Top 60 Examples of Qualitative Research Topics

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Table of contents

  • 1.1 Align your research topic with your field of interest
  • 1.2 Make sure you have all the right research on the topic
  • 1.3 Follow your university guidelines!
  • 2 List of qualitative research topics examples
  • 3 Conclusion

Qualitative research refers to the intuitive and creative analysis of intangible information you can use for writing a top-class college paper. Due to interacting with the data before and after the collection, having the best qualitative research topics is paramount to writing a research assignment that stands above the rest.

These topics can involve gathering key data from the most relevant sources to your assignment topics and are fundamental to your effort to collect first-hand information. Some of the major fields where qualitative research is performed include:

  • Anthropology
  • Political science
  • Business management
  • Social science

The main goal of qualitative research is to help you understand the topic of your assignment by identifying the most important aspects of your topic and gathering enough information to provide an in-depth analysis of the topic at hand and provide the answers to all the related questions. This type of research aims to identify and understand the general lifestyle, issues, and problems to provide solutions to a global problem. Since doing all the research on your own can turn out to be quite daunting, you can always resort to hiring an  affordable research paper writing service  to get professional assistance.

Tips on how to choose good qualitative research topics

Writing a research paper or a college assignment with success solely depends on your ability to choose suitable qualitative research topics. It’s essential to carefully examine and explore the field with all the challenges before you start writing to identify the key factors and aspects of your assignment. Here are a few tips on how to do that to get good research paper ideas.

Align your research topic with your field of interest

Your assignment topic should be something that interests you deeply so that you can completely get into it and make the most out of your efforts. More importantly, your topic should allow you to develop your personal skills and learn new things.

Make sure you have all the right research on the topic

If you choose a topic that has little to no supporting research available, you’ll end up getting stuck. You must properly research the topic before you start writing. This research will also help you shortlist unrelated topics and narrow down your scope so that you can focus on the information that matches your exact needs.

Follow your university guidelines!

Consulting with your professors and going through the assessment guidelines is paramount to writing a top-class paper. Follow your university guidelines to make sure your efforts get approved by your supervisor.

List of qualitative research topics examples

  • Long-term planning methods for better project management
  • How to deal with issues during a project implementation program
  • The best practices for dealing with tight project deadlines
  • Why time management is essential for goal setting
  • Flexibility in management: How to improve decision-making as a manager
  • Top professional techniques for developing management skills
  • Healthcare in low-income societies: How to achieve affordable medical care
  • Dealing with a loss and the process of recovery
  • How to make eco-friendly facemasks
  • Preventing flu during cold seasons: The most effective preventative methods
  • The importance of developing community-based sanitization programs
  • The best practices for quitting alcohol and cigarettes
  • Helping the young manage their obesity: The most effective obesity management strategies
  • Promoting healthcare during COVID-19: Strategies for expanding the health sector
  • Guide to collecting resources for building a centralized community
  • How academic and social practices can help uplift a society
  • Professional practices for building a one-on-one relationship between teachers and students
  • The science behind consumer motivations and appraisals
  • Reshaping the traditional form of virtual ethnography
  • Are homeschooling programs as efficient as they should be?
  • The importance of developing healthy eating habits
  • The best strategies for getting ahead of the prospective market
  • How to track the dynamics of real estate investments
  • How effective are modern newsgathering technologies?
  • Developing introvert behavior and its key effects
  • Can sharing help an individual overcome addictions?
  • Guide to creating a one-people community
  • The most effective methods for dealing with cyberbullying
  • The best way to bringing social equity to patriarchal societies
  • How quarantine prevents the spread of infectious diseases
  • The aging populations and the trends they follow
  • The latest digital media trends
  • Methods for mitigating communicable diseases
  • How governments work on protocol observance
  • Practices for preventing the spread of the coronavirus in crowded places
  • Alleviating pain during childbirth
  • Maternal healthcare in developing countries
  • Can pop music change erratic youth behavior?
  • The best therapies for recovering from brain surgery
  • How alcohol changes normal behavior
  • Depression management among school-going children
  • Strategies for avoiding a viral disease
  • Ways to influence the eating habits of children
  • How and when to engage in sporting activities
  • How low socioeconomic background impacts self-esteem
  • The importance of parenting for shaping children’s morals
  • The impact of poor market completion on supply and demand
  • Do children under four years need preschool education?
  • Single-gender schools vs. mixed schools
  • How the world would benefit from the same education system
  • How virtual reality helps reshape the world
  • The hottest destinations for traveling at the moment
  • How fast does the ozone layer deplete?
  • Is it possible to predict natural disasters before they occur?
  • The effects of digital marketing on modern businesses
  • Physical learning vs. online learning
  • How related are Windows and Apple products?
  • Study cases of bullying in schools
  • The effect of stress on human behavior
  • Patient behavior and the influence of social processes

If you’re looking for the best way to choose some of the most suitable qualitative research paper topics for your college assignment, these 60 topics should help you get ahead of your task and write an engaging paper. All topics above are for your personal education and motivation. If you still need help with your assignment, our professional paper writing services are available 24/7.

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qualitative research topics for business students

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Home » 500+ Business Research Topics

500+ Business Research Topics

Business Research Topics

Business research is an essential component of any successful organization, as it allows companies to make informed decisions based on data-driven insights. Whether it’s market research to identify new opportunities, or analyzing internal processes to improve efficiency, there are a vast array of business research topics that companies can explore. With the constantly evolving business landscape, it’s critical for organizations to stay up-to-date with the latest research trends and best practices to remain competitive. In this post, we’ll explore some of the most compelling business research topics that are currently being studied, providing insights and actionable recommendations for businesses of all sizes.

Business Research Topics

Business Research Topics are as follows:

  • The impact of social media on consumer behavior
  • Strategies for enhancing customer satisfaction in the service industry
  • The effectiveness of mobile marketing campaigns
  • Exploring the factors influencing employee turnover
  • The role of leadership in organizational culture
  • Investigating the relationship between corporate social responsibility and financial performance
  • Assessing the impact of employee engagement on organizational performance
  • The challenges and opportunities of global supply chain management
  • Analyzing the effectiveness of e-commerce platforms
  • Investigating the impact of organizational culture on employee motivation
  • The role of corporate governance in ensuring ethical business practices
  • Examining the impact of digital marketing on brand equity
  • Strategies for managing diversity and inclusion in the workplace
  • Exploring the effects of employee empowerment on job satisfaction
  • The role of innovation in business growth
  • Analyzing the impact of mergers and acquisitions on company performance
  • Investigating the impact of workplace design on employee productivity
  • The challenges and opportunities of international business expansion
  • Strategies for managing talent in the knowledge economy
  • The role of artificial intelligence in transforming business operations
  • Examining the impact of customer loyalty programs on retention and revenue
  • Investigating the relationship between corporate social responsibility and brand reputation
  • The role of emotional intelligence in effective leadership
  • The impact of digital transformation on small and medium-sized enterprises
  • Analyzing the effectiveness of green marketing strategies
  • The role of entrepreneurship in economic development
  • Investigating the impact of employee training and development on organizational performance
  • The challenges and opportunities of omnichannel retailing
  • Examining the impact of organizational change on employee morale and productivity
  • The role of corporate social responsibility in attracting and retaining millennial talent
  • Analyzing the impact of employee motivation on organizational culture
  • Investigating the impact of workplace diversity on team performance
  • The challenges and opportunities of blockchain technology in business operations
  • Strategies for managing cross-functional teams
  • The role of big data analytics in business decision-making
  • Examining the impact of corporate social responsibility on customer loyalty
  • Investigating the relationship between corporate social responsibility and employee engagement
  • The impact of social media marketing on customer engagement and brand loyalty.
  • The effectiveness of AI in improving customer service and satisfaction.
  • The role of entrepreneurship in economic development and job creation.
  • The impact of the gig economy on the labor market.
  • The effects of corporate social responsibility on company profitability.
  • The role of data analytics in predicting consumer behavior and market trends.
  • The effects of globalization on the competitiveness of small businesses.
  • The impact of e-commerce on traditional brick-and-mortar retail.
  • The role of emotional intelligence in leadership and team management.
  • The effects of workplace diversity on employee productivity and satisfaction.
  • The role of corporate culture in employee retention and satisfaction.
  • The impact of employee training and development on company performance.
  • The effectiveness of performance-based pay structures on employee motivation.
  • The impact of sustainability practices on company reputation and profitability.
  • The effects of artificial intelligence on job displacement and the future of work.
  • The role of innovation in the growth and success of small businesses.
  • The impact of government regulations on business operations and profitability.
  • The effects of organizational structure on company performance and efficiency.
  • The role of emotional labor in service industries.
  • The impact of employee empowerment on job satisfaction and retention.
  • The effects of workplace flexibility on employee productivity and well-being.
  • The role of emotional intelligence in negotiation and conflict resolution.
  • The impact of branding on consumer behavior and purchase decisions.
  • The effects of customer experience on brand loyalty and advocacy.
  • The role of storytelling in marketing and advertising.
  • The impact of consumer psychology on pricing strategies and sales.
  • The effects of influencer marketing on consumer behavior and brand loyalty.
  • The role of trust in online transactions and e-commerce.
  • The impact of product design on consumer perception and purchasing decisions.
  • The effects of customer satisfaction on company profitability and growth.
  • The role of social entrepreneurship in addressing societal problems and creating value.
  • The impact of corporate governance on company performance and stakeholder relations.
  • The effects of workplace harassment on employee well-being and company culture.
  • The role of strategic planning in the success of small businesses.
  • The impact of technology on supply chain management and logistics.
  • The effects of customer segmentation on marketing strategies and sales.
  • The role of corporate philanthropy in building brand reputation and loyalty.
  • The impact of intellectual property protection on innovation and creativity.
  • The effects of trade policies on international business operations and profitability.
  • The role of strategic partnerships in business growth and expansion.
  • The impact of digital transformation on organizational structure and operations.
  • The effects of leadership styles on employee motivation and performance.
  • The role of corporate social activism in shaping public opinion and brand reputation.
  • The impact of mergers and acquisitions on company performance and stakeholder value.
  • The effects of workplace automation on job displacement and re-skilling.
  • The role of cross-cultural communication in international business operations.
  • The impact of workplace stress on employee health and productivity.
  • The effects of customer reviews and ratings on online sales and reputation.
  • The role of competitive intelligence in market research and strategy development.
  • The impact of brand identity on consumer trust and loyalty.
  • The impact of organizational structure on innovation and creativity
  • Analyzing the effectiveness of virtual teams in global organizations
  • The role of corporate social responsibility in crisis management
  • The challenges and opportunities of online marketplaces
  • Strategies for managing cultural diversity in multinational corporations
  • The impact of employer branding on employee retention
  • Investigating the impact of corporate social responsibility on investor behavior
  • The role of technology in enhancing customer experience
  • Analyzing the impact of social responsibility initiatives on customer satisfaction
  • Investigating the impact of supply chain disruptions on business performance
  • The role of business ethics in organizational decision-making
  • The challenges and opportunities of artificial intelligence in customer service
  • Strategies for managing employee burnout and stress in the workplace.
  • Impact of social media on consumer behavior and its implications for businesses.
  • The impact of corporate social responsibility on company performance.
  • An analysis of the relationship between employee satisfaction and customer loyalty.
  • The effect of advertising on consumer behavior.
  • A study on the effectiveness of social media marketing in building brand image.
  • The impact of technological innovations on business strategy and operations.
  • The relationship between leadership style and employee motivation.
  • A study of the effects of corporate culture on employee engagement.
  • An analysis of the factors influencing consumer buying behavior.
  • The effectiveness of training and development programs in enhancing employee performance.
  • The impact of global economic factors on business decision-making.
  • The role of organizational communication in achieving business goals.
  • The relationship between customer satisfaction and business success.
  • A study of the challenges and opportunities in international business.
  • The effectiveness of supply chain management in improving business performance.
  • An analysis of the factors influencing customer loyalty in the hospitality industry.
  • The impact of employee turnover on organizational performance.
  • A study of the impact of corporate governance on company performance.
  • The role of innovation in business growth and success.
  • An analysis of the relationship between marketing and sales performance.
  • The effect of organizational structure on employee behavior.
  • A study of the impact of cultural differences on business negotiations.
  • The effectiveness of pricing strategies in increasing sales revenue.
  • The impact of customer service on customer loyalty.
  • A study of the role of human resource management in business success.
  • The impact of e-commerce on traditional brick-and-mortar businesses.
  • An analysis of the relationship between employee empowerment and job satisfaction.
  • The effectiveness of customer relationship management in building brand loyalty.
  • The role of business ethics in corporate decision-making.
  • A study of the impact of digital marketing on consumer behavior.
  • The effect of organizational culture on employee turnover.
  • An analysis of the factors influencing employee engagement in the workplace.
  • The impact of social media on business communication and marketing.
  • A study of the relationship between customer service and customer loyalty in the airline industry.
  • The role of diversity and inclusion in business success.
  • The effectiveness of performance management systems in improving employee performance.
  • The impact of corporate social responsibility on employee engagement.
  • A study of the factors influencing business expansion into new markets.
  • The role of brand identity in customer loyalty and retention.
  • The effectiveness of change management strategies in organizational change.
  • The impact of organizational structure on organizational performance.
  • A study of the impact of technology on the future of work.
  • The relationship between innovation and competitive advantage in the marketplace.
  • The effect of employee training on organizational performance.
  • An analysis of the impact of online reviews on consumer behavior.
  • The role of leadership in shaping organizational culture.
  • The effectiveness of talent management strategies in retaining top talent.
  • The impact of globalization on small and medium-sized enterprises.
  • A study of the relationship between corporate social responsibility and brand reputation.
  • The effectiveness of employee retention strategies in reducing turnover rates.
  • The role of emotional intelligence in leadership and employee engagement.
  • The impact of digital marketing on customer behavior
  • The role of organizational culture in employee engagement and retention
  • The effects of employee training and development on organizational performance
  • The relationship between corporate social responsibility and financial performance
  • The impact of globalization on business strategy
  • The importance of supply chain management in achieving competitive advantage
  • The role of innovation in business growth and sustainability
  • The impact of e-commerce on traditional retail businesses
  • The role of leadership in managing change in organizations
  • The effects of workplace diversity on organizational performance
  • The impact of social media on brand image and reputation
  • The relationship between employee motivation and productivity
  • The role of organizational structure in promoting innovation
  • The effects of customer service on customer loyalty
  • The impact of globalization on small businesses
  • The role of corporate governance in preventing unethical behavior
  • The effects of technology on job design and work organization
  • The relationship between employee satisfaction and turnover
  • The impact of mergers and acquisitions on organizational culture
  • The effects of employee benefits on job satisfaction
  • The impact of cultural differences on international business negotiations
  • The role of strategic planning in organizational success
  • The effects of organizational change on employee stress and burnout
  • The impact of business ethics on customer trust and loyalty
  • The role of human resource management in achieving competitive advantage
  • The effects of outsourcing on organizational performance
  • The impact of diversity and inclusion on team performance
  • The role of corporate social responsibility in brand differentiation
  • The effects of leadership style on organizational culture
  • The Impact of Digital Marketing on Brand Equity: A Study of E-commerce Businesses
  • Investigating the Relationship between Employee Engagement and Organizational Performance
  • Analyzing the Effects of Corporate Social Responsibility on Customer Loyalty and Firm Performance
  • An Empirical Study of the Factors Affecting Entrepreneurial Success in the Technology Sector
  • The Influence of Organizational Culture on Employee Motivation and Job Satisfaction: A Case Study of a Service Industry
  • Investigating the Impact of Organizational Change on Employee Resistance: A Comparative Study of Two Organizations
  • An Exploration of the Impact of Artificial Intelligence on Supply Chain Management
  • Examining the Relationship between Leadership Styles and Employee Creativity in Innovative Organizations
  • Investigating the Effectiveness of Performance Appraisal Systems in Improving Employee Performance
  • Analyzing the Role of Emotional Intelligence in Leadership Effectiveness: A Study of Senior Managers
  • The Impact of Transformational Leadership on Employee Motivation and Job Satisfaction in the Healthcare Sector
  • Evaluating the Effectiveness of Talent Management Strategies in Enhancing Organizational Performance
  • A Study of the Effects of Customer Relationship Management on Customer Retention and Loyalty
  • Investigating the Impact of Corporate Governance on Firm Performance: Evidence from Emerging Markets
  • The Relationship between Intellectual Capital and Firm Performance: A Case Study of Technology Firms
  • Analyzing the Effectiveness of Diversity Management in Improving Organizational Performance
  • The Impact of Internationalization on the Performance of Small and Medium-sized Enterprises: A Comparative Study of Developed and Developing Countries
  • Examining the Relationship between Corporate Social Responsibility and Financial Performance: A Study of Listed Firms
  • Investigating the Influence of Entrepreneurial Orientation on Firm Performance in Emerging Markets
  • Analyzing the Impact of E-commerce on Traditional Retail Business Models: A Study of Brick-and-Mortar Stores
  • The Effect of Corporate Reputation on Customer Loyalty and Firm Performance: A Study of the Banking Sector
  • Investigating the Factors Affecting Consumer Adoption of Mobile Payment Systems
  • The Role of Corporate Social Responsibility in Attracting and Retaining Millennial Employees
  • Analyzing the Impact of Social Media Marketing on Brand Awareness and Consumer Purchase Intentions
  • A Study of the Effects of Employee Training and Development on Job Performance
  • Investigating the Relationship between Corporate Culture and Employee Turnover: A Study of Multinational Companies
  • The Impact of Business Process Reengineering on Organizational Performance: A Study of Service Industries
  • An Empirical Study of the Factors Affecting Internationalization Strategies of Small and Medium-sized Enterprises
  • The Effect of Strategic Human Resource Management on Firm Performance: A Study of Manufacturing Firms
  • Investigating the Influence of Leadership on Organizational Culture: A Comparative Study of Two Organizations
  • The Impact of Technology Adoption on Organizational Productivity: A Study of the Healthcare Sector
  • Analyzing the Effects of Brand Personality on Consumer Purchase Intentions: A Study of Luxury Brands
  • The Relationship between Corporate Social Responsibility and Customer Perceptions of Product Quality: A Study of the Food and Beverage Industry
  • Investigating the Effectiveness of Performance Management Systems in Improving Employee Performance: A Study of a Public Sector Organization
  • The Impact of Business Ethics on Firm Performance: A Study of the Banking Industry
  • Examining the Relationship between Employee Engagement and Customer Satisfaction in the Service Industry
  • Investigating the Influence of Entrepreneurial Networking on Firm Performance: A Study of Small and Medium-sized Enterprises
  • The Effect of Corporate Social Responsibility on Employee Retention: A Study of High-tech Firms
  • The impact of workplace communication on employee engagement
  • The role of customer feedback in improving service quality
  • The effects of employee empowerment on job satisfaction
  • The impact of innovation on customer satisfaction
  • The role of knowledge management in organizational learning
  • The effects of product innovation on market share
  • The impact of business location on customer behavior
  • The role of financial management in business success
  • The effects of corporate social responsibility on employee engagement
  • The impact of cultural intelligence on cross-cultural communication
  • The role of social media in crisis management
  • The effects of corporate branding on customer loyalty
  • The impact of globalization on consumer behavior
  • The role of emotional intelligence in leadership effectiveness
  • The effects of employee involvement in decision-making on job satisfaction
  • The impact of business strategy on market share
  • The role of corporate culture in promoting ethical behavior
  • The effects of corporate social responsibility on investor behavior
  • The impact of sustainability on brand image and reputation
  • The role of corporate social responsibility in reducing carbon emissions.
  • The effectiveness of loyalty programs on customer retention
  • The benefits of remote work for employee productivity
  • The impact of environmental sustainability on consumer purchasing decisions
  • The role of brand identity in consumer loyalty
  • The relationship between employee satisfaction and customer satisfaction
  • The impact of e-commerce on traditional brick-and-mortar stores
  • The effectiveness of online advertising on consumer behavior
  • The impact of leadership styles on employee motivation
  • The role of corporate social responsibility in brand perception
  • The impact of workplace diversity on organizational performance
  • The effectiveness of gamification in employee training programs
  • The impact of pricing strategies on consumer behavior
  • The effectiveness of mobile marketing on consumer engagement
  • The impact of emotional intelligence on leadership effectiveness
  • The role of customer service in consumer loyalty
  • The impact of technology on supply chain management
  • The effectiveness of employee training programs on job performance
  • The impact of culture on consumer behavior
  • The effectiveness of performance appraisal systems on employee motivation
  • The impact of social responsibility on organizational performance
  • The role of innovation in business success
  • The impact of ethical leadership on organizational culture
  • The effectiveness of cross-functional teams in project management
  • The impact of government regulations on business operations
  • The role of strategic planning in business growth
  • The impact of emotional intelligence on team dynamics
  • The effectiveness of supply chain management on customer satisfaction
  • The impact of workplace culture on employee satisfaction
  • The role of employee engagement in organizational success
  • The impact of globalization on organizational culture
  • The effectiveness of virtual teams in project management
  • The impact of employee turnover on organizational performance
  • The role of corporate social responsibility in talent acquisition
  • The impact of technology on employee training and development
  • The effectiveness of knowledge management on organizational learning
  • The impact of organizational structure on employee motivation
  • The role of innovation in organizational change
  • The impact of cultural intelligence on global business operations
  • The effectiveness of marketing strategies on brand perception
  • The impact of change management on organizational culture
  • The role of leadership in organizational transformation
  • The impact of employee empowerment on job satisfaction
  • The effectiveness of project management methodologies on project success
  • The impact of workplace communication on team performance
  • The role of emotional intelligence in conflict resolution
  • The impact of employee motivation on job performance
  • The effectiveness of diversity and inclusion initiatives on organizational performance.
  • The impact of social media on consumer behavior and buying decisions
  • The role of diversity and inclusion in corporate culture and its effects on employee retention and productivity
  • The effectiveness of remote work policies on job satisfaction and work-life balance
  • The impact of customer experience on brand loyalty and revenue growth
  • The effects of environmental sustainability practices on corporate reputation and financial performance
  • The role of corporate social responsibility in consumer purchasing decisions
  • The effectiveness of leadership styles on team performance and productivity
  • The effects of employee motivation on job performance and turnover
  • The impact of technology on supply chain management and logistics efficiency
  • The role of emotional intelligence in effective leadership and team dynamics
  • The impact of artificial intelligence and automation on job displacement and workforce trends
  • The effects of brand image on consumer perception and purchasing decisions
  • The role of corporate culture in promoting innovation and creativity
  • The impact of e-commerce on traditional brick-and-mortar retail businesses
  • The effects of corporate governance on financial reporting and transparency
  • The effectiveness of performance-based compensation on employee motivation and productivity
  • The impact of online reviews and ratings on consumer trust and brand reputation
  • The effects of workplace diversity on innovation and creativity
  • The impact of mobile technology on marketing strategies and consumer behavior
  • The role of emotional intelligence in customer service and satisfaction
  • The effects of corporate reputation on financial performance and stakeholder trust
  • The impact of artificial intelligence on customer service and support
  • The role of organizational culture in promoting ethical behavior and decision-making
  • The effects of corporate social responsibility on employee engagement and satisfaction
  • The impact of employee turnover on organizational performance and profitability
  • The role of customer satisfaction in promoting brand loyalty and advocacy
  • The effects of workplace flexibility on employee morale and productivity
  • The impact of employee wellness programs on absenteeism and healthcare costs
  • The role of data analytics in business decision-making and strategy formulation
  • The effects of brand personality on consumer behavior and perception
  • The impact of social media marketing on brand awareness and customer engagement
  • The role of organizational justice in promoting employee satisfaction and retention
  • The effects of corporate branding on employee motivation and loyalty
  • The impact of online advertising on consumer behavior and purchasing decisions
  • The role of corporate entrepreneurship in promoting innovation and growth
  • The effects of cultural intelligence on cross-cultural communication and business success
  • The impact of workplace diversity on customer satisfaction and loyalty
  • The role of ethical leadership in promoting employee trust and commitment
  • The effects of job stress on employee health and well-being
  • The impact of supply chain disruptions on business operations and financial performance
  • The role of organizational learning in promoting continuous improvement and innovation
  • The effects of employee engagement on customer satisfaction and loyalty
  • The impact of brand extensions on brand equity and consumer behavior
  • The role of strategic alliances in promoting business growth and competitiveness
  • The effects of corporate transparency on stakeholder trust and loyalty
  • The impact of digital transformation on business models and competitiveness
  • The role of business ethics in promoting corporate social responsibility and sustainability
  • The effects of employee empowerment on job satisfaction and organizational performance.
  • The role of corporate governance in mitigating unethical behavior in multinational corporations.
  • The effects of cultural diversity on team performance in multinational corporations.
  • The impact of corporate social responsibility on consumer loyalty and brand reputation.
  • The relationship between organizational culture and employee engagement in service industries.
  • The impact of globalization on the competitiveness of small and medium enterprises (SMEs).
  • The effectiveness of performance-based pay systems on employee motivation and productivity.
  • The relationship between innovation and corporate performance in the pharmaceutical industry.
  • The impact of digital marketing on the traditional marketing mix.
  • The role of emotional intelligence in leadership effectiveness in cross-cultural teams.
  • The relationship between corporate social responsibility and financial performance in the banking sector.
  • The impact of diversity management on employee satisfaction and retention in multinational corporations.
  • The relationship between leadership style and organizational culture in family-owned businesses.
  • The impact of e-commerce on supply chain management.
  • The effectiveness of training and development programs on employee performance in the retail sector.
  • The impact of global economic trends on strategic decision-making in multinational corporations.
  • The relationship between ethical leadership and employee job satisfaction in the healthcare industry.
  • The impact of employee empowerment on organizational performance in the manufacturing sector.
  • The relationship between corporate social responsibility and employee well-being in the hospitality industry.
  • The impact of artificial intelligence on customer service in the banking industry.
  • The relationship between emotional intelligence and employee creativity in the technology industry.
  • The impact of big data analytics on customer relationship management in the telecommunications industry.
  • The relationship between organizational culture and innovation in the automotive industry.
  • The impact of internationalization on the performance of SMEs in emerging markets.
  • The effectiveness of performance appraisal systems on employee motivation and retention in the public sector.
  • The relationship between diversity management and innovation in the pharmaceutical industry.
  • The impact of social entrepreneurship on economic development in developing countries.
  • The relationship between transformational leadership and organizational change in the energy sector.
  • The impact of online customer reviews on brand reputation in the hospitality industry.
  • The effectiveness of leadership development programs on employee engagement in the finance industry.
  • The relationship between corporate social responsibility and employee turnover in the retail sector.
  • The impact of artificial intelligence on the recruitment and selection process in the technology industry.
  • The relationship between organizational culture and employee creativity in the fashion industry.
  • The impact of digital transformation on business models in the insurance industry.
  • The relationship between employee engagement and customer satisfaction in the service industry.
  • The impact of mergers and acquisitions on organizational culture and employee morale.
  • The effectiveness of knowledge management systems on organizational performance in the consulting industry.
  • The impact of social media marketing on brand loyalty in the food and beverage industry.
  • The relationship between emotional intelligence and customer satisfaction in the airline industry.
  • The impact of blockchain technology on supply chain management in the logistics industry.
  • The relationship between corporate social responsibility and employee engagement in the technology industry.
  • The impact of digitalization on talent management practices in the hospitality industry.
  • The effectiveness of reward and recognition programs on employee motivation in the manufacturing industry.
  • The impact of industry 4.0 on organizational structure and culture in the aerospace industry.
  • The relationship between leadership style and team performance in the construction industry.
  • The impact of artificial intelligence on financial forecasting and decision-making in the banking sector.
  • The relationship between corporate social responsibility and customer loyalty in the automotive industry.
  • The impact of virtual teams on employee communication and collaboration in the pharmaceutical industry.
  • The impact of remote work on employee productivity and job satisfaction
  • The effects of social media marketing on customer engagement and brand loyalty
  • The role of artificial intelligence in streamlining supply chain management
  • The effectiveness of employee training and development programs on organizational performance
  • The impact of diversity and inclusion initiatives on organizational culture and employee satisfaction
  • The role of corporate social responsibility in enhancing brand reputation and customer loyalty
  • The effects of e-commerce on small businesses and local economies
  • The impact of big data analytics on marketing strategies and customer insights
  • The effects of employee empowerment on organizational innovation and performance
  • The impact of globalization on the hospitality industry
  • The effects of corporate governance on organizational performance and financial outcomes
  • The role of customer satisfaction in driving business growth and profitability
  • The impact of artificial intelligence on financial forecasting and risk management
  • The effects of corporate culture on employee engagement and retention
  • The role of green marketing in promoting environmental sustainability and brand reputation
  • The impact of digital transformation on the retail industry
  • The effects of employee motivation on job performance and organizational productivity
  • The role of customer experience in enhancing brand loyalty and advocacy
  • The impact of international trade agreements on global business practices
  • The effects of artificial intelligence on customer service and support
  • The role of organizational communication in facilitating teamwork and collaboration
  • The impact of corporate social responsibility on employee motivation and retention
  • The effects of global economic instability on business decision-making
  • The role of leadership styles in organizational change management
  • The impact of social media influencers on consumer behavior and purchasing decisions
  • The effects of employee well-being on organizational productivity and profitability
  • The role of innovation in driving business growth and competitive advantage
  • The impact of digital marketing on consumer behavior and brand perception
  • The role of strategic planning in organizational success and sustainability
  • The impact of e-commerce on consumer privacy and data security
  • The effects of corporate reputation on customer acquisition and retention
  • The role of diversity and inclusion in organizational creativity and innovation
  • The impact of artificial intelligence on customer relationship management
  • The effects of customer feedback on product development and innovation
  • The role of employee job satisfaction in reducing turnover and absenteeism
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Business research is an essential aspect of the modern corporate world. The ability to understand the latest trends, consumer behavior, and market dynamics is crucial for any firm looking to stay competitive. With this in mind, we've compiled a list of 250 business research topics that can serve as an inspiration for your next paper. From the impact of technology on the workforce to the rise of sustainable firm practices, these research topics in business cover a wide range of subjects that are relevant to today's business climate. Whether you're a student or a researcher, this list of topics related to business is sure to provide you with ideas for your next work or thesis. Stay with our business essay writing service to discover amazing ideas.

What Are Business Research Topics?

Business research topics are areas of study that pertain to the various aspects of running an organization, such as marketing, management, finance, as well as operations. These topics can cover a wide range of subjects. They also focus on specific industries or geographic regions. Business related topics can be studied using various methods, such as quantitative or qualitative ones.It is important to note that business topics for a research paper are frequently evolving and adapting to the current business environment, which makes them very dynamic. As a crucial part of the corporate world, they provide insights and understanding of various aspects of such an environment. These insights can help firms make informed decisions, develop new strategies, and stay competitive in the marketplace.

Characteristics of Good Business Research Topics

There are several characteristics that make business research paper topics good. Here are a few examples:

  • Relevance The chosen topic should be relevant to the present business environment. Therefore, it seeks to solve issues that are essential to both researchers and practitioners.
  • Feasibility Good research topics in business should be feasible to research. It means that there are readily available resources and information necessary for the project.
  • Significance: the topic should have practical implications for practitioners and companies.
  • Clarity It must be specific and clearly defined.
  • Originality It should contribute new perspectives or insights to the existing body of knowledge.

All of these characteristics together will make a good research topic, one that is valuable, informative, and useful for the corporate industry.

How to Choose a Business Topic for Research?

When writing your research, you should get your foundation right, which starts with choosing a good business related topic. Here are the steps you can use to select a business topic for research:

  • Identify your research area Find out the broad area of enterprise that you want to focus on.
  • Review the literature Conduct a literature review to identify current research trends, gaps, and issues in your chosen area.
  • Narrow down your focus Based on the literature review, narrow down your focus to a specific topic that is relevant, feasible, and original.
  • Assess feasibility Consider the time frame, resources, and data availability for the topic. Make sure that you have access to the necessary data and materials to conduct the research.
  • Finalize the topic Choose a topic that aligns with your interests and that you are passionate about. This will make the research process more enjoyable.
  • Consult with experts Seek advice from professionals in the field to get feedback on your topic and to make sure that it is relevant.

Business Research Topics List

A well-curated business research paper topics list can help researchers identify current trends, gaps in the literature, and emerging issues in the field. Here are some top business topics that are very useful.

  • How sustainable business practices affect a company’s financial performance.
  • Blockchain technology’s role in business.
  • Effects of the COVID-19 pandemic on global supply chain management.
  • Impact of fintech on traditional financial institutions.
  • How digital transformation affects organizational culture.
  • Consequences of social media marketing for customer engagement.
  • Data analytics’ role in company performance and decision-making.
  • Impact of the gig economy on traditional employment model.
  • Abuse experienced by women in the workplace.
  • Revolution of firm operations and strategy due to artificial intelligence.

Interesting Business Topics for a Research Paper

We’ve compiled an interesting business topic list that can be helpful in your work. Before choosing research topics on business, you should understand the requirements, then select one that matches your interest from the list below.

  • Growth in tourism and its impact on the economy.
  • Limitations of global sanctions.
  • Determinants of consumer behavior.
  • Current changes in global labor unions.
  • History of economic thoughts.
  • Exploring trade embargo.
  • Comparative analysis of property rights.
  • Ways to maximize product profits.
  • Differences between tax bracket rates and fixed tax rate.
  • Factors to consider when choosing countries to invest in.
  • Relevant leadership styles for family-owned organizations.
  • Ways in which an organization can enter a foreign market.
  • Challenges of remote employment.
  • Advantages of franchising for the franchisee.
  • Languages used in international ventures.

These are just a few examples of the many topics that can be explored through research. The goal is to gain a deeper understanding of the factors that influence organizational performance and to develop strategies for addressing any challenges that arise.

Easy Business Research Paper Topics

Business research is an important aspect of understanding various factors that drive organizational success. However, some business research topics can be complex and time-consuming to investigate. Here are 15 great research paper business topics that may be researched quickly.

  • Storytelling’s role in marketing.
  • Impact of online communication tools on team productivity.
  • COVID-19 pandemic’s impacts on consumer buying behavior.
  • How virtual meetings enhance team collaboration.
  • Workplace diversity and employee satisfaction.
  • Telecommunications effects on employee morale.
  • Artificial intelligence’s role in personalization of marketing efforts.
  • Impact of gamification on employee training.
  • Green initiative’s impact on customer loyalty.
  • How branding affects consumer purchasing power.
  • How does mobile technology enhance customer service?
  • Customer reviews’ role in enhancing online sales.
  • How digital marketing drives sales for small businesses.
  • Importance of flexible working hours for employee productivity.
  • Characteristics of monopolistic markets.

>> View more: Marketing Research Topics

Unique Business Research Topics

Business paper topics listed below are unique and challenging in the sense that they offer new perspectives and angles on the research, and they are not widely studied. It's also important to note that this category of research topic about business can cover ideas in any sector related to corporate world.

  • Virtual reality’s role in enhancing customer experience in luxury retail.
  • Artificial intelligence and human resources recruitment.
  • Using virtual and augmented reality in real estate.
  • LMS software for small businesses .
  • Greenwashing’s effect on consumer purchasing behavior.
  • Applying Internet of Things in predictive maintenance.
  • Virtual reality’s application in team building.
  • How mindfulness practices impact decision-making and productivity.
  • Application of augmented reality in e-commerce and retail.
  • Using blockchain technology in supply chain management.
  • Barriers to entering monopolistic markets.
  • How chatbots lead to employee satisfaction.
  • Emotional intelligence’s impact on effectiveness of leadership.
  • Impact of AI-generated content on company sales.
  • Effective advertising techniques for SMEs.

Popular Business Research Topics

Some business research paper topics are widely popular among researchers as well as practitioners as they are considered to be of current interest and relevance. These topics are popular since they are often studied to understand the current trends and challenges in the industry. Here are 15 popular business related research topics.

  • The current political and economic changes in America.
  • What causes changes in stock market.
  • Machine learning in the HR industry .
  • History of global trade.
  • Opportunities and challenges of globalization.
  • How to be successful in real estate industry.
  • How does corporate culture affect organizational performance?
  • Current corporate trends in the US.
  • Importance of a healthy work environment.
  • Ways to increase brand awareness.
  • Negotiation’s role in organizational change.
  • How SMEs affect the country’s economy.
  • Relationship between culture and company performance.
  • Initiatives to protect small and medium enterprises.
  • COVID-19 effects on economic performance of companies.

Controversial Business Research Topics

There are some research topics related to business that are controversial and can challenge widely held beliefs or societal norms. We’ve created a list of controversial business topic ideas below. You can choose any that interests you.

  • Automation’s impact on job displacement.
  • Corporate social responsibility’s role in addressing social issues.
  • Income inequality’s effects on firm performance.
  • Influence of Artificial Intelligence on privacy and ethical concerns.
  • Big data’s role in decision-making and potential biases.
  • Multinational companies’ impact on developing countries.
  • Sharing economy’s consequences on traditional industries and regulations.
  • Using blockchain technology in financial privacy and security.
  • How companies can be responsible for political lobbying.
  • Cannabis industry’s role in Canada’s economic development.
  • Ethical implication of AI in corporate world.
  • How surveillance affects employee privacy.
  • Effects of automation on the future of work.
  • Digital currency’s role in financial inclusion.
  • Social media’s impact on political polarization.

Business Research Proposal Topics

Whether you are an investor or a customer at a local grocery store, everyone is involved in some form of venture that prompts them to develop business research proposal ideas. Students in different academic levels may also be required to write a proposal before their research. Below are some business proposal topics to research that can help you explore your ideas.

  • Reducing workplace stress using virtual reality.
  • AI's potential impact on organizations venturing in healthcare.
  • How the current digital revolution has affected the corporate world.
  • Importance of video surveillance to organizations.
  • Potential solutions that private firms can implement to be economically secure.
  • Reasons why low self-esteem is detrimental at workplace.
  • Small independent organizations: lifelines in a world of giant franchises.
  • Solutions to the world's joblessness problem and how to implement them.
  • How workers’ motivation affects productivity.
  • A social problem: how altering consumer behavior affects retail sales.
  • Factors that determine the length of paternity leave given to employees.
  • The present-day world's environmental problems and their implications for business management.
  • Importance of leadership abilities in maintaining authority.
  • A methodical survey of investment approaches in real estate industry.
  • Comparing direct marketing with other types of advertisement .

Business Research Paper Topics for Students

Research topic ideas for business students can cover a wide range of areas, including management, marketing, finance, and operations. These themes are meant to be used as inspiration for students to conduct research on the business field and can be tailored to meet the specific requirements of the assignment. Research paper topics related to business may also be chosen from areas of interest such as customer service, digital marketing, e-commerce, and green business practices.

Business Research Topics for College Students

Business topics for college students provide an opportunity to conduct research and gain a deeper understanding of the various factors that drive organizational success. Here are 15 potential business topics to write about.

  • Ways to ensure diversity in the workplace.
  • Virtual and augmented reality’s role in enhancing customer experience.
  • Effectiveness of various quality leadership styles in different industries.
  • Corporate governance’s impact on organizational performance.
  • Digitalization and its influence on the news industry.
  • Effectiveness of Artificial Intelligence in personalization of marketing efforts.
  • How virtual teams affect productivity and communication of employees in an organization.
  • How does the sharing economy affect traditional industries and regulations?
  • Ways in which privacy concerns influence consumer purchase behavior.
  • How the Internet of Things impacts supply chain management.
  • Digital currency’s role in financial inclusion and inequality.
  • Different insurance forms for a company.
  • Benefits of personalizing a firm website.
  • The future of virtual reality in organizations.
  • How greenwashing affects consumer purchasing behavior.

Business Research Topics for MBA Students

Business research project topics cover a wide range of areas and can be tailored to meet the specific requirements of the assignment or the student's area of interest. These topics are also relevant to the current business environment and can provide MBA students with a chance to explore the various challenges and opportunities that companies face today. Highlighted below is a list of business research paper ideas that you can consider.

  • Digitalization’s impact on the financial industry and its regulation.
  • Artificial Intelligence’s role in the healthcare industry.
  • How corporate social responsibility affects financial performance and reputation.
  • E-commerce’s effect on brick-and-mortar retail firms.
  • Big data’s role in marketing.
  • COVID-19 pandemic on global trade and investment.
  • Importance of time management in an organization.
  • Using virtual and augmented reality in real estate and construction.
  • Digital transformation’s impact on the public sector and government.
  • Applying blockchain technology in logistics and transportation.
  • What are the sustainable firm practices that an organization should adopt?
  • How social media affects consumer behavior and decision-making.
  • Digital marketing’s role in the B2B industry.
  • Artificial Intelligence’s impact on human resources management.
  • The impact of political and economic changes on renewable energy.

Research Topics on Business in Different Fields

Business research topics cover various industries and sectors, including finance, healthcare, marketing, as well as logistics. They can provide insight into the different business challenges and opportunities that different industries face today. Researchers dive deeper into specific fields to understand how business practices and strategies differ, as well as how they can be improved. These research business ideas can also be tailored to match the specific requirements of the assignment or the student's area of interest.

International Business Research Paper Topics

International business topics for research can encompass various aspects of cross-border trade as well as investment, including market entry strategies, cultural differences, and global supply chain management. Listed here are 15 potential research paper topics on international business.

  • How cultural differences affect international business negotiations.
  • An examination of the challenges and opportunities of international franchising.
  • The impact of currency fluctuations on international business performance.
  • Different forms of international business ownership.
  • Role of international trade agreements and their impact on companies.
  • Brexit’s impact on international business .
  • Corporate social responsibility and its effect on international business reputation.
  • Impact of language barriers on international business communication.
  • How international organizations promote sustainable development.
  • Most effective market entry strategies for emerging markets.
  • Political and economic instability’s role in international trade.
  • Role of technology in facilitating cross-border e-commerce.
  • Impact of international enterprise on host-country workers.
  • Influence of international ventures on environmental sustainability.
  • International business’ influence on local cultures and traditions.

Business Law Topics for a Research Paper

Business law research paper topic ideas can encompass various legal issues that organizations face, including contract law, intellectual property law, and corporate governance. Here are 15 potential research paper topics for business law class.

  • Effectiveness of different forms of alternative dispute resolution in business disputes.
  • Consumer protection laws.
  • Challenges and opportunities of cross-border litigation in international business.
  • The effects of corporate governance on organizational performance and accountability.
  • Securities laws on initial public offerings and capital raising.
  • The role of intellectual property law in protecting innovation and creativity in the digital age.
  • Challenges and opportunities of merger and acquisition regulation.
  • The impact of labor laws on human resources management and recruitment.
  • Effectiveness of different forms of corporate social responsibility in addressing social and environmental issues.
  • The role of competition law in promoting fair competition and protecting consumer welfare.
  • Limitations of international trade law and its impact on firms.
  • Data privacy laws on company operations and decision-making.
  • Contract law on e-commerce and online business.
  • The role of property law in real estate and construction enterprises.
  • Limitations and opportunities of corporate governance in family-owned firms.

Research Topics in Business Administration

Business administration research topics can encompass various aspects of organizational management, including leadership, strategy, and operations. They are also relevant to the current business environment and provide an opportunity to explore challenges that companies face in the field of business administration. We’ve compiled a list of business administration topics for a research paper that can be helpful to you.

  • Effective leadership styles for different types of organizations.
  • The impact of organizational culture on employee engagement and performance.
  • Opportunities and limitations of virtual teams and remote work.
  • The effects of innovation management on organizational performance.
  • Digitalization’s impact on organizational structure and processes.
  • The role of project management in driving organizational success.
  • Reasons to implement mergers and acquisitions.
  • The impact of corporate social responsibility on organizational reputation and brand image.
  • Automation and machine learning influence organizational processes and decision-making.
  • Human resources management’s role in promoting a healthy and inclusive work environment.
  • Limitations of international expansion.
  • The impact of data analytics and big data on organizational decision-making and performance.
  • Effectiveness of different organizational change management forms.
  • Operations management’s role in driving efficiency and productivity.
  • Sustainable firm practices and their impact on organizational performance.

Business Management Research Topics

Are you specialized in management and looking for related business management research paper topics? This article lists business report topics below that can be useful to you.

  • Applying artificial intelligence in business management.
  • Gig economy and its impact on workforce management.
  • Innovative Human Resource practices to improve employee resilience during the COVID-19 pandemic.
  • Ways to promote sustainable development in an organization.
  • How virtual reality impacts human behavior and well-being.
  • The use of technology in strategic management.
  • Gender disparity and discrimination in wages.
  • Strategies to encourage more women leaders in organizations.
  • Team building strategies.
  • Connection between labor productivity and salary.
  • Enhancing employee retention rate.
  • Conflict management in a company.
  • Ways to motivate employees.
  • Social media’s impact on business.
  • How do you ensure diversity in leadership?

These topics cover a wide range of areas and can be tailored to meet the specific requirements of the assignment or the student's area of interest. They provide insight into the field of business management and can help equip you with necessary skills needed in that study area.

Business Ethics Topics for a Research Paper

Business ethics research paper topics can encompass various issues related to moral and ethical principles in the business world, such as corporate social responsibility, diversity and inclusion, and integrity in decision-making. Highlighted below are topics for a business ethics essay or paper that you can consider.

  • Corporate social responsibility and consumer trust.
  • Forms of corruption in private sector organizations.
  • Ways to promote sustainable development.
  • Diversity and inclusion policies.
  • How corporate governance impacts organizational integrity.
  • Forms of whistle-blower protection.
  • Organization’s role in addressing social and environmental issues.
  • Challenges of implementing a code of conduct.
  • Ways to enhance organizational reputation and brand image.
  • Different forms of corporate social responsibility reporting.
  • Principles of ethical management.
  • The impact of ethics on employee engagement and motivation.
  • How to address issues of social and environmental justice.
  • Business ethics’ impact on the financial performance of a company.
  • How do companies address human rights issues?

Business Communication Research Topics

The success of a business depends significantly on the communication between stakeholders. Business communication topics can include different aspects within and between organizations, including cross-cultural, digital, and crisis communication. If you want to study it, here are some business research topics ideas to consider.

  • Essential digital tools used in business communication.
  • Forms of multimedia communication in organizations.
  • Communication’s role in promoting a healthy and inclusive work environment.
  • Cross-functional communication in organizations.
  • Communication technology’s impact on networking and relationship building.
  • Forms of internal communication in different industries.
  • How communication promotes transparency and trust.
  • Ways of communicating during mergers and acquisitions.
  • How communication technology impacts the financial industry .
  • Nonverbal communication in firm interactions.
  • Using social media in organizational communication.
  • Enhancing team dynamics and collaboration through communication.
  • Crisis communication in the digital age.
  • Language barriers in international organizations.
  • Intergenerational communication in the workplace.

>> View more: Communication Research Paper Topics

Business Speech Research Topics

Research topics in business include various aspects of oral communication in the corporate world, such as public speaking, presentations, as well as pitch deliveries. Do you have a speech that you want to deliver related to enterprise and still not sure of the topic to choose? Here are general business research topic ideas you can use.

  • Types of corporate crimes you should look out for as our employees.
  • Never be afraid of your competitors.
  • How to deliberately think and plan for your success.
  • Moving your company a generation ahead.
  • How to ensure effective leadership in your company.
  • How to reward your employees.
  • Ways to motivate your employees.
  • Encouraging innovation in your firm.
  • Why should everyone have a business plan before starting one?
  • How we can deal with breach of contract.
  • Types of insurance cover we should consider for a company.
  • Ways to improve our company’s reputation in public.
  • How to write effective business letters.
  • Why we should actively participate in corporate social responsibilities.
  • How to increase our sales.

Business Debate Research Topics

Business research questions for debate involve various aspects of public discourse as well as arguments in the corporate world, such as ethical dilemmas, industry trends, and policy decisions. These themes can provide an opportunity to explore different perspectives and arguments on a particular issue and to evaluate their strengths as well as weaknesses. Some of the debatable business research project ideas include the following:

  • Is investing in stocks like taking a chance on the lottery?
  • Do you think cryptocurrencies should power the corporate world?
  • Is it true that men account for more successful company owners?
  • Do women fare better than men in the corporate world?
  • When it comes to commerce, how trustworthy are cryptocurrencies, and how does advertising them increase their customer base?
  • Are corporations with a global reach causing more harm than good?
  • If a company invests in advertisements, do they see a return on its investment?
  • Do jobs in cooperation constitute a new form of slavery?
  • Should it be possible to blend politics with corporations?
  • Do you think getting an MBA is worth the cost?
  • Does technology make people less productive?
  • Are companies overlooking the issue of cybersecurity?
  • Has the introduction of emails improved communication within companies?
  • Is artificial intelligence bad for the corporate world?
  • Unlike theft, infringing on copyright does not deprive the victim of the original product.

>> Read more: Political Science Research Questions

Bottom Line on Business Research Paper Topics

There are numerous categories of topics for business research paper. The chosen topic should be a reflection of your expertise. Before deciding on the research paper topic about business to write on, you must first establish your specialty besides ensuring you have the necessary facts as well as resources. Provided in this article are 250 business research ideas. Feel free to choose from any category depending on your area of interest. Don't forget to proofread as well as modify your final paper several times before submission. All the best! Just in case you need to conduct a study in another field, remember that we have a huge arsenal of topics in various disciplines. From psychology research topics to sociology research paper topics , you can spot any title idea for an A-grade work.

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The Top 10 Most Interesting Business Research Topics

Interesting and relevant business research topics are vital for students pursuing an MBA or an undergraduate degree in business . Aside from helping you get excellent grades in school, they can help you understand business problems and come up with solutions to vital business research questions.

Choosing a single business research paper topic can be daunting. There are tons of exciting topics to choose from. This article provides several examples of business research paper topics that can inspire your next paper or research project.

Find your bootcamp match

What makes a strong business research topic.

A strong business research paper topic is clear, concise, well-phrased, and easy to understand. It is devoid of unnecessary jargon and may contain relevant business terms and widely known abbreviations. It also lays the foundation for the entire paper, summarizing the scope and aim of the business research project.

Tips for Choosing a Business Research Topic

  • Brainstorm: When choosing a research topic, begin by brainstorming topics that strike your interest or that you have substantial knowledge about. Make a list of ideas as you go.
  • Consider keywords and hot topics: Think about trends and hot topics in your field and academic network. Skimming the table of contents in a recently published business journal can be very helpful in this regard.
  • Research: Next, read up on your keywords to help you form possible topics for your research paper. Conduct a literature review to see what other researchers have discovered and how your research can add to the existing body of knowledge.
  • Sort your ideas: After your preliminary research, take your ideas and sort them into categories. For instance, keep topics on business law separate from international business topics.
  • Narrow down: Finally, narrow down your options. At this stage, consider the cost of running the project, your level of expertise, your interest, and the availability of research materials. Eventually, you’ll arrive at a single ideal research topic.

What’s the Difference Between a Research Topic and a Research Question?

A research topic is a subject that forms the foundation of your research paper—for example, the impact of gender discrimination. Your topic scope here may be fairly broad.

By contrast, a research question articulates a specific problem that your research aims to solve. Answering research questions should be the objective of your study or thesis. One example of a strong research question is “How do cultural contexts affect the impact of gender discrimination in privately owned companies?”

How to Create Strong Business Research Questions

Creating strong business research questions follows the same rules as choosing strong business research topics. However, this time you have to ask the following questions: how, why, and who? Research questions should relate to your topic of study. They should be clear, straightforward, and answerable.

Top 10 Business Research Paper Topics

1. frameworks for better customer privacy protection, information security, and data utilization.

Privacy is a common issue for customers and businesses in this data-driven age. The World Bank’s Data Protection and Privacy Policy laws ensure that companies comply with business ethics and best practices when handling customer data. What are some strategies that businesses employ to ensure proper data handling?

2. Modern Methods of Increasing Employee Productivity

Monetary incentives, healthy work environments, and excellent work-life balance keep workers motivated and improve productivity. This research can explore the pros and cons of each method and its potential implications on employee motivation and morale. You can use data analytics methods to assess the effectiveness of these strategies.

3. Brand Influencing and Social Media Marketing Strategies

The International Chamber of Commerce formulated the international code of conduct on direct selling to guide local and international business marketing operations to ensure fairness in highly competitive business environments. Such online marketing operations include social media marketing and brand influencing.

4. Analyzing the Role of Copyrights and Trademarks in Business Transactions

Copyright, patent, and trademark policy are essential legal doctrines that prevent business people from unfairly profiting from others’ creations. When two businesses enter into a transaction, several potential issues could arise. One such issue is the protection of intellectual property. The purpose of this research is to explore the role copyrights and trademarks play in maintaining fair business transactions.

5. Analyzing the Structure of Transactions and the Role of a Director’s Guarantee in Business Law

Transactions, specifically in business law, play a significant role in the stability of companies. This paper on business law aims to analyze business laws and the structure of transactions. It will also recognize the role of a director’s guarantee in ensuring these aspects function to maintain the stability of companies in the American business sector.

6. Challenges to Transforming Small Local Businesses into Global Business Brands

Scaling a start-up or a small family business into a global brand involves several factors, including financing and financial management , technology, management, and the business environment. By studying international brands like Walmart and Spanx, you can identify core challenges that impede scaling and suggest solutions ranging from innovation management and technological innovation to a possible change in government policies.

7. Ethical Issues in Modern Business Management

Business ethics is a core aspect of business management . It defines the right and wrong ways of conducting business and guides business managers in the day-to-day running of their enterprises. With this research topic, you can explore ethical issues a business leader faces in the modern era, such as business corruption, harassment, and discrimination.

8. The Economic Development of Developing Economies in the Emerging Digital Economy

The United Nations Conference on Trade and Development’s 2021 report revealed a fast-rising global data-driven digital economy. It also sparked several questions regarding the divide between developing economies and their developed counterparts. Some areas of focus were poor internet connection and lack of technological infrastructure.

9. The Role of Business Negotiation in Driving Sales Performance

With this topic, you can focus on the role of different negotiation tactics in achieving desired outcomes for both the organization and the customer. Managers can use these findings to help their team members negotiate more effectively and achieve better results.

10. The Role of Social Entrepreneurship in Societal Transformation

Social entrepreneurs are business start-ups formed with the primary aim of solving a societal problem and upholding moral principles, turning profit-making into a lower priority than it might be otherwise. You can study the business plans and business models of these kinds of ventures and highlight their roles in bringing about sustainable development and other forms of positive social change.

Other Examples of Business Research Topics & Questions

Business research topics.

  • Harnessing organizational structure as an antidote to corporate crime and a strategy for business survival
  • Social intelligence and its roles in driving growth among women-owned start-ups
  • Exploring links between employee diversity and corporate culture
  • Legal risks for remote employees of marijuana-based businesses
  • Environmental issues and their implications for business management

Business Research Questions

  • Do employee diversity and internal business communication play an essential role in productivity?
  • How can small companies impact global change?
  • What are effective strategies for maintaining vastly diversified organizations?
  • What role does human resource management play in ensuring proper crisis management in small businesses?
  • What is the role of start-ups in global business?

Choosing the Right Business Research Topic

Choosing the right business topic can be challenging, but it is essential to writing a compelling paper. Make sure to pick a topic that interests you. Also, ensure that your topic meets your professor’s requirements for the assignment.

Having a good research topic is the first step to writing an excellent research paper because it lays the foundation for the entire piece. Conduct in-depth research and take advantage of any resources available to you to facilitate the process.

Business Research Topics FAQ

The difference between quantitative research and qualitative research is that quantitative research uses numerical data to analyze problems, and it relies on statistical sampling and mathematical models to arrive at conclusions. On the other hand, qualitative business research collects data through interviews, focus groups, and observations.

You can find strong business communication research paper topics on research websites like Google Scholar and ResearchGate. You can also check many other online resources for suggestions on dissertation topics in business communication.

When starting a business, you should research your industry, target market, and competitors. It is also necessary to study business law, organizational behavior, and financial management.

Some examples of business research questions on racial and gender discrimination in the workplace include:

  • How does implicit bias impact employees and businesses?
  • What can companies do to prevent or mitigate discrimination in the workplace? 
  • How can we create a more inclusive workplace for all employees? 
  • What are the best practices for handling discrimination complaints?

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189+ Most Exciting Qualitative Research Topics For Students

Researchers conduct qualitative studies to gain a holistic understanding of the topic under investigation. Analyzing qualitative? Looking for the best qualitative research topics? 

If yes, you are here at the right place. We are discussing here all the topics in every field. Basically, qualitative research is the most valuable approach within the fields of social sciences, humanities, and various other fields. 

Qualitative research uses a wide array of methods such as interviews, focus groups, participant observation, content analysis, and case studies. Even among others, to gather and analyze non-numerical data. 

In this blog, we will explore the diverse, most interesting qualitative research topics, highlighting their importance. Whether you are a student, a scholar, or a practitioner in your field, these best qualitative research ideas are most helpful for you.

Must Read: 21 Ways To Get Good Grades In College

What Is Qualitative Research

Table of Contents

Qualitative research is a systematic and exploratory approach to research that focuses on understanding and interpreting the complexities of human experiences, behaviors, and phenomena. It aims to provide in-depth insights into the “how” and “why” of various issues by examining them in their natural settings and contexts. Unlike quantitative research, which primarily deals with numerical data and statistical analysis, qualitative research relies on non-numerical data such as interviews, observations, textual analysis, and participant narratives to uncover deeper meanings and patterns.

Key Characteristics Of Qualitative Research

These are the main features of Qualitative research. It is such as;

1. Subjective Understanding

Qualitative research is concerned with subjective aspects of human experiences, such as beliefs, emotions, values, and perceptions. It seeks to understand the world from the perspectives of the individuals being studied.

2. Contextual Exploration

Researchers immerse themselves in the context or environment in which the phenomenon of interest occurs. This contextual understanding is crucial for interpreting the findings accurately.

3. Flexibility

Qualitative research methods are flexible and adaptive, allowing researchers to adjust their approaches as they gain insights during the research process.

4. Small Sample Sizes

Qualitative studies often involve smaller samples compared to quantitative research, but they prioritize depth over breadth, aiming to gain a profound understanding of a particular group or issue.

5. Data Collection Techniques

Qualitative data is gathered through various techniques, including interviews, focus groups, participant observations, document analysis, and open-ended surveys. Researchers often use a combination of these methods to triangulate their findings.

6. Inductive Approach

Qualitative research typically employs an inductive approach, meaning that researchers develop theories or concepts based on the data they collect, rather than testing pre-existing hypotheses.

7. Rich and Detailed Data

The data collected in qualitative research is rich and descriptive, often involving transcripts of interviews, field notes, or coded textual data. Researchers analyze this data to identify themes, patterns, and relationships.

8 Great Tips On How To Choose Good Qualitative Research Topics

Here are some tips to help you select strong qualitative research topics:

How To Choose Good Qualitative Research Topics

1. Personal Interest and Passion: Start by considering what genuinely interests and excites you. Your enthusiasm for the topic will sustain your motivation throughout the research process.

2. Relevance: Ensure that your chosen topic is relevant to your field of study or the discipline you are working within. It should contribute to existing knowledge or address a meaningful research gap.

3. Research Gap Identification: Review relevant literature and research to identify gaps or areas where there is limited qualitative research. Look for unanswered questions or underexplored aspects of a particular subject.

4. Feasibility: Assess whether the topic is feasible within the scope of your research project. Consider factors like available time, resources, and access to potential participants or data sources.

5. Clarity and Specificity: Your research topic should be clear, specific, and well-defined. Avoid overly broad topics that are difficult to explore in depth. Narrow it down to a manageable focus.

6. Significance: Ask yourself why your research topic matters. Consider the potential implications and applications of your findings. How might your research contribute to understanding, policy, or practice?

7. Originality: Aim for a unique angle or perspective on the topic. While you can build on existing research, strive to offer a fresh viewpoint or new insights.

8. Researchable : Ensure that your topic is researchable using qualitative methods. It should allow you to collect relevant data and answer research questions effectively.

137+ Most Exciting Qualitative Research Topics For All Students 

These are The following best qualitative research topics are given below for the students. 

Qualitative Research Topics In Health and Medicine

  • Experiences of healthcare workers during the COVID-19 pandemic.
  • Perceptions of alternative medicine among cancer patients.
  • Coping mechanisms of individuals with chronic illnesses.
  • The impact of telemedicine on patient-doctor relationships.
  • Barriers to mental health treatment-seeking among minority populations.
  • Qualitative analysis of patient experiences with organ transplantation.
  • Decision-making processes of families regarding end-of-life care.

Qualitative Research Topics In Education

  • The role of parental involvement in student academic achievement.
  • Teacher perceptions of remote learning during a pandemic.
  • Peer influence on academic motivation and performance.
  • Exploring the experiences of homeschooling families.
  • The impact of technology on the classroom environment.
  • Factors influencing student dropout rates in higher education.

Qualitative Research Topics In Psychology and Mental Health

  • Understanding the stigma associated with seeking therapy.
  • Experiences of individuals living with anxiety disorders.
  • Perceptions of body image among adolescents.
  • Coping strategies of survivors of traumatic events.
  • The impact of social support on mental health recovery.
  • Narratives of individuals with eating disorders.

Qualitative Research Topics In Sociology and Culture

  • Experiences of immigrants in adapting to a new culture.
  • The role of social media in shaping cultural identities.
  • Perceptions of police-community relations in marginalized communities.
  • Gender dynamics in the workplace and career progression.
  • Qualitative analysis of online dating experiences.
  • Narratives of LGBTQ+ individuals coming out to their families.

Qualitative Research Topics In Technology and Society

  • User experiences with augmented reality applications.
  • Perceptions of online privacy and data security.
  • The impact of social media on political activism.
  • Ethical considerations in artificial intelligence development.
  • Qualitative analysis of online gaming communities.
  • Experiences of individuals participating in virtual reality environments.

Qualitative Research Topics In Environmental Studies

  • Public perceptions of climate change and environmental policies.
  • Experiences of individuals involved in sustainable living practices.
  • Qualitative analysis of environmental activism movements.
  • Community responses to natural disasters and climate change.
  • Perspectives on wildlife conservation efforts.

Qualitative Research Topics In Business and Economics

  • Qualitative analysis of consumer behavior and brand loyalty.
  • Entrepreneurial experiences of women in male-dominated industries.
  • Factors influencing small business success or failure.
  • Corporate social responsibility and its impact on consumer trust.
  • Experiences of employees in remote work settings.

Qualitative Research Topics In Politics and Governance

  • Perceptions of voter suppression and electoral integrity.
  • Experiences of political activists in grassroots movements.
  • The role of social media in shaping political discourse.
  • Narratives of individuals involved in civil rights movements.
  • Qualitative analysis of government responses to crises.

Qualitative Research Topics In Family and Relationships

  • Experiences of couples in long-distance relationships.
  • Parenting styles and their impact on child development.
  • Sibling dynamics and their influence on individual development.
  • Narratives of individuals in arranged marriages.
  • Experiences of single parents in raising their children.

Qualitative Research Topics In Art and Culture

  • Qualitative analysis of the impact of art therapy on mental health.
  • Experiences of artists in exploring social and political themes.
  • Perceptions of cultural appropriation in the arts.
  • Narratives of individuals involved in the hip-hop culture.
  • The role of art in preserving cultural heritage.

Qualitative Research Topics In Crime and Justice

  • Experiences of formerly incarcerated individuals reentering society.
  • Perceptions of racial profiling and police violence.
  • Qualitative analysis of restorative justice programs.
  • Narratives of victims of cyberbullying.
  • Perspectives on juvenile justice reform.

Qualitative Research Topics In Sports and Recreation

  • Experiences of athletes in overcoming career-threatening injuries.
  • The role of sports in building resilience among youth.
  • Perceptions of performance-enhancing drugs in professional sports.
  • Qualitative analysis of sports fandom and its impact on identity.
  • Narratives of individuals involved in adaptive sports.

Qualitative Research Topics In History and Heritage

  • Experiences of descendants of historical events or figures.
  • Perceptions of cultural preservation and heritage conservation.
  • Narratives of individuals connected to indigenous cultures.
  • The impact of oral history on preserving traditions.
  • Qualitative analysis of historical reenactment communities.

Qualitative Research Topics In Religion and Spirituality

  • Experiences of individuals who have undergone religious conversion.
  • Perceptions of spirituality and well-being.
  • The role of religion in shaping moral values and ethics.
  • Narratives of individuals who have left religious communities.
  • Qualitative analysis of interfaith dialogue and cooperation.

Qualitative Research Topics In Travel and Tourism

  • Experiences of solo travelers in foreign countries.
  • Perceptions of sustainable tourism practices.
  • Qualitative analysis of cultural immersion through travel.
  • Narratives of individuals on pilgrimages or spiritual journeys.
  • Experiences of individuals living in tourist destinations.

Qualitative Research Topics In Human Rights and Social Justice

  • Narratives of human rights activists in advocating for change.
  • Experiences of refugees and asylum seekers.
  • Perceptions of income inequality and wealth distribution.
  • Qualitative analysis of anti-discrimination campaigns.
  • Perspectives on global efforts to combat human trafficking.

Qualitative Research Topics In Aging and Gerontology

  • Experiences of individuals in assisted living facilities.
  • Perceptions of aging and quality of life in older adults.
  • Narratives of caregivers for elderly family members.
  • The impact of intergenerational relationships on well-being.
  • Qualitative analysis of end-of-life decisions and hospice care.

Qualitative Research Topics In Language and Communication

  • Experiences of individuals learning a second language.
  • Perceptions of non-verbal communication in cross-cultural interactions.
  • Narratives of people who communicate primarily through sign language.
  • The role of language in shaping identity and belonging.
  • Qualitative analysis of online communication in virtual communities.

Qualitative Research Topics In Media and Entertainment

  • Experiences of content creators in the digital media industry.
  • Perceptions of representation in the film and television industry.
  • The impact of music on emotional well-being and identity.
  • Narratives of individuals involved in fan communities.
  • Qualitative analysis of the effects of binge-watching on mental health.

Qualitative Research Topics In Ethics and Morality

  • Experiences of individuals faced with ethical dilemmas.
  • Perceptions of moral relativism and cultural differences.
  • Narratives of whistleblowers in exposing corporate misconduct.
  • The role of empathy in ethical decision-making.
  • Qualitative analysis of the ethics of artificial intelligence.

Qualitative Research Topics In Technology and Education

  • Experiences of teachers integrating technology in the classroom.
  • Perceptions of online learning and its effectiveness.
  • The impact of educational apps on student engagement.
  • Narratives of students with disabilities using assistive technology.
  • Qualitative analysis of the digital divide in education.

Qualitative Research Topics In Gender and Sexuality

  • Experiences of transgender individuals in transitioning.
  • Perceptions of gender roles and expectations.
  • Narratives of individuals in same-sex relationships.
  • The impact of intersectionality on experiences of gender and sexuality.
  • Qualitative analysis of gender-based violence and advocacy.

Qualitative Research Topics In Migration and Diaspora

  • Experiences of immigrants in maintaining cultural ties to their home country.
  • Perceptions of identity among second-generation immigrants.
  • Narratives of refugees resettling in new countries.
  • The role of diaspora communities in supporting homeland causes.
  • Qualitative analysis of immigration policies and their impact on families.

Qualitative Research Topics In Food and Nutrition

  • Experiences of individuals with specific dietary restrictions.
  • Perceptions of food sustainability and ethical consumption.
  • Narratives of people with eating disorders seeking recovery.
  • The role of food in cultural identity and traditions.
  • Qualitative analysis of food insecurity and hunger relief efforts.

Qualitative Research Topics In Urban Studies and Community Development

  • Experiences of residents in gentrifying neighborhoods.
  • Perceptions of community engagement and empowerment.
  • Narratives of individuals involved in urban farming initiatives.
  • The impact of housing policies on homelessness.
  • Qualitative analysis of neighborhood safety and crime prevention.

Qualitative Research Topics In Science and Technology Ethics

  • Experiences of scientists in navigating ethical dilemmas.
  • Perceptions of scientific responsibility in climate change research.
  • Narratives of whistleblowers in scientific misconduct cases.
  • The role of ethics in emerging technology development.
  • Qualitative analysis of the ethics of genetic engineering.

Qualitative Research Topics In Social Media and Online Communities

  • Experiences of individuals in online support groups.
  • Perceptions of social media’s influence on self-esteem.
  • Narratives of social media influencers and their impact.
  • The role of online communities in social and political movements.
  • Qualitative analysis of cyberbullying and online harassment.

Qualitative Research Topics in Daily Life

  • The Impact of Social Media on Personal Relationships and Well-being.
  • Exploring the Experience of Remote Work during the COVID-19 Pandemic.
  • Perceptions of Sustainable Living Practices Among Urban Dwellers.
  • Qualitative Analysis of Food Choices and Eating Habits in a Fast-paced Society.
  • Understanding the Motivations and Barriers to Physical Activity Among Adults.

Qualitative Research Topics for Students

  • Student Perceptions of Online Learning: Challenges and Opportunities.
  • Peer Pressure and Decision-making Among Adolescents.
  • Exploring the Transition from High School to College: Student Experiences.
  • The Role of Extracurricular Activities in Student Development.
  • Motivations and Challenges of Student Entrepreneurs in Starting Their Businesses.

Qualitative Research Topics for STEM Students

  • Qualitative Analysis of Ethical Dilemmas in Scientific Research.
  • Women in STEM: Barriers, Challenges, and Strategies for Success.
  • Understanding the Decision-making Process in Biomedical Research.
  • Qualitative Exploration of Team Dynamics in Engineering Projects.
  • Perceptions of Artificial Intelligence and Automation Among STEM Professionals.

Qualitative Research Titles Examples

  • “Voices of Resilience: Narratives of Cancer Survivors.”
  • “Exploring Cultural Identity Among Immigrant Communities.”
  • “From Addiction to Recovery: Life Stories of Former Substance Abusers.”
  • “Inside the Classroom: Student and Teacher Perspectives on Inclusive Education.”
  • “Navigating Caregiving: Experiences of Family Members Caring for Alzheimer’s Patients.”

Qualitative Research Topics in Education

  • Teacher Beliefs and Practices in Culturally Responsive Pedagogy.
  • Qualitative Study of Bullying Incidents in Elementary Schools.
  • Homeschooling: Parent and Student Perspectives on Alternative Education.
  • Evaluating the Impact of Technology Integration in Classroom Learning.
  • Parental Involvement in Early Childhood Education: A Qualitative Analysis.

Qualitative Research Topics for Nursing Students

  • Patient Experiences of Chronic Illness Management.
  • The Role of Empathy in Nursing Practice: A Qualitative Study.
  • Qualitative Exploration of End-of-Life Care Decision-making.
  • Perceptions of Nurse-Patient Communication in Intensive Care Units.
  • Nursing Burnout: Causes, Consequences, and Coping Strategies.

Qualitative Research Topics for Human Studies

  • Understanding the Impact of Climate Change on Vulnerable Communities.
  • The Role of Social Support in Mental Health Recovery.
  • Experiences of First-time Homebuyers in the Real Estate Market.
  • Exploring the Motivations and Challenges of Volunteering.
  • Narratives of Trauma Survivors: Coping and Resilience.

Qualitative Research Topics 2023

  • Emerging Trends in Remote Work: Employee Perspectives.
  • The Influence of Social Media on Political Engagement in the Post-COVID-19 Era.
  • Qualitative Study of Mental Health Stigma Reduction Campaigns.
  • Sustainability Practices in Business: Stakeholder Perceptions and Implementation.
  • Narratives of Long COVID: The Lived Experience of Survivors.

10 Major Differences Between Qualitative And Quantitative Research 

Here are the 10 best differences between qualitative and quantitative research:

Conclusion – Qualitative Research Topics 

Consequently, the selection of qualitative research topics is a critical phase in the journey of any researcher or student pursuing qualitative inquiry. The process of choosing the right topic involves a delicate balance of personal passion, research significance, feasibility, and ethical considerations. 

As we’ve discussed, it’s essential to choose a topic that not only resonates with your interests but also contributes to the broader academic or practical discourse. Qualitative research offers a unique lens through which to examine the complexities of human experiences, behaviors, and phenomena. 

It provides the opportunity to delve deep into the “how” and “why” of various subjects, offering nuanced insights that quantitative methods may not capture. Whether you are investigating personal narratives, cultural dynamics, educational practices, or social phenomena, qualitative research allows you to uncover the rich tapestry of human existence.

What is a good topic for qualitative research?

Self-esteem among people from low socioeconomic backgrounds. The advantages of online learning over physical learning.

What are the five topics of qualitative research?

These are biography, ethnography, phenomenology, grounded theory, and case study.

What is the easiest type of qualitative research?

Content analysis is possibly the most common and straightforward QDA method. At the simplest level, content analysis.

What are the 4 R’s of qualitative research?

Qualitative social research, whether conducted as ethnography, participant observation, or in situ interviewing, fares poorly when examined by the criteria of representativeness, reactivity, reliability, and replicability.

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The Oxford Handbook of Qualitative Research (2nd edn)

The Oxford Handbook of Qualitative Research (2nd edn)

The Oxford Handbook of Qualitative Research (2nd edn)

Patricia Leavy Independent Scholar Kennebunk, ME, USA

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The Oxford Handbook of Qualitative Research, second edition, presents a comprehensive retrospective and prospective review of the field of qualitative research. Original, accessible chapters written by interdisciplinary leaders in the field make this a critical reference work. Filled with robust examples from real-world research; ample discussion of the historical, theoretical, and methodological foundations of the field; and coverage of key issues including data collection, interpretation, representation, assessment, and teaching, this handbook aims to be a valuable text for students, professors, and researchers. This newly revised and expanded edition features up-to-date examples and topics, including seven new chapters on duoethnography, team research, writing ethnographically, creative approaches to writing, writing for performance, writing for the public, and teaching qualitative research.

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A qualitative study on the experiences and challenges of MBA students' engagement with a business research methods module

Journal of Work-Applied Management

ISSN : 2205-2062

Article publication date: 17 March 2021

Issue publication date: 5 April 2022

Undertaking research as part of a business degree qualification undoubtedly enables students to develop practical and life-long skills. Nevertheless, students seem to find it challenging undertaking a research project. This study set out to explore the experiences of a group of MBA students who recently undertook their business and management research projects as part of their MBA degree program.

Design/methodology/approach

The study was carried out in a UK higher education institution and is based on an MBA business and management research module. The purpose of the module is to enable learners to develop advanced-level independent research and critical problem-solving skills within a business context. The study adopted a qualitative approach to capture a broad mix of students' experiences and perceptions on the module. The sample includes previous MBA students on different cohorts and different nationalities.

Outcomes of the study show that though students are stretched in the business and management project process they develop a diversity of skills required in the workplace while conducting their projects. The study findings also show that the practical implications of the students' projects and progressive support from their project supervisors contribute to the successful completion of their projects and subsequent attainment of their MBA degree.

Originality/value

Outcomes of this study further reveal that undertaking business and management projects creates a rewarding learning experience for learners/students, develops confident graduates as well as enables effective applications of theory into practice.

  • Business research
  • Research methods

Nzekwe-Excel, C. (2022), "A qualitative study on the experiences and challenges of MBA students' engagement with a business research methods module", Journal of Work-Applied Management , Vol. 14 No. 1, pp. 46-62. https://doi.org/10.1108/JWAM-08-2020-0040

Emerald Publishing Limited

Copyright © 2021, Chinny Nzekwe-Excel

Published in Journal of Work-Applied Management . Published by Emerald Publishing Limited. This article is published under the Creative Commons Attribution (CC BY 4.0) licence. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this licence may be seen at http://creativecommons.org/licences/by/4.0/legalcode

Introduction: study context and rationale

Undertaking or conducting business and management research projects can be a daunting experience for students, probably because of the requirement to adopt an academic stance while undertaking the task/ project, which is intended to be practice-based. Students may demonstrate full engagement on the idea of undertaking a project or research; however they seem to disconnect from the requirement of doing so within the confines of academic research process. Thus, it can be a challenge for an academic, who is teaching a research methods module to guide/ encourage students to stay within the scope of an achievable research study ( Lewthwaite and Nind, 2016 ). Over the past four decades, there is a reasonable number of studies on the challenges associated with teaching research methods as well as suggestions on how to encourage students to become more engaged and less anxious while undertaking their research projects ( Ransford and Butler, 1982 ; Zablotsky, 2001 ; Tashakkori and Teddlie, 2003 ; Ekmekci et al. , 2012 ; Lewthwaite and Nind, 2016 ; Mullins, 2017 ). Carr (2014) collated and presented discussions from five studies on the challenges associated with teaching research methods in business and management to both undergraduate and MBA students. The challenges were around the epistemological assumptions and differing methodological conceptions of tutors, equipping staff/ tutors with statistical capabilities for quantitative research methodology and enabling students to develop the skills or aptitudes associated with the research process. The completion of students' projects can also be viewed in the context of collaborative or paired projects; an empirical study carried out by Ronnie (2017) shows high levels of positive outcomes. Amongst other factors, Ronnie's study reveals that early and ongoing conversations between the students, trust in each other's ability and self-reflection contribute to productive outcomes in the paired-project process.

The difficulty for students to engage with and to link the knowledge gained in the research methods teaching to the entirety of their higher education study is a recognisable challenge for the students ( Winn, 1995 ; Chapdelaine and Chapman, 1999 ; Ekmekci et al. , 2012 ). Winn (1995) suggests that live organisational issues or projects based on problems within a specific organisation can offer a unique opportunity toward mitigating such challenges. Similarly, Garnett et al. (2016) argue that there is the need for the projects to be grounded in real-time work-related issues. This may mean a review and subsequent redesign or reformation of the research methods module within the business and management discipline. Ekmekci et al. (2012) outline a number of reflective questions/ recommendations and associated implications on how to enable students to apply the knowledge gained in their research methods course. A summary of the authors' recommendations show that tutors of the research methods course play a significant role in creating the right atmosphere that will enable students navigate their learning in a meaningful way.

With particular focus on qualitative research approach, Cassell (2018) discussed the challenges faced by over 200 MBA students in conducting their business and management research. Cassell demonstrated the need for the students to develop the knowledge, skills and competences required for undertaking qualitative research, which can be used for effective management practice. While the focus of the business and management projects may not be categorically on aptitude or skills development, Toledano-O'Farrill (2017) argues that students are expected to develop workplace skills as a result of their involvement with the project activities. For example, qualitative research which involves a series of questioning between the researcher and the respondent as part of the data collection process for the research enables the researcher to develop skills such as critical thinking, reflective ability and communication skills ( Wall et al. , 2017a , b ).

Evidence shows that MBA students enrol on their MBA course with minimal work experience and critical thinking ability ( Schaupp and Vitullo, 2019 ), which highlights the need for research methods to be taught in such a way that students are enabled to “build-up” the required knowledge and competences ( Galliers and Huang, 2012 ). Similarly, Llamas and Boza (2011) argue that research methods by definition should be applicable to a specific discipline ( or practice ). In a similar line of argument, Beardwell and Claydon (2007 , cited in Rowe et al. , 2017 ) echo that employers prefer graduates who have the ability to reflect and synthesise opinions through critical thinking. The challenges of undertaking their business and management research projects raise the questions: how MBA students apply critical thinking to practical problems, how to keep them engaged throughout the research process and essentially how to enable them to confidently develop or enhance a wide range of personal and professional skills, which are a necessity in today's workplace.

Therefore, the aim of this study is to explore the experiences of a group of MBA students who recently undertook their business research module and completed their business and management research project as part of their MBA degree program.

Research module design

This study explores student experiences in completing a business and management research module and in carrying out a business and management research project. One of the key requirements of the research module is for students to define their project topics themselves with assistance from their project supervisors. The module is developed to include interactive teaching components, action-learning sets (ALS), which are designed to be student-led and tutor-facilitated and individual (and in some cases, group) supervision. The module design incorporates the active-blended learning concepts, including a combination of face-to-face and virtual/ online sessions.

Planning the business and management research

Conducting and writing up the literature review

Deciding on the right methodological approaches; Research Governance and Ethics

Collecting and gathering data

Analysing and interpreting data

Dissemination and presentation: Write-up of the project report.

The ALS are designed to help consolidate the research project process, enable students to frame their research ideology and to make more tailored decisions for their individual business and management research. At this stage of the process, students may become anxious initially; however with support and guidance from their project supervisors, they should be able to channel their energy and anxiety toward making better informed decisions and choices for their business and management research. It is also during the ALS classes that students begin to develop the confidence to undertake their individual business and management research projects; the ALS classes provide an environment for learners to share their research experiences, express their challenges and suggest strategies with tailored support or advice from their project supervisors.

Methodology

Paradigm and research stance.

An interpretivist paradigm was adopted for this study; this enabled gaining an understanding of the research focus through subjective relationship with the participants ( Manroop, 2017 ). Interpretivism places focus on the perceptions, interpretations and experiences of individuals ( Cohen et al. , 2010 ; Fisher, 2010 ). Therefore, interpretivism was assumed for this study with the intention to individually question the study participants and to gain an understanding of their experiences from undertaking their business and management research projects. Consequently, a qualitative methodology was employed, which created a platform to generate in-depth personal information on the subject under study. This approach was considered more appropriate considering the intention to explore the views and experiences of a diversity of postgraduate students who have recently undertaken the assessed business and management research module. Thus, this methodology enabled the investigation of student learning experience in the area of undertaking business and management research and thorough evaluation of the perceptions of different categories of students.

This study recruited participants from a United Kingdom (UK) public university with campuses in the UK and two partner institutions in Vietnam. Precisely, the concept of purposeful sampling was used, which means that a selection of students enrolled on the business and management research module (under discussion) was recruited as participants for the study because they could purposefully inform an understanding of the aim of the study ( Creswell, 2013 ). A total of four cohorts from two academic years (2016/17 and 2017/18) were considered for this study, which had a total of 54 students enrolled on the module. 33 were contacted, and 13 agreed to be part of the study. However, only 11 attended the interview sessions, which resulted in a small sample. Nonetheless, there is evidence to suggest that the sample size of 11 for a qualitative study can be considered as being suitable. Morse (1994 , cited in Guest et al. , 2006 ) recommended a minimum of six participants while Dukes (1984) and Reimen (1986) (both cited in Creswell, 2013 ) recommended a sample size of 3–10. As perceived by 14 qualitative research experts collated by Baker et al. (2012) , the sample size for a qualitative study varies and will depend on the number of participants who are sufficient to provide evidence on the issue under discussion; some of the experts argue that one interview is sometimes sufficient (p. 16; 24), while some other experts suggest a minimum sample size of 12 (p. 11; 19).

This study's population (54) comprised students who received the same teaching sessions from the same research module. It is aimed at exploring the students' experiences on undertaking the business research module and completing their research project; therefore, effort was made to draw rich, detailed responses and insights from the 11 participants. Subsequently, critical evaluations of the collected data were carried out. Thus, data saturation was considered and achieved through the sampling process, data collection strategy, the study timeframe and data analysis. The 11 participants who contributed to the study are recent MBA graduates of the UK Higher Education Institution under study, who achieved varied grade categories in the business and management research module assessment. All the participants were on full-time MBA programme and eight were in some form of employment during their MBA study. Details of the participants are shown in Table 1 . The 11 participants comprised five participants who had the module taught and delivered in the UK and six participants who had the module taught and delivered outside the UK (in Vietnam).

Approach and data collection procedure

The interview technique was the primary data collection tool that was adopted to capture the students' experiences in undertaking their business and management research projects as well as their perceptions on the research module under study. All the interview sessions were carried out between March and June 2019, when the students/participants were not under any form of academic pressure in terms of exams or pending assignments/resits. In addition, all the interview sessions were carried out in consideration of the participants' availability and convenience. Prior to the data collection, appropriate ethical approval was adhered to, which included obtaining each participant's signed consent before the interview sessions. A participant information sheet, which outlined the purpose of the study and explained the conditions for participation was given to each interview participant before conducting the interviews. Subsequently, voluntary participation, issues of strict confidentiality and participants' anonymity were established. Prior to the data collection, an individual email containing the consent form was sent to each participant to sign their consent to participate in the interview. Each of the 11 participants had their one interview session organised and carried out in a formal fashion, and each interview session lasted approximately 40 min (see Table 1 ). During the interview sessions, simpler opening questions were used to ease the interviewees, thereby ensuring that any form of tension or anxiety was eliminated or reduced ( Nzekwe-Excel, 2012 ). Similarly, pertinent closing questions were used to enable the interviewees make concluding remarks and/or additional comments to their earlier responses. Effort was made to keep the participants within the focus of the study by highlighting the purpose of the study as well as asking additional questions for clarity. In addition, each interview was audio-recorded and fully transcribed.

Students/ participants' expectations from the research module before the teaching/ delivery

Students/ participants' expectations from the research module during the teaching/ delivery

Students/ participants' positive experiences while undertaking their business and management research projects

Students/ participants' challenging experiences while undertaking their business and management research projects and how these were managed

Students/ participants' perceptions on whether their expectations were met and the benefits of the business and management research module

The participants' recommendations in the review/ redesign of the business and management research module

Analytical procedure

The concept of thematic analysis was used in analysing and interpreting the data. Precisely, thematic analysis was used for identifying themes and patterns of behaviour or meanings in the interview/ qualitative dataset. The themes are developed by placing the initial coding of the data in such a way that they can be moved around to form connections with data that has similar coding ( Howitt and Cramer, 2008 ). Themes are defined as “conversation topics, vocabulary, recurring activities, meanings, feelings, and proverbs” ( Taylor and Bogdan, 1984 , p. 131, cited in Aronson, 1994 ). For the purpose of this study, the themes are phrases or comments, also known as the participants' responses. Therefore, thematic analysis was employed because of its flexibility in identifying participants' experiences, views and behaviours, which seeks to understand what participants' think, feel and do ( Clarke and Braun, 2017 ). The six phases of implementing thematic analysis as suggested by Braun and Clarke (2006) were considered in analysing the collected/ interview data of this study. The six phases include: familiarisation of the data, generation of initial codes, searching for themes, reviewing the themes, defining and naming the themes and then producing the report.

Sufficient time was dedicated toward transcribing, reviewing the data as well as making initial notes. The NVIVO qualitative data analysis software was employed for the initial coding process of the data, which subsequently helped in searching for/ identifying themes. NVIVO provided a platform for grouping the data in different ways using folders, sets and cases for coding, easy access and retrieval of the data ( Wiltshier, 2011 ). As an approach to data analyses, the identified themes (generated data) were reviewed, and named by managing, classifying, and categorising the data using a process of reduction and coding technique ( Nzekwe-Excel, 2012 ). Subsequently, meaningful textual segments were derived based on similar and/or dissimilar viewpoints of the study's participants ( Nzekwe-Excel, 2012 ).

Data analyses and findings

The first two interview questions were aimed at exploring the students' preparedness and engagement prior to and during the delivery of the business and management research module. Responses from these questions were grouped under the themed-category labelled “Preparedness”. The theme “Preparedness” was used because it reflects how students were prepared for the business and management research module, including their expectations and learning needs.

The third and fourth questions were aimed at exploring the students' critical thinking ability and their engagement with the module. Responses from these questions were grouped under the themed-category labelled “Engagement”. The theme “Engagement” was used because it reflects the students' ongoing interest in the module including challenges and their learning development from the module.

The fifth question was aimed at exploring the students' ability to manage the entire research process from question formulation through to analysis and interpretation of results. Responses from this question were grouped under the themed-category labelled “Aptitude”. The theme “Aptitude” was used because it reflects the students' personal and research skills development including their met expectations and learning needs.

Finally, participants were given the opportunity to make additional comments regarding the progressive review and delivery of the module through the sixth/ final question. Responses from this question were grouped under the themed-category labelled “Reformation”. The theme “Reformation” was used because it reflects the students' suggestions on how the business and management research Module can be further enhanced in its design and delivery.

It is important to note that the terms “Preparedness”, “Engagement”, “Aptitude” and “Reformation” were put together in view of the aim of this study as well as to categorise the participants' responses accordingly.

Preparedness of the students

The study identified a number of themes in an evaluation of students' expectations before and during the teaching sessions for the business and management research module. The students' “prior” expectations were generally focussed on their desire to gain or expand their knowledge on business and management research processes and on what to do to succeed in the module assessment. A careful review of the students' expectations “during” the teaching sessions show focused research needs as shown in Figure 2 .

Engagement of the students

The students' engagement throughout the duration of the module delivery and the conduct of their individual projects were analysed based on their perceptions on what they enjoyed, the challenges they encountered and their coping mechanisms. Most of the positive experiences shown by the interviewees' supportive comments express the learning or skills gained in conducting their business and management projects and confidence developed in the area of business and management research strategies ( Figure 3 ). With respect to the challenges that the students encountered while conducting their projects, references were made to a number of factors associated with different stages of their projects, the online mode of module delivery and personal issues such as managing and combining full-time study and full-time employment.

Aptitude of the students

In an attempt to explore the students' ability to manage their entire research process and demonstrate a consistent focus on their arguments, this study sought to find out the participants' perceptions on whether their “prior” and “during” module expectations were met as well as the participants' views on the benefits of the module to them on a personal basis. As illustrated in Figure 4 , the findings show strong positive affirmations from the participants. There are also demonstrations of understanding on the systematic stages of the research process.

Reformation of the module

As a way forward toward upgrading the business and management research module, the study drew insights from the participants. The findings, as shown in Figure 5 , uncover varied viewpoints, mostly around the timing allocated to the module delivery and quantitative/ statistical support sessions. Interestingly, some of the participants noted that they simply like the module design/ delivery as it is and do not think a redesign is necessary.

Evaluation of findings and discussions

This study presents verbatim quotes of the interview participants (in italics) as a way to reinforce the study findings. The participants' identifier numbers shown in Table 1 are written next to the quotes.

Business and management research expectations and learning needs

Being the final module that the students are expected to complete and pass before being considered for their MBA degree qualification, it is no surprise that some of the students' expectations prior to undertaking their business and management research projects were focused on the successful completion and submission of the project assessment. This is shown by comments from two of the interviewees: “ I had expectation on graduation” (INTC-UK2); “ I had a knowledge shortage. I wanted to know what is expected…in submission” (INTH-UK5) .

“we were not sure how to do research…to have some knowledge transfer” (INTH-UK5).
“I had little knowledge…Um, the advancement of knowledge especially on facial products…More socialisation with people…I became a specialist” (INTC-UK2).
“It has…broadened my knowledge in the area that I researched on.… it made me have a more critical thinking approach…making sure you are exactly on point in asking the right questions” (INTH-UK5).
“Applying the knowledge that is being learned to… specific business projects” (VNT-Hanoi2)
“I wanted to explore…business research process to apply in practical…” (VNL-Hanoi2)
“Mostly, I expect…to get the implication and recommendation to handle the situation we are facing (in the organisation); gaining knowledge to apply to my current organisation' I try to check my topic with my organisation… to deliver the project” (VNJ-HMC3).
“I had an expectation that the module will provide me a way we can know to start a business plan” (VNU-HMC2).
“I wanted to know more information on the business market” (VNT-HMC1).

In addition, one of two of the participants in part-time employment at the time of the module delivery also expected to acquire knowledge on business concepts in view of their career aspirations: “ I expected this module will give…an opportunity to study new knowledge….for…future when I want to start my own business…” (INTP-UK3) .

“I had questions such as “what am I gonna do for my dissertation? “will I find my topic?” (INTC-UK1)
“The subject of the research topic: because the topic I chose has also been chosen by another. So the difficulty is in decision making for the topic” (INTC-UK2).
“how to define a topic was confusing…but by end of the teaching week, I had idea on what to do my research on” (INTH-UK5).
“Therefore, what I expect was finding a suitable method for the research topic…to proceed” (VNK-Hanoi3).
“I expected that…my research is easy to find and not much difficult to understand but my thinking was wrong; some were easy to understand but some were difficult to understand” (INTP-UK3).
“Struggled with which methodology to go by… what should I use to support my research? These took a lot of time” (INTH-UK5).
“…due to my chosen topic, I had to travel back home to interview the participants. There were times when I couldn't find the appropriate literature to support my research” (INTP-UK4).

One of the participants noted that their met expectations were more in theory than in practice, which suggests a drawback: “Actually for me, the expectations were met more in theory than in practical” (VNU-HMC2) . The same participant suggested that the teaching sessions should be more tailored to their own environment: “ …to be met in practice, it can be based in more research in Vietnam market” (VNU-HMC2).

Business and management research learning experience and skills gained

“I also understood about the changes that I could suggest making it easier for women to work in bank” (INTP-UK4).
“When I finish and submit, I think I made a difference for myself” (VNJ-HMC3)
“The skills I developed doing this module are my study skills, research skills, analysing skills” (INTC-UK1).
“Absolutely…bring me many skills like developing independent working skills, problem solving skills, management skills, decision-making skills, market research, data analysis” (VNT-Hanoi2).
“Yes, the project provided insights for my organisation, and it meet the expectation, and it's good timing” (VNJ-HMC3).
“I think this module is very valuable for me so I know how to conduct a research and I learn about time management and I learn about how to conduct the survey, and know about the research questions” (VNJ-HMC3)

The above participants' positive comments suggest that the goal of the module to enable learners to be equipped with or develop the skills to undertake research on a high level ( Kilburn et al. , 2014 ), and of course on a practical basis in the workplace is a welcomed approach.

“The other challenge I faced was the fact that we had to do online classes…in my view if we were present physically in the class with teachers, it would have been better. (INTP-UK4).
“However it is also hard to catch up…ideas because the other students showed up without preparation. In addition, we…work full time and study therefore hard to follow the deadlines while lack of statistics and software experiences” (VNL-Hanoi1).

One of the participants commented on the opportunity for students to interact and share ideas in the teaching and learning environment: “ It ' s also interesting to listen to the others ' ideas to see how they implement the research on different industries and various cases” (VNL-Hanoi1). These insights indicate the strength of action learning sets and the workshop teaching method. Workshops enable dialogue and constructive interactions between learners and tutors ( Nzekwe-Excel, 2014 ). In their discussion on the role of action learning concept/ approach in executive management program, Johnson and Spicer (2006) and Kelliher and Byrne (2018) assert that the approach fosters learning, effective interactions, progress and knowledge transfer. In addition, Ronnie (2017) elucidates that there is an opportunity for collaborative dialogue and an atmosphere for students to build on each other's ideas: “I remember, I identified the wrong topic and my scope was very big and I get support from my classmates” (VNJ-HMC3) .

“ readily available tutor-support'; “quick response from the project supervisor, which helped speed the project process” (INTC-UK1).
“…were my supervisor kept on providing me feedback whenever, I mailed her any of my work completed” (INTP-UK4).
“I'm really thankful of the conversations I received from my tutors” (INTH-UK5).
“Um, I think for me, it's very helpful and Project Supervisor's guidance is helpful” (VNJ-HMC3).
“the Project Supervisor teach on how to take care of each work, how to use exact words for…” (VNU-HMC2).

A key component in undertaking business and management research projects is adherence to appropriate ethical procedures; the ethical procedure is expected to demonstrate research governance and integrity, particularly in the design of the data collection procedure/ tool. Interestingly, one of the interviewees highlighted the learning she gained while undergoing the rigorous ethical approval process: “For me, actually I learnt from…first of all is Ethics Form…teach on how to take care of each work, how to use exact words for each person…make the questionnaire for the customer service … (VNU-HMC2).

“For me, actually I learnt … first of all…” (VNU-HMC2).
“I did not fully understand the principles of qualitative research, so I encountered many difficulties in the process of analysing…. Although I failed to do a quality research…the study helped me understand important principles such as collecting and analysing data accurately. Besides, I also get better understood the importance of determining goals…, I also realized that not spending enough time to review theory and doing research is a major cause of this failure” (VNK-Hanoi3).
“For me I can make the questionnaire for…industry so we can control the quality of the service” (VNU-HMC2).
“However, what I have not really understood after the course is that I still have not fully understood how to effectively apply qualitative and quantitative analysis methods to other kinds of research” (VNK-Hanoi3).
“I prefer that I will identify the topic by myself and if I think it's too big, I will get guidance from my project supervisor and I will change by myself because actually I learn by myself a lot” (VNJ-HMC3).
“Providing the topics may be a good for those not knowing what they gonna do or kind of lost, that is students who are unsure of their career prospects. On the contrary, doing so, will limit students' ability to think outside the box, limit their creativity and initiation” (INTC-UK1).
“like to decide the title but at the same time have the tutor support on the recommendation on the topic, which my tutors did” (INTH-UK5).
“Well it depends on the students. Personally, I do recommend you choose me a topic because to be honest I don't know what to choose as it's the first time of the research. I think it will facilitate the students if you provide the students the topic to choose. It may also block the ability of the students to think outside the box” (INTC-UK2).

These show that the business and management research module provides a unique opportunity for learners to explore or examine an area of interest on a specific subject within the business and management discipline.

An exploration of the participants' comments on the “timing” theme broadly reflect management of the students' time throughout their business and management research process: “…challenge of time management” (VNJ-HMC3); “A challenge I had was to follow on the schedule...because we had to share our time…and working (VNT-HMC1)”; “Challenge I had was managing my time with respect to personal job commitments and attend the sessions as well, and commuting…from…most times made the project challenging” (INTC-UK1). These unimpressive comments also suggest a personal act of discipline, commitment and responsibility from the students are required to successfully complete their business and management research. A slightly different comment on “timing”: “Deadlines should note the holiday leave of professors as we have different new year holiday…we don ' t have holidays for Christmas and New Year” (VNL-Hanoi1) still highlights the need for students to develop the habit of good time management practice. The module assessment deadline is set well in advance before the module delivery and the students are made aware of the deadline in the first teaching session. In addition, the students are sent deadline reminders throughout the duration of the module/ their business and management research.

Another area where the students appeared to find challenging is in their data analyses and the technicality of their chosen data analysis software (SPSS): “I wish that we could have a workshop for 1 hour or…n the classroom…teach us a bit more about SPSS first because for some of us, that ' s the first time they hear about SPSS” (VNU-HMC2) . It is not surprising that this issue was raised again when asked on their views for recommendations on the review/ redesign of the module. Similarly, some of the themes identified as the participants' challenging experiences ( Figure 3 ) were identified as themes for the reformation of the module ( Figure 5 ).

Future direction for the business and management research module

Reflecting on the participants' recommendations for the business and management research module ( Figure 5 ) and in consideration of the main highlights from the study findings (discussed above), the review of the module will be addressed from two perspectives: module design and module delivery. It is important to note that the themes shown in Figure 5 have been defined in such a way that they are strategies aimed to be implemented in the review of the module's content and activities.

At present, qualitative and quantitative data analyses taught sessions are embedded in the module design, with an inclusion of independent/ additional support sessions available to students to take advantage of from the university learning development/ statistics team. However, the participants' responses or concerns around quantitative evaluations, including software usage (“Should have a separate session to train software/ statistics” (VNL-Hanoi1); “My challenge is knowledge about the statistics I used in my research because I never known and done it before” (INTP-UK3); “I think that choosing the right form of analysis (qualitative or quantitative) for different research objects is very important…the module should focus more deeply on…analysing information with specific examples” (VNK-Hanoi3)) suggest that students are not taking advantage of the additional support sessions tailored toward qualitative and quantitative/ statistical evaluations. Though research shows that it is not unusual for students to be anxious or concerned toward statistical evaluations ( Baglin et al. , 2017 ), it may be a step in the right direction to “formally” embed the additional support sessions on quantitative/ statistical evaluations and qualitative analysis in the module design and delivery to bridge this knowledge gap. The contents of the additional support sessions will need to be modified or updated accordingly for each cohort considering that students' research topics vary. Some degree of competence in statistical evaluations is expected from today's graduates in the workplace as shown in the outcomes from Harraway and Barker (2005) study; so the formalised additional support or specialised data analyses sessions may be one way to develop and harness this skill in students as they undertake their business and management research projects.

With respect to decision-making for the research topic, a possible way forward is to have two options including students deciding on their project topics themselves and students' choosing a topic from a list made available to the students. Making a list of project topics available could help trigger possible areas that the students may want to focus their research on. This may consequently minimise unnecessary anxiety, enable effective time management, foster/ boost the research profile of the institution as the predefined research topics will be put together in consideration of the institution's current research areas/ foci. In addition, aspirational research areas could be developed or expanded on through the predefined research topics; the list of topics could be put together to embrace a wider perspective and in consideration of locations where the module is taught or delivered, which is in view of one of the non-UK participants' comments: “If possible, … add more case-study in the module design and delivery; I think the case study should be … focussed in Vietnam (VNT-HMC1)” . Whether students define their project topic themselves or make a choice for a project topic based on a list of available topics, it is important that students are guided and supported on how to decide/define their project topic with careful consideration of what they have a passion for. In his discussion on a six-stage process for choosing a project topic, Fisher (2010) identifies interest as the first stage or fundamental requirement of the topic definition.

The theme “Diversified communication modes” refers to how information is communicated to (and with) the students enrolled on the module. An unsurprising comment from one of the participants “Use social media i.e. Whatsapp Facebook, Instagram and email students directly instead of expecting them to always check the Learning_Environment [1] site” (INTC-UK2) demonstrates the drive for IT embrace in today's society. With a module that already has the concepts of active-blended learning in its design, extending its communication platforms as a means to facilitate student engagement and success should be a straightforward process.

Concluding remarks and further research

The critical evaluations of the findings from the qualitative data discussed in the preceding sections of this paper show the relevance, benefits and challenges associated with the business and management research module in the personal and professional development of learners. This study contributes to knowledge and practice on teaching research methods and supporting students while they undertake their business and management projects as follows: the study findings provide useful insights on MBA students' preparedness for undertaking business and management research projects, the students' development of a range of personal, practical and research skills and triggers for enabling the students' engagement throughout the research process. Furthermore, outcomes of this study suggest that where the challenges associated with undertaking business and management research projects are adequately channelled toward developing practical skills required in the workplace through progressive support from the academic project supervisors, it will contribute toward creating a rewarding learning experience for learners as well as enabling effective applications of theory into practice.

While transcribing the data and carefully reviewing the participants' responses, and making initial notes, it was observed that factors such as gender, academic year when the module was delivered and place of module delivery did not uncover any obvious disparity in the participants' responses to the interview questions. Nevertheless, there is still an opportunity for further research on the possible effects of these factors on the students' academic performance/ grade achieved.

qualitative research topics for business students

Interview themes: Knowledge acquired and application of business and management research techniques

qualitative research topics for business students

Interview themes: expectations and learning needs from business and management research

qualitative research topics for business students

Interview themes: Learning and skills gained in business and management research

qualitative research topics for business students

Interview themes: Benefits associated with business and management research

qualitative research topics for business students

Interview themes: review of business and management research module

Study participants

Learning_Environment = This is the acronym for the virtual learning environment of the higher education institution under study.

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417 Business Topics & Research Titles about Business

The corporate world is the world of the future – there’s no doubt about that. And education in ABM will help you conquer it!

What is ABM strand, exactly?

ABM stands for Accountancy, Business, and Management. Future leaders and entrepreneurs pursue education in this field to learn the skills essential for their careers. They study how to run a business. How to talk to clients. And, of course, how to come up with strategies to earn money.

Looking for exciting business topics to write about in a paper or dissertation? Here you’ll find a list of research titles about business, as well as ABM qualitative and quantitative research ideas collected by Custom-writing.org experts. We hope that these business and management research topics will inspire you for your own project or for a heated discussion.

❣️ Choosing an ABM Qualitative or Quantitative Research Topic

👔 business topics to write about, 💸 business topics on marketing, 📈 accounting research titles about business, 💫 business management research topics, 👷 business topics on hr, 🤔 abm strand research faq, 🔍 references.

The key part of acquiring any education is writing a research paper . Why do it? First, it’s a test of a student’s analytical, writing, and research skills. Second, being able to conduct business research is paramount to its success.

  • It helps you communicate with customers.
  • It helps you scan the marketplace for threats and opportunities.
  • It helps you understand how to minimize risks.
  • It helps you plan your investments effectively.
  • It helps you keep your hand on the pulse of the current trends in the market.

The obtained skills will guide you through the entirety of your professional career. It’s an experience that can’t be skipped. We’ve hand-picked 417 research topics related to the ABM strand, just for you. Here, you will find the best ideas for your future ABM research paper masterpiece.

The first step in writing an ABM research paper is choosing a topic. With the abundance of ABM research topics ideas on the Internet, it’s not an easy task. Simply picking one won’t do the trick. You will need to juggle relevance, applicability, and your own personal interest in the subject.

There are two main types of AMB research methods: qualitative and quantitative.

  • Qualitative research answers the why and the how questions. It tests customers’ reaction to new products and studies consumer behaviors. Case studies, interviews, and focus groups are the common methods of collecting such data.
  • Quantitative research collects numerical data and analyzes stats. The common methods include various surveys in target groups.

What ABM fields to explore are out there?

  • Financial accounting (aka accountancy) is creating financial statements to be distributed within and outside of a company.
  • Management accounting is creating operational reports to be distributed only within a company.
  • Banking and finance are all about financial services provided to customers, and the laws of investment.
  • Business administration is supervising and overseeing various business operations.
  • Marketing is all about the promotion of buying and selling services and products.
  • Entrepreneurship is all about the process of coming up with, starting and managing a new business.
  • Human resource development management is all about reaching the top potential of the employees.
  • Hospitality management is overseeing and supervising various administrative tasks of a resort or hotel.
  • Tourism is all about attracting, housing, and entertaining tourists, and organizing tours for them.

ABM Research Fields.

Getting lost in this embarrassment of riches? Let’s single out the five of the trendiest areas of ABM research. They are: business, marketing, accounting, project management, and human resources. Want to see more examples of research titles about ABM strand? More on them down below!

Decided to go with a business-related topic for your ABM research paper?

We have you covered!

Here are some of the freshest ideas for a relevant business research paper. Enjoy our selection of business research topics and research titles for ABM students. Choose one and prove that your finger is on the pulse of the modern market world! 

  • Is poverty a concern of a corporation? How can corporations contribute to social development? Should they concern themselves with it in the first place, and to what degree? How can corporate social responsibility result in the betterment of the market? How can a corporation’s perceived awareness produce a positive image for the customers?
  • Labor relations : the latest tendencies and the predictions for the future. Analyze the contemporary trends in the labor-corporate relationship. What issues are likely to emerge in 2025-2030? Back up your conclusion with real-life examples.
  • Diversity as a contemporary working reality. Due to globalization, people of various backgrounds tend to work together, more and more so. Does it influence the working process at all? Does the difference between genders, ages, and ethnicities hinder or facilitate business? Should the companies ensure that there’s diversity among their employees, and why? How should the work environments be organized to maximize efficiency?
  • Personal networking : labor-corporate communication tool. How does the number of people you know correlate with the chances of finding the best partners, workers, and customers? Is it an exponential or a sine curve? Produce real-life examples.
  • E-business: the world-wide globalization process. Some of the most successful modern businesses operate almost exclusively online. What are the examples? Assess the role of integration in their workflow. What are the overall perspectives of SCM (supply-chain management) in the realities of e-business?
  • Leadership and business in the modern world. Is there a significant difference in the styles and strategies implemented by the leaders in the 21 century as compared to the earlier eras? How do modern leaders adjust to contemporary business realia? What are the challenges and opportunities? What are the global trends? Produce real-life examples.
  • Copyright law: is it on the side of the artist or the company representing them? How has copyright law evolved through the times? What drove it so? To what extent does it protect modern artists? How can a copyright corporation exploit it, and to what degree? Produce real-life examples. Are there any court precedents?
  • Advertisement and consumer behavior . What types of advertisements prove to be the most effective? Back up your data with research results. What are the latest trends in the world of advertisement? What are the advantages and disadvantages of online and offline advertising? What mistakes can be made by a brand that is trying to produce a positive image through advertisement?
  • Apple : how to turn your brand into a religion. What are the factors behind the success of the Apple corporation? Is it just clever advertising, or is there something more to that? How does Apple build a following of brand loyalists? Does Apple face any difficulties in the realities of the modern harsh brand competition? What are your predictions for the nearest future of Apple corporation?
  • Word of mouth: a fossil or a gem? Who usually relies on this form of advertisement the most? How can an already well-established corporation benefit from it? How does word of mouth differ from other types of advertisement? What are the advantages and disadvantages? Produce real-life examples of a brand’s or organization’s success due to word of mouth.
  • Facebook and business . How can Facebook be used as a modern platform for conducting business? Does it have any advantages as compared to other online platforms? What are the disadvantages? What successful companies use Facebook as a business platform?

Social media mobile.

  • Pay for performance: a source of loyalty or displeasure ? What’s the best strategy for an employer to link pay and performance? Should pay increases be dependent on just the performance of an employee, or should other factors also be considered? Back up your reasoning with research results.
  • Local customization vs. global standardization. What are the pros and cons of each of the approaches? What companies are known to implement both strategies successfully? Give examples.
  • External recruiting vs. Internal promotions . What are the pros and cons of each of the approaches? How can a company implement both strategies successfully? Which is a more cost-effective approach? Why is it impossible to stick to just one of the strategies?
  • Does a multinational corporation have a motherland? Is it obligatory for a multinational corporation to have a strong presence in its home country? What are the economic benefits or downsides of it? Produce real-life examples.
  • Management by walking around (MBWA). What is the reasoning behind it, and how is it implemented? Is it a boost for productivity or a stress for employees? Who needs it more – the employees or the manager? Is it effective? Illustrate your point with research results.
  • The AIDA formula in advertising. What exactly is the AIDA formula? Why is it popular nowadays, and how does it compare to the other formulas for creating advertisements? Is it the key to a successful message broadcasting or a hindrance to creativity?
  • Free market: an achievable goal or a utopia? What exactly is the concept of a free market? What are the advantages of such a system? What are the disadvantages? Are there any real-life examples, and what can be learned from them?
  • Family business : pros and cons. Are there any modern examples of a successful family business? What might be the downsides of such a business model? What are the advantages? What can be learned from the examples of exercising interpersonal relations in business?
  • Franchises vs. “from scratch” businesses. Why having a franchise is a go-to option for a lot of corporations? What benefits does it produce? Are there any downsides? Which business model is easier to maintain? Which business model is more cost-effective?
  • Marijuana business in the US: state law vs. federal law. What is the current stand of federal law on the issue? What about state law? What is your prediction for the marijuana-based businesses for the nearest future?
  • Governments vs. private businesses. How does the government manage private businesses in your country? What is the best strategy for a government-private business relationship? How does this relationship reflect on the economy of the country?
  • The Internet and consumer behavior . How does the Internet shape consumer behavior in modern days? Are there any drastic changes in consumer behavior as compared to ten years ago? Is the Internet just a new platform for advertising, or is there more to that? Produce real-life examples.
  • The culture of consumerism. What exactly is this phenomenon? Is it really a thing or just a popular penny dreadful? Is it a natural occurrence or an artificial design created by the major companies for increasing profit? What proofs of the latter can be produced?
  • The best countries to invest into in 2020. How can a country be invested into? Why would some corporations choose to do it? What are the criteria? Is it cost-effective? What are the real-life examples?

Here are some more business research topics to explore:

  • Outsourcing: its advantages and disadvantages for a business. Is it ethical?
  • Authors and copyright: which works better, legal names or nom de plumes?
  • Negotiation tactics : understanding authority.
  • Oil prices impacts on consumer behavior in Turkey .
  • Corruption cases: do state officials have a higher chance of succeeding with a request for dismissal?
  • Juicy Fruit: business strategies and product promotion .
  • Insider trading : how the nature of the offence and the punishment for it has changed through the decades.
  • American Airlines: the secret of success .
  • Alcohol: the advantages of the sale and consumption laws for the society’s well-being.
  • Organizational change capacity concept .
  • Death penalty: should it apply for the most severe corporate crimes?
  • The correlation between wages and employee productivity.
  • The correlation between strategic management and employee productivity .
  • The impact of staff motivation on employee productivity.
  • Managing employee retention .
  • Low-cost economy: companies benefits and drawbacks .
  • Sales letter vs. waste bin: how to avoid spam folder?
  • Startups: how to.
  • L’Oreal and Procter & Gamble: financial analysis .
  • Teenagers vs. business: the phenomenon of teenage business.
  • Logistical system: private and public warehouses combining .
  • Small business : the basis of economics.
  • Coca-Cola and PepsiCo: Comparative Analysis .
  • Third-world countries: how is business done there?
  • Taxes: types and uses.
  • The role of corporate lobbyists in American future .
  • Business ethics: is there a difference from general ethics? What are the laws?
  • What are the cultural differences of doing business in different countries?
  • Roadrunner Sport: social and digital media strategies .
  • The target audience: how to define it and how to attract it?
  • Crisis management in business.
  • Call centers outside the US: pros & cons .
  • Risks: how to calculate them in your business endeavor.
  • Monopolies : how do they impact the market?
  • Business dynasties: how does family business operate?
  • Copyright law : how does it operate?
  • A gaming lounge: business plan .
  • Services: what are the most and least popular in the market?
  • Dell Company: global strategies .
  • Charity: is it a good advertisement strategy for a business?
  • How to balance ecology and increasing production.
  • SunTrust: business strategies in banking industry .
  • Corporate culture : what company rituals are common in business?
  • Negotiation and diplomacy in business.
  • TransGlobal Airlines as a monopoly .
  • A healthy working environment and its importance in business
  • Google’s success: a case study .
  • Brands: what’s their place in the modern market?
  • American Airlines’ and US Airways merger .
  • Military crisis: a hindrance or a boost for business?
  • Small enterprises: what are the challenges?
  • British Petroleum: the corruption case .
  • Internet advertisement: is it overtaking the world of advertising?

Richard Branson quote.

  • The psychology behind people’s decision to buy a more expensive product or a higher quantity of it.
  • Feminism: how does it influence the way women consume?
  • Hilton’s investments into the Italian tourism sector: causes and effects .
  • Teenagers and brands: what brands are the most popular among modern teenagers?
  • Mandatory recycling: how would it affect the prices? Would it be cost-effective in the long term?
  • Advertising in schools: is it acceptable?
  • Social media: what marketing strategies are used there? Does it influence offline advertisement?
  • Tariffs on car imports in Ukraine.
  • Employee stress : does every company need to offer services of a psychologist?
  • Sports and art: do corporate extracurricular classes enhance employees’ creativity and result in a healthy work environment?
  • Walmart company: environmental sustainability .
  • Eco-friendliness: how can more eco-friendly policies be encouraged in companies and businesses?
  • The concept of perfect competition .
  • Personal guns: does the successful handgun production industry depend on their free distribution?
  • BMW group sustainability plan .
  • Minimum wage: should it be canceled? Why?
  • Starbucks, Toyota and Google: missions comparison .
  • Commerce and retail: what is the future? Will shopping activity move completely to the Internet?
  • Toyota and Plexus: pricing strategies .
  • Internet advertising: is it more effective than other types of advertisement?
  • Tobacco production: should higher taxes apply to the tobacco companies? Should they be obliged to donate to cancer treatment centers?
  • Alcohol production: should higher taxes apply to alcohol companies? Should they be obliged to donate to alcohol treatment centers?
  • Xerox: company profile and overview .
  • Business ethics: how does it influence important decisions made by a company?
  • Ethics and morality in a business-oriented world.
  • The rise and fall of Eastman Kodak .
  • A museum exhibition: how can it be made marketable?
  • The business guide to sustainability.
  • Mobile phones: what has facilitated their high sales rates in recent years?
  • Under Armour: company analysis and strategic alternatives .
  • International human resources : what are the major challenges and pitfalls?
  • Corporate rituals: what are the oldest and most rigid ones that are still practiced in companies?
  • Brainstorming: how effective is it in producing ideas and business solutions?
  • Healthy work environment: what does it look like, and how can it be created?
  • Financial crisis: how does it affect business in the US and worldwide?
  • Famous brands: what are the associated advantages of owning a product of a recognizable and respectable brand? Why are consumers often willing to pay for it more than for a less well-known alternative?
  • Image: how does it affect the modern business culture and consumer behavior?
  • Gender: does it influence the ability to manage small and large teams?
  • Hiring youth: why certain niche companies prefer to employ young people? What are the examples?
  • Differences in ethnic cultures: how do they influence team-building?
  • Differences in ages: do they create difficulties in departmental cross-functional cooperation?
  • Gender: why certain companies prefer to employ more women than men and vice versa? Are efficiency stereotypes empirically and numerically confirmed?
  • Fitness franchises: why are they more and more popular?
  • Franchise models: what types are out there? Which would you choose for a coffee house? Other examples are welcome.
  • Franchise promotion: is it the responsibility of the franchisee or of the franchise holder?
  • Franchise agreement: which items should be included to save from excessive spending with no reward?
  • What factors must be considered when choosing the market for business expansion?
  • Globalization and consumer behavior: how does one affect the other?
  • Chinese market: how does it benefit from globalization?
  • Globalization: will it continue to spread, or will it cease to decrease?
  • Business clusters: how do they move globalization?
  • Bank mergers : a wise strategy or a result of failure? When should a bank consider this move?
  • Bankruptcy : what are the most common reasons for it? Does it necessarily spell the end for a business?
  • Big-box stores : how to ensure the success of a big-box retailer?
  • Brand awareness: how to make people remember and recognize your brand?
  • Competitive intelligence: what are the best ways to gather and analyze information about the business environment?
  • Consumer loyalty: how to make a consumer develop a behavioral tendency of favoring one brand’s products over the other?
  • Consumer risk management: what are the best ways to minimize the potential risk of a product not meeting quality standards entering the marketplace? How to make it cost-effective?
  • Copycat products: why do they enter the market so easily, and what are the ways for a brand to fight for its copyright?
  • Corporate crime : how is it best for a company to redeem its reputation after being compromised?
  • Corporate social responsibility : how does this business model help make a company be socially accountable?
  • People Water: corporate social responsibility .
  • Customer competencies: how to enable your customers to learn and engage in an active dialogue?
  • Data security : how to protect data from unauthorized access and data corruption?
  • Downtown revitalization: how can it be beneficial for a business?
  • Ruth’s Chris restaurants: SWOT analysis .
  • Employee coaching: how is it different from managing? How is it best to organize employee coaching in a big/small company?
  • The “Do no harm” ethical principle in business.
  • Green products: are they good for a business? How can a company use less packaging, and reduce the amount of disposed toxics?
  • Industry disruptor: what is a disruptive innovation in business?
  • Intellectual capital: what are the components and what is the best way to unlock their potential?
  • Job sculpting: what is the best way to match a person to a job that unlocks their potential to the fullest degree?
  • Marketing ethics : what are the moral principles behind the regulation and operation of marketing in your country?
  • Mergers : what are the types, and why do businesses do it?
  • Organigraphs: how to graphically represent a company’s structure and processes? How are organigraphs different from a traditional organizational chart?
  • Philanthropy: what are the competitive advantages of corporate philanthropy?
  • Quality circles: how does it influence business positively?
  • Regional planning: how to place infrastructure across a large area of land efficiently?
  • Customer service initiatives: how to learn what your customers dislike, tolerate, and actively appreciate?
  • Bagel Store vs. Subway: comparative analysis .
  • Shared services model: why are they cost-efficient?
  • Short-term financing: in what types of businesses does it apply best?
  • Starbucks Effect: how does a Starbucks store affect home and property values?
  • Groupon: daily deal or lasting success ?
  • Strategic planning : how to establish the direction of a small business?
  • IBM Corporation: business strategies .
  • Labour strikes: what causes them? What are the consequences for a business in particular and for the economy in general?
  • Companies’ ethics: concepts and cases.
  • Subliminal advertising: how do they work?
  • Telemarketing: a thing from the past or a relevant method of advertising?
  • Underage workers: how does employment of minors work?
  • Underwriting: who provides underwriting services and who receives them?
  • Undocumented workers: do they have rights, and what are the risks?
  • Unions: what is their stand in your country?
  • Whistle blowing: is it regarded ethical in modern business practice?
  • Work ethic: what kind of belief system is that? Does it have any downsides?
  • Work-life balance : what are the ways of encouraging and maintaining it?
  • Business leadership: is it a skill that can be learned?
  • Stakeholders : what is their impact on the success of a business?
  • Global unemployment: why is it a worldwide phenomenon? What are the solutions to the problem?
  • International investment : why is it important to educate the public on its benefits?
  • International competition: what are the strategic measures of survival for local companies?
  • Job creation : how can big and small businesses create jobs?
  • Businesses and oceans: why is it crucial to institute and implement environmentally-friendly approaches?
  • Ethical conflicts: how to avoid cultural, religious, and political arguments at work?
  • Organizational environmental pollution: how does it affect consumer trust levels?
  • Business negotiation: what are the styles of intercultural dialogue?
  • Excessive work: what are the consequences of overworking ?

Marketing is one of the most prominent entities that govern our world. It’s the cornerstone of business, serving to identify and satisfy customers’ wants and needs. Without marketing, there is no business!

Here are some of the most relevant marketing research paper topics and ideas. Choose one, and you are bound to impress your professor!

  • Coronavirus: a case study. How has COVID-19 affected consumer behavior worldwide ? What about your own country? Are there any glaring examples of inadequate consumer behavior? What are the reasons behind them? How do different businesses deal with the consequences of quarantine? Produce examples of marketing centered around Coronavirus.
  • Zoom: a case study. How did Zoom manage to become a go-to platform during the Coronavirus outbreak ? Was it the brand’s clever marketing, or did something else influence the consumer choice? How did Zoom manage to outperform the dozens of rival video conferencing services? What are the numbers? Make your predictions on whether the company will be able to sustain its success after quarantine is over.
  • Gillette #MeToo commercial: a case study. How did the brand express its political stand on a pressing social subject? Did the campaign ultimately succeed in its goal? Did the backlash harm Gillette’s reputation, or was it a sign of successful branding? How did it ultimately reflect on sales? What can be learned from the data?
  • Xbox Series X: a case study. The Xbox Series X is the successor of the popular Xbox One home video game console. It is scheduled for release in late 2020. How is it advertised? How does its marketing campaign impact user behavior? Is it a fast process? Analyze the concept and the marketing campaign of the product.
  • Colin Kaepernick in a Nike commercial: a case study. How did the brand use an existing political situation to its advantage? Did the campaign ultimately succeed in its goal, or did it merely taint Nike’s reputation? Was it marketing genius or brand failure? What do the numbers say? What can be learned from the data?
  • Brexit and consumer behavior. How has Brexit affected consumer buying behavior in the UK? What about the EU? How did it impact currency exchange rate? What businesses benefited from it? What can be learned from the data?
  • Same product, different branding: a comparison. Two companies are selling the same product – only branding and packaging are different. What influences customers’ choice? Is the price relevant in this equation? What can be learned from the data?
  • Addictive consumer behavior. What brands are known to inspire addictive consumer behavior? What marketing tools do they employ? Are there any downsides for a business? Should companies be held liable for maniacal consumer behavior?
  • Corporate social responsibility as a brand marketing tool. How effective is it? Produce examples of brands whose sales increased after a charity or awareness campaign. What can be learned from the data? What are the pitfalls of the CPR approach?
  • The ROI in athletics. What exactly is return on investment? How is it calculated? Why is there close public attention to the ROI factor in athletics? How can ROI be used as a marketing tool? Produce real-life examples.

Marketing is.

  • Slack: a case study. How popular is Slack as compared to rival platforms offering similar services? How much of its success can be attributed to marketing? Is its success currently on the rise or on the decline?
  • Uber : a case study. How has Uber become the leading company in its field? Analyze its history. What role did marketing play in its success? Analyze the company’s exit from the Chinese, Russian, and South Asian markets. Why did the company choose to do it? What benefits did it gain by doing so? What’s the current stand of the company?
  • Facebook: a case study. Facebook has faced a lot of backlash in recent years. How did the company manage it? What are the examples of Facebook’s different takes on marketing influenced by the company’s negative publicity?
  • Marketing in recession: a case study. The 2008 global financial crisis took a great toll on the markets worldwide. Nevertheless, there are stories of success for new products introduced to the market at the time. What companies managed to successfully roll out a product in the time following the 2008 global financial crisis? Give a case study of such a company.
  • Microsoft : a case study. How does Microsoft advertise its products? How are traditional storefronts doing market-wise as compared to the recent advertising trend, mobile phone marketing? What choices does the IT giant make concerning mobile ad targeting? Is it successful?
  • Black Friday : what’s the secret behind the phenomenon? Does it offer real value for money or is it simply a psychological trick of clever marketing?
  • Digital transformation: how to create an effective digital marketing budget?
  • Production expenditure: how does marketing affect it?
  • Jeep company’s marketing .
  • The Internet of things : what exactly is IoT? What are the examples? How can marketing be incorporated into it?
  • Volkswagen company’s information technology .
  • Volkswagen in America: managing IT priorities .
  • Relationship banking: how has it been influenced by digital promotion and mobile money accessibility? How is mobile banking redefining the customer-bank relationship?
  • Apple Computer Inc.: maintaining the music business .
  • Credit card responsibility: how to limit compulsive buying behaviors for credit card holders?
  • Corporate social responsibility: how do organizations use CSR to reinforce brand equity?
  • Servus Credit Union Ltd: marketing strategies.
  • Marketing manipulation tactics: what do brands do to get more customers?
  • Herfy’s marketing strategy in India .
  • Social media marketing as an image builder: different ways of communicating your brand image on the YouTube, Tik Tok, Twitter, Facebook, and Instagram platforms.
  • Consumer motivation on the BevCo example.
  • Influencers: how can Internet-famous people impact the buying choices of consumers ?

Marketing strategy connting digital devices.

  • A Coffee shop marketing strategy .
  • Direct marketing strategies: are consumers equipped enough to shield themselves from it?
  • The “Do no harm” ethical principle in business .
  • Maternity: what is the best way to market baby products?
  • Family orientation: how does it affect marketing in general?
  • Online shopping : what do buyers look for when shopping online? What attributes do they compare when choosing the product?
  • Harley Davidson, Naked Juice, and Tropicana Juice: brand perception analysis .
  • Global marketing: how does it incorporate standardization?
  • Social class differentiation: how do financial institutions market their products and services differently on the basis of social class?
  • Snapple Juice: marketing strategies .
  • Internet marketing: what trends can be expected to dominate the online world in the future?
  • Marketing and culture : how do advertising strategies vary across different cultures?
  • The Green Motor Car Company: marketing strategy .
  • Political campaigns: how can they impact advertising? Produce real-life examples.
  • Impulsive buying : how does it occur, and how do brands exploit it?
  • American Marketing Association: promotion strategy .
  • Loyalty cards: do they boost sales and encourage customer loyalty?
  • Brand trust: is it possible for well-marketed brands to get away with selling products of substandard quality?
  • Trust as the way to develop proper company-clients relationships.
  • Globalization: what is its impact on consumer behavior?
  • Customer loyalty : what brand attributes result in it?
  • Market monopoly: what are some of the successful marketing approaches that can help break through it?
  • Cause marketing : how does it impact a brand’s affinity with its target audience?
  • Brand equity : what is the effect of discount offerings and consumer promotions on it?
  • The outcomes of advertising in a recession
  • Top-of-mind awareness: how is it best achieved in modern times? Produce real-life data.
  • Event sponsorships and customer perceptions: how to?
  • Mobile ad targeting: pros and cons of mobile ad targeting based on users’ browser and app history.
  • Mortgage marketing: how to make customers be able to differentiate between various mortgage options offered by competing banks?
  • Drones production company marketing plan .
  • Click baiting: a promising novelty in sponsored posts promotion or a brand-compromising nuisance, best to be avoided for fear of bad associations with the brand?
  • Who are the consumers of Nivea?
  • Celebrity endorsement : what’s its impact on ROI for CPG brands?
  • Roadrunner Sport: social and digital media strategies.
  • Comparison advertising: is it effective in building brand equity?
  • Do consumers prefer purchasing routine grocery products online?
  • Is earned media perceived to be as important as it appears to be?
  • Word of mouth: what makes people want to forward content to their friends?
  • Viral content: how to?
  • Evolving family structures: what has changed and how to address it with marketing?
  • Augmented reality : how is it enhancing marketing experiences?
  • Artificial intelligence: what role does it play in modern marketing?
  • Advertising to children : how to? What are the pitfalls?
  • Brand salience: how to?
  • Humour in advertising: what’s the impact, and what’s the customer response?

As you are very well aware, accounting is all about numbers and measurements. It’s even been called the language of business! That’s why writing a research paper on one of the accounting research paper topics is such a good idea. You are going to master it in no time!

What are the main fields of accounting?

  • Financial Accounting
  • Management Accounting
  • Accounting Information Systems
  • Tax Accounting

There are carefully selected topics down below that explore each of those fields. Just go there and choose one – it’s that easy!

  • Taxes and politics. How do organizations fight for the reduction of the taxes they have to pay? How can politicians influence the tax rate in different spheres? Are there any real-life examples of that? How can this situation be curbed?
  • Financial markets. What are commodities and stocks? What is the role of financial markets in the global economy? Why are there few people who understand financial markets? What issues does it raise? What can be done about it?
  • Accounting information systems . What are the most popular accounting systems used by businesses nowadays? What are the most modern ones? How rapid is the flow of information today? How does it influence modern accounting? What can be done to advance it even further?
  • Managing and accounting. How can managerial accounting help a company make better decisions? How does it work? What are the possible examples of successful and unsuccessful decisions made in a company based on the managerial accounting reports?
  • Personal finances. Why should individuals hire personal accountants? How can this practice be systematized? What are the alternatives? Produce examples of modern mobile accounting applications and free online services. What are the pitfalls to be aware of?
  • Debt management. Why does such a serious issue exist in the modern world? Produce the current numbers of people for whom debt is a life-governing factor. What is the reason behind the prevalence of this problem? Who may benefit from this situation? How can this be fixed?
  • Auditing collusion. What is employee / auditing collusion? How can it result in an unfair marketing advantage? Why is it illegal? Produce real-life examples of auditing collusion disrupting marketing equilibrium. What can be done to anticipate and prevent such occurrences in companies?

Below are some other accounting research topics to explore:

  • Accounting decisions: what are the criteria for making them correctly?
  • General principles of accounting .

Accounting: Main Fields.

  • Forensic accounting : how does the investigation process go? What are the role and essential skills of forensic accountants?
  • Accounting theory: how is it influenced by culture?
  • Tax assessment: how to correctly assess the tax on organizational earnings?
  • The 2008 global financial crisis : what factors were the primary cause?
  • What are the steps on the way to becoming a certified accountant?
  • Accounting ethics: what are the modern dilemmas?
  • Accounting history : what are the historical prospects for the best accounting practices?
  • Accounting systems: what are the risks in the process of developing their design?
  • Earnings management: what are the perspectives?
  • Tax reduction: what are the most effective ways of doing it for organizations?
  • Managerial accounting: what are the effects of financial markets on management accounting?
  • Financial fraud: what are the ways to escape it?
  • Accounting theories: what is their meaning for business?
  • Nortel Networks Corporation Accounting Theory .
  • Normative theories: what are the issues with normative theorizing in accounting?
  • Theoretical concepts: how to implement them in practical accounting?
  • Earnings management: how to best organize it in a company?
  • Cash flow: what is the effect of external factors on cash flow in an organization?
  • Online accounting: can accountancy be effectively based on the Internet?
  • Offshore accounting: how does it work? What are the pros and cons?
  • Accounting systems: which are the most effective for accountants?
  • Tax code: how to?
  • Islamic banking: how is it different from the European approach?
  • Financial markets: what are the known commodities?
  • Financial markets: what is their role in the global economy?
  • Financial transparency: what are the strategies to make organizational finances transparent?
  • Cloud computing : what is its role in data management for accounting information systems?
  • Personal investment: important factors.
  • The ideal framework for AIS: what does an ideal framework for an accounting information system in multinational cooperatives look like?
  • Food production company: a financial plan .
  • Decision-making process: what is the role of AIS in the decision making process for medium / large economic enterprises?
  • Accounting frauds: analyze three major accounting frauds of the last decade in detail. Why is ethical judgment needed in accounting at all times?
  • Intellectual capital: how do two major business companies (of your choice) build a relationship between their financial statements and their intellectual capital?
  • Education for senior executives: how can business education for senior executives influence hedging behavior?
  • Non-profit accounting: what are its financial reporting requirements?

Project management is the cornerstone of doing business. After all, how can you do anything without organizing it first? You may think, “Oh, but that’s easy… I just do it!” But that’s not how it works in modern business.

In big corporations, the way you organize a project is often synonymous with its eventual success or failure. Project managers need all of their knowledge, skills, and techniques to make projects meet the requirements. Want to look deeper into the processes and secrets behind project management? The idea for your perfect project management research paper is waiting for you down below!

  • Project management software. Which project management tools dominate the market today? Are they cost-effective? What do they primarily focus on (e.g., cost, scheduling time, etc.)? Analyze different project management software and find out whether they really lead to project success and increase productivity or not.
  • Humanitarian logistics. How do system dynamics and project management principles affect logistics operations? The need for humanitarian logistics has increased around the world due to the rise in environmental disasters (earthquakes, tsunamis, etc.). How can the sustained damages be reduced? Analyze the collaboration between system dynamics and humanitarian logistics. How does it impact flows in the supply chain, stakeholders, and responses? What are the best adaptations of project management theories?
  • Project delay causes. Identify the leading symptoms and causes of project delays. How does it impact the project life cycle? How do global construction companies cope with it? What strategies have they devised to deal with the issue?
  • Factors of project selection. What are the primary factors that affect selecting a project? Analyze the shift of project benefits approach towards customer-centricity. What is the reason for it? What is the difference between the two approaches? Which is more effective in modern business?
  • IT industry and agile project management . What is the impact of agile project management on productivity in IT companies? Analyze it using quantitative research techniques. Measure improvement of productivity, customer satisfaction, and employee satisfaction. Analyze and report the outputs of the data using empirical hypothesis testing methods.
  • Implementation of project management practices . What is the impact of an organization on how project management practices are implemented? Analyze the more informal and people-focused project management practices that are used in small and medium-sized enterprises. Use mixed methods research techniques such as interviews and surveys. Choose companies from a specific sphere to collect data. Examine the size of the company and how it impacts project management practices.
  • Communication and quality. How significant is communication in maintaining timely delivery and quality of project activities? Analyze the importance of communication between the organization of a project and its stakeholders (external and internal). How does efficient communication help an organization meet the expectations?
  • Team conflict dynamics model: what conflict types and team conflict profiles are there? How can they produce resolutions that can lead a project to success?
  • Culture and conflict management: how different cultures of project managers may influence the methods of conflict resolution they implement? How does a project manager’s background affect the way they identify misdeeds and the way they try to deal with conflicts that arise in their project?
  • Project misalignment with business objectives: how does it affect the overall project performance?
  • Project management soft skills : how important are they in the context of project success rates? What is the cost of training, and what are the benefits? How do they help the project achieve the desired outcome?
  • Psychosocial stressors: how do they impact project manager performance? What types of psychosocial stressors are there? Does organizational culture have any mediating effect? Use real-life data.

Anthony Robbins quote.

  • Project management research trends: how do they influence project success? What is the relationship between project management research trends and social-economic trends?
  • Project management maturity factors: how do they influence project success in large enterprises? How come the role of projects has increased worldwide, but the overall number of successful projects hasn’t changed? What is the relationship between project performance factors and organizational project management maturity?
  • Agile-scrum beyond IT: how can it bring managerial benefits to other sectors? Analyze its potential for the healthcare industry. Illustrate how it may be applied to develop frameworks for quality and timeliness improvement. How can it help deliver healthcare in a large-scale patient setting?
  • Project completion rate: how do organizational characteristics influence it in the construction industry? Analyze data on project performance using key performance indicators (KPIs). Use social network analysis tools to document organizational characteristics.
  • Leadership style as a mediator: how to connect collaboration satisfaction and emotional intelligence? What leadership styles are there? What are their roles as mediators between emotional intelligence and collaboration satisfaction?
  • Effective project scheduling system: what are the effects of the application of this planning and scheduling style in construction projects? Use the critical path method (CPM) in the analysis of drafting and subsequent implementation of an effective project scheduling system for manufacturing renewable energy plants.
  • Effective project manager appointment guidelines: how to design and implement them for construction companies in XYZ? How do two types of leadership styles, person-centered and team-centered, differ when used by project managers? How can one balance them? What does Archer say on the topic in her Realist social theory? Use the data from your analysis for designing effective project manager appointment guidelines to be implemented in XYZ construction companies.
  • Controlling costs in project management: a systems approach. Analyze the work of the research and development departments for a US-based consumer goods manufacturer.
  • Management: power, authority, and influence .
  • Culture, project performance, and IT industry: what might be the causes of delay and failure due to cultural factors?
  • CISCO Systems Inc: strategies and management .
  • Initiation stage of a project: a review. Analyze the work of the US medicine sector.
  • Similar but different: review the similarities and differences in how people practice project management across the world.
  • Effective teamwork role for organizations performance .
  • Competitive advantage: does a company gain a competitive advantage by implementing expert management in a project?
  • Canbide Corporation: operations management tools .
  • Critical path analysis: how do project managers plan for it and assess it?
  • Diversity: management practices and principles .
  • The uncertainty: how valid is it in lengthy and difficult projects in the US construction industry?
  • Transformational and transactional leadership models.
  • The history: investigate and analyze the development and evolution of project management across the past 20 years.
  • The qualities of an efficient leader.
  • Understanding the intricacies: how important is the grasp of the project’s intricate nature for its effective management?
  • McDonalds: management effectiveness .
  • Benchmarking project management maturity: analyze the benchmark standard of measuring maturity in project management.
  • Shangri-La Hotels: company management .
  • Agile project management: how does academic literature help develop its understanding?
  • The organization of international business .
  • The PMBOK guidelines: do they prepare managers for handling project risks successfully?
  • Information management system: practical solutions .
  • Project management methodologies: how do various prevailing project management methodologies correspond with efficacy? Review the US market.
  • Subway in the US: management strategies in food industry .
  • Software development methodologies: how do organizations justify their choices?
  • Teamwork on project management: how important is it in the US healthcare system?
  • The concept of change in management .
  • Software tools: how do different project management software tools correspond with efficacy in the developed world?
  • Establishment of Ruth’s Chris Steak House in London: how to make a restaurant chain international?
  • Attitude towards risk: how does project management handle possible risks in the US oil and gas sector?

Communication flat.

  • Package role in design and planning process .
  • Public procurement: what are the associated challenges for project management in the US IT sector?
  • Humility and its impact in leadership .
  • The stakeholder approach: how does a global perspective picture its overall success in adoption and completion of projects?
  • Management: Holistic Response to Client Issues .
  • Captiva Conglomerate: management strategies.
  • Best project management practices: what does the European financial sector tell us about them?
  • Hewlett-Packard: global supply chain management .
  • Leadership qualities: does successful project management need them?

Human resource management is one of the most interesting spheres of business. After all, it’s all about people!

There are three major areas of a human resource manager’s responsibilities. They are: staffing, allocating compensation and benefits for employees, and administrating work.

There’s so much you can do as an HR specialist. It’s as people-oriented as a profession can get. It’s always a continuous process, too. You’ll never get bored!

There are a number of questions an HR specialist needs to know the answer to. How to select the best recruits? How to encourage team spirit and teamwork among the employees? How to motivate people? How to appraise and how to punish? All of those questions and more are raised in our selection of human resources research topics!

  • Training of employees as a performance enhancer. How does training of employees correspond with their performance? Produce real-life data. Use a questionnaire to identify and determine the workforce needs in an organization. Analyze the data by calculating a simple percentage analysis. How much did employee training influence their performance? Was it cost-effective?
  • Performance evaluation and its impact on productivity. How does performance evaluation impact employee productivity? What is its purpose? What is the difference between formal and informal evaluations? How should a performance evaluation be carried out? Describe each of the steps. What is the influence of a poor evaluation on an employee’s morale and their absenteeism rate? Produce real-life data.
  • Motivation and its impact on morale. What motivation theories are there? Which are the most popular to utilize in organizations today? What does the process of staff motivation look like? Does it influence employee performance? Produce real-life data. Analyze the data by calculating a simple percentage analysis.
  • Performance appraisal and its impact on productivity. What is performance appraisal, and how is it different from performance evaluation / employee motivation? Why is it considered to be crucial for the growth and survival of an organization? What is the role of performance appraisal as a strategic factor? Describe what performance appraisal techniques are used in an organization. How does it impact employee productivity? Produce real-life data.
  • Human resource and its relevance in modern business. Why are the effective acquisition, utilization, and maintenance of human resources considered to be central to the growth of an organization? How can executive initiative utilize human resources profitably for an organization? What are the techniques of sustaining and developing human resources in an organization? How to achieve maximum cooperation between staff and management?
  • Stress and its impact on the employee performance. What is the effect of stress on workers’ performance? Produce real-life data. Collect data using questionnaires and descriptive survey research design. Present the collected data in tables. Analyze it using simple percentages and frequencies.
  • Staff training in business organizations. How to identify the training needs of an organization? What is the role of management in staff training and development? What types of training methods are there? What are the effects of training on employee performance? Produce real-life data.

Here are some of the simpler human resources topics to explore:

  • Employee loyalty: what are the main factors that can increase it?
  • The cost of prejudice and discrimination on the wprkplace .
  • Conflicts in the workplace : how to resolve them? What are the most typical ones?
  • Cultural differences: how can human resource managers work around cultural differences in an international company?

G.K. Chesterton quote.

  • Recruiting students: what are the pros and cons?
  • Compensation and benefits are the parts of employment relationship .
  • Employees’ education: should a company pay for it?
  • Harmful outsourcing of United States jobs .
  • Outsourcing and freelance workers: what are the pros and cons?
  • Recruitment : what are the opportunities and risks of recruiting new team members?
  • How to motivate employees effectively?
  • HR managers: how to select, recruit, hire, and educate human resource managers?
  • Legal aspects of human resource management .
  • Overqualified employees: how should an HR manager deal with an overqualified employee?
  • Google company: workforce diversity policy .
  • Talent hunting and management: what’s the human resource manager’s role in this process?
  • Character types: what character types are there, and how do they affect the team-building process in a company?
  • Workplace harassment and bullying: how should a human resource manager deal with such challenges? What strategies of prevention are to be employed?
  • Diversity : how can a company encourage it? What is its impact on the dynamics in the workplace?
  • Communication: how to make it effective? How does it affect a company’s success?
  • Wages : do they affect employee productivity? How to increase employees’ motivation and make it cost-effective?
  • Assessing employee performance : what are the best ways to do it? What tools and criteria are there?
  • The role of diversity in the workplace .
  • Labor laws : what are the most critical issues to be resolved?
  • Company data: how to protect it in the age of technology?
  • Equal pay: are staff members paid equally, and how can HR managers address this issue?
  • Leadership styles.
  • Health problems: how can they affect employees’ productivity, and how can HR managers address this issue?
  • Riordan Manufacturing: HR marketing services.
  • Workplace motivation: what motivates people to work more?
  • Mergers and acquisitions: what is the role of an HR specialist in these processes?
  • Managing a diverse workforce.
  • Employee loyalty: how can HR specialists encourage employee loyalty through developing the job satisfaction factor?
  • Organizational burnout of employees .
  • Employee retention: which factors contribute to it?
  • Salary bonuses: what are their additional benefits? How can an HR specialist identify who is eligible for getting them?
  • Strategic human resources : is there global competitiveness on it, and why?
  • Human resources market: describe its demand and supply circle.
  • Daily childcare: how can it enhance the performance of employees in the company?
  • Compensation packages : what are they and what is their function? How can an HR specialist identify who is eligible for getting them?
  • Career planning : should it be more people-oriented, or is it to be centered around companies?
  • Professional qualities vs. fitting personality: which is more important?
  • Performance tests: how are they to be conducted?
  • Do remote interviews match in their effectiveness with personal ones?

The Accountancy , Business , and Management (ABM) research focuses on the basic concepts of financial, marketing, and business management. ABM research explores various strategies employed in the business, marketing, and accounting spheres. It helps specialists in the sphere discern which business theories work best when put to practice.

Qualitative research gathers non-numerical data used to uncover customers’ opinions, thoughts, and trends. ABM qualitative studies use focus groups, observations, and interviews. The importance of the qualitative method have been increasingly recognized in the ABM field as a rich in detail and insightful way of analyzing the current market situation.

The nature of business research is the collection, study, and analysis of various business-related data to acquire detailed information and use it to maximize sales and profit of a business. The employed research methods include qualitative and quantitative types. The importance and benefits of business research can’t be overrated.

A marketing research topic is an issue that a researcher is investigating in their marketing research paper. The topic needs to be specific and well-defined to ensure the success of a research project on market and marketing. Selecting a topic is a challenging part of the marketing research.

Learn more on this topic:

  • 280 Good Nursing Research Topics & Questions
  • 256 Research Topics on Criminal Justice & Criminology
  • 224 Research Topics on Technology & Computer Science
  • 178 Best Research Titles about Cookery & Food
  • 507 Interesting History Topics to Research
  • 193 Best Education Research Topics & Ideas
  • 120+ Micro- & Macroeconomics Research Topics
  • 201 Research Topics on Psychology & Communication
  • 512 Research Topics on HumSS
  • 301 Best Health & Medical Research Topics
  • 521 Research Questions & Titles about Science
  • A List of Research Topics for Students. Unique and Interesting
  • Good Research Topics, Titles and Ideas for Your Paper
  • Gale Databases: Gale
  • Writing a Research Paper: Purdue OWL
  • What are the Topics used in Research Starters – Business? EBSCO Connect
  • What should be a good topic for research related to Accountancy, Business, and Management? Quora
  • The difference between quantitative vs. qualitative research: SurveyMonkey
  • Understanding Quantitative vs. Qualitative Research: Medium.com
  • PhDs in Business & Management: Five Hot Research Topics (TopUniversities)
  • All Topics: Harvard Business Review
  • Research topics and projects: QUIT Business School
  • Browse All Topics: Harvard Business School
  • Market Research: Entrepreneur
  • Management Accounting Research: Elsevier
  • Accounting Research Tutorial: UF Libraries
  • What Is Management Research Actually Good For? Harvard Business Review
  • What is Management Research? University of Toronto
  • The value of management research to managers: The Conversation
  • Human Resources: Harvard Business School
  • Research & Surveys: SHRM
  • Human Resources in Research: UOttawa
  • BA (Hons) Business Studies: University of Stirling
  • BA Research: University of Newcastle
  • Education Studies BA: UCL Institute of Education
  • Areas of Research: PhD in Management, Michigan State University
  • Research focus areas in business and government: Victoria University of Wellington
  • PhD Subject Groups: Business School, University of Edinburgh
  • Research areas: The University of Sydney Business School
  • Research topics: Leeds University Business School
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RESEARCH TITLE ABOUT BUSINESS

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1000+ FREE Research Topics & Title Ideas

If you’re at the start of your research journey and are trying to figure out which research topic you want to focus on, you’ve come to the right place. Select your area of interest below to view a comprehensive collection of potential research ideas.

Research topic idea mega list

Research Topic FAQs

What (exactly) is a research topic.

A research topic is the subject of a research project or study – for example, a dissertation or thesis. A research topic typically takes the form of a problem to be solved, or a question to be answered.

A good research topic should be specific enough to allow for focused research and analysis. For example, if you are interested in studying the effects of climate change on agriculture, your research topic could focus on how rising temperatures have impacted crop yields in certain regions over time.

To learn more about the basics of developing a research topic, consider our free research topic ideation webinar.

What constitutes a good research topic?

A strong research topic comprises three important qualities : originality, value and feasibility.

  • Originality – a good topic explores an original area or takes a novel angle on an existing area of study.
  • Value – a strong research topic provides value and makes a contribution, either academically or practically.
  • Feasibility – a good research topic needs to be practical and manageable, given the resource constraints you face.

To learn more about what makes for a high-quality research topic, check out this post .

What's the difference between a research topic and research problem?

A research topic and a research problem are two distinct concepts that are often confused. A research topic is a broader label that indicates the focus of the study , while a research problem is an issue or gap in knowledge within the broader field that needs to be addressed.

To illustrate this distinction, consider a student who has chosen “teenage pregnancy in the United Kingdom” as their research topic. This research topic could encompass any number of issues related to teenage pregnancy such as causes, prevention strategies, health outcomes for mothers and babies, etc.

Within this broad category (the research topic) lies potential areas of inquiry that can be explored further – these become the research problems . For example:

  • What factors contribute to higher rates of teenage pregnancy in certain communities?
  • How do different types of parenting styles affect teen pregnancy rates?
  • What interventions have been successful in reducing teenage pregnancies?

Simply put, a key difference between a research topic and a research problem is scope ; the research topic provides an umbrella under which multiple questions can be asked, while the research problem focuses on one specific question or set of questions within that larger context.

How can I find potential research topics for my project?

There are many steps involved in the process of finding and choosing a high-quality research topic for a dissertation or thesis. We cover these steps in detail in this video (also accessible below).

How can I find quality sources for my research topic?

Finding quality sources is an essential step in the topic ideation process. To do this, you should start by researching scholarly journals, books, and other academic publications related to your topic. These sources can provide reliable information on a wide range of topics. Additionally, they may contain data or statistics that can help support your argument or conclusions.

Identifying Relevant Sources

When searching for relevant sources, it’s important to look beyond just published material; try using online databases such as Google Scholar or JSTOR to find articles from reputable journals that have been peer-reviewed by experts in the field.

You can also use search engines like Google or Bing to locate websites with useful information about your topic. However, be sure to evaluate any website before citing it as a source—look for evidence of authorship (such as an “About Us” page) and make sure the content is up-to-date and accurate before relying on it.

Evaluating Sources

Once you’ve identified potential sources for your research project, take some time to evaluate them thoroughly before deciding which ones will best serve your purpose. Consider factors such as author credibility (are they an expert in their field?), publication date (is the source current?), objectivity (does the author present both sides of an issue?) and relevance (how closely does this source relate to my specific topic?).

By researching the current literature on your topic, you can identify potential sources that will help to provide quality information. Once you’ve identified these sources, it’s time to look for a gap in the research and determine what new knowledge could be gained from further study.

How can I find a good research gap?

Finding a strong gap in the literature is an essential step when looking for potential research topics. We explain what research gaps are and how to find them in this post.

How should I evaluate potential research topics/ideas?

When evaluating potential research topics, it is important to consider the factors that make for a strong topic (we discussed these earlier). Specifically:

  • Originality
  • Feasibility

So, when you have a list of potential topics or ideas, assess each of them in terms of these three criteria. A good topic should take a unique angle, provide value (either to academia or practitioners), and be practical enough for you to pull off, given your limited resources.

Finally, you should also assess whether this project could lead to potential career opportunities such as internships or job offers down the line. Make sure that you are researching something that is relevant enough so that it can benefit your professional development in some way. Additionally, consider how each research topic aligns with your career goals and interests; researching something that you are passionate about can help keep motivation high throughout the process.

How can I assess the feasibility of a research topic?

When evaluating the feasibility and practicality of a research topic, it is important to consider several factors.

First, you should assess whether or not the research topic is within your area of competence. Of course, when you start out, you are not expected to be the world’s leading expert, but do should at least have some foundational knowledge.

Time commitment

When considering a research topic, you should think about how much time will be required for completion. Depending on your field of study, some topics may require more time than others due to their complexity or scope.

Additionally, if you plan on collaborating with other researchers or institutions in order to complete your project, additional considerations must be taken into account such as coordinating schedules and ensuring that all parties involved have adequate resources available.

Resources needed

It’s also critically important to consider what type of resources are necessary in order to conduct the research successfully. This includes physical materials such as lab equipment and chemicals but can also include intangible items like access to certain databases or software programs which may be necessary depending on the nature of your work. Additionally, if there are costs associated with obtaining these materials then this must also be factored into your evaluation process.

Potential risks

It’s important to consider the inherent potential risks for each potential research topic. These can include ethical risks (challenges getting ethical approval), data risks (not being able to access the data you’ll need), technical risks relating to the equipment you’ll use and funding risks (not securing the necessary financial back to undertake the research).

If you’re looking for more information about how to find, evaluate and select research topics for your dissertation or thesis, check out our free webinar here . Alternatively, if you’d like 1:1 help with the topic ideation process, consider our private coaching services .

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Qualitative Research in Business and Management

Qualitative Research in Business and Management

  • Emma Bell - Open University, UK
  • Hugh Willmott - Cardiff Business School, UK
  • Description

Over the past few decades, qualitative research in management and business has expanded rapidly. Business and management is set to become - if it is not already - the dominant field within the domain of qualitative research. It is therefore vital that students and scholars are well-informed about exemplary contributions to, methods employed by, and issues, challenges, debates faced by qualitative researchers in this field. This four-volume collection is designed to provide a set of authoritative sources capable of facilitating the development of knowledge and understanding.  The collection provides an Introduction written by the editors, which contextualises and guides readers through the selection. Volume One: Classical and Contemporary Studies Volume Two: Methods, Approaches, Techniques: Guides and Exemplars Volume Three: Practices and Preoccupations Volume Four: Challenges and Prospects

See what’s new to this edition by selecting the Features tab on this page. Should you need additional information or have questions regarding the HEOA information provided for this title, including what is new to this edition, please email [email protected] . Please include your name, contact information, and the name of the title for which you would like more information. For information on the HEOA, please go to http://ed.gov/policy/highered/leg/hea08/index.html .

For assistance with your order: Please email us at [email protected] or connect with your SAGE representative.

SAGE 2455 Teller Road Thousand Oaks, CA 91320 www.sagepub.com

Enlightening, provocative, argumentative, and formidably perceptive, this collection conveys the richness and complexity of organizational life while also holding the keys to its amelioration. While qualitative research studies in organization and management may still be outnumbered by their quantitative counterparts, we can see here how and why they hold the upper hand in transforming theory and practice.

Emma Bell and Hugh Willmott have put together four volumes of historically rich, analytically inclusive and vivid accounts of carrying out qualitative research in business and management settings. The volumes take readers through canonical, classic works to significant contemporary developments – in both theory and method – reflecting the changing organizational contexts in which current research is set. The editors provide a thoughtful introduction and guide to the materials. This is without doubt the most comprehensive and broad treatment of qualitative research I have ever encountered. It will have a long shelf life, deservedly so.

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The SAGE Handbook of Qualitative Business and Management Research Methods

300 Qualitative Research Topics For Easy Academic Victory

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You are on the right page if you are looking for a perfect qualitative research topic and have difficulty finding it. 

Writing a qualitative research paper is not a piece of cake. Let alone the research and writing; the first and most significant challenge is finding the qualitative research topic that is a perfect fit for you. You have to be sure about a handful of things to decide the best topic for you, and you can ace it. First and most important, you must choose a topic that you find appealing and motivating. If you are not interested in a topic, not only will it tire you, but it will make your research dull and exhausting as well. Two, choose a relevant topic that adds value to the academia. Last but not least, there must be enough data about the theme that you are about to choose. In case of any confusion, concerns, or questions, you can consult for paper writing help from Paper Perk . 

Table of Contents

Qualitative Research Topics: Psych, Education, Health, Medicine & More

Wandering around the internet looking for qualitative research topics can be exhausting. We are writing this article to make it a one-stop solution for you. There is enough inspiration to come up with the most suitable topic for you, no matter your academic area.

Psychological Qualitative Research Topics

psychological qualitative research topics

  • Emotional Intelligence: Can it be an excellent alternative to IQ?
  • Oxytocin in autistic children.
  • Meditation: A means to control emotions
  • Emotional dependency during pregnancy
  • Schizophrenia: Causes and treatment
  • Post-traumatic stress disorder: Causes, symptoms, diagnosis, treatment
  • Psychology of physical attraction in opposite sexes
  • What is a borderline personality disorder? Facts and myths
  • Psychological elements in electronic media: Marketing, persuasion, and propaganda
  • Psychology in public relations
  • Psychology in international relations
  • Causes of depression and what to do to avoid it?
  • Detailed analysis of speech disorders
  • Criminal psychology and the origin of serial killers
  • Psychological aspects of the aging process
  • The character of NGOs regarding awareness about mental health
  • How to prevent child abuse with the help of psychology?
  • Aspects of criminal psychology
  • Emotional imbalance: Causes, symptoms, and treatment
  • Memory loss? Is it a neural problem or a psychological problem?
  • The secrets to well-being
  • Mental disorders in teens

Read More:  Psychology Research Paper Topics

Political Qualitative Research Topics

political qualitative research topics

  • What role did masons’ living conditions have in forming  workers’ political movements ?
  • How do presidential elections matter?
  • Political compass: A critical analysis
  • Is a representative democracy genuinely democratic?
  • How has Europe evolved in terms of democracy?
  • Democratic evolution in the United States in the last three centuries
  • Is democracy a myth or a reality?
  • Why is voter abstention a danger to democracy?
  • Role of minorities in the United States politics
  • Freedom of expression in developing countries
  • Freedom of expression under Islamist regimes
  • Misconduct on television: Awareness and Legislation

Read More:  Political Science Research Topics

Qualitative Research Topics for Art and Culture

qualitative research topics for art and culture

  • Is history a universally shared concept?
  • Can a man be indifferent to art?
  • How do we articulate the link between science and technology?
  • What is the purpose of art?
  • What does the artist show us? Expression and symbolism
  • What is an artist? What does an artist do?
  • What is an artist?
  • Is art always transgressive?
  • Work of art: The proof of the freedom of the spirit
  • Can art compete with nature?
  • Does art only have the function of freeing us from our passions?
  • Passion and emotion in art
  • Absurd surrealism 
  • Grotesque surrealism
  • Different movements in art
  • Progress and evolution of art
  • The art of the middle ages
  • The art of the renaissance
  • Is the work of art necessarily beautiful?
  • Does art change our relationship with reality?
  • Does the critic able to regard something as art or not?
  • Does the experience of beauty necessarily pass through the work of art?
  • Things that art teaches us, artists, as a technician
  • Importance of meaning in a work of art
  • Meaningless art and absurdist existentialism
  • The need for a model in the production of art
  • Can we conceive of a society without art?
  • Different aspects of society are defined and differentiated by art
  • The fear of industrial production among the artists
  • Dystopian art: The ability to predict the future among artists
  • Elements that distinguish the work of art from any object
  • Why the artists deserve a special place in the world
  • Rules and regulations in art
  • Reproduction of art: Plagiarism in art and harm of repetition
  • Art and escapism
  • Anachronistic art and the element of satire
  • Should the artist seek to please the audience
  • Can we blame a work of art for not being worth anything?
  • Does every human being understand and appreciate art?
  • Do you think that, according to Aristotle’s formula, art is an “imitation of nature”?
  • Why does what we dislike in life please us in a work of art?
  • Does art seem to be a “revolt against the tyranny of desire”?
  • Why do we apply the term “creation” to artistic activity?
  • Sacrosanctity of art and human duty to uphold it

Read More:  Music Research Topics

Qualitative Research Topics Involving Environment Issues

qualitative research topics involving environment issues

  • Advantages and disadvantages of technology for the environment
  • Benefits of environmental education in children
  • Methods to make modern society aware of the environment
  • Alternative energies
  • Nuclear energy production: An alternative to the planet’s growing energy demand
  • X degree care for the environment
  • Analyze the advantages and disadvantages of the different types of renewable energy
  • Need to develop environmentally friendly products 
  • Documentation of experience: Protection of nature
  • Elements involved in environmental deterioration
  • Environment and strategies for sustainability
  • Environmental activism in adolescents and young people
  • Sustainability and security for environmental justice
  • Raising awareness about the protection of the environment through sports, literature, and culture
  • Environment influenced by collective and individual actions
  • Awareness of the advantages and disadvantages of the use of technologies
  • Effects and causes of acid rain and groundwater
  • Ways to live sustainably or focus on a specific aspect of sustainability
  • Recent disasters caused by global warming
  • Greenhouse effect and melting ice
  • Importance of renewable energy
  • Wildlife and endangered species
  • Air quality and pollution
  • Water quality in underdeveloped countries
  • Famines caused by environmental changes
  • Various recycling programs: Which one is the most effective
  • Awareness to participate in the initiatives about the protection of the environment
  • How deforestation has affected animals or how it is related to climate change
  • Importance of the coral reef, the dangers of its destruction, or preservation strategies

Read More:  Best Legal Research Paper Topics

Qualitative Research Topics on Public Relations

qualitative research topics on public relations

  • Public Relations and socio-productive activity
  • Organizational Communication and Public Relations
  • Ethics in the practice of Public Relations
  • Epistemological foundations of Public Relations.
  • Factors that limit the practice of Public Relations.
  • Public Relations is a strategic factor of the company.
  • Relationship workers and professional practice in the United States
  • Corporate image and Public Relations
  • Corporate identity and Public Relations.
  • Public Relations and social enterprise
  • Public Relations as an integration factor.
  • Profile of the teacher of Public Relations.
  • Legislation of Public Relations in Europe
  • The free exercise of Public Relations
  • Public Relations and the labor market
  • Public Relations and digital communication
  • History of Public Relations in Europe
  • History of Public Relations in the United States
  • History of Public Relations in Canada
  • Semiology and Public Relations
  • Linguistics and Public Relations
  • Indicators to evaluate Public Relations programs
  • Planning of Public Relations in organizations
  • Public Relations through radio and television
  • University teaching in Public Relations

Read More:  Criminal Justice Research Paper Topics

Qualitative Research Topics for High School Students

qualitative research topics for high school students

  • How has technological development helped hospitals?
  • Benefits of technological advances in the classroom
  • Advantages and disadvantages of technology in children
  • How and why are fun activities different during every stage of the educational period, Montessori, school, college, and university?
  • Most dangerous challenges that must be avoided as students
  • Challenges made by celebrities: How do future career choices and jobs look for you in the next decade?
  • The pros and cons of viral challenges from Tiktok and reels
  • How/what do social networks help?
  • Disadvantages of social networks
  • Problems of social network in adolescents
  • What is the most suitable age for children to have a social media presence?
  • Toxic behaviors accompanied by social media: Prevention and Solution

Read More:  Chemistry Research Topics

Educational Qualitative Research Topics

educational qualitative research topics

  • History of education
  • How education has changed over time in one place
  • Importance of sports and games in early childhood education
  • Possible results of adding playtime to education
  • Pros and cons of a grading system
  • Most effective grading methods
  • How tests affect the success or mental health of students
  • Assessment methods: Such as standardized tests or open tests
  • Investigate how dress codes affect student performance
  • Different schools of learning
  • Qualities that effective teachers possess
  • Effects of teaching and lesson planning
  • Different approaches of public and private schools
  • Pros or cons of a charter school systems
  • How class size and number of students affect student performance
  • Qualities of an Effective Teacher
  • The length of the school day, or the length of breaks, and how the durations affect the progress of the students
  • How the start time of school affects performance

Read More:  Biology Research Paper Topics

Qualitative Research Topics for Business and Economy

qualitative research topics for business and economy

  • The chartered accountant and the client: what relationship today?
  • How does the arrival of the low-cost accountant change differentiation practices in accounting?
  • Law and accounting: how do the new laws impact the profession of a chartered accountant?
  • Accountants, why are they so difficult to recruit?
  • How does accounting make it possible to assess the state of health of a company?
  • Accounting and new technologies: the future or the end of the accountant?
  • Can inequalities be reduced with new technologies?
  • What distribution of wealth in France (or other)?
  • Why do companies relocate?
  • Protectionism or free trade?
  • Has the organization of work changed after the pandemic?
  • Do flexibility and home-working reduce unemployment?
  • Should we be afraid of financial bubbles?
  • Financial crises, similar cogs? Are we headed to a new recession?
  • What is money, and who creates it?
  • The stock market against growth?
  • How does economic growth lead to sustainable development?
  • What is the impact of innovation on growth?
  • What role does investment play?
  • What are the keys to productivity?
  • Is it possible to measure economic growth?
  • Why do stock markets crash?

Read More  Law / Legal Research Paper Topics

Medical Qualitative Research Topics

medical qualitative research topics

  • Current situation of palliative care in health institutions in the United States
  • Complications of acute diarrheal disease in children under five years of age
  • Nutritional status of surgical oncology patients and its relationship with postoperative complications
  • Cost-effectiveness of cervical cancer screening strategies in California
  • Thyroid cancer and risk factors in patients treated at San Jose Hospital
  • Communicative processes in American ancestral medicine
  • Seronegative rheumatoid arthritis in a patient with a pulmonary septic complication
  • Telemedicine and Tele-health of the inhabitants of Massachusetts
  • Feasibility study and technical, infrastructure and human sustainability for the implementation of the care model
  • Epidemiological profile of the general surgery outpatient service 
  • Physical activity and sport as determinants of health
  • Cost of treatment and follow-up of people with the  human immunodeficiency virus  (HIV) 
  • National Health System for the formal introduction of the family doctor
  • How is the social security system in France unsustainable?
  • Comparative study of health systems in the United States and Europe?
  • Allergies and intolerances, what are the differences for lactose?
  • Is gluten intolerance an actual disease?
  • Social inequalities in health in rural countries
  • Public health policy or health policy
  • Public health at the European level, what public policies
  • Public health in developing countries
  • Public health and environmental issues through the prism of red meat consumption
  • Communication of medicines when advertising is prohibited

Related:  Medical research paper writing services

Qualitative Research Topics for Law and Crime

  • Consequences of the death penalty.
  • Capital offenses: Law, persecution, and penalties
  • Classic methods used in the death penalty
  • Arguments for or against this punishment
  • The stipulation for others and the promise of a stronghold
  • Consumer protection in the American Law
  • The social attributions of the captain of the ship
  • Recent developments in the constitutional justice
  • Reframing the civil code
  • Critical analysis of the scope of the principle of free justice
  • Institutions of the criminal records
  • Equality of the creditors in collective proceedings
  • Risk management in expertise
  • The repressive jurisdiction of the court of peace in the event of insufficiency of the judges
  • Labor law and the rights of workers
  • Secularism and labor law: Question of religion in business
  • The Management of transit migration
  • The legal framework of bank credit
  • Legal regime of intellectual rights
  • Compensation for moral damage
  • Family criminal law in the relation between parents and children
  • Unilateral termination of the contract
  • Role of the military in public prosecution
  • Critical analysis of the pre-jurisdictional procedure regarding human rights
  • The fault of the administration in land matters
  • The subsequent attitude of the victim and compensation for the damages
  • Action for retrocession in the event of excessive liberalities
  • The exploitation of child labor under Labor Law
  • Reflection on the introduction of the system of the dematerialization of bearer shares
  • Study on the feasibility of a structure for the amicable settlement of consumer disputes
  • The life insurance contract
  • Legal liability of the community pharmacist
  • The legal age of marriage: legislative, jurisprudential, and doctrinal approach
  • Protection of the unpaid seller in the event of insolvency of the buyer
  • The renewal of the employment contract
  • The regulatory framework for outdoor advertising, signs, and pre-sign
  • Extra-judicial resolution of land disputes

Read More:  Research Paper Topics

Qualitative Research Topics Concerning Drug Abuse

qualitative research topics concerning drug abuse

  • Drug use in adolescents
  • Consequences of excessive drug use
  • Legal and illegal addictive substances
  • Effects of drugs on the brain
  • Effects of alcohol and tobacco
  • Social science research on drugs
  • Psychological research on drugs
  • Biomedical research in the field of drugs
  • Drug addiction treatment
  • Cannabis in Europe: a study of social research
  • Drug expectations
  • Dynamics of drug cartels: Perception, politics, and markets
  • Sources and uses of methamphetamine
  • Sensation seeking
  • Contribution of research in psychology on drugs
  • Drug research: recent developments
  • in the field of psychology
  • Places of cannabis consumption
  • Drug prevention for the most vulnerable young people
  • Cannabis retail markets
  • Cultivation of cannabis at home
  • Cannabis Dependence and the Strength of Marijuana
  • Cannabis and youth
  • Cannabis and schizophrenia

Read More:  Social Work Research Topics

Women Issues and Rights Qualitative Research Topics

women issues and rights qualitative research topics

  • How to educate teens about pregnancy
  • Women’s rights violations in the middle east
  • Forced-Hijab conflict in Iran
  • How to live a healthy pregnancy period
  • Access to health is a fundamental right: what role can parliaments play in ensuring health for women and children?
  • The wave of feminist movements in the Middle East
  • The situation of women and children in times of conflict
  • The role of women parliamentarians in the prevention of national and international terrorism and in the promotion of peace
  • Promoting women’s participation and gender equality in multilateral negotiations
  • The contribution of women to the establishment of a new global financial and economic model
  • Feminism in Egypt
  • Impact of the media on the status of women and image of women politicians in the media
  • Poverty and extreme poverty: women as victims of this phenomenon and as key actors in the fight to eradicate it
  • Complementarity of women’s rights and children’s rights
  • Health and well-being of older people, especially women
  • Women in Armed Conflict
  • Feminism in the South Asian Subcontinent 
  • Violence against women
  • Role of women in ensuring environmental protection within the framework of development
  • Women in the informal economic sector and their access to microcredits
  • Women in economic life and the world of work
  • Impact of women on the democratic process
  • Women in the political process
  • Women’s rights violations in Africa
  • Financing women’s electoral campaigns
  • Women’s political and electoral training
  • Women in political parties
  • United Nations Initiatives for Women’s Education and the role of Malala Yousafzai
  • Women in national parliaments
  • The partnership between men and women in politics

Still feel the need to know more? It is noble to be insatiable about knowledge, so here are  402 More Research Paper Topics  for you.

As we said in the beginning, writing a qualitative research paper is not a piece of cake. But after reading all these topics above, you now know that it is not rocket science either. All you need is a little commitment and a pint of inspiration potion that we have above 300 research paper topics. 

If you still need professional qualitative research writing services, you can get to know  our writers  or contact us. We are online 24/7 with immediate responses to offer you research paper help . 

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131 Interesting Qualitative Research Topics For High Scoring Thesis

qualitative research topics

Qualitative research topics are undoubtedly not easy. While statistics enthralls some students, others don’t like the subject. That’s because qualitative assignments entail cognitive analysis, which complicates them. But apart from the hardships of completing the projects, selecting topics for qualitative research papers is also a challenge.

This article presents a list of 130-plus qualitative research topic ideas to help learners that struggle to get titles for their papers. It is helpful because many learners have difficulties picking titles that will make their essays impressive to educators. But before presenting the topics, this article defines qualitative research.

What Is Qualitative Research?

Qualitative research is an investigative and innovative abstract data analysis. When writing a qualitative research paper, a learner analyzes intangible data. Qualitative researchers code the data after or during collection. Therefore, having top-notch research topics is necessary for a first-class essay.

Knowing how to write a qualitative research paper is vital because it helps the student deliver a copy that provides a clear picture of an event or situation. A researcher can achieve this via practical experience, reliable reporting, and conversations. Gathering raw data is the initial step in qualitative research. A researcher can gather raw data by conducting reviews, observations, and surveys. Also, researchers can use creative methods to collect data.

Best Examples Of Qualitative Research Topics

Qualitative research covers many things. Here are examples of topics that learners can explore in their qualitative study.

  • What causes stigma around some health challenges?
  • Stigma facing the people living with disabilities- What is the cause?
  • Can Pro Bono legal assistance improve the criminal justice system?
  • How the less privileged can benefit from Pro Bono services
  • The educational challenges facing rural children- Are there ways to help them?
  • Child labor causes- How to mitigate the practice
  • Substance and drugs- What are young people abusing more?
  • How alcohol affects college students
  • Can food insecurity interfere with children’s performance in school?
  • Food banks intricacies- Understanding the challenge in low-income areas
  • Free education- Does it have socioeconomic benefits?
  • Culture and female harm- What’s the connection?
  • The impact of social media on physical and social engagement among teens in urban areas
  • Using medication to treat depression- What are the health benefits?
  • Investigating peer educators’ efficiency in creating awareness of health and social issues
  • Gender-based violence- What causes it in rural areas, and how does it affect victims?
  • Sexual reproductive health challenges of child brides- Are there ways to control it?
  • Investigating the causes of school dropout among teenagers
  • How to address school dropout among young adults
  • Investigating the deteriorating academic pursuit in Third-World countries
  • Social activities- Do they have benefits for depressed people?
  • Investigating cerebral palsy and the stigma that people associate with it.
  • Living with disabilities- Are there social implications?
  • The impact of ableism on disabled people
  • Exploring the promotion and benefits of feminist values
  • Why should society promote free education in all learning environments?
  • What causes food insecurities among low-income earners?
  • Food and housing insecurity- What are the root causes?
  • What are the effects of displacement- Investigating the homeless people’s mental health

These are good examples of qualitative research topics. However, a student that picks a title in this category should research it extensively to impress the educator with their work.

Qualitative Nursing Research Topics

Professors ask students to write about qualitative topics when pursuing nursing studies. Here are issues to consider in this category.

  • How does the nurse-patient relationship affect health outcomes?
  • How can nurses deal with complex patients?
  • How can nurses provide culturally competent care?
  • How do personal beliefs affect nursing practice?
  • What is the impact of spirituality on nursing care?
  • How does the nurse’s role change when working with terminally ill patients?
  • What challenges do nurses face when providing end-of-life care?
  • How can nurses best support families whose members have serious illnesses?
  • What are the unique challenges of caring for elderly patients?
  • How does the nurse’s role change when working in a hospice setting?
  • Health outreach programs- What are the most effective ways to execute them?
  • Effective methods of curbing drug abuse
  • Effective ways to help rape survivors
  • How can nurses administer care to female genital mutilation victims?
  • How to care for special needs individuals
  • Anxiety and depression symptoms
  • Methods of administering care to Dyslexia patients
  • How to help individuals dealing with mental disorders
  • Signs of Alzheimer’s disease in older people
  • How to provide primary patient care

These are good qualitative research topics for students pursuing nursing studies. Nevertheless, learners must research any of these titles before writing their papers.

Qualitative Research Topics In Education

Most topics spring up from the education niche despite fitting other specifications. Here are examples of qualitative research topics that include the education niche.

  • Are guidance and counseling essential in schools?
  • How computer literacy affects education
  • Why governments in developing schools should encourage adult education
  • Autistic children’s education- Which learning style suits them?
  • Is mental health education relevant in the modern school curriculum?
  • Exploring the learning conditions for kids in third world countries
  • Child education and food insecurity- What is the connection?
  • The impact of virtual learning on high school students
  • How does alcoholism affect a student and their education?
  • Homeschooling- What are its advantages and disadvantages?
  • How do teachers’ beliefs about intelligence affect their teaching?
  • What is the teacher’s role in developing a student’s self-concept?
  • Does race or ethnicity play a role in how teachers treat their students?
  • What are the teachers’ experiences with teaching students with special needs?
  • What methods do effective teachers use to motivate their students?
  • What are the most effective ways to teach reading and writing?
  • How does technology use affect how teachers teach, and students learn?
  • What are the challenges faced by teachers in rural areas?
  • What are the challenges faced by teachers in urban areas?
  • How do charter schools differ from traditional public schools?

Many topics and issues in the education system allow learners to find subjects to investigate and cover in their papers quickly. And this is not an exhaustive qualitative research topic list in this field. Nevertheless, it covers the most exciting ideas to explore.

Qualitative Research Topics In Public Health

Educators ask students to write academic papers while studying the public health sector. And this provides insights into crucial and relevant aspects of this sector. Here are qualitative research topics examples in this category.

  • How does the public health sector manage epidemics?
  • The role of public health in disaster management
  • Evaluating the effectiveness of public health campaigns
  • An analysis of the factors that hinder effective public health delivery
  • Access to healthcare: A study of rural and urban populations
  • Health needs assessment of refugees
  • Mental health support within the public health sector
  • The role of technology in public health
  • Understanding and addressing health disparities
  • Sexual and reproductive health rights in the public health discourse
  • How immunization benefits people in rural areas
  • What causes water-borne diseases, and how can society mitigate them?
  • Symptoms of high blood pressure among young people
  • How antenatal care helps pregnant women
  • How to boost breast cancer awareness

These are excellent qualitative research paper topics in the public health sector. Nevertheless, learners need sufficient time and resources to investigate their preferred titles in this category to write winning papers.

Qualitative Research Topics In Project Management

Project management writing focuses on ways to achieve results and goals while basing the achievement on the process. This subject covers planning, structuring, proffering, and controlling ways to execute plans to accomplish desired goals. Here are research topics for qualitative research in project management.

  • How effective communication strategies can impact the outcome of a project
  • How different leadership styles affect team productivity during a project
  • The role of conflict management in ensuring successful project outcomes
  • Gender differences in the perception and understanding of project risk
  • The impact of organizational culture on a project’s likelihood of success
  • How different project management methodologies affect its outcome
  • The effect of stakeholder involvement on project success
  • How to manage virtual teams effectively to ensure successful project outcomes
  • What motivates project managers to achieve successful results?
  • How can project managers create a positive work environment that leads to successful outcomes?
  • What challenges do project managers face when trying to achieve successful outcomes?
  • How can project management be used to achieve social change?
  • What are the ethical implications of project management?
  • What are the global impacts of project management?
  • Ways to achieve sustainable development through project management

These are topics to explore in project management. Nevertheless, learners need adequate time to investigate their chosen titles and write winning essays.

Qualitative Research Topics In Political Science

Qualitative research can also cover political science. Investigating this field enables people to understand it better and can be broad. Here are sample titles to consider in for your scientific thesis .

  • How do social media affect the way people engage with politics?
  • What motivates people to vote?
  • How does voting behavior change over time?
  • What are the consequences of gerrymandering?
  • How does campaign finance influence elections?
  • Interest groups- What is their role in politics?
  • How do the media cover politics?
  • What are the effects of political scandals?
  • How does public opinion influence policymakers?
  • How feminism enhanced the American politics
  • The adverse effects of misrepresentation
  • The American democracy- A look into its dimensions
  • Colorism, racism, and classism- How the American ideologies differ
  • What causes an election crisis?
  • Two-party system- What challenges does it face in America?
  • Black women’s inclusion in the American politics
  • Should America have a multi-party system?
  • Why mass media matters in politics’ scrutiny and promotion

While political science is a broad field, these narrow topics help learners handle their research effectively. Pick any of these ideas to write a winning essay.

Topics For Ethnography Qualitative Research

Ethnographic research entails studying and paying attention to society and describing it. Here are topics to consider for a research paper in this field.

  • Studying a subculture: Reasons people join and stay in gangs
  • How does social media use vary by culture?
  • An ethnographic study of a homeless shelter or soup kitchen
  • Understanding the lives of sex workers through ethnography
  • The impact of religion on family life
  • How does parenting vary between cultures?
  • How do children learn and socialize in different cultures?
  • What is the effect of migration on family life?
  • What are the experiences of refugees?- An explorative case study
  • What is the impact of poverty on family life?
  • How do people in different cultures understand and experience mental illness?
  • What is the role of the family in other cultures?
  • What are the end-of-life experiences and beliefs around death in different cultures?

This article has presented easy qualitative research topics. However, some need time and resources to investigate and write quality papers. Therefore, pick your paper title carefully to write an essay that will earn you an excellent grade.

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The Most Interesting ABM Research Topics For Students

ABM Research Topics For Students

ABM is an acronym for Accounting, Business, and Management. This strand is one of the academic tracks in the K-12 program, which aims to teach vital concepts and skills related to business and finance. This strand provides future leaders and entrepreneurs with an opportunity to learn essential career skills. For instance, they learn how to interact with clients and strategize money-making moves. Like most courses, ABM students must write research and dissertation papers. The topic you choose for your paper will determine your success and how smoothly your research goes. So, are you looking for a research topic related to the ABM strand?

What Is the Best Research Title for ABM Students?

Interesting research titles for abm students, perfect quantitative research topics for abm students, awesome research topics related to abm strand, abm research titles for student authors, educative qualitative research topics for abm students, abm research titles about accounting, abm research titles about business, abm research titles about management, topics on research problems related to abm strand, business research topics for abm students, well-thought grade 12 abm research topics.

We have prepared some great research topics for ABM students below, including ABM strand quantitative research topics for ABM students and ABM strand ABM research topics. Hopefully, this article will help you find a suitable research title for ABM students.

Research about ABM can be interesting because you have so many examples of quantitative research titles about the ABM strands to choose from. Some of the ABM strand research topics you can never go wrong with include:

  • Career paths in business management and accountancy
  • The fundamentals of Accountancy, Business, and Management strand
  • Essential skills you develop when working with a mentor in business management and accountancy
  • Expanding a business: Guidelines for choosing the ideal market
  • The role of globalization on consumer behavior
  • The correlation between globalization and business behavior
  • What is the future of globalization? Will it continue to grow or wear off in the future?
  • What are big-box stores, and how can they move toward success in the current business sector?
  • The concept of competitive intelligence and its role in business environment success
  • The best ways to gather and analyze data about your business environment
  • Corporate lobbyists: Their role in America’s future
  • Business Vs. General Ethics: the difference and laws
  • A guide for defining and attracting a target audience
  • Crisis management: a guide for businesses
  • How do monopolies impact the corporate sector?

The AMB strand is vast because it involves three subjects, each with several sub-classes. Therefore, choosing a research title for the ABM strand can be challenging as numerous options exist. While many opt for a quantitative research topic about ABM strand pdf, we prepared the following more examples of topics you can use:

  • The advantages and disadvantages of outsourcing for a business
  • Is outsourcing an ethical business practice?
  • A comprehensive guide for negotiation tactics
  • Insider trading: what is it, and why is it an offense
  • The nature of insider trading and punishments for it
  • What would be the ideal punishment for severe corporate crimes?
  • Wages and employee productivity: What are the correlations?
  • Guidelines for managing employee retention
  • The role of staff motivation in employee productivity and retention
  • The impact of a low-cost economy on companies and their employees
  • The benefits and drawbacks of a low-cost economy on companies
  • How to navigate the startup world
  • Teenage businesses: a booming phenomenon
  • Are small businesses the basics of economics?
  • How do third-world countries navigate the business world?

Quantitative research focuses on collecting numerical data and examining stats. Quantitative research for ABM students includes methods like target group surveys. Choosing a quantitative research title for the ABM strand requires keenness. Here are a few quantitative research title examples for ABM students:

  • How social media and the internet have changed the corporate world
  • Evolutionary aspects of corporate crisis management
  • What are the most and least popular services in the corporate world
  • Business strategies in the banking sector
  • Negotiation and diplomacy: a guide for business owners
  • Creating a balanced ecology for increasing production
  • Branding: The concept and its place in the modern market
  • What challenges do small enterprises face in corporate America?
  • Is internet advertisement taking over the world of advertising?
  • The psychology behind consumer decision making
  • How has feminism influenced the way women consume products and services
  • Is advertising in schools an ethical practice?
  • Do companies need to offer psychologists for their employees?
  • How can companies incorporate and encourage eco-friendly policies and practices in their organizations?
  • Should minimum wage be canceled?

Choosing an ABM research title can be hard. However, with some inspiration, you will find a place to start. This section will help you select a research topic about the ABM strand. So here is our collection of ABM strand research topics.

  • The rise, fall, and policies of Eastman Kodak
  • Do ethics and morality exist in the current business-oriented world?
  • The contributors to the high mobile phone sale rates in recent years
  • The Apple Company: How has the company maintained its position in the device market?
  • Corporate rituals: what are they, examples of the oldest and most rigid ones still in practice
  • The role of brainstorming in idea production and business solutions
  • The role of a franchise agreement for franchise and franchise holders
  • Elements to consider when selecting a sector to expand your business
  • Alcohol companies should be obliged to donate to alcohol recovery centers: An explanation
  • Brad awareness: How to create a globally recognizable brand
  • The financial crisis: what should global and local businesses expect?
  • What is the future of commerce and retail in the current digital era?
  • Are bank mergers a wise strategy or a recipe for failure?
  • Does bankruptcy mean the end of a business?
  • Should banks consider bank mergers? If so, when would be the right time?

An ABM research title with the author feels should be well thought out. Here are a few more creative ABM research topics for your consideration:

  • Effective competing strategies for local businesses
  • How are local businesses influencing the global economy?
  • What is the role of employee unions in the United States?
  • Should companies encourage their employees to join employee unions?
  • How can large businesses help local companies break through the global market without fear of competition?
  • Global businesses: how is the internet promoting globalization?
  • Does organizational environmental pollution affect consumer trust levels?
  • How can businesses incorporate their consumers into eco-friendly practices?
  • What are the consequences of overworking employees in the workplace?
  • How can you transform your leadership to create a successful business?

Qualitative research answers the whys and hows of a topic. It tests people’s reactions to products and studies client or consumer behaviors. Qualitative research also employs case studies, interviews, and focus groups to gather information on qualitative research topics .

  • How can you make a museum exhibition marketable?
  • Tobacco companies: Should they be mandated to donate to cancer treatment avenues?
  • What are the advantages of owning a recognizable and respectable brand?
  • How can you package your brand, so people receive it positively and widely?
  • Company image: How does it affect consumer behavior and modern corporate culture?
  • Why do certain niche companies gravitate towards hiring youths?
  • Why do certain companies prefer female employees to men and the contrary?
  • How has the Chinese market benefit from globalization?
  • How do business clusters move globalization?
  • Should alcohol companies pay higher taxes?

Are you wondering about the ABM research title about accounting to choose? Your choice of a qualitative research topic about the ABM strand will determine the course your research takes. Find a qualitative and quantitative research title about the ABM strand in accounting in the following list.

  • Blockchain: How will this improve the future of accounting?
  • The impact of COVID-19 on global accountancy firms
  • Cryptocurrency: Is this the solution to all current financial issues in the consumerist society?
  • Discretionary accruals: Meaning and important ethical considerations
  • The role of interest rates on the success of accounting firms
  • What would accounting firms look like if interest rates did not exist?
  • Do global companies have better accountancy workforces than local ones?
  • Should local vendors adopt similar accountancy practices as global companies?
  • The role of an efficient accountancy workforce in a company’s success
  • Should more global companies jump on the cryptocurrency trend?

Another core subject in the ABM strand is business. It is arguably one of the easiest of the three elements in the ABM strand. However, students still struggle to find a good ABM research topic for business. So, we prepared this research title about business section for you to find a business research title example (research title about business quantitative and quantitative). Find an example of a business research title from the list below:

  • Are businesses that were formed during the COVID-19 pandemic still thriving?
  • How was launching a business during the pandemic different from any other year?
  • AI business models: are they the most integrated business approach model currently?
  • How important is language in communicating business goals and reaching your target audience?
  • Business ethic theories: do modern businesses follow them as rigorously as conventional ones?
  • How do internet-related businesses like Amazon affect other businesses and the general public?
  • How to build consumer loyalty in a competitive sector
  • Consumer crisis: What is it and how to manage it
  • What are the best ways to minimize the risks of low-quality products or ones that do not meet industry standards?
  • The value of determining your target market at the conception of a business

Most students panic whenever they choose an ABM research title about management because they lack options. That should not be an issue again because we are here to help. Find an excellent qualitative or quantitative management and advertising research title for ABM students in the section below:

  • Career and talent management: Differences and correlations
  • Critical elements that affect business management, process planning, and project management
  • The role of organizational leadership in small company management
  • Construction management: How is it useful and how to do it effectively
  • Brand management: What would happen if businesses did not practice effective brand management?
  • The best customer risk management practices and why should always have a plan set in place
  • An explanation of the concept of consumer management in the current business sector
  • How effective management impacts the concept of perfect competition.
  • The impact of business management on worker loyalty and productivity rates
  • Critical factors to consider when choosing the right management team for a business
  • What is subliminal advertising, and what should you know about it?
  • How does subliminal advertising work?
  • Is product placement a good advertising strategy?
  • What is the future of telemarketing in the current corporate world?
  • Is telemarketing a thing of the past or a relevant form of advertising?

From ABM research topics quantitative to overall topics related to ABM, there are many approaches you can take for your research. The good thing is you will always benefit from an example of a research title about the ABM strand. Below are a few examples.

  • Why do copycat products enter the market so easily?
  • How can companies fight for their copyright and prevent copycat products from entering the market?
  • Can companies redeem themselves after a corporate crime crisis?
  • The role of corporate social responsibility in making a company more socially accountable
  • An explanation of the concept of corporate social responsibility
  • Corporate crime: What to know about this and how to come back from such a challenge
  • The idea of data security in the current business world
  • How to protect your data from data corruption, unauthorized access, and other data security issues
  • Employee coaching Vs. Employee management: What is the difference and how to organize each practice
  • Do businesses still adhere to this ethical principle?

An example of a research title about the business will help you get started. However, you must be keen on the research title about ABM that you select. Find a suitable business research topic for ABM students here:

  • Disruptive innovation in business: What are it and essential things you should understand
  • Is intellectual capital the key to unlocking your potential?
  • The basic components of intellectual capital
  • What is the most effective way to match a person to a role in a company?
  • Is job sculpting the key to unlocking people’s potential in the workplace?
  • Moral principles and regulations that govern business operations in your country
  • A guide to the various types of mergers
  • Key reasons that motivate companies to turn to merge
  • The Starbucks effect in the real estate sector?
  • Do people consider the presence of a Starbucks in their environment when making real estate decisions?
  • The value of strategic planning when establishing the direction of a small business before its launch
  • Labor strikes: What companies do they affect, and what are their consequences?
  • The value of company ethics and how companies should establish them
  • A guide for setting company ethics for a startup
  • The consequences of labor strikes in the general corporate economy

Most ABM students are usually in the 12 th grade. At this academic level, students have the cognitive ability to grasp ABM strand concepts. An ABM research project is a stepping stone for 12 th -grade students to move toward the next level of studies. Therefore, choosing a good topic is mandatory.

A good topic will help you find your ground and write a research paper that stands out. Creativity is an essential quality when picking research topics. However, if you do not trust your creativity, you need not worry. Here are some ABM-related research topics for 12 th -grade students:

  • Do undocumented workers have rights?
  • Ware the risks of employing undocumented workers in your business?
  • What belief system is work ethic, and does it have disadvantages?
  • The element of work ethic when selecting employees for your startup
  • How to encourage and maintain work-life balance for your employees
  • Can a work-life balance help promote productivity in your workplace?
  • Is business leadership a learned skill or an in-born talent?
  • How much power should stakeholders have in your business?
  • How do stakeholders affect the success of a business?
  • Why should the corporate sector educate the public on international investment?
  • Global competition: is this a successful strategy for local companies or a recipe for success?
  • International unemployment is a global phenomenon
  • How can local companies help resolve the issue of global unemployment?
  • How can large and successful companies create more employment opportunities?
  • Forms of ethical conflicts in the business world and how to avoid them

Let’s Help You with ABM Research Topics Selection and Writing

Whether you want to choose an ABM research title about accounting, advertising, management, or other focus areas, you can always depend on us for help. In addition to that, our team is ready to create satisfactory content on any ABM research topic you have. Let’s do this!

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