education and training business plan sample

Vocational School and Training Business Plan [Sample Template]

By: Author Tony Martins Ajaero

Home » Business Plans » Education Sector » Schooling

Are you about starting a vocational training center? If YES, here is a complete sample vocational school business plan template & feasibility report you can use for FREE .

Okay, so we have considered all the requirements for starting a vocational school. We also took it further by analyzing and drafting a sample vocational training business marketing plan template backed up by actionable guerrilla marketing ideas for vocational schools. So let’s proceed to the business planning section.

There are countless number of people out there who are trying to acquire skills that will enable them put food on their table, pay their bills and ultimately become their own boss, and a vocational school & training center is just an ideal place they can get the journey started.

You can be rest assured that your services will always be in demand not only by young or old people who could not make it to the university or college, but also by graduates who would want to start a skill based business of their own. The truth is that if your vocational school & training center has loads of courses (trades) and is government approved, then you may not have to struggle to persuade students to enroll in your school.

Just like most businesses, the trade and technical school industry is open for as many people that are interested in the industry as long as you have what it takes to run an accredited vocational school & training center.

Even if you don’t have the finance and other requirements, you can come into the industry by starting out as a small music school or driving school in your neighborhood. If you have decided to start a vocational school & training center, then you should must make sure that you carry out thorough feasibility studies and also market survey.

Lastly, you would need a good business plant to be able to launch a successful business, and below is a workable vocational school & training center business plan template that will help your draft yours.

A Sample Vocational School & Training Center Business Plan Template

1. industry overview.

Vocational school and training center falls under the Trade and Technical Schools industry, and it comprises of schools that offer vocational and technical training in a wide range of technical subjects and trades. The trainings offered by trade and technical schools often lead to job-specific certification.

Instruction may be provided in diverse settings, such as the company’s training facilities, the workplace, the home or through distance-learning methods. Key areas in this industry include music schools and musical instrument training, cosmetology and barber schools, flight training, apprenticeship training and other technical training.

If you are a keen follower of the Trade and Technical Schools industry in the united states, you will agree that the industry has experienced fluctuations over the last five years due to the recession and stagnant growth in federal funding for such schools.

High unemployment has caused individuals to seek out further education, while employers are increasing their training requirements to remain competitive. Going forward, decreasing unemployment rates combined with the increasing tuition of four-year colleges will both boast enrollment in vocational training, and hamper industry growth.

Statistics has it that in the United States of America alone, there are about 8,876 registered and licensed (accredited) trade and technical schools scattered all across the country responsible for employing about 127,260 people and the industry rakes in a whooping sum of $13 billion annually.

The industry grew at -6.3 percent annual growth within 2012 and 2017. It is important to state that there are no establishment in this industry that has a lion market share.

A recent report released by IBISWorld shows that the Trade and Technical Schools industry operates in a countercyclical manner. The report shows that the industry revenue grew significantly as a result slow economic growth earlier over the five years to 2016, but has suffered subsequently.

Sluggish economic activity helped the industry to grow as the unemployed sought professional training to improve their job prospects.

As national unemployment has decreased however, so has industry revenue. The report further stated that in recent years, the restructuring of the US economy has accelerated. Service industry professions are in higher demand than ever, while growth in manufacturing continues to fail to impress. As a result, individuals displaced by major economic change are still retooling their skillset.

Due to the fact that it is stressful to get government accreditation for a standard vocational school & training center in the United States, it will be safe to say the industry is under saturated. It is important to state that entrepreneurs who are into training people on various trade/skills such as how to drive, how to play musical instrument, how to cook and how to dance et al can easily be found without stress.

Some of the factors that encourage entrepreneurs to start their own vocational school & training center despite the fact that the business is challenging could be that the business is highly profitable, they can easily get funding and support from government and charity organizations and the business can be started in any part of the world.

Starting a vocational school requires professionalism and good grasp of the trade you want to teach people. Besides, you would need to get the required certifications and license (accreditations) and also meet the standard for such business before you can be allowed to start.

One good thing about the Trade and Technical Schools industry is that there is readily available market for their services. So, if you are well positioned and you know how to impart skills to students, you will always smile to the bank.

2. Executive Summary

Richmond Jones® Vocational Training Center, LLC is a registered and accredited trade and technical school that will be located in Orange County – California. We are registered under the United States’ Government. We are well equipped to train people on various technical and vocational skills.

We are set to offer vocational and technical trade trainings such as automobiles, electrical works, music schools and musical instrument training, cosmetology and barber schools, flight training, apprenticeship training and other technical training.

At Richmond Jones® Vocational Training Center, LLC we are passionate in the pursuit of excellence and financial success with uncompromising services and integrity which is why we have decided to start our own vocational school & training center in Orange County – California.

We are quite optimistic that our values and quality of service offering will help us drive our center to enviable heights and also help us attract the number of students that will make the business highly profitable.

We are in the Trade and Technical Schools industry to favorably compete with other leading brands in the industry. Our corporate business goal is to be among the top 5 vocational school & training centers in the United States of America.

As a company, we are willing to go the extra mile to invest in some of the finest professionals we can find and also, we have put process and structures in place that will ensure that we are always at the top of our game when it comes to impacting knowledge. We have been able to secure permits from all relevant departments in the State of California.

We are quite aware that in order to become the number one choice in our city, we must continue to deliver quality and safe trainings and that is exactly what we will do.

Richmond Jones® Vocational Training Center, LLC is owned and managed by Richmond Jones and other members of his faculty. Richmond Jones has over 15 years’ hands on experience in the Trade and Technical Schools industry in the United States and he is a Certified Technical Skill Trainer and has certification in a Niche Area (Trade and Technical Vocation).

3. Our Products and Services

Richmond Jones® Vocational Training Center, LLC is an accredited vocational school & training center that offers a wide range of services that revolves around the Trade and Technical Schools industry. These are the services we will offer as a vocational school & training center;

• Automobile technology
• Beauty and cosmetology training
• Apprenticeship training programs
• Commercial or graphic art training
• Bartending training
• Electronic equipment repair training schools
• Firefighter training
• Medical technician training

4. Our Mission and Vision Statement

• Our Vision is to become the number one government approved vocational school & training center in the whole of Orange County – California, United States of America.
• Our mission as a government approved vocational school & training center is to develop a highly successful, and profitable vocational school & training center which provides quality training in our community and to become a standard for an ideal vocational school & training center.

Our Business Structure

Richmond Jones® Vocational Training Center, LLC is aware that the success of any business lies in the foundation on which the business is built on, which is why we have decided to build our vocational school & training center on the right foundation.

We want to build a business of dedicated workforce who will go all the way to ensure that our students are satisfied and they get value for their money when they enroll in our training center. We aware that it takes a business with the right employees and structure to achieve all what we have set to achieve, which is why will be putting structures and standard operating processes in place that will help us deliver excellent trainings and run the business on auto pilot.

Richmond Jones® Vocational Training Center, LLC will employ professionals and skilled people to occupy the following position;

• Head of The School/School Coordinator

School Administrator

Instructors

Marketing and Sales Executive

Client Service Executive

5. Job Roles and Responsibilities

Head of the School / School Coordinator:

• Increases management’s effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results
• Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
• Responsible for fixing prices and signing business deals
• Responsible for providing direction for the business
• Responsible for signing checks and documents on behalf of the company
• Evaluates the success of the organization
• Reports to the board
• Responsible for overseeing the smooth running of HR and administrative tasks for the school
• Regularly hold meetings with key stakeholders (students and member of the school board) to review the effectiveness of the schools’ Policies, Procedures and Processes
• Maintains office supplies by checking stocks; placing and expediting orders; evaluating new products.
• Ensures operation of equipment by completing preventive maintenance requirements; calling for repairs.
• Defines job positions for recruitment and managing interviewing process
• Carries out induction for new team members
• Responsible for training, evaluation and assessment of employees
• Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
• Oversees the smooth running of the daily activities of the school.
• Responsible teaching students based on the vocation they enrolled for.
• Accesses the progress of students under their care
• Ensures that students abide by the rules and regulations of the regulating bodies in the United States of America
• Contributes his/her quota towards growing the school
• Receives complaints from students and channel it to the appropriate quarters
• Handles any other duty as assigned by the school coordinator.
• Identifies, prioritizes, and reach out to new students, and business opportunities et al
• Identifies development opportunities; follows up on development leads and contacts
• Develops, executes and evaluates new plans for expanding increase sales
• Documents all customer contact and information
• Represents the company in strategic meetings
• Helps to increase sales and growth for the school.
• Responsible for preparing financial reports, budgets, and financial statements for the organization
• Provides managements with financial analyses, development budgets, and accounting reports
• Responsible for financial forecasting and risks analysis.
• Performs cash management, general ledger accounting, and financial reporting for one or more properties.
• Responsible for developing and managing financial systems and policies
• Responsible for administering payrolls
• Ensures compliance with taxation legislation
• Handles all financial transactions for the organization
• Serves as internal auditor for the organization.
• Welcomes students and visitors by greeting them in person or on the telephone; answering or directing inquiries.
• Ensures that all contacts with clients (e-mail, walk-In center, SMS or phone) provides the client with a personalized customer service experience of the highest level
• Through interaction with students on the phone, uses every opportunity to build client’s interest in the company’s products and services
• Consistently stays abreast of any new information on the schools’ products, promotional campaigns etc. to ensure accurate and helpful information is supplied to students when they make enquiries
• Distributes mails in the organization
• Handles any other duties as assigned by the school authority

6. SWOT Analysis

In the United States, vocational school & training center is one of the many businesses that can easily generate business deals with little stress as long as they are well positioned. We are building a standard vocational school & training center with various training areas which is why we have decided to subject our business idea to SWOT Analysis.

Ordinarily we can successfully run a normal vocational school & training center without the stress of going through the required protocol of setting up a new business, but because of the nature of the vocational school & training center we want to establish, we don’t have any option other than to follow due process.

We hired the services of a HR and Business consultant with bias in startups to help us conduct SWOT analysis for our company and she did a pretty job for us. Here is a of the result we got from the SWOT analysis that was conducted on behalf of Richmond Jones® Vocational Training Center, LLC;

Richmond Jones® Vocational Training Center, LLC is centrally located in an area with the right climatic conditions and demographic composition for the kind of business we want to run. Another strength that counts for us is the power of our team; our workforce and management. We have a team that are considered experts in the vocational school line of business, a team of hardworking and dedicated individuals.

Richmond Jones® Vocational Training Center, LLC is a new business and we may not have the financial muscle to acquire the latest equipment needed to train students, to attract and retain the best hands in the industry and also to sustain the kind of publicity we want to give our business.

• Opportunities:

We are centrally located in one of the busiest areas in Orange County – California and we are open to all the available opportunities that the city has to offer. Our business concept and staff strength also positioned us to accommodate over 100 students per time.

The truth is that there are no standard vocational school & training centers within our area; the closest to our proposed location is about 10 miles away. In a nutshell, we do not have any direct competition within our target market area.

Some of the threats that are likely going to confront Richmond Jones® Vocational Training Center, LLC are unfavorable government policies , seasonal fluctuations, demographic/social factors, downturn in the economy which is likely going to affect consumers spending and of course emergence of new competitors within the same location where our vocational school & training center is located.

7. MARKET ANALYSIS

• Market Trends

The truth is that any vocational school & training center that has good records and loads of positive testimonials from students who have passed through the school will always thrive.

Another common trend in the industry is that in the bid to survive global economic meltdown and to ensure steady flow of income to effectively run the business, most players in the industry engage in other related services. Some of them even go as far as establishing agency services to provide professional and certified pilots for clients and some also offer specialized training for executive students.

It is a known pattern that as unemployment declines, demand for courses provided by this industry will drop, as further education and training become less essential to finding employment. The national unemployment rate is expected to decrease significantly over 2017, posing a serious potential threat to the industry.

As a matter of fact, about half of total government postsecondary education comes from state governments while federal contributions comprise mostly of grants bestowed on universities to be used for specific research. A rise in government funding for universities will cause enrollment in technical and trade schools to grow, as government funding typically increases affordability for students who need education loans. Government funding for universities is expected to increase over 2017, representing a potential opportunity for the industry.

8. Our Target Market

Prior to choosing a location for our vocational school & training center, we conducted thorough feasibility studies and market survey and we were able to identify those who will benefit greatly from our service offerings.

Essentially, the demographic and psychographic composition of those who require our services cut across individuals, school leavers, corporate organizations, aspiring entrepreneurs and religious organizations who need to acquire trade and technical skill sets.

• Our competitive advantage

In spite of the fact that vocational schools scale through hurdles before they are established does not mean that there are no real competitions in the industry. The truth is that no matter the line of business that you are involved in, as long as it is called business, you will definitely face one form of competition or the other and vocational school & training center is not an exemption.

So, if you are looking towards setting up this type of business, it is advisable to do your due diligence before launching the business if indeed you want to succeed.

Our competitive edge is that we have the ability to quickly adopt new technology, we have access to highly skilled workforce and our location is in fact one of our major strengths because we are located with the right demography for the kind of business we run.

Another strength that counts for us is the power of our team and management. We have a team that are considered experts in the vocational school & training center line of business, a team of hardworking and dedicated individuals.

Lastly, all our employees will be well taken care of, and their welfare package will be among the best within our category in the industry. It will enable them to be more than willing to build the business with us and help deliver our set goals and achieve all our business aims and objectives.

9. SALES AND MARKETING STRATEGY

• Sources of Income

Richmond Jones® Vocational Training Center, LLC is established with the aim of maximizing profits in the Trade and Technical Schools industry and we are going to ensure that we do all it takes to attract both individual clients and corporate clients on a regular basis.

Richmond Jones® Vocational Training Center, LLC will generate income by offering the following services;

10. Sales Forecast

We are well positioned to take on the available market in and around Orange County – California and we are quite optimistic that we will meet our set target of generating enough income/profits from the first six months of operation and grow our vocational school & training center and our student base.

We have been able to examine the vocational school & training center, market we have analyzed our chances in the industry and we have been able to come up with the following sales forecast. Below are the sales projections for Richmond Jones® Vocational Training Center, LLC, it is based on the location of our business and of course the wide range of related services that we will be offering;

• First Fiscal Year: $375, 000
• Second Fiscal Year: $650, 000
• Third Fiscal Year: $1 million

N.B : This projection was done based on what is obtainable in the vocational school & training center line of business and with the assumption that there won’t be any major economic meltdown and there won’t be any major competitor offering same related services as we do within same location. Please note that the above projection might be lower and at the same time it might be higher.

• Marketing Strategy and Sales Strategy

The marketing strategy adopted by Richmond Jones® Vocational Training Center, LLC is going to be driven basically by excellent customer service and quality training delivery. We will ensure that we build a loyal customer base.

We want to drive sales via the output of our jobs and via referral from our satisfied students. We are quite aware of how satisfied students drive business growth especially businesses like vocational school & training centers and related services.

Richmond Jones® Vocational Training Center, LLC is strategically located and we are going to maximize the opportunities that is available which is why we spent more to locate the business where it will be visible and accessible to our target market.

Our sales and marketing team will be recruited based on their vast experience in the industry and they will be trained on a regular basis so as to be well equipped to meet their targets.

Our goal is to grow Richmond Jones® Vocational Training Center, LLC to become the leading vocational school & training center in Orange County – California which is why we have mapped out strategies that will help us take advantage of the available market and grow to become a major force to reckon with in our line of business.

Richmond Jones® Vocational Training Center, LLC is set to make use of the following marketing and sales strategies to attract clients;

• Introduce our vocational school & training center by sending introductory letters alongside our brochure to schools and other key stake holders in and around Orange County – California
• Print out fliers and business cards and strategically drop them in offices, libraries, public facilities and train stations et al.
• Use friends and family to spread word about our business
• Post information about our vocational school & training center and the services we offer on bulletin boards in places like schools, libraries, and local coffee shops et al
• Place a small or classified advertisement in the newspaper, or local publication about our vocational school & training center and the services we offer
• Leverage on referral networks
• Advertise our vocational school & training center in relevant entertainment magazines, newspapers, TV and radio stations.
• Attend relevant expos, seminars, and business fairs et al to market our services
• Engage in direct marketing approach
• Encourage the use of Word of mouth marketing from loyal and satisfied students
• Join local chambers of commerce and industry and other relevant groups to market our services.

11. Publicity and Advertising Strategy

Richmond Jones® Vocational Training Center, LLC is set to create a standard for the vocational school & training center business not only in Orange County – California, but throughout the United States of America which is why we will go all the way to adopt and apply best practices to promote our business.

Good enough there is no hard and fast rule on how to promote a vocational school & training center business. Here are the platforms we intend leveraging on to promote and advertise Richmond Jones® Vocational Training Center, LLC;

• Encourage our loyal customers/students to help us use Word of Mouth mode of advertisement (referrals)
• Advertise our vocational school in relevant aviation magazines, local newspaper, local TV and radio stations
• Promote our vocational school online via our official website
• List our vocational school on local directories (yellow pages)
• Sponsor relevant community programs
• Leverage on the internet and social media platforms like; Instagram, Facebook, twitter, et al to promote our brand
• Install our billboards on strategic locations all around Orange County – California
• Direct coupon mailing approach
• Distribute our fliers and handbills in target areas
• Ensure that all our staff members wear our customized clothes, all our mini – aircrafts, and official cars are customized and well branded.

12. Our Pricing Strategy

At Richmond Jones® Vocational Training Center, LLC we will keep our fees below the average market rate by keeping our overhead low and by collecting payment in advance.

We are aware that there are some students that would need special assistance, we will offer flat rate for such services that will be tailored to take care of such students’ needs. The prices of our training services and certifications will be same as what is obtainable in the open market.

• Payment Options

The payment policy adopted by Richmond Jones® Vocational Training Center, LLC is all inclusive because we are quite aware that different customers prefer different payment options as it suits them but at the same time, we will ensure that we abide by the financial rules and regulation in the United States of America.

Here are the payment options that Richmond Jones® Vocational Training Center, LLC will make available to her clients;

• Payment via bank transfer
• Payment with cash
• Payment via online bank transfer
• Payment via mobile money platform
• Payment via Point of Sale Machines (POS Machine)
• Payment via check
• Payment via bank draft

In view of the above, we have chosen banking platforms that will enable our client make payment for registering and services rendered without any stress on their part. Our bank account numbers will be made available on our website and promotional material.

13. Startup Expenditure (Budget)

If you are looking towards starting a vocational school & training center, then you should be ready to raise enough capital to cover some of the basic expenditure that you are going to incur. You will need money to secure a standard facility, acquire different types of training machines and equipment, acquire license and permits, relevant software apps and you will need money to pay your workforce and bills for a while until the revenue you generate from the business becomes enough to pay them.

We have been able to pull cash that will be enough for us to successfully launch a standard and government approved vocational school & training center in Orange County – California. The items listed below are the basics that we would need when starting our vocation school and trade center in the United States, although costs might vary slightly;

• The total fee for registering the business in the United States of America – $750.
• Legal expenses for obtaining licenses and permits – $1,500.
• Marketing promotion expenses (8,000 flyers at $0.04 per copy) for the total amount of – $10,000.
• The total cost for hiring Business Consultant – $5,000.
• The amount needed for the purchase of insurance policy covers (general liability, workers’ compensation and property casualty) coverage at a total premium – $30,800.
• The total cost for the purchase of accounting software, CRM software and Payroll Software – $3,000
• The total cost for leasing facility for the business – $150,000.
• The total cost for equipping our lab – $500,000
• Other start-up expenses including stationery – $1000
• Phone and utility deposits – $3,500
• Operational cost for the first 3 months (salaries of employees, payments of bills et al) – $40,000
• The cost for the purchase of furniture and gadgets (Computers, Printers, Telephone, TVs, Sound System, snooker board, tables and chairs et al) – $4,000.
• The cost of launching a website – $600
• The cost for our grand opening party – $15,000
• Miscellaneous – $5,000

Going by the report from the market research and feasibility studies conducted, we will need about seven hundred and fifty thousand ( 750,000 ) U.S. dollars to successfully set up a medium scale but standard vocational school & training center business in the United States of America.

Generating Funds/Startup for Richmond Jones® Vocational Training Center, LLC

Richmond Jones® Vocational Training Center, LLC is owned and managed by Richmond Jones and other members of the faculty. They are the financiers of the business which is why they decided to restrict the sourcing of the startup capital for the business to just three major sources.

• Generate part of the startup capital from personal savings and sale of his stocks
• Generate part of the startup capital from friends and other extended family members
• Generate a larger chunk of the startup capital from the bank (loan facility).

N.B: We have been able to generate about $350,000 ( Personal savings $300,000 and soft loan from family members $50,000 ) and we are at the final stages of obtaining a loan facility of $400,000 from our bank. All the papers and documents have been duly signed and submitted, the loan has been approved and any moment from now our account will be credited.

14. Sustainability and Expansion Strategy

The future of a business lies in the number of loyal customers that they have, the capacity and competence of their employees, their investment strategy and the business structure. If all of these factors are missing from a business, then it won’t be too long before the business closes shop.

One of our major goals of starting Richmond Jones® Vocational Training Center, LLC is to build a business that will survive off its own cash flow without the need for injecting finance from external sources once the business is officially running.

We know that one of the ways of gaining approval and winning customers over is to offer our vocation and trade training services a little bit cheaper than what is obtainable in the market and we are prepared to survive on lower profit margin for a while.

Richmond Jones® Vocational Training Center, LLC will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and retraining of our workforce is at the top burner.

As a matter of fact, profit-sharing arrangement will be made available to all our management staff and it will be based on their performance for a period of three years or more. We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.

Check List/Milestone

• Business Name Availability Check : Completed
• Business Incorporation: Completed
• Opening of Corporate Bank Accounts: Completed
• Opening Online Payment Platforms: Completed
• Application and Obtaining Tax Payer’s ID: In Progress
• Securing a standard facility and reconstructing the facility: Completed
• Application for business license and permit: Completed
• Purchase of Insurance for the Business: Completed
• Conducting Feasibility Studies: Completed
• Generating part of the startup capital from the founders: Completed
• Writing of Business Plan: Completed
• Drafting of Employee’s Handbook: Completed
• Drafting of Contract Documents: In Progress
• Design of Logo for the business: Completed
• Purchase of training tools and equipment and supplies: Completed
• Printing of Promotional Materials: Completed
• Recruitment of employees: In Progress
• Purchase of furniture, office equipment, software applications, electronic appliances and facility facelift: In progress
• Creating official website for the business: In Progress
• Creating Awareness for the business: In Progress
• Health and Safety and Fire Safety Arrangement: In Progress
• Establishing business relationship with vendors and key players in various industries: In Progress

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School Business Plan

High demand and a recurring revenue model make starting a school business a lucrative and rewarding profession.

Anyone can start a new business, but you need a detailed business plan when it comes to raising funding, applying for loans, and scaling it like a pro!

Need help writing a business plan for your school business? You’re at the right place. Our school business plan template will help you get started.

Free Business Plan Template

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• Fill in the blanks – Outline
• Financial Tables

How to Write A School Business Plan?

Writing a school business plan is a crucial step toward the success of your business. Here are the key steps to consider when writing a business plan:

1. Executive Summary

An executive summary is the first section planned to offer an overview of the entire business plan. However, it is written after the entire business plan is ready and summarizes each section of your plan.

Here are a few key components to include in your executive summary:

Introduce your Business:

Start your executive summary by briefly introducing your business to your readers.

Market Opportunity:

Educational programs & services:.

Highlight the school services you offer your clients. The USPs and differentiators you offer are always a plus.

Marketing & Sales Strategies:

Financial highlights:, call to action:.

Ensure your executive summary is clear, concise, easy to understand, and jargon-free.

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2. Business Overview

The business overview section of your business plan offers detailed information about your business. The details you add will depend on how important they are to your business. Yet, business name, location, business history, and future goals are some of the foundational elements you must consider adding to this section:

Business Description:

Describe your business in this section by providing all the basic information:

Describe what kind of school business you run and the name of it. You may specialize in one of the following school businesses:

• Public schools
• Private schools
• Charter schools
• Magnet schools
• Virtual or online schools
• Boarding schools
• International schools
• Religious schools
• Describe the legal structure of your school, whether it is a sole proprietorship, LLC, partnership, or others.
• Explain where your business is located and why you selected the place.

Mission Statement:

Business history:.

If you’re an established school, briefly describe your business history, like—when it was founded, how it evolved over time, etc.

Additionally, If you have received any awards or recognition for excellent work, describe them.

Future Goals

This section should provide a thorough understanding of your business, its history, and its future plans. Keep this section engaging, precise, and to the point.

3. Market Analysis

The market analysis section of your business plan should offer a thorough understanding of the industry with the target market, competitors, and growth opportunities. You should include the following components in this section.

Target market:

Start this section by describing your target market. Define your ideal customer and explain what types of services they prefer. Creating a buyer persona will help you easily define your target market to your readers.

Market size and growth potential:

Describe your market size and growth potential and whether you will target a niche or a much broader market.

Competitive Analysis:

Market trends:.

Analyze emerging trends in the industry, such as technology disruptions, changes in customer behavior or preferences, etc. Explain how your business will cope with all the trends.

Regulatory Environment:

Here are a few tips for writing the market analysis section of your school business plan::

• Conduct market research, industry reports, and surveys to gather data.
• Provide specific and detailed information whenever possible.
• Illustrate your points with charts and graphs.
• Write your business plan keeping your target audience in mind.

4. Products And Services

The product and services section should describe the specific services and products that will be offered to students. To write this section should include the following:

Describe your school services:

Mention the school services your business will offer. This list may include services like,

• Education programs
• Extracurricular activities
• Counseling & Guidance
• Special education services
• Transportation services
• Food services
• Testing and assessments

Describe specialized programs:

Student leadership programs, additional services:.

In short, this section of your school plan must be informative, precise, and client-focused. By providing a clear and compelling description of your offerings, you can help potential investors and readers understand the value of your business.

5. Sales And Marketing Strategies

Writing the sales and marketing strategies section means a list of strategies you will use to attract and retain your clients. Here are some key elements to include in your sales & marketing plan:

Unique Selling Proposition (USP):

Define your business’s USPs depending on the market you serve, the equipment you use, and the unique services you provide. Identifying USPs will help you plan your marketing strategies.

Pricing Strategy:

Marketing strategies:, sales strategies:, customer retention:.

Overall, this section of your school business plan should focus on customer acquisition and retention.

Have a specific, realistic, and data-driven approach while planning sales and marketing strategies for your school business, and be prepared to adapt or make strategic changes in your strategies based on feedback and results.

6. Operations Plan

The operations plan section of your business plan should outline the processes and procedures involved in your business operations, such as staffing requirements and operational processes. Here are a few components to add to your operations plan:

Staffing & Training:

Operational process:, equipment & software:.

Include the list of equipment and software required for school, such as whiteboards & projectors, student information systems, learning management systems, communication & collaboration tools, etc.

Adding these components to your operations plan will help you lay out your business operations, which will eventually help you manage your business effectively.

7. Management Team

The management team section provides an overview of your school business’s management team. This section should provide a detailed description of each manager’s experience and qualifications, as well as their responsibilities and roles.

Founders/CEO:

Key managers:.

Introduce your management and key members of your team, and explain their roles and responsibilities.

Organizational structure:

Compensation plan:, advisors/consultants:.

Mentioning advisors or consultants in your business plans adds credibility to your business idea.

This section should describe the key personnel for your school, highlighting how you have the perfect team to succeed.

8. Financial Plan

Your financial plan section should provide a summary of your business’s financial projections for the first few years. Here are some key elements to include in your financial plan:

Profit & loss statement:

Cash flow statement:, balance sheet:, break-even point:.

Determine and mention your business’s break-even point—the point at which your business costs and revenue will be equal.

Financing Needs:

Be realistic with your financial projections, and make sure you offer relevant information and evidence to support your estimates.

9. Appendix

The appendix section of your plan should include any additional information supporting your business plan’s main content, such as market research, legal documentation, financial statements, and other relevant information.

• Add a table of contents for the appendix section to help readers easily find specific information or sections.
• In addition to your financial statements, provide additional financial documents like tax returns, a list of assets within the business, credit history, and more. These statements must be the latest and offer financial projections for at least the first three or five years of business operations.
• Provide data derived from market research, including stats about the industry, user demographics, and industry trends.
• Include any legal documents such as permits, licenses, and contracts.
• Include any additional documentation related to your business plan, such as product brochures, marketing materials, operational procedures, etc.

Use clear headings and labels for each section of the appendix so that readers can easily find the necessary information.

Remember, the appendix section of your school business plan should only include relevant and important information supporting your plan’s main content.

The Quickest Way to turn a Business Idea into a Business Plan

Fill-in-the-blanks and automatic financials make it easy.

This sample school business plan will provide an idea for writing a successful school plan, including all the essential components of your business.

After this, if you still need clarification about writing an investment-ready business plan to impress your audience, download our school business plan pdf .

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Frequently asked questions, why do you need a school business plan.

A business plan is an essential tool for anyone looking to start or run a successful school business. It helps to get clarity in your business, secures funding, and identifies potential challenges while starting and growing your business.

Overall, a well-written plan can help you make informed decisions, which can contribute to the long-term success of your school.

How to get funding for your school business?

There are several ways to get funding for your school business, but self-funding is one of the most efficient and speedy funding options. Other options for funding are:

• Bank loan – You may apply for a loan in government or private banks.
• Small Business Administration (SBA) loan – SBA loans and schemes are available at affordable interest rates, so check the eligibility criteria before applying for it.
• Crowdfunding – The process of supporting a project or business by getting a lot of people to invest in your business, usually online.
• Angel investors – Getting funds from angel investors is one of the most sought startup options.

Apart from all these options, there are small business grants available, check for the same in your location and you can apply for it.

Where to find business plan writers for your school business?

There are many business plan writers available, but no one knows your business and ideas better than you, so we recommend you write your school business plan and outline your vision as you have in your mind.

What is the easiest way to write your school business plan?

A lot of research is necessary for writing a business plan, but you can write your plan most efficiently with the help of any school business plan example and edit it as per your need. You can also quickly finish your plan in just a few hours or less with the help of our business plan software .

About the Author

Upmetrics Team

Upmetrics is the #1 business planning software that helps entrepreneurs and business owners create investment-ready business plans using AI. We regularly share business planning insights on our blog. Check out the Upmetrics blog for such interesting reads. Read more

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Home » Sample Business Plans » Education

How to Write an Education Consulting Business Plan [Sample Template]

Are you about starting an education consulting firm? If YES, here is a complete sample education consulting firm business plan template & feasibility report you can use for FREE . If you are an educationist or someone who has background in education matters, and you intend starting your business, then you should consider starting your own education consulting firm.

There are many would – be international students and students aspiring to go to colleges / universities who are trapped simply because they don’t know who to talk to when they have challenges with testing and educational related issues that is why it is important to set up your own education consulting firm.

Why Start an Education Consulting Firm?

Being an educational consultant means that you will help your clients handle all their educational concerns, help to gain admission to colleges or universities of their choice. You can also help your clients (international students) obtain work permits in their new country of residence / studies.

Starting an education consulting firm is not too expensive except for the money required to rent and furnish an office space. Running this type of business requires that you should be trained as an educationist and it is indeed a very lucrative business in the United States, Canada, Australia and The United Kingdom simply because of the inflow of international students from different parts of the world.

If you are truly convinced that starting an education consulting firm is the right business for you to do, then you need to write your own business plan. Below is a sample education consulting firm business plan template that will help you successfully write yours with little or no stress;

A Sample Education Consulting Firm Business Plan Template

1. industry overview.

Establishments in the Testing & Educational Support industry that education consulting belongs to primarily provide non – instructional support services for the education industries. The major segments of this industry are educational testing services and educational consultants.

It is important to state that computer software designers that develop education support software are not part of the Testing & Educational Support industry; they are part of the IT Consulting industry

If you are a close observer of the Testing & Educational Support industry, you will agree that the controversial No Child Left Behind Act in the united states has been an important driver of revenue for the Testing and Educational Support industry over the past decade.

This is due to the fact that education consultants play a prominent role in administering the assessments that ensure schools meet federal guidelines. Hence, the industry will be heavily impacted in the next half a decade by potential education reforms and fluctuations in federal funding.

Nevertheless, college enrollment will continue to expand over the period, and international student growth will continue, driven by high demand from students from Nigeria, China and India. Even though tighter state budgets will limit unnecessary expenditure, underlying demand for support services will still be sustained.

The Testing & Educational Support Industry is indeed a large industry and pretty much active in countries such as United States of America, United Kingdom, France, Germany,  Italy, Holland, Switzerland, Australia and Canada et al.

Statistics has it that in the United States of America alone, there are about 7,639 registered and licensed education consulting firm scattered all across the United States responsible for employing about 115,967 and the industry rakes in a whooping sum of $15 billion annually.

The industry is projected to grow at 3.4 percent annual growth within 2011 and 2016. It is important to state that ETS and Pearson PLC has the largest available market share in the industry.

A recent research carried out by IBISWORLD reveals that the Testing and Educational Support industry has expanded over the five years to 2016. The report stated that during this time, revenue grew at an average annual rate of 0.9 percent to $13.7 billion in 2016.

The report pointed that the Testing and Educational Support industry is composed of three main segments: educational testing providers, educational consultants and student-exchange program providers. While overall growth has been strong, these segments have experienced different levels of growth over the past five years, with educational testing services accounting for the largest share of revenue growth.

The research further revealed that the No Child Left Behind (NCLB) Act of 2001 has driven industry demand during much of the past decade. Under NCLB, which was signed into law in January 2002, states had to implement major educational changes to remain eligible for federal funding.

Lastly, one thing is certain about starting an education consulting firm, if you are able to conduct your market research and feasibility studies, you are more likely not going to struggle to secure clients because there are always individuals and even educational institutions / schools that would want to hire your services from time to time.

2. Executive Summary

Webster & Golden® Education Consulting, LLP is a registered and licensed education consulting firm that will be based in New York City – New York.

The firm will handle all aspect of education related services; services such as providing college selection services, providing educational consulting services, providing educational guidance counseling services, providing educational support services, providing educational testing services, attending school buses and facilitating student exchange programs.

We are aware that to run a standard education consulting firm can be demanding which is why we are well trained, certified and equipped to perform excellently well. Webster & Golden® Education Consulting, LLP is a client – focused and result driven education consulting firm that provides broad- based services at an affordable fee that won’t in any way put a hole in the pocket of our clients.

We will offer a standard and professional education consulting services to all to our individual clients, and corporate clients at national, and international level. We will ensure that we work hard to meet and surpass our clients’ expectations whenever they hire our services.

At Webster & Golden® Education Consulting, LLP, our client’s best interest would always come first, and everything we do is guided by our values and professional ethics. We will ensure that we hire professionals who are well experienced in the testing and educational support industry

Webster & Golden® Education Consulting, LLP will at all times demonstrate her commitment to sustainability, both individually and as a firm, by actively participating in our communities and integrating sustainable business practices wherever possible.

We will ensure that we hold ourselves accountable to the highest standards by meeting our client’s needs precisely and completely. We will cultivate a working environment that provides a human, sustainable approach to earning a living, and living in our world, for our partners, employees and for our clients.

Our plan is to position the business to become the leading brand in the testing and educational support industry in the whole of New York City – New York, and also to be amongst the top 20 educational consulting firms in the United States of America within the first 10 years of operations.

This might look too tall a dream but we are optimistic that this will surely be realized because we have done our research and feasibility studies and we are enthusiastic and confident that New York City – New York is the right place to launch our education consulting firm before sourcing for clients from other cities in The United States of America and throughout the globe.

Webster & Golden® Education Consulting, LLP is founded by Webster Magnus and Golden Jade, his business partner for many years. The organization will be managed by both of them since they have adequate working experience to manage such business.

Webster Magnus has well over 5 years of experience working at various capacities within the testing and educational support industry in the United States of America. Webster Magnus and Golden Jade have the required experience and qualifications to build a world class education consulting firm that can favorably compete amongst leaders in the industry.

3. Our Products and Services

Webster & Golden® Education Consulting, LLP is going to offer varieties of services within the scope of the testing and educational support industry in the United States of America. Our intention of starting our education consulting firm is to favorably compete with leading players in the testing and educational support industry both in the United States of America and in the world at large.

We are well prepared to make profits from the industry and we will do all that is permitted by the law in the United States to achieve our business goals, aim and ambition. Our business offerings are listed below;

• Providing college selection services
• Providing educational consulting services
• Providing educational guidance counseling services
• Providing educational support services
• Providing educational testing services
• Attending school buses
• Facilitating student exchange programs

4. Our Mission and Vision Statement

• Our vision is to build an educational consulting brand that will become the number one choice for both individual and corporate clients in the whole of New York City – New York.
• Our vision reflects our values: integrity, service, excellence and teamwork.
• Our mission is to position our education consulting firm to become the leading brands in the testing and educational support industry in the whole of New York City – New York, and also to be amongst the top 20 education consulting firms in the United States of America within the first 10 years of operations.

Our Business Structure

Normally we would have settled for two or three full – time staff members, but as part of our plan to build a standard education consulting firm in New York City – New York, we have perfected plans to get it right from the beginning which is why we are going the extra mile to ensure that we have competent, honest and hardworking employees to occupy all the available positions in our organization.

The picture of the kind of education consulting firm we intend building and the business goals we want to achieve is what informed the amount we are ready to pay for the best hands available in and around New York City – New York.

We will ensure that we only hire people that are qualified, honest, hardworking, customer centric and are ready to work to help us build a prosperous business that will benefit all the stake holders (the owners, workforce, and customers).

As a matter of fact, profit-sharing arrangement will be made available to all our senior management staff and it will be based on their performance for a period of five years or more depending how fast we meet our set target. In view of that, we have decided to hire qualified and competent hands to occupy the following positions;

• Chief Executive Officer

Education Consultants

Admin and HR Manager

Marketing and Sales Executive

• Customer Care Executive / Front Desk Officer

5. Job Roles and Responsibilities

Chief Executive Office:

• Increases management’s effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results; developing incentives; developing a climate for offering information and opinions; providing educational opportunities.
• Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
• Responsible for fixing prices and signing business deals
• Responsible for providing direction for the business
• Creates, communicates and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
• Responsible for signing checks and documents on behalf of the company
• Evaluates the success of the organization
• Responsible for providing college selection services
• Responsible for providing educational consulting services
• Responsible for providing educational guidance counseling services
• Responsible for providing educational support services
• Responsible for providing educational testing services
• Attends to school buses as it relates to students under our care
• Responsible for facilitating student exchange programs
• Responsible for overseeing the smooth running of HR and administrative tasks for the organization
• Designs job descriptions with KPI to drive performance management for clients
• Regularly hold meetings with key stakeholders to review the effectiveness of HR Policies, Procedures and Processes
• Maintains office supplies by checking stocks; placing and expediting orders; evaluating new products.
• Ensures operation of equipment by completing preventive maintenance requirements; calling for repairs.
• Defines job positions for recruitment and managing interviewing process
• Carries out staff induction for new team members
• Responsible for training, evaluation and assessment of employees
• Responsible for arranging travel, meetings and appointments
• Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
• Oversees the smooth running of the daily office activities.
• Identifies, prioritizes, and reaches out to new partners, and business opportunities et al
• Identifies development opportunities; follows up on development leads and contacts; participates in the structuring and financing of projects; assures the completion of relevant projects.
• Writes winning proposal documents, negotiate fees and rates in line with company policy
• Responsible for handling business research, marker surveys and feasibility studies for clients
• Responsible for supervising implementation, advocate for the customer’s needs, and communicate with clients
• Develops, executes and evaluates new plans for expanding increase sales
• Documents all customer contact and information
• Represent the organization in strategic meetings
• Help increase sales and growth for the organization
• Responsible for preparing financial reports, budgets, and financial statements for the organization
• creates reports from the information concerning the financial transactions recorded by the bookkeeper
• Prepares the income statement and balance sheet using the trial balance and ledgers prepared by the bookkeeper.
• Provides managements with financial analyses, development budgets, and accounting reports; analyzes financial feasibility for the most complex proposed projects; conducts market research to forecast trends and business conditions.
• Responsible for financial forecasting and risks analysis.
• Performs cash management, general ledger accounting, and financial reporting for one or more properties.
• Responsible for developing and managing financial systems and policies
• Responsible for administering payrolls
• Ensures compliance with taxation legislation
• Handles all financial transactions for the company
• Serves as internal auditor for the organization

Client Service Executive / Front Desk Officer

• Welcomes students and clients by greeting them in person or on the telephone; answering or directing inquiries.
• Ensures that all contacts with clients (e-mail, walk-In center, SMS or phone) provides the client with a personalized customer service experience of the highest level
• Through interaction with clients on the phone, uses every opportunity to build client’s interest in the company’s products and services
• Manages administrative duties assigned by the manager in an effective and timely manner
• Consistently stays abreast of any new information on the organization’s products, promotional campaigns etc. to ensure accurate and helpful information is supplied to clients
• Receives parcels / documents for the organization
• Distributes mails in the organization
• Handles any other duties as assigned the line manager

6. SWOT Analysis

Going by our vision, our mission and the kind of business we want to set – up, we don’t have any other option than to follow due process. Following due process involves hiring business consultant to help us conduct SWOT analysis for our business.

Webster & Golden® Education Consulting, LLP hired the services of a seasoned business consultant with bias in start – ups in the United States to help us conduct a thorough SWOT analysis and to guide us in formulating other business strategies that will help us grow our business and favorable compete in the testing and educational support industry.

As a company, we look forward to maximizing our strength and opportunities and also to work around our weaknesses and threats. Here is a summary from the result of the SWOT analysis that was conducted on behalf of Webster & Golden® Education Consulting, LLP.

Our core strength lies in the power of our team; our workforce. We have a team of highly qualified education consultants and support staff members that can go all the way to give our clients value for their money; a team that are trained, qualified and equipped to pay attention to details and to deliver excellent education consulting services.

We are well positioned and we know we will attract loads of clients (students and international students alike) from the first day we open our doors for business.

As a new education consulting firm, it might take some time for our organization to break into the market and gain acceptance especially from international students in the already saturated testing and educational support industry; that is perhaps our major weakness. So also, we may not have the required cash to give our business the kind of publicity we would have loved to.

• Opportunities:

The opportunities in the testing and educational support industry is massive considering the number of local and international students who can’t do with key services provided by only the testing and educational support industry. As a standard and well – positioned education consulting firm, we are ready to take advantage of any opportunity that comes our way.

Some of the threats that we are likely going to face as an education consulting firm operating in the United States are unfavorable government policies, the arrival of a competitor within our location of operations and global economic downturn which usually affects purchasing / spending power. There is hardly anything we can do as regards these threats other than to be optimistic that things will continue to work for our good.

7. MARKET ANALYSIS

• Market Trends

If you a closer observer of the trends in the Testing & Educational Support industry, you will agree that the controversial No Child Left Behind Act in the united states has been an important driver of revenue for the Testing and Educational Support industry over the past decade.

Although it is cheaper to start an education consulting business, but the fact remains that it is a bit challenging for new entrant to come into this industry, the primary barrier to the entry for new establishment is the stiff registration requirements applicable in most countries not just the United States of America.

As a matter of fact, education consulting firms must comply with local licensing criteria set out by registration boards and professional associations to obtain registration in their country or the state they want to operate from. This usually requires applicants to hold an accredited tertiary qualification before they can undertake written tests of skills, knowledge and abilities.

Lastly, the geographic distribution of education consulting firms and revenue in the industry is based on population levels and business locations. Education consulting firms tend to be located in areas with high populations students, and such areas tend to have higher level of students who would want to sit for college exams, apply for international studies or for student exchange programs.

8. Our Target Market

The demographic and psychographics composition of those who need the services of education consulting services providers cut across students and schools at all levels.

Webster & Golden® Education Consulting, LLP will initially serve students within our immediate community, but that does not in any way stop us from growing to be able to compete with the leading education consulting firms in the United States.

As a standard and licensed education consulting firm, Webster & Golden® Education Consulting, LLP offers a wide range of education consulting services hence we are well trained and equipped to services a wide range of clientele base. Our target market cuts across businesses of different sizes in both the individual and corporate clients.

We are coming into the industry with a business concept that will enable us work with individuals, small businesses and bigger corporations in and around New York City – New York and other cities in the United States of America. Below is a list of the people and organizations that we have specifically design our products and services for;

• International Students
• Local students
• Tutorial colleges

Our competitive advantage

The level of competitions in the testing and educational support services industry depends largely on the location of the business and of course the business model. If you can successfully create a unique brand identity for your education consulting firm or carve out a unique market, you are likely going to experience less competition.

For instance, if you are one of the few education consulting firms in your locations that has the most qualified and experienced education consultant with successful track record under your payroll, you are likely going to have a competitive advantage over your competitors.

We are quite aware that to be highly competitive in the testing and educational support services industry means that we should be able to deliver expected results, our clients should be able to pay for our services and we should be able to meet the expectations of clients.

Webster & Golden® Education Consulting, LLP might be a new entrant into the testing and educational support services industry in the United States of America, but the management staffs and owners of the business are considered gurus. They are people who are core professionals and licensed and highly qualified education consultants and experts in the United States. These are part of what will count as a competitive advantage for us.

Lastly, our employees will be well taken care of, and their welfare package will be among the best within our category (start – ups education consulting firms) in the industry meaning that they will be more than willing to build the business with us and help deliver our set goals and achieve all our aims and objectives.

9. SALES AND MARKETING STRATEGY

• Sources of Income

Webster & Golden® Education Consulting, LLP is established with the aim of maximizing profits in the testing and educational support services industry and we are going to go all the way to ensure that we do all it takes to attract clients (local and international students) on a regular basis.

Webster & Golden® Education Consulting, LLP will generate income by offering the following immigration consulting services;

10. Sales Forecast

One thing is certain, there would always be local students, international students, individuals, schools and tutorial colleges et al who would need the services of testing and educational support services providers.

We are well positioned to take on the available market in New York City – New York and other key cities in the United States of America and we are quite optimistic that we will meet our set target of generating enough income / profits from the first six month of operations and grow the business and our clientele base beyond New York City to other cities in New York and other states in the U.S.

We have been able to critically examine the education consulting services market and we have analyzed our chances in the industry and we have been able to come up with the following sales forecast. The sales projections are based on information gathered on the field and some assumptions that are peculiar to similar startups in New York City – New York.

Below are the sales projections for Webster & Golden® Education Consulting, LLP, it is based on the location of our business and the wide range of education consulting and advisory services that we will be offering to our clients;

• First Fiscal Year-: $250,000
• Second Fiscal Year-: $450,000
• Third Fiscal Year-: $950,000

N.B : This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any major economic meltdown and natural disasters within the period stated above. There won’t be any major competitor offering same additional services as we do within same location. Please note that the above projection might be lower and at the same time it might be higher.

• Marketing Strategy and Sales strategy

We are mindful of the fact that there are stiffer competitions amongst education consulting firms and other related educational support service providers in the United States of America; hence we have been able to hire some of the best business developer to handle our sales and marketing.

Our sales and marketing team will be recruited base on their vast experience in the industry and they will be trained on a regular basis so as to be well equipped to meet their targets and the overall goal of the organization.

We will also ensure that our excellent job deliveries speak for us in the market place; we want to build a standard and world – class education consulting firm that will leverage on word of mouth advertisement from satisfied clients (both individuals and corporate organizations).

Our goal is to grow our education consulting firm to become one of the top 20 education consulting firms in the United States of America which is why we have mapped out strategy that will help us take advantage of the available market and grow to become a major force to reckon with not only in the New York City – New York, but also in other cities in the United States of America.

Webster & Golden® Education Consulting, LLP is set to make use of the following marketing and sales strategies to attract clients;

• Introduce our education consulting firm business by sending introductory letters alongside our brochure to migrant communities, corporate organizations, households and key stake holders in New York City and other cities in New York.
• Advertise our business in relevant magazines, newspapers, TV stations, and radio station.
• List our education consulting firm business on yellow pages’ ads (local directories)
• Attend relevant international and local education, international studies and business expos, seminars, and business fairs et al
• Create different packages for different category of clients (local students and international students et al) in order to work with their budgets and still deliver quality education consulting services to them
• Leverage on the internet to promote our education consulting firm
• Engage in direct marketing approach
• Encourage word of mouth marketing from loyal and satisfied clients
• Join local chambers of commerce and industries with the aim of networking and marketing our services.

11. Publicity and Advertising Strategy

Any business that wants to grow beyond the corner of the street or the city they are operating from must be ready and willing to utilize every available means (both conventional and non – conventional means) to advertise and promote the business. We intend growing our business which is why we have perfected plans to build our brand via every available means.

We know that it is important to create strategies that will help us boost our brand awareness and to create a corporate identity for our education consultancy services firm business. Below are the platforms we will leverage on to boost our brand and to promote and advertise our business;

• Place adverts on community based educational and related newspapers, radio stations and TV stations.
• Encourage the use of word of mouth publicity from our loyal customers
• Leverage on the internet and social media platforms like; YouTube, Instagram, Facebook, Twitter, LinkedIn, Snapchat, Badoo, Google+ and other platforms to promote our business.
• Ensure that we position our banners and billboards in strategic positions all around New York City – New York
• Distribute our fliers and handbills in target areas in and around our neighborhood
• Contact migrant communities, schools, and households et al by calling them up and informing them of Webster & Golden® Education Consulting, LLP and the educational support services we offer
• Advertise our business in our official website and employ strategies that will help us pull traffic to the site
• Brand all our official cars and school buses and ensure that all our staff members and management staff wears our branded shirt or cap at regular intervals.

12. Our Pricing Strategy

Hourly billing for education consulting services is a long – time tradition in the industry.  However, for some types of education consultancy services, flat fees make more sense because they allow clients to better predict consultancy costs.

As a result of this, Webster & Golden® Education Consulting, LLP will charge our clients a flat fee for many basic services such as providing college selection services, providing educational consulting services, providing educational guidance counseling services, providing educational support services, providing educational testing services, attending school buses and facilitating student exchange programs et al.

At Webster & Golden® Education Consulting, LLP we will keep our fees below the average market rate for all of our clients by keeping our overhead low and by collecting payment in advance.  In addition, we will also offer special discounted rates to both local and international students from time to time.

We are aware that there are some clients that would need regular access to education consultancy and advisory services and assistance, we will offer flat rate for such services that will be tailored to take care of such clients’ needs.

• Payment Options

The payment policy adopted by Webster & Golden® Education Consulting, LLP is all inclusive because we are quite aware that different customers prefer different payment options as it suits them but at the same time, we will ensure that we abide by the financial rules and regulation of the United States of America.

Here are the payment options that Webster & Golden® Education Consulting, LLP will make available to her clients;

• Payment via bank transfer
• Payment with cash
• Payment via credit cards / Point of Sale Machines (POS Machines)
• Payment via online bank transfer
• Payment via check
• Payment via mobile money transfer
• Payment via bank draft

In view of the above, we have chosen banking platforms that will enable our client make payment for our testing and educational support services without any stress on their part. Our bank account numbers will be made available on our website and promotional materials to clients who may want to deposit cash or make online transfer for all education consultancy and advisory services rendered.

13. Startup Expenditure (Budget)

When it comes to calculating the cost of starting an education consulting firm, there are some key factors that should serve as a guide. Besides, in setting up any business, the amount or cost will depend on the approach and scale you want to undertake.

If you intend to go big by renting / leasing a big facility, then you would need a good amount of capital as you would need to ensure that your employees are well taken care of, and that your facility is conducive enough for workers to be creative and productive.

This means that the start-up can either be low or high depending on your goals, vision and aspirations for your business. The tools and equipment that will be used are nearly the same cost everywhere, and any difference in prices would be minimal and can be overlooked.

As for the detailed cost analysis for starting an education consulting firm; it might differ in other countries due to the value of their money. Below are some of the basic areas we will spend our start – up capital in setting up our education consulting firm;

• The total fee for incorporating the Business in the United States of America – $750.
• The total cost for payment of insurance policy covers (general liability, workers’ compensation and property casualty) coverage at a total premium – $9,400
• The amount needed to acquire a suitable Office facility in a business district 6 months (Re – Construction of the facility inclusive) – $40,000
• The total cost for hiring Business Consultant – $2,500
• The cost for equipping the office (computers, software applications, printers, fax machines, furniture, telephones, filing cabins, safety gadgets and electronics et al) – $5,000
• Marketing promotion expenses for the grand opening of Webster & Golden® Education Consulting, LLP in the amount of $3,500 and as well as flyer printing (2,000 flyers at $0.04 per copy) for the total amount of $3,580 .
• The cost for purchase of the required software applications (testing results tracking Software, Payroll Software, CRM software, and Accounting Software et al) – $10,500
• The cost of launching our official Website – $600
• Budget for paying at least three employees for 3 months plus utility bills – $10,000
• Additional Expenditure (Business cards, Signage, Adverts and Promotions et al) – $2,500
• Miscellaneous: $1,000

Going by the report from the market research and feasibility studies conducted, we will need over one hundred and fifty thousand ( 150,000 ) U.S. dollars to successfully set – up a small scale but standard education consulting firm in the United States of America. Please note that the salaries of all our staff members for the first month is included in the expenditure.

Generating Funds / Startup Capital for Webster & Golden® Education Consulting, LLP

No matter how fantastic your business idea might be, if you don’t have the required money to finance the business, the business might not become a reality. No doubt raising start – up capital for a business might not come cheap, but it is a task that an entrepreneur must go through.

Webster & Golden® Education Consulting, LLP is a business that will be owned and managed by Webster Magnus and Golden Jade, his business partner for many years. They are the sole financial of the firm, but may likely welcome partners later which is why they decided to restrict the sourcing of the start – up capital for the business to just three major sources.

These are the areas we intend generating our start – up capital;

• Generate part of the start – up capital from personal savings
• Source for soft loans from family members and friends
• Apply for loan from my Bank

N.B: We have been able to generate about $50,000 ( Personal savings $40,000 and soft loan from family members $10,000 ) and we are at the final stages of obtaining a loan facility of $100,000 from our bank. All the papers and document has been duly signed and submitted, the loan has been approved and any moment from now our account will be credited.

14. Sustainability and Expansion Strategy

The future of a business lies in the numbers of loyal customers that they have the capacity and competence of the employees, their investment strategy and the business structure. If all of these factors are missing from a business (company), then it won’t be too long before the business close shop.

One of our major goals of starting Webster & Golden® Education Consulting, LLP is to build a business that will survive off its own cash flow without the need for injecting finance from external sources once the business is officially running.

We know that one of the ways of gaining approval and winning customers over is to offer our education consultancy and advisory services a little bit cheaper than what is obtainable in the market and we are well prepared to survive on lower profit margin for a while.

Webster & Golden® Education Consulting, LLP will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and re – training of our workforce is at the top burner of our business strategy.

As a matter of fact, profit-sharing arrangement will be made available to all our management staff and it will be based on their performance for a period of three years or more as determined by the board of the organization. We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.

Check List / Milestone

• Business Name Availability Check: Completed
• Business Incorporation: Completed
• Opening of Corporate Bank Accounts various banks in the United States: Completed
• Opening Online Payment Platforms: Completed
• Application and Obtaining Tax Payer’s ID: In Progress
• Application for business license and permit: Completed
• Securing a standard office facility (renovation of the facility inclusive): Completed
• Purchase of All form of Insurance for the Business: Completed
• Conducting Feasibility Studies: Completed
• Generating part of the start – up capital from the founder: Completed
• Applications for Loan from our Bankers: In Progress
• Writing of Business Plan: Completed
• Drafting of Employee’s Handbook: Completed
• Drafting of Contract Documents: In Progress
• Design of The Company’s Logo: Completed
• Graphic Designs and Printing of Packaging Marketing / Promotional Materials: Completed
• Recruitment of employees: In Progress
• Purchase of the Needed software applications, furniture, office equipment, electronic appliances and facility facelift: In progress
• Creating Official Website for the Company: In Progress
• Creating Awareness for the business (Business PR): In Progress
• Health and Safety and Fire Safety Arrangement: In Progress
• Establishing business relationship with vendors and key players in the industry: In Progress.

More on Education

Business Plan Template for Education

• Great for beginners
• Ready-to-use, fully customizable Subcategory
• Get started in seconds

Starting or expanding an educational venture can be an exciting yet challenging endeavor. To ensure that your goals are clearly defined and your strategies are solid, you need a comprehensive business plan. That's where ClickUp's Business Plan Template for Education comes in!

This template is perfect for education institutions, entrepreneurs, or investors who want to outline their goals, strategies, and financial projections. With ClickUp's business plan template, you can create a roadmap for success and attract potential stakeholders to support your educational venture.

This template includes everything you need to:

• Define your educational goals and mission
• Develop strategies for growth and sustainability
• Create financial projections and budgets
• Outline marketing and outreach plans
• Identify potential risks and mitigation strategies

Don't miss out on the opportunity to bring your educational vision to life. Get started with ClickUp's Business Plan Template for Education today!

Business Plan Template for Education Benefits

A business plan template for education offers a multitude of benefits to education institutions, entrepreneurs, or investors looking to start or expand their educational ventures. Some of the key benefits include:

• Providing a clear roadmap for success by outlining goals, strategies, and financial projections
• Attracting potential stakeholders, such as investors or partners, by showcasing a well-thought-out plan
• Ensuring alignment and focus by defining the mission, vision, and values of the educational enterprise
• Analyzing market trends and competition to identify unique selling points and opportunities for growth
• Guiding resource allocation and budgeting decisions to optimize financial sustainability
• Facilitating communication and collaboration among team members and stakeholders
• Supporting decision-making processes by evaluating risks and creating contingency plans
• Enhancing credibility and professionalism for grant applications or funding proposals
• Monitoring progress and tracking key performance indicators to measure success and make adjustments as needed.

Main Elements of Education Business Plan Template

ClickUp's Business Plan Template for Education provides all the essential elements to help you create a comprehensive and strategic roadmap for your educational venture:

• Custom Statuses: Track the progress of your business plan with statuses such as Complete, In Progress, Needs Revision, and To Do.
• Custom Fields: Utilize custom fields like Reference, Approved, and Section to add important information and categorize different sections of your business plan.
• Custom Views: Access different views to organize and analyze your business plan, including Topics view to focus on specific topics, Status view to track the progress of each section, Timeline view to visualize milestones and deadlines, Business Plan view for a holistic overview, and the Getting Started Guide view to help you navigate through the template.

With ClickUp's Business Plan Template for Education, you can streamline your planning process, collaborate with stakeholders, and ensure a clear path to success for your educational venture.

How To Use Business Plan Template for Education

If you're in the education industry and need to create a business plan, our Business Plan Template for Education can help guide you through the process. Follow these four steps to effectively use the template and create a comprehensive and actionable plan for your educational institution:

1. Define your vision and mission

Start by clearly articulating your vision and mission for your educational institution. What is the long-term goal you want to achieve? What values and principles will guide your organization? By clearly defining your vision and mission, you'll have a solid foundation for your business plan.

Use a Doc in ClickUp to brainstorm and outline your vision and mission statements.

2. Conduct market research

To create a successful business plan, you need to have a deep understanding of the market and the competitive landscape. Research trends in the education industry, analyze your target audience, and identify your unique selling points. This information will help you position your institution effectively and develop strategies to attract and retain students.

Use the Table view in ClickUp to organize and analyze your market research data.

3. Develop your curriculum and programs

The curriculum and programs you offer are crucial to the success of your educational institution. Define the courses and programs you will offer, outline the learning objectives, and design a comprehensive curriculum that aligns with industry standards and meets the needs of your target audience.

Create tasks in ClickUp to outline each course and program, assign responsible team members, and set deadlines.

4. Create a financial plan

A solid financial plan is essential for the sustainability and growth of your educational institution. Determine your startup costs, projected revenue, and operating expenses. Additionally, consider funding options, such as grants or investments, and create a budget that aligns with your financial goals.

Use Dashboards in ClickUp to track your financial projections, expenses, and funding options in one centralized location.

By following these four steps and utilizing our Business Plan Template for Education in ClickUp, you'll be well on your way to creating a comprehensive and actionable business plan for your educational institution.

Get Started with ClickUp’s Business Plan Template for Education

Education institutions, entrepreneurs, or investors who are looking to start or expand educational ventures can use the ClickUp Business Plan Template for Education to create a comprehensive and organized business plan.

First, hit “Add Template” to sign up for ClickUp and add the template to your Workspace. Make sure you designate which Space or location in your Workspace you’d like this template applied.

Next, invite relevant members or guests to your Workspace to start collaborating.

Now you can take advantage of the full potential of this template to create a successful business plan:

• Use the Topics View to outline and organize the different sections of your business plan
• The Status View will help you track the progress of each section, with statuses like Complete, In Progress, Needs Revision, and To Do
• Utilize the Timeline View to set deadlines and milestones for each section, ensuring timely completion
• The Business Plan View provides a comprehensive overview of your entire plan, allowing you to review and make adjustments as needed
• Create a Getting Started Guide View to provide step-by-step instructions for team members or stakeholders involved in the implementation of the plan
• Customize the template by adding custom fields like Reference, Approved, and Section to provide additional information and categorization for each section
• Update statuses and custom fields as you progress through the plan to keep everyone informed and ensure accountability.
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Thinkific Plus

Training plan template: how to craft a comprehensive plan, share this article.

At one point, workers were expected to come into a job with all the necessary skills and experience or were left to learn them independently. That isn’t the case anymore; and employee training and development is integral to employee onboarding, satisfaction, and retention. 

More than three-quarters of employees now say they are more likely to stay with a company that offers continuous training and development opportunities. 

In today’s competitive business landscape, organizations must prioritize employee training and growth to foster an engaged, skilled workforce ready to tackle challenges head-on.

But it can be difficult to know where to start. 

We’ve put together a comprehensive training plan template to help you develop, design, and distribute a well-structured learning path for your corporate and B2B training programs. 

Skip ahead:

Introduction to Training Plan Templates

Components of an effective training plan template, creating a custom training plan template, adapting the training plan template for different training needs, implementing your training plan, evaluating the success of your training plan, frequently asked questions.

Whether the goal is to help your corporate training clients  to  boost productivity, improve performance, or acquire new skills, a well-crafted training plan serves as a guiding framework to achieve these objectives. This is where the importance of design comes into play, and leveraging a customizable template can offer numerous benefits to streamline the entire process.

A well-orchestrated training plan sets a clear path for skill development and learning and ensures that no crucial aspect is overlooked while facilitating employee growth. Training plan templates expedite the planning process by providing ready-made structures tailored to suit the unique requirements of any individual or organization. 

Here are some key benefits of using a training plan template.

• Simplification and Efficiency: Customizable templates save time and resources by providing a structured framework for training sessions, workshops, and learning programs tailored to your unique needs .
• Consistency: Templates ensure uniformity throughout the training program, maintaining momentum and preventing participant confusion. Standardized formats include clear goals, timeframes, and performance evaluation criteria.
• Examples and Inspiration: High-quality templates come with real-life examples or case studies, offering valuable insights and inspiration for your training plan design.
• Progress Tracking and Evaluation: Using a well-designed training plan template enables effortless tracking of progress, measuring results, and identifying areas requiring improvement or modification. This data-driven approach allows for informed decision-making and continuous improvement within the training program.

Using a customizable training plan template streamlines the crafting of an effective strategy. It helps maintain consistency, encourages organization, enables progress tracking, and ultimately ensures the realization of desired goals. 

With these templates’ many benefits, there has never been a better time to optimize your training approach and reap the rewards of sustained success.

An efficient training plan template must include several key components, which allow for a comprehensive and organized training program. Let’s dive into the critical elements of an effective template.

Training Objectives

Clearly defined training objectives are essential, as they spell out the desired outcomes or skills participants should achieve by the end of the training program. These objectives should be specific, measurable, achievable, relevant, and time-bound (SMART). 

By the end of a one-week Customer Service Excellence course, participants should be able to effectively handle challenging customer service scenarios, demonstrate active listening skills, and resolve customer complaints with a 90% satisfaction rate.

Target Audience

Identifying the target audience is critical for tailoring the training plan to meet the needs of specific learners. This section specifies the group(s) that will undergo the training, such as specific job roles, departments, or experience levels.

The target audience for a Time Management workshop consists of entry-level employees in the marketing department who have been struggling to meet deadlines.

Training Methods and Materials

This section outlines various training methods and materials which cater to different learning styles and preferences . Examples include presentations, group discussions, hands-on exercises, role-playing, videos, case studies, quizzes, and e-learning modules. 

In a Sales Techniques training program, instructors use presentation slides, group role-playing activities, competitor analysis case studies, and online resources like video demonstrations and interactive quizzes.

Timeframe and Milestones

Establishing a timeframe and milestones within the training program allows for effective time management and progress tracking. This section specifies start and end dates, durations for each module, and key milestones to be reached.

A six-week Leadership Development program might allocate one week per module, with milestones such as completing self-assessment, submitting a personal leadership plan, and delivering a team presentation.

Assessment and Evaluation

Assessment and evaluation measure the effectiveness of the training program and the extent to which participants achieve the stated objectives. This section details various assessment methods, such as exams, practical exercises, participant feedback, and performance reviews.

To evaluate the impact of a Conflict Resolution workshop, participants might undergo pre- and post-training assessments, engage in role-playing activities during the training, and participate in follow-up surveys to gauge the transfer of skills to the workplace.

Building a tailored training plan template ensures the design caters to your organization’s or audience’s specific needs. We’ve provided four customizable templates that you can use for basic training, sales, customer support, customer success, or other industry-specific needs.

To make your own custom training plan template, follow these step-by-step guidelines.

• Identify the Training Objectives: Begin by setting clear, SMART training objectives. These goals should consider the specific skills or knowledge participants should acquire by the end of the training program. Remember to include these objectives in your training plan sample PDF for reference.
• Define the Target Audience: Determine the specific group(s) the training program is designed for. This can include specific job roles, departments, or experience levels. Make a note of the target audience in your training plan PDF.
• Choose Training Methods and Materials: Select diverse training methods and materials that cater to the participants’ varying learning styles and preferences. 
• Establish a Timeframe and Milestones: Outline the duration of the entire training program and allocate time for each module, where applicable. Clearly define the start dates, end dates, and milestones for participants to achieve during the program.
• Decide on Evaluation Methods: Choose suitable assessment methods to evaluate the effectiveness of the training program and measure the extent to which participants achieve the stated objectives.
• Create a Training Plan Template Structure: Now that you have all the elements, build the structure of your custom training plan template based on the components above.
• Convert the Template into a PDF Format: After creating the custom training plan template, save it as a training plan sample PDF to ensure compatibility and easy sharing. This format allows you to distribute the template across various platforms and devices without losing information or formatting.
• Test and Refine Your Template: Before using the template for your training programs, test it with a small group to ensure that it covers all essential aspects and meets your organization’s specific needs. Gather feedback and use it to refine the template as needed.

With a robust training plan template, you’ll be better equipped to guide participants toward achieving their goals, ultimately benefiting both individuals and the organization.

A versatile training plan template is essential for addressing an organization’s changing needs and adapting to various industry requirements or compliance standards. 

Here’s how to tweak your custom training plan template to cater to specific contexts and needs:

Adjust Objectives Based on Industry Requirements

Different industries have unique skill sets, knowledge areas, or professional standards they need to adhere to. When adapting your training plan template, ensure that the objectives align with the specific requirements of the industry in question.

Customize Target Audience According to Job Roles and Responsibilities

Jobs within different industries require specific competencies and skill sets. Tailor the target audience section of your template to cater to participants from diverse backgrounds and professional roles within the given industry or job function.

Modify Training Methods for Industry-Specific Contexts

Different training needs may require adjustments in the training methods and materials used. For example, some industries may benefit from more hands-on learning experiences, while others might require immersive virtual training environments.

Consider the Learning Curve

Some industries may have a steeper learning curve and require additional resources. Allow ample time to acquire new skills, practice, and refine them, or provide additional time for learning complex concepts or techniques.

Incorporate Relevant Compliance Requirements

When customizing your training plan template, include any industry-specific standards, regulations, or compliance requirements the training program must address. This will ensure that the participants and organization comply with relevant laws and guidelines.

Once your training plan has been created and adapted to suit your specific needs, the next crucial step is successful execution. Here are five tips to help ensure your training plan implementation is seamless and results-driven. 

• Communication: Ensure all stakeholders—trainees, managers, and instructors—are well-informed about the program. Provide clear details about the objectives, timeline, expectations, and essential prerequisites. 
• Organization: Before commencing the training, gather and organize all needed materials, such as presentations, manuals, equipment, or digital resources. Careful preparation ensures a smooth learning experience and reduces the chances of disruptions or delays during the execution of the plan.
• Engagement: Strive to create engaging and interactive learning experiences. Encourage active participation from the trainees, incorporate diverse teaching methods, and provide opportunities for group collaboration. 
• Feedback: Consistently track progress and provide constructive feedback. This continuous feedback loop allows for timely adjustments, ensuring the training objectives are realized more effectively.
• Evaluation: Once the training program is completed, evaluate the outcomes using the predefined assessment and evaluation methods from your training plan template. This helps measure effectiveness and highlights areas for future improvements.

By implementing these five tips during the execution of your training plan, you can further enhance the success of your training initiatives, leading to better outcomes and a more skilled and prepared workforce.

Often, companies will look at a single metric to evaluate their training plan success: completion rate. That’s important, but it’s not the only thing you need to worry about. 

Let’s break down a few more key performance indicators (KPIs) you can watch out for. 

Qualitative KPIs

• Employee Satisfaction: Gather feedback through post-training surveys to gauge participant satisfaction and perceptions of the program.
• Instructor Effectiveness: Collect participant feedback on the instructor’s teaching style, communication, and overall effectiveness in delivering the training content.
• Skill Application: Observe and gather insights on how trainees apply the acquired skills in their day-to-day work.

Quantitative KPIs

• Knowledge Acquisition: Measure the increase in knowledge or skills by comparing pre- and post-training tests or quizzes.
• Performance Metrics: Monitor relevant job performance metrics, such as productivity rates, error rates, or sales figures, to assess the training’s impact on employee performance.
• Return on Investment (ROI): Calculate the financial benefits of the training program compared to the costs incurred in its implementation.

By tracking both qualitative and quantitative KPIs, you can gain a comprehensive understanding of your training program’s success and identify improvement areas, ultimately enhancing future training initiatives’ effectiveness.

The art of crafting a robust training plan using a customizable template, strategically implementing it, and diligently evaluating its success is paramount in today’s dynamic landscape.

Seize this opportunity to harness the power of well-crafted training programs and trailblaze a future defined by resilient, skilled, and accomplished individuals, propelling your organization toward unrivaled success.

Download the Training Plan Template

Simplify your training strategy creation. This free template helps you map out an effective, comprehensive plan for your upcoming training programs or courses. Save time, improve coherence, and execute your training seamlessly. Grab your copy today and enhance your training planning process.

Q. What are the benefits of using a training plan template?

Using a training plan template saves time, improves consistency, allows customization, and creates streamlined processes. Additionally, templates facilitate easier tracking of progress, informed decision-making, and continuous improvement within the training program.

Q. How do I create a custom training plan template?

To create a custom training plan template, follow these steps: 

• Identify training objectives
• Define the target audience
• Choose training methods and materials
• Establish a timeframe and milestones
• Decide on assessment and evaluation methods
• Create a template structure
• Convert the template into a shareable format (e.g., PDF)
• Test and refine your template

Q. Can I adapt a training plan template for different training needs and industries?

Yes, you can adapt a training plan template to suit various training needs, industries, and compliance requirements. Adjust the objectives, target audience, training methods, timeframe, milestones, industry standards, and assessment criteria to cater to the specific context and needs.

Q. How can I evaluate the success of my training plan?

Evaluate the success of your training plan by monitoring qualitative and quantitative key performance indicators (KPIs). Qualitative KPIs include participant reactions, satisfaction, instructor effectiveness, and skill application. Quantitative KPIs encompass knowledge acquisition, completion rates, performance metrics, and return on investment (ROI).

Q. What are the key components of an effective training plan?

The key components of an effective training plan are:

• Well-defined training objectives
• A specified target audience
• Appropriate training methods and materials
• A clear timeframe and milestones
• Proper assessment and evaluation methods

Daniela Ochoa is the go-to Content Marketing Specialist here at Thinkific Plus! With years of experience in marketing and communications, she is passionate about helping businesses grow through strategic storytelling, innovative digital campaigns, and online learning at scale.On this blog, she shares her expertise in content marketing, lead generation, and more.

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• How To Track Employee Training (+Excel Template)
• Training Audit Checklist: A Comprehensive Guide for Effective Evaluation
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11 powerful training plan templates and examples for your business.

Your company can get ahead of labor shortages and the ever-evolving skills requirements of the market by investing in employee development.

Training your workers will help you resolve common workplace issues like lack of motivation, poor productivity, inadequate domain knowledge, and confusion or uncertainty about their role.

"Creating a successful employee training plan requires ongoing assessment and adaptation . You must frequently analyze your team's skills and assess any gaps that need to be filled, then design training programs to address those needs and provide ongoing support for growth and development." Sarah Watson, Chief Operating Officer at BPTLAB, personality testing solutions provider .

But if it's your first time designing and executing a structured training program, you might need guidance on how to begin or what to include in your plan.

We've put together some of the best employee training plan examples, templates, and checklists. Use them as a starting point when building robust training programs for your organization.

❗️ 7 Must-haves in an employee training plan template

There are different kinds of training opportunities that you can offer your employees. And templates tend to come in different shapes, forms, and structures because they are made by people with varying organizational needs and goals.

However, whether you're creating your own or building upon someone else's, here are some essential elements that any good training policy template should have.

Training objectives 

List out how you hope the training program will benefit your workforce and company. Your goals must be specific, measurable, and relevant. Learn more about soft skills and hard skills . Employee training assessment can also be helpful to understand your employees needs.

Type/method of training

How do you intend to deliver the training? Will it be instructor-led, self-paced, virtual, in-person, or blended training? Or maybe you want to use a role-playing, virtual training , gamification , on-the-job training and mentoring approach? Think about your options and note them down in this section.

➡️ Check out our new hire training plan for the ultimate training for your new hires.

Training curriculum and materials

This column in your training plan template should cover what employees will learn during the training. Mention the learning resources and materials you'll need or provide and any regulatory guidelines that employees and course creators must follow. 

Audience and stakeholders

This template section is for defining who needs the training, who will be creating courses, conducting, or overseeing the training, and the expectations for each of the roles. 

Learning outcomes 

What specific knowledge, skills, or competencies do you want employees to take away from the training?

We recommend first filling a skills matrix , to understand your people's current skills levels and identify any gaps.

For instance, your marketing team has a training objective to improve their social media advertising skills. The learning outcome you should see after training is a strong understanding of Facebook Ads.

What is the duration of the training program? What dates and times will training sessions take place? What are the deadlines for completing performance milestones? When will you check in with employees to see how they are progressing?

KPIs for effectiveness

Finally, every training plan template must have a field where you can define how you will measure the effectiveness of your training efforts. 

Tip: Note the KPIs or metrics you will use as a benchmark.

📝 11 Examples of employee training plan templates

We've put together these ready-to-use training templates and checklists that you can customize to suit your company's learning and development needs.

1. Training needs assessment template

What this template includes: This training survey helps you uncover insights about gaps in employee performance, knowledge, and skills. It tells you what your workers want to learn, their preferred learning methods, and their schedule.

When to use it: To assess your organization's training needs and know where the skill gaps are for each department and individual employee before you begin planning a training program.

Why it matters: This information will enable you to identify your business case for training and design targeted learning and development experiences that produce better outcomes for you and your workforce.

2. New-hire training template

What the new-hire training template includes: This template covers everything that new hires need to know to help them settle into their role and do their jobs to the best of their abilities.

It contains essential knowledge, training, and skills that you want to equip new hires with, such as:

• company policies;
• role descriptions;
• starter projects; 
• chain of command;
• standard operating procedures;
• orientation, integration, and performance review timelines.

When to use it: Use your training plan to set new employees up for success from day one and guide them through their first few months or year on the job.

Why it matters: How you onboard and train new hires can make or mar their experience and performance at your company.

"Investing in employees at the start with a well-thought-out and comprehensive training program demonstrates a willingness to invest in their growth, which leads to enhanced loyalty, meaning you won't have to fill the position again anytime soon." — Mitch Chailland, President of Canal HR . ‍

Tip:💡 Make sure to check out our blog post on how long onboarding should take and the best practices.

3. New hire training checklist

What the new hire training checklist includes: You'll find all the logistical items, preboarding activities, and action plans you will need to manage to guide new hires through your onboarding and training process from the moment they accept your job offer to their first annual performance check-in.

When to use it: Start ticking off items from your checklist to prepare your new hire for their first day and acclimate them to their new role, team, and company in the early months.

Why it matters: The strength of your new hire training will determine: - the employee's experience with your company;  - their speed to productivity;  - how well they perform in their role.

A checklist keeps things from falling through the cracks, guaranteeing all new hires a uniform onboarding and training experience.

➡️ Check out the new hire training checklist .

4. Pre-training checklist template

What the pre-training checklist template includes: This template breaks down the materials, schedules, tools, tasks, and activities you'll need to create, arrange, track, and execute to conduct a training session successfully.

When to use it: Create a training curriculum, prepare a memorandum, invite instructors and trainees, get feedback from participants, and disaster-proof upcoming training schemes by working through the checklist.

Why it matters: The last thing you want is to pour your time and energy into planning a training only to realize on D-day that you forgot essential elements.

You want to ensure that you remembered to:

• Book a conference room. 
• Send out email invites to some employees.
• Print out enough assessment forms.

Preview of Pre-Training checklist template

☑️ Prepare training memorandum and email invite.

• Determine which employees are mandated or free to attend.
• Provide training agenda. 
• Provide training date, time, location, and other pertinent information.

Completion date: 2 weeks before training day.

Assigned to: HR.

☑️ Confirm attendance.

• Make sure all mandated attendees have signed up.
• Book a suitable conference room.

Completion date: 1 week before training day. 

➡️ Download the complete training checklist in excel .

5. Individual employee training plan template

What the individual employee training plan includes: This template gives you an overview of where a specific employee currently is regarding skills and performance and where they need to be. It details the following:

• Employees' skill gap ;
• Training goals;
• Development actions;
• Training methods and materials;
• Learning outcomes;
• Progress metrics;
• Training timeline.

When to use it: Use this template to sharpen an employee's existing skills or prepare them to transition into a different role. Or as a component of your performance review process to support staffers who seem to lag behind before their performance becomes a severe issue.

Why it matters: A proactive training approach boosts employee productivity and efficiency by pinpointing the skills they are lacking and helping them develop those areas.

Tip: Sit down with the employee who needs the training and work with them to develop their training plan.

➡️ Get the individual employee training plan template.

6. Employee development plan template

What the employee development plan template includes: This template acts as a guide for documenting and nurturing each employee's professional growth plans. It covers:

• their career goals;
• the skills and knowledge they need to reach their goals;
• the training and actions they will take to gain these skills;
• the timeline for completing the training and hitting milestones.

When to use it: Create development plans to:

• Speed up time to productivity for new hires as part of the onboarding
• Improve performance of underperforming employees
• Help members of your team grow their skills and advance their careers, whether that means progressing toward a management role or making a lateral move.

Why it matters: Hiring new employees, especially at a higher skill tier, is far more costly and time-consuming than providing upskilling and career development opportunities for your current employees.

➡️ Get the employee development plan template.

7. 70-20-10 development plan template

What the 70-20-10 development plan template includes: A 70-20-10 training plan gives you a framework for structuring your development programs using:

• experiential, 
• peer-to-peer, and 
• formal training methods

To maximize engagement and performance.

When to use it: Use this template before launching your program to divide your training into sections, so everyone knows which skills trainees will learn on the job, from their peers, or through formal training sessions like seminars, presentations, and courses.

Why it matters: Offering employees the 70-20-10 blended learning experience supports better knowledge retention and the development of practical skills.

➡️ Download the 70-20-10 development plan template.

8. Training matrix template

What the training matrix template includes: This template supplies all the data you'll need to get a comprehensive view of the state of your training initiatives, such as:

• employee names, roles, and departments;
• active training courses and topics;
• learner progress;
• course completion rate;
• failure rate.

When to use it: Keep track of specialized and company-wide past and present training efforts and the individual employees or teams that have participated in them with this template.

Why it matters: Building a training matrix is a great way to monitor your active training programs, how trainees progress through the program, and the training needs you should be working towards meeting.

➡️ Get the training matrix template .

9. Leadership training plan template

What the leadership training plan includes: Get an overview of your company's current leadership abilities and the areas where there's room for improvement. This template addresses the following:

• training needs assessment;
• training objectives;
• your leadership training topics ;
• the core leadership skills your (future) leaders will obtain from the training;
• the training methods and formats you'll use to facilitate this; 
• your use of facilities and stakeholders.

When to use it: Provide your workers with leadership training to develop and improve the skills they'll require to manage a team effectively. Plus, use leadership training to teach about your organization's code of conduct for supervisors.

Why it matters: A leadership training plan example allows you to transform your newly promoted employees and staffers with management potential from "actors" to "directors."

➡️ Get the leadership training plan template .

10. Product training template

What the product training plan includes: This template makes it easy to train your employees and other stakeholders on new or existing products. It presents information about the following:

• the product's benefits and features;
• product use cases;
• how the product works;
• why it is better than that of your competitors ( product comparison ).

When to use it: Break out this template whenever a new team member starts in your company to get them up to speed with your products. Alternatively, use product training to help current employees learn everything there is to know about newly launched offerings.

Why it matters: To convincingly sell your product to customers, your employees must first understand its WHAT, WHY, and HOW.

11. DEI training plan template

What the DEI training plan template includes: This diversity, equity, and inclusion template is designed as a microlearning journey. It touches on everything from why DEI matters to your company's DEI policies and aspirations, as well as actions employees can take to tackle bias and foster inclusivity.

When to use it: Put this ready-to-use course to work to educate new and existing employees about DEI topics so that everyone feels respected, safe, welcome, and empowered in the workplace.

Why it matters: A lot goes into designing an effective diversity training initiative. Work from a structured template to keep track of all the moving parts and ensure you deliver consistent messaging about the importance of cultivating a healthy and inclusive workplace culture.

➡️ Get the DEI training plan template .

💪 Why use a training plan template?

A training plan template is a document that outlines how you intend to carry out your training initiatives. It breaks down what has to happen to ensure the success of your training efforts.

Here are some advantages a good training plan template can offer you.

1. Saves you time

The more time you use in creating your training plan, the longer it will take to launch your training program and start upskilling your workers .

Rather than spending days or months strategizing and building your training plan from scratch, you can fill out a template or modify it to suit your needs. Again, this frees up time you can spend on other important tasks.

2. Makes the training process less stressful

A training plan template streamlines your company's training journey by providing a roadmap outlining the steps you need to take to achieve specific goals.

It takes the pressure and worries out of analyzing training needs, preparing strategies and objectives, and developing a curriculum to support individual learning goals. 

Templates help you address your organization's present and future skill gaps.

3. Keeps things on track

Without a training plan template, it's easy for things to fall through the cracks because you may not be able to remember or keep track of all details.

You can invest a lot of money and time only to end up with a training program that doesn't deliver on its promises or meet the expectations you set for it. 

A template helps you stay on schedule and manage all the components of your training process so that everything flows smoothly.

4. Helps anticipate employees' training needs

To create successful skills development programs, you first need to know what areas your workers need upskilling or reskilling to remain competitive in their careers. And to ensure the continued survival and profitability of your business.

A training plan template takes the guesswork out of the equation, empowering you to design and execute engaging training programs that help your employees grow as individuals and as a team.

➡️ Learn how to create an effective employee training plan in 9 steps.

➡️ Plan your training with Zavvy

Training plan templates can be a helpful guide for standardizing your training initiatives and mapping out how you will empower your workforce with the skills they need to grow and perform better.

But to build sustainable and scalable training initiatives, you also need the right training tool.

Zavvy's training solutions are ideal from onboarding onwards to create a continuous learning culture for your company.

Zavvy makes it easy to:

• Plan, create, distribute, and manage your learning and development content in one place.
• Automate your entire training program to reach people with the right content at the right time with ready-to-use training courses .
• Deliver effective and engaging learning experiences with creative training solutions like microlearning, peer learning, and learning in the flow of work.
• Develop leaders and everyone else based on data with precision.
• Track course completion, engagement, learner performance, and training ROI.

Ready to build a worry-free training program? Book a free demo anytime.

Berfu is an Employee Experience Specialist at Zavvy. She has a background in learning psychology and helps our customers get the most out of their people enablement programs.

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Free Training Plans Templates for Business Use

By Kate Eby | May 31, 2018

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A training plan holds you accountable for your actions by providing documentation to track and monitor progress toward a goal. To save you time, we’ve provided the top free, downloadable training plan templates for business use .

You'll also find details on what a training plan is , the benefits of using one , and tips on how to write one .

Free Training Plan Templates

In this section, you’ll find training plan templates available in Microsoft Excel and Word formats, as well as PDF. Download all of the following templates for free, and customize them to meet your organizational needs.

Staff Training Plan Template

‌  Download Excel Template

Try Smartsheet Template   ‌

A team or department manager can use this template to document their entire staff’s progress at once. You’ll find multiple charts to track knowledge areas, award competency scores, and list formal trainings and meetings (as well as who has attended them or completed the necessary tasks). This template enables you to monitor both hard and soft skills so that you can get a composite view of each employee’s progress.

Monthly Training Plan Template

Try Smartsheet Template  

This template provides a useful schedule to help you plan your training over the course of a month. List details such as department, training contact, topic, and location, and then complete the prebuilt schedule with training dates and times. To track your progress, use the provided columns to mark milestones. Use this template as a high-level monthly planning tool to ensure you’ve organized training sessions and met your goals.

Weekly Training Plan Template

Download Weekly Training Plan Template

Excel | Word | PDF

This simple training plan template is designed to track team or department progress on training activities over the course of a week. List the employee, activity, and desired outcome, and use the weekly calendar either to plan training sessions or to mark whether or not the employee completed the training work. Finally, leave remarks on each employee’s performance and sign off for approval at the end of the week. This template is especially relevant for a manager or a lead who needs to oversee multiple team members’ development over a short period of time.

Daily Training Plan Template

Download Daily Training Plan Template

Use this template to plan and track daily training tasks for a single team member. At the top of the template, list employee and training contact info, the department, and the goals or desired outcomes. In the chart below, list time, task, and duration of training, and sign each row as the employee completes an activity. Create a separate daily training plan for each team member to track their progress individually.

Annual Training Plan Template

‌  Download Word Template

This comprehensive annual training plan template is available as Word and PDF files. Create a narrative-style training plan with separate sections for background information, critical needs, goals, performance metrics, estimated budget, milestone schedule, and revisions. This template is best for teams that need to formally document their training efforts. For those who need a quick visual overview of progress, check out the simple annual calendar templates in this article .

Employee Training Plan Template

Download Employee Training Plan Template

Excel | Word | PDF  | Smartsheet

Use this Excel template to create a training plan for an individual employee. List employee information, including ID number, position, department, and reviewer credentials, and then create a list of activities for Week 1, and for 30, 60, and 90 days out. The template includes columns for you to note whether the activity is active or on hold, the point of contact for each growth area, status, and observations — all of which will help you measure employee progress and keep them accountable.

New Employee Training Plan Template

‌ Download New Hire Training Plan Template - Excel

This template is designed as an onboarding plan you can use to ensure new hires complete all the necessary training, paperwork, and activities as they acclimate to their new role. The template includes sections for activities completed through management, HR, IT, and peers, and it lists sample activities that a new employee might need to accomplish. Track the new hire’s orientation and integration from the first day through the first year with this easy-to-use template.

Project Plan Template

‌ Download Project Plan Template - Excel

Sometimes, training can occur on the job. One way to ensure that you stay on track — in time, on budget, and within resources — is to create a project plan that outlines all the tasks, activities, and milestones you need to accomplish en route to your objectives or deliverables. Download this project plan template in Excel to list all tasks, assign team members and due dates, and note progress with the built-in Gantt chart , all the way through to project completion.

What Is a Training Plan?

A training plan is a document that details the strategy and specific steps needed to accomplish a goal or an objective. You can create a training plan for nearly any undertaking, such as a business or creative project, team development, staff or new hire training, or a personal endeavor (such as a running a marathon ). Regardless of the objective, training plans hold you accountable for intentions, actions, tasks, or activities that must be completed en route to a larger goal.

Many different business roles can make use of a training plan, including trainers and instructors, managers, staff, employees, IT, support representatives, or the entire organization. Colleges and universities also frequently use training plans to track their progress toward a goal.

What Is a Training Action Plan?

A training action plan is a document that you create prior to the training plan, and lists only the actions necessary to achieve a particular goal. As opposed to a training plan, a training action plan does not include strategy or scheduling information. To learn more about action plans and to download action plan templates, read this article .

Benefits of a Training Plan

Building a training plan can help ensure the success of the project, onboarding , skill building, or other objectives you aim to achieve. By providing a road map to success, a training plan ensures that you accomplish tasks and meet milestones along the way to your overarching goal. In addition, a strong training plan can offer the following underlying benefits:

• Aid you in preparing objective, needs, strategy, and curriculum to be addressed when training participants
• Improve trainer and training participants’ experience by providing a clear plan of action
• Ensure that each training session is well planned, helpful, and inspiring
• Gain much needed expertise and experience, which can help you achieve your goal

Ultimately, these benefits can make it easier to accomplish your goals. Training plans play a vital part in making your organization more profitable, beating the competition, and creating a thriving work culture.

How Do You Design a Training Program?

Before you write your training plan, you’ll need to do some strategic thinking and create a program structure that reflects both the needs and abilities of your workforce and your goals. Designing a training program will vary based on the industry and type of undertaking, but some general tips can apply to any workforce training:

• Identify Training Needs: In order to design an adequate training program, you need to know your needs. Perform a training needs assessment in which you identify your goals, the tasks required to reach them, and the training activities that will support them.
• Set Learning Objectives: Once you have identified your needs, define what you want your workforce to achieve from an educational perspective. What do you want your employees to learn? How will you tangibly test knowledge growth?
• Create Training Materials: In most cases, providing your trainees with materials of some sort (be it physical or online documentation, or quizzes, games, etc.) will greatly enhance their learning and retention. Get creative and find useful ways to increase the “stickiness” of your training curriculum.
• Implement the Training Plan: Next, you have to execute the plan you’ve designed. Make sure to document progress, and note any problems or inconsistencies that arise. Use a training plan template (included above) to document and support implementation.
• Repeat Steps as Necessary: The goal of any training plan is to increase knowledge and skills, and you can’t rush the learning process. Take your time and ensure that everyone is getting the deep learning and practice that they need to be successful.
• Evaluate Training: This is a key element to the long-term success of your training plan. Elicit feedback from participants and managers, and refine your design for future use.

How Do You Write a Training Plan?

Just as the design of your training plan will vary based on your organization and specific goals, so will the documentation of your training plan. The templates included in this article offer a range of structures and styles, but you can customize all of them to fit your needs.

If you want to create your own document, here is a basic list of what to include in your written training plan:

• Objectives: List your goals, and make sure they are measurable and specific.
• Duration: Ideally, your training plan should be flexible, offer an approximate, realistic duration of the plan to give participants an idea of what to expect, and aid managers in evaluating performance. Some training plans include multiple future dates at which to measure performance (for example, 30, 60, and 90 days).  
• Venue/Facility: If you are hosting a workshop, include details about the venue and facility, such as directions and special instructions.
• Dates/Times: If there are specific meeting times that staff needs to attend, make sure to list them on the plan.
• Activities and Learning Strategies: Depending on how comprehensive your training plan is, consider including a section where you detail the activities and knowledge areas in which you hope to see improvement. However, not all training plans require this level of detail.
• Milestones: Include room to mark key milestones, as well as space for dates and a signature if applicable. You might also want to include a section to rank accomplishments or competencies along the way.
• Approval Signature: Include a space for the manager or lead contact to sign off once the training program is completed.

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How to Create an Employee Training Plan [With Templates + Checklists]

Learn step-by-step how to create a customized training plan for your employees. Use our free templates and checklists to help.

Last Updated

May 17 2022

I think we’d all agree that effective employee training is crucial to business success.

(In fact, roughly 70% of teams are investing more into employee training and skill building than in pre-pandemic times.)

As with all areas of your business, effective training requires effective and strategic planning. Here, we’ll be looking at the key elements of various employee training plans — and discussing all that goes into creating templates for all training occasions.

What is an Employee Training Plan?

An employee training plan is a document that describes a training initiative in clear detail.

While individual plans vary in scope, all plans typically explain:

• The purpose and goals of the initiative
• Who is involved, and in what capacity
• How the training will proceed

Training plans can be created for individual employees, specific segments of your team, or for your entire organization to take part in. Plans can apply to short-term (and even one-off) training initiatives, or to more long-term training campaigns.

Throughout this article, we’ll be discussing the many common threads that run through your various employee training plans — and how to use these common threads to develop effective templates for your training initiatives..

Essential Elements of an Employee Training Plan

On that note, let’s take a look at the key elements all employee training plans should include regardless of other variables.

Objectives and Rationale

All training plans should explicitly state the purpose of the initiative, in terms of both the trainee and the company as a whole.

This purpose should be backed by clear rationale, connecting the trainee’s efforts to their future performance — and, in turn, connecting their growth to overall business growth.

(An accompanying business requirements document will be needed to flesh this info out. Check out our recent post for more.)

Targeted KPIs & Measurement Methods

Employee training plans should also define key performance indicators as a way of measuring performance and success.

You’ll also define overarching business KPIs, again connecting employee and team performance to changes in your bottom line.

Audience and Stakeholders

Training templates should identify all parties involved in the campaign — and define the specific role each party will play in the process.

This includes:

• The learner(s)
• The trainer(s)
• The project managers/leaders
• The executive stakeholders

You might include additional info as to how these roles relate to one another, too. Defining dependencies between trainer and trainee, for example, will help streamline the experience for both parties.

Timeline and Scheduling

All employee training templates should provide a timeline for the initiative in question.

Depending on the circumstances, this timeline might define:

• Schedules for training phases
• Deadlines for performance milestones
• Dates for manager check-ins

Training Methods and Procedures

This is the “meat and potatoes” of the employee training template.

The first part of this section will define the training method(s) you’ll be using throughout the campaign.

A few examples here:

• Instructor-led training
• Mentoring and coaching
• Simulation and role-playing

You’ll then provide a detailed description of the learning curriculum, along with checklists and other materials to guide the project forward.

Finally, your employee training templates should include a section listing the various resources you’ll need throughout the campaign.

Some examples of resources you may need:

• Standard operating procedures and other instructional documentation
• Tools and technology to complete tasks and engage with instructional leaders
• External resources (from instructional content to third-party trainers)

Common Types of Training Plan Templates

While you can (and should) create templates for all types of training purposes, you’ll at least want to have the following templates at the ready.

Pre-Training Needs Assessments

Needs assessments are completed before you even begin planning a future training initiative.

In completing a pre-training needs assessment, you’ll:

• Identify gaps in employee skills, knowledge, and/or performance
• Define key performance indicators and other success metrics
• Define business case for training
• Define the best training format and method for the situation
• Set an agenda for the upcoming initiative

( Source / Pre-training checklists can also help prepare the learner for the upcoming session.)

Though you’ll get into more detail when creating the actual training plan, this will set the stage for your efforts moving forward.

Employee Development Plans

Development plans are created for each individual member of your team, and are used to track and facilitate professional growth over time.

Here, you’ll document:

• The employee’s immediate and long-term career goals
• The knowledge and skills they’ll need to attain these goals
• The specific training sessions that will help them learn these skills

Employee development plan templates also have projected timelines for completing training sessions and reaching other professional milestones.

Training Plans for Employee Onboarding

An effective employee onboarding process starts with a solid plan.

Onboarding templates will include information such as:

• The new hire’s responsibilities (with accompanying checklist)
• Who else is involved in the onboarding process, and how
• A timeline for completion of onboarding processes (for both employee and team leads)

( Source / Again, checklists come in handy here.)

Employee onboarding templates should also include additional resources (as attachments, links, etc.) the individual will need to complete the process as planned.

Leadership Training and Development Plans

Leadership training and development plans provide a comprehensive view of your team’s current leadership capabilities — and where you’ll be making improvements in the future.

Specifically, this template will help you:

• Develop your team’s definition of “leader” and “leadership”
• Identify trainings needed to develop your management and executive teams’ skills
• Trace leadership development to improved team performance — and improved business outcomes

Benefits of Creating Employee Training Plan Templates

To be sure, spending the time to create effective employee training plan templates will benefit your team in a number of ways.

For starters, having a plan in place for every training campaign you put together will improve the effectiveness of each campaign from the get-go. This, in turn, will lead to a number of long-term benefits, like:

• Improved employee and team performance
• Increased job satisfaction and talent retention
• Improved teamwork and stronger company culture

Proactively creating employee training templates before you actually need them will be beneficial to your efforts, as well.

• Consistency : Creating training plan templates allows you to take a consistent approach to specific types of employee training sessions. In turn, you can be sure that each training initiative you create uniformly follows best practices and standard procedures.
• Efficiency : With comprehensive training templates in place, there’s no need to reinvent the wheel with every initiative you put together. Just find the template that fits your needs, and hit the ground running.
• Agility : Employee training plan templates are built to be flexible and customizable. While again not requiring you to start from scratch, these templates will allow you to easily tailor your upcoming training initiatives based on your current needs and circumstances.

Best Practices for Creating Employee Training Plan Templates

There’s more to creating effective employee training plan templates than just doing a quick Google search and using another company’s documents.

(Truth be told, even the ones we’ve provided aren’t fully usable in their current condition.)

While these existing templates give you a good start, you’ll still need to tailor them to make them your own — and to ensure they have a positive impact on your team’s training efforts.

As you tweak these training templates to fit your needs, make sure you follow these best practices.

Create Templates for High-Priority Training Purposes

Over time, your goal is to have a template prepared for every possible type of employee training you put on.

But, if you’re just starting to create your template library, you’ll want to prioritize certain types of training templates based on your current situation.

Some factors to consider:

• The impact the training initiative will have on employee, team, and business performance
• How frequently the training takes place within your organization
• How standard (or varied) the training sessions need to be

Again, this all depends on where things currently stand for your company. If, for example, you’re bringing new hires on rapidly and routinely, you’d need to be confident that your onboarding plan is seamless and effective.

(Conversely, if you’re in the midst of a hiring freeze, you can put your onboarding template to the backburner while you focus on more relevant training initiatives.)

On top of streamlining your high-priority trainings, this approach will allow you to give proper attention to the templates that may not be a priority at the moment — but that are no less important to team productivity in the long run.

Get Input From All Stakeholders

Everyone that’s involved in the training in question should also be involved in the creation of the training template.

• Trainers/Facilitators
• Trainees/Learners (current and former)
• Performance Assessors
• Executive team members

Trainers, leaders, and other decision-makers will of course be in charge of developing the templates — whether from scratch or via tweaking a publicly-available document. Here, discussion will be needed to ensure all necessary sections and relevant information is presented clearly within the document.

Trainers, assessors, and even former trainees can help with organization, presentation, and language usage within your templates. In turn, your templates will become more digestible specifically for those who will be using and relying on them most.

In getting input from all involved stakeholders, you can be nearly certain that your training templates provide everything they need to know to get moving.

Communicate Context Within Your Training Plan Templates

Going along with the above, your employee training templates should allow for contextualization of all relevant info.

In other words, it needs to be crystal clear why the information presented in the document is relevant to the situation at hand.

As we’ve discussed, your training plans should always explain:

• What the training entails
• What your performance and business goals are
• Why training, specifically, is what’s needed to attain these goals

This will give your stakeholders a more holistic, “real-world” understanding of your upcoming training sessions.

(This, as opposed to approaching each initiative as if it exists in a vacuum — which would only hinder your efforts moving forward.)

Make Data-Driven Improvements to Your Training Plan Templates

Okay, so the whole reason you’re creating these templates is to use them repeatedly, making relatively minimal changes with each use.

But, you never want to think of these templates as being completely set in stone.

Rather, you should always be looking for ways to improve upon the training templates that are already working wonders for your organization.

(In some cases, improving your templates may be the necessary step toward improving your team’s training-related efforts altogether.)

At the center of these improvement efforts:

This may include:

• Training performance outcomes
• Stakeholder feedback
• Changes in trainee and business performance

You never want to make concrete changes to your employee training templates without concrete evidence and rationale to back them up. Building intentional data analysis into your template development processes ensures you always take this step — and ensures you never adjust your templates based on anything less than the facts.

Document Template Changes (and Lessons Learned)

Internal documentation is a key part of the process, in two ways.

For one, you want to keep a record of the actual changes you make to your training plan templates over time. This will help you track the evolution of these documents — which can in turn help you identify what works (and what doesn’t) when developing employee training plans.

(And, if you need to revert to a previous version of a template, this will make the process super simple.)

It’s also crucial to document the reasons for any changes you make to your templates over time. More than just improving your approach to template creation, this knowledge can potentially allow you to make improvements to your overall approach to employee training as a whole.

The fact is, all relevant knowledge and information your team possesses with regard to employee training can potentially be transformative for your organization.

…but only if you identify it, document it, and make it easily accessible to your teammates and stakeholders.

Which is where Helpjuice comes in.

With our knowledge base software, teams can document any and all organization knowledge with ease. What’s more, you can then use Helpjuice to make collaborative changes to your employee training templates in real-time — based specifically on your data and the insight you’ve gleaned from it all.

Ready to get started? Try Helpjuice completely free for 14 days now!

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Blog 20+ Training Plan Templates for Every Business Need

20+ Training Plan Templates for Every Business Need

Written by: Jennifer Gaskin Oct 26, 2022

An employee training plan acts as the ultimate cheat sheet for building a successful workforce. After all, a company is only as good as its people. So, whether you’re bringing in new staff, transitioning someone to a new role or up-skilling professionals in their current job, it pays to create effective training plans .

Though investing in training can be expensive, not making sure your employees have the skills they need is even costlier — from the risk of mistakes to simply falling behind your competition.

But you can save time and money developing these programs by starting with a training plan template . Keep reading for tips and templates to help you supply your team with the training they need to succeed.

Click to jump ahead:

What is a training plan?

What is a training plan template, what should a training plan include, how do you create a training plan, 21 training plan templates for every business needs.

A training plan is a visually organized document detailing the steps and resources needed to teach a worker a new set of skills, task or policy. There are many types of training plans, depending on the specific needs of the company and the employee.

Training plans are useful not only for organizing resources for workers, but employers can also use them to track performance progress and see at a glance where their teams’ greatest skill deficiencies may be.

Managers can also use training plans (and their knowledge of how well workers have done under them) when making advancement decisions.

Learn more about creating a successful employee training and development program built on visual communication.

A training plan template is an existing, blank document that managers can fill in to describe the path needed to train a worker on a new task, get a new hire ready to roll or otherwise ensure an employee is able to achieve their potential.

Training plan templates are ideal for businesses that need to develop many training plans for different types of workers or processes, as this can speed up creation and implementation time (which also speeds up the overall training process).

The exact content and setup of a training plan varies depending on the end goal, but here’s a broad overview of what your training plan should include:

• SMART goals:  Clearly define  what  trainees will  learn and be able to do  by the end (e.g., “use software X proficiently in 2 weeks”).
• Tailored training:   Adapt the program  to the  existing knowledge, skills, and preferred learning styles  of the target audience.
• Content & delivery:  Plan the  specific topics  to be covered,  choose appropriate training methods  (lectures, demonstrations, etc.), and decide the  format  (in-person, online, blended).
• Logistics:   Schedule the training  (duration, frequency),  allocate resources  (trainers, equipment), and determine  methods to assess learning  (quizzes, practical exercises).
• Feedback and improvement:  Establish methods to assess trainee progress and collect input from trainees and trainers to improve future iterations of the training program.

Of course, creating all of these elements is easier said than done. Even if you’re working within an existing template (like one you find on this page), as a manager or business owner, you will still need to put in thoughtful consideration about your organization’s needs.

Follow the key 5 steps below to create an effective training plan:

Step 1: Identifying the training gap

Start by understanding the specific skills or knowledge needed, whether it’s to address performance issues or adapt to new challenges.

Step 2: Build your training framework

Define the overall goals, target audience, and desired outcomes to create a clear roadmap for the training program.

Step 3: Explore resources

Explore internal resources, external vendors, and online platforms to find the most cost-effective and effective delivery method.

Step 4: Collaborating for success

Secure support from key stakeholders like managers, trainers, and even learners to ensure program success.

Step 5: Finalize & refine

Schedule the training, allocate resources, and establish assessment methods to measure learning and refine the program for future iterations.

New hire training plan

Perhaps no single training plan is more important than what is created for new hires. A bad hire is an incredibly costly prospect for any business, and for a small business, it’s especially problematic. That’s because a small business has less wiggle room in the bottom line.

According to Business News Daily , poor onboarding is a leading cause of turnover — costing the company as much as 300 percent of the person’s salary for the unsuccessful training and eventual hiring process to fill their position.

Let’s look at some new employee orientation and onboarding training plans to keep this from happening to your team:

A new hire training plan checklist is a perfect way for the new employee and their supervisor to stay on the same page. Plus, this ensures new hires get all the crucial information they need early on in their tenure. Customize this template with the policies and procedures unique to your company.

Onboarding checklists can help both trainees and managers keep track of all the tasks that need to be done when a new person joins the team. And by monitoring how many boxes are checked, it’s easy to see where you’re falling short.

When you think about it, a new job begins from the day of the hire, not the moment the new person starts working. Seize the opportunity to make sure your internal processes are up to speed before the person even walks in the door with this orientation process checklist template.

With Venngage for Business, you can easily customize a new hire onboarding HR checklist (like the one below) to add relevant company documents. For example, your new hire may be expected to have certain licenses or qualifications; add those to the new hire paperwork section to keep your HR department happy (and legally compliant!).

Make onboarding fun by using the principles of microlearning, which can help overwhelming tasks seem manageable. Keep important materials organized so that your new team members get all the knowledge they need in an accessible format.

New manager training plan

Study after study has confirmed : bad managers — not low salaries or heavy workloads — are the number one reason people leave jobs. In fact, Gallup has found that about 70 percent of the variance in employee engagement scores can be attributed to the quality of the individual’s direct supervisor.

That’s why it’s so important to make sure that from the top down, your management structure is filled with people who have the right temperament and skill set to get the very best out of each team member. Here are some new manager training materials that can put your leadership on the right path:

Just because they’re already in management, that doesn’t mean your team members don’t have further goals. Sit down with them and talk through what they want to accomplish, and then help them visualize how to get there with this career roadmap.

Not sure about using visual content in training ? Let us convince you.

Focus on the team aspect with your new manager training plans by having them creating a mind map like this one. Get them to fill it in with their goals for various aspects of their stepped-up role in your company.

One of the hardest parts of running a company is identifying people who have management potential. Use this chart to help you understand the difference between those who would be good first-line managers and those who might have executive potential.

Though this template was created to supplement an annual performance review, it’s also an effective tool for training a new manager.

Have them plot where they perceive themselves to be on a matrix (customize it easily by updating the text) and then add your opinion. From there, you can discuss what changes they need to make to land in the ideal quadrant.

Employee development plan

Employee development plans have a wide range of uses, from getting underperforming team members to improve what they’re doing to helping workers add skills to their arsenal. They can be focused on individuals (adding skills) or the team (improving performance) — or both.

You might think it’s counterproductive to have team members adding skills that don’t align entirely with your business objectives. But remember: employees are more likely to remain with an employer if the company invests in their careers, according to LinkedIn .

Use this SMART goals template to set objectives, timelines and methods for improving your employee’s skills. Customize it to your needs by updating the colors and adding new items to each column.

Data visualization has been shown to help with information retention — plus, it just looks cool. Use pie charts like these to help your employees visualize on a 1%-100% scale how well they’re doing at various tasks. And use the second page to expand further on where they could improve.

Work with your staff member to establish the areas where they need or want to learn more and list out the specific steps to get there using this template. Or use it to set goals they want to accomplish as part of their employee development plan .

Training needs assessment

Understanding where deficiencies are is an important part of any employee development plan, and it’s useful in helping your team members set their own career goals. Here are several training needs assessment templates you can use in your business today:

Use this training needs assessment to see your entire team at a glance. Update the columns and rows with your specific needs and see where your teams may be falling short (or excelling!).

Customize this skills checklist for your needs and have your team members fill one out for themselves. Using a method like this can help you better understand how your staffers feel about their contributions to the team — and where they see room for improvement.

Before advancing an employee to a new role or even elevating them to management, assess their positives and negatives using this readiness checklist template.

This multi-page assessment template can help you go into detail on what skills and competencies you expect members of your team to have. While it’s long, it remains accessible because of its clear organization and color-coding.

Use this questionnaire, which was developed for a healthcare setting, to understand more about how your employees rate themselves.

What’s unique and interesting about this template is that it calls for workers to rate both their success in each task and that task’s importance to their job success — which can also help you understand whether your priorities are in line with theirs.

Individual training plan

No worker wants to feel like just another body. But creating a truly individual training plan means sitting down with your team and understanding where they are — and where they need to be. Once you’ve done that, here are some individual training plans you can work together to create:

This individual training plan template is ideal for staffers who need to work on their performance before they fall into the range of under-performing. Having templates like this on hand can help turn you from a reactive manager into a proactive one . In other words, you can head off minor issues before they become major problems.

Work with your employee to determine where they fall on this matrix. Make one quadrant for each of their critical skill sets, determining if the job in question is being done well and how important it is to the success of the employee and the company.

Here’s another alternative to an individual training plan. This template can help employees do some introspection and determine what they want to get out of their jobs and how they might plot out their future with your company.

While this employee evaluation template is geared towards an annual self-review, it can also be useful as the basis for an individual training plan. Work with a single team member, or have each person on your team fill one of these out. Then, work with the group to address each individual’s needs and potential.

Level up your team: the power of personalized training plans 

Use the templates you’ve seen here, or consider them a jumping-off point to leveling up the skills each individual contributes to your team.

And remember, you can customize any of these training plan templates to suit your needs.

With Venngage’s user-friendly, drag-and-drop editor, you can edit the text, colors, icons, images, branding and more — and impress trainees with your professionalism and organizational skills!

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2023-2024 Academic Advising Guide Sheets

The goal of the academic advising guide sheets and sample plans of study is to promote undergraduate student success by guiding all students to timely completion of an undergraduate degree. Students are not limited to the course sequence provided for their academic program. Instead, the sample plan of study is one possible path to completing your degree and is meant to be used as a guide for planning purposes in consultation with an academic advisor. The plans also help students prepare for meetings with their academic advisor and track their progress in their selected academic program.

Students are encouraged to:

• Be familiar with required courses for their academic program and how they fit into the overall plan.
• Update their plans at the end of each semester.
• Review updated plans prior to advising appointments to identify which courses they need to take.
• Bring updated plans (hard copy or electronic) to all advising appointments.
• Refer to advising guide sheets as they explore majors and careers.

Your journey may not be the same as everybody else’s, and your academic advising guide sheet is one tool you can use to build your personal roadmap to success!

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Education is seeing an expansion and transition toward online schooling. Between YouTube, Skillshare, and a number of other site-specific courses, learning is more accessible than ever. But there’s still a need to develop educational software to support these new online initiatives, providing an opportunity for education technology businesses to make their mark.

If you want to start your own education tech business but aren’t sure where to start, check out our assortment of sample business plans for inspiration. It’ll help you take your education business from concept to full-fledged business with everything you’ll need to be successful.

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