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Qualitative Data Analysis: Step-by-Step Guide (Manual vs. Automatic)

When we conduct qualitative methods of research, need to explain changes in metrics or understand people's opinions, we always turn to qualitative data. Qualitative data is typically generated through:

• Interview transcripts
• Surveys with open-ended questions
• Contact center transcripts
• Texts and documents
• Audio and video recordings
• Observational notes

Compared to quantitative data, which captures structured information, qualitative data is unstructured and has more depth. It can answer our questions, can help formulate hypotheses and build understanding.

It's important to understand the differences between quantitative data & qualitative data . But unfortunately, analyzing qualitative data is difficult. While tools like Excel, Tableau and PowerBI crunch and visualize quantitative data with ease, there are a limited number of mainstream tools for analyzing qualitative data . The majority of qualitative data analysis still happens manually.

That said, there are two new trends that are changing this. First, there are advances in natural language processing (NLP) which is focused on understanding human language. Second, there is an explosion of user-friendly software designed for both researchers and businesses. Both help automate the qualitative data analysis process.

In this post we want to teach you how to conduct a successful qualitative data analysis. There are two primary qualitative data analysis methods; manual & automatic. We will teach you how to conduct the analysis manually, and also, automatically using software solutions powered by NLP. We’ll guide you through the steps to conduct a manual analysis, and look at what is involved and the role technology can play in automating this process.

More businesses are switching to fully-automated analysis of qualitative customer data because it is cheaper, faster, and just as accurate. Primarily, businesses purchase subscriptions to feedback analytics platforms so that they can understand customer pain points and sentiment.

We’ll take you through 5 steps to conduct a successful qualitative data analysis. Within each step we will highlight the key difference between the manual, and automated approach of qualitative researchers. Here's an overview of the steps:

The 5 steps to doing qualitative data analysis

• Gathering and collecting your qualitative data
• Organizing and connecting into your qualitative data
• Coding your qualitative data
• Analyzing the qualitative data for insights
• Reporting on the insights derived from your analysis

What is Qualitative Data Analysis?

Qualitative data analysis is a process of gathering, structuring and interpreting qualitative data to understand what it represents.

Qualitative data is non-numerical and unstructured. Qualitative data generally refers to text, such as open-ended responses to survey questions or user interviews, but also includes audio, photos and video.

Businesses often perform qualitative data analysis on customer feedback. And within this context, qualitative data generally refers to verbatim text data collected from sources such as reviews, complaints, chat messages, support centre interactions, customer interviews, case notes or social media comments.

How is qualitative data analysis different from quantitative data analysis?

Understanding the differences between quantitative & qualitative data is important. When it comes to analyzing data, Qualitative Data Analysis serves a very different role to Quantitative Data Analysis. But what sets them apart?

Qualitative Data Analysis dives into the stories hidden in non-numerical data such as interviews, open-ended survey answers, or notes from observations. It uncovers the ‘whys’ and ‘hows’ giving a deep understanding of people’s experiences and emotions.

Quantitative Data Analysis on the other hand deals with numerical data, using statistics to measure differences, identify preferred options, and pinpoint root causes of issues.  It steps back to address questions like "how many" or "what percentage" to offer broad insights we can apply to larger groups.

In short, Qualitative Data Analysis is like a microscope,  helping us understand specific detail. Quantitative Data Analysis is like the telescope, giving us a broader perspective. Both are important, working together to decode data for different objectives.

Qualitative Data Analysis methods

Once all the data has been captured, there are a variety of analysis techniques available and the choice is determined by your specific research objectives and the kind of data you’ve gathered.  Common qualitative data analysis methods include:

Content Analysis

This is a popular approach to qualitative data analysis. Other qualitative analysis techniques may fit within the broad scope of content analysis. Thematic analysis is a part of the content analysis.  Content analysis is used to identify the patterns that emerge from text, by grouping content into words, concepts, and themes. Content analysis is useful to quantify the relationship between all of the grouped content. The Columbia School of Public Health has a detailed breakdown of content analysis .

Narrative Analysis

Narrative analysis focuses on the stories people tell and the language they use to make sense of them.  It is particularly useful in qualitative research methods where customer stories are used to get a deep understanding of customers’ perspectives on a specific issue. A narrative analysis might enable us to summarize the outcomes of a focused case study.

Discourse Analysis

Discourse analysis is used to get a thorough understanding of the political, cultural and power dynamics that exist in specific situations.  The focus of discourse analysis here is on the way people express themselves in different social contexts. Discourse analysis is commonly used by brand strategists who hope to understand why a group of people feel the way they do about a brand or product.

Thematic Analysis

Thematic analysis is used to deduce the meaning behind the words people use. This is accomplished by discovering repeating themes in text. These meaningful themes reveal key insights into data and can be quantified, particularly when paired with sentiment analysis . Often, the outcome of thematic analysis is a code frame that captures themes in terms of codes, also called categories. So the process of thematic analysis is also referred to as “coding”. A common use-case for thematic analysis in companies is analysis of customer feedback.

Grounded Theory

Grounded theory is a useful approach when little is known about a subject. Grounded theory starts by formulating a theory around a single data case. This means that the theory is “grounded”. Grounded theory analysis is based on actual data, and not entirely speculative. Then additional cases can be examined to see if they are relevant and can add to the original grounded theory.

Challenges of Qualitative Data Analysis

While Qualitative Data Analysis offers rich insights, it comes with its challenges. Each unique QDA method has its unique hurdles. Let’s take a look at the challenges researchers and analysts might face, depending on the chosen method.

• Time and Effort (Narrative Analysis): Narrative analysis, which focuses on personal stories, demands patience. Sifting through lengthy narratives to find meaningful insights can be time-consuming, requires dedicated effort.
• Being Objective (Grounded Theory): Grounded theory, building theories from data, faces the challenges of personal biases. Staying objective while interpreting data is crucial, ensuring conclusions are rooted in the data itself.
• Complexity (Thematic Analysis): Thematic analysis involves identifying themes within data, a process that can be intricate. Categorizing and understanding themes can be complex, especially when each piece of data varies in context and structure. Thematic Analysis software can simplify this process.
• Generalizing Findings (Narrative Analysis): Narrative analysis, dealing with individual stories, makes drawing broad challenging. Extending findings from a single narrative to a broader context requires careful consideration.
• Managing Data (Thematic Analysis): Thematic analysis involves organizing and managing vast amounts of unstructured data, like interview transcripts. Managing this can be a hefty task, requiring effective data management strategies.
• Skill Level (Grounded Theory): Grounded theory demands specific skills to build theories from the ground up. Finding or training analysts with these skills poses a challenge, requiring investment in building expertise.

Benefits of qualitative data analysis

Qualitative Data Analysis (QDA) is like a versatile toolkit, offering a tailored approach to understanding your data. The benefits it offers are as diverse as the methods. Let’s explore why choosing the right method matters.

• Tailored Methods for Specific Needs: QDA isn't one-size-fits-all. Depending on your research objectives and the type of data at hand, different methods offer unique benefits. If you want emotive customer stories, narrative analysis paints a strong picture. When you want to explain a score, thematic analysis reveals insightful patterns
• Flexibility with Thematic Analysis: thematic analysis is like a chameleon in the toolkit of QDA. It adapts well to different types of data and research objectives, making it a top choice for any qualitative analysis.
• Deeper Understanding, Better Products: QDA helps you dive into people's thoughts and feelings. This deep understanding helps you build products and services that truly matches what people want, ensuring satisfied customers
• Finding the Unexpected: Qualitative data often reveals surprises that we miss in quantitative data. QDA offers us new ideas and perspectives, for insights we might otherwise miss.
• Building Effective Strategies: Insights from QDA are like strategic guides. They help businesses in crafting plans that match people’s desires.
• Creating Genuine Connections: Understanding people’s experiences lets businesses connect on a real level. This genuine connection helps build trust and loyalty, priceless for any business.

How to do Qualitative Data Analysis: 5 steps

Now we are going to show how you can do your own qualitative data analysis. We will guide you through this process step by step. As mentioned earlier, you will learn how to do qualitative data analysis manually , and also automatically using modern qualitative data and thematic analysis software.

To get best value from the analysis process and research process, it’s important to be super clear about the nature and scope of the question that’s being researched. This will help you select the research collection channels that are most likely to help you answer your question.

Depending on if you are a business looking to understand customer sentiment, or an academic surveying a school, your approach to qualitative data analysis will be unique.

Once you’re clear, there’s a sequence to follow. And, though there are differences in the manual and automatic approaches, the process steps are mostly the same.

The use case for our step-by-step guide is a company looking to collect data (customer feedback data), and analyze the customer feedback - in order to improve customer experience. By analyzing the customer feedback the company derives insights about their business and their customers. You can follow these same steps regardless of the nature of your research. Let’s get started.

Step 1: Gather your qualitative data and conduct research (Conduct qualitative research)

The first step of qualitative research is to do data collection. Put simply, data collection is gathering all of your data for analysis. A common situation is when qualitative data is spread across various sources.

Classic methods of gathering qualitative data

Most companies use traditional methods for gathering qualitative data: conducting interviews with research participants, running surveys, and running focus groups. This data is typically stored in documents, CRMs, databases and knowledge bases. It’s important to examine which data is available and needs to be included in your research project, based on its scope.

Using your existing qualitative feedback

As it becomes easier for customers to engage across a range of different channels, companies are gathering increasingly large amounts of both solicited and unsolicited qualitative feedback.

Most organizations have now invested in Voice of Customer programs , support ticketing systems, chatbot and support conversations, emails and even customer Slack chats.

These new channels provide companies with new ways of getting feedback, and also allow the collection of unstructured feedback data at scale.

The great thing about this data is that it contains a wealth of valubale insights and that it’s already there! When you have a new question about user behavior or your customers, you don’t need to create a new research study or set up a focus group. You can find most answers in the data you already have.

Typically, this data is stored in third-party solutions or a central database, but there are ways to export it or connect to a feedback analysis solution through integrations or an API.

Utilize untapped qualitative data channels

There are many online qualitative data sources you may not have considered. For example, you can find useful qualitative data in social media channels like Twitter or Facebook. Online forums, review sites, and online communities such as Discourse or Reddit also contain valuable data about your customers, or research questions.

If you are considering performing a qualitative benchmark analysis against competitors - the internet is your best friend, and review analysis is a great place to start. Gathering feedback in competitor reviews on sites like Trustpilot, G2, Capterra, Better Business Bureau or on app stores is a great way to perform a competitor benchmark analysis.

Customer feedback analysis software often has integrations into social media and review sites, or you could use a solution like DataMiner to scrape the reviews.

Step 2: Connect & organize all your qualitative data

Now you all have this qualitative data but there’s a problem, the data is unstructured. Before feedback can be analyzed and assigned any value, it needs to be organized in a single place. Why is this important? Consistency!

If all data is easily accessible in one place and analyzed in a consistent manner, you will have an easier time summarizing and making decisions based on this data.

The manual approach to organizing your data

The classic method of structuring qualitative data is to plot all the raw data you’ve gathered into a spreadsheet.

Typically, research and support teams would share large Excel sheets and different business units would make sense of the qualitative feedback data on their own. Each team collects and organizes the data in a way that best suits them, which means the feedback tends to be kept in separate silos.

An alternative and a more robust solution is to store feedback in a central database, like Snowflake or Amazon Redshift .

Keep in mind that when you organize your data in this way, you are often preparing it to be imported into another software. If you go the route of a database, you would need to use an API to push the feedback into a third-party software.

Computer-assisted qualitative data analysis software (CAQDAS)

Traditionally within the manual analysis approach (but not always), qualitative data is imported into CAQDAS software for coding.

In the early 2000s, CAQDAS software was popularised by developers such as ATLAS.ti, NVivo and MAXQDA and eagerly adopted by researchers to assist with the organizing and coding of data.  

The benefits of using computer-assisted qualitative data analysis software:

• Assists in the organizing of your data
• Opens you up to exploring different interpretations of your data analysis
• Allows you to share your dataset easier and allows group collaboration (allows for secondary analysis)

However you still need to code the data, uncover the themes and do the analysis yourself. Therefore it is still a manual approach.

Organizing your qualitative data in a feedback repository

Another solution to organizing your qualitative data is to upload it into a feedback repository where it can be unified with your other data , and easily searchable and taggable. There are a number of software solutions that act as a central repository for your qualitative research data. Here are a couple solutions that you could investigate:  

• Dovetail: Dovetail is a research repository with a focus on video and audio transcriptions. You can tag your transcriptions within the platform for theme analysis. You can also upload your other qualitative data such as research reports, survey responses, support conversations, and customer interviews. Dovetail acts as a single, searchable repository. And makes it easier to collaborate with other people around your qualitative research.
• EnjoyHQ: EnjoyHQ is another research repository with similar functionality to Dovetail. It boasts a more sophisticated search engine, but it has a higher starting subscription cost.

Organizing your qualitative data in a feedback analytics platform

If you have a lot of qualitative customer or employee feedback, from the likes of customer surveys or employee surveys, you will benefit from a feedback analytics platform. A feedback analytics platform is a software that automates the process of both sentiment analysis and thematic analysis . Companies use the integrations offered by these platforms to directly tap into their qualitative data sources (review sites, social media, survey responses, etc.). The data collected is then organized and analyzed consistently within the platform.

If you have data prepared in a spreadsheet, it can also be imported into feedback analytics platforms.

Once all this rich data has been organized within the feedback analytics platform, it is ready to be coded and themed, within the same platform. Thematic is a feedback analytics platform that offers one of the largest libraries of integrations with qualitative data sources.

Step 3: Coding your qualitative data

Your feedback data is now organized in one place. Either within your spreadsheet, CAQDAS, feedback repository or within your feedback analytics platform. The next step is to code your feedback data so we can extract meaningful insights in the next step.

Coding is the process of labelling and organizing your data in such a way that you can then identify themes in the data, and the relationships between these themes.

To simplify the coding process, you will take small samples of your customer feedback data, come up with a set of codes, or categories capturing themes, and label each piece of feedback, systematically, for patterns and meaning. Then you will take a larger sample of data, revising and refining the codes for greater accuracy and consistency as you go.

If you choose to use a feedback analytics platform, much of this process will be automated and accomplished for you.

The terms to describe different categories of meaning (‘theme’, ‘code’, ‘tag’, ‘category’ etc) can be confusing as they are often used interchangeably.  For clarity, this article will use the term ‘code’.

To code means to identify key words or phrases and assign them to a category of meaning. “I really hate the customer service of this computer software company” would be coded as “poor customer service”.

How to manually code your qualitative data

• Decide whether you will use deductive or inductive coding. Deductive coding is when you create a list of predefined codes, and then assign them to the qualitative data. Inductive coding is the opposite of this, you create codes based on the data itself. Codes arise directly from the data and you label them as you go. You need to weigh up the pros and cons of each coding method and select the most appropriate.
• Read through the feedback data to get a broad sense of what it reveals. Now it’s time to start assigning your first set of codes to statements and sections of text.
• Keep repeating step 2, adding new codes and revising the code description as often as necessary.  Once it has all been coded, go through everything again, to be sure there are no inconsistencies and that nothing has been overlooked.
• Create a code frame to group your codes. The coding frame is the organizational structure of all your codes. And there are two commonly used types of coding frames, flat, or hierarchical. A hierarchical code frame will make it easier for you to derive insights from your analysis.
• Based on the number of times a particular code occurs, you can now see the common themes in your feedback data. This is insightful! If ‘bad customer service’ is a common code, it’s time to take action.

We have a detailed guide dedicated to manually coding your qualitative data .

Using software to speed up manual coding of qualitative data

An Excel spreadsheet is still a popular method for coding. But various software solutions can help speed up this process. Here are some examples.

• CAQDAS / NVivo - CAQDAS software has built-in functionality that allows you to code text within their software. You may find the interface the software offers easier for managing codes than a spreadsheet.
• Dovetail/EnjoyHQ - You can tag transcripts and other textual data within these solutions. As they are also repositories you may find it simpler to keep the coding in one platform.
• IBM SPSS - SPSS is a statistical analysis software that may make coding easier than in a spreadsheet.
• Ascribe - Ascribe’s ‘Coder’ is a coding management system. Its user interface will make it easier for you to manage your codes.

Automating the qualitative coding process using thematic analysis software

In solutions which speed up the manual coding process, you still have to come up with valid codes and often apply codes manually to pieces of feedback. But there are also solutions that automate both the discovery and the application of codes.

Advances in machine learning have now made it possible to read, code and structure qualitative data automatically. This type of automated coding is offered by thematic analysis software .

Automation makes it far simpler and faster to code the feedback and group it into themes. By incorporating natural language processing (NLP) into the software, the AI looks across sentences and phrases to identify common themes meaningful statements. Some automated solutions detect repeating patterns and assign codes to them, others make you train the AI by providing examples. You could say that the AI learns the meaning of the feedback on its own.

Thematic automates the coding of qualitative feedback regardless of source. There’s no need to set up themes or categories in advance. Simply upload your data and wait a few minutes. You can also manually edit the codes to further refine their accuracy.  Experiments conducted indicate that Thematic’s automated coding is just as accurate as manual coding .

Paired with sentiment analysis and advanced text analytics - these automated solutions become powerful for deriving quality business or research insights.

You could also build your own , if you have the resources!

The key benefits of using an automated coding solution

Automated analysis can often be set up fast and there’s the potential to uncover things that would never have been revealed if you had given the software a prescribed list of themes to look for.

Because the model applies a consistent rule to the data, it captures phrases or statements that a human eye might have missed.

Complete and consistent analysis of customer feedback enables more meaningful findings. Leading us into step 4.

Step 4: Analyze your data: Find meaningful insights

Now we are going to analyze our data to find insights. This is where we start to answer our research questions. Keep in mind that step 4 and step 5 (tell the story) have some overlap . This is because creating visualizations is both part of analysis process and reporting.

The task of uncovering insights is to scour through the codes that emerge from the data and draw meaningful correlations from them. It is also about making sure each insight is distinct and has enough data to support it.

Part of the analysis is to establish how much each code relates to different demographics and customer profiles, and identify whether there’s any relationship between these data points.

Manually create sub-codes to improve the quality of insights

If your code frame only has one level, you may find that your codes are too broad to be able to extract meaningful insights. This is where it is valuable to create sub-codes to your primary codes. This process is sometimes referred to as meta coding.

Note: If you take an inductive coding approach, you can create sub-codes as you are reading through your feedback data and coding it.

While time-consuming, this exercise will improve the quality of your analysis. Here is an example of what sub-codes could look like.

You need to carefully read your qualitative data to create quality sub-codes. But as you can see, the depth of analysis is greatly improved. By calculating the frequency of these sub-codes you can get insight into which  customer service problems you can immediately address.

Correlate the frequency of codes to customer segments

Many businesses use customer segmentation . And you may have your own respondent segments that you can apply to your qualitative analysis. Segmentation is the practise of dividing customers or research respondents into subgroups.

Segments can be based on:

• Demographic
• And any other data type that you care to segment by

It is particularly useful to see the occurrence of codes within your segments. If one of your customer segments is considered unimportant to your business, but they are the cause of nearly all customer service complaints, it may be in your best interest to focus attention elsewhere. This is a useful insight!

Manually visualizing coded qualitative data

There are formulas you can use to visualize key insights in your data. The formulas we will suggest are imperative if you are measuring a score alongside your feedback.

If you are collecting a metric alongside your qualitative data this is a key visualization. Impact answers the question: “What’s the impact of a code on my overall score?”. Using Net Promoter Score (NPS) as an example, first you need to:

• Calculate overall NPS
• Calculate NPS in the subset of responses that do not contain that theme
• Subtract B from A

Then you can use this simple formula to calculate code impact on NPS .

You can then visualize this data using a bar chart.

You can download our CX toolkit - it includes a template to recreate this.

Trends over time

This analysis can help you answer questions like: “Which codes are linked to decreases or increases in my score over time?”

We need to compare two sequences of numbers: NPS over time and code frequency over time . Using Excel, calculate the correlation between the two sequences, which can be either positive (the more codes the higher the NPS, see picture below), or negative (the more codes the lower the NPS).

Now you need to plot code frequency against the absolute value of code correlation with NPS. Here is the formula:

The visualization could look like this:

These are two examples, but there are more. For a third manual formula, and to learn why word clouds are not an insightful form of analysis, read our visualizations article .

Using a text analytics solution to automate analysis

Automated text analytics solutions enable codes and sub-codes to be pulled out of the data automatically. This makes it far faster and easier to identify what’s driving negative or positive results. And to pick up emerging trends and find all manner of rich insights in the data.

Another benefit of AI-driven text analytics software is its built-in capability for sentiment analysis, which provides the emotive context behind your feedback and other qualitative textual data therein.

Thematic provides text analytics that goes further by allowing users to apply their expertise on business context to edit or augment the AI-generated outputs.

Since the move away from manual research is generally about reducing the human element, adding human input to the technology might sound counter-intuitive. However, this is mostly to make sure important business nuances in the feedback aren’t missed during coding. The result is a higher accuracy of analysis. This is sometimes referred to as augmented intelligence .

Step 5: Report on your data: Tell the story

The last step of analyzing your qualitative data is to report on it, to tell the story. At this point, the codes are fully developed and the focus is on communicating the narrative to the audience.

A coherent outline of the qualitative research, the findings and the insights is vital for stakeholders to discuss and debate before they can devise a meaningful course of action.

Creating graphs and reporting in Powerpoint

Typically, qualitative researchers take the tried and tested approach of distilling their report into a series of charts, tables and other visuals which are woven into a narrative for presentation in Powerpoint.

Using visualization software for reporting

With data transformation and APIs, the analyzed data can be shared with data visualisation software, such as Power BI or Tableau , Google Studio or Looker. Power BI and Tableau are among the most preferred options.

Visualizing your insights inside a feedback analytics platform

Feedback analytics platforms, like Thematic, incorporate visualisation tools that intuitively turn key data and insights into graphs.  This removes the time consuming work of constructing charts to visually identify patterns and creates more time to focus on building a compelling narrative that highlights the insights, in bite-size chunks, for executive teams to review.

Using a feedback analytics platform with visualization tools means you don’t have to use a separate product for visualizations. You can export graphs into Powerpoints straight from the platforms.

Conclusion - Manual or Automated?

There are those who remain deeply invested in the manual approach - because it’s familiar, because they’re reluctant to spend money and time learning new software, or because they’ve been burned by the overpromises of AI.  

For projects that involve small datasets, manual analysis makes sense. For example, if the objective is simply to quantify a simple question like “Do customers prefer X concepts to Y?”. If the findings are being extracted from a small set of focus groups and interviews, sometimes it’s easier to just read them

However, as new generations come into the workplace, it’s technology-driven solutions that feel more comfortable and practical. And the merits are undeniable.  Especially if the objective is to go deeper and understand the ‘why’ behind customers’ preference for X or Y. And even more especially if time and money are considerations.

The ability to collect a free flow of qualitative feedback data at the same time as the metric means AI can cost-effectively scan, crunch, score and analyze a ton of feedback from one system in one go. And time-intensive processes like focus groups, or coding, that used to take weeks, can now be completed in a matter of hours or days.

But aside from the ever-present business case to speed things up and keep costs down, there are also powerful research imperatives for automated analysis of qualitative data: namely, accuracy and consistency.

Finding insights hidden in feedback requires consistency, especially in coding.  Not to mention catching all the ‘unknown unknowns’ that can skew research findings and steering clear of cognitive bias.

Some say without manual data analysis researchers won’t get an accurate “feel” for the insights. However, the larger data sets are, the harder it is to sort through the feedback and organize feedback that has been pulled from different places.  And, the more difficult it is to stay on course, the greater the risk of drawing incorrect, or incomplete, conclusions grows.

Though the process steps for qualitative data analysis have remained pretty much unchanged since psychologist Paul Felix Lazarsfeld paved the path a hundred years ago, the impact digital technology has had on types of qualitative feedback data and the approach to the analysis are profound.  

If you want to try an automated feedback analysis solution on your own qualitative data, you can get started with Thematic .

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Qualitative Data Analysis: What is it, Methods + Examples

In a world rich with information and narrative, understanding the deeper layers of human experiences requires a unique vision that goes beyond numbers and figures. This is where the power of qualitative data analysis comes to light.

In this blog, we’ll learn about qualitative data analysis, explore its methods, and provide real-life examples showcasing its power in uncovering insights.

What is Qualitative Data Analysis?

Qualitative data analysis is a systematic process of examining non-numerical data to extract meaning, patterns, and insights.

In contrast to quantitative analysis, which focuses on numbers and statistical metrics, the qualitative study focuses on the qualitative aspects of data, such as text, images, audio, and videos. It seeks to understand every aspect of human experiences, perceptions, and behaviors by examining the data’s richness.

Companies frequently conduct this analysis on customer feedback. You can collect qualitative data from reviews, complaints, chat messages, interactions with support centers, customer interviews, case notes, or even social media comments. This kind of data holds the key to understanding customer sentiments and preferences in a way that goes beyond mere numbers.

Importance of Qualitative Data Analysis

Qualitative data analysis plays a crucial role in your research and decision-making process across various disciplines. Let’s explore some key reasons that underline the significance of this analysis:

In-Depth Understanding

It enables you to explore complex and nuanced aspects of a phenomenon, delving into the ‘how’ and ‘why’ questions. This method provides you with a deeper understanding of human behavior, experiences, and contexts that quantitative approaches might not capture fully.

Contextual Insight

You can use this analysis to give context to numerical data. It will help you understand the circumstances and conditions that influence participants’ thoughts, feelings, and actions. This contextual insight becomes essential for generating comprehensive explanations.

Theory Development

You can generate or refine hypotheses via qualitative data analysis. As you analyze the data attentively, you can form hypotheses, concepts, and frameworks that will drive your future research and contribute to theoretical advances.

Participant Perspectives

When performing qualitative research, you can highlight participant voices and opinions. This approach is especially useful for understanding marginalized or underrepresented people, as it allows them to communicate their experiences and points of view.

Exploratory Research

The analysis is frequently used at the exploratory stage of your project. It assists you in identifying important variables, developing research questions, and designing quantitative studies that will follow.

Types of Qualitative Data

When conducting qualitative research, you can use several qualitative data collection methods , and here you will come across many sorts of qualitative data that can provide you with unique insights into your study topic. These data kinds add new views and angles to your understanding and analysis.

Interviews and Focus Groups

Interviews and focus groups will be among your key methods for gathering qualitative data. Interviews are one-on-one talks in which participants can freely share their thoughts, experiences, and opinions.

Focus groups, on the other hand, are discussions in which members interact with one another, resulting in dynamic exchanges of ideas. Both methods provide rich qualitative data and direct access to participant perspectives.

Observations and Field Notes

Observations and field notes are another useful sort of qualitative data. You can immerse yourself in the research environment through direct observation, carefully documenting behaviors, interactions, and contextual factors.

These observations will be recorded in your field notes, providing a complete picture of the environment and the behaviors you’re researching. This data type is especially important for comprehending behavior in their natural setting.

Textual and Visual Data

Textual and visual data include a wide range of resources that can be qualitatively analyzed. Documents, written narratives, and transcripts from various sources, such as interviews or speeches, are examples of textual data.

Photographs, films, and even artwork provide a visual layer to your research. These forms of data allow you to investigate what is spoken and the underlying emotions, details, and symbols expressed by language or pictures.

When to Choose Qualitative Data Analysis over Quantitative Data Analysis

As you begin your research journey, understanding why the analysis of qualitative data is important will guide your approach to understanding complex events. If you analyze qualitative data, it will provide new insights that complement quantitative methodologies, which will give you a broader understanding of your study topic.

It is critical to know when to use qualitative analysis over quantitative procedures. You can prefer qualitative data analysis when:

• Complexity Reigns: When your research questions involve deep human experiences, motivations, or emotions, qualitative research excels at revealing these complexities.
• Exploration is Key: Qualitative analysis is ideal for exploratory research. It will assist you in understanding a new or poorly understood topic before formulating quantitative hypotheses.
• Context Matters: If you want to understand how context affects behaviors or results, qualitative data analysis provides the depth needed to grasp these relationships.
• Unanticipated Findings: When your study provides surprising new viewpoints or ideas, qualitative analysis helps you to delve deeply into these emerging themes.
• Subjective Interpretation is Vital: When it comes to understanding people’s subjective experiences and interpretations, qualitative data analysis is the way to go.

You can make informed decisions regarding the right approach for your research objectives if you understand the importance of qualitative analysis and recognize the situations where it shines.

Qualitative Data Analysis Methods and Examples

Exploring various qualitative data analysis methods will provide you with a wide collection for making sense of your research findings. Once the data has been collected, you can choose from several analysis methods based on your research objectives and the data type you’ve collected.

There are five main methods for analyzing qualitative data. Each method takes a distinct approach to identifying patterns, themes, and insights within your qualitative data. They are:

Method 1: Content Analysis

Content analysis is a methodical technique for analyzing textual or visual data in a structured manner. In this method, you will categorize qualitative data by splitting it into manageable pieces and assigning the manual coding process to these units.

As you go, you’ll notice ongoing codes and designs that will allow you to conclude the content. This method is very beneficial for detecting common ideas, concepts, or themes in your data without losing the context.

Steps to Do Content Analysis

Follow these steps when conducting content analysis:

• Collect and Immerse: Begin by collecting the necessary textual or visual data. Immerse yourself in this data to fully understand its content, context, and complexities.
• Assign Codes and Categories: Assign codes to relevant data sections that systematically represent major ideas or themes. Arrange comparable codes into groups that cover the major themes.
• Analyze and Interpret: Develop a structured framework from the categories and codes. Then, evaluate the data in the context of your research question, investigate relationships between categories, discover patterns, and draw meaning from these connections.

Benefits & Challenges

There are various advantages to using content analysis:

• Structured Approach: It offers a systematic approach to dealing with large data sets and ensures consistency throughout the research.
• Objective Insights: This method promotes objectivity, which helps to reduce potential biases in your study.
• Pattern Discovery: Content analysis can help uncover hidden trends, themes, and patterns that are not always obvious.
• Versatility: You can apply content analysis to various data formats, including text, internet content, images, etc.

However, keep in mind the challenges that arise:

• Subjectivity: Even with the best attempts, a certain bias may remain in coding and interpretation.
• Complexity: Analyzing huge data sets requires time and great attention to detail.
• Contextual Nuances: Content analysis may not capture all of the contextual richness that qualitative data analysis highlights.

Example of Content Analysis

Suppose you’re conducting market research and looking at customer feedback on a product. As you collect relevant data and analyze feedback, you’ll see repeating codes like “price,” “quality,” “customer service,” and “features.” These codes are organized into categories such as “positive reviews,” “negative reviews,” and “suggestions for improvement.”

According to your findings, themes such as “price” and “customer service” stand out and show that pricing and customer service greatly impact customer satisfaction. This example highlights the power of content analysis for obtaining significant insights from large textual data collections.

Method 2: Thematic Analysis

Thematic analysis is a well-structured procedure for identifying and analyzing recurring themes in your data. As you become more engaged in the data, you’ll generate codes or short labels representing key concepts. These codes are then organized into themes, providing a consistent framework for organizing and comprehending the substance of the data.

The analysis allows you to organize complex narratives and perspectives into meaningful categories, which will allow you to identify connections and patterns that may not be visible at first.

Steps to Do Thematic Analysis

Follow these steps when conducting a thematic analysis:

• Code and Group: Start by thoroughly examining the data and giving initial codes that identify the segments. To create initial themes, combine relevant codes.
• Code and Group: Begin by engaging yourself in the data, assigning first codes to notable segments. To construct basic themes, group comparable codes together.
• Analyze and Report: Analyze the data within each theme to derive relevant insights. Organize the topics into a consistent structure and explain your findings, along with data extracts that represent each theme.

Thematic analysis has various benefits:

• Structured Exploration: It is a method for identifying patterns and themes in complex qualitative data.
• Comprehensive knowledge: Thematic analysis promotes an in-depth understanding of the complications and meanings of the data.
• Application Flexibility: This method can be customized to various research situations and data kinds.

However, challenges may arise, such as:

• Interpretive Nature: Interpreting qualitative data in thematic analysis is vital, and it is critical to manage researcher bias.
• Time-consuming: The study can be time-consuming, especially with large data sets.
• Subjectivity: The selection of codes and topics might be subjective.

Example of Thematic Analysis

Assume you’re conducting a thematic analysis on job satisfaction interviews. Following your immersion in the data, you assign initial codes such as “work-life balance,” “career growth,” and “colleague relationships.” As you organize these codes, you’ll notice themes develop, such as “Factors Influencing Job Satisfaction” and “Impact on Work Engagement.”

Further investigation reveals the tales and experiences included within these themes and provides insights into how various elements influence job satisfaction. This example demonstrates how thematic analysis can reveal meaningful patterns and insights in qualitative data.

Method 3: Narrative Analysis

The narrative analysis involves the narratives that people share. You’ll investigate the histories in your data, looking at how stories are created and the meanings they express. This method is excellent for learning how people make sense of their experiences through narrative.

Steps to Do Narrative Analysis

The following steps are involved in narrative analysis:

• Gather and Analyze: Start by collecting narratives, such as first-person tales, interviews, or written accounts. Analyze the stories, focusing on the plot, feelings, and characters.
• Find Themes: Look for recurring themes or patterns in various narratives. Think about the similarities and differences between these topics and personal experiences.
• Interpret and Extract Insights: Contextualize the narratives within their larger context. Accept the subjective nature of each narrative and analyze the narrator’s voice and style. Extract insights from the tales by diving into the emotions, motivations, and implications communicated by the stories.

There are various advantages to narrative analysis:

• Deep Exploration: It lets you look deeply into people’s personal experiences and perspectives.
• Human-Centered: This method prioritizes the human perspective, allowing individuals to express themselves.

However, difficulties may arise, such as:

• Interpretive Complexity: Analyzing narratives requires dealing with the complexities of meaning and interpretation.
• Time-consuming: Because of the richness and complexities of tales, working with them can be time-consuming.

Example of Narrative Analysis

Assume you’re conducting narrative analysis on refugee interviews. As you read the stories, you’ll notice common themes of toughness, loss, and hope. The narratives provide insight into the obstacles that refugees face, their strengths, and the dreams that guide them.

The analysis can provide a deeper insight into the refugees’ experiences and the broader social context they navigate by examining the narratives’ emotional subtleties and underlying meanings. This example highlights how narrative analysis can reveal important insights into human stories.

Method 4: Grounded Theory Analysis

Grounded theory analysis is an iterative and systematic approach that allows you to create theories directly from data without being limited by pre-existing hypotheses. With an open mind, you collect data and generate early codes and labels that capture essential ideas or concepts within the data.

As you progress, you refine these codes and increasingly connect them, eventually developing a theory based on the data. Grounded theory analysis is a dynamic process for developing new insights and hypotheses based on details in your data.

Steps to Do Grounded Theory Analysis

Grounded theory analysis requires the following steps:

• Initial Coding: First, immerse yourself in the data, producing initial codes that represent major concepts or patterns.
• Categorize and Connect: Using axial coding, organize the initial codes, which establish relationships and connections between topics.
• Build the Theory: Focus on creating a core category that connects the codes and themes. Regularly refine the theory by comparing and integrating new data, ensuring that it evolves organically from the data.

Grounded theory analysis has various benefits:

• Theory Generation: It provides a one-of-a-kind opportunity to generate hypotheses straight from data and promotes new insights.
• In-depth Understanding: The analysis allows you to deeply analyze the data and reveal complex relationships and patterns.
• Flexible Process: This method is customizable and ongoing, which allows you to enhance your research as you collect additional data.

However, challenges might arise with:

• Time and Resources: Because grounded theory analysis is a continuous process, it requires a large commitment of time and resources.
• Theoretical Development: Creating a grounded theory involves a thorough understanding of qualitative data analysis software and theoretical concepts.
• Interpretation of Complexity: Interpreting and incorporating a newly developed theory into existing literature can be intellectually hard.

Example of Grounded Theory Analysis

Assume you’re performing a grounded theory analysis on workplace collaboration interviews. As you open code the data, you will discover notions such as “communication barriers,” “team dynamics,” and “leadership roles.” Axial coding demonstrates links between these notions, emphasizing the significance of efficient communication in developing collaboration.

You create the core “Integrated Communication Strategies” category through selective coding, which unifies new topics.

This theory-driven category serves as the framework for understanding how numerous aspects contribute to effective team collaboration. This example shows how grounded theory analysis allows you to generate a theory directly from the inherent nature of the data.

Method 5: Discourse Analysis

Discourse analysis focuses on language and communication. You’ll look at how language produces meaning and how it reflects power relations, identities, and cultural influences. This strategy examines what is said and how it is said; the words, phrasing, and larger context of communication.

The analysis is precious when investigating power dynamics, identities, and cultural influences encoded in language. By evaluating the language used in your data, you can identify underlying assumptions, cultural standards, and how individuals negotiate meaning through communication.

Steps to Do Discourse Analysis

Conducting discourse analysis entails the following steps:

• Select Discourse: For analysis, choose language-based data such as texts, speeches, or media content.
• Analyze Language: Immerse yourself in the conversation, examining language choices, metaphors, and underlying assumptions.
• Discover Patterns: Recognize the dialogue’s reoccurring themes, ideologies, and power dynamics. To fully understand the effects of these patterns, put them in their larger context.

There are various advantages of using discourse analysis:

• Understanding Language: It provides an extensive understanding of how language builds meaning and influences perceptions.
• Uncovering Power Dynamics: The analysis reveals how power dynamics appear via language.
• Cultural Insights: This method identifies cultural norms, beliefs, and ideologies stored in communication.

However, the following challenges may arise:

• Complexity of Interpretation: Language analysis involves navigating multiple levels of nuance and interpretation.
• Subjectivity: Interpretation can be subjective, so controlling researcher bias is important.
• Time-Intensive: Discourse analysis can take a lot of time because careful linguistic study is required in this analysis.

Example of Discourse Analysis

Consider doing discourse analysis on media coverage of a political event. You notice repeating linguistic patterns in news articles that depict the event as a conflict between opposing parties. Through deconstruction, you can expose how this framing supports particular ideologies and power relations.

You can illustrate how language choices influence public perceptions and contribute to building the narrative around the event by analyzing the speech within the broader political and social context. This example shows how discourse analysis can reveal hidden power dynamics and cultural influences on communication.

How to do Qualitative Data Analysis with the QuestionPro Research suite?

QuestionPro is a popular survey and research platform that offers tools for collecting and analyzing qualitative and quantitative data. Follow these general steps for conducting qualitative data analysis using the QuestionPro Research Suite:

• Collect Qualitative Data: Set up your survey to capture qualitative responses. It might involve open-ended questions, text boxes, or comment sections where participants can provide detailed responses.
• Export Qualitative Responses: Export the responses once you’ve collected qualitative data through your survey. QuestionPro typically allows you to export survey data in various formats, such as Excel or CSV.
• Prepare Data for Analysis: Review the exported data and clean it if necessary. Remove irrelevant or duplicate entries to ensure your data is ready for analysis.
• Code and Categorize Responses: Segment and label data, letting new patterns emerge naturally, then develop categories through axial coding to structure the analysis.
• Identify Themes: Analyze the coded responses to identify recurring themes, patterns, and insights. Look for similarities and differences in participants’ responses.
• Generate Reports and Visualizations: Utilize the reporting features of QuestionPro to create visualizations, charts, and graphs that help communicate the themes and findings from your qualitative research.
• Interpret and Draw Conclusions: Interpret the themes and patterns you’ve identified in the qualitative data. Consider how these findings answer your research questions or provide insights into your study topic.
• Integrate with Quantitative Data (if applicable): If you’re also conducting quantitative research using QuestionPro, consider integrating your qualitative findings with quantitative results to provide a more comprehensive understanding.

Qualitative data analysis is vital in uncovering various human experiences, views, and stories. If you’re ready to transform your research journey and apply the power of qualitative analysis, now is the moment to do it. Book a demo with QuestionPro today and begin your journey of exploration.

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Qualitative Data Analysis Methods 101:

The “big 6” methods + examples.

By: Kerryn Warren (PhD) | Reviewed By: Eunice Rautenbach (D.Tech) | May 2020 (Updated April 2023)

Qualitative data analysis methods. Wow, that’s a mouthful. 

If you’re new to the world of research, qualitative data analysis can look rather intimidating. So much bulky terminology and so many abstract, fluffy concepts. It certainly can be a minefield!

Don’t worry – in this post, we’ll unpack the most popular analysis methods , one at a time, so that you can approach your analysis with confidence and competence – whether that’s for a dissertation, thesis or really any kind of research project.

What (exactly) is qualitative data analysis?

To understand qualitative data analysis, we need to first understand qualitative data – so let’s step back and ask the question, “what exactly is qualitative data?”.

Qualitative data refers to pretty much any data that’s “not numbers” . In other words, it’s not the stuff you measure using a fixed scale or complex equipment, nor do you analyse it using complex statistics or mathematics.

So, if it’s not numbers, what is it?

Words, you guessed? Well… sometimes , yes. Qualitative data can, and often does, take the form of interview transcripts, documents and open-ended survey responses – but it can also involve the interpretation of images and videos. In other words, qualitative isn’t just limited to text-based data.

So, how’s that different from quantitative data, you ask?

Simply put, qualitative research focuses on words, descriptions, concepts or ideas – while quantitative research focuses on numbers and statistics . Qualitative research investigates the “softer side” of things to explore and describe , while quantitative research focuses on the “hard numbers”, to measure differences between variables and the relationships between them. If you’re keen to learn more about the differences between qual and quant, we’ve got a detailed post over here .

So, qualitative analysis is easier than quantitative, right?

Not quite. In many ways, qualitative data can be challenging and time-consuming to analyse and interpret. At the end of your data collection phase (which itself takes a lot of time), you’ll likely have many pages of text-based data or hours upon hours of audio to work through. You might also have subtle nuances of interactions or discussions that have danced around in your mind, or that you scribbled down in messy field notes. All of this needs to work its way into your analysis.

Making sense of all of this is no small task and you shouldn’t underestimate it. Long story short – qualitative analysis can be a lot of work! Of course, quantitative analysis is no piece of cake either, but it’s important to recognise that qualitative analysis still requires a significant investment in terms of time and effort.

Need a helping hand?

In this post, we’ll explore qualitative data analysis by looking at some of the most common analysis methods we encounter. We’re not going to cover every possible qualitative method and we’re not going to go into heavy detail – we’re just going to give you the big picture. That said, we will of course includes links to loads of extra resources so that you can learn more about whichever analysis method interests you.

Without further delay, let’s get into it.

The “Big 6” Qualitative Analysis Methods 

There are many different types of qualitative data analysis, all of which serve different purposes and have unique strengths and weaknesses . We’ll start by outlining the analysis methods and then we’ll dive into the details for each.

The 6 most popular methods (or at least the ones we see at Grad Coach) are:

• Content analysis
• Narrative analysis
• Discourse analysis
• Thematic analysis
• Grounded theory (GT)
• Interpretive phenomenological analysis (IPA)

Let’s take a look at each of them…

QDA Method #1: Qualitative Content Analysis

Content analysis is possibly the most common and straightforward QDA method. At the simplest level, content analysis is used to evaluate patterns within a piece of content (for example, words, phrases or images) or across multiple pieces of content or sources of communication. For example, a collection of newspaper articles or political speeches.

With content analysis, you could, for instance, identify the frequency with which an idea is shared or spoken about – like the number of times a Kardashian is mentioned on Twitter. Or you could identify patterns of deeper underlying interpretations – for instance, by identifying phrases or words in tourist pamphlets that highlight India as an ancient country.

Because content analysis can be used in such a wide variety of ways, it’s important to go into your analysis with a very specific question and goal, or you’ll get lost in the fog. With content analysis, you’ll group large amounts of text into codes , summarise these into categories, and possibly even tabulate the data to calculate the frequency of certain concepts or variables. Because of this, content analysis provides a small splash of quantitative thinking within a qualitative method.

Naturally, while content analysis is widely useful, it’s not without its drawbacks . One of the main issues with content analysis is that it can be very time-consuming , as it requires lots of reading and re-reading of the texts. Also, because of its multidimensional focus on both qualitative and quantitative aspects, it is sometimes accused of losing important nuances in communication.

Content analysis also tends to concentrate on a very specific timeline and doesn’t take into account what happened before or after that timeline. This isn’t necessarily a bad thing though – just something to be aware of. So, keep these factors in mind if you’re considering content analysis. Every analysis method has its limitations , so don’t be put off by these – just be aware of them ! If you’re interested in learning more about content analysis, the video below provides a good starting point.

QDA Method #2: Narrative Analysis 

As the name suggests, narrative analysis is all about listening to people telling stories and analysing what that means . Since stories serve a functional purpose of helping us make sense of the world, we can gain insights into the ways that people deal with and make sense of reality by analysing their stories and the ways they’re told.

You could, for example, use narrative analysis to explore whether how something is being said is important. For instance, the narrative of a prisoner trying to justify their crime could provide insight into their view of the world and the justice system. Similarly, analysing the ways entrepreneurs talk about the struggles in their careers or cancer patients telling stories of hope could provide powerful insights into their mindsets and perspectives . Simply put, narrative analysis is about paying attention to the stories that people tell – and more importantly, the way they tell them.

Of course, the narrative approach has its weaknesses , too. Sample sizes are generally quite small due to the time-consuming process of capturing narratives. Because of this, along with the multitude of social and lifestyle factors which can influence a subject, narrative analysis can be quite difficult to reproduce in subsequent research. This means that it’s difficult to test the findings of some of this research.

Similarly, researcher bias can have a strong influence on the results here, so you need to be particularly careful about the potential biases you can bring into your analysis when using this method. Nevertheless, narrative analysis is still a very useful qualitative analysis method – just keep these limitations in mind and be careful not to draw broad conclusions . If you’re keen to learn more about narrative analysis, the video below provides a great introduction to this qualitative analysis method.

QDA Method #3: Discourse Analysis 

Discourse is simply a fancy word for written or spoken language or debate . So, discourse analysis is all about analysing language within its social context. In other words, analysing language – such as a conversation, a speech, etc – within the culture and society it takes place. For example, you could analyse how a janitor speaks to a CEO, or how politicians speak about terrorism.

To truly understand these conversations or speeches, the culture and history of those involved in the communication are important factors to consider. For example, a janitor might speak more casually with a CEO in a company that emphasises equality among workers. Similarly, a politician might speak more about terrorism if there was a recent terrorist incident in the country.

So, as you can see, by using discourse analysis, you can identify how culture , history or power dynamics (to name a few) have an effect on the way concepts are spoken about. So, if your research aims and objectives involve understanding culture or power dynamics, discourse analysis can be a powerful method.

Because there are many social influences in terms of how we speak to each other, the potential use of discourse analysis is vast . Of course, this also means it’s important to have a very specific research question (or questions) in mind when analysing your data and looking for patterns and themes, or you might land up going down a winding rabbit hole.

Discourse analysis can also be very time-consuming  as you need to sample the data to the point of saturation – in other words, until no new information and insights emerge. But this is, of course, part of what makes discourse analysis such a powerful technique. So, keep these factors in mind when considering this QDA method. Again, if you’re keen to learn more, the video below presents a good starting point.

QDA Method #4: Thematic Analysis

Thematic analysis looks at patterns of meaning in a data set – for example, a set of interviews or focus group transcripts. But what exactly does that… mean? Well, a thematic analysis takes bodies of data (which are often quite large) and groups them according to similarities – in other words, themes . These themes help us make sense of the content and derive meaning from it.

Let’s take a look at an example.

With thematic analysis, you could analyse 100 online reviews of a popular sushi restaurant to find out what patrons think about the place. By reviewing the data, you would then identify the themes that crop up repeatedly within the data – for example, “fresh ingredients” or “friendly wait staff”.

So, as you can see, thematic analysis can be pretty useful for finding out about people’s experiences , views, and opinions . Therefore, if your research aims and objectives involve understanding people’s experience or view of something, thematic analysis can be a great choice.

Since thematic analysis is a bit of an exploratory process, it’s not unusual for your research questions to develop , or even change as you progress through the analysis. While this is somewhat natural in exploratory research, it can also be seen as a disadvantage as it means that data needs to be re-reviewed each time a research question is adjusted. In other words, thematic analysis can be quite time-consuming – but for a good reason. So, keep this in mind if you choose to use thematic analysis for your project and budget extra time for unexpected adjustments.

QDA Method #5: Grounded theory (GT) 

Grounded theory is a powerful qualitative analysis method where the intention is to create a new theory (or theories) using the data at hand, through a series of “ tests ” and “ revisions ”. Strictly speaking, GT is more a research design type than an analysis method, but we’ve included it here as it’s often referred to as a method.

What’s most important with grounded theory is that you go into the analysis with an open mind and let the data speak for itself – rather than dragging existing hypotheses or theories into your analysis. In other words, your analysis must develop from the ground up (hence the name). 

Let’s look at an example of GT in action.

Assume you’re interested in developing a theory about what factors influence students to watch a YouTube video about qualitative analysis. Using Grounded theory , you’d start with this general overarching question about the given population (i.e., graduate students). First, you’d approach a small sample – for example, five graduate students in a department at a university. Ideally, this sample would be reasonably representative of the broader population. You’d interview these students to identify what factors lead them to watch the video.

After analysing the interview data, a general pattern could emerge. For example, you might notice that graduate students are more likely to read a post about qualitative methods if they are just starting on their dissertation journey, or if they have an upcoming test about research methods.

From here, you’ll look for another small sample – for example, five more graduate students in a different department – and see whether this pattern holds true for them. If not, you’ll look for commonalities and adapt your theory accordingly. As this process continues, the theory would develop . As we mentioned earlier, what’s important with grounded theory is that the theory develops from the data – not from some preconceived idea.

So, what are the drawbacks of grounded theory? Well, some argue that there’s a tricky circularity to grounded theory. For it to work, in principle, you should know as little as possible regarding the research question and population, so that you reduce the bias in your interpretation. However, in many circumstances, it’s also thought to be unwise to approach a research question without knowledge of the current literature . In other words, it’s a bit of a “chicken or the egg” situation.

Regardless, grounded theory remains a popular (and powerful) option. Naturally, it’s a very useful method when you’re researching a topic that is completely new or has very little existing research about it, as it allows you to start from scratch and work your way from the ground up .

QDA Method #6:   Interpretive Phenomenological Analysis (IPA)

Interpretive. Phenomenological. Analysis. IPA . Try saying that three times fast…

Let’s just stick with IPA, okay?

IPA is designed to help you understand the personal experiences of a subject (for example, a person or group of people) concerning a major life event, an experience or a situation . This event or experience is the “phenomenon” that makes up the “P” in IPA. Such phenomena may range from relatively common events – such as motherhood, or being involved in a car accident – to those which are extremely rare – for example, someone’s personal experience in a refugee camp. So, IPA is a great choice if your research involves analysing people’s personal experiences of something that happened to them.

It’s important to remember that IPA is subject – centred . In other words, it’s focused on the experiencer . This means that, while you’ll likely use a coding system to identify commonalities, it’s important not to lose the depth of experience or meaning by trying to reduce everything to codes. Also, keep in mind that since your sample size will generally be very small with IPA, you often won’t be able to draw broad conclusions about the generalisability of your findings. But that’s okay as long as it aligns with your research aims and objectives.

Another thing to be aware of with IPA is personal bias . While researcher bias can creep into all forms of research, self-awareness is critically important with IPA, as it can have a major impact on the results. For example, a researcher who was a victim of a crime himself could insert his own feelings of frustration and anger into the way he interprets the experience of someone who was kidnapped. So, if you’re going to undertake IPA, you need to be very self-aware or you could muddy the analysis.

How to choose the right analysis method

In light of all of the qualitative analysis methods we’ve covered so far, you’re probably asking yourself the question, “ How do I choose the right one? ”

Much like all the other methodological decisions you’ll need to make, selecting the right qualitative analysis method largely depends on your research aims, objectives and questions . In other words, the best tool for the job depends on what you’re trying to build. For example:

• Perhaps your research aims to analyse the use of words and what they reveal about the intention of the storyteller and the cultural context of the time.
• Perhaps your research aims to develop an understanding of the unique personal experiences of people that have experienced a certain event, or
• Perhaps your research aims to develop insight regarding the influence of a certain culture on its members.

As you can probably see, each of these research aims are distinctly different , and therefore different analysis methods would be suitable for each one. For example, narrative analysis would likely be a good option for the first aim, while grounded theory wouldn’t be as relevant. 

It’s also important to remember that each method has its own set of strengths, weaknesses and general limitations. No single analysis method is perfect . So, depending on the nature of your research, it may make sense to adopt more than one method (this is called triangulation ). Keep in mind though that this will of course be quite time-consuming.

As we’ve seen, all of the qualitative analysis methods we’ve discussed make use of coding and theme-generating techniques, but the intent and approach of each analysis method differ quite substantially. So, it’s very important to come into your research with a clear intention before you decide which analysis method (or methods) to use.

Start by reviewing your research aims , objectives and research questions to assess what exactly you’re trying to find out – then select a qualitative analysis method that fits. Never pick a method just because you like it or have experience using it – your analysis method (or methods) must align with your broader research aims and objectives.

Let’s recap on QDA methods…

In this post, we looked at six popular qualitative data analysis methods:

• First, we looked at content analysis , a straightforward method that blends a little bit of quant into a primarily qualitative analysis.
• Then we looked at narrative analysis , which is about analysing how stories are told.
• Next up was discourse analysis – which is about analysing conversations and interactions.
• Then we moved on to thematic analysis – which is about identifying themes and patterns.
• From there, we went south with grounded theory – which is about starting from scratch with a specific question and using the data alone to build a theory in response to that question.
• And finally, we looked at IPA – which is about understanding people’s unique experiences of a phenomenon.

Of course, these aren’t the only options when it comes to qualitative data analysis, but they’re a great starting point if you’re dipping your toes into qualitative research for the first time.

If you’re still feeling a bit confused, consider our private coaching service , where we hold your hand through the research process to help you develop your best work.

Psst... there’s more!

This post was based on one of our popular Research Bootcamps . If you're working on a research project, you'll definitely want to check this out ...

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86 Comments

This has been very helpful. Thank you.

Thank you madam,

Thank you so much for this information

I wonder it so clear for understand and good for me. can I ask additional query?

Very insightful and useful

Good work done with clear explanations. Thank you.

Thanks so much for the write-up, it’s really good.

Thanks madam . It is very important .

thank you very good

Great presentation

This has been very well explained in simple language . It is useful even for a new researcher.

Great to hear that. Good luck with your qualitative data analysis, Pramod!

This is very useful information. And it was very a clear language structured presentation. Thanks a lot.

Thank you so much.

very informative sequential presentation

Precise explanation of method.

Hi, may we use 2 data analysis methods in our qualitative research?

Thanks for your comment. Most commonly, one would use one type of analysis method, but it depends on your research aims and objectives.

You explained it in very simple language, everyone can understand it. Thanks so much.

Thank you very much, this is very helpful. It has been explained in a very simple manner that even a layman understands

Thank nicely explained can I ask is Qualitative content analysis the same as thematic analysis?

Thanks for your comment. No, QCA and thematic are two different types of analysis. This article might help clarify – https://onlinelibrary.wiley.com/doi/10.1111/nhs.12048

This is my first time to come across a well explained data analysis. so helpful.

I have thoroughly enjoyed your explanation of the six qualitative analysis methods. This is very helpful. Thank you!

Thank you very much, this is well explained and useful

i need a citation of your book.

Thanks a lot , remarkable indeed, enlighting to the best

Hi Derek, What other theories/methods would you recommend when the data is a whole speech?

Keep writing useful artikel.

It is important concept about QDA and also the way to express is easily understandable, so thanks for all.

Thank you, this is well explained and very useful.

Very helpful .Thanks.

Hi there! Very well explained. Simple but very useful style of writing. Please provide the citation of the text. warm regards

The session was very helpful and insightful. Thank you

This was very helpful and insightful. Easy to read and understand

As a professional academic writer, this has been so informative and educative. Keep up the good work Grad Coach you are unmatched with quality content for sure.

Keep up the good work Grad Coach you are unmatched with quality content for sure.

Its Great and help me the most. A Million Thanks you Dr.

It is a very nice work

Very insightful. Please, which of this approach could be used for a research that one is trying to elicit students’ misconceptions in a particular concept ?

This is Amazing and well explained, thanks

great overview

What do we call a research data analysis method that one use to advise or determining the best accounting tool or techniques that should be adopted in a company.

Informative video, explained in a clear and simple way. Kudos

Waoo! I have chosen method wrong for my data analysis. But I can revise my work according to this guide. Thank you so much for this helpful lecture.

This has been very helpful. It gave me a good view of my research objectives and how to choose the best method. Thematic analysis it is.

Very helpful indeed. Thanku so much for the insight.

This was incredibly helpful.

Very helpful.

very educative

Nicely written especially for novice academic researchers like me! Thank you.

choosing a right method for a paper is always a hard job for a student, this is a useful information, but it would be more useful personally for me, if the author provide me with a little bit more information about the data analysis techniques in type of explanatory research. Can we use qualitative content analysis technique for explanatory research ? or what is the suitable data analysis method for explanatory research in social studies?

that was very helpful for me. because these details are so important to my research. thank you very much

I learnt a lot. Thank you

Relevant and Informative, thanks !

Well-planned and organized, thanks much! 🙂

I have reviewed qualitative data analysis in a simplest way possible. The content will highly be useful for developing my book on qualitative data analysis methods. Cheers!

Clear explanation on qualitative and how about Case study

This was helpful. Thank you

This was really of great assistance, it was just the right information needed. Explanation very clear and follow.

Wow, Thanks for making my life easy

This was helpful thanks .

Very helpful…. clear and written in an easily understandable manner. Thank you.

This was so helpful as it was easy to understand. I’m a new to research thank you so much.

so educative…. but Ijust want to know which method is coding of the qualitative or tallying done?

Thank you for the great content, I have learnt a lot. So helpful

precise and clear presentation with simple language and thank you for that.

very informative content, thank you.

You guys are amazing on YouTube on this platform. Your teachings are great, educative, and informative. kudos!

Brilliant Delivery. You made a complex subject seem so easy. Well done.

Beautifully explained.

Thanks a lot

Is there a video the captures the practical process of coding using automated applications?

Thanks for the comment. We don’t recommend using automated applications for coding, as they are not sufficiently accurate in our experience.

content analysis can be qualitative research?

THANK YOU VERY MUCH.

Thank you very much for such a wonderful content

do you have any material on Data collection

What a powerful explanation of the QDA methods. Thank you.

Great explanation both written and Video. i have been using of it on a day to day working of my thesis project in accounting and finance. Thank you very much for your support.

very helpful, thank you so much

The tutorial is useful. I benefited a lot.

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How to Write an Analysis

Last Updated: April 3, 2024 Fact Checked

This article was co-authored by Christopher Taylor, PhD and by wikiHow staff writer, Megaera Lorenz, PhD . Christopher Taylor is an Adjunct Assistant Professor of English at Austin Community College in Texas. He received his PhD in English Literature and Medieval Studies from the University of Texas at Austin in 2014. There are 14 references cited in this article, which can be found at the bottom of the page. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 297,408 times.

An analysis is a piece of writing that looks at some aspect of a document in detail. To write a good analysis, you’ll need to ask yourself questions that focus on how and why the document works the way it does. You can start the process by gathering information about the subject of your analysis and defining the questions your analysis will answer. Once you’ve outlined your main arguments, look for specific evidence to support them. You can then work on putting your analysis together into a coherent piece of writing.

Gathering Information and Building Your Argument

• If your analysis is supposed to answer a specific question or focus on a particular aspect of the document you are analyzing.
• If there are any length or formatting requirements for the analysis.
• The citation style your instructor wants you to use.
• On what criteria your instructor will evaluate your analysis (e.g., organization, originality, good use of references and quotations, or correct spelling and grammar).

• The title of the document (if it has one).
• The name of the creator of the document. For example, depending on the type of document you’re working with, this could be the author, artist, director, performer, or photographer.
• The form and medium of the document (e.g., “Painting, oil on canvas”).
• When and where the document was created.
• The historical and cultural context of the work.

• Who you believe the intended audience is for the advertisement.
• What rhetorical choices the author made to persuade the audience of their main point.
• What product is being advertised.
• How the poster uses images to make the product look appealing.
• Whether there is any text in the poster, and, if so, how it works together with the images to reinforce the message of the ad.
• What the purpose of the ad is or what its main point is.

• For example, if you’re analyzing an advertisement poster, you might focus on the question: “How does this poster use colors to symbolize the problem that the product is intended to fix? Does it also use color to represent the beneficial results of using the product?”

• For example, you might write, “This poster uses the color red to symbolize the pain of a headache. The blue elements in the design represent the relief brought by the product.”
• You could develop the argument further by saying, “The colors used in the text reinforce the use of colors in the graphic elements of the poster, helping the viewer make a direct connection between the words and images.”

• For example, if you’re arguing that the advertisement poster uses red to represent pain, you might point out that the figure of the headache sufferer is red, while everyone around them is blue. Another piece of evidence might be the use of red lettering for the words “HEADACHE” and “PAIN” in the text of the poster.
• You could also draw on outside evidence to support your claims. For example, you might point out that in the country where the advertisement was produced, the color red is often symbolically associated with warnings or danger.

Tip: If you’re analyzing a text, make sure to properly cite any quotations that you use to support your arguments. Put any direct quotations in quotation marks (“”) and be sure to give location information, such as the page number where the quote appears. Additionally, follow the citation requirements for the style guide assigned by your instructor or one that's commonly used for the subject matter you're writing about.

Organizing and Drafting Your Analysis

• For example, “The poster ‘Say! What a relief,’ created in 1932 by designer Dorothy Plotzky, uses contrasting colors to symbolize the pain of a headache and the relief brought by Miss Burnham’s Pep-Em-Up Pills. The red elements denote pain, while blue ones indicate soothing relief.”

Tip: Your instructor might have specific directions about which information to include in your thesis statement (e.g., the title, author, and date of the document you are analyzing). If you’re not sure how to format your thesis statement or topic sentence, don’t hesitate to ask.

• a. Background
• ii. Analysis/Explanation
• iii. Example
• iv. Analysis/Explanation
• III. Conclusion

• For example, “In the late 1920s, Kansas City schoolteacher Ethel Burnham developed a patent headache medication that quickly achieved commercial success throughout the American Midwest. The popularity of the medicine was largely due to a series of simple but eye-catching advertising posters that were created over the next decade. The poster ‘Say! What a relief,’ created in 1932 by designer Dorothy Plotzky, uses contrasting colors to symbolize the pain of a headache and the relief brought by Miss Burnham’s Pep-Em-Up Pills.”

• Make sure to include clear transitions between each argument and each paragraph. Use transitional words and phrases, such as “Furthermore,” “Additionally,” “For example,” “Likewise,” or “In contrast . . .”
• The best way to organize your arguments will vary based on the individual topic and the specific points you are trying to make. For example, in your analysis of the poster, you might start with arguments about the red visual elements and then move on to a discussion about how the red text fits in.

• For example, you might end your essay with a few sentences about how other advertisements at the time might have been influenced by Dorothy Plotzky’s use of colors.

• For example, in your discussion of the advertisement, avoid stating that you think the art is “beautiful” or that the advertisement is “boring.” Instead, focus on what the poster was supposed to accomplish and how the designer attempted to achieve those goals.

Polishing Your Analysis

• For example, if your essay currently skips around between discussions of the red and blue elements of the poster, consider reorganizing it so that you discuss all the red elements first, then focus on the blue ones.

• For example, you might look for places where you could provide additional examples to support one of your major arguments.

• For example, if you included a paragraph about Dorothy Plotzky’s previous work as a children’s book illustrator, you may want to cut it if it doesn’t somehow relate to her use of color in advertising.
• Cutting material out of your analysis may be difficult, especially if you put a lot of thought into each sentence or found the additional material really interesting. Your analysis will be stronger if you keep it concise and to the point, however.

• You may find it helpful to have someone else go over your essay and look for any mistakes you might have missed.

Tip: When you’re reading silently, it’s easy to miss typos and other small errors because your brain corrects them automatically. Reading your work out loud can make problems easier to spot.

Sample Analysis Outline and Conclusion

Expert Q&A

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• ↑ https://lsa.umich.edu/sweetland/undergraduates/writing-guides/how-do-i-make-sure-i-understand-an-assignment-.html
• ↑ https://www.bucks.edu/media/bcccmedialibrary/pdf/HOWTOWRITEALITERARYANALYSISESSAY_10.15.07_001.pdf
• ↑ https://owl.purdue.edu/owl/general_writing/visual_rhetoric/analyzing_visual_documents/elements_of_analysis.html
• ↑ https://lsa.umich.edu/sweetland/undergraduates/writing-guides/how-can-i-create-stronger-analysis-.html
• ↑ https://lsa.umich.edu/sweetland/undergraduates/writing-guides/how-do-i-decide-what-i-should-argue-.html
• ↑ https://lsa.umich.edu/sweetland/undergraduates/writing-guides/how-do-i-effectively-integrate-textual-evidence-.html
• ↑ https://writingcenter.uagc.edu/writing-a-thesis
• ↑ https://owl.purdue.edu/owl/general_writing/visual_rhetoric/analyzing_visual_documents/organizing_your_analysis.html
• ↑ https://lsa.umich.edu/sweetland/undergraduates/writing-guides/how-do-i-write-an-intro--conclusion----body-paragraph.html
• ↑ http://utminers.utep.edu/omwilliamson/engl0310/Textanalysis.htm
• ↑ https://owl.purdue.edu/owl/graduate_writing/graduate_writing_topics/graduate_writing_organization_structure_new.html
• ↑ https://owl.purdue.edu/owl/general_writing/mechanics/sentence_clarity.html
• ↑ https://writingcenter.unc.edu/tips-and-tools/conciseness-handout/
• ↑ https://writingcenter.unc.edu/tips-and-tools/editing-and-proofreading/

About This Article

If you need to write an analysis, first look closely at your assignment to make sure you understand the requirements. Then, gather background information about the document you’ll be analyzing and do a close read so that you’re thoroughly familiar with the subject matter. If it’s not already specified in your assignment, come up with one or more specific question’s you’d like your analysis to answer, then outline your main arguments. Finally, gather evidence and examples to support your arguments. Read on to learn how to organize, draft, and polish your analysis! Did this summary help you? Yes No

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Organizing Your Social Sciences Research Assignments

• Annotated Bibliography
• Analyzing a Scholarly Journal Article
• Group Presentations
• Dealing with Nervousness
• Using Visual Aids
• Grading Someone Else's Paper
• Types of Structured Group Activities
• Group Project Survival Skills
• Leading a Class Discussion
• Multiple Book Review Essay
• Reviewing Collected Works
• Writing a Case Analysis Paper
• Writing a Case Study
• About Informed Consent
• Writing Field Notes
• Writing a Policy Memo
• Writing a Reflective Paper
• Writing a Research Proposal
• Generative AI and Writing
• Acknowledgments

Definition and Introduction

Journal article analysis assignments require you to summarize and critically assess the quality of an empirical research study published in a scholarly [a.k.a., academic, peer-reviewed] journal. The article may be assigned by the professor, chosen from course readings listed in the syllabus, or you must locate an article on your own, usually with the requirement that you search using a reputable library database, such as, JSTOR or ProQuest . The article chosen is expected to relate to the overall discipline of the course, specific course content, or key concepts discussed in class. In some cases, the purpose of the assignment is to analyze an article that is part of the literature review for a future research project.

Analysis of an article can be assigned to students individually or as part of a small group project. The final product is usually in the form of a short paper [typically 1- 6 double-spaced pages] that addresses key questions the professor uses to guide your analysis or that assesses specific parts of a scholarly research study [e.g., the research problem, methodology, discussion, conclusions or findings]. The analysis paper may be shared on a digital course management platform and/or presented to the class for the purpose of promoting a wider discussion about the topic of the study. Although assigned in any level of undergraduate and graduate coursework in the social and behavioral sciences, professors frequently include this assignment in upper division courses to help students learn how to effectively identify, read, and analyze empirical research within their major.

Franco, Josue. “Introducing the Analysis of Journal Articles.” Prepared for presentation at the American Political Science Association’s 2020 Teaching and Learning Conference, February 7-9, 2020, Albuquerque, New Mexico; Sego, Sandra A. and Anne E. Stuart. "Learning to Read Empirical Articles in General Psychology." Teaching of Psychology 43 (2016): 38-42; Kershaw, Trina C., Jordan P. Lippman, and Jennifer Fugate. "Practice Makes Proficient: Teaching Undergraduate Students to Understand Published Research." Instructional Science 46 (2018): 921-946; Woodward-Kron, Robyn. "Critical Analysis and the Journal Article Review Assignment." Prospect 18 (August 2003): 20-36; MacMillan, Margy and Allison MacKenzie. "Strategies for Integrating Information Literacy and Academic Literacy: Helping Undergraduate Students make the most of Scholarly Articles." Library Management 33 (2012): 525-535.

Benefits of Journal Article Analysis Assignments

Analyzing and synthesizing a scholarly journal article is intended to help students obtain the reading and critical thinking skills needed to develop and write their own research papers. This assignment also supports workplace skills where you could be asked to summarize a report or other type of document and report it, for example, during a staff meeting or for a presentation.

There are two broadly defined ways that analyzing a scholarly journal article supports student learning:

Improve Reading Skills

Conducting research requires an ability to review, evaluate, and synthesize prior research studies. Reading prior research requires an understanding of the academic writing style , the type of epistemological beliefs or practices underpinning the research design, and the specific vocabulary and technical terminology [i.e., jargon] used within a discipline. Reading scholarly articles is important because academic writing is unfamiliar to most students; they have had limited exposure to using peer-reviewed journal articles prior to entering college or students have yet to gain exposure to the specific academic writing style of their disciplinary major. Learning how to read scholarly articles also requires careful and deliberate concentration on how authors use specific language and phrasing to convey their research, the problem it addresses, its relationship to prior research, its significance, its limitations, and how authors connect methods of data gathering to the results so as to develop recommended solutions derived from the overall research process.

Improve Comprehension Skills

In addition to knowing how to read scholarly journals articles, students must learn how to effectively interpret what the scholar(s) are trying to convey. Academic writing can be dense, multi-layered, and non-linear in how information is presented. In addition, scholarly articles contain footnotes or endnotes, references to sources, multiple appendices, and, in some cases, non-textual elements [e.g., graphs, charts] that can break-up the reader’s experience with the narrative flow of the study. Analyzing articles helps students practice comprehending these elements of writing, critiquing the arguments being made, reflecting upon the significance of the research, and how it relates to building new knowledge and understanding or applying new approaches to practice. Comprehending scholarly writing also involves thinking critically about where you fit within the overall dialogue among scholars concerning the research problem, finding possible gaps in the research that require further analysis, or identifying where the author(s) has failed to examine fully any specific elements of the study.

In addition, journal article analysis assignments are used by professors to strengthen discipline-specific information literacy skills, either alone or in relation to other tasks, such as, giving a class presentation or participating in a group project. These benefits can include the ability to:

• Effectively paraphrase text, which leads to a more thorough understanding of the overall study;
• Identify and describe strengths and weaknesses of the study and their implications;
• Relate the article to other course readings and in relation to particular research concepts or ideas discussed during class;
• Think critically about the research and summarize complex ideas contained within;
• Plan, organize, and write an effective inquiry-based paper that investigates a research study, evaluates evidence, expounds on the author’s main ideas, and presents an argument concerning the significance and impact of the research in a clear and concise manner;
• Model the type of source summary and critique you should do for any college-level research paper; and,
• Increase interest and engagement with the research problem of the study as well as with the discipline.

Kershaw, Trina C., Jennifer Fugate, and Aminda J. O'Hare. "Teaching Undergraduates to Understand Published Research through Structured Practice in Identifying Key Research Concepts." Scholarship of Teaching and Learning in Psychology . Advance online publication, 2020; Franco, Josue. “Introducing the Analysis of Journal Articles.” Prepared for presentation at the American Political Science Association’s 2020 Teaching and Learning Conference, February 7-9, 2020, Albuquerque, New Mexico; Sego, Sandra A. and Anne E. Stuart. "Learning to Read Empirical Articles in General Psychology." Teaching of Psychology 43 (2016): 38-42; Woodward-Kron, Robyn. "Critical Analysis and the Journal Article Review Assignment." Prospect 18 (August 2003): 20-36; MacMillan, Margy and Allison MacKenzie. "Strategies for Integrating Information Literacy and Academic Literacy: Helping Undergraduate Students make the most of Scholarly Articles." Library Management 33 (2012): 525-535; Kershaw, Trina C., Jordan P. Lippman, and Jennifer Fugate. "Practice Makes Proficient: Teaching Undergraduate Students to Understand Published Research." Instructional Science 46 (2018): 921-946.

Structure and Organization

A journal article analysis paper should be written in paragraph format and include an instruction to the study, your analysis of the research, and a conclusion that provides an overall assessment of the author's work, along with an explanation of what you believe is the study's overall impact and significance. Unless the purpose of the assignment is to examine foundational studies published many years ago, you should select articles that have been published relatively recently [e.g., within the past few years].

Since the research has been completed, reference to the study in your paper should be written in the past tense, with your analysis stated in the present tense [e.g., “The author portrayed access to health care services in rural areas as primarily a problem of having reliable transportation. However, I believe the author is overgeneralizing this issue because...”].

Introduction Section

The first section of a journal analysis paper should describe the topic of the article and highlight the author’s main points. This includes describing the research problem and theoretical framework, the rationale for the research, the methods of data gathering and analysis, the key findings, and the author’s final conclusions and recommendations. The narrative should focus on the act of describing rather than analyzing. Think of the introduction as a more comprehensive and detailed descriptive abstract of the study.

Possible questions to help guide your writing of the introduction section may include:

• Who are the authors and what credentials do they hold that contributes to the validity of the study?
• What was the research problem being investigated?
• What type of research design was used to investigate the research problem?
• What theoretical idea(s) and/or research questions were used to address the problem?
• What was the source of the data or information used as evidence for analysis?
• What methods were applied to investigate this evidence?
• What were the author's overall conclusions and key findings?

Critical Analysis Section

The second section of a journal analysis paper should describe the strengths and weaknesses of the study and analyze its significance and impact. This section is where you shift the narrative from describing to analyzing. Think critically about the research in relation to other course readings, what has been discussed in class, or based on your own life experiences. If you are struggling to identify any weaknesses, explain why you believe this to be true. However, no study is perfect, regardless of how laudable its design may be. Given this, think about the repercussions of the choices made by the author(s) and how you might have conducted the study differently. Examples can include contemplating the choice of what sources were included or excluded in support of examining the research problem, the choice of the method used to analyze the data, or the choice to highlight specific recommended courses of action and/or implications for practice over others. Another strategy is to place yourself within the research study itself by thinking reflectively about what may be missing if you had been a participant in the study or if the recommended courses of action specifically targeted you or your community.

Possible questions to help guide your writing of the analysis section may include:

Introduction

• Did the author clearly state the problem being investigated?
• What was your reaction to and perspective on the research problem?
• Was the study’s objective clearly stated? Did the author clearly explain why the study was necessary?
• How well did the introduction frame the scope of the study?
• Did the introduction conclude with a clear purpose statement?

Literature Review

• Did the literature review lay a foundation for understanding the significance of the research problem?
• Did the literature review provide enough background information to understand the problem in relation to relevant contexts [e.g., historical, economic, social, cultural, etc.].
• Did literature review effectively place the study within the domain of prior research? Is anything missing?
• Was the literature review organized by conceptual categories or did the author simply list and describe sources?
• Did the author accurately explain how the data or information were collected?
• Was the data used sufficient in supporting the study of the research problem?
• Was there another methodological approach that could have been more illuminating?
• Give your overall evaluation of the methods used in this article. How much trust would you put in generating relevant findings?

Results and Discussion

• Were the results clearly presented?
• Did you feel that the results support the theoretical and interpretive claims of the author? Why?
• What did the author(s) do especially well in describing or analyzing their results?
• Was the author's evaluation of the findings clearly stated?
• How well did the discussion of the results relate to what is already known about the research problem?
• Was the discussion of the results free of repetition and redundancies?
• What interpretations did the authors make that you think are in incomplete, unwarranted, or overstated?
• Did the conclusion effectively capture the main points of study?
• Did the conclusion address the research questions posed? Do they seem reasonable?
• Were the author’s conclusions consistent with the evidence and arguments presented?
• Has the author explained how the research added new knowledge or understanding?

Overall Writing Style

• If the article included tables, figures, or other non-textual elements, did they contribute to understanding the study?
• Were ideas developed and related in a logical sequence?
• Were transitions between sections of the article smooth and easy to follow?

Overall Evaluation Section

The final section of a journal analysis paper should bring your thoughts together into a coherent assessment of the value of the research study . This section is where the narrative flow transitions from analyzing specific elements of the article to critically evaluating the overall study. Explain what you view as the significance of the research in relation to the overall course content and any relevant discussions that occurred during class. Think about how the article contributes to understanding the overall research problem, how it fits within existing literature on the topic, how it relates to the course, and what it means to you as a student researcher. In some cases, your professor will also ask you to describe your experiences writing the journal article analysis paper as part of a reflective learning exercise.

Possible questions to help guide your writing of the conclusion and evaluation section may include:

• Was the structure of the article clear and well organized?
• Was the topic of current or enduring interest to you?
• What were the main weaknesses of the article? [this does not refer to limitations stated by the author, but what you believe are potential flaws]
• Was any of the information in the article unclear or ambiguous?
• What did you learn from the research? If nothing stood out to you, explain why.
• Assess the originality of the research. Did you believe it contributed new understanding of the research problem?
• Were you persuaded by the author’s arguments?
• If the author made any final recommendations, will they be impactful if applied to practice?
• In what ways could future research build off of this study?
• What implications does the study have for daily life?
• Was the use of non-textual elements, footnotes or endnotes, and/or appendices helpful in understanding the research?
• What lingering questions do you have after analyzing the article?

NOTE: Avoid using quotes. One of the main purposes of writing an article analysis paper is to learn how to effectively paraphrase and use your own words to summarize a scholarly research study and to explain what the research means to you. Using and citing a direct quote from the article should only be done to help emphasize a key point or to underscore an important concept or idea.

Business: The Article Analysis . Fred Meijer Center for Writing, Grand Valley State University; Bachiochi, Peter et al. "Using Empirical Article Analysis to Assess Research Methods Courses." Teaching of Psychology 38 (2011): 5-9; Brosowsky, Nicholaus P. et al. “Teaching Undergraduate Students to Read Empirical Articles: An Evaluation and Revision of the QALMRI Method.” PsyArXi Preprints , 2020; Holster, Kristin. “Article Evaluation Assignment”. TRAILS: Teaching Resources and Innovations Library for Sociology . Washington DC: American Sociological Association, 2016; Kershaw, Trina C., Jennifer Fugate, and Aminda J. O'Hare. "Teaching Undergraduates to Understand Published Research through Structured Practice in Identifying Key Research Concepts." Scholarship of Teaching and Learning in Psychology . Advance online publication, 2020; Franco, Josue. “Introducing the Analysis of Journal Articles.” Prepared for presentation at the American Political Science Association’s 2020 Teaching and Learning Conference, February 7-9, 2020, Albuquerque, New Mexico; Reviewer's Guide . SAGE Reviewer Gateway, SAGE Journals; Sego, Sandra A. and Anne E. Stuart. "Learning to Read Empirical Articles in General Psychology." Teaching of Psychology 43 (2016): 38-42; Kershaw, Trina C., Jordan P. Lippman, and Jennifer Fugate. "Practice Makes Proficient: Teaching Undergraduate Students to Understand Published Research." Instructional Science 46 (2018): 921-946; Gyuris, Emma, and Laura Castell. "To Tell Them or Show Them? How to Improve Science Students’ Skills of Critical Reading." International Journal of Innovation in Science and Mathematics Education 21 (2013): 70-80; Woodward-Kron, Robyn. "Critical Analysis and the Journal Article Review Assignment." Prospect 18 (August 2003): 20-36; MacMillan, Margy and Allison MacKenzie. "Strategies for Integrating Information Literacy and Academic Literacy: Helping Undergraduate Students Make the Most of Scholarly Articles." Library Management 33 (2012): 525-535.

Writing Tip

Not All Scholarly Journal Articles Can Be Critically Analyzed

There are a variety of articles published in scholarly journals that do not fit within the guidelines of an article analysis assignment. This is because the work cannot be empirically examined or it does not generate new knowledge in a way which can be critically analyzed.

If you are required to locate a research study on your own, avoid selecting these types of journal articles:

• Theoretical essays which discuss concepts, assumptions, and propositions, but report no empirical research;
• Statistical or methodological papers that may analyze data, but the bulk of the work is devoted to refining a new measurement, statistical technique, or modeling procedure;
• Articles that review, analyze, critique, and synthesize prior research, but do not report any original research;
• Brief essays devoted to research methods and findings;
• Articles written by scholars in popular magazines or industry trade journals;
• Academic commentary that discusses research trends or emerging concepts and ideas, but does not contain citations to sources; and
• Pre-print articles that have been posted online, but may undergo further editing and revision by the journal's editorial staff before final publication. An indication that an article is a pre-print is that it has no volume, issue, or page numbers assigned to it.

Journal Analysis Assignment - Myers . Writing@CSU, Colorado State University; Franco, Josue. “Introducing the Analysis of Journal Articles.” Prepared for presentation at the American Political Science Association’s 2020 Teaching and Learning Conference, February 7-9, 2020, Albuquerque, New Mexico; Woodward-Kron, Robyn. "Critical Analysis and the Journal Article Review Assignment." Prospect 18 (August 2003): 20-36.

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Data Analysis Techniques in Research – Methods, Tools & Examples

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Data Analysis Techniques in Research : While various groups, institutions, and professionals may have diverse approaches to data analysis, a universal definition captures its essence. Data analysis involves refining, transforming, and interpreting raw data to derive actionable insights that guide informed decision-making for businesses.

A straightforward illustration of data analysis emerges when we make everyday decisions, basing our choices on past experiences or predictions of potential outcomes.

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Table of Contents

What is Data Analysis?

Data analysis is the systematic process of inspecting, cleaning, transforming, and interpreting data with the objective of discovering valuable insights and drawing meaningful conclusions. This process involves several steps:

• Inspecting : Initial examination of data to understand its structure, quality, and completeness.
• Cleaning : Removing errors, inconsistencies, or irrelevant information to ensure accurate analysis.
• Transforming : Converting data into a format suitable for analysis, such as normalization or aggregation.
• Interpreting : Analyzing the transformed data to identify patterns, trends, and relationships.

Types of Data Analysis Techniques in Research

Data analysis techniques in research are categorized into qualitative and quantitative methods, each with its specific approaches and tools. These techniques are instrumental in extracting meaningful insights, patterns, and relationships from data to support informed decision-making, validate hypotheses, and derive actionable recommendations. Below is an in-depth exploration of the various types of data analysis techniques commonly employed in research:

1) Qualitative Analysis:

Definition: Qualitative analysis focuses on understanding non-numerical data, such as opinions, concepts, or experiences, to derive insights into human behavior, attitudes, and perceptions.

• Content Analysis: Examines textual data, such as interview transcripts, articles, or open-ended survey responses, to identify themes, patterns, or trends.
• Narrative Analysis: Analyzes personal stories or narratives to understand individuals’ experiences, emotions, or perspectives.
• Ethnographic Studies: Involves observing and analyzing cultural practices, behaviors, and norms within specific communities or settings.

2) Quantitative Analysis:

Quantitative analysis emphasizes numerical data and employs statistical methods to explore relationships, patterns, and trends. It encompasses several approaches:

Descriptive Analysis:

• Frequency Distribution: Represents the number of occurrences of distinct values within a dataset.
• Central Tendency: Measures such as mean, median, and mode provide insights into the central values of a dataset.
• Dispersion: Techniques like variance and standard deviation indicate the spread or variability of data.

Diagnostic Analysis:

• Regression Analysis: Assesses the relationship between dependent and independent variables, enabling prediction or understanding causality.
• ANOVA (Analysis of Variance): Examines differences between groups to identify significant variations or effects.

Predictive Analysis:

• Time Series Forecasting: Uses historical data points to predict future trends or outcomes.
• Machine Learning Algorithms: Techniques like decision trees, random forests, and neural networks predict outcomes based on patterns in data.

Prescriptive Analysis:

• Optimization Models: Utilizes linear programming, integer programming, or other optimization techniques to identify the best solutions or strategies.
• Simulation: Mimics real-world scenarios to evaluate various strategies or decisions and determine optimal outcomes.

Specific Techniques:

• Monte Carlo Simulation: Models probabilistic outcomes to assess risk and uncertainty.
• Factor Analysis: Reduces the dimensionality of data by identifying underlying factors or components.
• Cohort Analysis: Studies specific groups or cohorts over time to understand trends, behaviors, or patterns within these groups.
• Cluster Analysis: Classifies objects or individuals into homogeneous groups or clusters based on similarities or attributes.
• Sentiment Analysis: Uses natural language processing and machine learning techniques to determine sentiment, emotions, or opinions from textual data.

Also Read: AI and Predictive Analytics: Examples, Tools, Uses, Ai Vs Predictive Analytics

Data Analysis Techniques in Research Examples

To provide a clearer understanding of how data analysis techniques are applied in research, let’s consider a hypothetical research study focused on evaluating the impact of online learning platforms on students’ academic performance.

Research Objective:

Determine if students using online learning platforms achieve higher academic performance compared to those relying solely on traditional classroom instruction.

Data Collection:

• Quantitative Data: Academic scores (grades) of students using online platforms and those using traditional classroom methods.
• Qualitative Data: Feedback from students regarding their learning experiences, challenges faced, and preferences.

Data Analysis Techniques Applied:

1) Descriptive Analysis:

• Calculate the mean, median, and mode of academic scores for both groups.
• Create frequency distributions to represent the distribution of grades in each group.

2) Diagnostic Analysis:

• Conduct an Analysis of Variance (ANOVA) to determine if there’s a statistically significant difference in academic scores between the two groups.
• Perform Regression Analysis to assess the relationship between the time spent on online platforms and academic performance.

3) Predictive Analysis:

• Utilize Time Series Forecasting to predict future academic performance trends based on historical data.
• Implement Machine Learning algorithms to develop a predictive model that identifies factors contributing to academic success on online platforms.

4) Prescriptive Analysis:

• Apply Optimization Models to identify the optimal combination of online learning resources (e.g., video lectures, interactive quizzes) that maximize academic performance.
• Use Simulation Techniques to evaluate different scenarios, such as varying student engagement levels with online resources, to determine the most effective strategies for improving learning outcomes.

5) Specific Techniques:

• Conduct Factor Analysis on qualitative feedback to identify common themes or factors influencing students’ perceptions and experiences with online learning.
• Perform Cluster Analysis to segment students based on their engagement levels, preferences, or academic outcomes, enabling targeted interventions or personalized learning strategies.
• Apply Sentiment Analysis on textual feedback to categorize students’ sentiments as positive, negative, or neutral regarding online learning experiences.

By applying a combination of qualitative and quantitative data analysis techniques, this research example aims to provide comprehensive insights into the effectiveness of online learning platforms.

Also Read: Learning Path to Become a Data Analyst in 2024

Data Analysis Techniques in Quantitative Research

Quantitative research involves collecting numerical data to examine relationships, test hypotheses, and make predictions. Various data analysis techniques are employed to interpret and draw conclusions from quantitative data. Here are some key data analysis techniques commonly used in quantitative research:

1) Descriptive Statistics:

• Description: Descriptive statistics are used to summarize and describe the main aspects of a dataset, such as central tendency (mean, median, mode), variability (range, variance, standard deviation), and distribution (skewness, kurtosis).
• Applications: Summarizing data, identifying patterns, and providing initial insights into the dataset.

2) Inferential Statistics:

• Description: Inferential statistics involve making predictions or inferences about a population based on a sample of data. This technique includes hypothesis testing, confidence intervals, t-tests, chi-square tests, analysis of variance (ANOVA), regression analysis, and correlation analysis.
• Applications: Testing hypotheses, making predictions, and generalizing findings from a sample to a larger population.

3) Regression Analysis:

• Description: Regression analysis is a statistical technique used to model and examine the relationship between a dependent variable and one or more independent variables. Linear regression, multiple regression, logistic regression, and nonlinear regression are common types of regression analysis .
• Applications: Predicting outcomes, identifying relationships between variables, and understanding the impact of independent variables on the dependent variable.

4) Correlation Analysis:

• Description: Correlation analysis is used to measure and assess the strength and direction of the relationship between two or more variables. The Pearson correlation coefficient, Spearman rank correlation coefficient, and Kendall’s tau are commonly used measures of correlation.
• Applications: Identifying associations between variables and assessing the degree and nature of the relationship.

5) Factor Analysis:

• Description: Factor analysis is a multivariate statistical technique used to identify and analyze underlying relationships or factors among a set of observed variables. It helps in reducing the dimensionality of data and identifying latent variables or constructs.
• Applications: Identifying underlying factors or constructs, simplifying data structures, and understanding the underlying relationships among variables.

6) Time Series Analysis:

• Description: Time series analysis involves analyzing data collected or recorded over a specific period at regular intervals to identify patterns, trends, and seasonality. Techniques such as moving averages, exponential smoothing, autoregressive integrated moving average (ARIMA), and Fourier analysis are used.
• Applications: Forecasting future trends, analyzing seasonal patterns, and understanding time-dependent relationships in data.

7) ANOVA (Analysis of Variance):

• Description: Analysis of variance (ANOVA) is a statistical technique used to analyze and compare the means of two or more groups or treatments to determine if they are statistically different from each other. One-way ANOVA, two-way ANOVA, and MANOVA (Multivariate Analysis of Variance) are common types of ANOVA.
• Applications: Comparing group means, testing hypotheses, and determining the effects of categorical independent variables on a continuous dependent variable.

8) Chi-Square Tests:

• Description: Chi-square tests are non-parametric statistical tests used to assess the association between categorical variables in a contingency table. The Chi-square test of independence, goodness-of-fit test, and test of homogeneity are common chi-square tests.
• Applications: Testing relationships between categorical variables, assessing goodness-of-fit, and evaluating independence.

These quantitative data analysis techniques provide researchers with valuable tools and methods to analyze, interpret, and derive meaningful insights from numerical data. The selection of a specific technique often depends on the research objectives, the nature of the data, and the underlying assumptions of the statistical methods being used.

Also Read: Analysis vs. Analytics: How Are They Different?

Data Analysis Methods

Data analysis methods refer to the techniques and procedures used to analyze, interpret, and draw conclusions from data. These methods are essential for transforming raw data into meaningful insights, facilitating decision-making processes, and driving strategies across various fields. Here are some common data analysis methods:

• Description: Descriptive statistics summarize and organize data to provide a clear and concise overview of the dataset. Measures such as mean, median, mode, range, variance, and standard deviation are commonly used.
• Description: Inferential statistics involve making predictions or inferences about a population based on a sample of data. Techniques such as hypothesis testing, confidence intervals, and regression analysis are used.

3) Exploratory Data Analysis (EDA):

• Description: EDA techniques involve visually exploring and analyzing data to discover patterns, relationships, anomalies, and insights. Methods such as scatter plots, histograms, box plots, and correlation matrices are utilized.
• Applications: Identifying trends, patterns, outliers, and relationships within the dataset.

4) Predictive Analytics:

• Description: Predictive analytics use statistical algorithms and machine learning techniques to analyze historical data and make predictions about future events or outcomes. Techniques such as regression analysis, time series forecasting, and machine learning algorithms (e.g., decision trees, random forests, neural networks) are employed.
• Applications: Forecasting future trends, predicting outcomes, and identifying potential risks or opportunities.

5) Prescriptive Analytics:

• Description: Prescriptive analytics involve analyzing data to recommend actions or strategies that optimize specific objectives or outcomes. Optimization techniques, simulation models, and decision-making algorithms are utilized.
• Applications: Recommending optimal strategies, decision-making support, and resource allocation.

6) Qualitative Data Analysis:

• Description: Qualitative data analysis involves analyzing non-numerical data, such as text, images, videos, or audio, to identify themes, patterns, and insights. Methods such as content analysis, thematic analysis, and narrative analysis are used.
• Applications: Understanding human behavior, attitudes, perceptions, and experiences.

7) Big Data Analytics:

• Description: Big data analytics methods are designed to analyze large volumes of structured and unstructured data to extract valuable insights. Technologies such as Hadoop, Spark, and NoSQL databases are used to process and analyze big data.
• Applications: Analyzing large datasets, identifying trends, patterns, and insights from big data sources.

8) Text Analytics:

• Description: Text analytics methods involve analyzing textual data, such as customer reviews, social media posts, emails, and documents, to extract meaningful information and insights. Techniques such as sentiment analysis, text mining, and natural language processing (NLP) are used.
• Applications: Analyzing customer feedback, monitoring brand reputation, and extracting insights from textual data sources.

These data analysis methods are instrumental in transforming data into actionable insights, informing decision-making processes, and driving organizational success across various sectors, including business, healthcare, finance, marketing, and research. The selection of a specific method often depends on the nature of the data, the research objectives, and the analytical requirements of the project or organization.

Also Read: Quantitative Data Analysis: Types, Analysis & Examples

Data Analysis Tools

Data analysis tools are essential instruments that facilitate the process of examining, cleaning, transforming, and modeling data to uncover useful information, make informed decisions, and drive strategies. Here are some prominent data analysis tools widely used across various industries:

1) Microsoft Excel:

• Description: A spreadsheet software that offers basic to advanced data analysis features, including pivot tables, data visualization tools, and statistical functions.
• Applications: Data cleaning, basic statistical analysis, visualization, and reporting.

2) R Programming Language:

• Description: An open-source programming language specifically designed for statistical computing and data visualization.
• Applications: Advanced statistical analysis, data manipulation, visualization, and machine learning.

3) Python (with Libraries like Pandas, NumPy, Matplotlib, and Seaborn):

• Description: A versatile programming language with libraries that support data manipulation, analysis, and visualization.
• Applications: Data cleaning, statistical analysis, machine learning, and data visualization.

4) SPSS (Statistical Package for the Social Sciences):

• Description: A comprehensive statistical software suite used for data analysis, data mining, and predictive analytics.
• Applications: Descriptive statistics, hypothesis testing, regression analysis, and advanced analytics.

5) SAS (Statistical Analysis System):

• Description: A software suite used for advanced analytics, multivariate analysis, and predictive modeling.
• Applications: Data management, statistical analysis, predictive modeling, and business intelligence.

6) Tableau:

• Description: A data visualization tool that allows users to create interactive and shareable dashboards and reports.
• Applications: Data visualization , business intelligence , and interactive dashboard creation.

7) Power BI:

• Description: A business analytics tool developed by Microsoft that provides interactive visualizations and business intelligence capabilities.
• Applications: Data visualization, business intelligence, reporting, and dashboard creation.

8) SQL (Structured Query Language) Databases (e.g., MySQL, PostgreSQL, Microsoft SQL Server):

• Description: Database management systems that support data storage, retrieval, and manipulation using SQL queries.
• Applications: Data retrieval, data cleaning, data transformation, and database management.

9) Apache Spark:

• Description: A fast and general-purpose distributed computing system designed for big data processing and analytics.
• Applications: Big data processing, machine learning, data streaming, and real-time analytics.

10) IBM SPSS Modeler:

• Description: A data mining software application used for building predictive models and conducting advanced analytics.
• Applications: Predictive modeling, data mining, statistical analysis, and decision optimization.

These tools serve various purposes and cater to different data analysis needs, from basic statistical analysis and data visualization to advanced analytics, machine learning, and big data processing. The choice of a specific tool often depends on the nature of the data, the complexity of the analysis, and the specific requirements of the project or organization.

Also Read: How to Analyze Survey Data: Methods & Examples

Importance of Data Analysis in Research

The importance of data analysis in research cannot be overstated; it serves as the backbone of any scientific investigation or study. Here are several key reasons why data analysis is crucial in the research process:

• Data analysis helps ensure that the results obtained are valid and reliable. By systematically examining the data, researchers can identify any inconsistencies or anomalies that may affect the credibility of the findings.
• Effective data analysis provides researchers with the necessary information to make informed decisions. By interpreting the collected data, researchers can draw conclusions, make predictions, or formulate recommendations based on evidence rather than intuition or guesswork.
• Data analysis allows researchers to identify patterns, trends, and relationships within the data. This can lead to a deeper understanding of the research topic, enabling researchers to uncover insights that may not be immediately apparent.
• In empirical research, data analysis plays a critical role in testing hypotheses. Researchers collect data to either support or refute their hypotheses, and data analysis provides the tools and techniques to evaluate these hypotheses rigorously.
• Transparent and well-executed data analysis enhances the credibility of research findings. By clearly documenting the data analysis methods and procedures, researchers allow others to replicate the study, thereby contributing to the reproducibility of research findings.
• In fields such as business or healthcare, data analysis helps organizations allocate resources more efficiently. By analyzing data on consumer behavior, market trends, or patient outcomes, organizations can make strategic decisions about resource allocation, budgeting, and planning.
• In public policy and social sciences, data analysis is instrumental in developing and evaluating policies and interventions. By analyzing data on social, economic, or environmental factors, policymakers can assess the effectiveness of existing policies and inform the development of new ones.
• Data analysis allows for continuous improvement in research methods and practices. By analyzing past research projects, identifying areas for improvement, and implementing changes based on data-driven insights, researchers can refine their approaches and enhance the quality of future research endeavors.

However, it is important to remember that mastering these techniques requires practice and continuous learning. That’s why we highly recommend the Data Analytics Course by Physics Wallah . Not only does it cover all the fundamentals of data analysis, but it also provides hands-on experience with various tools such as Excel, Python, and Tableau. Plus, if you use the “ READER ” coupon code at checkout, you can get a special discount on the course.

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Data Analysis Techniques in Research FAQs

What are the 5 techniques for data analysis.

The five techniques for data analysis include: Descriptive Analysis Diagnostic Analysis Predictive Analysis Prescriptive Analysis Qualitative Analysis

What are techniques of data analysis in research?

Techniques of data analysis in research encompass both qualitative and quantitative methods. These techniques involve processes like summarizing raw data, investigating causes of events, forecasting future outcomes, offering recommendations based on predictions, and examining non-numerical data to understand concepts or experiences.

What are the 3 methods of data analysis?

The three primary methods of data analysis are: Qualitative Analysis Quantitative Analysis Mixed-Methods Analysis

What are the four types of data analysis techniques?

The four types of data analysis techniques are: Descriptive Analysis Diagnostic Analysis Predictive Analysis Prescriptive Analysis

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Analysis is a type of primary research that involves finding and interpreting patterns in data, classifying those patterns, and generalizing the results. It is useful when looking at actions, events, or occurrences in different texts, media, or publications. Analysis can usually be done without considering most of the ethical issues discussed in the overview, as you are not working with people but rather publicly accessible documents. Analysis can be done on new documents or performed on raw data that you yourself have collected.

Here are several examples of analysis:

• Recording commercials on three major television networks and analyzing race and gender within the commercials to discover some conclusion.
• Analyzing the historical trends in public laws by looking at the records at a local courthouse.
• Analyzing topics of discussion in chat rooms for patterns based on gender and age.

Analysis research involves several steps:

• Finding and collecting documents.
• Specifying criteria or patterns that you are looking for.
• Analyzing documents for patterns, noting number of occurrences or other factors.

• How it works

Meta-Analysis – Guide with Definition, Steps & Examples

Published by Owen Ingram at April 26th, 2023 , Revised On April 26, 2023

“A meta-analysis is a formal, epidemiological, quantitative study design that uses statistical methods to generalise the findings of the selected independent studies. “

Meta-analysis and systematic review are the two most authentic strategies in research. When researchers start looking for the best available evidence concerning their research work, they are advised to begin from the top of the evidence pyramid. The evidence available in the form of meta-analysis or systematic reviews addressing important questions is significant in academics because it informs decision-making.

What is Meta-Analysis  

Meta-analysis estimates the absolute effect of individual independent research studies by systematically synthesising or merging the results. Meta-analysis isn’t only about achieving a wider population by combining several smaller studies. It involves systematic methods to evaluate the inconsistencies in participants, variability (also known as heterogeneity), and findings to check how sensitive their findings are to the selected systematic review protocol.   

When Should you Conduct a Meta-Analysis?

Meta-analysis has become a widely-used research method in medical sciences and other fields of work for several reasons. The technique involves summarising the results of independent systematic review studies. 

The Cochrane Handbook explains that “an important step in a systematic review is the thoughtful consideration of whether it is appropriate to combine the numerical results of all, or perhaps some, of the studies. Such a meta-analysis yields an overall statistic (together with its confidence interval) that summarizes the effectiveness of an experimental intervention compared with a comparator intervention” (section 10.2).

A researcher or a practitioner should choose meta-analysis when the following outcomes are desirable. 

For generating new hypotheses or ending controversies resulting from different research studies. Quantifying and evaluating the variable results and identifying the extent of conflict in literature through meta-analysis is possible. 

To find research gaps left unfilled and address questions not posed by individual studies. Primary research studies involve specific types of participants and interventions. A review of these studies with variable characteristics and methodologies can allow the researcher to gauge the consistency of findings across a wider range of participants and interventions. With the help of meta-analysis, the reasons for differences in the effect can also be explored. 

To provide convincing evidence. Estimating the effects with a larger sample size and interventions can provide convincing evidence. Many academic studies are based on a very small dataset, so the estimated intervention effects in isolation are not fully reliable.

Elements of a Meta-Analysis

Deeks et al. (2019), Haidilch (2010), and Grant & Booth (2009) explored the characteristics, strengths, and weaknesses of conducting the meta-analysis. They are briefly explained below. 

Characteristics: 

• A systematic review must be completed before conducting the meta-analysis because it provides a summary of the findings of the individual studies synthesised. 
• You can only conduct a meta-analysis by synthesising studies in a systematic review. 
• The studies selected for statistical analysis for the purpose of meta-analysis should be similar in terms of comparison, intervention, and population. 

Strengths: 

• A meta-analysis takes place after the systematic review. The end product is a comprehensive quantitative analysis that is complicated but reliable. 
• It gives more value and weightage to existing studies that do not hold practical value on their own. 
• Policy-makers and academicians cannot base their decisions on individual research studies. Meta-analysis provides them with a complex and solid analysis of evidence to make informed decisions. 

Criticisms: 

• The meta-analysis uses studies exploring similar topics. Finding similar studies for the meta-analysis can be challenging.
• When and if biases in the individual studies or those related to reporting and specific research methodologies are involved, the meta-analysis results could be misleading.

Steps of Conducting the Meta-Analysis 

The process of conducting the meta-analysis has remained a topic of debate among researchers and scientists. However, the following 5-step process is widely accepted. 

Step 1: Research Question

The first step in conducting clinical research involves identifying a research question and proposing a hypothesis . The potential clinical significance of the research question is then explained, and the study design and analytical plan are justified.

Step 2: Systematic Review 

The purpose of a systematic review (SR) is to address a research question by identifying all relevant studies that meet the required quality standards for inclusion. While established journals typically serve as the primary source for identified studies, it is important to also consider unpublished data to avoid publication bias or the exclusion of studies with negative results.

While some meta-analyses may limit their focus to randomized controlled trials (RCTs) for the sake of obtaining the highest quality evidence, other experimental and quasi-experimental studies may be included if they meet the specific inclusion/exclusion criteria established for the review.

Step 3: Data Extraction

After selecting studies for the meta-analysis, researchers extract summary data or outcomes, as well as sample sizes and measures of data variability for both intervention and control groups. The choice of outcome measures depends on the research question and the type of study, and may include numerical or categorical measures.

For instance, numerical means may be used to report differences in scores on a questionnaire or changes in a measurement, such as blood pressure. In contrast, risk measures like odds ratios (OR) or relative risks (RR) are typically used to report differences in the probability of belonging to one category or another, such as vaginal birth versus cesarean birth.

Step 4: Standardisation and Weighting Studies

After gathering all the required data, the fourth step involves computing suitable summary measures from each study for further examination. These measures are typically referred to as Effect Sizes and indicate the difference in average scores between the control and intervention groups. For instance, it could be the variation in blood pressure changes between study participants who used drug X and those who used a placebo.

Since the units of measurement often differ across the included studies, standardization is necessary to create comparable effect size estimates. Standardization is accomplished by determining, for each study, the average score for the intervention group, subtracting the average score for the control group, and dividing the result by the relevant measure of variability in that dataset.

In some cases, the results of certain studies must carry more significance than others. Larger studies, as measured by their sample sizes, are deemed to produce more precise estimates of effect size than smaller studies. Additionally, studies with less variability in data, such as smaller standard deviation or narrower confidence intervals, are typically regarded as higher quality in study design. A weighting statistic that aims to incorporate both of these factors, known as inverse variance, is commonly employed.

Step 5: Absolute Effect Estimation

The ultimate step in conducting a meta-analysis is to choose and utilize an appropriate model for comparing Effect Sizes among diverse studies. Two popular models for this purpose are the Fixed Effects and Random Effects models. The Fixed Effects model relies on the premise that each study is evaluating a common treatment effect, implying that all studies would have estimated the same Effect Size if sample variability were equal across all studies.

Conversely, the Random Effects model posits that the true treatment effects in individual studies may vary from each other, and endeavors to consider this additional source of interstudy variation in Effect Sizes. The existence and magnitude of this latter variability is usually evaluated within the meta-analysis through a test for ‘heterogeneity.’

Forest Plot

The results of a meta-analysis are often visually presented using a “Forest Plot”. This type of plot displays, for each study, included in the analysis, a horizontal line that indicates the standardized Effect Size estimate and 95% confidence interval for the risk ratio used. Figure A provides an example of a hypothetical Forest Plot in which drug X reduces the risk of death in all three studies.

However, the first study was larger than the other two, and as a result, the estimates for the smaller studies were not statistically significant. This is indicated by the lines emanating from their boxes, including the value of 1. The size of the boxes represents the relative weights assigned to each study by the meta-analysis. The combined estimate of the drug’s effect, represented by the diamond, provides a more precise estimate of the drug’s effect, with the diamond indicating both the combined risk ratio estimate and the 95% confidence interval limits.

Figure-A: Hypothetical Forest Plot

Relevance to Practice and Research 

  Evidence Based Nursing commentaries often include recently published systematic reviews and meta-analyses, as they can provide new insights and strengthen recommendations for effective healthcare practices. Additionally, they can identify gaps or limitations in current evidence and guide future research directions.

The quality of the data available for synthesis is a critical factor in the strength of conclusions drawn from meta-analyses, and this is influenced by the quality of individual studies and the systematic review itself. However, meta-analysis cannot overcome issues related to underpowered or poorly designed studies.

Therefore, clinicians may still encounter situations where the evidence is weak or uncertain, and where higher-quality research is required to improve clinical decision-making. While such findings can be frustrating, they remain important for informing practice and highlighting the need for further research to fill gaps in the evidence base.

Methods and Assumptions in Meta-Analysis 

Ensuring the credibility of findings is imperative in all types of research, including meta-analyses. To validate the outcomes of a meta-analysis, the researcher must confirm that the research techniques used were accurate in measuring the intended variables. Typically, researchers establish the validity of a meta-analysis by testing the outcomes for homogeneity or the degree of similarity between the results of the combined studies.

Homogeneity is preferred in meta-analyses as it allows the data to be combined without needing adjustments to suit the study’s requirements. To determine homogeneity, researchers assess heterogeneity, the opposite of homogeneity. Two widely used statistical methods for evaluating heterogeneity in research results are Cochran’s-Q and I-Square, also known as I-2 Index.

Difference Between Meta-Analysis and Systematic Reviews

Meta-analysis and systematic reviews are both research methods used to synthesise evidence from multiple studies on a particular topic. However, there are some key differences between the two.

Systematic reviews involve a comprehensive and structured approach to identifying, selecting, and critically appraising all available evidence relevant to a specific research question. This process involves searching multiple databases, screening the identified studies for relevance and quality, and summarizing the findings in a narrative report.

Meta-analysis, on the other hand, involves using statistical methods to combine and analyze the data from multiple studies, with the aim of producing a quantitative summary of the overall effect size. Meta-analysis requires the studies to be similar enough in terms of their design, methodology, and outcome measures to allow for meaningful comparison and analysis.

Therefore, systematic reviews are broader in scope and summarize the findings of all studies on a topic, while meta-analyses are more focused on producing a quantitative estimate of the effect size of an intervention across multiple studies that meet certain criteria. In some cases, a systematic review may be conducted without a meta-analysis if the studies are too diverse or the quality of the data is not sufficient to allow for statistical pooling.

Software Packages For Meta-Analysis

Meta-analysis can be done through software packages, including free and paid options. One of the most commonly used software packages for meta-analysis is RevMan by the Cochrane Collaboration.

Assessing the Quality of Meta-Analysis 

Assessing the quality of a meta-analysis involves evaluating the methods used to conduct the analysis and the quality of the studies included. Here are some key factors to consider:

• Study selection: The studies included in the meta-analysis should be relevant to the research question and meet predetermined criteria for quality.
• Search strategy: The search strategy should be comprehensive and transparent, including databases and search terms used to identify relevant studies.
• Study quality assessment: The quality of included studies should be assessed using appropriate tools, and this assessment should be reported in the meta-analysis.
• Data extraction: The data extraction process should be systematic and clearly reported, including any discrepancies that arose.
• Analysis methods: The meta-analysis should use appropriate statistical methods to combine the results of the included studies, and these methods should be transparently reported.
• Publication bias: The potential for publication bias should be assessed and reported in the meta-analysis, including any efforts to identify and include unpublished studies.
• Interpretation of results: The results should be interpreted in the context of the study limitations and the overall quality of the evidence.
• Sensitivity analysis: Sensitivity analysis should be conducted to evaluate the impact of study quality, inclusion criteria, and other factors on the overall results.

Overall, a high-quality meta-analysis should be transparent in its methods and clearly report the included studies’ limitations and the evidence’s overall quality.

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Examples of Meta-Analysis

• STANLEY T.D. et JARRELL S.B. (1989), « Meta-regression analysis : a quantitative method of literature surveys », Journal of Economics Surveys, vol. 3, n°2, pp. 161-170.
• DATTA D.K., PINCHES G.E. et NARAYANAN V.K. (1992), « Factors influencing wealth creation from mergers and acquisitions : a meta-analysis », Strategic Management Journal, Vol. 13, pp. 67-84.
• GLASS G. (1983), « Synthesising empirical research : Meta-analysis » in S.A. Ward and L.J. Reed (Eds), Knowledge structure and use : Implications for synthesis and interpretation, Philadelphia : Temple University Press.
• WOLF F.M. (1986), Meta-analysis : Quantitative methods for research synthesis, Sage University Paper n°59.
• HUNTER J.E., SCHMIDT F.L. et JACKSON G.B. (1982), « Meta-analysis : cumulating research findings across studies », Beverly Hills, CA : Sage.

Frequently Asked Questions

What is a meta-analysis in research.

Meta-analysis is a statistical method used to combine results from multiple studies on a specific topic. By pooling data from various sources, meta-analysis can provide a more precise estimate of the effect size of a treatment or intervention and identify areas for future research.

Why is meta-analysis important?

Meta-analysis is important because it combines and summarizes results from multiple studies to provide a more precise and reliable estimate of the effect of a treatment or intervention. This helps clinicians and policymakers make evidence-based decisions and identify areas for further research.

What is an example of a meta-analysis?

A meta-analysis of studies evaluating physical exercise’s effect on depression in adults is an example. Researchers gathered data from 49 studies involving a total of 2669 participants. The studies used different types of exercise and measures of depression, which made it difficult to compare the results.

Through meta-analysis, the researchers calculated an overall effect size and determined that exercise was associated with a statistically significant reduction in depression symptoms. The study also identified that moderate-intensity aerobic exercise, performed three to five times per week, was the most effective. The meta-analysis provided a more comprehensive understanding of the impact of exercise on depression than any single study could provide.

What is the definition of meta-analysis in clinical research?

Meta-analysis in clinical research is a statistical technique that combines data from multiple independent studies on a particular topic to generate a summary or “meta” estimate of the effect of a particular intervention or exposure.

This type of analysis allows researchers to synthesise the results of multiple studies, potentially increasing the statistical power and providing more precise estimates of treatment effects. Meta-analyses are commonly used in clinical research to evaluate the effectiveness and safety of medical interventions and to inform clinical practice guidelines.

Is meta-analysis qualitative or quantitative?

Meta-analysis is a quantitative method used to combine and analyze data from multiple studies. It involves the statistical synthesis of results from individual studies to obtain a pooled estimate of the effect size of a particular intervention or treatment. Therefore, meta-analysis is considered a quantitative approach to research synthesis.

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Sampling methods are used to to draw valid conclusions about a large community, organization or group of people, but they are based on evidence and reasoning.

Struggling to figure out “whether I should choose primary research or secondary research in my dissertation?” Here are some tips to help you decide.

In correlational research, a researcher measures the relationship between two or more variables or sets of scores without having control over the variables.

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Research Paper Analysis: How to Analyze a Research Article + Example

Why might you need to analyze research? First of all, when you analyze a research article, you begin to understand your assigned reading better. It is also the first step toward learning how to write your own research articles and literature reviews. However, if you have never written a research paper before, it may be difficult for you to analyze one. After all, you may not know what criteria to use to evaluate it. But don’t panic! We will help you figure it out!

In this article, our team has explained how to analyze research papers quickly and effectively. At the end, you will also find a research analysis paper example to see how everything works in practice.

• 🔤 Research Analysis Definition

📊 How to Analyze a Research Article

✍️ how to write a research analysis.

• 📝 Analysis Example
• 🔎 More Examples

🔗 References

🔤 research paper analysis: what is it.

A research paper analysis is an academic writing assignment in which you analyze a scholarly article’s methodology, data, and findings. In essence, “to analyze” means to break something down into components and assess each of them individually and in relation to each other. The goal of an analysis is to gain a deeper understanding of a subject. So, when you analyze a research article, you dissect it into elements like data sources , research methods, and results and evaluate how they contribute to the study’s strengths and weaknesses.

📋 Research Analysis Format

A research analysis paper has a pretty straightforward structure. Check it out below!

Research articles usually include the following sections: introduction, methods, results, and discussion. In the following paragraphs, we will discuss how to analyze a scientific article with a focus on each of its parts.

How to Analyze a Research Paper: Purpose

The purpose of the study is usually outlined in the introductory section of the article. Analyzing the research paper’s objectives is critical to establish the context for the rest of your analysis.

When analyzing the research aim, you should evaluate whether it was justified for the researchers to conduct the study. In other words, you should assess whether their research question was significant and whether it arose from existing literature on the topic.

Here are some questions that may help you analyze a research paper’s purpose:

• Why was the research carried out?
• What gaps does it try to fill, or what controversies to settle?
• How does the study contribute to its field?
• Do you agree with the author’s justification for approaching this particular question in this way?

How to Analyze a Paper: Methods

When analyzing the methodology section , you should indicate the study’s research design (qualitative, quantitative, or mixed) and methods used (for example, experiment, case study, correlational research, survey, etc.). After that, you should assess whether these methods suit the research purpose. In other words, do the chosen methods allow scholars to answer their research questions within the scope of their study?

For example, if scholars wanted to study US students’ average satisfaction with their higher education experience, they could conduct a quantitative survey . However, if they wanted to gain an in-depth understanding of the factors influencing US students’ satisfaction with higher education, qualitative interviews would be more appropriate.

When analyzing methods, you should also look at the research sample . Did the scholars use randomization to select study participants? Was the sample big enough for the results to be generalizable to a larger population?

You can also answer the following questions in your methodology analysis:

• Is the methodology valid? In other words, did the researchers use methods that accurately measure the variables of interest?
• Is the research methodology reliable? A research method is reliable if it can produce stable and consistent results under the same circumstances.
• Is the study biased in any way?
• What are the limitations of the chosen methodology?

How to Analyze Research Articles’ Results

You should start the analysis of the article results by carefully reading the tables, figures, and text. Check whether the findings correspond to the initial research purpose. See whether the results answered the author’s research questions or supported the hypotheses stated in the introduction.

To analyze the results section effectively, answer the following questions:

• What are the major findings of the study?
• Did the author present the results clearly and unambiguously?
• Are the findings statistically significant ?
• Does the author provide sufficient information on the validity and reliability of the results?
• Have you noticed any trends or patterns in the data that the author did not mention?

How to Analyze Research: Discussion

Finally, you should analyze the authors’ interpretation of results and its connection with research objectives. Examine what conclusions the authors drew from their study and whether these conclusions answer the original question.

You should also pay attention to how the authors used findings to support their conclusions. For example, you can reflect on why their findings support that particular inference and not another one. Moreover, more than one conclusion can sometimes be made based on the same set of results. If that’s the case with your article, you should analyze whether the authors addressed other interpretations of their findings .

Here are some useful questions you can use to analyze the discussion section:

• What findings did the authors use to support their conclusions?
• How do the researchers’ conclusions compare to other studies’ findings?
• How does this study contribute to its field?
• What future research directions do the authors suggest?
• What additional insights can you share regarding this article? For example, do you agree with the results? What other questions could the researchers have answered?

Now, you know how to analyze an article that presents research findings. However, it’s just a part of the work you have to do to complete your paper. So, it’s time to learn how to write research analysis! Check out the steps below!

1. Introduce the Article

As with most academic assignments, you should start your research article analysis with an introduction. Here’s what it should include:

• The article’s publication details . Specify the title of the scholarly work you are analyzing, its authors, and publication date. Remember to enclose the article’s title in quotation marks and write it in title case .
• The article’s main point . State what the paper is about. What did the authors study, and what was their major finding?
• Your thesis statement . End your introduction with a strong claim summarizing your evaluation of the article. Consider briefly outlining the research paper’s strengths, weaknesses, and significance in your thesis.

Keep your introduction brief. Save the word count for the “meat” of your paper — that is, for the analysis.

2. Summarize the Article

Now, you should write a brief and focused summary of the scientific article. It should be shorter than your analysis section and contain all the relevant details about the research paper.

Here’s what you should include in your summary:

• The research purpose . Briefly explain why the research was done. Identify the authors’ purpose and research questions or hypotheses .
• Methods and results . Summarize what happened in the study. State only facts, without the authors’ interpretations of them. Avoid using too many numbers and details; instead, include only the information that will help readers understand what happened.
• The authors’ conclusions . Outline what conclusions the researchers made from their study. In other words, describe how the authors explained the meaning of their findings.

If you need help summarizing an article, you can use our free summary generator .

3. Write Your Research Analysis

The analysis of the study is the most crucial part of this assignment type. Its key goal is to evaluate the article critically and demonstrate your understanding of it.

We’ve already covered how to analyze a research article in the section above. Here’s a quick recap:

• Analyze whether the study’s purpose is significant and relevant.
• Examine whether the chosen methodology allows for answering the research questions.
• Evaluate how the authors presented the results.
• Assess whether the authors’ conclusions are grounded in findings and answer the original research questions.

Although you should analyze the article critically, it doesn’t mean you only should criticize it. If the authors did a good job designing and conducting their study, be sure to explain why you think their work is well done. Also, it is a great idea to provide examples from the article to support your analysis.

4. Conclude Your Analysis of Research Paper

A conclusion is your chance to reflect on the study’s relevance and importance. Explain how the analyzed paper can contribute to the existing knowledge or lead to future research. Also, you need to summarize your thoughts on the article as a whole. Avoid making value judgments — saying that the paper is “good” or “bad.” Instead, use more descriptive words and phrases such as “This paper effectively showed…”

Need help writing a compelling conclusion? Try our free essay conclusion generator !

5. Revise and Proofread

Last but not least, you should carefully proofread your paper to find any punctuation, grammar, and spelling mistakes. Start by reading your work out loud to ensure that your sentences fit together and sound cohesive. Also, it can be helpful to ask your professor or peer to read your work and highlight possible weaknesses or typos.

📝 Research Paper Analysis Example

We have prepared an analysis of a research paper example to show how everything works in practice.

No Homework Policy: Research Article Analysis Example

This paper aims to analyze the research article entitled “No Assignment: A Boon or a Bane?” by Cordova, Pagtulon-an, and Tan (2019). This study examined the effects of having and not having assignments on weekends on high school students’ performance and transmuted mean scores. This article effectively shows the value of homework for students, but larger studies are needed to support its findings.

Cordova et al. (2019) conducted a descriptive quantitative study using a sample of 115 Grade 11 students of the Central Mindanao University Laboratory High School in the Philippines. The sample was divided into two groups: the first received homework on weekends, while the second didn’t. The researchers compared students’ performance records made by teachers and found that students who received assignments performed better than their counterparts without homework.

The purpose of this study is highly relevant and justified as this research was conducted in response to the debates about the “No Homework Policy” in the Philippines. Although the descriptive research design used by the authors allows to answer the research question, the study could benefit from an experimental design. This way, the authors would have firm control over variables. Additionally, the study’s sample size was not large enough for the findings to be generalized to a larger population.

The study results are presented clearly, logically, and comprehensively and correspond to the research objectives. The researchers found that students’ mean grades decreased in the group without homework and increased in the group with homework. Based on these findings, the authors concluded that homework positively affected students’ performance. This conclusion is logical and grounded in data.

This research effectively showed the importance of homework for students’ performance. Yet, since the sample size was relatively small, larger studies are needed to ensure the authors’ conclusions can be generalized to a larger population.

🔎 More Research Analysis Paper Examples

Do you want another research analysis example? Check out the best analysis research paper samples below:

• Gracious Leadership Principles for Nurses: Article Analysis
• Effective Mental Health Interventions: Analysis of an Article
• Nursing Turnover: Article Analysis
• Nursing Practice Issue: Qualitative Research Article Analysis
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• Evidence-Based Practice Beliefs and Implementation: Article Critique
• “Differential Effectiveness of Placebo Treatments”: Research Paper Analysis
• “Family-Based Childhood Obesity Prevention Interventions”: Analysis Research Paper Example
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• “Democracy and Collective Identity in the EU and the USA”: Article Analysis
• China’s Hegemonic Prospects: Article Review
• Article Analysis: Fear of Missing Out
• Codependence, Narcissism, and Childhood Trauma: Analysis of the Article
• Relationship Between Work Intensity, Workaholism, Burnout, and MSC: Article Review

We hope that our article on research paper analysis has been helpful. If you liked it, please share this article with your friends!

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Methodology

• Textual Analysis | Guide, 3 Approaches & Examples

Textual Analysis | Guide, 3 Approaches & Examples

Published on November 8, 2019 by Jack Caulfield . Revised on June 22, 2023.

Textual analysis is a broad term for various research methods used to describe, interpret and understand texts. All kinds of information can be gleaned from a text – from its literal meaning to the subtext, symbolism, assumptions, and values it reveals.

The methods used to conduct textual analysis depend on the field and the aims of the research. It often aims to connect the text to a broader social, political, cultural, or artistic context. Relatedly, it’s good to be careful of confirmation bias when conducting these sorts of analyses, grounding your observations in clear and plausible ways.

Table of contents

What is a text, textual analysis in cultural and media studies, textual analysis in the social sciences, textual analysis in literary studies, other interesting articles.

The term “text” is broader than it seems. A text can be a piece of writing, such as a book, an email, or a transcribed conversation. But in this context, a text can also be any object whose meaning and significance you want to interpret in depth: a film, an image, an artifact, even a place.

The methods you use to analyze a text will vary according to the type of object and the purpose of your analysis:

• Analysis of a short story might focus on the imagery, narrative perspective and structure of the text.
• To analyze a film, not only the dialogue but also the cinematography and use of sound could be relevant to the analysis.
• A building might be analyzed in terms of its architectural features and how it is navigated by visitors.
• You could analyze the rules of a game and what kind of behaviour they are designed to encourage in players.

While textual analysis is most commonly applied to written language, bear in mind how broad the term “text” is and how varied the methods involved can be.

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In the fields of cultural studies and media studies, textual analysis is a key component of research. Researchers in these fields take media and cultural objects – for example, music videos, social media content, billboard advertising – and treat them as texts to be analyzed.

Usually working within a particular theoretical framework (for example, using postcolonial theory, media theory, or semiotics), researchers seek to connect elements of their texts with issues in contemporary politics and culture. They might analyze many different aspects of the text:

• Word choice
• Design elements
• Location of the text
• Target audience
• Relationship with other texts

Textual analysis in this context is usually creative and qualitative in its approach. Researchers seek to illuminate something about the underlying politics or social context of the cultural object they’re investigating.

In the social sciences, textual analysis is often applied to texts such as interview transcripts and surveys , as well as to various types of media. Social scientists use textual data to draw empirical conclusions about social relations.

Textual analysis in the social sciences sometimes takes a more quantitative approach , where the features of texts are measured numerically. For example, a researcher might investigate how often certain words are repeated in social media posts, or which colors appear most prominently in advertisements for products targeted at different demographics.

Some common methods of analyzing texts in the social sciences include content analysis , thematic analysis , and discourse analysis .

Textual analysis is the most important method in literary studies. Almost all work in this field involves in-depth analysis of texts – in this context, usually novels, poems, stories or plays.

Because it deals with literary writing, this type of textual analysis places greater emphasis on the deliberately constructed elements of a text: for example, rhyme and meter in a poem, or narrative perspective in a novel. Researchers aim to understand and explain how these elements contribute to the text’s meaning.

However, literary analysis doesn’t just involve discovering the author’s intended meaning. It often also explores potentially unintended connections between different texts, asks what a text reveals about the context in which it was written, or seeks to analyze a classic text in a new and unexpected way.

Some well-known examples of literary analysis show the variety of approaches that can be taken:

• Eve Kosofky Sedgwick’s book Between Men analyzes Victorian literature in light of more contemporary perspectives on gender and sexuality.
• Roland Barthes’ S/Z provides an in-depth structural analysis of a short story by Balzac.
• Harold Bloom’s The Anxiety of Influence applies his own “influence theory” to an analysis of various classic poets.

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If you want to know more about statistics , methodology , or research bias , make sure to check out some of our other articles with explanations and examples.

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• Confidence interval
• Quartiles & Quantiles
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• Thematic analysis
• Cohort study
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• Conformity bias
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• Attrition bias
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Home » Data Analysis – Process, Methods and Types

Data Analysis – Process, Methods and Types

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Data Analysis

Definition:

Data analysis refers to the process of inspecting, cleaning, transforming, and modeling data with the goal of discovering useful information, drawing conclusions, and supporting decision-making. It involves applying various statistical and computational techniques to interpret and derive insights from large datasets. The ultimate aim of data analysis is to convert raw data into actionable insights that can inform business decisions, scientific research, and other endeavors.

Data Analysis Process

The following are step-by-step guides to the data analysis process:

Define the Problem

The first step in data analysis is to clearly define the problem or question that needs to be answered. This involves identifying the purpose of the analysis, the data required, and the intended outcome.

Collect the Data

The next step is to collect the relevant data from various sources. This may involve collecting data from surveys, databases, or other sources. It is important to ensure that the data collected is accurate, complete, and relevant to the problem being analyzed.

Clean and Organize the Data

Once the data has been collected, it needs to be cleaned and organized. This involves removing any errors or inconsistencies in the data, filling in missing values, and ensuring that the data is in a format that can be easily analyzed.

Analyze the Data

The next step is to analyze the data using various statistical and analytical techniques. This may involve identifying patterns in the data, conducting statistical tests, or using machine learning algorithms to identify trends and insights.

Interpret the Results

After analyzing the data, the next step is to interpret the results. This involves drawing conclusions based on the analysis and identifying any significant findings or trends.

Communicate the Findings

Once the results have been interpreted, they need to be communicated to stakeholders. This may involve creating reports, visualizations, or presentations to effectively communicate the findings and recommendations.

Take Action

The final step in the data analysis process is to take action based on the findings. This may involve implementing new policies or procedures, making strategic decisions, or taking other actions based on the insights gained from the analysis.

Types of Data Analysis

Types of Data Analysis are as follows:

Descriptive Analysis

This type of analysis involves summarizing and describing the main characteristics of a dataset, such as the mean, median, mode, standard deviation, and range.

Inferential Analysis

This type of analysis involves making inferences about a population based on a sample. Inferential analysis can help determine whether a certain relationship or pattern observed in a sample is likely to be present in the entire population.

Diagnostic Analysis

This type of analysis involves identifying and diagnosing problems or issues within a dataset. Diagnostic analysis can help identify outliers, errors, missing data, or other anomalies in the dataset.

Predictive Analysis

This type of analysis involves using statistical models and algorithms to predict future outcomes or trends based on historical data. Predictive analysis can help businesses and organizations make informed decisions about the future.

Prescriptive Analysis

This type of analysis involves recommending a course of action based on the results of previous analyses. Prescriptive analysis can help organizations make data-driven decisions about how to optimize their operations, products, or services.

Exploratory Analysis

This type of analysis involves exploring the relationships and patterns within a dataset to identify new insights and trends. Exploratory analysis is often used in the early stages of research or data analysis to generate hypotheses and identify areas for further investigation.

Data Analysis Methods

Data Analysis Methods are as follows:

Statistical Analysis

This method involves the use of mathematical models and statistical tools to analyze and interpret data. It includes measures of central tendency, correlation analysis, regression analysis, hypothesis testing, and more.

Machine Learning

This method involves the use of algorithms to identify patterns and relationships in data. It includes supervised and unsupervised learning, classification, clustering, and predictive modeling.

Data Mining

This method involves using statistical and machine learning techniques to extract information and insights from large and complex datasets.

Text Analysis

This method involves using natural language processing (NLP) techniques to analyze and interpret text data. It includes sentiment analysis, topic modeling, and entity recognition.

Network Analysis

This method involves analyzing the relationships and connections between entities in a network, such as social networks or computer networks. It includes social network analysis and graph theory.

Time Series Analysis

This method involves analyzing data collected over time to identify patterns and trends. It includes forecasting, decomposition, and smoothing techniques.

Spatial Analysis

This method involves analyzing geographic data to identify spatial patterns and relationships. It includes spatial statistics, spatial regression, and geospatial data visualization.

Data Visualization

This method involves using graphs, charts, and other visual representations to help communicate the findings of the analysis. It includes scatter plots, bar charts, heat maps, and interactive dashboards.

Qualitative Analysis

This method involves analyzing non-numeric data such as interviews, observations, and open-ended survey responses. It includes thematic analysis, content analysis, and grounded theory.

Multi-criteria Decision Analysis

This method involves analyzing multiple criteria and objectives to support decision-making. It includes techniques such as the analytical hierarchy process, TOPSIS, and ELECTRE.

Data Analysis Tools

There are various data analysis tools available that can help with different aspects of data analysis. Below is a list of some commonly used data analysis tools:

• Microsoft Excel: A widely used spreadsheet program that allows for data organization, analysis, and visualization.
• SQL : A programming language used to manage and manipulate relational databases.
• R : An open-source programming language and software environment for statistical computing and graphics.
• Python : A general-purpose programming language that is widely used in data analysis and machine learning.
• Tableau : A data visualization software that allows for interactive and dynamic visualizations of data.
• SAS : A statistical analysis software used for data management, analysis, and reporting.
• SPSS : A statistical analysis software used for data analysis, reporting, and modeling.
• Matlab : A numerical computing software that is widely used in scientific research and engineering.
• RapidMiner : A data science platform that offers a wide range of data analysis and machine learning tools.

Applications of Data Analysis

Data analysis has numerous applications across various fields. Below are some examples of how data analysis is used in different fields:

• Business : Data analysis is used to gain insights into customer behavior, market trends, and financial performance. This includes customer segmentation, sales forecasting, and market research.
• Healthcare : Data analysis is used to identify patterns and trends in patient data, improve patient outcomes, and optimize healthcare operations. This includes clinical decision support, disease surveillance, and healthcare cost analysis.
• Education : Data analysis is used to measure student performance, evaluate teaching effectiveness, and improve educational programs. This includes assessment analytics, learning analytics, and program evaluation.
• Finance : Data analysis is used to monitor and evaluate financial performance, identify risks, and make investment decisions. This includes risk management, portfolio optimization, and fraud detection.
• Government : Data analysis is used to inform policy-making, improve public services, and enhance public safety. This includes crime analysis, disaster response planning, and social welfare program evaluation.
• Sports : Data analysis is used to gain insights into athlete performance, improve team strategy, and enhance fan engagement. This includes player evaluation, scouting analysis, and game strategy optimization.
• Marketing : Data analysis is used to measure the effectiveness of marketing campaigns, understand customer behavior, and develop targeted marketing strategies. This includes customer segmentation, marketing attribution analysis, and social media analytics.
• Environmental science : Data analysis is used to monitor and evaluate environmental conditions, assess the impact of human activities on the environment, and develop environmental policies. This includes climate modeling, ecological forecasting, and pollution monitoring.

When to Use Data Analysis

Data analysis is useful when you need to extract meaningful insights and information from large and complex datasets. It is a crucial step in the decision-making process, as it helps you understand the underlying patterns and relationships within the data, and identify potential areas for improvement or opportunities for growth.

Here are some specific scenarios where data analysis can be particularly helpful:

• Problem-solving : When you encounter a problem or challenge, data analysis can help you identify the root cause and develop effective solutions.
• Optimization : Data analysis can help you optimize processes, products, or services to increase efficiency, reduce costs, and improve overall performance.
• Prediction: Data analysis can help you make predictions about future trends or outcomes, which can inform strategic planning and decision-making.
• Performance evaluation : Data analysis can help you evaluate the performance of a process, product, or service to identify areas for improvement and potential opportunities for growth.
• Risk assessment : Data analysis can help you assess and mitigate risks, whether it is financial, operational, or related to safety.
• Market research : Data analysis can help you understand customer behavior and preferences, identify market trends, and develop effective marketing strategies.
• Quality control: Data analysis can help you ensure product quality and customer satisfaction by identifying and addressing quality issues.

Purpose of Data Analysis

The primary purposes of data analysis can be summarized as follows:

• To gain insights: Data analysis allows you to identify patterns and trends in data, which can provide valuable insights into the underlying factors that influence a particular phenomenon or process.
• To inform decision-making: Data analysis can help you make informed decisions based on the information that is available. By analyzing data, you can identify potential risks, opportunities, and solutions to problems.
• To improve performance: Data analysis can help you optimize processes, products, or services by identifying areas for improvement and potential opportunities for growth.
• To measure progress: Data analysis can help you measure progress towards a specific goal or objective, allowing you to track performance over time and adjust your strategies accordingly.
• To identify new opportunities: Data analysis can help you identify new opportunities for growth and innovation by identifying patterns and trends that may not have been visible before.

Examples of Data Analysis

Some Examples of Data Analysis are as follows:

• Social Media Monitoring: Companies use data analysis to monitor social media activity in real-time to understand their brand reputation, identify potential customer issues, and track competitors. By analyzing social media data, businesses can make informed decisions on product development, marketing strategies, and customer service.
• Financial Trading: Financial traders use data analysis to make real-time decisions about buying and selling stocks, bonds, and other financial instruments. By analyzing real-time market data, traders can identify trends and patterns that help them make informed investment decisions.
• Traffic Monitoring : Cities use data analysis to monitor traffic patterns and make real-time decisions about traffic management. By analyzing data from traffic cameras, sensors, and other sources, cities can identify congestion hotspots and make changes to improve traffic flow.
• Healthcare Monitoring: Healthcare providers use data analysis to monitor patient health in real-time. By analyzing data from wearable devices, electronic health records, and other sources, healthcare providers can identify potential health issues and provide timely interventions.
• Online Advertising: Online advertisers use data analysis to make real-time decisions about advertising campaigns. By analyzing data on user behavior and ad performance, advertisers can make adjustments to their campaigns to improve their effectiveness.
• Sports Analysis : Sports teams use data analysis to make real-time decisions about strategy and player performance. By analyzing data on player movement, ball position, and other variables, coaches can make informed decisions about substitutions, game strategy, and training regimens.
• Energy Management : Energy companies use data analysis to monitor energy consumption in real-time. By analyzing data on energy usage patterns, companies can identify opportunities to reduce energy consumption and improve efficiency.

Characteristics of Data Analysis

Characteristics of Data Analysis are as follows:

• Objective : Data analysis should be objective and based on empirical evidence, rather than subjective assumptions or opinions.
• Systematic : Data analysis should follow a systematic approach, using established methods and procedures for collecting, cleaning, and analyzing data.
• Accurate : Data analysis should produce accurate results, free from errors and bias. Data should be validated and verified to ensure its quality.
• Relevant : Data analysis should be relevant to the research question or problem being addressed. It should focus on the data that is most useful for answering the research question or solving the problem.
• Comprehensive : Data analysis should be comprehensive and consider all relevant factors that may affect the research question or problem.
• Timely : Data analysis should be conducted in a timely manner, so that the results are available when they are needed.
• Reproducible : Data analysis should be reproducible, meaning that other researchers should be able to replicate the analysis using the same data and methods.
• Communicable : Data analysis should be communicated clearly and effectively to stakeholders and other interested parties. The results should be presented in a way that is understandable and useful for decision-making.

Advantages of Data Analysis

Advantages of Data Analysis are as follows:

• Better decision-making: Data analysis helps in making informed decisions based on facts and evidence, rather than intuition or guesswork.
• Improved efficiency: Data analysis can identify inefficiencies and bottlenecks in business processes, allowing organizations to optimize their operations and reduce costs.
• Increased accuracy: Data analysis helps to reduce errors and bias, providing more accurate and reliable information.
• Better customer service: Data analysis can help organizations understand their customers better, allowing them to provide better customer service and improve customer satisfaction.
• Competitive advantage: Data analysis can provide organizations with insights into their competitors, allowing them to identify areas where they can gain a competitive advantage.
• Identification of trends and patterns : Data analysis can identify trends and patterns in data that may not be immediately apparent, helping organizations to make predictions and plan for the future.
• Improved risk management : Data analysis can help organizations identify potential risks and take proactive steps to mitigate them.
• Innovation: Data analysis can inspire innovation and new ideas by revealing new opportunities or previously unknown correlations in data.

Limitations of Data Analysis

• Data quality: The quality of data can impact the accuracy and reliability of analysis results. If data is incomplete, inconsistent, or outdated, the analysis may not provide meaningful insights.
• Limited scope: Data analysis is limited by the scope of the data available. If data is incomplete or does not capture all relevant factors, the analysis may not provide a complete picture.
• Human error : Data analysis is often conducted by humans, and errors can occur in data collection, cleaning, and analysis.
• Cost : Data analysis can be expensive, requiring specialized tools, software, and expertise.
• Time-consuming : Data analysis can be time-consuming, especially when working with large datasets or conducting complex analyses.
• Overreliance on data: Data analysis should be complemented with human intuition and expertise. Overreliance on data can lead to a lack of creativity and innovation.
• Privacy concerns: Data analysis can raise privacy concerns if personal or sensitive information is used without proper consent or security measures.

About the author

Muhammad Hassan

Researcher, Academic Writer, Web developer

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• Published: 19 June 2024

Detection of microplastics in the human penis

• Jason Codrington   ORCID: orcid.org/0009-0003-1490-4211 1 ,
• Alexandra Aponte Varnum 1 ,
• Lars Hildebrandt 2 ,
• Daniel Pröfrock 2 ,
• Joginder Bidhan 1 ,
• Kajal Khodamoradi   ORCID: orcid.org/0000-0003-2951-4382 1 ,
• Anke-Lisa Höhme 3 ,
• Martin Held   ORCID: orcid.org/0000-0003-1869-463X 3 ,
• Aymara Evans 1 ,
• David Velasquez   ORCID: orcid.org/0009-0003-0475-4918 1 ,
• Christina C. Yarborough 1 ,
• Bahareh Ghane-Motlagh 4 ,
• Ashutosh Agarwal 1 , 5 ,
• Justin Achua   ORCID: orcid.org/0000-0002-4159-439X 6 ,
• Edoardo Pozzi   ORCID: orcid.org/0000-0002-0228-7039 1 , 7 , 8 ,
• Francesco Mesquita 1 ,
• Francis Petrella 1 ,
• David Miller 1 &
• Ranjith Ramasamy 1  

International Journal of Impotence Research ( 2024 ) Cite this article

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• Medical research
• Sexual dysfunction

The proliferation of microplastics (MPs) represents a burgeoning environmental and health crisis. Measuring less than 5 mm in diameter, MPs have infiltrated atmospheric, freshwater, and terrestrial ecosystems, penetrating commonplace consumables like seafood, sea salt, and bottled beverages. Their size and surface area render them susceptible to chemical interactions with physiological fluids and tissues, raising bioaccumulation and toxicity concerns. Human exposure to MPs occurs through ingestion, inhalation, and dermal contact. To date, there is no direct evidence identifying MPs in penile tissue. The objective of this study was to assess for potential aggregation of MPs in penile tissue. Tissue samples were extracted from six individuals who underwent surgery for a multi-component inflatable penile prosthesis (IPP). Samples were obtained from the corpora using Adson forceps before corporotomy dilation and device implantation and placed into cleaned glassware. A control sample was collected and stored in a McKesson specimen plastic container. The tissue fractions were analyzed using the Agilent 8700 Laser Direct Infrared (LDIR) Chemical Imaging System (Agilent Technologies. Moreover, the morphology of the particles was investigated by a Zeiss Merlin Scanning Electron Microscope (SEM), complementing the detection range of LDIR to below 20 µm. MPs via LDIR were identified in 80% of the samples, ranging in size from 20–500 µm. Smaller particles down to 2 µm were detected via SEM. Seven types of MPs were found in the penile tissue, with polyethylene terephthalate (47.8%) and polypropylene (34.7%) being the most prevalent. The detection of MPs in penile tissue raises inquiries on the ramifications of environmental pollutants on sexual health. Our research adds a key dimension to the discussion on man-made pollutants, focusing on MPs in the male reproductive system.

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All relevant data to the current study that was generated and analyzed is available upon reasonable request from the corresponding author.

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Desai Sethi Urology Institute, Miller School of Medicine, University of Miami, Miami, FL, USA

Jason Codrington, Alexandra Aponte Varnum, Joginder Bidhan, Kajal Khodamoradi, Aymara Evans, David Velasquez, Christina C. Yarborough, Ashutosh Agarwal, Edoardo Pozzi, Francesco Mesquita, Francis Petrella, David Miller & Ranjith Ramasamy

Institute of Coastal Environmental Chemistry, Department for Inorganic Environmental Chemistry, Helmholtz-Zentrum Hereon, Max-Planck-Str 1, 21502, Geesthacht, Germany

Lars Hildebrandt & Daniel Pröfrock

Institute of Membrane Research, Helmholtz-Zentrum Hereon, Max-Planck-Str 1, 21502, Geesthacht, Germany

Anke-Lisa Höhme & Martin Held

Dr. J.T. MacDonald Foundation BioNIUM, Miller School of Medicine, University of Miami, Miami, FL, USA

Bahareh Ghane-Motlagh

Department of Biomedical Engineering, University of Miami, Miami, FL, USA

Ashutosh Agarwal

University of Colorado, Anschutz Medical Campus, Aurora, CO, USA

Justin Achua

Vita-Salute San Raffaele University, Milan, Italy

Edoardo Pozzi

IRCCS Ospedale San Raffaele, Urology, Milan, Italy

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Jason Codrington—conceptualization, methodology, investigation, project administration, data curation, visualization, writing—original draft, editing. Alexandra Aponte Varnum—investigation, writing—original draft, editing, data curation, visualization. Lars Hildebrandt—investigation, writing—original draft, validation, resources. Daniel Pröfrock—investigation, editing, validation, resources. Joginder Bidhan—resources, writing—original draft. Kajal Khodamoradi—project administration, resources. Anke-Lisa Höhme—investigation, visualization. Martin Held—writing—original draft, editing. Aymara Evans—writing—original draft. David Velasquez—writing—original draft. Christina C. Yarborough—writing—original draft. Bahareh Ghane-Motlagh—investigation. Ashutosh Agarwal—investigation. Justin Achua—writing—original draft. Edoardo Pozzi—editing. Francesco Mesquita—editing. Francis Petrella—writing—review. David Miller—writing—review. Ranjith Ramasamy—conceptualization, methodology, project administration, resources, supervision, editing, funding acquisition

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Correspondence to Ranjith Ramasamy .

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Dr. Edoardo Pozzi is currently an Associate Editor for the International Journal of Impotence Research.

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Codrington, J., Varnum, A.A., Hildebrandt, L. et al. Detection of microplastics in the human penis. Int J Impot Res (2024). https://doi.org/10.1038/s41443-024-00930-6

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Milliseconds matter: Biomechanical inverse dynamics analysis is highly sensitive to imperfect data synchronization

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Inverse dynamics analysis is the primary means of quantifying joint moments and powers from biomechanical data. The data are often combined from force plates, motion capture cameras, and perhaps body-worn inertial sensors, and must be temporally synchronized to avoid potentially large inverse dynamics errors. The principles behind the errors, and the sensitivities for movements such as human walking, have yet to be demonstrated. Here we quantify how inverse dynamics computations of joint moments, powers, and work are highly sensitive to temporal mis-synchronization. We do this with (1) a theoretical examination of inverse dynamics, supported by (2) a simulated multi-body jumping movement, and (3) experimental human walking data. The theoretical analysis shows that root-mean-square errors in joint powers increase linearly with temporal mis-synchronization, and increase more for faster movements. With the other analyses we quantify the specific amount. For example, for human walking at 1.25 m/s, an artificially induced 5 ms lag of force relative to motion resulted in a 29% root-mean-square error of the ankle joint moment. The corresponding error in ankle joint power was 58%, and five times as much for walking at 2.2 m/s. The residual force, a measure of internal inconsistency in the data, increased by almost 1% body weight for each millisecond of mis-synchronization for walking. These sensitivities are relevant because standard experimental equipment usually synchronizes only the recording of data, but not processing latencies internal to equipment, which can and do cause mis-synchronization on the order of ten milliseconds. Biomechanical data should be synchronized to within a few milliseconds, and with respect to physical stimulus, to yield accurate inverse dynamics analysis.

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Small-sample bearings fault diagnosis based on resnet18 with pre-trained and fine-tuned method.

1. Introduction

• The original vibration signal is broken down using VMD; the k value and IMF component of VMD decomposition are selected by using the center frequency and kurtosis criteria.
• The IMF decomposed by VMD is successively generated into a picture through SDP transformation, and the Pearson correlation analysis method is used to select the optimal SDP parameters to increase the discrimination of a bearing fault image, which further improves the conversion effect from a vibration signal into a two-dimensional image.
• The ResNet18 model with a pre-trained and fine-tuned method is used to efficiently learn and represent the extracted two-dimensional image features, which realizes more accurate and robust capture and recognition of bearing fault features.

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2.3. resnet, 2.4. pre-trained and fine-tuned model, 3. proposed framework, 4. experimental verification, 4.1. case 1: cwru bearing dataset, 4.1.1. network verification, 4.1.2. comparison of different methods for transforming two-dimensional images, 4.1.3. comparison with other networks, 4.2. case 2:pu bearing dataset, 4.2.1. model verification, 4.2.2. comparison of different methods for transforming two-dimensional images, 4.2.3. comparison with other networks, 5. conclusions, author contributions, institutional review board statement, informed consent statement, data availability statement, conflicts of interest, abbreviations.

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Share and Cite

Niu, J.; Pan, J.; Qin, Z.; Huang, F.; Qin, H. Small-Sample Bearings Fault Diagnosis Based on ResNet18 with Pre-Trained and Fine-Tuned Method. Appl. Sci. 2024 , 14 , 5360. https://doi.org/10.3390/app14125360

Niu J, Pan J, Qin Z, Huang F, Qin H. Small-Sample Bearings Fault Diagnosis Based on ResNet18 with Pre-Trained and Fine-Tuned Method. Applied Sciences . 2024; 14(12):5360. https://doi.org/10.3390/app14125360

Niu, Junlin, Jiafang Pan, Zhaohui Qin, Faguo Huang, and Haihua Qin. 2024. "Small-Sample Bearings Fault Diagnosis Based on ResNet18 with Pre-Trained and Fine-Tuned Method" Applied Sciences 14, no. 12: 5360. https://doi.org/10.3390/app14125360

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The human body undergoes various transformations in space. However, a direct examination of organs and tissues is challenging. This study successfully identified these changes inside the body by analyzing tiny quantities of DNA and RNA molecules released from various tissues into the bloodstream while the astronauts were on the International Space Station (ISS).

Tsukuba, Japan—The acceleration of space exploration, promoted by astronaut recruitment and private space travel, heralds an imminent future where space travel becomes increasingly common. However, numerous questions persist regarding the physical changes that humans undergo in space. Known effects of weightlessness include muscle atrophy, reduced bone density, and fluctuations in body fluid distribution. However, recent research on mice and other organisms has uncovered a range of other changes. In this study, blood samples were collected from six astronauts during and after their 120-day mission on the ISS to characterize these changes. Extracellular DNA and RNA in the blood samples were analyzed in a process called "liquid biopsies."

Previous studies have shown that mitochondria are released from cells into the bloodstream during space missions. This study confirmed that mitochondria are involved in responses to the space environment and can be isolated using CD36 as a marker. This technique allows the condition of extracellular mitochondria to be estimated and the cell type they originate from to be identified. This process has successfully elucidated previously unknown systemic responses to the space environment, including brain, eyes, heart, vascular system, lungs, and skin changes. A similar analysis of mouse samples revealed that mice experience changes similar to those observed in humans and that mitochondrial changes are induced in response to gravity changes.

### This study was supported by JAXA, NASA, and JSPS KAKENHI JP20H03234, JP23H02458. The MHU-1 experiment, which provided mouse plasma samples, was supported by JAXA and 14YPTK-005512.

Original Paper

Correspondence.

Professor MURATANI Masafumi Institute of Medicine, University of Tsukuba

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