writing a compelling cover letter

In an increasingly digitized world, where customer-centric strategies are vital for business success, I am thrilled to apply for the [Job Title] position at HubSpot."

Unhelpful Cover Letter Introduction:

"To Whom it May Concern,

I am applying for the [Job Title] position at HubSpot. I have some experience in marketing and can help your clients grow their businesses."

Relevant Professional Experience

It can be tempting to use the same cover letter for every job. After all, it‘s about your experience, isn’t it? But it's not enough to rephrase the work history in your resume.

Recruiters and hiring managers are looking to fill a specific role, so you need to show how your experience translates to their unique needs.

So, the body of a great cover letter should showcase the specific professional experiences that are relevant to the job you're applying for. Emphasize your accomplishments and skills that directly relate to what the job needs.

To speed up this part of the cover letter writing process, start by creating a list of your transferable skills . Drafting this list can help you quickly focus on the skills to highlight in your cover letter.

Then, use AI tools to summarize job descriptions and narrow in on where your experience and the needs of the role you're applying for overlap. This post is full of useful AI assistant tools if you're new to AI.

Helpful Cover Letter Experience:

“At [Company Name], I had the opportunity to assist a global ecommerce retailer in enhancing their online customer experience. By conducting in-depth market research and customer journey mapping, I identified pain points and areas of improvement in their website navigation and user interface.”

Unhelpful Cover Letter Experience:

“I also worked with an ecommerce retailer to improve the customer experience. We did some surveys and training, and they were happy with the results.”

Useful Examples

To make your cover letter stand out, add specific examples that show how you've solved problems or gotten results in past roles.

Quantify your accomplishments whenever possible, using data to give the reader a clear understanding of your impact.

Helpful Cover Letter Example:

“I lead a team of five content writers while increasing website traffic by 18% year-over-year.”

Unhelpful Cover Letter Example:

“I have a great track record of leadership and achieving fantastic results.”

Research and Company Knowledge

Hiring teams aren‘t hiring anyone with the skills to do the job. They’re hiring a person they'll work alongside at their specific company.

So, to show that you‘re not just looking for any job anywhere, share your knowledge of the company’s industry, values, and culture in your cover letter.

Spend some time on the company website and take notes on what makes this business interesting to you and why you would want to work there.

Then, explain how your skills align with the company's mission and goals and explain how you could add to their chances of success. This will showcase your interest in the company and help them see if you are a good cultural fit.

Helpful Cover Letter Research:

“I was particularly drawn to HubSpot not only for its industry-leading solutions but also for its exceptional company culture. HubSpot's commitment to employee development and fostering a collaborative environment is evident in its recognition as a top workplace consistently. I strongly believe that my passion for continuous learning, self-motivation, and dedication to contributing to a team will make me a valuable asset to HubSpot.”

Unhelpful Cover Letter Research:

“I have been inspired by HubSpot's commitment to inbound marketing and its comprehensive suite of solutions. HubSpot's dedication to providing valuable content and fostering meaningful relationships aligns with my own values and aspirations.”

Clear Writing

Your cover letter needs to pack in a lot of important information. But it's also important that your cover letter is clear and concise.

To accomplish this, use professional but easy-to-understand language. Be sure to remove any grammar or spelling errors and avoid lengthy paragraphs and avoid jargon or overly technical language.

You may also want to use bullet points to make your letter easier to skim. Then, proofread your cover letter for clarity or ask a friend to proofread it for you.

• Guide to Becoming a Better Writer
• Tips for Simplifying Your Writing

Helpful Cover Letter Writing:

"In addition to my academic accomplishments, I gained valuable practical experience through internships at respected law firms.

Working alongside experienced attorneys, I assisted in providing legal support to clients. This hands-on experience helped me develop a deep understanding of client needs and enhanced my ability to effectively communicate complex legal concepts in a straightforward manner."

Unhelpful Cover Letter Writing:

"Furthermore, as a complement to my academic accomplishments, I have garnered invaluable practical experience through internships at esteemed law firms.

Throughout these placements, I actively collaborated with seasoned attorneys to conduct due diligence and furnish clients with comprehensive legal support. Notably, these experiences fostered a profound comprehension of client necessities, whilst honing my legal acumen to articulately convey intricate legal principles within a lucid and concise framework, adhering to applicable precedents and statutes of limitations."

Genuine Interest and Enthusiasm

Find ways to convey your passion for the role and how excited you are to contribute to the company you're applying to. At the same time, make sure your interest feels authentic and outline how it aligns with your career goals.

Your ultimate goal is an enthusiastic letter that feels honest and leaves a lasting positive impression.

Showing excitement in writing doesn't come naturally for everyone. A few tips that can help you boost the genuine enthusiasm in your letter:

• Record audio of yourself speaking about the role, then use voice-to-text technology to transcribe and add these sections to your letter.
• Choose your words carefully .
• Write in active voice.

Helpful Cover Letter Tone:

“I am genuinely enthusiastic about the prospect of joining [Company/Organization Name] as an accountant. My combination of technical proficiency, eagerness to learn, and strong attention to detail make me an ideal candidate for this role. I am confident that my dedication, reliability, and passion for accounting will contribute to the continued success of your organization.”

Unhelpful Cover Letter Tone:

“Honestly, I can hardly contain my excitement when it comes to reconciliations, financial statement analysis, and tax regulations! Engaging in spirited discussions with professors and classmates has allowed me to foster an unbreakable bond with the fascinating world of accounting, and I'm positively bursting with enthusiasm at the prospect of applying my skills in a professional setting.”

Memorable Conclusion

End your cover letter on a strong note. Summarize your top qualifications, restate your interest in the position, and express your interest in future communication.

Then, thank your reader for their time and consideration and include your contact information for easy follow-up.

To make your conclusion memorable, think about what parts of your letter you‘d most like the hiring manager to keep top of mind. Then, consider your word choice and phrasing. If you’re feeling stuck, this list of ways to close an email can help.

Helpful Cover Letter Conclusion:

"Thank you for considering my application. I am excited about the opportunity to further discuss how my qualifications align with the needs of Greenpeace. Please feel free to contact me at your convenience to arrange an interview.

Together, let's make a lasting impact on our planet.

[Your Name]"

Unhelpful Cover Letter Conclusion:

"Thank you for considering my application. I look forward to the possibility of discussing my qualifications further and how I can contribute to Greenpeace's mission. Please feel free to contact me at your convenience to arrange an interview.

I’d like to add another stage to the job search: experimentation.

In today’s competitive landscape, it’s so easy to feel defeated, less-than-good-enough, or like giving up your job search.

But don’t let the process become so monotonous. Have fun discovering the qualitative data I’ve discussed here — then, have even more by getting creative with your cover letter composition.

I certainly can’t guarantee that every prospective employer will respond positively — or at all — to even the most unique, compelling cover letter. But the one that’s right for you will.

So, get inspired by these examples and templates. Write an incredible cover letter that shows the hiring team at your dream job exactly who you are.

Editor's note: This post was originally published in October 2020 and has been updated for comprehensiveness. This article was written by a human, but our team uses AI in our editorial process. Check out our full disclosure to learn more about how we use AI.

Don't forget to share this post!

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How to Start a Cover Letter That Gets You Your Dream Job

General Cover Letter: 15 Cover Letter Templates to Perfect Your Next Job Application

Is a Cover Letter Necessary in 2024?

Letter of Interest Tips, Templates & Examples [A 2023 Guide]

The Ultimate Guide to Writing a Cover Letter

Eight Cover Letter Greetings for Every Situation

7 Expert Cover Letter Tips to Get the Job

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How to write a great cover letter in 2024: tips and structure

A cover letter is a personalized letter that introduces you to a potential employer, highlights your qualifications, and explains why you're a strong fit for a specific job.

Hate or love them, these brief documents allow job seekers to make an impression and stand out from the pile of other applications. Penning a thoughtful cover letter shows the hiring team you care about earning the position.

Here’s everything you need to know about how to write a cover letter — and a great one, at that.

What is a cover letter and why does it matter?

A professional cover letter is a one-page document you submit alongside your CV or resume as part of a job application. Typically, they’re about half a page or around 150–300 words.

An effective cover letter doesn’t just rehash your CV; it’s your chance to highlight your proudest moments, explain why you want the job, and state plainly what you bring to the table.

Show the reviewer you’re likable, talented, and will add to the company’s culture . You can refer to previous jobs and other information from your CV, but only if it helps tell a story about you and your career choices .

What 3 things should you include in a cover letter?

A well-crafted cover letter can help you stand out to potential employers. To make your cover letter shine, here are three key elements to include:

1. Personalization

Address the hiring manager or recruiter by name whenever possible. If the job posting doesn't include a name, research to find out who will be reviewing applications. Personalizing your cover letter shows that you've taken the time to tailor your application to the specific company and role.

2. Highlight relevant achievements and skills

Emphasize your most relevant skills , experiences, and accomplishments that directly relate to the job you're applying for. Provide specific examples of how your skills have benefited previous employers and how they can contribute to the prospective employer's success. Use quantifiable achievements , such as improved efficiency, cost savings, or project success, to demonstrate your impact.

3. Show enthusiasm and fit

Express your enthusiasm for the company and the position you're applying for. Explain why you are interested in this role and believe you are a good fit for the organization. Mention how your values, goals, and skills align with the company's mission and culture. Demonstrating that you've done your research can make a significant impression.

What do hiring managers look for in a cover letter?

Employers look for several key elements in a cover letter. These include:

Employers want to see that your cover letter is specifically tailored to the position you are applying for. It should demonstrate how your skills, experiences, and qualifications align with the job requirements.

Clear and concise writing

A well-written cover letter is concise, easy to read, and error-free. Employers appreciate clear and effective communication skills , so make sure your cover letter showcases your ability to express yourself effectively.

Demonstrated knowledge of the company

Employers want to see that you are genuinely interested in their organization. Mention specific details about the company, such as recent achievements or projects, to show that you are enthusiastic about joining their team.

Achievements and accomplishments

Highlight your relevant achievements and accomplishments that demonstrate your qualifications for the position. Use specific examples to showcase your skills and show how they can benefit the employer.

Enthusiasm and motivation

Employers want to hire candidates who are excited about the opportunity and motivated to contribute to the company's success. Express your enthusiasm and passion for the role and explain why you are interested in working for the company.

Professionalism

A cover letter should be professional in tone and presentation. Use formal language, address the hiring manager appropriately, and follow standard business letter formatting.

How do you structure a cover letter?

A well-structured cover letter follows a specific format that makes it easy for the reader to understand your qualifications and enthusiasm for the position. Here's a typical structure for a cover letter:

Contact information

Include your name, address, phone number, and email address at the top of the letter. Place your contact information at the beginning so that it's easy for the employer to reach you.

Employer's contact information

Opening paragraph, middle paragraph(s), closing paragraph, complimentary close, additional contact information.

Repeat your contact information (name, phone number, and email) at the end of the letter, just in case the employer needs it for quick reference.

Remember to keep your cover letter concise and focused. It should typically be no more than one page in length. Proofread your letter carefully to ensure it is free from spelling and grammatical errors. Tailor each cover letter to the specific job application to make it as relevant and impactful as possible.

How to write a good cover letter (with examples)

The best letters are unique, tailored to the job description, and written in your voice — but that doesn’t mean you can’t use a job cover letter template.

Great cover letters contain the same basic elements and flow a certain way. Take a look at this cover letter structure for ref erence while you construct your own.

1. Add a header and contact information

While reading your cover letter, the recruiter shouldn’t have to look far to find who wrote it. Your document should include a basic heading with the following information:

• Pronouns (optional)
• Location (optional)
• Email address
• Phone number (optional)
• Relevant links, such as your LinkedIn profile , portfolio, or personal website (optional)

You can pull this information directly from your CV. Put it together, and it will look something like this:

Christopher Pike

San Francisco, California

[email protected]

Alternatively, if the posting asks you to submit your cover letter in the body of an email, you can include this information in your signature. For example:

Warm regards,

Catherine Janeway

Bloomington, Indiana

[email protected]

(555) 999 - 2222

2. Include a personal greeting

Always begin your cover letter by addressing the hiring manager — preferably by name. You can use the person’s first and last name. Make sure to include a relevant title, like Dr., Mr., or Ms. For example, “Dear Mr. John Doe.”

Avoid generic openings like “To whom it may concern,” “Dear sir or madam,” or “Dear hiring manager.” These introductions sound impersonal — like you’re copy-pasting cover letters — and can work against you in the hiring process.

Be careful, though. When using someone’s name, you don’t want to use the wrong title or accidentally misgender someone. If in doubt, using only their name is enough. You could also opt for a gender-neutral title, like Mx.

Make sure you’re addressing the right person in your letter — ideally, the person who’s making the final hiring decision. This isn’t always specified in the job posting, so you may have to do some research to learn the name of the hiring manager.

3. Draw them in with an opening story

The opening paragraph of your cover letter should hook the reader. You want it to be memorable, conversational, and extremely relevant to the job you’re pursuing. 

There’s no need for a personal introduction — you’ve already included your name in the heading. But you should make reference to the job you’re applying for. A simple “Thank you for considering my application for the role of [job title] at [company],” will suffice.

Then you can get into the “Why” of your job application. Drive home what makes this specific job and this company so appealing to you. Perhaps you’re a fan of their products, you’re passionate about their mission, or you love their brand voice. Whatever the case, this section is where you share your enthusiasm for the role.

Here’s an example opening paragraph. In this scenario, you’re applying for a digital marketing role at a bicycle company:

“Dear Mr. John Doe,

Thank you for considering my application for the role of Marketing Coordinator at Bits n’ Bikes.

My parents bought my first bike at one of your stores. I’ll never forget the freedom I felt when I learned to ride it. My father removed my training wheels, and my mom sent me barrelling down the street. You provide joy to families across the country — and I want to be part of that.”

4. Emphasize why you’re best for the job

Your next paragraphs should be focused on the role you’re applying to. Highlight your skill set and why you’re a good fit for the needs and expectations associated with the position. Hiring managers want to know what you’ll bring to the job, not just any role.

Start by studying the job description for hints. What problem are they trying to solve with this hire? What skills and qualifications do they mention first or more than once? These are indicators of what’s important to the hiring manager.

Search for details that match your experience and interests. For example, if you’re excited about a fast-paced job in public relations, you might look for these elements in a posting:

• They want someone who can write social media posts and blog content on tight deadlines
• They value collaboration and input from every team member
• They need a planner who can come up with strong PR strategies

Highlight how you fulfill these requirements:

“I’ve always been a strong writer. From blog posts to social media, my content pulls in readers and drives traffic to product pages. For example, when I worked at Bits n’ Bikes, I developed a strategic blog series about bike maintenance that increased our sales of spare parts and tools by 50% — we could see it in our web metrics.

Thanks to the input of all of our team members, including our bike mechanics, my content delivered results.”

5. End with a strong closing paragraph and sign off gracefully

Your closing paragraph is your final chance to hammer home your enthusiasm about the role and your unique ability to fill it. Reiterate the main points you explained in the body paragraphs and remind the reader of what you bring to the table.

You can also use the end of your letter to relay other important details, like whether you’re willing to relocate for the job.

When choosing a sign-off, opt for a phrase that sounds professional and genuine. Reliable options include “Sincerely” and “Kind regards.”

Here’s a strong closing statement for you to consider:

“I believe my enthusiasm, skills, and work experience as a PR professional will serve Bits n’ Bikes very well. I would love to meet to further discuss my value-add as your next Director of Public Relations. Thank you for your consideration. I hope we speak soon.

Tips to write a great cover letter that compliments your resume

When writing your own letter, try not to copy the example excerpts word-for-word. Instead, use this cover letter structure as a baseline to organize your ideas. Then, as you’re writing, use these extra cover letter tips to add your personal touch:

• Keep your cover letter different from your resume : Your cover letter should not duplicate the information on your resume. Instead, it should provide context and explanations for key points in your resume, emphasizing how your qualifications match the specific job you're applying for.
• Customize your cover letter . Tailor your cover letter for each job application. Address the specific needs of the company and the job posting, demonstrating that you've done your homework and understand their requirements.
• Show enthusiasm and fit . Express your enthusiasm for the company and position in the cover letter. Explain why you are interested in working for this company and how your values, goals, and skills align with their mission and culture.
• Use keywords . Incorporate keywords from the job description and industry terms in your cover letter. This can help your application pass through applicant tracking systems (ATS) and demonstrate that you're well-versed in the field.
• Keep it concise . Your cover letter should be succinct and to the point, typically no more than one page. Focus on the most compelling qualifications and experiences that directly support your application.
• Be professional . Maintain a professional tone and structure in your cover letter. Proofread it carefully to ensure there are no errors.
• Address any gaps or concerns . If there are gaps or concerns in your resume, such as employment gaps or a change in career direction, briefly address them in your cover letter. Explain any relevant circumstances and how they have shaped your qualifications and determination.
• Provide a call to action . Conclude your cover letter with a call to action, inviting the employer to contact you for further discussion. Mention that you've attached your resume for their reference.
• Follow the correct format . Use a standard cover letter format like the one above, including your contact information, a formal salutation, introductory and closing paragraphs, and your signature. Ensure that it complements your resume without redundancy.
• Pick the right voice and tone . Try to write like yourself, but adapt to the tone and voice of the company. Look at the job listing, company website, and social media posts. Do they sound fun and quirky, stoic and professional, or somewhere in-between? This guides your writing style.
• Tell your story . You’re an individual with unique expertise, motivators, and years of experience. Tie the pieces together with a great story. Introduce how you arrived at this point in your career, where you hope to go , and how this prospective company fits in your journey. You can also explain any career changes in your resume.
• Show, don’t tell . Anyone can say they’re a problem solver. Why should a recruiter take their word for it if they don’t back it up with examples? Instead of naming your skills, show them in action. Describe situations where you rose to the task, and quantify your success when you can.
• Be honest . Avoid highlighting skills you don’t have. This will backfire if they ask you about them in an interview. Instead, shift focus to the ways in which you stand out.
• Avoid clichés and bullet points . These are signs of lazy writing. Do your best to be original from the first paragraph to the final one. This highlights your individuality and demonstrates the care you put into the letter.
• Proofread . Always spellcheck your cover letter. Look for typos, grammatical errors, and proper flow. We suggest reading it out loud. If it sounds natural rolling off the tongue, it will read naturally as well.

Common cover letter writing FAQs

How long should a cover letter be.

A cover letter should generally be concise and to the point. It is recommended to keep it to one page or less, focusing on the most relevant information that highlights your qualifications and fits the job requirements.

Should I include personal information in a cover letter?

While it's important to introduce yourself and provide your contact information, avoid including personal details such as your age, marital status, or unrelated hobbies. Instead, focus on presenting your professional qualifications and aligning them with the job requirements.

Can I use the same cover letter for multiple job applications?

While it may be tempting to reuse a cover letter, it is best to tailor each cover letter to the specific job you are applying for. This allows you to highlight why you are a good fit for that particular role and show genuine interest in the company.

Do I need to address my cover letter to a specific person?

Whenever possible, it is advisable to address your cover letter to a specific person, such as the hiring manager or recruiter. If the job posting does not provide this information, try to research and find the appropriate contact. If all else fails, you can use a generic salutation such as "Dear Hiring Manager."

Should I include references in my cover letter?

It is generally not necessary to include references in your cover letter. Save this information for when the employer explicitly requests it. Instead, focus on showcasing your qualifications and achievements that make you a strong candidate for the position.

It’s time to start writing your stand-out cover letter

The hardest part of writing is getting started. 

Hopefully, our tips gave you some jumping-off points and confidence . But if you’re really stuck, looking at cover letter examples and resume templates will help you decide where to get started. 

There are numerous sample cover letters available online. Just remember that you’re a unique, well-rounded person, and your cover letter should reflect that. Using our structure, you can tell your story while highlighting your passion for the role. 

Doing your research, including strong examples of your skills, and being courteous is how to write a strong cover letter. Take a breath , flex your fingers, and get typing. Before you know it, your job search will lead to a job interview.

If you want more personalized guidance, a specialized career coach can help review, edit, and guide you through creating a great cover letter that sticks.

Ace your job search

Explore effective job search techniques, interview strategies, and ways to overcome job-related challenges. Our coaches specialize in helping you land your dream job.

Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

3 cover letter examples to help you catch a hiring manager’s attention

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How to Write a Cover Letter

Advice for tackling one of the toughest parts of the job-hunting process.

Perhaps the most challenging part of the job application process is writing an effective cover letter. And yes, you should send one. Even if only one in two cover letters gets read, that’s still a 50% chance that including one could help you. Before you start writing, find out more about the company and the specific job you want. Next, catch the attention of the hiring manager or recruiter with a strong opening line. If you have a personal connection with the company or someone who works there, mention it in the first sentence or two, and try to address your letter to someone directly. Hiring managers are looking for people who can help them solve problems, so show that you know what the company does and some of the challenges it faces. Then explain how your experience has equipped you to meet those needs. If the online application doesn’t allow you to submit a cover letter, use the format you’re given to demonstrate your ability to do the job and your enthusiasm for the role.

No one likes job hunting. Scouring through online job listings, spiffing up your résumé , prepping for grueling interviews  — none of it is fun. For many, the most challenging part of the process is writing an effective cover letter. There’s so much conflicting advice out there, it’s hard to know where to start. Do you even need one, especially if you’re applying through an online system?

• Amy Gallo is a contributing editor at Harvard Business Review, cohost of the Women at Work podcast , and the author of two books: Getting Along: How to Work with Anyone (Even Difficult People) and the HBR Guide to Dealing with Conflict . She writes and speaks about workplace dynamics. Watch her TEDx talk on conflict and follow her on LinkedIn . amyegallo

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How to Write a Cover Letter [Full Guide & Examples for 2024]

After weeks of heavy job searching, you’re almost there!

You’ve perfected your resume.

You’ve short-listed the coolest jobs you want to apply for.

You’ve even had a friend train you for every single interview question out there.

But then, before you can send in your application and call it a day, you remember that you need to write a cover letter too.

So now, you’re stuck staring at a blank page, wondering where to start...

Don’t panic! We’ve got you covered. Writing a cover letter is a lot simpler than you might think. 

In this guide, we’re going to teach you how to write a cover letter that gets you the job you deserve.

We're going to cover:

What Is a Cover Letter?

• How to Write the Perfect Cover Letter, Step by Step
• 15+ Job-Winning Cover Letter Examples

Let’s get started.

A cover letter is a document that you submit as part of your job application, alongside your resume or CV.

The purpose of a cover letter is to introduce you and briefly summarize your professional background. On average, it should be around 250 to 400 words long .

A good cover letter is supposed to impress the hiring manager and convince them you’re worth interviewing as a candidate.

So, how can your cover letter achieve this?

First of all, it should complement your resume, not copy it. Your cover letter is your chance to elaborate on important achievements, skills, or anything else that your resume doesn’t give you the space to cover. 

For example, if you have an employment gap on your resume, the cover letter is a great place to explain why it happened and how it helped you grow as a person. 

If this is your first time writing a cover letter, writing about yourself might seem complicated. But don’t worry—you don’t need to be super creative or even a good writer .

All you have to do is follow this tried and tested cover letter structure:

• Header. Add all the necessary contact information at the top of your cover letter.
• Formal greeting. Choose an appropriate way to greet your target audience.
• Introduction. Introduce yourself in the opening paragraph and explain your interest in the role.
• Body. Elaborate on why you’re the best candidate for the job and a good match for the company. Focus on “selling” your skills, achievements, and relevant professional experiences.
• Conclusion. Summarize your key points and wrap it up professionally.

Now, let’s take a look at an example of a cover letter that follows our structure perfectly:

New to cover letter writing? Give our cover letter video a watch before diving into the article!

When Should You Write a Cover Letter?

You should always include a cover letter in your job application, even if the hiring manager never reads it. Submitting a cover letter is as important as submitting a resume if you want to look like a serious candidate.

If the employer requests a cover letter as part of the screening process, not sending one is a huge red flag and will probably get your application tossed into the “no” pile immediately.

On the other hand, if the job advertisement doesn’t require a cover letter from the candidates, adding one shows you went the extra mile.

Putting in the effort to write a cover letter can set you apart from other candidates with similar professional experience and skills, and it could even sway the hiring manager to call you for an interview if you do it right.

Need to write a letter to help get you into a good school or volunteer program? Check out our guide to learn how to write a motivation letter !

How to Write the Perfect Cover Letter

Now that you know what a cover letter is, it’s time to learn how to write one!

We’ll go through the process in detail, step by step.

#1. Choose the Right Cover Letter Template

A good cover letter is all about leaving the right first impression.

So, what’s a better way to leave a good impression than a well-formatted, stylish template?

Just choose one of our hand-picked cover letter templates , and you’ll be all set in no time!

As a bonus, our intuitive AI will even give you suggestions on how to improve your cover letter as you write it. You’ll have the perfect cover letter done in minutes!

#2. Put Contact Information in the Header

As with a resume, it’s important to start your cover letter with your contact details at the top. These should be in your cover letter’s header, separated neatly from the bulk of your text.

Here, you want to include all the essential contact information , including:

• Full Name. Your first and last name should stand out at the top.
• Job Title. Match the professional title underneath your name to the exact job title of the position you’re applying for. Hiring managers often hire for several roles at once, so giving them this cue about what role you’re after helps things go smoother.
• Email Address. Always use a professional and easy-to-spell email address. Ideally, it should combine your first and last names.
• Phone Number. Add a number where the hiring manager can easily reach you.
• Location. Add your city and state/country, no need for more details.
• Relevant Links (optional). You can add links to websites or social media profiles that are relevant to your field. Examples include a LinkedIn profile , Github, or an online portfolio.

Then it’s time to add the recipient’s contact details, such as:

• Hiring Manager's Name. If you can find the name of the hiring manager, add it.
• Hiring Manager's Title. While there’s no harm in writing “hiring manager,” if they’re the head of the department, we recommend you use that title accordingly.
• Company Name. Make sure to write the name of the company you're applying to.
• Location. The city and state/country are usually enough information here, too.
• Date of Writing (Optional). You can include the date you wrote your cover letter for an extra professional touch.

#3. Address the Hiring Manager

Once you’ve properly listed all the contact information, it’s time to start writing the content of the cover letter.

The first thing you need to do here is to address your cover letter directly to the hiring manager.

In fact, you want to address the hiring manager personally .

Forget the old “Dear Sir or Madam” or the impersonal “To Whom It May Concern.” You want to give your future boss a good impression and show them that you did your research before sending in your application.

No one wants to hire a job seeker who just spams 20+ companies and hopes something sticks with their generic approach

So, how do you find out who’s the hiring manager?

First, check the job ad. The hiring manager’s name might be listed somewhere in it.

If that doesn’t work, check the company’s LinkedIn page. You just need to look up the head of the relevant department you’re applying to, and you’re all set.

For example, if you’re applying for the position of Communication Specialist at Novorésumé. The hiring manager is probably the Head of Communications or the Chief Communications Officer.

Here’s what you should look for on LinkedIn:

And there you go! You have your hiring manager.

But let’s say you’re applying for a position as a server . In that case, you’d be looking for the “restaurant manager” or “food and beverage manager.”

If the results don’t come up with anything, try checking out the “Team” page on the company website; there’s a good chance you’ll at least find the right person there.

Make sure to address them as Mr. or Ms., followed by their last name. If you’re not sure about their gender or marital status, you can just stick to their full name, like so:

• Dear Mr. Kurtuy,
• Dear Andrei Kurtuy,

But what if you still can’t find the hiring manager’s name, no matter where you look?

No worries. You can direct your cover letter to the company, department, or team as a whole, or just skip the hiring manager’s name.

• Dear [Department] Hiring Manager
• Dear Hiring Manager
• Dear [Department] Team
• Dear [Company Name]

Are you applying for a research position? Learn how to write an academic personal statement .

#4. Write an Eye-Catching Introduction

First impressions matter, especially when it comes to your job search.

Hiring managers get hundreds, sometimes even thousands, of applications. Chances are, they’re not going to be reading every single cover letter end-to-end.

So, it’s essential to catch their attention from the very first paragraph.

The biggest problem with most opening paragraphs is that they’re usually extremely generic. Here’s an example:

• My name is Jonathan, and I’d like to work as a Sales Manager at XYZ Inc. I’ve worked as a Sales Manager at MadeUpCompany Inc. for 5+ years, so I believe that I’d be a good fit for the position.

See the issue here? This opening paragraph doesn’t say anything except the fact that you’ve worked the job before.

And do you know who else has similar work experience? All the other applicants you’re competing with.

Instead, you want to start with some of your top achievements to grab the reader’s attention. And to get the point across, the achievements should be as relevant as possible to the position.

Your opening paragraph should also show the hiring manager a bit about why you want this specific job. For example, mention how the job relates to your plans for the future or how it can help you grow professionally. This will show the hiring manager that you’re not just applying left and right—you’re actually enthusiastic about getting this particular role.

Now, let’s make our previous example shine:

Dear Mr. Smith,

My name’s Michael, and I’d like to help XYZ Inc. hit and exceed its sales goals as a Sales Manager. I’ve worked as a Sales Representative with Company X, another fin-tech company , for 3+ years, where I generated an average of $30,000+ in sales per month and beat the KPIs by around 40%. I believe that my previous industry experience, passion for finance , and excellence in sales make me the right candidate for the job.

The second candidate starts with what they can do for the company in the future and immediately lists an impressive and relevant achievement. Since they’re experienced in the same industry and interested in finance, the hiring manager can see they’re not just a random applicant.

From this introduction, it’s safe to say that the hiring manager would read the rest of this candidate’s cover letter.

#5. Use the Cover Letter Body for Details

The next part of your cover letter is where you can go into detail about what sets you apart as a qualified candidate for the job.

The main thing you need to remember here is that you shouldn’t make it all about yourself . Your cover letter is supposed to show the hiring manager how you relate to the job and the company you’re applying to.

No matter how cool you make yourself sound in your cover letter, if you don’t tailor it to match what the hiring manager is looking for, you’re not getting an interview.

To get this right, use the job ad as a reference when writing your cover letter. Make sure to highlight skills and achievements that match the job requirements, and you’re good to go.

Since this part of your cover letter is by far the longest, you should split it into at least two paragraphs.

Here’s what each paragraph should cover:

Explain Why You’re the Perfect Candidate for the Role

Before you can show the hiring manager that you’re exactly what they’ve been looking for, you need to know what it is they’re looking for.

Start by doing a bit of research. Learn what the most important skills and responsibilities of the role are according to the job ad, and focus on any relevant experience you have that matches them.

For example, if you’re applying for the position of a Facebook Advertiser. The top requirements on the job ad are:

• Experience managing a Facebook ad budget of $10,000+ / month
• Some skills in advertising on other platforms (Google Search + Twitter)
• Excellent copywriting skills

So, in the body of your cover letter, you need to show how you meet these requirements. Here’s an example of what that can look like:

In my previous role as a Facebook Marketing Expert at XYZ Inc. I handled customer acquisition through ads, managing a monthly Facebook ad budget of $40,000+ . As the sole digital marketer at the company, I managed the ad creation and management process end-to-end. I created the ad copy and images, picked the targeting, ran optimization trials, and so on.

Other than Facebook advertising, I’ve also delved into other online PPC channels, including:

• Google Search

Our example addresses all the necessary requirements and shows off the candidate’s relevant skills.

Are you a student applying for your first internship? Learn how to write an internship cover letter with our dedicated guide.

Explain Why You’re a Good Fit for the Company

As skilled and experienced as you may be, that’s not all the hiring manager is looking for.

They also want someone who’s a good fit for their company and who actually wants to work there.

Employees who don’t fit in with the company culture are likely to quit sooner or later. This ends up costing the company a ton of money, up to 50% of the employee’s annual salary , so hiring managers vet candidates very carefully to avoid this scenario.

So, you have to convince the hiring manager that you’re passionate about working with them.

Start by doing some research about the company. You want to know things like:

• What’s the company’s business model?
• What’s the company’s product or service? Have you used it?
• What’s the company’s culture like?

Chances are, you’ll find all the information you need either on the company website or on job-search websites like Jobscan or Glassdoor.

Then, pick your favorite thing about the company and talk about it in your cover letter.

But don’t just describe the company in its own words just to flatter them. Be super specific—the hiring manager can see through any fluff.

For example, if you’re passionate about their product and you like the company’s culture of innovation and independent work model, you can write something like:

I’ve personally used the XYZ Smartphone, and I believe that it’s the most innovative tech I’ve used in years. The features, such as Made-Up-Feature #1 and Made-Up-Feature #2, were real game changers for the device.

I really admire how Company XYZ strives for excellence in all its product lines, creating market-leading tech. As someone who thrives in a self-driven environment, I truly believe that I’ll be a great match for your Product Design team.

So, make sure to do your fair share of research and come up with good reasons why you're applying to that specific company.

Is the company you want to work for not hiring at the moment? Check out our guide to writing a letter of interest .

#6. Wrap It Up and Sign It

Finally, it’s time to conclude your cover letter.

In the final paragraph, you want to:

• Wrap up any points you couldn't make in the previous paragraphs. Do you have anything left to say? If there’s any other information that could help the hiring manager make their decision, mention it here. If not, just recap your key selling points so far, such as key skills and expertise.
• Express gratitude. Politely thanking the hiring manager for their time is always a good idea.
• Finish the cover letter with a call to action. The very last sentence in your cover letter should be a call to action. This means you should ask the hiring manager to do something, like call you and discuss your application or arrange an interview.
• Remember to sign your cover letter. Just add a formal closing line and sign your name at the bottom.

Here’s an example of how to end your cover letter :

I hope to help Company X make the most of their Facebook marketing initiatives. I'd love to further discuss how my previous success at XYZ Inc. can help you achieve your Facebook marketing goals. Please don’t hesitate to reach out to me at the provided email address or phone number so that we may arrange an interview.

Thank you for your consideration,

Alice Richards

Feel free to use one of these other popular closing lines for your cover letter:

• Best Regards,
• Kind Regards,

Cover Letter Writing Checklist

Once you’re done with your cover letter, it’s time to check if it meets all industry requirements. 

Give our handy cover letter writing checklist a look to make sure:

Does your cover letter heading include all essential information?

• Professional Email
• Phone Number
• Relevant Links

Do you address the right person? 

• The hiring manager in the company
• Your future direct supervisor
• The company/department in general

Does your introductory paragraph grab the reader's attention?

• Did you mention some of your top achievements?
• Did you use numbers and facts to back up your experience?
• Did you convey enthusiasm for the specific role?

Do you show that you’re the right candidate for the job?

• Did you identify the core requirements for the role?
• Did you show how your experiences helped you fit the requirements perfectly?

Do you convince the hiring manager that you’re passionate about the company you’re applying to?

• Did you identify the top 3 things that you like about the company?
• Did you avoid generic reasons for explaining your interest in the company?

Did you conclude your cover letter properly?

• Did you recap your key selling points in the conclusion?
• Did you end your cover letter with a call to action?
• Did you use the right formal closing line and sign your name?

15 Cover Letter Tips

Now you’re all set to write your cover letter! 

Before you start typing, here are some cover letter tips to help take your cover letter to the next level:

• Customize Your Cover Letter for Each Job. Make sure your cover letter is tailored to the job you're applying for. This shows you're not just sending generic applications left and right, and it tells the hiring manager you’re the right person for the job.
• Showcase Your Skills. Talk about how your skills meet the company’s needs. And while your hard skills should be front and center, you shouldn’t underestimate your soft skills in your cover letter either.
• Avoid Fluff. Don’t make any generic statements you can’t back up. The hiring manager can tell when you’re just throwing words around, and it doesn’t make your cover letter look good.
• Use Specific Examples. Instead of saying you're great at something, give an actual example to back up your claim. Any data you can provide makes you sound more credible, so quantify your achievements. For example, give numbers such as percentages related to your performance and the timeframe it took to accomplish certain achievements.
• Research the Company. Always take time to learn about the company you're applying to. Make sure to mention something about them in your cover letter to show the hiring manager that you're interested.
• Follow the Application Instructions. If the job posting asks for something specific in your cover letter or requires a certain format, make sure you include it. Not following instructions can come off as unattentive or signal to the hiring manager that you’re not taking the job seriously.
• Use the Right Template and Format. Choose the right cover letter format and adapt your cover letter’s look to the industry you’re applying for. For example, if you’re aiming for a job in Law or Finance, you should go for a cleaner, more professional look. But if you’re applying for a field that values innovation, like IT or Design, you have more room for creativity.
• Express Your Enthusiasm. Let the hiring manager know why you're excited about the job. Your passion for the specific role or the field in general can be a big selling point, and show them that you’re genuinely interested, not just applying left and right.
• Address Any Gaps. If there are any employment gaps in your resume , your cover letter is a great place to mention why. Your resume doesn’t give you enough space to elaborate on an employment gap, so addressing it here can set hiring managers at ease—life happens, and employers understand.
• Avoid Quirky Emails. Your email address should be presentable. It’s hard for a hiring manager to take you seriously if your email address is “[email protected].” Just use a [email protected] format.
• Check Your Contact Information. Typos in your email address or phone number can mean a missed opportunity. Double-check these before sending your application.
• Mention if You Want to Relocate. If you’re looking for a job that lets you move somewhere else, specify this in your cover letter.
• Keep It Brief. You want to keep your cover letter short and sweet. Hiring managers don’t have time to read a novel, so if you go over one page, they simply won’t read it at all.
• Use a Professional Tone. Even though a conversational tone isn’t a bad thing, remember that it's still a formal document. Show professionalism in your cover letter by keeping slang, jargon, and emojis out of it.
• Proofread Carefully. Typos and grammar mistakes are a huge deal-breaker. Use a tool like Grammarly or QuillBot to double-check your spelling and grammar, or even get a friend to check it for you.

15+ Cover Letter Examples

Need some inspiration? Check out some perfect cover letter examples for different experience levels and various professions.

5+ Cover Letter Examples by Experience

#1. college student cover letter example.

Check out our full guide to writing a college student cover letter here.

#2. Middle Management Cover Letter Example

Check out our full guide to writing a project manager cover letter here.

#3. Team Leader Cover Letter Example

Check out our full guide to writing a team leader cover letter here.

#4. Career Change Cover Letter Example

Check out our full guide to a career change resume and cover letter here.

#5. Management Cover Letter Example

Check out our full guide to writing a management cover letter here.

#6. Senior Executive Cover Letter Example

Check out our full guide to writing an executive resume here.

9+ Cover Letter Examples by Profession

#1. it cover letter example.

Check out our full guide to writing an IT cover letter here.

#2. Consultant Cover Letter Example

Check out our full guide to writing a consultant cover letter here.

#3. Human Resources Cover Letter

Check out our full guide to writing a human resources cover letter here.

#4. Business Cover Letter Example

Check out our full guide to writing a business cover letter here.

#5. Sales Cover Letter Example

Check out our full guide to writing a sales cover letter here.

#6. Social Worker Cover Letter

Check out our full guide to writing a social worker cover letter here.

#7. Lawyer Cover Letter

Check out our full guide to writing a lawyer cover letter here.

#8. Administrative Assistant Cover Letter

Check out our full guide to writing an administrative assistant cover letter here.

#9. Engineering Cover Letter Example

Check out our full guide to writing an engineer cover letter here.

#10. Receptionist Cover Letter Example

Check out our full guide to writing a receptionist cover letter here.

Need more inspiration? Check out these cover letter examples to learn what makes them stand out.

Plug & Play Cover Letter Template

Not sure how to start your cover letter? Don’t worry!

Just copy and paste our free cover letter template into the cover letter builder, and swap out the blanks for your details.

[Your Full Name]

[Your Profession]

[Your Phone Number]

[Your Email Address]

[Your Location]

[Your LinkedIn Profile URL (optional)]

[Your Personal Website URL (optional)]

[Recipient's Name, e.g., Jane Doe],

[Recipient's Position, e.g., Hiring Manager]

[Company Name, e.g., ABC Corporation]

[Company Address]

[City, State/Country]

Dear [Recipient's Name],

As a seasoned [Your Profession] with [Number of Years of Experience] years of industry experience, I am eager to express my interest in the [Job Title] position at [Company Name]. With my experience in [Your Industry/Sector] and the successes I've achieved throughout my education and career, I believe I can bring unique value and creativity to your team.

In my current role as [Your Current Job Title], I've taken the lead on more than [Number of Projects/Assignments] projects, some valued up to $[Highest Project Value]. I pride myself on consistently exceeding client expectations and have successfully [Mention a Key Achievement] in just a [Amount of Time] through [Skill] and [Skill].

I've collaborated with various professionals, such as [List Roles], ensuring that all [projects/tasks] meet [relevant standards or objectives]. This hands-on experience, coupled with my dedication to understanding each [client's/customer's] vision, has equipped me to navigate and deliver on complex projects.

My key strengths include:

• Improving [Achievement] by [%] over [Amount of Time] which resulted in [Quantified Result].
• Optimizing [Work Process/Responsibility] which saved [Previous Employer] [Amount of Time/Budget/Other Metric] over [Weeks/Months/Years]
• Spearheading team of [Number of People] to [Task] and achieving [Quantified Result].

Alongside this letter, I've attached my resume. My educational background, a [Your Degree] with a concentration in [Your Specialization], complements the practical skills that I'm particularly eager to share with [Company Name].

I'm excited about the possibility of contributing to [Something Notable About the Company or Its Mission]. I'd be grateful for the chance to delve deeper into how my expertise aligns with your needs.

Thank you for considering my application, and I look forward to hearing from you soon.

The Heart of Your Job Search - Creating a Killer Resume

Your cover letter is only as good as your resume. If either one is weak, your entire application falls through.

After all, your cover letter is meant to complement your resume. Imagine going through all this effort to leave an amazing first impression in your cover letter, only for the hiring manager to never read it because your resume was mediocre.

But don’t worry; we’ve got you covered here, too.

Check out our dedicated guide on how to make a resume and learn everything you need to know to land your dream job!

Just pick one of our resume templates and start writing your own job-winning resume.

Key Takeaways

Now that we’ve walked you through all the steps of writing a cover letter, let’s summarize everything we’ve learned:

• A cover letter is a 250 - 400 word document that’s meant to convince the hiring manager that you’re the best candidate for the job.
• Your job application should always include a cover letter alongside your resume.
• To grab the hiring manager’s attention, write a strong opening paragraph. Mention who you are, why you’re applying, and a standout achievement to pique their interest.
• Your cover letter should focus on why you’re the perfect candidate for the job and why you’re passionate about working in this specific company.
• Use the body of your cover letter to provide details on your skills, achievements, and qualifications, as well as make sure to convey your enthusiasm throughout your whole cover letter.
• Recap your key selling points towards the end of your cover letter, and end it with a formal closing line and your full name signed underneath.

At Novorésumé, we’re committed to helping you get the job you deserve every step of the way! 

Follow our career blog for more valuable advice, or check out some of our top guides, such as:

• How to Make a Resume in 2024 | Beginner's Guide
• How to Write a CV (Curriculum Vitae) in 2024 [31+ Examples]
• 35+ Job Interview Questions and Answers [Full List]

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CVs & Résumés

How to write a cover letter: 20 essential tips (+3 examples).

Chris Leitch

Cover letters are the bane of every jobseeker’s existence. But they’re a necessary evil.

That’s why it’s so important to spend time and careful thought in writing the least generic and most compelling cover letter you can.

Not sure how to write a letter that grabs the hiring manager’s attention?

In this article, you’ll find a curated collection of 20 tips that will walk you through the entire process, from start to finish — plus examples to inspire you and a free template to ensure job search success in 2024 .

Getting started

1. understand the purpose of a cover letter.

Writing a cover letter is so much more than simply a way to express your interest in an open position. It’s a way to effectively market yourself as the ideal candidate for said position.

Essentially, your letter should do four things:

2. Review the job description

It’s time to go back to the job description of the position you want to apply for, and carefully read it — and read it again — to really understand what the employer is looking for in the ideal candidate.

3. Research the company

Find out as much as you can about the company you’re applying to. Check out their website (paying special attention to their mission, values and culture), read up on company news and announcements, and go over employee reviews.

The more you know about your potential employer, the better you can personalize your letter to them. For example, if they’re planning to expand operations to Asia, you could highlight your fluency in Mandarin or Hindi , or how you previously worked in Japan for five years and have an extensive list of useful industry contacts.

4. Identify your unique selling point

Writing your cover letter.

Now it’s time for the actual writing part. Just keep the following tips in mind:

5. Focus on what you bring to the table

One of the biggest cover letter mistakes that you can make is making it all about you — think: “I am applying for this job, as I believe it will help me develop my skill set and expand my knowledge.”

6. Incorporate keywords

Consulting the list of keywords and phrases that you identified when reviewing the job description, figure out how you can naturally incorporate them into your letter .

That said, don’t go overboard. Only do this for the most relevant and important keywords, and only where it makes sense to do so.

7. Don’t apologize for skills you don’t have

While you should, ideally, be applying for jobs that you’re qualified for, you (or anyone else) will never meet 100% of the position’s requirements — and that’s okay. What’s not okay is apologizing for your shortfalls.

8. Use numbers and metrics

For example, instead of simply saying that you have a “track record of increasing revenue”, mention how much revenue increased by because of your efforts — like so:

9. Don’t rehash your résumé

Still, make sure that the information you’re touching upon in your letter has already been included in your résumé — don’t introduce brand-new skills, achievements and experiences.

10. Be concise

11. use active voice.

The active voice (eg: “Zombies ate Karen”) is far more direct, impactful and compelling than the passive voice (eg: “Karen was eaten by zombies”). It also makes you sound more confident and professional.

12. Get the tone right

It’s a good idea to match your writing style to that of the company . If their website’s tone of voice is formal, then adopt the same tone in your letter. If they’re quite laidback, though, then use a more upbeat and friendly tone.

13. Use positive language

Where possible, use “I am” and “I have” phrases (which demonstrate confidence), as opposed to “I feel” and “I believe” phrases (which are subjective and imply uncertainty in your own abilities). Likewise, eliminate weak words and phrases like “some knowledge” and “fairly experienced”, and generally try to use language that shows agreement, flexibility or incentive.

14. Follow any special instructions

15. don’t overuse “i”.

While your letter should use a first-person perspective, you need to be careful that it doesn’t end up sounding like your autobiography and creating the perception that you’re self-centered .

16. Speak to the reader

Do this by addressing the hiring manager by name in your letter’s greeting, highlighting the common ground you found during your research, and incorporating personal pronouns like “you” and “your” (where it makes sense to do so).

17. Use plain English

Testing your cover letter.

You’ve finished writing your cover letter and you’re ready to submit it, but wait — don’t hit the “Apply” button just yet:

18. Proofread

Try different proofreading techniques , like reading your letter backwards, reading it aloud, and focusing on one issue at a time (capitalization, verb tenses, spelling, punctuation, and so on).

19. Ask for feedback

20. email your letter to yourself.

Finally, it’s important to make sure your document works properly when opened . You can do this by sending a test email (with your letter attached) to yourself and opening it on a different computer.

Please enable JavaScript

Cover letter template

Our free, ATS-optimized cover letter template is both editable and easy to use, and comes complete with helpful suggestions and practical tips to guide you in crafting your own job-winning letter.

Cover letter examples

1. changing jobs (and employers).

If you’ve decided it’s time to move on to greener pastures , your cover letter should highlight what you can do (and that you do it well) and how your past success and results can benefit the company you’re applying to. Consider this cover letter example:

2. Applying for an internal position

3. applying for a scholarship, cover letter faqs.

If you still have questions about cover letters, fret not: we’ve got the answers.

What is a cover letter?

Do i even need one, how should i structure my letter.

Your cover letter should consist of three main parts: an opening paragraph (introducing yourself and why you’re applying), the middle paragraphs (highlighting why you’re a great fit for the job) and a closing paragraph (expressing gratitude and highlighting a call to action). Make sure to also include a professional greeting and a complimentary close.

How should I design my letter?

How should i submit it.

While your résumé is what gets you the interview , it’s your cover letter that opens the door in the first place. But a cover letter takes careful thought and effort — get it wrong, and that door is swiftly closed in your face.

Got a question? Let us know in the comments section below!

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Writing an Effective Cover Letter: The Ultimate Guide

Picture this. You’ve just found an excellent job opening that meets all of your requirements— competitive salary, great benefits, and the ability to work on exciting projects. This has been your dream, and you know you have the qualifications. But, after reading further, you are asked to submit a resume and a cover letter. 

Many people skip over the idea of writing a cover letter because they can be difficult to write, especially if you’re applying for your first job. This is a mistake! In fact, your cover letter is one of the most important parts of the hiring process and should be written to the best of your ability.

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In this guide, we’re going to explore how you can write an effective cover letter which you can use to apply for any position in tech.

Why Are Cover Letters Important?

Your cover letter is one of the first impressions you will make on a company. Even if you already have a recommendation from a current employee, there will be people in the company who will read your resume and cover letter before you proceed to the next stage of the hiring process. And to those people, these documents will be their first impression. You know what people say, “first impressions stick.”

When you reach out to a company, you want to tell them a story about yourself and how you’re going to help them meet their goals. Your resume will outline your skills and past experience, sure, but your cover letter will back up what you’ve said in your resume and give you the opportunity to explore your interest in a certain position with more depth. 

Most importantly, your cover letter, which can take many formats, can be highly personalized for each company. This is a chance for you to tell them your story. 

What Is the Purpose of a Cover Letter?

The cover letter is still an expected attachment to a resume and serves as the first impression a candidate will make on a potential employer. Your cover letter gives you the opportunity to talk about why you’re interested in the position and how you would uniquely contribute to the organization. Everyone may use the same format for their resume—listing their skills, qualifications, and more—but in the cover letter, you can get more creative. You can talk about why you’re excited about the company and craft a convincing pitch that will make them want to talk with you again.

Over the last few years, there has been a perception that cover letters are no longer relevant. If you have a Twitter profile and a presence on LinkedIn or AngelList, why should you have a cover letter? Well, the truth is that employers still value a cover letter. If you don’t include a cover letter, a potential employer may pass on you before they get the chance to read about your skills in greater depth.

Your cover letter tells employers that you’re applying for a certain position. You may be able to get away with using the same resume for multiple jobs, but the cover letter should be unique to each position and company. You want to convince the company why you are the best person for their team. And you want to tell them why you want to work with their company more than any other. The more detailed you are, the better the impression you can leave on hiring managers and recruiters.

How to Format a Cover Letter

Before we get started on the contents of a cover letter, it’s important to understand how you should format the document. Here are a few tips on how to format your cover letter:

• Use single line spacing for all text
• Use double-space between each section
• Include a one-inch margin on all sides
• Align everything to the left side
• Choose an easy-to-read font

How Long Should a Cover Letter Be?

Your cover letter—like a resume—should only be a single page long. The best cover letters are short, concise, and ideally under 300 words . You’ll only have the attention of a recruiter for a minute or two at best, and you want to impress them as soon as possible.

What to Say in a Cover Letter

Your cover letter should be all about the position you’re applying to and the company itself . Before you get started writing a cover letter, you should make sure you are aware of the needs of the company and their expectations for a candidate in the position. 

By doing some research in advance, you’ll find it easier to adapt your cover letter to the specific position you’re applying to. Recruiters will always value a personalized cover letter over one which includes generic text about why a candidate is “good.”

When doing research for your cover letter, consider the following questions:

• Why is the company hiring someone new?

Does the company have an always-open application so they can hire the best talent? Do they need more people to help them scale? When it comes time to writing your cover letter, make sure you keep these things in mind. If the company is scaling quickly, you may want to talk about how you have experience in fast-paced work environments, for example.

• What skills do they expect a new candidate to have?

What are they looking for in a new candidate? Do they need someone with skills in a particular technology? Do they need someone ambitious who can help them bring their ideas into reality? Answers to these questions are difficult to ascertain before actually talking with someone in the company, but you can’t write a cover letter without knowing what they expect.

Spend some time reading through the job description and take notes on what skills they expect applicants to have. Also, read over any materials on the company’s website such as their “about” page and their vision statement so you can learn more about their expectations and long-term goals. Doing this research will show companies you know what they’re all about, thereby indicating you’re passionate about a particular position.

How to Write a Cover Letter

Cover letters can be difficult to write because you need to write a new one for each position you’re applying to. However, there are a few tips you should keep in mind which will help optimize your cover letter writing process.

Expand on Your Resume

In your cover letter, you should go beyond your resume. It can be tempting to simply reiterate what you have said in your resume in more depth. But you shouldn’t repeat yourself in your cover letter. Instead, you should use your cover letter as an opportunity to discuss your experience in more depth . Write a sentence or two about how a past position helped you refine a specific skill that the employer is looking for. Customize the letter to show you have the requisite skills for the position. If you’re not sure where to start, you may want to ask yourself these questions:

• How did you tackle one of the responsibilities you had in a past position?
• How did you accomplish a specific milestone you mentioned on your resume?

Main Components of a Successful Cover Letter

Now, let’s get to the cover letter itself. There are three main parts in a cover letter:

• The Introduction

Let’s break these down and explore each component in more depth.

• Cover Letter Introduction

The first few sentences in your cover letter are key. If you include some generic and bold assertions about your skills, the recruiter may get bored and move on to the next candidate. But if you make your introduction impressive, they will want to read on further.

Your introduction should start with “Dear, [hiring manager name].” Make sure you include the name of the hiring manager or recruiter who is hiring for the position. If the company has a relaxed office culture, you only need to use their first name; if the employer is more traditional, use their first and last name.

The first paragraph should tell the company why you want to work with them . There are two things you could say in this paragraph—you believe in the company’s mission, and you want to work on the problems they are solving or, you want to work with their team. You should mention one of these facts and give a specific reason why. You’re interested in helping the company solve problems? Now you need to tell them why. 

Giving a specific reason shows the company you’ve tailored your cover letter to them and done some research about their company. Saying that you have applied because a friend told you about the company or because you saw a job opening sounds like you haven’t thought about the company in any depth—you just applied. When a company feels you are passionate about their vision or their team, they are more likely to reach out to you. They are always going to hire the person who wants to work for the company more than the person who would accept any job. Even subtle personal touches will go a long way in a cover letter.

• Cover Letter Body

You’ve written a great introduction, and you now have the attention of the recruiter. What’s next? You have to tell them your story. The main body will be what a recruiter uses to help them decide whether to schedule an interview or file your application away.

The main body should be around three sentences —even if you are applying for junior or senior positions in tech. The goal of telling this story is to convince the company you meet all of their specifications. Tell the company about your knowledge of the technologies they are using or your past experience with a certain process they mentioned in the job listing. Whatever it is, make sure you tell them how you can help solve their problems better than everyone else . And always provide specific examples .

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Let’s say the company is looking for a front end web developer who can help them speed up their app. You could say, “In my one-year tenure as an intern at Google, I used React.js to improve the speed of an internal landing page by 50ms.” 

Specific, concise, and easy to understand.

In this section, you should be sure to make links between your qualifications and the specific requirements for a position . Mention how your skills meet the requirements of a company. You should also be sure to keep your paragraphs short. If you are writing three sentences, you may split those up into two paragraphs. This will make it easier for the recruiter to read your cover letter and understand the most important information. The more personalized your cover letter is, the more an employer will feel that you’re passionate about the company and its vision.

If you’re struggling to figure out how to talk about your past experience, there are a few questions you should keep in mind. These questions will ensure you know how to articulate your past experience and present it as effectively as possible to a future employer. Ask yourself:

• What projects did I work on?
• How many users did my project have?
• What big milestones did I achieve?
• What use cases did I have to take into account?
• What tools (i.e. GitHub, Confluence, CircleCI) and methodologies (i.e. Agile) did I use to work on this project?

You should end up with something like, “I was a core team member building X and leveraged tools such as CircleCI to create a new continuous integration process, which helped cut down our deployment time by 30%.” 

• Cover Letter Close

The hiring manager is reading your cover letter. They are getting more interested in reaching out to you for an interview. Now, you need to close your cover letter effectively.

The first thing you should mention in your closing lines is a call to action: a specific statement that tells employers how they can reach out to you . You may decide to say, “If you are interested in talking with me further about how I can help Microsoft boost the efficiency of their Azure platform, reach out to me at [email address].” Again, this is specific, concise, and actionable.

Then you want to close with “sincerely” or “kind regards” and sign the letter with your full name . Optionally, you can include a phone number or another contact information below your name. After you’ve done that, your cover letter will be complete. You do not need to make your close complicated—it should be simple and tell hiring managers how to reach out to you in only a few words.

Example of a Cover Letter

Here is an example of a cover letter that uses the above format. The letter states why a candidate wants to work for the company and gives them a specific example of how this candidate can help them achieve their goals. The letter is simple, concise, and actionable.

30 October 2019

Stephanie M. Anager

Hiring Manager

Career Karma

San Francisco, CA 94107

Dear James,

I used Career Karma to help choose a coding bootcamp when I was learning to code, and I recently learned about your new bootcamp directory. It got me thinking that I want to help others find the right educational opportunities for them, just like you did for me. I would like to apply for the position of junior full stack engineer at your company.

At my previous job, I started off as a junior web developer and I learned how to build efficient web applications using JavaScript and the React.js framework. I spent time working with the development team analyzing inefficiencies in our application, and made numerous changes to make our pages render quicker. If I were to join your team, I would be able to help you make your website more efficient, and help you scale the site as you gain more traffic.

If you would like to talk with me further about how I can help you improve your web application, reach out to me at [email protected].

Kind regards,

Candidate N. Ame

What Not to Include in a Cover Letter

The purpose of a cover letter is to tell your story to a prospective employer. You can tell them about yourself, your history, your knowledge, and more. Your cover letter gives you an opportunity to show an employer why you are a good candidate for a position and why they should hire you.

But many people feel compelled to include more information than they need to. Your cover letter should be short, to-the-point, and focused on how you can help a company achieve its goals. You don’t need to include every detail about your employment history. Keeping your cover letters short will make it easy if you apply for multiple positions and need to write many different letters.

Your cover letter should be formatted correctly and should be free of any spelling or grammar errors , as it will also implicitly showcase your writing and communication skills. If your cover letter includes obvious grammatical errors, an employer may question how much attention you pay to detail—a critical component of most jobs in tech.

Here are a few things you should avoid doing in a cover letter:

• Making assertions which are not true. Employers will check the facts of a cover letter if they proceed with the interview process. Make sure your cover letter is truthful and accurately represents your skills. There are many people who have exaggerated their skills in a cover letter but were unable to meet the requirements when it came time for the interview.
• Information not related to the job. Don’t include anything which is not directly related to the position for which you are applying. You only have a few hundred words to use when writing your cover letter—use them all effectively.
• What you want. Don’t mention what you want to get out of the company. You should be pitching how you can help the company, not how they can help you.
• Expressing too much interest in the job. Companies want to know you are interested in them. But talking too much about how you like the company may cause you to lose leverage when it comes time to negotiate a salary. You are pitching yourself and your abilities, not how much you like a company. Tell the company why you’re applying, but don’t go into too much depth about how you like X, Y, and Z about them.
• Discussing the skills you don’t have. If a company posts a position looking for writing experience, don’t say something like, “Although I have a short track record of writing experience… [insert other unrelated claims]…” Keep your cover letter focused on what you can do. You are not expected to meet every requirement listed in a job description.

Tips for Writing a Great Cover Letter

Here are a few tips on how you can write a wonderful cover letter:

1. Personalize, Personalize, Personalize.

The main thing you should remember about this guide is that your cover letter should be personalized. It should be tailored to one specific company and one position . It’s easy to tell if a cover letter has been reused multiple times—they include generic statements, and the author doesn’t talk about why they want to work for a specific company. 

If you want to save time, you should consider making a template cover letter. You can then make a few changes for each company before you send the cover letter out. For example, you can keep your close and some of your main body the same; the main thing you would change is why you want to work for each company. This saves time while still allowing you to maintain a professional tone.

2. Include Some Statistics

Hiring managers like to see stats. Numbers show that you’ve had a quantifiable impact on an organization you’ve worked for in the past. For example, if you’re a front end developer, you could talk about how you improved the render speed of pages. Similarly, if you’re a DevOps developer, you could talk about how many servers you maintained in a cluster. Statistics are not necessary, but they do help illustrate how much of an impact you have made in the past.

3. Show Personality

Your cover letter should be yours . The resume you wrote will include lists of facts about you and your history. But your cover letter should be more free-flowing and showcase your human side to hiring managers.

Spend time researching the company’s culture, and try to adopt a similar tone in your cover letter. And, before you send it, read your cover letter aloud and remove anything which doesn’t sound like how you would speak.

4. Keep It Short and Simple

Of course, there are always exceptions to this rule. But your cover letter should be as short as possible . In one survey, more than two-thirds of employers said they prefer a cover letter that is half a page or, “the shorter the better”. The more wordy your writing is, the more difficult it will be for the hiring manager to take away the key points.

5. Review and Edit

As we mentioned earlier, you should run a spell check of your cover letter before you submit it. But don’t mistake a spell check for editing . Spend some time after you’ve written your cover letter to read it over and evaluate whether any changes need to be made. After a few reviews, you’ll most likely notice a few things you want to change or improve.

You can also reach out to a friend or family member and ask them to review your cover letter and make any suggestions for how you can improve the letter. Consider asking them, “Does this letter accurately showcase my skills?” and “Does this letter get you excited about me?” to make sure you have covered all your bases.

If you need some additional assistance, you can use tools such as Hemingway to help improve the tone of your work. Hemingway will highlight sentences that are too wordy and difficult to read, use passive voice, or use complex vocabulary when a simpler term would suffice.

6. Highlight Your Technical Skills

If you’re applying for a software development position, you should make sure you highlight your technical skills explicitly. Prospective employers will look at a cover letter for only a few seconds, or they may even have it parsed through an Automated Tracking System. Thus, you should spend time talking about the specific technical skills you’ve acquired so a recruiter can easily find out whether you have the skills you need to be a good fit for the job.

Mention any specific technologies you know and one major goal you met using that technology. For example, you could say, “At my previous job, I used Ruby on Rails and GraphQL to move from a REST-based architecture to GraphQL, which we found to be more efficient based on our business needs.” 

In this example, the candidate has spoken about how they know Ruby on Rails (a programming language), GraphQL (a data architecture tool), and how they have a good knowledge of REST (an API structure). If an employer is hiring someone who has these skills, this statement will really make the candidate stand out ahead of everyone else. 

7. Use Action Words

When you’re writing a cover letter, you should avoid using “buzzwords” or talking about specific skills that are not fully relevant to the job. Instead, you should use action words that showcase your involvement with particular projects. If you are a software developer, you may feel tempted to use words like “coded” or “developed” a few times in your cover letter because you have created a lot of applications. But you should try to introduce some variety into your cover letter.

Here are a few examples of action words you can use in your cover letter:

• “I was a key collaborator on a tight-knit team…”
• “Helped our team meet the project goal…”
• “Created a new system to…”
• “I managed a team of…”
• “I helped create a new process…”

You should also try to include results-oriented words in your cover letter. These words help show that you have experience in yielding good outputs from your work and will show the extent of your responsibilities in your past experience.

A few words you may want to consider using include: redesigned, updated, implemented, produced, increased, streamlined, reduced .

Hopefully you now understand that writing a good cover letter is not too difficult and that cover letters are a great way for you to showcase your skills to employers. If you follow these guidelines on how to write a cover letter, you’ll be more likely to land a technical interview for your dream job.

In brief, here are our main rules on how to write a good cover letter:

• Research the company, their culture, and read the job description thoroughly
• Introduce yourself by talking about why you want to work for the company
• Show the company how your past experience will help you be an effective contributor
• End with a call to action and a professional close
• Review your cover letter to make sure you do not include anything unnecessary
• Do a final review of your cover letter and send it to some friends to get feedback

About us: Career Karma is a platform designed to help job seekers find, research, and connect with job training programs to advance their careers. Learn about the CK publication .

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How to Start a Cover Letter To Keep Recruiters Reading

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Writing a good cover letter starts with the first word, so you need to know how to start a cover letter right.

Starting a cover letter on the right note is crucial to grab the recruiter’s attention. Whether you’re struggling with a blank document or have a solid foundation, a cover letter needs a punchy opening to make an impact on the hiring team. Simply using a cover letter increases your chances of getting an interview by 1.9 times .

What are the key ingredients to starting the perfect cover letter?

Here’s what we’ll cover in this article:

• What to include in your cover letter header.
• How to start a cover letter greeting.
• How to write an impressive cover letter opening paragraph.
• How to start a cover letter off strong.
• Examples of how to start a cover letter.

Each puzzle piece of your cover letter opener creates a detailed picture of who you are as a candidate. It proves to the recruiter that you’re worth contacting for a job interview . Make a standout first impression with your cover letter by including:

• A header with your contact information.
• A personalized greeting.
• A powerful opening statement.

Create your cover letter with AI to customize it for the job description. Optimize your cover letter and resume with Jobscan to get more interviews.

What to include in a cover letter header

The top of your cover letter should include a header with your critical contact information, like:

• Your name and professional title.
• Your phone number.
• Your email address.
• Your LinkedIn profile link.

You can also include other relevant links. These could be to your portfolio website, GitHub, Medium profile, or other industry-specific resources. They will help the recruiter understand your skills.

Include the date, the recipient, the company name, and the address or location of the organization. (This will depend on whether it’s an in-person, hybrid, or remote environment.)

Below is an example of a cover letter including personal information in the header with the date and company information below. This example was created with the Jobscan Cover Letter Generator .

Use our Cover Letter Generator to save yourself time writing your cover letter. The header section will auto-populate based on your resume, so all the details match perfectly.

How to write a cover letter greeting

If you usually start your cover letters with “Dear Sir/Madam” or “To whom it may concern,” it’s time to reinvent your greetings. Not only is this a boring way to start a cover letter, it can come across as lazy.

With a little investigation, it’s easier than ever to find the names of the recruiters or hiring teams. By taking a little time, you can personalize your greeting to boost your chances of a recruiter reading your cover letter from start to finish.

Beat out the 84% of job seekers who don’t find the hiring manager’s name to personalize their applications and go the extra mile.

How can you find the right person to address in your cover letter?

Turn to LinkedIn or the organization’s website.

On LinkedIn, you can either search for the company’s recruiter or talent acquisition team members. Or you can go to the “People” tab of their LinkedIn page to explore the current employees.

Suppose you’re looking for a job at PCL Construction and want to find the name of the recruiter who will likely be reading your cover letter. You can go to the search bar and find the recruiter managing that department by city.

With just a quick search, you’ll find the hiring team members in charge of the role you’re applying for!

You can also go directly to a company’s website and look for the “Team” or “About Us” page for information.

Targeting a greeting to a specific person is easier to do in smaller organizations. If you’re applying for a role at a large company, you can still write an engaging but more general greeting on your cover letter, such as:

• Dear [Department] Hiring Manager,
• Dear [Department] Team,
• Dear [Director of or Head of] Department,
• Dear [Company Name] Hiring Manager,

How to write a powerful cover letter opening paragraph

Recruiters spend just seven seconds scanning a candidate’s application , so it’s critical to capture their attention in the first line.

Be concise in your cover letter and choose your words with the desired impact in mind. Avoid falling into the old traps of opening your cover letter by stating what role you’re applying for and how you found it. Remember, you have a precious few seconds to illustrate how you can help the organization fulfill its needs, so make every sentence count.

Read the examples below and ask which one will have a greater impact on employers.

“I am thrilled to apply for the Research Analyst position at YouGov, where my experience in leading market research projects that boosted client engagement by 25% and my expertise in data interpretation have consistently delivered actionable insights and strategic recommendations. Using my skills in analyzing primary research data, I’m looking forward to helping your organization make data-backed decisions to drive growth and profitability in your projects.”

“I am excited to apply for the Research Analyst position at YouGov, an esteemed global online research company well-known for its accurate data and market insights. With my background in managing market research projects, interpreting data, and delivering actionable recommendations, I believe I can contribute significantly to your team.”

The point of your cover letter isn’t just to restate your skills from your resume . You need to prove the impact of your skills and how you’ll bring that impact to the organization.

It’s not about you, it’s about the company’s needs.

Tips for writing a strong cover letter opener

Now that you know what puzzle pieces you need to start a cover letter right, here are some tips to help wow the recruiter with its content.

1. Let your enthusiasm and passion shine through

Your resume illustrates your skills and qualifications , but your cover letter is the place to tell a story. Share what company qualities excite you, what draws you to the organization’s mission or values, and what direct experience you have with the company’s product or service.

Communicating your enthusiasm gives the recruiter an idea of how engaged and dedicated you’ll be to your performance.

With over five years of hands-on experience in property management, I am deeply passionate about creating exceptional living experiences for residents. Your industry-leading services and premium standards in property management systems make me excited about the opportunity to bring my dedication and expertise to your esteemed team.

2. Mention any mutual connections

If you have a professional connection in the company or were referred to a position, name-drop that connection at the top of your cover letter. A connection can help boost your chances of getting an interview, especially if that person can act as a reference.

Give your connection a heads-up if you discovered the opportunity on your own without a referral. That way, if they’re asked about you informally by the hiring team, they’ll know to expect questions.

If you want to give your cover letter a boost with a connection, you can reach out to someone in the company before you apply. Be genuine and try to connect with someone on the team you would be working with. Ask an authentic question or reach out to discuss their experience in the company. Tell them you want to apply for an opening. But don’t try to reach out to anyone just to get a name to plug in your cover letter. It can come across as disingenuous.

My interest in the Health Systems Analyst role was significantly piqued after speaking with Jane Doe, an eHealth Policy Analyst at your organization. Jane highlighted the cutting-edge technology initiatives and collaborative atmosphere within your IT department, which align perfectly with my 7 years of experience in healthcare IT, focusing on electronic health records (EHR) systems and data security.

3. Incorporate your company research

Writing a compelling cover letter requires that you do some research to show the recruiter that you’re aligned with the company’s values, mission, and culture. You need to express to the recruiter why you want to work at their specific organization .

Keep an eye on industry news and learn about the company’s latest projects. By incorporating details about what the organization is currently achieving, you position yourself as a better interview candidate over other applicants.

Your recognition as an industry leader, demonstrated by winning the Best Employer Award for three consecutive years and your successful launch of the community outreach initiative, highlights [Company Name]’s dedication to both employee well-being and social responsibility. I have a track record of increasing employee satisfaction by 20% through strategic wellness programs and look forward to contributing to your continued success.

4. Highlight your most impressive achievement

A well-written resume illustrates your achievements , but your cover letter is the best vehicle to add context and tell a compelling story to show off your impact. You can directly tie it into the role you’re applying for and help the recruiter forge connections between what you have accomplished in the past to what you can achieve for the future—particularly for their company.

In my previous role as a project manager at Apex Management Co, I spearheaded a comprehensive cost-reduction initiative that saved $500,000 annually by optimizing supply chain operations and renegotiating vendor contracts. This accomplishment directly relates to the efficiency and budget management skills required for the Operations Manager position at your organization, where I am eager to contribute to your mission of streamlining processes and enhancing operational efficiency.

5. Clearly state your unique value

In a sea of applicants, it can feel difficult to set yourself apart. But the truth is, no one has the same combination of experience or skills you do. The key to standing out is learning how to frame your unique value to solve a company’s problems. Expand on the key skills listed in the job description and draw on your research of the organization to explicitly spell out how you’ll benefit the team.

With a unique blend of creative and technical skills, I designed a user interface for the HealthCo App that increased user engagement by 40% through user-centered design principles and rigorous usability testing. I am looking forward to bringing this expertise to your organization as a UX Designer, addressing your need for more engaging and intuitive user experiences, particularly as you expand your digital offerings.

6. Keep your cover letter short

Remember that you want the recruiter to read your cover letter from start to finish, so make sure every sentence is meaningful and cut out the fluff. There should be plenty of white space to break up the text and not overwhelm the reader.

Reference our cover letter examples for inspiration on crafting the perfect cover letter.

Let AI write your cover letter for you

Jobscan’s premium Power Edit includes a cover letter generator that harnesses the power of AI to write a customized cover letter based on your tailored resume and the job description. With one click, you’ll generate a cover letter that follows best practices.

You can use it as a framework to defeat blank page syndrome and include anecdotes, details about your mutual connections, and bits of information from your research to impress the hiring team. You can make any alterations in Power Edit and download the PDF when it’s done and ready to be attached to your tailored resume.

Key takeaways

Your cover letter could be the key to landing the interview. By following these essential tips on how to start a cover letter, you’ll capture the attention of the hiring team from the first sentence.

Remember these cover letter rules as you start your writing.

• Make a clear opening statement that shows passion, knowledge, and your unique value.
• Keep your cover letter short—stick to a few concise paragraphs to make it readable.
• Be specific and clear about what you’ll bring to the role.
• Stay away from humor—the tone can be difficult to read.
• Avoid reusing the same cover letter and write a custom cover letter for each job.
• Don’t overinflate your accomplishments or lie about connections that don’t exist.

When including your contact information on a cover letter or resume, make sure to provide the following details: Full Name: Your first and last name. Phone Number: A number where you can be easily reached. Make sure your voicemail is professional. Email Address: Use a professional email address, preferably one that includes your name. Mailing Address: Include your current street address, city, state, and zip code. LinkedIn Profile: If you have a LinkedIn profile that is up-to-date and professional, include the URL. Professional Website or Portfolio: If applicable, include a link to your personal website or online portfolio showcasing your work. This ensures potential employers have multiple ways to reach you and can view your professional online presence.

A good opening sentence for a cover letter can grab the reader’s attention and introduce your purpose for writing. Here are a few examples: For a job application: “I am excited to apply for the [Job Title] position at [Company Name], as advertised on [where you found the job posting]. With my background in [your field or relevant experience ], I am eager to bring my skills and passion to your team.” For a career change: “With a strong foundation in [current field], I am thrilled to apply for the [Job Title] role at [Company Name] to leverage my skills in [new field].” For a specific achievement: “Having recently led a successful [project or achievement], I am enthusiastic about applying for the [Job Title] position at [Company Name] to bring my expertise in [specific skill or area] to your innovative team.” For expressing enthusiasm: “I have long admired [Company Name]’s commitment to [specific value or mission], and I am excited to apply for the [Job Title] position to contribute to your impactful work with my experience in [relevant experience or field].” For a networking referral: “After speaking with [Referrer’s Name], I am inspired to apply for the [Job Title] position at [Company Name] where I can utilize my skills in [specific skill or area] to further your goals.” These starters aim to make a strong first impression by highlighting your enthusiasm, relevant skills, and connection to the company.

Your cover letter opening should contain the following key elements: Your Enthusiasm for the Position: Show genuine excitement and interest in the role you are applying for. This sets a positive tone and captures the reader’s attention. Specific Mention of the Job Title and Company Name: Clearly state the position you are applying for and the name of the company. This ensures the reader knows exactly what role you are interested in. Brief Introduction of Yourself: Include a concise introduction that highlights who you are and what you bring to the table. This can include your current role, relevant experience, or a key achievement. Connection to the Company: Mention something specific about the company that resonates with you, such as their mission, values, recent achievements, or reputation in the industry. This demonstrates that you have researched the company and are genuinely interested in working there. A Hook or Key Strength: Highlight a key skill or accomplishment that makes you a strong candidate for the position. This can be a significant achievement, a unique skill set, or relevant experience that sets you apart from other applicants. Here is an example that incorporates all these elements: “I am excited to apply for the Marketing Manager position at XYZ Company, where I can combine my passion for innovative marketing strategies with my skills in digital advertising. With over five years of experience in driving successful campaigns that increased brand awareness and sales, I am eager to bring my expertise to your dynamic team. I have long admired XYZ Company’s commitment to sustainability and innovative product development, and I am thrilled at the opportunity to contribute to your impactful work. My recent achievement in boosting social media engagement by 40% through targeted campaigns is a testament to my ability to drive results and my dedication to excellence.”

To start a cover letter greeting effectively, follow these guidelines: Address the Hiring Manager by Name: Whenever possible, find out the name of the hiring manager or the person responsible for hiring. Addressing the letter to a specific person shows that you have done your research and adds a personal touch. Use a Professional Salutation: Use a formal greeting such as “Dear” followed by the person’s title (Mr., Ms., Dr., etc.) and last name. Avoid using first names or informal greetings. When You Don’t Know the Name: If you cannot find the hiring manager’s name, use a general but professional greeting such as “ Dear Hiring Manager ” or “Dear [Department] Team.” Avoid Outdated Phrases: Refrain from using outdated or overly formal phrases like “To Whom It May Concern.” A modern, professional greeting is more effective. Examples: When you know the hiring manager’s name: “Dear Ms. Smith,” When you know the hiring manager’s title and department: “Dear Marketing Team Lead,” When you don’t know the hiring manager’s name: “Dear Hiring Manager,” When applying to a specific department: “Dear Marketing Team,” Starting your cover letter with a proper greeting sets a professional tone and demonstrates your attention to detail.

Kelsey is a Content Writer with a background in content creation, bouncing between industries to educate readers everywhere.

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McKinsey Cover Letter: Tips & Examples

Write a standout McKinsey cover letter with these expert tips and examples. Learn how to showcase your skills and impress recruiters.

Posted August 9, 2024

Table of Contents

Are you dreaming of landing a coveted position at McKinsey & Company? Your McKinsey cover letter could be the key to unlock that door. This one-page document is your chance to make a lasting impression and showcase why you're the perfect fit for this prestigious consulting firm . But how do you craft a cover letter that stands out in a sea of talented applicants?

In this article, we'll walk you through the ins and outs of writing a compelling McKinsey cover letter. You'll learn about the firm's expectations, common mistakes to avoid, and tips to tailor your content for maximum impact. We'll also provide a practical format and a real-world example to help you create a consulting cover letter that catches the eye of McKinsey recruiters. So, let's dive in, start cranking that cover letter up, and boost your chances of securing that dream consulting role!

How to Craft a Compelling McKinsey Cover Letter

Crafting a compelling McKinsey cover letter can significantly boost your chances of landing an interview. While not always required, a well-written cover letter can help you stand out and make it easier for recruiters to get to know you better. Let's explore the key elements that make a McKinsey cover letter truly impactful.

Make a Perfect Opening

Your opening paragraph is crucial, as it's often the only part recruiters read thoroughly. To make a strong first impression:

• Start with a powerful statement summarizing your expertise and years of experience.
• Follow up with a sentence explaining why you're an excellent fit for the specific role.
• Use the correct job title, as consulting firms often have different titles for similar positions.

Remember, in these types of cover letters, your goal is to grab attention and introduce yourself memorably. A clear, concise, and attention-grabbing opening can make the difference between landing an interview and getting rejected, especially for borderline candidates.

Showcase Your Achievements/Results

In the body paragraphs, highlight your qualities and experiences that align with McKinsey's values:

• Personal impact
• Entrepreneurial drive
• Leadership skills
• Problem-solving skills
• Business skills

To make your McKinsey cover letter more skimmable, start each body paragraph with a bolded sentence summarizing its content. When describing your achievements:

• Quantify your accomplishments using numbers and percentages. For example, instead of saying you improved sales, mention that you increased sales by 20% over six months.
• Focus on stories that demonstrate problem-solving, leadership, entrepreneurial drive, and personal impact.

Demonstrate a Cultural Fit

To show you're a good fit for McKinsey's culture :

• Reflect your knowledge of the company and what distinguishes it from its peers. This demonstrates genuine interest, which is crucial as recruiting is expensive.
• Emphasize qualities and values that align with those of McKinsey. Narrating a story about these qualities can be even more effective than simply listing them.
• Recent news highlighting McKinsey's commitment to its values
• A recent market or client insight reinforcing the relevance of McKinsey's vision

By following these guidelines, you'll craft a compelling McKinsey cover letter that showcases your unique background and increases your chances of moving past the initial screening stage.

Key Qualities to Highlight

To make a strong impression, focus on demonstrating these essential qualities:

• Problem-solving abilities : Showcase your analytical skills and ability to tackle complex issues.
• Leadership potential: Highlight experiences where you've led teams or projects successfully.
• Entrepreneurial spirit: Demonstrate your initiative and ability to drive change.
• Communication skills: Emphasize your ability to convey ideas clearly and persuasively.
• Alignment with McKinsey's values: Research the firm's core values and reflect on how they match your own.

Remember, McKinsey values diversity in experience and background. They recognize that these skills can be acquired in various ways, so don't hesitate to draw from different aspects of your life to illustrate these qualities.

Learn McKinsey's Expectations

When you're applying to McKinsey, it's crucial to understand what they're seeking in candidates. The firm holds four key company values: personal impact, entrepreneurial drive, inclusive leadership, and problem-solving skills. These traits are very important to McKinsey's culture and success, so you'll want to highlight them during your application process and interviews.

To prepare for the interview process, practice case studies, familiarize yourself with McKinsey's values, and prepare stories that demonstrate how you embody these qualities. This approach will help you present yourself as a well-rounded candidate who aligns with McKinsey's expectations and culture.

Read : A Comprehensive Guide to MBB: McKinsey & Co., Boston Consulting Group, and Bain & Co.

Common Cover Letter Mistakes To Avoid

When drafting your McKinsey cover letter, it's crucial to avoid common pitfalls that could hurt your chances of landing an interview. Here are five mistakes you should steer clear of:

1. Lengthy Cover Letter

Lengthy cover letters can be a major turn-off for recruiters who sift through hundreds or thousands of applications daily. Aim for conciseness and clarity, ensuring every sentence adds value. Your McKinsey cover letter should be no longer than one page, with a font size no smaller than 11 and 1-inch margins all around.

2. Wrong Format

Poor formatting can distract from your key points and make your cover letter difficult to read. Use a clean, professional layout with consistent fonts, spacing, and margins. Break up text into short paragraphs or bullet points to enhance readability. Stick to the McKinsey cover letter format: one page, left-aligned, with 1.15 line spacing and an empty line between sections and paragraphs.

3. Generic Cover Letter

Avoid using vague phrases or generic statements that could apply to any consulting firm. Tailor your cover letter to McKinsey by referencing specific aspects of the firm that appeal to you. Don't copy and paste from other applications or use templates without serious customization. Show that you've done your research and are genuinely excited about the opportunity to join McKinsey.

4. Not Including Quantifiable Results

Quantifying your achievements helps to illustrate the impact you've made in your work experiences and extracurricular activities. Use numbers and percentages to showcase your successes. For example, instead of saying you improved sales, mention that you increased sales by 20% over six months. Quantifiable results provide concrete evidence of your abilities and make your accomplishments more compelling to the reader.

5. Lack of Proofreading

Typos and grammatical errors can significantly hurt your credibility. Proofread your cover letter multiple times and consider asking someone else to review it as well. A cover letter free of errors demonstrates your attention to detail and your commitment to presenting yourself professionally. Remember, people have been rejected for simple mistakes like closing a McKinsey cover letter with "and this is why I want to work at Bain".

Tailor Your Content for Maximum Impact

To make your McKinsey cover letter stand out, you need to tailor your content strategically. This involves highlighting your achievements, addressing potential concerns, and emphasizing relevant skills . Let's explore how to do this effectively.

Quantifying Your Accomplishments

When describing your achievements, use specific numbers and percentages to demonstrate your impact. For example, instead of simply stating that you improved sales, mention that you "increased sales by 20% over four months". This approach clearly shows the results of your actions and provides concrete evidence of your abilities.

To further illustrate your accomplishments:

• Use action verbs to describe your contributions.
• Focus on outcomes rather than just responsibilities.
• Provide context to help the reader understand the significance of your achievements.

For instance, you could say: "Improved university enrollments by 7% by leading a team of 6 to analyze feedback and questions from previous events and running workshops specifically targeted to address them".

Addressing Potential Red Flags

Your McKinsey cover letter is an opportunity to address any potential concerns that may arise from your resume. Some common issues you might need to explain include:

• Gaps in your work history
• Career changes
• Short job tenures
• Overqualification or under qualification

When addressing these issues, be honest and provide context. For example, if you have a gap in your work history due to health issues or family responsibilities, briefly explain the situation and highlight any relevant skills or experiences you gained during that time.

Emphasizing Relevant Skills

McKinsey values specific qualities in candidates, including problem-solving abilities, leadership potential, and strong interpersonal skills. To demonstrate these skills:

• Highlight experiences that showcase your analytical and problem-solving capabilities.
• Provide examples of your leadership and teamwork skills.
• Emphasize your proficiency in Excel analysis and PowerPoint presentations.

Remember to tailor your skills to the specific requirements of the consulting role. For instance, you could mention your ability to analyze large datasets, identify trends, and communicate findings effectively through graphical presentations.

By following these guidelines, you'll create a compelling McKinsey cover letter that showcases your unique value proposition and increases your chances of securing an interview with McKinsey.

5 Cover Letter Tips to Keep in Mind

• Quantify the value you can bring to the company: When crafting your McKinsey cover letter, focus on demonstrating your value through concrete examples. Use numbers and percentages to showcase your achievements. For instance, instead of simply stating you improved sales, mention that you "increased sales by 20% over six months". This approach provides tangible evidence of your abilities and makes your accomplishments more compelling to the reader, ultimately proving that you have what it takes to be a successful consultant.
• Always tailor your letter: Customizing your McKinsey cover letter is crucial. Research the firm's values, recent projects, and unique aspects of its culture. Mention specific McKinsey initiatives that align with your professional interests and goals. A good test is to replace all instances of "McKinsey" in your letter with a different consulting firm name. If it still makes sense, your letter likely needs more tailoring.
• Communicate your ideas as clearly and concisely: Keep your cover letter short and punchy to capture and retain the recruiter's attention. Aim for a one-page letter, focusing on the most relevant and impactful information. Use clear, direct language and avoid unnecessary jargon or overly complex sentences. This approach ensures your key points are communicated effectively and leave a strong impression.
• Emphasize why the job is right for you: In your cover letter, demonstrate certainty that this job is the right fit for you. Use phrases like "You have a high-demand position" or "This role is very much my style". This approach is about selling yourself to the employer, showing why they should interview you before anyone else.
• Follow McKinsey's cover letter format: Adhere to McKinsey's preferred format: Keep the length to one page, use the same font and style as your resume (e.g., Calibri, Times New Roman, Arial), align left, use 1.15 line spacing, and leave an empty line between sections and paragraphs. Maintain at least a 1-inch margin on every side. Remember, the McKinsey cover letter should be formal, avoiding informal language.

By incorporating these strategies, you can create a consulting cover letter that aligns with the company’s values, showcases your achievements, and leaves a strong impression during the hiring process.

McKinsey Cover Letter Format

When crafting your McKinsey cover letter, it's crucial to adhere to the firm's preferred format. This attention to detail demonstrates your professionalism and ability to follow instructions. Here's what you need to keep in mind:

• Length and Layout: Your McKinsey cover letter should be concise and impactful, limited to one page only. This constraint challenges you to synthesize your experiences and qualifications effectively, mirroring the skill of summarizing lengthy consulting engagements into brief reports.
• Font and Styling: Choose a standard, professional font such as Times New Roman, Arial, or Calibri. Ensure the font size is legible, typically size 10 or larger. This formatting choice reflects the clarity and professionalism expected in consulting work.
• File Format: Always save and submit your cover letter as a PDF file. This format preserves your layout and formatting across different devices and operating systems, ensuring that your document appears exactly as intended.
• Content Structure: While there's no one-size-fits-all approach, consider organizing your content around McKinsey's core values. Some candidates find success in using subheadings that align with these values, crafting a brief "story" for each to illustrate their fit with the company culture.

Remember, your cover letter is not just about conveying information—it's a demonstration of your ability to communicate clearly and concisely, a skill highly valued in consulting.

If you’re just starting out on formatting and writing your cover letter, you may feel a bit stressed out and worried about where to start. To help you ease into this process, we’ve put together a full guide to writing the perfect cover letter, complete with multiple cover letter format settings, a sample cover letter for multiple industries, and in-depth descriptions and advice for every inch of your letter. Fill out the form below to get it sent directly to your inbox!

[ General Cover Letter Guide Lead-Gen Resource]

McKinsey Cover Letter Examples

While our PDF guide on how to write a cover letter is a great start, we want to ensure your McKinsey application stands out, which is why we’ve provided some sample McKinsey cover letters below for you to review and get inspired by.

McKinsey Cover Letter Sample #1:

[Your Name]

[Your Address Line 1]

[Your Address Line 2]

[Your Phone Number]

[Your Email Address]

McKinsey & Company

Re: [Position Title] in [City] Office

Dear Hiring Manager,

I am writing to apply for the Associate position at McKinsey & Company in Silicon Valley. My unique skill set can help your clients tackle their toughest challenges. My Ph.D. at Stanford, focused on connecting strategy with inter-organizational relationships, has given me a deep understanding of key business trends like globalization, streamlining operations, and outsourcing non-core activities. I believe this specialized knowledge will be a valuable asset to McKinsey’s practice teams.

During my doctorate, I published four articles in the Academy of Management Annals focused on strategic planning and supply chain management, which would be a great fit for your strategic planning team. During a summer internship with Bain, I developed a creative solution for a client’s corporate travel expenses, streamlining their processes into a single online platform. This change led to over $1M in annual savings and cut 50 hours of work each week. McKinsey's clients expect measurable results, and I am eager to deliver similar value as an Associate.

In my most recent role as an intern at BCG, I spearheaded a project that analyzed customer behavior data to recommend strategies for reducing churn. The recommendations led to a 10% improvement in retention within three months. Additionally, as part of a consulting project, I led a team that developed a strategic plan to enhance operational efficiency, resulting in a 20% reduction in costs for our client. These experiences have honed my ability to dissect complex problems, develop actionable insights, and lead teams toward successful outcomes.

Becoming a McKinsey Associate would be a significant milestone for me. Throughout my academic and professional journey, I’ve honed strong analytical and problem-solving skills, along with the ability to collaborate effectively in teams — key qualities that McKinsey values. This role aligns perfectly with my data-driven approach and dedication to teamwork.

Thank you for considering my application. I am enthusiastic about the prospect of contributing to McKinsey’s legacy of excellence and look forward to the opportunity to discuss how my skills and experiences align with your needs.

Best regards,

McKinsey Cover Letter Sample #2:

I am a senior majoring in [Your Major] at [Your College], and I am excited to apply for the [Position Title] at the [City] office. With a strong background in [specific skill or experience], a passion for strategic thinking, and a track record of driving impactful results, I am confident in my ability to contribute effectively to McKinsey’s teams and clients.

My interest in McKinsey was solidified after attending the firm’s [event/workshop] and speaking with [Consultant’s Name] and [Consultant’s Name], who provided valuable insights into McKinsey’s approach to problem-solving and client engagement. What stands out to me is McKinsey’s emphasis on innovative thinking, collaborative culture, and commitment to driving transformative change. The opportunity to work on high-impact projects while learning from some of the brightest minds in the industry is what draws me to the firm.

During my internship at [Company Name], I worked on a project that involved analyzing market trends and developing recommendations for a product launch. My contributions helped the company achieve a 15% increase in market share within six months. In another role as a [Position] at [Organization Name], I led a team that streamlined operations, resulting in a 25% reduction in process time. These experiences have equipped me with the ability to approach complex challenges with a strategic mindset and deliver tangible results.

Working as a McKinsey Associate is a key goal for me. My academic background and work experience have been centered on building strong analytical and problem-solving skills, along with the ability to work effectively in teams—essential qualities for McKinsey. This role aligns perfectly with my data-driven approach and commitment to teamwork.

I am enthusiastic about the opportunity to join McKinsey and contribute to its mission of driving impact for clients. Thank you for considering my application. I look forward to the possibility of discussing how my background, skills, and experiences align with McKinsey’s needs.

Sending in a strong McKinsey cover letter can be one of the most influential moves in your quest to land your dream consulting role. By focusing on key elements like a strong opening, showcasing your achievements, and demonstrating cultural fit, you’ll be able to make a lasting impression on recruiters. Remember to keep your letter concise, tailored specifically to McKinsey , and free of common mistakes. This approach will help you stand out in a competitive applicant pool.

Ultimately, your cover letter is a chance to show off your unique value and align yourself with McKinsey's expectations. By highlighting your problem-solving skills, leadership potential, and entrepreneurial spirit, you'll paint a picture of a candidate who's ready to thrive in the fast-paced world of consulting. With these tips and examples in mind, you're now equipped to create a cover letter that opens doors to exciting opportunities at McKinsey & Company.

How can I craft an effective cover letter for McKinsey?

• To create a compelling McKinsey cover letter, it's crucial to know your personal story well and identify the top three to five key points you want to highlight. Make sure to connect your narrative to your desire to pursue a career in consulting, specifically at McKinsey. Use quantitative and specific examples to substantiate your claims and demonstrate your suitability for the role.

How long should a McKinsey cover letter be?

• A McKinsey cover letter should be concise, ideally no longer than one page. Aim to keep it between 300 to 400 words, focusing on your most relevant experiences and qualifications.

Can I use the same cover letter for different McKinsey offices?

• It's best to tailor your cover letter for each office if you are applying to multiple locations. Highlight why you are interested in a particular office and any connections you have to the region.

Should I address my McKinsey cover letter to a specific person?

• Whenever possible, address your cover letter to a specific person, such as the hiring manager or the recruitment team. If you cannot find a name, "Dear Hiring Committee" or "Dear McKinsey Recruitment Team" is acceptable.

How can I make my McKinsey cover letter stand out?

• To make your McKinsey cover letter stand out, highlight specific achievements that demonstrate your problem-solving skills, leadership experience, and ability to work in a team. Tailor your examples to align with McKinsey's values and the consulting role.

Should I mention my GPA in my McKinsey cover letter?

• If your GPA is strong (generally above 3.5), it's appropriate to mention it in your cover letter. However, if it's lower, you might choose to focus more on your professional experience and achievements instead.

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• A Look at the Salary for an Associate at McKinsey

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Write a winning cover letter.

Room: Zoom  | Contact:  [email protected]  | Presented by: Learning and Organizational Development | Event Type: Workshops and Training |

Yes, cover letters are still important to include with your application and can make or break your chances of getting an interview. After all, they serve as the first example of your work and communication skills. This workshop will give you the tools to write a compelling cover letter that clearly articulates why you’re the right person for the job. We’ll discuss whom to address it to, how long it should be, and how it can be used to communicate your interest in and fit for the job.

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Home » Internship Tips » Tips & Tricks » How to Write Cover Letter for an Internship?

How to Write a Cover Letter for Internships [Examples & Template]

Cover letters and resumes are the introductory documents that help an employer form their first impressions about a future employee. Thus, it is very important to draft the perfect documents to find success, especially when applying for an internship. To help you through the drafting process we are going to walk you through the process to write a cover letter for an internship that not only grabs attention but leaves a lasting impression.

Table of Contents

How to Write a Cover Letter for an Internship?

Want to write the best cover letter for an internship role? Follow the steps below and learn how to write a cover letter. 

• Mention Your Details: At the top left corner of the internship cover letter, write your full name, address, email ID, and phone number.
• Add Date: Next, add the date you are writing the letter. 
• Mention Receiver’s Details: Mention the receiver’s name followed by the company address. The receiver can be the manager or the HR professional responsible for recruitment. 
• Address the Recruiter: Write “Dear [name]” to address the recruiter before beginning the main content of the letter.
• Opening Statement: Write a brief statement that appeals to the recruiter and informs them of your intent to apply for the internship position. You can add one or two of your key achievements here but do not forget to mention which position you are applying for. 
• For example , you mention you have strong communication skills. Back the claim with a background story of how you gave a presentation on a technical topic and were able to communicate your idea easily to the audience due to your skills. 
• Closing Paragraph: Thank the recruiter and add a call to action, like requesting them to check your resume for more details or that you are available for an interview to discuss the internship opportunity further. 
• End With Formal Salutation: End your letter with “Warm Regards” or “Sincerely.”

Also Read: How to Write Cover Letter for a Job?

Cover Letter Template For Internship

Let us look at this internship letter template to understand how to write an internship application letter.

Also Read: Cover Letter Formats

Sample Cover Letter for Internship for Different Sectors

Here are some examples of letters for internships based on different sectors for your better understanding:

1. Sample Cover Letter for IT Internship

This sample cover letter for IT internship is for sectors like Web Development, Data Analyst, etc. 

2. Sample Cover Letter for Finance Internship

This cover letter format for an internship will guide you on how to create a cover letter for a job in the financial sector.

3. Sample Cover Letter for Marketing and Advertising Internship

This cover letter for an internship in marketing and advertising will help you showcase the skills that will enable you to contribute effectively in the corporate world, especially if you are seeking digital marketing internships .

4. Sample Cover Letter for Graphic Design Internship

This is the best cover letter for an internship in graphic design . It will help recruiters see your passion for design which will increase your chances of getting hired.

5. Sample Cover Letter for Human Resources (HR) Internship

This is the best way of writing a cover letter for an internship in Human Resources .

6. Sample Cover Letter for Law Internship

This format will highlight your relevant skills and experiences and make you a strong candidate for law internship opportunities .

Also Read: Cover Letter for Legal Interns .

Mistakes to Avoid while Drafting a Cover Letter

When writing cover letters it’s important to pay attention to minute details, here are some mistakes that you should avoid while writing your cover letter:

• Generic Templates- Craft a unique letter for each application, tailored to the specific internship and company.
• Ignoring Formatting- Use clear headings, bullet points, and a readable font. A well-formatted cover letter reflects your attention to detail.
• Overwhelming Length- Keep your cover letter concise and to the point. Aim for around 250-300 words.
• Neglecting Proofreading- Always proofread your cover letter before sending it out. Typos and grammatical errors can make a negative impression.
• Overusing Jargon- While it’s great to demonstrate your knowledge, avoid overloading your cover letter with industry jargon or technical terms. Explain complex concepts briefly and clearly to ensure your message is easily understood.

In this blog, we’ve covered some key points for writing a cover letter for an internship. By adding your own unique touch and showing your excitement for the role, you can set yourself apart from other applicants. So, take your time while writing a cover letter, and let your strengths shine on the page.

If you thought this blog was helpful, tell us in the comments section below. Also, check out these online interview tips before going for your next job interview.

Answer: To write a good cover letter for an internship, include keywords from the internship description, proofread to ensure content flow, highlight extracurriculars, format well, and customize each cover letter.

Answer: To write a letter asking for an internship, research the company to tailor your response accordingly. Write a meaningful subject line, add a greeting, and express your interest in the internship and the reason along with your skills and educational qualifications. 

Answer: Here is a sample for a basic cover letter: “My name is [your name], and I am writing to express my interest in the internship role [role title] at your company [company name]. I am excited to share that I believe I have the necessary skills and knowledge that make me the best candidate for the internship role. Kindly consider my application. Thank you for your time and consideration.”

Answer: Here is how you can write a cover letter for a legal internship, “Dear [recruiter’s name], As a recent law graduate, I am excited to hear about the internship role your company [name of the company] is offering. I have an additional certification course in corporate law and possess trial preparation skills. I am certain my skills and talent will be a great addition to your organization. Kindly consider my application in a positive light. I am excited to discuss this opportunity further with you. You can contact me at [email ID]. Thanks for your consideration.”

Answer: You should write a cover letter for an internship because it allows you to mention additional details you could not in the resume and provide background to some information like skills.

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Sandipta Banerjee has completed her Master's in English Literature and Language. She has been working in the field of editing and writing for the past five years. She started her writing journey at a very young age with her poems which have now evolved into a poetry blog. She was working as Editorial Head in a US-based publishing house before joining Internshala.

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Character Reference Letter: Example and Tips on How to Write Yours

The right introduction can open doors. If you ever felt like your resume doesn't properly portray your outstanding soft skills , let us introduce you to a character reference letter. While cover letters are the most popular additional document used in hiring processes, a good character letter can also be used to highlight your personal journey.

We will walk you through everything you need to know about writing a captivating character reference letter, including expert tips and an example to help you get started.

Looking for that perfect role? One of these open jobs on The Muse might just be the one »

What is a character reference letter?

A character reference letter is a document written to attest to a person's character, virtues, and abilities from a personal perspective—all attributes that potential employers value and want to know more about. When Jeremy Yamaguchi, CEO and Founder of Lawn Love, is hiring for his company, he says, “it helps to get a sense of what a candidate is like as a human being beyond their qualifications.”

In the job market, character reference letters offer valuable insight into a prospective employee's cultural fit. Companies that prioritize cultural alignment may request these letters to ensure the candidate shares their values.

“Especially for companies that really value teamwork and a great workplace environment, the character qualities of a candidate matter quite a bit,” Yamaguchi says. “Sometimes this can be the deciding factor between two equally skilled candidates.”

This article focused on its use for job applications , but a character reference letter can also be useful and even requested for academic applications, volunteer positions, and pet adoption processes.

While character letters are a smart way to get ahead in the hiring process for any type of position you may be applying for, they’re most common in industries requiring high trust and interpersonal interaction, such as education , healthcare , or social services .

What should a character reference letter say?

Character reference letters should carry information that can't be found on your resume. “It provides insight into a candidate's personality, values, and interpersonal skills , which are crucial but not always evident through resumes or interviews,” says Naomi Clarke, the head of HR at digital company Flingster. “It helps hiring managers understand the candidate's reliability, integrity, and compatibility with the company culture, providing a more holistic view of the individual.”

Impactful character reference letters are ones that tell a story. If you’re writing one, don't just spell out the person’s virtues—showcase them with examples, putting positive traits in a real-world context. “Always be honest and avoid generic statements; personalized anecdotes make the letter more compelling,” Clarke says.

Hiring managers want to know your journey, how you've grown, what your goals are, and how you act towards them. The letter should paint a vivid picture that shows why you're a great fit for the job you’re applying for.

The character statement is a mirror reflection of how you can perform in critical situations or have the emotional intelligence to deal with challenges. Though technical skills and experience are important, emotional intelligence can be the difference between average performance and exceptional adaptability, efficacy, and cooperation.

If you're new to the field, are applying for an internship , or have taken a long stretch away from working, character reference letters can also help hiring managers to understand who you are and what you can bring that your lack of experience might obscure.

Here's what an employer is likely looking for in a character statement:

• Conflict resolution: Cases where you have effectively solved conflicts showcase good interpersonal relations skills and empathy.
• Adaptability: Examples of how you adjusted to change or uncertainty demonstrate flexibility and resilience, both signals of high emotional intelligence.
• Positive influence: Situations where you positively have impacted others or promoted a supportive work atmosphere indicate leadership abilities as well as motivation qualities.
• Passionate endorsement: A passionate endorsement is often expected when the subject has played significant roles in a work environment and/or other people’s lives.

​​Who should write your character reference letter?

The impact of a character letter is directly related to the person who's writing it. Your character reference should be written by someone who:

• Has known you for at least a year
• Isn't related to you (no family members, please!)
• Knows you well and can speak of you in a positive light

Colleagues you consider more than just work acquaintances may be a good idea, as well as previous employers, mentors, or university professors. Depending on your industry, you might be able to ask a client or a customer with whom you have an especially good relationship.

How to write a character reference

When asking someone to craft a compelling character reference letter for you, provide them enough information about the types of roles you're applying for and give them the proper time to do it.

The letter itself should be fairly brief. To make their job easier, you can share these steps to hit all the necessary points:

• Introduction: Briefly explain who you are, how you know the candidate, and how long you’ve known them.
• Describe their character: Highlight the candidate’s positive traits with specific examples. Mention their reliability, honesty, teamwork, and other relevant qualities.
• Add real-life examples: Provide anecdotes or examples that illustrate these traits. For instance, you might recount a time when the candidate went above and beyond in a volunteer project.
• Give an endorsement: Conclude with a strong statement of support, expressing your confidence in the candidate’s ability to excel in the new role.
• Contact information: Offer your contact details for any follow-up questions.

“I zero in on how well the referee actually knows the candidate and any concrete examples they provide of virtues like stellar work ethic,” says Conor Hughes, an HR consultant. “An overall assessment of the candidate's strengths and fit for the role is also super insightful to get that full 360 view.”

Character letter example

Here’s an example of a character reference letter.

[Your Name]

[Your Address]

[City, State, ZIP Code]

[Email Address]

[Phone Number]

[Employer’s Name]

[Company’s Name]

[Company’s Address]

Dear [Employer’s Name],

I am writing to recommend [Candidate's Name] for the position of [Job Title] at [Company’s Name]. I have known [Candidate's Name] for [number] years in my capacity as [Your Relationship to the Candidate], and I can confidently attest to their excellent character and work ethic.

[Candidate's Name] is one of the most reliable and dedicated individuals I have had the pleasure of knowing. For example, [provide a specific anecdote that highlights the candidate’s positive traits]. This example is just one of many instances that demonstrate their [specific traits such as reliability, honesty, and teamwork].

In addition to their strong personal qualities, [Candidate's Name] has consistently shown [specific skills or qualifications relevant to the job]. I am confident that they would be a valuable asset to your team and contribute significantly to [Company’s Name].

Please feel free to contact me at [your email] or [your phone number] if you have any further questions.

Writing a character reference letter might seem intimidating at first, but with the right approach, it can be a rewarding way to support someone in their career journey. It should focus on the candidate’s best qualities, provide specific examples, and express genuine belief in their abilities.