on the screen immediately as soon as you press the Next arrow.
- If you choose Animation, new slides will appear on the screen through some kind of animation. They may fade in and out or slide in from the side of the screen. Each element of the slide may even pop onto the screen one after the other.
Both versions look and act the same during the editing process of the presentation. Your choice depends on the aesthetics you’d like for your finished products. Since I enjoy animated presentations, I’m going with that version.
Finally, choose your favorite color template. Launch it, and we’re ready to start editing!
4. “Save As” Your Presentation!
It may seem weird to start saving when we haven’t created anything in our presentation.
It's not so weird when you understand the two things we’re trying to avoid:
- We don’t want you to accidentally overwrite your template file with this specific presentation.
- We don’t want you to lose the work due to an unexpected program freeze or any other technical hiccup.
So, after opening your template is to click on File in your horizontal menu bar. Then click Save As…
Give your file the desired name and save it to the appropriate location on your computer.
Note : If you don’t already do so, get into the habit of hitting Ctrl + S (or Command + S , if you’re working on a Mac) every now and again. This will save the latest changes you've made to your presentation.
5. General Editing and Options
In the center of your screen, you've got the first slide of your presentation. In the left you can see a vertical menu containing all the different slides of your presentation. And in the top of your screen you see various horizontal menu bars and options that'll help you edit your presentation.
The great thing about making a PowerPoint presentation from a template is that everything you see on a slide is editable. That means you can make your presentation look exactly like you want it to.
Let’s start with the text elements in this step and move on to the graphic and visual ones in the following step.
Double-click on the title of your first slide to change the words “Our Business Plan” to the name of your presentation. Do the same for the subtitle and all other textual elements on the first slide to add your details.
![what is a business plan presentation Business plan PPT text title changes](https://cms-assets.tutsplus.com/cdn-cgi/image/width=600/uploads/users/23/posts/25348/image/business-ppt-text-title-changes.jpg)
When you’re happy with the information on the first slide, go over to the menu on the left and click on the second slide. Double-click on any piece of writing or numbers on the slide to edit, just like before. Change the wording to fit your presentation or delete a piece of text entirely if it doesn’t suit your purposes.
Want to add a new line of text where currently no text appears? Click once on the edge of the slide’s grey background to deselect any item you may currently have selected with your mouse. (You should see no editing boxes anywhere on the slide when all items are deselected.) Then insert a text box where you want the new text to appear and begin typing, as in the image below.
![what is a business plan presentation Add text to your PowerPoint presentation](https://cms-assets.tutsplus.com/cdn-cgi/image/width=600/uploads/users/23/posts/25348/image/business-ppt-add-text.jpg)
Using the top menu of your software, edit any new or existing piece of text to the size, font, color, and look you like. The options are countless!
In the same way, change, add, or delete any textual elements on any of your presentation slides. You can even change text that doesn’t run horizontally on your screen. For example, the word “Renew” in slide 4 of our Modern Business Plan PowerPoint Presentation.
![what is a business plan presentation PPT text adjustment](https://cms-assets.tutsplus.com/cdn-cgi/image/width=600/uploads/users/23/posts/25348/image/business-powerpoint-template-text-adjustement.jpg)
Double-click it and type to edit.
6. Images, Graphics, and Other Elements
Knowing how to make a PowerPoint presentation say exactly what you want it to say is only half the work. The other half is making it show exactly what you want to show. Which is just as easy!
You can edit, change, or delete any icon, picture (or picture placeholder), and graphic element you see on your template.
Let’s start with pictures. The little images with a yellow sun shining over green mountains that you see in the screenshot below and which appear scattered throughout your template mark the location of picture placeholders.
![what is a business plan presentation PPT Template Picture Placeholders](https://cms-assets.tutsplus.com/cdn-cgi/image/width=600/uploads/users/23/posts/25348/image/business-plan-powerpoint-template-picture-placeholders.jpg)
Think of these picture placeholders as ghost pictures. They’re holding the space that your actual picture will occupy once you insert it into your presentation.
When you click on the picture-placeholder icon a dialog box will appear on your screen. Select the picture you want to use from your computer. Or, you can also drag a picture from your computer over to the picture placeholder to add it on.
The best thing about picture placeholders? No matter how large your image is, it'll be automatically resized to fit the area occupied by the placeholder. Look how different my picture looks when I add it to slide 1 of the template.
![what is a business plan presentation Adding large image to PPT theme](https://cms-assets.tutsplus.com/cdn-cgi/image/width=600/uploads/users/23/posts/25348/image/adding-large-image-to-ppt-template.jpg)
And when I add it to slide 8 of the template.
![what is a business plan presentation Add small image to your PPT business presentation](https://cms-assets.tutsplus.com/cdn-cgi/image/width=600/uploads/users/23/posts/25348/image/adding-small-image-to-ppt-presentation.jpg)
Same picture, same process, same template. Both additions took two seconds of my time. And I haven't had to make any changes to my picture. Magic!
A good PowerPoint template doesn’t just allow you to add pictures to your presentation. It also has places for icons.
Pictures are the full-colored photographs or images you can add to a presentation. Icons are simpler graphic elements that help enhance the main points of your presentation through visual representation.
To change an icon in your PowerPoint presentation, click on it once to select it. Then right-click (or click down with two fingers on a Mac trackpad) to bring up the Options menu.
![what is a business plan presentation Change PPT template icon](https://cms-assets.tutsplus.com/cdn-cgi/image/width=600/uploads/users/23/posts/25348/image/change-powerpoint-theme-icon-picture.jpg)
Choose the Change Picture option. When the dialog box opens, find your saved template folder. Choose the icons subfolder, select your desired icon, and click Insert.
![what is a business plan presentation Choose a new icon for your PPT slide](https://cms-assets.tutsplus.com/cdn-cgi/image/width=600/uploads/users/23/posts/25348/image/icons-subfolder-ppt-business-theme.jpg)
Resize, reshape, and recolor all png icons in any way you like using the right-hand side and top menu bars of your program.
![what is a business plan presentation Resize and recolor icon in PowerPoint](https://cms-assets.tutsplus.com/cdn-cgi/image/width=600/uploads/users/23/posts/25348/image/resize-and-recolor-icon-in-powerpoint.jpg)
Finally, let’s talk about other visual elements of your presentation, such as graphs.
Our template already contains some graphs in it. Like all other elements, these are fully editable. To change a graph, click on the specific element you want to change and drag it to a new position. Change its color or resize it to fit your data.
Notice how in the example below I’ve changed the size and color of both the red and light blue lines in the chart of Slide 6 of our presentation template.
![what is a business plan presentation Edit infographics from your presentation template](https://cms-assets.tutsplus.com/cdn-cgi/image/width=600/uploads/users/23/posts/25348/image/edit-infographics-in-powerpoint.jpg)
7. Add or Delete Slides
Each business PowerPoint presentation is as different as the entrepreneur or freelancer creating it. Besides changing the text and visual elements of each slide, you may also want to delete entire slides of the template or add new ones.
To delete a slide, select it from the left-hand side menu. Double-click (or click down with two fingers on a Mac trackpad) for the Options menu. Select Delete Slide .
![what is a business plan presentation Delete slide from your business plan presentation theme file](https://cms-assets.tutsplus.com/cdn-cgi/image/width=600/uploads/users/23/posts/25348/image/delete-slide-from-business-plan-powerpoint-template.jpg)
As you can see in the image above, the option above Delete Slide says Duplicate Slide . If you want two slides with the same layout in your presentation, click that option. A new, duplicate slide will be added right after the original one.
The Options menu also gives you the choice to add a New Slide , which will be added right after the slide you’ve clicked on. The Duplicate Slide option will add a new slide to your presentation with the same layout as the one you’re currently on. The New Slide option will add a new, empty slide to your presentation for you to style as you wish.
There’s also a second way of adding new slides that you should know.
Select the place in your presentation where you want the new slide to be added. (Note: new slides are always added after the slide in your current selection.) Click the Insert option from your main horizontal menu bar. The first picture option you see beneath it says New Slide .
If you click on the picture, you’ll get an empty new slide. But if you click on the little arrow to the right of the picture, a menu of template slides will open up for you to choose from.
![what is a business plan presentation Open new PPT theme slide](https://cms-assets.tutsplus.com/cdn-cgi/image/width=600/uploads/users/23/posts/25348/image/open-new-business-plan-ppt-slide.jpg)
8. Reorder Your Presentation
The great thing about using a template to create your PowerPoint presentation is that the template acts as a guide to the structure of your presentation. The slides come already ordered in a logical sequence that'll help you present your plan or proposal in a convincing manner.
But that doesn’t mean you can’t make changes to the order of your slides. Reorder the slides in your presentation in any way that suits you and your purposes.
To change the order of your slides, click on a slide in the left-hand side menu to select it. Then click-and-hold your desired slide and drag it to its new position.
![what is a business plan presentation PPT slide order changes inside your theme](https://cms-assets.tutsplus.com/cdn-cgi/image/width=600/uploads/users/23/posts/25348/image/ppt-slide-order-changes.jpg)
9. Add Transitions
Remember that at the beginning of this tutorial I told you I would choose the animated version of the tutorial? Well, you can change even the animation of our business plan presentation to fit your taste.
Click on any slide in your presentation. Then click on Transitions in the main horizontal menu bar of your software. The slide I’ve selected in the image below has a transition called Fly Through . But as you can see in the area I’ve highlighted in red below, you can choose to change that transitions.
![what is a business plan presentation Change PPT slide transitions](https://cms-assets.tutsplus.com/cdn-cgi/image/width=600/uploads/users/23/posts/25348/image/change-powerpoint-slide-transitions.jpg)
You can also change the duration of the transition and even add a sound if you so wish. Keep in mind though, a light touch goes a long way with transition animations.
10. Play Your Presentation
After all the clicks and changes it’s finally time to view the masterpiece you’ve created in real time! Always play your presentation before presenting it to your clients or prospects. Check to make sure that everything flows nicely and makes sense.
The last thing you want is a small transition hiccup or other minor detail to undermine the work you’ve put into creating an awesome presentation.
Go to the beginning of your PowerPoint presentation, choose Slide Show in the main horizontal menu bar. Then click the first option below that, Play from Start . Sit back and enjoy!
![what is a business plan presentation Play your PPT presentation to preview it](https://cms-assets.tutsplus.com/cdn-cgi/image/width=600/uploads/users/23/posts/25348/image/play-your-powerpoint-business-slide-show.jpg)
Find the Ideal PowerPoint Presentation Template for You
In this article, you've seen two outstanding choices for business plan templates for PowerPoint. It's true that both Elements and GraphicRiver both offer professionally designed templates. So, which one should you choose? And what are the key benefits of each marketplace?
1. Key Benefits of Envato Elements
One subscription, unlimited downloads. Every month, more creatives subscribe to Envato Elements to give themselves a major design advantage.
With Elements, the unlimited business plan PowerPoint templates are just a start. The value really starts to show when you consider all the included stock photos and graphics. It's an unbeatable offer.
![what is a business plan presentation Envato Elements business plan PowerPoint templates](https://cms-assets.tutsplus.com/cdn-cgi/image/width=850/uploads/users/151/posts/34144/image/elements-items2.jpg)
2. Key Benefits of GraphicRiver (and Envato Market)
GraphicRiver is a fantastic marketplace for purchasing single-use assets like business plan PPT templates. It's a part of the Envato Market network that includes every type of digital asset you might need.
When you know what you need and want to start fast, jump over to GraphicRiver. Buy a single business plan PPT, open it, and add your details to build your plan. Here are the best PowerPoint templates that are currently trending on GraphicRiver :
![what is a business plan presentation GraphicRiver trending PoewrPoint templates](https://cms-assets.tutsplus.com/cdn-cgi/image/width=850/uploads/users/151/posts/34144/image/graphicriver-items2.jpg)
Your Choice (What’s Right for You?)
If you're an entrepreneur who always has fresh ideas, then you'll need business plan PPT templates to match. With the help of Envato Elements, you can download all the resources you need. This maximizes your value and keeps costs low. Sign up for Envato Elements now .
![what is a business plan presentation Envato Elements Business Plan PPT](https://cms-assets.tutsplus.com/cdn-cgi/image/width=850/uploads/users/151/posts/34144/image/elements-homepage-final.jpg)
Or, if you know exactly what you need and only want a single business plan for PPT , jump to GraphicRiver. You can download a business plan for PPT and start your design quickly.
Learn More About Making Great PowerPoint Presentations
With the help of templates, you've learned how to prepare a business plan for PPT. But, there's always more to learn when you use powerful apps like Microsoft PowerPoint.
To keep learning how to prepare a business plan for PPT, check out our resource, How to Use PowerPoint (Ultimate Tutorial Guide.) Check out these beginner templates to kickstart your learning:
![what is a business plan presentation](https://cms-assets.tutsplus.com/cdn-cgi/image/width=400/uploads/users/151/posts/29732/preview_image/what-is-powerpoint-start-using-it.jpg)
Download Our (Free) eBook on Making Great Presentations
![what is a business plan presentation Making Great Presentations Free Guide Download](https://cms-assets.tutsplus.com/cdn-cgi/image/width=850/uploads/users/71/posts/25348/image-upload/eBookPromo_850x500px.jpg)
We've got the perfect complement to this tutorial. It'll help you learn how to write, design, and deliver great presentations—deconstructing the entire process.
Grab The Complete Guide to Making Great Presentations now for FREE with a subscription to the Tuts+ Business Newsletter. Get your ideas formed into a powerful presentation that'll move your audience.
Design Your Business Plan for PowerPoint Today
In this tutorial, you learned how to prepare a business plan for PPT. With the help of a template, you can drop your business idea into ready-made slides.
Don't forget: you skip learning how to make business plan for PPTs from scratch when you use templates. With the help of Elements, you can source unlimited business plan PPT downloads , plus stock photos, and more. On GraphicRiver , you can buy single PowerPoint business plan templates.
It's time to go design a business plan of your own. Use what you learned in this tutorial to build your business plan for PPT and launch your idea to success!
Editorial Note: This tutorial was originally published in November of 2015. It's been updated to include new information including a quick start video—with special assistance from Andrew Childress .
![what is a business plan presentation Julia Melymbrose](https://cms-assets.tutsplus.com/cdn-cgi/image/width=64/uploads/users/23/profiles/19557/profileImage/umk18FtE.jpg)
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Business Plan Presentation: Essentials, Structure, and Expert Tips
This article provides a concise guide to creating successful business plan presentations. It outlines key components, shares expert tips for effective delivery, and offers insights for entrepreneurs and managers seeking to engage their audience.
![what is a business plan presentation](https://cdn.prod.website-files.com/63a3398404027ad0bb60f906/64353e4d98dcca3f86267275_picture.png)
What’s a Rich Text element?
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
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- Deleniti totam eius similique repellendus.
- Deleniti totam eius similique repellendus. Doloremque sunt nihil et. Tenetur delectus velit ut. Pariatur velit ipsa.
3 Static and dynamic content editing
4 static and dynamic content editing.
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
5 Static and dynamic content editing
6 static and dynamic content editing.
A rich text element can be used with static or dynamic content. For static content, just drop it into any pa ge and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
How to customize formatting for each rich text
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
"Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system."
![what is a business plan presentation](https://cdn.prod.website-files.com/63a3398404027ad0bb60f906/645ca6687e15f50d30a03241_Business%20plan%20presentation.png)
Are you sitting on a groundbreaking business concept but feeling uncertain about how to present it in the best way? We're here to help to transform your business plan idea into an irresistible pitch that resonates and convinces.
Whether you're an industry veteran or a newcomer eager to build a business from scratch, having a roadmap, including a well-defined business model slide , is crucial. A well-structured business plan greatly enhances your chances of success.
However, the way you present your project's outline is equally important. Clear communication with your target audience and conveying your core ideas efficiently are key.
The most effective way to communicate your ideas is through visualization. That's where a PowerPoint business plan presentation can be incredibly useful!
Let's discover how to make a presentation that really connect with people and why starting a business with a well-explained plan is essential to long-term success.
What Is a Business Plan Presentation?
In essence, a business plan presentation combines two components: a compelling business plan and an engaging, well-structured presentation of its key aspects, specifics, and conditions. A comprehensive business outline serves as the foundation for an exceptional business plan presentation, making the process of crafting a captivating presentation seamless.
The role of a business plan in an engaging presentation
The primary purpose of a business plan is to provide your target audience with a clear understanding of your business goals and how you intend to achieve them. A detailed business roadmap is the ideal basis for launching and promoting a project.м On the other hand, poorly created and delivered plans can undermine your efforts, particularly for startups.
The plan you're about to present should clarify essential aspects such as:
- Your brand's financial position and performance, along with investment rates
- Common risks and challenges in achieving your goals, accompanied by your proposed solutions
- The overall effectiveness and potential of your brand's competitive edge
- Resources you possess, require, or plan to acquire for your business launch
Prepare and organize this information based on various studies, analyses, and assessments typically conducted by in-house analysts and managers.
![what is a business plan presentation](https://cdn.prod.website-files.com/63a3398404027ad0bb60f906/645ca78dec1fdd056c91cc8f_Companies%20with%20business%20plans%20vs%20no%20business%20plans.png)
Transitioning to PowerPoint
Armed with raw numbers, statistics, and business statements, it's time to enhance your content with structure and animation in PowerPoint or any other tools that you’re using to design your presentation. A business plan presentation is an elaborate visualization of your action plan that brings your ideas to life.
Your primary objectives are to:
- Familiarize your target audience with your business plan's essential points
- Introduce it in the most captivating way possible (e.g., using transitions, charts, graphs, animations)
What to Include in a Business Plan Presentation
To create a persuasive business plan presentation, you need to know precisely how to structure it effectively. Luckily, we have best practices and expert tips from firsthand experience.
Begin with key points that introduce your brand or project's outline and guide the audience through the rest of the business plan presentation:
- General business description - include the brand/project name, logo, tagline, and a powerful statement-title
- List relevant challenges your target audience faces to engage viewers
- Describe your approach to overcoming these challenges
- Support your statements with your vision of the final results, steps to achieve your goals, and overall time frame
- Identify individuals responsible for streamlining your business processes
- Outline a marketing strategy that helps your idea reach the target audience
How Many Slides Should Your Business Plan Presentation Have?
A common misconception is that more slides result in a better presentation. While successful pitch deck design services agree that being descriptive and detailed is beneficial, staying focused and concise is even more crucial.
Avoid overwhelming your audience with excessive slides. Instead, distill and break down the information into digestible segments.
So, how many slides should you include in a business plan presentation?
The 10-20-30 Rule
Introduced by Guy Kawasaki, a former Apple brand ambassador, this tried-and-tested practice helps you strike the perfect balance.
![what is a business plan presentation](https://cdn.prod.website-files.com/63a3398404027ad0bb60f906/645caa9374dc9b64403d44f5_The%2010-20-30%20Rule.png)
According to this rule, you should:
- Create 10 slides to provide enough detail while maintaining a reasonable content volume
- Limit your presentation to 20 minutes to hold the audience's attention
- Use a 30 pt font size for readability
Keep in mind that these tips are flexible, so don't be afraid to adjust them according to your needs.
What to include in Business Plan Slides Presentation
We've touched on some key points to include in your business plan presentation. Now, let's examine how to compose them and what else to add.
Introduction slide
Make a great first impression with an introductory slide that conveys your company's essence with minimal text. Include your business name, logo, and an inspiring slogan.
Executive summary
Summarize your business plan's key points, including the problem your business solves, the target market, and your unique selling proposition. Decide whether to dive into detailed target audience challenges or provide a brief summary of what the audience is about to see. Consider using an infographic to communicate your core value proposition effectively.
Market analysis
Show your target market how you'll ease their daily or professional lives. Demonstrate your expertise by visualizing market research takeaways, customer demographics and segments, relevant challenges, and market size using pie charts and graphs.
Competitor analysis
To achieve ultimate success, it's essential to take the time to analyze your competition. Gaining an understanding of the industry makes it easier to explain why your business is the ideal choice. You can incorporate various approaches, such as:
- SWOT analysis - a proven method for assessing both your own and your competitors' capabilities by analyzing Strengths, Weaknesses, Opportunities, and Threats;
- Porter's five forces - a framework for comparing your brand to competitors based on five key factors (competitive rivalry, supplier power, buyer power, threat of substitution, and threat of new entry);
- Competitor profile - a focused compilation of data regarding competitors' strategies, market positions, sales figures, and other statistics for comparison;
- PEST analysis - a broader examination of the political, economic, socio-cultural, and technological aspects of the target market
![what is a business plan presentation](https://cdn.prod.website-files.com/63a3398404027ad0bb60f906/645cac0024a3e985169d43a0_SWOT%20analysis.png)
Product/service
Clearly explain your product or service offering, its benefits, and any unique features that set it apart from competitors.
Marketing and sales strategy
Outline your plans for reaching your target audience, including marketing channels, promotional strategies, and sales tactics.
Operational plan
Explain the technical aspects of your business, detail your business's day-to-day operations, including processes, supply chain management, and any partnerships or collaborations.
Introduce the people behind the scenes to add a personal touch and connect with the audience. Having a passionate team ready to tackle challenges is crucial.
Financial projections
Include projected income statements, cash flow statements, and balance sheets to demonstrate your business's potential profitability and financial stability. Be sure to make realistic projects and explore different case scenarios to show potential investors what will happen in various market situations.
Funding requirements
If you're seeking investment, specify the amount of funding required, how it will be used, and the expected return on investment for potential investors.
Milestones and timeline slide
Outline the key milestones your business aims to achieve and the timeline for reaching them, demonstrating your commitment to growth and success.
Providing contact details
The best way to conclude your business plan presentation is to let everyone know how to get in touch with you. Keep the last slide simple, with a "contact us" call-to-action and your contact information.
Examples of Good Business Plans
To stay motivated and inspired, explore the following examples of excellent business plans from professional presentation design services to streamline the creation of your presentation.
Business plan for a startup
Creating a business plan can be daunting for startups trying to launch. Focus your presentation on your future goals, highlighting your potential and promising prospects.
![what is a business plan presentation](https://cdn.prod.website-files.com/63a3398404027ad0bb60f906/6461e6425fe95cc92be44d89_Startup%20business%20plan.jpeg)
Business plan with the market analysis
The market is often competitive, so dedicating time to analyze it can help you organize your business effectively.
![what is a business plan presentation](https://cdn.prod.website-files.com/63a3398404027ad0bb60f906/645cad7769005d56f4badd6c_Business%20plan%20with%20the%20market%20analysis.png)
Business action plan
A business action plan demonstrates how to concentrate on a specific issue. Such a presentation targets particular problems and their solutions, typically related to a specific industry.
![what is a business plan presentation](https://cdn.prod.website-files.com/63a3398404027ad0bb60f906/645caddc0fe52c48b3084661_Business%20action%20plan.png)
How About Creating a Truly Stellar Business Plan Presentation?
Now it's time to capture the hearts and minds of your target audience, whether they're potential customers, clients, investors, or partners, with a flawless business plan presentation.
Even with expert tips, designing a business plan in a program such as PowerPoint or Keynote can be challenging. But you don't have to go it alone - we're here to help.
Get in touch today, and let our presentation design company assist you in crafting an effective presentation for your business idea. We can start with a no-strings-attached complimentary consultation. Just reach out and schedule a call today.
Download "What Should Be in a Pitch Deck Presentation" for free!
![what is a business plan presentation](https://cdn.prod.website-files.com/63a0a16104598d2d798c6c7e/658c1331352ec28838fe2d6b_Group%20234.webp)
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Case Studies
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How to Create a Business Plan Presentation
![Author: Noah Parsons Author: Noah Parsons](https://secure.gravatar.com/avatar/ecb3096c893c6a0c607bf8a7a30f25cd?s=32&d=https%3A%2F%2Fweb-cdn.paloalto.com%2Fbplans%2Fauthors%2Fdefault-author.png&r=g)
Noah Parsons
8 min. read
Updated April 9, 2024
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It’s been said that business plans are worthless – it’s the planning process that is truly valuable . In many ways, this is a true statement. The business plan document that you create isn’t necessarily that useful because few people will ever review it in detail.
But, the process you went through to create that document forced you to think in detail about your business and answer questions that you might not have answered otherwise.
The planning process forced you to become an expert in your business, your target market, and your operations.
The expertise that you created in the planning process is what you need to showcase when you pitch your business to lenders and investors. Figuring out how to distill all of that knowledge into a few slides and a ten-to-twenty-minute presentation is the next challenge.
This guide will help you turn your business plan into a cohesive and convincing presentation that will help you win investors and wow your audience.
- What is a business plan presentation?
A business plan presentation is also often called a “ pitch deck .” It’s a set of slides, often designed to accompany an in-person or Zoom meeting, that presents the fundamentals of your business.
A great business plan presentation explains what you do, who your target audience is, how your business operates, and what your “ask” is. After all, you probably aren’t just presenting your business plan to share your great idea, you’re trying to convince your audience to do something for you.
When you’re designing your business plan presentation, it’s helpful to know if you’re going to be able to talk through your presentation, or if it’s just going to be emailed out. This
- Why do you present a business plan?
Your business plan presentation is all about the “ask”. Whether you’re trying to raise money for your business, win a business plan competition, or pitching a potential new employee to join your business, you have a reason for presenting your business. As you work on your business plan presentation, keep this in mind. Know who your audience is and what you want from them at the end of your presentation. More often than not, your goal will be simply to get to the next meeting or have some opportunity to continue the conversation.
- 6 Tips to create a convincing business plan presentation
We’ll cover exactly what to include in your business plan presentation in the next section, but first let’s go over a few tips that will help you prepare a great presentation.
1. Start with a review of your business plan
Your business plan presentation is a summary of your business plan, so use your plan as a starting point. You already have all the information you need to, so just go back to your plan and highlight the key points that you plan to cover in your presentation. If there are key statistics or facts about your market that you want to highlight, identify those so that you don’t forget to include them in your presentation.
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2. Tell a story
The key to engaging your audience is to hook them with a story. Think about the problems your customers face when they’re using a product or service from the competition. Explain what life is like before your business arrives to provide a novel solution. The more that you can get your audience to nod along and understand the point of view of your customer, the more likely they are to support your business.
3. Use visuals
Business plan presentations shouldn’t be slides crammed with text and other information. Instead, focus on using imagery to convey your message. You don’t want your audience to just be reading a slide full of information while you talk – they won’t really give you their full attention when this happens. Instead, use photos, charts and graphs, or diagrams to explain your business and the problems you are solving.
4. Use large, easy to read font
Always use a relatively large font in your presentation – 30pt or larger. Your audience shouldn’t have to strain to read what’s on your slide. Using a large font will also force you to choose your words carefully because you won’t have that much room on the page for a lot of words.
6. Research who you’re presenting to
Nailing your presentation requires knowing your audience. For example, suppose you’ve invented a new medical device and are presenting to a room full of industry experts and medical professionals. In that case, you’ll want to present using terminology that they are familiar with.
However, if your presentation is to investors who may not be as familiar with your industry, you may need to simplify things and make sure to use language that they will understand.
- What to include in your business plan presentation
As a general rule, try to keep your presentation to 10-12 slides. Although you could probably talk about your business all day, your audience is looking for a concise presentation that clearly communicates what your business does and where you are going.
Here are the 10 slides you should include your presentation:
1. Introduction
This is sometimes also called the title slide. You should include your company name and logo and a one line summary of your business. This might be your mission statement, or just a short tagline that explains what you’re doing in a nutshell. For example, Spotify might have said, “We’re revolutionizing how people listen to music and how artists get paid”. Instagram might have said, “We make it easy for anyone to produce professional-looking photos”.
2. The problem and your solution
This is where your story-telling skills need to come into play. You want to make your problem real to your audience. You want them to relate to people who have the problem, even if they don’t have the problem themselves. You want your audience nodding along in understanding.
With your problem clearly identified, you now explain your solution. This is a description of what your product or service is and what it does. Explain how it solves your customer’s problem and how it compares to the competition.
3. Target market and opportunity
Your next step is to explain the size of your market and what your business opportunity is. You’ll use the market research data from your business plan in this slide to show how many potential customers are out there and you’ll show the different market segments that your business will target .
4. Business model and pricing strategy
Your business model is an explanation of how you make money. For many businesses, this is very straightforward and doesn’t require much, if any, explanation. For others, more details will be required. For example, a business like Google provides their search engine for free to users, but sells ads in the search results.
5. Traction
Traction is evidence of early success with your business. This might mean a list of initial customers, pre-orders through a Kickstarter campaign, or signed contracts with potential buyers. Any evidence that you can provide that proves that your business will be a success is useful to showcase here.
6. Marketing and sales
Be sure to include a slide that provides an overview of your marketing and sales plan . You’ve identified your target market and now you need to explain how you’re going to reach them and sell to them.
7. Financial projections
You shouldn’t try and fit your entire financial plan into your business plan presentation. Instead, extract the highlights and present them here. A sales forecast chart and profits chart could be useful. If you have a guess as to when you’ll become profitable, include that information. The goal of your presentation is to spark interest and get your audience to ask for additional information, so don’t overload things in your initial presentation.
8. Your team
Who is behind your business is often even more important than your idea. People come up with good ideas all the time. Investors are looking not just for a great idea, but for a team of people who can turn that idea into reality. Use this slide to provide a brief overview of your team and the rationale behind why your team is the right team to make the business a success.
9. Use of funds
Assuming that you are presenting your business plan to raise money for your business, you’ll need to explain how you’re going to use that money. Is it for marketing or perhaps R&D? Maybe you need to raise funds to hire key additions to your team or to expand to a new location. Make it clear why you need the money and how you’re going to use it.
10. Call to action
Finally, don’t forget your “ask.” If you’re seeking investment, ask for it. If you are trying to convince someone to join your team, ask them to join. Your business plan presentation exists for a reason and there’s no harm in being direct about what you are looking for.
11. Appendix
Aside from the core slides of your presentation, it’s always useful to have additional slides ready to answer questions that come up. A great presentation leaves the audience interested and wanting to know more. Try and anticipate those questions and add slides in the appendix that helps answer those questions. When the audience asks a question that you’ve prepared a slide for, skip into the appendix and answer that question with your slide. This method shows your audience that you’re well prepared and have thought through all aspects of your business.
This is where it all comes back to planning. The plan document itself may not be useful, but the process you went through will leave you well-prepared to present your business plan expertly and successfully.
Check out our analysis of 7 well-known startup pitch decks for examples of businesses that successfully did this.
- Download your free pitch deck template
Get a jump start on your business plan presentation by downloading our free pitch deck template . It has everything you need to get started and includes all the key slides you need for a winning presentation.
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Noah is the COO at Palo Alto Software, makers of the online business plan app LivePlan. He started his career at Yahoo! and then helped start the user review site Epinions.com. From there he started a software distribution business in the UK before coming to Palo Alto Software to run the marketing and product teams.
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Business plan presentation: A complete guide for executives
Ever wondered what goes into creating a killer business plan presentation that leaves your audience in awe? Well, you're in the right place.
Sahul Hameed
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Hey there, fellow business enthusiast! 🚀
Have you ever wondered what sets successful entrepreneurs apart from the rest?
It's not just a great business idea; it's the ability to present that idea effectively through a stellar business plan presentation. In today's digital age, where first impressions matter more than ever, mastering the art of business plan presentations is crucial.
In this comprehensive guide, we'll delve into the intricacies of crafting a winning business plan presentation that will leave potential investors, partners, and stakeholders eager to jump on board.
What is a business plan?
Before we dive into the nitty-gritty of presentations, let's start with the basics. A business plan is the blueprint for your entrepreneurial journey. It's a detailed document that outlines your business idea, strategy, and financial projections. It's like the GPS for your business, guiding you from start to success.
Purpose of a business plan: Why do we need one?
Now, you might be thinking, "Do I really need a business plan?"
Absolutely! A well-crafted business plan serves multiple purposes. It not only clarifies your business goals but also acts as a roadmap for your team. Moreover, it's a powerful tool to attract investors, secure loans, and demonstrate your expertise in your industry.
Types of business plans
When it comes to business planning, one size doesn't fit all. Depending on your specific goals and needs, there are various types of business plans to choose from. Let's explore some of the most common ones:
1. Startup business plan
Starting a new business venture? A startup business plan is your go-to document. It's like the blueprint for your entrepreneurial dream. This plan outlines essential elements such as your products or services, target market, competition analysis, and financial projections. Its primary purpose? To attract investors and secure the necessary funding to kickstart your business.
2. Strategic business plan
Looking at the bigger picture? A strategic business plan is your long-term roadmap. It not only sets your business goals and objectives but also outlines the strategies to achieve them. Think of it as your guiding star, ensuring that your business stays on track and steadily moves towards its goals.
3. Feasibility business plan
Before taking the plunge, it's wise to assess the waters. A feasibility business plan helps you evaluate the viability of your business idea. It dives into market analysis, competition assessment, and financial projections. This plan is often used to secure loans or grants, especially from banks or government agencies.
4. Operations business plan
Want to optimize your day-to-day operations? An operations business plan is your tool for streamlining processes. It covers everything from your products or services to supply chain, manufacturing, distribution, and customer service procedures. This type of plan helps enhance efficiency and productivity within your business.
5. Growth business plan
Ready to take your business to new heights? A growth business plan charts the course for expansion. It involves a thorough market analysis, competition assessment, and financial projections. This plan is instrumental in attracting investors or securing financing for ambitious growth projects.
6. Specialized business plans
Beyond the broad categories, there are specialized business plans tailored to unique needs. These include:
- Marketing business plans : Focused on marketing strategies and tactics.
- Financial business plans : Emphasizing financial projections and budgeting.
- Product launch business plans : Geared towards launching new products or services.
Here is a guide on new market entry strategy presentation .
Types of business plans based on size
Business plans can also be categorized based on their size and complexity. Here are the main types:
1. Traditional business plan
Think of a traditional business plan as the comprehensive encyclopedia of your business. It delves into every aspect, from products and target markets to competition and financial forecasts. Typically, it's used to woo investors or secure funding from banks.
2. Lean startup business plan
For startups seeking a more streamlined approach, the lean startup business plan is the way to go. It's a shorter, more focused version of the traditional plan, highlighting key elements like the problem you're solving, your solution, and your business model. Ideal for early-stage businesses looking to attract investors.
3. One-page business plan
Short on time but big on ideas? The one-page business plan is a concise summary of your business. It covers essential information like products or services, target markets, competition, financial projections, and your team, all on a single page. It's perfect for quickly pitching your business concept to potential investors or partners.
Remember, the type of business plan you choose depends on your specific business goals, size, and the stage of your entrepreneurial journey. Whether you're just starting out or aiming for growth, there's a business plan tailored to your needs.
Why presentation is important for a business plan
Now, let's talk about the secret sauce that makes your business plan stand out – presentation.
Think of it this way: You've got a fantastic business idea, but if you can't convey it effectively, it's like having a treasure map but no one to read it. This is where a well-crafted business plan presentation comes into play.
But don't just take our word for it. Numerous studies and statistics underline the crucial role of business plan presentations in the success of entrepreneurs and businesses:
Higher chance of success
Companies armed with well-structured business plans are more likely to succeed. According to a study by Harvard Business Review , business owners who create a formal business plan have a 16% higher chance of succeeding than those who don't. It's like having a roadmap that not only guides you but also significantly increases your odds of reaching your destination.
Securing funding
If you're in the pursuit of investors or loans, a well-crafted business plan presentation is your golden ticket. It's the bridge that connects your vision, strategy, and financial projections to potential investors. This critical step can't be underestimated, as 72% of investors consider a business plan presentation an important factor in their decision to invest in a company, according to CB Insights .
Attracting and retaining top talent
Your team is the backbone of your business, and attracting top talent is a vital aspect of growth. A business plan presentation plays a pivotal role here. It offers prospective employees insights into your company's goals and values, helping them understand the bigger picture. In fact, 85% of employers state that they would be more inclined to hire a candidate who demonstrates a clear understanding of the company's business plan, as reported by Glassdoor.
The power of well-designed presentations
It's not just about having a presentation; it's about making it count. Well-organized, informative, and engaging business plan presentations have a higher chance of success. A study by the University of California, Berkeley, found that such presentations, when thoughtfully designed and expertly delivered, are more likely to persuade investors and attract top talent.
In essence, a business plan presentation is your voice, your vision, and your opportunity to shine. It's not merely a formality; it's the vessel through which you convey your passion and dedication to your business. So, craft it thoughtfully, present it passionately, and watch how it can transform your business journey.
How to structure an effective business plan presentation
Creating an impactful presentation requires more than just slapping together a few slides. You'll need to structure it thoughtfully. Here's a winning formula:
- Title slide : The first slide should be eye-catching and informative. It's like the cover of a book – make it compelling.
- Executive summary : In a nutshell, summarize your business plan. Keep it concise and captivating, like the teaser of a movie.
- Business Idea : Dive into the heart of your business. Explain your idea in a way that sparks curiosity.
- Market analysis : Who's your target market ? What is the size of your market? Show investors that you've conducted a thorough market analysis in your business plan .
- Business model : Explain how your business operates. What sets your business apart? Highlight your competitive advantage .
- Marketing and sales plan : How will you enter the market? What strategies will you use to promote your products or services ?
- Financial projections : Lay out your financial plan. Investors want to see the numbers – revenue, expenses, and profit.
- Management team : Introduce your team. Highlight their expertise and why they're crucial to your business.
- SWOT analysis : Assess your business's strengths, weaknesses, opportunities, and threats.
- Conclusion : Summarize the key points and leave your audience with a sense of urgency to join your journey.
Do's and don'ts on a business plan presentation
Now that you know the structure, let's talk about some do's and don'ts to ensure your presentation hits the mark.
- Use visuals : Charts and graphs speak louder than words.
- Be concise : Avoid using too much text; let your slides complement your speech.
- Rehearse : Practice makes perfect. Be well-prepared for questions.
- Engage your audience : Make your presentation interactive. Ask questions and involve your audience.
Don't :
- Overload with information : Stick to the essentials.
- Read slides word-for-word : Your presentation should augment your words, not replace them.
- Waste time : Keep your presentation within the allocated time frame.
- Lack confidence : Believe in your business and your presentation.
1. Why is it important to make a business plan presentation?
A business plan presentation is your opportunity to showcase your business in its best light. It's not just about information; it's about capturing your audience's attention and conveying your ideas effectively. Think of it as a powerful tool to explain your business, highlight key aspects, and ultimately secure the support and funding you need. Whether you're presenting to investors or stakeholders, a well-crafted presentation can make a significant difference in conveying your unique value proposition.
2. How many slides should my business plan presentation have?
The number of slides in a business plan presentation can vary, but a common guideline is to aim for 10-12 slides . This range allows you to explain your business comprehensively without overwhelming your audience with too many details. It's essential to create an outline and plan your presentation strategically to fit your entire story within these slides. Remember, it's not about how many slides you have, but how effectively you use them to highlight the key points of your business plan.
3. What are some common mistakes to avoid when creating a business plan presentation?
One of the most common mistakes to avoid in a business plan presentation is overloading it with text and data. Instead, focus on using bullet points and visuals to convey your message clearly and concisely. Additionally, don't forget to include a value proposition that sets your business apart. It's crucial to answer the following questions: What services or products do you offer? Who is your target audience ? How do you plan to reach them? What channels will you use? By addressing these aspects and avoiding information overload, you'll be on the path to creating a winning presentation.
4. Do I need a specific presentation template for a business plan presentation?
While it's not mandatory, using a business plan presentation template can be highly beneficial. Templates provide a structured format that makes it easier to organize your content effectively. They often include slide designs tailored for different aspects of your business plan, such as market analysis, financial projections, and product development. By using a template, you can save time, ensure a professional look, and focus on the details about your business rather than the design of your slides.
5. How should I time my business plan presentation?
Timing your business plan presentation is crucial to keeping your audience engaged and respecting their time. Generally, a business plan presentation should last around 20-30 minutes to allow for questions and discussions afterward. However, it's essential to rehearse and ensure that you can present your content effectively within this timeframe. Make sure to plan and highlight the most critical points, keeping your audience's attention throughout the presentation. Remember, a well-paced and engaging presentation can leave a lasting impression and increase your chances of success.
Summarizing key takeaways
In this comprehensive guide, we've unraveled the art of crafting a compelling business plan presentation. From understanding the types of business plans to mastering the do's and don'ts, you're now ready to create presentations that leave a lasting impression.
Remember, a successful business plan presentation is not just about the slides; it's about telling a captivating story that resonates with your audience. So, go ahead, use those templates , slides , and presentation software to make your business idea shine.
And always keep in mind: Your business plan presentation isn't just a pitch; it's the first chapter of your entrepreneurial journey. Make it count!
Create your business plan presentation with prezent
Now that you're equipped with the knowledge to create a winning business plan presentation, you might be wondering where to start.
The answer? Prezent, the ultimate AI presentation software for enterprise teams.
With Prezent's 35,000+ slides and 100% compliance, you can save 70% of the time in making presentations while ensuring your brand is 100% on point. Our real-time sharing and collaboration features make teamwork a breeze, and you can access guides , e-courses, and templates that will make your presentation shine.
So, why wait? Whether you're using PowerPoint, Google Slides, or any other platform, Prezent has the templates and tools you need to create a business plan presentation that wows your audience.
Ready to supercharge your business plan presentations? Try our Free Trial or book a Demo today with Prezent!
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How to Create a Quality Business Plan Presentation
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The Art of Perfect Pitch
- April 18, 2024
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Want to hook potential investors to your business idea? A compelling business plan presentation will do that for you!
Do you wish to create a business plan presentation that’s not only visually attractive but also contextually enriching and sound? Well, it takes a detailed understanding of the subject matter and little effort on your end to create a professional presentation for your investors.
Don’t fret. We are here to help you out with this blog post. It includes everything you need to know about business plan presentations and outlines an efficient way to create yours.
Ready to get started? Let’s dive right in.
What is a Business Plan Presentation?
A business plan presentation also known as a pitch deck is a concise yet detailed presentation of your business idea.
It explains your business objectives, concept, solution, target market, operations, and strategies through attractive visuals and bite-sized simplified concepts.
A great pitch deck successfully communicates your business plan and your purpose of presentation, whether it is to raise funds, demonstrate traction, or grow your network.
It is quite helpful when you want to familiarize people with your business idea without diving into extreme details.
Translating your promising business idea into a presentation is quite a challenge. However, is it worth the effort? Let’s take a look.
Benefits of having a Business Plan Presentation
Having an insightful professional pitch deck is an asset for your business. If you don’t believe it, here are a few benefits to change your mind.
1. Secure the funding
The most obvious benefit of having a pitch deck.
Investors want to know the viability and feasibility of your business idea to consider funding your business. A well-crafted pitch deck with a strategic layout will make it easier for you to prove the worthiness of your business idea.
2. Explain your business plan
No one has time to dive into your detailed business plan, at least initially. A quick presentation or an elevator pitch is what you need when you want to tell your audience about your business idea in a couple of minutes.
You can enhance your networking considerably by having a pitch deck that’s ready to be presented anytime.
3. Keep the audience engaged
It’s easy to keep the readers engaged in a presentation with its powerful visual components. After all, charts, graphs, and pictures are easier to decipher than complex blocks of text.
By adopting a storytelling approach, you can easily convey your business objectives and strategies without risking the attention of your readers.
4. Gather feedback
Presenting your business plan allows you to gather feedback from seasoned entrepreneurs and experienced investors. Such feedback helps you to identify potential gaps in your planning and refine the strategies accordingly.
Convinced now? Well, then let’s learn what a visionary business plan presentation should include.
What to include in your Business Plan Presentation?
Whether you create a presentation using an advanced tool like an AI pitch deck generator or Microsoft PowerPoint—here are 10 essential components to include in your business presentations.
1. Title slide
It is an introduction slide including basic business information such as name, logo, and tagline. Additionally, it must include the name of the presenter and contact details so that readers can reach out.
You can also consider adding an extremely crisp and short one-line summary of your business to show what your business does or aims to do. Remember, it has to be much more concise than your executive summary.
While the entire presentation needs to be visually appealing, the first slide plays an extremely crucial role in capturing and retaining the reader’s attention.
So make sure that you incorporate appropriate brand elements in a neat design and present your business in a strong light.
The most brilliant business idea is the one that solves some real-life problems. And if that’s not the case with your business, reconsider your idea.
This slide is your chance to put your storytelling skills to use. Weave a compelling narrative and talk about the problem your target market is facing. Make people relate to the problem even if they are not the ones facing such issues.
Here’s an example of how a home cleaning service provider would illustrate the problem:
3. Solution
After talking about the problems, it is now time to push forth your solution.
Introduce your products and services and explain how they will solve your target customers’ problems.
Highlight the competitive edge of your solution and illustrate how yours is a solution filling some unmet demand.
Instead of wordy long texts, translate your solution into easy-digestible text blocks and visuals.
Continuing our previous example, here is how you can add a solution to your pitch deck.
4. Market Analysis
Market analysis is quite extensive and you can take up to 2-3 slides to convey essential information.
Now, you can filter and decide what to include in your presentation. However, ensure that your market analysis includes details about the industry overview, target market analysis, and competitors analysis.
Industry Overview
In this slide, you will describe the state of the industry, its current market size, emerging trends, and the market share of your business.
Ensure that you collect data from highly authoritative sites like BLS and industry publications to increase the reliability of your research.
Present your data through visually enriching graphs and charts and prove the potential of your chosen marketplace to the readers.
Target Market Analysis
In this slide, you will tell the readers about your target market and what your potential customer looks like.
Introduce your target market and describe what your ideal customer looks like. Talk about their age, gender, income, problems, interests, and spending capacity in this slide.
The easiest way to do so is by creating a visual customer profile or a buyer’s persona of your ideal potential customer.
Here’s an example of a buyer persona for a cleaning services company:
Target Market
Age: 35 Occupation: Full-time professional Income: $90,000 annually Lifestyle: Suburban family Problems: Struggles to balance work, family, and house cleaning Goal: Minimize time on chores and maximize family time
Looking for easy-to-book and convenient high-quality cleaning services
Competitive Analysis
Readers want to know about the state of competition in your market and this slide is something they look forward to.
Include a SWOT analysis of your competitors or simply describe the competitive landscape for your business. Show your competitive advantage over the competitors in terms of pricing, product offerings, target market, and related business components.
Ensure that your slides explain all this information through flowcharts, diagrams, images, infographics, and crisp text blocks. The idea is to offer everything that your audience might need to make informed decisions.
5. Business Model and Pricing Strategy
This is one of the most important sections where you explain your business model to the audience.
Demonstrate how you would be making money with your business. This can be quite simple or complex depending on your service offerings, revenue model, and pricing strategies.
Use images and visuals to explain this section and charts to present your pricing plans.
For example, a cleaning services company can present its pricing plans as depicted in the image.
Cleaning Service | Package |
---|---|
Basic Cleaning Service | $80/ Session |
Deep Cleaning Service | $150/ Session |
Window Cleaning | $99/ Session |
Upholstery Cleaning | $50/ Room |
Outdoor Cleaning | $100 onwards |
6. Traction
Any sort of evidence that supports your business idea can be used here to gain the confidence of investors.
This could be early recorded sales, a Kickstarter campaign, an MVP of your software, social proof, strategic partnership—literally anything that proves that your business is a success.
In case of an in-person presentation, you can show the practical demo of the product while presenting.
However, if you are going to send a presentation through email you have to find a way to attach proofs in the mail itself.
![](http://omraadeinfo.online/777/templates/cheerup1/res/banner1.gif)
7. Sales And Marketing Strategies
In this slide, you will talk about your sales goals and methods to achieve those goals. Moreover, you will also talk about your strategies to market and brand your business.
Introduce different marketing streams and your marketing budget to reach your target audience. Instead of listing it all down, find a way to create self-explanatory visuals with minimum text.
Also, include details about your existing marketing strategy if any, and the results it is generating.
8. Operations Plan
Investors want to see the practical aspects of your business. They want to know if you have the skills and understanding essential for running a business.
Give them an insight into your day-to-day business operations. Explain your business processes. Demonstrate all the essential resources and equipment you need for your business.
Introduce the prospective investors to your team. Present your key personnel and management team on this slide. Describe their core competencies, key skills, and achievements through graphical representation.
Introducing your team shows the investors that you have the right people to drive the business on a successful path.
10. Financial Plan And Projections
This is again the most important section, especially, if you are presenting in front of investors.
Instead of adding your detailed financial plans here, just add important figures and highlights.
This could include details about your ROI, sales projections, revenue milestones, cash flow, and aspects that offer an overview of your business’s financial health.
Newly founded startups can show financial projections and back them with claims and proof. The idea is to excite the investors about your business by offering adequate financial information.
Learn more: Create a financial plan for your startup business
11. Funds Being Raised
Ensure that your pitch deck offers concrete information about the funding you need for your business.
Instead of offering one fixed amount, give a range of options and show what you can do with different amounts. Explain core areas where your funding will go. Do you require funding for marketing, diversification, staffing, expansion, or product development?
Also talk about the returns investors can expect on their investment and back those figures with calculative predictions.
With that, end your pitch deck with a call to action to drive necessary action from readers.
And those are all the sections a business plan presentation must include. Let us now explore some tips before you kickstart making your own presentation.
Tips to Create a Winning Business Plan Presentation
Translating your idea into a presentation gets much easier if you stick to these handy tips:
1. Use online resources
It’s a huge struggle trying to structurally and contextually fit your ideas into a 10-slide deck. Instead, get yourself a subscription to a pitch deck generator to create stunning pitch decks.
However, if you don’t want to spend a penny, you can use a free PowerPoint template as well.
2. Know your audience
Before you start, know the purpose of your presentation and your target audience. This will help you identify information that is actually essential for your audience, thereby making your pitch decks more nuanced and specific.
3. Focus on clear writing
Explain your complex business ideas crisply and concisely in a simple easy-to-understand language.
You can use AI tools like ChatGPT, Jasper, QuillBot, and Writesonic to translate your ideas into words. However, such tools may lack a contextual understanding of business planning.
Instead, use tools like Upmetrics that specialize in business planning and offer advanced AI assistance to write pitch decks and business plans.
4. Recheck your Fonts
Choose simple and clean fonts to design your presentation. Avoid using too many different fonts as well.
Helvetica, Calibri, Arial, and Gill Sans are among the popular fonts for presentation. They are pleasing to the eye and make content scannable.
Set the font size to at least 30 points. Fonts smaller than that will look messy on the slide.
5. Balance the Visual Elements
Adding visual elements to your PPT templates and business presentations increases the audience’s ability to grasp your business concept.
However, too many visual elements without a purpose will create clutter. Know the difference between clutter and sophistication and remember that presentation needs to reflect your business idea in the best possible light.
6. End with a CTA
Don’t leave the reader hanging midway. Guide them with a CTA telling them exactly what you want them to do.
Add contact details and a link or document to a detailed business plan. This will help investors to connect and discuss further opportunities with you.
How to Pitch to Investors?
Now that you have learned the fundamentals of creating a compelling business plan presentation, it’s time to present it to your potential investors.
Here are a few things to bear in mind while delivering your presentation.
1. Tell a Story
When you practice your presentation, ensure that there is a narrative binding everything together.
This can perhaps be the most difficult task. However, you must find a hook to keep the readers engaged.
Now, figures and brilliant ideas can overpower your narration if you don’t have a simple, humane story at the core. So take your time, practice the pitch, and find ways to engage your readers with a compelling story.
2. Practice Your Pitch
A little extension of what we said earlier.
Making a presentation and presenting a presentation are completely different things. While you already know how to make a presentation, learn how to pitch to investors to be able to attract funding for your business.
Now, you might not be a great presenter. However, a little practice can fix everything.
Know what you are going to say on each slide, make notes of it, and practice it several times till you get it right.
Practice even when you get comfortable explaining the contents of your pitch deck. This will help you polish your presentation skills.
Record yourself and look out for minor details to refine your presentation delivery. Reviewing yourself critically might be great for your presentation.
3. Get Realistic
Even after presenting a hundred pitch decks, your presentations may go off-route. You can never predict or control the exact environment of a new investor pitch. Be ready for untimely interruptions, unplanned questions, and glitches.
Understand your business idea thoroughly to get realistic and comfortable with uncertainty in the presentation. Create a checklist from an investor’s perspective and see if your presentation has every detail one needs before investing.
And there you have it. Now, let’s make you a stunning pitch deck to get your funding.
Create your Business Plan Presentation with Upmetrics
Looking for the most effective way of creating a business plan presentation?
There you go. Use Upmetrics AI pitch deck generator to create your pitch decks in less than an hour. This tool offers a strategically designed pitch deck template that includes all the sections essential for a presentation.
All you need to do is answer the questions, use inbuilt AI assistance to write the content and see your pitch deck coming together. It’s as simple as that.
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![what is a business plan presentation](https://static-web.upmetrics.co/wp-content/uploads/2023/08/25174319/ai-assistant-blog-image-1-282x240.png)
Frequently Asked Questions
How to create a business plan presentation.
There are different ways to create a business plan presentation. While you can use PowerPoint templates to design your presentation, you can also consider using an AI pitch deck generator to create strategically sound pitch decks for your investors.
Whatever you choose, ensure that your presentation is visually and contextually rich and caters to your specific audience.
What is the best format to present a business plan?
While there is no strict rule regarding how to structure your pitch deck, following this structure can help you establish a linear flow.
- Summary/ Title
- Problem and the solution
- Market analysis
- Revenue model
- Sales and marketing strategies
- Operations plan
- Management team
- Funding requirement
What is the 10-20-30 rule?
Guy Kawasaki’s 10-20-30 rule stands for a 10-slide presentation to be delivered within 20 minutes with a font size no smaller than 30 points. This rule is quite helpful in making your pitch decks memorable and compelling.
What is the best AI pitch deck generator?
Upmetrics, Pitch Bob, Beemer Docs, and Beautiful AI are some of the best AI pitch pitch deck generators available online. However, Upmetrics , however, is the best choice given its advanced AI business planning functionalities for a cost-effective price point. It’s extremely easy to use and requires no steep learning.
Cannot think of what to write? This business plan course will indeed be a great help.
How to make your business presentation stand out?
Here are a few tips that can help you prepare and deliver an exceptional business presentation:
- Know your audience
- Engage in storytelling
- Keep it visual rather than textual
- Practice your presentation
- Add essential business plan components
About the Author
![what is a business plan presentation what is a business plan presentation](https://static-web.upmetrics.co/wp-content/uploads/2023/10/30183709/upms-icon-copy-.jpg)
Upmetrics Team
Upmetrics is the #1 business planning software that helps entrepreneurs and business owners create investment-ready business plans using AI. We regularly share business planning insights on our blog. Check out the Upmetrics blog for such interesting reads. Read more
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Home Blog Business Business Presentation: The Ultimate Guide to Making Powerful Presentations (+ Examples)
Business Presentation: The Ultimate Guide to Making Powerful Presentations (+ Examples)
![what is a business plan presentation Business Presentation Ultimate Guide plus examples](https://cdn.slidemodel.com/wp-content/uploads/business-presentation-examples-1024x576.png)
A business presentation is a purpose-led summary of key information about your company’s plans, products, or practices, designed for either internal or external audiences. Project proposals, HR policy presentations, investors briefings are among the few common types of presentations.
Compelling business presentations are key to communicating important ideas, persuading others, and introducing new offerings to the world. Hence, why business presentation design is one of the most universal skills for any professional.
This guide teaches you how to design and deliver excellent business presentations. Plus, breaks down some best practices from business presentation examples by popular companies like Google, Pinterest, and Amazon among others!
3 General Types of Business Presentations
A business presentation can be given for a number of reasons. Respectively, they differ a lot in terms of content and purpose.
But overall, all types of business presentations can be classified as:
- Informative
- Persuasive
- Supporting
Informative Business Presentation
As the name suggests, the purpose of an informative presentation is to discern the knowledge you have — explain what you know. It’s the most common type of business presentation out there. So you have probably prepared such at least several times.
Examples of informative presentations:
- Team briefings presentation
- Annual stakeholder report
- Quarterly business reviews
- Business portfolio presentation
- Business plan presentation
- Project presentation
Helpful templates from SlideModel:
- Business plan PowerPoint template
- Business review PowerPoint template
- Project proposal PowerPoint template
- Corporate annual report template
Persuasive Business Presentation
The goal of this type of presentation is to persuade your audience of your point of view — convince them of what you believe is right. Developing business presentations of this caliber requires a bit more copywriting mastery, as well as expertise in public speaking . Unlike an informative business presentation, your goal here is to sway the audience’s opinions and prompt them towards the desired action.
Examples of persuasive presentations:
- Pitch deck/investor presentations
- Sales presentation
- Business case presentation
- Free business proposal presentation
- Business proposal PowerPoint template
- Pitch deck PowerPoint template
- Account Plan PowerPoint template
Supporting Business Presentation
This category of business PowerPoint presentations is meant to facilitate decision-making — explain how we can get something done. The underlying purpose here is to communicate the general “action plan”. Then break down the necessary next steps for bringing it to life.
Examples of supporting presentations:
- Roadmap presentation
- Project vision presentation
- After Action Review presentation
- Standard operating procedure (SOP) PowerPoint template
- Strategy map PowerPoint template
- After action review (ARR) PowerPoint template
What Should Be Included in a Business Presentation?
Overall, the content of your business presentation will differ depending on its purpose and type. However, at the very minimum, all business presentations should include:
- Introductory slide
- Agenda/purpose slide
- Main information or Content slides
- Key Takeaways slides
- Call-to-action/next steps slides
We further distill business presentation design and writing best practices in the next section (plus, provide several actionable business PowerPoint presentation examples !).
How to Make a Business Presentation: Actionable Tips
A business presentation consists of two parts — a slide deck and a verbal speech. In this section, we provide tips and strategies for nailing your deck design.
1. Get Your Presentation Opening Right
The first slides of your presentation make or break your success. Why? By failing to frame the narrative and set the scene for the audience from the very beginning, you will struggle to keep their interest throughout the presentation.
You have several ways of how to start a business presentation:
- Use a general informative opening — a summative slide, sharing the agenda and main points of the discussion.
- Go for a story opening — a more creative, personal opening, aimed at pulling the audience into your story.
- Try a dramatic opening — a less apparent and attention-grabbing opening technique, meant to pique the audience’s interest.
Standard Informative Opening
Most business presentation examples you see start with a general, informative slide such as an Agenda, Problem Statement, or Company Introduction. That’s the “classic” approach.
To manage the audience’s expectations and prepare them for what’s coming next, you can open your presentation with one or two slides stating:
- The topic of your presentation — a one-sentence overview is enough.
- Persuasive hook, suggesting what’s in it for the audience and why they should pay attention.
- Your authority — the best technique to establish your credibility in a business presentation is to share your qualifications and experience upfront to highlight why you are worth listening to.
Opening best suited for: Formal business presentations such as annual reports and supporting presentations to your team/business stakeholders.
Story Opening
Did you ever notice that most TED talks start with a quick personal story? The benefit of this presenting technique is that it enables speakers to establish quick rapport and hold the listener’s attention.
Here’s how Nancy Duarte, author of “Slide:ology: The Art and Science of Creating Great Presentations” book and TED presenter, recommends opening a presentation:
You know, here’s the status quo, here’s what’s going on. And then you need to compare that to what could be. You need to make that gap as big as possible, because there is this commonplace of the status quo, and you need to contrast that with the loftiness of your idea.
Storytelling , like no other tool, helps transpose the audience into the right mindset and get concentrated on the subject you are about to discuss. A story also elicits emotions, which can be a powerful ally when giving persuasive presentations. In the article how to start a presentation , we explore this in more detail.
Opening best suited for: Personal and business pitches, sales presentations, other types of persuasive presentations.
Dramatic Opening
Another common technique is opening your presentation with a major statement, sometimes of controversial nature. This can be a shocking statistic, complex rhetoric question, or even a provocative, contrarian statement, challenging the audience’s beliefs.
Using a dramatic opening helps secure the people’s attention and capture their interest. You can then use storytelling to further drill down your main ideas.
If you are an experienced public speaker, you can also strengthen your speech with some unexpected actions. That’s what Bill Gates does when giving presentations. In a now-iconic 2009 TED talk about malaria, mid-presentation Gates suddenly reveals that he actually brought a bunch of mosquitoes with him. He cracks open a jar with non-malaria-infected critters to the audience’s surprise. His dramatic actions, paired with a passionate speech made a mighty impression.
Opening best suited for: Marketing presentations, customer demos, training presentations, public speeches.
Further reading: How to start a presentation: tips and examples.
2. Get Your PowerPoint Design Right
Surely, using professional business PowerPoint templates already helps immensely with presentation deck design since you don’t need to fuss over slide layout, font selection, or iconography.
Even so, you’ll still need to customize your template(s) to make them on brand and better suited to the presentation you’re about to deliver. Below are our best presentation design tips to give your deck an extra oomph.
Use Images, Instead of Bullet Points
If you have ever watched Steve Jobs’s presentations, you may have noticed that he never used bullet-point lists. Weird right? Because using bullet points is the most universal advice in presentation design.
![what is a business plan presentation what is a business plan presentation](https://cdn.slidemodel.com/wp-content/uploads/01-killing-bullet-lists-3.png)
But there’s a valid scientific reason why Jobs favored images over bullet-point texts. Researchers found that information delivered in visuals is better retained than words alone. This is called the “ pictorial superiority effect ”. As John Medina, a molecular biologist, further explains :
“Hear a piece of information, and three days later you’ll remember 10% of it. Add a picture and you’ll remember 65%.”
So if your goal is to improve the memorability of your presentation, always replace texts with images and visualizations when it makes sense.
Fewer Slides is Better
No matter the value, a long PowerPoint presentation becomes tiring at some point. People lose focus and stop retaining the information. Thus, always take some extra time to trim the fluff and consolidate some repetitive ideas within your presentation.
For instance, at McKinsey new management consultants are trained to cut down the number of slides in client presentations. In fact, one senior partner insists on replacing every 20 slides with only two slides . Doing so prompts you to focus on the gist — the main business presentation ideas you need to communicate and drop filler statements.
Here are several quick tips to shorten your slides:
- Use a three-arc structure featuring a clear beginning (setup), main narrative (confrontation), ending (resolution). Drop the ideas that don’t fit into either of these.
- Write as you tweet. Create short, on-point text blurbs of under 156 symbols, similar to what you’d share on Twitter.
- Contextualize your numbers. Present any relevant statistics in a context, relevant to the listeners. Turn longer stats into data visualizations for easier cognition.
Consistency is Key
In a solid business presentation, each slide feels like part of the connecting story. To achieve such consistency apply the same visual style and retain the same underlying message throughout your entire presentation.
Use the same typography, color scheme, and visual styles across the deck. But when you need to accentuate a transition to a new topic (e.g. move from a setup to articulating the main ideas), add some new visual element to signify the slight change in the narrative.
Further reading: 23 PowerPoint Presentation Tips for Creating Engaging and Interactive Presentations
3. Make Your Closure Memorable
We best remember the information shared last. So make those business presentation takeaways stick in the audience’s memory. We have three strategies for that.
Use the Rule of Three
The Rule of Three is a literary concept, suggesting that we best remember and like ideas and concepts when they are presented in threes.
Many famous authors and speakers use this technique:
- “Duty – Honor – Country. Those three hallowed words reverently dictate what you ought to be, what you can be, and what you will be” . Gen. Douglas MacArthur.
- “Life, Liberty, and the Pursuit of Happiness” are the unalienable rights of all humans that governments are meant to protect.” Thomas Jefferson
The Rule of Three works because three is the maximum number of items most people can remember on their first attempt. Likewise, such pairings create a short, familiar structure that is easy to remember for our brains.
Try the Title Close Technique
Another popular presentation closing technique is “Title Close” — going back to the beginning of your narrative and reiterating your main idea (title) in a form of a takeaway. Doing so helps the audience better retain your core message since it’s repeated at least two times. Plus, it brings a sense of closure — a feel-good state our brains love. Also, a brief one-line closure is more memorable than a lengthy summary and thus better retained.
Ask a Question
If you want to keep the conversation going once you are done presenting, you can conclude your presentation with a general question you’d like the audience to answer.
Alternatively, you can also encourage the members to pose questions to you. The latter is better suited for informational presentations where you’d like to further discuss some of the matters and secure immediate feedback.
Try adding an interactive element like a QR code closing your presentation with a QR code and having a clear CTA helps you leverage the power of sharing anything you would like to share with your clients. QR codes can be customized to look alike your brand.
If you are looking for a smoother experience creating presentations on the fly, check out the AI PowerPoint maker —it offers everything you can ask forfrom presentation design in a couple of clicks.
12 Business Presentation Examples and What Makes Them Great
Now that we equipped you with the general knowledge on how to make a presentation for business, let’s take a look at how other presenters are coping with this job and what lessons you can take away from them.
1. N26 Digital Bank Pitch Deck
![what is a business plan presentation The Future of Banking by N26. An example of a Business Presentation with a nice cover image.](https://cdn.slidemodel.com/wp-content/uploads/business-presentation-example.jpg)
This is a fine business pitch presentation example, hitting all the best practices. The deck opens with a big shocking statement that most Millennials would rather go to the dentist than step into a bank branch.
Then it proceeds to discuss the company’s solution to the above — a fully digital bank with a paperless account opening process, done in 8 minutes. After communicating the main product features and value proposition, the deck further conceptualizes what traction the product got so far using data visualizations. The only thing it lacks is a solid call-to-action for closing slides as the current ending feels a bit abrupt.
2. WeWork Pitch Deck
![what is a business plan presentation Business Presentation Example by WeWork](https://cdn.slidemodel.com/wp-content/uploads/wework-business-presentations-example.jpg)
For a Series D round, WeWork went with a more formal business presentation. It starts with laying down the general company information and then transitions to explaining their business model, current market conditions, and the company’s position on the market.
The good thing about this deck is that they quantify their business growth prospects and value proposition. The likely gains for investors are shown in concrete numbers. However, those charts go one after another in a row, so it gets a bit challenging to retain all data points.
The last part of their presentation is focused on a new offering, “We Live”. It explains why the team seeks funds to bring it to life. Likewise, they back their reasoning with market size statistics, sample projects, and a five-year revenue forecast.
3. Redfin Investor Presentation
![what is a business plan presentation Redfin Investor Presentation for Business. A Technology-Powered Real Estate Company.](https://cdn.slidemodel.com/wp-content/uploads/redfin-business-presentation-example-design.jpg)
If you are looking for a “text-light” business presentation example, Redfin’s investor deck is up to your alley. This simple deck expertly uses iconography, charts, and graphs to break down the company’s business model, value proposition, market share, and competitive advantages over similar startups. For number-oriented investors, this is a great deck design to use.
4. Google Ready Together Presentation
This isn’t quite the standard business presentation example per se. But rather an innovative way to create engaging, interactive presentations of customer case studies .
![what is a business plan presentation Interactive Online Presentation example by Google, from Customer Insights. Google Ready Together Presentation.](https://cdn.slidemodel.com/wp-content/uploads/google-consumer-insights-business-presentation-online.jpg)
The short deck features a short video clip from a Google client, 7-11, explaining how they used the company’s marketing technology to digitally transform their operations and introduce a greater degree of marketing automation . The narrated video parts are interrupted by slides featuring catchy stats, contextualizing issues other businesses are facing. Then transitions to explaining through the words of 7-11 CMO, how Google’s technology is helping them overcome the stated shortcomings.
5. Salesforce Business Presentation Example
This is a great example of an informational presentation, made by the Salesforce team to share their research on customer experience (CX) with prospects and existing customers.
![what is a business plan presentation Business Presentation Example by Service Salesforce on How to Know Your Customer. A look into the Future of Customer Experience.](https://cdn.slidemodel.com/wp-content/uploads/salesforce-business-presentations-example-1.png)
The slide deck errs on the lengthier side with 58 slides total. But bigger topics are broken down and reinforced through bite-sized statistics and quotes from the company leadership. They are also packaging the main tips into memorable formulas, itemized lists, and tables. Overall, this deck is a great example of how you can build a compelling narrative using different statistics.
6. Mastercard Business Presentation
This slide deck from Mastercard instantly captures the audience’s attention with unusual background images and major data points on the growth of populations, POS systems, and payment methods used in the upcoming decade.
![what is a business plan presentation Business Presentation by MasterCard on Technology and Payment solutions. The Unfinished Revolution.](https://cdn2.slidemodel.com/wp-content/uploads/mastercard-business-presentation-dark.png)
Perhaps to offset the complexity of the subject, Mastercard chose to sprinkle in some humor in presentation texts and used comic-style visuals to supplement that. However, all their animations are made in a similar style, creating a good sense of continuity in design. They are also using colors to signify the transition from one part of the presentation to another.
In the second part, the slide deck focuses on distilling the core message of what businesses need to do to remain competitive in the new payments landscape. The team presents what they have been working on to expand the payment ecosystem. Then concludes with a “title close” styled call-to-action, mirroring the presentation title.
7. McKinsey Diversity & Inclusion Presentation
This fresh business slide deck from McKinsey is a great reference point for making persuasive business presentations on complex topics such as D&I. First, it recaps the main definitions of the discussed concepts — diversity, equity, and inclusion — to ensure alignment with the audience members.
![what is a business plan presentation Business Presentation Example by McKinsey Company on Diversity Wins: How inclusion matters.](https://cdn2.slidemodel.com/wp-content/uploads/mckinsey-company-business-presentation-example.png)
Next, the business presentation deck focuses on the severity and importance of the issue for businesses, represented through a series of graphs and charts. After articulating the “why”, the narrative switches to “how” — how leaders can benefit from investment in D&I. The main points are further backed with data and illustrated via examples.
8. Accenture Presentation for the Energy Sector
Similar to McKinsey, Accenture keeps its slide deck on a short. Yet the team packs a punch within each slide through using a mix of fonts, graphical elements, and color for highlighting the core information. The presentation copy is on a longer side, prompting the audience to dwell on reading the slides. But perhaps this was meant by design as the presentation was also distributed online — via the company blog and social media.
![what is a business plan presentation Business Presentation Example by Accenture on Accelerating Innovation in Energy.](https://cdn.slidemodel.com/wp-content/uploads/accenture-business-presentation-slides-example.png)
The last several slides of the presentation deck focus on articulating the value Accenture can deliver for their clients in the Energy sector. They expertly break down their main value proposition and key service lines, plus quantify the benefits.
9. Amazon Web Services (AWS) Technical Presentation
Giving an engaging technical presentation isn’t an easy task. You have to balance the number of details you reveal on your slides to prevent overwhelm, while also making sure that you don’t leave out any crucial deets. This technical presentation from AWS does great in both departments.
![what is a business plan presentation Business Presentation created by AWS explaining how to build forecasting using ML/DL algorithms.](https://cdn2.slidemodel.com/wp-content/uploads/aws-machine-learning-presentation-for-business.png)
First, you get entertained with a quick overview of Amazon’s progress in machine learning (ML) forecasting capabilities over the last decade. Then introduced to the main tech offering. The deck further explains what you need to get started with Amazon Forecast — e.g. dataset requirements, supported forecasting scenarios, available forecasting models, etc.
The second half of the presentation provides a quick training snippet on configuring Amazon SageMaker to start your first project. The step-by-step instructions are coherent and well-organized, making the reader excited to test-drive the product.
10. Snapchat Company Presentation
Snapchat’s business model presentation is on a funkier, more casual side, reflective of the company’s overall brand and positioning. After briefly recapping what they do, the slide deck switches to discussing the company’s financials and revenue streams.
![what is a business plan presentation](https://cdn.slidemodel.com/wp-content/uploads/snapchat-business-presentation-slides-1024x583.png)
This business slide deck by Snap Inc. itself is rather simplistic and lacks fancy design elements. But it has a strong unified theme of showing the audience Snapchat’s position on the market and projected vector of business development.
11. Visa Business Acquisition Presentation
![what is a business plan presentation VISA Acquisition of Plaid Business presentation.](https://cdn.slidemodel.com/wp-content/uploads/visa-business-presentation-example.jpg)
If you are working on a business plan or M&A presentation for stakeholders of your own, this example from Visa will be helpful. The presentation deck expertly breaks down the company’s rationale for purchasing Plaid and subsequent plans for integrating the startup into their business ecosystem.
The business deck recaps why the Plaid acquisition is a solid strategic decision by highlighting the total addressable market they could dive into post-deal. Then it details Plaid’s competitive strengths. The slide deck then sums up all the monetary and indirect gains Visa could reap as an acquirer.
12. Pinterest Earnings Report Presentation
![what is a business plan presentation Pinterest Business Presentation Example with Annual Report](https://cdn.slidemodel.com/wp-content/uploads/executive-business-presentation-example-pinterest.png)
Annual reports and especially earnings presentations might not be the most exciting types of documents to work on, but they have immense strategic value. Hence, there’s little room for ambiguities or mistakes.
In twelve slides, this business presentation from Pinterest clearly communicates the big picture of the company’s finance in 2021. All the key numbers are represented as featured quotes in the sidebar with diagrams further showcasing the earning and spending dynamics. Overall, the data is easy to interpret even for non-finance folks.
To Conclude
With these business presentation design tips, presentation templates , and examples, you can go from overwhelmed to confident about your next presentation design in a matter of hours. Focus on creating a rough draft first using a template. Then work on nailing your opening slide sequence and shortening the texts in the main part of your presentation when needed. Make sure that each slide serves a clear purpose and communicates important details. To make your business presentation deck more concise, remove anything that does not pertain to the topic.
Finally, once you are done, share your business presentation with other team members to get their feedback and reiterate the final design.
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Business Plan Presentations – The Complete Guide [with Templates]
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Does a perfect business plan presentations exist? Yes, it does, and this guide will help you create them. Worry not, it is no rocket science. You can craft one perfectly if you have a logical picture of the business idea in your mind.
You may feel overwhelmed while trying to put this idea into an actual business plan presentation. So, in this detailed guide, we will discuss everything related to easing the creation of a business plan presentation and give you some amazing bonus templates to work on.
The use of visuals makes the presentation of a business plan interesting and gripping. We will tell you how to leverage this in business plan presentations, the number of slides that would be ideal for this, the contents on each slide, and some easy steps to create a business plan presentation with SlideBazaar.
Just keep calm. We have all the resources for you to create a killer business plan presentation in one place. Let’s get started!
List of contents:
What is a business plan presentation, how many slides does your business presentation need, basics of creating a business plan presentation, how to create a business plan – key elements of a business plan., 10 slides you need in your business plan presentation.
- How to Create a Business Plan with SlideBazaar
Let’s start with what a business plan is. A business plan is a formal document that clearly defines your business goals, mission, strategy, the products and services it offers, an action plan with well-defined goals, and everything that concerns operating a business.
The business plan exists to:
- Illustrate the future financial performance of the business, along with highlighting the economic situation. This can give great insights to all the stakeholders.
- Identify all the possible risks that could affect the business in its journey and lay out foolproof strategies to handle them.
- Understand & derive information about market trends, competitor behavior, and customer requirements to lay out and prioritize business objectives.
- Give accurate information that will help in budgeting.
A business plan presentation is a combination of all this information put together well to communicate to a specific audience clearly and concisely. This definitely doesn’t mean you have to use a wordy document to convey these key points. Instead, you can use presentations with compelling visuals and apt information to give your investors a clear idea of the business.
There is no hard and fast rule that a presentation for a business plan should be limited to a specified slide number range. It needs to have sufficient information about all the key aspects related to the business. But, for someone who’s creating a business plan presentation for the first time, we suggest starting with Guy Kawasaki’s 10-20-30 rule. It is a very simple rule which everyone can execute. So, this is the rule: 10 slides, 20 minutes, and 30 font sizes.
Basically, the rule says that you can start with an average of around 10 slides and explain it to your audience within 20 minutes (because you don’t want to bore them or test their attention span). Also, use an optimum font size, like 30, to keep your audience hooked.
Now, you could even follow the 9-minute rule, which inherently applies to salespeople but can be used by presenters too. This implies you have to try to deliver the presentation in a short and effective manner and grab the audience’s attention with it. You can execute these methods effectively by keeping 2-3 slides per minute.
Anything beyond 10-12 slides is a strict no-no. It means you are forcing a lot of information on your audience in one go. Your audience wouldn’t want that. So, stick to the numbers.
You need to keep certain fundamentals in mind before preparing a business plan presentation:
Your message needs to be clear and concise:
The most important factor in preparing a business plan presentation is to keep it clear and concise. This will ensure that the messaging is presented coherently. Such concise messaging will help you deliver an equally precise presentation explained in a few sentences. Also, stick to the basics: use simple language.
The presentation slides need to be easy to read and understand:
Good readability and ease of understanding the contents of the slides are very important to grab your investor’s/audience’s attention. Here are some ways to boost the readability and visual effectiveness of your presentation.
Choose fonts that are easy to read:
Fonts matter. A lot. You can choose fonts like Garamond, Helvetica, and Gill Sans on your slides. These fonts go well with business plan presentations. Also, use a font size that’s readable like 30 points, which is a good benchmark size to stick on to. You can also adjust the font size to create a visual flow that navigates viewers’ attention.
Pick a color contrast that’s easy on the eyes:
Bright colors can be a little hard to look at. You can choose subtle colors or a combination of subtle and bright ones. Maybe you can just allocate 10% of the total colors used (on the presentation) to a bright shade and stick with a subtle color for the rest 90%.
Use minimal text:
This can be a bit hard while you are trying not to miss any piece of key information. The best way to cut down on those extra words is by diligently reading through each section of the slide. Here’s what you can do. Start by going through each word and analyze if the use of that word is necessary for that sentence or slide. So, this way, you ensure that no unnecessary text is used.
Pay attention to the visual elements in each slide:
Another basic is not to overdo your design elements; use them smartly. You don’t have to mechanically add some thumbnail images and icons to each slide and stop it right there. Just rethink every visual element you place on the slide; omit it if it isn’t necessary and keep the ones that can actually make an impact on the slide.
Executive Summary
An executive summary is a brief you give your audience by throwing light on what is fascinating and great about your business model along with highlighting its products or services. This should ideally be placed in the beginning although we suggest you think and work on that part only after finishing all the slides. Remember to keep it concise and engaging to the audience. And you can keep it that way by working on it at the end rather than in the beginning.
Company Profile
Laying out the company profile is an important element in business plan presentations. Here are a few details that you shouldn’t miss while preparing the company profile:
- Company history
- Overview of the company
- Mission statement
- Key resources
- Business contact information
- Products or services
- Location details
- The market you serve
- Your key customers
- The customer issue you seek to solve
Remember, you don’t have to list this information down in any particular order, instead, you can nicely represent it using infographics. This way, it will be easy to comprehend for your audience since the information is presented in a compact form rather than in paragraphs.
Market Analysis
Market research and market analysis is the best way for you to find enough information and specifics about your target market. This can clearly define the target audience, size, customer segments, and needs all in one go.
While you are doing the market analysis, pay close attention to all your competitors, understand the influence they have in the market, their strengths and shortcomings, how their presence can affect you, their products and services, and all the way up to their marketing strategies.
You can better understand these via some of the following visual techniques.
1. Customer Profiles
This will give the viewer an effective summary of everything about the customer right from their demographic details, skills, responsibilities, wants needs, to favorite brands, etc.
2. Perceptual Map
A perceptual map will help you understand how your potential target audience sees the brands or products of your competitors. Having this will give a better picture of your product or service’s competitive position. More importantly, these would make even more sense through the survey data at your hand.
3. Porter’s Five Forces
Porter’s Five Forces is a great tool to judge your business based on its competitive strength and position against its competitors. This will help you assess if your new product or service will be profitable or not.
4. SWOT Analysis
The most popular tried & tested way to determine the strengths and weaknesses of your competitors, the opportunities and threats they pose to your industry, and identify the capabilities of your own business, is to carry out a SWOT analysis.
5. PEST Analysis
PEST is the abbreviation of Political, Economic, Socio-Cultural, and Technological factors. This is a great way to analyze the external factors affecting your market and how they will have an effect on your business. This can be used to support you while developing a marketing strategy and a risk management plan.
Marketing and Sales Strategies
Once you have enough information about your market, target customer, and your competitors, it is time to lay out a marketing and sales plan. When your marketing strategy is being set, factors like marketing or communication channels, marketing goals, marketing budgets, resources, etc. also need to be addressed. Similarly, the sales strategy also needs to account for factors like sales targets, sales tools, resources, etc.
Another way to go about this is to try using mind maps to see and understand the data better. You can either use two separate mind maps for marketing and sales or use one for both.
Marketing and Sales Plan Template
Maintaining separate templates for sales and marketing can be useful in analyzing and streamlining data. These are critical tools for sales and marketing teams. You can view important pieces of information like data charts, change timeline templates, feature images of products, and more in one place.
Organizational Structure and Management
The clarity in the organizational structure and management is paramount for any business to thrive. You can start creating an organizational structure and management plan by listing down the key personnel involved in your organization. Also, jot down their expertise along with it.
You can make use of an organizational chart to illustrate team members, their roles, and their skills in one place. These charts will help you see and define the hierarchy of your organizational structure very well.
Services and Products
This is a vital section that will list and explain all the services or products that you offer. It should also ideally contain information on how these services/products benefit the customers. The following visualizations can be used to better demonstrate this section to your audience.
1. Product Canvas
A product canvas is a great way to map, design, and describe your product strategy. This will include all relevant bits of information regarding a product like your target audience, the important product features, and the tasks completions required to build the product.
2. Value Proposition Canvas
A Value Proposition Canvas will act as a tool to confirm if your product/ service fits the requirements of your potential customer. It will let you analyze the value your product/service would be able to deliver, the customer problems your business can solve, the type of job that your customer is able to finish with our business, the customer needs that are fulfilled by the business, the products offered in various customer segments, etc.
Financial Plan
A financial plan section is crucial in a business plan presentation. This becomes even more relevant when you are trying to present in front of your investors.
These contain both historical data about the company and financial projections too. This means it will have all information about cash flow statements, profit and loss statements, income statements, etc. in one place along with the progress that your new product could bring to the business. This can be further extended to asking for funding requirements while pitching a new product to investors.
You could make use of a digital database to store your financial information and link them all up to a mind map. Anyone who’s interested in specific financial data can refer to the linked resources while viewing the mind map.
Slide 1: The Title Slide
This is a no-brainer that your very first slide on the business plan presentation should make a great first impression. It can have your business’s name, slogan, and logo along with your (the presenter) name in it. You use powerful imagery that will give a glimpse of the business idea there itself.
Slide 2: The Problem Your Business Solves
Introduce the pain point that the business is trying to solve in the second slide. You can make it interesting by telling a story while quoting facts to make it interesting. You can give focus on the design of these slides by using a few words and more memorable graphics to highlight facts.
Slide 3: Your Business’s Solution
Right after discussing the customer pain point, it is time to give a solution to it – your business idea. This slide needs to be on point and shouldn’t carry paragraphs. You can try using diagrams or sketch to explain your business solution.
Slide 4: Your Pricing Plan
Once you have laid out the business solution, you will have to convince your investors or audience that what you came up with is an economically feasible one. Use simple-to-digest pricing charts for the business plan instead of listing them all one below the other.
Slide 5: Business Operations Information
The audience now needs to know deeper about your operating structure. You can give information about where the business will be headquartered, all info about the staff, the equipment that will be used, and more.
Slide 6: Your Marketing Plan
Marketing a business is of supreme importance. You should have a solid plan in place to market your business and it must be convincing to the audience. You will have to mention each channel you plan to promote and the plan of action on each should be mentioned.
Slide 7: Industry Overview
An industry overview is nothing but competitor analysis and you need to have a separate slide for it in the presentation. Just keep in mind that this slide should be made from a positive angle. You should identify and highlight what your competitors are doing in the market without bad-mouthing them. Your job is to present what you are doing well (discuss your USP) in comparison with your competitors. You can use charts or even bullet points to be precise.
Slide 8: Financial Projections
This slide must be able to answer everything about the financial projections that you see for the next 3 years and 5 years to come. It doesn’t end there; you will have to clearly indicate how you reached those numbers too.
Slide 9: Your Team
The team who will be involved in building the business is equally important as its idea. So, you will have to mention the important team members who will build this.
Slide 10: Concluding Slide
The final/concluding slide must contain something to induce a sense of urgency in the audience and it is the best place to give your contact details here. Moreover, you will have to convince people that now is the right time for the business to enter the market.
How to Create a Business Plan with SlideBazaar?
Creating a business plan presentation is pretty simple with SlideBazaar. They’re a set of basic steps to be followed and then you’re ready to use it. The first step is to get to the SlideBazaar website and sign up or log in by clicking on the Login button placed in the top right corner. Head over to the template search bar and feed in the keywords related to the templates that you are planning to create. This action will lead you to a page full of search results based on the keyword you fed. The keyword is supposed to convey the theme you wish to pick. This could be anything from a specific marketing cum sales template to a complete business plan template.
Now, go ahead and choose a template from the search result to download it. You can start editing by adding your details on the title slide. Continue to the other slides and customize them based on your business, and add, remove or beautify the slides with icons, illustrations, images, and more. Pay attention to leaving ample breathing space on the slides. You can add more slides only if it is necessary. This will help you create a killer Business Plan with SlideBazaar.
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How to Develop a Killer Business Plan Presentation [with Template]
Written by Dave Lavinsky
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On This Page:
What is a Business Plan Presentation?
How to create a business plan presentation, free business plan presentation templates to download, when should you create a business plan presentation, business plan presentation mistakes to avoid [& how to do it right].
Before they meet you to discuss the possibility of funding you, investors will frequently want to read your business plan or at least your executive summary . If they like what they see, then you’ll have to present your business plan/concept to them.
You will use your written business plan to create a presentation or pitch deck to show your audience, which may include potential business partners, angel investors, venture capitalists, lenders and others. Whether you are starting a new business or growing an existing venture, if you need to raise funding, you need to nail this presentation!
A business plan presentation is a summary of your business idea which highlights the company’s purpose, business model, funding requirements, development status, and other business essentials.
A presentation template typically includes the following:
- Product and/or Service Demo
- Business Model
- Competition
- Go-To-Market Strategy and Marketing Plan
- Financial Projections
- Funds Being Raised
Investors want to know more about your business and how you’ll make them money before they invest their money in your company. Make sure you provide the necessary information in your presentation to meet their needs.
Most business plan presentations are in the form of a pitch deck, or slide deck, however, there are some options in terms of the platform you use to present your business plan presentation. This may include Microsoft Powerpoint, Google Slides, Prezi, Canva, etc. Note- presenting a business plan with a unique format could be a mistake because investors like to keep things simple.
To create a business plan presentation, often referred to as a pitch deck, you will need to go through the business plan itself and highlight the key points that investors need to know.
Start with a title slide with the basic information about you, any business partners you may have, and your company.
Then, follow the steps below for each essential slide in your business plan presentation:
On this slide, describe the major problems that your target customers are experiencing. Try to express the problem in simple language so that investors can grasp it quickly, especially if they aren’t within your target customer segments.
For example, if you have a website development business, you may want to express the problem as:
“Many business owners waste valuable time, energy, and money trying to create a business website on their own. This is because they lack technical knowledge of business website design and business development.”
2. Solution
Once you’ve successfully convinced the audience that there’s a problem, it’s time to present them with your company’s product or service. So on this slide, explain how your firm intends to address the issue you highlighted. Emphasize how scalable your solution is. Scalability refers to a business’s ability to expand as demand for its services grows.
Continuing with the website development company as an example, your solution might be:
“Our business provides website development services to business owners who lack the technical knowledge of business website design and business development.”
3. Product and/or Service Demo
On this slide, you’ll detail your product(s) and/or service(s). If you have a working prototype of your invention, it should be shown here. If a prototype isn’t feasible, attempt to convey your offering to the investors as best as possible. Offer pictures or screenshots of your product/service in use from customers.
For example, in a website development business presentation, you may want to show your business’s working product as follows:
“We provide website development services including business website design, business hosting, and business email setup. Our clients are able to manage their business websites independently without having to rely on external IT support.”
You may also link to some examples of websites that you’ve developed so far to demonstrate your skills in this field.
Describe the real or predicted size of your target market in this slide to back up your claims about the scale of the problem and your company’s scalability.
This section of your presentation will pique the interest of potential investors. They want to know if the market is big enough and whether you can grow big enough to pay them a good return on their investment if you achieve a significant share of the industry.
So, describe the size of your market, key trends, and how big your business may develop if it achieves a major market share. This slide will be highly data-driven and is frequently evaluated by investors. Make sure your data is from trustworthy, verifiable sources and that all of your estimates are accurate.
For a website development company, this section may be as follows:
“There are over 25 million business owners in the United States alone. There were an estimated 32.4 million business websites worldwide by 2016 and this is expected to grow exponentially as business computing takes root across the globe. In fact, research from developer Gartner forecasts that business’s digital business models would generate more than $340 billion of business value by 2020, leading them to estimate that more than three out of four business processes will involve digital technology by 2018.”
5. Business Model
On this slide, you need to describe how your business generates revenues. You can include things like your business’s pricing plan, how much it costs to acquire each customer, the business channels you’ll use, etc.
Your target audience must find your business credible and pricing feasible. If you’re targeting large enterprises with big budgets, mention that in this slide.
For example, in a website development company, you might say something like this:
“Our business provides business owners with website development services. We provide business hosting and business email setup, both of which are paid services. Our business also offers business website design as a free service.”
6. Competition
On this slide, you’ll describe your rivals — those firms or solutions that are currently addressing the issues you described above. Clearly show how various options to your company exist in the market.
Competition is generally a good thing. Investors frequently believe a market or issue does not exist if there are no competitors.
Perform a SWOT Analysis for similar organizations and emphasize their distinct qualities. How does your firm distinguish itself from the competition? What makes your product or service stand out? What is it about your company that gives it an edge over the competition? State what gave you a competitive advantage.
Competitors for a website development company might include business website builders, business email providers, and business hosting services.
“Our company provides business owners with website development services. We provide business hosting and business email setup, both of which are paid services. Our business also offers business website design as a free service.”
Your business plan presentation should include the specific benefits that your business brings to customers. Financing demand is not enough; you need to show the compelling reasons why people will buy your product or service rather than someone else’s.
7. Go-To-Market Strategy
The goal of the Go-To-Market approach is for your company to communicate its unique value proposition to specific target consumers.
On this slide, you’ll explain how you intend to attract consumers to your product or service. If some aspects of your marketing plan are already in place, note them and the outcomes. The goal of this presentation deck’s slide is to demonstrate to investors that you have the capacity to expand your business into a global market.
As a website development business, your go-to-market approach may include business networking events, business trade shows, and business partnering opportunities.
“Our business networking events provide us with the opportunity to market our business by meeting potential clients. Businesses that are interested in finding out more about what we do attend these business networking events.”
On this slide, name the individuals on your management team. To demonstrate how and why they are the ideal individuals to manage your project, describe their skills and prior accomplishments.
Investors will be particularly interested to learn who will be in charge of executing the company ideas outlined in the presentation. Due to bad execution, a lot of wonderful business ideas never get off the ground because there are not enough competent individuals in the correct positions.
9. Traction
The term “traction” refers to evidence or proof that consumers desire your firm’s goods or services.
On this slide, you should include the following information: annual growth rates for your business based on relevant measurements such as sales, website traffic, users, sign-ups, downloads, and so on.
If your business is growing at a consistent rate, add a graph to the slide. Include indicators that are most easily measurable in your company’s success and expansion.
For a website development business, the indication of traction may be the business website traffic count.
“Our business has more than 10,000 business websites on our hosting service plan.”
10. Financial Projections
Here you’ll include a three to five-year projected income statement for your company. If you’re a startup, make sure your estimates are reasonable since you won’t have any prior data.
Investors will use your projections to determine the potential future scale of your business and whether it may satisfy their desired ROI.
On this slide, indicate when you anticipate breaking even and begin generating profits. Also note where additional fundraising is required, which advances to the following slide.
![what is a business plan presentation 5 year income statement](https://www.growthink.com/wp-content/uploads/Financial-Statement.png)
11. Funds Being Raised
The final slide of your business plan presentation should detail the amount of money you’ll require to reach your objectives. Rather than providing a fixed figure, you may wish to provide a range and demonstrate what you can accomplish with various amounts of money.
Importantly, emphasize the core benefits of the funding. Is it for staffing, product development, marketing strategy, or something else? To grow your company, where and how will the investor’s money be utilized?
An example of funding requests for a website development company may look like the following:
“Our business is in need of XX additional funds to further grow our business into a global market. Funds will be utilized for business website hosting, network leasing, business website traffic measuring equipment, and advertising.”
Business Plan Presentation Template – Google Slides Format Business Plan Presentation Template – Microsoft PowerPoint Format Business Plan Presentation Template – PDF Format
Investors want to know more about your business and how you’ll make them money before they invest their money in your company. Make sure you are providing the necessary information in your presentation to meet their needs.
Also, be sure to make your presentation deck well in advance leaving you enough time to rehearse your pitch, so that you feel confident during the actual presentation.
No matter what platform you choose to design your presentation there are common mistakes business owners make when developing the presentation. If you avoid these pitfalls, you will have a much higher chance of success.
Focusing on Non-Essential Information in the Presentation
One of the most common mistakes when creating presentations is including the entire business plan into the deck instead of just the main points your recipients want to see. Most investors do not have time to read hundreds of pages of non-essential information.
How To Do It Right:
Before you start crafting your presentation deck, create an outline highlighting the main points necessary for presenting to your potential investor. Be sure to answer the following questions when designing your pitch deck:
- How is this company different from others?
- Why should I invest in your business when there are other funding options available to me?
- Who is the target market for this company?
- What measurable outcomes do you hope to achieve in the next 3 years?
- What will be your biggest obstacles to success in achieving these business goals?
Not Timing Your Presentation
If you have thirty minutes (or ten minutes or five) to present, you simply must time your presentation to use the time available – no more and no less. If you go over the time allotted you might not be cut off, but they will keep in mind that you could not follow directions when they consider starting an investing relationship with you. If you do not use the entire time available, you will lose a valuable opportunity to explain your concepts further and they may, again, consider you somewhat incompetent.
Practice, practice, practice! Building a beautifully designed deck is only part of the presentation. Practicing is the single most critical part of the presentation. Rehearsal is especially important if you are pitching to a new company or people with specific expertise who will be looking for every detail in your presentation. Remember, timing is not just about how long your pitch deck should be but also about getting up and walking around to keep your audience’s attention. As you become more comfortable with your presentation, your confidence will also grow which will initiate a more memorable experience for your investor.
Obsessing Over Graphics and Animation
You should spend time on your presentation deck because it is a reflection of you, not because you want to use cool animations or graphics. If an animation needs explaining, don’t do it – just go with plain pictures that are easy to understand. Animated slides that are not used sparingly can lose their effect and be distracting.
How to Do It Right:
Your slides should be easily understood by individuals who have little background in your industry – just like the investors you are pitching to. If an animation or graphic is necessary to illustrate a concept, keep it simple and to a minimum so as not to distract the intended listeners.
Presenting Poorly Designed Slides
Avoid using too much text on the slides by including all the information from your business plan. The problem with too much text on slides is that the investor will attempt to read rather than listen to what you are saying. And if there is too much text, it will become more and more difficult to read the font size.
Quality slide design takes practice and is a topic in and of itself. To develop presentations with quality slide design, entrepreneurs should either hire a designer or become trained on the proper presentation software – most likely PowerPoint, Prezi, or KeyNote – so they can do it themselves.
Each slide should be focused on graphics or a few bullet points. Paragraphs or lists of text should be narrated by the presenter rather than written on the slides. Double-check all slides for spelling and grammatical errors. Having another set of eyes on the presentation will help to get another perspective.
The investment owners make to improve their presentation delivery will be well worth it as prospective investors are often turned off by owners who do not have professional slide designs and mistakes throughout the presentation.
Giving the Full Financials
Presenting the complete pro forma financial statements on slides is another serious mistake. In a short presentation, an investor does not have the time to take in all of this data and all you will convey is that a) you have a financial plan and b) you don’t know how to present.
Financials should be presented in summary format with just a few key metrics and numbers on each slide. Presenting these numbers in chart or graph format is an even better idea. If the numbers you show interest the investors, they will have time to peruse the complete financial projections and statements within your business plan at a later time.
Lack of Clarity and Confidence
Remember that these presentations may be the first, and only, impression with your prospective investors. If you seem ill-prepared or muddled when presenting the deck, investors will not get an accurate picture of what your business is about.
Rehearse your pitch multiple times until you can deliver it in a way that is clear and confident. You need to know what you want to convey in each slide and how this information compliments your business. Practice your pitch with family members or friends who will provide constructive feedback to help you prepare.
Failing to Deliver the Message
Business plan presentations are not meant to be a reiteration of a business plan. While you may think that you should convey all aspects of your plans, remember you are really marketing yourself and your business idea.
A successful presentation is about your ability to execute your business idea or concept by highlighting the following pieces of important information: who you are, what you want to accomplish, why this will succeed, and how you plan to do it.
This means that while there should be enough content in the slides for investors to conduct more research on your company on their own, your mission is not just to slide through hundreds of pages but convey a specific pitch in just a few slides.
The business plan presentation is your opportunity to show investors what you have planned for the future of your business. If you want to learn how to present a business plan and create a perfect business plan presentation, utilize the information in this article and remember these quick tips:
- Keep it simple and focused on one or two key points.
- Make sure that your business slides are easily understood by those who don’t know much about business, especially your industry.
- Present the numbers in charts and graphs rather than as full financial statements.
- Practice! Rehearse until you feel confident and clear before taking on any potential investors.
You’ll be able to make an excellent first impression with them if you do all of this right – now go out there and ace those presentations!
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10 Tips for Creating a Winning Business Plan in PowerPoint If you're presenting your business plan in PowerPoint format, read this first.
By Entrepreneur Staff Feb 10, 2015
In their book Write Your Business Plan , the staff of Entrepreneur Media offer an in-depth understanding of what's essential to any business plan, what's appropriate for your venture, and what it takes to ensure success. In this edited excerpt, the authors offer some quick-hitting tips that can help you create an effective PowerPoint presentation for your business plan.
Creating a PowerPoint presentation, or deck, for your business plan is a quick, to-the-point means of revealing your best selling points to those reviewing it, while still sending over your more detailed plan.
The question is, how do you organize and minimize the breadth of a business plan into a short PowerPoint presentation? First, it's recommended that you use the 10–20–30 rule: 10 slides, 20 minutes and a minimum 30-point font.
Follow these additional tips to create a winning deck:
1. Your first slide is your title slide, which provides the name of the business, your name, title and contact information, plus a slogan if you have one. During the presentation, you can read the slide and add in a sentence that describes what it is you do.
2. The next slide should introduce a problem that persists and is relatable to your target market. Statistics can help you support your comments, but cite only a couple at best. You want the audience to relate to the problem or at least understand how it affects others.
3. The third slide should get to your solution. Briefly describe in simple terms how your business has figured out how to alleviate the problem you mentioned in slide 2. Make sure the audience understands that you have a unique approach. You might also add a few words to support your overall value proposition.
4. Next, you want to explain how you'll make money. What are your revenue sources? Who are your customers? What is your pricing structure? Then talk briefly about how you expect to profit.
5. Now present a little more detail on your operating plan. How does it all work? Self -service? Kiosks? Personal service? From buying the goods to marketing them to sales and shipping, give your audience a short summary of how it all works. Include a little technology—remember, "a little!" This is where you may need a second, visual slide to show how it all works.
6. Now it's time to present your marketing plan in a few short words. After all, if you're going to create dynamic advertising and promotional campaigns, what better way to start than briefly explaining how you plan to market the business? Give some specifics, rather than saying "on the Internet" or "on TV." Let your audience know you have a plan for marketing and can keep it within a reasonable budget.
7. Mention your key competitors—but be nice. Then explain what gives you the competitive edge.
8. Talk about your team. Remember, people invest in other people. This is where you introduce your team, with a few very brief highlights (one line) of each member's background that relates to the business at hand.
9. This next slide should show a clear financial projection with a three-to-five-year forecast. Explain the method you used to arrive at your numbers.
10. Finally, show them where you are at present. What have you done thus far, and how are you looking to move forward sooner rather than later? Present a positive call to action based on what you've accomplished to date and what you'll accomplish in the future.
There are many ways to go about putting together your deck. And yes, if you need to go to 12 slides, do so, but try not to go longer.
A few additional tips:
- Don't use jargon. Not everyone is deeply embedded in your industry.
- Don't post slides, then read them word for word. Your audience can read. Show something that's easy for them to digest, and use your comments to provide a little deeper explanation. This way, you present more information, some printed and some verbally.
- Take a breath between slides so you don't start motoring along.
- Don't focus on technology, technology and more technology even if you're a technology company.
- Don't overload slides with too much material—people can only read and digest so much.
- Remember, less is more. Don't try to pack too much into a PowerPoint presentation—your listeners can always read the full plan for more details.
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What Is a Business Plan?
Understanding business plans, how to write a business plan, common elements of a business plan, the bottom line, business plan: what it is, what's included, and how to write one.
Adam Hayes, Ph.D., CFA, is a financial writer with 15+ years Wall Street experience as a derivatives trader. Besides his extensive derivative trading expertise, Adam is an expert in economics and behavioral finance. Adam received his master's in economics from The New School for Social Research and his Ph.D. from the University of Wisconsin-Madison in sociology. He is a CFA charterholder as well as holding FINRA Series 7, 55 & 63 licenses. He currently researches and teaches economic sociology and the social studies of finance at the Hebrew University in Jerusalem.
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A business plan is a document that outlines a company's goals and the strategies to achieve them. It's valuable for both startups and established companies. For startups, a well-crafted business plan is crucial for attracting potential lenders and investors. Established businesses use business plans to stay on track and aligned with their growth objectives. This article will explain the key components of an effective business plan and guidance on how to write one.
Key Takeaways
- A business plan is a document detailing a company's business activities and strategies for achieving its goals.
- Startup companies use business plans to launch their venture and to attract outside investors.
- For established companies, a business plan helps keep the executive team focused on short- and long-term objectives.
- There's no single required format for a business plan, but certain key elements are essential for most companies.
Investopedia / Ryan Oakley
Any new business should have a business plan in place before beginning operations. Banks and venture capital firms often want to see a business plan before considering making a loan or providing capital to new businesses.
Even if a company doesn't need additional funding, having a business plan helps it stay focused on its goals. Research from the University of Oregon shows that businesses with a plan are significantly more likely to secure funding than those without one. Moreover, companies with a business plan grow 30% faster than those that don't plan. According to a Harvard Business Review article, entrepreneurs who write formal plans are 16% more likely to achieve viability than those who don't.
A business plan should ideally be reviewed and updated periodically to reflect achieved goals or changes in direction. An established business moving in a new direction might even create an entirely new plan.
There are numerous benefits to creating (and sticking to) a well-conceived business plan. It allows for careful consideration of ideas before significant investment, highlights potential obstacles to success, and provides a tool for seeking objective feedback from trusted outsiders. A business plan may also help ensure that a company’s executive team remains aligned on strategic action items and priorities.
While business plans vary widely, even among competitors in the same industry, they often share basic elements detailed below.
A well-crafted business plan is essential for attracting investors and guiding a company's strategic growth. It should address market needs and investor requirements and provide clear financial projections.
While there are any number of templates that you can use to write a business plan, it's best to try to avoid producing a generic-looking one. Let your plan reflect the unique personality of your business.
Many business plans use some combination of the sections below, with varying levels of detail, depending on the company.
The length of a business plan can vary greatly from business to business. Regardless, gathering the basic information into a 15- to 25-page document is best. Any additional crucial elements, such as patent applications, can be referenced in the main document and included as appendices.
Common elements in many business plans include:
- Executive summary : This section introduces the company and includes its mission statement along with relevant information about the company's leadership, employees, operations, and locations.
- Products and services : Describe the products and services the company offers or plans to introduce. Include details on pricing, product lifespan, and unique consumer benefits. Mention production and manufacturing processes, relevant patents , proprietary technology , and research and development (R&D) information.
- Market analysis : Explain the current state of the industry and the competition. Detail where the company fits in, the types of customers it plans to target, and how it plans to capture market share from competitors.
- Marketing strategy : Outline the company's plans to attract and retain customers, including anticipated advertising and marketing campaigns. Describe the distribution channels that will be used to deliver products or services to consumers.
- Financial plans and projections : Established businesses should include financial statements, balance sheets, and other relevant financial information. New businesses should provide financial targets and estimates for the first few years. This section may also include any funding requests.
Investors want to see a clear exit strategy, expected returns, and a timeline for cashing out. It's likely a good idea to provide five-year profitability forecasts and realistic financial estimates.
2 Types of Business Plans
Business plans can vary in format, often categorized into traditional and lean startup plans. According to the U.S. Small Business Administration (SBA) , the traditional business plan is the more common of the two.
- Traditional business plans : These are detailed and lengthy, requiring more effort to create but offering comprehensive information that can be persuasive to potential investors.
- Lean startup business plans : These are concise, sometimes just one page, and focus on key elements. While they save time, companies should be ready to provide additional details if requested by investors or lenders.
Why Do Business Plans Fail?
A business plan isn't a surefire recipe for success. The plan may have been unrealistic in its assumptions and projections. Markets and the economy might change in ways that couldn't have been foreseen. A competitor might introduce a revolutionary new product or service. All this calls for building flexibility into your plan, so you can pivot to a new course if needed.
How Often Should a Business Plan Be Updated?
How frequently a business plan needs to be revised will depend on its nature. Updating your business plan is crucial due to changes in external factors (market trends, competition, and regulations) and internal developments (like employee growth and new products). While a well-established business might want to review its plan once a year and make changes if necessary, a new or fast-growing business in a fiercely competitive market might want to revise it more often, such as quarterly.
What Does a Lean Startup Business Plan Include?
The lean startup business plan is ideal for quickly explaining a business, especially for new companies that don't have much information yet. Key sections may include a value proposition , major activities and advantages, resources (staff, intellectual property, and capital), partnerships, customer segments, and revenue sources.
A well-crafted business plan is crucial for any company, whether it's a startup looking for investment or an established business wanting to stay on course. It outlines goals and strategies, boosting a company's chances of securing funding and achieving growth.
As your business and the market change, update your business plan regularly. This keeps it relevant and aligned with your current goals and conditions. Think of your business plan as a living document that evolves with your company, not something carved in stone.
University of Oregon Department of Economics. " Evaluation of the Effectiveness of Business Planning Using Palo Alto's Business Plan Pro ." Eason Ding & Tim Hursey.
Bplans. " Do You Need a Business Plan? Scientific Research Says Yes ."
Harvard Business Review. " Research: Writing a Business Plan Makes Your Startup More Likely to Succeed ."
Harvard Business Review. " How to Write a Winning Business Plan ."
U.S. Small Business Administration. " Write Your Business Plan ."
SCORE. " When and Why Should You Review Your Business Plan? "
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35+ Best Business Plan Presentation Templates
We handpicked a collection of modern and creative business plan PowerPoint templates you can use to walk through a pitch, investor presentation, or an overview of your business plan. The perfect way to present your next business plan in style!
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Planr Business Plan Presentation Template
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Corporate Business Plan Template
With this template, you can create business plans, pitch decks, slides for reports, guidelines, and much more with ease. All of the slides are customi...
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Clean Business Plan Presentation Template
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FAQs About Business Plan Presentation Templates
What is a business plan presentation template.
A Business Plan Presentation Template is a pre-made design framework meant to showcase a business plan in a well-structured, visually appealing manner. These templates provide a standard layout that aims to present the content of the business plan efficiently and compellingly, making it easier for the audience to understand and retain key information.
These templates often include slides for detailing the company overview, mission statement, market and competition analysis, marketing and sales strategy, financial projections, etc. Since they are customizable, they allow personalization to cater to specific business needs or personal preferences.
Why should a company use a Business Plan Presentation Template?
Using a Business Plan Presentation Template comes with several advantages for a company. Firstly, it saves time and effort since it eliminates the need to create a presentation from scratch. Companies can instead focus on just inputting accurate, insightful information about their business plan.
Secondly, the professional design of the template ensures a positive impression on the target audience, be it potential investors, partners, or employees. The standardized format allows for easy understanding, making the presentation more effective in conveying the message.
How can I customize a Business Plan Presentation Template?
Typically, Business Plan Presentation Templates come with editable elements. These range from texts to images, graphical elements, color schemes, and more. You can modify these as per your business needs. For instance, you can substitute placeholder texts with your company's real data, change colors to match your brand identity, or adjust graphs to represent your financial figures.
Most editing can be done directly in the software tool where the template was created (like MS PowerPoint or Google Slides). For more complex modifications or if you're unable to do it yourself, you can hire a graphic designer or use design platforms like Canva.
Where can I find Business Plan Presentation Templates?
There are many platforms on the internet where you can access Business Plan Presentation Templates, both free and paid. Online office suites like Microsoft Office and Google Workspace offer a wide variety of business-related templates, including those for business plans. Other platforms like Canva, Template.net, and SlideModel specialize in providing professionally-designed presentation templates.
Before selecting, ensure that the template is appropriate for your business type and model, and that it includes all the necessary sections required in your business plan. Also, check if the template is compatible with the software you intend to use for your presentation.
What should be included in a Business Plan Presentation Template?
A comprehensive Business Plan Presentation Template should include several key sections. These typically comprise an Introduction or Company Overview, Executive Summary, Mission and Vision Statements, Detailed Business Description, Market Analysis, Organization and Management Structure, and Description of Products or Services.
Furthermore, it should include sections for Marketing and Sales Strategy, Funding Request (if applicable), Financial Projections, and a Conclusion or Summary. However, the sections might vary depending on the needs of the business or the specific purpose of the plan.
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How to Create a Business Plan Presentation
- August 13, 2021
- 13.2K views
- 6 minute read
- Ashley Jenkins
The way you present your business plan plays a vital role in the execution of the dreams you have been building up and working hard for.
Due to this fact, you must put forward your business plan to your prospects effectively to ensure that you make your deal. Thus, invest a good amount of time in creating your business plan presentation.
A business plan presentation is a document used to demonstrate to the owners and shareholders the company’s long term financial efficiency and organizational status, such as identifying threats to the company’s growth and developing management techniques, forecasting market dynamics, competitive behavior, and customer demand, and defining and prioritizing critical company objectives.
Tips for Creating a Business Plan Presentation
Don’t worry if you are struggling to know how to create a business plan presentation; just continue reading this article. Below we have discussed sub-tips that would help you in establishing a solid business plan presentation. Let’s look into them:
1. Learn about your audience beforehand
To make your presentation impact your audience, you must research your audience before you even create one. This will assist you in determining how the people in the audience will react to the content you will present.
Do your research and ensure that you know all the things before you offer your business plan. For example, talk to your coworkers and get advice from anybody who has given comparable presentations. Alternatively, you may look at prior successful business plan presentations to determine what to do and what to avoid.
Moreover, you must use terminology that your audience will easily comprehend. For instance, if your firm is creating a sophisticated scientific procedure but your potential investors have no relation to that, then it would be great if you avoid using jargon or acronyms that they won’t recognize.
2. Evaluate your Business idea
Evaluate the viability of your business concept long before you attempt to present it to the prospect. Get insights and test multiple aspects of your business as you go through anything from your marketing and project team to your potential and implementation plan.
This may be as easy as letting a mentor or collaborator examine aspects of your strategy. On the other hand, it can be as complex as completing market research and directly communicating to your target market.
Besides, you can also lookup online business analysis tools available. The more aspects of your strategy you test and analyze, the stronger your plan and company will become.
Doing so will enable you to establish a strategy without discrepancies which will save your time and effort rather than designing a strategy that isn’t realistic. Since if your strategy fails to get executed in the long run, you’ll likely go bankrupt and the market shame comes along.
3. Start your presentation with a compelling stance
Now that you have known all about your prospect and your business plan’s stability, you must be wondering how to start a PowerPoint presentation?
Note that the way you start your presentation can determine the success of your presentation. You may either accomplish in persuading your audience , boosting the chances that they pay attention to the whole presentation. Or may end up making them lose interest in your presentation, what you have to say.
Thus, starting your presentation with strong, compelling openings would be a great idea to ensure that your prospects take an interest in you.
For instance, you can start with some mind-boggling stat to make an undeniably strong impact which will enable the attendees to pay close attention to your words.
4. Your message should be cut-clear and concise
Your initial business plan must be concise. However, once you get your plan accepted, then you may proceed further with a detailed elaboration of your strategies in future meetings.
Your business plan must entail a brief discussion of the strategies and plans that would be executed to make your business a success, just giving an overview of all the things. It would be great if you incorporate one slide for each strategy instead of overdoing your slides.
Doing so will let you present a clear and understandable picture of your plan. No matter if the slides increase in quantity, your aim is just to maintain your audience’s interest. Know that your audience will get quickly captivated if your slides include a lot of information.
Consequently, rather than paying attention to you, they will gaze on the screen in order to grasp what’s written.
5. Define your Objectives and Goals
You should have a clear idea of what you want to obtain from your company from the start before you develop a plan to execute. Use your think tank and look for the answers to all the questions that might arise in one’s mind while going through your plan.
Do you want to transform your side company into a full-time job? Are you looking to grow your staff or open a new location? Why and how do you think you can deliver extraordinary customer experiences ? Considering what you want to achieve and asking yourself questions like these may help you build a company strategy that is tailored to these objectives.
Before you begin, you may not have all milestones or even precise actions in mind to accomplish your objectives. But that’s the joy of going over your business strategy step by step.
It will assist you in defining success measures, fleshing out your objectives, and further developing parts of your business to fulfill particular goals. To begin, all you need is a vision or even aspirational objectives to help you focus on what’s important.
6. Connect with your audience
Be a little flexible because a business presentation might be tedious. Make an effort to involve your audience; in this way, you’ll convert your presentation into a discussion. Interact with them by asking them questions, listening to their answers, and sharing your real-life experiences with them.
They might be able to relate to anything you’ve said, and that would be a plus point. Make them feel that you are a great communicator . Doing so will help you build trust and empower your relationship with the prospect. That will add as an advantage to the list of reasons to consider your business deal .
Instead of merely reading from the PowerPoint slides to your crowd, attempt to engage them in a conversation. Why are you present there if they just know about the written word?
That can be done by themselves. As a result, your slides should only include the most important information, with the remainder being presented and clarified by you.
7. Incorporate graphics to present your data
Including excel charts and graphs in your presentation might make it more complicated and difficult to understand. As a result, try to avoid using them. Instead, if you want to show sophisticated facts to support your point of view, utilize infographic-styled graphs or charts to make the data clearer and easier to understand.
It will also help you engage with your audience more effectively. In order to add them, you can utilize slide deck templates while establishing your presentation.
Adding statistics to your presentation will undoubtedly improve its impact. First, however, you must be certain that your source is reliable and up to date. Because using a ten-year-old figure without citing a source might make you look untrustworthy.
Putting together a business plan presentation isn’t difficult at all. If you’re absolutely sure about your company concept, consider half your work done. This will make the substance of your presentation easier for you.
However, if you don’t give presentations very often, then you might find it challenging. But don’t let the procedure deter you. Instead, take advantage of the helpful suggestions provided in this article.
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Ashley is, first and foremost, a mom to an amazing young son and a wife. Ashley has started and sold a couple of small companies over the last many years, and now has decided to take some time off to spend time with her family, and raising her son. Ashley managed a team of 11 staff and intends to start another business shortly. Ashley is an avid saver and investor and is knowledgable about not only entrepreneurship but, also investing.
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How to create an effective customer service presentation (+design tips)
Customer service is one of the most crucial elements of any business. You can have the best product or offer the lowest price, but if your customer service is subpar, it will be challenging to develop and thrive in a competitive landscape. On the other hand, excellent customer service can enhance your brand’s reputation, keep current clients happy, and help attract new ones through referrals.
This is where customer service training becomes a key strategy. And what better way to walk your team members through their responsibilities than with a customer service PowerPoint presentation? Let’s now break down the importance of this type of presentation and how it can help set your business up for success.
What’s a customer service training presentation?
Customer service PPT is a means of educating employees on the principles and best practices of effective customer service. It usually includes slides and visuals that explain how to handle difficult situations or client questions through calls, emails, or face-to-face interactions and explain the importance of good customer service.
Benefits of a customer experience presentation
A thorough understanding of client service expectations and guidelines can set your business up for success in various ways, including:
- More qualified customer support agents
The main purpose of customer service presentations is to train staff members who will be providing service to clients. When properly trained, your employees can complete their responsibilities to company standards and deliver exceptional service to your clients.
- Effective service for your clients
If a customer has a problem and needs someone to listen and help resolve it, but your support team lacks customer service training, it can lead to various issues, including losing them as a customer. On the contrary, when clients receive quality service from your employees across all channels, they feel valued and are more likely to come back or recommend your product or service to someone else.
- Improved brand reputation
Reviews from customers, whether on Facebook, TikTok, Twitter, Google, or sites like Sitejabber and Trustpilot, can have both a positive and a negative impact on your business. That’s why putting your customers first and providing excellent service to them can help build a strong reputation and establish your company as an industry leader.
What to put in your presentation on customer service
According to top experts at our PowerPoint design company , your slides have to touch upon the following topics:
- Conflict resolution best practices
- Product/service knowledge
- Communication styles
- Most common customer issues
- Reasons for customer complaints
- Understanding who has authority for specific tasks
- Approaches to building relationships with clients
- Ways to measure success
Here are some key components of a well-crafted PPT presentation on customer service:
- Introduction: An explanation of why customer service is important and how it affects the business.
- Company values & mission: How customer service connects with what the company believes in and aims to achieve.
- Customer service standards: Guidelines on how employees should act when interacting with customers.
- Communication skills: Tips and techniques for effective verbal and non-verbal communication.
- Customer experience: Ways to improve customer service quality and go beyond what they expect.
- Problem-solving: Top methods for resolving clients’ issues and dealing with common complaints.
- Role-playing scenarios: Examples and role-playing activities to help employees practice and get better at customer service.
- Performance metrics: Ways to measure customer service performance and why reacting to feedback is essential.
- Q&A session: An opportunity for employees to ask questions and discuss their concerns or uncertainties.
Now that you know the fundamentals, let’s move on to the top tips for creating an effective PowerPoint customer service presentation.
Expert tips to make your client service presentation more engaging
Creating an engaging presentation on customer services is not easy. If you want your employees to be interested and willing to do what you ask them to, you have to prepare your presentation very carefully and learn how to deliver it in the best way possible. The tips below will help you create slides that catch and hold your employees’ interest so they can engage with the material more effectively and retain the key information faster.
1. Start with a strong opening
This can be anything from a relevant story, statistic, question, or captivating anecdote. Remember, your goal is to hook the audience right from the start.
2. Keep your presentation simple and clear
Organize your thoughts logically, with an introduction, key points, and a solid conclusion. Avoid cluttered slides and complex jargon. Each slide should convey one main idea.
3. Select a consistent color palette and design structure
These should complement your message and branding, not compete with it. Ensure readability by harmonizing colors and employing suitable design elements to emphasize important content.
4. Keep your content concise
You can utilize bullet points, bold text, short phrases, or keywords to convey your message. However, avoid long paragraphs or any unnecessary data on slides.
5. Use visuals
Where appropriate, incorporate engaging images and informative charts to visually represent data and concepts. Remember, visual aids can make complex information more digestible and your presentation more interesting.
6. Include real-life examples
These can be case studies, customer stories, or any other examples your employees can relate to. This way, you’ll make your presentation easier to understand.
7. Engage your audience
Incorporate interactive elements like polls into your presentation. This way, you’ll encourage participation and keep your employees engaged.
8. End with a strong conclusion
Summarize the main points and give the audience a clear call to action. You can also add a memorable closing statement or a quote to reinforce your message.
9. Prepare handouts or resources
Provide handouts, cheat sheets, or additional resources for your employees to take away. This will offer reference material and help them further retain the information presented.
10. Polish your presentation
As the presentation day approaches, give your slides a final look. Review your talking points and make any final tweaks.
- Choose a sans-serif font, such as Helvetica or Arial. Fonts like Palatino and Times New Roman can be harder to read at times.
- Never use a font size of less than 24 points.
- All your headlines should have the same font.
- Use bold and different sizes of fonts for subheadings and captions.
- Every screen should have a clear label. For the title, choose a larger font (35–45 points) or a different color.
- Don’t use more than four fonts in your presentation.
- Choose larger fonts to indicate importance.
- Use different sizes, colors, and styles (e.g., bold) for impact.
- Don’t use too many punctuation marks.
- Avoid italicized fonts and long sentences.
- Refrain from using all caps (except for titles).
- Add a maximum of 6-8 words per line.
- Use the 6 x 6 Rule: one thought or 6 words per line and 6 lines per slide max.
- Either use light text on a dark background or dark text on a light background. However, light backgrounds are preferable.
- Put page numbers and other repeating elements in the same location on each slide.
- Don’t put too many colors on one screen.
- Use no more than four different colors on a single chart.
- Check colors on a projection screen before the presentation, as they can project differently than on your monitor.
Design and graphical elements
- Before designing your presentation, look for customer service presentation ideas online.
- Standardize styles, positions, and colors.
- Keep the details to a minimum and only include essential information.
- Use colors that complement and contrast.
- Keep the presentation background consistent.
- Use a single style for bullets throughout the slide.
- Use one or two large images instead of lots of small ones.
- Make all images the same size when appropriate.
- Arrange images horizontally or vertically.
- Use the same border for all slides.
- Keep the design uncluttered. Leave empty space around graphical images and text.
- Use quality clipart that relates to the slide’s topic.
- Use graphical images of the same style throughout the presentation.
- Use image repetition to reinforce the message.
Remember, a great customer service presentation comprises relevant information, product knowledge, and company-specific employee guidelines, so plan carefully.
If you require professional assistance with your customer service slides, the certified design experts at SlidePeak are here to help. Our dedicated team can tailor a fully editable customer service PowerPoint template for your company and employees so you can easily customize and update it as needed. Google Slides design experts are also available!
All initial consultations are free of charge and confidential, with no obligation to continue. Call now or fill out our online form, and we’ll get back to you in under 15 minutes!
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AREX Capital Releases Presentation Detailing Its Nominees’ Comprehensive Plan to Deliver Enduring Value for Enhabit Stockholders
Presentation Details the AREX Slate’s Achievable Plan to Improve Enhabit’s Operational Performance, Recapture Home Health Market Share, Revamp Hospice Sales, and Reduce Corporate Overhead
Believes AREX Slate’s Plan Can Increase EBITDA by 50%
Visit www.RehabEHAB.com to Download the Presentation and Learn How to Vote the WHITE Proxy Card for All Seven Members of the AREX Slate
AREX Capital Management, LP (together with its affiliates, “AREX”), the beneficial owner of approximately 4.9% of the outstanding common shares of Enhabit, Inc. (NYSE: EHAB) (“Enhabit” or the “Company”), today issued a presentation detailing the AREX Slate’s comprehensive plan to turn around Enhabit’s operational performance and reduce costs, which AREX believes could increase EBITDA by 50%.
The presentation can be accessed here: Rehabilitate Enhabit .
As a reminder, AREX encourages stockholders to vote for all seven of its highly qualified nominees on the WHITE Proxy Card at the upcoming 2024 Annual Meeting of Stockholders. AREX believes this is the only way to ensure that Enhabit has a Board of Directors with the right experience and skills to effectively oversee management and help them drive operational improvements that can lead to significant value creation for stockholders.
AREX Capital Management, LP is a value-oriented investment firm based in New York City. AREX takes a long-term, opportunistic approach to investing and focuses primarily on publicly traded companies with significant, unrealized potential.
Investor Contact Saratoga Proxy Consulting John Ferguson (212) 257-1311 [email protected] Media Contact Longacre Square Partners Charlotte Kiaie / Bela Kirpalani (646) 386-0091 [email protected]
View source version on businesswire.com: https://www.businesswire.com/news/home/20240627017218/en/
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Introduction to standardization in business reporting.
Posted on June 27, 2024 by Numbers around us in R bloggers | 0 Comments
Why Standardization Matters
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Hey there! Thanks for joining me on this exciting journey into the world of International Business Communication Standards (IBCS). Before we dive into the nitty-gritty of the SUCCESS acronym, let’s take a step back and chat about why standardization in business reporting is such a game-changer. If you’ve ever felt overwhelmed by messy reports with inconsistent formatting, you’re not alone. I’ve been there too, staring at a sea of numbers that don’t quite add up.
Standardization in business reporting ensures that data is presented in a consistent manner, enhancing comprehensibility and comparability across different reports. Imagine flipping through different reports where each one tells its story in its own unique language — confusing, right? Standardization is like translating all those languages into one that everyone can understand easily.
Consistency is Key
Think of standardized reports as a well-organized bookshelf. You know exactly where to find what you’re looking for, and every book (or in this case, piece of data) is presented in a way that makes sense. This consistency is crucial for making informed business decisions quickly and accurately. No more wasting time trying to figure out what’s what!
I remember a time when I was working on a project that involved analyzing sales data across multiple brands. Each region had its own way of reporting — different formats, different terminologies, and different visualization styles. It was a nightmare to compile all this information into a coherent report. That’s when I discovered the power of standardization. By applying consistent formats and visual styles, the report not only became easier to read but also revealed insights that were previously hidden in the chaos.
Time-Saving and Efficiency
Let’s be honest, who wouldn’t want to save time? Standardization not only reduces the risk of misinterpretation but also enhances the efficiency of report generation and review processes. Once you have a standardized template, creating new reports becomes a breeze. You can focus more on analyzing the data rather than formatting the report.
Understanding IBCS Standards
Now that we’ve established why standardization is so important, let’s get to know IBCS. The International Business Communication Standards provide a comprehensive framework for the design of business communication, particularly in the context of reports, presentations, and dashboards. The goal of IBCS is to improve the clarity, efficiency, and effectiveness of business communications.
The SUCCESS Formula
The heart of IBCS is the SUCCESS formula:
- SAY : Convey a clear message.
- UNIFY : Apply consistent semantic notation.
- CONDENSE : Increase information density.
- CHECK : Ensure visual integrity.
- EXPRESS : Choose proper visualization.
- SIMPLIFY : Avoid clutter.
- STRUCTURE : Organize content logically.
Let’s break down each component briefly:
- SAY : It’s all about making your key message unmistakably clear. Your audience should be able to grasp the main point at a glance. This involves using clear titles, highlighting key figures, and ensuring that the message is front and center.
- UNIFY : Consistency is key. This principle ensures that all visual elements (like colors, shapes, and fonts) are used consistently throughout your reports. This helps in creating a familiar look and feel, making it easier for readers to navigate and understand.
- CONDENSE : More information doesn’t necessarily mean more clutter. This principle focuses on presenting data in a compact and dense format, without overwhelming the reader. Think of using small multiples, sparklines, and condensed tables that pack a lot of information in a small space.
- CHECK : Accuracy and integrity are paramount. This involves verifying the data, ensuring that scales and labels are accurate, and avoiding any visual misrepresentations. It’s about being honest and precise with your visuals.
- EXPRESS : Choosing the right type of visualization for your data is crucial. This principle guides you on selecting the most effective chart types to convey your message clearly, whether it’s bar charts, line charts, scatter plots, or more advanced visualizations.
- SIMPLIFY : Less is more. Avoiding unnecessary elements and focusing on what’s important helps in reducing cognitive load on the reader. This means removing gridlines, reducing colors, and using white space effectively.
- STRUCTURE : Organize your content logically. This involves structuring your reports in a way that guides the reader through the data naturally. Sections, subsections, and a logical flow of information are essential here.
Clarity and Comprehension
I’ve been standardizing reports in my previous roles for quite some time. But I only came across IBCS recently, and let me tell you, I’m absolutely loving it as a framework. It has transformed the way I think about presenting data. Suddenly, my reports are not just a collection of numbers but a coherent story that my audience can easily understand and act upon. Each element of the SUCCESS formula plays a critical role in achieving this clarity.
Practical Steps to Implement Standardization
Alright, let’s get practical. How can you start standardizing your reports? Here’s a step-by-step guide that I’ve found incredibly useful:
- Evaluate Current Practices : Start by evaluating your current reporting practices. Identify inconsistencies and areas for improvement. Trust me, you’ll find plenty of “aha!” moments here.
- Educate and Train : Educate your team about the importance of standardization and the principles of IBCS. Knowledge is power, after all. Conduct workshops or training sessions to get everyone on the same page.
- Develop Templates and Tools : Develop standardized templates and tools that align with IBCS guidelines. This step is crucial for ensuring consistency across all reports. Tools like Quarto can be incredibly helpful here.
- Monitor and Collect Feedback : Regularly review your reports for compliance with the standards and gather feedback from users. Continuous improvement is the name of the game. Set up a feedback loop where users can suggest improvements and share their experiences.
Personal Experience in Implementation
In my previous role, we initiated a project to standardize our sales reports. Initially, there was some resistance — change is always hard. But after a few training sessions and some hands-on practice, the team started to see the benefits. The reports were not only easier to produce but also much more impactful. We even started receiving positive feedback from our clients who appreciated the clarity of our presentations.
Here’s a personal tip: Start small. Implement standardization in one type of report first. This approach allows you to refine the process and make adjustments before rolling it out across all reports.
Challenges and Solutions
Of course, it wasn’t all smooth sailing. We faced challenges like getting everyone to adopt the new standards and ensuring consistency across all reports. But with persistent effort and open communication, we overcame these hurdles. The key was to make everyone understand the long-term benefits of standardization.
One challenge we faced was with custom reports requested by different departments. These reports often deviated from the standard format. Our solution was to create a flexible template that allowed for some customization while still adhering to the core IBCS principles. This compromise ensured that the reports remained standardized but could still meet the specific needs of each department.
Types of Data Analysis
Before we dive deeper into reporting, let’s quickly touch on the different types of data analysis. Understanding these will help you tailor your reports to your specific needs.
Descriptive Analysis: The What
Descriptive analysis is all about summarizing past data to understand what happened. Think of it as the “what” of your data. It’s like looking at your car’s speedometer to see how fast you went. This type of analysis uses statistics like mean, median, and mode to describe the data.
For instance, if we look at the nycflights13 R dataset, a descriptive analysis might involve calculating the average delay time for flights, the total number of flights, or the distribution of flight delays across different months. This helps to paint a clear picture of historical performance.
Diagnostic Analysis: The Why
Diagnostic analysis moves us to the “why.” This type of analysis examines data to understand why something happened. It’s like figuring out why your car’s speed dropped suddenly — maybe there was a traffic jam? Diagnostic analysis involves looking at correlations and potential causal relationships to uncover the reasons behind certain trends or anomalies.
In the context of nycflights13, we might investigate why certain flights are delayed more frequently. This could involve examining variables like weather conditions, carrier performance, or airport congestion. Understanding these factors can help pinpoint the causes of delays.
Predictive Analysis: The What Might Happen
Predictive analysis uses statistical models and forecasting techniques to predict future outcomes based on historical data. It’s like forecasting whether you’ll hit traffic on your next trip based on past experiences. This type of analysis helps in anticipating future trends and making proactive decisions.
Using nycflights13, a predictive analysis might involve forecasting future flight delays based on historical delay patterns and upcoming weather forecasts. This can help airlines and passengers plan better and mitigate potential issues.
Prescriptive Analysis: The What Should We Do
Finally, prescriptive analysis provides recommendations for actions based on predictive analysis. It’s like your GPS suggesting an alternate route to avoid that predicted traffic jam. This type of analysis uses algorithms to suggest various courses of action and their potential outcomes.
For nycflights13, prescriptive analysis could recommend optimal flight schedules or routes to minimize delays. It might also suggest operational changes, like adjusting staffing levels during peak hours or implementing new maintenance protocols.
Reporting Delivery Platforms
Not all reports are created equal, and neither are the platforms we use to deliver them. Let’s break down the different platforms and how they impact standardization:
Interactive Dashboards
Interactive dashboards are dynamic and allow users to explore data in real-time. Standardization here ensures consistency across various views and interactions. Think of platforms like Power BI or Tableau. These dashboards are great for providing an overview and enabling detailed drill-downs.
Using the nycflights13 dataset, an interactive dashboard might include various widgets and filters that allow users to view flight performance by date, carrier, or destination. Ensuring that these elements are standardized makes the dashboard intuitive and user-friendly.
Presentations
Presentations are typically used for communicating key findings to stakeholders. Standardized slides enhance clarity and ensure that key messages are consistently communicated. PowerPoint or Google Slides are your friends here.
Imagine preparing a quarterly review using nycflights13 data. A standardized presentation template would include consistent slide layouts, color schemes, and fonts, making it easier for the audience to follow along and understand the insights.
Static Reports
Static reports provide a fixed snapshot of data. Standardization in static reports ensures that all necessary information is included and presented clearly. PDF reports or printed documents often fall into this category.
For example, a static report using nycflights13 data could be a detailed monthly performance report. Standardized headers, footers, and table formats ensure that the report is easy to read and understand.
How Different Types and Delivery Points Affect Standardization
Alright, let’s tie it all together. Different types of analysis and delivery platforms influence how you apply standardization:
- Descriptive Analysis on Dashboards : Ensure that interactive elements are standardized so users can easily compare past performance across different metrics.
- Diagnostic Analysis in Presentations : Use consistent visuals to explain why certain trends occurred. This helps stakeholders grasp the insights quickly.
- Predictive Analysis in Static Reports : Present forecasts in a standardized format to make it easier for readers to understand and trust the predictions.
- Prescriptive Analysis Across Platforms : Whether it’s a dashboard, presentation, or report, standardized recommendations ensure that the suggested actions are clear and actionable.
Tools for Standardizing Reports in R
In this chapter, we’ll discuss the tools I’ll be using in R to ensure our reports adhere to IBCS standards. Standardizing reports involves a combination of data manipulation, visualization, and documentation tools. Here are the main tools and packages we’ll be using throughout this series:
Data Manipulation with dplyr and tidyr
To start, we need robust tools for data manipulation. The dplyr and tidyr packages from the tidyverse suite are indispensable for cleaning, transforming, and organizing our data.
- dplyr : This package is perfect for data wrangling. With functions like select(), filter(), mutate(), summarize(), and arrange(), we can easily manipulate our data frames to get them into the right shape for analysis.
- tidyr : This package helps in tidying data, ensuring that it follows the tidy data principles. Functions like pivot_longer(), pivot_wider(), unite(), and separate() make it straightforward to reshape data as needed.
Data Visualization with ggplot2
Visualization is a cornerstone of effective reporting, and ggplot2 is the go-to package for creating high-quality graphics in R. It follows the grammar of graphics, which makes it highly flexible and powerful.
- Consistent Themes : We’ll use ggplot2's theming capabilities to apply consistent colors, fonts, and layouts across all our visualizations. This aligns with the UNIFY principle of IBCS.
- Custom Visuals : We’ll create custom visuals that not only look good but also convey the right message clearly, adhering to the EXPRESS principle.
Enhancing ggplot2 with Extensions
There are several extensions to ggplot2 that can help enhance its capabilities and ensure our visualizations are both informative and aesthetically pleasing:
- ggthemes : Provides additional themes and scales that help in standardizing the look and feel of plots.
- gghighlight : Allows us to highlight specific data points in a plot, making it easier to draw attention to key information.
- ggrepel : Helps in adding labels to plots without overlapping, ensuring that our visualizations remain clear and readable.
- patchwork : Facilitates the combination of multiple ggplot2 plots into a single cohesive layout, supporting the CONDENSE principle by increasing information density.
Reporting with Quarto
For generating and maintaining our reports, we’ll use Quarto, a new, powerful tool for creating dynamic documents in R.
- Dynamic Reports : Quarto allows for the integration of R code and markdown, enabling us to create reports that are both reproducible and interactive.
- Standardized Templates : We can create standardized templates that ensure consistency across all reports.
Table Formatting with kableExtra
Tables are a crucial part of any report, and kableExtra is an excellent package for creating well-formatted tables in R.
- Enhanced Tables : kableExtra provides functionality to produce beautiful tables within Quarto documents. It supports various table styling options, including striped rows, column alignment, and more.
- Interactive Tables : This package also supports the creation of interactive tables, making it easier for readers to explore data.
Supplementary Tools
- scales : This package works with ggplot2 to ensure that our scales are appropriately formatted, enhancing readability and accuracy.
- lubridate : Useful for handling date-time data, ensuring our time series data is properly formatted and easy to manipulate.
- stringr : Helps with string manipulation, making it easier to clean and prepare text data for reporting.
So, there you have it — a comprehensive introduction to the importance of standardization in business reporting and an overview of how IBCS can help you achieve it. In the next episodes, we’ll dive deep into each component of the SUCCESS formula, starting with SAY: Convey a Message . We’ll explore how to clearly and effectively communicate the main message in your reports, using practical examples and the nycflights13 dataset to illustrate these principles in action.
Remember, the goal here is to make your reports not just informative but also engaging and easy to understand. Let’s embark on this journey together and transform your business reporting skills!
Stay tuned, and happy reporting!
Introduction to Standardization in Business Reporting was originally published in Numbers around us on Medium, where people are continuing the conversation by highlighting and responding to this story.
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A business plan presentation is the medium we use to communicate a business plan to an audience. Presenters commonly ask what is the target length of a business plan presentation in terms of slides. Our expertise in this field tells us it's advisable to work between 13-20 slides, remaining as concise as possible and using the help of visual aids.
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Edit Now! Business Plan Presentation: Goals and Applications Explained. A business idea presentation is a written, formal, and detailed document that outlines a company's goals and objectives, strategies, financial projections, and operational plans for achieving success and sustainability.
A business plan presentation, also known as a "pitch deck, " is a slideshow that introduces the basics of your business to potential investors, lenders, or partners. It offers a concise overview of your business concept, target audience, operations, and funding needs.
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A business plan presentation forms part of your investment pitch. It's a summary of all the information included in your (probably very lengthy) business plan document. Whilst the document dives deep into business details, your business plan presentation provides an overview (with you on hand to flesh things out a little).
A business plan presentation is an elaborate visualization of your action plan that brings your ideas to life. Your primary objectives are to: Familiarize your target audience with your business plan's essential points; Introduce it in the most captivating way possible (e.g., using transitions, charts, graphs, animations) ...
Instead, use photos, charts and graphs, or diagrams to explain your business and the problems you are solving. 4. Use large, easy to read font. Always use a relatively large font in your presentation - 30pt or larger. Your audience shouldn't have to strain to read what's on your slide.
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The business plan presentation PowerPoint is an animated document describing your company's activities, the services and products offered, your company's business goals and strategy, and the action plan you have defined. A business plan must outline how you plan to make money and achieve your goals.
A business plan presentation also known as a pitch deck is a concise yet detailed presentation of your business idea. It explains your business objectives, concept, solution, target market, operations, and strategies through attractive visuals and bite-sized simplified concepts.
A great business plan presentation is one of the most essential tools for entrepreneurs seeking to scale their business or land initial funding to get their business off the ground. Along with the above elements, be sure to create your presentation in simple and clear language with a clear structure and compelling visuals to engage investors. ...
Examples of informative presentations: Team briefings presentation. Annual stakeholder report. Quarterly business reviews. Business portfolio presentation. Business plan presentation. Project presentation. Helpful templates from SlideModel: Business plan PowerPoint template.
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A business plan presentation is a summary of your business idea which highlights the company's purpose, business model, funding requirements, development status, and other business essentials. A presentation template typically includes the following:
Let your audience know you have a plan for marketing and can keep it within a reasonable budget. 7. Mention your key competitors—but be nice. Then explain what gives you the competitive edge. 8 ...
A business plan presentation is a set of visual aids which shows a formal business plan. It outlines the goals and operations of a company. Business plans serve as an excellent overview for people who are unfamiliar with the business, especially a potential external business partner. The structure, finances and overall services of the business ...
Business Plan: A business plan is a written document that describes in detail how a business, usually a new one, is going to achieve its goals. A business plan lays out a written plan from a ...
A Business Plan Presentation Template is a pre-made design framework meant to showcase a business plan in a well-structured, visually appealing manner. These templates provide a standard layout that aims to present the content of the business plan efficiently and compellingly, making it easier for the audience to understand and retain key ...
A business plan presentation is a document used to demonstrate to the owners and shareholders the company's long term financial efficiency and organizational status, such as identifying threats to the company's growth and developing management techniques, forecasting market dynamics, competitive behavior, and customer demand, and defining ...
The recommended business plan model for PowerPoint presentations is the traditional linear structure, which includes sections such as executive summary, company overview, market analysis, product/service description, marketing and sales strategy, organizational structure, and financial projections.
Here are some key components of a well-crafted PPT presentation on customer service: Introduction: An explanation of why customer service is important and how it affects the business. Company values & mission: How customer service connects with what the company believes in and aims to achieve.
Presentation Details the AREX Slate's Achievable Plan to Improve Enhabit's Operational Performance, Recapture Home Health Market Share, Revamp Hospice Sales, and Reduce Corporate Overhead ...
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The International Business Communication Standards provide a comprehensive framework for the design of business communication, particularly in the context of reports, presentations, and dashboards. ... A standardized presentation template would include consistent slide layouts, color schemes, and fonts, making it easier for the audience to ...