one slide business plan

One-Page Business Plan Templates with a Quick How-To Guide

By Joe Weller | April 6, 2020

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In this article, we’ve gathered a variety of free, one-page business plan templates for you to download in Excel, Word, and PDF formats. 

Included on this page, you’ll find a one-page business plan template for a service business , business plan template for a product business , business plan for a real estate agent , a Lean business plan template , and more. To help get you started, we’ve also included an example of a one-page business plan , and  a quick guide on how to create your one-page business plan .

One-Page Business Plan Template

Download One-Page Business Plan Template

Excel  | Word  |  PDF | Smartsheet

Use this one-page business plan template — designed to be simple, organized, and easy to use — to immediately get started on your plan. Write down your thoughts and key ideas as you decide if your business concept is viable, and adjust it as circumstances change. You can also use this template as a basis to build a more detailed and elaborate plan.

One-Page Business Plan for a Service Business Template

Download One-Page Business Plan for a Service Business Template

Excel | Word | PDF

This business plan template is designed specifically for businesses that provide a service. The one-page plan provides space to list the essential information about your strategy, including the service you offer, the problem you are solving for customers, your mission and vision statements, target audience, staffing requirements, key objectives, and much more. This template also includes a timeline at the bottom for you to add key milestones.

One-Page Business Plan for a Product Business Template

Download One-Page Business Plan for a Product Business Template

Use this one-page template to develop a strategic roadmap for your organization’s product offerings. This template provides space for you to include a business overview, a description of your target market, your competitive advantage, a list of marketing channels and materials you plan to utilize, as well as your pricing strategy, distribution channels, and success metrics. You can also use the visual timeline of milestones at the bottom to enter key dates and events.

One-Page Business Plan for Real Estate Agents Template

Download One-Page Business Plan for Real Estate Agents Template

This one-page business plan template is created for real estate agents to set objectives and put together an action plan. Enter your overarching goal at the top of the template, and establish three high-level activities you need to complete to achieve the goal. The template also includes a strategic action plan that breaks down each high-level activity into tasks and deadlines, with an accompanying visual timeline to ensure you stay on track.

One-Page Business Plan for Nonprofit Organization Template

Download One-Page Business Plan for Nonprofit Organization Template

This one-page business plan is designed for a nonprofit organization, with space to detail your mission, vision, and purpose statements, as well as who you serve, the problem(s) you solve, and programs and resources you offer. Additionally, the template includes space to detail your financial plan, marketing activities, costs, and more.

One-Page Business Plan for Startup Template

Download One-Page Business Plan for Startup Template

This one-page business plan template is intended for an entrepreneur or a small startup business to document a plan as they determine if an idea is feasible. This template provides space to describe the problem and solution, the product or service, the target customer, existing alternatives, the unique value proposition, a marketing and sales plan, success metrics, and other information. You’ll also find room to detail sources of funding and how the funds will be used.

One-Page Business Plan for Small Business Template

Download One-Page Business Plan for Small Business

Use this one-page small business plan template to outline the essential aspects of your business strategy. Provide details on your organization’s vision, mission, product or service offering, and management team. Then identify the target audience, market size, competitor offerings, and your competitive advantage. This plan also includes room to detail your marketing and sales strategy, key objectives, and financial plan.

One-Page Lean Business Plan Template

Download One-Page Lean Business Plan Template

This one-page template uses a Lean approach to develop your business plan. Use this customizable template to detail the crucial elements of your strategy, including a brief business and industry overview, your product or service offering, options from your competitors, and your competitive advantage. Plus, this template includes room to detail your marketing plan, success metrics, financial plan, and a visual timeline of milestones.

One-Page Business Planning Template with Timeline

Download One-Page Business Planning Template with Timeline

Excel | Smartsheet

Use this business planning template to organize and schedule key activities for your business. Fill in the cells according to the due dates, and color-code the cells by phase, owner, or category to provide a visual timeline of progress.

One-Page Business Plan Example

This one-page business plan covers all the essential elements and offers a visually appealing presentation. Information for each aspect of the plan is concise, with details about the business mission, management team, product offerings, key marketing activities, competitors, and financial projections. This plan also provides links to additional resources so that stakeholders can easily find information to support the specifics of the plan.

How to Write a One-Page Business Plan (with Sample Outline)

A one-page business plan takes a standard business plan and extracts the fundamental aspects, then condenses the essential information down to one page. To determine the key elements to emphasize in your one-page plan, consider the type of business you operate, as well as the financial (and other resources) needs of your business.

To streamline your business plan into a one-page document, follow the steps below.

• Create a simple outline for your plan using bullet points. Below, you’ll find an example of an outline for a one-page business plan. You can add or remove sections according to the needs of your business. 
• Business mission
• Problem you are solving
• Funds needed (if applicable)
• Product or service positioning statement
• Unique value proposition
• Target customers
• Market size
• SWOT analysis
• Direct competitors
• Existing alternatives
• Competitive advantage
• Key marketing strategy (e.g., channel or method that will yield the best results)
• Key sales strategy
• Specialized equipment or facilities
• Staffing requirements (e.g., key personnel, skills, and training needs)
• Distribution method
• Sales projection
• Profit and loss projection 
• Gather all your findings on your business and industry.

Compile all the current information you have gleaned from market research, interviews, surveys, and various teams in your business (e.g., the marketing and finance teams). Comb through each document and extract the information that is fundamental to your business’s operation and relevant to the bullet points on your outline.

• Write two to three brief sentences for each main bullet point.

Once you create your outline and gather information, write two to three sentences for each main bullet point that expands on and summarizes the sub-bullet points for that section. For example, the plan summary section could say the following:

Donny’s Food Truck will offer a variety of fresh food at an affordable price in a convenient location. Increased traffic in the Hungry Town area, combined with severely limited dining options, provides an opportunity to offer customers a quick, nutritious meal at a competitive price. A food truck with the necessary equipment has already been acquired, so we are seeking $200,000 to cover wages, emergency repairs, and licenses needed to fund our first year of operations.

• Ensure you are able to support all the information provided in your plan.

Since a one-page plan omits many of the details provided in a traditional business plan, be sure you have market research and other supporting documentation on hand to show stakeholders in case they have questions as they review your plan. In addition, make sure you thoroughly understand the supporting information and know how to restate it in your own words before you disburse the plan. 

• Ensure your plan answers all the vital questions .

At a minimum, an effective one-page business plan should answer the following questions:

• What product or service do we offer?
• Who will use the product or service?
• What problem does our offering solve?
• How will the product or service get to our customers?
• What alternatives do our customers use, and why are we superior?
• What is our unique value proposition?
• What strengths and opportunities can we use to our advantage?
• What resources do we need to get up and running?
• What will our sales look like for the first few years?
• When do we expect to be profitable?

In addition to the steps provided above, you can save time and get started on your plan by downloading one of the templates provided on this page. You can also check out “ Free Executive Summary Templates ,” which can serve the same purpose as a one-page business plan.

Benefits of a One-Page Business Plan

Organizations and stakeholders can unite behind a strategic direction when they have a business plan in place. Developing a traditional business plan can be a daunting task, so many entrepreneurs, small startups, graphic designers, freelancers, and consultants find a one-page business plan a less intimidating place to start. 

Creating a one-page business plan benefits your organization in the following ways:

• Push you to prioritize and focus on key ideas.
• Enable your audience to quickly scan and grasp the core concepts of your plan.
• Allow you to easily share and pitch your business idea to prospective investors and stakeholders (e.g., email attachment, single piece of paper).
• Accelerate business setup, especially businesses that don’t need a loan or investment to get going.
• Provide a solid starting point to expand upon at a later time.
• Enable you to document your thoughts and ideas to see if you have a feasible plan.

Tips for Creating a One-Page Business Plan

Now that you know how to create a one-page plan and the benefits in doing so, here are some tips to get you started:

• Set a time limit (up to one hour) to focus and work on your plan.
• Use a one-page business plan template (you can choose from the options above), or refer to the sample outline provided on this page.
• Ensure your plan details only the core aspects that are fundamental to running and operating your business. 
• Remember that this is a living document — continue to revisit and adjust it as strategies and objectives change.
• Expand on your plan as your business size and needs grow. 

When the time comes that you need more space to lay out your goals and strategies, choose from our variety of free simple business plan templates . You can learn how to write a successful simple business plan here . 

Visit this free non-profit business plan template roundup  or download a  fill-in-the-blank business plan template  to make things easy. If you are looking for a business plan template by file type, visit our pages dedicated specifically to  Microsoft Excel ,  Microsoft Word , and  Adobe PDF  business plan templates. Read our articles offering  startup business plan templates  or  free 30-60-90-day business plan templates  to find more tailored options.

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Create a Business Plan One-Pager (+ Proven Templates )

Learn what to include in a business plan one-pager & the best doc format. Learn how to write a one-page business plan, either from scratch or using a template.

Dominika Krukowska

14 minute read

Short answer

What to include in a business plan one-pager.

• Title slide
• Unique value proposition (UVP)
• Company overview
• The problem you are solving
• Market analysis
• The solution you offer
• Marketing and sales plan
• Main objectives and success metrics
• Key team members and their roles and accreditation
• Request for funds and use of funds
• Next steps (small concession)

Even the best business plan can be badly received if not presented well

If you make it too complex, dry, or fail to spark the investors’ interest, you’ll bury your chances of securing the funding necessary to get your business off the ground.

Your success lies in how you’re going to structure and deliver your business plan.

This post will provide you with essential tips and templates for creating a winning business plan one-pager .

You'll learn what to include, how to structure, and how to design a visually striking business plan that grabs attention and gets results.

Read on to build your confidence and empower yourself to present any business idea persuasively and stand out from your competition.

Let’s see how it’s done!

What is a business plan one-pager?

A business plan one-pager is a document that summarizes the key elements of a full business plan onto a single page.

It includes an outline of your company's mission, target market, products or services, revenue streams, competitive advantage, marketing and sales strategy, and financial projections.

Business plan one-pagers are often used as a pitch deck for investors, a proposal for business partnerships, or as an executive summary for internal use.

Why use a one-page rather than multi-page business plan?

Compared with traditional multi-page business plans, a one-pager has 3 significant advantages.

• It's concise and to-the-point. This makes it easier for investors and partners to grasp your vision quickly.
• A one-pager business plan has limited space. This forces you to present only the most important aspects of your business plan which makes your case more clear and compelling.
• It's more share-worthy. Because it's just one page, it's more likely to be read and shared.

Can I use a one-page business plan as a substitute for a more comprehensive business plan?

Probably not. Your business plan one-pager is not meant to replace a full business plan, but rather to supplement it.

While your one-pager provides a high-level overview of your business idea, it may not provide the level of detail some investors or partners require.

TIP: You can use a business plan one-pager as a way to test your business idea and get feedback before investing time and resources in creating a full-scale business plan.

How to write a one-page business plan

Let’s see how you can distill your business idea into a compelling format that makes you stand out and leave a lasting impression.

By the end, you'll be equipped with the skills and knowledge to make others believe in your vision with just one page.

What to include in a business plan one-pager

We've identified 11 key elements that should be included in every highly effective business plan one-pager.

11 critical slides included in a business plan one-pager:

1. Title slide

The title slide of your business plan one-pager is your first chance to make a great impression on potential investors, so make it count!

Adding a video in your cover slide can boost engagement by 32% , get people to read your one-pager 37% longer, and make them 17% more likely to take the desired action at the end.

TIP: You can add the average reading time in the cover slide (right below your company name and logo). This simple little fix can shrink your bounce rate by 24%.

2. Unique value proposition

The Unique Value Proposition (UVP) slide of your business plan one-pager is where you get to showcase what sets your business apart from the competition. You can do it in the form of a tagline that encapsulates your company's essence.

A vision statement that speaks to the heart of your business can capture the interest of investors and entice them to read on.

The mission statement should be snappy, catchy, and memorable.

Example UVPs:

"Transforming the future of sustainable energy"

"Innovating personalized healthcare solutions."

3. Company overview

The company overview slide should tell investors the story behind your business.

A company overview should answer 3 critical questions:

• how it came to be
• what it stands for
• and where it's headed

This slide should give investors a clear understanding of the type of business you're running, the problem you're trying to solve, and how your business aims to succeed in the marketplace.

By providing a succinct and compelling overview of your company, you can demonstrate that you have a solid understanding of your business, its strengths, and its potential for success.

A strong company overview slide can set the tone for the rest of your one-pager and make a great impression on investors.

4. The problem you are solving

This section should outline the pain points of your target market and explain why a solution is needed.

Presenting a compelling case for a real-world problem helps convince investors of the potential market demand for your solution.

TIP: Focus on the customer's perspective. Highlight the challenges they face and the impact those challenges have on their lives or businesses.

5. Market analysis

The market analysis slide is your opportunity to showcase your knowledge of the competitive landscape and your potential market.

It should describe your customer segments, the size of your target market, the current players in the market, and any gaps or opportunities that your business can leverage.

A strong market analysis slide demonstrates to investors that you've done your homework and that you have a deep understanding of the market you're entering.

6. The solution you offer

The solution slide should present the key features and benefits of your solution and demonstrate how it uniquely addresses the pain points of your target market.

A strong solution slide is the heart of your business plan one-pager.

It should showcase the innovation and value of your product or service. It should transport investors into a better world brought on by your business solution.

TIP: Carefully choose your words and visuals to describe your solution as transformational. The most successful business plans build excitement and anticipation and leave investors eager to learn more.

7. Marketing and sales plan

Your marketing and sales plan slide is your opportunity to showcase your strategy for reaching your target audience, generating interest in your product or service, and ultimately driving sales.

From pricing strategy and promotion to distribution channels, the marketing and sales plan slide should provide a comprehensive overview of how you plan to turn your vision into reality.

A well-crafted growth plan demonstrates your creativity and strategic thinking, you can inspire confidence in investors and show that you have what it takes to succeed in the competitive world of business.

8. Main objectives and success metrics

Your business plan one-pager's objectives and success metrics slide is where you define your key performance indicators (KPIs) and objectives. It’s important to add this slide early on, as it serves as a roadmap for your business's growth.

Presenting a well-defined set of objectives and metrics will show investors that you have a solid understanding of what it takes to succeed in your industry, as well as a strategic mindset and commitment to achieving your goals.

9. Key team members and their roles

The team slide is where you showcase the people behind the business, including relevant skills, experience, and accreditation. Investors want to see a team that has what it takes to bring the business to life and drive its success.

This slide should highlight each team member's unique contributions, including their roles and responsibilities, as well as any relevant accomplishments. I recommend that you include a brief bio and corporate headshot to add personal depth.

TIP: Remember, you are selling you and your team just as much as you’re selling your business idea. Business success relies on a great team. What takes business from good to great is first “Who” then “What” .

Show that your team brings a diversity of thought, a wealth of experience, and a passion for the business that can inspire investors and make them fall for your team even more than they fall for your business idea.

10. Request for funds and use of funds

When you're asking for funding, it's essential to be crystal clear about how much you need and why.

Whether you're planning to launch a new product, hire more staff, or boost your marketing efforts, make sure to provide specific details and supporting data to back up your request.

In the use of funds section, break down precisely how you plan to allocate the funds you receive.

This involves outlining how much you'll spend on product development, marketing, hiring, or other expenses.

Remember, investors want to see a clear return on investment (ROI). Whether you bringing in a dedicated development team or buying a comprehensive tool stack, by prioritizing your spending based on your business goals and demonstrating how the funds will help you achieve them, you'll show investors that their money is in good hands.

11. Next steps

Don’t end with a thank-you slide! Instead, end your business plan one-pager by providing a clear and actionable call-to-action.

This slide should leave no doubt in investors' minds about what you want them to do next and how they can get involved in your business.

By providing a compelling call-to-action, you can increase the likelihood of securing funding and gaining valuable support for your business.

Our research shows that decks with a clear, singular next step have a 27% higher conversion rate than those which end with a generic “thank you” slide.

Business plan one-pager possible next steps:

• Scheduling a meeting to discuss the plan in more detail
• Scheduling a live demo of the product
• Downloading additional materials (market research, positioning, marketing plan, user research, product technical documentation, etc.)
• Signing a letter of intent
• Making an investment (mostly good for small donations/investments)

Here’s an example of a business plan built with this structure:

Business plan one-pager

This one-page business plan presentation template covers your company, market, product and services, and growth plan as an interactive visual story that's easy to follow and highly engaging.

How to effectively fit a business plan on just one page

Let’s see the concrete steps you need to take to effectively condense your entire business strategy onto a single page without sacrificing critical information or losing sight of your goals.

1. Limit what you have to say

It's essential to prioritize the most vital information that investors need to know about your business. This means being strategic about what you include and what you leave out.

Rather than trying to cram every detail of your business into a single page, focus on the core information that defines your business.

Your core information is most often your unique selling proposition, target market, and financial projections.

2. Say what you have to say with fewer words (but avoid jargon and acronyms)

Since you're limited to just one page, it's important to be concise and to the point.

Avoid using complicated jargon or industry-specific acronyms that may be difficult for investors to understand. Instead, use clear and simple language that gets your message across quickly and effectively.

TIP: Write your message as if you're talking to a friend with no previous knowledge of what you do.

3. Give summaries and link to read full content

While it's important to be concise, you also want to ensure that you're providing enough information to give investors a good understanding of your business.

One way to do this is to provide brief summaries of key information and then provide a link to more detailed content.

4. Limit your use of visuals

Visuals can be a powerful tool for conveying information quickly and effectively, but they can also take up a lot of space on a one-page business plan.

Use visuals sparingly and only when they add value to your message. Consider using graphs, charts, and infographics to illustrate key points and data.

5. Move from PDF one-pager to web-based one-pager

Unlike PDFs, which require readers to constantly pinch in and out of content to make it legible, web-based one-pagers create an interactive experience with scrollable documents.

You can also use multimedia elements, such as videos and animations, to enhance your message and make the information more engaging.

With a web-based business plan one-pager , you can break up dense text into smaller, more comfortable chunks, creating a better reading experience for your audience.

Web-based one-pagers are designed to be mobile-friendly, so your audience can easily view your content on any device, from anywhere.

How to make your business plan one-pager stand out

First impressions are everything. An impressionable business plan one-pager can be the difference between securing investment and being left in the dust.

Here are some tips on how to make your business plan one-pager stand out:

1. Use motion

Including animation or video into your one-pager can be a powerful way to grab investors' attention and keep them engaged. Use motion to highlight key points or demonstrate how your product or service works.

To learn more about how it’s done, check out our article on how to use video animations to create engaging content .

2. Use original designs

Using original designs is a key element for standing out.

Avoid falling into the trap of using generic designs. Instead, take the time to create something that is truly unique and eye-catching.

This can be as simple as using your branding or as complex as creating your own infographics or custom illustrations such as Procreate color palettes .

3. Personalize

Personalization is the most effective way to make you stand out and leave a lasting impression.

Effective personalization:

• Including a personalized note
• Addressing the investor by name
• Referencing their previous investments (to show that you've done your research)

Tailor-made decks are read in full 68% more often , 41% longer, and are shared internally 2.3x more often.

4. Customize according to the investor’s preferred format

Customizing your one-pager to the specific investor's needs and preferences is the best way to get and hold their attention.

Look for guidelines on their website, ask previous candidates, or ask the investors directly.

Fit your plan to their format and highlight aspects of your business that align with their investment portfolio or industry expertise.

5. Tell a story with data visualization

Data can be overwhelming, but presenting it in a visual format can make it more accessible and compelling.

Use infographics, charts, and other data visualization elements to tell a story about your business's growth and potential.

Here’s our selection of the best data visualization tools to get you started.

How to make a persuasive business plan one-pager

If you want your business plan one-pager to persuade investors to get on board with your vision, you need to make sure it hits all the right notes.

We've got you covered with tips for making a highly-persuasive business plan one-pager.

1. Define a unique audience with an acute problem

You should define your ideal customer profile (ICP) and the problems they face, and how your solution can help them solve these problems.

2. Describe your uncopyable solution to said problem

When describing your solution in your one-page business plan, it's important to emphasize what makes it unique and difficult to replicate by others.

3. Show traction or potential traction

To make your business plan one-pager more persuasive, it's critical to show evidence of traction or the potential for it.

Consider sharing metrics such as customer acquisition rates, revenue growth.

4. Incorporate social proof

You will never get funded without earning investors’ trust. Social proof is the best tool for building trust (other than a face-to-face meeting).

You can include customer testimonials, case studies, or awards to showcase your business's credibility and success.

5. Display your authority and expertise

Include any notable achievements,awards, or acknowledgement your team or product have received.

6. Tie your business goals with universal values

Consider connecting your business goals with universal values that resonate with investors.

This could include making a positive impact on society or the environment, supporting underrepresented groups, or promoting innovation and growth.

Some investors will appreciate the positive impact beyond ROI, others will care only about profitability. Do your research.

How to optimize business plan one-pager UX

When it comes to creating a one-pager business plan, choosing the right document format can make all the difference. Here are some crucial factors to consider:

1. Move from static to interactive

Static formats like PDFs and Word documents can kill engagement and interest with your one-pager.

On the other hand, interactive formats like web pages or Storydocs offer a more immersive, engaging, and memorable experience.

With interactive formats, you can include videos, animations, and other multimedia elements to help showcase your business in a more engaging way.

Interactive

2. Move from pinch and zoom to scroll

Pinch-to-zoom gestures on PDFs are annoying for most people. They make navigating the one-pager frustrating and make reading needlessly hard

A scroll-based interactive one-pager gives investors a familiar and easy way to read through your business plan. Just like they're accustomed to do with any other online content (that’s also mobile-friendly).

3. Become mobile-friendly

Static document formats like PDFs and Word documents are difficult to read and navigate on mobile devices, while web-based formats offer seamless mobile experience.

4. Move from local file to online docs

Local files, such as PDFs or Word documents are being replaced with web pages or cloud-based documents.

Online docs offer your readers easy access from anywhere and from any device, a better reading experience, reduced exposure to virus and malware, and easy sharing.

Best business plan one-pager document types

You have various document formats to choose from when creating your business plan. Each format has its own set of benefits and limitations that can affect how it's received by investors and stakeholders.

Let’s run through the important differences.

Best document type for a business plan one-pager:

Business plan one-pager do’s and don’ts.

✅ Keep it conversational and easy to understand.

✅ Use data to support your claims.

✅ Tell a story.

✅ Talk about your solution in the context of your audience's needs.

✅ Use interactive formats with multimedia.

✅ Focus on your unique selling proposition.

✅ Show that you have a plan for execution.

✅ End with your ask and a call-to-action.

✅ Clearly present your market positioning.

✅ Address major obstacles and provide plans to overcome them.

❌ Don't use buzzwords, jargon or go into technical detail.

❌ Don't make unrealistic claims.

❌ Don't spout out facts.

❌ Don't talk about your product (we, we, we).

❌ Don't use static formats.

❌ Don't focus on what makes your competitors bad.

❌ Don't make wild moonshot promises.

❌ Don't end with a “thank you” slide.

❌ Don't ignore your competition.

❌ Don't overlook potential risks and challenges.

Create your business plan from interactive template

If you want to create a business plan one-pager that will cut above the noise and get results, it will require a lot of hard work to get right.

What's worse, you run the risk of losing potential investors or stakeholders if you get it wrong.

A poorly designed or incomplete business plan could make it difficult for others to understand your vision or see the potential in your business.

To save time and frustration and remove the risk, consider using our interactive templates.

With Storydoc's business plan one-pager templates , you can focus on the content and messaging of your business plan, rather than spending hours formatting and structuring it.

Pick a business plan one-pager template:

Create story from scratch

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

Make your best business plan to date

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One Page Business Plan

What do you think of this template.

Product details

If you have been putting off writing your business plan, you are not alone. Writing a traditional business plan can seem like a daunting task, and lots of entrepreneurs avoid it for this reason. The one-page business plan is a simplified version of traditional operational plans that focuses on the core aspects of your business. There are three main benefits of a one-page business plan. Simple presentation – investors do not have lots of time to read and one page can get the idea of ​​your business across quickly and succinctly. Approachable pitch – having a one-page plan makes it easier to share, even if you are not pitching in front of investors. Focus on what is important – it is actually a very good exercise to trim it down to the absolute minimum, and doing so forces you to trim needless words and communicate your business idea clearly, with minimal clutter. Let’s take a look at our solution for creating a one-page business plan.

One Page Business Plan is a new professional set of slides for making your business idea a reality. You are the commander of a spaceship, which the speed and point of arrival depend on you. You can describe what goals your new product is pursuing, what customer problems it solves, and why it will be marketed. This slide will be useful for all project managers and startups. The second slide allows you to define the goals of the plan and the markets for the product. The slide is possible to present your data in the form of graphs and a small table with calculations. Three blocks in the middle of the slide grab the audience’s attention. Be sure to take this opportunity and only use these blocks for the most important information in your business plan. The slide can be used by managers to prepare a weekly or monthly progress report. Submit your business program with a brief description of your mission and vision. Add your goals, strategy, and action plan. Add some graphs and explanations to them. Your one-page business plan is ready. This is exactly the sequence of actions you can do on the third slide of this template. Just start filling in the blocks and you will definitely succeed. The last slide consists of three main tasks that must be completed in order to achieve a result. For each task, you can provide an explanation and indicate the percentage of completion. Will be useful for team leaders when summarizing weekly results on software development.

You can easily change the basic elements of the template, such as font sizes, infographic color, block arrangement. Therefore, any slide in the template can be easily used with other slides from your old presentations. The template has a large number of tools for developing reports and providing data analysis. One Page Business Plan will be useful for analysts of all levels, purchasing specialists, Scrum masters, project managers, and time management specialists.

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How to Write a One-Page Business Plan

Noah Parsons

5 min. read

Updated January 30, 2024

What’s the most challenging part of writing a business plan? Getting started. That’s why you should create a one-page plan as a starting point.

The one-page business plan is simple to create, easy to update, and built for adaptation. It includes all of the essential components of a traditional plan but is far briefer and more focused.

Think of it like you’re tweeting about your business. You have a limited number of characters to work with and are intentionally making it easy to digest. If you need additional support, try downloading our free one-page plan template .

• What is a one-page business plan?

The one-page business plan is a simplified version of traditional operational plans that focuses on the core aspects of your business. While it may be a shorter business plan, it still follows the structure of a standard business plan  and serves as a beefed-up pitch document.

There’s really not a lot of difference between a single-page business plan and a good executive summary. In fact, as you create a more detailed plan you may even be able to use it as your executive summary .

• What to include in your one-page plan

Here are the eight necessary sections to include when developing your one-page business plan.

Try and keep each section limited to 1-2 sentences or 3-4 bullet points to ensure that you stay within one page. It’s always easier to add more later rather than cutting back from lengthy sections.

The problem

A description of the problem or need your customers have and any relevant data that supports your claim.

The solution

Your product or service and how it solves the problem.

Business model

How you will make money—including the costs of production and selling, and the price that customers will pay.

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Target market

Who is your customer and how many of them are there? Define your ideal customer by starting with a broad audience and narrowing it down. This provides investors with a clear picture of your thought process and understanding of the greater consumer market.

Competitive advantage

What makes you different from the competition? Explain how this will lead to greater success, customer loyalty, etc.

Management team

The management structure of your business, including currently filled roles, ideal candidates, and any management gaps.

Financial summary

Key financial metrics include your profit and loss, cash flow, balance sheet, and sales forecast. This section may be the most difficult part to condense, so try and focus on visualization and standard business ratios to get the point across. You can always share broader financial information if requested.

Funding required

Have what funding total you need front and center to clearly display what you are asking from investors.

Why you should start with a one-page plan

There are plenty of good reasons to write a business plan . There are even more reasons why your first step should be writing a one-page plan.

1. It’s faster

Instead of slogging away for hours, days, or even weeks tackling a formal business plan—the one-page format helps you get your ideas down much faster. It removes the complex formatting,

2. A great format for feedback

Need quick feedback from business partners, colleagues, potential customers, or your spouse? Provide them with a one-page plan instead of a lengthy in-depth version for better results.

The one-page plan is more likely to be read and reviewed. And since all of your business information is available at a glance, you’ll receive far more valuable and timely feedback.

3. Easy to update

Entrepreneurs never get things right the first time. You’ll constantly be learning and receiving feedback—requiring you to iterate and revise your business concept. Instead of updating a large document every time, you can do it in minutes with a one-page plan.

4. Direct and to-the-point

Learning to communicate your ideas clearly and directly is critical. You need to be sure that anyone can really understand the essence of your business. Delivering your entire business concept on a single page is a great way to practice this, as it forces you to be succinct.

5. Works as an idea validation tool

Initially, your business is just a set of assumptions that you need to validate. Do your potential customers have the problem you assume they have? Do they like your solution and are they willing to pay for it? What marketing and sales tactics will work?

As you validate these assumptions, you leave them in your plan. But, assumptions that end up being wrong will quickly fall off the page.

6. Becomes an outline for your detailed plan

By “detailed” we don’t mean “long.” If you do need to create a detailed business plan document for investors or business partners, you can use your one-page plan as your core outline. You will just expand and provide more details for each section.

7. No one really reads long business plans

A common problem with traditional business plans is that they are simply too long and overly complex. Even when investors ask for a detailed document, chances are that they won’t actually read every word. They may read certain sections, but often just want to see if you’ve thought through the details of your business, how it will operate, and how it will grow.

8. Useful for any business stage

A one-page plan is useful for business owners that are mulling over ideas, just starting, actively managing, or looking to grow a business. It can help validate a business idea, work as an internal strategy document, or as a flexible management tool that can be adapted over time.

Resources to help write your one-page plan

Check out our guide for quickly writing a one-page plan and download our free one-page plan template to kickstart the writing process.

How to write your one-page plan in under an hour

Still feeling a bit overwhelmed about creating a business plan? Check out this step-by-step guide to write a useful one-page business plan in as little as 30 minutes.

One-page business plan template

Download a free one-page business plan template to make the plan writing process simple and easy.

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Write your plan faster with LivePlan

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Noah is the COO at Palo Alto Software, makers of the online business plan app LivePlan. He started his career at Yahoo! and then helped start the user review site Epinions.com. From there he started a software distribution business in the UK before coming to Palo Alto Software to run the marketing and product teams.

Table of Contents

• Why start with a one-page plan

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How To Write a Business Plan On Just One PowerPoint: A Free Template

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Business plans are a great way to map out the future of your business and how you can reach your goals. They help you clarify your ideas, set realistic objectives, and identify potential challenges upfront.

A well-written business plan will help you sell your company and attract investors or backers. It’s also crucial to finding funding for new operations and expansion opportunities. A business plan is not just for the big businesses either; even start-ups need to know where they're going and how they’ll get there.

Introduction

A business plan is a roadmap for your company. It will help you determine where to take your business, what that looks like, and how you’ll get there.

A business plan can also serve as an outline of all the activities and information your company needs to provide investors to entice them to finance your venture or give you money for expansion. In other words, a business plan is your company’s sales pitch—or, more accurately, it’s the main reason why anyone should trust your company enough to hand over their capital investment or trust-based service contract.

A well-written business plan will help you sell your business idea and attract investors or backers. It’s also vital to finding funding for new operations and expansion opportunities.

If you don’t have time to create one from scratch, we have good news: you can start with our FREE PowerPoint template .

What is a Business Plan?

A business plan is a comprehensive document outlining a company's future and its products or services. It is a strategic blueprint for a business venture or expansion. The document outlines the financial forecast, the strategy for marketing and distribution, and the targeted customer base.

A business plan is not a marketing plan. Business plans highlight the strategic and financial aspects of a venture, while marketing plans determine how an idea will be promoted and executed.

Tips for writing a good business plan

Business plans are mainly written for potential investors, lenders, and potential employees.

Avoid jargon

Investors want to read something easy to understand. Jargon may sound impressive, but no one will understand it, so it will confuse the reader.

Avoid using too many numbers.

The business plan is mainly about presenting data, so it is better to use many charts and graphs to make it easier for investors to understand.

You can use a structured writing style.

Structured writing is the preferred style for business plans. It contains the following elements: introduction, overview, strategies, organization, performance, and conclusions.

Could you make sure your plan is actionable?

Business plans should be able to get the reader excited and lead them to take concrete actions in the form of action steps.

Steps and Questions to Write a Business Plan

Define your business.

What is the product or service offering? Who is the targeted audience? What will customers get from this product or service?

Analyze your industry

What is the current market condition? What are the competitors’ pricing strategies? What are the customer demands? What are the customers’ buying behaviors? How is the product or service positioned against competitors? What is the business model?

Create a strategic plan.

What are the goals and milestones for each financial forecast? What is the business model? What are the marketing strategies? Who are the potential customers? What are their buying behaviors?

Create the financial plan.

What is the profit/loss (p&l) forecast? What are the costs? What are the cost drivers? What are the expenses? What are the expenses drivers? What are the key performance indicators? What are the control measures? What are the assumptions?

Create the human resources plan.

Who are the stakeholders? Who are the key players? What are the challenges? How will those challenges be addressed? What are the milestones for each challenge?

Create the product/service development plan.

What are the features/benefits of the product/service? What are the timelines? What are the customer feedback/reviews? Could you tell me the key features to be added/improved are?

Create the marketing plan.

What are the marketing strategies? Who are the potential customers? How will they be reached? What are the advertisements? What are the promotional activities? What are the customer service/support channels?

Create the financial analysis plan.

What are the fundamental financial metrics? What are the assumptions? What are the key assumptions? What are the critical economic drivers? What are the indicators? What are the risks? What is the sensitivity analysis?

Finally, summarize everything in the one-page business plan template

Summarize the complete business plan in a one-page document.

What to Include in a One-Page Business Plan

A few components are vital to every business plan, no matter what industry or funding stage you’re seeking.

You immediately want to grab the reader’s attention in the one-page business plan. This is your one-two-punch pitch: On one page, tell them what you’re trying to achieve and how you will do it. Our one-page business plan template includes:

Problem to Solve

Problem statement - Which problem are you trying to solve? Identifying and having a good understanding of the problem is crucial before you get started on your business.

Mission & Vision

Could you explain the purpose and direction of your business?

Market Analysis

Could you explain the attractiveness and the dynamics of the market?

Competitor Analysis

Could you identify the main competitors to determine their strengths and weaknesses?

Customer Segments

Could you explain to the customer groups or businesses that you aim to sell your products or services?

Marketing Strategy

Detail the strategy to market the products or services to customers.

Business Structure

Could you explain to me the entity you want to form and the organizational setup?

Key Financials

Summary of the critical financial information and financial projections for the future Of course, there are different types of information and content to explain your business plan in a one-page form. You can adjust the categories to your needs. Our PowerPoint template is fully editable.

You aim to provide or pitch information management, and investors must decide on your company. You don’t want to overwhelm them with unnecessary details or make them work too hard to find the information they need.

A sample one-page business plan template

If you’re still having trouble combining all these components into one document, don’t worry.

We’ve developed a great template that offers all the standard business plan components and an outline for filling them in. This free PowerPoint template is 100% editable.

Why should you write your business plan in PowerPoint?

If you’re writing your business plan on PowerPoint, you can mix your text and bullet points to create a visual presentation. This is an excellent way to break down some of the more significant components in your business plan, like the company overview or marketing plan.

Yet, PowerPoint presentations are challenging to distribute, and if you want to share your business plan with others, you’ll need to convert it to PDF.

How do you write a business plan for one page?

What should I include in a one-page business plan? Describe the issues your business and product will address, the state of the industry, your target audience, the critical facts about your business, your launch plan, how you will sell your product, the financial plan, how much investment you need, and why now is the right time to start.

A business plan is a crucial part of any company’s growth strategy. It can help you secure funding, attract investors, and attract potential employees.

It’s also a great way to organize your thoughts and set goals for your company's future. We’ve found some free templates to help you get started, and we’ve also provided a few tips for keeping your business plan short, clear, and compelling.

This one-page business plan template is perfect for anyone who wants to start a business but needs more funds to hire a professional to create a plan. It's 100% free, fully editable, and includes a free PowerPoint template for easily creating a professional-looking presentation. So what are you waiting for?

Get started on your business presentation today with this free business plan template!

One-Page Business Plan Template 

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One Page Business Plan for Word, PDF

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Template Highlights

• Eight (short) sections: Business Opportunity, Industry Analysis, Target Market, Company Description, Timeline, Marketing Plan, Financial Plan, and Funding Requirements.
• Easy instructions for each part.
• Zhuzh it up a bit with your company logo and branding.
• Download it as a PDF or Word file.
• Print it, email it, send it via Morse code.

Why all businesses should create a business plan

For startups and enterprises alike, there are many reasons to create a one-page business plan. For example, it can help you:

• Show your progress and how you intend to grow : Your business plan lists vital information on your company, such as your goals, market research results, and success milestones.
• Determine a realistic budget to ensure success : If you don’t create a proper plan, you might underestimate fixed and variable costs and, therefore, lack the financial capacity to succeed.
• Provide concrete information to potential investors : By having a detailed business plan in place, you’ll be able to effectively convey your business goals to internal stakeholders, and you’ll stand a better chance of winning over investors.
• Fulfill the requirements for securing a business loan : Many financial institutions won’t even consider giving you a loan without seeing your plan.

Should you create a business plan from scratch?

You can do this, but it’s often more hassle than it’s worth. If you’ve never made a business plan before, you’ll need to do a lot of research on what to include and ensure you create a professional and eye-catching document.  If you download our free one-page business plan template, you’ll save time and ensure you cover every relevant detail.

How to use the one-page business plan template

Here are the steps for filling out our template:

• Enter your contact details to download the template in Microsoft Word or as a PDF.
• Gather your relevant business documents, such as market research results and financial statements, in case you need to include details from them.  
• Add information to all the fields, including Company Description, Target Market, Industry Analysis, Implementation Timeline, Funding Required, and Financial Summary.
• Get feedback from business partners, employees, or other parties to ensure that all information is correct and up to date.
• Proofread to ensure there are no errors. These look unprofessional, leaving a bad impression of your business.  
• Save your business plan in various locations and formats. This helps you share your plan with stakeholders via email or present it at company meetings.

Template Preview

One page business plan.

One-Page Business Plan Template

This brief business plan template encourages you to stick to your core message and provide investors with just the information they need to know about your new venture.

The Business Opportunity

What is the problem your business will solve? Focus on the customer’s needs.

Give your elevator pitch. Be succinct, clear, and persuasive.

Be sure to include your value proposition -- What do you offer that no one else does?

Industry Analysis

List key factors for success in your industry.

Who is your main competition?

Company Description

Identify important facts about your business:

• Founding date

• Mission statement

• Type of organization

• Core strengths

• Main leadership

Target Market

Describe your customer segments.

Will you serve a particular geographical area?

Implementation Timeline

Provide a brief summary of how you will roll out the business. Consider depicting the different phases in a diagram. You can use the timeline below as a template.

Marketing Plan

Describe what methods you will use to acquire new customers.

Why would your target market prefer your product or service to another option?

Financial Summary

Cost Structure: What are your fixed and variable costs?

Revenue Streams: How will your business make money?

Funding Required

Present the amount of funding that you are seeking from investors and how it will be used.

HubSpot Tip: Be sure to edit and review your plan for typos before distributing it. Errors in a short document can be distracting to the reader and make you look unprofessional.

Frequently Asked Questions

When should i create a business plan, what types of companies need a business plan, how do i write a one page business plan, what should my business plan focus on, is this template free, can i edit this template, related tags:.

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13 Free Business Plan Powerpoint Templates To Get Now

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Are you looking for business plan PowerPoint templates to grab right away and blow your audience away? In this selection, we’ve gathered 12 modern and completely free business plan PowerPoint templates designed according to the latest trends . The templates include everything you need in order to impress your potential partners with your business planning. They are easily editable, certainly memorable, and completely free to download.

You may also be interested in The Best Free PowerPoint Templates to Download in 2022

1. Strategic Business Free Powerpoint Template

An attractive template for Powerpoint made to help you present your business plan and strategies. The template comes with 25 handy slides that can be edited according to your needs. Plus, you have over a hundred business icons and high-quality vector graphics to depict your concepts and ideas.

• 25 different slides
• PPT file format
• 16:9 aspect ratio
• 100 business icons and high-quality vector graphics

2. Voodoo 2.5 Free Powerpoint Template with Animations

• 10 slides in the free version: 5 presentation slides and 5 infographic slides
• a modern, clean business design with smooth animations
• fully editable graphic elements and free fonts
• includes a dark version, as well

3. Investment Business Plan Template for Google Slides & Powerpoint

A minimalist business plan Powerpoint template made in a modern style and a classy grayscale color theme. The template includes 30 different slides with super useful layouts. Pretty much, you’ve got all you need to present your business overview, market analysis and competition, marketing, management, operating, and financial plans, and more.

• 30 different slides for various purposes
• 16:9 widescreen format
• compatible with PowerPoint and Google Slides
• graphics, maps, and over 1000 icons
• attribution is required (in the final slide)

4. Insurance Business Plan Template for Google Slides & Powerpoint

A business plan presentation template is available with versions for PowerPoint and Google Slides. This template is made in a modern corporate style and is suitable for serious topics. With 30 different templates and customizable assets, you can easily include your business overview, present your sales, management, and financial plans, and more.

• 30 slides in a modern corporate style
• PowerPoint and Google Slides compatibility
• graphics, maps, and 1000+ icons for customization

5. Clean Corporate Biz Free Powerpoint Template

A clean Powerpoint template with 10 different slides for professional business presentations. In this short template, you will find all you need to present your business objectives, business plan, key features, and more. Loaded with useful graphs and charts, you will easily visualize your data, as well.

• 10 unique slides with a corporate feel
• 16:9 widescreen layout
• includes charts, graphs, maps, and more

6. A Free PowerPoint Template “Investor”

• a professional corporate design
• 15 free slides in 16:9 widescreen aspect ratio

7. Marketing Plan Free Powerpoint Template

A tastefully prepared business-themed presentation template for Powerpoint in a blue-and-green color scheme. This template is available in two aspect ratios: 4:3 and 16:9. It also contains useful data visualization tools like charts, graphs, tables, and more.

• 26 business-themed slides
• 4:3 and 16:9 aspect ratios
• includes tables, flowcharts, graphs, and more

8. Business Idea Free Powerpoint Template

A rich business plan template consisting of 31 unique and useful slides. The design is available in 27 color schemes, so you can customize it according to your brand. You will find all kinds of charts, graphs, infographic slides, SWOT analysis slides, and more useful content.

• 31 useful slides
• 27 color options

9. “Nook” Minimalist Pitch Deck Powerpoint Template

This template will allow you to make a quick overview of your company and business plan. With 12 attractively designed slides, made in a gold, white, and black color scheme, you will definitely impress with style and modern vision. Easy to edit with high-quality vector graphics included.

• 12 different slides with modern designs

10. Free Simple Business Plan Presentation Template

A simple and practical business plan template suitable for presentations in most PowerPoint versions, Keynote, and Google Slides. The 8 slides included are designed to be useful and effective in presenting your company data. You will find high-quality vector shapes, diagrams, charts, and infographics. The slides are versatile and can serve various purposes.

• 8 slides that can be edited easily
• compatible with PowerPoint, Keynote, Google Slides
• design with modern gradients
• free to download (requires your email)

11. Free ‘Xe’ PowerPoint Modern Business Minimal Template

• 42 unique free slides with a modern, relaxing design
• includes animations, transitions, and video placeholders
• PPTX file format

12. Free Modern Business Powerpoint Template

A two-color design choice of light or dark including charts, maps, diagrams, and other useful slides for multipurpose presentations. a smooth, consistent, well-ordered look.

• Resolution – High 16:9
• Number of slides – 2 color versions of 34
• Color themes – white/light blue or dark/blue

13. Corporate Presentation Free Template

Clean and classic design suitable for presenting your business. The pack has 85 different slides for you to customize and adapt to your brand.

• Auto-animated
• Font file included

That’s all!

Fingers crossed that this collection helped you find the right free business plan Powerpoint tutorial for your needs. With their modern design and fully editable content, you are on the way to success for sure.

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Iveta Pavlova

Iveta is a passionate writer at GraphicMama who has been writing for the brand ever since the blog was launched. She keeps her focus on inspiring people and giving insight on topics like graphic design, illustrations, education, business, marketing, and more.

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One Page Business Plan Templates: PPT Template

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Frequently Asked Questions About One Page Business Plan Template

Welcome to our collection of professionally designed Roadmap Templates. Each and every One Page Business Plan Template here, is curated to help you showcase your strategy planning effectively. Below are some frequently asked questions by our customers while trying to build Roadmaps for their presentations. We can also help you build one page presentations from scratch. Please submit your requests here .

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What is a one page business plan template.

One pager PowerPoint templates are pre-designed PowerPoint slides that provide a framework for creating a one page summary of a company or business. These templates typically include placeholders for crucial information, such as the company’s name, mission statement, market analysis, financial projections, and marketing strategy.

Using a one page presentation often includes design elements such as graphics, powerpoint icons, and charts that can help communicate complex information clearly and concisely. One page business proposals are commonly used by entrepreneurs, startup companies, and small businesses to communicate their business concepts quickly and effectively to potential investors, partners, or customers.

How To Create A One Page Business Plan Template?

One pager PPT template helps to provide a quick overview of the most essential information about a company. Creating a business plan One page involves the following steps:

Identify key information: Determine what information is essential to communicate about your business. It may include a summary of your product or service, target market, competitive landscape, financial projections, and marketing strategy.

Determine the structure: Decide on the layout and structure of your one pager presentation template. Consider using a grid system or other design framework to ensure that your content is balanced and visually appealing.

Choose a color scheme and typography: Select a color scheme and typography that aligns with your brand identity and communicates your message effectively.

Add visual elements: Incorporate visual elements such as icons, powerpoint images, and graphics to make your slide visually appealing and easy to understand.

Customizing the presentation to your specific needs may be time-consuming. Instead, save time by downloading the editable One Page Business Plan Templates. Add your content to create an impressive presentation effortlessly. Alternatively, you can opt for ready-to-use one page business plan example slides.

Can I customize the One-Page PowerPoint template to suit my branding and style?

Yes, you can customize it as per your branding and style. Add your brand colors, pictures, and logo to maintain the brand identity.

Can the One-Page PowerPoint template be easily edited for different presentations?

Why one Page Business Plan Templates Essential?

A business one page presentation is a concise document that summarizes essential information about a company or a particular business initiative on a single page. It is a necessary tool for communicating your business concisely and consistently. Ready-to-use business one pager template PowerPoint can save time, increase clarity, and help ensure that everyone in your organization is working towards the same goals.

What makes a One Page PowerPoint presentation effective for communication?

A one page PowerPoint presentation can be highly effective for communication due to its conciseness, visual impact, ease of understanding, time efficiency, versatility, focus on key points, and memorability. By leveraging these advantages, presenters can deliver their message more effectively and engage their audience more successfully.

Is the template suitable for various presentation purposes, such as pitches or project summaries?

A one-page PowerPoint template is highly versatile and suitable for various presentation purposes, including pitches, project summaries, and more. Its concise nature, visual impact, versatility, and time efficiency make it an effective tool for communicating key messages to your audience.

Can I use the template for both internal team briefings and external stakeholder meetings?

Yes, you can use the One-Page PowerPoint template for both internal team briefings and external stakeholder meetings.

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Presenting the most effective One-Page New Business Plan and Outline (with templates designed by professionals)

Gunjan Gupta

Never underestimate brevity and the influence it has. A business plan can run for pages, and sometimes it should. But, many times, a one-page business plan is enough to impress, persuade, and convince.

A one-page new business plan encourages the presenters to coalesce their thoughts and ideas into a single succinct document that focuses on what is important. It can bring clarity to any idea presented via them. A one-pager is also bound to help the team understand and maintain a better recall of the business direction. Fusing everything related to your business plan on a single page is a powerful exercise that forces you to think logically, act smarty, and execute proficiently.

In a nutshell, a one-page new business plan, and outline: 

• Enables partners, stakeholders, and investors to navigate to your business idea quickly. 
• It serves as a document that helps you propose your business in front of the executives, much like a beefed-up elevator pitch, short, brief, and to-the-point. 
• Offers an easy-to-view and review format that will help bring your business to the front line. 
• Work as a powerful single copy-paste email that can be shared with your group of people to create that point of difference.
• Coveys your message as succinctly as possible, enabling you to grab eyeballs and spur your audience to action. 
• Encourages you to present a condensed version of your thoughts, leaving no room to fudge behind a torrent of words and numbers. 

Now that the introduction to one-page business plans and their advantages over an expansive one is out of our way, the third point that requires your due attention is the attributes of a good one-page new business plan. 

Attributes of A One-Page New Business Plan and Outline:

Traditional business plan documents go in-depth on a variety of facets that are considered vital for the business’s long-term success. With one-page, the main focus should be on presenting a high-level overview of your business. This doesn’t mean skimping on the research; it simply means boiling down your research to a few relevant pointers. 

Although a one-page new business plan and outline follows the same basic structure of a standard business plan, few aspects should be highlighted, and a few should be shortened or omitted altogether. Lets, go piece by piece and explore each of these elements as deeply and widely as possible: 

In a one-page, you want to pick only those areas that you want to discuss. Focus on what matters the most for the situation of your business. For instance, while seeking funds, zero-in on the areas that are likely to impress your investors like current financial status, a team of experts, and anything else that excites them. 

Similarly, another scenario can be for the internal parties, wherein you have to highlight the areas that are the most critical, need attention, and cry out for change.

• Market Evaluation 

Highlight your target market exclusively in this section, leaving the macro market information aside. Describe your niche that you will target with your products and services, keeping in mind the more specific you are, the better your business will perform in the marketplace. 

Also, it is advisable to spare a few words on explaining how your products will tackle the marketplace and its incongruencies. This section is all about creating that point of difference that will make you superior to your competitors. So, utilize it wisely. 

• Competitive Analysis 

Zero-in on a few questions and provide their satisfying answers in this segment. Which of your products and services are the most competitive, and why? What great opportunities do your products and services offer? What serious threats are you likely to face, and where? 

Remember, space is always an issue in one-pagers, so be as short and precise as you can.  

This is where the brevity of the one-page becomes both challenging and most valuable. Basically, this section calls for crystallizing how your business is different from others. Shave this section into a few meaty pointers, which might seem difficult at first but doing so will make your idea more prominent and easily digestible.

• Products and Services

Here again, lay off your age-old way of presenting information elaboratively. Rather resort to displaying what your products are bringing new to the table that will make heads turn. The point here is to refrain from presenting your product’s deep technical details- there’s no room for that! 

• Marketing and Sales

In your one-page new business plan and outline, this sales and marketing section will be your ‘calling card.’ Don’t scatter-shoot too much, even if you are targeting a multi-pronged approach. You should focus on the bread-and-butter effort that is likely to drive more positive and satisfying results. It is the publicity that will help you make it big? Or is it all about the multi-talented sales force? 

In short, describe what you are going to do and most importantly, highlight how it will help in generating optimum revenue.

Emphasize the points that might not be too obvious. Highlight any characteristic of your operations that will give you a competitive edge. Is it a great employee structure you possess? Or the truly exceptional and satisfying customer support services? Accentuate all these points that act as your strengths. Play them and remain focused at all times! Just remember that whatever point you will intensify in this section should be a genuine differentiator for your business. 

Another point that you can cover in this section is the operational needs that spark your investors and partners’ interest even further. 

Keep this section tightly tied to your business’s financial projections, which include P/L statements, balance sheets, and cash flow statements. Arm yourself with more detailed information to back up your financials if necessary.

 The sales target is another point that can be projected in this section.

A lot of information that will go in this section largely depends on your new business, like if borrowing money is your main aim, then a balance sheet and cash flow statement can be skipped and done away with. 

The whole point is to hit the high points and leave the elaborative details for expansive business plan documents- and hopefully for the more extended discussion meetings with your prospective stakeholders, partners, and investors. 

The key takeaway is that this structure is not the be-all-and-end-all of a business plan. It all boils down to what you like, how you like it, and how you like to present it. Let’s take a look at some of the popular one-page new business plan and outline templates to spur call-to-action! 

One-Page New Business Plan and Outline Templates: 

Emphasize the vital components of your business structure to instigate immediate call-to-action. This one-page new business plan and outline template is a great tool to educate the masses about your business and what it stands for in a concise document. Outline key facets like people involved, distribution channels, competitive analysis, achievements, milestones, and many more with this single page design. Basically, this structure can be adjusted as per your liking. The framework is filled with valuable information that can be modified as per the stats and figures of your business plan. 

Download One Page New Business Essential Components Outline Presentation Report Infographic PPT PDF Document

Get started immediately on presenting a well-organized plan with this one-page new business plan and outline template. Give your ideas a well thought out structure that can be adjusted as per the shifts in your circumstances. Formulate and present the most vital components of your business plan such as financial projections, team and key roles, partners and resources, milestones, and many more. This single pager is especially useful for a new startup to jump-start their journey of proposing their business to the world. You can also intensify or rebuild this template by including a more elaborative plan. Simultaneously feel free to adjust the layout involving the design, color, text of any other as per your liking. 

Download Setting Up New Business One Page Outline Presentation Report Infographic PPT PDF Document

This one-page business plan template intends to assist new start-ups and entrepreneurs to present a well-constructed plan. It helps the audience relive your ideas in the most attractive visual form, thus making your thoughts and ideas appear more viable and feasible. With the space to add in your key attributes like funding, sales channels, growth opportunities, the team, and many more this single page document is bound to grab eyeballs and make your business big in the market! Not only that it provides sufficient space to mention the detailed sources of funding and how your organization will utilize the funds. Besides this, it can be teamed up with any presentation you like and altered as per the situation demands.  

Download New Business One Page Outline With Financial Projections Presentation Report Infographic PPT PDF Document

This is yet another powerful representation of a one-page new business plan and outline template that will respond to all your needs and requirements. Fill in your key information to attract the immediate attention of your investors and partners in this single-page layout. Convey your business idea in the most appealing way possible by employing this one-pager. As it presents the most valuable information in a succinct way, it will help in making your idea easily digestible and worth giving a thought. Also, the creative and high-resolution imagery is bound to make your business idea appear more feasible to the onlookers. 

Download New Business Activities Improvement One Page Outline Presentation Report Infographic PPT PDF Document

New business owners and startups can employ this one-page document to jump-start their presentation journey. Its succinct format will help create a point of difference that you need to get notices and leave your mark in the business world. Since it is a fairly short and precise layout, it will also help convey your thoughts and ideas more lucratively as they will be easy to recall. Thus, helping the investors and stakeholders make the right decisions. Alternatively, this template is fully responsive to your needs so it can be updated as your business progresses. Also managing it is a breeze because of it not being too busy! 

Download New Business Venture One Page Outline Presentation Report Infographic PPT PDF Document

Now that you know why you should go for a one-pager, where to find inspiring templates, and what it should include, it is time to boil down your ideas into 1!

The clock is ticking, and all you need is a well thought out business plan and a few one-page new business plan and outline templates to work your way into the hearts of the investors. 

So, start small and achieve big! 

Also, if you have any questions, feel free to drop them in the comment sections below! 

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