presentation on new business

Home Blog Business Business Presentation: The Ultimate Guide to Making Powerful Presentations (+ Examples)

Business Presentation: The Ultimate Guide to Making Powerful Presentations (+ Examples)

A business presentation is a purpose-led summary of key information about your company’s plans, products, or practices, designed for either internal or external audiences. Project proposals, HR policy presentations, investors briefings are among the few common types of presentations. 

Compelling business presentations are key to communicating important ideas, persuading others, and introducing new offerings to the world. Hence, why business presentation design is one of the most universal skills for any professional. 

This guide teaches you how to design and deliver excellent business presentations. Plus, breaks down some best practices from business presentation examples by popular companies like Google, Pinterest, and Amazon among others! 

3 General Types of Business Presentations

A business presentation can be given for a number of reasons. Respectively, they differ a lot in terms of content and purpose. 

But overall, all types of business presentations can be classified as:

• Informative
• Persuasive 
• Supporting 

Informative Business Presentation 

As the name suggests, the purpose of an informative presentation is to discern the knowledge you have — explain what you know. It’s the most common type of business presentation out there. So you have probably prepared such at least several times. 

Examples of informative presentations:

• Team briefings presentation 
• Annual stakeholder report 
• Quarterly business reviews
• Business portfolio presentation
• Business plan presentation
• Project presentation

Helpful templates from SlideModel:

• Business plan PowerPoint template
• Business review PowerPoint template
• Project proposal PowerPoint template
• Corporate annual report template

Persuasive Business Presentation 

The goal of this type of presentation is to persuade your audience of your point of view — convince them of what you believe is right. Developing business presentations of this caliber requires a bit more copywriting mastery, as well as expertise in public speaking . Unlike an informative business presentation, your goal here is to sway the audience’s opinions and prompt them towards the desired action. 

Examples of persuasive presentations:

• Pitch deck/investor presentations
• Sales presentation  
• Business case presentation 
• Free business proposal presentation
• Business proposal PowerPoint template
• Pitch deck PowerPoint template
• Account Plan PowerPoint template

Supporting Business Presentation 

This category of business PowerPoint presentations is meant to facilitate decision-making — explain how we can get something done. The underlying purpose here is to communicate the general “action plan”. Then break down the necessary next steps for bringing it to life. 

Examples of supporting presentations:

• Roadmap presentation
• Project vision presentation 
• After Action Review presentation 
• Standard operating procedure (SOP) PowerPoint template 
• Strategy map PowerPoint template 
• After action review (ARR) PowerPoint template 

What Should Be Included in a Business Presentation?

Overall, the content of your business presentation will differ depending on its purpose and type. However, at the very minimum, all business presentations should include:

• Introductory slide 
• Agenda/purpose slide
• Main information or Content slides
• Key Takeaways slides
• Call-to-action/next steps slides

We further distill business presentation design and writing best practices in the next section (plus, provide several actionable business PowerPoint presentation examples !). 

How to Make a Business Presentation: Actionable Tips

A business presentation consists of two parts — a slide deck and a verbal speech. In this section, we provide tips and strategies for nailing your deck design. 

1. Get Your Presentation Opening Right 

The first slides of your presentation make or break your success. Why? By failing to frame the narrative and set the scene for the audience from the very beginning, you will struggle to keep their interest throughout the presentation. 

You have several ways of how to start a business presentation:

• Use a general informative opening — a summative slide, sharing the agenda and main points of the discussion. 
• Go for a story opening — a more creative, personal opening, aimed at pulling the audience into your story. 
• Try a dramatic opening — a less apparent and attention-grabbing opening technique, meant to pique the audience’s interest. 

Standard Informative Opening 

Most business presentation examples you see start with a general, informative slide such as an Agenda, Problem Statement, or Company Introduction. That’s the “classic” approach. 

To manage the audience’s expectations and prepare them for what’s coming next, you can open your presentation with one or two slides stating:

• The topic of your presentation — a one-sentence overview is enough. 
• Persuasive hook, suggesting what’s in it for the audience and why they should pay attention. 
• Your authority — the best technique to establish your credibility in a business presentation is to share your qualifications and experience upfront to highlight why you are worth listening to. 

Opening best suited for: Formal business presentations such as annual reports and supporting presentations to your team/business stakeholders. 

Story Opening 

Did you ever notice that most TED talks start with a quick personal story? The benefit of this presenting technique is that it enables speakers to establish quick rapport and hold the listener’s attention. 

Here’s how Nancy Duarte, author of “Slide:ology: The Art and Science of Creating Great Presentations” book and TED presenter, recommends opening a presentation: 

You know, here’s the status quo, here’s what’s going on. And then you need to compare that to what could be. You need to make that gap as big as possible, because there is this commonplace of the status quo, and you need to contrast that with the loftiness of your idea. 

Storytelling , like no other tool, helps transpose the audience into the right mindset and get concentrated on the subject you are about to discuss. A story also elicits emotions, which can be a powerful ally when giving persuasive presentations. In the article how to start a presentation , we explore this in more detail.

Opening best suited for: Personal and business pitches, sales presentations, other types of persuasive presentations. 

Dramatic Opening 

Another common technique is opening your presentation with a major statement, sometimes of controversial nature. This can be a shocking statistic, complex rhetoric question, or even a provocative, contrarian statement, challenging the audience’s beliefs. 

Using a dramatic opening helps secure the people’s attention and capture their interest. You can then use storytelling to further drill down your main ideas. 

If you are an experienced public speaker, you can also strengthen your speech with some unexpected actions. That’s what Bill Gates does when giving presentations. In a now-iconic 2009 TED talk about malaria, mid-presentation Gates suddenly reveals that he actually brought a bunch of mosquitoes with him. He cracks open a jar with non-malaria-infected critters to the audience’s surprise. His dramatic actions, paired with a passionate speech made a mighty impression. 

Opening best suited for: Marketing presentations, customer demos, training presentations, public speeches. 

Further reading: How to start a presentation: tips and examples. 

2. Get Your PowerPoint Design Right

Surely, using professional business PowerPoint templates already helps immensely with presentation deck design since you don’t need to fuss over slide layout, font selection, or iconography. 

Even so, you’ll still need to customize your template(s) to make them on brand and better suited to the presentation you’re about to deliver. Below are our best presentation design tips to give your deck an extra oomph. 

Use Images, Instead of Bullet Points 

If you have ever watched Steve Jobs’s presentations, you may have noticed that he never used bullet-point lists. Weird right? Because using bullet points is the most universal advice in presentation design. 

But there’s a valid scientific reason why Jobs favored images over bullet-point texts. Researchers found that information delivered in visuals is better retained than words alone. This is called the “ pictorial superiority effect ”. As John Medina, a molecular biologist, further explains :

“Hear a piece of information, and three days later you’ll remember 10% of it. Add a picture and you’ll remember 65%.”

So if your goal is to improve the memorability of your presentation, always replace texts with images and visualizations when it makes sense. 

Fewer Slides is Better

No matter the value, a long PowerPoint presentation becomes tiring at some point. People lose focus and stop retaining the information. Thus, always take some extra time to trim the fluff and consolidate some repetitive ideas within your presentation. 

For instance, at McKinsey new management consultants are trained to cut down the number of slides in client presentations. In fact, one senior partner insists on replacing every 20 slides with only two slides . Doing so prompts you to focus on the gist — the main business presentation ideas you need to communicate and drop filler statements. 

Here are several quick tips to shorten your slides:

• Use a three-arc structure featuring a clear beginning (setup), main narrative (confrontation), ending (resolution). Drop the ideas that don’t fit into either of these. 
• Write as you tweet. Create short, on-point text blurbs of under 156 symbols, similar to what you’d share on Twitter. 
• Contextualize your numbers. Present any relevant statistics in a context, relevant to the listeners. Turn longer stats into data visualizations for easier cognition. 

Consistency is Key 

In a solid business presentation, each slide feels like part of the connecting story. To achieve such consistency apply the same visual style and retain the same underlying message throughout your entire presentation.

Use the same typography, color scheme, and visual styles across the deck. But when you need to accentuate a transition to a new topic (e.g. move from a setup to articulating the main ideas), add some new visual element to signify the slight change in the narrative. 

Further reading: 23 PowerPoint Presentation Tips for Creating Engaging and Interactive Presentations

3. Make Your Closure Memorable 

We best remember the information shared last. So make those business presentation takeaways stick in the audience’s memory. We have three strategies for that. 

Use the Rule of Three 

The Rule of Three is a literary concept, suggesting that we best remember and like ideas and concepts when they are presented in threes. 

Many famous authors and speakers use this technique:

• “Duty – Honor – Country. Those three hallowed words reverently dictate what you ought to be, what you can be, and what you will be” . Gen. Douglas MacArthur.
• “Life, Liberty, and the Pursuit of Happiness” are the unalienable rights of all humans that governments are meant to protect.” Thomas Jefferson 

The Rule of Three works because three is the maximum number of items most people can remember on their first attempt. Likewise, such pairings create a short, familiar structure that is easy to remember for our brains. 

Try the Title Close Technique

Another popular presentation closing technique is “Title Close” — going back to the beginning of your narrative and reiterating your main idea (title) in a form of a takeaway. Doing so helps the audience better retain your core message since it’s repeated at least two times. Plus, it brings a sense of closure — a feel-good state our brains love. Also, a brief one-line closure is more memorable than a lengthy summary and thus better retained. 

Ask a Question 

If you want to keep the conversation going once you are done presenting, you can conclude your presentation with a general question you’d like the audience to answer.

Alternatively, you can also encourage the members to pose questions to you. The latter is better suited for informational presentations where you’d like to further discuss some of the matters and secure immediate feedback. 

Try adding an interactive element like a QR code closing your presentation with a QR code and having a clear CTA helps you leverage the power of sharing anything you would like to share with your clients. QR codes can be customized to look alike your brand.

If you are looking for a smoother experience creating presentations on the fly, check out the AI PowerPoint maker —it offers everything you can ask forfrom presentation design in a couple of clicks.

12 Business Presentation Examples and What Makes Them Great 

Now that we equipped you with the general knowledge on how to make a presentation for business, let’s take a look at how other presenters are coping with this job and what lessons you can take away from them. 

1. N26 Digital Bank Pitch Deck 

This is a fine business pitch presentation example, hitting all the best practices. The deck opens with a big shocking statement that most Millennials would rather go to the dentist than step into a bank branch. 

Then it proceeds to discuss the company’s solution to the above — a fully digital bank with a paperless account opening process, done in 8 minutes. After communicating the main product features and value proposition, the deck further conceptualizes what traction the product got so far using data visualizations. The only thing it lacks is a solid call-to-action for closing slides as the current ending feels a bit abrupt. 

2. WeWork Pitch Deck

For a Series D round, WeWork went with a more formal business presentation. It starts with laying down the general company information and then transitions to explaining their business model, current market conditions, and the company’s position on the market.

The good thing about this deck is that they quantify their business growth prospects and value proposition. The likely gains for investors are shown in concrete numbers. However, those charts go one after another in a row, so it gets a bit challenging to retain all data points. 

The last part of their presentation is focused on a new offering, “We Live”. It explains why the team seeks funds to bring it to life. Likewise, they back their reasoning with market size statistics, sample projects, and a five-year revenue forecast. 

3. Redfin Investor Presentation 

If you are looking for a “text-light” business presentation example, Redfin’s investor deck is up to your alley. This simple deck expertly uses iconography, charts, and graphs to break down the company’s business model, value proposition, market share, and competitive advantages over similar startups. For number-oriented investors, this is a great deck design to use. 

4. Google Ready Together Presentation 

This isn’t quite the standard business presentation example per se. But rather an innovative way to create engaging, interactive presentations of customer case studies .

The short deck features a short video clip from a Google client, 7-11, explaining how they used the company’s marketing technology to digitally transform their operations and introduce a greater degree of marketing automation . The narrated video parts are interrupted by slides featuring catchy stats, contextualizing issues other businesses are facing. Then transitions to explaining through the words of 7-11 CMO, how Google’s technology is helping them overcome the stated shortcomings.

5. Salesforce Business Presentation Example 

This is a great example of an informational presentation, made by the Salesforce team to share their research on customer experience (CX) with prospects and existing customers.

The slide deck errs on the lengthier side with 58 slides total. But bigger topics are broken down and reinforced through bite-sized statistics and quotes from the company leadership. They are also packaging the main tips into memorable formulas, itemized lists, and tables. Overall, this deck is a great example of how you can build a compelling narrative using different statistics. 

6. Mastercard Business Presentation

This slide deck from Mastercard instantly captures the audience’s attention with unusual background images and major data points on the growth of populations, POS systems, and payment methods used in the upcoming decade.

Perhaps to offset the complexity of the subject, Mastercard chose to sprinkle in some humor in presentation texts and used comic-style visuals to supplement that. However, all their animations are made in a similar style, creating a good sense of continuity in design. They are also using colors to signify the transition from one part of the presentation to another. 

In the second part, the slide deck focuses on distilling the core message of what businesses need to do to remain competitive in the new payments landscape. The team presents what they have been working on to expand the payment ecosystem. Then concludes with a “title close” styled call-to-action, mirroring the presentation title.

7. McKinsey Diversity & Inclusion Presentation 

This fresh business slide deck from McKinsey is a great reference point for making persuasive business presentations on complex topics such as D&I. First, it recaps the main definitions of the discussed concepts — diversity, equity, and inclusion — to ensure alignment with the audience members. 

Next, the business presentation deck focuses on the severity and importance of the issue for businesses, represented through a series of graphs and charts. After articulating the “why”, the narrative switches to “how” — how leaders can benefit from investment in D&I. The main points are further backed with data and illustrated via examples. 

8. Accenture Presentation for the Energy Sector

Similar to McKinsey, Accenture keeps its slide deck on a short. Yet the team packs a punch within each slide through using a mix of fonts, graphical elements, and color for highlighting the core information. The presentation copy is on a longer side, prompting the audience to dwell on reading the slides. But perhaps this was meant by design as the presentation was also distributed online — via the company blog and social media. 

The last several slides of the presentation deck focus on articulating the value Accenture can deliver for their clients in the Energy sector. They expertly break down their main value proposition and key service lines, plus quantify the benefits. 

9. Amazon Web Services (AWS) Technical Presentation 

Giving an engaging technical presentation isn’t an easy task. You have to balance the number of details you reveal on your slides to prevent overwhelm, while also making sure that you don’t leave out any crucial deets. This technical presentation from AWS does great in both departments. 

First, you get entertained with a quick overview of Amazon’s progress in machine learning (ML) forecasting capabilities over the last decade. Then introduced to the main tech offering. The deck further explains what you need to get started with Amazon Forecast — e.g. dataset requirements, supported forecasting scenarios, available forecasting models, etc. 

The second half of the presentation provides a quick training snippet on configuring Amazon SageMaker to start your first project. The step-by-step instructions are coherent and well-organized, making the reader excited to test-drive the product. 

10. Snapchat Company Presentation

Snapchat’s business model presentation is on a funkier, more casual side, reflective of the company’s overall brand and positioning. After briefly recapping what they do, the slide deck switches to discussing the company’s financials and revenue streams.

This business slide deck by Snap Inc. itself is rather simplistic and lacks fancy design elements. But it has a strong unified theme of showing the audience Snapchat’s position on the market and projected vector of business development. 

11. Visa Business Acquisition Presentation 

If you are working on a business plan or M&A presentation for stakeholders of your own, this example from Visa will be helpful. The presentation deck expertly breaks down the company’s rationale for purchasing Plaid and subsequent plans for integrating the startup into their business ecosystem. 

The business deck recaps why the Plaid acquisition is a solid strategic decision by highlighting the total addressable market they could dive into post-deal. Then it details Plaid’s competitive strengths. The slide deck then sums up all the monetary and indirect gains Visa could reap as an acquirer. 

12. Pinterest Earnings Report Presentation 

Annual reports and especially earnings presentations might not be the most exciting types of documents to work on, but they have immense strategic value. Hence, there’s little room for ambiguities or mistakes. 

In twelve slides, this business presentation from Pinterest clearly communicates the big picture of the company’s finance in 2021. All the key numbers are represented as featured quotes in the sidebar with diagrams further showcasing the earning and spending dynamics. Overall, the data is easy to interpret even for non-finance folks. 

To Conclude 

With these business presentation design tips, presentation templates , and examples, you can go from overwhelmed to confident about your next presentation design in a matter of hours. Focus on creating a rough draft first using a template. Then work on nailing your opening slide sequence and shortening the texts in the main part of your presentation when needed. Make sure that each slide serves a clear purpose and communicates important details. To make your business presentation deck more concise, remove anything that does not pertain to the topic. 

Finally, once you are done, share your business presentation with other team members to get their feedback and reiterate the final design.

Like this article? Please share

Business Presentations, Corporate Presentations, Design, Design Inspiration, Examples, Executive Reports, Inspiration, Presentation Ideas Filed under Business

Related Articles

Filed under Design • October 22nd, 2024

The Rules of PowerPoint Presentations: Creating Effective Slides

Create powerful slide decks by mastering the rules of PowerPoint presentations. Must-known tips, guidance, and examples.

Filed under Design • October 17th, 2024

Architecture Project Presentation: Must-Know Secrets for Creative Slides

Impress your audience by mastering the art of architectural project presentations. This detailed guide will give you the insights for this craft.

Filed under Business • September 25th, 2024

Walking Deck Presentations: How to Craft Self-Explanatory Slides

Discover best practices for building walking deck presentations that leave a lasting impact. Create presentations that convey key ideas on their own.

Leave a Reply

How to Make a Killer Business Plan Presentation (+Templates)

Learn how to make a business plan presentation with tips for slide design, structure, and engaging examples, as well as templates to bring your vision to life.

7 minute read

helped business professionals at:

Short answer

What slides should a business plan presentation include?

• Opening slide
• Your Unique Selling Proposition (USP)
• Business overview
• The challenge you're addressing
• Market analysis
• Your solution
• Marketing and sales strategy
• Goals and Key Performance Indicators (KPIs)
• Team composition
• Funding request and allocation

Your business plan presentation needs to be as strong as your idea

Having a well-crafted business plan is crucial, but if it's not presented effectively, it's like having a treasure map that no one can read.

Even the best ideas can fall flat if they're not communicated clearly, potentially burying your chance of getting your business off the ground.

Remember, presenting a business plan is more than just sharing facts and figures. It's about engaging your audience, whether they're investors or stakeholders, and making them believe in your vision.

But don't worry, you're not alone in this. This guide is here to help you master the art of business plan presentation. You'll learn how to structure your presentation, design slides that captivate, and conclude in a way that leaves a lasting impact and drives action.

Let's dive in!

What to include in a business plan presentation?

A business plan presentation is your chance to delve deep, showcasing not just the what and the how, but also the why of your business. It's your strategic playbook that can persuade investors, guide your team, and set the foundation for your business's success.

11 essential slides of a business plan presentation:

Opening slide: Set the tone with an engaging first impression.

Your Unique Selling Proposition (USP): Define what sets your business apart.

Business overview: Offer a concise snapshot of your company.

The challenge you're addressing: Describe the problem your business solves.

Market analysis: Demonstrate your understanding of the industry and market trends.

Your solution: Detail how your product or service addresses the problem you’ve identified.

Marketing and sales strategy: Outline your approach to winning and keeping customers.

Goals and Key Performance Indicators (KPIs): Specify your objectives and how you’ll measure success.

Team composition: Introduce key team members, their roles, and expertise.

Funding request and allocation: Explain your financial requirements and how the funds will be utilized.

Next steps: Guide the reader on the next steps after reviewing your plan, whether it's a meeting request, further discussion, or a specific action you want them to take.

What does a business plan presentation look like?

In today's fast-paced business world, static business plan presentations are losing their edge. Imagine having to constantly pinch and zoom on a mobile device just to see the details. It's frustrating and distracting.

People also get disengaged when faced with walls of text. They're there to hear a story, not read a novel.

Interactive presentations, on the other hand, bring your business plan to life. They encourage audience participation, adapt to the flow of discussion, and make complex ideas more digestible and memorable.

You can see what an interactive business plan presentation looks like below:

How to turn a business plan into a presentation

Transforming your business plan into a presentation is a crucial step in bringing your vision to life. It's not just about having a plan; it's about presenting it in a way that resonates with investors and partners.

Start by distilling the essence of your plan, focusing on key points like your mission, market analysis, and financial projections. Use engaging visuals and a clear narrative to make complex information accessible.

For detailed insights on how to write a business plan , check out our guide.

How to make a business plan presentation in 6 easy steps

Crafting a business plan is about blending vision and strategy into a narrative that captivates your audience. With Storydoc's AI business presentation maker, creating this narrative becomes intuitive and easy.

In the guide below, we'll show you how to turn your plan into an engaging presentation in 6 simple steps. Stick around to see how seamlessly Storydoc can bring your business story to life.

1) Describe your presentation’s objective

Kick things off by sharing with our AI the type of business plan you're looking to create. This is like setting the GPS for your journey, ensuring every part of your plan is aligned with your end goal.

2) Give an overview of yourself, your organization, and your offering

Introduce the essence of your business - who you are, what your company stands for, and the unique value of what you offer. This sets the stage for a personalized and relevant presentation.

3) Select a suitable design template

Dive into our collection of design templates and pick one that resonates with your business's personality.

4) Tailor your business plan presentation to your needs

Now, here’s where you add your personal touch. Fill in your details, tweak the design, and watch the magic happen as the template adapts to your content. This is where your business plan presentation starts to take on a life of its own.

Then, you can either upload your own multimedia elements or sit back as our AI assistant generates some for you.

5) Add personalized elements

Next up, sprinkle in some personalization. It works just like personalizing a newsletter - you can insert dynamic variables that automatically fill up with your recipient's data.

This level of customization not only makes your presentation feel tailor-made for each reader but also adds a layer of engagement. As a matter of fact, it can get 68% more people to read your deck in full , and share it internally 2.3x more often!

6) Review and refine your business plan presentation

Finally, take a step back and review your plan. Ensure it looks good, flows well, and clearly conveys your message.

The beauty of Storydoc is that it's a living document – if you spot a mistake or need to update information after sharing, you can. You're in control, ensuring your audience always sees the most polished and up-to-date version of your business plan presentation.

Business plan design principles to turn average into impressive

Designing a business plan presentation is about more than just putting words on a page; it's about creating an experience that captures and holds attention. In today's digital age, the way you present your plan can be just as important as the content itself.

Let's explore how to design a business plan presentation that stands out in the modern business landscape.

1) Move from static to interactive

Gone are the days of static, text-heavy business plan presentations. Today's plans are interactive, engaging readers with clickable elements, dynamic charts, and even embedded videos.

This interactivity not only makes your plan more interesting but also allows readers to engage with the content in a more meaningful way.

Here's a great example of an interactive business plan presentation:

2) Use scroll-based design

Forget the hassle of pinching and zooming on a PDF. A scroll-based design, similar to a modern website, offers a fluid reading experience.

It's straightforward and aligns with how we naturally consume content online, making your business plan presentation easier and more enjoyable to read.

Here's an example of scroll-based design:

3) Make sure your business plan presentation is mobile-friendly

With so many people reading on their phones, your business plan presenttion needs to look good on any device.

Responsive design means your plan is easily readable on a phone, tablet, or computer, ensuring that your message is clear no matter how your audience accesses it.

4) Shift from local files to online documents

Step away from traditional Word docs or PDFs and embrace online documents. They're great for sharing, updating in real time, and collaborating with others.

Plus, they're accessible from anywhere, which is perfect for busy investors who are always on the move.

For more information, check out our comparison of the best business plan document types .

5) Embrace visual storytelling

Use visuals like infographics and charts to tell your business's story. They can turn complex data into easy-to-understand, engaging information. A well-placed visual can often do a better job of explaining your points than text alone.

Here's a great example of visual storytelling:

Best business plan software

Selecting the right tool to create your business plan presentation is vital for any startup. To ease your journey, I've compiled a list of the top business plan software, each designed to cater to different needs.

From comprehensive platforms guiding you step-by-step to dynamic tools that add interactive elements to your presentation, there's something for every entrepreneur.

The best business plan software currently available:

LivePlan.com

BizPlan.com

Upmetrics.co

GoSmallBiz.com

Business Sorter

MAUS Master Plan Lean

For a deep dive into each tool and to find the one that best fits your business's needs, explore our detailed guide to the best business plan software .

Interactive business plan presentation templates

The pressure to get your business plan presentation right can be overwhelming. After all, in many cases, you only get one shot to impress.

These business plan presentation templates offer a framework that takes care of the structure and design, allowing you to focus solely on fleshing out your strategy.

Whether you're pitching to investors, partners, or stakeholders, these templates give you the confidence that your plan is presented in the best possible light.

Grab one and see for yourself.

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

Found this post useful?

Subscribe to our monthly newsletter.

Get notified as more awesome content goes live.

(No spam, no ads, opt-out whenever)

You've just joined an elite group of people that make the top performing 1% of sales and marketing collateral.

Create your best business plan to date.

Stop losing opportunities to ineffective presentations. Your new amazing deck is one click away!

Got any suggestions?

We want to hear from you! Send us a message and help improve Slidesgo

Top searches

Trending searches

pink christmas

72 templates

16 templates

dia de los muertos

5 templates

25 templates

27 templates

35 templates

Business Presentation templates

Engage your audience in your business presentations with our free customizable ppt templates and google slides themes. they’re perfect for business plans, office meetings, pitch decks or project proposals., related collections.

Company Profile

630 templates

707 templates

Business Plan

941 templates

555 templates

616 templates

653 templates

429 templates

• Project Proposal

672 templates

• Calendar & Weather
• Infographics
• Marketing Plan
• Social Media
• Thesis Defense
• Black & White
• Craft & Notebook
• Floral & Plants
• Illustration
• Interactive & Animated
• Professional
• Career & Technical Education
• Emotional Intelligence
• Foreign Language
• High School Electives
• Language Arts
• Physical Education
• Practical Life
• Social Skills
• Social Studies
• Instagram Post
• Instagram Stories

It seems that you like this template!

Create your presentation create personalized presentation content, writing tone, number of slides.

Register for free and start downloading now

Investment business plan.

Rewards come after a great investment, and this applies especially to companies. You’ll need to attract potential investors and other people to put their trust in your project. With this free presentation template, you can explain your business plan, your market research and everything you need to strike a new...

Monthly Strategy Review Meeting

The results from last month were great for the company, now we must keep it up! If you'll be discussing the strategy to follow during your next meeting, prepare a presentation and have the agenda and the different points to be talked about ready. We didn't want something too serious,...

Public Consulting

Consulting services are essential for many businesses and organizations. Promote yours by showing your audience a presentation created out of this dynamic template. The illustrations are isometric, which is always a good innovation. All the layouts, graphs and infographics included are very helpful when it comes to defining your potential...

Macari Company Profile

Making your business known in all areas is not easy, but not impossible either. Clear, concise, direct and minimalist: this is the aesthetics of this presentation with which you can create your company profile department by department, down to the smallest detail. With only three colors (white, black and red)...

Minimalist Business Slides

Minimalism is an art style that frees the canvas and that lets the content stand out for itself. It’s a way of conveying modernism, simplicity and elegance and can be your best ally in your next presentation. With this new design from Slidesgo, your business presentations will be as professional...

Elegant Workplan

Developing a successful business plan can be challenging, but with the right tools at your disposal, it becomes much simpler. This template is a comprehensive document that allows you to outline your business goals, strategies, and financial projections in a professional and aesthetically pleasing way. The full suite of resources...

Premium template

Unlock this template and gain unlimited access

Leafy Green Color Palette Company Profile

Download the "Leafy Green Color Palette Company Profile" presentation for PowerPoint or Google Slides. Presenting a comprehensive company profile can be a game-changer for your business. A well-crafted profile connects with potential clients and vendors on another level, giving them a deep understanding of your organization. This company profile template...

Business Innovation Plan

Download the "Business Innovation Plan" presentation for PowerPoint or Google Slides. Conveying your business plan accurately and effectively is the cornerstone of any successful venture. This template allows you to pinpoint essential elements of your operation while your audience will appreciate the clear and concise presentation, eliminating any potential misunderstandings....

Data Analysis for Business

Download the Data Analysis for Business presentation for PowerPoint or Google Slides and start impressing your audience with a creative and original design. Slidesgo templates like this one here offer the possibility to convey a concept, idea or topic in a clear, concise and visual way, by using different graphic...

Succession Planning Project Proposal

Download the "Succession Planning Project Proposal" presentation for PowerPoint or Google Slides. A well-crafted proposal can be the key factor in determining the success of your project. It's an opportunity to showcase your ideas, objectives, and plans in a clear and concise manner, and to convince others to invest their...

AI Tech Project

Download the "AI Tech Project" presentation for PowerPoint or Google Slides. A well-crafted proposal can be the key factor in determining the success of your project. It's an opportunity to showcase your ideas, objectives, and plans in a clear and concise manner, and to convince others to invest their time,...

Engineering Project Proposal

What is the best way to build your own successful future? Giving a presentation made thanks to our new free business template! Your audience will appreciate your engineering project proposal, paving the way for new deals and investments.

Silicon Valley Programmer Portfolio

Download the "Silicon Valley Programmer Portfolio" presentation for PowerPoint or Google Slides. When a potential client or employer flips through the pages of your portfolio, they're not just looking at your work; they're trying to get a sense of who you are as a person. That's why it's crucial to...

Co-operative Company Business Plan

Having a good business plan can open many doors. At Slidesgo we know that, and that’s why we have created this co-operative company business plan, to help you structure your information. Start with an overview of market trends and competitors. Then edit the graphs to talk about your potential clients...

Technology Consulting

If you want to attract new clients to your technology company and to keep them satisfied, design your own consulting sales pitch with these minimalistic slides.

Bank Loan Granting Consulting

Secure the funding your business deserves with this modern and corporate template for consulting bank loans. Present your strategies to potential investors or lenders with the help of this sophisticated tool. The template is easy to use and gives you a creative yet friendly way to layout your business plan....

Download the "Linic" presentation for PowerPoint or Google Slides and start impressing your audience with a creative and original design. Slidesgo templates like this one here offer the possibility to convey a concept, idea or topic in a clear, concise and visual way, by using different graphic resources. You need...

Networking Newsletter

Keep your subscribers up to date with a nice and professional newsletter. But to get your message across, you need something interesting, impressive, appealing. This is where our new business networking template comes into play!

• Page 1 of 384

Register for free and start editing online

Business presentation templates

Create engaging business presentations in minutes with these flexible templates — they are free to use and extremely easy to customize.

13 Free Business Plan Powerpoint Templates To Get Now

• Share on Facebook
• Share on Twitter

By Iveta Pavlova

in Freebies

5 years ago

Viewed 240,156 times

Spread the word about this article:

Are you looking for business plan PowerPoint templates to grab right away and blow your audience away? In this selection, we’ve gathered 12 modern and completely free business plan PowerPoint templates designed according to the latest trends . The templates include everything you need in order to impress your potential partners with your business planning. They are easily editable, certainly memorable, and completely free to download.

You may also be interested in The Best Free PowerPoint Templates to Download in 2022

1. Strategic Business Free Powerpoint Template

An attractive template for Powerpoint made to help you present your business plan and strategies. The template comes with 25 handy slides that can be edited according to your needs. Plus, you have over a hundred business icons and high-quality vector graphics to depict your concepts and ideas.

• 25 different slides
• PPT file format
• 16:9 aspect ratio
• 100 business icons and high-quality vector graphics

2. Voodoo 2.5 Free Powerpoint Template with Animations

• 10 slides in the free version: 5 presentation slides and 5 infographic slides
• a modern, clean business design with smooth animations
• fully editable graphic elements and free fonts
• includes a dark version, as well

3. Investment Business Plan Template for Google Slides & Powerpoint

A minimalist business plan Powerpoint template made in a modern style and a classy grayscale color theme. The template includes 30 different slides with super useful layouts. Pretty much, you’ve got all you need to present your business overview, market analysis and competition, marketing, management, operating, and financial plans, and more.

• 30 different slides for various purposes
• 16:9 widescreen format
• compatible with PowerPoint and Google Slides
• graphics, maps, and over 1000 icons
• attribution is required (in the final slide)

4. Insurance Business Plan Template for Google Slides & Powerpoint

A business plan presentation template is available with versions for PowerPoint and Google Slides. This template is made in a modern corporate style and is suitable for serious topics. With 30 different templates and customizable assets, you can easily include your business overview, present your sales, management, and financial plans, and more.

• 30 slides in a modern corporate style
• PowerPoint and Google Slides compatibility
• graphics, maps, and 1000+ icons for customization

5. Clean Corporate Biz Free Powerpoint Template

A clean Powerpoint template with 10 different slides for professional business presentations. In this short template, you will find all you need to present your business objectives, business plan, key features, and more. Loaded with useful graphs and charts, you will easily visualize your data, as well.

• 10 unique slides with a corporate feel
• 16:9 widescreen layout
• includes charts, graphs, maps, and more

6. A Free PowerPoint Template “Investor”

• a professional corporate design
• 15 free slides in 16:9 widescreen aspect ratio

7. Marketing Plan Free Powerpoint Template

A tastefully prepared business-themed presentation template for Powerpoint in a blue-and-green color scheme. This template is available in two aspect ratios: 4:3 and 16:9. It also contains useful data visualization tools like charts, graphs, tables, and more.

• 26 business-themed slides
• 4:3 and 16:9 aspect ratios
• includes tables, flowcharts, graphs, and more

8. Business Idea Free Powerpoint Template

A rich business plan template consisting of 31 unique and useful slides. The design is available in 27 color schemes, so you can customize it according to your brand. You will find all kinds of charts, graphs, infographic slides, SWOT analysis slides, and more useful content.

• 31 useful slides
• 27 color options

9. “Nook” Minimalist Pitch Deck Powerpoint Template

This template will allow you to make a quick overview of your company and business plan. With 12 attractively designed slides, made in a gold, white, and black color scheme, you will definitely impress with style and modern vision. Easy to edit with high-quality vector graphics included.

• 12 different slides with modern designs

10. Free Simple Business Plan Presentation Template

A simple and practical business plan template suitable for presentations in most PowerPoint versions, Keynote, and Google Slides. The 8 slides included are designed to be useful and effective in presenting your company data. You will find high-quality vector shapes, diagrams, charts, and infographics. The slides are versatile and can serve various purposes.

• 8 slides that can be edited easily
• compatible with PowerPoint, Keynote, Google Slides
• design with modern gradients
• free to download (requires your email)

11. Free ‘Xe’ PowerPoint Modern Business Minimal Template

• 42 unique free slides with a modern, relaxing design
• includes animations, transitions, and video placeholders
• PPTX file format

12. Free Modern Business Powerpoint Template

A two-color design choice of light or dark including charts, maps, diagrams, and other useful slides for multipurpose presentations. a smooth, consistent, well-ordered look.

• Resolution – High 16:9
• Number of slides – 2 color versions of 34
• Color themes – white/light blue or dark/blue

13. Corporate Presentation Free Template

Clean and classic design suitable for presenting your business. The pack has 85 different slides for you to customize and adapt to your brand.

• Auto-animated
• Font file included

That’s all!

Fingers crossed that this collection helped you find the right free business plan Powerpoint tutorial for your needs. With their modern design and fully editable content, you are on the way to success for sure.

Would you like to browse even more freebies? Check out these suggestions:

• The Best Minimalist Powerpoint Templates for Free Download
• Top Resume Powerpoint Templates to Help You Stand Out
• The Best Free Infographic Templates in 2022 for Every Software

Premium: MultiSplash PowerPoint Templates

A professionally designed PowerPoint template with 77 slides for every type of presentation – report, marketing, educational, product introduction, plans, and more.

• 77 multipurpose presentation slides
• 120 Icons and illustrations included

Add some character to your visuals

Cartoon Characters, Design Bundles, Illustrations, Backgrounds and more...

Like us on Facebook

Subscribe to our newsletter

Be the first to know what’s new in the world of graphic design and illustrations.

• [email protected]

Browse High Quality Vector Graphics

E.g.: businessman, lion, girl…

Related Articles

30 free cute powerpoint templates: collection for a sweet presentation, 100+ adorable free baby cartoon vectors, clipart, and illustrations, 40 free cartoon robot characters for you epic high-tech designs, 100 free cartoon logo templates for fun-tastic projects, everything about zoom backgrounds + special free backgrounds to use, 500+ free and paid powerpoint infographic templates:, enjoyed this article.

Don’t forget to share!

• Comments (0)

Iveta Pavlova

Iveta is a passionate writer at GraphicMama who has been writing for the brand ever since the blog was launched. She keeps her focus on inspiring people and giving insight on topics like graphic design, illustrations, education, business, marketing, and more.

Thousands of vector graphics for your projects.

Hey! You made it all the way to the bottom!

Here are some other articles we think you may like:

10 Free Google Slides Templates Exclusively by GraphicMama

by Lyudmil Enchev

40 Trendy Free Fonts for Commercial Use in 2021

by Al Boicheva

The Best Free PowerPoint Templates to Download in 2021

Looking for design bundles or cartoon characters.

A source of high-quality vector graphics offering a huge variety of premade character designs, graphic design bundles, Adobe Character Animator puppets, and more.

How to Make a Business Presentation: A Complete Guide

Have you ever wondered how to make a business presentation that wows your audience? You’re not alone! There’s no lie that every marketer finds crafting compelling presentations is a major hurdle. That’s why 77% of marketers agree they use AI tools to craft more effective and tailored content for their audiences.

How to Make a Business Presentation

• Write Objective: Clearly define the purpose (inform, persuade, educate).
• Understand Target Audience: Understand their needs and expectations.
• Research and Gather Information: Collect data, statistics, and examples.
• Anticipate Questions: Prepare for potential audience queries.
• Craft a Clear Outline: Organize content logically into slides.
• Short Slide Copies: Keep the text brief and to the point.
• Cohesive Design Style: Maintain a consistent, professional look throughout the presentation.

In this guide, we’ll cover essential tips for creating impactful business presentations, from structuring your message to designing eye-catching slides, everything step-by-step. Moreover, with DocHipo and its advanced AI capabilities, you’ll discover how easy and efficient presentation design can be!

Table of Contents

Why are business presentations important, what makes an effective business presentation, what to include in a business presentation, how do you plan a business presentation, how to write a business presentation, how to make a business presentation design, delivering your business presentation with confidence and impact, how to make a business presentation interactive, how to make a business presentation with dochipo.

If you want to dive deep into it, you might ask yourself, “What is the objective of a business presentation?” The primary objective of a business presentation is to convey valuable information in a persuasive and impactful way, often helping you secure buy-in or drive action. 

Business presentations are essential because they allow you to communicate your ideas, products, or services directly to your target audience, making them feel involved and informed.

For instance, if you pitch a new product to potential investors, a well-structured presentation can highlight its benefits, market potential, and financial forecasts. 

Now, let’s understand, “What are the two common purposes of business presentation?” The two common purposes of business presentations are to educate and persuade – whether training a team on new processes or convincing clients that your solution answers their problem. A good presentation can be the key to successful communication and achieving your business goals!

What should a business presentation look like to make an impact? An excellent business presentation should be visually clean and professional, provided with a consistent business presentation layout theme.

Here is a good example of a business presentation from DocHipo. 

Get This Template and More

Everybody wants to make good business presentations, but some common issues can ruin them if you don’t pay proper attention. Here are some of the most common problems that you should be aware of while making a business presentation:

1. Attention Span and First Impressions

Suppose you have just three seconds to grab your audience’s attention. Research shows that those first moments can make or break their impression of you and your message. Start with an intriguing story or eye-catching visuals, and you’ll instantly boost engagement and keep them hooked throughout your presentation.

2. Structure and Clarity

An organized presentation keeps your audience on track. By following a clear structure—such as an engaging opening, a defined agenda, and a memorable closing—you’re more likely to keep their interest. Presentations with a logical flow are 70% more likely to drive a sale , proving that a structured approach is key to persuasion.

3. Emotional Engagement

Building an emotional connection is crucial. Presentations that resonate on a personal level with their audience have higher success rates. Studies suggest that up to 90% of sales come from presentations that tap into emotions, which helps you leave a lasting impression and reach your goals.

You must be mindful of a few things to avoid these pitfalls and make an effective presentation. To create an effective business presentation, focus on your audience’s needs and aspirations. Think about what matters most to them, and tailor your message accordingly. 

You aim to show them exactly how your product or service can solve their specific challenges or help them reach their objectives. Keep your content concise, relatable, and benefit-focused so that every slide speaks directly to what your audience cares about. Remember, the more your presentation aligns with their goals, the more impactful and memorable it will be!

Are you wondering what a good business presentation is? It has three main aspects: an introduction, a main body that captures the essence of the problems and solutions, and conclusions. 

If you’re an HR professional providing training to your employees, the main body of the presentation should look like the following.

As for “what should be in a business presentation,” you must include a captivating title with the brand name and theme, an introduction slide with pointers, clear objectives, data-backed insights to support your claims, and actionable takeaways in the form of recommendations. 

Don’t forget to wrap it up with a strong call to action that drives home your message and encourages the next steps!

A well-organized presentation typically follows this format:

By incorporating these elements into your business presentation, you can create a compelling narrative that effectively communicates your message and engages your audience, like the one below.

Planning a business presentation can seem daunting, but a clear approach will set you up for success. Start by understanding how to start a business presentation effectively. I have laid out the impeccable and essential five steps to plan and structure your presentation to make it impactful!

1. Set the Objective of the Business Presentation

Begin by identifying the main goal. Are you trying to inform, persuade, or educate? Clarifying your purpose will help shape your message and keep the presentation focused. I suggest writing down your objective in a single sentence and keeping it visible as you prepare—this will keep you aligned and on track.

3. Understand Your Target Audience and Their Needs

Who will be in the room? Make your business presentation aligned with their interests, challenges, and preferences. The more you know about your audience, the better you can craft a message that resonates. Picture yourself in their shoes, and think about what they hope to gain. Connecting on this level makes your presentation effective, more engaging, and relatable.

4. Research and Gather Information about the Problem

Dive into the topic thoroughly so you can address it with authority. Collect data, statistics from case studies, and real-world examples to support your points. If discussing how your product solves a problem, be prepared with solid evidence. This adds credibility and keeps your audience engaged with valuable insights.

5. Anticipate Questions of Your Audience to Impress Them

Think about potential questions and doubts they might have. Preparing responses ahead of time not only shows you’re knowledgeable but also boosts your confidence. Addressing these proactively can be a powerful way to establish trust. Remember, being ready for their questions shows you truly understand their concerns.

6. Craft a Clear Outline to Create Slides

Organize your presentation into an outline with a logical flow. Start with an introduction that grabs attention, move into the body with key points, and end with a compelling conclusion. 

This outline will be the foundation for writing your slides, ensuring your message is delivered clearly. 

With these steps, you’re on your way to creating a business presentation that’s not only well-organized but also impactful and memorable!

After all the planning, writing a great business presentation might sound scary, but breaking it down into clear sections can make it much simpler – and more effective. Here’s how to create a business presentation of a company that flows naturally and leaves a lasting impression:

1. Title Slide That Reflects Your Goal

Your title slide is like the front cover of a book – it sets the tone for everything that follows. Make sure it’s professional, visually appealing, and hints at your objective. For instance, if your goal is to pitch a new product, include the product name and a tagline that captures its main benefit, like the one below.

2. Compelling Introduction for the Context

Jump right into the heart of why you’re there. Start with a question, a quick story, or a surprising fact. This sets the context and grabs your audience’s attention immediately. For example, you can write an overview of your company or the product with a background story!

The following introduction slide is one of the best business presentation templates because it provides a brief explanation of how to write an introduction.

3. Present a Roadmap or Table of Contents

Lay out what the audience can expect. A roadmap or table of contents gives your presentation structure and prepares your audience for what’s to come. You can keep it simple – just a few bullet points on the main topics you’ll cover, like “Problem, Solution, Results, Next Steps.”

4. Problem Statement

Now, it’s time to outline the problem you’re addressing. Be clear and concise, using real-world data or a relatable scenario. The key is to get your audience to understand why this issue matters. Let’s say you’re presenting a cutting-edge AI tool that can help small businesses with cost-effective solutions, and the problem your audience is dealing with is the constant rise of start-up failures. Then, you can use business presentation slide templates like the following ones.

5. Main Body: Key Points, Supporting Evidence, and Clear Messaging

In the main body, dive into the details. Present your key points, back them up with data, and use visuals to reinforce your message. Try organizing your content logically and including supporting evidence or case studies to demonstrate credibility. Each slide should answer a question, resolve a point, or support the next.

6. Solution or Strategy

Here’s where you show them the answer. Explain how your solution addresses the problem and outline the steps involved. Describe how it works and its benefits, whether a product, service, or strategy. Make it specific—audiences want details that paint how this solution can make their lives easier.

7. Storytelling with Minimal Text, Data, and Examples

Make your points memorable by weaving in storytelling. Keep text minimal and focus on visuals – charts, graphs, or photos—to highlight key information. Tell a quick success story of a client or business that has already benefited from this approach. Real-life examples stick with people, so aim to bring your points to life.

Check out the business presentation templates, which show how to leverage attractive visuals and minimal text.  

8. Ending the Presentation: Call to Action and Conclusion

Wrap up with a powerful conclusion and a clear call to action. Do you want your audience to schedule a follow-up meeting, approve a project, or simply contact your team for an inquiry? Let them know exactly what to do next. 

9. Acknowledgments and References

Lastly, show appreciation for any team members, partners, or online resources that contributed to your presentation. Briefly acknowledge them at the end, and include any references for the data you presented. This final touch adds professionalism and credibility to your work.

Following these steps will help you craft a clear and persuasive business presentation that will set you apart from other pitches.

Designing a business presentation that stands out requires a thoughtful approach, and with the right strategies, you can ensure it captures attention from start to finish. Here’s how to create a presentation that’s polished, professional, and engaging:

1. Choose a Consistent Business-appropriate Design Theme

Let’s take you to a typical moment in a marketer’s life! You’re sitting in a room, and a presenter clicks through slides that look like a colorful explosion on one and a grayscale boardroom on the next. Distracting, right? Only a consistent design theme can help you in this case. Stick to a professional color palette and select fonts that match your brand’s vibe—whether that’s sleek and modern or bold and traditional. A cohesive look shows you mean business!

Check out the business presentation template that reflects a power-packed brand consistency so that the audience can remember your brand for a long time.

You can easily achieve this look with your own brand colors and assets in a single click with DocHipo’s brand kits .

Watch the video to try brand kit features in DocHipo for seamless on-brand presentations in a jiffy.

2. Highlight the Key Information

Think of your slides as a quick roadmap for your audience. Highlight the essential points, but don’t overload with text. Use sophisticated color combinations and short, simple texts for the main takeaways so your message is clear at a glance. Imagine your audience quickly scanning each slide—they should be able to catch the most critical information instantly.

Check out the business presentation slides to get an idea of how to make a business presentation design professionally.

3. Incorporate Visuals Strategically

A great image, branded illustrations , or colorful chart visualizations can say a thousand words, but make sure every visual adds value.

For example, a well-designed graph can simplify complex stats if you’re presenting sales data. Use high-quality stock images and icons that complement your message without overwhelming it. Visuals like interactive maps keep your audience engaged and help them remember the content better.

Also, DocHipo’s potent AI text-to-image generation can take your business presentation slides to the next level. With any descriptive prompts and a ton of styles of images, such as realistic, 3D, oil painting, cinematic, anime, illustrations, logos, and more, you can create your title slide images, online logos , or meaningful charts that can reduce the words in your presentation yet make it more comprehensive. 

Check out the video to make AI images with DocHipo.

4. Strategic Font Size, Text and Background Contrast for Readability

Make readability a priority by choosing a font size that can be easily read from the back of the room (or on a small screen if it’s virtual). High contrast between text and background—like dark text on a light background or vice versa – helps ensure your content is clear and accessible. Nothing’s worse than having your audience squinting to make out the words!

Try the following business presentation template to make your message and visuals more visible. It features a professional font style, adequate size, and stark font colors, creating a clear contrast against the chic background!

5. Keep the Slides Simple, Organized, and Uncluttered

To understand why you should maintain white space in design to allow detailed attention, you need to first ask the obvious question: What is the primary purpose of a business presentation?

The primary purpose of a business presentation is to clearly and persuasively communicate key information to your audience, whether it’s to inform, persuade, or motivate some action. That’s why a simple and uncluttered design enhances this purpose by allowing your message to stand out without distractions, making it easier for your audience to understand and retain the information. 

In business settings, where first impressions and clarity are crucial, a clean, well-organized presentation demonstrates credibility and respect for your audience’s time, ultimately helping you achieve your goals more effectively.

Remember, you want your audience to listen to you—not read through a novel on each slide!

By following these basic design principles , you’ll create a business presentation design that’s visually appealing and effective in delivering your message.

Delivering a business presentation with confidence and impact comes down to preparation, practice, and engagement. First, know your goal and content inside and out. When you feel comfortable with your content, you’ll naturally feel more confident. Then, practice! Go through your presentation multiple times, ideally in front of a mirror or with a friend, to help you get comfortable with the flow. 

Use your voice effectively—try varying your tone, speed, and volume to keep the audience’s attention. Remember to make eye contact to connect with them, and don’t be afraid to pause after key points; it shows poise and allows your message to sink in. By staying relaxed and authentic, you’ll create a positive impression.

I can understand that you feel like juggling with too many things in your mind. Keeping your audience engaged is a daunting task. Wondering, “How do I make my business presentation more engaging?” So, ask open-ended questions to invite participation, like, “What challenges have you faced in this area?” or “How would you tackle this problem?” 

These questions encourage people to share, making your presentation feel more like a conversation. Incorporate quick polls or real-time feedback tools—the audience loves seeing their input reflected in the presentation! You could also try adding interactive visuals, like clickable charts or videos, that allow the audience to explore on their own. 

These simple, interactive elements make your presentation more dynamic and enjoyable so your audience stays actively involved and invested in what you’re sharing.

Now that you’re familiar with all the business presentation tips and tricks, it’s time to put them into action! With DocHipo’s business presentation templates, you can create a stunning presentation in minutes—even if you’re a beginner. Thinking about how to start a business presentation? Sign up , explore different types of business presentation templates , and build your own presentation in just three easy steps!

1. Select a Business Presentation Template

Once you’ve signed up and reached DocHipo’s homepage, search for presentation templates. The templates are easy to find and ready to help you get started with your business presentation design in no time!

You can search by different filters like format, industry, and occasions to find relevant templates for your needs. 

Watch this video and learn to find any template within seconds.

You’ll find a variety of template categories available in the DocHipo presentation library. Select the “Business” category to browse through a collection of business templates.

You’ll find business presentation templates tailored to different industries and use cases. Simply pick a design that suits your needs and start personalizing it!

2. Personalize Your Template with Business Related Design Assets

In the DocHipo editor, you have full control to personalize your slides using myriads of trendy design widgets , including icons , stickers , illustrations , animations , stock photos, shapes, fonts, and backgrounds. You can easily tweak the text, visuals, and other design elements to match your brand’s look and feel, creating a business presentation perfectly aligned with your theme and messaging.

You can directly search for any design widget in the search bar as well. 

Quickly discover how to find design widgets in the editor.

A. Personalize the Text on Your Business Slides  

Start by selecting the text on the slide that you want to update. Replace it with your own content to make it relevant to your message. Next, head to the editing bar at the top of the canvas, choose the font option, and pick a style that aligns with your brand or presentation theme.

Watch this video to learn more about customizing text in the DocHipo editor.

Additionally, you can incorporate custom and branded fonts to give your design a personalized touch.

Check out this video to discover how to upload fonts in DocHipo.

You see, editing text is easy with the customizable features. But if you’re stressing about what to write in your slides, DocHipo’s AI capabilities can boost your process of creating a business presentation like a wordsmith. You can try DocHipo’s AI writer tool to create cool copies like the one in the following image.

Watch the short video to try the AI writer tool in DocHipo.

B. Personalize Your Slide Images

Next, let’s update the title slide image to fit your presentation. You can either upload your own images or pick one that works best from the stock photo library. To do this, click the ‘Graphics and Media’ tab, then select the ‘Pictures’ option. From here, you can browse and choose the perfect image that enhances your slides.

You’ll find a library of stock images available. To replace the current image in your design, simply search for the desired image and drag and drop it from the stock library into your design.

You can also upload your own image files in DocHipo.

Explore the extensive integration of DocHipo with the stock photo library.

C. Personalize Your Presentation Colors

Once you’ve added your images, you can enhance the overall look by customizing the colors of your design elements. Click on any element within your canvas, then pick a fitting color from the editing toolbar to match your presentation’s theme.

Selecting the right color palette can feel overwhelming, but there’s no need to stress! DocHipo simplifies the process by providing a range of preset colors within various themes. Just head over to the Themes section in the editor, and you’ll find plenty of options to choose from based on filters like occasions, moods, seasons, and more. 

It’s that easy to find the perfect color theme for your business presentation background and slides! I’ve chosen the beautiful pastel theme for the presentation, and that’s how it turned out.

If you click on the “apply to all pages” option, you can change the color theme of each and every slide with one tap. 

Watch this video to apply color themes to your design.

D. Enhance Your Slides with Graphic Elements

Ace in your business presentation by incorporating eye-catching graphic elements from DocHipo! With a treasure trove of design assets at your fingertips—think vibrant business icons, creative office and work illustrations, and lively animations resonating with product highlights and employee emotions—you can transform your slides into a captivating visual experience. These elements not only make your presentation more engaging but also help convey your message in a fun and memorable way. 

Check out the business-themed icons featured in this image! Feel free to customize them by adjusting their size, changing the colors, or even adding some animation to make them fit perfectly with your slide design. 

Watch this video to use various SGV assets in your business presentation.

E. Apply Transitions 

Once you’ve nailed down all your customizations, it’s time to bring your presentation to life with some trendy page transitions! Just head over to the page setup option in DocHipo, and you’ll be ready to add those finishing touches that keep your audience engaged and excited.

You can easily jazz up your slides by adding transitions like zoom, puff, slide, roll, flip, bounce, and even back! You also get to control how fast or slow they play, giving you full creative control. Want a consistent look? Apply the same transition across all your slides. Want to give it a mix of effects? Mix it up with different transitions on each one to keep your audience engaged and entertained!

Try applying different page transitions with this video.

3. Download or Present Your Business Presentation

Once you’ve created your business slides and they look exactly the way you want, it’s time to download them in the perfect format—or better yet, present them directly from DocHipo! It’s quick, easy, and hassle-free, so you can confidently share your work without missing a beat.

Download in any format, i.e., PDF, MP4, JPEG, PNG, and more!

Explore the page-wise download option in DocHipo.

Also, click on ‘Present’ to enter Presenter mode, where you’ll get the power to highlight slides using a handy pointer. Plus, you can effortlessly view and navigate all the pages at once, making your presentation smooth and seamless!

So, what are you waiting for? Get started with DocHipo that shares advanced AI features and intuitive UI for every kind of content creator and marketer.

I hope all the tips, steps, and design ideas in this guide have given you the confidence to create a business presentation in no time! My goal here was to address the common challenges you might face and help you feel like a presentation pro in front of your audience. And let’s be honest—while all these tips are important, DocHipo’s AI-powered tools make the whole process way easier, even if you’re a total beginner.

So, if you’re looking to save time and effort, why not give DocHipo a try? With stunning templates, eye-catching visuals, and data-driven designs, you can quickly craft a presentation that wows your audience. Sign up with DocHipo today and start designing your next business presentation with minimal hassle!

How to start a small business presentation?

Start by grabbing your audience’s attention with a compelling fact, a question, or a personal story. Clearly state the objective and what they can expect to learn. If you’re looking for a quick way to design an impressive opener, DocHipo’s ready-to-use templates with AI writer and AI text-to-image can help you create a professional, engaging introduction in minutes!

How to make a good presentation without PowerPoint?

You don’t need PowerPoint to create an amazing presentation! With DocHipo, you can use beautiful, business-ready templates and drag-and-drop tools to build your presentation online. It offers everything from dynamic layouts to stunning visuals and AI capabilities, helping you craft a sleek presentation without any hassle.

How to make a business presentation interactive?

To make your business presentation interactive, including polls, ask questions, and incorporate visual elements like infographics, maps, and data visualizations. With DocHipo, you can easily add engaging visuals that spark audience participation and keep them hooked throughout your presentation.

What is the main purpose for a business presentation?

The main purpose of a business presentation is to communicate information clearly and persuasively, whether it’s to pitch an idea, explain a strategy, or provide a solution.

How to make a business presentation fun?

Add humor, engaging visuals, or storytelling elements to make your presentation more enjoyable. DocHipo offers fun, customizable templates with vibrant visuals like marketing illustrations, beautiful stickers, creative business icons, text frames, and exciting animations that let you mix professionalism with uniqueness, making your presentation not only informative but entertaining, too!

What should a business presentation look like?

A business presentation should be clean, well-organized, and visually appealing, with a consistent design that aligns with your brand. DocHipo provides business-appropriate templates that maintain professionalism while allowing for creativity, ensuring your presentation looks polished and impactful.

How to make a business presentation in 7 easy steps?

To create an effective business presentation, start by defining your objective and understanding your target audience. Next, research and gather relevant information while anticipating potential questions your audience may have. Craft a clear outline to organize your content, keeping slide copies short and impactful. Finally, ensure your presentation maintains a cohesive design style. 

Turn your ideas into beautiful design

No prior design skill required

Talk to Sales

Wherever you are on your Dochipo journey, you can always get in touch.

Talk to Support

Ready to get started?

• Inspiration

23 presentation examples that really work (plus templates!)

• 30 Mar 2023

To help you in your quest for presentation greatness, we’ve gathered 23 of the best business presentation examples out there. These hand-picked ideas range from business PowerPoint presentations, to recruitment presentations, and everything in between.

As a bonus, several of our examples include editable video presentation templates from  Biteable .

Biteable allows anyone to create great video presentations — no previous video-making skills required. The easy-to-use platform has hundreds of brandable templates and video scenes designed with a business audience in mind. A video made with Biteable is just what you need to add that wow factor and make an impact on your audience.

Create videos that drive action

Activate your audience with impactful, on-brand videos. Create them simply and collaboratively with Biteable.

Video presentation examples

Video presentations are our specialty at Biteable. We love them because they’re the most visually appealing and memorable way to communicate.

1. Animated characters

Our first presentation example is a business explainer video from Biteable that uses animated characters. The friendly and modern style makes this the perfect presentation for engaging your audience.

Bonus template:  Need a business video presentation that reflects the beautiful diversity of your customers or team? Use  Biteable’s workplace scenes . You can change the skin tone and hair color for any of the animated characters.

2. Conference video

Videos are also ideal solutions for events (e.g. trade shows) where they can be looped to play constantly while you attend to more important things like talking to people and handing out free cheese samples.

For this event presentation sample below, we used bright colours, stock footage, and messaging that reflects the brand and values of the company. All these elements work together to draw the attention of passers-by.

For a huge selection of video presentation templates, take a look at our  template gallery .

Business PowerPoint presentation examples

Striking fear into the hearts of the workplace since 1987, PowerPoint is synonymous with bland, boring presentations that feel more like an endurance test than a learning opportunity. But it doesn’t have to be that way. Check out these anything-but-boring business PowerPoint presentation examples.

3. Design pointers

This PowerPoint presentation takes a tongue-in-cheek look at how the speakers and users of PowerPoint are the problem, not the software itself.

Even at a hefty 61 slides, the vintage theme, appealing colors, and engaging content keep the viewer interested. It delivers useful and actionable tips on creating a better experience for your audience.

Pixar, as you’d expect, redefines the meaning of PowerPoint in their “22 Rules for Phenomenal Storytelling”. The character silhouettes are instantly recognizable and tie firmly to the Pixar brand. The bright colour palettes are carefully chosen to highlight the content of each slide.

This presentation is a good length, delivering one message per slide, making it easy for an audience to take notes and retain the information.

Google slides examples

If you’re in business, chances are you’ll have come across  slide decks . Much like a deck of cards, each slide plays a key part in the overall ‘deck’, creating a well-rounded presentation.

If you need to inform your team, present findings, or outline a new strategy, slides are one of the most effective ways to do this.

Google Slides is one of the best ways to create a slide deck right now. It’s easy to use and has built-in design tools that integrate with Adobe, Lucidchart, and more. The best part — it’s free!

5. Teacher education

Here’s a slide deck that was created to educate teachers on how to use Google Slides effectively in a classroom. At first glance it seems stuffy and businessy, but if you look closer it’s apparent the creator knows his audience well, throwing in some teacher-friendly content that’s bound to get a smile.

The slides give walkthrough screenshots and practical advice on the different ways teachers can use the software to make their lives that little bit easier and educate their students at the same time.

6. Charity awareness raiser

This next Google slide deck is designed to raise awareness for an animal shelter. It has simple, clear messaging, and makes use of the furry friends it rescues to tug on heartstrings and encourage donations and adoptions from its audience.

Pro tip: Creating a presentation is exciting but also a little daunting. It’s easy to feel overwhelmed — especially if the success of your business or nonprofit depends on it.

Prezi presentation examples

If you haven’t come across  Prezi , it’s a great alternative to using static slides. Sitting somewhere between slides and a video presentation, it allows you to import other content and add motion to create a more engaging viewer experience.

7. Red Bull event recap

This Prezi was created to document the Red Bull stratosphere freefall stunt a few years ago. It neatly captures all the things that Prezi is capable of, including video inserts and the zoom effect, which gives an animated, almost 3D effect to what would otherwise be still images.  

Prezi has annual awards for the best examples of presentations over the year. This next example is one of the 2018 winners. It was made to highlight a new Logitech tool.

8. Logitech Spotlight launch

What stands out here are the juicy colors, bold imagery, and the way the designer has used Prezi to its full extent, including rotations, panning, fades, and a full zoom out to finish the presentation.

Sales presentation examples

If you’re stuck for ideas for your sales presentation, step right this way and check out this video template we made for you.

9. Sales enablement video presentation

In today’s fast-paced sales environment, you need a way to make your sales enablement presentations memorable and engaging for busy reps.  Sales enablement videos  are just the ticket. Use this video presentation template the next time you need to present on your metrics.

10. Zuroa sales deck

If you’re after a sales deck, you can’t go past this example from Zuora. What makes it great? It begins by introducing the worldwide shift in the way consumers are shopping. It’s a global phenomenon, and something we can all relate to.

It then weaves a compelling story about how the subscription model is changing the face of daily life for everyone. Metrics and testimonials from well-known CEOs and executives are included for some slamming social proof to boost the sales message.

Pitch presentation examples

Pitch decks are used to give an overview of business plans, and are usually presented during meetings with customers, investors, or potential partners.

11. Uber pitch deck

This is Uber’s original pitch deck, which (apart from looking a teensy bit dated) gives an excellent overview of their business model and clearly shows how they intended to disrupt a traditional industry and provide a better service to people. Right now, you’re probably very grateful that this pitch presentation was a winner.

You can make your own pitch deck with Biteable, or start with one of our  video templates  to make something a little more memorable.

12. Video pitch template

This video pitch presentation clearly speaks to the pains of everyone who needs to commute and find parking. It then provides the solution with its app that makes parking a breeze.

The video also introduces the key team members, their business strategy, and what they’re hoping to raise in funding. It’s a simple, clear pitch that positions the company as a key solution to a growing, worldwide problem. It’s compelling and convincing, as a good presentation should be.

13. Fyre Festival pitch deck

The most epic example of a recent pitch deck is this one for Fyre Festival – the greatest event that never happened. Marvel at its persuasion, gasp at the opportunity of being part of the cultural experience of the decade, cringe as everything goes from bad to worse.

Despite the very public outcome, this is a masterclass in how to create hype and get funding with your pitch deck using beautiful imagery, beautiful people, and beautiful promises of riches and fame.

Business presentation examples

Need to get the right message out to the right people? Business presentations can do a lot of the heavy lifting for you.

Simply press play and let your video do the talking. No fumbling your words and sweating buckets in front of those potential clients, just you being cool as a cucumber while your presentation does the talking.

Check out two of our popular templates that you can use as a starting point for your own presentations. While they’re business-minded, they’re definitely not boring.

14. Business intro template

Modern graphics, animations, and upbeat soundtracks keep your prospects engaged as they learn about your business, your team, your values, and how you can help them.

15. Business explainer template

Research presentation examples.

When you’re giving a more technical presentation such as research findings, you need to strike the perfect balance between informing your audience and making sure they stay awake.

As a rule, slides are more effective for research presentations, as they are used to support the speaker’s knowledge rather can capture every small detail on screen.

With often dry, complex, and technical subject matter, there can be a temptation for presentations to follow suit. Use images instead of walls of text, and keep things as easy to follow as possible.

16. TrackMaven research deck

TrackMaven uses their endearing mascot to lighten up this data-heavy slide deck. The graphs help to bring life to their findings, and they ensure to only have one bite-size takeaway per slide so that viewers can easily take notes.

17. Wearable tech research report

Obviously, research can get very researchy and there’s not a lot to be done about it. This slide deck below lays out a ton of in-depth information but breaks it up well with quotes, diagrams, and interesting facts to keep viewers engaged while it delivers its findings on wearable technology.

Team presentation examples

Motivating your team can be a challenge at the best of times, especially when you need to gather them together for….another presentation!

18. Team update template

We created this presentation template as an example of how to engage your team. In this case, it’s for an internal product launch. Using colorful animation and engaging pacing, this video presentation is much better than a static PowerPoint, right?

19. Officevibe collaboration explainer

This short slide deck is a presentation designed to increase awareness of the problems of a disengaged team. Bright colors and relevant images combine with facts and figures that compel viewers to click through to a download to learn more about helping their teams succeed.

Recruitment presentation examples

Recruiting the right people can be a challenge. Presentations can help display your team and your business by painting a dynamic picture of what it’s like to work with you.

Videos and animated slides let you capture the essence of your brand and workplace so the right employees can find you.

20. Company culture explainer

If you’re a recruitment agency, your challenge is to stand out from the hundreds of other agencies in the marketplace.

21. Kaizen culture

Showcasing your agency using a slide deck can give employers and employees a feel for doing business with you. Kaizen clearly displays its credentials and highlights its brand values and personality here (and also its appreciation of the coffee bean).

Explainer presentation examples

Got some explaining to do? Using an explainer video is the ideal way to showcase products that are technical, digital, or otherwise too difficult to explain with still images and text.

Explainer videos help you present the features and values of your product in an engaging way that speaks to your ideal audience and promotes your brand at the same time.

22. Product explainer template

23. lucidchart explainer.

Lucidchart does a stellar job of using explainer videos for their software. Their series of explainers-within-explainers entertains the viewer with cute imagery and an endearing brand voice. At the same time, the video is educating its audience on how to use the actual product. We (almost) guarantee you’ll have more love for spiders after watching this one.

Make a winning video presentation with Biteable

Creating a winning presentation doesn’t need to be difficult or expensive. Modern slide decks and video software make it easy for you to give compelling presentations that sell, explain, and educate without sending your audience to snooze town.

For the best online video presentation software around, check out Biteable. The intuitive platform does all the heavy lifting for you, so making a video presentation is as easy as making a PowerPoint.

Use Biteable’s brand builder to automatically fetch your company colors and logo from your website and apply them to your entire video with the click of a button. Even add a  clickable call-to-action  button to your video.

Share your business presentation anywhere with a single, trackable URL and watch your message turn into gold.

Make stunning videos with ease.

Take the struggle out of team communication.

Try Biteable now.

• No credit card required
• No complicated design decisions
• No experience necessary

Explore our extensive collection of 39 business PowerPoint and Google Slides templates , designed to help you create polished, professional presentations.

These templates cater to a wide range of corporate needs, from proposals and reports to sales pitches and company overviews. With sleek designs, clean layouts, and customizable elements, our business templates allow you to easily adapt your presentation to your brand identity and specific requirements.

Whether you’re a startup entrepreneur, a seasoned executive, or a team leader, our templates will help you achieve your goals and elevate your brand.

Rocket Startup Template

Google Slides , POTX

SWOT Team Template

Businesswoman Postures Template

Businessman Poses Template

Sale Template for PowerPoint and Google Slides

Business Template for PowerPoint and Google Slides

Finance Template for PowerPoint and Google Slides

Downtown Template for PowerPoint and Google Slides

NEWSPAPER Template for PowerPoint and Google Slides

Office Drops Template for PowerPoint and Google Slides

Finance & Business Template for PowerPoint and Google Slides

Google Slides , PPTX

Voonex – Business Template for PowerPoint and Google Slides

Search templates by categories, search templates by colors.

Love our templates? Show your support with a coffee!

Thank you for fueling our creativity.

Charts & Diagrams

Text & Tables

Graphics & Metaphors

Timelines & Planning

Best-Ofs & Tips

Terms and Conditions

Privacy Statement

Cookie Policy

Digital Millennium Copyright Act (DMCA) Policy

© Copyright 2024  Ofeex  | PRESENTATIONGO® is a registered trademark | All rights reserved.

To provide the best experiences, we and our partners use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us and our partners to process personal data such as browsing behavior or unique IDs on this site and show (non-) personalized ads. Not consenting or withdrawing consent, may adversely affect certain features and functions.

Click below to consent to the above or make granular choices. Your choices will be applied to this site only. You can change your settings at any time, including withdrawing your consent, by using the toggles on the Cookie Policy, or by clicking on the manage consent button at the bottom of the screen.

How to Make a Business Presentation in 7 Easy Steps [Free Business Presentation Templates]

Updated: May 02, 2022

Published: April 16, 2014

There’s a reason many people despise public speaking. Defining your presentation style , putting together engaging slides, getting your point across clearly, handling unexpected questions, and squeezing a laugh out of the audience is a lot to consider.

Still, nearly all of us have to give business presentations every so often — especially salespeople . And the most daunting part of preparing for any presentation is that there’s always room to improve. 

Even the most seasoned speakers headlining at conferences or reps who top the leaderboard every month can improve their storytelling, deliver their message more clearly, and perfect their physicality. And so can you.

There are an infinite number of presentation tips out there, so we’ve distilled the vast pool of tips down to what will make the biggest impact on your presentation — and we’ve left you with actionable takeaways you can apply to your presentations today.

How to Make a Business Presentation

1. make a plan.

Things won’t go according to plan if you don’t even have a plan in the first place. Before building your slide deck , create an outline that includes the main points and pieces of evidence you want to get across.

This outline will act as your anchor while you build a slide deck and give your presentation, pointing you toward the key arguments you know you need to touch on.

I like to start with the bare bones: introductory remarks , the three points I hope my audience remembers from my talk, and concluding remarks. Then, I add sub-points to each of those three points that comprise the meat of my presentation.

These bullet points become helpful later, too, when I’m putting together my slides. They show me how much material I have on each takeaway, which allows me to split my content into the appropriate number of slides.

A well-delivered, memorable introduction and conclusion are essential ingredients of a presentation. Don’t overlook them in your outline.

Even a couple of quick bullet points on exactly what you plan to cover in each will help you set an engaging, confident tone at the start and wrap up in a way that helps your material stick in your audience’s mind.

10 Free PowerPoint Templates

Download ten free PowerPoint templates for a better presentation.

• Creative templates.
• Data-driven templates.
• Professional templates.

Download Free

All fields are required.

You're all set!

Click this link to access this resource at any time.

2. Choose a slide deck

Select a slide deck that matches the tone of your presentation. There are three primary factors that can influence your deck style:

• The formality of your workplace . A good litmus test is your company’s dress code. For example, if you wear business formal attire to work, stick with a slide deck with neutral colors like navy, white, grey, and black, and keep your fonts sharp. If your workplace is more casual or prizes creativity over ceremony, consider a more colorful deck, but keep it to two to three complementary colors to avoid creating slides that are too busy.If you’re looking for a slide deck that’s creative but not overwhelming, consider something like this ( you can download this slide deck template for free here ):

• The content you’re presenting. Serious research and financial data, for example, are suited for more professional decks. Informal recaps, brainstorms, and planning sessions may give you more bandwidth to use brighter colors.Here’s an example of a slide that would be well-suited for data:

Download the Slide Deck Template for Free

• Your personal brand . If you’re known at work for your sense of humor or your GIF reaction time on Slack, you’ll be able to get away with a more friendly font and colorful template. If you lean into professionalism and want to express rigor in your analysis or ideas, select a deck with few distractions — keep the colors neutral.

We had our designers here put together a set of free business presentation templates that you can start using today. 

3. Lead with a story and a laugh

One of the reasons it’s so easy to get wrapped up in TED Talks for hours on end is that nearly every presenter begins with a compelling story.

Whether it’s the harrowing tale of a near-death experience or a heartwarming recap of the speaker’s daughter’s first day of preschool, a great story engages the audience’s attention. It should also allow the speaker to build a personal connection with listeners and serve as a memorable cornerstone of the presentation.

When possible, begin your presentations with a story. The key, once you’ve shared your story, is to succinctly tie its main point back to the focus of your presentation.  

Don’t feel you must tell a story that’s groundbreaking or unique — in fact, relatable stories will be most effective at breaking through to your audience.

For example, a marketing director at HubSpot recently began a presentation about her team’s redesign project by sharing a personal anecdote about her struggles clearing weeds in her garden.

Finally, add humor where it feels natural. Getting a laugh out of your audience within the first minute will put them at ease and set a positive tone for the information they’re about to take in. 

4. Add verbal signposts

One of the best pieces of presentation advice I’ve ever gotten came from a college professor who believed our brains needed what he called “signposts”: verbal cues that could stick in an audience’s mind even as the details slipped away. 

He challenged us to distill our presentations down to three key takeaways and come up with one-to-three-word phrases that represented each point. Then, we were to reference those three cues or signposts in our introduction — just before diving into their details — and once again at the end.

If there were slides involved, he also had us select a simple image for each signpost that would be repeated throughout the deck.

Here’s an example: if you were giving a presentation pitching a website redesign, you might talk about all of the benefits a redesign would bring. Your website would be more visually consistent with your brand, the user experience would vastly improve, and you’d improve loading time to boost your search rankings.   

The signposts for this presentation might be: 

• Brand Consistency
• Improved UX

Even if the audience forgot the mechanics of how each of these areas would improve with the redesign, they would walk away with three easy-to-remember phrases that summarized the value of your proposed project.

Since taking that professor’s class, I’ve watched and created presentations completely differently. I always look for a speaker’s signposts and incorporate my own into every presentation I build. Signposts help me retain more material and communicate my points more directly.

5. Rely on images and charts rather than text and tables

Humans process images faster than text. And, as a speaker, it’s a disconcerting experience to see your audience squinting their eyes as they try to make out a hundred tiny words or numbers on your slides, scribbling down as much information as they can before you skip to the next section.  

To avoid this issue, rely on images whenever possible. Keep the attention on you, the expert, by selecting an image or two to drive home your point. Don’t try to squeeze all of your information on a single slide.

6. Incorporate audience interaction

We all dread sitting through boring presentations. And no matter how experienced a speaker you are, there’s inevitably going to be a low-energy point of your talk during your first dry run.  

To keep the energy up, add in a quick moment of audience interaction. There are many different ways to re-engage listeners with participation:  

• Quiz them and have them raise their hands to vote on options.
• Ask a question.
• Have them turn to a neighbor and share one reaction to what they just heard.
• Have people stand up momentarily if they agree with a given statement.

Movement will engage attention in a new way and refresh the energy of the room, carrying you through to the end of the presentation.

7. Hold a couple of non-essential data points until the Q&A at the end

You will always want to use adequate data to make a business case and provide a meaningful, truthful presentation. However, it’s okay if you’re not able to fit every detail into your presentation. 

In fact, if you intend to hold a question and answer session at the end of the presentation , leaving a couple of interesting but non-essential data points out during the presentation can give you impressive material to work with during the Q&A.

Anticipate several questions you’re likely to get or have a colleague watch a practice run-through and come up with three questions for you. Then, choose a couple of pieces of evidence not included on the slides themselves and have them in your mental back pocket to support your answers. 

Data always speaks more loudly than statements that don’t have a specific piece of evidence behind them. Remember, you’re an expert on your presentation topic — and additional, specific points can only help you when it comes to demonstrating your expertise.

25 Voicemail Script Templates

25 voicemail script templates for any occasion.

• Partner Acquisition
• Cold Outreach
• Voicemail Greeting Templates

Don't forget to share this post!

Related articles.

12 Best Sales Presentations To Inspire Your Sales Deck [+ 5 Tips]

15 Sales Presentation Techniques That Will Help You Close More Deals Today

9 Ways to End Your Sales Presentation With a Bang

7 Apps That Help Salespeople Become Even Better Speakers

7 Secrets of a Winning Capabilities Presentation

Insight Selling: The 8-Slide Framework for a Better Pitch

The Best Work-Appropriate GIFs to Use in Your Next Sales Slide Deck

The 8 Types of Presentation Styles: Which Category Do You Fall Into?

How to Handle Difficult Sales Calls Like a Pro

Technology Give You the Middle Finger in a Demo? 7 Reactions to Avoid

Powerful and easy-to-use sales software that drives productivity, enables customer connection, and supports growing sales orgs

10 must-have slides in a business presentation

Nearly every professional, regardless of their role and field, will create and deliver a business presentation at some point in their career. Creating a slide deck takes a lot of preparation, including planning the content, structuring the slides, designing with appealing visuals and rehearsing the pitch.

  The 10-20-30 rule is a commonly used and much-praised structure for creating a business presentation. Following the 10-20-30 rule, the presenter should not present more than 10 slides, should not exceed 20 minutes, and should not use font sizes less than 30 point. Created by Guy Kawasaki , this method is for presenters to create and deliver impactful presentation.

  For a business deck, presenting your content in 10 slides can be a challenging task, as your messaging needs to be concise yet persuasive. Here are 10 slides that you should include in your business presentation to make your slide deck a success.

1. Title slide

This is the introduction slide that gives your audience an overview of what your presentation is about. Include important details like your topic, company name, logo, date of presentation, presenter name, and designation.

What makes a good title slide?

If you’re promoting a product or a service to your audience, then use a picture of it in the title slide instead of stock images. Provide crucial details that help your audience understand what they can expect from the session. Use a clean, simple font style in an appropriate size with a contrasting background to make the title easy to read.

2. Problem statement 

The objective of a business presentation should be to offer a solution to a business problem. Use this slide to define the problem for which you’re proposing a solution. Make your points clear, concise, and persuasive by highlighting the impact it has on the business.

What makes a good problem statement slide?

State the business problem you’ve set out to solve. Involve your audience by asking them if they have a solution to the above problem and then explain how your idea can impact the business. Make your content precise and easy to read without overwhelming your audience with too much information.

Define the goals you’re aiming to achieve through this presentation and list them as stages in your plan. Demonstrate your goals as points with a realistic timeline for each milestone.

What makes a good goals slide?

  Goals help set the direction for your business plan. Let’s say you’re launching a new product in the market and need to list the various milestones you’re aiming to accomplish to get the product to your audience. Instead of showcasing them as plain bullet points, break them down into milestones with timelines. Explain them in a few words and emphasize key points with animation effects and icons to make it visually appealing.

  4. Solution or Strategy

Now that you have mentioned the problem and set goals for your business, use this slide to talk about how you’re planning to achieve them. Write an overview of your strategy and plan of action and highlight the key points.

What makes a good solution slide?

Introduce your strategy with an impressive title and emphasize important content using text effects. Make your content compelling by highlighting the benefits of your strategy and presenting your solution as a narrative with eye-catching visuals and icons.

  5. Analysis

Your market, SWOT, and competitor analysis form an essential component in laying out your business plan in detail. Use supporting data in your business presentation to walk your audience through the analysis.

What makes a good analysis slide?

If your slide deck is for a product launch, then validate your strategy by including your analysis of the market, competitors, and your target customers to understand your position in the business. Instead of plain text, use charts and tables to explain your insights for these numbers. Bring your data to life with animation and text effects.

6. Financial plan and revenue    

Your business presentation should include your financial plan, revenue projections, and other relevant metrics necessary to measure the success of your business strategy.

What makes a good finance slide?

Present the budget required for different business stages like research, development, execution, marketing, etc. Use charts to break down your finances in planned stages. Add visuals and bring your charts to life with animation and effects.

Every business deck needs supporting data to validate your analysis and plan. Use charts and tables to help your audience understand your business position better.

  What makes a good data slide?

For business presentations like project management, add data to compare and analyze your plan and  identify  areas of improvement. Determine the best chart style to showcase your numbers and highlight the compelling data points, then add a line or two of your own conclusions from these numbers and explain them in detail during the presentation.

8. Timeline  

Setting up a timeline for your business is crucial as it establishes the direction, priorities, and roadmap for achieving your business goals. You can also use a timeline to showcase your company’s journey by featuring various milestones, starting with its inception and highlighting some of your prominent projects to date.

What makes a good timeline slide?

Make your timeline slide less text-heavy and more visual with a timeline chart to take your audience through the various milestones. Add visuals, icons, and path animations to make your timeline visually engaging.

Introducing your team members forms an integral part of your business presentation as its sends a strong message of your company’s expertise. For a small business, you can introduce all your employees, while bigger companies should introduce members crucial for the operation of your company.

What makes a good team slide?

For presentations like a project report or sales pitch, it’s necessary to include your team slide as the audience needs to know the members involved in the project. Include headshots of your team members with their title/designation, along with a short description of their role in the business.

10. Q&A or End Slide

This will be the closing slide of your business presentation and must leave a lasting impact on your audience. If you want to answer audience questions, schedule your Q&A session at the end of your presentation.

What makes a good end slide?

A good end slide recaps your overall presentation and contains your company’s important details. Close your presentation with a rhetorical question to make a thought-provoking impact on your audience.

  For nearly every type of business presentation or pitch, these ten slides will help you create a strong framework for your slide deck. However, don’t forget that different sorts of business presentations have their styles and needs based on the objective, industry, and the target audience. To learn more about some best practices for creating a presentation template for every industry,   take a look at our previous blog post .

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Related Posts