how to do a research presentation

Princeton Correspondents on Undergraduate Research

How to Make a Successful Research Presentation

Turning a research paper into a visual presentation is difficult; there are pitfalls, and navigating the path to a brief, informative presentation takes time and practice. As a TA for  GEO/WRI 201: Methods in Data Analysis & Scientific Writing this past fall, I saw how this process works from an instructor’s standpoint. I’ve presented my own research before, but helping others present theirs taught me a bit more about the process. Here are some tips I learned that may help you with your next research presentation:

More is more

In general, your presentation will always benefit from more practice, more feedback, and more revision. By practicing in front of friends, you can get comfortable with presenting your work while receiving feedback. It is hard to know how to revise your presentation if you never practice. If you are presenting to a general audience, getting feedback from someone outside of your discipline is crucial. Terms and ideas that seem intuitive to you may be completely foreign to someone else, and your well-crafted presentation could fall flat.

Less is more

Limit the scope of your presentation, the number of slides, and the text on each slide. In my experience, text works well for organizing slides, orienting the audience to key terms, and annotating important figures–not for explaining complex ideas. Having fewer slides is usually better as well. In general, about one slide per minute of presentation is an appropriate budget. Too many slides is usually a sign that your topic is too broad.

Limit the scope of your presentation

Don’t present your paper. Presentations are usually around 10 min long. You will not have time to explain all of the research you did in a semester (or a year!) in such a short span of time. Instead, focus on the highlight(s). Identify a single compelling research question which your work addressed, and craft a succinct but complete narrative around it.

You will not have time to explain all of the research you did. Instead, focus on the highlights. Identify a single compelling research question which your work addressed, and craft a succinct but complete narrative around it.

Craft a compelling research narrative

After identifying the focused research question, walk your audience through your research as if it were a story. Presentations with strong narrative arcs are clear, captivating, and compelling.

• Introduction (exposition — rising action)

Orient the audience and draw them in by demonstrating the relevance and importance of your research story with strong global motive. Provide them with the necessary vocabulary and background knowledge to understand the plot of your story. Introduce the key studies (characters) relevant in your story and build tension and conflict with scholarly and data motive. By the end of your introduction, your audience should clearly understand your research question and be dying to know how you resolve the tension built through motive.

• Methods (rising action)

The methods section should transition smoothly and logically from the introduction. Beware of presenting your methods in a boring, arc-killing, ‘this is what I did.’ Focus on the details that set your story apart from the stories other people have already told. Keep the audience interested by clearly motivating your decisions based on your original research question or the tension built in your introduction.

• Results (climax)

Less is usually more here. Only present results which are clearly related to the focused research question you are presenting. Make sure you explain the results clearly so that your audience understands what your research found. This is the peak of tension in your narrative arc, so don’t undercut it by quickly clicking through to your discussion.

• Discussion (falling action)

By now your audience should be dying for a satisfying resolution. Here is where you contextualize your results and begin resolving the tension between past research. Be thorough. If you have too many conflicts left unresolved, or you don’t have enough time to present all of the resolutions, you probably need to further narrow the scope of your presentation.

• Conclusion (denouement)

Return back to your initial research question and motive, resolving any final conflicts and tying up loose ends. Leave the audience with a clear resolution of your focus research question, and use unresolved tension to set up potential sequels (i.e. further research).

Use your medium to enhance the narrative

Visual presentations should be dominated by clear, intentional graphics. Subtle animation in key moments (usually during the results or discussion) can add drama to the narrative arc and make conflict resolutions more satisfying. You are narrating a story written in images, videos, cartoons, and graphs. While your paper is mostly text, with graphics to highlight crucial points, your slides should be the opposite. Adapting to the new medium may require you to create or acquire far more graphics than you included in your paper, but it is necessary to create an engaging presentation.

The most important thing you can do for your presentation is to practice and revise. Bother your friends, your roommates, TAs–anybody who will sit down and listen to your work. Beyond that, think about presentations you have found compelling and try to incorporate some of those elements into your own. Remember you want your work to be comprehensible; you aren’t creating experts in 10 minutes. Above all, try to stay passionate about what you did and why. You put the time in, so show your audience that it’s worth it.

For more insight into research presentations, check out these past PCUR posts written by Emma and Ellie .

— Alec Getraer, Natural Sciences Correspondent

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Home Blog Presentation Ideas How to Create and Deliver a Research Presentation

How to Create and Deliver a Research Presentation

Every research endeavor ends up with the communication of its findings. Graduate-level research culminates in a thesis defense , while many academic and scientific disciplines are published in peer-reviewed journals. In a business context, PowerPoint research presentation is the default format for reporting the findings to stakeholders.

Condensing months of work into a few slides can prove to be challenging. It requires particular skills to create and deliver a research presentation that promotes informed decisions and drives long-term projects forward.

Table of Contents

What is a Research Presentation

Key slides for creating a research presentation, tips when delivering a research presentation, how to present sources in a research presentation, recommended templates to create a research presentation.

A research presentation is the communication of research findings, typically delivered to an audience of peers, colleagues, students, or professionals. In the academe, it is meant to showcase the importance of the research paper , state the findings and the analysis of those findings, and seek feedback that could further the research.

The presentation of research becomes even more critical in the business world as the insights derived from it are the basis of strategic decisions of organizations. Information from this type of report can aid companies in maximizing the sales and profit of their business. Major projects such as research and development (R&D) in a new field, the launch of a new product or service, or even corporate social responsibility (CSR) initiatives will require the presentation of research findings to prove their feasibility.

Market research and technical research are examples of business-type research presentations you will commonly encounter.

In this article, we’ve compiled all the essential tips, including some examples and templates, to get you started with creating and delivering a stellar research presentation tailored specifically for the business context.

Various research suggests that the average attention span of adults during presentations is around 20 minutes, with a notable drop in an engagement at the 10-minute mark . Beyond that, you might see your audience doing other things.

How can you avoid such a mistake? The answer lies in the adage “keep it simple, stupid” or KISS. We don’t mean dumbing down your content but rather presenting it in a way that is easily digestible and accessible to your audience. One way you can do this is by organizing your research presentation using a clear structure.

Here are the slides you should prioritize when creating your research presentation PowerPoint.

1.  Title Page

The title page is the first thing your audience will see during your presentation, so put extra effort into it to make an impression. Of course, writing presentation titles and title pages will vary depending on the type of presentation you are to deliver. In the case of a research presentation, you want a formal and academic-sounding one. It should include:

• The full title of the report
• The date of the report
• The name of the researchers or department in charge of the report
• The name of the organization for which the presentation is intended

When writing the title of your research presentation, it should reflect the topic and objective of the report. Focus only on the subject and avoid adding redundant phrases like “A research on” or “A study on.” However, you may use phrases like “Market Analysis” or “Feasibility Study” because they help identify the purpose of the presentation. Doing so also serves a long-term purpose for the filing and later retrieving of the document.

Here’s a sample title page for a hypothetical market research presentation from Gillette .

2. Executive Summary Slide

The executive summary marks the beginning of the body of the presentation, briefly summarizing the key discussion points of the research. Specifically, the summary may state the following:

• The purpose of the investigation and its significance within the organization’s goals
• The methods used for the investigation
• The major findings of the investigation
• The conclusions and recommendations after the investigation

Although the executive summary encompasses the entry of the research presentation, it should not dive into all the details of the work on which the findings, conclusions, and recommendations were based. Creating the executive summary requires a focus on clarity and brevity, especially when translating it to a PowerPoint document where space is limited.

Each point should be presented in a clear and visually engaging manner to capture the audience’s attention and set the stage for the rest of the presentation. Use visuals, bullet points, and minimal text to convey information efficiently.

3. Introduction/ Project Description Slides

In this section, your goal is to provide your audience with the information that will help them understand the details of the presentation. Provide a detailed description of the project, including its goals, objectives, scope, and methods for gathering and analyzing data.

You want to answer these fundamental questions:

• What specific questions are you trying to answer, problems you aim to solve, or opportunities you seek to explore?
• Why is this project important, and what prompted it?
• What are the boundaries of your research or initiative? 
• How were the data gathered?

Important: The introduction should exclude specific findings, conclusions, and recommendations.

4. Data Presentation and Analyses Slides

This is the longest section of a research presentation, as you’ll present the data you’ve gathered and provide a thorough analysis of that data to draw meaningful conclusions. The format and components of this section can vary widely, tailored to the specific nature of your research.

For example, if you are doing market research, you may include the market potential estimate, competitor analysis, and pricing analysis. These elements will help your organization determine the actual viability of a market opportunity.

Visual aids like charts, graphs, tables, and diagrams are potent tools to convey your key findings effectively. These materials may be numbered and sequenced (Figure 1, Figure 2, and so forth), accompanied by text to make sense of the insights.

5. Conclusions

The conclusion of a research presentation is where you pull together the ideas derived from your data presentation and analyses in light of the purpose of the research. For example, if the objective is to assess the market of a new product, the conclusion should determine the requirements of the market in question and tell whether there is a product-market fit.

Designing your conclusion slide should be straightforward and focused on conveying the key takeaways from your research. Keep the text concise and to the point. Present it in bullet points or numbered lists to make the content easily scannable.

6. Recommendations

The findings of your research might reveal elements that may not align with your initial vision or expectations. These deviations are addressed in the recommendations section of your presentation, which outlines the best course of action based on the result of the research.

What emerging markets should we target next? Do we need to rethink our pricing strategies? Which professionals should we hire for this special project? — these are some of the questions that may arise when coming up with this part of the research.

Recommendations may be combined with the conclusion, but presenting them separately to reinforce their urgency. In the end, the decision-makers in the organization or your clients will make the final call on whether to accept or decline the recommendations.

7. Questions Slide

Members of your audience are not involved in carrying out your research activity, which means there’s a lot they don’t know about its details. By offering an opportunity for questions, you can invite them to bridge that gap, seek clarification, and engage in a dialogue that enhances their understanding.

If your research is more business-oriented, facilitating a question and answer after your presentation becomes imperative as it’s your final appeal to encourage buy-in for your recommendations.

A simple “Ask us anything” slide can indicate that you are ready to accept questions.

1. Focus on the Most Important Findings

The truth about presenting research findings is that your audience doesn’t need to know everything. Instead, they should receive a distilled, clear, and meaningful overview that focuses on the most critical aspects.

You will likely have to squeeze in the oral presentation of your research into a 10 to 20-minute presentation, so you have to make the most out of the time given to you. In the presentation, don’t soak in the less important elements like historical backgrounds. Decision-makers might even ask you to skip these portions and focus on sharing the findings.

2. Do Not Read Word-per-word

Reading word-for-word from your presentation slides intensifies the danger of losing your audience’s interest. Its effect can be detrimental, especially if the purpose of your research presentation is to gain approval from the audience. So, how can you avoid this mistake?

• Make a conscious design decision to keep the text on your slides minimal. Your slides should serve as visual cues to guide your presentation.
• Structure your presentation as a narrative or story. Stories are more engaging and memorable than dry, factual information.
• Prepare speaker notes with the key points of your research. Glance at it when needed.
• Engage with the audience by maintaining eye contact and asking rhetorical questions.

3. Don’t Go Without Handouts

Handouts are paper copies of your presentation slides that you distribute to your audience. They typically contain the summary of your key points, but they may also provide supplementary information supporting data presented through tables and graphs.

The purpose of distributing presentation handouts is to easily retain the key points you presented as they become good references in the future. Distributing handouts in advance allows your audience to review the material and come prepared with questions or points for discussion during the presentation.

4. Actively Listen

An equally important skill that a presenter must possess aside from speaking is the ability to listen. We are not just talking about listening to what the audience is saying but also considering their reactions and nonverbal cues. If you sense disinterest or confusion, you can adapt your approach on the fly to re-engage them.

For example, if some members of your audience are exchanging glances, they may be skeptical of the research findings you are presenting. This is the best time to reassure them of the validity of your data and provide a concise overview of how it came to be. You may also encourage them to seek clarification.

5. Be Confident

Anxiety can strike before a presentation – it’s a common reaction whenever someone has to speak in front of others. If you can’t eliminate your stress, try to manage it.

People hate public speaking not because they simply hate it. Most of the time, it arises from one’s belief in themselves. You don’t have to take our word for it. Take Maslow’s theory that says a threat to one’s self-esteem is a source of distress among an individual.

Now, how can you master this feeling? You’ve spent a lot of time on your research, so there is no question about your topic knowledge. Perhaps you just need to rehearse your research presentation. If you know what you will say and how to say it, you will gain confidence in presenting your work.

All sources you use in creating your research presentation should be given proper credit. The APA Style is the most widely used citation style in formal research.

In-text citation

Add references within the text of your presentation slide by giving the author’s last name, year of publication, and page number (if applicable) in parentheses after direct quotations or paraphrased materials. As in:

The alarming rate at which global temperatures rise directly impacts biodiversity (Smith, 2020, p. 27).

If the author’s name and year of publication are mentioned in the text, add only the page number in parentheses after the quotations or paraphrased materials. As in:

According to Smith (2020), the alarming rate at which global temperatures rise directly impacts biodiversity (p. 27).

Image citation

All images from the web, including photos, graphs, and tables, used in your slides should be credited using the format below.

Creator’s Last Name, First Name. “Title of Image.” Website Name, Day Mo. Year, URL. Accessed Day Mo. Year.

Work cited page

A work cited page or reference list should follow after the last slide of your presentation. The list should be alphabetized by the author’s last name and initials followed by the year of publication, the title of the book or article, the place of publication, and the publisher. As in:

Smith, J. A. (2020). Climate Change and Biodiversity: A Comprehensive Study. New York, NY: ABC Publications.

When citing a document from a website, add the source URL after the title of the book or article instead of the place of publication and the publisher. As in:

Smith, J. A. (2020). Climate Change and Biodiversity: A Comprehensive Study. Retrieved from https://www.smith.com/climate-change-and-biodiversity.

1. Research Project Presentation PowerPoint Template

A slide deck containing 18 different slides intended to take off the weight of how to make a research presentation. With tons of visual aids, presenters can reference existing research on similar projects to this one – or link another research presentation example – provide an accurate data analysis, disclose the methodology used, and much more.

Use This Template

2. Research Presentation Scientific Method Diagram PowerPoint Template

Whenever you intend to raise questions, expose the methodology you used for your research, or even suggest a scientific method approach for future analysis, this circular wheel diagram is a perfect fit for any presentation study.

Customize all of its elements to suit the demands of your presentation in just minutes.

3. Thesis Research Presentation PowerPoint Template

If your research presentation project belongs to academia, then this is the slide deck to pair that presentation. With a formal aesthetic and minimalistic style, this research presentation template focuses only on exposing your information as clearly as possible.

Use its included bar charts and graphs to introduce data, change the background of each slide to suit the topic of your presentation, and customize each of its elements to meet the requirements of your project with ease.

4. Animated Research Cards PowerPoint Template

Visualize ideas and their connection points with the help of this research card template for PowerPoint. This slide deck, for example, can help speakers talk about alternative concepts to what they are currently managing and its possible outcomes, among different other usages this versatile PPT template has. Zoom Animation effects make a smooth transition between cards (or ideas).

5. Research Presentation Slide Deck for PowerPoint

With a distinctive professional style, this research presentation PPT template helps business professionals and academics alike to introduce the findings of their work to team members or investors.

By accessing this template, you get the following slides:

• Introduction
• Problem Statement
• Research Questions
• Conceptual Research Framework (Concepts, Theories, Actors, & Constructs)
• Study design and methods
• Population & Sampling
• Data Collection
• Data Analysis

Check it out today and craft a powerful research presentation out of it!

A successful research presentation in business is not just about presenting data; it’s about persuasion to take meaningful action. It’s the bridge that connects your research efforts to the strategic initiatives of your organization. To embark on this journey successfully, planning your presentation thoroughly is paramount, from designing your PowerPoint to the delivery.

Take a look and get inspiration from the sample research presentation slides above, put our tips to heart, and transform your research findings into a compelling call to action.

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How to Make a PowerPoint Presentation of Your Research Paper

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Table of Contents

A research paper presentation is often used at conferences and in other settings where you have an opportunity to share your research, and get feedback from your colleagues. Although it may seem as simple as summarizing your research and sharing your knowledge, successful research paper PowerPoint presentation examples show us that there’s a little bit more than that involved.

In this article, we’ll highlight how to make a PowerPoint presentation from a research paper, and what to include (as well as what NOT to include). We’ll also touch on how to present a research paper at a conference.

Purpose of a Research Paper Presentation

The purpose of presenting your paper at a conference or forum is different from the purpose of conducting your research and writing up your paper. In this setting, you want to highlight your work instead of including every detail of your research. Likewise, a presentation is an excellent opportunity to get direct feedback from your colleagues in the field. But, perhaps the main reason for presenting your research is to spark interest in your work, and entice the audience to read your research paper.

So, yes, your presentation should summarize your work, but it needs to do so in a way that encourages your audience to seek out your work, and share their interest in your work with others. It’s not enough just to present your research dryly, to get information out there. More important is to encourage engagement with you, your research, and your work.

Tips for Creating Your Research Paper Presentation

In addition to basic PowerPoint presentation recommendations, which we’ll cover later in this article, think about the following when you’re putting together your research paper presentation:

• Know your audience : First and foremost, who are you presenting to? Students? Experts in your field? Potential funders? Non-experts? The truth is that your audience will probably have a bit of a mix of all of the above. So, make sure you keep that in mind as you prepare your presentation.

Know more about: Discover the Target Audience .

• Your audience is human : In other words, they may be tired, they might be wondering why they’re there, and they will, at some point, be tuning out. So, take steps to help them stay interested in your presentation. You can do that by utilizing effective visuals, summarize your conclusions early, and keep your research easy to understand.
• Running outline : It’s not IF your audience will drift off, or get lost…it’s WHEN. Keep a running outline, either within the presentation or via a handout. Use visual and verbal clues to highlight where you are in the presentation.
• Where does your research fit in? You should know of work related to your research, but you don’t have to cite every example. In addition, keep references in your presentation to the end, or in the handout. Your audience is there to hear about your work.
• Plan B : Anticipate possible questions for your presentation, and prepare slides that answer those specific questions in more detail, but have them at the END of your presentation. You can then jump to them, IF needed.

What Makes a PowerPoint Presentation Effective?

You’ve probably attended a presentation where the presenter reads off of their PowerPoint outline, word for word. Or where the presentation is busy, disorganized, or includes too much information. Here are some simple tips for creating an effective PowerPoint Presentation.

• Less is more: You want to give enough information to make your audience want to read your paper. So include details, but not too many, and avoid too many formulas and technical jargon.
• Clean and professional : Avoid excessive colors, distracting backgrounds, font changes, animations, and too many words. Instead of whole paragraphs, bullet points with just a few words to summarize and highlight are best.
• Know your real-estate : Each slide has a limited amount of space. Use it wisely. Typically one, no more than two points per slide. Balance each slide visually. Utilize illustrations when needed; not extraneously.
• Keep things visual : Remember, a PowerPoint presentation is a powerful tool to present things visually. Use visual graphs over tables and scientific illustrations over long text. Keep your visuals clean and professional, just like any text you include in your presentation.

Know more about our Scientific Illustrations Services .

Another key to an effective presentation is to practice, practice, and then practice some more. When you’re done with your PowerPoint, go through it with friends and colleagues to see if you need to add (or delete excessive) information. Double and triple check for typos and errors. Know the presentation inside and out, so when you’re in front of your audience, you’ll feel confident and comfortable.

How to Present a Research Paper

If your PowerPoint presentation is solid, and you’ve practiced your presentation, that’s half the battle. Follow the basic advice to keep your audience engaged and interested by making eye contact, encouraging questions, and presenting your information with enthusiasm.

We encourage you to read our articles on how to present a scientific journal article and tips on giving good scientific presentations .

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Improve the flow and writing of your research paper with Language Editing Plus. This service includes unlimited editing, manuscript formatting for the journal of your choice, reference check and even a customized cover letter. Learn more here , and get started today!

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How to make a scientific presentation

Scientific presentation outlines

Questions to ask yourself before you write your talk, 1. how much time do you have, 2. who will you speak to, 3. what do you want the audience to learn from your talk, step 1: outline your presentation, step 2: plan your presentation slides, step 3: make the presentation slides, slide design, text elements, animations and transitions, step 4: practice your presentation, final thoughts, frequently asked questions about preparing scientific presentations, related articles.

A good scientific presentation achieves three things: you communicate the science clearly, your research leaves a lasting impression on your audience, and you enhance your reputation as a scientist.

But, what is the best way to prepare for a scientific presentation? How do you start writing a talk? What details do you include, and what do you leave out?

It’s tempting to launch into making lots of slides. But, starting with the slides can mean you neglect the narrative of your presentation, resulting in an overly detailed, boring talk.

The key to making an engaging scientific presentation is to prepare the narrative of your talk before beginning to construct your presentation slides. Planning your talk will ensure that you tell a clear, compelling scientific story that will engage the audience.

In this guide, you’ll find everything you need to know to make a good oral scientific presentation, including:

• The different types of oral scientific presentations and how they are delivered;
• How to outline a scientific presentation;
• How to make slides for a scientific presentation.

Our advice results from delving into the literature on writing scientific talks and from our own experiences as scientists in giving and listening to presentations. We provide tips and best practices for giving scientific talks in a separate post.

There are two main types of scientific talks:

• Your talk focuses on a single study . Typically, you tell the story of a single scientific paper. This format is common for short talks at contributed sessions in conferences.
• Your talk describes multiple studies. You tell the story of multiple scientific papers. It is crucial to have a theme that unites the studies, for example, an overarching question or problem statement, with each study representing specific but different variations of the same theme. Typically, PhD defenses, invited seminars, lectures, or talks for a prospective employer (i.e., “job talks”) fall into this category.

➡️ Learn how to prepare an excellent thesis defense

The length of time you are allotted for your talk will determine whether you will discuss a single study or multiple studies, and which details to include in your story.

The background and interests of your audience will determine the narrative direction of your talk, and what devices you will use to get their attention. Will you be speaking to people specializing in your field, or will the audience also contain people from disciplines other than your own? To reach non-specialists, you will need to discuss the broader implications of your study outside your field.

The needs of the audience will also determine what technical details you will include, and the language you will use. For example, an undergraduate audience will have different needs than an audience of seasoned academics. Students will require a more comprehensive overview of background information and explanations of jargon but will need less technical methodological details.

Your goal is to speak to the majority. But, make your talk accessible to the least knowledgeable person in the room.

This is called the thesis statement, or simply the “take-home message”. Having listened to your talk, what message do you want the audience to take away from your presentation? Describe the main idea in one or two sentences. You want this theme to be present throughout your presentation. Again, the thesis statement will depend on the audience and the type of talk you are giving.

Your thesis statement will drive the narrative for your talk. By deciding the take-home message you want to convince the audience of as a result of listening to your talk, you decide how the story of your talk will flow and how you will navigate its twists and turns. The thesis statement tells you the results you need to show, which subsequently tells you the methods or studies you need to describe, which decides the angle you take in your introduction.

➡️ Learn how to write a thesis statement

The goal of your talk is that the audience leaves afterward with a clear understanding of the key take-away message of your research. To achieve that goal, you need to tell a coherent, logical story that conveys your thesis statement throughout the presentation. You can tell your story through careful preparation of your talk.

Preparation of a scientific presentation involves three separate stages: outlining the scientific narrative, preparing slides, and practicing your delivery. Making the slides of your talk without first planning what you are going to say is inefficient.

Here, we provide a 4 step guide to writing your scientific presentation:

• Outline your presentation
• Plan your presentation slides
• Make the presentation slides
• Practice your presentation

Writing an outline helps you consider the key pieces of your talk and how they fit together from the beginning, preventing you from forgetting any important details. It also means you avoid changing the order of your slides multiple times, saving you time.

Plan your talk as discrete sections. In the table below, we describe the sections for a single study talk vs. a talk discussing multiple studies:

The following tips apply when writing the outline of a single study talk. You can easily adapt this framework if you are writing a talk discussing multiple studies.

Introduction: Writing the introduction can be the hardest part of writing a talk. And when giving it, it’s the point where you might be at your most nervous. But preparing a good, concise introduction will settle your nerves.

The introduction tells the audience the story of why you studied your topic. A good introduction succinctly achieves four things, in the following order.

• It gives a broad perspective on the problem or topic for people in the audience who may be outside your discipline (i.e., it explains the big-picture problem motivating your study).
• It describes why you did the study, and why the audience should care.
• It gives a brief indication of how your study addressed the problem and provides the necessary background information that the audience needs to understand your work.
• It indicates what the audience will learn from the talk, and prepares them for what will come next.

A good introduction not only gives the big picture and motivations behind your study but also concisely sets the stage for what the audience will learn from the talk (e.g., the questions your work answers, and/or the hypotheses that your work tests). The end of the introduction will lead to a natural transition to the methods.

Give a broad perspective on the problem. The easiest way to start with the big picture is to think of a hook for the first slide of your presentation. A hook is an opening that gets the audience’s attention and gets them interested in your story. In science, this might take the form of a why, or a how question, or it could be a statement about a major problem or open question in your field. Other examples of hooks include quotes, short anecdotes, or interesting statistics.

Why should the audience care? Next, decide on the angle you are going to take on your hook that links to the thesis of your talk. In other words, you need to set the context, i.e., explain why the audience should care. For example, you may introduce an observation from nature, a pattern in experimental data, or a theory that you want to test. The audience must understand your motivations for the study.

Supplementary details. Once you have established the hook and angle, you need to include supplementary details to support them. For example, you might state your hypothesis. Then go into previous work and the current state of knowledge. Include citations of these studies. If you need to introduce some technical methodological details, theory, or jargon, do it here.

Conclude your introduction. The motivation for the work and background information should set the stage for the conclusion of the introduction, where you describe the goals of your study, and any hypotheses or predictions. Let the audience know what they are going to learn.

Methods: The audience will use your description of the methods to assess the approach you took in your study and to decide whether your findings are credible. Tell the story of your methods in chronological order. Use visuals to describe your methods as much as possible. If you have equations, make sure to take the time to explain them. Decide what methods to include and how you will show them. You need enough detail so that your audience will understand what you did and therefore can evaluate your approach, but avoid including superfluous details that do not support your main idea. You want to avoid the common mistake of including too much data, as the audience can read the paper(s) later.

Results: This is the evidence you present for your thesis. The audience will use the results to evaluate the support for your main idea. Choose the most important and interesting results—those that support your thesis. You don’t need to present all the results from your study (indeed, you most likely won’t have time to present them all). Break down complex results into digestible pieces, e.g., comparisons over multiple slides (more tips in the next section).

Summary: Summarize your main findings. Displaying your main findings through visuals can be effective. Emphasize the new contributions to scientific knowledge that your work makes.

Conclusion: Complete the circle by relating your conclusions to the big picture topic in your introduction—and your hook, if possible. It’s important to describe any alternative explanations for your findings. You might also speculate on future directions arising from your research. The slides that comprise your conclusion do not need to state “conclusion”. Rather, the concluding slide title should be a declarative sentence linking back to the big picture problem and your main idea.

It’s important to end well by planning a strong closure to your talk, after which you will thank the audience. Your closing statement should relate to your thesis, perhaps by stating it differently or memorably. Avoid ending awkwardly by memorizing your closing sentence.

By now, you have an outline of the story of your talk, which you can use to plan your slides. Your slides should complement and enhance what you will say. Use the following steps to prepare your slides.

• Write the slide titles to match your talk outline. These should be clear and informative declarative sentences that succinctly give the main idea of the slide (e.g., don’t use “Methods” as a slide title). Have one major idea per slide. In a YouTube talk on designing effective slides , researcher Michael Alley shows examples of instructive slide titles.
• Decide how you will convey the main idea of the slide (e.g., what figures, photographs, equations, statistics, references, or other elements you will need). The body of the slide should support the slide’s main idea.
• Under each slide title, outline what you want to say, in bullet points.

In sum, for each slide, prepare a title that summarizes its major idea, a list of visual elements, and a summary of the points you will make. Ensure each slide connects to your thesis. If it doesn’t, then you don’t need the slide.

Slides for scientific presentations have three major components: text (including labels and legends), graphics, and equations. Here, we give tips on how to present each of these components.

• Have an informative title slide. Include the names of all coauthors and their affiliations. Include an attractive image relating to your study.
• Make the foreground content of your slides “pop” by using an appropriate background. Slides that have white backgrounds with black text work well for small rooms, whereas slides with black backgrounds and white text are suitable for large rooms.
• The layout of your slides should be simple. Pay attention to how and where you lay the visual and text elements on each slide. It’s tempting to cram information, but you need lots of empty space. Retain space at the sides and bottom of your slides.
• Use sans serif fonts with a font size of at least 20 for text, and up to 40 for slide titles. Citations can be in 14 font and should be included at the bottom of the slide.
• Use bold or italics to emphasize words, not underlines or caps. Keep these effects to a minimum.
• Use concise text . You don’t need full sentences. Convey the essence of your message in as few words as possible. Write down what you’d like to say, and then shorten it for the slide. Remove unnecessary filler words.
• Text blocks should be limited to two lines. This will prevent you from crowding too much information on the slide.
• Include names of technical terms in your talk slides, especially if they are not familiar to everyone in the audience.
• Proofread your slides. Typos and grammatical errors are distracting for your audience.
• Include citations for the hypotheses or observations of other scientists.
• Good figures and graphics are essential to sustain audience interest. Use graphics and photographs to show the experiment or study system in action and to explain abstract concepts.
• Don’t use figures straight from your paper as they may be too detailed for your talk, and details like axes may be too small. Make new versions if necessary. Make them large enough to be visible from the back of the room.
• Use graphs to show your results, not tables. Tables are difficult for your audience to digest! If you must present a table, keep it simple.
• Label the axes of graphs and indicate the units. Label important components of graphics and photographs and include captions. Include sources for graphics that are not your own.
• Explain all the elements of a graph. This includes the axes, what the colors and markers mean, and patterns in the data.
• Use colors in figures and text in a meaningful, not random, way. For example, contrasting colors can be effective for pointing out comparisons and/or differences. Don’t use neon colors or pastels.
• Use thick lines in figures, and use color to create contrasts in the figures you present. Don’t use red/green or red/blue combinations, as color-blind audience members can’t distinguish between them.
• Arrows or circles can be effective for drawing attention to key details in graphs and equations. Add some text annotations along with them.
• Write your summary and conclusion slides using graphics, rather than showing a slide with a list of bullet points. Showing some of your results again can be helpful to remind the audience of your message.
• If your talk has equations, take time to explain them. Include text boxes to explain variables and mathematical terms, and put them under each term in the equation.
• Combine equations with a graphic that shows the scientific principle, or include a diagram of the mathematical model.
• Use animations judiciously. They are helpful to reveal complex ideas gradually, for example, if you need to make a comparison or contrast or to build a complicated argument or figure. For lists, reveal one bullet point at a time. New ideas appearing sequentially will help your audience follow your logic.
• Slide transitions should be simple. Silly ones distract from your message.
• Decide how you will make the transition as you move from one section of your talk to the next. For example, if you spend time talking through details, provide a summary afterward, especially in a long talk. Another common tactic is to have a “home slide” that you return to multiple times during the talk that reinforces your main idea or message. In her YouTube talk on designing effective scientific presentations , Stanford biologist Susan McConnell suggests using the approach of home slides to build a cohesive narrative.

To deliver a polished presentation, it is essential to practice it. Here are some tips.

• For your first run-through, practice alone. Pay attention to your narrative. Does your story flow naturally? Do you know how you will start and end? Are there any awkward transitions? Do animations help you tell your story? Do your slides help to convey what you are saying or are they missing components?
• Next, practice in front of your advisor, and/or your peers (e.g., your lab group). Ask someone to time your talk. Take note of their feedback and the questions that they ask you (you might be asked similar questions during your real talk).
• Edit your talk, taking into account the feedback you’ve received. Eliminate superfluous slides that don’t contribute to your takeaway message.
• Practice as many times as needed to memorize the order of your slides and the key transition points of your talk. However, don’t try to learn your talk word for word. Instead, memorize opening and closing statements, and sentences at key junctures in the presentation. Your presentation should resemble a serious but spontaneous conversation with the audience.
• Practicing multiple times also helps you hone the delivery of your talk. While rehearsing, pay attention to your vocal intonations and speed. Make sure to take pauses while you speak, and make eye contact with your imaginary audience.
• Make sure your talk finishes within the allotted time, and remember to leave time for questions. Conferences are particularly strict on run time.
• Anticipate questions and challenges from the audience, and clarify ambiguities within your slides and/or speech in response.
• If you anticipate that you could be asked questions about details but you don’t have time to include them, or they detract from the main message of your talk, you can prepare slides that address these questions and place them after the final slide of your talk.

➡️ More tips for giving scientific presentations

An organized presentation with a clear narrative will help you communicate your ideas effectively, which is essential for engaging your audience and conveying the importance of your work. Taking time to plan and outline your scientific presentation before writing the slides will help you manage your nerves and feel more confident during the presentation, which will improve your overall performance.

A good scientific presentation has an engaging scientific narrative with a memorable take-home message. It has clear, informative slides that enhance what the speaker says. You need to practice your talk many times to ensure you deliver a polished presentation.

First, consider who will attend your presentation, and what you want the audience to learn about your research. Tailor your content to their level of knowledge and interests. Second, create an outline for your presentation, including the key points you want to make and the evidence you will use to support those points. Finally, practice your presentation several times to ensure that it flows smoothly and that you are comfortable with the material.

Prepare an opening that immediately gets the audience’s attention. A common device is a why or a how question, or a statement of a major open problem in your field, but you could also start with a quote, interesting statistic, or case study from your field.

Scientific presentations typically either focus on a single study (e.g., a 15-minute conference presentation) or tell the story of multiple studies (e.g., a PhD defense or 50-minute conference keynote talk). For a single study talk, the structure follows the scientific paper format: Introduction, Methods, Results, Summary, and Conclusion, whereas the format of a talk discussing multiple studies is more complex, but a theme unifies the studies.

Ensure you have one major idea per slide, and convey that idea clearly (through images, equations, statistics, citations, video, etc.). The slide should include a title that summarizes the major point of the slide, should not contain too much text or too many graphics, and color should be used meaningfully.

Research Voyage

Research Tips and Infromation

12 Proven Tips to Make an Effective Research Presentation as an Invited Speaker

Guidance from an Experienced Mentor

The evolution of my presentation skills, what is there in this post for you, research presentation tip #1: start confidently, research presentation tip #2: eye to eye contact with the audience, research presentation tip #3: welcome your audience, research presentation tip #4: adjust your voice.

•  Research Presentation Tip #5: Memorize your Opening Line
• Research Presentation Tip #6:  Use the words  “ 'Think for while', 'Imagine', 'Think of', 'Close Your Eyes' ”

Research Presentation Tip #7: Story Telling

Research presentation tip #8: facts and statistics.

• Research Presentation Tip #9: Power of "Pause"

Research Presentation Tip #10: Quote a Great Researcher

Research presentation tip #11: begin with a video, research presentation tip #12: avoid using filler words, side benefits of giving great research presentations, how should i dress for my invited talk at a research conference, can i share my conference presentation slides after my talk with the audience, shall i entertain questions in between my presentation as an invited speaker to a research conference, can you give some tips for a successful q&a session:.

• How to handle questions where I don't know the answers in my presentation?

Introduction

In this blog post, I’ll be sharing with you some invaluable tips for delivering an effective research presentation, drawn from my own journey through academia. These tips are not just theoretical; they’re the result of my own experiences and the guidance I received along the way.

When I first embarked on my PhD journey, the prospect of presenting my research to an audience filled me with a mixture of excitement and apprehension. Like many researchers, I was eager to share my findings and insights, but I lacked the confidence and experience to do so effectively.

It wasn’t until I had been immersed in my research for nearly a year, clarifying my domain, objectives, and problem statements, that I was presented with an opportunity to speak about my work. However, despite my preparation, I found myself struggling to convey my ideas with clarity and confidence.

Fortunately, I was not alone in this journey. At the event where I was scheduled to present my research, there was another presenter—an experienced professor—who took notice of my nerves and offered his guidance. He generously shared with me a set of tips that would not only improve my presentation that day but also become the foundation for my future presentations.

As I incorporated these tips into my presentations, I noticed a remarkable improvement in my ability to engage and inform my audience. Each tip—from starting confidently to utilizing storytelling and incorporating facts and statistics—contributed to a more polished and impactful presentation style.

As an invited speaker, delivering an effective research presentation is essential to engage and inform your audience. A well-crafted presentation can help you communicate your research findings, ideas, and insights in a clear, concise, and engaging manner.

However, many presenters face challenges when it comes to delivering a successful presentation. Some of these challenges include nervousness, lack of confidence, and difficulty connecting with the audience.

In this article, we will discuss tips to help you make an effective research presentation as an invited speaker. We will cover strategies to prepare for your presentation, ways to deliver your presentation with confidence and impact, and common mistakes to avoid.

By following these tips, you can improve your presentation skills and create a compelling and engaging talk that resonates with your audience.

Tips to Make an Effective Research Presentation

• Tip 1: Start confidently
• Tip 2: Eye To Eye Contact With the Audience
• Tip 3: Welcome Your Audience
• Tip 4: Adjust your Voice
• Tip 5: Memorize your Opening Line
• Tip 6:  Use the words  “ ‘Think for while’, ‘Imagine’, ‘Think of’, ‘Close Your Eyes’ ”
• Tip 7: Story Telling
• Tip 8: Facts and Statistics
• Tip 9: Power of “Pause”
• Tip 10: Quote a Great Researcher
• Tip 11: Begin with a Video
• Tip 12: Avoid using Filler Words

Starting your presentation confidently is essential as it sets the tone for the rest of your presentation. It will help you grab your audience’s attention and make them more receptive to your message. Here are a few ways you can start confidently.

• Begin with a self-introduction: Introduce yourself to the audience and establish your credibility. Briefly mention your educational background, your professional experience, and any relevant achievements that make you an authority on the topic. For example, “Good morning everyone, my name is John and I’m a researcher at XYZ University. I have a Ph.D. in molecular biology, and my research has been published in several reputable journals.”
• Introduce the topic: Clearly state the purpose of your presentation and provide a brief overview of what you’ll be discussing. This helps the audience understand the context of your research and what they can expect from your presentation. For example, “Today, I’ll be presenting my research on the role of DNA repair mechanisms in cancer development. I’ll be discussing the current state of knowledge in this field, the methods we used to conduct our research and the novel insights we’ve gained from our findings.”
• Start with a strong opening statement: Once you’ve introduced yourself and the topic, start your presentation confidently with a statement that captures the audience’s attention and makes them curious to hear more. As mentioned earlier, you could use a strong opening statement, a powerful visual aid, or show enthusiasm for your research. For example:
• “Have you ever wondered how artificial intelligence can be used to predict user behaviour? Today, I’ll be sharing my research on the latest AI algorithms and their potential applications in the field of e-commerce.”
• “Imagine a world where cybersecurity threats no longer exist. My research is focused on developing advanced security measures that can protect your data from even the most sophisticated attacks.”
• “Think for a moment about the amount of data we generate every day. My research focuses on how we can use machine learning algorithms to extract meaningful insights from this vast amount of data, and ultimately drive innovation in industries ranging from healthcare to finance.”

By following these steps, you’ll be able to start your research presentation confidently, establish your credibility and expertise, and create interest in your topic.

Speaking confidently as an invited speaker can be a daunting task, but there are ways to prepare and feel more confident. One such way is through practising yoga. Yoga is a great tool for reducing stress and anxiety, which can be major barriers to confident public speaking.

By practising yoga, you can learn to control your breathing, calm your mind, and increase your focus and concentration. All of these skills can help you feel more centred and confident when it’s time to give your presentation.

If you’re interested in learning more about the benefits of yoga, check out our blog post on the subject YOGA: The Ultimate Productivity Hack for Ph.D. Research Scholars and Researchers .

If you’re ready to dive deeper and start your own yoga practice, be sure to download my e-book on :

Unlock Your Research Potential Through Yoga: A Research Scholar’s Companion

A large number of audiences in the presentation hall make you feel jittery and lose your confidence in no time. This happens because you are seeing many of the audience for the first time and you don’t know their background and their knowledge of the subject in which you are presenting.

The best way to overcome this fear is to go and attack the fear itself. That is come at least 10-15 minutes early to the conference room and start interacting with the people over there. This short span of connectivity with a few of the audience will release your tension.

When you occupy the stage for presenting,  the first thing you need to do is gaze around the room,  establish one-to-one eye contact, and give a confident smile to your audience whom you had just met before the start of the presentation.

Just gazing around the presentation hall will make you feel connected to everyone in the hall. Internally within your mind choose one of the audience and turn towards him/her make eye contact and deliver a few sentences, then proceed to the next audience and repeat the same set of steps.

This will make everyone in the room feel that you are talking directly to them. Make the audience feel that you are engaging with them personally for this topic, which makes them invest fully in your topic.

The third tip for making an effective research presentation is to welcome your audience. This means taking a few minutes to greet your audience, introduce yourself, and set the tone for your presentation. Here are a few ways you can welcome your audience:

• Greet your audience: Start by greeting your audience with a smile and a warm welcome. This will help you establish a connection with your audience and put them at ease.
• Introduce yourself: Introduce yourself to the audience and give a brief background on your expertise and how it relates to your presentation. This will help your audience understand your qualifications and why you’re the right person to be delivering the presentation.
• Explain the purpose of your presentation: Explain to your audience why you’re presenting your research and what they can expect to learn from your presentation. This will help your audience understand the context of your research and what they can expect from your presentation.
• Set the tone: Set the tone for your presentation by giving a brief overview of your presentation structure and what your audience can expect throughout your presentation. This will help your audience understand what to expect and keep them engaged.

Here are a few examples of how you can welcome your audience:

• If you’re presenting to a group of industry professionals, welcome them by acknowledging their expertise and experience. This will show that you value their knowledge and experience.
• If you’re presenting to a group of students or academics, welcome them by acknowledging their interest in your research area. This will help you establish a connection with your audience and show that you’re excited to share your research with them.
• If you’re presenting to a mixed audience, welcome them by acknowledging their diversity and the different perspectives they bring to the presentation. This will help you set an inclusive tone and show that you’re open to different viewpoints.

Overall, welcoming your audience is an important aspect of delivering an effective research presentation. It helps you establish a connection with your audience, set the tone for your presentation, and keep your audience engaged throughout your presentation.

In my earlier days of presentations, I just used to go on stage and start my presentations without greeting anyone. Later I learned stage etiquette with the help of my fellow research scholars and underwent  professional etiquette courses .

The fourth tip for making an effective research presentation is to adjust your voice. This means using your voice effectively to convey your message and engage your audience. Here are a few ways you can adjust your voice during your research presentation:

• Speak clearly: Speak clearly and enunciate your words so that your audience can understand what you’re saying. Avoid speaking too fast or mumbling, which can make it difficult for your audience to follow your presentation.
• Use a varied pace: Use a varied pace to keep your audience engaged. Speak slowly and clearly when you’re making important points, and speed up when you’re discussing less important points. This will help you maintain your audience’s attention throughout your presentation.
• Use a varied pitch: Use a varied pitch to convey emotion and emphasize important points. Lower your pitch when you’re discussing serious or important topics, and raise your pitch when you’re excited or enthusiastic.
• Use pauses: Use pauses to emphasize important points and give your audience time to reflect on what you’re saying. Pausing also helps to break up your presentation and make it easier for your audience to follow.

Here are a few examples of how you can adjust your voice during your research presentation:

• If you’re discussing a complex or technical topic, speak slowly and clearly so that your audience can understand what you’re saying. Use pauses to emphasize important points and give your audience time to reflect on what you’re saying.
• If you’re discussing an exciting or enthusiastic topic, raise your pitch and use a varied pace to convey your excitement to your audience. This will help you engage your audience and keep them interested in your presentation.
• If you’re discussing a serious or emotional topic, lower your pitch and use a slower pace to convey the gravity of the situation. Use pauses to emphasize important points and give your audience time to process what you’re saying.

Overall, adjusting your voice is an important aspect of delivering an effective research presentation. It helps you convey your message clearly, engage your audience, and keep their attention throughout your presentation.

Many researchers are less talkative and speak with a very low voice and this makes their concepts unheard by other researchers. To overcome this drawback, they go for  vocal coaching  to improve their voice modulation.

 Research Presentation Tip #5: Memorize your Opening Line

The fifth tip for making an effective research presentation is to memorize your opening line. This means having a powerful and memorable opening line that will grab your audience’s attention and set the tone for your presentation. Here are a few ways you can create a memorable opening line:

• Use a quote or statistic: Start your presentation with a powerful quote or statistic that relates to your research. This will grab your audience’s attention and show them why your research is important.
• Use a story or anecdote: Use a personal story or anecdote to illustrate the importance of your research. This will help you connect with your audience on an emotional level and show them why your research is relevant to their lives.
• Ask a question: Ask your audience a thought-provoking question that relates to your research. This will help you engage your audience and get them thinking about your topic.

Once you’ve created a memorable opening line, it’s important to memorize it so that you can deliver it confidently and without hesitation. Here are a few examples of powerful opening lines:

• “In the United States, someone dies of a drug overdose every seven minutes. Today, I want to talk to you about the opioid epidemic and what we can do to prevent it.”
• “When I was a child, my grandmother was diagnosed with Alzheimer’s disease. Today, I want to share with you the latest research on Alzheimer’s and what we can do to slow its progression.”
• “Have you ever wondered why some people are more resilient than others? Today, I want to talk to you about the science of resilience and how we can use it to overcome adversity.”

Overall, memorizing your opening line is an important aspect of delivering an effective research presentation. It helps you grab your audience’s attention, set the tone for your presentation, and establish your credibility as a speaker.

Remembering the concepts at the right time and in the right sequence is critical for every researcher. Few of my research scholars face the problem of forgetting everything once they reach the stage for presentation. To overcome this difficulty I gift them with one of my favourite books on improving memory power:    “Limitless  by Jim Quick” .  This book has changed many lives. You can also try.

Research Presentation Tip #6:  Use the words  “ ‘Think for while’, ‘Imagine’, ‘Think of’, ‘Close Your Eyes’ ”

The sixth tip for making an effective research presentation is to use specific phrases that encourage your audience to think, imagine, and engage with your presentation. Here are a few examples of phrases you can use to encourage your audience to engage with your presentation:

• “Think for a moment about…” This phrase encourages your audience to reflect on a particular point or idea that you’ve just discussed. For example, “Think for a moment about the impact that climate change is having on our planet.”
• “Imagine that…” This phrase encourages your audience to visualize a particular scenario or idea. For example, “Imagine that you’re living in a world without access to clean water. How would your daily life be affected?”
• “Think of a time when…” This phrase encourages your audience to reflect on their own experiences and relate them to your presentation. For example, “Think of a time when you felt overwhelmed at work. How did you manage that stress?”
• “Close your eyes and picture…” This phrase encourages your audience to use their imagination to visualize a particular scenario or idea. For example, “Close your eyes and picture a world without poverty. What would that look like?”

By using these phrases, you can encourage your audience to actively engage with your presentation and think more deeply about your research. Here are a few examples of how you might incorporate these phrases into your presentation:

• “Think for a moment about the impact that our use of plastics is having on our environment. Each year, millions of tons of plastic end up in our oceans, harming marine life and polluting our planet.”
• “Imagine that you’re a scientist working to develop a cure for a deadly disease. What kind of research would you conduct, and what challenges might you face?”
• “Think of a time when you had to overcome a significant challenge. How did you persevere, and what lessons did you learn from that experience?”
• “Close your eyes and picture a world where renewable energy is our primary source of power. What benefits would this have for our planet, and how can we work together to make this a reality?”

Overall, using phrases that encourage your audience to think and engage with your presentation is an effective way to make your research presentation more impactful and memorable.

The seventh tip for making an effective research presentation is to incorporate storytelling into your presentation. Storytelling is a powerful way to connect with your audience, illustrate your points, and make your research more engaging and memorable.

People love stories, but your story has to be relevant to your research. You can craft a story about an experience you had and tell how you could able to define your research problem based on the experience you had.  This makes your presentation both interesting and incorporates information about the work you are carrying out. 

Storytelling or sharing your own experience is the best way to connect with your audience.  Many researchers use this technique and it remains one of the most critical pieces to becoming an effective presenter.

Here are a few examples of how you can incorporate storytelling into your presentation:

• Personal stories: Use a personal story to illustrate the importance of your research. For example, if you’re researching a new cancer treatment, you might share a story about a friend or family member who has been affected by cancer. This personal connection can help your audience relate to your research on a more emotional level.
• Case studies: Use a case study to illustrate how your research has been applied in the real world. For example, if you’re researching the impact of a new educational program, you might share a case study about a school that has implemented the program and seen positive results.
• Historical examples: Use a historical example to illustrate the significance of your research. For example, if you’re researching the impact of climate change, you might share a story about the Dust Bowl of the 1930s to illustrate the devastating effects of drought and soil erosion.
• Analogies: Use an analogy to explain complex concepts or ideas. For example, if you’re researching the workings of the brain, you might use the analogy of a computer to help your audience understand how neurons communicate with each other.

By incorporating storytelling into your presentation, you can help your audience connect with your research on a more personal level and make your presentation more memorable. Here are a few examples of how you might incorporate storytelling into your presentation:

• “When my mother was diagnosed with cancer, I felt helpless and afraid. But thanks to the groundbreaking research that is being done in this field, we now have more treatment options than ever before. Today, I want to share with you the latest research on cancer treatments and what we can do to support those who are fighting this disease.”
• “Imagine for a moment that you’re a small business owner trying to grow your online presence. You’ve heard that search engine optimization (SEO) is important for driving traffic to your website, but you’re not sure where to start. That’s where my research comes in. By analyzing millions of search queries, I’ve identified the key factors that search engines use to rank websites. Using this information, I’ve developed a new algorithm that can help businesses like yours optimize their websites for better search engine rankings. Imagine being able to reach more customers and grow your business, all thanks to this new algorithm. That’s the power of my research.”

In these examples, the speaker is using storytelling to help the audience understand the real-world impact of their research in a relatable way. By framing the research in terms of a relatable scenario, the speaker is able to engage the audience and make the research feel more relevant to their lives. Additionally, by highlighting the practical applications of the research, the speaker is able to demonstrate the value of the research in a tangible way.

Here I recommend without any second thought “ Storytelling with Data: A Data Visualization Guide for Business Professionals  ” by Cole Nussbaumer Knaflic. This is one of the powerful techniques to showcase data in the form of graphs and charts.

The eighth tip for making an effective research presentation is to incorporate facts and statistics into your presentation. Facts and statistics can help you communicate the significance of your research and make it more compelling to your audience.

Make your audience curious about your topic with a fact they didn’t know. Explaining the importance of your topic to your audience is essential. Showcasing data and statistics to prove a point remains a critical strategy not just at the beginning but also throughout.  Statistics can be mind-numbing but if there is some compelling information that can help further the conversation.

Here are a few examples of how you might use facts and statistics in your research presentation:

• Contextualize your research: Use statistics to provide context for your research. For example, if you’re presenting on the prevalence of a particular disease, you might start by sharing statistics on how many people are affected by the disease worldwide.
• Highlight key findings: Use facts and statistics to highlight the key findings of your research. For example, if you’re presenting on new drug therapy, you might share statistics on the success rate of the therapy and how it compares to existing treatments.
• Support your arguments: Use facts and statistics to support your arguments. For example, if you’re arguing that a particular policy change is needed, you might use statistics to show how the current policy is failing and why a change is necessary.
• Visualize your data: Use graphs, charts, and other visual aids to help illustrate your data. This can make it easier for your audience to understand the significance of your research. For example, if you’re presenting on the impact of climate change, you might use a graph to show the rise in global temperatures over time.

Here’s an example of how you might use facts and statistics in a research presentation:

“Did you know that over 80% of internet users own a smartphone? That’s a staggering number when you think about it. And with the rise of mobile devices, it’s more important than ever for businesses to have a mobile-friendly website. That’s where my research comes in.

By analyzing user behaviour and website performance data, I’ve identified the key factors that make a website mobile-friendly. And the results are clear: mobile-friendly websites perform better in search engine rankings, have lower bounce rates, and are more likely to convert visitors into customers. By implementing the recommendations from my research, businesses can improve their online presence and reach more customers than ever before.”

In this example, the speaker is using statistics to provide context for their research (the high prevalence of smartphone ownership) and to support their argument (that businesses need to have mobile-friendly websites).

By emphasizing the benefits of mobile-friendly websites (better search engine rankings, lower bounce rates, and higher conversion rates), the speaker is able to make the research more compelling to their audience. Finally, by using concrete examples (implementing the recommendations from the research), the speaker is able to make the research feel actionable and relevant to the audience.

In my blog posts on the benefits of using graphs and tables in research presentations, I have presented different ways that these tools can enhance the impact and effectiveness of your research presentation. By incorporating graphs and tables, you can help your audience to engage more deeply with your research and better grasp the significance of your findings. To learn more about the benefits of using graphs and tables in research presentations, check out my blog posts listed below, on the subject.

• Maximizing the Impact of Your Research Paper with Graphs and Charts
• Best Practices for Designing and Formatting Tables in Research Papers

You can also refer the book “Information Visualization: An Introduction” for getting more clarity on the representation of facts and statistics.

Research Presentation Tip #9: Power of “Pause”

The ninth tip for making an effective research presentation is to use the power of “pause.” Pausing at key moments in your presentation can help you emphasize important points, allow your audience to process information, and create a sense of anticipation.

We are all uncomfortable when there is a pause.  Yet incorporating pause into your presentation can be a valuable tool causing the audience to be attentive to what you are going to say next.

A pause is an effective way to grab attention. There are two ways you might use this technique. After you are introduced, walk on stage and say nothing. Simply pause for three to five seconds and wait for the full attention of the audience. It’s a powerful opening. Depending on the audience, you might need to pause for longer than five seconds.

At another point in your presentation, you might be discussing the results or you are about to provide important information, that’s when you pause to grab attention. You’ll probably feel uncomfortable when you first try this technique, but it’s worth mastering.

Here are a few examples of how you might use the power of the pause in your research presentation:

• Emphasize key points: Pause briefly after making an important point to allow your audience to absorb the information. For example, if you’re presenting on the benefits of a new product, you might pause after stating the most compelling benefits to give your audience time to reflect on the information.
• Create anticipation: Pause before revealing a key piece of information or making a surprising statement. This can create a sense of anticipation in your audience and keep them engaged. For example, if you’re presenting on the results of a study, you might pause before revealing the most surprising or unexpected finding.
• Allow time for reflection: Pause after asking a thought-provoking question to give your audience time to reflect on their answer. This can help create a more interactive and engaging presentation. For example, if you’re presenting on the impact of social media on mental health, you might pause after asking the audience to reflect on their own social media use.
• Control the pace: Use pauses to control the pace of your presentation. Pausing briefly before transitioning to a new topic can help you signal to your audience that you’re about to move on. This can help prevent confusion and make your presentation more organized.

Here’s an example of how you might use the power of the pause in a research presentation:

“Imagine being able to reduce the risk of heart disease by 50%. That’s the potential impact of my research. By analyzing the diets and lifestyles of over 10,000 participants, I’ve identified the key factors that contribute to heart disease. And the results are clear: by making a few simple changes to your diet and exercise routine, you can significantly reduce your risk of heart disease. So, what are these changes? Pause for effect. It turns out that the most important factors are a diet rich in fruits and vegetables, regular exercise, and limited alcohol consumption.”

In this example, the speaker is using the pause to create anticipation before revealing the most important findings of their research. By pausing before revealing the key factors that contribute to heart disease, the speaker is able to create a sense of anticipation and emphasize the importance of the information. By using the power of the pause in this way, the speaker is able to make their research presentation more engaging and memorable for the audience.

The tenth tip for making an effective research presentation is to quote a great researcher. By including quotes from respected researchers or experts in your field, you can add credibility to your presentation and demonstrate that your research is supported by other respected professionals.

Quoting someone who is a well-known researcher in your field is a great way to start any presentation.  Just be sure to make it relevant to the purpose of your speech and presentation.  If you are using slides, adding a picture of the person you are quoting will add more value to your presentation.

Here are a few examples of how you might use quotes in your research presentation:

• Begin with a quote: Starting your presentation with a quote from a respected researcher can help set the tone and establish your credibility. For example, if you’re presenting on the benefits of exercise for mental health, you might begin with a quote from a well-known psychologist or psychiatrist who has researched the topic.
• Use quotes to support your argument: Including quotes from experts who support your argument can help reinforce your ideas and add credibility to your presentation. For example, if you’re presenting on the importance of early childhood education, you might include a quote from a respected educational psychologist who has studied the topic.
• Challenge conventional wisdom: Including quotes from experts who challenge conventional wisdom can help you make a more compelling argument and stand out from other presenters. For example, if you’re presenting on the effects of technology on social interaction, you might include a quote from a respected sociologist who argues that technology can actually improve social connections.
• Add a personal touch: Including quotes from researchers who have inspired you personally can help you connect with your audience and add a more personal touch to your presentation. For example, if you’re presenting on the importance of diversity in the workplace, you might include a quote from a researcher who has inspired you to pursue your own research on the topic.

Here’s an example of how you might use a quote in a research presentation:

“As the great psychologist Abraham Maslow once said, ‘What a man can be, he must be.’ This quote perfectly captures the essence of my research on human potential. By analyzing the lives of highly successful individuals, I’ve identified the key factors that contribute to success. And the results are clear: by cultivating a growth mindset, setting ambitious goals, and surrounding yourself with supportive people, you can unlock your full potential and achieve greatness.”

In this example, the speaker is using a quote from a respected psychologist to support their argument about human potential. By including the quote, the speaker is able to add credibility to their presentation and demonstrate that their research is supported by other respected professionals in the field. By using quotes in this way, the speaker is able to make their research presentation more engaging and persuasive for the audience.

The eleventh tip for making an effective research presentation is to begin with a video. Using a video at the beginning of your presentation can capture the audience’s attention and help establish the theme of your talk

Video remains a powerful mechanism to begin a presentation.  Limit your videos to 2–3 minutes. People like video, and it can capture their attention, but they can also tire of it easily.  It gives the presenter and the attendees a break from each other. Sometimes, you just look for visible reactions from the audience that might provide a transition from video back to speaking. Conversely, for the attendees, the video provides a break from the speaker.

Here are a few examples of how you might use a video in your research presentation:

• Introduce a new technology: Use a video to introduce a new technology or innovation that is related to your research. For example, if you’re presenting on the potential of artificial intelligence in healthcare, you might use a video that shows how AI is being used to detect cancer early.
• Demonstrate a problem: Use a video to demonstrate a problem or challenge that your research is trying to solve. For example, if you’re presenting on the importance of cybersecurity in the finance industry, you might use a video that shows how easily hackers can gain access to sensitive financial information.
• Showcase your research: Use a video to showcase your own research and the methods you used to conduct it. For example, if you’re presenting on a new algorithm for image recognition, you might use a video that shows how the algorithm works in action.
• Add a personal touch: Use a video to share a personal story or experience that relates to your research. For example, if you’re presenting on the impact of technology on society, you might use a video that shows how technology has changed your own life.

Here’s an example of how you might use a video at the beginning of a research presentation in computer science:

“Before I dive into my research on the potential of blockchain technology in supply chain management, I want to show you a video that demonstrates the challenges that the industry currently faces. As you’ll see, there are numerous pain points that blockchain could help to address, from tracking the provenance of goods to reducing fraud and counterfeiting. By leveraging the power of blockchain, we can create a more transparent, efficient, and secure supply chain for everyone involved.”

In this example, the speaker is using a video to demonstrate a problem or challenge that their research is trying to solve. By showing the audience the current pain points in supply chain management, the speaker is able to establish the need for blockchain technology and capture the audience’s attention. By using a video in this way, the speaker is able to make their research presentation more engaging and impactful for the audience.

One sincere piece of advice while preparing the video is not to install the full video and start searching for the clip to be displayed to the audience. If you show this side or that side of the video content not relevant to the context, the audience may lose patience and drift away from the presentation. This shows your unpreparedness for the presentation.  I suggest you go ahead with professional video editing software to edit your video before showing it to your audience.

When giving a research presentation, it’s important to sound confident and knowledgeable. However, using too many filler words such as “ok”, “so”, and “umms” can make you sound unsure of yourself and can distract from the content of your presentation.

Here are a few tips to help you avoid using too many filler words:

• Practice your presentation: One of the best ways to reduce the use of filler words is to practice your presentation. By rehearsing what you want to say, you’ll become more comfortable with the content and won’t need to rely on filler words as much.
• Use a script: If you’re prone to using filler words, consider writing out a script for your presentation. This will help you stay on track and avoid unnecessary pauses or verbal crutches.
• Record yourself: Another helpful strategy is to record yourself giving your presentation. By listening back to the recording, you can identify any filler words or other verbal tics and work on eliminating them in future presentations.
• Take pauses: Instead of relying on filler words to fill pauses in your presentation, try taking intentional pauses. This will help you gather your thoughts and emphasize important points.

Here’s an example of how to avoid using too many filler words in a research presentation:

“Today, I want to talk to you about the impact of machine learning on cybersecurity. Ok, so, umm, as you all know, cybersecurity is a critical issue for businesses and organizations. But did you know that machine learning can help to identify and mitigate cyber threats before they become a major problem? By using algorithms to analyze data, we can create more effective security protocols and protect sensitive information from being compromised. So, in conclusion, machine learning has the potential to revolutionize the way we approach cybersecurity.”

In this example, the speaker is using several filler words throughout the presentation, which can detract from the content and make them sound less confident. By practising their presentation and focusing on eliminating filler words, the speaker can deliver a more polished and engaging presentation that highlights the important points.

Many presenters, though have good content fail to impress the audience by using too many  “ok” “so” and “umms” which shows a lack of good communication skills.  This can be due to stage fear/poor preparation/happen unconsciously.

Such filler words can ruin your credibility despite how innocent they look. One tip for avoiding this annoying habit is to practice your speech or presentation multiple times beforehand in front of your supervisor/research scholars / yourself in front of the mirror.  If you are hesitant then the best option is to  record your speech on your mobile  and check for the mistakes unconsciously you make.

Giving a good research presentation as a keynote speaker is an excellent opportunity to showcase your expertise and knowledge in your research domain. As a keynote speaker, you can communicate your research findings, methodologies, and the impact of your research to a wider audience.

A well-delivered presentation can also demonstrate your ability to engage with diverse stakeholders and effectively communicate complex ideas. This can be an advantage when looking for research consultancy work, as potential clients or employers can assess your ability to deliver quality work, understand their needs, and provide innovative solutions to their problems.

If you are interested in exploring research consultancy jobs, check out the link Research Consultancy: An Alternate Career for Researchers to discover some exciting opportunities in your research domain.

Delivering a successful research presentation requires careful planning, practice, and attention to detail. By starting confidently, making eye contact with your audience, and using effective communication techniques like storytelling and statistics, you can engage your audience and communicate your research findings in a compelling way.

Remember to adjust your voice, avoid filler words, and take intentional pauses to keep your audience engaged and focused. By following these tips and incorporating your own unique style and perspective, you can deliver a powerful and memorable research presentation that showcases your expertise and leaves a lasting impression.

Frequently Asked Questions

As a speaker at a research conference, it’s important to dress professionally and appropriately to make a positive impression on the audience and fellow researchers. Here are some general guidelines for what to wear: Business Formal Attire : Most research conferences have a business formal dress code. This typically means wearing a suit or dress pants/skirt with a collared shirt/blouse. For men, a suit with a tie is appropriate, and for women, a pantsuit or a skirt/dress with a blazer is a good choice. Neutral and Classic Colors : Stick to neutral and classic colours like black, navy, grey, or beige for a polished and sophisticated look. Avoid loud or overly bright colors and patterns that may distract from your presentation. Comfortable and Well-Fitted Clothing : Ensure that your clothing fits well and is comfortable to wear for an extended period. This will help you feel more at ease during your presentation. Appropriate Footwear : Wear closed-toe shoes that are comfortable and complement your outfit. For men, dress shoes are ideal, and for women, low-heeled pumps or flats are a good choice. Minimal Accessories : Keep your accessories simple and minimal. A wristwatch, small earrings, and a modest necklace can add a touch of elegance without being distracting. Grooming and Hygiene : Pay attention to personal grooming and hygiene. Make sure your hair is well-groomed, and avoid heavy cologne or perfume, as some attendees may be sensitive to strong scents. Bring Layers : Conference venues can sometimes be chilly due to air conditioning, so consider bringing a light sweater or jacket that complements your outfit. Check the Conference Theme : Occasionally, research conferences may have specific themes or cultural considerations. In such cases, you can subtly incorporate elements related to the theme or culture into your outfit if appropriate. You can visit my blog post on ” How to dress for academic / research conferences ” for further details.

Absolutely! Sharing your conference presentation slides with the audience after your talk can be a great way to provide additional value to those who attended your presentation and those who couldn’t make it to the event.

As an invited speaker at a research conference, it is generally expected and encouraged to entertain questions from the audience during or after your presentation. Q&A sessions are a valuable part of academic conferences as they allow attendees to engage with the speaker, seek clarifications, and gain further insights into the research being presented. However, a few speakers as well as the audience may get distracted by the questions asked during the presentation. Check your preparedness and the mood of the audience and then decide.

Tips for a Successful Q&A Session: Be Prepared : Anticipate potential questions that may arise from your presentation and be prepared to answer them. This will boost your confidence during the Q&A. Encourage Questions : After your presentation, let the audience know that you welcome their questions. Creating a supportive and inclusive environment will encourage more participation. Active Listening : Listen carefully to each question and ensure you understand it before responding. If a question is unclear, ask for clarification to provide the best possible answer. Be Respectful and Professional : Even if you receive challenging or critical questions, respond in a respectful and professional manner. Avoid becoming defensive and maintain a positive tone. Manage Time : If there’s a specific time allocated for the Q&A session, manage it effectively so that you can address as many questions as possible without exceeding the allocated time.

How to handle questions where I don’t know the answers in my presentation?

Handling a question during your presentation when you don’t know the answer is a common scenario, and it’s essential to respond gracefully and professionally. Here’s how to handle such situations: Stay Calm and Composed : Take a deep breath and remain calm. It’s okay not to know the answer to every question, and the audience understands that. Acknowledge the Question : Show appreciation for the question and the person who asked it. You can say something like, “Thank you for the question; that’s an interesting point to consider.” Be Honest : It’s best to be honest if you don’t know the answer. Avoid making up information or guessing as it can harm your credibility. Admit You Don’t Know : You can respond with a polite acknowledgement that you don’t have the information at hand. For example, say, “I’m afraid I don’t have the answer to that question right now.” Offer to Follow Up : Express your willingness to find the answer later. You can say, “I’ll make sure to look into this further and get back to you with an answer.” Redirect the Question : If appropriate, you can redirect the question to the audience or to someone who might have more expertise on the topic. Stay Positive : Maintain a positive tone throughout your response. Avoid apologizing excessively or sounding defensive. Bridge to Related Topics : If you can’t answer the specific question, try to bridge it to related topics you are familiar with. This way, you can still contribute to the discussion. Use It as a Learning Opportunity : If the question raises a valid point you haven’t considered before, acknowledge it as a learning opportunity. You can say, “That’s an excellent question, and it gives me something to think about.” Learn for the Future : After the presentation, take note of the questions you couldn’t answer and use them as a basis for further research or study. This will help you better prepare for similar situations in the future.

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11 Tips to Make an Effective Research Presentation

Home » Presenting Your Research » 11 Tips to Make an Effective Research Presentation

The purpose of a presentation is to tell your audience a story. To achieve this goal, the person giving the presentation must place themselves in the shoes of their listeners and determine what they need to know to understand the story. Telling a great story is more important than any embellishments or technology you use to do it. Below are 11 tips for giving an effective research presentation.

1. Decide what your most important messages are, tailored to your specific audience.

Research can be messy, and so can the results of research. Your audience does not usually need to know every tiny detail about your work or results. Try to narrow down your findings to two or three of the most important takeaways that would resonate with the people in attendance. These takeaways are the messages of your presentation.

2. Start at the beginning and keep it simple.

Now that you have your messages, think about how you got to that point. What question did you ask that led you to do this research, and why did you ask it? Tell your audience this information, just enough of it for them to understand why the story is important and why you’re telling it. Use language that is tailored to the level of understanding of your audience.

3. Tell them how you addressed your question.

This part of any presentation usually involves the greatest risk of being dull. Tell your audience how you address your question, but don’t overwhelm them with detail they don’t need. Tell them what they need to know to get a basic idea of how you got your results.

4. Tell them your most important findings.

Again, do not overwhelm your listeners with noisy data or too much information. Give them a streamlined version of your results, using as your guide what you might include in an abstract of the work.

5.  Give them the payoff—your main messages.

Link your results to the main or most important conclusions from your work. Make sure that the results you talk about directly connect with these final messages.

6. Hint at where you’re going next.

If appropriate, you can also tell your audience the new questions that your findings open up, leaving them a little intrigued about where things will go next.

7. Do not go over your time.

No one wants to listen to anyone talk longer than they are supposed to talk. If you’ve been given a 10-minute limit for your presentation, do not take more than 10 minutes. Your best bet is to practice it beforehand, timing yourself, to make sure that you have the right pace to stay within limits. Don’t make it too short, either, although that is almost never a problem.

8. Think about questions people might ask.

If a question-and-answer session is to follow your presentation, go through your talk and put yourself again in your audience’s shoes. What questions would you have if you were listening to this research presentation? Try to anticipate what people might ask and how you’ll answer. If you have friends or family you can use for practice, encourage them to ask questions so you can gain experience answering them.

9. Do not overwhelm with too much text, busy images, tables, or charts.

Having too much text on a slide or busy, illegible images is a major fault of many academic research presentations. Consider the people in your audience and what they’ll be able to see from where they sit. Keep text limited and plain and figures simple and clear. Explain each image that you show, including axis labels and their meaning, and don’t just assume your audience will understand with a quick glance. Also, you do not need to use the tricks that some digital software allows for slides to fade in or out or advance automatically. In fact, you should avoid the latter entirely.

10. Do not read text word for word.

If you are using some form of presentation that involves slides or words on a screen, do not read these words verbatim. Your best approach is to use short phrases in the slides and then add your own expansion as you talk. That way, your audience sees an important, brief phrase and hears you add context around it. Listening to someone read a slide packed with text while reading along with them is mind numbing.

11. Engage with your audience.

If you are comfortable, you can always present your research in a way that invites audience engagement, asking questions as you go that anticipate a slide you are about to show, a result you are about to introduce, or a conclusion you will present.

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How to Prepare and Give a Scholarly Oral Presentation

• First Online: 01 January 2020

Cite this chapter

• Cheryl Gore-Felton 2  

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Building an academic reputation is one of the most important functions of an academic faculty member, and one of the best ways to build a reputation is by giving scholarly presentations, particularly those that are oral presentations. Earning the reputation of someone who can give an excellent talk often results in invitations to give keynote addresses at regional and national conferences, which increases a faculty member’s visibility along with their area of research. Given the importance of oral presentations, it is surprising that few graduate or medical programs provide courses on how to give a talk. This is unfortunate because there are skills that can be learned and strategies that can be used to improve the ability to give an interesting, well-received oral presentation. To that end, the aim of this chapter is to provide faculty with best practices and tips on preparing and giving an academic oral presentation.

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Pashler H, McDaniel M, Rohrer D, Bjork R. Learning styles: concepts and evidence. Psychol Sci Public Interest. 2009;9:105–19.

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Newsam JM. Out in front: making your mark with a scientific presentation. USA: First Printing; 2019.

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Ericsson AK, Krampe RT, Tesch-Romer C. The role of deliberate practice in the acquisition of expert performance. Psychol Rev. 1993;100:363–406.

Seaward BL. Managing stress: principles and strategies for health and well-being. 7th ed. Jones & Bartlett Learning, LLC: Burlington; 2012.

Krantz WB. Presenting an effective and dynamic technical paper: a guidebook for novice and experienced speakers in a multicultural world. Philadelphia: Elsevier; 2017.

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Gore-Felton, C. (2020). How to Prepare and Give a Scholarly Oral Presentation. In: Roberts, L. (eds) Roberts Academic Medicine Handbook. Springer, Cham. https://doi.org/10.1007/978-3-030-31957-1_42

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How to Make a “Good” Presentation “Great”

• Guy Kawasaki

Remember: Less is more.

A strong presentation is so much more than information pasted onto a series of slides with fancy backgrounds. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others. Here are some unique elements that make a presentation stand out.

• Fonts: Sans Serif fonts such as Helvetica or Arial are preferred for their clean lines, which make them easy to digest at various sizes and distances. Limit the number of font styles to two: one for headings and another for body text, to avoid visual confusion or distractions.
• Colors: Colors can evoke emotions and highlight critical points, but their overuse can lead to a cluttered and confusing presentation. A limited palette of two to three main colors, complemented by a simple background, can help you draw attention to key elements without overwhelming the audience.
• Pictures: Pictures can communicate complex ideas quickly and memorably but choosing the right images is key. Images or pictures should be big (perhaps 20-25% of the page), bold, and have a clear purpose that complements the slide’s text.
• Layout: Don’t overcrowd your slides with too much information. When in doubt, adhere to the principle of simplicity, and aim for a clean and uncluttered layout with plenty of white space around text and images. Think phrases and bullets, not sentences.

As an intern or early career professional, chances are that you’ll be tasked with making or giving a presentation in the near future. Whether you’re pitching an idea, reporting market research, or sharing something else, a great presentation can give you a competitive advantage, and be a powerful tool when aiming to persuade, educate, or inspire others.

• Guy Kawasaki is the chief evangelist at Canva and was the former chief evangelist at Apple. Guy is the author of 16 books including Think Remarkable : 9 Paths to Transform Your Life and Make a Difference.

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How to Make an Effective Research Presentation

Presentation software programs have advanced to the point where you no longer need to be an experienced designer to put together a compelling piece of collateral that conveys your findings about academic research in exactly the right way. With the right materials, the right presentation software, and a little bit of time, you can visualize any data that you have in the form of a terrific presentation that sells your research better than numbers alone ever could. However, this does not mean that you shouldn’t keep in mind a few things. As both a marketing tool and a means to convey information, presentations are helpful because they are malleable—the format can essentially be anything you need it to be at any given time. The other side of this, however, is that there are certain traps that are all too easy for even experts to fall into that will harm your ultimate message, not help it. If you wish to learn how to make a professional research presentation as an author, or a researcher, then you should avoid some mistakes at all costs.

Mistakes to Avoid

As a researcher or a student, your number one goal isn’t just to provide insight into a topic—it’s to do so in a compelling way. It is important to communicate ideas in a way that is both easy to understand for people who haven’t completed the work you have and to do so in a compelling and engaging way. In many ways, it’s a lot like telling a story—albeit one that is heavily research-oriented. Every story has a beginning, middle, and end and you need to ensure that the content in the presentation has a proper narrative flow.

In many ways, your presentation will operate exactly along the same lines. To that end, always remember to make sure that the information is presented not only in the right manner but also in the right order to complement intent and maximize impact. If you have three subtopics within a presentation, all of which are related but are still different ideas, don’t mix and match the content. Don’t jump from one topic to the other and back again—you’re only going to lose focus and eventually, the attention of your reader.

If you start preparing your presentation and realize that you’re actually kind of covering two distinct and different topics, don’t be afraid to break one presentation into two. You’ll be able to devote more attention to promoting each idea and you’ll walk away with two great pieces of research presentations instead of one “okay” one.

Length of Your Presentation

Another element of your presentation that you need to pay extremely close attention to is the length. This goes back to another one of the old rules of storytelling: “Whatever you do, don’t overstay your welcome.” While it is true that presentations are naturally designed to be a longer form than something like an Infographic, it’s important to recognize when you’re asking too much of your reader/viewer. A presentation isn’t just a visualized form of something like a white paper. It’s a unique medium all unto itself.

When you start preparing your presentation for the first time, feel free to include as many slides or as much information as you want. Also, don’t forget that there are three versions of your presentation that will exist—the initial outline, the “first draft” of the presentation and the final edited version that you release. Make an effort to only include information that A) is needed to understand your research topic, and B) is necessary to contextualize your findings or the points you’re trying to make. Go through your presentation from start to finish and really try to experience it with fresh eyes—the same way your audience will.

Does it feel like the end of your presentation is getting a little sluggish? You feel that it should be over but there are ten slides to go still. Be precise in your editing process —rest assured that you’ll thank yourself when the end result is much more powerful than it would be if it had remained bloated.

The Power of Presentations

In many ways, presentations provide a unified experience where you can have text, images, video, and more. Remember that human beings are visual learners— visuals are processed up to 60,000 times faster than text and people have a much easier time understanding complex information when it is paired with relevant images as opposed to just text. As an author, researcher, or student, your job is to take complicated ideas and present them in a way that is appealing to a larger audience. Presentations are one of the most essential ways for you to do exactly that. The central message you are trying to convey—the thesis, if you will—needs to be strong enough to justify the creation of a presentation in the first place.

It needs to be a big enough topic to warrant a lengthy experience and a compelling enough story that demands to be told in this particular format above all others. If you start from that simple foundation and build outward, you’ll be left with the best type of marketing tool—one that promotes your research for you and one that people can’t wait to share with their friends and colleagues.

About the Author

Payman Taei is the founder of Visme , an easy-to-use online tool to create engaging presentations, infographics, and other forms of visual content. He is also the founder of HindSite Interactive , an award-winning Maryland based digital agency specializing in website design, user experience, and web app development.

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• CAREER COLUMN
• 15 May 2019

Ways to give an effective seminar about your research project

• Ananya Sen 0

Ananya Sen is a PhD student in microbiology at the University of Illinois at Urbana-Champaign.

You can also search for this author in PubMed   Google Scholar

In my first year of graduate school, I was terrified of giving presentations. I would put too much information on my slides, talk too fast and constantly forget or trip over certain words. Unsuprisingly, the reception was lukewarm at best.

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doi: https://doi.org/10.1038/d41586-019-01574-z

This is an article from the Nature Careers Community, a place for Nature readers to share their professional experiences and advice. Guest posts are encouraged. You can get in touch with the editor at [email protected].

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Advanced Research Methods

• Presenting the Research Paper
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• Writing the Research Paper

Writing an Abstract

Oral presentation, compiling a powerpoint.

Abstract : a short statement that describes a longer work.

• Indicate the subject.
• Describe the purpose of the investigation.
• Briefly discuss the method used.
• Make a statement about the result.

Oral presentations usually introduce a discussion of a topic or research paper. A good oral presentation is focused, concise, and interesting in order to trigger a discussion.

• Be well prepared; write a detailed outline.
• Introduce the subject.
• Talk about the sources and the method.
• Indicate if there are conflicting views about the subject (conflicting views trigger discussion).
• Make a statement about your new results (if this is your research paper).
• Use visual aids or handouts if appropriate.

An effective PowerPoint presentation is just an aid to the presentation, not the presentation itself .

• Be brief and concise.
• Focus on the subject.
• Attract attention; indicate interesting details.
• If possible, use relevant visual illustrations (pictures, maps, charts graphs, etc.).
• Use bullet points or numbers to structure the text.
• Make clear statements about the essence/results of the topic/research.
• Don't write down the whole outline of your paper and nothing else.
• Don't write long full sentences on the slides.
• Don't use distracting colors, patterns, pictures, decorations on the slides.
• Don't use too complicated charts, graphs; only those that are relatively easy to understand.
• << Previous: Writing the Research Paper
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How to create a powerful research presentation

I used to write research reports, which then essentially turned into weighty research presentations. My trick was to copy and paste the information from my report into slides. There was little design or consideration of the flow of my research presentations. Instead, my audience would be facing walls of text while I spoke about the critical information that I couldn’t squeeze into the ever-so-small slides.

It was about four years into my career when I hit a breakthrough with this. I had always been envious of people who could put together beautiful and concise presentations that seemed to flow out of them. I figured, since I was a researcher (with a background in academia), my presentations would have to be ugly and filled with information. However, for this meeting, I had to do a good job. I was presenting research to executives and was hoping for a promotion. 

I went through my slides and got to the halfway point when one of the audience members put their hand up. I froze, and my internal dialogue consisted of a cornucopia of swear words and considerations of running out of the room. It was as bad as I thought. The person said they were lost—agreeing nods circled the room—and asked me to “fix-up” the presentation. We would reschedule the meeting for when the slides were more concise and easier to follow. 

I had a week to change the way I reported and presented user research. In that week, I overhauled my entire structure and flow into a three-step approach I still follow today:

Before creating the presentation

Creating the presentation

During and after the presentation.

Each step has its preparation that leads to a more thoughtful and deliberate presentation. 

.css-1nrevy2{position:relative;display:inline-block;} Before creating the presentation

I no longer start with creating a presentation as my first step. I found that starting with the design and creation of slides was detrimental. Instead, I focused on beginning with ideas that could help me better create the presentation:

Know your audience.  Always consider your audience beforehand and the level of information your audience needs (or likely wants). Executive levels don’t want the nitty-gritty details of the study. Instead, they are interested in the overall themes you found and, most importantly, what the implications are for these findings. If you do what I did and present all the research details, you may see eyes glazing over. However, the team directly impacted by the study will want to know more detailed information. One tip: create the same presentation for everyone, but skip specific slides you know won’t be relevant to particular audiences. 

Outline the key insights.  Before designing your slides, you should feel comfortable with the research and how it all fits together. I determine the critical insights by the information that came up the most frequently from users—usually focused on pain points. I only let myself choose up to five key insights to report. 

Think about your teams.  Ask yourself: “what is the most important information my team needs to know to make immediate decisions?” The answer to this question will likely mean you have to leave some information out of your report. That’s okay! You can always resurface those findings later when the timing is better, and the team can work on them. Instead, think about what your team needs to know  now to make better decisions on their current work.

Keep it short.  As mentioned, only consider up to five key insights! If you have many more than that, you might need to break down the presentations into different phases. When you present too much information at once, you lose your audience. I like to have my presentations be around 30-45 minutes, with 15 minutes after for questions. 

State your expected outcomes.  If you feel comfortable, you can email your expected outcomes to your audience beforehand. For example, I would email the contents/plan of what I want to cover during the presentation and ask if I am missing anything. Doing this before helps to align your presentation with the audience’s expectations.

Now, let’s get started on the actual presentation. 

I was missing flow and had an overabundance of information. By prepping with the model above, I was able to cut down on the amount of data. However, I still struggled quite a lot because I like to write things, not show them, but that was an area I was losing my audience. With the feedback I received, I redid the structure of my report. This flow and design are what I use now in almost all of my reports:

First portion

Agenda/contents.  This section includes what you will cover during the presentation. By making it clear upfront, your audience will understand what to expect and be better able to follow the presentation flow.

Expected outcomes (reiterated).  Hopefully, you were able to share these beforehand. Regardless, I like to repeat or share my expected results of the presentation. For example, at the end of the presentation, the teams can make X or Y decisions by the end or understand A and B implications and what to do next. 

About the study.  These slides give context to the background of the project, methodology, recruitment, and approach you took to the study. It grounds the audience in understanding why the study happened as it did. 

Executive summary (three to five significant insights).  Arguably one of the most important slides of the presentation. Remember the three or five insights you outlined above? Those insights should go into this slide with a brief overview, and they will be the driving force for the rest of the presentation. 

Second portion (repeat with each insight)

Insight one recap.  This slide gives a summary of the first major insight you will tackle.

Findings within the insight.  Usually, findings make up insights. These findings are supporting evidence to the overarching insight. I include up to three findings that support each insight. 

Deep dive into finding one, two, three.  Each deep-dive is a different slide where you explain the finding and include media such as quotes, videos, or photos. It is super key to have this type of evidence (especially videos) because that is how people connect with users outside of research sessions.

Opportunity area for each finding.  For each finding, you can highlight an opportunity area. For this, you can include a recommendation or a How Might We statement. 

Third portion

Recap of the insights.  After going through all the insights and findings, give a general synopsis of your audience’s insights. This slide can mirror the executive study slide. 

Overview of the opportunity areas.  If you have too many opportunity areas, you can pick the top three to five opportunity areas the teams should focus on in the next quarter or half-year. Think back to the essential information for your teams, and use it to pick the opportunity areas. 

Impact/implications.  In this slide, write down the implications or impact the research may have. For example, you might have to write that the team is focused on the wrong area or pain point and needs to pivot or that a new innovative product/feature might be a high priority.

Recommendations.  If you have pointed recommendations based on pain points, this is the slide to include them! I report on recommendations in a table that consists of the finding, the recommendation based on the finding, and evidence supporting this. For example, I find people cannot fill out a form, so I include that finding, my recommendation, and proof (quote, video, photo).  

Links to all raw data.  For those who want to dive deeper, include all the other information, such as notes, research summaries, recordings, and any other raw data.

One final tip: try to stay away from fractions when explaining how many participants encountered a particular problem or stated an insight. It is a lot more powerful to say 80% of participants felt X or struggled with Y than it is to say 4/7 participants. You disclose the number of participants at the beginning of the presentation, so there is no need to continue bringing that up. 

After putting in this information, I will start playing around with colors, fonts, alignments, and other design elements—first, the content, then the tweaking.

Ask questions, engage people.  I always stop at each section to see if there are any questions. You can also use polls or software (such as Mentimeter) to ask questions and engage with your audience. 

Request feedback.  After each presentation, ask your audience for feedback on what went well and what you could do better. With this information, you can continuously develop and hone your presentations.

Since implementing this process, I have had a lot more engagement and success with my presentations. People pay attention, have an easier time following the information, and then feel more compelled to take action. Having others get excited by, understand, and act on research is such a fulfilling feeling and one of the top outcomes we strive for. Try out this process and see what happens!

Keep reading

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Making a short presentation based on your research: 11 tips

Markus goldstein, david evans.

Over the past few weeks, we’ve both spent a fair amount of time at conferences. Given that many conferences ask researchers to summarize their work in 15 to 20 minutes, we thought we’d reflect on some ideas for how to do this, and – more importantly – how to do it well.

• You have 15 minutes. That’s not enough time to use the slides you used for that recent 90-minute academic seminar. One recent presentation one of us saw had 52 slides for 15 minutes.    No amount of speed talking will get you through this in anything resembling coherence. (And quit speed talking, anyway. This isn’t a FedEx commercial !) There is no magic number of slides since the content you’ll have and how you talk will vary. But if you have more than 15 slides, then #2 is doubly important.
• Practice. This is the great thing about a 15-minute talk: You can actually afford to run through it, out loud. Running through it once in advance can reveal to you – wow! – that it’s actually a 25-minute talk and you need to cut a bunch. Of course, the first time through the presentation it may take a bit longer than you will when you present, but if you have any doubts, practice again (bringing your prep time to a whopping 30 minutes plus a little bit).
• You need a (short) narrative. What is the main story you are trying to tell with this paper? Fifteen minutes works better for communicating a narrative then for taking an audience through every twist and turn of your econometric grandeur. Deciding on your narrative will help with the discipline in the points that follow.
• A model or results? Even if your audience is all academics, you don’t have academic seminar time. So the first thing to do is to figure out which is more important to get across – your model or your empirical results. Then trim the other one down to one slide, max. If the results are your focus (usually the case for us), give the audience a sense of how the model is set up, and what the main implications are as they pertain to the results you will show. Conversely, if it’s the model that’s more important, the empirical results will come later and you can just give the very brief highlights that bolster the key points.
• The literature. Really, really minimal. If you do it at all, choose only the papers that you are either going to build on in a major way or contradict. For some types of discussants, it may help to include them, even if they don’t meet the other criteria. Marc Bellemare takes an even stronger stance: “Never, ever have a literature review in your slides. If literature reviews are boring to read in papers, they are insanely boring to listen to during presentations.”
• Program details. Here it’s a bit of a balance. The audience needs a flavor for the program, they need to understand what it did and how it’s different from other things (particularly other things with some kinds of evidence). But only in exceptional cases (as in, it’s a really different program for theoretical reasons, or you don’t have more than process results yet) do you want this to eat up a lot of your time.
• You don’t have time to go through the nitty gritty of the data.   We get that every detail about the survey was fascinating (we spend a lot of our lives thinking about this).   But if it’s not key to the story, save it for a longer presentation (or another paper). And if you’re doing a primarily theoretical paper, this is a bullet on one slide.
• Balance and summary stats. Key summary stats that tell the audience who the people are might make the cut, but 3 slides of every variable that you’ll use are going to be slides you either rip through (telling the audience nothing) or waste most of your time on. Summarize the summary stats. On balance tests: you are either balanced or not.  If you are, this gets a bullet at most (you can also just say that). If you’re not, tell us what’s up and why we should or should not worry.  
• Pre-analysis plan. If you had it, mention it (quickly). If not, don’t. It’s not critical here.
• A picture may be worth 1,000 numbers. Sometimes, taking that really packed table which is currently in 12 point font and turning it into a graph is going to help you with self-control and help your audience with comprehension. Put the significant results in a bar chart, and use asterisks to tell folks which are significant.  
• A special warning about presenting your job market paper. When I (Markus) submitted my job market paper to a journal, the referee report came back noting that this was surely a job market paper since it had 40(!) tables. Key example of how everything matters when you just spent four years of your life collecting each observation. Discipline. You have (or will have) an elevator pitch from the job market – use this to trim your presentation. 
• Marc Bellemare has a great series of “22 tips for conference and seminar presentations,” many of which apply to short presentations: “Always provide a preview of your results. This isn’t a murder mystery: it’s only when people know where you’re taking them that they can enjoy the scenery along the way.”
• Jeff Leek has a great guide to giving presentations of different lengths, and what your goal should be: “As a scientist, it is hard to accept that the primary purpose of a talk is advertising, not science.” This is doubly true for a 15-minute talk.
• The AEA Committee on the Status of Women in the Economics Profession has a top 10 list. “Never cut and paste a table from your paper onto a slide. These tables are never easy to read and only irritate your audience. Instead, choose a few results that you want to highlight and present them on a slide in no smaller than 28 font.” We’ve pretty much all done this. It’s bad practice. (“I’m sorry you can’t read this table.” “Oh really, then why did you cut and paste that giant table from your paper into the presentation?!”)
• I (Dave) go back and re-read Jesse Shapiro’s guide on “ How to Give an Applied Micro Talk ” from time to time. It’s more geared toward a full-length seminar, but the advice is so good I can’t resist plugging it here.

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[Guide] How to Present Qualitative Research Findings in PowerPoint?

By: Author Shrot Katewa

As a researcher, it is quite pointless to do the research if we are unable to share the findings with our audience appropriately! Using PowerPoint is one of the best ways to present research outcomes. But, how does one present qualitative research findings using PowerPoint?

In order to present the qualitative research findings using PowerPoint, you need to create a robust structure for your presentation, make it engaging and visually appealing, present the patterns with explanations for it and highlight the conclusion of your research findings.

In this article, we will help you understand the structure of your presentation. Plus, we’ll share some handy tips that will make your qualitative research presentation really effective!

How to Create a Structure for your Qualitative Research Presentation?

Creating the right structure for your presentation is key to ensuring that it is correctly understood by your audience.

The structure of your Research Presentation not only makes it easier for you to create the document, it also makes it simple for the audience to understand what all will be covered in the presentation at the time of presenting it to your audience.

Furthermore, having a robust structure is a great way to ensure that you don’t miss out on any of the points while working on creating the presentation.

But, what structure should one follow?

Creating a good structure can be tricky for some. Thus, I’m sharing what has worked well for me during my previous research projects.

NOTE – It is important to note that although the following structure is highly effective for most research findings presentation, it has been generalized in order to serve a wide range of research projects. You may want to take a look at points that are very specific to the nature of your research project and include them at your discretion.

Here’s my recommended structure to create your Research Findings presentation –

1. Objective of the Research

A great way to start your presentation is to highlight the objective of your research project.

It is important to remember that merely sharing the objective may sometimes not be enough. A short backstory along with the purpose of your research project can pack a powerful punch ! It not only validates the reasoning for your project but also subtly establishes trust with your audience.

However, do make sure that you’re not reading the backstory from the slide. Let it flow naturally when you are delivering the presentation. Keep the presentation as minimalistic as possible.

2. Key Parameters Considered for Measurement

Once you’ve established the objective, the next thing that you may want to do is perhaps share the key parameters considered for the success of your project.

Every research project, including qualitative research, needs to have a few key parameters to measure against the objective of the research.

For example – If the goal of your project is to gather the sentiments of a certain group of people for a particular product, you may need to measure their feelings. Are they happy or unhappy using the product? How do they perceive the branding of the product? Is it affordable?

Make sure that you list down all such key parameters that were considered while conducting the qualitative research.

In general, laying these out before sharing the outcome can help your audience think from your perspective and look at the findings from the correct lens.

3. Research Methodology Adopted

The next thing that you may want to include in your presentation is the methodology that you adopted for conducting the research.

By knowing your approach, the audience can be better prepared for the outcome of your project. Ensure that you provide sound reasoning for the chosen methodology.

This section of your presentation can also showcase some pictures of the research being conducted. If you have captured a video, include that. Doing this provides further validation of your project.

4. Research Outcomes (Presenting Descriptive Analysis)

This is the section that will constitute the bulk of the your presentation.

Use the slides in this section to describe the observations, and the resulting outcomes on each of the key parameters that were considered for the research project.

It is usually a good idea to dedicate at least 1 or more slides for each parameter . Make sure that you present data wherever possible. However, ensure that the data presented can be easily comprehended.

Provide key learnings from the data, highlight any outliers, and possible reasoning for it. Try not to go too in-depth with the stats as this can overwhelm the audience. Remember, a presentation is most helpful when it is used to provide key highlights of the research !

Apart from using the data, make sure that you also include a few quotes from the participants.

5. Summary and Learnings from the Research

Once you’ve taken the audience through the core part of your research findings, it is a good practice to summarize the key learnings from each of the section of your project.

Make sure your touch upon some of the key learnings covered in the research outcome of your presentation.

Furthermore, include any additional observations and key points that you may have had which were previously not covered.

The summary slide also often acts as “Key Takeaways” from the research for your audience. Thus, make sure that you maintain brevity and highlight only the points that you want your audience to remember even after the presentation.

6. Inclusions and Exclusions (if any)

While this can be an optional section for some of the researchers.

However, dedicating a section on inclusions and exclusions in your presentation can be a great value add! This section helps your audience understand the key factors that were excluded (or included) on purpose!

Moreover, it creates a sense of thoroughness in the minds of your audience.

7. Conclusion of the Research

The purpose of the conclusion slide of your research findings presentation is to revisit the objective, and present a conclusion.

A conclusion may simply validate or nullify the objective. It may sometimes do neither. Nevertheless, having a conclusion slide makes your presentation come a full circle. It creates this sense of completion in the minds of your audience.

8. Questions

Finally, since your audience did not spend as much time as you did on the research project, people are bound to have a few questions.

Thus, the last part of your presentation structure should be dedicated to allowing your audience to ask questions.

Tips for Effectively Presenting Qualitative Research Findings using PowerPoint

For a presentation to be effective, it is important that the presentation is not only well structured but also that it is well created and nicely delivered!

While we have already covered the structure, let me share with you some tips that you can help you create and deliver the presentation effectively.

Tip 1 – Use Visuals

Using visuals in your presentation is a great way to keep the presentations engaging!

Visual aids not only help make the presentation less boring, but it also helps your audience in retaining the information better!

So, use images and videos of the actual research wherever possible. If these do not suffice or do not give a professional feel, there are a number of resources online from where you can source royalty-free images.

My recommendation for high-quality royalty-free images would be either Unsplash or Pexels . Both are really good. The only downside is that they often do not provide the perfect image that can be used. That said, it can get the job done for at least half the time.

If you are unable to find the perfect free image, I recommend checking out Dreamstime . They have a huge library of images and are much cheaper than most of the other image banks. I personally use Dreamstime for my presentation projects!

Tip 2 – Tell a Story (Don’t Show Just Data!)

I cannot stress enough on how important it is to give your presentation a human touch. Delivering a presentation in the form of a story does just that! Furthermore, storytelling is also a great tool for visualization .

Data can be hard-hitting, whereas a touching story can tickle the emotions of your audience on various levels!

One of the best ways to present a story with your research project is to start with the backstory of the objective. We’ve already talked about this in the earlier part of this article.

Start with why is this research project is so important. Follow a story arc that provides an exciting experience of the beginning, the middle, and a progression towards a climax; much like a plot of a soap opera.

Tip 3 – Include Quotes of the Participants

Including quotes of the participants in your research findings presentation not only provides evidence but also demonstrates authenticity!

Quotes function as a platform to include the voice of the target group and provide a peek into the mindset of the target audience.

When using quotes, keep these things in mind –

1. Use Quotes in their Unedited Form

When using quotes in your presentation, make sure that you use them in their raw unedited form.

The need to edit quotes should be only restricted to aid comprehension and sometimes coherence.

Furthermore, when editing the quotes, make sure that you use brackets to insert clarifying words. The standard format for using the brackets is to use square brackets for clarifying words and normal brackets for adding a missing explanation.

2. How to Decide which Quotes to Consider?

It is important to know which quotes to include in your presentation. I use the following 3 criteria when selecting the quote –

• Relevance – Consider the quotes that are relevant, and trying to convey the point that you want to establish.
• Length – an ideal quote should be not more than 1-2 sentences long.
• Choose quotes that are well-expressed and striking in nature.

3. Preserve Identity of the Participant

It is important to preserve and protect the identity of the participant. This can be done by maintaining confidentiality and anonymity.

Thus, refrain from using the name of the participant. An alternative could be using codes, using pseudonyms (made up names) or simply using other general non-identifiable parameters.

Do note, when using pseudonyms, remember to highlight it in the presentation.

If, however, you do need to use the name of the respondent, make sure that the participant is okay with it and you have adequate permissions to use their name.

Tip 4 – Make your Presentation Visually Appealing and Engaging

It is quite obvious for most of us that we need to create a visually appealing presentation. But, making it pleasing to the eye can be a bit challenging.

Fortunately, we wrote a detailed blog post with tips on how to make your presentation attractive. It provides you with easy and effective tips that you can use even as a beginner! Make sure you check that article.

7 EASY tips that ALWAYS make your PPT presentation attractive (even for beginners)

In addition to the tips mentioned in the article, let me share a few things that you can do which are specific to research outcome presentations.

4.1 Use a Simple Color Scheme

Using the right colors are key to make a presentation look good.

One of the most common mistakes that people make is use too many colors in their presentation!

My recommendation would be to go with a monochromatic color scheme in PowerPoint .

4.2 Make the Data Tables Simple and Visually Appealing

When making a presentation on research outcomes, you are bound to present some data.

But, when data is not presented in a proper manner, it can easily and quickly make your presentation look displeasing! The video below can be a good starting point.

Using neat looking tables can simply transform the way your presentation looks. So don’t just dump the data from excel on your PowerPoint presentation. Spend a few minutes on fixing it!

4.3 Use Graphs and Charts (wherever necessary)

When presenting data, my recommendation would be that graphs and charts should be your first preference.

Using graphs or charts make it easier to read the data, takes less time for the audience to comprehend, and it also helps to identify a trend.

However, make sure that the correct chart type is used when representing the data. The last thing that you want is to poorly represent a key piece of information.

4.4 Use Icons instead of Bullet Points

Consider the following example –

This slide could have been created just as easily using bullet points. However, using icons and representing the information in a different format makes the slide pleasing on the eye.

Thus, always try to use icons wherever possible instead of bullet points.

Tip 5 – Include the Outliers

Many times, as a research project manager, we tend to focus on the trends extracted from a data set.

While it is important to identify patterns in the data and provide an adequate explanation for the pattern, it is equally important sometimes to highlight the outliers prominently.

It is easy to forget that there may be hidden learnings even in the outliers. At times, the data trend may be re-iterating the common wisdom. However, upon analyzing the outlier data points, you may get insight into how a few participants are doing things successfully despite not following the common knowledge.

That said, not every outlier will reveal hidden information. So, do verify what to include and what to exclude.

Tip 6 – Take Inspiration from other Presentations

I admit, making any presentation can be a tough ask let alone making a presentation for showcasing qualitative research findings. This is especially hard when we don’t have the necessary skills for creating a presentation.

One quick way to overcome this challenge could be take inspiration from other similar presentations that we may have liked.

There is no shame in being inspired from others. If you don’t have any handy references, you can surely Google it to find a few examples.

One trick that almost always works for me is using Pinterest .

But, don’t just directly search for a research presentation. You will have little to no success with it. The key is to look for specific examples for inspiration. For eg. search for Title Slide examples, or Image Layout Examples in Presentation.

Tip 7 – Ask Others to Critic your Presentation

The last tip that I would want to provide is to make sure that you share the presentation with supportive colleagues or mentors to attain feedback.

This step can be critical to iron out the chinks in the armor. As research project manager, it is common for you to get a bit too involved with the project. This can lead to possibilities wherein you miss out on things.

A good way to overcome this challenge is to get a fresh perspective on your project and the presentation once it has been prepared.

Taking critical feedback before your final presentation can also prepare you to handle tough questions in an adept manner.

Final Thoughts

It is quite important to ensure that we get it right when working on a presentation that showcases the findings of our research project. After all, we don’t want to be in a situation wherein we put in all the hard-work in the project, but we fail to deliver the outcome appropriately.

I hope you will find the aforementioned tips and structure useful, and if you do, make sure that you bookmark this page and spread the word. Wishing you all the very best for your project!

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Preparing and Presenting Effective Research Posters

Associated data.

APPENDIX A.2. Comparison of Research Papers, Presentations, and Posters—Contents.

Posters are a common way to present results of a statistical analysis, program evaluation, or other project at professional conferences. Often, researchers fail to recognize the unique nature of the format, which is a hybrid of a published paper and an oral presentation. This methods note demonstrates how to design research posters to convey study objectives, methods, findings, and implications effectively to varied professional audiences.

A review of existing literature on research communication and poster design is used to identify and demonstrate important considerations for poster content and layout. Guidelines on how to write about statistical methods, results, and statistical significance are illustrated with samples of ineffective writing annotated to point out weaknesses, accompanied by concrete examples and explanations of improved presentation. A comparison of the content and format of papers, speeches, and posters is also provided.

Each component of a research poster about a quantitative analysis should be adapted to the audience and format, with complex statistical results translated into simplified charts, tables, and bulleted text to convey findings as part of a clear, focused story line.

Conclusions

Effective research posters should be designed around two or three key findings with accompanying handouts and narrative description to supply additional technical detail and encourage dialog with poster viewers.

An assortment of posters is a common way to present research results to viewers at a professional conference. Too often, however, researchers treat posters as poor cousins to oral presentations or published papers, failing to recognize the opportunity to convey their findings while interacting with individual viewers. By neglecting to adapt detailed paragraphs and statistical tables into text bullets and charts, they make it harder for their audience to quickly grasp the key points of the poster. By simply posting pages from the paper, they risk having people merely skim their work while standing in the conference hall. By failing to devise narrative descriptions of their poster, they overlook the chance to learn from conversations with their audience.

Even researchers who adapt their paper into a well-designed poster often forget to address the range of substantive and statistical training of their viewers. This step is essential for those presenting to nonresearchers but also pertains when addressing interdisciplinary research audiences. Studies of policymakers ( DiFranza and the Staff of the Advocacy Institute 1996 ; Sorian and Baugh 2002 ) have demonstrated the importance of making it readily apparent how research findings apply to real-world issues rather than imposing on readers to translate statistical findings themselves.

This methods note is intended to help researchers avoid such pitfalls as they create posters for professional conferences. The first section describes objectives of research posters. The second shows how to describe statistical results to viewers with varied levels of statistical training, and the third provides guidelines on the contents and organization of the poster. Later sections address how to prepare a narrative and handouts to accompany a research poster. Because researchers often present the same results as published research papers, spoken conference presentations, and posters, Appendix A compares similarities and differences in the content, format, and audience interaction of these three modes of presenting research results. Although the focus of this note is on presentation of quantitative research results, many of the guidelines about how to prepare and present posters apply equally well to qualitative studies.

WHAT IS A RESEARCH POSTER?

Preparing a poster involves not only creating pages to be mounted in a conference hall, but also writing an associated narrative and handouts, and anticipating the questions you are likely to encounter during the session. Each of these elements should be adapted to the audience, which may include people with different levels of familiarity with your topic and methods ( Nelson et al. 2002 ; Beilenson 2004 ). For example, the annual meeting of the American Public Health Association draws academics who conduct complex statistical analyses along with practitioners, program planners, policymakers, and journalists who typically do not.

Posters are a hybrid form—more detailed than a speech but less than a paper, more interactive than either ( Appendix A ). In a speech, you (the presenter) determine the focus of the presentation, but in a poster session, the viewers drive that focus. Different people will ask about different facets of your research. Some might do policy work or research on a similar topic or with related data or methods. Others will have ideas about how to apply or extend your work, raising new questions or suggesting different contrasts, ways of classifying data, or presenting results. Beilenson (2004) describes the experience of giving a poster as a dialogue between you and your viewers.

By the end of an active poster session, you may have learned as much from your viewers as they have from you, especially if the topic, methods, or audience are new to you. For instance, at David Snowdon's first poster presentation on educational attainment and longevity using data from The Nun Study, another researcher returned several times to talk with Snowdon, eventually suggesting that he extend his research to focus on Alzheimer's disease, which led to an important new direction in his research ( Snowdon 2001 ). In addition, presenting a poster provides excellent practice in explaining quickly and clearly why your project is important and what your findings mean—a useful skill to apply when revising a speech or paper on the same topic.

WRITING FOR A VARIED PROFESSIONAL AUDIENCE

Audiences at professional conferences vary considerably in their substantive and methodological backgrounds. Some will be experts on your topic but not your methods, some will be experts on your methods but not your topic, and most will fall somewhere in between. In addition, advances in research methods imply that even researchers who received cutting-edge methodological training 10 or 20 years ago might not be conversant with the latest approaches. As you design your poster, provide enough background on both the topic and the methods to convey the purpose, findings, and implications of your research to the expected range of readers.

Telling a Simple, Clear Story

Write so your audience can understand why your work is of interest to them, providing them with a clear take-home message that they can grasp in the few minutes they will spend at your poster. Experts in communications and poster design recommend planning your poster around two to three key points that you want your audience to walk away with, then designing the title, charts, and text to emphasize those points ( Briscoe 1996 ; Nelson et al. 2002 ; Beilenson 2004 ). Start by introducing the two or three key questions you have decided will be the focus of your poster, and then provide a brief overview of data and methods before presenting the evidence to answer those questions. Close with a summary of your findings and their implications for research and policy.

A 2001 survey of government policymakers showed that they prefer summaries of research to be written so they can immediately see how the findings relate to issues currently facing their constituencies, without wading through a formal research paper ( Sorian and Baugh 2002 ). Complaints that surfaced about many research reports included that they were “too long, dense, or detailed,” or “too theoretical, technical, or jargony.” On average, respondents said they read only about a quarter of the research material they receive for detail, skim about half of it, and never get to the rest.

To ensure that your poster is one viewers will read, understand, and remember, present your analyses to match the issues and questions of concern to them, rather than making readers translate your statistical results to fit their interests ( DiFranza and the Staff of the Advocacy Institute 1996 ; Nelson et al. 2002 ). Often, their questions will affect how you code your data, specify your model, or design your intervention and evaluation, so plan ahead by familiarizing yourself with your audience's interests and likely applications of your study findings. In an academic journal article, you might report parameter estimates and standard errors for each independent variable in your regression model. In the poster version, emphasize findings for specific program design features, demographic, or geographic groups, using straightforward means of presenting effect size and statistical significance; see “Describing Numeric Patterns and Contrasts” and “Presenting Statistical Test Results” below.

The following sections offer guidelines on how to present statistical findings on posters, accompanied by examples of “poor” and “better” descriptions—samples of ineffective writing annotated to point out weaknesses, accompanied by concrete examples and explanations of improved presentation. These ideas are illustrated with results from a multilevel analysis of disenrollment from the State Children's Health Insurance Program (SCHIP; Phillips et al. 2004 ). I chose that paper to show how to prepare a poster about a sophisticated quantitative analysis of a topic of interest to HSR readers, and because I was a collaborator in that study, which was presented in the three formats compared here—as a paper, a speech, and a poster.

Explaining Statistical Methods

Beilenson (2004) and Briscoe (1996) suggest keeping your description of data and methods brief, providing enough information for viewers to follow the story line and evaluate your approach. Avoid cluttering the poster with too much technical detail or obscuring key findings with excessive jargon. For readers interested in additional methodological information, provide a handout and a citation to the pertinent research paper.

As you write about statistical methods or other technical issues, relate them to the specific concepts you study. Provide synonyms for technical and statistical terminology, remembering that many conferences of interest to policy researchers draw people from a range of disciplines. Even with a quantitatively sophisticated audience, don't assume that people will know the equivalent vocabulary used in other fields. A few years ago, the journal Medical Care published an article whose sole purpose was to compare statistical terminology across various disciplines involved in health services research so that people could understand one another ( Maciejewski et al. 2002 ). After you define the term you plan to use, mention the synonyms from the various fields represented in your audience.

Consider whether acronyms are necessary on your poster. Avoid them if they are not familiar to the field or would be used only once or twice on your poster. If you use acronyms, spell them out at first usage, even those that are common in health services research such as “HEDIS®”(Health Plan Employer Data and Information Set) or “HLM”(hierarchical linear model).

Poor: “We use logistic regression and a discrete-time hazards specification to assess relative hazards of SCHIP disenrollment, with plan level as our key independent variable.” Comment: Terms like “discrete-time hazards specification” may be confusing to readers without training in those methods, which are relatively new on the scene. Also the meaning of “SCHIP” or “plan level” may be unfamiliar to some readers unless defined earlier on the poster.

Better: “Chances of disenrollment from the State Children's Health Insurance Program (SCHIP) vary by amount of time enrolled, so we used hazards models (also known as event history analysis or survival analysis) to correct for those differences when estimating disenrollment patterns for SCHIP plans for different income levels.” Comment: This version clarifies the terms and concepts, naming the statistical method and its synonyms, and providing a sense of why this type of analysis is needed.

To explain a statistical method or assumption, paraphrase technical terms and illustrate how the analytic approach applies to your particular research question and data:

Poor : “The data structure can be formulated as a two-level hierarchical linear model, with families (the level-1 unit of analysis) nested within counties (the level-2 unit of analysis).” Comment: Although this description would be fine for readers used to working with this type of statistical model, those who aren't conversant with those methods may be confused by terminology such as “level-1” and “unit of analysis.”

Better: “The data have a hierarchical (or multilevel) structure, with families clustered within counties.” Comment: By replacing “nested” with the more familiar “clustered,” identifying the specific concepts for the two levels of analysis, and mentioning that “hierarchical” and “multilevel” refer to the same type of analytic structure, this description relates the generic class of statistical model to this particular study.

Presenting Results with Charts

Charts are often the preferred way to convey numeric patterns, quickly revealing the relative sizes of groups, comparative levels of some outcome, or directions of trends ( Briscoe 1996 ; Tufte 2001 ; Nelson et al. 2002 ). As Beilenson puts it, “let your figures do the talking,” reducing the need for long text descriptions or complex tables with lots of tiny numbers. For example, create a pie chart to present sample composition, use a simple bar chart to show how the dependent variable varies across subgroups, or use line charts or clustered bar charts to illustrate the net effects of nonlinear specifications or interactions among independent variables ( Miller 2005 ). Charts that include confidence intervals around point estimates are a quick and effective way to present effect size, direction, and statistical significance. For multivariate analyses, consider presenting only the results for the main variables of interest, listing the other variables in the model in a footnote and including complex statistical tables in a handout.

Provide each chart with a title (in large type) that explains the topic of that chart. A rhetorical question or summary of the main finding can be very effective. Accompany each chart with a few annotations that succinctly describe the patterns in that chart. Although each chart page should be self-explanatory, be judicious: Tufte (2001) cautions against encumbering your charts with too much “nondata ink”—excessive labeling or superfluous features such as arrows and labels on individual data points. Strive for a balance between guiding your readers through the findings and maintaining a clean, uncluttered poster. Use chart types that are familiar to your expected audience. Finally, remember that you can flesh out descriptions of charts and tables in your script rather than including all the details on the poster itself; see “Narrative to Accompany a Poster.”

Describing Numeric Patterns and Contrasts

As you describe patterns or numeric contrasts, whether from simple calculations or complex statistical models, explain both the direction and magnitude of the association. Incorporate the concepts under study and the units of measurement rather than simply reporting coefficients (β's) ( Friedman 1990 ; Miller 2005 ).

Poor: “Number of enrolled children in the family is correlated with disenrollment.” Comment: Neither the direction nor the size of the association is apparent.

Poor [version #2]: “The log-hazard of disenrollment for one-child families was 0.316.” Comment: Most readers find it easier to assess the size and direction from hazards ratios (a form of relative risk) instead of log-hazards (log-relative risks, the β's from a hazards model).

Better: “Families with only one child enrolled in the program were about 1.4 times as likely as larger families to disenroll.” Comment: This version explains the association between number of children and disenrollment without requiring viewers to exponentiate the log-hazard in their heads to assess the size and direction of that association. It also explicitly identifies the group against which one-child families are compared in the model.

Presenting Statistical Test Results

On your poster, use an approach to presenting statistical significance that keeps the focus on your results, not on the arithmetic needed to conduct inferential statistical tests. Replace standard errors or test statistics with confidence intervals, p- values, or symbols, or use formatting such as boldface, italics, or a contrasting color to denote statistically significant findings ( Davis 1997 ; Miller 2005 ). Include the detailed statistical results in handouts for later perusal.

To illustrate these recommendations, Figures 1 and ​ and2 2 demonstrate how to divide results from a complex, multilevel model across several poster pages, using charts and bullets in lieu of the detailed statistical table from the scientific paper ( Table 1 ; Phillips et al. 2004 ). Following experts' advice to focus on one or two key points, these charts emphasize the findings from the final model (Model 5) rather than also discussing each of the fixed- and random-effects specifications from the paper.

Presenting Complex Statistical Results Graphically

Text Summary of Additional Statistical Results

Multilevel Discrete-Time Hazards Models of Disenrollment from SCHIP, New Jersey, January 1998–April 2000

Source : Phillips et al. (2004) .

SCHIP, State Children's Health Insurance Program; LRH, log relative-hazard; SE, standard error.

Figure 1 uses a chart (also from the paper) to present the net effects of a complicated set of interactions between two family-level traits (race and SCHIP plan) and a cross-level interaction between race of the family and county physician racial composition. The title is a rhetorical question that identifies the issue addressed in the chart, and the annotations explain the pattern. The chart version substantially reduces the amount of time viewers need to understand the main take-home point, averting the need to mentally sum and exponentiate several coefficients from the table.

Figure 2 uses bulleted text to summarize other key results from the model, translating log-relative hazards into hazards ratios and interpreting them with minimal reliance on jargon. The results for family race, SCHIP plan, and county physician racial composition are not repeated in Figure 2 , averting the common problem of interpreting main effect coefficients and interaction coefficients without reference to one another.

Alternatively, replace the text summary shown in Figure 2 with Table 2 —a simplified version of Table 1 which presents only the results for Model 5, replaces log-relative hazards with hazards ratios, reports associated confidence intervals in lieu of standard errors, and uses boldface to denote statistical significance. (On a color slide, use a contrasting color in lieu of bold.)

Relative Risks of SCHIP Disenrollment for Other * Family and County Characteristics, New Jersey, January 1998–April 2000

Statistically significant associations are shown in bold.

Based on hierarchical linear model controlling for months enrolled, months-squared, race, SCHIP plan, county physician racial composition, and all variables shown here. Scaled deviance =30,895. Random effects estimate for between-county variance =0.005 (standard error =0.006). SCHIP, State Children's Health Insurance Program; 95% CI, 95% confidence interval.

CONTENTS AND ORGANIZATION OF A POSTER

Research posters are organized like scientific papers, with separate pages devoted to the objectives and background, data and methods, results, and conclusions ( Briscoe 1996 ). Readers view the posters at their own pace and at close range; thus you can include more detail than in slides for a speech (see Appendix A for a detailed comparison of content and format of papers, speeches, and posters). Don't simply post pages from the scientific paper, which are far too text-heavy for a poster. Adapt them, replacing long paragraphs and complex tables with bulleted text, charts, and simple tables ( Briscoe 1996 ; Beilenson 2004 ). Fink (1995) provides useful guidelines for writing text bullets to convey research results. Use presentation software such as PowerPoint to create your pages or adapt them from related slides, facilitating good page layout with generous type size, bullets, and page titles. Such software also makes it easy to create matching handouts (see “Handouts”).

The “W's” (who, what, when, where, why) are an effective way to organize the elements of a poster.

• In the introductory section, describe what you are studying, why it is important, and how your analysis will add to the existing literature in the field.
• In the data and methods section of a statistical analysis, list when, where, who, and how the data were collected, how many cases were involved, and how the data were analyzed. For other types of interventions or program evaluations, list who, when, where, and how many, along with how the project was implemented and assessed.
• In the results section, present what you found.
• In the conclusion, return to what you found and how it can be used to inform programs or policies related to the issue.

Number and Layout of Pages

To determine how many pages you have to work with, find out the dimensions of your assigned space. A 4′ × 8′ bulletin board accommodates the equivalent of about twenty 8.5″ × 11″ pages, but be selective—no poster can capture the full detail of a large series of multivariate models. A trifold presentation board (3′ high by 4′ wide) will hold roughly a dozen pages, organized into three panels ( Appendix B ). Breaking the arrangement into vertical sections allows viewers to read each section standing in one place while following the conventions of reading left-to-right and top-to-bottom ( Briscoe 1996 ).

• At the top of the poster, put an informative title in a large, readable type size. On a 4′ × 8′ bulletin board, there should also be room for an institutional logo.

Suggested Layout for a 4′ × 8′ poster.

• In the left-hand panel, set the stage for the research question, conveying why the topic is of policy interest, summarizing major empirical or theoretical work on related topics, and stating your hypotheses or project aims, and explaining how your work fills in gaps in previous analyses.
• In the middle panel, briefly describe your data source, variables, and methods, then present results in tables or charts accompanied by text annotations. Diagrams, maps, and photographs are very effective for conveying issues difficult to capture succinctly in words ( Miller 2005 ), and to help readers envision the context. A schematic diagram of relationships among variables can be useful for illustrating causal order. Likewise, a diagram can be a succinct way to convey timing of different components of a longitudinal study or the nested structure of a multilevel dataset.
• In the right-hand panel, summarize your findings and relate them back to the research question or project aims, discuss strengths and limitations of your approach, identify research, practice, or policy implications, and suggest directions for future research.

Figure 3 (adapted from Beilenson 2004 ) shows a suggested layout for a 4′ × 8′ bulletin board, designed to be created using software such as Pagemaker that generates a single-sheet presentation; Appendix C shows a complete poster version of the Phillips et al. (2004) multilevel analysis of SCHIP disenrollment. If hardware or budget constraints preclude making a single-sheet poster, a similar configuration can be created using standard 8.5″ × 11″ pages in place of the individual tables, charts, or blocks of text shown in Figure 3 .

Find out well in advance how the posters are to be mounted so you can bring the appropriate supplies. If the room is set up for table-top presentations, tri-fold poster boards are essential because you won't have anything to attach a flat poster board or pages to. If you have been assigned a bulletin board, bring push-pins or a staple gun.

Regardless of whether you will be mounting your poster at the conference or ahead of time, plan how the pages are to be arranged. Experiment with different page arrangements on a table marked with the dimensions of your overall poster. Once you have a final layout, number the backs of the pages or draw a rough sketch to work from as you arrange the pages on the board. If you must pin pages to a bulletin board at the conference venue, allow ample time to make them level and evenly spaced.

Other Design Considerations

A few other issues to keep in mind as you design your poster. Write a short, specific title that fits in large type size on the title banner of your poster. The title will be potential readers' first glimpse of your poster, so make it inviting and easy to read from a distance—at least 40-point type, ideally larger. Beilenson (2004) advises embedding your key finding in the title so viewers don't have to dig through the abstract or concluding page to understand the purpose and conclusions of your work. A caution: If you report a numeric finding in your title, keep in mind that readers may latch onto it as a “factoid” to summarize your conclusions, so select and phrase it carefully ( McDonough 2000 ).

Use at least 14-point type for the body of the poster text. As Briscoe (1996) points out, “many in your audience have reached the bifocal age” and all of them will read your poster while standing, hence long paragraphs in small type will not be appreciated! Make judicious use of color. Use a clear, white, or pastel for the background, with black or another dark color for most text, and a bright, contrasting shade to emphasize key points or to identify statistically significant results ( Davis 1997 ).

NARRATIVE TO ACCOMPANY A POSTER

Prepare a brief oral synopsis of the purpose, findings, and implications of your work to say to interested parties as they pause to read your poster. Keep it short—a few sentences that highlight what you are studying, a couple of key findings, and why they are important. Design your overview as a “sound byte” that captures your main points in a succinct and compelling fashion ( Beilenson 2004 ). After hearing your introduction, listeners will either nod and move along or comment on some aspect of your work that intrigues them. You can then tailor additional discussion to individual listeners, adjusting the focus and amount of detail to suit their interests. Gesture at the relevant pages as you make each point, stating the purpose of each chart or table and explaining its layout before describing the numeric findings; see Miller (2005) for guidelines on how to explain tables and charts to a live audience. Briscoe (1996) points out that these mini-scripts are opportunities for you to fill in details of your story line, allowing you to keep the pages themselves simple and uncluttered.

Prepare short answers to likely questions about various aspects of your work, such as why it is important from a policy or research perspective, or descriptions of data, methods, and specific results. Think of these as little modules from an overall speech—concise descriptions of particular elements of your study that you can choose among in response to questions that arise. Beilenson (2004) also recommends developing a few questions to ask your viewers, inquiring about their reactions to your findings, ideas for additional questions, or names of others working on the topic.

Practice your poster presentation in front of a test audience acquainted with the interests and statistical proficiency of your expected viewers. Ideally, your critic should not be too familiar with your work: A fresh set of eyes and ears is more likely to identify potential points of confusion than someone who is jaded from working closely with the material while writing the paper or drafting the poster ( Beilenson 2004 ). Ask your reviewer to identify elements that are unclear, flag jargon to be paraphrased or defined, and recommend changes to improve clarity ( Miller 2005 ). Have them critique your oral presentation as well as the contents and layout of the poster.

Prepare handouts to distribute to interested viewers. These can be produced from slides created in presentation software, printed several to a page along with a cover page containing the abstract and your contact information. Or package an executive summary or abstract with a few key tables or charts. Handouts provide access to the more detailed literature review, data and methods, full set of results, and citations without requiring viewers to read all of that information from the poster ( Beilenson 2004 ; Miller 2005 ). Although you also can bring copies of the complete paper, it is easier on both you and your viewers if you collect business cards or addresses and mail the paper later.

The quality and effectiveness of research posters at professional conferences is often compromised by authors' failure to take into account the unique nature of such presentations. One common error is posting numerous statistical tables and long paragraphs from a research paper—an approach that overwhelms viewers with too much detail for this type of format and presumes familiarity with advanced statistical techniques. Following recommendations from the literature on research communication and poster design, this paper shows how to focus each poster on a few key points, using charts and text bullets to convey results as part of a clear, straightforward story line, and supplementing with handouts and an oral overview.

Another frequent mistake is treating posters as a one-way means of communication. Unlike published papers, poster sessions are live presentations; unlike speeches, they allow for extended conversation with viewers. This note explains how to create an oral synopsis of the project, short modular descriptions of poster elements, and questions to encourage dialog. By following these guidelines, researchers can substantially improve their conference posters as vehicles to disseminate findings to varied research and policy audiences.

CHECKLIST FOR PREPARING AND PRESENTING AN EFFECTIVE RESEARCH POSTERS

• Design poster to focus on two or three key points.
• Adapt materials to suit expected viewers' knowledge of your topic and methods.
• Design questions to meet their interests and expected applications of your work.
• Paraphrase descriptions of complex statistical methods.
• Spell out acronyms if used.
• Replace large detailed tables with charts or small, simplified tables.
• Accompany tables or charts with bulleted annotations of major findings.
• Describe direction and magnitude of associations.
• Use confidence intervals, p -values, symbols, or formatting to denote statistical significance.

Layout and Format

• Organize the poster into background, data and methods, results, and study implications.
• Divide the material into vertical sections on the poster.
• Use at least 14-point type in the body of your poster, at least 40-point for the title.

Narrative Description

• Rehearse a three to four sentence overview of your research objectives and main findings.
• Summary of key studies and gaps in existing literature
• Data and methods
• Each table, chart, or set of bulleted results
• Research, policy, and practice implications
• Solicit their input on your findings
• Develop additional questions for later analysis
• Identify other researchers in the field
• Prepare handouts to distribute to interested viewers.
• Print slides from presentation software, several to a page.
• Or package an executive summary or abstract with a few key tables or charts.
• Include an abstract and contact information.

Acknowledgments

I would like to thank Ellen Idler, Julie Phillips, Deborah Carr, Diane (Deedee) Davis, and two anonymous reviewers for helpful comments on earlier drafts of this work.

Supplementary Material

The following supplementary material for this article is available online:

APPENDIX A.1. Comparison of Research Papers, Presentations, and Posters—Materials and Audience Interaction.

Suggested Layout for a Tri-Fold Presentation Board.

Example Research Poster of Phillips et al. 2004 Study.

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As the nation’s post-Roe chapter begins, here are key facts about Americans’ views on abortion, based on two Pew Research Center polls: one conducted from June 25-July 4 , just after this year’s high court ruling, and one conducted in March , before an earlier leaked draft of the opinion became public.

This analysis primarily draws from two Pew Research Center surveys, one surveying 10,441 U.S. adults conducted March 7-13, 2022, and another surveying 6,174 U.S. adults conducted June 27-July 4, 2022. Here are the questions used for the March survey , along with responses, and the questions used for the survey from June and July , along with responses.

Everyone who took part in these surveys is a member of the Center’s American Trends Panel (ATP), an online survey panel that is recruited through national, random sampling of residential addresses. This way nearly all U.S. adults have a chance of selection. The survey is weighted to be representative of the U.S. adult population by gender, race, ethnicity, partisan affiliation, education and other categories.  Read more about the ATP’s methodology .

A majority of the U.S. public disapproves of the Supreme Court’s decision to overturn Roe. About six-in-ten adults (57%) disapprove of the court’s decision that the U.S. Constitution does not guarantee a right to abortion and that abortion laws can be set by states, including 43% who strongly disapprove, according to the summer survey. About four-in-ten (41%) approve, including 25% who strongly approve.

About eight-in-ten Democrats and Democratic-leaning independents (82%) disapprove of the court’s decision, including nearly two-thirds (66%) who strongly disapprove. Most Republicans and GOP leaners (70%) approve , including 48% who strongly approve.

Most women (62%) disapprove of the decision to end the federal right to an abortion. More than twice as many women strongly disapprove of the court’s decision (47%) as strongly approve of it (21%). Opinion among men is more divided: 52% disapprove (37% strongly), while 47% approve (28% strongly).

About six-in-ten Americans (62%) say abortion should be legal in all or most cases, according to the summer survey – little changed since the March survey conducted just before the ruling. That includes 29% of Americans who say it should be legal in all cases and 33% who say it should be legal in most cases. About a third of U.S. adults (36%) say abortion should be illegal in all (8%) or most (28%) cases.

Generally, Americans’ views of whether abortion should be legal remained relatively unchanged in the past few years , though support fluctuated somewhat in previous decades.

Relatively few Americans take an absolutist view on the legality of abortion – either supporting or opposing it at all times, regardless of circumstances. The March survey found that support or opposition to abortion varies substantially depending on such circumstances as when an abortion takes place during a pregnancy, whether the pregnancy is life-threatening or whether a baby would have severe health problems.

While Republicans’ and Democrats’ views on the legality of abortion have long differed, the 46 percentage point partisan gap today is considerably larger than it was in the recent past, according to the survey conducted after the court’s ruling. The wider gap has been largely driven by Democrats: Today, 84% of Democrats say abortion should be legal in all or most cases, up from 72% in 2016 and 63% in 2007. Republicans’ views have shown far less change over time: Currently, 38% of Republicans say abortion should be legal in all or most cases, nearly identical to the 39% who said this in 2007.

However, the partisan divisions over whether abortion should generally be legal tell only part of the story. According to the March survey, sizable shares of Democrats favor restrictions on abortion under certain circumstances, while majorities of Republicans favor abortion being legal in some situations , such as in cases of rape or when the pregnancy is life-threatening.

There are wide religious divides in views of whether abortion should be legal , the summer survey found. An overwhelming share of religiously unaffiliated adults (83%) say abortion should be legal in all or most cases, as do six-in-ten Catholics. Protestants are divided in their views: 48% say it should be legal in all or most cases, while 50% say it should be illegal in all or most cases. Majorities of Black Protestants (71%) and White non-evangelical Protestants (61%) take the position that abortion should be legal in all or most cases, while about three-quarters of White evangelicals (73%) say it should be illegal in all (20%) or most cases (53%).

In the March survey, 72% of White evangelicals said that the statement “human life begins at conception, so a fetus is a person with rights” reflected their views extremely or very well . That’s much greater than the share of White non-evangelical Protestants (32%), Black Protestants (38%) and Catholics (44%) who said the same. Overall, 38% of Americans said that statement matched their views extremely or very well.

Catholics, meanwhile, are divided along religious and political lines in their attitudes about abortion, according to the same survey. Catholics who attend Mass regularly are among the country’s strongest opponents of abortion being legal, and they are also more likely than those who attend less frequently to believe that life begins at conception and that a fetus has rights. Catholic Republicans, meanwhile, are far more conservative on a range of abortion questions than are Catholic Democrats.

Women (66%) are more likely than men (57%) to say abortion should be legal in most or all cases, according to the survey conducted after the court’s ruling.

More than half of U.S. adults – including 60% of women and 51% of men – said in March that women should have a greater say than men in setting abortion policy . Just 3% of U.S. adults said men should have more influence over abortion policy than women, with the remainder (39%) saying women and men should have equal say.

The March survey also found that by some measures, women report being closer to the abortion issue than men . For example, women were more likely than men to say they had given “a lot” of thought to issues around abortion prior to taking the survey (40% vs. 30%). They were also considerably more likely than men to say they personally knew someone (such as a close friend, family member or themselves) who had had an abortion (66% vs. 51%) – a gender gap that was evident across age groups, political parties and religious groups.

Relatively few Americans view the morality of abortion in stark terms , the March survey found. Overall, just 7% of all U.S. adults say having an abortion is morally acceptable in all cases, and 13% say it is morally wrong in all cases. A third say that having an abortion is morally wrong in most cases, while about a quarter (24%) say it is morally acceptable in most cases. An additional 21% do not consider having an abortion a moral issue.

Among Republicans, most (68%) say that having an abortion is morally wrong either in most (48%) or all cases (20%). Only about three-in-ten Democrats (29%) hold a similar view. Instead, about four-in-ten Democrats say having an abortion is morally  acceptable  in most (32%) or all (11%) cases, while an additional 28% say it is not a moral issue. 

White evangelical Protestants overwhelmingly say having an abortion is morally wrong in most (51%) or all cases (30%). A slim majority of Catholics (53%) also view having an abortion as morally wrong, but many also say it is morally acceptable in most (24%) or all cases (4%), or that it is not a moral issue (17%). Among religiously unaffiliated Americans, about three-quarters see having an abortion as morally acceptable (45%) or not a moral issue (32%).

• Religion & Abortion

What the data says about abortion in the U.S.

Support for legal abortion is widespread in many countries, especially in europe, nearly a year after roe’s demise, americans’ views of abortion access increasingly vary by where they live, by more than two-to-one, americans say medication abortion should be legal in their state, most latinos say democrats care about them and work hard for their vote, far fewer say so of gop, most popular.

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What is ADHD?

Signs and symptoms.

• Managing Symptoms

ADHD in Adults

More information.

ADHD is one of the most common neurodevelopmental disorders of childhood. It is usually first diagnosed in childhood and often lasts into adulthood. Children with ADHD may have trouble paying attention, controlling impulsive behaviors (may act without thinking about what the result will be), or be overly active.

It is normal for children to have trouble focusing and behaving at one time or another. However, children with ADHD do not just grow out of these behaviors. The symptoms continue, can be severe, and can cause difficulty at school, at home, or with friends.

A child with ADHD might:

• daydream a lot
• forget or lose things a lot
• squirm or fidget
• talk too much
• make careless mistakes or take unnecessary risks
• have a hard time resisting temptation
• have trouble taking turns
• have difficulty getting along with others

Learn more about signs and symptoms

Get information and support from the National Resource Center on ADHD

There are three different ways ADHD presents itself, depending on which types of symptoms are strongest in the individual:

• Predominantly Inattentive Presentation: It is hard for the individual to organize or finish a task, to pay attention to details, or to follow instructions or conversations. The person is easily distracted or forgets details of daily routines.
• Predominantly Hyperactive-Impulsive Presentation: The person fidgets and talks a lot. It is hard to sit still for long (e.g., for a meal or while doing homework). Smaller children may run, jump or climb constantly. The individual feels restless and has trouble with impulsivity. Someone who is impulsive may interrupt others a lot, grab things from people, or speak at inappropriate times. It is hard for the person to wait their turn or listen to directions. A person with impulsiveness may have more accidents and injuries than others.
• Combined Presentation: Symptoms of the above two types are equally present in the person.

Because symptoms can change over time, the presentation may change over time as well.

 Learn about symptoms of ADHD, how ADHD is diagnosed, and treatment recommendations including behavior therapy, medication, and school support.

Causes of ADHD

Scientists are studying cause(s) and risk factors in an effort to find better ways to manage and reduce the chances of a person having ADHD. The cause(s) and risk factors for ADHD are unknown, but current research shows that genetics plays an important role. Recent studies link genetic factors with ADHD. 1

In addition to genetics, scientists are studying other possible causes and risk factors including:

• Brain injury
• Exposure to environmental risks (e.g., lead) during pregnancy or at a young age
• Alcohol and tobacco use during pregnancy
• Premature delivery
• Low birth weight

Research does not support the popularly held views that ADHD is caused by eating too much sugar, watching too much television, parenting, or social and environmental factors such as poverty or family chaos. Of course, many things, including these, might make symptoms worse, especially in certain people. But the evidence is not strong enough to conclude that they are the main causes of ADHD.

Download and Print this fact sheet [PDF – 473 KB]

Deciding if a child has ADHD is a process with several steps. There is no single test to diagnose ADHD, and many other problems, like anxiety, depression, sleep problems, and certain types of learning disabilities, can have similar symptoms. One step of the process involves having a medical exam, including hearing and vision tests , to rule out other problems with symptoms like ADHD. Diagnosing ADHD usually includes a checklist for rating ADHD symptoms and taking a history of the child from parents, teachers, and sometimes, the child.

Learn more about the criteria for diagnosing ADHD

In most cases, ADHD is best treated with a combination of behavior therapy and medication. For preschool-aged children (4-5 years of age) with ADHD, behavior therapy, particularly training for parents, is recommended as the first line of treatment before medication is tried. What works best can depend on the child and family. Good treatment plans will include close monitoring, follow-ups, and making changes, if needed, along the way.

Learn more about treatments

Managing Symptoms: Staying Healthy

Being healthy is important for all children and can be especially important for children with ADHD. In addition to behavioral therapy and medication, having a healthy lifestyle can make it easier for your child to deal with ADHD symptoms. Here are some healthy behaviors that may help:

• Developing healthy eating habits  such as eating plenty of fruits, vegetables, and whole grains and choosing lean protein sources
• Participating in daily  physical activity based on age
• Limiting the amount of daily screen time from TVs, computers, phones, and other electronics
• Getting the recommended amount of sleep each night based on age

If you or your doctor has concerns about ADHD, you can take your child to a specialist such as a child psychologist, child psychiatrist, or developmental pediatrician, or you can contact your local early intervention agency (for children under 3) or public school (for children 3 and older).

The Centers for Disease Control and Prevention (CDC) funds the National Resource Center on ADHD , a program of CHADD – Children and Adults with Attention-Deficit/Hyperactivity Disorder. Their website has links to information for people with ADHD and their families. The National Resource Center operates a call center (1-866-200-8098) with trained staff to answer questions about ADHD.

For more information on services for children with special needs, visit the Center for Parent Information and Resources.  To find the Parent Center near you, you can visit this website.

ADHD can last into adulthood. Some adults have ADHD but have never been diagnosed. The symptoms can cause difficulty at work, at home, or with relationships. Symptoms may look different at older ages, for example, hyperactivity may appear as extreme restlessness. Symptoms can become more severe when the demands of adulthood increase. For more information about diagnosis and treatment throughout the lifespan, please visit the websites of the National Resource Center on ADHD  and the National Institutes of Mental Health .

• National Resource Center on ADHD
• National Institute of Mental Health (NIMH)
• Faraone, S. V., Banaschewski, T., Coghill, D., Zheng, Y., Biederman, J., Bellgrove, M. A., . . . Wang, Y. (2021). The World Federation of ADHD International Consensus Statement: 208 evidence-based conclusions about the disorder. Neuroscience & Biobehavioral Reviews. doi:10.1016/j.neubiorev.2021.01.022

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