korean fried chicken business plan

Korean Restaurant Business Plan [Sample Template]

By: Author Tony Martins Ajaero

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Are you about starting a Korean Restaurant? If YES, here’s a complete sample Korean Restaurant business plan template & feasibility report you can use for FREE to get started .

Aside from Chinese and Mexican restaurants, another culture niche restaurant that is really thriving in the United States of America is the Korean Restaurant. If you are a Korean living in the united states and you looking towards leveraging on the vast population of Korean descent in the US to generate revenue, then one of your best options is to start a Korean Restaurant.

The truth is that if you can successfully start a Korean restaurant in the United States, your clients aren’t going to be just Koreans but every other person within your location who love exploring delicacies from different parts of the world.

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A Sample Korean Restaurant Business Plan Template

1. industry overview.

The Korean Restaurant industry is made up of restaurants that prepare and serve Korean food and offer table (waiter) service. Food can be prepared to either be eaten on the premises at restaurant locations or for take-out. A recent report published by IBISWORLD shows that the industry’s barriers are low since initial capital expenditures are relatively low.

An operator can lease premises, equipment, furniture and fittings, lowering initial capital costs, outlays and borrowings. The report further stated that the industry concentration is low, as the top four players combined account for less than 5.0 percent of the industry in 2018.

This low concentration indicates the small-business and fragmented nature of this industry. This limits barriers to entry as new entrants do not need to compete with large establishments with large economies of scale. However, there is significant competition among restaurants to obtain suitable locations for their restaurants.

The industry has performed in line with many core industries within the larger food services sector as a whole over the past five years. The truth is that, after years of flying under most Americans’ culinary radar, Korean restaurants have experienced increased popularity in recent years.

A number of Korean cuisine mainstays, such as barbecued meats; fried chicken; and sour, fermented pickled vegetables, have recently come into culinary vogue, driving the popularity of the meals this industry dishes out. In addition, many food trucks at the forefront of the recent street vendor craze have offered Korean fusion delicacies (like bulgogi tacos), further bolstering the cuisine’s visibility.

The Korean Restaurants industry is a thriving sector of the economy of the United States and the industry generates over $6 billion annually from more than 7,060 registered Korean restaurants scattered all around the United States of America.

The industry is responsible for the employment of over 81,142 people. Experts project the industry to grow at a 3.9 percent annual rate between 2013 and 2018. Please note that no single Korean restaurant can boast of having the lion share of the industry.

The Korean Restaurants industry has minimal barriers to entry, with minimal startup capital and no specific licensing requirements. On the other hand, the high level of competition and market saturation in a declining industry can prove challenging to aspiring entrepreneurs who want to start their own Korean restaurant.

Most players in the Korean restaurant line of business are small – to medium – size establishments that cater to the local and international community. In a nutshell, the Korean Restaurants industry is a profitable industry and it is open for any aspiring entrepreneur (not just Koreans) to come in and establish his or her business.

2. Executive Summary

Ho Kim® Korean Restaurant, Inc. is a registered Korean restaurant business that will be located along one of the busiest roads in San Diego – California.

We have been able to lease a facility along a major road that is big enough to fit into the kind of classy Korean restaurant that we intend launching and the facility is located in a corner piece directly opposite the largest Asian community in San Diego – California.

Ho Kim Korean Restaurant, Inc. will be involved in full-service dining varieties of Korean delicacies, beverage sales and take-out meals et al.

We know that that there are several Korean restaurants all around San Diego, which is why we spent time and resources to conduct our feasibility studies and market survey so as to offer much more than our competitors will be offering.

We have self – service options for our customers, and our outlet is well secured with the various payment options. We are aware of the trend in the restaurant / fast food industry and we are not only going to operate a system where our customers would have to come to our Korean restaurant to make purchase, but we will also operate an online service and our customers can place orders for our delicacies online.

Ho Kim Korean Restaurant, Inc. will at all times demonstrate her commitment to sustainability, both individually and as a firm, by actively participating in our communities and integrating sustainable business practices wherever possible.

We will ensure that we hold ourselves accountable to the highest standards by meeting our client’s needs precisely and completely.

Our plan is to position the business to become one of the leading brands in the China restaurants industry in the whole of San Diego – California, and also to be amongst the top 5 Korean restaurants in the United States of America within the first 10 years of operation.

This might look too tall a dream but we are optimistic that this will surely be realized because we have done our research and feasibility studies and we are confident that San Diego – California is the right place to launch our Korean restaurant before opening our restaurants all across major cities in the United States of America.

Ho Kim® Korean Restaurant, Inc. is a family business that is owned by Mr. Ho Kim and his immediate family members.

Mr. Jo Kim is a Korean – American food maven, he has a B.Sc. in Hotel Administration, with over 10 years’ experience in the restaurant and fast food industry. Although the business is launching out with just one outlet in San Diego – California, but there is a plan to open other outlets all around San Diego.

3. Our Products and Services

Ho Kim® Korean Restaurant, Inc. will ensure we make available well – prepared Korean delicacies to our clients. Our product and service offerings are listed below;

• Korean dishes by type (Royal court dishes, Grilled dishes, Steamed dishes, Raw dishes
• Korean dishes by ingredient (Meat-based dishes, Fish-based dishes, Vegetable-based dishes, Soups and stews, Grain dishes, Banchan (side dishes), Guksu / noodles)
• Snacks (Kimbap, Buchimgae, Other snacks)
• Anju (side dishes accompanying alcoholic beverages)
• Distilled water

4. Our Mission and Vision Statement

• Our vision is to become the leading Korean restaurant in San Diego – California and to establish a one stop Korean restaurant in other cities in the United States of America.
• Our mission is to establish a Korean restaurant business that will make available varieties of well – prepared Korean delicacies and drinks at affordable prices to the residents of San Diego – California and other cities in the United States of America where we intend opening chains of classy Korean restaurants.

Our Business Structure

Our intention of starting a Korean restaurant business is to build a standard Korean restaurant in San Diego – California. Although our Korean restaurant might not be as big as that of leading players in the industry, but we will ensure that we put the right structures in place that will support the kind of growth we have in mind while setting up the business.

We will ensure that we hire people that are qualified, honest, customer centric and are ready to work to help us build a prosperous business that will benefit all the stakeholders.

As a matter of fact, profit-sharing arrangement will be made available to all our senior management staff and it will be based on their performance for a period of ten years or more. In view of that, we have decided to hire qualified and competent hands to occupy the following positions;

• Chief Executive Officer (Owner)
• Restaurant Manager
• Human Resources and Admin Manager

Sales and Marketing Manager

Information Technologist

• Accountants/Cashiers
• Waiters/Waitress
• Van Drivers/Deliverers

5. Job Roles and Responsibilities

Chief Executive Officer – CEO (Owner):

• Increases management’s effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results and developing incentives
• Accountable for fixing prices and signing business deals
• Responsible for providing direction for the business
• Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
• Responsible for signing checks and documents on behalf of the company
• Evaluates the success of the organization

Admin and HR Manager

• Responsible for overseeing the smooth running of HR and administrative tasks for the organization
• Maintains office supplies by checking stocks; placing and expediting orders; evaluating new products.
• Ensures operation of equipment by completing preventive maintenance requirements; calling for repairs.
• Defines job positions for recruitment and managing interviewing process
• Carries out induction for new team members
• Accountable for training, evaluation and assessment of employees
• Responsible for arranging travel, meetings and appointments
• Oversees the smooth running of the daily office activities.

Restaurant Manager:

• Responsible for managing the daily activities in the restaurant (kitchen inclusive)
• Ensure that the restaurant facility is in tip top shape and conducive enough to welcome customers
• Interfaces with third – party providers (vendors)
• Reports to the Chief Executive Officer
• Attends to Customers complains and enquiries
• Prepares budget and reports for the organization
• Any other duty as assigned by the CEO
• Responsible for preparing different Korean delicacies as requested by our clients
• Oversee the entire coking process
• Responsible for training new cooks
• Makes sure that quality is maintained at all times
• Ensures that the kitchen is kept clean at all times
• Any other duty as assigned by the Chief Chef/Restaurant Manager.
• Identifies, prioritizes, and reaches out to new partners, and business opportunities et al
• Identifies development opportunities; follows up on development leads and contacts
• Responsible for supervising implementation, advocate for the customer’s needs, and communicate with clients
• Develops, executes and evaluates new plans for expanding increase sales
• Documents all customer contact and information
• Represents the company in strategic meetings
• Helps increase sales and growth for the company
• Manages the organization website
• Handles ecommerce aspect of the business
• Responsible for installing and maintenance of computer software and hardware for the organization
• Manages logistics and supply chain software, Web servers, e-commerce software and POS (point of sale) systems
• Manages the organization’s CCTV
• Handles any other technological and IT related duties.

Accountant/Cashier:

• Responsible for preparing financial reports, budgets, and financial statements for the organization
• Provides managements with financial analyses, development budgets, and accounting reports
• Responsible for financial forecasting and risks analysis
• Performs cash management, general ledger accounting, and financial reporting
• Responsible for developing and managing financial systems and policies
• Responsible for administering payrolls
• Ensuring compliance with taxation legislation
• Handles all financial transactions for the organization
• Serves as internal auditor for the organization

Waiters/Waitress:

• Promptly attends to customers in a friendly and professional manner
• Ensures that un-occupied tables are always set and ready for customers
• Pulls out chairs for customers as they arrive
• Handles any other duty as assigned by the Restaurant manager

Van Drivers:

• Delivers customer’s orders promptly
• Deliver correspondence for the restaurant
• Runs errand for the organization
• Any other duty as assigned by the floor/line manager
• Responsible for cleaning the restaurant facility at all times
• Ensures that toiletries and supplies don’t run out of stock
• Handles any other duty as assigned by the restaurant manager.

6. SWOT Analysis

We are quite aware that there are several Korean restaurants all over San Diego and even in the same location where we intend locating ours, which is why we are following the due process of establishing a business.

We know that if a proper SWOT analysis is conducted for our business, we will be able to position our business to maximize our strength, leverage on the opportunities that will be available to us, mitigate our risks and be equipped to confront our threats.

Ho Kim® Korean Restaurant, Inc. employed the services of an expert HR and Business Analyst with bias in restaurants to help us conduct a thorough SWOT analysis and to help us create a Business model that will help us achieve our business goals and objectives. Here is the summary of the SWOT analysis that was conducted for Ho Kim® Korean Restaurant, Inc.;

The location of our business, the business model we will be operating on, varieties of payment options, wide varieties of Korean delicacies and our excellent customer service culture will definitely count as a strong strength for Ho Kim® Korean Restaurant, Inc.

So also, we have professional Korean chefs under our payroll and a management team that has what it takes to grow a new business to profitability within record time.

For a business like ours, a major weakness that we will be dealing with is the normal teething stages that new business goes through and maybe having enough financial reserve to pay topflight Korean chefs.

• Opportunities:

Our restaurant is located in San Diego – California a city with a huge number of Koreans and lovers of Korean delicacies provide us with vast opportunities.

We have been able to conduct thorough feasibility studies and market survey and we know what our potential clients will be looking for when they visit our restaurant; we are well positioned to take on the opportunities that will come our way.

As it is applicable in any other business, one of the major threats that we are likely going to face is economic downturn. Another threat that may likely confront us is the arrival of a new Korean restaurant in same location where ours is located.

7. MARKET ANALYSIS

• Market Trends

Korean restaurants have leveraged their growing popularity and increasingly presented high-end offerings. Many Korean restaurants are offering unique dining experiences to consumers and the popularity of Korean flavors at food trucks and in “foodie” media have set the stage for growth in this line of business.

A notable trend in this line of business is the fact that people that eat Korean delicacies eat them because of their health benefits. Hence, when it comes to keeping consumers’ appetites satisfied, Korean restaurants have created new menu options that capitalize on the trend of increasing awareness of the health risks associated with a high – fat diets.

The industry has also thrived by developing products at price points attractive enough to weather the slow recovery, resulting in strong revenue growth. These trends are expected to contribute to revenue growth going forward.

In this era when the online community is growing rapidly, you would do your Korean restaurant business a whole lot of favor if you create your own online presence. One of the easiest ways to get people to see you as an expert in your line of business is to blog constantly about Korean menus.

You may also want to leverage on social media platforms like Instagram, Facebook, and Twitter, and others to publicize your Korean restaurant. You can as well go ahead to open an online Korean restaurant where people can place order from your restaurant. You must ensure that your delivery system is efficient if you intend to do well in your business.

8. Our Target Market

We are aware of the fast growing patronage of Korean delicacies in the United States of America and this trend is not going to abate anytime soon and loads of entrepreneurs are leveraging on this.

In view of that, we have positioned our Korean restaurants to service the residents of San Diego – California and every other location where our chains of Korean restaurant will be located. We are in business to retail wide varieties of Korean delicacies to the following groups of people;

• Event Planners
• Corporate Organizations
• Corporate Executives
• Business People
• Sports Men and Women

Our competitive advantage

Our ability to control stock at hand, adopt new technology and of course our easy access to multi – skilled and flexible workforce are part of the competitive advantages that we will be bringing to the table. Our Korean restaurant is located in a corner piece property on a busy road directly opposite one of the largest residential estates with a huge population of Koreans in San Diego – California.

One thing is certain, we will ensure that we have wide varieties of Korean menu, alcoholic drinks, beverages and coffee et al available in our restaurant at all times. It will be difficult for customers to visit our restaurant and not make a purchase.

One of our business goal is to make Ho Kim® Korean Restaurant, Inc. a one stop Korean restaurant. Our excellent customer service culture, online store, various payment options and highly secured facility will serve as a competitive advantage for us.

Lastly, our employees will be well taken care of, and their welfare package will be among the best within our category in the restaurant / fast food industry, meaning that they will be more than willing to build the business with us and help deliver our set goals and achieve all our aims and objectives.

9. SALES AND MARKETING STRATEGY

• Sources of Income

We are in the Korean restaurants industry to maximize profits and we are going to go all the way out to ensure that we achieve or business goals and objectives. Our source of income will be the retailing of the following products at affordable prices;

10. Sales Forecast

One thing is certain when it comes to Korean restaurants, if your restaurant is centrally positioned, you will always attract customers cum sales and that will sure translate to increase in revenue generation for the business.

We are well positioned to take on the available market in San Diego – California and we are quite optimistic that we will meet our set target of generating enough profits from the first six months of operation and grow the business and our clientele base.

Below are the sales projections for Ho Kim® Korean Restaurant, Inc., it is based on the location of our business and other factors as it relates to Korean restaurant startups in the United States;

• First Fiscal Year: $240,000
• Second Fiscal Year: $450,000
• Third Fiscal Year: $750,000

N.B: This projection was done based on what is obtainable in the industry and with the assumption that there won’t be any major economic meltdown and there won’t be any major competitor offering same products as we do within same location. Please note that the above projection might be lower and at the same time it might be higher.

• Marketing Strategy and Sales Strategy

Prior to choosing a location for Ho Kim® Korean Restaurant, Inc., we conducted a thorough market survey and feasibility studies in order for us to penetrate the available market and become the preferred choice for residents of San Diego – California.

We have detailed information and data that we were able to utilize to structure our business to attract the numbers of customers we want to attract per time.

We hired experts who have good understanding of the Korean Restaurants industry to help us develop marketing strategies that will help us achieve our business goal of winning a larger percentage of the available market in San Diego.

In a nutshell, Ho Kim® Korean Restaurant, Inc. will adopt the following sales and marketing approach to win customers over;

• Open our Korean restaurant in a grand style with a party for all.
• Introduce our Korean restaurant business by sending introductory letters alongside our brochure to corporate organizations, event planners, households and key stakeholders in and around San Diego
• Ensure that we make wide varieties of Korean delicacies and drinks in our restaurant at all times.
• Make use of attractive handbills to create awareness and also to give direction to our restaurant
• Position our signage / flexi banners at strategic places around San Diego – California
• Position our greeters to welcome and direct potential customers
• Create a loyalty plan that will enable us reward our regular customers
• Engage on roadshows within our neighborhood to create awareness for our Korean restaurant.

11. Publicity and Advertising Strategy

Regardless of the fact that our restaurant is well located, we will still go ahead to intensify publicity for the business. Ho Kim® Korean Restaurant, Inc. has a long – term plan of opening chains of classy Korean restaurants in various locations around California and key cities in the United States which is why we will deliberately build our brand to be well accepted in San Diego before venturing out.

As a matter of fact, our publicity and advertising strategy is not solely for winning customers over but to effectively communicate our brand. Here are the platforms we intend leveraging on to promote and advertise Ho Kim® Korean Restaurant, Inc.;

• Place adverts on community based newspapers, radio and TV stations
• Encourage the use of word of mouth publicity from our loyal customers
• Leverage on the internet and social media platforms like; YouTube, Instagram, Facebook, Twitter, LinkedIn, Snapchat, Google+ and other platforms to promote our business.
• Ensure that our we position our banners and billboards in strategic positions all around San Diego
• Distribute our fliers and handbills in target areas in and around our neighborhood
• Contact corporate organizations, households, religious centers, schools and event planners et al by calling them up and informing them of Ho Kim® Korean Restaurant, Inc. and the products we sell
• Advertise Ho Kim® Korean Restaurant, Inc. business in our official website and employ strategies that will help us pull traffic to the site
• Brand all our official cars and delivery vans and ensure that all our staff members wear our branded shirt or cap at regular intervals.

12. Our Pricing Strategy

Our pricing system is going to be based on what is obtainable in the industry, we don’t intend to charge more and we don’t intend to charge less than what our competitors are charging per meal. Be that as it may, we have put plans in place to offer discounts once in a while and also to reward our loyal customers especially when they come in as a group.

We are aware that there are contracts for supply of Korean meals at events, and we will ensure that we abide by the bidding pricing template when we bid for such contracts.

• Payment Options

The payment policy adopted by Ho Kim® Korean Restaurant, Inc. is all inclusive because we are quite aware that different customers prefer different payment options as it suits them but at the same time, we will ensure that we abide by the financial rules and regulation of the United States of America. Here are the payment options that Ho Kim® Korean Restaurant, Inc. will make available to her clients;

• Payment via bank transfer
• Payment with cash
• Payment via credit cards
• Payment via online bank transfer
• Payment via check
• Payment via mobile money transfer

In view of the above, we have chosen banking platforms that will enable our client make payment for meals and drinks purchase without any stress on their part.

13. Startup Expenditure (Budget)

From our market survey and feasibility studies, we have been able to come up with a detailed budget on achieving our aim of establishing a standard Korean restaurant. In essence, these are the areas we are looking towards spending our startup capital on;

• The total fee for registering the business in the United States of America – $750.
• Legal expenses for obtaining licenses and permits as well as the accounting services (software, P.O.S machines and other software) – $1,300.
• Marketing promotion expenses for the grand opening of Ho Kim® Korean Restaurant, Inc. LLC in the amount of $3,500 and as well as flyer printing (2,000 flyers at $0.04 per copy) for the total amount of – $3,580.
• The cost for hiring business consultant – $2,500.
• The cost for insurance (general liability, workers’ compensation and property casualty) coverage at a total premium – $2,400.
• The cost for payment of rent for 12 months at $1.76 per square feet in the total amount of $105,600.
• The cost for construction of a standard Korean restaurant and kitchen – $100,000.
• Other start-up expenses including stationery ( $500 ) and phone and utility deposits ( $2,500 ).
• Operational cost for the first 3 months (salaries of employees, payments of bills et al) – $100,000
• The cost for start-up inventory (cooking ingredients, alcoholic drinks, soft drinks, beverages, coffee and serving wares et al) – $80,000
• Storage hardware (bins, rack, shelves, food case) – $3,720
• The cost for counter area equipment (counter top, sink, ice machine, etc.) – $9,500
• The cost for store equipment (cash register, security, ventilation, signage) – $13,750
• The cost of purchase of delivery vans – $50,000
• The cost for the purchase of furniture and gadgets (Computers, Printers, Telephone, TVs, Sound System, tables and chairs et al) – $4,000.
• The cost of launching a website – $600
• The cost for our opening party – $10,000
• Miscellaneous – $10,000

We would need an estimate of $350,000 to successfully set up our Korean restaurant in the United States of America.

Generating Startup Capital for Ho Kim® Korean Restaurant, Inc.

Ho Kim® Korean Restaurant, Inc. is a private business that is solely owned and financed by Mr. Ho Kim and his immediate family members. They do not intend to welcome any external business partners which is why he has decided to restrict the sourcing of the startup capital to 3 major sources.

These are the areas we intend generating our startup capital;

• Generate part of the startup capital from personal savings
• Source for soft loans from family members and friends
• Apply for loan from the bank

N.B: We have been able to generate about $100,000 ( Personal savings $80,000 and soft loan from family members $20,000 ) and we are at the final stages of obtaining a loan facility of $250,000 from our bank. All the papers and document have been signed and submitted, the loan has been approved and any moment from now our account will be credited with the amount.

14. Sustainability and Expansion Strategy

The survival and viability of any business lies in the number of loyal customers that they have, the capacity and competence of their employees, their investment strategy and the business structure. If all of these factors are missing from a business, then it won’t be too long before the business close shop.

One of our major goals of starting Ho Kim® Korean Restaurant, Inc. is to build a business that will survive off its own cash flow without the need for injecting finance from external sources once the business is officially running.

We know that one of the ways of gaining approval and winning customers over is to retail our Korean delicacies a little bit cheaper than what is obtainable in the market and we are prepared to survive on lower profit margin for a while.

Ho Kim® Korean Restaurant, Inc. will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and retraining of our workforce is at the top burner.

We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.

Check List/Milestone

• Business Name Availability Check: Completed
• Business Registration: Completed
• Opening of Corporate Bank Accounts: Completed
• Securing Point of Sales (POS) Machines: Completed
• Opening Mobile Money Accounts: Completed
• Opening Online Payment Platforms: Completed
• Application and Obtaining Tax Payer’s ID: In Progress
• Application for business license and permit: Completed
• Purchase of Insurance for the Business: Completed
• Leasing of facility and remodeling the facility to fit into a standard Korean restaurant: In Progress
• Conducting Feasibility Studies: Completed
• Generating capital from family members: Completed
• Applications for Loan from the bank: In Progress
• Writing of Business Plan: Completed
• Drafting of Employee’s Handbook: Completed
• Drafting of Contract Documents and other relevant Legal Documents: In Progress
• Design of The Company’s Logo: Completed
• Printing of Packaging Marketing/Promotional Materials: In Progress
• Recruitment of employees: In Progress
• Purchase of the needed furniture, racks, shelves, computers, electronic appliances, office appliances and CCTV: In progress
• Creating Official Website for the Company: In Progress
• Creating Awareness for the business both online and around the community: In Progress
• Health and Safety and Fire Safety Arrangement (License): Secured
• Opening party/launching party planning: In Progress
• Compilation of our list of products that will be available in our shop: Completed
• Establishing business relationship with vendors – suppliers of cooking ingredients, coffees, alcoholic drinks and soft drinks – In Progress.

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Fried Chicken Shop Business Plan

Published Aug.29, 2023

Updated Sep.14, 2024

By: Jakub Babkins

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Table of Content

What Is a Fried Chicken Restaurant Business Plan?

Across many cultures, fried chicken is quite popular. Stepping into the world of a successful chicken shop requires some smart planning. That’s where a well-crafted fried chicken restaurant business plan comes into play. 

A solid business plan, like the food delivery service business plan , should clearly define your ideal customers and highlight what makes your business uniquely appealing compared to competitors.

But that’s not all – with this plan, you can lay out your financial predictions to catch the eye of potential investors and lenders. So, if you’re aiming to create a thriving chicken hotspot, a rock-solid business plan is your secret ingredient.

Why Do You Need a Fried Chicken Store Business Plan?

A solid fried chicken shop business plan is critical for several reasons:

• Defines your vision, mission, and goals for the chicken shop.
• Analyzes your target market and customer needs.
• Evaluates competitors and your positioning.
• Plans efficient operations and resource allocation.
• Mitigates risks and challenges.
• Attracts investors by demonstrating viability and profitability.
• Secures funding with financial projections and assumptions.

In short, a strong business plan is key to launching and running a successful chicken shop.

How To Write a Fried Chicken Fast Food Restaurant Business Plan?

Writing a solid chicken shop business plan from scratch is extremely challenging, especially if you’re a beginner entrepreneur. Doing thorough industry research, defining your strategy, and creating detailed financial projections require significant time and business expertise.

Trying to put together all these complex components into a coherent plan can be overwhelming. This is why it’s highly recommended to use a fried chicken business plan example , template or sample.

Templates and samples provide structure, content examples and important questions to guide you. They save you time and effort while ensuring you cover all key sections properly. If you need more hands-on help, hiring franchise business plan consultants is a wise decision. They have the experience to craft a customized plan that secures funding and sets your chicken shop up for success.

Fried Chicken Shop Business Plan Sample

Here are the key elements that every fried chicken business plan should cover explained using a business template of Fried Chicken Express:

1. Executive Summary

Fried Chicken Express is a modern fast casual restaurant focused on serving fresh, crispy fried chicken and sides at reasonable prices. Our mission? To be the go-to spot for high-quality fried chicken in the neighborhood.

On the menu: wings, tenders, nuggets, sandwiches, wraps, salads, sides, sauces, drinks and desserts. We use premium ingredients and time-tested recipes to craft each item. The food comes packaged in eco-friendly containers to keep it tasting great.

Our target customer? Folks looking for a quick, satisfying chicken fix. We aim to appeal to young professionals, students and families who live or work nearby. Out-of-town visitors are also welcome. We offer value, quality, variety, convenience and rewards to bring customers back.

As highlighted in our feasibility study for restaurant , the fried chicken market is highly competitive with major brands like KFC, Popeyes. and Chick-fil-A. But we have some key advantages:

• Our fresh, crispy chicken at affordable prices
• Prime location with lots of foot traffic
• Modern, inviting store
• Friendly, efficient staff
• Savvy social media and word-of-mouth marketing

We need $200,000 to get up and running. This covers costs like leasing, renovations, equipment, inventory, staff, licenses and marketing. We expect to break even within 12 months and earn $50,000 profit in year one. Steady 15% annual growth is projected over the next five years.

Fried Chicken Express has big potential. For investors interested in supporting a promising new food venture, this is an opportunity with excellent returns. We aim to become the top local fried chicken brand with your partnership.

2. Company Analysis

At Fried Chicken Express, our mission is simple: serve fresh, crispy, craveable fried chicken in a clean and comfortable setting with friendly service. We aim to satisfy our customers’ fried chicken cravings with high-quality food, convenience and a positive experience every visit. Our goal is to create happy and loyal customers who feel appreciated.

3. Structure and Background

Fried Chicken Express is a sole proprietorship owned by Alan E. Greenberg, an experienced entrepreneur and chef. With over 10 years in the restaurant industry, Alan has developed extensive expertise in food preparation, menu development, kitchen management and marketing.

Noticing a lack of affordable yet delicious fried chicken options locally, Alan decided to leverage his passion for fried chicken and start Fried Chicken Express. Located at 1364 Cameron Road in Buffalo, NY, the 1,000 square foot restaurant can seat 40 guests in a modern, inviting dining space.

Fried Chicken Express is open daily from 10am-10pm and staffed by Alan as owner/manager along with 2 chefs, 4 servers, 2 cashiers and a cleaner. Alan personally trains staff to uphold the restaurant’s standards for fresh, hand-breaded fried chicken cooked to crispy perfection.

4. Market (industry) Analysis

Valued at $759.9 billion globally in 2022, the fast food market is forecast to grow steadily at 4.9% CAGR through 2028 (Source – Expert Market Research ). Key factors driving the growth of the fast food industry include:

• High demand for convenient meal options from time-pressed consumers
• Proliferation of fast food outlets across locations and channels
• Menu innovation and diversification catering to diverse tastes
• Rising online ordering, delivery and drive-thru for added convenience
• Growing preference for fresh, high-quality options among health-conscious diners

The take-out fried chicken market is projected to grow from $6.85 billion in 2023 to $10.52 billion by 2032, a 5.5% CAGR (Source – Market Research Future ). Key factors driving the growth of the fried chicken industry include:

• Chicken’s widespread popularity as an affordable, versatile protein source
• Abundant, low-cost chicken supply in the U.S.
• Diverse flavors and preparations meeting various consumer preferences
• Strong brand recognition and loyalty for established chains
• Rising demand for fresh, high-quality customized chicken products

With chicken a staple ingredient and product innovation aligned to changing consumer tastes, the outlook for fried chicken remains positive. Established brands enjoy an advantage, but there are opportunities for new entrants focused on quality, flavorful fare.

5. Competitor Analysis

Fried Chicken Express faces fierce competition in New York from major chains and local restaurants offering their own styles of fried chicken. The top competitors are:

1. Chick-fil-A

• Largest U.S. fried chicken chain with over 2,600 locations nationally
• 23 NYC locations, including 12 in Manhattan

Signature Menu Offering

• Breaded chicken sandwich: boneless breast, pickles, buttered bun

Product Range

• Expansive: nuggets, strips, salads, wraps, sides, sauces
• Varieties: grilled, spicy, deluxe
• Strong brand image and loyal customer base
• Wide product selection
• Consistent food quality
• Excellent customer service
• High prices compared to competitors
• Limited customization options
• Conservative corporate values
• Closed on Sundays

Competitive Position

• Major player in NYC’s fried chicken market
• Quality and service hard for new entrants to rival
• Widespread locations and devoted fans pose significant challenge
• Second largest U.S. fried chicken chain with over 4,000 locations
• 64 NYC locations including 25 in Manhattan
• Original Recipe chicken made with 11 secret herbs and spices
• Buckets, meals, sandwiches, wraps, bowls, salads, sides
• Flavors: Original Recipe, Extra Crispy, Grilled
• Strong global brand recognition
• Large existing customer base
• Diverse menu and low prices
• Innovative marketing campaigns
• Perceptions of poor food quality
• Unhealthy product image
• Lack of differentiation from competitors
• Social and environmental issues
• Major national player with significant NYC presence
• Brand awareness helps attract customers
• But food quality concerns persist
• Third largest U.S. fried chicken chain with over 3,000 locations
• 42 NYC locations including 14 in Manhattan
• Kanto-style fried chicken marinated in Cajun spices
• Fried chicken pieces, tenders, nuggets, sandwiches, wraps, bowls, salads, sides
• Flavors: Mild, Spicy, Blackened, Cajun Sparkle
• Unique New Orleans-inspired flavor profile
• Loyal customer base
• Broad menu and good value
• Relatively high prices
• Inconsistent customer service
• Supply chain challenges
• Established brand with significant NYC presence
• Louisiana-style chicken attracts fans
• But operational issues like service inconsistencies need improvement

4. Local NY Fried Chicken Restaurants

• Long standing local eateries like Sylvia’s, Pies ‘n’ Thighs, Charles’ Country Pan Fried Chicken, Peaches HotHouse
• Each has 1-3 locations, concentrated in specific neighborhoods
• Varying fried chicken styles: Southern, Nashville, Brooklyn, Harlem
• Secret recipes, niche flavors
• Cult followings of loyal neighborhood customers
• Lower prices than chains
• Customization and authenticity
• Small scale limits brand awareness
• Inconsistent quality control
• Limited marketing budgets
• Beloved community staples with devoted fans
• But small size and operational challenges limit competitiveness

To stand out, Fried Chicken Express must leverage quality, service and local brand-building with menu innovation and competitive pricing. Strong positioning is key against deep-pocketed chains and entrenched neighborhood favorites.

6. Products

Fried Chicken Express offers delicious fried chicken in a variety of styles to satisfy all cravings. Our core products:

• Wings – Crispy fried chicken wings in 4 flavors: Original, Spicy, Sweet, and Tangy. Sold in 6, 12 or 18 piece packs.
• Tenders – Juicy fried chicken breast strips in 2 flavors: Classic and Cheesy. Sold in 4 or 8 piece packs.
• Nuggets – Crunchy bite-sized fried chicken nuggets in Original and BBQ flavors. Sold in 10 or 20 piece packs.
• Sandwiches – Fried chicken filet sandwiches available in Regular and Deluxe styles. Served on bread or a sesame bun with fresh toppings. Sold individually or as combos.

We round out the meal with classic sides like fries and coleslaw, dipping sauces, cold drinks, and sweet treats. Our chicken starts with premium ingredients for maximum freshness and flavor. We use secret recipes and fry each order to order for the perfect crunch. Eco-friendly packaging seals in taste.

7. Sales and Marketing Plan

Sales Objectives

• Generate $1 million in revenue in the upcoming years
• Serve at least 100,000 customers, with $10 average order value
• Achieve 80%+ customer retention rate
• Gain 5%+ market share in NYC fried chicken segment

Marketing Objectives

• Build strong brand awareness and image in NYC
• Attract 50,000+ potential customers through marketing
• Convert 20% of potential to actual customers
• Create loyal customer base via quality, service, value

Sales Strategies

• Offer diverse chicken menu for all tastes and occasions
• Deliver fresh, delicious, high-quality fried chicken
• Price competitively to offer value for money
• Provide fast, friendly service
• Allow customization of flavors, sizes, combinations
• Use POS system to capture order details and payments

Marketing Strategies

• Develop distinctive brand logo, slogan, visual identity
• Launch user-friendly website, social media, online ordering
• Advertise on SEO, social, email, flyers, radio, local events
• Offer discounts, loyalty programs, referrals
• Solicit and utilize customer feedback and testimonials

In summary, our sales and marketing strategies will focus on product quality, affordable pricing, excellent service and multi-channel promotions to achieve revenue, customer and market share goals in New York City.

8. Operational Plan

• Ensure efficiency, quality, safety, and legal compliance
• Use metrics like productivity, customer satisfaction, health inspections, and license compliance to track performance
• Purchasing – Buy high-quality ingredients, supplies, and equipment from reliable suppliers and vendors
• Inventory – Store, manage, and control items using secure storage, inventory system, and FIFO method
• Production – Prepare, cook, and package chicken products according to recipes
• Delivery – Transport and distribute products to customers via delivery vehicles or services
• Service – Take orders, serve food, collect payments, and provide customer service
• Maintenance – Clean, repair, and upgrade store, kitchen, and equipment
• Staff – Owner, managers, chefs, servers, cashiers, cleaner
• Equipment – Fryers, ovens, grills, utensils, appliances, furnishings
• Inventory – Chicken, ingredients, packaging, sides, sauces, drinks, desserts
• Quality control – Use high-quality ingredients, standard recipes, testing
• Health/Safety – Follow regulations, train staff, maintain hygiene
• Legal/Compliance – Acquire licenses, comply with laws and regulations

In summary, our operational plan utilizes best practices across purchasing, production, service, and maintenance to achieve objectives for quality, efficiency, safety, and legal compliance.

9. Management Team

Alan E. Greenberg – Owner & Manager

• 10+ years experience in food industry as entrepreneur and chef
• Led restaurants, catering services, and food trucks
• Expertise in food preparation, menu development, kitchen management, customer service, marketing
• Oversees company’s overall direction, strategy, and operations
• Leads financial planning and analysis

Glenn A. Gonzalez – Chief Chef

• 8+ years experience as chef and fried chicken specialist
• Worked at KFC, Popeyes, Chick-fil-A
• Expertise in fried chicken recipes, techniques, and flavors
• Oversees production, quality control, and product innovation
• Trains and supervises other chefs

Dorothy B. Flores – Head Server

• 6+ years experience as server and cashier
• Worked at McDonald’s, Domino’s, Pizza Hut
• Expertise in customer service, order taking, payment processing, delivery
• Manages customer satisfaction, service, and loyalty
• Trains and supervises servers and cashiers

Ronald E. Carson – Marketing Manager

• 4+ years experience in food marketing and social media
• Worked for caterers, food trucks, online food platforms
• Expertise in marketing strategy, promotion, advertising, online presence
• Leads sales, marketing, and branding efforts
• Manages website, social media, online ordering

Our experienced management team works collaboratively to execute our business plan. Their specialized expertise across operations, production, service, and marketing gives Fried Chicken Express strong leadership.

10. Projection and Financial Planning

Key Financial Statements

• Income Statement: Shows revenue, expenses, and profit over time. Indicates if business is profitable.
• Cash Flow Statement: Shows cash inflows, outflows, and balance over time. Indicates cash availability.
• Balance Sheet: Shows assets, liabilities, and equity at a point in time. Indicates financial position.

Additional Analysis

• Break-Even Analysis: Shows fixed costs, contribution margin, and break-even point. Indicates sales needed to cover costs.
• Sensitivity Analysis: Shows best case, worst case, and expected scenarios based on assumptions. Indicates impact of uncertainties.
• ROI Analysis: Shows initial investment, net profit, and ROI ratio. Indicates return expected on investment.

The projections will help guide business decisions and provide benchmarks for performance. Continuous monitoring and updating of the projections will be key as actual results unfold.

The following are the projections and financial planning for our restaurant business plan sample based on the assumptions and estimates that we have made earlier:

OGSCapital: Your Business Plan Experts

At OGSCapital, we create winning business plans to launch and fund your business idea. Our experienced consultants are dedicated to helping you turn your dreams into reality.

With over 15 years experience across 42 industries, we’ve helped over 5,000 clients secure $2.7 billion in funding to achieve their goals. Our expertise has been featured in Forbes, Entrepreneur, Business Insider and more.

We deliver customized business plans that check every box to impress potential investors and partners. Here’s how we ensure your success:

• Thorough market research using globally recognized data sources
• Realistic financial projections following industry best practices
• Creative marketing strategy to build your brand and attract customers
• Efficient operations plan to optimize quality and productivity
• Funding assistance through persuasive proposals and pitch decks

You get a business plan tailored to your unique concept, needs and goals. We don’t use templates or cookie-cutter solutions. For example, check out our food truck start up business plan . Our customized approach, stellar research, sharp analysis and professional presentation make your plan stand out.

Let the experts at OGSCapital turn your chicken shop dreams into reality with a winning business plan. Contact us today to get started and set your business up for success!

All tables in PDF

Frequently Asked Questions

Q. Is the fried chicken business profitable?

The fried chicken business can be profitable if you have a good product, location, marketing, and management. The profit margin for a fried chicken business can range from 40% to 50%, depending on the cost of chicken, labor, selling price, and other expenses.

Q. How can I promote my fried chicken business?

Blend online marketing like SEO, social ads, and a branded website with traditional tactics like flyers, radio, and events plus offers like coupons and loyalty programs to attract and retain customers while soliciting feedback to improve.

Q. How much does it cost to open a chicken shop?

The cost of opening a chicken shop depends on various factors, such as the size, location, equipment, supplies, licenses, permits, staff, etc. The median cost to open a restaurant is around $275,000. However, this may vary depending on the type of restaurant and the market conditions.

Q. How much does it cost to open a fried chicken shop in the UK?

To open a fried chicken shop in the UK, expect to spend £50,000 to £100,000. This covers the franchise fee, rent, equipment, licenses, staff wages, and other startup costs. The exact amount depends on factors like location, shop size, and employees.

OGSCapital’s team has assisted thousands of entrepreneurs with top-rated document, consultancy and analysis. They’ve helped thousands of SME owners secure more than $1.5 billion in funding, and they can do the same for you.

Any questions? Get in Touch!

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• strategies for KOREAN FRIED CHICKEN restaurant business

Some food and drinks trend complement each other, while some trends lead to the resurgence of another trend. Some trends stay, while some trends die. Trends may come and go quickly in Korea, but some trends can remain successful if business owners know exactly what and who they are dealing with – demand, customer groups, supply chain, and everything else that should fall into consideration prior to starting a restaurant business that offers Korean fried chicken.

KOREAN FRIED CHICKEN + FRYING TECHNIQUES

Korean fried chicken explores a variety of cooking methods and special sauces in the culinary world. Some popular ones are curry-flavoured fried chicken, “snow wings” with cheesy powder, fried chicken marinated in garlic soy sauce, oven roasted chicken, fried chicken covered in chilli sauce, and even “halfhalf chicken” whereby a whole chicken is deep-fried but only half of it is sauced.

Yet, there are claims that only some methods qualify for “authentic” Korean-style chicken. Despite the claims, the many chimaek styles continue to hatch new techniques and flavour combinations, and somewhat continues without the consideration of what counts and doesn’t as a fried chicken technique. While there’s no hierarchy to fried chicken, there’s always a diverse range of tastes that caters to a variety of tastes. Included in the list is:

Proto-Korean Fried Chicken

This whole roast chicken also known as tongdak is prepared by deep-frying a whole chicken. In the 1970s, tongdak was popular a because it was the only type of fried chicken sold in Korea. (Image from Wikipedia)

Chicken Cooked On A Charcoal Fire

In Korea, embers of charcoal also known as sutubul is used for barbequing chicken. Korean style charcoal-cooked chicken produces the best texture especially when using charcoal or wood briquettes. (Image from Chowhound)

Sunsal, Boneless Chicken

Boneless “sunsal” wings are often a hit on the menu. While there are many techniques to frying, double frying would be the most effective technique to frying sunsal.

Yangnyeom Chicken Covered In Sweet And Spicy Sauce

Yangnyeom means “seasoned” and tongdak means “whole chicken.” Traditionally, in this technique, a small whole chicken will be cut into chunks, coated in dried ingredients or batter, fried, and mixed with a sweet and sour, spicy sauce. (Image from Asian Inspirations)

Padak, Chicken Smothered In Leeks

Padak is a Korean chicken dish made from fried chicken and scallions. Although double fried in the same way like any other fried chicken, the padak recipe went viral in Korea few years ago for its unique mixture of flavours. The fried chicken is topped with thinly sliced spring onion and dressed in a sweet and tangy Asian dressing, giving it a mixture of flavours, compelling restaurants to include it in their menu. (Image from Wikipedia)

KOREAN FRIED CHICKEN + ALCOHOL

People are very passionate about their Korean fried chicken; how they’re cooked, and the various flavours they come in. They equally care about what goes along with Korean fried chicken. If you have visited Korea, you would know that having a conversation about chicken in Korea is incomplete without a discussion of alcohol. Although Koreans do typically eat Korean fried chicken with non-alcoholic beverages, chicken is still recognised as the “drinking food” or what Koreans call as anju. The word alone says a lot about the importance of food, especially Korean fried chicken in the drinking culture of Korea. In Asia, most restaurant chains specialising in Korean fried chicken do not serve alcohol. Yet, independent restaurants and restaurant bars offering Korean fried chicken are slowly beginning to adopt the chimaek culture, better known for its accompanying anju.

Although chimaek has been around for a while, the term itself rose to popularity only in 2010, which was the year of the World Cup. 2010 was a golden year for chimaek, nearly turning it into a national dish from just-another national hangout trend. The only reason being so is the way Korean fried chicken deliciously complements a good drinking session. Its’ crunchy, salty, greasy, and messy texture not only fits the profile of a perfect drinking food, but also helps the further rooting of Korean fried chicken as an important F&B trend that’s here to stay. Perhaps, the combination of Korean fried chicken and beer can be a unique proposition to the business models of many aspiring entrepreneurs out there.

KOREAN FRIED CHICKEN + MILLENNIALS

With franchise chains of all kinds, it is no secret that the Korean fried chicken is an intrigue among the millennials. Millennials crave adventure in taste buds, and Korean fried chicken doesn’t fall far from their appetite. Studies show that this generation likes to enjoy a variety of ethic foods, likes to cook, and likes to be creative in the kitchen. Perhaps, Korean fried chicken also works for millennials in the sense that they can grab one whenever they’re feeling a little lazy.

But it’s not only that. Korean chicken wing could be the ultimate Millennial food, thanks to shareworthiness and participation. While the generation wants to be served good food, they also desire the freedom and flexibility of choosing their own sides and sauces. Such concept allows the Millennials to create their own experiences, which certainly brings differentiation to a restaurant. Plus, Korean fried chicken is definitely something worth devouring with friends or family.

LEADING BY SUCCESS

Korean fried chicken restaurant chain – kyochon.

Kyochon is a South Korean fried-chicken restaurant chain founded in 1991. One of the largest Korean fried-chicken restaurants in South Korea, Kyo stands for wisdom and enlightenment while Chon means village. The restaurant boasts that its chicken stays crispier due to the method of dipping chicken in a sweet garlic batter before frying and the elimination of pre-frying which makes room for “better-being” as Kyochon claims.

Kyochon has successfully expanded across different parts of Asia using its full-service restaurant which cooks food fresh on order every time instead of using the fast food joint concept. The chain uses only chilled, antibiotic-free and hormone-free chicken meat, delivered daily by the brand’s carefully selected suppliers. The brand’s imported sauces are also 100% natural and MSG-free. As Kyochon incepts brand trust among its consumers, it is no secret that the brand has made a mark of its name in the world of Korean fried chicken.

According to Kyochon, part of its success also comes from social media and digital marketing. Despite the lack of funding for launch marketing in Malaysia, the restaurant chain used Facebook and Instagram instead which eventually enlarged the interest for the brand.

Kyochon’s strong and active Instagram feeds – Screen capture image from Kyochon’s Instagram account.

4FINGERS is a Singaporean multinational restaurant chain headquartered in Singapore. Founded in 2009, the chain has 28 stores across Asia, Northern America, and Oceania. The brand is known for spicy, crispy, unique fried chicken accompanied by its hot and spicy sauce, so much so that just from a single store in ION Orchard in 2009, another six stores joined the movement in just two years. In 2014, The brand expanded to 21 outlets in Asia-Pacific within only four years. Since then, the brand has welcomed Malaysia, Indonesia, Thailand and more to come as some of its strong allies.

Like Kyochon, 4FINGERS food is prepared only upon order. The sauces in particular are also known for the way they are made – using the traditional Asia method of fermentation that incorporates natural herbs and spices, soybeans, water, and 5 months under the sun. Not only that, every piece of chicken is handbrushed with their signature sauces. 4FINGERS originate after the idea of its founders who tried Asian-style fried chicken in New York City and strongly felt that they can improvise it. As a result, both the food offering and interior design have become anedge for the business. Most of 4FINGERS outlets feature graffiti-marked walls and directional signs that portray the New York-grungy street style and subway signs. The Australian outlets, on the other hand, stock a variety of ciders and artisanal beers, alongside local wines and soft drinks to pair up with the Korean fried chicken servings.

4Fingers – Image from Malaysian Flavours.

NeNe Chicken

NeNe means “Yes Yes” in Korean. Hence, “Nene Chicken” means “Yes Yes Chicken”. The restaurant has been serving Korean fried chicken since 1999 with over 1,200 outlets across South Korea alone. Riding on the Korean wave, the expression is commonly used by Koreans to show their willingness to put the best effort in any kind of situation with a positive mind. Franchises outside South Korea currently exist in Singapore, Malaysia, and Australia. One of the reasons NeNe Chicken is riding on the Korean wave successfully is the convenient service it offers to customers. When feasting at Nene Chicken, customers can avoid dirtying their hands. Unlike most fast food restaurants, customers who visit NeNe Chicken are provided with plastic gloves, a very neat idea that makes the experience unique.

Trying out NeNe Chicken with a delivery to our office!

It is apparent that Koreans are the undisputed Asian masters of fried chicken. While trends come and go quickly in Korea, the mastery certainly holds opportunities intact for business owners who consider going into Korean fried chicken restaurant business. At this point of time, at the very least, it looks like Korean fried chicken has no signs of slowing down, and is here to stay in Asia.

Source: 10 Magazine, TechinAsia

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Sample Korean Restaurant Business Plan Template

• by Olaoluwa
• December 15, 2023 August 28, 2024

A Korean restaurant business plan helps you document your revenue model and forces you to research and understand your market. We can go on and on discussing the benefits.

However, the main focus is to help you draft yours.

KOREAN RESTAURANT BUSINESS PLAN

The hospitality industry is broad with several fields or specializations. Part of these is the restaurant business.

Are you planning to start one? You’re likely reading this because you plan on opening a Korean restaurant.

If you do, we’re here to help. You’ll need the right tools to launch your Korean restaurant operations.

One indispensable tool in the business plan.

As the name suggests, it’s a plan or strategy on how you wish your restaurant to unfold. There are tons of benefits derived from having a good plan. It includes helping you establish business milestones and also a statement of your seriousness to launch a successful operation.

Other benefits include helping you better understand your customers, understanding your competition, helps in assessing the feasibility of your business concept, and also enables you to determine your fiscal needs.

Structuring your Korean Restaurant Business Plan Template Plan

One of the most important things you need to know is that a business plan follows certain guidelines.

There are key segments within which further expansion is required. These segments include the executive summary, company description, products & services as well as the market analysis section.

Others are the strategy & implementation section, organization and management team, and the financial plan and projection. Let’s begin right away by breaking down each of these key areas.

i. Executive Summary

When it comes to introducing your Korean restaurant business, the executive summary section does this best. As it implies, this is a summary of your entire plan and should be as brief as possible.

Holding the attention of the reader or investor is paramount and should ignite some level of interest or excitement.

The executive summary reveals the viability or otherwise of your Korean restaurant concept. In other words, an impression of how well the idea will perform is obtained simply by going through it. If this is the case, shouldn’t you give it all it takes? You should and we’ll show you how.

Within the executive summary section of your plan are key sub-sections or segments to be covered.

These include your business name and location, products & services offered, mission and vision statements as well as the purpose for which you’re writing the Korean restaurant business plan.

Business Name & Location

There’s a more detailed section that provides all the nitty-gritty covering the business name and location.

However, this segment of the executive summary is meant to be brief and concise. You’re expected to have chosen a befitting name for your Korean restaurant. The location counts too. Include all such details here.

Products & Services Offered

Every restaurant business offers an array of products and services. What does your outlet offer? It will be a good idea to be innovative in your services and products. Customer demographics should also be highlighted.

Here, you want to state who your services are targeted at.

Mission & Vision Statements

Your vision is the big picture of what you want your restaurant business to achieve.

Knowing your drive will help you pen down a path for your business concept. Your mission statement on the other hand speaks about how you intend to achieve your vision statement.

The purpose for which you’re Writing the Plan

Every plan has a specific purpose and so should yours. Here, you’ll need to clarify its purpose. Such may include putting together set strategies for growth or the need to attract investments. Whatever it is, these have to be included here.

ii. Company Description

Under the company description segment of your plan, you want to include details on your mode of operation, what your Korean restaurant business is about, and set goals.

Also included here are details such as the legal structure you plan to adopt, and the nature of business.

Others include a summary of company growth, details of services and products, target customers as well as suppliers.

A description of company growth (past, present, and future) is necessary. The past will only be necessary if your Korean restaurant is already in operation.

iii. Products & Services

How do your products and services benefit customers?

Also include detailed information on all such services and products. What advantages do you have in this area over your competition? Are there trade secrets in your Korean cuisines you’ve patented? Are your services and products research-driven?

Discuss more such.

iv. Market Analysis

This is the heart of your Korean restaurant business operations.

Without market analysis, you’d only exist and not make a real impact. An in-depth analysis of the restaurant industry is needed with a special focus on your niche area (Korean cuisine).

You’ll need to include information on target customer segments as well as the market size. Other details include an assessment of the competition. Also include statistics with data on past, present, and future outlook of the industry.

v. Strategy & Implementation

However sound your Korean restaurant business plan is, it will achieve little when there’s not a strategy and implementation plan. Strategy and implementation are mostly seen in the area of sales and marketing.

Here, you’ll have to provide information on how you intend to promote your restaurant business.

Other key information to provide here includes promotions, pricing, and logistics, as well as information on your labor source and the number of employees needed.

vi. Organization & Management Team

An effective organization and management team is required for the smooth operation of your Korean restaurant. Your organization structure should include a chart showing key departments and employees.

Also include details about the names of owners and their percentage ownership.

For your management profile, it should cover details of top management staff such as names and positions held. Also, state the responsibilities and previous experience of these management staff.

vii. Financial Plan & Projection

The financial plan and projection segment like the others is indispensable.

We always recommend you seek the help or services of a financial expert to write this. Here, historical financial data (for established Korean restaurant businesses) must be included.

This includes balance sheets, income statements as well as cash flow statements for a specified period of time (usually 3 to 5 years). Based on industry trends, there should be information on prospective capital expenditure budgets, income statements, cash flow statements, and balance sheets. Such projection should cover a five-year period.

These are all the key information needed to write a Korean restaurant business plan . We’ve offered this guide to simplify the process.

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Bonchon Franchise FDD, Profits, Costs & Fees (2024)

• September 19, 2024
• Food & Beverage Franchises

Bonchon , a renowned franchise specializing in Korean fried chicken, has made a significant impact since its inception in Busan, South Korea in 2002. Founded by Jinduk Seo, Bonchon, which translates to “My Hometown” in Korean, was born out of Seo’s passion for sharing the flavors of his hometown with the world. 

After two years of perfecting the signature sauces and fried chicken recipe, Seo introduced Bonchon to the bustling city of New York in 2006, where it quickly became a sensation, evidenced by the need for police to manage traffic around the new restaurant​.

Bonchon, the internationally recognized Korean fried chicken franchise , relocated its global headquarters from New York City to Dallas, Texas, as of January 1, 2021.

Bonchon prides itself on its Korean heritage, which is evident in every aspect of the business, from the food to the customer experience. This dedication to authenticity and quality has positioned Bonchon as a leader in the Korean fried chicken market in the U.S​ .

Bonchon Franchise Stats

Initial investment.

How much does it cost to start a Bonchon franchise? It costs on average between $462,000 – $1,159,000 to start a Bonchon franchised restaurant.

This includes costs for construction, equipment, inventory, and initial operating expenses . The exact amount depends on various factors, including the type of restaurant you choose, the location, and whether the franchisee chooses to lease or purchase the property. Indeed, Bonchon offers 2 types of franchises:

We are summarizing below the main costs associated with opening a Bonchon Dine-In Restaurant. For more information on costs required to start a Bonchon franchise, refer to the Franchise Disclosure Document ( Item 7 ).

Average Revenue (AUV)

How much revenue can you make with a Bonchon franchise? A Bonchon franchised restaurant makes on average $1,478,000 in revenue (AUV) per year.

Here is the extract from the Franchise Disclosure Document:

This compares to $823,000 yearly revenue for similar Asian franchises. Below are 10 Bonchon competitors as a comparison:

Find out how profitable a Bonchon franchise (really) is

Franchise fee $35,000

Investment $462,000 – $1,159,000

Find the perfect franchise for you .

Take our 2 min. quiz to get a personalized list of 6 franchises that fit your interests and budget.

Bonchon Franchise Disclosure Document

Interested in bonchon.

Download our 2024 best franchises ranking report and get a free discovery call with one of our franchise experts to learn more about Bonchon.

Frequently Asked Questions

How many bonchon locations are there.

As of the latest data, Bonchon operates approximately 145 locations in the United States . Globally, the brand has around 500 locations , with plans to expand to 1,000 locations within the next five years.

This growth is driven by Bonchon’s unique offerings, including its signature Korean fried chicken and flexible restaurant formats like full-service, fast-casual, and non-traditional settings such as malls and hotels.

What is the total investment required to open a Bonchon franchise?

The total investment required to open a Bonchon franchise ranges from $462,000 to $1,159,000.

What are the ongoing fees for a Bonchon franchise?

For a Bonchon franchise, the ongoing fees include a royalty fee that ranges from 5% of gross revenue. Additionally, franchisees are required to pay a marketing fee of 2.5% to 5% of their gross revenue, which covers national and local marketing efforts. These fees help maintain brand consistency and support marketing initiatives across all Bonchon locations.

What are the financial requirements to become a Bonchon franchisee?

To become a Bonchon franchisee, you are required to have a minimum net worth of $700,000 and liquid capital of at least $250,000 . These financial requirements ensure you can cover startup costs and manage ongoing operational expenses.

Additionally, Bonchon prefers candidates with prior restaurant experience and a commitment to operational excellence and customer service.

How much can a Bonchon franchise owner expect to earn?

The average gross sales for a Bonchon franchise are approximately $1.48 million per location. Assuming a 15%  operating profit  margin, $1.48 million yearly revenue can result in $222,000  EBITDA  annually.

Who owns Bonchon?

Bonchon is owned by VIG Partners , a private equity firm based in South Korea. VIG Partners acquired Bonchon in 2018, taking control of the brand’s global operations.

The founder of Bonchon, Jinduk Seh , established the company in 2002 in South Korea and expanded the brand internationally, including into the United States in 2006. Despite the acquisition, Bonchon remains rooted in its Korean heritage, particularly through its signature Korean fried chicken and sauces.

Disclaimer: This content has been made for informational and educational purposes only. We do not make any representation or warranties with respect to the accuracy, applicability, fitness, or completeness of the information presented in the article. You should not construe any such information or other material as legal, tax, investment, financial, or other professional advice. Nothing contained in this article constitutes a solicitation, recommendation, endorsement, advertisement, or offer to buy or sell any franchises, securities, or other financial instruments in this or in any other jurisdiction in which such solicitation or offer would be unlawful under the franchise and/or securities laws of such jurisdiction.

All content in this article is information of a general nature and does not address the detailed circumstances of any particular individual or entity. Nothing in the article constitutes professional and/or financial and/or legal advice, nor does any information in the article constitute a comprehensive or complete statement of the matters discussed or the law relating thereto. You alone assume the sole responsibility of evaluating the merits and risks associated with the use of any information or other content in this article before making any decisions based on such information or other content.

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How bonchon’s innovative strategies are revolutionizing the korean fried chicken market.

In the growing and changing world of food franchises, innovation is the key to standing out and making a lasting impact among consumers and potential franchisees alike. Bonchon, a global leader in Korean fried chicken, exemplifies how innovative strategies can propel a brand to new heights. From unique menu offerings to flexible store formats and record-breaking growth, Bonchon’s approach is revolutionizing the Korean fried chicken market.

Industry trends and challenges

The dining industry constantly evolves, driven by consumer demand for new and exciting culinary experiences. One of the most significant trends in recent years is the rise of global cuisines, with Korean food, notably, seeing a surge in popularity. According to Food & Beverage Insider’s 2023 report 63% of U.S. millennials have tried and 74% expressed interest in Korean BBQ flavors. This shift presents both opportunities and challenges for restaurant operators who must balance authenticity with broad appeal.

Innovative menu offerings

At the heart of Bonchon’s success is its unique double-frying technique, ensuring each piece of chicken is extra crispy on the outside while retaining its juiciness. This method, paired with Bonchon's signature sauces—Soy Garlic; Spicy; seasonal favorites like Yangnyeom; and K-BBQ—creates an irresistible flavor profile that keeps customers returning for more. Bonchon continually evolves its menu to include seasonal and limited-time items. The brand recently introduced the Yum Drum Trio, which started at $11.99, to capitalize on the growing desires of consumers for value-forward menu offerings. They will also introduce a brand-new Korean Chicken Sandwich later this summer, which will quickly become a fan favorite.

Flexible store formats

Bonchon’s adaptability extends beyond its menu to its store formats. The brand offers traditional dine-in and fast-casual setups, as well as innovative concepts like ghost kitchens and mall locations. This flexibility allows franchise partners to choose the best format for their market, ensuring maximum success. Bonchon’s planned airport debut in 2025 will further elevate its brand visibility and accessibility.

Growth and expansion

2023 was a landmark year for Bonchon, with record-breaking new store sales and over 40 locations signed. The brand's expansion into new markets, such as southern Miami, Little Rock, Ark., Tucson, Ariz. and Ann Arbor, Mich., underscores its growth strategy. Internationally, Bonchon debuted its first restaurant in France, with future openings planned in Laos and Taiwan, highlighting its global appeal.

Bonchon’s solution for franchise success

Bonchon’s approach offers a robust solution to the challenges the dining industry faces. Under the leadership of Suzie Tsai, Bonchon’s U.S. CEO, the brand has seen unprecedented growth. Tsai’s extensive experience in marketing and branding has infused new energy into Bonchon, driving strategic expansions and innovation. The brand’s supportive franchise model, including a white-glove concierge program, provides franchisees with comprehensive guidance, ensuring their success from the outset.

Potential franchise partners have an exciting opportunity to join a thriving brand and revolutionize the dining landscape. Bonchon’s commitment to culinary excellence, flexible store formats, and strategic leadership sets it apart as a leading franchise opportunity in the ever-competitive food industry.

To learn more about becoming a Bonchon franchise partner, click here .

This post is sponsored by Bonchon

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Korean BBQ Restaurant Business Plan Template

Written by Dave Lavinsky

Writing a Successful Business Plan For Your Korean BBQ Restaurant Business + Template

If you’re looking to start or grow a Korean BBQ restaurant business, you need a business plan. Your plan will outline your business goals and strategies, and how you plan on achieving them. It will also detail the amount of funding you need, and if needed, present a case to investors and lenders regarding why they should invest in your business.

In this article, we’ll explain why you should invest the time and energy into creating a Korean BBQ restaurant business plan, and provide you with a Korean BBQ restaurant business plan template and  sample business plan  that includes an overview of what should be included in each section.

Download the Ultimate Korean BBQ Restaurant Business Plan Template here >

Why Write a Business Plan For a Korean BBQ Restaurant Business?

There are many reasons to write a business plan for a Korean BBQ restaurant company, even if you’re not looking for funding. A business plan can help you see potential pitfalls in your business strategy, as well as identify opportunities you may not have considered. It can also help you track your progress and adjust your plans as needed.

That said, if you are looking for funding, a business plan is essential. Investors and lenders want to see that you have a solid understanding of your industry, your customers, and your competition. They also want to know that you have a realistic view of your financial situation and how much money you’ll need to get started.

How To Write a Business Plan For a Korean BBQ Restaurant Business

While every business plan is different, there are 10 essential components that all Korean BBQ restaurant business plans should include:

Executive Summary

Company description, industry analysis, customer analysis, competitor analysis, marketing plan, operations plan, management team, financial plan.

Keep in mind that you’ll need to tailor this information to your specific type of Korean BBQ restaurant business, but these 10 components should be included in every plan.

The executive summary is the first section of your business plan, but it’s often written last. This is because it provides an overview of the entire document.

In the executive summary, briefly explain what your business does, your business goals, and how you plan on achieving them. You should also include a brief overview of your financial situation, including how much money you’ll need to get started.

The next section of your Korean BBQ restaurant business plan is the company description, where you’ll provide an overview of your business.

Include information about your:

• Company Overview
• Success Factors & Accomplishments To Date
• How & When Incorporated

With regards to the company overview, here you will document the type of Korean BBQ restaurant company you operate. For example, a Korean BBQ restaurant company description might look something like this:

At Seoul Sizzle BBQ House, our menu is crafted with authenticity and flavor in mind, featuring prime selections such as Samgyeopsal (Pork Belly), Bulgogi (Marinated Beef), Galbi (Short Ribs), Dak Galbi (Spicy Chicken), and an assortment of Banchan (Side Dishes). Each dish is prepared with the finest ingredients to ensure a genuine taste and an unforgettable dining experience. Our aim is not just to serve food, but to introduce our customers to the rich flavors and culinary traditions of Korea.

Located in the heart of Bend, OR, Seoul Sizzle BBQ House is set in a prime location that is easily accessible to all our customers in the area. Our presence in Bend allows us to serve a diverse clientele, eager to explore the exquisite tastes of Korean BBQ in a welcoming and comfortable setting.

Our foundation for success is solidly built on a combination of factors. With a founder who brings valuable experience from successfully running a Korean BBQ restaurant, we have a clear insight into what makes a dining experience truly memorable. Additionally, our commitment to serving superior Samgyeopsal (pork belly) and offering a wider variety of Korean BBQ options sets us apart from the competition, positioning Seoul Sizzle BBQ House as a leader in the local food industry.

This is just an example, but your company description should give potential investors a clear idea of who you are, what you do, and why you’re the best at what you do.

The next section of your business plan is the industry analysis. In this section, you’ll need to provide an overview of the industry you’re in, as well as any trends or changes that might impact your business.

Questions you will want to answer include:

• What is the overall size of the Korean BBQ restaurant industry?
• How is the industry growing or changing?
• What are the major trends affecting the Korean BBQ restaurant industry?

For example, your industry analysis might look something like this:

The Korean BBQ Restaurant industry in the United States has been steadily growing over the past few years. Currently, there are over 3,000 Korean BBQ restaurants operating in the U.S., with an estimated market size of $6 billion. This figure is expected to continue increasing as more Americans become interested in Korean cuisine and dining experiences.

One of the key trends in the Korean BBQ Restaurant industry is the increasing popularity of interactive dining experiences. Customers enjoy grilling their own meats at the table, creating a fun and engaging atmosphere. This trend bodes well for Seoul Sizzle BBQ House, as it offers a unique dining experience that sets it apart from traditional restaurants in Bend, OR. By capitalizing on this trend, Seoul Sizzle BBQ House can attract a loyal customer base and drive growth.

This is just an example, but your industry analysis should give potential investors a clear idea of the overall industry, and how your company fits into that industry.

The next section of your Korean BBQ restaurant business plan is the customer analysis. In this section, you’ll need to provide an overview of who your target customers are and what their needs are.

• Who are your target customers?
• What are their needs?
• How do they interact with your industry?
• How do they make purchasing decisions?

You want a thorough understanding of your target customers to provide them with the best possible products and/or services. Oftentimes, you will want to include the specific demographics of your target market, such as age, gender, income, etc., but you’ll also want to highlight the psychographics, such as their interests, lifestyles, and values.

This information will help you better understand your target market and how to reach them.

For example, your customer analysis might look something like this:

Another significant segment we will target is the younger demographic, including college students and young professionals. This group will be attracted by our trendy, social dining environment and affordable menu options. We will also engage with this audience through active social media marketing and special promotions.

Tourists visiting Bend, OR, will also be a key target customer segment. These visitors will be drawn to the novelty of Korean BBQ and the opportunity to experience a different cultural cuisine. We will ensure our location is easily accessible and prominently featured in local travel guides and online platforms.

In summary, your customer analysis should give potential investors a clear idea of who your target market is and how you reach them.

The next section of your business plan is the competitor analysis. In this section, you’ll need to provide an overview of who your major competitors are and their strengths and weaknesses.

• Who are your major competitors?
• What are their strengths and weaknesses?
• How do they compare to you?

You want to make sure that you have a clear understanding of your competition so that you can position yourself in the market. Creating a SWOT Analysis (strengths, weaknesses, opportunities, threats) for each of your major competitors helps you do this. 

For example, your competitor analysis might look something like this:

Spork offers a diverse menu that blends global flavors, including Asian, Latin, and American-inspired dishes. Their offerings include tacos, rice bowls, and noodle dishes. Price points at Spork range from $10 to $20 per entrée. They are popular for their mid-range pricing and value for money. Spork is located at 937 NW Newport Ave, Bend, OR. They serve a broad customer segment, including families, young professionals, and food enthusiasts. They attract locals and tourists alike, thanks to their unique menu. Key strengths include a diverse menu and a strong local following. Weaknesses include limited seating capacity and longer wait times during peak hours.

5 Fusion & Sushi Bar

5 Fusion & Sushi Bar specializes in high-end sushi and Asian fusion cuisine. Their menu features sushi rolls, sashimi, and creative fusion dishes. Price points at 5 Fusion range from $15 to $40 per entrée, reflecting their premium positioning. They are known for their upscale dining experience. Located at 821 NW Wall St, Bend, OR, they cater to a more affluent customer segment, including business professionals and special occasion diners. The restaurant serves both local residents and visitors to Bend. Key strengths include high-quality ingredients and an elegant dining atmosphere. Weaknesses include higher prices which may not appeal to all demographics and a focus on a niche market.

Fricken Faco

Your competitor analysis should give potential lenders and investors a clear idea of who your major competitors are and how you compare to them.

The next section of your business plan is the marketing plan. In this section, you’ll need to provide an overview of your marketing strategy and how you plan on executing it.

Specifically, you will document your “4 Ps” as follows:

• Products/Services : Here is where you’ll document your product/service offerings.
• Price : Detail your pricing strategy here.
• Place : Document where customers will find you and whether you will use distribution channels (e.g., partnerships) to reach them.
• Promotion : Here you will document how you will reach your target customers. For instance, Korean BBQ restaurant businesses often reach new customers via promotional tactics including advertising and online marketing.

For example, your marketing plan might look something like this:

Products, Services & Pricing

Seoul Sizzle BBQ House offers a variety of authentic Korean BBQ dishes designed to provide an immersive dining experience. The menu features a selection of meats, marinated to perfection, and a range of traditional side dishes known as banchan. The average selling price for each item is well-aligned with the quality and authenticity of the ingredients used.

Samgyeopsal, or pork belly, is one of the most popular items on the menu. This dish consists of thick slices of pork belly that diners can grill at their table, creating a personalized barbecue experience. The average selling price for Samgyeopsal is around $18 per serving.

Bulgogi is another standout offering. This marinated beef dish is known for its sweet and savory flavor profile, achieved through a blend of soy sauce, sugar, sesame oil, garlic, and other spices. Bulgogi is typically priced at $20 per serving, reflecting the high-quality beef and intricate marinade that make this dish a favorite among many.

Galbi, or short ribs, provides a rich and flavorful option for those who enjoy marinated beef. These ribs are marinated in a special sauce that includes ingredients like soy sauce, sugar, and garlic, and are then grilled to perfection. The average price for Galbi is $25 per serving, which is indicative of the premium cut of meat used.

Dak Galbi, a spicy chicken dish, offers a different flavor profile with its bold and spicy marinade. This dish is perfect for those who enjoy a bit of heat in their meal. Priced at approximately $17 per serving, Dak Galbi offers a delicious and affordable option for spice lovers.

Banchan, the traditional Korean side dishes, are an essential part of the dining experience at Seoul Sizzle BBQ House. These small dishes, which include items such as kimchi, pickled vegetables, and various salads, are served complimentary with the main barbecue dishes. The variety and quality of banchan enhance the overall meal, providing a balanced and satisfying experience for diners.

Overall, Seoul Sizzle BBQ House’s menu is carefully curated to offer a range of flavors and textures, ensuring that there is something for everyone to enjoy. With competitive pricing and high-quality ingredients, this Korean BBQ restaurant aims to deliver an authentic and enjoyable dining experience for all its customers.

Promotions Plan

We at Seoul Sizzle BBQ House will deploy a diverse range of promotional methods to attract customers and create a strong presence in Bend, OR. Our promotional strategy will include various online marketing techniques that leverage digital platforms to reach a broader audience efficiently.

First, we will utilize social media marketing to engage with potential customers. Platforms like Instagram, Facebook, and Twitter will feature high-quality images and videos showcasing our delicious Korean BBQ dishes, the unique dining experience, and behind-the-scenes content. We will run targeted ads to reach specific demographics, encouraging locals to visit and try our offerings.

Next, we will implement a robust email marketing campaign. By collecting email addresses through our website and in-store promotions, we will send out regular newsletters featuring exclusive deals, upcoming events, and new menu items. This will help us maintain a connection with our customers and drive repeat visits.

Our website will play a crucial role in our online marketing strategy. We will ensure it is optimized for search engines (SEO) to increase visibility and attract organic traffic. The website will be user-friendly, featuring an online reservation system, a detailed menu, and a blog with engaging content about Korean cuisine and culture.

We will also collaborate with food bloggers and influencers to create buzz around our restaurant. By inviting them to dine with us and share their experiences on their platforms, we will tap into their follower base and attract new customers through word-of-mouth recommendations.

To complement our online efforts, we will offer special promotions and loyalty programs. These will include discounts for first-time visitors, referral bonuses, and a points-based rewards system for frequent diners. These initiatives will encourage customers to choose Seoul Sizzle BBQ House over competitors and foster customer loyalty.

Lastly, we will consider hosting events and participating in local festivals to increase brand awareness within the community. By engaging with the local audience through these activities, we will build a strong relationship with Bend residents and position ourselves as a beloved dining destination.

As you can see, your marketing plan should give potential investors a clear idea of your marketing objectives, strategies, and tactics.

The next section of your business plan is the operations plan. In this section, you’ll need to provide an overview of your company’s day-to-day operations and how they will be structured.

• What are your company’s daily operations?
• How are your company’s operations structured?

Your operations plan should be detailed and concise. You want to make sure that potential investors have a clear understanding of your company’s day-to-day operations and how they are structured.

You will also include information regarding your long-term goals for your operations and how you plan on achieving them.

For example, your operations plan might look something like this:

Key Operational Processes

To ensure the success of Seoul Sizzle BBQ House, there are several key day-to-day operational processes that we will perform:

• Regularly monitor inventory levels to ensure all ingredients are fresh and available.
• Establish relationships with local suppliers for timely and quality supplies.
• Implement an efficient stock rotation system to minimize waste.
• Create and maintain a staff schedule that ensures adequate coverage during peak hours.
• Conduct regular staff meetings to communicate daily objectives and updates.
• Offer ongoing training for staff to maintain high service standards and knowledge of menu items.
• Provide a warm and welcoming atmosphere for customers from the moment they enter.
• Ensure staff is attentive, knowledgeable, and capable of handling customer inquiries and complaints efficiently.
• Implement a feedback system to continually improve customer satisfaction.
• Adhere to rigorous food safety and hygiene standards in the kitchen.
• Ensure consistent quality and presentation of dishes served to customers.
• Regularly update and innovate the menu to keep customers engaged and returning.
• Track daily sales and expenses to maintain profitability.
• Prepare and review financial reports to identify areas for cost reduction and revenue enhancement.
• Implement a budget and monitor cash flow to ensure financial stability.
• Develop and execute marketing campaigns to attract new customers.
• Maintain a strong online presence through social media and review sites.
• Engage with the local community through events and promotions to build brand loyalty.
• Regularly inspect and maintain kitchen equipment to ensure efficient operation.

Your operations plan should give readers a clear idea of your company’s day-to-day operations, how they are structured, and your long-term goals for the company.

The next section of your business plan is the management team. In this section, you’ll need to provide an overview of your management team and their experience.

• Who is on your management team?
• What are their qualifications?
• What is their experience?

Your management team ideally includes individuals who are experts in their respective fields. You want to make sure that lenders and investors have a clear understanding of your management team’s qualifications and experience, and feel they can execute on your plan.

For example, your management team might look something like this:

Lucas Gonzalez, CEO

Your management team should give potential lenders and investors a clear idea of who is on your team and how their qualifications and experience will help your company succeed.

The final core section of your business plan is the financial plan. In this section, you’ll need to provide an overview of your company’s financials.

• What are your company’s projected revenues?
• What are your company’s projected expenses?
• What is your company’s projected growth rate?
• How much funding do you need and for what purposes? 

Your financial plan should give potential investors a clear understanding of your company’s financials. While you may include a summary of this information in this section, you will include full financial statements in the appendix of your business plan.

For example, your financial plan might look something like this:

This is just an example, but your financial plan should give potential investors a clear idea of your company’s financial projections.

Below is a summary of your financial projections. If/when you change the Revenue Assumptions, Cost Assumptions, and/or Other Assumptions, the results below will change.

The final section of your business plan is the appendix. In this section, you’ll need to provide any additional information that was not included in the previous sections.

This may include items such as:

• Full financial statements
• Resumes of key management team members
• Letters of reference
• Articles or press releases
• Marketing materials
• Product information
• Any other relevant information

By including this information in the appendix, you are allowing potential investors and lenders to learn more about your company.

In summary, writing a Korean BBQ restaurant business plan is a vital step in the process of starting and/or growing your own business.

A business plan will give you a roadmap to follow. It can also help you attract investors and partners.

By following the tips outlined in this article, you can be sure that your business plan will be effective and help you achieve your goals.  

Finish Your Business Plan in 1 Day!

Wish there was a faster, easier way to finish your business plan?

With our Ultimate Korean BBQ Restaurant Business Plan Template you can finish your plan in just 8 hours or less!

Finish your business plan today!

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What makes korean fried chicken different?

Whether you’re a fan of fried chicken or simply a lover of Korean cuisine, you may have heard about the tantalizing dish known as Korean fried chicken. But what exactly sets it apart from other variations of this popular dish? Let’s dive into the world of Korean fried chicken and explore what makes it different and utterly delicious.

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Thank you! Please keep reading.

In this article:

The Secret of Korean Fried Chicken

What makes Korean fried chicken different? The secret lies in its unique preparation and cooking techniques. Korean fried chicken is lighter, crispier, and juicier than traditional fried chicken due to a dual frying method using a double dip and a special batter.

The first step involves coating the chicken in a mixture of flour, starch, and water, creating a thin and delicate layer that aids in a crispier texture. The chicken is then fried at a lower temperature to ensure it is thoroughly cooked and to render out excess fat.

After this initial frying, the chicken is allowed to rest, which helps to retain its moisture. Just before serving, the chicken is flash-fried at a higher temperature, producing an exceptional crunchy exterior while maintaining the moist and tender interior.

This dual frying technique, coupled with the special batter, is the key to achieving Korean fried chicken’s unique texture and flavor.

A Heavenly Flavor Explosion

What gives Korean fried chicken its distinct flavor? Besides its delightful texture, Korean fried chicken is known for its distinct sweet, spicy, and savory flavors. The chicken is typically coated in a variety of sauces or seasonings, offering a range of taste experiences.

One of the most popular flavor options is the classic soy garlic sauce. This sauce combines the richness of soy sauce with the sweetness of garlic, lacing the chicken with a savory and slightly sweet glaze.

Another favorite is the spicy gochujang sauce. Made from fermented red chili pepper paste, this sauce adds a fiery kick to the chicken, making it a hit for those who crave spicy foods.

Other popular flavors include honey butter, tangy mustard, and even cheese powder. With such a wide range of flavors, there is a flavor combination to suit every palate.

12 Related or Similar FAQs

1. is korean fried chicken healthier than traditional fried chicken.

While not necessarily healthier, the lighter batter and the dual frying technique used in Korean fried chicken can lead to a less greasy end result.

2. How is Korean fried chicken served?

Korean fried chicken is often served with pickled radishes, which provide a refreshing contrast to the richness of the chicken.

3. Can I make Korean fried chicken at home?

Absolutely! There are plenty of recipes available online that guide you through the process of making Korean fried chicken in your own kitchen.

4. Is Korean fried chicken gluten-free?

It depends on the batter and sauce used. Traditional Korean fried chicken batter typically contains wheat, so if you have a gluten sensitivity, it’s essential to check the ingredients.

5. Are there vegetarian options for Korean fried chicken?

Yes, there are vegetarian versions available, typically made with tofu or other vegetable-based proteins instead of chicken.

6. What is the best drink to pair with Korean fried chicken?

Traditionally, Korean fried chicken is enjoyed with a cold glass of beer. The crispiness of the chicken pairs wonderfully with the refreshing bubbles of beer.

7. Is Korean fried chicken spicy?

Not all Korean fried chicken is spicy. While some variations are spicy, there are plenty of milder options available for those who prefer a less fiery taste.

8. Can I reheat Korean fried chicken?

Yes, you can reheat Korean fried chicken in the oven or air fryer to help restore its crispiness.

9. Are there any specific dipping sauces for Korean fried chicken?

There are no specific traditional dipping sauces, but many people enjoy dipping Korean fried chicken in mayonnaise, sweet chili sauce, or even a simple soy sauce.

10. Is Korean fried chicken popular outside of South Korea?

Absolutely! The popularity of Korean fried chicken has spread worldwide, with numerous Korean fried chicken franchises opening in various countries.

11. Can I order Korean fried chicken for delivery?

Yes, many Korean restaurants and specialized Korean fried chicken establishments offer delivery options for you to enjoy this delicious dish in the comfort of your own home.

12. Are there any health benefits to eating Korean fried chicken?

While Korean fried chicken is undoubtedly a tasty indulgence, it does not offer significant health benefits. It is best enjoyed in moderation as part of a balanced diet.

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About Rachel Bannarasee

Rachael grew up in the northern Thai city of Chiang Mai until she was seven when her parents moved to the US. Her father was in the Oil Industry while her mother ran a successful restaurant. Now living in her father's birthplace Texas, she loves to develop authentic, delicious recipes from her culture but mix them with other culinary influences. When she isn't cooking or writing about it, she enjoys exploring the United States, one state at a time. She lives with her boyfriend Steve and their two German Shepherds, Gus and Wilber.

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• Our Restaurants
• Path to Ownership

A Korean Franchise. An American Obsession.

Proud Traditions & Promising Futures.

Founded in Korea in 1995, expanded to America in 2014, bb.q chicken strives to serve the highest quality, most authentic Korean fried chicken in the world. The recipes and ingredients are true to Korean tradition, and the flavors are an inspired mix of new and old. We’re the best franchise for new and experienced owners, and the numbers speak for themselves.

Locations in the US

Locations worldwide

Consecutive years of sales growth

Average Unit Value*

*Based on Chicken and Beer locations.

Junsang Lee

bb.q Chicken Carrollton & Texas AR (Area Representative)

After carefully considering the various franchise options, I ended up choosing bb.q Chicken because it is second to none in terms of taste and quality. Also, at that time, this franchise was also the only one officially registered in the United States with safe financial and strategic backing from the headquarters. As a Texas Area Representative and Owner, I treat each of the locations in Texas as my very own because we all share the same success and this mindset allows me to maintain close relationships with the other franchisees.

Hyunsoo & Alyssa

bb.q Chicken Chino Hills/ Alhambra / Temple City / Rowland Heights

After 25 years of office work, I was thinking about a new opportunity for ‘growth’ and an acquaintance introduced me to bb.q Chicken. We had a lot of worries and concerns about whether we could do well as we had no business experience. However bb.q Chicken has provided so much support from the initial sign-up request to the opening preparation process and now we have 4 locations. That said, the biggest reason I decided to grow with bb.q Chicken is the management’s clear vision for growth and their prioritization of the franchisees’ success. I can tell that this philosophy is thoroughly practiced at bb.q Chicken.

bb.q Chicken South Arlington / Richardson / Fort Worth TCU

To be a successful business person, it takes hard work and dedication. It takes love and passion for the food and people you work with. You have to truly love the product that you’re selling and I have always loved Korean Fried Chicken so the first time I tasted bb.q Chicken I knew it was a match made in heaven. In the restaurant business, food sales and I chose this franchise based on that premise. So if you ever tried our chicken, you know that its the best. You can have a lot of great franchises to choose from but if you’re not in love with the product, then the passion is not behind it. Passion will make your business succeed faster.

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5 Best Korean Fried Chicken Brands

A complete overview of korea's fried chicken brands & their signature menus that you have to try.

Did you know that KFC stands for Korean Fried Chicken?  

Today, I'll introduce you to the best KFC brands. We will tell you briefly about each franchise as well as what to order! You can trust this review since I am a fried chicken addict who eats fried chicken at least once a week. 

What Made Fried Chicken So Famous In Korea? 

There are currently 87,000 fried chicken stores operating in Korea as of February 2019. To give you an idea of how big the number is, there are 44,000 Subway locations and 37,000 McDonalds globally!    

There is a story behind how the fried chicken got popular with the public. When Korea only had the option of normal fried chicken, not so many people could enjoy them due to their oily texture.

However, in the 1980s, radio commercials started to advertise this new 'seasoned' chicken, and the reviews were all full of compliments! Saucy on the outside, but crispy on the inside. This became today's Korean Fried Chicken, one of the best menus for eating out or ordering delivery .

Nowadays, most Koreans prefer the 'half and half' option when they order chicken (Half of the original fried chicken, half of the saucy seasoned fried chicken).

Another reason is the 2002 World Cup. During the World Cup, chicken brands promoted the idea of Chimaek ( Chi cken+ Maek ju  (beer in Korean)) when the crowds are watching soccer games. This became a trend in Korea instantly!  That year, the Korean team made to the quarter-finals and the popularity of chicken got higher than ever before.

Thanks to this clever marketing idea, fried chicken is still a must when watching soccer. If you are trying to order before the game starts, you will have to make reservations for a certain time, so plan in advance! 

Top 5 Fried Chicken Franchises In Korea

Korean Chicken Franchises Ranked by Number of Stores, Popular Orders and Prices (As of 2019 @ Fair Trade Commission)

The table above shows the top five fried chicken franchise in Korea. Let's take a look at each brand and its popular items to order! 

#1 BBQ  

Since BBQ have opened its business in 1995, the brand itself was more like a symbol of Korean fried chicken. Due to their long history and the quality of food, customer loyalty is higher than other brands; people would still order their food but complain about their price and extra delivery fee.

Fun fact: did you know that BBQ stands for Best of Best Quality?    

Golden Olive Chicken

The most popular menu from BBQ is the Golden Olive Chicken. The recipe for this chicken is straight forward. Their main ingredient is high-quality extra-virgin olive oil and the special powder that gives their unique BBQ flavor. It's crispy on the outside and juicy on the inside.

You can't not love this! If you haven't tried Korean fried chicken, this is your first place to check. 

#2  BHC  

BHC opened in 1997 with the name of Byeol Hana Chicken (Single Star Chicken) but changed its name to BHC in 2000. In 2004, when the Avian Influenza hit the food industry, BHC got badly affected as well and got acquired by BBQ for a short time. After nine years, it got acquired yet again but by Citi Group, a private equity fund of US stakeholders. BHC stands out among the other brands from their interesting menus.

Their new menu is always special enough to draw consumer's attention!

For instance, Prinkle Chicken is a fried chicken with magic seasoning powder and its sauce. Matcho King is a soy sauce-based chicken with a generous amount of toppings of spicy pepper. Another popular menu is Curry Queen, which gives you a unique curry flavor that is very addicting. They often release new menus which becomes a big hit! 

Prinkle 

BHC's steady seller would definitely be Prinkle. The seasoning that is on top of the chicken has the flavor of cheddar cheese, garlic, and onion.

Eating the chicken itself is good, but the best part comes when you try with the cheese & yogurt sauce. (You need to order this on the side for ₩1,500, but this will be worth your money for sure!) You will taste the sweetness and savoriness at the same time!

Are you a big fan of cheese? Then I highly recommend trying Prinkle. Also, if you are ordering with a big friend group, I recommend trying their sides as well. Their side menus are an extension of Prinkle Chicken: the seasoning powder is on top of the food. yum! They offer corn dogs, cheese balls, french fries and so-dduk  (sausage and rice cake).

#3  Pelicana

Pelicana opened business in 1982. This is one of the brands that came up with the idea of chicken in sweet and sour sauce, and we usually call this brand as the original of Korean fried chicken.

They release their new menu from time to time, but nothing has surpassed their original and sweet and sour sauce chicken. With its long brand history, Pelicana has more dedicated customers than the others. 

Seasoned Fried Chicken

A bite after Pelicana's sweet and sour chicken, you will notice that there isn't much of specialty. However, the perfect ratio of garlic,  gochujang  (pepper paste), and ketchup make the chicken worth the money. I personally go for Pelicana's sweet and sour chicken if I crave any! 

#4  Ne Ne Chicken

Ne Ne Chicken started the business in 1995. They started their business just like any other franchise, but three special features made the business and stand out among countless fried chicken franchises.

First of all, their packaging was sensational. During that time, there was nothing like Ne Ne's take-out boxes. Their exterior reminded me of a pizza box, but when you open, the neat set up of chicken, pickled reddish, and drinks were all in the same box. Nowadays, it's common to see something like this, but this was a revolution about 10 years ago. 

Another key to success for Ne Ne was choosing the right person for their celebrity endorsement strategy. Fried chicken industry in Korea is well-known for using celebrity branding to the max. Ne Ne used Yoo Jae-seok as their model for 12 years. If you don't know who Yoo Jae-seok is, he is a top comedian in Korea who hosted numbers of popular shows, such as Infinite Challenge, Running Man, and Happy Together. He is the type of celebrity who is liked by everyone, so this was a great opportunity for Ne Ne to do a positive celebrity endorsement strategy. 

At last but not least, Ne Ne's chicken is tasty. They are well-known for their Pa-dak(Green Onion Chicken) and Snowing Chicken! I will explain in detail below.  

Padak (Green Onion Chicken)

Snowing Chicken

Snowing Chicken is original fried chicken with special cheese powder sprinkled on top. Just like it's snowing from the sky! The combination of the rich cheese seasoning and the crispiness of the fried chicken is amazing. However, note that some people might find this too much due to the seasoning, which can be hit-or-miss. There are three flavors available for snowing: cheese, vegetables, and spicy. 

The picture above is the newest spicy flavor! BHC's Prinkle and Ne Ne's Snowing gets compared often, so why don't you try both and rate them?

#5  KyoChon Chicken

Found in 1991, Kyochon is famous for its soy sauce chicken.

A few of the suggestions that I have made earlier are more popular among the younger generations, but this soy sauce chicken is the best seller for all ages. Some people find KyoChon chicken has a smaller portion compared to the other brands, but it's because of their thin breading and stack them all together in the box. 

Original Soy

Soy sauce chicken has become popular over the years, but nothing can compare to KyoChon.

I personally love soy chicken and I got to try most of the brands, but KyoChon still wins among them. The chicken is fried to a crisp, and then the garlic-based soy sauce is carefully applied to each piece with a brush. Soy chicken is great because unlike other flavors, you don't need to eat it hot for it to be delicious. If you only have one chance to eat chicken in Korea, I'd recommend KyoChon. 

Soy Original + Red Original Half and Half

My go-to menu from KyoChon is the soy original and red original. The soy is good but can be a bit too much when you only order this flavor only. I recommend ordering other flavors that are made with Korean red spicy peppers, garlic, and honey, which is called red original. You can order half-and-half of both, just like the picture above. Make sure you try both flavors of KyoChon! 

Getting Your Chicken Delivered In Korea

Locals order their fried chicken with a touch of their phone. If you're looking to order fried chicken delivery in English, we've got you covered!

BBQ Delivery

BHC Delivery

Goobne Delivery : This brand, although not in the Big 5 in Korea, is renowned for its delicious roast chicken.

Mom's Touch Delivery : Many go to this fast food eatery for chicken burgers, but it actually started off as a fried chicken franchise. Their fried chicken is worth a try!

How did you like our recommendations today? How many have you tried among these five brands? I hope you can try some more of the Korean Fried Chicken during your stay. Have a good fried chicken time    

If you have any questions or suggestions, contact us at [email protected].

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Fried Chicken Restaurant Business Plan

It seems that you like this template, fried chicken restaurant business plan presentation, free google slides theme, powerpoint template, and canva presentation template.

Everyone loves fried chicken! It’s not only a food, but a culture: getting all together, sharing a fun evening, maybe watching a game… if you want to open a business that offers all this, this business plan is the perfect ally for your team. Dip into these slides and share your projects in a cool, creative way, the spice of this presentation is: lots of editable resources and decorations!

Features of this template

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Open Your Chicken Restaurant

• Chilli Mili Franchise
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ARE YOU THINKING ABOUT STARTING YOUR OWN RESTAURANT BUSINESS?

Do Kebab bistros, pizzerias and ice cream shops prosper in your town? That’s good news! Bring something new to the table. Crispy battered chicken doesn’t have strong competition on the market, and it is a dish loved by everyone! We offer you full support if you decide to open your own crispy-coated chicken restaurant.

We offer flexible business relationship, one, which allows you to take advantage of the full range of solutions we offer, or only the ones you need. We will enable you to work independently, and we provide constant support. Use our experience and knowledge. You make decisions on how your restaurant should look like, and you decide on its budget.

Find out how we can help.

NAME AND LOGO

Have you already got a name and logo for your restaurant?

The right, appetizing, easy-to-remember name for your restaurant that has the right graphic design is the correct direction in creating a recognizable brand. If you are thinking about how to name your restaurant and how to choose a logo, check our suggestions. You will find a few examples below. Every logo can be modified, so your restaurant stands out in the local market!

PREMIUM MENU  & PHOTOS OF PRODUCTS

We have developed a complete restaurant menu based on battered chicken dishes. You may use all the recipes on our menu or only the ones you like. You can make your own adjustments to it as well.

We will provide you with quick recipes for all the dishes on the menu- starting with bucket of hot wings and fries, to all sorts of burgers, tortillas and chicken salads.

Every recipe lists all of the ingredients in detail, their weight, the order and method in preparation, the suggested name for the dish, the serving method for both eat in and take away, and a suggested retail price along with the production cost calculation.

All of the dishes on the menu have been photographed, and the pictures depict realistic dishes. Take a look at the entire menu list below. The high quality of the photos will let you make exclusive promotional content such as fliers, posters, banners, wall screens. The images are also ideal for marketing in the press and social media.

Example instruction

Tortilla Classic Y15

Big Monster Y6

Big Boss Y3

Lumberjack Y11

Freedom Y10

Mr. Cheese Y12

Rooster Y14

Bekon Rooster Y1

Qurrito Y13

Be-Fast Drumstick C1

Be-Fast Strips C2

Be-Fast Wings C3

Box Rooster C5

Box Strips C6

Bucket Mix&Chips D1

Bucket Mix D2

Price list & flyers   .

The right advertisement and the proper dish promotion is essential to remember when opening a new crispy chicken restaurant.

To make the task easier, we have developed price lists, menu boards and fliers, all based on individual menu items. All crispy chicken marketing content is cohesive and complete, and it will help you work in your local market. The content can be edited, you can place your logo and prices onto it.

Menu board X1

Menu board X2

Menu board X3

Menu board X4

Price list X7

Price list X8

Don’t forget to advertise your dishes!

Find a visible place within your restaurant, which can be designated for an ad poster. Take advantage of the crispy chicken posters we have made available for you. All of them can be edited, and you can place your logo and prices onto them.  We know that restaurant customers love holiday specials and new things, and for that reason, we have made seasonal posters.

Stay in touch with us; we are always growing our promotional content.

TRAINING IN GASTRONOMY

Do you need specialized training for your employees? Maybe you are considering a journey through the word of gastronomy and need a professional introduction?

Open your own chicken restaurant and take advantage of our training package. Our qualified chef will visit your restaurant. He will show you how to marinade and coat chicken meat in batter properly, and how to prepare every dish on the menu. He will also show you how to work in the kitchen efficiently.

TECHNOLOGY & EQUIPMENT

Did you know that many restaurant owners are already enjoying running their restaurant based on our crispy chicken? It is a sign of success for us! It also provides us with rich knowledge and experience. We know which technological solutions will work well in the kitchen and how to design the working area properly. We also work with a sanitary specialist who knows the technology and kitchen specifications based on crispy-coated chicken very well.

You will receive an operation manual from us where you will be able to find detailed shopping lists of big and small appliances necessary to run your kitchen. You will save time and money, and you can be sure you have the right tools for the job.

Pressure fryer

Food warmer showcase

operation manual 1

operation manual 2

Facebook and internet photos  .

It is vital to promote your dishes well! Take advantage of our vast gastronomy picture gallery. Post them on Facebook, your website, and other social media outlets. Show your appetizing menu to your customers and make them want to come to your restaurant.

Take a look at our free picture gallery.

Simple photo E43

Simple photo E33

Simple photo E52

Simple photo E35

Ideas to run your own gastronomy business  .

Open your own fried chicken restaurant. 

If you’d like to take advantage of the great business model and tested solutions for a state-of-the-art fried chicken restaurant, check our Chilli Milli franchise opportunity .

Stay up to date with our latest news. Get advice from Cartel Foods’ catering industry and marketing experts.

Call or write us if you are interested in business cooperation.

Would you like to learn more about our company? Call or write us today!

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Grand Opening in Teaneck!

Come join us in Teaneck! 336 Queen Anne Road, Teaneck, NJ 07666

Welcome to CM Chicken

Original, crispy & addictively good ..

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A Different Experience

Eix updates.

Choong Man’s Korean-style fried chicken is ultra crispy and addictively good. Our chefs worked hard to perfect unique recipes you won’t find anywhere else. Try our signature tikkudak chicken, which we fry then bake in a charcoal grill for extra crisp and a smoky flavor. We strive to create an exceptional dining experience one plate of chicken at a time.

Each purchase of Stack includes six months of free support and lifetime free content and bug-fix updates.

We are your neighborhood café! Born from the desire to deliver unequaled quality, Kudo Society was started with one thing and one thing in mind: Presenting nothing but the finest ingredients, processes, and technology to our customers. There are more cafés around than we care to count, but none do what we do. We care about our customers. That’s why we carefully select only the finest quality ingredients and serve freshly out of the kitchen dishes. Come visit us and experience Kudo Society.

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“Really delicious garlic soy wings. I love how the skin is crispy and the meat is very tender. They definitely know what they're doing. Will come back here often!”

“After watching all the K-Dramas on Netflix since the Lockdown we decided to get some Korean fried chicken we'd seen on all the shows. Definitely didn't disappoint us!”

“Absolute best korean fried chicken in Dallas! We found this place last week, ordered the KFC here for five days straight, and just can't get enough! We tried almost all flavors and they are all soooo good! Garlic soy and curry snow are our favorite!”

2680 Old Denton Rd, Suite 156 Carrollton , TX 75007

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Korean Fried Chicken Coming to Michigan

Bonchon, the international restaurant brand from South Korea known for its signature Korean fried chicken, announced it has signed multi-location deals in Michigan and Ohio.

Founded in South Korea in 2002 and established in the United States in 2006, Bonchon, Korean for “my hometown,” is known for its crunchy, double-fried chicken.

“Bonchon has put an aggressive growth plan in place these past few years which includes our new fast-causal model. Franchise partners see the efficiency and profitability in this concept, and we are experiencing growing popularity in the model as 72 percent of the restaurants opening this year will be fast casual,” says Greg Buchanan, senior vice president of development at Bonchon.

The brand debuted a fast casual model earlier this year and has five new locations set to open in Michigan, including in Ann Arbor, Detroit, Lansing, and Royal Oak. New franchisees Myung Song and Eunju Jeong has signed on to open three of the state’s five new locations.

The menu includes the signature Korean fried chicken topped with a choice soy garlic, spicy, or half-and-half sauce with either pickled radish or coleslaw on the side. It also features dished such as tteokbokki — or rice cakes simmered in spicy broth with fish cakes, scallions, and onions topped with mozzarella cheese and kimari.

The Bonchon wrap is another option that features bulgogi chicken and freshly sliced avocado on a bed of crisp lettuce and onions seasoned with buttermilk ranch dressing and spicy mayonnaise wrapped in a warm flour tortilla.

Bonchon states it has two-year sales growth of 18.3 percent, which is higher than all restaurant segments and cuisines, according to Blackbox Enterprises. To accommodate the growth, Bonchon has implemented new operational measures, including a standardized point-of-sale system, the launch of online ordering, and delivery integration through proprietary online ordering channels in partnership with DoorDash Drive.

The Ohio franchise partners Max Lie and Hong Zhong are 25-year industry veterans. The locations will be in Kenwood and Cincinnati.

“I was introduced to Bonchon when visiting family in New Jersey and was immediately interested. Bonchon’s corporate team has a proven track record with in-depth training programs and support systems in addition to marketing and advertising programs,” says Liu.

The international brand currently has more than 110 U.S. restaurants with franchises in Arizona, California, Colorado, Connecticut, Washington D.C., Florida, Georgia, Illinois, Massachusetts, Maryland, Minnesota, New Jersey, North Carolina, Nevada, New York, Ohio, Oregon, Pennsylvania, Texas, Virginia, and Washington. It has over 370 locations worldwide.

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Editor:  R.J. King Associate Editor:  Tim Keenan

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Ttobongee Chicken - Folsom

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Do you offer non-spicy crispy chicken?

Yes, I have ordered the Extra Crispy chicken and it was not spicy. My mom cannot eat spicy food and she loved it.

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