nike company presentation pdf

Introduction

• Nike, Inc. is a major publicly traded sportswear and equipment supplier based in the US.
• The company is headquartered near  Beaverton , Oregon .
• It is the world's leading supplier of  Athletic shoes  and apparel and a major manufacturer of  sports Equipment
• Revenue in excess of  US$ 18.6 billion in its fiscal year 2008 (ending May 31, 2008).
• As of 2008, it employed more than 30,000 people worldwide..
• The company was founded in January 1964 as  Blue Ribbon Sports  by  Bill Bowerman and Philip Knight.
• officially became Nike, Inc. in 1978.
• Nike markets its products under its own brand as well as Nike Golf, Nike Pro,  NIKE+ , Air Jordan , Nike Skateboarding.
• In addition to manufacturing sportswear and equipment, the company operates retail stores under the Niketown name.
• Nike sponsors many high profile athletes and sports teams around the world, with the highly recognized trademarks of "Just do it" and the  Swoosh  logo.
• Nike, originally known as  Blue Ribbon Sports , was founded by  University of Oregon  track athlete Philip Knight and his coach Bill Bowerman in January 1964. The company initially operated as a distributor for Japanese shoe maker  Onitsuka Tiger
• The company's profits grew quickly, and in 1966, BRS opened its first retail store
• By 1971, the relationship between BRS and Onitsuka Tiger was nearing an end.
• BRS prepared to launch its own line of footwear, which would bear the newly designed  Swoosh  by  Carolyn Davidson .
• The Swoosh was first used by Nike in June 1971, and was registered  on January 22, 1974.
• By 1980, Nike had reached a 50% market share in the U.S. athletic shoe market
• Nike's first national television commercials ran in October 1982 during the broadcast of the  New York Marathon .
• It was agency co-founder  Dan Weiden  who coined the now-famous slogan  "Just Do It"  for a 1988 Nike ad campaign, which was chosen by  Advertising Age  as one of the top five ad slogans of the 20 th century
• Throughout the 1980s, Nike expanded its product line to include many other sports and regions throughout the world.
• Nike produces a wide range of sports equipment.
• Their first products were track running shoes. They currently also make shoes, jerseys, shorts, etc. for a wide range of sports including  track and field, baseball , ice hockey , tennis , etc.
• The most recent additions to their line are the  Nike 6.0 ,  Nike NYX , and  Nike SB  shoes, designed for  Skateboarding .
• Nike has recently introduced cricket shoes, called  Air Zoom Yorker , designed to be 30% lighter than their competitors'.
•  In 2008, Nike introduced the  Air Jordan XX3 , a high-performance basketball shoe designed with the environment in mind.
• Nike is well known and popular in  Youth Culture, chav  culture and  Hip Hop culture  as they supply  urban Fashion  clothing.
• Nike recently teamed up with  Apple.inc  to produce the  Nike+  product which monitors a runner's performance  via  a radio device in the shoe which links to the iPod Nano
• Some of Nike's newest shoes contain  FLywire  and Lunarlite Foam. These are materials used to reduce the weight of many types of shoes.
• Nike shoes are carried by multi-brand stores and the exclusive Nike stores across the globe.
• Nike sells its product to about 20,000 retail accounts in the U.S. and in almost 200 countries around the world.
• In the international markets, Nike sells its products through independent distributors, licensees and subsidiaries. I
• Independent distributors need not adapt to local pressures because the 4Ps of marketing are managed by distributors.
• Nike’s pricing is designed to be competitive to the other fashion  Shoe Retailers .
• The pricing is based on the basis of premium segment as target customers.
• Nike as a brand commands high premiums. Nike’s pricing strategy makes use of vertical integration in pricing wherein they own participants at differing channel levels or take part in more than one channel level operations.
• This can control costs and influence product pricing.�
• Promotion is largely dependent on finding accessible store locations. It also avails of targeted advertising in the newspaper and creating strategic alliances.
• Nike has a number of famous athletes that serve as brand ambassadors such as the Brazilian Soccer Team (especially Ronaldino, Renaldo, and Roberto Carlos), Lebron James and Jermane O’Neal for basketball, Lance Armstrong for cycling, and Tiger Woods for Golf.
• Nike also sponsors events such as Hoop It Up and The Golden West Invitational. Nike’s brand images, the Nike name and the trademark swoosh, make it one of the most recognizable brands in the world. Nike’s brand power is one reason for its high revenues. Nike’s quality products, loyal customer base and its great marketing techniques all contribute to make the shoe empire a huge success
• ADVERTISEMENTS:
• In 1982, Nike aired its first national television ads, created by newly formed ad agency  Wieden+Kennedy , during the New York Marathon. This was the beginning of a successful partnership between Nike and W+K that remains intact today.
• The Cannes Advertising Festival has named Nike its  Advertiser of the Year  on two separate occasions, the first and only company to receive that honor twice (1994, 2003).
• Nike also has earned the  Emmy Award  for best commercial twice since the award was first created in the 1990s. The first was for "The Morning After," a satirical look at what a runner might face on the morning of January 1, 2000 if every dire prediction about Y2K came to fruition. The second Emmy for advertising earned by Nike was for a 2002 spot called "Move," which featured a series of famous and everyday athletes in a stream of athletic pursuits.
• In addition to garnering awards, Nike advertising has generated its fair share of controversy:

Endorsements

• Nike pays top athletes in many different sports to use their products and  Promote/Advertise  their technology and design.
• Nike is the official kit sponsor for the  Indian Cricket Team  for 5 years, from 2006 till end of 2010. Nike beat  Adidas  and  Puma  by bidding highest (US$43 Million total).
• LeBron James- $90 Million
• Kobe Bryant- $40 Million
• Christiano Ronaldo- $32.5 million
• Maria Sharapova- $6 million
• Roger Federer- $13 million
• NIKEiD  is a service provided by  Nike  allowing customers to personalise and design their own Nike merchandise.
• They offer online services as well as physical NIKEiD studios in different countries around the world, including: United Kingdom, France, Spain, Germany, China and the USA.
• It provides customers the ability to choose from a limited range of different material and colours to develop their own style of tennis shoe.
• It gave a total of 31 different customizable parts including the base, overlay, accent, lining, stitching, outsole, laces, etc.
• In total this shoe gave a choice of 82 different materials and option types.
• It has since expanded from a small web-based service to a large array of stores and new software applications to give consumers a greater range of personalization and uniqueness in a variety of Nike shoes and clothing.

Child Labour Controversy

• Nike has been accused of using child labour in the production of its soccer balls in Pakistan.
• While Pakistan has laws against child labour and slavery, the government has taken very little action to combat it.
• Furthermore the U.S constitution states that child labour is an illegal and inhumane practice and any U.S. company found guilty practicing and encouraging it will be prosecuted.
• GATT and WTO prohibits member nations, like the United States, from discriminating against the importation of goods made by children.
• Are dolphins becoming more important than children? A question making WTO to reconsider the children's appeal of the third world.

Competitors

• Reebok International Limited , a subsidiary of the German sportswear giant  adidas , is a producer of  athletic footwear , apparel, and accessories.
• In 1890 in Holcombe Brook, a small village 6 miles from the town Bolton , England , Joseph William Foster was making a living producing regular running shoes when he came up with the idea to create a novelty spiked running shoe.
• After his ideas progressed he joined with his sons, and founded a shoe company named  J.W. Foster and Sons  in 1895.
• In 1960, two of the founder's grandsons Joe and Jeff Foster renamed the company  Reebok  in England, having found the name in a dictionary won in a race by Joe Foster as a boy; the dictionary was South African edition hence the spelling.
• The company lived up to the J.W. Foster legacy, manufacturing first-class footwear for customers throughout the UK.
• In 1979, Paul Fireman, a US sporting goods distributor, saw a pair of Reeboks at an international trade show and negotiated to sell them in North America
• Adidas is a major German-based sports apparel manufacturer and  Parent Company  of the Adidas Group, which consists of the  Reebok  sportswear company, Taylor made adidas golf  company , and Rockport .
• Besides sports footwear, the company also produces other products such as bags, shirts, watches, eyewear and other sports and clothing-related goods. The company is the largest  Sportswear  manufacturer in  Europe  and the second biggest sportswear manufacturer in the world, after its U.S. rival Nike.
• Adidas was founded in 1948 by  Adolf Dassler .
• Registered in 1949, Adidas is currently based in Herzogenaurach , Germany, along with Puma.
• The company's clothing and shoe designs typically feature  Three parallel Bars , and the same motif is incorporated into Adidas's current official  logo .
• The "Three Stripes" were bought from the Finnish sport company  Karhu Sports  in the 1950s.
• The company  revenue  for 2009 was listed at  € 10.38 billion and the 2008 figure at €10.80 billion.

News, Events & Reports

Earnings per share for the quarter were up 4% due to higher revenues driven by strong demand for Nike, Inc. brands.

Investor News

Quarterly earnings, annual reports, events & presentations, sec filings, nike, inc. common stock is listed on the new york stock exchange under the trading symbol 'nke'..

-->2023 Annual Report

In FY22, Nike’s momentum was driven by the underlying strengths we enjoy – the competitive advantages that allow us to navigate whatever dynamics we face. Those strengths include our commitment to innovation, our digital advantage, and three brands in Nike, Jordan and Converse that create deep and meaningful connections with consumers across the globe.

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All information presented was current at the time of that event. The company assumes no duty to update the information to reflect subsequent events and developments. For additional earnings release materials, please go to Quarterly Earnings .

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How to Convert PDF to Excel? [For Accountants]

Accountants are like the backbone of a company, carrying the weight of its financial health. They handle everything from analyzing finances to managing budgets and solving money-related issues. They're the glue that keeps everything together and ensures the company runs smoothly. Financial management is crucial for everyone, no matter their job, which is why I have a lot of respect for accountants.

When it comes to reporting, accountants often present data in PDF format for security. But most of the work happens in Excel. Moving data from PDF to Excel can be tricky. I'll show you an easy way to convert PDF to Excel, which is super useful for accountants to keep their work flowing smoothly.

How Converting PDF to Excel Helps You in Accounting

Accounting is a complex yet essential job, as it involves managing intricate equations that impact the entire company's financial health. Accountants are entrusted with bringing together the financial data of the company, which serves as the foundation for decision-making and strategic planning.Some of the scenarios where accountants find themselves converting data from PDF to Excel are as:

Extracting data for reports: Accountants often need to extract data from PDF documents to create detailed financial reports or analyze trends.

Creating digital receipts: Converting PDF receipts into Excel format allows for easier organization and manipulation of expense data.

Sharing for co-editing: Accountants may need to share financial data with colleagues for collaborative analysis or editing purposes.

With that being said, let’s discuss the major aspect of how accountants can benefit from converting from PDF to Excel.

Editability: PDF format is not conducive to editing data efficiently, especially when using specific data processing tools like formulas or printing.

Database capabilities: Excel format offers the advantage of setting up a small database, enabling effective arrangement, filtering, and searching of required data.

Collaborative sharing: Sharing Excel files with colleagues allows for collaborative work, enabling the combination of data from various sources for joint analysis.

Although the conversion from PDF to Excel makes the accountant’s job a lot easier, there remain certain obstacles that limit them from utilizing the benefits in its entirety.

Loss of formatting: Converting from PDF to Excel may result in the loss of formatting, making it challenging to maintain the visual integrity of the data.

Limited by tools: Some free tools for PDF to Excel conversion may have limitations or restrictions, hindering the efficiency of the process.

How to Convert PDF to Excel for Accountants

Converting PDFs to Excel spreadsheets can significantly improve the workflow for accountants by enabling easier data manipulation, analysis, and reporting.  the tools available for converting PDFs to Excel spreadsheets often come with significant drawbacks. They can be expensive or fail to maintain formatting, leading to additional work and frustration.

Luckily, WPS Spreadsheet offers a solution, as it not only provides a cost-effective solution but also ensures that formatting issues do not arise when converting PDFs to Excel. Moreover, it provides accountants with the option to customize their conversions even further. So, let's learn how to convert PDF to Excel using WPS Spreadsheet.

To make the tutorial more enriching, I'll use a sample PDF that contains not only data and tables but also text content. So, let's see how to export PDF to Excel for free.

Step 1: So let's open the PDF document that we want to convert on WPS Office .

Step 2: Now, on the WPS PDF interface, click on the "Menu" button located at the top left corner.

Step 3: From the dropdown, click on "Export PDF" and then select "Spreadsheets" from the flyout menu.

This will open the WPS PDF converter window, where you can make any desired changes before converting the PDF to Excel.

Step 4: To change the page range, simply visit the Page Range field and input your custom page range.

Step 5: Next, accountants can also customize the conversion mode by changing the priorities to either "Layout" or "Text" in the Conversion Mode field.

Step 6: If you want to save your Excel spreadsheet in a different location, change the path in the "Output Path" field.

Step 7: Once all the settings have been reviewed, simply click on the "Convert" button to convert your PDF to an Excel spreadsheet.

The WPS PDF converter provides a range of excellent options that are easy to navigate, making the entire conversion process not only straightforward but also customizable for individual needs. For me, using WPS PDF to convert my PDF to Excel isn't just a solution; it's a cost-effective, time-saving, and user-friendly solution for converting PDFs to Excel for free.

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Practical Office & PDF Tips For Accountants!

1.smart form:.

The Smart Form feature is a game-changer for accountants, simplifying data collection and processing. With Smart Forms, accountants can create customized electronic forms equipped with preset data formats, validation rules, and automatic calculation formulas. This enables them to efficiently gather information from clients or employees, such as expense reimbursements or financial report data.

Smart Forms automatically validate and calculate data, significantly reducing the risk of human errors while enhancing the accuracy and reliability of the collected information. This feature not only saves time but also ensures that the data is processed correctly the first time.

2.Split & Merge:

Managing large volumes of accounting documents can be overwhelming, but with the Split & Merge functionality, accountants can stay organized effortlessly. This feature allows them to split large PDF files into separate documents or merge multiple smaller files into one cohesive document.

Whether dealing with extensive financial reports, invoices, or bank statements, accountants can utilize Split & Merge to categorize documents based on criteria such as date, account, or other standards. This makes it easier to manage and retrieve relevant documents, improving overall document organization and efficiency.

3.Picture to PDF:

The Picture to PDF feature is a handy tool that simplifies various accounting tasks by enabling seamless conversion of images into PDF documents. Accountants can easily convert receipts, invoices, and visual data into PDF format, streamlining document management, expense reporting, audit preparation, and collaborative sharing.

By integrating visual data directly into PDF documents, this functionality enhances efficiency and productivity in accounting workflows. Accountants can quickly access and share important documents without the need for manual data entry or cumbersome file conversions.

FAQs about Converting PDF to Excel

1. how to convert pdf to excel offline.

Here is a guide on how to convert a PDF to Excel using WPS Office:

Step 1: Right-click the PDF file you wish to convert and select "Open with WPS Office".

Step 2: Click on the "Menu" option, located in the top left corner of the screen.

Step 3: From the menu, select "Export PDF" and then choose "Spreadsheets" from the options provided.

Step 4: The WPS PDF Converter window will open. You can adjust settings here, such as Page Range, Output Path, and Conversion Mode.

Step 5: Click on "Convert" once you have adjusted the settings. The conversion of the PDF file to Excel will initiate.

2. What is the safest free PDF Converter?

WPS Office is a top choice for a free and secure PDF converter. It excels in preserving original formatting, including images, tables, colors, fonts, and layout, even when converting batches of documents. Available on Windows, Android, and online, it offers flexibility and convenience. It also allows splitting and merging PDF sections, maintaining original formatting. With an intuitive interface and robust security, WPS Office ensures a reliable and user-friendly experience for all your PDF conversion needs.

3. How to convert PDF to Excel all pages in one sheet?

Step 1: Move all the PDF files into one folder to bring them all into Excel at the same time.

Step 2: Open a new or existing Excel worksheet where you want the combined table to generate.

Step 3: Click on the "Data" tab, then "Get Data." Hover over "From File" and choose "From Folder". Select the folder with your PDFs and click "Open".

Step 4: In Power Query, preview the metadata for each PDF in the folder. Click "Transform Data" to view the metadata in the Power Query Editor window.

Step 5: Click the “Expand Binaries” button (double-down arrows in the “Content” column) to extract the PDF data. Preview the table and page from the sample file, then click “OK” to combine all the PDF data.

Step 6: Power Query applies the routine from the sample file to all PDFs, combining the data in the spreadsheet. Ensure the columns match your PDF.

Step 7: In the “Home” tab, click “Close & Load” to send the combined data to your Excel worksheet.

Effortless PDF to Excel Conversion

Whether you're a student tackling assignments or a business professional managing tasks, mastering the art of converting PDFs to Excel is incredibly valuable. This bidirectional capability not only allows you to import data from PDFs to Excel but also enables seamless export, saving you valuable time otherwise spent on manual data entry. WPS Office eases the solution of converting PDF to Excel, making it an indispensable tool for both students and business professionals. By simplifying this process, WPS Office helps you save time, enhance your data management capabilities, and ultimately improve your productivity. Download WPS Office today and take advantage of its powerful features to streamline your tasks and achieve your goals more efficiently.

• 1. How to convert word/excel/ppt to pdf for free in WPS Office
• 2. How to convert number to text using the Excel TEXT function in Excel
• 3. How to Edit a PDF [For Accountants]
• 4. Fastest way to convert PDF to EXCEL for free
• 5. How to Convert PDF to JPG [For Accountants]
• 6. How to Convert Excel to PDF for Accountants

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