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A business plan can do a lot for your business. It can help you secure investors or other funding. It can give your company direction. It can keep your finances healthy. But, if we’re being honest, it can also be a pain to write.
Luckily, you don’t have to start from scratch or go it alone. Business plan software and services can help you craft a professional business plan, like our top choice LivePlan , which provides templates, guidance, and more.
You’ve got quite a few choices for business plan help, so we’re here to help you narrow things down. Let’s talk about the best business plan tools out there.
The takeaway, business plan software faq, compare the best business plan software.
Cloud-based software | $12.00/mo. | 60-day money back guarantee | ||
Windows app and cloud-based software | $20.75/mo. | 60-day money back guarantee | ||
Professional service | Custom quote | N/A | ||
Cloud-based software | $10.00/mo. | 14 days | ||
Cloud-based software | $39.00/mo. | N/A |
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Data as of 3 /13/23 . Offers and availability may vary by location and are subject to change. *With annual billing
LivePlan has been our favorite business plan software for a while now, despite the stiff competition.
There’s a lot to like about LivePlan. It has pretty much all the features you could want from your business plan software. LivePlan gives you step-by-step instructions for writing your plan, helps you create financial reports, lets you compare your business’s actual financials to your plan’s goals, and much more. And if you ever need inspiration, it includes hundreds of sample business plans that can guide your writing.
$12.00/mo. | $15.00/mo. | ||
$24.00/mo. | $30.00/mo. |
But the best part? You get all that (and more) at a very competitive price. (You can choose from annual, six-month, or monthly billing.) While LivePlan isn’t quite the cheapest business plan builder out there, it’s not too far off either. And if comes with a 60-day money back guarantee. So there’s no risk in trying LivePlan out for yourself.
With a great balance of features and cost, LivePlan offers the best business plan solution for most businesses.
Need something easy to use? BizPlanBuilder fits the bill.
BizPlanBuilder doesn’t have a flashy, modern user interface―but it does have a very clear, intuitive one. You’ll be able to see your plan’s overall structure at a glance, so you can quickly navigate from your title page to your market trend section to that paragraph on your core values. And as you write, you’ll use a text editor that looks a whole lot like the word processing programs you’re already familiar with.
$20.75/mo. | $29.00/mo. | $349.00 |
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Data effective 3/13/23. At publishing time, amounts, rates, and requirements are current but are subject to change. Offers may not be available in all areas.
BizPlanBuilder also offers lots of helpful guidance for actually writing your plan. It gives you pre-written text, in which you just have to fill in relevant details. It offers explanations for what information you need to include in each section of your plan and way. It even gives you helpful tips from experts, so you’ll have all the information you need to plan like a pro.
So if you want planning software with almost no learning curve, you’ll like BizPlanBuilder.
Unlike all the other companies on this list, Wise Business Plans doesn’t offer software. Instead, it offers professional business plan writing services―meaning someone does all the hard work for you.
Now, you might think that sounds expensive―and you’re probably right (you have to request a custom quote for your plan). But there’s a lot to be said for expertise, and Wise Business Plans has plenty of that. Your business plan will get written by an experienced writer (with an MBA, no less). They’ll get information from you, do their own research, and then write your plan. You get one free revision, and you can always pay for more.
N/A | N/A | Custom quote |
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Your end result will be a polished, entirely original business plan. (You can even get printed copies.) And best of all, you won’t have to spend your precious time working on the plan yourself. Wise Business Plans takes care of all the hard parts, and makes your business look good while doing it. Sounds like a service worth paying for, right?
Put simply, if you want the most professional business plan possible, we recommend using Wise Business Plans’s writing service.
Many businesses need plans to show to people outside the company (to get financing, for example). But what if you just need a plan for internal use? In that case, we suggest Business Sorter.
Business Sorter uses a unique card-based method to help you craft the perfect business plan. (You can watch a demo video to see how it works.) You’ll plan some of the usual things, like finances and marketing. But Business Sorter also lets you make plans for specific teams and team members. It also emphasizes more internal matters, like operations, that might get overlooked in a business plan for outsiders.
$10.00/mo. | $80.00/yr. | ||
$30.00/mo. | $240.00/yr. | ||
$80.00/mo. | $640.00/yr. | ||
Custom pricing | Custom pricing |
After you’ve made your business plan, Business Sorter also helps you stay accountable to it. You can create tasks, give them deadlines, and assign them to team members―giving you basic project management tools to make sure your business plans become business actions. (Oh, and did we mention that Business Sorter has the lowest starting prices of any software on this list?)
It all adds up to a business plan software that works great for internal planning.
Want to get way more than just business planning software? Then you probably want GoSmallBiz.
See, GoSmallBiz offers business plan software as part of its service―but it’s just one part of a much bigger whole. You also get everything from discounts on legal services to a website builder to a CRM (customer relationship manager) to business document templates. And more. In other words, you get just about everything you need to get your startup off the ground.
$39.00/mo. | ||
$49.00/mo. | ||
$199.00/mo. |
Don’t worry though―you still get all the business planning help you need. GoSmallBiz gives you business plan templates, step-by-step instructions, and the ability to create financial projections. And if you get stuck, GoSmallBiz will put you in touch with experts who can offer advice.
If you want business planning and much, much more, give GoSmallBiz a try.
We recommend the software above for most business planning needs. Some businesses, though, might be interested in these more specialized planning software.
$899.00/yr. | $99.00/mo. | N/A | ||
$11.00/mo. | $19.95/mo. | N/A |
PlanGuru is pretty pricey compared to our other picks, but you might find its forecasting features worth paying for. It has more forecasting methods than other software (over 20) plus it lets you forecast up to 10 years.
EnLoop doesn’t have our favorite features or interface, but it does have really, really low pricing plus a seven-day free trial. It's the most affordable software for startup business planning and still provides all the essential features like financial analysis, team collaboration, charting, and more.
Data as of 3 /13/23 . Offers and availability may vary by location and are subject to change. * With annual billing
Several of our previous favorite planning software, including BusinessPlanPro and StratPad, seem to have gone out of business.
A business plan is a written, living document that tells the story of your business and what you plan to do with it. It serves as the source of truth for you—the business owner—as well as potential partners, employees, and investors, but it also serves as a roadmap of what you want your business to be.
While some small-business owners don’t see the point of creating a formal business plan, it can have some concrete benefits for your business. For example, one 2016 study found that business owners with written plans are more successful than those that don’t. 1
Still too vague? Then let’s get specific.
If you ever seek business funding (from, say, banks, angel investors , or venture capitalists ), you’ll have to prove that your business deserves the money you want. A formal business plan―complete with financial data and projections―gives you a professional document you can use to make your case. (In fact, most potential investors will expect you to have a business plan ready.)
Even if you’re not seeking funding right now, a business plan can help your business. A formal plan can guide your business’s direction and decision making. It can keep your business accountable (by, for example, seeing if your business meets the financial projections you included). And a formal plan offers a great way to make sure your team stays on the same page.
Not all business plans are created equal. To make a really useful business plan, you’ll want to include a number of elements:
Of course, you can include more or fewer elements―whatever makes sense for your business. Just make sure your business plan is comprehensive (but not overwhelming).
With so many elements to include, business plan creation can take a while. Business plan software tries to speed things up.
Most business plan software will include prompts for each section. In some cases, you can just fill in your business’s specific information, and the software will write the text for you. In other cases, the software will give you specific guidance and examples, helping you write the text yourself.
Plus, business plan software can help you stay organized. You’ll usually get intuitive menus that let you quickly flip through sections. So rather than endlessly scrolling through a long document in a word processor, you can quickly find your way around your plan. Some software even lets you drag and drop sections to reorganize your plan.
Sounds way easier than just staring at a blank page and trying to start from scratch, right?
To find the right business plan builder for your business, you’ll want to compare features. For example, would you rather write your own text, getting prompts and advice from your software? Or would you rather go with a fill-in-the-blank method?
Likewise, think about the elements you need. If your plan will have a heavy focus on finances, you’ll want to choose business plan software with robust financial projection features. If you care more about market and competitor analysis, look for software that can help with that research.
You may also want to find business plan software that integrates with your business accounting software . Some plan builders will import data from Xero, QuickBooks, etc. to quickly generate your financial data and projections.
And of course, you’ll want to compare prices. After all, you always want to end up with software that fits your business budget.
The right business plan software can make your life easier. With LivePlan ’s wide breadth of features and online learning tools, you can’t go wrong. Plus, BizPlanBuilder 's one-time pricing makes it easy to invest while Business Sorter has a low starting cost. And if you're business is looking to grow, GoSmallBiz and Wise Business Plans will scale with you.
But of course, different companies have different needs. So shop around until you find the software that’s best for you and your business.
Now that you've got a business plan, take a look at our checklist for starting a small business. It can help you make sure you have everything else you need to get your startup off to a good start!
Creating a business plan can take anywhere from a couple hours to several weeks. Your timeline will depend on things like the elements you choose to include, whether you use software or hire a writing service, and how much research goes into your plan.
That said, much of the business plan software out there brags that it can help you create a fairly detailed plan in a few hours. So if you’re going the software route, that can help you set your expectations.
If you want to get the most out of your business plan, you should update it on a regular basis―at least annually. That way, you can continually refer to it to inform your company’s strategies and direction.
At the very least, you should update your business plan before you start looking for a new round of funding (whether that’s with investors or lenders).
Thanks to business plan software, you can easily write your own business plan rather than pay someone to do it for you. And in most cases, software will cost you less than a professional business plan service.
There are some times you might want to go with a service though. If time is tight, you might find that it’s worth the cost of a service. Or if you’ve got big investor meetings on the horizon, you might want the expertise and polish that a professional service can offer.
Ultimately, you’ll have to decide for yourself whether business plan software or a business plan service will work better for your company.
We ranked business plan software and tools based on features, pricing and plans, and connections to project management and other services. The value of each plan and service, along with what it offers, was a big consideration in our rankings, and we looked to see if what was offered was useful to small businesses or just extra. The final thing we looked at was the ease of use of the software to see if it's too complex for small businesses.
At Business.org, our research is meant to offer general product and service recommendations. We don't guarantee that our suggestions will work best for each individual or business, so consider your unique needs when choosing products and services.
Sources 1. Harvard Business Review, “ Research: Writing a Business Plan Makes Your Startup More Likely to Succeed .” Accessed March 13, 2023.
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Priority Planner for Highly Effective People
February 01, 2023
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Laying the foundations of a successful and sustainable business is like shooting an arrow.
To hit the bullseye, have an accurate aim.
Similarly, a well-defined, thoroughly thought-over, and realistic business and financial plan is the way to establish a leading business in its sector.
The most intelligent, error-free way of doing so is to have an online business planner and make the most of it.
Business planning software is a lifesaver in today’s fast-paced world. Their multiple features help business owners sync with their professional activities and goals.
Reminders, updates, and progress reports in these business software solutions are like a coach who keeps athletes on track and motivated for a winning game.
The internet is packed with business planning software, each guaranteeing promising results. This article narrows the options to some of the best business plan software.
Everyone is familiar with the iconic “7 Habits of Highly Effective People” that changed countless lives and provided a direction to millions for becoming organized and successful.
However, a more iconic initiative would be to put all mantras of the book into action.
Week Plan leaves everyone in awe by taking this initiative and designing an all-encompassing business planning software that checks all boxes of planning, prioritization, result-driven objectives, and time management.
Week Plan is a renowned productivity planner and task management software that provides complete solutions to those who like to stay organized without complications.
The simple yet effective planning and time-tracking features of this software make it nothing less than a blessing in disguise for all business owners and people who want to manage their workflow.
1: automate recurring tasks.
Creating a business plan includes countless major and minor objectives. However, some tasks to achieve the desired goal are constant and recurring.
The best business planner software would help users automate these recurring tasks so owners can shift their focus to more pressing issues and plan.
Week Plan offers the convenience of automating recurring tasks and activities. Users can set up when these tasks repeat and for how long. In addition, they can turn off repeats whenever they want to.
This feature is handy for business planning as it allows all team members to attend regular planning-and-review meetings, update reports, and exchange information without someone having to remind them personally.
Designating roles for team members and assigning them relevant tasks are part of a basic business plan. Delegated duties and timely completion of tasks ensure maximum business productivity and consequent success.
Week Plan’s role assignment is advanced and sophisticated, with the option of adding roles with set objectives. Employees and team leaders need to understand the goal behind a task and how it brings value to the business.
Team leaders can track the progress of each member, while employees can complete their work and feel the pride of being a part of an organization’s growth.
The Objective Key Result, or OKR , is a benchmark feature of the Week Plan’s business planning software.
The Objective Key Result is a unique feature that allows users to create task objectives. Each task can have multiple goals achievable in a week, month, or as per requirement.
In each aim, users have the facility to add key results. These key results are the core of a business plan creation. Each objective can have multiple key results.
The OKRs are the best way business owners and team members can maximize efficiency . Set objectives with precise results help all employees to focus on the task with thorough achievable in mind.
Week Plan is rated 4.5 on Capterra and 4.3 on G2.
Week Plan is one of the best planning and business continuity planning software. It has valuable features that suit the needs of both individuals and companies.
For example, the weekly plan helps users set their objectives to yield measurable results. This motivates team members to complete tasks and is immensely useful for business planning.
LivePlan is a business plan creation software that caters to the needs of small businesses, startups, and freelancers. It provides solutions that help new businesses create their pitch, write rational plans with its guides, and take inspiration from business plan templates.
In addition, this business planning software promises insights into relevant competitors, trends, and forecasts.
LivePlan is preferred by newbies who wish to establish a business but need more knowledge and guidance. It helps provide a step-by-step plan for setting up, promoting, financing, and building a business.
Liveplan allows users to browse hundreds of templates and use them as samples to create their business plans.
It has sample templates for almost every new enterprise, from office setups to online services. Such features benefit new setups established by those unaware of the basics of business plan creation.
Since this business planning software is created only for amateurs, a valuable part of their business plan templates is that they help in all aspects of starting a business plan.
They include examples of summaries, how to plan marketing activities, and financial planning.
New businesses take time to secure their place in the ever-competitive marketplace. Investors, customers, and collaborators are hard to find; even if they are available, they are too busy to pay attention to the business.
An effective business pitch successfully convinces investors, attracts customers, and invites collaborators. LivePlan rescues business owners by helping them out in creating their winning pitches.
LivePlan helps users create a single-page business pitch. This maintains focus for both the presenter and the potential collaborator. It also prevents unnecessary details, drags, and errors.
LivePlan claims to create a plan that can be explained in a minute, which is presentable as a PowerPoint presentation. In a nutshell, this business planning software hits all the right notes for an impressive business pitch.
The only thing between an almost-readymade business plan and the business owner is signing up for LivePlan. Once that is done, this online business plan guides you through creating the plan, creating financial forecasts, and making professional-looking shareable plans.
With LivePlan, users can avail of the guides present at each section of creating a business plan.
These guides include instructions for filling the particular area with examples of how other businesses have done it, making it easier to execute.
It also has the option of editing, adding, or removing sections. Next, it creates accurate charts and plans based on forecasts.
These features help business owners remain updated with their forecasts and business updates.8
LivePlan is rated 4.5 on Capterra and GetApp, and 4.1 on G2
LivePlan checks the boxes of the best business plan software for startups and small businesses. Its guided plan creation and selection from layouts and templates make it an attractive choice for new setups.
However, the absence of business continuity, planning, and management features discourages certain potential users. Existing users may also switch to alternatives offering more productivity, accounting, and integration features. Nevertheless, LivePlan serves its purpose well for its target customers.
With countless online business planners, the software offers something out of the box to make their mark.
nTask takes a step forward to ensure it leaves no stone unturned in providing the most wholesome and interactive financial planning and business continuity planning software to everyone, from students to NGOs, companies to freelancers.
It has provided an interactive and realistic outlook for online software.
Using inspirations from paper-based productivity and task managing techniques, nTask offers a wide range of services and packages according to the client’s needs and the number of employees.
Meetings and discussions are a support system for business planning. Team members review performances and identify and resolve issues through these meetings.
The good idea is to have a business software solution that also offers meetings and data sharing. Thanks to nTask, this concern, too, has been addressed.
The meeting management software by the nTask allows team members to hold meetings.
Since nTask is a holistic business planning software, it includes features of linking a meeting with ongoing tasks within nTask.
The software’s integration with audio and video call platforms makes it even more convenient to organize meetings and calls.
Members attending meetings can send emails or in-app notifications to alert peers or share information. With features of notes, agendas, and follow-up notes, no one misses any details, major or minor.
Gantt charts are historically proven practical project management tools that present all activities with their progress.
They are an instant and accurate representation of tasks under work; the time assigned to tasks versus time consumed, progress, and overlapping jobs.
Overall, Gantt charts are the best tool for business planning and productivity. nTask incorporates Gantt charts in its software to make the most of the revolutionary tool for maximized productivity.
Although most business software solutions provide task management tools such as assignees and checklists, nTask’s Gantt chart provides an easy-to-navigate visual representation of work progress.
It is helpful with time tracking, where team members review the time assigned for each task and the time consumed to complete it.
What makes nTask stand out is how it creatively “digitalizes” old-school proven tools and tips for effective project management and business planning.
In addition, it puts the old kanban boards to good use by creating their online version incorporated into the software.
Kanban boards are an instant breakdown of pending, in progress, and completed tasks.
Traditional paper-based boards comprise columns with sticky notes mentioning jobs in each column.
Notes change columns according to the status of the study. nTask does the same but in a detailed and more interactive manner.
nTask’s kanban boards are customizable with background colors, image addition, and color options to assign tasks to make task management fun and less “intimidating.”
In addition, users can pick their favorite template, link Gantt charts for detailed progress, and even track time consumed for each task.
nTask is rated 4.2 on Capterra and GetApp, and 4.4 on G2.
nTask strives to incorporate all features, tools, and utilities to ensure convenience for users. The means of clear progress insight using Gantt charts and kanban boards is an attraction.
nTask guarantees maximum business productivity and success with its interactive features and integration with all major utility and productivity apps.
However, having too many features causes issues for some users who need help understanding or using specific tools. Customer support answers queries and helps to use the software better.
Another online business planner software promising skyrocket success is GoSmallBiz. Established in 1996 by former NFL champion, GoSmallBiz is the brain-child of a sportsperson turned entrepreneur who has keen observation and sound knowledge of small businesses’ needs, expectations, and requirements.
GoSmallBiz provides business establishment and sustenance solutions to small and medium enterprises with its business plan templates, step-by-step guidance on how to create a successful business plan, and support as expert advice and guidance.
GoSmallBiz caters to the needs of small businesses in whatever aspect they prefer. The desirable feature is that the software allows users to choose plans according to their business needs instead of company size or team members.
Users can opt for services of choice and avail of complete guidance in the field they wish.
With separate plans for establishing, understanding, and growing a business, users get complete guidance on a booming business’s dos and don’ts.
They can make the most of the advice from renowned certified legal and account experts without additional consultation fees. Users can avail of federal tax and IRS services by paying a one-time price.
Business planning software provides help and tools for setting up and running a business.
However, they miss on the complexities related to a company that leaves owners jammed. Lack of knowledge on tax filings, finances, and business tips and tricks may prove to be a downhill ride for new enterprises.
With the “Guide” services of GoSmallBiz, users can avail of expert consultations and guide sessions to solve problems related to business planning and running.
With tutorials and one-on-one sessions with sales, legal, tax, and account experts, user issues are addressed and mitigated.
Many aspiring business people cannot establish their enterprise because of a lack of awareness and cluelessness about a starting point. GoSmallBiz ensures no one has to give up on their dreams of having their own business and extends complete solutions for setting up a business.
With the GoSmallBiz business plan package, users can pick from countless business plan templates and choose the one that is right for them. It provides all steps for a business plan, complete with a summary and narratives. The templates are customizable, and users can seek the help of video tutorials wherever they feel stuck.
Some solutions help create financial projections that include income statements, cash flows, balance sheets, and more.
There are no ratings for this software to display
GoSmallBiz has emerged as one of the most discussed business planning software on multiple forums, and for a good reason. It extends knowledge and support to its users besides business plan creation and website development.
What sets this software apart is its exclusive consultation services that help new businesses. Direct discussions with marketing and legal experts helps to clear confusion and guide all aspects of business that others may leave out.
However, it offers limited features and support which may not cater to ongoing business needs.
Another software that follows the stepwise business plan creation module is BizPlan. BizPlan offers complete guidance on creating a promising business plan to attract investors and customers.
The software provides tutorials, templates, help, and all steps to create a sustainable strategy.
BizPlan focuses on providing services and educating users on how businesses operate and how to get the most out of business as funds and sales.
The software has the back of several thriving enterprises and aims to attract more.
Like other business software solutions, BizPlan too is focused on providing stepwise guidance to small businesses and startups to create a perfect business plan that impresses potential investors and customers.
BizPlan offers guided business planning software where users create their plans with assistance from the software itself. It lets users choose from several templates and customize them per their preferences and business requirements.
The drag-and-drop style for templates makes it convenient to add or remove sections. Creators can track their progress and check which aspects of their plan are complete.
Attractive visual layouts and the freedom to complete sections as per the user’s individual preference make BizPlan a favored software.
The core of a business plan is to provide adequate financial planning information. Without detailed insight into available finances and expected outcomes, businesses can go into loss before they even take flight.
BizPlan understands the significance of proper financial planning tools and thus offers all features that may be useful to business owners.
With BizPlan, business owners can have a forecast of their employee’s salaries and expected raises. In addition, it helps manage revenues and related expenses so businesses know how much to spend in particular aspects.
With the easily accessible features in BizPlan, users have all financial forecasts right in front of them, such as capital, expenses, and revenues.
Another aspect that makes BizPlan a preferred business planning software for small businesses is its education center.
For several new entrepreneurs, terms like breakeven analysis, revenue model, and competitive analysis can be intimidating terms that may put them off the idea of starting a business altogether.
With BizPlan’s education, users can head to the education section whenever they have any queries or confusion regarding any step of business plan making.
It also can connect with experts who guide in detail about the overall health of a business, whether it aligns with its type and gets better reach.
BizPlan offers video tutorials and one-on-one consultations too.
BizPlan is rated 4.4 on Capterra and GetApp.
BizPlan offers all the necessary guidance to create a good business plan. Its education feature stands out from the rest and provides knowledge on every aspect of business planning.
However, it lacks several features that ensure smooth business operation. For example, BizPlan does not support team members and task management, which may cause users to switch to other alternatives once their business has been set up.
With countless business planning software, picking the best business plan software can be tricky. Luckily, these software solutions have various features that cater to individual needs.
This allows freedom to pick the one that best suits the requirements of a business according to its size, industry, and team size.
Ideally, the best online business planner would include everything from creating a business plan to tools and features that help manage tasks, set their priority, and track the performance of all employees.
Though Week Plan is not a Business Planning Software live LivePlan and BizPlan, it ensures you that you stay organized and on top of all business planning and execution.
Whether it setting up high level business objectives or managing day to day tasks, Week Plan has everything you need to keep your business organized.
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How to create a business plan: examples & free template.
This is the ultimate guide to creating a comprehensive and effective plan to start a business . In today’s dynamic business landscape, having a well-crafted business plan is an important first step to securing funding, attracting partners, and navigating the challenges of entrepreneurship.
This guide has been designed to help you create a winning plan that stands out in the ever-evolving marketplace. U sing real-world examples and a free downloadable template, it will walk you through each step of the process.
Whether you’re a seasoned entrepreneur or launching your very first startup, the guide will give you the insights, tools, and confidence you need to create a solid foundation for your business.
Table of Contents
Embarking on the journey of creating a successful business requires a solid foundation, and a well-crafted business plan is the cornerstone. Here is the process of writing a comprehensive business plan and the main parts of a winning business plan . From setting objectives to conducting market research, this guide will have everything you need.
The Executive Summary serves as the gateway to your business plan, offering a snapshot of your venture’s core aspects. This section should captivate and inform, succinctly summarizing the essence of your plan.
It’s crucial to include a clear mission statement, a brief description of your primary products or services, an overview of your target market, and key financial projections or achievements.
Think of it as an elevator pitch in written form: it should be compelling enough to engage potential investors or stakeholders and provide them with a clear understanding of what your business is about, its goals, and why it’s a promising investment.
Example: EcoTech is a technology company specializing in eco-friendly and sustainable products designed to reduce energy consumption and minimize waste. Our mission is to create innovative solutions that contribute to a cleaner, greener environment.
Our target market includes environmentally conscious consumers and businesses seeking to reduce their carbon footprint. We project a 200% increase in revenue within the first three years of operation.
In the Overview and Business Objectives section, outline your business’s core goals and the strategic approaches you plan to use to achieve them. This section should set forth clear, specific objectives that are attainable and time-bound, providing a roadmap for your business’s growth and success.
It’s important to detail how these objectives align with your company’s overall mission and vision. Discuss the milestones you aim to achieve and the timeframe you’ve set for these accomplishments.
This part of the plan demonstrates to investors and stakeholders your vision for growth and the practical steps you’ll take to get there.
Example: EcoTech’s primary objective is to become a market leader in sustainable technology products within the next five years. Our key objectives include:
The Company Description section is your opportunity to delve into the details of your business. Provide a comprehensive overview that includes your company’s history, its mission statement, and its vision for the future.
Highlight your unique selling proposition (USP) – what makes your business stand out in the market. Explain the problems your company solves and how it benefits your customers.
Include information about the company’s founders, their expertise, and why they are suited to lead the business to success. This section should paint a vivid picture of your business, its values, and its place in the industry.
Example: EcoTech is committed to developing cutting-edge sustainable technology products that benefit both the environment and our customers. Our unique combination of innovative solutions and eco-friendly design sets us apart from the competition. We envision a future where technology and sustainability go hand in hand, leading to a greener planet.
Defining Your Target Market is critical for tailoring your business strategy effectively. This section should describe your ideal customer base in detail, including demographic information (such as age, gender, income level, and location) and psychographic data (like interests, values, and lifestyle).
Elucidate on the specific needs or pain points of your target audience and how your product or service addresses these. This information will help you know your target market and develop targeted marketing strategies.
Example: Our target market comprises environmentally conscious consumers and businesses looking for innovative solutions to reduce their carbon footprint. Our ideal customers are those who prioritize sustainability and are willing to invest in eco-friendly products.
The Market Analysis section requires thorough research and a keen understanding of the industry. It involves examining the current trends within your industry, understanding the needs and preferences of your customers, and analyzing the strengths and weaknesses of your competitors.
This analysis will enable you to spot market opportunities and anticipate potential challenges. Include data and statistics to back up your claims, and use graphs or charts to illustrate market trends.
This section should demonstrate that you have a deep understanding of the market in which you operate and that your business is well-positioned to capitalize on its opportunities.
Example: The market for eco-friendly technology products has experienced significant growth in recent years, with an estimated annual growth rate of 10%. As consumers become increasingly aware of environmental issues, the demand for sustainable solutions continues to rise.
Our research indicates a gap in the market for high-quality, innovative eco-friendly technology products that cater to both individual and business clients.
A SWOT analysis in your business plan offers a comprehensive examination of your company’s internal and external factors. By assessing Strengths, you showcase what your business does best and where your capabilities lie.
Weaknesses involve an honest introspection of areas where your business may be lacking or could improve. Opportunities can be external factors that your business could capitalize on, such as market gaps or emerging trends.
Threats include external challenges your business may face, like competition or market changes. This analysis is crucial for strategic planning, as it helps in recognizing and leveraging your strengths, addressing weaknesses, seizing opportunities, and preparing for potential threats.
Including a SWOT analysis demonstrates to stakeholders that you have a balanced and realistic understanding of your business in its operational context.
Weaknesses:
Opportunities:
In this section, you’ll analyze your competitors in-depth, examining their products, services, market positioning, and pricing strategies. Understanding your competition allows you to identify gaps in the market and tailor your offerings to outperform them.
By conducting a thorough competitive analysis, you can gain insights into your competitors’ strengths and weaknesses, enabling you to develop strategies to differentiate your business and gain a competitive advantage in the marketplace.
Example: Key competitors include:
GreenTech: A well-known brand offering eco-friendly technology products, but with a narrower focus on energy-saving devices.
EarthSolutions: A direct competitor specializing in sustainable technology, but with a limited product range and higher prices.
By offering a diverse product portfolio, competitive pricing, and continuous innovation, we believe we can capture a significant share of the growing sustainable technology market.
Provide an overview of your company’s organizational structure, including key roles and responsibilities. Introduce your management team, highlighting their expertise and experience to demonstrate that your team is capable of executing the business plan successfully.
Showcasing your team’s background, skills, and accomplishments instills confidence in investors and other stakeholders, proving that your business has the leadership and talent necessary to achieve its objectives and manage growth effectively.
Example: EcoTech’s organizational structure comprises the following key roles: CEO, CTO, CFO, Sales Director, Marketing Director, and R&D Manager. Our management team has extensive experience in technology, sustainability, and business development, ensuring that we are well-equipped to execute our business plan successfully.
Describe the products or services your business offers, focusing on their unique features and benefits. Explain how your offerings solve customer pain points and why they will choose your products or services over the competition.
This section should emphasize the value you provide to customers, demonstrating that your business has a deep understanding of customer needs and is well-positioned to deliver innovative solutions that address those needs and set your company apart from competitors.
Example: EcoTech offers a range of eco-friendly technology products, including energy-efficient lighting solutions, solar chargers, and smart home devices that optimize energy usage. Our products are designed to help customers reduce energy consumption, minimize waste, and contribute to a cleaner environment.
In this section, articulate your comprehensive strategy for reaching your target market and driving sales. Detail the specific marketing channels you plan to use, such as social media, email marketing, SEO, or traditional advertising.
Describe the nature of your advertising campaigns and promotional activities, explaining how they will capture the attention of your target audience and convey the value of your products or services. Outline your sales strategy, including your sales process, team structure, and sales targets.
Discuss how these marketing and sales efforts will work together to attract and retain customers, generate leads, and ultimately contribute to achieving your business’s revenue goals.
This section is critical to convey to investors and stakeholders that you have a well-thought-out approach to market your business effectively and drive sales growth.
Example: Our marketing strategy includes digital advertising, content marketing, social media promotion, and influencer partnerships. We will also attend trade shows and conferences to showcase our products and connect with potential clients. Our sales strategy involves both direct sales and partnerships with retail stores, as well as online sales through our website and e-commerce platforms.
The Logistics and Operations Plan is a critical component that outlines the inner workings of your business. It encompasses the management of your supply chain, detailing how you acquire raw materials and manage vendor relationships.
Inventory control is another crucial aspect, where you explain strategies for inventory management to ensure efficiency and reduce wastage. The section should also describe your production processes, emphasizing scalability and adaptability to meet changing market demands.
Quality control measures are essential to maintain product standards and customer satisfaction. This plan assures investors and stakeholders of your operational competency and readiness to meet business demands.
Highlighting your commitment to operational efficiency and customer satisfaction underlines your business’s capability to maintain smooth, effective operations even as it scales.
Example: EcoTech partners with reliable third-party manufacturers to produce our eco-friendly technology products. Our operations involve maintaining strong relationships with suppliers, ensuring quality control, and managing inventory.
We also prioritize efficient distribution through various channels, including online platforms and retail partners, to deliver products to our customers in a timely manner.
In the Financial Projections Plan, lay out a clear and realistic financial future for your business. This should include detailed projections for revenue, costs, and profitability over the next three to five years.
Ground these projections in solid assumptions based on your market analysis, industry benchmarks, and realistic growth scenarios. Break down revenue streams and include an analysis of the cost of goods sold, operating expenses, and potential investments.
This section should also discuss your break-even analysis, cash flow projections, and any assumptions about external funding requirements.
By presenting a thorough and data-backed financial forecast, you instill confidence in potential investors and lenders, showcasing your business’s potential for profitability and financial stability.
This forward-looking financial plan is crucial for demonstrating that you have a firm grasp of the financial nuances of your business and are prepared to manage its financial health effectively.
Example: Over the next three years, we expect to see significant growth in revenue, driven by new product launches and market expansion. Our financial projections include:
These projections are based on realistic market analysis, growth rates, and product pricing.
The income statement , also known as the profit and loss statement, provides a summary of your company’s revenues and expenses over a specified period. It helps you track your business’s financial performance and identify trends, ensuring you stay on track to achieve your financial goals.
Regularly reviewing and analyzing your income statement allows you to monitor the health of your business, evaluate the effectiveness of your strategies, and make data-driven decisions to optimize profitability and growth.
Example: The income statement for EcoTech’s first year of operation is as follows:
This statement highlights our company’s profitability and overall financial health during the first year of operation.
A cash flow statement is a crucial part of a financial business plan that shows the inflows and outflows of cash within your business. It helps you monitor your company’s liquidity, ensuring you have enough cash on hand to cover operating expenses, pay debts, and invest in growth opportunities.
By including a cash flow statement in your business plan, you demonstrate your ability to manage your company’s finances effectively.
Example: The cash flow statement for EcoTech’s first year of operation is as follows:
Operating Activities:
Investing Activities:
Financing Activities:
This statement demonstrates EcoTech’s ability to generate positive cash flow from operations, maintain sufficient liquidity, and invest in growth opportunities.
Section | Description | Example |
---|---|---|
Executive Summary | Brief overview of the business plan | Overview of EcoTech and its mission |
Overview & Objectives | Outline of company's goals and strategies | Market leadership in sustainable technology |
Company Description | Detailed explanation of the company and its unique selling proposition | EcoTech's history, mission, and vision |
Target Market | Description of ideal customers and their needs | Environmentally conscious consumers and businesses |
Market Analysis | Examination of industry trends, customer needs, and competitors | Trends in eco-friendly technology market |
SWOT Analysis | Evaluation of Strengths, Weaknesses, Opportunities, and Threats | Strengths and weaknesses of EcoTech |
Competitive Analysis | In-depth analysis of competitors and their strategies | Analysis of GreenTech and EarthSolutions |
Organization & Management | Overview of the company's structure and management team | Key roles and team members at EcoTech |
Products & Services | Description of offerings and their unique features | Energy-efficient lighting solutions, solar chargers |
Marketing & Sales | Outline of marketing channels and sales strategies | Digital advertising, content marketing, influencer partnerships |
Logistics & Operations | Details about daily operations, supply chain, inventory, and quality control | Partnerships with manufacturers, quality control |
Financial Projections | Forecast of revenue, expenses, and profit for the next 3-5 years | Projected growth in revenue and net profit |
Income Statement | Summary of company's revenues and expenses over a specified period | Revenue, Cost of Goods Sold, Gross Profit, Net Income |
Cash Flow Statement | Overview of cash inflows and outflows within the business | Net Cash from Operating Activities, Investing Activities, Financing Activities |
1. Be clear and concise: Keep your language simple and straightforward. Avoid jargon and overly technical terms. A clear and concise business plan is easier for investors and stakeholders to understand and demonstrates your ability to communicate effectively.
2. Conduct thorough research: Before writing your business plan, gather as much information as possible about your industry, competitors, and target market. Use reliable sources and industry reports to inform your analysis and make data-driven decisions.
3. Set realistic goals: Your business plan should outline achievable objectives that are specific, measurable, attainable, relevant, and time-bound (SMART). Setting realistic goals demonstrates your understanding of the market and increases the likelihood of success.
4. Focus on your unique selling proposition (USP): Clearly articulate what sets your business apart from the competition. Emphasize your USP throughout your business plan to showcase your company’s value and potential for success.
5. Be flexible and adaptable: A business plan is a living document that should evolve as your business grows and changes. Be prepared to update and revise your plan as you gather new information and learn from your experiences.
6. Use visuals to enhance understanding: Include charts, graphs, and other visuals to help convey complex data and ideas. Visuals can make your business plan more engaging and easier to digest, especially for those who prefer visual learning.
7. Seek feedback from trusted sources: Share your business plan with mentors, industry experts, or colleagues and ask for their feedback. Their insights can help you identify areas for improvement and strengthen your plan before presenting it to potential investors or partners.
To help you get started on your business plan, we have created a template that includes all the essential components discussed in the “How to Write a Business Plan” section. This easy-to-use template will guide you through each step of the process, ensuring you don’t miss any critical details.
The template is divided into the following sections:
A business plan is a strategic document that outlines an organization’s goals, objectives, and the steps required to achieve them. It serves as a roadmap as you start a business , guiding the company’s direction and growth while identifying potential obstacles and opportunities.
Typically, a business plan covers areas such as market analysis, financial projections, marketing strategies, and organizational structure. It not only helps in securing funding from investors and lenders but also provides clarity and focus to the management team.
A well-crafted business plan is a very important part of your business startup checklist because it fosters informed decision-making and long-term success.
Understanding the importance of a business plan in today’s competitive environment is crucial for entrepreneurs and business owners. Here are five compelling reasons to write a business plan:
In today’s fast-paced business world, having a well-structured roadmap is more important than ever. A traditional business plan provides a comprehensive overview of your company’s goals and strategies, helping you make informed decisions and achieve long-term success. There are various types of business plans, each designed to suit different needs and purposes. Let’s explore the main types:
Type of Business Plan | Purpose | Key Components | Target Audience |
---|---|---|---|
Startup Business Plan | Outlines the company's mission, objectives, target market, competition, marketing strategies, and financial projections. | Mission Statement, Company Description, Market Analysis, Competitive Analysis, Organizational Structure, Marketing and Sales Strategy, Financial Projections. | Entrepreneurs, Investors |
Internal Business Plan | Serves as a management tool for guiding the company's growth, evaluating its progress, and ensuring that all departments are aligned with the overall vision. | Strategies, Milestones, Deadlines, Resource Allocation. | Internal Team Members |
Strategic Business Plan | Outlines long-term goals and the steps to achieve them. | SWOT Analysis, Market Research, Competitive Analysis, Long-Term Goals. | Executives, Managers, Investors |
Feasibility Business Plan | Assesses the viability of a business idea. | Market Demand, Competition, Financial Projections, Potential Obstacles. | Entrepreneurs, Investors |
Growth Business Plan | Focuses on strategies for scaling up an existing business. | Market Analysis, New Product/Service Offerings, Financial Projections. | Business Owners, Investors |
Operational Business Plan | Outlines the company's day-to-day operations. | Processes, Procedures, Organizational Structure. | Managers, Employees |
Lean Business Plan | A simplified, agile version of a traditional plan, focusing on key elements. | Value Proposition, Customer Segments, Revenue Streams, Cost Structure. | Entrepreneurs, Startups |
One-Page Business Plan | A concise summary of your company's key objectives, strategies, and milestones. | Key Objectives, Strategies, Milestones. | Entrepreneurs, Investors, Partners |
Nonprofit Business Plan | Outlines the mission, goals, target audience, fundraising strategies, and budget allocation for nonprofit organizations. | Mission Statement, Goals, Target Audience, Fundraising Strategies, Budget. | Nonprofit Leaders, Board Members, Donors |
Franchise Business Plan | Focuses on the franchisor's requirements, as well as the franchisee's goals, strategies, and financial projections. | Franchise Agreement, Brand Standards, Marketing Efforts, Operational Procedures, Financial Projections. | Franchisors, Franchisees, Investors |
Creating a comprehensive business plan can be intimidating, but business plan software can streamline the process and help you produce a professional document. These tools offer a number of benefits, including guided step-by-step instructions, financial projections, and industry-specific templates. Here are the top 5 business plan software options available to help you craft a great business plan.
1. LivePlan
LivePlan is a popular choice for its user-friendly interface and comprehensive features. It offers over 500 sample plans, financial forecasting tools, and the ability to track your progress against key performance indicators. With LivePlan, you can create visually appealing, professional business plans that will impress investors and stakeholders.
2. Upmetrics
Upmetrics provides a simple and intuitive platform for creating a well-structured business plan. It features customizable templates, financial forecasting tools, and collaboration capabilities, allowing you to work with team members and advisors. Upmetrics also offers a library of resources to guide you through the business planning process.
Bizplan is designed to simplify the business planning process with a drag-and-drop builder and modular sections. It offers financial forecasting tools, progress tracking, and a visually appealing interface. With Bizplan, you can create a business plan that is both easy to understand and visually engaging.
Enloop is a robust business plan software that automatically generates a tailored plan based on your inputs. It provides industry-specific templates, financial forecasting, and a unique performance score that updates as you make changes to your plan. Enloop also offers a free version, making it accessible for businesses on a budget.
5. Tarkenton GoSmallBiz
Developed by NFL Hall of Famer Fran Tarkenton, GoSmallBiz is tailored for small businesses and startups. It features a guided business plan builder, customizable templates, and financial projection tools. GoSmallBiz also offers additional resources, such as CRM tools and legal document templates, to support your business beyond the planning stage.
Software | Key Features | User Interface | Additional Features |
---|---|---|---|
LivePlan | Over 500 sample plans, financial forecasting tools, progress tracking against KPIs | User-friendly, visually appealing | Allows creation of professional-looking business plans |
Upmetrics | Customizable templates, financial forecasting tools, collaboration capabilities | Simple and intuitive | Provides a resource library for business planning |
Bizplan | Drag-and-drop builder, modular sections, financial forecasting tools, progress tracking | Simple, visually engaging | Designed to simplify the business planning process |
Enloop | Industry-specific templates, financial forecasting tools, automatic business plan generation, unique performance score | Robust, user-friendly | Offers a free version, making it accessible for businesses on a budget |
Tarkenton GoSmallBiz | Guided business plan builder, customizable templates, financial projection tools | User-friendly | Offers CRM tools, legal document templates, and additional resources for small businesses |
What is a good business plan.
A good business plan is a well-researched, clear, and concise document that outlines a company’s goals, strategies, target market, competitive advantages, and financial projections. It should be adaptable to change and provide a roadmap for achieving success.
The three main purposes of a business plan are to guide the company’s strategy, attract investment, and evaluate performance against objectives. Here’s a closer look at each of these:
Yes, you can write a business plan by yourself, but it can be helpful to consult with mentors, colleagues, or industry experts to gather feedback and insights. There are also many creative business plan templates and business plan examples available online, including those above.
We also have examples for specific industries, including a using food truck business plan , salon business plan , farm business plan , daycare business plan , and restaurant business plan .
Yes, a one-page business plan is a condensed version that highlights the most essential elements, including the company’s mission, target market, unique selling proposition, and financial goals.
A typical business plan ranges from 20 to 50 pages, but the length may vary depending on the complexity and needs of the business.
A business plan outline is a structured framework that organizes the content of a business plan into sections, such as the executive summary, company description, market analysis, and financial projections.
The five most common business plan mistakes include inadequate research, unrealistic financial projections, lack of focus on the unique selling proposition, poor organization and structure, and failure to update the plan as circumstances change.
A business plan should address questions such as: What problem does the business solve? Who is the specific target market ? What is the unique selling proposition? What are the company’s objectives? How will it achieve those objectives?
A business plan focuses on the overall vision, goals, and tactics of a company, while a strategic plan outlines the specific strategies, action steps, and performance measures necessary to achieve the company’s objectives.
Nonprofit business planning focuses on the organization’s mission, social impact, and resource management, rather than profit generation. The financial section typically includes funding sources, expenses, and projected budgets for programs and operations.
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For planning your business finance
Best budget, best established, best for speed.
The best business plan software makes it simple and easy to plan your business finances in order to present them to a bank or investors.
1. Best overall 2. Best budget 3. Best basic 4. Best established 5. Best for speed 6. FAQs 7. How we test
The whole point of a business plan is that it allows you to evaluate your strengths and weaknesses, not least via your Unique Selling Point (USP) ,and make product or service comparisons with competitors.
Of course, even the best business plan relies on estimates and guesstimates, as it's impossible to predict market changes, developments, and future performance under such conditions.
Ultimately, though, a business plan will demonstratively prove why your business is a solid enough investment to risk putting money into, and shows that you have properly and thoroughly researched your market, and details the real potential of a new business opportunities.
Here then are the best business plan software providers currently available.
You may also be interested in our featured business guides on best business laptops , best business computers and best business smartphones .
Why you can trust TechRadar We spend hours testing every product or service we review, so you can be sure you’re buying the best. Find out more about how we test.
Reasons to avoid.
Bizplan is the online business planning tool that claims usage of 30,000 startup founders from the Startups.co platform. They use a guided creator that can break the big project down into the component pieces that get tracked with a Progress Tracker, and expert guidance each step of the way including templates that can be dropped in, and completed, along with simple integration of visuals along the way.
Additional resources are also provided via the Bizplan Academy, with lessons on relevant topics, for example, “Building a Brand: How to Tell a Powerful Brand Story,” and “Critical Path Your Way to Higher Revenues,” among the many offerings. Those that need even more assistance also can take advantage of an expert consultation from a financial expert.
PlanGuru is a comprehensive, and powerful software package in the business planning space. Education is provided via a series of case studies at their PlanGuru University and a whole slew of video tutorials.
The feature set includes flexible budgeting that can handle a simple small business, or a larger multi-department operating budget, and financial forecasting that uses multiple methods, including intelligent and turn-key methods - twenty methods in total. Historical results can also be imported with the general ledger import utility which can then applied to produce a rolling forecast. They also offer PlanGuru Launch, a service to bring in expertise and is charged per hour of assistance.
A significant downside is Planguru charges a higher cost than other software options. The cheapest option is around $75 per month for one business entity when billed annually. While there is no free trial, PlanGuru does offer a 30 day money back guarantee.
Our expert review:
Enloop is a great choice for business planning software for the cash strapped business as it is the rare offering that has a free tier. Step up up to the next tier, and this is no barebones product, as it has over 100 currency symbols, can automatically generate bank-ready financial reports, and even has automated text writing that can sync with financial data to turn it into text. There is also a real time performance score assigned, that dynamically changes as the business plan is strengthened.
The plans start with the Free tier, which is limited to a single business plan with simple text, no images, and does not offer any advanced features. The next plan up is the Detailed plan, that supports three business plans, and offers a significant 55% discount when paid annually, making it even better value. This plan costs around $20 per month. For a more comprehensive package you can buy the Performance plan costing around $40 per month.
Read our full Enloop business plan software review .
LivePlan is business planning software that offers a simple pricing scheme as there is only a single plan to choose from. As they have a 15+ year track record, they offer a clean and simple interface, that can create business plans that look like they were done by an expert consultant, and the software includes a live dashboard that can track day-to-day performance. Those with writer’s block will benefit from the over 500 included sample plans that can be turned to for inspiration.
Rather than complicate things with too many tiers to choose from, LivePlan only has a single plan which can be paid for monthly or annually.
Business Sorter promises to simplify and speed up business planning and claims to be able to flesh out a plan in an hour or two, via a novel 273 card sort system that covers many common situations.
The ability to reword cards is included, or also to add cards to the already expansive deck, so no worries if there is not a pre-made card for your situation. Unlike some sites that have videos, the educational resources here are provided as PDFs and Word files, which can be quicker to access, but harder to follow for some learners.
The lowest tier plan, Basic is fully featured, and includes up to three team leaders.
Read our full Business Sorter review .
We've only covered some of the most popular business plan software platforms out there, but there are a number of other notables worth mentioning, plus a wide variety of providers of business plan templates. Below we'll briefly cover a range of some of the additional options out there that are worth considering to get your business plan right.
Go Business Plans is more of a consultancy than a software solution, but is worth mentioning for the simple fact that it's one of America's biggest business plan companies. While software might be able to do the job for you, if you're looking for significant funding, it's probably useful to get some professional advice, not least in terms of strategic planning, feasibility studies, and financial projections to ensure you have a solid base for your business plan.
Wise Business Plans provides a very wide range of templates to work from in constructing a business plan. These are particularly designed with funding in mind, no matter what kind of business you run. What is especially helpful is that Wise doesn’t simply deal with business plan templates for a diverse range of business types, the company also provides plan templates for franchises and non-profits.
Plan Writers is another bespoke service that essentially listens to what you want and then puts the plan together for you. Again, this technically falls outside of business plan "software", but the chances are you'll use a software package as a platform to build from, and Plan Writers can then help you build up from that base.
Bplans is another provider of business plan templates, but goes beyond that with additional pitch and SWOT analysis templates. There are also business plan guides, industry reports, and a free course on writing a business plan. Bplans also publishes a lot of free-to-use articles on business planning, financials, and tax reporting, to help ensure you can keep your figures and projections accurate and compliant.
We've also listed the best free software for small business .
A business plan is essentially your roadmap to profitability from an initial investment. Whether it's your own money, or a loan from a bank, it's still a good idea to set up a business plan for yourself.
Main things to look to are a SWOT analysis to provide an idea of your business idea's strengths and weaknesses, as well as identify a unique selling point (USP) that will give your business an edge.
While business plans inevitably demand the use of figures, and while these can be impossible to be accurate with, at least by making intelligent guesses you can set yourself targets to work towards.
That's another common feature of a plan, so that specific periods you can review your business progress and make adjustments to your plan as required. This allows you to use real figures for your projections, allowing you to better plan ahead.
When deciding which business plan software to use, first consider what your actual needs are, as sometimes free platforms may only provide basic options, so if you need to use advanced tools you may find a paid platform is much more worthwhile. Additionally, free and budget software options can sometimes prove limited when it comes to the variety of tools available, while higher-end software can really cater for every need, so do ensure you have a good idea of which features you think you may require.
To test for the best business plan software we first set up an account with the relevant software platform, whether as a download or as an online service. We then tested the service to see how the software could be used for different purposes and in different situations. The aim was to push each business plan software platform to see how useful its basic tools were and also how easy it was to get to grips with any more advanced tools.
Read how we test, rate, and review products on TechRadar .
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Jonas P. DeMuro is a freelance reviewer covering wireless networking hardware.
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Updated: Apr 17, 2024, 11:59am
Brainstorm an executive summary, create a company description, brainstorm your business goals, describe your services or products, conduct market research, create financial plans, bottom line, frequently asked questions.
Every business starts with a vision, which is distilled and communicated through a business plan. In addition to your high-level hopes and dreams, a strong business plan outlines short-term and long-term goals, budget and whatever else you might need to get started. In this guide, we’ll walk you through how to write a business plan that you can stick to and help guide your operations as you get started.
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An executive summary is an extremely important first step in your business. You have to be able to put the basic facts of your business in an elevator pitch-style sentence to grab investors’ attention and keep their interest. This should communicate your business’s name, what the products or services you’re selling are and what marketplace you’re entering.
When drafting the executive summary, you should have a few different options. Enlist a few thought partners to review your executive summary possibilities to determine which one is best.
After you have the executive summary in place, you can work on the company description, which contains more specific information. In the description, you’ll need to include your business’s registered name , your business address and any key employees involved in the business.
The business description should also include the structure of your business, such as sole proprietorship , limited liability company (LLC) , partnership or corporation. This is the time to specify how much of an ownership stake everyone has in the company. Finally, include a section that outlines the history of the company and how it has evolved over time.
Wherever you are on the business journey, you return to your goals and assess where you are in meeting your in-progress targets and setting new goals to work toward.
Goals can cover a variety of sections of your business. Financial and profit goals are a given for when you’re establishing your business, but there are other goals to take into account as well with regard to brand awareness and growth. For example, you might want to hit a certain number of followers across social channels or raise your engagement rates.
Another goal could be to attract new investors or find grants if you’re a nonprofit business. If you’re looking to grow, you’ll want to set revenue targets to make that happen as well.
Goals unrelated to traceable numbers are important as well. These can include seeing your business’s advertisement reach the general public or receiving a terrific client review. These goals are important for the direction you take your business and the direction you want it to go in the future.
The business plan should have a section that explains the services or products that you’re offering. This is the part where you can also describe how they fit in the current market or are providing something necessary or entirely new. If you have any patents or trademarks, this is where you can include those too.
If you have any visual aids, they should be included here as well. This would also be a good place to include pricing strategy and explain your materials.
This is the part of the business plan where you can explain your expertise and different approach in greater depth. Show how what you’re offering is vital to the market and fills an important gap.
You can also situate your business in your industry and compare it to other ones and how you have a competitive advantage in the marketplace.
Other than financial goals, you want to have a budget and set your planned weekly, monthly and annual spending. There are several different costs to consider, such as operational costs.
Rent for your business is the first big cost to factor into your budget. If your business is remote, the cost that replaces rent will be the software that maintains your virtual operations.
Marketing and sales costs should be next on your list. Devoting money to making sure people know about your business is as important as making sure it functions.
Although you can’t anticipate disasters, there are likely to be unanticipated costs that come up at some point in your business’s existence. It’s important to factor these possible costs into your financial plans so you’re not caught totally unaware.
Business plans are important for businesses of all sizes so that you can define where your business is and where you want it to go. Growing your business requires a vision, and giving yourself a roadmap in the form of a business plan will set you up for success.
When you’re working on a business plan, make sure you have as much information as possible so that you can simplify it to the most relevant information. A simple business plan still needs all of the parts included in this article, but you can be very clear and direct.
The most common mistakes in a business plan are common writing issues like grammar errors or misspellings. It’s important to be clear in your sentence structure and proofread your business plan before sending it to any investors or partners.
When writing out a business plan, you want to make sure that you cover everything related to your concept for the business, an analysis of the industry―including potential customers and an overview of the market for your goods or services―how you plan to execute your vision for the business, how you plan to grow the business if it becomes successful and all financial data around the business, including current cash on hand, potential investors and budget plans for the next few years.
Julia is a writer in New York and started covering tech and business during the pandemic. She also covers books and the publishing industry.
To see what Databox can do for you, including how it helps you track and visualize your performance data in real-time, check out our home page. Click here .
So you have come up with a business idea that will turn your company into a Forbes 500 enterprise? Sounds great!
However, you are going to need much more than an idea. You will need to do some comprehensive research, create operational standpoints, describe your product, define your goals, and pave out a road map for future growth.
In other words, you are going to need a business plan.
A business plan is a document that precisely explains how you are going to make your startup a success. Without it, your chances of attracting funding and investments significantly decrease.
Do you want to learn how to create a winning business plan that will take your company to the next level? We created a guide that will help you do just that.
Let’s dive in.
Why and when do you need a business plan, types of business plans (what to include in each).
Business plan examples.
A business plan is a comprehensive document that defines how a business will achieve its goals. It is essentially a road map for growth that includes operational standpoints from all the key departments such as marketing, financial, HR, and others.
Startups use business plans to describe who they are, what they plan to do, and how they plan to achieve it. This is an extremely valuable document for attracting investors.
However, they are valuable for the company members as well. A good business plan keeps executive teams on the same page regarding the strategies they should implement to achieve their set objectives.
Related : Reporting to Investors: 6 Best Practices to Help Increase Funding
While business plans are especially useful for startups, each business should include them. In the best-case scenario, this plan will be updated from time to time and reviewed whether the goals of the company have been met.
The main things that investors want to check out in the business plan are:
An organized business plan is essentially a blueprint of your goals and it showcases your abilities as an entrepreneur.
Related : Business Report: What is it & How to Write a Great One? (With Examples)
If you want to persuade venture capitalists and banking institutions to invest in your startup, you won’t be able to do it without a solid business plan. Following a clear business plan format is crucial, as it structures your plan in a way that is easily understandable and demonstrates your business’s potential.
A business plan is helpful in two ways – it allows you to focus on the specific goals you set for the future and it provides external parties with evidence that you have done your research in advance.
But don’t just take our word for it – here are some of the things that researchers from Bplans found out when they were analyzing the benefits of business plans with the University of Oregon.
You should create a business plan before you decide to quit your regular job. It can help you realize whether you are ready or not.
Also, creating a business plan is helpful when:
While creating a business plan is an important step, you first have to know how to differentiate all the different types. This will help you choose the one that is most suitable for your business.
Here are the most common types of business plans and what you should include in each.
Startup business plan, internal business plan, strategic business plan, feasibility business plan.
The one-pager is a business plan that only includes the most important aspects of your business. It is essentially a simplified version of a traditional business plan.
When creating the one-pager business plan, your primary focus should be on making it easily understandable.
Since this business plan is rather short, you should avoid using lengthy paragraphs. Each section should be around 1-2 sentences long.
The things you should include in a one-pager business plan are:
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Related : Check out our comprehensive guide on writing a marketing plan report .
New businesses use startup business plans to outline their launching ideas and strategies to attract funding and investment opportunities. When creating startup business plans, you should primarily focus on the financial aspect and provide evidence that supports it (e.g. market research).
These are some of the main things that should be included:
An internal business plan is a document that specifically focuses on the activities within your company. While external business plans focus on attracting investors, internal business plans keep your team aligned on achieving goals.
Related : Internal vs. External Reporting: What Are the Differences?
This business plan can differentiate based on how specific you want it to be. For example, you can focus on a specific part of the business (e.g. financial department) or on the overall goals of the whole company.
Nonetheless, here are some things that should universally be included in all internal business plans:
A strategic business plan is the best way to gain a comprehensive outlook of your business. In this document, forecasts are examined even further and growth goals tend to be higher.
By creating a strategic business plan, you will have an easier time aligning your key stakeholders around the company’s priorities.
Here is a quick overview of what a strategic business plan should include:
A feasibility business plan is also known as a feasibility study. It essentially provides a foundation for what would be a full and comprehensive business plan. The primary focus of a feasibility plan is research.
The things you should include in a feasibility plan are:
As we explained in the previous heading, there are a few different types of business plan. Depending on the audience you are referring to, the language you use in the plan should be adjusted accordingly.
Nonetheless, there are certain key elements that should be included in all business plans, the only thing that will vary is how detailed the sections will be.
Include these elements in your business plan.
Company description, market opportunity and analysis, competitive landscape, target audience, describe your product or service, develop a marketing and sales strategy, develop a logistics and operations plan, financial projections, explain your funding request, compile an appendix for official documents.
An executive summary is a quick overview of the document as a whole that allows investors and key stakeholders to quickly understand all the pain points from the report.
It is the best way to layout all the vital information about your business to bank officials and key stakeholders who don’t have the time to go through the whole business plan.
If you summarize the sections well, the potential investors will jump into the sections they are most interested in to acquire more details.
You should write the executive summary last since you will then have a better idea of what should be included.
A good executive summary answers these questions:
This section of the business plan aims to introduce your company as a whole. The things you include in the company description can vary depending on if you are only starting a business or you already have a developed company.
The elements included in this section are:
Market analysis refers to creating your ideal customer persona and explaining why they would be interested in buying your products.
Market opportunities are the gaps that you found in the current industries and creating a way for your product to fill those gaps.
The most important step in this section is to create a target market (persona) through demographic factors such as location, income, gender, education, age, profession, and hobbies.
Make sure that your target market isn’t too broad since it can put off potential investors.
A good idea is to also include a detailed analysis of your competitors – talk about their products, strengths, and weaknesses.
Related : 12 Best Tools Marketers Use for Market Research
Although you may include a competitive analysis in the market analysis section, this segment should provide a more detailed overview.
Identify other companies that sell similar products to yours and create a list of their advantages and disadvantages. Learning about your competitors may seem overwhelming, but it’s an indispensable part of a good business plan.
Include a comparison landscape as well that defines the things that set you apart from the competitors. Describe the strengths of your product and show which problems it could solve.
Related : How to Do an SEO Competitive Analysis: A Step-by-Step Guide
Use the target audience section to fully describe the details of your ideal customer persona. Include both demographic and psychographic factors.
Ask yourself:
Make sure to answer all of these questions to get in the mindset of your customers.
If you need more details on how to identify your target audience , check our full expert guide.
When talking about your products and services, be as precise as possible. Mention your target audience and the marketing channels you use for targeting this audience.
This section should reveal the benefits, life cycle, and production process of your products/services. Also, it is a good idea to include some pictures of your products if possible.
When describing your products, you should highlight:
Marketing is the blood flow to your business’s body. Without a good marketing and sales strategy, the chances of your product succeeding are very slim.
It’s always best to already have a marketing plan in place before launching your business. By identifying the best marketing channels, you will show your investors that you researched this topic in detail.
Some of the things you should include are:
Related : 14 Reasons Sales And Marketing Alignment Is Crucial for Skyrocketing Company Growth
This section should explain the details of how exactly your company is going to operate.
These are the things you should include:
The financial projections section is one of the most important parts of your business plan. It includes a detailed overview of expected sales, revenue, profit, expenses, and all the other important financial metrics .
You should show your investors that your business will be profitable, stable, and that it has huge potential for cash generation.
Monthly numbers for the first year are crucial since this will be the most critical year of your company.
At the very least, you should provide:
Related : How to Write a Great Financial Report? Tips and Best Practices
When providing the funding request, be realistic. Explain why you need that exact amount of money and where it will be allocated.
Also, create both a best-case and worst-case scenario. New companies don’t have a history of generating profits which is why you will probably have to sell equity in the early years to raise enough capital.
This will be the final section of your business plan. Include any material or piece of information that investors can use to analyze the data in your report.
Things that could be helpful are:
After reading the previous heading, you should have a clear idea of how to write a compelling business plan.
But, just to be sure, we prepared some additional information that can be very helpful.
Here are some of the best practices you should implement in your business plan according to the most successful companies.
Make it understandable, be meticulous about money, design is important.
Generally, business plans will be around 10-20 pages long. Your main focus should be to cover the essentials that we talked about, but you don’t want to overdo it by including unnecessary and overwhelming information.
In business plan, less is more.
Create a good organizational outline of your sections. This will allow investors to easily navigate to the parts they are most interested in reading.
Avoid using jargon – everyone should be able to easily understand your business plan without having to Google certain terms.
Make a list of all the expenses your business incurs. Financial information should be maximally precise since it will directly impact the investor’s decision to fund your business idea.
After you wrap up your business plan, take a day off and read it again. Fix any typos or grammatical errors that you overlooked the first time.
Make sure to use a professional layout, printing, and branding of your business plan. This is an important first impression for the readers of the document.
Now you know what a business plan is, how you can write it, and some of the best practices you can use to make it even better.
But, if you are still having certain difficulties coming up with a great business plan, here are a few examples that may be helpful.
Bplan’s free business plan template, small business administration free business plan template.
This One-Page Business Plan was created by HubSpot and it can be a great way to start off your business plan journey on the right foot.
You already have fields such as Implementation Timeline, Required Funding, and Company Description created so you will just need to provide your specific information.
This free business plan template highlights the financial points of the startup. If your primary focus will be your business’ financial plan and financial statements, you can use this template to save up some time.
It can also be useful for making sure everyone in your company understands the current financial health and what they can do to improve it.
If you need additional inspiration to kick start your own business plan, you can check out this free template by small business administration .
You just have to decide which type of plan you want to create and then review the format of how it should look like.
Tracking your company’s performance is an indispensable part of quality decision-making. It is crucial that you know how your business strategy is performing and whether it needs to be optimized in certain areas.
However, doing this manually will undoubtedly take a hefty amount of your valuable time. You will have to log into all of the different tools, copy-paste the data into your reports, and then analyze it. And this isn’t a one-time thing – you have to do it at least once a month.
Luckily, Databox can lend a helping hand.
By using customizable dashboards from Databox, you will be able to connect data from all your different tools into one comprehensive report. Not only that, but you can also visualize the most important metrics to make your presentation to shareholders immensely more impactful.
Did you spend a lot of time cutting and pasting? Say ‘no more’ to that. You will be able to use that time to better analyze your business performances and monitor any significant changes that occur.
Leave the grueling business reporting process in the past and sign up for a free trial with Databox.
Are you maximizing your business potential? Stop guessing and start comparing with companies like yours.
At Databox, we’re obsessed with helping companies more easily monitor, analyze, and report their results. Whether it’s the resources we put into building and maintaining integrations with 100+ popular marketing tools, enabling customizability of charts, dashboards, and reports, or building functionality to make analysis, benchmarking, and forecasting easier, we’re constantly trying to find ways to help our customers save time and deliver better results.
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Filip Stojanovic is a content writer who studies Business and Political Sciences. Also, I am a huge tennis enthusiast. Although my dream is to win a Grand Slam, working as a content writer is also interesting.
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Are you starting a new business or trying to get a loan for your existing venture? If so, you’re going to need to know how to write a business plan. Business plans give entrepreneurs the opportunity to formally analyze and define every aspect of their business idea .
In this post, you’ll learn how to put together a business plan and find the best resources to help you along the way.
A business plan is a formal document that outlines your business’s goals and how you will achieve those goals. Entrepreneurs who start out with business plans are 16 percent more likely to build successful companies , according to the Harvard Business Review. Developing a business plan ensures sustainable success, guiding you as you grow your business, legitimizing your venture, and helping you secure funding (among countless other benefits).
Most financial institutions and service providers require you to submit a detailed business plan to obtain funding for your business. Online businesses will likely have a low overhead to start, so they may not need funding and therefore may not feel the need to write a business plan. That said, writing a business plan is still a good idea as it can help you secure a drastic increase limit on your credit card as your business grows or open a business account. This varies per bank.
If you’re growing your business, use it to help you raise expansion capital, create a growth strategy, find opportunities, and mitigate risks.Palo Alto software found that companies who make business plans are twice as likely to secure funding . .
If you’re just starting your business, making a business plan can help you identify your strengths and weaknesses, communicate your vision to others, and develop accurate forecasts.
Here are the prerequisites to creating a solid business plan:
There are two key questions to ask here:
Approaching your business plan through that lens will help you focus on the end goal throughout the writing process. These also provide metrics to measure success against.
Before writing your business plan, gather the content and data needed to inform what goes in it. This includes researching your market and industry – spanning everything from customer research to legalities you’ll need to consider. It’s a lot easier to start with the information already in front of you instead of researching each section individually as you go.
Turn to guides, samples, and small business plan templates to help. Many countries have an official administration or service dedicated to providing information, resources, and tools to help entrepreneurs and store owners plan, launch, manage, and grow their businesses.
The following will take you to online business plan guides and templates for specific countries.
These business resource sites also offer a wealth of valuable information for entrepreneurs including local and regional regulations, structuring, tax obligations, funding programs, market research data, and much more. Visit the sites above or do the following Google searches to find official local business resources in your area:
Some Chamber of Commerce websites offer resources for business owners, including business plan guides and templates. Check your local chapter to see if they have any.
Banks that offer business funding also often have a resource section for entrepreneurs. Do a Google search to find banks that offer business funding as well as business plan advice to see the business plans that get funding. If your bank doesn’t offer any advice, search for the largest banks in your area:
If you’re looking for more sample business plans, Bplans has over 500 free business plan samples organized by business type as well as a business plan template. Their collection includes 116 business plans for retail and online stores. Shopify also offers business plan templates intended to help small business owners and aspiring entrepreneurs identify functional areas of a business they may not have considered.
Because business plans serve different purposes, you’re not always presenting it to the same audience. It’s important to understand who’s going to be reading your business plan, what you’re trying to convince them to do, and what hesitations they might have.
That way, you can adapt your business plan accordingly. As such, your audience also determines which type of business plan format you use. Which brings us to our next point…
The United States Small Business Administration (SBA) presents two business plan formats:
If the business plan is just for you and internal folks, draft a lean startup business plan or a customized version of the traditional business plan with only the sections you need. If you need it for business funding or other official purposes, choose the formal business plan and thoroughly complete the required sections while paying extra attention to financial projections.
If your business operates outside the U.S., clarify the preferred format with your bank.
As you write a business plan, take time to not only analyze your business idea, but yourself as well. Ask the following questions to help you analyze your business idea along the way:
According to the business plan template created by SCORE, Deluxe, and the SBA , a traditional business plan encompasses the following sections.
Since not everyone is aware of the key details to include in each section, we’ve listed information you can copy to fill in your business plan outline. Here’s how to build a business plan step by step.
The Executive Summary is the first part of your business plan, so this is where you need to hook readers in. Every business plan starts this way — even a simple business plan template should kick off with the Executive Summary. Summarize your entire business plan in a single page, highlighting details about your business that will excite potential investors and lenders.
Explain what your business has to offer, your target market , what separates you from the competition, a little bit about yourself and the core people behind your business, and realistic projections about your business’ success.
While this is the first section of your business plan, write it after you’ve completed the rest of your business plan. It’s a lot easier because you can pull from the sections you’ve already written, and it’s easier to identify the best parts of your business plan to include on the first page.
In the Company Description, share 411 about your business. Include basic details like:
Your mission statement , philosophy and values, vision, short- and long-term goals, and milestones along with a brief overview of your industry, market, outlook, and competitors should also be in the Company Description.
Pro tip: These are the details you’ll use each time you create a business profile, whether that's on social media, business directories, or other networks. Keep your information consistent to reduce confusion and instill more confidence in potential customers.
The Products & Services section details what you plan to sell to customers. For a dropshipping business , this section should explain which trending products you’re going to sell, the pain points your products solve for customers, how you’ll price your products compared to your competitors, expected profit margin, and production and delivery details.
Remember to include any unique selling points for specific products or product groupings, such as low overhead, exclusive agreements with vendors, the ability to obtain products that are in short supply / high demand based on your connections, personalized customer service, or other advantages.
For dropshipping businesses selling hundreds or even thousands of products, detail the main categories of products and the number of products you plan to offer within each category. By doing this, it’s easier to visualize your business offerings as a whole to determine if you need more products in one category to fully flesh out your online store.
The Market Analysis section of your business plan allows you to share the research you have done to learn about your target audience — the potential buyers of your products. People requesting a business plan will want to know that you have a solid understanding of your industry, the competitive landscape, who’s most likely to become your customers. It’s important to demonstrate that there’s a large enough market for your product to make it profitable and/or to make a strong return on investment .
To complete the Market Analysis component of your business plan, check out the following resources for industry, market, and local economic research:
Use these websites and others to learn about the projected growth of your industry and your potential profitability. You can also use social media tools like Facebook Audience Insights to estimate the size of your target market on the largest social network
Another way to research your market and products is through Google Trends . This free tool will allow you to see how often people search for the products your business offers over time. Be sure to explain how your business plans to capitalize on increasing and decreasing search trends accordingly.
Knowing your target market is half the battle. In the Marketing & Sales section, share how you plan to reach and sell products to your target market. Outline the marketing and advertising strategies you intend to use to market your product to potential customers – search marketing , social media marketing , email marketing , and influencer marketing methods .
If you’re unsure how to market your business’ products, analyze your competitors for some inspiration. Discovering your competition’s marketing tactics will help you customize your own strategy for building a customer base and ultimately taking your business to the next level.
Do a Google search for your competitor’s business name to find the websites, social accounts, and content they’ve created to market their products. Look at the ways your competitor uses each online entity to drive new customers to their website and product pages.
Then come up with a plan to convert a similar audience with your marketing and advertising messages. For dropshipping businesses, conversions will typically take place on your website as people purchase your products and/or by phone if you take orders over the phone.
In the Management & Organization piece of your business plan, describe the structure of your business. In terms of legal structure and incorporation, most businesses are classified as sole proprietorships (one owner), partnerships (two or more owners), corporations, or S corporations.
Draft a condensed resume for each of the key members of your business. If you’re a solopreneur , include how your past education and work experience will help you run each aspect of your business. If you have one or more partner(s) and employee(s), include their relevant education and experience as well.
Think of this as a great way to evaluate the strengths of each individual running your business. When self-evaluating, you’ll be able to identify the aspects of your business that’ll be easier to manage and which ones to delegate to freelancers, contractors, employees, and third-party services. This also makes it easier to find the best way to utilize their strengths for business growth.
Chances are, you don’t have a funding request for a startup dropshipping business since the appeal to dropshipping is the low upfront investment . If you’re looking for a loan, however, this would be the section where you outline the dollar amount you need, what you plan to invest in, and how you see the return on your investment.
Another way to use this section is to analyze the investment you have or plan to make when starting or growing your business. This should include everything from the computer you use to run your website to the monthly fee for business services.
In Financial Projections, share your projected revenue and expenses for the first or next five years of your business. The idea here is to demonstrate that the revenue you’re anticipating will easily lead to a return on any investment, whether from your personal finances or a capital lending service.
If you’re looking for funding, you’ll need to go into detail with projected income statements, balance sheets, cash flow statements, and capital expenditure budgets. If you aren’t looking for funding, it won’t hurt to create these types of financial projections so you can realistically plan for the future of your business.
The Appendix of your business plan includes any supplemental documents needed throughout the sections of your business plan. These may include, but are not limited to:
If you’re submitting your business plan for funding, contact the lender to see what documentation they want included with your funding request.
In addition to the above sections, some business plans also include a SWOT Analysis. This is a one-page summary of your business’s strengths, weaknesses, opportunities, and threats. The strengths and weaknesses you include will be internal, whereas opportunities and threats you include will be external.
Depending on the revelations of this section, you may or may not want to make a SWOT analysis when submitting your business plan formally unless it is requested.
As you can see, creating a business plan for your dropshipping business is a great way to validate your business idea , discover your business’s strengths and weaknesses, and make a blueprint for your business's future.
In summary, here are the sections you will need to write for your business plan, step by step:
If you haven’t already, take the time to create a business plan to launch or grow your business in 2023!
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This draft business plan was prepared by the Bureau of Land Management’s Yuma Field Office pursuant to the Federal Lands Recreation Enhancement Act of 2004 (16 U.S.C. 6801-6814) and BLM recreation fee program policies. It establishes future management goals and priorities for the Long-Term Visitor Area Program within the Yuma Field Office .
We announced a public comment period on Sept. 6, 2024.
You can provide comment on this draft business plan by emailing [email protected] with the subject line "LTVA Fee Proposal Comment" or by delivering/mailing comments to:
BLM Yuma Field Office
7341 E 30th St, Suite A
Yuma, AZ 85365
Comments must be received by Oct. 21, 2024.
To learn more about draft business plans across the state, read the announcement and visit our interactive StoryMap .
Click the link below to read the draft business plan.
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Date published: 09 September 2024
The Department for Economy’s (DfE) 2024/25 Business Plan provides a forward look over the next three years and sets out what DfE needs to do to deliver growth for the economy in Northern Ireland.
It highlights upcoming key projects and actions that we plan to take including the restructuring of Invest NI so that it is more focused on regional economic development; a Renewable Electricity Support Scheme; a new electricity grid connection policy; an Aviation and Route Development Policy; improved support for people with special educational needs (SEN) after they leave school; and a circular economy strategy.
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BioMarin Pharmaceutical Inc. is laying off a larger portion of its workforce than previously announced as part of its reorganization strategy.
In an Aug. 23 filing with the U.S. Securities and Exchange Commission, the biotech firm stated it will cut 225 jobs, or 7% of its global workforce. The layoffs follow an earlier filing in May reporting 170 reductions in its workforce of more than 3,000 people around the world.
The 27-year-old firm, based in San Rafael, specializes in genetic therapies for rare diseases.
It expects the job reductions -- 120 of which are in the North Bay -- to be completed by the end of the year.
The SEC filing indicates one-time pre-tax charges totaling up to $35 million in severance packages and other employee termination benefits. Employees were notified Aug. 28.
“BioMarin is in the process of developing a new corporate strategy, and a critical component of delivering on this strategy is to ensure that BioMarin is structured in a way that will position the company for continued success in the future,” company spokesman Andrew Villani said.
A few weeks before the recent filing, the biomed firm also announced it discontinued development of BMN 293, a therapy designed to treat hardened heart muscles (cardiomyopathy). Instead, it will focus more on market development of Roctavian, a treatment for hemophilia.
BioMarin’s cost-cutting measures come at a time of strong quarterly growth. In its last statement for the 2024 second quarter ending June 30, it reported a nearly 20% year-over-year growth to $712 million.
The performance was largely buoyed, according to company officials, by contributions from Voxzogo, a treatment that promotes bone growth. Revenues added up to almost $184 million for the therapy affecting about 3,500 children across 44 countries, accounting for 900 new patient starts in the first half of 2024. The balance sheet growth for the therapy in this past quarter was figured at over 62% higher for that division.
In addition, the company’s net income for this past quarter amounted to $188.9 million, about 80% higher than 2023’s three-month period ending June 30.
BioMarin also just announced a shift in leadership roles, appointing Dr. Greg Friberg chief research and development officer. Also, James Sabry was selected as chief business officer.
“We see this all as a reset, post-pandemic, when there was a lot of hiring done,” said North Bay Leadership Council President and CEO Joanne Webster, who also formerly ran the San Rafael Chamber of Commerce where BioMarin is based. “They’re probably being very strategic about their focus. That’s what my sense is.”
As for facilities, the company declined to comment on whether it’s moving forward with its plan to expand operations in Petaluma on Fisher Drive. It received approval from the city in 2019 to build a 72,000-square-foot research and development center at that location.
Susan Wood covers agriculture, law, cannabis, production, transportation as well as banking and finance. She can be reached at 530-545-8662 or [email protected]
LL Flooring , formerly Lumber Liquidators, has reversed course. Instead of closing all of its 430 stores, it will now close 211.
The change comes after the flooring retailer says it has now found a buyer — F9 Investments.
So what does that mean for Pennsylvania’s 21 LL Flooring stores?
Well, instead of all 21 stores closing in the Keystone State, now nine of its locations will close in Pennsylvania, according to the retailer’s website.
The nine stores closing in Pennsylvania include:
The store closure process is expected to be completed in approximately 12 weeks.
The retailer has more than 400 locations across 47 states. The company was founded in 1993.
LL Flooring filed for Chapter 11 bankruptcy in August.
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New Starbucks CEO Brian Niccol will focus on improving the chain’s U.S. business in his early days on the job before he moves to fix its issues abroad, according to an open letter published on Tuesday.
″… In some places — especially in the U.S. — we aren’t always delivering,” Niccol wrote in the open letter addressed to customers, employees and stakeholders. “It can feel transactional, menus can feel overwhelming, product is inconsistent, the wait too long or the handoff too hectic. These moments are opportunities for us to do better.”
Niccol, who calls himself a longtime Starbucks customer, outlined four areas for improvement: the barista experience, morning service, its cafes and the company’s branding.
“This is our plan for the U.S., and where I need to focus my time initially,” Niccol wrote in the letter.
To tackle those challenges, Starbucks will invest in tech to improve baristas’ working conditions and allow them to craft drinks more quickly, make the company’s supply chain more efficient and upgrade its app and mobile ordering.
Later, Niccol plans to address its international business, such as in China, its second-largest market. Starbucks’ business in China has struggled to bounce back from the Covid-19 pandemic, and increased competition has led the coffee chain to lean more on discounts and promotions to win back customers.
“In China, we need to understand the potential path to capture growth and capitalize on our strengths in this dynamic market,” Niccol said.
He also said the company will try to curb what he called “misconceptions” about its brand in the Middle East. Many U.S. brands, including Starbucks and McDonald’s, have faced boycotts tied to backlash against U.S. support for Israel’s offensive in Gaza.
But for Niccol’s first 100 days, he plans to spend time in the chain’s cafes and offices and meet with key suppliers in the U.S.
“Today, I’m making a commitment: We’re getting back to Starbucks,” said Niccol.
The coffee giant named Niccol as chief executive in August, in conjunction with the company’s ouster of then-CEO Laxman Narasimhan. The leadership shake-up followed several quarters of slumping sales for Starbucks as demand for its drinks declined, particularly in the U.S. and China.
Niccol’s official first day was Monday. He joined Starbucks from Chipotle Mexican Grill , where he spent six years as chief executive, turning it from a burrito chain in crisis into a consistent favorite of both diners and Wall Street. Now, he is tasked with executing a turnaround for Starbucks .
Read the full letter below:
An open letter for all partners, customers and stakeholders As I step into my first week as ceo, I do so not only as a leader, but as a long-time customer. Over the past few weeks, I’ve spent time in our stores, speaking with partners and customers, and talking with teams across operations, store design, marketing and product development. In each conversation, two truths emerged: First, Starbucks is a beloved brand with wonderful people. We are woven into the fabric of people’s lives and the communities we serve. Second, there’s a shared sense that we have drifted from our core. We have an opportunity to make the store experience better for our partners and, in turn, for our customers. Starbucks was founded on a love for high quality coffee — handcrafted by our outstanding green apron partners and enjoyed with intention. Coffee is our heart. We own and operate Hacienda Alsacia, our coffee farm on the slopes of Costa Rica’s Volcano Poás, which serves as the heart of our research and innovation efforts. From our network of Farmer Support Centers, Starbucks agronomists share research, education and best practices with local farmers. We invest in the finest quality beans. Our skilled team of roasters carefully prepare these beans in five Starbucks roasting facilities across the U.S., in Amsterdam to serve EMEA markets, in Kunshan for China, and in Karnataka, India, for that growing market. We also operate Starbucks Reserve Roasteries in Milan, Shanghai, Tokyo, New York City, Chicago and Seattle, where we roast small batch Reserve coffees. We design the best equipment for our stores and invest in training for our baristas to ensure every cup reflects our commitment to excellence. Each cup is more than a drink; it’s a handcrafted moment, made with care. Our stores have always been more than a place to get a drink. They’ve been a gathering space, a community center where conversations are sparked, friendships form, and everyone is greeted by a welcoming barista. A visit to Starbucks is about connection and joy, and of course great coffee. Many of our customers still experience this magic every day, but in some places — especially in the U.S. — we aren’t always delivering. It can feel transactional, menus can feel overwhelming, product is inconsistent, the wait too long or the handoff too hectic. These moments are opportunities for us to do better. Today, I’m making a commitment: We’re getting back to Starbucks. We’re refocusing on what has always set Starbucks apart — a welcoming coffeehouse where people gather, and where we serve the finest coffee, handcrafted by our skilled baristas. This is our enduring identity. We will innovate from here. We’ll focus initially on four key areas that we know will have the biggest impact: Empowering our baristas to take care of our customers: We’ll make sure our baristas have the tools and time to craft great drinks every time, delivered personally to each customer. For our partners, we’ll build on our tradition of leadership in retail by making Starbucks the best place to work, with career opportunities and a clear path to growth. Get the morning right, every morning: People start their day with us, and we need to meet their expectations. This means delivering outstanding drinks and food, on time, every time. Reestablishing Starbucks as the community coffeehouse: We’re committed to elevating the in-store experience — ensuring our spaces reflect the sights, smells and sounds that define Starbucks. Our stores will be inviting places to linger, with comfortable seating, thoughtful design and a clear distinction between “to-go” and “for-here” service. Telling our story: It’s time for us to tell our story again — reminding people of our unmatched coffee expertise, our role in communities and the special experience that only Starbucks can provide. We won’t let others define who we are. To support this vision for our U.S. business, we’re making investments in technology that enhance the partner and customer experience, improve our supply chain and evolve our app and mobile ordering platform. This is our plan for the U.S., and where I need to focus my time initially. But Starbucks is a global company. We operate in 87 markets around the world, where thousands of talented green apron partners share their love of coffee with customers every day. I know I have much to learn from these outstanding teams and I look forward to getting on the road and spending time with them. In China, we need to understand the potential path to capture growth and capitalize on our strengths in this dynamic market. Internationally, we see enormous potential for growth, especially in regions like the Middle East, where we’ll work to dispel misconceptions about our brand, and in Asia Pacific, Europe and Latin America, where the love for Starbucks is strong. My focus for the first 100 days is clear. I’ll spend time in our stores and at our Support Centers, meeting with key partners and suppliers, and working with our team to drive these critical first steps. Together, we will get back to what makes Starbucks, Starbucks. On we go, Brian
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This draft business plan was prepared by the Bureau of Land Management's Yuma Field Office pursuant to the Federal Lands Recreation Enhancement Act of 2004 (16 U.S.C. 6801-6814) and BLM recreation fee program policies. It establishes future management goals and priorities for the Long-Term Visitor Area Program within the Yuma Field Office.
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