how to write a business plan for barber shop

How to Write a Barber Shop Business Plan in 2024?

Having a detailed and professional barber shop business plan is important for anyone working on opening a new barbershop . It can also be an excellent roadmap for growing your barber business.

What You Will Learn

We’ll take a look at the basics of researching and creating your barbershop business plan, plus some helpful info and a free template to help you get started.

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What is a barber shop business plan, why does your barber shop need a business plan, key element of a good barber shop business plan, barber shop business plan template.

Every business is different, and a lot of the elements of your own business plan will be informed by your target market, location and the services that you offer (or plan to expand into).

A business plan is a living document that you can adjust or update as needed. It will include information about the barber shop’s financial, marketing and management details.

This will include your startup costs (if you’re planning to open a new shop), plus market research, your mission statement (more on this later) and your strategy for success.

You’ll also include an executive summary at the beginning, details about your target market and marketing plan, plus a description of your products and services.

Most plans also include information about training and support for your team, plus your management structure.

In order to write a plan for your business, you’ll have to conduct market research, decide on a long-term vision for future growth, write out a sample budget and set clear and achievable goals. You may also want to include supporting documents such as an income statement.

The management team and owners can use the business plan as a road map to make sure the barber shop is achieving these goals, as well as make informed and data-based decisions about staffing, advertising or even equipment purchases.

This isn’t limited to the salon industry. Business plans are documents that will help any enterprise be (and stay) successful.

You can use yours as a guide when you’re making new business decisions like which services to promote, how to market your barber shop, and even what training to offer staff members.

If you’re hoping to secure funding or attract investors, it’s essential that you have a solid business plan ready to show them- this helps them see the “big picture” of your vision as well as the practical details.

You can provide accurate information about your prospective clients, promotion strategy, revenue and budget. You can also identify any potential roadblocks early in the startup process and have some ideas of who your barbershop’s competition will be.

In addition, the vision and mission statements, as well as the targets you’ve set will make it easier to lead effective staff meetings and keep everyone motivated and focused on hitting your goals.

It’s a way to stay ahead of your competitors and create better strategies that adapt to a dynamic industry and the changing needs of clients and staff members.

Every business plan is as unique as the barber shop it represents, so don’t worry if this all seems a bit intimidating to try and create the perfect business plan at first. All good plans have some things in common.

They start with a business overview, describing your target clients and your services. Then, include revenue-related information such as a budget, projected sales and break even points.

You’ll also outline your marketing plan to expand or develop the number of customers, potential barber shop expenses and your financial plan as a whole.

Business plans for a new barbershop will also detail the startup costs and your plan for getting financing, whereas a plan for an existing barbershop will show people how your business stands financially, including supporting documents like a cash flow statement and revenue projections.

Let’s take a closer look:

How to Get Started on Your Barber Shop’s Business Plan?

Your barbershop business plan will help every step of the way, whether you’re trying to attract new investors, adjusting your pricing strategy or deciding on equipment or hiring and training staff.

It breaks down the business’s finances and long-term goals, making it easier to stay focused on the big picture and plan for success.

Some things to keep in mind are:

• Gather information: Take a look at other barber shops and local businesses nearby, research equipment and services, understand new trends and identify your target market.
• Understand the Roadblocks: Brainstorm and list out everything that might affect your business’s cash flow, startup costs or timeline. You’ll need to plan for these in your budget.

Once you know these things, you can use barbershop management software to track your team’s performance and make sure you’re meeting the targets.

• What Makes You Special: What sets your barbershop business apart from the competitors? If you offer something others in the area don’t (maybe you take walk-ins or have staff who specialize in beard care), then create a plan to market this.
• Use a Free Template to Save Time: If you’re struggling with writing your competitive analysis or barber shop business description, example templates are available online and can save you a lot of time- you can use one and just adjust the details as needed to fit your brand and ideas.
• Consult a Professional: Whether you’re creating a mobile barber shop business plan or one for a large, multi-location chain, it’s important to make it look as professional as possible.

Consider hiring a consultant or even a business advisor to check the financial details, marketing strategy or even help you create the executive summary. This is especially important if you’re planning to present this to investors later.

Here are some of the things that a barbershop business plan should include:

This will be your first impression, so make sure it looks professional. It’ll be seen by investors, management staff and pretty much anyone with an interest in your company. It should have:

• Your Barbershop Business Name (and logo, if applicable)
• Your Professional Contact Information

Table of Contents

Business plans should be organized and easy to navigate. A clear table of contents is essential for this. Divide and label each section clearly so it’s easy to find information.

Executive Summary

Your executive summary should be clear and concise- it needs to be easy to understand, informative and give readers a strong first impression. Include the following:

• Your Barber Shop Mission Statement (Briefly your business’s goals and your plans to achieve them)
• Your Vision Statement (What are your long-term plans for your barber shop’s future?)
• Your Business Overview (What is your shop’s concept? Is it a hip and fun setup in a local shopping center, a specialty Turkish Barber, or a traditional establishment? Explain and give a brief summary)
• Your Key Factors for Success (What does your business need to start off on a strong foot and keep going this way?)

Business Description

• Your location(s)
• Services you offer (and any ones that you’d like to include in the near future)
• Your Staffing Information (How many barbers, managers and support staff you have or will need)
• A summary of your competitors and the market research you’ve conducted (Be sure to identify anything that sets you apart and explain how you’ll use this to attract customers)

Target Market

Describe your target clientele and why you’ve chosen them. Some things to consider are:

• The demographics and speciality services will attract
• Where your client base comes from (are they students or workers in nearby buildings, for example?)
• Why you’re targeting them (this might affect future training, products, equipment purchases and decor)
• What you think your average client wants or needs (and how you plan to provide it)
• Anything that makes you unique among other businesses in your area

You might want to conduct a SWOT analysis for your barbershop (strengths, weaknesses, opportunities and threats) to help you understand all of these things in more detail.

Competitive Analysis

Understand the market and what you can do to be successful.

• Who are your competitors?
• Where are they, in relation to you (and are you close to any major roads or transit lines)?
• What kinds of services do you both provide? Is there a lot of overlap?
• If so, what makes you special?
• Will you be competing for the same clients?
• What’s the difference between your prices and why?
• How do you plan to attract customers and build client’s loyalty?

Management Plan

Your barber shop management plan will explain how the business operates. This includes things like:

• Your Management Structure (This might be simple for small establishments or more detailed for larger ones)
• Your Management Strategy (Targets you need to hit, long-term goals and financial projections- including what you’ll do to make this happen)
• Your Staffing Needs at the Management Level (How many high-level staff such as managers or accountants, etc. and their roles- again, this might be a lot simpler for smaller businesses)

Your Products and Services

This will give investors and financial professionals an idea of your shop’s income, potential expenses and profits, and will also help you to identify future roadblocks or potential areas of opportunity. Explain:

• The products your staff will use for services
• All of the retail products you plan to sell
• The services you provide

Be as detailed as possible, explaining your prices, the costs associated with each item on the list, the time they’ll take (if it’s a service) and the profits you’ll make. If you’re already in business, you can also include details about the popularity of each one, too.

Your Marketing Plan

How will you reach new customers and grow your business? What advertising methods will you use? What are the costs associated with each one?

You can give a basic outline here, but be sure to do your homework and be ready to put this plan into action.

You’ll want to include:

• Your barbershop’s Marketing Plan (What you’ll do to reach people)
• Existing or potential sales plans and promotions (How will you increase demand and keep loyal customers happy)
• Your advertising methods (This doesn’t just mean paid advertising, it should also include your social media strategy and inexpensive or free online marketing)
• Your brand story and reputation (Especially if you’re already in business)

Your Sales Plan

Make sure that this includes both your retail products and services you offer. Identify and explain:

• How you’ll market each one
• Why they will appeal to customers, and their benefits
• What your sales goals are
• What you expect your income to be from these products and services
• How much you estimate things costing, including any specialized training or equipment you’ll need

Your Financial Plan

For a new barbershop, this will include startup costs and how quickly you intend to become profitable, but existing businesses should include expenses and funds needed for any improvements such as renovations, equipment or new training, as well as profit projections.

Documents to prepare include:

• Your financial statements (including an income statement, if possible)
• Any assumptions (such as potential expenses and money needed to cover costs)
• Projections of your profits and losses
• Your break-even point
• The barber shop’s balance sheet (this is sometimes referred to as a “book value” and explains the actual worth of your business and its assets)
• Any existing loans or debts

One of my top tips when preparing this is to have a professional go over it or assist you during the process. They can help ensure everything is accurate and provide any advice you might need.

Operating Plan

Explain how your barber shop will be run, including:

• Your main location (This might be just one shop, or it could be a main office for a multi-location chain)
• Your management structure (Including a brief overview of the division of responsibilities at the higher levels of your management team)

Additional Information

You can include any other information here that investors or managers may need, including:

• Additional documents
• Important policies
• Financial statements

Any documents (such as a balance sheet, for example) that you need to reference in your business plan, can be appended here.

Do not miss our post on barber shop license .

We’ve done our best to help you by including a free barbershop business plan pdf template that you can use and adjust as needed to create your own.

Your free barber shop business plan template will look like this.

Do not miss our post Barber Shop Price List .

Opening a new barber shop or growing an existing one takes a lot of time, energy and know-how, but having the right business plan in place makes everything easier.

Just like having the right staff and equipment, your barbershop business plan makes it easier for an owner or manager to keep everything on track, identify potential issues or opportunities for the company and make informed decisions.

How to write a great business plan https://ieeexplore.ieee.org/iel3/46/14446/00660335.pdf

The successful business plan: secrets & strategies https://books.google.com/books?hl=en&lr=&id=hpFxjEsZLUwC&oi=fnd&pg

Institutional forces and the written business plan https://journals.sagepub.com/doi/abs/10.1016/j.jm.2002.11.002

About the author Bartek Kulasza

Bartek Kulasza creates informative content that focuses on efficient business management. He covers salon software, marketing and sales, budgeting and reporting, salon design and equipment, inventory management, growing customer base, helping businesses optimize operations, enhancing customer experience, and increasing profitability.

• How to Write a Barber Shop Business Plan

Barber Shop Business Plan Template

Written by Dave Lavinsky

Business Plan Outline

• Barber Shop Business Plan Home
• 1. Executive Summary
• 2. Company Overview
• 3. Industry Analysis
• 4. Customer Analysis
• 5. Competitive Analysis
• 6. Marketing Plan
• 7. Operations Plan
• 8. Management Team
• 9. Financial Plan

Start Your Barber Shop Plan Here

You’ve come to the right place to create your barber shop business plan.

We have helped over 100,000 entrepreneurs and business owners create business plans and many have used them to start or grow their barber shops.

Barber Shop Business Plan Example

Below are links to each section of you barber shop business plan template:

Next Section: Executive Summary >

Barber Shop Business Plan FAQs

What is a barber shop business plan.

A barber shop business plan is a plan to start and/or grow your barber shop business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can  easily complete your barber shop business plan using our Barber Shop Business Plan Template here .

What Are the Main Types of Barber Shops?

There are many types of barber shop companies. Some barber companies are more traditional where they offer basic haircuts, shampoos, and shaves. Other barber shops focus on a more luxurious presence where they offer the same services as a traditional barber shop, but with luxury chairs and accommodations. There are some barber shops that focus on younger, trendier men that want fresh fades with designs, a trendy haircut, and/or a clean and modern beard trim.

What Are the Main Sources of Revenue and Expenses for a Barber Shop Business?

The primary source of revenue for a barber shop are the revenues it generates for the barber shop services it provides. Another revenue stream is the rent collected from the other barbers and stylists that rent space in the barber shop.

The key expenses for a barber shop business are the cost of purchasing the barber shop equipment and supplies. Other expenses are the rent and utilities for the facility.

How Do You Get Funding for Your Barber Shop Business Plan?

Barber shop businesses are most likely to receive funding from banks. Typically you will find a local bank and present your business plan to them. Another option for a barber shop is an SBA loan as they provide a lower interest rate and longer loan term. Outside investors, friends, and/or family are other common funding sources.

What are the Steps To Open a Barber Shop Business?

Opening a barber shop business can be an exciting endeavor. Having a clear roadmap of the steps to open a business will help you stay focused on your goals and get started faster.

1. Develop A Barber Shop Business Plan - The first step in opening a business is to create a detailed barber shop business plan pdf or doc that outlines all aspects of the venture. This should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast.  

2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your barber shop business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your barber shop business is in compliance with local laws.

3. Register Your Barber Shop Business - Once you have chosen a legal structure, the next step is to register your barber shop business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws. 

4. Identify Financing Options - It’s likely that you’ll need some capital to open your barber shop business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms. 

5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations. 

6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events. 

7. Acquire Necessary Barber Shop Equipment & Supplies - In order to start your barber shop business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation. 

8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to open promoting and marketing your barber shop business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising. 

Learn more about how to start a successful barber shop business:

• How to Start a Barber Shop Business

Barber Shop Business Plan Template

If you want to start a barber shop business or expand your current one, you need a business plan.

Over the past 20+ years, we have helped over 7,000 entrepreneurs and business owners create business plans to start and grow their barber shops.

Below are links to each section of your barbershop business plan template:

Next Section: Executive Summary >

Barber Shop Business Plan FAQs

• What Is the Easiest Way to Complete My Barber Shop Business Plan?
• Growthink’s Ultimate Business Plan Template allows you to quickly and easily complete your Barber Shop Business Plan.
• What Is a Barbershop Business Plan?
• A solid business plan provides a snapshot of your barber shop as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategy for reaching them. It also includes a marketing plan and market research to support your plans. Your plan should also include a full financial model including income statement, cash flow statement and balance sheets.
• Why Do You Need a Business Plan for a Barber Shop?
• If you’re looking to start a barber shop or grow your existing barber shop you need a business plan. A successful business plan will help you raise funding, if needed, and plan out the growth of your barber shop in order to improve your chances of success. Your own barber shop business plan is a living document that should be updated annually as your company grows and changes.
• What Are the Sources of Funding for a Barber Shop?

The second most common form of funding for a barber shop is personal savings. Other funding options are credit cards, crowdfunding and angel investors. Angel investors are wealthy individuals who will write you a check. They will either take equity in return for their funding, or, like a bank, they will give you a loan.

Start Your Barber Shop Plan Here

BARBER SHOP BUSINESS PLAN OUTLINE

• Barber Shop Business Plan Home
• 1. Executive Summary
• 2. Company Overview
• 3. Industry Analysis
• 4. Customer Analysis
• 5. Competitive Analysis
• 6. Marketing Plan
• 7. Operations Plan
• 8. Management Team
• 9. Financial Plan
• 10. Appendix
• Barber Shop Business Plan Summary

Other Helpful Business Plan Articles & Templates

Barber shop business plan template + PDF

In this article, you will find an exemplary business plan for barber shop, offering a detailed framework to guide you through establishing and managing your own barber shop. It's crucial to understand that while all names and numbers in this barber shop business plan template are invented for illustrative purposes, they can be adjusted to suit the specific needs and realities of your barber shop business.

Additionally, for ease of use and customization, a Barber Shop Business Plan PDF is available for download. This article serves as an invaluable tool for entrepreneurs who are keen on developing a robust and practical strategy for launching or growing their barber shop, providing a clear roadmap and comprehensive insights into the industry.

How this barber shop business plan sample was created

To create a personalized business plan for your barber shop, all you need to do is click on "Get your business plan" . You'll be prompted to answer a few questions about your barber shop, providing essential details about your business. Our advanced AI system will then use this information to generate a comprehensive business plan tailored to your specific needs and goals. This process takes only 5-10 minutes, after which you receive a fully structured plan. The beauty of this system lies in its flexibility; you can edit and customize the plan to perfectly align with your vision. Once finalized, you have the option to save it to your computer, ensuring that your barber shop's roadmap to success is just a few clicks away.

Generate your custom barber shop business plan in minutes!

Barber shop business plan sample, executive summary, business description, market research and analysis.

• Organizational Structure and Management Team

Products or Services

Marketing and sales strategy, operations plan, financial projections, risk analysis.

Urban Edge Barbers is a young, contemporary and fashion-forward barber shop targeting individuals aged 18-25 within the local community. The company plans to differentiate itself through its cutting-edge haircuts, beard grooming services, and a range of high-quality hair care products.

The company is structured as an owner-operated small business, helmed by seasoned barber and experienced entrepreneur, Jordan Smith. Alongside him, the business comprises a dynamic team including receptionist and customer relations expert Alex Taylor, and marketing specialist Riley Morgan.

In terms of operations, the business intends to operate from Monday to Saturday, between 9 AM and 7 PM. Staff shifts will be organized on a rotational basis to ensure constant service availability during operating hours, supplemented by regular stock checks, quality control measures, and an effective system for gathering customer feedback.

The marketing and sales strategy rests on multiple pillars: maintaining an active social media presence on platforms like Instagram and Facebook, local advertising through collaboration with local businesses, a customer referral program, an easy-to-navigate website equipped with an online booking feature, and active participation in local community events.

Given the competitive business landscape, key risks include market competition, economic downturns, staff turnover, changing consumer trends, and operational disruptions. Mitigation measures include differentiation through unique offerings, staying up-to-date with industry trends, maintaining competitive prices, offering conducive work environments to staff, and proactively scheduling regular equipment maintenance.

In terms of competition, the business identifies "Style Studio Salon" , "Downtown Gents Barbershop" , and "Modern Mane Men's Salon" as its key competitors. However, thanks to a specialized focus on trendy styles and high-quality personal grooming services, the business holds a unique position in the market.

Financial projections for the next three to five years indicate a trajectory of steady growth. The first year will be primarily devoted to initial investments, with a gradual increase in revenue anticipated. By the end of Year 1, the business expects to break even. From Years 2 to 3, we foresee a steady increase in clientele, leading to an estimated 20% annual growth. As we expand our product line and services, we predict stronger customer retention. In Years 4 and 5, with a solid customer base established, we project an annual revenue growth rate of 25 to 30%, potentially expanding our footprint with a second location.

In conclusion, Urban Edge Barbers is well-armed with a dynamic team, a unique service offering and strategic marketing and operations plans. Thus, we are poised to successfully differentiate our brand in a competitive market and carve out a niche among the younger, style-conscious demographic.

Business Name and Location: "Urban Edge Barbers" is slated to launch its flagship location at the bustling heart of the city, known for its young, vibrant community and thriving business ecosystem.

Business Industry: Urban Edge Barbers will operate within the grooming and barber service industry, offering an array of premium haircuts and styling services targeted at fashion-conscious clients.

Business History: The concept of Urban Edge Barbers was conceived by its founder, Jordan Smith, with over a decade of experience in barbering and an acute understanding of emerging trends within the industry. Recognizing a gap in the market for a dynamic and modern barber shop, the plan for Urban Edge Barbers was put into motion.

Mission Statement: "To deliver exceptional grooming experiences, embracing individual style and personality, one haircut at a time" . We aim to offer a personal touch, focusing on tailor-made hair solutions with a blend of contemporary aesthetics, fostering a space where our clients can feel at ease and confident in their style.

Legal Structure: As a small business entity, Urban Edge Barbers is an owner-operated establishment constituting a sole proprietorship.

Long-term Potential: Urban Edge Barbers aims to establish itself as a trailblazer in the local market over the span of the initial three years, post which the plan is to scale and replicate our business model across multiple locations. Leveraging digital marketing and a strong community presence, Urban Edge Barbers anticipates the steady acquisition of a loyal client base, which will underpin its long-term growth strategy.

Financially, in the first year, the business anticipates a period dominated by initial costs and investments, with revenue growth gradually increasing, culminating in breakeven by year-end. As the company moves into years two and three, a steady increase in revenue coupled with the addition of new services and products is forecasted to contribute to a 20% year-on-year growth. By the close of the fifth year, the business expects to have established a strong customer base and is forecasted to witness a robust increase in revenue growth by 25%-30%.

In congruence with solidifying its financial standing, Urban Edge also plans to explore the viability of diversification and expansion via the launch of related grooming products under the Urban Edge brand.

In conclusion, Urban Edge Barbers is positioned to make a substantial impact on the local grooming service industry with its modern approach to barbering. Focusing on quality, personalization, and keeping abreast of the latest fashion trends, the business is primed for success, positioning it well for future expansion and growth.

The business we're launching is Urban Edge Barbers, located in the heart of a bustling city catering largely to stylish young professionals in search of a versatile and cutting-edge grooming experience. The barber industry presently is a booming $5 billion market, witnessing positive growth trends over the past half-decade, and is expected to maintain this trajectory considering the increasing emphasis on personal grooming and appearance within our target market.

Our primary customers consist of trendy and fashion-conscious individuals aged between 18 and 25, a demographic that currently represents a sizeable 20% of the city's population. However, our target market extends to any individual seeking a fresh and contemporary grooming experience. The growth potential of this market is significant, given the rising population of young professionals in the city and the projected growth rate of 3-5% per annum.

Based on our market research, this demographic prioritizes not just quality and efficiency in their barbering services, but also a space where the latest style trends are not just followed but created. This market demands personalized services, a creative approach to grooming, and flexible availability of appointments.

Observing the latest market trends and patterns, we discern a robust growth potential in a barber shop model that not merely offers grooming services but also doubles as a meet-up location, solidifying their cool-hangout reputation. The trend is towards experiential barbering spaces.

Our key competitors are "Style Studio Salon" , "Downtown Gents Barbershop" , and "Modern Mane Men's Salon" . Style Studio Salon holds a significant 20% market share, backed by its traditional service offering and robust market presence. Downtown Gents Barbershop, with a 15% market share, banks on its vintage charm and is popular among the older demographic. Modern Mane Men's Salon, holding a 10% market share, offers similar services to ours but lacks emphasis on personalization.

Although our market is reasonably competitive, our business model that combines an up-to-date grooming service with an experiential space sets us apart. Our lead barber Jordan Smith's expertise, combined with Alex Taylor's client service skills and Riley Morgan's innovative marketing strategies, make up a formidable trio providing us an edge over our competitors.

The potential barriers in our way to market entry may include obtaining appropriate licensing, recruiting skilled staff, establishing supply chains for premium grooming products, and standing out in a competitive marketplace. Strategies to overcome these barriers include ensuring rigorous compliance with regulations, providing attractive employment packages for quality talent, establishing relationships with topnotch suppliers, and a robust and distinct market presence using innovative branding strategies.

In conclusion, Urban Edge Barbers is well-placed to make a significant impact in the booming barbering industry. With a clear understanding of our target market needs, a robust plan to negotiate barriers, and a dynamic team to execute this vision, we expect profitable growth over the coming years.

Organizational Structure and Management

Urban Edge Barbers operates under a flat organisational structure aimed at promoting collaboration and enhancing efficiency. At the apex of the structure is the owner and lead barber, Jordan Smith. He is ably supported by Alex Taylor, a seasoned customer relations specialist who handles all reception duties, including appointment scheduling. Assisting them in crafting brand visibility and growth is Riley Morgan, the team's marketing strategist.

Despite its seemingly compact size, the team encapsulates a wealth of experience and expertise in their respective roles. Jordan, with over a decade of experience in the art of barbering, remains on top of modern men's hairstyles. Alex is a customer service maven with an unparalleled mastery of organizational logistics, while Riley, a degree holder in marketing, brings on board cutting-edge digital marketing techniques.

In anticipation of business growth and expansion, more staff will be hired to meet the demand. Current projections suggest the need for two additional barbers in the next two years and a possible recruitment of a human resource manager should the business scale up faster.

Urban Edge Barbers believe in fostering a culture of mutual respect and swift resolution of staff disputes, hence the need for transparent human resource hiring policies and practices. To maintain a harmonious working environment, the business will endeavor to ensure equality in recruitment. Detailing staff obligations, leave allocations, working hours, and remuneration will be clearly stipulated in the employee handbook.

The business will rely on the expertise of external consultants, mainly for legal and financial advice. A local accounting firm, Branson & Associates, will provide financial consultation, ensuring that the barber shop complies with local and federal tax law and maintains its financial health.

In summation, Urban Edge Barbers exemplifies a potent mixture of expertise, innovative management structure, and sound HR practices that will undoubtedly guarantee its growth and success. The deeply ingrained culture of equality and respect, coupled with its penchant for nurturing talent, speaks volumes about its vision and deliberate focus on becoming a leader in the industry.

Urban Edge Barbers specialises in a range of grooming services including, but not limited to, haircuts, scalp treatments, beard grooming, and a selection of other premium personal grooming services. All services are performed by trained barbers with comprehensive knowledge of hair types, scalp health, and latest trends in men's hairstyles.

The business also offers sales of a curated range of high-quality hair care and beard grooming products. These products have been carefully selected for their superior ingredients, exceptional performance, and ethical manufacturing practices.

One of the unique selling propositions of Urban Edge Barbers is our location-based tailoring of services. Understanding that trends and styles fluctuate based on demographics and location, our team stays ahead of the curve by constantly researching and innovating based on the local fashion landscape.

Currently, the business is in the start-up stage and our team has been diligently working on procuring high-quality equipment, sourcing suppliers for hair and beard care products, recruiting experienced barbers, and finalising the décor to echo the trendy and edgy company ethos.

The Urban Edge Barbers’ logo has been registered as a trademark at the United States Patent and Trademark Office (USPTO). The company is also in the process of patenting a unique scalp treatment mix formulated by our lead barber, Jordan Smith. The exact recipe and process are confidential for business reasons.

The production process for services begins with consultation where our barbers understand the client's requirements and make recommendations based on their hair type, face shape, and personal style. Following the service, customers are guided on how to maintain their hair or beard style at home. In terms of products, we have direct tie-ups with national distributors, who source the products from manufacturers, which are then stocked at our shop.

We have multiple suppliers for our product range, ensuring that a shortage from one supplier does not affect our inventory. For instance, our hair care range is supplied by Brilliant Hair Co., a renowned brand in the industry, while beard care products are sourced from two suppliers, Manly Mane and Beard Bros Supply, both well-reputed brands in their own right.

Overall, Urban Edge Barbers stands at the intersection of style, sophistication, and quality, ready to revolutionise the grooming experience of the urban gentleman. Our focus on localized trends and innovation, backed by our intellectual property, outlining the production process, and strategic supplier relations, are the foundational pillars on which this idea is being brought to life.

The central principle guiding our marketing strategy at Urban Edge Barbers is to cater to the trend-conscious and style-forward needs of our target demographic, young professionals and fashion-forward individuals aged between 18-25 years.

In keeping with this goal, our primary marketing channels will be social media platforms like Instagram and Facebook. By showcasing our diverse range of services, cutting-edge hairstyles, and professional staff, we aim to attract our target customers. Social media platforms also provide opportunities for engaging with customers in a more relaxed and informal way.

Our marketing plan includes regular engagements like themed posts, active interaction with followers, sharing customer testimonials, posting before and after transformation images, and sharing grooming tips and tutorials. We will also focus on local search engine optimization and online reputation management to ensure that we are easy to find and customers find positive reviews about us when they search for us online.

In addition, our sales strategy combines the efforts of our in-shop sales team that includes all our barbers and our receptionist. The team is trained to upsell services and products at the point of sale. This involves suggesting additional services during consultation and product recommendations during or post-service.

Another component of our sales plan is to offer online booking options to our clients. By partnering with an automated booking software platform, we aim to provide our clients with around-the-clock, easy-to-use, and flexible booking options. This service allows customers to choose their preferred barber, service, and appointment time, which also aids in smooth shop operations and resource allocation.

Urban Edge Barbers believes in value-based pricing. Services are priced based on the complexity, time taken, and the levels of expertise required. We aim to maintain competitive pricing in the area to ensure affordability without compromising on service quality.

Distribution channels cover both our physical location for first-hand services and our online platform for service bookings and product sales. We also anticipate creating relationships with local gyms, corporations, and local universities to provide mobile services to these groups at special events.

For promotion and advertising, we plan to invest in local print media, online pay-per-click (PPC) ads, and industry-specific magazines. The launch of the shop will be promoted heavily with an inauguration event and opening month discounts. A referral program will also be implemented to incentivize existing patrons to bring companions.

Lastly, our customer service policy is focused on 100% customer satisfaction. A feedback system will be implemented to make sure every customer is allowed to voice their opinion. We will offer support through multiple channels such as phone, email, and social media, providing timely and helpful responses to questions or concerns.

Our marketing and sales strategy at Urban Edge Barbers is rooted in understanding our customers, offering high-quality services, and maintaining robust customer relations. It harnesses the power of digital tools while remaining grounded in the principles of genuine hospitality and superb customer service.

Operational Workflow:

At Urban Edge Barbers, daily operations will be organised by our receptionist and customer relations manager, Alex Taylor, who will maintain an updated scheduling system to ensure appropriate time allocation for each client. Our opening hours will run from 9 AM to 7 PM six days a week with only Sundays being off.

Production/Service Delivery Processes:

Upon arrival, each client will be greeted by our receptionist and checked into our system. After a short waiting period in our comfortable waiting area, our clients will be attended by our skilled barbers who will take time to listen to their preferences before giving them the desired haircut or grooming service.

Quality Control Measures:

The quality of our service delivery will be placed under stringent checks to maintain our high standards. Our barbers will receive regular training under the guidance of our lead barber, Jordan Smith, to ensure they are updated with the latest trends and techniques in men's grooming.

Inventory Management:

We will conduct stock checks at regular intervals to ensure we neither overstock nor understock our inventory of grooming products and supplies. Our inventory will be managed digitally to ensure easy tracking and swift, effective re-stocking from our suppliers.

Supply Chain Management:

Our supply chain will be streamlined and efficient, derived from cemented relationships with trusted suppliers for grooming products and equipment. We maintain this by negotiating favourable terms that allow for prompt deliveries and quality supplies.

Facilities and Equipment Needs:

Urban Edge Barbers will be housed in a comfortable, spacious and modern facility equipped with all the necessary grooming equipment. Our facility will have three barber stations paired with comfortable barber chairs, washbasins, and storage cabinets. There will also be a reception area, waiting area and stock/inventory room. Mirrors, hair trimmers and clippers, scissors, combs, towels, cleaning supplies and protective gear amongst others are part of our initial equipment requirement.

We will use both direct purchase and leasing options for our equipment needs. While equipment like barber chairs and stations will be directly purchased, we might explore leasing options for certain expensive equipment such as high-end hair care and treatment machinery if required in future. All our equipment will be periodically tested to ensure health and safety standards are met.

In conclusion, Urban Edge Barbers ensures a smooth operational plan that guarantees a consistent service experience for our clients, regulated inventory and supply chain management and meeting all facility and equipment needs efficiently and economically.

As a start-up looking to disrupt the barber services market, Urban Edge Barbers has worked diligently to prepare a comprehensive financial projection to offer insight into our financial future.

• Sales Forecast: Our sales forecast for the first year is approximately $150,000, based on reasonable assumptions regarding customer acquisition and product service sales. By strategically marketing our services, offering highly sought-after endorsements, and using our talented team's networking, we intend to outperform these projections.
• Profit and Loss Projection: Considering all overhead costs, we expect to break even by the end of the first year and anticipate a slight profit of around 10% in our second year. By the third year, we aim to see a consistent profit margin near 25%.
• Cash Flow Projection: The cash flow forecast shows that Urban Edge Barbers will have a positive cash flow from the second year onward, after considering all expenses, including staff salaries, rent, maintenance, and advertising costs.
• Balance Sheet Projection: Our balance sheet accounts for all the assets, liabilities, and owner’s equity. The primary assets include cash, accounts receivables, and inventory. The liabilities consist of our debts, account payable, and accrued expenses. The owner's equity will be the difference between our assets and liabilities.
• Break-Even Analysis: Based upon cautious market penetration projections and considering overhead and fixed costs, Urban Edge Barbers expects to reach its break-even point by the end of the first year. This will be helped largely by the careful management of cash flow and strict adherence to payment schedules on both the collecting and paying ends.
• Financial Assumptions: The prime financial assumptions include a moderate economy with no major downturns which could affect consumer spending. Additionally, we have assumed a continuous increase in client base and moderate competition in the market over the next five years.
• Considerations: Our financial plan takes into consideration potential risks and challenges including potential economic downturn, staff turnover, increased competition, and market saturation. Strategies for mitigating these risks form an integral part of our business model.

In conclusion, our financial projections suggest an optimistic portrait for Urban Edge Barbers. With sound fiscal management, disciplined work ethics, and an unwavering focus on quality and customer service, the company is expected to make substantial financial gains over the coming years.

• Senior Management Team: The management team of Urban Edge Barbers is led by Jordan Smith, a barber with over a decade of seasoned experience, who owns and operates the shop. Supporting him is Alex Taylor managing customer relations and the reception, and Riley Morgan, marketing specialist well-versed in digital marketing strategies.
• Capital Requirements: The initial capital requirement for the establishment of Urban Edge Barbers is approximately $75,000, which will cover costs associated with leasehold improvements, professional barber chairs, washing units, equipment, initial inventory, working capital, and marketing for the first six months of operation. Jordan Smith will invest $45,000 from his personal savings, and the remaining amount will be funded through a small business loan.
• Risk Analysis: Urban Edge Barbers acknowledges that potential risks may come from various sources such as changing market trends, economic instability, operational disruptions, and competition. Each of these risks has been carefully analyzed, and adequate measures have been put into place.
• Market Risks: One of the main market risks for Urban Edge Barbers comes from competition. Nearby barber shops and salons that offer similar services could pose a threat. To stand out and mitigate this risk, Urban Edge will differentiate itself with unique, high-quality services and a strong brand identity that appeals to the target customer base.
• Operational Risks: Operational risks such as equipment failure or staff shortages could impact productivity. This risk will be mitigated by having backup equipment and cross-trained staff available at all times.
• Financial Risks: Financial risks could occur from economic downturns or unforseen expenses. Urban Edge plans to counter this by maintaining a conservative budget, regularly reassessing the financial landscape, and keeping a contingency fund.
• Legal Risks: As with any business, there will be legal risks including issues related to employee relations or compliance with health and safety regulations. Urban Edge plans to retain a legal advisor to ensure all activities comply with necessary legal requirements.
• Insurance Considerations: Urban Edge Barbers has taken insurance quite seriously. Commercial general liability insurance has been procured to protect the business from liability claims for bodily injury and property damage. Additionally, the business has worker's compensation insurance for the staff and will ensure that all insurance policies are updated as the business grows.

Finally, Urban Edge Barbers has established detailed contingency plans in case of any unforeseen circumstances. These include procedures to handle unexpected staff shortages, emergency facility issues, and financial strains. By palpably addressing each risk area and by having a robust contingency plan in place, Urban Edge Barbers is confident about parrying the extensive challenges of the entrepreneurial landscape.

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How To Write a Business Plan for Barber Shop in 9 Steps: Checklist

By henry sheykin, resources on barber shop.

• Financial Model
• Business Plan
• Value Proposition
• One-Page Business Plan
• SWOT Analysis
• Business Model
• Marketing Plan
• Bundle Business Plan & Fin Model

Are you looking to start your own barber shop and turn your passion for hairstyling and grooming into a successful business? Look no further! In this blog post, we will guide you through the process of writing a comprehensive business plan for your barber shop in just 9 simple steps. But first, let's take a look at the latest industry statistics to give you a better understanding of the potential and growth opportunities in the barber shop industry.

The barber shop industry has been experiencing steady growth in recent years, with an annual revenue of over $4 billion in the United States alone. This growth can be attributed to the increasing demand for men's grooming services and the rising popularity of classic barbering techniques. Furthermore, according to a recent survey, 73% of men visit a barber shop at least once a month, highlighting the consistent demand for these services.

Now that we have established the industry's potential, let's dive into the 9 steps you need to follow to create a successful business plan for your barber shop. These steps will help you define your target market, analyze the competition, secure financing, find the perfect location, develop a marketing plan, create a pricing structure, and identify the necessary permits and licenses.

• Determine your target market: Understand your ideal customer and tailor your services to meet their needs and preferences.
• Conduct market research: Gather valuable insights about your target market, including their demographics, interests, and spending habits.
• Identify your competition: Analyze existing barber shops in your area to determine how you can differentiate your business and stand out from the competition.
• Create a business concept and define your unique selling proposition: Develop a compelling business concept and identify what sets your barber shop apart from others.
• Determine your startup costs and secure financing: Calculate the expenses involved in starting your barber shop and explore financing options to fund your venture.
• Find a suitable location for your barber shop: Consider factors such as proximity to your target market, visibility, and accessibility when choosing the perfect location.
• Develop a marketing and advertising plan: Outline strategies to promote your barber shop and attract customers, including online marketing, social media, and traditional advertising methods.
• Create a pricing structure and service menu: Determine the pricing for your services and create a comprehensive service menu that appeals to your target market.
• Identify the necessary permits and licenses: Research and obtain the permits and licenses required to operate a barber shop in your area.

By following these 9 steps and creating a detailed business plan, you will be well-equipped to launch your own barber shop and provide exceptional hairstyling and grooming services to your customers. Stay tuned for our upcoming blog posts, where we will dive deeper into each step and provide you with practical tips and expert advice along the way.

Determine Your Target Market

When starting a barber shop, it's crucial to determine your target market . This refers to the specific group of people that you want to attract as customers to your business. Understanding your target market will help you tailor your services, marketing efforts, and overall business strategy to cater to their needs and preferences.

Here are some important steps to take when determining your target market:

• Research demographics: Gather information about the age, gender, income, and lifestyle of the people in your targeted area. This will give you insights into who your potential customers might be.
• Identify specific needs and preferences: Determine what hairstyle and grooming services are in high demand among your target market. Are they mostly interested in classic haircuts or trendy hairstyles? Do they prefer a traditional barbershop experience or a modern and luxury one?
• Analyze competition: Study your competition to see what types of customers they are attracting. This will help you understand if there is a gap in the market that you can target.
• Consider location: Evaluate the demographics and characteristics of the neighborhood where you plan to open your barber shop. Is it a residential area filled with families or a bustling business district with professionals? Adapt your target market accordingly.
• Consider offering specialized services for specific target groups, such as men's grooming services for professionals or children's haircuts for families.
• Stay updated on the latest trends and preferences in the grooming industry to adapt your target market accordingly.

By determining your target market, you can tailor your services, marketing messages, and branding to appeal to the right customers. This will increase the chances of success for your barber shop and help you build a loyal customer base.

Conduct Market Research

Conducting thorough market research is a crucial step in writing a business plan for your barber shop. Market research allows you to gather important information about your target market, understand current trends and preferences, and identify potential opportunities and challenges.

During your market research, it is essential to:

• Evaluate the demand for barber shop services in your area.
• Identify your target market segments, such as age groups, demographics, and lifestyles.
• Analyze the competition to understand their pricing, services, and customer base.
• Assess the current trends and preferences in men's grooming and hairstyling.
• Consider the purchasing behavior and spending habits of your target market.

Tips for conducting market research:

• Use surveys or questionnaires to gather data from potential customers.
• Visit local barber shops and observe their operations and customer traffic.
• Attend industry events or trade shows to stay updated on the latest trends and innovations.
• Explore online platforms and forums related to men's grooming and hairstyling to gather insights.
• Consider hiring a professional market research firm to conduct a comprehensive analysis.

By conducting thorough market research, you will be equipped with valuable data and insights that will help you shape your business concept, define your target market, and make informed decisions throughout the planning process. This information will also be vital when creating your marketing and advertising strategies later on.

Identify Your Competition

Identifying your competition is an essential step in writing a business plan for your barber shop. By understanding who your competitors are, you can gain valuable insights into the industry and make informed decisions about how to position your business.

Here are some key points to consider when identifying your competition:

• Local Barbershops: Research and compile a list of barbershops in your area. Visit their websites, social media profiles, and physical locations to gather information about their services, pricing, and overall customer experience.
• Chain Salons: Take note of any national or regional chain salons that offer barbering services. Assess their branding, target audience, and pricing strategies to determine how you can differentiate your barber shop in the market.
• Mobile Barbers: In recent years, mobile barbers have gained popularity, offering convenience and flexibility to customers. Investigate if there are any mobile barbers operating in your area and consider the unique advantages they may have over traditional barber shops.
• Grooming Salons: Don't forget to explore grooming salons that cater specifically to men. These establishments may offer a range of services beyond haircuts, such as facials or manicures. Assess their offerings and identify any potential overlap with your business concept.
• Visit competitor locations in person to observe their operations and customer interactions.
• Read reviews and gather feedback from customers to understand their experiences with competing barbershops.
• Consider conducting a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis of your competitors to identify areas where your barber shop can excel.

Identifying your competition not only helps you understand the landscape you'll be operating in, but it also enables you to differentiate your barber shop by offering unique services or experiences that stand out from the crowd. Use the information you gather during this step to refine your business concept and develop strategies that will set you apart in the market.

Create A Business Concept And Define Your Unique Selling Proposition

When starting a barber shop, it is essential to create a strong business concept that sets you apart from the competition. A well-defined concept will help you attract customers and build a loyal clientele. It is also crucial to define your unique selling proposition (USP) to differentiate your business and give customers a compelling reason to choose your barber shop over others in the market.

To create a business concept, you first need to determine your target market. Consider the demographics, preferences, and specific needs of your potential customers. This will help you tailor your services and create an experience that appeals to your target audience.

Once you have identified your target market, conduct thorough market research to gain insights into the industry trends, customer preferences, and competitive landscape. This information will help you refine your business concept and identify opportunities for innovation and differentiation.

• Brainstorm ideas that align with your target market's preferences and needs.
• Consider incorporating unique elements such as personalized consultations, specialized shaving techniques, or customized grooming products.
• Think about how you can create a memorable and enjoyable experience for your customers.

Next, define your unique selling proposition (USP). This is the aspect of your barber shop that makes it stand out from the competition and gives customers a compelling reason to choose your services. Your USP can be based on the quality of your services, the expertise of your barbers, the use of innovative technologies, or any other unique aspect of your business.

When defining your USP, highlight the benefits and value that customers can expect from choosing your barber shop. Communicate how your services address their pain points and exceed their expectations. By clearly defining your USP, you can effectively market your business and attract customers who resonate with your unique offerings.

• Research your competition to identify any gaps or areas where you can offer something different.
• Showcase your USP in your marketing materials, website, and social media channels to help customers understand why they should choose your barber shop.
• Regularly evaluate and refine your USP to stay competitive in the evolving market.

By creating a solid business concept and defining your unique selling proposition, you can position your barber shop as a go-to destination for stylish haircuts, exceptional shaving experiences, and a range of high-quality grooming products. Investing time and effort into this step will help you build a strong foundation for your business and attract a loyal customer base.

Determine Your Startup Costs And Secure Financing

When starting a barber shop, it is crucial to determine your startup costs and develop a plan to secure financing . This will ensure that you have sufficient funds to cover all your initial expenses and set your business on the right track.

First, make a list of all the expenses you will need to start your barber shop. This list may include items such as:

• Lease or purchase of a suitable location
• Renovations and interior design
• Barber chairs and equipment
• Inventory of grooming products
• Digital cameras and software for facial feature capture
• Utilities, insurance, and other ongoing expenses

Once you have estimated your startup costs, you can secure financing through various options. Here are some tips to consider:

Apply for a Small Business Loan:

Seek investors:, personal savings:, crowdfunding:.

Remember to carefully calculate your expected revenue and consider how quickly you will be able to repay any loans or investments. Be realistic and conservative in your financial projections to ensure you can meet your financial obligations.

By determining your startup costs and securing financing, you will have a solid foundation to launch your barber shop successfully. With proper planning, you can minimize financial stress and focus on providing excellent services to your customers.

Find A Suitable Location For Your Barber Shop

Finding the right location for your barber shop is one of the most crucial decisions you will make as a business owner. The location will play a significant role in attracting customers and determining the success of your establishment. Here are a few key considerations to keep in mind when searching for a suitable location:

• Demographics: Research the demographics of the area you are considering to ensure that your target market aligns with the local population. Look for areas with a high concentration of your ideal customers, such as young professionals or college students.
• Visibility: Your barber shop needs to be easily visible and accessible to potential customers. Consider locations with good foot traffic and nearby parking facilities. A storefront with large windows can help showcase your services and attract passersby.
• Competition: Analyze the competition in the area to determine if there is room for your barber shop to thrive. If there are already several established barbershops nearby, it might indicate that there is sufficient demand in that area for your services. However, if the market seems saturated, you may need to consider other locations.
• Size and Layout: Assess the size and layout of potential locations to ensure they can accommodate your planned services and equipment. Consider factors such as the number of barber stations, waiting area, storage space, and restroom facilities. A space that can be customized to create a comfortable and functional atmosphere is ideal.
• Proximity to Amenities: Look for locations that are close to complementary businesses and amenities that can attract customers. For example, being near popular restaurants, coffee shops, or retail stores can bring in additional foot traffic and potential customers.

Tips for Finding the Right Location:

• Consider leasing or renting instead of purchasing a property, especially if you are a first-time business owner.
• Consult with a real estate agent who specializes in commercial properties to assist you in finding suitable options.
• Research the local zoning regulations and ensure that the location you choose is approved for a barber shop business.
• Visit potential locations at different times of the day and week to gauge the level of foot traffic and activity.
• Take into account the future growth potential of the area to ensure your barber shop can continue to thrive.

Develop A Marketing And Advertising Plan

Developing a marketing and advertising plan is crucial for promoting your barber shop and attracting customers. It involves creating strategies to reach your target market and effectively communicate your unique selling proposition.

1. Define your target market: Identify the specific demographic characteristics of your target customers, such as age, gender, and location. Understanding your target market will help you tailor your marketing efforts to reach the right audience.

2. Research your competition: Analyze what your competitors are doing in terms of marketing and advertising. This will give you insights into what works in the industry and help you differentiate your barber shop by offering unique promotions or services.

3. Identify marketing channels: Consider the most effective channels to promote your barber shop based on your target market. This may include social media platforms, local advertisements, flyers, or partnerships with other businesses.

4. Create a branding strategy: Develop a strong brand identity for your barber shop, including a logo, color scheme, and overall aesthetic. Consistent branding will make your business memorable and build trust with potential customers.

5. Utilize online marketing: Create a website and optimize it for search engines to improve your online visibility. Use social media platforms to engage with your target audience and share relevant content, such as before-and-after photos or grooming tips.

6. Offer promotions and incentives: Attract new customers by offering promotions, such as discounted haircuts for first-time visitors or referral programs. Consider partnering with local businesses to offer exclusive deals to their customers.

• Consider hosting special events or workshops to showcase your expertise and attract potential customers.
• Collect customer email addresses to build a mailing list for targeted marketing campaigns.
• Invest in professional photography and create visually appealing advertisements and social media posts.
• Track the effectiveness of your marketing efforts through analytics and adjust your strategies accordingly.

Create A Pricing Structure And Service Menu

Creating a pricing structure is an essential step in developing a successful barber shop business plan. It is important to determine how much you will charge for each service and set a pricing strategy that reflects the value you provide to your customers. Here are some important considerations when creating your pricing structure and service menu:

• Research your market: Take the time to understand the pricing trends in your local area. Research the prices charged by other barber shops and salons to get an idea of what customers are willing to pay for similar services.
• Define your services: Develop a comprehensive list of services you plan to offer, including haircuts, shaves, beard trims, and any additional grooming services. Clearly define the scope of each service and consider offering different options at varying price points to cater to a diverse range of customers.
• Evaluate your costs: Calculate the costs associated with providing each service, including labor, products, equipment, and overhead expenses. This will help you determine the minimum price you need to charge in order to cover your costs and make a profit.
• Consider your target market: Analyze your target market and their spending habits. If you are targeting high-end clients who value luxury and convenience, you may be able to set higher prices. However, if you are catering to a more budget-conscious demographic, you might need to consider offering competitive pricing or packages to attract customers.
• Offer different pricing tiers: Consider offering different levels of service at varying prices to accommodate different budgets.
• Create attractive packages: Bundle multiple services together at a discounted rate to encourage customers to try multiple services.
• Consider loyalty programs: Implement a loyalty program to reward repeat customers and encourage them to refer others to your barber shop.
• Regularly review and update your pricing: Keep an eye on market trends and periodically review and adjust your pricing structure to ensure it remains competitive and reflects the value you provide.

By creating a well-defined pricing structure and service menu, you can attract and retain customers while maximizing your profitability. Remember to continuously assess and adapt your pricing strategy to stay ahead in the dynamic barber shop industry.

Identify The Necessary Permits And Licenses

When starting a barber shop, it is crucial to identify the necessary permits and licenses required to operate your business legally. Obtaining these certifications will not only ensure that you comply with local and state regulations, but will also help you build trust and credibility with your customers.

1. Barber/Cosmetology License: The first and most important license you will need is a barber or cosmetology license. This license demonstrates that you have completed the required training and passed the necessary exams to perform hairstyling and shaving services. Check with your local licensing board to understand the specific requirements in your area.

2. Business License: In addition to a barber license, you will need to obtain a general business license. This license gives you the legal permission to operate your barber shop within your city or county. The requirements for this license may vary depending on your location, so be sure to research the specific regulations in your area.

3. Health and Safety Permits: Due to the nature of your business, you may need to obtain health and safety permits. These permits ensure that your barber shop meets the necessary health and sanitation standards to protect both your employees and customers. Examples of such permits include a public health permit and a fire safety inspection.

4. Zoning Approval: Before selecting a location for your barber shop, it is important to ensure that the property is properly zoned for commercial use. This step involves checking with your local zoning department to confirm that your business activities align with the permitted uses of the area. Failure to obtain zoning approval may result in fines or even closure of your shop.

5. Signage Permit: If you plan to install signs or banners to promote your barber shop, you may need to obtain a signage permit. These permits regulate the size, design, and placement of your signage to maintain the visual appeal of the community and to avoid any safety hazards.

• Contact your local small business development center or chamber of commerce for assistance in identifying the necessary permits and licenses specific to your area.
• Ensure that your barber shop team is trained on the proper procedures and safety protocols required by the permits and licenses you obtain.
• Regularly check for any updates or changes to the regulations regarding permits and licenses in your area to always stay compliant.

By properly identifying and obtaining the necessary permits and licenses , you can ensure that your barber shop operates legally and in compliance with the regulations in your area. This will not only protect your business, but also establish trust and credibility with your customers, setting the foundation for a successful and thriving barber shop.

Writing a business plan for a barber shop is crucial for ensuring the success of your venture. By following these 9 steps, you can create a comprehensive plan that covers all essential aspects of starting and running a barber shop. From identifying your target market and conducting market research to securing financing and obtaining the necessary permits and licenses, each step is important in establishing a successful barber shop.

By creating a unique selling proposition and offering a wide range of hairstyling and shaving services, as well as men's grooming products, you can set your barber shop apart from the competition. Utilizing new technologies and providing a friendly, experienced team of barbers will ensure that every customer has a great haircut and shaving experience.

Remember to carefully consider your startup costs and find a suitable location for your barber shop. Developing a marketing and advertising plan, creating a pricing structure and service menu, and identifying the necessary permits and licenses will also contribute to the overall success of your barber shop.

With a well-written and thought-out business plan, you will have a clear roadmap for achieving your goals and turning your barber shop into a thriving business.

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Barber Shop Business Plan [Template + Example in 2024]

Business plans are must-haves for starting or running a business, including a barber shop. These plans are generally used to get funding or attract new business partners. Additionally, it will help you attract investors. Simply put, a business plan improves the credibility of your business and persuades others to team up with you.

So, if you're starting a barber shop, you'll want a specific business plan that suits it. After all, business plans vary from business to business, and you'll want yours to be the best. For this reason, we made this article to give you a template for your barber shop business plan and example.

This template and example will help you write your business plan for your barber shop, know the elements to put in it, and lay it out for potential partners to see. We'll also answer other questions and concerns when making such a plan.

Without further ado, let's get into it!

How to Write a Barber Shop Business Plan?

Every barber shop business plan must have the following sections:

• Executive Summary
• Business Overview
• Products and Services
• Market Analysis
• Marketing Strategy
• Financial Planning
• Operations Plan
• Management Team

Now, let's discuss each section in detail together with examples.

1. Executive Summary

The Executive Summary is the first thing to include in your Barber Shop Business Plan. This part should provide an overview of your business's goals. It would help if you wrote this section last because it highlights what you plan to discuss in the remaining sections of your plan.

It is crucial to create a compelling executive summary. Besides its mission statement, it tells a little about what the company offers. Furthermore, you should include information about your experiences in the industry you're entering and the reasons you're starting the company.

The Executives is a classy, upscale barber shop offering a traditional vibe with modern tools and services. As such, it offers a relaxing spot for every kind of gentleman as they enjoy top-of-the-line grooming services in a masculine and therapeutic gentleman's club environment.

This business aims to serve the Long Island Area, where no upscale barbershop operates. Thus, this business attracts a distinguished clientele and a specialized market. We aim to become a highly sought-after destination to increase our clientele and profitability.

Our business aims to become a trusted destination besides being profitable. Here, our clients can replenish their energies and refresh their minds while they enjoy upscale and detailed grooming services. We also aim for it to be a place to connect with friends and colleagues!

2. Business Overview

In a business plan, a business overview provides a general description of your company. In this section, your audience learns about your company's structure, values, mission, and offerings. Additionally, it can show how your company stands out from the competition. Sometimes, it is called the Company Summary or the Company Description.

The Executives cater to their customers and clients with various upscale grooming services using high-end tools and well-trained barbers and stylists. This barber shop is in Long Island but remains accessible even to customers outside the area.

The company is founded five years ago by John Doe, a well-known stylist, and barber with over 30 years of experience, and provides a wide range of hair services. To attract and retain a solid customer base, he realized loyalty programs were an innovative method.

By launching The Executives, he aims to offer detailed yet relaxing grooming services to help his clients maintain their confidence, look good, and feel good.

In the past three years, the Executives have grown by more than 200% in loyal customers. We attribute that growth to our commitment to offering excellent services to new clients and markets and hope to double that within the next two years.

We are seeking an investment to help scale our barber shop and grow our team to cater to more clients simultaneously. We also aim to use those funds to help upgrade our tools to make our grooming services renowned and well-sought out.

3. Products and Services

Your business plan's Products and Services section describes the specific products and services you will offer. In this section, you'll discuss all aspects of buying, producing, selling, packaging, and delivery for your business. In this process, you'll review suppliers, costs, and how your product fits the current market.

The Executives offers exclusive men's services as an upscale barber shop. As part of our gentleman's club atmosphere, we offer our clients a variety of products and services, including:

• Hair: Cutting, Styling, Coloring, Applying Highlights, Toning, Applying Treatments
• Shaves: Classic Razor, Battery-Operated Shaves, Balm Application, Shaving Cream, Foam, and Aftershave Application
• Nails: Manicures and Pedicures
• Men's Services: Essential Peels, Facials, and Massages of Various Kinds
• Hair Laser Removal: For Necks, Backs, Ears, and other Parts
• Shaving Creams
• Essential Oils
• Shaving Tools

4. Market Analysis

This part of your business plan gives you insight into your potential customers and competitors.

This section should contain the following:

• Competitive Analysis: The part that evaluates potential competition in your market's reach
• Customer Analysis: The part that helps you identify and quantify the potential customers
• Industry Analysis: The part that analyzes your industry's general environment

The Executives will target male professionals. According to a study, 80% of professional and working men receive hair and other grooming services during workdays. In addition, our business fits the demographics of the Long Island Area. Our business serves a population density of more than five thousand for every square mile.

The area where our business caters needs a professional grooming service exclusive to men. As such, it will be an excellent spot to cater to men and attract return customers.

5. Marketing Strategy

The marketing strategy is a company's overall approach to reaching prospective customers. Generally, a marketing strategy describes the key messages and value propositions the company offers its customers. As a result, it has information regarding who the target market is, where they can purchase the product, and what drives them to purchase it.

The Executives make several efforts to attract customers and promote the business. Here are some of the standard promotional methods we're already using:

• Enhancing the storefront to attract customers
• Using local newspapers and magazines for advertising
• Getting in touch and collaborating with local bloggers and sites
• Creating and distributing flyers for advertisements
• Partnering with a local organization (e.g., gym members receive free beard trims with haircuts)
• Advertising on local radio stations
• Advertising at local venues with banners

6. Financial Planning

Financial planning is the section of your business plan that involves identifying financial goals and how individuals or businesses will achieve them based on the current financial situation. A financial plan is a roadmap that helps a person or business achieve financial success.

In the Executives Barber Shop, revenue will be generated from barber shop services and products sold. We will generate revenue through haircuts, shaves, beard trims, and shampoos. The business will also earn revenue from the rent it receives from its neighboring barbers.

Keeping the barber shop space leased will be a significant cost driver. Rent and utilities will be the main expenses, as are all other supplies necessary to run the barbershop.

Executives Barber Shop is seeking debt financing of $50,000 for the opening of its barber shop in Long Island, New York. Funds will be used to update the barber shop, purchase new equipment and supplies, and provide working capital.

Below is a breakdown of the proposed funding:

• The cost of updating the barber shop: $30,000
• Cost of equipment for the barber shop: $20,000
• Supplies: $15,000
• Capital: $8,000

7. Operations Plan

The Operations Plan in a business plan lays out how your team can implement actionable steps to reach your strategic plan goals. This section describes the tasks each department or employee must complete daily, weekly, and monthly.

The Executives Barber Shop's operations plan will be as follows:

• John Doe owns and operates the barber shop alone. His duties will include providing payment to the property manager, purchasing barbershop supplies, and paying utilities.
• Doe has no employees technically. Each barber will receive a 1099 tax form as an independent contractor.
• Doe will rent out space and chairs to the other barbers at The Executives Barber Shop. Doe receives a monthly rent, but they keep all profits.
• Doe will use a local CPA to prepare his tax returns and obtain all necessary licenses and permits.
• Doe will pay his hired guy for the maintenance and design of the website.

8. Management Team

An effective management team is crucial to the success of your barber shop. Emphasize the skills and experiences of your key players that demonstrate their ability to grow a company.

Your team members and you should have direct experience in the industry. It would be helpful to highlight this experience and expertise. In addition, highlight any experience you believe will be helpful to your business.

While John Doe manages and runs The Executives Barbershop independently, he rents space and equipment to other barbers with more than five years of experience in the barbershop industry. Here's a quick recap of the other five barbers who will work at The Executives:

• Justice Werner - Former Barber at Queens; worked for seven years at a Barber Shop
• Alessandro Hayden - Freelance Barber doing home services for eight years
• Mark Holland - Hair Stylist for Male Actors and Models at Staten Island
• Kamren Vasquez - A former Barber in Brooklyn, moved to Long Island this year
• Zack Mueller - Worked as a barber here at Long Island since 2010

Barbershop Business Plan PDF

Do you want to download a barbershop business plan example in PDF?

Here is the download link.

Let us know if you have any questions!

Barbershop Business Plan FAQs

Below are some of the frequently asked questions you may have about Barbershop Business Plans:

What Is a Barber Shop Business Plan?

In general, a Barber Shop Business Plan is just like any other business plan. However, it's tailored to lay down every piece of information about your business, helping you attract investors, gain funds, or even attract other establishments to work with you.

A Barber Shop Business Plan outlines the structure, flow, and all the details related to the particular shop. The report will include financial, marketing, and management information about the barbershop. If you're opening a new business, this will include your startup costs, market research, mission statement, and success strategy.

Why Is Barber Shop Business Plan Important?

A Barber Shop Business Plan is crucial for launching or running your business. With a business plan, you'll have a structure and written goal to follow. You'll also have a flow to stick to or change when necessary.

If you are looking for investors, adjusting your pricing strategy, choosing equipment, or hiring and training staff, your barbershop business plan will help every step.

Is Owning a Barber Shop Profitable?

A Barber Shop will always be one of the most profitable businesses because it's always in demand, and it's something customers need help to do.

Since it's service-oriented, you'll find it profitable when you or someone you hire caters to customers with superior service.

Whenever you open a barbershop, you will likely make and earn many profits if it is well managed.

If you plan to open or are already running a Barber Shop, you must make a business plan. This plan will help you outline your strengths, competition, goal, and workflow. Moreover, if you need some funding, you can earn grants or even attract some investors with an excellent business plan.

With this template, you can create your own Barber Shop Business Plan with details and all the necessary elements it needs. We hope the examples we made guide you as you run your business with your business plan.

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Barber Shop Business Plan Template & Guidebook

If you’re looking to start your own barber shop business, then having a plan is essential to ensure success. The #1 Barber Shop Business Plan Template & Guidebook takes the guesswork out of creating and implementing a strong, actionable business plan. Packed with helpful advice, best practices, and expert tips, this comprehensive guidebook walks you through each step of creating a plan that sets you up for success and helps your business thrive in the long run.

Get worry-free services and support to launch your business starting at $0 plus state fees.

• How to Start a Profitable Barber Shop Business [11 Steps]
• 10+ Best & Profitable Barber Shop Business Ideas [2023]
• List of the Best Marketing Ideas For Your Barber Shop Service:

How to Write a Barber Shop Business Plan in 7 Steps:

1. describe the purpose of your barber shop business..

The first step to writing your business plan is to describe the purpose of your barber shop business. This includes describing why you are starting this type of business, and what problems it will solve for customers. This is a quick way to get your mind thinking about the customers’ problems. It also helps you identify what makes your business different from others in its industry.

It also helps to include a vision statement so that readers can understand what type of company you want to build.

Here is an example of a purpose mission statement for a barber shop business:

Our mission at [Barber Shop] is to provide a professional, comfortable, and welcoming atmosphere for our customers to enjoy high-quality haircuts and grooming services from certified barbers. We pledge to create a personalized experience for each customer that allows them to express themselves in a luxurious and modern way.

2. Products & Services Offered by Your Barber Shop Business.

The next step is to outline your products and services for your barber shop business. 

When you think about the products and services that you offer, it's helpful to ask yourself the following questions:

• What is my business?
• What are the products and/or services that I offer?
• Why am I offering these particular products and/or services?
• How do I differentiate myself from competitors with similar offerings?
• How will I market my products and services?

You may want to do a comparison of your business plan against those of other competitors in the area, or even with online reviews. This way, you can find out what people like about them and what they don’t like, so that you can either improve upon their offerings or avoid doing so altogether.

3. Build a Creative Marketing Stratgey.

If you don't have a marketing plan for your barber shop business, it's time to write one. Your marketing plan should be part of your business plan and be a roadmap to your goals. 

A good marketing plan for your barber shop business includes the following elements:

Target market

• Who is your target market?
• What do these customers have in common?
• How many of them are there?
• How can you best reach them with your message or product?

Customer base 

• Who are your current customers? 
• Where did they come from (i.e., referrals)?
• How can their experience with your barber shop business help make them repeat customers, consumers, visitors, subscribers, or advocates for other people in their network or industry who might also benefit from using this service, product, or brand?

Product or service description

• How does it work, what features does it have, and what are its benefits?
• Can anyone use this product or service regardless of age or gender?
• Can anyone visually see themselves using this product or service?
• How will they feel when they do so? If so, how long will the feeling last after purchasing (or trying) the product/service for the first time?

Competitive analysis

• Which companies are competing with yours today (and why)? 
• Which ones may enter into competition with yours tomorrow if they find out about it now through word-of-mouth advertising; social media networks; friends' recommendations; etc.)
• What specific advantages does each competitor offer over yours currently?

Marketing channels

• Which marketing channel do you intend to leverage to attract new customers?
• What is your estimated marketing budget needed?
• What is the projected cost to acquire a new customer?
• How many of your customers do you instead will return?

Form an LLC in your state!

4. Write Your Operational Plan.

Next, you'll need to build your operational plan. This section describes the type of business you'll be running, and includes the steps involved in your operations. 

In it, you should list:

• The equipment and facilities needed
• Who will be involved in the business (employees, contractors)
• Financial requirements for each step
• Milestones & KPIs
• Location of your business
• Zoning & permits required for the business

What equipment, supplies, or permits are needed to run a barber shop business?

<ul> <li>Barber license</li> <li>Barber chair and accessories</li> <li>Hair cutting tools (scissors, trimmers, clippers, etc.)</li> <li>Hair styling products (gels, sprays, waxes, etc.)</li> <li>Sanitizing supplies (sanitizer, bleach, disinfectant wipes, etc.)</li> <li>Storage furniture (cabinets and shelves) for supplies and products </li> <li>A till or cash register to take payments <

5. Management & Organization of Your Barber Shop Business.

The second part of your barber shop business plan is to develop a management and organization section.

This section will cover all of the following:

• How many employees you need in order to run your barber shop business. This should include the roles they will play (for example, one person may be responsible for managing administrative duties while another might be in charge of customer service).
• The structure of your management team. The higher-ups like yourself should be able to delegate tasks through lower-level managers who are directly responsible for their given department (inventory and sales, etc.).
• How you’re going to make sure that everyone on board is doing their job well. You’ll want check-ins with employees regularly so they have time to ask questions or voice concerns if needed; this also gives you time to offer support where necessary while staying informed on how things are going within individual departments too!

6. Barber Shop Business Startup Expenses & Captial Needed.

This section should be broken down by month and year. If you are still in the planning stage of your business, it may be helpful to estimate how much money will be needed each month until you reach profitability.

Typically, expenses for your business can be broken into a few basic categories:

Startup Costs

Startup costs are typically the first expenses you will incur when beginning an enterprise. These include legal fees, accounting expenses, and other costs associated with getting your business off the ground. The amount of money needed to start a barber shop business varies based on many different variables, but below are a few different types of startup costs for a barber shop business.

Running & Operating Costs

Running costs refer to ongoing expenses related directly with operating your business over time like electricity bills or salaries paid out each month. These types of expenses will vary greatly depending on multiple variables such as location, team size, utility costs, etc.

Marketing & Sales Expenses

You should include any costs associated with marketing and sales, such as advertising and promotions, website design or maintenance. Also, consider any additional expenses that may be incurred if you decide to launch a new product or service line. For example, if your barber shop business has an existing website that needs an upgrade in order to sell more products or services, then this should be listed here.

7. Financial Plan & Projections

A financial plan is an important part of any business plan, as it outlines how the business will generate revenue and profit, and how it will use that profit to grow and sustain itself. To devise a financial plan for your barber shop business, you will need to consider a number of factors, including your start-up costs, operating costs, projected revenue, and expenses. 

Here are some steps you can follow to devise a financial plan for your barber shop business plan:

• Determine your start-up costs: This will include the cost of purchasing or leasing the space where you will operate your business, as well as the cost of buying or leasing any equipment or supplies that you need to start the business.
• Estimate your operating costs: Operating costs will include utilities, such as electricity, gas, and water, as well as labor costs for employees, if any, and the cost of purchasing any materials or supplies that you will need to run your business.
• Project your revenue: To project your revenue, you will need to consider the number of customers you expect to have and the average amount they will spend on each visit. You can use this information to estimate how much money you will make from selling your products or services.
• Estimate your expenses: In addition to your operating costs, you will need to consider other expenses, such as insurance, marketing, and maintenance. You will also need to set aside money for taxes and other fees.
• Create a budget: Once you have estimated your start-up costs, operating costs, revenue, and expenses, you can use this information to create a budget for your business. This will help you to see how much money you will need to start the business, and how much profit you can expect to make.
• Develop a plan for using your profit: Finally, you will need to decide how you will use your profit to grow and sustain your business. This might include investing in new equipment, expanding the business, or saving for a rainy day.

Frequently Asked Questions About Barber Shop Business Plans:

Why do you need a business plan for a barber shop business.

A business plan for a barber shop business is important for several reasons. First, it provides a comprehensive overview of the business and its goals. It can also help to inform any potential investors or lenders of the barber shop’s projected success, as well as provide a roadmap for how the owner intends to bring their vision to life. Additionally, it can help the business owner stay organized and on track when it comes to managing operations such as finances, marketing, staffing, and customer service. Finally, a good business plan serves as a reference document in case of any legal ramifications or disputes.

Who should you ask for help with your barber shop business plan?

You may want to seek help from a professional business consultant or a business mentor. You may also consider attending workshops or seminars on small business planning, or online resources such as the Small Business Administration (SBA) website and business plan templates.

Can you write a barber shop business plan yourself?

Writing a business plan for any company can be a daunting task, and writing a barber shop business plan is no different. However, with the right research, knowledge of the industry and guidance, it is possible to write a successful business plan yourself. Taking the time to create a thorough, well-thought-out plan will give your barber shop the best chance of success in the long run. It is important to start by researching the barber shop industry and competitors in your area. This research should include looking at your local market and trying to determine if there is a need for your services. Additionally, it is helpful to analyze current trends in the industry and best practices for setting up and running a successful barber shop. Your business plan should include an executive summary that covers the main points of your plan in an easy to understand way. This summary should include an overview of what services you will offer, who your target customers are, what differentiates you from competitors, how you will market and promote your services, overhead costs associated with running your business, and when you anticipate turning a profit. In addition to the executive summary, you should also include detailed sections that outline more specific aspects of running a barber shop such as pricing structure, equipment needs and staffing requirements. Finally, be sure to include financial projections that are based on realistic assumptions about future revenue and expenses. Overall, writing a business plan for a barber shop can be complex but following these steps can help ensure that you have all of the necessary information needed to create an effective plan.

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I'm Nick, co-founder of newfoundr.com, dedicated to helping aspiring entrepreneurs succeed. As a small business owner with over five years of experience, I have garnered valuable knowledge and insights across a diverse range of industries. My passion for entrepreneurship drives me to share my expertise with aspiring entrepreneurs, empowering them to turn their business dreams into reality.

Through meticulous research and firsthand experience, I uncover the essential steps, software, tools, and costs associated with launching and maintaining a successful business. By demystifying the complexities of entrepreneurship, I provide the guidance and support needed for others to embark on their journey with confidence.

From assessing market viability and formulating business plans to selecting the right technology and navigating the financial landscape, I am dedicated to helping fellow entrepreneurs overcome challenges and unlock their full potential. As a steadfast advocate for small business success, my mission is to pave the way for a new generation of innovative and driven entrepreneurs who are ready to make their mark on the world.

Barber Shop Business Plan [Sample Template]

By: Author Tony Martins Ajaero

Home » Business ideas » Beauty Care Industry » Barbershop

Are you about starting a barber shop? If YES, here is a complete sample barber shop business plan template & feasibility report you can use for FREE .

Okay, so we have considered all the requirements for starting a barbershop business . We also took it further by analyzing and drafting a sample barber shop marketing plan template backed up by actionable guerrilla marketing ideas for barber shops. So let’s proceed to the business planning section.

There will always be the need for men and even women alike to have a haircut; this is because of the need to look good. Also, whilst some may think that not having but rather grooming their hair might be it when it comes to looking good, yet others cannot just do without having a good haircut.

This might be weekly or fortnightly, or as the person who is involved wants it. It is because of this need that the barber shop business has continued to be on the rise. As a matter of that there is hardly any nook and cranny in the whole of the united states of America where you couldn’t possibly find a barbers shop.

They will always be in business because they are always in demand. Therefore, it is important to state that starting a barbing salon is a very good and lucrative business. As a matter of fact, it is a profitable trade that sure guarantees good returns on investment.

If you are looking to launch come- in to the barbing trade, then you have to be aware that you have got to do the needful background preparation. This background preparation amongst others has to do with drawing up a business plan.

This is very vital because you are able to project and look at the direction which you want to drive your business to. Doing the business plan due diligence might be somewhat difficult, as you may not have written one before. There is however a respite with a business plan template, as you are able to use it to write yours. Here is a sample barber’s shop business plan template below;

A Sample Barber’s Shop Business Plan Template

1. industry overview.

Basically a barbershop is a place where people go to cut their hair and of course it is the working place of a barber. A barber is a person whose livelihood is mainly to cut, dress, groom, style and shave men’s and boys’ hair and in some cases ladies / girls who keep low cut.

Aside from the fact that people go to cut, dress, groom, style and shave in a barber shop, it is also place where people go to socialize with other folks in the neighborhood and also to engage in trendy discussion in the community or country as the case maybe; it is a place where people go to network, to discuss sports and overall a hub that contributes in shaping the male identity.

Before now, all those whose business is to take care of people’s hair are called barbers but in recent time, the term in only used for people who handles male hair and hairdresser is used for those who handles female hair. For example, in the 20th century, the profession of cosmetology branched out from the barbering industry which is why hairdressers may be licensed as either barbers or cosmetologists.

Barbers vary with respect to where they work, the services they are licensed to offer, and the name they are called. In the United States of America, the labor law and licensing requirements as it concerns barbers for each state differ on their labor and licensing laws. For instance, a cosmetologist who operates in the state of Maryland cannot make use of a straight razor, strictly reserved for only barbers.

While in the state of New Jersey both barbers and cosmetologist are regulated by the State Board of Cosmetology and there is no longer a legal difference in barbers and cosmetologists, as they are issued the same license and can practice the art of straight razor shaving, coloring, other chemical work and haircutting if they choose.

No doubt the barber’s trade has a long history; ranging from the Egyptian Empire to the Roman Empire to the Greek Empire et al, the barbing profession has indeed come to stay. History has it that Barbering was introduced to Rome by the Greek colonies in Sicily in 296 BC, and barber shops quickly became very popular hubs for daily news and gossip.

If you have plans of becoming a barber and to open a barber shop, then you expected to undergo a barbers’ training. There are several means of getting trained as a barber. If you are in the United States of America you are expected to attend a “Barber Schools”, that’s only when you can easily acquire your license and permit.

Besides, most states in the U.S require a barber to possess a license before they can be allowed to practice barbering professionally. People also learn the trade by understudying professional barbers in their shops.

No doubt, the cost of attending a barber school varies from state to state, and also from cities to cities. Schools in larger cities tend to cost more than those located in smaller cities and rural towns. So also, brand names can also affect the cost of barber school.

On the average, most barber schools in the United States cost between $6,500 and $10,000 to complete. The fact that each state has different minimums for training hours, the length and cost of the program can vary for that reason. Another factor that influences the fees is that some schools tuition includes supplies and textbooks, whereas others do not. Note that Barber license exam fees typically range from $50 to $150

Lastly, most states in the U.S require the same amount of training hours for barbers as they do for cosmetologists. Basically, the number of hours required ranges from 800 to 2,000 training hours and it depends on the state’s licensing requirements. Over and above, most barbing programs can be completed in a year 3 months or less.

2. Executive Summary

Bolingo and Sons Barbing Salon is a standard and licensed barbing salon that will be located in a richly populated neighborhood in West Palm Beach, Florida – United States of America. We chose to open our barbing salon in this city because of the need of the services of a standard barbing salon in the neighborhood.

Bolingo and Sons Barbing Salon offer services such as cut hair for both male and female, dress hair for both male and female, groom hair for both male and female, dying / coloring of hair for both male and female, style and shave hair for both male and female.

We will also retail clippers, barbing accessories, aftershave and shaving powder et al. Aside from the fact that our barbers shop will be opened for a minimum of 15 hours daily, we will also offer home services to any clients who would want us to come over to their house to take care of their hair. We are well trained and equipped to service the market segments that require our services.

We are in the barbing saloon services business to deliver excellent services to all those who will patronize our services. We will also ensure that in the line of carrying out our duty, we comply with the laws and health regulations in Florida and The United States of America.

Our employees are well trained and qualified to handle the wide range of barbing services; Our workforce are going to be well trained to operate within the framework of our organization’s corporate culture and also to meet the needs of all our customers.

Bolingo and Sons Barbing Salon will ensure that all our customers or anybody that visit our barbing salon are given first class services, treatment and experience whenever they visit us.

We have a CRM software that will enable us manage a one on one relationship with our customers no matter how large the numbers of our customers’ base grows. As a matter of fact, we are well positioned and equipped to handle celebrities, politicians and public figures.

Bolingo and Sons Barbing Salon is a family business that is owned and managed by Mr. Donald Tyler and his son Trump Tyler. They are both legally licensed to run a barbing salon anywhere in the United States. Mr. Donald Tyler has well over 15 years of experience as a professional barber. He is the personal barber to a handful of celebrities and politicians.

3. Our Products and Services

Bolingo and Sons Barbing Salon is in the business of ensuring that our clients are well treated and taken care of and our services will be carried out by highly trained professional and licensed barbers who know what it takes to give our highly esteemed customers value for their money. These are the services that Bolingo and Sons Barbing Salon will be offering;

• Cut hair for both male and female
• Dress hair for both male and female,
• Groom hair for both male and female
• Dye / coloring of hair for both male and female
• Style and shave hair for both male and female.
• Sale of Clippers and Barbing Accessories
• Sale of Aftershave and Shaving Powder
• Home Services

4. Our Mission and Vision Statement

• Our vision is to become the number one choice when it comes to barbing saloon in the whole of West Palm Beach, Florida – United States of America and also to be amongst the top 20 barbers shop in the United States of America within the next 10 years.
• Bolingo and Sons Barbing Salon is in business is to establish a first class and standard barbing salon that will take care of both highly placed clients (celebrities, public figures and politicians et al) and lowly placed clients as long as they can afford our services.
• We want to become one of the leaders in the barbing salon services industry in Florida, and in The United States of America.

Our Business Structure

Bolingo and Sons Barbing Salon is a business that will be built on a solid foundation. From the outset, we have decided to recruit only qualified and licensed barbers and hair stylist to man various job positions in our barbing salon.

We are quite aware of the rules and regulations governing the barbing and the cosmetologist industry which is why we decided to recruit only well experienced and qualified employees as foundational staff of the organization. We hope to leverage on their expertise and experience to build our business brand to be well accepted in Florida and the whole of the United States.

When hiring, we will look out for applicants that are not just qualified and experienced, but honest, customer centric and are ready to work to help us build a prosperous business that will benefit all the stakeholders (the owners, workforce, and customers).

As a matter of fact, profit-sharing arrangement will be made available to all our senior barbers and it will be based on their performance for a period of five years or more. These are the positions that will be available at Bolingo and Sons Barbing Salon;

• Chief Barber / Chief Executive Officer (Mr. Donald Tyler)
• Deputy Chief Barber / Barbing Salon Manager (Trump Tyler)
• Sales Agent
• Cashier (Counter Agent).

5. Job Roles and Responsibilities

Chief Barber / Chief Executive Officer:

• Responsible for providing direction for the business
• Creating, communicating, and implementing the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
• Attend to high profile clients (celebrities, public figures and politicians)
• Responsible for fixing prices and signing business deals
• Responsible for recruitment
• Responsible for payment of salaries
• Responsible for signing checks and documents on behalf of the business
• Evaluates the success of the organization

Deputy Chief Barber / Barbing Salon Manger

• Responsible for managing the daily activities in the barbing salon
• Providing advice about styles and hair maintenance in response to customer enquiries
• Responsible for recruiting, training and managing staff
• Responsible for managing the organizations’ budgets
• Responsible for keeping statistical and financial records
• Responsible for preparing publicity materials and displays
• Handle marketing services
• Interfaces with third – party providers (vendors)
• Handle any other duty as assigned by the CEO

Barbers (10)

• Responsible for cutting hair for both male and female
• Responsible for dressing hair for both male and female,
• Responsible for grooming hair for both male and female
• Style and shave hair for both male and female
• Ensures that clippers and sharp objects are thoroughly sterilize before and after barbing
• Attend to clients in their various homes as requested

Sales Agents

• Manage external research and coordinate all the internal sources of information to retain the organizations’ best customers and attract new ones
• Model demographic information as it relates to those who need our services
• Source for clients for the barbing salon
• Responsible for promoting the company’s image
• Responsible for creating marketing and sales strategies, etc.
• Represents the organization in some strategic business meetings
• Handle any other duty as assigned by the manager or chief executive officer

Cashier (Counter Agent):

• Receives payments on behalf of the organization
• Issues receipt to customers
• Prepare financial report at the end of every working week
• Handles financial transaction on behalf of the company
• Interfaces with our bankers
• Responsible for payment of tax, levies and utility bills
• Handles any other duty as assigned by the chief executive officer or manager
• Responsible for cleaning the barbing salon facility at all times
• Ensure that toiletries and supplies don’t run out of stock
• Cleans both the interior and exterior of the barbing salon facility
• Handle any other duty as assigned by the manager and chief executive officer

6. SWOT Analysis

Bolingo and Sons Barbing Salon is set to become one of the leading barbing salon in West Palm Beach – Florida which is why we are willing to take our time to cross every ‘Ts’ and dot every ‘Is’ as it relates to our business. We want our barbing salon business to be the number one choice of all residence in the neighborhood of West Palm Beach – Florida.

We know that if we are going to achieve the goals that we have set for our business, then we must ensure that we build our business on a solid foundation. We must ensure that we follow due process in setting up the business.

Even though our Chief Barber / Chief Executive Officer (owner) has a robust experience in barbing, we still went ahead to hire the services of business consultants that are specialized in setting up new businesses to help our organization conduct detailed SWOT analysis and to also provide professional support in helping us structure our business to indeed become a leader in the barbing salon and cosmetology industry in the United States of America.

This is the summary of the SWOT analysis that was conducted for Bolingo and Sons Barbing Salon;

Our strength lies in the fact that we have a team of well qualified professionals and licensed barbers manning various job positions in our organization. As a matter of fact, they are some of the best hands in the whole of West Palm Beach – Florida.

Our location, the Business model we will be operating on, opening 15 hours daily and 7 days in a week, multiple payment options, well equipped barbing salon, home service deliveries and our excellent customer service culture will definitely count as a strong strength for us.

Our perceived weakness lies in the point that we are just starting out and we may not have the required finance to sustain the kind of publicity that we intend giving the business.

• Opportunities:

The opportunities that are available to barbers in West Palm Beach – Florida and in the whole of the United States of America are unlimited considering the fact that we have growing population of people who visit barbing salon at least once in two weeks.

We are going to position our business to make the best out of the opportunities that will be available to us in West Palm Beach – Florida.

Just like any other business, one of the major threats that we are likely going to face is economic downturn and unfavorable government policies.

It is a fact that economic downturn affects purchasing and spending power; if there are economic meltdown, people who usually visit barbing salon at least once in two weeks may likely reduce it to once in a month or so and that will definitely affect of revenue.

Another threat that may likely confront us is the arrival of a new and bigger / well established barbing salon brand in same location where ours is located.

7. MARKET ANALYSIS

• Market Trends

One major trend in the barbing salon industry is that most barbers or barbing salon do not just depend on customers coming to their barbing salon to patronize their services but also go the extra mile to offer same services to clients who would want them to visit their houses.

As a matter of fact, home services attracts extra cost and barbers tend to make more money when they have loads of clients that prefers home services. For example, celebrities, public figures, and politicians would prefer having a barber visit them at home as against going to a barbers’ shop.

Another trend is that more and more professional barbing schools are starting in the United States, because the United States before now do not enforce barbers to acquire professional license are beginning to enforce such law in their states.

No doubt loads of people want to look good at all times, this is perhaps one of the major essence the barbing salon, hair salon and beauty salon business came into existence. Over the years, the number of entrepreneurs who start this type of business daily have continued to be on the rise.

This is because of the rewarding nature of the business and also the point that people want to look good nearly all year round. As such, it can be said that this is one business that if well located, can experience massive patronage all year round.

8. Our Target Market

Bolingo and Sons Barbing Salon is in business to service a wide range of customers in West Palm Beach, Florida – United States of America. As a matter of fact, we are well positioned and equipped to handle only regular customers but also celebrities, politicians and public figures.

Before choosing a location for our barbing salon, we conducted our feasibility studies and market survey and we were able to identify those who will benefit greatly from our service offerings.

Basically, those who will benefit from our service offering are adults- both male and female, as well as children. This type of folks cut across various sectors of the economy. Our target customers can be classified into different groups. As a matter of fact, those who need the services barber cuts across people of all walks of lives, ages, cultures, race, religion and tribes.

The fact that we are going to open our doors to a wide range of customers does not in any way stop us from abiding by the rules and regulations governing the barbing salon and beauty care industry in the United States. Our staff is well – trained to effectively service our customers and give them value for their monies. Our customers can be categorized into the following;

• Celebrities
• Public Figures
• Politicians
• Business Executives
• Sport men and women
• Young Adults
• Elderly people
• Ladies who carry low cut

Our competitive advantage

No doubt starting a barber shop business might not be a herculean task after all. As a matter of fact, it is an easy to set up business that does not require formal training to achieve (excluding the United States of America). This means that you might even decide to get into this trade without training, provided you will hire expert stylists.

Anybody can set up a barbing salon, if they have the required startup capital. It means that the possibility of having countless barbing salon is high hence the increase in competition in the industry

We aware of this which is why we are leaving no stone unturned in making our barbers’ shop a one stop arena. It is for that reason that we have decided to come up with a business concept that will position us to become the leader in West Palm Beach – Florida.

Our competitive edge is that we are a standard barbing salon that has a good number of licensed and well – experienced barbers that are on standby to meet the needs of the clients both in our shop and home services. Our business offerings also will easily assist us in attracting the various clients that will look to attract.

We are quite aware that to be highly competitive in the barbing salon and beauty care industry means that you should be able to deliver consistent quality services; you should have sense of style and excellence.

Bolingo and Sons Barbing Salon is coming into the market well prepared to favorably compete in the industry. Our barbers’ shop facility is well positioned (centrally positioned) and visible, we have enough parking space with good security.

Our staff are well groomed in all aspect of the business and all our employees are trained to provide customized customer service to all our clients. Our services will be carried out by highly trained professional and licensed barbers who know what it takes to give our highly esteemed customers value for their money.

We are going to be one of the few barbing salon in the whole of West Palm Beach Florida that will offer home services and also run a standard barbing salon that will be open for a minimum of 15 hours a day and 7 days a week. We have enough trained and licensed barbers that are ready to run a shift system.

9. SALES AND MARKETING STRATEGY

• Sources of Income

Bolingo and Sons Barbing Salon will ensure that we do all we can to maximize the business by generating income from every legal means within the scope of our industry. Below are the sources we intend exploring to generate income for Bolingo and Sons Barbing Salon;

10. Sales Forecast

It is important to state that our sales forecast is based on the data gathered during our feasibility studies, market survey and also some of the assumptions readily available on the field. Below are the sales projections that we were able to come up with for the first three years of operations;

• First Year-: $50,000 ( From clients who visit our barbing salon ): $150,000 ( From home service clients / celebrities / public figures / politicians et al )
• Second Year-: $100,000(From clients who visit our barbing salon): $300,000 ( From home service clients / celebrities / public figures / politicians et al )
• Third Year-: $200,000(From clients who visit our barbing salon): $500,000 ( From home service clients / celebrities / public figures / politicians et al )

N.B: This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any major economic meltdown and the arrival of a well – established brand in same location as ours within the period stated above. Please note that the above projection might be lower and at the same time it might be higher.

• Marketing Strategy and Sales Strategy

The marketing and sales strategy of Bolingo and Sons Barbing Salon will be based on generating long-term personalized relationships with customers. In order to achieve that, we will ensure that we offer top notch all – round home healthcare services at affordable prices compare to what is obtainable in Florida.

All our employees will be well trained and equipped to provide excellent and top notch hair care / barbing services and customer service. We know that if we are consistent with offering high quality service delivery and excellent customer service, we will increase the number of our customers by more than 25 percent for the first year and then more than 40 percent subsequently.

Before choosing a location for our barbing salon, we conducted a thorough market survey and feasibility studies in order for us to be able to be able to penetrate the available market and become the preferred choice for residence of West Palm Beach, Florida – United States of America.

We have detailed information and data that we were able to utilize to structure our business to attract the numbers of customers we want to attract per time.

We hired experts who have good understanding of the barbing salon and beauty care industry to help us develop marketing strategies that will help us achieve our business goal of winning a larger percentage of the available market in West Palm Beach – Florida.

In summary, Bolingo and Sons Barbing Salon will adopt the following sales and marketing approach to win customers over;

• Introduce our barbing salon by sending introductory letters to residence, business owners and corporate organizations
• Advertise our barbing salon in community based newspapers, local TV and local radio stations
• List our barbing salon on yellow pages ads (local directories)
• Leverage on the internet to promote our barbing salon business
• Engage in direct marketing
• Leverage on word of mouth marketing (referrals) from satisfied and loyal customers
• Leverage on the internet / relevant social media platforms to market our barbing salon business

11. Publicity and Advertising Strategy

We are in the barbing salon services business -to become one of the market leaders and also to maximize profits hence we are going to explore all available conventional and non – conventional means to promote our home healthcare services business.

Bolingo and Sons Barbing Salon has a long term plan of offering hair care services in various locations all around Florida (home services) which is why we will deliberately build our brand to be well accepted in West Palm Beach before venturing out.

As a matter of fact, our publicity and advertising strategy is not solely for winning customers over but to effectively communicate our brand to the general public. Here are the platforms we intend leveraging on to promote and advertise Bolingo and Sons Barbing Salon;

• Place adverts on both print (community based newspapers and magazines) and electronic media platforms
• Sponsor relevant community programs / events
• Leverage on the internet and social media platforms like; Instagram, Facebook , twitter, YouTube, Google + et al to promote our brand
• Install our Bill Boards on strategic locations all around West Palm Beach – Florida.
• Engage in road show from time to time
• Distribute our fliers and handbills in target areas
• Ensure that all our workers wear our branded shirts and all our vehicles are well branded with our company’s logo et al.

12. Our Pricing Strategy

Bolingo and Sons Barbing Salon will work towards ensuring that all our services are offered at highly competitive prices compare to what is obtainable in The United States of America.

We know the importance of gaining entrance into the market by lowering our pricing so as to attract all and sundry that is why we have consulted with experts and they have given us the best of insights on how to do this and effectively gain more clients soon.

Our pricing system is going to be based on what is obtainable in the industry, we don’t intend to charge more (except for premium and customized services) and we don’t intend to charge less than our competitors are offering in West Palm Beach – Florida.

Be that as it may, we have put plans in place to offer discount services once in a while and also to reward our loyal customers especially when they refer clients to us. The prices of our products will be same as what is obtainable in other places.

On the average, our haircut services will cost between $10.00 and $50.00 per service rendered. Do bear in mind that this depends on the service rendered.

• Payment Options

At Bolingo and Sons Barbing Salon, our payment policy is all inclusive because we are quite aware that different people prefer different payment options as it suits them. Here are the payment options that will be available in every of our outlets;

• Payment by cash
• Payment via Point of Sale (POS) Machine
• Payment via online bank transfer (online payment portal)
• Payment via Mobile money
• Check (only from loyal customers)

In view of the above, we have chosen banking platforms that will help us achieve our payment plans without any itches.

13. Startup Expenditure (Budget)

Starting a barbing salon business is a business that any serious minded entrepreneur can successfully start without breaking the bank.

This is so because aside from the money required to rent a shop which can be expensive depending on the size and location of the facility, every other expenses that is required are quite within the reach of a serious minded entrepreneur.

The items listed below are the basics that we would need when starting our barbing salon business in West Palm Beach – Florida, United States, although costs might vary slightly depending on the state of the economy;

• The Total Fee for Registering the Business in Florida – $750.
• Legal expenses for obtaining licenses and permits – $1,500.
• Marketing promotion expenses for the grand opening of our barbing salon in the amount of $3,500 and as well as flyer printing (2,000 flyers at $0.04 per copy) for the total amount of – $3,580.
• Cost for hiring Business Consultant – $2,500.
• Cost for Computer Software (Accounting Software, Payroll Software, CRM Software, Microsoft Office, and QuickBooks Pro et al) – $3,000
• Insurance (general liability, workers’ compensation and property casualty) coverage at a total premium – $3,400.
• Cost for payment of rent for 12 month at $1.76 per square feet in the total amount of $105,600.
• Cost for office remodeling (construction of racks and shelves) – $10,000.
• Other start-up expenses including stationery ($500) and phone and utility deposits – ($2,500).
• Operational cost for the first 3 months (salaries of employees, payments of bills et al) – $70,000
• The cost for Start-up inventory (stocking with a wide range of products – clippers, shaving powder, hair shampoo and aftershave et al) – $ 10,000
• The cost for the purchase of furniture and gadgets (Computers, Printers, Telephone, TVs, Sound system, Mirrors, tables and chairs et al): $4,000.
• The cost of Launching a Website: $700
• The cost for our opening party: $5,000
• Miscellaneous: $2,000

We would need an estimate of $150,000 to successfully set up our standard and first class barbing salon business in West Palm Beach – Florida. Please note that this amount includes the salaries of all the staff for the first month of operation.

This are most of the equipment and supplies we will purchase before officially opening our barbing salon to the general public;

• Barber chair
• Hair clipper
• Barber cloth or wrap
• Barber powder (talcum powder or baby powder)
• Barber neck paper/tape
• Barber mirror or back mirror
• Hair brilliantine
• Hair dryer, hair blower or blow drier
• Hair pomade
• Hair scissors
• Shave brush
• Shaving oil
• Shaving razor
• Mustache wax

Generating Funding / Startup Capital for Bolingo and Sons Barbing Salon

Bolingo and Sons Barbing Salon is a private business that is solely owned and financed by Mr. Donald Tyler and his son Trump Tyler. They do not intend to welcome any external business partners which is why he has decided to restrict the sourcing of the start – up capital to 3 major sources.

These are the areas Bolingo and Sons Barbing Salon intends to generate our start – up capital;

• Generate part of the start – up capital from personal savings
• Source for soft loans from family members and friends
• Apply for loan from my Bank

N.B: We have been able to generate about $50,000 (Personal savings $30,000 and soft loan from family members $20,000) and we are at the final stages of obtaining a loan facility of $100,000 from our bank. All the papers and document have been signed and submitted, the loan has been approved and any moment from now our account will be credited with the amount.

14. Sustainability and Expansion Strategy

The future of a business lies in the numbers of loyal customers that they have the capacity and competence of the employees, their investment strategy and the business structure. If all of these factor are missing from a business (company), then it won’t be too long before the business close shop.

One of our major goals of starting Bolingo and Sons Barbing Salon is to build a business that will survive off its own cash flow without the need for injecting finance from external sources once the business is officially running.

We know that one of the ways of gaining approval and winning customers over is to offer our barbing salon services a little bit cheaper than what is obtainable in the market and we are well prepared to survive on lower profit margin for a while.

Bolingo and Sons Barbing Salon will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and retraining of our workforce is at the top burner.

As a matter of fact, profit-sharing arrangement will be made available to all our long – term serving staff and it will be based on their performance for a period of five years or more. We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dream.

Check List / Milestone

• Business Name Availability Check: Completed
• Business Registration: Completed
• Securing Barbing license: Completed
• Opening of Corporate Bank Accounts: Completed
• Securing Point of Sales (POS) Machines: Completed
• Opening Mobile Money Accounts: Completed
• Opening Online Payment Platforms: Completed
• Application and Obtaining Tax Payer’s ID: In Progress
• Application for business license and permit: Completed
• Purchase of Insurance for the Business: Completed
• Leasing of facility and remodeling the facility: In Progress
• Conducting Feasibility Studies: Completed
• Generating capital from family members: Completed
• Applications for Loan from the bank: In Progress
• Writing of Business Plan: Completed
• Drafting of Employee’s Handbook: Completed
• Drafting of Contract Documents and other relevant Legal Documents: In Progress
• Design of The Company’s Logo: Completed
• Graphic Designs and Printing of Marketing / Promotional Materials: In Progress
• Recruitment of employees: In Progress
• Purchase of the required salon equipment / tools et al (Clippers, Sterilizers and hair cut accessories): In Progress
• Purchase of the Needed furniture, racks, shelves, computers, electronic appliances, office appliances and CCTV: In progress
• Creating Official Website for the Company: In Progress
• Creating Awareness for the business both online and around the community: In Progress
• Health and Safety and Fire Safety Arrangement (License): Secured
• Opening party / launching party planning: In Progress
• Establishing business relationship with vendors: In Progress

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Men's Salon Business Plan

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Executive Summary executive summary is a brief introduction to your business plan. It describes your business, the problem that it solves, your target market, and financial highlights.">

Jonpaul’s is an upscale old-world gentleman’s barber shop that offers today’s progressive gentlemen a haven where he can sit back, relax and experience the “World Class” art of grooming and services in a gentleman’s club atmosphere, which is masculine and therapeutic. Jonpaul’s is aimed at an exclusive market and a discerning customer base, and will add tremendous value to our community while offering a combination of “World Class Services” not currently being offered by any competitor in the greater Gigaburb area. We intend to be profitable by increasing our client base through becoming a highly sought after destination.

Our goal, beyond becoming a profitable business, is becoming a trusted destination whereby the clients in our community can come to refresh their minds and bodies, replenish their energies, and network with their colleagues and friends!

1.1 Mission

Jonpaul’s will provide a comforting, yet stimulating, old world gentleman’s club atmosphere in which customers will be able to relax both their body and mind, through a wide range of services. Jonpaul’s will establish itself as a world class service provider to which clients can always come to escape the stresses of life, and rejuvenate their energies, enjoy the camaraderie of their colleagues and friends.

1.2 Keys to Success

The keys to success in our business are:

• Location : Providing an easily accessible location for clients.
• Environment : Providing an environment conducive to giving relaxing and professional service.
• Convenience : Offering clients a wide range of services in one setting, and extended business hours.
• Reputation : Reputation of the owner and staff as providing superior personal service. 
• Effective advertising : Advertising in the corporate environment.

1.3 Objectives

The objectives for Jonpaul’s are outlined below:

• To create a service-base company whose goal is to exceed customer’s expectations.
• Sales increase substantially by end of Year 2 and nearly double year one revenue by the end of Year 3.
• To increase the number of clients services by at least 20% per year through superior performance and word-of mouth referrals.
• Have a clientele return rate of 90% by end of Year 1.
• Become an established community destination by end of Year 1.

Company Summary company overview ) is an overview of the most important points about your company—your history, management team, location, mission statement and legal structure.">

Jonpaul’s is a full-service gentleman’s barber shop dedicated to consistently providing world class men’s grooming services to our clients, high quality products while furnishing an enjoyable relaxing atmosphere at an acceptable price/value relationship.

Our Motto: “World Class Service Begins Here”

The timing is right for this venture. Patiently searching for the last few years for a similar highly recognized existing business in a prime location, was unsuccessful. We therefore decided to build one from the ground up.

2.1 Start-up Summary

After spending several months searching for a high-end exclusive gentleman’s barber shop to purchase, the owners decided to start an exclusive barber shop – men’s grooming services from the ground up. The start-up capital will be used for the design, leasehold improvements, and equipment for the shop. The start-up cash has been marked for the estimated amount needed to cover operational expenses for the first two months.

2.2 Company Locations and Facilities

Jonpaul’s is located in The Mall, a 160,000 foot shopping and entertainment center in Gigaburb. The suite is 1,950 sq. ft at $24.50/sq. ft. with a 3-year lease. This site is a very high profile area with easy access and ample parking.

The Mall is anchored by Regal Cinema, the largest theater chain in the Gigaburb market with a 16-screen, state of the art complex. In addition to specialty retail and service shops within the center, there is a food pavilion anchored by Starbucks, Macaroni Grill, Garrison’s, and Rio Bravo. Other tenants include Ben & Jerry’s, Las Vegas Golf, specialty furniture, boutiques, antiques, and specialty children shops.

The Mall is located on the corner of a highly traveled State Highway and a Metro Road in the high growth, affluent area of Gigaburb. The Mall’s primary trade area will serve the burgeoning country club communities and exclusive neighborhoods located within a fifteen-minute drive from the site. According to Equifax National Decision Systems, the primary trade area in 2000 had a population of 317,931 that is projected to reach 358,716 by 2005.

2.3 Company Ownership

Jonpaul’s is a privately held S corporation co-owned by Cathy Leskie and her husband Dr. Jonpaul Leskie. Cathy Leskie has 10 years experience in the hair and spa industry. She studied in the U.S. and Europe and continues to stay on top of the latest styles, trends and products. Cathy has worked as a stylist, then as a manager – managing 16 stylist in a prestigious upscale salon.

Dr. Jonpaul Leskie – is President/CEO of  Jp Leskie & Associates, a Technology Consulting Firm. Dr. Leskie is a pioneer and innovator with over 30 years experience in the computer, e-business and telecommunications industry. Dr. Leskie has a proven track record of success in launching new business and directing operations for Fortune 500 companies worldwide.

To achieve our objectives, Jonpaul’s is seeking loan financing. This loan will be paid from the cash flow from the business, and will be secured by the assets of the company, and backed by the character, experience and personal guarantees of the owners.

Products and Services

Jonpaul’s is considered an upscale full-service barber shop – services exclusively for men. We offer our clients a gentleman’s club atmosphere, with a complimenting wide range of services and products that include:

• Hair : Cut and style,  one step hair color, highlights, toner, corrective color, hair and scalp treatments
• Shaves : Traditional straight razor shaves, hot towels, and balm treatment
• Nails : Manicures, pedicures
• Waxing Services : Eyebrow shaping
• Men’s Services : Essential facials and peels, sports massage, deep tissue massage
• Hair Laser Removal : Hair removal on neck, back, ears, etc.
• Shoe Shine : Shoe shine service in the waiting room or while services are being performed.
• London : Shave creams, soap, bath oils, shaving accessories exclusively for men
• United States : Shave creams, skin care, shaving accessories exclusively for men.

Explanations and/or consultations will be provided on all services and products if needed.

3.1 Product and Service Description

3.2 competitive comparison.

3.3 Sales Literature

Service brochure, logo/slogan with advertising to be included, and a planned website.

3.4 Fulfillment

Jonpaul’s services sell themselves. World Class Service performed in an upscale environment will attract clientele. Our prices are very reasonable for the quality of services provided. We have an agreement with a U.S. based importer of our London products, which keeps our product price at its lowest price point.

3.5 Technology

Jonpaul’s will sell complimenting products of the highest quality, and latest scientific development.

Our gentleman’s shop computer system, incorporates the latest hardware and software to manage appointments, client database, point of sale, email capabilities, Web-enabled networking, inventory, bar code reading, historical data, employee records, transaction history, accounts receivable/payable and payroll. Back-up of the system is performed daily.

Clients will be emailed appointment confirmation messages two days prior to appointment. In addition they will also receive a personal phone call one day prior to appointment to confirm appointment. A thank you note will be emailed automatically after services have been performed.

Our gentleman’s shop will incorporate a wireless network within the facilities. It will serve as an internal network and provide a service for our clients that need to access the Internet while visiting our facilities.

3.6 Future Products and Services

Jonpaul’s will be considering branding its own product line in the future. In addition it may offer chiropractic services and acupuncture services on an as needed basis. Jonpaul’s will always remain involved with the best men’s hair styling and health techniques offered, and will implement them if deemed appropriate and feasible for Jonpaul’s clientele.

Market Analysis Summary how to do a market analysis for your business plan.">

Jonpaul’s will focus on the professional male. An Internet study revealed that 85% of professional men had personal hair grooming services performed during the workday. The space at The Mall fits the demographics for our business. Applied Geographic Solutions estimates that 59,251 people live within a three-mile radius of our facility and 42,759 work there. They estimate 161,848 live within a five-mile radius and 109,867 work there. There are 15 business parks totaling 6,206 businesses located within a seven-mile radius.

4.1 Market Segmentation

Our target market will be barber shop services for the professional male. Based on our Internet survey, 80% of our services will be associated with hair, hair color, shaves, shoe shine; 15% will come from facial, massage, nail, and tanning services; and 5% will come from products. Thus, our target market will be male professionals and retirees, from the age of 25, with individual and household incomes greater than $75,000.

The following table and chart depict our potential customers with a conservative annual growth rate of 4%. The annual growth rate for the area has been 7.5% since 1990.

4.2 Target Market Segment Strategy

The members of these market segments have luxury money on hand, and lead professional lives filled with very busy schedules. All persons usually need hairstyling regardless of income level, and make the effort to find money available to style their “look.”

4.2.1 Market Trends

In spite of the massive growth in residential and corporate complexes and substantial employment within 7 miles of The Mall, a gap currently exists in the retail trade and entertainment area. The shopping center is strategically located between two major malls, each occupying more than 1.2 million square feet. Virtually no high-end restaurants or commercial support services existed in the Gigaburb vicinity until The Mall was developed. Our facility will be located in this center, which provides a huge competitive advantage.

A population of nearly 205,000 people, consisting of young, upper-class families with an average household income of $92,247, exists within a seven-mile radius of the center. The immediate area surrounding The Mall has impressive demographics as well, with an average household income of $119,423 within a three-mile radius. The average new house sale price in The Mall area in 1998 was $377,249, up from $227,000 in 1990. It is also important to note that many companies are locating their corporate headquarters in the Gigaburb vicinity, not just administrative offices. Another plus is that several office buildings, and hotels, are located within a short drive of our gentleman’s shop.

4.2.2 Market Growth

Our gentleman’s shop’s trade area’s best growth potential is in terms of daytime employment. The total daytime business population in a three-mile radius is 42,759 with the residential population at 59,251. The total daytime business population in a five-mile radius is 109,867 with the residential population at 161,848. The nearby business parks also have an ample supply of land for future office development. An even more predictable source of daytime employment growth is the planned expansion of existing companies.

The Mall is the only shopping and entertainment center site within an 8 mile radius. Jonpaul’s is the only gentleman’s shop exclusively for men at The Mall. The future look very promising for a thriving business with a continual presence of clients.

4.2.3 Market Needs

The traditional barbershop of years past have been traditionally been replaced by unisex salon’s and spa’s which focused mainly on women. Professional men are more health and style conscious, especially men who have achieved a modicum level of professional success. They are willing pay for products and services that are geared specifically toward men. They are looking for an environment that consistently offers quality service, products and camaraderie. They look for a gathering place where they can openly discuss politics, watch sports or stock market news on TV, read the newspaper, network, get a cup of gourmet coffee, buy an imported cigar, and get a shoe shine.

The surrounding area of The Mall and Country County has become a bastion for the successful, having consistently been the fastest growing areas in our state. This has created a community of wealth, mobility, and growth. State Highway is a major north/south highway that connects the northern suburbs to midtown Gigaburb. The section of State Highway near our site is two lanes in each direction and includes an interchange at Metro Road. In 1998, the State DOT recorded an ADT volume on State Highway of 46,082 vehicles per day up from the 1997 traffic count of 38,375. This number is expected to continue to increase substantially over the next few years.

4.3 Service Business Analysis

We are part of the retail health and beauty industry which has four major types:

• Salons : Stores with only hair styling services and products.
• Day Spas : Stores specializing in body health maintenance through a variety of services and products.
• Day Spa & Salon : Stores combining the services of the two aforementioned.
• Health & Beauty Products : Stores selling only merchandise product covering the wide range of products available but not inclusive of those sold by salons and spas.

4.3.1 Main Competitors

The main competitor is VanAstorBilts located across town. Strengths of VanAstorBilts are its wide array of spa services. The weaknesses of VanAstorBilts are the limited number of services dedicated specifically to male clients, i.e. hair grooming, shaves, shoe shines. VanAstorBilts services and products cater more toward the female professional. We feel the presence of Jonpaul’s is not a direct competitor to VanAstorBilts and visa versa.

Our market advantage is wide open, and will give us the opportunity to service a large population base of professional males that is not currently being well served.

4.3.2 Competition and Buying Patterns

Clients choose men’s grooming services based on proximity to their daily travels from home and work, reputation for high quality service, and good pricing. With our combined services and catering to the male professional, we don’t feel we have competition. Any competition will mainly be from unisex salons or combination unisex spa-salons.

4.3.3 Business Participants

Industry participants are those whose services include salon and spa offerings. Salon services concern hair styling, while spa services concern body relaxing and rejuvenating offerings such as massage, nail, and face works.

No one industry participant has focused specifically toward men only.

Strategy and Implementation Summary

• Emphasize quality, originality, and “World Class Service”. We will differentiate ourselves from our competitors by offering a staff of practitioners who are not only certified in their professions, but will be trained in understanding the dynamics of customer service so as to maximize the connection to their clients and more easily meet their clients expectations.
• We will provide a unique atmosphere. From our professional staff to our ambience of our barber shop, Jonpaul’s will distinguish itself as a completely trustworthy and soothing setting where clients can enjoy being pampered, escape the stress of their everyday lives and enjoy the camaraderie of friends and colleagues.
• Build a community/corporate relationship-oriented business. We will focus on strengthening the trust of our customer base, and providing not only services, but information that will aid everyone in the progression of obtaining a balanced and healthy lifestyle.

5.1 Value Proposition

Our value proposition is that we will bring a unique mode of relaxation and fulfillment to the discerning gentleman. When people are relaxed, comfortable, and happy they have the ability to work harder, concentrate better, feel physically, emotionally, and mentally balanced, and give that happiness back into their homes, workplace, and community. Simply put, our value proposition is that we help our community become a better place to live and work.

5.2 Competitive Edge

Our competitive edge is a combination of our unique services, outstanding location, and our interaction with our clients. By providing our clients a gentleman’s club atmosphere and provide world class services, we build relationships of trust and satisfaction. Our clients will come to depend on our unique services and fulfilling environment.

5.3 Marketing Strategy

Our marketing strategy is the key to our success:

• Emphasize our name and unique services and environment through advertising.
• Focus on the convenience of our location.
• Build community relationships and corporate relationships through unique and quality service, a friendly caring atmosphere, and delivering world class service.

5.3.1 Promotion Strategy

Our promotional strategy will be two-fold: first phase promotion will advertising before, during, and six months following our opening; the second phase advertising will deal with long-term advertising.

• First Phase Promotions
• Advertising
• We will utilize local newspaper, local social magazines, local radio, mail-outs to all households within the immediate 10-mile radius, and mail-outs to all local business within a five-mile radius.
• We will have a comprehensive website.
• We will place our brochure within the offices of our corporate referral clients.
• Second Phase Promotions
• We will continue to place ads in the local social magazines year around. Mail-outs will be done again within a 10-mile radius one year after takeoff, then again only every three to five years. Radio and television ads will be done only when we have sale promotions during the most stressful time of the year – the holiday season; television ads are not certain, we will evaluate their effectiveness before further implementation.
• We will continue to have a comprehensive website. After the first six months, and certainly after the first year, we will evaluate the viability of having target clients advertise on our site, and conversely, we will evaluate viability of advertising on our target client website (if applicable).
• This type of advertising will be implemented once we have grown beyond our revenue objective. We will also form advertising alliances with any business with whom we share common business goals. We will also implement mutual perks with our business and restaurant neighbors which will aid in local visibility.

5.3.2 Marketing Programs

Owner Cathy Leskie and Jonpaul Leskie will be responsible for marketing Jonpaul’s through the advertising channels. The general manager will be responsible for assisting with the implementation of alliance advertising partnerships. Our advertising budget is $10,000 for the first year. Advertising will begin two weeks prior to opening.

5.3.3 Positioning Statement

We will automatically position ourselves as the top, exclusive gentlemen’s grooming shop in the greater Gigaburb area. Considering that none of the other competitors will offer the range of men’s services that we will, nor that their staffs will be trained like ours, and that there are not any barbershops of our type in our target locations, we will be able to provide services to The Mall populace not currently being tapped.

5.3.4 Pricing Strategy

Our pricing strategy will be similar to that of our competitors. We will not charge over, nor substantially under, standard prices for our services. We will be paying our employees a straight percentage of their total individual client sales plus a bonus–that’s more than our competitors. This will allow us to hire the best employees, and have a built-in motivational factor that will keep them empowered to enhance their opportunity.

5.4 Sales Strategy

• Our umbrella sales strategy is to sell Jonpaul’s to the male professional as a uniquely desirable destination that will enhance their lives.
• We will sell Jonpaul’s through each employee’s skill, courtesy, and warmth, creating a trusting impression on all clients, and establishing loyalty and return visits. We will ensure each visit to Jonpaul’s is a relaxing and memorable experience, so that clients can always depend on our brand of service when they arrive.

5.4.1 Sales Programs

• Our comprehensive brochure will explain the nature of our services, and how this benefits our clients.
• Our website will be comprehensively informative of our services, environment and their benefits.

5.4.2 Sales Forecast

5.5 Strategic Alliances

We will form alliances with our referral clients, local restaurants, offices, and businesses who will be strategically beneficial for generating new clients. We will also form alliances with local barber schools and local spas.

5.6 Milestones

The following table lists important store milestones, with dates, implementation duty, and budgets for each. The milestone schedule emphasizes the timeliness for implementation per the sales and marketing targets listed in the detail in the previous topics.

Management Summary management summary will include information about who's on your team and why they're the right people for the job, as well as your future hiring plans.">

6.1 organizational structure.

Our initial team will consist of the owner and 10 employees. On the shop floor, there will be six barbers, one nail specialist, one shoe shine person and one receptionist. Initially there will be one full time combination aesthetician/massage therapist. As our client base grows we will add additional barbers, which then will be working two shifts per day per station. We expect to have 12 employees by the end of the first year and 14 employees in years two and three.

6.2 Management Team

Cathy Leskie, co-owner, president: has 10 years experience in the hair and spa industry. She studied in the U.S. and Europe and continues to stay on top of the latest styles, trends and products. Cathy has worked as a stylist (six years) then as a manager (four years) – managing 16 stylist in a prestigious upscale salon.

Dr. Jonpaul Leskie, co-owner: will not be directly involved in daily operations, but will assist Cathy in general organizational/business planning and operations implementation. Currently Jonpaul is President/CEO of  Jp Leskie & Associates, a Technology Consulting Firm. Dr. Leskie is a pioneer and innovator with over 30 years experience in the computer, e-business and telecommunications industry. Dr. Leskie has a proven track record of success in launching new businesses and directing operations for Fortune 500 companies worldwide.

6.3 Management Team Gaps

We believe the experience of our team covers the needs to make the business plan for Jonpaul’s a very successful reality. We will review the current talent of the salon and re-engineer accordingly. We plan on outsourcing payroll and benefits.

6.4 Personnel Plan

The Personnel Plan below reflects our projected need at opening, and carries through the second year expansions.

Financial Plan investor-ready personnel plan .">

The premier element in our financial plan is initiating, maintaining, and improving the factors that create, stabilize, and increase our cash flow:

• We must create visibility so as to create customer flow.
• We must maintain a dependable, cheerful employee force so as to minimize turnover.
• Create a brisk turnaround on our retail products, always maintaining viable stock levels.

7.1 Important Assumptions

The key underlying assumptions of our financial plan shown in the following general assumption table are:

• We assume access to equity capital and financing to support our financial plan.
• We assume our financial progress based on realistic sales to minimum sales against highest expenses.
• We assume there will not be an economic crash that would greatly hinder our target market’s access to their personal luxury finds.

7.2 Key Financial Indicators

Our most important Key Financial Indicator is when each barber averages seven clients per day and each specialist averages three clients per day.

7.3 Break-even Analysis

For our Break-even Analysis we assume monthly estimated operational costs which include payroll, rent, utilities and other running costs (not including employee draw fund considerations). Payroll alone is only estimated at $9,800 per month, including taxes.

The analysis shows that we need to generate monthly revenues, as shown below, to break even. This total is less than estimated monthly gross. This estimation does not include revenue from any other sources and is based on a barber shop client average of $35 and miscellaneous services average of $50. Our yearly average per client is estimated at $48. Considering our minimal assumptions show a monthly total client average of 1,063, we therefore believe our break-even figures can be readily maintained.

7.4 Projected Profit and Loss

There are two important assumptions with our Projected Profit and Loss statement:

• Our revenue is based on minimum estimated averages against highest expense expectations.
• Our major expense of rent and utilities is fixed for the next five years.

7.5 Projected Cash Flow

Our business is a luxury, retail-oriented business with clients who will pay primarily with credit cards.

7.6 Projected Balance Sheet

Our Projected Balance Sheet shows we will not have any difficulty meeting our debt obligations as long as our revenue projections are met.

7.7 Business Ratios

The following table contains important business ratios for the barber shop industry, as determined by the Standard Industry Classification (SIC) code, 7241.

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Barber Shop Business Plan Template [Updated 2024]

Barber Shop Business Plan Template

If you want to start a barber shop or expand your current barber shop, you need a business plan.

The following barber shop business plan template gives you the key elements to include in a winning barber shop business plan.

You can download our Business Plan Template (including a full, customizable financial model) to your computer here.

Below are links to each of the key sections of a successful Barber Shop business plan. Once you create your plan, download it to PDF to show banks and investors.

I. Executive Summary II. Company Overview III. Industry Analysis IV. Customer Analysis V. Competitive Analysis VI. Marketing Plan VII. Operations Plan VIII. Management Team IX. Financial Plan

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Barber Shop Plan Outline

Barber Shop Business Plan Home I. Executive Summary II. Company Overview III. Industry Analysis IV. Customer Analysis V. Competitive Analysis VI. Marketing Plan VII. Operations Plan VIII. Management Team IX. Financial Plan

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Barbershop Business Plan Sample

Published Nov.11, 2016

Updated Apr.26, 2024

By: Brandi Marcene

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Table of Content

Do you want to start barbershop business plan?

Do you want to start a barbershop? Well, it might be an excellent idea if you are looking for a business that is simple but profitable. The biggest advantage of a barbershop is that it doesn’t require any official training or technical know-how. You can start your business at any time with ease.

Even though this is a relatively simple business, you will still need to look at business plans for barber shops to make one of your own. If you want to learn how to make a business plan for a barber shop, you can either hire business plan writing services or learn from the format below. We will take you through everything you should include in your barber shop business plan step-by-step. So you can use this to even write soap manufacturer business plan .

Executive Summary

2.1 the business.

Hank’s Barber Care will be a barbershop startup owned by Hank Peterson. The business will work to provide haircutting and salon services throughout Morristown. It will offer several services ranging from cutting, trimming, waxing, shaving, and hair color.

2.2 Management of the Barbershop

To ensure that your startup is well-managed, you need to have a solid business plan strategy . And, to make that strategy, you need to be well versed in barbershop business plans.

You can go about writing a barber shop start up business plan in two ways. Either learn how to write a business plan for a barber shop or go through a beauty supply store business plan or maybe a barber shop business plan example, like the one we are showing here.

2.3 Customers of Barbershop

Our customers will belong to almost every class of people, irrespective of their jobs or ethnicities. However, our potential and recurring customers are as follows:

• Residential Community
• Businessmen
• Work Facilities
• Job Hunters

2.4 Business Target

The main target of our business is to make sure that we provide satisfactory and reliable services to all of our customers whenever they need to freshen up their look.

Our financial targets to meet for the first three years of our start are shown below:

Company Summary

3.1 company owner.

Hank Peterson will be the owner of Hank’s Barber Care. Hank completed his Bachelor’s a few years back. After his academic career, he worked at a managerial post for two years in a startup business firm. However, he left his job to fulfill his dream of opening a barbershop.

3.2 Why the barbershop is being started

Hank noticed a pattern of decline in traditional barber services around New Jersey. He observed that most places were focused more on looks than the comfort of customers. And so, he wanted to change the narrative by starting a stable barbershop with a good environment.

3.3 How the barbershop will be started

Step1: Plan Everything

Before you figure out anything else, you need a business plan for a start up barber shop or a hair salon business plan . If you ask barber shop business plan experts, they will tell you that you require a business plan even if you just want to know how to start your own barbershop.

So, now that you know that a barber shop business plan is a must, you need to learn how to do a business plan for a barber shop. For reference, you can take a look at the barber shop business plan template that we have presented here.

Step2: Define the Brand

Now that you have a basic plan, you need to highlight the value you provide to your customers. It is the time to brand your unique services to customers.

Step3: Establish Your Corporate Office

Hank decided to rent out a corner shop in Morristown to set up his barbershop. He will now buy all the tools and products needed, and he will also hold interviews to hire some barbers.

Step4: Establish a Web Presence

We live in an age where the internet is the best way to reach people. Hank decided to set up social media profiles for his business. He has also decided to have a website made where customers can book their appointments. It will give him an edge over other barbershops as people can easily schedule their trips and won’t need to wait in long lines.

Step5: Promote and Market

The last step is to make a marketing plan and promote your business.

Before you start learning how to start a barber business, you need to figure out the services you will be providing to your clients. Only then can you start a barbershop business plan.

The business plan for a barbing salon will differ from the usual business plans. So, it’s a good idea to look at some samples of a barbershop business plan pdf. It is also good to go through other examples, such as cosmetics manufacturing business plan .

As Hank’s idea was to provide as many essential services as possible in a single space, the barber shop business plan for his shop can be used as a reference for other businesses. You can also look at a barber shop business plan pdf online for a better idea. Some services to be provided by Hank’s Barber Care include:

• Male Haircuts

Hank’s Barber Care will specialize in all types of male haircuts and hairstyles. Our customers can use whatever hairstyle they want, and our barbers will fulfill their requests.

• Head Massages and Conditioning Treatments

Our customers can also avail themselves of our massaging and conditioning services. These services can help customers relax and leave their stress behind. It can also help with blood flow and hair growth.

• Razor and Wet Shaving Service

Straight razors are considered to be something of a specialty when it comes to barbers. And our customers can rest assured that they will find the same level of skill in our barbershop. They can expect hot lather, irritation-free shave with the sharpest stylings.

• Beard Styling

No matter what the shape or texture of your beard is, our barbers can take it and turn it into a work of art with just a few masterful strokes of the razor.

Marketing Analysis of a Barbershop

Opening up a barbershop requires much more work than it might seem. And one of the most important steps to opening a barber shop is market analysis. It allows you to find and understand your customer base.

Your analysis should include both past and present trends in the market. It should also analyze cost requirements such as how much to open barber shop or what are the most critical considerations when starting a barbershop business. You can find more help in related plans such as eyelash extension business plan .

Business plan for investors

If you don’t understand market analysis and its components, you can refer to this barber shop business plan doc for help. In this document, we have researched and analyzed our business’s various market trends and target customer bases.

5.1 Market Trends

According to the Bureau of Labor Statistics, the Barber Shops Industry Group employed 738k people in 2019. It is also estimated that the job growth will increase by 5.55% in the next ten years. According to Forbes, barbering is also one of the fastest-growing professions in the US.

The market share of the barber shop industry is currently 5 billion, and according to IBISWorld, the industry’s revenue is also expected to rise by 1.5%.

5.2 Marketing Segmentation

The potential customers of Pro Cleaning Services are divided into the following groups:

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5.2.1 Residential Community

Our main client base will be the nearby residents of Morristown. They are expected to avail of our services regularly. And they are also expected to utilize our more specialized services at least a few times a month. The presence of suburbs and family communities will help maintain a fresh flow of customers throughout each month.

5.2.2 Business Folk

Another vital part of our customer base will be people who don’t necessarily live in Morristown but are involved in businesses around the area. They are anticipated to use our specialized services more often as compared to the regular ones.

5.2.3 Work Facilities

Our third group of customers will be from the work facilities in and around Morristown. Workplaces are expected to use both our regular and special services, but their frequency of use is expected to be much less.

5.2.4 Job Hunters

Due to the fantastic job opportunities present around Morristown, we are also likely to get a steady flow of job hunter clientele. With our quick, neat, and affordable services, they will be able to look their best on their important days.

5.3 Business Target

• To be the most popular barber service throughout Morristown and nearby towns.
• To steadily expand our services and add more salon-related specialties as time goes on.
• To have a profit margin of around $30-35k per month by the end of the fourth year.
• To acquire and maintain a customer satisfaction score above 95%.

5.4 Product Pricing

Our price range will be moderate and relatively less than those of our competitors. We aim to offer better customer service to our client base in an affordable price range.

Marketing Strategy

To gain traction in a competitive market, you will need a good barber shop marketing plan. Furthermore, you will also need to find enough competitive aspects to put you over the other barbershops in the area.

You can do this through a free business plan for barber shop. And if you want to know how to open a barbershop, then this barber shop business plan is an excellent place for you to learn. We are describing all the necessary details you need to look for in your business. And we are also looking at some crucial factors that help increase the value of the shop, such as Competitive Analysis and Sales Strategy.

6.1 Competitive Analysis

• We have ways to ensure maximum customer satisfaction. We will ask them for feedback and regularly improve upon services to ensure that the customers are cared for.
• Our clients will be able to book their appointments beforehand through our website. This way they won’t have to wait in long queues.
• Our customers can also contact us at any time through the website or our social media platforms, and we will provide a prompt response.
• We’ll implement environmentally friendly services by using eco-friendly, non-toxic, and biodegradable products.

6.2 Sales Strategy

• Our leading platforms for advertisements and branding will be Google ads and Social Media ads.
• In the initial months of our shop, we will provide refreshing discounts.
• We will also offer unique discounts for clients that want to avail a specialized service.

6.3 Sales Monthly

6.4 Sales Yearly

6.5 Sales Forecast

Personnel plan

The success of any business is greatly dependent on the mannerisms and capability of the workers. Hank knew that his business depended even more on a competent workforce. That’s why in both his barber shop business proposal and in his business plans for a barber shop, he included a list of employees that will form his business.

7.1 Company Staff

• A Co-Manager/Partner to help with the overall operation
• 4 Barbers for regular haircuts and services
• 3 Dedicated Barbers for specialized services
• 2 Full-time Cleaners
• 1 Web Developer to manage the website
• 1 Social Media Manager to handle the online presence
• 2 Sales Executives to organize and promote sales
• 1 Accountant
• 1 Receptionist

7.2 Average Salary of Employees

Financial plan.

Profits do not measure the true success of a business. There are a lot of aspects that go into the whole conclusion. And one of the essential ingredients is financial analysis. It will include the start up costs of a barbershop and the running expenses.

You will observe that just like this plan, every barber shop business plan or even reiki business plan will contain identification and in-depth analysis of your monthly and yearly expenditures. This way, you can figure out ways to reduce them to a reasonable and sustainable level.

Here we’re providing the detailed financial plan made for Hank’s Barber Care Shop so that you can get an idea of the business finances.

8.1 Important Assumptions

8.2 break-even analysis.

8.3 Projected Profit and Loss

8.3.1 profit monthly.

8.3.2 Profit Yearly

8.3.3 Gross Margin Monthly

8.3.4 Gross Margin Yearly

8.4 Projected Cash Flow

8.5 Projected Balance Sheet

8.6 business ratios.

• How do you write a business plan for a barbershop?

You can use the above mentioned business plan barber shop template to get a decent idea for what a business plan barbershop should contain.

• How much money does it take to start a barbershop?

The cost incurred while starting a barber shop business plan depends on a lot of factors such as location, number of services, and scale of your business. But relatively, a barbershop is one of the easier businesses to start.

• How do you attract customers to your barbershop?

The best way to attract customers is to give unique and quality services so that every customer leaves your shop satisfied.

• How do you start a barber shop?

The first step to starting any business is to plan. And you can do this through barber shop business plans. You can refer to the sample business plan for barber shop here.

Download Barber Shop Business Plan Sample in pdf

OGSCapital’s team has assisted thousands of entrepreneurs with top-rate business plan development, consultancy and analysis. They’ve helped thousands of SME owners secure more than $1.5 billion in funding, and they can do the same for you.

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How to Write an Effective Barber Shop Business Plan

• June 2, 2023
• by Editorial Team

Do you want to start a barbershop business? Need a business plan for your barbershop? Here in this article, we have written a detailed guide on how to write a barbershop business plan that can help your business to start and run professionally.

Barbershops are generally meant for trimming men’s hair. However, presently most barbershops provide hair-cutting and styling services for both men and women. Other than haircutting, the scope has widened and services like hair styling, dyeing, coloring, and many more are being provided at professionally managed barbershops.

If you are looking to start a profitable barbershop, documenting a proper business plan is a must. Before diving into the steps of writing a barber business plan, let us understand the importance of having a business plan for a successful barbershop.

Why Do You Need a Business Plan for Your Barber Shop?

A barbershop business plan is a document that actually works as a business guide to start and grow your business. All your planning, opportunities, and threats get documented here. At any given time when the need arises, this business plan document will guide you in the proper direction.

Suggested Read:   How Much Does it Cost to Start a Barbershop

If you are looking to raise funds for your barbershop business, this is the document every investor will ask for. Even for operational reasons, like hiring manpower, this business plan will show you the processes to be followed. Let us now explore the steps to writing a barbershop business plan.

Here are the 8 Steps to Write a Barbershop Business Plan

1. executive summary.

The first chapter of your barbershop business plan will be the executive summary . However, you will be writing it on the very last. Any investor will first have a look at the executive summary part. The key topics that you need to mention in brief are the following:

• Business Overview
• Services Offered
• Vision Statement
• Mission Statement
• Management Team
• Success Factors
• Financial Highlights

2. Business Overview

Business Overview is the first chapter you will be writing in your business plan document. Write in detail about your barbershop like reasons and objectives for starting, location, name, opportunities, risks, etc. Mention the name and the biodata of the business owners.

Write in brief about products, services, and the setup of the barbershop studio. In addition, the business structure under which the barbershop company will be run. The structure can be a proprietorship. LLC , or whatever you have chosen. Find below the key topics to be discussed in the Business Description section of your barbershop business plan.

• About Your Barbershop Company
• List Down Services: Haircutting, hair dyeing, hair styling, etc.
• Write in detail about Products and their brand names that will be sold from your barbershop.
• Mention the business structure of your barbershop company
• Write in detail about the barbershop design that you have chosen. If possible attach a copy of the floor design layout of your barbershop.

3. Industry Analysis of Barber Shop Industry

Based on the information collected from market research , write in detail about the recent industry demand and trends in the barbershop industry. The industry analysis chapter can be broadly divided into three categories. They are industry trends, customer analysis, and competitive analysis. Below listed the key points you need to write in these chapters.

• Industry Trends
• Market-level trends
• Firm-level trends
• Customer-level trends
• Customer Analysis
• Demographic Profile of Target Market
• Customer Segmentation
• Competitive Analysis
• Direct & Indirect Competitors
• Competitive Pricing
• Competitive Advantage

4. Marketing Plan

The marketing plan section of your barber plan is an extremely important chapter in your barbershop business plan. List down the products and services that will be offered from your shop. The services, for example, can be hair cutting, hair styling, hair dyeing, face massaging, etc. If you intend to sell products, mention them and the brands of those products.

Write in detail about the target market you are aiming at and how you are going to reach them, Identify the target market of your business and explain the methods that your barbershop will use to attract and retain its clientele. Mention the activities you will do to attract customers to your barbershop. Some of the key topics to be addressed in your barbershop business plan are listed below:

• Brand Strategy
• Promotions Strategy
• Local Publications
• Major Publications
• Community Events/Organizations
• Commute Advertising
• Customer Loyalty Programs
• Direct Mail
• Ongoing Customer Communications
• Pre-Opening Events
• Pricing Strategy

5. Operations Plan

In this chapter, you will need to write the activities and processes to be placed in the daily operations of running your barbershop. Topics like staff hiring and the job profiles of the personnel involved in the barbershop need to be mentioned with clarity. The following are the key points that need to be addressed in your barbershop business plan.

• Functional Roles
• Service Functions
• Administrative Functions
• Miscellaneous

6. Management Team

The management team is supposed to play a key role in running the barbershop. If you are looking for an investment, the financers will have a good look at who are the people involved in the company. Write down the people, who will be on the management team, their qualifications, and experience. Key points to be discussed in this chapter are the following:

• Management Team Members
• Hiring Plan

Read: How To Hire The Right Employee

7. Financial Plan

This section is perhaps the most important if you are looking for funds from investors. Attach your personal financial statement, balance sheet, income statement, and cash flow statement. If you are having partners, then attach their personal financial statements too. Some of the key financial attachments that need to be packed in your barbershop bus are the following :

• Revenue and Cost Drivers
• Capital Requirements and Use of Funds
• Key Assumptions & Forecasts
• Income Statement (5 Year projections)
• Balance Sheet (5 Year projections)
• Cash Flow Statement (5-Year Projections)

8. Funding Request

Add a funding requirement chapter, if you need funding to start or expand your barber shop. You must clearly state the amount you require and how you will use it.

Make it a win-win proposal for investors or lenders by providing details of the potential return on investment from your barber shop. In addition, mention your repayment plan and any collateral you can offer. Furthermore, try to furnish financial data and growth projections in this chapter. It must document the viability and profitability of your barber shop business.

In the end, do not forget to create an appendix in your barbershop business plan document. Attach supporting documents to testify the information mentioned in the chapters in the right order so that it can be read easily. Documents like financial statements, licenses, and permits, tax statements, approval letters, if any.

Frequently Asked Questions

What is the business description of a barber.

A barber is a professional hairstylist who specializes in providing grooming services for men. They offer a range of services tailored to meet the unique needs and preferences of their clients. These services often include haircuts, beard trims, shaves, conditioning hair, and grooming treatments.

Do I need a barbering license to open a barber shop?

Yes, in most jurisdictions, barbers are required to have a license. It is advisable to learn more about your local regulations and ensure you and your hir-cutting staff obtain the necessary licenses and certifications.

Editorial Team at 99BusinessIdeas is a team of experts led by Rupak Chakrabarty with over 25 years of experience in starting and running small businesses. Started in 2010, 99BusinessIdeas is now one of the largest free small business resources in the industry.

Barber Shop Business Plan Template

Create your Barber Shop business plan effortlessly with our user-friendly template. It covers everything from market analysis tailored to the barbershop industry to financial planning, ensuring your success in the grooming sector.

Download the template today!

Features of our barber shop business plan template:.

Market Analysis: Delve deep into the barbershop industry. Identify critical demographics and understand the specific needs of clients. Our template simplifies market analysis, customized for your barbershop business.

Business Model: Define your shop's unique value, select the right services, and pinpoint your target market. Our template provides insights and guidance for choosing the most effective business model for your barbershop.

Financial Projections: Predict income, expenses, and profitability with our comprehensive financial planning section. This ensures informed decisions and realistic financial goals for the financial stability of your shop.

Marketing Strategy: Develop a marketing plan that effectively promotes your barbershop, emphasizing quality services. Our template aids in creating a strategic marketing approach, including branding, outreach, and customer engagement strategies.

Benefits of Using Our Template:

Time and Effort Saving: Save time with our pre-designed template. Focus on refining your barbershop concept and business strategy without starting from scratch.

Clarity and Guidance: Our template offers a clear path, ensuring you cover all essential aspects of your barbershop business plan. Stay on track toward your goals and avoid overlooking key elements crucial for the success of your shop.

Increased Success Opportunities: A well-structured and comprehensive business plan improves your chances of success in the competitive barbershop industry. Our template equips you with professional tools to attract potential investors, partners, or lenders, showcasing your commitment to providing exceptional grooming services.

Barber Shop Business Plan Frequently Asked Questions

Q: why do i need a business plan for my barber shop.

‍ A: A business plan for your barber shop is crucial as it acts as a roadmap for success in the grooming and barbering industry. It helps in market analysis, goal setting, and strategic planning. Moreover, a well-structured business plan can attract potential investors, partners, or lenders interested in supporting your venture.

Q: What are the essential elements of a barber shop business plan?

‍ A: A comprehensive business plan for a barber shop should include key components like market analysis, your shop's business model, financial projections, marketing strategies, and operational plans tailored to grooming services. These elements are vital for understanding the industry, managing finances, and outlining how you will provide quality grooming services.

Q: How can a barber shop business plan assist in securing funding or partnerships?

‍ A: A well-prepared business plan demonstrates to potential investors, lenders, or partners your deep understanding of the barbering industry, a strong business model, and a clear strategy for delivering quality grooming services while ensuring financial sustainability. Financial projections play a crucial role in showcasing the potential for a return on investment. Presenting a comprehensive business plan can significantly improve your chances of obtaining the necessary capital to establish or expand your barber shop, highlighting your commitment to providing exceptional grooming services.

We Know a Good Business Plan When we See One

Collectively, our team has reviewed thousands of business plans and has nearly 20 years of experience making SBA loans. We've also helped more than 50,000 businesses create financial projections across many industries and geographies.

Adam served as Executive Director for a SBA microlender in Indiana for over 10 years helping businesses and reviewing thousands of business plans.

Grace has built hundreds of custom financial models for businesses as well as our projection templates which are used by thousands of businesses every year.

Kyle served as an SBA loan officer for 7 years working directly with startups and business owners to review their business plans, projections, and prepare their loan package.

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• Sample Business Plans
• Barber Shop Business Plan

Barber Shop Financial Plan

Whether you’re about to kickstart your barbershop venture or in the process of shaping a business plan, the burning question is likely how to write a barbershop financial plan without the fuss of lengthy formulas.

In the world of funding and seeking potential business partners, the financial plan will lead the way. Neglecting this pivotal aspect is simply not an option.

Do you feel like you need a hand in crafting the financial section of your business plan? Well, guess what? We’ve got your back.

What is a Barber Shop Financial Plan?

A barbershop’s financial plan reflects the current monetary position of a business and outlines its long-term financial goals, objectives, and strategies to achieve the desired outcomes.

It is the last but the most important part of a barbershop business plan that can convince investors to invest in your business.

A financial plan has key financial reports like income statements, break-even analyses, balance sheets, investment plans, and pricing strategies.

These statements help readers assess the revenue potential, risks, and rewards that a particular barbershop can make.

Instead of paragraphs, the financial section of a business plan is presented best with figures, diagrams, graphs, and charts.

Key Takeaways

• Develop a practical financial plan for your barbershop by evaluating your current financial situation and projecting the initial expenses.
• Determine the profitability of your barbershop with key financial reports.
• Improve the precision of the plan by verifying assumptions and performing sensitivity analysis.
• Get a financial snapshot of your business and pique investors’ interest.
• Consider using user-friendly financial planning software.

Finally, here you are with the guide for your financial plan:

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How to Prepare a Barber Shop Financial Plan?

1. identify your funding requirements.

Before starting a barbershop, you need to know the funds you require. For that, you will have to consider the startup costs of your barbershop. These expenses include renting a space, buying equipment, getting licenses, and everything else.

Another thing to keep in mind is the working capital. It is the money you will need for daily operations.

Firstly, your financial plan should outline these costs to understand the requirements of the money for your business.

Apart from these expenses, it is a great idea to calculate the operating expenses for the starting few months to keep your barbershop business going smoothly.

Once you know the amount you require for your business, it will help you decide whether you want a bank loan, a loan from known ones, or savings.

2. Determine Your Funding Strategy

Not everyone has a pile of money ready to start a business. Sometimes, people have to ask for help from potential lenders to get the money they need to start their barber shops.

Here are a few funding sources you can consider for your barber shop:

• Lendings from friends and family
• Real Estate loans

Before you seek credit from banks and investors, evaluate different funding sources, their costs, and benefits to pick the most desirable ones.

3. Select a Business & Financial Planning Software

We don’t mean to scare you off, but starting and running a barbershop will swamp you with responsibilities. Unless you plan to run around like a headless chicken, a planning tool can support you in making different financial plans and reports.

If you are struggling to create a financial plan for the barbershop, you need a planning and forecasting tool right away.

Too many options to confuse you? Consider a tool that is easy to use, offers a range of functions, and allows seamless integration of Excel data.

Need Assistance Writing a Barbar Shop Business Plan?

Get Upmetrics’ business plan template, import data directly into the editor, and start editing using Upmetrics AI Assistant.

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4. Pre-Assumptions & Market Analysis

To build a base for all your financial statements’ projections you need to understand your target audience, know your historical data (if any), and current market trends. Here are some other things you need to keep in mind:

Pricing strategy

Keep your pricing strategy ready. Keep the track of different services you provide along with the prices. Remember your pricing will be crucial to set the tone of your business.

Sales forecast

Sales forecasts help determine whether your barbershop can thrive. Break your forecast into daily, weekly, monthly, quarterly, and yearly figures.

Overheads budget

These are the day-to-day expenses that keep your barbershop running smoothly. To project these accurately, gather precise estimates from your suppliers and account for various costs like payroll, rent, and other monthly expenses.

5. Prepare Financial Projections

Figures speak their own language to investors. One look at the key reports and they will get to know the financial health of your business which will be the deciding point for them.

Let’s check these key financial statements:

Cash flow statement

Cash flow statements will help investors know the liquidity of your barbershop and how much time it will keep your business running smoothly.

For the net cash flow, you need to consider sales numbers, cost of goods sold, and other expenses like rent & salaries.

• Balance sheet

The balance sheet of a barbershop is the summary of the money your business owes to others, the money invested in it, and everything about other assets and liabilities.

In your own business plan, focus more on this part, as it will help your reader understand how your business’s money is organized.

Income Statement

The income statement, also known as the profit and loss statement, offers insight into a barbershop’s profitability, long-term financial goals, and business growth over the next 3-5 years.

You need the cost of goods sold and revenue projections to have a gross profit for your business.

Further, deduct the operating expenses and EBITDA to calculate the operations net income of your barbershop business. This is what interests investors the most.

Break-even Analysis

Profit is the ultimate goal for any business in the salon industry, so how do you get to know when you will start making profits?

It is where break-even analysis comes into the picture to help you determine how much sales volume is essential to reach the point where costs are equal to revenue.

It can take years to reach break-even if there are loans to settle. However, you can still keep your business profitable with an appropriate understanding of fixed costs.

6. Test Assumptions

Your whole financial plan is built on predictions. Even if you’ve planned every detail carefully, unexpected challenges can still arise.

During this stage, it’s crucial to think about various “what-if” situations. Imagine different scenarios, where things go well, and others where they don’t.

For example, think about what happens if your barbershop’s sales drop when the weather gets extremely cold or if the cost of your services increases unexpectedly due to a rise in other costs. These are extreme examples. You should also consider the in-between possibilities and adjust your financial projections accordingly.

To implement this kind of analysis, you can test your projected numbers with real data from similar barbershops. Look at the financial reports of companies that are similar to what you’re planning.

7. Monitor & Update Your Plan

Creating a financial plan is only the beginning. To make it work, you need to follow and alter it as required.

Remember, your financial plan is based on assumptions and market analysis. Real-world conditions can impact your barbershop differently than you expected.

That’s why it’s crucial to monitor your business’s financial performance regularly. Compare the numbers in your financial plan with the actual numbers, and take note of any differences.

If you find that some metrics are significantly different from what you predicted, try to understand why. Once you identify the reasons, take action to correct the situation and update your plans accordingly.

Now that you have all the information to create a solid barbershop financial plan, it’s time to start making projections and doing the necessary calculations.

Keep in mind that your plan should be flexible and adaptable to changing circumstances. It is not only a financial plan, but the whole barbershop business plan should be flexible.

Related Resources

• Barbershop business plan (Free Template)
• How to Start Your Barber Shop

Download Free Barber Shop Financial Plan Example

Creating a financial plan from scratch can get overwhelming. After all, Excel sheets are tiring and endlessly long. Worry not. Download this free barbershop financial plan example prepared using Upmetrics to help you get started.

It includes all the key components of a business’s financial projections, including the balance sheet, cash flow statement, P&L or income statement, and break-even statement, simplifying barbershop financial planning.

The Quickest Way to turn a Business Idea into a Business Plan

Fill-in-the-blanks and automatic financials make it easy.

Start Preparing Your Barber Shop Financial Plan

And that’s a wrap – we’ve discussed the fundamental aspects of financial planning for your barbershop.

Now, if the idea of crafting a financial plan seems a bit daunting, there’s no need to fret. We’re here to assist you.

With Upmetrics’ financial planning tool , the process becomes a breeze. You simply enter your financial predictions, and we take care of the rest.

Thus, it is time you write your business plan with accurate financial projections without any fuss.

Frequently Asked Questions

How to do financial analysis for a barber shop.

The financial analysis begins with detailed market research on competitors, target markets, and industry trends. This research helps in developing key forecasts for pricing, sales, investment, and overheads. Lastly, these assumptions are used to generate key financial reports for your barbershop.

How do you create a financial plan for a new Barber Shop?

The planning for a new barbershop begins with estimating the funding requirements and identifying the funding sources.

Thereafter a detailed market analysis will help generate forecasts on price, sales, revenue, and overhead components of a barbershop business. Further, using a business plan tool, you can generate key reports and evaluate the financial feasibility of your business.

What are the key elements to include in a Barber Shop's financial plan?

A detailed financial plan for a barbershop must include estimated startup costs, sales forecasts, overhead costs, and investment plans. Based on the financial assumptions made here, prepare these most important key reports:

• Income statement
• Break-even analysis

What are common mistakes to avoid when creating a Barber Shop's financial plan?

Here are a few mistakes to avoid when creating a financial plan for your barbershop.

• Estimating inaccurate startup costs.
• Comparing the estimates with barbershops that aren’t your competition.
• Not considering sensitivity analysis.
• Not accounting for fluctuations in sales, costs, and revenue in every quarter.
• Making ineffective pricing plans.
• Not accounting for expenses like depreciation and amortization in the income statement.

Can I create a financial plan myself or should I hire a professional?

No one understands your business as precisely as you. By conducting proper research and analysis on various aspects like costs, sales, pricing, and revenue, you can create a solid financial plan on your own.

However, you must take the help of financial planning tools and resources to create a detailed and attractive financial plan that sells itself to investors.

About the Author

Upmetrics Team

Upmetrics is the #1 business planning software that helps entrepreneurs and business owners create investment-ready business plans using AI. We regularly share business planning insights on our blog. Check out the Upmetrics blog for such interesting reads. Read more

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How to Create a Barber Shop Business Plan in the UK in 2024?

Having a detailed and professional barber shop business plan is important for anyone starting a  business in the UK, and it also gives you a roadmap for your growing business.

What You Will Learn

We’ll take a look at the basics of researching and creating your barbershop business plan in the UK, plus some helpful info and a free template to help you get started.

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What is a barber shop business plan, why does your uk barber shop need a business plan, main elements of a good barber shop business plan, barber shop business plan template.

Every business is different, and a lot of the elements of your own business plan will be informed by your target market, location (big city like London or a smaller one like Brighton) and the services that you offer (or plan to expand into).

A business plan is a document you can adjust or update as needed. It will include information about the barber shop’s financial, marketing, and management details.

This will include your startup costs (if you’re planning to open a new shop), market research, your mission statement (more on this later), and your strategy for success.

You’ll also include an executive summary at the beginning, details about your target market and marketing plan, plus a description of your products and services.

Most plans also include your team's training and support and your management structure.

To write a plan for your business, you’ll have to conduct market research, decide on a long-term vision for future growth, write out a sample budget and set clear and achievable goals. You may also want to include supporting documents such as an income statement.

The management team and owners can use the business plan as a road map to ensure the barber shop is achieving these goals and make informed and data-based decisions about staffing, advertising or even equipment purchases.

This isn’t limited to the salon industry. Business plans are documents that will help any enterprise be (and stay) successful.

You can use yours as a guide when making new business decisions like which services to promote, how to market your barber shop, and even what training to offer staff members.

If you’re hoping to secure funding or attract investors, you must have a solid business plan ready to show them- this helps them see the “big picture” of your vision as well as the practical details.

You can provide accurate information about prospective clients, promotion strategy, revenue and budget. You can also identify any potential roadblocks early in the startup process and have some ideas of who your barbershop’s competition will be.

In addition, the vision and mission statements and the targets you’ve set will make it easier to lead effective staff meetings and keep everyone motivated and focused on hitting your goals.

It’s a way to stay ahead of your competitors and create better strategies that adapt to a dynamic industry and the changing needs of clients and staff members.

Every business plan is as unique as the barber shop it represents, so don’t worry if this all seems a bit intimidating to try and create the perfect business plan at first. All good plans have some things in common.

They start with a business overview, describing your target clients and services. Then, include revenue-related information such as a budget, projected sales and break-even points.

You’ll also outline your marketing plan to expand or develop the number of customers, potential barber shop expenses and your financial plan as a whole.

Business plans for a new barbershop will also detail the startup costs and your plan for getting financing, whereas a plan for an existing barbershop will show people how your business stands financially, including supporting documents like a cash flow statement and revenue projections.

Let’s take a closer look:

How to Start Your Barber Shop’s Business Plan?

Your barbershop business plan will help every step of the way, whether you’re trying to attract new investors, adjusting your pricing strategy, deciding on equipment, or hiring and training staff.

It breaks down the business’s finances and long-term goals, making it easier to focus on the big picture and plan for success.

Some things to keep in mind are:

• Gather information: Look at other barber shops and local businesses nearby, research equipment and services, understand new trends and identify your target market.
• Understand the Roadblocks: Brainstorm and list everything that might affect your business’s cash flow, startup costs or timeline. You’ll need to plan for these in your budget.

Once you know these things, you can use barbershop management software to track your team’s performance and ensure you’re meeting the targets.

• What Makes You Special: What sets your barbershop business apart from the competitors? If you offer something others in the area don’t (maybe you take walk-ins or have staff who specialize in beard care), create a plan to market this.
• Use a Free Template to Save Time: If you’re struggling with writing your competitive analysis or barber shop business description, example templates are available online and can save you a lot of time- you can use one and just adjust the details as needed to fit your brand and ideas.
• Consult a Professional: Whether you’re creating a mobile barber shop business plan or one for a large, multi-location chain, it’s important to make it look as professional as possible.

Consider hiring a consultant or a business advisor to check the financial details and marketing strategy or even help you create the executive summary. This is especially important if you’re planning to present this to investors later.

Here are some of the things that a barbershop business plan should include:

This will be your first impression, so make sure it looks professional. It’ll be seen by investors, management staff and anyone interested in your company. It should have:

• Your Barbershop Business Name (and logo, if applicable)
• Your Professional Contact Information

Table of Contents

Business plans should be organized and easy to navigate. A clear table of contents is essential for this. Divide and label each section clearly so it’s easy to find information.

Executive Summary

Your executive summary should be clear and concise- it needs to be easy to understand, informative and give readers a strong first impression. Include the following:

• Your Barber Shop Mission Statement (Briefly your business’s goals and your plans to achieve them)
• Your Vision Statement (What are your long-term plans for your barber shop’s future?)
• Your Business Overview (What is your shop’s concept? Is it a hip and fun setup in a local shopping centre, a speciality Turkish Barber, or a traditional establishment? Explain and give a summary)
• Your Ma Factors for Success (What does your business need to start on a strong foot and keep going this way?)

Business Description

• Your location(s)
• Services you offer (and any ones that you’d like to include in the near future)
• Your Staffing Information (How many barbers, managers and support staff you have or will need)
• A summary of your competitors and the market research you’ve conducted (Be sure to identify anything that sets you apart and explain how you’ll use this to attract customers)

Target Market

Describe your target clientele and why you’ve chosen them. Some things to consider are:

• The demographics and speciality services will attract
• Where your client base comes from (are they students or workers in nearby buildings, for example?)
• Why you’re targeting them (this might affect future training, products, equipment purchases and decor)
• What you think your average client wants or needs (and how you plan to provide it)
• Anything that makes you unique among other businesses in your area

You might want to conduct a SWOT analysis for your barbershop (strengths, weaknesses, opportunities and threats) to help you understand all of these things in more detail.

Competitive Analysis

Understand the market and what you can do to be successful.

• Who are your competitors?
• Where are they concerning you (and are you close to any major roads or transit lines)?
• What kinds of services do you both provide? Is there a lot of overlap?
• If so, what makes you special?
• Will you be competing for the same clients?
• What’s the difference between your prices and why?
• How do you plan to attract customers and build client’s loyalty?

Management Plan

Your management plan for your barbershop will explain how the business operates. This includes things like:

• Your Management Structure (This might be simple for small establishments or more detailed for larger ones)
• Your Management Strategy (Targets you need to hit, long-term goals and financial projections- including what you’ll do to make this happen)
• Your Staffing Needs at the Management Level (number of high-level staff such as managers or accountants, etc. and their roles- again, this might be a lot simpler for smaller businesses)

We also recommend you to check out out post How To Manage a Barber Shop .

Your Products and Services

This will give investors and financial professionals an idea of your shop’s income, potential expenses and profits and help you identify future roadblocks or potential areas of opportunity. Explain:

• The products your staff will use for services
• All of the retail products you plan to sell
• The services you provide

Be as detailed as possible, explaining your prices, the costs associated with each item on the list, the time they’ll take (if it’s a service) and the profits you’ll make. If you’re already in business, you can also include details about the popularity of each one, too.

Your Marketing Plan

How will you reach new customers and grow your business? What advertising methods will you use? What are the costs associated with each one?

You can give a basic outline here, but be sure to do your homework and be ready to implement this plan.

You’ll want to include:

• Your barbershop’s Marketing Plan (What you’ll do to reach people)
• Existing or potential sales plans and promotions (How will you increase demand and keep loyal customers happy)
• Your advertising methods (This doesn’t just mean paid advertising, it should also include your social media strategy and inexpensive or free online marketing)
• Your brand story and reputation (Especially if you’re already in business)

Your Sales Plan

Make sure that this includes both your retail products and the services you offer. Identify and explain:

• How you’ll market each one
• Why they will appeal to clients and their benefits
• What are your sales goals are
• What do you expect your income to be from these products and services
• How much do you estimate things cost, including any specialized training or equipment you’ll need

Your Financial Plan

For a new barbershop, this will include startup costs and how fast you intend to become profitable, but existing businesses should include expenses and funds needed for any improvements such as renovations, equipment or new training, as well as profit projections.

Documents to prepare include:

• Your financial statements (including an income statement, if possible)
• Any assumptions (such as potential expenses and money needed to cover costs)
• Projections of your profits and losses
• Your break-even point
• The barber shop’s balance sheet (this is sometimes referred to as a “book value” and explains the actual worth of your business and its assets)
• Any existing loans or debts

One of my top tips when preparing this is to have a professional review it or assist you during the process. They can help ensure everything is accurate and provide any advice you might need.

Operating Plan

Explain how your UK barber shop will be run, including:

• Your main location (This might be just one shop, or it could be the main office for a multi-location chain)
• Your management structure (Including a brief overview of the division of responsibilities at the higher levels of your management team)

Additional Information

You can include any other information here that investors or managers may need, including:

• Additional documents
• Important policies
• Financial statements

Any documents (such as a balance sheet, for example) that you need to reference in your business plan can be appended here.

We’ve done our best to assist you by including a free barbershop business plan pdf template you can use and adjust as needed to create your own.

Your free Barber Shop Business Plan Template in the UK will look like this.

Opening a new barber shop in the UK or growing an existing one takes a lot of time, energy and know-how, but having the right business plan in place makes everything easier.

Just like having the right staff and equipment, your barbershop business plan makes it easier for an owner or manager to keep everything on track, identify potential issues or opportunities for the company and make informed decisions.

How to write a great business plan https://ieeexplore.ieee.org/iel3/46/14446/00660335.pdf

The successful business plan: secrets & strategies https://books.google.com/books?hl=en&lr=&id=hpFxjEsZLUwC&oi=fnd&pg

Institutional forces and the written business plan https://journals.sagepub.com/doi/abs/10.1016/j.jm.2002.11.002

About the author Bartek Kulasza

Bartek Kulasza creates informative content that focuses on efficient business management. He covers salon software, marketing and sales, budgeting and reporting, salon design and equipment, inventory management, growing customer base, helping businesses optimize operations, enhancing customer experience, and increasing profitability.

• How to Create a Barber Shop Business Plan in the UK