COMMENTS

  1. Google and Project Maven (A): Big Tech, Government and the AI Arms Race

    Drones, robots and AI were increasingly deployed in intelligence gathering and combat operations in what was considered a 21stcentury "arms race.". While Google described its role as "non-offensive," the memo argued that involvement in Project Maven might hurt its reputation and ability to attract talent at a time when public trust in ...

  2. Google and Project Maven (A): Big Tech, Government and the AI Arms Race

    In April 2018, after it became known that Google was collaborating with the US Department of Defense on Project Maven, over 3,000 employees signed an internal memo asking CEO Sundar Pichai to (a) cancel the project immediately, and (b) enforce a policy stating that the company would never build warfare technology. Project Maven had been launched in early 2017 as part of the DoD's efforts to ...

  3. The Department of Defense is issuing AI ethics guidelines for tech

    Project Maven still exists, and other tech companies, including Amazon and Microsoft, have since taken Google's place. Yet the US Department of Defense knows it has a trust problem.

  4. PDF CaseStudy Google ProjectMaven Final

    Google entered into a contract with the US Department of Defense's (DoD) Project Maven, a project using computer learning to increase the ability of weapon systems to detect objects.7Leadership anticipated pushback, emailing "This is red meat to the media to find all ways to damage Google,"5 and tried to keep a lid on the new project.6

  5. 3 Years After the Maven Uproar, Google Cozies to the Pentagon

    In 2018, thousands of Google employees protested a Pentagon contract dubbed Project Maven that used the company's artificial intelligence technology to analyze drone surveillance footage. Google ...

  6. How workers forced Google to drop its controversial 'Project Maven'

    Project Maven may be the #MeToo moment for tech employees hoping to hold their companies accountable for how they are shaping the world. In their letter to Google chief executive Sundar Pichai ...

  7. Case Study Solution of Google and Project Maven (A): Big Tech

    The first step to solve HBR Google and Project Maven (A): Big Tech, Government and the AI Arms Race case study solution is to identify the problem present in the case. The problem statement of the case is provided in the beginning of the case where the protagonist is contemplating various options in the face of numerous challenges that Maven Ai ...

  8. Google and Project Maven (B): An Eventful Week in June

    Project Maven had been launched in early 2017 as part of the DoD's efforts to integrate AI and machine learning into its defense strategies. Drones, robots and AI were increasingly deployed in intelligence gathering and combat operations in what was considered a 21st century "arms race.". While Google described its role as "non ...

  9. Google and Project Maven (A): Big Tech, Government and the AI Arms Race

    Project Maven had been launched in early 2017 as part of the DoD's efforts to integrate AI and machine learning into its defense strategies. Drones, robots and AI were increasingly deployed in intelligence gathering and combat operations in what was considered a 21st century "arms race." While Google described its role as "non-offensive," the ...

  10. Google and Project Maven (B): An Eventful Week in June Change

    Step 1 - Establish a sense of urgency. What are areas that require urgent change management efforts in the " Google and Project Maven (B): An Eventful Week in June " case study. Some of the areas that require urgent changes are - organizing sales force to meet competitive realities, building new organizational structure to enter new ...

  11. How a Pentagon Contract Became an Identity Crisis for Google

    Yet last September, when nervous company officials discussed how to speak publicly about Google's first major A.I. contract with the Pentagon, Dr. Li strongly advised shunning those two potent ...

  12. Google and Project Maven (A): Big Tech, Government ...

    Project Maven had been launched in early 2017 as part of the DoD's efforts to integrate AI and machine learning into its defense strategies. Drones, robots and AI were increasingly deployed in intelligence gathering and combat operations in what was considered a 21st Century 'arms race.'. While Google described its role as 'non-offensive,' the ...

  13. Why Project Maven is a 'moral hazard' for Google

    Current and former military officials criticized tech-giant Google for "creating a moral hazard," by dropping out from a top military program called Project Maven, and called on the company to rethink its decision. Project Maven uses machine learning to recognize objects from moving or still imagery, according to the Defense Department, and ...

  14. Case study: Google Workers & Project Maven

    Case study: Google Workers & Project Maven# Tech workers have historically had low levels of unionisation for a variety of different reasons, including comparatively high pay and status, roles that are often short-term, and a concentration in countries where union levels are low overall (for example, the US).

  15. Big Data at War: Special Operations Forces, Project Maven, and Twenty

    Project Maven and the AI-enabled mission command initiative is only the beginning. In partnership with DoD's Joint Artificial Intelligence Center, USSOCOM ran a study to apply predictive maintenance algorithms to select aircraft systems of the Army's 160th Special Operations Aviation Regiment.

  16. Google and Project Maven (B): An Eventful Week in June

    In April 2018, after it became known that Google was collaborating with the US Department of Defense on Project Maven, over 3,000 employees signed an internal memo asking CEO Sundar Pichai to (a) cancel the project immediately, and (b) enforce a policy stating that the company would never build warfare technology. Project Maven had been launched in early 2017 as part of the DoD's efforts to ...

  17. Understanding the Battle for AI in Warfare through the Practices of

    In the case of Project Maven, a US Department of Defense initiative seeking to leverage AI for automating drone footage analysis, employee protests eventually forced one of its contractors, Google, to end their involvement. ... Google, to end their involvement. Using Project Maven as a case study, this research therefore seeks to understand the ...

  18. Negotiating 'Evil': Google, Project Maven and the Corporate Form

    The exact status of the two mottos is open to debate — they can be. Morozov, "Don't Be Evil," 2. Oravec, "Mottos and Ethical Statements," 222. 'Don't be evil' was part of Google ...

  19. Opinion

    There is a plausible ethical case for working on Project Maven. Advertisement Project Dragonfly, the censored search engine Google reportedly offered to Chinese authorities, raises a different set ...

  20. PDF Understanding the Battle for AI in Warfare through the Practices of

    unique controversies have arisen over its development. In the case of Project Maven, a US Department of Defense initiative seeking to leverage AI for automating drone footage analysis, employee protests eventually forced one of its contractors, Google, to end their involvement. Using Project Maven as a case study, this research therefore seeks to

  21. Google, Project Maven Case Study

    Find additional content and downloadable activities on our website: riskinnovation.org

  22. Using Real-World Case Studies to Explore Risk Innovation

    We end each case study with some suggestions on how to navigate the risk landscape. Let's take a closer look, using our Google, Project Maven case study: Overview of what went wrong: In 2017 Google entered into a contract with the U.S. Department of Defense to make military drones more accurate using computer learning. Information about the ...

  23. Exploring Maven Market: Data Transformation and Exploratory ...

    Introduction: In the ever-evolving landscape of data analysis, practical projects offer a unique opportunity to put skills into action. The Maven Market case study stands as a testament to this ...