presentation opening script

12+ Opening Speech Examples for Presentations & Quick Tips

Last updated on June 7th, 2024

These days, most of the audience prefers an informal approach in presentations, but at the same time, it must sound professional. When people prepare for any type of presentation, they often face this dilemma: how to start a presentation? What should be the opening speech? How much time should we take for the introduction part?

The first three minutes of your presentations are crucial to get to your audience with an engaging message and make the overall presentation effective. With the proper opening speech for your presentation, you can hook your audience, win the audience’s attention and get them audience interested in what you have to say. Check out some speech introduction examples to get familiar with this topic. Undoubtedly, if the beginning of your presentation is solid and exciting, the chances of success of your presentation increase. Opening your persuasive speech entirely depends upon your style and choice because when you are giving a presentation, you are required to be yourself and avoid putting artistic elements. So, choose something with which you are entirely comfortable.

If you are looking on how to start a speech then this article can help you to get some ideas. Here is a list of opening speech examples that you can use to prepare your presentations with a persuasive speech that convinces the audience. Find useful starting lines of speech, phrases and strategies to make your presentation a success:

1. Opening Speech with Greetings

This is the very basic, common and important step in which you need to greet your audience by wish them good morning/afternoon or evening (as per the time of session in which you are giving presentation). How to start a speech? Check out some of the examples below including a simple but effective speech introduction greeting example.

Example of Opening Greetings

Hello, everyone. I’d like, first of all, to thank the organizers of this meeting for inviting me here today.

Another example of opening Greeting speech.

Good morning, ladies and gentlemen. I am honored to have the opportunity to address such a distinguished audience.

2. Open the Speech by Giving Compliment & Show Gratitude towards your Audience

Secondly, just after wishing greeting to your audience give them compliment and choose some words which show that you are delighted to see them there.

Example: 

It’s great to see you all, Thank you for coming here today.

3. Give your introduction: Introduce Yourself

How you introduce yourself during a presentation is important. There are many ways to introduce yourself. Here we will see some examples on how to introduce yourself in a presentation. First of all, give your introduction start from telling your name. You can show some casual attitude by telling your short name or nick name, and then tell the audience more about your background and what you do.

For example, a good way to start introducing yourself could be:

My name is Louis Taylor, friends call me Lee sometimes.

Then introduce yourself professionally and give quite information about what you do and why are here today. For Example:

I am a software engineer by profession and working in ABC Corp. Today, I am here to provide you some exciting information about new technology, which is going to be very beneficial for you in future.

Another example of self-introduction speech:

For those of you who don’t know me already, my name is Louis Taylor, and I’m responsible for the software department at ABC Corp.

Using a self-introduction template and slide in your presentation, you can support your speech while presenting the information about you in the projection. You can also visit self introduction speech examples to find out some examples on how to introduce yourself and download self-introduction templates for PowerPoint & Google Slides.

4. Opening with the Topic of the Speech

Next is the part where you introduce the topic of your presentation or speech. Here are some examples of good opening speech for presentations examples on a specific topic.

What I’d like to present to you today is…

Or here is a simplified example of a good introduction for presentation in which we try to get the audience’s attention over the screen where you are presenting the content of your PowerPoint or Google Slides presentation.

As you can see on the screen, our topic today is…

5. Signpost

Put all your information in front of them and then put your proposal and its related information and key point by which you can implement and utilize that idea effectively. Now let collect these points to make a summary and concise illustration. Here is an example of presentation starting speech that you can use:

“Good afternoon every one, it’s great to see you all here, thank you for coming. My name is Louis Taylor, friends call me Lee sometimes. I am a software engineer by profession and working with ABC Ltd. Today we are here to know about new software so that we can take most of it. Firstly, we will look how it work, next we will discuss where can we use it, then we will learn what are its advantages and finally we will discuss what precautions are required to kept in mind while implementing it.”

6. Creating an Emotional Connection in Your Opening Speech

An effective opening speech is not just about presenting information or stating facts; it’s about forging an emotional connection with your audience. Building this connection can make your presentation more engaging, relatable, and memorable. Here are some strategies to achieve this:

Storytelling: One of the most powerful ways to establish an emotional connection is through storytelling. Sharing a personal anecdote or a relevant story can evoke emotions and draw your audience into your presentation. Make sure your story aligns with the overall theme of your presentation and adds value to your message.

Example of speech opening:

“Good morning, everyone. When I was a little boy, I used to watch my grandfather work tirelessly on his old typewriter. The clacking of the keys was a lullaby that lulled me into dreams of creating something impactful. Today, I am here to talk about the evolution of technology and its effect on communication, from typewriters of old to the smartphones of today.”

Relatability: Find common ground with your audience. This could be based on shared experiences, values, or aspirations. Doing so helps to humanize you, making it easier for your audience to relate to your message.

“Like many of you, I too struggle with maintaining a work-life balance in this fast-paced digital world. Today, I’ll share some strategies I’ve discovered that have significantly improved my quality of life.”

Utilizing Emotions: Use emotions like humor, surprise, curiosity, or inspiration to engage your audience. Different emotions can be used depending on the tone and purpose of your presentation.

“Did you know that the average person spends two weeks of their life waiting for traffic lights to change? That certainly puts our daily commute in a new light, doesn’t it?”

Remember, authenticity is crucial in building an emotional connection. Be yourself, share your experiences, and speak from the heart. This helps to gain your audience’s trust and keeps them engaged throughout your presentation.

7. Harnessing the Power of Visual Aids in Your Opening Speech

Visual aids are a potent tool in any presentation, particularly in your opening speech. They can grab your audience’s attention with a visually appealing cover slide, support your message, and make a lasting impression. Here are some ways you can utilize visual aids in your opening speech.

Images: An image is worth a thousand words, they say, and it’s true. An impactful or relevant image can pique the curiosity of your audience and set the tone for your presentation. Ensure the image aligns with your topic and contributes to your overall message.

“As you can see on the screen, this is an image of a barren desert. It may surprise you to learn that this was once a thriving forest. Today, I’ll be talking about climate change and its irreversible effects.”

Short Videos: A short video can be a great way to engage your audience. This could be a brief clip that illustrates your topic, a short animation, or even a quick introductory video about you or your organization.

Example of a presentation opening statement:

“Before we start, let’s watch this brief video about the incredible journey of a raindrop.”

Infographics and Charts: If you are sharing statistical data or complex information, infographic slides or charts can simplify and clarify your message. They are visually engaging and can help your audience understand and remember the information.

“Take a look at this chart. It shows the exponential increase in cybercrime over the last five years, a topic that we will delve into further today.”

Slides: A well-designed slide can provide a visual structure for your opening speech. It should be clean, easy to read, and should not distract from your speech. Avoid cluttering your slides with too much text or complex graphics.

“According to the infographic on the screen, we can see the three core areas we’ll be focusing on in today’s presentation.”

Remember, the goal of using visual slides is to enhance your message, not overshadow it. They should complement your speech and provide visual interest for your audience. Always test your visual aids beforehand to ensure they work properly during your presentation.

8. Engaging Your Audience with Rhetorical Questions

A rhetorical question is a powerful tool you can use in your opening speech to provoke thought and engage your audience. By posing a question that doesn’t require an answer, you can pique your audience’s interest, make them think, and steer their focus towards your presentation’s key points. Here’s how to use rhetorical questions effectively in your opening speech:

Spark Curiosity: Use a rhetorical question to spark curiosity about your topic. This question should be thought-provoking and relevant to your presentation.

“Have you ever stopped to wonder how much of your life is influenced by social media?”

Highlight Key Issues: A rhetorical question can help highlight the key issues or problems that your presentation aims to address. This will help your audience understand the importance of your topic.

“What would happen if our natural resources were to run out tomorrow?”

Encourage Reflection: Encourage your audience to reflect on their personal experiences or beliefs. This will make your presentation more relatable and engaging.

“How many of us truly understand the value of our mental health?”

Set the Tone: You can also use a rhetorical question to set the tone of your presentation, whether it’s serious, humorous, or contemplative.

“Is there anyone here who doesn’t love pizza?”

Remember, rhetorical questions are meant to stimulate thought, not to put anyone on the spot. Make sure your questions are relevant to your topic and are appropriate for your audience. With the right questions, you can grab your audience’s attention, keep them engaged, and guide their thinking throughout your presentation.

9. Leveraging Statistical Data in Your Opening Speech

Using statistical data in your opening speech is a powerful way to capture the audience’s attention and lend credibility to your message. Surprising or impactful statistics related to your presentation’s topic can instantly make your audience sit up and take notice. Here’s how you can incorporate statistical data effectively in your opening speech:

Relevant and Interesting Data: Choose statistics that are directly relevant to your topic and are likely to pique your audience’s interest. This data should enhance your message and provide valuable context for your presentation.

“Do you know that according to the World Health Organization, depression is the leading cause of disability worldwide, affecting over 264 million people?”

Simplify Complex Data: If you’re presenting complex or dense data, make sure to simplify it for your audience. Use percentages, comparisons, or visual aids like infographics or charts to make the data easily understandable.

“Look at this chart. It represents the staggering 80% increase in cybercrime incidents over the past five years.”

Credible Sources: Always ensure your data comes from credible and reputable sources. This not only adds legitimacy to your presentation, but it also boosts your credibility as a speaker.

“According to a recent study published in the Journal of Environmental Science, air pollution contributes to 1 in 8 deaths worldwide.”

Shocking or Surprising Data: If you have statistics that are surprising or counter-intuitive, they can be an excellent way to grab your audience’s attention and spark curiosity about your presentation.

“Can you believe that, according to the United Nations, we waste approximately 1.3 billion tons of food every year, while one in nine people worldwide go hungry?”

Using statistical data in your opening speech can help to highlight the significance of your topic, draw your audience in, and lay a solid foundation for the rest of your presentation. Remember to present your data in a clear, accessible way, and always cite your sources to maintain credibility.

10. Creating a Powerful Hook with Anecdotes and Quotations

Anecdotes and quotations can be a powerful tool in your opening speech, serving as hooks that draw your audience into your presentation. They can provide a human element to your topic, connect with your audience on an emotional level, and add depth to your message. Here’s how you can effectively incorporate anecdotes and quotations in your opening speech:

Relevant Anecdotes: Sharing a relevant anecdote, whether personal or related to your topic, can make your presentation more relatable and engaging. Your anecdote should be brief, interesting, and serve to illustrate a point related to your topic.

“When I was a teenager, my family’s home was destroyed by a fire. That experience ignited in me a passion for safety measures and awareness, which brings us to today’s topic: fire safety in residential areas.”

Inspiring Quotations: A well-chosen quote can add depth and perspective to your topic. It can inspire, provoke thought, or set the tone for your presentation. Presenting it with a visually appealing quote slide increases the chances to make a lasting impression. Make sure the quote is relevant to your topic and from a credible source.

“Albert Einstein once said, ‘The world as we have created it is a process of our thinking. It cannot be changed without changing our thinking.’ This leads us into our discussion today on the importance of mindset in personal development.”

Humorous Anecdotes or Quotations: Depending on the formality of the setting and the topic of your presentation, a funny anecdote or quote can help to relax the audience, making them more receptive to your message.

“Mark Twain once said, ‘I didn’t have time to write a short letter, so I wrote a long one instead.’ As a fellow writer, I can relate to this sentiment, which brings us to our topic today: the art of concise writing.”

Remember, your anecdote or quote should serve to enhance your message, not distract from it. It should be interesting, relevant, and appropriately timed. With the right anecdote or quote, you can create a powerful hook that engages your audience from the outset.

11. Integrating Storytelling in your Opening Speech

Storytelling is a compelling method to make your opening speech memorable and engaging. A well-told story can create a strong emotional connection with your audience, making your presentation more impactful. Here’s how to effectively weave storytelling into your opening speech:

Choosing the Right Story: The story you tell should be relevant to your topic and capable of illustrating the point you’re trying to make. It could be a personal experience, a case study, or a historical event.

“Years ago, I worked on a project that, at the outset, seemed destined for success. But due to a lack of clear communication within the team, the project failed. Today, we will be discussing the importance of effective communication within teams.”

Creating Suspense: Build suspense in your story to hold your audience’s attention. You can do this by posing a problem or a conflict at the beginning of your story, which gets resolved by the end of your presentation.

“One day, as I was walking through a remote village in Africa, I came across a scene that profoundly changed my perspective. But before I reveal what it was, let’s discuss the issue of clean drinking water in underdeveloped countries.”

Showing, Not Telling: Make your story more vivid and engaging by showing, not telling. Use descriptive language and paint a picture with your words to make your audience feel like they’re part of the story.

“As the sun rose over the bustling city of Tokyo, I found myself in a small sushi shop tucked away in a quiet alley, experiencing what would become a pivotal moment in my culinary journey.”

Relatable Characters: If your story involves characters, make them relatable. Your audience should be able to see themselves in your characters, or at least understand their motivations and challenges.

“Meet Sarah, a single mother of two, working two jobs just to make ends meet. Her struggle is the reason we’re here today, to discuss the issue of minimum wage in our country.”

Storytelling is a powerful tool that can bring your presentation to life. A well-told story can captivate your audience, making your message more memorable and impactful. Be sure to select a story that aligns with your overall message and is appropriate for your audience.

12. Incorporating Interactive Elements in Your Opening Speech

Involving your audience from the get-go can make your presentation more engaging and memorable. By integrating interactive elements into your opening speech, you can foster a sense of participation and connection among your listeners. Here’s how you can do it:

Audience Polling: Modern presentation software often includes real-time polling features. You can ask your audience a question related to your topic and display the results instantly.

“To start, I’d like to ask you all a question. (Show poll on screen) How many of you think that Artificial Intelligence will significantly change our lives in the next ten years?”

Questions for Thought: Pose a thought-provoking question to your audience at the beginning of your speech. It can stimulate curiosity and get your listeners thinking about your topic.

“Before we delve into today’s topic, I want you to ponder this: what would you do if you had only 24 hours left to live? Keep that in mind as we discuss the importance of time management.”

Physical Engagement: Depending on the formality and size of your audience, you can incorporate physical engagement. This can range from a simple show of hands to engaging activities.

“By a show of hands, how many of you have ever felt overwhelmed by the amount of information available on the internet? That’s what we’ll be discussing today: information overload in the digital age.”

Interactive Quizzes: Quizzes can be a fun and interactive way to engage your audience and test their knowledge on your topic. It can also serve as a hook to introduce your topic. You can use a free Quiz PowerPoint template to ease the job of creating a quiz for your presentation.

“I have a quick quiz for you all (show quiz on screen). Let’s see who can guess the most common fear among adults. The answer will lead us into our topic of discussion today: overcoming fear.”

Remember, the goal of incorporating interactive elements is to engage your audience, so it should be relevant and add value to your presentation. Tailor your interactive elements to suit the needs and preferences of your audience, and you’ll have a winning opening speech.

What are the Objectives of Preparing a Good Introduction and Opening Speech?

As we mentioned earlier, the first minutes of your presentation are crucial to hook the audience and let them pay attention to the message you want to convey. This will depend on the type of presentation (if it is persuasive presentation, informative presentation or a presentation for entertaining the audience), but in general terms, when presenting we need to:

• Capture the audience’s attention
• Present information, opinions, ideas to the audience.
• Present important details about a specific topic.
• Sell an idea.
• Make the information memorable so it can persist over the time.
• Get your audience to take action, a Call to Action. E.g. purchase a product, enroll to something, fundraise, etc.

Real-Life Examples of Effective Opening Speeches

Barack Obama started his speech in the White House Correspondents’ Dinner saying: “You can’t say it, but you know it’s true.”

In same cases, humour can be a great companion for your speech. If you can use humour in a positive way, then getting a laugh in the first seconds of a presentation can get your audience hooked. It is a great way to open your speech.

Final Thoughts

Try to make habit of starting your presentation this way, it will sound great. You may come across several more opening speech examples for presentation but, once you implement this you yourself will realize that this is the best one. Alternatively you can learn more on quotes for presentations & speech topics  to use during your presentation in PowerPoint, learn how to close your presentation , or find other relevant speech introduction greeting examples.

49 comments on “ 12+ Opening Speech Examples for Presentations & Quick Tips ”

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How to Start a Presentation: 5 Templates and 90 Example Phrases

By Status.net Editorial Team on February 27, 2024 — 11 minutes to read

Starting a presentation effectively means capturing your audience’s attention from the very beginning. It’s important because it sets the tone for the entire presentation and establishes your credibility as a speaker.

Effective Openers: 5 Templates

Your presentation’s beginning sets the stage for everything that follows. So, it’s important to capture your audience’s attention right from the start. Here are some tried-and-true techniques to do just that.

1. Storytelling Approach

When you start with a story, you tap into the natural human love for narratives. It can be a personal experience, a historical event, or a fictional tale that ties back to your main point.

Example Introduction Template 1:

“Let me tell you a story about…”

Example : “Let me tell you a story about how a small idea in a garage blossomed into the global brand we know today.”

2. Quotation Strategy

Using a relevant quote can lend authority and thematic flavor to your presentation. Choose a quote that is provocative, enlightening, or humorous to resonate with your audience.

Example Introduction Template 2:

“As [Famous Person] once said…”

Example : “As Steve Jobs once said, ‘Innovation distinguishes between a leader and a follower.'”

3. Questioning Technique

Engage your audience directly by opening with a thoughtful question. This encourages them to think and become active participants.

Example Introduction Template 3:

“Have you ever wondered…”

Example : “Have you ever wondered what it would take to reduce your carbon footprint to zero?”

4. Statistical Hook

Kick off with a startling statistic that presents a fresh perspective or underscores the importance of your topic.

Example Introduction Template 4:

“Did you know that…”

Example : “Did you know that 90% of the world’s data was generated in the last two years alone?”

5. Anecdotal Method

Share a brief, relatable incident that highlights the human aspect of your topic. It paves the way for empathy and connection.

Example Introduction Template 5:

“I want to share a quick anecdote…”

Example : “I want to share a quick anecdote about a time I experienced the customer service that went above and beyond what anyone would expect.”

How to Start a Powerpoint Presentation: 45 Example Phrases

Starting a PowerPoint presentation effectively can captivate your audience and set the tone for your message. The opening phrases you choose are important in establishing rapport and commanding attention. Whether you’re presenting to colleagues, at a conference, or in an academic setting, these phrases will help you begin with confidence and poise:

• 1. “Good morning/afternoon/evening, everyone. Thank you for joining me today.”
• 2. “Welcome, and thank you for being here. Let’s dive into our topic.”
• 3. “I’m excited to have the opportunity to present to you all about…”
• 4. “Thank you all for coming. Today, we’re going to explore…”
• 5. “Let’s begin by looking at the most important question: Why are we here today?”
• 6. “I appreciate your time today, and I promise it will be well spent as we discuss…”
• 7. “Before we get started, I want to express my gratitude for your presence here today.”
• 8. “It’s a pleasure to see so many familiar faces as we gather to talk about…”
• 9. “I’m thrilled to kick off today’s presentation on a topic that I am passionate about—…”
• 10. “Welcome to our session. I’m confident you’ll find the next few minutes informative as we cover…”
• 11. “Let’s embark on a journey through our discussion on…”
• 12. “I’m delighted to have the chance to share my insights on…”
• 13. “Thank you for the opportunity to present to such an esteemed audience on…”
• 14. “Let’s set the stage for an engaging discussion about…”
• 15. “As we begin, I’d like you to consider this:…”
• 16. “Today marks an important discussion on a subject that affects us all:…”
• 17. “Good day, and welcome to what promises to be an enlightening presentation on…”
• 18. “Hello and welcome! We’re here to delve into something truly exciting today…”
• 19. “I’m honored to present to you this comprehensive look into…”
• 20. “Without further ado, let’s get started on a journey through…”
• 21. “Thank you for carving time out of your day to join me for this presentation on…”
• 22. “It’s wonderful to see such an engaged audience ready to tackle the topic of…”
• 23. “I invite you to join me as we unpack the complexities of…”
• 24. “Today’s presentation will take us through some groundbreaking ideas about…”
• 25. “Welcome aboard! Prepare to set sail into the vast sea of knowledge on…”
• 26. “I’d like to extend a warm welcome to everyone as we focus our attention on…”
• 27. “Let’s ignite our curiosity as we begin to explore…”
• 28. “Thank you for your interest and attention as we dive into the heart of…”
• 29. “As we look ahead to the next hour, we’ll uncover the secrets of…”
• 30. “I’m eager to share with you some fascinating insights on…”
• 31. “Welcome to what I believe will be a transformative discussion on…”
• 32. “This morning/afternoon, we’ll be venturing into the world of…”
• 33. “Thank you for joining me on this exploration of…”
• 34. “I’m delighted by the turnout today as we embark on this exploration of…”
• 35. “Together, let’s navigate the intricacies of…”
• 36. “I’m looking forward to engaging with you all on the subject of…”
• 37. “Let’s kick things off with a critical look at…”
• 38. “Thank you for your presence today as we shine a light on…”
• 39. “Welcome to a comprehensive overview of…”
• 40. “It’s a privilege to discuss with you the impact of…”
• 41. “I’m glad you could join us for what promises to be a thought-provoking presentation on…”
• 42. “Today, we’re going to break down the concept of…”
• 43. “As we get started, let’s consider the significance of our topic:…”
• 44. “I’m thrilled to lead you through today’s discussion, which centers around…”
• 45. “Let’s launch into our session with an eye-opening look at…”

Starting a Presentation: 45 Examples

Connecting with the audience.

When starting a presentation, making a genuine connection with your audience sets the stage for a successful exchange of ideas. Examples:

• “I promise, by the end of this presentation, you’ll be as enthusiastic about this as I am because…”
• “The moment I learned about this, I knew it would be a game-changer and I’m thrilled to present it to you…”
• “There’s something special about this topic that I find incredibly invigorating, and I hope you will too…”
• “I get a rush every time I work on this, and I hope to transmit that energy to you today…”
• “I’m thrilled to discuss this breakthrough that could revolutionize…”
• “This project has been a labor of love, and I’m eager to walk you through…”
• “When I first encountered this challenge, I was captivated by the possibilities it presented…”
• “I can’t wait to dive into the details of this innovative approach with you today…”
• “It’s genuinely exhilarating to be at the edge of what’s possible in…”
• “My fascination with [topic] drove me to explore it further, and I’m excited to share…”
• “Nothing excites me more than talking about the future of…”
• “Seeing your faces, I know we’re going to have a lively discussion about…”
• “The potential here is incredible, and I’m looking forward to discussing it with you…”
• “Let’s embark on this journey together and explore why this is such a pivotal moment for…”
• “Your engagement in this discussion is going to make this even more exciting because…”

Building Credibility

You present with credibility when you establish your expertise and experience on the subject matter. Here’s what you can say to accomplish that:

• “With a decade of experience in this field, I’ve come to understand the intricacies of…”
• “Having led multiple successful projects, I’m excited to share my insights on…”
• “Over the years, working closely with industry experts, I’ve gleaned…”
• “I hold a degree in [your field], which has equipped me with a foundation for…”
• “I’m a certified professional in [your certification], which means I bring a certain level of expertise…”
• “Having published research on this topic, my perspective is grounded in…”
• “I’ve been a keynote speaker at several conferences, discussing…”
• “Throughout my career, I’ve contributed to groundbreaking work in…”
• “My experience as a [your previous role] has given me a unique outlook on…”
• “Endorsed by [an authority in your field], I’m here to share what we’ve achieved…”
• “The program I developed was recognized by [award], highlighting its impact in…”
• “I’ve trained professionals nationwide on this subject and witnessed…”
• “Collaborating with renowned teams, we’ve tackled challenges like…”
• “I’ve been at the forefront of this industry, navigating through…”
• “As a panelist, I’ve debated this topic with some of the brightest minds in…”

Projecting Confidence

• “I stand before you today with a deep understanding of…”
• “You can rely on the information I’m about to share, backed by thorough research and analysis…”
• “Rest assured, the strategies we’ll discuss have been tested and proven effective in…”
• “I’m certain you’ll find the data I’ll present both compelling and relevant because…”
• “I’m fully confident in the recommendations I’m providing today due to…”
• “The results speak for themselves, and I’m here to outline them clearly for you…”
• “I invite you to consider the evidence I’ll present; it’s both robust and persuasive…”
• “You’re in good hands today; I’ve navigated these waters many times and have the insights to prove it…”
• “I assure you, the journey we’ll take during this presentation will be enlightening because…”
• “Your success is important to me, which is why I’ve prepared diligently for our time together…”
• “Let’s look at the facts; they’ll show you why this approach is solid and dependable…”
• “Today, I present to you a clear path forward, grounded in solid experience and knowledge…”
• “I’m confident that what we’ll uncover today will not only inform but also inspire you because…”
• “You’ll leave here equipped with practical, proven solutions that you can trust because…”
• “The solution I’m proposing has been embraced industry-wide, and for good reason…”

Organizational Preview

Starting your presentation with a clear organizational preview can effectively guide your audience through the content. This section helps you prepare to communicate the roadmap of your presentation.

Outlining the Main Points

You should begin by briefly listing the main points you’ll cover. This lets your audience know what to expect and helps them follow along. For example, if you’re presenting on healthy eating, you might say, “Today, I’ll cover the benefits of healthy eating, essential nutrients in your diet, and simple strategies for making healthier choices.”

Setting the Tone

Your introduction sets the tone for the entire presentation. A way to do this is through a relevant story or anecdote that engages the audience. Suppose you’re talking about innovation; you might start with, “When I was a child, I was fascinated by how simple Legos could build complex structures, which is much like the innovation process.”

Explaining the Structure

Explain the structure of your presentation so that your audience can anticipate how you’ll transition from one section to the next. For instance, if your presentation includes an interactive portion, you might say, “I’ll begin with a 15-minute overview, followed by a hands-on demonstration, and we’ll wrap up with a Q&A session, where you can ask any questions.”

Practice and Preparation

Before you step onto the stage, it’s important that your preparation includes not just content research, but also rigorous practice and strategy for dealing with nerves. This approach ensures you present with confidence and clarity.

Rehearsing the Opening

Practicing your introduction aloud gives you the opportunity to refine your opening remarks. You might start by greeting the audience and sharing an interesting quote or a surprising statistic related to your topic. For example, if your presentation is about the importance of renewable energy, you could begin with a recent statistic about the growth in solar energy adoption. Record yourself and listen to the playback, focusing on your tone, pace, and clarity.

Memorizing Key Points

While you don’t need to memorize your entire presentation word for word, you should know the key points by heart. This includes main arguments, data, and any conclusions you’ll be drawing. You can use techniques such as mnemonics or the method of loci, which means associating each key point with a specific location in your mind, to help remember these details. Having them at your fingertips will make you feel more prepared and confident.

Managing Presentation Jitters

Feeling nervous before a presentation is natural, but you can manage these jitters with a few techniques. Practice deep breathing exercises or mindful meditation to calm your mind before going on stage. You can also perform a mock presentation to a group of friends or colleagues to simulate the experience and receive feedback. This will not only help you get used to speaking in front of others but also in adjusting your material based on their reactions.

Engagement Strategies

Starting a presentation on the right foot often depends on how engaged your audience is. Using certain strategies, you can grab their attention early and maintain their interest throughout your talk:

1. Encouraging Audience Participation

Opening your presentation with a question to your audience is a great way to encourage participation. This invites them to think actively about the subject matter. For instance, you might ask, “By a show of hands, how many of you have experienced…?” Additionally, integrating interactive elements like quick polls or requesting volunteers for a demonstration can make the experience more dynamic and memorable.

Using direct questions throughout your presentation ensures the audience stays alert, as they might be called upon to share their views. For example, after covering a key point, you might engage your audience with, “Does anyone have an experience to share related to this?”

2. Utilizing Pacing and Pauses

Mastering the pace of your speech helps keep your presentation lively. Quickening the pace when discussing exciting developments or slowing down when explaining complex ideas can help maintain interest. For example, when introducing a new concept, slow your pace to allow the audience to absorb the information.

Pauses are equally powerful. A well-timed pause after a key point gives the audience a moment to ponder the significance of what you’ve just said. It might feel like this: “The results of this study were groundbreaking. (pause) They completely shifted our understanding of…”. Pauses also give you a moment to collect your thoughts, adding to your overall composure and control of the room.

How should one introduce their group during a presentation?

You might say something like, “Let me introduce my amazing team: Alex, our researcher, Jamie, our designer, and Sam, the developer. Together, we’ve spent the last few months creating something truly special for you.”

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SpeakUp resources

Starting a presentation in english: methods and examples.

• By Jake Pool

If you’re going to make it in the professional world, most likely you’ll have to give a presentation in English at some point. No reason to get nervous!

Most of the work involved lies in the introduction. You may or may not need an English presentation PPT file, your topic, audience, or time limit may vary, but a strong opening is a must no matter what! Everything that follows can build from the opening outline you present to your audience.

Let’s look at some guidelines for starting a presentation in English. If you can master this part, you’ll never have to worry about the rest!

Opening in a Presentation in English

While it’s important to have your entire presentation organized and outlined, planning and organization are especially important in the introduction. This is what will guide you through a clear and concise beginning. Let’s look at how to start a presentation with well-organized thoughts .

Introduction Outline

• Introduce yourself and welcome everyone.
• State the purpose of your presentation
• Give a short overview of the presentation

As we say, it’s as easy as 1-2-3. (No need for a more detailed English presentation script!) Let’s examine the first step.

1. Introduce Yourself & Welcome Everyone

The self-introduction is your opportunity to make a good first impression. Be sure to open with a warm welcome and use language that is familiar and natural. Based on your audience, there are a few different expressions you can use to start your presentation.

If you’re presenting to coworkers who may already know you:

• Hello, [name] here. I would like to thank you all for your time. As you may know, I [describe what you do/your job title] I look forward to discussing [topic] today.
• Good morning/afternoon/evening everyone. Thank you for being here. For those who don’t know me, my name is [name], and for those who know me, hello again.

If you’re presenting to people you’ve never met:

• Hello everyone, it’s nice to meet you all. My name is [name] and I am the [job/title].
• Hello. Welcome to [event]. My name is [name] and I am the [job/title]. I’m glad you’re all here.

There are certainly more ways to make an introduction. However, it’s generally best to follow this format:

• Start with a polite welcome and state your name.
• Follow with your job title and/or the reason you’re qualified to speak on the topic being discussed.

2. State the Purpose of Your Presentation

Now that your audience knows who you are and your qualifications, you can state the purpose of your presentation. This is where you clarify to your audience what you’ll be talking about.

So, ask yourself, “ What do I want my audience to get from this presentation? ”

• Do you want your audience to be informed?
• Do you need something from your audience?
• Do you want them to purchase a product?
• Do you want them to do something for the community or your company?

With your goal in mind, you can create the next couple of lines of your presentation. Below are some examples of how to start.

• Let me share with you…
• I’d like to introduce you to [product or service]
• Today I want to discuss…
• I want to breakdown for you [topic]
• Let’s discuss…
• Today I will present the results of my research on [topic]
• By the end of this presentation, you’ll understand [topic]
• My goal is to explain…
• As you know, we’ll be talking about…

When talking about the purpose of your presentation, stick to your goals. You purpose statement should be only one to three sentences. That way, you can give your audience a clear sense of purpose that sets them up for the rest of the presentation.

3. A Short Overview of the Presentation

The final step in starting your presentation is to give a short outline of what you’ll be presenting. People like a map of what to expect from a presentation.

It helps them organize their thoughts and gives a sense of order. Also, it lets the audience know why they’re listening to you. This is what you’ll use to grab their attention, and help them stay focused throughout the presentation.

Here are some examples of how you can outline your presentation:

• Today, I’m going to cover… Then we’ll talk about… Lastly, I’ll close on…
• We’re going to be covering some key information you need to know, including…
• My aim with this presentation is to get you to… To do that we’ll be talking about…
• I’ve divided my presentation into [number] sections… [List the sections]
• Over the next [length of your presentation] I’m going to discuss…

That’s it! It’s as simple as 1-2-3. If you have a fear of public speaking or are not confident about presenting to a group of people, follow these three steps. It’s a simple structure that can get you off to a good start. With that in mind, there are other ways to bring your introduction to the next level too! Read on for bonus tips on how to really engage your audience, beyond the basics.

For a Strong Presentation in English, Engage your Audience

Presentations aren’t everyone’s strongest ability, and that’s OK. If you’re newer to presenting in English, the steps above are the basics to getting started. Once you’re more comfortable with presenting, though, you can go a step further with some extra tricks that can really wow your audience.

Mastering the skill of engaging an audience will take experience. Fortunately, there are many famous speakers out there you can model for capturing attention. Also, there are some common techniques that English-speakers use to gain an audience’s attention.

*How and when you use these techniques in your introduction is at your discretion, as long as you cover the 3 steps of the introduction outline that we discussed earlier.*

Do or say something shocking.

The purpose of shocking your audience is to immediately engage them. You can make a loud noise and somehow relate the noise to your presentation. Or, you can say, “ Did you know that… ” and follow with a shocking story or statistic. Either way, the objective is to create surprise to draw their attention.

Tell a story

Telling a story related to your presentation is a great way to get the audience listening to you.

You can start by saying, “ On my way to [location] the other day… ” or “ On my way here, I was reminded of… ” and then follow with a story. A good story can make your presentation memorable.

Ask your audience to take part

Sometimes a good introduction that captures attention will involve asking for help from the audience. You can ask the audience to play a quick game or solve a puzzle that’s related to your presentation. Also, you could engage the audience with a group exercise. This is a great way to get people involved in your presentation.

There are many more ways to engage the audience, so get creative and see what you can think up! Here are some resources that will help you get started.

Also, if you want to get better at public speaking (and help your English speaking too!), a great organization to know about is the Toastmasters . The organization is dedicated to helping you be a better speaker, and there are many local groups in America. They offer free lessons and events to help you master your English speaking, and also offer additional help to paying members.

The Takeaway

A presentation in English? No problem, as long as your introduction sets you up for success . Admittedly, this can be easier said than done. Native speakers and non-native speakers alike sometimes struggle with getting a good start on their English presentation. But the advice above can help you get the confidence you need to lay a good foundation for your next speech !

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Blog Marketing How To Start a Presentation: 15 Ways to Set the Stage

How To Start a Presentation: 15 Ways to Set the Stage

Written by: Krystle Wong Jul 25, 2023

The opening moments of your presentation hold immense power – it’s your opportunity to make a lasting impression and captivate your audience. 

A strong presentation start acts as a beacon, cutting through the noise and instantly capturing the attention of your listeners. With so much content vying for their focus, a captivating opening ensures that your message stands out and resonates with your audience.

Whether you’re a startup business owner pitching a brilliant idea, a seasoned presenter delivering a persuasive talk or an expert sharing your experience, the start of your presentation can make all the difference. But don’t fret — I’ve got you covered with 15 electrifying ways to kickstart your presentation. 

The presentation introduction examples in this article cover everything from self-introduction to how to start a group presentation, building anticipation that leaves the audience eager to delve into the depths of your topic.

Click to jump ahead:

How to start a presentation introduction

15 ways to start a presentation and captivate your audience, common mistakes to avoid in the opening of a presentation, faqs on how to start a presentation, captivate the audience from the get-go.

Presentations can be scary, I know. But even if stage fright hits, you can always fall back on a simple strategy.

Just take a deep breath, introduce yourself and briefly explain the topic of your presentation.

To grab attention at the start, try this opening line: Hello everyone. I am so glad you could join me today. I’m very excited about today’s topic. I’m [Your Name] and I’ll be talking about [Presentation Topic]. Raise your hand if you’ve ever felt overwhelmed by [Challenge related to your topic]. Many of us might have faced challenges with [Challenge related to your topic]. Today, we’ll explore some strategies that’ll help us [Solution that you’re presenting].

Regardless of your mode of presentation , crafting an engaging introduction sets the stage for a memorable presentation.

Let’s dive into some key tips for how to start a presentation speech to help you nail the art of starting with a bang:

Understand your audience

The key to an engaging introduction is to know your audience inside out and give your audience what they want. Tailor your opening to resonate with their specific interests, needs and expectations. Consider what will captivate them and how you can make your presentation relevant to their lives or work.

Use a compelling hook

Grab the audience’s attention from the get-go with a compelling hook. Whether it’s a thought-provoking question, a surprising fact or a gripping story, a powerful opening will immediately pique their curiosity and keep them invested in what you have to say.

State your purpose

Be crystal clear about your subject matter and the purpose of your presentation. In just a few sentences, communicate the main objectives and the value your audience will gain from listening to you. Let them know upfront what to expect and they’ll be more likely to stay engaged throughout.

Introduce yourself and your team

Give a self introduction about who you are such as your job title to establish credibility and rapport with the audience.

Some creative ways to introduce yourself in a presentation would be by sharing a brief and engaging personal story that connects to your topic or the theme of your presentation. This approach instantly makes you relatable and captures the audience’s attention.

Now, let’s talk about — how to introduce team members in a presentation. Before introducing each team member, briefly explain their role or contribution to the project or presentation. This gives the audience an understanding of their relevance and expertise.

Group presentations are also a breeze with the help of Venngage. Our in-editor collaboration tools allow you to edit presentations side by side in real-time. That way, you can seamlessly hare your design with the team for input and make sure everyone is on track. 

Maintain enthusiasm

Enthusiasm is contagious! Keep the energy levels up throughout your introduction, conveying a positive and upbeat tone. A vibrant and welcoming atmosphere sets the stage for an exciting presentation and keeps the audience eager to hear more.

Before you think about how to present a topic, think about how to design impactful slides that can leave a lasting impression on the audience. Here are 120+ presentation ideas , design tips, and examples to help you create an awesome slide deck for your next presentation.

Captivating your audience from the get-go is the key to a successful presentation. Whether you’re a seasoned speaker or a novice taking the stage for the first time, the opening of your presentation sets the tone for the entire talk. 

So, let’s get ready to dive into the 15 most creative ways to start a presentation. I promise you these presentation introduction ideas will captivate your audience, leaving them hanging on your every word.

Grab-attention immediately

Ask a thought-provoking question.

Get the audience’s wheels turning by throwing them a thought-provoking question right out of the gate. Make them ponder, wonder and engage their critical thinking muscles from the very start.

Share a surprising statistic or fact

Brace yourself for some wide eyes and dropped jaws! Open your presentation with a jaw-dropping statistic or a mind-blowing fact that’s directly related to your topic. Nothing captures attention like a good ol’ dose of shock and awe.

State a bold statement or challenge

Ready to shake things up? Kick off with a bold and daring statement that sets the stage for your presentation’s epic journey. Boldness has a way of making ears perk up and eyes widen in anticipation!

Engage with a poll or interactive activity

Turn the audience from passive listeners to active participants by kicking off with a fun poll or interactive activity. Get them on their feet, or rather — their fingertips, right from the start!

Venngage’s user-friendly drag-and-drop editor allows you to easily transform your slides into an interactive presentation . Create clickable buttons or navigation elements within your presentation to guide your audience to different sections or external resources. 

Enhance engagement by incorporating videos or audio clips directly into your presentation. Venngage supports video and audio embedding, which can add depth to your content.

Begin with an opening phrase that captures attention

Use opening phrases that can help you create a strong connection with your audience and make them eager to hear more about what you have to say. Remember to be confident, enthusiastic and authentic in your delivery to maximize the impact of your presentation.

Here are some effective presentation starting words and phrases that can help you grab your audience’s attention and set the stage for a captivating presentation:

• “Imagine…”
• “Picture this…”
• “Did you know that…”
• “Have you ever wondered…”
• “In this presentation, we’ll explore…”
• “Let’s dive right in and discover…”
• “I’m excited to share with you…”
• “I have a confession to make…”
• “I want to start by telling you a story…”
• “Before we begin, let’s consider…”
• “Have you ever faced the challenge of…”
• “We all know that…”
• “This is a topic close to my heart because…”
• “Over the next [minutes/hours], we’ll cover…”
• “I invite you to journey with me through…”

Build connection and credibility

Begin with a personal connection .

Share a real-life experience or a special connection to the topic at hand. This simple act of opening up creates an instant bond with the audience, turning them into your biggest cheerleaders.

Having the team share their personal experiences is also a good group presentation introduction approach. Team members can share their own stories that are related to the topic to create an emotional connection with your audience. 

Tell a relevant story

Start your presentation with a riveting story that hooks your audience and relates to your main message. Stories have a magical way of captivating hearts and minds. Organize your slides in a clear and sequential manner and use visuals that complement your narrative and evoke emotions to engage the audience.

With Venngage, you have access to a vast library of high-quality and captivating stock photography, offering thousands of options to enrich your presentations. The best part? It’s entirely free! Elevate your visual storytelling with stunning images that complement your content, captivate your audience and add a professional touch to your presentation. 

Use a powerful quote

Sometimes, all you need is some wise words to work wonders. Begin with a powerful quote from a legendary figure that perfectly fits your presentation’s theme — a dose of inspiration sets the stage for an epic journey.

Build anticipation

Provide a brief outline.

Here’s a good introduction for presentation example if you’re giving a speech at a conference. For longer presentations or conferences with multiple speakers especially, providing an outline helps the audience stay focused on the key takeaways. That way, you can better manage your time and ensure that you cover all the key points without rushing or running out of time.

Pose a problem and offer a solution

A great idea on how to start a business presentation is to start by presenting a problem and offering a well-thought-out solution. By addressing their pain points and showcasing your solution, you’ll capture their interest and set the stage for a compelling and successful presentation.

Back up your solution with data, research, or case studies that demonstrate its effectiveness. This can also be a good reporting introduction example that adds credibility to your proposal.

Preparing a pitch deck can be a daunting task but fret not. This guide on the 30+ best pitch deck tips and examples has everything you need to bring on new business partners and win new client contracts. Alternatively, you can also get started by customizing one of our professional pitch deck templates for free. 

Incite curiosity in the audience

Utilize visuals or props.

Capture your audience’s gaze by whipping out captivating visuals or props that add an exciting touch to your subject. A well-placed prop or a stunning visual can make your presentation pop like a fireworks show!

That said, you maybe wondering — how can I make my presentation more attractive.  A well-designed presentation background instantly captures the audience’s attention and creates a positive first impression. Here are 15 presentation background examples to keep the audience awake to help you get inspired. 

Use humor or wit

Sprinkle some humor and wit to spice things up. Cracking a clever joke or throwing in a witty remark can break the ice and create a positively charged atmosphere. If you’re cracking your head on how to start a group presentation, humor is a great way to start a presentation speech. 

Get your team members involved in the fun to create a collaborative and enjoyable experience for everyone. Laughter is the perfect way to break the ice and set a positive tone for your presentation!

Invoke emotion

Get those heartstrings tugging! Start with a heartfelt story or example that stirs up emotions and connects with your audience on a personal level. Emotion is the secret sauce to a memorable presentation.

Aside from getting creative with your introduction, a well-crafted and creative presentation can boost your confidence as a presenter. Browse our catalog of creative presentation templates and get started right away!

Use a dramatic pause

A great group presentation example is to start with a powerful moment of silence, like a magician about to reveal their greatest trick. After introducing your team, allow a brief moment of silence. Hold the pause for a few seconds, making it feel deliberate and purposeful. This builds anticipation and curiosity among the audience.

Pique their interest

Share a fun fact or anecdote.

Time for a little fun and games! Kick-off with a lighthearted or fascinating fact that’ll make the audience go, “Wow, really? Tell me more!” A sprinkle of amusement sets the stage for an entertaining ride.

While an introduction for a presentation sets the tone for your speech, a good slide complements your spoken words, helping the audience better understand and remember your message. Check out these 12 best presentation software for 2023 that can aid your next presentation. 

The opening moments of a presentation can make or break your entire talk. It’s your chance to grab your audience’s attention, set the tone, and lay the foundation for a successful presentation. However, there are some common pitfalls that speakers often fall into when starting their presentations. 

Starting with Apologies

It might be tempting to start with a preemptive apology, especially if you’re feeling nervous or unsure about your presentation. However, beginning with unnecessary apologies or self-deprecating remarks sets a negative tone right from the start. Instead of exuding confidence and credibility, you’re unintentionally undermining yourself and your message. 

Reading from Slides

One of the most common blunders in the opening of a PowerPoint presentation is reading directly from your slides or script. While it’s crucial to have a well-structured outline, reciting word-for-word can lead to disengagement and boredom among your audience. Maintain eye contact and connect with your listeners as you speak. Your slides should complement your words, not replace them.

Overwhelming with Information

In the excitement to impress, some presenters bombard their audience with too much information right at the beginning.

Instead of overloading the audience with a sea of data, statistics or technical details that can quickly lead to confusion and disinterest, visualize your data with the help of Venngage. Choose an infographic template that best suits the type of data you want to visualize. Venngage offers a variety of pre-designed templates for charts, graphs, infographics and more.

Ignoring the Audience

It’s easy to get caught up in the content and forget about the people in front of you. Don’t overlook the importance of acknowledging the audience and building a connection with them. Greet them warmly, make eye contact and maintain body language to show genuine interest in their presence. Engage the audience early on by asking a show of hands question or encourage audience participation. 

Lack of Clarity

Your audience should know exactly what to expect from your presentation. Starting with a vague or unclear opening leaves them guessing about the purpose and direction of your talk. Clearly communicate the topic and objectives of your presentation right from the beginning. This sets the stage for a focused and coherent message that resonates with your audience.

Simplicity makes it easier for the audience to understand and retain the information presented. Check out our gallery of simple presentation templates to keep your opening concise and relevant. 

Skipping the Hook

The opening of your presentation is the perfect opportunity to hook your audience’s attention and keep them engaged. However, some presenters overlook this crucial aspect and dive straight into the content without any intrigue. Craft an attention-grabbing hook that sparks curiosity, poses a thought-provoking question or shares an interesting fact. A compelling opening is like the key that unlocks your audience’s receptivity to the rest of your presentation.

Now that you’ve got the gist of how to introduce a presentation, further brush up your speech with these tips on how to make a persuasive presentation and how to improve your presentation skills to create an engaging presentation . 

How can I overcome nervousness at the beginning of a presentation?

To overcome nervousness at the beginning of a presentation, take deep breaths, practice beforehand, and focus on connecting with your audience rather than worrying about yourself.

How long should the opening of a presentation be?

The opening of a presentation should typically be brief, lasting around 1 to 3 minutes, to grab the audience’s attention and set the tone for the rest of the talk.

Should I memorize my presentation’s opening lines?

While it’s helpful to know your opening lines, it’s better to understand the key points and flow naturally to maintain authenticity and flexibility during the presentation.

Should I use slides during the opening of my presentation?

Using slides sparingly during the opening can enhance the message, but avoid overwhelming the audience with too much information early on.

How do I transition smoothly from the opening to the main content of my presentation?

Transition smoothly from the opening to the main content by providing a clear and concise outline of what’s to come, signaling the shift and maintaining a logical flow between topics.

Just as a captivating opening draws your audience in, creating a well-crafted presentation closing has the power to leave a lasting impression. Wrap up in style with these 10 ways to end a presentation .

Presenting virtually? Check out these tips on how to ace your next online presentation . 

Captivating your audience from the very beginning is crucial for a successful presentation. The first few moments of your talk can set the tone and determine whether your audience remains engaged throughout or loses interest. 

Start with a compelling opening that grabs their attention. You can use a thought-provoking question, a surprising statistic or a powerful quote to pique their curiosity. Alternatively, storytelling can be a potent tool to draw them into your narrative. It’s essential to establish a personal connection early on, whether by sharing a relatable experience or expressing empathy towards their needs and interests.

Lastly, be mindful of your body language and vocal delivery. A confident and engaging speaker can captivate an audience, so make eye contact, use appropriate gestures and vary your tone to convey passion and sincerity.

In conclusion, captivating your audience from the very beginning requires thoughtful preparation, engaging content and a confident delivery. With Venngage’s customizable templates, you can adapt your presentation to suit the preferences and interests of your specific audience, ensuring maximum engagement. Go on and get started today!

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How to Start a Presentation Strong and End Powerfully (Make an Impact in 2024)

• Bahasa Indonesia
• العربية/عربي

You can mess up any presentation, no matter how good, or useful, or well-researched your content may be.

How? By delivering it  without confidence . Opening a presentation confidently means you're off to a good start.

Imagine going up on stage, your shoulders hunched, head bowed. At the podium, you clear your throat and say:

“Yeah. Hi. I’m Jake. (Laughs nervously.) Um… Is this on? So…”

You notice the audience cringing in their seats. You wish you could just die!

At the end of your presentation, you say:

“So, yeah… I mean, that’s what I think,… And, uh, yeah… Questions? Or, um…”

You shrug, put your head down, hunch your shoulders, and shuffle off the stage. The audience gives you polite applause.

All your research, prep, and hard work have gone to waste! But it doesn’t have to be that way.  Presentations need not give you the frights or turn your stomach into a knot.

The secret is knowing how to start a presentation strong and end it powerfully. And that’s exactly what we’re going to look at today.

You'll also feel more confident when you use professionally-designed slides like the ones from Envato Elements and  GraphicRiver .

Before jumping into this tutorial, c heck out our guide on how to beat anxiety during your presentation: 

Download the Guide to Making Great Presentations (Free eBook)

Also, be sure to grab our free eBook:  The Complete Guide to Making Great Presentations . It'll help you master the presentation process, from idea, through to writing, design, and delivering with impact.

Read on for presentation strategies and killer tips to grab and hold the attention of your audience. First up is how to start your presentation strong. Then, we'll dig into tips on commanding the middle. We'll finish with how to end a presentation powerfully—so that your points resonate with unforgettable surprise.

How to Start a Presentation Strong by Leveraging Unpredictability

Starting a presentation  strong means being  unpredictable .

Research  shows that when we know what to expect from a cue, we don’t pay attention to what happens after the cue. 

But when we don’t know what to expect, we pay more attention. That's why we love movies with a twist: the unpredictability engages us more deeply. 

How can you incorporate unpredictability at the start of a presentation? 

There are several ways to achieve this. The choice will depend on your topic, the circumstances, and your presentation style. 

The techniques below guide us on how to start a presentation strong.

1. Make a Bold Claim

Everyone knows the “I Have a Dream” speech of Martin Luther King, Jr. 

The speech doesn’t begin with “I have a dream.” That's the climax. The  speech starts like this: 

“I am happy to join with you today in what will go down in history as the greatest demonstration for freedom in the history of our nation.”

The above claim may seem “normal” to us today. We already know the events of history. But can you imagine what it must have been like hearing that claim on that very day?

Bold, to say the least.

Could anyone in the audience help but pay attention after that?

If you're confident your presentation will make a measurable and immediate impact on your audience, don't save that claim for the end.

State it at the beginning and state it with confidence. When your audience understands the gains, they can't help but pay attention to your every word.

2. Contradict Expectations

Let's look at another way of how to start a PowerPoint presentation in an interesting way. Consider contradicting expectations. This is a classic application of the unpredictability principle.

Start with a claim that contradicts what people expect. That will make them sit up and pay attention. Then use the attention you've earned to ease into your topic. 

Sir Ken Robinson does this marvelously in the most-watched Ted Talk of all time. Coming onto the stage after all the other speakers, Robinson says: 

“It’s been great hasn’t it? I’ve been blown away by the whole thing. In fact, I’m leaving.” 

You can hear in the way the audience laughs that this statement catches them by surprise. And the speaker uses that surprise to lunge into the topic.  

Pamela Meyer achieves similar results through a slightly different technique. Meyer begins a presentation on how to spot a liar  by accusing the audience of being liars themselves! 

“Okay, I don’t want to alarm anybody in this room, but it’s just come to my attention that the person to your right is a liar! Also the person to your left is a liar.”

The audience laughs. They weren't expecting to be called liars. But the contrarian claim isn't off-putting; it's captivating. "Why are we all liars?" they want to know, and now they're paying attention.

3. Stimulate Curiosity

One of the most powerful ways to start a presentation is to stimulate curiosity. The human brain relishes curiosity. In fact, research has shown that curiosity prepares the brain for better learning. And that's good news for your presentation.

Why? Because once our curiosity is piqued, we want to know the answer. We must solve the puzzle. So, we pay attention looking for the right clues. It’s simply the way we were built to think and operate. 

So how can you stimulate curiosity at the beginning of your presentation? 

You could announce that you've got a secret to confess, like Dan Pink does in a famous Ted Talk : 

“I need to make a confession, at the outset here. A little over 20 years ago, I did something that I regret. Something that I am not particularly proud of. Something that in many ways I wished no one would ever know, but that here I feel kind of obliged to reveal. In the late 1980s, in a moment of youthful indiscretion, I went to law school.”

The announcement of this confession piques our curiosity. What's the secret? And the contents of the confession heighten it. Why is going to law school such an embarrassing confession? We must solve this puzzle!

And so, there's no option but to pay close attention to every word to find out!

4. Ask Questions

A simple yet effective approach to start a presentation that grips attention is to ask a question. Few things are more unexpected than a speaker beginning a presentation with questions. Isn’t the speaker supposed to be answering our questions?

But these questions are rhetorical. They're not meant to be answered with a simple yes or no. They intend rather, to plant the seed of an idea into our heads. The speaker can then focus our attention on that idea throughout the presentation.

Simon Sinek does this in a talk on how great leaders inspire action. Sinek begins by asking the audience: 

“How do you explain when things don't go as we assumed? Or better, how do you explain when others are able to achieve things that seem to defy all of the assumptions? For example, why is Apple so innovative? [...] Why is it that Martin Luther King led the civil rights movement?”

By this point, we’re all sitting there scratching our chins going: “Huh, how do they do that?”

So, we perk our ears and pay attention.

5. Spin a Surprising Story

One of the most gripping ways of start a presentation is to tell a compelling story, especially one that surprises.

Stories are not just an entrainment mechanism. They're a survival mechanism  humans have developed and refined over thousands of years. That means as humans, we're naturally wired to pay attention to stories. 

And one of the best ways to start your presentation strong is by telling a story. This can be a story about something that happened to you. Or something you heard about. Either way, it should relate to your topic and why you’re giving your presentation.

That's how Brené Brown opens a now-famous Ted Talk about vulnerability . Brown relates the funny story of working with an event planner who didn’t know how to classify Brown for an event. Turns out, Brown didn't know, either!

Should Brown be called a researcher (which sounds boring) or a storyteller (which sounded something like a magic pixie to Brené Brown at the time)? In the end, Brown calls herself a researcher-storyteller. 

The story delights and intrigues: What's a researcher-storyteller? And how does research tell a story?

We pay attention to find out. 

How to Hold the Middle Together With Pauses and Visuals

Before we get to how to end a presentation powerfully, we should mention a few strategies about holding the audience’s attention through the middle of your presentation. 

If you’ve watched even a few minutes of the presentations mentioned above, you'll have noticed two things: pauses and visuals .

1. Pause for Effect

Good speakers know how and when to pause. 

After you’ve made a big claim, pause. Give the audience a few seconds to take in what you said. 

Same if you're adding a touch of humor, somewhere. Pause. Let the audience laugh and relax momentarily without missing anything important. 

After concluding a section and before moving on to the next point, pause.

If you rush through your presentation, the audience will feel lost. They'll stop paying attention.

For an in-depth view of how to write the main body of your presentation, read the following tutorial: 

2. Aid the Flow With Visuals

Even the best Ted Talk presenters who seem to have a natural way with words, use PowerPoint presentations. 

Why is that?

Because visuals help us grasp an idea and understand the point better.

By engaging our eyes and our ears, visuals help direct all our attention to the presentation. This eliminates the possibility of getting distracted by something else.

The right PowerPoint presentation can also guide your audience through the various sections of your speech. As a result, they won't feel lost or confused.

To learn how to create a persuasive PowerPoint presentation, have a look at the article below:

The easiest way to create an impressive PowerPoint presentation is to begin with  creative slide templates from Envato Elements. All the templates are fully customizable, from the fonts and colors to the special effects.

What's more, your Elements subscription gives you unlimited downloads of PowerPoint templates. You also get everything else you need for a powerful presentation : fonts, photos, videos, icons, and music tracks. You get all that for one low price.

Envato's GraphicRiver allows you to download PowerPoint templates one-at-a-time. It's a good choice if you're looking for a pay-as-you-go template solution. Check out the  amazing pay-per-use PowerPoint templates  on GraphicRiver, with one of our most popular PPT designs.

You can find more great PPT design options in our Ultimate Guide to the Best PowerPoint Template , or browse through the article below: 

How to Customize a Premium Presentation Template in PowerPoint

No matter what’s the topic of your presentation, one thing is certain. You’re going to need a stellar slide deck to complement your presentation and captivate your audience.

Here’s how you can quickly customize a premium PPT template in five easy steps. For the purposes of this tutorial, I’ll be using the Soaring template from Envato Elements.

1. Design Your Cover

The first thing you should do to customize your presentation is to design your cover. The template already comes with a stunning full background image. So, all you've got to do is replace the photo with your own and then change the title of your presentation. 

To change the photo, right-click on it and select Change Picture > From File . Locate the image you want to use and select it to use it. Then, double-click the title to enter the title of your presentation. 

2. Add Your Content

Next, add the content of your presentation onto the slide. Simply, double-click the text on the slide you’re currently working on, press CTRL+A to select it all, and delete it. You can then paste in or type in your text.

3. Replace Images

To change out the images used on the slides, right-click on the image. Select Change Picture > From File . Then, select a picture from your computer and press Insert .

4. Add Break Slides 

To add break slides to signify that the next point is coming, you can simply duplicate the title slide. Right-click on the first slide and select Duplicate . Then, drag it down to the correct position using the sidebar on the left. 

5. Customize Your Styles

The last step is to customize the slides. You can change colors as well as the fonts.

To customize fonts, simply select all the text and then select a different font from the drop-down menu.

To change colors, right-click on a colored area and select Format Shape . Then, choose a different color under the Fill tool. From there you can figure out how to end a presentation effectively.

Top 5 Premium PPT Presentation Templates From Envato Elements For 2024

As mentioned earlier, Envato Elements is the best place to find modern, premium PowerPoint templates for all your presentation needs. Here are the top five PowerPoint presentation templates that you can access with your subscription:

1. Nicola PowerPoint Presentation

The Nicola PowerPoint presentation has an elegant design. It’s suitable for all kinds of business or portfolio presentations. The template comes with a lot of visual slides and plenty of elements such as infographics, charts, and more. You’ll get more than 30 slides based on master slides. All the slides have been designed in full HD resolution and are easy to customize.

2. Balance PowerPoint Template

If you’re looking for a minimal and clean PowerPoint template, consider Balance. This template would work well for any type of presentation thanks to its minimal design. The template includes more than 145 slides and several color themes to choose from. The template was designed in full HD resolution. It comes with fully editable vector shapes.

3. Navajo PowerPoint Template

The Navajo PowerPoint template has a clean and corporate design. It’s a perfect choice for business presentations as well as pitch decks. The template includes vector shapes and maps as well as charts, graphs, and other visual elements. It comes with 50+ slides including a gallery and portfolio slide.

4. Clean Business Presentation

As the name suggests, this PowerPoint template has a clean and modern design. It can be used for any type of presentation. The template comes with 50 slides designed in full HD resolution. It also includes image placeholders for easy editing.

5. Parana PowerPoint Template

The Parana template is a creative minimal PowerPoint template. It would work well for a portfolio or a lookbook presentation. It comes with 100+ unique slides based on master slides. This template comes in widescreen and standard screen resolution.

How to End a Presentation Powerfully by Being Memorable

Remember our example at the beginning? Where the speaker ends their speech mumbling, “yeah, so… like… that’s it…” and other such incoherencies?

That’s no way to end your killer presentation! Or you’ll end up killing all the hard work you did in your opening and throughout the main body.

Instead, you should end your presentation in a powerful way that the audience will remember long after you leave the stage.

Again, there are many ways to learn how to end a presentation that are effective. You should choose the one that best fits your presentation and personal style.

If you like these tips, you'll find even more PowerPoint tips here:

1. Call the Audience to Action

If you want to compel your audience to action, you need to take initiative with your closing and the end of the presentation  Don’t leave your audience sitting there wondering what to do with all the wonderful information you’ve given them.

Tell them exactly what to do with it and how they’ll benefit from it with a clear and direct call to action. 

For inspiration, watch how Brené Brown does this in the  speech  (starting at 19:01). Once Brown tells the audience:

“There’s another way, and I'll leave you with this.” 

And Brown then goes on to explain exactly how the audience can apply the principles of vulnerability to their work and everyday lives. 

For more ideas on how to inspire your audience to action, check out the following article:

2. Paint a Vision of the Future 

What will happen if the audience follows the advice or plan of your presentation?

Whether your presentation aims to change your entire community or benefit your customer's business, one way how to end a presentation is to paint a vision of that future with your closing words. 

When your audience sees that visions in their mind, they’ll remember it. More than that, they’ll start to believe it as a possibility. 

That’s how Martin Luther King, Jr. finishes the legendary “I have a dream” speech . King imagines the day when:

“...all of God's children, black men and white men, Jews and Gentiles, Protestants and Catholics, will be able to join hands and sing in the words of the old Negro spiritual:Free at last! Free at last!

Thank God Almighty, we are free at last!”

But your speech doesn’t have to change the history of the world to end with a vision. 

For a different example, listen to how Dan Pink ends the  speech (from 17:17 forward) on the vision of strengthening businesses and changing the world. And looking to opening and closing presentation examples for further guidance.

3. Use a Contrarian Example

Here's a great example of how to end a presentation dynamically. Sir Ken Robinson moves into the ending crescendo  of the Ted Talk with a bleak quote by the American virologist Jonas Salk (starting at 18:13): 

“If all the insects were to disappear from the earth, within 50 years all life on earth would end. If all human beings were to disappear from the earth, all forms of life would flourish.”

Robinson then goes on to tell the audience that the virologist is right.

This contrarian quote goes against our expectations of the human species as a positive force on earth. So, we pay attention. Will we really destroy the earth?

No, Sir Ken Robinson goes on to say, but only if we learn to use our imagination and creativity in a positive and constructive way. And then Robinson goes on to recapitulate the main advice about reforming education. 

The contrarian example shakes us out of our comfort zone about the positive impact we've got in the world. It makes for a powerful ending that we're sure to remember long after the presentation is over.

Read this article and dive deeper into how to end your presentation:

Start and End Your Presentation With a Bang!

Your presentation can only be successful if you capture your audience's attention.

The best way to do that is, to begin with a bang. Make a bold statement, contradict their expectations, and stimulate their curiosity. Ask a rhetorical question or spin a fascinating story. In other words, do something that will intrigue them into finding out what exactly you've got to say. 

As for how to end a presentation? It should end also, with a bang. 

Don't just leave your thoughts trail off. Call the audience to action and paint a vision of what the future will look like based on your suggestions. Startle them into awareness by using a contrarian example. Whatever you do, make sure you leave a memorable impression when you walk out the room. 

If you're currently working on a presentation, think carefully about how you can start your presentation strong and end it powerfully.

What example, quote, claim, or story will you use to capture your audience's attention? 

Learn More About Making Great Presentations 

Download  The Complete Guide to Making Great Presentations  eBook now for FREE with a subscription to the Tuts+ Business Newsletter. Get your ideas formed into a powerful presentation that will move your audience!

Remember to Hold Attention With Great Visuals

The beginning and end of a presentation are incredibly important, but so too is the middle—which makes up the bulk of your presentation. You don't want to neglect it.

You'll have more confidence in your presentation when you know you've got a riveting slideshow, made possible with one of thousands of PowerPoint templates  in Envato Elements. Remember, with an Elements subscription, you get unlimited downloads of slideshow templates as well as stock photos, fonts, icons, infographics, and so much more.

If you prefer to pay as you go, then browse through our best-selling PowerPoint templates  in GraphicRiver. With the vast selection available, you're sure to find one with a powerful design that you can customize quickly. 

Also, you can find more awesome PPTs in our  Ultimate Guide to the Best PowerPoint Template . It includes many PowerPoint options and tutorials to help you get started fast.

Editorial Note : This post was originally published in 2016. It's been comprehensively revised to make current, accurate, and up to date by our staff—with special help from Lexi Rodrigo and Brenda Barron . 

Home Blog Presentation Ideas How to Write a Presentation Script

How to Write a Presentation Script

Delivering a successful presentation is a combination of a confident speech and professional-quality graphics. The first element is sometimes neglected, as presenters rely mostly on the slides and add an improvisation element to the speech. Truth is, if you aim to hone your presentation skills, you need to work on the speech. And for that to be a powerful asset, the answer is to learn how to write an effective presentation script.

This article will detail how to create a presentation script, which elements it should contain, how to relate the script to the presenter’s notes, and much more.

Table of Contents

What is a Presentation Script

How do you start a presentation script, how do you write a presentation script, how to connect a presentation script with presenter notes, recommended ppt templates to write a presentation script, final words.

A presentation script is a written guide that outlines what a speaker will say during a presentation. It includes the key points, transitions, and supporting details needed to communicate the message clearly and effectively. The script helps the speaker stay on track, ensuring the presentation is organized, concise, and delivered within the allotted time. It often integrates cues for visual aids and other presentation elements.

Defining the Purpose and Objective

Every effective presentation script starts with clearly understanding its purpose and objectives. Defining these elements early ensures your script remains focused, relevant, and aligned with your desired outcomes. 

Your core message is the central idea you want your audience to take away from your presentation. It should be clear, concise, and memorable. To define your core message, ask yourself:

• What is the one thing I want my audience to remember?
• Why is this message important?
• How does this message benefit my audience?

Once you have a clear core message, everything in your script for a speech should support and reinforce it. This focus will help you avoid straying into irrelevant topics and ensure your presentation remains cohesive.

Next, the presenter should establish clear objectives for the talk. Objectives must be specific, measurable outcomes you want to achieve with your presentation. They give you a clear direction and help you measure the success of your presentation. Objectives can be:

• Informational: Educate the audience on a particular topic.
• Persuasive: Convince the audience to adopt a viewpoint or take a specific action.
• Motivational: Inspire the audience to feel or act in a certain way.
• Instructional: Teach the audience how to do something.

For example, suppose your core message is about the importance of cybersecurity. In that case, your objectives might include informing the audience about common threats, persuading them to adopt better security practices, and instructing them on implementing them.

Check our article on SMART goal setting for a practical approach to defining measurable goals.

Aligning the Script with Desired Outcomes

Once you’ve defined your core message and objectives, your script should be structured to achieve these outcomes. This involves:

• Prioritizing content: Focus on the information and arguments directly contributing to your objectives.
• Building logical flow: Ensure that each section of your presentation leads naturally to the next, creating a narrative that reinforces your core message.
• Incorporating calls to action: If your objective is to persuade or motivate, include clear, actionable steps your audience can take after the presentation.

By defining the purpose and objectives of your presentation script, you set the stage for a focused, effective, and impactful delivery.

In this section, we’ll explore section by section how to write a presentation script. The following image is a guideline of presentation script examples on how to create icebreakers for each section

Crafting a Compelling Introduction

The introduction is your opportunity to capture the audience’s attention and set the tone for the rest of the presentation. It should be engaging and clearly overview what the audience can expect.

If you are wondering how to start a presentation , key elements of a strong introduction include:

• Opening hook: Start with a statement, question, or anecdote that grabs the audience’s attention. This could be a surprising statistic, a relevant quote, or a provocative question.
• Purpose statement: Clearly state the purpose of your presentation and what you hope to achieve. This helps the audience understand why they should care about your words.
• Agenda overview: Briefly outline the main points you will cover. This will give the audience a roadmap of what to expect and help them follow along.

Let’s say your presentation is about digital marketing trends. In that case, you might start with a surprising statistic about the growth of AI technology usage, followed by a statement about the importance of staying ahead of digital trends, and then outline the specific trends you will discuss in an upcoming slide.

Organizing the Body of the Script

The body of your script is where you present your main content. It should be organized logically, with each section building on the previous one to reinforce your core message. 

Break down your content into clear, manageable sections. Each section should cover a specific point or idea. Smooth transitions between sections help maintain the flow of your presentation and keep the audience engaged . Phrases like “building on that idea,” “another important factor,” or “let’s now shift our focus to” can help guide the audience through your presentation.

Use data, examples, case studies , and visuals to support your points. This will strengthen your argument and make your presentation more engaging. 

For instance, in a presentation about social media’s impact on consumer behavior, you might organize the body into sections on social media usage trends, the psychology of social media influence, and case studies of successful social media campaigns.

Engaging the Audience with Stories and Examples

One of the most effective ways to make your presentation engaging and relatable is by incorporating stories and examples. These elements help illustrate your points, making them more memorable and impactful. 

Consider the following strategies:

• Use personal anecdotes: Sharing personal experiences related to your topic can help establish a connection with the audience and make your presentation more relatable.
• Include case studies: Real-world examples or case studies can help illustrate how the concepts you’re discussing apply in practice. This is especially effective when presenting to a business or professional audience.
• Tell a story: Structure part of your presentation as a narrative, with a clear beginning, middle, and end. Stories are inherently engaging and can make complex information more digestible.

You can learn more about this technique with our article on storytelling for presentations .

Developing a Memorable Conclusion

The conclusion is your final opportunity to reinforce your core message and leave a lasting impression on your audience. 

A strong conclusion should:

• Summarize key points: Recap the main points of your presentation to reinforce them in the audience’s mind.
• Reiterate the core message: Restate your core message in a way that resonates with the audience and underscores its importance.
• End with impact: Conclude with a powerful statement, call to action, or thought-provoking question that leaves the audience with something to think about or do.

If your presentation was about the importance of innovation in business, you might conclude by summarizing its key benefits, restating that innovation is crucial for long-term success, and ending with a call to action for the audience to start thinking about how they can innovate in their roles.

Get more insights on how to end a presentation with our article.

Although the presentation script is a fantastic resource for preparing your presentation and also for rehearsal, presenters cannot bring lengthy text pages with them and start reading if they feel lost. This is where presenter notes come in handy, and in this section, we’ll learn how to turn the presentation script into presenter notes. 

The first step in this process is to go through the detailed script a couple of times, highlighting the main ideas, data, and messages to convey to the audience. You can follow the process as with meeting notes and apply the strategies explained in that article.

Now, we need to condense the information into simpler sentences, direct phrases, or keywords that trigger memory recall. These phrases will be added to the slides in the format of speaker notes linked to each slide. It’s crucial to mark the transitions from one topic to another in the presentation so we can articulate the speech or remember to emphasize a point. 

Remember, if we suddenly need to include last-minute details, we can use visual cues or a printed version of our slides with extra handwritten notes.

Before we conclude this article, we want to recommend some PowerPoint templates that can help the presentation script creation process, especially for team collaboration, where the presentation goes through multiple iterations. Remember these designs also serve as Google Slides templates .

1. 6 Step Creative Timeline Diagram for Presentation Scripts

Say you need to create a sample script for a presentation or work with your team for a department presentation: this is where this best PPT template is beneficial. We can summarize processes or points that we intend the presentation to cover into six actionable steps that can be discussed within the team. The icons included help us to connect concepts with the steps we’re describing.

Use This Template

2. Product Timeline Script of Speech PPT Template

In sales and product presentations, we need to contextualize the dates on which we expect things to happen. By using this timeline PPT template as a visual aid, presenters can carry a printed version or digital version on another device to remind themselves of the milestones that a product or service is due in the near future.

3. The Presentation Experience Script PowerPoint Template

Although this template is tailored to sales presentations, this slide deck is ideal for writing a recap of the presentation script. You can add facts, questions, numeric data, and more.

4. Steps & Stairs Diagram Presentation Script Google Slides Template

This diagram template for PowerPoint and Google Slides is a highly visual 3D aid intended for defining the steps to write the script or to present processes. Use this staircase design template to summarize key information about your presentation speech.

Creating a detailed, professional presentation script doesn’t have to be a daunting process. As long as we understand the basis of how to structure what we intend to say, questions and answers about which content to include shall arise. 

Follow the steps shown in this article and you will master the process to create your own presentation scripts in no time.

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Presentation Skills, Speech Filed under Presentation Ideas

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How to write an engaging and effective presentation script?

Explore expert tips and techniques to elevate your script, ensuring it resonates with your audience and enhances your message.

Bharti Jain

Delivering presentations

In today's world, presentations are a crucial part of professional communication, whether for pitching a new idea, educating an audience, or persuading potential clients. However, the backbone of any successful presentation is its script. A well-crafted presentation script can captivate your audience and deliver your message effectively. In this blog, we’ll explore the intricacies of crafting such a presentation that not only delivers information but also engages your audience, drawing insights from the tools and strategies provided by Prezent.

What is a presentation script?

It is much more than a mere set of words to be read or spoken; it is a strategic narrative designed to communicate ideas effectively. It’s the roadmap of your presentation content, detailing every turn of your story, every fact you want to highlight, and every emotion you wish to evoke. A well-written script aligns with your visuals and delivery, creating a harmonious and impactful presentation.

Here’s an example of presentation script containing key points only:

What are the key elements of a compelling presentation script?

When we talk about crafting a presentation script that captivates and engages, it's essential to focus on the following elements.

1. Write a script with a clear objective

It's a common misconception that the sole purpose is just to relay whatever is on your mind. Every presentation has a specific goal, and it's crucial to identify this goal right from the start. Are you looking to inform, persuade, inspire, or motivate your audience?

For example, if your goal is to persuade your audience, you need an approach as if you're a lawyer making a closing argument. This means your script should be filled with strong, convincing evidence and delivered in a tone that's persuasive and compelling. On the other hand, if your aim is to inform, it should resemble a teacher's lesson plan: well-organized, clear, and educational. Here, the focus is on clarity and thoroughness.

2. Audience-centric approach

Tailoring your content to resonate with your audience's interests and level of understanding is crucial. It’s similar to a chef knowing his diners' preferences before crafting a menu.

For example, If your audience comprises young entrepreneurs, using startup success stories and Silicon Valley anecdotes can make your content more relatable and engaging.

Ignoring the audience’s background and interests is like serving a steak to a vegetarian – it just won’t connect. So you need to ensure that you get your audience to listen.

3. Need to write a strong narrative

A strong narrative structure in your script is essential – consider it the spine of your presentation. It should have a compelling introduction (like the opening scene of a gripping movie), an informative body (similar to the plot development of a novel), and a memorable conclusion (the final scene that leaves the audience thinking).

For instance, Steve Jobs’ iconic iPhone launch presentation in 2007 masterfully followed this structure in his presentation speech, captivating the audience from start to finish.

4. Emotional engagement

Creating an emotional connection with the audience can be achieved through storytelling , anecdotes, or humor.

Take, for instance, the iconic "I Have a Dream" speech by Martin Luther King Jr. His powerful storytelling and emotional appeal transformed statistical data about racial injustice into a palpable narrative that moved an entire nation.

Similarly, humor can play a significant role in keeping the audience engaged. Ellen DeGeneres' commencement speech at Tulane University in 2009 is a prime example. She skillfully blended humor with her personal life story, especially her struggles and achievements.

5. Simplicity and clarity

Conveying your ideas in a straightforward and understandable manner is vital. Think of it as the principle of KISS (Keep It Simple, Stupid). Your presentation should be like clear, concise instructions, not a complex, hard-to-decipher manual. Avoid jargon and technical terms unless absolutely necessary.

Remember, Albert Einstein once said,

If you can't explain it simply, you don't understand it well enough.

Your script should reflect clarity of thought and simplicity of expression.

How to write a presentation script that is effective?

Crafting an engaging presentation script is a multifaceted process that requires attention to detail, a deep understanding of your subject, and a keen sense of audience engagement. Here are some crucial strategies that you should know:

1. In-depth research

To lay a solid foundation for your presentation, start with comprehensive research. Dive deep into your topic to ensure every aspect of your script is well-informed and accurate. This doesn't mean just skimming through the top Google search results. Explore various sources, from scholarly articles to industry reports, to gather a rich array of information.

This depth of understanding not only boosts the credibility of your presentation but also prepares you to confidently handle any questions that might arise during or after your presentation.

2. Conversational tone

A key aspect of a good script is its tone. Aim for a conversational style – as if you're talking to a friend over coffee rather than memorising & lecturing in a formal setting. This approach makes your presentation more relatable and engaging. Avoid complex jargon and technical terms unless necessary, and instead, opt for simple language that flows smoothly. Think of it like storytelling with data.

Check this example to understand better:

Without conversational tone

“In today's discourse, we shall examine the multifaceted and intricate ramifications of digital transformation on global business paradigms."

With conversational tone

"Let's talk about how digital transformation is changing the way we do business around the world. It's pretty fascinating stuff!"

In the first sentence, the formal tone and complex language create a barrier, making the content feel distant and academic. The second sentence, conversational in nature, uses simple language and a friendly approach, inviting the audience into an engaging discussion.

3. Proper visual integration

Visuals are not just decorations; they are integral to reinforcing your message. While scripting, think about how each segment of your speech can be accompanied by relevant visual aids, whether it's a slide, an infographic, or a short video clip. For instance, when discussing a complex process, a diagram can make it easier for your audience to grasp. The key is to ensure that your visuals complement your words, adding clarity and keeping the audience visually engaged.

4. Interactive elements

Engaging your audience is crucial, and interactive elements can significantly boost this engagement. Incorporate rhetorical questions to provoke thought or invite audience participation at certain junctures. You might include a quick poll, a show of hands, or even a brief Q&A session. These elements transform your presentation from a monologue into a dialogue, making it a two-way interaction that keeps your audience actively involved.

5. Rehearse and practice your presentation

The final and perhaps most critical step for the presenter is to refine and rehearse the script several times . This is where you fine-tune your pacing, adjust your tone, and smooth out any rough edges. Rehearsing out loud, ideally in front of a mirror or a test audience, helps identify parts of the script that may need reworking. Pay attention to timing, pauses, and emphasis on key points. Remember, practice doesn’t just make perfect; it builds confidence, ensuring that when it's showtime, you deliver with poise and impact.

How to enhance the effectiveness of a powerpoint presentation through engaging designs?

The integration of engaging presentation designs in your presentation can significantly boost it's effectiveness. Thoughtfully chosen visuals and layout strategies not only grab attention but also make your message more impactful. Let’s delve into how to achieve this synergy:

1. Slide with complementary visuals

Utilize design elements like relevant images, charts, and infographics that reinforce your script’s message. For example, if you're discussing market growth, a well-designed graph can visually represent the data you're talking about, making complex information more accessible and engaging. The key is to choose visuals that directly support and enhance what you're saying.

2. Consistent theme

Maintaining a consistent design theme throughout your presentation helps in creating a visually cohesive experience and makes your brand image stronger. This includes consistent use of color schemes, fonts, and graphic styles that align with the tone and content of your presentation. A uniform theme not only looks professional but also helps in keeping the audience’s attention focused on your message.

3. Focus on readability

Ensure that any text on your visuals is clear and easy to comprehend. Overloading slides with text can overwhelm your audience. Instead, opt for key phrases or bullet points that complement your spoken words. The text should be large enough to be easily readable from a distance, and the color contrast should make it stand out against the background.

4. Balanced layout

Achieving a balance between visual elements and white space is crucial for a clean and effective slide design. A cluttered slide can distract and confuse your audience, while too much white space may lead to a lack of visual interest. Aim for a layout that emphasizes key elements, using white space to highlight important information without making the slide feel overcrowded.

Expert tips for great presentation speech

Delivering a strong presentation is more than just writing; it involves a nuanced blend of delivery techniques, audience interaction, and adaptability. Here are some expert tips presentation style:

1. Dynamic pacing

Varying the pace of your delivery keeps your audience engaged. For example, slow down during complex topics for better understanding, and speed up during familiar or lighter segments to maintain energy. This dynamic pacing ensures that important points are emphasized and the audience remains attentive throughout.

2. Feedback loop

Gathering feedback on your script and presentation style can offer invaluable insights. It’s like holding a mirror to your performance. Present it  to a small group or a trusted colleague and solicit a honest feedback from your audience. Pay attention to their responses and suggestions - they can help you identify areas for improvement that you might not have noticed on your own.

3. Body language and voice modulation

Being conscious of your non-verbal cues and voice modulation can dramatically enhance the effectiveness of your delivery. Your body language should complement the tone of your message.

For instance, use open gestures for welcoming or inclusive points, and firmer gestures for strong, decisive statements. Similarly, modulate your voice to match the content - a softer tone for sensitive topics, or a stronger, more assertive tone for key arguments. This congruence between your words and your delivery makes your presentation more convincing and engaging.

4. Stay adaptable

Adaptability is crucial in presentations. Sometimes, despite all the planning, the audience's reaction may not be what you expected, or technical issues may arise. Be prepared to improvise your approach on the fly.

For instance, if a particular part of your presentation isn't resonating as expected, be ready to shift gears, perhaps by moving to an interactive Q&A earlier than planned.

Staying adaptable ensures that you maintain control of the presentation, no matter the circumstances.

What are the benefits of a good presentation script?

It enhances your ability to connect with the audience. It serves as a guide, ensuring that you deliver your message in a clear, engaging, and relatable way. When you have a well-crafted script, it's easier to explain complex topics in a way that's easy for everyone to understand. This not only keeps your audience attentive but also makes your presentation more memorable.

Additionally, as the presenter, you get confidence boost. Knowing that you have a solid foundation for your presentation helps reduce anxiety and allows you to focus on delivery. As a result, your message doesn't just get heard; it resonates with the audience, leaving them informed, inspired, and often impressed by the clarity and effectiveness of your communication.

How can Prezent help with great presentation scripts?

Prezent, the communication productivity platform for enterprise teams, can significantly enhance the process of writing and delivering presentation scripts in various ways:

1. Efficiency in slide creation: Prezent's AI capabilities streamline slide creation. With a library of over 35,000 slides , presenters can quickly find and customize them, allowing more time to focus on writing a script with great content and delivery.

2. Consistency and brand alignment: Prezent ensures that all slides adhere to brand guidelines , maintaining a professional and cohesive look throughout the presentation. This consistency is crucial for the visual elements.

3. Enhanced storytelling through visuals: The AI-driven slide creation tools in Prezent suggest visual storytelling elements relevant to the script. This enhances audience engagement and understanding, particularly when complex points need to be conveyed.

4. Best practice examples and learning: Prezent offers a feature of best practice examples – a curated collection of exemplary presentations. These examples showcase industry norms and creative approaches, providing valuable insights into effective presentation styles and structures.

5. Personalized insights with fingerprints: The ' Fingerprints ' feature in helps understand your and your audience's strengths, preferences, and areas for growth. This leads to personalized insights, enhancing communication skills and ensuring that the presentation resonates with the audience. Create your Fingerprint today !.

6. Adaptability to content: Prezent adapts slide design based on the script's content, suggesting appropriate charts for analytical sections or illustrative visuals for narrative parts, ensuring the slides are in perfect harmony.

7. Feedback and improvement suggestions: With its advanced AI capabilities, Prezent can offer feedback and improvement suggestions on both the content and design of the presentation, based on communication and design best practices.

Overall, Prezent acts as a comprehensive tool for enhancing presentation scripts, ensuring that the visual components effectively support and elevate the spoken content, while also offering insights and suggestions for continuous improvement. To see Prezent in action you can sign up for our free trial or book a demo today!

More zenpedia articles

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Crafting an effective crisis communication plan in 10 steps

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How to Organize Your Introduction for a Presentation [+ FREE Presentation Checklist]

May 1, 2018 | Business Professional English , Free Resource , Public Speaking & Presentations

This lesson on how to organize your introduction for a presentation in English has been updated since its original posting in 2016 and a video has been added.

Getting ready to present in English? Here’s how to make sure your introduction for a presentation in English is successful.

But first… When you think about a presentation, I know you’re thinking about something like a TED video or a presentation at a conference. You’re thinking about a speech, with PowerPoint slides and a big audience.

But did you know we use the same skills when we share new information or ideas with our work colleagues? Or when we tell stories to our friends and family? The situation or speaking task may be different but we still use the same skills.

When presenting information or telling stories, we need to:

• Capture a listener’s attention
• Share information, ideas, or opinions
• Give the important details
• Make your information memorable
• Get your audience (family, friends, colleagues or strangers) to agree, to take action, to change their mind, etc.

So today you’re going to learn how to take the first big step in your English presentation: how to start with a great introduction.

The introduction is the most important part of your presentation. It is the first impression you’ll make on your audience. It’s your first opportunity to get their attention. You want them to trust you and listen to you right away.

However, that first moment when you start to speak is often the hardest. Knowing how to best prepare and knowing what to say will help you feel confident and ready to say that first word and start your presentation in English.

Be sure to include these 5 things in your inroduction.

Lesson by Annemarie

How to Organize Your Introduction for a Presentation in English and Key Phrases to Use

Organize Your Introduction Correctly

Okay, first let’s focus on what you need to include in your English introduction. Think of this as your formula for a good introduction. Using this general outline for your introduction will help you prepare. It will also help your audience know who you are, why you’re an expert, and what to expect from your presentation.

Use this general outline for your next presentation:

• Welcome your audience and introduce yourself
• Capture their attention
• Identify your number one goal or topic of presentation
• Give a quick outline of your presentation
• Provide instructions for how to ask questions (if appropriate for your situation)

Use Common Language to Make Your Introduction Easy to Understand

Great, now you have the general outline of an introduction for a speech or presentation in English. So let’s focus on some of the key expressions you can use for each step. This will help you think about what to say and how to say it so you can sound confident and prepared in your English presentation.

“The introduction is the most important part of your presentation. It is the first impression you’ll make on your audience. It’s your first opportunity to get their attention. You want them to trust you and listen to you right away.”

Welcome Your Audience & Introduction

It is polite to start with a warm welcome and to introduce yourself. Everyone in the audience will want to know who you are. Your introduction should include your name and job position or the reason you are an expert on your topic. The more the audience trusts you, the more they listen.

• Welcome to [name of company or event]. My name is [name] and I am the [job title or background information].
• Thank you for coming today. I’m [name] and I’m looking forward to talking with you today about [your topic].
• Good morning/afternoon ladies and gentlemen. I’d like to quickly introduce myself. I am [name] from [company or position]. (formal)
• On behalf of [name of company], I’d like to welcome you today. For those of you who don’t already know me, my name is [name] and I am [job title or background]. (formal)
• Hi everyone. I’m [name and background]. I’m glad to be here with you today. Now let’s get started. (informal)

Capture Their Attention

For more information about how to best capture your audience’s attention and why, please see the next session below. However, here are a few good phrases to get you started.

• Did you know that [insert an interesting fact or shocking statement]?
• Have you ever heard that [insert interesting fact or shocking statement]?
• Before I start, I’d like to share a quick story about [tell your story]…
• I remember [tell your story, experience or memory]…
• When I started preparing for this talk, I was reminded of [tell your story, share your quote or experience]…

Identify Your Goal or Topic of Presentation

At this stage, you want to be clear with your audience about your primary topic or goal. Do you want your audience to take action after your talk? Is it a topic everyone is curious about (or should be curious about)? This should be just one or two sentences and it should be very clear.

• This morning I’d like to present our new [product or service].
• Today I’d like to discuss…
• Today I’d like to share with you…
• What I want to share with you is…
• My goal today is to help you understand…
• During my talk this morning/afternoon, I’ll provide you with some background on [main topic] and why it is important to you.
• I will present my findings on…
• By the end of my presentation, I’d like for you to know…
• I aim to prove to you / change your mind about…
• I’d like to take this opportunity to talk about…
• As you know, this morning/afternoon I’ll be discussing…

Outline Your Presentation

You may have heard this about presentations in English before:

First, tell me what you’re going to tell me. Then tell me. And finally, tell me what you told me.

It sounds crazy and weird, but it’s true. This is how we structure presentations in English. So today we’re focusing on the “First, tell me what you’re going to tell me” for your introduction. This means you should outline the key points or highlights of your topic.

This prepares your listens and helps to get their attention. It will also help them follow your presentation and stay focused. Here are some great phrases to help you do that.

• First, I’m going to present… Then I’ll share with you… Finally, I’ll ask you to…
• The next thing I’ll share with you is…
• In the next section, I’ll show you…
• Today I will be covering these 3 (or 5) key points…
• In this presentation, we will discuss/evaluate…
• By the end of this presentation, you’ll be able to…
• My talk this morning is divided into [number] main sections… First, second, third… Finally…

On Asking Questions

You want to be sure to let you audience know when and how it is appropriate for them to ask you questions. For example, is the presentation informal and is it okay for someone to interrupt you with a question? Or do you prefer for everyone to wait until the end of the presentation to ask questions?

• If you have any questions, please don’t hesitate to interrupt me. I’m happy to answer any questions as we go along.
• Feel free to ask any questions, however, I do ask that you wait until the end of the presentation to ask.
• There will be plenty of time for questions at the end.
• Are there any questions at this point? If not, we’ll keep going.
• I would be happy to answer any questions you may have now.

Capture Your Audience’s Attention

Do you feel unsure about how to capture the attention of your audience? Don’t worry! Here are some common examples used in English-speaking culture for doing it perfectly!

Two of the most famous speakers in the English-speaking world are Steve Jobs and Oprah Winfrey. While Steve Jobs is no longer living, people still love to watch his speeches and presentations online. Oprah is so famous that no matter what she does, people are excited to see her and listen to her.

BUT, if you listen to a speech by Steve Jobs or Oprah Winfrey,  they still  work  to get your attention!

The don’t start with a list of numbers or data. They don’t begin with a common fact or with the title of the presentation. No – they do much more.

From the moment they start their speech, they want you to listen. And they find interesting ways to get your attention. In his most famous speeches, Steve Jobs often started with a personal story. And Oprah often starts with an inspiring quote, a motivational part of a poem, or a personal story.

These are all great ways to help your audience to listen to you immediately – whether your presentation is 3 minutes or 20 minutes.

Here’s how you can do it.

Like Steve Jobs or Oprah Winfrey, start with a:

• Personal story or experience
• Motivational quote or line from a poem or book
• Joke (be careful with this – make sure it translates easily to everyone in the audience!)
• Shocking, bold statement (Think of Steve Jobs’ quote: “ Stay hungry. Stay Foolish .”)
• Rhetorical question ( =a question that you don’t want an answer to; the focus is to make someone think)

And finally, consider audience participation. Ask a question and get your audience to respond by raising hands.

Get the complete Presentations in English Series:

Part 1: How to Prepare for Your Presentation in English

Part 2: How to Start with a Great Introduction in Your Presentation

Part 3:  How to Organize Your Presentation in English

Part 4:  How to End Your Presentation Powerfully

As I mentioned in the video, I have two question for you today:

• What is the best introduction you’ve ever heard? Have you watched a TED Talk or a presentation on YouTube with a great introduction? Tell me about it. What do you think was great about the introduction?
• What frightens you the most about preparing your introduction in a presentation? Share your concerns with me so I can help you overcome any challenges you have.

Be sure to share in the comments below to get feedback from me and to learn from others in the Confident English Community.

Have a great week! ~ Annemarie

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Good day Annemarie! you are truly a God sent, because I believe communication is your God giving gift. Your tone, facial expression and gesture is what capture my attention. I learn a lot with ease as I watch your videos each time. Keep it up! God bless.

Thank you so much for your kind comment. I’m glad to know my lessons are helpful.

Thank you, Annemarie. thanks for the generosity of sharing useful and systemative information and content.

This is really a very informative message thank you.. And it’s help me a lot

hi thank you for this It was helpful. You used simple english that i understood well.

How to start with a great presentation on composition

Thankyou for the information . It was much helpful . I will definitely use this information in my presentation 🤗

Hi, I am Thang Sok Do you have a Sample presentation?

This was helpful but can you please tell me how to start a presentation in college because this is for work in a company. My presentation is on laboratory skills and all that

Its informative

Thank you for this video! I’ve learned quite a lot and will want to use all these knowledge in presenting my thesis proposal in 2 months. About your question no. 2, I’d just like to share that the mere fact of presenting in front of many respected professionals makes me already nervous and shaky even if i have studied everything about my presentation. What do you think should i do to deal with my concern?

Could you give me advise, how to start learning English for beginner.How to prepare presentation on any topic and how to make interesting..

Thank u so much for valuable advice. Definitely I will used this in my presentation!!

Thank you very much for these kind of useful advice. I hope my first presentation will be exciting for the audience.Your video is helping me again thanks a lot 😊

hi, i’m B.COM student and I have to prepare presentation about identifying business opportunities. How to start and an attractive attention to my audience.. Please Help me…

very nise and educative piece of information thank you nancy nairobi kenya

i am starting a video speech shooting in night about a famouse person how do i start my speech with a good intro.

Hi again how do you do a introduction goodbye

Hi i do not know what you are talking about

Hi Kate, I’m sorry to hear you’re not sure about the content. I recommend reviewing the video carefully if you haven’t already. Is there something specific you have a question about?

thanks a lot for guiding in such an easier way.

Your write-up on introduction helped a lot, thank you Annemarie. I work for cross-geography team and greetings get lengthy as timezones are different e.g. “Good evening to those joining from US office and good morning to colleagues from India office”. I replaced that with “Thank you everyone for joining”. Is it okay?

Hi Amit, I’m so glad it was helpful. As for your greeting, both of your options are perfectly appropriate and friendly.

How to introduce group members in online presentation?

Great question! I’d love to use that for a future Confident English lesson.

its amazing. i can’t explain in wording. this material helping me a lot. i am so happy after use this website . its make easy for me preparing my presentation more interesting. i am thankful too u.

thanks! i use your materials to teach my students(clinets) how to prepare a presentation. is it ok to use them on my materials?

Hi! I am a student from the USP from Tuvaluan and i take CEE45 so our assessment 2 is to prepared a group presentation and we presented in school. so need your help for how to start an attractive introduction to my teacher and my fellow students, they already kwow me.

Thank you.. very helpful

Very useful

It was very use Gul for or presentations

Hi. I am a 1st year BIT student and I have to prepare a presentation on 3D Printing. how to start an attractive introduction to my teachers, when they already know about me? Can you please help me out? Thank you.

I just took 1st place for my paper that I presented at an international students conference. I used a lot of your techniques to improve my speech and I have no words to say how grateful I am to you. Keep up the good work!

😲WOW!! That’s awesome, Andrew. 🙌Congratulations on your presentation. What a wonderful response to your hard work. I’d love to know what you presentation was about. And thank you for sharing your new here. I’m thrilled to know that my techniques were helpful to you.

The title of the presentation was “Handling burnout: A study regarding the the influence of job stressors over military and civilian personel”. I can sent you my paper through email if you would like to see it.

Hi Andrew, what a fascinating topic. And it’s interesting because I just had a newspaper reporter interview me about burnout as a small business owner. Must be a hot topic. 🙂 And sure, I’d love to see it.

🔥❤ too goodd

Hello Annemarie, Thank you so much for one of the best content on the English presentation, I’ve seen. I have a question: Is it impolite or informal to start the presentation without a greeting? I’m asking this question because I’ve seen a lot of TEDTalks and in only a few of them, they greet the audience and in most of it, they quickly go to the “CAPTURING the ATTENTION” with numbers and pictures. I would be so thankful if you could answer this question as soon as possible, my presentation is so close. Best regards, Helia

Hi Helia, What a great question. It has definitely become more common to skip the greeting and go straight to capturing the attention of the audience and you’re right that we often see this in TED talks. I would say it’s best to know your audience and what might be expected. For example, at more formal, traditional conferences or lecture, it might be more appropriate to start with a welcome. I prefer to welcome/thank my audience quickly at the start when I give presentations. A welcome can be very brief, just one sentence, and then you can quickly go into …  Read more »

Hi Annemarie I would like to thank you for giving such types of presentation skills but I have a question can you give me some idea about vote of thinks.

I’m glad the lessons are helpful to you. Could you clarify what you mean by ‘vote of thinks?’ I’m not sure I understand that.

Please can you give me some idea about vote of thanks

Could you clarify what you’re asking for, Bello?

Thanks a lot

Glad it was helpful!

it is agood i learn alot from this english class

Hello.i would like to thank you for giving these beautiful tips to start a presentation.This article helped me a lot.

That’s great, Radha. Glad to hear it.

Thanks for your article. It’s simply for interpersonal skill development.

You’re welcome, Mithun. Glad to know it was helpful.

Hi Annemarie . Thank you so much for giving such helpful guildelines it’s really gonna help me

I’m glad it’s helpful, Swetha! 🙂

thank you for help me

You’re very welcome!

Hi Anne Marie, i ‘m from Catalonia and i came across with your site only by chance and i think it’gonna be so helpful for me to pass the next test for c1 level. Several weeks ago i did some rehersals with my presentation and i was so nervous and terrified about what was expected from me.

Some tips in your youtube channel are so cool !!! Thank you.

Hi Tom, I’m thrilled you’ve found this site in your preparations for your English exam and am glad to know it’s helpful! Best of luck as you continue to prepare.

Hi Annemarie Thanks it’s so useful to develop presentation skill. Fatima

You’re very welcome, Fatima! I’m glad it was helpful.

Awesome, especially this simple and clear motto: “First, tell me what you’re going to tell me. Then tell me. And finally, tell me what you told me.” This three sentences exactly explain the content you need to create a memorable presentation.

Hi Dzmitry,

Yes, I’ve always loved that simple motto on how to do a presentation. 🙂 It’s so easy to remember and tells you exactly what to do.

hello I need to introduce myself to language center. i am going to learn Danish Language and i want to introduce myself to them and i am little bit nervous because my grammar is not good at that level.so will you please guide me how to introduce myself to them with an example. i did go through your examples but that is for professionals and i am just a student (Graduate). I don’t have any experience . Please guide me how to do it.

I was in a confused state about starting a conversation and proceeding in it but when I read the guidelines you mentioned above I became confident. thank you for your innumerable ………….

Thank you so much…… it’s an excellent topic, and it helped me a lot

I’m so glad this was helpful to you! Thank you for sharing.

hi annemarie i have a few questions about a speech i have to make a englishi speech of what i want to become can you help me?

Hi Rebecca,

Thank you for the question. I have several lessons on the topic of presentations in English . However, for personal assistance with English or presentations, I only do that through my one-on-one classes .

thank you so much…… it’s really helpful for me….

You’re very welcome, Shalini.

Thanks its really nice to develop the presentation skills

Awesome. I’m glad it was helpful to you, Mohammed.

I have to give a demo on one of your programs next week. I would like you to check my self introduction – Good afternoon everyone and thank you for all of your presence. Before we get into the session I would like to quickly introduce myself. My name is Dinesh . I am working as a Pharmaceutical sale and promotion of the brands for Arrient Healthcare. I am in this filed for the past ten years. Before becoming trainer I worked as a medical representatives for different pharma company . I am highly interested in learning from people and …  Read more »

Please ignore my previous comment. Yea the demo was a success. So hereafter I will say”I have been in this field for the past four years. Actually I worked for different consultancies so I didn’t include an article there.

I have to give a demo on one of your programs next week. I would like you to check my self introduction – Good afternoon everyone and thank you for all of your presence. Before we get into the session I would like to quickly introduce myself. My name is Monica. I am working as a Soft Skill Trainer at Synergy School of Business Skills. I am in this filed for the past four years. Before becoming trainer I worked as a Recruiter for different job consultancy. I am highly interested in learning from people and I think teaching/training is …  Read more »

Thank you for sharing your example! One note: “I am in this field for the past four years.” –> Don’t forget, when we’re talking about something that started in the past and continues to now, we use the present perfect. How might you change this sentence to fix the grammar?

Also, we want to add an article to, “… I worked as a recruiter for [a] different job consultancy.”

I wish you much success in your demo this week! Best, Annemarie

Yea the demo was a success! So hereafter I will say”I have been for the past four years. Actually I worked for different consultancies.

Join Annemarie for an English Fluency Breakthrough starting September 2.

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How to Open and Close a Presentation in 8 Memorable Ways

What makes an exceptional presentation? Obviously, it needs to provide plenty of data to support the presenter’s primary objective. But, believe it or not, the heart of a presentation— the gist, the meat, the essence of it— isn’t what makes audiences sit up and take notice.

It doesn’t matter how flashy or informative a presentation (even one designed with a PowerPoint alternative ) might be. It’s a strong opening and closing that will make an audience care. Without these key elements— and slides to represent each— all the research and preparation put into a presentation are for naught. An effective presentation will start out strong and end on a powerful note.

Attracting audience members’ attention from the beginning of your presentation is vital if there’s any hope of getting them to care about what you have to say. Once they’ve tuned you out, it’s all over. Therefore, make a bold statement, intrigue them and stimulate their curiosity of what will come next.

According to Darlene Price , president of Well Said Inc., and author of, “Well Said! Presentations and Conversations That Get Results,” when we speak, we only have about 60 seconds to capture an audience's attention, establish our credibility, familiarize the audience to our topic and motivate it to listen.

“You need to put the art in the start — the most important part of the work,” Price told Business Insider.

At the same time, the end of a presentation is the best chance to leave a lasting impression on an audience. Don’t just describe your final point and then let your presentation trail off, leaving audiences to guess when you’re done. A powerful presentation ending will include calls to action, visions of the future and words to live by.

Do you have plenty of content and professionally-designed slides for your presentation, but need some help opening and closing with a bang? Check out these eight memorable ways to open and close a presentation. 

1. Start with a, “Thank you,” instead of ending with one.

Instead of ending your presentation with a thank you, try starting with one. By welcoming your audience and thanking it for attending your presentation, for giving you the opportunity to speak or make a pitch to it, you start the whole thing off with a positive first impression. 

This step of public speaking not only shows your sincerity, but it also establishes a sense of respect, trust and community with your audience. Plus, by showing your appreciation in the beginning, you leave yourself room to end with a strong call to action.

2. Hook your audience with a bold statement.

Get your audience on board with listening by making a bold statement to hook its attention. A confident assertion signals confidence and peaks the audience’s interest, but don’t make a statement that is just crazy or serves no other purpose than providing shock value. 

Whatever the statement, the rest of your presentation has to back it up. Examples of strong hooks include short, yet surprising or motivational stories, thought-provoking analogies or metaphors, shocking statistics related to the presentation topic or even unique yet inspiring quotes by well-known figures from the past or present.

3. Transition between presentation points.

It’s easy for audience members to lose focus in between stages of even the most titillating presentations. Using strong linking and transitional phrases help bring them back around. These statements are the glue that holds a presentation together. 

Strategic transitions will help an audience move from one idea to the next. To bridge the gap between a hook and the rest of the presentation, try asking, for example, open-ended and rhetorical questions that push the audience to ponder about what is coming next. 

Make eye contact with your audience members and make sure they are still engaged with the information you’re presenting. Carefully-chosen transitions are powerful ways to not only introduce the next segment, but also pull in an audience’s attention all over again.

4. Tell a personal story.

Telling a brief, personal story early in a presentation is an effective way to connect with an audience . When people hear the speaker tell his or her own story, they tend to pay attention. 

Plus, telling a 60- to 90-second narrative shows the audience you’re invested in the topic and opens an opportunity to show you’re passionate about the information you’re presenting. If you don’t have any personal experience with the topic, you can substitute a historic story, a fable or an anecdote, instead. 

Be sure to follow a story arc, including a main character, a challenge or obstacle relating to the presentation topic, a tale of how that challenge was overcome and what lessons were learned by the protagonist that can also be applied to the audience.

5. Show the audience how it benefits.

Why should the audience care? You’ve grabbed its attention with a hook, and you’ve transitioned to a personal story to which it can relate. Now you want to engage audience members with how the advice or plan presented will benefit them, their business, their loved ones or their financial stability. 

Don’t assume the audience already knows. This is also an optimal opportunity to show the audience, not simply stop with telling it. Using a sense of optimism, paint a vivid picture of the future benefits with descriptive and emotional words. Once the audience envisions the positive outcome, it will start to believe in the possibility.  

6. Summarize key takeaways.

After you’ve presented the primary content, it’s important to summarize the presentation’s key takeaways before transitioning to a strong end. Let the audience know you’re starting to wrap things up, and make sure it’s on board with what it should take away from the presentation, using simple, straightforward language. 

Often, savvy presenters will break down their content to three takeaways and summarize those, but others will round off their message by referencing back to the opening hook. Doing so not only summarizes the presentation, but also completes the circle of the topic, connecting back to the start. 

If a question was posed in the opening, it can be answered in the takeaway. It can also be a prime opportunity to explain the moral of a story told earlier in the presentation.

7. End with an ask.

Any effective presentation will feature a call-to-action toward the end. What was your purpose for giving the presentation, and what do you want the audience to do after receiving your message? 

Again, don’t assume the audience automatically knows the desired next step, and don’t use overly flowery language that leaves any room for imagination. Be clear and concise. The clearer and more specific the call-to-action, the more people will take the advice. 

8. Finish with a clincher.

Many speakers will end their presentations with the call to action. But we also like to finish everything off with a clincher— one last story, compelling statistic or inspirational quote that serves as the cherry on top of an ice cream presentation. 

Don’t take this opportunity to summarize the previous content; another rehashing will just bore both the speaker and the audience. Instead, end the presentation with humor or inspiration. Find a relative and memorable yet unique quotation or story from master storytellers like Mark Twain or Steve Jobs, presenters who often left audiences with ideas to ponder long after they parted company. 

Including a statement so profound that it later turns into a soundbite or a meme can extend the presentation’s life far beyond its scheduled time frame. The clincher is also an effective ending slide to a visual presentation.

What elements do you most use when developing effective presentation openings and closings?

Samantha Pratt Lile

Samantha is an independent journalist, editor, blogger and content manager. Examples of her published work can be found at sites including the Huffington Post, Thrive Global, and Buzzfeed.

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Updated for 2024 | 30 useful phrases for presentations in English

For non-native speakers giving a presentation in English can be quite a challenge. There are just so many aspects to consider.  

Firstly, the audience. Do you know them well? If so, more informal language can be used. Or are they unfamiliar to you? If this is the case, then more formal expressions should be adopted. Whether you use more formal or informal language, it is important to engage the audience through positive body language and a warm welcome. Your tone of voice and changes in intonation are additional useful tools and you might consider asking them relevant questions (real or  rhetorical ). 

The  audience  also needs to see a clear and logical structure to follow you effortlessly. Useful linking expressions, when delivered well, provide  effective  ‘bridges’ guiding the audience from one point to the next.

Here are 30 useful phrases for presentations in English for effective  structure and linking.  

Introduction

• Good morning/afternoon everyone and welcome to my presentation. First of all, let me thank you all for coming here today.
• Let me start by saying a few words about my own background.
• As you can see on the screen, our topic today is......
• My talk is particularly relevant to those of you who....
• This talk is designed to act as a springboard for discussion.
• This morning/ afternoon I’m going to take a look at the recent developments in.....

Presentation structure

• In my presentation I’ll focus on three major issues.
• This presentation is structured as follows....
• The subject can be looked at under the following headings.....
• We can break this area down into the following fields....
•  It will take about X minutes to cover these issues.
• Does everybody have a  handout  / copy of my report?
• I’ll be handing out copies of the slides at the end of my talk.
• I can email the PowerPoint presentation to anyone who would like it.  
• Don’t worry about taking notes, I’ve put all the relevant statistics on a  handout  for you
• If you have any questions, I am happy to answer them
• If you don’t mind, I'd like to leave questions until the end of my talk /there will be time for a  Q&A  session at the end...

Sequencing phrases

• My first point concerns...
• First of all, I’d like to give you an overview of....
• Next, I’ll focus on.....and then we’ll consider....
• Then I’ll go on to highlight what I see as the main points of....
• Finally, I’d like to address the problem of.....
• Finally, I’d like to raise briefly the issue of....

Highlighting information

• I’d like to put the situation into some kind of perspective
• I’d like to discuss in more depth the implications of....
• I’d like to make more detailed recommendations regarding....
• I’d like you to think about the significance of this figure here
• Whichever way you look at it, the underlying trend is clear
• I’d just like to finish with the words of a famous scientist/ politician/ author.......
• Now let’s go out and create opportunities for...! 

Improve your confidence in spoken English with our General English course or  Individual English training   in our centre in London or online.

Hopefully, these phrases help you to vary your vocabulary for clear, well-structured presentations with a logical joined-up flow. The most important thing, of course, is that you are comfortable and confident in your delivery, which helps the audience feels relaxed and ready to be engaged by your subject matter. Good luck! 

Glossary 

Rhetorical  -  (of a question) asked in order to produce an effect or to make a statement rather than to elicit information 

Audience  -  spectators or listeners at a public event such as a play, film, concert, or meeting 

Effectiv e -  successful in producing a desired or intended result 

Springboard -  springboard is also something that provides an opportunity to achieve something  

Handout - a document given to students or reporters that contains information about a particular subject 

Q&A  – an abbreviation for ‘question and answer’ 

Related blog posts 

• Business English Work and Careers: 50 words you need to know
• Email writing: how to start and end an email in English  
• 5 Tips for Polite and Diplomatic Language  

Recommended courses: 

Find out more about our  Business and Professional 25+ courses  in Canterbury and London. You can also take our  English for Work & Careers .  If you need to learn online, we offer  Online English Courses  and  Skype English lessons . 

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About The London School of English

The London School of English has over 100 years of history teaching English and communication skills to adult learners. It is the joint #1 English language school in the UK according to the British Council inspections, the highest rated English language school in the world on Trustpilot, and the best value for money school according The English Language Gazette. 

Our practical, individualised approach enables our clients to learn effectively and make rapid progress. Courses include General English, Individual English training, Legal English, Business and Professional English, IELTS preparation and Academic English. We also offer bespoke business solutions for staff training and assessment. 

You can learn English with our expert trainers in our London centre at 15 Holland Park Gardens, in the Royal Borough of Kensington and Chelsea, or you can choose to study English online in groups or in individual classes.  Contact us online  or via phone +44 (0) 207 605 4142.

Posted: 13 February 2020

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How To Write A Presentation 101 | Step-by-Step Guides with Best Examples | 2024 Reveals

Jane Ng • 05 April, 2024 • 9 min read

Is it difficult to start of presentation? You're standing before a room full of eager listeners, ready to share your knowledge and captivate their attention. But where do you begin? How do you structure your ideas and convey them effectively?

Take a deep breath, and fear not! In this article, we'll provide a road map on how to write a presentation covering everything from crafting a script to creating an engaging introduction.

So, let's dive in!

Table of Contents

What is a presentation , what should be in a powerful presentation.

• How To Write A Presentation Script
• How to Write A Presentation Introduction 

Key Takeaways

Tips for better presentation.

• How to start a presentation
• How to introduce yourself

Start in seconds.

Get free templates for your next interactive presentation. Sign up for free and take what you want from the template library!

Presentations are all about connecting with your audience. 

Presenting is a fantastic way to share information, ideas, or arguments with your audience. Think of it as a structured approach to effectively convey your message. And you've got options such as slideshows, speeches, demos, videos, and even multimedia presentations!

The purpose of a presentation can vary depending on the situation and what the presenter wants to achieve. 

• In the business world, presentations are commonly used to pitch proposals, share reports, or make sales pitches. 
• In educational settings, presentations are a go-to for teaching or delivering engaging lectures. 
• For conferences, seminars, and public events—presentations are perfect for dishing out information, inspiring folks, or even persuading the audience.

That sounds brilliant. But, how to write a presentation?

• Clear and Engaging Introduction: Start your presentation with a bang! Hook your audience's attention right from the beginning by using a captivating story, a surprising fact, a thought-provoking question, or a powerful quote. Clearly state the purpose of your presentation and establish a connection with your listeners.
• Well-Structured Content: Organize your content logically and coherently. Divide your presentation into sections or main points and provide smooth transitions between them. Each section should flow seamlessly into the next, creating a cohesive narrative. Use clear headings and subheadings to guide your audience through the presentation.
• Compelling Visuals: Incorporate visual aids, such as images, graphs, or videos, to enhance your presentation. Make sure your visuals are visually appealing, relevant, and easy to understand. Use a clean and uncluttered design with legible fonts and appropriate color schemes. 
• Engaging Delivery: Pay attention to your delivery style and body language. You should maintain eye contact with your audience, use gestures to emphasize key points, and vary your tone of voice to keep the presentation dynamic. 
• Clear and Memorable Conclusion: Leave your audience with a lasting impression by providing a strong closing statement, a call to action, or a thought-provoking question. Make sure your conclusion ties back to your introduction and reinforces the core message of your presentation.

How To Write A Presentation Script (With Examples)

To successfully convey your message to your audience, you must carefully craft and organize your presentation script. Here are steps on how to write a presentation script: 

1/ Understand Your Purpose and Audience

• Clarify the purpose of your presentation. Are you informing, persuading, or entertaining?
• Identify your target audience and their knowledge level, interests, and expectations.
• Define what presentation format you want to use

2/ Outline the Structure of Your Presentation

Strong opening.

Start with an engaging opening that grabs the audience's attention and introduces your topic. Some types of openings you can use are: 

• Start with a Thought-Provoking Question: "Have you ever...?"
• Begin with a Surprising Fact or Statistic: "Did you know that....?"
• Use a Powerful Quote: "As Maya Angelou once said,...."
• Tell a Compelling Story : "Picture this: You're standing at...."
• Start with a Bold Statement: "In the fast-paced digital age...."

Main Points

Clearly state your main points or key ideas that you will discuss throughout the presentation.

• Clearly State the Purpose and Main Points: Example: "In this presentation, we will delve into three key areas. First,... Next,... Finally,.... we'll discuss...."
• Provide Background and Context: Example: "Before we dive into the details, let's understand the basics of....."
• Present Supporting Information and Examples: Example: "To illustrate...., let's look at an example. In,....."
• Address Counterarguments or Potential Concerns: Example: "While..., we must also consider... ."
• Recap Key Points and Transition to the Next Section: Example: "To summarize, we've... Now, let's shift our focus to..."

Remember to organize your content logically and coherently, ensuring smooth transitions between sections.

You can conclude with a strong closing statement summarizing your main points and leaving a lasting impression. Example: "As we conclude our presentation, it's clear that... By...., we can...."

3/ Craft Clear and Concise Sentences

Once you've outlined your presentation, you need to edit your sentences. Use clear and straightforward language to ensure your message is easily understood.

Alternatively, you can break down complex ideas into simpler concepts and provide clear explanations or examples to aid comprehension.

4/ Use Visual Aids and Supporting Materials

Use supporting materials such as statistics, research findings, or real-life examples to back up your points and make them more compelling. 

• Example: "As you can see from this graph,... This demonstrates...."

5/ Include Engagement Techniques

Incorporate interactive elements to engage your audience, such as Q&A sessions , conducting live polls, or encouraging participation. You can also spin more funs into group, by randomly dividing people into different groups to get more diverse feedbacks!

6/ Rehearse and Revise

• Practice delivering your presentation script to familiarize yourself with the content and improve your delivery.
• Revise and edit your script as needed, removing any unnecessary information or repetitions.

7/ Seek Feedback

You can share your script or deliver a practice presentation to a trusted friend, colleague, or mentor to gather feedback on your script and make adjustments accordingly.

More on Script Presentation

How to Write A Presentation Introduction with Examples

How to write presentations that are engaging and visually appealing? Looking for introduction ideas for the presentation? As mentioned earlier, once you have completed your script, it's crucial to focus on editing and refining the most critical element—the opening of your presentation - the section that determines whether you can captivate and retain your audience's attention right from the start. 

Here is a guide on how to craft an opening that grabs your audience's attention from the very first minute: 

1/ Start with a Hook

To begin, you can choose from five different openings mentioned in the script based on your desired purpose and content. Alternatively, you can opt for the approach that resonates with you the most, and instills your confidence. Remember, the key is to choose a starting point that aligns with your objectives and allows you to deliver your message effectively.

2/ Establish Relevance and Context

Then you should establish the topic of your presentation and explain why it is important or relevant to your audience. Connect the topic to their interests, challenges, or aspirations to create a sense of relevance.

3/ State the Purpose

Clearly articulate the purpose or goal of your presentation. Let the audience know what they can expect to gain or achieve by listening to your presentation.

4/ Preview Your Main Points

Give a brief overview of the main points or sections you will cover in your presentation. It helps the audience understand the structure and flow of your presentation and creates anticipation.

5/ Establish Credibility

Share your expertise or credentials related to the topic to build trust with the audience, such as a brief personal story, relevant experience, or mentioning your professional background.

6/ Engage Emotionally

Connect emotional levels with your audience by appealing to their aspirations, fears, desires, or values. They help create a deeper connection and engagement from the very beginning.

Make sure your introduction is concise and to the point. Avoid unnecessary details or lengthy explanations. Aim for clarity and brevity to maintain the audience's attention.

For example, Topic: Work-life balance

"Good morning, everyone! Can you imagine waking up each day feeling energized and ready to conquer both your personal and professional pursuits? Well, that's exactly what we'll explore today – the wonderful world of work-life balance. In a fast-paced society where work seems to consume every waking hour, it's vital to find that spot where our careers and personal lives harmoniously coexist. Throughout this presentation, we'll dive into practical strategies that help us achieve that coveted balance, boost productivity, and nurture our overall well-being. 

But before we dive in, let me share a bit about my journey. As a working professional and a passionate advocate for work-life balance, I have spent years researching and implementing strategies that have transformed my own life. I am excited to share my knowledge and experiences with all of you today, with the hope of inspiring positive change and creating a more fulfilling work-life balance for everyone in this room. So, let's get started!"

🎉 Check out: How to Start a Presentation?

Whether you're a seasoned speaker or new to the stage, understanding how to write a presentation that conveys your message effectively is a valuable skill. By following the steps in this guide, you can become a captivating presenter and make your mark in every presentation you deliver.

Additionally, AhaSlides can significantly enhance your presentation's impact. With AhaSlides, you can use live polls , quizzes , and word cloud to turn your presentation into an engaging and interactive experience. Let's take a moment to explore our vast template library !

Frequently Asked Questions

How to write a presentation step by step .

You can refer to our step-by-step guide on How To Write A Presentation Script: Understand Your Purpose and Audience Outline the Structure of Your Presentation Craft Clear and Concise Sentences Use Visual Aids and Supporting Material Include Engagement Techniques Rehearse and Revise Seek Feedback

How do you start a presentation? 

You can start with an engaging opening that grabs the audience's attention and introduces your topic. Consider using one of the following approaches: Start with a Thought-Provoking Question: "Have you ever...?" Begin with a Surprising Fact or Statistic: "Did you know that....?" Use a Powerful Quote: "As Maya Angelou once said,...." Tell a Compelling Story : "Picture this: You're standing at...." Start with a Bold Statement: "In the fast-paced digital age...."

What are the five parts of a presentation?

When it comes to presentation writing, a typical presentation consists of the following five parts: Introduction: Capturing the audience's attention, introducing yourself, stating the purpose, and providing an overview. Main Body: Presenting main points, evidence, examples, and arguments. Visual Aids: Using visuals to enhance understanding and engage the audience. Conclusion: Summarizing main points, restating key message, and leaving a memorable takeaway or call to action. Q&A or Discussion: Optional part for addressing questions and encouraging audience participation.

A writer who wants to create practical and valuable content for the audience

Tips to Engage with Polls & Trivia

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The 10 best presentation openers.

• Author Chris Tomlin
• Published October 18, 2023

First impressions count. Adopt these techniques to keep your audience rapt from the get-go. Here are the ten best presentation openers.  

Some say it’s 15 seconds; others 30. A few generous souls will even allot up to 60 seconds. Whatever the case, this much is indisputable: you’ve got one minute max in which to capture your audience’s attention at the start of your presentation. After that, they’re gone. 

Physically they’re still occupying the same space, give or take a fidget, but mentally they’re reliving last night’s Netflix marathon, or pondering whether centaurs really have two rib cages. Miss that window of opportunity – those precious seconds in which all eyes really are on you – and you’ve lost your audience. 

The beginning of the story 

Way before you fire up PowerPoint, you’re crafting your narrative and what better way to start than at the beginning? We like you, you’re smart.  

Every presentation is a story. Or at least it should be. It needs to have a clear beginning, middle, and end. As this article is about the best presentation openers, we’ll focus on the beginning. To start your presentation off correctly, you need to be connecting with your audience by setting the scene. Make it clear you understand their industry, the current climate, and give them a sneak peek of what’s coming.  

But how do you connect with your audience in the beginning? Well, it depends on the story that you’re telling, but this article is going to take you through the ten best presentation openers according to Hype Presentations.

10 best presentation openers to start a presentation

1. the statistic .

You don’t want to be splurging all your most important data on your audience at the start – you’ll want to build a crescendo of messaging towards the big reveal later. But a surprising or impressive statistic to start your presentation can help to hook your audience’s attention.  

To avoid confused stares, it’s important you seat any statistic in the proper context. Don’t just deliver the number on its own, frame it in a way that demonstrates why it matters to them. 

For example, try something like ‘By the time I’ve finished this talk, X people will have been affected by [subject]’ as opposed to ‘[Subject] affects X people annually’. 

2. The questi o n  

Ah, starting off with a question: an oldie but goodie from the dusty depths of the public speaking toolkit. And there’s a reason it’s been around so long: it works. By addressing your audience directly, you increase engagement. 

There are a few ways you can go about opening your presentation with a question. You can use an entirely rhetorical one, to get your audience thinking about and reflecting on your topic. Or you can seek responses to turn your presentation into a two-way conversation. 

Starting a presentation with a question helps establish an element of interactivity, and while people might not want to be the first to speak out, you can pick individual audience members and ask them to elaborate after they’ve put their hands up. It’s less of a scary schoolteacher vibe. 

3. The opinion 

If you want to stand out with your presentation opener, be the black sheep in the flock. There’s currency in being a contrarian, and it’s about more than just shock value. Do you remember the film Dead Poet’s Society, where Robin Williams urges his students to rip out the opening page of their textbooks? That’s what you’ve got to do. 

‘As you all know, muscle growth is about progressive overload, clean eating, and smart supplementation.’ 

‘Well, I’m here to tell you that’s a big fat lie. Forget everything you’ve heard about strength training. If you wanna get swole, here’s what you should do…’ 

Your audience might not agree with you, but one thing they certainly can’t do is ignore you. Don’t be a contrarian for the sake of it, of course, but if you genuinely have an unconventional approach, don’t be afraid to put it out there from the start. 

4. The Value Proposition 

Another good way to start your presentation is to jump straight to addressing the audience’s selfish motives. They only care about their own needs and priorities, and the whole reason that they showed up to listen to you is because they want to derive value from your presentation. 

You can get them listening closely by acknowledging this fact and letting them know exactly what they’ll get out of it, if they just pay attention for a little longer. Try something like ‘By the end of this talk, you’ll know how to generate more sales through inbound marketing’. Obviously, don’t promise anything that you can’t deliver, as this risks damaging your credibility. 

5. The problem solver 

For your presentation to be successful, you need to show how you can solve a problem for your audience. So, why not open by describing it? 

Really dig into the pain points that the problem causes – amplify how bad the current situation is and why it needs to be solved. Once your audience recognises the breadth and depth of the problem, you’re in a prime position to solve it with the rest of your presentation. 

6. The reference 

Refer to something your audience will know about, and that is relevant to them. It might be a flashpoint in their industry, or something of wider cultural significance. This provides the opportunity to establish context and set out your points, connecting them to a bigger picture from the start of the presentation, as well as showing you understand their world. 

7. The quote 

We live in a world of aphorisms, maxims, and Pinterest-shared platitudes. If you’re planning your presentation opener to be a quote, better make it a banger. It doesn’t have to be famous – it just has to be memorable. Your audience has probably received a lifetime supply of canned MLK quotes and can recite Steve Jobs’ Stanford commencement address off by heart. If you’re planning to start with a cliche-free quote, you’re going to need to, um, think outside the box. Ahem. 

‘A good speech is like a pencil; it has to have a point.’ 

That’s good. Thanks Pinterest. To get your audience interacting with you from the outset, put a quote on your first slide and ask them who it’s from. Or reveal the first half of the quote and get them to guess how it ends. Instantly, they’re involved and have gone from being a passive to an active audience. 

8. The j o ke  

Be wary. A high-pressure sales environment might not be the best place to make jokes. Neither would a report to investors , detailing how you’ve lost all their money. However, in the right situation, starting your presentation with some humour could help you appear more relaxed, confident, relatable, and creative. 

If you do start your presentation with a joke, please don’t wait expectantly for the laugh. They might laugh, they might not. Either way, quickly move on and keep the presentation going. 

9. The secret 

‘Hi. My name is Mark and, at weekends, I like to wear my girlfriend’s lingerie.’ 

No, not that sort of secret. 

‘Hi. My name is Mark and I’d like to share a secret with you. When I started this job, my greatest fear was public speaking.’ 

Better. Now you’ve revealed a vulnerability, and your audience can empathise with you. If they possess even a sliver of humanity, they should be willing you on after such an admission. 

‘Then I learned to conquer my fear of public speaking. Now, the only things that scare me are the Tarantula Wolf Spider and 4% battery.’ 

We’ve left confessional territory behind now and delved into humour. But, in truth, you can steer your presentation any which way you like from this point. You’ve already piqued your audience’s curiosity. Now you have their attention. 

10. The picture 

Humans are hardwired to remember faces over names. Memory isn’t a spreadsheet – it’s a rich visual tapestry. Start your presentation with a strong image and it’ll do the hard work for you.  

A powerful image will evoke equally powerful emotions: awe; surprise; disgust. Okay, so you probably want to avoid grossing out your audience, but don’t be afraid to make them feel. Whether it’s a cute puppy dog or an iconic war photograph, a powerful picture will sear itself into their consciousness better than a dozen text-heavy slides ever could. 

The storytelling loop 

Forget about your interests and life experience, it’s all about your audience. How can you tailor your presentation opener to appeal to your audience? Think about their industry and interests. A room of coders will respond better to a joke about Linux than a room of event planners. A group of art students will find a Picasso anecdote more relatable than one about Socrates. 

Once you’ve settled upon one of these presentation openers, it’s a good idea to return to it when closing your presentation. This completes the storytelling loop and leaves your take-home message fixed firmly in mind. Conclude that confession. Finish that quote. Captivate that crowd. 

However you start your presentation, make it memorable. Make it explosive. Make it count. After that, the hard work’s done: you’ve got your audience’s attention and they’re keen to hear what else you’ve got to say. 

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Blog > English Presentation Structure (Introduction, Closing) & useful Phrases

English Presentation Structure (Introduction, Closing) & useful Phrases

02.21.20   •  #powerpoint #presentation #english.

When giving a presentation in english, there are certain guidelines you should follow. Maybe you haven't got a lot of experience presenting - or you would simply like to refresh your already existing knowledge - we're here to teach you the basics about presenting and provide you with a free list of useful phrases and the basic structure you can in your presentation!

1. Structure

The general structure of a presentation is the following:

• Introduction

It is up to you to design these three parts. Using videos or everyday-examples can be a great way to introduce the audience to the topic. The important thing is that you capture the audience's attention from the beginning by making an interesting introduction. The main part is where you present your topic, ideally divided into sections. You can be creative with it - incorporate images, videos, stories or interactive polls . We generally recommend using different kinds of elements, as that makes the presentation more lively. Make sure your main part is well structured, so your audience can follow. In the conclusion, you should give a short summary of the points you made without adding any new information. You can also make an appeal to your audience in the end.

2. Useful Phrases

Here you'll find several phrases that you'll need in every presentation. Of course, you should adapt them and use them in a context that is suitable for your setting. The phrases are divided into subcategories so you can find what you're looking for more easily.

Starting your Presentation

In your introduction, you should:

Welcome your audience

Good morning/afternoon/evening everyone!

Ladies and gentlemen, I welcome you to my presentation about...

Introduce yourself

I am ... (from company ...) and today I would like to introduce you to the topic of ...

My name is ... and I am going to talk about ... today.

Icebreakers (for audience engagement)

Icebreaker polls are an amazing way to engage your audience instantly. They function as a fun and playful element at the beginning, giving you the perfect start you need to give a successful presentation. Click here to read our detailed post about icebreaker polls!

Mention the presentation topic and the reason for giving the presentation

I am grateful to be here today and tell you you about...

I would like to take this opportunity to talk about ...

I am here today to talk to you about ...

The reason why I am here today to talk about ... is ...

The purpose of this presentation is to ...

My goal today is to ...

Hopefully, by the end of the presentation, you will all know more about ...

Give a short overview of the content

To make it as understandable as possible, I divided my presentation into ... parts. In the first part, I will concentrate on ..., the second part will be about ..., ...

First of all, I will give you a short introduction, then we will move on to ...

... and finally, I will give you some insights to ...

Here are a few phrases that you could use during the whole presentation, but especially in the main part.

Engage your audience

In order to raise the audience's attention and improve their engagement, it is extremely important to make contact with them. A great way to do so is by adding interactive elements such as polls. If you would like to know more about this topic, read our article on How To Boost Audience Engagement . You can also use a software like SlideLizard , which allows you to conduct live polls, do Q&A sessions with your audience, share your resources and many more benefits that take your presentation to the next level.

Please raise your hand if you ...

Have you ever thought about ... ?

I would like to do a poll about ...

Please ask any questions as soon as they arrive.

On one hand, … on the other hand…

Comparing … with …, we can see that…

Clearly, … makes more sense than …

Whereas Option A is …, Option B is …

Making new points

Firstly,… Secondly,…

What also has to be mentioned is…

Next, I would like to bring up the topic of…

That being said, now we are going to take a look at…

Let's move on to the next topic.

On the next slide,…

The last thing I would like to mention is…

We made a whole blog post about how to pose questions in your presentation: The Right Way to do a Question Slide .

Talking about images or videos

In this image you can clearly see that ...

We are now going to take a look at a picture/video of ...

I'm going to show you a video by ... about ... now.

I've prepared a video about ...

Talking about statistics and charts

I am now addressing this graph that refers to the results of study XY.

In the graph on this slide, you can see that ...

The average is at ...

This graph clearly shows that the majority ...

According to this graph, the focus should be on ...

What that study tells us for practice is that we should ...

Emphasizing

I would like to emphasize the importance of ...

Moreover, it has to be said that ...

I want to stress the importance of ...

We always have to remember that ...

This is of high significance because ...

That part is especially important because ...

When something goes wrong

I am sorry, but it seems like the projector isn't working.

Could someone please help me with ...?

Is anybody here who knows how to ...?

Could someone give me a hand with ...

I would like to apologize for ...

I apologize for the technical problems, we are going to continue in a minute.

I am sorry for the inconvenience.

End of Presentation

In the conclusion, you should...

Sum up the main points

In conclusion I can say that…

To sum up the main points,…

With all mentioned aspects taken into consideration, I can say that…

Make an appeal

So please, in the future, try to be conscious about...

Please take a moment to think about...

I would like to encourage you to...

Thank your audience and say goodbye

It was a pleasure being here today.

Thank you for listening and goodbye.

Thank you for being such a great, engaged audience. Goodbye.

Thank you so much for listening, see you next time.

What is the structure of a presentation?

Your presentations should always have an Introduction, a Main part and a Conclusion.

What is a good way to begin a presentation?

You can start by introducing yourself, giving an overview of your topic, telling a little story or showing the audience an introductory video or image.

What are good phrases to use in English presentations?

There are many phrases that will make your presentation a lot more professional. Our blog post gives you a detailed overview.

Related articles

About the author.

Pia Lehner-Mittermaier

Pia works in Marketing as a graphic designer and writer at SlideLizard. She uses her vivid imagination and creativity to produce good content.

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The big SlideLizard presentation glossary

Hybrid event.

When an event consist of both virtual and in-person parts, this is called a hybrid event. This type of event is popular as it combines the benefits of both online and live events.

Break-out-Room

In live online training, it is sometimes useful to divide the students into small groups for certain exercises, as it would be impossible to have conversations at the same time. Break-out-rooms are used so that people can talk to each other without disturbing the others. When the exercise is over, they are sent back to the main room.

Audience Demographics

Audience Demographics are the characteristics of listeners like age, gender, cultural backgrounds, group affiliations and educational level. The speaker has to consider all these characteristics when adapting to an audience.

Informative Presentations

An information presentation is created when no solution is currently available. Facts, data and figures or study results are presented and current processes are described.

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15 Powerful Speech Opening Lines (And How to Create Your Own)

Hrideep barot.

• Public Speaking , Speech Writing

Powerful speech opening lines set the tone and mood of your speech. It’s what grips the audience to want to know more about the rest of your talk.

The first few seconds are critical. It’s when you have maximum attention of the audience. And you must capitalize on that!

Instead of starting off with something plain and obvious such as a ‘Thank you’ or ‘Good Morning’, there’s so much more you can do for a powerful speech opening (here’s a great article we wrote a while ago on how you should NOT start your speech ).

To help you with this, I’ve compiled some of my favourite openings from various speakers. These speakers have gone on to deliver TED talks , win international Toastmaster competitions or are just noteworthy people who have mastered the art of communication.

After each speaker’s opening line, I have added how you can include their style of opening into your own speech. Understanding how these great speakers do it will certainly give you an idea to create your own speech opening line which will grip the audience from the outset!

Alright! Let’s dive into the 15 powerful speech openings…

Note: Want to take your communications skills to the next level? Book a complimentary consultation with one of our expert communication coaches. We’ll look under the hood of your hurdles and pick two to three growth opportunities so you can speak with impact!

1. Ric Elias

Opening: “Imagine a big explosion as you climb through 3,000 ft. Imagine a plane full of smoke. Imagine an engine going clack, clack, clack. It sounds scary. Well I had a unique seat that day. I was sitting in 1D.”

How to use the power of imagination to open your speech?

Putting your audience in a state of imagination can work extremely well to captivate them for the remainder of your talk.

It really helps to bring your audience in a certain mood that preps them for what’s about to come next. Speakers have used this with high effectiveness by transporting their audience into an imaginary land to help prove their point.

When Ric Elias opened his speech, the detail he used (3000 ft, sound of the engine going clack-clack-clack) made me feel that I too was in the plane. He was trying to make the audience experience what he was feeling – and, at least in my opinion, he did.

When using the imagination opening for speeches, the key is – detail. While we want the audience to wander into imagination, we want them to wander off to the image that we want to create for them. So, detail out your scenario if you’re going to use this technique.

Make your audience feel like they too are in the same circumstance as you were when you were in that particular situation.

2. Barack Obama

Opening: “You can’t say it, but you know it’s true.”

3. Seth MacFarlane

Opening: “There’s nowhere I would rather be on a day like this than around all this electoral equipment.” (It was raining)

How to use humour to open your speech?

When you use humour in a manner that suits your personality, it can set you up for a great speech. Why? Because getting a laugh in the first 30 seconds or so is a great way to quickly get the audience to like you.

And when they like you, they are much more likely to listen to and believe in your ideas.

Obama effortlessly uses his opening line to entice laughter among the audience. He brilliantly used the setting (the context of Trump becoming President) and said a line that completely matched his style of speaking.

Saying a joke without really saying a joke and getting people to laugh requires you to be completely comfortable in your own skin. And that’s not easy for many people (me being one of them).

If the joke doesn’t land as expected, it could lead to a rocky start.

Keep in mind the following when attempting to deliver a funny introduction:

• Know your audience: Make sure your audience gets the context of the joke (if it’s an inside joke among the members you’re speaking to, that’s even better!). You can read this article we wrote where we give you tips on how you can actually get to know your audience better to ensure maximum impact with your speech openings
• The joke should suit your natural personality. Don’t make it look forced or it won’t elicit the desired response
• Test the opening out on a few people who match your real audience. Analyze their response and tweak the joke accordingly if necessary
• Starting your speech with humour means your setting the tone of your speech. It would make sense to have a few more jokes sprinkled around the rest of the speech as well as the audience might be expecting the same from you

4. Mohammed Qahtani

Opening: Puts a cigarette on his lips, lights a lighter, stops just before lighting the cigarette. Looks at audience, “What?”

5. Darren Tay

Opening: Puts a white pair of briefs over his pants.

How to use props to begin your speech?

The reason props work so well in a talk is because in most cases the audience is not expecting anything more than just talking. So when a speaker pulls out an object that is unusual, everyone’s attention goes right to it.

It makes you wonder why that prop is being used in this particular speech.

The key word here is unusual . To grip the audience’s attention at the beginning of the speech, the prop being used should be something that the audience would never expect. Otherwise, it just becomes something that is common. And common = boring!

What Mohammed Qahtani and Darren Tay did superbly well in their talks was that they used props that nobody expected them to.

By pulling out a cigarette and lighter or a white pair of underwear, the audience can’t help but be gripped by what the speaker is about to do next. And that makes for a powerful speech opening.

6. Simon Sinek

Opening: “How do you explain when things don’t go as we assume? Or better, how do you explain when others are able to achieve things that seem to defy all of the assumptions?”

7. Julian Treasure

Opening: “The human voice. It’s the instrument we all play. It’s the most powerful sound in the world. Probably the only one that can start a war or say “I love you.” And yet many people have the experience that when they speak people don’t listen to them. Why is that? How can we speak powerfully to make change in the world?”

How to use questions to open a speech?

I use this method often. Starting off with a question is the simplest way to start your speech in a manner that immediately engages the audience.

But we should keep our questions compelling as opposed to something that is fairly obvious.

I’ve heard many speakers start their speeches with questions like “How many of us want to be successful?”

No one is going to say ‘no’ to that and frankly, I just feel silly raising my hand at such questions.

Simon Sinek and Jullian Treasure used questions in a manner that really made the audience think and make them curious to find out what the answer to that question is.

What Jullian Treasure did even better was the use of a few statements which built up to his question. This made the question even more compelling and set the theme for what the rest of his talk would be about.

So think of what question you can ask in your speech that will:

• Set the theme for the remainder of your speech
• Not be something that is fairly obvious
• Be compelling enough so that the audience will actually want to know what the answer to that question will be

8. Aaron Beverley

Opening: Long pause (after an absurdly long introduction of a 57-word speech title). “Be honest. You enjoyed that, didn’t you?”

How to use silence for speech openings?

The reason this speech opening stands out is because of the fact that the title itself is 57 words long. The audience was already hilariously intrigued by what was going to come next.

But what’s so gripping here is the way Aaron holds the crowd’s suspense by…doing nothing. For about 10 to 12 seconds he did nothing but stand and look at the audience. Everyone quietened down. He then broke this silence by a humorous remark that brought the audience laughing down again.

When going on to open your speech, besides focusing on building a killer opening sentence, how about just being silent?

It’s important to keep in mind that the point of having a strong opening is so that the audience’s attention is all on you and are intrigued enough to want to listen to the rest of your speech.

Silence is a great way to do that. When you get on the stage, just pause for a few seconds (about 3 to 5 seconds) and just look at the crowd. Let the audience and yourself settle in to the fact that the spotlight is now on you.

I can’t put my finger on it, but there is something about starting the speech off with a pure pause that just makes the beginning so much more powerful. It adds credibility to you as a speaker as well, making you look more comfortable and confident on stage. 

If you want to know more about the power of pausing in public speaking , check out this post we wrote. It will give you a deeper insight into the importance of pausing and how you can harness it for your own speeches. You can also check out this video to know more about Pausing for Public Speaking:

9. Dan Pink

Opening: “I need to make a confession at the outset here. Little over 20 years ago, I did something that I regret. Something that I’m not particularly proud of. Something that in many ways I wish no one would ever know but that here I feel kind of obliged to reveal.”

10. Kelly McGonigal

Opening: “I have a confession to make. But first I want you to make a little confession to me.”

How to use a build-up to open your speech?

When there are so many amazing ways to start a speech and grip an audience from the outset, why would you ever choose to begin your speech with a ‘Good morning?’.

That’s what I love about build-ups. They set the mood for something awesome that’s about to come in that the audience will feel like they just have to know about.

Instead of starting a speech as it is, see if you can add some build-up to your beginning itself. For instance, in Kelly McGonigal’s speech, she could have started off with the question of stress itself (which she eventually moves on to in her speech). It’s not a bad way to start the speech.

But by adding the statement of “I have a confession to make” and then not revealing the confession for a little bit, the audience is gripped to know what she’s about to do next and find out what indeed is her confession.

11. Tim Urban

Opening: “So in college, I was a government major. Which means that I had to write a lot of papers. Now when a normal student writes a paper, they might spread the work out a little like this.”

12. Scott Dinsmore

Opening: “8 years ago, I got the worst career advice of my life.”

How to use storytelling as a speech opening?

“The most powerful person in the world is the storyteller.” Steve Jobs

Storytelling is the foundation of good speeches. Starting your speech with a story is a great way to grip the audience’s attention. It makes them yearn to want to know how the rest of the story is going to pan out.

Tim Urban starts off his speech with a story dating back to his college days. His use of slides is masterful and something we all can learn from. But while his story sounds simple, it does the job of intriguing the audience to want to know more.

As soon as I heard the opening lines, I thought to myself “If normal students write their paper in a certain manner, how does Tim write his papers?”

Combine such a simple yet intriguing opening with comedic slides, and you’ve got yourself a pretty gripping speech.

Scott Dismore’s statement has a similar impact. However, just a side note, Scott Dismore actually started his speech with “Wow, what an honour.”

I would advise to not start your talk with something such as that. It’s way too common and does not do the job an opening must, which is to grip your audience and set the tone for what’s coming.

13. Larry Smith

Opening: “I want to discuss with you this afternoon why you’re going to fail to have a great career.”

14. Jane McGonigal

Opening: “You will live 7.5 minutes longer than you would have otherwise, just because you watched this talk.”

How to use provocative statements to start your speech?

Making a provocative statement creates a keen desire among the audience to want to know more about what you have to say. It immediately brings everyone into attention.

Larry Smith did just that by making his opening statement surprising, lightly humorous, and above all – fearful. These elements lead to an opening statement which creates so much curiosity among the audience that they need to know how your speech pans out.

This one time, I remember seeing a speaker start a speech with, “Last week, my best friend committed suicide.” The entire crowd was gripped. Everyone could feel the tension in the room.

They were just waiting for the speaker to continue to know where this speech will go.

That’s what a hard-hitting statement does, it intrigues your audience so much that they can’t wait to hear more! Just a tip, if you do start off with a provocative, hard-hitting statement, make sure you pause for a moment after saying it.

Silence after an impactful statement will allow your message to really sink in with the audience.

Related article: 5 Ways to Grab Your Audience’s Attention When You’re Losing it!

15. Ramona J Smith

Opening: In a boxing stance, “Life would sometimes feel like a fight. The punches, jabs and hooks will come in the form of challenges, obstacles and failures. Yet if you stay in the ring and learn from those past fights, at the end of each round, you’ll be still standing.”

How to use your full body to grip the audience at the beginning of your speech?

In a talk, the audience is expecting you to do just that – talk. But when you enter the stage and start putting your full body into use in a way that the audience does not expect, it grabs their attention.

Body language is critical when it comes to public speaking. Hand gestures, stage movement, facial expressions are all things that need to be paid attention to while you’re speaking on stage. But that’s not I’m talking about here.

Here, I’m referring to a unique use of the body that grips the audience, like how Ramona did. By using her body to get into a boxing stance, imitating punches, jabs and hooks with her arms while talking – that’s what got the audience’s attention.

The reason I say this is so powerful is because if you take Ramona’s speech and remove the body usage from her opening, the entire magic of the opening falls flat.

While the content is definitely strong, without those movements, she would not have captured the audience’s attention as beautifully as she did with the use of her body.

So if you have a speech opening that seems slightly dull, see if you can add some body movement to it.

If your speech starts with a story of someone running, actually act out the running. If your speech starts with a story of someone reading, actually act out the reading.

It will make your speech opening that much more impactful.

Related article: 5 Body Language Tips to Command the Stage

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Final Words

So there it is! 15 speech openings from some of my favourite speeches. Hopefully, these will act as a guide for you to create your own opening which is super impactful and sets you off on the path to becoming a powerful public speaker!

But remember, while a speech opening is super important, it’s just part of an overall structure.

If you’re serious about not just creating a great speech opening but to improve your public speaking at an overall level, I would highly recommend you to check out this course: Acumen Presents: Chris Anderson on Public Speaking on Udemy. Not only does it have specific lectures on starting and ending a speech, but it also offers an in-depth guide into all the nuances of public speaking. 

Being the founder of TED Talks, Chris Anderson provides numerous examples of the best TED speakers to give us a very practical way of overcoming stage fear and delivering a speech that people will remember. His course has helped me personally and I would definitely recommend it to anyone looking to learn public speaking. 

No one is ever “done” learning public speaking. It’s a continuous process and you can always get better. Keep learning, keep conquering and keep being awesome!

Lastly, if you want to know how you should NOT open your speech, we’ve got a video for you:

Enroll in our transformative 1:1 Coaching Program

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How to Structure your Presentation, with Examples

August 3, 2018 - Dom Barnard

For many people the thought of delivering a presentation is a daunting task and brings about a  great deal of nerves . However, if you take some time to understand how effective presentations are structured and then apply this structure to your own presentation, you’ll appear much more confident and relaxed.

Here is our complete guide for structuring your presentation, with examples at the end of the article to demonstrate these points.

Why is structuring a presentation so important?

If you’ve ever sat through a great presentation, you’ll have left feeling either inspired or informed on a given topic. This isn’t because the speaker was the most knowledgeable or motivating person in the world. Instead, it’s because they know how to structure presentations – they have crafted their message in a logical and simple way that has allowed the audience can keep up with them and take away key messages.

Research has supported this, with studies showing that audiences retain structured information  40% more accurately  than unstructured information.

In fact, not only is structuring a presentation important for the benefit of the audience’s understanding, it’s also important for you as the speaker. A good structure helps you remain calm, stay on topic, and avoid any awkward silences.

What will affect your presentation structure?

Generally speaking, there is a natural flow that any decent presentation will follow which we will go into shortly. However, you should be aware that all presentation structures will be different in their own unique way and this will be due to a number of factors, including:

• Whether you need to deliver any demonstrations
• How  knowledgeable the audience  already is on the given subject
• How much interaction you want from the audience
• Any time constraints there are for your talk
• What setting you are in
• Your ability to use any kinds of visual assistance

Before choosing the presentation’s structure answer these questions first:

• What is your presentation’s aim?
• Who are the audience?
• What are the main points your audience should remember afterwards?

When reading the points below, think critically about what things may cause your presentation structure to be slightly different. You can add in certain elements and add more focus to certain moments if that works better for your speech.

What is the typical presentation structure?

This is the usual flow of a presentation, which covers all the vital sections and is a good starting point for yours. It allows your audience to easily follow along and sets out a solid structure you can add your content to.

1. Greet the audience and introduce yourself

Before you start delivering your talk, introduce yourself to the audience and clarify who you are and your relevant expertise. This does not need to be long or incredibly detailed, but will help build an immediate relationship between you and the audience. It gives you the chance to briefly clarify your expertise and why you are worth listening to. This will help establish your ethos so the audience will trust you more and think you’re credible.

Read our tips on  How to Start a Presentation Effectively

2. Introduction

In the introduction you need to explain the subject and purpose of your presentation whilst gaining the audience’s interest and confidence. It’s sometimes helpful to think of your introduction as funnel-shaped to help filter down your topic:

• Introduce your general topic
• Explain your topic area
• State the issues/challenges in this area you will be exploring
• State your presentation’s purpose – this is the basis of your presentation so ensure that you provide a statement explaining how the topic will be treated, for example, “I will argue that…” or maybe you will “compare”, “analyse”, “evaluate”, “describe” etc.
• Provide a statement of what you’re hoping the outcome of the presentation will be, for example, “I’m hoping this will be provide you with…”
• Show a preview of the organisation of your presentation

In this section also explain:

• The length of the talk.
• Signal whether you want audience interaction – some presenters prefer the audience to ask questions throughout whereas others allocate a specific section for this.
• If it applies, inform the audience whether to take notes or whether you will be providing handouts.

The way you structure your introduction can depend on the amount of time you have been given to present: a  sales pitch  may consist of a quick presentation so you may begin with your conclusion and then provide the evidence. Conversely, a speaker presenting their idea for change in the world would be better suited to start with the evidence and then conclude what this means for the audience.

Keep in mind that the main aim of the introduction is to grab the audience’s attention and connect with them.

3. The main body of your talk

The main body of your talk needs to meet the promises you made in the introduction. Depending on the nature of your presentation, clearly segment the different topics you will be discussing, and then work your way through them one at a time – it’s important for everything to be organised logically for the audience to fully understand. There are many different ways to organise your main points, such as, by priority, theme, chronologically etc.

• Main points should be addressed one by one with supporting evidence and examples.
• Before moving on to the next point you should provide a mini-summary.
• Links should be clearly stated between ideas and you must make it clear when you’re moving onto the next point.
• Allow time for people to take relevant notes and stick to the topics you have prepared beforehand rather than straying too far off topic.

When planning your presentation write a list of main points you want to make and ask yourself “What I am telling the audience? What should they understand from this?” refining your answers this way will help you produce clear messages.

4. Conclusion

In presentations the conclusion is frequently underdeveloped and lacks purpose which is a shame as it’s the best place to reinforce your messages. Typically, your presentation has a specific goal – that could be to convert a number of the audience members into customers, lead to a certain number of enquiries to make people knowledgeable on specific key points, or to motivate them towards a shared goal.

Regardless of what that goal is, be sure to summarise your main points and their implications. This clarifies the overall purpose of your talk and reinforces your reason for being there.

Follow these steps:

• Signal that it’s nearly the end of your presentation, for example, “As we wrap up/as we wind down the talk…”
• Restate the topic and purpose of your presentation – “In this speech I wanted to compare…”
• Summarise the main points, including their implications and conclusions
• Indicate what is next/a call to action/a thought-provoking takeaway
• Move on to the last section

5. Thank the audience and invite questions

Conclude your talk by thanking the audience for their time and invite them to  ask any questions  they may have. As mentioned earlier, personal circumstances will affect the structure of your presentation.

Many presenters prefer to make the Q&A session the key part of their talk and try to speed through the main body of the presentation. This is totally fine, but it is still best to focus on delivering some sort of initial presentation to set the tone and topics for discussion in the Q&A.

Other common presentation structures

The above was a description of a basic presentation, here are some more specific presentation layouts:

Demonstration

Use the demonstration structure when you have something useful to show. This is usually used when you want to show how a product works. Steve Jobs frequently used this technique in his presentations.

• Explain why the product is valuable.
• Describe why the product is necessary.
• Explain what problems it can solve for the audience.
• Demonstrate the product  to support what you’ve been saying.
• Make suggestions of other things it can do to make the audience curious.

Problem-solution

This structure is particularly useful in persuading the audience.

• Briefly frame the issue.
• Go into the issue in detail showing why it ‘s such a problem. Use logos and pathos for this – the logical and emotional appeals.
• Provide the solution and explain why this would also help the audience.
• Call to action – something you want the audience to do which is straightforward and pertinent to the solution.

Storytelling

As well as incorporating  stories in your presentation , you can organise your whole presentation as a story. There are lots of different type of story structures you can use – a popular choice is the monomyth – the hero’s journey. In a monomyth, a hero goes on a difficult journey or takes on a challenge – they move from the familiar into the unknown. After facing obstacles and ultimately succeeding the hero returns home, transformed and with newfound wisdom.

Storytelling for Business Success  webinar , where well-know storyteller Javier Bernad shares strategies for crafting compelling narratives.

Another popular choice for using a story to structure your presentation is in media ras (in the middle of thing). In this type of story you launch right into the action by providing a snippet/teaser of what’s happening and then you start explaining the events that led to that event. This is engaging because you’re starting your story at the most exciting part which will make the audience curious – they’ll want to know how you got there.

• Great storytelling: Examples from Alibaba Founder, Jack Ma

Remaining method

The remaining method structure is good for situations where you’re presenting your perspective on a controversial topic which has split people’s opinions.

• Go into the issue in detail showing why it’s such a problem – use logos and pathos.
• Rebut your opponents’ solutions  – explain why their solutions could be useful because the audience will see this as fair and will therefore think you’re trustworthy, and then explain why you think these solutions are not valid.
• After you’ve presented all the alternatives provide your solution, the remaining solution. This is very persuasive because it looks like the winning idea, especially with the audience believing that you’re fair and trustworthy.

Transitions

When delivering presentations it’s important for your words and ideas to flow so your audience can understand how everything links together and why it’s all relevant. This can be done  using speech transitions  which are words and phrases that allow you to smoothly move from one point to another so that your speech flows and your presentation is unified.

Transitions can be one word, a phrase or a full sentence – there are many different forms, here are some examples:

Moving from the introduction to the first point

Signify to the audience that you will now begin discussing the first main point:

• Now that you’re aware of the overview, let’s begin with…
• First, let’s begin with…
• I will first cover…
• My first point covers…
• To get started, let’s look at…

Shifting between similar points

Move from one point to a similar one:

• In the same way…
• Likewise…
• Equally…
• This is similar to…
• Similarly…

Internal summaries

Internal summarising consists of summarising before moving on to the next point. You must inform the audience:

• What part of the presentation you covered – “In the first part of this speech we’ve covered…”
• What the key points were – “Precisely how…”
• How this links in with the overall presentation – “So that’s the context…”
• What you’re moving on to – “Now I’d like to move on to the second part of presentation which looks at…”

Physical movement

You can move your body and your standing location when you transition to another point. The audience find it easier to follow your presentation and movement will increase their interest.

A common technique for incorporating movement into your presentation is to:

• Start your introduction by standing in the centre of the stage.
• For your first point you stand on the left side of the stage.
• You discuss your second point from the centre again.
• You stand on the right side of the stage for your third point.
• The conclusion occurs in the centre.

Key slides for your presentation

Slides are a useful tool for most presentations: they can greatly assist in the delivery of your message and help the audience follow along with what you are saying. Key slides include:

• An intro slide outlining your ideas
• A  summary slide  with core points to remember
• High quality image slides to supplement what you are saying

There are some presenters who choose not to use slides at all, though this is more of a rarity. Slides can be a powerful tool if used properly, but the problem is that many fail to do just that. Here are some golden rules to follow when using slides in a presentation:

• Don’t over fill them  – your slides are there to assist your speech, rather than be the focal point. They should have as little information as possible, to avoid distracting people from your talk.
• A picture says a thousand words  – instead of filling a slide with text, instead, focus on one or two images or diagrams to help support and explain the point you are discussing at that time.
• Make them readable  – depending on the size of your audience, some may not be able to see small text or images, so make everything large enough to fill the space.
• Don’t rush through slides  – give the audience enough time to digest each slide.

Guy Kawasaki, an entrepreneur and author, suggests that slideshows should follow a  10-20-30 rule :

• There should be a maximum of 10 slides – people rarely remember more than one concept afterwards so there’s no point overwhelming them with unnecessary information.
• The presentation should last no longer than 20 minutes as this will leave time for questions and discussion.
• The font size should be a minimum of 30pt because the audience reads faster than you talk so less information on the slides means that there is less chance of the audience being distracted.

Here are some additional resources for slide design:

• 7 design tips for effective, beautiful PowerPoint presentations
• 11 design tips for beautiful presentations
• 10 tips on how to make slides that communicate your idea

Group Presentations

Group presentations are structured in the same way as presentations with one speaker but usually require more rehearsal and practices.  Clean transitioning between speakers  is very important in producing a presentation that flows well. One way of doing this consists of:

• Briefly recap on what you covered in your section: “So that was a brief introduction on what health anxiety is and how it can affect somebody”
• Introduce the next speaker in the team and explain what they will discuss: “Now Elnaz will talk about the prevalence of health anxiety.”
• Then end by looking at the next speaker, gesturing towards them and saying their name: “Elnaz”.
• The next speaker should acknowledge this with a quick: “Thank you Joe.”

From this example you can see how the different sections of the presentations link which makes it easier for the audience to follow and remain engaged.

Example of great presentation structure and delivery

Having examples of great presentations will help inspire your own structures, here are a few such examples, each unique and inspiring in their own way.

How Google Works – by Eric Schmidt

This presentation by ex-Google CEO  Eric Schmidt  demonstrates some of the most important lessons he and his team have learnt with regards to working with some of the most talented individuals they hired. The simplistic yet cohesive style of all of the slides is something to be appreciated. They are relatively straightforward, yet add power and clarity to the narrative of the presentation.

Start with why – by Simon Sinek

Since being released in 2009, this presentation has been viewed almost four million times all around the world. The message itself is very powerful, however, it’s not an idea that hasn’t been heard before. What makes this presentation so powerful is the simple message he is getting across, and the straightforward and understandable manner in which he delivers it. Also note that he doesn’t use any slides, just a whiteboard where he creates a simple diagram of his opinion.

The Wisdom of a Third Grade Dropout – by Rick Rigsby

Here’s an example of a presentation given by a relatively unknown individual looking to inspire the next generation of graduates. Rick’s presentation is unique in many ways compared to the two above. Notably, he uses no visual prompts and includes a great deal of humour.

However, what is similar is the structure he uses. He first introduces his message that the wisest man he knew was a third-grade dropout. He then proceeds to deliver his main body of argument, and in the end, concludes with his message. This powerful speech keeps the viewer engaged throughout, through a mixture of heart-warming sentiment, powerful life advice and engaging humour.

As you can see from the examples above, and as it has been expressed throughout, a great presentation structure means analysing the core message of your presentation. Decide on a key message you want to impart the audience with, and then craft an engaging way of delivering it.

By preparing a solid structure, and  practising your talk  beforehand, you can walk into the presentation with confidence and deliver a meaningful message to an interested audience.

It’s important for a presentation to be well-structured so it can have the most impact on your audience. An unstructured presentation can be difficult to follow and even frustrating to listen to. The heart of your speech are your main points supported by evidence and your transitions should assist the movement between points and clarify how everything is linked.

Research suggests that the audience remember the first and last things you say so your introduction and conclusion are vital for reinforcing your points. Essentially, ensure you spend the time structuring your presentation and addressing all of the sections.

Fact-Checking Biden’s Speech and More: Day 1 of the Democratic National Convention

We followed the developments and fact-checked the speakers, providing context and explanation.

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President Biden praised his administration’s accomplishments and declared his vice president a worthy successor on the first night of the Democratic National Convention on Monday.

Mr. Biden’s speech capped a night in which Democratic lawmakers and party stalwarts praised Vice President Kamala Harris, warned repeatedly that former President Donald J. Trump was unfit for office and celebrated Mr. Biden’s legacy.

Here’s a look at some of their claims.

“While schools closed and dead bodies filled morgues, Donald Trump downplayed the virus. He told us to inject bleach into our bodies. He peddled conspiracy theories across the country. We lost hundreds of thousands of Americans, and our economy collapsed.”

— Representative Robert Garcia of California

This is exaggerated.

Mr. Trump’s comments, in April 2020, about the efficacy of disinfectants and light as treatments for the coronavirus elicited uproar and confusion . He did not literally instruct people to inject bleach, but raised the suggestion as an “interesting” concept to test out.

At the April 2020 news conference , a member of Mr. Trump’s coronavirus task force said that the virus dies under direct sunlight and that applying bleach in indoor spaces kills the virus in five minutes and isopropyl alcohol does so in 30 seconds.

Mr. Trump responded: “Supposing we hit the body with a tremendous — whether it’s ultraviolet or just very powerful light — and I think you said that that hasn’t been checked, but you’re going to test it. And then I said, supposing you brought the light inside the body, which you can do either through the skin or in some other way, and I think you said you’re going to test that too.”

He added: “And then I see the disinfectant, where it knocks it out in a minute. One minute. And is there a way we can do something like that, by injection inside or almost a cleaning? Because you see it gets in the lungs and it does a tremendous number on the lungs. So it would be interesting to check that.”

Jeanna Smialek

“Trump talks big about bringing back manufacturing jobs, but you know who actually did it? President Biden and Vice President Kamala Harris.”

— Gov. Kathy Hochul of New York

This needs context .

It is true that manufacturing employment is up sharply under the Biden administration, but much of the gains are simply a recovery from job losses early in the coronavirus pandemic. Manufacturing employment is just slightly above its 2019 level. And factory employment also climbed somewhat from when Donald J. Trump took office in early 2017 and the onset of the pandemic in 2020.

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“Thanks to Joe Biden and Kamala Harris, we reopened our schools.”

— Representative James E. Clyburn, Democrat of South Carolina

This needs context.

President Donald J. Trump and President Biden took different approaches to school reopenings during the coronavirus pandemic, with Mr. Trump encouraging schools to stay open and Mr. Biden emphasizing the need to contain the virus before reopening classroom doors. While they could signal policy preferences, developments in how the virus spread and how states and school districts reacted were sometimes out of their control.

The Centers for Disease Control and Prevention warned schools to prepare for disruption in February 2020, and a high school in Washington State became the first to close its doors that month . More schools across the country followed in adopting online instruction, but by the fall of 2020, some schools — often in states with Republican governors — returned to in-person instruction.

One audit found that by the fall of 2020 more schools had reverted to a traditional or hybrid model than remained virtual. A C.D.C. study found that school closures peaked in 2021, under the Biden administration, when the Omicron variant spread. By the fall of 2021, though, 98 percent of public schools were offering in-person instruction full time, according to the Education Department .

“Donald Trump wants to put our 1787 constitution through his Project 2025 paper shredder.”

— Representative Jasmine Crockett, Democrat of Texas

Project 2025, a set of conservative policy proposals assembled by a Washington think tank for a Republican presidential administration, does not directly come from Mr. Trump or his campaign.

Still, CNN documented instances where 140 people who worked for the Trump administration had a role in Project 2025. Some were top advisers to Mr. Trump in his first term and a re all but certain to step into prominent posts should he win a second term.

Mr. Trump has also supported some of the proposals, with even some overlap between Project 2025 and his own campaign plans. Among the similarities: undercutting the independence of the Justice Department and pressing to end diversity, equity and inclusion programs. And he enacted other initiatives mentioned in Project 2025 in his first term, such as levying tariffs on China and making it easier to fire federal workers.

But Mr. Trump has criticized some elements as “absolutely ridiculous and abysmal” though he has not specified which proposals he opposes. When the director of the project departed the think tank, Mr. Trump’s campaign released a statement that stated: “Reports of Project 2025’s demise would be greatly welcomed and should serve as notice to anyone or any group trying to misrepresent their influence with President Trump and his campaign — it will not end well for you.”

“JD Vance says women should stay in violent marriages and pregnancies resulting from rape are simply inconvenient.”

— Gov. Andy Beshear of Kentucky

Mr. Beshear was referring to comments Mr. Vance made during his 2022 campaign for Senate. Mr. Vance has rejected such interpretations.

In remarks to a Christian high school in California in September 2021, Mr. Vance spoke of his grandparents’ marriage, which he described in his memoir as violent.

“This is one of the great tricks that I think the sexual revolution pulled on the American populace, which is the idea that like, ‘Well, OK, these marriages were fundamentally, you know, they were maybe even violent, but certainly they were unhappy. And so getting rid of them and making it easier for people to shift spouses like they change their underwear, that’s going to make people happier in the long term,” he said .

Asked by Vice News about his remarks in 2022, Mr. Vance said, “Any fair person would recognize I was criticizing the progressive frame on this issue, not embracing it.”

He also told Fox News that Democrats had “twisted my words here” and that “it’s not what I believe, it’s not what I said.”

And regarding pregnancies resulting from rape, Mr. Vance told Fox News that he was criticizing the view that such pregnancies are “inconvenient.”

In a 2021 interview , Mr. Vance was asked whether abortion bans should have exceptions for rape or incest. He responded, “At the end of the day, we’re talking about an unborn baby. What kind of society do we want to have? A society that looks at unborn babies as inconveniences to be discarded?”

“Instead of paying $400 a month for insulin, seniors with diabetes will pay $35 a month.”

— President Biden

Mr. Biden signed a law that places a cap of $35 a month on insulin for all Medicare Part D beneficiaries. But he is overstating the average cost before the law.

Patients’ out-of-pocket spending on insulin was $434 on average for all of 2019 — not per month — and $449 per year for Medicare enrollees, according to the Health and Human Services Department .

“The smallest racial wealth gap in 20 years.”

As a percentage of wealth held by white families, Black and Latino families did grow to the largest amounts in 2022 in two decades. But the disparity in absolute dollar value actually increased.

“He called them ‘suckers and losers.’”

The claim that, as president, Donald J. Trump called veterans “suckers” and “losers” stems from a 2020 article in The Atlantic about his relationship to the military.

The article relied on anonymous sources, but many of the accounts have been corroborated by other outlets, including The New York Times, and by John F. Kelly, a retired four-star Marine general who served as Mr. Trump’s White House chief of staff. Mr. Trump has emphatically denied making the remarks since the article was published. Here’s a breakdown .

“Trump wants to cut Social Security and Medicare.”

This is misleading..

Mr. Trump has said repeatedly during his 2024 presidential campaign that he would not cut Social Security or Medicare, though he had previously shown brief and vague support for such proposals.

Asked about his position on the programs in relation to the national debt, Mr. Trump told CNBC in March, “There is a lot you can do in terms of entitlements in terms of cutting and in terms of also the theft and the bad management of entitlements.”

But Mr. Trump and his campaign clarified that he would not seek to cut the programs. Mr. Trump told the website Breitbart , “I will never do anything that will jeopardize or hurt Social Security or Medicare.” And during a July rally in Minnesota, he again vowed, “I will not cut one penny from Social Security or Medicare, and I will not raise the retirement age by one day, not by one day.”

Still, Mr. Trump has not outlined a clear plan for keeping the programs solvent. During his time in office, Mr. Trump did propose some cuts to Medicare — though experts said the cost reductions would not have significantly affected benefits — and to Social Security’s programs for people with disabilities. They were not enacted by Congress.

“He created the largest debt any president had in four years with his two trillion dollars tax cut for the wealthy.”

Looking at a single presidential term, Donald J. Trump’s administration did rack up more debt than any other in raw dollars — about $7.9 trillion . But the debt rose more under President Barack Obama’s eight years than under Mr. Trump’s four years. Also, when viewed as a percentage increase, the national debt rose more under President George H.W. Bush’s single term than under Mr. Trump’s.

The Congressional Budget Office estimated that Mr. Trump’s tax cuts — which passed in December 2017 with no Democrats in support — roughly added another $1 trillion to the federal deficit from 2018 to 2021, even after factoring in economic growth spurred by the tax cuts. But other drivers of the deficit include several sweeping measures that had bipartisan approval. The first coronavirus stimulus package , which received near unanimous support in Congress, added $2 trillion to the deficit over the next two fiscal years. Three additional spending measures contending with the coronavirus pandemic and its economic ramifications added another $1.4 trillion.

It is also important to note that presidents do not hold unilateral responsibility for the debt increase under their time in office. Policies from previous administrations — and programs such as Social Security and Medicare — continue to drive up debt, as do unexpected circumstances.

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At 2024 Democratic National Convention, Joe Biden Cements His Legacy—So Kamala Harris Can Carry It On

When Joe Biden withdrew from the presidential race last month, officially passing the torch to Vice President Kamala Harris , he announced the news while isolating with COVID—in a brief, almost anticlimactic letter. No cameras, no speech, no audience. But on Monday night, Biden took the opportunity to perform a proper swan song at the Democratic National Convention, where he delivered a poignant address that cemented his legacy as a president who led an administration of immense consequence—and one who (eventually) chose to end it with a kind of Washingtonian grace. “Democracy has prevailed,” he said at the podium, after wiping tears from his eyes while taking the stage. “And now democracy must be preserved.”

The president began by recalling the devastation of January 6, which occurred weeks before his inauguration. “In front of me was a city surrounded by the National Guard. Behind me was a capitol that just two weeks before had been overrun by a violent mob,” he says. “I knew then in the bottom of my heart what I know now. There is no place in America for political violence.”

On the issues themselves, Biden took several swings at Trump—and was particularly forceful when it comes to abortion. “MAGA Republicans found out the political power of women in 2022,” he said, referring to the highly anticipated red wave that never was . “ Donald Trump is going to find out the power of women in 2024. Watch.” As for foreign politics, the president also reiterated his concerns about Russian's invasion of Ukraine—as well as Israel's war in Gaza. “End the civilian suffering of the Palestinian people,” the president said, adding, “those protestors out there in the street have a point.”

Biden's remarks came less than a month after he bowed out from the race amid longstanding concerns about his mental fitness to campaign and serve. Those concerns reached fever pitch following the president’s dismal June debate performance against Trump, who by the next month was polling well ahead of Biden in seven swing states. Mainstream media pundits shortly began painting the president as a lion in the winter, while Democratic heavyweights—including Nancy Pelosi , Chuck Schumer , and Barack Obama — privately expressed concerns around his bid. For weeks, Biden resisted calls to step aside, accusing political and media “ elites ” of bucking popular will, until finally caving under the pressure.

While Biden on Monday largely eschewed sour grapes over his tumultuous withdrawal, he did at one point let his feelings slip: “All this talk that I’m angry at all those people who said I should step down,” he expressed, “that’s not true.” For the most part, though, the president touted his historic achievements on labor, healthcare and infrastructure. “Donald Trump promised infrastructure week every week, for four years. And he never built a damn thing,” he said. “But right now, we’re giving America an infrastructure decade.” On several occasions, the crowd even chanted “Thank you Joe,” to which the president responded, “Thank you, Kamala, ” carefully highlighting her role in his political braintrust.

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It was a gracious ad lib—but, of course, hardly one Harris herself needs. Her elevation to the top of the ticket instantly invigorated rank-and-file Democrats, ended infighting among party leaders, and boosted enthusiasm among average voters. Her running mate, Tim Walz , the straight-talking Democratic governor of Minnesota, has also breathed new life into the ticket and could prove a key factor in winning over midwestern swing voters in battleground states like Wisconsin and Michigan. Perhaps most notably, the Harris-Walz ticket has completely upended the Democrats’ previous electoral map, with Harris now pulling ahead of Trump in five out of seven battleground states. “They’ll continue to lead America forward,” Biden said of Harris and Walz. “Kamala and Tim will protect your civil rights.”

Biden's remarks Monday night were no doubt tinged with a bittersweet undercurrent. After all, the president has spent half a century in public life—and has vied for the presidency for decades, only to have been stripped of a potential second term by his own political allies. All things considered, his decision to bow out was wise, both personally and politically. But, as First Lady Jill Biden recalled in her own speech, it was not one he made lightly: “I saw him dig deep into his soul.”

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WATCH: RFK Jr. says he’s suspending his presidential bid and backing Donald Trump

PHOENIX (AP) — Robert F. Kennedy said Friday he is suspending his independent presidential bid and is backing Donald Trump.

Watch Kennedy’s remarks in the player above.

Kennedy said his internal polls had showed that his presence in the race would hurt Trump and help Democratic nominee Kamala Harris . He cited free speech, the war in Ukraine and “a war on our children” as among the reasons to try to remove his name from the ballot in battleground states.

“These are the principal causes that persuaded me to leave the Democratic Party and run as an independent and now to throw my support to President Trump,” Kennedy said.

WATCH: 3 things to know about Robert F. Kennedy Jr.’s decision to suspend his campaign

However, he made clear that he wasn’t formally ending his bid and said his supporters could continue to back him in the majority of states where they are unlikely to sway the outcome. Kennedy took steps to withdraw his candidacy in at least two states late this week, Arizona and Pennsylvania.

Kennedy said the move followed conversations with Trump over the past few weeks.

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Before the speech, his campaign had said in a Pennsylvania court filing Friday that he would be endorsing Trump for president. A spokesperson for Kennedy said the court filing had been made in error and would be updated, though Kennedy himself reiterated his support for Trump shortly afterward.

Kennedy had a speech planned in Arizona on Friday to discuss “the present historical moment and his path forward,” according to his campaign. Hours later, Trump will hold a rally in neighboring Glendale. Trump’s campaign has teased that he will be joined by “a special guest,” though neither campaign responded to messages about whether Kennedy would be that guest.

A late-stage endorsement in the presidential race could give the former president a modest boost from Kennedy’s supporters.

A year ago, some would have thought it inconceivable that a member of arguably the most storied family in Democratic politics would work with Trump to keep a Democrat — Vice President Kamala Harris — out of the White House. Even in recent months, Kennedy has accused Trump of betraying his followers, while Trump has criticized Kennedy as “the most radical left candidate in the race.”

The Pennsylvania filing came Friday in a case in which Kennedy was defending his paperwork to get on the ballot in the battleground state against a challenge by two Democratic activists.

The filing said that, “as a result of today’s endorsement of Donald Trump” he was requesting the dismissal of his campaign’s nomination papers so that he would not appear on Pennsylvania’s ballot.

Kennedy already has secured ballot access in several states, including battlegrounds like Michigan and Nevada. Some secretaries of state said it’s too late for him to remove himself even if he wants to do so.

Cheri Hardmon, a spokesperson for Michigan’s Department of State, said its law requires presidential electors be selected at the fall state convention, and that already happened, which means his name will remain on the state’s ballot.

And in Wisconsin, where Kennedy has filed for ballot access and is awaiting approval, there is “no mechanism for him to ‘take back’ the filing,” according to Wisconsin Elections Commission spokesperson Joel DeSpain.

The Kennedy and Trump campaigns have ramped up their compliments to each other and engaged in behind-the-scenes discussions in recent weeks, according to those familiar with the efforts. Both campaigns have spent months accusing Democrats of weaponizing the legal system for their own benefit. And both have hinted publicly that they could be open to joining forces, with the shared goal of limiting Harris’ chances.

Last month, during the Republican National Convention, Kennedy’s son posted and then quickly deleted a video showing a phone call between Kennedy and Trump, in which the former president appeared to try to talk Kennedy into siding with him.

Talks between the two camps continued, with close Trump allies quietly lobbying Kennedy to drop out of the race and support the Republican nominee, according to a person familiar with the efforts who spoke on condition of anonymity to discuss private conversations.

Trump told CNN on Tuesday that he would “love” an endorsement from Kennedy, whom he called a “brilliant guy.” He also said he would “certainly” be open to Kennedy playing a role in his administration if Kennedy drops out and endorses him.

Kennedy’s running mate, Nicole Shanahan, also openly suggested on a podcast this week that his campaign might “walk away right now and join forces with Donald Trump.” While she clarified that she is not personally in talks with Trump, she entertained the idea that Kennedy could join Trump’s administration as secretary of the Department of Health and Human Services.

“I think that Bobby in a role like that would be excellent,” Shanahan said. “I fully support it. I have high hopes.”

Earlier Friday, Shanahan posted on X that she isn’t a Kamala Democrat or a Trump Republican.

“I’m an INDEPENDENT American who is endorsing ideas, not a person or a party,” she wrote. “I will continue working to give a voice to the voiceless and bring power back to the people.”

Associated Press writers Jill Colvin in New York, Michelle L. Price in Phoenix, Marc Levy in Harrisburg, Pa., Meg Kinnard in Chicago and Linley Sanders in Washington contributed to this report.

The Associated Press receives support from several private foundations to enhance its explanatory coverage of elections and democracy. See more about AP’s democracy initiative here. The AP is solely responsible for all content.

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‘Let's get to work': Watch and read the full text of Barack Obama's speech to the Democratic National Convention

The former president made a forceful case for vice president kamala harris, while spurning former president donald trump., published august 20, 2024 • updated on august 21, 2024 at 11:00 am.

Editor's note: The text of the speech below is as prepared. His actual delivery may have varied.

Hello, Chicago! It is good to be home.

24/7 New York news stream: Watch NBC 4 free wherever you are

I don’t know about you, but I’m feeling fired up! I’m feeling ready to go – even if I’m the only person stupid enough to speak right after Michelle Obama… 

I’m feeling hopeful because this convention has always been pretty good to kids with funny names who believe in a country where anything is possible. Because we have the chance to elect someone who’s spent her whole life trying to give people the same chances America gave her. Someone who sees you and hears you and will get up every single day and fight for you: the next President of the United States of America, Kamala Harris. 

It's been sixteen years since I had the honor of accepting this party’s nomination for president. I know it’s hard to believe since I haven’t aged a bit, but it’s true. And looking back, I can say without question that my first big decision as your nominee turned out to be one of my best – and that was asking Joe Biden to serve by my side as Vice President. 

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Other than some common Irish blood, Joe and I come from different backgrounds. But we became brothers. And as we worked together for eight years, what I came to admire most about Joe wasn’t just his smarts and experience, but his empathy and his decency; his hard-earned resiliency and his unshakable belief that everyone in this country deserves a fair shot.  

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Over the last four years, those are the values America has needed most.

At a time when millions of our fellow citizens were sick and dying, we needed a leader with the character to put politics aside and do what was right. At a time when our economy was reeling, we needed a leader with the determination to drive what became the world’s strongest recovery – with 15 million jobs, higher wages, and lower health care costs. And at a time when the other party had turned into a cult of personality, we needed a leader who was steady, and brought people together, and was selfless enough to do the rarest thing there is in politics: putting his own ambition aside for the sake of the country.

History will remember Joe Biden as a president who defended democracy at a moment of great danger. I am proud to call him my president, but even prouder to call him my friend. 

Now the torch has been passed. Now it’s up to all of us to fight for the America we believe in. And make no mistake: it will be a fight. For all the incredible energy we’ve been able to generate over the last few weeks, this will still be a tight race in a closely divided country – a country where too many Americans are still struggling, and don’t believe government can help. 

And as we gather here tonight, the people who will decide this election are asking a very simple question: 

Who will fight for me? Who’s thinking about  my  future; about my  children’s  future – about  our  future together?

One thing is for certain: Donald Trump is not losing sleep over these questions. This is a 78-year-old billionaire who hasn’t stopped whining about  his  problems since he rode down his golden escalator nine years ago. It’s been a constant stream of gripes and grievances that’s actually gotten worse now that he’s afraid of losing to Kamala. The childish nicknames and crazy conspiracy theories and weird obsession with crowd size. It just goes on and on. The other day, I heard someone compare Trump to the neighbor who keeps running his leaf blower outside your window every minute of every day. 

From a neighbor, that’s exhausting. From a president, it’s just dangerous. The truth is, Donald Trump sees power as nothing more than a means to  his  ends. He wants the middle class to pay the price for another huge tax cut that would mostly help  him and his rich friends. He killed a bipartisan immigration deal that would’ve helped secure our southern border because he thought trying to actually solve the problem would hurt  his  campaign. He doesn’t seem to care if more women lose their reproductive freedoms since it won’t affect  his  life.

Most of all, Donald Trump wants us to think that this country is hopelessly divided between  us  and  them ; between the real Americans who support him and the outsiders who don’t. And he wants you to think that you’ll be richer and safer if you just give  him  the power to put those “other” people back in their place.

It’s one of the oldest tricks in politics – from a guy whose act has gotten pretty stale. We don’t need four more years of bluster and chaos. We’ve seen that movie – and we all know that the sequel’s usually worse. 

America is ready for a new chapter. America’s ready for a better story. 

We are ready for a  President  Kamala Harris. 

And Kamala Harris is ready for the job. This is a person who has spent her life fighting on behalf of people who need a voice and a champion. As you heard from Michelle, Kamala wasn’t born into privilege. She had to work for what she’s got, and she actually cares about what other people are going through. She’s not the neighbor running the leaf blower – she’s the neighbor rushing over to help when you need a hand. 

As a prosecutor, Kamala stood up for children who had been victims of sexual abuse. As Attorney General of the most populous state in the country, she fought big banks and for-profit colleges, securing billions of dollars for the people they had scammed. After the home mortgage crisis, she pushed me and my administration hard to make sure homeowners got a fair settlement. Didn’t matter that I was a Democrat or that she had knocked on doors for my campaign in Iowa – she was going to fight to get as much relief as possible for the families who deserved it.  

As Vice President, she helped take on the drug companies to cap the cost of insulin, lower the cost of health care, and give families with kids a tax cut. And she’s running for president with real plans to lower costs even more, protect Medicare and Social Security, and sign a law to guarantee every woman’s right to make her own health care decisions. 

Kamala Harris won’t be focused on  her  problems – she’ll be focused on  yours . As president, she won’t just cater to her own voters and punish those who refuse to bend the knee. She’ll work on behalf of  every  American.

That’s who Kamala is. And in the White House, she will have an outstanding partner in Governor Tim Walz. 

I love this guy. Tim’s the kind of person who  should  be in politics – somebody who was born in a small town, served his country, taught kids, coached football, and took care of his neighbors. He knows who he is and what’s important. You can tell those flannel shirts he wears don’t come from some consultant, they come from his closet, and they’ve been through some stuff. 

Together, Kamala and Tim have kept faith with America’s central story – a story that says we’re all created equal, that everyone deserves a chance, and that, even when we don’t agree with each other, we can find a way to live with each other. 

That’s Kamala’s vision. That’s Tim’s vision. That’s the Democratic Party’s vision. And our job over the next eleven weeks is to convince as many people as possible to vote for that vision. 

It won’t be easy. The other side knows it’s easier to play on people’s fears and cynicism. They’ll tell you that government is corrupt; that sacrifice and generosity are for suckers; and that since the game is rigged, it’s ok to take what you want and look after your own. 

That’s the easy path. We have a different task. Our job is to convince people that democracy can actually deliver. And we can’t just point to what we’ve already accomplished or only rely on the ideas of the past. We need to chart a new way forward to meet the challenges of today. 

Kamala understands this. She knows, for example, that if we want to make it easier for more young people to buy a home, we need to build more units, and clear away some of the outdated laws and regulations that have made it harder to build homes for working people in this country. And she’s put out a bold new plan to do just that.  

On health care, we should all be proud of the enormous progress we’ve made through the Affordable Care Act – providing millions of people access to affordable coverage and protecting millions more from unscrupulous insurance practices. But Kamala knows we can’t stop there, which is why she’ll keep working to limit out of pocket costs.

Kamala knows that if we want to help people get ahead, we need to put a college degree within reach of more Americans. But college shouldn’t be the only ticket to the middle class. We need to follow the lead of governors like Tim Walz who’ve said that if you’ve got the skills and the drive, you shouldn’t need a degree to work for state government. And in this new economy, we need a president who actually cares about the millions of people all across this country who wake up every day to do the essential, often thankless work to care for our sick and clean our streets and deliver our packages – and stand up for their right to bargain for better wages and working conditions.

Kamala will be that president.

A Harris-Walz administration can help us move past some of the tired old debates that keep stifling progress, because at their core, Kamala and Tim understand that when  everybody  gets a fair shot, we’re  all  better off. They understand that when every child gets a good education, the whole economy gets stronger; that when women are paid the same as men, all families benefit. We can secure our border without tearing kids away from their parents, just like we can keep our streets safe while also building trust between law enforcement and the communities they serve.

Donald Trump and his well-heeled donors don’t see the world that way. For them, one group’s gain is another group’s loss. For them, freedom means that the powerful can do what they please, whether its fire workers trying to organize a union or poison our rivers or avoid paying taxes like everybody else has to do.

We have a broader idea of freedom. We believe in the freedom to provide for your family if you’re willing to work; the freedom to breathe clean air and drink clean water and send your kids to school without worrying if they’ll come home. We believe that true freedom gives each of us the right to make decisions about our own life – how we worship, what our family looks like, how many kids we have, who we marry. And we believe that freedom requires us to recognize that  other  people have the freedom to make choices that are different than ours.

That’s the America Kamala Harris and Tim Walz believe in. An America where “We the People” includes everyone. Because that’s the only way this American experiment works. And despite what our politics might suggest, I think most Americans understand that. Democracy isn’t just a bunch of abstract principles and dusty laws. It’s the values we live by, and the way we treat each other – including those who don’t look like us or pray like us or see the world exactly like we do.

That sense of mutual respect has to be part of our message. Our politics has become so polarized these days that all of us, across the political spectrum, seem quick to assume the worst in others unless they agree with us on every single issue. We start thinking that the only way to win is to scold and shame and out yell the other side. And after a while, regular folks just tune out, or don’t bother to vote at all.

That approach may work for the politicians who just want attention and thrive on division. But it won’t work for us. To make progress on the things we care about, the things that really affect people’s lives, we need to remember that we’ve all got our blind spots and contradictions and prejudices; and that if we want to win over those who aren’t yet ready to support our candidate, we need to listen to their concerns – and maybe learn something in the process.

After all, if a parent or grandparent occasionally says something that makes us cringe, we don’t automatically assume they’re bad people. We recognize the world is moving fast, and that they need time and maybe a little encouragement to catch up. Our fellow citizens deserve the same grace we hope they’ll extend to us. 

That’s how we can build a true Democratic majority. And by the way, that doesn’t just matter to people in this country. The rest of the world is watching to see if we can actually pull it off. 

No nation, no society, has ever tried to build a democracy as big and diverse as ours before – one where our allegiances and our community are defined not by race or blood, but by a common creed. That’s why when we uphold our values, the world’s a little brighter. When we don’t, the world’s a little dimmer, dictators and autocrats feel emboldened, and over time we become less safe. We shouldn’t be the world’s policeman, and we can’t eradicate every cruelty and injustice in the world. But America can be, must be, a force for good – discouraging conflict, fighting disease, promoting human rights, protecting the planet from climate change, defending freedom. That’s what Kamala Harris believes – and so do most Americans.

I know these ideas can feel pretty naïve right now. We live in a time of such confusion and rancor, with a culture that puts a premium on things that don’t last – money, fame, status, likes. We chase the approval of strangers on our phones; we build all manner of walls and fences around ourselves and then wonder why we feel so alone. We don’t trust each other as much because we don’t take the time know each other – and in that space between us, politicians and algorithms teach us to caricature each other and troll each other and fear each other.

But here’s the good news. All across America, in big cities and small towns, away from all the noise, the ties that bind us together are still there. We still coach Little League and look out for our elderly neighbors. We still feed the hungry, in churches and mosques and synagogues, and share the same pride when our Olympic athletes compete for the gold. Because the vast majority of us don’t want to live in a country that’s bitter and divided. We want something better. We want to  be  better. And the joy and excitement we’re seeing around this campaign tells us we’re not alone.

I’ve spent a lot of time thinking about this these past few months because, as Michelle mentioned, this summer we lost her mom.

I don’t know that anybody has ever loved their mother-in-law any more than I loved mine. Mostly it’s because she was funny and wise and maybe the least pretentious person I knew. That and she always defended me with Michelle when I messed up.

But I also think one of the reasons we became so close was she reminded me of my grandmother, the woman who raised me as a child. On the surface, the two of them didn’t have a lot in common – one was a Black woman from Chicago, the other a white woman born in a tiny town called Peru, Kansas. And yet, they shared a basic outlook on life – strong, smart, resourceful women, full of common sense, who, regardless of the barriers they encountered, went about their business without fuss or complaint and provided an unshakable foundation of love for their children and grandchildren.

In that sense, they both represented an entire generation of working people who, through war and depression, discrimination and limited opportunity, helped build this country. Many of them toiled every day at jobs that were often too small for them and willingly went without just to give their children something better. But they knew what was true and what mattered. Things like honesty and integrity, kindness and hard work. They weren’t impressed with braggarts or bullies, and they didn’t spend a lot of time obsessing about what they didn’t have. Instead, they found pleasure in simple things – a card game with friends, a good meal and laughter around the kitchen table, helping others and seeing their children do things and go places that they would have never imagined for themselves.

Whether you’re a Democrat or a Republican or somewhere in between, we’ve all had people like that in our lives. People like Kamala’s parents, who crossed oceans because they believed in the promise of America. People like Tim’s parents, who taught him about the importance of service. Good, hardworking people who weren’t famous or powerful, but who managed, in countless ways, to leave this country a little better than they found it.

As much as any policy or program, I believe that’s what we yearn for – a return to an America where we work together and look out for each other. A restoration of what Lincoln called, on the eve of civil war, “our bonds of affection.” An America that taps what he called “the better angels of our nature.” That’s what this election is about. And I believe that’s why, if we each do our part over the next 77 days – if we knock on doors and make phone calls and talk to our friends and listen to our neighbors – if we work like we’ve never worked before – we will elect Kamala Harris as the next President of the United States, and Tim Walz as the next Vice President of the United States. We’ll elect leaders up and down the ballot who will fight for the hopeful, forward-looking America we believe in. And together, we too will build a country that is more secure and more just, more equal and more free.

So let’s get to work. God bless you, and God bless the United States of America.

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