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The marketing faculty embrace research traditions grounded in psychology and behavioral decision-making, economics and industrial organization, and statistics and management science.

These traditions support research inquiries into consumer behavior, firm behavior, the development of methods for improving the allocation of marketing resources, and understanding of how marketing works in a market setting.

A small number of students are accepted into the PhD Program in marketing each year, with a total of about 18 marketing students in residence. Student-faculty relationships are close, both professionally and socially. This permits the tailoring of the program of study to fit the background and career goals of the individual.

A marketing student’s program of study usually includes several doctoral seminars taught by marketing faculty, some doctoral seminars taught by other Stanford GSB faculty, and a considerable number of graduate-level courses in related departments outside the business school, depending on a student’s particular area of investigation.

The field is often broken down into two broad subareas: behavioral marketing and quantitative marketing.

Behavioral Marketing

Behavioral marketing is the study of how individuals behave in consumer-relevant domains. This area of marketing draws from social psychology and behavioral decision theory and includes a wide variety of topics such as:

  • Decision making
  • Attitudes and persuasion
  • Social influence
  • Motivation and goals
  • New technologies
  • Consumer neuroscience
  • Misinformation

Students in this track take classes in behaviorally oriented subjects within Stanford GSB and also in the Psychology Department . All students have the opportunity to interact with Stanford GSB faculty in every group and, indeed, across the Stanford campus.

Behavioral Interest Group

There is also a formal institutional link between the behavioral side of marketing and the micro side of organizational behavior , which is called the Behavioral Interest Group. The Stanford GSB Behavioral Lab links members of this group. This lab fosters collaborative work across field boundaries among those with behavioral interests.

The Behavioral Lab is an interdisciplinary social research laboratory open to all Stanford GSB faculty and PhD students. The lab’s research primarily spans the fields of organizational behavior and behavioral marketing, and covers a rich and diverse array of topics, including attitudes and preferences, consumer decision-making, group dynamics, leadership, morality, power, and prosocial behavior.

Preparation and Qualifications

A background in psychology and experience with experimental methods and data analysis provide optimal preparation for students pursuing the behavioral track, though students from a variety of backgrounds have performed well in the program.

Quantitative Marketing

The quantitative marketing faculty at Stanford emphasize theoretically grounded empirical analysis of applied marketing problems. This line of inquiry draws primarily on fundamentals in applied microeconomic theory, industrial organization, and econometrics and statistics.

Questions of interest include:

Investigating consumer choices and purchase behavior

Examining product, pricing, advertising, and promotion strategies of firms

Analyzing competition in a wide range of domains

Development and application of large-scale experimentation, high-dimensional statistics, applied econometrics and big-data methods to solve marketing problems

A common theme of research is the use of rigorous quantitative methods to study important, managerially relevant marketing questions.

Cross-Campus Collaboration

Students in this track take common classes in quantitatively oriented subjects with others at Stanford GSB, as well as the Economics and Statistics Departments. All Stanford GSB students have the opportunity to interact with Stanford GSB faculty in every group and, indeed, across the Stanford campus.

Solid training in economics and statistical methods, as well as programming skills, offers a distinct advantage for quantitative marketing students, but students from various backgrounds such as engineering, computer science, and physics have thrived in the program.

Faculty in Behavioral Marketing

Jennifer aaker, szu-chi huang, jonathan levav, zakary tormala, s. christian wheeler, faculty in quantitative marketing, kwabena baah donkor, wesley r. hartmann, sridhar narayanan, navdeep s. sahni, emeriti faculty, james m. lattin, david bruce montgomery, michael l. ray, itamar simonson, v. “seenu” srinivasan, recent publications in marketing, when the one true faith trumps all: low religious diversity, religious intolerance, and science denial, express: using price promotions to drive children’s healthy choices in a developing economy, regulating privacy online: an economic evaluation of the gdpr, recent insights by stanford business, in a polarized world, an open mind can hurt your reputation, a little fun — and a discount — can steer kids to healthier foods, what people really think about search engine ads. (you might be surprised.).

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NYU Stern Logo

PhD | Marketing

phd programs in marketing

The Ph.D. in Marketing

Stern’s Ph.D. program in marketing trains students to perform research in a broad array of behavioral areas such as consumer psychology, information processing, and judgment and decision making. The program also teaches students how to conduct research that develops econometric and statistical models to investigate consumer, firm, and market phenomena. The behavioral work in the department emphasizes experimental methodologies while the marketing science research focuses on structural models and Bayesian analyses. Applications of theory focus on current topics such as branding, social networks and media, word of mouth, and the use of digital media. The department is proud of a long tradition of close collaboration between doctoral students and faculty members.

Explore Marketing

Discover our other fields of study.

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PhD Programs in Marketing

The AMA helps potential doctoral students find the right program for them by maintaining a global list of PhD and DBA-granting institutions that offer the opportunity to specialize in marketing. If you would like your institution added to the list below, please email [email protected].

Current doctoral students may find helpful resources via the AMA DocSIG and PhD students who are going on the market should check out the AMA Transitions Guide or learn about Academic Placement at the Summer Academic Conference .

  • ​Chinese University of Hong Kong  
  • City University of Hong Kong 
  • Hong Kong University of Science and Technology 
  • Indian Institute of Management, Ahmedabad
  • JK Business School
  • Lingnan University​​
  • Management Development Institute  
  • Nanyang Technological University ​
  • National University of Singapore  
  • Aston Business School
  • Athens University of Economics & Business  
  • Bilkent University 
  • Bocconi University  
  • Boğaziçi University
  • Cardiff University  
  • City, University London  
  • Copenhagen Business School
  • Cranfield University  
  • Erasmus Research Institute of Management  
  • ESSEC Business School
  • Frankfurt School of Finance & Management  
  • Goethe-Universitaet Frankfurt  
  • Grenoble Ecole de Management  
  • HEC Paris  
  • Hanken School of Economics  
  • INSEAD 
  • ICTE Business School  
  • Kingston University  
  • Koc University  
  • Lancaster University  
  • Loughborough University 
  • Lausanne University  
  • London Busines s School  
  • Maastricht University  
  • Manchester Business School  
  • Nottingham University  
  • Tilburg University  
  • Umea University  
  • University of Bradford
  • University College Dublin 
  • University of Cologne​
  • University of Exeter  
  • University of Glasgow  
  • University of Grenoble  
  • University of Groningen
  • University of Guelph  
  • University of Liverpool  
  • University of Mannheim
  • University of Muenster
  • University of Navarra, IESE  
  • University of St. Gallen 
  • University of Southern Denmark  
  • University of Stirling​
  • University of Strathclyde 
  • University of Valencia  
  • VU University Amsterdam 
  • Wilfrid Laurier University 
  • Warwick Business School 
  • Yeditepe University
  • Carleton University  
  • Concordia University 
  • HEC Montréal  
  • Laval University  
  • McGill University
  • McMaster University  
  • Queen’s University
  • Simon Fraser University 
  • University of Alberta 
  • University of British Columbia 
  • University of Calgary
  • University of Manitoba​
  • University of Toronto  
  • Western University  
  • York University ​

Australia and New Zealand

  • Bond University 
  • Deakin University
  • Griffith University​ 
  • La Trobe University  
  • Macquarie Graduate School of Management 
  • Melbourne Business School  
  • Monash University 
  • Queensland University of Technology 
  • Royal Melbourne Institute of Technology 
  • University of Adelaide 
  • University of Ballarat 
  • University of Canterbury​
  • University of Melbourne 
  • University of Newcastle 
  • University of New South Wales  
  • University of Otago 
  • University of South Australia  
  • University of Sydney 
  • University of Technology, Sydney  
  • University of Western Australia 
  • University of Wollongong

United States of America

  • Arizona State University  
  • Bentley University  
  • Boston University 
  • Carnegie Mellon University 
  • City University of New York (Baruch College) 
  • Cleveland State University 
  • Cornell University 
  • Columbia University  
  • Drexel University  
  • Duke University  
  • Emory University  
  • Florida Atlantic University  
  • Florida International University 
  • Florida State University
  • Fordham University  
  • George Washington University 
  • Georgia Institute of Technology  
  • Georgia State University 
  • Grand Canyon University  
  • Harvard University  
  • Indiana University  
  • Iowa State University  
  • Kennesaw University 
  • Kent State University  
  • Louisiana State University
  • Louisiana Tech University  
  • Massachusetts Institute of Technology  
  • Michigan State University  
  • Mississippi State University 
  • Morgan State University 
  • New Mexico State University 
  • New York University  
  • Northwestern University  
  • The Ohio State University 
  • Oklahoma State University  
  • Old Dominion University
  • Pace University  
  • Pennsylvania State University  
  • Purdue University  
  • Rutgers University  
  • Saint Louis University 
  • Southern Illinois University  
  • Stanford University  
  • State University of New York, ​Binghamton  
  • Syracuse University 
  • Temple University  
  • Texas A & M University  
  • Texas Tech University 
  • University of Alabama 
  • University of Arizona  
  • University of Arkansas 
  • University at Buffalo  
  • University of California, Berkeley  
  • University of California, Irvine  
  • University of California, Los Angeles
  • University of California, Riverside
  • University of California, San Diego  
  • University of Central Florida 
  • University of Chicago 
  • University of Cincinnati 
  • University of Colorado at Boulder  
  • University of Connecticut  
  • University of Florida  
  • University of Georgia 
  • University of Hawaii at Manoa  
  • University of Houston  
  • University of Illinois at Urbana Champaign 
  • University of Illinois at Chicago 
  • University of Iowa  
  • University of Kansas 
  • University of Kentucky 
  • University of Maryland  
  • University of Massachusetts – Amherst
  • University of Massachusetts – Lowell  
  • University of Memphis  
  • University of Miami 
  • University of Michigan  
  • University of Minnesota  
  • University of Mississippi  
  • University of Missouri 
  • University of Nebraska-Lincoln  
  • University of North Carolina 
  • University of North Texas 
  • University of Oklahoma 
  • University of Oregon  
  • University of Pennsylvania  
  • University of Pittsburgh 
  • University of Rhode Island 
  • University of Rochester  
  • University of South Carolina  
  • University of Southern California  
  • University of South Florida  
  • University of Tennessee 
  • University of Texas – Arlington 
  • University of Texas at Austin – Marketing 
  • University of Texas – Dallas 
  • University of Texas – El Paso​
  • University of Texas – Rio Grande Valley  
  • University of Texas – San Antonio 
  • University of Utah  
  • University of Virginia 
  • University of Washington  
  • University of Wisconsin-Madison 
  • University of Wisconsin-Milwaukee 
  • University of Wyoming  
  • Vanderbilt University 
  • Virginia Polytechnic Institute and State University  
  • Washington State University  
  • Washington University in St. Louis  
  • West Virginia University 
  • Yale University  
  • Wayne State University  ​​​

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Marketing addresses problems that organizations face in seeking to provide products and services that satisfy customers' demands. Students are expected to acquire a solid grasp of behavior and management science theory and method through their coursework. Relevant disciplines include behavioral science, economics, operations research, and statistics. Through workshops, seminars, and applied and theoretical research with faculty, candidates gain experience that is the prerequisite for independent work.

PhD candidates work alongside MIT Sloan's world-renowned marketing faculty. The pioneering research of MIT Sloan faculty in building and implementing marketing models and decision-support systems has enhanced new product development for decades. Other award-winning research projects focus on customer satisfaction and the psychological underpinnings of economic and consumer behavior.

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Program Requirements

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Below please find the program requirements for a students in Marketing . Doctoral students in Marketing generally complete the program in five years.

A minimum of 13 semester courses at doctoral level are required. Each semester students will consult with the Marketing faculty coordinators to receive approval of their course selections.

Students in the Marketing program choose one of the following sequences

Microeconomics

  • Microeconomic Theory I (HBS 4010/Economics 2020a)
  • Microeconomic Theory II (HBS 4011/Economics 2020b)
  • Social Behavior in Organizations: Research Seminar (Psychology 2630)
  • Advanced Social Psychology (Psychology 2500)

Students must take four research methods courses, including at least one course in research design.

Research methods courses that meet this requirement include, but are not limited to:

Quantitative Research Methods

Research Methods Courses

  • Introduction to Econometrics (Economics 1123)
  • Introduction to Applied Econometrics (Economics 2120); (prerequisite Economics 2110; the pre-req will count towards 4 course requirement)
  • Econometric Methods II (Economics 2115)
  • Advanced Applied Econometrics (Economics 2144)
  • Industrial Organization (Economics 2610)
  • Statistical Methods for Evaluating Causal Effects (Econ 1127)
  • Advanced Quantitative Methods II (KSG API 210i)
  • Machine Learning and Big Data Analytics (HKS API 222)
  • Statsitical Machine Learning (Statistics 195)
  • Probability Theory (Statistics 210)
  • Statistical Inference (Statistics 211)
  • Bayesian Data Analysis (Statistics 220)
  • Incomplete Multivariate Data (Statistics 232)
  • Sequential Decision Making (Statistics 234)
  • Advanced Demand Modeling (MIT 1.205)
  • Advanced Natural Language Processing (MIT 6.864)
  • Bayesian Modeling Inference (MIT 6.435)
  • Inference Causal Parameters (MIT 14.388)

Quantitative Research Design Courses

  • Advanced Quantitative Research Methodology (Gov 2001)
  • Program Evaluation: Estimating Program Effectiveness with Empirical Analysis (HKS API-208)

Consumer Behavior

  • Intermediate Statistical Analysis in Psychology (Psychology 1950)
  • Multivariate Analysis in Psychology (Psychology 1952)

Research Design Courses

  • Design of Field Research Methods (HBS 4070)
  • Experimental Methods (HBS 4435)
  • Field Experiments (HBS 4430)

Marketing students are required to take five additional doctoral courses.

Quantitative-track students are required to complete:

  • Consumer Behavior (HBS 4630)
  • Marketing Models (HBS 4660)
  • Two breadth courses
  • Three elective doctoral courses

Consumer Behavior-track students are required to complete:

  • Micro Topics in Organizational Behavior (HBS 4882)
  • Behavioral Approaches to Decision Making and Negotiation (HBS 4420)
  • One elective doctoral course

All students without an MBA degree are required to complete two case-based HBS MBA courses.

Students are strongly encouraged to attend and participate in seminars throughout their program. Students are expected to attend the Marketing Unit Seminars .

Good Academic Standing

To remain in good academic standing, doctoral students are expected to maintain a B grade point average.

Teaching Requirement

Students are required to complete a teaching engagement of one full academic term that includes at least 8 hours, or 3 class sessions, of front-of-class teaching experience and at least 16 hours of teaching preparation time.

Special Field Exam

Students are required to pass the Special Field Exam at the end of the second year or beginning of the third year. This exam has two parts: a written exam and an oral exam based on a research paper a student has written.

Dissertation Proposal

By the end of their third year, all students are required to obtain approval of their dissertation proposal by their Dissertation Chair.

Oral Examination

Students are required to complete a dissertation proposal oral examination. In evaluating the student’s performance at the orals, the Dissertation Committee will take into account the quality of the student’s oral presentation, the quality of the student’s responses to questions from the Dissertation Committee, and the written material prepared prior to the oral date.

Dissertation

Students are required to write a dissertation, which typically takes the form of three publishable papers, to the satisfaction of their Dissertation Committee. The dissertation defense is oral and open to the public.

  • Doctoral Programs

Quantitative Marketing

Subrata K. Sen teaching

The PhD degree in Marketing is a research degree that is focused on developing cutting-edge skills that are needed to do research on the frontiers of marketing.

Behavioral Marketing

Shane Frederick teaching

The PhD program in Behavioral Marketing at Yale focuses on how individuals think and behave in consumer-relevant domains. The program of study is inter-disciplinary, drawing from the fields of consumer behavior, social psychology, cognitive psychology, decision research, and behavioral economics.

Yale Marketing Seminar

The Yale Marketing Seminar Series presents recent research papers in marketing. The goal is to bring researchers from other universities to the Yale campus to stimulate exchange of ideas and deepen understanding of marketing trends.

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About the Program

The Wisconsin PhD Program in marketing is designed to prepare students for academic careers at top universities. A career as a marketing faculty member offers a high degree of intellectual stimulation, creative freedom, and the opportunity to develop and disseminate new knowledge via research and teaching.

Core Areas of Research

Student research is supported by faculty in three core areas:

Quantitative modeling

Consumer behavior

Marketing strategy

Our faculty members contribute to significant advancements in the theory and practice of marketing, as evidenced by our recently published journal articles .

Academic Requirements

All students must meet the general PhD requirements of both the UW–Madison Graduate School and the Wisconsin School of Business. Prospective students should possess:

  • A bachelor’s degree in accounting, finance, management, economics, or operations and information management OR
  • A minimum of four courses from two or more of the following areas: accounting, finance, management, economics, and operations and information management
  • Competency at an intermediate level of statistics

Program Coursework

Students complete four PhD seminar courses in marketing from the core areas of research: quantitative modeling, consumer behavior, and marketing strategy. These seminar offerings vary from year to year.

Students complete four courses at the graduate level, either inside or outside the Wisconsin School of Business, including at least one course in the methods of data collection and at least one in the methods of data analysis.

See Guide for all course requirements

Faculty Research Interests

Neeraj Arora

Neeraj Arora Research interests: Choice models Experimental design Big data analytics Machine learning Bayesian statistics View full profile Ishita Chakraborty Research interests: Digital Marketing Unstructured Data – Text, Video Analytics Machine Learning/Deep Learning Fairness and Bias Salesforce Recruitment and Training View full profile Kevin YC Chung Research interests: Quantitative marketing Empirical industrial organization Choice models Endorsement marketing Emerging markets Credence goods View full profile Remi Daviet Research interests: Deep Learning & AI Bayesian & Computational Statistics Consumer Decision Making Advertising Neuro-Genomics View full profile Amber Epp Research interests: Understanding collective phenomena, including the interplay of relational identities, collective goals, and network agency Group decision-making View full profile Cheng He Research interests: Causal inference Policy evaluation Modern retailing Consumer search Financial decision-making View full profile Jan Heide Research interests: Channels of distribution Strategic partnerships Interorganizational relationships Marketing strategy View full profile Aziza Jones Research interests: Status and Identity Signaling Social-Signaling Donation Behavior Parental Spending View full profile Tarun Kushwaha Research interests: Marketing – finance interface Marketing channels Impact of crisis Global marketing View full profile Qing Liu Research interests: Quantitative modeling of marketing data Bayesian methods Experimental design Conjoint analysis Consumer choice Big data analytics View full profile Yi Liu Research interests Technology and platforms Economics of AI Theoretical models in marketing   View full profile C. Page Moreau Research interests: Consumer learning and knowledge transfer New product development and acceptance Creativity and design View full profile Neil Morgan Research interests: Marketing capabilities Brand Strategy Marketing strategy Marketing performance assessment View full profile Joann Peck Research interests: Haptics Interpersonal touch Non-verbal behaviors more broadly Psychological ownership Individual difference measures View full profile Evan Polman Research interests: Consumer and managerial decision-making Creativity Ethics Emotions Psychology experiments View full profile J. Craig Thompson Research interests: Philosophy of science Postmodern culture Consumer lifestyles and motivations Gender issues and consumption View full profile Connect With Current Students

We encourage you to contact our doctoral students in marketing to hear their perspectives on the Wisconsin PhD Program.

View current student profiles

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See Our Placement Results

Graduates of our PhD specialization in marketing have accepted tenure-track positions at top research universities.

View recent placements

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The Marketing PhD program prepares students to advance knowledge on the complex interactions between consumers and markets. Students work collaboratively with faculty and gain the experimental, quantitative and analytical skills necessary to conduct research on the drivers of consumer behavior, the mechanisms of consumer decision-making and the indicators of firms’ strategic success.

Research interests of marketing faculty and doctoral students include consumer financial decision-making, marketing communication and persuasion, innovation, pricing, corporate social responsibility, social network effects, and social listening.

World-class training

Marketing PhD students are trained to become thought leaders in academic marketing research. The curriculum provides expert-level training in statistical and experimental methods, quantitative marketing, predictive modeling and theory building.

We employ a junior-collaborator training model: Our award-winning faculty leverage their expertise to help students grow into independent thinkers. Doctoral students build a portfolio of research projects that are relevant to many stakeholders, including researchers, practitioners and policy-makers.

Additional  information about our Marketing faculty  can be found here

General details about the curriculum, requirements, and structure of the  program can be found here . Please be aware this document is not an exhaustive list of the requirements for the Program.

How to Apply

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PhD Degree Program in Marketing

Marketing is fundamentally concerned with the description and prediction of decision outcomes involving all aspects of the firm that relate to its customers, competitors, distributors, and business regulators. Interest in description and prediction, in turn, is associated with the improvement of marketing decision making.

Marketing is an interdisciplinary field that draws upon theory and methodology from a wide variety of sources, including psychology, sociology, mathematics, statistics, and economics. Recent developments in the field include new methods and theories for understanding buyers’ perceptions and preferences, probabilistic choice models, models for allocating marketing resources,  econometric analysis of large data bases, and micro-economic models for marketing strategy.

The Wharton School’s Marketing Department has had a long tradition in the development of new research methodologies and the successful implementation of new decision models and techniques in the practice of marketing.

Information Sessions about Admissions for 2025

Objectives of the program.

The program’s specific objectives are:

  • To provide an interdisciplinary environment for the generation of creative ideas in marketing;
  • To provide sufficient analytic skills for evaluation (and implementation) of these ideas, i.e., critical insight;
  • To provide training in the communication of these ideas to others; and
  • To encourage a type of cumulative contribution to the marketing field by a process of learning how to learn, i.e., the strategy of scholarly inquiry.

These objectives are implemented by means of a varied program of seminars, joint research projects, and colloquia.

DEGREE REQUIREMENTS

The Wharton Doctoral Programs consist of two distinct phases: pre-candidacy and candidacy. In general, during the pre-candidacy phase the student completes

  • the required coursework
  • preliminary examinations
  • any requirements imposed by the student’s specific Department or Program such as additional qualifying examinations and research papers.

Upon satisfying all of these requirements, the student applies in writing to their Department Ph.D. Faculty Coordinator for admission to candidacy. The Coordinator will review the student’s record and make a recommendation to the Vice Dean. Upon approval by the Vice Dean, the student is admitted to candidacy.

The candidacy phase comprises

  • preparation and defense of the dissertation proposal
  • doctoral dissertation
  • final defense of the dissertation

CANDIDACY REQUIREMENTS

The following are the specific requirements for the Marketing Department.

Before admission to candidacy , the student is required to:

  • Complete the required 15 credit units of graduate level courses as described in detail in the Coursework section below.
  • Take and pass the Marketing Qualifying Examination offered at the end of the first year.
  • Complete a faculty-supervised First Year Research Paper due approximately August 25, before the start of the second year.
  • Complete a faculty-supervised Second Year Research Pape r due by approximately August 25, before the start of the third year.
  • Complete all forms required by the University. Link to forms:  https://doctoral-inside.wharton.upenn.edu/forms/
  • The Ph.D. program in marketing is based on the completion of the dissertation as well as a minimum of fifteen graduate level course units.
  • These courses assume that the student has a basic knowledge of various business areas, computer programming, calculus, and matrix algebra.
  • Of the 15 course units, a maximum of 4 can consist of transfer courses for graduate work at other universities with approval of the Department’s PhD Coordinator.
  • In addition, only 2 of the 15 course units can be independent study courses.
  • Courses are taken from the following categories:

MAJOR Field Courses - 5.0 CU

The Marketing Department requires that students take five course units (cu) of Ph.D. seminars .

  • Students can select the Quantitative Track or the Consumer Behavior Track when choosing which marketing seminars to take, according to their research interests.
  • If a required Marketing Seminar is not offered, students may submit a request to the Marketing Department’s Doctoral Committee for a course substitution.
  • The required seminars are:

Consumer Behavior Track : 3 credit units as follows

  • MKTG 9500 (0.5 cu) and MKTG 9510 (0.5 cu)
  • MKTG 9520 (0.5 cu) and MKTG 9530 (0.5 cu)
  • MKTG 9540 (0.5 cu)
  • MKTG 9560 (0.5 cu)

Quantitative Track: 3 credit units as follows

  • MKTG 9540 (0.5 cu) and MKTG 9550 (0.5 cu)
  • MKTG 9560 (0.5 cu) and MKTG 9570 (0.5 cu)
  • MKTG 9500 (0.5 cu)
  • MKTG 9520 (0.5 cu)

Seminars required for all students : 2 credit units

  • MKTG 9400 (0.5 cu)
  • MKTG 9410 (0.5 cu)
  • MKTG 9420 (0.5 cu)
  • MKTG 9430 (0.5 cu)

Please see the links on the right for Course descriptions and schedules. Students wishing to take any of these courses need permission from the course instructor before they can register for them. Please see  Program Advising and Registration for details about how to enroll in these courses, and how to set up an Independent Study section (MKTG 9990).

Basic Courses - 3.0 to 4.0 CU

Economics Requirements

  • ECON 7100 and ECON 7110 ( Microeconomic Theory I & II) OR
  • ECON 6100 (Microeconomic Theory) and ECON 6110 (Game Theory and Applications) OR
  • BEPP 9500 (Managerial Economics)

Statistics Requirements

  • STAT 5000 and STAT 5010 (or PSYC 6110 and PSYC 6120)
  • STAT 5150 and 5160
  • STAT 5200 and 5210
  • STAT 9700 and 9710
  • ECON 7300 and 7310
  • SOCI 5351 (Quantitative Methods II) and STAT 5010

*Non-statistics Wharton PhD students may take STAT 9270, 9610 (Statistical Methodology – previously STAT 541), 9620 and STAT 5420  as electives only after fulfilling one of the required course combinations listed above. Students who would like to take these courses are required to ask for an interview with the instructor and receive his/her permission.

Exceptions to these sequences, or the ability to “mix and match” courses from these sequences, is allowed- however, must receive written approval from the current doctoral coordinator of the statistics department program.

Courses in a Related Field - 2.0 to 3.0 cu

Students also complete course units in related fields. A partial list of possible related fields includes:

  • Communications Research
  • Decision Processes
  • Econometrics
  • Information Systems
  • Operations Research

Electives - 4.0 to 5.0 cu

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PhD in Marketing

UNC Kenan-Flagler is a global leader in the field of empirical modeling and a destination department for marketing scholars who have a genuine interest in combining managerial relevance with academic rigor. The Marketing Area conducts managerially relevant research using rigorous empirical and analytical techniques, creates synergy between their research and teaching, and makes an impact on the business community and society by actively disseminating their insights.

PhD Marketing students learn to conduct research using rigorous empirical and analytical techniques. As a doctoral student, you will learn to unlock the full value of marketing data to better understand customers and improve marketing efforts. We actively share the newfound insights we glean to benefit the business community and society.

Typical Course Schedule by Year

During the first two years of the PhD program, you focus on courses that develop the tools you need to produce high-quality research. A faculty member, who acts as your advisor, is assigned to you when you enter the program.

  • Marketing I
  • Marketing II
  • Issues in the Design and Analysis of Research in Marketing
  • Seminar in Marketing Research Methodology
  • An original research paper written under the supervision of a faculty member is required for presentation and critique.
  • Economic Foundations in Marketing
  • Advanced Psychometric Measurement and Data Analysis in Marketing
  • A Comprehensive Written Examination covers all of the courses you take in the first two years of the PhD program
  • An oral presentation of your current research
  • Full-time research
  • With consent of your advisor, you may attend/participate or present at external national or international conferences after your second year.
  • Dissertation and Oral Defense is expected prior to the end of the fifth year.
  • Preparing for the job market
  • PhD students may take any elective course offered by UNC Kenan-Flagler or other UNC or Duke departments with guidance from your advisor.
  • Your are invited to participate in all marketing-related research seminars and guest speakers offered at UNC Kenan-Flagler.

View our current Marketing PhD students .

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MARKETING PH.D.

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VIBRANT, SMART, AND CURIOUS

Over the last ten years, 100 percent of marketing Ph.D. students have accepted academic positions upon graduating, thanks in large part to faculty mentors at the top of their game.

Quick Links

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phd programs in marketing

RESEARCH BREADTH

The world is your laboratory.

phd programs in marketing

ACADEMIC LIFE AT McCOMBS

Mentorship and practice.

phd programs in marketing

CAREER PLACEMENT

The world needs you, application deadline.

The application deadline for the Marketing Doctoral Program is December 15th.

Extraordinary business and economic growth have ushered in exciting times in our Marketing Department, with many graduates starting their careers at the world's leading research institutions. The program's primary goal is to develop students into skilled researchers and future leaders in academia by creating and disseminating marketing knowledge that reshapes the marketplace.

Consumer Behavior

Research focuses on issues related to the acquisition and retention of consumers and consumers' consumption of goods, services, ideas, and experiences. The research both relies on and contributes to theory in marketing, psychology, sociology, and economics and has practical relevance, answering questions that inform and improve marketing and public policy decisions and individual-level consumer well-being.

Marketing Strategy

Research focuses on issues related to firms' strategies and behaviors, including topics such as innovation management, sales force management, distribution channels, market entry strategy, technology strategy, new venture marketing, customer relationship management, and marketing metrics. The research spotlights substantive real-world problems, and generally, the insights from marketing strategy research have direct and actionable implications for marketing practice.

Quantitative Marketing

Research focuses on developing theoretical models and empirical methods for applied marketing problems, drawing from economic theory, statistics, econometrics, and computer science to uncover novel insights, challenge existing theory, and advance marketing practice. The research, combining computational advances, fruitful collaborations with industry, and explosive growth in data availability, along with strong student demand for analytical training, portends a fulfilling academic career for those interested in quantitative marketing.

RESEARCH METHODOLOGIES

A wide variety of research designs is used, and mastery of quantitative and qualitative data analysis techniques is essential.

PREPARATION AND QUALIFICATIONS

The Texas McCombs Marketing doctoral program assumes that students have taken advanced courses to establish a reasonable mathematical, statistics, and economics background. Adequate computer programming skills are necessary for coursework.

Prospective applicants are required to hold a four-year bachelor's degree (does not require a formal degree in the area of study) or equivalent before starting the program. There are no additional prerequisites or requirements for the Marketing department.

See Admissions for further information.

CAREER DESTINATIONS

The primary goal of the Texas McCombs Ph.D. program is to prepare students for exceptional academic careers. Over the last five years, McCombs Marketing Ph.D. alumni have excelled at top institutions globally.

Recent Graduate Placements

Current students and *job market candidates.

Abbott, Paige

Alam, Meher

Basak, Somdatta,

Chavez Montes, Marcelino

Gautam, Aprajita

Ghosh, Robina

Niknejad Moghadam, Mahdi*

Nivsarkar, Anima

Shu, Runyang

Sridhar, Sachin

Urdaneta Romano, Constanza

Winer, Sarah

Wu, Xiaohan Jessica

Yu, Lingzhi

Zhang, Zhengwei (Harrison)

phd programs in marketing

Paige Abbott

phd programs in marketing

Somdatta Basak

Marcelino Chavez headshot

Marcelino Chavez

Aprajita Gautam headshot

Aprajita Gautam

phd programs in marketing

Robina Ghosh

Mahdi niknejad moghadam*.

phd programs in marketing

Anima Nivsarkar

Runyang Shu headshot

Runyang Shu

Sachin Sridhar headshot

Sachin Sridhar

phd programs in marketing

Constanza Urdaneta Romano

phd programs in marketing

Sarah Wiener

phd programs in marketing

Xiaohan (Jessica) Wu

phd programs in marketing

Zhengwei (Harrison) Zhang

phd programs in marketing

ARE YOU READY TO CHANGE THE WORLD?

The Texas McCombs Doctoral Program is seeking individuals who are interested in transforming the global marketplace. Are you one of these future thought leaders?

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Ph.D. in Marketing

Program information.

The University of Kansas doctoral program in marketing aims to prepare students for academic careers at tier 1 research universities. Faculty members closely supervise doctoral students pursuing their doctorate in one of the two tracks offered: consumer behavior or quantitative.

Each student is assigned an academic advisor, who guides the student in course selection and other general academic requirements. Students will begin to collaborate with faculty members on research projects early in the doctoral program, enabling them to have more than one paper under advanced review at premier marketing journals as they begin the job search in their penultimate year in the program.

Application deadlines

Priority: December 15, 2023

Final: January 10, 2024

  • Application requirements

The marketing department has young and dynamic faculty, dedicated to producing high-quality research that is published in top-tier marketing and interdisciplinary journals. Students will begin to collaborate with faculty members on research projects early in the doctoral program.

Part of our mission is to develop effective teachers. To that end, all doctoral students are required to teach at least two sections as independent instructors. The school and university prepare and reward doctoral students for excellence in teaching through various programs and awards.

Program details

Major courses.

MKTG 901: Research Methods in Marketing

MKTG 951: Consumer Behavior

MKTG 952: Introduction to Marketing Models

MKTG 957: Managerial Issues in Marketing

Consumer Behavior tool courses

BE 917: Advanced Managerial Econ OR ECON 700: Survey of Microeconomics

BSAN 920: Probability for Business Research OR MATH 727: Probability Theory

BSAN 921: Statistics for Business Research

PSYC 791: Statistical Methods in Psychology II

PSYC 818: Experimental Research Methods in Social Psychology

PSYC 894: Multilevel Modeling

Consumer Behavior supporting courses

Choose at least five of the following courses, with advisor's approval.

PSYC 723: Advanced Cognitive Psychology

PSYC 725: Cognitive Neuroscience

PSYC 735: Psycholinguistics I

PSYC 774: Advanced Social Psychology I

PSYC 775: Advanced Social Psychology II

PSYC 787: Multidisciplinary Perspectives on Gerontology and Aging

PSYC 896: Structural Equation Modeling I

PSYC 933: Seminar: The Measurement of Attitudes

PSYC 991: Longitudinal Data Analysis

Courses outside the list below may also be considered, with advisor's approval.

Quantitative tool courses

BSAN 921: Statistics for Bus. Res. OR MATH 728: Statistical Theory

BSAN 922: Advanced Regression

ECON 817: Econometrics I

ECON 818: Econometrics II

Quantitative supporting courses

BE 917: Advanced Managerial Econ OR ECON 730: Topics in Industrial Org

ECON 800: Optimization Techniques I

ECON 801: Microeconomics I

ECON 809: Optimization Techniques II

EECS 836: Machine Learning OR  EECS 837: Data Mining

EECS 839: Mining Special Data

BIOS 902: Bayesian Statistics

Other substitional courses for the above supporting courses may be from the list below with advisor's approval:

ECON 916: Advanced Econometrics II (Time Series, VAR models)

EECS 649: Introduction to Artificial Intelligence

More information:

View a detailed list of courses in the Academic Catalog .

Requirements

Area of concentration.

Each aspirant, with the assistance of his or her faculty advisor and the area faculty, selects an area of concentration.

The area of concentration is selected from the traditional business disciplines of accounting, analytics, information, and operations, finance, human resource management, marketing, organizational behavior, and strategic management. An aspirant may also propose an interdisciplinary area of concentration that is a combination of these disciplines or include emphasis such as international business, law, and economics.

The aspirant must take at least five advanced courses in the area of concentration. These courses may include those offered outside the School of Business.

Supporting areas

Coursework in the area of concentration is supplemented and strengthened by study in one or two supporting areas. A supporting area is one that supplements and complements the area of concentration.

The aspirant will satisfy the supporting area requirement by taking at least four advanced courses in the supporting areas (at least two courses in each of two supporting areas, or at least four courses in one supporting area). Courses recommended for preparation for the qualifiers may not be included in satisfying the supporting area requirement.

Research methodology

For successful qualifier assessment, the student’s program of study should include adequate preparation in research methodology.

Sound research is always grounded on sound methodology. A doctoral student in marketing has the opportunity to develop methodological skill in probability and statistics, optimization, uncertain reasoning, game theory, and econometrics. A typical doctoral dissertation often utilizes one or more of the following research methodology: empirical, analytical, behavioral, and computational.

  • Comprehensive exams
  • Dissertation proposal
  • Dissertation defense

Some students can complete the program in four years.

Program faculty

Jonathan Beck

  • Assistant Professor
  • Marketing and Business Law academic area

Kissan Joseph

  • Area Director, Marketing and Business Law
  • Crown/Sherr Professor

Yexin Jessica Li

  • Dean's/Frank S. Pinet Professor

Ahreum Maeng

  • Associate Professor

Murali K. Mantrala

  • Ned N. Fleming Professor

Lauren Min

  • AT&T Foundation Professor

Marketing doctoral students

Syed Amir Alisha

  • Ph.D. Student

Ajmal Basheer

  • Ph.D. Candidate

Majedeh Esmizadeh

Marketing Major

Take companies to the next level.

Learn about consumer behavior, advertising, social media and more. Create your own program of study. Choose courses like international marketing, advertising and sports marketing. You'll learn how to identify market segments and work in a global business culture. Your coursework and internships will prepare you for graduate school or an exciting career .

Why study marketing at the College of Charleston?

Build your own academic path. From interactive coursework to hands-on experience, you'll learn tons! Connect with local business leaders or design an independent study. Conduct research or secure an internship. The faculty offer real-world expertise from running a firm to managing product lines.  

What will I learn?

Learn how to create marketing campaigns. Identify target audiences. Analyze market trends. You'll develop communication, creativity and critical thinking skills. As a marketing major, you will develop skills in:

  • market research.
  • consumer behavior analysis.
  • strategic planning.
  • advertising.
  • digital marketing.

View Curriculum:  Marketing

Program Highlights

Study what you love. This program lends itself to a personalized education. Prepare to thrive in the industry as you bridge learning with practice. You'll engage in research alongside esteemed marketing professors. You'll learn how to create marketing campaigns and hone your creative skills. Explore endless possibilities and make a lasting impact .

We offer a number of study abroad programs. Immerse yourself in diverse cultures. You can expect courses such as international marketing when studying abroad. In the past, students have traveled to Austria, Greece and more. Take what you learn in the classroom and apply that to site visits and tours of local businesses abroad.

  • Mercedes Benz Vans.
  • Digital Ignite.

The city of Charleston is recognized as a vibrant hub for marketing. It offers an ideal setting for studying this dynamic field. With a thriving community of marketing firms in the region, there are endless opportunities for you . Participate in internships, co-ops and other experiential learning ventures.

Careers & Outcomes

  • Glamour Magazine.
  • Le Creuset.
  • Michelin North America and U.S. Sailing.

phd programs in marketing

Making the brand

When Leah Martin '22 arrived at the College, she realized her disability could be used as an asset for bringing in a diverse viewpoints to the table. Then she took a seat at Google's table.

About the Minor

A minor in marketing is the perfect complement to any course of study. This minor can open doors after graduation. You'll develop important communication skills, learn to problem solve and understand key marketing concepts. A marketing minor pairs well with majors like business administration, communications, hospitality and tourism management, English and more.

View Curriculum:  Marketing Minor

phd programs in marketing

Nick has participated in many photo shoots which sometimes means he has to be both behind and in front of the camera

As kids, most of us go through various interests and career aspirations. What you think you want to be when you’re five years old is rarely what you end up doing as an adult.  

Case in point – Business Graduate Nick Walker. 

“My best friend and I wanted to be snake-wrangling vets, even though I didn’t have any particular fascination for snakes,” Nick says. “After doing a one-week work experience program with a vet in high school, I quickly discovered that was not the career path for me.” 

Nick also considered joining the Navy but decided against that too. 

The Intersection of History and Business Strategy

Whilst at university, Nick decided to study international business and modern history, building on a childhood love of history combined with the practical business element. What he discovered at Macquarie University during his studies was how much an understanding of history helps understand business strategy. 

“When I studied business strategy across a few units, it was really interesting to learn how it has evolved over time, and I found that studying the evolution of business strategy aligned to my history studies,” he says. 

Given Nick’s diverse array of interests growing up - did we mention he’s a massive women’s basketball fan and has an amazing memory for sports statistics – it’s not surprising that the diversity of opportunities at Ventia was one thing that appealed to him when he applied for our graduate program.

I loved the idea of getting to work in and around multiple sectors and business units, and of getting both office-based and in field experience

Another drawcard was our work with Defence. “Having considered a naval career, I was drawn to Ventia’s long history supporting Defence.”

From Marketing to Social Sustainability

So far, Nick has had the opportunity to support the Brand and Marketing team, the Social Sustainability team and is now working on a contract in the Telco sector. 

phd programs in marketing

Nick with his Social Sustainability Team

“I never really saw myself working in either marketing or the diversity and inclusion space, but being exposed to them has really helped me develop skills and knowledge about the wider business,” Nick explains. “I can also take those learnings into wherever I end up in the future as they are so applicable to any role and sector.” 

One of the initiatives he’s most proud of having worked on so far is the launch of Ventia’s latest Reconciliation Action Plan (RAP). 

Seeing our RAP come to life and the passion and energy that so many people across Ventia put into achieving the best outcomes for Aboriginal and Torres Strait Island communities is inspiring

Navigating a graduate program selection

Nick has a few tips for other graduates looking for a program to set them on the path to success. 

“Read up on the graduate program, what it’s about and what it encompasses, as that will help you get the most out of it,” he says is his first tip. “It’s also worth learning as much as you can about the company because it’ll tell you if it’s a good fit for your values as well as your career aspirations.”

Nick’s final tip? “Jump in, take the opportunity and apply!” 

phd programs in marketing

Nick has had the opportunity to work across multiple sectors business units during his time in the Graduate Program

If you’re interested in exploring graduate opportunities with Ventia, visit our Graduate Careers page below. Applications for the 2025 program open 1 July 2024.

Are you seeking one-on-one college counseling and/or essay support? Limited spots are now available. Click here to learn more.

Best Online MBA Programs – 2024

May 23, 2024

Are you thinking of ways to accelerate your career in business? Perhaps you feel ready to switch your area of focus, become a manager in your company, or start your own. Maybe you’ve thought about an MBA, but you’re hesitant to quit your job and put your life on pause for grad school. An online or hybrid Masters in Business Administration (MBA) program could be the perfect solution. Below, you can read about factors to consider when choosing the best online MBA for you, followed by a list of 20 top online and online/hybrid MBA programs. Click here is you are looking for a list of the Top MBA Programs .

What to consider when choosing an online MBA

Before we dive into the list, here are some important factors to consider as you begin your application process.

Online vs. hybrid format : Some of these programs are fully online, while others take place in an online/hybrid format. This means that a percentage of your time will be spent on campus, participating in seminars, workshops, or networking events. This hybrid format can be great for students who want to continue working their jobs but still want to connect with their cohorts and professors. However, if you are extremely busy or getting to campus is highly inconvenient, a fully-online program could be a better option.

Location : Location also comes into play here, since programs with hybrid elements will require that you travel to campus every so often. So, if you live and work in Seattle, you may want to consider University of Washington’s program before USC’s. Location can also affect tuition, if the program offers in-state tuition at lower rates than out-of-state.

Best Online MBA Programs – 2024 (Continued)

Acceptance information : Make sure to pay attention to the program’s acceptance rate, average GMAT scores, and undergrad GPAs. Some schools value high GPAs and test scores more than others, and doing the research ahead of time will allow you to streamline your application process.

Tuition : Below, you will find information on each program’s tuition-per-credit. Throughout the course of these programs, you will likely end up paying a tuition somewhere between $50,000 and $100,000, more or less (depending on the length of the program and whether it’s at a public or private university). However, certain programs are as low as $29,000, and even offer additional merit- and need-based- scholarships. So, while online MBAs can be costly, they tend to be significantly less expensive than many residential programs.

20 Best Online MBA Programs

Continue reading for 20 of the nation’s top online MBA programs.

1) Indiana University—Bloomington (Kelley)

With 50% of coursework made up of electives, this program is perfect for students who want to customize their own pathways. In addition to being the top program on the U.S. News list, Kelley’s online MBA is ranked as the #1 online MBA program in Finance and Marketing, and the #2 online MBA program in Business Analytics and General Management. The program boasts its excellent full-time faculty and career coaching that extends through professional life after graduation.

  • Location: Bloomington, Indiana
  • School type: Public
  • Acceptance rate: 27%
  • Average GMAT score: 670
  • Average undergrad GPA: 3.4
  • Graduate enrollment: 1,652
  • Tuition per credit: $1,635

2) Carnegie Mellon University (Tepper)

Tepper’s online hybrid MBA is taught by the same faculty who teach their full-time MBA, and online students also have access to the school’s many resources. With an analytics-focused curriculum, the program is designed to help students harness emerging technologies and work with data to make smart business decisions.

  • Location: Pittsburgh, PA
  • School type: Private
  • Acceptance rate: 61%
  • Average GMAT score: 668
  • Graduate enrollment: 228
  • Tuition per credit: $2,274

3) University of North Carolina—Chapel Hill (Kenan-Flagler)

This online MBA offers full-time and part-time options, which makes it possible for working professionals to complete the program without disrupting their career goals. Students choose from 36 electives, immersive summits, and 6 concentrations: Data Analytics and Decision Making, Entrepreneurship, Finance, Marketing, Strategy and Consulting, and Management and Leadership.

  • Location: Chapel Hill, North Carolina
  • Acceptance rate: 62%
  • Average GMAT score: 674
  • Average undergrad GPA: 3.3
  • Graduate enrollment: 797
  • Tuition per credit: $2,025

4) University of Southern California (Marshall)

Designed for fully employed professionals, this comprehensive and full-time MBA prepares students to accelerate their careers or successfully change industries. Despite its online format, students experience camaraderie with other students and support from expert faculty. After an on-campus orientation, classes take place two evenings a week.

  • Location: Los Angeles, California
  • Acceptance rate: 46%
  • Average GMAT score: 619
  • Average undergrad GPA: 3.2
  • Graduate enrollment: 283
  • Tuition per credit: $2,307

5) University of Washington (Foster)

Foster’s online/hybrid MBA program offers a 4-to-5-day session on campus each quarter to ensure networking and professional development opportunities for students. The core curriculum is grounded in business principles, theories, and frameworks, while also offering hands-on case analysis for real-world decision-making experience.

  • Location: Seattle, Washington
  • Acceptance rate: 73%
  • Average GMAT score: 620
  • Average undergrad GPA: 3.5
  • Graduate enrollment: 160
  • Tuition per credit: $1,500

6) University of Florida (Warrington)

The Warrington College of Business offers an accelerated 16-month online MBA program, as well as an online 2-year program. As one of the first schools to offer a fully-accredited online degree, UF offers experiential learning opportunities and global immersion experiences, as well as top career coaches.

  • Location: Gainesville, Florida
  • Acceptance rate: 56%
  • Average GMAT score: 617
  • Graduate enrollment: 867
  • Tuition per credit: $1,208

7) Arizona State University (Carey)

Carey’s online MBA emphasizes connected leadership, fostering leaders with a “holistic understanding of people, ideas, and context.” In this program, students enroll in one 5-week class at a time, which makes the course load manageable for those who need flexible learning schedules.

  • Location: Tempe, Arizona
  • Acceptance rate: 80%
  • Average GMAT score: 548
  • Graduate enrollment: 515
  • Tuition per credit: $1,330

8) University of Arizona (Eller)

Eller College of Management offers a rigorous core curriculum, a range of electives, and an optional Global Business Experience trip that provides the opportunity to gain hands-on business experience in settings from Brazil to Singapore. Depending on circumstance, students can complete this degree in as little time as 14 months and in as much time as 48 months.

  • Location: Tucson, Arizona
  • Acceptance rate: 74%
  • Average GMAT score: 572
  • Graduate enrollment: 552
  • Tuition per credit: $1,250

9) Rochester Institute of Technology (Saunders)

This online executive MBA, which takes place over 16 months and 4 semesters, is designed for experienced, creative, and innovative leaders in business who seek further career advancement. Though all coursework is online, students must attend a 3-day on-campus orientation, as well as a 7-to-10-day international seminar closer to the time of graduation (airfare and lodging provided).

  • Location: Rochester, New York
  • Acceptance rate: 50%
  • Average GMAT score: 551
  • Graduate enrollment: 39
  • Tuition per credit: $1,660

10) University of Kansas

This highly-affordable MBA provides a top-tier business education for under $40,000. Better yet, there’s no Kansas residency requirement, which makes the program incredibly flexible. According to reports, Kansas MBA alumni have an average post-graduation salary increase of 27%, and 87% received a pay raise after degree completion.

  • Location: Lawrence, Kansas
  • Acceptance rate: 66%
  • Average GMAT score: 530
  • Graduate enrollment: 489
  • Tuition per credit: $865

11) University of Maryland—College Park (Smith)

UMD’s Smith School of Business boasts a flexible and engaging curriculum that provides the same rigor as its on-campus MBAs. Specializations include Finance, Information Systems, Marketing, Supply Chain Management, and a General Track that takes a more expansive look at core business concepts. No matter the concentration, Smith provides real-world value through a focus on data-driven strategies.

  • Location: College Park, Maryland
  • Acceptance rate: 86%
  • Average GMAT score: 564
  • Average undergrad GPA: 3.8
  • Graduate enrollment: 429
  • Tuition per credit: $1,733

12) Ball State University (Miller)

  • Another highly-affordable option, Ball State’s online MBA offers seven concentrations, ranging from Artificial Intelligence, to Finance, to Healthcare Administration. The degree program has no on-campus requirements and requires fewer credits for students who already have previous business degrees.
  • Location: Muncie, Indiana
  • School type:
  • Acceptance rate: 93%
  • Average GMAT score: 586
  • Graduate enrollment: 345
  • Tuition per credit: $701

13) The University of Texas at Dallas

With 9 concentrations and 5 double degree options, online MBA students at UT Dallas take courses on their own schedules while receiving customized career support. Though the program offers courses online (in synchronous and asynchronous formats), students must be able to attend testing centers in-person.

  • Location: Richardson, Texas
  • Average GMAT score: 635
  • Tuition per credit: $1,871

14) University of Massachusetts—Amherst (Isenberg)

This MBA includes six focus areas: Business Analytics, Entrepreneurship, Finance, Healthcare Administration, Marketing, and Sport Management. Though Isenberg MBA students have the option of completing the degree entirely online, students who live in the area (or near the Boston or Worcester locations) have the option of complementing online learning with some in-person classes in order to engage more closely with faculty members.

  • Location: Amherst, Massachusetts
  • Acceptance rate: 92%
  • Average GMAT score: 623
  • Graduate enrollment: 1,605
  • Tuition per credit: $925

15) University of Utah (Eccles)

The Eccles online MBA emphasizes analytical and quantitative problem-solving skills, effective management skills, awareness of ethical issues, communication, and strategic thinking. With its flexible and strategically-built curriculum, reports show that 50% of students received a promotion while completing this 2-year program.

  • Location: Salt Lake City, Utah
  • Acceptance rate: 90%
  • Average GMAT score: 645
  • Tuition per credit: $1,350

16) University of Wisconsin MBA Consortium

In addition to its program in General Management, the University of Wisconsin MBA Consortium offers a 36-credit MBA in Healthcare Management. Both of these options are 100% online, highly personalized, taught by Ph.D.-qualified faculty, and can be completed in 2.5-to-3 years.

  • Location: Eau Claire, Wisconsin
  • Acceptance rate:
  • Average GMAT score:
  • Average undergrad GPA:
  • Graduate enrollment: 418
  • Tuition per credit: $825

17) Oklahoma State University (Spears)

As the most affordable program on this list and one of the most affordable accredited MBAs in the nation, Spears attracts full-time and motivated professionals who wish to complete a rigorous and practical academic curriculum in 16 months. Its online courses are designed to promote student collaboration, and better yet, they are available 24/7, so they can be completed regardless of student schedule or location.

  • Location: Stillwater, Oklahoma
  • Graduate enrollment: 303
  • Tuition per credit: $364

18) University of Michigan—Ann Arbor (Ross)

Through a mix of online coursework and in-person residencies, University of Michigan offers an interactive and collaborative experience through its online MBA. The curriculum includes both synchronous class sessions and asynchronous modules, and local students are also eligible to attend in-person elective courses on the Ann Arbor campus. Career services for online MBA students include on-campus recruiting, personal coaching, LinkedIn profile review, resume reviews, virtual mock interviews, and more.

  • Location: Ann Arbor, Michigan
  • Acceptance rate: 71%
  • Graduate enrollment: 378
  • Tuition per credit: $2,212

19)  Florida State University

Designed for highly motivated individuals seeking a competitive edge in the business field, FSU offers an online, part-time MBA with specialization in real estate (which includes rigorous electives on real estate finance and analysis), in addition to its general online MBA program. Applicants should be able to demonstrate extensive professional experience and/or excellence and leadership in their previous academic work.

  • Location: Tallahassee, Florida
  • Acceptance rate: 63%
  • Average GMAT score: 560
  • Graduate enrollment: 599
  • Tuition per credit: $810

20) James Madison University

JMU offers three MBA concentrations: executive leadership (for tenured professionals seeking to enhance their skill sets), information security (for managers aiming to lead information security teams), and innovation (for professionals seeking to lead innovation in an organization). All three are delivered in a hybrid format with online coursework and in-person residencies. including an optional global residency.

  • Location: Harrisonburg, Virginia
  • Average GMAT score: 605
  • Average undergrad GPA: 3.1
  • Graduate enrollment: 171
  • Tuition per credit: $1,000

Best Online MBA Programs – Further Reading

Hopefully, this list has been helpful as you continue your search for the right online MBA. All in all, an online MBA program can be perfect for professionals with busy schedules and tight budgets who are looking to advance their careers. For more on how to get into top business schools, consider reading about the top feeders into MBA programs or the best Doctor of Business Administration Programs . Click here for the Average GMAT Score by School . Looking for more information on preparing for grad school applications more generally? Check out our articles on the top 130 GRE vocabulary words and how to study, or  GMAT vs GRE .

  • Graduate School Admissions

Sarah Mininsohn

With a BA from Wesleyan University and an MFA from the University of Illinois at Urbana-Champaign, Sarah is a writer, educator, and artist. She served as a graduate instructor at the University of Illinois, a tutor at St Peter’s School in Philadelphia, and an academic writing tutor and thesis mentor at Wesleyan’s Writing Workshop.

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UCLA Anderson Master of Science in Business Analytics (MSBA)

Master of Science in Business Analytics (MSBA)

Ranked #1 in the World

by QS World University Rankings, 2023

Become a Master of Business Analytics (MSBA)

About our program, a day in the life of the msba program.

Trailblazing Faculty

Professor Felipe Caro

Faculty Spotlight

Felipe Caro Faculty Director of the MSBA Program, Professor of Decisions, Operations and Technology Management

Professor Caro, known for helping Zara re-engineer its supply chain to become a “fast fashion” global retailer (and more profitable), is a renowned researcher who is highly published and frequently awarded for his work. His design of the MSBA curriculum is greatly influenced by changing markets and is engineered to produce the critical, analytical thinkers that the organizations of tomorrow need most.

Listen to the Podcast

Elisa Long card

Professor Decisions, Operations and Technology Management

One of Long 's specialties includes applying quantitative analysis to the ambiguities of the health care industry.

phd programs in marketing

Professor of Behavioral Economics and Strategy

Beyond his award-winning teaching and research, Professor Chen advises companies on topics at the intersection of behavioral economics, business strategy and dynamic pricing. At Uber, he redesigned its dynamic “surge” pricing model.

Peter Rossi

Distinguished Professor of Marketing, Economics and Statistics

While more recently focusing on consumer targeting and analytic pricing tools, Professor Rossi’s Bayesian hierarchical choice models created the most widely used methods for analysis of choice and conjoint data used today.

Paola Giuliano

Professor of Economics

In her research, Professor Giuliano studies the nexus of culture, economics and political economy. She holds prestigious research positions at the National Bureau of Economic Research (Cambridge), the Centre for Economic Policy Research (London) and the Institute for the Study of Labor (Bonn).

Anand Bodapati

Associate Professor Marketing

Consistently awarded the MSBA faculty excellence award, Bodapati ’s Customer Analytics course addresses marketing problems in value creation, value communication, customer acquisition, customer development, customer retention and the assessment of customer response to marketing. 

Velibor Misic

Assistant Professor Decisions, Operations and Technology Management

A multiple MSBA faculty excellence award winner,  Mišić focuses on decisions in uncertainty, customer choice problems and machine learning-based optimization in his operations analytics course.

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Southern Miss MBA Program jumps in Fortune Education Rankings

Fri, 05/17/2024 - 12:00pm | By: Courtney Robinson

The University of Southern Mississippi (USM) Master of Business Administration program (MBA) program has been ranked No. 31 nationally in the Best Online MBA programs for 2024 by Fortune Education. The current ranking represents a gain of 17 spots from its 2023 rankings.

Housed in the College of Business and Economic Development the program has restructured its curriculum in the last academic year by removing prerequisites barriers and allowing students more flexibility in their elective course selection.

Noted Dr. Bret Becton, Dean of the College of Business and Economic Development, “As the Dean of the College of Business & Economic Development, I am thrilled by our recognition as the No. 31 Best Online MBA Program by Fortune Education.”

Fortune Education ranks programs based on several factors, including price, student backgrounds, and alumni outcome. Other data factored into the decision include graduation rates, retention rates, yield rates, and average undergraduate GPA.

Dr. Steven Stelk, MBA Director, added, “ Fortune’s recognition of our MBA program is gratifying. The College of Business and Economic Development faculty and staff have continued to invest in and refine the online MBA program since it was established in 2014.”

Becton added, “ This achievement stands as a testament to the dedication and expertise of our MBA faculty and staff, whose tireless efforts have played an integral role in shaping our program into one that empowers future business leaders for success in today’s dynamic world.”

Stelk credits much of the improvement to the new curricular structure, which has attracted students with more diverse academic backgrounds.

“The recent rankings are based on the previous academic year, which gives us an opportunity to celebrate the results of our investments and provides fresh motivation to continue refining the program. We implemented novel curriculum changes in Fall 2023,” Stelk stated. “MBA students are now required to take fifteen hours of core business courses in accounting, finance, marketing, management, and strategy. They use the remaining 15 hours of focused electives to develop an area of expertise.”

Available focus areas include management, economic development, sport security management, supply chain/logistics, human capital development, instructional technology, public health, communications/public relations, non-profit studies, and public history. The MBA also now collaborates with the Sport Management MS and Master of Library and Information Science (MLIS) programs to support dual programs.  

“We are continuing to develop and test new ideas to increase the value of our MBA, and I am excited to see what the future holds,” Stelk said.

Students can complete the degree fully online or in-person at the Hattiesburg campus in as little as one year, full-time. Additional information can be found   online . For inquiries about the MBA program, please contact (601) 266-266-4659.

Learn more about the Fortune Education Best Online MBA Programs for 2024.

Categories: Business and Economic Development

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Usm steel pan orchestra to celebrate 30th anniversary, sose student to represent usm at prestigious nasa hackathon, fourth annual storywalk® to be held may 25 in the hattiesburg pocket museum alley.

Facts.net

40 Facts About Elektrostal

Lanette Mayes

Written by Lanette Mayes

Modified & Updated: 21 May 2024

Jessica Corbett

Reviewed by Jessica Corbett

40-facts-about-elektrostal

Elektrostal is a vibrant city located in the Moscow Oblast region of Russia. With a rich history, stunning architecture, and a thriving community, Elektrostal is a city that has much to offer. Whether you are a history buff, nature enthusiast, or simply curious about different cultures, Elektrostal is sure to captivate you.

This article will provide you with 40 fascinating facts about Elektrostal, giving you a better understanding of why this city is worth exploring. From its origins as an industrial hub to its modern-day charm, we will delve into the various aspects that make Elektrostal a unique and must-visit destination.

So, join us as we uncover the hidden treasures of Elektrostal and discover what makes this city a true gem in the heart of Russia.

Key Takeaways:

  • Elektrostal, known as the “Motor City of Russia,” is a vibrant and growing city with a rich industrial history, offering diverse cultural experiences and a strong commitment to environmental sustainability.
  • With its convenient location near Moscow, Elektrostal provides a picturesque landscape, vibrant nightlife, and a range of recreational activities, making it an ideal destination for residents and visitors alike.

Known as the “Motor City of Russia.”

Elektrostal, a city located in the Moscow Oblast region of Russia, earned the nickname “Motor City” due to its significant involvement in the automotive industry.

Home to the Elektrostal Metallurgical Plant.

Elektrostal is renowned for its metallurgical plant, which has been producing high-quality steel and alloys since its establishment in 1916.

Boasts a rich industrial heritage.

Elektrostal has a long history of industrial development, contributing to the growth and progress of the region.

Founded in 1916.

The city of Elektrostal was founded in 1916 as a result of the construction of the Elektrostal Metallurgical Plant.

Located approximately 50 kilometers east of Moscow.

Elektrostal is situated in close proximity to the Russian capital, making it easily accessible for both residents and visitors.

Known for its vibrant cultural scene.

Elektrostal is home to several cultural institutions, including museums, theaters, and art galleries that showcase the city’s rich artistic heritage.

A popular destination for nature lovers.

Surrounded by picturesque landscapes and forests, Elektrostal offers ample opportunities for outdoor activities such as hiking, camping, and birdwatching.

Hosts the annual Elektrostal City Day celebrations.

Every year, Elektrostal organizes festive events and activities to celebrate its founding, bringing together residents and visitors in a spirit of unity and joy.

Has a population of approximately 160,000 people.

Elektrostal is home to a diverse and vibrant community of around 160,000 residents, contributing to its dynamic atmosphere.

Boasts excellent education facilities.

The city is known for its well-established educational institutions, providing quality education to students of all ages.

A center for scientific research and innovation.

Elektrostal serves as an important hub for scientific research, particularly in the fields of metallurgy , materials science, and engineering.

Surrounded by picturesque lakes.

The city is blessed with numerous beautiful lakes , offering scenic views and recreational opportunities for locals and visitors alike.

Well-connected transportation system.

Elektrostal benefits from an efficient transportation network, including highways, railways, and public transportation options, ensuring convenient travel within and beyond the city.

Famous for its traditional Russian cuisine.

Food enthusiasts can indulge in authentic Russian dishes at numerous restaurants and cafes scattered throughout Elektrostal.

Home to notable architectural landmarks.

Elektrostal boasts impressive architecture, including the Church of the Transfiguration of the Lord and the Elektrostal Palace of Culture.

Offers a wide range of recreational facilities.

Residents and visitors can enjoy various recreational activities, such as sports complexes, swimming pools, and fitness centers, enhancing the overall quality of life.

Provides a high standard of healthcare.

Elektrostal is equipped with modern medical facilities, ensuring residents have access to quality healthcare services.

Home to the Elektrostal History Museum.

The Elektrostal History Museum showcases the city’s fascinating past through exhibitions and displays.

A hub for sports enthusiasts.

Elektrostal is passionate about sports, with numerous stadiums, arenas, and sports clubs offering opportunities for athletes and spectators.

Celebrates diverse cultural festivals.

Throughout the year, Elektrostal hosts a variety of cultural festivals, celebrating different ethnicities, traditions, and art forms.

Electric power played a significant role in its early development.

Elektrostal owes its name and initial growth to the establishment of electric power stations and the utilization of electricity in the industrial sector.

Boasts a thriving economy.

The city’s strong industrial base, coupled with its strategic location near Moscow, has contributed to Elektrostal’s prosperous economic status.

Houses the Elektrostal Drama Theater.

The Elektrostal Drama Theater is a cultural centerpiece, attracting theater enthusiasts from far and wide.

Popular destination for winter sports.

Elektrostal’s proximity to ski resorts and winter sport facilities makes it a favorite destination for skiing, snowboarding, and other winter activities.

Promotes environmental sustainability.

Elektrostal prioritizes environmental protection and sustainability, implementing initiatives to reduce pollution and preserve natural resources.

Home to renowned educational institutions.

Elektrostal is known for its prestigious schools and universities, offering a wide range of academic programs to students.

Committed to cultural preservation.

The city values its cultural heritage and takes active steps to preserve and promote traditional customs, crafts, and arts.

Hosts an annual International Film Festival.

The Elektrostal International Film Festival attracts filmmakers and cinema enthusiasts from around the world, showcasing a diverse range of films.

Encourages entrepreneurship and innovation.

Elektrostal supports aspiring entrepreneurs and fosters a culture of innovation, providing opportunities for startups and business development.

Offers a range of housing options.

Elektrostal provides diverse housing options, including apartments, houses, and residential complexes, catering to different lifestyles and budgets.

Home to notable sports teams.

Elektrostal is proud of its sports legacy, with several successful sports teams competing at regional and national levels.

Boasts a vibrant nightlife scene.

Residents and visitors can enjoy a lively nightlife in Elektrostal, with numerous bars, clubs, and entertainment venues.

Promotes cultural exchange and international relations.

Elektrostal actively engages in international partnerships, cultural exchanges, and diplomatic collaborations to foster global connections.

Surrounded by beautiful nature reserves.

Nearby nature reserves, such as the Barybino Forest and Luchinskoye Lake, offer opportunities for nature enthusiasts to explore and appreciate the region’s biodiversity.

Commemorates historical events.

The city pays tribute to significant historical events through memorials, monuments, and exhibitions, ensuring the preservation of collective memory.

Promotes sports and youth development.

Elektrostal invests in sports infrastructure and programs to encourage youth participation, health, and physical fitness.

Hosts annual cultural and artistic festivals.

Throughout the year, Elektrostal celebrates its cultural diversity through festivals dedicated to music, dance, art, and theater.

Provides a picturesque landscape for photography enthusiasts.

The city’s scenic beauty, architectural landmarks, and natural surroundings make it a paradise for photographers.

Connects to Moscow via a direct train line.

The convenient train connection between Elektrostal and Moscow makes commuting between the two cities effortless.

A city with a bright future.

Elektrostal continues to grow and develop, aiming to become a model city in terms of infrastructure, sustainability, and quality of life for its residents.

In conclusion, Elektrostal is a fascinating city with a rich history and a vibrant present. From its origins as a center of steel production to its modern-day status as a hub for education and industry, Elektrostal has plenty to offer both residents and visitors. With its beautiful parks, cultural attractions, and proximity to Moscow, there is no shortage of things to see and do in this dynamic city. Whether you’re interested in exploring its historical landmarks, enjoying outdoor activities, or immersing yourself in the local culture, Elektrostal has something for everyone. So, next time you find yourself in the Moscow region, don’t miss the opportunity to discover the hidden gems of Elektrostal.

Q: What is the population of Elektrostal?

A: As of the latest data, the population of Elektrostal is approximately XXXX.

Q: How far is Elektrostal from Moscow?

A: Elektrostal is located approximately XX kilometers away from Moscow.

Q: Are there any famous landmarks in Elektrostal?

A: Yes, Elektrostal is home to several notable landmarks, including XXXX and XXXX.

Q: What industries are prominent in Elektrostal?

A: Elektrostal is known for its steel production industry and is also a center for engineering and manufacturing.

Q: Are there any universities or educational institutions in Elektrostal?

A: Yes, Elektrostal is home to XXXX University and several other educational institutions.

Q: What are some popular outdoor activities in Elektrostal?

A: Elektrostal offers several outdoor activities, such as hiking, cycling, and picnicking in its beautiful parks.

Q: Is Elektrostal well-connected in terms of transportation?

A: Yes, Elektrostal has good transportation links, including trains and buses, making it easily accessible from nearby cities.

Q: Are there any annual events or festivals in Elektrostal?

A: Yes, Elektrostal hosts various events and festivals throughout the year, including XXXX and XXXX.

Elektrostal's fascinating history, vibrant culture, and promising future make it a city worth exploring. For more captivating facts about cities around the world, discover the unique characteristics that define each city . Uncover the hidden gems of Moscow Oblast through our in-depth look at Kolomna. Lastly, dive into the rich industrial heritage of Teesside, a thriving industrial center with its own story to tell.

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