how to make a speech introduction

How to Start a Speech: 7 Tips and Examples for a Captivating Opening

1. choosing the right opening line.

Finding the perfect opening line for your speech is important in grabbing your audience’s attention. A strong opening line sets the stage for the points you want to make and helps you establish a connection with your listeners.

1. Start with a question

Engage your audience from the very beginning by asking them a thought-provoking question related to your topic. This approach encourages them to think, and it can create a sense of anticipation about what’s coming next.

• “Have you ever wondered how much time we spend on our phones every day?”

2. Share a personal story

A relatable personal story can create an emotional connection with your audience. Make sure your story is short, relevant to your speech, and ends with a clear point.

• “When I was a child, my grandmother used to tell me that every kind deed we do plants a seed of goodness in the world. It was this philosophy that inspired me to start volunteering.”

3. Use a quote or a statistic

Incorporate a powerful quote or an intriguing statistic at the outset of your speech to engage your audience and provide context for your topic.

• “As the great Maya Angelou once said, ‘People will forget what you said, people will forget what you did, but people will never forget how you made them feel.'”

4. Make them laugh

Injecting a little humor into your opening line puts everyone at ease and makes your speech more memorable. Just make sure your joke is relevant and doesn’t offend your audience.

• “They say an apple a day keeps the doctor away, but if the doctor is cute, forget the fruit!”

5. Paint a mental picture

Draw your audience in by describing a vivid scene or painting an illustration in their minds. This creates an immersive experience that makes it easier for your audience to follow your speech.

• “Picture this: you’re walking down the beach, and you look out on the horizon. The sun is setting, and the sky is a breathtaking canvas of reds, oranges, and pinks.”

2. Using a Personal Story

Sharing a personal story can be a highly effective way to engage your audience from the very beginning of your speech. When you open your talk with a powerful, relatable story, it helps create an emotional connection with your listeners, making them more invested in what you have to say.

Think about an experience from your life that is relevant to the topic of your speech. Your story doesn’t have to be grand or dramatic, but it should be clear and vivid. Include enough detail to paint a picture in your audience’s minds, but keep it concise and on point.

The key to successfully using a personal story is to make it relatable. Choose a situation that your audience can empathize with or easily understand. For example, if you’re giving a speech about overcoming adversity, you could talk about a time where you faced a seemingly insurmountable challenge and overcame it.

Make sure to connect your story to the main point or theme of your speech. After sharing your experience, explain how it relates to the topic at hand, and let your audience see the relevance to their own lives. This will make your speech more impactful and show your listeners why your personal story holds meaning.

3. Making a Shocking Statement

Starting your speech with a shocking statement can instantly grab your audience’s attention. This technique works especially well when your speech topic relates to a hot-button issue or a controversial subject. Just make sure that the statement is relevant and true, as false claims may damage your credibility.

For example, “Believe it or not, 90% of startups fail during their first five years in the market.” This statement might surprise your listeners and make them more receptive to your ideas on how to avoid pitfalls and foster a successful business.

So next time you’re crafting a speech, consider opening with a powerful shocking statement. It could be just the thing to get your audience sitting up and paying full attention. (Try to keep your shocking statement relevant to your speech topic and factual to enhance your credibility.)

4. Using Humor

Humor can be an excellent way to break the ice and grab your audience’s attention. Opening your speech with a funny story or a joke can make a memorable first impression. Just be sure to keep it relevant to your topic and audience.

A good joke can set a light-hearted tone, lead into the importance of effective time management, and get your audience engaged from the start.

When using humor in your speech, here are a few tips to keep in mind:

• Be relatable: Choose a story or joke that your audience can easily relate to. It will be more engaging and connect your listeners to your message.
• Keep it appropriate: Make sure the humor fits the occasion and audience. Stay away from controversial topics and avoid offending any particular group.
• Practice your delivery: Timing and delivery are essential when telling a joke. Practice saying it out loud and adjust your pacing and tone of voice to ensure your audience gets the joke.
• Go with the flow: If your joke flops or doesn’t get the reaction you were hoping for, don’t panic or apologize. Simply move on to the next part of your speech smoothly, and don’t let it shake your confidence.
• Don’t overdo it: While humor can be useful in capturing your audience’s attention, remember that you’re not a stand-up comedian. Use it sparingly and focus on getting your message across clearly and effectively.

5. Incorporating a Quote

When you want to start your speech with a powerful quote, ensure that the quote is relevant to your topic. Choose a quote from a credible source, such as a famous historical figure, a well-known author, or a respected expert in your field. This will not only grab your audience’s attention but also establish your speech’s credibility.

For example, if you’re giving a speech about resilience, you might use this quote by Nelson Mandela: “The greatest glory in living lies not in never falling, but in rising every time we fall.”

Once you’ve found the perfect quote, integrate it smoothly into your speech’s introduction. You can briefly introduce the source of the quote, providing context for why their words are significant. For example:

Nelson Mandela, an inspirational leader known for his perseverance, once said: “The greatest glory in living lies not in never falling, but in rising every time we fall.”

When you’re incorporating a quote in your speech, practice your delivery to ensure it has the intended impact. Focus on your tone, pace, and pronunciation. By doing so, you can convey the quote’s meaning effectively and connect with your audience emotionally.

Connect the quote to your main points by briefly explaining how it relates to the subject matter of your speech. By creating a natural transition from the quote to your topic, you can maintain your audience’s interest and set the stage for a compelling speech.

In our resilience example, this could look like:

“This quote by Mandela beautifully illustrates the power of resilience. Today, I want to share with you some stories of remarkable individuals who, like Mandela, overcame obstacles and rose every time they fell. Through their experiences, we might learn how to cultivate our own resilience and make the most of life’s challenges.”

6. Starting with a Question

Opening your speech with a question can be a great way to engage your audience from the start. This strategy encourages your listeners to think and become active participants in your presentation. Your opening question should be related to your core message, sparking their curiosity, and setting the stage for the following content. Here are a few examples:

• For a motivational speech : “Have you ever wondered what you would do if you couldn’t fail?”
• For a business presentation : “What’s the biggest challenge your team faces daily, and how can we overcome it?”
• For an educational talk : “How does the way we use technology today impact the future of our society?”

When choosing the right starting question, consider your audience. You want to ask something that is relevant to their experiences and interests. The question should be interesting enough to draw their attention and resonate with their emotions. For instance, if you’re presenting to a group of entrepreneurs, gear your question towards entrepreneurship, and so on.

To boost your question’s impact, consider using rhetorical questions. These don’t require a verbal response, but get your audience thinking about their experiences or opinions. Here’s an example:

• For an environmental speech : “What kind of world do we want to leave for our children?”

After posing your question, take a moment to let it sink in, and gauge the audience’s reaction. You can also use a brief pause to give the listeners time to think about their answers before moving on with your speech.

7. Acknowledging the Occasion

When starting a speech, you can acknowledge the occasion that brought everyone together. This helps create a connection with your audience and sets the stage for the rest of your speech. Make sure to mention the event name, its purpose, and any relevant individuals or groups you would like to thank for organizing it. For example:

“Hello everyone, and welcome to the 10th annual Charity Gala Dinner. I’m truly grateful to the fundraising committee for inviting me to speak tonight.”

After addressing the event itself, include a brief personal touch to show your connection with the topic or the audience. This helps the audience relate to you and gain interest in what you have to say. Here’s an example:

“As a long-time supporter of this cause, I am honored to share my thoughts on how we can continue making a difference in our community.”

Next, give a brief overview of your speech so the audience knows what to expect. This sets the context and helps them follow your points. You could say something like:

“Tonight, I’ll be sharing my experiences volunteering at the local food bank and discussing the impact of your generous donations.”

Frequently Asked Questions

What are some effective opening lines for speeches.

A powerful opening line will grab your audience’s attention and set the stage for the rest of your speech. Some effective opening lines include:

• Start with a bold statement: “The world needs your creativity now more than ever.”
• Share a surprising fact: “Did you know that the average person spends (…) years of their life at work?”
• Pose a thought-provoking question: “What would you attempt to do if you knew you could not fail?”
• Tell a short, engaging story: “When I was 10 years old, I discovered my passion for baking in my grandmother’s kitchen.”

Can you provide examples of engaging introductions for speeches?

• Use humor: “As a kid, I believed that 7 pm bedtime was a form of torture. Now, as an adult, I find myself dreaming of 7 pm bedtime.”
• Share a personal experience: “On a trip to Italy, I found myself lost in the winding streets of a small village. It was there, amidst my confusion, that I stumbled upon the best gelato I’d ever tasted.”
• Use an analogy: “Starting a new business is like taking a journey into the unknown. There will be challenges to overcome, and you’ll need resilience, determination, and a strong compass.”

Which speech styles can make a powerful impact on the audience?

Different speech styles will resonate with different audiences. Some styles to consider include:

• Inspirational: Motivate your audience to take action or overcome challenges.
• Storytelling: Share personal experiences or anecdotes to illustrate your points and keep listeners engaged.
• Educational: Provide useful information and insights to help your audience learn or grow.
• Persuasive: Present a compelling argument to convince your audience to adopt a particular perspective or take specific action.

How do successful speakers establish a connection with their listeners?

Establishing a connection with your listeners is key to delivering an impactful speech. Some ways to connect with your audience include:

• Show empathy: Demonstrating understanding and concern for your audience’s feelings and experiences will generate a sense of trust and connection.
• Be relatable: Share personal stories or examples that allow your audience to see themselves in your experiences, thus making your speech more relatable.
• Keep it genuine: Avoid overrehearsing or coming across as scripted. Instead, strive for authenticity and flexibility in your delivery.
• Encourage participation: Engaging your audience through questions, activities, or conversation can help build rapport and make them feel more involved.

What are some techniques for maintaining a friendly and professional tone in speeches?

To maintain a friendly and professional tone in your speeches, consider these tips:

• Balance humor and seriousness: Use humor to lighten the mood and engage your audience, but make sure to also cover the serious points in your speech.
• Speak naturally: Use your everyday vocabulary and avoid jargon or overly formal language when possible.
• Show respect: Acknowledge differing opinions and experiences, and treat your audience with courtesy and fairness.
• Provide useful information: Offer valuable insights and solutions to your audience’s concerns, ensuring they leave your speech feeling more informed and empowered.
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• What is Self Compassion? (Exercises, Methods, Examples)

15 Powerful Speech Opening Lines (And How to Create Your Own)

Hrideep barot.

• Public Speaking , Speech Writing

Powerful speech opening lines set the tone and mood of your speech. It’s what grips the audience to want to know more about the rest of your talk.

The first few seconds are critical. It’s when you have maximum attention of the audience. And you must capitalize on that!

Instead of starting off with something plain and obvious such as a ‘Thank you’ or ‘Good Morning’, there’s so much more you can do for a powerful speech opening (here’s a great article we wrote a while ago on how you should NOT start your speech ).

To help you with this, I’ve compiled some of my favourite openings from various speakers. These speakers have gone on to deliver TED talks , win international Toastmaster competitions or are just noteworthy people who have mastered the art of communication.

After each speaker’s opening line, I have added how you can include their style of opening into your own speech. Understanding how these great speakers do it will certainly give you an idea to create your own speech opening line which will grip the audience from the outset!

Alright! Let’s dive into the 15 powerful speech openings…

Note: Want to take your communications skills to the next level? Book a complimentary consultation with one of our expert communication coaches. We’ll look under the hood of your hurdles and pick two to three growth opportunities so you can speak with impact!

1. Ric Elias

Opening: “Imagine a big explosion as you climb through 3,000 ft. Imagine a plane full of smoke. Imagine an engine going clack, clack, clack. It sounds scary. Well I had a unique seat that day. I was sitting in 1D.”

How to use the power of imagination to open your speech?

Putting your audience in a state of imagination can work extremely well to captivate them for the remainder of your talk.

It really helps to bring your audience in a certain mood that preps them for what’s about to come next. Speakers have used this with high effectiveness by transporting their audience into an imaginary land to help prove their point.

When Ric Elias opened his speech, the detail he used (3000 ft, sound of the engine going clack-clack-clack) made me feel that I too was in the plane. He was trying to make the audience experience what he was feeling – and, at least in my opinion, he did.

When using the imagination opening for speeches, the key is – detail. While we want the audience to wander into imagination, we want them to wander off to the image that we want to create for them. So, detail out your scenario if you’re going to use this technique.

Make your audience feel like they too are in the same circumstance as you were when you were in that particular situation.

2. Barack Obama

Opening: “You can’t say it, but you know it’s true.”

3. Seth MacFarlane

Opening: “There’s nowhere I would rather be on a day like this than around all this electoral equipment.” (It was raining)

How to use humour to open your speech?

When you use humour in a manner that suits your personality, it can set you up for a great speech. Why? Because getting a laugh in the first 30 seconds or so is a great way to quickly get the audience to like you.

And when they like you, they are much more likely to listen to and believe in your ideas.

Obama effortlessly uses his opening line to entice laughter among the audience. He brilliantly used the setting (the context of Trump becoming President) and said a line that completely matched his style of speaking.

Saying a joke without really saying a joke and getting people to laugh requires you to be completely comfortable in your own skin. And that’s not easy for many people (me being one of them).

If the joke doesn’t land as expected, it could lead to a rocky start.

Keep in mind the following when attempting to deliver a funny introduction:

• Know your audience: Make sure your audience gets the context of the joke (if it’s an inside joke among the members you’re speaking to, that’s even better!). You can read this article we wrote where we give you tips on how you can actually get to know your audience better to ensure maximum impact with your speech openings
• The joke should suit your natural personality. Don’t make it look forced or it won’t elicit the desired response
• Test the opening out on a few people who match your real audience. Analyze their response and tweak the joke accordingly if necessary
• Starting your speech with humour means your setting the tone of your speech. It would make sense to have a few more jokes sprinkled around the rest of the speech as well as the audience might be expecting the same from you

4. Mohammed Qahtani

Opening: Puts a cigarette on his lips, lights a lighter, stops just before lighting the cigarette. Looks at audience, “What?”

5. Darren Tay

Opening: Puts a white pair of briefs over his pants.

How to use props to begin your speech?

The reason props work so well in a talk is because in most cases the audience is not expecting anything more than just talking. So when a speaker pulls out an object that is unusual, everyone’s attention goes right to it.

It makes you wonder why that prop is being used in this particular speech.

The key word here is unusual . To grip the audience’s attention at the beginning of the speech, the prop being used should be something that the audience would never expect. Otherwise, it just becomes something that is common. And common = boring!

What Mohammed Qahtani and Darren Tay did superbly well in their talks was that they used props that nobody expected them to.

By pulling out a cigarette and lighter or a white pair of underwear, the audience can’t help but be gripped by what the speaker is about to do next. And that makes for a powerful speech opening.

6. Simon Sinek

Opening: “How do you explain when things don’t go as we assume? Or better, how do you explain when others are able to achieve things that seem to defy all of the assumptions?”

7. Julian Treasure

Opening: “The human voice. It’s the instrument we all play. It’s the most powerful sound in the world. Probably the only one that can start a war or say “I love you.” And yet many people have the experience that when they speak people don’t listen to them. Why is that? How can we speak powerfully to make change in the world?”

How to use questions to open a speech?

I use this method often. Starting off with a question is the simplest way to start your speech in a manner that immediately engages the audience.

But we should keep our questions compelling as opposed to something that is fairly obvious.

I’ve heard many speakers start their speeches with questions like “How many of us want to be successful?”

No one is going to say ‘no’ to that and frankly, I just feel silly raising my hand at such questions.

Simon Sinek and Jullian Treasure used questions in a manner that really made the audience think and make them curious to find out what the answer to that question is.

What Jullian Treasure did even better was the use of a few statements which built up to his question. This made the question even more compelling and set the theme for what the rest of his talk would be about.

So think of what question you can ask in your speech that will:

• Set the theme for the remainder of your speech
• Not be something that is fairly obvious
• Be compelling enough so that the audience will actually want to know what the answer to that question will be

8. Aaron Beverley

Opening: Long pause (after an absurdly long introduction of a 57-word speech title). “Be honest. You enjoyed that, didn’t you?”

How to use silence for speech openings?

The reason this speech opening stands out is because of the fact that the title itself is 57 words long. The audience was already hilariously intrigued by what was going to come next.

But what’s so gripping here is the way Aaron holds the crowd’s suspense by…doing nothing. For about 10 to 12 seconds he did nothing but stand and look at the audience. Everyone quietened down. He then broke this silence by a humorous remark that brought the audience laughing down again.

When going on to open your speech, besides focusing on building a killer opening sentence, how about just being silent?

It’s important to keep in mind that the point of having a strong opening is so that the audience’s attention is all on you and are intrigued enough to want to listen to the rest of your speech.

Silence is a great way to do that. When you get on the stage, just pause for a few seconds (about 3 to 5 seconds) and just look at the crowd. Let the audience and yourself settle in to the fact that the spotlight is now on you.

I can’t put my finger on it, but there is something about starting the speech off with a pure pause that just makes the beginning so much more powerful. It adds credibility to you as a speaker as well, making you look more comfortable and confident on stage. 

If you want to know more about the power of pausing in public speaking , check out this post we wrote. It will give you a deeper insight into the importance of pausing and how you can harness it for your own speeches. You can also check out this video to know more about Pausing for Public Speaking:

9. Dan Pink

Opening: “I need to make a confession at the outset here. Little over 20 years ago, I did something that I regret. Something that I’m not particularly proud of. Something that in many ways I wish no one would ever know but that here I feel kind of obliged to reveal.”

10. Kelly McGonigal

Opening: “I have a confession to make. But first I want you to make a little confession to me.”

How to use a build-up to open your speech?

When there are so many amazing ways to start a speech and grip an audience from the outset, why would you ever choose to begin your speech with a ‘Good morning?’.

That’s what I love about build-ups. They set the mood for something awesome that’s about to come in that the audience will feel like they just have to know about.

Instead of starting a speech as it is, see if you can add some build-up to your beginning itself. For instance, in Kelly McGonigal’s speech, she could have started off with the question of stress itself (which she eventually moves on to in her speech). It’s not a bad way to start the speech.

But by adding the statement of “I have a confession to make” and then not revealing the confession for a little bit, the audience is gripped to know what she’s about to do next and find out what indeed is her confession.

11. Tim Urban

Opening: “So in college, I was a government major. Which means that I had to write a lot of papers. Now when a normal student writes a paper, they might spread the work out a little like this.”

12. Scott Dinsmore

Opening: “8 years ago, I got the worst career advice of my life.”

How to use storytelling as a speech opening?

“The most powerful person in the world is the storyteller.” Steve Jobs

Storytelling is the foundation of good speeches. Starting your speech with a story is a great way to grip the audience’s attention. It makes them yearn to want to know how the rest of the story is going to pan out.

Tim Urban starts off his speech with a story dating back to his college days. His use of slides is masterful and something we all can learn from. But while his story sounds simple, it does the job of intriguing the audience to want to know more.

As soon as I heard the opening lines, I thought to myself “If normal students write their paper in a certain manner, how does Tim write his papers?”

Combine such a simple yet intriguing opening with comedic slides, and you’ve got yourself a pretty gripping speech.

Scott Dismore’s statement has a similar impact. However, just a side note, Scott Dismore actually started his speech with “Wow, what an honour.”

I would advise to not start your talk with something such as that. It’s way too common and does not do the job an opening must, which is to grip your audience and set the tone for what’s coming.

13. Larry Smith

Opening: “I want to discuss with you this afternoon why you’re going to fail to have a great career.”

14. Jane McGonigal

Opening: “You will live 7.5 minutes longer than you would have otherwise, just because you watched this talk.”

How to use provocative statements to start your speech?

Making a provocative statement creates a keen desire among the audience to want to know more about what you have to say. It immediately brings everyone into attention.

Larry Smith did just that by making his opening statement surprising, lightly humorous, and above all – fearful. These elements lead to an opening statement which creates so much curiosity among the audience that they need to know how your speech pans out.

This one time, I remember seeing a speaker start a speech with, “Last week, my best friend committed suicide.” The entire crowd was gripped. Everyone could feel the tension in the room.

They were just waiting for the speaker to continue to know where this speech will go.

That’s what a hard-hitting statement does, it intrigues your audience so much that they can’t wait to hear more! Just a tip, if you do start off with a provocative, hard-hitting statement, make sure you pause for a moment after saying it.

Silence after an impactful statement will allow your message to really sink in with the audience.

Related article: 5 Ways to Grab Your Audience’s Attention When You’re Losing it!

15. Ramona J Smith

Opening: In a boxing stance, “Life would sometimes feel like a fight. The punches, jabs and hooks will come in the form of challenges, obstacles and failures. Yet if you stay in the ring and learn from those past fights, at the end of each round, you’ll be still standing.”

How to use your full body to grip the audience at the beginning of your speech?

In a talk, the audience is expecting you to do just that – talk. But when you enter the stage and start putting your full body into use in a way that the audience does not expect, it grabs their attention.

Body language is critical when it comes to public speaking. Hand gestures, stage movement, facial expressions are all things that need to be paid attention to while you’re speaking on stage. But that’s not I’m talking about here.

Here, I’m referring to a unique use of the body that grips the audience, like how Ramona did. By using her body to get into a boxing stance, imitating punches, jabs and hooks with her arms while talking – that’s what got the audience’s attention.

The reason I say this is so powerful is because if you take Ramona’s speech and remove the body usage from her opening, the entire magic of the opening falls flat.

While the content is definitely strong, without those movements, she would not have captured the audience’s attention as beautifully as she did with the use of her body.

So if you have a speech opening that seems slightly dull, see if you can add some body movement to it.

If your speech starts with a story of someone running, actually act out the running. If your speech starts with a story of someone reading, actually act out the reading.

It will make your speech opening that much more impactful.

Related article: 5 Body Language Tips to Command the Stage

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Final Words

So there it is! 15 speech openings from some of my favourite speeches. Hopefully, these will act as a guide for you to create your own opening which is super impactful and sets you off on the path to becoming a powerful public speaker!

But remember, while a speech opening is super important, it’s just part of an overall structure.

If you’re serious about not just creating a great speech opening but to improve your public speaking at an overall level, I would highly recommend you to check out this course: Acumen Presents: Chris Anderson on Public Speaking on Udemy. Not only does it have specific lectures on starting and ending a speech, but it also offers an in-depth guide into all the nuances of public speaking. 

Being the founder of TED Talks, Chris Anderson provides numerous examples of the best TED speakers to give us a very practical way of overcoming stage fear and delivering a speech that people will remember. His course has helped me personally and I would definitely recommend it to anyone looking to learn public speaking. 

No one is ever “done” learning public speaking. It’s a continuous process and you can always get better. Keep learning, keep conquering and keep being awesome!

Lastly, if you want to know how you should NOT open your speech, we’ve got a video for you:

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How to Start a Speech: The Best Ways to Capture Your Audience

You’ve heard the saying,  “First impressions are lasting; you never get a second chance to create a good first impression” —  right?

The same is true when talking about how to start a speech…

The truth is, when you start your speech, you must focus everything on making a positive first impression on your audience members (especially if you are doing the presentation virtually ). Capturing the audience’s attention from the very beginning is crucial to prevent them from being distracted, losing interest, or forming negative opinions.

The introduction is the formal greeting for speeches, so let’s be sure to get this right to hook the audience. Understanding the importance of speech openings can significantly impact making a strong first impression. Planning and delivering the first words with confidence and relevance is essential, as they set the tone for the entire presentation and ensure you deliver a professional start, free from hesitation or irrelevance.

Here are 15 different ways to start a speech as well as 2 extra BONUS tips at the end.

1) Thank the Organizers and Audience

You can start by thanking the audience for coming and thanking the organization for inviting you to speak.

Refer to the person who introduced you or to one or more of the senior people in the organization in the audience.

This compliments them, makes them feel proud and happy about your presence, and connects you to the audience like an electrical plug in a socket.

2) Start With a Positive Statement

A presentation tip at the start is to tell the audience members how much they will like and enjoy what you have to say.

For example, you might say:

“You’re really going to enjoy the time we spend together this evening. I’m going to share with you some of the most important ideas that have ever been discovered in this area.”

Remember that  speaking is an art,  so be an artist and take complete control of your performance,

3) Compliment the Audience

You can begin by complimenting the audience members sincerely and with great respect.

Smile as if you are really glad to see them as if they are all old friends of yours that you have not seen for quite a while.

You can tell them that it is a great honor for you to be here, that they are some of the most important people in this business or industry, and that you are looking forward to sharing some key ideas with them.

You could say something like:

“It is an honor to be here with you today. You are the elite, the top 10 percent of people in this industry. Only the very best people in any field will take the time and make the sacrifice to come so far for a conference like this.”

4) Start Your Speech With the First Sentence Referring to Current Events

Use a current event front-page news story to transition into your subject and to illustrate or prove your point. You can bring a copy of the newspaper and hold it up as you refer to it in your introduction.

This visual image of you holding the paper and reciting or reading a key point rivets the audience’s attention and causes more people to lean forward to hear what you have to say.

5) Refer to a Historical Event

For many years, I studied military history…

Especially the lives and campaigns of the great generals and the decisive battles they won. One of my favorites was Alexander the Great. Standing in the symbolic shadow of such historical figures can provide a powerful and engaging start to any speech, especially when drawing parallels to contemporary challenges.

One day, I was asked to give a talk on leadership principles to a roomful of managers for a Fortune 500 company.

I decided that the campaign of Alexander the Great against Darius of Persia would make an excellent story that would illustrate the leadership qualities of one of the great commanders in history.

I opened my talk with these words:

“Once upon a time there was a young man named Alex who grew up in a poor country. But Alex was a little bit ambitious. From an early age, he decided that he wanted to conquer the entire known world. But there was a small problem.

Most of the known world was under the control of a huge multinational called the Persian Empire, headed by King Darius II. To fulfill his ambition, Alex was going to have to take the market share away from the market leader, who was very determined to hold on to it.

This is the same situation that exists between you and your major competitors in the market today. You are going to have to use all your leadership skills to win the great marketing battles of the future.”

6) Refer to a Well Known Person

You can start by quoting a well-known person or publication that recently made an interesting or important statement.

One of the subjects I touch upon regularly is the importance of continual personal development.

I will say something like:

“In the twenty-first century, knowledge and know-how are the keys to success. As basketball coach Pat Riley said, ‘If you are not getting better, you are getting worse.’”

7) Refer to a Recent Conversation

Start by telling a story about a recent conversation with someone in attendance.

For instance, I might say:

“A few minutes ago, I was talking with Tom Robinson in the lobby. He told me that this is one of the very best times to be working in this industry, and I agree.”

8) Make a Shocking Statement With a Startling Fact

You can start your talk by making a shocking statement of some kind.

For example, you might say something like:

“Here’s a startling fact: According to a recent study, there will be more change, more competition, and more opportunities in this industry in the next year than ever before. And 72 percent of the people in this room will be doing something different within two years if they do not rapidly adapt to these changes.”

Click here If you want to learn more techniques to wow your audience.

9) Quote From Recent Research

You can start by quoting a relevant, recent research report.

One example is:

“According to a story in a recent issue of Businessweek, there were almost 11 million millionaires in America in 2018, most of them self-made.”

10) Start Your Speech With a Strong Opening By Giving Them Hope

The French philosopher Gustav Le Bon once wrote, “The only religion of mankind is, and always has been hope.”

When you speak effectively, you give people hope of some kind.

Remember, the ultimate purpose of public speaking, is to inspire people to do things that they would not have done in the absence of your comments.

Everything you say should relate to the actions you want people to take and the reasons that they should take those actions.

11) Be Entertaining

Bill Gove used to walk onto the stage after his introduction if he had just finished talking to someone on the side and was breaking off to give his talk to the group.

The audience got the feeling that his entire talk was one continuous conversation, devoid of meaningless filler words .

Bill would often go to the edge of the stage and then drop his voice in a conspiratorial way, open his arms, and beckon the audience members to come a little closer.

He would say, “Come here, let me tell you something,” and then he would wave them forward as though he was about to tell a secret to the entire room.

The amazing thing was that everyone in the room would lean forward to hear this “secret” that he was about to share. People would all suddenly realize what they were doing and break out in laughter. It was a wonderful device to get the audience into the palm of his hands.

12) Ask a Question

You can open by making a positive statement and then pose a rhetorical question to engage your audience and set the stage for your presentation.

Try something like this:

“This is a great time to be alive and in business in America. But let me ask you, what does it truly mean to be self-employed in today’s economy?”

Raise your hand to indicate what you want people to do. I have used this line, and after a moment of thought, I then say to someone who looks intrigued in the front, “How many people here feel truly self-employed?”

Invariably, someone will say, “We all do!”

I then compliment and affirm the answer: “You’re right! We are all self-employed, from the time we take our first jobs to the day that we retire; we all work for ourselves, no matter who signs our paychecks.”

Similarly, a 17-year-old science fair winner effectively engaged their audience with a question at the beginning of their TED Talk, showcasing the power of this technique.

13) Open With a Problem

You can start with a problem that must be solved. If it is a problem that almost everyone has in common, you will immediately have the audience’s complete and undivided attention.

For example, you could say:

“Fully 63 percent of baby boomers are moving toward retirement without enough money put aside to provide for themselves for as long as they are going to live. We must address this problem and take action immediately to ensure that each person who retires will be able to live comfortably for the rest of his or her natural life.”

Introducing a new idea at this point can be a powerful way to engage your audience further, by promising a solution that is both innovative and beneficial.

14) Make a Strong Statement, Then Ask a Question

You can start by making a strong and powerful statement and then ask a question. You then follow with an answer and ask another question. This gets people immediately involved and listening to your every word.

Here’s an example:

“Twenty percent of the people in our society make 80 percent of the money. Are you a member of the top 20 percent? If not, would you like to join the top 20 percent or even the top 10 percent? Well, in the next few minutes, I am going to give you some ideas to help you become some of the highest-paid people in our society. Would that be a good goal for our time together today?”

15) Tell a Personal Story

You can start your talk with a personal story. Some of the most powerful words to capture the complete attention of the audience and make a personal connection are, “Once upon a time…”

From infancy and early childhood, people love stories of any kind. When you start off a presentation with a personal anecdote using the words, “Once upon a time…” you tell the audience that a relatable story is coming. People immediately settle down, become quiet, and lean forward, eager to hear how your experience might mirror their own or offer them new insights.

When I conduct full-day seminars and I want to bring people back to their seats after a break, I will say loudly, “Once upon a time there was a man, right here in this city…”

As soon as I say these words, people hurry back to their seats and begin to listen attentively, connecting with the story on a personal level.

Incorporating a personal story is very effective.

In fact, it’s probably one of the best public speaking tips I’ve learned to this day.

Bonus Tip: Tell Them About Yourself

Very often, I will start a serious speech or presentation to a business, sales, or entrepreneurial group by saying:

“I started off without graduating from high school. My family had no money. Everything I accomplished in life I had to do on my own with very little help from anyone else.”

It is amazing how many people come up to me after a talk that began with those words and tells me that was their experience as well.

They tell me that they could immediately identify with me because they too had started with poor grades and limited funds, as most people do. As a result, they were open to the rest of my talk, even a full-day seminar, and felt that everything I said was more valid and authentic than if I had been a person who started off with a successful background.

Building a bridge like this is very helpful in bringing the audience onto your side.

Bonus Tip: Get Them Talking to One Another

You can ask people to turn to the person next to them to discuss a particular point.

For instance, you could say:

“Tell the person next to you what you would like to learn from this seminar.”

Whatever you ask your audience members to do, within reason, they will do it for you. Your commands and your thought leadership will easily influence them, as long as you ask them with confidence.

By following any one of these tips for starting your speech, you are sure to grab your audience’s attention every time. How do you start a speech? Let me know in the comments.

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About Brian Tracy — Brian is recognized as the top sales training and personal success authority in the world today. He has authored more than 60 books and has produced more than 500 audio and video learning programs on sales, management, business success and personal development, including worldwide bestseller The Psychology of Achievement. Brian's goal is to help you achieve your personal and business goals faster and easier than you ever imagined. You can follow him on Twitter , Facebook , Pinterest , Linkedin and Youtube .

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Speech introductions

The introduction and conclusion of a speech are essential. The audience will remember the main ideas even if the middle of the speech is a mess or nerves overtake the speaker.  So if nothing else, get these parts down!

Introduction

The introduction gives the audience a reason to listen to the remainder of the speech. A good introduction needs to get the audience’s attention, state the topic, make the topic relatable, establish credibility, and preview the main points. Introductions should be the last part of the speech written, as they set expectations and need to match the content.

Attention getters

The first few sentences of a speech are designed to catch and maintain the audience’s attention. Attention getters give the audience a reason to listen to the rest of the speech. Your attention getter helps the audience understand and reflect on your topic.

• Speaker walks up to stage with notes stuck to hands with jelly.
• Did you know there is a right way to make a peanut butter and jelly sandwich?
• Rob Gronkowski once said, “Usually, about 2 hours before a game, I stuff in a nice peanut butter and jelly [sandwich] with chocolate milk.”
• A little boy walks in from a long day at school, telling his mom that he is starving. His mom is confused because she knows she sent him to school with a full lunch. As she opens his lunch box, she sees his peanut butter and jelly, with the grape jelly smeared on the side of the bag. She realizes there has to be a better way to make a PB&J.
• Bring in a clear sandwich bag with jelly seeping through the bread of a peanut butter and jelly sandwich.

Logical orientation

Once the audience is invested in the speech, logical orientation tells the audience how the speaker will approach and develop the topic.

• Peanut butter on both sides of the bread with jelly in the middle is the best way to make a PB&J.
• PB&Js have developed a bad reputation, because of the jelly making the bread soggy and hands sticky.

Psychological orientation

Like the logical orientation of a speech, the psychological orientation is also going to provide the audience with a map for how and why the topic is being presented.

• Most of us remember our moms – dads too – packing a peanut butter and jelly sandwich in our lunches. We also remember how the jelly did not just stay in the sandwich, but became a new stain on our shirts and the glue that held all the playground dirt to our hands.
• We can end this torture for future generations by making sure all parents are aware of the best way to make a PB&J.
• I have eaten numerous PB&Js myself, but my real authority on the topic comes from being a mom of two boys and the maker of many PB&Js.

Both the logical and psychological orientations give the audience a road map for the speech ahead as well as cues for what to listen to. This will help the audience transition from the introduction to the main points of the speech.

Beebe, S. A., & Beebe, S. J. (2012). A concise public speaking handbook . Boston: Allyn & Bacon.

Lucas, S. (2012). The art of public speaking . New York, NY: McGraw-Hill.

Sprague, J. & Stuart, D. (2013). The speaker's compact handbook, 4th ed . Portland: Ringgold, Inc.

Vrooman, S. S. (2013). The zombie guide to public speaking: Why most presentations fail, and what you can do to avoid joining the horde . Place of publication not identified: CreateSpace.

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How to Write an Introduction for a Persuasive Speech

Last Updated: June 27, 2024 Fact Checked

This article was co-authored by Gale McCreary and by wikiHow staff writer, Kyle Hall . Gale McCreary is the Founder and Chief Coordinator of SpeechStory, a nonprofit organization focused on improving communication skills in youth. She was previously a Silicon Valley CEO and President of a Toastmasters International chapter. She has been recognized as Santa Barbara Entrepreneurial Woman of the Year and received Congressional recognition for providing a Family-Friendly work environment. She has a BS in Biology from Stanford University. There are 8 references cited in this article, which can be found at the bottom of the page. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 157,016 times.

A persuasive speech is meant to convince an audience to agree with your point of view or argument relating to a specific topic. While the body of your persuasive speech is where the bulk of your argument will go, it’s important that you don’t overlook the introduction. A good introduction will capture your audience’s attention, which is crucial if you want to persuade them. Fortunately, there are some simple rules you can follow that will make the introduction to your persuasive essay more engaging and memorable.

Organizing Your Introduction

• For example, if your speech is about sleep deprivation in the workplace, you could start with something like “Workplace accidents and mistakes related to sleep deprivation cost companies $31 billion every single year.”
• Or, if your speech is about animal rights, you could open with a quote like “The English philosopher Jeremy Bentham once said, ‘The question is not, Can they reason? Nor, Can they talk? But, Can they suffer?’”
• For a speech about unpaid internships, you could start with a relevant anecdote like “In 2018, Tiffany Green got her dream internship, unpaid, working for a rental company. Unfortunately, a few months later Tiffany returned home from work to find an eviction notice on the door of her apartment, owned by that same rental company, because she was unable to pay her rent.

• For example, your thesis statement could look something like “Today, I’m going to talk to you about why medical marijuana should be legalized in all 50 states, and I’ll explain why that would improve the lives of average Americans and boost the economy.”

• For example, if you’re a marine biologist who’s writing a persuasive speech about ocean acidification, you could write something like “I’ve studied the effects of ocean acidification on local marine ecosystems for over a decade now, and what I’ve found is staggering.”
• Or, if you’re not an expert on your topic, you could include something like “Earlier this year, renowned marine biologist Ayana Elizabeth Johnson published a decade-long study on the acidification of our oceans, and what she found is deeply concerning.”

• For example, you could sum up your conclusion by writing something like, “To show you that a shorter work week would benefit not only employees but also their employers, first I will touch on the history of the modern average work week. Then, I’ll discuss the mental and physical toll that a long work week can take on a person. Finally, I’ll wrap up by going over fairer, better systems that we as a society could implement.”

• For example, if you time yourself giving your speech (introduction included) and it takes you 5 minutes, your introduction should only take up about 45 seconds of your speech.
• However, if you were giving a speech that’s 20 minutes long, your introduction should be around 3 minutes.
• On average, you’ll want about 150 words for every 1 minute you need to speak for. For example, if your introduction should be 2 minutes, you’d want to write around 300 words.

Tip: If you know how long your speech is going to be before you write it, make the first draft of your introduction the right length so you don’t have to add or delete a lot later.

Polishing Your Writing

• To make your writing more conversational, try to use brief sentences, and avoid including jargon unless you need it to make your point.
• Using contractions, like “I’ll” instead of “I will,” “wouldn’t” instead of “would not,” and “they’re” instead of “they are,” can help make your writing sound more conversational.

Tip: An easy way to make your writing more concise is to start your sentences with the subject. Also, try to limit the number of adverbs and adjectives you use.

• For example, if your audience will be made up of the other students in your college class, including a pop culture reference in your introduction might be an effective way to grab their attention and help them relate to your topic. However, if you’re giving your speech in a more formal setting, a pop culture reference might fall flat.

• For example, you could write something like, “I know a lot of you may strongly disagree with me on this. However, I think if you give me a chance and hear me out, we might end up finding some common ground.”
• Or, you could include a question like “How many of you here tonight have ever come across plastic that's washed up on the beach?” Then, you can have audience members raise their hands.

• You can even record yourself reading your introduction to get a sense of how you'll look delivering the opening of your speech.

Example Introduction for a Persuasive Speech

Community Q&A

You Might Also Like

• ↑ https://open.lib.umn.edu/communication/chapter/11-2-persuasive-speaking/
• ↑ https://2012books.lardbucket.org/books/public-speaking-practice-and-ethics/s12-introductions-matter-how-to-be.html
• ↑ https://www.middlesex.mass.edu/ace/downloads/tipsheets/persvsargu.pdf
• ↑ https://www.speechanddebate.org/wp-content/uploads/Tips-for-Writing-a-Persuasive-Speech.pdf
• ↑ https://open.lib.umn.edu/publicspeaking/chapter/14-1-four-methods-of-delivery/
• ↑ https://owl.purdue.edu/owl/general_writing/academic_writing/essay_writing/argumentative_essays.html
• ↑ https://www.gvsu.edu/speechlab/connecting-with-the-audience-26.htm
• ↑ https://www.gvsu.edu/speechlab/practicing-presentations-33.htm

About This Article

To write an introduction for a persuasive speech, start with a hook that will grab your audience's attention, like a surprising statistic or meaningful quote. Then, introduce your thesis statement, which should explain what you are arguing for and why. From here, you'll need to demonstrate the credibility of your argument if you want your audience to believe what you're saying. Depending on if you are an expert or not, you should either share your personal credentials or reference papers and studies by experts in the field that legitimize your argument. Finally, conclude with a brief preview of the main points you'll cover in your speech, so your audience knows what to expect and can follow along more easily. For more tips from our co-author, including how to polish your introduction, read on! Did this summary help you? Yes No

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How to write a good speech in 7 steps

By:  Susan Dugdale  

- an easily followed format for writing a great speech

Did you know writing a speech doesn't have be an anxious, nail biting experience?

Unsure? Don't be.

You may have lived with the idea you were never good with words for a long time. Or perhaps giving speeches at school brought you out in cold sweats.

However learning how to write a speech is relatively straight forward when you learn to write out loud.

And that's the journey I am offering to take you on: step by step.

To learn quickly, go slow

Take all the time you need. This speech writing format has 7 steps, each building on the next.

Walk, rather than run, your way through all of them. Don't be tempted to rush. Familiarize yourself with the ideas. Try them out.

I know there are well-advertised short cuts and promises of 'write a speech in 5 minutes'. However in reality they only truly work for somebody who already has the basic foundations of speech writing in place.

The foundation of good speech writing 

These steps are the backbone of sound speech preparation. Learn and follow them well at the outset and yes, given more experience and practice you could probably flick something together quickly. Like any skill, the more it's used, the easier it gets.

In the meantime...

Step 1: Begin with a speech overview or outline

Are you in a hurry? Without time to read a whole page? Grab ... The Quick How to Write a Speech Checklist And come back to get the details later.

• WHO you are writing your speech for (your target audience)
• WHY you are preparing this speech. What's the main purpose of your speech? Is it to inform or tell your audience about something? To teach them a new skill or demonstrate something? To persuade or to entertain? (See 4 types of speeches: informative, demonstrative, persuasive and special occasion or entertaining for more.) What do you want them to think, feel or do as a result of listening the speech?
• WHAT your speech is going to be about (its topic) - You'll want to have thought through your main points and have ranked them in order of importance. And have sorted the supporting research you need to make those points effectively.
• HOW much time you have for your speech eg. 3 minutes, 5 minutes... The amount of time you've been allocated dictates how much content you need. If you're unsure check this page: how many words per minute in a speech: a quick reference guide . You'll find estimates of the number of words required for 1 - 10 minute speeches by slow, medium and fast talkers.

Use an outline

The best way to make sure you deliver an effective speech is to start by carefully completing a speech outline covering the essentials: WHO, WHY, WHAT and HOW.

Beginning to write without thinking your speech through is a bit like heading off on a journey not knowing why you're traveling or where you're going to end up. You can find yourself lost in a deep, dark, murky muddle of ideas very quickly!

Pulling together a speech overview or outline is a much safer option. It's the map you'll follow to get where you want to go.

Get a blank speech outline template to complete

Click the link to find out a whole lot more about preparing a speech outline . ☺ You'll also find a free printable blank speech outline template.  I recommend using it!

Understanding speech construction

Before you begin to write, using your completed outline as a guide, let's briefly look at what you're aiming to prepare.

• an opening or introduction
• the body where the bulk of the information is given
• and an ending (or summary).

Imagine your speech as a sandwich

If you think of a speech as a sandwich you'll get the idea.

The opening and ending are the slices of bread holding the filling (the major points or the body of your speech) together.

You can build yourself a simple sandwich with one filling (one big idea) or you could go gourmet and add up to three or, even five. The choice is yours.

But whatever you choose to serve, as a good cook, you need to consider who is going to eat it! And that's your audience.

So let's find out who they are before we do anything else. 

Step 2: Know who you are talking to

Understanding your audience.

Did you know a  good speech is never written from the speaker's point of view?  ( If you need to know more about why check out this page on  building rapport .)

Begin with the most important idea/point on your outline.

Consider HOW you can explain (show, tell) that to your audience in the most effective way for them to easily understand it.   

Writing from the audience's point of view

To help you write from an audience point of view, it's a good idea to identify either a real person or the type of person who is most likely to be listening to you.

Make sure you select someone who represents the "majority" of the people who will be in your audience. That is they are neither struggling to comprehend you at the bottom of your scale or light-years ahead at the top.

Now imagine they are sitting next to you eagerly waiting to hear what you're going to say. Give them a name, for example, Joe, to help make them real.

Ask yourself

• How do I need to tailor my information to meet Joe's needs? For example, do you tell personal stories to illustrate your main points? Absolutely! Yes. This is a very powerful technique. (Click storytelling in speeches to find out more.)
• What type or level of language is right for Joe as well as my topic? For example, if I use jargon (activity, industry or profession specific vocabulary) will it be understood?

Step 3: Writing as you speak

Writing oral language.

Write down what you want to say about your first main point as if you were talking directly to Joe.

If it helps, say it all out loud before you write it down and/or record it.

Use the information below as a guide

(Click to download The Characteristics of Spoken Language  as a pdf.) 

You do not have to write absolutely everything you're going to say down * but you do need to write down, or outline, the sequence of ideas to ensure they are logical and easily followed.

Remember too, to explain or illustrate your point with examples from your research. 

( * Tip: If this is your first speech the safety net of having everything written down could be just what you need. It's easier to recover from a patch of jitters when you have a word by word manuscript than if you have either none, or a bare outline. Your call!)

Step 4: Checking tone and language

The focus of this step is re-working what you've done in Step 2 and 3.

You identified who you were talking to (Step 2) and in Step 3, wrote up your first main point.  Is it right? Have you made yourself clear?  Check it.

How well you complete this step depends on how well you understand the needs of the people who are going to listen to your speech.

Please do not assume because you know what you're talking about the person (Joe) you've chosen to represent your audience will too. Joe is not a mind-reader!

How to check what you've prepared

• Check the "tone" of your language . Is it right for the occasion, subject matter and your audience?
• Check the length of your sentences. You need short sentences. If they're too long or complicated you risk losing your listeners.

Check for jargon too. These are industry, activity or group exclusive words.

For instance take the phrase: authentic learning . This comes from teaching and refers to connecting lessons to the daily life of students. Authentic learning is learning that is relevant and meaningful for students. If you're not a teacher you may not understand the phrase.

The use of any vocabulary requiring insider knowledge needs to be thought through from the audience perspective. Jargon can close people out.

• Read what you've written out loud. If it flows naturally, in a logical manner, continue the process with your next main idea. If it doesn't, rework.

We use whole sentences and part ones, and we mix them up with asides or appeals e.g. "Did you get that? Of course you did. Right...Let's move it along. I was saying ..."

Click for more about the differences between spoken and written language .

And now repeat the process

Repeat this process for the remainder of your main ideas.

Because you've done the first one carefully, the rest should follow fairly easily.

Step 5: Use transitions

Providing links or transitions between main ideas.

Between each of your main ideas you need to provide a bridge or pathway for your audience. The clearer the pathway or bridge, the easier it is for them to make the transition from one idea to the next.

If your speech contains more than three main ideas and each is building on the last, then consider using a "catch-up" or summary as part of your transitions.

Is your speech being evaluated? Find out exactly what aspects you're being assessed on using this standard speech evaluation form

Link/transition examples

A link can be as simple as:

"We've explored one scenario for the ending of Block Buster 111, but let's consider another. This time..."

What follows this transition is the introduction of Main Idea Two.

Here's a summarizing link/transition example:

"We've ended Blockbuster 111 four ways so far. In the first, everybody died. In the second, everybody died BUT their ghosts remained to haunt the area. In the third, one villain died. His partner reformed and after a fight-out with the hero, they both strode off into the sunset, friends forever. In the fourth, the hero dies in a major battle but is reborn sometime in the future.

And now what about one more? What if nobody died? The fifth possibility..."

Go back through your main ideas checking the links. Remember Joe as you go. Try each transition or link out loud and really listen to yourself. Is it obvious? Easily followed?

Keep them if they are clear and concise.

For more about transitions (with examples) see Andrew Dlugan's excellent article, Speech Transitions: Magical words and Phrases .

Step 6: The end of your speech

The ideal ending is highly memorable . You want it to live on in the minds of your listeners long after your speech is finished. Often it combines a call to action with a summary of major points.

Example speech endings

Example 1: The desired outcome of a speech persuading people to vote for you in an upcoming election is that they get out there on voting day and do so. You can help that outcome along by calling them to register their support by signing a prepared pledge statement as they leave.

"We're agreed we want change. You can help us give it to you by signing this pledge statement as you leave. Be part of the change you want to see!

Example 2: The desired outcome is increased sales figures. The call to action is made urgent with the introduction of time specific incentives.

"You have three weeks from the time you leave this hall to make that dream family holiday in New Zealand yours. Can you do it? Will you do it? The kids will love it. Your wife will love it. Do it now!"

How to figure out the right call to action

A clue for working out what the most appropriate call to action might be, is to go back to your original purpose for giving the speech.

• Was it to motivate or inspire?
• Was it to persuade to a particular point of view?
• Was it to share specialist information?
• Was it to celebrate a person, a place, time or event?

Ask yourself what you want people to do as a result of having listened to your speech.

For more about ending speeches

Visit this page for more about how to end a speech effectively . You'll find two additional types of speech endings with examples.

Write and test

Write your ending and test it out loud. Try it out on a friend, or two. Is it good? Does it work?

Step 7: The introduction

Once you've got the filling (main ideas) the linking and the ending in place, it's time to focus on the introduction.

The introduction comes last as it's the most important part of your speech. This is the bit that either has people sitting up alert or slumped and waiting for you to end. It's the tone setter!

What makes a great speech opening?

Ideally you want an opening that makes listening to you the only thing the 'Joes' in the audience want to do.

You want them to forget they're hungry or that their chair is hard or that their bills need paying.

The way to do that is to capture their interest straight away. You do this with a "hook".

Hooks to catch your audience's attention

Hooks come in as many forms as there are speeches and audiences. Your task is work out what specific hook is needed to catch your audience.

Go back to the purpose. Why are you giving this speech?

Once you have your answer, consider your call to action. What do you want the audience to do, and, or take away, as a result of listening to you?

Next think about the imaginary or real person you wrote for when you were focusing on your main ideas.

Choosing the best hook

• Is it humor?
• Would shock tactics work?
• Is it a rhetorical question?
• Is it formality or informality?
• Is it an outline or overview of what you're going to cover, including the call to action?
• Or is it a mix of all these elements?

A hook example

Here's an example from a fictional political speech. The speaker is lobbying for votes. His audience are predominately workers whose future's are not secure.

"How's your imagination this morning? Good? (Pause for response from audience) Great, I'm glad. Because we're going to put it to work starting right now.

I want you to see your future. What does it look like? Are you happy? Is everything as you want it to be? No? Let's change that. We could do it. And we could do it today.

At the end of this speech you're going to be given the opportunity to change your world, for a better one ...

No, I'm not a magician. Or a simpleton with big ideas and precious little commonsense. I'm an ordinary man, just like you. And I have a plan to share!"

And then our speaker is off into his main points supported by examples. The end, which he has already foreshadowed in his opening, is the call to vote for him.

Prepare several hooks

Experiment with several openings until you've found the one that serves your audience, your subject matter and your purpose best.

For many more examples of speech openings go to: how to write a speech introduction . You'll find 12 of the very best ways to start a speech.

That completes the initial seven steps towards writing your speech. If you've followed them all the way through, congratulations, you now have the text of your speech!

Although you might have the words, you're still a couple of steps away from being ready to deliver them. Both of them are essential if you want the very best outcome possible. They are below. Please take them.

Step 8: Checking content and timing

This step pulls everything together.

Check once, check twice, check three times & then once more!

Go through your speech really carefully.

On the first read through check you've got your main points in their correct order with supporting material, plus an effective introduction and ending.

On the second read through check the linking passages or transitions making sure they are clear and easily followed.

On the third reading check your sentence structure, language use and tone.

Double, triple check the timing

Now go though once more.

This time read it aloud slowly and time yourself.

If it's too long for the time allowance you've been given make the necessary cuts.

Start by looking at your examples rather than the main ideas themselves. If you've used several examples to illustrate one principal idea, cut the least important out.

Also look to see if you've repeated yourself unnecessarily or, gone off track. If it's not relevant, cut it.

Repeat the process, condensing until your speech fits the required length, preferably coming in just under your time limit.

You can also find out how approximately long it will take you to say the words you have by using this very handy words to minutes converter . It's an excellent tool, one I frequently use. While it can't give you a precise time, it does provide a reasonable estimate.

Step 9: Rehearsing your speech

And NOW you are finished with writing the speech, and are ready for REHEARSAL .

Please don't be tempted to skip this step. It is not an extra thrown in for good measure. It's essential.

The "not-so-secret" secret of successful speeches combines good writing with practice, practice and then, practicing some more.

Go to how to practice public speaking and you'll find rehearsal techniques and suggestions to boost your speech delivery from ordinary to extraordinary.

The Quick How to Write a Speech Checklist

Before you begin writing you need:.

• Your speech OUTLINE with your main ideas ranked in the order you're going to present them. (If you haven't done one complete this 4 step sample speech outline . It will make the writing process much easier.)
• Your RESEARCH
• You also need to know WHO you're speaking to, the PURPOSE of the speech and HOW long you're speaking for

The basic format

• the body where you present your main ideas

Split your time allowance so that you spend approximately 70% on the body and 15% each on the introduction and ending.

How to write the speech

• Write your main ideas out incorporating your examples and research
• Link them together making sure each flows in a smooth, logical progression
• Write your ending, summarizing your main ideas briefly and end with a call for action
• Write your introduction considering the 'hook' you're going to use to get your audience listening
• An often quoted saying to explain the process is: Tell them what you're going to tell them (Introduction) Tell them (Body of your speech - the main ideas plus examples) Tell them what you told them (The ending)

TEST before presenting. Read aloud several times to check the flow of material, the suitability of language and the timing.

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How to Start a Speech — 12 Foolproof Ways to Grab Your Audience!

Want to move audiences? Develop a powerful opening! Here is how to start a speech, including 12 foolproof ways to grab audiences in public speaking.

Let's talk about how to start a speech. When it comes to persuading, inspiring, or influencing an audience, your opening is by far the most important moment in your performance.

So how do you begin a presentation in ways that  will get an audience on your side and start you on the road to speaking memorably?

Learn this skill and 101 tips and tricks for more successful speaking in my Public Speaking Handbook, How to Give a Speech . Also available as an Amazon bestseller!

Let's imagine that you're finally pitching to that audience of decision makers. It's the high-stakes opportunity you've been waiting for, and you've put together a killer presentation. There's just one problem: how do you start the thing off with a bang? Remember, anyone can give an ordinary presentation. It's your job to stand out from the crowd for career success.

Your Opening Sets the Tone of Your Presentation

You probably already know you need to begin with power and purpose. You're just not sure  how  . . . or for that matter, exactly why.

The answer is that, when it comes to influencing listeners in speeches and presentations, two concepts explain why your beginning and ending need to be particularly strong. I'll discuss both concepts here, then provide some powerful tools for your opening gambit: your speech Introduction .

Ready to set your audience on fire?

This article is available as a free PDF .  Click here to download "How to Start a Speech - 12 Foolproof Ways to Grab Your Audience!" Learn and practice starting out powerfully!

Your Introduction and Conclusion Need to Be Strong

The two concepts concerning why you need to start and end strongly, are  primacy  and  recency . Primacy states that people remember most vividly what they hear at the beginning of a speech. Recency  says those same people will strongly recall what you say at the end. In terms of public speaking, this translates into your introduction and conclusion. And you really do need to start early.   Here's  how to create an opening your audience will remember .

In more practical terms, there are three specific reasons why your introduction needs to be engaging and interesting immediately :

(1) Audiences make judgments about you and your message in the first minute. After that point, you'll be able to change those opinions about as easily as you can change a hamster into a ham sandwich. So here's  how to be strong in the first 60 seconds of your speech .

(2) Your opening sets the entire tone of your presentation (including whether you'll be interesting or not).

(3) This is when you introduce your message and tell the audience why they should listen.

Sound like a tall order? It isn't, if you use the seven key components of successful presentations . Your audience needs to be both fully engaged and predisposed favorably toward you and your message. Neither will happen unless you can  grab   their  attention,  so they're onboard when you spin your verbal magic. Keep reading to learn how that's done. 

Ready to boost your influence with stakeholders? Grab your copy of my book, Speak for Leadership . Learn an executive speech coach's secrets! Get it today here or on Amazon .

Using Creativity in Business Presentations

Achieving the objective of a 'grabbing' opening takes thought, a bit of imagination, and yes, a little creativity. The good news is that since you know your topic well and you're psyched up for the big game (it's an audience of decision-makers, remember?), you should be well positioned to succeed.

Primacy won't have much of a chance to operate, though, if you use what I call the 'Today, I'm going to talk about . . .' opening. This is boring! Be on the lookout instead for something that will pique the interest of your listeners, and perhaps surprise them. And here's something else you absolutely need to know: 20 ways to connect with an audience for lasting influence .

A few minutes of focused thinking should be all you need to know how to come up with an effective opening. And remember to avoid that I call introducing your introduction. That sounds like this: 'Let me start out with a story . . .', or, 'I heard a very funny joke the other day . . . ' Or even the inexplicable 'Before I begin . . . ' since you've already begun!

Just  tell  us the story, the joke, or the in-the-know reference that will delight your listeners. But if you signal your effect beforehand, you water down its potency and its power to surprise.

So how can you be completely focused and on your game?

12 Powerful Ways to Start a Speech or Presentation

As a springboard to launching your presentation with verve and originality, here are a dozen rhetorical devices you can use. Each of them is an effective 'speech hook that you can use to start any speech or presentation:

• Startling statement
• Personal anecdote or experience
• Expert opinion
• Sound effect
• Physical object or demonstration
• Testimony or success story

You could literally think of dozens more from your own experience or that of your audience. Remember, the best grabbers engage an audience immediately, both intellectually and emotionally. Interestingly, these same devices can be used to conclude in a way that keeps your audience thinking about what you said. It's all part of my six rules for effective public speaking .

Coming up with an exciting grabber and clincher involves some work on your part. But the rewards if you're successful more than justify the effort.

Famous Speech Openings  

How about a few examples? Here are four great openings that illustrate some of the grabbers listed above:

Jesus , Sermon on the Mount: "Blessed are the poor in spirit: for theirs is the kingdom of heaven." — Startling statement.

Bill Clinton , 1993 speech in Memphis to ministers (after having heard himself introduced as "Bishop Clinton"): "You know, in the last ten months, I've been called a lot of things, but nobody's called me a bishop yet. When I was about nine years old, my beloved and now departed grandmother, who was a very wise woman, looked at me and she said, 'You know, I believe you could be a preacher if you were just a little better boy.'" — Humor

Jane Fonda in her TED Talk "Life's Third Act":  "There have been many revolutions over the last century, but perhaps none as significant as the longevity revolution. We are living on average today 34 years longer than our great-grandparents did. Think about that: that's an entire second adult lifetime that's been added to our lifespan." — Statistic.

Steve Jobs , 2005 Commencement Address at Stanford University: "Truth be told, I never graduated from college, and this is the closest I've ever gotten to a college graduation. Today, I want to tell you three stories from my life. That's it, no big deal—just three stories. The first story is about connecting the dots. I dropped out of Reed College after the first six months, but then stayed around as a drop-in for another eighteen months or so before I really quit. So why'd I drop out? It started before I was born." — Story, with a seamless transition into his speech. 

Like historical mysteries? — Discover my Dr. William Scarlet Mystery Series!

A haunted young artist. A trail of bodies. What is terrorizing London? Scotland Yard surgeon and psychic Dr. William Scarlet pursues a serial killer in Red Season ! Also on  Amazon .

You should follow me on Twitter  here .

Gary Genard   is an actor, author, and expert in public speaking and overcoming speaking fear. His company, The Genard Method offers  live 1:1 Zoom executive coaching   and corporate group training worldwide. He was named for nine consecutive years as  One of the World’s Top 30 Communication Professionals , and also named as  One of America's Top 5 Speech Coaches .  He is the author of the Amazon Best-Sellers  How to Give a Speech  and  Speak for Leadership: An Executive Speech Coach's Secrets for Developing Leadership Presence . His book,  Fearless Speaking ,  was named in 2019 as  "One of the 100 Best Confidence Books of All Time."   He is also the author of the  Dr. William Scarlet Mysteries .   Contact Gary here.  

Tags: leadership skills , public speaking training , public speaking , business presentations , public speaking tips , Speaking for Leadership , Public Speaking Techniques , how to start a speech , how to give a speech , speech introduction , how to persuade an audience , how to open a speech , speech coach , speech coaching , public speaking for leadership , presentations , The Genard Method , Dr. Gary Genard , CEO , speak for leadership , public speaking training company , executive coaching , keynote speaker training , how to start a presentation , motivational speaker training , TEDx speaker training , public speaking coaching , speech hooks , speech training , speech expert , online public speaking training , executive coach , public speaking books , leadership books , books on leadership , leadership expert , leadership authors , executive speech coaching , speech for leadership , public speaking for doctors , public speaking for lawyers , public speaking for engineers , public speaking for IT professionals , public speaking for data scientists , public speaking for scientists , public speaking for business , how to win friends and influence people , public speaking for business executives , talk like TED , Red Season , Dr. William Scarlet Mysteries

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How to write a speech that your audience remembers

Whether in a work meeting or at an investor panel, you might give a speech at some point. And no matter how excited you are about the opportunity, the experience can be nerve-wracking . 

But feeling butterflies doesn’t mean you can’t give a great speech. With the proper preparation and a clear outline, apprehensive public speakers and natural wordsmiths alike can write and present a compelling message. Here’s how to write a good speech you’ll be proud to deliver.

What is good speech writing?

Good speech writing is the art of crafting words and ideas into a compelling, coherent, and memorable message that resonates with the audience. Here are some key elements of great speech writing:

• It begins with clearly understanding the speech's purpose and the audience it seeks to engage. 
• A well-written speech clearly conveys its central message, ensuring that the audience understands and retains the key points. 
• It is structured thoughtfully, with a captivating opening, a well-organized body, and a conclusion that reinforces the main message. 
• Good speech writing embraces the power of engaging content, weaving in stories, examples, and relatable anecdotes to connect with the audience on both intellectual and emotional levels. 

Ultimately, it is the combination of these elements, along with the authenticity and delivery of the speaker , that transforms words on a page into a powerful and impactful spoken narrative.

What makes a good speech?

A great speech includes several key qualities, but three fundamental elements make a speech truly effective:

Clarity and purpose

Remembering the audience, cohesive structure.

While other important factors make a speech a home run, these three elements are essential for writing an effective speech.

The main elements of a good speech

The main elements of a speech typically include:

• Introduction: The introduction sets the stage for your speech and grabs the audience's attention. It should include a hook or attention-grabbing opening, introduce the topic, and provide an overview of what will be covered.
• Opening/captivating statement: This is a strong statement that immediately engages the audience and creates curiosity about the speech topics.
• Thesis statement/central idea: The thesis statement or central idea is a concise statement that summarizes the main point or argument of your speech. It serves as a roadmap for the audience to understand what your speech is about.
• Body: The body of the speech is where you elaborate on your main points or arguments. Each point is typically supported by evidence, examples, statistics, or anecdotes. The body should be organized logically and coherently, with smooth transitions between the main points.
• Supporting evidence: This includes facts, data, research findings, expert opinions, or personal stories that support and strengthen your main points. Well-chosen and credible evidence enhances the persuasive power of your speech.
• Transitions: Transitions are phrases or statements that connect different parts of your speech, guiding the audience from one idea to the next. Effective transitions signal the shifts in topics or ideas and help maintain a smooth flow throughout the speech.
• Counterarguments and rebuttals (if applicable): If your speech involves addressing opposing viewpoints or counterarguments, you should acknowledge and address them. Presenting counterarguments makes your speech more persuasive and demonstrates critical thinking.
• Conclusion: The conclusion is the final part of your speech and should bring your message to a satisfying close. Summarize your main points, restate your thesis statement, and leave the audience with a memorable closing thought or call to action.
• Closing statement: This is the final statement that leaves a lasting impression and reinforces the main message of your speech. It can be a call to action, a thought-provoking question, a powerful quote, or a memorable anecdote.
• Delivery and presentation: How you deliver your speech is also an essential element to consider. Pay attention to your tone, body language, eye contact , voice modulation, and timing. Practice and rehearse your speech, and try using the 7-38-55 rule to ensure confident and effective delivery.

While the order and emphasis of these elements may vary depending on the type of speech and audience, these elements provide a framework for organizing and delivering a successful speech.

How to structure a good speech

You know what message you want to transmit, who you’re delivering it to, and even how you want to say it. But you need to know how to start, develop, and close a speech before writing it. 

Think of a speech like an essay. It should have an introduction, conclusion, and body sections in between. This places ideas in a logical order that the audience can better understand and follow them. Learning how to make a speech with an outline gives your storytelling the scaffolding it needs to get its point across.

Here’s a general speech structure to guide your writing process:

• Explanation 1
• Explanation 2
• Explanation 3

How to write a compelling speech opener

Some research shows that engaged audiences pay attention for only 15 to 20 minutes at a time. Other estimates are even lower, citing that people stop listening intently in fewer than 10 minutes . If you make a good first impression at the beginning of your speech, you have a better chance of interesting your audience through the middle when attention spans fade. 

Implementing the INTRO model can help grab and keep your audience’s attention as soon as you start speaking. This acronym stands for interest, need, timing, roadmap, and objectives, and it represents the key points you should hit in an opening. 

Here’s what to include for each of these points: 

• Interest : Introduce yourself or your topic concisely and speak with confidence . Write a compelling opening statement using relevant data or an anecdote that the audience can relate to.
• Needs : The audience is listening to you because they have something to learn. If you’re pitching a new app idea to a panel of investors, those potential partners want to discover more about your product and what they can earn from it. Read the room and gently remind them of the purpose of your speech. 
• Timing : When appropriate, let your audience know how long you’ll speak. This lets listeners set expectations and keep tabs on their own attention span. If a weary audience member knows you’ll talk for 40 minutes, they can better manage their energy as that time goes on. 
• Routemap : Give a brief overview of the three main points you’ll cover in your speech. If an audience member’s attention starts to drop off and they miss a few sentences, they can more easily get their bearings if they know the general outline of the presentation.
• Objectives : Tell the audience what you hope to achieve, encouraging them to listen to the end for the payout. 

Writing the middle of a speech

The body of your speech is the most information-dense section. Facts, visual aids, PowerPoints — all this information meets an audience with a waning attention span. Sticking to the speech structure gives your message focus and keeps you from going off track, making everything you say as useful as possible.

Limit the middle of your speech to three points, and support them with no more than three explanations. Following this model organizes your thoughts and prevents you from offering more information than the audience can retain. 

Using this section of the speech to make your presentation interactive can add interest and engage your audience. Try including a video or demonstration to break the monotony. A quick poll or survey also keeps the audience on their toes. 

Wrapping the speech up

To you, restating your points at the end can feel repetitive and dull. You’ve practiced countless times and heard it all before. But repetition aids memory and learning , helping your audience retain what you’ve told them. Use your speech’s conclusion to summarize the main points with a few short sentences.

Try to end on a memorable note, like posing a motivational quote or a thoughtful question the audience can contemplate once they leave. In proposal or pitch-style speeches, consider landing on a call to action (CTA) that invites your audience to take the next step.

How to write a good speech

If public speaking gives you the jitters, you’re not alone. Roughly 80% of the population feels nervous before giving a speech, and another 10% percent experiences intense anxiety and sometimes even panic. 

The fear of failure can cause procrastination and can cause you to put off your speechwriting process until the last minute. Finding the right words takes time and preparation, and if you’re already feeling nervous, starting from a blank page might seem even harder.

But putting in the effort despite your stress is worth it. Presenting a speech you worked hard on fosters authenticity and connects you to the subject matter, which can help your audience understand your points better. Human connection is all about honesty and vulnerability, and if you want to connect to the people you’re speaking to, they should see that in you.

1. Identify your objectives and target audience

Before diving into the writing process, find healthy coping strategies to help you stop worrying . Then you can define your speech’s purpose, think about your target audience, and start identifying your objectives. Here are some questions to ask yourself and ground your thinking : 

• What purpose do I want my speech to achieve? 
• What would it mean to me if I achieved the speech’s purpose?
• What audience am I writing for? 
• What do I know about my audience? 
• What values do I want to transmit? 
• If the audience remembers one take-home message, what should it be? 
• What do I want my audience to feel, think, or do after I finish speaking? 
• What parts of my message could be confusing and require further explanation?

2. Know your audience

Understanding your audience is crucial for tailoring your speech effectively. Consider the demographics of your audience, their interests, and their expectations. For instance, if you're addressing a group of healthcare professionals, you'll want to use medical terminology and data that resonate with them. Conversely, if your audience is a group of young students, you'd adjust your content to be more relatable to their experiences and interests. 

3. Choose a clear message

Your message should be the central idea that you want your audience to take away from your speech. Let's say you're giving a speech on climate change. Your clear message might be something like, "Individual actions can make a significant impact on mitigating climate change." Throughout your speech, all your points and examples should support this central message, reinforcing it for your audience.

4. Structure your speech

Organizing your speech properly keeps your audience engaged and helps them follow your ideas. The introduction should grab your audience's attention and introduce the topic. For example, if you're discussing space exploration, you could start with a fascinating fact about a recent space mission. In the body, you'd present your main points logically, such as the history of space exploration, its scientific significance, and future prospects. Finally, in the conclusion, you'd summarize your key points and reiterate the importance of space exploration in advancing human knowledge.

5. Use engaging content for clarity

Engaging content includes stories, anecdotes, statistics, and examples that illustrate your main points. For instance, if you're giving a speech about the importance of reading, you might share a personal story about how a particular book changed your perspective. You could also include statistics on the benefits of reading, such as improved cognitive abilities and empathy.

6. Maintain clarity and simplicity

It's essential to communicate your ideas clearly. Avoid using overly technical jargon or complex language that might confuse your audience. For example, if you're discussing a medical breakthrough with a non-medical audience, explain complex terms in simple, understandable language.

7. Practice and rehearse

Practice is key to delivering a great speech. Rehearse multiple times to refine your delivery, timing, and tone. Consider using a mirror or recording yourself to observe your body language and gestures. For instance, if you're giving a motivational speech, practice your gestures and expressions to convey enthusiasm and confidence.

8. Consider nonverbal communication

Your body language, tone of voice, and gestures should align with your message . If you're delivering a speech on leadership, maintain strong eye contact to convey authority and connection with your audience. A steady pace and varied tone can also enhance your speech's impact.

9. Engage your audience

Engaging your audience keeps them interested and attentive. Encourage interaction by asking thought-provoking questions or sharing relatable anecdotes. If you're giving a speech on teamwork, ask the audience to recall a time when teamwork led to a successful outcome, fostering engagement and connection.

10. Prepare for Q&A

Anticipate potential questions or objections your audience might have and prepare concise, well-informed responses. If you're delivering a speech on a controversial topic, such as healthcare reform, be ready to address common concerns, like the impact on healthcare costs or access to services, during the Q&A session.

By following these steps and incorporating examples that align with your specific speech topic and purpose, you can craft and deliver a compelling and impactful speech that resonates with your audience.

Tools for writing a great speech

There are several helpful tools available for speechwriting, both technological and communication-related. Here are a few examples:

• Word processing software: Tools like Microsoft Word, Google Docs, or other word processors provide a user-friendly environment for writing and editing speeches. They offer features like spell-checking, grammar correction, formatting options, and easy revision tracking.
• Presentation software: Software such as Microsoft PowerPoint or Google Slides is useful when creating visual aids to accompany your speech. These tools allow you to create engaging slideshows with text, images, charts, and videos to enhance your presentation.
• Speechwriting Templates: Online platforms or software offer pre-designed templates specifically for speechwriting. These templates provide guidance on structuring your speech and may include prompts for different sections like introductions, main points, and conclusions.
• Rhetorical devices and figures of speech: Rhetorical tools such as metaphors, similes, alliteration, and parallelism can add impact and persuasion to your speech. Resources like books, websites, or academic papers detailing various rhetorical devices can help you incorporate them effectively.
• Speechwriting apps: Mobile apps designed specifically for speechwriting can be helpful in organizing your thoughts, creating outlines, and composing a speech. These apps often provide features like voice recording, note-taking, and virtual prompts to keep you on track.
• Grammar and style checkers: Online tools or plugins like Grammarly or Hemingway Editor help improve the clarity and readability of your speech by checking for grammar, spelling, and style errors. They provide suggestions for sentence structure, word choice, and overall tone.
• Thesaurus and dictionary: Online or offline resources such as thesauruses and dictionaries help expand your vocabulary and find alternative words or phrases to express your ideas more effectively. They can also clarify meanings or provide context for unfamiliar terms.
• Online speechwriting communities: Joining online forums or communities focused on speechwriting can be beneficial for getting feedback, sharing ideas, and learning from experienced speechwriters. It's an opportunity to connect with like-minded individuals and improve your public speaking skills through collaboration.

Remember, while these tools can assist in the speechwriting process, it's essential to use them thoughtfully and adapt them to your specific needs and style. The most important aspect of speechwriting remains the creativity, authenticity, and connection with your audience that you bring to your speech.

5 tips for writing a speech

Behind every great speech is an excellent idea and a speaker who refined it. But a successful speech is about more than the initial words on the page, and there are a few more things you can do to help it land.

Here are five more tips for writing and practicing your speech:

1. Structure first, write second

If you start the writing process before organizing your thoughts, you may have to re-order, cut, and scrap the sentences you worked hard on. Save yourself some time by using a speech structure, like the one above, to order your talking points first. This can also help you identify unclear points or moments that disrupt your flow.

2. Do your homework

Data strengthens your argument with a scientific edge. Research your topic with an eye for attention-grabbing statistics, or look for findings you can use to support each point. If you’re pitching a product or service, pull information from company metrics that demonstrate past or potential successes. 

Audience members will likely have questions, so learn all talking points inside and out. If you tell investors that your product will provide 12% returns, for example, come prepared with projections that support that statement.

3. Sound like yourself

Memorable speakers have distinct voices. Think of Martin Luther King Jr’s urgent, inspiring timbre or Oprah’s empathetic, personal tone . Establish your voice — one that aligns with your personality and values — and stick with it. If you’re a motivational speaker, keep your tone upbeat to inspire your audience . If you’re the CEO of a startup, try sounding assured but approachable. 

4. Practice

As you practice a speech, you become more confident , gain a better handle on the material, and learn the outline so well that unexpected questions are less likely to trip you up. Practice in front of a colleague or friend for honest feedback about what you could change, and speak in front of the mirror to tweak your nonverbal communication and body language .

5. Remember to breathe

When you’re stressed, you breathe more rapidly . It can be challenging to talk normally when you can’t regulate your breath. Before your presentation, try some mindful breathing exercises so that when the day comes, you already have strategies that will calm you down and remain present . This can also help you control your voice and avoid speaking too quickly.

How to ghostwrite a great speech for someone else

Ghostwriting a speech requires a unique set of skills, as you're essentially writing a piece that will be delivered by someone else. Here are some tips on how to effectively ghostwrite a speech:

• Understand the speaker's voice and style : Begin by thoroughly understanding the speaker's personality, speaking style, and preferences. This includes their tone, humor, and any personal anecdotes they may want to include.
• Interview the speaker : Have a detailed conversation with the speaker to gather information about their speech's purpose, target audience, key messages, and any specific points they want to emphasize. Ask for personal stories or examples they may want to include.
• Research thoroughly : Research the topic to ensure you have a strong foundation of knowledge. This helps you craft a well-informed and credible speech.
• Create an outline : Develop a clear outline that includes the introduction, main points, supporting evidence, and a conclusion. Share this outline with the speaker for their input and approval.
• Write in the speaker's voice : While crafting the speech, maintain the speaker's voice and style. Use language and phrasing that feel natural to them. If they have a particular way of expressing ideas, incorporate that into the speech.
• Craft a captivating opening : Begin the speech with a compelling opening that grabs the audience's attention. This could be a relevant quote, an interesting fact, a personal anecdote, or a thought-provoking question.
• Organize content logically : Ensure the speech flows logically, with each point building on the previous one. Use transitions to guide the audience from one idea to the next smoothly.
• Incorporate engaging stories and examples : Include anecdotes, stories, and real-life examples that illustrate key points and make the speech relatable and memorable.
• Edit and revise : Edit the speech carefully for clarity, grammar, and coherence. Ensure the speech is the right length and aligns with the speaker's time constraints.
• Seek feedback : Share drafts of the speech with the speaker for their feedback and revisions. They may have specific changes or additions they'd like to make.
• Practice delivery : If possible, work with the speaker on their delivery. Practice the speech together, allowing the speaker to become familiar with the content and your writing style.
• Maintain confidentiality : As a ghostwriter, it's essential to respect the confidentiality and anonymity of the work. Do not disclose that you wrote the speech unless you have the speaker's permission to do so.
• Be flexible : Be open to making changes and revisions as per the speaker's preferences. Your goal is to make them look good and effectively convey their message.
• Meet deadlines : Stick to agreed-upon deadlines for drafts and revisions. Punctuality and reliability are essential in ghostwriting.
• Provide support : Support the speaker during their preparation and rehearsal process. This can include helping with cue cards, speech notes, or any other materials they need.

Remember that successful ghostwriting is about capturing the essence of the speaker while delivering a well-structured and engaging speech. Collaboration, communication, and adaptability are key to achieving this.

Give your best speech yet

Learn how to make a speech that’ll hold an audience’s attention by structuring your thoughts and practicing frequently. Put the effort into writing and preparing your content, and aim to improve your breathing, eye contact , and body language as you practice. The more you work on your speech, the more confident you’ll become.

The energy you invest in writing an effective speech will help your audience remember and connect to every concept. Remember: some life-changing philosophies have come from good speeches, so give your words a chance to resonate with others. You might even change their thinking.

Understand Yourself Better:

Big 5 Personality Test

Elizabeth Perry, ACC

Elizabeth Perry is a Coach Community Manager at BetterUp. She uses strategic engagement strategies to cultivate a learning community across a global network of Coaches through in-person and virtual experiences, technology-enabled platforms, and strategic coaching industry partnerships. With over 3 years of coaching experience and a certification in transformative leadership and life coaching from Sofia University, Elizabeth leverages transpersonal psychology expertise to help coaches and clients gain awareness of their behavioral and thought patterns, discover their purpose and passions, and elevate their potential. She is a lifelong student of psychology, personal growth, and human potential as well as an ICF-certified ACC transpersonal life and leadership Coach.

Use a personal SWOT analysis to discover your strengths and weaknesses

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Speech Introduction

Speech introduction generator.

The power of a compelling speech introduction is undeniable. It sets the tone, captures the audience’s attention, and paves the way for a memorable presentation. Crafting a captivating speech introduction can be challenging, but with the right techniques, anyone can deliver an engaging opening that leaves a lasting impression. In this article, we will explore what a speech introduction is, provide step-by-step guidance on how to write one, address frequently asked questions, and offer valuable examples to help you master this crucial skill.

1. Short Introduction Speech

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5. Formal Introduction Sample

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6. 30 Second Self Introduction Speech for School Students

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10. 5 Minute Self Introduction Speech Template

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11. Sample 5 Minute Self Introduction Speech

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14. 2 Minute Self Introduction Speech Template

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15. 2 Minute Self Introduction Speech for Students

16. 2 minute self introduction speech for school students, 17. 2 minute self-introduction speech evaluation form.

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18. 30 Second Introduction Speech about Yourself

19. Introduction Speech about Yourself Example

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20. Self Introduction Speech about Yourself

21. self-introduction speech based on a personal object, 22. printable introduction speech about yourself, 23. sample new manager introduction speech.

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24. Basic New Manager Introduction Speech

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25. New Manager Introduction Speech Example

26. New Manager Introduction Speech in PDF

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What is a Speech Introduction?

A speech introduction is the opening segment of a speech or presentation that aims to draw the audience’s attention and create an immediate connection with the topic. It serves as the gateway to your main ideas, allowing you to present your message effectively. A well-crafted speech introduction can establish the context, highlight the importance of the subject matter, and engage the audience’s curiosity.

How to Write a Speech Introduction

Welcome to the step-by-step guide on crafting a captivating speech introduction! Whether you’re preparing for a formal presentation, a persuasive talk, or simply want to engage your audience effectively, this guide will walk you through the essential elements and techniques to create an attention-grabbing opening. Let’s dive in and learn how to captivate your listeners from the very beginning!

Step 1: Understand Your Audience

Before diving into crafting your speech introduction, take the time to observe your audience. Consider their interests, knowledge level, and preferences. Tailor your introduction to resonate with them, making it relatable and engaging. Understanding your audience will allow you to choose the right tone, language, and examples that best suit their needs.

Step 2: Develop a Clear Purpose

Define the purpose of your speech introduction. Are you trying to inspire, inform, or persuade? Knowing your objective will help you create a focused and impactful opening. Your purpose will also guide the structure and content of your introduction, ensuring that every word contributes to your overall message.

Step 3: Craft an Attention-Grabbing Opening

Begin your speech with a hook that captures the audience’s attention immediately. You can use a surprising statistic, an intriguing question, a relevant quote, or a compelling story. The key is to pique their curiosity and make them eager to hear more. The opening should be concise and powerful, setting the stage for the rest of your presentation.

Step 4: Provide a Roadmap

After the attention-grabbing opening, present a clear and concise outline of your speech. This roadmap gives the audience an overview of what to expect, guiding them through the main points you’ll be addressing. Outline formats can vary, but make sure it’s easy for the audience to follow and understand the structure of your speech.

1. Why is a strong speech introduction essential?

A compelling speech introduction captivates the audience, making them more likely to pay attention throughout the presentation. It sets the context, establishes your credibility, and sparks interest in your message.

2. Should I use literary devices in my speech introduction?

Using literary devices like metaphors, similes, or anecdotes can add flair and memorability to your introduction. However, use them judiciously, considering the context and your audience’s preferences.

3. Can I use both simple and compound sentences in my introduction?

Yes, varying your sentence structure adds rhythm and flow to your speech. Combine simple sentences for clarity with compound sentences for complexity and impact.

In conclusion, crafting an effective speech introduction requires careful consideration of your audience, purpose, and content. By following the step-by-step guide and incorporating attention-grabbing elements, you can deliver a compelling opening that leaves a lasting impression. Remember to use appropriate verbs and common nouns to keep your introduction clear and concise. By mastering this art, you set the stage for a powerful presentation that will undoubtedly resonate with your listeners.

Text prompt

• Instructive
• Professional

Write a Speech Introduction for a keynote speaker at a conference.

Create a Speech Introduction for a guest lecturer in a university class.

How to Write an Introduction Speech for Public Speaking

by Nicole LaMarco

Published on 2 Nov 2018

The first 30 seconds of any introduction speech seem like the scariest. It doesn’t take long, however, for the fire of the speech to take hold and you get absorbed in the words along with your audience. The first step is to write an intro that caters to your audience while setting the tone you wish to convey. The idea is to open strong in a way that will have you feeling confident and your audience riveted.

Start with a Question

Presenting a rhetorical question is a welcoming way to write an introductory speech. It allows for your audience to feel included in what you have to say, building a sort of rapport. For example, “Have you ever wanted to pack up your house, quit your job and move to the other side of the world? I did. Then I found this technique for applying business principles to happiness.” By starting your intro speech with a question you allow for a lead-in to present what you want to talk about all while engaging your audience.

Start with a Story

A well-recited story draws the audience in and incites compassion. People remember personal stories far more easily than other facets of public speeches. Think back to a touching story someone told you. You can probably remember not just the details of the story but who told you, where you were when you heard it and even small details like the colors of the clothes each of you were wearing. For example, “When I was a child we had a huge dog that protected me from a stranger coming into our yard.” It paints an immediate visual your audience can relate to. That is how impactful a story can be and that is why it is an excellent introduction speech example. Relate the story to the point of your speech for an easy segue into the rest of your talk.

" id="start-with-a-shock " class="title"> Start with a Shock

Begin your introduction speech with an attention-grabbing statement that shocks the audience into focusing on what you have to say. Sometimes called the pace and lead approach, you issue a startling statement and then lead your audience to how such a statement can be resolved. “When I was 15 I was in an auto accident that left me unable to walk unassisted for two years.” That sort of thing grabs an audience by the hand and pulls them closer. Public speaking is about being able to focus the attention spans of dozens, if not hundreds or thousands, of people at the same time. Beginning your intro speech with a shocking statistic, anecdote or piece of news will have them wondering what else you might say in the rest of your speech.

When writing an introduction speech for public speaking, consider first what tone you are trying to convey and to what type of audience. That will allow you present a speech that people will not only listen to with rapt attention but also remember long after you’ve left the stage.

How to make a speech introduction that grabs the attention?

• Filed under: Public speaking articles , Public speaking tips and tricks , Speaking tips , Speech delivery , Speech preparation

A speech introduction plays a big role in how well you manage to grab attention. The problem is that the majority of introductions lead the listeners to believe that the presentation is utter crap. If the beginning of your speech is dubious, your listeners will be frustrated.

So, what is a good speech introduction? A good speech introduction draws the audience’s attention to you, raises interest and tells the listeners that something exciting is coming.

But if your prelude leaves the listeners thinking, „Meh?“, you’ll find yourself in a difficult situation. Therefore in today’s blog post I will tell you everything you should know about how to make a speech introduction that grabs attention.

Table of Contents

What are the main objectives of a speech introduction?

The regular speaker has only two objectives:

• „I have to get it done somehow .” Note that the emphasis here is on the word „somehow”.
• „I have to get it done as soon as possible.” For the listener, it means a 30-minute speech made in 15 minutes.

However, these two objectives have nothing to do with the interests, needs, and expectations of listeners . And so it happens that in addition to a dull introduction, the entire presentation is quite boring.

I think that eight in ten presentations begin with „Hello, my name is…” and „I’m so lucky to be here”. Indeed, the message is important, but a good speech introduction offers much more. Your task is to be better than the regular speaker.

Broadly speaking, there are three objectives:

• Grabbing attention
• Raising interest
• Sharing background information and clarifying the rules

What’s the main purpose?

Clearly, the main purpose of a speech introduction is to raise interest. If you manage to do that right from the start, it’ll be easier for you to grab attention later on.

Some think that making an introduction is just saying what you’re going to talk about. Wrong! Your introduction should be able to make the audience want to listen to you even more. Tell your listeners why this topic is important and, most importantly, how they can benefit from your presentation.

Example 1: Which book are you more likely to read?

The one that starts with , „Jack was born in Berlin in 1961. His parents were Peter, a military officer, and Josephine“.

Or the one that starts like this , „The first bullet hit Jack’s shoulder“ .

The latter, I’m sure, because it raises immediate interest and questions, „What did Jack do to get shot?“, or „The first bullet? So, he was shot more than once?“

Okay, but when will I be talking about other things?

Indeed, raising interest doesn’t mean that you don’t need to talk about yourself or your topic. You do, just don’t mention them first thing.

Example 2: Which introduction grabs your attention?

Is it the classic one, „Hello! I’m Janek, and today, I’ll be talking about public speaking “ .

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Or rather, „The human brain is a wonderful organ. It starts to work as soon as you are born and doesn’t stop until you’re in a situation like I am right now. This means that you have to face a group and talk about what interests them for two hours. Hello, I’m Janek and today, I’ll be talking about… “

As you can see, I used a story to raise interest, and then, mentioned other important things . These are just two examples how to raise interest right from the start. And this should be the main purpose of your introduction.

How long does a speech introduction need to be?

ln general, the rule of thumb for short speeches is that your prelude shouldn’t exceed 10-15% of the total volume of your presentation. Longer speeches, however, are based on the following rule: „The introduction must be substantially and temporally proportionate.“

Example 1: If you need to make a 30-minute speech , then more than 3-4 minutes long beginning tends to overdo it and say nothing.. Consequently, the 10-15% rule is appropriate here.

Example 2: If you need to make a 120-minute speech, a 12-18-minute introduction is too long. This means that the 10-15% rule doesn’t apply here, and a substantive and temporal proportion is more important.

Thus, an overly brief introduction may not raise interest, but an overly long introduction is simply annoying.

What parts does it consist of?

First of all, it should be noted right away that the tips below may vary depending on presentation. You must decide when to talk about one or another thing. For example, if the listeners are your acquaintances, skip self-introduction.

#1: Grabbing attention

A company organises an annual Christmas seminar, which will bring together ca. 100 people from all over the country. Before the start, coffee and cake is offered in the hall, and as the participants meet each other once a year (at a similar event), a lively conversation is all over the place… „Oh, Jack, you’re here as well? How are you?“

The main speaker buries themselves in their laptop, trying to get the projector to work. Once done, they lift their head, look at someone on the front row, and asking, „Shall we start?“ When they receive an affirmative answer, they start with their presentation, but in general, most people chatting in the room at the same time don’t even notice it!

So, this bizarre presentation goes on for about six minutes until somebody in the front row loses it and asks the people to be quiet. „Look! Please stop and pay attention to the speaker who’s been there for a while now.“ Finally, Jack & Co wake up and agree to talk later during the break.

Did you notice what happened in this introductory story? It was not the speaker drawing attention but a participant. But who should really do it? The speaker, obviously.

An effective speech introduction begins with a wake-up call

It’s likely that before the start, the listeners are busy with their own stuff: talking to each other, surf the Web on their laptops or mobiles, walking around, calling, etc. If your introduction is along the lines, „Well, let’s start. My name is…“, people in the third row may not even notice you.

Therefore, grabbing attention is vital , so think carefully about how to do it.

Wake-up calls you can use

Video clips

Say nothing, just start by showing a relevant video clip. If it’s a humorous video, even better. It will definitely draw attention and make it much easier for you to continue. Note, however, that the clip shouldn’t be too long. I believe a 3-minute clip is the absolute maximum.

Audio or music

I once started one of my lectures playing the guitar. I summarised the purpose of the presentation playing the guitar at the same time. It soon turned into a joint singing, which, in turn, worked better than any morning coffee.

Stand in front of the audience and be silent

“Let thy speech be better than silence, or be silent.” – Dionysius Of Halicarnassus

Many don’t believe how effective it is. I’ve used this method from time to time. Go on stage, smile in a friendly way, and just stand there. Here’s a tip – try to establish eye contact with somebody from the audience, maybe with the loudest participant, or somebody else.

Once done, you’ll see how fast the rest of the group will try to silence the loudest one. My practice shows that just standing there in the front takes about 30 seconds to draw attention.

You can still artificially prolong the time to make the silence last. And then you start in such a way that everyone thinks, „Wow, that was mind-blowing…“

Do something unusual

For example, don’t start talking facing the listeners, but with your back turned. It may be confusing at first, but works really well. As soon as you’ve grabbed attention, face the listeners – you don’t want to cause them neck pain, right?

Question to the audience

Ask an exciting and relevant question that will make listeners ponder straight away. Here you have to think about how to make a good transition.

Good joke or story

For the sake of a good presentation , don’t start with the cliché, „Something funny happened to me on my way here“. Even if that was the case, nobody will believe you.

Still, making a good joke or two is usually a good idea. And if you’re able to make the listeners giggle during your introduction, you’ve done well. However, you must also remember that your joke must not be cruel or offensive in any way.

Bonus: Do whatever you like

To wrap up, I must say that, in essence, you can do everything you want to draw attention. As long as it meets the two requirements below, everything goes:

• The „wake-up call“ must be related to the topic

Think for yourself, what happens if you make a somersault with a loud cry as a speech introduction and then start without connecting what you’ve just done to your topic? Obviously, you will grab attention, but the listeners may mistake you for a schizophrenic. Starting with introduction, everything you do must be connected to the topic.

• Your listeners must be able to relate to what you do

Let’s go back to the previous example: even if you manage to connect the somersault to the topic, this approach may not be suitable for a particular audience. Younger listeners are likely to take it as a good joke, whereas older listeners might be puzzled. Therefore, remember to always think about the background of your listeners.

• Don’t try to be somebody else

This means that everything you do should make sense. As soon as you try to be someone else, you’re doomed. Even more so, if the listeners have seen the original. In other words, find your own style and adapt it to the two points above.

#2: Self-introduction

Have you seen a speaker giving you a lecture instead of making a speech introduction? They are showing a variety of slides using PowerPoint, with chronologically listed achievements, commenting, „And then I studied here…“ and „Then I worked there…“ At the same time, you’re surfing the Web and playing Solitaire.

Self-introduction is most often required if the listeners don’t know you. In this case, remember to briefly highlight the following things in your self-introduction:

• How you are connected with the topic
• What your experience is
• What your greatest achievements are

Please note that the emphasis here is on the word „briefly“. From time to time, you may need to make a presentation for the experts in the field. In that case, it would be reasonable to introduce your background in a few sentences. Otherwise, try not to be tempted to introduce yourself in too much detail.

#3: Introducing the topics

Here, it would be reasonable to outline the main topics you’re planning to talk about during your presentation. This gives the audience an overview of what to expect. You don’t have to cover all sub-topics and points but point out 3-4 most important ones.

#4: The purpose of the presentation

The fact that you outlined your topics in the previous paragraph doesn’t necessarily mean that everyone clearly understood the purpose of your presentation. You could say, „Today, we’ll be talking about how to make a speech introduction that grabs attention“, but the listeners may not understand why it’s so important to talk about in the first place.

Let the listeners know what to expect at the beginning of your speech. A clear description of your purpose is, to my mind, the best way to do that. You need to clearly outline what the main purpose of your presentation is and what you want to achieve. If your goal (or goals) is clearly worded, the listener will know how they can benefit from your presentation.

There are benefits also in the positive emotions you share with the listeners

Benefits are not always equivalent to money. Have you ever attended at a lecture or training, thinking, „But I already knew it… I just never thought about it in this way!“ It’s already good, right?

Sometimes, when you ask someone about how the presentation was, they’ll say „You know, it was awesome!“ If you specify if they learned anything new, they might even come to the conclusion that they haven’t, but the emotion is what counts. This is one of the tricks many coaches use.

For example, „My goal today is to give you an overview of the main causes of the fear of public speaking and share the tricks how to overcome it so that it doesn’t interfere with your presentation.“

#5: The schedule of the presentation

Before you read on, here’s a task. What do you think is the most important part of the schedule for the listeners? Wait, don’t read on, just think about it!

Is your answer is, „When will I make pauses?“ If so, you’re wrong.

The most important question is “When will you finish?”

Exactly. You could be the world’s best performer, but we all have a life outside the room, so when introducing the agenda, make sure to mention immediately what time you finish. If you fail to do this, be prepared that this will be the first question!

When will you make pauses?

Each audience has a number of passionate smokers who want to know when they can have a smoke. In addition, there is an even larger number of passionate coffee lovers who want to find out when they can have another cup. Well, and then there are a lot of other passionate people who want to know when they can have a walk.

Some people like to like to do the Q&A round in the end. Others don’t care if it’s in the beginning or in the end. Anyway, don’t forget to mention it in your introduction, encouraging the listeners to participate in the discussion and ask questions.

Extra piece of advice: In the case of a short presentation, do the Q&A round in the end Q

If your presentation is short (for example, up to 30 min), remember to mention in your prelude that the Q&A round happens in the end. Otherwise, it may happen that people will be asking questions on the go, which means running out of time.

#7: Sharing the background information

Some speakers believe that as soon as they’re done with the topics used to raise interest, it’s okay to transit to topic development. Unfortunately, there are many more questions that the listeners expect you to answer. Especially, if it’s a longer presentation.

You may have to share your contact information, information about downloading materials, and other things that are secondary but still important. I recommend to mention them last.

Extra piece of advice: avoid saying „Before I start“

I’ve heard several speakers starting their presentation with „Before I start…“ For example, „Before I start, here’s an announcement from the organisers. Namely, the lunch break will be at 12:30, not at noon sharp.“

First of all, what do you mean by saying „Before I start?” You already started. And secondly, you started with a negative message telling the obviously hungry listeners that they had to wait longer for their meal.

Most importantly, as the main purpose of your introduction to raising interest, how well do you think you managed to do that?

Do I always have to go through these points?

Not really. As I said at the beginning of this chapter, what you mention in your introduction depends primarily on who your listeners are and what the general situation is.

For example: if you need to make the same speech at a company meeting on Monday that you did last week, you don’t have to make a decent speech introduction but can get straight to the point.

Example 2: If you’re at your grandmother’s anniversary celebration, for which the whole family comes together, there may be people who don’t know you. In this case, a brief introduction is appropriate, but, obviously, you won’t be talking about some topics or rules.

Speech introduction as a full-course dinner

I remember waiting for lunch once after the first part of training. There was just water and a delicious strawberry dessert on the table. The dessert really looked great.

A girl named Teele sitting opposite me looked at the dessert and said, „ It’s a pity we can’t have the dessert first. “ I was very surprised and asked, „ But why? “

It turned out that the rules wouldn’t allow eating the dessert first. I laughed at it as it got me thinking, „ A speech introduction is like a full-course dinner “ .

Do you want to know how?

Appetiser = Grabbing attention

A proper full-course dinner starts with an appetiser. However, you don’t always get it. But if it’s a proper dinner, you shouldn’t worry.

As mentioned above, grabbing attention is one of the most important parts of your introduction , that’s why I advise you to think about it in several ways. Also remember that what might work well in a small room may not be as effective in a larger room.

Soup = Self introduction

Soup follows after the appetiser. Nice warm and thick soup is generally served more often.

In terms of making a presentation, this means that around eight presentations in ten start with, „Hello! My name is…“. If the soup is poor, in terms of making a presentation, this means a long history lesson on the topic Me, My Education, Work, Family, and Other Things . Some speakers even manage to prepare slides.

Main course = O verview of topics

The main course is most expected. Indeed, there are exceptions if a person orders soup instead of the main course, but we are talking in a generalised way right now.

A good main course is something juicy and tasty, something that gives you joy. A bad main course leaves you thinking you can’t be bothered to continue.

Dessert = Raising interest

Basically, it’s the same with the dessert. Quite often, you just don’t get it. Or you do, but you have to buy it yourself.

However, in the context of making a presentation, „ dessert “ is the most important part of your introduction. You can introduce yourself and your topic, but if the audience isn’t interested in the rest of your presentation, you have obviously made a mistake in the beginning.

This, in turn, brings us back to the question I asked Teele in the beginning. Here’s the question:

Why can’t you have dessert first?

If the main purpose is to raise interest, why do you spend it on greetings and introducing yourself and your topics? Better think of the different ways to raise interest right from the start. There are different ways to do that, e.g., stories, examples, jokes, quotes, etc.

When should I have my speech introduction ready?

Humans are as lazy as you let them be, that’s why I advise you to write your introduction once the body and the summary of your presentation are ready. Surprisingly, introduction comes last.

Why? It may happen that if you get your introduction ready first thing, you may need to change it later after adjusting the original plan. For example, if you introduce new ideas that you didn’t plan at first, you will need to leave some original ideas out.

If you use the original speech introduction, you’ll promise something you may not be talking about. However, if you leave your introduction to the last, you’ll know exactly what to include.

Practicing your introduction

Making a good speech beginning requires a lot of effort. You can be the fastest man in the world, but if you fail to start off, you’ll never win a medal. In other words, if you are boring and you fail to grab interest, it will be much more difficult for you to do so in the body of your presentation.

Therefore, take your time to prepare and think through what you can do to draw attention and interest right from the start. If you’re making a longer speech and don’t have enough time to practice the entire speech, I definitely recommend to practice your introduction.

You’re probably more nervous at the beginning of the speech than as the speech progresses, so the fact that you’ve practiced your prelude repeatedly gives you a great deal of self-confidence.

Read more about how to do a proper elevator pitch here.

To sum up: How to make a speech introduction that grabs attention?

A good start creates a great foundation for your success. So think carefully about what you do and how you do it. Starting your speech, you have just one chance to impress, positively influence, and interest the audience. If you fail to do it with your introduction, why do you think you will succeed later on?

Thus, I recommend the tips outlined in today’s blog post on how to make a good speech introduction to use in your next presentation.

The main thing you should keep in mind:

• It should make 10-15% of a presentation.
• A good start must seek attention. No matter how you do it, it must be related to the topic you’re talking about, the audience, you, and the positive environment you’re creating.
• It’s important to establish a relationship of sympathy between you and the audience.
• The main purpose of introducing your presentation is to raise interest. If the listeners are with you from the first moments, it’ll be easier for you to make the rest of the speech.
• Let the audience know who you are and why you’re making a speech.
• Describe what you’ll be talking about and give an overview of the structure of your presentation – how long it is, which topics you’re going to cover, if and when there will be pauses, when your speech ends.
• All listeners are always thinking about the same thing, „ What benefit do I get from your presentation? “ Be sure to answer this question straight away.
• You should write your introduction last as only you know what you’ll be introducing. This way, you’ll also avoid including something in your introduction that you won’t be actually talking about.

Related questions

What is an impromptu speech? An impromptu speech is a speech which given without any thorough preparation. It is five- to eight-minute speech with a characteristically short preparation time of couple of minutes. ( full article here )

What is elevator pitch? An elevator pitch is a well-thought, meaningful, and repeatedly practisced brief (about 30-60 seconds long) overview of who you are, what you offer, and how your partner can benefit from it ( full article here ).

What is a persuasive speech? The main objective of a persuasive speech is to make your listeners do what you want them to do. For example, „buy my product“, „vote for me“, „believe what I’m talking about“, and so on. ( full article here)

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• Tags: Effective speaking , Good speech , Illustrating your speech , Impromptu presentation , Impromptu speaking , Impromptu talk , Introduction to a Speech , Making a speech , Pauses in speech , Presentation skills tips , Speech preparation process , Speech skills , Speech tips , Speech writing tips , Unprepared speech , Unprepared speech topics , Writing a speech

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How to Write a Speech to Engage your Audience

February 19, 2021 - Dom Barnard

In order to write a speech, you need to think about your audience, the required length, and the purpose or topic. This is true whether you are writing a wedding speech, conference presentation, investor pitch, or any other type of speech.

Being a great speech writer can help you get a promotion, motivate people, sell a business idea, persuade others and much more – it’s an essential skill in the modern world. In this article, we cover key tips for writing a speech.

Initial planning – Why? Who? What?

You should invest time strategically considering the speech. This will help you decide on the key message and content about your topic. Here are some points to consider.

• What do I want to achieve?
• When I achieve this, what will that do for me?
• Why am I speaking?
• What is the purpose of this speech?
• Who are the audience and who do they represent?
• Who do I represent?
• What do I know about them? (culture, language, level of expertise)
• How much influence do they have?
• What is the main message and key points?
• What specific action is implied?
• What level of information should I include?
• What is important to them?

Popular speech structure

You need to catch the audience attention early, very early (see section below). Deliver a memorable beginning, a clear middle and structured ending.

Popular speech structure:

• Explanation 1
• Explanation 2
• Explanation 3

Secondary Point (Optional: supports main)

Tertiary Point (Optional: supports secondary and main)

Attention span of your audience

Research shows that attention span is greatest at the beginning of a speech, reduces considerably during the middle of your speech and picks up again towards the end when your audience know you about to finish.

Don’t try to put too many ideas into your speech. Research shows that people remember very little from speeches, so just give them one or two ideas to hang onto.

These two articles explain audience attention span in more detail, and how to write a speech to extend it:

• How many minutes is the audience’s attention span?
• What to do when you’re losing your audience

Speech introduction

Make sure your opening few seconds are memorable as this is when your audience will make up their minds about you. Use a bold sentence to grab their attention, works best with numbers reinforcing your point.

An example sentence might be – “After this speech, I’m confident 50% of you will go out and buy a VR headset.” Follow these tips on how to write a speech intro:

Remember the INTRO model

This is more focused on presentations but sections can be applied broadly to other general speeches.

1. Interest

You: Introduce yourself confidently and clearly Audience: Why should I listen to you?

You: Remind the audience the reasons for this speech Audience: What’s in it for me?

You: State length of speech at beginning, “Over the next 15 minutes” Audience: How long until I can get a coffee?

4. Routemap

You: State the main points, “Today I’m going to cover 4 main points” Audience: Which sections of the speech are important to me?

5. Objectives

You: Clearly state the objective, “By the end of this speech, I would like to…” Audience: So that’s what you want from me today…

Example: Great speech opening

This speech opening is by Jamie Oliver, giving a TED talk on teaching every child about food.

Sadly, in the next 18 minutes when I do our chat, four Americans that are alive will be dead through the food that they eat. My name’s Jamie Oliver. I’m 34 years old. I’m from Essex in England and for the last seven years I’ve worked fairly tirelessly to save lives in my own way. I’m not a doctor; I’m a chef, I don’t have expensive equipment or medicine. I use information, education. I profoundly believe that the power of food has a primal place in our homes that binds us to the best bits of life. We have an awful, awful reality right now. America, you’re at the top of your game. This is one of the most unhealthy countries in the world.

How not to open your speech

Avoid the following opening comments:

• “ Apologies, I’m a little nervous about speaking ” – no need to make the audience aware of this, it will make them focus on how nervous you are instead of what you are saying
• “ I’ve got the graveyard shift ” – you are telling people not to expect much
• “ I’m what stands between you and lunch ” – even if people weren’t thinking it, after this comment, all they are thinking of is when will you finish so they can eat
• “ We are running late, so I’ll do my best to explain… ” – instead of this, state how long your speech will take so that people know when they will be leaving

Middle of the speech

The body of your speech is where the majority of the information is. The audience has been introduced to the subject and reasons for the speech. Now you need to present your arguments and examples, data, illustrations backing up your key message.

How to write a speech body can be difficult, the best way to build this section is to write down three points you are trying to convey in your speech, your main, secondary and tertiary points. Then write down three descriptions clarifying each of these points. The descriptions should be simple, memorable and meaningful.

The middle of your speech is where the audience start losing attention. Keep this in mind and ensure your message is clear. Use images, jokes and rhetoric questions to keep the audience engaged.

Don’t overwhelm your audience with many points. It is much more valuable to make a small number of points well, than to have too many points which aren’t made satisfactorily.

Obama and his speeches

Obama’s speeches are well prepared with a focus on powerful words “A change is brought about because ordinary people do extraordinary things“. His speeches use simple language and quotes from famous speeches his listeners can relate to.

For additional trademark Obama techniques, check out  How Barack Obama prepares his speeches.

How to end a speech

Similar to the opening, your closing statements should be impactful, re-stating the key message of your speech. We advise learning your ending few lines word for word. The ending is an opportunity to:

• Leave the audience with a lasting impression of your speech
• Summarise the main points
• Provide further ideas and discussion points for the audience to take away with them
• Thank the audience for taking the time to listen

Methods to end your speech

Quotation Close  – use a famous quote to get the audience’s attention and create a link to your speech.

Bookend Close  – refer back to an opening statement and repeat it or add a few extra words to elaborate on it.

Open Question  – ask the audience a provocative question or a call to action to perform some task on the back of your speech.

For additional tips on how to write a speech, in particular how to close your speech, read:

• 5 great ways to end a speech
• 10 ways to end your speech with a bang
• Presentations: language expert – signposting

Ideas for ending a speech

• Key message
• Refer to opening impact statement
• Objectives met
• Call to action
• End on an Up

Step-by-step process for writing a speech

Here’s how to write your speech from concept to completion.

• Outline your speech’s structure. What are the main ideas for each section?
• Write out the main ideas in your outline. Don’t worry about making it perfect – just write as much of it down as you can
• Edit and polish what you’ve written until you have a good first draft of your speech
• Now you need to practice and  memorize your speech . The more you practice, the more you’ll figure out which sections need changing. You’ll also get an idea of length and if you need to extend / shorten it.
• Update your speech, practice some more, and revise your speech until it has a great flow and you feel comfortable with it.

Classic speech transcripts

One of the best ways for learning how to write a speech is reading other well written ones. Here are a list of famous speeches to read and learn from:

• Bill Gates TED Talk Transcript from 2015: Warns of Pandemics, Epidemics
• Facebook COO Sheryl Sandberg Commencement Speech at Harvard 2014
• Ronald Reagan Memorial Day Speech Transcript 1984
• I Have Been to the Mountaintop Speech Transcript – Martin Luther King Jr.

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How to Introduce Yourself Professionally

Sudarshan Somanathan

Head of Content

August 30, 2024

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Making a strong connection can happen in the blink of an eye. Whether it’s a chance encounter at a conference or a formal job interview, a professional introduction sets the tone for the entire interaction.  

But let’s face it: Figuring out how to introduce yourself professionally can be nerve-wracking. Beyond the words you say, nonverbal communication plays a crucial role in shaping your first impression. 

Your body language, tone of voice, and eye contact can convey as much, if not more, than your verbal introduction. A firm handshake, a genuine smile, and active listening demonstrate confidence, interest, and respect.

This article will give you the tools to craft a confident and impactful introduction and move beyond your communication challenges . 

Job interview

New colleagues, email/letter introduction, asking a favor, personal commercial (elevator pitch), write a compelling introduction with clickup chat, elevate professional introductions with clickup brain, nail your first impression with clickup .

Various Scenarios of Professional Introduction

First impressions and personal connections matter, regardless of your job title. Whether you’re meeting hiring managers, connecting with colleagues, or reaching out for help, a strong professional introduction sets the tone for all your communication goals . 

Here’s how to tailor your intro and practice delivering it in different professional settings:

Job interviews can be stressful, but a well-prepared, brief introduction that highlights key skills can result in a successful interaction. 

💡 Pro Tip: Before the interview, learn about the company’s culture, work environment , professional settings, and the specific position you’re applying for. Research the interviewer’s name and professional background for a personal touch and quantify your accomplishments to demonstrate your value.

This shows your genuine interest and initiative. When you greet the interviewer, use the information you gathered to personalize your professional introduction. 

Here’s an example: 

“Hi [Interviewer name], it’s a pleasure to meet you. I’m [Your name], and I’ve been particularly impressed by [Company’s] recent work on [Specific project] – especially [Specific detail of a proven track record]. 

My skills in [Your technical skills] align perfectly with the requirements you mentioned, and I’m confident I can contribute by [Briefly describe a specific benefit you bring and provide tangible evidence of your unique value proposition]. 

For example, in my previous role as a [Role], I [Highlight specific achievements].” 

A positive first impression with new colleagues can lay the foundation for strong professional relationships and business communication. A friendly and approachable introduction matched with a professional tone goes a long way in breaking the ice and building team trust . 

Take this example: 

“Hi everyone, I’m [Your name]. I’m thrilled to be joining the team! I have a professional background in [Your experience], particularly in [Specific area]. 

Outside of work, I enjoy [Hobbies or interests]. If you share my passion for [Hobby], let’s grab a coffee sometime!

Feel free to reach out if you have any questions or want to chat.

[Your name and signatures]” 

Look for opportunities to find common ground with your colleagues, perhaps shared professional experiences or interests. You can even share your contact details and key skills. This creates a sense of connection and opens doors for future collaboration in any professional setting.

💡 Pro Tip: Don’t just introduce yourself in a professional manner—offer help and show your willingness to collaborate beyond your job title for the team’s success. This makes a positive impression and shows you’re a team player.

Most introductions now often take place virtually through emails or letters. A clear and concise self-introduction email with a catchy subject line is crucial. By establishing your credibility upfront, you grab the recipient’s attention and highlight your professional qualifications. 

Moreover, clearly stating your purpose at the very start in your self-introduction email ensures your message is well-received and avoids any confusion.

Example of a self-introduction email:

 “Dear [Recipient name], My name is [Your name], and I’m writing to you today about [Reason for email]. I’ve been following [Company/Their work] with great interest, especially [Specific achievement/project]. 

My experience in [Highlight key skills] has helped me [Previous accomplishment related to their needs]. I can help you achieve the same results. 

Here are some ideas: [Idea 1], [Idea 2], [Idea 3]. If any of these spark your interest, let’s have a quick chat. Does [Slot 1] or [Slot 2] work for you next week?

Looking forward to speaking soon!

Here’s another email from our team’s inbox!

Sometimes, you might need to reach out to someone for help in your professional life. A generic request for help might fall flat. By personalizing your introduction, you show genuine interest in the person’s expertise and make them feel valued. 

When you professionally introduce yourself, mention some valuable insights about what you admire about their work, strategic planning, or a recent achievement.

Consider offering something in return for their time and assistance. This will demonstrate your respect for their expertise and increase the chances of a positive response.

Example:  

“Hi Sarah, I hope this email finds you well. I recently came across your insightful article on data visualization techniques featured in [Publication]. I was hoping I could pick your brain for a bit.

I’m currently working on a presentation for a client, and your expertise in creating clear and engaging visuals would be incredibly valuable. Would you be free to chat sometime next week? 

I’m happy to return the favor by reviewing your presentation draft if you’d like or buying you a cup of your favorite coffee.”

Looking forward!

Suppose you have only 30 seconds to make a strong impression and professionally introduce yourself. This scenario might arise at a networking event or a chance encounter with someone who could be a potential client or collaborator. A captivating personal commercial or an elevator pitch can be a powerful tool to introduce yourself and your skills professionally.

Focus on the challenges faced by your target audience and how your unique skills, job title, or services provide the solution. Clearly describe the desired outcome you can deliver and the benefits your audience can expect.

A well-rehearsed pitch ensures a smooth and confident delivery. Practice your introduction out loud to refine your message and timing.

Example :  

“I’m [Your Name], a [Job Title] at [Company Name]. I specialize in crafting data-driven social media strategies that deliver tangible results. My proven track record includes:

• Increasing website traffic by up to [Percentage] through optimized content and targeted campaigns.
• Boosting engagement rates by [Percentage] with engaging visuals and captivating storytelling.
• Driving [Number] new leads per month for [Company or brand]

Let’s discuss how I can help you achieve similar results for your business?

A genuine smile, a confident tone, and a sprinkle of enthusiasm can elevate any introduction. So, go out there and make lasting personal connections with fellow professionals.

Role of Communication Tools in Professional Introduction

Networking can be a whirlwind. Trying to juggle introductions, remember names, and keep track of conversations across different self-introduction emails and chats is enough to make your head spin. But what if there was a way to simplify the whole process and make introductions a breeze?

That’s precisely where project management and communication software tools like ClickUp can help you. They simplify not just your entire client communication process but also make it easier to introduce yourself to your colleagues and team. 

Here’s how:

ClickUp Chat can be a valuable tool for facilitating personal introductions, especially in professional or networking settings. 

It allows teams to chat, share files, and collaborate seamlessly within their projects.

Here’s how ClickUp Chat can help you introduce yourself:

• Start a new chat with the team or individual you want to introduce yourself to
• Address the recipient by name using @mentions . This shows you’ve taken the time to personalize your message
• Write a clear and concise introduction. Include your name, your role or title, and a brief overview of your experience or interests
• You can also explain why you’re reaching out in a few sentences and clearly state how your message will benefit them
• Give the recipient enough information to understand the context of your message. If applicable, mention a prior interaction to establish continuity.
• If needed, share any documents, links, or other resources that can provide additional context
• Mention something you have in common with the recipient or a shared interest to add a personal touch and help break the ice
• Choose powerful words and phrases . Use language that conveys enthusiasm, confidence, and value without resorting to excessive jargon
• End with a call to action . Invite the recipient to reply, schedule a meeting, or connect further. Make it easy for them to respond by providing a clear and simple next step

Feeling at a loss for talking points in your formal greeting? ClickUp Brain , an AI assistant, can spark ideas to get you going. Need to personalize your message to formally introduce yourself to a hiring manager but are drawing a blank? ClickUp Brain helps you include key details that make your personal brand stand out and position you as an exceptional candidate.

• Generate ideas: Give ClickUp Brain a few keywords related to your introduction, and it will generate a variety of options
• Specify tone and style: Indicate whether you want a formal, informal, humorous, or serious introduction
• Analyze your current introduction: Paste your existing introduction into ClickUp Brain and ask for suggestions on how to improve it
• Identify areas for improvement: ClickUp Brain can point out weaknesses in clarity, conciseness, or engagement
• Request attention-grabbing openers: Ask ClickUp Brain to suggest interesting hooks or anecdotes to start your introduction
• Explore different approaches: Experiment with various hooks to find the one that best suits your topic and audience
• Provide audience information: Share details about your target audience, such as their interests, needs, and pain points
• Receive tailored suggestions: ClickUp Brain can generate introductions that resonate with your specific audience

Define your goal for the introduction. Are you hoping to spark collaboration in the workplace , share expertise, or simply make meaningful connections? Having clear professional goals guides your message.

Refresh your memory about the people you’re connecting with. Remember their skills and experience to personalize the introduction and showcase why this mutual connection is valuable. You can even integrate it with any communication plan template to ensure all your introductions are thoughtful and targeted.

You never get a second shot at a first impression, so make it count! Who knows, your next intro could be the one that lands you your dream job or connects you with a future business partner. And for planning and prepping such an introduction, you have communication apps and platforms like ClickUp. 

Sign up to ClickUp for free and brainstorm intro ideas, organize your thoughts, and even practice your delivery ( virtually, of course! ). So ditch the nervous jitters, step out there with confidence, and watch your introductions turn into exciting opportunities. Now, that’s how you start a conversation!

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25+ Informative Speech Topics To Engage Your Audience

• The Speaker Lab
• September 1, 2024

Table of Contents

A well-chosen topic is key. Not only does it hook your audience from the start, but it also ensures they’ll remember what you said long after. With so many possibilities, however, where do you even begin? Picking a speech topic can be difficult, but if you’re looking for informative speech topics , look no further. We’ve compiled a list of informative speech topics spanning a wide range of categories, from technology and social media to psychology and mental health. Each one has been chosen carefully so that your audience will learn loads while staying entertained. Whether you’re passionate about green living or sports, there’s a topic out there that’ll catch your attention and spark conversations.

What is an Informative Speech?

The main goal of an informative speech is to educate your audience about a specific subject. Accordingly, you want to present the information in a way that’s easy to understand and remember. Depending on your topic and goal, you can choose to speak on objects, processes, events, or concepts. Whatever type of informative speech you choose, just make sure it aligns with your audience’s interests and needs.

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Key Elements of an Informative Speech

To deliver an effective informative speech, there are a few key elements to keep in mind:

• Choose a clear, specific topic
• Conduct thorough research using credible sources
• Organize your speech in a logical, easy-to-follow structure
• Use engaging language and delivery techniques
• Conclude with a strong summary of your main points

By incorporating these elements into your speech writing process, you’ll be well on your way to delivering an informative and memorable speech.

How to Choose an Informative Speech Topic

Now that you know the basics of informative speeches, it’s time to choose your topic. But with so many options out there, where do you even begin? Don’t stress—we’ve got some tips to help you narrow down your choices and find the perfect informative speech topic.

Brainstorming Ideas

The first step in choosing a topic is to brainstorm potential ideas. Think about your interests, hobbies, and areas of expertise. What topics do you find fascinating? What do you want to learn more about? Jot down any and all ideas that come to mind, no matter how silly or far-fetched they may seem. After all, you never know what might spark inspiration for a great speech topic.

Narrowing Down Your Options

Once you have a list of potential topics, it’s time to start narrowing them down. Consider factors like the length of your speech, your audience’s interests and background knowledge, and the amount of research required for each topic.

Try to choose a topic that’s specific enough to cover in depth, but not so narrow that you’ll struggle to find enough information. And don’t be afraid to think outside the box—sometimes the most unique and creative informative speech topics are the most engaging.

Considering Your Audience

Your audience should always be at the forefront of your mind when choosing a speech topic. What do they want to learn about? What will capture their attention and keep them engaged? Consider factors like age, background, and interests when selecting your topic. You want to choose something that will resonate with your audience and leave them feeling informed and inspired.

Researching Your Topic

Once you’ve settled on a topic, it’s time to start researching. Look for credible sources like academic journals, reputable news outlets, and expert interviews to gather information and statistics. As you research, take notes and organize your findings into an outline. This will help you structure your speech and ensure you cover all the key points. Remember, the more knowledgeable you are about your topic, the more confident and engaging you’ll be when delivering your speech. So don’t skimp on the research phase.

Informative Speech Topics About Education

Education is a topic that affects us all, making it a great choice for an informative speech. Whether you’re passionate about bilingual education, curious about the pros and cons of online classes, or interested in the importance of physical education, there are plenty of angles to explore.

Some potential education-related informative speech topics include:

• The history of education in America
• The benefits and challenges of homeschooling
• The role of technology in modern education
• The importance of early childhood education
• The debate over standardized testing in schools

No matter which topic you choose, make sure to back up your points with research and statistics. And don’t be afraid to share your own experiences and opinions. After all, an informative speech is a great opportunity to educate and inspire your audience.

Psychology and Mental Health Informative Speech Topics

When it comes to informative speech topics about psychology and mental health, there’s no shortage of fascinating subjects to explore. From the inner workings of the human mind to the impact of mental well-being on our daily lives, this field offers a wealth of insights and discoveries. For instance, did you know that regular exercise can have a profound effect on our psychological well-being ? Studies have shown that physical activity can help reduce symptoms of depression, anxiety, and stress, while also boosting self-esteem and cognitive function. If topics like these interest you, then you may consider giving an informative speech on psychology and mental health.

The Mind-Body Connection

The mind-body connection is another topic that’s ripe for exploration in an informative speech. Our thoughts, emotions, and beliefs can have a powerful impact on our physical health, and vice versa. For example, chronic stress has been linked to a range of health problems, from heart disease to digestive issues. Meanwhile, embracing activities such as mindfulness or meditating brings with it perks aplenty. Bettering our brains alongside our bodies is only the start.

Of course, no discussion of psychology would be complete without delving into the complexities of human behavior. When you look at the way we build friendships or decide what’s next, there’s always something new and exciting to talk about. Wondering what to discuss? We’ve got a handful of killer suggestions ready for your upcoming presentation.

• The psychology of persuasion
• The impact of birth order on personality
• The science of habit formation
• The role of empathy in social interactions

Informative Speech Topics on Social Issues and Human Rights

Social issues and human rights are another rich source of informative speech topics. Not only are they relevant, but these topics are also great at keeping your audience hooked.

One topic that’s been in the spotlight in recent years is the impact of social media on our lives. While platforms like Facebook and Twitter have undoubtedly brought people together in new ways, they’ve also raised concerns about privacy, addiction, and the spread of misinformation. An informative speech on this topic might explore the pros and cons of social media use, as well as strategies for using these platforms in a healthy and responsible way.

Another pressing social issue is the ongoing fight for human rights around the world. Countries around the world have countless stories of courage and resilience just waiting to be told. So if you’re wondering what to discuss, take a look at these suggestions.

• The history of the civil rights movement
• The impact of gender discrimination on women’s lives
• The challenges faced by refugees and asylum seekers
• The role of activism in promoting social change

Technology and Social Media Informative Speech Topics

Technology and social media are transforming the way we live, work, and communicate. As a result, these topics offer endless possibilities for informative speeches that educate and inspire.

One recent technological development has been the rise of artificial intelligence (AI). From self-driving cars to personalized medicine, AI is poised to revolutionize nearly every aspect of our lives. If you chose to do an informative speech on AI, you could weigh the good against the bad—what amazing things AI can do for us and where it might trip us up.

Diving into another area, let’s talk about social media. In addition to the impact of social media on our personal lives, there’s also the question of how these platforms are shaping our political discourse and our society as a whole. Wondering what to discuss? We’ve got a handful of killer suggestions ready for your upcoming presentation.

• The role of social media in political campaigns
• The impact of online echo chambers on public opinion
• The ethics of social media data collection and use
• The potential for social media to promote social change

Environmental and Sustainability Informative Speech Topics

Environmental issues and sustainability are some of the most pressing challenges facing our world today. From climate change to plastic pollution, you’re never out of options for stirring speeches.

Climate change is, of course, a particularly urgent environmental topic. The scientific consensus is clear: By living the way we currently do, we’re pushing our planet’s temperature higher alarmingly quick, putting everything and everyone at risk. An informative speech on this topic might explore the causes and effects of climate change, as well as the steps we can take to mitigate its impact.

Other potential informative speech topics related to the environment and sustainability might include:

• The benefits of renewable energy sources like solar and wind power
• The impact of deforestation on biodiversity and climate change
• The problem of plastic pollution in our oceans and waterways
• The role of sustainable agriculture in feeding a growing population

No matter which topic you choose, an informative speech on psychology, social issues, technology, or the environment has the power to educate, inspire, and motivate your audience to take action. Dive into topics deeply and share what you find to spark change one reader at a time.

Unique and Creative Informative Speech Topics

Looking for a speech topic that’s a little out of the ordinary? Something that will really make your audience sit up and take notice? If so, you’ve come to the right place. Choosing a unique or creative topic is a surefire way to make your informative speech memorable. It’s a chance to showcase your personality and interests while still delivering valuable information. In addition, it’s just more fun to research and write about something a little offbeat. Below are a few creative ideas to get you going.

• Unusual holidays and festivals around the world
• The history and science behind a common food item (like chocolate or coffee)
• How a popular board game or toy is made
• The life and accomplishments of a little-known historical figure
• The psychology of optical illusions and how they trick our brains

The key is to find a topic that piques your curiosity and hasn’t been done to death. Dig deep into your hobbies, passions, and areas of expertise. Chances are, there’s a fascinating informative speech topic hiding in there somewhere. In fact, some of the best informative speeches are the ones that take a familiar topic and approach it from a completely new angle. For example, instead of giving a generic speech about the importance of recycling, you could focus on the surprising ways recycled materials are used in fashion or art.

The possibilities are endless. With a little creativity and research, you can craft a truly unique informative speech that will leave a lasting impression on your audience.

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Tips for Delivering an Engaging Informative Speech

You’ve chosen the perfect informative speech topic, done your research, and written a great speech outline . Now comes the hard part: actually delivering the speech in front of an audience. Don’t worry, though, because we have your back.

Giving a great speech is all about preparation and practice. The more comfortable you are with your material, the more confident and engaging you’ll be on stage. Here are a few tips to help you deliver an informative speech that will keep your audience hooked from beginning to end.

Organizing Your Speech

The structure of your speech is just as important as the content itself. A well-organized informative speech has a clear beginning, middle, and end. Start with an attention-grabbing introduction that previews your main points. Use the body of your speech to dive deeper into each point, using examples and stories to illustrate your ideas. Finally, wrap things up with a memorable conclusion that reinforces your key takeaways.

Using Visual Aids

Visual aids like slides, charts, or props can be a great way to enhance your informative speech and make complex topics more accessible. Just be sure to use them sparingly and strategically. Too many visuals can be distracting, so choose ones that really drive home your main points. And always have a backup plan in case of technical difficulties.

Connecting with Your Audience

At the end of the day, the goal of any informative speech is to educate and engage your audience. To do that, you need to find ways to make your topic relatable and relevant to their lives. Use examples and anecdotes that resonate with their experiences. Make eye contact, smile, and use gestures to convey your enthusiasm for the subject. And don’t be afraid to inject a little humor or personality into your delivery.

Practicing and Refining Your Delivery

The old saying “practice makes perfect” definitely applies to public speaking . The more you rehearse your informative speech, the more natural and polished your delivery will become. Practice in front of a mirror, record yourself on video, or grab a friend to be your audience. Pay attention to your pacing, clarity, and body language . And don’t forget to time yourself to make sure you’re staying within the allotted time limit.

Remember, delivering a great informative speech is a skill that anyone can learn with a little practice and preparation. So take a deep breath, trust in your abilities, and go out there and crush it.

FAQs About Informative Speech Topics

What are the 5 useful topics of an informative speech.

Consider technology trends, mental health awareness, climate change impacts, historical events analysis, and modern educational methods for engaging speeches.

What is a good informative speech?

A good one dives deep into facts and insights without trying to sway opinions. It’s clear, precise, and keeps listeners hooked.

What is an appropriate topic for an informative speech about a concept?

The evolution of artificial intelligence presents a rich ground to explore concepts ranging from ethics to its societal impact.

Which topic is best for speech?

Pick something you’re passionate about. If it sparks your interest, chances are high it’ll engage your audience too.

To truly master an informative speech, you have to get excited about your chosen subject. Spend ample time researching every nook and cranny then wrap it up by enthralling everyone through compelling narratives peppered with interesting tidbits. Use the informative speech topics we’ve shared with you and you’re all set to create a presentation that not only shares knowledge but also keeps your audience hooked and leaves them thinking.

So, whether you’re a student, professional speaker, or simply looking to enhance your public speaking skills, embrace the power of informative speeches. Choose a topic that ignites your curiosity, and watch as your words inspire and educate others.

• Last Updated: August 28, 2024

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Department of Economics

• Undergraduate

What Is an Elevator Pitch?

Written By:  Adam Uzialko

Imagine you’re on an elevator. It stops, and the vice president of a company you want to work at steps in.

“The doors close and you have 20 or 30 seconds to grab his interest,” said Melanie Winograd, marketing specialist at IMPACT Group. “Quick! What do you say?”

This is where the elevator pitch comes in. Keep reading to find out the importance of having an elevator pitch — and how to create one that can keep just about anyone’s attention.

What is an elevator pitch?

An elevator pitch is a short, preplanned statement designed to pitch yourself or your brand. When done right, it can be your secret weapon, opening the door for additional communication.

According to Winograd, an ideal elevator pitch should provoke interest, be interesting and memorable, and last about 30 to 60 seconds (the length of an average elevator ride, hence the name). Any longer and you risk losing your audience’s attention; any shorter and you might leave out important information. You want to include details about yourself or your business that encourage open-ended questions and conversation from whomever you are pitching, she said.

Did You Know?

An elevator pitch should last less than a minute, the average length of an elevator ride.

Where do you start with a career elevator pitch?

Iris Kloth, founder of Onwards & Upwards, a career-coaching organization, uses some basic templates to help her clients form their elevator pitches. Kloth suggested considering these three questions and using your answers to create one to three sentences about yourself.

• Who do you work with? (This applies to internal employment as well as external coaching or consulting positions.)
• What do you do, or what role do you play?
• What result is achieved? (Describe the change or success you bring to this role.)

Fabienne Hansoul, founder of Rise Within-Leadership Coaching, recommends using your LinkedIn profile to get started and generate ideas.

“LinkedIn lists your experience, expertise, core skills and  personality traits ,” she said. “These elements paint a clear picture of your strengths. Tie these key points about yourself together by sharing an accomplishment, your career objective and your skill set.”

>>Read related:  How to Use LinkedIn Personally and Professionally

How long is an elevator pitch for investors?

The ideal length of your elevator pitch when you’re looking for  angel investors  and other funding sources (as opposed to a job opportunity) depends on your audience and not the volume of ideas you would like to get across. An elevator pitch’s role is not to introduce all the dimensions of your business concept but to stir interest.

The pitch should be intriguing and attention-grabbing, leaving your audience wanting more information. Avoid cramming too much information into the pitch, as it takes your attention away from the target audience.

Where you have more time, focus on explaining the crucial points of your  business idea . Give your audience the chance to challenge your idea and ask questions so you can offer clarity. Be receptive to feedback on their areas of concern.

What are tips to prepare an elevator pitch?

When you present your pitch, you don’t want to overwhelm your audience with too many details about yourself or your business; you need a clear outline and points that are interesting and beneficial to your audience. Here are a few tips on how to craft your elevator pitch before you present it.

1. Know what you want to achieve.

Have a goal in mind for your pitch. If you’re searching for a job, your elevator pitch should present your best skills. If you intend to  start a business  or need more funding to expand, focus on mutual benefits to you and your audience.

2. Identify your unique proposition.

It’s important to realize that other people are hoping to get a similar position or are also pitching their business ideas. In your pitch, focus on what is unique or special about you or your idea, but make it more about the listener.  [Learn how to  define your unique selling proposition .]

“Remember that it’s not about you,” said Gee Ranasinha, CEO of marketing services provider KEXINO. “Put yourself in the position of the listener. Shape the value message as a solution to a problem, and keep away from technobabble and jargon. Talk about how you offer a solution to the problem without getting into under-the-hood mechanics of how it works or why it’s better than the competition. Don’t tie up every loose end — leave openings for questions.”

3. Keep your pitch concise.

Ranasinha stressed the need for concision in your pitch. You need to make your point early and clearly.

“Think of your pitch like a blog post,” Ranasinha said. “Start off with your strong headline — your value promise — and then spend the rest of the time backing up your position with evidence, case studies or testimonials.”

4. Tailor your pitch to each listener.

Ranasinha also noted that your elevator pitch shouldn’t be a static, memorized statement. Instead of regurgitating a canned speech, engage your audience by asking a question posed as a problem that your product or service solves or that you could solve if you were hired.

5. Practice delivering your pitch.

No matter how great your elevator pitch is, it will be useless if you can’t deliver it in a confident, compelling way. Take some time to practice your pitch so you know where you need to improve. Read your elevator pitch while looking in a mirror. Listen to your tone of voice and watch your facial expressions. 

Key Takeaway

When preparing an elevator pitch, be specific, offer a solution to a problem, and keep your pitch short and sweet. Get more  tips for creating a perfect elevator pitch .

How and when should you use an elevator pitch?

There are several circumstances where an elevator pitch is useful. Here are some of the common scenarios.

In job interviews

There comes a time during a  job interview  when an employer asks you to tell them about yourself. This moment is the perfect opportunity to present the interviewer with your elevator pitch. You can summarize the work you do, your level of expertise and how your experience makes you a good fit for the position.

During individual introductions

An elevator pitch that captures who you are is essential to effective introductions. Have confidence while presenting your best skills or what you do in an organization. The right people who are interested in your skills or business idea may be present and offer you an opportunity.

At trade shows

People often visit various booths during trade shows. They don’t stick around at any one table for long, so you only have about a minute to capture an audience’s interest. That’s a great time to deliver a concise message.

Other times to use an elevator pitch include during group discussions, lunch meetings and group travel.

What is an example of an elevator pitch?

Here is an example of an elevator pitch someone might use during an introduction.

“Hi, my name is Cleo. It’s nice to meet you. I understand you have some big projects coming up and you need to help your team effectively manage its workload. Over my 10 years as a project manager, my team and I gradually developed a software platform that helps managers keep their teams organized. I’d love to talk with you about how our product can help your organization. Do you have some time to talk?”

In just a few sentences, the speaker has presented an idea to capture the audience’s interest, giving them a lot of important information in less than one minute. By ending with a question, the pitcher invites the listener to continue the conversation.

Making a great impression

When you develop an elevator pitch, consider how you want others to perceive you. Career coaches agree it’s essential to clearly communicate what you do, what your strengths are, and why you’re great at what you do. The goal is to get the audience to understand what you or your business can do for them. If you take the time to craft, edit and refine your pitch, you could turn your next unexpected meeting into a world of new opportunities.

Shayna Waltower contributed to this article. Source interviews were conducted for a previous version of this article. 

you can offer.

Lesson Plan

Sept. 8, 2024, 1:45 p.m.

Lesson plan: 9/11 — Ways to reflect on the day’s legacy

The original lesson appeared Sept. 11, 2021, and was updated Sept. 3, 2024.

Introduction

September 11th will remain a day that shaped the course of the nation’s — and the world’s — history. Students in high school and middle school who were not yet born on September 11, 2001, have still grown up in a cultural and political environment that owes much to the actions of the United States in response to 9/11.

The purpose of this lesson is to invite participants to generate and share their own questions about both the day of 9/11 and the larger context of the response that followed, including the U.S. occupation of Afghanistan that is just now ending after two decades.

You can see more stories from the NewsHour examining how this recent history has shaped the nation and the world. These NewsHour pieces will become optional components of the lesson.

Click here for a series of slides that can supplement this lesson (note: you will be prompted to make a copy).For a Google version of this lesson click here .

Social Studies, English Language Arts

Grade levels

• Understand the history and impact of the 9/11 attacks
• Construct critical questions around the anniversary of 9/11 and its present-day context
• Evaluate & reflect on personal understanding of 9/11 through critical questions

Estimated time

One 60-minute class period (or 2-3 class periods more if using optional resources & extensions)

Supplemental links

Supplemental slides

A note on teaching hard history:

Most educators can recall exactly where they were and what they were doing when 9/11 unfolded. Today’s generation of students does not share this collective memory, with today’s high school seniors being born a few years after 2001.

Teaching 9/11 on its anniversary has its merits, as does teaching 9/11 within the curricular context of American and global history. We encourage educators to explore the wealth of resources provided in this lesson plan, to examine their own unanswered questions and biases, and to reflect on pedagogical practice before bringing in traumatic and provocative images of 9/11. Check out “Trauma-Informed Teaching Strategies” and consider how you might design lessons that engage with hard history with a trauma-informed lens. Read Learning for Justice's article “Debunking Stereotypes About Muslims and Islam” and incorporate media literacy education as you confront misinformation. In addition, consider doing the following:

• Preview your expectations or reminding your class about norms
• Name clearly the topics; create time for participants to reflect and process
• Teach with a trauma-informed lens
• Consider the emotional response of your participants and yourself

Warm up activities (5-10 mins):

Note for instructors: Whether you’re teaching about 9/11 on the anniversary of the attacks or as a part of your broader curriculum, starting with the questions participants have can set up an anchor and circular flow (returning to those questions to close out or build upon them in the end). Remind participants to be and stay curious and to practice the skill of writing and developing strong questions.

• Generate: Participants write as many questions as they can about the September 11 attacks — without stopping to revise, edit, evaluate or answer their questions.
• Reflect: Then, participants circle or mark their three most important questions — and briefly reflect on why they selected these three.
• Turn & Talk: Participants turn and share their three questions, noting what may overlap or be different, and have partners share out questions to gauge what participants are curious about. This is also an opportunity to note any misinformation or incorrect assumptions participants may have to clarify & revisit. Read “Debunking Stereotypes About Muslims and Islam” by Learning for Justice to learn more.

Main activities (30-45 mins)

Directions: Choose one or more activity best suited to your class based on the many factors your role as a teacher requires you to know.

• Watch the 9/11 Memorial Museum’s short film (3 minutes): This video outlines the events on the morning of 9/11. As participants listen, instruct them to watch for any answers to the questions they just constructed. CONTENT WARNING : This video contains images of the Twin Towers and the Pentagon after they are hit.
• Optional: Take a detour into a robust timeline of the 9/11 attacks using this interactive guide at the 9/11 Memorial & Museum and pair it with this “Historical Timeline of Afghanistan” from PBS NewsHour . Focus on context-building, asking participants to investigate questions, connections and narratives they see represented.
• Clarify and reflect (5-10 mins): Turning to talk with their partners again (or return to their notebook to write), what did participants notice about the short clip or (timelines) that answered some of their questions?
• Together with their partner, what new questions can they create? Note: If a participant replies with “I don’t have any questions,” encourage them to practice the skill of questioning and examining what they think, why they think it and what they wonder. Encourage curiosity.
• Share this infographic with participants. After reviewing, ask participants: What surprises them? Does anything connect to the questions they crafted?

via slideshow -- see link at top of lesson

via slideshow — see link at top of lesson

• Ask participants: What stories do these numbers tell? What stories don’t these numbers tell? (Can invite participants to update their list of questions here, pushing into open-ended questions vs. closed questions.)
• Watch The 9/11 Memorial & Museum has a trailer (3 minutes) for one of their programs featuring some personal connections individuals have to 9/11.
• What did you notice, what surprised you, or what do you now wonder after hearing from some individuals who have a personal connection to that day?
• Now that you’ve reviewed or learned some of the historical context of 9/11, what do you know or wonder about the legacy of 9/11? What impact has the 9/11 terrorist attacks had on the United States? Other countries? Ordinary and everyday people in the United States?
• Turn & talk: Have participants share some of their ideas, questions and reflections with their partner.
• Whole group: Invite participants to share any ideas, encourage questions and discuss together.

Part 3 (Choose one or more of the following activities)

Each night this week, PBS NewsHour features stories that examine some of the ways 9/11 transformed the nation and world. Choose one or more of the following available stories to discuss.

A. Watch “American Muslims remember how 9/11 changed America as they knew it” (from 2021 - 10 minutes)

B. Watch “How 9/11 weighs heavily on the generation born after the 9/11 attacks” (3 minutes)

C. Watch “Middletown lost the most residents on 9/11 after NYC. Here’s how the community is healing” (10 minutes)

D. Watch “The direct line between national unity after 9/11 and partisan polarization in 2021” (10 minutes)

Discussion questions : In small groups or as a whole class, discuss the following questions:

Closing (10-15 mins)

Circle back to warm up questions for clarifying and answering the unanswered questions. (Could be collected as an exit ticket or final turn and talk.)

• Look back over the questions you created at the start of class.
• What’s one question that has been answered today?
• What’s a new question you have or are thinking about? What’s left unanswered for you? What are you wondering about?
• What’s the impact of 9/11 on your generation? What do you predict will be the legacy of 9/11 for future generations?

Extension activities

Extension 1, Poetry Focus: Days before 9/11, poet Lucille Clifton welcomed a granddaughter into the world and remembers eating lunch on the day itself as she “watched on television the devastation of the Twin Towers.” In her poem “September’s Song: A Poem in Seven Days,” she examines “love and continuing and fear and hope.”

Share this excerpt of Tuesday and Sunday from the longer poem with students , reading aloud together or ask participants to annotate a copy of the poem (or digitally with a partner using this Google Doc). [Note: September 11, 2001, was a Tuesday]

Write in response:

• Ask participants to write their own day poem connecting to the themes of hope and fear, of love and continuing, mimicking some of Clifton’s style.
• Do not require participants to write specifically about 9/11. Instead leave the invitation open for them to write about what they choose.
• Or invite participants to identify vivid imagery, metaphors or symbols in the poem.
• Compare Clifton’s poem with excerpts from “ With Their Eyes: September 11th — The View From A High School at Ground Zero. ” What word choice evokes an emotional response in the reader? How does the physical structure of the poems impact the way it is read aloud? As writers, what writing moves might participants employ in their own writing?

Extension 2 : In 2021, more than 123,000 Afghan refugees, many fearing for their lives, were evacuated from Afghanistan and were resettled all over the world, including the United States. Thousands of Afghans did not make it out of the country before the U.S. military's departure on Aug. 30. Explore who, what, when, where and how of the refugees arriving in the U.S., and what local community organizations are still working to provide assistance. Read this NewsHour article for more information.

• Inquire: What do trustworthy and credible charities and organizations look like?
• Explore: What is being done locally in your area or state?
• Understand: What don’t you know? What questions do you have?
• Apply: How could your class, school, or community support and welcome refugees?
• What are the latest updates as to the Afghan refugees welfare and status in the U.S. and around the world?

U.S. Air Force loadmasters and pilots assigned to the 816th Expeditionary Airlift Squadron, load passengers aboard a U.S. Air Force C-17 Globemaster III in support of the Afghanistan evacuation at Hamid Karzai International Airport in Kabul, Afghanistan, August 24, 2021. Picture taken August 24, 2021. U.S. Air Force/Master Sgt. Donald R. Allen/Handout via REUTERS

CCSS.ELA-LITERACY.RI.9-10.1: Cite strong and thorough textual evidence to support analysis of what the text says explicitly as well as inferences drawn from the text.

CCSS.ELA-LITERACY.RH.9-10.2: Determine the central ideas or information of a primary or secondary source; provide an accurate summary of how key events or ideas develop over the course of the text.

CCSS.ELA-LITERACY.RH.11-12.7: Integrate and evaluate multiple sources of information presented in diverse formats and media (e.g., visually, quantitatively, as well as in words) in order to address a question or solve a problem.

CCSS.ELA-LITERACY.RH.9-10.9: Compare and contrast treatments of the same topic in several primary and secondary sources.

Kate Stevens, M.S. in Curriculum & Instruction, is an instructional coach and educator with more than a decade of experience in online, hybrid, and blended learning. In 2015, Kate was honored with Colorado Department of Education’s Online & Blended Teacher of the Year. Connect with Kate on Twitter @KateTeaching.

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