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Essie Study Tips Collection

August 25, 2022

Today, I’m sharing a new Target exclusive Collection, the Essie ‘Study Tips’ Collection . This is a six piece collection of cream polishes that are perfect transition shades to Fall. Keep reading for a short description of each polish with swatch photos, or watch my video for live swatches and comparisons.

Extra, Extra Credit

“Extra, Extra Credit” is an “eraser pink with blue undertones.” This is one of my faves from this collection. Is it coral? Or pink? I’d say it’s in between the perfect coral and the perfect pink. It also has a perfect formula, and is opaque in 2 coats.

Nail the Grade

Next up is ‘Nail the Grade,’ a stunning “deep burgundy red with blue undertones.” I love me some cool undertones, so I’m a definite fan of this one. This is another 2 coater. It may or may not be a must have depending on what other burgundy polishes you may have. Watch the vid for some comparisons.

Homework It

‘Homework It’ is a green. Lol. It’s not necessarily a puke green. I actually don’t hate this one. This one is described as an “asparagus green with yellow undertones.” It is a 2 coater, and has a great formula.

‘Sharpen Up’ is a “warm mustard yellow cream with red undertones.” This is another 2 coater. Gorgeous color and perfect formula.

‘Study Tips’ is the perfect “navy blue with red undertones.” I love dusty blues like this in the Fall. This is almost a one coater, but I preferred two. It’s a must have.

Doodle the Minimum

‘Doodle the Minimum’ is another fave from this collection. This “light gray with blue undertones” definitely leans more blue than gray, and is opaque in two coats.

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MoSCoW Prioritization

What is moscow prioritization.

MoSCoW prioritization, also known as the MoSCoW method or MoSCoW analysis, is a popular prioritization technique for managing requirements. 

  The acronym MoSCoW represents four categories of initiatives: must-have, should-have, could-have, and won’t-have, or will not have right now. Some companies also use the “W” in MoSCoW to mean “wish.”

What is the History of the MoSCoW Method?

Software development expert Dai Clegg created the MoSCoW method while working at Oracle. He designed the framework to help his team prioritize tasks during development work on product releases.

You can find a detailed account of using MoSCoW prioritization in the Dynamic System Development Method (DSDM) handbook . But because MoSCoW can prioritize tasks within any time-boxed project, teams have adapted the method for a broad range of uses.

How Does MoSCoW Prioritization Work?

Before running a MoSCoW analysis, a few things need to happen. First, key stakeholders and the product team need to get aligned on objectives and prioritization factors. Then, all participants must agree on which initiatives to prioritize.

At this point, your team should also discuss how they will settle any disagreements in prioritization. If you can establish how to resolve disputes before they come up, you can help prevent those disagreements from holding up progress.

Finally, you’ll also want to reach a consensus on what percentage of resources you’d like to allocate to each category.

With the groundwork complete, you may begin determining which category is most appropriate for each initiative. But, first, let’s further break down each category in the MoSCoW method.

Start prioritizing your roadmap

Moscow prioritization categories.

1. Must-have initiatives

As the name suggests, this category consists of initiatives that are “musts” for your team. They represent non-negotiable needs for the project, product, or release in question. For example, if you’re releasing a healthcare application, a must-have initiative may be security functionalities that help maintain compliance.

The “must-have” category requires the team to complete a mandatory task. If you’re unsure about whether something belongs in this category, ask yourself the following.

If the product won’t work without an initiative, or the release becomes useless without it, the initiative is most likely a “must-have.”

2. Should-have initiatives

Should-have initiatives are just a step below must-haves. They are essential to the product, project, or release, but they are not vital. If left out, the product or project still functions. However, the initiatives may add significant value.

“Should-have” initiatives are different from “must-have” initiatives in that they can get scheduled for a future release without impacting the current one. For example, performance improvements, minor bug fixes, or new functionality may be “should-have” initiatives. Without them, the product still works.

3. Could-have initiatives

Another way of describing “could-have” initiatives is nice-to-haves. “Could-have” initiatives are not necessary to the core function of the product. However, compared with “should-have” initiatives, they have a much smaller impact on the outcome if left out.

So, initiatives placed in the “could-have” category are often the first to be deprioritized if a project in the “should-have” or “must-have” category ends up larger than expected.

4. Will not have (this time)

One benefit of the MoSCoW method is that it places several initiatives in the “will-not-have” category. The category can manage expectations about what the team will not include in a specific release (or another timeframe you’re prioritizing).

Placing initiatives in the “will-not-have” category is one way to help prevent scope creep . If initiatives are in this category, the team knows they are not a priority for this specific time frame. 

Some initiatives in the “will-not-have” group will be prioritized in the future, while others are not likely to happen. Some teams decide to differentiate between those by creating a subcategory within this group.

How Can Development Teams Use MoSCoW?

  Although Dai Clegg developed the approach to help prioritize tasks around his team’s limited time, the MoSCoW method also works when a development team faces limitations other than time. For example: 

Prioritize based on budgetary constraints.

What if a development team’s limiting factor is not a deadline but a tight budget imposed by the company? Working with the product managers, the team can use MoSCoW first to decide on the initiatives that represent must-haves and the should-haves. Then, using the development department’s budget as the guide, the team can figure out which items they can complete. 

Prioritize based on the team’s skillsets.

A cross-functional product team might also find itself constrained by the experience and expertise of its developers. If the product roadmap calls for functionality the team does not have the skills to build, this limiting factor will play into scoring those items in their MoSCoW analysis.

Prioritize based on competing needs at the company.

Cross-functional teams can also find themselves constrained by other company priorities. The team wants to make progress on a new product release, but the executive staff has created tight deadlines for further releases in the same timeframe. In this case, the team can use MoSCoW to determine which aspects of their desired release represent must-haves and temporarily backlog everything else.

What Are the Drawbacks of MoSCoW Prioritization?

  Although many product and development teams have prioritized MoSCoW, the approach has potential pitfalls. Here are a few examples.

1. An inconsistent scoring process can lead to tasks placed in the wrong categories.

  One common criticism against MoSCoW is that it does not include an objective methodology for ranking initiatives against each other. Your team will need to bring this methodology to your analysis. The MoSCoW approach works only to ensure that your team applies a consistent scoring system for all initiatives.

Pro tip: One proven method is weighted scoring, where your team measures each initiative on your backlog against a standard set of cost and benefit criteria. You can use the weighted scoring approach in ProductPlan’s roadmap app .

2. Not including all relevant stakeholders can lead to items placed in the wrong categories.

To know which of your team’s initiatives represent must-haves for your product and which are merely should-haves, you will need as much context as possible.

For example, you might need someone from your sales team to let you know how important (or unimportant) prospective buyers view a proposed new feature.

One pitfall of the MoSCoW method is that you could make poor decisions about where to slot each initiative unless your team receives input from all relevant stakeholders. 

3. Team bias for (or against) initiatives can undermine MoSCoW’s effectiveness.

Because MoSCoW does not include an objective scoring method, your team members can fall victim to their own opinions about certain initiatives. 

One risk of using MoSCoW prioritization is that a team can mistakenly think MoSCoW itself represents an objective way of measuring the items on their list. They discuss an initiative, agree that it is a “should have,” and move on to the next.

But your team will also need an objective and consistent framework for ranking all initiatives. That is the only way to minimize your team’s biases in favor of items or against them.

When Do You Use the MoSCoW Method for Prioritization?

MoSCoW prioritization is effective for teams that want to include representatives from the whole organization in their process. You can capture a broader perspective by involving participants from various functional departments.

Another reason you may want to use MoSCoW prioritization is it allows your team to determine how much effort goes into each category. Therefore, you can ensure you’re delivering a good variety of initiatives in each release.

What Are Best Practices for Using MoSCoW Prioritization?

If you’re considering giving MoSCoW prioritization a try, here are a few steps to keep in mind. Incorporating these into your process will help your team gain more value from the MoSCoW method.

1. Choose an objective ranking or scoring system.

Remember, MoSCoW helps your team group items into the appropriate buckets—from must-have items down to your longer-term wish list. But MoSCoW itself doesn’t help you determine which item belongs in which category.

You will need a separate ranking methodology. You can choose from many, such as:

• Weighted scoring
• Value vs. complexity
• Buy-a-feature
• Opportunity scoring

For help finding the best scoring methodology for your team, check out ProductPlan’s article: 7 strategies to choose the best features for your product .

2. Seek input from all key stakeholders.

To make sure you’re placing each initiative into the right bucket—must-have, should-have, could-have, or won’t-have—your team needs context. 

At the beginning of your MoSCoW method, your team should consider which stakeholders can provide valuable context and insights. Sales? Customer success? The executive staff? Product managers in another area of your business? Include them in your initiative scoring process if you think they can help you see opportunities or threats your team might miss. 

3. Share your MoSCoW process across your organization.

MoSCoW gives your team a tangible way to show your organization prioritizing initiatives for your products or projects. 

The method can help you build company-wide consensus for your work, or at least help you show stakeholders why you made the decisions you did.

Communicating your team’s prioritization strategy also helps you set expectations across the business. When they see your methodology for choosing one initiative over another, stakeholders in other departments will understand that your team has thought through and weighed all decisions you’ve made. 

If any stakeholders have an issue with one of your decisions, they will understand that they can’t simply complain—they’ll need to present you with evidence to alter your course of action.  

Related Terms

2×2 prioritization matrix / Eisenhower matrix / DACI decision-making framework / ICE scoring model / RICE scoring model

Prioritizing your roadmap using our guide

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Introduction

The capital and largest city of Russia , Moscow has always played a central role in the country’s history. In the Middle Ages it was the capital of the powerful principality of Muscovy. For much of the 20th century it was the capital of the Soviet Union , representing the authority of that superpower’s communist government. With the dissolution of the Soviet Union in 1991, Moscow became the political center of newly independent Russia as well as its industrial, educational, and cultural capital.

Moscow is situated in far western Russia on the banks of the Moskva (Moscow) River, a tributary of the Oka. The center of the city is the Kremlin , located on a high bank of the river. The Kremlin began as a fort first built by Prince Yuri Dolgoruky in the 12th century. It was protected originally by a wooden fence and later by brick walls. During the following centuries churches, palaces, and government buildings were built within the walls. Today the Kremlin walls enclose the largest concentration of historic buildings in Russia.

Next to the Kremlin is Red Square. It was originally a marketplace at a time when a trade and artisans’ settlement had developed outside the Kremlin walls. It became the major center for political and social events and today is used for big parades and public celebrations and demonstrations. At the southern end of the square is the 16th-century Cathedral of St. Basil, and at the northern end is the 19th-century State Historical Museum. The Lenin Mausoleum is on the west side, and the massive department store GUM is on the east.

With the Kremlin and Red Square as the original core area, the city grew outward in a series of rings, marked by defensive walls. The brick walls of the Kremlin date from the late 15th century. In the 16th century additional walls of stone and earth were built around the city. In the 19th century these walls were pulled down and replaced with wide circular boulevards known as the Boulevard and Garden rings. Beyond these boulevards the city has expanded in all directions, with roads radiating out from the central rings like the spokes of a wheel.

Central Moscow—the area within the Garden Ring—functions like a typical downtown. In this area are concentrated most of the government offices, most of the hotels and larger stores, and the main theaters, museums, and art galleries. In the 1990s the resident population of the inner city declined as many large apartment buildings were transformed into offices. The residential neighborhoods that remain within the Garden Ring consist mostly of luxury apartments for the wealthy.

The architecture of central Moscow features buildings representing every period of the city’s development from the 15th century to the present day. Examples of 17th-century church architecture include the Church of All Saints of Kulishki, built in the 1670s and ’80s, and the Church of the Nativity of Putniki (1649–52). Other notable buildings include the elegant Pashkov House (1785–86), now part of the Russian State Library; the Manezh (Riding School; 1817), which is now used as an exhibition hall; and the Bolshoi Theater (1821–24), rebuilt in 1856 after a fire. Soviet-era additions to central Moscow include several elaborate “wedding-cake” (tiered) skyscrapers as well as concrete-and-glass high rises. The Gazprom and Lukoil office buildings, built in the 1990s, are among the more notable examples of later architecture.

The main street in the city center is Tverskaya Prospekt (formerly Gorky Prospekt), which leads northwest from Red Square. It is lined with large stores, hotels, theaters, and restaurants. Some of the notable buildings are the National Hotel, the Central Telegraph Office, and the Mayor’s Office.

The Moskva River follows a circuitous course through the city. It forms a large loop southwest of the city center and then flows northward again to pass the Kremlin walls. To the east of the Kremlin the Yauza River joins the Moskva. The high south bank of the southwestern loop of the Moskva forms the Vorobyëvy Hills (or Lenin Hills), which reach 655 feet (200 meters). Many foreign embassies and the Moscow State University complex, dominated by an ornate Stalin-era building, stand on the Vorobyëvy Hills. Across the river is the sports complex known as Luzhniki Park. Just upstream, on the south bank of the river, is Gorky Park. The city’s largest park, it has an amusement park in addition to gardens and woodlands.

On the outskirts of the city a large number of residential and other building construction projects were undertaken after World War II. Major new housing areas arose between the Garden Ring and the Moscow Ring Road, which circles the city some 10 miles (16 kilometers) from the center. The northern suburbs contain the large Sokolniki Park, a botanical garden, and the All-Russian Exhibition Center. The latter—still commonly known by its Soviet-era name, the Exhibition of Economic Achievements—was opened in 1939 to showcase the economic and scientific accomplishments of the Soviet Union. Today the exhibits are interspersed with amusement park rides, markets, and other attractions. Nearby is the 1,758-foot (536-meter) Television Tower, the tallest structure in Russia.

People and Culture

The great majority of the people of Moscow, called Muscovites, are ethnic Russians. The largest minority groups are Ukrainians, Belarusians, Armenians, Azerbaijanis, and Tatars. During the Soviet era, migration contributed to a rapid rise in Moscow’s population. Beginning in 1932 the government restricted migration by requiring people to have a special permit to live in the city. Today, people still need to register their place of residence with the government.

It is rare for people in Moscow to have a single-family home. Most Muscovites live in apartments, which can be in old houses that have been subdivided, in Soviet-era apartment blocks, or in new buildings. After the collapse of the Soviet Union, registered Moscow residents were given the government-owned homes in which they lived. After that, however, housing prices rose so steeply that, in the early 21st century, only a small percentage of Muscovites could afford to buy an apartment in the city. In fact, due largely to the housing market, Moscow became one of the most expensive cities in the world to live in.

Moscow contains dozens of theaters and concert halls. One of the best known is the Bolshoi Theater, which is home to Russia’s leading theater company for ballet and opera. Organized in the 1770s, the company also performs at the State Kremlin Palace and tours extensively throughout the world. Other renowned theaters include the Maly Theater, the Moscow Art Theater, and the Obraztsov Puppet Theater. Musical performances are held in the Tchaikovsky Concert Hall and at the Moscow P.I. Tchaikovsky Conservatory.

Several of Moscow’s many art galleries and museums have an international reputation. Among the most famous are the Tretyakov Gallery, the Pushkin Museum of Fine Arts, the Museum of Oriental Arts, and the Literature Museum. Historical institutions include the Armory Museum, the State Historical Museum, the Central Lenin Museum, and State Central Museum of Contemporary History of Russia.

Moscow is a major educational center, with dozens of universities and specialized institutions of higher education. The largest and most prestigious is Moscow State University, founded in 1755. The Russian Academy of Sciences and the Russian State Library, one of the world’s largest libraries, are also located in the city.

The leading sports complex in Moscow is Luzhniki Park, in the Vorobyëvy Hills. It was one of the main arenas for the 1980 Olympic Games. Dynamo Stadium on Leningrad Prospekt is the home ground for one of Moscow’s several football (soccer) teams. Most districts of the city have their own sports halls, swimming pools, and ice rinks.

The economy of Moscow, like that of Russia as a whole, was transformed after the collapse of the Soviet Union in 1991. During the Soviet era the city’s economy was dominated by the manufacturing and engineering sectors. In the 1990s, as the formerly government-controlled economy shifted to one based on private ownership, these sectors declined dramatically and were largely replaced by service industries. The number of people employed in manufacturing in Moscow decreased by half from the late 1980s into the ’90s.

Nevertheless, Moscow remains the largest industrial center in Russia. Engineering and metalworking still rank among the city’s most important industries, designing and manufacturing such products as machine tools, ball bearings, automobiles, precision instruments, and electronics. Aerospace design and manufacture is one of the most important engineering sectors in some of Moscow’s surrounding towns. Oil refining, chemicals, food processing, and construction are also valuable industries.

Moscow’s wide-ranging service sector includes such industries as finance, retail trade, education, and research. As Russia’s economy was privatized, Moscow developed into a financial center, with dozens of banks and several securities exchanges. Most foreign investment in the Russian economy passes through the city’s financial institutions. The opening up of Russian society also spurred Moscow’s emergence as a major tourist destination.

Moscow is the hub of Russia’s transportation network. Rail lines radiate out in all directions, connecting the capital with other Russian cities as well as Central Asia and eastern and central Europe. These railways carry much of the country’s freight and are also vital to passengers commuting between Moscow and its suburbs. The Moscow Little Ring Railway and the Greater Moscow Ring Railway link the radial lines. For travel within the city, which is typically congested with traffic, public transportation is critical. The centerpiece of the mass-transit system is the Metropolitan (Metro) subway, whose lines copy the city’s radial street pattern.

A major river port, Moscow is connected to the Volga River to the north by a canal built in the 1930s. By means of this canal, shipping from Moscow can reach the Black, Baltic, and Caspian seas.

Moscow is served by two international airports: Sheremetyevo-2 to the north and Domodedovo to the south. Sheremetyevo-1 handles mostly domestic flights.

Archaeological evidence shows that a settlement existed on the site of present-day Moscow during the late Stone Age. The traditional date of the city’s founding, however, is 1147, when Prince Yuri Dolgoruky hosted a feast on the site. At the time, Moscow was a small settlement on the bank of the Moskva River. To protect the site, in 1156 Prince Dolgoruky built the original kremlin—a wooden fort atop earthen embankments.

Moscow developed into an important trading town. It was centrally located among the system of rivers that formed the trade routes across European Russia. Like most other Russian towns, Moscow was attacked on many occasions by the Mongols (Tatars), but it managed to survive. It was sheltered to a considerable extent by the surrounding forests and by the swamps of the Oka River to the east.

As Mongol power declined beginning in the 14th century, Moscow grew steadily in size and importance by absorbing surrounding principalities. It became the center of power of what was called the Grand Principality of Muscovy. Within the Kremlin, palaces for the prince and nobles, monasteries, and churches were erected. Outside the Kremlin walls, the trading and artisan quarter expanded. By the second half of the 15th century Moscow had become the undisputed center of a unified Russian state. Defensive brick walls more than a mile long were built around the enlarged Kremlin.

Despite its new fortifications, Moscow still faced attack. In 1571 the Crimean Tatars captured the town, burning everything but the Kremlin. New stone walls built between 1584 and 1591 helped Moscow turn back another attack by the Crimean Tatars in 1591. The next year an outer ring of earthen walls was built to protect the expanding city. In addition, such fortified monasteries as the Novodevichy and Donskoy were built to defend the city from the south.

These improvements in security allowed artisan activity to flourish. Different groups of tradespeople—for example, armor makers, blacksmiths, and weavers—occupied particular suburbs of Moscow. State workshops made weapons and gunpowder.

The development of Moscow was temporarily eclipsed by the founding of St. Petersburg in 1703 and its choice by Peter the Great in 1712 to be Russia’s capital city. Nobles, merchants, and artisans moved to St. Petersburg. However, Moscow soon began to recover from the loss of its role as capital. New industries, especially textiles, fueled economic growth. The city’s key role in Russia’s cultural life was enhanced by the founding of Moscow University (now Moscow State University), the country’s first, in 1755.

In 1812 Moscow was occupied by Napoleon ’s French troops. An accompanying fire leveled more than two thirds of the city’s buildings. Again, through a great rebuilding program, the city recovered rapidly. Moscow became the center of Russia’s railroads and developed heavy engineering and metalworking industries. The population reached nearly 1 million by 1897 and doubled to 2 million by 1915.

In 1918, following the Russian Revolution , Lenin moved the Soviet government to Moscow. The city thereby regained its status as capital. During the 1930s Joseph Stalin drew up a grandiose plan for the development of the city, but it was never completely fulfilled. The most successful venture was the Metro, begun in 1933.

Moscow suffered little damage in World War II despite the fact that German invaders reached the outskirts of the city. By 1939 the population had reached 4.5 million, and by 1959 it was about 6 million. To relieve overcrowding, much of the old housing around the historic core of the city was torn down and replaced by massive apartment blocks. A new development plan introduced in 1960 laid the groundwork for the city’s expansion in the coming decades. It required the careful designation of new residential areas, industrial zones, and green spaces and also annexed surrounding towns to the city.

Following the collapse of the Soviet Union in 1991, Moscow was at the forefront of Russia’s historic changes. Private enterprise and foreign investment led to a proliferation of new businesses as well as a skyrocketing cost of living and an increase in criminal activity, including organized crime. The city also experienced several deadly attacks by rebels seeking independence for Chechnya or other republics in Russia’s Caucasus region, including a hostage crisis at a theater in 2002 and suicide bombings in the Metro in 2010. Population (2013 estimate), 11,843,643.

Additional Reading

Brooke, Caroline. Moscow: A Cultural History (Oxford Univ. Press, 2006). Graham, L.R. Moscow Stories (Indiana Univ. Press, 2006). Kelly, Laurence. A Traveller’s Companion to Moscow (Interlink, 2005). Rice, Christopher, and Rice, Melanie. Moscow (DK, 2007).

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application

How long does it take for my nail polish to dry? After you’ve painted a base coat, two coats of polish, and a top coat, you should sit for about 15 minutes to dry your nails. The perfect drying time could vary based on environmental factors like temperature and humidity, so a fan may be helpful in warmer, wetter climates. Although your nails will feel dry after this time, note that your nails are not completely dry for 2-3 hours after painting, so refrain from activities that could smudge your manicure in that time.   How long should I wait to apply my top coat after painting my nails? One coat of polish takes about 30 to 60 seconds to dry. This is about the time it takes for the average person to paint all of their nails, so once you have painted all your nails, you should be ready to add the next coat. Once you have applied two coats of color, you can start again at the first nail with your top coat.   My manicure doesn't last. What can I do to make my manicure last longer? To help your manicure last longer try using one of our base coats to improve adhesion and our no chips ahead top coat. Make sure you use two coats of polish and wait 30 to 60 seconds before each application.   You might also like to try gel couture, which has longwear for an at-home gel-like manicure. gel couture offers longwear perfection in an easy 2-step system. For more information about gel couture, please click here.   Or if you prefer more of a traditional gel manicure, please visit the salon locator  to find an essie gel salon near you.   Should I shake essie color prior to application? Shaking can create bubbles. Instead simply roll the bottle upside down between your hands.   When a bottle of color has been unused for a long time and the color looks uneven, should I shake it? If a bottle of essie color has not been used recently, the formula can begin to separate. In this case shake the bottle thoroughly before beginning the nail prep so it has time to settle. This will give time for any air bubbles created by shaking to rise back to the surface.   Do I really need a top coat? A top coat is always recommended but choosing the right one could help your manicure dry faster, last longer or create a textured finish that your polish can’t achieve. To learn more about top coats, check out the essie collection here.   If you’re using gel couture, make sure to use the unique gel couture top coat.   Do I really need a base coat? With regular enamel nail polish, a base coat is always recommended but choosing the right one could prolong the life of your manicure, prevent chipping, and nourish and protect your nail. To learn more about base coats, check out our full range here.   No base coat is needed if you’re using gel couture.   Can I use essie color with the base or top coat from another brand? Base coats and top coats are created with the a specific color formula in mind. For optimal wear and shine results, use essie base and top coat with essie color. While some other brands’ formulas may be compatible with essie, results are not assured.   How can I get a perfect looking application with small or very curved nail beds? Gently pull the skin around the sidewalls of the nail away from the nail plate before applying color. If you “draw outside the lines” and get polish on the skin, clean up with a nail art or makeup brush dipped in polish remover. Concealer and angled eye liner brushes are recommended for clean-up.   Do you need a UV or LED light when applying gel•setter? No UV or LED light needed. gel•setter is applied and dries like a regular top coat, but shines like a gel.

Does essie polish expire? Unopened, essie polish has a 2-year (or 24 month) shelf life.   How can I extend the shelf life of my nail polish? With proper care, nail polishes can last up to 2 years. Always keep the neck of the nail polish bottle clean and store it somewhere cool, out of any direct sunlight. In fact, you can store nail polish in the refrigerator or freezer. If the nail polish starts to settle, just roll the bottle between your hands and the enclosed two steel balls will re-mix it properly. Finally, make sure the cap is always sealed tight after each use to prevent unnecessary drying of polish caused by air.   How do I prevent my polish from bubbling? To avoid bubbles, store polish in the fridge or freezer. The best place is the coldest place; heat is the enemy. Also, always remember to keep the neck of the bottle clean and close the cap tightly.   How many manicures can I get out of a bottle of essie color? A bottle will provide approximately 30 applications – a sheer color will yield slightly more than an opaque shade, and a glitter shade will yield slightly less. If you keep it out of direct light, clean the neck of the bottle after every use, and tighten the cap securely, you will get maximum use of the color.   Why does the color in an older bottle look different than my new bottle of the same essie shade? Aging of polish ingredients may cause color to fade, yellow, or shift over time—discard any bottles that have been opened more than 2 years (or that are unopened but have been stored for more than 2 years). The production of our iconic shades has also advanced over the years – higher quality standards, pure color pigments, and new innovative ingredients allow for a better, more consistent product, but also can result in some color variation from the past.   Why are there small metal balls in essie polish? These are stainless steel mixing balls to help mix the color and ensure it stays at the right consistency for a fluid, flawless application.   Can I mix my own essie polish? We don’t recommend mixing different essie polishes together in one bottle—this may result in an uneven formula and bubbles during application. Instead, consider layering polishes to provide yourself with a one-of- a-kind shade. For example, layer sheer shades over opaque or glitter shades to create a customized manicure.   How do I pick an essie shade that’s right for me? Part of the essie excitement is picking a new color! Familiarize yourself with the essie shade range and finishes so that you can make an informed decision. For instance, sugar daddy and muchi, muchi appear nearly identical in the bottle but sugar daddy has a very sheer, barely there finish perfect for those wanting a natural look and muchi, muchi is a creamier, more opaque pink. For more information about all of our shades, visit  our nail polish section.   Where is the best place to buy essie nail polish? You can find essie nail polish at most drug stores and cosmetic stores. To find a location near you, visit the store locator.  Or you can also purchase essie polish right here  on our website.   How long are seasonal shades available for sale? The seasonal trend collections only available for a limited time, so when they sell out they are gone for good. However, sometimes if a trend shade is very popular, it might get added to the core collection. Check out our latest trend shades here .   I’m having trouble finding a shade. The website inventory is updated frequently, so check back later if you can’t find your shade today. However, there may be a chance that the shade you are looking for was only available for a limited time or is no longer in production. If the shade you’re looking for is out of stock, please explore other recommended shades within the details on the product page.   Is essie’s color breathable? Oxygen can permeate nail polish, so essie polishes are considered “breathable.”   Is essie color hypoallergenic? Nail polish cannot be considered hypoallergenic. If you have allergies to ingredients commonly found in nail polish, a review of the essie ingredient list -- which you can find on the individual product detail pages here on our website -- will help identify the ingredients you would like to avoid. Always consult a physician for any questions you may have.   What is gel•setter? Gel setter is a gel-like top coat designed to top off any mani or pedi to create a high-shine finish. Learn more here.

What is essie TREAT LOVE & COLOR? TREAT LOVE & COLOR is the 1st advanced one-step care & color from essie. It not only helps perfect your nails instantly with a hint of color and brightening pigments, it also provides stronger nails in just one week.  With the lab-tested formula applied directly on nail, experience 60% less peeling and 35% less breakage. To learn more about TREAT LOVE & COLOR, click here.    Do you need a UV or LED light with gel couture? No UV or LED needed. Although gel couture is a gel-like formula, it is applied and dries like an enamel nail polish.   Does my favorite shade come in gel couture? While some gel couture shades may be similar to your favorite essie polish shades, gel couture has its own collection of unique couture colors. View them all here.   Where can I find essie•gel? Essie gel is only available in salons. You can find salons that carry essie•gel by using the store locator.  

Do any of my favorite lacquer shades come in gel? Currently essie•gel is available in 100 shades that mirror our fan favorite enamel polishes. To see if your favorite polish color is available in gel, click here.   Is essie tested on animals? Essie and L’Oreal are totally committed to animal-free beauty. If you'd like to learn more about the work in the area of alternative methods to animal testing, please click here.

cuticle care

What is a cuticle? The cuticle is dry, dead skin that is tightly bound to the nail plate. Cuticles appear white on the nail if not hydrated and softened regularly with apricot cuticle oil.   Why should I push back cuticles before polish application? If not pushed back properly during manicure or pedicure prep, the cuticle will transfer oils from the skin to the nail. This might result in polish lifting and shorter wear time.   Should I cut or trim cuticles? Cutting and trimming cuticles is not recommended—instead, gently push back cuticles after softening with apricot cuticle oil.   Should nails be soaked to soften cuticles? You should always avoid soaking nails in water before a manicure. Nail plates are porous and absorb water, making them temporarily more flexible and less curved. Once the moisture leaves the nails after the manicure they go back to their original shape. This is why soaking nails can lead to shorter wear time—as the nail plate flexes back the polish can easily chip or peel. Additionally, water will also temporarily hydrate the cuticles, hiding imperfections and hangnails—this will prevent a meticulous manicure. Instead of soaking nails, give yourself a “dry manicure” using essie apricot cuticle oil.   What if my nails look and feel dry unless I soak them in water? To keep nails looking and feeling hydrated, after a dry manicure, use apricot cuticle oil to rehydrate the skin around the nails. When you finish your prep routine, be sure to thoroughly cleanse the nails—any oil remaining on the nail plate will prevent polish adhesion and shorten polish wear.   When should I use apricot cuticle oil during the manicure? Essie’s apricot cuticle oil is a cuticle hydrator that can be used before or after a manicure or a pedicure. If used before, be sure to thoroughly cleanse the nail before polish application. apricot cuticle oil should also be used to hydrate nails after polish or gel removal. Do I need to cleanse the nails before applying a base coat? Yes. Thoroughly cleanse the nails with polish remover and a lint free pad after your nail prep is complete. Be careful not to touch the nail plates with your fingers or oils will transfer to the nails, shortening color wear.   Can I use alcohol to cleanse the nails? Yes, using alcohol will also thoroughly cleanse the nail in preparation for your manicure.   Should I use cotton balls or cosmetic rounds to cleanse the nail? Always use lint free pads. Traditional cotton balls or cosmetic cotton rounds can leave pieces of cotton on your nails or on the essie brush. These cotton pieces are almost invisible until they begin to stick and dry in the layers of polish—or contaminate your bottle of polish— and then they become difficult to remove.

plant based

how does a plant-based formula effect wear and shine?

Our LOVE by essie 80% plant-based formula was carefully created with the best ingredients to deliver the same salon-quality wear & shine our consumers know and expect from essie nail color.

is plant-based nail polish healthier than regular nail polish?

All our products are tested to the strictest regulations worldwide, and we remain committed to no animal testing. we select performance-based nail polish ingredients that meet the highest standards and consistently deliver the impeccable color, outstanding wear and salon-quality formulas you have come to expect from essie.

what does the 80% plant-based ingredients mean?

80% of the raw materials that make up the LOVE by essie formula are plant-based, which means plant sources such as sugar cane, corn and cotton replace the conventional petrochemical based formulas. the other 20% include mineral based and organic pigments, mineral suspension agents that keeps pigments suspended in the formula, and synthetic ingredients to improve shine and performance.

what is the difference between the LOVE by essie and essie original formula?

essie original nail polish is a traditional enamel that is vegan and is not tested on animals. LOVe by essie is an 80% plant-based nail polish made with ingredients derived from cotton, sugar cane, and corn providing salon quality wear & shine – and of course is also vegan and not tested on animals.

How do I remove stubborn glitter polish? Soak your cotton pad in polish remover, then allow it to sit on the nail for 30 seconds before removing. For particularly stubborn glitter, use gel removal wraps. Wrap the nail for 2-3 minutes and remove the wrap and gently push the glitter away from the nail with a metal pusher or orangewood stick, similar to how you would push back cuticles.   When removing reds or dark shades, how can I prevent polish from staining the skin? Soak your cotton pad in polish remover, and then allow it to sit on the nail for 5 seconds. Pull the cotton pad vertically down the nail from cuticle to tip—never rub back and forth horizontally. Fold the cotton and continue to remove any remaining polish by pulling the cotton vertically down the nail.   Why do nails look white or dry after removing polish? Polish removers temporarily dehydrate the nail plate making nails appear drier than they actually are. Rehydrate with apricot cuticle oil at the end of any removal service. If your nails appear dry after repeated polish application, you might benefit from a more nourishing base coat like grow stronger or millionails primer.   How do you remove gel polish? The best way to remove gel nail polish at home is to soak a cotton ball in a nail polish remover with acetone and place it over the nail, wrapping your nail and cotton ball in a small piece of tin foil to secure them together. After 15 minutes, remove the foil and cotton ball from your nails. Then gently scrape the gel from your nail with a cuticle stick. (If the gel is still adhered after 15 minutes, wrap again with for 5 additional minutes—never scrape or buff off gel.)   How do you remove gel•setter? You remove gel•setter like any regular top coat—with nail polish remover.

trouble-shooting guide

safety & testing

What is non-toxic?

A standard definition for non-toxic is not poisonous or toxic.

Are essie nail polishes non-toxic?

Essie nail polishes have been tested with the strictest regulations in the world, wherever our products are sold.  We won’t claim non-toxic, as it has not been defined for nail polishes.  However, like many personal products, nail polish should not be ingested.  If nail polish is ingested, please reach out to your local Poison Control Center or seek a medical professional.

Is essie color hypoallergenic?

ingredients & safety

Does essie test on animals?

Essie brand does not test on animals.  

Where can I find the ingredients list for my essie nail polish?

We always recommend checking  https://www.essie.com/  and online retailer ingredient lists for your essie products. you can also call your customer service line at  1-866-313-7845 .

A dictionary definition for non-toxic is not poisonous or toxic.

Are essie   nail   polishes   safe ?

At essie, our objective is to provide our consumers with ingredients, products and services of the very best quality, efficacy, and safety, and to demonstrate responsibility in everything we do.

Should I throw my old essie bottles out?

We understand often you may collect nail polishes, however for best results, we recommend that polishes be replaced after 24 months of use.

essie products

How do I pick the right base or top coat for me?

Essie offers a range of nail care products  – from base coats, top coats and cuticle care -  each one a champion of a bene fit to help achiever the art of the manicure.   For a full list of available care products, please visit  our nail care section.

Why should I use a  base coat ?

A base coat is recommended as a foundation for essie original nail polishes in order to protect the nail and help the color adhere. g el couture by  essie is a longwear nail polish formula  in two easy steps – no base coat neede d, as it’s in the color formula.  the expressie quick dry on-the-fly nail polish range is 1 step, no base coat needed.  

Why should I use a  top coat ? Adding a top coat is an important step, designed to seal, shine, and extend the wear of your manicure. However, some essie polishes have unique effects and finishes that do not require a top coat.

Why are some essie care products no longer available?

Essie has recently updated the entire care line—offering a more streamlined selection of products that have been optimized for performance. Several products are being phased out as part of this process. For a full list of current care products, please visit  our nail care section .

Does essie polish expire?

For best results, we recommend that polishes be replaced after 24 months of use.

How can I extend the shelf life of my nail polish? With proper care, nail polishes can last up to 2 years. Always keep the neck of the nail polish bottle clean and store it somewhere cool, out of any direct sunlight.  the nail polish starts to settle, just roll the bottle between your hands and the enclosed two steel balls will re-mix it properly. Finally, make sure the cap is always sealed tight after each use to prevent unnecessary drying of polish caused by air.

Why does the color in an older bottle look different than my new bottle of the same essie shade? Aging of polish ingredients may cause color to fade, yellow, or shift over time—discard any bottles that have been opened more than 2 years (or that are unopened but have been stored for more than 2 years). The production of our iconic shades has also advanced over the years – higher quality standards, pure color pigments, and new innovative ingredients allow for a better, more consistent product, but also can result in some color variation from the past. Why are there small metal balls in essie polish? These are stainless steel mixing balls to help mix the color and ensure it stays at the right consistency for a fluid, flawless application. Can I mix my own essie polish? We don’t recommend mixing different essie polishes together in one bottle—this may result in an uneven formula and bubbles during application. Instead, consider layering polishes to provide yourself with a one-of- a-kind shade. For example, layer sheer shades over opaque or glitter shades to create a customized manicure.

applying our nail polishes

Should I shake essie color prior to application? Shaking can create bubbles. Instead simply roll the bottle upside down between your hands. When a bottle of color has been unused for a long time and the color looks uneven, should I shake it? If a bottle of essie color has not been used recently, the formula can begin to separate. In this case shake the bottle thoroughly before beginning the nail prep so it has time to settle. This will give time for any air bubbles created by shaking to rise back to the surface.

I couldn’t find a limited edition essie shade, where can I find it?   The seasonal trend collections only available for a limited time, so when they sell out they are gone for good. However, sometimes if a trend shade is very popular, it might get added to the core collection. Check out our latest trend shades  here.

is a gel-like formula, it is applied and dries like an enamel nail polish.

Where can I find essie•gel? essie•gel is only available in salons. You can find salons that carry essie•gel by using the  store locator .

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