presentation slide deck definition

What is a Slide Deck? Everything You Need to Know!

By: Author Shrot Katewa

In my personal experience alone, I’ve seen people use very many different words including the word “Slide Deck” for a presentation. I always wondered what is the meaning of Slide Deck, and how is it different from other words commonly used to describe a presentation. So, I did a little research, and here’s what I found out!

A Slide Deck is a term assigned to a group of slides that together form a complete presentation. A slide deck is usually created using a presentation design application. A slide deck is often used as an aid for storytelling or presenting information about a topic or an organization.

But, how is a slide deck different from a slide show or a PowerPoint? In this article, we will understand the nuances of the various presentation terminologies used. Plus, I will also help you understand why is a slide deck really called a slide deck!

So, let’s get started.

A Quick Note Before We Begin – if you want to make jaw-dropping presentations, I would recommend using one of these Presentation Designs . The best part is – it is only $16.5 a month, but you get to download and use as many presentation designs as you like! I personally use it from time-to-time, and it makes my task of making beautiful presentations really quick and easy!

What is a Slide Deck?

When it comes to describing a presentation, there are several words that are used. One word that is often used is a “Slide Deck”.

As mentioned above, a slide deck really is a collection of slides put together to form a presentation. A slide deck is used in many organizations to give an overview about their organization, to share strategies or plans, or showcase performance updates, or even just sharing a piece of interesting information about a topic. There are several use cases for a slide deck!

You may wonder, “Is slide deck not just the same as a presentation?”. If so, then why not just call it a presentation instead of a slide deck? Why use the term slide deck at all?

Pro Tip: All slide decks are presentations, but not all presentations can be classified as a slide deck!

A presentation is usually a much broader term. For instance, when you are displaying a physical product and verbally sharing nuggets of information about that product, it is still referred to as a presentation. More specifically, it is called a product presentation.

The key difference between a slide deck and presentation is that a presentation is an act of delivering information such as a speech or a talk. Whereas, a slide deck is the visual aid used while giving a presentation!

Although the two terms are often used interchangeably, a slide deck and a presentation are actually two different terms!

Why is a Slide Deck called a Slide Deck? A Brief History!

The term slide deck evolved from an old technology that was used for projecting the slides on the wall. A physical 35 mm slide was inserted into a carousel slide projector . All the slides that were used during a presentation were collectively known as a slide deck (as in a deck of cards).

The term “slide deck” stuck around and became synonymous with a presentation even after the technology evolved . Thus, even today, many people refer to a presentation as a slide deck.

If you are wondering how this projector really worked, then you would be amazed to know that each model came with slots for 40 or 80 slides that could be inserted at a time.

Each slide would be placed upside down and backward in terms of the chronological order so that the image projected is in the correct orientation and order. The slide themselves were usually photographs and not much could be done on the slide.

Difference Between Slide Deck and Slide Show?

Another term that people often use interchangeably is a slide deck and a slide show.

A slide deck is the group of slides used to create a presentation. However, when these slides are displayed or shown to an audience while giving a presentation, the process is known as a slide show.

In other words, a slide deck is usually a presentation file whereas a slide show is a process of showing the contents of that file to an audience.

Slide Deck vs PowerPoint: What’s the Difference?

I’ve also seen people get confused between a slide deck and PowerPoint. Again, these are also another set of terms that are used interchangeably. But, there is a difference.

As mentioned before, a slide deck is usually a group of slides collectively put together to give a presentation. The term slide deck has existed even years before PowerPoint was introduced. As we learned above, a slide deck was initially used to describe the batch of physical slides used in a projector.

PowerPoint, on the other hand, is a presentation design software. Unlike a slide or a presentation, PowerPoint is actually a program that is used for designing a slide or creating a presentation.

As the technology evolved and a computer started to have more computing power, complex applications were designed to enable the ease of leveraging technology.

Contrary to the common opinion, PowerPoint was not created by Microsoft. It was first released by Forethought Inc in 1987 initially only for Mac OS. However, Microsoft acquired PowerPoint 3 months after its initial release and rebranded it as Microsoft PowerPoint.

What is the Difference Between Slide Deck and a Pitch Deck?

Another term that you may hear often, especially in the more recent times, is a pitch deck. It is important to note that using the two interchangeably might not be the correct thing to do. Here’s why –

A slide deck is basically all the final slides put together to create a presentation. However, a pitch deck is a type of a slide deck created with a very specific purpose of pitching an idea or a business model to an investor with the intention of raising funds for implementing the idea.

In this era of start-ups and entrepreneurs, a pitch deck is quite common. In fact, every time an organization is looking to raise funds for the project or business, a pitch deck is required.

Simply put, a pitch deck can also be called a slide deck, but not all slide decks can be referred to as a pitch deck!

What is a PowerPoint Slide Deck?

There are multiple ways of creating a slide deck. As we learned earlier, traditionally a slide deck was created using actual physical slides.

As the technology evolved, sophisticated computer applications were used to create a slide deck. One such application is Microsoft PowerPoint.

A PowerPoint slide deck is a term used to describe a slide deck or a presentation that is created using Microsoft PowerPoint as the presentation design application. A PowerPoint slide deck usually consists of multiple slides put together to create a presentation.

That said, a PowerPoint slide deck is more commonly referred to as a “slide deck” or just “Presentation” as PowerPoint is not the only presentation design application available to a user.

What is a Slide Deck in Google Slides?

Although PowerPoint has been one of the most well-known and commonly used presentation design programs, another application that has been gaining in popularity amongst the users is Google Slides!

The idea of a slide deck in Google Slides is pretty much the same. When you put together all the final slides that are going to be used in a presentation using Google Slides, it is known as a slide deck in Google Slides.

If you are not sure what exactly is Google Slides and would like to understand this a bit more in detail, I’ve written a detailed post on this topic. Make sure you check it out! Click on the below link.

What is Google Slides? The ULTIMATE Guide!

How to Make a Slide Deck in PowerPoint?

If you are using PowerPoint, one of the things that you may often be asked to do at work is to make a slide deck in PowerPoint. But, how exactly do you do that? Let me try to answer this question.

Here’s how to make a slide deck in PowerPoint –

• Open a PowerPoint Presentation
• Create a structure for your content
• Create a Title Slide
• Design the Other Remaining Slides
• Use Images relevant to the content
• Add Animations and Transitions
• Create a Thank You Slide
• Save Your Slide Deck
• Share the File with your team

Honestly, this topic deserves a separate article in itself. Perhaps even a single article may not be complete enough to cover this topic.

How to Make a Good Slide Deck?

Let’s face it – most of us don’t want to come across as incompetent. Thus, making a good slide deck is almost always important. But, how exactly does one do that?

There are actually several things that you can do to make an attractive presentation. I actually wrote a detailed article on how to easily create a good slide deck. The tips that I share in that article are also relevant for beginners. So, make sure you check out that article as well! The link is mentioned below.

7 EASY tips that ALWAYS make your PPT presentation attractive (even for beginners)

More Helpful Resources –

• Should You Add Table of Contents in your Presentation?
• How to Give a Presentation When You Are Not Prepared?
• A Quick Guide to Using Animations and Transitions in PowerPoint

Image Credit for the Featured Image

How to Make an Engaging Slide Deck (+ Example & Templates)

Learn how to create a slide deck step-by-step. Get tips, examples, and templates to make a slide deck presentation that stands out beyond any PowerPoint.

7 minute read

helped business professionals at:

Short answer

How to make a slide deck in 7 easy steps?

The main steps for creating a slide deck are:

• Define your slide deck goals
• Research your target audience
• Research your topic
• Prioritize what you want to say
• Write your slide deck narrative
• Create or collect visuals that support your narrative
• Use a template to set up your slide deck design
• Bonus: Use an AI slide deck generator to do it all for you

Most slide decks bore the audience because they fail to tell a story

Imagine standing in front of an audience, only to watch their attention fade as you click through slide after slide. It's a disheartening experience, and it's more common than you might think.

The truth is, a slide deck without a clear narrative will bore your audience and leave your message unheard.

Worse than that, a storyless slide deck may leave people disappointed and feeling like they wasted their time. And you probably wouldn’t want such feelings to reflect on you.

But a good story makes your slide deck memorable, enjoyable, and perceived as more valuable by your audience. This is the power of a good story, and this is what this post will teach you to harness.

Let me show you the techniques to turn your presentations into compelling narratives . Learn the process, get insights, and tips, and grab a slide deck template to get you started.

Let's dive in!

Common mistakes to avoid when creating a slide deck

Here's a rundown of common mistakes to avoid when creating a slide deck as shared by Dan Zedek , a professor of journalism and media innovation at Northwestern University:

Overloading with visuals: Feeling insecure about visual talent often leads to overloading slides with too many photos, irrelevant images, colors, or typefaces. Simplicity adds clarity.

Long slide duration: A slide that stays up for 5 or 6 minutes can cause the audience's mind to wander. Aim for 30 seconds to a minute per slide to keep engagement high.

Irrelevant animations and colors: Using animations and colors that don't serve the content can be distracting. Use them sparingly and consistently to highlight important concepts.

Ignoring the audience: Understanding who's in the audience and what they expect from your presentation is key. Tailor the contents of your presentation to resonate with them.

Reading from the slide: This is considered one of the worst sins in slide presentations. Your slides should complement your speech, not repeat it.

Lack of pacing: Research shows that people's patience lasts about 6 or 7 minutes. Pacing your presentation and breaking down big ideas into smaller pieces can keep the audience engaged throughout.

Failure to inject personality: You're not just presenting facts; you're telling a story. Let your personality shine through, whether it's your authority, humor, or passion for the subject.

How to prepare for creating a slide deck?

The difference between a forgettable slide deck and a memorable one lies in the groundwork you do before you sit down to build the slide deck.

In the words of Nancy Duarte , the author of the book “slide:ology: The Art and Science of Creating Great Presentations”: “Audience interest is directly proportionate to the presenter's preparation. You better spend time and energy on any presentations where the stakes are high.

An audience can tell how much energy you spent on your presentation, which is a reflection of how much you valued their time.

If they gave you an hour of their time, you need to make it worth it to them by treating their time as a valuable asset by making the content valuable to them.”

Here's a guide to laying that foundation for a slide deck that not only informs but engages:

1. Define your slide deck goals

What's the aim of your presentation? Are you looking to educate, convince, engage, or motivate? Pinpointing your goal is like setting your GPS; it guides everything that follows.

2. Research your target audience

Understanding your audience's needs, expectations, and pain points allows you to tailor your message. Speak their language, address their concerns, and you'll capture their attention from the first slide.

3. Research your topic extensively

Dive into your subject with the curiosity of a child and the diligence of a detective. This depth of understanding will shine through in your presentation, building credibility and allowing you to address questions and objections with confidence.

4. Choose the right delivery format

Most slide decks are delivered using the PowerPoint slide format, a common 9:16 ratio that we all know. This includes presentations made with tools like Google Slides and Canva. You may even think this is the ONLY way.

But the ppt slide format is a bad format for engagement. It’s static, limited in space, and prone to all the common slide deck mistakes .

On the one hand, a static slide deck is the most common and recognized format, which makes it “safe”. But the fact it’s recognizable also makes it indistinguishable and boring.

On the other hand, an interactive slide deck invites your audience to explore with you, turning the presentation into a conversation.

Which deck would be more likely to get your attention, the static or the interactive one?

How to organize the contents of your slide deck?

A slide deck's effectiveness isn't just about the content; it's about how that content is organized.

The way you structure your slide deck can mean the difference between your audience walking away with valuable insights or leaving halfway into your presentation.

Here’s how to organize the contents of your deck for maximum impact:

1. Prioritize what you want to say

The reality is that people forget 90% of what you present after 48 hours , and the 10% they do remember is often random.

So, how can you control that crucial 10%? By prioritizing your content, focusing on the key messages that align with your goals, and crafting your content to ensure that the right bits of information become part of that vital 10% that sticks.

2. Build anticipation

Engage your audience's natural curiosity by leveraging information gap theory . Create intentional gaps in your narrative, pose questions, and hint at answers to come.

It's like leaving breadcrumbs along the path, guiding your audience through your narrative and keeping them hungry for more.

3. Create a slide deck narrative

Humans think in stories; we relate to them, and we remember them. The secret to an engaging slide deck is using a storytelling structure.

If it's a business presentation, follow with an execution plan, and close with clear next steps. The storytelling framework helps your audience flow through your slide deck like a good book.

Here’s our recommended storyline structure:

How to design your slide deck for engagement

If you want to design your slide deck for engagement, think beyond text.

Create original visuals that breathe life into data. Complement your words with multimedia elements like images and videos. Incorporate interactivity and narrated design to transform a monologue into a conversation.

5 magical steps to create your best-ever slide deck

Creating a slide deck that stands out might seem like a complex task, but with AI as your creative companion and a clear roadmap to follow, it turns into a seamless and magical experience.

Here's how you can breathe life into your ideas and make a captivating slide deck with a few easy steps:

1. Tell our AI about your presentation goals

Begin by telling our AI assistant about the slide deck you wish to create. This first step sets the tone, allowing the AI to align with your goals and craft the perfect content structure.

2. Introduce yourself and your brand

Briefly share details about yourself, your company, and the topic of your presentation. This personal touch helps the AI fine-tune the content, making your slide deck resonate with your audience.

3. Select your slide deck design and style

Choose a design that reflects your brand. Our AI assistant will take it from there, crafting a deck that's visually cohesive and appealing.

4. Customize your slide deck

Add your text and design touches, and let the AI adapt the design to your content. You can also use it to enhance your copy, brainstorm ideas, or even generate original visuals.

5. Review and refine your slide deck

Take a final look and make any last-minute changes. If any tweaks are needed after sending, no worries—you can still make them. Your deck lives online, so you're in control of the version your audience sees, always.

How to personalize your slide deck

In the world of presentations, personalization is the magic ingredient that turns a standard slide deck into an engaging dialogue.

It's the subtle art of making each viewer feel like you're speaking directly to them, understanding their unique needs and interests.

But how can you achieve this level of personal connection? Here’s how you can do it with Storydoc -

3 steps for easy slide deck personalization:

Add information about your prospect: Add names and company details with a simple click. Your audience will receive a deck that feels crafted just for them, enhancing engagement.

Add dynamic variables: Using dynamic variables, you can address your reader by name throughout the presentation, turning it into a personalized conversation.

Advanced: Integrate Storydoc with your CRM: Storydoc seamlessly integrates with your CRM, allowing you to pull information directly into your decks. It's personalization at scale.

How to measure the effectiveness of your slide deck

Measuring the success of a slide deck goes beyond numbers; it's also about understanding the connection you've made with your audience. It's about knowing what resonates, what inspires, and what lingers in the minds of those you've reached.

Every slide deck created with Storydoc comes with an analytics panel that provides real-time insights -

Are viewers spending time on the slides that contain your key points? Who are they sharing your presentation with? Are they taking the next step, like visiting your website to learn more or looking through your portfolio?

By understanding how your audience interacts with your content, you can turn a standard presentation into a powerful tool for connection and influence.

Here’s a quick video showing how it works:

Slide deck templates

While following best practices is essential, standing out requires something more. It requires going from static to interactive, and from fact-led to story-led slide decks.

But interactive storytelling slide deck templates are hard to come by. Or at least they used to be.

Below you have designed templates that will make your next presentation something to remember.

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

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Home Blog Design How to Create a Slide Deck in PowerPoint

How to Create a Slide Deck in PowerPoint

A commonly used term when working with presentations is “slide deck,” but what exactly do we mean by that? Should you be familiar with some core terms before making your first presentation?

As we believe continuous education is key for presenters, regardless of their presentation skill level, today, we will talk about presentation deck meaning, how to build a presentation deck, and which elements define success in this process. Additionally, for a broader understanding and skill enhancement in making effective presentations, our section on how to make a presentation offers valuable insights and practical tips. Without further ado, let’s get started!

Table of Contents

What is a Slide?

What is a slide deck, what should be included in a powerpoint slide deck, recommended slide decks for any kind of presentation.

A PowerPoint slide can be defined as a digital canvas in which we organize information and ideas in a visual format, primarily oriented for professional settings like business presentations, conferences, or academic presentations. People instantly associate slides with PowerPoint due to Microsoft PowerPoint being the industry-leading software in presentation software, offering full compatibility format with free software options like Google Slides.

The starting point of any slide is a blank canvas to which you can add a title, and you’ve got plenty of space to insert images, draw shapes, add videos to your presentations, and more. PowerPoint has a standard layout for its blank slides, as shown below. This layout can be modified by accessing Slide Master in PowerPoint .

Each slide is a single page of a presentation and can be edited to meet the requirements of any presenter without meaning you alter the following slides. Remember, presentation software tends to work with destructive workflow methodologies – meaning the changes you make cannot be reverted if you save the file and try to access it later. If you want to test multiple design options on a single slide, we highly recommend you create individual slides for each design or even save them as different file names so you can revert to a previous stage without inconvenience.

A slide deck or PPT deck is a collection of slides curated for a sole purpose: serving as visual aids for a presentation topic. These slides can contain multiple tools like charts and graphs , placeholder text areas, icons, dashboard display, illustrations (in the format of vector images), and way more depending on three key elements:

• Build quality: How much effort the creator put into crafting the slides.
• Software: Although compatible, PowerPoint decks may offer some effects that aren’t available in Google Slides. For that reason, creators often flag animated slides or slide decks containing complex shadow effects as only PowerPoint-compatible.
• Topic: A presentation deck intended to present a marketing plan won’t contain the same elements as one intended to deliver a motivational talk. 

Before deciding how to start a presentation , select a slide deck compatible with the topic your presentation is geared toward.

We like to work with the method of using one topic per slide. This means not overpopulating your slides with content for the sake of showing content. Such practices affect readability and the overall understanding of your presentation.

Instead, we will teach you how to curate content in your slide decks by taking pitch deck templates as an example. 

Say we select the Executive Pitch Deck PowerPoint Template . This pitch deck is intended to introduce potential investors to what the business is about. 

Rather than filling all the data in just 2-3 slides, take it easy and work with the layout this template offers:

• Title Slide: Every single presentation should list a title slide, with quality graphics and the presentation title being clear enough. Additional information can include the presenter’s name, the company’s name, logo, etc.
• About Us Slide: In business environments, companies should always introduce themselves, highlighting key information like the industry they move in, significant milestones, etc. Remember, this is an introduction to the company as an entity, not a description of your team members.
• Best Services: Depending on your niche, take this as an opportunity to promote your core activities as a company.
• What We Do: This is complementary to “Best Services.” It is the section where you specify which areas your company covers and why your services stand out against competitors.
• Mission and Vision: Required for any pitch deck presentation.
• Meet the Team: This slide can either be an org chart or be presented through photos for the managers per department (the interaction points between stakeholders and management).
• Our Advantages: Ideal to complement slides 3 and 4, this expresses the competitive advantage of the company and marketing plan, and you should present your flagship product or service.
• Market Opportunity: What led your company to approach its niche, attending to customers’ pain points.
• Timeline: This slide serves to introduce significant milestones, projects, planned strategies, deadlines, etc.
• Market Size: When we have to answer the total addressable market (TAM), we can use a slide representing TAM, SAM, and SOM .
• Competitors: Two slides in this presentation deck talk about a company’s competitors and different approaches to representing that data with visual impact. 
• Data Chart: If you intend to discuss a KPI in particular, this chart slide can work to expand the talk over that point. 
• Product and Demo: This works either for e-commerce or physical products. Presenters can alter the slide to discuss services rather than products or just keep the “Best Services” slide.
• Pricing Slide: When discussing a business pitch, you must present your current pricing range to potential investors. In this case, the slide resembles the pricing tier format you can find on many websites.
• Thank You Slide: Knowing how to end a presentation with class is critical to securing a business deal. You can include a photo that resembles closing a business deal, a video that further expands your company’s history, products/services, and culture, or leave it with a minimalistic “thank you.”

With just 15 slides, you can create a powerful slide deck communicating your message to your target audience. Keeping a clean layout and following the 1 topic per slide rule ensures your presentation delivers a clean speech.

Now, we’ll move on to how to make a presentation deck from scratch. We recommend working with PowerPoint Templates , as design decisions are already taken for you (font pairing, color schemes, placeholder areas, balance between text and graphs).

Select a Slide Deck

By browsing professional PPT template creators’ websites like SlideModel, you can find a vast selection of products tailored to your needs. It is as easy as to browse for the topic you want via the search bar, locate a product you desire, and download it to your account. You can also explore the available products per category through menu elements.

Insert your Content

Every single presentation deck available at SlideModel.com is entirely customizable. We can add illustrations by going to Insert > Picture and selecting the origin from which you want to upload your image into the presentation.

Also, users can customize the template and replace the image in the placeholder area by right-clicking over it and selecting Change Picture .

Text content can be edited in the text placeholder areas by clicking over it. Charts and graphs may require some extra steps depending on how they were crafted. To replace the placeholder data, simply select the chart or graph element and click on the Filter option next to it. Seek the Select Data option at the end of the contextual menu.

Modify the data used as a sample in the chart with the information pertinent to your company or project. An MS Excel spreadsheet will open up to allow that procedure.

Other Customization Options for Slide Decks

Finally, we recommend you check the following articles to learn more about aspects to edit in slide decks:

• How to change fonts in Slide Decks .
• How to change the theme in Slide Decks .
• Which fonts will make your Slide Deck stand out .
• How to insert 3D models in Slide Decks .
• How to change slide layout in a Slide Deck .
• How to rotate a slide in PowerPoint .

What are the key elements of an effective slide deck?

A clear and cohesive theme, concise and impactful text, and high-quality graphics are all you need to create a powerful slide deck, as long as it follows a logical flow that guides the audience through the presentation.

Can I create a slide deck if I don’t have Microsoft PowerPoint?

Yes, our expertise in this field tells us there are no visible differences between working with PowerPoint and Google Slides or Apple Keynote to create a quality presentation, except for some curved text effects and complex animations.

What are some tips for choosing a theme or template for my slide deck?

• Select a theme or template that aligns with the presentation’s topic or audience.
• Consider the context and setting of the presentation.
• Opt for a clean and professional design that backs up your speech rather than add distracting elements.

How can I add and format text on my slides?

When working with presentation software, you can format text as you would work with any text editor. Remember to stick to concise and clear language, with no technical jargon. Huge “text walls” deter the audience from your talk, as there’s a natural impulse to read the content. Opt for legible fonts rather than complex script typefaces.

How can I ensure my slides are consistent regarding fonts, colors, and styles?

Using a consistent color scheme is the first step, which can be analogous (easier to work), complementary, or bolder options as long as you stick to recommended color pairings. Avoid harsh contrasts, as they make your slides less legible. Use a maximum of 3 different fonts in your slide, best if 2 only.

1. Innovative Business Presentation Template Slide Deck

Powerful graphics with contrasting tones that add a vibrant vibe to your presentation. This slide deck is ideal for startups, tech talks, or any presentation that wants to showcase a vanguard style in touch with the latest design trends.

Use This Template

2. PPT Slide Deck Template

A semi-formal slide deck that balances many visual aids and placeholder text areas while bearing a complementary color scheme. Ideal for team meetings, introducing your company to investors, or academic presentations.

3. Business Executive Presentation Deck for PowerPoint

Sleek, formal, and with plenty of tools to repurpose this slide deck for multiple presentation requirements. A fully editable PPT presentation deck that can accommodate an alternative theme to its distinctive cool blue executive tones.

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Design, Microsoft PowerPoint, Slides Filed under Design , PowerPoint Tutorials

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Create an Effective Slide Deck

A great presentation depends on more than the high-quality information you’re sharing. Here are some essential principles to help you create a memorable slide deck. Choose the right fonts. Use sans serif fonts like Helvetica or Arial for a minimal look and better readability. Stick to two font styles throughout your presentation—one for headings and another […]

A great presentation depends on more than the high-quality information you’re sharing. Here are some essential principles to help you create a memorable slide deck.

Source: This tip is adapted from “How to Make a ‘Good’ Presentation ‘Great’” by Guy Kawasaki

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10 tips on how to make slides that communicate your idea, from TED’s in-house expert

When your slides rock, your whole presentation pops to life. At TED2014, David Epstein created a clean, informative slide deck to support his talk on the changing bodies of athletes . Photo: James Duncan Davidson/TED

Aaron Weyenberg is the master of slide decks. Our UX Lead creates Keynote presentations that are both slick and charming—the kind that pull you in and keep you captivated, but in an understated way that helps you focus on what’s actually being said. He does this for his own presentations and for lots of other folks in the office. Yes, his coworkers ask him to design their slides, because he’s just that good.

We asked Aaron to bottle his Keynote mojo so that others could benefit from it. Here, 10 tips for making an effective slide deck, split into two parts: the big, overarching goals, and the little tips and tricks that make your presentation sing.

Aaron used this image of a New Zealand disaster to kick off a slide deck from TED’s tech team — all about how they prepares for worst-case scenarios. He asked for permission to use the image, and credited the photographer, Blair Harkness. View the whole slidedeck from this presentation.

The big picture…

• Think about your slides last . Building your slides should be the tail end of developing your presentation. Think about your main message, structure its supporting points, practice it and time it—and then start thinking about your slides. The presentation needs to stand on its own; the slides are just something you layer over it to enhance the listener experience. Too often, I see slide decks that feel more like presenter notes, but I think it’s far more effective when the slides are for the audience to give them a visual experience that adds to the words. .
• Create a consistent look and feel . In a good slide deck, each slide feels like part of the same story. That means using the same or related typography, colors and imagery across all your slides. Using pre-built master slides can be a good way to do that, but it can feel restrictive and lead to me-too decks. I like to create a few slides to hold sample graphic elements and type, then copy what I need from those slides as I go. .
• Think about topic transitions . It can be easy to go too far in the direction of consistency, though. You don’t want each slide to look exactly the same. I like to create one style for the slides that are the meat of what I’m saying, and then another style for the transitions between topics. For example, if my general slides have a dark background with light text, I’ll try transition slides that have a light background with dark text. That way they feel like part of the same family, but the presentation has texture—and the audience gets a visual cue that we’re moving onto a new topic. .
• With text, less is almost always more . One thing to avoid—slides with a lot of text, especially if it’s a repeat of what you’re saying out loud. It’s like if you give a paper handout in a meeting—everyone’s head goes down and they read, rather than staying heads-up and listening. If there are a lot of words on your slide, you’re asking your audience to split their attention between what they’re reading and what they’re hearing. That’s really hard for a brain to do, and it compromises the effectiveness of both your slide text and your spoken words. If you can’t avoid having text-y slides, try to progressively reveal text (like unveiling bullet points one by one) as you need it. .
• Use photos that enhance meaning . I love using simple, punchy photos in presentations, because they help what you’re saying resonate in your audience’s mind without pulling their attention from your spoken words. Look for photos that (1) speak strongly to the concept you’re talking about and (2) aren’t compositionally complex. Your photo could be a metaphor or something more literal, but it should be clear why the audience is looking at it, and why it’s paired with what you’re saying. For example, I recently used the image above—a photo of a container ship about to tip over (it eventually sank)—to lead off a co-worker’s deck about failure preparation. And below is another example of a photo I used in a deck to talk about the launch of the new TED.com . The point I was making was that a launch isn’t the end of a project—it’s the beginning of something new. We’ll learn, adapt, change and grow.

Here, a lovely image from a slidedeck Aaron created about the redesign of TED.com . View the whole deck from this presentation .

And now some tactical tips…

• Go easy on the effects and transitions . Keynote and Powerpoint come with a lot of effects and transitions. In my opinion, most of these don’t do much to enhance the audience experience. At worst, they subtly suggest that the content of your slides is so uninteresting that a page flip or droplet transition will snap the audience out of their lethargy. If you must use them, use the most subtle ones, and keep it consistent. .

• Try panning large images . Often, I want to show screen shot of an entire web page in my presentations. There’s a great Chrome extension to capture these—but these images are oftentimes much longer than the canvas size of the presentation. Rather than scaling the image to an illegible size, or cropping it, you can pan it vertically as you talk about it. In Keynote, this is done with a Move effect, which you can apply from an object’s action panel. .
• For video, don’t use autoplay . It’s super easy to insert video in Keynote and Powerpoint—you just drag a Quicktime file onto the slide. And when you advance the deck to the slide with the video that autoplays, sometimes it can take a moment for the machine to actually start playing it. So often I’ve seen presenters click again in an attempt to start the video during this delay, causing the deck to go to the next slide. Instead, set the video to click to play. That way you have more predictable control over the video start time, and even select a poster frame to show before starting. .

Lastly, I’d love to leave you with a couple book recommendations. The first is Resonate , by Nancy Duarte. It’s not so much about slides, but about public speaking in general – which is the foundation for any presentation, regardless of how great your slides are. In it, she breaks down the anatomy of what makes a great presentation, how to establish a central message and structure your talk, and more. (One of her case studies comes from Benjamin Zander’s charming TED Talk about classical music, a talk that captivated the audience from start to finish.) Think of this as prerequisite reading for my second recommendation, also by Duarte: Slide:ology . This is more focused on presentation visuals and slides.

Happy slide-making.

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PowerPoint.Guru

What Is a Slide Deck Presentation?

The slide deck, PPT deck, pitch deck, and a range of other words are frequently used to denote a presentation. What is the difference between them, if any? What is a slide deck, and why is it so important for managers and specialists in different fields? In fact, it takes a little time and effort to discover the basic specifications of the notion and its peculiarities that help to acknowledge its true prominence and relevance. 

Talking about a slide deck, it is critical to mention that the term is assigned to a combination of slides that are used to form a presentation. In most instances, it is created using a corresponding presentation design software. The content of your presentation, its visual elements, and a range of other aspects are used together to present the necessary information in a simple and beneficial way. A slide deck is one of the most efficient and powerful instruments that help to tell a story, advertise a product or share vital data about an organization/company and its services. 

As it has already been mentioned, a slide deck is a combination of slides that form a presentation. A considerable number of businesses use this tool to share their vision, plans, and strategies, to analyze the performance, or to share critical information. Although it may seem that a slide deck and presentation are interchangeable terms, it is prominent to specify the discrepancies between the notions. 

In the overwhelming majority of instances, presentation is a broad term that is used to denote an act of delivering information, mainly in the form of a speech. A slide deck, in turn, is aimed at visual components that are used giving a presentation. 

What's the Difference Between a PowerPoint and a Slide Deck?

Browsing the web in search of comprehensive information about PPT and slide deck, most people get confused, as in most instances, the definitions are used interchangeably. However, it is not a reason to relax, as there is a critical difference that should always be taken into account. 

If you consider a slide deck definition, you will notice that the term is usually applied to a group of slides that are put together in a presentation. In fact, the term slide deck appeared earlier than PowerPoint tools were presented. Originally, it was a notion to characterize the batch of slides that were used in a projector. 

As for PowerPoint presentation, it is special software that is used to create presentations and influential slides. With the development of technology, PPT instruments were used to come up with a comprehensive deck of slides that would look powerful and meaningful. 

What Types of Presentations Can You Give on a Slide Deck?

Is this the first time you have worked on a slide deck? Then you are likely to have a lot of questions. What information do you put in a slide deck? How is it formatted? What are the types of presentations that can be created? These are a few most common questions people are excited about. 

At this point, it is vital to emphasize that each presentation is different and unique. The information you include in a slide deck helps to reach the audience and keep people interested in the promoted product or service. Additionally, one should mind that the objectives and purposes for the slide deck creation may differ a lot, depending on the goals of the company. Consequently, the types of presentations will also vary. The most common uses for a slide deck include persuasion, introduction of the services, presentation of information, and so on. Thus, there are the following types of presentations specified:

• Persuasive. The goal of this presentation type is to influence the vision of the audience and convince them to make the right decision. 
• Decision-driven. Do you want to provide the listeners with recommendations on the topic? Take advantage of decision-driven presentation, which is frequently used to promote certain projects or products. 
• Introductory. Is this the first time you have met the partners? Do you want to introduce your business? Follow the tips and guidelines that will help you showcase your company and make it look meaningful and influential. 
• Informative. New ideas, up-to-date concepts, and similar projects are presented using informative or educational slide decks. 

Once you are aware of the different types of presentations to craft, you should be ready to make your choice even before you open the corresponding software and start working on the deck. Focus on this aspect to smooth and speed up your process and make it much more efficient. 

What Is the Importance of a Slide Deck?

Presenting information, creating lectures, delivering messages and accomplishing a range of other tasks, people cannot succeed without a slide deck presentation. It is a powerful tool that complements the verbal message and gives an opportunity to make the speech more structured and consistent. Additionally, it is impossible to deny that the effort you make creating the slide deck will surely pay you off. 

As it has already been mentioned, it is an instrument that helps to create an excellent structure and aid the presentation process. In most instances, a well-crafted slide deck resembles the outline that aids the logical presentation of the material. 

What Must My Slide Deck Have? 

Have you already started using presentation software to come up with the most meaningful and reasonable slide decks? Then you need to make maximum effort to create an influential presentation that will contain the most critical data only. 

What should you start with? What are the indispensable components of the slide deck? Keep reading to detect the prominent stages of your work on the presentation. 

What's Your Value Proposition?

If you strive to present your company or its services, you should start with the value proposition. Declare the intent of your service and introduce the objectives of the company so that the audience is aware of your values and vision. It will contribute to the relevance of your slide deck and will help you keep the listeners alert and interested. 

What Problem Are You Solving? 

Another part of the slide deck should include detailed information about the problem you are going to discuss and solve. There is no need to include much information that may seem confusing. Instead, you should be straightforward and specific, emphasizing the most critical aspects of the issue or downsides of a certain undertaking. 

What Is Your Solution?

If you have already stated the problem, you should answer the next question: What do you use a slide deck for? Right, to provide the audience with the effective and powerful solution your company can offer. This is probably, the biggest part of the slide deck that should highlight the strong points of your company and show it as the only way out of the complicated situation. 

What Is Your Strategy Going Forward?

While the solution to the current problem is undoubtedly an advantageous experience, it is not enough to convince the partners or colleagues. Working on slide decks, people should not forget about the strategies and perspectives the audience wants to hear. Emphasize the vision of your company and its attitude towards future development, which will contribute to its relevance and dependability. 

Who Are You? 

Finally, when you are almost done presenting a variety of topics on a slide deck and convincing partners that the solution you offer is the most beneficial, you should give brief information about your service and its peculiarities. It will help people trust you more and get more confident in your reliability. 

Presentation design techniques

Types of presentations

What is a PowerPoint Deck? An Ultimate Guide

Last updated on July 6th, 2023

Are you a businessman who needs a consistent flow of presentations for your everyday routine? Being a marketing specialist, an educationalist, and any other professional, you would always have used presentations in your life. The presentations help us convey our ideas more effectively by engaging the audience’s attention towards our main topic of discussion.

Slide decks are also presentations comprising multiple slides depicting various information and data like pictures, videos, charts, infographics, and more. One of the main objectives of the slide decks is that they break down the overall complex structure of the topic and turn it into easily understandable smaller parts. The quality of the data and information remains intact while the presenter is also facilitated due to the slide decks’ supportive interface and manageable structure.

PowerPoint Deck is a term people call a presentation or collection of PowerPoint slides . Even more, it is often used to call a collection of PowerPoint presentations. Instead of using the term presentation to refer to a .ppt file, sometimes the term PowerPoint deck is used, which stands more for the collection of PowerPoint slides rather than the presentation method using PowerPoint or the presenter standing up talking with the slides. Sometimes a deck is an unbound printout of the presentation given to the participants.

Also known as “slide deck” or just “PowerPoint deck”, the term means a presentation file or a series of presentations.

Difference between a Presentation and Slide Deck

While many of us confuse a presentation with the slide deck, there is a difference between both terms. Both terms are used interchangeably without knowing their context and meaning.

The major difference between a presentation and a slide deck is that a presentation is a process of conveying ideas, concepts, and messages through talks and speeches while the slide decks offer a visual aid to the presentations.

A slide deck is mainly used for representing organizations for sharing their projects, plans, and business strategies on various levels. Business professionals and marketers most of the time leverage the easy to manage and control process of developing and presenting slide decks.

Historical Perspective

Historically speaking, the slide decks have a very charming past as compared to other tools being used in the industry. Previously, an instrument named “Carousel Slide Projector” was used for presenting the slide show of the slides that were mainly put in the body of the projector in the form of photos and pictures.

With an amazing capacity to handle about 40 to 80 slides per show which was a great feature back then, Carousel Slide Projector was able to present a slide show in the given time according to the requirements of the presenter. However, there were some controllability issues but still, it was a great product back then and was mostly used by academics, researchers, and businessmen all over the world. The slides that were known collectively in the presentation were known as slide decks.

Are Slide Deck and Slideshow the same?

These two terms usually resonate together in the readers’ minds. But there is a clear difference between Slide Deck and Slideshow. Both terms, Slide Deck and Slideshows, are used in the context of presentations, but a slight change in the keywords creates a significant difference in the themes and concepts of these words.

A slide deck is usually known as a collection of the slides in a presentation and a slide show is a process through which these slides are presented, or described to any audience.

Usually, a slideshow covers the whole of the screen and it is not as editable as a single slide of the slide deck. The slide show is usually exposed on an electronic device or projector through which a presenter effectively shares the visuals and graphics of his presentation with the audience sitting in front of him.

What is PowerPoint?

Slide decks existed in the form of physical slides being shown on a projector, way before the revolution of digital technology. But with the passage of time, the need for the latest technologies and tools became more common in the marketplaces and everyday life due to ever-increasing developments in the business and scientific world. Hence the PowerPoint-like software were introduced to effectively design and present presentations on various PC systems like Computer, Laptops, and even tablets, etc.

Initially, it was released by Forethought Inc in 1987 that was only available for Mac OS. Later on, the entire software system was purchased by Microsoft and was rebranded as Microsoft PowerPoint and it is still present in the ownership of Microsoft.

What is a PowerPoint Template?

A PowerPoint template is a presentation file that includes information about the layouts, color, and fonts, and you can use them as a starting point when preparing a new presentation. With so many options available, you can easily find a template matching your company’s branding or the specific look you’re seeking. PowerPoint Templates (PPT templates) also save you time by providing a pre-designed layout that you can simply fill in with your own content. Best of all, PowerPoint templates are easy to use and can be applied with just a few clicks.

Many sites are offering paid & free PowerPoint templates with different themes, styles, and designs. PowerPoint also has built-in PowerPoint templates that you can use in the PowerPoint editor when you start a new presentation. Other presentation providers, such as SlideModel, offer a vast catalog of presentation templates and PowerPoint slides with stunning infographics and visual designs that you can use to save time preparing your presentations.

So if you’re looking to add a little extra polish to your next presentation, be sure to check out some of the great PowerPoint templates available online.

Slide Deck and Pitch Deck

What is the slide deck meaning? Various forms of the presentation styles that have been introduced gradually have created some confusion in the minds of the readers regarding the basic terminologies of those types and their meanings. The same is the case for the Slide deck and Pitch deck where many people will confuse the terms as similar to each other.

In the digital boom of the business world, every startup and entrepreneur needs persuasive strategies to raise funds and gain more investments for their businesses. Pitch decks are one of the great ways to do that.

While slide decks are simply the collection of the slides , the pitch decks , on the other hand, represent the specific type of presentations that are mainly used for raising funding and grabbing investments for businesses and startups, or to present an idea to investors.

You can refer to a pitch deck as a slide deck but not all slide decks are pitch decks.

PowerPoint Slide Deck

There are a number of ways to create slide decks as they are one of the most commonly used words for developing presentations, even before the evolution of technological developments.

So, what is a slide deck? Slide decks were present in the form of physical slides being shown on a projector previously but when they are designed, structured, compiled, and presented through a software named PowerPoint, then they are known as PowerPoint slide decks. Being one of the most widely used software (almost 500 million users worldwide) PowerPoint presentations are one of the most easily manageable and customizable software.

Another great feature of PowerPoint templates is that they can be used to edit, and customize the pre-made templates of the presentations to save your time and resources being spent on the designing and developing of the presentations from scratch.

Websites like Free PowerPoint Templates can be used to download thousands of professionally crafted templates for free to be used in your every possible business, marketing, educational, or any other project.

Slide Decks in Google Slides

The Google Slides, another important and well-known presentation software, is also widely used by consumers who mostly prefer a web-based software to cater to their needs. Google Slides also offer a variety of options to its users to create engaging designs and themes incorporating diagrams, graphs, charts, tables, infographics, and various other visuals available to be used for your every need.

The slide decks that are being developed in the Google Slides Software are known as Google Slides’ decks.

How to Create a Slide Deck in PowerPoint?

By following these steps, you can easily develop your next great slide deck allowing you to create a slide deck in PowerPoint.

• Start and open the PowerPoint tool
• Plan the structure and hierarchy of your presentation
• Start by creating a title slide with a persuasive title for your topic
• Develop the remaining slides by giving the relevant title to each of the slides
• You can use images, videos, and infographics too according to your project’s needs
• There are also options to add animation and transitions. The design and visual appeal of the presentation can be effectively enhanced using those options.
• End your presentation with complimentary “Thanks” and “Any questions” slides
• Save your work and keep your presentation in either a hard disk or cloud-based storage network
• Present Your amazing presentation

3 Tips to Enhance your Slide Deck’s Productivity

Your next slide deck should be your flagship project as you know almost all the important factors and terminologies related to the slide deck. However, if you need some additional boats, there are some more techniques and tips to polish your slide deck more.

Tip #1. Add Visuals

Always add more visuals to your slide deck to make it more appealing to your listeners. The attention rate of the audience is always more towards visual representation as our brain processes visual data 60,000 times faster than contextual information. Hence incorporating a considerable amount of graphics and design elements in your presentation will not be a bad idea. You can add infographics, photos, charts, tables, and much more by using Different software tools like PowerPoint and Google Slides. PowerPoint features include the possibility to insert icons, images, videos or alternatively you can create your own infographics and visual slides in PowerPoint from scratch.

Tip #2. Write Less, Speak More

Your presentation should not be as long as a research report and also not as short as a highway billboard. There should be a balance between words and imagery. But it is always recommended by experts that presentations with fewer words and more visuals help the presenter to divert its attention more towards the audience, which elevates the overall focus of the audience that boosting the productivity of the presentation.

Tip #3. Develop a Consistent Design

The design of your presentation should be confident from the start to the end. The color strategy, the font style, the anthem, and the overall message of the presentation should be maintained throughout the course of delivering a presentation to increase the overall engagement rate of the audience.

Final Words

Slide decks deliver the message of a speaker more conveniently incorporating the visual and graphical elements in its core structure. The retention rate of the interest of the listeners can be enhanced significantly if the slide decks are designed by using the latest softwares like PowerPoint and Google Slides. The animations, transitions, tables, charts, engaging diagrams and other visuals all make the slide decks a number one choice for the marketers and businessmen to present their business plans, ideas, and future business strategies to their stakeholders effectively.

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13 Essential Slide Deck Tips, Tricks, and Features for Maximum Impact (With Examples)

Table of Contents

What is a slide deck.

• Why are Slide Decks Important?
• 13 Essential Slide Deck Presentation Tips, Tricks, and Features 

Sales Deck Examples

Key takeaways.

After you have connected with a potential client and their response indicates that they are ready to make a decision, it is time to get them to close the deal with a remarkable sales presentation that has the potential to convert. To convince them to buy your solution, you need to present your sales narrative in an appealing manner. One of the most crucial tools for this is a PowerPoint presentation. With the constant advancement in the digital realm, you need to up your sales game with new and improved slide deck tips and tricks. 

If you have been wondering why your clients have been showing a marked disinterest, especially at the stage of the sales presentation, then they are probably bored out of their wits by the bullet points lining your presentation slides, followed by a plain explanation of precisely the same written content. Today, no one appreciates a boring slide with the presenter reading out the text. The world has moved way past that style, whether it is in the field of education, business or sales. 

A slide deck is a collection of slides used as a storytelling tool or a visual aid while explaining or elaborating a concept. The terms “slide deck” and “presentation” are often used interchangeably. A slide deck can be compared to a deck of cards that make up a pack. Therefore, each slide in a slide deck has an important and unique role in the presentation. When making a sales pitch using a slide deck, it is important to remember that the presentation is meant to be read and understood by the receiver and not explained or presented by the sender. 

Slidedecks contain more text than images, as compared to a regular PowerPoint presentation. But lesser text than a traditional written report. Therefore slide decks are more inviting to read. Due to their effective visual communication ability, slidedecks are increasingly used by businesses worldwide to organize, summarize, and present information. 

Why Are Slide Decks Important?

While there are several slide deck presentation tips and tricks and presentation guidelines that need to be kept in mind, it is crucial to understand why they are required in the first place. 

• Slide decks are a quick and easy way to present information in a format that is short, accessible, and easy to read. They can be used as a pre-meeting document that imparts information to the attendees in advance. 
• Slidedecks are primarily used for independent reading. When a presentation is going on, it often becomes difficult for the viewers/listeners to follow through with each piece of information being shared. Hence, the receivers can view and understand the information at their own pace with a slide deck.
• With the help of the visual elements of a slide deck, it is much easier to communicate complex information to the audience. The very goal of a slide deck is to aid audience understanding. 

Therefore including slide decks in your sales pitch can help you truly engage your audience and communicate more in less time.

13 Essential Slide Deck Tips, Tricks, and Features

A sales pitch requires you to send your clients a presentation in the form of a stand-alone file that they can read at leisure. This presentation needs to be visually striking, not dull, and convey the strengths of what you are selling. Let’s look at the best slide deck tips, tricks, and features.

1. Use icons for bullet points

This is one of the timeless slide deck tips . By iconizing the bullet points using small vectors or images, the style quotient of the slide deck improves, but it increases the viewers’ visual interest in the presentation. One can also customize the shape of the icons. 

2. Add SmartArt

Powerpoint’s built-in SmartArt feature can convert text into appealing graphics. Instead of explaining processes using bullet points, SmartArt presents it as professional graphics that combine lines, shapes, illustrations, and much more. It is easier to show interdependencies and flow of information using SmartArt.

3. Use circular templates

Circular templates look elegant and are not overused like square and rectangular templates. With the help of the SmartArt graphics feature, one can convert the template of the slides into a circular one, giving it a more eye-catching edge. These templates are entirely editable. You have to paste the text into the placeholders and change the colors as per your choice. In a circular template, the distribution of content is perfect, and with the “Appear” animation tool, each aspect of the circle can be emphasized one after the other.

4. Split the bullet points

There is a fresh and interesting way if you want to use bullets to list down the points. One of the best slide deck presentation tips and tricks is to split the bullets into left and right. This can be done in two separate columns on each side of the slide. A more elegant way of using bullets is to create a timeline/roadmap or a signboard-like structure. A straight line in the center could branch out into bullet points on the left and right. Easy to create, this gives your slide deck an extremely professional look.

5. Create grids

Another one on the list of important slide deck presentation tips and tricks is arranging the text using grids. Grids provide a neat look and make text-heavy slide decks easy to navigate through. Grids can be created using the “line” shape from the “shapes” menu. Make sure that each section of the grid is visible. Alternate the colors of the sections within it. This increases visibility and impact. 

6. At least one visual element in each slide

Adding a visual element in each slide helps summarize the main idea of the slide. The visual component or icon also increases the recall value of each slide in the slide deck. If you do not want to add an image, use an icon or illustration that sums up the text or is relevant to the text in a particular slide. 

7. Add professionally designed diagrams.

For a slide deck that really stands out, ready-to-use templates are the best choice. There are several readymade templates available for purchase that have placeholders to simply add text. Professional diagrams are unique, and there are fewer chances of repetition . Several applications and design software can help you create professional and edgy diagrams all by yourself in a few easy steps. One of the deck tips that will help you close a deal successfully is making efficient use of professional diagrams that convey information effortlessly in an engaging manner. 

8. Modify graph formats

Charts and graphs are effective visual elements in a presentation. But while designing graphs, it is crucial to keep in mind that the viewers will not sit and try to understand all the data points in a graph. Optimize and modify the format of graphs. Remove unnecessary grid lines, use different colors for different lines, and add data labels in clear, bold text, wherever needed—highlight segments or lines in the graph that need to stand out. Avoid using 3D graphs; they tend to be misleading.

9. Make the proper use of white space.

While creating a slide deck, white space, also called negative space, is generally avoided. But it can be used to increase the readability of the text on the slides. Use this space wisely in the slide margins. Add a little space between the various elements in a slide, making each element visible and more noticeable.

10. Pay attention to the slide ratio.

An effective slide deck is designed keeping in mind the context of the slide. The context of your slide is what determines the slide ratio. A 4:3 ratio is helpful for presentations that have to be viewed on devices like cell phones, tablets, laptops, etc., while a 16:9 ratio is ideal for a conference room. 

11. Use altered images

Another essential slide deck presentation tip is to alter images as needed. Change its opacity if an image is not what you want the audience to pay attention to. If the image is crucial in converting a message, make it more pronounced. Highlight, use arrows, pan images as and when needed in the slide deck.

12. Add video and audio clips.

The ultimate tool to engage the client is to add a video clip or an audio clip to the slide deck. Audio and video elements introduce a change of pace and enhance the viewer’s understanding of the message. Make sure the audio and video bytes are relevant, short, and fit well into the presentation structure.

13. Consistent slides

The most important lesson for creating a slide deck with maximum impact is ensuring that all the slides in the deck are consistent. A consistent design, color scheme, and font style help the viewer navigate smoothly across the slide deck. Inconsistency in colors, font, slide design can lead to frustration and disengagement from the message.

While it is important to keep these slide deck presentation tips and tricks in mind, learning from existing sales deck examples is equally crucial. Some of the brilliant examples of winning sales decks are as follows. 

Reddit ad sales deck

Reddit’s ad sales contain hilarious memes and customized images and prove the brand’s worth as a worthy contender in advertising alongside successes like Google and Facebook. 

Grindr sales deck

Another great sales deck example is Grindr’s sharp and unique modern-themed deck. It combines the power of short and precise text with smart infographics, making it neat and extremely easy to read.

Office 365 sales deck

If we are discussing the best sales deck examples, Microsoft Office 365 undoubtedly tops the list. With a vivid color scheme and well-distributed graphics, Office 365 sums up productivity in pictures and icons. The pictogram used in this deck makes the data easily interpretable by the audience and conveys the message. Slidedecks contain more text than images, as compared to a regular PowerPoint presentation.

• A slide deck is a collection of slides used as a storytelling tool or a visual aid while explaining or elaborating a concept. 
• As they are more inviting to read and easier to understand, slide decks are increasingly used by businesses worldwide to organize, summarize, and present information.
• Iconizing the bullet points increases the viewers’ interest in the presentation.
• With the help of SmartArt and editable templates, it is easier to show interdependencies and flow of information.
• Grids provide a neat look and make text-heavy slide decks easy to navigate through. They also increase the visibility and impact of the message.
• A 4:3 ratio is useful for presentations that have to be viewed on devices like cell phones, tablets, laptops, etc., while a 16:9 ratio is ideal for conference room presentations. 
• Short and relevant audio and video elements introduce a change of pace and enhance the viewer’s understanding of the message. 

A winning sales deck should be designed keeping in mind that the meeting is for the prospect and not you. With the help of images, vectors, infographics, graphs, and charts, the deck should help the client clearly understand the message. Tailor the presentation as per the client’s interests and keep it brief and relevant. Add social proof that validates your solution or what your company is selling. With the right amount of all these elements, your slide deck is guaranteed to have a maximum impact. 

A slide deck is a group of slides collectively put together to create a presentation, while Powerpoint is a presentation design software. It is a program that can be used to design slides and make presentations.

The 10-20-30 slideshow rule is a principle the venture capital community follows in designing and creating presentations. As per this rule, a presentation should have ten slides, a duration not more than 20 minutes, and the font size should be no smaller than 30 pt.

A pitch deck can be broken down and understood in 10 stages. The sequence of slides in a pitch deck is problem, solution, market, product, traction, team, financials, investment, amount, and appendix.

White or beige on a dark background or black on a very light background are the ideal combinations for creating a presentation that has a more professional appearance. Gradients in the text should be avoided.

Some widely used applications for creating slides are Google Slides, Slidebean, Visme, Prezi, Canva, Renderforest, FlowVella, etc.

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6 steps to creating an effective presentation or slide deck

Creating powerful presentations and supporting documents for clients is the heart and soul of everything we do at Presentation Studio. As part of this, we see the good, the bad and the downright ugly !

One of the most common mistakes people make is to confuse a presentation and a report. Quite often, they’ll try and present a report.

Difference between a presentation and report

A presentation  includes carefully constructed and designed slides that support what a speaker is presenting. So, like a billboard on a highway, you should be able to digest the content on each slide within a few seconds without causing a pileup of information.

Visuals, keywords, infographics and diagrams are used to explain or create an emotional connection with your audience, so you can help them remember your key points.

A  report  or slide deck , on the other hand, can be used as a stand-alone document that you handout before or after you present.

Slide decks are great when you have more information than you can put on screen. Like a magazine, they can be read on their own and don’t need the speaker to talk through them – in fact, that would make understanding them worse as you can’t read lots of information and listen at the same time.

You can do both in most presentation software, but a presentation and a slide deck have different purposes. Ideally, you would present and then follow up your presentation with a report/slide deck of the supporting information.

To help show the difference between the two, let’s look at how you might take a large chunk of text from a word document (like above) and turn it into a handout and then an effective presentation.

HANDOUT TOOL [REPORT] 

Step 1: Convert text into multiple columns

The human eye finds narrow columns easier to read than full-width pages. That is why newspapers and magazines split the information up with visuals and columns, and graphic designers use grid layouts when setting copy pages.

So your first step would be to convert blocks of text into multiple columns that automatically adjust. This makes it easier for your audience to scan read.

Step 2: Contrast fonts and font size to emphasize points

To help the ‘readability’ of your information, make the titles bold, use line spacing to tighten up blocks of text that are related to each other. You might also look at highlight quotes in different colors, fonts or font sizes, and add in bullet points where you can.

This makes the information far more natural to scan and digest. That’s a perfect handout for before or after you present.

PRESENTATION 

Step 3: Cut the clutter 

Once this is done, you can start thinking about thinking your text into a presentation. It’s more important than ever to cut out all the clutter from your presentation. What gets left out of your presentation is more important than what goes in.

Some of us are apparently better at this than others. Many of us believe that sharing everything and blinding our audience with data is the best way to create a connection – that couldn’t be further from the truth! This will only put the people you are trying to engage off and make them lose interest faster.

You need to identify the main points that your audience can act on and display these in a way that they can immediately understand. Strip out all the other background content.

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Step 4: Spread out your slides 

Step 5: Represent data as diagrams 

Step 6: Create visuals, icons and images 

Images create an emotional connection to what you are saying, which helps your audience remember it. Think of the meaning or the feeling you are trying to evoke and represent that. Avoid hand-shaking figures, smiling suited people, little vector people standing on arrows and graphs, and predictable and boring stock images that have been used a hundred times before. Cheesy stock photos have the opposite effect than the one you want – they turn your audience off. This is your chance to get creative! Using these visual references helps create clarity and a much stronger emotional connection with your audience. It’s these kinds of emotions and visuals that they will remember long after your presentation has ended.

Quick summary

Before your next presentation, the following will help you create a powerful and pleasing slide deck:

• Covert text-heavy information into multiple columns
• Contrast font and font sizes to emphasize points, highlight headings with color
• Reduce the clutter
• Spread out your slides
• Represent data as diagrams
• Create visuals, icons and images
• Use a PowerPoint theme to make your presentations visually uniform and consistent

About the author

As the founder and CEO of Presentation Studio, Emma leads the team to create presentations that are influential, memorable and successful. Emma and her team can help you stand out so that your audience understands your message. She can help your presentations have impact and influence. This means the right messages are more memorable for your audience. Emma achieves this through content writing, visual communication, and strong presentation delivery.

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Best slide deck templates and examples

Crafting the best business presentation is as important as giving the best academic presentation out there. We know how helpful it can be to find your best template slides in a single place. So, we put together a list of our best slide deck templates and examples divided by 5 categories:

Startup pitch decks

Business slides

Sales presentations

Marketing decks

Academic templates

And, in case a few definitions on slide decks could help, we'll also cover a few basic questions on PowerPoint slide decks. Throw pitch deck terminology in there and the different types of presentations that exist along with how to quickly build a slide deck. Stay with us for all this.  

What is a slide deck?

A PowerPoint slide deck refers to a set of slides put together in the same presentation. It's typically meant for business as the term pitch deck is commonly used to refer to a startup pitch deck. In it, each slide serves a specific purpose. 

Yet, in the end, a PowerPoint slide deck is an aid we use to present. It's material that helps speakers remember the crucial points they need to make. And they're also a resource to keep an audience engaged while someone is presenting. 

Slide decks are particularly useful to emphasize information speakers want an audience to remember. In business, highlights of this nature help anything entrepreneurs wish to convey on a startup or business. These kinds of presentations are distinctly helpful to make convincing points. 

Where does "slide deck" come from?

We know that the term "slide deck" comes from somewhat old technology. Think of times when slide projectors had to face a wall. Slides piled up as cards for those machines to work, just like a deck of cards! That's where we get the name pitch deck for business presentations .

Silicon Valley, especially, can be sensed as the birthplace of the term we now use to talk about a business pitch deck presentation. 

What types of presentations can we give?

Even though we focused on a pitch deck's business side, presentations can be of many different kinds. What matters is the presenter's ultimate goal. Based on that, we can craft a whole deck to achieve that primary goal beautifully. 

Coming up, we'll go over the different presentation types that exist. 

Presentation types

As you can see so far, presentations are mostly based on what speakers want to get out of an audience. The type of presentation we give depends on why we go up on stage or deliver a presentation via Zoom or otherwise. Here's a list of those. 

1. Educational: This type of presentation informs an audience about something.

2. Persuasive: Used to persuade an audience to be on your side of a topic.

3. Introductory: To give out the necessary information on something. For example, a company.

4. Decision-driven: The goal is to provide an audience with a recommendation.

How to quickly build a slide deck 

The most efficient way to build a great slide deck is by using a template. Save tons of work and forget about designing a slide from scratch. Also, make sure you don't miss any crucial parts of a slide deck presentation. 

We've got a wide range of templates based on successful startup pitch decks that can undoubtedly help you get started and quickly create a fantastic slide deck.

Slide deck examples and templates

Pitch decks:, airbnb pitch deck.

Airbnb's original pitch deck from 2009 has become one of the most sought-after references for new entrepreneurs. It was one of the first pitch decks from unicorn companies to be released publicly. It certainly got a lot of media attention.

Download this template

Uber pitch deck.

Nine years after founding Uber, Garret Camp (co-founder) shared the pitch via Medium. We took the liberty of redesigning (using our AI button) the original Uber pitch deck to make it look better. As we know, Uber became a big name. And their pitch deck had become a significant reference for anyone building a startup.

Elevator pitch deck

Our elevator pitch deck template lets you simply explain your business concept to prospective clients and investors. It could help you secure investment or new business opportunities.

Investor deck template

An investor deck is usually a 10-20 slide presentation designed to give a short summary of your company, your business plan, and your startup vision. Similar to a pitch deck, this is a document you often send potential investors.  

Cannabis Slide Deck Template

Our Cannabis Investor Deck, influenced by CannaBusinessPlans, is your ticket to securing vital investment for your budding cannabis business. This dynamic presentation not only impresses investors but also serves as your roadmap, guiding your business through the intricacies of the industry. Showcasing market understanding and growth potential, this pitch ensures you secure the funds needed to turn your cannabis vision into reality.

Business slide deck templates

Company profile template.

A company profile template is a marketing tool that showcases your brand's products, services, and activities. A powerful company profile template presentation should be more than just a brochure. It vibrantly showcases your business and engages with stakeholders about your company's offerings and unique qualities.

Business Plan template

This presentation template is a business plan template in the form of a slide deck. There's some disambiguation about what a business plan is, when it's needed, and how long it should be. But we'll try to clarify some of these questions in this article.

Business Proposal template

Business proposals may be delivered in many ways, from a classic text or PDF document to a crafted, (hopefully) well-designed presentation. We often recommend sending them in the form of a slide deck (using this Business Proposal Template as a guide).

Case Study template

A case study is a type of research to better understand a particular problem. It mostly focuses on strategies and refers to a specific person, an action, a company, or an event. Here's our case study PPT template to use online or download to PDF.

Professional Profile template

Like creating a cover letter or writing a perfect resume, the essential element to writing a professional profile is discipline. You're bound to succeed in presenting an admirable professional profile if you abide by very detailed steps to writing a professional profile template.

Sales slide deck templates

Sales pitch deck  .

We've designed a stunning and straight-forward sales pitch deck template. This presentation is critical to accelerating your sales process.

Sales Report template

This is a sales team meeting template based on weekly updates from our sales department.

Zuora Sales deck template

Our sales deck template should help you considerably in your sales efforts. With it, you will be able to organize all ideas and present them in a way that clearly establishes the benefits of the products and/or services.

Sales plan template

Our sales plan template will help establish your team's strategy to achieve your sales goals.

Services proposal template

To impress a marketing services client, it's essential to have a visual aid and support your strategy. It can be a crucial step to begin a successful client relationship that will lead to much more business. The services proposal template is the guideline you need to present a robust strategy that will land you a deal.

Marketing slide deck templates  

Digital marketing proposal template.

As you prepare a digital marketing plan, it'll help to know everything expected out of one. To assist, we've formatted the basics around those in steps to create a digital marketing proposal that attracts new clients.

Marketing plan template

A Marketing Template will become a go-to document during the most critical stages of your company. It will help you to coordinate your efforts and your ideas to achieve your company's growth goals.

Check out this beautifully designed Marketing Plan template and start thinking about what's next for you and your team.

Go-to-market strategy template

Our go-to-market strategy template gives you the tools to succinctly and clearly summarize the strategy during a presentation.

Marketing strategy plan presentation template

Our marketing strategy slide deck can be easily adapted to all sorts of sectors and markets. It can be used for almost any type of organization. 

Social media report template

Suppose you're looking to create a high quality and efficient social media report. In that case, our unique social media report template can help. Make the best analytics report to showcase your results.

Academic slide templates

Research plan template.

Formulating a research plan is necessary to set the foundations for a research process. We can conceive it as a roadmap that helps you align your vision with your aspirations. 

Master thesis presentation template

We've created this 16 slide university thesis presentation template that's sure to grab your professor's attention. 

Resume presentation template

Recruiters spend, on average, 5-7 seconds looking at a resume. If you don't want your resume to end up in the trash folder, think outside the box.

Research proposal template

A research proposal presentation encourages you to pare down your written proposal into a clear and concise summary of your project. Using a research proposal template can also help you organize your thoughts and ensure that your message makes it across effectively.

And here you have it! These are the best slide deck templates and examples. 

This is a list of great templates and examples based on successful startup pitch decks . We covered business template examples, sales presentations, and marketing decks. We hope you found it useful!

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Wondering why PowerPoint presentations are called decks? (Now you know)

Hrideep barot.

• Presentation , Public Speaking

Why PowerPoint presentations are called decks , a question that lingered in my mind for a long time until I decided to jump on to finding out exactly why! And here I am to share all that I have learned about why PowerPoint presentations are called decks.

But before we dive deeper into understanding PowerPoint decks, it is very important to refresh our knowledge of some of the basics.

What are presentations?

Presentations are a way of conveying some information, idea, or opinion to your audience either with or without the use of visuals, in most cases PPTs .

While most of the time, we are bound to confuse presentations with PowerPoint presentations, they aren’t the same thing.

Presentations are a much wider spectrum that includes PowerPoint presentations as a part of it.

What are PowerPoint presentations?

PowerPoint presentations are slide decks created on the specific software called Microsoft PowerPoint that was released by Microsoft (duh!) in the year 1987 . PowerPoint helps create easy and effective digital slide decks; since it is so widely used, it has become synonymous with presentations at large.

It is similar to how we call photocopies Xerox!

(pst if you don’t understand the analogy, check out what we are trying to say here )

Why are PowerPoint presentations called decks?

Decks in presentations are a collection of slides (individual pages in PowerPoint) . And since PowerPoint presentations are nothing but a collection of well-laid-out slides, they are called decks.

Now to understand it better, let’s begin with the fundamental structure, shall we?

Assuming you go to PowerPoint right now, what is the first thing you’ll see?

A blank template that would prompt you to add text, right? That is a slide. As you keep adding slides to your PowerPoint, the collection of these slides, in the end, is what we call a deck.

But then again,

Why is it called a PowerPoint deck?

A PowerPoint deck is similar to a deck of cards. In a deck of cards, a deck is composed of 52 cards; Similarly, in PowerPoint, a deck or pile of slides is what is known as a PowerPoint deck.

So, does this mean that the presentation is important only in its entirety and not as individual slides?

Absolutely no!

Just like in a game of cards, the ace carries its importance and so does a card of jack; In PowerPoint decks too, each slide carries with it its unique importance . However, when separated the slides would lose their meaning.

Again, what would you do if you find a queen card lying on your room’s floor? slide it under the bed? I mean it would be ideal considering you don’t know where the rest of the cards are!

Similarly, individual slides gain their meaning when they are compiled with other slides.

This means each slide carries its own different set of information that helps in conveying an idea at the end .

When did PowerPoint presentations become decks?

PowerPoint presentations became decks on the day they came into being, that is in 1987.

Presentations had been made using stacks of papers or sheets filled with information even before digital presentations came into being.

As shocking as it may be, presentations already involved the use of decks in some form or the other from the very initial day of the specification building our communication skills.

While we started with rock paintings or carvings, we can include them as a form of presentation but not as decks.

Later came the use of sheets or paper to deliver information. This was done using flip paper cards .

There is evidence that presentations using flip charts became very common during the 1940s. These sheets or posters would be joined together with the help of metal fasteners. The speaker or presenter would then flip from one page to the other to share information.

Sounds very similar to our digital presentations, doesn’t it? Except we don’t have to tire our arms by flipping pages. We can simply click to move on to the next slide. How convenient!

Coming back to the last bit of our history of slide decks, somewhere in the 90s -2010’s PowerPoint as a software gained major attention from the public. The slide decks started to be created on PowerPoint exclusively and that is how we moved from saying slide decks to PowerPoint decks.

Going over it again

What is a slide deck in powerpoint.

A slide deck in PowerPoint is nothing but a collection of slides in Microsoft PowerPoint.

What is a PowerPoint slide deck?

It is just another way of saying Slide decks in PowerPoint!

Why are PowerPoint slides called decks??

Since PowerPoint gives you a collection of slides or a deck of slides, it is known as decks.

What is the purpose of a Slide deck in a presentation?

Slide decks help the presenter present his/her/their topic more effectively. It aids the presenter in giving the speech by providing prompts or hints to maintain a flow in their speech. On the other hand, it helps the audience visualize as they listen to the speaker.

Out of the many purposes that a slide deck can serve a presenter, here are a few that we would like to address in this article:

• To pitch new ideas or products
• To explain or introduce a concept
• To share one’s opinions or views

1. To pitch new ideas or products

Slide decks happen to be a very crucial part of making pitches to attract your clients, or to make them understand what your product/ services are all about and how they can be beneficial to them.

Some of the ways we can try to win over or convince the client/ customer to agree to your terms are by showing charts or graphs of your previous success rates or giving out statistics on the problem that your company or product provides a solution for.

2. To explain or introduce a concept

Slide decks being used to explain a concept is something that I believe we have all experienced in schools or colleges.

With smart classrooms, the blackboards have found their place in restaurants and cafes and presentations have made their way to now be a widely used way of delivering lectures.  

3. To share one’s opinions or views

Be it in conferences or competitions or even in your college when you are presenting on a topic, it is mostly with the purpose of sharing your opinions, views, or findings through slide decks.

How do you create a deck in PowerPoint?

When it comes to creating decks in PowerPoint, there are two things that we need to take a look into, the technical aspects and the aesthetic ones. 

When we talk about the technical aspect of creating a deck in PowerPoint, we mean ensuring that you have the software installed in your system, be it a laptop or even your phone.

Head to AppStore or play store and install it. 

Though we have been taught how to create PowerPoint presentations since very early days, we still suggest you take a minute and understand the various features offered by the software like the layouts, themes, and more. Having an understanding of some of the basic features can help you in creating a basic template easily!

If, however, you are looking for ways to create a slide deck other than on PowerPont, then head to some of the most resourceful sites that provide you with a number of templates!

A few such sites are Canva , Evanto , and more

Now when we talk about the Aesthetics of creating a PowerPoint, we first need to accept and appreciate the fact that the aesthetics or look of your presentation can add extra points to your entire presentation. 

We have a list of 5 tips for the same. And if you follow them, you will surely be able to find an answer to..

Why are PowerPoint presentations effective?

A few tips for creating presentations:

1. Less is more

We have all heard this one a gazillion times and more, especially when it comes to Powerpoint presentations, Less is more!

Provide very precise information in your PowerPoint. To make your points short. You can stick to using the 5 by 5 model . The model suggests that you must not add more than 5 points to a slide. And each point must contain no more than 5 words. 

If you still have no idea what you should add, try adding your headings and subheadings in your PowerPoint to make it more on point.

2. Quality over quantity 

Again, adding less content doesn’t mean that you compromise on the quality of information that you share through your presentation. Add short points that make sense and add value to your audience or help in putting your point across in the best way possible. 

3. Keep the curiosity alive

What does it mean when we say keep the curiosity alive? We mean, try not to share your entire slide to your audience in one go. Add effects or transitions to focus only on the point you are speaking on at that point. 

We can say the same in the case of adding too much information to your PowerPoint. Do not add big paragraphs as you shatter your viewer’s curiosity who thanks to you ar enow more engrossed in reading the slides than listening to your presentation. 

4. Neutralize your PowerPoint

By neutralizing we mean adding complementing slides to your PowerPoint decks. If you have selected a more dark theme, try neutralizing it with light-toned slides even if it is used as a transition slide. 

5. Add visuals as and when possible

Ask yourself, can the information that you have added in your PowerPoint presentation be presented in the form of a graph, a table, or a diagram? If yes, then always choose to do it. Switch to visuals as it not only makes your content crisper but also is more appealing to the viewers.

This brings us to our next point, 

Why PowerPoint presentations are not effective?

There are many reasons why PowerPoint can not be very effective. We have listed down about 3 reasons here. Go over them and try to not make the same blunders if you want to be an effective presenter!

1. Tons of Content

Adding more content to your slide may indeed help you remember the content better but it might bore the audience to death.

So just as we discussed, try to add content to your presentations in the form of short pointers. Or least try to make use of keywords and avoid writing entire paragraphs about your topic on the PowerPoint presentation.

An example of what simply copy-pasting a paragraph from your speech to PowerPoint could look like.

2. Poor color/ theme

The last thing we want is for the audience to struggle reading or seeing what we are trying to show them through the presentation. And this situation can possibly happen when there was little to no thought put into either selecting the right theme or use of overlapping colors.

Check out the example below if you want to take a look at what we are talking about!

3. Poor font choice

Another way of making it difficult for your audience to understand your presentation is by using fonts like the one shown in the picture below. Such fonts may surely be a little different, and to some extent aesthetic but it requires lots of effort from the viewers to actually understand what is written on the slide!

Final words

Let us try to summarize the entire blog for you in a couple of lines.

So essentially call it decks, slide decks, or presentation decks, they all mean the same. It is simply a collection of slides. And when such a collection is made on Microsoft’s PowerPoint, what do we call it?

Yes! you guessed it right (Hopefully?)

It is called PowerPoint decks or slide decks on PowerPoint.

There are tons of ways of making a PowerPoint deck. However, focusing on the template, and theme, and adding precise and quality content can help you go a long way.

That’s about it for now! Check out Frantically Speaking for more information on similar topics.

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What are the key elements to include in a successful brand presentation deck?

May 21, 2024 /

The key elements to include in a successful brand presentation deck are a compelling introduction that captures the audience’s attention, a clear and concise message that aligns with your brand identity, visually appealing design elements that enhance the overall presentation, relevant and engaging content that resonates with your target audience, and a strong call to action that prompts the desired response from your viewers. By incorporating these elements, you can create a brand presentation deck that effectively communicates your message and leaves a lasting impression on your audience.

• What are the benefits of using a branded slide deck for my presentation?
• What are the benefits of using brand deck templates for my presentation design?
• What are brand decks and how can they enhance my presentation design?

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Printing Business Pitch Deck Guide | Investor Template & More

May 17, 2024

Presentation and Pitch Expert. Ex Advertising.

$100mill In Funding. Bald Since 2010.

Imagine this: you’ve got a groundbreaking concept for revolutionizing the printing industry, but it feels like you’re trying to explain color to a world that only sees in black and white.

Let’s face it – it’s not their vision that’s lacking; it’s the way you’re presenting yours. Your pitch deck, my friend, is where the plot thickens, but worry not, I’m here to be your Gandalf in this epic journey of pitch deck mastery.

I’m Viktor, a pitch deck expert , and a presentation expert . Over the past 13 years, I’ve helped businesses secure millions of $ in funding thanks to my approach and I’m sharing it here in this pitch deck guide.

With this guide, you’re not just crafting a pitch deck; you’re painting a masterpiece that will open eyes, wallets, and doors. Whether you’re looking to DIY with a sprinkle of guidance or hoping to find a template that screams “print me,” I’ve got your back.

Let’s roll up our sleeves and dive into the essentials of building a pitch deck that prints its own success story.

Book a free personalized pitch deck consultation and save over 20 hours of your time.

Join hundreds of successful entrepreneurs who’ve transformed their pitch decks with my help.

Let me develop an investor ready deck by using my hands-off approach, which includes: market research, copy, design, financials, narrative and strategy.

One week turnaround time.

The least you will get is 10 actionable tips & strategies to own that next presentation, worth $599, for free.

What is a Printing Pitch Deck?

A printing pitch deck is your golden ticket in the world of visual communication, especially if you’re aiming to captivate investors or clients with your innovative printing solutions. Think of it as a concise, visually compelling presentation designed to showcase your printing business or project in the best light possible. It’s where you distill your vision, services, technology, and unique selling points into a format that’s not just digestible but downright irresistible to your audience.

This isn’t your average PowerPoint loaded with bullet points. A top-notch printing pitch deck weaves a narrative that connects your printing innovation—be it in digital, 3D, eco-friendly practices, or groundbreaking design—with the specific needs and interests of your audience. It’s about highlighting what sets you apart, the problem you’re solving, and how you’re uniquely equipped to turn the printing world on its head.

How important is to have a great printing pitch deck when asking for funding?

Research underscores that a well-crafted pitch deck increases your chances of securing a meeting by 10%—a significant edge in the competitive arena of fundraising. Moreover, a survey by the Harvard Business Review pointed out that businesses with standout pitch decks were 16% more likely to get funded than those with mediocre presentations. This statistic alone showcases the pitch deck’s role not just as a formality, but as a key player in your fundraising arsenal.

In the context of the printing industry, where innovation, technology, and sustainability are paramount, your pitch deck is your platform to demonstrate how your solution stands out. Given the sector’s rapid evolution, with the global printing market expected to reach $821 billion by 2025 (according to Smithers), capturing the essence of your project in a way that resonates with investors is crucial. Your pitch deck should articulate not just the novelty or efficiency of your printing solution, but its scalability, market potential, and how it aligns with current industry trends and future projections.

How to Create a Printing Pitch Deck Presentation?

Creating a printing pitch deck that stands out demands a blend of clarity, creativity, and strategic storytelling, tailored specifically to the printing industry’s unique landscape. Here’s how to construct a presentation that not only resonates with potential investors but also positions your project as a must-invest opportunity.

1. Start with a Bang: The Introduction

Kick off with a compelling introduction that outlines the problem in the printing industry you’re addressing. Is it about reducing waste, enhancing print quality, speeding up production, or revolutionizing design? Make it clear why this matters now. Your opening should act as a hook that grabs interest and sets the stage for what’s to come.

2. Define the Problem and Your Solution

Detail the specific challenge within the printing sector you’re tackling. Use data to back up why this is a significant issue, then segue into your solution. Describe how your product, technology, or service addresses this problem uniquely. Highlight what sets you apart from existing solutions, focusing on your unique selling propositions (USPs).

3. Market Analysis and Opportunity

Demonstrate a deep understanding of the printing market. Present research on market size, growth forecasts, and trends, especially those you can leverage. Show investors the potential return on their investment by outlining the opportunity your solution presents in this specific industry context.

4. Business Model

Explain how your printing business will make money. Will you be selling products, offering services, licensing technology, or using a subscription model? Be clear and concise about your revenue streams, pricing strategy, and sales channels.

5. Traction and Validation

Share any milestones, pilot projects, partnerships, or customer testimonials that prove demand for your solution. Traction can be a major persuading factor for investors, showing that your concept has been tested and has market acceptance.

6. Marketing and Sales Strategy

Outline how you plan to reach your target customers within the printing industry. Detail your marketing channels, sales strategies, and any partnerships or collaborations that will help you scale. Make it clear how you intend to grow your market share.

7. The Team

Introduce your team, emphasizing each member’s expertise, especially in the printing industry or related fields. Highlight past successes and how their experience will contribute to the project’s success. Investors invest in people as much as they do in ideas.

8. Financial Projections and Funding Request

Present your financial forecasts for the next 3-5 years, including projected revenue, expenses, and profitability. Be realistic and base your projections on solid assumptions. Clearly state how much funding you’re seeking and how it will be used to grow the business.

9. Closing with a Call to Action

End your pitch deck with a strong call to action. Encourage potential investors to join you in revolutionizing the printing industry, inviting them to engage in further discussions or demonstrations.

Remember, your printing pitch deck is not just a presentation; it’s a storytelling tool that should convey passion, potential, and profitability. Keep it visually engaging, data-backed, and focused, ensuring each slide moves your narrative forward towards the ultimate goal: securing investment.

With these steps, you’re well on your way to creating a printing pitch deck that not only informs but inspires action.

The Exact Printing Pitch Deck Slide Structure You Can Steal And Use

Crafting a compelling printing pitch deck is about telling a story that resonates with investors, weaving through the narrative of your business with clarity and purpose. Here’s a streamlined structure you can adopt to ensure your pitch deck hits all the right notes, specifically tailored for the printing industry.

1. Title Slide

• Company name
• Tagline (if applicable)
• Contact information

2. Problem Slide

• Identify the key problem in the printing industry you’re addressing.
• Support with data to highlight its significance.

3. Solution Slide

• Your product or service as the solution.
• Unique value proposition (UVP) that sets you apart.

4. Market Opportunity Slide

• Size and scope of the market.
• Trends and growth projections specific to the printing industry.

5. Product/Service Slide

• Features and benefits of your offering.
• Demonstration of your product/service in action, if possible.

6. Business Model Slide

• How you make money : Sales, subscriptions, licensing, etc.
• Pricing strategy and sales channels .

7. Traction Slide

• Milestones achieved : Beta testing, partnerships, client testimonials.
• Evidence of market demand .

8. Marketing and Sales Strategy Slide

• Target customer segments .
• Marketing channels and strategies.
• Sales plan and growth strategy.

9. Competition Slide

• Competitive landscape in the printing sector.
• Your advantages and differentiation.

10. The Team Slide

• Key team members and their expertise.
• Relevant experience and past successes.

11. Financial Projections Slide

• Three to five-year forecasts : Revenue, profits, major expenses.
• Key financial metrics and assumptions.

12. Funding Request Slide

• Amount of funding sought .
• Use of funds : How the investment will be allocated.
• Projected impact on growth .

13. Closing Slide

• Recap of key points .
• Call to action : Invite for further discussion, provide contact details.

Tips for Your Printing Pitch Deck:

• Keep it concise : Aim for around 10-15 slides to ensure you maintain investor attention.
• Be visually engaging : Use high-quality images, charts, and infographics to illustrate points without overcrowding slides with text.
• Tailor the pitch : Customize your deck for each audience, highlighting aspects most relevant to their interests or concerns.
• Practice your pitch : Know your deck inside and out to confidently address questions and provide additional details if needed.

For more guidance, check out my printing pitch deck outline.

This structure serves as a blueprint, guiding you to construct a pitch deck that not only informs but also excites potential investors about the opportunity within the printing industry.

Get Your Copy Of My Pitch Deck Template Structure That Helped Clients Get Millions of $ In Funding

To grab the attention of buyers and investors when pitching a product or service, a precise and comprehensive pitch deck is essential. The good news is that creating an effective deck is all about selecting the right slides to include, and there are multiple templates available on sites like Canva and Google Slides.

However, these pre-made templates may not align with the brand you represent, which means you’ll have to spend a significant amount of time adjusting them to fit your brand guidelines.

Fortunately, there’s a better way. By using a custom-written template, you can save time and design a deck that aligns with your brand identity.

My clients have used this approach to develop a stellar pitch deck in half the time and secure funding, deals, and investments worth millions. If you’re looking for a streamlined approach to creating a pitch deck for your business, get in touch to access the winning template structure that has helped others achieve success.

How important are design and visuals when creating an printing pitch deck pitch deck?

This sector thrives on aesthetics, precision, and creativity, making these elements crucial in not just attracting attention but also in communicating the value and uniqueness of your printing solutions.

A well-designed pitch deck is a strategic tool that amplifies your message and showcases your professionalism and attention to detail—qualities investors would expect from a company in the printing field. Here’s why design and visuals take center stage in your printing pitch deck:

1. First Impressions Matter

Your pitch deck is often the first detailed interaction investors have with your brand. A visually appealing, professionally designed deck sets the tone, indicating that your business values quality and excellence—key attributes in the printing industry.

2. Show, Don’t Just Tell

For a printing business, what you’re capable of visually is as important as the technology or innovation you’re pitching. High-quality images, clean design layouts, and innovative visuals can better demonstrate your capabilities, including before and after transformations, technology prototypes, or the impact of your solutions.

3. Simplify Complex Information

The printing industry can get technical, with details on printing processes, material innovations, or sustainability practices. Effective use of visuals, infographics, and diagrams can distill complex information, making it more accessible and understandable to your audience.

4. Emotional and Aesthetic Appeal

Aesthetic appeal can evoke emotions and build a connection. In a field driven by visual products, your pitch deck’s design should mirror the innovation and aesthetic value you bring to the table, helping to forge a stronger emotional bond with your audience.

5. Competitive Differentiation

A visually striking pitch deck can set you apart in a crowded marketplace. It’s an opportunity to highlight your brand’s unique style and approach, differentiating you from competitors not just through what you say, but how you present it.

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In summary, for a printing business, neglecting the design and visual aspect of your pitch deck is akin to showing up to a print design contest with a text-only submission. It’s not just about looking good; it’s about leveraging design as a core component of your communication strategy, ensuring your pitch resonates on both an intellectual and emotional level with potential investors.

What nobody will tell you: Crucial considerations to keep in mind when developing your printing pitch deck and business

10 insights. These are things no advisor, startup event organizer or coach will tell you for free. We’ve done the research and combined it with our experience to give you these insights with no strings attached.

Crucial considerations to keep in mind when developing your printing pitch deck and idea

For a guide tailored to helping printing pitch deck owners and entrepreneurs craft an impactful presentation, focusing on aspects with both direct relevance to pitch deck development and significant online search interest is crucial. Incorporating these topics can enhance the guide’s utility and visibility. Here are several areas to consider that align with industry-specific needs and exhibit high search volume or traffic online:

1. Sustainable Printing Practices

• Keyword Focus : Eco-friendly printing, sustainable print materials
• Why It Matters : With increasing awareness and demand for environmental responsibility, showcasing sustainable practices can significantly appeal to eco-conscious investors and customers.

2. Technological Innovations in Printing

• Keyword Focus : 3D printing innovations, digital printing technology
• Why It Matters : Highlighting how your business leverages or develops new printing technologies can position you as a forward-thinking leader in the space.

3. Market Analysis and Target Audience for Printing Services

• Keyword Focus : Printing market size, target audience for printing
• Why It Matters : Understanding and presenting a detailed market analysis demonstrates that your business has a clear vision and strategy for capturing and growing its market share.

4. Customization and Personalization in Printing

• Keyword Focus : Custom printing services, personalized printing trends
• Why It Matters : Personalization is a key trend across many industries. Demonstrating your capability to offer customized solutions can set you apart in the printing market.

5. Operational Efficiency and Scalability

• Keyword Focus : Printing business scalability, operational efficiency in printing
• Why It Matters : Investors are particularly interested in businesses that can scale efficiently. Covering your operational strategies and scalability potential is essential.

6. Financial Projections and Funding

• Keyword Focus : Printing business revenue forecasts, startup funding for printing businesses
• Why It Matters : Clear, realistic financial projections are critical for attracting investors. This section can address common questions and concerns about profitability and growth.

7. Competitive Analysis in the Printing Industry

• Keyword Focus : Competitive advantage in printing, printing industry competitors
• Why It Matters : A thorough competitive analysis shows you understand your market position and have strategies to outperform rivals.

8. Regulatory Compliance and Intellectual Property

• Keyword Focus : Copyright laws for printing, printing industry regulations
• Why It Matters : Compliance with industry regulations and protection of intellectual property are crucial considerations for any printing business.

9. Customer Success Stories and Testimonials

• Keyword Focus : Customer reviews of printing services, success stories in printing
• Why It Matters : Real-world success stories and testimonials can powerfully illustrate your business’s value proposition and build trust with potential investors.

10. Marketing and Sales Strategies for Printing Businesses

• Keyword Focus : Marketing strategies for printing services, sales tactics for printing businesses
• Why It Matters : A solid marketing and sales strategy section shows how you plan to attract and retain customers, a key concern for investors.

By focusing on these areas, your guide will not only serve as a practical resource for printing pitch deck development but also attract readers through targeted, high-interest topics. This approach ensures the guide’s relevance and utility, making it a valuable tool for entrepreneurs in the printing industry looking to make a strong impact with their pitch decks.

Sustainable Printing Practices for Pitch Decks

Incorporating sustainable printing practices into your pitch deck is not just an environmental statement; it’s a strategic business move that aligns with growing consumer and investor demands for eco-friendly solutions. Research indicates that sustainability is not just a trend but a shift in how businesses are expected to operate. According to a Nielsen report, 66% of global consumers are willing to pay more for sustainable brands, a sentiment that is even stronger among younger demographics. This consumer preference underscores the importance of sustainability for businesses seeking to secure funding and market share, especially in industries like printing, historically criticized for its environmental impact.

Why Sustainability Matters in Your Printing Pitch Deck:

• Investor Appeal : With an increasing number of investors incorporating ESG (Environmental, Social, and Governance) criteria into their evaluation process, highlighting your commitment to sustainable practices can make your printing business more attractive for investment.
• Market Differentiation : Emphasizing eco-friendly printing practices sets your business apart in a crowded market, offering a compelling value proposition to environmentally conscious customers.
• Cost Efficiency : Sustainable practices often lead to reductions in waste and energy consumption, translating to lower operational costs over time.
• Regulatory Compliance : Demonstrating adherence to sustainability can also mean preemptive compliance with current and future environmental regulations, reducing the risk of fines and penalties.

Actionable Insights for Highlighting Sustainability in Your Pitch Deck:

• Showcase Eco-Friendly Materials : Highlight the use of sustainable materials in your printing processes, such as recycled paper or soy-based inks, and the impact of these choices on the environment.
• Energy Efficiency Initiatives : Present any investments in energy-efficient printing technology and practices, detailing how these reduce your carbon footprint and operational costs.
• Waste Reduction Strategies : Outline your strategies for minimizing waste in the printing process, including recycling initiatives and the use of digital proofing to reduce paper use.
• Sustainable Certifications : Include any eco-certifications your printing business has obtained, such as the Forest Stewardship Council (FSC) certification, to add credibility to your sustainability claims.
• Client Success Stories : Share case studies or testimonials from clients who have chosen your printing services because of your commitment to sustainability. This real-world proof can be a powerful testament to the value of your eco-friendly approach.
• Future Sustainability Goals : Discuss your long-term goals for further improving sustainability within your company. This shows investors that you are committed to continuous improvement and innovation in eco-friendly practices.

By emphasizing these sustainable printing practices in your pitch deck, you’re not only showcasing your business as a forward-thinking, environmentally responsible enterprise but also tapping into a significant market demand for sustainable solutions. This focus on sustainability can significantly enhance your appeal to both investors and customers, positioning your printing business as a leader in the eco-conscious movement within the industry.

Technological Innovations in Printing for Pitch Decks

In the printing industry, technological advancements are pivotal not only for operational efficiency and product quality but also as a key differentiator in a competitive market. Investors are keen on backing ventures that leverage technology to solve problems, improve margins, and tap into new markets. According to the Smithers report, “The Future of Global Printing to 2024,” digital printing is one of the fastest-growing segments in the industry, projected to grow 17.4% annually, demonstrating the market’s appetite for innovation.

Why Technological Innovations Matter in Your Printing Pitch Deck:

• Competitive Edge : Showcasing your investment in or development of cutting-edge printing technologies positions your business at the forefront of the industry.
• Operational Efficiency : Highlighting how technology streamlines your operations can demonstrate potential for scalability and cost management, key considerations for investors.
• Market Expansion : Introducing technologies that enable new applications or tap into unexplored markets can illustrate growth potential, making your venture more attractive to investors.
• Customization Capabilities : Technologies that enhance customization and personalization are highly sought after, as they cater to a growing demand for tailored products in the market.

Actionable Insights for Highlighting Technological Innovations in Your Pitch Deck:

• Detail Your Unique Technology : If your printing business has developed proprietary technology, explain its advantages, the problem it solves, and its market potential. Use clear, understandable language to convey its impact.
• Demonstrate Market Fit and Demand : Present research or data supporting the demand for the technology you’re utilizing or developing. Highlight any pilot projects, partnerships, or customer feedback that validate your technology’s market fit.
• Showcase Efficiency and Quality Improvements : Provide before-and-after scenarios or case studies demonstrating how your technology has improved operational efficiency, reduced costs, or enhanced product quality.
• Highlight Customization and Personalization : If your technology allows for high degrees of customization, show examples of how this capability meets specific customer needs, opening up new market opportunities.
• Investments in R&D : Share your commitment to ongoing innovation through research and development (R&D) efforts. Mention any collaborations with academic institutions, research centers, or other companies to bolster your technological edge.
• Future Technological Roadmap : Outline your plans for future technology adoption or development, including timelines and expected outcomes. This shows investors that you’re not just keeping pace with industry trends but are anticipating and shaping future developments.

Incorporating a focus on technological innovations in your pitch deck not only highlights your company’s value proposition but also aligns with investor interests in scalable, future-proof businesses. By clearly articulating how your printing technology addresses current and emerging market needs, you enhance your attractiveness to potential backers, setting the stage for successful fundraising efforts.

Market Analysis and Target Audience for Printing Services in Pitch Decks

A thorough market analysis and a clear definition of your target audience are crucial components of a compelling printing services pitch deck. They provide a solid foundation for understanding the demand, competitive landscape, and potential growth opportunities for your business. According to a report by Smithers Pira, the global print market is expected to reach $821 billion by 2022, indicating significant opportunities across various niches within the printing industry.

Why Market Analysis and Target Audience Matter in Your Printing Pitch Deck:

• Investor Confidence : Demonstrating a deep understanding of the market reassures investors that you have a realistic grasp of your business environment and can identify and capitalize on opportunities.
• Strategic Focus : A well-defined target audience allows you to tailor your business strategy, marketing efforts, and product development to meet specific needs, increasing your effectiveness and efficiency.
• Competitive Differentiation : Analyzing the market helps to highlight how your printing services stand out from competitors, whether through technology, customization, pricing, or niche focus.

Actionable Insights for Incorporating Market Analysis and Target Audience into Your Pitch Deck:

• Comprehensive Market Overview : Start with a broad overview of the printing industry, including size, growth trends, and key drivers. Use reputable sources to back up your data, making your case more compelling.
• Segmentation and Target Audience Identification : Break down the market into segments (e.g., digital printing, 3D printing, textile printing) and identify which segment(s) your business targets. Clearly define your target audience within these segments, including demographics, business types, or specific industries.
• Competitive Landscape Analysis : Provide an analysis of your main competitors, focusing on their strengths and weaknesses. Explain how your business fills a gap in the market or offers a superior solution.
• Market Needs and Trends : Highlight key trends affecting your target market segment, such as the shift towards sustainable printing practices or the increasing demand for personalized printing services. Show how your business is positioned to capitalize on these trends.
• Customer Feedback and Validation : Share insights from customer surveys, testimonials, or case studies that support your understanding of market needs and your business’s ability to meet them.
• Market Entry and Growth Strategy : Outline your strategy for entering and growing within your target market. This could include marketing strategies, partnerships, new product development, or geographic expansion.
• Future Market Opportunities : Discuss future opportunities you see in the market, based on your analysis. Explain how your business plans to evolve to seize these opportunities, demonstrating long-term viability to investors.

Incorporating detailed market analysis and a clear definition of your target audience into your pitch deck showcases not only your business’s potential but also your strategic thinking and planning capabilities. It signals to investors that your printing business is well-positioned to capture and grow its share in a competitive and evolving market.

Customization and Personalization in Printing for Pitch Decks

In the realm of printing, the demand for customization and personalization is not just a trend; it’s a paradigm shift reflecting the evolving consumer and business preferences. A study by Deloitte found that in some categories, more than 50% of consumers expressed interest in purchasing customized products or services. This inclination towards personalized goods extends robustly into the printing industry, where the ability to tailor products to individual preferences can significantly enhance value and appeal.

Why Customization and Personalization Matter in Your Printing Pitch Deck:

• Consumer Engagement : Customization enhances consumer engagement by allowing customers to have a say in the design of their products, leading to higher satisfaction and loyalty.
• Higher Perceived Value : Personalized products often carry a higher perceived value, enabling businesses to command premium prices.
• Competitive Advantage : Offering customization and personalization options can set your printing service apart from competitors who offer more generic solutions.
• Market Differentiation : This approach enables you to cater to niche markets or specific customer segments with unique needs, further differentiating your business in the marketplace.

Actionable Insights for Highlighting Customization and Personalization in Your Pitch Deck:

• Showcase Your Customization Capabilities : Include examples of how your printing services can be personalized or customized. This could be through customer stories, before-and-after images, or a range of product options enabled by your technology.
• Technology Enablers : Highlight the technology that allows you to offer these customization options. Whether it’s advanced digital printing technology, a user-friendly online interface for custom designs, or AI-driven design suggestions, make sure to explain how this technology works to your advantage.
• Market Research and Trends : Present research findings that support the growing demand for personalized and customized printing products. Include data specific to your target markets and how these trends influence consumer buying behavior.
• Customer Journey Mapping : Demonstrate an understanding of the customer journey by showing how easy and accessible it is for customers to order customized products from you. This could include a step-by-step breakdown of the customization process from the customer’s perspective.
• Feedback Loop and Iteration : Explain how customer feedback is integrated into your product development and customization process. This shows a commitment to continuous improvement and customer satisfaction.
• Pricing Strategy for Customized Products : Discuss how personalized or customized orders are priced compared to standard offerings. Include any ROI data or case studies that illustrate the value proposition for customers.
• Future Opportunities in Customization : Outline future opportunities for expanding your customization capabilities. This might include new technologies, markets, or product lines you plan to explore to enhance personalization further.

Incorporating a focus on customization and personalization within your printing services pitch deck not only highlights your business’s adaptability and customer-centric approach but also aligns with market demands for unique and tailored products. By effectively presenting this capability, you underline your printing business’s potential for growth, customer loyalty, and competitive positioning in the market.

Operational Efficiency and Scalability in Printing for Pitch Decks

Operational efficiency and scalability are critical components that investors look for in a business, especially in the printing industry where the balance between cost management, quality output, and rapid delivery is essential for success. A report by McKinsey on the printing industry emphasizes that leading companies are leveraging digital tools and lean management practices to significantly improve operational efficiency, thereby reducing waste and turnaround times while enhancing quality.

Why Operational Efficiency and Scalability Matter in Your Printing Pitch Deck:

• Cost Management : Efficient operations lead to lower production costs, enabling competitive pricing and higher margins.
• Quality and Speed : Enhanced efficiency often results in better product quality and faster delivery times, increasing customer satisfaction and retention.
• Growth Readiness : Scalability means being able to meet increasing demand without a proportional increase in costs, essential for expansion.
• Investor Confidence : Demonstrating operational efficiency and scalability assures investors that the business can handle growth and adapt to market changes.

Actionable Insights for Highlighting Operational Efficiency and Scalability in Your Pitch Deck:

• Showcase Lean Management Practices : Detail specific lean management practices you’ve implemented in your printing operations. Explain how these practices minimize waste, streamline production processes, and optimize resource use.
• Highlight Technology Integration : Present the technologies you use to automate workflows, manage inventory, or track orders. Explain how these technologies contribute to operational efficiency and how they can be scaled as your business grows.
• Demonstrate Capacity for Growth : Provide data or case studies showing how your business has successfully scaled up operations to meet increased demand in the past. Highlight any modular technologies or flexible processes you use to adapt to changing order volumes.
• Cost Reduction Strategies : Detail strategies you’ve implemented to reduce operational costs, such as energy-efficient machinery, bulk purchasing for materials, or renegotiated supplier contracts. Show how these savings translate to competitive advantages or increased profitability.
• Quality Control Measures : Explain your quality control measures and how they contribute to operational efficiency. This could include automated inspection systems, regular training for staff, or certifications your business has achieved.
• Supply Chain Optimization : Discuss how you’ve optimized your supply chain for efficiency and scalability. This might involve strategic partnerships, local sourcing to reduce lead times, or inventory management techniques.
• Future Plans for Operational Enhancements : Outline your future plans for further improving operational efficiency and scalability. This could include investments in new technology, expansion of facilities, or exploration of new business models like print-on-demand services.

By emphasizing operational efficiency and scalability in your pitch deck, you demonstrate to investors that your printing business is not only poised for growth but also committed to maintaining high standards of quality and service as it expands. This reassurance can be a key factor in securing investment, as it speaks to both the current health and future potential of your business.

Financial Projections and Funding in Printing for Pitch Decks

In any pitch deck, presenting a clear and compelling case for financial projections and funding needs is crucial, especially in the printing industry where capital investments and operational costs can be significant. Investors want to see not only a return on investment but also a well-thought-out plan for how their funds will be used to drive growth. According to a survey by the EY Global Capital Confidence Barometer, 73% of executives consider the quality of financial data and the realism of financial forecasts as critical factors in investment decisions.

Why Financial Projections and Funding Matter in Your Printing Pitch Deck:

• Credibility : Realistic and well-researched financial projections demonstrate your understanding of the printing market and your business’s place within it.
• Growth Strategy : Detailed funding requests show investors how their capital will be used to achieve specific milestones, reinforcing the feasibility of your growth strategy.
• Risk Assessment : Providing financial projections helps investors assess the risk associated with your printing business, including potential returns and break-even points.

Actionable Insights for Incorporating Financial Projections and Funding into Your Pitch Deck:

• Provide Detailed Revenue Projections : Break down your revenue streams (e.g., direct sales, subscriptions, licensing) and project these over the next 3-5 years. Base your projections on market research, historical data, and realistic growth assumptions.
• Outline Capital Expenditures : Clearly identify any significant investments needed in technology, facilities, or equipment to scale your printing operations. Explain how these expenditures will contribute to increased efficiency, capacity, and profitability.
• Explain Your Funding Needs : Specify the amount of funding you’re seeking and break down how it will be allocated (e.g., R&D, marketing, capital expenditures). Be transparent about how this funding will help reach key business milestones.
• Demonstrate Profitability and Break-Even Analysis : Include a break-even analysis to show when your printing business expects to become profitable. This helps investors understand the timeline for seeing a return on their investment.
• Highlight Past Financial Performance : If applicable, showcasing your business’s financial history can lend credibility to your projections. Highlighting year-over-year growth, profitability, or efficiency gains can be particularly persuasive.
• Scenario Analysis : Present best-case, worst-case, and most likely financial scenarios to demonstrate that you’ve considered various market conditions and how they could impact your business.
• Exit Strategy : While not always necessary, discussing potential exit strategies (e.g., acquisition, IPO) can give investors insight into your long-term vision and the potential return on their investment.

Incorporating robust financial projections and a clear funding request into your pitch deck is vital for convincing investors that your printing business is a sound investment with a clear path to profitability. By addressing these aspects with specificity and grounded optimism, you reinforce the viability and attractiveness of your venture within the competitive printing industry landscape.

Competitive Analysis in the Printing Industry for Pitch Decks

A thorough competitive analysis is a cornerstone of any successful pitch deck, particularly in the printing industry, where differentiation can significantly impact market positioning and growth potential. This analysis not only helps identify your unique value proposition but also demonstrates to investors that you have a deep understanding of the landscape in which you operate. According to a study by Porter’s Five Forces Analysis, competitive rivalry within the printing industry emphasizes the importance of innovation, service quality, and market segmentation in maintaining a competitive edge.

Why Competitive Analysis Matters in Your Printing Pitch Deck:

• Strategic Positioning : Understanding your competitors allows you to position your business strategically, highlighting areas where you outperform others in technology, quality, service, or innovation.
• Investor Confidence : A well-executed competitive analysis reassures investors that you’re aware of the market dynamics and are prepared to compete effectively.
• Market Gap Identification : This analysis can help identify unmet needs or market gaps that your printing business is uniquely qualified to fill, presenting new opportunities for growth.

Actionable Insights for Incorporating Competitive Analysis into Your Pitch Deck:

• Identify Key Competitors : Start with a broad overview of the printing industry and then narrow down to direct competitors in your niche. Include both established players and emerging startups.
• Analyze Competitive Offerings : Detail the products, services, and solutions offered by your competitors. Highlight areas where your printing business offers something unique or superior in terms of technology, customization, sustainability, or pricing.
• Assess Market Positioning : Evaluate how each competitor is positioned in the market. Consider factors like brand perception, target audience, and market share. Position your business in relation to these findings.
• Identify Strengths and Weaknesses : Conduct a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) for your own business and for major competitors. Use this to underscore your competitive advantages.
• Showcase Technological and Innovative Edge : If your printing business leverages unique technology or innovative processes, highlight how these contribute to a competitive advantage. Provide examples of how this technology delivers value that competitors cannot match.
• Customer Feedback and Market Response : Include customer testimonials or market research that supports why your solution is preferred over competitors’. This can be particularly powerful if it highlights aspects like superior quality, customer service, or innovation.
• Strategies for Market Share Growth : Outline your strategies for gaining or increasing market share. This might include marketing initiatives, partnerships, product development, or expansion into new markets.
• Future Outlook and Adaptability : Discuss future trends in the printing industry and how your business is positioned to adapt and thrive. This shows investors that you’re not just prepared to compete today but are also looking ahead to future challenges and opportunities.

Incorporating a comprehensive competitive analysis in your pitch deck positions your printing business as a knowledgeable and strategic player in the market. It demonstrates to investors that you have a clear understanding of where you stand in the competitive landscape and how you plan to leverage your strengths and opportunities to achieve success.

Regulatory Compliance and Intellectual Property in the Printing Industry for Pitch Decks

In the printing industry, navigating regulatory compliance and safeguarding intellectual property (IP) are critical factors that can significantly influence a company’s operational integrity and competitive edge. These aspects are particularly pertinent given the industry’s evolving landscape, with increasing focus on environmental regulations and the importance of unique designs, technologies, and processes. A study by the World Intellectual Property Organization (WIPO) highlights that companies with robust IP portfolios not only enhance their market position but also attract more investments by demonstrating a commitment to innovation and legal safety.

Why Regulatory Compliance and Intellectual Property Matter in Your Printing Pitch Deck:

• Risk Mitigation : Showcasing your adherence to regulatory standards and your efforts to protect IP can significantly reduce perceived investment risks.
• Competitive Differentiation : A strong focus on compliance and IP protection can set your business apart from competitors, positioning you as a leader in responsible and innovative printing solutions.
• Investor Assurance : Investors are reassured by businesses that demonstrate a proactive approach to navigating legal requirements and protecting their innovations, as these are key indicators of long-term viability and ethical operation.

Actionable Insights for Highlighting Regulatory Compliance and IP in Your Pitch Deck:

• Outline Relevant Regulations : Identify and explain the key regulations affecting the printing industry, such as environmental standards, safety requirements, and data protection laws. Detail how your company adheres to these regulations, showcasing any certifications or accreditations you’ve achieved.
• Highlight IP Protections : If your printing business has patented technologies, registered designs, or trademarked services, highlight these in your pitch deck. Explain how these IPs give you a competitive advantage and the steps you’ve taken to secure and protect them.
• Discuss Compliance Strategies : Describe the strategies and processes you have in place to ensure ongoing compliance with industry regulations. This might include regular audits, employee training programs, or investment in compliance software.
• Showcase Eco-Friendly Initiatives : Given the printing industry’s impact on the environment, highlight any eco-friendly practices or products your company offers. Detail how these initiatives not only meet regulatory requirements but also appeal to a growing segment of eco-conscious customers.
• Explain IP Strategy : Discuss your strategy for IP management, including how you identify and protect new inventions, designs, or processes. Also, mention any plans to leverage your IP assets through licensing, partnerships, or other commercialization avenues.
• Address Legal Challenges : If applicable, briefly mention how your company has successfully navigated legal challenges or disputes, emphasizing your commitment to legal and ethical business practices.
• Future Regulatory Trends : Anticipate future regulatory trends or changes that could impact the printing industry and outline how your business is prepared to adapt. This demonstrates foresight and adaptability to potential investors.
• Investor Relevance : Make a direct connection between your regulatory compliance and IP strategy and their relevance to potential investors. Explain how these factors contribute to the stability, growth potential, and competitive positioning of your business.

Incorporating a detailed discussion on regulatory compliance and intellectual property into your pitch deck underscores your printing business’s commitment to legal and ethical practices, innovation, and market leadership. This not only enhances your credibility but also builds investor confidence in your ability to navigate the complex legal landscape of the printing industry while protecting and capitalizing on your intellectual assets.

Customer Success Stories and Testimonials in the Printing Industry for Pitch Decks

Incorporating customer success stories and testimonials into your printing industry pitch deck is a powerful strategy to build credibility and demonstrate the tangible value your business delivers. According to Nielsen, 92% of consumers trust peer recommendations over advertising, underscoring the impact of real-world endorsements on potential investors’ perception and confidence in your business.

Why Customer Success Stories and Testimonials Matter in Your Printing Pitch Deck:

• Build Credibility : Real-life success stories offer concrete evidence of your company’s ability to meet and exceed customer expectations, enhancing your credibility.
• Illustrate Impact : Testimonials can vividly illustrate the impact of your printing services on customers’ projects or businesses, showcasing your role in their success.
• Enhance Relatability : Success stories make your business more relatable and tangible to investors by providing context and showcasing the human element of your operations.

Actionable Insights for Incorporating Customer Success Stories into Your Pitch Deck:

• Select Diverse Stories : Choose success stories that highlight different aspects of your printing services, such as quality, speed, innovation, or customer service. This variety demonstrates your versatility and broad appeal.
• Quantify Benefits : Whenever possible, include specific metrics or outcomes from your success stories (e.g., “Our printing solutions helped increase our client’s campaign response rate by 30%”). Quantifiable results can significantly bolster your claims.
• Showcase Recognizable Brands : If you’ve worked with well-known companies, include their testimonials to leverage their brand strength in boosting your credibility. Ensure you have permission to use their names and logos in your pitch deck.
• Incorporate Visuals : Use before-and-after photos, project snapshots, or video testimonials to make your success stories more engaging and memorable. Visuals can help convey the quality and impact of your printing work more effectively than text alone.
• Highlight Problem-Solving : Focus on stories that illustrate how your printing services solved a specific problem or addressed a unique challenge for your customers. This approach showcases your problem-solving capabilities and customer-centric focus.
• Use Direct Quotes : Incorporate direct quotes from customers to add authenticity and emotional appeal to your testimonials. Personal endorsements can resonate strongly with potential investors.
• Prepare Case Studies : For particularly impressive success stories, consider developing more detailed case studies that outline the project’s objectives, your solution, and the outcomes. This in-depth approach can provide a comprehensive picture of your value proposition.
• Emphasize Post-Sale Support : Include testimonials that speak to your after-sale support and service, reinforcing your commitment to customer satisfaction beyond the initial transaction.

Incorporating customer success stories and testimonials into your pitch deck not only demonstrates the real-world value and impact of your printing services but also connects emotionally with potential investors. By providing tangible proof of satisfied customers and successful projects, you enhance your business’s attractiveness as an investment opportunity, making it easier for investors to envision the potential success and growth of your company in the printing industry.

Marketing and Sales Strategies for Printing Businesses in Pitch Decks

Effective marketing and sales strategies are critical for printing businesses aiming to capture and expand their market share in a highly competitive industry. A survey by the Content Marketing Institute shows that 81% of businesses view content marketing as a key strategy in leading customers through the sales funnel. This statistic underscores the importance of a robust marketing strategy in not only attracting leads but also converting them into paying customers.

Why Marketing and Sales Strategies Matter in Your Printing Pitch Deck:

• Competitive Advantage : A well-defined marketing and sales strategy can set your printing business apart, highlighting how you intend to capture attention in a crowded marketplace.
• Growth Projections : Clearly articulated strategies provide a roadmap for growth, demonstrating to investors how you plan to increase revenue and market share.
• Investor Confidence : A solid strategy reassures investors that you have a proactive approach to driving sales and engaging with your target market.

Actionable Insights for Incorporating Marketing and Sales Strategies into Your Pitch Deck:

• Define Your Target Market : Be specific about who your printing business serves, whether it’s small businesses, large corporations, or specific industries like publishing. Understanding your audience is the first step in crafting an effective strategy.
• Highlight Unique Selling Propositions (USPs) : Clearly articulate what sets your printing services apart. This could be your technology, turnaround times, quality assurance processes, or sustainability practices.
• Outline Your Marketing Mix : Detail the channels and tactics you’ll use to reach your target market. This might include digital marketing, content marketing, trade shows, direct mail campaigns, or partnerships. Highlight how these tactics will be tailored to appeal to your identified target market.
• Demonstrate Digital Presence : In today’s digital age, having a strong online presence is crucial. Show how your website, social media, and online marketing strategies will work together to attract and engage potential customers.
• Leverage Content Marketing : Explain how you will use content marketing (blogs, case studies, white papers) to educate your target audience about the value of your printing solutions and establish your brand as a thought leader in the industry.
• Sales Funnel Strategy : Describe your sales funnel, from lead generation to conversion. Include strategies for nurturing leads, such as email marketing campaigns or targeted promotions.
• Customer Relationship Management (CRM) : Highlight the tools and systems you use for CRM, and how they enable you to maintain strong relationships with your clients, encourage repeat business, and manage customer feedback.
• Performance Metrics : Discuss the key performance indicators (KPIs) you’ll use to measure the success of your marketing and sales strategies. This could include website traffic, lead conversion rates, customer acquisition costs, or client retention rates.
• Case Studies or Success Stories : If available, include case studies or success stories that demonstrate the effectiveness of your marketing and sales strategies in achieving significant results for your printing business.

Incorporating detailed marketing and sales strategies into your pitch deck not only showcases your plan for growth but also reassures potential investors of your proactive approach to capturing and retaining customers. By providing a clear roadmap for how you intend to increase your market presence and drive sales, you significantly enhance the appeal of your printing business as an investment opportunity.

Use these insights and make a winning pitch. If you want to talk about them, reach out to me and book a call.

Creative Ideas To Help You Present Your Pitch Deck

1. evolving print piece.

Distribute a seemingly simple printed piece to the audience at the beginning of your pitch. As your presentation progresses, reveal that this piece is heat or light-sensitive and evolves to reveal new messages or images based on cues during your talk. This showcases your innovation in printing technology and keeps the audience engaged, wondering what will change next.

2. Printing in Action: Audience Participation

Invite an audience member to send a digital image to a designated email or phone number at the start of your presentation. Midway, surprise them by revealing the printed version of their image using your startup’s technology. This direct engagement not only demonstrates your product’s ease of use and speed but also personalizes the experience for the audience.

3. Reverse Pitch

Instead of immediately revealing what your startup does, present a series of common problems or inefficiencies in the current printing market. Encourage the audience to guess how they might be solved. Then, reveal how your startup uniquely addresses each issue, flipping the traditional pitch narrative and keeping the audience on their toes.

4. Sensory Overload

Use scented inks or materials in your printed samples that are distributed to the audience. For instance, if your startup specializes in packaging, hand out printed packages that, when opened, release a scent related to the product they could contain. This engages multiple senses and leaves a memorable impression.

5. Printed QR Code Journey

Give each attendee a unique printed item with a QR code at the beginning of your presentation. At various points, instruct them to scan their QR codes, which lead to short, engaging content pieces—videos, infographics, or animations—that complement your pitch and showcase your printing capabilities in a digital context.

6. Print on Demand at the Venue

Set up a mini-production line at the venue, where attendees can submit a design or message via an app, and watch as it’s printed live on their choice of medium. This could be anything from t-shirts, posters, to custom notebook covers, demonstrating your technology’s versatility and speed.

7. Augmented Reality Storytelling

Enhance your printed marketing materials with AR technology that tells your startup’s story in a dynamic, interactive format when viewed through a smartphone camera. This could include your technology in action, the benefits of your innovation, or even customer testimonials, offering a futuristic glimpse into the possibilities your startup brings.

8. Wearable Tech + Print

Integrate your printed materials with wearable technology. For example, a printed badge that changes color or pattern based on proximity to other badges, illustrating network effects or the potential for customized, interactive marketing materials.

9. 3D Printed Model Handout

If your startup involves innovative 3D printing technology, hand out small, intricate 3D printed models that are relevant to your pitch story. These models could represent a problem your technology solves, serving as a tactile metaphor for your business proposition.

10. Time-Lapse Transformation

Record a time-lapse video of a significant printing project from start to finish—whether it’s a large installation, an intricate design process, or the creation of a complex product. Show this video during your pitch to visually demonstrate your capabilities, efficiency, and the transformational power of your technology.

Leveraging these creative strategies will make your pitch engaging and memorable, showcasing not just the capabilities of your printing technology but also your team’s innovation and forward-thinking approach.

What are the best practices when creating a printing pitch deck?

Creating an impactful pitch deck for a printing startup involves a blend of industry-specific insights and general best practices tailored to highlight your unique value proposition. Here are fluff-free, targeted guidelines designed to help you craft a compelling presentation:

Understand Your Audience

• Industry Insight : Recognize that investors may have varying degrees of familiarity with the printing industry. Tailor your presentation to bridge knowledge gaps without oversimplifying complex innovations.

Concise Content

• Clarity Is Key : Keep your message clear and to the point. Focus on the problem your startup solves, how you solve it uniquely, and the market opportunity this solution opens.
• Data-Driven : Support your claims with relevant data, including market size, growth potential, and case studies demonstrating your solution’s effectiveness.

Highlight Technological Innovation

• Tech Advantage : Clearly articulate any technological advancements your startup brings to the printing industry. Whether it’s faster turnaround times, higher quality outputs, or cost efficiencies, make sure these innovations are front and center.

Emphasize Sustainability

• Eco-Friendly Edge : With increasing concern over environmental impact, highlighting sustainable practices or materials can set your startup apart. Detail how your company reduces waste or uses eco-friendly inks and substrates.

Visuals Matter

• Show, Don’t Tell : Use high-quality visuals to showcase your product, technology, or samples of printed materials. Before and after images, infographics, and charts can make your points more digestible.
• Brand Consistency : Ensure your pitch deck mirrors the quality and creativity of your printing solutions. Use consistent branding throughout to reinforce your professional image.

Demonstrate Market Understanding

• Competitive Landscape : Provide a clear analysis of your competition, including direct and indirect competitors. Explain how your startup differentiates itself in terms of product, service, or technology.
• Target Market : Define your target market with specificity. Avoid broad categories, focusing instead on niches where your printing solutions can make the most impact.

Business Model and Scalability

• Clear Revenue Streams : Outline how your startup will generate revenue. Be transparent about pricing strategies, customer acquisition costs, and lifetime value.
• Scalability : Detail your plan for growth, including expanding your service offerings, entering new markets, or scaling production capabilities.

Team Strengths

• Expertise and Experience : Highlight the experience and skills of your team, emphasizing any industry-specific knowledge or successes in previous ventures that lend credibility to your startup’s potential.

Financial Projections and Funding Needs

• Realistic Projections : Offer realistic, well-researched financial projections that demonstrate potential profitability and growth. Include your current financial status and how much funding you’re seeking, with a clear outline of how it will be used.

Call to Action

• Next Steps : Conclude with a strong call to action, inviting investors to join you in discussion, demo, or further engagement to explore your startup’s potential together.

Remember, your pitch deck is not just a presentation; it’s a narrative about your startup’s journey, its potential to innovate within the printing industry, and the opportunity it presents to investors. Keep it focused, factual, and forward-looking to make the strongest impact.

Pitches For Printing Business Ideas

1. 3d printing solutions for custom prosthetics – “printprosthetics”.

• Company name and logo
• Mission: To revolutionize the prosthetics industry with custom, affordable 3D printed solutions
• The challenge of expensive, one-size-fits-all prosthetics
• The need for personalized, accessible options
• Introduction to 3D printing technology for custom prosthetics
• Benefits: Cost-effective, perfectly fitted, and rapidly produced
• Size of the prosthetics market and projected growth
• The gap in affordable, custom solutions
• Overview of the 3D printing process and materials used
• Highlight proprietary technology or processes
• Direct-to-consumer and partnership models (hospitals, clinics)
• Pricing strategy
• Early successes and user testimonials
• Partnerships in place
• Revenue forecasts and key financial metrics
• Funding requirements and use of funds
• Founders and key team members, highlighting relevant expertise
• Advisory board if applicable
• Inviting investment

2. Sustainable Packaging Printing – “EcoPackPrint”

• Mission: To lead the sustainable transformation in packaging with eco-friendly printing solutions
• Environmental impact of traditional packaging
• Increasing consumer demand for sustainable options
• Use of biodegradable materials and sustainable inks
• Customizable, innovative design solutions for businesses
• Size of the eco-friendly packaging market
• Trends towards sustainability in consumer goods
• Overview of sustainable printing technologies
• Waste reduction and energy efficiency in production
• B2B sales model, targeting consumer goods companies
• Subscription services for ongoing packaging needs
• Success stories with early adopters
• Media coverage or awards
• Five-year growth plan
• Investment ask and allocation
• Backgrounds in sustainability, design, and manufacturing
• Key advisors in environmental science and packaging
• Next steps for potential investors
• How to get in touch for partnerships

For more guidance, check out my printing business pitch examples article.

These hypothetical pitch deck examples illustrate how a startup can structure its presentation to effectively communicate its business idea, market potential, and unique value proposition, tailored to specific niches within the printing industry.

How to prepare for questions and objections when presenting printing pitch deck?

Preparing for questions and objections during your printing pitch deck presentation is crucial for demonstrating your business acumen and solidifying investor confidence. Here are targeted strategies to equip you for potential inquiries or concerns, specifically tailored to the printing industry:

Understand Your Weaknesses

• Industry Challenges : Acknowledge the printing industry’s challenges upfront, such as environmental concerns, competition from digital media, or the high cost of innovative technologies. Prepare data-backed responses that highlight how your startup addresses these issues.

Anticipate Financial Inquiries

• Cost Structure and Pricing : Be ready to explain your cost structure in detail, including production costs, pricing strategy, and margins. Investors will be interested in how you plan to achieve profitability, especially given the competitive landscape of the printing industry.

Highlight Your Technology

• Innovation Justification : Expect questions about the necessity and uniqueness of your technology. Prepare to demonstrate how your innovation gives you a competitive edge, perhaps with patents, proprietary processes, or unique materials that are hard to replicate.

Address Market Fit and Size

• Target Market Validation : Be prepared with market research and data to back up your claims about market size and your startup’s fit. Specifically, for the printing industry, show understanding of niche markets or emerging trends that your business is capitalizing on.

Prepare for Scalability Questions

• Growth Strategy : Investors will probe into your scalability, especially if your printing business requires substantial upfront investment in equipment or technology. Outline clear, realistic plans for scaling operations, including any partnerships, expansions, or diversification strategies.

Detail Your Environmental Strategy

• Sustainability Concerns : Given the environmental scrutiny the printing industry faces, be ready to discuss your environmental impact and sustainability efforts. This includes waste management, energy usage, and the sustainability of materials.

Defend Your Team’s Expertise

• Team Competency : Questions about your team’s experience and ability to execute the business plan are common. Highlight each member’s relevant experience, achievements, and how their skills directly contribute to your startup’s success.

Discuss Your Competitive Advantage

• Competition Differentiation : Be able to clearly articulate what sets your printing startup apart from existing solutions. This could be technology, customer service, customization capabilities, or speed to market.

Tackle Regulatory and Legal Queries

• Compliance and IP Protection : Especially relevant for printing businesses, be prepared to discuss how you comply with industry regulations and protect intellectual property. This may include certifications, patents, or compliance strategies.

Have Customer Proof Points

• Evidence of Traction : Arm yourself with case studies, customer testimonials, or pilot projects that prove market demand for your solution. Real-world examples can effectively counter skepticism about your product’s viability.

Practice Your Responses

• Mock Q&A Sessions : Conduct practice sessions with your team or mentors who can provide a range of questions. This helps refine your answers and ensures you’re not caught off guard during the actual presentation.

By thoroughly preparing for these areas, you’ll not only be able to handle objections and questions with confidence but also reinforce the strength and potential of your printing startup to investors.

Questions That Investors Ask Printing Pitch Deck Owners

When presenting a printing pitch deck, be prepared to answer specific questions that investors might ask to gauge the potential of your startup. These questions will often delve into the details of your business model, technology, market analysis, and strategic planning. Here’s a concise list tailored for the printing industry:

1. Technology and Innovation

• “How does your technology differentiate from existing printing solutions on the market?”
• “What intellectual property do you have, and how do you plan to protect it?”

2. Market and Customer

• “Who is your target market, and how did you determine its size and potential?”
• “Can you provide examples of customer feedback or case studies that validate your market fit?”

3. Sustainability

• “What measures are you taking to ensure your printing processes are environmentally friendly?”
• “How do your sustainability efforts translate into a competitive advantage?”

4. Competition

• “Who are your main competitors, and how do you plan to outperform them?”
• “What is your strategy to capture market share in such a competitive landscape?”

5. Business Model and Revenue

• “How does your business generate revenue, and what are your primary cost drivers?”
• “What pricing strategy have you adopted, and how does it compare to your competitors?”

6. Scalability

• “What are your plans for scaling your business, and what barriers to scale do you anticipate?”
• “How scalable is your technology, especially if you need to adapt to different printing demands or materials?”

7. Financial Projections

• “Can you walk us through your financial projections and the assumptions behind them?”
• “What are your funding needs, and how do you plan to allocate the investment?”

8. Team and Management

• “What relevant experience does your team have in the printing industry or in scaling startups?”
• “How do you plan to expand your team, and what key hires are next?”

9. Regulatory Compliance

• “Are there any regulatory challenges specific to the printing industry that could impact your business?”
• “How do you ensure compliance with environmental regulations concerning printing materials and processes?”

10. Exit Strategy

• “What is your exit strategy, or how do you see the company evolving in the long term?”
• “Are there potential acquisition targets, or do you plan to prepare the company for an IPO?”

Investors in the printing industry will look for well-thought-out answers to these questions, demonstrating not only your business’s potential for success but also your preparedness and understanding of the industry’s challenges and opportunities.

In conclusion, creating a compelling printing pitch deck requires a deep understanding of your technology, market, competition, and financials, tailored specifically to the printing industry. It’s crucial to articulate how your startup stands out in terms of innovation, sustainability, and market fit. Addressing potential investor questions with clarity and confidence is essential, showcasing not only your business acumen but also your readiness to tackle industry-specific challenges. Highlighting your team’s expertise and your strategic approach to growth and scalability will further solidify your pitch. Remember, the goal is to present a coherent narrative that demonstrates the viability and potential of your venture, backed by data and real-world applications. By focusing on these elements and preparing for investor scrutiny, you position your printing startup as an attractive investment opportunity poised for success in a competitive landscape. You got this.

But if you don’t got it :

Let me develop an investor ready deck by using my hands-off approach , which includes: market research, copy, design, financials, narrative and strategy.

More Resources

Check my cornerstone guide on pitch decks that helped my clients win millions of $ in funding:

Startup Pitch Deck Guide: How To Create A Pitch Deck For Investors (Template Incl)

You’ll learn how to create a pitch deck by following my bulletproof step-by-step guide that helped my clients get millions in funding. It includes :

• How to build the slides (including elevator pitch slide, financials slide, and more)
• Startup pitch deck examples
• What investors need to see
• What a pitch deck needs to be
• What a pitch deck can’t be
• Tips and tricks when creating a pitch presentation

If you want to really dive into the world of pitch decks, check out our complete collection of pitch deck guides , pitch deck outlines and pitch deck examples .

Check out a selection of other pitch deck guides here:

Also don’t miss out on my massive presentation specialist guide , last minute presentations and best business projector buyers guide.

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Table of Contents

20+ Brand Presentation Templates (For PPT, Keynote & More)

In the dynamic world of branding, the effectiveness of your presentation plays a critical role in determining the success of your brand strategy. Whether you’re a new startup looking to establish your identity or an existing business aiming to pivot or expand, a well-structured and engaging brand presentation can make all the difference. This post is designed to help you take your brand presentations to the next level, with a comprehensive collection of versatile presentation templates.

We’ve scoured the internet to bring you over 20 top-notch brand presentation templates suitable for various presentation platforms – from PowerPoint (PPT) to Keynote and beyond. These templates are designed to accentuate your brand’s unique features and help articulate your vision compellingly. They not only save you precious time but also ripple a more professional vibe to your audience.

Whether you are on a lookout for free or paid templates, this list has got you covered. Curated with care, these templates promise to deliver your brand narrative effectively, while ensuring your presentations never fail to impress. So, let’s dive in and explore these creative assets to master the art of presenting your brand.

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Clean Business PPT

Agency Portfolio PPT

Bolo PPT Template

The X Note Template

Analysiz Powerpoint

Ciri PPT Template

Vaselina brand presentation.

The Vaselina Brand Presentation is a meticulously designed asset offering an ultra-modern and professional layout. It features 20 unique designs, image placeholders, and numerous layout and text variations. Key assets include business guideline pages, easy customization, and full HD quality. This user-friendly presentation, created with Slidemaster, does not include preview images. Free support is provided for further convenience.

Nanase Brand Presentation

The Nanase Brand Presentation offers an ultra-modern, professionally designed template that’s built with painstaking attention to detail. This multipurpose offering can be utilised for various presentation needs—from business to branding. It boasts 35 unique layouts, easy image placeholders, and full customization including color changes. Its user-friendly design ensures you can create a professional, high-definition presentation with ease.

Consulting Brand PPT Template

Offered by a third party, the Consulting Brand PPT Template is a versatile tool for business presentations. Featuring 37 editable pages in a contemporary 16:9 aspect ratio and a professional blue theme, this template allows for easy customization. From drag-and-drop image insertion to editable charts and resizable graphics, it’s designed for total convenience. Please note, images from the demos are not included.

Branding – Presentation Template Bundle

The Branding – Presentation Template Bundle is a versatile tool that seamlessly integrates with PowerPoint, Keynote and Google Slides. It offers 90 unique custom slides with intuitive image placeholder functionality, making adding visuals to your presentation a breeze. With its theme colour options, you can customize your slides according to your preference or branding, ensuring your presentation is both impactful and professional.

Luminor Brand Presentation Keynote

The Luminor Brand Presentation Keynote template is a minimalistic yet creative solution for companies or individuals looking to showcase their projects. It comes with 23 unique slides, easy customization options, and supports a 16:9 screen ratio. The template offers features such as drag-and-drop image placement, free font use, and animated transitions. The pack includes the main .key file and a useful documentation PDF.

Yeloma – Branding Presentation

Yeloma – Branding Presentation Template Powerpoint is perfect for various purposes including business, fashion, or startups. It offers a clean, elegant look with a unique design ideal for enhancing your presentations. Its features encompass 31 total slides, full HD, free web fonts, and a professionally laid out, editable and resizable graphics. Remember to install necessary Google Fonts before use. The powerpoint file (ppt) is what you’ll receive; image and photo are not included.

Bara Brand Presentation

Bara Brand Presentation is a versatile, professional-quality asset boasting a modern and unique design. Offering 20 individual layouts, room for image placeholders, and a 1920X1080px ratio, this asset is crafted with Slidemaster for easy drag-and-drop customization. The package also provides various layout and text variations, business-guidelines pages, and free support, giving you the utmost versatility in your presentations.

Stint Creative Brand Presentation

Stint Creative Brand Presentation is a versatile, high-resolution template with a minimalist design perfectly tailored for fashion or lifestyle brands. This one-of-a-kind pitch template, filled with careful color choices, unique styles, and classy typefaces, offers an eye-catching on-screen or print display. It offers entirely customizable, modern slides with drag and drop image placeholders and plenty of useful features for your marketing and business strategies.

NO BRAND – Google Slides Presentation

The NO BRAND – Google Slides Presentation is a powerful, professional solution for creating presentations in just minutes, not hours. Boasting a striking, contemporary design, this template offers over 40 unique, fully responsive, wide-screen slides which are also easy to edit. It comes with pixel-accurate master slide options allowing drag-and-drop image upload for added efficiency. Note, images are not included due to Envato policy.

Luminor Brand Presentation for Powerpoint

The Luminor Brand Presentation for PowerPoint is a versatile, minimalist template perfect for businesses or personal projects. Tailored to exhibit and promote to potential clients or partners, this template features 23 unique slides, an easy drag-and-drop interface for images, and customizable animation and transitions. It includes a 16:9 screen ratio and a file documentation for ease of use.

Brand Guidelines Presentation

The Brand Guidelines Presentation Template is a dynamic, easy-to-use tool that effortlessly showcases your work and company profile in a sleek, modern design. The template includes customizable photo layouts, infographics, tables, vector icons and diagrams. It offers 24 slides and an image-change feature, all adaptable to both technical and non-technical users. This resource is compatible with Microsoft PowerPoint and can be used on both iMac and Windows systems.

Picolor Brand Presentation Template

The Picolor Brand Presentation Template is a versatile, professionally designed tool ideal for a variety of presentations, from business to branding. Crafted with precision and a keen attention to detail, the template includes 50 unique slides, customizable themes and colors, high-quality media placeholders, and a strong emphasis on typography. This user-friendly, HD template will make any presentation shine. Please note, preview images aren’t included.

Brand Guidelines Presentation Template

The Brand Guidelines Presentation Template is a versatile and professional tool for presenting your work or company profile. It boasts an array of features, including creative photo layouts, infographics, tables, and vector icons. This easy-to-use template, which comes in various formats for tech-savvy and non-tech users, elevates your presentation to the next level with its contemporary design and user-friendly, drag-and-drop editing system.

Brand Strategy Template

The AURA Brand Strategy Template is a modern, professionally designed PowerPoint presentation specifically tailored for creative portfolios or showcases. It boasts a range of features such as drag-and-drop photo replace, a customizable theme color, and 32 editable slides. The template, which is designed in a 16:9 format with a cool resolution of 1920 x 1080 pixels, incorporates minimalistic design with free fonts and resizable vector elements.

Brand Identity and Proposal Presentation

The Brand Identity Proposal is a versatile and professionally designed template perfect for brand development and promotion activities. You can easily tailor the template according to your needs, with all necessary files included for a swift set-up. The download comes with a web or screen size Brand Proposal template presentation and helpful tutorial files. Feel free to modify or retain its original design.

Brand Guide Lines Presentation

The Brand Guide Lines Presentation is a versatile and customizable asset, offering 50 editable pages catering to a 16:9 aspect ratio. With a size of 34×19 cm and a resolution of 1920×1080 px, it’s easy to update with simple drag and drop functionality. Please note, images used in the demo are not included.

Brand Manual PowerPoint Presentation

The Brand Manual PowerPoint Presentation Template is a versatile tool designed for a range of applications, such as corporate business presentations, company profiles, project proposals, digital marketing, and more. It features 30 editable slides, a 16:9 widescreen format, and a simple drag and drop interface. With recommended free web fonts, Master Slides basis, and easy picture placeholders, it’s built to be easily customizable according to your needs.

Brand Guidelines

The Brand Guideline Presentation Template is a easy-to-use, creative tool that allows you to professionally showcase your brand. With an appealing minimalist design, just add your logo, choose your brand colors, and select your typography. It features 28 unique slide formats, all with a 16:9 ratio and resizable vector elements. The template can be easily customized and exported in pdf or pptx format to present to clients.

Brand Strategy Presentation

The Brand Strategy Presentation Template is a minimalist design tool that allows you to effortlessly create a brand proposal for your client. Simply add your logo, images, brand colors and typography to get started. This flexible toolkit includes a full HD 16:9 ratio, 22 unique slides, reusable vector elements, and more. It can be customized and exported in PDF or PPTX formats.

Brand Guideline PPT

The Brand Guideline Presentation is an essential tool for establishing your brand identity. Designed with a minimalistic approach inspired by the classic Aesop brand, it allows you to easily insert your logos and images, and modify colors and typography. The template consists of various sections including a portfolio and resume, and features 25 unique slides, all vehicles for showcasing your brand. Microsoft Powerpoint compatible for effortless editing, this creative asset simplifies the task of brand guideline creation, leaving more time for you to focus on other aspects of your brand development.

Brand Keynote Guidelines

The Brand Keynote Guidelines is a user-friendly tool designed to streamline your branding work. It provides a customizable template where you can effortlessly input your logo and images, aptly define your brand colours and typography, and even comfortably manage your photography style. Essentially, it packs six sections complimented with 30 slides that are easily adjustable. A tool compatible with both Apple & Windows machines, promises a full HD experience while abolishing the need for any professional designing skills.

Brand Proposal Presentation

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A presentation framework for Emacs. If Emacs can do it, you can present it. Yes, Org mode too.

positron-solutions/dslide

Folders and files, repository files navigation, domain specific slides, a presentation framework.

• Present Org documents with babel integration
• Incorporate anything Emacs does into a presentation
• Extensible for org and beyond

Simple User Interface

Fully programmable sequences behind a two-button interface:

• dslide-deck-forward
• dslide-deck-backward

Present Org Documents 🦄

• Document header generated from keywords
• Breadcrumbs
• By default, every heading and child heading is a slide
• Configurable slide behavior using pre-built actions
• Consume typical org data like inline images with full-frame display

Fully Programmable ✨

• Directly script your presentation with Org babel blocks
• Convenient API for quickly writing reliable custom actions
• Integration with Elisp programs and arbitrary Emacs buffers
• Custom class support for extending the framework

Version 0.4.0 👷

• Stabilizing the API and naming (as in not stable yet)
• Gathering user feedback & experience
• Accepting PR’s and issue reports
• This is very close. I will likely combine the “parent” and “child” actions into new slide classes instead because their behavior is inherently coupled and requires coordination on the slide class.

The user-facing API will look pretty similar to what is already there today, but if any keys change, I’ll call warn on the old keys.

Installation

This isn’t on a package archive yet. Subscribe to Positron’s YouTube for updates.

With just defaults, run dslide-deck-start on your existing documents. You can load the examples in the ./test/demo.org file to see a showcase of configuration behavior.

The default keymap uses arrow keys. Left and right are dslide-deck-forward and dslide-deck-backward . Up is dslide-deck-start and will show the contents. Down is dslide-deck-stop and will stop the slide show.

Contents Navigation

Call dslide-contents to show a contents overview. Calling dslide-deck-forward and dslide-deck-backward in the contents can quickly move through headings. Call dslide-deck-start again to resume the presentation from that point.

Clean Buffer State

The actual display is done in an indirect buffer. Your hooks and customizations for presentation will not pollute your editing buffer. Dirty state will not pile up in your presentation buffer, greatly increasing reliability even if your custom Elisp scripting is sloppy 💩.

Follow Along

If you display the slideshow in one window or frame, you can configure the point to follow the slide in the base buffer, enabling you to see the full markup and even edit the presentation while developing your customizations.

• Deck : an object that is used to relate the display and base buffer and is the root of all sequences. It’s another word for “presentation” or PT.
• Slide : an object that interprets an org heading to hydrate its actions
• Action : an object that responds to dslide-deck-forward and dslide-deck-backward calls and implements lifecycle methods to initialize and clean up state
• Step : a single call to dslide-deck-foward or dslide-deck-backward , usually delegated down to dslide-forward and dslide-backward methods
• Contents : use org folding to create a view of folded headings to quickly navigate slides
• Inderect buffer and slide-buffer are used interchangeably
• Base buffer or base-buffer is used pretty exclusively

Configuring

Be sure to check M-x customize-group dslide to see all declared custom variables. All of the variables are configured to recommended defaults except hooks, which would depend on other packages usually.

Many settings can be configured at:

• global level through customize variables
• document level through keywords
• slide level through the property drawer

You likely want to start the mode via dslide-deck-start . Once the mode starts, it creates an indirect buffer to display the slides and then calls dslide-deck-start-function once the mode is active and everything is initialized, so you can customize startup behavior.

All commands begin with dslide-deck 💡

Once the global minor mode, dslide-mode is active, additional bindings in dslide-mode-map are active in every buffer so that you can integrate other buffers into your presentation. (Tracking which buffers are part of a presentation is still a topic under consideration 🚧)

Secondary Commands 🚧

Because you might want to play a video or take a branch in the presentation and then exit that branch, the plan is to overload the dslide-deck-start binding within presentations to enter / exit these branches.

Because slides and actions have a life-cycle and can easily find their own heading, consider making a custom action and setting that action on slides where it’s needed.

Beware of using the normal dslide-mode-hook 😱 because it runs in the base buffer ⚠️ . If you remap faces or add a bunch of styling, it will be copied to the indirect buffer but then linger in your base buffer. Instead, use dslide-start-hook . 💡

• dslide-start-hook Is run in the indirect buffer after it is set it. This is what you want.
• dslide-stop-hook is run in the base buffer because the indirect buffer is already dead.
• dslide-contents-hook is run after switching to contents. It runs in the display buffer.
• dslide-narrow-hook is run whenever a dslide-deck-forward or dslide-deck-backward changes the narrow state.

Another option is to use dslide-push-step to push a callback that will only run when called going forward.

Recommended MC Settings

The out-of-the-box experience can be a bit messy due to property drawers, keywords, and babel blocks that you might include. You probably want to hide these elements. Master of Ceremonies contains some flexible hiding that can be updated with each slide and turned on and off only when the slideshow is active.

🚧 I implemented mc ’s hiding with overlays, but I might switch to font-locking. Overlays were easier to clean up, but since switching to using an indirect buffer for the presentation, this is no longer a problem.

Heading Properties

Headings are treated as slides. Slides have actions. Actions are configured in the property drawer.

• DSLIDE_SLIDE_ACTION : Usually narrows to the slide. Lifecycle encloses the section.
• DSLIDE_SECTION_ACTIONS: Most commonly customized. You can list multiple actions. Each one will step through its forward and backward steps.
• DSLIDE_CHILD_ACTION : Used to customize if and how child headings become slides

Some actions must be fully enclosed by the lifecycle of a surrounding action, such as narrowing to the headline and section before displaying a contained list item-by-item.

🚧 Likely in the future, actions will be composable and accept arguments, using Lisp s-expressions. This API should be forward compatible.

Regular Org Mode markup is used to add actions to headings. See more examples in the ../test directory.

Action Arguments

Many actions understand arguments, allowing tuning of similar behaviors from the same class. Implementing new arguments is relatively easy, just adding a slot and then reacting to the value of that slot.

Configuring the slot is done by adding plist-style properties after the class name:

You can also use “property+” syntax to add to a property, and these accept plist arguments too:

Customizing

Sub-classing.

The deck and slide class as well as actions can all be sub-classed. Use the existing sub-classes of actions as example code for writing other classes. See the eieio#Top manual for explanation of OOP in Elisp.

• Action : Creating new action subclasses are an efficient way to perform similar operations on typical kinds of org data.
• Slide: Slides can be configured extensively by changing their actions. However, for more vertical cooperation between slides or cooperation among actions, extended slides could be useful.
• Deck : If the core methods of the deck are insufficient, extension is another option besides advice, hooks, and modifying the source.

If you suspect you might need to sub-class the dslide-slide or dslide-deck , please file an issue because your use case is probably interesting.

Custom Action

The dslide-section-next and dslide-section-previous method documentation are very helpful behavior for quickly writing custom actions. They advance the action’s :marker forwards and backwards to the next matching element and return that element so we can do something with it.

• declare a class
• override a few methods
• now you too can paint the paragraphs red

Default Classes

The default classes and actions can be configured at the document or customize level. Set the DSLIDE_DECK_CLASS and DSLIDE_SLIDE_CLASS as well as other properties that work at the heading level. The order of precedence ( Not fully implemented 🚧):

• Property definition of the current heading
• Property definition in the document
• Customize variable

Babel Scripting

You can write custom scripts into your presentation as Org Babel blocks. These can be executed with the dslide-action-babel action. You just need to label your blocks with lifecycle methods if you want to be able to go forwards and backwards. See the dslide-action-babel class and examples in ./test/demo.org .

The #+attr_dslide: affiliated keyword is used to configure which methods will run the block. Block labels that are understood:

• begin and end are run when the slide is instantiated, going forward and backward respectively. You can have several blocks with these methods, and they will be run from top-to-bottom always, making it easier to re-use code usually.
• final is only called when no progress can be made or if the presentation is stopped.
• forward and backward are self-explanatory. Position your backward blocks above any block that they undo
• both runs either direction. It will not repeat in place when reversing. Use seperate forward and backward blocks for that 💡

Step Callbacks

See dslide-push-step for inserting arbitrary callbacks that can function as steps. Unless your action performs state tracking to decide when to consume dslide-deck-forward and dslide-deck-backward itself, a callback may be easier.

Because babel blocks are not actions, using dslide-push-step may be the only way to optionally add a step callback from a babel block.

Package Pairings

This package is focused on creating a linear presentation sequence. For functionality not related to integrations into the dslide-deck-forward dslide-deck-backward interface, it is better to maintain separate packages and use hooks and babel scripting.

Master of Ceremonies

The master-of-ceremonies package contains utilities for display & presentation frame setup that are not specific to using DSL IDE.

• hide markup
• display a region full-screen
• silence messages during presentation
• hide the cursor or make it very subtle
• extract notes and display them in a separate frame

Open Broadcaster Software

Sacha Chua has written an OBS plugin integration helpful for video integration obs-websocket-el .

orgit can be used to show commits as links, which open with dslide-action-links 🚧 This is a lie. I was going to support this as a demonstration of a custom action.

The moom package contains some commands for resizing text and repositioning frames.

Bullets and many prettifications of common org markups. The markup that you don’t hide looks better with org modern.

Never worry about turning on pretty links for a presentation. Edit them by just moving the point inside.

Domain Model

This is a description of how the pieces of the program must fit together. For any deep customization or hacking, the section is essential reading. At the least, it will greatly improve your success .

⚠️ Even if the current implementation differs, trust this domain model and expect the implementation to approach it.

• The user interface dslide-deck-forward and dslide-deck-backward is a concrete requirement that drives most of the rest of the implementation and feature design.
• Because Org’s basic structure is about trees, we need to nest sequences of steps to represent a tree of sequences. Not flattening the tree is more flexible and was chosen.
• The element parser and presentation tends to prefer breadth-first style, working on the section element before the child headings.

Stateful Sequence Class

This class is the heart of providing the common user interface and convenient implementation interface for extending the package.

Command Pattern

The basis of all undo systems is either:

• implement reverse actions that decide their behavior from the updated state
• save mementos that allow undoing forward actions.

This is the command pattern . Navigating the linear sequence of a presentation is very similar to an undo system. Log-backed architectures such as git or event-sourcing can similarly be viewed as navigating to any point in a sequence by applying or rolling back a sequence of changes.

Setup & Teardown

At the boundaries of a sequence of forward and reverse actions, it may be necessary to build up or tear down some state.

There are two setup methods:

• dslide-begin for setup going forwards
• dslide-end for setup going backwards

Additionally, for teardown there is dslide-final that is always called last, when the action or slide will be garbage collected and wants to clean up overlays etc.

Indexing Via Point

In order to support contents based navigation, we need to be able to play a slide forward up to the current point. This may require instantiating some parent slides and playing them forward to a child. To avoid the need for parents to know about children, the dslide-goto method was introduced.

Stateful Sequence Interface

The conclusion of the command pattern, setup & teardown, and indexing via point is the dslide-stateful-sequence class. Anything that implements its interface can be controlled by dslide-deck-forward and dslide-deck-backward . The full interface:

• dslide-begin & dslide-end
• dslide-final
• dslide-forward & dslide-backward
• dslide-goto

Re-Using Implementations

• The default implementation of dslide-end is achieved by just walking forward from dslide-begin , calling dslide-forward until it returns nil .
• Implementing dslide-goto is optional as long as dslide-begin and dslide-forward can implement dslide-end and report their furthest extent of progress accurately.
• Ideally dslide-deck-forward & dslide-deck-backward along with dslide-begin & dslide-end form a closed system, but for the convenience of the implementer, it’s fine to use an idempotent dslide-begin as the dslide-deck-backward step if granular backward is difficult or not valuable to implement.

Sequence Composition

Navigating a tree involves depth. Descendants may care about what happened in ancestors. Ancestors may care about what descendants leave behind. There may be conventions about what happens when descending into a child or returning from one.

Telescoping Calls

At one time, slides were to be mostly independent and not running at the same time. While this simplified some things, it was limited.

Nesting slide actions might require updating several children concurrently. This was impossible to implement without pulling logic down into the parent slide’s actions. Thus, the implementation calls through parents into children usually.

Child, Section, and Slide

It is extremely natural that a slide action will fill one of three roles:

• Narrow to the contents its actions work on
• Perform some steps on the heading’s section
• Perform steps on the heading’s children, including instantiating slides and calling their methods, which may narrow to them

Multiple Slide Property Keys

The three natural roles for actions are why there are more than one heading property for configuring actions. Each action is easier to implement if they only fill one role. It is easier for the user to configure a slide if they only have to declare one action. By breaking up the slide’s typical actions, we can configure with enough granularity to usually only touch one heading property. The only drawback is that hydration has to do a little bit of extra work.

Actions are Concurrent

(mostly). Each slide is holding onto several actions. The lifetime of the slide action encompasses the section and child. There are some remaining quirks that are likely more to do with badly implemented children 🚧

Trees & Lifetime

If something depends on something else existing or having been set up, its lifetime must be fully encompassed by that other thing. Especially since we are going forward & backward, cleanups must happen on both ends of a sequence.

It is natural that a parent heading out-lives its child. User can take advantage of this by using the document or higher level headings to store state that needs to be shared by children. The final calls for those things can call cleanup.

Slides & Action Lifetime

Actions live, for the most part, as long as the slide. Their dslide-begin method is called at the very beginning. An action that reveals items must hide them before the user first sees them.

A consequence of this is that there are usually multiple actions alive at once. Something has to hold onto them. This is the slide.

Contributing

• Since you likely just need something to magically happen, the recommended option is to place a hamburger in the hamburger jar and file an issue.
• If you do have time, excellent. Happy to support your PR’s and provide context about the architecture and behavior.

Work In Progress 🚧

Open issues and give feedback on feature requests. Contributions welcome.

Secondary Commands

See the section about bindings for context. Video play or other situations where the presentation might branch should be supported by overloading the behavior of dslide-deck-start

dslide-goto , starting from point

Since not many actions currently have implemented this very accurately, playing from point is likely not that accurate. Progress updating in the base buffer is also currently only at the slide level of granularity.

Affiliated Buffers

There is no tracking whether a buffer is part of the presentation or not. How would a buffer become one? Should it be implicit? Without any sort of tracking, the consequence is that having a presentation open leaves the minor mode bindings hot. These commands do weird things when run from these situations, especially if running babel scripts, so some kind of first-class buffer affiliation seems necessary.

Non-Graphic Display

For terminals, the line-height based slide-in effect is not supported.

Sub-Sequence Call & Restore

Sequences are often enclosed within other sequences, but there is currently no support for pushing or popping states when entering or exiting sequences. It’s just not clear yet what cooperation might be necessary at sub-sequence boundaries.

Non-Org Sequences

There’s no concrete reason why presentations need to start with Org mode buffers. The deck object could have its org-specific functionality pushed down to an org-mode class. The only requirement is to be able to hydrate some stateful sequences, which may hydrate and call into sub-sequences, meaning anything is pretty trivially possible.

Heading Filtering

This was not implemented yet, but evidently some had been filtering their headlines to only show TODO’s in org-tree-slide . Perhaps it is convenient to filter some tags and prevent them from being instantiated, especially if they will fail.

Counting Slides

Especially if slides launch sub-sequences, and they do it from Lisp, this is hard. Buffer slides and also slide actions make it somewhat ambiguous. Counting trees or tracking the point might be easier. A children method for sequences works as long as sequences actually implement it.

Improper Levels

Children with no parents or missing a level are currently not supported and likely cause bad behavior.

Thanks & Acknowledgments

This package is a direct descendant of Takaaki ISHIKAWA’s org-tree-slide package. Many of the ideas and some of the implementations were either inherited or inspired by ideas from that package. This package would not exist without the inspiration. Thanks to everyone who contributed on org-tree-slide.

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