100 word why us essay

How to Write a Why Us Essay

  • Sasha Chada
  • July 18, 2024

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Each college is unique, but not all students notice or understand these differences. Students are applying to an increasing number of colleges in response to shrinking acceptance rates, and many colleges want to make sure they aren’t the second choice (or the twelfth). The way they do this is through supplemental essays; namely the “Why Us” essay. 

This essay is often challenging for students, because universities are not good at expressing what they mean through essay questions, or properly asking what they want to know. In this article, we’ll give you an example of a Why Us essay from a past Ivy Scholars student, explain why it worked, and explore what universities really want to see when they ask this question. Let’s get started!

An Example Why Us Essay

Here is an essay written by a former Ivy Scholars student, answering Columbia’s version of this prompt:

Columbia’s emphasis on multispection (seeing from many angles by engaging with a wide variety of disciplines) will enable me to tackle the pressing social problems of my generation that so desperately need solving. As an Economics-Political Science major, I am eager to dive into the dialectical relationship between economic pursuits and moral responsibility. While classes like Sustainable Urbanism and Inequality in Urban Spaces will fuel my curiosity about how political systems can advocate for social justice, courses like The Business of Nonprofits and The Evolving Social Sector will ground my lofty ideals in concrete data. Morningside Heights is more than just a group of Roman Classical buildings filled with endless classrooms. Organizations like the Committee of Global Thought and the Political Science Students Association will allow me to apply what I’ve learned in the classroom in a real-world urban setting. Furthermore, while engaging with Youth for Debate and Camp Kesem, I will have the opportunity to add a little sweetness to The Big Apple. I can’t wait to immerse myself in Columbia’s vibrant atmosphere as I munch on NYC’s signature bagels, stifling a laugh as I read the latest issue of The Federalist.

Columbia allows for only 200 words for its response, which requires boiling this essay down to its essence. The most important thing to remember, and what this essay demonstrates well, is that this essay isn’t about how great a college is. Admissions officers work there, they presumably already think it’s great; they don’t need you to tell them that. Instead, the point of a Why Us essay is to explain how you and a college are a great fit for each other.

Now, let’s go through this essay point by point to look at how the author does that.

At 200 words, Columbia’s essays may not be afforded the luxury of a hook. While it is possible to work one in, this student is fine jumping right into the action. They begin straight off by declaring what about Columbia attracts them, and how that ties into their own desires.

Essays of 150-200 words can go without hooks, especially if you struggle to come up with a good one. 250 word essays are borderline, and should usually have at least a sentence of lead in. Essays of 300 words and up should have some form of a hook to lead into the action. These are not absolute rules for essay writing, but are good guidelines to follow.

The author packs this essay with concrete references to Columbia, and ties each into one of their own dreams, values, or desires. While they are not able to dive too deeply into any single element, the use of a sentence to introduce an element from Columbia and tie it directly to the author’s own wants and needs makes the connection between school and author clear.

These shorter essays should either dive deeply into one or two topics, or take a broad and deeply intertwined sampling of many, as this essay did. Use the space however will best aid your own efforts. In either case, every aspect of the school you discuss needs to be tied to your own interests and needs from a university. Everything you bring up needs to come back to you, and concretely demonstrate how a school and you are perfect fits for each other.

Finally, the author clearly demonstrates who they are as a person and scholar, and how they will fit in with Columbia. While the essay is short, their personality still shines through clearly. These shorter essays have a premium on space, but you still need to demonstrate who you are as a person. Universities will be looking for that, to see how your personality will fit in with their ideal of the school.

What Not to Include in a Why Us Essay

There are some things that should not be included in a Why Us essay, either because they are overdone, or because they don’t add anything of substance to the essay (or sometimes even detract from what you are trying to say). These of course don’t show up in an example of a well done essay, so we’re going to go through them separately to make sure they don’t trip you up. 

There are many colleges in New York, or Boston, or Los Angeles, and so making the location a big factor in your Why Us essay is often a mistake. After all, if all you want is to attend a school in New York, why pick Columbia over NYU? You can include a sentence or two on why this location attracts you, or the neighborhood around campus appeals, but it should not be your main focus in the essay. 

Abstraction

You can get great vibes from a school you visit or hear about, but Why Us essays need to be based on more than that. The more concrete and specific the details in your essay are, the more admissions officers will think you care about the school. Saying a college has a great computer science program is generic; listing specific professors you want to do research with or programs you want to take advantage of are a much better way to show interest. 

Fake Passion

If you can’t see yourself enjoying time at a school, it should not be on your list of colleges. If a school is just okay for you, and asks one of these questions, you should not fake your passion about it; instead, do more research about the school until you can find some aspect of it that truly appeals to you. Colleges often have many niche programs and opportunities; finding these can be difficult, but it is worth it. 

A Non-Academic Focus

The main reason you are interested in a college should be academic. Other factors can and will appeal to you, and you should cover these in your Why Us essay. The main focus of the essay, and the bulk of what you say, should be about the college’s academic offerings however. Colleges exist as centers of learning first, and your essay should reflect this.

How to Reuse Your Why Us Essay

Colleges frequently ask students for multiple essays, and as high school students apply to ever more colleges, these add up quickly. Indeed, a student applying to 12-15 colleges (which we see regularly) can expect to write thirty supplemental essays. This is on top of the personal statement, and needs to happen while they juggle a senior year course load and a full suite of stellar extracurriculars that colleges expect to see. 

Needless to say, we encourage all of our students to reuse their essays as much as possible, and help them do so strategically. Many students understand this intrinsically for some essays; after all a prompt asking about your intended major is going to produce the same essay regardless of school. Many are surprised to learn you can reuse Why Us essays just as easily. 

The trick is simple: while all colleges are unique, they tend to be unique in the same way. They all have professors doing research, they all have labs and research initiatives, they all have student organizations and campus traditions, they all seek to create a welcoming and academic atmosphere on their campuses. The specifics of all of these can and do differ greatly, but the broad strokes and outlines are generally the same across schools and programs.

When writing your essay, you should highlight an opportunity that appeals to you, and then spend some sentences explaining why an opportunity of this sort is perfect for you. It’s not enough to say that a particular class ro professor appeals; you must explain how these opportunities mesh with your own goals, and support your educational dreams. 

Then, when it comes time to alter the essay for another school, you can simply slot in a similar opportunity. The reasons it will work well for you will stay much the same; you may need some small tweaks to the language used, but the structure and message need not change at all. 

This holds true for every opportunity offered, both academic and otherwise. There are clubs for every interest at pretty much every college, and these can be exchanged as easily as research initiatives or the names of faculty. In every case, the message stays the same: you and the college have complimentary needs and interests, and are a perfect fit for each other, like twinned puzzle pieces. 

School Visits

One exception to this is if you have visited a particular college personally. Including this note, and any tidbits that particularly stood out to you on your visit, is another good way to properly demonstrate your interest to admissions officers. This will need to be rewritten for each school you visited, and excised completely for those schools you did not. 

This should be a very minor section of the essay, but this and other personal connections help an essay to stand out more, and give it more weight when read. After all, personal experience with something is the best way to really know it, and tying in any personal experiences you have with a university will make your essay that much more impactful. 

Final Thoughts

Every college is unique, in much the same way every snowflake is. If you pull close in you see the beauty laid bare in detail, but from a far off view there is nothing but an undifferentiated expanse. Colleges want to know that you care enough to find the detail, and commit to them should you be admitted. These essays are your way of showing that you and a college are perfect fits for another, and reassuring admissions officers that their school is your first choice, even if it isn’t. 

We hope this article has given you insight into how Why Us essays function, and how you can write your own. Of course, writing college essays is often challenging, especially when combined with all of the other demands high school seniors have on their time. You don’t need to do it alone though. If you want help drafting the perfect essays, or with any other aspect of the admissions process, schedule a free consultation today. We have years of experience helping students find their collegiate home, and are always happy to hear from you.

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100 word why us essay

25 Genius "Why This Major" Essay Examples for Top-20 Colleges

Ryan

Here's the secret to writing your "Why This Major?" essays:

They're not really asking "Why this major?" but "Why you and this major?"

Just like with your Why This College essays, you need to show that you're a perfect match for the program you're applying to through specific examples , ideas , and connections to the school's offerings .

Even if you're applying undecided or undeclared , which is common for students to do, admissions officers ask this question because they want to know these 3 things:

  • Do you have an idea about what you want your future to look like (what you want to study, possible career, etc.), and will our school help you fulfill that vision?
  • Do you have what it takes to be a successful student within your desired major or program?
  • How genuinely interested are you in this area of study? Or are you choosing it for superficial reasons (like money)?

What if you're undecided?

Even if you're undecided, you should have some idea about possible fields you're interested in.

It's impossible for you to have lived 17 or 18 years and not picked up some sort of interest that you could study in college.

After all, why are you applying to colleges in the first place? Probably to pursue a more in-depth education in a particular area.

So if you're applying undecided, you'll need to still talk about potential areas you're interested in, even if you aren't totally committed to them yet.

What makes a great "Why This Major?" essay?

The best "Why this major" answers show a deep level of interest and knowledge about the field.

Admissions officers want to know that you're serious about what you want to study.

Tip #1. Avoid superficial or cliché reasons

I often see students write generic remarks like...

  • "Math is the language of the universe"
  • "Studying communications will help me learn how to collaborate with others better."
  • "Computer science is about problem solving"

These are OK starting points, but you need to delve deeper.

How do you go deeper? Try writing about specifics of the field.

Use some geeky or technical language . Instead of saying "biology," you could write about "molecular biology and its impact on genetic engineering."

Be specific and vivid in your writing, and show your interest in the field using specific anecdotes and moments that you haven't yet written about.

Tip #2. Ask yourself questions at the heart of the area of study.

If you're writing about math, some simple but deep question to ask yourself are things like:

  • Is math discovered or created?
  • What are the unsolved mysteries of math?
  • How do the different branches of math (e.g. algebra, geometry, etc.) relate to each other?

These types of questions will get you thinking about what the major represents, rather than just what it literally is.

Focus on ideas , which are always most interesting.

Tip #3. Think about what the most common answer would be, and then say something different.

For computer science, I see a lot of students write about things like "automation", "artificial intelligence", or "problem solving."

For engineering, I see a lot of students write things about Legos or other "building" toys that they played with growing up.

For medicine, I see students write about "wanting to help people."

These are fine starting points for reflecting, but on their own it'll come off as cliché.

Tip #4. What will this school in particular offer to help you study this field better than other schools?

All colleges offer pretty much the same selection of majors and programs, so what is unique about this school's approach?

Again, you'll need to do some thinking and research.

Tip #5. Show how you've already explored the field.

Think about your classes, but more importantly, think about the ways you've gone beyond the classroom.

Those reasons are the most compelling for why you're a great fit for the major.

How to structure your "Why This Major?" essay

Here's formula you can use to write this essay if you're struggling to get started:

  • I am passionate about subject X and here's why (offer a short story or anecdote)
  • Here's is what I want to do with that passion in the future
  • This is what this school has to offer or will do in order to help me achieve my goals and how (specific and unique reasons)

Now, let's look at some examples of students who wrote successful "Why This Major?" essays.

I've gathered 25 "Why Major?" essays from students who got into top-20 schools like Brown, Georgetown, MIT, and more.

This huge list covers a variety of majors and programs—from Computer Science to English to Bioinformatics—so you'll be able to find one that's similar to yours.

Let's dive right into it.

25 "Why This Major" Essay Examples

1. "why bioinformatics" georgetown essay example.

Prompt: Please relate your interest in studying at Georgetown University to your goals. How do these thoughts relate to your chosen course of study? (If you are applying to major in the FLL or in a Science, please specifically address those interests.) (500 words max)

Why This Essay Works:

Having specific details is key to making your essays more engaging. Whenever possible, substitute broader terms for more specific ones. In this essay, the student does this well, for example by writing "recombinant DNA into Escherichia coli" instead of saying "molecular biology."

Digging into why you're passionate about certain things is important for "Why Major" type of essays like this one. Admissions wants to know how and why that interest started. This student does a great job of telling a family story that inspired their interest in French and an academic experience that sparked their biology interest.

What They Might Improve:

This essay doesn't mention much of what Georgetown would offer them. Whenever possible, it's beneficial to reference specific aspects about the school you're applying to. This demonstrates genuine interest and makes it more convincing that your studies would flourish at the school. Although this isn't a "Why Georgetown" essay, these details can and should be incorporated, as the prompt asks you to relate your chosen area(s) of study to the school.

2. "Why Linguistics?" Brown University Essay Example

Prompt: Brown’s Open Curriculum allows students to explore broadly while also diving deeply into their academic pursuits. Tell us about any academic interests that excite you, and how you might use the Open Curriculum to pursue them while also embracing topics with which you are unfamiliar. (200-250 words)

My primary interest is in languages and linguistics, specifically Spanish, Portuguese and the descent of these languages from Latin which I explored in my IB Extended Essay. Thus, something that excites me about the complete freedom of the Brown curriculum is the opportunity to learn about Hispanic and Lusophone culture, literature and language in an intersectional way through a concentration in Latin American studies combined with classes and undergraduate research in Linguistics. I intend to supplement my language acquisition with practical application through study abroad opportunities at PUC-Rio, Brazil and in Santiago, Chile, perhaps through the Engaged Scholars Program which will allow me to forge deeper connections with the communities and cultures I am studying. I am also attracted by the possibility of a 5-year BA/MA course in Linguistics which will permit me to conduct meaningful and extensive research on a topic I am truly passionate about.

However, I also have an interest in Biochemistry and Molecular biology. The Open Curriculum will enable me to pursue this avenue of study and research without detracting from my principal focus on languages. Therefore, perhaps what I am most excited for is interdisciplinary study at Brown and the possibility of forging unforeseen connections between disparate academic areas and weaving them together into a program of study that will engage, thrill, and inspire me towards a lifelong path of academic inquiry. For example, I am interested to explore how languages and sociolinguistics can be used to promote medical research and provision in Latin America.

Naming things unique to the school shows you have genuine interest. Listing specific programs, courses, or majors shows you've done your research.

The author's reasons for "Why Brown?" fit into their background and identity. This makes their reasons seem genuine and compelling.

The essay is divided into two parts with distinct answers. Showing how those reasons relate could make the essay more cohesive.

Ending with a sentence "For example..." leaves more to be desired and explained.

3. "Why Medicine and Surgery?" Pomona College Essay Example

Prompt: Most Pomona students enter the College undecided about a major, or they change their minds about their prospective major by the time they graduate. Certainly we aren’t going to hold you to any of the choices you’ve made above. But, in no more than 250 words, please tell us why you’ve chosen the academic programs (or undecided!) that you have listed. (250 words max)

I’m sitting backstage at my first international piano competition, anxiously awaiting my turn to perform. Unconsciously, I massage my right wrist, still recovering from a recent injury. The young man beside me feels my nervousness and starts a conversation.

As we whisper, I notice him rub his hands together uncomfortably. “What’s wrong?” I ask, quickly leaving my own wrist alone. He suppresses a nervous laugh, then quietly details the long and unsuccessful surgery that shattered his dream of becoming a professional musician. His hands were permanently damaged.

“Alessandra Fang,” the judges call. I stand up, walk to the main stage and look back to see him encourage me with a stiff, crooked thumbs-up. As my fingers dance on the keys, I observe the fragile muscles and ligaments under my skin.

I realize in that moment that it is not in a massive concert hall where I wanted to change people’s lives, but on a smaller stage: an operating room. As an artist who has had her share of painful, music-related injuries, my goal is to become a musician’s physician, and blend my greatest two passions so that I might bring relief to those around me, while understanding their musical and anatomical plight.

I wish to pursue both Biology and Music programs at Pomona College. I want to become a hand surgeon while still developing my artistry on the piano. After all, surgery also has its own cadence, complexity and composition.

4. "Why Education/Teaching?" University of Michigan Essay Example

Prompt: Describe the unique qualities that attract you to the specific undergraduate College or School (including preferred admission and dual degree programs) to which you are applying at the University of Michigan. How would that curriculum support your interests? (100-550 words)

Growing up, I always pictured myself as a great teacher as an adult. With the second best secondary education program in the country and an emphasis on the liberal arts and undergraduate education, I am confident that U-M will shape me into the great educator I’ve dreamed of becoming since I was a kid.

Hallmarks of a liberal arts education include teamwork, problem-solving, clear writing, and effective communication. These are also skills that any exceptional teacher needs. U-M offers an unparalleled curriculum that prepares students to successfully run classrooms and obtain Provisional Teacher Certifications upon graduation, exposing students to diverse classes and people in Ann Arbor, and providing them with an invaluable liberal arts education along the way.

Being an effective teacher means connecting with and stimulating all students at its core. The liberal arts foundation I will receive in the College of Literature, Sciences, and the Arts (LSA), married with the experiential education and training the School of Education (SoE) will provide, will mold me into that great teacher—a mentor and role model for any student, regardless of creed—I’ve always aspired to become.

The Teacher Education Preferred Admission (TEPA) for incoming freshmen piqued my interest because the program is the crossroad between the liberal arts and teacher education; two components I was looking for in a college. TEPA will allow me to build a strong liberal arts base in LSA my first two years on campus before entering SoE, while also gaining beneficial experiences in the education field early on.

The education-oriented programs WE READ and Students Empowering Education specifically appealed to me because they will bridge my liberal arts education with my anticipated career as a high school English teacher. Similarly, my Spanish classes will have a practical application in the Ann Arbor Language Partnership, a program that immediately interested me as a potential Spanish minor.

During my first two years as a pre-admit, I'll be supported by my TEPA peers and staff, specifically from my SoE personal adviser. TEPA will take the large campus and make it feel smaller, allowing me to form organic connections with like-minded people and groups that can cultivate my interest in education before entering SoE junior year.

I need a meaningful education to be a meaningful educator. Truthfully, I could go to almost any college to become a teacher, but only schools that synthesize in- and out-of-classroom learning like SoE produce great ones. U-M ranking sixth in the country for undergraduate teaching bolstered my interest in the university and confirmed what I already knew: I will receive an education in LSA and SoE that will change who I am as a person and not just a student, and prepare me to provide the same for others as a teacher.

The great educator I’ve always envisioned myself becoming is one that can inspire without bounds. From my time as a student, I’ve come to realize that a truly influential teacher can work with students who have little in common with themselves and still be impactful. LSA's purposeful and broad curriculum, paired with SoE's hands-on courses and fieldwork, and the additional opportunities available through TEPA, will shape me into that life-changing teacher, for any student who walks through my classroom door.

5. "Why Business?" University of Michigan Essay Example

Growing up in a community that bleeds maize and blue, the community represented by the University of Michigan has always been one that I could see myself representing as both a student and alumni. From football games at the big house to classes at Ross, each and every opportunity available at U of M represents a piece of my life that I hope to continue to incorporate into my life for the rest of my life.

The opportunity to take courses that allow for enriched experiences in developing a real business is one that I intend to be involved in as soon as possible. I will use this type of class as a way to test my skills and learn where I need to become stronger as a leader and student. Watching others equally driven as me, their tactics that are successful and not successful will imprint on how I attack problems in the future and shape my overall leadership style.

By being involved in the Multidisciplinary Action Projects down the road as a graduate student, I hope to learn firsthand what it takes to run and be involved with real businesses. Firsthand exposure is the best way to learn how to solve problems- especially surrounded by peers who are equally as driven and dedicated as I am.

Filled with students striving for nothing but the best they are capable of is a community that I am certain I will enrich and fit into. By sharing ideas and collaborating together instead of against each other, each and every one of us will contribute to the business world as leaders and innovators.

The University of Michigan is a place I can see myself learning and growing as a leader for the next four years as I intend to use all of the tools at my disposal to become a top business person. The opportunities within the school I will be involved in and the peers that I will work beside only enrich the values of what being a Wolverine mean to me.

6. "Why Math and Accounting?" University of Southern California (USC) Essay Example

Prompt: Describe how you plan to pursue your academic interests and why you want to explore them at USC specifically. Please feel free to address your first- and second-choice major selections. (250 words max)

All throughout my life, I always loved doing math no matter what the concept. My love for math led to me taking advanced math classes for my grade. I even had to take a bus to a high school when I was in middle school to take an advanced math class. I always knew that I would want to pursue a career dealing with mathematics, but I was not really sure until my junior year. I had not decided what I wanted to be in the future, so my uncle suggested being a CPA, and I looked into it. When I did my research, it interested me as they made a decent amount of money and they worked with numbers.

At USC, I would like to major in accounting and gain the opportunity to possibly receive an internship at one of the big accounting firms in Los Angeles through the networking of USC. If I were able to get an internship, I would be able to gain experience for when I graduate and search for a job. I would also consider going for a Masters of Business Administration as I know that USC has one of the best business programs in the country.

7. "Why Computer Science?" Columbia University Essay Example

Prompt: Describe two or three of your current intellectual interests and why they are exciting to you. Why will Cornell's College of Arts and Sciences be the right environment in which to pursue your interests? (650 words max)

8. "Why Engineering and Law?" University of Michigan Essay Example

The University of Michigan’s College of Engineering has a proactive approach to career path discovery and job search. While I do hope to aspire to a corporate attorney, an engineering degree from the University of Michigan would provide me the advantage of readiness.

U.S News and World Report published an article about challenges law school applicants with STEM degrees face. Number one was the lack of research skills. Michigan Undergraduate Engineering has research opportunities for all undergraduate students. I hope to even take advantage of The College of Engineering (CoE) International Internship Program. The chance to see the world and contribute to the world-class studies conducted by Michigan Engineering students is a unique quality. The article also reported that STEM applicants often lack job experience. Michigan Engineering hosts internship fairs, which even freshman can participate in. By utilizing the opportunity to work in a professional setting, I will be more adapt to presenting myself in a mature and respectable manor in a corporate setting.

Many people are puzzled by my aspirations to become a corporate lawyer with an engineering degree. While I enjoy learning about many areas of study, math and science have always peaked my interest. Like my attraction to law, I am drawn to the definitiveness of engineering specifically. While there is a right and wrong in methods and procedures, there is a chance to be creative; for the end goal is functionality. Law requires critical thinking, problem solving, and the questioning of presented facts and figures. These skills are also encompassed in Michigan Engineering. With a technical understanding of industry and engineering, I will be able to more accurately represent a corporation. Like the professors at Michigan Engineering, I hope to be an expert in my field. At Michigan Engineering, I will be educated by the best of the best. Professors that have been exposed to their fields in every aspect; allowing them to provide the best guidance to students. Instead of just presenting facts and figures in a courtroom, I will be able to understand and explain them.

9. "Why Psychology?" Carnegie Mellon Essay Example

Prompt: Most students choose their intended major or area of study based on a passion or inspiration that’s developed over time – what passion or inspiration led you to choose this area of study? (300 words max)

When I was younger, I faced a lot of negative emotions including anxiety and low self-esteem. For a long time, I felt alone and as if no one understood how I felt. My self confidence was at an all-time low when I started taking psychology. All of a sudden the negative emotions I was feeling started making sense. I was suddenly able to understand how people were wired and why others treated me a certain way. I in fact was able to feel empathy for my aggressors after understanding that those who treated me negatively often faced struggles of their own. Most importantly, I felt as though something out there finally understood me. Because psychology offered insight into my own behavior and helped me to understand others, I was eventually able to overcome my insecurities.

In the future, I would like to help others do the same. No matter where I end up, understanding why people behave a certain way and being more considerate and empathetic for others will only help me thrive. Mental health is a growing issue in our society. The world we live in is a confusing place filled with pain, but psychology provides a way to determine the cause of this suffering and how to change it. I never want anyone to feel the isolation and sorrow I felt when I was younger. I want to help others become compassionate and unconditionally loving not just toward others, but to themselves. Even if I only make a small change in the world and affect just one person’s life, I would like to pursue that.

10. "Why Biology and Environmental Science?" University of Pennsylvania Essay Example

Prompt: Considering the specific undergraduate school you have selected, how will you explore your academic and intellectual interests at the University of Pennsylvania? For students applying to the coordinated dual-degree and specialized programs, please answer these questions in regard to your single-degree school choice; your interest in the coordinated dual-degree or specialized program may be addressed through the program-specific essay. (300-450 words)

As a child the world fascinated me. From questioning the makeup of the dirt I played in, to doubting the existence of gravity as I flew a kite, I was always thinking. Time passed, and my consciousness opened to more, like atoms, the Big Bang Theory, the psychology behind dreams, and the list goes on. Everything fascinated me; curiosity quickly became a part of my character. Some say ignorance is bliss, but I have to disagree. Ignorance is what fuels my curiosity; ignorance is what drives me to discover, learn, and initiate change. Living in a small rural town with my grandmother and disabled father, I have been limited by geography and socioeconomics. A perfect blend of humanities and factualities, the College of Arts and Sciences is an exploratory lab for all I do not know. At Penn, courses from Neurobiology of Learning and Memory to The Sociology of Gender allow me to rid my ignorance one class at a time. The unique and specialized curriculum provides a place to explore whatever I wonder and answer whatever I question. While my grandmother did not have the money for me to attend science camps, to visit museums, or to travel more than a few hours from my home, living in the country always provided me with endless exploration. My interest in trees in particular led me to specialize in the forestry portion of our Envirothon team for four years of high school. The passion I have for biology is second to my interest in helping others. Rural areas of Pennsylvania are in desperate need for physicians, especially in the field of women’s health. My goal is to return to my community and fill that need. As a low income, first-generation student, I have had limited opportunities, but I have seized any that I could and where there were none, I created some. As a seventh grader, I pioneered the colorguard of our newly formed high school marching band. Last year, as captain of 14 twirlers, I took my first plane ride to Disney World where my band performed. This experience taught more than I could ever learn in a classroom. Similarly, there are endless opportunities at Penn, both intra- and extra-curricular, and I plan to take advantage of all that I can to feed my fire.

11. "Why Finance and Political Science?" University of Pennsylvania Essay Example

This essay does a great job of conveying a thoughtful and candid applicant. Their phrasing, although verbose in some places, comes across genuine because the author walks you through how they learned about the school, what they're looking for in a school, and why the school would offer those specific things. Phrases like "I didn't know if I could honestly see myself studying that" are conversational and natural-sounding, which help create a sincere tone.

By referencing specific programs, like "Penn in Washington" as well as various minors and concentrations, it is clear this student has done their research about the school. One of the most important aspects for a "Why Us" essay is to find specific and unique opportunities and name them in your essay. These could be things like specific professors and their work, campus and its location, interesting classes, unique internship/study-abroad/job programs, special events, and many more. The key is referencing things that are entirely unique to the school and not many other schools too. Avoid broad terms like "renowned faculty" or "interdisciplinary studies" because virtually all colleges offer things like this, and these are some of the most over-used and artificial reasons used in "Why Us" essays.

This essay has many moments of repetition that are unnecessary. In general, avoid repeating your ideas and when editing, ask yourself of each sentence: does this add something distinctly new and important to my essay? There are two common mistakes that often create repetition: prefacing your ideas and summarizing your ideas. Unlike academic writing, you don't need to "prepare" the reader for what you're going to say, and you don't need to conclude it with a summary. By doing so, you only create unnecessary repetition and take up words which could otherwise be used to include new specific details or ideas.

This essay spends nearly half of its words explaining the "interdisciplinary" opportunities at UPenn. However, this reason is quite superficial and not at all unique to Penn, as almost all colleges offer some sort of interdisciplinary study (i.e. combining your interests or studying multiple fields). Talking about "interdisciplinary study" is one of the most common reasons students use in their "Why Us" essay, and it often comes across as generic and unoriginal. Instead, look for offerings that no other (or very few other) schools provide. Narrow down your reasons "why" to make them more specific to the school, even if they are smaller scale. You can mention things like "interdisciplinary studies" or "diverse student body" briefly as a reason why, but don't make them one of your primary reasons why, unless you have something particularly unique about it.

12. "Why Engineering?" Duke University Essay Example

Prompt: If you are applying to the Pratt School of Engineering as a first-year applicant, please discuss why you want to study engineering and why you would like to study at Duke. (150 words max)

At Duke I was equally entranced by the articulate movements of 3D printers in the Co-Lab and the stunning Gothic architecture. Instead of forming a dichotomy, these aspects of Duke blended to symbolize its emphasis on interdisciplinary education, which will offer me a nuanced perspective of the world integral to becoming a leader in engineering.

I will join the Academy for Model Aeronautics and share my passion for designing drones, while taking fascinating courses such as “Taboo Markets” and “Banality of Evil”, while simultaneously working on an engineering project that improves real people’s lives in “Engineering Design”. By joining the Duke Robotics Club, I can expand upon my love for robotics, and I hope to write for the Duke Engineering magazine, as well as join the Society of Hispanic Professional Engineers. By drawing from this diverse range of educational experiences, I can become a leader in creating a better future.

13. "Why Neuroscience?" University of Southern California (USC) Essay Example

I had never considered traveling across the country to pursue an education. In fact, living in Pittsburgh all of my life and growing up with people who are so adamant about staying put, forced me to believe that I too had to box myself into this small, yet evolving city. However, now I can confidently tell my friends and family that I want to travel to California for college (and ignore their odd looks).

What strikes me most about USC is its ability to maintain uniformity despite its diverse student body--in interests, ethnicity, and opinion. There are not many schools where I could be best friends with filmmakers, artists, photographers, chemists, potential CEOs, and writers. Although all of these people are spread across different schools, they still seem to maintain a cultural unity. Being surrounded by such a distinct trojan pride combined with the ambitious atmosphere would be both inspiring and propulsive.

At USC, I would not have to confine to merely one of my interests. I have always had aspirations of becoming a doctor and pursuing neuroscience, but have never felt comfortable ignoring the humanities. As a Trojan, I could pursue research at the Dana and David Dornsife Cognitive Neuroscience Imaging Center or even take part in PIBBS, while also honing my writing skills through the intricate Writing Program.

Much like the students, my interests could somehow be molded into a diverse uniformity, and I could prove my fellow Pittsburghers that perhaps they need to move around more.

14. "Why Journalism?" Ithaca College Essay Example

Prompt: Please tell us why you selected this specific academic program and what other academic programs interest you. (10-200 words)

Recording devices have been banned from the courtroom of the Supreme Court Building since 1946. Therefore, when the Court makes a landmark decision, interns must hand-deliver paper copies of the ruling to news organizations.

The interns often pair running shoes with their business attire, for the quarter-mile sprint from the Court building to the area where networks ​await.

When I first saw photographs of “The Running of the Interns”, I wanted nothing more than to ​be​ one of those people. I wanted to feel my running shoes beating against the sidewalks, to feel sweat staining my suit.

Why did this tradition attract me to journalism? Because it reminded me that the news is a race, a constantly-changing collection of stories shaping social and political development.

The opportunity to contribute to that collection is why, beyond Ithaca’s journalism program, I’m also interested in the College’s minors in Politics and Writing.

I think all of this desire to be part of a story defines what it means to be a journalist, a writer: When I become a journalism major at Ithaca College, and, later, perhaps a running intern, I get to be a contender in the race to change the world.

15. "Why Economics and Political Science?" University of Michigan Essay Example

In my junior year microeconomics class, my teacher extensively explored the ways in which people from different socioeconomic classes were affected by our economic system. I was frustrated by the ways our country forces those living in poverty to spend the little money they have on taxable goods. I began to empathize with them. How can people pull themselves out of poverty if their government seems to be working against them? More than anything, I was frustrated that I felt powerless to help them in any way.

Those lessons inspired and motivated me. I had always looked at economics as nothing more than an analysis of business models and resource allocation. I began to see it as a way to fix fundamental problems in our society, from examining the effects of healthcare expansion on crime and poverty rates to studying how shifts in our political climate affect how our country’s financial process will change. I now see economics as a way to help those in need in my country and throughout the world.

I volunteered after school for Representative Dingell and had the opportunity to attend numerous events hosted by the Ford School. Again and again, I was impressed by the extent of the Ford School’s student involvement in critical issues. Through my work with the Congresswoman, I was able to gain a greater understanding of how different groups of people were affected by shifts in political and economic priorities. My goal is to become a civil rights attorney or study economics as a way to promote sustainable growth in developing nations.

I want to begin my studies at the University of Michigan in LSA to gain a foundation in economics and political science-related courses. After my first year, I hope to gain admission to the Ford School. The connections that LSA and Ford have to Poverty Solutions solidified by interest in the University of Michigan. If I attended these schools as an undergraduate student, I would be able to assist with research on the causes and ramifications of poverty. Professor Michael Barr’s research on policy initiatives and our financial system is fascinating from the perspective of a prospective economics major. At the University of Michigan, I would be able to join teams of renowned researchers working toward the betterment of our society and our world.

The range of schools working in connection with Poverty Solutions is evidence of the University’s devotion to civic engagement. I would be able to participate in groundbreaking research regarding issues I am interested in; I would have the ability to study poverty and ways to stunt or alleviate its effects in other countries. As someone hoping to pursue a career in public service, it is truly incredible to have the opportunity to join a research community specifically geared toward solving problems I am passionate about solving.

I want to join the University of Michigan’s legacy of innovators. I want to be part of the LSA community, studying economics and political science. I want to attend the Ford School and understand how policy in America and abroad has an effect on global poverty. I want to be involved with the Poverty Solutions Initiative, conducting groundbreaking research on the ways we can reform our financial system to better serve the lower and middle classes.

16. "Why English Major?" Rice University Essay Example

Prompt: Please explain why you wish to study in the academic areas you selected above. (150 words max)

It's an understatement to label me as an English geek; I am that kid who squeals in excitement in English class when given a new essay assignment while others may groan in exasperation. I understand why some may be a bit anxious when preparing to turn in an essay for evaluation; you could bring an essay to two different English teachers and receive two different grades on it. This subjectivity is why some folks may prefer subjects such as mathematics in which the right answer is not debatable. However, its subjectivity is exactly what captivates me. I enjoy reasoning my opinions of arguments and the intentions of authors.

I was really happy when I learned I didn't have to major in Criminal Justice or Political Science to be a civil rights lawyer because I want to become a professional author as well. So, majoring in English is perfect for me.

17. "Why Political Science?" University of Michigan Essay Example

Riding the elevator to the seventh floor of Haven Hall, my heart was practically leaping out of my chest. I was meeting with Dr. Jenna Bednar of the College of Literature, Science, and the Arts Department of Political Science, and as I recalled her credentials- B.A. in Political Science from Michigan, M.A. and PhD in Political Science from Stanford- I felt increasingly out of place. As a junior in high school with limited political experience, I am grateful that she agreed to take time out of her day to meet with me and answer my numerous questions about LSA, Michigan, and political theory.

Upon entering her office, my eyes were drawn to bookshelves full of political literature, from the classics like De Tocqueville and Locke (which I read in a summer college program in 2017), to her own recently published work, The Robust Federation. Encouraged by her broad smile and having just completed an official campus tour, I launched into my questions. Dr. Bednar described the connections she and her students have made at Michigan, through LSA and in general.

This revealed to me that the faculty would take a personal interest in my academic career. We discussed the average class size in LSA and the Department of Political Science, her academic background, and how to survive Michigan winters. Dr. Bednar then brought my attention to the benefits that LSA Political Science gives its students.

For example, as head of the Michigan in Washington program, Dr. Bednar's passion for both political science and education was evident as she introduced me to one of Michigan's most influential academic programs. Although I hail from two miles outside the D.C. border, I aspire to participate in the Michigan in Washington program, to build on my internship of the past year with my delegate to the Maryland General Assembly.

Under his guidance, I conducted nationwide policy research, attended civic association meetings and development forums, and traveled to our state capitol to watch the legislative process unfold. Consequently, an internship at the federal level is my logical next step toward building the foundations of a political career.

Dr. Bednar, upon hearing about my internship with my delegate, suggested that I think about the Undergraduate Research Opportunity Program. I believe that this research program offers a unique means of building my understanding of political science. I am eager to apply to the UROP program in hopes of furthering my research skills within the complex political landscape of today. Furthermore, the variety of courses that I can explore as a political science major is remarkable: from "Sports, Politics, and Society", to "Nations and Nationalism," the scope of topics will keep me engaged.

When I sat down with Dr. Bednar, I expected a five-minute chat; I received forty-five minutes of helpful advice, political theorizing, and well wishes. Leaving her office, I felt energized and ready to dive into LSA Political Science right there. Her demeanor helped to build my confidence to boldly seek connections in my search for knowledge. I saw the Michigan difference firsthand, from various undergraduate opportunities for political science, to a universal love for the school from students and faculty alike.

18. "Why Chemistry and Biology?" MIT Essay Example

Prompt: Although you may not yet know what you want to major in, which department or program at MIT appeals to you and why? (100 words max)

I remember boiling down cabbage with my dad to make titration indicators. When I first read about the process of translation, of rendering mRNA into proteins, my eyes filled with tears; this is what I would do, apply the chemistry that had defined my childhood to my love of biology. In the past few months alone, MIT researchers have visualized a critical growth kinase and decoded the kavalactone gene. To major in both the chemistry and biology departments at MIT would be an unequaled opportunity to explore the molecular basis of life and apply that knowledge to real-world innovation.

19. "Why Neuroscience?" University of Michigan Essay Example

My favorite class in high school was also my hardest. It was World Culture/World Literature, an hour and a half each day of seeing history, art, and literature not as separate entities but as intricately connected, one incomplete without the other. I learned to see humanism in Greek sculpture, religious propaganda in the chiaroscuro of Baroque paintings, disillusionment in modern art. Although seemingly unrelated to my STEM-leaning interests, the analytical skills I learned there would prove invaluable in neuroscience research. Connecting electroencephalography results to mechanisms for chronic pain relief wasn’t all too different from drawing links between historical movements and paintings; both required an intimate knowledge of background information and a willingness to take risks, to see new relationships and forge unprecedented connections.

LSA embodies precisely this mentality, fostering interdisciplinary learning and problem-solving. With classes like “Health, Biology, and Society: What is Cancer?”, bridging humanistic and biological approaches to disease, and graduation requirements ranging from Natural Sciences to Race and Ethnicity, LSA prepares students for the real world, where problems necessitate not just single-minded expertise but also a diverse understanding of other factors involved. My internship experience only confirmed the practicality of this perspective; we used mindfulness meditation alongside spinal cord stimulation technologies to treat chronic pain.

This mindset is not confined to learning inside the classroom. The LSA Opportunity Hub is robust, connecting students to internships at Nike, Forbes, and the US Department of Education, among other places. To intern as a research assistant at Mayo Clinic, to use mathematical models to predict brain tumor growth like current Michigan junior Tatum Doyle would be an unequalled opportunity. Her work in incorporating mathematical concepts in medical research personifies the LSA culture, where problems are best solved holistically. LSA’s interdisciplinary approach does not detract from fostering specialization and excellence in specific fields, but adds; its Biochemistry program promotes innovation and independence in its students and is ranked top in the nation.

I remember boiling down cabbage with my dad to make acid/base indicators. In elementary school, my teacher wrote that I had been spending too much time reading animal books and too little time playing with other kids. I loved (and still love) all things living, often marvelling at the complexity of the animal kingdom, the human body, the organs, and the cells that were the foundation for everything else. The first time I read about the process of translation, of rendering mRNA into proteins, my eyes filled with tears; this is what I wanted to do, to apply the chemistry that had defined my childhood to my love of biology.

LSA shares that passion, dedicating a plethora of resources, both intellectual and material, to its Biochemistry department. With equipment like atomic absorption spectrophotometers, classes in Endocrinology, and distinguished professors, the University of Michigan has everything any biochemistry undergraduate student would need, and much more. To research under a PI like Dr. Kopelman, winner of the J. William Fulbright Research Award, would be a dream fulfilled. His work in employing 5-dimensional chemical imaging to visualize and treat tumors does what LSA does best; it uses an interdisciplinary approach to make academic discoveries both relevant and essential in the real world. It is a culture I would be honored to take part in, should I be accepted.

20. "Why Undeclared?" University of Michigan Essay Example

Sweat drips down my face onto homework in front of me.

I just got home from a soccer game; I’m not stressed. This is until I realize I still have a plethora of edits to make on my lab report as well as emails to write for an upcoming NHS event. AND I have three tests the next day.

Although stressful, I enjoy every minute of juggling a variety of academics and extracurriculars. I appreciate all the opportunities my high school offers to me and I take advantage of as many as I can handle. Thanks to my involved years of high school, I have received a great education as well as many experiences I would never trade away.

Entering my senior year and researching universities I may want to attend, there is one question which continuously presents itself. What do I want to major in when I get to college? It is a scary question and I have never known the answer. Despite participating in many extracurriculars such as National Honor Society, Science Olympiad, Math Honor Society, and Future Business Leaders of America, I still have no idea what I want to do with my life.

As a student at LSA, I would be able to use the abundance of resources to explore possibilities for life after college. Since I am one of the many college applicants who has not decided upon a major, a large, liberal arts college like LSA is the perfect place for me to discover more about myself, pursue interests, and find my purpose. I have considered medicine, business, economics, and law. The two courses I have enjoyed the most are biomedical sciences and US History. I am truly all over the map!

With so much variety at LSA, I would be able to change majors or take a diverse group of classes so that I could find what I want to study. LSA is unique from its University of Michigan counterparts because it offers a broader range of departments, majors, and courses. The flexibility at LSA would help me discover what I want my life to be like while supporting me through my journey.

Additionally, LSA provides students with multiple opportunities not found anywhere else at University of Michigan. One program that caught my eye was Michigan Learning Communities. This program appeals to me because having the resources of this large university, yet finding a niche in the community to challenge myself and others, can help me grow as a student and a person. Similarly, the Opportunity Hub at LSA jumped out at me as I researched the University and toured the school. I would take full advantage of the great connections the Opportunity Hub provides, as it could help me find an internship or job offer when the perfect time comes. MLCs, the Opportunity Hub, and the many other programs which LSA offers are the main reasons why LSA would be the best college fit for me.

I was initially drawn to the University of Michigan by the beautiful campus, great athletics programs, unmatched prestige, and massive alumni network. However, as I dove deeper, I discovered LSA, a school that can help me realize my purpose and passions while providing a focused learning environment to lead me to a bright future.

21. "Why Computer Science?" Cornell Essay Example

22. "why kinesiology" university of michigan essay example, 23. "why mathematics" cornell essay example.

Prompt: Cornell Engineering celebrates innovative problem solving that helps people, communities…the world. Consider your ideas and aspirations and describe how a Cornell Engineering education would allow you to leverage technological problem-solving to improve the world we live in. (250-650 words)

For "Why Us?" college essays, one of the most important parts is to show ways you imagine being involved on campus. This student does a great job of showing that they've done their research about Cornell, by connecting their passion for studying heart disease to specific initiatives already taking place on campus. Try researching what events, research, or programs are being conducted. By referencing those specifics, you can create convincing reasons of why this school is fit for you.

When discussing your intended area of study, one effective strategy is to identify a problem that you see. This problem can be in the field itself, your community, or the world. Then, you can connect this problem to yourself by showing how you'd want to help solve it. Don't try to tackle it entirely yourself, but show how you'd "take bites" out of this larger problem. It is also important that you identify potential solutions to the problem. You definitely don't (and shouldn't) have all the answers, but what do you see as potential steps for combatting the issue?

Using technical language, such as referencing "semi-elliptical curves" and "modular form" in this essay, will help show your in-depth knowledge and passion. Don't be afraid to use technical jargon like this, and don't worry if admissions officers may not know all the terms. As long as they have context and knowing the terminology isn't critical to understanding your point, including "nerdy" language will make your essay more engaging and demonstrate your intelligence.

If you have personal connections to the school you're applying to (such as legacy, family members who work there, students or faculty you're close with), it can be a good idea to reference those connections. Showing personal connections to the school makes admissions think, "They're already practically one of us!" Just make sure that these connections aren't contrived: only write about them if you have a clear purpose within your essay for introducing them. In this essay, the student references their brother who attended Cornell, but does so in a way that naturally ties into the rest of their reasons for "why Cornell."

24. "Why Computer Science?" Brown University Essay Example

Prompt: Why are you drawn to the area(s) of study you indicated? (150 words max)

There was a time when I was low and afraid to be with myself. That’s when I dived into programming. I always sat with my laptop. But unlike others on Instagram or Snapchat, I was coding. I always kept myself occupied so I wouldn’t think about hardships. But as I was solving those little Instantiation and StackOverflow errors, I realized that any problem in my life had a solution. I could either modify the code and right the wrong, or just keep compiling them, producing no output. So, life is not all that different. That is why I want to pursue Computer Science. I know I can work to keep myself happy. Inevitably, what makes me happy is Computer Science, which is what I want to pursue.

25. "Why Journalism?" Emerson College Essay Example

Prompt: As you know, the academic programs at Emerson College are focused on communication and the arts. Please tell us what influenced you to select your major. If you're undecided about your major, what attracted you to Emerson's programs? Please be brief. (100-200 words)

Recording devices have been banned from the courtroom of the United States Supreme Court Building since 1946. Therefore, when the Court makes a landmark decision, interns must hand-deliver paper copies of the ruling to news organizations.

The quarter-mile sprint from the Court building to the area where networks ​await ​is no easy feat. But the interns dress with this mind, often pairing running shoes with their business attire.

When I first saw photographs of “The Running of the Interns”, I knew that I wanted nothing more than to ​be​ one of those people. I wanted to feel my running shoes beating against the limestone sidewalks, to feel sweat staining my suit.

Why did a tradition centered around dashing through D.C. attract me to journalism? Because it reminded me that the news is a race, a constantly-changing collection of stories shaping social and political development.

This, I think, defines both what it means to be a journalist and why I want to be a journalist: When I become a journalism major at Emerson, and, later, a part of the press--perhaps a running intern--I get to be a contender in the race to change the world.

What You Can Learn From These "Why This Major" Essay Examples

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I'm Ryan Chiang and I created EssaysThatWorked.com - a website dedicated to helping students and their families apply to college with confidence & ease. We publish the best college admissions essays from successful applicants every year to inspire and teach future students.

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100 word why us essay

How to Write a “Why This College” Essay: Examples Included

Why this how-to college essay header image with Quad education logo

Reviewed by:

Former Admissions Committee Member, Columbia University

Reviewed: 4/26/24

Worried about writing your “why this college” essay? Unsure of how to make it stand out? Read on to learn how to write a "why this college” essay that’s sure to impress the admissions committee!

With thousands of students applying for limited spots in competitive colleges, admissions committees want to know why you’ve chosen them and, by extension, why they should choose you! 

The name of this essay can be a little deceiving. While the admissions committee will want to know the specific reasons you want to attend their college, they will also expect your essay to reflect on how you would make a good fit in their community and why they should accept you into it over their other candidates!

Balancing both aspects can be difficult, but with the right guidance, you should be able to write a winning essay that will blow the judges away! 

How to Write a “Why This College” Essay: Step-By-Step

A person thinking

We’ve all been there, staring at a blank page with a mix of frustration and dread, hoping a masterpiece will somehow just appear out of thin air. And as we struggle to navigate the maze of words and ideas in our head that we just can’t articulate into words, an overwhelming sense of gloom creeps up.

The good news is it’s not all gloom and doom. You can conquer your writer’s block and turn those elusive thoughts into compelling words to write a stellar “why this college” essay by following these steps:

Step One: Do Your Research

This first step is self-explanatory. If you’re writing an essay explaining why you want to attend Harvard , you should know exactly what draws you to the school. 

This means going beyond recounting Harvard’s rankings and prestige and how it can open endless doors of opportunity for you. Dig deeper! Look further than the school’s homepage and reflect on what excites you most about the college you’re applying to.

Ask yourself the following questions:

  • What program are you applying to? What makes this program unique?
  • What courses are you looking forward to joining?
  • What makes this college different from the other colleges you’re applying to?
  • What is their campus culture like? 
  • What have they accomplished outside of their rankings?
  • What research efforts are they involved in that you would like to join?
  • What are their principles and values?
  • What is their mission?
  • What is their motto or mantra, and how does it resonate with you?
  • Do they have distinguished faculty you’re excited to learn from?

Not all “why this college” essay prompts will be the same; some will be more specific depending on the program you’re applying to. For instance, Cornell asks its aspiring engineering majors to concentrate on one or two aspects that draw them to the program.

Ensure you tailor the scope of your research based on the essay prompt.

Step Two: Reflect On Your Own Interests

As we stated, this essay will explain why you think the college you’re applying to is a right fit for you and how you’re a right fit for it. As such, you need to reflect on your interests and goals before you begin writing your essay. 

You’ll want to come up with genuine reasons that you’re interested in attending the college that reflect your personal interests. This will help ensure your essay is unique and shows off your personality!

Step Three: Make the Connections

Once you’ve researched the college and considered your own interests, you should be able to make connections between the two. See where your interests overlap with your college’s offerings. Find aspects of your college that truly resonate with your interests.

Perhaps you’re a passionate women’s rights activist and are excited by a couple of unique courses offered by your school's Women’s Studies department. Or, you enjoy being intellectually challenged and appreciate the rigor of your college’s programs. Whatever it may be, find these connections and use them to guide your essay.

Step Four: Keep It Simple

"Keep it simple"

Once you’ve found your connections, zone in on the few that stand out the most to you and can create the most compelling essay. You don’t want your essay to be a laundry list of all of the reasons you decided to apply to college. 

Realistically, even if you choose unique courses or faculty members to discuss, chances are there are at least a dozen other applicants who have had similar ideas. The part of your essay that will make you stand out is how you develop these interests and tie them to your own aspirations and passions!

As such, you’ll want to only choose a few interests to focus on so that you can thoroughly explain them.

Step Five: Highlight Your Fit

As you share your reasons for applying to the specific college, explain how you can contribute to its community and how you see yourself and others benefiting from what the college has to offer. 

You don’t have to make any promises about how you’ll be a stellar student, join dozens of school clubs, or make significant changes on the student council. Discuss how your skills, experiences, and values align with the college's values and how you plan on using their resources to benefit your field or others.

Step Six: Revise and Rework

Once you’ve completed your first draft of your “why this college” essay, you can take a breather. Give your eyes and brain a break, and then get ready to revise your work.

It will likely take several drafts, frustrating editing sessions, and even complete rewrites until you’re completely satisfied with your work. This is all part of the writing process and will ensure you confidently submit work you’re proud of! 

Step Seven: Get Feedback

Once you’re happy with your essay, ask someone to look it over before submission. They may catch awkward phrases, misused words, or areas that require further explanation. Sometimes, when you look at your own work for too long, it can be difficult to consider how your reader will receive your writing.

“Why Us” Essay Structure

It’s important to follow a solid essay structure when writing. Let’s take a closer look at what makes a good outline for a “Why This College” essay. 

How To Start A “Why Us” Essay

Learning how to begin your “why us” essay isn’t as hard as it seems! You’ll want to engage your readers from your first word, so begin your essay with an intriguing hook. Many students choose one experience that explains their motivation to pursue a particular passion. 

Then, they explain how the college they’re applying to will allow them to further develop this passion through its specific offerings. Here are some common hooks students use:

  • The description : The essay starts with a vivid description of what the reader saw, heard, smelled, tasted, and/or felt during the experience they’re centering their narrative around.
  • The climax : The essay starts in medias res at the climax of the experience they’ll share more context about later on.
  • The quote : This one can be tricky, as we don’t mean to quote Gandhi or another famous leader. We mean a quote said by you, someone close to you, or perhaps a character from your favorite book or TV show that isn’t generic.
  • The once upon a time : You can begin your essay as you would a story, explaining your anecdote from beginning to end in chronological order.

Any of these hooks will work, but ensure you seamlessly connect it back to what interests you about the college! Do not simply share an anecdote because it’ll catch the reader’s attention. Choose the experience you share wisely and ensure it is meaningful not only to you but also to the context of the “why us” essay.

What to Write in Body Paragraph(s)

Your body paragraphs should all relate back to the thesis of your essay, which is essentially the “point.” If you’re writing a “why this college” essay, your thesis statement should concisely summarize why you want to attend a certain college. Then, the rest of your essay will expand on that point. 

Here is where you can use the research you did earlier. Be specific about the aspects of the college that resonate with you. Remember to keep it concise--don’t just list reason after reason. Narrow your focus and tell one cohesive story with your essay. 

Also, pay close attention to the word count of your essay and don’t go over it. Make sure each word matters and carries weight. 

How To Finish a “Why Us” Essay

Since you want your readers to be hooked up until the last word, it’s essential you put equal effort into your conclusion as the rest of your essay. Do not overlook these final few sentences! Use your conclusion to leave a lasting impression on the admissions committee.

Talk about the lessons you learned through the experience you shared in your essay, circle back to your hook, address the college you’re applying to and recap your reasons for joining it, and highlight what’s next for you. 

Here are a few common endings for college essays: 

  • The full circle: This essay ties the ending back to the beginning in a simple, straightforward way. Avoid overexplaining or summarizing; simply recall how you began the story.
  • The lesson learned: You can use your conclusion to reflect on what your experiences have taught you and how you have grown and changed. This shows self-awareness, humility, and a desire to learn.
  • In-the-action: You can go out with a bang by ending your essay in a moment of action. This could be a piece of dialogue or an action sentence that leaves the reader intrigued about what may have happened next.

Remember to keep your conclusion energetic and impactful. Don’t re-state what you’ve already said. Instead, find a way to nod at the future and keep your reader engaged.

Common Mistakes to Avoid When Writing “Why This College” Essays

A frustrated person

Now that we’ve gone over how to write a “why this college” essay, let’s go over what to avoid !

  • Being generic : Avoid using generic statements that could apply to any college. Instead, focus on specific aspects of the college that genuinely resonate with you and ensure you do your research. 
  • Being cliche : Do not use overused quotes or sayings in your essay, and do not make bold and vague claims such as “I want to change the world,” or “I want to revolutionize medicine;” have clear, specific, and attainable goals.
  • Not being authentic : Be genuine; avoid exaggerating or fabricating your interest in the college. Admissions officers can often sense insincerity, so remain true to yourself!
  • Focusing on prestige : While you can appreciate a college's reputation, avoid solely focusing on its prestige or ranking. Instead, highlight the specific qualities of the college that attract you and how they align with your aspirations.
  • Guilt tripping the committee : Do not share an anecdote about adversity you faced to evoke pity in your readers in hopes it will push them to accept you into their school—it won’t work and will call your sincerity into question.
  • Not editing your work : An otherwise excellent essay can be reduced to a mediocre one if it’s riddled with grammar mistakes or typos.

By avoiding these common mistakes, you can craft a compelling "why this college" essay that showcases your genuine interest, research, and fit with the institution!

“Why This College” Essay Examples

Learning how to write a “why this college” essay step-by-step is certainly helpful and can get you started on the right foot, but seeing real “why this college” essay examples will enhance your understanding of what a great essay looks like!

Cornell “Why Us” Example Essay 1

“Students in Arts and Sciences embrace the opportunity to delve into multifaceted academic interests, embodying in 21st century terms Ezra Cornell’s “any person…any study” founding vision. Tell us about the areas of study you are excited to explore, and specifically why you wish to pursue them in our College.” (650 words)
"It was a warm and sunny summer day as I made my way across the bustling Thurston Avenue Bridge towards the Martin Y. Tang Welcome Center. I stopped for a moment to gaze at the nearby Triphammer Falls, and I heard the marching band as they walked past. Throughout my campus tour, I was impressed with all the opportunities the College of Arts & Sciences can offer, and I was stunned by Cornell’s beautiful campus. Overall, Cornell will provide me with the resources and opportunities to pursue my interest in science.
In recent years, I have heard of more bizarre weather events as a result of climate change and global warming, such as snowstorms in Texas, wildfires in California, and more severe hurricanes. I have always been invested in our planet and environment; observing these events, my interest has peaked with learning about several smaller issues that may contribute to climate change overall, as well as potential solutions or alternatives. For instance, I have recently become fascinated by the negative impact of carbon emissions from cars. Drawing from my previous experiences in other countries such as China and Italy, I have investigated alternate modes of transportation such as buses or high-speed rail, which could reduce the amount of cars on the road and therefore the amount of emissions per person.
However, while researching these topics, I have become aware that not everyone has equal access to these solutions or alternatives due to various factors and aspects of one’s life. For example, some areas may not have many developed alternatives to driving a car, and not everyone can afford access to cleaner energy sources or products made of more environmentally friendly materials. Additionally, some people may be restricted in living and housing options, whether due to circumstance or by policy, and these people could be more negatively affected by natural disasters that arise as a result of climate change. 
These issues are all extremely relevant today and I feel obligated to help find solutions to them in the future. To solve these environmental and social issues, I was not only drawn towards the natural sciences but also the humanities and social sciences. The College of Arts & Sciences’ commitment to a liberal arts education would allow me to explore all of my academic passions while taking part in interdisciplinary studies, gaining new perspectives from peers that have various academic interests and come from many different backgrounds, while learning how I can apply my knowledge to solve crucial problems. Courses in the Environment and Sustainability program such as ENVS 4443 Global Climate Science and Policy and ENVS 4444 Climate Smart Communities: State and Local Climate Change Science, could lend me the chance to learn and discuss many issues that are relevant at this moment, particularly climate change and global warming, as well as potential solutions to these problems.
Other than environmental science, I am also invested in several other science-related subjects such as physics and biology, allowing me to learn the fundamental concepts of how the world works. The College of Arts & Sciences’ Biological Physics program is particularly intriguing, as it offers interdisciplinary flexibility, allowing me to study physics and biology simultaneously while exploring possible ways to apply my newfound knowledge to solve environmental issues. Additionally, the college provides research opportunities around the nation and the world, and I could dive deeper into specific subjects by participating in research programs such as Professor Michelle Wang’s LASSP’s Single Molecule Biophysics Lab.
With additional interdisciplinary programs in the College of Arts & Sciences, I could gain knowledge on a variety of topics and then apply it to help others and the environment. The myriad of academic programs, resources, and opportunities that the Cornell College of Arts & Sciences offers would be a valuable component in my college pursuits."

Why It Works

This is an impressive “why us” essay for the following reasons:

  • The hook : From the beginning of the essay, readers are intrigued to learn more
  • Personal connection : The vivid and engaging description of the author’s surroundings and emotional response adds a personal touch and allows the reader to step into their shoes to connect with them better.
  • Demonstrates they did their research : The essay showcases the author's thorough research about the college and highlights specific academic programs, such as the Environment and Sustainability program and the Biological Physics program, to demonstrate their genuine interest in Cornell.
  • Keeps it simple : The author only chooses a few main interests to highlight but effectively expands on them to discuss their importance.
  • Demonstrated fit : The essay clearly articulates how the resources, research opportunities, and academic programs at the College of Arts & Sciences align with the student’s passions and goals. 
  • Commitment to making a difference : The essay highlights the author's commitment to addressing environmental and social issues and how they believe the College of Arts & Sciences can provide them with the knowledge and skills to contribute to finding solutions—an admiral aspiration that any college would value.

Overall, this essay effectively combines the student’s personal experiences, research, and demonstrated fit with the college's offerings to convey their enthusiasm and potential contributions to the academic community! 

Cornell “Why Us” Example Essay 2

Here’s a similar prompt that Cornell’s engineering majors must respond to:

“How do your interests directly connect with Cornell Engineering? If you have an intended major, what draws you to that department at Cornell Engineering? If you are unsure what specific engineering field you would like to study, describe how your general interest in engineering most directly connects with Cornell Engineering. It may be helpful to concentrate on one or two things that you are most excited about.” (250 word limit)
"As the sun emerges from behind the mountains, my grandfather and I remain fixated on the onigiri atop the dining table. We aren’t engrossed in the onigiri, per se, but rather their wrappers–the canvas where we sketch gadget designs.
Grandpa inspires me to follow his footsteps by designing contraptions to benefit humanity. We both place a large emphasis on the importance of transportation to the environment’s well-being. His patent for a [PRODUCT] was the biggest project I’ve contributed to. Consequently, I aspire to work with Dr. Francis M. Vanek, whose research interests involve the environmental impact of transportation systems. I imagine working together on a shared passion, alternative energy-powered cars (and maybe even convincing my family to buy them in the process).
Cornell’s engineering program places a significant emphasis on building a conscious future. Understanding the intricacies of societies and the demands of global warming is a key component of becoming an environmental engineer. Professor Zinda’s Environmental Sociology course educates students to engineer solutions with an astute understanding of the communities involved, not just knowledge of principles. When reflecting on two communities I’ve experienced intimately–[COUNTRY] and [STATE]–I understand the nuanced scenarios brought upon by different environmental concerns. I always seek to be sensitive and aware in my approach to projects.
My grandfather’s humanitarian mindset defines my own engineering process. Learning from Cornell faculty with aligned ideologies would be a dream come true. At Cornell, I believe I can carry on my grandfather’s legacy with a holistic engineering viewpoint."

Right off the bat, there’s no denying this prompt is short but sweet. Despite only being 250 words, it hits the mark in multiple ways:

  • It tells a compelling personal story : The essay begins with an intriguing scene involving the applicant and their grandfather, which adds depth and emotional resonance to the essay to capture the reader’s attention.
  • It makes connections : The student clearly articulates their passion for alternative energy-powered cars and connects it to their interest in working with a specific professor, Dr. Francis M. Vanek, whose research aligns with these interests.
  • Effectively incorporates their research : The student highlights how Cornell's emphasis on building a conscious future and their interdisciplinary approach aligns with their own values and aspirations. Mentioning Professor Zinda's course also showcases their understanding of the program's curriculum.
  • Demonstrates global perspective : This student showcases their awareness of environmental concerns in different communities and their desire to approach engineering with sensitivity and a holistic viewpoint.
  • Shows their ambition : By emphasizing their desire to design environmentally-conscious transportation, this student portrays their maturity, critical thinking skills, and readiness to contribute meaningfully to the field.
  • Has a powerful ending : The student comes full circle to their grandfather's legacy and their desire to carry it on while also addressing Cornell’s role in this goal. This adds a personal element and reinforces the applicant's genuine passion for engineering and their commitment to making a positive impact. 

This is an excellent essay to use to draw inspiration to write your own persuasive narrative! You can write a similar one by thinking about whose legacy you want to carry on or who has had a similar, profound impact on your life and career path. 

Columbia “Why Us” Example Essay 1

" Why are you interested in attending Columbia University? We encourage you to consider the aspect(s) that you find unique and compelling about Columbia. (200 words or fewer) "
"I tend to view the brain in the same way one would do any other muscle, and the fact that I choose to do so explains how I’ve recently gone about challenging myself intellectually. Simply put, I take my brain to the gym; I analyze its power through its capability to ‘lift’ (fully comprehend) intellectual weights of varying mass, and attempt to broaden the reach of its abilities by repeatedly pushing it just past its limits until it's capable of handling the load of even heavier weights. And, if the brain can be treated like a muscle, then it's only logical to view attending university as the process undertaken to make said muscle as strong as possible.
The desire I feel to brain-train with maximum intensity in higher education has led me to apply to Columbia – the academic equivalent of an Olympic-level gymnasium. How exactly I plan on using the resources such a ‘gym’ would offer is something I’ve spent months pondering: courses such as “Gender and Applied Economics” taught by Professor Lena Edlund, for instance, would expand my limits of intellectual agility, as would the diversity of NYC’s melting pot mentality, which closely parallels my own upbringing and education."

Here’s why this “Why Columbia” essay works:

  • It uses a unique analogy : The essay begins with a unique analogy that compares the brain to a muscle and the process of intellectual growth to going to the gym. It is very creative and immediately captures the reader’s attention.
  • It makes good use of the “show, don’t tell” rule : Instead of simply saying Columbia is known for its challenging curriculum that pushes students to their academic brinks, they liken Columbia to an Olympic-level gymnasium, which shows their understanding of Columbia’s academic excellence in a unique way.
  • It makes specific references : The essay mentions a specific course, "Gender and Applied Economics,” as an example of how they plan to utilize the resources at Columbia. This shows they conducted thorough research on the university and identified specific academic opportunities that align with their interests.
  • Alignment with the environment : The essay highlights the applicant's appreciation for the diversity and multicultural mentality of New York City, which closely parallels their own upbringing. This illustrates a strong sense of fit with Columbia's diverse community and indicates that the applicant would thrive in it.
  • Demonstrates their well-thought-out approach : The essay shares that the applicant spent months pondering how to maximize their intellectual growth at Columbia, which proves their dedication and proactive approach to education.

This essay just goes to show how creative you can get with your writing! Don't be afraid to think outside the box, as it can result in a fantastic, unique, and unforgettable essay!

Columbia “Why Us” Example Essay 2

"Please tell us what from your current and past experiences (either academic or personal) attracts you specifically to the areas of study that you noted in the application.” (200 words or fewer)
"It wasn’t until I arrived at [NAME OF TRAIN STATION] on a cold November morning for my first ‘shift’ with [NAME OF ORGANIZATION] that I truly grasped the significance and breadth of economics’ human impact. 
For context, [NAME OF ORGANIZATION] is a non-profit organization whose volunteers take to [CITY] streets and distribute essential supplies to the city's homeless population – or, as we called it, ‘giving a shift.’ I don’t recall exactly how many ‘shifts’ I gave with [NAME OF ORGANIZATION], but the 7-month period I spent working with the organization proved to have a profound impact on my life, character, and perspective. 
What stuck with me most from the experience was coming to admire the sheer grit and unwavering perseverance of those I met during my ‘shifts’; never before had I experienced such fulfilling and uplifting interactions with complete strangers, whose gleaming personalities and senses of humor contrasted starkly with the dire nature of their socioeconomic situations. 
It’s from these selfsame interactions that my inspiration to study economics grew; more specifically, by my pragmatic application of knowledge regarding policy studies and poverty economics that I aspire to gain through higher education, I hope to ‘give an even bigger shift’ for the world of tomorrow."

The majority of this essay is spent explaining how the student’s interest in economics began. They thoroughly explain their experience and demonstrate some key traits, such as a strong sense of social responsibility, a commitment to helping others, empathy, and understanding, without explicitly stating them. 

This student showcases traits that they know Columbia appreciates and ends by stating their specific reason for choosing their major, which is what the prompt asks. This is why it’s important to fully understand each prompt before you answer it, as it does not ask the student to list their interests in attending Columbia.

Instead, it asks about their interest in the areas of study they noted in their application. As such, they do not necessarily have to spend valuable time listing the professors or courses they’re interested in! This prompt calls for a more broad response about the major they chose.

Columbia “Why This College” Example Essay 3

"Why are you interested in attending Columbia University? We encourage you to consider the aspect(s) that you find unique and compelling about Columbia.” (200 words or fewer)
"Watching Spider-Man fighting bad guys in New York made me want to do the same. I can be a superhero through my work as an architect by designing spaces that improve communities and the well-being of others. Opportunities to research the connection between systemic issues and architecture compels me to Columbia.
I am drawn to Professor Galán's lecture "Architecture and Migration in New York" with his focus on politics, nationalism, and colonialism corresponding to architecture. Growing up with grandparents who lived through British occupation, I developed an appreciation for how design affects relationships and communities. 
In particular, I was most proud of my resilient grandparents who fought to keep their traditional [ETHNICITY] homes against colonialism. Realizing architecture has a transformative power and historical significance, I aim to incorporate a thoughtful approach to my design philosophy. I would also join Columbia's Urban Experience to expand my perspectives by learning about the community of New York and experiencing how Columbia creates initiatives for students to improve the surrounding neighborhoods. 
Although I can not climb walls or shoot webs, Columbia offers endless opportunities for me to grow and make a positive impact - like everyone's friendly neighborhood Spider-Man!"

Why This Works

This "why this college" essay effectively highlights the applicant's passion for architecture and their desire to make a positive impact on communities. Here's why it works well:

  • It offers a personal connection : The essay starts with a personal anecdote about watching Spider-Man in New York, which captures the reader's attention and demonstrates the applicant's inspiration to become a "superhero" architect, a unique way to explain their career goal.
  • Demonstrates clear motivation : The applicant explains how their work as an architect can improve communities and the well-being of others, showing a strong sense of purpose and commitment.
  • Clear desire to contribute to their field : The essay mentions the applicant's interest in researching the connection between systemic issues and architecture, indicating a desire to delve deeper into the field and contribute to it.
  • Includes faculty interests : The mention of Professor Galán's lecture on "Architecture and Migration in New York" demonstrates the applicant's specific interest in a particular area of study and their alignment with the program’s focus.
  • Personal touches : The essay highlights the applicant's personal background, particularly their grandparents' resilience against colonialism, and how it has shaped their perspective on design and community relationships, which evokes more emotion and allows readers to connect with the student deeper.
  • It takes a thoughtful approach : The applicant emphasizes the transformative power and historical significance of architecture, which may offer a unique perspective on this field that the committee does not see often. 
  • Clear eagerness to contribute to the campus : The student explains their intention to join Columbia's Urban Experience, showcasing their eagerness to actively participate in the community and fit in.
  • Impactful ending : The ending is humorous, relates back to their anecdote, and reiterates the applicant’s desire to make a positive impact in their field.

This applicant chose an anecdote that, at first glance, seems unrelated to the topic at hand. However, they tactfully relate it to their career aspirations, and you can do the same! 

Yale “Why This College” Example Essay 1

“What is it about Yale that has led you to apply?” (125 words or fewer)
"As someone who takes an immediate interest in new experiences, hearing about Yale’s “AND” approach to education was like hearing the Cubs won the World Series: shocking! 
The powerful research opportunities and resources found at the Jackson School of Global Affairs combined with Yale’s cozy but free liberal arts atmosphere make it an exhilarating place for me to explore the inner workings of US foreign policy. However, the flexibility of Yale’s curriculum will also allow me to continue my work with young children and pursue my interest in theater by taking a course like “Creating Theater for Young Audiences”.
With its modern 21st-century philosophy and 300+ years of experience, Yale’s curriculum invites me to immerse myself and thrive in ventures both familiar and novel alike."

This essay prompt is very short, so it would be difficult to include a narrative in it. For these kinds of answers, it’s best to just stick to the prompt and share your interests straight away, as this student has. Pay attention to the following features of this essay:

  • Its opening : While the essay does not start with an anecdote like the others, it still provides its readers with an interesting introduction by comparing Yale’s AND approach with the Cubs winning the World Series, adding some personality to their essay.
  • Its use of space : The student doesn’t dwell on one interest for too long. They mention several different interests, including Yale’s research opportunities, atmosphere, flexible curriculum, theater course, and more. They’re able to keep these ideas simple and connect them so it doesn’t feel overkill. 
  • Its conclusion : Despite the limited space, this student writes a quick conclusion to give their final thoughts on Yale in a succinct yet effective way that also mentions their ability to immerse themselves in the community and thrive in it!

This essay is able to accomplish what other 250+ word ones have in only 125 words, and the admissions committee was just as impressed as you!

Yale “Why Us” Example Essay 2

"Coming from [COUNTRY] and having traveled globally, I recognize the resource disparity in different parts of the world, particularly in the STEM fields. That’s why I also recognize the once-in-a-lifetime opportunity attending Yale affords: to work in labs and with resources to which not even [ETHNICITY] professionals have access. 
This opportunity, alongside the possibility to dive further into my academic interests that lay outside my major, specifically the classics, is an incredible chance that I cannot chase in many universities in my country. The ability to intertwine several areas of study in an institution where I can meet and learn from even more unique people from even more eclectic places with diverse and adverse backgrounds alike sounds like the best possible education I could fathom."

Like the previous example, this “why us” essay packs a punch despite its short word count! Here’s how:

  • Demonstrates global perspective : The essay begins by acknowledging the applicant's experience of resource disparity in different parts of the world, demonstrating their awareness of global challenges and the importance of access to resources, particularly in the STEM fields.
  • Highlights Yale's unique opportunities : The student discusses Yale’s once-in-a-lifetime opportunity to work in well-equipped labs and access resources that may be unavailable even to professionals in the applicant's home country, highlighting the value of Yale's academic environment and facilities.
  • Mentions interdisciplinary interest : Yale is big on its interdisciplinary educational approach, which is why it was a smart move for this student to mention their interests beyond their major. This also showcases their intellectual curiosity and desire to take full advantage of all of Yale's offerings.
  • Emphasizes cultural diversity : The applicant highlights their desire to interact with unique individuals from diverse backgrounds at Yale. This speaks to the applicant's appreciation for diversity and ability to fit in at Yale and benefit from its diverse community.

In summary, this essay effectively communicates the applicant's appreciation for Yale's resources, interdisciplinary opportunities, and diverse community while demonstrating a strong motivation to make the most of their educational experience at Yale!

Dartmouth “Why This College” Example Essay 

“Dartmouth celebrates the ways in which its profound sense of place informs its profound sense of purpose. As you seek admission to Dartmouth’s Class of 2027, what aspects of the College’s academic program, community, or campus environment attract your interest? In short, Why Dartmouth?” (max 100 words) 
"If I had to place my purpose, I’d tuck it right into my power suit on the way into the first day of my new internship that I would’ve obtained through the Entrepreneurial Internship Program or Tuck Business Bridge Program. 
Aside from attempting the black diamond at Dartmouth Skiway and hiking through the Appalachian Trail, I’ll spend most of my time on campus serving the Upper Valley community through Social Impact Non-Profit Consulting (SINC) and Social Impact Practicums (SIP), using my zest for entrepreneurship to support local non-profits that are fostering dynamic social change throughout the Upper Valley and beyond." 

This Dartmouth prompt has the shortest word count yet, but the student still manages to write a compelling “why this college” essay due to the following aspects:

  • It has clear career goals : The essay highlights the applicant's ambition to pursue an internship through the Entrepreneurial Internship Program or Tuck Business Bridge Program, demonstrating a focused career path and knowledge of Dartmouth’s programs.
  • It demonstrates community engagement : The applicant expresses their desire to actively contribute to the Upper Valley community through Social Impact Non-Profit Consulting and Social Impact Practicums. This showcases their ability to contribute to not only Dartmouth but the entire region as well.
  • Their voice is present : the student still lets their personality shine through as they mention their favorite outdoor activities like skiing and hiking.
  • It connects to the college’s values : By expressing their interest in community service, the essay aligns with Dartmouth’s values of civic engagement and making a difference in society, demonstrating a good fit between the applicant's personal goals and the college's mission.

It’s clear this student has put time and effort into their response and researched Dartmouth and all it has to offer! They are able to add personal touches, describe their career goals, and demonstrate how they’ll fit into the Dartmouth community and beyond in only 100 words!

Princeton “Why This College” Example Essay

“As a research institution that also prides itself on its liberal arts curriculum, Princeton allows students to explore areas across the humanities and the arts, the natural sciences, and the social sciences. What academic areas most pique your curiosity, and how do the programs offered at Princeton suit your particular interests?” (Please respond in 250 words or fewer)
"Political science is the academic area that piques my curiosity most, especially with the history of how past power structures shape inequality today. I’m fascinated with the intersection and apparent contradictions of the egalitarian ideals upon which America was built; in the same decade that the Declaration of Independence was written, declaring all men equal, Native Americans were treated as brutes and black indentured servants were shackled into servitude. 
Most of all, I’m intensely curious to learn about the lives of the invisible; currently, I’m reading A Black Woman’s History of the United States, which chronicles black women’s experiences at a time when both legal and societal systems disenfranchised them completely. At Princeton, I’d like to continue this civil rights-based political science work by conducting research with Professor Tali Mendelberg, who focuses on the institutional nuances that invisibly prevent women from holding positions of power. This research is especially important to me because I’ll be running for political office one day and am dedicated to electing more women to political office as a volunteer with [NAME OF ORGANIZATION] and She [NAME OF ORGANIZATION], organizations that support electing young progressive women to political power.
Extracurricularly, I spend my time trying to solve America’s problems through entrepreneurship. Last year, I co-founded [COMPANY], a startup working to make financial literacy available to all Americans. At Princeton, I’d immerse in the eLab startup incubator, the entrepreneurship minor’s workshops, and the Princeton Startup Immersion Program to further explore my entrepreneurial interests and scale [COMPANY]."

Here’s why this essay works:

  • Connection to personal experiences : The essay references the applicant's current reading of "A Black Woman's History of the United States" and their dedication to understanding the experiences of marginalized groups. This personal connection adds depth and authenticity to the essay.
  • Shares their future goals and impact : The student reveals their long-term goal of running for political office and their dedication to electing more women to positions of power. This demonstrates a sense of purpose and a desire to create meaningful change in the political landscape.
  • Integration of personal and academic interests : The essay effectively intertwines the applicant's passion for political science with their entrepreneurial endeavors. It showcases how they seek to apply their knowledge and skills in entrepreneurship to address societal issues. 
  • Fit with Princeton's values : The essay aligns the applicant's values and interests with Princeton's emphasis on academic excellence, research, social justice, and entrepreneurship. By proving their goals resonate with the college's values, the essay highlights a strong fit between the applicant and the institution.
  • Connection to extracurricular opportunities : The essay highlights the applicant's interest in participating in Princeton's eLab startup incubator, entrepreneurship workshops, and the Princeton Startup Immersion Program to their desire to fully immerse themselves in the college community.

Overall, this essay stands out by showcasing the applicant's intellectual curiosity, commitment to social justice, entrepreneurial spirit, emphasis on diversity, and alignment with Princeton's academic programs and values. It even mentions extracurriculars, which students often overlook!

NYU “Why Us” Example Essay 

“We would like to know more about your interest in NYU. We are particularly interested in knowing what motivated you to apply to NYU and more specifically, why you have applied or expressed interest in a particular school, college, program, and/or area of study? We would like to understand why NYU?” (2500 character maximum)
"Though the brain, in all actuality, is not like any other muscle in the human body, the fact that I tend to view my brain as one would view any other muscle is something that must be acknowledged before analogizing how I’ve recently gone about challenging myself intellectually. 
Simply put, I take my brain to the gym; I analyze its power through its capability to ‘lift’ (fully comprehend) intellectual weights of varying mass and attempt to broaden the reach of its abilities by consistently exercising it, repeatedly pushing it just past its limits until it grows stronger and is thus ready to load on even heavier weights. While I’m by no means claiming here to be some sort of bodybuilding guru – in fact, I weigh roughly the same as most large dogs – this particular process of meticulous brain-training is something I’ve found myself doing in an endless quest to satisfy my insatiable thirst for an understanding of the bigger picture. 
Although attending my current institution has provided me with a stimulating academic experience, and one where I’ve jumped at the opportunity to more deeply explore my interests in both familiar and unfamiliar subjects alike, I find myself at a level of intellectual strength and vitality today where I’m confident in my capacity to take another step forwards – or better yet, a quantum leap into the academic equivalent of an Olympic-level gymnasium that is NYU.
How exactly I plan to utilize the variety of resources such a 'gym’ would provide is a question I’ve spent years eagerly pondering: for one, continuing on my path of pursuing degrees in economics and philosophy at a school ranked 11th and 1st in those subjects respectively would be an absolute honor, as would the experience of studying beneath Professor Alberto Bisin, whose HCEO lecture on Cultural Inequality I’ve now watched countless times. 
Tantamount to my commitment towards fully exhausting NYU’s academic resources is the level to which I aim to immerse myself in the school’s diverse community, whether it be by driving Tandon’s Formula SAE racecar in competition or volunteering for the noble Change the Imbalance Initiative, I want to ensure that my character undergoes as much development as my intellect in being an NYU student. What stands above all, though, is my desire to give back to the Violet garden of intellectual growth by putting my voice into play within NYU’s academic arena, both inside and outside the classroom."

This essay may sound familiar, as it follows a similar analogy to one of the Columbia essay examples. This is bound to happen, and it’s okay if your great essay idea is similar to one you find online, so long as you make it your own. Here are some key takeaways to note in this essay:

  • It uses a personalized analogy : Although the analogy of the brain as a muscle may have been used before, the applicant adds a personal touch by describing their own intellectual journey and the specific ways in which they seek to challenge themselves and grow to add individuality to the essay.
  • It adds tasteful humor : Humor can be risky when it comes to essays because you don’t know how well your jokes will be received. However, this student uses what we consider “safe humor” to add personality to their essay (their joke about weighing as much as large dogs).
  • It tactfully mentions prestige : As previously mentioned, you should not focus on prestige in your essay, but you can mention it, which is what this student does by briefly discussing NYU’s ranking but not dwelling on it.
  • It Integrates extracurricular interests : The essay goes beyond academic pursuits and highlights the applicant's interest in extracurricular activities at NYU. This demonstrates a well-rounded approach to college life and a commitment to making a positive impact beyond the classroom.
  • It mentions their desire to contribute to NYU’s academic arena : The essay ends by expressing the applicant's eagerness to contribute their voice to NYU's academic environment, which demonstrates their eagerness to engage in meaningful discussions and enrich the intellectual community at NYU.

So, while we’ve seen the analogy before, this essay effectively conveys the applicant's intellectual curiosity, ambition, and fit with NYU's academic resources and community in a distinct way!

Duke “Why This College” Example Essay 1

“Why Duke?”
"During the COVID-19 pandemic, my family and I volunteered at the [NAME OF HOSPITAL] in [CITY] to make cotton masks for those experiencing the mask shortage. I want to continue combatting similar medical crises in the future. I am confident Duke has the opportunities available to help me achieve my goal of providing and ensuring health care to improve the quality of life for people in my community.
While combining my Biochemistry major with a Health Policy Certificate, I also wish to contribute to the Duke community through research in Dr. Lorena Sue Beese’s lab. I want to analyze biological structures to create new therapeutic agents and diagnostics for a variety of diseases. By pairing my interest in research and participating in initiatives like Duke One Health, or with the Duke Center for Community and Population Health Improvement, I will receive a foundation in how to create and advance a unifying system of population health.
Aside from academic interest at Duke, I will seek community with individuals who share part of my common history to create a family away from [CITY]. By joining the [NAME OF GROUP], I will delve deeper into amplifying minority voices on health disparities specific to the [RACE] America, [ETHNICITY], and [ETHNICITY] communities. By participating in the Duke University Chorale, I will continue to pursue my love for beautiful and meaningful music in a community just as enchanted by it as I am."

If you’re planning on applying to Duke , consider drawing inspiration from this compelling “why this college” essay, and make note of the following parts that make it stand out:

  • Opens with a meaningful experience : The essay begins by highlighting the applicant's volunteer work during the COVID-19 pandemic, which shows their commitment to public health and their desire to address medical crises.
  • Makes specific reference to Duke’s opportunities : The essay makes reference to the student’s interest in conducting research in Dr. Lorena Sue Beese's lab. Their mention of initiatives like Duke One Health also shows their awareness of the university's resources.
  • Mentions their appreciation for diversity : diversity is an important value at Duke. This student showcases their desire to work with diverse communities and express their interest in joining a group that amplifies minority voices on health disparities, proving their commitment to inclusivity.
  • Has clear academic and career goals : The student shares their passion for combating medical crises and improving people's quality of life. They express their intention to pursue a Biochemistry major and a Health Policy Certificate at Duke, displaying a well-defined academic path.

If you want to write a laser-focused essay like this, it’s important you know what you want! Have clear, defined goals and a plan to get you there. Know which resources Duke offers will help you the most and incorporate them into your essay. 

Duke “Why This College” Example Essay 2

“What is your sense of Duke as a university and a community, and why do you consider it a good match for you? If there's something in particular about our offerings that attracts you, feel free to share that as well.” (250-word limit)
"At Duke, college is a verb whose definition is a collage of countless experiences and endeavors prospective students aim to undertake as Blue Devils. Though 250 words isn’t enough to encapsulate the whole collage comprehensively, I can at least venture to provide snapshots of what my own collage would look like… in other words, what it’d look like for me “to Duke.” 
For me, “to Duke” means living beyond the confines of one’s comfort zone. I’ve already started “to Duke” via high school DECA and aim to continue duking it out in different arenas - intellectually, entrepreneurially, and otherwise - as I hone my accrued high school skills on the collegiate chopping block. One way to really test myself when it comes to my dreams of becoming an entrepreneurial hotelier is by pursuing Duke’s Innovation and Entrepreneurship Undergrad Certificate, because “to Duke” also means following one’s dreams and building credibility the right way en route. 
In other words, “to Duke” means taking no shortcuts and measuring twice but cutting once, as the age-old contractor’s adage goes. Thus, it’s with the best intent and utmost intention that I apply to Duke because my research has confirmed what I already felt to be true: “to Duke” is to be me, and also to be you, in a place where we can both be helping each other, too. “To Duke” is to collaborate, so it’s truly this collaboration at the core of teaching and learning at Duke that ultimately does it for me."

This final “why this college” essay works for the following reasons:

  • It uses repetition well : Throughout the essay, the student repeats the phrase “to Duke” and gives various definitions of what this means and how they’ve already done it, and what they plan on doing in the future “to Duke,” which adds cohesion to the essay and demonstrates their commitment to the college.
  • It’s specific : The essay makes specific reference to the certificate this student would like to pursue at Duke and the numerous ways they plan on stepping out of their comfort zone using Duke’s resources.
  • They quote Duke : Sometimes quoting the school’s mission can be cliche, but this student has chosen unique quotes and seamlessly integrated them into her essay while explaining what these words mean to her. This demonstrates she’s done her research and truly resonates with Duke’s motto.
  • It’s focused : This response is all about Duke; it doesn’t use anecdotes but still includes a powerful and personal message about this student’s aspirations, experiences, interests, and values.

This essay effectively communicates the writer’s passion, ambition, and alignment with Duke's values. You can feel their enthusiasm and excitement to attend Duke throughout, and it’s clear they plan on contributing to its community!

While we’ve provided you with some excellent examples to help you start your “why this college” essay, there are over 175 more essay examples you can look through before you feel confident enough to start step one of the process!

FAQs: “Why This College” Essays

In case you still have questions about how to write a “why this college” essay, here are the answers to frequently asked questions about this application material:

1. What Is the Purpose of a “Why This College” Essay?

With limited spots in each program, colleges want to know you’re dedicated to their school and its values. The purpose of a "why this college" statement is to convince the admissions committee that you have carefully considered your college choice and that you’re genuinely excited about the prospect of attending that particular institution.

2. How Do You Write a “Why This College” Essay?

To write a “why this college” essay, follow the comprehensive steps listed above. Here’s a brief summary of them:

  • Step one : Do your research on the college you’re writing your essay for
  • Step two : Reflect on your own interests and goals
  • Step three : Connect the dots between your interests and goals and the college’s offerings
  • Step four : Keep it simple by only mentioning a few of these connections
  • Step five : Explain how you’ll fit in and how your values align with the college’s values
  • Step six : Revise and rework your essay until it’s perfect
  • Step seven : Have someone look your essay over for additional feedback before submitting it

By following these steps, you should be able to write an authentic, focused, and compelling “why this college” essay!

3. Which Colleges Require a “Why Us” Essay?

Here are some colleges that typically require a “why us” essay or a variation of it: 

  • Harvard University
  • Yale University
  • Princeton University
  • Columbia University
  • Cornell University
  • Duke University
  • New York University (NYU)
  • Stanford University
  • University of Chicago
  • Massachusetts Institute of Technology
  • California Institute of Technology 
  • Johns Hopkins University
  • Bowdoin College
  • Brown University
  • Northwestern University
  • Swarthmore College
  • University of Michigan
  • University of Virginia
  • University of California
  • University of Pennsylvania

It's best to check the admission requirements of the colleges you’re interested in during your intended application cycle to get the most updated information on the required supplemental essays .

Final Thoughts

Whether you choose to write about a life-changing experience that influenced you to become a nurse and join Duke’s renowned nursing program, or you simply want to explore various disciplines through Harvard’s interdisciplinary curriculums, you can write a captivating “why this college” essay that will help get you into your dream college.

Regardless of the direction you take, so long as you follow the steps above, avoid the mistakes discussed, and use the examples in this guide for inspiration, you should be golden!

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  • How to Research and Write a “Why This College?” Essay

How to Research and Write a "Why This College?" Essay

Published on September 24, 2021 by Meredith Testa . Revised on June 1, 2023.

As part of the college application process , many colleges ask applicants to include a supplemental essay explaining why they are interested in their school specifically. There’s one absolute must for writing a great answer to this question: do your research .

Admissions officers are looking for applicants to prove that they are knowledgeable and interested in their school in particular. General answers like “I like the location” or “It’s the right size and offers my major” won’t earn you much praise. Admissions officers are far more impressed by students who can take very specific information—the names of certain classes, for example—and connect it to their personal academic interests.

The process of writing a “Why this college?” essay should look something like this:

  • Thoroughly research the college
  • Connect what you’ve learned through your research to yourself
  • Outline and write the essay

Table of contents

How to research a college, plan and write the essay, mistakes to avoid in a “why this college” essay, other interesting articles, frequently asked questions about college application essays.

The first step in the process is by far the most important. Research should be concrete and very specific—the College Board’s “At a Glance” pages or the “About” section of the college website won’t have the information you need. Instead, look deeply into the college website to find information that isn’t so obvious.

The information you come up with should only be applicable to one college—if you could replace the name of one school with another and have the essay still make sense, you’re not being specific enough.

Visit the campus

Most students visit colleges they’re considering before they apply, and those visits can be a great source of information. Not only will you learn information on the tour, but you’ll also connect with a current student—the tour guide. Current students can answer questions about campus life, and mentioning your interactions with students in your essay can help strengthen it.

On your tour, keep an eye out for any information, big or small, about what makes the school unique. Ask your tour guide about what on-campus social events they enjoy or what unusual traditions they’ve taken part in.

If you’re an international student or otherwise unable to travel to the campus, check if there are other opportunities to find out more about the campus, such as virtual tours.

Look for courses and professors that interest you

If you have a major in mind, there will almost certainly be a list of requirements for that major somewhere on the website. Many schools also make their course catalog available on their website, which can be an excellent resource for prospective students.

You should also check the names of professors teaching in the department. Professors’ email addresses will usually be listed on these pages, and you can email them with any specific questions about the program that the admissions office can’t answer.

This process can work even if you aren’t sure what you’d like to major in. Look for classes in any fields that pique your interest. Find programs you might be interested in—such as study abroad or internship programs—and dig for detailed information about them.

To answer the “Why Duke?” supplemental essay question, Ariana looks at Duke’s registrar website, which offers a version of the course catalog online, and searches for courses in linguistics. There are plenty of courses that seem perfect for Ariana: “Spanish in the US,” “Neuroscience and Human Language,” and “Bilingualism” are all great fits with her interests.

Researching other activities

In addition to finding information on the academics of your chosen school, you should also research other aspects of the college. Non-academic motivations probably won’t make up the bulk of your essay, but they can be a great addition.

Student organizations are good to mention, and it’s great to connect with students who participate in organizations you’re interested in prior to writing your essay.

If you’re a student athlete, you will likely meet with the coach for your sport before you apply. Feel free to mention that—and what you discussed with them—in your essay.

You can also mention other unique traditions or quirks of the school that appeal to you. For example, Muhlenberg College prides itself on painting all of the doors on campus red as a sign of welcome; mentioning that in your essay could show that you’re invested in the friendly, communal culture of that school.

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Once you’ve completed your research, you’re ready to start the writing process. All the general rules of essay writing still apply—you’ll want, for example, to organize your thoughts with an outline before getting started—but keep in mind that many schools want this essay to be short compared to the personal essay.

In your early notes, be sure to include all the possible reasons the school appeals to you. Write down any information you gathered from your research, campus visit, or conversations with faculty or current students, along with anything else that strikes you as relevant. For example, here’s what Ariana’s list of her reasons for applying to Duke might look like.

  • Combining linguistics and medicine/healthcare
  • Interesting courses: “Neuroscience and Human Language”; “Language, Music, and Dementia”; “Spanish in the US”
  • Campus atmosphere: I overheard students discussing their academic interests throughout the day, even at the dining hall. The student body seems passionate and focused on academics.
  • Conversation with a student during the tour: Discussed my interest in Spanish/bilingualism with a student who happened to be majoring in Spanish.
  • Clubs/activities: Latin American Students Organization and Mi Gente
  • VLearn Program: Duke offers students $70 per semester for lunch with a faculty member

Once your list of campus positives is finished, you can move on to writing an outline in which you organize your thoughts. In the outline, be sure to connect your research to yourself. You can do that by detailing a relevant experience, explaining an academic interest, or connecting the research to your personal life.

I have always been interested in language and how it intersects with neuroscience and medicine. Duke’s “Language, Music, and Dementia” class seems tailor-made for me: it’s the exact type of course I’d like to take and would prepare me for a future career in research or medicine, my two academic passions.

Once you’ve outlined your essay, you can write a draft. The word count for these essays is usually lower. Admissions officers don’t spend much time on each application, so be sure not to exceed the word count.

It’s okay for your answer to be short; successful answers to this question at Tufts, for example, range from just 100 words to 250 words .

For a strong essay, avoid being too general or too emotional, and try not to repeat the same points you’ve already made in other parts of your application.

Speaking in generalities

The most common cause of a bad “ Why this college?” essay is the use of generalities. You may have initially been interested in a school because of its size, ranking, reputation, or location, or the availability of your desired majors, but those aren’t specific enough reasons to include in your essay.

Overusing emotive language

It’s great if you “felt at home” on your college visit, but what does that really mean? You can call a college your “dream school,” but that doesn’t really explain what about it appeals to you.

While it’s fine to discuss the emotional reasons you like a specific college, your essay must include specific, concrete reasons why you want to attend.

Rewriting your personal essay or resume

Admissions officers already have your personal essay and resume right in front of them; you don’t need to reiterate what’s in those, especially if it isn’t relevant to the reasons you’ve given.

Rewriting your accomplishments over and over throughout the application can be annoyingly redundant or, worse, come off as boastful.

However, rewriting your personal essay to make it more readable is highly recommended. You can do this quickly with a paraphrasing tool .

If you want to know more about academic writing , effective communication , or parts of speech , make sure to check out some of our other articles with explanations and examples.

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Colleges set a “Why this college?” essay because they want to see that you’ve done your research. You must prove that you know what makes the school unique and can connect that to your own personal goals and academic interests.

Campus visits are always helpful, but if you can’t make it in person, the college website will have plenty of information for you to explore. You should look through the course catalog and even reach out to current faculty with any questions about the school.

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Blog > Essay Advice , Supplementals > How to Write a Why Us Supplemental Essay

How to Write a Why Us Supplemental Essay

Admissions officer reviewed by Ben Bousquet, M.Ed Former Vanderbilt University

Written by Alex McNeil, MA Admissions Consultant

Key Takeaway

The "Why Us" supplemental essay is an opportunity to show alignment with your chosen college. To effectively write this essay, conduct in-depth research on the school's academic programs, values, and unique features that relate to your interests. Craft your essay to showcase how these elements resonate with your personal, academic, and professional goals. Avoid common mistakes such as vague connections or focusing on unrelated aspects of the school.

This post is one in a series of posts about the supplemental essays. You can read our core “how-to” supplemental post here .

The “Why Us” supplemental essay prompt—also known as the “Why This College” prompt—is one of the most common types of supplemental essays you’ll write during your application journey.

At the most basic level, Why Us prompts ask students to describe why they have decided to apply to the college in question.

Why Us prompts are important for both colleges and applicants.

When admissions officers review applications, Why Us supplementals help them understand how a student’s background, goals, values, and academic inclinations align with the school’s offerings. They also help admissions officers assess how serious a student is about wanting to attend the institution in question.

For applicants, Why Us essays allow you to make your case for school fit. They are the perfect opportunity for you to stand (metaphorically, of course) in front of the admissions committee and explicitly explain why you belong at a school.

In short, Why Us or Why this College essays let you explicitly tell admissions officers how you align with a school so you don’t have to leave the guesswork up to them. Let’s get into how you can write a Why Us essay that stands out.

What is a Why Us Supplemental essay?

Why Us supplementals can have a few variations, but they all get at a common question. Take a look at the following three examples.

1: University of Chicago

How does the University of Chicago, as you know it now, satisfy your desire for a particular kind of learning, community, and future? Please address with some specificity your own wishes and how they relate to UChicago.

2: Duke University

What is your sense of Duke as a university and a community, and why do you consider it a good match for you? If there’s something in particular about our offerings that attracts you, feel free to share that as well.

3: University of Michigan

Describe the unique qualities that attract you to the specific undergraduate College or School (including preferred admission and dual degree programs) to which you are applying at the University of Michigan. How would that curriculum support your interests?  (Required for all applicants; minimum 100 words /maximum 550 words)

Why Us Essay Strategy

To write a good one, you need to know something about the school—you’ll need to do your research.

By this point, you probably already know a bit about the schools you’re applying to. After all, you’ve hopefully built your school list based on schools that best align with your academic interests, stats like GPA and test scores, and personal interests like school type and location.

Now’s the time to put those key areas of convergence into action.

The key to writing these essays is to do some deep research into the school you’re applying to. If you’re focused on applying to schools that have esports programs, you need to find a compelling way to articulate your interests that aligns you with the school and its offerings.

A school’s offerings don’t always need to be academic, but it helps. They can also be social, athletic, or cultural.

Often, however, students have a harder time writing essays about cultural or social fit that don’t feel superficial. It’s not enough to write an essay about how nice everyone was when you took a college tour.

Instead of focusing entirely on a single experience you had while visiting the campus, talking to an alum, or being interviewed, do some serious research into the school and how it would fit you as a student and a member of the campus community.

How to do Why Us School Research

School research is an important step in writing good supplemental essays. But it’s absolutely essential for Why Us essays.

Why Us essays are all about making an argument for school fit. They’re your main opportunity to say, “Hey, admissions officer. I belong at your school!”

So what does any good argument need? That’s right—research.

Because schools want to see that you a) have taken the time to get to know the institution and b) can make a case for why you belong at the school, you’ll need to do good research and use it in a way that best supports your case.

The research you do may depend on the specific prompt Why Us prompt you’re responding to. But in general, there are two kinds of research you can focus on.

Method 1: Find Academic Alignment

The first place you can focus your research is, of course, on academics. Since colleges are schools, showing your academic alignment is a safe bet.

So what is “academic alignment” anyway?

Academic alignment means that your academic background, interests, and goals match up with what a school has to offer. Schools don’t want to admit students whose academic needs they can’t meet, and students shouldn’t seek out schools where they won’t be able to accomplish their academic goals.

This alignment can appear in a variety of places. Here are some of the most common:

  • Major options
  • Special concentrations or programs
  • Faculty research and labs
  • Student research opportunities
  • Academic initiatives and projects
  • Study abroad programs
  • Community partnerships
  • Classroom philosophies

To find this information, you’ll need to scour not just the school’s website but also the website of the specific department you’re interested in applying to.

In your research, there are lots of places you can look:

  • Course lists
  • Faculty biographies
  • Faculty CVs (these are basically faculty resumes that list all the academic work they’ve done)
  • Academic articles and books written by faculty members
  • Research lab websites
  • News stories about academic research and awards

With these facts in hand, you can write supplemental essays that draw specific points of connection between you and a school.

Method 2: Find Values Alignment

Academic alignment is an obvious and common approach to Why Us essay prompts. But there is also a less common approach. Take your Why Us supplemental essays a step further by looking at school values.

All colleges and universities have specific values that guide the institution. That’s why schools have mission statements that lay out what the institution is all about.

To find school values for your Why Us supplemental essays, look for a school’s motto, mission statement, or strategic plan.

Mottos sum up an institution’s values-based framework. School mottos are typically established at an institution’s founding. Often they’re in Latin and have English translations

Example: Yale’s motto is Lux et Veritas or “Light and Truth.”

Mission statements are statements about an institution’s values and purpose. They lay out and are occasionally revised or updated as institutional priorities change.

Strategic plans are documents published by university leadership. They establish a working plan the university will follow over the next several years. They often lay out strategic initiatives and reveal where the institution wants to invest the most time and resources. These initiatives often revolve around social

Brand identity is a way universities ensure all of their communications sound the same. While these aren’t always public, you can often look up a university’s brand guidelines. These guidelines are written for university employees who communicate to the public on behalf of the university. While there’s no specific way you can incorporate these guidelines into your essays, they can give you a very clear sense of how a university thinks of and markets itself. With that knowledge in hand, you can write an essay that shows exactly how you fit into the ethos of the institution.

Example: Vanderbilt has a comprehensive brand identity page.

Showing that your values align with those of an institution

Method 3: Find Other Alignment

Why Us essays don’t just have to be about academics and values. They can also be about areas of interest that you hold dearly, like music, community service, athletics, and more. If you’re a die-hard Scrabble player and notice that the school has a Scrabble club, then that’s a unique feature that you can draw out in your supplementals.

Pick your strengths and lean in. If you're a track star, find something about the athletic culture. If you're a musician, research the community music program. If you love creative writing... you get it. Schools love to see students who have a clear vision of where they're going and why.

Scour a school’s website and social media channels for these unique and compelling connections.

Step 1: Choose the major you THINK you’d like to study at the school. It’s OK to not know for certain!

Look at the majors and minors offered at the school and get a sense of what interests you. Once you have a decent idea about what specific program you might be interested in exploring…

Step 2: Do a deep dive into that program and learn about the work being done by faculty in the department.

What do the professors study? Are there any interdisciplinary centers on campus that you could see yourself participating in? Learn about what real students do on campus and familiarize yourself with what  specific  academic and extracurricular opportunities might be available to you on campus.

Step 3: Think about how these opportunities could be applied to your other interests and passions. Try to find an interdisciplinary connection.

Be creative here, and specific. Unlike the Common App essay, where reflection is key, in the Why X essay you are looking forward. Talk about what you  will  do if accepted. Be as specific as you can. Make your readers feel as if you’ve really done your homework and have a good reason for applying to the school.

Why Us Supplemental Essay Example

It helps to have an example, so I'll walk through how I would help a student research a school and write a Why Us supplemental essay.

To start, let’s say the student in question is interested in studying psychology and wants to get involved in prison abolition efforts.

To add extra granularity, let's pretend this student's top choice program is Lewis & Clark College.

Now let’s go step-by-step through the Why Us research process.

Step 1: Choose the major you THINK you’d like to study at the school.

Our first step is to explore L&C's psychology program. Our hypothetical student is academically inclined. Thus, our focus in the supplemental will be on demonstrating the strong fit between the school's academic climate and the student's intellectual interests.

So we google "Lewis & Clark psychology" and navigate our way to  the department page .

We know we want to do research while in college, so the "research" tab on the right side of the page jumps out right away. Let's navigate to that page and see what's up.

We quickly realize that L&C emphasizes research, and particularly emphasizes the opportunity for students and faculty to collaborate on research.

Cool. So now we have some ammo to work with in the supplemental essay. We can "demonstrate fit" by writing about our interest in pursuing research alongside a faculty member while studying psychology. Boom.

Scrolling through the page, I also notice that the L&C Psychology Department is touting their summer research opportunities and their history of placing students in nearby research labs. More stuff to say you're interested in.

Remember, by contrast with the Common Application essay, which is about your life, the supplemental is all about sketching a detailed plan for your undergraduate study.

The next step is to enrich your alignment with one of the department's core offerings (research) by finding professors who are conducting research that you'd actually want to help out with.

Read professor bios and take a look at which courses they offer. Or, start with a course catalog, find ones you're interested in, and then figure out which professors teach them.

Mention these folks by name. Talk about how they could enrich your education and help you become the student you hope to be in a few years' time.

Finally, I would recommend balancing out your essay by nodding to one of your extracurricular interests. In this case, our example student is interested in incarceration and prison abolition.

Given these interests, the student could talk about how she intends to study the relationship between early-childhood trauma and incarceration and co-teach psychology classes in L&C's prison education program.

By bringing her academic focus to bear on her interest, she is creating an interdisciplinary focus in her "Why X" essay that will help her stand out.

Most Common Why Us Mistakes

You’re almost ready to start writing. But before you begin, watch out for a few easy-to-make mistakes.

Not making any specific connections to the school.

Hopefully by this point, you know why this is a problem. A Why Us supplemental essay that makes no argument for why you belong at school isn’t adding much to your application.

Unlike a Common App essay that should be applicable to every school you apply to, Why Us supplemental essays should be customized to each school. They should have the school name and any relevant, specific details you want to include.

Feel free to explicitly state the name of a professor you want to work with or the title of a class you want to take. Including these specifics is much better than being overly general because the details show admissions officers that you’ve done your research.

Making connections that are too broad.

Other students try to make connections, but they make them far too broad.

Let’s say you’re writing a Why Us supplemental essay for a liberal arts college.

An inadequate answer to a “Why us?” question would be, “I want to go to your liberal arts college because of the small class sizes.”

While that may be true, it’s not a very good argument for why you’re a good match for the school. It needs to be more specific—about you and the school.

Focusing on features of a school that don’t connect with your background or interests.

The final major mistake students make when writing Why Us supplementals is choosing to focus on details that don’t actually connect to their backgrounds or interests. In other words, students go wrong when they call upon random facts and figures.

Brown’s Open Curriculum allows students to explore broadly while also diving deeply into their academic pursuits. Tell us about any academic interests that excite you, and how you might use the Open Curriculum to pursue them while also embracing topics with which you are unfamiliar. (200-250 words)

Contrary to popular belief, the Buddha didn’t say “life is suffering”. He said “life is dukkha ”, which roughly translates to anything impermanent , and clinging to that which is impermanent leads to suffering.

My interest in world religions led me to study Buddhism, which led me to practice meditation.(( The writer begins with a compelling hook and jumps quickly into answering the “Why Us” question.)) Soon, I was researching online what neuroscientists observe in the brains of meditators, which brought me to the Mindfulness Center at Brown. Over the past year, I’ve followed an infinite trail of links and videos from the Center’s website about how meditation, an ancient practice present in all religions, influences modern psychology, neuroscience, public health, education, athletics, medicine, and philosophy.

So, I became interested in Brown and just about every academic subject under the sun.(( These school connections are great because they show that the student was learning from Brown’s resources before they even began looking at colleges.)) I want to use my education and career to reduce suffering for others, and this goal transcends disciplines. Brown’s Open Curriculum would allow me to pursue my interdisciplinary interests while embracing my mission of improving lives.

To start, I’d like to branch out from psychology to neuroscience. My most likely path is to emulate neuroscientists like Brown’s Dr. Judson Brewer, who studies the brain on meditation and how mindfulness impacts habit change.(( This reference is specific, relevant, and incorporated seamlessly into the essay.)) I’d also like to try public health courses to learn how organizations impact communities, and biology and chemistry courses to grasp the basics of medicine. All I do is grounded in an understanding of ethics and religion, and I am also interested in the education concentration as I seek to share my ideas with others.(( This final sentence wraps up the essay beautifully by connecting everything back to the writer’s interests and values, which are related to those of the institution they’re applying to.))

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How To Write The "Why Major" Essay (Updated)

“Why do you want to study your chosen major?" is one of the most common supplemental essay prompts. It's a fair question and one that you should be able to answer in an authentic and engaging essay.

Seemingly straightforward, this question can take many different forms. 

Examples of "Why Major" Essay Prompts

Brown university.

Brown’s Open Curriculum allows students to explore broadly while also diving deeply into their academic pursuits. Tell us about an academic interest (or interests) that excites you, and how you might use the Open Curriculum to pursue it. (250 words)

Bucknell University

Please explain your interest in your first-choice major/undecided status and your second-choice major, should you opt to list one. (250 words)

Carnegie Mellon University

Most students choose their intended major or area of study based on a passion or inspiration that’s developed over time – what passion or inspiration led you to choose this area of study?  (300 words)

Yale University

Tell us about a topic or idea that excites you and is related to one or more academic areas you selected above. Why are you drawn to it? (200 words)

Your Objectives

What should you aim to accomplish with your essay? You should:

  • Describe how you developed your academic interest(s). How did you get to where you are now? What were your motivations?
  • Tie your background and/or experiences to your current interests and pursuits.
  • Explain how that particular college will help you delve deeper into your academic interest and prepare you for the future.
  • Explain how you will contribute to that particular institution’s community while enrolled and after graduating.

How to Write the “Why Major” Essay

1. identify stories that illustrate how you developed an interest in the academic discipline..

Anecdotes are an important part of any essay you write for your college applications (and really any personal essay). They serve to draw your reader in, helping them get to know you through your experiences, and bring color to your narrative. In the case of the “why major” essay, anecdotes allow you to create an arc. You’ll show the reader how you first became interested in a discipline and bring them to the present day, building your interest with stories that offer insight into your passion for the subject.

For example, if you’re an aspiring software engineer and plan on majoring in computer science in college, you might describe your first time using a computer and what that interaction was like, or a challenge you encountered and overcame while designing an app from scratch. You should also offer a look into your experiences along the way — potentially when you realized you could not only use a machine but change the way it communicates with you and others through coding.

2. Explore how these incidents helped you develop a passion for the subject and lock onto an impactful mission you'd like to accomplish.

Connect these stories to the why of your narrative — how did these individual experiences become integral to your story and lead you to where you are today? In other words, articulate that “aha” moment. There doesn’t have to be a singular experience that made you realize this was what you wanted to do with your life; instead, you can paint a picture of how these moments together lead you to this point. In the example above, for instance, you might tie your first experience with a computer to your development in the courses you chose to take and then impetus behind your recent coding project.

In addition, connect your experience to your ultimate mission - why are you going to college? Who will you be able to positively impact with the knowledge and experience your education will give you? For example, if one of your experiences was as a coding tutor, and during that you realized that not all children have access to computer science tutors, your mission might be to create an app that provides simple and accessible lessons to children who have limited access to the internet, perhaps in a format they can download and then use offline to conserve the cost of data.

3. Explain how attending X school will help you delve even deeper into the topic.

Finally, explain what it is about the school that will help you explore your academic passion. While this is a “why major” and not a “why us” essay, you still need to weave in your excitement about this school in particular. Every admissions committee wants a student who believes that their institution is the way to achieve their goals. In order to do that, you might discuss how the program that interests you is particularly unique to that school, a faculty member you’d like to study with, a course that excites you, or something else you can’t easily find at another college.

What Not to Say 1. Don’t write about a major or class the school doesn’t offer to undergraduates.

This is a no-brainer: if the school doesn’t offer, say, journalism, don’t talk about how excited you are to pursue that major. Instead, you might discuss how their English program will prepare you for a career in journalism. Similarly, don’t mention graduate-level course offerings as there may not be an opportunity for you to actually take the course as an undergraduate.

2. Don’t regurgitate your resume.

While it’s fine to mention activities that are related to your chosen major, you should focus on how they helped shape your journey rather than describing the activities themselves. This is what the activities section is for. Your essay should be the behind the scenes story.

3. Avoid mentioning superficial reasons.

For instance, don’t say you want to be a doctor because it’s a prestigious job or that you want a high-earning potential. Your reasons need to go deeper than that (and deeper than I want to help people)! 

What If You’re Undecided?

You don’t have to have a major chosen in order to write this essay. Most colleges accept students who are undecided, unless they’re applying to a specific school or program that requires you to declare your major before matriculating.

If you’re undecided, there are a couple of ways to approach this essay. It’s a good idea to use a mix of these strategies.

  • Mention 2-3 of your top interests and correlating experiences, connecting them to one another if possible.
  • Describe how you expect X school to help you hone your areas of interest further and why this is the best place to do it.
  • Explain why you’re undecided.
  • Write about a few different courses that inspire you and explain why.
  • Reflect back to your ultimate mission and how there may be many possible routes to get there and that you’d like to explore the options before deciding.

Now that you have a better understanding of the "Why Major" essay, read the 5 Steps to   ACE your Personal Statement. Already did that? Learn more about the self-paced   Write Your Way Into College   course.  

Want more information about how we work with students through the entire admissions process?    Get in touch with us.

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Your chance of acceptance, your chancing factors, extracurriculars, examples of good 'why us' essays.

Hi everyone! I'm looking for examples or inspiration for writing a stellar 'Why Us?' essay. Could anyone share their experiences, tips, or successful essay examples? Thanks so much!

Hello! A "Why Us?" essay is your opportunity to showcase your knowledge about the specific college, demonstrate your genuine interest in attending, and prove how you would positively contribute to the campus community. Here are some tips and a general example to get you started:

1. Research the college thoroughly: Familiarize yourself with the college's mission, unique programs, campus life, and academic opportunities. Use their website, social media pages, and information sessions to gather information.

2. Be specific: Include the names of programs, courses, professors, clubs, or campus traditions in your essay. By doing this, you are showing the admissions committee that you've truly taken the time to understand what makes the college unique and how it's the right fit for you.

3. Connect your interests and experiences to the college: Show how your passions and achievements align with what the college has to offer. This can include linking your academic interests with specific programs or departments, discussing how your extracurricular activities relate to corresponding opportunities on campus, or even explaining how the campus environment and location would benefit you.

4. Avoid cliches and generic statements: Be genuine in your writing and refrain from using generic statements that could apply to any college. Focus on personal anecdotes and unique reasons that make a specific college the best choice for you.

You can find some excellent examples of "Why Us?" essays on CollegeVine's blog: https://blog.collegevine.com/why-this-college-essay-examples. The blog also has a post providing further guidance on this kind of essay: https://blog.collegevine.com/how-to-write-the-why-us-college-essay/.

Finally, CollegeVine offers both a free peer essay review service and paid reviews by expert college admissions advisors. Getting a second set of eyes on your essay can help confirm for you that your approach is working, or identify areas for improvement.

Overall, the key to a successful "Why Us?" essay is authenticity, specificity, and a clear connection between your interests and what the college has to offer. Good luck with your essay!

About CollegeVine’s Expert FAQ

CollegeVine’s Q&A seeks to offer informed perspectives on commonly asked admissions questions. Every answer is refined and validated by our team of admissions experts to ensure it resonates with trusted knowledge in the field.

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How to Write a “Why This College” Essay (With Example!)

Varonika Ware

Varonika Ware is a content writer at Scholarships360. Varonika earned her undergraduate degree in Mass Communications at Louisiana State University. During her time at LSU, she worked with the Center of Academic Success to create the weekly Success Sunday newsletter. Varonika also interned at the Louisiana Department of Insurance in the Public Affairs office with some of her graphics appearing in local news articles.

Learn about our editorial policies

Bill Jack

Bill Jack has over a decade of experience in college admissions and financial aid. Since 2008, he has worked at Colby College, Wesleyan University, University of Maine at Farmington, and Bates College.

Maria Geiger

Maria Geiger is Director of Content at Scholarships360. She is a former online educational technology instructor and adjunct writing instructor. In addition to education reform, Maria’s interests include viewpoint diversity, blended/flipped learning, digital communication, and integrating media/web tools into the curriculum to better facilitate student engagement. Maria earned both a B.A. and an M.A. in English Literature from Monmouth University, an M. Ed. in Education from Monmouth University, and a Virtual Online Teaching Certificate (VOLT) from the University of Pennsylvania.

Smiling student writes her "Why this college?" essay

Applying to college is a big decision that brings a lot of excitement and stress. This is especially true when it comes to answering the “why this college” prompt asked by so many colleges. However daunting these prompts might seem, you got this. Keep reading to learn tips and tricks to write your “why this college” essay, and take a look at an example essay!

“Why this college?” essay prompts 

The “Why this college?” essay is probably one of the most common essays you’ll come across during your application process. This is partially because admissions committees want students that’re as interested and passionate about their institution. Some popular colleges that offer “why this college?” prompts include:

  • Columbia University : “Why are you interested in attending Columbia University? We encourage you to consider the aspect(s) that you find unique and compelling about Columbia. (150 words or fewer)
  • Duke University : “What is your sense of Duke as a university and a community, and why do you consider it a good match for you? If there is something in particular about our offerings that attracts you, feel free to share that as well. (max. 250 words)”
  • University of Michigan : “Describe the unique qualities that attract you to the specific undergraduate College or School to which you are applying at the University of Michigan. How would that curriculum support your interests?” (Minimum: 100 words/Maximum: 550 words)

As you can see, all three of the prompts are a variation of the basic “why this college” question. Let’s take a look at a sample response essay written for Columbia University. 

“Why this college?” sample essay

Dear Columbia University, 

This is probably the hundredth essay you’ve read in the sea of applicants, and as you’re likely expecting, I could tell you that I’m different from them all. Though in some ways, I’m the same. Like them, I want to stand on the corner of Broadway and 116th St. and know I chose the perfect school to study literary arts with a focus on fiction writing. 

Even more so, I strive to be one of the Columbia Greats that inspired me to pick up a pen. Though, you shouldn’t want me because I might be the next Allen Ginsberg, but because I plan on being a writer that captures the virtue found in the rye of J.D. Salinger, the watchful gaze of Zora Neale Hurston, and the freshness of my own style. Amongst your walls and tutelage, these literary greats blossomed, as I hope to.

Applicant Name

Why this essay works:

  • Starts with a compelling statement to interest the audience
  • Answers the “why this college?” question by discussing notable alumni and the arts program
  • Uses a unique approach to the prompt question that reflects interest in the major of choice
  • Explains why the admissions committee should choose this applicant
  • Stays within the word count limit

Also see: How to respond to this year’s Common App essay prompts

Mistakes to avoid when writing a “why this college” essay

Generalizing.

When writing any essay, generalizing usually isn’t the way to go. Readers want to get invested in the story or argument you’re presenting, and the admissions office is no different. Details are a key component of making your essay stand out. 

The admissions committee wants to get to know you and assess how you’ll fit into their institution. No two applicants are the same, and you should strive to prove that through your unique essay. 

Placating the admissions office

It can be easy to fall back on simply telling your college’s admissions committee what they want to hear. However, you shouldn’t just pull facts and figures from the website or quote the college’s brochure. Individualize your essay not only to capture the attention of your reader, but to display interest in your college of choice.

Anyone can put general information in their application, but it takes effort to explain why you want to attend a particular school, how admission would affect your life, and what the school has to gain from your attendance. Think of it as a persuasive essay where you have to back up your argument with details. 

Also see: An insider’s perspective into what goes on in college admissions offices

Tips for writing your essay

Find a connection.

Even before you start writing your essay, figure out the connection between you and your college of choice. 

Is there a particular professor you want to study under? Are you a legacy applicant? Is it the campus of your dreams? Are you excited for a particular program? 

Asking yourself questions like this can help pinpoint what’s motivating you to apply to a university and why they should admit you. Explaining your connection to your school of choice can show the admissions committee that you belong on their campus. 

It will strengthen your application and help you individualize your application. Create an interesting or anecdotal story out of your connection in order to set yourself apart.

Also see: How to write an essay about yourself

Outline and edit

College essays usually range from around 200 – 500 words, which can go by much quicker than you might think. This is why it’s ideal to outline your essay once you’ve decided what to write about. It can be easy to get distracted by the little details, but emphasize the main points that are essential to the story you’re trying to tell the admissions office. 

It’s also a good idea to thoroughly read and edit your essay multiple times. You’ll want to submit the complete and final version of your essay, not something that reads like a rough draft. 

Remember, your parents, advisors, teachers, and peers can be helpful resources during revision. Feedback is an important aspect of the editing process.

Additional resources

Congratulations on starting your applications to college and working so diligently on them! Fortunately, Scholarships360 has even more resources to offer that can help propel your college journey in the right direction. 

  • Start choosing your major
  • Find the supplemental essay guide for your college
  • Learn what “demonstrated interest” means for your application

Frequently asked questions about writing a “why this college” essay

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The Admissions Strategist

How to write the “ why this college ” essay: the ultimate guide.

If you apply to Yale University , you’ll be asked, “What is it about Yale that has led you to apply?”

Similarly, Caltech wants to know, “How do you believe Caltech will best fuel your intellectual curiosity and help you meet your goals?”

And if you’re interested in attending Notre Dame , you’ll need to respond to the following: “What excites you about the University of Notre Dame that makes it stand out from other institutions?”

Okay, you get the idea:

These are just a few variations on what we like to call the “Why This College” essay.

  • Most colleges and universities require applicants to answer some form of this question, and it’s one of the most important essays you’ll write.

In this article, we’ll tell you how to rock the “Why This College” essay and increase your chances of acceptance.

Why Do Colleges Ask This Question?

We mentioned above that this is one of the most important essays you’ll write—and that almost every college wants you to write it.

But why? What’s the significance of this question?

In reading your response, colleges are hoping to determine:

  • Whether you truly know and have interest in their school
  • Whether you’ll be a good fit for the school
  • Whether the school is a good fit for you

Are You Interested?

Sure, the fact that you’re filling out the application indicates some level of interest in the school.

  • But many students apply to schools simply because they recognize the name, know the school has a great reputation, or even have been pushed in that direction by friends or family members.

Colleges only accept a limited number of students , and they want to admit students who have a genuine interest in and commitment to their school.

  • Do you know what makes this college stand out from others?
  • Do you know about the opportunities and experiences this school can offer?
  • Are you aware of the school’s values, culture, and traditions?
  • Have you already spent time picturing yourself here? Are you excited about this possibility?

100 word why us essay

Click above to watch a video on how to write the Why This College Essay.

As you write this essay, aim to demonstrate your knowledge and enthusiasm for the school in question.

Are You a Good Fit for the School?

As they read your essays, college admissions officers try to picture you on their campus.

  • Will you fit in and thrive there?
  • What contributions will you make to their college and community?
  • Do your interests mesh well with the school’s strengths?
  • Is your personality a good fit for the school’s culture and values?

Help the admissions team imagine you as someone who would happily thrive at their school, making positive contributions to campus.

Is the School a Good Fit for You?

Not only do you need to be a good fit for the school, but the school needs to be a good fit for you as well.

  • What are your academic and career goals? Can this school help you achieve them?
  • Will you be successful at this school? Is the rigor and approach to learning a good fit for you?
  • What academic programs, research or internship opportunities, classes, extracurricular activities, and so on will you take advantage of and participate in?

Show that the school you’re applying to has the resources to help you achieve academic and career success.

How to Recognize the “Why This College” Question

Of course, this essay won’t be labeled “Why This College” on applications. You’ll have to be able to recognize it in a variety of forms.

There are two different angles colleges might use to approach this question: “Why us?” and “Why you?”

  • Why us? Here, you’ll express enthusiasm for the school and its opportunities and culture. What will you get out of attending this school?
  • Why you? In this case, the focus is on the contributions you’ll make to campus and the skills, background, and talents that make you a good fit.

Although these approaches are slightly different, you can include similar information in your answers to both prompt types.

For instance, let’s say you’re really excited about a particular program offered by the university.

  • If the university’s asking, “Why us?” you might focus on what an amazing opportunity participating in this program would be, and why you’re so excited about it. You could explain how the program would help you achieve your future goals.
  • For a “Why you?” essay, you might describe how your background, experiences, and abilities make you a perfect fit for the program. You could also discuss how your future goals make you someone who would benefit from and take advantage of this program.

Let’s take a look at what these two different approaches look like.

Examples of “Why This College?” Prompts

In some cases, the college will literally ask you, “Why [college name here]?” making this prompt very easy to identify.

Alternatively, they might ask you:

  • What do you like best about our university?
  • Why are you interested in our school?
  • Why do you want to go to our college?
  • What aspects of our college most excite you?

Some examples:

  • “Why Brown?” – Brown University
  • “Please tell us what you value most about Columbia and why.” – Columbia University
  • “What are the top five reasons you want to be a Hokie?” – Virginia Tech
  • “Please submit a one page, single-spaced essay that explains why you have chosen Carnegie Mellon and your particular major(s), department(s) or program(s).” – Carnegie Mellon

Examples of “Why You?” Prompts

These prompts focus more on you, asking questions like:

  • What are your interests or goals and how will you pursue them here?
  • What will you contribute to our school?
  • Why are you a good match/good fit for us?
  • What do you want to study and how does this fit well with our programs?
  • “Although you may not yet know what you want to major in, which department or program at MIT appeals to you and why?” – Massachusetts Institute of Technology
  • “How will you explore your intellectual and academic interests at the University of Pennsylvania?” – University of Pennsylvania
  • “Describe how you plan to pursue your academic interests at USC.” – University of Southern California
  • “Please relate your interest in studying at Georgetown University to your goals. How do these thoughts relate to your chosen course of study?” – Georgetown University

No matter how they word it, these schools are asking the classic “Why This College” question.

How to Write an Impressive “Why This College” Essay

The key to a stellar “Why This College” essay is to give specific, precise details about what you and the university can offer to one another.

You also need to convey your enthusiasm and excitement about the college and the unique opportunities available there.

Here’s how:

Do Your Research

First, you need to gather information about your college(s) of choice.

And we’re not talking about the generic info yielded by a two-minute Google search.

This type of research will take some time, but earning an acceptance letter from your dream school will make it worth the effort.

You’re looking for precise details about:

  • Courses and programs
  • Extracurricular and internship opportunities
  • Events and activities
  • Campus culture
  • The latest news about your college and its achievements

How can you find this information?

Use a variety of resources, including:

  • The school’s website and other materials
  • College fairs
  • Campus tours
  • Conversations with current students

Let’s take a closer look at how to take advantage of these sources.

The School’s Website and Other Materials

You can find great information on the university’s website, but try not to pull info from the overview you’ll find on the front page.

Many students might use this technique, so you could end up sounding just like other applicants (which you want to avoid).

Instead, take a deeper dive.

  • Look through the course catalog, go to specific professor’s websites, review the particular programs you’re interested in, and so on.
  • As you do so, be sure to take notes!
  • Also, record your reactions to the information you’re finding—are you especially excited about a certain course? Why?

You can find similar info in the school’s newspaper, alumni magazines, brochures, social media, and more.

Gather as much material published by the school as you can, and take your time combing through it for opportunities that you find particularly exciting.

College Fairs

Visiting college fairs is another effective way to gather information about schools.

In addition to getting brochures and other materials, you can talk to the college reps.

Ask them questions about their university and what makes it unique, then jot down notes so you can include these details in your essay later!

Campus Tours

Mentioning a campus tour you’ve taken demonstrates your genuine interest in the school.

You and your family have made the effort to travel to campus and take a tour—that’s a good sign!

You can also find tons of unique details about the college by visiting campus and taking a tour. As always, be sure to take notes.

  • Are there any buildings that stand out to you? Sculptures?
  • Do you see students doing anything that makes you want to be part of this campus community?
  • Try to sit in on some classes if possible. Write down the course name, the professor’s name, and anything intriguing that you hear or see during the lecture.
  • Talk to students if you can, asking them what they like best about the school or what makes their school different from others.
  • If you go on a tour, write down the name of your tour guide, along with anything surprising or funny that your tour guide says about the school.

Note your overall impressions and anything you see that you especially like, no matter how small. These seemingly insignificant details are what make your essay!

And if you can’t go on a physical tour, try to take a virtual one. Many schools offer virtual tours on their website, or you can search sites like Youtube.

Current Students

As mentioned above, talking to students can give you a perspective you won’t necessarily find online.

  • Is there anyone from your high school that now attends this college?
  • Try contacting them through social media, or see if anyone knows their phone number.
  • College students are often happy to discuss their university with prospective students.

Visiting campus is another way to find students to talk to, and some admissions websites list contact information for students you can email with questions about life at the university.

Get personalized advice!

How to brainstorm the essay.

Once you’ve gathered enough information about your college or university, it’s time to brainstorm !

Sift through all of your research and notes to find 3-5 aspects of the school that appeal to you the most. Make sure these are specific details!

  • Don’t choose broad statements like, “The historic brick buildings on campus are beautiful,” or regurgitate info from the school’s front page, like, “This school is known for its strong engineering curriculum.”
  • Try to focus on what interests you and fits well with your goals and background, as well as on what makes the school stand out from others.
  • Are you excited that your school is near a beach, or that it’s located in Chicago? Lots of schools are located near beaches, and there’s more than one university in Chicago. Dig deeper. What makes this school unlike any other?

Here’s the bottom line:

You need to choose 3-5 details that:

  • Are specific to you (Don’t just praise this school, but explain why this quality is great for you , or how it connects to your background and future goals.)
  • Are specific to the school
  • Make you eager to attend this university (Your interest and enthusiasm should shine through in this essay.)

Here are a few ideas:

  • Talk about how a specific program or opportunity can help you realize your career goals.
  • Does the school have facilities or equipment that you can’t find at many other schools, and that you’re excited to work with? This could include a specialized laboratory, an observatory, a library with rare manuscripts or first editions, etc.
  • Mention a class you find fascinating and can’t wait to take. This is especially effective if you were able to sit in on the class or have spoken to a current student who loves it.
  • Is there a professor you can’t wait to learn from? Maybe his research is related to a science fair project you did in high school, or you’ve already learned a lot just from reading one of his books.
  • Describe an experience you had on the campus tour, or an impactful interaction you had with students or staff.
  • Do you have a unique story about how you became interested in the school? Maybe your family had time to spare on a vacation in the area, and you stopped by and fell in love. Or perhaps your high school attended a competition hosted there.
  • Are you planning to continue work, research, or involvement with an organization from high school? How will you be able to do so at this university?
  • What programs or activities do you plan to get involved with, and what qualities or experiences will you bring them?
  • Are you the perfect match for a research or internship opportunity? Why? Maybe you’ve done relevant academic work, have already worked in this field, have been exposed to it via your parents or another relative, etc.

However, you should avoid focusing on:

  • Sports . Unless you have a unique story about your passion for the sports teams, or you’re planning to be an athlete yourself, try to avoid discussing that you’re a fan of the school’s teams. There’s nothing wrong with this—it’s just an overused topic!
  • Generic praise . Although praise is nice, it’s not what admissions officers want to hear. They want to know how you personally connect with the school.
  • College rankings . Sure, this college might be ranked #3 for happiest students. But it’s probably pretty similar to other schools ranked in the top 10. What makes it different?
  • The beautiful campus . If there’s something specific about the campus that spoke to you, feel free to talk about it. But many, many students write about the gorgeous campus or say, “The moment I stepped on your campus, I knew I was home.” You want to avoid clichés, and the truth is that most college campuses are pretty.
  • Your major . Talk about your major, by all means. But don’t merely focus on why you want to study this major. Focus on why you want to study it at this college .

Try to choose 3-5 details that are unique to this college, specific to you, and super exciting!

Writing the “Why This College” Essay: Do’s and Don’ts

Now that you’ve honed in on 3-5 details, it’s time to write. Be sure to follow the do’s and don’ts below.

  • Be authentic . Mean what you’re saying, and write in your own voice. Believe it or not, insincerity will come through in your essay. When the admissions team reads your essay, they should feel real passion and enthusiasm for their school.
  • Be specific . You’ve probably seen the word “specific,” a lot in this article, and that’s because it’s super important! Specificity shows that you’ve taken the time to do your research and envision yourself at this school, and it’ll ensure that your essay is not like any other. Mention professors, courses, clubs, and other opportunities by name.
  • Mention it if you plan on attending here if admitted . If this is your first choice school and you absolutely plan on attending if admitted, say so. Colleges want to accept students who will accept them in return. But if the school isn’t your first choice, don’t lie.
  • Revise and edit . Check over your spelling, grammar, and word usage. Ask a trusted friend, family member, or teacher to look over your work as well. But keep in mind that no matter how many times you revise your essay or how much advice you get, it still needs to sound like you !
  • Waste space on an introduction and conclusion . You’ll likely have a limited number of words, so don’t bother with an introduction or conclusion. Just jump right into your reasons. Your first paragraph should focus on your main 1-2 reasons, while the next paragraph should go into slightly less detail about the remaining reasons you’ve selected.
  • Recycle the same essay . This essay requires a specific response that is tailored to the college you’ve selected. If you use the same essay for multiple colleges, it will sound generic, boring, and forgettable. Even worse, you might forget to change the school name!
  • Misspell the college’s name . This seems obvious, but many admissions officers have mentioned students misspelling the college’s name in their applications. Double and triple check to ensure all mentions of the school are spelled correctly. The same goes for names of programs, professors, and courses.

Excellent “Why This College?” Examples

Let’s look at a few examples of stellar “Why This College” essays that worked.

These examples come from students who were accepted to Tufts University.

Depending on the word limit for the colleges you’re applying to, yours may be a bit longer.

I spent my Tufts campus visit in a “Sociology of War and Peace” class. The discussion was rich as ideas were tossed back and forth, comparing and contrasting modern warfare in different regions and cultures. The dialogue instantly excited me, but when the students I was sitting with invited me to come to lunch with them, to continue talking about the Middle Eastern conflict, I knew that Tufts was the kind of environment I was looking for: an open community that values dialogue, and a campus with a strong intellectual pulse, even outside of the classroom.

-Jesse Ryan ‘21

Here, Jesse mentions a specific course that he was able to visit during a tour of Tufts. He details the discussion he observed in the class, as well as an interaction that followed with Tufts students.

He then explains why this experience was significant to him personally .

As an artist, I believe that one’s work should reflect the world beyond it. Thus, I’m most attracted to Tufts SMFA’s combination of rigorous artistic study with a challenging liberal arts curriculum at the School of Arts and Sciences. I want to inform my art-making with in-depth exploration of sociology, justice, and international relations, creating works that comment on global issues–a prospect uniquely possible at Tufts SMFA. With numerous opportunities for combining art and community work on campus and in Boston, the SMFA program shows art isn’t only meant for the classroom; it’s meant for the world.

-Isaac Joon-hyuk Choi ‘21

Isaac’s essay starts by explaining his own personal philosophy as an artist.

Next, he reflects on how a specific program at Tufts perfectly complements this philosophy.

His response shows a deep knowledge of the program he’s interested in, and he even discusses how he will use the skills he acquires in this program in his future art-making.

I vividly remember stepping onto the roof of Tisch Library and seeing a group of kids sitting in hammocks, overlooking the Boston skyline. I briefly tuned out my tour guide’s presentation and began to eavesdrop. The students covered everything from physics to what they had for lunch that day. When they spoke about physics, they did not speak with pretension; instead they spoke with passion. Likewise, when they spoke about something as simple as lunch, they did so with witty intrigue. Tufts students are as interesting as they are interested. This description not only resonates with me, it defines me.

-Christopher Sprunt ‘21

Notice that Christopher mentions a school facility by name in his first sentence, also providing a vivid description of a Tufts memory that resonated with him.

In his final sentence, he explains why this experience was personally significant.

Christopher is not only pleased by what he’s seen and heard from Tufts students, but he also feels that his personality is a great fit.

More “Why This College” Essay Examples!

Written by Stanford student:

Name one thing you are looking forward to experiencing at Stanford. (50 word limit) Hikes to the Dish. I imagine I’ll need an occasional break from the rigor of CS221, and I can see this tranquil exercise evolving into a haven for startup nomenclature, debates about Lebron James’s legacy, and convoluted stories involving the giant radio telescope and its potential otherworldly applications.

From an MIT applicant:

Although you may not yet know what you want to major in, which department or program at MIT appeals to you and why? (100 words or fewer) From the first “Hello World!” to recent work with artificial intelligence, I have developed an insatiable appetite for turning lines of code into computer programs with real-world applications. When developing, I often ponder: can machine learning solve all of the world’s problems — technical and humanitarian? Are cryptocurrencies just a fad that will be gone in five years? As the field offers up as many questions as it does answers, I am drawn to  MIT’s Computer Science, Economics and Data Science program, which would enable me to decipher both computer science’s inner workings and its ramifications on the world at large.

Written by a Purdue student:

How will opportunities at Purdue support your interests, both in and out of the classroom? (100 words) I can easily picture myself as a Boilermaker: after spending office hours talking to Dr. Bareinboim about the future of machine learning and causal Bayesian networks, the hoops aficionado in me hurriedly makes his way across Stadium Avenue over to Mackey Complex to partake in the tradition that is Indiana vs. Purdue basketball (where I remind others that we have historically had the better record). All the time, I cannot stop thinking about the BlueSky Pitch Competition, which makes me wonder if I should take a quick Uber over to Discovery Park just to practice one last time…

From a Purdue Honors student:

Explain your vision, ideas, or goals for how you hope to shape your honors experience while at Purdue. Please put this in the context of the four pillars which are the foundation of the Honors College. (300 word maximum) If I had to describe the effect of high school on my personal outlook in one word, it would be open-mindedness. In fact, this transformation can be attributed to the four pillars of the Honors College extending into my high school tenure. At McVay High, I made sure to step out of my comfort zone and take an assortment of humanities classes which piqued my interest in economics. Furthermore, my time at the National Cancer Institute has shown me that computer science and the sciences are not mutually exclusive; in fact, intersections of computer science with other disciplines are the foundation of the next medical breakthrough. Simply being in my diverse community and taking part in various service activities through honor societies has opened my eyes to the disparities that exist within my community, prompting me to become a leader not only to direct projects but also to envision and build new ideas never before implemented. Due to my experiences in high school, I became more open-minded, which meant welcoming new ideas, subjects, and individual perspectives. Thus, as much as I intend to explore the realms of computer science and work primarily for private corporations, I believe that Purdue will once again be another step in my journey that will open my eyes to new avenues. Whether I decide to pursue undergraduate research rather than an internship at a big tech company; start an interdisciplinary academic class that combines computer science and economics; study abroad to build my community and global experiences; or even develop my leadership skills by becoming an executive member of the Association of Multicultural Computer Scientists, I know that because of the four pillars at Purdue — pillars that have guided me my entire life — I will lead a life that is more fulfilling.

A Why Tufts essay by a now-Tufts student:

Which aspects of the Tufts undergraduate experience prompted your application? In short, ‘Why Tufts?’ (100-150 words) The undergraduate experience at Tufts is my ideal ice-cream sundae.  With an emphasis on interdisciplinary learning, I can mesh scoops of political science, community health, and biology, combining disparate perspectives to explore complex healthcare issues. Over this, I will pour indulgent caramel in the form of an internship in Washington, D.C., allowing me to immerse myself in a health policy research project. Next, comes the countless brownie bits of activities, like Tufts’ prestigious Mock Trial Team, the Sarabande Repertory Dance Ensemble, and Hillel.  No sundae is complete without a cherry on top. When I toured Tufts, I was amazed by my guide’s friendly interactions with every individual he encountered. Surrounded by passionate, supportive, and motivated individuals, I know Tufts is the manifestation of my perfect collaborative environment. This positive atmosphere embodies the maraschino cherry on the already overflowing ice-cream heap, ensuring my undergraduate experience satisfies the sweetest of cravings. 

A Why Michigan essay from a now-Wolverine:

Describe the unique qualities that attract you to the specific undergraduate College or School (including preferred admission and dual degree programs) to which you are applying at the University of Michigan. How would that curriculum support your interests? (Required for all applicants – 550 words) During my 3rd-grade class’s wax museum, I dressed up like Mark Zuckerberg, wearing just his typical gray shirt and blue jeans. On long car rides, I listened attentively to my father describe moments from Walter Isaacson’s Steve Jobs , retelling captivating tales of Jobs’ innovation and self-reflection. Ever since I was a kid, I knew I wanted to start my own tech company. Today, you can catch me watching either the hysterical antics of Silicon Valley or soaking in the insightful remarks made by guests on Guy Raz’s How I Built This podcast. At the University of Michigan, I’ll be the kid you see scarfing down a slice of South U’s BBQ Chicken Pizza (or what I like to call the future fuel of my entrepreneurial spirit), loudly chanting “Go Blue!” when we play the Spartans, and taking part in the Ann Arbor Street Art Fair. However, behind the scenes, I’ll be feeding my obsession with building the next unicorn through the College of Engineering’s Center for Entrepreneurship. You’ll find me propelling technological innovation by starting a venture at the TechArb Student Venture Accelerator or helping build companies through the Entrepreneurs Leadership Program. The University of Michigan’s intimate environment of innovation and Italian food is the perfect next step for me. In fact, the University of Michigan’s strong focus on entrepreneurship would enable me to make my technology startup, Big Time Tech, bigger and better. Wolverines place a large emphasis on social entrepreneurship through the Business+Impact program. Given the program’s diverse group of mentors, including the non-profit Board Fellow Program, I would be able to get sound advice crucial to extending the reach of my social venture. In addition, through the Detroit Engagement initiative, I would be able to deploy my product in an area thirsty for the types of opportunities on my platform. Having the ability to minor in entrepreneurship would mean that I could apply the knowledge I learned in classes about venture capital and digital product design to raise money and develop beautiful landing pages for my company, not just finish homework. Finally, on the nights when I will inevitably stay up late, you’ll find me growing my venture in the Innovate Blue Innovation Space. Becoming a Wolverine would allow me the opportunity to better understand the intersections of technology with other academic disciplines. Whether I’m drawing upon my work at the National Cancer Institute to aid in Dr. Honglak Lee’s research on high fidelity video prediction with large neural networks, funding student startups as a partner at Wolverine Venture Fund, or listening to a tech talk at Shapiro Library, the diversity of opportunities will provide a road map of the avenues I can take with technology. Only at the University of Michigan can someone sell a platform as a digital student loan advisor (LoanSense) or turn dorm room ideas and simple news headlines into applications that help researchers find employment (Perch) and detect counterfeit antimalarial medications (Neo Health). I cannot wait to become a Wolverine and join a community that cultivates my entrepreneurial and technological ardor.

An example of Why Columbia?

Please tell us what you value most about Columbia and why. After an hour and a half commute and a quick glance at Tom’s from Seinfeld, we finally made it onto campus. Following our tradition of taking panoramas and making a quick stop at the bookstore, we walked up the steps to Low Library and checked in for our campus tour. A booklet in a newspaper rack caught my eye   The title read “Connecting the Dots – Using Data to Engineer Smarter Urban Spaces.” Throughout high school, I committed myself to find ways to use technology to lessen the disparity that exists among my community’s members, especially as it relates to finding opportunities best suited for their futures. Whether it be through helping others find jobs, internships, or volunteer positions through my app, Rainy Day, or providing a platform to find reliable, free, tutoring help, high school taught me that creating technology could be utilized to help others find and connect with opportunities. As I perused this dense booklet, I began to discover Columbia’s strongest intangible — how the intersection of technology and social good was at the heart of all of its engineering. I had been on numerous college visits before, but while other institutions lined the pages of their advertising materials with “machine learning” and “entrepreneurship,” Columbia’s pamphlet focused on sustainability, secureness, and connectedness. From the  cover story — which discussed how Columbia engineers used data science to map dangerous intersections and other obstacles to traffic flow — to the section on Dion Khodagholy’s work — which outlined how a new class of noninvasive, biocompatible devices could interface with the brain to heal neurological disorders — it was evident that Columbia is a place where technology is used to change the world for good.

Advice From an Outside Expert

Sweet Briar College is a great liberal arts school known for its personalized academics and diverse study opportunities.

The college asks applicants to pen an essay (or similar deliverable) about why they want to attend SBC.

Amy Ostroth, director of communications at Sweet Briar College, gave this advice to students who want to attend the school. You can use her advice for any “Why This College” essay you write:

The best answer is one that is specific to Sweet Briar College. Don’t craft an answer that could be sent to any school on your list, but tell us why Sweet Briar is special. For example, you might describe an interaction you had with a faculty member that stuck with you. Maybe you had a meaningful conversation with a student or attended an interesting class during a campus visit. Perhaps you met an alumna at a college fair who stood out to you. Maybe a member of your family has told you stories about their time at Sweet Briar. In short, describe what was happening when you first thought, “This is the place for me.” Tell us a story that emphasizes what is special about Sweet Briar and what will be most important to you about your college experience.

Conclusion: Writing the “Why This College” Essay

The “Why This College” essay is important because schools want to ensure that you understand what makes their school unique and that you and the school are a great fit for each other.

Although the prompt may be phrased as either “Why you?” or “Why us?” these questions are essentially the same.

  • Either way, you’ll talk about both what the college can offer you and what you can offer the college in your essay.

To really nail this essay, you’ll need to spend a significant amount of time researching the school.

  • Once you’ve compiled notes and research, choose 3-5 details that you personally connect with and that are unique to the university or college.

Finally, you’re ready to write the essay! Jump right in, with no introduction or conclusion, and be authentic and enthusiastic. Revise and edit , and absolutely don’t misspell the name of the college!

Follow these tips, and your “Why This College” essay can help you stand out from the crowd—and earn that acceptance letter you’ve been dreaming of!

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How to Write an Excellent "Why Tufts?" Essay

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College Essays

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If you're applying to Tufts University, you should already have an answer to "Why Tufts?" But answering the "Why Tufts?" essay question as part of your application requires more than acknowledgement that it's a good school.

This guide to the "Why Tufts" essay prompts will guide you through the requirements, expectations, and strategies you need to write an exemplary essay.

Feature Image: HereToHelp /Wikimedia Commons

What's the Purpose of a "Why This School?" Essay?

To craft a good "Why Tufts?" essay, you need to understand the prompt. It's not about listing a school's qualifications or discussing how beautiful the campus is—a good essay will explain not just why the school is good, but why the school is good for you .

This essay is a common one at many schools. Colleges want to know what brings you to them specifically, including what interests you and how you'll contribute to the student body. Though the question of "why" may feel simple, it's a lot more complex than it appears at first glance .

First of all, the college admissions office wants to know what sets their school apart from others. In Tufts' case, that could be their history as a research university , which puts undergrads in closer contact with graduate students and encourages more communication between people in different fields of study. It could also be their emphasis on interdisciplinary studies , or a positive experience you had while touring the campus .

Use the question of "why" as a starting point . Don't stop at, "because I like that I can study engineering and English." Develop that idea further—What does that mean to you? Why does it matter?

The "Why This College?" essay also invites students to think about how they'll fit into the academic environment. Schools want to know that you're a good fit—it's to their benefit to recruit students who are passionate and committed to getting the most out of their college education.

If it wasn't, Tufts wouldn't have an acceptance rate of around 11 percent . They want students who will contribute to the learning environment and bring creativity, innovation, and curiosity to the classroom. Read and understand Tufts' mission statement before writing your essay so you're informed about what these traits mean, and how you can contribute to realizing their vision as a student .

But it's not just about whether you'll fit in—it's also important that Tufts is a good fit for you. That doesn't mean having your major or whatever clubs you might want to join, but also that your goals align with theirs. The interdisciplinary approach isn't right for every student, and others may prefer the more classic separation of undergrads and graduate students. Having a clear idea about your goals as well as theirs will help you excel, and Tufts will appreciate the clarity .

Your "Why Tufts?" essay isn't just good for the school, it's good for you, too. When you think deeply about why you want to attend a particular school, it makes you even more excited to attend, and that passion is precisely what schools want to see.

Thinking in-depth about your college choices also makes you learn more about schools and how they support your goals, which is instrumental for choosing the right school.

As you're thinking about your Tufts essay, you might learn things about the school that may not be a good fit, and it's better to learn that now than six months after you've moved onto campus. Though one or two missed checkboxes in your dream school criteria isn't necessarily a reason to pull your application, having realistic expectations for your college experience will set you up for a more positive time at the school of your choice.

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What Is the "Why Tufts?" Essay Really Asking?

"Why Us?" essays may look as if they're asking a simple question—why do you want to attend this school—but there's more to it than that. These essays are also often asking one of two questions: "why us?" or "why you?"

In essence, these essays want you to describe why they're the right school for you, or why you're the right student for them . Paying attention to how the question is framed will give you a better sense of what kind of answer they're looking for, which will help you shape your essay.

Tufts actually has two versions of the "Why Us?" essay, depending on which department you're applying to. Each one asks a different version of the question, with one version emphasizing your role as a student in a community ("Why You?") and what appeals to you about the school ("Why Us?").

To figure out which one you'll be responding to, use Tufts' Majors and Minors page . This tool allows you to select which programs you're interested in and displays the school department beneath.

If You're Applying to the School of Arts and Sciences, School of Engineering, or 5-Year Tufts/NEC Combined Degree:

This prompt has a 100 to 150 word limit. The prompt asks:

Which aspects of the Tufts undergraduate experience prompt your application? In short, "Why Tufts?" (100-150 words)

This prompt is a pretty standard "Why X School?" style of essay. Notice that the prompt is asking you to discuss certain aspects of your undergraduate experience. That means the prompt expects you to talk about one or two elements of attending Tufts in detail, not write a laundry list of the things you love about the school.

Put another way: this essay wants you to be specific about why you want to go to Tufts and prove to the admissions committee that it's the right school for you!

If You're Applying to the BFA or 5-Year BFA+BA/BS Combined Degree at the SMFA:

This prompt, also 100 to 150 words, applies to students who are on one of the above listed fine arts tracks. This prompt reads:

Which aspects of the Tufts undergraduate experience prompt your application? Why SMFA at Tufts? (100-150 words)

This question still asks about your application, but pay attention to the focus—it's more interested in why you want to be part of the SMFA program in particular. In answering this question, stay away from blanket statements about the university as a whole, like the robust number of extracurricular programs or Tuft's other undergraduate degree offerings.

Your answer should discuss what draws you to this program, not the school in general. Look through their mission statement, the experiences of other applicants, and preferably visit the campus for a tour to help you better explain why this school draws you in over others .

Because you're applying to the SMFA, you need to know what that is and how it differs from the rest of Tufts University. Why this program specifically? What will the SMFA add to your experience that education at a different school would not?

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How to Write your "Why Tufts?" Essay, Step by Step

With only 100 to 150 words to answer these prompts, you'll likely need to go through multiple essay drafts to get your response into prime shape. Not only do you have a low word count, but these are also complex topics. Though planning might feel like more work in the short term, it'll help you write a stronger essay from beginning to end .

Step 1: Brainstorming

Start by reading the question. Not just reading the words that are there, but really striving to understand the question beyond the prompt.

Spend some time writing down different potential angles, then sort through them to find the one that works best for you. Your essay should be clear and specific to Tufts— if you can substitute in the name of another school and have it make sense, your essay isn't specific enough .

During brainstorming, come up with as many ideas as you can. Set a timer for five to ten minutes, and think of lots of different answers to the prompt. Don't worry if they're kind of out there or undeveloped; you can always cut them or expand later !

The General Prompt

For the first prompt, consider how which aspects of going to Tufts make it the best school for you. To do this, it helps to reframe the question like this: "What can Tufts do for me that no other school can?" It's also worth thinking about how you can contribute to the school in ways that are...well, uniquely you!

Maybe you're interested in tackling issues related to climate change, and you want to be part of Tufts's research on water purification because you know clean water will become a scarce resource. Or maybe you want a career in museum curation and education, so Tufts's Museum Education combined degree is perfect for you.

The point is that you need to be specific and clear about how Tufts is the only school that can help you achieve your goals.

Along with researching programs and professors, it's also a good idea to cite specific moments from tours, if you've taken them. If you haven't taken a tour, you could refer to alumni who inspire you, courses you find on the website, or other features unique to Tufts. "Unique" is key—whatever you say, Tufts' curriculum, mission, or other specific features should support it .

For example, you could mention the school's emphasis on interdisciplinary learning. Does it matter to you that your education at Tufts will be inclusive of other disciplines rather than focused entirely on your field? Why or why not?

The SMFA Prompt

For the prompt that's SMFA focused, consider the program and what makes you want to be part of it. Why an art degree? Why an art degree at Tufts? Why an art degree at Tufts in the SMFA program, specifically?

These might seem like redundant questions, but considering every angle of "Why SMFA?" will lead to a stronger essay . Look through the course catalog and see what it has to offer—courses like "Creative Futures: Business Essentials for Artists" are unique to this program, and it's worth understanding what they offer that other programs don't. Tying that into your essay along with why you want an art degree proves that you're serious about your discipline and understand what exactly Tufts will add to your education.

Also consider how the SMFA and Tufts University intersect. SMFA is a school within a school, and it's important to understand how it differs from the School of Arts and Sciences.

Again, cite moments from a tour if you can, or be specific about particular artists, artworks, or other features of Tufts that inspire you to attend there. The more you can tie your response specifically to Tufts rather than any other school, the better .

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Step 2: Avoid Generalities

When writing, avoid being too general. Again, if you can substitute in the name of another school and have your essay still make sense, you need to make it more specific . The question is, "Why Tufts?" so be sure that you answer that as thoroughly as possible—and stay within your word count, of course.

Some students default to talking about sports or campus appearance to set the stage. Avoid that, if you can. Tufts already knows about their sports teams and how pretty the campus is, and if other people are doing it, you don't want to follow suit. Your essay should be uniquely you !

"Why Tufts?" may be the question, but avoid being too shallow. Think beyond academics and reputation; your essay should consider how Tufts will help you, and how you'll help Tufts .

Step 3: Write Efficiently

The essay is short, so you're really going to have to hone in on one particular feature or event . Be prepared to edit and revise multiple times—have people you trust look over it and give you feedback, and do your best to follow it.

Eliminate extra words; in the first sentence in the previous paragraph, I could easily change "you're really going to have to hone," into "you'll have to hone" and save myself three words. It's a small change, but three words means a lot when you only have 150!

Summarize any experience you want to draw on quickly so you have time to talk about why it matters. Be brief; you want to expand where it matters rather than spending a lot of time on scenic details ("The sun was rising as I first arrived in Medford, my hands trembling from nervousness and too much coffee on an empty stomach," is great detail, but if it's not telling the school "Why Tufts?" then it has to go!).

In short, every word should be pulling weight in your argument rather than taking up space .

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"Why Tufts?" Essay Writing Checklist

As you progress through each draft, run through this checklist to be sure you're on target.

Are You Being Specific?

Can you rewrite the essay with the name of another college? If you can, be more specific.

Have You Mentioned Real-Life Experiences?

Tying your essay to a specific, real-life experience (such as a tour of the college) or a person (a representative of Tufts that you've spoken with, someone who's graduated, or similar) gives it more specificity. Concrete detail will make your essay feel more solid.

Have You Answered What Makes the School Special?

Think beyond academics, sports, or prestige. What makes Tufts the right school for you above all others? Why not Columbia , UC Berkeley , or the University of Minnesota ? You don't have to answer "why not?" in your essay, but you should know the answer when you're writing.

Have You Connected What Makes the School Special to Your Interests?

Readers should be able to draw a clear line from the answer to "Why Tufts?" to you as a student. Okay, so you met an adviser who not only got your love of botany, but who understood exactly how a love for grass-type Pokemon led you to pursue gardening and eventually botany. What does this mean to you, and how does it contribute to your desire to attend Tufts?

Have You Demonstrated an Understanding of School Culture?

Tufts is quite clear about their campus culture—intellectual curiosity, research, and interdisciplinary learning are all core parts of their mission. If you can demonstrate this in your essay, you'll be set to impress!

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What Does a Great "Why Tufts?" Essay Look Like?

One of the best ways to understand what Tufts is looking for in responses to their "Why Tufts?" prompts is to see what people who have gotten in have written. Thankfully, Tufts makes this easy, putting several essays that worked online for you to read . Keep in mind that the prompts for these essays may have been phrased slightly differently, but at their heart, they're all "Why Tufts" essays...which means good essays in this category all share the same characteristics!

Here's an example of a successful "Why Tufts?" essay:

As a girl interested in computer science it's common when visiting university websites to utter "you go, girl" to the lone female faculty member smiling proudly amidst a male-dominated CS department. However, Tufts is a unique community that not only encourages minorities in STEM, but actively recruits female faculty like the spunky and inspirational activist/engineer/professor/entrepreneur Dr. Laney Strange, who I met at Girls Who Code. With my passions ranging from multimedia art to Latin American culture to CS, Tufts excites me since it's where diverse interests are celebrated and where I can have stimulating conversations with anyone I meet on campus.

Let's go through this essay using our checklist to understand exactly why it worked.

Notice how this essay uses specific faculty (and a specific experience with that faculty member) to discuss what appeals to the writer about Tufts. Substituting the name of another school in for Tufts wouldn't work, because this essay goes out of its way to be clear that this is something Tufts offers that other colleges don't.

Participating in Girls Who Code not only demonstrates the writer's interest in computer science, but also gives her a connection to the school beyond its reputation. That tie to Tufts gives her some additional insight into campus culture.

This writer frames her essay around empowering women in computer sciences, but, more importantly, how Tufts excels in a way that many schools do not.

As a female computer sciences student, prominent female faculty in the CS department is clearly important to the writer—something that comes through because of how neatly she ties her field to her specific experience and again to Tufts.

The writer not only cites female faculty in the CS department, but also the school's interdisciplinary education. She clearly has a familiarity with Tufts educational goals, making this essay an excellent example of not just, "Why Tufts?" but also "Why You?"

As you can see, this writer ticked all the checkboxes for a great "Why Tufts?" essay ...which is the goal!

Let's take a look at an SMFA-specific essay that worked. Another writer answered the "Why SMFA?" prompt like this:

As an artist, I believe that one's work should reflect the world beyond it. Thus, I'm most attracted to Tufts SMFA's combination of rigorous artistic study with a challenging liberal arts curriculum at the School of Arts and Sciences. I want to inform my art-making with in-depth exploration of sociology, justice, and international relations, creating works that comment on global issues--a prospect uniquely possible at Tufts SMFA. With numerous opportunities for combining art and community work on campus and in Boston, the SMFA program shows art isn't only meant for the classroom; it's meant for the world.

This student shows familiarity with the specifics of SMFA, the kind of works the organization produces and showcases, and also how the program is also part of the larger Massachusetts community. While many schools have great art programs, the specificity here ties it uniquely to Tufts.

The previous essay mentioned faculty the student had met with, which isn't always possible. This student may not have had the opportunity to tour campus or meet with representatives, but they still go out of their way to situation Tufts within a place—the wider area of Massachusetts. The more specific you can get, especially mentioning a community, as this writer did, the better.

The last line is particularly good, as it starts out quite specific and balloons out to a wider statement about art's place in the world. The mentions of SFMA's "rigorous artistic study" in conjunction with the "challenging liberal arts curriculum" show that the student has a good understanding of what this program entails, and how it will help them reach their goals.

This essay doesn't mention a particular field, but it does begin with a statement—"I believe that one's work should reflect the world beyond it"—and then goes on to demonstrate how that's true of Tufts. This short essay reads a bit like a condensed five-paragraph essay: thesis, supporting details, and conclusion that tie the whole theme together.

References to SFMA and the School of Arts and Sciences curricula show that the student knows the difference between the two and how they feed into one another. They've clearly done their homework, and it shows in a polished, well thought-out essay that got them into Tufts!

Once again, this writer hit all the important parts of the "Why Tufts?" essay, which ultimately showed admissions counselors that Tufts is the perfect school for them.

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What's Next?

The "Why Tufts?" essay is just one of the essays you'll be writing for your application. It pays to understand them ahead of time, so check out this handy guide to the Tufts supplement !

If you need help writing essays for other colleges, this compilation of tips and tricks will help get your writing on track.

Tufts University uses the Common Application, so you'll also be writing essays in response to those prompts as well. This guide will help walk you through the Common Application prompts as well as best practices for answering them!

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Melissa Brinks graduated from the University of Washington in 2014 with a Bachelor's in English with a creative writing emphasis. She has spent several years tutoring K-12 students in many subjects, including in SAT prep, to help them prepare for their college education.

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How do you write a "why this college" essay in 100 words?

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100 word why us essay

An Overview of the ‘Why University of Michigan’ Essay

This article was written based on the information and opinions presented by Robert Crystal in a CollegeVine livestream. You can watch the full livestream for more info.

What’s Covered

  • What Is the “Why University of Michigan” Essay?
  • What Is the Prompt Asking?
  • What to Write about in Your “Why Michigan” Essay
  • How Culture Factors into Your “Why Michigan” Essay
  • How Long Should Your “Why Michigan” Essay Be?

What Is the ‘Why University of Michigan’ Essay?

The University of Michigan requires all applicants to submit supplemental essays . The prompt for the University of Michigan’s first supplemental essay is:  

“Describe the unique qualities that attract you to the specific undergraduate college or school (including preferred admission and dual degree programs) to which you are applying to the University of Michigan. How would that curriculum support your interests?” (100-550 words) 

This essay is one of the most common prompt archetypes: the “Why This College ” essay. The goal of this prompt is for admissions officers to gauge your interest in the school, why you want to attend, and how you would contribute to the university as well as ensure you have done your research on the school. 

What Is the Prompt Asking? 

This prompt contains two significant questions that you need to be prepared to answer. At a more general level, the admissions officers want to know why you like this specific program at the University of Michigan. More specifically, they are curious why the program is a good fit for you personally and academically, based on your prior experiences and future goals. 

What To Write about in Your ‘Why Michigan’ Essay

Before writing, spend some time thinking critically about how the college can support your interests and how the curriculum would support both your academic and professional goals. To come up with specific examples, browsing the college or school’s website can be helpful. Finding professors you would be interested in working with and courses that appeal to you is a good place to start, as well. 

You can also research programs within the department that interest you and whether they have any initiatives, events, or workshops that other universities do not. These are good to reference in your essay, particularly if they are unique to the University of Michigan. 

How Culture Should Factor Into Your ‘Why Michigan’ Essay

Although it may not be obvious to write about, department culture should be referenced in your “Why Michigan” essay. You want to make it clear to the admissions reader why you want to be a part of the department’s community. 

From an admissions standpoint, the university wants students who will be engaged and embedded in the campus community. That goes beyond academics, so your essay should too. 

How Long Should Your ‘Why Michigan’ Essay Be? 

The word count for this essay is 100 to 550 words, which is a much larger range than is normally listed for supplemental essays. 

If you submit a 100-word response, readers are going to assume that you are doing the bare minimum and do not have much to say about the school. That would be very detrimental to your application, especially in a “Why This College” essay. Colleges will assume that is the sort of student and community member you are, and there are probably other applicants they would choose to have on their campus instead. 

As such, you need to use the whole word count to go into detail about the program you are applying to and how that can support your goals. You are the main character in all these essays, so you need to remember to center yourself and use the full 550 words to do so in a compelling way.

Related CollegeVine Blog Posts

100 word why us essay

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COMMENTS

  1. Why This College Essay Guide + Examples

    Why This College Essay Guide + Examples

  2. 37 Unique "Why This College" Essay Examples for Top-20 Colleges

    37 Unique "Why This College" Essay Examples for Top-20 ...

  3. How to Write a Stellar "Why This College?" Essay + Examples

    How to Write a Stellar "Why This College?" Essay + ...

  4. How to Write a Why Us Essay

    A Non-Academic Focus. The main reason you are interested in a college should be academic. Other factors can and will appeal to you, and you should cover these in your Why Us essay. The main focus of the essay, and the bulk of what you say, should be about the college's academic offerings however. Colleges exist as centers of learning first ...

  5. 25 Genius "Why This Major" Essay Examples for Top-20 Colleges

    25 Genius "Why This Major" Essay Examples for Top-20 ...

  6. 12 Effective "Why This College?" Essay Examples

    12 Effective "Why This College?" Essay Examples

  7. How to Write a Perfect 'Why This College?' Essay

    How to Write a Perfect "Why This College?" Essay

  8. How to Write a "Why This College" Essay (With 12 Samples)

    Step three: Connect the dots between your interests and goals and the college's offerings. Step four: Keep it simple by only mentioning a few of these connections. Step five: Explain how you'll fit in and how your values align with the college's values. Step six: Revise and rework your essay until it's perfect.

  9. How to Write the "Why this Major" College Essay + Examples

    How to Write the "Why this Major" College Essay Examples

  10. How to Research and Write a "Why This College?" Essay

    Once you've outlined your essay, you can write a draft. The word count for these essays is usually lower. Admissions officers don't spend much time on each application, so be sure not to exceed the word count. It's okay for your answer to be short; successful answers to this question at Tufts, for example, range from just 100 words to 250 ...

  11. How to Write a "Why This College" Essay

    5 Tips for Writing a Great "Why This College" Essay. Follow the five tips below to help your "why this school" essay leave a memorable impression on admissions officers. 1. Treat Each "Why Us" Essay Individually. Although it may seem tempting to write one essay about why you want to attend college and send it to every school, this strategy isn ...

  12. How to Write a Why Us Supplemental Essay

    Method 2: Find Values Alignment. Academic alignment is an obvious and common approach to Why Us essay prompts. But there is also a less common approach. Take your Why Us supplemental essays a step further by looking at school values. All colleges and universities have specific values that guide the institution.

  13. How To Write The "Why Major" Essay (Updated)

    Examples of "Why Major" Essay Prompts Brown University. Brown's Open Curriculum allows students to explore broadly while also diving deeply into their academic pursuits. Tell us about an academic interest (or interests) that excites you, and how you might use the Open Curriculum to pursue it. (250 words) Bucknell University

  14. "Why Major/Why School" essays 101: a formula & an example ...

    "Why Major/Why School" essays 101: a formula & an ...

  15. Examples of good 'Why Us?' essays?

    1. Research the college thoroughly: Familiarize yourself with the college's mission, unique programs, campus life, and academic opportunities. Use their website, social media pages, and information sessions to gather information. 2. Be specific: Include the names of programs, courses, professors, clubs, or campus traditions in your essay.

  16. How to Write a "Why This College" Essay (With Example!)

    Let us help you ace this essay: Get matched with vetted scholarships and enter our $10,000 No-Essay Scholarship. Please select whichever best describes you for the upcoming 2024 - 2025 academic year. ... 100 words/Maximum: 550 words) As you can see, all three of the prompts are a variation of the basic "why this college" question. Let's ...

  17. How to Write the "Why This College" Essay (With Examples!)

    How to Write the "Why This College" Essay (With Examples!)

  18. A 100 Word "Why Major" Essay Example and Analysis

    Admissions officers don't just want to know that you're good at what you do; they want to see that you love doing it. So, join Hale for a breakdown of the 'W...

  19. How to Write an Excellent "Why Tufts?" Essay · PrepScholar

    Step 3: Write Efficiently. The essay is short, so you're really going to have to hone in on one particular feature or event. Be prepared to edit and revise multiple times—have people you trust look over it and give you feedback, and do your best to follow it.

  20. A 100 Word "Why Major" Essay Example and Analysis

    100 Word Essay Example. "Growing up my older sister and I watched Venus and Serena decimate their competition as an unmatched duo. After last year's COVID-induced tennis match hiatus, everything was lining up for Serena to finally match the long-standing record for most major titles. But instead, I watched my icon fall in real time - my ...

  21. How To Write the MIT 'Why Major' Essay

    The second essay prompt reads: "Pick what field of study at MIT appeals to you the most right now and tell us more about why this field of study appeals to you. (100 words)" In this article, we will discuss how to approach the prompt as well as some tips for writing your essay.

  22. How do you write a "why this college" essay in 100 words? : r ...

    Quite frustrating to write a lot of what you want to say with the limited amount of words. I recommend checking out collegeessayguy on their tips for this since they gave me a good example for those 100 word Why College essays. Although I don't know what college you're applying to, here's the link for the Purdue 100 word essay tip.

  23. An Overview of the 'Why University of Michigan' Essay

    The word count for this essay is 100 to 550 words, which is a much larger range than is normally listed for supplemental essays. If you submit a 100-word response, readers are going to assume that you are doing the bare minimum and do not have much to say about the school.