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Business Studies

Most of the exam papers are available in English and Afrikaans

No June Exams was written due to covid

“You need [webcam] setup. You could point the webcam away from you but still see the screen. That is what I would change for the next session.”

Clarity of instruction

Instructors commented on the need for clear and concise teaching instructions when leading the break-out group practicals; they could not rely on tactile feedback and non-verbal communication, which would have occurred during a face-to-face session.

“I felt that I had to make sure that my instructions were a lot clearer because there wasn’t the ability to use tactile cues to assist the students.”

Two instructors suggested capping the instructor-to-student ratio (to four students) in each breakout room and to reconvene with the same instructor for each practice to build relationships with students and gain a better understanding of their learning needs in order to better support them. Instructors also reported a relationship between student motivation and student acquisition of skills.

“If you have the same group you build up a bit more rapport and [students] get to know you.”

“[Acquisition of skills] depended on how motivated each candidate was. Some were very motivated and got on with the activity and acquired the skills but some were maybe not motivated enough or maybe feeling frustrated that they were not getting it, and it was difficult for me to motivate them virtually.”

Accessibility and individualized learning

Students were able to attend and engage in the session remotely, even those who were not based in the UK. An important feature of online learning is that the view of the demonstration is the same for all students, which is not always possible in face-to-face teaching.

“Because we created videos for them to watch, and as they can ‘pin’ my video when I’m doing live demonstrations, the view is much more equitable for everyone.”

“It meant that fewer students were left out…we were able to have a global reach with many of the [students] taking the module outside of the UK.”

“[Students] were provided with equipment and resources to keep at home and so they have the opportunity for more hours of practice.”

Individualized learning describes an instructor’s ability to respond to an individual student’s learning needs. This was achieved with the use of the ‘pin video’ function on Zoom® to enlarge the view, and observe and instruct students one at a time. A student’s individual concerns and identified learning needs were more easily addressed in small group breakout practical sessions.

“Having breakout room facility [was comparable to face-to-face instruction] to help students on a more individual basis, and to help them acquire the skills.”

The UCL Ophthalmology Masters curriculum was transferred to predominantly online teaching in response to the COVID-19 outbreak. Lecture-based teaching was easily transferable for online delivery however, virtual teaching of clinical and surgical skills sessions required significant pedagogical consideration and planning. A recent editorial stressed the importance of in-person ophthalmic simulation training for the maintenance of surgical skills and competence [ 10 ]. Here we discuss the findings from our virtual ophthalmic surgical skills session and the purposeful steps taken to ensure successful online delivery to a diverse interprofessional student group. We note that these steps can also be utilized to teach generic surgical skills and are not exclusive to ophthalmic surgical skills training. General tips for course preparation and delivery are outlined in Table  2 .

Overall, students rated the session 8.85 (±1.19) out of a scale from 0 to 10 (10 being most satisfied). Student perceptions of their ability to interact with tutors, level of supervision, and view of demonstrations positively changed following the teaching session, as did their confidence in instrument handling, knot tying, and suturing. In addition, students could continue to practice the skills after their session, as they had the surgical kit with them at home.

95% of our students were ‘very satisfied’ or ‘satisfied’ with the Zoom® platform used to deliver the teaching session. Other medical educators have also successfully used this platform to deliver surgical skills teaching [ 11 ,  12 ]. For our session, the Zoom® platform was used to deliver presentations, play instructional videos, as well as watching students perform the skills via breakout rooms. However, any online platform with similar capabilities would suffice.

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  • List of Commerce Articles
  • Business Environment

What is Business Environment?

Meaning of business environment:.

The word ‘business environment’ indicates the aggregate total of all people, organisations and other forces that are outside the power of industry but that may affect its production. According to an anonymous writer- “Just like the universe, withhold from it the subset that describes the system and the rest is environment”. Therefore, the financial, cultural, governmental, technological and different forces which work outside an enterprise are part of its environment. The individual customers or facing enterprises as well as the management, customer groups, opponents, media, courts and other establishments working outside an enterprise comprise its environment.

Also Check:  Important Questions for Business Environment

Importance of Business Environment:

Just like us, business operations do not survive in confinement. Every enterprise is not an island to itself; it subsists, endures and develops within the circumstances of the part and forces of its situation. While an individual enterprise is able to do minute to change or manage these forces, it has no choice to reacting or modifying according to them. Good knowledge of the environment by business managers allows them not only to recognise and assess but also to respond to the forces outside to their enterprises. The significance of the business environment and its perception by managers can be understood if we contemplate the below-mentioned following points:

(A) It Helps in Identifying Opportunities and Making First Mover Advantage

  • The environment provides numerous opportunities, and it is necessary to identify the opportunities to improve the performance of a business.
  • Early identification gives an opportunity to an enterprise be the first to identify opportunity instead of losing them to competitors.  Example:  ‘Airtel’ identified the need for fast internet and took first-mover advantage by providing 4G speed to its users followed by Vodafone and Idea.
  • Asian paints lost market share to Nerolac because it failed to match its technology.

(B) It Helps the Firm Identify Threats and Early Warning Signals

  • The business environment helps in understanding the threats which are likely to happen in the future.
  • Environmental awareness can help managers identify various threats on time and serve as an early warning signal.  Example:  Patanjali products have become a warning signal to the rest of the FMCG
  • The sector to develop similar products. Similarly, if an Indian firm finds that a f oreign multinational is entering the Indian market with new substitutes; it needs to prepare accordingly.
  • Chinese mobile phones have become a threat for Indian mobile phone manufacturers.

(C) It Helps in Tapping Useful Resources

  • Business and industry avail the resources (inputs) from the environment  and convert them into usable products (outputs) and provide to society.
  • The environment provides various inputs (resources) the like finance, machines, raw materials, power and water, labour, etc.
  • The business enterprise provides outputs such as goods and services to the c ustomers, payment of taxes to the government, to investors and so on.

Example:  With the demand for the latest technology, manufacturers will tap the resources from the environment to manufacture LED TVs and Smart TVs rather than collecting resources for colour or Black & White TVs.

(D) It Helps in Coping With Rapid Changes

  • The business environment is changing very rapidly, and the industry is getting affected by changing market conditions.
  • Turbulent market environment, less brand loyalty, divisions of markets, changes in fashions, more demanding customers, and global competition are some examples of changing the business environment.

Example:  Jack Ma started Alibaba as he could see the potential of interest in E-Commerce.

(E) It Helps in Assisting in Planning and Policy Formulation

  • The business environment brings both threats and opportunities to a business.
  • Awareness of business environment helps in deciding future planning or decision making.

Example : Multiple entries of Chinese phones like VIVO, Gionee, OPPO, etc. have posed a threat to local players like Micromax, Karbonn, Lava etc. to think afresh how to deal with the situation.

(F) It Helps in Improving Performance

  • Environmental studies reveal that the success of any enterprise is closely bound with the changes in the environment.
  • The enterprises which monitor and adopt suitable business practices not only improve their performance but become leaders in the industry also.

Example:  Apple has been successful in maintaining its market share due to its proper understanding of the environment and making suitable innovations in its products.

Also Read:  Dimensions of Business Environment

Features of Business Environment:

(A) The totality of External Forces

  • Business environment includes everything which is outside the organisation.
  • If we add all these forces, they will form a business environment.

Example:  When Pepsi and Coca-Cola got permission to set up their business in India, it was an opportunity for them and threat for local manufacturers like gold spot, camp-cola etc.

(B) Specific and General Forces

  • Specific forces  are those forces which directly affect the operational activities of the business enterprise.
  • Example:   Suppliers, Customers, Investors, Competitors, Financers etc.
  • General forces  are those forces which indirectly affect the functioning of business enterprises.

Example:  Economic, Social, Political, Legal and Technological conditions.

(C) Inter-relatedness

  • Different forces of business environment are interrelated to each other.
  • One component of the business environment affects the functioning of other components.

Example:  The increased life expectancy of people and awareness of health consciousness has increased the demand for many health products like diet coke, olive oil, and so many health products.

(D) Dynamic Nature

The business environment is dynamic in nature and keeps on changing in terms of :

(a) Technological improvement,

(b) Shifts in consumer preferences,

(c) The entry of new competition in the market.

Example:  Many established companies in FMCG (Fast Moving Consumer goods) sector are focusing on producing the goods with natural ingredients with the entry of ‘Patanjali Products’.

(E) Uncertainty

  • The changes in the business environment cannot be predicted accurately because of future uncertainties.
  • It is very difficult to predict the changes in the economic and social environment.

Example : There has been a sharp decline in the prices of Android smartphones due to the entry of many new companies.

(F) Complexity

  • All forces of the Business environment are interrelated and dynamic, which makes it difficult to understand.
  • Complex nature of Business environment can be understood if we study it in parts.
  • Example :  Increase in goods and service tax to 15 % would increase the revenue of the government (economic), which would help the government to improve social being of people (social) and reduce the personal disposable income of rich people and thereby controlling inflation.

(G) Relativity

  • Business Environment differs from place to place, region to region and country to country.

Example:  In China, the electricity to the industry is provided at cheaper rates as the consumption increases and hence, it leads to mass production whereas, in India, it is otherwise, higher consumption of electricity leads to costly electricity which results in lower production & higher cost of production.

Why It is Important for Business Enterprises to Understand Their Environment?

A) It Benefits in Tapping Useful Resources

  • Business and industry avail the resources (inputs) from the environment and convert them into usable products (output) and provide to society.
  • The environment provides various inputs (resources) like finance, machines, raw materials, power and water, labour etc.
  • The business enterprise provides outputs such as goods and services to the customers, payment of taxes to the government, interest/dividend to investors and so on.

Example:  With the demand for the latest technology, manufacturers will tap the resources from the environment to manufacture LED TVs and Smart TVs rather than collecting resources for colour or black & white TVs.

(B) It Helps in Coping With Rapid Changes

  • The business environment is changing very rapidly and the industry is getting affected by changing market conditions.
  • Turbulent market environment, less brand loyalty, divisions of markets, changes in fashion, more demanding customers, and global competition are some examples of changing the business environment.

Example:  Jack Ma started Alibaba as he could see huge potential in E-Commerce.

The above mentioned is the concept, that is elucidated in detail about the Business Environment for the Class 12 Commerce students. To know more, stay tuned to BYJU’S.

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