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How to Make a “Good” Presentation “Great”

• Guy Kawasaki

Remember: Less is more.

A strong presentation is so much more than information pasted onto a series of slides with fancy backgrounds. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others. Here are some unique elements that make a presentation stand out.

• Fonts: Sans Serif fonts such as Helvetica or Arial are preferred for their clean lines, which make them easy to digest at various sizes and distances. Limit the number of font styles to two: one for headings and another for body text, to avoid visual confusion or distractions.
• Colors: Colors can evoke emotions and highlight critical points, but their overuse can lead to a cluttered and confusing presentation. A limited palette of two to three main colors, complemented by a simple background, can help you draw attention to key elements without overwhelming the audience.
• Pictures: Pictures can communicate complex ideas quickly and memorably but choosing the right images is key. Images or pictures should be big (perhaps 20-25% of the page), bold, and have a clear purpose that complements the slide’s text.
• Layout: Don’t overcrowd your slides with too much information. When in doubt, adhere to the principle of simplicity, and aim for a clean and uncluttered layout with plenty of white space around text and images. Think phrases and bullets, not sentences.

As an intern or early career professional, chances are that you’ll be tasked with making or giving a presentation in the near future. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others.

• Guy Kawasaki is the chief evangelist at Canva and was the former chief evangelist at Apple. Guy is the author of 16 books including Think Remarkable : 9 Paths to Transform Your Life and Make a Difference.

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Meta, apple reportedly discuss partnership to add ai to iphones.

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Facebook parent Meta Platforms has discussed integrating its generative AI model into Apple’s recently announced AI system for iPhones, the Wall Street Journal reported on Sunday.

The move comes as Apple  plans  to add technology from other AI companies on its devices amid reports that it was discussing a potential tie-up with long-time search partner Alphabet’s Google.

The iPhone maker is also expected to discuss partnerships with other AI companies in different regions like China, where Microsoft-backed OpenAI chatbot ChatGPT is banned.

AI startup Anthropic has been in discussions with Apple to bring its generative AI to Apple Intelligence, the Journal reported, citing people familiar with the matter.

Meta and Anthropic declined to comment, while Apple did not respond immediately to request for comment outside business hours.

The discussions have not been finalized and could fall through, the Journal reported, adding that deals with Apple would help AI companies to obtain a wider distribution of their products.

The size of potential financial windfall is unclear, but the talks involved AI companies selling premium subscriptions to their services through Apple Intelligence, the report said.

AI search startup Perplexity has also been in discussions with Apple about bringing its generative AI technology to Apple Intelligence, a source familiar with the matter told Reuters.

Apple announced its long-awaited AI strategy this month, saying it would integrate new Apple Intelligence technology across its suite of apps, including Siri, and bring ChatGPT to its devices.

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WWDC24 Highlights

Apple Reveals Apple Intelligence

iOS 18 Makes iPhone More Personal and Intelligent Than Ever

iPadOS 18 Takes iPad to the Next Level

macOS Sequoia Brings New Ways of Working and Transformative Intelligence to Mac

watchOS 11 Offers Powerful Health and Fitness Insights, and More Personalization

visionOS 2 Brings New Spatial Computing Experiences to Apple Vision Pro

Home and Audio Updates Elevate Entertainment and Bring More Convenience

Text of this article

June 10, 2024

Relive the biggest moments from WWDC24

Today Apple kicked off its 2024 Worldwide Developers Conference, revealing groundbreaking new technologies and features during a keynote that was live-streamed from Apple Park to millions around the world. During the weeklong event, developers and students will have unique access to Apple experts, as well as insight into new tools, frameworks, and features to help elevate their apps and games.

This year’s keynote revealed Apple Intelligence , the personal intelligence system that combines the power of generative models with users’ personal context — at the core of iPhone, iPad, and Mac to deliver intelligence that’s incredibly useful and relevant. Major updates also come to iOS 18 , iPadOS 18 , macOS Sequoia , and watchOS 11 , including the biggest-ever redesign of the Photos app, game-changing productivity tools, and new ways for users to express themselves and customize their devices. visionOS 2 brings powerful new ways to interact with Apple Vision Pro and exciting updates to spatial photos and Mac Virtual Display, and tvOS 18 infuses useful information in Apple TV+ films and shows on users’ biggest screen in the home.

Beginning this month, Apple Vision Pro is also coming to more countries and regions, including China mainland, Hong Kong, Japan, Singapore, and next month will come to Australia, Canada, France, Germany, and the U.K.

Apple Intelligence harnesses the power of Apple silicon to understand and create language and images, take action across apps, and draw from users’ personal context to simplify and accelerate everyday tasks. A cornerstone of Apple Intelligence is on-device processing, which delivers personal intelligence without collecting users’ data. Private Cloud Compute sets a new standard for privacy in AI, with the ability to flex and scale computational capacity between on-device processing, and larger, server-based models that run on dedicated Apple silicon servers.

With iOS 18 , users will now be able to arrange apps and widgets in any open space on the Home Screen, customize the buttons at the bottom of the Lock Screen, and quickly access more controls in Control Center. With the biggest redesign ever of the Photos app, photo libraries are automatically organized in a new single view in Photos, and helpful new collections keep favorites easily accessible. All-new text effects come to iMessage, amplifying any letter, word, phrase, or emoji with dynamic, animated appearances to bring conversations to life. Users can also now communicate over satellite in the Messages app, even when a cellular or Wi-Fi connection isn’t available.

With iPadOS 18 , the iPad experience is more versatile and intelligent than ever with new features and apps designed for Apple Pencil. The Calculator app comes to iPad with Math Notes, which allows users to type or write out mathematical expressions and see them instantly solved in their own handwriting. New handwriting tools in Notes including Smart Script make handwritten notes more fluid, flexible, and easier to read.

With macOS Sequoia , Continuity between iPhone and Mac gets better than ever with iPhone Mirroring, enabling full access to and control of iPhone directly from Mac. Safari gets another big update with the new Highlights feature for effortless information discovery on webpages while browsing. Gaming is even more immersive with Personalized Spatial Audio that puts players in the middle of the action like never before. And Apple Intelligence unlocks new ways for Mac users to enhance their writing and communicate more effectively, create playful images in seconds, and more. Apple Intelligence takes full advantage of the power of Apple silicon and its Neural Engine, and will be supported by every Mac with an M-series chip.

watchOS 11 offers breakthrough insights into users’ health and fitness, and more personalization than ever. The new Vitals app surfaces key health metrics and context, the ability to measure training load offers a game-changing new experience when working out, and the popular Activity rings are even more customizable. The Smart Stack and Photos face use intelligence to feature more individualization, and Apple Watch and the Health app on iPhone and iPad offer additional support for users who are pregnant. Check In, the Translate app, and new capabilities for the double tap gesture come to Apple Watch for added connectivity and convenience.

Just months after its initial release, visionOS 2 brings powerful spatial computing experiences to Apple Vision Pro, including new ways for users to create spatial photos with the images already in their library, intuitive hand gestures to easily access important information at a glance, and new features for Mac Virtual Display, Travel Mode, and Guest User. visionOS 2 also introduces exciting new capabilities like Follow Your Breathing in the Mindfulness app, SharePlay for Photos, and multiview in the TV app.

With tvOS 18 , intelligent new features like InSight — and updates to Enhance Dialogue and subtitles — level up cinematic experiences, while new Apple Fitness+, Apple Music, and FaceTime capabilities get even better on users’ biggest screen. The Home app gains new features with iOS 18, like guest access and hands-free unlock with home keys, delivering effortless and secure access to the home. AirPods software updates will transform the way users respond to Siri with new gestures, take calls with friends and loved ones, and immerse themselves in their favorite games.

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