contoh opening paragraph application letter

How to Start a Cover Letter: 30 Creative Opening Sentences Recruiters Will LOVE

Wondering how to start a cover letter? Traditional cover letter wisdom might tell you to begin with something like, “Dear Hiring Manager, I am writing to apply for the marketing manager position with the Thomas Company.” But we say: A cookie cutter cover letter intro feels as outdated as a Hotmail address.

A cover letter is your chance to introduce yourself to a hiring manager—who you are, what you have to offer, and why you want the job—but you have an extremely limited amount of space to do it. If you really want to get noticed, you’ve got to start right off the bat with something that grabs your reader’s attention.

What do we mean? Well, we won’t just tell you, we’ll show you. Keep reading to find tips on how to start a cover letter, along with 30 creative cover letter opening lines and sentence examples.

Still looking for that perfect next role? One of these open jobs on The Muse just might be the one »

5 tips on how to start off a cover letter

Here are a few pointers to guide you as you use our example cover letter openings—we’re getting there, we promise!—to craft your own:

1. Avoid boring or overused openers

Recruiters have read cover letters that start with lines like “I’m excited to apply for the front-end engineering position,” or “Your job posting on The Muse prompted me to…” so often they could wallpaper their homes with them. While those are OK and still acceptable, you'll have a better shot at impressing potential employers with a less cliché opening line.

2. Be lively and personable

People like reading interesting, engaging stuff—the kind that paints a picture, tells a story, and maybe even makes them smile. People like it when you’re human, genuine, and memorable. So figure out something about yourself and your background that relates to the company or position you're interested in, and use that to build a connection.

3. Show what you bring the company

You’ll get more into the details after your opening paragraph, of course. But your cover letter opener should still tell the reader, “This person can do something for us,” rather than, “This job would really help them.”

4. Stick to the point

Your opener, while creative, should still be relevant to the job. Don’t begin by highlighting an unrelated accomplishment or recounting an anecdote that never connects back to why you’re applying for the job. Part of writing an effective cover letter is curating key information that relates to that specific job opportunity and shows the reader that you're a good fit for the role.

5. Don't start with “To Whom It May Concern”

Find an alternative to “ To Whom It May Concern .” Seriously, banish those five words from your cover letter vocabulary forever. Nowadays, this phrase is seen as outdated, overused, and even rude—especially when better options exist.

30 cover letter opening sentence examples

We’ve come up with 30 creative cover letter opening sentence examples and separated them by the method they use to grab the reader’s attention. We don’t recommend copying and pasting because, well, your cover letter should be unique to your stories, background, and interests.

But you can most definitely use these examples to get inspired for your next application. (If you’re looking to see what an entire cover letter might look like, check out our article on the best cover letter examples for every type of job seeker .)

Start with passion

Employers want to hire people who care about what they’re doing. If you start your cover letter off talking about your passions and how they relate to the job, you’re telling the reader that you’ll be an engaged and motivated employee who’s likely to stick around. Plus, it’s a good way to tell the company a bit about who you are as a person right off the bat. Just be honest and realistic.

If truly loving data is wrong, I don’t want to be right. It seems like the rest of the folks at [Analytics Company] feel the same way—and that’s just one of the reasons why I think I’d be the perfect next hire for your sales team.

I’ve been giving my friends and family free style advice since I was 10, and recently decided it’s time I get paid for it. That’s why I couldn’t believe it when I found an open personal stylist position at [Company].

After about three years of trying out different roles at early-stage startups around San Francisco, watching more “ find your passion “ keynotes than I’d like to admit, and assuring my parents that, yes, I actually do have a real job, I’m starting to come to terms with the fact that I’m happiest when I’m doing two things: writing great content and getting it out into the world.

The other day, I took a career assessment , which told me I should be a maritime merchant. I’m not quite sure what that is, but it did get me thinking: A role that combines my skills in business development with my lifelong passion for the ocean would be my absolute dream. Which is how I found this role at Royal Caribbean.

As a kid, I once gave up a day of a family vacation to transport an injured lizard I found by our hotel two hours each way to the nearest animal hospital (and talked my dad into driving me pre-GPS!). When I was a bit older, I found out I could care for animals every day for a living, and I’ve been working toward that goal ever since.

I am constantly checking my LinkedIn, Facebook, Twitter, and Instagram feeds—and not because of FOMO. Because I’m someone who wholeheartedly believes in the power of sharing ideas in online communal spaces, and I’m positive that I can help spark meaningful conversations as your next social media assistant.

When I was growing up, I wanted to be one of those people who pretend to be statues on the street. Thankfully, my career goals have become a little more aspirational over the years, but I still love to draw a crowd and entertain the masses—passions that make me the perfect community manager.

Start with admiration

Companies often want to hire people who already know, love, eat, and sleep their brand. What better to kick off your cover letter than a little flattery? Of course, remember when you’re telling a company why you love it to be specific and genuine. Because while everyone likes a compliment, no one likes obvious self-serving B.S.

I pretty much spent my childhood in the cheap seats at Cubs games, snacking on popcorn and cheering on the team with my grandfather. It’s that memory that’s shaped my career—from helping to establish the sports marketing major at my university to leading a college baseball team to an undefeated season as assistant coach—and what led me to apply for this position at the Chicago Cubs.

It was Rudy, my Golden Retriever, who first inspired me to apply to your operations assistant opening—not only have we used your app to find other dogs to play with in our neighborhood, he’s really excited about the prospect of coming to work with me every day. As I learned more about how [Company] is using modern tech to help pets thrive in cities, I couldn’t help but get excited to be part of it, too.

Example 10:

When I was seven, I wanted to be the GEICO gecko when I grew up. I eventually realized that wasn’t an option, but you can imagine my excitement when I came across your events manager position, which would have me working side by side with my favorite company mascot.

Example 11:

When I attended SXSW for the first time last month, I didn’t want to leave. So I decided I shouldn’t—and immediately went to check out job openings at the company.

Example 12:

If I could make the NYC apartment rental process better for just one person, I would feel like the horrors of my recent search would all be worth it. So a customer service role at [Apartment Search Company], where I could do it every day? I can’t think of anything more fulfilling.

Example 13:

[Vacation Rental Company] is synonymous with luxury and escape, known for spaces that inspire. I’ve felt this firsthand every time I’ve stayed at one of your properties—whether I was throwing a bachelorette party or working from home in a new locale—and I would love the chance to contribute to this reputation as your destination manager.

Example 14:

I was an hour out from hosting my first big dinner party when I realized I had forgotten to pick up the white wine. In a panic, I started Googling delivery services, and that’s when I first stumbled across [Delivery Service Company]. I’ve been hooked ever since, so I couldn’t help but get excited by the idea of bringing this amazingness to nervous hosts like me as your next social media and community manager.

Example 15:

Though I’m happily employed as a marketing manager, seeing the job description for your company’s PR director position stopped me in my tracks. I’ve been wearing your glasses for many years, and have always been impressed by the way the company treats its customers, employees, and the community at large.

Example 16:

A group of us IT folks were sitting around talking about our favorite Pacific Northwest companies this morning (coincidentally, over coffee). As you might figure, Starbucks was among the first names that came up. What makes you such a standout among Seattle-based corporations? Here’s the list we compiled:

Start with accomplishments

For any given job, you’re going to be competing with a lot of other job seekers—presumably, a lot of other similarly qualified people. A great way to stand out in your cover letter is to highlight something about yourself—a character trait, an accomplishment, a really impressive skill—that’ll quickly show how you stand out.

Example 17:

My last boss once told me that my phone manner could probably defuse an international hostage situation. I’ve always had a knack for communicating with people—the easygoing and the difficult alike—and I’d love to bring that skill to your open office manager position.

Example 18:

Among my colleagues, I’m known as the one who can pick up the pieces, no matter what amount of you-know-what hits the fan. Which is why I think there’s no one better to fill this customer service leader position.

Example 19:

Last December, I ousted our company’s top salesperson from his spot—and he hasn’t seen it since. Which means, I’m ready for my next big challenge, and the sales manager role at your company is exactly what I’m looking for.

Example 20:

After spending three years managing the internal communications for a 2,000-person company, I could plan a quarterly town hall or draft an interoffice memo in my sleep. What do I want to do next? Put that experience to work as a consultant for executives looking to level up their communications strategy.

Example 21:

While you won’t find the title “community manager” listed on my resume, I’ve actually been bringing people together online and off for three years while running my own blog and series of meetups.

Example 22:

If you’re looking for someone who can follow orders and doesn’t like to rock the boat, I’m probably not the right candidate. But if you need someone who can dig into data, see what’s working (and what’s not), and challenge the status quo, let’s talk.

Example 23:

I recently relocated my family to Texas. As we neared our new home, I noticed with intrigue the many wind turbines dotting the landscape. Suddenly, it hit me: “This is the career for me.” After unloading the moving van, I promptly researched companies in this sector that may benefit most from a skilled field engineer with expert electromechanical skills. And I discovered that [Company] is where I want to be.

Example 24:

You might be wondering what a 15-year veteran of the accounting world is doing applying to an operations role at a food startup. While I agree the shift is a little strange, I know you’re looking for someone who’s equal parts foodie and financial expert, and I think that means I’m your person.

Example 25:

Over the last 10 years, I’ve built my career on one simple principle: Work smarter. I’m the person who looks for inefficient procedures, finds ways to streamline them, and consistently strives to boost the productivity of everyone around me. It’s what’s earned me three promotions in the supply chain department at my current company, and it’s what I know I can do as the new operations analyst for [Company].

Start with humor and creativity

OK, before you read any of these, we have to stamp them with a big, blaring disclaimer: Do your homework before trying anything like this—learn everything you can about the company and the hiring manager to gauge whether or not they’d appreciate some comedic relief or a bit of snark. If it seems like they would, it’s a great way to make them smile (then call you). If they don’t? Try a different approach.

Example 26:

Have you ever had your mom call five times a day asking for a status update on how your job search is going, and then sound incredulous that you haven’t made more progress since the last phone call? That’s my life right now. But I’m hoping that soon my life will revolve around being your full-time social media manager. The good news is, I bring more to the table than just an overbearing mom. Let me tell you more.

Example 27:

Thank you so much for offering me the marketing manager position at [Company]! I wholeheartedly accept. OK, I know we’re not quite there yet. But if we were, here are just a few ideas for what I would do once in the role.

Example 28:

I considered submitting my latest credit card statement as proof of just how much I love online shopping, but I thought a safer approach might be writing this cover letter and describing all the reasons I’m the one who can take [E-Commerce Company]’s business to the next level.

Example 29:

I never thought that accidentally dropping my iPhone out of a second story window would change my life (it’s a funny story—ask me about it). But thanks to my misfortune, I discovered [Phone Repair Company]—and found my dream job as an expansion associate.

Example 30:

If we were playing “Two Truths and a Lie,” I’d say: I’ve exceeded my sales quotas by at least 20% every quarter this year, I once won an international pie-eating contest, and I have an amazing job at [Company]. The last, of course, is the lie. For now.

Frequently asked questions

How do you start off a cover letter.

When unsure how to open a cover letter, a good rule of thumb is to steer clear of clichés or overused opening lines. Instead, start by highlighting a passion or accomplishment relevant to the company or role you're applying for. You could also mention something about the company that caught your attention. Get creative, but keep it professional and make sure your narrative makes sense in that context.

How to start a cover letter greeting?

Try to find the hiring manager's name on LinkedIn or the company's website and address them directly, like “Dear Jane Doe”. If you can't find their name, “Dear Hiring Manager” is a good alternative. Avoid using “To Whom It May Concern” as it sounds outdated and impersonal.

How do I introduce myself in a cover letter?

Introducing yourself in a cover letter is straightforward: just share a bit about yourself. For example, “I'm a copywriter with seven years of experience in online content writing. At least officially. Since my first year of college I've been working on personal projects and keeping a track record of my accomplishments throughout the years.” No need to repeat your name since it's already in your contact information at the beginning of the letter.

How to start a cover letter without a name?

If you don't know the name of the person receiving your cover letter, start with “Dear Hiring Manager” or similar. Other possibilities include: “Dear Hiring Team”, “To the Hiring Team”, “To the Hiring Team”, “Dear Recruiter/Recruiting Team”, or “Dear Hiring Committee” if your industry evaluates cover letters and applications through a board.

Jenny Foss , Erica Breuer , Regina Borsellino , Amanda Cardoso also contributed writing, reporting, and/or advice to this article.

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7 Application Letter Samples | Format, Examples and How To Write?

February 9, 2024 by Prasanna

Application Letter Samples: An application letter is an important document. You need to be careful and formal while writing an application letter. It is an introduction letter that will give an appropriate picture of you.

When you start writing the application letter, you need to keep the first paragraph short and precise. Additionally, you should explain the reason for your application. For example, you are writing an application for a job.

You should mention your educational qualifications and job experience in your application letter. The application letter for a job position should be formal and respectful. Additionally, it would be best if you convinced your reader that you are the best candidate.

At the end of the letter, you need to add how you need to convey that you are looking forward to hearing back.

Get Other Types of  Letter Writing  like Formal, Informal and Different Types of Letter Writing Samples.

Format of Writing an Application Letter

You need to know how to write a letter of application to not make any mistakes. Here are some points you need to remember while writing an application letter:

• In an application letter, you need to be direct, precise and short.
• The tone of an application letter is formal, polite and respectful.
• It would be best if you introduce yourself in the first paragraph of the application letter.
• In the last section of the application letter, you should add that you are looking forward to hearing from the person.
• It would be best if you wrote why you want to work at a particular organisation or company.
• You should give your correct contact details for the other person to reach out to you.

Sample Application Letters

Sample Application letters are listed below for the convenience of the readers.

Sample Job Application Letter

Ms. Hannah Micheal DSC Company 68 Delaware Road Bloomsbury, CA 09045 (090) 656-87878

Dear Ms. Micheal,

I am writing this letter to apply for a junior programmer position advertised in your organisation. As requested, I am enclosing a completed job application, my certificates, my resumes, and four references in this letter.

The opportunity presented in this listing is exciting. I believe that my firm and years of technical experiences and education will make me a competent person for the position. The main strengths that I have, which I will contribute to this position include:

• I have designed, developed and supported many different live use applications.
• I continuously work towards achieving my goals through hard work and excellence.
• I provide exceptional contributions to the needs and wants of the consumers.
• I have a Bachelor of Science degree in Computer Programming. Additionally, I have in-depth knowledge of the complete cycle of a soft development project. Whenever the need arises, I learn new technologies.
• I can be reached on 878-878-7878.

Thank you for your time and consideration.

Job Application Letter

Date (Name) (Position) (institution) (Address) (City, State, Zip Code)

Dear (Name),

In the next few months, I will be finishing my Masters of Arts degree in School Counselling from Saint Paul College. Currently, I am looking for various internships opportunities. I was hoping I could do a 650-hour internship with (name of the institution). Please consider this my application for this internship opportunity.

Additionally, I have ( other educational qualifications and the institutes where you studied). (you need to add your characteristics according to the relevance of the internship). I am currently a part of many associations in my university. I want to receive this opportunity of working at your institute, so I help students.

I have enclosed my resume along with this application letter. If you require any additional information, you can reach me at (your phone number).

Sincerely, (Your Name)

Sample Application Letter

56 Holmes Street

Coorparoo 3243

September 14 2018

The State Manager

Brace- Copper Plastics

GPO Box 556

Brisbane QLD 6607

Dear Sir/ Madam,

I am applying for the position of assistant advertised on the courier of August 17 2018. I have had broad experience in the field of work over many years.

I have worked at PinkSteels Products (2010 to 2014), including 16 months of helping the chief storeman with over 500 engineering parts’ control. The included duty at the store fund as a sales clerk, handling enquiries and managing.

In my last position with the Coorparoo Council, I was employed as an assistant to the manager. Additionally, I handled the paperwork, storage and helped in stocktakes.

I believe my clerical accuracy, public contact experience and knowledge will help me secure the position.

I am attaching my resume in this application letter, and you can contact me at 897 67678.

Yours faithfully,

Jade Judith

Sample Application Letter for General Work

Your address

Your telephone number

Reference: Position of job application

Employer’s name

Employer’s address

I am writing as to whether you have any vacancies within your company. I recently completed my education and am keen to find work related to my field of education. I want to work in the _______ department of your company.

I am interested in this department because it is the area of my learning and experience. I hope to contribute to the department and the company—[you need to add from why you will be the perfect candidate for the position].

As a part of the letter, you will find my resume, which details my education, skills and experience. I am available for an interview after school or at weekends.

Your Signature

1380 Magnolia Circle

Mount Olive, NC 298983

April 3, 2019

Ms. Judy Potter

College Recruiter

Enterprise- Rent- a- Car

P.O Box 1989

Wilmington, NC 29021

Dear Ms. Potter

I am writing to express my interest in the Retail Management Trainee listed in the MOC Job Network. I have reviewed Enterprise Rent-a-Car’s web page. Your company’s commitment to excellent customer service and have a great development training program. I am graduating from Mount Lily College in May and am actively seeking a retail management position.

As a part of this application letter, you will find the resume with my practical experience in retail sales and customer service. My work has given me experience inability to work with a wide range of clientele. I have additionally completed several courses in management while pursuing my bachelors in business administration.

I want to work and learn from the Retail Management Trainee Position. I would love to meet you and work with Rent-a-Car. If you need additional information, please call me at (919) 465-2343.

Anna Jensen

540 Saint Paul

November 18, 2019

Beryl Henry

Saint Francis Academy

This is an application for a teaching position in your school. I am happy and interested to impart and spread my knowledge that I have gained to enhance students’ capability and understanding.

I am a graduate of Bachelor in Secondary Education – Major in History at Louise College. I am a let passer in a recently concluded examination.

I have completed Campus Training and various tutorial programs. I attended home ability in organising students and at handling classroom management.

I am confident enough to contribute to my best ability to the school’s visions of producing excellent quality students and graduates.

I have attached a resume for reference, which has my application letter. I hope you find my qualifications adequate; I am willing to call for an interview at your most convenient time.

Sincerely yours,

(Your name)

Hannah George

6734, Downtown Street

Gaithersburg, MD

(332)- 433, 6580.

Date: May 16 2019

Mr Solomon Robin

Griffith Nursing Home,

547, Parade Plaza

Mount Celebres, CA 76827

Dear Mr Solomon Robin

I am writing to introduce myself to you as a student at the National School of Nursing (NSN). I’m responding to your advertisement in the Employment News for a certified nursing assistant PCA for your emergency wards.

In the application letter, you will have my resume, which had my educational and working experience. I recently did an internship at Soldier Hospital, New York, which allowed me to strengthen my communication skills further.

I would appreciate it if I could appreciate the opportunity to discuss my education and experience. Thank you.

Senior Student, Nursing

ISC, Manhattan

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Home » Pendidikan » Contoh Application Letter

Contoh Application Letter

Application letter atau dalam bahasa Indonesia disebut surat lamaran menjadi salah satu dokumen yang harus disertakan saat melamar suatu pekerjaan. Biasanya, dokumen ini dikirim bersama Curricullum Vitae (CV) sebagai pendukung.

Sebagai dokumen penting, application letter sebaiknya dibuat semenarik mungkin. Karena dengan memiliki surat lamaran yang bagus dan menarik, rekrutmen tentunya akan lebih mempertimbangkan kamu untuk mengikuti tes wawancara.

Nah, jika kamu saat ini sedang mencari cara membuat application letter dalam bahasa Inggris beserta contohnya, lanjutkan membaca artikel ini.

Pengertian Application Letter

Application letter adalah surat resmi yang dibuat pelamar dan dikirim kepada perusahaan tujuan. Surat itu terdiri dari beberapa poin utama, berupa tujuan, pembuka, isi paragraf, dan penutup.

Surat ini memiliki isi yang berbeda dengan CV. Application letter berisi pernyataan resmi terkait minat untuk bekerja pada perusahaan tersebut serta profil pribadi, seperti nama, kontak, dan alamat. Sementara, CV berisikan profil berupa nama, alamat tinggal, alamat email, serta nomor telepon.

Selain itu, CV juga menyertakan riwayat pendidikan, keterampilan, hingga pengalaman bekerja sebagai bahan pertimbangan.

Fungsi Application Letter

Surat yang dikirim bersama dengan CV ini diharapkan bisa meningkatkan minat perusahaan kepada profil pelamar. Pasalnya, surat ini menjadi perwakilan minatmu terhadap suatu perusahaan. Semakin baik application yang ditulis, maka semakin besar kesempatanmu diterima. Dengan begitu, application letter bertujuan agar pelamar bisa diterima bekerja di perusahaan tujuan.

Cara Membuat Application Letter

Untuk membuat application yang benar, kamu harus memahami betul tujuan dari surat ini. Pastikan juga kamu mengenal perusahaan tujuan kamu mengirim surat. Sebab, ada beberapa bagian dalam surat di mana kamu harus memasukkan informasi perusahaan. Pastikan betul kata-kata yang ditulis dalam application letter agar tidak terlalu singkat atau berlebihan.

Membuat application letter bisa menggunakan bahasa Indonesia maupun bahasa Inggris. Hanya saja, menggunakan bahasa Inggris bisa menambah nilai kamu di ,mata rekrutmen. Pasalnya, surat lamaran ini bisa menjadi jaminan atas kemampuan kamu menggunakan bahasa asing.

Jangan lupa juga, tulis surat dengan kemampuan kamu ya.

Bagian Pembuka

Pada bagian ini, kamu harus menulis pihak mana yang akan dituju. Nah penting untuk mengetahui secara spesifik stuktur perusahaan, seperti nama manager pada bagian HRD. Tulis ini pada bagian kiri atas. Kemudian, ikuti di bawahnya nama serta alamat perusahaan yang dituju.

Isi menjadi bagian yang paling penting untuk menggambarkan tujuan kamu menulis application letter. Tulis keinginan kamu secara resmi diikuti dengan profil singkat dan posisi yang ingin dilamar.

Gambarkan kemampuan yang kamu miliki khususnya dalam pekerjaan yang dilamar serta pandangan pribadi mengenai perusahaan. Hal ini dijamin bikin kamu semakin dipertimbangkan lho.

Pada bagian penutup, kamu harus menutup surat dengan bahasa sopan serta formal. Tegaskan kamu adalah orang yang tepat untuk posisi tersebut dan tulis harapan kamu untuk lamaran selanjutnya.

Terakhir, jangan lupa ucapkan terima kasih ya.

Contoh Application Letter dalam Bahasa Inggris

Untuk menyempurnakan kemampuanmu dalam menulis application letter, ada baiknya kamu membaca beberapa contoh di bawah ini:

Fresh Graduate

Application fresh graduate tidak ada bedanya dengan yang lain. Kamu bisa mencoba berbagai posisi sesuai dengan bidang keahlian, misalnya perhotelan, marketing staff, secretary, atau sebagai graphic designer.

Contoh: Fresh Graduate Mrs Poppy Ardhini

Resources Manager

PT Angkasa Pura

Jalan Gatot Subroto No. 45

Dear Mrs Poppy,

I wish to apply for secretary position that your company is looking for. I have read your advertisement job vacancy in social media.

I am a fresh graduate from Universitas Indonesia majoring Secretary with GPA 3.70. I am excited about the oppurtunity to work as a part of the company.

My computer skills are very good and I am a hard worker, discipline and able to work in individual or team. I look forward to an oppprtunity to discuss my potential contribution to team. I can be reached at phone or email.

Melamar pekerjaan sebagai suster juga memerlukan application letter yang menarik.

Poppy Ardhini

Program Director

Maternal-Newborn Program

Dear Mrs Poppy

I am writing in respons to th advertisement posted in the news paper for the position of registered pratical nurse maternal-newborn program. I am graduate from Health Polytechnic Jakarta.

I have completed a large component of my clinical nursing placement at you facility. I am sure can work together with as a part of the maternal-newborn team.

My atteched resume provides more details about my skills and accomplishments. I would like to to hearing from you soon. Thank for your kind attention.

Sebagai guru, application letter bisa menunjukan kemampuan kamu dalam mempromosikan diri lho.

Head Office

SD Raj Yamuna

Jl By Pass Ngurah Rai

Dear Madam or Sir..

I would like apply for teacher position in SD Raj Yamuna. I love teaching, learning and live with this passion. I had 4 years experience teaching in Belaire Middle School.

It was certainly a challenge, but I love to challenge myself more. I would like to be a part of SD Raj Yamuna. I will plan to follow up in a week’s time. In the meantime, feel free to contact me by phone or email.

Accounting Staff

Mr Kardiman

Resources Managr

PT Gemilang Jaya

Jalan Cendrawasih

Dear Mr Kardiman

I wish to apply for the position of Accounting Staff that was advertised on news paper. I have over one year experience as an accounting with PT Bumi Laksan.

I also have good computers skill and I have an excellent record as a reliable, productive employee. I am looking for new challenges and this position sounds the perfect opportunity.

Your company has an enviable record innovation in investor financial consultant, and an excellent reputation as an employer, making the position even more attractive. I enclose my CV and thank for your attention. I am available for interview at your company.

Sincerely yours,

Marketing Manager

Mrs Jane Salimar

Bumi Multimedia

Jalan Mampang Prapatan

Jakarta Selatan

I would like to apply for the role of Marketing Executive which you have advertised in social media. Please find enclose my CV which details my experience and skills related to marketing.

I work as a Marketing Assistant for PT Gemilang and I have been there for 4 years. I feel that I have begun to develop my marketing skills grealty and now feel ready for new challange.

I am a confident communicator. I like to work hard to ensure that I get my work completed and never miss deadlines.

My CV show detail my previous experience and skills but if you have any further questions, please do not hestitate to contact me and I will be happy to answer any question that you may have. Thank you for taking the time to read my CV and letter. I look forward to hearing from you soon.

Your sincerely

Sales Executive

Mr Erwin Purnama

PT Bima Sakti

Jalan TB Simatupang

Dear Mr Erwin

My extensive experience in sales and marketing piqued my interest in your job posting in Retail Revenues for a sales excecutive for PT Bima Sakti. As my resume states, I have 8 years of experience in achieving my company goals and accomplishing new developmnts in its business.

I function well under pressure, communicate very effectively with team members and senior management, and am a professional negotiator. My focus on communications results in organizing data and sharing it with staff, motivating sales associates to increase profits, and giving presentations at group meetings and conferences.

It would be my pleasure to meet with you as well as sharing with you some ideas which could be of interest to your company, and determine my suitable for the sales executive position.

At your service,

Tips dan Trik

Nah, setelah kamu membaca contoh application letter di atas, kamu bisa mencoba untuk mengaplikasikannya ke dalam tulisan. Namun, dalam menulis application letter tak semudah yang dibayangkan. Guna meminimalisir kesalahan, sebaiknya kamu perhatikan beberapa tips dan trik untuk menulis application letter ya.

Pilih Kalimat yang Tepat

Sebagai pernyataan dari minat kamu bekerja di suatu perusahaan, pastikan untuk menggunakan kalimat yang tepat. Application letter merupakan surat resmi sehingga harus ditulis menggunakan kaidah ejaan yang benar. Jangan terlalu sering mengulang-ulang kalimat, dan fokus pada satu tujuan. Serta, gunakan bahasa yang menarik sehingga bisa menjadi nilai tambahan dari rekrutmen.

Selain itu, pastikan juga kamu mempersiapkan surat lamaran dengan format yang tepat, baik secara struktur penulisan maupun fisik. Dengan begitu, perusahaan akan melihat keseriusan dalam melamar pekerjaan.

Tekankan Kemampuan

Menekankan kemampuan bisa menjadi salah satu cara mengambil hati rekrutmen perusahaan saat membaca application lettermu. Sebaiknya masukkan dua sampai tiga keahlian atau pengalaman yang berhubungan dengan bidang pekerjaan tersebut.

Sambungkan antara keahlian yang satu dengan yang lain agar mendukung. Cara ini pasti akan membuat application kamu terlihat berbeda dibandingkan dengan surat lamaran yang lain. Sebaiknya hindari untuk menulis kelemahan diri dalam isi surat. Cukup promosikan diri dari kemampuan yang kamu miliki.

Cek Kembali Sebelum Dikirim

Tips terakhir untuk membuat contoh application letter dengan mengecek kembali seluruh isi surat. Perhatikan semua kata yang ditulis serta informasi-informasinya. Hindari penulisan typo atau salah ketik. Gunakan bahasa yang nyaman untuk digunakan sekaligus sopan.

Kesalahan dalam tulisan bisa menjadi kelemahan dari surat kamu lho.

Selamat mencoba!

Fakir ilmu yang tak pandai bersyukur

Update : [modified_date] - Published : [publish_date]

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How to Start a Cover Letter (Examples Included)

Mike Simpson 0 Comments

By Mike Simpson

When you’re writing a cover letter, nailing the opening is a must. Your cover letter introduction has to draw the hiring manager in, giving them a clear reason to keep reading. That’s why learning how to start a cover letter is so vital; it’s your doorway to success.

After all, more than eight-in-10 recruiters feel that an awesome cover letter is enough to land a candidate an interview even if their resume is only a partial fit for the job. Cool, right?

So, are you ready to make sure that your cover letter opening is everything it can be? Great! Here’s what you need to know.

What Is a Cover Letter?

Alright, let’s begin with the basics. Before you can learn how to start a letter to the hiring manager, it’s helpful to know what a cover letter is in the first place.

We’ve actually taken several deep dives into the world of cover letters, including how to address a cover letter , the best cover letter format , how to end a cover letter , and a full overview of how to write a cover letter .

But the basic gist is that a cover letter is a written elevator pitch. It acts as an introduction to what you have to offer, with a bit more flavor than you can put in a resume.

In many cases, your cover letter is the absolute first impression you’ll make on a hiring manager. As they read, they get a feel for who you are, as well as what you bring to the table.

Do cover letters really matter that much? Yes, they do. Overall, 49 percent of hiring managers think that receiving a cover letter is important to the hiring process, which is a pretty good indication that they value them.

So, what are the parts of a cover letter? In most cases, a cover letter has:

• Contact Information
• Opening Paragraph
• Body Paragraphs
• Closing Paragraph
• Closing Sentiment

While that seems like a lot, it really isn’t. In most cases, you end up with about a page or so of content. After all, a cover letter isn’t an autobiography of your life; it’s a concise, tailored introduction to who you are as a professional.

Generally, when you’re trying to figure out how to start a cover letter, what you need to focus on are the salutation and the opening paragraph. Those are what make the first impression and usually play a big role in whether the hiring manager reads the whole thing or not.

You may want to dig a little deeper, making sure your opening line really packs a punch. But, really, that’s all part of creating a great opening paragraph, isn’t it? Just keep in mind that your leading sentence needs to be an attention-grabber, and you’re in good shape.

Now, is your cover letter opening more important than the rest of the letter? Well, yes and no. If your start to your letter isn’t strong, there’s a chance the hiring manager won’t finish reading it. That means a fantastic cover letter introduction is essential.

But the rest matters, too. In the end, you want your first impression to be a doozy. It’s just that, if you don’t nail the opening to your cover letter, the rest may never get a glance.

Common Mistakes When Starting a Cover Letter

Before we dive into how to start a cover letter, let’s talk about some cover letter introduction mistakes you want to avoid. After all, a misstep at this early stage can cost you the job, so you really need to make sure you get it right.

First, one of the biggest mistakes you can make is not tailoring the content to the position. When you write a cover letter, you are speaking to one particular hiring manager, not everyone who may ever want to hire you. If you don’t focus the content on that specific job, you might not connect with that hiring manager, causing them to move onto a different candidate.

Second, being too generic can come back to bite you. You want to stand out from the crowd, so you need to make sure your cover letter introduction feels a bit unique.

Third, choosing the wrong salutation – or not including one at all – can potentially lead to some trouble. If you go the wrong way, you may not connect with the hiring manager as well or could even offend them a bit. That’s no good.

Finally, spelling and grammar mistakes are a huge deal. They make it look like you lack attention to detail, and that isn’t going to win you any fans.

How to Start a Cover Letter

In many cases, figuring out how to start a letter for your job application is much easier if you take it one step at a time. It lets you tackle everything in succession and gives you a chance to focus on each critical part, increasing the odds that you’ll genuinely nail it.

Here’s a quick step-by-step guide on how to start a letter when you’re trying o land a job:

1. Choose the Right Salutation

The salutation in your cover letter opening serves as a greeting. It’s a chance to acknowledge the reader directly, even if just for a brief second.

Ideally, you want to address the hiring manager by name, using an approach like:

Dear [Mr./Mrs./Ms./Dr.] [First Name] [Last Name]

Now, you can potentially add one more option to the list: Mx. This is a relatively new gender-neutral addition that’s favored by people who consider themselves nonbinary.

Generally speaking, you should only use “Mx.” if you are completely, 100 percent certain that it’s the hiring manager’s preferred title. You don’t want to go with it simply because you don’t know the hiring manager’s gender. Why? Well, since it’s a newer option, not everyone is familiar with it, so some hiring managers might think it’s a typo.

Additionally, people may have a variety of opinions about “Mx.,” and not all of them are positive. Since it’s a bit controversial in certain circles, you could offend a hiring manager by using it if that isn’t what they prefer.

So, what do you do if you know the hiring manager’s name but not their gender or preferred title? Worst case, go with “Dear [First Name] [Last Name]” instead. It’s a bit less formal, but it may be better than getting the title wrong.

If you genuinely don’t know the hiring manager’s name – and can’t figure it out with some research – you can try:

• Dear [Job Title/Role] – Dear Hiring Manager, Dear Operations Manager, Dear VP of Sales, etc.
• Dear [Department] – Dear IT Department, Dear Marketing Department, etc.

Those aren’t as personal, but they can do the trick. They at least speak to a particular individual, making it clear that you had a certain recipient in mind. As a result, they are much better than more generic alternatives.

What about “To Whom It May Concern?” Well, we’ve taken a deep dive into how to use to whom it may concern . But, in most cases, that isn’t your best. It feels outdated, for one. Plus, it doesn’t have a particular reader in mind, which isn’t ideal.

The same goes for “Dear Sir or Madam.” Along with being generic and incredibly old-school, it’s also a bit awkward. Plus, it makes it seem like you didn’t even try to come up with something better, and that’s never good.

2. Nail the Opening Sentence

Your opening sentence in your cover letter is what really needs to draw the hiring manager in. As a result, you want to make sure that it packs a wallop.

Usually, you have a few options that can pull this off. First, if you know someone at the company who referred you to the position, you can try name-dropping. Many hiring managers favor direct referrals, so it’s alright to make that connection clear from the beginning.

Second, you can lead off with a relevant accomplishment. This one can get a little tricky to do well. You really have to relate it to something in the role, and that isn’t always easy to manage without using a sentence or so to build in some context.

Finally, you can focus on your excitement. Hiring managers like people who seem passionate about the opportunity, so this route could let you start your cover letter on a great note.

With all of these, you want to make sure the opening sentence taps on the position you’re trying to land. It’s smart to mention the job title, department, and company, as that ensures the hiring manager knows why you’re writing. If it doesn’t fit in the first sentence, then it needs to come in on the second.

3. Round Out the First Paragraph

Generally, your cover letter opening paragraph is going to be two or four sentences long. If you didn’t get it into your opening sentence, use your second one to mention the job opening. That way, the hiring manager understands exactly why you reached out.

After that, it’s time to tap on some relevant skills. Use the job ad to identify high-priority capabilities. Next, treat them like keywords, using the exact same words and phrases to increase your odds of looking like a great match (and getting past an automated screener).

4. Quantify the Details

Numbers stand out visually in a cover letter. They actually draw the eye, as they aren’t as widely used as letters and most forms of punctuation.

By quantifying a detail or two, you create visual interest. Plus, you’re giving the hiring manager some helpful context about what you’ve achieved, something that can make you look like a stronger candidate.

3 Cover Letter Starting Samples

Sometimes, nothing helps bring some tips to life like a handy example or three. If you want to make sure you understand how to start a cover letter or are looking for some samples that you can use as a template, here are three cover letter introduction examples, each representing a different approach.

1. When You Were Referred

Dear Mr. John Doe:

During my 6 years as a sales professional, I’ve had the opportunity to collaborate with a number of amazing professionals, including Jane Smith, a member of your team who recommended I apply for the Account Manager opening at ABC Inc. In my last position, I managed a portfolio of 25 enterprise-level clients while also boosting sales by 15 percent year-over-year during my tenure. I believe that my penchant for strategic thinking, as well as my strong negotiation and communication skills, make me an exceptional fit for your position.

2. Leading with an Achievement

Dear IT Department:

Over the past 4 years, I’ve focused my career on the world of project management, recently earning by Project Management Professional (PMP) certification. Additionally, I personally oversaw five $50k+ development projects concurrently, each of which was finished on time and within budget. I feel that my experience as a leader, as well as my expertise in risk assessment and cost management, makes me an ideal fit for the Project Manager position at XYZ Corp.

3. Going the Excitement Route

Dear Hiring Manager:

When I saw the administrative assistant opening at ABC Company, I immediately knew I wanted to apply. As an office assistant with 6 years of experience, I have honed many key skills you’re hoping to find, including scheduling, report writing, and customer service. Last year, among 50 nominated colleagues, I was even recognized as the Employee of the Year, largely because of my passion and dedication to my work, something that I would love to bring to ABC Company.

Putting It All Together

Ultimately, you should now understand how to start a cover letter off in the best way possible. Use all of the tips above, and turn to the cover letter opening samples to serve as guides. That way, you can create an introduction that captures the hiring manager’s attention and keeps them reading, giving you a chance to showcase even more about why you’re such an awesome candidate.

And as always, Good luck!

Co-Founder and CEO of TheInterviewGuys.com. Mike is a job interview and career expert and the head writer at TheInterviewGuys.com.

His advice and insights have been shared and featured by publications such as Forbes , Entrepreneur , CNBC and more as well as educational institutions such as the University of Michigan , Penn State , Northeastern and others.

Learn more about The Interview Guys on our About Us page .

About The Author

Mike simpson.

Co-Founder and CEO of TheInterviewGuys.com. Mike is a job interview and career expert and the head writer at TheInterviewGuys.com. His advice and insights have been shared and featured by publications such as Forbes , Entrepreneur , CNBC and more as well as educational institutions such as the University of Michigan , Penn State , Northeastern and others. Learn more about The Interview Guys on our About Us page .

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3 Examples: How to Write an Effective Application Letter

By Status.net Editorial Team on November 15, 2023 — 9 minutes to read

Your application letter should be a clear reflection of you, your skills, and your aspirations. It’s essential to tailor it to the specific job you’re applying for and showcase how you meet the requirements. Stay with us as we walk you through the tips, tricks, and best practices to make your letter shine. By the end, you’ll have the knowledge and confidence to navigate the job application process with ease.

Step 1. Introduction: Expressing Interest

The opening line.

Your opening line should grab the reader’s attention, briefly introduce yourself, and express your interest in the position. This is your opportunity to make an excellent first impression, so keep it clear and concise. For example, you could start with:

“As an experienced marketing professional, I was thrilled to see the opportunity for a Marketing Manager position at X Company.”

Revealing the Source of Information

Next, it’s important to mention where you found out about the job opening. This helps recruiters understand where their outreach efforts are effective and demonstrates that you’ve done your homework. Reference the specific platform, such as a job board or company website, or mention the person who referred you to the position. Here are a couple of examples:

“I came across this position on LinkedIn and believe my skillset aligns perfectly with the job requirements.” or

“Jane Brown, the Sales Director at your company, suggested I apply for this role, as she believes my experience in customer service is a great fit for the team.”

Step 2. Body: Detailing Qualifications

Pitching your skills.

When writing an application letter, it’s essential to showcase your skills. Start by listing the most relevant ones based on the job description. Be specific and mention how you’ve used these skills in previous projects or work settings. For example:

“As a project manager, I have successfully managed teams of up to 20 members, ensuring timely delivery of projects while maintaining a high level of quality.”

Use bullet points or bold text to make your skills stand out. This way, the reader gets a clear picture of your capabilities.

Referencing Your Experience

After listing your skills, provide details about your work experience. Start with the most recent position and include the name of the company, your job title, and the duration of employment. Focus on the responsibilities that match the job opening. For instance:

“During my tenure at X Corp as a marketing executive, I was responsible for coordinating marketing campaigns, managing social media channels, and conducting market research.”

Don’t forget to mention any relevant internships or volunteer work. This information will help paint a complete picture of your expertise.

Demonstrating Your Achievement

Lastly, highlight your accomplishments and show the potential employer why you’re a perfect fit. Use concrete examples and mention any quantifiable results you’ve achieved. For example:

“At ABC Inc., I initiated a cost-reduction program that saved the company $50,000 within six months.”

You can also mention any awards or recognitions you’ve received for outstanding work. This demonstrates that your contributions have been valued and recognized by others.

Step 3. Concluding Your Letter

Seeking further communication.

By the time you reach the end of your application letter, it’s important to express your desire for further communication with the potential employer. This shows that you’re genuinely interested in the opportunity and eager to continue the conversation. Example:

“I am excited about the prospect of contributing to your company’s goals, and I would appreciate the opportunity to discuss this further with you. Please don’t hesitate to contact me at your earliest convenience. Thank you for considering my application.”

Final Goodbye

After expressing your eagerness, close your letter with a polite and professional farewell, addressing the recipient by name where possible. This is not only courteous, but it also leaves a positive and lasting impression. Example:

“ I look forward to your response and the possibility of working together. Once again, thank you for your time and consideration. Sincerely, [Your Name]”

Proper Letter Ending

The complimentary close.

Start by choosing an appropriate complimentary close for your application letter. This part signifies the end of the main content and should leave a professional impression. Some common examples are “Sincerely,” “Best regards,” or “Yours faithfully.” Keep in mind that it’s best to stay formal, so avoid using casual phrases like “Cheers” or “Take care.”

After the complimentary close, press enter twice to leave a space for your signature. This space provides room for your actual signature if you’re submitting a physical letter. If you’re submitting electronically, this space can act as a visual cue that your letter has reached its end.

While signing an application letter, be sure to include your typed full name. Don’t forget to include your relevant contact information, such as your email address or phone number. This will make it easy for the recipient to get in touch with you if they have any questions or require additional information.

Here’s an example of a proper letter ending for your application letter:

[Space for physical signature, if applicable] Your Full Name [email protected] +1-234-567-8901

Post-Writing: Proofreading and Correcting

After writing your application letter, it’s essential to proofread and correct any errors or inconsistencies. This process will help ensure that you submit a polished and professional document that impresses potential employers.

Correcting Grammar and Punctuation

First, focus on your grammar and punctuation. A well-written letter that follows proper grammar rules is more likely to capture the reader’s attention and convey your message effectively.

• As you’re reading through your letter, keep an eye out for missing or misplaced commas, semicolons, and other punctuation marks.
• Check for sentence fragments or run-on sentences that make your message unclear.
• Look for subject-verb agreement issues, as well as any awkward phrasing or wordiness.
• Ensure consistency in tense and voice throughout the letter.

Checking for Spelling Mistakes

Your next step should be checking for spelling mistakes. Misspelled words can distract the reader and make your application appear less polished.

• Run your text through a spellchecker; most word processing programs have this feature built-in.
• Take the time to read through your letter carefully, word-by-word, to catch any errors the spellchecker may have missed.
• Double-check the spelling of names, addresses, and other specific information to make sure they’re correct.

Examples of Successful Application Letters

When writing an application letter, it’s essential to tailor it to the specific job posting . Check out these examples to help you create a winning letter for different scenarios.

Dear [Hiring Manager],

I’m excited to apply for the Sales Representative position at [Company Name]. With my proven sales record and strong interpersonal skills, I believe I would be a valuable asset to your team.

In my previous role at [Previous Company], I consistently exceeded sales targets and established strong relationships with clients. I’m confident that my experience and passion for sales will contribute to the ongoing success of [Company Name].

Thank you for considering my application. I look forward to discussing my qualifications and how I can contribute to the growth of [Company Name].

Sincerely, [Your Name]

As a creative and skilled Graphic Designer, I am thrilled to apply for the position at [Company Name]. My expertise in Adobe Creative Suite and concept development aligns with the requirements laid out in the job posting.

In my previous role at [Previous Company], I created visually appealing and engaging content for various marketing campaigns. My designs helped increase brand recognition and lead to a 20% increase in social media engagement. I am eager to use my talents and contribute to the visual identity of [Company Name].

I look forward to the opportunity to discuss my skills and portfolio with you. Thank you for considering my application.

Best regards, [Your Name]

As an experienced Office Manager with a strong background in time management and organization, I am eager to apply for the position at [Company Name]. Your commitment to efficiency and supporting your employees is in line with my work values.

During my tenure at [Previous Company], I streamlined scheduling and developed procedures that led to a 30% reduction in office expenses. My proactive approach to problem-solving and ability to create a productive work environment contribute to my effectiveness as an Office Manager.

I am enthusiastic about the opportunity to contribute to the success of [Company Name] by enhancing office operations. Thank you for considering my application.

Frequently Asked Questions

What are the key components of an application letter.

An application letter should include the following key components:

• Contact information: Start by writing your name, address, phone number, and email address.
• Salutation: Address the recipient professionally, using their name when possible.
• Opening paragraph: Introduce yourself and state the position you’re applying for.
• Body paragraphs: Highlight your relevant skills, experience, and accomplishments.
• Closing paragraph: Reiterate your interest in the position, provide your contact information, and thank the reader for considering your application.
• Sign-off: Use a polite closing, such as “Sincerely” or “Best regards,” followed by your name.

Can you provide a step-by-step guide on writing a cover letter?

• Review the job posting and research the company to understand their needs and values.
• Write your contact information at the top of the letter.
• Use a professional salutation and address the recipient by name, if possible.
• Craft an engaging opening paragraph that states the position you’re applying for and how you learned about it.
• Write body paragraphs that showcase your relevant skills, experience, and accomplishments, drawing connections to the requirements mentioned in the job posting.
• In the closing paragraph, restate your interest in the position and thank the reader for their time.
• Sign off with a polite closing and your name, followed by your phone number and email address.

What are some tips for writing an effective application letter?

To write an effective application letter:

• Tailor the content: Focus on the skills and experiences that are most relevant to the specific job posting.
• Use strong action words: Highlight your achievements using action verbs, such as “managed,” “achieved,” or “developed.”
• Proofread for errors: Thoroughly check your letter for spelling and grammatical errors before sending.
• Maintain a professional tone: Write your letter with a confident and respectful tone, avoiding slang or overly casual language.

How do you customize your cover letter for different job positions?

Make sure to modify your application letter to suit the specific job and company you’re applying to. Analyze the job posting to understand the key requirements and skills the employer is looking for. Emphasize how your experiences and abilities address these needs. Research the company to understand their values and culture, and incorporate that knowledge into your letter to show you would be a good fit for their organization.

What are some common cover letter mistakes to avoid?

Some common mistakes to avoid in cover letters include:

• Not customizing your letter for each job or company
• Focusing too much on yourself and not on the needs of the employer
• Including too much information or making the letter too long
• Repeating your resume verbatim without providing more context
• Failing to proofread for spelling and grammatical errors

How can I make my application letter stand out from the competition?

To make your application letter stand out:

• Use a compelling opening to grab the reader’s attention.
• Show enthusiasm for the position and the company.
• Make sure your letter is well-organized and visually appealing, with a professional font and layout.
• Tailor your letter to the specific job and company, focusing on the most relevant skills and experiences.
• Offer examples of your achievements to demonstrate your ability to succeed in the role.
• Proofread your letter to ensure it is error-free and polished.
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