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Social Media Presentation Templates

Supercharge your social media presentations with slide egg's social media powerpoint templates and google slides. from vibrant instagram designs to strategic facebook templates, our collection caters to every platform. engage your audience with eye-catching infographics, icons, editable layouts, and captivating visuals. free downloads are available..

• Diverse Themes & Purposes: From technology deep dives and social media history to specialized topics like social media pitch decks, monthly reports, or advertising nuances, our slides cater to every facet of this expansive domain.
• Platform-Specific Templates: Are you crafting a LinkedIn marketing strategy or discussing the outreach of YouTube? Our collection accommodates platform-specific nuances, ensuring your presentation stays relevant.
• Special Edition Slides: Acknowledging the enormous influence of social media, celebrate World Social Media Day with our dedicated slides.
• Stellar Design Elements: Information meets art in our slides. Expect a blend of creative infographics, recognizable social media icons, and captivating designs that hold your audience's attention.
• User-Centric Customization: Each social media PPT and Google slides template is designed for ease. Edit effortlessly, ensuring your presentation has your unique touch.
• Pocket-Friendly Excellence: Stellar quality can be affordable. Explore a plethora of free downloads , ensuring top-notch presentations without the price tag.

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How To Make Social Media Infographic Templates

We're here to help you, what is social media.

Social media is internet-based and allows users to share anything quickly, including movies, images, documents, and personal information. Users interact with social media through web-based computers, tablets, or smartphone applications.

What are Social Media Presentation templates?

Social Media Presentation Templates is a driving tool and a platform for client acquisition and engagement, boosting sales through advertising and promotion, identifying consumer trends, and providing assistance or customer service.

Where can we use these Social Media slides?

Social Media Slides can be used in promotional seminars, workshops on social media awareness, extensions of social media activities, etc.

How can I make Social Media PPT Slides in a presentation?

A vital skill for creating a PowerPoint presentation is the ability to add shapes, layouts, and colors to your slide. Your presentation views and attention during the show both rise as a result. You are welcome to browse the tips and tricks page and make your job simple and efficient, if you have any questions about creating the slides for your presentation.

Who can use Social Media Presentation Templates?

Social Media templates can be used by anyone who wants to discover professional prospects, interact with people around the world who share their interests, and share their thoughts, feelings, and insights online.

Why do we need to use Social Media Presentation Slides?

Creating a PowerPoint presentation requires the presenter to refine their message since it forces them to put their ideas "into writing." So, have a better option to add your points and give life to your social media presence for the next meeting.

Where can I find free Presentation Templates?

Don't worry about finding free templates because the internet offers millions of options. You can browse the gallery on Slide Egg and download the free slides you need with excellent graphics.

Home PowerPoint Templates Social Media

49+ Social Media PowerPoint Templates & Presentation Slides

Download presentation templates related to social media, including designs for presenting topics on social media advertising, social media strategy, or illustrations and graphics for use in social media reports. The social media PowerPoint templates are compatible with Microsoft PowerPoint and Google Slides. Here are all the Social Media Icons, from legacy icons to the most modern versions; you must reference every network in your presentation.

Featured Templates

Brand Social Media Kit PowerPoint Template

Influencer Social Media Kit PowerPoint Template

Social Media Analysis PowerPoint Template

Social Media Report PowerPoint Template

Latest templates.

Omnichannel Communication Diagram PowerPoint Template

8-Step Social Media Carousel PowerPoint Template

Simple Social Media Dashboard Template for PowerPoint

PESO Model PowerPoint Template

E-commerce PowerPoint Template

Social Media Followers Celebration Slide Template

Trending Topics PowerPoint Template

Live Shopping PowerPoint Template

Influencer PowerPoint Template

Digital Marketing PowerPoint Template

Gauge Sentiment Analysis PowerPoint Template

Social media PowerPoint templates are tailored to display metrics from social platforms in a structured and visually appealing format. From audience demographic to engagement metrics and campaign performance, these social media PPT templates are essential tools for digital marketers, social media managers, and business strategists.

Our social media presentation templates are more than a means of presentation. They are strategic tools that allow teams to evaluate the impact of their efforts and act upon campaigns through data-driven insights. With vibrant graphics and icons, the audience can easily locate the main points of interest during the talk.

Customize these social media theme PowerPoint templates and create streamlined reports in minutes. Engage your audience and persuade potential investors through slides illustrating success and opportunities linked to your digital marketing efforts.

Alternatively, you can learn how to make a social media presentation in PowerPoint & Google Slides, or download other editable presentation templates for social media reports and slides.

What is a Social Media Presentation?

A social media presentation is a type of presentation that involves displaying data and strategies related to social media marketing to an audience. Common topics in this kind of presentation involve audience growth, content analysis, channels, engagement metrics, etc.

How do you do a Presentation About Social Media?

Start by stating your objectives for the presentation. Include the latest data and metrics to support your view, which can be represented via charts, graphs, or infographics. Make the presentation interactive, including a Q&A session or discussion about the strategies to take.

How do you Present Social Media Content?

To present social media content effectively in a PowerPoint presentation:

• Use screenshots of important posts or campaigns.
• Include key performance indicators such as likes, shares, comments, and reach, as we did in the social media presentation slides template .
• Visualize growth trends and audience engagement over time with graphs.
• Discuss the content strategy behind successful posts.
• Provide insights into how social media content aligns with broader marketing goals.

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Social Media Presentation Templates for your Marketing Strategy

For good or for bad, Social Media has changed our lives. Facebook, Instagram, Twitter… These are all words that are part of our daily life now. Millions of people spend hours a day checking their social media platforms. And this phenomenon is an excellent opportunity for business. Digital Marketing has evolved a lot in the last few years. Social media, however, it’s a whole world on its own, and it’s worth its own marketing strategy. Here you’ll find the best free Social Media presentation templates.

Social Media Analysis PowerPoint Template

An excellent way to engage your clients is through social media. Platforms such as Facebook or Instagram have become true gold mines for digital marketing. But it only works if you do it correctly. It’s not enough to post something every once in a while. If you want it to work, you need to make a Digital Marketing strategy. This means planning what and how you’re going to do, assigning responsibilities, setting a budget… Bring your team or your boss on board of your strategy proposition with this amazing Social Media Presentation Template.

This template’s colorful palette will help you get your audience’s attention. While most of the other templates in this article follow a more playful design, this one is a little bit more serious. However, its bright colors and unique layout will avoid your presentation turning dull and boring. It also has several charts and diagrams that will help you showcase your data in visual and more engaging ways. It has bar charts, line charts, circle charts, and even a map.

Another great element you’ll find for your social media presentation is a competitor analysis slide. It’s always wise to know what your closest competitors are doing. This way, you can plan better strategies to take advantage of their weaknesses. This also applies to social media. So take some time to see by yourself what your competitors are doing and what you can do better.

Playful Social Media Template

Social Media marketing strategies are unique because social media are usually used for a closer and more personal interaction. It completely depends on your market, but most of the time, social media is the ideal way to connect with your potential buyers in a more relaxed, casual and friendly way. If you don’t believe it, check out this QSR Magazine’s article on how Wendy’s uses social media !

This Social Media Presentation template and its playful design will help you convey friendliness from the very start. This template is ideal to showcase your strategy, do your monthly reports, and share your findings and growth of your business in social media. All in an engaging and fun way.

It has slides in different colors for each platform. It also includes a team slide and a chart and graph slide so you can show quantitative data you’ve found in your campaigns. This Social Media Presentation also includes a slide to show what’s the different approach you’ll take for each platform. In short, it’s the ideal template for a digital marketing report.

Playful Facebook Report Template

Ever since it first appeared, Facebook has always been one of the big players when talking about social media platforms. The rise of influencers has made it an even more important tool when considering digital marketing. The platforms you use depend a lot on your product, your market segmentation and your marketing strategy. But if you have chosen Facebook as a platform for your digital campaign, then this Social Media Presentation template is for you!

This template has a playful style that will give your presentation a fresh and entertaining look. It follows a color scheme designed to resemble Facebook’s colors, so your audience can connect immediately with it. And all along the presentation you’ll find icons designed with the Facebook “reactions” on mind. It includes an agenda, and charts and graphs in case you need to add some numbers to your presentation. And, an awesome Facebook themed SWOT analysis slide for your strengths, weaknesses, opportunities, and threats.

Twitter Campaign Slide Deck Template

Planning on starting a campaign on Twitter? Then this social media presentation template is what you need. Twitter is a microblogging service that, ever since it first started in 2006, has only been gaining more and more users. One of its main characteristics is that you can only use 280 characters per post. This may seem like a hindrance, but it’s actually a great opportunity. Twitter demands that you think about everything in terms of conciseness and impact. If you’re up for the challenge that Twitter represents, then you’ll certainly have to think about your strategy very carefully. You can not treat this platform as any of the others, nor you can do exactly the same campaign. Twitter needs its own marketing strategy! And if that is what you’ve decided, then this PowerPoint template will help you showcase it perfectly.

The whole presentation is designed to look just Twitter’s layout, which makes for a really unique and fun PowerPoint. It has several text slides for all the information you could need to add. All these have customized illustrations, so despite them having a considerable amount of text, they’re still engaging and eye-catching. It also includes a bar chart slide and a team slide, among many more.

Other Social Media Presentation Resources

The templates here are not meant to be complete presentations. But rather, great slides that can improve any social media presentation you’re planning to do. You can download them for free and see which one would be a good addition to your presentation. Each of these has some really awesome slides that will help you get your PowerPoint to the next level.

Digital Marketing Presentation Template

Marketing strategy is usually a process. You need to think about your strategy in several steps since it’s not going to happen overnight. This template has 3 slides that are perfect for showcasing your marketing process. It’s bright colors and creative design will help you convey clearly all your ideas.

Digital Marketing Presentation Templates

Who said PowerPoint presentations have to be boring? Even if the “death by PowerPoint” phenomenon it’s pretty common nowadays, it’s up to you to make an eye-catching, engaging, presentation. The bright colors in this Digital Marketing PowerPoint slides will help you a long way with that.

This deck includes 3 Social Media slides that will fit perfectly any presentation. They’re great because they allow you to showcase the platforms you’re planning to use separately. And it also includes a marketing SEO strategy slide for your social media strategy presentation.

Social Media Icons Template

In this PowerPoint template pack, you’ll find some truly amazing icons for your next social media presentation. With these, you’ll be able to turn even the plainest presentation into a unique one. You can use them as bullet points, or to highlight important information. They’re also easily editable, so you can rest assured they’ll fit what you have in mind.

You’ll find icons for social media platforms, blogging, and other common aspects of the social media world. And, as always, you’ll find these in different styles. You can use the playful style ones to make a more light-hearted presentation. Or you can use the more corporate ones for a more serious one. In any case, you’ll find something that will fit your needs and help you customize your presentation.

These Social Media presentation templates are only the tip of the iceberg of everything you will find in the Templates by 24Slides platform. There you’ll find many more presentations concerning marketing and digital marketing, in case you want something more general. And obviously, you will find hundreds of templates concerning every possible aspect of your business and business strategy.

If none of these strike your fancy, you can always talk to our designers here at 24Slides . They’ll be happy to help you design a completely customized presentation that really represents your brand and amazes your audience!

You might also like these articles:

• Annual Planning Templates: How to Make your 2021 Annual Plan
• Competitor Analysis and Market Research PowerPoint Templates
• The Ultimate Brand Identity Presentation Guide [FREE PPT Template]

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This social media insight PowerPoint template is a presentation designed to analyze the performance of your business on social media platforms. It pro...

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FAQs About Social Media Presentation Templates

What are social media presentation templates.

Social Media Presentation Templates are pre-formatted designs that can be used for creating professional and visually appealing presentations related to social media. These templates can be used across various presentation software like PowerPoint, Google Slides, and Keynote. They typically feature elements such as infographics, charts, and diagrams related to the social media realm.

These templates are used to present data and analytics, marketing strategies, campaign overviews, and other related topics in an easy-to-understand and engaging manner. They are ideal for social media managers, digital marketers, business owners, or anyone who needs to showcase information about social media in a professional context.

Why should I use Social Media Presentation Templates?

Using Social Media Presentation Templates comes with several benefits. First, these templates can save you a lot of time and effort. Instead of starting from scratch, you only need to input your data and adjust the design according to your branding or preferences. They provide pre-made layouts, so you no longer have to worry about designing your slides.

Second, templates ensure consistency in your presentation. All slides follow the same design, which contributes to a seamless and professional look. Lastly, these templates help in delivering your message effectively with the help of relevant visuals, making your presentation more engaging.

Why do I need a Social Media Presentation Template when I can use traditional ones?

Social Media Presentation Templates are designed specifically for presenting social media-related content. These templates usually include graphics, icons, and layouts that are tailored to present social media data and strategies. Traditional templates may not have these specialized components.

In addition, using targeted templates for your presentation can make it more focused and relevant to your audience. It also helps in keeping your audience engaged as the visuals are more relatable and easy to understand.

How customizable are Social Media Presentation Templates?

Social Media Presentation Templates are usually fully customizable. You can insert your text, photos, logos, or any other necessary graphics. You can also adjust design elements like color scheme, fonts, and backgrounds to align with your company branding or specific preferences.

Moreover, the included charts, graphs, and infographics are often data-driven, which means you just need to replace the presented dummy data with your own. This feature can make a significant impact in terms of achieving a personalized and professional presentation.

Where can I find quality Social Media Presentation Templates?

Quality Social Media Presentation Templates can be found on various online platforms. These platforms include template marketplaces and specific tools for presentations like SlidesCarnival, SlideModel, Envato Elements, or TemplateMonster. These platforms offer a wide range of templates to satisfactorily cater to your needs.

When choosing a template, be sure to evaluate its design, customization features, and relevance to your content. A preview function is usually available to help you choose the most suitable template. It's also worthwhile to check reviews or ratings if available to ensure it's a reliable choice.

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Social Media

Free templates for social media for powerpoint and google slides.

Make your presentations and lessons stand out with these free Social Media templates.  

Download them to use with PowerPoint or edit them in Google Slides and start creating!

Spruce up your next presentation with Minimal Social, a free downloadable template for Google Slides and PowerPoint. Craving a presentation that’s both stylish and versatile? Look no further than the Minimal Social template! This free downloadable theme boasts a clean, minimalist design with muted tones and a touch of social media […]

Minimal Social free multipurpose presentation template.

Geometric shapes and vibrant colors. The perfect backdrop for your ideas. Packed with geometric shapes and a vibrant color palette, this theme is guaranteed to grab attention and leave a lasting impression. Compatible with both PowerPoint and Google Slides, it allows you to tailor the design to your specific needs. […]

Geometric colorful shapes free marketing presentation template.

Daisy playful and groovy free PowerPoint Template and Google Slides Theme. Daisy, a playful and groovy free presentation template for PowerPoint and Google Slides, features green and orange curved shapes alongside daisies. Its chubby font and muted colors make it a playful and eye-catching choice for any presentation. If you would […]

Daisy, playful groovy slides for PowerPoint and Google Slides.

Yellow OS interface free multipurpose PowerPoint Template and Google Slides Theme + Certificate + Agenda slide. Are you looking for your next professional development presentation template? Look no further! This theme is perfect if you are looking for a simple template where you can just add your content and be […]

Multipurpose Yellow OS interface free presentation template.

Simple interface with file folders free PowerPoint Template and Google Slides Theme This free PowerPoint template and Google Slides theme features an OS interface with file folders with beautiful colors. It includes a simple certificate layout and an agenda slide for teachers. You can use this template for a techie […]

Simple interface with file folders free slides presentation template.

My Portfolio free PowerPoint Template and Google Slides Theme A simple and elegant template to present your portfolio or business idea in a chic way. It has many placeholders for images to showcase your products and its design features simple lines and a few stars. Download it today and conquer […]

My Portfolio, free Google Slides and PowerPoint template.

Free fun and cool Google Slides and PowerPoint template. Do you want to spice up your presentation with some retro vibes? Then check out this Google Slides and PowerPoint template that has a 90’s look and feel. This template features a bold design with pink, purple and neon yellow colors […]

Fandral, retro vibes with popping colors slides.

Free template with a retro interface look for Google Slides and PowerPoint. This template has a retro style with a grid background, featuring a colorful interface with geometric shapes. The pink, blue and yellow tones create a vibrant and dynamic look that will catch your audience’s attention. Whether you want […]

Simple retro interface free ppt and slides template.

Free template with cute aesthetic little notes for Google Slides and PowerPoint. Cute template with little notes, flowers and leaves that includes a daily agenda slide, a certificate and a multifunctional board that works well with Jamboard or as a background for collaborative assignments. Colors can be customized by editing […]

Cute Little Notes, free slides theme.

Free template for Google Slides and PowerPoint. Cody is a free template designed for presentations about coding. You can use it for “Code Week”, a “Women who code” conference, or other topics if you like its layouts. As usual, I’ve used theme colors, so if you want its accents to […]

Anyone can code! Free presentation template.

Free PowerPoint template and Google Slides theme. Jones is a simple presentation template for marketing, school or to present your next business idea. Even though I used black and yellow as their main colors, you can edit the theme and change its look with just a few clicks. DOWNLOAD POWERPOINT […]

Jones, simple presentation template with hand drawn doodles

Simple with blue accents. Free template for Google Slides and PowerPoint. A simple yet effective template, that’s Howard. It works very well for a presentation about coding or programming, or even marketing. This deck includes a free certificate template that matches its style. I’ve used theme colors, so if you […]

Howard, free professional slides.

Free PowerPoint template and Google Slides theme. Use this lively slides template to promote safe technology and media for children and teenagers. Or teach about digital citizenship and responsible use of social media. This template is all about social media. You can use to present about its responsible use, or […]

Let’s talk social media presentation template.

Free PowerPoint template and Google Slides theme. Free cool template for marketing and social media campaigns. Ready to leave an impression? Felicia will help you with that and then some more… Colorful, cool and bold, this free fun template has it all! If you need Felicia’s colors to match your […]

Felicia, marketing presentation template.

Free PowerPoint template and Google Slides theme. Social media project proposal slides theme. Need a cute template for your next project? Look no further! Erin is perfect and you can customize it in a swift! If you want to change its colors, remember to edit the theme and change the […]

Erin free project proposal template.

Got 60 Seconds? Learn Something New in These 25 Short & Sweet SlideShares About Social Media

Former VP of Marketing @ Buffer

Slide decks exist somewhere near the intersection of visual content and written content , a hybrid form of information and consumption perfect for bite-sized bits of learning.

If you’ve not got time to read through a 2,000-word article, you might have a moment to flip through a SlideShare .

We’ve been excited to experiment with the process of building slide decks around the Buffer content we have here on the blog, and in the course of doing so, we discovered a trove of wonderfully succinct and visual slide decks all about our favorite topic: social media.

We’ve collected a great group of 25 here—the first handful from our top Buffer posts and another handful from the amazing selection on SlideShare. I’d love to hear if you have a favorite!

A quick note in praise of SlideShare

With our main marketing focus on creating useful content via the Buffer Social blog, I’ve been a bit slow to experiment and fully explore other ways to provide content in a helpful way to you. I’d love to improve here. And SlideShare has been a huge source of encouragement.

Get this: Our most popular SlideShares match or exceed the traffic we get on our most popular blog posts.

In our case, we’re very grateful that popular Buffer blog posts can get 75,000 to 100,000 views.

Our popular SlideShares can go just as big—or bigger!

• Frequency Guide – 205,000 views
• If Don Draper Tweeted – 74,000 views
• Social Media Strategy – 73,000 views
• Twitter Science – 64,000 views

If you’ve yet to explore SlideShare as a potential source of views and exposure, I’d highly encourage you to do so. (I’d be happy to write more detail in a post on the topic later on!)

Okay, now on with the SlideShares!

1. The Complete Guide to Social Media Frequency

One of our most popular posts on the blog also became the most popular SlideShare to date on our Buffer account. We were fortunate to find some really great research on the topic of how often you should post to Twitter, Facebook, LinkedIn, and more . It’s all here.

My favorite slide:

2. The 10 Best Copywriting Formulas for Social Media Updates

Based on our big list of copywriting formulas (over 25 formulas made it into the original post), this slide deck covers a quick overview of the top formulas we see on social. There’s some really great subtle framing at play here, with things like Before – After – Bridge and AIDA that make it easy to get your message across.

3. The Science of Twitter

We had the great opportunity to partner with Twitter on a webinar last summer. The topic (one of our favorites): The science of creating must-click content on Twitter.

Courtney and Twitter’s Jimmy Hang shared all sorts of tips on the best words to use, the ideal timing, and the top strategies for Twitter success.

4. Instagram 101

We’ve been really excited to explore different ways to grow the Buffer Instagram account, and before we dove in headfirst there, we spent some time researching and writing (and creating SlideShares) about the best strategies and stats. This SlideShare lays a good foundation for businesses looking to get started on Instagram.

5. How Much Time Does a Good Social Strategy Take?

Time-saving tips and techniques are one of my favorite ways to experiment with marketing. It seems that coming up with a solid social media strategy is one key way to make sure you’re spending your time online in the best way possible. We collected a number of tips here in this SlideShare overview for those looking to refine their social strategy.

6. The Burrito Principle & Beyond

I’ll admit it’s hard to resist the cleverness of a name like The Burrito Principle (thanks, Darian !).  Coined phrases like this make marketing ideas all the easier to grasp. We collected a handful of favorite ones in this slide deck.

(The burrito principle, by the way, is explained on Slide #4.)

7. The Science of Social Media Headlines

Courtney pulled in some amazing research into the psychology and science behind why we click on certain headlines . She identified 8 ways to write a social media headline that people will love , including things like curiosity, surprise, negatives, and more.

My favorite slide (a bit of an inside joke about the proliferation of great content—and a good headline to boot!):

8. 91 Free Twitter Tools

I just really love tools posts , and I had a blast trying out hundreds of free Twitter tools to compile this list for you . If you think it might be worth a quick browse, I’d hope that maybe a name or two might pique your interest enough to give it a try. Some of my best tool discoveries started out that way!

9. Power Words – 189 Words That Convert

I tend to notice specific words that cause me to click or pay attention. And it seems there are certain words that catch the eye of not just me but many, many others. These so-called “ power words ” can be great additions to the text in your social media updates or headlines. Here’s a great big list of them.

10. Headline Formulas

As mentioned above, there’s a certain psychology to writing headlines that get noticed. There are also certain formulas that tend to work really well . This list compiles several of the most popular ones used in blog posts and social media updates.

11. 20 Facebook, Twitter, Linkedin & Pinterest Features You Didn’t Know Existed

(via HubSpot )

What I love about this slide deck is that it includes the good kind of FOMO— helpful social media features that could significantly impact my workflow. It’s great to learn about these hidden features like Facebook polls and Twitter collages and exciting to brainstorm ways to put them to good use.

12. Psychology Hacks to Boost your Marketing

(via Moving Targets )

Psychology is near and dear to us on the Buffer marketing team, so we’re always keen for articles and slides on the topic. This set of psychology tips from Moving Targets covers a huge variety of different tactics that would be fun to experiment with on social media updates and more.

13. Seven Habits of Highly Effective Digital Marketers

(via Digital Annexe )

A riff of Steven Covey’s 7 Habits of Highly Effective People , this slide deck takes a high-level view of ways to help organize and plan ahead your social media strategy.

14. How to Choose the Perfect Stock Photo

(via IMPACT Branding & Design )

This is a very fun and entertaining slide deck all about stock photos . The advice comes in handy for anyone who’s searched around free photo sites for the perfect image to add to a blog post or include in a social media update.

15. 6 Snapchat Hacks Too Easy To Ignore

(via Gary Vaynerchuk )

Are you on Snapchat? Gary Vaynerchuk highly recommends it (he’s found a lot of success there, and the app has huge reach!). Here are six easy ways to make the most of Snapchat for your brand.

16. 5 Critical Rules for Writing Compelling Copy

(via Henneke Duistermaat )

One of my favorite sources for writing inspiration, Henneke lays out five simple-to-follow rules that will improve the copy you write for tweets, updates, and calls-to-action.

17. 4 Tactics to Build Word Of Mouth

(via ReferralCandy )

Word of mouth can be huge on social media. It’s often how things spread fast and how people feel comfortable making purchases or joining up with brands. Referral Candy’s slide deck on word of mouth strategies covers four essential parts of the formula, with detailed tips on each technique.

18. Social Media for Time-Strapped Entrepreneurs

(via We Are Social )

Working effectively and efficiently (see slide below) is key for those of us social media marketers who manage social in addition to wearing many other hats. This deck from We Are Social looks at ways to ensure that your time is well spent on social media , including ways to plan ahead and strategies to make the most of every minute.

19. Sharing Content On Social Media More Than Once: The Total Guide

(via CoSchedule )

Do you share your content more than once on social media? It’s one of our top social media tips as we’ve seen tons of additional engagement by mentioning blog posts more than once and finding new ways to share old content . CoSchedule is a source of inspiration for us on this topic, and their slide deck guide to sharing is chock full of good information on exactly how best to share content on social.

20. Finding Your Brand’s Voice

(via from Distilled )

When thinking about your social media strategy, voice and tone are two huge considerations to make as you’re getting started. One of the best sources out there for advice on brand voice is Distilled’s articles on the topic, which have been repurposed here in slide deck form.

21. The Secret of Success on Facebook

(via Peter Minkjan )

Catchy title! This guide from Peter Minkian includes examples of Facebook pages who have seen enormous engagement on their Facebook posts as well as analysis and research on viral content and what makes things spread.

22. 5 YouTube Marketing Lessons from Unlikely Sources

(via Brian Honigman )

Video marketing has become big business of late, particularly as a way to get more interaction on Facebook. YouTube remains a huge channel also for those looking to build a video platform and share video content. The tips in this slide deck from Brian Honigman offer some actionable ways to get more out of your YouTube marketing by cross-promoting and remixing content in new ways.

23. 7 Proven Strategies to Maximize Twitter for Your Business

(via Dave Kerpen )

This slide deck from Likeable Media and Social Media Today provides a great overview of some quick-win strategies on Twitter . For example, reply to everyone (see slide below)—80 percent of customer service queries go unanswered. Lots more great ideas to implement throughout the slide deck.

24. 19 Simple Twitter Retweet Tips

(via Shéa Bennett )

Retweets seem to be a favorite metric on Twitter, and for good reason: retweeting gets your content in front of a brand new, potentially huge audience. The tips in this deck make a lot of sense for those looking for more retweets, and they also work really well for anyone looking to boost engagement in general—more clicks, more favorites, more replies.

25. 10 Reasons Why Twitter is Content Marketing’s Best Friend

(via Mark Schaefer )

As a content person, I really love this deck from Mark Schaefer as it reaffirms the power of social media for helping to spread content. Twitter in particular is a powerful platform for sharing links and growing an audience, and Mark lays things out clearly here.

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How to give better social media presentations (free templates included)

Written by by Ronnie Gomez

Published on  December 11, 2023

Reading time  6 minutes

Public speaking skills are a career accelerator, especially in social media marketing . According to the 2023 Sprout Social Index™ , more than half (61%) of marketers agree the most effective way to share social metrics with executive leadership is through in-person presentations or meetings. Whether you’re on Zoom or in a meeting room, you have to speak on your data if you want to get ahead.

If that makes your palms sweaty, don’t panic. Skills can be learned. It just takes time and practice.

If you’re ready to start giving more compelling social media presentations, you’re in the right spot. In this article, you’ll find a list of the essential elements of a social media marketing presentation, expert advice on speech delivery and templates to speed up your deck creation process.

What is a social media presentation?

A social media presentation is a speech, lecture or pitch in which elements of a social media strategy are shared and explained to an audience—senior leaders, internal stakeholders, clients, etc.

Like a snowflake, no two presentations are the same. Every social media marketing presentation is tailored to the needs of a specific situation or goal. Broadly, these presentations can be categorized into the following:

• Pitch presentations : Here, the speaker aims to persuade the audience on a strategic initiative. This could involve pitching services to a potential client in an agency setting, or in-house teams pitching a new tool or process.
• Update presentations : These presentations keep stakeholders informed about the progress of a strategy—wins, opportunities, lessons learned, etc.
• Knowledge-sharing presentations: The speaker aims to educate stakeholders on insights gained through social media data collection .

Each of these presentations has the power to give your social media efforts new meaning. They clarify the return on investment (ROI) of your social media strategy by creating more tangible connections between your work and its results.

The 4 elements of a persuasive social media presentation

It can be difficult to tell when a presentation is ready to share. After spending hours developing a talk track and creating a deck, the lines between critical information and fluff can blur. The following list will help you plan and audit presentations to ensure they’re well-received every time.

1. A cohesive narrative

Why are you delivering your social media presentation?

Behind every exceptional presentation lies a central thesis—a significant idea or perspective that you intend to convey to your audience. Even routine performance updates should have a driving purpose.

Starting from this point will align all of the information you incorporate—from your opening hook to your concluding thoughts—to create a cohesive, compelling story.

2. Succinct slides

Each slide you present should be simple, focused and void of unnecessary distractions. According to Paul Jurczynski, a TED Talk coach and cofounder of Improve Presentation, “The golden rule is to have one claim or idea per slide. If you have more to say, put it on the next slide.”

3. Compelling data visualizations

Social media marketing presentations often come down to proving ROI for stakeholders. Data visualization like graphs and charts are a compelling way to make your case.

In data journalist David McCandless’s TED talk , he explains that the beauty of data visualization is “that we can see the patterns and connections that matter and design that information so it makes more sense, it tells a story or allows us to focus only on the information that’s important.”

Don’t get bogged down in mapping out every single data point you uncover during your research. The best graphs are simple graphs with takeaways that are quick to spot.

4. Room for conversation

Engaging your audience goes beyond simply presenting great content. It’s about fostering a connection with them. It’s not enough to ask “any questions?” at the end of your presentation. You need to create space for everyone to absorb and interact with their newfound knowledge.

Create space throughout your presentation to seek feedback on crucial concepts or areas of concern. Tailored questions create engaged audiences.

Expert advice for delivering your next social media presentation

If you’re looking for presentation advice, who better to turn to than a salesperson? That’s why we went to John Barrows, CEO of JB Sales for his guidance on presenting. Barrows provides professional sales training to companies like Salesforce, LinkedIn and Amazon, plus he has over 25 years worth of presentation experience.

We asked him for his expert advice on giving exceptional presentations. Here’s what he had to say.

Know the ins and outs of your business priorities

A great presentation is all about delivering value. You need to draw distinct lines between the content and its business value . Otherwise, you risk losing your audience’s attention right from the start.

“We have seconds to get people’s attention these days,” says Barrows. “A person’s most valuable asset is their time.”

You can give more engaging presentations simply by staying up to date on company goals and priorities. Get to know what’s top of mind for senior leaders and other stakeholders so you can tailor your presentation content accordingly.

On sales calls, Barrows does this by asking each individual attendee what they’d like to get out of the meeting. You can mimic this approach by setting up regular 1:1’s with team members to stay up to date on their priorities.

Practice, practice, practice

According to Barrows, practice can and will make perfect. “Public speaking is one of the biggest fears that most people have, but a lot of it comes down to confidence and preparation. The more prepared you are, the more confident you’ll be in your presentation.”

Barrows refers to confidence and preparation as the art and science of giving a good presentation. The art can be seen in skilled delivery and a snazzy deck, but it’s preparation that keeps everything on track. “If you come in unprepared to a meeting and you get one curveball of a question, you tend to fall apart. Preparation gives you the confidence you need to adjust on the fly.”

Watch your playback footage

It may make you cringe, but the best way to improve your presentation skills is to record yourself and watch it back.

Barrows figured this out after taking a presentation skills course, but not through instructor feedback. It was watching himself back on video that showed him everything he wanted to fix. Common public speaking issues—like overusing filler words and standing with closed body language—are easy to spot on tape.

The good news is, in increasingly distributed workforces, you don’t have to set up a camera during your Monday morning stand up to get footage of yourself speaking in front of an audience. You can just watch the Zoom recording.

Remember you’re a person speaking to people

This is especially important to keep in mind when talking to business leadership. You may look around and see a group of senior executives but at the end of the day, it’s really just another person.

“When I was first starting out in sales, I would get nervous presenting in front of CEOs and people who I perceived to be smarter or more important than I was,” says Barrows. “Presenting can cause imposter syndrome. But, if you take a minute to connect with your audience, you’ll see they’re not that intimidating.”

We can all agree “picture your audience naked” is universally bad advice. Instead, picture your audience as your friend’s dad or a neighbor. Thinking of people as who they are in their daily lives can be a powerful way to fend off nerves.

3 social media presentation templates to build off of

It happens all the time: You set aside 30 minutes for deck creation and an hour later, you’re still trying to figure out the layout of your third slide. A good presentation deck takes time, but that’s time you could be using to practice.

Instead of stressing over your design chops, try one of these pre-built social media marketing presentation templates. Update them to match your brand guidelines, fill in your information and you’re all set to present.  

Social strategy workshop template

Download the 2023 Sprout Social Index™ Report for a customizable deck template that will help you align stakeholders around key opportunities for your social strategy. Use it to lead conversations around how your business can maximize the utility of:

• Emerging technologies, like AI and automation
• Changing consumer engagement preferences and patterns
• Team structures and collaboration norms
• Revenue impact from social

Social media strategy pitch template

  This leadership presentation deck will help you pitch a compelling vision for your next campaign, initiative or annual strategy. Update it with historical performance insights to bridge the gap between raw data and direct business value.

Social insights analysis template

Your social insights can’t do anything for your business if they live and die within your marketing team. This social insights analysis deck template will help you synthesize findings from social media listening to provide key stakeholders with actionable insights to inform work across the org.

Your next social media presentation will be your best one yet

  It’s perfectly normal to feel nervous before speaking in front of a group; most people do. Some of the world’s best public speakers get the same increased heart rate and sweaty palms as the rest of us. Thankfully, now you have everything you need to give great presentations despite those nerves.

Go prep for your next presentation, and use insights from the 2023 Sprout Social Index™ Report to infuse even more value into your work. With it, you’ll get a presentation-ready insights deck that you can tailor to further establish your expertise.

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