website proposal presentation

How to create a website proposal (examples & templates)

A solid website proposal is imperative in ensuring that you and your client are on the same page.

Working for yourself as an independent service provider or freelancer can be an exciting step in a web developer’s career.

However, many would say one of the biggest downsides is suddenly having to spend so much of your time handling paperwork and client communications. Having a website proposal template can significantly streamline this process, allowing you to focus more on your actual development work and less on administrative tasks.

There are tools that can help freelancers with many of the more complicated management tasks, but client communication often needs a more personal touch. Writing a solid website proposal will not only help you to land the projects you’re really excited about , but it will make sure you and the client are on the same page from day one, avoiding frustrating miscommunications along the way.

What is a website design proposal?

A website proposal serves multiple purposes, and you need it to be clear and concise. Focus on the goals your proposal serves in order to write one effectively:

It is a reference for important information

A website proposal should make all of the relevant information quick and easy to access. Clients should be able to get your contact info or identify which project your proposal references at a glance. You would be amazed at how frequently professional proposals are sent missing key information (like names, contact information, or dates). It’s also an easy place for clients to reference specific information, such as the timeline, during the course of the project.

It makes sure everyone is on the same page

You may feel like the information you include in your project proposal is repetitive. You likely have already had a discussion about what the client is looking for and what you’ll be able to do for them.

The purpose of writing that information into a proposal is to demonstrate to the client you’ve heard and understood their needs thoroughly enough for them to trust your approach. Having everything in writing will avoid miscommunications.

It gives you an opportunity to sell your skills

Your proposal is also your final opportunity to demonstrate your value to a client. An easy-to-read, aesthetic, and convincing proposal shows off the skills and judgment you’ll bring to their project. Clients are looking for attention to detail and will evaluate your proposal for its form as well as its content.

It is a website proposal, not a contract

A contract outlines concrete commitments and compensation and comes with a legal obligation. A project proposal is intended to sell your services by demonstrating to clients you understand and are able to serve their needs. Though they overlap — both will discuss deliverables, timetables, and compensation — they ultimately serve different purposes.

What to include in a website design proposal

Format your website proposal in clearly identified sections. It should be easy for a client to flip through and quickly find the information they’re looking for. In most cases, proposals should include the following information: 

Basic information about you, your client, and the project should be easily accessible on your cover page. Think of it as a cheat sheet with contact information. You can feature your logo or a relevant graphic. Make it eye-catching, and avoid including too much information.

The cover page should consist of:

• The name of the project
• Your name and contact information
• The client’s name and contact information

Problem statement

The problem statement is the why of the project. You should outline the problem you’ll be solving for your client or the opportunity your project will help them fulfill. This section will demonstrate to your client that you’ve listened carefully to them and understand their needs.

Make sure you outline not only what they need but why they need it. If you’re making a website for a local cafe, for example, you might specify that they’re hoping to grow their clientele beyond current foot traffic. They may need a website that’s search-friendly and shows their food and seating options in order to appeal to the local university students.

Your solution

Outline exactly how the project you’re proposing will solve your client’s problem and benefit their business. A tip for writing an effective solution section — write as if you’re a member of their team convincing the decision-makers at their company to invest in the project. Use the company’s own language and framing to align with their approach and list specific benefits the project will bring to their company. Draw a direct line between your project’s features and outcomes, such as increased brand awareness, sales, or conversion.

If you’re trying to convince a client to try a new platform or migrate their site, you can use Webflow Pitch to help make the case for you and provide further information.

Webflow Pitch is our easy-to-use site that helps you create custom presentations to convince anyone in your life to use Webflow.

Deliverables/Overview of the project

List clear deliverables to give both parties a clear understanding of what is (and isn’t) included in the project. This is the area you want to get very specific about. You can set clear boundaries from the beginning by outlining the exact scope of the project. Specify the number of revisions you’ll complete for the client and the process for receiving feedback.

Your deliverables list needs to include the essential elements of the website build and any additional parts of the project such as SEO work , setting up an online payment portal , or creating a blog . If you’re setting up your client with a no-code platform like Webflow, you can add a lot of value to your proposal by listing pages that can be templatized and offering basic training to their marketing team . Often the best way to do that training is just sending over a quick video of the process the marketing team can use as a reference.

The cost of the project is often the first thing your client will flip to when they receive your proposal. Make it clear and straightforward. The project budget should already have been discussed with the client, so the final ticket price shouldn’t come as a surprise for them.

Break down the major elements of your project and the overall cost of each piece. This could include the cost of setting up the online store, design work, or creating the more complex custom-coded elements your client needs. Keep in mind that you don’t need to justify your rate — just give an overview of the cost of the project elements. Resist itemizing too granularly — it may just confuse your clients.

If your client hasn’t fully decided the scope of the project they want, this is the place to pitch packages, such as comparing a full website redesign vs. a refresh.

Specify the timeline for the project. Give yourself a little padding for unexpected roadblocks. Make sure to include very specific windows for client feedback and revisions to avoid the project dragging on, and build in time for testing. Agree on a website launch date, and make that the north star for the overall project timeline.

Timelines to include:

• Discovery and strategy
• Development
• Testing and QA
• Website launch date

Call to action

Close the deal! Conclude your proposal with a brief and encouraging call to action and an easy way for your client to accept the project. You want to avoid the client having to search for your contact info or any burdensome tasks, like printing and signing a document, which might slow down or get in the way of getting the project confirmed.

If you’ve sent a PDF, enable digital signing. If you’ve created a website, include an “Accept Project” button. Make it easy and exciting for the client to get the project started.

Choose a format for your website proposal

Once you have written out the core text of your proposal, choose a format to deliver it to your client. You want to show off your creative eye while still clearly communicating the key information your client will need to make a decision. Whatever format you ultimately send, it can be a good idea to include an additional simple, downloadable PDF of the text. This ensures the client has easy access if they need to quickly reference the information in your proposal.

A PDF is the most traditional format for a project proposal. It has the benefit of being easy to access, easy to share, and easy to include illustrations and images in. You could opt to use a cloud-based program instead, but make sure your file is edit-locked (like a PDF) so the information in it can’t be accidentally altered or deleted.

Presentation

Some businesses will want you to present your proposal in a meeting. A presentation format can also be a helpful format for clients who aren't especially technology literate and may need some additional hand-holding through the proposal process. Build a slideshow you can use to visually support your presentation and is also complete and self-contained enough to be sent to the client to refer back to afterward.

Your area of expertise is web development — why not make the proposal a web page? You can create a proposal site template with a no-code platform like Webflow in order to make new proposals quickly whenever they’re needed. You can also keep the proposal site confidential and secure by password protecting the page .

A proposal-as-website has the benefit of showing off your skills and giving you the opportunity to add life to your proposal with visuals and animations.

These four designers have made template sites that can be cloned as a great jumping off point for making your own.

Make a client dashboard

Memberstack created this incredible client dashboard template that not only serves as a proposal, but includes useful additions like a site asset gallery, downloadable documents, and illustrative charts! It can also be used as a dashboard to communicate information to the client throughout the development process. This template also includes a secure login page for your client.

Mimic a traditional document layout

Aaron Cougle’s proposal template mimics the form of a PDF rather than feeling like an interactive site using animations and other features. This gives the template a professional feel which could be ideal for more traditional clients or larger companies. This template also includes a useful breakdown of fees when giving clients multiple project options.

Tailor your proposal to the project type

Sidney Ottelohé has made templates for specifically either a Website Redesign Proposal or an eCommerce Proposal. This template uses engaging interaction illustrations, feeling fresh and contemporary. It is clear and easy to navigate, giving a potential client all the information they need to move forward with your project.

Make it easy to move forward with the project

Erendi Rani’s template makes it easy for clients to sign on to your project and it includes a place for them to leave questions or comments. This is a great example of an effective call to action.

Make a website proposal template for yourself

Most of the proposals you send during your career will contain similar elements. You can reuse layouts and even entire pages. Save yourself time and energy by making yourself a template you can customize for each new client.

If you’re using a PDF program to write your proposals, take an extra moment to create a templated master proposal for your own use. Keep your template, as well as current and past proposals, in an organized, accessible place for easy reference. If you’ve chosen to make a proposal site in Webflow, you can easily clone your project to create as many unique proposals as you need.

You can change your starting template over time to suit your needs more specifically. You may find you take on specific types of projects more frequently that have elements you want to add to the template. You may also find that certain approaches to pitching work better or worse for your target client. Use your proposal template to improve your website proposals over time, and keep landing on the types of projects you love doing.

Template Example

Your logo here

Proposal date

Project Name

Prepared by:

[your name]

[your contact info]

[their company]

[their contact info]

Problem Statement

Detail the problem your proposal will be solving or the opportunity your approach will help your client attain.

Detail the project you will be completing for the client and how that project will solve their problem.

Pages that will be included in your website:

Features that will address your needs:

Here are the specific business benefits this project will bring your company and how.

Deliverables

• List each specific deliverable in the project
• Elaborate on what is included in the deliverable
• For example:
• 2 rounds of revisions
• Search engine optimization
• A webshop and payment portal

Proposed Schedule

Here is our proposed schedule for the site launch, including revisions and testing.

Deliverable

Beta site delivered

Feedback received

Website Launch Date

Number of days or Target date

Here is our price quote for the name of this project for their company name to be paid in this time frame .

Estimated cost

Total Project Cost: $

This is the eye-catching call to action!

This is how you can initiate the name of this project !

[PDF e-signature here]

[Their name]

[Today’s date]

Contact [your name] at [your contact info] to discuss the project.

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Transforming the design process at

Web Design Proposal Examples to Get Clients (+Templates)

Learn how to create a website design proposal that wins you clients. Get inspiration from web design proposal examples instantly usable as templates.

5 minute read

helped business professionals at:

Short answer

What to include in a website project proposal?

Cover slide

Problem statement

Your solution

Project overview and deliverables

Case studies

Terms and Conditions

Next steps slide

What is a website project proposal?

A website project proposal is a presentation that outlines the plan for creating or redesigning a website, targeting potential clients.

It specifies the project's goals, intended audience, timeline, costs, and design elements, helping to set expectations and steer the project's direction.

What does a website project proposal look like?

If you search for a web design proposal, you'll usually find lots of text-dense Word or PDF files that all seem pretty similar—boring and static.

But honestly, when it comes to design, it's more engaging to see what someone can actually do, rather than just read about it.

Many modern companies are moving away from these static presentations to interactive ones. They include features like before-and-after slides, external links to portfolios, or even iFrames, making everything more lively and informative.

Here’s an example of an interactive web design proposal:

Website project proposal examples that convince clients

In this section, I’m going to show you different web design project proposal examples to inspire your efforts.

All of them are designed with best practices in mind, and they’re 100% replicable, so you can use them as a foundation for your own deck.

Website design & development proposal

First off, this website design and development proposal really caught my eye with its modern look. It quickly gave me a sense of the company's style and their eye for detail.

I also appreciated how simple it was to customize—just plug in the potential client’s URL, and the editor automatically pulls in their logo and branding colors, which adds a nice personal touch.

The one thing I'd tweak? I'd include more visual elements, like a before-and-after slider or examples from their portfolio to really show off their work, sticking to the "show, don’t tell" principle.

New website development proposal

I chose this website development proposal because it's so easy to navigate and understand. It clearly lays out the problem before diving into the solutions and project details, which are neatly organized into separate tabs.

One thing I've always disliked about working with developers or website hosting providers is how often they use industry jargon.

It can be really off-putting when they don't make an effort to simplify their language for those who aren't as familiar with the terms.

So, if you have clients coming to you for expertise, opting for a layout that's straightforward to use can really help warm them up to the idea that you're the right person for the job.

Wordpress website development proposal

This website development proposal is similar to the previous one but is specifically designed for WordPress websites.

While tech-savvy folks might handle setting up a WordPress site on their own, others find it too complex or want a custom design and prefer to outsource it.

I really liked that this proposal guided me through the whole process and clearly laid out the costs. It even included an embedded calendar, so I could easily book a meeting if I had more questions.

This attention to detail helps build trust with potential clients. The proposal could be even better with some Figma mockups showing what the finished website would look like on different devices, ideally tailored to the client’s niche and current website.

E-commerce website development proposal

Designing e-commerce websites is a bit different since you need a solid understanding of the customer's journey from discovering a product to making a purchase, as well as good UX design.

I really liked the running numbers slide in this proposal because it clearly shows why a client should pick you over the competition.

It’s also super handy that you can update the deck even after sending it. The logo placeholders are a nice touch for showing different integration options too.

It would be even more compelling if it included case studies demonstrating your understanding of e-commerce specifics and how your services have benefited other clients. This helps potential clients visualize how they could benefit in a similar way.

How to write a project proposal for a website?

Now that you know what a successful website project proposal looks like, let’s dive into each slide one by one.

In this section, I’ll show you how to write a project proposal that stands out and wins clients, complete with examples.

1) Cover slide

Start your proposal with a concise introduction that doesn't overload your potential client with too much information right away.

The cover slide should clearly display essential details such as:

The client’s name

Your name or your company’s name

The project name

For the project name, skip the generic "Website Design Proposal" for something that resonates with your client’s goals.

Weave in the client's company name and a key benefit, like "Creating [Company]'s Digital Storefront: Conversion-Focused Web Design."

Balance is key: use a clean layout with a single striking visual element. While your agency's branding should be present, it shouldn't overshadow the client-focused message.

Here's an example of a cover slide:

2) Problem statement

In your website design proposal, the problem statement sets the stage.

It's your chance to answer 2 key questions for your client: "Why are you here?" and "What do you hope to achieve?" Start with the challenges your client is facing, not the benefits you offer.

Why focus on challenges? Because often, people are more motivated to avoid pain than to pursue benefits.

This is known as loss aversion, and it's a powerful tool in your proposal toolkit.

So, what should your problem statement include? Really home in on what's troubling your client:

What specific issues are they up against?

Why did they come to you for solutions?

How would solving these problems change their business for the better?

Imagine their business thriving without these headaches—what does that look like?

Even if you’ve already discussed these points in previous meetings, repeating them in your proposal reinforces your understanding of their problems and commitment to solving them.

An example of a problem statement slide:

3) Solution

In the solution section of your proposal, it's time to spell out what you'll be delivering and how you plan to solve the client's problems.

Make sure each part of your service connects directly back to a benefit for the client’s business.

For example, explain how a redesigned website could boost user engagement, potentially increasing sales or enhancing brand visibility.

If you're optimizing the site for mobile users, highlight how this could draw in more customers who prefer browsing on their phones.

When explaining these solutions, focus on easing the client's pain points rather than delving into the technical details of the tools and features you’ll use.

Remember, it’s about making a real difference to their business and to their customers, not just using the latest tech.

Always consider the end-user—your client's customers. Showing that you understand their needs proves your commitment to the project's success and reassures your client that you're focused on what matters most.

Example of a solution slide:

4) Project overview and deliverables

In this section of your proposal, it’s key to list exactly what you’re going to deliver. This helps both you and your client understand exactly what’s included—and what isn’t. Being specific here sets clear boundaries right from the start.

Scope creep is a big risk in web design and development projects. It happens when the deliverables aren’t clearly defined from the beginning, leading to extra requests and expanded project scope without adjustments to timelines or costs.

For example, if creating content for the website isn’t something you do, be clear about that. If not, the client might assume it’s included, which can lead to issues down the line.

It’s also important to specify how many revisions are included and how feedback will be handled. This helps keep the project on track and within budget.

Example of a project overview slide:

5) Schedule

In the schedule section of your proposal, you'll want to lay out a clear timeline that details when the project will start, when it's expected to finish, and how long each key phase will take.

This sets a solid framework for both you and your client and helps keep everything on track.

Here's what to include:

Start and end dates: Kick things off by marking down the start and expected completion dates.

Phase details: Break the project into major parts—planning, design, development, and testing. Give each one a specific timeframe. This breakdown shows your client a clear path and helps manage expectations.

Include some wiggle room: Always good to plan for the unexpected. A little buffer time can go a long way if any surprises pop up. Plus, if things go smoother than expected, you might even wrap up early, which is always a pleasant surprise for your client.

Client responsibilities: Clearly outline any steps your client needs to take, like providing content or feedback. Set deadlines for these tasks to avoid any hold-ups on their end that could delay your progress.

Here's an example of a schedule slide:

Start off by having a chat about the budget with your client early on, even before you draft your proposal. This helps you figure out if the project is a good fit for both of you right from the start.

If the budget checks out, go ahead and detail your costs. Lay out everything clearly so your client can see exactly what they’re paying for.

It’s a good idea to offer at least two pricing packages. This way, you’re essentially competing with yourself rather than other designers, which can work to your advantage.

You could offer:

A basic, quicker package that’s more budget-friendly.

A premium package with all the extras for those who want more comprehensive services.

For clients who might want to spend a bit more, consider offering a fixed-price package with add-ons.

This allows them to customize their package to fit their needs while giving you the chance to maximize your earnings from those who opt for the higher-end options.

An example of a pricing slide:

7) Case studies

When you're reaching out to a potential client, one of the best things you can do is show them examples of your work that are really relevant to what they need. That's where case studies come in.

Look for projects you've done that are in the same industry as your potential client , or that dealt with challenges similar to what they're facing. This helps them picture how you could bring the same kind of success to their business.

When you're writing up a case study, start by describing what the situation was like before you got involved . Paint a picture of what your client was struggling with.

Then, walk them through the process of how you helped turn things around . Don't be afraid to get specific about the steps you took and the improvements you made.

If you have any visuals, like before-and-after shots or a graph showing the progress , include those - they can be really powerful.

Most importantly, highlight the real results your work achieved , whether that's more website visitors, increased sales, better customer reviews, or whatever metrics matter most in their industry. Hard numbers are great if you have them.

Oh, and if you have any quotes from the client about what it was like to work with you, definitely include those! There's nothing quite like a happy customer singing your praises to show your value.

An example of a case studies slide:

8) Terms and Conditions

Okay, let's jump into the 'Terms and Conditions'—not the most thrilling section of your proposal, but super important.

Getting this right sets the tone for everything that follows, so here’s what to include:

First off, sort out the payment details. It’s really important to be upfront about when and how you want to be paid to prevent any confusion down the line.

Also, if there are any delays that aren't your fault, or if the client wants changes that weren't part of the original agreement, it's fair to talk about additional fees that might apply .

If you're planning to use any of the client’s assets like logos or images, just explain how you intend to use them and any licensing details that need to be considered.

Finally, be sure to clarify how the client can use the designs, blueprints, and graphics you create . Are they owning them outright, or are they just licensed for specific uses? Clearing this up from the get-go helps everyone know where they stand.

Example of a T&C slide:

9) Next steps slide

For your next steps slide, you'll want to keep things really clear and easy to follow.

You’ve put in all this effort to pitch your services—now's not the time to just throw up a thank-you slide and leave them guessing how to reach you.

They're probably considering a few different options, and you want to make yours the easiest to say yes to.

To keep the momentum going, pop a calendar link right into your proposal. This way, your client can easily book a follow-up meeting with you, keeping everything smooth and on schedule.

Also, let's ditch the old print, sign, and scan routine—it can be a bit of a hassle. Instead, use an e-signature tool that lets your client sign electronically. It’s quicker and a lot more convenient for both of you.

Next steps slide example:

Web design project proposal templates

Creating a web design project proposal from scratch can be tough and time-consuming, especially if you're technically minded.

You need to include all the essential details, present them in an engaging way, and avoid bogging down your potential clients with technical jargon.

Interactive website project proposal templates offer a ready-made structure that's proven effective. Just fill in your details, and you can quickly customize multiple versions of your proposal in minutes.

Just grab one.

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

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How To Write a Great Website Design Proposal (Free Template)

• Simon Shocket
• on Business
• Updated on: 18.08.21

Try Elementor, It’s Free

Being good at our craft and advertising our web design services does not guarantee us work. It doesn’t matter if we freelancers or a major web design company. 

Having a confidant, well-structured work proposal, however, will definitely make a great impression on that potential client, and boost our chances of getting the job.

What Is a Web Design Proposal?

A web design proposal is a written agreement between a web designer and prospective clients. It clarifies the needs of the client and the service or product that the web designer will provide, as well as the cost of this service.

The purpose of a web design proposal is to create a detailed and agreed-upon roadmap for the project that both client and provider can refer to. It’s not a contract, which is a legally binding agreement.

What to Include in a Web Design Proposal?

1. a problem overview.

In your web design project proposal, you should start with the problem overview where you show your potential client a problem their business is facing, or alternatively, an opportunity that they might be missing. 

This problem statement will help you hook the client’s attention immediately, showing them how well and intimately you understand their business, their problem, and their needs. 

Moreover, by stating the client’s problems, we will help them feel confident that we are the people that they are going to feel most comfortable working with and the ones that can solve their problems. 

In addition to showing your knowledge, this step will help you define your responsibilities and the project’s magnitude. 

2. The Proposed Solution

Next, we’ll add an outline that exactly explains what you will be delivering and how you think that you can solve this problem, anything from the web design process (wireframing) to the number of webpages, specific graphic design, and the need for web development (if applicable). 

Here, you need to showcase and explain the benefits of your solution and how it will impact the company in a positive way. 

For example, you may point out that by implementing your design solution, the company will increase sales or conversion rates, or maybe, through your design, the company will increase its brand awareness, or maybe, you’ll help increase engagement on mobile devices and bring new clients.

Additionally, we can then add a list of project deliverables — a detailed list explaining what the client will receive in terms of products and services. This can appear as a separate part of the web design project, or combined with the next section.

This section is absolutely necessary, as it will help you avoid scope creep by presenting clear objectives. 

3. Schedule 

In this section, we can expand on how our workflow will operate within a timeframe. 

This is where we will specify when the client can expect to receive drafts, prototypes, tests, rounds of corrections, etc. 

Some also list the materials and work processes that will be needed throughout the workflow (e.g., editing images , editing texts, etc.).

We should also learn from the experience of others and clarify that our schedule is dependent on all the parties involved — the client, the outsourced experts — keeping to the schedule if we are to deliver all these assets on time.

4. Price Quote

As a general rule, we recommend that during your interview with the client, even before you start working on the proposal, you ask the client, directly, what their total budget for the project is. This will make you understand if you should pursue the project in the first place or not. 

Should the budget be sufficient, this section will help you break down the cost to its minute details, and show a comprehensible breakdown of costs and a total. 

This is good not only for your clients to see, but also to help you set the right price for the project, without overshooting or underpricing yourself. 

You don’t need to drill down to the amount of coffee and snacks that you will be consuming throughout the project. Just enough so that the client can see that your quote is justifiable and reasonable.

In this critical intersection, we are happy to know that with Elementor you will be able to put the most accurate price and timeline on your project since it eliminates many external variables. 

5. Call to Action

With the pricing out of the way, many professionals add another section — a call to action. 

You don’t want to create obstacles or reasons for them to not hire you for the job. Oftentimes, the process of printing out the proposal, signing it, scanning it with the signature , and sending it back to you may offput many of those potential clients and so you want to create the best user experience for your proposal. 

You want to offer them the opportunity to say “Yes” as soon as they read that last section. Some of these methods include: 

• Adding the option to digitally sign on a PDF file. There are numerous services available online. 
• You could also ask them to send you a confirmation to start the project.
• There are also dedicated proposal tools available only, where the client will simply need to click on an ‘Accept’ button to kick-start the project. 

6. About Us & Contacts

Many of us like to add this as a final section. It’s the place for us to highlight what we bring to the table (as a team or an individual), the talents, our fields of expertise and advantages in choosing our services. I would also suggest adding a brief portfolio or a link to an online portfolio where you could also add social media links and testimonials from other clients, without it being forced on the potential client. 

Whether or not we choose to add an About Us section or a portfolio, the last thing we want to forget is our Contact Information . 

I suppose that it’s because this is such a trivial thing in a work proposal, that it’s the first thing that people forget to add. 

Cut Costs & Save Time With Elementor

It’s important that we know what to include and what we need to consider if we are going to land that job, and very importantly, how to price our services without losing money out of our own pocket. Especially if we are at the beginning and of our career or looking to become a more efficient professional. 

With Elementor, you know exactly how much time you need to spend, what costs you may incur and plan accordingly, so, take a look at our free website proposal template, and make sure to try Elementor, if you haven’t already — it’s free . 

Tips for Creating an Even Better Website Proposal

1. key questions to ask the client.

• Why does our client need a website? (Or why do they want to change the one that they already have?)
• What are their expectations of a new website? 
• In what way are they expecting the new site to affect their business?
• How does their website fit into their digital marketing strategy ? Do they invest in SEO (search engine optimization) and/or paid acquisition? 
• To what extent will the site promote and showcase products and services in the near future?
• Does the client hope to interact with visitors on the site? If so, how?
• Who is their competition? What are they doing to get ahead? 
• What is their inspiration? What sites, images, layouts do they, or their customers, find most appealing?

2. Evaluate Your Abilities, Resources, and Availability

We need to evaluate our abilities and expertise to assess whether we have all the expertise needed to provide our clients with the site they want. 

We must determine if we will have to outsource work to developers, content creators, photographers, animators, graphic designers, etc. If so, how much would this cost? 

Will we need to purchase plugins, addons, or any other products, software, or hardware? 

How long do you think this work will take once you have received all the necessary materials? 

Will you and your team be fully available during that time? 

You need to evaluate all these questions to truly understand the cost and the scope of the project. 

On a side note, professional Elementor users will tell you that if we’re building a site with several basic features (e.g., subscription forms, logins, email messaging, etc.), you do actually end up saving a lot more money, time, and resources by opting for Elementor and the features that it comes with. 

3. Create a Reliable Pricing System

We cannot give a client a competitive quote without a pricing system that will also make sure that we are not undercutting ourselves. 

There might be an infinite number of possible website designs, but for the purpose of pricing, we could probably narrow them down into three types:

A promotional or commercial website made up of 5-7 web pages, including: 

• Contact page
• Services page
• Header / Footer

Standard + Blog

Very similar to the Standard, only that it also includes all the designs needed for maintaining a blog.

• “Standard” pages
• Single post page
• Archive page

Standard + Online Store

Possibly, the most demanding type of website includes:

• Product pages
• Checkout page
• Account page
• Credit Card Billing
• Sales & Special Offers

Consequently, we’ll find that the most basic page of any site is the Homepage. The homepage is the foothold , the foundation of our design, and as such, all other pages will relate to it. Therefore, the key to creating a correct pricing system must stem from your evaluation of how long it will take you to design and build a homepage.

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Website Proposal PowerPoint Template

The Website Proposal PowerPoint Template is a valuable tool for web designers and agencies alike, providing a comprehensive and eye-catching format for presenting website design proposals to prospective clients. This versatile template ensures a holistic presentation, covering everything from planning, pricing, case studies, and many more aspects integral to a high-quality project presentation.

Painstakingly designed for maximum utility, the Website Proposal PowerPoint Template enables you to present your proposals succinctly and convincingly to your potential client. All requisite sections are incorporated into the template, allowing you to focus on inputting your unique data and images. High contrast colors and large typography ensure that your data is easily visible, facilitating your client's immersion in your analytical insights.

This premium template offers unmatched convenience, featuring content like executive summary, client needs, targeting, positioning, marketing approach, design process, CMS overview, and many more intricate aspects required for a successful website proposal. Additionally, sections profiling your team and achievements add a personal touch, making your proposition even more compelling.

Details & Features

• 16:9 Screen Size (1920×1080) HD
• Full Editable in MS PowerPoint
• Easy Editable charts and tables
• Handcrafted Infographic
• Pixel-perfect illustrations
• Editable World map

Why We Like It

With its comprehensive coverage of all essential components, the Website Proposal PowerPoint Template remarkably simplifies and streamlines the proposal process. Its aesthetically pleasing design and impactful layout make it an invaluable tool for efficiently communicating your unique solution to client needs.

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Proposal Templates > Web Design Proposal Template

Web Design Proposal Template

Save time with this Web Design Proposal Template and represent your brand well. This template empowers you to communicate your web design pricing,  qualifications, and terms. Track how your prospects are viewing your proposal and seal the deal quickly with built-in eSignatures and payment collection!

Best proposal software ever! 

I’ve tried soooo many proposal softwares and I’ll never try another one after Proposable. It’s so easy to use and it looks good, which all the others don’t.

Account Executive , Grow.com

Smart, reliable, and constantly improving.

Proposable just works. I can make visually interesting sales presentations, dynamically insert content, and execute agreements. Proposable powers our entire sales process.

CEO , Periodic

Prepared for

​ [Client.Company] ​ [Client.FirstName] ​ [Client.LastName] ​

Prepared by

​ [Sender.Company] ​ [Sender.FirstName] ​ [Sender.LastName] ​

Web Design Proposal TEMPLATE

Introduction

​ [Client.FirstName] ,

On behalf of the entire team here at  [Sender.Company] , I want to thank you for the opportunity to earn your business as your provider of web design services. There are thousands of companies offering these services that you could have chosen, and yet here we are, with an opportunity to earn your business. I cannot understate how much we appreciate being able to put this proposal in front of you today.

At  [Sender.Company] we believe in standing out. We stand out as a web design company by insisting on pushing the boundaries of website performance, and by delivering work of the highest quality on-time and on-budget.

Our mission to stand out doesn't stop with our internal goals. After all, our clients' satisfaction is what keeps our doors open, and helping you stand out is the best way to make sure you're completely satisfied. We're committed to helping your brand stand out in a crowded market, against a sea of hungry competitors. 

I've included a lot of detail in this proposal, because I want to make it abundantly clear that  [Sender.Company]  is the best web design company in business today.  You'll find details regarding the functionality of your future website, our web design process, testimonials from past [Sender.Company] clients, and detailed project pricing.

To make things simple for you, this proposal doubles as an executable contract. We've included all necessary terms of agreement at the end, and your electronic signature turns it into a binding project, allowing us to move forward with your web design project immediately.

​ [Sender.FirstName] [Sender.LastName] ​

​ [Sender.Company]

Unlimited templates & signatures for 19$/month

Words of Encouragement

John Doe, Happy client

Chris Coner, Happy client

​ [Sender.Company] ​

"Our old website was terrible. It didn't work on mobile, and I don't think it ever generated a lead for our sales team.  [Sender.Company]  built a new site from the ground up, and we're extremely happy with it. We're seeing new leads on a daily basis, making the new site one great investment."

" [Sender.Company]  did a great job on our website. We regularly update our page layouts and content to improve conversions, and they're always quick to implement changes we request. Their monthly reports are also extremely valuable to us."

We're proud to be the web design agency chosen by brands who want to take charge of their growth, including

Your Website

Your website will include the following pages:

After speaking with you at length regarding your needs, we've developed a vision for your website that we feel will greatly improve your overall branding, expand your digital marketing efforts, and increase the volume of leads generated for your sales team.

PAGE 1 NAME

PAGE 4 NAME

PAGE 2 NAME

PAGE 5 NAME

PAGE 3 NAME

PAGE 6 NAME

There are a few key features that we'll build into your site, which we feel are important given your needs:

Our team is proficient in development using every major CMS, including WordPress, Joomla, Drupal, and Squarespace. Based on your needs, we feel that CMS is the best platform for your website. To ensure consistent reliability and scalability, we'll host your website on GoDaddy.

Our Development Process

We take a structured approach to web design. Our development process was created to ensure every project is delivered on-time and on-budget. Once your web design project kicks off, here's what to expect:

Initial Planning

The first order of business is to sit down with your team and create a detailed set of design and technical specifications. These specifications serve as a roadmap for the rest of the web design process.

Wireframing

Wireframes are your first chance to visualize your website. While they're not nearly as detailed as the final site will be, they give us a visual representation of the site's overall layout.

Once all site mockups are completed and approved, we'll proceed with site mockups. These add color and a bit more detail to the initial wireframes, giving us a stronger visual representation of the final product.

Copy & Graphics

Once we've agreed on a final design based on the mockups, our team will proceed with development, kicking off two phases in unison. The first involves creating your site's copy and graphics. Our team will get to work performing SEO and competitive research and come up with the copy and images that will flesh out your final site.

Development

At the same time, we'll kick off the technical side of the web design process. This will include deploying your CMS, creating your custom theme and page designs, and setting up your website's analytics.

Once our writers, designers, and developers have finished their work, our Quality Assurance team will get to work testing your site's performance and reliability. We'll use various tools to benchmark your site for loading, responsiveness, and speed, while also ensuring that it works reliably on all web browsers and mobile devices.

Deployment & Optimization

Once we're sure that your site is ready to be released to the public, we'll deploy it on your public domain. Then, we'll shift into a monthly support process that will continue for 12 months. During that period, we'll create monthly backups of your site, update scripts and plugins to maintain security and reliability, and perform layout and content updates at your request.

Project Timeline

The table below represents our projected timeline for your web design project.

Project Terms

​ [Sender.Company] will build a website for  [Client.Company]  according to the description laid out in this proposal. Any additional features, pages, or other changes to project requirements may affect the timeline and costs laid out in the tables above, and will require a separate change order document.

Invoices will be generated on the dates listed in the pricing table above, and are due within 15 days or receipt by  [Client.Company] . Payment may be made by wire transfer or credit card. Credit card payments are subject to an additional 2% convenience fee. Payments made past an invoice's due date are subject to a $100 late fee.

All works produced as a result of the above described web design project will become the sole intellectual property of  [Client.Company] . [Sender.Company] reserves the right to use visual representations of the final product as part of our project portfolio.​

​ [Client.Company] ​

​ [Client.FirstName] [Client.LastName]

Care to rate this template?

Your rating will help others.

Thanks for your rate!

Useful resources

• Featured Templates
• Sales Proposals
• NDA Agreements
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• Service Agreements
• Sales Documents
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• Rental and Lease Agreements
• Quote Templates
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• Agreement Templates
• Purchase Agreements
• Contract Templates

This web design proposal template is perfect for the agency that wants to wow prospects who are considering building a new website. It includes detailed service descriptions, pricing, legal terms, and electronic signature.

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Website Proposal Template Examples and Tips to Write One

Discover top website proposal template examples to help you craft compelling and professional proposals that impress your clients..

Crafting a compelling website proposal can make or break your chance of landing a lucrative web design project. Imagine holding a  crystal-clear blueprint  that not only impresses clients but also sets the stage for a seamless workflow.

A well-structured website proposal isn’t just a formality—it’s  essential . It outlines the  scope of work , ensures alignment on project  milestones , and defines the  budget estimate  and  deliverables . I’ve sifted through countless proposals, honing templates that balance professionalism with practicality.

In this article, you’ll discover  website proposal template examples  that serve as robust foundations for your own projects. We’ll delve into key components like the  initial consultation ,  wireframes , and even  client onboarding . By the end, you’ll know how to craft a proposal that resonates with your clients and clearly communicates your  digital solutions .

Ready to transform your pitch into a winning proposal? Let’s dive into the fundamental elements that make these templates indispensable for your success.

What is a Website Proposal?

A well-written business proposal is a powerful tool in persuading prospective clients to buy or contract. Of course, it shows what a business has to offer and how much it costs . To be effective it also needs to show why a prospective client should choose this web designer for their project.

Every web design project is  different. Still, this website proposal template will work for any. Its design focuses on getting and keeping the interest of the reader . With the template worked out, it is only a matter of adjusting the details that are specific to the project.

It should show what the needs of the client are and how the web designer will cover them , and how much it costs. In this way, it shows what the most important points of the project are. It gives an idea of what the client can look forward to and when the client can expect to receive it.

It is important to mention that a website proposal is not the same as a request for proposal.

How to Build a Web Design Proposal Template

The following shows the elements that a successful website design agency or freelancer needs to include in a design proposal.

Introduction

Generally speaking, the introduction will receive the most attention from the readers . Many read the introduction and then immediately jump to the pricing section.

Many agencies pay little attention to the introduction, but this is the part that introduces the company, its identity. It shows how much the client is valued and why they received this proposal .

Make sure that the introduction sounds positive , that it includes all basic and relevant information, and that it is easy to read .

Problem Overview

The following section can be written in two different ways. Either describe the problems that a business is facing or show them the opportunities that the business is currently missing out on .

Stating the problem the client might face instills confidence: these are the people who know how to help. This will also benefit future collaborations.

The Proposed Solution

Next, outline the solution to the posed problem. Show why the product or services offered are the road to success . In the case of a website proposal template, this includes the process for graphic and web design, web development, or even the number of web pages.

The proposed solution also details the goals of a web project and includes specific solutions. To give a better idea of problems that need a solution, here are some examples:

• Strong competition, which results in fewer website hits.
• Troubles with expanding or moving to mobile traffic.
• Poor visibility in search engines.

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Standard package breakdown

An important element in a web design proposal is the standard package breakdown. It shows the client what they will get if they decide to contract the service. So, in this section, list different packages and what services they include .

Be brief in the descriptions. Do not use more than four sentences for each and this includes an estimated timeline. And do not forget what the client is most interested in, the price.

By being clear about the content of the packages and the prices, clients know what they will get. But it also ensures that right from the start that the web designer will get the compensation they want.

Another part of the proposal template is a list of add-ons or extras that a client may want to include in their standard package. Some examples of extras are:

• Preparation of templates for, for example, posts.
• Continued website maintenance.
• Set up of additional pages.
• Additional design services.
• Copywriting.
• Marketing services for social media.

Ensure the completeness of the list. Again, provide a brief description for each service of not more than four sentences.

Project Timeline

A more exact timeline can only be made after a detailed discussion with the client about what they want and need. Include an estimated timeline in the web design proposal. Indicate how long each stage takes and what deliverables will be delivered on what date. Some examples of deliverables are:

• Corrections.

Some also like to include in this section what materials they will need during certain parts of the workflow, like text or images.

Price Quote

A more detailed or specific proposal includes an estimated price for the service package. Clearly label the pricing and break it down into three or four chronological phases. That helps the client to understand what will happen when and see how that relates to the investment they are making.

If there is going to be an interview, directly ask the client what their total budget for the project is. That creates clarity on whether the project is viable or not.

Testimonials

In the world of web design, testimonials are very important. Therefore, dedicate a page to the best testimonial related to previous design jobs. There are two ways to do this.

• Select the very best testimonial from the most important clients. Choose somewhere between five and ten of them and display them in a creative way on one page.
• Create a template with all the positive testimonials . Then customize the Testimonials section by selecting the best one for a specific client.

Terms and Conditions

To close the web design proposal template section, let us have a look at the terms and conditions. This is important because it is a protection against legal liability . Detail who owns the product, whether parts may be used as examples, and how to proceed legally when something goes wrong.

It is wise to ask the help of a lawyer to make sure that everything is worded correctly. He or she will be able to give advice specific to the type of business.

Best Practices for Making a Project Proposal

These were just the basics. Until now it was about the content, but this part talks about good practices. Following these best practices when writing a proposal will increase the success rate.

Design a Visually Appealing Document

Web design is all about how a site looks. So making a proposal that looks good is the most important testimonial. Before showing examples of products, this document gives a glimpse at the potential results of the services offered .

The content is very important but make sure to spend plenty of time on the visual presentation. Its results should be awesome. Use examples of some personal design skills.

Define Goals Clearly

A website is a tool to promote a business. So, creating a website is not a goal in itself. It is the means to an end.

A client will want to make or update a website to generate leads or increase a brand’s visibility. Those are the issues that require the foremost attention. From a web design project proposal, it must be clear that the underlying issue is important to the designer . It should not only make clear that the goal is to make a website.

The details of designing are the subject of a later request for proposal.

Research the Client and adjust the Tone of Voice

Competition in the web design business is fierce. A client can probably choose from several options. A project proposal is the way to sell a service. Make sure to hit the right tone.

Finding the right tone is not a coincidence. It starts before writing even one word. Research the prospective client . Refer to specific areas that the client may want. Use screenshots or text from the current website to show knowledge and understanding of the client.

Focus on Clarity and Value

A good development proposal highlights the value of the service or product offered by the proposer. It must be clear why someone should hire the services. Clear and concise language is very important to achieve that.

Make it clear too, how clients will be treated and how communication runs between the proposer and the client. It will help the client understand how business matters are handled.

Always Present the Proposals Face-to-Face

Always carefully listen when the client explains what they want and what they want the website to look and feel like. Work their requests into the proposal. The client will be amazed when he sees his vision worded in the proposal.

The client will thus have a positive impression of the web design company. They will see that this is a company that goes the extra mile and knows its business.

If it is not possible to meet in person, try to hold a video conference meeting to go over the proposal. With all the information, the client can take time to think it over and make a decision.

Include a Call to Action

With everything said and done and with a clear idea of the price, there is one item to discuss. This one is optional but many are using it in a clear separate section. This is a call to action.

There should be absolutely nothing in the one of a client contacting to contract the service. So, make it clear for the reader how they can get access to all the great stuff that is in the proposal. This process should be as simple as possible . Having to print, sign, and scan is a way too elaborate process for most.

Make it simple. Just say ‘Contact us at 000-000-000 or email to accept the proposal. Include any changes you want.’

FAQs about website proposal templates

What should a website proposal include.

A  website proposal  isn’t just fluff. It needs a  project timeline ,  cost breakdown , and clear  deliverables . Include sections on the  scope of work ,  design mockups , and  wireframes . Details matter: from the  initial consultation  to a solid plan for the  client onboarding  process.

How long should a website proposal be?

Length isn’t the main focus— clarity is . Cover  client requirements  thoroughly, detail the  project milestones , and provide a precise  budget estimate . Typically, anywhere from 5 to 15 pages can suffice, depending on the project’s complexity and the number of  proposal revisions  necessary.

How do I make my proposal stand out?

It’s all about customization. Use a sleek  website proposal cover letter , tailor your  responsive web design proposal , and add compelling  client testimonials . Don’t forget to use actionable language that showcases your understanding of the  client’s needs —that’s what truly makes it unique.

What format should I use for my proposal?

The format should be user-friendly and  professional . A mix of  PDF  and  Word documents  gives flexibility. Your  proposal template  should feature  structured sections  for the  project scope ,  development plan , and a comprehensive  cost breakdown . Use  visual aids  like  design mockups  and  wireframes  to illustrate your ideas.

How detailed should the project timeline be?

Detail matters, but keep it digestible. Spell out  project milestones  with dates and  phases , from  initial consultation  to the final  website launch . Using  Gantt charts  or  simple tables  can help clients visualize the  timeline . Include  buffer periods  for unforeseen  delays .

How do I handle client feedback and revisions?

Be proactive. Set  guidelines  for  client feedback  and  proposal revisions  in the initial proposal. Provide  drafts  for approval at key  milestones  and incorporate  client requirements  clearly. Outline how many revisions are included in the  cost estimate  to avoid scope creep.

What should I charge for a website project?

Pricing varies. Include a  cost breakdown  based on  project scope ,  design complexity , and the amount of  customization  required. Detail costs for each  deliverable —from  wireframes  to  final design . Be transparent, and provide a clear  budget estimate  so there are no surprises.

Can I use a template for every proposal?

Templates are starting points. A  website project proposal  template offers structure but requires customization for each client. Always tailor the  scope of work ,  design mockups , and  project milestones  to fit the client’s unique needs to ensure relevancy and personalization.

What are common mistakes to avoid in a proposal?

Avoid  generic content . Be specific about the  scope of work , don’t under-quote the  budget estimate , and never leave out crucial  details  like  project milestones . Clearly define the  client’s role , and set expectations for  deliverables  and  project timelines  to avoid  misunderstandings .

How do I follow up after sending a proposal?

Timely follow-up matters. Send a  follow-up  email 3-5 days post-submission. Highlight key points of the  proposal document , reaffirm your  commitment , and invite questions. Personal touches make a difference. It shows diligence and eagerness to meet the  client’s project requirements  efficiently.

Embracing a high-standard approach to crafting your proposals starts with leveraging well-structured  website proposal template examples . Such templates do more than just outline your plans—they articulate your  scope of work , elucidate the  project milestones , and lay down a comprehensive  budget estimate .

By now, you should recognize the importance of detailed  cost breakdowns , precise  project timelines , and clear  deliverables  in setting the right expectations with clients. Templates simplify this process, providing a robust framework that ensures every aspect, from  initial consultation  to the final  client onboarding , is addressed meticulously.

The key is injecting  professionalism  into every segment while customizing each proposal to resonate with specific  client requirements . Remember, your proposal is often the first tangible reflection of your capability—make it count. Use  client testimonials  to bolster credibility, and never overlook the power of a well-crafted  website proposal cover letter  to leave a lasting impression.

In sum, master these templates, and you’ll find the art of winning projects becomes second nature.

If you enjoyed reading this article creating or using a website proposal template, you should check out this one with how much do web designers make .

We also wrote about a few related subjects like the best  graphic design portfolio examples ,  video portfolio websites ,  one-page website examples ,  the most innovative and creative websites , website design pricing and carousel slider .

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To construct is the essence of vision. Dispense with construction and you dispense with vision. Everything you experience by sight is your construction.

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Blog Business How To Create A Winning Business Proposal Presentation

How To Create A Winning Business Proposal Presentation

Written by: Krystle Wong Jun 28, 2023

In the corporate landscape, a good business proposal presentation can be a game-changer to seal the deal with your prospective client or investors.  

Think of your business proposal presentations as your chance to showcase your groundbreaking ideas, products or services to potential clients, investors and stakeholders. Whether you’re convincing investors to fund your dreams or clients to choose your services, creating a compelling presentation can make them go, “You know what? I’m sold!”

A good presentation simplifies the complex. It breaks down complicated concepts into bite-sized pieces that even those who are not in the industry can understand. I know I know, it’s no easy work and you’ve got enough on your plate — so let our selection of pitch deck templates take the load off the design work. 

Customizing a compelling business proposal presentation takes only minutes thanks to Venngage’s user-friendly drag-and-drop editor. Just so you know, some of our presentation templates are free to use and some require a small monthly fee. Sign-up is always free, as is access to Venngage’s online drag-and-drop editor.

Now that you’ve got one less thing to worry about, let’s get back to business on how to create and deliver a winning proposal presentation. 

Click to jump ahead:

What makes a good business proposal , 10 tips to create an effective business proposal presentation, 8 steps to deliver a winning business proposal presentation, create a business proposal presentation that will win over your clients with venngage.

If you’ve read our guide on how to write winning business proposals , you’ll know that a successful business proposal is one that answers the following questions: 

• Who you are and what your company does
• The problem your buyer is facing
• The solution your company offers to alleviate the problem
• How your company will implement this solution effectively
• An estimate of resources (time, money, etc) required to implement the solution

Well, picture this: you’ve spent countless hours crafting a comprehensive business proposal that has the potential to revolutionize your industry. But here’s the catch – you need to condense all that information into a presentation that grabs attention, engages your audience and leaves a lasting impression. 

It’s not easy, but it’s also not impossible. If you have an important proposal presentation coming up, I highly recommend you check out this guide on how to summarize information for presentations . 

A good presentation gets things moving! Check out the top qualities of awesome presentations and learn all about how to make a good presentation to help you nail that captivating delivery.

Now, before we dive deep into the tips and tricks of creating and delivering a successful business proposal presentation, here are some business pitch examples to help you get inspired and win over new clients and investors. Alright, let’s get started!

Still working on your business proposal? Check out our selection of business proposal templates designed by our professional team.

In this competitive business environment, a good presentation gives you an edge over your competitors. It allows you to showcase your unique selling points, competitive advantages and differentiates you from others in the industry.  

Whether it is securing a new client, securing funding or obtaining a favorable business agreement, a successful presentation can ultimately bring significant opportunities and long-term business growth. 

Tip number one: always start with a solid presentation layout . Your presentation should emphasize the most important aspects of your business proposal, ensuring that they stand out and resonate with your audience. To do that, here are 10 tips along with some professionally crafted business proposal presentation templates to help you ace your next business proposal presentation. 

1. Crafting a compelling storyline

A strong narrative structure is the backbone of any successful proposal presentation. Start with a captivating opening that grabs attention and clearly articulates the problem or opportunity at hand. Present your solution with confidence, providing solid evidence and data to support your claims. Finally, conclude with a powerful call to action that leaves your audience inspired and ready to take the next steps.

A timeline graph can help you organize your ideas as you create a compelling storyline for your presentation and make your content more engaging.  Determine the important events or milestones that are relevant to your presentation topic. This will provide a sense of direction and structure for your storyline.

2. Focusing on the problem and solution

One of the keys to an effective business proposal presentation is highlighting the problem or challenge your audience is facing. Clearly communicate how your proposal provides a viable solution in bullet points, emphasizing the benefits and advantages it offers. Show your audience that you understand their pain points and present your proposal as the ideal answer to their needs.

This example of proposal presentation talked about the challenges that beginners face when going to the gym and how they provide the solution for it.

3. Using a consistent and professional template

To create a polished and cohesive visual experience, choose a clean and professional slide template that aligns with your brand colors. Consistency in design throughout the presentation not only enhances the overall look but also reinforces your professionalism and attention to detail.

Last-minute presentations are the worst, but don’t panic! Customize one of our professionally designed business presentation templates to save time and hassle.

4. engaging with visuals.

A picture is worth a thousand words and in the case of your proposal presentation, visuals can be your secret weapon. Visuals play a crucial role in capturing your audience’s attention and making complex information more digestible. Utilize charts, graphs, images and diagrams strategically to support your key points and reinforce your message. 

As a business owner, a well-thought-out finance pitch deck provides a platform to outline the business’s strategic direction and growth plans. It allows you to highlight your unique value proposition, competitive positioning, marketing strategies and expansion plans. Here’s a template I figured you could use:

No idea what goes into your financial pitch deck? This guide on how to make successful pitch decks for start ups might help. 

5. addressing potential objections.

Many business proposal presentations fail to anticipate potential objections or concerns audiences might have. Showing that you’ve considered challenges and providing persuasive counterarguments or solutions boosts your preparedness and increases the credibility of your proposal. Addressing objections head-on demonstrates your ability to handle potential hurdles and builds trust with your audience.

6. Using multimedia elements in your slides

To add depth and variety to your presentation, consider incorporating multimedia elements such as videos, audio clips, interactive charts or animations. These elements help illustrate concepts, showcase product demonstrations or provide real-life examples, making your proposal more engaging and memorable.

7. Incorporating interactive elements

Depending on the platform or setting of your presentation, incorporating interactive elements can enhance engagement. Live polls, Q&A sessions or group exercises encourage active participation, clarification and a deeper understanding of your proposal. Creating opportunities for interaction keeps your audience engaged and invested in the presentation.

8. Testing the readability and accessibility of your slides

Ensure that your slides are easily readable on different devices and screen sizes. Test for color blindness accessibility by using tools or viewing your presentation in grayscale. Consider incorporating alt text for images to make your presentation accessible to visually impaired individuals. Ensuring readability and accessibility demonstrates your commitment to inclusivity and professionalism.

Sometimes, using a simple presentation template makes all the difference as they promote effective communication, minimizes confusion and ensures that the audience can grasp the main points effortlessly. Try it out for your next presentation!

9. practice, practice and practice again.

Even the most well-prepared presentation can fall flat if you stumble through it. So, practice, practice and practice some more. Rehearse your presentation until you feel comfortable and confident. Pay attention to your tone, pace and body language. Incorporate pauses for emphasis, maintain eye contact and engage with your audience. I promise — the more you practice, the more comfortable and effective you’ll become as a presenter.

10. Ending with a memorable closing statement

Leave a lasting impression by crafting a memorable closing statement. Summarize the key benefits of your proposal, reinforce its importance or leave your audience with a thought-provoking quote. End your presentation with a call to action that inspires action and demonstrates the urgency of taking the next steps.

Ready to get started? Pick from these engaging presentation templates that can get your audience hooked on your presentation till the end.

Your business proposal presentation can be the key to securing new clients, partnerships or investment opportunities. That said, delivering a winning presentation requires careful planning, effective communication and a deep understanding of your audience’s needs. 

Follow these 8 essential steps to deliver a persuasive and impactful business proposal presentation:

Step 1: Understand the requirements

Before diving into your business proposal presentation, take the time to clearly understand the requirements. Familiarize yourself with the format, time limit, submission date and any specific guidelines provided by the audience or client. This ensures that you meet their expectations and deliver a presentation that aligns with their needs.

Step 2: Research your audience

To make a lasting impact, conduct thorough research on your audience. Gain insights into their industry, needs, challenges and goals. This information allows you to tailor your presentation to their specific interests, speak their language and demonstrate the relevance of your proposal. It will also help you show that you understand their pain points and present your solution as the perfect fit for their requirements.

For example, this business proposal presentation targets food entrepreneurs and manufacturers who are passionate about the plant-based lifestyle to attract franchisees for their local green ingredients franchise. 

Step 3: Plan your content

A well-organized presentation keeps your audience engaged and makes your proposal more compelling. Develop a clear and logical structure to help strengthen your message and deliver a winning business proposal presentation. Define the key points you want to convey and outline the flow of information and make sure your content effectively addresses the audience’s pain points and emphasizes the benefits of your proposal. 

The opening moments of your presentation hold immense power – check out these 15 ways to start a presentation to set the stage and captivate your audience.

Step 4: Create compelling slides

Design visually appealing slides that support your content and enhance its impact. Use a consistent template that aligns with your branding and maintains a professional look. Incorporate high-quality visuals such as relevant images, charts or graphs to convey information effectively. 

Creativity is important but keep the design clean, uncluttered and focused on conveying your message clearly. Remember, visually engaging slides capture attention and reinforce your professionalism.

Don’t know where to start? Here are 5 ways how you can design winner presentation slides . Or you could browse our library of creative presentation templates that’ll easily set your presentation apart from competitors.

Step 5: engage your audience.

Active audience engagement is key to a successful business proposal presentation. Encourage interaction throughout your presentation by asking thought-provoking questions, seeking input or incorporating interactive elements like polls or group exercises. Show genuine interest in your audience’s feedback and questions as this builds rapport and demonstrates that you value their perspective. Engaging your audience creates a dynamic and memorable experience.

Giving an online presentation? Here are some tips on how to adapt your in-person presentation into a virtual presentation that will leave a lasting impression. 

Step 6: communicate with clarity.

Focus on the key messages and benefits of your proposal. Clear communication is vital to conveying your ideas effectively, so be sure to use language that is easily understandable and free from jargon. Support your points with concrete examples or stories that resonate with your audience. By communicating with clarity, you ensure that your message is easily comprehensible and memorable.

Step 7: Adapt and respond

Flexibility is crucial when delivering a business proposal presentation. Pay close attention to your audience’s reactions, questions and feedback. Be prepared to adapt your presentation on the fly to address their specific needs and concerns. 

The trick is to listen attentively and respond thoughtfully, demonstrating your ability to cater to their requirements. This flexibility and responsiveness build trust and show that you genuinely care about meeting their expectations.

Step 8: Follow up

After concluding your presentation, don’t let the momentum fade away. Follow up with your audience to address any remaining questions, provide additional information or clarify any points. 

Following up with your audience helps maintain the relationship and keeps the conversation going. By staying in touch, you demonstrate your commitment to their success and increase the chances of moving forward with your proposal.

Have another round of presentations coming up? Give it your best with these tips on how to improve your presentation skills . 

A business proposal presentation is not just a chance to present your business idea; it’s a prime opportunity to showcase the unique value, potential and profitability of your business concept 

By following the tips and tricks in this article, I’m confident that business professionals like you can easily win over potential investors and prospective clients.

Venngage offers a wide range of pre-designed templates specifically tailored for business proposals. With the help of Venngage’s presentation maker , creating visually appealing and professional business proposal presentations becomes easier than ever.

Step 1: Sign up for a Venngage account (P.S. It’s free!). 

Step 2:  Browse through Venngage’s template library and choose a business presentation template that suits your needs (they’re all created by our expert in-house designers).

Step 3: Replace the placeholder text in the template with content from your business proposals.

Step 4: Customize your business presentation in just a few clicks with our user-friendly drag-and-drop editor tool. Modify various elements such as text, colors, fonts, backgrounds and layout. Enhance your presentation with visual aids such as images, icons, charts and graphs.

Step 5: Share your presentation publicly or upgrade to a business account to export the presentation to PowerPoint or PDF. You can also choose to present straight from Venngage’s presentation software.

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Website Proposal PowerPoint Presentation Template

Website Proposal PowerPoint Presentation Template thoughtfully designed for you to use. Comprehensive design for anyone trying to find a website proposal document. This website development proposal ppt is a template that can be used multiple times and contains a lot of options to utilize, modern visuals, and great content opportunities.

While creating this template, being flexible and practical was in mind, that’s why the user of this template will find different layouts for introductions and notes, visual tools such as infographics , graphics, tables, and charts plus icons and illustrations. All are included with a big innovation thinking and modern style you can easily win your customer. It’s a professional lined web design & development project proposal presentation.

This Website Proposal PowerPoint Presentation Template is fully customizable and totally can be edited. The user of this PowerPoint template can edit the style to fit the content and needed usage. Starting with changing the color theme and picking another color palette that is preferred. You have a lot of options when it comes to fonts and text placement. Images can be inserted by using image placeholders. Colors, sizes, and placements can totally be adjusted. Check out this very cool website design presentation to client ppt download it and win your client.

• +40 unique slide.
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Web Design Proposal Template - PowerPoint Presentation Template

Web design proposal is an instructive tool that provides the A-Z ingredients necessary for presenting the perfect web design proposal. Web design tutorial PowerPoint is a 40-slide presentation template for beginners and experienced UI/UX developers with code examples. Web Design is the process of creating and maintaining websites. Web Design includes different features like wireframe, Layout Design, Front End coding, colour combinations, fonts, graphic design, webpage interactions, animation, etc. This web design PowerPoint template may be used to capture the Internet’s purpose of sharing ideas by relating suggested business plans hinging on technology and technological developments, using the popular image of websites as one of the main components of the presentation design.

You can use these slides to present web design project proposals or to get client feedback on a website design project.

Website Design Proposal Presentation Slides

The web design proposal PowerPoint template contains all the pages you would expect. The colors can be easily changed to fit your branding needs.

• Web design proposal template
• Proposal summary: table PowerPoint
• Project brief: 4 box layout
• Planning process: timeline diagram
• Target market: doughnut chart
• Target customer: ratio comparison
• Marketing approach: bullet point design
• Market trends: bar graph PowerPoint
• Content management system: box diagram
• Design process: circular diagram
• Tools: simple infographic template
• Sitemap: flowchart ppt
• Wireframes: four section line bullet points
• Design concepts: specimen of a web design for PowerPoint
• Design mockup: display screen template
• Required expenses: table with separate columns
• Client responsibilities: generic flat design infographic
• Review process: section ppt
• Project stages: two-stage PowerPoint
• About Us slide: flat image blackboard PowerPoint
• Our services: box placeholders with modern infographic cliparts
• Management team: brochure slide with original photo placeholders
• Our strength: six-section circle PowerPoint design
• Clients: clipboard presentation template
• Latest works: monitor layout design
• Awards: artistic accolade timeline design
• Testimonials: poster design for quotes
• Contact slide: flat vector blackboard with sections

This web design template can be used for getting client feedback as well!

You may use the presentation template to elaborate on concept deliberations, utilizing the existing icons to exemplify various communication alternatives. The web design concept PowerPoint template is ideal for illustrating online networking and web development as a business presentation guide, including a company profile presentation.

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8 Best Tips for Business Proposal Presentations [+Examples]

Updated: May 24, 2022

Published: February 16, 2022

Business proposal presentations are the culmination of a long sales process between you and your clients. If you don’t structure it correctly or take the time to craft one with care, you risk losing the client’s buy-in for your solution. So getting it right is essential.

In this article, we’ll look at several ways to improve your business proposal presentation (and pitch) and increase the odds that you’ll walk away with a new customer.

Business Proposal Presentation

A business proposal presentation is a document that outlines a business solution for a customer after a lengthy consultation process. It is presented to the customer in either PDF or PowerPoint format, and can be paired with a contract for immediate signing.

Other formats that may be accepted include Google Docs or Google Slides, but PowerPoint is the industry standard. The presentation is then delivered in person or through a video conferencing tool such as Zoom.

Rarely, if ever, is a business proposal presentation sent to the customer for asynchronous perusal. Rather, it’s presented live in a customer meeting . That will give you the opportunity to sell them even more on the solutions you offer and persuade them to make a decision within a reasonable time frame.

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If you let the customer review the presentation on their own, it’s likely that they’ll lengthen the sales process and even put off making a decision.

When crafting your proposal presentation, there are a few quick best practices to keep in mind.

• Personalize the presentation . While it’s totally fine to reuse a PowerPoint presentation template , you don’t want to accidentally include another business’ name on the deck. So be sure to go through every slide and personalize it for the customer’s goals and pain points.
• Send a pre-meeting email with an agenda. To prepare your customer for the presentation, it’d be wise to send a pre-meeting email with a quick, scannable sales agenda detailing how the meeting will go. That way, you can set the right expectations and keep you both on track.
• Plan your in-person customer visit. If you’re meeting the customer in person, there will be a few more elements at play, such as an office tour and even a colleague introduction. That can quickly lead to lost time, so use this guide to plan a customer visit that stays on track and helps you effectively sell your solution.
• Pay attention to the design of the deck . Your clothes and demeanor may be in tip-top shape, but if your deck is messy and poorly designed, then the effectiveness of your points will be diminished. Use a PowerPoint template and check out a few sales presentation examples to inspire you.
• Keep the presentation short and precise. Keep your presentation as short as possible, about 15 to 20 minutes. The longer you speak to your clients, the less they’ll remember.

Now, it’s time for your presentation. Let’s go over how you can execute it flawlessly.

How to Present a Business Proposal

• Optimize your meeting time from the start.
• Have a clear agenda.
• Open up with the customer’s problems and challenges.
• Pause and ask questions.
• Lead with stories, not data.
• Don’t read off of your PowerPoint slides.
• Present your solution — and sell them a vision.
• Establish a clear follow-up timeline at the end of the meeting.

1. Optimize your meeting time from the start.

When presenting a proposal, it’s important to remember that your clients are busy. They have other meetings to attend, phone calls and emails to return, and problems to solve. Time is their most precious asset. Here are a few tips to optimize the time you spend with your customers:

• Arrive early . This is a no-brainer, but arrive to the meeting with at least ten minutes to spare, especially if it’s in person. Use this buffer to use the bathroom, rehearse your introduction, and even set up the meeting space.
• Rehearse setting up the projector or sharing your screen before the meeting . If you’re carrying out a meeting in person, you don’t want to waste ten minutes figuring out how to project your laptop’s screen. Carry several adapters with you and have a fail-safe plan, such as bringing a tablet with a copy of the presentation. If the meeting is over Zoom, practice sharing your screen so that your notes aren’t visible.
• Keep your introduction short. Leave space for banter and rapport, but keep your personal introduction short. Small talk should be reduced as much as possible — you shouldn’t spend twenty minutes talking about the weather, unless you sell a weather-related solution.

2. Have a clear agenda.

Your presentation must have a clear and compelling agenda, which you can share right at the start (in addition to having shared it over email before the meeting).

The meeting should begin with compelling reasons to consider your proposal and culminate with a specific request for the business. Here’s an agenda template you can use to structure your meeting:

• Challenge/Opportunity. Begin your presentation by illustrating the opportunity or challenge that your client is overlooking. Make sure it’s compelling enough to motivate your client to listen to the rest of your presentation.
• Benefits . Discuss the benefits that your client will achieve by adopting your solution. Use a customer case study or testimonial to support your point.
• Plan . Present your plan or options to resolve the client’s challenge/opportunity.
• Company . Briefly share your company’s background, including who your company helps with these issues.
• Recommend . Before closing your presentation, be sure to ask for the client’s business. You might close by asking the client, “Do you believe that the solution that I’ve presented will effectively help you overcome your challenges and achieve your goals?”

In the presentation, include a few bullet points that outline these parts of the meeting, so that the client knows what to expect.

3. Open up with the customer’s problems and challenges.

As mentioned, you’ll begin the meeting with a challenge or opportunity. Don’t walk into the meeting and immediately start talking about yourself or your company or your products. If you do this, your client will immediately focus on cost and product features, often ending the meeting before you’ve had a chance to finish.

Instead, focus on re-emphasizing the customer’s challenges and pain points. Your clients want to know how they can beat their competitors, reach new customers, retain existing customers, and increase profit margins. But before you can sell them your product, you have to emphasize the graveness of the issue they’re facing and illustrate how their challenges will prevent them from achieving these goals.

For instance, if 30% of their customers are churning, and you sell a business solution that can help reduce churn, you might open up your presentation with how their revenue will continue to be impacted by this loss. This will emphasize the urgency of the problem and help you create a stronger pitch later.

4. Pause and ask questions.

After you’ve spoken for a few minutes, stop and ask your client a question. This is a great way to stay in control of the meeting while allowing your client to interact with the sales presentation.

Here are some questions that you might ask:

• Have I summarized your challenges correctly?
• Is there anything I’ve missed that you’d like to add?
• Am I right in saying that you want to solve this problem in the next quarter?

5. Lead with stories, not data.

While clients value data, they are also realistic about what data can — and cannot — tell them. They’ve seen many projects fail despite the glowing research results, and they’ve seen projects succeed despite the lack of any data to back it up.

So, introduce stories first, then the data to back it up. Come to the presentation armed with customer experiences and competitor moves. Your clients are far more interested in what other businesses like them have experienced and what their competitors are doing. They’re not all that interested in the latest research study, but you can use a study to support your points and lend credence to an anecdote.

6. Don’t read off of your PowerPoint slides.

Let the deck complement your points. If you read directly off the slides, you’ll quickly bore your customer, and the impact of what you’re saying won’t land.

Keep your slides simple, too, so that you’re not tempted to read off of them. Most slides are far too complex — too much text, distracting designs, and unrelated images.

You should only put one picture and one line of text on a slide. No more. Your clients can only absorb so much at once, and if they’re too busy trying to sort out paragraphs upon paragraphs on the screen, most of what you’ll say will be missed.

7. Present your solution — and sell them a vision.

After you’ve re-established the business challenge and spoken to the customer’s pain points, it’s time to present your product or service as a solution. But it’s important to not stop here — you have to also sell them a vision of what their business will look like after they take care of the problem.

Will they experience increased sales? Streamlined processes? Better customer retention? And what will that look like a few years from now? Don’t exaggerate, but don’t be afraid to show them how your product can create a much positive future for their business.

8. Establish a clear follow-up timeline at the end of the meeting.

This is maybe the most important part of your business proposal presentation. Tell your customer what will happen after the presentation, so that there’s no ambiguity regarding next steps.

We highly recommend establishing a clear follow-up date. Don’t say, “I’ll follow up in about a week.” Instead, try, “Is it okay if I call you on Friday, May 10th?”

We also recommend creating a timeline after the follow-up call. For instance, you might say you’ll call on a certain date, and then you’ll send the contract over using a tool such as PandaDoc , Qwilr , or Proposify . Your contract will be in your customer’s hand for a week, and then on the following Wednesday, you’ll follow-up once again to see if the customer has any questions.

Adjust this timeline depending on your customer, sales cycle length , and industry. Such a short timeline might not suit a product that costs thousands of dollars and requires a yearly commitment. However, it might suit a product that only costs a few hundred dollars a year.

Feeling stumped? No worries. Below, we share some business proposal examples you can glean inspiration from.

Business Proposal Presentation Examples

1. moving malta forward.

This compelling presentation proposes a metro system for the city of Malta. It opens with a “Case for Change” and uses graphics and visuals to argue for the creation of a metro in the city. While it is text heavy, it includes plenty of information for Malta’s government to make a decision. That’s why it’s important to know your audience. If you’re proposing to a gubernatorial entity, then being comprehensive is important.

2. The Big Picture

This is another presentation that argues for the urban development of a district. Its most notable feature is its “At a glance” spread, which shows an overview of the plan from top to bottom, down to the impact the proposed changes will have on the city. In the same way, you can include at an at-a-glance slide in your presentation.

3. AMW Tech

This deck presents a business as opposed to a product, but it does everything right: It opens with an agenda and closes with a call-to-action (“Keep in touch with us”). Even something as simple as providing your contact information can be enough to prompt your customer to continue the conversation.

4. Microsoft Advertising

This deck by Microsoft Advertising takes a slightly different approach: It starts with a quote from the Microsoft CEO, and then provides details about how the brand helps its customers. This works for a major brand like this one because the client may be interested in Microsoft as a whole as opposed to just one service. It’s important to know your audience in this respect, as well.

Creating a Compelling Business Proposal Presentation

Being able to effectively present proposals is key to your success. To be effective, get to the point and focus on vision and stories. Use PowerPoint or Keynote as supporting material and be sure to keep it short. Finally, your presentation should begin with compelling reasons to consider your proposal and culminate with a specific request for the business.

Editor's note: This post was originally published in July 2014 and has been updated for comprehensiveness.

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Web Design Proposal Powerpoint Presentation Slides

Need to present web project proposal? Here we bring Web Design Proposal PowerPoint Presentation Slides that can impress your buyers. Take advantage of the website development proposal PPT slide while introducing your company to prospecting clients. This PowerPoint complete deck contains slides on proposal outline, target audience demographic archetypes, project objectives, design process, marketing approach, mobile apps, social media approach, search marketing, project phases, and timeline, about us, our team, clientele, a record of success, case study and company logo, etc. Website designing and development proposal PowerPoint layout may be used to present your company expertise, tools, and techniques that you use in your web design process. Let your buyer know how exactly you complete each stage of the web design process, from planning and design to testing and deployment. Download the web development proposal presentation design to secure a deal for your company. Spread the buzz with our Web Design Proposal Powerpoint Presentation Slides. Generate interest with your views.

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Presenting Web Design Proposal PowerPoint Presentation Slides. This presentation includes 35 professionally designed PPT slides, all of them being fully editable in PowerPoint. Change the fonts, colors and slide background if you want to. When you download the presentation, you get the templates in both widescreen and standard screen. The presentation is compatible with Google Slides and can be saved in JPG or PDF format.

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• Web Design Approach

Content of this Powerpoint Presentation

The first point of contact for customers with business is often a website. Its design and functionality are critical factors in marketing and brand perception.

A Blue Corona survey suggests that five out of ten customers see website design as one factor in determining a business's credibility. Businesses can create accessible, efficient, and visually compelling websites with the process called web designing.

Starting a Web Development Project

A web design proposal is the first document submitted for a web development project. In this document, a designer or agency outlines their vision for the website—the strategic blueprint—including how it will function, appear, and benefit users.

A solid web design proposal is a framework and pitch for setting client expectations and showcasing skills and creativity. It should include the following:

An assessment of the current web presence.

Target audience.

A clear outline of the project's goals.

Design process.

The scope of services.

A projected timeline.

Project Budget/Pricing.

Details of the firm submitting the proposal, including team members and experience.

Web Design Proposal Templates

Outlining creative ideas, technical information, and project management processes in a document can be overwhelming. Our pre-designed web design presentation templates will help you simplify this complexity. These PPT Slides provide content-ready structure and guidance to help you craft proposals that communicate expertise and instill confidence.

The templates cover key aspects of proposal development, from service outlines to timelines. With a 100% customizable nature, these presentation layouts provide a reliable and professional framework for proposal creation. Use these PPT Slides to create project-winning web designing proposals and invest your time and resources in the major task of designing remarkable web experiences.

1. Target Audience

One of the cornerstones of a successful web design proposal is to define the target audience. It ensures that the website is tailored to the intended users. This slide presents a clear segmentation of potential customers into three demographic archetypes: middle-aged groups who prefer planned travel, adventurous individuals who travel alone, and those who emphasize the process of travel. Each category is visually distinguished with specific icons and brief descriptions. This presentation template will help guide the design process to design a more engaging and effective travel website.

2. Design Process

This professional PPT design provides a clear roadmap of the web design process. It outlines the sequential phases of website development including wireframes, mockups/design, back-end coding, and front-end coding. It also include QA & Testing, and website handover phase. These elements are showcased in an easy-to-follow, linear format. The presentation template set client expectations by outlining development stage and showing how the project will progress from concept to completion.

3. Site Map

A site map is an architectural blueprint that guides the design and content placement of a website. This PowerPoint Layout outlines a proposed site map that can be changed as web development progresses. It highlights the home page with features like an introduction, booking module, and article pages section. The presentation design also showcases a web blog for SEO efforts and a ‘Contact Us’ page to mention communication channels. This PPT Template will convey the structure and navigation strategy of the website to ensure stakeholders understand the site's layout. It will help present the interconnectivity of site components before commencing the web development project.

4. Marketing Approach

Defining the marketing approach in a web design project helps the website align with strategic promotional activities to drive visitation and bookings. This PowerPoint Design demonstrates an integrated marketing framework focused on brand awareness and consumer relationships. It features a strategy, including Search Engine Marketing (SEM), email campaigns, social media outreach, content for mobile apps, and offline advertising efforts. Key elements like landing page optimization and analytics are also highlighted in the slide. This presentation design shows the correlation between design, content, and marketing strategy in a web design project.

5. Mobile Apps

A website's mobile optimization is crucial as people visit websites more using mobiles than desktops. The PPT Template illustrates the significance of a mobile app or optimized website in enhancing user engagement. It outlines the strategic approach behind developing mobile applications for an integrated user experience. The design, along with its icons, emphasizes how a mobile application/website will support the main business website. This presentation slide will help developers convey how mobile app integration aligns with modern browsing trends and aid in extending the reach and effectiveness of website.

6. Social Media Approach

With a social media approach, it will be easy for newly developed website to connect with a target audience and build a sociable brand presence. The presentation slide will help the web designing firm offer its services in web design project proposals. Users can share a detailed social media strategy to help businesses amplify web presence and community engagement using this template. It showcases services like Key Opinion Leaders (KOL), blogger outreach, management, structured content development, SM advertising, and seeding & feeding activities. The proposal submitter can also pitch paid media planning and management services to the client. This PPT Template emphasizes that the design team's expertise can extends beyond website creation to robust social media services and strategy implementation.

7. Search Marketing

Search marketing connects businesses with interested consumers by boosting online visibility. The presentation layout showcases benefits and components of search marketing strategy. It focuses on leveraging paid search tactics like Targeted SEM to increase reach, drive traffic to campaigns, online communities, and website. Off-site SEO tactics like link-building, blogger outreach, and promotion of articles are also part of search marketing. Conducting a detailed SEO Audit to optimize website significantly impact the search engine marketing strategy. This PPT Slide emphasizes the importance of incorporating a robust search marketing plan to increase a website's reach and visibility.

8. Project Phase & Timeline

Outlining project phases and timelines ensures clarity, structure, and efficiency in a web design and development process. The slide displayed an organized chart outlining the tasks, hours, rates, and costs associated with a web project. It categorizes project deliverables like homepage concepts, inner page designs, research, About Us (static), multimedia, contact us, etc., into graphic & UI and implementation components. This presentation template also showcases a detailed estimate of the time (hours) and financial investment required for these components. Developers can use this design to set transparent expectations and share the project's scope, schedule, and budgetary framework. It will help stakeholders with informed decision-making and project management.

9. Our Clientele

Showcasing a portfolio of clientele highlights a company's experience and capability in the field. The slide will help you display client information with their company logos. A brief description of clients or projects can also be added to the space below the logo. This slide, when included in a web design proposal, establishes the credibility of your services and firm and provides confidence to potential clients.

10. A Proven Record of Success

Displaying client feedback in a web design proposal affirms the company's successful track record and helps win the project/client. This PPT Template provides a well-designed space to share testimonials, names, designations, company affiliations, and portraits of satisfied customers. The presentation layout underscores the positive impact and tangible results delivered by your web design firm.

Seal The Deal!

Our comprehensive web design proposal presentation slides are expert-designed to help make a powerful impression on prospective clients. The deck is replete with proposal outlines, demographics, design processes, and marketing strategies. It also communicates the expertise, methodologies, and technological prowess of the company.

Win clients with SlideTeam's web design proposal templates by showcasing detailed stages of the web design process, track record, and previous client feedback.

Web Design Proposal Powerpoint Presentation Slides with all 35 slides:

Folks feel good about your brand with our Web Design Proposal Powerpoint Presentation Slides. Their graphic designs elicit emotion.

Ratings and Reviews

by Darwin Mendez

July 6, 2021

by Clay Castillo

July 5, 2021

• Google Slides Templates
• PowerPoint Templates

10 Project Proposal Presentation Templates for PowerPoint & Google Slides

A project proposal presentation is usually your first formal interaction with a partner or potential customer, a persuasive proposal presentation helps your company or team stand out from other competitors.

In this post, we’ve gathered the best project proposal templates (free and premium) that you can use to create a winning project proposal for your new project.

More presentation templates:

• 12 Free Research Proposal PowerPoint Templates for Scientific Project, Thesis Defence
• 20+ Free Company Overview Presentation Templates & Examples
• 10+ Free Google Slides Templates for Technology, Artificial Intelligence
• 7 Free Coffee Shop Business Plan PowerPoint Templates
• 10+ Minimalist PowerPoint Templates Free Download
• Top 10 Best Google Slides Pitch Deck Template

Table of Contents

Premium project proposal presentation templates, free project proposal presentation templates.

If you have a budget, paid slide templates are a great option for you. Here are some first-class project proposal presentation templates for PowerPoint & Google Slides:

1. Project Proposal Google Slides Template

455+ unique slides, based on real project structure.

If you are looking for an all-encompassing business proposal Google Slides template, this template is right for you. As a premium template, it meets all your needs:

• 450+ slides
• 3 aspect ratio: 16:9 | 4:3 | A4 Print
• 4000+ Vector Icons Pack (Ai & Pptx)
• Free update

Get Project Proposal Google Slides Template

2. Web Design Proposal Google Slides Template

For web design projects

If you work for a design agency or as a freelancer, this web design proposal template can help you win clients and present your project proposal in a professional way. It features 30+ unique slides and includes all necessary topics for a design project.

Get Web Design Proposal

3. Project Proposal PowerPoint Template

200+ animated slides, support for multiple applications

This modern project proposal template gives you more than 200 editable presentation slides and each slide is in 4:3 and 16:9 ratios. It’s designed for business project proposals. This slide template is made in many formats: PowerPoint PPTX, Keynote KEY, Google Slides, InDesign INDD + IDML.

Get Project Proposal PowerPoint Template

4. Minimal Project Proposal PowerPoint Template

240 slides, lots of infographics

Want more infographics for your project proposal presentation? This template is another option. It comes with 240 unique slides and features lots of project proposal infographics such as executive summary, the scope of work, project timeline, project closure terms, project phases, project budget, revenue & costing forecast, milestones, Gantt chart, dependency, and more.

Get Minimal Project Proposal PowerPoint Template

5. Project Proposal PowerPoint Presentation Template

The Project Proposal is a multipurpose premium PowerPoint template. It has a modern and bold design. Here are the highlights of the Project Proposal template:

• 60 Unique Slides Designed Especially for Project Proposal
• 4 Color Schemes: Blue, Green, Red, Yellow
• 16:9 Widescreen Layouts
• Based on MasterSlide
• Drag and drop image / placeholder ready

Get Project Proposal PowerPoint Presentation Template

6. Company Project Proposal Powerpoint Presentation

350 unique slides, two color theme

This template comes with 350 unique slides with modern layouts. With the help of this professional template, you will get your project proposal into action at your next presentation. This template can also be used for business proposals, pitch decks, etc.

Get Company Project Proposal Powerpoint Presentation

7. Construction Project Proposal Presentation

For construction project

This template is perfect for construction businesses to pitch their project proposals. This template includes 40+ unique slides and 30+ construction vectors.

Get Construction Project Proposal Presentation

8. Clean Project Proposal PowerPoint Template

120+ unique slides works on both Apple and Windows

This presentation template is made for creating a professional and persuasive project proposal presentation. With 120+ slides and infographics, you can explain your project clearly and impresses the reader.

Get Clean Project Proposal PowerPoint Template

9. Project Proposal Powerpoint Presentation

The Project Proposal PowerPoint Presentation offers a comprehensive solution to businesses in need of a polished and expert project proposal template for their presentations.

The template is ready to use right out of the box, with a well-organized structure and beautiful design.

Project Proposal Powerpoint Presentation Features:

• 80 Unique Slides, 16:9 Widescreen Layouts, Based on MasterSlide
• Predefined project proposal sample
• Free fonts & icons used

Get Project Proposal PowerPoint Presentation

10. Project Proposal PowerPoint Presentation Template

This PowerPoint template for project proposals is based on the actual framework and structure used in real-life proposals. It is a comprehensive and thorough tool for presenting your project proposal.

• 302 unique slides
• 16:9 aspect ratio
• 5 premade theme colors

11. WeDevPro – Web Design & Development Proposal

WeDevPro is a contemporary and polished Powerpoint template that’s specifically designed for web developers and agencies. This template aims to simplify your proposal process by providing customizable sections and readymade slides. By using this template, you can create visually appealing proposals that can help you impress potential clients and win projects. So, get your hands on WeDevPro today and elevate your business to the next level!

• 55 Unique Slides
• 500+ SVG Icon
• 36 Illustration

Get WeDevPro

1. Free Corporate Project Proposal Presentation

A business project proposal slide template, features 10 unique slides in green color.

Get Corporate Project Proposal Presentation

2. Elegant Project Proposal Presentation Free Download

This free ppt template is made for sales teams to create a great project proposal and develop new business. It comes with 21 animated slides with gold color and dark background.

Get Elegant Project Proposal Presentation

3. Free Creative Project Proposal PowerPoint Template

This multipurpose project proposal template has a modern, clean, and simple design. It has 22 pre-made slides for projects such as project details, needs and problems, and customer analysis. It’s suitable for any business project you can think of.

Get Creative Project Proposal PowerPoint Template

4. Free Project Proposal PowerPoint Presentation Template

A minimal project proposal presentation template that features 85 unique slides, the template is also ideal for business overview presentations.

Free Download

5. Free Project Proposal Google Slides Template

A modern project proposal PPT template with a blue color scheme, has 50+ slides.

6. Free Project Proposal Presentation Template for Google Slides

This is a free project proposal Google Slides theme that features a collection of premium quality slide layouts. There are 39 different slides included in this template. The template covers:

• Executive Summary
• Project Details
• Needs & Problems
• Solutions and Solutions Advantages
• Project Goals
• Scope of Work
• Project Timeline
• Development Schedule
• Project Budget
• Project Benefits
• Risks & Issues
• Risk Assessment
• Project Closure Terms
• Market Analysis, Customer Analysis, SWOT ANALYSIS
• Key Personel

We hope this article helped you find the best project proposal presentation templates. You may also want to check out our  free Google Slides templates . 

If you like this, you can forward it to someone who’d like it.  You can also find us on  Twitter .

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Project Proposal Presentation templates

Download and customize these free and easy-to-edit templates for google slides and powerpoint to present your new project proposal. your partners will appreciate the nice slide designs and appealing backgrounds..

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Engineering project proposal.

What is the best way to build your own successful future? Giving a presentation made thanks to our new free business template! Your audience will appreciate your engineering project proposal, paving the way for new deals and investments.

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AI Tech Project Proposal

Download the "AI Tech Project Proposal" presentation for PowerPoint or Google Slides. A well-crafted proposal can be the key factor in determining the success of your project. It's an opportunity to showcase your ideas, objectives, and plans in a clear and concise manner, and to convince others to invest their...

Succession Planning Project Proposal

Download the "Succession Planning Project Proposal" presentation for PowerPoint or Google Slides. A well-crafted proposal can be the key factor in determining the success of your project. It's an opportunity to showcase your ideas, objectives, and plans in a clear and concise manner, and to convince others to invest their...

Corporate Identity Renewal Project Proposal

A company's corporate identity is a crucial element in its success, as it creates a visual image and brand recognition in the minds of customers and stakeholders. However, over time, corporate identities can become outdated, losing their relevance and appeal. If that happens... time for a fresh new image! With...

Simple Project Proposal

Leonardo Da Vinci said that “simplicity is the ultimate sophistication.” This is a universal truth, but even more when it comes to the project proposal arena. Making a simple presentation about your proposal will trigger a positive response from your audience, without diverting their attention to other issues. Try this...

Industrial Preliminary Project

Download the "Industrial Preliminary Project" presentation for PowerPoint or Google Slides. A well-crafted proposal can be the key factor in determining the success of your project. It's an opportunity to showcase your ideas, objectives, and plans in a clear and concise manner, and to convince others to invest their time,...

Research Project Proposal

Before embarking yourself on a new project, especially if it’s about research, you need to set out a proposal to explain its viability. Here at Slidesgo we’re offering this theme that you can actually use for any kind of project, regardless of the topic.

Construction Project Proposal

Are you an architect? Do you like designing new buildings and supervising their construction? If you need to present a project proposal related to the construction industry, let Slidesgo help you with your slide deck.

Project Proposal with Waves

You want to make a project proposal? Alright, then we also have a proposal for you: this beautiful template made specially with your needs in mind. First of all, the most surprising part of it: its abstract design with waves in pastel colors. Isn’t it beautiful? It will attract the...

Implementation Plan Project Proposal

Download the "Implementation Plan Project Proposal" presentation for PowerPoint or Google Slides. A well-crafted proposal can be the key factor in determining the success of your project. It's an opportunity to showcase your ideas, objectives, and plans in a clear and concise manner, and to convince others to invest their...

Solar Power Project Proposal

More and more people are becoming aware of the environment and global warming. If you need to present a project proposal and want a little help with the design, you’ve come to the right place! With this new template, your work will shine by itself.

Cycle Diagrams Theme for a Project Proposal

Download the "Cycle Diagrams Theme for a Project Proposal" presentation for PowerPoint or Google Slides. A well-crafted proposal can be the key factor in determining the success of your project. It's an opportunity to showcase your ideas, objectives, and plans in a clear and concise manner, and to convince others...

Scientific Project Proposal

Impress everybody with this cool scientific project proposal template that’s a good reflection of all things systematic and methodical—just as science should be. Gentle on the eye and with a wide spectrum of layouts, it’s going to be hard to reject your proposal!

AI Tech Project

Download the "AI Tech Project" presentation for PowerPoint or Google Slides. A well-crafted proposal can be the key factor in determining the success of your project. It's an opportunity to showcase your ideas, objectives, and plans in a clear and concise manner, and to convince others to invest their time,...

Minimalist Grayscale Project Proposal

If you have a business idea and need a good presentation to go with it, this project proposal template is just what you are looking for. It has a formal and serious style, with gray as the main color, which gives it versatility. And to make it dynamic we have...

Minimalist Commercial Proposal

Download the "Minimalist Commercial Proposal" presentation for PowerPoint or Google Slides. A well-crafted proposal can be the key factor in determining the success of your project. It's an opportunity to showcase your ideas, objectives, and plans in a clear and concise manner, and to convince others to invest their time,...

Refinery Project Proposal

Are you ready to pitch a refinery project? Showcase your unique vision with this Google Slides theme and PowerPoint template. With an abstract and geometric look, it features a grey and orange color palette, infographics, and illustrations. It's the perfect way to present your project in a professional and captivating...

Product Commercialisation Project Proposal

Download the Product Commercialisation Project Proposal presentation for PowerPoint or Google Slides. A well-crafted proposal can be the key factor in determining the success of your project. It's an opportunity to showcase your ideas, objectives, and plans in a clear and concise manner, and to convince others to invest their...

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• Presentations

25+ Best Free & Premium PowerPoint Templates for a Business Proposal Presentation 2024

Central - Free Multipurpose Business PPT

• 41 total slides
• resizable graphics
• data charts and infographics included

Free Business PowerPoint Template

• 263 unique slides
• theme color option
• based on master slides
• uses free font

STRATEGY - Free PPT Template

• 5 color themes
• vector icons
• clean and minimal design

Innovation Free PowerPoint

• 60+ unique slides
• media placeholders
• provides free support

Using a premium template is always the best ideal. Professionally designed templates can help if you're not confident in your design skills or don't have the time to start from scratch.

Here are some of the best premium business proposal PPT templates from Envato Elements:

Travel Proposal PowerPoint Template

This business proposal PowerPoint template is designed for travel. It comes with themed slides so you can go into detail about the itinerary, pricing, and more. Just add your content and it's ready to use!

Business PowerPoint Presentation

With proposal presentation examples like this, you can share data about your team and project. Every slide has modern and minimal design with drag-and-drop placeholders. It also offers free support.

Business PowerPoint Project Template

This multipurpose project presentation template has a modern, clean design. It's a great starting point to make a proposal in PowerPoint. It includes 30 slides, along with free fonts and vector graphics. 

Purple Lime White PPT Template

This brightly colored business proposal presentation features:

• 400+ authentic icons
• image galleries
• infographics
• data charts
• drag-and-drop placeholders

Proposal PowerPoint Template

This PowerPoint proposal template set keeps things simple. It includes five standard and five widescreen PowerPoint files. There are 30 slides and five different color schemes to choose from.

Business Proposal PPT Template

This proposal presentation template includes:

• an editable world map
• 6 pre-made color themes

Minimalist PowerPoint Presentation

This PowerPoint proposal template has plenty to offer. It includes 90 unique proposal slide options. The design is minimal, modern, and makes for a great PPT for 2024. It's easy to change the colors.

Business Proposal Template PPT

The Proposal presentation template includes over 35 editable slide masters. Customize it with your own photos and copy. It includes vector graphics that are easy to edit and keep your visuals looking great.

Project Proposal - PowerPoint Template

You'll find more than 25 slides in this PowerPoint project template for 2024. This download features easy color scheme customization for your presentation. Enjoy the free fonts used and image placeholders.

THE LINE Animated Business PPT

This project presentation template comes with a massive variety of over 50 proposal slide options. You'll be able to create a nice PPT with data, tables, and more. All the elements are vector shape.

Kaxoba PPT Business Proposal

Introduce your team and goals with this proposal presentation template:

• tasteful and aesthetic colors
• free web fonts
• a 16:9 widescreen ratio

Business Proposal Presentation

If you love a modern and colorful PowerPoint project template, check this out. Its layouts have plenty of white space and nice colors. You also get handcrafted graphics and image placeholders.

Website & App Portfolio PPT Presentation

Work with one of the best proposal presentation examples featuring:

• 200+ SVG icons
• editable data charts
• easy-to-edit elements

Aktivt - Pitch Deck Presentation

Add a splash of color to presentation. These 30 slides let you drag and drop your media in the placeholders and device mockups. Place your data in the product slides, charts, and graphs. You'll have a beautiful proposal!

Cuttage PPT Business Proposal

Put your projects in good hands with this proposal presentation template. Its 32 slides allow you to change the color schemes, add charts, graphs, and so much more. You can use this in almost any industry.

Proposal - Business PowerPoint

This template is the perfect way to talk about your project. You can add zoom effects and cool transitions with the 32 slides. In a few clicks, transform this template into one of the best proposal presentation examples.

Pitch Deck Presentation Template

This template PPT set includes a dark purple color palette with some hints and gradients of color. It's got more than 30 proposal slide options. That's plenty to showcase your business project proposal.

Seconday - Business Proposal PPT

The Seconday business proposal PowerPoint template offers more than 30 different slides in three color schemes to match your company's branding. Also, choose between light and dark business slides. 

Engineering Proposal PowerPoint

As the name suggests, this template is ideal for an engineering proposal. Enjoy:

• 30+ creative slides
• full HD graphics
• animations and transitions
• a print-ready layout
• included icons

Business Proposal PowerPoint

Here's a high resolution proposal template with a a cool, modern design that'll make your presentation stand out. It's easy to add your own images to the built-in placeholders and device mockups.

MOUTLEY - Brand Proposal PPT

This project proposal template has everything you need to create a stunning business presentation. Edit the graphs and charts, and add your own data with a couple of clicks. It includes many color schemes.

Seoul Business Proposal Presentation

This proposal slideshow has a modern design to present stunning business projects. It includes 20+ unique slides so you can easily match your presentation to your company's branding.

Take a look at this PowerPoint proposal template with a modern and cool design. Enjoy 30 slides with drag-and-drop media placeholders. Quickly customize your slides with your own branding!

Oliver Proposal PowerPoint Template

With the Oliver project presentation template, you'll get:

• 34 modern slides
• a dedicated project proposal slide
• a help file

Dasya PPT Business Presentation

This is another minimalist business proposal PowerPoint template. The set includes 37 slides. All the graphics in here are easy to edit and feature drag-and-drop customization based on master slides.

Proposale - Project PPT Template

Proposale is a proposal slideshow that offers these cool features:

• drag-and-drope image placeholder
• esizable and editable graphics

Slowlykind - Corporate Business PPT

Slowlykin is a project presentation template with a theme that blends images and text together well. You get 36 cool slides with editable graphics to put together the ideal proposal slideshow. And it uses free fonts!

Business PPT Presentation

With this PowerPoint project template, you can edit slides quickly and easily. You get 40 slides and elements to spice up your layouts. In just a few clicks, you'll have a proposal you'll be happy to present.

Templates are a good way to save time on creating business proposals while benefiting from great design. Get a beautifully-designed and full-featured PowerPoint proposal template on Envato Elements.

Download as many business proposal and pitch deck templates , as well as all the premium assets you want for one low monthly fee.

Don't miss out on these top proposal presentation examples. There are plenty of business proposal PowerPoint template options to choose from. Grab yours and start creating today!

Editorial Note: This article has been completely rewritten to make it more usable for the reader.