Start-up Funding | |
Start-up Expenses to Fund | $41,300 |
Start-up Assets to Fund | $221,700 |
Total Funding Required | $263,000 |
Assets | |
Non-cash Assets from Start-up | $93,000 |
Cash Requirements from Start-up | $128,700 |
Additional Cash Raised | $0 |
Cash Balance on Starting Date | $128,700 |
Total Assets | $221,700 |
Liabilities and Capital | |
Liabilities | |
Current Borrowing | $0 |
Long-term Liabilities | $50,000 |
Accounts Payable (Outstanding Bills) | $0 |
Other Current Liabilities (interest-free) | $0 |
Total Liabilities | $50,000 |
Capital | |
Planned Investment | |
Investor 1 | $95,000 |
Investor 2 | $68,000 |
Other | $50,000 |
Additional Investment Requirement | $0 |
Total Planned Investment | $213,000 |
Loss at Start-up (Start-up Expenses) | ($41,300) |
Total Capital | $171,700 |
Total Capital and Liabilities | $221,700 |
Total Funding | $263,000 |
Green Office is a privately held corporation owned by Stan Cooksey. Green Office has been incorporated in Illinois.
Green Office offers a wide range of office supplies, all of which are environmentally friendly, they either use recycled content materials, sustainable products, or substitute toxic chemicals with non-toxic substitutes. Products include:
Green Office believes that it faces a market with many opportunities and significant demand. Green Office’s three main customer segments will be corporations, government agencies, and others which is a “catch all” category.
The office supply industry operates with several different large companies and many small ones. Within the office supplies industry there exists a niche of environmentally-friendly companies that Green Office competes against. Some of these companies serve local markets, others are Web-based for broader coverage.
Green Office has identified three customer segments that it will go after:
Market Analysis | |||||||
Year 1 | Year 2 | Year 3 | Year 4 | Year 5 | |||
Potential Customers | Growth | CAGR | |||||
Corporations | 8% | 12,009 | 12,970 | 14,008 | 15,129 | 16,339 | 8.00% |
Government Agencies | 3% | 7,886 | 8,123 | 8,367 | 8,618 | 8,877 | 3.00% |
Other | 7% | 56,888 | 60,870 | 65,131 | 69,690 | 74,568 | 7.00% |
Total | 6.77% | 76,783 | 81,963 | 87,506 | 93,437 | 99,784 | 6.77% |
As mentioned previously in the Market Segmentation section, three customer groups have been identified. Two of these, corporations and government agencies are quite attractive as customer segments. The third is used as a “catch all” category. The strategy will be the use of a targeted sales campaign that uses specific sales agents each of whom are responsible for a specific customer group.
The hiring process for these sales agents will be done with the specific group in mind. The agent responsible for the government agencies will be chosen based on his past experience and proficiency in selling to government agencies if possible. Green Office will therefore provide each experienced sales person with an exclusive territory, assisting them in achieving high sales marks for the respective customer group.
The broader industry that Green Office competes in the office supplies industry. Within that industry there are several market leaders:
Competition comes from two sources, direct and indirect competitors. Direct competitors are companies that offer similar lines of environmentally-friendly products. The main companies are:
The indirect competitors are companies within the office supplies industry who offer eco supplies, but do not concentrate on these products. Customers’ buying patterns are based on two main factors:
Green Office’s goal of becoming a major vendor of environmentally-friendly office supplies is an ambitious but achievable goal. Green Office will leverage its two part competitive edge to achieve this goal. The first edge is an unbeatable selection of green office supplies.
This all inclusive product catalog creates a compelling one stop shopping venue. This wonderful product selection will be supported by a customer-centric company culture. The marketing and sales strategies support these two competitive edges.
The marketing strategy seeks to develop an awareness of Green Office and its ability to offer a wide selection of eco-friendly office products. All products will be priced competitively, often at the same low price as non eco-friendly products.
The sales strategy will use specially engineered economic incentives that channel account manager behavior into the mode of ensuring, happy, long-term customers. This entire strategy is based on the company’s philosophy that it is far cheaper to maintain a current customer than it is to attract new ones.
Green Office competitive edge is two fold, a wide selection of office supplies making it a one stop shopping place and a strong customer service oriented organization where the customers are assigned a specific sales agent/account manager to assist them.
By offering a strong product catalog, customers are able to place all of their office supplies orders at one place instead of having to contact multiple vendors each week or month, whatever the interval may be. Creating the perception that all of the company’s office supply needs can be met by one company, Green Office has a competitive edge.
The second edge is Green Office’s focus on customer service. The company recognizes that if long-term sustainable growth is desired, the customers must feel like that they are being offered the finest service. This will ensure the building of a loyal customer base that will assist Green Office in becoming a sustainable operation.
The marketing strategy will be based on a communication effort that announces Green Office’s two competitive edges, their selection and customer service. To be able to order all of an office’s supply needs from one easy-to-work-with vendor is a significant value. Backing up the extensive product catalog with top rate customer service will retain customers.
Green Office will undertake a marketing campaign that communicates its competitive edge. The campaign will rely primarily on print advertising. The media outlets to be used will be determined based on the readership levels and targeted companies. The campaign will develop an awareness of Green Office to the targeted customers. The development of an awareness or image of Green Office is the first step in the implementation strategy, the second step is the sales strategy detailed in the following section.
Green Office’s sales strategy will be based on the conversion of qualified sales leads into paying customers. The key emphasis here is customer service. Green Office recognizes that customers desire that their needs are taken care of.
Additionally, customers want a seemless experience where their expectations are managed. Green Office will accomplish these lofty goals by assigning a specific account manager/sales agent to each customer (assigned by the customer type). The sales agent receives a commission not just for the individual sale but also using a complex formula that takes into account long-term customer satisfaction of the client.
Green Office therefore has developed an economic incentive for its account managers to develop long-term customers. This incentive based system is key to the sales strategy because it creates an incentive for the sales agent to take into account Green Office’s strategic survival, not just the agents short-term compensation. In addition, long-term customers are more profitable than new customers.
Green Office adopted a conservative forecast for the business plan. These conservative estimates will help ensure that the company does not face any cash flow shortages within the first couple of years The sales forecast also takes into account that Green Office is a start-up organization and it will take time to generate a level of sustainable sales. Sales will increase at a slow but steady rate. Please see the three following table and charts for graphical representation of the sales forecasts.
Sales Forecast | |||
Year 1 | Year 2 | Year 3 | |
Sales | |||
Corporations | $92,892 | $298,887 | $366,544 |
Government Agencies | $107,470 | $358,664 | $439,853 |
Other | $59,362 | $161,399 | $197,934 |
Total Sales | $259,724 | $818,950 | $1,004,331 |
Direct Cost of Sales | Year 1 | Year 2 | Year 3 |
Corporations | $47,380 | $194,277 | $238,254 |
Government Agencies | $56,856 | $233,132 | $285,904 |
Other | $25,585 | $104,909 | $128,657 |
Subtotal Direct Cost of Sales | $129,821 | $532,318 | $652,815 |
Green Office has identified four specific milestones that will serve as goals for the organization to achieve. While the milestones are lofty in terms of qualitative standards and the timeline deadline, they are achievable.
Milestones | |||||
Milestone | Start Date | End Date | Budget | Manager | Department |
Business plan completion | 1/1/2004 | 2/15/2004 | $0 | Stan | Business Development |
First major government agency account | 1/1/2004 | 4/1/2004 | $0 | Sales Manager | Sales |
$200K in sales | 1/1/2004 | 2/15/2005 | $0 | Sales Manager | Sales |
Profitability | 1/1/2004 | 6/1/2005 | $0 | Stan | Entire company |
Totals | $0 |
The website will be developed to offer customers a product catalog for online orders. The overriding design philosophy of the site is ease of use. Green Office wants to make the process of placing an order as easy and fast as possible thereby encouraging increased sales. Green Office will incorporate special features such as a section that is specific to each customer so the customer can easily make purchases of repeat items. Instead of going through the website every month and locating their monthly needs, the site captures regularly ordered items for that specific customer, significantly speeding up the ordering process. This ease-of-use feature will help increase sales as customers become more and more familiar with the site and appreciate how easy it is to place an order.
The marketing strategy for the website will begin initially with a simple strategy of search engine submissions and the use of pay-per-clicks which is a service of Google and Overture where the company pays the search engine every time a surfer clicks through to the Green Office site.
Green Office has secured a start-up website design company to design and develop the site. As a result, the company is able to negotiate a favorable rate for the development and maintenance of the site.
7.1 personnel plan.
Personnel Plan | |||
Year 1 | Year 2 | Year 3 | |
Stan | $20,000 | $22,000 | $24,200 |
Willma | $20,000 | $22,000 | $24,200 |
Sales | $15,000 | $16,500 | $18,150 |
Sales | $12,000 | $13,200 | $14,520 |
Sales | $9,000 | $9,900 | $10,890 |
Accounting | $6,400 | $7,040 | $7,744 |
Shipping | $15,000 | $16,500 | $18,150 |
Shipping | $12,000 | $13,200 | $14,520 |
Shipping | $7,000 | $7,700 | $8,470 |
Admin/customer support | $10,000 | $11,000 | $12,100 |
Admin/customer support | $4,800 | $5,280 | $5,808 |
Total People | 11 | 11 | 11 |
Total Payroll | $131,200 | $144,320 | $158,752 |
The following sections will outline important financial information.
The following table details important Financial Assumptions.
General Assumptions | |||
Year 1 | Year 2 | Year 3 | |
Plan Month | 1 | 2 | 3 |
Current Interest Rate | 9.00% | 9.00% | 9.00% |
Long-term Interest Rate | 8.00% | 8.00% | 8.00% |
Tax Rate | 30.00% | 30.00% | 30.00% |
Other | 0 | 0 | 0 |
The following table and chart show our break-even analysis.
Break-even Analysis | |
Monthly Revenue Break-even | $31,303 |
Assumptions: | |
Average Percent Variable Cost | 50% |
Estimated Monthly Fixed Cost | $15,657 |
The following table will indicate Projected Profit and Loss.
Pro Forma Profit and Loss | |||
Year 1 | Year 2 | Year 3 | |
Sales | $259,724 | $818,950 | $1,004,331 |
Direct Cost of Sales | $129,821 | $532,318 | $652,815 |
Other Costs of Goods | $0 | $0 | $0 |
Total Cost of Sales | $129,821 | $532,318 | $652,815 |
Gross Margin | $129,903 | $286,633 | $351,516 |
Gross Margin % | 50.02% | 35.00% | 35.00% |
Expenses | |||
Payroll | $131,200 | $144,320 | $158,752 |
Sales and Marketing and Other Expenses | $2,400 | $2,400 | $2,400 |
Depreciation | $8,700 | $8,700 | $8,700 |
Rent | $12,000 | $12,000 | $12,000 |
Utilities | $6,000 | $6,000 | $6,000 |
Insurance | $2,400 | $2,400 | $2,400 |
Payroll Taxes | $19,680 | $27,180 | $28,080 |
Website Maintenance | $5,500 | $6,500 | $7,500 |
Total Operating Expenses | $187,880 | $209,500 | $225,832 |
Profit Before Interest and Taxes | ($57,977) | $77,133 | $125,684 |
EBITDA | ($49,277) | $85,833 | $134,384 |
Interest Expense | $3,854 | $3,731 | $3,500 |
Taxes Incurred | $0 | $22,021 | $36,655 |
Net Profit | ($61,831) | $51,381 | $85,528 |
Net Profit/Sales | -23.81% | 6.27% | 8.52% |
The following chart and table will indicate Projected Cash Flow.
Pro Forma Cash Flow | |||
Year 1 | Year 2 | Year 3 | |
Cash Received | |||
Cash from Operations | |||
Cash Sales | $64,931 | $204,738 | $251,083 |
Cash from Receivables | $151,445 | $520,877 | $722,308 |
Subtotal Cash from Operations | $216,376 | $725,615 | $973,390 |
Additional Cash Received | |||
Sales Tax, VAT, HST/GST Received | $0 | $0 | $0 |
New Current Borrowing | $0 | $3,000 | $0 |
New Other Liabilities (interest-free) | $0 | $0 | $0 |
New Long-term Liabilities | $0 | $0 | $0 |
Sales of Other Current Assets | $0 | $0 | $0 |
Sales of Long-term Assets | $0 | $0 | $0 |
New Investment Received | $0 | $36,000 | $0 |
Subtotal Cash Received | $216,376 | $764,615 | $973,390 |
Expenditures | Year 1 | Year 2 | Year 3 |
Expenditures from Operations | |||
Cash Spending | $131,200 | $144,320 | $158,752 |
Bill Payments | $130,946 | $601,459 | $748,773 |
Subtotal Spent on Operations | $262,146 | $745,779 | $907,525 |
Additional Cash Spent | |||
Sales Tax, VAT, HST/GST Paid Out | $0 | $0 | $0 |
Principal Repayment of Current Borrowing | $0 | $0 | $2,234 |
Other Liabilities Principal Repayment | $0 | $0 | $0 |
Long-term Liabilities Principal Repayment | $3,403 | $3,302 | $3,324 |
Purchase Other Current Assets | $0 | $0 | $0 |
Purchase Long-term Assets | $0 | $0 | $0 |
Dividends | $0 | $0 | $0 |
Subtotal Cash Spent | $265,548 | $749,080 | $913,083 |
Net Cash Flow | ($49,173) | $15,534 | $60,308 |
Cash Balance | $79,527 | $95,062 | $155,369 |
The following table will indicate the Projected Balance Sheet.
Pro Forma Balance Sheet | |||
Year 1 | Year 2 | Year 3 | |
Assets | |||
Current Assets | |||
Cash | $79,527 | $95,062 | $155,369 |
Other Current Assets | $3,500 | $3,500 | $3,500 |
Total Current Assets | $141,788 | $269,506 | $368,509 |
Long-term Assets | |||
Long-term Assets | $43,500 | $43,500 | $43,500 |
Accumulated Depreciation | $8,700 | $17,400 | $26,100 |
Total Long-term Assets | $34,800 | $26,100 | $17,400 |
Total Assets | $176,588 | $295,606 | $385,909 |
Liabilities and Capital | Year 1 | Year 2 | Year 3 |
Current Liabilities | |||
Accounts Payable | $20,122 | $52,060 | $62,392 |
Current Borrowing | $0 | $3,000 | $766 |
Other Current Liabilities | $0 | $0 | $0 |
Subtotal Current Liabilities | $20,122 | $55,060 | $63,158 |
Long-term Liabilities | $46,597 | $43,296 | $39,972 |
Total Liabilities | $66,719 | $98,356 | $103,131 |
Paid-in Capital | $213,000 | $249,000 | $249,000 |
Retained Earnings | ($41,300) | ($103,131) | ($51,750) |
Earnings | ($61,831) | $51,381 | $85,528 |
Total Capital | $109,869 | $197,250 | $282,779 |
Total Liabilities and Capital | $176,588 | $295,606 | $385,909 |
Net Worth | $109,869 | $197,250 | $282,779 |
The following table shows common Business Ratios, specific to Green Office as well as to the industry as a whole.
Ratio Analysis | ||||
Year 1 | Year 2 | Year 3 | Industry Profile | |
Sales Growth | 0.00% | 215.32% | 22.64% | 1.50% |
Percent of Total Assets | ||||
Accounts Receivable | 24.55% | 46.24% | 43.44% | 38.65% |
Inventory | 8.73% | 11.59% | 10.89% | 28.15% |
Other Current Assets | 1.98% | 1.18% | 0.91% | 18.82% |
Total Current Assets | 80.29% | 91.17% | 95.49% | 85.62% |
Long-term Assets | 19.71% | 8.83% | 4.51% | 14.38% |
Total Assets | 100.00% | 100.00% | 100.00% | 100.00% |
Current Liabilities | 11.39% | 18.63% | 16.37% | 43.40% |
Long-term Liabilities | 26.39% | 14.65% | 10.36% | 11.10% |
Total Liabilities | 37.78% | 33.27% | 26.72% | 54.50% |
Net Worth | 62.22% | 66.73% | 73.28% | 45.50% |
Percent of Sales | ||||
Sales | 100.00% | 100.00% | 100.00% | 100.00% |
Gross Margin | 50.02% | 35.00% | 35.00% | 22.64% |
Selling, General & Administrative Expenses | 96.00% | 31.88% | 28.47% | 13.42% |
Advertising Expenses | 0.00% | 0.00% | 0.00% | 0.26% |
Profit Before Interest and Taxes | -22.32% | 9.42% | 12.51% | 1.70% |
Main Ratios | ||||
Current | 7.05 | 4.89 | 5.83 | 1.77 |
Quick | 6.28 | 4.27 | 5.17 | 1.07 |
Total Debt to Total Assets | 37.78% | 33.27% | 26.72% | 5.52% |
Pre-tax Return on Net Worth | -56.28% | 37.21% | 43.21% | 59.64% |
Pre-tax Return on Assets | -35.01% | 24.83% | 31.66% | 13.69% |
Additional Ratios | Year 1 | Year 2 | Year 3 | |
Net Profit Margin | -23.81% | 6.27% | 8.52% | n.a |
Return on Equity | -56.28% | 26.05% | 30.25% | n.a |
Activity Ratios | ||||
Accounts Receivable Turnover | 4.49 | 4.49 | 4.49 | n.a |
Collection Days | 56 | 53 | 74 | n.a |
Inventory Turnover | 5.91 | 21.43 | 17.12 | n.a |
Accounts Payable Turnover | 7.51 | 12.17 | 12.17 | n.a |
Payment Days | 27 | 21 | 28 | n.a |
Total Asset Turnover | 1.47 | 2.77 | 2.60 | n.a |
Debt Ratios | ||||
Debt to Net Worth | 0.61 | 0.50 | 0.36 | n.a |
Current Liab. to Liab. | 0.30 | 0.56 | 0.61 | n.a |
Liquidity Ratios | ||||
Net Working Capital | $121,666 | $214,446 | $305,351 | n.a |
Interest Coverage | -15.04 | 20.67 | 35.91 | n.a |
Additional Ratios | ||||
Assets to Sales | 0.68 | 0.36 | 0.38 | n.a |
Current Debt/Total Assets | 11% | 19% | 16% | n.a |
Acid Test | 4.13 | 1.79 | 2.52 | n.a |
Sales/Net Worth | 2.36 | 4.15 | 3.55 | n.a |
Dividend Payout | 0.00 | 0.00 | 0.00 | n.a |
Sales Forecast | |||||||||||||
Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
Sales | |||||||||||||
Corporations | 0% | $0 | $0 | $7,645 | $8,212 | $8,455 | $8,747 | $9,212 | $9,454 | $9,987 | $10,112 | $10,414 | $10,654 |
Government Agencies | 0% | $0 | $0 | $8,774 | $9,454 | $9,746 | $10,096 | $10,654 | $10,945 | $11,584 | $11,734 | $12,097 | $12,385 |
Other | 0% | $0 | $0 | $5,048 | $5,354 | $5,486 | $5,643 | $5,894 | $6,025 | $6,313 | $6,380 | $6,544 | $6,673 |
Total Sales | $0 | $0 | $21,467 | $23,021 | $23,687 | $24,487 | $25,761 | $26,424 | $27,884 | $28,227 | $29,054 | $29,712 | |
Direct Cost of Sales | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
Corporations | $0 | $0 | $3,669 | $4,038 | $4,196 | $4,386 | $4,688 | $4,845 | $5,192 | $5,273 | $5,469 | $5,625 | |
Government Agencies | $0 | $0 | $4,403 | $4,845 | $5,035 | $5,263 | $5,625 | $5,814 | $6,230 | $6,327 | $6,563 | $6,750 | |
Other | $0 | $0 | $1,981 | $2,180 | $2,266 | $2,368 | $2,531 | $2,616 | $2,803 | $2,847 | $2,953 | $3,038 | |
Subtotal Direct Cost of Sales | $0 | $0 | $10,054 | $11,064 | $11,496 | $12,016 | $12,845 | $13,276 | $14,225 | $14,447 | $14,985 | $15,413 |
Personnel Plan | |||||||||||||
Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
Stan | 0% | $0 | $0 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 |
Willma | 0% | $0 | $0 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 | $2,000 |
Sales | 0% | $0 | $0 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 |
Sales | 0% | $0 | $0 | $0 | $0 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 |
Sales | 0% | $0 | $0 | $0 | $0 | $0 | $0 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 |
Accounting | 0% | $0 | $0 | $0 | $0 | $800 | $800 | $800 | $800 | $800 | $800 | $800 | $800 |
Shipping | 0% | $0 | $0 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 |
Shipping | 0% | $0 | $0 | $0 | $0 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 | $1,500 |
Shipping | 0% | $0 | $0 | $0 | $0 | $0 | $1,000 | $1,000 | $1,000 | $1,000 | $1,000 | $1,000 | $1,000 |
Admin/customer support | 0% | $0 | $0 | $1,000 | $1,000 | $1,000 | $1,000 | $1,000 | $1,000 | $1,000 | $1,000 | $1,000 | $1,000 |
Admin/customer support | 0% | $0 | $0 | $0 | $0 | $0 | $0 | $800 | $800 | $800 | $800 | $800 | $800 |
Total People | 0 | 0 | 5 | 5 | 8 | 9 | 11 | 11 | 11 | 11 | 11 | 11 | |
Total Payroll | $0 | $0 | $8,000 | $8,000 | $11,800 | $12,800 | $15,100 | $15,100 | $15,100 | $15,100 | $15,100 | $15,100 |
General Assumptions | |||||||||||||
Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
Plan Month | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | |
Current Interest Rate | 9.00% | 9.00% | 9.00% | 9.00% | 9.00% | 9.00% | 9.00% | 9.00% | 9.00% | 9.00% | 9.00% | 9.00% | |
Long-term Interest Rate | 8.00% | 8.00% | 8.00% | 8.00% | 8.00% | 8.00% | 8.00% | 8.00% | 8.00% | 8.00% | 8.00% | 8.00% | |
Tax Rate | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | 30.00% | |
Other | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
Pro Forma Profit and Loss | |||||||||||||
Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
Sales | $0 | $0 | $21,467 | $23,021 | $23,687 | $24,487 | $25,761 | $26,424 | $27,884 | $28,227 | $29,054 | $29,712 | |
Direct Cost of Sales | $0 | $0 | $10,054 | $11,064 | $11,496 | $12,016 | $12,845 | $13,276 | $14,225 | $14,447 | $14,985 | $15,413 | |
Other Costs of Goods | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Total Cost of Sales | $0 | $0 | $10,054 | $11,064 | $11,496 | $12,016 | $12,845 | $13,276 | $14,225 | $14,447 | $14,985 | $15,413 | |
Gross Margin | $0 | $0 | $11,414 | $11,957 | $12,190 | $12,470 | $12,916 | $13,148 | $13,660 | $13,779 | $14,069 | $14,299 | |
Gross Margin % | 0.00% | 0.00% | 53.17% | 51.94% | 51.46% | 50.93% | 50.14% | 49.76% | 48.99% | 48.82% | 48.42% | 48.13% | |
Expenses | |||||||||||||
Payroll | $0 | $0 | $8,000 | $8,000 | $11,800 | $12,800 | $15,100 | $15,100 | $15,100 | $15,100 | $15,100 | $15,100 | |
Sales and Marketing and Other Expenses | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | |
Depreciation | $725 | $725 | $725 | $725 | $725 | $725 | $725 | $725 | $725 | $725 | $725 | $725 | |
Rent | $1,000 | $1,000 | $1,000 | $1,000 | $1,000 | $1,000 | $1,000 | $1,000 | $1,000 | $1,000 | $1,000 | $1,000 | |
Utilities | $500 | $500 | $500 | $500 | $500 | $500 | $500 | $500 | $500 | $500 | $500 | $500 | |
Insurance | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | $200 | |
Payroll Taxes | 15% | $0 | $0 | $1,200 | $1,200 | $1,770 | $1,920 | $2,265 | $2,265 | $2,265 | $2,265 | $2,265 | $2,265 |
Website Maintenance | $0 | $500 | $500 | $500 | $500 | $500 | $500 | $500 | $500 | $500 | $500 | $500 | |
Total Operating Expenses | $2,625 | $3,125 | $12,325 | $12,325 | $16,695 | $17,845 | $20,490 | $20,490 | $20,490 | $20,490 | $20,490 | $20,490 | |
Profit Before Interest and Taxes | ($2,625) | ($3,125) | ($911) | ($368) | ($4,505) | ($5,375) | ($7,574) | ($7,342) | ($6,830) | ($6,711) | ($6,421) | ($6,191) | |
EBITDA | ($1,900) | ($2,400) | ($186) | $357 | ($3,780) | ($4,650) | ($6,849) | ($6,617) | ($6,105) | ($5,986) | ($5,696) | ($5,466) | |
Interest Expense | $332 | $330 | $328 | $326 | $324 | $322 | $320 | $318 | $316 | $315 | $313 | $311 | |
Taxes Incurred | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Net Profit | ($2,957) | ($3,455) | ($1,239) | ($694) | ($4,829) | ($5,697) | ($7,894) | ($7,660) | ($7,147) | ($7,025) | ($6,734) | ($6,501) | |
Net Profit/Sales | 0.00% | 0.00% | -5.77% | -3.01% | -20.39% | -23.26% | -30.64% | -28.99% | -25.63% | -24.89% | -23.18% | -21.88% |
Pro Forma Cash Flow | |||||||||||||
Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
Cash Received | |||||||||||||
Cash from Operations | |||||||||||||
Cash Sales | $0 | $0 | $5,367 | $5,755 | $5,922 | $6,122 | $6,440 | $6,606 | $6,971 | $7,057 | $7,264 | $7,428 | |
Cash from Receivables | $0 | $0 | $0 | $537 | $16,139 | $17,282 | $17,785 | $18,397 | $19,337 | $19,854 | $20,922 | $21,191 | |
Subtotal Cash from Operations | $0 | $0 | $5,367 | $6,292 | $22,061 | $23,404 | $24,225 | $25,003 | $26,308 | $26,911 | $28,185 | $28,619 | |
Additional Cash Received | |||||||||||||
Sales Tax, VAT, HST/GST Received | 0.00% | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
New Current Borrowing | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
New Other Liabilities (interest-free) | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
New Long-term Liabilities | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Sales of Other Current Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Sales of Long-term Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
New Investment Received | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Subtotal Cash Received | $0 | $0 | $5,367 | $6,292 | $22,061 | $23,404 | $24,225 | $25,003 | $26,308 | $26,911 | $28,185 | $28,619 | |
Expenditures | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
Expenditures from Operations | |||||||||||||
Cash Spending | $0 | $0 | $8,000 | $8,000 | $11,800 | $12,800 | $15,100 | $15,100 | $15,100 | $15,100 | $15,100 | $15,100 | |
Bill Payments | $74 | $2,248 | $2,770 | $3,928 | $3,945 | $4,854 | $15,401 | $18,659 | $18,739 | $20,139 | $19,678 | $20,511 | |
Subtotal Spent on Operations | $74 | $2,248 | $10,770 | $11,928 | $15,745 | $17,654 | $30,501 | $33,759 | $33,839 | $35,239 | $34,778 | $35,611 | |
Additional Cash Spent | |||||||||||||
Sales Tax, VAT, HST/GST Paid Out | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Principal Repayment of Current Borrowing | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Other Liabilities Principal Repayment | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Long-term Liabilities Principal Repayment | $273 | $275 | $277 | $279 | $281 | $283 | $284 | $286 | $288 | $290 | $292 | $294 | |
Purchase Other Current Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Purchase Long-term Assets | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Dividends | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | |
Subtotal Cash Spent | $348 | $2,523 | $11,047 | $12,207 | $16,026 | $17,936 | $30,785 | $34,045 | $34,127 | $35,529 | $35,070 | $35,905 | |
Net Cash Flow | ($348) | ($2,523) | ($5,680) | ($5,915) | $6,035 | $5,468 | ($6,560) | ($9,043) | ($7,819) | ($8,618) | ($6,885) | ($7,286) | |
Cash Balance | $128,352 | $125,829 | $120,149 | $114,235 | $120,270 | $125,738 | $119,177 | $110,135 | $102,316 | $93,698 | $86,814 | $79,527 |
Pro Forma Balance Sheet | |||||||||||||
Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | ||
Assets | Starting Balances | ||||||||||||
Current Assets | |||||||||||||
Cash | $128,700 | $128,352 | $125,829 | $120,149 | $114,235 | $120,270 | $125,738 | $119,177 | $110,135 | $102,316 | $93,698 | $86,814 | $79,527 |
Other Current Assets | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 | $3,500 |
Total Current Assets | $178,200 | $177,852 | $175,329 | $175,696 | $175,447 | $171,612 | $176,792 | $172,596 | $165,405 | $160,112 | $153,032 | $147,554 | $141,788 |
Long-term Assets | |||||||||||||
Long-term Assets | $43,500 | $43,500 | $43,500 | $43,500 | $43,500 | $43,500 | $43,500 | $43,500 | $43,500 | $43,500 | $43,500 | $43,500 | $43,500 |
Accumulated Depreciation | $0 | $725 | $1,450 | $2,175 | $2,900 | $3,625 | $4,350 | $5,075 | $5,800 | $6,525 | $7,250 | $7,975 | $8,700 |
Total Long-term Assets | $43,500 | $42,775 | $42,050 | $41,325 | $40,600 | $39,875 | $39,150 | $38,425 | $37,700 | $36,975 | $36,250 | $35,525 | $34,800 |
Total Assets | $221,700 | $220,627 | $217,379 | $217,021 | $216,047 | $211,487 | $215,942 | $211,021 | $203,105 | $197,087 | $189,282 | $183,079 | $176,588 |
Liabilities and Capital | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | Month 7 | Month 8 | Month 9 | Month 10 | Month 11 | Month 12 | |
Current Liabilities | |||||||||||||
Accounts Payable | $0 | $2,157 | $2,639 | $3,797 | $3,795 | $4,344 | $14,779 | $18,036 | $18,067 | $19,484 | $18,995 | $19,817 | $20,122 |
Current Borrowing | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
Other Current Liabilities | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 | $0 |
Subtotal Current Liabilities | $0 | $2,157 | $2,639 | $3,797 | $3,795 | $4,344 | $14,779 | $18,036 | $18,067 | $19,484 | $18,995 | $19,817 | $20,122 |
Long-term Liabilities | $50,000 | $49,727 | $49,452 | $49,175 | $48,896 | $48,615 | $48,333 | $48,048 | $47,762 | $47,474 | $47,183 | $46,891 | $46,597 |
Total Liabilities | $50,000 | $51,884 | $52,090 | $52,972 | $52,691 | $52,959 | $63,112 | $66,084 | $65,829 | $66,957 | $66,178 | $66,709 | $66,719 |
Paid-in Capital | $213,000 | $213,000 | $213,000 | $213,000 | $213,000 | $213,000 | $213,000 | $213,000 | $213,000 | $213,000 | $213,000 | $213,000 | $213,000 |
Retained Earnings | ($41,300) | ($41,300) | ($41,300) | ($41,300) | ($41,300) | ($41,300) | ($41,300) | ($41,300) | ($41,300) | ($41,300) | ($41,300) | ($41,300) | ($41,300) |
Earnings | $0 | ($2,957) | ($6,411) | ($7,650) | ($8,344) | ($13,173) | ($18,870) | ($26,764) | ($34,424) | ($41,571) | ($48,596) | ($55,329) | ($61,831) |
Total Capital | $171,700 | $168,743 | $165,289 | $164,050 | $163,356 | $158,527 | $152,830 | $144,936 | $137,276 | $130,129 | $123,104 | $116,371 | $109,869 |
Total Liabilities and Capital | $221,700 | $220,627 | $217,379 | $217,021 | $216,047 | $211,487 | $215,942 | $211,021 | $203,105 | $197,087 | $189,282 | $183,079 | $176,588 |
Net Worth | $171,700 | $168,743 | $165,289 | $164,050 | $163,356 | $158,527 | $152,830 | $144,936 | $137,276 | $130,129 | $123,104 | $116,371 | $109,869 |
Fill-in-the-blanks and automatic financials make it easy.
No thanks, I prefer writing 40-page documents.
Discover the world’s #1 plan building software
By Joe Weller | September 9, 2020
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We’ve gathered the most useful collection of business plan PDF templates and samples, including options for organizations of any size and type.
On this page, you’ll find free PDF templates for a simple business plan , small business plan , startup business plan , and more.
These simple business plan PDF templates are ready to use and customizable to fit the needs of any organization.
This template contains a traditional business plan layout to help you map out each aspect, from a company overview to sales projections and a marketing strategy. This template includes a table of contents, as well as space for financing details that startups looking for funding may need to provide.
Download Simple Business Plan Template - PDF
This scannable business plan template allows you to easily identify the most important elements of your plan. Use this template to outline key details pertaining to your business and industry, product or service offerings, target customer segments (and channels to reach them), and to identify sources of revenue. There is also space to include key performance metrics and a timeline of activities.
Download Lean Business Plan Template - PDF
This template is designed to help you develop and implement a 90-day business plan by breaking it down into manageable chunks of time. Use the space provided to detail your main goals and deliverables for each timeframe, and then add the steps necessary to achieve your objectives. Assign task ownership and enter deadlines to ensure your plan stays on track every step of the way.
Download Simple 30-60-90 Day Business Plan Template
PDF | Smartsheet
The following single page business plan templates are designed to help you download your key ideas on paper, and can be used to create a pitch document to gain buy-in from partners, investors, and stakeholders.
Use this one-page template to summarize each aspect of your business concept in a clear and concise manner. Define the who, what, why, and how of your idea, and use the space at the bottom to create a SWOT analysis (strengths, weaknesses, opportunities, and threats) for your business.
Download One-Page Business Plan Template
If you’re looking for a specific type of analysis, check out our collection of SWOT templates .
This one-page business plan template employs the Lean management concept, and encourages you to focus on the key assumptions of your business idea. A Lean plan is not stagnant, so update it as goals and objectives change — the visual timeline at the bottom is ideal for detailing milestones.
Download One-Page Lean Business Plan Template - PDF
Use this business plan template to identify main goals and outline the necessary activities to achieve those goals in 30, 60, and 90-day increments. Easily customize this template to fit your needs while you track the status of each task and goal to keep your business plan on target.
Download One-Page 30-60-90 Day Business Plan Template
For additional single page plans, including an example of a one-page business plan , visit " One-Page Business Plan Templates with a Quick How-To Guide ."
These business plan templates are useful for small businesses that want to map out a way to meet organizational objectives, including how to structure, operate, and expand their business.
A small business can use this template to outline each critical component of a business plan. There is space to provide details about product or service offerings, target audience, customer reach strategy, competitive advantage, and more. Plus, there is space at the bottom of the document to include a SWOT analysis. Once complete, you can use the template as a basis to build out a more elaborate plan.
Download Simple Small Business Plan Template
This fill-in-the-blank template walks you through each section of a business plan. Build upon the fill-in-the-blank content provided in each section to add information about your company, business idea, market analysis, implementation plan, timeline of milestones, and much more.
Download Fill-In-the-Blank Small Business Plan Template - PDF
Use this one-page template to create a scannable business plan that highlights the most essential parts of your organization’s strategy. Provide your business overview and management team details at the top, and then outline the target market, market size, competitive offerings, key objectives and success metrics, financial plan, and more.
Download One-Page Business Plan for Small Business - PDF
Startups can use these business plan templates to check the feasibility of their idea, and articulate their vision to potential investors.
Use this business plan template to organize and prepare each essential component of your startup plan. Outline key details relevant to your concept and organization, including your mission and vision statement, product or services offered, pricing structure, marketing strategy, financial plan, and more.
Download Startup Business Plan Template
Startups can use this sample 30-60-90 day plan to establish main goals and deliverables spanning a 90-day period. Customize the sample goals, deliverables, and activities provided on this template according to the needs of your business. Then, assign task owners and set due dates to help ensure your 90-day plan stays on track.
Download Sample 30-60-90 Day Business Plan for Startup Template
For additional resources to create your plan, visit “ Free Startup Business Plan Templates and Examples .”
Use these business plan PDF templates to outline your organization’s mission, your plan to make a positive impact in your community, and the steps you will take to achieve your nonprofit’s goals.
Use this customizable PDF template to develop a plan that details your organization’s purpose, objectives, and strategy. This template features a table of contents, with room to include your nonprofit’s mission and vision, key team and board members, program offerings, a market and industry analysis, promotional plan, financial plan, and more. This template also contains a visual timeline to display historic and future milestones.
Download Nonprofit Business Plan Template - PDF
This one-page plan serves as a good starting point for established and startup nonprofit organizations to jot down their fundamental goals and objectives. This template contains all the essential aspects of a business plan in a concise and scannable format, including the organizational overview, purpose, promotional plan, key objectives and success metrics, fundraising goals, and more.
Download One-Page Business Plan for Nonprofit Organization Template - PDF
Use these fill-in-the-blank templates as a foundation for creating a comprehensive roadmap that aligns your business strategy with your marketing, sales, and financial goals.
The fill-in-the-blank template contains all the vital parts of a business plan, with sample content that you can customize to fit your needs. There is room to include an executive summary, business description, market analysis, marketing plan, operations plan, financial statements, and more.
Download Simple Fill-In-the-Blank Business Plan Template - PDF
This business plan is designed with a Lean approach that encourages you to clarify and communicate your business idea in a clear and concise manner. This single page fill-in-the-blank template includes space to provide details about your management team, the problem you're solving, the solution, target customers, cost structure, and revenue streams. Use the timeline at the bottom to produce a visual illustration of key milestones.
Download Fill-In-the-Blank Lean Business Plan Template - PDF
For additional resources, take a look at " Free Fill-In-the-Blank Business Plan Templates ."
These sample business plan PDF templates can help you to develop an organized, thorough, and professional business plan.
This business plan example demonstrates a plan for a fictional food truck company. The sample includes all of the elements in a traditional business plan, which makes it a useful starting point for developing a plan specific to your business needs.
Download Basic Business Plan Sample - PDF
Use this sample outline as a starting point for your business plan. Shorten or expand the outline depending on your organization’s needs, and use it to develop a table of contents for your finalized plan.
Download Sample Business Plan Outline Template - PDF
Use this sample template to develop the financial portion of your business plan. The template provides space to include a financial overview, key assumptions, financial indicators, and business ratios. Complete the break-even analysis and add your financial statements to help prove the viability of your organization’s business plan.
Download Business Financial Plan Template
PDF | Smartsheet
For more free, downloadable templates for all aspects of your business, check out “ Free Business Templates for Organizations of All Sizes .”
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When teams have clarity into the work getting done, there’s no telling how much more they can accomplish in the same amount of time. Try Smartsheet for free, today.
Stationary Business Plan Sample PDF Example | Free Download Presented by BizMove
Checklist for Starting a Stationary Business: Essential Ingredients for Success
If you are thinking about going into business, it is imperative that you watch this video first! it will take you by the hand and walk you through each and every phase of starting a business. It features all the essential aspects you must consider BEFORE you start a Stationary business. This will allow you to predict problems before they happen and keep you from losing your shirt on dog business ideas. Ignore it at your own peril!
For more insightful videos visit our Small Business and Management Skills YouTube Chanel .
Free book for you: how to start a business from scratch (pdf).
Copy the following link to your browser and save the file to your PC:
https://www.bizmove.com/free-pdf-download/how-to-start-a-business.pdf
You can already start getting quality leads by taking the time to interact with the consumers you do have. Ask your current customers to opt-in to your marketing messages. Since you are asking people you already know to opt-in to receive messages from you, you have a higher chance of winning them over since they can already identify with your business.
Provide quality content that is interesting on your website. Leads will come easily if your site is worth visiting. Always produce error-free content. This way, you don't risk losing a potential customer as soon as you get their attention.
Sign up for Google AdWords. These ads target potential customers who visit various websites across the Internet. The beauty of this is that you only have to pay when someone actually clicks on the link that leads to your site. Once you have them on your site, you can convert them to a paying customer.
Be sure to join blogs, groups and forums online which fit your niche and participate daily. Include a link to your site in your signature so that others can follow you and what you do. As long as you stay professional and offer up your expertise, you'll find leads are generated.
Create engaging content. Lead generation relies a lot on building trust with your product or service. Smart targeted content does a lot to help get you there. Your target audience will be more likely to do business with you if they feel you are providing great service and that you legitimately care.
Leads are very valuable. Some leads will not be right for the campaign you are working on. Be sure to qualify the leads you target, and avoid wasting time and resources by contacting those that are not a good match. Targeting the correct leads means greater success with each campaign.
Door knocking is always an option, so don't rule it out. This can even be true if your business is B2B. Visit businesses and ask them about who they're currently using for whatever it is you're selling, then let them know why you're the better option. Leave some materials behind and move on to the next location.
Develop content marketing that will help you generate leads. Offer potential customers special newsletters and tips emails to help them make the most of their time. The better the content you create, the more likely you'll get people opting in to receive it. That opt in is your first step to creating a very hot lead.
Be sure to maximize your use of social media. If you don't have enough followers, you can hold a giveaway to boost your numbers. While those people may not be interested in what you're selling, their friends who are may see your posts on their feed and follow you themselves.
Consider long-tailed keywords when you look for specific keywords to drum up leads. Don't overdo it, but a few strategically placed ones can help tremendously. Try some out, make necessary adjustments and look for those that are efficient in boosting traffic.
People love the word "free." Free spreads by word of mouth and social media as well as in other ways. Free can mean free giveaways, free trials, free consultations and more. So, think about how you can incorporate the word free into your business objectives and goals for generating new leads.
Remember that people respect honesty more than hype, so when you try to generate more leads, leave an open and honest offer on the table. Adding bells and whistles just makes you look like a generic salesperson who will do whatever it takes to get people to buy. Generate leads with a quality presentation and you gain permanent customers instead.
Never overlook or underestimate a lead source. You will have many avenues for gathering leads such as buying or self-gathering or even word-of-mouth. Always look at each avenue for validity. Buying leads can be a great way to jump start your efforts, but they may not be the same quality leads you gain from a targeted effort.
Direct mail is still alive. Some marketers are totally focused on saving money with their campaigns, and now ignore direct mail as a viable option. You can be one out of a small group who actually uses this technique. Try it and see if direct mail works for you.
Remember to consider your timing and not just your content. Great content will only be effective if it arrives to a lead at a time when they need it and will consider it carefully. When is the best time to market to your potential leads? Think about who you are marketing to in order to decide this.
Be sure that all of your campaigns drive people to very specific landing pages. For example, if you are a real estate agent marketing to newlyweds, make the landing page you link them to specific to their needs as a new couple. Don't just link people to the front page of your site!
Powerful Communication skills is a complex two-way process. It happens when one person transmits ideas (or feelings) to another person - or group of individuals. The Effectiveness with which this approach is completed could be measured by assessing the similarity between the message when it was initiated and when it had been obtained. Powerful Communication abilities is the tool direction uses to get things done. Without it, a supervisor is as ineffectual as a carpenter without his kit of tools. Although it is a management skill, communication is also a vital part of all other management skills. Following a supervisor has established organizational objectives, developed realistic predictions, made strategies, based the organizational arrangement, and obtained personnel wanted, nothing happens if he's not able to communicate effectively with his people. The amount of success in accomplishing assignments of the business depends upon the clarity of his announcement of the roles and missions - upon his skill in shifting the concept to other people in the business. The supervisor must convey the content of his message, and also communicate a more positive attitude to people who receive it. Communication Has been described by some as a atmosphere. If the air isn't favorable, misunderstandings happen and inefficiency or even collapse benefits. The best advice one can give to a manager, who wishes to make a receptive atmosphere, would be to indicate that he talk or write as he would like to be written or spoken to. In our daily Lives, we perform the roles of transmitter (source of the message) and recipient again and again. We are judged by the way we carry - by speaking or writing - that the message and also from the way we hear it or assimilate that which we read. The effective manager, through skill in communications, can direct the members of his company to play their essential roles. This effective Communication skills direct, devoted to communicating effectively, will cover oral (listening) and written (studying ) input, as well as oral (speaking) and written (writing) output. Obviously, there are also hybrid inputs and outputs that needs to be recognized. A written input signal is received aurally whenever someone reads aloud to us. The converse of this is when we receive the oral output of written material, such as when a speaker"reads" his newspaper. One of the very Useful hybrids would be the oral production of written material, commonly known as"dictation." The transmitter Of the message starts the communication process by deciding what information to communicate with others. It is his obligation to ensure the information to be transmitted is correct and objective. To begin with , he composes the message within his mind, based on previous experience. He organizes it in a logical sequence so the receiver will understand it easily and not get a distorted message. Before proceeding, however, he creates a quote of this knowledge that the receiver has of the subject so he can convey it in terms most clear to the recipient. Finally, he selects the best method for distributing the message. The message can Be transmitted; in composing; by"body language," like expressions or gestures; or with a mix of spoken words and physiological activities. The best means To transmit the message usually is contingent on the situation at any given time. For example, a supervisor with a widely dispersed organization would probably communicate in writing, whereas the manager of a tiny office may communicate orally with his staff. The message, Its composition, and the way of transmittal are crucial to success in the communication procedure. The receiver of this message must have the ability to comprehend and"decode it" If the receiver doesn't pay proper attention to this message, the information can become distorted. The recipient can shield against such distortion by being objective in his interpretation of what he receives. The problems of Transmitting a message from supervisor to subordinates, and of the forwarding it to others without distortion, is clearly illustrated in this story that made the rounds a few decades ago. The author and title are unknown, but for illustrative purposes it can be identified as"Operation Halley's Comet." A colonel Difficulties The following directive to his executive officer: Tomorrow day, approximately 2000 hours Halley's Comet will be visible in this region, an event that occurs only once every 75 years. Have the men fall out from the battalion area in fatigues, and I'll explain this rare phenomenon to them. When it rains, we will not be able to see it. In that case, assemble the guys in the theater and I'll show them films of it. Executive Officer to business commander: By order of the colonel tomorrow at 2000 hours, Halley's Comet will appear above the battalion area. When it rains, have the guys fall out from fatigues and march into the theater where this rare phenomenon will take place, something that occurs only once every 75 years. Business Commander into lieutenant: By order of the colonel in fatigues, at 2000 hours tomorrow night the phenomenal Halley's Comet will appear in the theater. If it rains in the battalion area, the colonel will give another order, something which happens only once every 75 decades. Lieutenant to Sergeant: Tomorrow at 2000 hours, the colonel will appear in fatigues in the theater with Halley's Comet, something which occurs every 75 decades. If it rains, the colonel will order the comet into the battalion area. Sergeant to Squad: When it rains tomorrow at 2000 hours, the incredible 75-year-old General Halley, accompanied by the colonel, will drive his Comet through the battalion area theater in fatigues. This Exemplifies the distortion that could happen whether a message is passed along verbally through many people. In this situation, the orders would have been clearer to those under the colonel's control if he had printed the orders. They could then have been read directly - and with no interpretation - by everybody who had a need to understand. Feedback is a Very significant part the communication procedure. It becomes the transmitter Knowledge of the outcomes or effect of the message on the recipient. In Summary, Feedback is response. By Way of Example, when a supervisor tells a poor about a Current briefing at higher headquarters, he also expects to see some type of reaction To what he's saying. From the foregoing narrative, the colonel directed that something be done. He expected to see that his order completed.
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A Stationery business is an evergreen business that finds an audience in all age groups, ranging from toddlers and school kids to elderly citizens. The demand for the stationery items might change according to the age group but there are takers for stationery items across all generations. And the current times of social distancing has generated an even greater demand for stationery items as individuals tap into their artistic and creative sides by exploring their hobbies. Also, since children cannot go outdoors and socialize much, they need to be engaged with crafts and art activities, which too, require stationery items. A stationery items business is thus a great business idea for enthusiastic and interested entrepreneurs.
Many however consider a stationery business to be one that deals with different types of paper and paper products and invitations such as personalized invites, envelopes, cards, letterheads, etc. But a stationery business includes a number of items that need to be stocked, where along with different types of paper such as chart paper, A4 sized printing paper, varying GSM paper, other items include pencils, pens, erasers, sharpeners, paint brushes, crayons, paints, oil pastels, and varying types of colours and craft materials needed for creative and artistic pursuits.
The stationery business has a great scope for development and can be started easily by keeping certain points in mind.
The starting point, however, for this business is to create a stationery business plan . This business plan is necessary in order to have a written goal where the detailed description of the business is outlined. The business plan also includes ways and methods to be employed by the business to achieve the goals along with the time frame and the investment required for the achievement of the goals.
The business plan must be designed such that it answers several questions arising at each step of the business, such as-
And several other questions pertinent to the business must be considered and addressed in the business plan for stationery company .
What is a business plan.
A business plan is defined as a written document that describes in detail how a business, usually a new one, is going to achieve its goals. The business plan lays out a written plan from a marketing, financial and operational viewpoint elaborating it’s business mission and vision in detail along with steps to achieve them.
A business plan acts as a strategic tool for any and every business. A good business plan helps entrepreneurs to focus on the specific steps necessary to make the business ideas succeed, but it also helps the business to achieve both its short-term and long-term objectives. This is the chief reason why a business plan is important and the first step for any new business. Other points highlighting the importance of a business plan include-
Executive summary.
These are the important contents to be included in any business plan, including the stationery business plan . For ensuring that all the essential factors are included, entrepreneurs can always download the business plan checklist to be certain.
Apart from the above mentioned content that needs to be included in the business plan for the stationery company or enterprise, there are certain additional factors which must be considered and mentioned in the business plan.
These include the-
The stationery business will definitely benefit from the business plan. Business planning is an essential step for every business. It helps create a roadmap with detailed instructions which the business needs to follow for fulfilling its goals. The feasibility and viability of the business can also be gauged by availing business planning services that helps create a business plan. The business plan also helps while applying for loans for the stationery business.
Therefore, for any assistance in creating a stationery business plan , entrepreneurs can take the assistance of experienced experts such as those at deAsra Foundation, therefore ensuring the right start to their flourishing stationery business.
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Interested in setting up a stationery store? Having a plan is crucial to achieving this goal. But organizing such plans can be difficult. Which is why we’ve come to the rescue.
Our stationery retail shop business plan helps out by providing you with basic tips on how to go about this. This is being offered in the form of a sample which can be used as a guide.
So, all you need do is follow through till the end.
Need to write a plan for your venture? Download a FREE Business Plan PDF Sample to develop a template for your own startup.
Here is a sample business plan for starting a stationery shop.
Sunrise Stationery Stores is a general purpose stationary shop locate in Lincoln, Nebraska. We provide a wide range of office solutions through our vast array of stationary supplies.
We’ve partnered with major and reputable suppliers and manufacturers to ensure that only the best supplies are sold. This has improved our brand and made us a trusted name in the Lincoln area.
At Sunrise Stationery Stores, our mission is to establish a reliable brand known for excellence. This has been achieved through deliberate efforts of carefully choosing our team.
As a result, the short period of existence (1 year) has seen a steady growth in demand and patronage of our products.
Going forward, we seek to improve on these and more.
Our vision is to be among the top 5 stationery shops in Lincoln within a 5-year period. This is will be achieved through increased innovation and dedication to our ideals which is excellence in service.
We have established a one-stop stationery shop. Here, you get to buy all sorts of office supplies. As a result, we have a wide list of products.
Few of these include; Corporate Write On Slips, Corporate Spiral Pads, Milan Writing Pads, General HP CDs, CD-R’s, DVD-R’s, Fly leaf, A4 size papers, FS size papers, A3 size papers and Duplicating papers.
Other products include Index files, File Guards, Envelops of all sizes, Vehicle log books, Assorted types of pens, OHP markers, Ledger books, and Pencil Cups among so many others.
Expansion is an important part of our operations. This will see more stationery stores opened across Lincoln and other cities.
Hence the need to raise additional funding. Banks will play a crucial role in sourcing for these funds. We currently need the sum of $900,000 for the first phase of our expansion drive. As such, we will be applying for a low interest (between 2 to 4% interest) loans.
For any meaningful growth to occur, there needs to be an analysis of past performance. This is in addition to identifying current challenges as well as opportunities. We have contracted competent business experts to handle these areas of our operations.
And their findings has been revealing as will be seen shortly;
Our strength is found in our innovation driven approach to offering services which are second to none. Our partnerships are also highly beneficial to the growth of the business.
Through these, we’ve set a tradition of excellence as well as creating a reward system that drives creativity in service delivery.
Weaknesses have been identified in our payment systems as well as our limited capacity to compete effectively.
These areas are being given the needed attention.
These actions are meant to ensure that we build on these identified areas.
The stationery industry in Nebraska is witnessing a major boom. An expanding economy and the ease of doing business makes this a perfect time for our business. It’s as a result of this that we seek to expand our operations to increase our capacity.
With the right things put in place, these opportunities can be leveraged on.
Threats for our business will come in the form of raised interest rates. This will constrain our expansion efforts.
But we are ever optimistic and seek to properly make use of the opportunities presented today.
Our short period of existence has given us a picture of just how profitable the market can be. Therefore, we’ve used existing conditions to work out a sales projection over a 3-year period. The results have been amazing and show a steady and healthy growth as summarized below;
i. First Financial Year $400,000.00 ii. Second Financial Year $900,000.00 iii. Third Financial Year $1,500,000.00
We have a competitive advantage. And this is in the form of a motivated workforce. Our choice of partners such as suppliers also places us at an advantage.
But we aren’t resting on our oars. We plan on further leveraging on these to widen and improve on our services. This will see an expansion as well as the inclusion more varieties of stationeries. Quality will also be a major focus.
Marketing is as crucial to increasing sales and capacity as is capital. Therefore, we’re taking necessary measures to improve on advertising our business. This will be done through different strategies.
One of these includes taking our business operations further by visiting potential clients. These clients will consist of corporate and private clients.
To be able to win clients, we need to show them what they stand to gain by patronizing our business. We will also demonstrate to them what makes our services better than our competitors.
But to make our marketing efforts even more potent, the input of marketing professionals will be sought. We hope that by doing so, we’ll be able to make a difference.
Every stationery supply business plan should have a unique approach. However, one thing you must know is that they all follow the same structure as shown here. You’d need to structure your plan according to your needs and circumstances.
This is only a sample that can be used and not one to be replicated.
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Criteria and techniques in selecting a business idea, you may also like, sample foreclosure cleanup business plan, sample pet insurance firm business plan, sample corporate wellness program business plan.
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Use this free business plan template to write your business plan quickly and efficiently.
A good business plan is essential to successfully starting your business — and the easiest way to simplify the work of writing a business plan is to start with a business plan template.
You’re already investing time and energy in refining your business model and planning your launch—there’s no need to reinvent the wheel when it comes to writing a business plan. Instead, to help build a complete and effective plan, lean on time-tested structures created by other entrepreneurs and startups.
Ahead, learn what it takes to create a solid business plan and download Shopify's free business plan template to get started on your dream today.
This business plan outline is designed to ensure you’re thinking through all of the important facets of starting a new business. It’s intended to help new business owners and entrepreneurs consider the full scope of running a business and identify functional areas they may not have considered or where they may need to level up their skills as they grow.
That said, it may not include the specific details or structure preferred by a potential investor or lender. If your goal with a business plan is to secure funding , check with your target organizations—typically banks or investors—to see if they have business plan templates you can follow to maximize your chances of success.
Our free business plan template includes seven key elements typically found in the traditional business plan format:
This is a one-page summary of your whole plan, typically written after the rest of the plan is completed. The description section of your executive summary will also cover your management team, business objectives and strategy, and other background information about the brand.
This section of your business plan will answer two fundamental questions: “Who are you?” and “What do you plan to do?” Answering these questions clarifies why your company exists, what sets it apart from others, and why it’s a good investment opportunity. This section will detail the reasons for your business’s existence, its goals, and its guiding principles.
What you sell and the most important features of your products or services. It also includes any plans for intellectual property, like patent filings or copyright. If you do market research for new product lines, it will show up in this section of your business plan.
This section includes everything from estimated market size to your target markets and competitive advantage. It’ll include a competitive analysis of your industry to address competitors’ strengths and weaknesses. Market research is an important part of ensuring you have a viable idea.
How you intend to get the word out about your business, and what strategic decisions you’ve made about things like your pricing strategy. It also covers potential customers’ demographics, your sales plan, and your metrics and milestones for success.
Everything that needs to happen to turn your raw materials into products and get them into the hands of your customers.
It’s important to include a look at your financial projections, including both revenue and expense projections. This section includes templates for three key financial statements: an income statement, a balance sheet, and a cash-flow statement . You can also include whether or not you need a business loan and how much you’ll need.
What do financial projections look like on paper? How do you write an executive summary? What should your company description include? Business plan examples can help answer some of these questions and transform your business idea into an actionable plan.
Inside our template, we’ve filled out a sample business plan featuring a fictional ecommerce business .
The sample is set up to help you get a sense of each section and understand how they apply to the planning and evaluation stages of a business plan. If you’re looking for funding, this example won’t be a complete or formal look at business plans, but it will give you a great place to start and notes about where to expand.
A lean business plan format is a shortened version of your more detailed business plan. It’s helpful when modifying your plan for a specific audience, like investors or new hires.
Also known as a one-page business plan, it includes only the most important, need-to-know information, such as:
💡 Tip: For a step-by-step guide to creating a lean business plan (including a sample business plan), read our guide on how to create a lean business plan .
It’s tempting to dive right into execution when you’re excited about a new business or side project, but taking the time to write a thorough business plan and get your thoughts on paper allows you to do a number of beneficial things:
A business plan can be as informal or formal as your situation calls for, but even if you’re a fan of the back-of-the-napkin approach to planning, there are some key benefits to starting your plan from an existing outline or simple business plan template.
A blank page can be intimidating to even the most seasoned writers. Using an established business planning process and template can help you get past the inertia of starting your business plan, and it allows you to skip the work of building an outline from scratch. You can always adjust a template to suit your needs.
If you’ve never sat through a business class, you might never have created a SWOT analysis or financial projections. Templates that offer guidance—in plain language—about how to fill in each section can help you navigate sometimes-daunting business jargon and create a complete and effective plan.
In some cases, you may not need to complete every section of a startup business plan template, but its initial structure shows you you’re choosing to omit a section as opposed to forgetting to include it in the first place.
There are some high-level strategic guidelines beyond the advice included in this free business plan template that can help you write an effective, complete plan while minimizing busywork.
If you’re writing a business plan for yourself in order to get clarity on your ideas and your industry as a whole, you may not need to include the same level of detail or polish you would with a business plan you want to send to potential investors. Knowing who will read your plan will help you decide how much time to spend on it.
Understanding the goals of your plan can help you set the right scope. If your goal is to use the plan as a roadmap for growth, you may invest more time in it than if your goal is to understand the competitive landscape of a new industry.
Writing a 10- to 15-page document can feel daunting, so try to tackle one section at a time. Select a couple of sections you feel most confident writing and start there—you can start on the next few sections once those are complete. Jot down bullet-point notes in each section before you start writing to organize your thoughts and streamline the writing process.
Planning is key to the financial success of any type of business , whether you’re a startup, non-profit, or corporation.
To make sure your efforts are focused on the highest-value parts of your own business planning, like clarifying your goals, setting a strategy, and understanding the target market and competitive landscape, lean on a business plan outline to handle the structure and format for you. Even if you eventually omit sections, you’ll save yourself time and energy by starting with a framework already in place.
What is the purpose of a business plan.
The purpose of your business plan is to describe a new business opportunity or an existing one. It clarifies the business strategy, marketing plan, financial forecasts, potential providers, and more information about the company.
If you need help writing a business plan, Shopify’s template is one of the most beginner-friendly options you’ll find. It’s comprehensive, well-written, and helps you fill out every section.
The five essential parts of a traditional business plan include:
There are several free templates for business plans for small business owners available online, including Shopify’s own version. Download a copy for your business.
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This sample stationery business plan will provide an idea for writing a successful stationery plan, including all the essential components of your business. After this, if you still need clarification about writing an investment-ready business plan to impress your audience, download our stationery business plan pdf .
5.3 Business Target. Our business targets are: To become the best stationery shop in the municipality within one year. To achieve the net profit margin of $10k per month by the end of the first year, $15k per month by the end of the second year, and $25k per month by the end of the third year.
Here is a free business plan sample for a stationery store. January 29, 2024. If the scent of fresh paper and the sight of neatly organized pens and notebooks excite you, then opening a stationery store might be your calling. In the following paragraphs, we will guide you through a comprehensive business plan tailored for a stationery store.
The cost for Shop remodeling (construction of racks and shelves) - $20,000. Other start-up expenses including stationery ( $500) and phone and utility deposits - ( $2,500) Operational cost for the first 3 months (salaries of employees, payments of bills et al) - $60,000. The cost for startup inventory - $70,000.
Top 10 Stationery Business Plan Templates with Examples and Samples (Editable Word Doc, Excel and PDF Included) The SlideTeam Blog All About PowerPoint, Presentations & Life Stationary Business . Close. Top 10 Stationery Business Plan Templates with Examples and Samples (Editable Word Doc, Excel and PDF Included) Gunjan Gupta . October 13 2023 ...
How to Start a Stationery Business - a Detailed Business Plan from Investment to Marketing. To start a stationery shop, a well-written business plan is essential to weigh the pros and cons before launching the business and planning ahead. Stationery Shop Business Plan. The first step of your business starts with drafting a business plan for ...
Having this context is key for the reader to form a view on whether or not they believe that your plan is achievable and the numbers in your forecast realistic. The written part of a stationery store business plan is composed of 7 main sections: The executive summary. The presentation of the company.
1. Describe the Purpose of Your Stationery Business. The first step to writing your business plan is to describe the purpose of your stationery business. This includes describing why you are starting this type of business, and what problems it will solve for customers. This is a quick way to get your mind thinking about the customers' problems.
1. Choose the Name for Your Stationery Business. The first step to starting a stationery business is to choose your business' name. This is a very important choice since your company name is your brand and will last for the lifetime of your business. Ideally you choose a name that is meaningful and memorable.
Complete business plan, fully customizable. Suitable for a funding request. 35 pages written by our team. 80 hours of research and analysis. All techniques and strategies to succeed. Updated every semester. Guidance by our experts for free. Receive future updates for free. $79.90.
Explore a real-world office supplies retail business plan example and download a free template with this information to start writing your own business plan. Don't bother with copy and paste. Get this complete sample business plan as a free text document. Download for free. ... Stationery etc. $500 : Brochures: $500 : Insurance: $300 : Web Site ...
Business Plan of the Stationery Shop (1) - Free download as PDF File (.pdf), Text File (.txt) or read online for free. Scribd is the world's largest social reading and publishing site.
Lean Business Plan Template PDF. This scannable business plan template allows you to easily identify the most important elements of your plan. Use this template to outline key details pertaining to your business and industry, product or service offerings, target customer segments (and channels to reach them), and to identify sources of revenue.
A Step by Step Guide to Starting a Small Business. This is a practical manual in a PDF format, that will walk you step by step through all the essential phases of starting your Stationary business. The book is packed with guides, worksheets and checklists. These strategies are absolutely crucial to your business' success yet are simple and easy ...
Upmetrics' step-by-step instructions, prompts, and the library of 400+ sample business plans will guide you through each section of your plan as a business mentor. 1. Executive Summary. An executive summary is the first section of the business plan intended to provide an overview of the whole business plan.
Stationery Business Plan - Free download as PDF File (.pdf), Text File (.txt) or read online for free. Elevate your stationery aspirations with the Stationery Business Plan. Craft a compelling narrative, forge community bonds, curate irresistible products, and revel in the journey of a flourishing venture. Let our strategic compass guide your aspirations to triumph in the vibrant world of ...
Page | 3 fBUSINESS PLAN OF THE STATIONERY SHOP DUTY/RESPONSIBILITY OF OWNER: The stationery shop will be running by a single person named Asad Ashfaq, he will be the single owner of this shop. He will open the shop in the morning and then a salesman will come and handle the shop till the owner comes back to the shop.
The financial summary of the business plan contains information regarding the businesses financial health and requirements. The stationery business plan can include information regarding what the financial requirements for the business are, such as. Procuring commercial space for the shop. Procuring all the inventory - art supplies ...
69438194-Stationery-Business-Plan-Final.pdf - Free download as PDF File (.pdf), Text File (.txt) or read online for free. The document is a business plan for a proposed stationery store called Stationery Zone in Jodhpur, Rajasthan. The store will offer a wide range of stationery supplies, office products, books and other materials. The business objectives are to gain 80% market share, build a ...
Which is why we've come to the rescue. Our stationery retail shop business plan helps out by providing you with basic tips on how to go about this. This is being offered in the form of a sample which can be used as a guide. So, all you need do is follow through till the end. Here is a sample business plan for starting a stationery shop. Contents.
View stationery business plan (1).doc from BUSINESS L123 at Moi University. THE ELDORET NATIONAL POLYTECHNIC BUSINESS PLAN DEPARTMENT: BUSINESS TITLE: SUPPLY OF ... A_Sample_Stationery_Shop_and_Office_Supp.docx. Ethiopian Civil Service College. TRANSPORT 09. ... TODENTJ-5-110_06_04_2024_13_11.pdf. essay. Module 4_Budgeting for Planning and ...
business plan of stationary - Free download as Word Doc (.doc / .docx), PDF File (.pdf), Text File (.txt) or read online for free. This document is a business plan for a proposed stationary shop in Wolaita Sodo University. It provides an executive summary and outlines the company's objectives, vision, mission and keys to success. It describes the business structure as a partnership and ...
Stationery Shop & Office Supplies Business Plan - Executive Summary Olivia & Jason™ Stationery Store, Inc. is a neighborhood stationery store and office supply that will be located in a centralized area in-between a busy educational district and business office district in downtown Phoenix - Arizona.
A lean business plan format is a shortened version of your more detailed business plan. It's helpful when modifying your plan for a specific audience, like investors or new hires. Also known as a one-page business plan, it includes only the most important, need-to-know information, such as: Company description; Suppliers; Key members of your team