outro for presentation script

30 Examples: How to Conclude a Presentation (Effective Closing Techniques)

By Status.net Editorial Team on March 4, 2024 — 9 minutes to read

Ending a presentation on a high note is a skill that can set you apart from the rest. It’s the final chance to leave an impact on your audience, ensuring they walk away with the key messages embedded in their minds. This moment is about driving your points home and making sure they resonate. Crafting a memorable closing isn’t just about summarizing key points, though that’s part of it, but also about providing value that sticks with your listeners long after they’ve left the room.

Crafting Your Core Message

To leave a lasting impression, your presentation’s conclusion should clearly reflect your core message. This is your chance to reinforce the takeaways and leave the audience thinking about your presentation long after it ends.

Identifying Key Points

Start by recognizing what you want your audience to remember. Think about the main ideas that shaped your talk. Make a list like this:

• The problem your presentation addresses.
• The evidence that supports your argument.
• The solution you propose or the action you want the audience to take.

These key points become the pillars of your core message.

Contextualizing the Presentation

Provide context by briefly relating back to the content of the whole presentation. For example:

• Reference a statistic you shared in the opening, and how it ties into the conclusion.
• Mention a case study that underlines the importance of your message.

Connecting these elements gives your message cohesion and makes your conclusion resonate with the framework of your presentation.

30 Example Phrases: How to Conclude a Presentation

• 1. “In summary, let’s revisit the key takeaways from today’s presentation.”
• 2. “Thank you for your attention. Let’s move forward together.”
• 3. “That brings us to the end. I’m open to any questions you may have.”
• 4. “I’ll leave you with this final thought to ponder as we conclude.”
• 5. “Let’s recap the main points before we wrap up.”
• 6. “I appreciate your engagement. Now, let’s turn these ideas into action.”
• 7. “We’ve covered a lot today. To conclude, remember these crucial points.”
• 8. “As we reach the end, I’d like to emphasize our call to action.”
• 9. “Before we close, let’s quickly review what we’ve learned.”
• 10. “Thank you for joining me on this journey. I look forward to our next steps.”
• 11. “In closing, I’d like to thank everyone for their participation.”
• 12. “Let’s conclude with a reminder of the impact we can make together.”
• 13. “To wrap up our session, here’s a brief summary of our discussion.”
• 14. “I’m grateful for the opportunity to present to you. Any final thoughts?”
• 15. “And that’s a wrap. I welcome any final questions or comments.”
• 16. “As we conclude, let’s remember the objectives we’ve set today.”
• 17. “Thank you for your time. Let’s apply these insights to achieve success.”
• 18. “In conclusion, your feedback is valuable, and I’m here to listen.”
• 19. “Before we part, let’s take a moment to reflect on our key messages.”
• 20. “I’ll end with an invitation for all of us to take the next step.”
• 21. “As we close, let’s commit to the goals we’ve outlined today.”
• 22. “Thank you for your attention. Let’s keep the conversation going.”
• 23. “In conclusion, let’s make a difference, starting now.”
• 24. “I’ll leave you with these final words to consider as we end our time together.”
• 25. “Before we conclude, remember that change starts with our actions today.”
• 26. “Thank you for the lively discussion. Let’s continue to build on these ideas.”
• 27. “As we wrap up, I encourage you to reach out with any further questions.”
• 28. “In closing, I’d like to express my gratitude for your valuable input.”
• 29. “Let’s conclude on a high note and take these learnings forward.”
• 30. “Thank you for your time today. Let’s end with a commitment to progress.”

Summarizing the Main Points

When you reach the end of your presentation, summarizing the main points helps your audience retain the important information you’ve shared. Crafting a memorable summary enables your listeners to walk away with a clear understanding of your message.

Effective Methods of Summarization

To effectively summarize your presentation, you need to distill complex information into concise, digestible pieces. Start by revisiting the overarching theme of your talk and then narrow down to the core messages. Use plain language and imagery to make the enduring ideas stick. Here are some examples of how to do this:

• Use analogies that relate to common experiences to recap complex concepts.
• Incorporate visuals or gestures that reinforce your main arguments.

The Rule of Three

The Rule of Three is a classic writing and communication principle. It means presenting ideas in a trio, which is a pattern that’s easy for people to understand and remember. For instance, you might say, “Our plan will save time, cut costs, and improve quality.” This structure has a pleasing rhythm and makes the content more memorable. Some examples include:

• “This software is fast, user-friendly, and secure.”
• Pointing out a product’s “durability, affordability, and eco-friendliness.”

Reiterating the Main Points

Finally, you want to circle back to the key takeaways of your presentation. Rephrase your main points without introducing new information. This reinforcement supports your audience’s memory and understanding of the material. You might summarize key takeaways like this:

• Mention the problem you addressed, the solution you propose, and the benefits of this solution.
• Highlighting the outcomes of adopting your strategy: higher efficiency, greater satisfaction, and increased revenue.

Creating a Strong Conclusion

The final moments of your presentation are your chance to leave your audience with a powerful lasting impression. A strong conclusion is more than just summarizing—it’s your opportunity to invoke thought, inspire action, and make your message memorable.

Incorporating a Call to Action

A call to action is your parting request to your audience. You want to inspire them to take a specific action or think differently as a result of what they’ve heard. To do this effectively:

• Be clear about what you’re asking.
• Explain why their action is needed.
• Make it as simple as possible for them to take the next steps.

Example Phrases:

• “Start making a difference today by…”
• “Join us in this effort by…”
• “Take the leap and commit to…”

Leaving a Lasting Impression

End your presentation with something memorable. This can be a powerful quote, an inspirational statement, or a compelling story that underscores your main points. The goal here is to resonate with your audience on an emotional level so that your message sticks with them long after they leave.

• “In the words of [Influential Person], ‘…'”
• “Imagine a world where…”
• “This is more than just [Topic]; it’s about…”

Enhancing Audience Engagement

To hold your audience’s attention and ensure they leave with a lasting impression of your presentation, fostering interaction is key.

Q&A Sessions

It’s important to integrate a Q&A session because it allows for direct communication between you and your audience. This interactive segment helps clarify any uncertainties and encourages active participation. Plan for this by designating a time slot towards the end of your presentation and invite questions that promote discussion.

• “I’d love to hear your thoughts; what questions do you have?”
• “Let’s dive into any questions you might have. Who would like to start?”
• “Feel free to ask any questions, whether they’re clarifications or deeper inquiries about the topic.”

Encouraging Audience Participation

Getting your audience involved can transform a good presentation into a great one. Use open-ended questions that provoke thought and allow audience members to reflect on how your content relates to them. Additionally, inviting volunteers to participate in a demonstration or share their experiences keeps everyone engaged and adds a personal touch to your talk.

• “Could someone give me an example of how you’ve encountered this in your work?”
• “I’d appreciate a volunteer to help demonstrate this concept. Who’s interested?”
• “How do you see this information impacting your daily tasks? Let’s discuss!”

Delivering a Persuasive Ending

At the end of your presentation, you have the power to leave a lasting impact on your audience. A persuasive ending can drive home your key message and encourage action.

Sales and Persuasion Tactics

When you’re concluding a presentation with the goal of selling a product or idea, employ carefully chosen sales and persuasion tactics. One method is to summarize the key benefits of your offering, reminding your audience why it’s important to act. For example, if you’ve just presented a new software tool, recap how it will save time and increase productivity. Another tactic is the ‘call to action’, which should be clear and direct, such as “Start your free trial today to experience the benefits first-hand!” Furthermore, using a touch of urgency, like “Offer expires soon!”, can nudge your audience to act promptly.

Final Impressions and Professionalism

Your closing statement is a chance to solidify your professional image and leave a positive impression. It’s important to display confidence and poise. Consider thanking your audience for their time and offering to answer any questions. Make sure to end on a high note by summarizing your message in a concise and memorable way. If your topic was on renewable energy, you might conclude by saying, “Let’s take a leap towards a greener future by adopting these solutions today.” This reinforces your main points and encourages your listeners to think or act differently when they leave.

Frequently Asked Questions

What are some creative strategies for ending a presentation memorably.

To end your presentation in a memorable way, consider incorporating a call to action that engages your audience to take the next step. Another strategy is to finish with a thought-provoking question or a surprising fact that resonates with your listeners.

Can you suggest some powerful quotes suitable for concluding a presentation?

Yes, using a quote can be very effective. For example, Maya Angelou’s “People will forget what you said, people will forget what you did, but people will never forget how you made them feel,” can reinforce the emotional impact of your presentation.

What is an effective way to write a conclusion that summarizes a presentation?

An effective conclusion should recap the main points succinctly, highlighting what you want your audience to remember. A good way to conclude is by restating your thesis and then briefly summarizing the supporting points you made.

As a student, how can I leave a strong impression with my presentation’s closing remarks?

To leave a strong impression, consider sharing a personal anecdote related to your topic that demonstrates passion and conviction. This helps humanize your content and makes the message more relatable to your audience.

How can I appropriately thank my audience at the close of my presentation?

A simple and sincere expression of gratitude is always appropriate. You might say, “Thank you for your attention and engagement today,” to convey appreciation while also acknowledging their participation.

What are some examples of a compelling closing sentence in a presentation?

A compelling closing sentence could be something like, “Together, let’s take the leap towards a greener future,” if you’re presenting on sustainability. This sentence is impactful, calls for united action, and leaves your audience with a clear message.

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6 Ways to Close Your Presentation With Style (& Tools to Use)

Written by: Ashish Arora

Picture this: You've just delivered an amazing presentation that had your audience hooked from the start. The excitement in the room is glaring as you reach the final moments of your presentations.

Now, it's time to close with a bang and leave a lasting impression.

The way you conclude your presentation holds immense power. That’s the defining moment that cements your message in the minds of your audience.

So how do you wrap up your presentation in a memorable way and leave your audience feeling inspired? That’s why we created this article to teach you how to end a presentation.

In this article, we're going to explore six awesome ways to close your presentation with style. These techniques will help you leave a lasting impact and make your audience go "Wow!"

Get ready to level up your presentation skills and charm your audience with these proven closing techniques.

We've covered the best closing tactics for your next presentation in this video.

Table of Contents

6 ways to close your presentation with style, tools to help you create a presentation, key phrases to end a presentation.

• How to Start a Presentation
• Top Presentation Mistakes to Avoid
• How you end your presentation can make all the difference in solidifying your message and leaving your audience with a sense of purpose.
• Level up your presentation skills and charm your audience with these proven closing techniques: include a strong call-to-action (CTA), don't end with a question and answer slide, conclude with a memorable quote, tell a story, summarize your main points and thank the audience.
• Here are some ways you can start your presentation on a strong note: make a bold claim, give them the unexpected, pique curiosity, ask questions and tell a story.
• Avoid these top presentation mistakes: lack of adequate presentation, being robotic, avoiding eye contact, starting and ending weak.
• Visme, Prezi, Slidebean and Google Slides are four stand-out tools you can use to create stunning and effective presentations.
• Visme’s presentation software offers a wide range of templates and extensive features to help you create next-level presentations.

There’s no question that grabbing your audience’s attention at the very beginning of your presentation is important. But how you end it can make all the difference in your presentation’s overall impact.

Here are some ways to ensure you end powerfully:

• Way #1: Include a Strong Call-to-Action (CTA)
• Way #2: Don't End With a Q&A
• Way #3: End With a Memorable Quote
• Way #4: Close With a Story
• Way #5: Drive Your Main Points Home
• Way #6: Thank and Acknowledge

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1. Include a Strong Call-to-Action (CTA)

If you’re a business owner, the primary purpose of your presentation is to inspire the audience to action. Don’t assume they will take it, move them to it.

Use powerful words that are definitive and instructional. Calls-to-action like “Begin the journey” or “Join the fight” are to-the-point and let the audience know what to do.

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2. Don’t End with a Q&A

You’ve just spent 20-30 minutes wowing your audience and now you’re going to let your presentation fizzle out with a Q&A? Beyond the fact that you are never in full control of what questions you will be asked, Q&As are just not memorable.

So how do you end a presentation with a bang? It is better to take questions throughout the presentation. This way the questions asked are relevant to the particular information being shared and you can ensure your audience is keeping up with you.

If you have been forced to structure your presentation so that questions are taken at the end, make sure to allow yourself a minute or two after the Q&A. Use this time to close the presentation with your final takeaways and messages of inspiration.

3. End with a Memorable Quote

Sometimes, if you can’t find the perfect words to end with, use someone else’s words.

“Life is 10% what happens to me and 90% of how I react to it.”  –Charles Swindoll

“Life is what happens to you while you’re busy making other plans.” –John Lennon

“Your time is limited, so don’t waste it living someone else’s life.” –Steve Jobs

These are pretty powerful words, no? Use quotes like these when you wrap up your presentation, or add them in your final slide to leave a strong impression.

4. Close with a Story

If opening with a compelling story works, there’s a very good chance that closing with one will as well. While a story at the beginning was an effective lead-in to your message, a story at the end can creatively sum up the information you have shared.

A word of caution: don’t end with a case study . Many business owners do this. Case studies are great for the middle of your presentation. But for the conclusion, you want a meaningful story that affects your audience emotionally and causes them to remember your message for a long, long time.

5. Drive Your Main Points Home

Your audience will appreciate some form of summation at the end that will act as a linear representation of what they’ve just heard.  There is a simple summary formula that many professional speakers use in the ending slide:

• Tell them what you are going to tell them.
• Then, tell them what you told them.

You can simply say something like, “Before I leave you with my final thoughts about XYZ, let me briefly restate my main takeaways…” Don’t just list your key points but show the audience how each links to the other points.

Giving a successful presentation takes a lot of work and commitment. By creating a powerful opening and closing, you will ensure that your message is not only fully received but impactful as well.

6.  Thank and Acknowledge

If you're finding it hard to signal to your audience that your presentation has ended and it's time to applaud, thanking them can be a great way to do so. Including an end slide or thank you slide can make things easier.

At the end of your presentation, you can also acknowledge any companies or people who helped you put together your presentation, such as a website you used as a data source.

Now that you know how to end a presentation effectively, let's find out how you can create one that speaks for itself.

A well-designed slide deck can not only help you better convey your message, but it can also make you feel more confident about your presentation.

Here are four tools you can use to create stunning and effective presentations.

Visme is a robust visual content creation tool and presentation software that transforms how users create and deliver captivating presentations. With a wide range of customizable templates, an extensive asset library and an intuitive drag-and-drop editor, you can level up your presentation and captivate your audience like never before.

Here are some of the standard features of Visme's presentation software.

• Generate a set of branded templates tailored to your brand using Visme's AI-powered brand design tool .
• Easily record projects and presentations for your audience to view on their own time and pace with Visme Presenter studio .
• Create beautiful data visualizations , charts , graphs , and infographics that will effectively communicate your information.
• Transform boring presentation slides into enriching experiences that keep your audience engaged with interactive features using pop ups, hover effects, slide transitions, interactive charts, maps, quizzes and videos.
•  Generate high-quality content,  proofread or create an outline for your presentation using Visme's AI text generator .
• Take your presentation to a whole new level with our comprehensive library of royalty-free images, icons, illustrations, graphics, and pre-designed content blocks.
• Unleash your creativity with the help of Visme’s AI image generator . All you need to do is input your prompt and you can generate unique photos, paintings, pencil drawings, 3D graphics, icons, abstract art, and more.
• Drive seamless collaboration with Visme's collaborative features make teamwork a breeze. You can collaborate with colleagues and clients in real-time, leave comments, and make edits together, ensuring a smooth and efficient workflow. Say goodbye to email attachments and enjoy seamless collaboration all in one place.
• When you’re sold on your final presentation design , you can download it in multiple formats, including PPTX, PDF, PDF or as a shareable link . You can present directly from Visme, embed your presentation on websites, or download it for offline use.

If you're racing against the clock, use Visme's AI presentation maker to create stunning presentations in seconds. Just explain what you want to create, provide more context, select your preferred designs and watch the tool unleash its magic.

Get started with our Starter plan and enjoy full access to templates and assets. Or upgrade to a Pro plan to access team collaboration and brand management features. Our Visme for Teams plans offer enterprise-level features like custom sub-domains, team collaboration, custom integrations and more.

The master of non-linear presentations, Prezi, lets you create slide decks that are bound to stand out from others.

While the learning curve of Prezi can be steep for some people, it's worth it if you're looking to get creative with your presentations.

3. Slidebean

If the most important thing to you when making a presentation is saving time, Slidebean might be a great fit.

The best thing about this tool is it uses artificial intelligence (AI) to help you create stunning layouts for your content.

Slidebean is ideal if you're not looking for extensive customizability, just ease of use and time-saving features like templates and content blocks.

4. Google Slides

Sometimes, the most basic tools are enough for creating a great presentation, especially if the industry you're operating in requires simplicity and seriousness.

The best part about Google Slides is that you can use it from anywhere and from any device. For example, you can create your entire presentation on your phone using the mobile application.

Presentations made in Google Slides can also be opened with Microsoft PowerPoint and Keynote, which makes it quite a versatile tool.

if you're wondering how to close your presentation, here are some key phrases you can use:

Appreciate your listeners

• Thank you for your time and attention.
• I appreciate your presence here today.
• Thank you for being such an engaged audience.

Express gratitude for the opportunity

• I'm grateful for the chance to share...
• I want to express my gratitude to...
• Thank you once again for the opportunity.

Summarize the main points

• In summary...
• To sum up...
• In conclusion...

Use a call to action

• I encourage each of you to...
• Let's work together to...
• Take the next step by...

Inspire or motivate your audience

• Remember that...
• As we move forward, let's keep in mind...
• Let this be a reminder that..."

Leave your closing thoughts

• In closing...
• As a final thought...
• To wrap things up...

Encourage your audience to ask questions or share their thoughts

• I'm now open to any questions you may have.
• I'd love to hear your thoughts on...
• Feel free to reach out if you have any further questions.

Reiterate the main points

• Just to recap...
• To reiterate the key points...
• In essence, we covered...

Use closing quotes

• To quote [relevant figure]...
• In the words of [author]...
• As [famous person] once said...

Express optimism about the future

• Looking ahead...
• The future holds great opportunities for...
• I'm excited about the possibilities that lie ahead.

Remember, these fun ways to end a presentation aren't one-size-fits-all. You need to tailor these phrases to fit the specific context and tone of your presentation.

Bonus 1: How to Start a Presentation

Now you know how to conclude a presentation. We’ve also discussed ​​what to say at the end of a presentation.

Let’s discuss how to begin a presentation.

According to bestselling author, Malcolm Gladwell, in  Blink: The Power of Thinking Without Thinking , "Snap judgments are ... enormously quick: they rely on the thinnest slices of experience."

In other words: first impressions are real, and they happen really quickly. Think about those presentations you have sat in the audience for.

How quickly did you sum a presenter up when they took the stage? Did you judge them on their posture? What they were wearing? How they addressed the audience? What their voice sounded like?

Most likely, you took all of these factors into account and quickly decided whether you were going to give them your full attention or think about what you should make for dinner.

As a presenter, you must understand that your audience members will make a snap decision about you within the first few moments after taking that stage. Your job at the very beginning of your presentation is to grab their attention.

Here are some ways you can start your presentation strong.

1. Make a Bold Claim

Imagine being in the audience when a presenter opens his mouth and the first words out are, “When I’ve finished here today, you will have the knowledge to increase your revenue by 200% this year.” Um… would you sit forward in your chair and listen to every single word? You bet you would!

You have been asked to speak because you are an expert in your field and have valuable information to share. So why be shy about it? Start your presentation with a bold claim, and then overdeliver.

2. Give Them the Unexpected

Another powerful way to grab attention right up top is to contradict audience expectations. Some people refer to this as "applied unpredictability principle."

Giving people what they expect is not very exciting. Imagine a roller coaster that had no sudden drops or turns. It wouldn’t thrill you. Well the same can be said for presentations. The unexpected hooks the audience instantly.

Here’s an example. Pamela Meyer, author of Liespotting , starts off her presentation by scanning the audience and then saying, “Okay, I don’t want to alarm anybody in this room, but it’s just come to my attention that the person to your right is a liar! Also the person to your left is a liar.”

Well, the audience laughs, getting her intended joke, but you can tell that this unexpected statement has hooked them, and they are ready to give their full attention.

3. Pique Curiosity

Humans like to have their curiosity piqued. We love the feeling of being presented with information that makes us curious and wonder about something.  Research actually shows that curiosity prepares our brain to learn something new. How does it do this?

Well, when we are curious about something, we give that something our full attention. We look for clues and assess situations. This is how we operate and it’s how our ancestors stayed alive.

If you want to grab the audience’s attention right off the bat, ask a question or pose an idea that piques their curiosity. You’ll see many Ted Talk presenters do this by “confessing” they have to share a secret or an apology.

Speaker Dan Pink does this in his famous  T e d Talk  when he says:

“I need to make a confession, at the outset here. A little over 20 years ago, I did something that I regret. Something that I am not particularly proud of. Something that in many ways I wished no one would ever know, but that here I feel kind of obliged to reveal. In the late 1980s, in a moment of youthful indiscretion, I went to law school.”

The minute someone says they have something to confess, we HAVE to know what it is, and so we are forced to pay attention.

RELATED: 29 Killer Presentation Tips to Wow Your Audience

4. Ask Questions

This technique is an oldie but a goodie. By posing a thoughtful question to your audience, their brain is forced to THINK about the answer. You have engaged them from second one. The key is to make the question one that cannot be answered with a simple yes or no, but rather one that plants the seed of an idea.

“What scares you the most?”

“How do human beings constantly reach goals we all believe can never be reached?”

“When was the last time you allowed yourself to feel powerful?”

5. Tell a Story

“When I was nine, I met a homeless man who said he could see my entire future. He told me that when I turned 12, I would die. And I did.”

Okay, I am FULLY listening.

Stories are powerful. The human brain seems to have been wired to listen to stories. No matter how old we get, when someone starts to tell us a story, we instantly become 5-years-old, wide-eyed, ready to go on an adventure.

The story you tell can be personal or professional, just make sure it ties into your overall message.

Bonus 2: Top Presentation Mistakes to Avoid

If we’re going to discuss a presentation success formula, we’ve got to first tackle some of the biggest public speaking mistakes that guarantee your presentation is unsuccessful. Are you guilty of any of these?

1. Not Being Prepared

We’ve all seen those presenters who make it look so effortless. Steve Jobs was like that. He seemed to glide onto the stage, open his mouth and instantly captivate everyone.

But the truth is, even Steve Jobs had to prepare.

Thoughtful preparation is essential for any level of public speaking. Doing the work ahead of time will not only help you feel and sound more confident, it will ensure you deliver the right message to the right audience.

2. Being Robotic

Beyond being comfortable with your material, you must be comfortable in your own body. Have you seen presenters who just stand in one spot and barely move at all? While they’re not very good at exciting their audience, they do have a keen knack for lulling listeners to sleep.

Granted, there may be those rare situations where, because of a lack of robust technology, you have no choice but to stand behind a podium. But even then, be sure to use gestures to punctuate your message. Gestures communicate on a level that words don’t. Don’t be flamboyant but try and use natural gestures as much as you can – you’ll seem human instead of machine-like.

And, when technology does allow you free movement, by all means, move around that stage. Steve Jobs was great at using movement purposefully during his presentations.

If you have a presentation coming up and want to avoid sounding robotic, this video explains 8 ways to memorize your presentation.

3. Avoiding Eye Contact

We can’t talk about body language and not mention one of the biggest mistakes that many speakers make, and that is avoiding eye contact. How many presentations have you seen where the speaker spent the entire time staring at her notes or PowerPoint presentation? How did you feel? Perhaps invisible?

Meeting a person’s gaze establishes a real connection and keeps listeners engaged. If your audience is small enough, try to make eye contact with everyone at least once. If the audience is too large, do your best to scan each section of the audience, landing on a few people. This will give everyone a general impression that you are doing your best to connect.

4. Starting and Ending Weak

If there is one no-no a presenter can make, this is it.

You should think of your presentation as a delicious meal you have painstakingly prepared for your guests. What do you remember most about a great meal? If you’re like most people, you remember the appetizers and the dessert – everything in between is kind of a good-tasting blur.

When you begin and end your presentation strong, you gain the audience’s attention quickly and leave a positive and lasting impression. These are two skills that cannot be emphasized enough.

Let’s look at some of the ways you can ensure you start your presentation strong:

Ready to Level-Up Your Presentation?

Whether it's a business presentation or a motivational speech, knowing how to give a closing statement and ending your talk on a high note is important.

The last thing you say in front of a crowd can help you leave a memorable impression, whether it's a recap of your presentation content or a rhetorical question.

If you're ready to take your presentations to the next level, use Visme's presentation software  to put together engaging and interactive slides.

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About the Author

Ashish Arora is the Co-Founder of SketchBubble.com , a leading provider of result-driven, professionally built presentation templates. Travelling the world to gather new creative ideas, he has been working in the digital marketing space since 2007 and has a passion for designing presentations. You can also find him on  Twitter or  LinkedIn .

10 Powerful Examples of How to End a Presentation

• By Illiya Vjestica
• - January 23, 2023

Here are 10 powerful examples of how to end a presentation that does not end with a thank you slide.

How many presentations have you seen that end with “Thank you for listening” or “Any questions?” I bet it’s a lot…

“Thank you for listening.” is the most common example. Unfortunately, when it comes to closing out your slides ending with “thank you” is the norm. We can create a better presentation ending by following these simple examples.

The two most essential slides of your deck are the ending and intro. An excellent presentation ending is critical to helping the audience to the next step or following a specific call to action.

There are many ways you can increase your presentation retention rate . The most critical steps are having a solid call to action at the end of your presentation and a powerful hook that draws your audience in.

What Action do You Want Your Audience to Take?

Before designing your presentation, start with this question – what message or action will you leave your audience with?

Are you looking to persuade, inspire, entertain or inform your audience? You can choose one or multiple words to describe the intent of your presentation.

Think about the action words that best describe your presentation ending – what do you want them to do? Inspire, book, learn, understand, engage, donate, buy, book or schedule. These are a few examples.

If the goal of your presentation is to inspire, why not end with a powerful and inspiring quote ? Let words of wisdom be the spark that ignites an action within your audience.

Here are three ways to end your presentation:

• Call to Action – getting the audience to take a specific action or next step, for example, booking a call, signing up for an event or donating to your cause.
• Persuade – persuading your audience to think differently, try something new, undertake a challenge or join your movement or community.
• Summarise – A summary of the key points and information you want the audience to remember. If you decide to summarise your talk at the end, keep it to no more than three main points.

10 Examples of How to End a Presentation

1. Asking your audience to take action or make a pledge.

Here were asking the audience to take action by using the wording “take action” in our copy. This call to action is a pledge to donate. A clear message like this can be helpful for charities and non-profits looking to raise funding for their campaign or cause.

2. Encourage your audience to take a specific action, e.g. joining your cause or community

Here was are asking the audience to join our community and help solve a problem by becoming part of the solution. It’s a simple call to action. You can pass the touch to your audience and ask them to take the next lead.

3. Highlight the critical points for your audience to remember.

Rember, to summarise your presentation into no more than three key points. This is important because the human brain struggles to remember more than three pieces of information simultaneously. We call this the “Rule of Three”.

4. If you are trying to get more leads or sales end with a call to action to book a demo or schedule a call.

Can you inspire your audience to sign up for a demo or trial of your product? Structure your talk to lead your prospect through a journey of the results you generate for other clients. At the end of your deck, finish with a specific call to action, such as “Want similar results to X?”

Make sure you design a button, or graphic your prospect can click on when you send them the PDF version of the slides.

5. Challenge your audience to think differently or take action, e.g. what impact could they make?

6. Give your audience actions to help share your message.

7. Promote your upcoming events or workshops

8. Asking your audience to become a volunteer.

9. Direct your audience to learn more about your website.

10. If you are a book author, encourage your audience to engage with your book.

6 Questions to Generate an Ending for Your Presentation

You’ve told an engaging story, but why end your presentation without leaving your audience a clear message or call to action?

Here are six great questions you can ask yourself to generate an ending for your presentation or keynote talk.

• What impression would you want to leave your audience with?
• What is the big idea you want to leave them with?
• What action should they take next?
• What key point should you remember 72 hours after your presentation?
• What do you want them to feel?
• What is the key takeaway for them to understand?

What to Say After Ending a Presentation?

When you get to the end of a book, you don’t see the author say, “thank you for reading my last chapter.” Of course, there is no harm in thanking the audience after your presentation ends, but don’t make that the last words you speak.

Think of the ending of the presentation as the final chapter of an epic novel. It’s your chance to leave a lasting impression on the audience. Close with an impactful ending and leave them feeling empowered, invigorated and engaged.

• Leave a lasting impression.
• Think of it as the last chapter of a book.
• Conclude with a thought or question.
• Leave the audience with a specific action or next step.

How to End a Presentation with Style?

There are many great ways you can end your presentation with style. Are you ready to drop the mic?

Ensure your closing slide is punchy, has a clear headline, or uses a thought-provoking image.

You want to capture the audience’s attention before closing the presentation. Make sure the fonts you choose and are clear and easy to read. And What are the Best Colours for Your PowerPoint presentation? Use them wisely.

Do you need to consider adding a link? If you add links to your social media accounts, use icons and buttons to make them easy to see. Add a link to each button or icon. By doing this, if you send the PDF slides to people, they can follow the links to your various accounts.

What Should you Remember?

💡 If you take one thing away from this post, it’s to lose the traditional ending slides. Let’s move on from the “Thank you for your attention.” or “Any questions.” slides.

These don’t help you or the audience. Respect them and think about what they should do next. You may be interested to learn 3 Tactics to Free Your Presentation Style to help you connect to your audience.

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Different Ways to End a Presentation or Speech

November 6, 2017 - Dom Barnard

The beginning and ending of your presentation are the most important. The  beginning  is where you grab the audience’s attention and ensure they listen to the rest of your speech. The conclusion gives you a chance to leave a lasting impression that listeners take away with them.

Studies show  that when people are tasked with recalling information, they “best performance at the beginning and end”. It’s therefore essential you leave an impact with your closing statement. A strong ending motivates, empowers and encourages people to take action.

The power of three

The rule of three is a simple yet powerful method of communication and we use it often in both written and verbal communication. Using information in patterns of three makes it  more memorable  for the audience.

Examples of the power of three being used:

• This is not the end. It is not even the beginning of the end. But it is, perhaps, the end of the beginning – Winston Churchill
• Blood, sweat and tears – General Patton
• I came, I saw, I conquered – Julius Caesar

A compelling story

Ending your presentation on a short story, especially if that story is personal or illustrates how the content presented affects others is the best way to conclude.

If you want to talk about a customer experience or successful case study, think about how you can turn it into a meaningful story which the audience will remember and even relate to. Creating empathy with your audience and tying the story back to points made throughout the presentation ensures your presentation will be well received by the audience.

A surprising fact

A surprising fact has the power to re-engage the audience’s attention, which is most likely to wane by the end of a presentation. Facts with  statistical numbers  in them work well – you can easily search online for facts related to your speech topic. Just make use you remember the source for the fact in case you are questioned about it.

A running clock

Marketing and advertising executive Dietmar Dahmen ends his Create Your Own Change talk with a running clock to accompany his last statement. “Users rule,” he says, “so stop waiting and start doing. And you have to do that now because time is running out.”

If you’re delivering a time-sensitive message, where you want to urge your listeners to move quickly, you can have a background slide with a  running timer  to add emphasis to your last statement.

Acknowledging people or companies

There are times when it’s appropriate to thank people publicly for helping you – such as

• Presenting a research paper and want to thank people involved in the project
• Presenting data or information obtained from a company or a person
• When someone helped you build the presentation if it’s a particularly complex one

You can even use the  PowerPoint credits  feature for additional ‘wow’ factor.

A short, memorable sentence

A sound bite is an attention magnet. It cuts to the core of your central message and is one of the most memorable takeaways for today’s  Twitter-sized  attention spans. Consider Steve Jobs’ famous last line at his commencement address at Stanford University: “Stay hungry, stay foolish.”

Think about how you can distil your message down to a crisp, memorable statement. Does it represent your authentic voice? Does it accurately condense what your core message is about? Listeners, especially business audiences, have a radar that quickly spots an effort to impress rather than to genuinely communicate an important message.

An interesting quote

A relatively easy way to end your speech is by using a quote. For this to be effective, however, the quote needs to be one that has not been heard so often that it has become cliché.

To access fresh quotes, consider searching current personalities rather than historical figures. For example, a quote on failing from J.K. Rowling: “It is impossible to live without failing at something, unless you live so cautiously that you might as well not have lived at all – in which case, you fail by default.”

You need to figure out what resonates with your audience, and choose a quote that fits the presentation theme. If you’re up to it, you can round off the quote with your own thoughts as well.

A visual image

Make use of this power by ending your presentation with a riveting visual that ties to your take-home message. Leave this slide on when you finish your presentation to give the audience something to look at and think about for the next few minutes.

Use a summary slide instead of a ‘thank you’ slide

‘Thank You’ slides don’t really help the audience. You should be verbally saying ‘Thank you’, with a smile and with positive eye contact, putting it on a slide removes the sentiment.

Instead of a ‘Thank You’ slide, you can use a  summary slide  showing all the key points you have made along with your call to action. It can also show your name and contact details.

This slide is the only slide you use that can contain a lot of text, use bullet points to separate the text. Having all this information visible during the Q&A session will also help the audience think of questions to ask you. They may also choose to take photos of this slide with their phone to take home as a summary of your talk and to have your contact details.

Repeat something from the opening

Closing a presentation with a look back at the opening message is a popular technique. It’s a great way to round off your message, whilst simultaneously summing up the entire speech and creating a feeling of familiarity for the audience. Comedians do this well when they tie an earlier joke to a later one.

Doing this will signal to the audience that you are coming to the end of your talk. It completes the circle – you end up back where you started.

There are a few ways to approach this technique:

• Set up a question at the beginning of your speech and use your ending to answer it
• Finish a story you started, using the anecdote to demonstrate your message
• Close with the title of the presentation – this works best with a provocative, memorable title

Link the main points to the key message

At the beginning of your talk, it’s important to map out the main ideas you will talk about. An audience that doesn’t know the stages of the journey you are about to take them on will be less at ease than one that knows what lies ahead. At the end of your talk, take them back over what you’ve spoken about but don’t just list the different ideas you developed, show how they are related and how they support your main argument.

Finish with enthusiasm

It’s only natural that you’ll feel tired when you get to the end of your talk. The adrenaline that was racing through your body at the beginning has now worn off.

It’s crucial that the audience feels that you are enthusiastic and open for questions. If you’re not enthusiastic about the presentation, why should the audience be?

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Don’t end with audience questions

When the  Q&A session  is over, stand up, get their attention and close the presentation. In your closing give your main argument again, your call to action and deal with any doubts or criticisms that out in the Q&A.

A closing is more or less a condensed version of your conclusions and an improvised summary of the Q&A. It’s important that the audience goes home remembering the key points of the speech, not with a memory of a Q&A that may or may not have gone well or may have been dominated by someone other than you.

If possible, try and take questions throughout your presentation so they remain pertinent to the content.

Getting rid of the “questions?” slide

To start, let’s talk about what you shouldn’t do. You shouldn’t end a presentation with a slide that asks “Questions?” Everyone does and there is nothing memorable about this approach.

Ideally, you should take questions throughout the presentation so that the question asked and the answer given is relevant to the content presented. If you choose to take questions at the end of your presentation, end instead with a strong image that relates to your presentation’s content.

Worried about no audience questions?

If you’re afraid of not getting any questions, then you can arrange for a friend in the audience to ask one. The ‘plant’ is a good way to get questions started if you fear silence.

Chances are that people do want to ask questions, but no one wants to be the first to ask a question. If you don’t have a ‘plant’, you might need to get the ball rolling yourself. A good way to do this is for you to ask am open question to the audience. Ask the most confident looking person in the room for their opinion, or get the audience to discuss the question with the person sitting beside them.

A cartoon or animation

In his TED talk on  The Paradox of Choice  , Barry Schwartz ends his presentation with a cartoon of a fishbowl with the caption, “You can be anything you want to be – no limits.” He says, “If you shatter the fishbowl, so that everything is possible, you don’t have freedom, you have paralysis… Everybody needs a fishbowl”. This is a brilliant ending that combines visuals, humour and a metaphor. Consider ending your presentation with a relevant cartoon to make your message memorable.

Ask a rhetoric question

So, for example, if you’re finishing up a talk on the future of engineering, you might say, “I’d like to end by asking you the future of manufacturing, will it be completely taken over by robots in the next 30 years?”

The minute you  ask a question  , listeners are generally drawn into thinking about an answer. It’s even more engaging when the question is provocative, or when it touches potentially sensitive areas of our lives

Thank the audience

The simplest way to end a speech, after you’ve finished delivering the content, is to say, “thank you.” That has the benefit of being understood by everyone.

It’s the great way for anyone to signal to the audience that it’s time to applaud and then head home.

Call your audience to action and make it clear

It’s not enough to assume your message will inspire people to take action. You need to actually tell them to take action. Your call to action should be clear and specific. Your audience should be left with no doubt about what it is you’re asking.

Use the last few minutes of the presentation to reinforce the call to action you seek. Examples of strong calls to actions include:

• Retain 25% more employees with our personal development solution
• Save your business 150% by using this framework
• Donate today to save millions around the world

Make it clear that you’ve finished

Nothing is more uncomfortable than the silence of an audience working out if you’ve finished or not.

Your closing words should make it very clear that it’s the end of the presentation. The audience should be able to read this immediately, and respond. As we mentioned previously, saying “thank you” is a good way to finish.

If the applause isn’t forthcoming, stand confidently and wait. Don’t fidget and certainly don’t eke out a half-hearted, ‘And that just about covers it. Thank you’.

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How to end a presentation in english: methods and examples.

• By Matthew Jones

Naturally, the way you end a presentation will depend on the setting and subject matter. Are you pitching an idea to your boss? Are you participating in a group presentation at school? Or are you presenting a business idea to potential investors? No matter the context, you’ll want to have a stellar ending that satisfies your audience and reinforces your goals.

So, do you want to learn how to end a presentation with style? Wondering how to end an informative speech? Or do you want to know how to conclude a Powerpoint presentation with impact? We’re here to help you learn how to end a presentation and make a great impression!

How to End a Presentation: 3 Effective Methods

Every presentation needs a great beginning, middle, and end. In this guide, we will focus on crafting the perfect conclusion. However, if you’d like to make sure that your presentation sounds good from start to finish, you should also check out our guide on starting a presentation in English .

Though there are many ways to end a presentation, the most effective strategies focus on making a lasting impression on your audience and reinforcing your goals. So, let’s take a look at three effective ways to end a presentation:

1. Summarize the Key Takeaways

Most presenters either make an argument (i.e. they want to convince their audience to adopt their view) or present new or interesting information (i.e. they want to educate their audience). In either case, the presentation will likely consist of important facts and figures. The conclusion gives you the opportunity to reiterate the most important information to your audience.

This doesn’t mean that you should simply restate everything from your presentation a second time. Instead, you should identify the most important parts of your presentation and briefly summarize them.

This is similar to what you might find in the last paragraph of an academic essay. For example, if you’re presenting a business proposal to potential investors, you might conclude with a summary of your business and the reasons why your audience should invest in your idea.

2. End with a CTA (Call-To-Action)

Ending with a Call-To-Action is one of the best ways to increase audience engagement (participation) with your presentation. A CTA is simply a request or invitation to perform a specific action. This technique is frequently used in sales or marketing presentations, though it can be used in many different situations.

For example, let’s say that you’re giving an informational presentation about the importance of hygiene in the workplace. Since your goal is to educate your audience, you may think that there’s no place for a CTA.

On the contrary, informational presentations are perfect for CTA’s. Rather than simply ending your presentation, you can direct your audience to seek out more information on the subject from authorities. In this case, you might encourage listeners to learn more from an authoritative medical organization, like the World Health Organization (WHO).

3. Use a Relevant Quote

It may sound cliche, but using quotes in your closing speech is both memorable and effective. However, not just any quote will do. You should always make sure that your quote is relevant to the topic. If you’re making an argument, you might want to include a quote that either directly or indirectly reinforces your main point.

Let’s say that you’re conducting a presentation about your company’s mission statement. You might present the information with a Powerpoint presentation, in which case your last slide could include an inspirational quote. The quote can either refer to the mission statement or somehow reinforce the ideas covered in the presentation.

Formatting Your Conclusion

While these 3 strategies should give you some inspiration, they won’t help you format your conclusion. You might know that you want to end your presentation with a Call-To-Action, but how should you “start” your conclusion? How long should you make your conclusion? Finally, what are some good phrases to use for ending a presentation?<br>

Examples of a Good Conclusion

In conclusion, I believe that we can increase our annual revenue this year. We can do this with a combination of increased efficiency in our production process and a more dynamic approach to lead generation. If we implement these changes, I estimate that annual revenue will increase by as much as 15%.

The example above shows a good conclusion for a business presentation. However, some people believe that the term in conclusion is overused. Here’s how to end a presentation using transition words similar to in conclusion .

Transition words help your audience know that your presentation is ending. Try starting your conclusion with one of these phrases:

• To summarize

However, transition words aren’t always necessary. Here are a few good ways to end a presentation using a different approach.

• Summarize Key Takeaways : There are two things that I’d like you to remember from today’s presentation. First, we are a company that consults startups for a fraction of the cost of other consultation services. And second, we have a perfect record of successfully growing startups in a wide variety of industries. If anything was unclear, I’d be happy to open the floor to questions.
• Make a Call-To-Action : I am very passionate about climate change. The future of the planet rests on our shoulders and we are quickly running out of time to take action. That said, I do believe that we can effect real change for future generations. I challenge you to take up the fight for our children and our children’s children.
• Use a Relevant Quote: I’d like to end my presentation with one of my favorite quotes: “Ask not what your country can do for you — ask what you can do for your country.”

As you can see, your conclusion does not need to be very long. In fact, a conclusion should be short and to the point. This way, you can effectively end your presentation without rambling or adding extraneous (irrelevant) information.

How to End a Presentation in English with Common Phrases

Finally, there are a few generic phrases that people frequently use to wrap up presentations. While we encourage you to think about how to end a presentation using a unique final statement, there’s nothing wrong with using these common closing phrases:

• Thank you for your time.
• I appreciate the opportunity to speak with you today.
• I’ll now answer any questions you have about (topic).
• If you need any further information, feel free to contact me at (contact information).

We hope this guide helps you better understand how to end a presentation ! If you’d like to find out more about how to end a presentation in English effectively, visit Magoosh Speaking today!

Matthew Jones

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Closing Remarks for Presentations (in 2024) with Tips & Examples

Last updated on February 25th, 2024

Two aspects of a speech or presentation hold immense importance to ensure that you are able to leave a lasting impact on your audience, i.e. the opening and closing remarks. Using the right words can help you leave on a high note and needless to say, failing to do so can make your presentation forgettable and in some cases, regrettable.

How to End a Speech? Sample Closing Remarks and Tips for Presentations

The type of closing remarks you add to your presentation will depend upon the environment, the topic of the speech and the kind of audience you are addressing to. Let’s take a look at some sample closing remarks that you can use, along with some basic tips for concluding your presentation in an appropriate manner. You can use these examples below for inspiration, to learn how to end a speech.

Example of Formal Closing Remarks

You might want to end your presentation formally with comments like these:

• It’s been a pleasure being with all of you today, thank you.
• Thank you all for your patience, I wish you all a very good evening. Good Bye.
• It’s been an honor to be among such accomplished individuals and to be able to present my perspective before you all, thank you and good evening/day.
• Thank you all for being here today and taking the time to patiently listen to what I had to say, I wish you all a blessed day.

Below is an example of a formal closing remark by Bill Gates at the Harvard Commencement.

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Funny Closing Remarks

You can also add a touch of humor to make things more interesting with a closing remark like these:

• “It is finally time to end the excruciating pain I have all given you, time to get some caffeine! Thank you!”
• “It’s been a pleasure torturing you all with convoluted statistics and wordy speeches, have a great day!”
• “Now that we have that out of the way, time for me to get back home before my parents ground me!”
• “I hope you were all unable to understand anything I said! Confused? Good! Have a good day”

Note: Such a closing remark might be suitable where you have been able to keep your audience laughing throughout the presentation session and the audience might be in the right mood to receive such a remark in a lighthearted manner.

Even when you crack a joke, make sure to follow it up with a formal comment like ‘Thank You’, ‘Good Bye’, ‘Good Evening’ or ‘Have a Great Day’. Say it with a smile, to make sure you don’t look rude or the audience does not misunderstand you in anyway.

While the below comment by Will Ferrell wasn’t a closing remark but it serves as a good example as to how you can end your presentation with some humor.

The presenter can support the close of the presentation with some visual slides. The thank you slides provided by SlideModel for example can be a good fit for this purpose. Read the full review from fixthephoto.com.

Tips for Adding Closing Remarks to Your Presentations

There are a number of ways by which you can add closing remarks to your presentations. Below are some methods you can use for leaving a major impact on the hearts and souls of your audience.

1. Adding closing remarks with the conclusion

This can be done to closely knit your conclusion with a closing remark which might inspire your audience. Crafting a compelling conclusion is an art in itself; understanding how to conclude a project effectively can be essential for creating a lasting impact. This tip is especially useful when drafting an effective conclusion for project.

2. Keeping the closing remarks separate from the conclusion

Sometimes it’s best to keep your closing remarks aside from the conclusion to avoid confusing the audience. This might be suitable when your closing remarks are meant to stand out apart from your conclusion. For example, your conclusion might be neutral but your closing remarks might provide your perspective on the topic and what you think is the best course of action.

3. Closing remarks and a summary of your presentation

When your closing remarks are closely tied to your conclusion/summary, you can use this method. Summarizing information can help the audience gather their thoughts and be reminded of essential aspects of your presentation, followed by a closing remark which resonates with the summarized content. You can effectively summarize your presentation by utilizing an online summarizer. A text summarizer can help to encompass the main points of your presentation and tie your closing remarks.

4. Using amazing facts to inspire your audience

This can be a very handy approach, i.e. to use a mind boggling fact to inspire the audience and to direct them towards your preferred opinion.

5. Call to action

Almost every type of presentation has a call to action. It is unlikely that a presenter in some way or the other will not be encouraging the audience to act, be it a sales presentation, motivational speech or a presentation about social issues. It could be as simple as adding a QR Code that links to your  digital business card , thereby giving them an opportunity to contact you.

6. Reiterate Your Main Message

Your closing remarks should reinforce the main message or takeaway from your presentation. This helps in embedding the core idea in your audience’s mind, reminding them of what you want them to remember most.

7. Create an Emotional Connection

Closing remarks that tap into emotions can leave a lasting impression. A touching story, an inspiring quote, or a call to personal action can help create this emotional resonance, making your presentation more memorable.

8. Ensure Clarity and Brevity

While crafting your closing remarks, remember to keep them concise and clear. Avoid using jargon or complex sentences, and aim for straightforward language that your audience can easily comprehend.

9. End with a Call to Action

If applicable, give your audience something to do after your presentation. Whether it’s visiting a website, reading a book, or making a change in their life, a call to action gives your audience a practical next step. You can use the Call-To-Action to end your speech. Pro Tip: Do not forget to add your phone number and business email address as a part of your call to action.

10. Thank Your Audience

It’s always polite and effective to thank your audience in your closing remarks. Showing appreciation for their time and attention helps to foster a positive relationship and leaves a favorable impression. Use Thank you slides when you end your presentation.

11. Use Visual Aids

To enhance your closing remarks, consider using visual aids such as slides or infographics. These can summarize your main points, reinforce your message, and make your remarks more engaging and impactful.

12. Practice Delivery

Your closing remarks aren’t just about what you say, but also how you say it. Practice your slideshow and the presentation delivery to ensure you convey your message with confidence and clarity. Consider your tone, pace, and body language, as these can significantly affect your audience’s perception of your remarks. You can use tools like the Presentation Coach to rehearse your presentation.

Final words

We hope it will help you deliver a memorable presentation by ending it with proper closing remarks. Make sure that your audience feels satisfied after hearing the end of your speech. Ending on an optimistic note may leave a lasting impression on them, which is what matters the most in such professional events like interviews and presentations.

About Farshad

IT professional, communications specialist and Blogger!

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End of presentation: 7 examples for the perfect conclusion

Ending a presentation is like adding the last stroke of a painter's brush - it rounds off the overall picture and creates a lasting impression. But how do you create a powerful end to a presentation that the audience will remember? Let's discover the secret together in this article.

What do you say at the end of a presentation?

You have given a convincing presentation, addressed everything important and got your message across effectively. Now you are faced with the challenge of finding a successful conclusion. This is where the right words matter. A simple "That's it" or "Thank you for your attention" will probably not be remembered by your audience. Instead, you can use a summary of your main points, a call-to-action or a catchy conclusion to leave a strong impression.

Why the end of your presentation is so important?

The end of a presentation is your last chance to leave a lasting impression. It gives you the opportunity to reinforce your message and inspire your audience, or spur them into action. It's not just about wrapping up your presentation, it's about ending it with a bang. Use this opportunity to reiterate your core message and make a strong emotional connection with your audience.

The principle of the recency effect

The recency effect states that people remember best what they heard last. This underlines why the end of your presentation is so important. If you design the end of your presentation effectively, your audience is more likely to remember it. Use this psychological phenomenon to your advantage and ensure that your conclusions and calls to action are remembered.

Presentation end: 7 examples to leave a lasting impression

• Summarize the main points: Repeat the main points of your presentation to reinforce them.
• Call-to-action: Ask your audience to perform a specific action or take a next step.
• Quote: A relevant and powerful quote can leave a lasting impression.
• Story or anecdote: A short, relevant story or anecdote can create an emotional connection and stick in the audience's mind.
• Questions: Ask a rhetorical or open-ended question that is thought-provoking.
• Surprising statistic or fact: An impressive statistic or fact can make a strong impression.
• Humorous remark: A funny remark or joke can lighten the mood and ensure a positive ending.

How to formulate a strong presentation ending

Formulating a strong presentation ending requires practice and creativity. Try to convey your core message in a way that suits your audience and your topic. Remember that your goal is to leave a lasting impression. Be clear, concise and engaging. Use metaphors or stories to illustrate your points and use rhetorical devices such as repetition and triples to reinforce your message. Here are some examples of how you can conclude your presentation:

• Summary and outlook: "Today we discussed the challenges and solutions for our product development. By implementing these solutions, our company will be even more innovative and efficient in the future."
• Call to action: "Now you know the advantages of our product. Let's exploit the opportunities that arise from this together. Let's start implementing it today!"
• Interaction question: "What do you think of these suggestions? Which measures do you see as a priority to achieve our goals?"
• Inspirational quote: "As Albert Einstein said: 'Life is like riding a bicycle. To keep your balance, you have to keep moving'. So let's keep moving and pursue our goals together."
• Positive outlook: "I am confident that with these strategies we can achieve our goals and continue our success."

Each of these closing formulations has its strengths. Choose the one that best suits your style, your audience and your topic. Find out here how you can structure your presentation to create the perfect ending.

Presentation end - Rhetorical questions as a tool

The dos and don'ts for a successful end to a presentation.

It is crucial to design this finale in such a way that it is effective and memorable. To help you do this, here's a clear list of dos and don'ts to keep in mind at the end of your presentation. These tips will give you guidance to captivate your audience until the curtain falls.

How long should the end of a presentation last?

Make the end of the presentation fun.

Humor can be a great way to end your presentation in a light and enjoyable way. A joke or funny anecdote can lighten the mood and make your audience laugh. However, make sure the humor is appropriate and relevant to your topic.

What comes at the end of the presentation?

The closing slide of your presentation is your last chance to make a lasting impression. It should summarize your main points and include a call-to-action. You can also include your contact details or links to further resources. Make the closing slide engaging and easy to read to reinforce your message.

Take your presentations to the next level with Collaboard

End of presentation: the art of making a lasting impression.

The end of your presentation is more than just a conclusion. It's your chance to leave a lasting impression, reinforce your message and inspire your audience to take action. Take advantage of this opportunity and use techniques such as repeating your main points, asking rhetorical questions or adding humor to end your presentation effectively. Remember the principle of the recency effect and design your presentation to be memorable. No matter which method you choose, be authentic and stay true to yourself. Your audience will thank you for it.

Checklist: Effective end of presentation

This checklist will help you evaluate the effectiveness of your presentation ending and make sure you've covered all the important aspects. From the clarity of your message to the emotional resonance, these points are crucial to captivating your audience and leaving a lasting impression.

• Clarity of message: Has the main message of your presentation been clearly communicated?
• Answering audience questions: Were relevant questions from the audience addressed during or at the end of your presentation
• Visual impact: Was a strong, powerful image or graphic used effectively to reinforce the message?
• Audience engagement: Were techniques such as direct questions, interactive elements or calls to action used to actively engage the audience?
• Emotional resonance: Did the end of your presentation evoke an emotional response, be it inspiration, thoughtfulness or joy?
• Summary of content: Were the main points of your presentation summarized clearly and concisely?
• Lasting impression: Does the end of your presentation leave a strong, lasting image in the minds of your audience?

Case study: Impressive presentation endings

There are presentations that continue to occupy and inspire us long after they have finished. It's often the ending that leaves a lasting impression. To understand how to design a professional presentation ending, let's take a look at two case studies.

Steve Jobs at Apple product launches

Jobs' famous "One More Thing..." technique was a masterstroke in the art of presentation. After introducing a series of products or features during the presentation, it seemed as if he had reached the end. But then came the moment everyone was waiting for: Jobs returned to the stage, often with the words "There's one more thing...". These words caused great anticipation and excitement in the audience. This approach was more than just a clever finish. It became a trademark of Apple events and a synonym for innovation and surprise. The "One More Thing..." moments were often the introduction of groundbreaking products or features that would shape the technology world. This technique not only enhanced the impact of the presentation, but also left a sense of awe and curiosity.

The power of storytelling in TED Talks

TED Talks have established themselves worldwide as a platform for some of the most inspiring and influential presentations. A key element that sets TED presentations apart is the way speakers end their talks - often with a personal story or transformative experience. These stories are not only poignant, but also a powerful tool to reinforce the message of the presentation.

Presentation end - Frequently asked questions & answers

How do you end a presentation appropriately.

A good ending to a presentation includes a summary of the main points, a convincing conclusion, words of thanks and a willingness to answer questions.

What phrases are suitable for closing a presentation?

Possible phrases could be: "To conclude...", "To summarize...", "In conclusion, I would like to say...", "This brings me to the end of my presentation...".

Should you ask questions at the end of the presentation?

Yes, it is common and recommended to open a Q&A session at the end of the presentation to clear up any ambiguities and encourage dialog.

How should you respond to questions that you cannot answer?

It is important to be honest and admit if you cannot answer a question. You can offer to provide the answer later or ask the audience if someone else can answer the question.

What should you do if no questions are asked?

If no questions are asked, you can ask some prepared questions to stimulate discussion or highlight other aspects of the topic.

How do you thank the audience at the end of a presentation?

A simple "Thank you for your attention" or "Thank you for taking the time to listen to my presentation" is an appropriate way to say thank you.

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6 Stylish ways to close your presentation

Emily Bartlett Feb 1, 2022 1:56:54 PM

All good things must come to an end, including your presentation. The way you close will affect how your audience responds and remembers.

A weak ending will leave them unenthused and uninspired, within a few hours they may even have forgotten your message.

But a strong ending will fire them up. A strong ending motivates and empowers. A strong ending encourages people to take action. 

So how do you end on a high? Here are 6 tips to ensure you go out with a bang.

1. Call your audience to action

It's not enough to assume your message will inspire people to take action. You need to actually tell them to take action.

I asked Dee Clayton, motivational speaker, public speaking trainer and author of Taming Your Public Speaking Monkeys to share her insight and experience. The call-to-action is Dee's preferred method of closing a speech.

"Summing up the action you want your audience to take is a great way to finish up. To do this, it's best to use a two-pronged approach:

• Start with a negative motivation – help them see how bad things will be if they don't do what you are suggesting.
• Finish with a positive motivation – paint a picture of how good things will be when they do what you recommend."

Dee stresses the importance of following this pattern.

Always give the negative first, followed by the positive. You'll end on a motivating high and will maximize your chances of inspiring the audience into action.

2. Refer back to the opening message

Closing a presentation with a look back at the opening message is a popular technique. It's a neat way to round off your message, whilst simultaneously summing up the entire speech.

There are a few ways to approach this technique:

• Set up a question at the beginning of your speech and use your ending to answer it.
• Finish a story you started, using the anecdote to demonstrate your message.
• Close with the title of the presentation – this works best with a provocative, memorable title.

Do you know who's really good at this technique? Stand up comedians. They often make jokes early in the set that they unexpectedly refer back to (in a different context) at the end.

This is known as callback comedy and it often generates the biggest laugh of the night. It's a powerful move because it creates a feeling of familiarity and camaraderie with the audience, making them feel like they're in on the joke.

3. Practice the rule of three

The rule of three is a simple yet powerful and effective method of communication. We use it in written and spoken communications all the time (did you notice I used it just then?).

The rule of three is the understanding that ideas, concepts and beliefs are more memorable and interesting when presented in threes. It's a very persuasive number, three.

Here are three excellent real-world examples of the rule of three.

First, Winston Churchill: "This is not the end. It is not even the beginning of the end. But it is, perhaps, the end of the beginning."

Now, Julius Caesar: "Veni, vidi, vici"

And Benjamin Disraeli: "There are three kinds of lies: lies, damned lies, and statistics."

4. Close with a summary

"If you've already explained your content well and in an engaging way, there is no need to summarize the content again at the end," Dee Clayton says.

She's right. There are far more powerful ways to end your presentation.  However, it might be necessary if your message is particularly complicated or your speech is a long one.

Summarizing content can be a little dry – both for you and your audience. Make your summary more palatable with humor, a fascinating anecdote or interesting linguistic devices (like repetition, rhyming, and the rule of three).

5. Don't end with questions

If Dee has one absolute speechwriting no-no, it's this:

"Never end with the questions. Too many people make this mistake. If you get a negative question, you've dulled the whole presentation and the audience leave on a negative note. Always do the questions before the wrap up."

Too many people end with questions and it often goes off track. This is memorable for no one. By the time you've answered a handful of semi-relevant questions, the audience have forgotten most of what you've told them.

Take questions throughout your presentation so they remain pertinent to the content.

6) Make it clear that you've finished

Nothing is more uncomfortable than the deafening silence of an audience working out if you've finished.

Your closing words should make it very clear that it's the end of the presentation. The audience should be able to read this immediately, and respond (hopefully with applause).

If the applause isn't forthcoming, stand confidently and wait. Don't fidget and certainly don't eke out a half-hearted, 'And that just about covers it. Thank you'.

Dee used her two-prong approach to explain the importance of making your ending clear:

"If you don't spend some time considering how to end your presentation, you may find yourself floundering at the end. You may wonder why few people actually action what you suggest and why there's no reassuring applause! But when you do put a bit of thought, planning and practice into your ending, you will look confident, inspire the audience into action and be able to leave the stage with your head held high."

And isn't that all we really want from our presentations?

How to End a Presentation (+ Useful Phrases)

Table of Contents

Most people are aware of the power of first impressions.

However, our appearance and the first words we utter are only one part of the impact we have on others.

Arguably, the final words we exchange during an interaction can have an even more lasting effect . And that applies to public speaking, too.

Obviously, the way you introduce yourself and the topic you’ll be discussing is important.

However, the end of a presentation should also be recognized as a crucial part of the experience .

With that in mind, this article will walk you through some:

• Things you should consider before drafting your conclusion,
• Tips for ending a presentation memorably,
• Mistakes you should avoid, and
• Phrases you can use to wrap up your speech.

But, before we discuss how to end a presentation, let’s establish why having an impactful conclusion is so essential.

Why is it important to have an impactful ending for your presentation?

In our article about starting a presentation , we explained how the steps of the motivated sequence framework correspond to the structure of the average presentation or speech.

As we have established, the introduction of a presentation mirrors the first step of that model. That means that one of its main goals is to get the listeners’ attention .

The central part of the speech, or the body , corresponds to the second, third, and fourth steps of the motivated sequence framework. In other words, it has to:

• Introduce the audience’s need (or identify a problem the listeners are having),
• Offer a way to satisfy (or resolve) that need, and
• Help the listeners visualize the successful implementation of the speaker’s solution.

Having checked off these points, we arrive at the conclusion , i.e., the subject of this article.

That stage of a presentation corresponds to the final step of the motivated sequence model — which consists of the call to action .

So, the conclusion of a presentation allows the speaker to drive their point home and nudge the audience toward performing a specific action.

However, that’s not the only purpose of a conclusion.

According to the authors of Business Communication: Process & Product , the final section of a presentation should achieve 3 goals . It should:

• Summarize the main themes of the presentation,
• Leave the audience with a specific and noteworthy takeaway (i.e. propose a specific course of action), and
• Include a statement that allows the speaker to leave the podium (or pass the mic) gracefully.

Above all, the ending of a presentation should be memorable , akin to the punchline of a joke.

Having said that, let’s talk about some factors you should consider as you’re writing the conclusion of your speech.

Things to consider before crafting the conclusion of your presentation

If you’re trying to figure out how to end a presentation, knowing the goals of a conclusion should help.

However, those objectives are only one part of the puzzle. To get the others, you should also consider:

• Your audience’s demographic breakdown,
• The general purpose of your presentation ,
• The specific purpose of your presentation , and
• Your thesis statement .

With that in mind, let’s see how each of these factors can help you develop an impactful conclusion for your presentation.

Factor #1: The demographic breakdown of the audience

As we have noted in our article about starting presentations, understanding the demographic breakdown of one’s audience is a crucial part of drafting a speech .

After all, the audience affects all of the choices we make — from the way we present ourselves to the vocabulary and the supporting materials we use during our presentations.

In our quest to learn more about the effect an audience can have on a presentation, we spoke to Persuasion Strategist Juliet Huck .

Having spent a significant portion of her professional career preparing people to take the witness stand, Huck knows a thing or two about adjusting one’s messaging to fit the preferences of one’s audience. She says:

“[The] ending [of] every presentation should be different and always based on the background of your audience. This should not be a blanket statement.  It also depends on if you are educating your audience or persuading them to make a decision in your favor.  You must do the homework on your audience prior to giving a presentation and end by leading them to your desired conclusion by giving them a conclusion they can relate to.”

But, if you’re not entirely sure how to take your audience into account when drafting your conclusion, consider the following questions:

• How will your audience connect to the topic you’re discussing?
• How can you relate the information you’re sharing to the listeners’ needs?
• What would make your audience think back on your presentation in positive terms?
• What would be the most effective way to get your point across to this specific audience?

Knowing whether your audience is friendly, neutral, uninterested, or hostile will also help you adjust your approach.

If nothing else, it’ll tell you whether you should stick to the facts or feel free to deliver a more casual or rousing speech.

Examples of different audience breakdowns

In our article about starting a presentation, we demonstrated our tips through 3 fictional speakers. So, let’s use the same presenters to illustrate this point.

• Nick Mulder is talking about the dangers of phishing. He introduced himself as the head of the security department. So, we can assume that he’s speaking to an audience of fellow employees, perhaps even through video conferencing software. Therefore, he was addressing an internal problem the company was having in front of a fairly receptive audience.
• Joan Miller is talking about how artificial intelligence is changing the future of the marketing industry. In her introduction, she mentioned having over four decades of experience in marketing. Consequently, we can infer that she’s speaking to an audience of marketing specialists who were previously unaware of her credentials.
• Milo Green is talking about employee retention. In his introduction, he indicated that the audience may know him as the founder of Green & Co. So, he’s probably famous enough to be recognized by at least a portion of his audience. Between that and the subject of his presentation, we can assume that he’s talking to the upper management of other companies.

From our examples, we can see how the identity of the speaker and their level of familiarity with the listeners might affect the way they prepare their presentations .

Factor #2: The general purpose of your presentation

Understanding the general purpose of a speech brings you one step closer to knowing how to end a presentation.

According to the authors of Communicating at Work , most presentations can be sorted into one of 3 categories based on that factor. In that regard, your presentation could be:

• Informative , aiming to expand the listeners’ knowledge and/or help them acquire a specific skill,
• Persuasive , with the goal of changing the listeners’ opinions or encouraging them to behave a certain way, or
• Entertaining , which is good for getting the audience to relax and look forward to upcoming speakers or events.

The general purpose of your presentation will naturally affect your conclusion because it will change what you choose to emphasize.

💡 Pumble Pro Tip

The basic goal of your presentation could correspond with the type of presentation you’re giving. To learn more about presentation types and styles, check out this article:

• Presentation types and styles explained

Examples of defining the general purpose of a presentation 

Let’s see how our imaginary presenters would define the general purpose of their presentations.

• The general purpose of our phishing expert’s presentation is informative . The speaker’s primary goal is to teach his coworkers how to recognize and defend themselves against phishing attempts.
• Our marketing expert’s presentation is persuasive . She wants to change her listeners’ minds and make them more open to using AI in their marketing campaigns.
• The last speaker’s presentation about employee retention is also persuasive . After all, the speaker is attempting to show his listeners how they can increase the employee retention rate at their own companies. However, depending on the circumstances surrounding the speech, it could also take on some entertaining qualities.

Factor #3: The specific purpose of your presentation

The specific purpose of a presentation is essentially the outcome you’re looking to achieve with your speech. Defining this goal will require you to know the answers to the following questions :

• Who do you want to influence?
• What do you want them to think or do?
• How, when, and where do you want them to do it?

Ideally, the specific goal you come up with should be realistic and highly specific .

To that end, the authors of Communicating at Work recommend setting measurable goals . So, for example, instead of thinking: “ I want to get approval for my project. ”,

“I want my manager to let me set aside one day per week to work on this project. I also want them to let me ask one or two other people to help me with it.”

Having this kind of goal in mind will help you figure out how to wrap up your presentation.

Examples of defining the specific purpose of a presentation

So, how would our 3 speakers specify the desired outcomes of their presentations in measurable terms? Let’s see:

“I want the people in my company to understand the dangers of phishing attacks. They should learn the exact steps they need to take when they see a suspicious email in their inbox.”

“I want these marketing experts to be more knowledgeable about the way artificial intelligence works right now and understand how they can incorporate that software into their professional practice.”

“I want managers and HR professionals to know how they can make their companies a better place to work so they can keep their employee retention rate high.”

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Factor #4: Your thesis statement

Ultimately, defining the general and specific goals of your presentation is a great way to keep yourself on track when crafting your speech.

However, the audience doesn’t need to know those goals.

Instead, they can hear your thesis statement — a summary of your overall message .

You can treat this statement as the throughline of your presentation. It will appear at least once in the introduction, followed by a few repetitions throughout the body of the presentation.

Finally, you’ll also want to include that same idea in your conclusion at least once.

In addition to keeping you, as the speaker, grounded, that repetition also keeps your audience from wondering what your presentation is about .

Examples of defining the thesis statement of a presentation

So, what would a thesis statement look like in practice? Let’s hear it from our fictional presenters:

“Identifying and reporting phishing emails will save the company’s information and money in the long term.”

“Right now, artificial intelligence isn’t as advanced as people think it is. However, we can still use it for marketing purposes as long as we make sure the process doesn’t begin and end with AI.”

“Improving your employee retention rate makes employees more engaged with their work and saves the company time and money that would otherwise go to training new personnel.”

How to end a presentation with a bang: 10 tips + examples

Now that we know why having an impactful conclusion is so crucial, it’s time to find the right way to achieve your goals.

To that end, we have highlighted 10 tips that might help you wrap up your presentation .

• Reiterate the key points and your core message.
• Mirror your opening statement.
• Elicit a response.
• Engage the audience.
• Call to action.
• Hand out materials.
• Acknowledge your contributors.
• Provide contact information.
• Thank the audience.
• Ask for feedback.

Of course, many of these methods we’ll discuss can be combined. However, your choices may be limited depending on the factors we have previously mentioned.

Tip #1: Reiterate the key points and your core message

Making sure the audience remembers your main points is one of the most important objectives your conclusion should accomplish.

With that in mind, you should dedicate some time at the end of your speech to reinforcing what you were trying to say throughout your presentation.

Take it from Mark Beal , Assistant Professor of Professional Practice, Communication, at Rutgers University:

“Every presentation should deliver and consistently reinforce three key message points. Most audience members will not recall more than three messages. Some may only recall one or two. With that [in mind], an engaging and effective presentation should conclude with the three messages the presenter wants the audience to take away.”

In essence, you’ll want to summarize your presentation by reiterating up to 3 key points and then repeating your thesis statement.

You could even translate this tip to your presentation slides. As Juliet Huck says:

“Your last slide should always draw your audience to your desired conclusion. [It] should be your billboard message , as we remember 70% of what we see and 20% of what we hear.”

We can see what that might look like through the example of our imaginary presentation on the dangers of phishing, below.

Tip #2: Mirror your opening statement

According to the authors of Communicating at Work , splitting a narrative between the introduction and the conclusion of your presentation is a good way to keep your audience’s attention.

Assistant Professor of Rhetorical Communication at the State University of New York, Dr. Lee M. Pierce , agrees:

“Psychological closure is looping back to the beginning to give the audience a sense of a closed circle. Don’t add new information in the conclusion, just tie the presentation up with a bow. [For example,] I always customize my closings based on the opening of the speech. During a TEDx Talk on Beyoncé’s ‘Formation,’ I began by walking out to the introduction to the song, and then I ended by walking off to the end of the song.”

The above quote demonstrates that this tip can be useful no matter which method you used to start your presentation .

You can use it to put a new spin on a statistic you shared in the introduction, give a story you told a different ending, or finish the punchline of a joke you started with.

Overall, coming back to the theme you introduced at the beginning of your speech should make your presentation seem more complete and intentional .

Phrases you can use to reflect the introduction of your presentation in the conclusion

With all that being said, let’s see how our imaginary speakers would mirror the opening lines of their presentations in their conclusion.

Having started with a phishing statistic, our first speaker might say:

“Going back to the number we started with, remember that the Anti-Phishing Working Group has recorded 1,270,883 individual phishing attacks in the third quarter of 2022 — and that number is always on the rise. Luckily, you now have all the information you need to avoid becoming a part of that statistic.”

Our second speaker would have announced her plans to survey her listeners at the beginning of her presentation. In her conclusion, she might say:

“At the beginning of my presentation, I asked you to answer a quick survey on whether you’d be willing to work with AI. If you look back at your phones, you’ll see a different link in the #general channel on Pumble . Let’s see if this talk has managed to sway some opinions!”

Lastly, our final speaker might refer back to a humorous statement he made about chaining one’s employees to their desks to ensure that employee retention rates stay high.

“Once you start making your company a better place to work, your employees will happily perform their daily tasks — without being glued to their desks.”

Tip #3: Elicit a response

Making an audience experience strong emotions is always a good thing, but especially as the presentation comes to a close.

Putting the listeners in a contemplative mood or, even better, a cheerful one, means that they’ll be more likely to remember you and the points you made after your presentation ends.

On top of that, concluding your presentation in this manner would allow you to step off the stage gracefully, which is one of the main goals your conclusion should accomplish.

Now, depending on the type of presentation you’re delivering and, indeed, your style of presenting, you could elicit a response by:

• Ending with a short but powerful statement ,
• Asking a thought-provoking rhetorical question ,
• Relying on an impactful statistic or a quote , or even
• Inserting a funny picture or a meme on your final presentation slide.

Any one of these methods could help you solidify yourself and your message in the minds of the audience.

Phrases you can use to elicit a response from the audience

So, how would our 3 presenters try to get a response from their audiences? Well, they might use the following statements.

“Ultimately, the best defense against phishing attacks is human intelligence. You, alone, can ensure that your information remains secure by implementing the checklist I’ve shared today.”

“So, let me ask you again. Would you be willing to incorporate AI into your marketing campaign?”

“Hey, if the conditions you’re offering to your employees are good enough — there’s no need to keep them glued to their desks.”

Tip #4: Engage the audience

As we’ll discuss later on, having a Q&A session at the end of your presentation doesn’t always pan out the way you want it to.

Even so, getting your audience — or at least a few select listeners — to verbally respond to you can go a long way toward making you seem like a more engaging speaker.

Still, you can’t implement this tip without a strategy. You want to lead your audience to a certain type of response .

Professional speaker, career change consultant, and host of the Career Relaunch® podcast, Joseph Liu , had this to say:

“I often invite attendees to share what action they’re going to take amongst the potential ones I’ve covered throughout the presentation or to at least commit to taking some sort of action.”

Speaker, author, and editorial producer at CNN, Nadia Bilchik , agrees:

“If time allows, I always ask participants to share their biggest takeaway.”

The quote above also highlights the importance of being aware of the time as you are concluding a presentation — which is another thing we’ll talk about later.

For now, we’ll just boil this tip down to the following statement: if possible, try to make people verbalize or at least think about the knowledge they’re taking away from your speech .

Phrases you can use to engage the audience

Going back to our imaginary speakers, let’s see how this tip might work in practice.

“As we approach my conclusion, I’d like for us to reflect on everything we’ve learned here today. So, let me turn the spotlight on you all. Does anyone remember how to recognize a phishing email without opening it?”

“Now, I’m sure everyone here has some idea of how they might incorporate AI into their next marketing campaign. Is anyone willing to share their strategy?”

“Alright! Pop quiz time — don’t worry, I won’t grade you. Can you all shout out the main 3 ways to increase employee retention? Number 1?”

Tip #5: Call to action

Once you have finished reiterating your core message and making sure you have your audience’s attention, you need to be able to direct the listeners to the next step.

As Michelle Gladieux , author of Communicate with Courage and President of Gladieux Consulting, an employee coaching provider, would put it:

“What can the audience DO with the information you’ve shared? Suggest a positive, fruitful next step or, even better, suggest several, and let your presentation participants choose among options that have panned out well for others.”

In her workshops, Gladieux says:

“We ask participants to document at least one goal for behavior change that is specific, measurable, and time-based, and take a bonus step of inviting them to name one person they’ll tell about their goal for added accountability.”

According to the authors of Communicating at Work , there are 2 ways to deliver a call to action at the end of your presentation. Namely, you can either phrase it as:

• An appeal or a question (e.g. “If any of this sounds interesting, you can learn more by signing up for our newsletter through the link on the screen behind me.” ), or
• A challenge or a demand (e.g. “Now, you can keep doing what you’re doing and getting lackluster results. Or, you can sign up for our newsletter to receive tips that will help you upgrade your strategy.” ).

As always, your choice will depend on the factors we have listed at the top of this article.

Phrases you can use to call the audience to action

Let’s see what our fictional speakers’ calls to action might look like.

“Remember, even if you happen to open a phishing email, you’ll be able to deal with it easily by forwarding it to this email address. That’s the main thing you need to remember from this talk.”

“I bet many of you could come up with even more creative ways to incorporate AI into your marketing campaigns. So, how about this: if you fill out the form I’m about to send you, I’ll check in with you in about three months. Those of you who succeed in using AI in a meaningful way will get a chance to share your insights on this very stage next year!”

“I have a challenge for those of you who are ready to meet me at my level. I want you to sign a pledge, promising to boost your employee retention rate by 10% in the next year. We had a similar experiment at one of my talks a couple of years back, and even I was surprised by the results.”

If you decide to accompany this part of your speech with a call to action slide, keep Juliet Huck’s advice in mind:

“A call to action slide is not always persuasive. Persuasion is not a call to action — it is a directed action. To ‘call’ means someone can say no, but to ‘persuade’ [is to] direct your audience to your desired conclusion based on a number of steps.”

In effect, that means that your call to action should be the final step of your persuasion strategy.

You should start building to that desired outcome well before you get to the end of your presentation.

Tip #6: Hand out materials

The ending of a presentation is the perfect time to give the audience a keepsake of your speech .

But, keep in mind that a memento doesn’t have to be a physical item. As Michelle Gladieux would say:

“I like to direct my audiences to free downloadable resources on our website for those who want to continue their personal and professional growth as leaders and communicators.”

So, sharing resources through email or a business messaging app would work just as well.

Of course, you don’t have to hold off until the conclusion of your presentation to give your audience something to remember you by. Gladieux also shared a method she used in her workshops: 

“[Most of our] participants have our high-quality original workbooks in hand during the presentation and available later as a tangible resource. Folks add notes, take short assessments, and work on case studies when we teach using workbooks. If we use presentation slides, we keep the content as engaging visually as possible and short on words.”

If your budget allows you to do something similar, that might be a good way to make the audience remember you.

Phrases you can use before handing out materials

In the scenarios we have conjured up, the speakers might introduce their additional materials like so.

“If you’re interested in learning more about phishing and how you can defend yourself from future attacks, you’ll find more information by following the link on the screen.”

“Now, at this point, I see that my associates have already started delivering some additional materials and miscellaneous goodies to you. I hope you’ll use them to workshop further ideas for using AI in your marketing strategies.”

“I’ll go ahead and forward these presentation slides as well as some additional resources for improving employee retention to you all.”

If you’re looking for a convenient way to deliver additional resources to the attendees of your speech, Pumble is a great option. This article offers some practical tips for using business messaging software for educational purposes — including online conferences:

• Using Pumble for teaching and learning  

Tip #7: Acknowledge contributors

If you’re delivering a business presentation as a representative of a team or a department, you can also use the final moments of your speech to acknowledge everyone who worked on the presentation with you.

On the one hand, you could simply thank your team in general terms and leave it at that.

Alternatively, you could highlight the individual contributions of specific team members if you want to make sure their effort doesn’t go unnoticed.

Phrases you can use to acknowledge your contributors

Here’s how our fictitious presenters might acknowledge the people who helped them create their presentations:

“Before I sign off, I’d like to take a moment to thank Jill and Vanessa from the security team, who helped me compile the data and create the slides you just saw.”

“Finally, I’d like to acknowledge that this presentation wouldn’t be half as informative without the experts who helped me understand the technical side of AI.”

“Now, let’s all give it up for my wonderful team, who helped me organize this lecture.”

Improve communication and collaboration for increased team efficiency with Pumble.

Tip #8: Provide contact information

Business presentations often double as networking opportunities , both for presenters and for audience members.

With that in mind, you might want to put your contact information on one of your closing slides.

For one, doing so would show the audience how they can get in touch with you after your presentation ends. After all, they may have additional questions or even interesting business opportunities for you.

On top of that, putting your contact information on the last slide is also a good way to remind the audience of your name and credentials .

For that reason, our second imaginary speaker might have “Joan Miller — Chief Marketing Officer at Happy Media” on her final slide.

Phrases you can use to provide contact information

So, how would our presenters encourage their audience to keep in touch? Well, they might say: 

“I’m always happy to answer any of your security or phishing-related questions on Pumble. You’ll find me by clicking the plus sign next to the direct messages section and searching my name, Nick Mulder.”

“If you all have any follow-up questions for me or one of the AI experts I’ve spoken to, you’ll find all of our contact information on this slide.”

“If you want to stay up to date on Green & Co’s latest news, follow us on LinkedIn.”

Tip #9: Thank the audience

Many presenters find a way to incorporate a “ thank you ” slide at the end of their presentations.

If you want to express your appreciation to your audience members , you could do the same thing.

However, as we’ll soon discuss, many of the experts we’ve spoken to would advise against having pointless visuals at the end of your presentation.

After all, you want to leave the audience with something memorable to take away from your speech.

Still, if you want to thank the audience, you could always make that final slide serve multiple functions .

For example, a “thank you” slide can also contain the speaker’s contact information, as well as additional resources.

This example “thank you” slide above features a QR code (you can create one using a QR code generator ) leading to more resources — it prompts the audience to find the speaker on various social media platforms.

Tip #10: Ask for feedback

Lastly, some speakers might benefit from knowing what the audience thinks about their delivery and other aspects of their presentation.

That’s why some of the experts we’ve spoken to suggest that conducting a brief survey of the audience could be a good activity to end a presentation with.

Rutgers University professor, Mark Beal, says that:

“Offering audience members the opportunity to take a concise survey at the conclusion of a presentation will result in valuable insights that will inform how to consistently evolve and improve a presentation. […] We use the last few minutes of seminars to allow participants to answer a few questions about what was most useful in our content and delivery, and what, in that individual’s opinion, could improve.”

Michelle Gladieux is also an advocate for audience surveys, saying:

“I’ve delivered thousands of training workshops and keynotes and never miss an opportunity to ask for feedback formally (in writing), informally (in conversation), or both. As you might guess, I advise every presenter reading this to do the same.”

You could encourage this type of feedback by:

• Asking attendees to share their thoughts on your presentation after you step off the stage,
• Setting up a notebook near the door and asking people to jot down their thoughts as they exit,
• Having a suggestion box for hand-written feedback notes, or
• Creating an anonymous survey online and linking to it on your presentation slides.

Most presenters nowadays tend to rely on technology to compile audience feedback, but the method you use will depend on the circumstances surrounding your presentation.

If you’ve never had to ask for feedback before, you might find this article interesting:

• How to ask your manager for feedback  

The worst ways to end a presentation

Having gone through the best practices for concluding a presentation memorably, we also wanted to know what are some of the mistakes speakers should avoid as they reach the end of their speech.

The experts we have spoken to have identified 5 of the worst ways to end a presentation :

• Overloading your final slide.
• Settling for a lackluster closer.
• Ending with a Q&A session.
• Not having time for any questions at all.
• Going over your time.

So, let’s see what makes these mistakes so bad.

Mistake #1: Overloading your final slide

Overloading your presentation slides isn’t a mistake you can make only at the end of your presentation.

Professional speakers know that slides are only there to accompany your speech — they shouldn’t be the main event.

As Nadia Bilchik says:

“Slides are only there to support your message. Towards the end of the presentation, I may even stop the slideshow entirely and just have a black screen. At the very end of the presentation, my suggestion is to have a slide up with the next steps or a call to action.”

Dr. Lee M. Pierce also tends to use blank slides:

“I always end and begin with blank slides. As a speaker, you’re trying to build connection and rapport between you and the audience, not between the audience and your slide deck.”

Therefore, putting too much information onto a single slide can make the speaker seem unprepared, in addition to overwhelming the audience.

When in doubt, remember Kawasaki’s 10/20/30 rule :

• No more than 10 slides per presentation,
• Keep your presentations under 20 minutes, and
• The text on your slides should never be smaller than 30-point font. 

Mistake #2: Settling for a lackluster closer

If your goal is to become a proficient speaker, you’ll have to stop using uninspired closers like:

• “Well, I guess that’s it.”
• “That’s pretty much all I had to say.”
• “That’s about it from me. Can we get some applause?”

The audience will respond if you say something deserving of a response.

Instead of using these bland lines, remember Juliet Huck’s advice:

“Never end your presentation without closing the loop of your beginning theme and being specific when asking for your desire conclusion.”

As we have established, it’s best to conclude your speech by bringing back your thesis statement and key points.

Finishing with weak visuals is similarly offensive — and here we’re not just talking about presentation slides.

Remember, body language is an important component of our communication .

Fidgeting as your presentation comes to a close or slumping your posture as soon as you’re finished speaking won’t do.

As Michelle Gladieux would say:

“Never end a presentation seeming happy to be done, even if you are! Be certain you’re happy to be the presenter before you begin, or find someone else to do it.”

In other words, try not to show signs of anxiety during your presentation .

Maintain a confident demeanor for as long as you remain on stage or as long as you’re on camera, in the case of virtual meetings .

Mistake #3: Ending with a Q&A session

One of the experts we have spoken to, Nadia Bilchik, was particularly adamant about not ending presentations with Q&A sessions.

“Never ever end a presentation on a question-and-answer session. I have seen numerous presenters end by asking ‘Any questions?’ Too often there are no questions, and the presenter is left looking deflated and muttering ‘Thank you.’ [If there are] no questions, you can always say ‘A question I’m often asked is…’ or ‘Something I would like to reiterate is…’ Never end your presentation without your audience being clear about what they are expected to do with the information you have just shared.”

Adding that you can:

“Ask for questions, comments, and concerns, and only then end with a quick wrap-up. The goal is to end with your audience being clear on their next steps.”

Even if the listeners do have questions, there’s a good reason not to have a Q&A session at the very end of your presentation.

Namely, there’s always a chance that someone will ask a question that completely derails the conversation.

If you have the Q&A portion right before your conclusion, you’ll have time to reiterate your core message and proceed with a memorable closing statement .

For reference, you can ask for questions by saying:

“Before I close out this lecture, do you guys have any questions for me?”

Then, if there are no questions, you can still proceed to your conclusion without losing face. 

A Q&A session is one of the best ways to make your presentations more interactive — but it’s not the only way to go about it. To learn more, check out this article:

• 18 Ways to make presentations more interactive and engaging

Mistake #4: Not having time for any questions at all

Ending with a Q&A session could be a problem — but, perhaps, not as big of a problem as not taking questions at all.

As Mark Beal would say:

“Not giving the audience the opportunity to participate in the presentation via a question and answer session is another ineffective way to end a presentation. Audiences want to have a voice in a presentation. They will be more engaged with the presentation content and recall it more effectively if given the opportunity to participate in the presentation and interact with the presenter.”

Dr. Lee M. Pierce adds:

“It’s always good to leave at least 15 minutes for questions. Leaving 5 minutes is annoying and pointless. Also, be prepared that the audience may not have questions or not feel comfortable just jumping in, so have some of your own questions ready to offer them. You can say something like, ‘Just to put it out there, if I were going to ask me a question, I’d ask…’ ”

Now, both Nadia Bilchik and Lee M. Pierce have mentioned phrases you can use if no one comes forth with a question.

You’ll notice that the sentences they have come up with will require you to consider the questions you may be asked ahead of time .

In addition to helping you create a better presentation, doing this will also allow you to answer any questions effortlessly.

Mistake #5: Going over your time

Last but not least, many of the professional speakers we have interviewed have stressed the importance of ending one’s presentation on time.

Michelle Gladieux said it best:

“The best way to end a presentation is ON TIME. Respect others’ time commitments by not running over. You can always hang around for a while to speak with people who have more to say or more to ask.”

Dr. Lee M. Pierce agrees:

“The worst thing you can do is run over time. If you were given 45 minutes for a presentation plus 15 minutes for Q & A, you should end at 45 minutes — better if you end at 35 or 40.”

Then again, according to Guy Kawasaki’s 10/20/30 rule, even going over the 20-minute mark could risk boring and alienating one’s audience.

Useful phrases for ending a presentation

In the course of our research, we’ve found many practical phrases one might use to wrap up a presentation.

We even had experts send in their suggestions. For example, Nadia Bilchik says:

“I always end with a very quick summary of the content, a definitive call to action, and a reiteration of the benefits to the audience. This is a superb model, and I have shared it with thousands of individuals who have found it immensely valuable. Use this as your framework: What I have looked at today… What I am asking you to do… The benefits are…”

Other phrases you might use at the end of your presentation include:

“To recap, we’ve discussed…”

“Throughout this presentation, we talked about…”

“In other words,…”

“To wrap up/conclude,…”

“In short, I’d like to highlight…”

“To put it simply,…”

“In conclusion…”

“In summary, the goal of my presentation…”

“If there’s one thing you take away from my presentation…”

“In bringing my presentation to a close, I wanted to…”

If you’d like to incorporate a call to action, you might say:

“I’m counting on you to…”

“After this presentation, I’d like to ask you to…”

“Please take a minute to…”

“Next time you (see a suspicious email), remember to (forward it to this email address).”

To end with a quote, you could say:

“Let me leave you with this quote…”

“That reminds me of the old saying…”

Lastly, more useful phrases include:

“Feel free to reach out if you have any questions.”

“For more information, head to the link on the screen.”

“Thank you for your time/attention.”

“I hope you found this presentation informative/useful/insightful.”

Remember: the last words you say should make it abundantly clear that your presentation has ended.

What should your final slide look like?

If you don’t want to leave your final slide blank as some of the experts we have talked to would recommend, there are other ways to fill that space.

Joseph Liu told us:

“I tend to make it very clear the presentation is coming to an end by having a slide that says, ‘Closing Thoughts’ or something to that effect. I recommend ending with a recap of your content, reconnecting with the initial hook you used at the start, and finally, some sort of call to action.”

Mark Beal has a similar formula for his closing slides, saying:

“The final slides of my presentation include: A slide featuring three key messages/takeaways, A question and answer slide to engage the audience at the conclusion in the same manner a presenter wants to engage an audience at the start of a presentation, and A final slide including the presenter’s contact information and a website address where they can learn more information. This slide can include a QR code that the audience can screenshot and access the presenter’s website or another digital destination.”

Between these two suggestions and the many examples we have included throughout our guide, you ought to have a clear picture of what your final slide might look like.

End your presentations with a bang on Pumble

Knowing how to end a presentation effectively is a skill like any other — you’re bound to get better through practice and repetition.

To get the most out of your presentations, make sure to give them on Pumble.

Pumble — a team communication and collaboration app — allows you to have the most interactive, efficient presentations thanks to:

• The video conferencing feature that allows you to share your knowledge with a large group of people,
• The screen sharing feature that allows you share your presentation,
• The in-call message feature, to ensure your audience can participate (and send questions for the FAQ partition of the presentation, for example), and
• The blur background feature, that ensures your audience’s attention is always on you and you alone.

Secure, real-time communication for professionals.

Olga Milicevic is a communication researcher and author dedicated to making your professional life a bit easier. She believes that everyone should have the tools necessary to respond to their coworkers’ requests and communicate their own professional needs clearly and kindly.

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50 Speech Closing Lines (& How to Create Your Own) | The Ultimate Guide

Hrideep barot.

• Public Speaking , Speech Writing

While speech openings are definitely one of the most important components of a speech, something that is equally as important is the way you conclude your speech.

There are few worse ways to end your speech than with a terse ‘thank you’–no elaboration or addition whatsoever.

Speech endings are just as crucial to the success of your speech as speech openings, and you must spend just as much time picking the perfect ending as you do to determine your best possible speech opening.

The words you speak at the beginning and end of your speech are words that your audience will pay the most attention to, and remember longer than any other part of your speech.

Speech endings can put even the most experienced speaker in flux, and increase their anxiousness manifold as they sit there attempting to figure out the perfect way to end your speech.

If you’re someone who’s in flux about your speech ending too, don’t worry. We’ve got some amazing ways to conclude your speech with a bang!

1. Circling Back To The Beginning

The idea behind circling back to the beginning of your speech is to reinforce the idea of your speech being a complete whole. By circling back to the beginning and connecting it to your ending, you let the audience understand that the idea of your speech is complete & standalone.

Circling back to the beginning of your speech also acts as an excellent way of reinforcing the central idea of your speech in the audience’s mind, and makes it more likely that they will remember it after the speech ends.

Need more inspiration for speech opening lines? Check out our article on 15 Powerful Speech Opening Lines & Tips To Create Your Own.

How To Circle Back To The Beginning

The easiest way to do this is to set up your beginning for the conclusion of your speech. That is, if you’re saying something like, say, a story or joke in the beginning, then you can leave your audience in a cliffhanger until the ending arrives.

Another great way to circle back to the beginning is by simply restating something you said at the start. The added knowledge from attending the rest of your speech will help the audience see this piece of information in a new–and better–light.

1. Will Stephen

Ending Line: “I’d like you to think about what you heard in the beginning, and I want you to think about what you hear now. Because it was nothing & it’s still nothing.”

2. Canwen Xu

Speech Ending: My name is Canwen, my favorite color is purple and I play the piano but not so much the violin…

Think of a memorable moment from your life, and chances are you’ll realize that it involved a feeling of happiness–something that we can associate with smiling or laughter. And what better way to generate laughter than by incorporating the age-old strategy of good humor.

The happy and lighthearted feeling you associate with good memories is the kind of emotional reaction you want to create in your audience too. That’s what will make your speech stick in their memory.

Done incorrectly, humor can be a disaster. Done right, however, it can entirely transform a speech.

Humor doesn’t only mean slapstick comedy (although there’s nothing wrong with slapstick, either). Humor can come in many forms, including puns, jokes, a funny story…the list is endless.

How To Incorporate Humor In Your Speech Ending

The simplest way to incorporate humor into your speech ending is by telling a plain old joke–something that’s relevant to your topic, of course.

You can also tell them a short, funny anecdote–may be an unexpected conclusion to a story you set up in the beginning.

Another way would be by employing the power of repetition. You can do this by associating something funny with a word, and then repeating the word throughout your speech. During the end, simply say the word or phrase one last time, and it’s likely you’ll leave off your audience with a good chuckle.

1. Woody Roseland

Ending Line: “Why are balloons so expensive? Inflation.”

2. Andras Arato

Ending Line: “There are three rules to becoming famous. Unfortunately, nobody knows what they are.”

3. Hasan Minhaj

Ending Line: “And you want to know the scariest part? Pretty soon every country on the earth is going to have its own TLC show.”

4. Sophie Scott

Speech Ending: In other words, when it comes to laughter, you and me baby, ain’t nothing but mammals.

5. Tim Urban

Speech Ending: We need to stay away from the Instant Gratification Monkey. That’s a job for all of us. And because there’s not that many boxes on there. It’s a job that should probably start today. Well, maybe not today, but, you know, sometime soon.

6. Hasan Minhaj

Speech Ending: Showing my legs on TV is probably the scariest thing I’ve ever done. And keep in mind last week I went after the Prince of Saudi Arabia.

3. Question

The idea behind posing a question at the end of your speech is to get the wheels in your audience’s minds turning and to get them thinking of your speech long after it has ended. A question, if posed correctly, will make your audience re-think about crucial aspects of your speech, and is a great way to prompt discussion after your speech has ended.

How To Add Questions To Your Speech Ending

The best type of questions to add to your speech ending is rhetorical questions. That’s because, unlike a literal question, a rhetorical question will get the audience thinking and make them delve deeper into the topic at hand.

Make sure your question is central to the idea of your speech, and not something frivolous or extra. After all, the point of a question is to reinforce the central idea of your topic.

1. Lexie Alford

Speech Ending: Ask yourself: How uncomfortable are you willing to become in order to reach your fullest potential?

2. Apollo Robbins

Speech Ending: If you could control somebody’s attention, what would you do with it?

Quotes are concise, catchy phrases or sentences that are generally easy to remember and repeat.

Quotes are an age-old way to start–and conclude–a speech. And for good reason.

Quotes can reinforce your own ideas by providing a second voice to back them up. They can also provoke an audience’s mind & get them thinking. So, if you add your quote to the end of your speech, the audience will most likely be thinking about it for long after you have finished speaking.

How To Use Quotes In Your Speech Ending

While adding quotes to your speech ending, make sure that it’s relevant to your topic. Preferably, you want to pick a quote that summarizes your entire idea in a concise & memorable manner.

Make sure that your quote isn’t too long or complicated. Your audience should be able to repeat it as well as feel its impact themselves. They shouldn’t be puzzling over the semantics of your quote, but its intended meaning.

1. Edouard Jacqmin

Speech Ending: “Life is either a daring adventure or nothing at all.”

2. Chris Crowe

Speech Ending: “It’s more certain than death and taxes.”

3. Olivia Remes

Speech Ending: I’d like to leave you with a quote by Martin Luther King: “You don’ have to see the whole staircase. Just take the first step.”

4. Tomislav Perko

Speech Ending: Like that famous quote says, “In twenty years from now on, you’ll be more disappointed by the things you didn’t do than by the things you did do.

5. Diana Nyad

Speech Ending: To paraphrase the poet, Mary Oliver, she says, “So, what is it? What is it you’re doing with this one wild and precious life of yours?”

5. Piece Of Advice

The point of giving a piece of advice at the end of your speech is not to pull your audience down or to make them feel bad/inferior about themselves. Rather, the advice is added to motivate your audience to take steps to do something–something related to the topic at hand.

The key point to remember is that your advice is included to help your audience, not to discourage them.

How To Add Piece Of Advice To Your Speech Ending

To truly make your audience follow the advice you’re sharing, you must make sure it resonates with them. To do so, you need to inject emotions into your advice, and to present it in such a manner that your audience’s emotions are aroused when they hear it.

Your advice shouldn’t be something extra-complicated or seemingly impossible to achieve. This will act as a counter-agent. Remember that you want your audience to follow your advice, not to chuck it away as something impossible.

Our article, 15 Powerful Speech Ending Lines And Tips To Create Your Own , is another great repository for some inspiration.

1. Ricardo Lieuw On

Speech Ending: “Learn something new, or a new way of approaching something old because there are a few skills are valuable as the art of learning.”

2. Tomas Chamorro-Premuzic

Speech Ending: “If we want to improve the competence level of our leaders, then we should first improve our own competence for judging and selecting leaders.”

3. Sharique Samsudheen

Speech Ending: “Some people love money, some people hate money, some people crave money, some people even kill for money. But what they miss is they just need to learn how to manage money well, and that will give them financial freedom.”

4. Kate Simonds

Speech Ending: Teens, you need to believe in your voices and adults, you need to listen.

5. Melissa Butler

Speech Ending: When you go home today, see yourself in the mirror, see all of you, look at all your greatness that you embody, accept it, love it and finally, when you leave the house tomorrow, try to extend that same love and acceptance to someone who doesn’t look like you.

6. Iskra Lawrence

Speech Ending: Speak to your body in a loving way. It’s the only one you got, it’s your home, and it deserves your respect. If you see anyone tearing themselves down, build them back up And watch your life positively grow when you give up the pursuit of perfection.

6. Contemplative Remark

As the name itself suggests, contemplative remarks are intended to make your audience contemplate or mull over something. The ‘something’ in question should be the idea central to your speech, or a key takeaway that you want them to return home with.

The idea is to get your audience thinking and to keep them thinking for a long, long time.

How To Add A Contemplative Remark To Your Speech Ending

To add a contemplative remark to your speech ending, you first need to figure out your key takeaway or main theme. Then, you want to arrange that as a question, and propose it to your audience at the end of your speech.

Remember that your question shouldn’t be something too wordy or complicated to understand. As with the quotes, you don’t want your audience stuck on the semantics. Rather, you want them to focus on the matter at hand.

1. Lisa Penney

Speech Ending: “So I invite you to pay more attention to your thoughts & consider the legacy you leave behind.”

2. Grant Sanderson

Speech Ending: “Some of the most useful math that you can find or teach has its origin in someone who was just looking for a good story.”

3. Greta Thunberg

Speech Ending: “We will not let you get away with this. Right here, right now is where we draw the line. The world is waking up & change is coming whether you like it or not.”

4. Bill Eckstrom

Speech Ending: Now, think about this: it’s not the complexity-triggering individuals or events you should fear the most, but it’s your own willingness to accept or seek discomfort that will dictate the growth of not just you, but our entire world.

5. Robert Hoge

Speech Ending: Choose to accept your face, choose to appreciate your face, don’t look away from the mirror so quickly; understand all the love, and the life, and the pain that is the part of your face, that is the art of your face. Tomorrow when you wake up, what will your choice be?

7. Personal Anecdote

Personal anecdotes, as the name suggests, are anecdotes that are personal to the speaker or instances from their life. Personal anecdotes are a great way to incorporate the magical powers of storytelling in your speech, as well as to make a personal connection with the audience. Using personal anecdotes, you can hit two birds with one stone!

How To Add Personal Anecdotes To Your Speech Ending

To add personal anecdotes to your speech ending, you need to filter through your life experiences to find out ones that directly relate to your topic at hand. You don’t want to include an anecdote, no matter how compelling it is, if it doesn’t relate to your topic.

Remember to not keep your anecdote too long. Your audience will most likely lose their attention if you do so.

1. Sheila Humphries

Speech Ending: “Why do you go work for these people?” My answer to them was, “If I could help one child make it in this world, it’ll be worth it all.”

8. Call To Action

A call-to-action is one of the absolute best ways to conclude a speech with a bang. A well-written speech should aim to alter the audience’s mind or belief system in some way and to make them take an action in that direction. One crucial way to assure your audience does this is by using a call to action.

How To Add A Call To Action To Your Speech Ending

A call to action comes right before the ending of your speech to provide your audience with a clear idea or set of instructions about what they’re supposed to do after your talk ends.

A call to action should provide a roadmap to the audience for their future steps, and to outline clearly what those future steps are going to be.

1. Armin Hamrah

Speech Ending: “So tonight, after you finish your Math homework & before you lay your head down on that fluffy pillow, bring a piece of paper and pen by your bedside…”

2. Graham Shaw

Speech Ending: “So I invite you to get your drawings out there & spread the word that when we draw, we remember more!”

3. Andy Puddicombe

Speech Ending: You don’t have to burn any incense, and you definitely don’t have to sit on the floor. All you need to do is to take out 10 minutes out a day to step back, familiarize yourself with the present moment so that you get to experience a greater sense of focus, calm, and clarity in your life.

4. Amy Cuddy

Speech Ending: Before you go into the next stressful evaluative situation, for two minutes, try doing this in the elevator…

5. Jia Jiang

Speech Ending: When you are facing the next obstacle or the next failure, consider the possibilities. Don’t run! If you just embrace them, they might become your gifts as well.

9. Motivational Remark

As the name clearly explains, a motivational remark motivates your audience to carry out a plan of action. It ruffles the audience’s mind and emotions and has a powerful impact on the steps that your audience will take after you’ve finished speaking.

How To Add A Motivational Remark To Your Speech Ending

The key to a good motivational remark is to inspire your audience. Your motivational remark should act as a ray of hope to your audience and positively inspire them to take a desired course of action.

Your motivational remark should not be negative in any way. You don’t want to guilt or coerce your audience into doing something or feeling a certain way. You want to leave them on a positive note to move forward with their life.

1. Khanh Vy Tran

Speech Ending: “No matter what you’re going through right now & no matter what the future holds for you, please don’t change yourself. Love yourself, accept yourself & then transform yourself.”

2. Mithila Palkar

Speech Ending: “Get a job, leave a job, dance, sing, fall in love. Carve your own niche. But most importantly: learn to love your own randomness.”

3. Andrew Tarvin

Speech Ending: “Anyone can learn to be funnier. And it all starts with a choice. A choice to try to find ways to use humor. A choice to be like my grandmother, to look at the world around you and say WTF–wow, that’s fun.”

4. Laura Vanderkam

Speech Ending: There is time. Even if we are busy, we have time for what matters. And when we focus on what matters, we can build the lives we want in the time we’ve got.

5. Julian Treasure

Speech Ending: Let’s get listening taught in schools, and transform the world in one generation into a conscious listening world, a world of connection, a world of understanding, and a world of peace.

6. Mariana Atencio

Speech Ending: Let’s celebrate those imperfections that make us special. I hope that it teaches you that nobody has a claim on the word ‘normal’. We are all different. We are all quirky and unique and that is what makes us wonderfully human.

10. Challenge

Much like a call to action, the aim of proposing a challenge at the end of your speech is to instigate your audience to take some desired course of action. A challenge should make an appeal to your audience’s emotion, and motivate them to meet it.

How To Add A Challenge To Your Speech Ending

To apply a challenge effectively to your speech ending, you need to make sure that it’s something relevant to your topic. Your challenge should drive the central topic of your speech forward, and make your audience engage in real-life steps to apply your idea in the real world.

While its always a good idea to set a high bar for your challenge, make sure its an achievable one too.

1. Jamak Golshani

Speech Ending: “I challenge you to open your heart to new possibilities, choose a career path that excites you & one that’s aligned to who you truly are.”

2. Ashley Clift-Jennings

Speech Ending: So, my challenge to you today is, “Do you know, would you even know how to recognize your soulmate?” If you are going out in the world right now, would you know what you are looking for?

11. Metaphor

Metaphors are commonly used as a short phrase that draws a comparison between two ideas in a non-literal sense. People use metaphors quite commonly in daily life to explain ideas that might be too difficult or confusing to understand otherwise. Metaphors are also great tools to be used in speech, as they can present your main idea in a simple and memorable way.

How To Add Metaphors To Your Speech Ending

To add a metaphor to your speech ending, you need to first decide on the main idea or takeaway of your speech. Your metaphor should then be organized in such a way that it simplifies your main idea and makes it easier for your audience to understand & remember it.

The key is to not make your metaphor overly complicated or difficult to retain and share. Remember that you’re trying to simplify your idea for the audience–not make them even more confused.

1. Ramona J. Smith

Speech Ending: “Stay in that ring. And even after you take a few hits, use what you learned from those previous fights, and at the end of the round, you’ll still remain standing.”

2. Shi Heng YI

Speech Ending: “If any of you chooses to climb that path to clarity, I will be very happy to meet you at the peak.”

3. Zifang “Sherrie” Su

Speech Ending: “Are you turning your back on your fear? Our life is like this stage, but what scares are now may bring you the most beautiful thing. Give it a chance.”

12. Storytelling

The idea behind using stories to end your speech is to leave your audience with a good memory to take away with them.

Stories are catchy, resonating & memorable ways to end any speech.

Human beings can easily relate to stories. This is because most people have grown up listening to stories of some kind or another, and thus a good story tends to evoke fond feelings in us.

How To Incorporate Stories In Your Speech Ending

A great way to incorporate stories in your speech ending is by setting up a story in the beginning and then concluding it during the end of your speech.

Another great way would be to tell a short & funny anecdote related to a personal experience or simply something related to the topic at hand.

However, remember that it’s the ending of your speech. Your audience is most likely at the end of their attention span. So, keep your story short & sweet.

1. Sameer Al Jaberi

Speech Ending: “I can still see that day when I came back from my honeymoon…”

2. Josephine Lee

Speech Ending: “At the end of dinner, Jenna turned to me and said…”

Facts are another excellent speech ending, and they are used quite often as openings as well. The point of adding a fact as your speech ending is to add shock value to your speech, and to get your audience thinking & discussing the fact even after your speech has ended.

How To Add Facts To Your Speech Ending

The key to adding facts to your speech ending is to pick a fact that thrusts forward your main idea in the most concise form possible. Your fact should also be something that adds shock value to the speech, and it should ideally be something that the audience hasn’t heard before.

Make sure that your fact is relevant to the topic at hand. No matter how interesting, a fact that doesn’t relate to your topic is going to be redundant.

1. David JP Phillips

Speech Ending: 3500 years ago, we started transfering knowledge from generation to generation through text. 28 years ago, PowerPoint was born. Which one do you think our brain is mostly adapted to?

14. Rhethoric Remark

Rhetoric remarks are another excellent way to get the wheels of your audience’s minds turning. Rhetoric remarks make your audience think of an imagined scenario, and to delve deeper into your topic. Rhetoric remarks or questioned don’t necessarily need to have a ‘right’ or one-shot answer, which means you can be as creative with them as possible!

How To Add Rhethoric Remarks To Your Speech Ending

Since rhetorical questions don’t need to have a definite answer, you have much freedom in determining the type of question or statement you wish to make. However, as with all other speech endings, a rhetorical question shouldn’t be asked just for the sake of it.

A rhetorical question should make your audience think about your topic in a new or more creative manner. It should get them thinking about the topic and maybe see it from an angle that they hadn’t before.

Rhetorical questions shouldn’t be too confusing. Use simple language & make sure it’s something that the audience can easily comprehend.

1. Mona Patel

Speech Ending: Pick your problem, ask “What if?” Come up with ideas. Bring them down. Then execute on them. Maybe you’re thinking, “What if we can’t?” I say to you, “What if we don’t?”

2. Lizzie Velasquez

Speech Ending: I want you to leave here and ask yourself what defines you. But remember: Brave starts here.

Another great way to end your speech with a literal bang is by using music! After all, if there’s something that can impact the human mind with just as much force as a few well-placed words, it’s the correct music.

How To Add Music To Your Speech Ending

To add music to your speech ending, you must make sure that the music has something to do with your speech theme. Remember that you’re not playing music in your concert. The piece of music that you choose must be relevant to your topic & work to have a contribution in your overall speech.

1. Tom Thum

Speech Ending: *ends the TED Talk with beat boxing*

16. Reitirate The Title

The title of your speech is its most important component. That’s why you need to pay careful attention to how you pick it, as it is something that your viewers will most likely remember the longest about your speech.

Your title will also act as a guiding hand towards how your audience forms an initial idea about your speech and is what they will associate your entire speech with.

By repeating your title at the end of your speech, you increase the chances that your audience will remember it–and your speech–for a long time.

How To Retierate The Title In Your Speech Ending

Your title is something that your audience associates your entire speech with. However, you don’t want to simply add the title in your speech end for the sake of adding it. Instead, make it flow naturally into your speech ending. This will make it seem less forced, and will also increase the chances of your audience remembering your entire speech ending and not just the title of your speech.

1. Ruairi Robertson

Speech Ending: I feel we can all contribute to this fight worth fighting for our own health, but more importantly, our future generations’ health by restoring the relationship between microbe and man. There is SOME FOOD FOR THOUGHT!

Need more inspiration for speech closing lines? Check out our article on 10 Of The Best Things To Say In Closing Remarks.

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To sum up, speech endings are just as imperative to the success of your speech as speech openings, and you must spend just as much time picking the perfect ending as you do to determine your best possible speech opening. The words you speak at the beginning and end of your speech are words that your audience will pay the most attention to, and remember longer than any other part of your speech.

Still looking for inspiration? Check out this video we made on closing remarks:

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7 Powerful Ways To End a Presentation

by Janice Tomich

• Presentation Planning & Public Speaking Skills

Have you ever attended a presentation or speech and didn’t know when it was over? Maybe you were even unsure if it was time to clap or get up and leave?

Your audience not knowing when a presentation has finished is a clear sign that you need to work on your conclusion. If you ending isn’t clear the closing statements sputter. Don’t let your words fizzle out.

People attend your presentation or speech to learn from you. Your passion for what you’ll be sharing started long ago. Keep that passion clear from your personal introduction right through your conclusion if you want the impact of your words to continue well past the time you step off the stage.

It’s crucial you get both the open and close of your speech right.

The conclusion is especially pivotal, because if you’ve thoughtfully structured your presentation at the end you will influence your audience to be inspired to do what you had planned with the information you’ve shared.

There are many different ways to close a presentation effectively.

If you’re lost and unsure about how to make your presentation compelling, I can help.

I’ll start with explaining 7 powerful ways I’ve seen my public speaking coaching clients end their speeches, and then give you my advice about two common ways to close a presentation which you should avoid.

Table of Contents

7 Techniques for Ending Your Presentation Powerfully

1. end with a overt call to action.

The most overt type of close is the Call To Action or CTA. A call to action is a clear, direct statement to your audience of what you want them to do next. Use this type of presentation conclusion when you want to be perfectly clear about your message.

This closing technique transparently encourages your audience to do something as concrete as “buy my book” or “sign my petition” or “take on a challenge.”

I once had the privilege of seeing Dr Hans Rosling deliver a TED Talk . He is an excellent presenter and a master of the close. Based on his research, he clearly challenges his audience to take his data to make decisions about resources needed for population growth. The talk is worth watching if you’re planning out a closing statement, because it’s a brilliant example of a strong close.

2. End with a a Soft and Subtle Call To Action

Have you ever left a presentation inspired to do something differently, even if you were not specifically directed to take action? The closing technique you witnessed was probably a subtler version of a CTA.

For a masterful example of this closing technique, watch the end of Tim Urban’s TED Talk on procrastination. Notice that he never specifically tells you to take action – to stop procrastinating. Instead, he gets you onboard in a soft way, slowly building up his argument via a number of examples of his own experience with procrastination.

Then, close to the end, he shows a visual which leaves you reassessing your life and what you will do with the remainder of it.

Tim’s masterful presentation conclusion has prompted many people to take action and change their habits, but it’s subtle and leaves you thinking as if the conclusions you come to are you own idea, not his.

3. Use a Quote to End Your Presentation

Using a quote for your final words can be an effective way to end your presentation. Choose your quote carefully, however—the quote needs to align with your message and clearly communicate your key point. Never use an obscure or confusing quotation. Don’t make your audience work too hard to understand the relationship between the quote on your final slide and your overall message.

One of the most touching quotes I heard used to conclude an inspirational speech was the last lines of the Mary Oliver poem “Summer’s Day”: “Tell me, what is it you will do – With your one wild and precious life?”

It kept me thinking about the preciousness of the days, how I had permission to push limits, and what those limits might be.

4. Finish Your Presentation By Closing The Loop

Create intrigue with a story which takes your audience on a journey. Using storytelling in business presentations or in a speech, threading it throughout, is not only a good way to grab the audience’s attention and enhance engagement. It’s also a powerful way to come to a conclusion when you finish your story.

Dr. Amy Cuddy’s TED Talk uses the “close the loop” technique brilliantly. She begins her presentation telling us about an accident she had that impacted her ability to thrive in university. She worked hard to make progress. Under the mentorship of a professor she thrived.

Dr. Cuddy goes on to talk about her research into how we can build confidence through body language techniques. She winds her talk up by speaking about a student of hers that she mentored through a lack of confidence…and very craftily closes the loop.

5. End Your Speech Using the Rule of Three

A communication technique called the Rule of Three is a powerful way to end your speech. Using this technique to end your presentation will make your key message stick.

An example of the Rule of Three is this Winston Churchill quote, “This is not the end. It is not even the beginning of the end. But it is, perhaps, the end of the beginning”.

Using three concepts triggers your brain to recognize a pattern, which humans are wired to do. Pattern recognition is how we make sense of things, it’s how we connect the dots and make meaning from the message.

Use the Rule of Three if you want your closing remarks to be remembered long after your audience leaves their seats.

​​​​Sucheta Misra Associate VP Inclusion & Diversity and Social Impact Leader

6. Finish with a Thought Provoking Question

There is value in having your audience walk away thinking about the questions you asked in your conclusion—and their personal responses to them. We humans are natural problem solvers. A question is a sticky way to create a memorable ending.

In his TED Talk, What Baby Boomers Can Learn From Millennials & Vice-Versa , Chip Conley provides food for thought about how we can all be contributors in the workplace by creating generational bridges. He asks, “Personally, who can you reach out to to create a mutual mentorship relationship? And organizationally, how can you create the conditions to foster an intergenerational flow of wisdom?” It’s not a rhetorical question, it’s a call to action. Chip finishes his presentation by telling us that bridges are the true sharing economy.

7. Deliver a Summary to Close Your Presentation

Delivering a summary of your core message can be an effective way to conclude, but be careful. Using a summary to finish your presentation sometimes risks losing your audience’s attention. If you name the main message(s) by rote, as if you’re rattling off a series of bullet points, the conclusion is likely to flop. Instead, use your summary slide to close your speech inspirationally, reviewing the key message and critically “the why.” Without the why, your summary will be forgotten in minutes.

2 Things to Avoid in Your Conclusion

Preparing, writing, and delivering a powerful speech is difficult, and some speakers are unprepared when they approach their closing remarks. Here are two things to avoid:

1. Running Out of Time

A poorly thought out and only minimally practiced presentation usually results in you having to cram your final remarks into the last few minutes of your allotted time. Your audience won’t be able to digest your final concepts if your words come at double-speed.

When you rush to the finish line not only will you feel stressed, your audience will too. This can seriously mar your reputation as a polished and professional public speaker.

2. Finish with a Question and Answer Session

You’re the speaker. You’ve been invited to take the stage and the audience is there to hear your ideas. The impact of too many otherwise excellent presentations are dulled in the last minutes, when a presenter opens the floor to questions, which are sometimes commandeered by someone in the room whose motivations might not align with your own. Your audience will remember your response to the last question. End with a question and answer session and you’ve essentially let someone else write your conclusion for you.

Question and answer sections aren’t a bad thing, but don’t end with them. Finish up your presentation by having all eyes on you. Close on your own terms.

The final (and best) tip I can give you is no matter the closing technique you choose to end your presentation or keynote address , is to practice it until it is firmly embedded into your memory. You want to know it inside out (and upside down) with absolute full confidence so you won’t have to scramble to come to a full stop.

You don’t have to prepare a presentation alone. If you’re feeling stuck or uninspired by your presentation’s conclusion, I invite you to book a 1-hour presentation strategy session . I’ll help you create a powerful ending that will have your audience leaving inspired.

If you’d like help with the entire presentation, I do that too. We can work together, one on one, to develop and create your next presentation or speech so you can deliver it with confidence and ease -> Prepare For Your Upcoming Presentation, Speech, or Talk .

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How to Close Your Presentation in English Powerfully [+ FREE Presentation Checklist]

May 9, 2018 | Business Professional English , Free Resource , Public Speaking & Presentations

This lesson has been updated from its original posting in 2016.

You’re giving your presentation in English. You have just two minutes left. And it’s time for the conclusion …

Did you know most people only remember the first and last things you tell them? It’s true.

If you are giving a presentation in English, then you definitely want people to remember what you say at the end. And this means your closing must be powerful!

You’ve worked hard on your presentation. You searched for information online. You couldn’t sleep at night. You felt nervous about making mistakes. You spent hours preparing. You reviewed the grammar and vocabulary. You worried about someone asking a question. You practiced and practiced and practiced.

And now it’s the last two minutes. This is the last opportunity for your audience to hear your key points. It is the last chance you have to help your audience remember your comments.

A closing in a presentation should be short and clear. It should summarize your key points. And, most importantly, it should be powerful.

In today’s lesson, you’re going to learn about 3 ways to make your closing more powerful. Plus you’ll learn useful key expressions you can use in your presentation.

3 steps to a powerful closing in your presentation.

Lesson by Annemarie

3 Strategies to Close Your Presentation Powerfully

Use these 3 strategies in your conclusion to:

• recapture your audience’s attention
• get your audience to focus and remember your key points
• help your audience connect with you and your topic
• end your presentation powerfully

One: Include a Call to Action (CTA)

Is there something you want your audience to do or think after your presentation. Do you want them to take action? Tell your audience exactly what you want them to do with a Call to Action.

Here’s my example:

“ After you finish today’s lesson, please take 2 minutes to  leave a comment about your experience with presentations. You can share your thoughts or ask questions in the comments section at the bottom of this lesson – it’s the perfect place to join a discussion on this topic.”

A couple useful expressions to help you introduce your CTA is:

• To close, I’d like to ask you to do this one thing…
• And finally, before you leave the conference today, please take two minutes to…

Two: End with a Powerful/Inspirational Quote

Is there one thing you really want your audience to remember? Or is there a specific feeling you want your audience to have after your presentation?

Using a powerful quote can help you do that. You could introduce a great quote or interesting statistic with:

• I’d like to finish with this powerful/interesting/wonderful/inspiring/ quote from …
• And finally, let’s finish up today’s discussion with this surprising/useful/shocking/hopeful statistic …

Here are some example quotes that might help people be prepared to take action or to think differently. But remember! Always match the quote or statistic to your topic:

“In the end, we will remember not the words of our enemies, but the silence of our friends.”  – Martin Luther King, Jr. “Sometimes we stare so long at a door that is closing that we see too late the one that is open.”  – Alexander Graham Bell

Three: Add a Surprising Fact or Statistic

Is there something you’d love for your audience to think about after your presentation? Is there a statistic or fact that will help someone remember your key points?

A surprising fact can also help re-engage your audience, it will snap their attention back to you.

For example:

Did you know that the human brain’s capacity is limitless – that’s great new right? BUT … did you also know that a person is likely to remember only 25% of a presentation after 24 hours?

Uh oh. That is why it’s SO important to have a powerful ending! Remember: the key is to find a statistic or fact that connects directly to your topic.

Useful Language to Close Your Presentation

Summarize Your Key Points & Close Your Presentation

• That brings us to the end of the presentation. I’d like to summarize by saying …
• That concludes my presentation. However, I’d like to quickly summarize the main points or takeaways.
• And on that final note, that concludes my presentation.
• To quickly recap, I’d like you to remember these key points …
• To summarize …
• In conclusion …
• I’d like to bring this presentation to a close with …
• I’d like to close this talk with …
• So, this concludes the focus of discussion today. To end, I’d like to highlight …
• This concludes [name/title of the section] so let’s move on to the final comments.

Thank Your Audience

• I sincerely appreciate your attention today/this evening/this morning.
• And that brings us to the end. I’d like to thank you for your time and attention today.
• Thank you so much for your interest and attention.
• At this time, I’d like to have my colleague speak so I’ll finish up by saying thank you for your attention.
• I can see that our time is just about up so to finish I’d like to say thank you.
• I sincerely appreciate that I’ve had this opportunity to present to you.
• If there is one thing I would like you to remember from today’s presentation it’s …

Take Questions

• If anyone has any questions, I’d be happy to open up the discussion.
• If anyone has any questions, please feel free to ask now and I’ll do my best to answer.
• Would anyone like to ask any questions?
• I would now be interested to hear from you with your thoughts or questions.
• Now let’s move on to some Q&A. (Q&A = Questions and Answers)

Provide Next Steps or Contact Information

• If you would like more information, here is a list of useful resources/websites.
• If anyone who like more information or has questions, please feel free to contact me at: [include contact info]
• Here is a list for further reading on this topic. (Include the list of books or websites.)

Get the complete Presentations in English Series:

Part 1: How to Prepare for Your Presentation in English

Part 2:  How to Start with a Great Introduction in Your Presentation

Part 3:  How to Organize Your Presentation in English

Part 4: How to End Your Presentation Powerfully

After you’ve watched the video and reviewed the lesson, I’d love to hear from you!

Tell me about the best presentation you ever heard. Who gave the presentation? And why do you remember it? Share what you remember in the comments section below.

And for the bonus question!! Have you given a presentation in English? What tips or advice would you like to share with others? You can add your advice in the comments section.

Thank you so much for joining me!

~ Annemarie

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I’m glad to hear it was helpful!

This was very helpful

Thanks, Ma’am/Sir. This helped me a lot… 

Same here ma’am

This is so helpful. Thank you so much

This helped a lot. Thank you so much <3

I accidentally found your page while working on my English video presentation. It’s really helpful. Thanks soooo much 🙂

I’m very glad to know it was helpful!

Hi! I found your page very insightful. Thank you very much!

I’m glad to hear it!

great video series. thank you so much. you mentioned that you had a downloadable checklist in the final video. where could I find this thanks?

Hi Ellie, I’m glad the series was helpful.

When you visit the lesson, there should be an image that pops up with an opportunity to get the download. If you don’t see it, please let me know so I can fix it.

Helped a lot! Thank you very much <33

thank you so much

I love your method

Hello, I have a 5 minute oral presentation of a fictional book, w/the main focus on the leadership traits of the characters. I enjoyed the book, and suspect others might, so to that end, is it OK to NOT share the ending? Thank you

Thanks for your help 🙂

Great website. I found a typo in on the presentation closings page “Useful Langauge to Close Your Presentation”.

Good eyes! Thanks so much for the note. We’ve fixed the typo.

Dear Annemarie, thank you so much for sharing. 

Dear Annemarie, thank you so much for sharing. I learned so much from your 4 videos and I will work on improving my presentation skills. Love your spirit of excellence. For me as a presenter, its important i am passionate about the topic i share and audience will be able to apply some of the learnings in their life. Thank you Annemarie. I love your voice too. Stay blessed.

I watch continuously watched ur 4 videos and U r a great teacher.Thanks for making such purposeful videos.

I am so happy , I have more form you thank you very much

You are absolutely wonderful and your website is extremely useful and also quit impressive i habe my english A-levels in December i copied this text i sinisterly appreciate that i have had this opportunity to present to you and i also add something * it was a honor for me so thank you ☺️

Thanks, Jasmin! I’m so glad to know my lessons are helpful to you.

hey Annemarie could you help me in ending my presentation on mental health. it is a school presentation for MUN

If you’d like editing help, please see our options for 1:1 classes .

You are my favorite speaker. ☺

Hi Anna, that’s so kind of you. Thank you. 🙂

It’s so useful to us…… I’m so happy by this

I’m glad it was helpful to you, Kalpana.

I was holistically stuck about how to give my first ever presentation, but this gave me an impetus and confidence. Thanks a lot for this exquisite info

Awesome. I’m glad this helped you to move forward.

Thank YOU for tour tips. They are really inspiring. I Will try to put them into practise.

Hi Nancy, Wonderful! I’m glad they’re helpful to you!

It’s so useful to us…… I’m so happy by this

do you have Presentation course

Hi Hammad, I don’t at this time but it’s definitely something I’m thinking about.

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Presentation Conclusions: Signal to the End

Strong start, strong finish.

3 reasons to include a signal to the end in your presentation conclusion

• Wake up the audience.   Many times the audience loses focus and is daydreaming towards the end of the presentation.  This shows them that things are ending soon, and it is time to pay attention again.
• Reset your own focus.   Sometimes it is easy to go so in-depth on topics we know well that we lose focus on what our audience wants to hear.  The signal to the end not only wakes up the audience, but the speaker as well and allows them to deliver a strong presentation conclusion.
• Clarify your structure.   Presentations need clear structure so that the audience can focus on key points and follow along.  When you use effective transitional phrases such as a signal to the end, it creates clarity in your structure and helps the audience stay with you.

3 phrases to use as a signal to the end in your presentation conclusion

• “ This brings me to the end of my presentation.   To summarize my main points,…”
• “ Well, that is all I have for today.   Let me now summarize what I talked about…. ”
• “ I have now come to the end of my presentation.   In summary, I spoke about…”

3 results of using a signal to the end in your presentation conclusion

• Get your points across a final time.   At the end of a good presentation, you will have mentioned your main points in your introduction, your body, and finally in your conclusion summary.  A good signal to the end focuses the audience’s attention one last time, so that you can mention your main points again as well as your recommendation.  People tend to remember what they hear at the end of a presentation more than at the beginning or middle.
• Set yourself up to finish strong.   By clearly defining you are starting your conclusion, it will help you focus and go through the correct steps in your conclusion.  This will leave your audience with a favorable impression of your speech.
• Be a better public speaker.   So many people give poorly structured presentations, and especially end their presentations on a low note.  Having a clear structure will help you to look more professional and get the results you want out of your presentation.

Having a strong presentation conclusion will leave your audience with a focused, positive view of your message and a good signal to the end is key to starting it well.  Let us know of any ideas you have in the comment areas below.  Want more on presenting with impact?  Click here .

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This is a really important point Matt – and again it is often forgotten.

To give even more emphasis to your ending, raise / lower your voice or make a change to your voice to wake up the audience – but don’t shout!

Something like:

OK! (with a bit more volume) SO! (with a rise and then a fall in your voice) Right! (with a clap of your hands – if appropriate – and a rise in your voice)

Now your audience is awake, you can finish with a bang using one of the sentences above from Matt.

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How To Make Amazing YouTube Intros and Outros In PowerPoint

You probably already know PowerPoint is a very powerful presentation software. But did you know you can also use it to make amazing YouTube intros and outros? Now you don’t need to worry about spending hundreds of dollars to have a professional-looking video intro or outro created for you. With a bit of inspiration and some basic PowerPoint knowledge, you can actually create your very own YouTube intros and outros in PowerPoint!

What Are Video Intros and Outros Anyway?

For those who aren’t sure what intros and outros are, here’s a simple explanation:

Intros . Basically, intros are the YouTube video introduction. It’s that short 5-10 seconds or so at the start of the video that introduces the channel or YouTube personality. It would usually be something eye-catchy to draw you in and encourage you to continue watching. It’s usually accompanied by some nice music as well.

The first few seconds of a video are extremely important. If you start off with no intro, you’d look like a total amateur. And the thing with YouTube is that you have tons of competition. If you want people to watch your videos, you need a good introduction. It doesn’t have to be fancy, but it has to at least stop people from hitting the close button on their browser!

For instance, many YouTube content creators use a simple logo reveal and pair it with some catchy background music. It doesn’t have to be all that complicated. Check out channels in your niche and see what your competitors are doing.

Content is, of course, important too. But a good intro can do a lot of wonders for your brand. Your intro is your video’s ‘hook.’ So, it’s a good idea to make sure it represents your brand and the kind of content you produce on your channel. An effective intro will hook people into staying and watching your video.

According to YouTube itself, the first 15 seconds of a video are crucial. Within this timeframe, your viewer is going to decide if it’s worth staying around for the rest of the video or not. So, make your intro count!

Outros . The word ‘outroduction’ doesn’t exist; outro is just a word play on intro. It’s usually shown at the very last part of a video. It can be as simple as showing the channel name or logo on the screen, and then have it fade to black. Or it can be a call to action, like asking people to like the video or subscribe to the channel. A video that ends abruptly is not that uncommon. But your audience will appreciate that short outro to let them know they’ve reached the video’s conclusion.

That being said, the right intro or outro will help make your video stand out on an overcrowded platform like YouTube. Of course, it’s not the only factor at play. You’d also need to work on creating an eye-catching video thumbnail, and write up some captivating title as well. But having that amazing intro will help draw in more viewers to your channel. And a good outro can help you direct traffic to your other videos or even your website. In a nutshell, both are powerful branding tools for your business, so use it to conquer your target audience.

Why Use PowerPoint To Create YouTube Intros and Outros?

There are plenty of tools you can choose from to create your YouTube intros and outros. There are free ones and there are paid ones. All of these apps have their pros and cons, including PowerPoint.

Now, PowerPoint is a highly versatile software . It’s been THE presentation software for decades and it doesn’t look like any of its competitors are going to take over soon.

With that said, PowerPoint is also a powerful graphics creator. It’s got a ton of features that other software can only dream of. And since PowerPoint is highly accessible, that is, most computers already have a version of PowerPoint installed. It’s a great option to have for creating your very own YouTube intros and outros.

If you don’t have PowerPoint on your computer, I highly recommend you sign up for a Microsoft Office 365 subscription. You’ll get all the latest updates from Microsoft, so you can make even more amazing presentation slides, and YouTube intros and outros, of course!

Some Important Tips Before You Get Started

Here are a few tips you should take note of before you start working on your intro or outro video:

• First impressions are everything

Don’t you just love YouTube videos with captivating intros? They hook you in right from the very beginning, and before you know it, you’ve reached the end of the video! You obviously want the same thing for your videos. You want people to stay until the very end, so you need to think of an intro that will get them to stay.

Videos are all about the visual experience. It’s just like meeting potential clients or customers for the very first time. You want to put your best foot forward and impress them. You want to gain their trust. The same thing goes for YouTube. You’ve got so much competition online, you definitely need to think outside the box. Get people to stay and watch your awesome content.

• Plan out your intro/outro

Just like when you’re creating your presentation slides, it’s best to create an outline of what you want your intro or outro to look like. Plan out the text and animations you want to use, so you don’t spend too much time cleaning up and editing the video.

For example, what text are you going to use? Will you do a voiceover? Will you use a video or picture of yourself? Or will you download some stock photos from the Internet? Your intro may be just a few seconds long, but it’s absolutely essential for your video’s success.

Also, you should definitely factor in how many seconds you want your intro to last. You don’t want it to be too long because people are definitely going to get bored. And you don’t want it to be too short because people may not understand what your video, channel, or brand is all about. In short, you want your video to be just the right length. Five to ten seconds should be enough for most intro videos, so try to aim for this length.

• Don’t be afraid to look for inspiration

There are plenty of free resources on the web. It doesn’t have to be YouTube. But if you intend to publish on YouTube, then it’s best to check out what other creators in your niche are doing.

For example, if you’re in the pet grooming business, you can check out other pet grooming channels on YouTube. Watch their videos and see if you can do a better intro or outro than them.

Utilize your resources. If need be, you can ask a third party to check out your new creation and ask for some feedback. The point is that your video is going to be accessible to anyone. You want to impress them and give them a warm welcome to your channel!

• Use your logo and/or brand colors

Your intro should clearly identify who you are and what you do. It should define your channel and what kind of content people can expect from you. A logo reveal is super popular and serves its purpose very well.

The point is that your fans should be able to associate your intro with your brand. Make yourself stand out in people’s minds. If you favor primarily blue colors in your brand, then use the same shade of blue in your intro or outro video.

If you have a slogan, use it in the video as well. Don’t have a slogan yet? I highly recommend you get a catchy one, something that will stick in people’s minds!

A Practical Example of a Video Intro Made With PowerPoint

Here’s your step by step guide to creating your very first intro or outro for YouTube. For inspiration, I followed this 9-second intro video made by Michael Cao:

It’s simple enough and is fairly easy to recreate. Now, obviously, this sample video was made with Adobe Spark. But for tutorial purposes, I’ll show you how you can make a similar intro using PowerPoint.

But first, let’s break down the various elements used in the video, so it’s easier for us to recreate.

• 0:01 – fern background with text ‘Bold’
• 0:02 – fern background with text ‘Looks’
• 0:03 – fern background with text ‘With’
• 0:04-0:06 – girl background with text ‘Carolina’
• 0:07-0:08- fern background with text ‘Carolina’s Beauty Vlog’
• 0:09 – fade to black

Alright, let’s begin!

Step 1 . Download a nice photo you can use as background image . For this example, I searched Unsplash for ‘fern leaf’ photos because I want the final product to look as close to the sample video. Here’s what I downloaded:

Photo by Nick Cooper on Unsplash

Step 2 . Add the image as your background in PowerPoint. You can do this by clicking on Design > Format Background . Alternatively, you can also right-click on any blank space on the slide and then click on the Format Background option.

The Format Background panel will appear on the right side of your screen. Click on Picture or texture fill. Then click on Insert picture from file and locate the file you just downloaded from Unsplash (or wherever your source was).

Here’s my new slide background:

Step 3. The background image is a bit too bright. In the sample intro video, you can see the background image is a bit dark which makes the white text stand out. So, what we’re going to do is we’re going to overlay a rectangle shape over our background.

Go to Insert > Shape and look for the rectangle shape. Then draw it over the entire slide.

Next, select No Outline . For Shape Fill , select a dark color. For this example, I chose black. Now, doing this will obviously make the background image disappear completely.

So, you need to change the transparency level to something that will still show the image underneath while at the same darkening it by a few degrees.

You can play around with the transparency slider until you find the effect you’re looking for. In this instance, I set the transparency to 40%. This is what my new background looks like:

As you can see, the image is now a bit darker and looks more like our sample intro video. This will make the text stand out more.

Step 4 . It’s time to add our text to the slide. In the sample video, the creator used the following text on the same background image: (0:01) Bold, (0:02) Looks, (0:03) With.

Click Insert > Text Box and type in the first word, Bold . I used the Arial font, and set the font size to 150.

To center the text right in the middle of the slide, click on the text bar until the Shape Format tab appears. Then look for the Arrange button and click on Align Center and Align Middle .

Make sure as well that the Align to Slide option is ticked. At this point in time, the text now lies in the center and middle of the slide.

Step 5. Next, let’s add the other 2 words that uses the same background image. To make your life easier, you can just copy and paste the first text box and just replace the text. Then center and align the text.

What’s going to happen is you’ll have 3 text boxes stacked on one another. This can get confusing quickly, so you should open up the Selection Pane. You can do this by clicking on Home > Arrange > Selection Pane .

As you can see in the screenshot above, the text on the slide is now unreadable. But don’t worry though. Thanks to the selection pane, you can hide or show elements by clicking on the eye icon. Doing so will allow you to rename the elements, so it’s not something generic and confusing like Text 1, Text 2, and so on.

Step 6 . In this step, we’re going to work on the second slide, and we’ll need to download an image of a girl with leaves. Here’s the closest thing I could find on Unsplash:

Photo by Inna Lesyk on Unsplash

So, I added a new slide in PowerPoint and added this new image as the background. Again, the image is a bit too bright, so I’m going to add another rectangle shape and overlay it on the image. Just like in the previous slide, I also set the shape’s transparency to 40%. Then, next, I added the text ‘Carolina.’

Tip : If you don’t want to format the text all over again, you can use the Format Painter tool in PowerPoint.

Here’s the resulting slide:

Step 7 . In the original video, you can see that the creator re-used the first background image for the last sequence (0:07-0:08). So, I’ll need to add a third slide and use the first image as background again. Then, I’ll add the final text ‘Carolina’s Beauty Vlog.’

Alternatively, you can just copy and paste the first slide. Make sure you use the correct paste option, Keep Source Formatting . Once you’ve copied the first slide, remove the 2 text boxes (there are 3, remember?), and edit the remaining box to say ‘Carolina’s Beauty Vlog.’

You’ll notice that in the original video, the phrase ‘Carolina’s Beauty Vlog’ is in a single line. At 150pt Arial, the entire phrase isn’t going to fit in the slide. So, you’d need to make the font size smaller. I set the size to 80 and it managed to fit perfectly. Here’s the outcome:

Step 8 . Now that we’ve designed all 3 slides, it’s time to make the whole thing come together. At this stage, we’ll be applying the animations and slide transitions . You can use the Selection Pane to hide/show elements to work on one element at a time.

Alright, so for slide number 1, here are the animations used:

Slide transition – Fade

• Effect options – Through black
• Duration – 01.00

Animations:

• Text box 1 (Bold)
• Exit animation – Disappear
• Start – After previous
• Duration – 00.01
• Delay – 00.50
• Text box 2 (Looks)
• Entrance animation – Appear
• Start – With previous
• Delay – 00.00
• Duration – 00.25
• Text box 3 (With)

Slides 2 and 3:

For these slides, we’ve only got a single text box on each, so we’re not going to spend too much time animating these. We’ll stick to applying a simple Fade slide transition effect on both slides. I set the effect option to fade smoothly instead of having it fade through black.

Step 9 . Let’s add some music into our PowerPoint file. You can actually do this step later when you import your PPT video into a video editor like Camtasia or Final Cut Pro. Anyway, adding music is really easy. I wrote a detailed guide here, so you should go check it out: How to add music to PowerPoint. I also included links to where you can download some free stock music for your intro video.

Step 10 . Now that we’ve applied our slide transitions and animations, we’ll need to rehearse our slide show timings. We’ll be converting our PowerPoint file into video format, so the timings are important.

Go to Slide Show tab and click on Rehearse Timings button. You can follow the guide on this short YouTube video to help you record and rehearse your intro video.

Remember, our sample intro is only 9 seconds long, so we don’t want to end up with a video that’s longer than that. I think shorter is okay, however, so try to aim for a short video.

Step 11 . So, now we’ve got our slides all set up. We’ve added music and we’ve also set up our slideshow timings. It’s time to export our PPT file into video format. Go to File > Export > Create a Video . Select the video size (Full HD or 1080p is good enough for YouTube). Make sure you choose the ‘ Use Recorded Timings and Narrations ’ on the drop down list. Then hit the ‘ Create Video ’ button.

You’ll be asked to name your new video file and the location where you want to save it. Wait a few seconds and you’ll have your new intro video!

Step 12 (Final step). Now that we have our new intro video, we will need to use a video editing software to stitch our videos together. So, the formula usually looks like this:

Intro video + main video + outro video = YouTube video

There are some good free video editors out there. Most of them will allow you to drag and drop video clips and photos, and add music to create your YouTube video. Some apps do come with a learning curve, so you may need to spend a few hours getting yourself up to speed. Check out Oberlo’s list of 22 free video editing software you can use right now.

And that’s it! We’ve just re-created the sample 9-second intro video in 12 not-so-easy steps. It’s certainly doable, but it’s not going to be quick and painless, especially if you’re relatively new to PowerPoint.

PowerPoint not for you? Here are some alternatives…

PowerPoint isn’t for everyone. Recreating a short and simple 9-second intro video can take anywhere from 30 minutes to an hour, or more. If you don’t want to go through all the steps above to create a short and simple intro or outro video for YouTube, then the good news is there are a lot of good alternatives out there. Here are some of the top ones:

Use a video intro maker app

Some of the apps on this list don’t require any technical know-how. Drag an element here and there, apply some animation, hit save and download, and ta-da! You’ve got your intro!

That being said, not all free intro creation apps are created equal. Some apps give you full control over the creation process, that is, you can add your own media files to the app. Adobe Spark is a good example of such an app. You can choose from pre-designed layouts and themes, add your own voiceover or any audio file of your choice.

Other free apps like Render Forest , Animaker , Biteable , and Video Creek offer a much more limited experience. You get a free intro, but it would have the app’s branding or watermark on it. Some apps limit the length of the video, the number of free intros you can make in a month. Others only allow you to download a low resolution version; if you want HD quality, you’d need to pay for it. Price varies from per video to monthly or annual subscription basis.

Download a video intro template

Whether you use free or premium video editing software, you’ll find plenty of video intro templates on the web. The most popular free video app seems to be Blender. If you use this software, there are lots of sites that offer free templates. For premium video apps like Adobe After Effects, Final Cut Pro, Camtasia, you’ve got a ton more free and paid options.

The good thing with using templates is that you have something that’s already ready-made. And with just a few clicks you can customize it and make it your own. The downside to this, of course, is that there may be hundreds or even thousands of YouTube intros out there that will look like yours.

Hire a professional video maker

If you want the best for your channel, and you’ve got the cash to spare, then hiring a professional is definitely the right step for you to take. You can tell a professional what your vision for your channel is. And they should be able to help you come up with ideas that will adequately reflect your brand and your message. Fortunately, there are plenty of places online where you can hire an expert. You can do a Google search or you can visit some freelance sites like Upwork or Fiverr, and look for a talented freelancer who can help you out!

Are you ready to make your YouTube intros and outros in PowerPoint?

Knowing how to make amazing YouTube intros and outros in PowerPoint is a skill not too many people have. If you’re willing to take the time to learn, you can apply this skill to not just make videos, but to also make your presentations super interesting! Get your video intro right and you’ll get far more video views than you’ve ever dreamt of. This, in turn, will have a positive effect on your channel. If you’re looking to monetize your YouTube channel, then this could lead to more dollars for you!

You might also find this interesting: How To Work With Multiple Images In PowerPoint

Create professional presentations online

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Intros and Outros – How To Be A Great Emcee

“I want my emcee to introduce our guest speakers in an upbeat and professional way. We want our team to feel excited to hear what they have to say.” -Maria Jimenez, Event Planner

If there is only ONE thing event emcees are expected to do, it’s this: introduce the speakers. 

Very little has ever been written about this. I personally own every book ever written on the topic of being a master of ceremonies (that I know about). 

And guess what?

There is almost no information about how a host can effectively introduce speakers to an audience. It is my hope in this chapter to remedy that.

See Related:  Housekeeping – How To Be A Great Emcee

Excellent Emcees Deliver Excellent Speaker Introductions

As the event MC, you represent more than the organization or company that hired you. In a way, you also represent the speakers. Before they ever set foot on stage, the audience has already been given a first impression of sorts. This impression is given by you, the host of the event. You want to set the speakers up well, so the way you deliver information about them is extremely important. 

There are good introductions, and there are bad introductions.

In this section, we will go over some pointers on how to nail your speaker introductions. But first, here are some common mistakes to avoid.

How to make a bad introduction:

#1. read a long-winded speaker biography to the audience.

You do not need to narrate a speaker’s entire life story. Intros that go on too long lose their impact. You want to simply set the speaker up for success, not do their job for them. It may be helpful to think of it like a game of volleyball: your job is to “set” the speaker; they will “spike” with their presentation.

#2. Tell a joke or story instead of setting the speaker up to win

While it might be entertaining, telling a joke or story will take the focus off the speaker. Not to mention, it could also throw the program off schedule. Remember, the attendees are there to learn from the speakers, not from you.

#3. Bring the speaker on with weak energy.

This is vitally important. As I have mentioned, you are the conductor of the event. The audience is looking to you to know what they should expect. Your goal is to capture their utmost attention and direct it toward the speaker, so your tone and body language need to reflect enthusiasm.

  If you’re excited, they’ll be excited.  

Think of it from the speaker’s point of view. Wouldn’t you rather be greeted by an eager crowd than a lukewarm one? 

The goal here is to get your audience fired up about meeting this special guest and hearing what they have to say. If your introduction is lacking, you risk dampening your attendees’ excitement– and possibly losing their attention altogether. The best way to support your presenters is to give a brief but enthusiastic introduction that highlights the reasons they have been asked to speak at the event. 

How to make a good introduction:

• Ask for it and review it ahead of time!
• If you don’t get an intro, write it up yourself
• Stoke the audience’s enthusiasm (and the speaker’s confidence)

Here is a simple but powerful ABC method for creating introductions that you can use to communicate the following things about each of your speakers:

What is the speaker’s #1 claim to fame?

What “qualifies” them to be giving a lecture on this topic?

What are several of the speaker’s career highlights?

Touch on some of the milestones that helped get them to where they are today.

Why has the speaker been invited to this event?

Say something about the speaker that builds a personal link to the organization and/or audience.

Bonus:  Game Shows – How To Be A Great Emcee

Putting a good introduction into action

I had the good fortune as an event MC to introduce the amazing Tara Westover as a keynote speaker for a wonderful non-profit organization called ACE scholarships. Here’s how I approached it:

First, I took a look at her bio on her website.

“Tara Westover is an American author. Raised in Idaho by a father who opposed public education, she never attended school. She spent her days working in her family’s junkyard or stewing herbs for her mother, a self-taught herbalist, and midwife. She was seventeen the first time she set foot in a classroom. After that, she pursued learning for a decade, graduating magna cum laude from Brigham Young University and subsequently winning a Gates Cambridge Scholarship. In 2014 she earned a Ph.D. in history from Trinity College, Cambridge. Westover was Fall 2019 A.M. Rosenthal Writer in Residence at the Shorenstein Center at Harvard Kennedy School. She was selected as a Senior Research Fellow at HKS for Spring 2020. Educated is her first book.”

It’s great. It’s concise. But I wanted to re-work it and turn it into a dynamic spoken introduction.

I wrote it up this way and delivered this introduction:

“It is my privilege to introduce our keynote speaker.

She is the author of the #1 New York Times bestseller, Educated ( AUTHORITY ).

Although she was only seventeen when she first set foot in a classroom, she pursued learning for a decade, graduated magna cum laude from BYU, and earned a Ph.D. in history from Trinity College, Cambridge ( BACKGROUND ). 

She personifies what ACE Scholarships is all about: The power of learning ( CONNECTION ).

Please join me in welcoming to our stage, TARA WESTOVER!”

I want you to notice a few things here:

• This introduction establishes Tara as an expert
• It impresses the audience with her qualifications
• And it builds a bridge to the organization’s mission. 

You can also see that I put an exclamation point after her name. Why? I want to remind myself to welcome her on a high note! 

Five More Master MC Tips for Delivering Rock-Solid Introductions

• Have a conversation with the speaker before you introduce him or her. 
• Invite the audience to welcome the speaker to the platform
• Make the intro complete AND to the point
• The final words of the introduction should be the speaker’s name  
• Transfer positive energy to the speaker 

One more bonus observation

The bigger the name, the shorter the introduction needs to be.

If you were introducing a megastar like Taylor Swift, you wouldn’t talk about her school history or the jobs she had growing up. You’d simply say, “Please welcome…TAYLOR SWIFT!”

When I had the thrill of introducing Alice Cooper as the headliner of the Christmas Pudding concert at the Celebrity Theater in Phoenix, I didn’t talk about his album sales or his international fame. The audience already knew and loved him. They paid to see him (not me)! 

So, I got right to it. 

“Ladies and gentlemen… ALICE COOPER!”

So, how does this relate when you are introducing a CEO to his or her own company?

It can be tricky. Hopefully, the team already knows and loves this person. 

Here’s a sample introduction for a CEO to his/her own company:

“Get ready to say hello to the person who has led us into our best year ever ( AUTHORITY ).

She started with us as a sales rep, then became our marketing manager, and has been serving as our CEO since 2018 ( BACKGROUND ).

She loves her husband Mike, her two kids, John and Carolyn, and her two dogs, Bernie and Betsy. She loves our customers, and she loves all of you ( CONNECTION )! 

Let’s give a warm welcome to our Chief Executive Officer, NANCY SHIM!”

The above introduction fits the personality of this CEO. For other company leaders, it would feel too casual. It’s important to set the right tone for each speaker. Whenever possible, let them see it before you say it. 

Also of great importance are your outros. Delivering a smooth outro is essential for two things: transitioning nicely from one segment to the next and keeping the energy high. When the special guest has wrapped up their talk, put a nice bow on it by applauding, acknowledging, and appreciating their contribution to the event. 

Bruce Springsteen has been called “The Boss.” Seeing him perform live is an incredible experience. Though he is the star, he also likes to take on the role of emcee. Here’s what The Boss had to say about intros and outros:

“A good introduction and a good outro make the song feel like it’s coming out of something and then evolving into something.”

See what Springsteen is getting at? Your job is to pave the way for the speaker. Then, when their speech has concluded, you want to provide an outro so that you can move on to the next part of the program. 

How to Give an Outstanding Outro in 3 Steps:

At the conclusion of the presentation…

• Start the applause
• Say the presenter’s name
• Sincerely thank them 

Then, transition to the next part of the agenda.

Here’s an example of a great outro:

(While leading the audience by example and clapping for the speaker)

“Tremendous! Let’s keep the applause going for Dr. Sheryl Gonzales !

(Emcee and speaker fist-bump) That was terrific. What a great message about the importance of mental health. Let’s give another hand for Dr. Gonzales! 

Thank you. Your talk was so perfect for our theme: “Growing together.” 

(Turning back to the audience) And now, friends, we have another opportunity to grow together as a group. Let’s watch this video…” (transitions to next segment).

Outro Do’s & Don’ts

• DON’T give a long commentary after the speech
• DON’T have a private conversation with them onstage
• DON’T walk back onstage until they are done 
• DON’T forget who/what needs to be introduced next 

A warm introduction and a winsome outro will serve as beautiful bookends before and after each guest speaker. Remember to plan beforehand how you will present the presenters, as well as how you will see them off.

Your intros and outros are the bridges between each speaker and each segment of the program, so you want to take the time to build them well. 

By becoming a master of intros and outros , you are well on your way to becoming a fantastic master of ceremonies! 

Keep Reading:  Jokes – How To Be A Great Emcee

This is an excerpt from  Adam Christing ‘s forthcoming book, “How To Be A Great Emcee: The A to Z Guide to Hosting Events” by America’s #1 Master of Ceremonies. Follow along as new chapters get posted to this blog category each week. 

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• Adam Christing, America’s Most Popular Corporate Emcee And Clean Comedian, Appears On The WOW Factor Podcast
• 7 Ways To Make Your End-Of-Year Staff Meeting Memorable And Meaningful
• The Importance Of Force Majeure Clauses When Corporate Hosting
• 5 Stage Presence Tips From A Master of Ceremonies
• Master of Ceremonies Helps 10 Non-Profit Groups Raise Over $77 Million at 10 Fundraising Events in the Fall of 2023
• The Difference Between Hosting B2B and B2C Events
• 5 Games To Enhance Your Next Annual Company Dinner
• 5 Ways To Make Your Workplace Festivities Inclusive During The Holidays
• 5 Holiday Fundraising Ideas From A Corporate Emcee
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Webinar Scripts: Opening and Closing Presentation Examples

If you are offering a webinar, either live or automated,  either live or automated, the interaction to create attendee experiences is key . In order to develop rapport with you and create that connection, the attendee has to feel they are interacting with you.

This is where creating opening and closing webinar scripts is important.

Let’s dive deeper into:

• The power of interaction in webinars
• How to start and end your webinar with opening and closing presentation example
• Tactics to interact on your webinar

The following scripts are what I use on every webinar I give. Put them to work and benefit.

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Table of Contents

Why Build a Captivating Opening Presentation

The opening sets the tone for the entire presentation, whether you are addressing a small team, a large audience, or even a potential client. This also influences how your message is received.

When creating a captivating opening script :

• You grab the audience’s attention from the start.
• You establish your credibility and expertise on the topic.
• You generate curiosity and interest in your audience.
• You connect with your audience on a personal or emotional level.
• You provide a roadmap for what to expect.

Presentation openings are when your audience is most attentive. So, make sure your entire presentation is engaging and working well.

Script Options During Your Opening

Choose one of the following or model one of these t o capture your audience’s attention. Say this script in the first 10 minutes of your webinar .

Opening Webinar Script #1

“Interact, submit your questions, and I will try to get to all of them on this webinar. During the presentation , I will be focused on the presentation . However, I will take a peek at them periodically and then answer them during our Q and A segments. If I do not get to all of you, then I will personally email you after the webinar to get an answer for you, as we have limited time.”

Scripts Environment: These can be used on live or automated webinars, with a question box or with a chat box .

Opening Webinar Script #2

“Assistant Name (whatever your assistant is named) is getting all your questions , and (he) she will be organizing them and bringing them to me. I will be focused on the webinar agenda . Submit them now, and I will answer them when I turn my attention to your questions during the Q and A segment. If by chance she misses your question or we don’t have time to answer it, I will personally get you an answer via email after the webinar presentation .”  

Then, during the closing, I would reiterate the point you made near the beginning. Here is essentially what I say below.

Strategies for a Memorable Closing Presentation

When you create a closing presentation, you leave a lasting impression on your audience. Here are tips to make your closing presentation stand out:

• Summarize key points
• End with a powerful quote
• Tell a compelling story
• Use interactive elements
• Implement visuals and multimedia
• Use a call to action
• Express gratitude
• Open the floor for questions
• Provide resources

Your closing slide is your final chance to connect and make a bold statement. Remember, clarity is key . You can use fonts that are easy to read and avoid information overload.

Script Options During Your Closing

Choose one of the following or model one of these in the entire presentation. Say this webinar script in the final 10 minutes .

Closing Webinar Script #1

“Okay. Great. I think I got to everyone and their questions . However, sometimes, when you are trying to do 10 things at one time, it gets a bit tricky, especially since we have so many people. I’m going to go back through things tonight, and if I missed any questions, I will personally email you and answer your question.”

Closing Webinar Script #2

“I had a terrific time on this webinar. If I do not get to your question, I will email you tomorrow and get you an answer. We had a lot of great interaction and not a lot of time. However, your answer will be on its way…”

Tips for Writing a Perfect Webinar Script Template

Having a template for a compelling webinar script is important to engage with your target audience and deliver a resonating message. Here are simple tips for writing a webinar script template:

Webinar Introduction

Greet the audience and thank them for joining your webinar. Briefly introduce yourself and your webinar presenters. State the webinar’s purpose and the topics you’ll cover so the audience will know what to expect.

Audience Engagement

Keep your audience engaged with a quick pool and icebreaker question. Plan Q&A sessions, chat responses, and polls well and incorporate them during the webinar.

Content Delivery

This is where the bulk of the webinar script templates lie. Write spiels to break down the webinar content into digestible sections. Make sure you have smooth transitional phrases as you move through webinar slides and various topics.

Recap the key takeaways of your webinar into a few essential points for the audience to remember. Write a short call-to-action that you can give to the attendees so they know what to do next. Write another short sentence about opening the floor for Q&A.

Write a few thankful words for your audience’s participation in the entire webinar. State your contact information so they can reach out after the event ends.

Writing webinar scripts may be challenging, but a good template makes it easier. To ensure a good webinar script, hold a brief feedback session with your team.

One Additional Idea About Interaction on Your Webinar

If you don’t wish to answer questions with post-webinar follow-up , you can periodically review the questions you are getting that are not answered on your automated webinar . The n, simply re-record the webinar Q and A, incorporating the most popular questions and main points that were not answered in the previous webinar.

Using the above webinar script template will allow your interaction to flourish and allow you to build your value and expertise with your attendees .

Final Thoughts

Engagement is key to keeping the audience interested and invested in the presentation. You can now captivate your audience’s interest with our perfect webinar script template .

Now that you know how to start your presentation, you can improve your webinar with StealthSeminar . Take advantage of StealthSeminar’s automation capabilities to streamline your webinar process.

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6 Rules for Creating an Effective Outro Video (+ 3 Examples)

Video Editing

(Updated 07-05-2024)

The Video Advantage: Trends & Strategies for Content Marketers 2024

Whether you’re a seasoned marketer or just starting out, staying ahead of the curve is crucial. This ebook is designed to help you take advantage of the biggest content and video trends this year.

So you’ve created a video you’re proud of. The visuals are on point, the lighting video looks professional, it delivers a strong message, and you’re confident it’s going to meet your video marketing goals .

But before you hit publish, ask yourself:

• Does the video end on a strong note?
• Is there a clear call-to-action (CTA) that offers a next step?
• Is it encouraging viewers to click on a link and convert?

Even the best video is incomplete without a strong outro that leads viewers toward a next step.

An outro, often referred to as the end screen or end card on Youtube, is the closing segment of your video. It summarizes your content, reinforces your branding, and prompts viewers to take a desired action, according to your CTA (call to action).

After reading this post full of tips and examples, you'll know how to create an effective outro video that engages and converts your audience.

Let’s dive in.

6 Expert Tips to Create a Great Outro for Your Videos

A well-prepared outro not only makes your content look more professional, but it can also help you achieve concrete, measurable results :

• Increase watch time on your YouTube channel
• Get more social media followers and more viewers subscribing to your channel
• Boost your reach
• Convert prospects into leads

Whatever your desired results, you can tailor your outro to help you reach them. Here are a few ways you can create great outros for your videos.

Be goal-oriented

Why are you creating this video? What are your precise objectives? To make sure your video goals are ‘SMART’, check out the chart below.

Image credit: Breeze

Whether it’s driving traffic to a landing page or nurturing relationships with your viewers, it’s important to have a single, achievable goal in mind. With a clear idea of your video’s objective, it will be much easier to choose the right call-to-action for your outro.

The takeaway here? Keep your video marketing goals front and center when creating your outro. This can't be emphasized enough!

Keep it short and sweet

Did you know an average adult’s attention is just 8 seconds?

With ever-shrinking attention spans and an avalanche of online video content to compete with, it’s absolutely vital to grab and hold your viewers’ attention. The challenge is to keep your viewers engaged throughout so that they stick around to see your CTA.

If you succeed in taking your viewers with you to the very end, you’ll need a short, punchy outro to conclude the video.

The goal is to reinforce your key message and call the viewer to action before they leave , so it has to be short and sweet.

Incorporate your branding

Adding branding elements such as your brand logo, fonts, and colors is a crucial step when creating a video outro. This will make your video look more professional, boosting brand recognition and recall for your viewers.

However, don’t go overboard! Your outro mustn’t come across as overly promotional or pushy; light branding featuring your core assets is enough, and should only appear for a few seconds, max.

Use a strong, unique CTA

Call-to-actions are an essential part of any effective outro. After your viewers have engaged with your content and watched through to the end, you need to guide them toward an action . That next step could be anything from clicking on a link to your website to watching the next video in your Youtube playlist.

Whatever call-to-action include in your outro, it should be an extension of the specific marketing goals you set for that video. Make sure it’s:

• Clear . What action do you want your viewers to take? To sign up for your newsletter with an email address? Go to a landing page to register for an event? Whatever it is, make it crystal clear, using action verbs and a sense of urgency.
• Unique . Don’t distract viewers with multiple CTAs — offer them one specific action to complete.
• Easily visible . Use a visually attractive button, featuring your brand colors and fonts, to make your CTA stand out.

According to a study by Kissmetrics, adding a single CTA within a video generates as much as 380% more clicks than a CTA on the sidebar of the same page. So it’s worth taking the time to make it as convincing as possible!

Check out this outro example below — it has all the ingredients of an effective CTA: brand logo and font, attractive visuals, a warm human presence, and an action verb that encourages viewers to check out job offers on PlayPlay’s website.

Use the same outro template

Brand consistency is key to creating memorable content . This means using the same outro for all your videos; make your content instantly recognizable for audiences and boost brand recall.

The best way to ensure brand consistency is to create a template, using the same brand animations, colors, fonts, logos, etc. Then, you can simply edit the CTA copywriting to match the video’s specific objective, and attach the outro to each new video.

Outro templates will also save you precious time and energy, especially if you’re creating a lot of videos!

Test, test, test

It’s crucial to analyze how well your outros are performing:

• Are they attracting viewers to your website?
• Are you getting clicks and conversions?
• How is your watch time?

Testing out your video outro will help you optimize it for the best results.

Try choosing a brighter color for your CTA button or bigger, bolder text to make it more eye-catching. You’ll also need to test the wording of your CTAs; use a more dynamic verb, or create a sense of urgency with limited-time offers.

 Do you wanna take your social media video to the next level ?

Find below all our articles giving pro tips on video editing ⬇️ -Get the perfect lighting kits for your videos -Choose the best video equipment and tools -Find royalty free images -How to set up your video interview background

3 Examples of Powerful Outros to Inspire You

More and more companies are now investing in video marketing. The good news? There’s a huge amount of videos to learn from, and to see how the pros are crafting their outros.

These excellent examples below show how a well-designed outro can convince, convert, and keep viewers coming back for more . And they’re simpler to create than you might think…

Creating engaging video content for a B2B SaaS product may seem like a tall task. But Slack does it to perfection, and their Youtube video outro ticks all the boxes.

Slack rounds off this informative product explainer video with a perfect outro lasting around 5 seconds.

The outro features the company logo and colors, a slick animation showing a mouse cursor clicking on a convincing CTA (“try for free”), with a voice-over driving home the brand message — “Transform the way you work.” Not bad!

Dollar Shave Club

The Dollar Shave Club’s iconic ad illustrates the power of video marketing, and it’s no surprise it went viral. The video is creative, humorous, and finishes with powerful outro that drives their message home.

The outro begins with a clever question for the audience, keeping them engaged for the final few seconds of the video: “isn’t it about time?” Next, the brand logo takes over the screen, with a URL link to the website and the brand slogan “Shave time. Shave money,” all to the tune of a catchy beat.

Super simple. Super effective.

PlayPlay’s “What is PlayPlay?” video introduces viewers to its product with a guided walkthrough from a senior employee. The video was created using PlayPlay’s platform (of course!) and shows how easy it is to make a powerful outro in a matter of minutes.

This engaging outro uses slick animations to fuel conversions: a computer screen showing a branded sign-up page, a CTA button to get a free trial, and a URL link for viewers to follow.

And guess what? PlayPlay’s pre-made outro templates take care of the animations for you. All you have to do is enter your text and an image or clip… it’s as simple as that!

Start Creating Outro Videos that Convert

Studies show that 87% of consumers want more videos from brands.

Investing in your video marketing strategy is one of the best ways to reach and connect with your audience — and video creation has never been easier!

With a video outro maker like PlayPlay, it’s simple and effortless to create attractive, animated outros that boost conversions on your content. The platform offers a range of outro templates that can be customized with your company’s branding, logos, and fonts.

Try PlayPlay’s 7-day free trial today and discover how video can help you make a lasting impression on your audience.

Melissa Francois

Head of Global Content & Comms

With over 10 years of experience in the wild world of SaaS, Melissa cares about building great brand stories and driving community engagement through engaging content. Off the clock, she enjoys long walks and a pint in a cozy country pub.

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• Video Editing
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100+ YouTube Outro Templates and End Screens

Renderforest Staff

04 Feb 2022

8 min read  

Your video needs an exceptional outro to keep your audience hooked and leave a lasting impression. So, what is a video outro ?

We believe that outros are no less important than video intros , as they make the end of your video smoother and your whole video more complete.

It’s very easy to create an outro video with Renderforest’s professional YouTube outro templates. The simple and intuitive outro maker will guarantee astonishing results in a few minutes.

We offer a large catalog of impressive video outro and end screen templates. Select the one you like, edit the texts, add your logo or create it , and upload your music to get your custom video outro. For more templates, you can try our free YouTube intro maker .  Plus, if you know how to make an intro for YouTube , the process isn’t much different for outros. 

Ready to jump into the best YouTube outro templates? Let’s go!

YouTube End Screen Pack

Give your videos a professional ending and encourage action. Choose your style, customize the scenes, and export your YouTube end screen video. Social accounts, subscription box, latest upload, related video, photo and video holders – it has all that you need. Try this dynamic template now!

YouTube Outro Pack

Put your powerful call-to-action in your YouTube outro and ask your viewers to take an action. Add your media and get your dynamic outro video in a few clicks. This animated YouTube outro template is your best choice for creating outros and end screens for your  videos . Give it a try now!

Yin and Yang Energy Intro

Let this animation complement your logo like Yin and Yang. Create impressive intros, outros, presentation openers, special event highlights, and a lot more in only a couple of steps. Upload your image, preview it, and download the perfect result. Try Renderforest outro maker today!

Clean Iridescent Logo

Feel the power of simplicity with this minimalistic outro video template. Demonstrate your company’s logo with a clean iridescent logo reveal. Upload your image, add your brand name, and enjoy the outstanding result in just a few clicks. Available in widescreen, portrait, and square versions to please any taste. Give it a try now!

Electric Glitch Logo Reveal

Give your logo a modern look through sparkling neon lights and the epic sound effect of this outro video template. Electric Glitch Logo Reveal will help your brand mark stand out from all the rest. Well-suited for YouTube channel outros, social media videos, online advertising, and a lot more. Give it a try!

Abstract Modularity Logo

Present your brand mark in a simple yet eye-catching way with this abstract modularity outro template. The sharp transitions and epic sound effects will complete the scene together with your logo. This outro video template is well suited for YouTube channel intros and outros and is just perfect for any occasion where you need your logo to shine. Try it out today!

Colorful Hologram Logo Reveal

Let the colorful introduction of your brand attract the attention of your audience. Challenge their imagination with Colorful Hologram Logo Reveal. Add your logo and experiment with the different styles and colors to make the most vibrant YouTube outro. You don’t need any technical knowledge. Try now!

Dynamic Smoke Blast Logo

Let your new YouTube video outro uncover your logo with a colorful smoke blast. Upload your file and feature your logo in a YouTube outro, presentation opener, social media, and more. Stand out among your competitors with an innovative approach to your brand promotion. Try it today!

Ascending Particle Waves Logo

Decorate your brand through these magical sparkling lights. Use this outro template to create dazzling intros and outros with ascending particles and shine on. Add your image, type your text, and get your logo animation. Reach for extraordinary results. Give Renderforest outro maker a try now!

Glowing Nebula Logo Reveal

Take your viewers for space exploration through your mesmerizing logo animation. Fly at the speed of light with Glowing Nebula Logo Reveal. Upload your logo to this YouTube outro template and explore the galactic beauty. Use this extraterrestrial logo animation to create a unique outro for YouTube videos or social media today.

Swirling Circles Logo

Give your logo playful energy with these swirling circles. Pick your colors, upload your file, and get a high-quality video. Use Swirling Circles Logo to create amazing outros for YouTube, company broadcasts, social media , and a lot more. Invite the abstract in. Give it a try now!

Iridescent Liquid Logo Reveal

Attract your audience through the hypnotic glow of this outro template. Upload your logo and illuminate it with an iridescent fluid in a few clicks. Perfect for YouTube channel outros, TV commercials, and a lot more. Try it out today!

Cinematic Car Reveal Intro

Thrill your audience with a professional cinematic animation of the most classy cars. Upload your image and get a realistic logo animation. Suitable for commercials, YouTube video outros, thematic presentation openers, and a lot more. Try now!

Vivid Dispersion Logo Reveal

Watch your brand logo dissolve in luminous flashes with this dynamic animation. Drag and drop your logo to create a trendy video in a couple of steps. Use it as your YouTube outro, video or presentation opener, and more. Give it a try and freshen up your brand!

Hi-Tech Tunnel Logo Reveal

Let your audience travel through the hi-tech tunnel to reveal your brand logo. Create a captivating intro by uploading your file and choosing a sound effect. Upload your logo and create an attractive outro for your videos. Create it with our YouTube outro maker today!

Quick Logo Animation

This Quick Logo Animation template features soft light animation and a clean, modern look. It is an excellent way to present your brand across the web. Use this simple visual representation of your logo for corporate presentations, YouTube channel outros, social media videos , and more. Upload your logo on a transparent background, choose your preferred colors, and our YouTube outro maker will take care of the rest. You can also use the logo animation maker for this purpose. 

Neon Power Logo Reveal

Modify your brand with this fluorescent logo reveal. Add a neon glow featured with a cool atmosphere and high contrast look. Select this outro template and get a new logo animation for your tech vlog or gaming YouTube channel. Drop your logo, add text, and get it in a very short time. 

Hot Explosion Logo Reveal

Let the high-pressure blast wave of Hot Explosion Logo Reveal attract the attention of your viewers. Present your logo with a hot flaming intro. Use it as a YouTube video end screen, social media video outro, or for any other purpose. Upload your logo, choose an epic sound effect, and get your professional animated logo.

Pixelating Logo Reveal

Go tech with this Pixelating Logo Reveal. Get a modern logo animation and transform your brand in the eyes of your audience. Suited for YouTube outros and intros, slideshow presentations, promo videos, and more. Animate your logo with this YouTube outro template in the blink of an eye.

Colorful Circular Motion Logo

Color theory is the only theory you should know for your brand promotion. Set the right mood with the right colors by presenting your business with this logo animation. Brighten up your YouTube channel with your fresh outro. Let your audience associate your brand with colors and positive vibes.

Imaginary Neon Cube

Make your brand mark stand out through an appealing and stylish logo animation. Present your company’s vision with this outro template and quickly boost the engagement you receive. Perfect for YouTube channels, presentation intros and outros, company projects, and more. Realize your imagination, try this template out today!

Simple Particles Logo Reveal

Give your logo an outstanding look through the magnetic energy of vibrant particles. Simple Particles Logo Reveal is designed to do just that. All you need to do is upload your image, and your professional logo animation is ready. Download your high-quality YouTube outro and enjoy the result.

Web Search Logo Reveal

If you’re looking for a modern-looking and captivating animation, search no longer. Web Search Logo Reveal is what you need. Show the uniqueness of your brand by demonstrating your logo through this creative animation. Upload your image, type in your text, and let this template do the work!

Cyber Cube Logo

Engage the modern world with futuristic logo animation. Go hi-tech with Cyber Cube Logo Reveal and draw the attention of the new generation. Edit this outro template, upload your image, type in your tagline , choose the color scheme that you like, and enjoy a beautiful animation. Create your YouTube outro today and share the tech vibes!

Futuristic HUD Logo

Convey futuristic vibes to your brand mark with this Futuristic HUD Logo Reveal. Insert your logo, type in your tagline, and sit back to enjoy. Perfect for YouTube channel intros, outros, gaming videos, presentations, high-tech product commercials, and a lot more. Step up to your success. Try it and surpass your competitors!

Butterfly Logo Animation

Spread the magic dust with Butterfly Logo Animation. Upload your image, choose your preferred color, and create a spectacular demonstration of your brand mark. Available in both landscape and portrait mode. Stop looking for magic, create yours. Give this template a try now!

Fly-In Fire Logo

Featuring exciting fire effects and burning sounds, the Fly-In Fire Logo template is a great way to promote your company logo. Get your audience excited and fired up by using this template. It’s an ideal outro template for websites, presentations, video channels, and any other video production project. Just upload your logo to get a professionally-made video project in minutes.

Molecular Cube Logo

Add depth and symmetry to your logo through marvelous geometric shapes. Demonstrate your logo with this perfect molecular cube. Upload your image and get a phenomenal 3D animation with a few quick steps. Give Molecular Cube Logo a try and reinvent the molecular formula!

3D Spheres Logo Animation

Try this dynamic 3D Spheres Logo Animation and create stunning YouTube channel intros, commercial openers, presentation intros, and a lot more. Experiment freely with the different colors and styles until you get your perfect result. Give this template a try and dominate your sphere!

Rubik’s Cube Logo Reveal

Turn the most wanted childhood toy into an attractive animation with Rubik’s Cube Logo Reveal. Upload your logo, add your slogan, and get that nostalgic child-like excitement again. Wake up your inner child. Give this template a try today!

Shapes Abstraction Logo Reveal

Let the abstract shapes meet to create a funky video for your brand mark. Upload your logo, add your text, and get an energetic logo animation. Use it for YouTube channel intros, outros, commercials, promos, teasers , and many more. Try Shapes Abstraction Logo Reveal and color up your brand!

Fitness Logo Animation

Motivate people with power and strength. Fitness Logo Animation is perfect for gym promotions, YouTube channel intros, TV commercials, fitness announcements, and a lot more. Create a motivational video by adding your image, music, and tagline. Promote your brand and a healthy lifestyle with this template. Give it a try right away!

Metallic Cube Logo Reveal

Feel the massive strength of the metallic collision with Metallic Cube Logo Reveal. Upload your logo, get a high-quality animation, and use it for company introductions, YouTube channels, TV commercials, presentation openers, and a lot more. Add a glossy shine to your brand logo. Try it now.

Billboard Station Logo Reveal

Generate massive energy and convey that power to your viewers. Use this video as promo material and boost your sales. Suitable for YouTube channel intros, corporate presentations, slideshows, TV commercials, and a lot more. Don’t miss the chance to create a billboard with your logo. Give it a try!

Polyhedral Thorns Logo Reveal

Color in your brand logo with Polyhedral Thorns Logo Reveal. Create impressive intros, outros, presentation openers, special event highlights, and a lot more in only a couple of steps. Upload your image, preview it, and download the perfect result. Add spines and prickles and a touch of color to your new project. Try it now .

Modernize your brand mark with Neon Light Logo Reveal. Upload your logo, add your text and social media pages. Drag and drop your logo to create a trendy animation with a couple of quick steps. Use it as your YouTube intro, outro, promo video, or presentation opener. Give it a try and freshen up your brand!

Browse more than 100 YouTube outro templates here .

Dive into our Forestblog of exclusive interviews, handy tutorials and interesting articles published every week!

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Open-Source Script Templates for Podcast Intro and Outro

Are you starting a podcast, and want to give it a professional sound? A professionally produced podcast intro and outro is a great place to start, and can really make your show stand out from the crowded field of other podcasts.

But what are the secrets of a great podcast intro?

Hi, I’m Stephanie Murphy. I’m a professional Voice Actor, and I’ve produced thousands of podcasts and hundreds of podcast intro/outros. More importantly, I started out as a podcast fan. I’ve been listening to podcasts since the very beginning of the medium. The first one I really got into was back in 2004. Podcasts are what inspired me to start my own show in 2008, and then to make a major career change in 2013 and become a full time voice actor. So, I know a thing or two about what ingredients make up an awesome podcast intro!

If you are starting a podcast and feeling stuck on writing a script for your show’s intro and outro, I hope you find this post helpful! I also want to let you know that I’m available for podcast intro and podcast ad production ( you can contact me right through this post.)

A great podcast intro has several elements:

It’s short and sweet..

Try to keep your podcast intro content under 30 seconds, or 75 words – and the shorter the better. Most listeners only listen for about 10 – 15 seconds to decide if they want to keep listening further, and if you lose them in that first few seconds, they may tune out for good. Don’t let the intro music play too long, and don’t ramble on in your intro script – it’s just an appetizer for the main course of the actual show.

It says what the podcast is about in a way that keeps the listener’s engagement.

In your intro, don’t worry about explaining what the show is about in great detail. The key here is to build excitement and give the listener a taste of what they’re going to be getting if they listen to the whole show – and if you want folks to stay tuned, your job is also to make sure that your listeners are getting something that will be valuable for them to spend their precious time and attention on, so that they keep coming back over and over again!

It builds excitement about the show

Engaging music and a great, memorable voiceover will uplift the listener’s mood and get them excited for what they’re about to hear! If you’re going to offer information that can help your listeners learn something new, or if you’re going to entertain them with amazing comedy – sell it up front in the intro! Tease what you’re offering – but only a little bit, so that you pay the tease before the listener loses interest and moves on.

It contains catchy music, and a great and memorable voiceover.

Your podcast intro is something that you and your listeners are going to be hearing over… and over… and over again. Make sure it’s perfect and awesome! Podcast is a very intimate medium, and listeners form a personal connection not only with the host, but also with the intro voiceover. Let your intro start that authentic connection flowing right up front.

Choose a voice for your intro voiceover that fits with your audience and easily makes a connection with them somehow. For example, I’ve been hired to produce podcast intros about women in business, yoga and spirituality, continuing education, parenthood and breastfeeding, self-help, and other topics where my voice matches well with the podcast listener demographics. In other words – choose someone who would listen to your podcast to voice the intro to your podcast!

Follow your intro up with an awesome outro.

A podcast outro is where you have the chance to capitalize on the awesome listening experience your audience just had. Now is your opportunity to close with a call to action, and to make a request to stay connected with your listeners through whatever way is most convenient for them. In your podcast outro, you might do any of the following:

– Give information about where to find links and show notes (your website) – Thank your sponsors (ex, this show is made possible by our company, providing a relevant service which you can find out more about at…) – Pitch your Patreon page or membership area – Ask your listener to subscribe to your podcast feed – Encourage the listener to sign up for your email list – you’ll probably want to offer another special gift or incentive for those who choose to subscribe – Build excitement about your next show by teasing a future show topic, or ending with something like, “Be sure to tune in every Friday for new episodes!” – Something cute, authentic, and memorable can build connection with the listener – a funny tagline, a geniune thanks for tuning in

Just be sure not to overwhelm the listener with ALL of these requests and calls to action. Pick one to three of the most important action items. You might even make a few different podcast outros and rotate them, with different calls to action in each one.

Here is where you can find my open source templates for your podcast intro and outro scripts!

Intro option 1 (10 – 30 seconds):, intro option 2 (5 – 10 seconds):, intro option 3 (5 – 10 seconds):, outro (30 seconds – 1:00):, bonus: the midroll bumper (5 – 30 seconds):.

You can add a middle bumper or “midroll” advertisement or promo to your podcast.

If your midroll is spotlighting one of your own calls to action instead of a sponsor, something like this might work:

“Like what you hear so far? Make sure you never miss a show by clicking the “subscribe” button now. This podcast is made possible by listeners like you – thank you for your support. Now back to the show!”

“Want a free guide to secrets of [ podcast topic ?] Head on over to [ landing page ] and subscribe to our email list to have it delivered right to your inbox!”

If your midroll is highlighting a sponsor, your sponsor may supply the copy themselves. If not, stay tuned here for a future blog post about writing copy for podcast ads.

Have you written your podcast intro and outro scripts and are now ready to hire me to produce your podcast intro and outro? Great! Contact me right below. Check out my demos here .

• Script writing
• Voiceover & audio production - I have a script
• Script writing AND voiceover & audio production

  podcast podcast intro scripts

10 Responses

Thank you so much for this knowledge! I’ve been in Radio broadcasting, production, and VO (local spots when I was a Production Assistant). I instruct Imaging and really appreciate this article. I love imaging and am always looking for new ways to get the message across – also, it’s new information for myself! I appreciate this so much! You’re great. I work at a Broadcast School right now, and have many aspiring production and VO students and grads!

Glad to hear that you found it helpful!

[…] Sample Podcast Intro and Outro Script […]

Thank you very much. I am begining a podcast and this content has been helpful.

Thank you for sharing your experience and great suggestions and tips!

Thank you so much for this great information. I was stuck on how to write my intro and outro. I think we have similar background and that was comforting. I will be back. Thank you. Chipo

Thank you for these!!!! It’s very helpful and I learned a lot from your tips and I also used 2 of your open source template it that’s okay with you??

Thank you so much! This was so helpful

I recently started a podcast and I appreciate your clear insight on the midroll bumper as a way to add in another Call to Action. Thank you!!

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