tire shop business plan pdf

Tire Shop Business Plan Template

Written by Dave Lavinsky

Tire Shop Business Plan

Over the past 20+ years, we have helped over 500 entrepreneurs and business owners create business plans to start and grow their tire shops.

If you’re unfamiliar with creating a tire shop business plan, you may think creating one will be a time-consuming and frustrating process. For most entrepreneurs it is, but for you, it won’t be since we’re here to help. We have the experience, resources, and knowledge to help you create a great business plan.

In this article, you will learn some background information on why business planning is important. Then, you will learn how to write a tire shop business plan step-by-step so you can create your plan today.

Download our Ultimate Business Plan Template here >

What is a Tire Shop Business Plan?

A business plan provides a snapshot of your tire shop as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategies for reaching them. It also includes market research to support your plans.

Why You Need a Business Plan for a Tire Shop

If you’re looking to start a tire shop or grow your existing tire shop, you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your tire shop to improve your chances of success. Your tire shop business plan is a living document that should be updated annually as your company grows and changes.

Sources of Funding for Tire Shops

With regards to funding, the main sources of funding for tire shops are personal savings, credit cards, bank loans, and angel investors. When it comes to bank loans, banks will want to review your business plan and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the loan officer will not only want to ensure that your financials are reasonable, but they will also want to see a professional plan. Such a plan will give them the confidence that you can successfully and professionally operate a business. Personal savings and bank loans are the most common funding paths for tire shops.

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How to write a business plan for a tire shop.

If you want to start a tire shop or expand your current one, you need a business plan. The guide below details the necessary information for how to write each essential component of your tire shop business plan.

Executive Summary

Your executive summary provides an introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.

The goal of your executive summary is to quickly engage the reader. Explain to them the kind of tire shop you are running and the status. For example, are you a startup, do you have a tire shop that you would like to grow, or are you operating a chain of tire shops?

Next, provide an overview of each of the subsequent sections of your plan.

• Give a brief overview of the tire shop industry.
• Discuss the type of tire shop you are operating.
• Detail your direct competitors. Give an overview of your target customers.
• Provide a snapshot of your marketing strategy. Identify the key members of your team.
• Offer an overview of your financial plan.

Company Overview

In your company overview, you will detail the type of tire shop you are operating.

For example, you might specialize in one of the following types of tire shops:

• Retail : this type of tire shop offers tires in all price ranges, new and used, affordable, and luxury. They mainly offer the most popular brand names of tires.
• Discount: this type of tire shop focuses on selling discount tires that are affordable to their client base. They will also carry used and gently worn tires that can be sold at a discounted price.
• Full-service: this type of tire shop will sell tires, but also perform tire rotations, oil changes, and other small mechanical jobs.

In addition to explaining the type of tire shop you will operate, the company overview needs to provide background on the business.

Include answers to questions such as:

• When and why did you start the business?
• What milestones have you achieved to date? Milestones could include the number of customers served, the number of customers with positive reviews, reaching X number of customers served, etc.
• Your legal business Are you incorporated as an S-Corp? An LLC? A sole proprietorship? Explain your legal structure here.

Industry Analysis

In your industry or market analysis, you need to provide an overview of the tire shop industry.

While this may seem unnecessary, it serves multiple purposes.

First, researching the tire shop industry educates you. It helps you understand the market in which you are operating.

Secondly, market research can improve your marketing strategy, particularly if your analysis identifies market trends.

The third reason is to prove to readers that you are an expert in your industry. By conducting the research and presenting it in your plan, you achieve just that.

The following questions should be answered in the industry analysis section of your tire shop business plan:

• How big is the tire shop industry (in dollars)?
• Is the market declining or increasing?
• Who are the key competitors in the market?
• Who are the key suppliers in the market?
• What trends are affecting the industry?
• What is the industry’s growth forecast over the next 5 – 10 years?
• What is the relevant market size? That is, how big is the potential target market for your tire shop? You can extrapolate such a figure by assessing the size of the market in the entire country and then applying that figure to your local population.

Customer Analysis

The customer analysis section of your tire shop business plan must detail the customers you serve and/or expect to serve.

The following are examples of customer segments: individuals, schools, and businesses.

As you can imagine, the customer segment(s) you choose will have a great impact on the type of tire shop you operate. Clearly, individuals would respond to different marketing promotions than businesses, for example.

Try to break out your target customers in terms of their demographic and psychographic profiles. With regards to demographics, including a discussion of the ages, genders, locations, and income levels of the potential customers you seek to serve.

Psychographic profiles explain the wants and needs of your target customers. The more you can recognize and define these needs, the better you will do in attracting and retaining your customers.

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Competitive Analysis

Your competitive analysis should identify the indirect and direct competitors your business faces and then focus on the latter.

Direct competitors are other tire shops.

Indirect competitors are other options that customers have to purchase from that aren’t directly competing with your product or service. This includes car dealerships, large big box retailers, or auto shops. You need to mention such competition as well.

For each such competitor, provide an overview of their business and document their strengths and weaknesses. Unless you once worked at your competitors’ businesses, it will be impossible to know everything about them. But you should be able to find out key things about them such as

• What types of customers do they serve?
• What type of tire shop are they?
• What is their pricing (premium, low, etc.)?
• What are they good at?
• What are their weaknesses?

With regards to the last two questions, think about your answers from the customers’ perspective. And don’t be afraid to ask your competitors’ customers what they like most and least about them.

The final part of your competitive analysis section is to document your areas of competitive advantage. For example:

• Will you provide other mechanical services aside from tire replacement?
• Will you offer products that your competition doesn’t?
• Will you provide better customer service?
• Will you offer better pricing?

Think about ways you will outperform your competition and document them in this section of your plan.  

Marketing Plan

Traditionally, a marketing plan includes the four P’s: Product, Price, Place, and Promotion. For a tire shop business plan, your marketing strategy should include the following:

Product : In the product section, you should reiterate the type of tire shop company that you documented in your company overview. Then, detail the specific products or services you will be offering. For example, will you provide oil changes, complimentary tire rotations,tire leak or damage repair, or auto inspections?

Price : Document the prices you will offer and how they compare to your competitors. Essentially in the product and price sub-sections of your plan, you are presenting the products and/or services you offer and their prices.

Place : Place refers to the site of your tire shop. Document where your company is situated and mention how the site will impact your success. For example, is your tire shop located in a busy retail district, a busy neighborhood, a standalone location, or adjacent to an auto mechanic shop? Discuss how your site might be the ideal location for your customers.

Promotions : The final part of your tire shop marketing plan is where you will document how you will drive potential customers to your location(s). The following are some promotional methods you might consider:

• Advertise in local papers, radio stations and/or magazines
• Reach out to websites
• Distribute flyers
• Engage in email marketing
• Advertise on social media platforms
• Improve the SEO (search engine optimization) on your website for targeted keywords

Operations Plan

While the earlier sections of your business plan explained your goals, your operations plan describes how you will meet them. Your operations plan should have two distinct sections as follows.

Everyday short-term processes include all of the tasks involved in running your tire shop, including taking tire inventory, customer service and billing, scheduling staff hours and payroll, etc.

Long-term goals are the milestones you hope to achieve. These could include the dates when you expect to sell your Xth tire, or when you hope to reach $X in revenue. It could also be when you expect to expand your tire shop to a new city.  

Management Team

To demonstrate your tire shop’s potential to succeed, a strong management team is essential. Highlight your key players’ backgrounds, emphasizing those skills and experiences that prove their ability to grow a company.

Ideally, you and/or your team members have direct experience in managing tire shops. If so, highlight this experience and expertise. But also highlight any experience that you think will help your business succeed.

If your team is lacking, consider assembling an advisory board. An advisory board would include 2 to 8 individuals who would act as mentors to your business. They would help answer questions and provide strategic guidance. If needed, look for advisory board members with experience in managing a tire shop or successfully running an automotive repair shop.  

Financial Plan

Your financial plan should include your 5-year financial statement broken out both monthly or quarterly for the first year and then annually. Your financial statements include your income statement, balance sheet, and cash flow statements.

Income Statement

An income statement is more commonly called a Profit and Loss statement or P&L. It shows your revenue and then subtracts your costs to show whether you turned a profit or not.

In developing your income statement, you need to devise assumptions. For example, will you sell 5 tires per day, and/or offer multiple tire purchase discounts? And will sales grow by 2% or 10% per year? As you can imagine, your choice of assumptions will greatly impact the financial forecasts for your business. As much as possible, conduct research to try to root your assumptions in reality.

Balance Sheets

Balance sheets show your assets and liabilities. While balance sheets can include much information, try to simplify them to the key items you need to know about. For instance, if you spend $50,000 on building out your tire shop, this will not give you immediate profits. Rather it is an asset that will hopefully help you generate profits for years to come. Likewise, if a lender writes you a check for $50,000, you don’t need to pay it back immediately. Rather, that is a liability you will pay back over time.

Cash Flow Statement

Your cash flow statement will help determine how much money you need to start or grow your business, and ensure you never run out of money. What most entrepreneurs and business owners don’t realize is that you can turn a profit but run out of money and go bankrupt.

When creating your Income Statement and Balance Sheets be sure to include several of the key costs needed in starting or growing a tire shop:

• Cost of equipment and tire inventory
• Payroll or salaries paid to staff
• Business insurance
• Other start-up expenses (if you’re a new business) like legal expenses, permits, computer software, and equipment

Attach your full financial projections in the appendix of your plan along with any supporting documents that make your plan more compelling. For example, you might include your tire shop location lease or a list of tires you plan to offer.  

Writing a business plan for your tire shop is a worthwhile endeavor. If you follow the template above, by the time you are done, you will truly be an expert. You will understand the tire shop industry, your competition, and your customers. You will develop a marketing strategy and will understand what it takes to launch and grow a successful tire shop.  

Tire Shop Business Plan Template FAQs

What is the easiest way to complete my tire shop business plan.

Growthink's Ultimate Business Plan Template allows you to quickly and easily write your tire shop business plan.

How Do You Start a Tire Shop Business?

Starting a tire shop business is easy with these 14 steps:

• Choose the Name for Your Tire Shop Business
• Create Your Tire Shop Business Plan
• Choose the Legal Structure for Your Tire Shop Business
• Secure Startup Funding for Tire Shop Business (If Needed)
• Secure a Location for Your Business
• Register Your Tire Shop Business with the IRS
• Open a Business Bank Account
• Get a Business Credit Card
• Get the Required Business Licenses and Permits
• Get Business Insurance for Your Tire Shop Business
• Buy or Lease the Right Tire Shop Business Equipment
• Develop Your Tire Shop Business Marketing Materials
• Purchase and Setup the Software Needed to Run Your Tire Shop Business
• Open for Business

Don’t you wish there was a faster, easier way to finish your Tire Shop business plan?

OR, Let Us Develop Your Plan For You

Since 1999, Growthink has developed business plans for thousands of companies who have gone on to achieve tremendous success.   Click here to hire someone to write a business plan for you from Growthink’s team.

Other Helpful Business Plan Articles & Templates

Tire Shop Business Plan Template

Written by Dave Lavinsky

Tire Shop Business Plan

You’ve come to the right place to create your Tire Shop business plan.

We have helped over 1,000 entrepreneurs and business owners create business plans and many have used them to start or grow their Tire Shops.

Below is a template to help you create each section of your Tire Shop business plan.

Executive Summary

Business overview.

Tire World is a startup retail tire store business located in Spokane, Washington. The company was founded by Tommy Thompson, a former manager of a national chain tire store company for fifteen years. Tommy was recognized early in his career for both his leadership qualities among the staff members of his former employer, but also for his outstanding ability to assist customers in the best possible ways.

For example, if a customer was grouchy and unhappy about the experience, Tommy would find a way to connect with the customer to indicate some sympathy. If the client was nervous or upset about the costs, Tommy would find ways to assist the customer in feeling more confident in the end result and how the work could be paid for.

Tommy has recruited two of his former staff members to work in Tire World; Jay Goodson, who will act as the Shop Manager, and Clay Maddeson, who will act as the Operations Manager in the main office. Both are experienced in their fields of interest and have experience, along with stellar reviews from clients.

Product Offering

The following are the products and services that Tire World will provide:

• Complete product line of tires for various vehicles, including cars, trucks, SUVs, and motorcycles
• Specialty tires for recreational vehicles and other “heavy load” vehicles, such as tractors and other farm and ranch mobile vehicles
• Tire installation services
• Tire balancing services
• Tire rotation services
• Tire repair services
• Free air fills and tire check as often as customers request those services
• Free bicycle air fills
• Free servicing of tires of childrens’ “mobile vehicles” and safety checks

Customer Focus

The primary target market will include vehicle owners within a 30-mile radius of the shop, including individual customers, commercial fleet owners, and automotive repair shops. In addition, farmers and ranchers will be targeted, along with those individuals who own vehicles with specialty tires.

Management Team

Tire World will be owned and operated by Tommy Thompson, a former manager of a national chain tire store company for fifteen years. Tommy has recruited two of his former staff members to work in Tire World.

Jay Goodson, formerly a shop mechanic at the retail chain tire store, has proven to be a stellar employee during the eight years of his employment in his former position. Jay will now act as the Shop Manager, overseeing all mechanics, inventory, service-related issues and human resource issues within the shop and bays.

Clay Maddesonwill act as the Operations Manager in the main office. He was also recruited from the former employer of Tommy Thompson and has six years of experience as an operations staff member. He will oversee the scheduling for tire service, customer service overall, inventory control and other vital areas that will support the store’s success.

Success Factors

Tire World will be able to achieve success by offering the following competitive advantages:

• Friendly, knowledgeable, and highly-qualified team at Tire World
• In addition to typical tire repair and servicing, Tire World will offer numerous specialty tires for various farm, ranch and recreational vehicles.
• Tire World will offer free air fills and tire checks every time a customer requests the service.
• Tire World will also be known as the Kids Tire Corner, with free air fills and repairs for bicycles and “work” performed on children’s ride-on toys that will be free of charge.

Financial Highlights

Tire World is seeking $200,000 in debt financing to launch Tire World. The funding will be dedicated toward securing the office space and purchasing office equipment and supplies. Funding will also be dedicated towards three months of overhead costs to include payroll of the staff, rent, and marketing costs for the print ads and marketing costs. The breakout of the funding is below:

• Office space build-out: $20,000
• Office equipment, supplies, and materials: $10,000
• Three months of overhead expenses (payroll, rent, utilities): $150,000
• Marketing costs: $10,000
• Working capital: $10,000

The following graph outlines the financial projections for Tire World.

Company Overview

Who is desert sun tire shoping company.

Tire World is a newly established, full-service retail tire store in Spokane, Washington. Tire World will be the most reliable, cost-effective, and customer-oriented choice for tire replacement, repair and servicing in Spokane and the surrounding region. Tire World will provide a comprehensive menu of tire products and services for any customer to utilize. Their full-service approach includes a comprehensive array of tires and a number of unique services for customers and their children.

  Tire World will be able to offer a stellar mix of product quality and service. The team of professionals are highly qualified professionals, experienced in tire placement, repair, servicing and identification of problems, with a known pattern of excellence in the greater Spokane area. Tire World removes all headaches and issues of tires and the problems that arise in serving or replacement and Tire World ensures all issues are taken care of expeditiously, while delivering the best customer service.

Tire World History

Since incorporation, Tire World has achieved the following milestones:

• Registered Tire World, LLC to transact business in the state of Washington.
• Has a contract in place at one of the office buildings next to the Tire World service center. The office space will add 10,000 square feet, providing for a customer waiting area.
• Reached out to numerous former customers and contacts to spread the word.
• Began recruiting a staff of six and office personnel to work at Tire World.

Tire World Services

The following will be the services Tire World will provide:

Industry Analysis

The retail tire store industry is expected to grow over the next five years to over $145 billion. The growth will be driven by increased numbers of vehicles owned and operated. The growth will also be driven by the increasing numbers of tires that are especially made to fit with certain vehicles of manufacturers, including “run flat” tires and other features. The growth will also be driven by the desire by drivers to obtain the maximum amount of miles per gallon spent on fuel as fuel prices rise. Tire performance is directly related; new types of designs will be developed to assist in maximum efficiency rates. Costs will likely be reduced by greater availability of all types and sizes of tires. Costs will also likely be reduced by larger inventory of stock tire sizes at tire manufacturer facilities.

Customer Analysis

Demographic profile of target market.

Tire World will primarily target vehicle owners within a 30-mile radius of the shop, including individual customers, commercial fleet owners, and automotive repair shops. In addition, farmers and ranchers will be targeted, along with those individuals who own vehicles with specialty tires.

Customer Segmentation

Tire World will primarily target the following customer profiles:

• Vehicle owners
• Commercial fleet owners
• Automotive repair shops
• RV repair and servicing shops
• Farmers and ranchers with work-related vehicles

Competitive Analysis

Direct and indirect competitors.

Tire World will face competition from other companies with similar business profiles. A description of each competitor company is below.

National Tire Store

National Tire Store is one store within a national retail chain of tire stores. There are 355 stores across the U.S., each carrying the same stock tires to meet the needs of 80% of the U.S. population, depending on which kind of vehicles are driven. Foreign cars (German, etc) with specialty tires will not find tires in this national chain.

National Tire Store was founded in 1990 by Hugh Morrison and his wife, Patti, who had been operating a tire store for five years on a small scale in a suburb of Chicago, Illinois. They were approached by a company that funds startup franchise stores and they bought into the plan to develop their single store into a national brand and numerous stores. Although they’ve retired, Hugh and Patti continue to remain active in the oversight of the chain and the changes that have occurred. The chain is focused on U.S. vehicles that run on U.S. tires, made for the greater population rather than for all types of vehicles. Farm, ranch, and recreational vehicle tires are not inventoried at the chain stores.

Grainger’s Tire Store

Grainger’s Tire Store is owned and operated by Lou Grainger. It was established in the city of Spokane in 1979 and currently has ten employees who focus on service and selection for their customers. Grainger’s Tire Store is a direct competitor to Tire World; however, differences are apparent for customers when making comparisons. Grainger’s Tire Store does not offer free air fills or tire checks, nor do they service bicycles, or children’s mobile vehicles. The store does not carry specialty tires, nor does it carry tires for ranch or farm vehicles.

Lou Grainger has built a reputation of being a community-minded business owner, having assisted with several Spokane city departments in their tire repairs and replacements. This includes the police department and other vehicles that are regularly driven by city employees. The relationship has become a collaborative one, with the two entities contracted for long-term services and products for ten years to come.

Tube n’ Lube

In 2020, brothers Lucas and Nico Porterro decided to open a tire store in an abandoned convenience store on the southside of the city of Spokane. The store was purchased and the brothers cleaned and stocked the store with a variety of tires and tire accessories. They added a 2-bay tire installation and lube service area in 2021 and have since run a modest business by acting as the service technicians at the same time they provide customer service and product sales. They currently sell tires for cars, trucks, and motorcycles.

In addition to selling and servicing tires, the Porterro brothers offer lubrication service for area vehicle owners. They charge modest prices for basic lube services.

Competitive Advantage

Tire World will be able to offer the following advantages over their competition:

Marketing Plan

Brand & value proposition.

Tire World will offer the unique value proposition to its clientele:

• In addition to offering tire replacements or repairs to virtually all kinds of tires, Tire World will become known for their stellar customer service.
• Tire World will offer free air fills and repairs for bicycle tires
• Tire World will offer free air fills and “repairs” for children’s mobile vehicles.
• Tire World will offer services beyond the norm, providing for area ranchers and farmers with specialty tires for their mobile equipment

Promotions Strategy

The promotions strategy for Tire World is as follows:

Word of Mouth/Referrals

Tire World has built up an extensive list of contacts and former clients over the years by providing exceptional service and expertise to clients. Former customers will follow the management of the new company and help spread the word about the launch of Tire World.

Professional Associations and Networking

Community groups and government offices in Spokane invite business owners to meet with them regularly; the Tire World staff will do so. Special discounts and offers can be made to assist local law enforcement, while providing a service that meets the needs of residents, as well. Networking will begin before the tire store opens and continue indefinitely.

Print Advertising

A direct mail piece will be sent to all residents within the greater Spokane area two weeks prior to the opening of the tire store. Special discounts will be offered for the first three months of business. Referrals to new customers will also be rewarded with perks and special tire packages.

Website/SEO Marketing

Tire World will fully utilize their website. The website will be well organized, informative, and list all their products and services that Tire World provides. The website will also list their contact information and services offered. The website will employ SEO marketing tactics so that anytime someone types in the Google or Bing search engine “tire company” or “tire store near me”, Tire World will be listed at the top of the search results.

The pricing of Tire World will be moderate and on par with competitors so customers feel they receive excellent value when purchasing their services.

Operations Plan

The following will be the operations plan for Tire World. Operation Functions:

• Tommy Thompson will be the Owner and President of the company. He will oversee all staff and manage client relations. Tommy has spent the past year recruiting the following staff:
• Clay Maddeson will act as the Operations Manager who will oversee scheduling, customer relations, and other administrative duties.
• Jay Goodson will act as the Shop Manager, overseeing all staff and management of the shop and bay areas of the store.

Milestones:

Tire World will have the following milestones completed in the next six months.

• 5/1/202X – Finalize contract to lease office space
• 5/15/202X – Finalize personnel and staff employment contracts for Tire World
• 6/1/202X – Finalize contracts for Tire World wholesalers
• 6/15/202X – Begin networking at community events
• 6/22/202X – Begin moving into Tire World
• 7/1/202X – Tire World opens its doors for business

Tire World is owned and operated by Tommy Thompson, a former manager of a national chain tire store company for fifteen years. Tommy was recognized early in his career for both his leadership qualities among the staff members of his former employer, but also for his outstanding ability to assist customers in the best possible ways. Tommy has recruited two of his former staff members to work in Tire World.

Financial Plan

Key revenue & costs.

The revenue drivers for Tire World are the fees they will charge customers for their products and services.

The cost drivers will be the overhead costs required in order to staff Tire World. The expenses will be the payroll cost, rent, utilities, office supplies, and marketing materials.

Funding Requirements and Use of Funds

Tire World is seeking $200,000 in debt financing to launch Tire World. The funding will be dedicated toward securing the office space and purchasing office equipment and supplies. Funding will also be dedicated toward three months of overhead costs to include payroll of the staff, rent, and marketing costs for the print ads and association memberships. The breakout of the funding is below:

Key Assumptions

The following outlines the key assumptions required in order to achieve the revenue and cost numbers in the financials and in order to pay off the startup business loan.

• Number of Customers Per Month: 300
• Average Revenue per Month: $90,000
• Office Lease per Year: $100,000

Financial Projections

Income statement, balance sheet, cash flow statement, tire shop business plan faqs, what is a tire shop business plan.

A tire shop business plan is a plan to start and/or grow your tire shop business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can easily complete your Tire Shop business plan using our Tire Shop Business Plan Template here .

What are the Main Types of Tire Shop Businesses? 

There are a number of different kinds of tire shop businesses , some examples include: Retail, Discount, and Full-service.

How Do You Get Funding for Your Tire Shop Business Plan?

Tire Shop businesses are often funded through small business loans. Personal savings, credit card financing and angel investors are also popular forms of funding.

What are the Steps To Start a Tire Shop Business?

Starting a tire shop business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.

1. Develop A Tire Shop Business Plan - The first step in starting a business is to create a detailed tire shop business plan that outlines all aspects of the venture. This should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast. 

2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your tire shop business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your tire shop business is in compliance with local laws.

3. Register Your Tire Shop Business - Once you have chosen a legal structure, the next step is to register your tire shop business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws.

4. Identify Financing Options - It’s likely that you’ll need some capital to start your tire shop business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms.

5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations.

6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events.

7. Acquire Necessary Tire Shop Equipment & Supplies - In order to start your tire shop business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation.

8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your tire shop business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising. 

Learn more about how to start a successful tire shop business:

• How to Start a Tire Shop

Tire Shop Business Plan [Sample Template]

By: Author Tony Martins Ajaero

Home » Business ideas » Automotive Industry » Auto Parts Store » Tire Shop

Are you about starting a tire retail shop? If YES, here is a complete sample tire shop business plan template & feasibility report you can use for FREE .

Okay, so we have considered all the requirements for starting a tire shop . We also took it further by analyzing and drafting a sample tire shop marketing plan template backed up by actionable guerrilla marketing ideas for tire shop. So let’s proceed to the business planning section.

Why Start a Tire Shop?

Of course there are businesses that someone with little schooling and no serious business background and training can start.

One of such businesses is to open a tire retailing shop. The basic things you would need to have in place to make success from this type of business is a good location, easy access to wholesale supply of quality tires and good customer service skill.

Usually, if you shop is located in an area with good human and vehicular traffic, and you have stocked in your shop quality tires from different brands, you may not have to struggle to get people to visit your shop and make purchase.

So if you have decided to open a tire shop, then you should ensure that you carry out feasibility studies and also market survey. This will enable you properly locate the business and then hit the ground running.

Business plan is yet another very important business document that you should not take for granted in the bid to launching your own business. Below is a sample tires retail shop business plan template that can help you to successfully write your own with little or no difficulty.

A Sample Tire Shop Business Plan Template

1. industry overview.

Tire is a major component in the automobile industry hence the regular demand for tires from automobile owners. Establishment in the retail market for auto tires industry sell automobile tires and tubes that are used on all types of passenger vehicles and freight vehicles.

The Retail Market for Auto Tires Industry, just like most businesses in the retailing industry, depends on strong consumer spending to spur the demand for industry products. Over the last half a decade, the economy has begun recovering from recessionary declines with both the Consumer Confidence Index and disposable income increasing.

Going forward, as the economy of the united states continues to recover and consumers are expected to loosen their discretionary budgets, the industry is anticipated to thrive. This is why rising disposable income and vehicle mileage will support demand for industry products

Research conducted by IBISWORLD shows that, the tire retail market for automobile tires has stabilized following the aftermath of the recession, with low single-digit growth in each of the past three years. The report also stated that as demand picks up across all sectors of the economy, revenue growth will continue in the five years to 2019.

In particular, shifting consumer preference towards fuel-efficient tires will present a growth market for tire retailers. Government fuel-efficiency regulation will also stimulate demand for high quality tires

The Retail Market for Auto Tires Industry is indeed a thriving and profitable industry in most countries of the world. It is a major sector of the economy of the United States of America and they generates a whooping sum of well over $35 billion annually from more than 56,199tires retail outlets scattered all around the United States of America.

The industry is responsible for the employment of well over 190,899 people. Experts project that the industry will grow at a 6.2 percent annual rate. The establishment in this industry that has dominant market shares in the United States of America are; Discount Tire and Sumitomo Corporation.

Available statistics shows that an estimated two-thirds of the United States’ gross domestic product (GDP) comes from the general retail industry of which the tires retail shops industry contributes greatly.  This is why the United States of America’s economy is measured with the yardstick of how well the retailing business is fairing in the U.S.

In essence, when there is an unstable economy, purchasing power drops and it impacts the Retail Market for Auto Tires Industry negatively which may result in the closure of some furniture retail stores.

Over and above, the Retail Market for Auto Tires Industry is a profitable industry and it is open for any aspiring entrepreneur to come in and establish his or her business; you can chose to start on a small scale in a street corner or you can chose to start on a large scale with several outlets in key cities through the United States of America and Canada retailing quality tires from top brands.

2. Executive Summary

Victory Express Tire Shop®, Inc. is a standard and registered tire retail shop business that will be located in one of the busiest streets in Augusta – Maine.

We have been able to lease a facility that is big enough to fit into the design of the kind of standard tire retail shop that we intend launching and the facility is located in a corner piece facility in the center of the commercial center in Augusta – Maine.

Victory Express Tire Shop®, Inc. will be involved in retailing new passenger vehicle tires, used passenger vehicle tires, new light vehicle tires, used light vehicle tires, new medium- and heavy-duty truck tires, used medium- and heavy- duty truck tires et al from different manufacturers (brands) from the United States and abroad. We are set to services a wide range of clientele in and around Augusta – Maine.

We are aware that there are several large and small chains of tire retail shop outlets all around Augusta – Maine, which is why we spent time and resources to conduct a thorough feasibility studies and market survey so as to be well positioned to favorably compete with all our competitors.

We have an online – service option for our customers, and our outlet is well secured with various payments of options. We will also offer vulcanizing services as demanded by our clients.

Victory Express Tire Shop®, Inc. will ensure that all our customers are given first class treatment whenever they visit our shop. We have in place, a CRM software that will enable us manage a one on one relationship with our customers no matter how large the numbers of our customers’ base may grow to.

We will ensure that we get our customers involved in the selection of tire brands that will be in our shops and also when making some business decisions.

Victory Express Tire Shop®, Inc. will at all times demonstrates her commitment to sustainability, both individually and as a firm, by actively participating in our communities and integrating sustainable business best practices wherever possible.

We will ensure that we hold ourselves accountable to the highest standards by meeting our customers’ needs precisely and completely whenever they patronize our products. We will cultivate a working environment that provides a human, sustainable approach to earning a living, and living in our world, for our partners, employees and for our customers.

Victory Express Tire Shop®, Inc. is a family business that is owned by Victory Jacobson and his immediate family members. Victory Jacobson has a B.Sc. in Business Administration from University of Southern Maine – Portland, with well over 5 years of experience in the auto tire retailing stores industry, working for some of the leading brand in the United States.

Although the business is launching out with just one outlet in Augusta – Maine, but there is a plan to open other outlets all around major cities in the United States and Canada.

3. Our Products and Services

Victory Express Tire Shop®, Inc. is in the Retail Market for Auto Tires Industry to service a wide range of corporate and individual clients and of course to make profits, which is why we will ensure we go all the way to make available a wide range of tires from top manufacturing brands (Dunlop, Good Year, Bridgestone, Cooper, Firestone, Uniroyal and Michelin et al) in the United States and other countries of the world.

We will ensure that we do all that is permitted by the law of the United States to achieve our aim and ambition of starting the business. Our product offerings are listed below;

• Retailing new passenger vehicle tires
• Retailing used passenger vehicle tires
• Retailing new light vehicle tires
• Retailing used light vehicle tires
• Retailing new medium- and heavy-duty truck tires
• Retailing used medium- and heavy- duty truck tires
• Retailing of tubes
• Retailing of tire rims (alloy and non – alloy)
• Vulcanizing services (replacing tires, wheel alignment, wheel balancing and tire repairs et al)

4. Our Mission and Vision Statement

• Our vision is to become one of the leading brands in the auto tire retail shops industry in Maine and to establish a one stop tire retail shop in Augusta – Maine and in other key cities in the United States of America and Canada.
• Our mission is to establish a world – class tire retail shop business that will make available a wide range of tires from top tire manufacturing brands at affordable prices to the residence of Augusta – Maine and other key cities in the United States of America and Canada where we intend opening of chains of tire retail shops and franchise.

Our Business Structure

Victory Express Tire Shop®, Inc. do not intend to start a tire retail shop business like the usual mom and pop business around the street corner; our intention of starting an auto tire retail shop business is to build a standard and one stop auto tire retail shop outlet in Augusta – Maine.

Although our tire retail shop business might not be as big as Discount Tire and Sumitomo Corporation et al, but will ensure that we put the right structure in place that will support the kind of growth that we have in mind while setting up the business.

We will ensure that we hire people that are qualified, honest, customer centric and are ready to work to help us build a prosperous business that will benefit all the stakeholders (the owners, workforce, and customers).

As a matter of fact, profit-sharing arrangement will be made available to all our senior management staff and it will be based on their performance for a period of ten years or more. In view of that, we have decided to hire qualified and competent hands to occupy the following positions;

• Chief Executive Officer (Owner)
• Shop Manager
• Human Resources and Admin Manager

Merchandize Manager

Sales and Marketing Manager

Information Technologist

• Accountants / Cashiers
• Sales Agents / Customer Services Executive

5. Job Roles and Responsibilities

Chief Executive Officer – CEO:

• Increases management’s effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results; developing incentives; developing a climate for offering information and opinions; providing educational opportunities.
• Creating, communicating, and implementing the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
• Responsible for fixing prices and signing business deals
• Responsible for providing direction for the business
• Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
• Responsible for signing checks and documents on behalf of the company
• Evaluates the success of the organization
• Reports to the board

Admin and HR Manager

• Responsible for overseeing the smooth running of HR and administrative tasks for the organization
• Maintains office supplies by checking stocks; placing and expediting orders; evaluating new products.
• Ensures operation of equipment by completing preventive maintenance requirements; calling for repairs.
• Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
• Enhances department and organization reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.
• Defines job positions for recruitment and managing interviewing process
• Carries out staff induction for new team members
• Responsible for training, evaluation and assessment of employees
• Responsible for arranging travel, meetings and appointments
• Oversees the smooth running of the daily office activities.

Shop Manager:

• Responsible for managing the daily activities in the shop
• Ensures that proper records of tires and rims are kept and warehouse does not run out of products
• Ensures that the store facility is in tip top shape and goods are properly arranged and easy to locate
• Interfaces with third – party suppliers (vendors)
• Controls shoes distribution and supply inventory
• Supervises the workforce in the tire sales floor.
• Manages vendor relations, market visits, and the ongoing education and development of the organizations’ buying teams
• Help to ensure consistent quality of tires from different manufacturers are purchased and retailed in good price that will ensure we make good profit
• Responsible for planning sales, monitoring inventory, selecting the merchandise, and writing and pricing orders to vendors
• Ensures that the organization operates within stipulated budget.
• Manages external research and coordinate all the internal sources of information to retain the organizations’ best customers and attract new ones
• Models demographic information and analyze the volumes of transactional data generated by customer purchases
• Identifies, prioritizes, and reaches out to new partners, and business opportunities et al
• Identifies development opportunities; follows up on development leads and contacts; participates in the structuring and financing of projects; assures the completion of development projects.
• Responsible for supervising implementation, advocate for the customer’s needs, and communicate with clients
• Develops, executes and evaluates new plans for expanding increase sales
• Documents all customer contact and information
• Represents the company in strategic meetings
• Helps to increase sales and growth for the company
• Manages the organization website
• Handles ecommerce aspect of the business
• Responsible for installing and maintenance of computer software and hardware for the organization
• Manages logistics and supply chain software, Web servers, e-commerce software and POS (point of sale) systems
• Manages the organization’s CCTV
• Handles any other technological and IT related duties.

Accountant / Cashier:

• Responsible for preparing financial reports, budgets, and financial statements for the organization
• Provides managements with financial analyses, development budgets, and accounting reports; analyzes financial feasibility for the most complex proposed projects; conducts market research to forecast trends and business conditions.
• Responsible for financial forecasting and risks analysis.
• Performs cash management, general ledger accounting, and financial reporting
• Responsible for developing and managing financial systems and policies
• Responsible for administering payrolls
• Ensures compliance with taxation legislation
• Handles all financial transactions for the organization
• Serves as internal auditor for the organization

Client Service Executive

• Ensures that all contacts with clients (e-mail, walk-In center, SMS or phone) provides the client with a personalized customer service experience of the highest level
• Through interaction with customers on the phone, uses every opportunity to build client’s interest in the company’s products and services
• Manages administrative duties assigned by the human resources and admin manager in an effective and timely manner
• Consistently stays abreast of any new information on the organizations’ products, promotional campaigns etc. to ensure accurate and helpful information is supplied to customers when they make enquiries (answer customer queries regarding the store and the merchandise)
• Finds out the customer’s needs, recommend, select and help locate the right merchandise, describe a product’s features and benefits.
• makes suggestions and encourage purchase of products
• Provides information about warranties, manufacturing specifications, care and maintenance of merchandise and delivery options
• Responsible for cleaning all the tires, rims and the store facility at all times
• Ensures that toiletries and supplies don’t run out of stock
• Cleans both the interior and exterior of the store facility
• Handles any other duty as assigned by the store manager.

6. SWOT Analysis

Our plan of starting with just one outlet of our tire retail shop in Augusta – Maine is to test run the business for a period of 2 to 5 years to know if we will invest more money, expand the business and then open other outlets all over major towns in Maine and key cities in the United States and Canada.

We are quite aware that there are several tire retail shops all over Augusta – Maine and even in the same location where we intend locating ours, which is why we are following the due process of establishing a business.

We know that if a proper SWOT analysis is conducted for our business, we will be able to position our business to maximize our strength, leverage on the opportunities that will be available to us, mitigate our risks and be well equipped to confront our threats.

Victory Express Tire Shop®, Inc. employed the services of an expert HR and Business Analyst with bias in retailing to help us conduct a thorough SWOT analysis and to help us create a Business model that will help us achieve our business goals and objectives. This is the summary of the SWOT analysis that was conducted for Victory Express Tire Shop®, Inc.;

The location of our shop, the business model we will be operating on both (physical store and online store), varieties of payment options, wide range of tires from different manufacturers and our excellent customer service culture will definitely count as a strong strength for Victory Express Tire Shop®, Inc. So also our team of highly qualify staff members is also a plus for us.

A major weakness that may count against us is the fact that we are a new tire retail shop outlet in Augusta – Maine and we don’t have the financial capacity to compete with multi – million dollars tire retail shop outlets like Discount Tire, Sumitomo Corporation and co when it comes to retailing at a rock bottom prices for all their tires.

• Opportunities:

The fact that we are going to be operating our tire retail shop in one of the busiest streets in Augusta – Maine couple with the rising number of car automobile owners provide us with unlimited opportunities to sell our tires to a large number of individuals and corporate organizations.

We have been able to conduct thorough feasibility studies and market survey and we know what our potential clients will be looking for when they visit our tire retail shop outlets; we are well positioned to take on the opportunities that will come our way.

Just like any other business, one of the major threats that we are likely going to face is economic downturn. It is a fact that economic downturn affects purchasing / spending power. Another threat that may likely confront us is the arrival of a new tire retail outlet in same location where ours is located. So also, unfavorable government policies may also pose a threat for businesses such as ours.

7. MARKET ANALYSIS

• Market Trends

Going forward, as the economy of the united states continues to recover and consumers are expected to loosen their discretionary budgets, the industry is anticipated to thrive. This is why rising disposable income and vehicle mileage will support demand for industry products.

Lastly, in recent time, the tire retail shops landscape has seen tremendous changes in the last 20 years; it has grown from the smaller outlets to a more organized and far reaching venture. The introduction of franchise and online store makes it easier for tire retailers to reach out to a larger market far beyond the areas where his physical tire retail store is located.

8. Our Target Market

Possibly it will be safe to submit that the auto tire retail shops industry has a wide range of customers; every individual and corporate organization who owns automobile would at one point or the other change the tires that can with their vehicle.

In view of that, we have positioned our tire retail shop to service the residence of Augusta – Maine and every other location where franchise cum outlets of our tire retail shops will be located all over key cities in the United States of America and Canada.

We have conducted our market research and feasibility studies and we have ideas of what our target market would be expecting from us. We are in business to retail a wide range of tires to the following groups of people and corporate organizations;

• Transport and haulage companies
• Car dealership shop
• Corporate organization
• Taxi and car hire companies

Our competitive advantage

A close study of the tire retail shops industry reveals that the market has become much more intensely competitive over the last decade. As a matter of fact, you have to be highly creative, customer centric and proactive if you must survive in this industry.

We are aware of the stiffer competition and we are well prepared to compete favorably with other leading tire retail shops in Augusta – Maine and throughout the United States and Canada.

Victory Express Tire Shop®, Inc. is launching a standard one stop tire retail shop that will indeed become the preferred choice of residence of Augusta – Maine and every other location where our outlets will be opened. Our tire retail shop is located in a corner piece property on a busy road directly opposite one of the largest residential estates in Augusta – Maine.

We have enough parking spaces that can accommodate well over 20 cars per time. One thing is certain; we will ensure that we have a wide range sizes of tires from leading manufacturers available in our shop at all times. It will be difficult for customers to visit our shop and not see the type and size of tire they are looking for.

One of our business goals is to make Victory Express Tire Shop®, Inc. a one stop tire shop for both individual and corporate organizations. Our excellent customer service culture, online store, various payment options and highly secured facility will serve as a competitive advantage for us.

Lastly, our employees will be well taken care of, and their welfare package will be among the best within our category (startups tire retail stores) in the industry meaning that they will be more than willing to build the business with us and help deliver our set goals and achieve all our aims and objectives.

We will also give good working conditions and commissions to freelance sales agents that we will recruit from time to time.

9. SALES AND MARKETING STRATEGY

• Sources of Income

Victory Express Tire Shop®, Inc. is in business to retail a wide range of tire to the residence of Augusta – Maine. We are in the tire retail shops industry to maximize profits and we are going to go all the way out to ensure that we achieve or business goals and objectives.

In essence, our source of income will be the retailing of a wide range of tires at affordable prices. Victory Express Tire Shop®, Inc. will generate income by selling the following products;

10. Sales Forecast

One thing is certain when it comes to tire retail shop business, if your shop is well stocked with various types of tires from different brands and centrally positioned, you will always attract customers cum sales and that will sure translate to increase in revenue generation for the business.

We are well positioned to take on the available market in Augusta – Maine and we are quite optimistic that we will meet our set target of generating enough income / profits from the first six month of operations and grow the business and our clientele base.

We have been able to critically examine the Retail Market for Auto Tires Industry and we have analyzed our chances in the industry and we have been able to come up with the following sales forecast. The sales projections are based on information gathered on the field and some assumptions that are peculiar to startups in Augusta – Maine.

Below is the sales projection for Victory Express Tire Shop®, Inc. it is based on the location of our business and other factors as it relates to tire retail shops startups in the United States;

• First Fiscal Year-: $250,000
• Second Fiscal Year-: $450,000
• Third Fiscal Year-: $750,000

N.B : This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any major economic meltdown and there won’t be any major competitor retailing same tire brands and customer care services as we do within same location. Please note that the above projection might be lower and at the same time it might be higher.

• Marketing Strategy and Sales Strategy

Before choosing a location for Victory Express Tire Shop®, Inc. we conduct a thorough market survey and feasibility studies in order for us to be able to be able to penetrate the available market and become the preferred choice for residence of Augusta – Maine.

We have detailed information and data that we were able to utilize to structure our business to attract the numbers of customers we want to attract per time.

We hired experts who have good understanding of the auto tire retail shop industry to help us develop marketing strategies that will help us achieve our business goal of winning a larger percentage of the available market in Augusta – Maine.

In other to continue to be in business and grow, we must continue to sell the tires that are available in our store which is why we will go all out to empower or sales and marketing team to deliver. In summary, Victory Express Tire Shop®, Inc. will adopt the following sales and marketing approach to win customers over;

• Open our tire store in a grand style with a party for all
• Introduce our auto tire store by sending introductory letters alongside our brochure to organizations, households and key stakeholders in Augusta – Maine
• Ensure that we have a wide range of tires from different brands at all times.
• Make use of attractive handbills to create awareness and also to give direction to our tire store
• Position our signage / flexi banners at strategic places around Augusta – Maine
• Position our greeters to welcome and direct potential customers
• Create a loyalty plan that will enable us reward our regular customers
• Engage on road shows within our neighborhood to create awareness for our tire shop
• List our business and products on yellow pages ads  (local directories)
• Leverage on the internet to promote our business
• Engage in direct marketing and sales
• Encourage the use of Word of mouth marketing (referrals)

11. Publicity and Advertising Strategy

Despite the fact that our shoe store is well located, we will still go ahead to intensify publicity for the business. We are going to explore all available means to promote our shoe store.

Victory Express Tire Shop®, Inc. has a long term plan of opening outlets in various locations all around Maine and key cities in the United States and Canada which is why we will deliberately build our brand to be well accepted in Augusta before venturing out.

As a matter of fact, our publicity and advertising strategy is not solely for winning customers over but to effectively communicate our brand. Here are the platforms we intend leveraging on to promote and advertise Victory Express Tire Shop®, Inc.;

• Place adverts on community based newspapers, radio stations and TV stations.
• Encourage the use of word of mouth publicity from our loyal customers
• Leverage on the internet and social media platforms like; YouTube, Instagram, Facebook ,Twitter, LinkedIn, Snapchat, Badoo, Google+  and other platforms to promote our business.
• Ensure that our we position our banners and billboards in strategic positions all around Augusta – Maine
• Distribute our fliers and handbills in target areas in and around our neighborhood
• Contact corporate organizations, households, landlord associations and schools by calling them up and informing them of Victory Express Tire Shop®, Inc. and the products we sell
• Advertise our shoe store business in our official website and employ strategies that will help us pull traffic to the site
• Brand all our official cars and trucks and ensure that all our staff members and management staff wears our branded shirt or cap at regular intervals.

12. Our Pricing Strategy

Aside from quality, pricing is one of the key factors that gives leverage to retailing business such as tire retailing business, it is normal for consumers to go to places (tire retail outlets) where they can get tire at cheaper price which is why big player in the auto tire retail shops industry like Discount Tire, Sumitomo Corporation and co will attract loads of corporate and individual clients.

We know we don’t have the capacity to compete with Discount Tire, Sumitomo Corporation and co but we will ensure that the prices and quality of all the tire products that are available in our shop are competitive with what is obtainable amongst tire retail stores within our level.

• Payment Options

The payment policy adopted by Victory Express Tire Shop®, Inc. is all inclusive because we are quite aware that different customers prefer different payment options as it suits them but at the same time, we will ensure that we abide by the financial rules and regulation of the United States of America.

Here are the payment options that Victory Express Tire Shop®, Inc. will make available to her clients;

• Payment via bank transfer
• Payment with cash
• Payment via credit cards / Point of Sale Machines (POS Machines)
• Payment via online bank transfer
• Payment via check
• Payment via mobile money transfer
• Payment via bank draft

In view of the above, we have chosen banking platforms that will enable our client make payment for farm produces purchase without any stress on their part. Our bank account numbers will be made available on our website and promotional materials to clients who may want to deposit cash or make online transfer for our tires and other products.

13. Startup Expenditure (Budget)

In setting up any business, the amount or cost will depend on the approach and scale you want to undertake. If you intend to go big by renting / leasing a big facility, then you would need a good amount of capital as you would need to ensure that your employees are well taken care of, and that your facility is conducive enough for workers to be creative and productive.

This means that the start-up can either be low or high depending on your goals, vision and aspirations for your business. The tools and equipment that will be used are nearly the same cost everywhere, and any difference in prices would be minimal and can be overlooked.

As for the detailed cost analysis for starting an auto tire retail store business; it might differ in other countries due to the value of their money. This is the key areas where we will spend our start – up capital;

• The Total Fee for Registering the Business in the Unites States of America – $750.
• Legal expenses for obtaining licenses and permits as well as the accounting services (software, P.O.S machines and other software) – $3,300.
• Marketing promotion expenses for the grand opening of Victory Express Tire Shop®, Inc. in the amount of $3,500 and as well as flyer printing (2,000 flyers at $0.04 per copy) for the total amount of $3,580.
• Cost for hiring Business Consultant – $2,500.
• Insurance (general liability, workers’ compensation and property casualty) coverage at a total premium – $2,400.
• Cost for payment of rent for 12 month at $1.76 per square feet in the total amount of $105,600.
• Cost for Shop remodeling (construction of racks and shelves) – $20,000.
• Other start-up expenses including stationery ( $500 ) and phone and utility deposits ( $2,500 ).
• Operational cost for the first 3 months (salaries of employees, payments of bills et al) – $60,000
• The cost for Start-up inventory (stocking with a wide range of tires tubes, rims and other tire accessories from different brands) – $250,000
• The cost for counter area equipment – $9,500
• Cost for store equipment (cash register, security, ventilation, signage) – $13,750
• Cost of purchase and installation of CCTVs: $10,000
• The cost for the purchase of office furniture and gadgets (Computers, Printers, Telephone, TVs, Sound System, tables and chairs et al): $4,000.
• The cost of launching a Website: $600
• The cost for our opening party: $7,000
• Miscellaneous: $10,000

We would need an estimate of $750,000 to successfully set up our shoe retail store in Charleston – West Virginia. Please note that this amount includes the salaries of all the staff for the first month of operation.

Generating Funds / Startup Capital for Victory Express Tire Shop®, Inc.

Victory Express Tire Shop®, Inc. is a private registered business that is solely owned and financed by Victory Jacobson and his immediate family members. They do not intend to welcome any external business partner which is why he has decided to restrict the sourcing of the start – up capital to 3 major sources.

These are the areas we intend generating our start – up capital;

• Generate part of the start – up capital from personal savings
• Source for soft loans from family members and friends
• Apply for loan from my Bank

N.B: We have been able to generate about $250,000 (Personal savings $200,000 and soft loan from family members $50,000) and we are at the final stages of obtaining a loan facility of $500,000 from our bank. All the papers and document have been signed and submitted, the loan has been approved and any moment from now our account will be credited with the amount.

14. Sustainability and Expansion Strategy

The future of a business lies in the numbers of loyal customers that they have the capacity and competence of the employees, their investment strategy and the business structure. If all of these factors are missing from a business (company), then it won’t be too long before the business close shop.

One of our major goals of starting Victory Express Tire Shop®, Inc. is to build a business that will survive off its own cash flow without the need for injecting finance from external sources once the business is officially running.

We know that one of the ways of gaining approval and winning customers over is to retail our wide range of quality auto tires and accessories a little bit cheaper than what is obtainable in the market and we are well prepared to survive on lower profit margin for a while.

Victory Express Tire Shop®, Inc. will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and retraining of our workforce is at the top burner.

As a matter of fact, profit-sharing arrangement will be made available to all our management staff and it will be based on their performance for a period of six years or more. We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.

Check List / Milestone

• Business Name Availability Check: Completed
• Business Registration: Completed
• Opening of Corporate Bank Accounts: Completed
• Securing Point of Sales (POS) Machines: Completed
• Opening Mobile Money Accounts: Completed
• Opening Online Payment Platforms: Completed
• Application and Obtaining Tax Payer’s ID: In Progress
• Application for business license and permit: Completed
• Purchase of Insurance for the Business: Completed
• Leasing of facility and remodeling the shop: In Progress
• Conducting Feasibility Studies: Completed
• Generating capital from family members: Completed
• Applications for Loan from the bank: In Progress
• writing of business plan: Completed
• Drafting of Employee’s Handbook: Completed
• Drafting of Contract Documents and other relevant Legal Documents: In Progress
• Design of The Company’s Logo: Completed
• Graphic Designs and Printing of Packaging Marketing / Promotional Materials: In Progress
• Recruitment of employees: In Progress
• Purchase of the Needed furniture, racks, shelves, computers, electronic appliances, office appliances and CCTV: In progress
• Creating Official Website for the Company: In Progress
• Creating Awareness for the business both online and around the community: In Progress
• Health and Safety and Fire Safety Arrangement (License): Secured
• Opening party / launching party planning: In Progress
• Compilation of our list of products that will be available in our store: Completed
• Establishing business relationship with vendors – manufacturers and suppliers of auto tires: In Progress

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Tire Shop Business Plan Template & Guidebook

Starting a tire shop business can be a daunting task, but with the right plan in place, it can be one of the most rewarding investments you make. The #1 Tire Shop Business Plan Template & Guidebook provides a comprehensive roadmap for aspiring entrepreneurs, covering all the essentials from financial planning and market research to marketing strategies and operations management. Get ready to hit the road to success with this comprehensive template and guidebook.

Get worry-free services and support to launch your business starting at $0 plus state fees.

• How to Start a Profitable Tire Shop Business [11 Steps]
• 10+ Best & Profitable Tire Shop Business Ideas [2023]

How to Write a Tire Shop Business Plan in 7 Steps:

1. describe the purpose of your tire shop business..

The first step to writing your business plan is to describe the purpose of your tire shop business. This includes describing why you are starting this type of business, and what problems it will solve for customers. This is a quick way to get your mind thinking about the customers’ problems. It also helps you identify what makes your business different from others in its industry.

It also helps to include a vision statement so that readers can understand what type of company you want to build.

Here is an example of a purpose mission statement for a tire shop business:

Our mission at ABC Tire Shop is to provide our customers with quality tires, reliable and trustworthy service, and competitive prices in order to create long-term customer loyalty. We are committed to running a profitable business that provides job security for our employees and contributes positively to the community.

2. Products & Services Offered by Your Tire Shop Business.

The next step is to outline your products and services for your tire shop business. 

When you think about the products and services that you offer, it's helpful to ask yourself the following questions:

• What is my business?
• What are the products and/or services that I offer?
• Why am I offering these particular products and/or services?
• How do I differentiate myself from competitors with similar offerings?
• How will I market my products and services?

You may want to do a comparison of your business plan against those of other competitors in the area, or even with online reviews. This way, you can find out what people like about them and what they don’t like, so that you can either improve upon their offerings or avoid doing so altogether.

3. Build a Creative Marketing Stratgey.

If you don't have a marketing plan for your tire shop business, it's time to write one. Your marketing plan should be part of your business plan and be a roadmap to your goals. 

A good marketing plan for your tire shop business includes the following elements:

Target market

• Who is your target market?
• What do these customers have in common?
• How many of them are there?
• How can you best reach them with your message or product?

Customer base 

• Who are your current customers? 
• Where did they come from (i.e., referrals)?
• How can their experience with your tire shop business help make them repeat customers, consumers, visitors, subscribers, or advocates for other people in their network or industry who might also benefit from using this service, product, or brand?

Product or service description

• How does it work, what features does it have, and what are its benefits?
• Can anyone use this product or service regardless of age or gender?
• Can anyone visually see themselves using this product or service?
• How will they feel when they do so? If so, how long will the feeling last after purchasing (or trying) the product/service for the first time?

Competitive analysis

• Which companies are competing with yours today (and why)? 
• Which ones may enter into competition with yours tomorrow if they find out about it now through word-of-mouth advertising; social media networks; friends' recommendations; etc.)
• What specific advantages does each competitor offer over yours currently?

Marketing channels

• Which marketing channel do you intend to leverage to attract new customers?
• What is your estimated marketing budget needed?
• What is the projected cost to acquire a new customer?
• How many of your customers do you instead will return?

Form an LLC in your state!

4. Write Your Operational Plan.

Next, you'll need to build your operational plan. This section describes the type of business you'll be running, and includes the steps involved in your operations. 

In it, you should list:

• The equipment and facilities needed
• Who will be involved in the business (employees, contractors)
• Financial requirements for each step
• Milestones & KPIs
• Location of your business
• Zoning & permits required for the business

What equipment, supplies, or permits are needed to run a tire shop business?

To run a Tire Shop business, you will need the following equipment, supplies, and permits:

• Tire Changing Equipment (such as tire spoons, tire spreaders, and lug nut removers)
• Tire Balancers
• Tire Alignment Machine(s)
• Automotive Shop Equipment (such as lift gates and vehicle jacks)
• Wheel Alignment Tools
• A Good Selection of Tires for Vehicles
• Proper Protective Gear for Employees
• Appropriate Business Licenses and Permits from Local Authorities

5. Management & Organization of Your Tire Shop Business.

The second part of your tire shop business plan is to develop a management and organization section.

This section will cover all of the following:

• How many employees you need in order to run your tire shop business. This should include the roles they will play (for example, one person may be responsible for managing administrative duties while another might be in charge of customer service).
• The structure of your management team. The higher-ups like yourself should be able to delegate tasks through lower-level managers who are directly responsible for their given department (inventory and sales, etc.).
• How you’re going to make sure that everyone on board is doing their job well. You’ll want check-ins with employees regularly so they have time to ask questions or voice concerns if needed; this also gives you time to offer support where necessary while staying informed on how things are going within individual departments too!

6. Tire Shop Business Startup Expenses & Captial Needed.

This section should be broken down by month and year. If you are still in the planning stage of your business, it may be helpful to estimate how much money will be needed each month until you reach profitability.

Typically, expenses for your business can be broken into a few basic categories:

Startup Costs

Startup costs are typically the first expenses you will incur when beginning an enterprise. These include legal fees, accounting expenses, and other costs associated with getting your business off the ground. The amount of money needed to start a tire shop business varies based on many different variables, but below are a few different types of startup costs for a tire shop business.

Running & Operating Costs

Running costs refer to ongoing expenses related directly with operating your business over time like electricity bills or salaries paid out each month. These types of expenses will vary greatly depending on multiple variables such as location, team size, utility costs, etc.

Marketing & Sales Expenses

You should include any costs associated with marketing and sales, such as advertising and promotions, website design or maintenance. Also, consider any additional expenses that may be incurred if you decide to launch a new product or service line. For example, if your tire shop business has an existing website that needs an upgrade in order to sell more products or services, then this should be listed here.

7. Financial Plan & Projections

A financial plan is an important part of any business plan, as it outlines how the business will generate revenue and profit, and how it will use that profit to grow and sustain itself. To devise a financial plan for your tire shop business, you will need to consider a number of factors, including your start-up costs, operating costs, projected revenue, and expenses. 

Here are some steps you can follow to devise a financial plan for your tire shop business plan:

• Determine your start-up costs: This will include the cost of purchasing or leasing the space where you will operate your business, as well as the cost of buying or leasing any equipment or supplies that you need to start the business.
• Estimate your operating costs: Operating costs will include utilities, such as electricity, gas, and water, as well as labor costs for employees, if any, and the cost of purchasing any materials or supplies that you will need to run your business.
• Project your revenue: To project your revenue, you will need to consider the number of customers you expect to have and the average amount they will spend on each visit. You can use this information to estimate how much money you will make from selling your products or services.
• Estimate your expenses: In addition to your operating costs, you will need to consider other expenses, such as insurance, marketing, and maintenance. You will also need to set aside money for taxes and other fees.
• Create a budget: Once you have estimated your start-up costs, operating costs, revenue, and expenses, you can use this information to create a budget for your business. This will help you to see how much money you will need to start the business, and how much profit you can expect to make.
• Develop a plan for using your profit: Finally, you will need to decide how you will use your profit to grow and sustain your business. This might include investing in new equipment, expanding the business, or saving for a rainy day.

Frequently Asked Questions About Tire Shop Business Plans:

Why do you need a business plan for a tire shop business.

A business plan for a tire shop business can help owners outline the goals that they want to achieve and the strategies that they will use to reach those goals. It provides an overview of the company, the products and services it offers, its market and its competition, as well as a financial and operational plan. A business plan helps identify potential problems and opportunities before they become issues, enabling owners to make informed decisions.

Who should you ask for help with your tire shop business plan?

It is advisable to seek professional assistance from an experienced business consultant or a qualified accountant who can provide advice tailored to the local market, regulations and other factors that are specific to the tire shop business. Additionally, a small business consultant or mentor with experience in the tire industry may be able to provide valuable insights and contacts that could help with the creation of a successful business plan.

Can you write a tire shop business plan yourself?

Writing a business plan for a tire shop can be a daunting task. However, it is possible to write your own tire shop business plan with some research and preparation. To write your own business plan, you should research the tire industry, create a detailed business plan that outlines your target market, financial projections, and operational plans, and seek professional guidance when necessary. Additionally, you should be prepared to make revisions to your plan as needed in order to reflect the ever-changing dynamics of the tire industry.

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I'm Nick, co-founder of newfoundr.com, dedicated to helping aspiring entrepreneurs succeed. As a small business owner with over five years of experience, I have garnered valuable knowledge and insights across a diverse range of industries. My passion for entrepreneurship drives me to share my expertise with aspiring entrepreneurs, empowering them to turn their business dreams into reality.

Through meticulous research and firsthand experience, I uncover the essential steps, software, tools, and costs associated with launching and maintaining a successful business. By demystifying the complexities of entrepreneurship, I provide the guidance and support needed for others to embark on their journey with confidence.

From assessing market viability and formulating business plans to selecting the right technology and navigating the financial landscape, I am dedicated to helping fellow entrepreneurs overcome challenges and unlock their full potential. As a steadfast advocate for small business success, my mission is to pave the way for a new generation of innovative and driven entrepreneurs who are ready to make their mark on the world.

The Complete Guide to Starting Tire Shop Business

Introduction

Are you considering starting your own tire shop? 

No need to fret! We’re here to help! It could be an excellent business! But before you get started, there are some essential things you need to figure out. First make sure your tire shop does really well, like finding the best place to open it and telling people about your shop.

Further, have you ever considered how helpful it would be to have a unique tool to help you in your plan and keep track of your tire installations? 

Well, that’s where auto repair estimating software comes in! Estimates help your business and mechanics make smart guesses about how much different services in the shop might cost.

Let’s Dive into it!

Start Your Tire Shop Business

Choose a location near the auto repair shop.

When choosing where to set up your tire shop, think about these essential things:

Look for a spot where lots of people passing by can see your shop. This way, more people will notice it and stop to see what you offer.

Therefore, make sure it’s easy for customers to get to your shop . You’ll want plenty of parking so they can easily park their cars.

Being near where cars get fixed can bring in more customers. People might want to get their tires checked while they’re already at the repair shop.

Check if there are other tire shops nearby. If there are too many, it might be more challenging for your shop to stand out. Try to find a location with fewer other tire shops.

Remember, it’s a good idea to be near busy roads or places where lots of people go. 

Being where the customers are can really boost your business !

Make a Roadmap for Your Business Journey

Creating a good plan for your tire shop is super important. It’s having a roadmap for your business journey. 

Here’s what you need to include:

• Brief Overview

Know Your Target Market

Marketing and selling things.

• How Things Will Work

Brief Overview  

Start with a short summary of your tire shop. Discuss what it’s all about and what you want to achieve.

Learn about the people who might want to buy tires from you. Also, check out other tire shops around you. See what they offer and how they do things. This helps you figure out what makes your shop unique.

Think about how you’ll promote your shop. Will you use social media , ads, or flyers? Decide how you’ll get folks to come to your shop and keep coming back.

How Things Will Work  

Write down how your shop will run every day. Who will work there? How will you keep track of the tires you have and the ones you sell? Having a plan for these things makes life easier later on.

Putting all this down on paper helps you make smart choices. It’s like having a game plan before playing a big game. Taking the time to plan now will make running your shop smoother later.

Organized Everything in a Way that Smoothly Guides Technicians  

Imagine your service bays as a well-planned adventure map for your fixing technicians! Everything’s organized in a way that makes sense and smoothly leads them from one task to another.

Here’s how you can make it happen:

Get the Layout Right

Tackle the tires, finish strong with quality checks, equip your heroes, make it easy with tool stations.

Think of setting up your service bays like arranging puzzle pieces. At the front, put the inspection tools. These are like the goggles that immediately help determine what’s wrong with the vehicles. This makes it easier to know what needs fixing and saves time.

Next, have the tire-changing stations nearby. Tire problems are super common, so it makes sense to deal with them early. In addition, having them close by means less running around for the tech experts.

Place the quality check spot near the exit. It’s like the final boss battle, where you make sure everything’s been fixed perfectly before the car zooms out. This way, no car leaves without a thorough inspection.

Have all the excellent tools and machines set up in smart spots? The tire machines should be near the entrance for quick use, and the inspection tools should be nearby. This way, your tech experts can swoop in, grab what they need, and get to work faster!

Create unique spots in each bay where tools are placed. Think of them like utility belts! Label everything so your tech professionals can find what they need super quickly. Neat drawers keep things tidy and save time, too!

By setting up your service bays this way, you’re not just making life easier for your experts. You’re also making sure things run smoothly, making everyone happy – from fixing the cars to the customers driving away with big smiles!

Manage Your Inventory for all Season

Do you know that starting a tire shop is like having a treasure trove of wheels! You gotta make sure you’ve got all kinds of tires stocked up to keep your customers happy. Think about having different brands, sizes, and types of tires, such as:

• Tires are available for all seasons, so folks can drive safely no matter the weather.
• Winter tires for those icy roads and snowy days.
• Summer tires keep things rolling smoothly when the sun’s shining bright.
• Performance tires for those speed demons who want that extra grip on the road.
• Off-road tires for the adventurers ready to take on rough terrains.
• And don’t forget about the big rigs! Having commercial truck tires can really help out those hauling heavy loads.

By having a mix of all these tires, you’ll be ready to serve everyone who walks through your door. And keeping track of all these tires can be a breeze with the right auto shop management software . 

It’ll help you stay organized and ensure you never run low on any tire your customers might need.

Market Your Business

So you’ve got this excellent tire shop! Well, to get more folks rolling through your doors, you’ve gotta make some noise about it! 

Here’s an incredible plan to help you out, mixing both online and offline tricks:

Make Website Content Easy to Navigate

Suppose you have an online place where people can check out all your tire services, prices, and how to reach you. That’s your website! Make it look snazzy and easy to navigate.

Do Social Media Marketing

As we all know about Facebook, Instagram, and Twitter ! Well, those are your buddies now. Share about your shop there, like sweet deals and behind-the-scenes snaps.

Search Engine Magic

Do you know when customers search for something online, a bunch of options pop up? That’s what we’re aiming for. Make sure your shop’s website pops up when people search for tires in your area. It’s like a treasure hunt for customers!

Local Flair  

Time to get folks talking in your neighborhood! You can advertise in the local newspaper or even chat on the radio about your awesome deals. Also, joining in on community stuff helps people know you’re around.

Happy Customer Vibes  

Remember when you were stoked about something and told everyone? That’s what we’re aiming for with your customers. Encourage them to leave reviews online so others know how excellent your shop is.

So, get out there, spread the word, and get those tires rolling off the shelves!

Don’t Forget to Implement the Advanced Technology

Picture this: 

If your tire shop had a helper – like a super smart computer program! This POS automotive software can make things much easier for you. It can do lots of great things, like keeping track of all the tires and other things you have in stock, making it easier to know when to order more. It can also help with taking payments from customers and keeping track of who they are and what they need. 

With this helper tool, your tire shop can run smoothly, and you can spend more time helping your customers!

Consider another Example!

Visualize This:

Figuring out how much it will cost to fix a tire. Instead of scratching your head and trying to do the math, auto repair estimate software can help! It’s a smart calculator for car repairs.

All you have to do is type in the prices for the needed services, and ta-da! The software gives you a good guess of how much it’ll cost. 

It’s super quick and easy. No more wasting time trying to add up numbers or guesswork involved! 

With this, you can get back to what you were doing faster without worrying about the costs.

How do I market my tire shop?

Establish a strong online presence through a website and social media platforms to effectively market your tire shop. Utilize search engine optimization (SEO) techniques to ensure your shop appears in relevant searches. Offer promotions and discounts to attract customers and encourage word-of-mouth referrals. Partner with local businesses, such as car dealerships or mechanics, to expand your reach.

Are tires a good business?

Tires can be a lucrative business if managed well. The industry sees consistent demand due to the need for replacement tires and maintenance. However, success depends on location, competition, and operational efficiency. Managing inventory and establishing strong supplier relationships are crucial. Additionally, offering services like tire installation, balancing, and alignment can enhance profitability .

Wrapping Up!

Are you still figuring out how to start your own tire shop? Well, let me tell you, it’s not as tough as it sounds! Just follow these simple steps to get yourself on the right track. But remember, starting a tire shop takes a lot of planning and hard work if you want it to succeed.

You have to build trust with your customers. That means always being honest, transparent, and dependable. People want to know they can rely on you for their wheels!

So, whether you’re fixing a flat or selling a new set of tires, ensure you’re giving it your all. With the right attitude and a commitment to excellent service, your tire shop will roll along smoothly in no time!

About the Author: Torque360

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Starting Tyre Fitment Centre Business Plan (PDF)

Starting a business is always challenging, but choosing the right business can make all the difference. One business that has proven to be both lucrative and in-demand is a tyre fitment centre business. With the increasing number of vehicles on the roads and the constant need for tyre maintenance, there is a huge demand for tyre fitment centres. A tyre fitment centre provides a range of services such as tyre replacement, wheel alignment, wheel balancing, and tyre repairs. These services are essential for keeping vehicles in good condition and ensuring their safety on the roads. This article will outline how to start a tyre fitment centre business, and the tyre fitment centre business plan – PDF, Word and Excel.

Market Research

Comprehensively understand the tyre fitment industry.

Do some study into how the tyre fitment services industry works. Get acquainted with the relevant information on trends, projections, and other regulatory aspects. You can find most of such information online and other publicly available information sources. You can also actively find out relevant information on the ground. This will involve engaging applicable stakeholders in the tyre fitment services space. You can physically visit some of the tyre fitment centres close to you.

Take A Deep Dive Into Competitor Dynamics

One thing you will discover is that the tyre fitment space is highly competitive. There are already several well-established tyre fitment businesses in most locations. These include small tyre fitment centres as well as large national chains and franchises. You may also find other players who solely focus on mobile tyre fitment services.

Another consideration is that some may not necessarily be tyre fitment centres. They may be garages or workshops that offer other vehicle services including tyre fitment services. All these are competitors you must closely study. The aim will be to establish the products and services they offer, their pricing, their customer segments, types of equipment they use, and so on. That market research should help you figure out how to differentiate your tyre shop business.

Location And Premises

Location matters.

You can build a tyre fitment centre workshop from scratch; convert existing infrastructure, or rent workspace. In principle, you must choose a spot that is characterised by high vehicle population and traffic. No wonder being in or around central business districts, industrial and residential areas is strategic. However, you should combine that factor with the competition dynamics. Ideally you should not be located too close to many other competitors.

Premises Considerations

The size of your premises will be informed by the scale of your operations. The need for machinery and workspace that can accommodate vehicles means you should find large premises. The location of your tyre fitment centre should also be visible and easily accessible. The general outlook of your tyre fitment centre premises should be hygienic, comfortable, and attractive. Granted the working area may be somewhat messy. Regardless, there should be at least a cosy waiting area for the clients. There should also be spacious and secure parking for anyone who drives in. The tyre fitment centre business plan should include the costs of purchasing or leasing the premises.

Machinery And Equipment

Required machinery & equipment.

The key in having a successful tyre fitment centre business lies in having the right machinery and equipment. When starting a tyre fitment centre business, you should first assess your machinery & equipment needs based on the expected volume of work and the types of services that you will provide. A well-equipped tyre shop business can increase customer satisfaction, improve service delivery, and ultimately lead to increased profitability.

Essential machinery & equipment required for a tyre fitment centre business include tyre changers, wheel balancers, wheel alignment machines, two-post car lifts and air compressors, among others. The equipment needs to be of high quality and should ideally be capable of handling different sizes of vehicles, from small cars to large trucks. If you invest in modern and efficient machinery, that will save you time and money in the long run, by increasing productivity and reducing downtime due to equipment failures. The tyre fitment centre business plan should include the costs of purchasing the machinery and equipment.

Maintenance Of Machinery And Equipment

You should regularly maintain and service your machinery & equipment to prevent breakdowns and ensure safety. This can be achieved by scheduling regular inspections, cleaning, and lubrication of the machinery & equipment so as to keep them in good condition. It is also important to train all your staff on proper equipment usage and safety measures to prevent accidents and damage to the machinery.

Products And Services

Sell a wide array of products.

The primary products sold by tyre fitment centres are tyres. There are different brands of tyres, from cheap tyre brands, mid range and premium brands. You also have to decide on the kind of tyres to sell eg tyres for cars, trucks, buses, tractors etc. Your target market and business strategy will inform the kind of tyres that you will stock.  Tyre fitment centres can also sell other sought-after spare parts for vehicles. Examples of these are shocks, exhausts and brake pads, amongst others. Your market intelligence should guide you accordingly on what to stock. Collecting data on your clients whenever they do business with you can also inform on that.

Services To Offer

Tyre fitment centres offer a variety of services. These include tyre fitting, wheel alignment,  wheel balancing, tyre repairs, tyre inflation etc. Some tyre fitment centres also provide other services like fitting exhausts, brake pads, shocks, wiper blades and batterys. When starting a tyre fitment centre business, it is important to offer high quality services, as this leads to customer satisfaction and retention.  By offering a wide range of services, a tyre fitment centre can cater to a diverse customer base and increase profitability.

Consider Offering Mobile Services

By design your tyre fitment centre will be brick and mortar. This, however, should not confine your market reach. You can and must come up with mobile fitment packages. This can entail responding to roadside vehicle breakdowns. Another one can pertain to going to do tyre fitment services at homes or different locations e.g. offices, depots, or plants. You should find a way to offer mobile services because that can spell convenience for many people. It is also strategic in that not many tyre fitment centres offer that service. By offering it you will boost your brand awareness by getting word of mouth around.

Management And Staff

You should have the right team to ensure efficient operations and excellent customer service. The tyre fitment centre staff should have the necessary skills, knowledge, and experience to provide quality services to your customers. Essential employees required for a tyre fitment centre include tyre technicians, sales representatives and a manager. Ensure that you train all your staff to help improve their skills. The salaries of all your employees should be included in the tyre fitment centre business plan.

The demand for tyres and tyre fitment services is huge. Potential customers for your tyre shop include individual car owners, organisations, companies, fleet owners, construction companies etc. Take choice of location seriously. It is a cardinal key to success in the tyre fitment centre business. This should be augmented by working with skilled professionals. Inform your business strategies with insights drawn from studying your competitors. Be customer-centric and strive to provide or use high quality products and services. Do not forget to establish an active online presence and to offer mobile services. Your tyre shop business plan should include a proper marketing strategy for your business.

Pre-Written Tyre Fitment Centre Business Plan (PDF, Word And Excel): Comprehensive Version, Short Funding/Bank Loan Version and Automated Financial Statements

For an in-depth analysis of the tyre fitment centre business, we encourage you to purchase our well-researched and comprehensive tyre fitment centre business plan. We introduced the business plans after discovering that many were venturing into the tyre shop business without enough knowledge and understanding of how to run the business, lack of understanding of the financial side of the business, lack of understanding of : the industry, the risks involved , costs and profitability of the business; which often leads to disastrous losses.

The StartupBiz Global tyre fitment centre business plan will make it easier for you to launch and run your tyre fitment centre business successfully, fully knowing what you are going into, and what’s needed to succeed in the business. This is a complete business plan for a tyre fitment centre. It will be easier to plan and budget as you will be aware of all the costs involved in setting up and running the tyre fitment centre business.

Uses of the Tyre Shop Business Plan (PDF, Word And Excel)

The tyre fitment centre business plan can be used for many purposes including:

• Raising capital from investors/friends/relatives
• Applying for a bank loan
• Start-up guide to launch your tyre fitment centre business
• As a tyre fitment centre business proposal
• Assessing profitability of the tyre shop business
• Finding a business partner
• Assessing the initial start-up costs so that you know how much to save
• Manual for current business owners to help in business and strategy formulation

Contents of the Tyre Fitment Centre Business Plan (PDF, Word And Excel)

The business plan for a tyre fitment centre includes, but not limited to:

• Marketing Strategy
• Financial Statements (monthly cash flow projections, income statements, cash flow statements, balance sheets, break even analysis, payback period analysis, start-up costs, financial graphs, revenue and expenses, Bank Loan Amortization)
• Industry Analysis
• Market Analysis
• Risk Analysis
• SWOT & PEST Analysis
• Operational Requirements
• Operational Strategy
• Why some people in the tyre fitment centre business fail, so that you can avoid their mistakes
• Ways to raise capital to start your tyre shop business

The tyre fitment centre business plan package consists of 4 files

• Tyre Fitment Centre Business Plan – PDF file (Comprehensive Version – 83 Pages)
• Tyre Fitment Centre Business Plan – Editable Word File (Comprehensive Version – 83 Pages)
• Tyre Fitment Centre Business Plan Funding/Bank Loan Version- Editable Word File (Short version for applying for a loan/funding – 47 pages)
• Tyre Fitment Centre Business Plan Automated Financial Statements – (Editable Excel File)

The business plan can be used in any country and can be easily edited. The financial statements are automated. This implies that you can change eg the costs, salaries etc, and all the other financial statements will automatically adjust to reflect the change. 

Click below to download the Contents Page of the Tyre Fitment Centre Business Plan (PDF)

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I found Startupbiz Global online when I was in desperate need of a business plan. I was overwhelmed by the quality of the business plan, it’s comprehensive and well researched! I did not have to wait to get the business plan, I got it instantly after payment. I highly recommend Startupbiz Global, and would happily use them again in the future.

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Just wanted to say I am very happy with the business plan and I will gladly recommend your products, thank you very much and have a great day.

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StartupBiz Global provided a very professional and comprehensive business plan which I used for my business. The business plan was easy to edit, and I was able to get the funding which I wanted. I highly recommend their business plans.

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Get the Tyre Fitment Centre Business Plan (PDF, Word And Excel)

Click Buy Now  below to purchase using Paypal, Credit Card, or Debit Card. After you have purchased, you will immediately see the download link for the business plan package on the screen. You will also immediately get an email with the business plan download link. The Pre-written business plan package (PDF, Word, and Excel) costs $30 only!

If you want to purchase multiple business plans at once then click here: Business Plans Store.

The business plan package is a zipped compressed file containing the PDF, Word and Excel documents. To open the package after downloading it, just right click, and select Extract All. If you have any problems in downloading and opening the files, email us on [email protected] and we will assist you.

We wish you the best in your tyre fitment centre business! Check out our collection of business plans  , and more business ideas .

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Tire Shop Business Plan Template [Updated 2024]

Tire Shop Business Plan Template

If you want to start a tire shop business or expand your current tire shop, you need a business plan.

The following tire store business plan template gives you the key elements to include in a winning Tire Shop business plan.

You can download our Ultimate Business Plan Template (including a full, customizable financial model) to your computer here.

Example Business Plan For Tire Shops

Below are links to each of the key sections of a sample business plan for a successful tire shop business.

I. Executive Summary – The Executive Summary provides an overview of your business opportunity and summarizes the business plan.

II. Company Overview – The company analysis includes information about your business concept, tire products, tire shop services and legal structure.

III. Industry Analysis – The industry analysis includes market research that supports your business and provides insights into market trends and the tire shop industry.

IV. Customer Analysis – The customer analysis provides an overview of your target market and customer segments.

You can download our business plan template (including a full, customizable financial model) to your computer here.

V. Competitive Analysis – The competitive analysis should identify your direct and indirect competitors and highlight your competitive advantage over other tire shops.

VI. Marketing Plan – The marketing plan includes your marketing strategy, pricing strategy and search engine optimization plan.

VII. Operations Plan – The Operations Plan includes information on your company’s day to day operations and processes.

VIII. Management Team – The management team section includes a profile of the business owner and business management, their experience and company responsibilities.

IX. Financial Plan – The financial plan includes financial projections, a cash flow statement, profit and loss statement and balance sheet.

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Tire Shop Business Plan Home I. Executive Summary II. Company Overview III. Industry Analysis IV. Customer Analysis V. Competitive Analysis VI. Marketing Plan VII. Operations Plan VIII. Management Team IX. Financial Plan

Tire Shop Business Plan Sample PDF Example | Free Download Presented by BizMove

Watch This Video Before Starting Your Tire Shop Business Plan PDF!

Checklist for Starting a Tire Shop Business: Essential Ingredients for Success

If you are thinking about going into business, it is imperative that you watch this video first! it will take you by the hand and walk you through each and every phase of starting a business. It features all the essential aspects you must consider BEFORE you start a Tire Shop business. This will allow you to predict problems before they happen and keep you from losing your shirt on dog business ideas. Ignore it at your own peril!

For more insightful videos visit our Small Business and Management Skills YouTube Chanel .

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You can monitor your business reputation by doing online searches for your business. This can give you an idea of what people see when they search for you. Make sure you pay special attention to both the web results and image results. The images will show you what graphics are tied to your company online.

Make sure you are a personable online presence. Just posting an update online will not work; you have to communicate with your customers. Whenever a question is posted on your social media page, answer it as fast as you can. If you are unsure, inform them that you are going to find the appropriate response, and then do so.

Maintain a good image by working to alleviate customer dissatisfaction. Turning negative experiences into good ones can show customers that you do care. If you have the ability to do it online, that's the best option. This will allow other potential customers to see how you deal with problems, and they will gain more confidence in dealing with you.

Set realistic expectations with your customers. If you own a small business, let your customers know when you will respond to their questions. If you cannot answer every question immediately, place a banner saying that all questions will be answered within a certain amount of time, such as within 72 hours.

When people take the time to say something about your business, it is important that you are courteous enough to respond. While you may be a very busy person, it shows your audience that you actually care about them and what they have to say. This is vital if you want to maintain a steady customer base.

Counteract any negative online content on your company by contacting its creator. If there is ever any negative content when you do a search of your company, try contacting the reviewer, blogger or whoever posted it as soon as possible. Ask them if there's anything you can do change their negative sentiment to a positive one. If they are unwilling to do so, write a comment(if possible) with your side of the story.

Personalize each of your responses. Avoid using templates for your responses. Instead, personally write each response as if you were talking to your customer face to face. Your customer will know if you are using templates and will feel as if you do not care about their opinions or business.

When reading negative content in regards to your company, you can easily get angry at the writer. This is usually the case when it's not true, too. The best course of action is to remain calm and professionally dispute the comments to the best of your ability. When people read the argument on both sides, they can figure out who they think is right.

You set the expectations of your customers. This means being honest with your customers and handling any errors properly. Being transparent as a business is key to developing a proper reputation.

It would be a good idea to check in with customers several times after they make a purchase. Often issues aren't detected immediately or a customer waits some time prior to using a product. Checking in will give you the opportunity to address any issues they may have.

When you are creating a response to a negative review online, try your best not to mention the name of your company. The more that it is listed on the page, the more likely this will show up higher in search engine results, which is a huge blow to the reputation of your business.

Be aware of what people are saying and where they are saying it. You need to find and hang out in areas online where people discuss your industry. Link up to the good comments on your page.

Maintain good communication with your customers to develop a good reputation. Customers do not like to be in the dark about things. When you keep them updated and informed, they will appreciate this good service from you. Their trust in your company will grow and your reputation will improve along with it.

You should stay on your toes when it comes to protecting yourself against a bad business reputation. Even if you have done everything you can to fix your current issues, there will always be more in the future. keeping an eye on things will ensure that they will not get out of hand.

When you find negative content and comments on your website, you should contact the person who left information. Try to work through any problem they may be having with you or your website. If you are unable to resolve the issue, leave a response explaining that you have tried to resolve the matter without success. Maintain a polite tone throughout.

You are sure to feel twinges of irritation when you spot negative comments online. Don't have a knee-jerk reaction to this. Give yourself time to consider all angles of the situation before joining the conversation. This will maximize your online reputation.

Learn about your customers. Customers like when you pay attention to them personally. Always think of ways that you can provide better services. This will help the reputation of your company.

Do not forget to show appreciation to your customers for their business. Send them a card during the holidays. Your customers will like this bit of personal attention. This helps in developing your reputation as a customer-focused company. Your customers will have good reason to call you back when they need similar services again.

Was your last meeting successful? Were you a successful chairman or an active player? Were those who had a contribution to make invited? Did the meeting accomplish the stated purpose? These questions and a lot more have to be asked and answered affirmatively in the circumstance of how to run a company meeting successfully. The chairman - the one who aims, hosts, and leads a meeting - should set a proper atmosphere. The Environment, along with the feeling conveyed to the participants by the chairman, will have a fantastic influence on the outcome of the meeting. The chairman must stimulate, direct, clarify, control, summarize, and assess the conversation, keeping in mind his obligation to accomplish the meeting objectives. If he fails to. Perform his function effectively, the meeting may turn into meaningless discussions of irrelevant topics, a series of pointless power plays, as well as dull monologues. Company Meeting management is essential and can serve as an effective method of communicating within an organization. They've been richly categorized by some managers as time consuming, expensive, and nu-productive, but that need not be the case. Sometimes we expect a lot from a meeting. When it fails To fulfill our expectations, we might be too fast to criticize. William E. Utterback, author of Group Thinking and Conference Leadership, stated,"It shouldn't be assumed that the summit table owns the magic property of generating intellect when rubbed simultaneously with a dozen pairs of elbows." Meetings are useful means of attaining coordination. The basic Decision regarding meetings isn't whether to maintain them, however, the way to make them effective. Recent studies show that members of middle management spend 30 percent of the time in meetings. Unproductive meetings can result in substantial loss to an organization. On another Hand, a fruitful meeting becomes a tool for effective management communication, and serves as a vehicle for development of specific plans or the business of particular tasks. Whatever the case, effective meetings don't just happen; they occur as a result of careful preparation, fantastic leadership, and close attention to details before, during, and after the semester. Is an agenda necessary? Just how long will it require to execute the agenda? Can the meeting run smoothly and be equally as successful with no? The schedule Should crystallize the intended meeting objective(s) and establish the time available to reach them. Whether the agenda is in writing or stated verbally from the chairman, it provides the framework to maintain the meeting on goal. Furthermore, it permits the chairman to devote his attention to handling the interplay of their participants. The meeting Should concentrate on the objective(s) and also on attaining the objective(s) at a pre-established, restricted time schedule. Meetings that transcend established time limits usually aren't constructive because opinions start to replace truth. Such meetings are more inclined to go awry and might even disintegrate into personal contests or power plays between participants. There are numerous different points to consider during preparation of this schedule. Notable among these are: Focus The agenda on things relating to the exact same overall subject, if possible. Begin with a discussion of topics of major concern to participants; afterward, if needed, discuss related subjects of lesser significance. A meeting of this sort requires fewer attendees and generates better involvement in the conversation. Schedule Fewer agenda items when the topics cannot be related. It is hard for most participants to visit a meeting completely prepared on a vast array of topics. The more succinct the agenda, the better. Attach Background data for each subject to be discussed, once the program is dispersed . This will ensure that each participant has some familiarity with all the things before arriving at the assembly. Establish A time limitation and priority for each agenda item. Contemplate whether the subject to be discussed is recognizable, new, controversial, or complex. Do not Have the meeting run too long. One hour is generally the standard for busy mid - to upper-level managers. After the assembly is scheduled on a quarterly, semiannual, or annual basis, it might run longer to accomplish the objectives. Schedule a"break" when the assembly is anticipated to take over 2 hours. Submit The schedule to the participants, with the background data, as early as you can. This can give each participant more time to get ready for the meeting. The chairman Should be sure the assembly is necessary. In the event the need disappears, he must cancel the meeting. Business Meetings: Time/Physical Arrangements. When should the meeting be held? Where should it be held? There are numerous essential considerations regarding physical and time arrangements for the meeting. It's the Chairman's duty to start and end the meeting on time. It is the responsibility of attendees to get there on time. Two techniques demonstrated effective in curing cases of chronic tardiness are (1) to dismiss latecomers; and (two ) to make no effort to attract late-comers current. How many Persons must be invited into the meeting? What's the purpose of inviting each person? The attendees should be viewed as management tools - each able to contribute to the assembly through experience or knowledge or both. It is a good idea to incorporate a few of the men in the organization to whom action items may be awarded after the assembly. This has a tendency to encourage better support for those subjects to be discussed. Inspired by disinterested persons will boost non-relevant conversation and impede the meeting. Thus, the chairman should invite as a lot of people as necessary, but no longer. The dimensions of this Meeting tends to affect the way it works. For example, if attendance Exceeds seven, there's a tendency for communication to become more concentrated, And participants have less opportunity to speak directly with one another. As the Amount of people encouraged increases, the ability of the chairman To predict the interaction that will take place grows more difficult.

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Tire Retailer Business Plan Template

Document description.

This tire retailer business plan template has 28 pages and is a MS Word file type listed under our business plan kit documents.

Sample of our tire retailer business plan template:

COMPANY NAME - 2011 COMPANY NAME OWNER’S NAME INSERT ADDRESS Phone: Email: INSERT IMAGE/LOGO

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3,000+ templates & tools to help you start, run & grow your business, all the templates you need to plan, start, organize, manage, finance & grow your business, in one place., templates and tools to manage every aspect of your business., 8 business management modules, in 1 place., document types included.

Sample Tire Shop Business Plan

• May 12, 2023

TIRE SHOP BUSINESS PLAN SAMPLE

If you love cars and everything that has to do with it but you don’t have the necessary fund to open a mechanic shop, you can alternatively open a tire shop. Starting a tire shop business requires less hard work and it is as profitable as a full vehicle or service repair business.

If you are having problems starting a tire shop business, here is a complete guide to assist you in starting one in your locality. Tire is as important as every other part in a car. No car can move without tires and car owners want to run with a good tire.

Tires suffer most of the damages in a vehicle which calls for the services of a tire shop to help assist car owners with good tires. The best thing is that, you don’t need large capital to start a tire shop business. You just pick a good location, get a jack and few equipment and work your ass as your business grows.

The starting process can be fun and exciting and rewarding too. Tire business goes beyond just selling. You can deliver so many services like alignment and balancing, air pumping, fixing up punctured tires, oil change etc.

If your one of your goal is to start a tire shop business, here are what you need to know to get started;

HOW TO OPEN A TIRE WHOLESALE BUSINESS

• Draw up a Business Plan

Drawing a business plan for your tire business is one key to get started in the business and in any business. Investors won’t even consider giving you loan if you can’t show them a business plan for your tire shop business.

Another good thing is, while preparing your business plan, it will force you to start thinking about important factors to consider in your business. Please, don’t skip this process. While drawing your business plan, be certain about your target customers, your competitors, marketing strategies, company’s name and financial requirement.

• Be Grounded about Tire and Vehicle Servicing

Having a good knowledge about the business you are going into will be a good start for you. Tires and wheels come in different sizes, shapes and prices. There are tires for sport vehicles, trucks and commercials vehicles. You should know about them so you don’t look like a novice in front of your customers.

The best way to learn about this is to either go learn from a successful existing tire shop dealer where you have to work for the owner or you spend enough time at where you will always be making purchases to ask questions.

• Evaluate your Competitors

To be assure of the success of your tire shop business, you will need to evaluate your competitors in the vicinity you wish to site your business. Don’t just pick a location before doing this, it is very paramount if you want to start seeing good result at the start of the business.

It is better thinking of how you can grow your tire business than thinking of how you can beat your competitors. If there is a well-known competitor in the town you would like to site your tire store, it will be very hard for you.

Notwithstanding, you will still make money but it will take time to build relationship and trust with your customers and grow your business. Have it in mind that your customers will want to compare your services with their former before they can trust that they will patronize your business.

• Pick a Location

The ideal location for a tire shop business is a busy road that is accessible by trucks and commercial cars and maybe close to a gas station if possible.

• Obtain Licenses

You will have to obtain necessary licenses and documents needed to operate a tire shop business before you get started to avoid any government agency distrusting your business operation.

• Decide on your Niche

You have to decide if you want to be selling new tires, old ones or both. And establish a good relationship with tire suppliers (manufacturers or wholesalers). Good tire brands include Michelin, Good Rich, Good Year, BF. Get the necessary tools and equipment like wheel balancers and handlers too to get those tires fixed properly.

• Apply for Business Insurance

Apply for business insurance to protect your business against unforeseen circumstances like fire and theft.

• Market your Business

Your clients need to know that your business exist. Market and promote your tire shop business to attract customers to you. You will need to have a budget for this. Offering discount to your first-time customers is one good way to spread the news about the existence of your tire shop business and it location.

This is all you need to start a tire shop business in your locality and make good money out of it.

Here is a sample business plan for starting a tire retail shop.

TIRE SHOP BUSINESS PLAN EXAMPLE

With special focus on a tire shop business, this article specifically focuses on providing a working sample for entrepreneurs interested in this area of business but who have inadequate knowledge on how to put together a proper business plan.

Through the provision of the right guidelines, the entrepreneur is enabled to follow these laid down guidelines in writing his/her unique business plan through a process of brainstorming on what is true for his/her business. We begin the tire shop business plan sample under the following;

Executive Summary

Products and Services

Our Mission

Target Market

Competitive Advantage

Sales and Marketing Strategy

Revenue Projection

Publicity and Advertising Strategy

Payment Options

Durable Tires LLC to be located in California is a wholesale and retail tire shop business that will be offering quality tires that range from both brand new and fairly used tires. With adequate feasibility studies carried out, we will be competing favourably with other businesses that offer related services, ensuring that the viability of our business is assured through increased sales.

With mainly tire products as our main areas of expertise, we will be including a wide range of tire brands among our displayed tire products. This is in a bid to cater for the specific needs of our diverse clients who have their different tire brand preferences.

Among the products to be displayed at our business outlets are; the retail/wholesale of light vehicle tires, heavy duty trucks, tubes, rims, and also the provision of vulcanizing services among other value added services on offer.

Our vision at Durable Tires LLC is to be among the biggest tire shops within California within the first 5 years of our commencement of business. This will be driven by the high professionalism, fuelled by a dedicated workforce committed to accomplishment of the vision and ideals of our business.

Also, we have the vision of being a one-stop shop for all tire brands, ensuring that all major tire brands are available at all times. Building a good working relationship with major suppliers will help in achieving this goal.

At Durable Tires LLC, our mission is to fill the gap in demand of quality tire products, ensuring that while satisfying these critical needs, a good profit is made at no increased expense cost to our esteemed clients.

Our outlets will not be restricted to California alone, as we would be expanding our services to effectively cover the entire United States within 10 years from the commencement of business.

Our target market will include all automobile users. We will be including the sale of fairly used tires to the new ones in a bid to accommodate a wide range of clients with different financial strengths. Some of these include car owners, car dealerships, car hire companies, corporate bodies among several other targeted clients.

With our competitors offering essentially the same type of service, we will be brining in innovation into the way we offer our services to ensure that clients are treated to a much better service experience from our dedicated workforce.

Some of these areas of our competence include the strategic location of our tire shop which is located in a busy neighbourhood with lots of foot and vehicular traffic, raising the likelihood for increased patronage.

Also, we will be ensuring that our collections of tires are more diverse than what is obtainable in other tire shops in California. This is a strategy to increase patronage due to adequate stocking of tires of all brands, ensuring that clients do not need to go from one dealer to another.

Among the sale and marketing strategies to be adopted is the creation of awareness among potential clients through the dissemination of introductory letters to both individuals and organizations to acquaint them with the services we render.

Also, we will include a discount system to encourage and attract patronage to our tire shops.

We have carried out a research within the tire shop business industry, and findings have shown that we will achieve a steady growth in our revenues. Among the variables used for this research, variables such as the effects of economic recession and natural disasters have been discounted in arriving at the conclusion.

A brief summary is presented in the chart below;

• First Year $310,000
• Second Year $500,000
• Third Year $780,000

The publicity and advertising strategy to be deployed will include a wide range of channels such as paid adverts in both print and electronic platforms, the exploitation of the internet through the use of social media platforms to spread word on services offered by us.

We will also have a functional and user friendly website that will be displaying all the services offered by us.

The payment options to be used by us will include a variety of channels to adequately cater for the payment preferences of clients. Among such options are the use of POS machines, acceptance of cash payments, the use of mobile banking platforms, and acceptance of cheques among several other payment options.

This article has focused on the tire shop business plan sample , providing the basic requirements for writing an effective business plan for entrepreneurs that encounter difficulties in writing good business plans.

By following the procedures laid down, all the entrepreneur needs to do is simply to follow these procedures while brainstorming on what is true for his/her business.

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“ Cultural Planning will help to ensure the Perm region will remain distinctive and unique” , Mr. Protasevich said. “It will mean planning ways to support and preserve our heritage, developing appealing opportunities for artists and musicians regardless of age, and generating education and employment. It will mean building a creative community with a buzz.”

“Some of the identified objectives of “Perm krai international:young journalists@school” project include facilitating greater communication and cooperation among young community and official organizations in Perm krai”, said the Vice-Minister of Perm krai.

“Perm Krai International: young journalistes@school”

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The international children festival of theatre arts “Long Break”

What is the international child festival of theatre arts “Long Break”? It is a real holiday for young spectators and their parents. The international child festival of theatre arts “Long Break” will be hold from the 30th of April to the 5th of May. It will be in Perm and Lysva. It will be hold under the aegis of the Ministry of Culture of the Russian Federation and the Ministry of Culture, Youth Politics and Mass Communications of Perm Krai. The program of the festival is prepared by Russian and foreign experts of child theatre. There are the most interesting for children events of the world arts. The “Long Break” familiarizes children with actual artists. It is the platform where people communicate with people using the language of modern arts which is understandable for a new generation.

The festival “The White Nights in Perm”

• The participants of the festival of land art “Ural Myths” will create art objects using natural materials. The objects will have the same mythological idea.
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• The exhibition “Mammoth’s track” will gather mammoths from different corners of Russia on Perm’s territory. There will be even a famous mammoth Dima.
• And at last the international festival of street arts «Open sky» will represent the various program: carnival processions, a 5-day master class «Mask Art», street shows and performances, performances of Russian and foreign street theatres.

The IX International festival “Heavenly Fair of Ural”

From the 26th to the 3rd of July the IX International festival “Heavenly Fair of Ural” takes place in Kungur. There will be a fight for the I Privolzhski Federal Disctrict Cup for aerostatics and the VII Perm Krai Open Cup for aerostatics.This year Kungur won’t hold rating competitions which results are taking into general account of the pilots. They counted on creating entertainment activities “Air battles over Kungur”. There will be the representatives of sub-units of ultralight aviation, detachment of parachute troops and water means. All the battles will take place straight over the city. And natives will take part in the festival too.According to initial data 15 aeronauts and about 50 ultralight aviation pilots expressed willingness to take part at the festival. And a dirigible pilot confirmed his participation.Ultralight aviation pilots will take part in the “Air games” within the festival. As last year a campsite of ultralight aviation will base in an area near a village Milniki.

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Roma communities in Perm Krai: historical and ethnical aspects

Two large groups of Roma are settled in the territory of Perm Krai, the Ruska Roma and Kalderari. Roma live both in cities and countryside. Roma living in the countryside keeps elements of traditional culture. In Perm Krai we can find different families of the Ruska [Russian] Roma: Gorbovichi, Nemzengery, Bashnengery, Polyaki, Sapuny, Gubany. In contrast to the Kalderari the community of Ruska Roma is based not only on family-territorial principle. Sometimes community is based on ethnic-territorial ground when the Ruska Roma living in an urban area despite family ties can be a part of the community. Traditional activity of Ruska Roma living in countryside is a seasonal grazing of livestock. One of the main sectors of activity is trading. Roma sell cars and jewelry. Kelderari live in compact groupings in Perm. They call themselves Moldavska Roma and consider themselves to be part of Ruvoni [wolf in Romani language] family. Traditional activity of Kelderari is metal work (especially tin-smith’s work) which impact also their modern business. The main work activity of men till now is working with metals such as base metal trading and metal items repair. Traditional women activity is fortune-telling. Bilingualism, traditional way of living, ethnic isolation, unique and particular material and spiritual culture are common for all of Roma. The main problems for Roma nowadays are safeguarding of ethnicity and as well as some educational and social issues.

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