(List here all factors that have been identified)
(Think on what impact each of the identified factors has on your business?)
Additionally, you can make a SWOT analysis to identify strengths, weaknesses, opportunities and threats for your business.
To gather information about your target market turn to statistical data, relevant market reports, professional periodicals, marketing research agencies. While doing your research check the related industries and fields – Online Gaming, Video Streaming, Cyber Security, esports etc. Also look at associated issues in the respective fields: Internet penetration, number of available commercial wi-fi locations and hotspots, number of Internet users, reasons for using Internet etc.
Some introductory data and insights can be found at statista.com. For example, the esports market has been consistently developing in recent years. It is expected to grow further in the next 3-5 years. More and more people nowadays come to watch how their favourite games are being played by world recognized gamers. As indicated by the Newzoo there are determined to be 646 million viewers of esports worldwide by 2023, which is over 30% expansion from the 395 million in 2018.
The fans are spread over the world, yet the Asia Pacific area is by all accounts a specific hotspot for esports. In the USA, meanwhile, some 9.2 % of web users in 2019 viewed esports, with the figure expected to rise to 15.5 % by 2023.
As the statistics show every year more and more tournaments are held, bigger audience is attracted. Thus, while planning a cybercafe business one should keep in mind that the majority of gamers also make bets in the field of gaming and esports.
Every marketing action – be it a message, flyer, social post or event – is aimed at people. Thus, when devising an internet cafe marketing plan it is crucial to gather as much information about your audience as possible.
Demographics & Psychographics. Define the demographics of your target audience – what is their age, gender, income, place of living etc. Then collect their psychographic characteristics – such as interests, desires, fears etc. In the process of collecting these data you might come up to the fact that there are several groups / clusters of you TA. Use Personas method to differentiate them. This will help you achieve the goal of your marketing campaigns, improve your lead generation and conversion strategy, as well as offer more suitable products/ services to your clients.
Remember, that a slight detail can make a huge difference. What if a significant part of your customers are vegans, environmental activists living a sustainable life? How can you make their experience in your cafe more comfortable – provide vegan snacks, supplying the place with renewable energy sources, equipping it with eco-friendly furniture etc. The variations are endless here. Your task is to identify the factors that will signify the interest and bonds of the customers to your Internet cafe.
Where can you find your clients? Where can you find each of them – online or off-line? Think on which online services and social media they use. Do they actively participate in social media groups, do they read expert magazines or do they attend festivals? The clearer picture you will get on this stage the easier it will be for you on the next steps – when drawing marketing strategy (visibility, lead generation and conversion).
Visibility (awareness) strategy. How people will learn about your Internet cafe – via ads in Google or social media, through paid commercials on TV or in YouTube, by means of influencers, flyers or word-of-mouth? Options and combinations can be numerous. The key factors here are budget and efficacy. You can spend thousands and get zero results, or you can spend almost nothing but hit the target. Look first at the answers from the previous step, identify the channels through which you can reach your audience, compare the prices of the channels. And then build your strategy. Remember, that the advantage(benefit) of digital marketing is that you can test different strategies with relatively low budget, see what works best and then rise the costs. Consider turning to a digital marketing agency if that corresponds to your needs.
Additionally, brainstorm for info drivers and events that can be part of your cybercafe marketing strategy. One of the possible promotion steps for your business can be hosting esports tournaments.
This step requires much thought and effort. The core question here is “How will you establish contact with potential customers?” It is most likely that you will apply digital tools and online marketing. In this case your lead generation will comprise the following elements: content, SEO, promotion, conversion and analytics. Let’s briefly look into each of these.
Content strategy comes first. This will characterize the story behind your services, the key messages you send to your target audience and, also, the tone of voice in which they will be articulated. The content will be sent through all possible channels you decide for: website, landing pages, emails, social media, blog post as well as Call to Action.
Website strategy. If your internet cafe can’t be discovered on the web, then it doesn’t exist. In other words to make your cybercafe visible you need to have a website. Besides raising the rating of your Internet cafe, a website is also an excellent informative tool, that helps to attract more clients from organic search. Generally, a website will build trust to your institution from clients and partners. Thus, if one day you decide to grow by selling cyber cafe franchises, a website will be a big plus.
Promotion strategy as a rule starts nowadays with Social Networks – Facebook, Twitter, Instagram, YouTube, TikTok, Snapchat. Check the most relevant for your type of business. For example, TikTok and Snapchat are the main channels for attracting teenagers, while adults are bound to be found elsewhere. Some question here to help you with the decision are the following:
In case you identify several platforms which are relevant for your internet cafe business it’s then worth trying to try all of them and see which ones work best in your field, region, market. Within your promotion activity you also manage social posts and email communication.
Conversion strategy. Once you’ve got your leads it’s time to convert them into prospects or customers. The method of communication you decide – be it a phone call, email or personal message in social media. Within this stage you should look at the lead nurturing lifecycle and devise a complex of measures to acquire, keep and grow your customers – e.g. outreach programs, loyalty programs, organisation of events, system of upselling, cross-selling etc.
Analytics strategy. The essential part of every strategy are the metrics and indicators that help to measure and analyse the results of the steps having been taken. Principal performance indicators are CTR, CPL, (Website) Rate of Conversion, Leads to qualified leads, Leads per channel etc. All the necessary info regarding these and other indicators can be found in the Internet, thus we shall not focus on them within this article.
What you need to keep in mind however, that analytics is an important task, which you better not skip. Once you identify the cost of a lead from each channel, try to reduce it to a minimum without loss in quality. Check the reports and regularly manage your advertising budget. After six months, compare the figures, analyse the amount of money spent on acquired leads to the quality of these leads.
Last Updated: January 21, 2023
Do you want to start an internet cafe in the Philippines? If yes, here is a 7-step guide on how to start a profitable internet café business.
Essentially, an internet cafe is a place that provides customers with high-speed internet access, PC games, and other computer services.
This business deals with internet time that can be sold per minute or hour, and sometimes longer to customers. The size of an internet cafe varies, ranging from a small room with 5 computers to a hall with hundreds of computers.
When planned well, an internet cafe can be a lucrative business venture. If you’re planning to start your own internet cafe business, here’s a 7-step guide that may be able to help you.
Further, businesses with employees must secure government-manded permits:
Get a legal adviser if you don’t know how to obtain the necessary licenses and permits. Remember, it’s better to pay small costs upfront and have peace of mind, rather than have expensive legal complications later on.
House Bill No. 4740, also known as the Internet Cafe Regulation Act, is “an act regulating the operation and maintenance of internet cafes or computer rental shops, and other establishments offering computer services to minors, providing penalties for violation thereof, and for other purposes.”
The goal of the Internet Cafe Regulation Act is to:
Prohibited Acts
Exceptions to this Act
Authorized purposes or activities for minors:
To learn more about the Internet Cafe Regulation Act, visit https://www.senate.gov.ph/lisdata/2446421049!.pdf .
As the popularity of using computers for everything continues to rise, people without their own computers, those on vacation, and business travelers need to use computers more and more. An internet cafe may be a great opportunity for you to turn your skills and passion into a lucrative venture. Good luck!
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The Internet Cafe was a godsend for those who needed work done online while on transit. It had only been around two years since the broadband technology was made available to the world.
The Philippines was still catching up with digital technology. Not many had smartphones yet because the early prototypes were expensive and faulty. The Blackberry was the status symbol for those who could afford. Today I could get things done from my smart phone. All I need is a place with Wi-Fi service.
By 2014, mobile technology officially displaced the desktop as the primary source of online traffic. Laptops, tablets and smart phones are evolving at a high rate. They are designed to manage more work and perform a wider variety of tasks than ever before.
Then you have the growing number of apps flooding the market. From gaming to fitness to hailing a cab, you can find an app for anything you want to be done.
With all the advances in digital technology and the Internet, one would be inclined to think that an Internet Cafe business in the Philippines would go the way of the dinosaurs.
Well, think again.
In the same way that technology evolves to find ways to make life and work easier and more convenient, the Filipino entrepreneur will always find the means to make a lucrative business model even better and offer more value.
Introducing the Pisonet.
Have you heard of the Pisonet? You’re probably reading this article because:
If you haven’t heard of the Pisonet, you’re not alone. Most people I’ve talked to have no clue what it is all about. But having the word “Piso” as the first syllable already connotes a value-based enterprise. And you are indeed correct!
Table of Contents
For some reason, my first encounter with new business ideas is always in Makati. This time I was in Makati Avenue when I received a call from an associate that I needed to scan and send a document to a potential client.
I went inside the first Internet Cafe I came across. It looked like the typical Internet shop yet strangely different. The computers resembled more like an arcade game or the slot machines in a casino.
Maybe the best way to describe how the computers looked would be an ATM with a provision for a keyboard. You can’t see the PC because it is housed in a wooden enclosure with a built-in slot.
According to the store manager, to activate the machine, you have to drop coins.
How much do these casino-like, Internet shops charge? One peso for every four minutes!
The Pisonet is the newest godsend to those who need access to a PC while on transit.
You can see more Pisonet-type Internet Cafe business in the Philippines. I’ve seen a number of them set up inside a subdivision or neighborhood. Many entrepreneurs convert the front part of their homes into a Pisonet.
But what is the difference between a Pisonet and an Internet Cafe?
Other than their appearance, the biggest difference between a Pisonet and the traditional Internet Cafe is their price.
The Pisonet is a more customer and budget-friendly version of the Internet Cafe. It is a welcome change for office workers who only need a few minutes to accomplish tasks and students who have little means of paying for a full hour’s use of the Internet.
Before the Pisonet became popular, you would have to pay the Internet Cafe the minimum charge per hour even if you only used their facilities for 10 minutes. An Internet Cafe would charge around 30 to 60 Pesos per hour.
The Pisonet started gaining traction in 2010. You may have noticed that a few years later, some Internet Cafe outlets began lowering their minimum charge to 30 Pesos per half hour.
Still, you get more value by patronizing a Pisonet. An hour’s use of a Pisonet’s computer will only cost you 15 Pesos!
So do you want to start a Pisonet or an Internet Cafe business in the Philippines? If you do, read on! We have some valuable information that you need to know!
The first step in your pursuit of an idea is to prepare a Business Plan. Everything sounds good in theory until you subject the idea to different conditions and scenarios.
A Business Plan is not a crystal ball; it will not tell you if your venture will succeed 100%. But if becomes an important reference for making crucial business decisions. It will give you clues on whether you should pursue the idea or not.
If you don’t know how to make a Business Plan, outsource it to someone who does. But generally, the information you need to know are as follows:
A Business Plan consists of 3 types of studies:
In this article, we will only focus on the Market and Financial study. Only when you find the Pisonet venture feasible or viable should you perform a marketing study. You should find out first if there are end users for your service and if so if you could afford to put one up.
Critics of the Pisonet or Internet Cafe business will point out to the increasing use of mobile devices as the main reason why this venture will not make money.
Tell that to the average Filipino gamer.
You’ll be hard-pressed to find a Filipino without a smart phone or a tablet. Mobile devices are mass-produced, and you can buy them anywhere. Flooding the market with different types and brands of mobile devices brings their prices down. 100% sure, the gamers you see in these Pisonet shops own mobile devices.
But they still prefer the Pisonet because you can’t beat the experience of playing from a PC that is built for gaming. It is also an activity they can share with their friends.
You also have to consider the statistical fact that 95% of Internet users in the Philippines prefer pre-paid services to post-paid subscriptions. 80% avail of the lowest-tier Internet service plans or from 1 to 3 Mbps.
If you want to get work done faster or assure a drop free Skype call with a client, it would be a good idea to head off to the nearby Pisonet. Internet service providers or ISP’s offer attractive packages to entrepreneurs that will assure their customers of high-speed surfing and stable video streaming experience.
This is the reason why you will often see home-based workers or telecommuters conduct their business at Pisonets. The Philippines has one of the most expensive yet worse Internet services in the world . The Pisonet is an affordable way to run your business by taking advantage of their higher bandwidth, faster speeds and back up services.
Despite losing its lead to mobile devices and seeing its global sales take a plunge since 2011, the price of the personal desktop or PC continues to range on the high side.
An entry-level PC for gaming would cost 15,000 Pesos. It should have the following features:
This type of PC can also be used to conduct office work, but you have to buy original programs for MS Windows. Some stores will include a licensed copy for 6,000 Pesos. Of course, you will also need to install original anti-virus software
All told, be prepared to spend approximately 25,000 Pesos per PC. Of course, each PC should have its own cabinet with slot and chair. Thus your total cost per PC would be:
Desktop | 25,000 |
Cabinet with slot | 3,500 |
Chair | 1,500 |
Other pieces of hardware you would need are:
If your Business Plan presents the Pisonet as a viable venture, you should still start out small. This way it will be easier to manage and uncover problems in your business model.
A Pisonet with 5 computers will cost you:
Desktop x 5 units | 125,000 |
Cabinet with Slot x 5 units | 17,500 |
Chair x 5 pieces | 7,500 |
Inkjet Printer/Copier/Scanner | 7,000 |
Fax Machine | 6,000 |
If you plan to set up your Pisonet in your home, you will have to spend for leasehold improvements. For minor improvements, a good benchmark would be 10,000 Pesos for a square meter. You should always maximize the available area for revenue-generating activities.
Assuming 1.6 square meters per workstation, for five desktops, you would need approximately 10 square meters of space. Overall, based on a 70% allocation for revenue-generating activities, your total floor area for the Pisonet should be 15 to 20 square meters.
At 10,000 Pesos per square meter, you should budget 150,000 to 200,000 for leasehold improvements. Leasehold improvement should also factor in expansion plans. The setup should allow you to increase the number of PC stations if the business is booming.
Remember, you have to make sure your Pisonet is air-conditioned. A 20 square meter area should not require more than a 1.5 HP air condition. If your budget allows, go for an inverter type unit because it will save you in power bills. Remember, with a Pisonet; the air-conditioner will be running full-time during its period of operation.
A 1.5 split type air-conditioner will cost you around 20,000 to 25,000 excluding the cost of installation.
If the cost of capitalizing a Pisonet is higher than you expected, do not be discouraged! In the first place, these figures are only estimates. If you have experience in construction or know someone who does, you can drastically lower leasehold improvements.
Setting up your Pisonet from home will entail improvement costs, but in the long run, it will save you from paying rent. Of course, if you want an accurate determination of your profitability, you should incorporate an estimated figure for rent in your income statement.
Like any other business, you will incur monthly expenses when running a Pisonet. Here is an estimate summary of expenses for a Pisonet business with five computers:
Internet | 5,000 |
Power | 6,000 |
Supplies | 1,000 |
The cost of Internet bandwidth in the Philippines has dropped considerably in the last five years. The figure indicated here covers 10Mbps plus the cost of a landline subscription.
Funding a business can be a make or break situation. Even if your financial study shows it is a feasible idea, if there’s no capital, there is no business.
When it comes to raising capital, you have to be creative and explore a variety of options:
Kids can be unforgiving when using the PC for gaming. Instead of buying, negotiate for lease terms with PC suppliers.
There are also suppliers of PC’s that have already been built for use in a Pisonet. Some suppliers are open to lease terms. This will allow you to pay out from sales and lower your initial cash outlay.
What’s more, you can sell the units back to the supplier and get new ones at the end of the term.
Before making a decision on leasing or buying Pisonet-ready PCs from a vendor, review the specs of each unit and see if these are capable of supporting operations.
If you are not sure, ask a friend who is knowledgeable about computer hardware to review the specs, inspect and test the units being offered.
Given the following assumptions:
The maximum sale a PC can generate is 120 Pesos per day. If all five computers are working full capacity, you can make 600 Pesos per day or 18,000 per month gross sales.
At 18,000 Pesos per month, you will be able to cover your monthly costs. But it is not realistic to expect your Pisonet to be working full capacity every day. You will have peak hours and slack hours just like any other business.
10Mbps can still accommodate five more PCs. So by increasing the number of PCs, you improve your chances of earning more money without significantly adding to your monthly expenses.
But you have to keep track of your financials to make sure adding more PCs is warranted. Otherwise, you’ll be stuck with non-performing assets.
You can also sell other items in your Pisonet:
Or offer services:
The idea is to find ways to maximize the revenue-generating potential of your Pisonet. Give people more reasons to visit your Pisonet than just Internet surfing and gaming.
A Pisonet remains an innovative business idea that brings more value to the traditional Internet Cafe model. But given its low-cost approach, the challenge facing the entrepreneur is to maximize sales volume.
You should start out small until your learning curve begins to slope and you’ve identified the pain points of the business. It may take awhile to generate traction, but expansion should be your ultimate goal.
When your business starts to improve its profit position, give more to your customers by upgrading the computers and enhancing their experience. If you are in good standing with your supplier, you can easily get generous concessions for better computers. In a tightly-competitive industry, customer retention strategies should be held in the same regard as new customer creation.
Roel Manarang is a seasoned entrepreneur who helps businesses succeed through design and digital marketing. With over 10 years of experience, he has assisted 170+ global companies. Roel is the founder of Workroom , a digital marketing company, and Tycoon Philippines , an acclaimed business and finance blog. Find him on LinkedIn .
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Home » Sample Business Plans » Technology
Are you about starting an internet cafe ? If YES, here is a complete sample internet cafe business plan template & feasibility report you can use for FREE . Since the advent of the internet, a lot of other big things have happened to information technology. You too can begin to look at ways to tap into the vast opportunity that exists in this industry. One of the hurdles that is readily needed to be scaled when you are looking to start an internet cafe business is research.
To a very large extent, you will need to carry out some extensive research. This is so that you know what is required of you in the venture that you plan to embark on. Yet another thing that you will need to look at is the business plan aspect. Here below is a sample internet café business plan;
1. industry overview.
The internet café line of business is one business that irrespective of the change in trends, is still managing to survive especially when the business is well positioned in a location like airports, campus, public facilities or hotels et al. Simply put, an Internet café, which is also known as a cybercafé, is a place which provides Internet access to the public, usually for a fee.
Most internet cafés usually provide snacks and drinks, hence the café in the name. In an internet café, the fee for using a computer that is connected to an internet facility is usually charged as a time-based rate. The internet café or cyber cafe phenomenon in the united states was started in July 1991 by Wayne Gregori in San Francisco when he began SFnet Coffeehouse Network.
Gregori designed, built and installed 25 coin operated computer terminals in coffeehouses throughout the San Francisco Bay Area. The café terminals dialed into a 32 line Bulletin Board System that offered an array of electronic services including FIDOnet mail and, in 1992, Internet mail.
But the first public, commercial American Internet café was conceived and launched by Jeff Anderson in August 1994, at Infomart in Dallas, Texas and was named The High Tech Cafe. After then, three other internet cafés subsequently opened in the East Village neighborhood of New York City: Internet Cafe opened by Arthur Perley, the @ Cafe, and the Heroic Sandwich.
So also in 1996, the Internet café Surf City opened in downtown Anchorage, Alaska. The Internet Café / Cyber Cafe industry is indeed a large industry and there is hardly any airport (international) that you won’t find an internet café that you can either connect your gadget through their Wi-Fi or log on to their computer to surf the net while you wait for your flight.
Though for some players in this industry would prefer to build their call centers in places where they can maximize profits; countries like India, China and The Philippines readily comes to mind
One good thing about starting an internet café business is that, aside from the fact that people will come in to browse the internet and carry out their jobs; you can also generate enough income by engaging in the sale of coffee and snacks.
So all you need to do if you want to maximize your internet café business is to strategically position the business and you will be amazed at the rate people troop to your internet café, not only those that want to browse the internet, but also those who may just want to hang out with friends over a cup of coffee and snacks.
Planet One Cyber Café®, LLC is a one stop, standard and licensed internet café and coffee shop that is fully equipped with the latest technology in the cyber café industry. Our cyber café will be located in the heart of Inglewood, Los Angeles – California, U.S and we are positioned in a location with the right demographic compositions of people who are regular users of public cyber café.
Planet One Cyber Café®, LLC will operate as a standard cyber café where clients are expected to surf the internet at the speed of light, make internet phone calls, conduct teleconference, and scan and send documents online. We also engage in the sale of snacks and coffee, operating a full fledge business center and the sale of data bundle and call cards for various telecommunication providers.
Our business goal is to work towards becoming one of the leading cyber café brands in the whole of Los Angeles and in the nearest future compete with the leaders in the industry not only in the United States but also in the global stage.
We are not ignorant of the fact that building a standard and world class internet café from the scratch requires huge capital base especially for the purchase of world – class and up – to date internet equipment (server, and computers) and software applications et al, which is why we have perfect plans for steady flow of cash.
We can confidently say that we have a robust financial standing and we are ready to take on any challenge that we encounter in the industry. We are well – staffed and well – equipped to run a 24 hours a day and 7 days a week cyber café with a well – planned shift system.
We will ensure that all our employees are selected from a pool of qualified and customer centric people in and around Los Angeles – California and also from any part of the United States. We will make sure that we take all the members of our workforce through the required trainings that will position them to meet the expectation of the company and to compete with other players in the United States and throughout the globe.
At Planet One Cyber Café®, LLC, our client’s best interest will always come first, and everything we do will be guided by our values and professional ethics. We will ensure that we hold ourselves accountable to the highest standards by meeting our client’s needs precisely and completely. We will cultivate a working environment that provides a human, sustainable approach to earning a living, and living in our world, for our partners, employees and for our clients.
Planet One Cyber Café®, LLC is owned by Garry Boston and his wife Geraldine Boston. Geraldine Boston is a certified cyber café administrator; she has over 15 years of experience in the internet café / cyber cafe industry. Her husband Garry Boston will be the administrative head of the business. He has an MBA from University of California and he has occupied senior managerial roles before joining his wife to start Planet One Cyber Café®, LLC.
Planet One Cyber Café®, LLC is going to offer varieties of services within the scope of the internet café / cyber café industry in the United States of America. Our intention of starting our internet café in Inglewood – Los Angele is to make profits from the internet café / cyber café industry and we will do all that is permitted by the law in the US to achieve our aim and business goals.
Our business offering are listed below;
Our Business Structure
The success of any business is to a larger extent dependent on the business structure of the organization and the people who occupy the available role. Planet One Cyber Café®, LLC will build a solid business structure that can support the growth of our internet café business. We will ensure that we hire competent hands to help us build the business of our dream.
The fact that we want to become one of the leading cyber café brand in the industry in the whole of the United States of America makes it highly necessary for our organization to deliberately build a well – structured business from the onset.
We will work hard to ensure that we only attract people with the right mindset to help us achieve our business goals and objectives in record time. Below is the business structure that we will build Planet One Cyber Café®, LLC;
Cyber Café Manager / Cyber Café Supervisor
Admin and HR Manager
Chief Executive Office:
Information Technologist
Marketing and Sales Executive (Business Developer)
Client Service Executives / Front Desk Officer
We very much know the importance of knowing the areas we are good at and the areas that we struggle with. That is the reason why Planet One Cyber Café®, LLC employed the services of a core professional in the area of cyber café consulting and business structuring to assist the organization in building a standard cyber café that can favorably compete with other leading cyber café brands in the United States of America and the world at large.
Part of what the business consultant did was to work with the management of the company in conducting a SWOT analysis for Planet One Cyber Café®, LLC. Here is a summary from the result of the SWOT analysis that was conducted on behalf of Planet One Cyber Café®, LLC;
Our core strength lies in our service offerings, the power of our team and the state of the art cyber café equipment and software applications that we have – fast, secured and reliable internet. We have a team that can go all the way to give our clients value for their money.
We are well positioned in the heart of Inglewood, Los Angeles and we know we will attract loads of clients from the first day we open our cyber café for business.
As a new cyber café in Los Angeles, it might take some time for our organization to break into the market and attract some well – established corporate clients; that is perhaps our major weakness. Another weakness is that we may not have the required cash to pump into the promotion of our business the way we would want to.
The opportunities in the cyber café / internet café industry are massive especially in Los Angeles, and we are ready to take advantage of any opportunity that comes our way.
The truth is that with the advancement of technology and cheaper internet data bundles, it is now easier for organizations to conduct their teleconference from their office and for individuals to purchase internet bundle and browse on their mobile gadgets (smart phones, tablets and pads).
So also, just like any other business, one of the major threats that we are likely going to face is economic downturn. It is a fact that economic downturn affects purchasing / spending power. Another threat that may likely confront us is the arrival of a new cyber café in same location where our target market exist and who may want to adopt same Business model like us.
It is known fact that cyber cafés are a natural evolution of the traditional café. As a matter of fact, cafés started as places for information exchange, and have always been used as places to read the paper, send postcards home, play traditional or electronic games, chat to friends, find out local information.
As Internet access is in increasing in demand, many pubs, bars and cafés have terminals, so the distinction between the cyber café and the traditional café is eroded. For instance, in some, countries in Europe, the number of pure cyber cafés is decreasing since more and more normal cafés offer the same services.
However, there are European countries where the total number of publicly accessible terminals is also decreasing. Germany is one good example of such countries where publicly accessible terminal is on the decrease. The reason for this trend is a combination of complicated regulation, relatively high Internet penetration rates, the widespread use of notebooks and PDAs and the relatively high number of wireless internet hotspots.
Lastly, while most cyber cafés are privately own businesses, many have been set up to Help Bridge the ‘digital divide’, providing computer access and training to those without home access. For example, the uk government has supported the setting up of 6000 telecentres.
One of the things that make businesses breakeven is the number of clients that command per time. This is one of the reasons why we will leave no stone unturned in seeing that we get the right words out there to people about what we are doing.
The target market for the cyber café / internet industry is all encompassing because of their service offerings. In view of that, we have created strategies that will enable us reach out to various corporate organizations and individual who we know will need our services.
We have conducted our market research and survey and we will ensure that our cyber café attracts the kind of clients we would love to work with. Below is a list of the people and organizations that we have specifically market our services to;
Our Competitive Advantage
We are mindful of the fact that there will always be stiff competition in the cyber café / internet café industry in the United States of America; hence we have been able to hire some of the best business developer to handle our sales and marketing.
Planet One Cyber Café®, LLC might be a new entrant into the cyber café / internet café industry in the United States of America, but we are coming into the industry with core professionals and of course a standard world – class cyber café with the latest equipment and software applications in the industry. We are well – positioned in Inglewood Los Angeles – California.
Our complimentary services – fully functional business center and coffee and snacks bar will enable us attract loads of customers per time in our cyber café.
Lastly, our employees will be well taken care of, and their welfare package will be among the best within our category ( startups cyber café businesses ) in the industry meaning that they will be more than willing to build the business with us and help deliver our set goals and achieve all our aims and objectives.
It is the duty of anyone going into business to identify how he/she intends to generate startup funds. It is for this reason that Planet One Cyber Café®, LLC is established with the aim of maximizing profits in the internet café / cyber café industry and we are going to go all the way to ensure that we do all it takes to attract our target market.
Planet One Cyber Café®, LLC will generate income by offering the following services;
One thing is certain when it comes to cyber café services; it is always cheaper and reliable for small businesses and start – ups to carry out teleconference or web meetings. This goes to show that any cyber café that is well – equipped and well positioned will always attract corporate clients and that will sure translate to increase in revenue generation for the business.
We are well positioned to take on the available market in Inglewood – Los Angeles, California and beyond and we are quite optimistic that we will meet our set target of generating enough income / profits from the first six month of operations and grow the business and our clientele base beyond Inglewood to the whole of Los Angeles – California.
We have been able to critically examine the cyber café market and we have analyzed our chances in the industry and we have been able to come up with the following sales forecast. The sales projection is based on information gathered on the field and some assumptions that are peculiar to startups in Los Angeles – CA.
Below is the sales projection for Planet One Cyber Café®, LLC, it is based on the location of our business and other factors as it relates to cyber café start – ups in the United States;
N.B: This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any major economic meltdown and there won’t be any major competitor offering same internet café services as we do within same location. Please note that the above projection might be lower and at the same time it might be higher.
We will work really hard to see that we attract the type of sales and leads that will make us break even at all times. Cyber café business is not a business that you have to go out there to retail products which is why we must do all we can to maximize any opportunity that comes our way to attract people to patronize of cyber café and coffee bar.
Our sales and marketing team will be recruited based on their vast experience in the cyber café / internet café industry and they will be trained on a regular basis so as to be well equipped to meet their targets and the overall goal of the organization.
We will also ensure that our excellent service delivery (fast, reliable and secured internet access) speaks for us in the market place; we want to build a standard and well equipped cyber café that will leverage on word of mouth advertisement from satisfied clients.
Our business goal is to build our cyber café business to become the number one choice in the whole of Los Angeles – California which is why we have mapped out strategy that will help us take advantage of the available market and grow to become a major force to reckon with not only in the Inglewood, Los Angeles, but throughout California as well.
Planet One Cyber Café®, LLC is set to make use of the following marketing and sales strategies to attract clients;
We have been able to work with brand and publicity specialist to help us map out publicity and advertising strategies that will help us walk our way into the heart of our target market. We are set to take the cyber café / internet café industry by storm which is why we have made provisions for effective publicity and advertisement of our cyber café.
Below are the platforms we intend to leverage on to promote and advertise Planet One Cyber Café®, LLC;
We do not want to overprice ours services, and that is why we will go around and sample the price system of other businesses like our internet cafe business. The nature of internet café services makes it easier for operators in this industry to charge her clients fees based on the number of hours / time spent; usually this fee is charged based on the discretion of the cyber café.
At Planet One Cyber Café®, LLC we will keep our fees below the average market rate for all of our clients by keeping our overhead low and by collecting payment in advance. In addition, we will also offer special discounted rates to start – ups, nonprofits, cooperatives, and small social enterprises who engage our services to help them organize teleconference or web meetings / webcast et.
At Planet One Cyber Café®, LLC, our payment policy will be all inclusive because we are quite aware that different people prefer different payment options as it suits them. Here are the payment options that we will make available to our clients;
In view of the above, we have chosen banking platforms that will help us achieve our plans with little or no itches.
In setting up any business, the amount or cost will depend on the approach and scale you want to undertake. If you intend to go big by renting a place, then you would need a good amount of capital as you would need to ensure that your employees are well taken care of, and that your facility is conducive enough for workers to be creative and productive.
This means that the start-up can either be low or high depending on your goals, vision and aspirations for your business.
The tools and equipment that will be used are nearly the same cost everywhere, and any difference in prices would be minimal and can be overlooked. As for the detailed cost analysis for starting a cyber café business; it might differ in other countries due to the value of their money.
The bulk of the money that is expected to be spent when setting up a cyber café is in the purchase of equipment and of course leasing / renting a standard facility. However, this is what it would cost us to start Cosmos Call Center Agency, LLC in the United of America;
Going by the report from the research and feasibility studies conducted, we will need about $350,000 to set up a medium scale but standard call center in the United States of America.
Generating Funding / Startup Planet One Cyber Café®, LLC
Planet One Cyber Café®, LLC is going to start as a family business that will be solely owned and managed by Garry Boston and his wife Geraldine Boston. Both of them will be the financial of the business, but may likely welcome other partners later, which is why they have decided to restrict the sourcing of his start – up capital to 3 major sources.
These are the areas we intend generating our start – up capital;
N.B: We have been able to generate about $100,000 (Personal savings $80,000 and soft loan from family members $20,000) and we are at the final stages of obtaining a loan facility of $250,000 from our bank. All the papers and document has been duly signed and submitted, the loan has been approved and any moment from now our account will be credited.
The future of a business lies in the numbers of loyal customers that they have the capacity and competence of the employees, their investment strategy and the business structure. If all of these factors are missing from a business (company), then it won’t be too long before the business close shop.
One of our major goals of starting Planet One Cyber Café®, LLC is to build a business that will survive off its own cash flow without the need for injecting finance from external sources once the business is officially running. We know that one of the ways of gaining approval and winning customers over is to equip our cyber café facility with state of the equipment, technology and software applications.
Planet One Cyber Café®, LLC will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and re – training of our workforce is at the top burner.
As a matter of fact, profit-sharing arrangement will be made available to all our management staff and it will be based on their performance for a period of three years or more. We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.
Check List / Milestone
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You’ve come to the right place to create your Internet Cafe business plan.
We have helped over 1,000 entrepreneurs and business owners create business plans and many have used them to start or grow their Internet Cafe businesses.
Below is a template to help you create each section of your Internet Cafe business plan.
Business overview.
Internet Coffee Cafe is a startup internet cafe company located in Tulsa, Oklahoma. The company is founded by Kurt Stands, who has experience managing internet cafes. Now, with the expertise of knowledge and business acumen, he has determined he can confidently start and effectively grow a successful internet cafe company. Kurt believes his experience of strategic growth, marketing skills, financial capabilities, and wide and deep knowledge of internet installation and maintenance practices will provide everything needed for long-term growth and profitability.
Internet Coffee Cafe will provide a comprehensive array of products and services for a wide variety of clients. Internet Coffee Cafe will be the one-stop internet shop, providing services and products for each customer, while supporting the strategic goals of the company. Internet Coffee Cafe will be the ultimate choice in Tulsa for customers, as the Internet Coffee Cafe ensures that not only will high-speed internet be on the menu, but a variety of beverages and light meals will be offered, as well.
The following are the products and services that the Internet Coffee Cafe will provide:
Internet Coffee Cafe will target all individuals in Tulsa, Oklahoma. They will target individuals who need internet service, such as students, apartment renters, and those in outlying areas of Tulsa, such as on ranches and farms. They will target online social game circles of two or more people. They will target schools and new businesses. They will target those who enjoy a cafe atmosphere while working. They will target individuals seeking a light meal or beverage in a midtown location.
The Internet Coffee Cafe will be owned and operated by Kurt Stands. He recruited his former associate, Steve Thoresen, to take the role of manager of the internet cafe. He also recruited his former executive assistant, Carla Manson, to be the back-office operations assistant.
Kurt Stands is a graduate of the University of Oklahoma with a bachelor’s degree in marketing. He has 5 years of experience as a staff member in his first internet cafe position and 5 years of experience in a different internet cafe as the cafe manager. He’s earned a reputation among his customers as being reliable, helpful, and always willing to go the extra mile. Because of this, several customers have already committed to follow him to the new Internet Coffee Cafe.
Steve Thoresen will assume the role of manager of the Internet Coffee Cafe, where he will handle customer requests, assist with internet connections and oversee the food and beverage area of service. Providing an outstanding customer experience will be his main task. Steve has over 6 years of experience as an internet cafe manager and customers frequently compliment the service provided. Steve’s friendly personality and commitment to excellence will serve the Internet Coffee Cafe very well.
Carla Manson, a former work associate with Kurt Stands, will take on the position of back-office operations assistant. This will include overseeing the online social game venues for groups of two or more users, inventory of food, beverage ingredients, kitchen tools and equipment, and all supplies related to the cafe. Her role will also include operation of the internet service, computer systems, and related software and hardware.
Internet Coffee Cafe will be able to achieve success by offering the following competitive advantages:
Internet Coffee Cafe is seeking $200,000 in debt financing to launch its internet cafe. The funding will be dedicated toward securing the office space and purchasing office equipment and supplies. Funding will also be dedicated toward three months of overhead costs to include payroll of the staff, rent, and marketing costs for the print ads and marketing costs. The breakout of the funding is below:
The following graph outlines the financial projections for Internet Coffee Cafe.
Who is internet coffee cafe.
Internet Coffee Cafe is a newly established, full-service internet cafe in Tulsa, Oklahoma. Internet Coffee Cafe will be the most reliable, cost-effective, and enjoyable choice for any individual who requires internet service in the city and the surrounding communities. Internet Coffee Cafe will provide a comprehensive menu of internet access, in addition to a comfortable environment and an online social game venue. In addition, a cafe that serves light meals, snacks and beverages will be on site. Their full-service approach includes a relaxing and enjoyable environment offering internet service.
Kurt Stands will oversee Steve Thoresen and Carla Manson in their managerial capacity roles. In addition, he will hire the wait staff for the cafe and other personnel who will assist within the cafe. The team of professionals are highly qualified and experienced in operating internet cafes and the environments that make the experiences highly pleasurable. Internet Coffee Cafe removes all headaches and issues of finding and using the internet, and the cafe will ensure all customers are taken care of expeditiously while delivering the best customer service.
Internet Coffee Cafe is owned and operated by Kurt Stands, who has an extensive degree of experience in managing internet cafes. He holds a marketing degree from the University of Oklahoma and he has successfully managed internet cafes with online social games and food service in various locales. Kurt’s tenure as a manager has given him the skills and technological knowledge to venture out on his own, starting his own company. He has gained the trust and commitment of several former customers, who are now eagerly awaiting the opening of the Internet Coffee Cafe.
Since incorporation, Internet Coffee Cafe has achieved the following milestones:
The following will be the services Internet Coffee Cafe will provide:
The internet cafe industry is expected to grow over the next five years to over $22 billion. The growth will be driven by online gamers who enjoy the social aspect of gaming together and the competition the games bring. The growth will additionally be driven by the number of consumers who enjoy working out of their own home environment while remote from the office. The growth will also be driven by technology and innovation, as new processes will result and new applications of the internet will be discovered. Growth will be driven by consumers who work in the central portion of the city and will appreciate a midtown cafe that caters to luncheon guests, serving light meals that allow the consumer to briefly take a break and return to the workplace.
Costs will likely be reduced as additional online games and educational uses for high-end computers and high speed internet are innovated using technology and software. With the growing audience and differentiation of the products offered, costs are gradually reduced.
Demographic profile of target market.
Total | Percent | |
---|---|---|
Total population | 1,680,988 | 100% |
Male | 838,675 | 49.9% |
Female | 842,313 | 50.1% |
20 to 24 years | 114,872 | 6.8% |
25 to 34 years | 273,588 | 16.3% |
35 to 44 years | 235,946 | 14.0% |
45 to 54 years | 210,256 | 12.5% |
55 to 59 years | 105,057 | 6.2% |
60 to 64 years | 87,484 | 5.2% |
65 to 74 years | 116,878 | 7.0% |
75 to 84 years | 52,524 | 3.1% |
Internet Coffee Cafe will primarily target the following customer profiles:
Direct and indirect competitors.
Internet Coffee Cafe will face competition from other companies with similar business profiles. A description of each competitor company is below.
Goofy’s Gamer Cafe hosts online social games for interactive play. The company is owned and operated by Chad Edwards, a former manager of an internet cafe for seven years. He offered premium customer experience while learning to handle operations, back-office inventory, customer relationships and other strategic aspects of the industry. The company is housed in Tulsa, Oklahoma and caters to those who enjoy competitive online ranching and cowboy video games.
Goofy’s Gamer Cafe caters to a young demographic, ages 15 to 30, and offers beverages and snacks as an additional avenue to gain revenue. The staff consists of a manager, Chad Edwards, three staff hostesses and three beverage and snack servers. The company logo is, “Satisfaction Equals Sales,” which indicates that by keeping their customers satisfied, the customers will purchase additional game play and products.
The Tulsa Internet Business Cafe, located within a few blocks of the Tulsa courthouse and judicial system departments, caters to professionals and business users, such as attorneys and lawmakers. The Tulsa Internet Business Cafe has developed a very high-speed internet service that outshines any government-provided internet connection; therefore, the Tulsa Internet Business Cafe is often packed with professionals who are stretched for time. The Tulsa Internet Business Cafe is owned by Jack Adams who is the previous owner of an internet cafe in a suburb of Tulsa. He sold that internet cafe and brought his concept to the inner core of business areas in Tulsa, where he has provided customers with excellent internet connections and service for over five years. In addition, his business offers document printing, scanning, and small conference rooms.
The Mid-City Internet Cafe was started by Tracy Harrington in 2019 to meet the needs of small businesses. She innovated the combination of a traditional internet cafe with co-working spaces, which allows patrons to work together as needed, or individually, if preferred. Offering comfortable furnishings and a quiet and serene environment, the Mid-City Internet Cafe includes high-speed internet and other professional amenities in one distinctive workspace. Included are printers, coffee makers, food vending machines in a kitchenette, and desk items such as pens, pencils, and staplers.
The Mid-City Internet Cafe is most popular with freelance professionals who are in downtown Tulsa and need a workspace for a morning or afternoon. Entrepreneurs and remote workers often visit the Mid-City Internet Cafe, as well, due to the quiet and serene atmosphere.
Internet Coffee Cafe will be able to offer the following advantages over their competition:
Brand & value proposition.
Internet Coffee Cafe will offer the unique value proposition to its clientele:
The promotions strategy for Internet Coffee Cafe is as follows:
Word of Mouth/Referrals
The staff of the Internet Coffee Cafe has built up an extensive list of contacts over the years by providing exceptional service and expertise to their clients. The contacts and clients will follow them to the new company and help spread the word of Internet Coffee Cafe.
Professional Associations and Networking
Kurt Stands and Steve Thoreson will join the professional associations within Tulsa that will help drive business to the company. In addition, they will offer to take on official roles within those associations to further the name of the Internet Coffee Cafe. They will both network within the national trade groups and during trade shows.
Print Advertising
Print advertising will be focused on individuals who may not currently have high-speed internet in their homes or workplaces. Direct mail pieces will announce the opening of the company and offer discounts to “try out” the Internet Coffee Cafe.
Website/SEO Marketing
The Internet Coffee Cafe will fully utilize their website. The website will be well organized, informative, and list all the services that are offered. In addition, online reservations can be made for a single workspace or an online game group of two or more individuals. The website will also list their contact information and meals and snacks for sale. The website will engage in SEO marketing tactics so that anytime someone types in the Google or Bing search engine “Internet cafe” or “Online gamers near me,” Internet Coffee Cafe will be listed at the top of the search results.
The pricing of Internet Coffee Cafe will be moderate and on par with competitors so customers feel they receive excellent value when purchasing their services.
The following will be the operations plan for Internet Coffee Cafe. Operation Functions:
Internet Coffee Cafe will have the following milestones completed in the next six months.
Carla Manson, a former work associate with Kurt Stands, will take on the position of back office operations assistant. This will include overseeing the online social game venues for groups of two or more users, inventory of food, beverage ingredients, kitchen tools and equipment, and all supplies related to the cafe. Her role will also include operation of the internet service, computer systems, and related software and hardware.
Key revenue & costs.
The revenue drivers for Internet Coffee Cafe are the fees they will charge to customers for their services. .
The cost drivers will be the overhead costs required in order to staff Internet Coffee Cafe. The expenses will be the payroll cost, rent, utilities, office supplies, and marketing materials.
Internet Coffee Cafe is seeking $200,000 in debt financing to launch its internet cafe. The funding will be dedicated toward securing the office space and purchasing office equipment and supplies. Funding will also be dedicated toward three months of overhead costs to include payroll of the staff, rent, and marketing costs for the print ads and association memberships. The breakout of the funding is below:
The following outlines the key assumptions required in order to achieve the revenue and cost numbers in the financials and in order to pay off the startup business loan.
Income statement.
FY 1 | FY 2 | FY 3 | FY 4 | FY 5 | ||
---|---|---|---|---|---|---|
Revenues | ||||||
Total Revenues | $360,000 | $793,728 | $875,006 | $964,606 | $1,063,382 | |
Expenses & Costs | ||||||
Cost of goods sold | $64,800 | $142,871 | $157,501 | $173,629 | $191,409 | |
Lease | $50,000 | $51,250 | $52,531 | $53,845 | $55,191 | |
Marketing | $10,000 | $8,000 | $8,000 | $8,000 | $8,000 | |
Salaries | $157,015 | $214,030 | $235,968 | $247,766 | $260,155 | |
Initial expenditure | $10,000 | $0 | $0 | $0 | $0 | |
Total Expenses & Costs | $291,815 | $416,151 | $454,000 | $483,240 | $514,754 | |
EBITDA | $68,185 | $377,577 | $421,005 | $481,366 | $548,628 | |
Depreciation | $27,160 | $27,160 | $27,160 | $27,160 | $27,160 | |
EBIT | $41,025 | $350,417 | $393,845 | $454,206 | $521,468 | |
Interest | $23,462 | $20,529 | $17,596 | $14,664 | $11,731 | |
PRETAX INCOME | $17,563 | $329,888 | $376,249 | $439,543 | $509,737 | |
Net Operating Loss | $0 | $0 | $0 | $0 | $0 | |
Use of Net Operating Loss | $0 | $0 | $0 | $0 | $0 | |
Taxable Income | $17,563 | $329,888 | $376,249 | $439,543 | $509,737 | |
Income Tax Expense | $6,147 | $115,461 | $131,687 | $153,840 | $178,408 | |
NET INCOME | $11,416 | $214,427 | $244,562 | $285,703 | $331,329 |
FY 1 | FY 2 | FY 3 | FY 4 | FY 5 | ||
---|---|---|---|---|---|---|
ASSETS | ||||||
Cash | $154,257 | $348,760 | $573,195 | $838,550 | $1,149,286 | |
Accounts receivable | $0 | $0 | $0 | $0 | $0 | |
Inventory | $30,000 | $33,072 | $36,459 | $40,192 | $44,308 | |
Total Current Assets | $184,257 | $381,832 | $609,654 | $878,742 | $1,193,594 | |
Fixed assets | $180,950 | $180,950 | $180,950 | $180,950 | $180,950 | |
Depreciation | $27,160 | $54,320 | $81,480 | $108,640 | $135,800 | |
Net fixed assets | $153,790 | $126,630 | $99,470 | $72,310 | $45,150 | |
TOTAL ASSETS | $338,047 | $508,462 | $709,124 | $951,052 | $1,238,744 | |
LIABILITIES & EQUITY | ||||||
Debt | $315,831 | $270,713 | $225,594 | $180,475 | $135,356 | |
Accounts payable | $10,800 | $11,906 | $13,125 | $14,469 | $15,951 | |
Total Liability | $326,631 | $282,618 | $238,719 | $194,944 | $151,307 | |
Share Capital | $0 | $0 | $0 | $0 | $0 | |
Retained earnings | $11,416 | $225,843 | $470,405 | $756,108 | $1,087,437 | |
Total Equity | $11,416 | $225,843 | $470,405 | $756,108 | $1,087,437 | |
TOTAL LIABILITIES & EQUITY | $338,047 | $508,462 | $709,124 | $951,052 | $1,238,744 |
FY 1 | FY 2 | FY 3 | FY 4 | FY 5 | ||
---|---|---|---|---|---|---|
CASH FLOW FROM OPERATIONS | ||||||
Net Income (Loss) | $11,416 | $214,427 | $244,562 | $285,703 | $331,329 | |
Change in working capital | ($19,200) | ($1,966) | ($2,167) | ($2,389) | ($2,634) | |
Depreciation | $27,160 | $27,160 | $27,160 | $27,160 | $27,160 | |
Net Cash Flow from Operations | $19,376 | $239,621 | $269,554 | $310,473 | $355,855 | |
CASH FLOW FROM INVESTMENTS | ||||||
Investment | ($180,950) | $0 | $0 | $0 | $0 | |
Net Cash Flow from Investments | ($180,950) | $0 | $0 | $0 | $0 | |
CASH FLOW FROM FINANCING | ||||||
Cash from equity | $0 | $0 | $0 | $0 | $0 | |
Cash from debt | $315,831 | ($45,119) | ($45,119) | ($45,119) | ($45,119) | |
Net Cash Flow from Financing | $315,831 | ($45,119) | ($45,119) | ($45,119) | ($45,119) | |
Net Cash Flow | $154,257 | $194,502 | $224,436 | $265,355 | $310,736 | |
Cash at Beginning of Period | $0 | $154,257 | $348,760 | $573,195 | $838,550 | |
Cash at End of Period | $154,257 | $348,760 | $573,195 | $838,550 | $1,149,286 |
What is an internet cafe business plan.
An internet cafe business plan is a plan to start and/or grow your internet cafe business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections. You can easily complete your Internet Cafe business plan using our Internet Cafe Business Plan Template here .
There are a number of different kinds of internet cafe businesses, some examples include: Internet kiosks, Cyber cafe, Gaming cafe, and Commercial cafe.
Internet Cafe businesses are often funded through small business loans. Personal savings, credit card financing and angel investors are also popular forms of funding.
Starting an internet cafe business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster. 1. Develop An Internet Cafe Business Plan - The first step in starting a business is to create a detailed internet cafe business plan that outlines all aspects of the venture. This should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast. 2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your internet cafe business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your internet cafe business is in compliance with local laws. 3. Register Your Internet Cafe Business - Once you have chosen a legal structure, the next step is to register your internet cafe business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws. 4. Identify Financing Options - It’s likely that you’ll need some capital to start your internet cafe business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms. 5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations. 6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events. 7. Acquire Necessary Internet Cafe Equipment & Supplies - In order to start your internet cafe business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation. 8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your internet cafe business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising.
As the Philippines economy is continuously changing…
Certain businesses such as cafes and coffee shops are getting so popular across the Philippines!
This leads to the main question: How to start a cafe business in the Philippines?
Throughout this article, we will be looking at…
1. How much capital to start a small coffee shop in the Philippines.
2. The expected income of a coffee shop.
Before we begin, we will be using the words cafe and coffee interchangeably throughout today’s article.
Table of Contents
Each section can be slightly adjusted.
Nonetheless, each step covers important areas when beginning a coffee business.
We have recently spoken about a food cart business .
This covers the pros and cons of franchising, which may benefit you.
If you are looking to franchise a coffee shop…
Here is a list of available companies that are currently open to franchising coffee shops in the Philippines.
When looking at franchising coffee shops in the Philippines (or cafés)…
Will a franchising business be worth your time financially speaking?
Business terms and capital required will depend on these two factors.
We have included the franchising coffee shop’s cost in the relevant hyperlinks above for your convenience .
And you don’t feel 100% confident.
In that case…
Franchising is often a more appropriate decision.
You may see better results in starting a coffee shop business in the Philippines independently.
The next step is the overall legal registration of your coffee shop business.
We have added this as the second step as it’s always an important area to focus on when starting any new business in the Philippines.
But additionally…
There are specific laws regarding foods and drinks to protect the welfare and wellbeing of the public.
This includes sanitary preparation and the health and safety of food.
If you are thinking about starting an Internet cafe business in the Philippines.
We found that different areas have their own rules and processes.
We recommend visiting your local government office to see any requirements that are needed for this type of business.
We must first look at your original plan, which includes the type of coffee or cafe business you intend to open.
If you are opening up a larger establishment, then you may benefit from choosing a location downtown that is highly accessible to your customers.
The theme is also another part that ties in with the location.
But if you are in a non-tourist area.
Remember the 80/20 law.
But instead, focus on what will bring your ideal customer back again and again.
The staff wore zookeeper outfits, and there were lots of animals all across the café.
Often coffee stores do very well when there is a balance between the location and the theme.
This may be covered in your overall financial investment.
(Rules change depending on the chain of coffee stores you are working with).
If you are starting a coffee business in the Philippines on your own…
Still, import tax and delivery must be taken into account.
If you are looking to purchase new equipment for your coffee store, several companies sell business equipment, such as mycoffeelab , mkphil , and coffeellera .
This is perhaps one of the essential areas of any business.
One of my biggest mistakes is starting a business without careful calculation.
Thus I recommend doing this before and after opening your business.
Still, as more information is gathered, the costs and profit from a coffee shop business in the Philippines become clearer.
At this stage, you may need to adjust some aspects of your business.
We have gone through how much it costs to open a coffee shop in the Philippines.
What do you need to include in the costs and prices?
Here are a few things to consider if you haven’t already added these to your café / coffee business plan.
At the beginning stages of starting a business in the Philippines…
If you have a robust business plan and have taken all the appropriate steps, you stand a much higher chance of succeeding when opening a coffee business in the Philippines.
Nonetheless, at this stage, it’s all about stop, start and continue.
For example, you have a small coffee kiosk, and after you have started your coffee business, you notice that you are spending 5000 pesos a month on marketing that is not bringing in any new customers.
This is an example of business behavior that may need to stop (or change) for the business to grow.
Perhaps you need to start a referral program or offer a particular type of product that your customers want.
A large coffee shop will cost upwards of 4,000,000 pesos.
A small kiosk or coffee bar will cost as low as 100,000 – 150,000 pesos.
There are a few things that you can do to lower the cost of opening a coffee shop business in the Philippines.
If this is the case, you may wish to look into business loans or crowdfunding.
To answer this question…
So as you know, opening a cafe in the Philippines or starting a coffee shop business is an idea that may entail many questions.
Perhaps you are looking to download a coffee shop business plan PDF ?
If so, Filipino wealth has you covered.
You can use the plan to input your cost prices and other important information through the template.
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The essence of coffee as a satisfying drink that most people are looking for, considering that Filipinos consume about 21,600,000 cups of coffee a day according to Nestlé’s consumer marketing division, drove the owners to start a new coffee shop business, “Kopinoy”. The name, “Kopinoy”, is a combination of the word ‘coffee’, the primary product of the business, and ‘Pinoy’, the mainstream term used in referring to Filipinos, will be a newly established coffee shop that will put up a new way of making coffee and will provide a different and enjoyable customer service experience.
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This presentation contains general information relating to business plan for internet cafe in the Philippines. Moreover, it discusses the various methods and techniques used by seasoned consultants in analyzing this specific business category and formulating suitable strategies for a successful enterprise.This sample contains executive summary, marketing analysis,internet cafe business in philippines,business plan pdf for internet cafe,business plan for cyber cafe pdf,internet cafe business plan and financial review.
This is a sample business plan for an Internet cafe in the Philippines. It is usually very hard for any business to succeed without a good plan. Even if you have been operating for some time, it does not hurt to go over your current plan and see if there are ways you can improve it. Here is a sample internet cafe business plan that could be used as a guide:
A Sample Business Plan for an Internet Cafe in the Philippines
Internet Cafes are popular places where people can go to use the internet and other services such as printing and copying documents. They also offer snacks and drinks to their customers who may be spending hours on their computers surfing different sites or playing games online.
The following are some of the relevant factors that will affect this project:1) Location – The location of our site will be near schools, colleges, universities and government offices so that our target market will be able to access us easily during their break times or after working hours when they want relaxation by browsing through different websites or chatting with friends through social media like Facebook, Twitter etc
Internet cafe business plan.
Internet cafe business is a profitable business that you can start with less than $500. In this Internet cafe business plan, it will help you to set up your own internet cafe and make profits.
Here are the key points for starting an internet cafe business:
1. Location – The location of your internet cafe should be selected carefully as it can determine your success in the cyber business. It is better to select a place where there are lots of people, such as malls, universities, schools and hospitals.
2. Seating Capacity – The seating capacity of your cybercafe should be large enough to accommodate all customers at any time of day or night. You should also have enough space to place computers or terminals on each table so that customers can use them easily when they visit your cybercafe.
3. Computer Hardware – You will need new computers or terminals with high quality graphics cards that can run all games and applications smoothly without any lag time or delay while using them. If you have enough budget then you can buy new computers with high end specifications but if not then you should go for used ones instead which still perform well without costing much money compared to new ones
Internet cafes in the Philippines have become a growing business. The number of internet cafe businesses in the Philippines is increasing due to the increasing number of people who are using the internet for various purposes such as online education, online job hunting and online shopping. This can be attributed to the growing number of people who use the internet for leisure and entertainment purposes.
The demand for internet cafes is expected to increase further due to the rapid growth of internet users in developing countries like the Philippines.
Internet cafes help people who do not have access to computers at home or work because they can check their emails and browse websites while waiting for their turn at an internet cafe instead of waiting outside its premises. Furthermore, most of them offer other services such as printing documents which may be important for some people who need copies of their documents while they are away from home or work.
This report provides an overview of how you can start your own internet cafe business with information on how much capital you will need, what equipment you will need and how much it will cost you to get started. It also gives tips on how you can market your business effectively so that it attracts more customers than your competitors’ businesses do.
Internet cafe is a business that offers Internet services and facilities to the customers. It offers a wide range of services including internet access, food and beverages, printing, photocopying and faxing. There are various types of internet cafes in the market such as cyber cafes, cybercafes, cyber-lounges etc. The internet cafe business can be started at home or in any other place with the help of some basic tools and equipment such as computers, printers and scanners etc.
The first step towards starting an internet cafe is by evaluating your market potential by conducting a market survey on the basis of location, budget and competition. After completing this step you will be able to find out whether your business idea would work or not? After analysing the local market conditions you can start planning your business accordingly.
The next step would be writing down all your business ideas properly along with all its benefits so that you can clearly explain your idea to others who might have similar interests with you in starting an internet cafe business like yours. This will help them think about it seriously before investing their money in it. If they agree with you then only they will invest their money in this kind of project because if someone does not agree with your idea.
Internet Cafe is a business where people can go to access the internet. It is also known as Cyber Cafe, Net Cafe, Internet Cafe, or Cybercafe.
It is a place that offers internet access to its customers and charges them for it. A person can use this service for free or for a fee depending on the type of connection available in that particular cybercafe.
The internet cafe business is one of the most profitable businesses in the Philippines today. There are many benefits of having an Internet Café such as:
1) You will be able to earn more money than what you would make from other jobs such as working at a fast food restaurant or grocery store because you will be able to charge customers based on their usage of the internet. This way, if they are using it for long periods of time, they will have to pay more than those who only need it for shorter periods of time.
2) You won’t have any problems with employees because there won’t be any! You don’t need anyone else except for yourself because you will be doing everything yourself including cleaning up after your customers leave so there wouldn’t be much maintenance required for this kind of business since no one else.
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This is a complete business plan for an internet cafe business. It will be easier to plan and budget as you will be aware of all the costs involved in setting up and running the internet cafe business. Uses of the Internet Cafe Business Plan (PDF, Word And Excel) The cyber cafe business plan can be used for many purposes including:
Main costs for launching an Internet cafe comprise computers, monitors and consoles. An average business with 15-20 computers, will require between $30,000 and $50,000. This is a rather small budget for business, which in time will bring you regular income. Payback after 12 months (average).
Purchase the necessary equipment. Following your business plan, purchase all the necessary equipment for your internet cafe. This includes computers, routers, printers, and network cables - just to name a few. If you are including amenities, you should also purchase any food and beverage preparation items, such as microwave ovens, plates, and ...
Traditionally, a marketing plan includes the four P's: Product, Price, Place, and Promotion. For a internet cafe business plan, your marketing strategy should include the following: Product: In the product section, you should reiterate the type of internet cafe company that you documented in your company overview.
At 10,000 Pesos per square meter, you should budget 150,000 to 200,000 for leasehold improvements. Leasehold improvement should also factor in expansion plans. The setup should allow you to increase the number of PC stations if the business is booming. Remember, you have to make sure your Pisonet is air-conditioned.
The company, being small in nature, requires a simple organizational structure. Implementation of this organizational form calls for the owner to make all of the major management decisions in addition to monitoring all other business activities. Personnel Plan. The internet-café requires just a handful of employees in order to function.
A Sample Internet Café Business Plan Template. 1. Industry Overview. The internet café line of business is one business that irrespective of the change in trends, is still managing to survive especially when the business is well positioned in a location like airports, campus, public facilities or hotels et al. Simply put, an Internet café ...
Cash at End of Period. $103,840. $215,760. $407,985. Download This Plan. Explore a real-world internet cafe business plan example and download a free template with this information to start writing your own business plan.
This document provides a business plan for a proposed Cyber Café called Danx Multi Cyber Café located in Dasmariñas Cavite, Philippines. The café will provide internet access, games, software like MS Office and Adobe Reader. It aims to appeal to people of all ages and backgrounds. It will be owned by 4 shareholders and located near businesses, residents, schools and transportation. The ...
Download this free internet cafe business plan template, with pre-filled examples, to create your own plan. Download Now Or plan with professional support in LivePlan. Save 50% today ... Download as PDF Finish your business plan with confidence. Step-by-step guidance and world-class support from the #1 business planning software. Get 50% off ...
The document outlines a business plan for an internet cafe, including objectives to create an upscale environment to access the internet at an affordable price while educating customers and building a social community hub. It discusses strategies to attract novice and experienced internet users and the risks of starting an internet cafe business. The cafe aims to meet student needs by ...
JavaNet Internet Cafe — Sample Plan This sample business plan was created using Business Plan Pro®—business planning software published by Palo Alto Software. This plan may be edited using Business Plan Pro and is one of 500+ sample plans available from within the software. To learn more about Business Plan Pro and other planning
Cyber Angelo is an internet café business being proposed in Ibung, Villaverde, Nueva Vizcaya, Philippines. The café will provide a comfortable environment for customers to access the internet, complete assignments, and socialize. It will distinguish itself from competitors by also offering snacks from an on-site mini store. The proposal requests funding of 116,700 Philippine pesos for start ...
5/1/202X - Finalize contract to lease office space. 5/15/202X - Finalize personnel and staff employment contracts for the Internet Coffee Cafe. 6/1/202X - Finalize contracts for Internet Coffee Cafe vendors. 6/15/202X - Begin networking at industry events. 6/22/202X - Begin moving into Internet Coffee Cafe.
When devising a business plan for owner Online tavern it is helpful to distinguish between the primary and additional services. Primary service - within this portion think of the core service that your cyber cafe company provides.Is it good connection to the Internet, gaming facilities, possibility to use expensive download for a small price, or an equipped coworking place?
The cost to open a coffee shop in the Philippines depends on several factors, including size, location, and type of coffee business. A large coffee shop will cost upwards of 4,000,000 pesos. A small kiosk or coffee bar will cost as low as 100,000 - 150,000 pesos.
BUSINESS PLAN. Klix8 Internet Café Calapagan, Lupon, Davao Oriental. Kate L. Cabintoy Owner Centro I, Calapagan Lupon, 8207 Phone: + Email: cabintoykate99@gmail. Executive Summary. Klix8 Internet Café is a locally owned internet café that will be distinguished by a creative and one-of-a-kind approach to the company's image and detail ...
Internet Cafe Business Plan - Free download as Word Doc (.doc / .docx), PDF File (.pdf), Text File (.txt) or read online for free. JavaNet plans to open an Internet cafe in Eugene, Oregon called JavaNet. It will provide customers access to the internet, email, printing and classes on using the internet in a unique, upscale environment over coffee and bakery items.
It is registered in the Philippines as Coffee Filipino Partners, Ltd., with ownership shared by the seven (7) prospects of the business. The partnership has an initial investment of Ph₱ 550,000.00. Marketing Kopinoy will be based in a place that has a huge traffic of passers-by and riders.
business plan pdf for internet cafe. Internet Cafe Business Plan. Internet cafe business is a profitable business that you can start with less than $500. In this Internet cafe business plan, it will help you to set up your own internet cafe and make profits. Here are the key points for starting an internet cafe business: 1.
internet cafe is still a good business in philippines. poblema mostly ng filipinos hindi marunong ng tamang competition at services. of course we have to think of the roi pero masmaganda sana na isipin natin iyong services, needs of the customers then in that needs you can monetize it. malaki pa mapupuntahan ng internet cafe kung magiging ...
business plan internet cafe - Free download as Word Doc (.doc), PDF File (.pdf), Text File (.txt) or read online for free. The document provides a summary of plans to open a computer shop called Crimson Computer Shop in Basilan, Philippines. It will offer internet access, computer rental, printing, scanning and computer repair services. The shop aims to satisfy customers' needs for technology ...
This study focused on the internet café services and how effective the management strategies implemented by the owners in running the business and management strategies in dealing with the ...