keyword outline for speech

How to Write an Effective Speech Outline: A Step-by-Step Guide

• The Speaker Lab
• March 8, 2024

Table of Contents

Mastering the art of speaking starts with crafting a stellar speech outline. A well-structured outline not only clarifies your message but also keeps your audience locked in.

In this article, you’ll learn how to mold outlines for various speech types, weaving in research that resonates and transitions that keep listeners on track. We’ll also show you ways to spotlight crucial points and manage the clock so every second counts. When it’s time for final prep, we’ve got smart tips for fine-tuning your work before stepping into the spotlight.

Understanding the Structure of a Speech Outline

An effective speech outline is like a map for your journey as a speaker, guiding you from start to finish. Think of it as the blueprint that gives shape to your message and ensures you hit all the right notes along the way.

Tailoring Your Outline for Different Speech Types

Different speeches have different goals: some aim to persuade, others inform or celebrate. Each type demands its own structure in an outline. For instance, a persuasive speech might highlight compelling evidence while an informative one focuses on clear explanations. Crafting your outline with precision means adapting it to fit these distinct objectives.

Incorporating Research and Supporting Data

Your credibility hinges on solid research and data that back up your claims. When writing your outline, mark the places where you’ll incorporate certain pieces of research or data. Every stat you choose should serve a purpose in supporting your narrative arc. And remember to balance others’ research with your own unique insights. After all, you want your work to stand out, not sound like someone else’s.

The Role of Transitions in Speech Flow

Slick transitions are what turn choppy ideas into smooth storytelling—think about how bridges connect disparate land masses seamlessly. They’re not just filler; they carry listeners from one thought to another while maintaining momentum.

Incorporate transitions that feel natural yet keep people hooked. To keep things smooth, outline these transitions ahead of time so nothing feels left up to chance during delivery.

Techniques for Emphasizing Key Points in Your Outline

To make certain points pop off the page—and stage—you’ll need strategies beyond bolding text or speaking louder. Use repetition wisely or pause strategically after delivering something significant. Rather than go impromptu, plan out what points you want to emphasize before you hit the stage.

Timing Your Speech Through Your Outline

A watchful eye on timing ensures you don’t overstay—or undercut—your moment under the spotlight. The rhythm set by pacing can be pre-determined through practice runs timed against sections marked clearly in outlines. Practice will help ensure that your grand finale isn’t cut short by surprise.

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Depending on the type of speech you’re giving, your speech outline will vary. The key ingredients—introduction, body, and conclusion—are always there, but nuances like tone or message will change with each speaking occasion.

Persuasive Speeches: Convincing With Clarity

When outlining a persuasive speech, arrange your arguments from strong to strongest. The primacy effect works wonders here, so make sure to start off with a strong point. And just when they think they’ve heard it all, hit them with an emotional story that clinches the deal.

You might start by sharing startling statistics about plastic pollution before pivoting to how individuals can make a difference. Back this up with data on successful recycling programs which demonstrate tangible impact, a technique that turns facts into fuel for action.

Informative Speeches: Educating Without Overwhelming

An informative speech shouldn’t feel like drinking from a fire hose of facts and figures. Instead, lay out clear subtopics in your outline and tie them together with succinct explanations—not unlike stepping stones across a stream of knowledge.

If you’re talking about breakthroughs in renewable energy technology, use bullet points to highlight different innovations then expand upon their potential implications one at a time so the audience can follow along without getting lost in technical jargon or complexity.

Ceremonial Speeches: Creating Moments That Matter

In a ceremonial speech you want to capture emotion. Accordingly, your outline should feature personal anecdotes and quotes that resonate on an emotional level. However, make sure to maintain brevity because sometimes less really is more when celebrating milestones or honoring achievements.

Instead of just going through a hero’s whole life story, share the powerful tales of how they stepped up in tough times. This approach hits home for listeners, letting them feel the impact these heroes have had on their communities and sparking an emotional bond.

Incorporating Research in Your Speech Outline

When you’re crafting a speech, the backbone of your credibility lies in solid research and data. But remember, it’s not just about piling on the facts. It’s how you weave them into your narrative that makes listeners sit up and take notice.

Selecting Credible Sources

Finding trustworthy sources is like going on a treasure hunt where not all that glitters is gold. To strike real gold, aim for academic journals or publications known for their rigorous standards. Google Scholar or industry-specific databases are great places to start your search. Be picky. Your audience can tell when you’ve done your homework versus when you’ve settled for less-than-stellar intel.

You want to arm yourself with evidence so compelling that even skeptics start nodding along. A well-chosen statistic from a reputable study does more than decorate your point—it gives it an ironclad suit of armor.

Organizing Information Effectively

Your outline isn’t just a roadmap; think of it as scaffolding that holds up your argument piece by piece. Start strong with an eye-opening factoid to hook your audience right off the bat because first impressions matter—even in speeches.

To keep things digestible, group related ideas together under clear subheadings within your outline. Stick to presenting data that backs up each key idea without wandering down tangential paths. That way, everyone stays on track.

Making Data Relatable

Sure, numbers don’t lie but they can be hard to connect to. If you plan on using stats in your speech, make them meaningful by connecting them to relatable scenarios or outcomes people care about deeply. For instance, if you’re talking health statistics, relate them back to someone’s loved ones or local hospitals. By making the personal connection for your audience, you’ll get their attention.

The trick is using these nuggets strategically throughout your talk, not dumping them all at once but rather placing each one carefully where its impact will be greatest.

Imagine your speech as a road trip. Without smooth roads and clear signs, the journey gets bumpy, and passengers might miss the scenery along the way. That’s where transitions come in. They’re like your speech’s traffic signals guiding listeners from one point to another.

Crafting Seamless Bridges Between Ideas

Transitions are more than just linguistic filler. They’re strategic connectors that carry an audience smoothly through your narrative. Start by using phrases like “on top of this” or “let’s consider,” which help you pivot naturally between points without losing momentum.

To weave these seamlessly into your outline, map out each major turn beforehand to ensure no idea is left stranded on a tangent.

Making Use of Transitional Phrases Wisely

Be cautious: overusing transitional phrases can clutter up your speech faster than rush hour traffic. Striking a balance is key—think about how often you’d want to see signposts on a highway. Enough to keep you confident but not so many that it feels overwhelming.

Pick pivotal moments for transitions when shifting gears from one major topic to another or introducing contrasting information. A little direction at critical junctures keeps everyone onboard and attentive.

Leveraging Pauses as Transition Tools

Sometimes silence speaks louder than words, and pauses are powerful tools for transitioning thoughts. A well-timed pause lets ideas resonate and gives audiences time to digest complex information before moving forward again.

This approach also allows speakers some breathing room themselves—the chance to regroup mentally before diving into their next point with renewed vigor.

Connecting Emotional Threads Throughout Your Speech

Last but not least, don’t forget emotional continuity, that intangible thread pulling heartstrings from start-to-finish. Even if topics shift drastically, maintaining an underlying emotional connection ensures everything flows together cohesively within the larger tapestry of your message.

Techniques for Emphasizing Key Points in Your Speech Outline

When you’re crafting your speech outline, shine a spotlight on what matters most so that your audience doesn’t miss your key points.

Bold and Italicize for Impact

You wouldn’t whisper your punchline in a crowded room. Similarly, why let your main ideas get lost in a sea of text? Use bold or italics to give those lines extra weight. This visual cue signals importance, so when you glance at your notes during delivery, you’ll know to emphasize those main ideas.

Analogies That Stick

A good analogy is like super glue—it makes anything stick. Weave them into your outline and watch as complex concepts become crystal clear. But remember: choose analogies that resonate with your target audience’s experiences or interests. The closer home it hits, the longer it lingers.

The Power of Repetition

If something’s important say it again. And maybe even once more after that—with flair. Repetition can feel redundant on paper, but audiences often need to hear critical messages several times before they take root.

Keep these strategies in mind when you’re ready to dive into your outline. You’ll transform those core ideas into memorable insights before you know it.

Picture this: you’re delivering a speech, and just as you’re about to reach the end, your time’s up. Ouch! Let’s make sure that never happens. Crafting an outline is not only about what to say but also how long to say it.

Finding Balance in Section Lengths

An outline isn’t just bullet points; it’s a roadmap for pacing. When outlining your speech, make sure to decide how much time you’d like to give each of your main points. You might even consider setting specific timers during rehearsals to get a real feel for each part’s duration. Generally speaking, you should allot a fairly equal amount of time for each to keep things balanced.

The Magic of Mini Milestones

To stay on track, a savvy speaker will mark time stamps or “mini milestones” on their outline. These time stamps give the speaker an idea of where should be in their speech by the time, say, 15 minutes has passed. If by checkpoint three you should be 15 minutes deep and instead you’re hitting 20 minutes, it’s time to pick up the pace or trim some fat from earlier sections. This approach helps you stay on track without having to glance at the clock after every sentence.

Utilizing Visual Aids and Multimedia in Your Outline

Pictures speak louder than words, especially when you’re on stage. Think about it: How many times have you sat through a presentation that felt like an eternity of endless bullet points? Now imagine if instead, there was a vibrant image or a short video clip to break up the monotony—it’s game-changing. That’s why integrating visual aids and multimedia into your speech outline isn’t just smart. It’s crucial for keeping your audience locked in.

Choosing Effective Visuals

Selecting the right visuals is not about flooding your slides with random images but finding those that truly amplify your message. Say you’re talking about climate change. In this case, a graph showing rising global temperatures can hit hard and illustrate your chosen statistic clearly. Remember, simplicity reigns supreme; one powerful image will always trump a cluttered collage.

Multimedia Magic

Videos are another ace up your sleeve. They can deliver testimonials more powerfully than quotes or transport viewers to places mere descriptions cannot reach. But be warned—timing is everything. Keep clips short and sweet because no one came to watch a movie—they came to hear you . You might highlight innovations using short video snippets, ensuring these moments serve as compelling punctuations rather than pauses in your narrative.

The Power of Sound

We often forget audio when we think multimedia, yet sound can evoke emotions and set tones subtly yet effectively. Think striking chords for dramatic effect or nature sounds for storytelling depth during environmental talks.

Audiences crave experiences they’ll remember long after they leave their seats. With well-chosen visuals and gripping multimedia elements woven thoughtfully into every section of your speech outline, you’ll give them exactly that.

Rehearsing with Your Speech Outline

When you’re gearing up to take the stage, your speech outline is a great tool to practice with. With a little preparation, you’ll give a performance that feels both natural and engaging.

Familiarizing Yourself with Content

To start off strong, get cozy with your outline’s content. Read through your outline aloud multiple times until the flow of words feels smooth. This will help make sure that when showtime comes around, you can deliver those lines without tripping over tough transitions or complex concepts.

Beyond mere memorization, understanding the heart behind each point allows you to speak from a place of confidence. You know this stuff—you wrote it. Now let’s bring that knowledge front and center in an authentic way.

Mimicking Presentation Conditions

Rehearsing under conditions similar to those expected during the actual presentation pays off big time. Are you going to stand or roam about? Will there be a podium? Think about these details and simulate them during rehearsal because comfort breeds confidence—and we’re all about boosting confidence.

If technology plays its part in your talk, don’t leave them out of rehearsals either. The last thing anyone needs is tech trouble during their talk.

Perfecting Pace Through Practice

Pacing matters big time when speaking. Use timed rehearsals to nail down timing. Adjust speed as needed but remember: clarity trumps velocity every single time.

You want people hanging onto every word, which is hard to do if you’re talking so fast they can barely make out what you’re saying. During rehearsals, find balance between pacing and comprehension; they should go hand-in-hand.

Finalizing Your Speech Outline for Presentation

You’ve poured hours into crafting your speech, shaping each word and idea with precision. Now, it’s time to tighten the nuts and bolts. Finalizing your outline isn’t just about dotting the i’s and crossing the t’s. It’s about making sure your message sticks like a perfectly thrown dart.

Reviewing Your Content for Clarity

Your first task is to strip away any fluff that might cloud your core message. Read through every point in your outline with a critical eye. Think of yourself as an editor on a mission to cut out anything that doesn’t serve a purpose. Ask yourself if you can explain each concept clearly without needing extra words or complex jargon. If not, simplify.

Strengthening Your Argument

The meat of any good presentation lies in its argument, the why behind what you’re saying. Strengthen yours by ensuring every claim has iron-clad backing—a stat here, an expert quote there. Let this be more than just facts tossed at an audience; weave them into stories they’ll remember long after they leave their seats.

Crafting Memorable Takeaways

Audiences may forget details but never how you made them feel—or think. Embed memorable takeaways throughout your outline so when folks step out into fresh air post-talk, they carry bits of wisdom with them.

This could mean distilling complex ideas down to pithy phrases or ending sections with punchy lines that resonate. It’s these golden nuggets people will mine for later reflection.

FAQs on Speech Outlines

How do you write a speech outline.

To craft an outline, jot down your main ideas, arrange them logically, and add supporting points beneath each.

What are the 3 main parts of a speech outline?

An effective speech has three core parts: an engaging introduction, a content-rich body, and a memorable conclusion.

What are the three features of a good speech outline?

A strong outline is clear, concise, and structured in logical sequence to maximize impact on listeners.

What is a working outline for a speech?

A working outline serves as your blueprint while preparing. It’s detailed but flexible enough to adjust as needed.

Crafting a speech outline is like drawing your map before the journey. It starts with structure and flows into customization for different types of talks. Remember, research and evidence are your compass—they guide you to credibility. Transitions act as bridges, connecting one idea to another smoothly. Key points? They’re landmarks so make them shine.

When delivering your speech, keep an eye on the clock and pace yourself so that every word counts.

Multimedia turns a good talk into a great show. Rehearsing polishes that gem of a presentation until it sparkles.

Last up: fine-tuning your speech outline means you step out confident, ready to deliver something memorable because this isn’t just any roadmap—it’s yours.

• Last Updated: March 5, 2024

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COMM 101: Fundamentals of Public Speaking - Valparaiso

• Delivery Skills
• Stage Fright
• Body Language / Non-Verbal Communication
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• Speech Outline Examples
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• Citation Resources This link opens in a new window

A basic speech outline should include three main sections:

• The Introduction --  This is where you tell them what you're going to tell them.
• The Body -- This is where you tell them.
• The Conclusion -- This is where you tell them what you've told them.
• Speech Outline Formatting Guide The outline for a public speech, according to COMM 101 online textbook  The Public Speaking Project , p.p. 8-9.

Use these samples to help prepare your speech outlines and bibliographies:

• Sample Speech Preparation Outline This type of outline is very detailed with all the main points and subpoints written in complete sentences. Your bibliography should be included with this outline.
• Sample Speech Speaking Outline This type of outline is very brief and uses phrases or key words for the main points and subpoints. This outline is used by the speaker during the speech.
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• Last Updated: May 16, 2024 10:02 AM
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Creating a Keyword Outline Example for Speeches Made Easy

Understanding Keyword Outlines

Keyword outlines play a crucial role in enhancing the effectiveness of speeches. They serve as a key tool for speakers to structure their content and aid in facilitating audience comprehension. By extracting key words , utilizing symbols, and organizing main points, speakers can create a concise framework for their speech. Research findings highlight how keyword outlines contribute to efficient note-taking , improve speech delivery, and ensure essential points are covered.

Creating a Keyword Outline Step by Step

When embarking on the journey of creating a keyword outline for your speech, it is essential to follow a structured approach that ensures clarity and coherence throughout your presentation.

Selecting the Speech Topic

Before diving into the specifics of your outline, choosing an engaging and relevant speech topic is paramount. Start by identifying main ideas that resonate with your audience and align with your expertise. Next, determine key points that encapsulate the core message you wish to convey. Finally, outline supporting details that enrich each key point with examples, statistics, or anecdotes.

Structuring the Outline

The structure of your outline should mirror the traditional speech format comprising an introduction, body, and conclusion. Craft a compelling introduction that captivates your audience from the start. The body should delve into each key point seamlessly, incorporating smooth transitions between ideas . Ensure a well-balanced distribution of content across these sections to maintain audience engagement.

Refining the Outline

Once you have drafted your outline, it's time to refine it for maximum impact. Review the outline for overall coherence , ensuring that each section flows logically into the next. Check for consistency in tone and style to maintain a cohesive narrative. Consider adding visual cues such as bolded keywords or color-coded sections to aid in quick reference during your speech delivery.

By following these steps meticulously, you can create a robust keyword outline that serves as a roadmap for delivering a compelling and structured speech.

Tips for Effective Keyword Outlining

Crafting a concise keyword outline is essential to streamline your speech preparation and delivery. Here are some valuable tips to enhance the effectiveness of your keyword outlining process:

Keep It Concise

When creating your keyword outline, focus on limiting words per line to maintain clarity and readability. Use succinct language that conveys your message effectively without unnecessary elaboration. Avoid redundancy by eliminating repetitive phrases or information that does not add value to your speech.

Utilize Visual Aids

Incorporating visual aids can significantly enhance the impact of your keyword outline. Consider using bulleted lists to highlight key points and make them easily digestible for both you as the speaker and your audience. Color coding different sections can help in organizing information visually, while including diagrams or charts can provide a visual representation of complex data.

Practice and Familiarize

To ensure seamless delivery of your speech, it is crucial to practice with your keyword outline extensively. Rehearsing the outline allows you to familiarize yourself with the structure and flow of your speech, enhancing confidence during presentation. Test your recall abilities by practicing without looking at the outline constantly. Seeking feedback from peers or mentors can provide valuable insights for improvement.

Anecdotal evidence can highlight the benefits of concise keyword outlines in enhancing note-taking efficiency and speech delivery.

Action Steps :

Practice delivering a short speech using a concise keyword outline.

Experiment with different visual aids such as color-coded sections or bulleted lists.

Seek feedback from a trusted individual on the clarity and effectiveness of your outlined speech structure.

Practical Application of Keyword Outlines in Speeches

In the realm of public speaking, keyword outlines find application as invaluable tools for enhancing speech clarity and supporting speaker confidence. Let's delve into how these outlines can be practically utilized to elevate the impact of speeches.

Enhancing Speech Clarity

Structuring Key Points : One practical way to apply a keyword outline is by structuring key points effectively. By highlighting essential keywords that encapsulate each main idea, speakers can ensure that their message is conveyed succinctly and clearly. This method aids in maintaining focus and coherence throughout the speech.

Guiding Presentation Flow : Another practical aspect involves using keyword outlines to guide the flow of presentation. By incorporating transitional phrases or cues within the outline, speakers can seamlessly transition between different sections of their speech. This approach enhances the overall cohesiveness of the presentation and keeps the audience engaged.

Engaging the Audience : Keyword outlines also serve as a tool to engage the audience effectively. By including attention-grabbing keywords or phrases strategically within the outline, speakers can pique the interest of listeners and create a memorable experience. This engagement fosters active participation and ensures that key points are effectively communicated.

Supporting Speaker Confidence

Providing Memory Prompts : One practical application of keyword outlines is providing memory prompts for speakers during their presentation. These prompts act as quick reminders of key points or transitions, helping speakers stay on track and deliver their speech confidently.

Ensuring Message Delivery : Keyword outlines play a crucial role in ensuring that the intended message is delivered effectively to the audience. By structuring content using keywords, speakers can maintain a clear focus on their core ideas and prevent deviation from the main theme. This practice enhances message clarity and reinforces speaker confidence.

Enhancing Speech Impact : Ultimately, utilizing keyword outlines in speeches enhances the overall impact of presentations. By streamlining content into concise keywords, speakers can deliver impactful messages that resonate with their audience long after the speech concludes. This approach leaves a lasting impression and reinforces key takeaways from the presentation.

Enhancing Speech Clarity with Keyword Outlines

In the realm of public speaking, emphasizing key concepts through keyword outlines is paramount for delivering a clear and impactful speech. By highlighting important points , speakers can ensure that their message resonates with the audience effectively. These outlines also serve as a guide in guiding speech delivery , aiding speakers in maintaining a structured and engaging presentation. Moreover, creating memorable phrases within the outline can leave a lasting impression on listeners.

Visual Presentation Techniques

Visual aids are instrumental in enhancing speech clarity when utilizing keyword outlines. Incorporating images or graphics can visually reinforce key concepts and engage the audience effectively. Employing bullet points within the outline helps in organizing information concisely and facilitating quick reference during the speech. Additionally, integrating infographics can provide a visual representation of complex data, enhancing audience understanding.

Rehearsing with the Outline

Practicing with the keyword outline is essential to ensure a seamless and confident speech delivery. By focusing on practicing speech timing , speakers can refine their presentation skills and maintain an appropriate pace throughout the speech. Ensuring smooth transitions between different sections of the outline contributes to a coherent flow of ideas during the presentation. Ultimately, consistent rehearsal builds speaker confidence and enhances overall speech impact.

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What Is A Keyword Outline?

March 6, 2022

Written by: Editor

A keyword outline is a very concise way of communicating the main ideas of what you will be saying in your speech or presentation. It includes the keywords or main points of what you want to say but does not include the actual words that you will be saying. This type of outline can be very helpful when giving speeches or presentations, as it can help you stay on track and make sure that you cover all of the important points.

Additionally, having a keyword outline can also help you communicate more effectively with your audience by ensuring that they understand the main points of your speech.

Finally, using a keyword outline can also help keep your speech or presentation shorter, which can be helpful when time is limited. Overall, using a keyword outline can be a very helpful tool for speech and presentation preparation.

What Are Keywords?

A keyword is a word or phrase that is important to your speech or presentation and that you want to make sure to cover. Typically, you will want to include 3-5 keywords in your outline.

What Are Keyword Types?

There are two types of keywords: main points and support points.

The main points are the most important ideas you want to communicate in your speech or presentation, while support points are less important but still necessary to mention.

How Does A Keyword Outline Help?

A keyword outline can help you stay on track during your speech or presentation by covering all of the main points. Additionally, it can help you communicate more effectively with your audience by making sure that they understand the key points of your speech.

How Do I Create A Keyword Outline?

To create a keyword outline:

• Start by writing out the main points of your speech or presentation in sentence form.
• Go through and select 3-5 keywords for each main point.
• Organize the keywords into a concise outline format.

Here is an example:

Main Point: Introducing the topic

• Keywords: introduce, topic

Main Point: Explaining the problem

• Keywords: explain, problem

Main Point: Offering a solution

• Keywords: offer, solution

Main Point: Summarizing the speech

• Keywords: summarize, speech

This outline would communicate the main ideas of a speech or presentation on introducing a problem and offering a solution. It would not include the exact words for speaking, but the main points to cover the topic.

How Do I Find the Keywords?

One way to find the keywords for your speech or presentation is to think about the most important points you want to cover. Additionally, you can also do some research on the topic to find key terms and phrases that are important. Finally, you can also brainstorm with others to get their input on the most important words or phrases.

Can I Use A Keyword Outline For Other Types Of Writing?

A keyword outline can also help in other types of writing , such as essays or research papers. Many writers use some version of an outline when preparing to write.

How Do I Revise My Keyword Outline?

Once you have created your keyword outline, you may want to revise it to ensure that it is the most effective for your speech or presentation. To do this, you can:

• Make sure that the keywords are in the correct order
• Clarify and simplify the wording of your main points
• Add additional information as needed
• Remove any information that is not needed

Are There Any Other Tips For Preparing My Speech Or Presentation?

In addition to using a keyword outline, other tips can help you prepare for your speech or presentation. These include:

• Practice your speech or presentation
• Use visual aids if applicable
• Stay organized
• Be aware of your body language
• Be aware of the time limit
• End on a strong note

Are There Any Other Benefits To Using A Keyword Outline?

There are several other benefits to using a keyword outline when preparing for a speech or presentation. These include:

• It can help you to be more prepared and organized
• It can assist you in communicating more effectively with your audience
• It keeps your speech or presentation shorter
• It can prove useful in other types of writing
• It can help you to revise and improve your speech or presentation

Are There Any Disadvantages To Using A Keyword Outline?

There are no major disadvantages to using a keyword outline when preparing for a speech or presentation. However, it is important to note that you should not use a keyword outline to prepare your speech or presentations. It is simply a tool that can help you organize your thoughts and communicate more effectively with your audience.

How Can I Get More Help With Preparing My Speech Or Presentation?

If you would like more help with preparing your speech or presentation, several resources are available. These include:

• Your school or workplace may offer speech or presentation classes or workshops
• Online resources such as YouTube videos or articles can be helpful
• There are also many books available on the topic of public speaking
• You can get the services of Speech or presentation coaches to help you prepare your speech or presentation.

Final Thoughts

Keyword outlines can be helpful when preparing for speeches or presentations. They include the main ideas of what is to be communicated in a shorter, more easily digestible format. They are also useful for other types of writing, such as essays or research papers. Outlines can help writers stay organized and communicate more effectively with their readers.

While there are no major disadvantages to using a keyword outline, you shouldn’t use them in your speech or presentation. Instead, they should be seen as a tool that can help you be more prepared and organized. Many resources are available to help with speech and presentation preparation, including online videos, articles, books, and speech or presentation coaches. With a little bit of planning and preparation, you can give a speech or presentation that is informative and impressive.

If you’re looking for more information on outlines and how to create them, please check out our other articles on the subject. Thanks for reading!

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How to Write an Outline for a Persuasive Speech, with Examples

Jim Peterson has over 20 years experience on speech writing. He wrote over 300 free speech topic ideas and how-to guides for any kind of public speaking and speech writing assignments at My Speech Class.

Persuasive speeches are one of the three most used speeches in our daily lives. Persuasive speech is used when presenters decide to convince their presentation or ideas to their listeners. A compelling speech aims to persuade the listener to believe in a particular point of view. One of the most iconic examples is Martin Luther King’s ‘I had a dream’ speech on the 28th of August 1963.

In this article:

What is Persuasive Speech?

Here are some steps to follow:, persuasive speech outline, final thoughts.

Persuasive speech is a written and delivered essay to convince people of the speaker’s viewpoint or ideas. Persuasive speaking is the type of speaking people engage in the most. This type of speech has a broad spectrum, from arguing about politics to talking about what to have for dinner. Persuasive speaking is highly connected to the audience, as in a sense, the speaker has to meet the audience halfway.

Persuasive Speech Preparation

Persuasive speech preparation doesn’t have to be difficult, as long as you select your topic wisely and prepare thoroughly.

1. Select a Topic and Angle

Come up with a controversial topic that will spark a heated debate, regardless of your position. This could be about anything. Choose a topic that you are passionate about. Select a particular angle to focus on to ensure that your topic isn’t too broad. Research the topic thoroughly, focussing on key facts, arguments for and against your angle, and background.

2. Define Your Persuasive Goal

Once you have chosen your topic, it’s time to decide what your goal is to persuade the audience. Are you trying to persuade them in favor of a certain position or issue? Are you hoping that they change their behavior or an opinion due to your speech? Do you want them to decide to purchase something or donate money to a cause? Knowing your goal will help you make wise decisions about approaching writing and presenting your speech.

3. Analyze the Audience

Understanding your audience’s perspective is critical anytime that you are writing a speech. This is even more important when it comes to a persuasive speech because not only are you wanting to get the audience to listen to you, but you are also hoping for them to take a particular action in response to your speech. First, consider who is in the audience. Consider how the audience members are likely to perceive the topic you are speaking on to better relate to them on the subject. Grasp the obstacles audience members face or have regarding the topic so you can build appropriate persuasive arguments to overcome these obstacles.

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4. Build an Effective Persuasive Argument

Once you have a clear goal, you are knowledgeable about the topic and, have insights regarding your audience, you will be ready to build an effective persuasive argument to deliver in the form of a persuasive speech. 

Start by deciding what persuasive techniques are likely to help you persuade your audience. Would an emotional and psychological appeal to your audience help persuade them? Is there a good way to sway the audience with logic and reason? Is it possible that a bandwagon appeal might be effective?

5. Outline Your Speech

Once you know which persuasive strategies are most likely to be effective, your next step is to create a keyword outline to organize your main points and structure your persuasive speech for maximum impact on the audience.

Start strong, letting your audience know what your topic is, why it matters and, what you hope to achieve at the end of your speech. List your main points, thoroughly covering each point, being sure to build the argument for your position and overcome opposing perspectives. Conclude your speech by appealing to your audience to act in a way that will prove that you persuaded them successfully. Motivation is a big part of persuasion.

6. Deliver a Winning Speech

Select appropriate visual aids to share with your audiences, such as graphs, photos, or illustrations. Practice until you can deliver your speech confidently. Maintain eye contact, project your voice and, avoid using filler words or any form of vocal interference. Let your passion for the subject shine through. Your enthusiasm may be what sways the audience. 

Topic: What topic are you trying to persuade your audience on?

Specific Purpose:  

Central idea:

• Attention grabber – This is potentially the most crucial line. If the audience doesn’t like the opening line, they might be less inclined to listen to the rest of your speech.
• Thesis – This statement is used to inform the audience of the speaker’s mindset and try to get the audience to see the issue their way.
• Qualifications – Tell the audience why you are qualified to speak about the topic to persuade them.

After the introductory portion of the speech is over, the speaker starts presenting reasons to the audience to provide support for the statement. After each reason, the speaker will list examples to provide a factual argument to sway listeners’ opinions.

• Example 1 – Support for the reason given above.
• Example 2 – Support for the reason given above.

The most important part of a persuasive speech is the conclusion, second to the introduction and thesis statement. This is where the speaker must sum up and tie all of their arguments into an organized and solid point.

• Summary: Briefly remind the listeners why they should agree with your position.
• Memorable ending/ Audience challenge: End your speech with a powerful closing thought or recommend a course of action.
• Thank the audience for listening.

Persuasive Speech Outline Examples

Topic: Walking frequently can improve both your mental and physical health.

Specific Purpose: To persuade the audience to start walking to improve their health.

Central idea: Regular walking can improve your mental and physical health.

Life has become all about convenience and ease lately. We have dishwashers, so we don’t have to wash dishes by hand with electric scooters, so we don’t have to paddle while riding. I mean, isn’t it ridiculous?

Today’s luxuries have been welcomed by the masses. They have also been accused of turning us into passive, lethargic sloths. As a reformed sloth, I know how easy it can be to slip into the convenience of things and not want to move off the couch. I want to persuade you to start walking.

Americans lead a passive lifestyle at the expense of their own health.

• This means that we spend approximately 40% of our leisure time in front of the TV.
• Ironically, it is also reported that Americans don’t like many of the shows that they watch.
• Today’s studies indicate that people were experiencing higher bouts of depression than in the 18th and 19th centuries, when work and life were considered problematic.
• The article reports that 12.6% of Americans suffer from anxiety, and 9.5% suffer from severe depression.
• Present the opposition’s claim and refute an argument.
• Nutritionist Phyllis Hall stated that we tend to eat foods high in fat, which produces high levels of cholesterol in our blood, which leads to plaque build-up in our arteries.
• While modifying our diet can help us decrease our risk for heart disease, studies have indicated that people who don’t exercise are at an even greater risk.

In closing, I urge you to start walking more. Walking is a simple, easy activity. Park further away from stores and walk. Walk instead of driving to your nearest convenience store. Take 20 minutes and enjoy a walk around your neighborhood. Hide the TV remote, move off the couch and, walk. Do it for your heart.

Thank you for listening!

Topic: Less screen time can improve your sleep.

Specific Purpose: To persuade the audience to stop using their screens two hours before bed.

Central idea: Ceasing electronics before bed will help you achieve better sleep.

Who doesn’t love to sleep? I don’t think I have ever met anyone who doesn’t like getting a good night’s sleep. Sleep is essential for our bodies to rest and repair themselves.

I love sleeping and, there is no way that I would be able to miss out on a good night’s sleep.

As someone who has had trouble sleeping due to taking my phone into bed with me and laying in bed while entertaining myself on my phone till I fall asleep, I can say that it’s not the healthiest habit, and we should do whatever we can to change it.

• Our natural blue light source is the sun.
• Bluelight is designed to keep us awake.
• Bluelight makes our brain waves more active.
• We find it harder to sleep when our brain waves are more active.
• Having a good night’s rest will improve your mood.
• Being fully rested will increase your productivity.

Using electronics before bed will stimulate your brainwaves and make it more difficult for you to sleep. Bluelight tricks our brains into a false sense of daytime and, in turn, makes it more difficult for us to sleep. So, put down those screens if you love your sleep!

Thank the audience for listening

A persuasive speech is used to convince the audience of the speaker standing on a certain subject. To have a successful persuasive speech, doing the proper planning and executing your speech with confidence will help persuade the audience of your standing on the topic you chose. Persuasive speeches are used every day in the world around us, from planning what’s for dinner to arguing about politics. It is one of the most widely used forms of speech and, with proper planning and execution, you can sway any audience.

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Module 4: Organizing and Outlining

Outlining your speech.

Most speakers and audience members would agree that an organized speech is both easier to present as well as more persuasive. Public speaking teachers especially believe in the power of organizing your speech, which is why they encourage (and often require) that you create an outline for your speech. Outlines , or textual arrangements of all the various elements of a speech, are a very common way of organizing a speech before it is delivered. Most extemporaneous speakers keep their outlines with them during the speech as a way to ensure that they do not leave out any important elements and to keep them on track. Writing an outline is also important to the speechwriting process since doing so forces the speakers to think about the main points and sub-points, the examples they wish to include, and the ways in which these elements correspond to one another. In short, the outline functions both as an organization tool and as a reference for delivering a speech.

Outline Types

“Alpena Mayor Carol Shafto Speaks at 2011 Michigan Municipal League Convention” by Michigan Municipal League. CC-BY-ND .

There are two types of outlines. The first outline you will write is called the preparation outline . Also called a working, practice, or rough outline, the preparation outline is used to work through the various components of your speech in an inventive format. Stephen E. Lucas [1] put it simply: “The preparation outline is just what its name implies—an outline that helps you prepare the speech” (p. 248). When writing the preparation outline, you should focus on finalizing the purpose and thesis statements, logically ordering your main points, deciding where supporting material should be included, and refining the overall organizational pattern of your speech. As you write the preparation outline, you may find it necessary to rearrange your points or to add or subtract supporting material. You may also realize that some of your main points are sufficiently supported while others are lacking. The final draft of your preparation outline should include full sentences, making up a complete script of your entire speech. In most cases, however, the preparation outline is reserved for planning purposes only and is translated into a speaking outline before you deliver the speech.

A speaking outline is the outline you will prepare for use when delivering the speech. The speaking outline is much more succinct than the preparation outline and includes brief phrases or words that remind the speakers of the points they need to make, plus supporting material and signposts. [2] The words or phrases used on the speaking outline should briefly encapsulate all of the information needed to prompt the speaker to accurately deliver the speech. Although some cases call for reading a speech verbatim from the full-sentence outline, in most cases speakers will simply refer to their speaking outline for quick reminders and to ensure that they do not omit any important information. Because it uses just words or short phrases, and not full sentences, the speaking outline can easily be transferred to index cards that can be referenced during a speech.

Outline Structure

Because an outline is used to arrange all of the elements of your speech, it makes sense that the outline itself has an organizational hierarchy and a common format. Although there are a variety of outline styles, generally they follow the same pattern. Main ideas are preceded by Roman numerals (I, II, III, etc.). Sub-points are preceded by capital letters (A, B, C, etc.), then Arabic numerals (1, 2, 3, etc.), and finally lowercase letters (a, b, c, etc.). Each level of subordination is also differentiated from its predecessor by indenting a few spaces. Indenting makes it easy to find your main points, sub-points, and the supporting points and examples below them. Since there are three sections to your speech— introduction, body, and conclusion— your outline needs to include all of them. Each of these sections is titled and the main points start with Roman numeral I.

Outline Formatting Guide

Title: Organizing Your Public Speech

Topic: Organizing public speeches

Specific Purpose Statement: To inform listeners about the various ways in which they can organize their public speeches.

Thesis Statement: A variety of organizational styles can used to organize public speeches.

Introduction Paragraph that gets the attention of the audience, establishes goodwill with the audience, states the purpose of the speech, and previews the speech and its structure.

(Transition)

I. Main point

A. Sub-point B. Sub-point C. Sub-point

1. Supporting point 2. Supporting point

Conclusion Paragraph that prepares the audience for the end of the speech, presents any final appeals, and summarizes and wraps up the speech.

Bibliography

In addition to these formatting suggestions, there are some additional elements that should be included at the beginning of your outline: the title, topic, specific purpose statement, and thesis statement. These elements are helpful to you, the speechwriter, since they remind you what, specifically, you are trying to accomplish in your speech. They are also helpful to anyone reading and assessing your outline since knowing what you want to accomplish will determine how they perceive the elements included in your outline. Additionally, you should write out the transitional statements that you will use to alert audiences that you are moving from one point to another. These are included in parentheses between main points. At the end of the outlines, you should include bibliographic information for any outside resources you mention during the speech. These should be cited using whatever citations style your professor requires. The textbox entitled “Outline Formatting Guide” provides an example of the appropriate outline format.

If you do not change direction, you may end up where you are heading. – Lao Tzu

Preparation Outline

This chapter contains the preparation and speaking outlines for a short speech the author of this chapter gave about how small organizations can work on issues related to climate change (see appendices). In this example, the title, specific purpose, thesis, and list of visual aids precedes the speech. Depending on your instructor’s requirements, you may need to include these details plus additional information. It is also a good idea to keep these details at the top of your document as you write the speech since they will help keep you on track to developing an organized speech that is in line with your specific purpose and helps prove your thesis. At the end of the chapter, in Appendix A, you can find a full length example of a Preparation (Full Sentence) Outline.

Speaking Outline

In Appendix B, the Preparation Outline is condensed into just a few short key words or phrases that will remind speakers to include all of their main points and supporting information. The introduction and conclusion are not included since they will simply be inserted from the Preparation Outline. It is easy to forget your catchy attention-getter or final thoughts you have prepared for your audience, so it is best to include the full sentence versions even in your speaking outline.

Using the Speaking Outline

“TAG speaks of others first” by Texas Military Forces. CC-BY-ND .

Once you have prepared the outline and are almost ready to give your speech, you should decide how you want to format your outline for presentation. Many speakers like to carry a stack of papers with them when they speak, but others are more comfortable with a smaller stack of index cards with the outline copied onto them. Moreover, speaking instructors often have requirements for how you should format the speaking outline. Whether you decide to use index cards or the printed outline, here are a few tips. First, write large enough so that you do not have to bring the cards or pages close to your eyes to read them. Second, make sure you have the cards/pages in the correct order and bound together in some way so that they do not get out of order. Third, just in case the cards/pages do get out of order (this happens too often!), be sure that you number each in the top right corner so you can quickly and easily get things organized. Fourth, try not to fiddle with the cards/pages when you are speaking. It is best to lay them down if you have a podium or table in front of you. If not, practice reading from them in front of a mirror. You should be able to look down quickly, read the text, and then return to your gaze to the audience.

Any intelligent fool can make things bigger and more complex… It takes a touch of genius – and a lot of courage to move in the opposite direction. – Albert Einstein

• Lucas, Stephen E. (2004). The art of public speaking (8th edition). New York: McGraw-Hill. ↵
• Beebe, S. A. & Beebe, S. J. (2003). The public speaking handbook (5th edition). Boston: Pearson. ↵
• Chapter 8 Outlining Your Speech. Authored by : Joshua Trey Barnett. Provided by : University of Indiana, Bloomington, IN. Located at : http://publicspeakingproject.org/psvirtualtext.html . Project : The Public Speaking Project. License : CC BY-NC-ND: Attribution-NonCommercial-NoDerivatives
• Alpena Mayor Carol Shafto Speaks at 2011 Michigan Municipal League Convention. Authored by : Michigan Municipal League. Located at : https://flic.kr/p/aunJMR . License : CC BY-ND: Attribution-NoDerivatives
• TAG speaks of others first. Authored by : Texas Military Forces. Located at : https://www.flickr.com/photos/texasmilitaryforces/5560449970/ . License : CC BY-ND: Attribution-NoDerivatives

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Preparation: How to write a Speech Outline (with Examples)

You have been chosen to give a speech on a particular topic and you reckon that you’re a good speech writer.

However, without a good speech outline, your speech lacks the proper skeleton to put meat on.

A speech outline is to a speech what a blueprint is to an unconstructed building.

So, how do you develop a good speech outline? First, break it down into small steps as this will make it easier for you to prioritize your ideas and organize them in the right order before you add more details to them.

How to Make an Outline for a Speech

Below are steps that will enable you to write an effective speech outline for your presentation.

You should start by asking yourself:

a) What is the big picture?

Before you begin writing your outline, you should take a step back and think about your speech as a whole.

First, think about the 3 keystones for your presentation or speech, i.e. the audience, your subject matter and of course, you, as the speaker.

Then, write a few notes down about each keystone and how they relate with each other. For instance,

• With regard to your presentation’s subject matter and the audience, what does the audience know about the subject? Do they find the subject interesting or not at all? Is the subject relevant to them?
• What do you as the speaker know about the subject in question? What are the reasons behind your presentation? Do you have any expertise on the matter? What new information will you be sharing with your audience?

A good outline will help you engage with your audience in a way that not only captures their attention but enables them to understand the subject matter.

b) What is your objective?

This refers to the goal of your presentation. Here, you should ask yourself, what do you want your audience to do after your presentation is over?

While the objective for most speakers is for their audience to know something, that may not be enough. The best presentations and speeches are those that move people to act.

If you would prefer to make an impact in such a way, then you should ensure that you are as specific as you can be when deciding on your objective in your speech outline.

c) What is your message?

Your message is what holds your presentation or speech together. This is not to mean that you shouldn’t have different parts in your speech, but it does mean that your speech should have one message that you are trying to put across.

Trying to include several different messages in your speech may confuse your audience, which makes it harder for them to understand the main point you are trying to convey. 

To do this, summarize the message of your presentation in one statement. This will not only allow you to understand the message in its entirety but also allow you to explain the message to your audience in a way that is easy to understand.

You can now use the statement you wrote above to help you develop your speech outline. Using the statement to determine whether a certain point supports your main message will ensure that your speech flows and doesn’t include any information not relevant to your subject topic.

d) How is your presentation relevant?

When it comes to a presentation or speech, the audience should always come first. That is why as a speaker, you should always keep your audience in mind when presenting.

If you have already decided on the message you will be conveying to your audience, you should now ask yourself; how is your message relevant to the audience?

If you can’t come up with a reason why your presentation is relevant, then it’s back to the drawing board for you. This could mean that you will be presenting to the wrong audience or you will be giving the wrong presentation.

You can refer back to step (c) then review steps (a) and (b) for clarity.

e) Your speech structure

This is a very important part of your presentation as without it, your speech will have no impact on the audience. Therefore, you should ensure that you include the speech structure in your speech outline.

A structure has 3 basic parts; the introduction, the body and the conclusion. It should be noted though that when working on your speech outline, a common suggestion is to begin with the body before developing both your introduction and conclusion.

Under your speech structure, the introduction is the opening of your speech/presentation. To make a good first impression on your audience, ensure that your introduction is strong.

This doesn’t have to be the usual, “Good morning, my name is YXZ…” Instead, capture your audience’s attention by either telling a story or an interesting fact, recite a quote, ask your audience to recall or imagine something or even ask a rhetorical question!

Related: How to Start a Speech to Engage Your Audience

The body of your presentation represents the bulk of your speech. You should therefore ensure that your main points can be explained in detail and that they have been organized in a logical order that makes your message easy to comprehend.

Similar to your introduction, you should finish on a strong note when it comes to your conclusion. You can do this by linking your conclusion to your introduction, after which you can then echo and summarize your message’s main points.

Different Speech Outline Examples

Below are a few examples of different speech outlines that you can use as a basis to write your own outline. Choosing the right one that works for you may depend on the type of speech you will be giving .

1. Persuasive Speech Outline

Persuasive presentations and speeches usually have a specific purpose in mind; either to urge the audience to take action on something or persuade them to adopt a certain view or opinion of something.

This type of outline allows you, the speaker, to focus on the subject matter point while arguing your case in the most effective and compelling way to your audience.

A persuasive speech outline is made up of these parts:

• An introduction
• The conclusion
• Source Citation

The first three parts are common in most if not all presentations; please refer to step (e) to familiarize yourself with them once more.

A source citation is simply citing the sources for the research and facts that you presented in your speech. Remember you are trying to persuade your audience, so authoritative sources add weight to your argument.

2. Informative Speech Outline

There are different types of informative outlines. These include:

• The informative speech outline
• The informative presentation outline
• The informative essay outline

These outlines are made up of 3 basic parts; the introduction, body and conclusion. For purposes of this article, we will be discussing the informative speech outline.

The central objective of an informative speech is to offer unique, useful and interesting information to your audience. Before choosing your informative speech topic , you should consider your overall objective.  

Additionally, there are various types of informative speeches , including:

• Concept - These are used to discuss abstract ideas like ideas and theories.
• Process - These are used when describing broad processes.
• Event - These are used to explain things that may happen, are already happening or those that have happened already.
• Object - These are used when talking about products, places or people.

In addition to this, there are patterns that can be used to organize your speech outline. These will be chosen depending on your speech type.

Types of these patterns include:

• Chronological or sequential - This pattern deals with a sequence of events; which could be useful in demonstration speeches or when discussing historical topics
• Spatial or geographic - Use this pattern when discussing topics that deal with physical spaces
• Logical - This pattern is suitable for a broad topic that has been broken down into sub-topics.
• Advantage-disadvantage - This pattern can be used when you will be examining a range of negative and positive aspects of an event or idea

Furthermore, there are 2 possibilities for preparing a speech outline; the speaking and preparation outline.

The speaking outlines make use of phrases and keywords, which helps keep you focused on the subject matter while the preparation outline is used to help you develop your speech and makes use of full sentences.

3. Demonstrative Speech Outline

A demonstrative speech is an instructional speech that teaches the audience something by demonstrating the process.

Here are the basic steps for a demonstrative speech:

• Ask yourself why you choose this topic and why it is important to the audience
• Provide an overview
• Explain the steps involved in your process
• Talk about variations, other options
• Ensure you allot time for Q&A
• Give a brief summary

For a more in-depth guide on writing demonstrative speeches, click here .

Pro-Tip: Write down the specific purpose of your speech and your topic of discussion as you formulate your generic speech outline.

Conclusion: On Speech Outline Formats

As you become better at writing and delivering speeches, you will soon learn that the different outline formats described above aren’t mutually exclusive. Rather, situations often make it necessary to mix different formats.

What are you waiting for? Go out there and grow your confidence as a speech writer and speaker!

7.4 Outlining Your Speech

Most speakers and audience members would agree that an organized speech is both easier to present as well as more persuasive. Public speaking teachers especially believe in the power of organizing your speech, which is why they encourage (and often require) that you create an outline for your speech. Outlines, or textual arrangements of all the various elements of a speech, are a very common way of organizing a speech before it is delivered. Most extemporaneous speakers keep their outlines with them during the speech as a way to ensure that they do not leave out any important elements and to keep them on track. Writing an outline is also important to the speechwriting process since doing so forces the speakers to think about the main ideas, known as main points, and subpoints, the examples they wish to include, and the ways in which these elements correspond to one another. In short, the outline functions both as an organization tool and as a reference for delivering a speech.

Outline Types

There are two types of outlines, the preparation outline and the speaking outline.

Preparation Outline

The first outline you will write is called the preparation outline . Also called a skeletal, working, practice, or rough outline, the preparation outline is used to work through the various components of your speech in an organized format. Stephen E. Lucas (2004) put it simply: “The preparation outline is just what its name implies—an outline that helps you prepare the speech.” When writing the preparation outline, you should focus on  finalizing the specific purpose and thesis statement, logically ordering your main points, deciding where supporting material should be included, and refining the overall organizational pattern of your speech. As you write the preparation outline, you may find it necessary to rearrange your points or to add or subtract supporting material. You may also realize that some of your main points are sufficiently supported while others are lacking. The final draft of your preparation outline should include full sentences. In most cases, however, the preparation outline is reserved for planning purposes only and is translated into a speaking outline before you deliver the speech. Keep in mind though, even a full sentence outline is not an essay.

Speaking Outline

A speaking outline is the outline you will prepare for use when delivering the speech. The speaking outline is much more succinct than the preparation outline and includes brief phrases or words that remind the speakers of the points they need to make, plus supporting material and signposts (Beebe & Beebe, 2003). The words or phrases used on the speaking outline should briefly encapsulate all of the information needed to prompt the speaker to accurately deliver the speech. Although some cases call for reading a speech verbatim from the full-sentence outline, in most cases speakers will simply refer to their speaking outline for quick reminders and to ensure that they do not omit any important information. Because it uses just words or short phrases, and not full sentences, the speaking outline can easily be transferred to index cards that can be referenced during a speech. However, check with your instructor regarding what you will be allowed to use for your speech.

Components of Outlines

The main components of the outlines are the main points, subordination and coordination, parallelism, division, and the connection of main points.

Main Points

Main points are the main ideas in the speech. In other words, the main points are what your audience should remember from your talk, and they are phrased as single, declarative sentences. These are never phrased as a question, nor can they be a quote or form of citation. Any supporting material you have will be put in your outline as a subpoint. Since this is a public speaking class, your instructor will decide how long your speeches will be, but in general, you can assume that no speech will be longer than 10 minutes in length. Given that alone, we can make one assumption. All speeches will fall between 2 to 5 main points based simply on length. If you are working on an outline and you have ten main points, something is wrong, and you need to revisit your ideas to see how you need to reorganize your points.

All main points are preceded by Roman numerals (I, II, III, etc.). Subpoints are preceded by capital letters (A, B, C, etc.), then Arabic numerals (1, 2, 3, etc.), lowercase letters (a, b, c, etc.). You can subordinate further than this. Speak with your instructor regarding his or her specific instructions. Each level of subordination is also differentiated from its predecessor by indenting a few spaces. Indenting makes it easy to find your main points, subpoints, and the supporting points and examples below them.

Let’s work on understanding how to take main points and break them into smaller ideas by subordinating them further and further as we go by using the following outline example:

Topic : Dog

Specific Purpose : To inform my audience about characteristics of dogs

Thesis : There are many types of dogs that individuals can select from before deciding which would make the best family pet.

Preview : First, I will describe the characteristics of large breed dogs, and then I will discuss characteristics of small breed dogs.

I.     First, let’s look at the characteristics of large breed dogs      A.     Some large breed dogs need daily activity.      B.     Some large breed dogs are dog friendly.      C.     Some large breed dogs drool.           1.     If you are particularly neat, you may not want one of these.               a.     Bloodhounds drool the most.                   1)     After eating is one of the times drooling is bad.                   2)     The drooling is horrible after they drink, so beware!               b.    English bloodhounds drool a lot as well.           2.     If you live in an apartment, these breeds could pose a problem. II.    Next, let’s look at the characteristics of small breed dogs.      A.     Some small breed dogs need daily activity.      B.     Some small breed dogs are dog friendly.      C.     Some small breed dogs are friendly to strangers.           1.    Welsh Terriers love strangers.               a.     They will jump on people.               b.     They will wag their tails and nuzzle.           2.    Beagles love strangers.           3.    Cockapoos also love strangers.

Subordination and Coordination

You should have noticed that as ideas were broken down, or subordinated, there was a hierarchy to the order. To check your outline for coherence, think of the outline as a staircase. All of the points that are beneath and on a diagonal to the points above them are subordinate points. So using the above example, points A, B, and C dealt with characteristics of large breed dogs, and those points are all subordinate to main point I. Similarly, points 1 and 2 under point C both dealt with drool, so those are subordinate. This is the subordination of points. If we had discussed food under point C, you would know that something didn’t make sense. You will also see that there is coordination of points. As part of the hierarchy, coordination simply means that all of the numbers or letters should represent the same idea. In this example, A, B, and C were all characteristics, so those are all coordinate to each other. Had C been “German Shepherd,” then the outline would have been incorrect because that is a type of dog, not a characteristic.

Parallelism

Another important rule in outlining is known as parallelism . This means that when possible, you begin your sentences in a similar way, using a similar grammatical structure. For example, in the previous example on dogs, some of the sentences began “some large breed dogs.” This type of structure adds clarity to your speaking. Students often worry that parallelism will sound boring. It’s actually the opposite! It adds clarity. However, if you had ten sentences in a row, we would never recommend you begin them all the same way. That is where transitions come into the picture and break up any monotony that could occur.

The principle of division is an important part of outlining. When you have a main point, you will be explaining it. You should have enough meaningful information that you can divide it into two subpoints A and B. If subpoint A has enough information that you can explain it, then it, too, should be able to be divided into two subpoints. So, division means this: If you have an A, then you need a B; if you have a 1, then you need a 2, and so on. What if you cannot divided the point? In a case like that you would simply incorporate the information in the point above.

Connecting Your Main Points

One way to connect points is to include transitional statements . Transitional statements are phrases or sentences that lead from one distinct- but-connected idea to another. They are used to alert the audience to the fact that you are getting ready to discuss something else. When moving from one point to another, your transition may just be a word or short phrase, known as a sign post. For instance, you might say “next,” “also,” or “moreover.” You can also enumerate your speech points and signal transitions by starting each point with “First,” “Second,” “Third,” et cetera. You might also incorporate non-verbal transitions, such as brief pauses or a movement across the stage. Pausing to look at your audience, stepping out from behind a podium, or even raising or lowering the rate of your voice can signal to audience members that you are transitioning.

Another way to incorporate transitions into your speech is by offering internal summaries and internal previews within your speech. Summaries provide a recap of what has already been said, making it more likely that audiences will remember the points that they hear again. For example, an internal summary may sound like this:

So far, we have seen that the pencil has a long and interesting history. We also looked at the many uses the pencil has that you may not have known about previously.

Like the name implies, internal previews lay out what will occur next in your speech. They are longer than transitional words or signposts .

Next, let us explore what types of pencils there are to pick from that will be best for your specific project.

Additionally, summaries can be combined with internal previews to alert audience members that the next point builds on those that they have already heard.

Now that I have told you about the history of the pencil, as well as its many uses, let’s look at what types of pencils you can pick from that might be best for your project.

It is important to understand that if you use an internal summary and internal preview between main points, you need to state a clear main point following the internal preview. Here’s an example integrating all of the points on the pencil:

I. First, let me tell you about the history of the pencil.

So far we have seen that the pencil has a long and interesting history. Now, we can look at how the pencil can be used (internal summary, signpost, and internal preview).

II. The pencil has many different uses, ranging from writing to many types of drawing.

Now that I have told you about the history of the pencil, as well as its many uses, let’s look at what types of pencils you can pick from that might be best for your project (Signpost, internal summary and preview).

III. There are over fifteen different types of pencils to choose from ranging in hardness and color.

Had Meg, the student mentioned in the opening anecdote, taken some time to work through the organizational process, it is likely her speech would have gone much more smoothly when she finished her introduction. It is very common for beginning speakers to spend a great deal of their time preparing catchy introductions, fancy PowerPoint presentations, and nice conclusions, which are all very important. However, the body of any speech is where the speaker must make effective arguments, provide helpful information, entertain, and the like, so it makes sense that speakers should devote a proportionate amount of time to these areas as well. By following this chapter, as well as studying the other chapters in this text, you should be prepared to craft interesting, compelling, and organized speeches.

used to work through the various components of your speech in an organized format

much more succinct than the preparation outline and includes brief phrases or words that remind the speakers of the points they need to make, plus supporting material and signposts

the main ideas in the speech

a hierarchy to the order of the points of a speech

all of the numbers or letters of points should represent the same idea

the repetition of grammatical structures that correspond in sound, meter, or meaning

if you have an A, then you need a B; if you have a 1, then you need a 2, and so on

phrases or sentences that lead from one distinct- but-connected idea to another

transition using just a word or short phrase

Introduction to Speech Communication Copyright © 2021 by Individual authors retain copyright of their work. is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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18.4: Outlining

Learning objectives.

• Create a formal outline.
• Explain the importance of writing for speaking.
• Create a speaking outline.

Think of your outline as a living document that grows and takes form throughout your composition process. When you first draft your general purpose, specific purpose, and thesis statement, you could create a new document on your computer and plug those in, essentially starting your outline. As you review your research and distill the information down into separate central ideas that support your specific purpose and thesis, type those statements into the document. Once you’ve chosen your organizational pattern and are ready to incorporate supporting material, you can quote and paraphrase your supporting material along with the bibliographic information needed for your verbal citations into the document. By this point, you have a good working outline, and you can easily cut and paste information to move it around and see how it fits into the main points, subpoints, and sub-subpoints. As your outline continues to take shape,  follow established principles of outlining to ensure a quality speech/ presentation.

Again, if you wrote a very good Research Report for COMM 6019, you may be able to use the outline of the report (or of one of its main sections) as your outline for the presentation. However, at work, you will often have to prepare a presentation without having a fully developed document already prepared in advance. How should you prepare a formal outline in that case?

The Formal Outline

The formal outline is a full-sentence outline that helps you prepare for your speech/ presentation. It includes the introduction and conclusion, the main content of the body, key supporting materials, citation information written into the sentences in the outline, and a references page for your speech. The formal outline also includes a title, the general purpose, specific purpose, and thesis statement. It’s important to note that an outline is different from a script. While a script contains everything that will be said, an outline includes the main content. Therefore you shouldn’t include every word you’re going to say on your outline. This allows you more freedom as a speaker to adapt to your audience during your speech. Students sometimes complain about having to outline speeches or papers, but it is a skill that will help you in other contexts. Being able to break a topic down into logical divisions and then connect the information together will prepare you for complicated tasks, as well as for routine meetings or interviews.

Principles of Outlining

Outlining should follow principles of consistency, unity, coherence, and emphasis.

Consistency: Follow a standard outlining format, with the main points indicated by capital roman numerals, subpoints indicated by capital letters, and sub-subpoints by Arabic numerals. Further divisions are indicated by either lowercase letters or lowercase roman numerals. Another way to number sections would be by using arab numerals throughout, with the subsections of section 1numbered as 1.1, 1.2, 1.3, etc. and sub-subsections as 1.1.1, 1.1.2, etc.

Unity: Make sure that each body section contains one main idea, each subsection contains one subpoint, etc. If you find that one subpoint consists of more than one idea, you can divide it into two subpoints. Limiting each component of your outline to one idea makes it easier to then plug in supporting material and helps ensure that your speech/ presentation is coherent. In the following example from a speech arguing that downloading music from peer-to-peer sites should be legal, two ideas are presented as part of a main point.

• Downloading music using peer-to-peer file-sharing programs helps market new music and does not hurt record sales.

The main point could be broken up into two distinct ideas that can be more fully supported.

• Downloading music using peer-to-peer file-sharing programs helps market new music.
• Downloading music using peer-to-peer file-sharing programs does not hurt record sales.

Coherence: There should be a logical and natural flow of ideas in your speech/ presentation, with main points, subpoints, and sub-subpoints connecting to each other. Shorter phrases and keywords can make up the speaking outline, but you should write complete sentences throughout your formal outline to ensure coherence. The principle of coherence can also be met by making sure that, when dividing a main point or subpoint, you include at least two subdivisions. If you can easily think of one subpoint but are having difficulty identifying another one, that subpoint may not be robust enough to stand on its own. Determining which ideas are coordinate with each other and which are subordinate to each other will help divide supporting information into the outline. Coordinate points are on the same level of importance in relation to the thesis or to the central idea of a main point. In the following example, the two main points (I, II) are coordinate with each other. The two subpoints (A, B) are also coordinate with each other. Subordinate points provide evidence or support for a main idea or thesis. In the following example, subpoint A and subpoint B are subordinate to main point II. You can look for specific words to help you determine any errors in distinguishing coordinate and subordinate points. Your points/subpoints are likely coordiate when you would connect the two statements using any of the following: and , but , yet , or , or also . In the example, the word also appears in B, which connects it, as a coordinate point, to A. The points/subpoints are likely subordinate if you would connect them using the following: since , because , in order that , to explain , or to illustrate . In the example, 1 and 2 are subordinate to A because they support that sentence.

I. Downloading music using peer-to-peer file-sharing programs helps market new music.

II. Downloading music using peer-to-peer file-sharing programs doesn’t hurt record sales.

A. John Borland, writing for CNET.com in 2004, cited research conducted by professors from Harvard and the University of North Carolina that observed 1.75 million downloads from two file-sharing programs.

• They conclude that the rapid increase in music downloading over the past few years does not significantly contribute to declining record sales.
• Their research even suggests that the practice of downloading music may even have a “slight positive effect on the sales of the top albums.”

B. A 2010 Government Accountability Office Report also states that sampling “pirated” goods could lead consumers to buy the “legitimate” goods.

Emphasis: The material included in your outline should be engaging and balanced. As you place supporting material into your outline, choose the information that will have the most impact on your audience. Choose information that is proxemic and relevant, meaning that it can be easily related to the audience’s lives because it matches their interests or ties into current events or the local area. Remember primacy and recency as discussed earlier and place the most engaging information first or last in a main point depending on what kind of effect you want to have. Also make sure your information is balanced. The outline serves as a useful visual representation of the proportions of your speech/ presentation. You can tell by the amount of space a main point, subpoint, or sub-subpoint takes up in relation to other points of the same level whether or not your speech/ presentation is balanced. If one subpoint is a half a page, but a main point is only a quarter of a page, then you may want to consider making the subpoint a main point. Each part of your speech doesn’t have to be equal. The first or last point may be more substantial than a middle point if you are following primacy or recency, but overall the speech should be relatively balanced.

The Speaking Outline

The formal outline is a full-sentence outline that helps as you prepare for your speech, and the speaking outline  is a keyword and phrase outline that helps you deliver your speech. While the formal outline is important to ensure that your content is coherent and your ideas are balanced and expressed clearly, the speaking outline helps you get that information out to the audience. Make sure you budget time in your speech preparation to work on the speaking outline. Skimping on the speaking outline will show in your delivery.

You may convert your formal outline into a speaking outline using a computer program — by resaving the file and then reformatting the text so it’s more conducive to referencing while actually speaking to an audience. You may also choose, or be asked to, create a speaking outline on note cards. Note cards are a good option when you want to have more freedom to gesture or know you won’t have a lectern on which to place notes printed on full sheets of paper. In either case, this entails converting the full-sentence outline to a keyword or key-phrase outline.

Speakers will need to find a balance between having too much or too little content on their speaking outlines. You want to have enough information to prevent fluency hiccups as you stop to mentally retrieve information, but you don’t want to have so much information that you read your speech, which lessens your eye contact and engagement with the audience. Budgeting sufficient time to work on your speaking outline will allow you to practice your speech with different amounts of notes to find what works best for you. Since the introduction and conclusion are so important, it may be useful to include notes to ensure that you remember to accomplish all the objectives of each.

Aside from including important content on your speaking outline, you may want to include speaking cues. Speaking cues are reminders designed to help your delivery. You may write “(PAUSE)” before and after your preview statement to help you remember that important nonverbal signpost, or “(MAKE EYE CONTACT)” as a reminder not to read unnecessarily from your cards.

Writing for Speaking

As you compose your outlines, write in a natural tone that is appropriate for the expectations of the occasion. Since we naturally speak with contractions, write them into your formal and speaking outlines. You should begin to read your speech aloud as you are writing the formal outline. As you read each section aloud, take note of places where you had difficulty saying a word or phrase or had a fluency hiccup, then go back to those places and edit them to make them easier for you to say. This will make you more comfortable with the words in front of you while you are speaking, which will improve your verbal and nonverbal delivery.

• The 4 × 6 inch index cards provide more space and are easier to hold and move than 3.5 × 5 inch cards.
• Find a balance between having so much information on your cards that you are tempted to read from them and so little information that you have fluency hiccups and verbal fillers while trying to remember what to say.
• Use bullet points on the left-hand side rather than writing in paragraph form, so your eye can easily catch where you need to pick back up after you’ve made eye contact with the audience. Skipping a line between bullet points may also help.
• Include all parts of the introduction/conclusion and signposts for backup.
• Include key supporting material and wording for verbal citations.
• Write only on the front of your cards.
• Do not have a sentence that carries over from one card to the next (can lead to fluency hiccups).
• If you have difficult-to-read handwriting, you may type your speech and tape or glue it to your cards. Use a font that’s large enough for you to see and be neat with the glue or tape so your cards don’t get stuck together.
• Include cues that will help with your delivery. Highlight transitions, verbal citations, or other important information. Include reminders to pause, slow down, breathe, or make eye contact.
• Your cards should be an extension of your body, not something to play with. Don’t wiggle, wring, flip through, or slap your note cards.

Key Takeaways

• The principles of outlining include consistency, unity, coherence, and emphasis.
• Coordinate points in an outline are on the same level of importance in relation to the thesis of the speech or the central idea of a main point. Subordinate points provide evidence for a main idea or thesis.
• The speaking outline is a keyword and phrase outline that helps you deliver your speech and can include speaking cues like “pause,” “make eye contact,” and so on.
• Write your speech in a manner conducive to speaking. Use contractions, familiar words, and phrases that are easy for you to articulate. Reading your speech aloud as you write it can help you identify places that may need revision to help you more effectively deliver your speech.

• Identify which pieces of information you may use in your speech are coordinate with each other and subordinate.
• Read aloud what you’ve written of your speech/ presentation and identify places that can be reworded to make it easier for you to deliver.

Advanced Professional Communication Copyright © 2021 by Melissa Ashman; Arley Cruthers; eCampusOntario; Ontario Business Faculty; and University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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How To Write A Speech Outline

Do you have a speech coming up soon, but don’t know where to start when it comes to writing it? 

Don’t worry. 

The best way to start writing your speech is to first write an outline.

While to some, an outline may seem like an unnecessary extra step — after giving hundreds of speeches in my own career, I can assure you that first creating a speech outline is truly the best way to design a strong presentation that your audience will remember.

Should I Write A Speech Outline?

You might be wondering if you should really bother with a preparation outline. Is a speaking outline worth your time, or can you get through by just keeping your supporting points in mind?

Again, I highly recommend that all speakers create an outline as part of their speechwriting process. This step is an extremely important way to organize your main ideas and all the various elements of your speech in a way that will command your audience’s attention.

Good public speaking teachers will agree that an outline—even if it’s a rough outline—is the easiest way to propel you forward to a final draft of an organized speech that audience members will love.

Here are a few of the biggest benefits of creating an outline before diving straight into your speech.

Gain More Focus

By writing an outline, you’ll be able to center the focus of your speech where it belongs—on your thesis statement and main idea.

Remember, every illustration, example, or piece of information you share in your speech should be relevant to the key message you’re trying to deliver. And by creating an outline, you can ensure that everything relates back to your main point.

Keep Things Organized

Your speech should have an overall organizational pattern so that listeners will be able to follow your thoughts. You want your ideas to be laid out in a logical order that’s easy to track, and for all of the speech elements to correspond.

An outline serves as a structure or foundation for your speech, allowing you to see all of your main points laid out so you can easily rearrange them into an order that makes sense for easy listening.

Create Smoother Transitions

A speaking outline helps you create smoother transitions between the different parts of your speech.

When you know what’s happening before and after a certain section, it will be easy to accurately deliver transitional statements that make sense in context. Instead of seeming like several disjointed ideas, the parts of your speech will naturally flow into each other.

Save Yourself Time

An outline is an organization tool that will save you time and effort when you get ready to write the final draft of your speech. When you’re working off of an outline to write your draft, you can overcome “blank page syndrome.”

It will be much easier to finish the entire speech because the main points and sub-points are already clearly laid out for you.

Your only job is to finish filling everything in.

Preparing to Write A Speech Outline

Now that you know how helpful even the most basic of speech outlines can be in helping you write the best speech, here’s how to write the best outline for your next public speaking project.

How Long Should A Speech Outline Be?

The length of your speech outline will depend on the length of your speech. Are you giving a quick two-minute talk or a longer thirty-minute presentation? The length of your outline will reflect the length of your final speech.

Another factor that will determine the length of your outline is how much information you actually want to include in the outline. For some speakers, bullet points of your main points might be enough. In other cases, you may feel more comfortable with a full-sentence outline that offers a more comprehensive view of your speech topic.

The length of your outline will also depend on the type of outline you’re using at any given moment.

Types of Outlines

Did you know there are several outline types? Each type of outline is intended for a different stage of the speechwriting process. Here, we’re going to walk through:

• Working outlines
• Full-sentence outlines
• Speaking outlines

Working Outline

Think of your working outline as the bare bones of your speech—the scaffolding you’re using as you just start to build your presentation. To create a working outline, you will need:

• A speech topic
• An idea for the “hook” in your introduction
• A thesis statement
• 3-5 main points (each one should make a primary claim that you support with references)
• A conclusion

Each of your main points will also have sub-points, but we’ll get to those in a later step.

The benefit of a working outline is that it’s easy to move things around. If you think your main points don’t make sense in a certain order—or that one point needs to be scrapped entirely—it’s no problem to make the needed changes. You won’t be deleting any of your prior hard work because you haven’t really done any work yet.

Once you are confident in this “skeleton outline,” you can move on to the next, where you’ll start filling in more detailed information.

Full-sentence outline

As the name implies, your full-sentence outline contains full sentences. No bullet points or scribbled, “talk about x, y, z here.” Instead, research everything you want to include and write out the information in full sentences.

Why is this important? A full-sentence outline helps ensure that you are:

• Including all of the information your audience needs to know
• Organizing the material well
• Staying within any time constraints you’ve been given

Don’t skip this important step as you plan your speech.

Speaking outline

The final type of outline you’ll need is a speaking outline. When it comes to the level of detail, this outline is somewhere in between your working outline and a full-sentence outline. 

You’ll include the main parts of your speech—the introduction, main points, and conclusion. But you’ll add a little extra detail about each one, too. This might be a quote that you don’t want to misremember or just a few words to jog your memory of an anecdote to share.

When you actually give your speech, this is the outline you will use. It might seem like it makes more sense to use your detailed full-sentence outline up on stage. However, if you use this outline, it’s all too easy to fall into the trap of reading your speech—which is not what you want to do. You’ll likely sound much more natural if you use your speaking outline.

How to Write A Speech Outline

We’ve covered the types of outlines you’ll work through as you write your speech. Now, let’s talk more about how you’ll come up with the information to add to each outline type.

Pick A Topic

Before you can begin writing an outline, you have to know what you’re going to be speaking about. In some situations, you may have a topic given to you—especially if you are in a public speaking class and must follow the instructor’s requirements. But in many cases, speakers must come up with their own topic for a speech.

Consider your audience and what kind of educational, humorous, or otherwise valuable information they need to hear. Your topic and message should of course be highly relevant to them. If you don’t know your audience well enough to choose a topic, that’s a problem.

Your audience is your first priority. If possible, however, it’s also helpful to choose a topic that appeals to you. What’s something you’re interested in and/or knowledgeable about? 

It will be much easier to write a speech on a topic you care about rather than one you don’t. If you can come up with a speech topic that appeals to your audience and is interesting to you, that’s the sweet spot for writing and delivering an unforgettable speech.

Write A Thesis Statement

The next step is to ask yourself two important questions:

• What do you want your audience to take away from your speech?
• How will you communicate this main message?

The key message of your speech can also be called your “thesis statement.”

Essentially, this is your main point—the most important thing you hope to get across.

You’ll most likely actually say your thesis statement verbatim during your speech. It should come at the end of your introduction. Then, you’ll spend the rest of your talk expanding on this statement, sharing more information that will prove the statement is true.

Consider writing your thesis statement right now—before you begin researching or outlining your speech. If you can refer back to this statement as you get to work, it will be much easier to make sure all of the elements correspond with each other throughout your speech.

An example of a good thesis statement might read like this:

• Going for a run every day is good for your health.
• It’s important to start saving for retirement early.
• The COVID-19 pandemic had a negative impact on many small businesses.

The second part of this step is to know how you will communicate your main message . For example, if your key point is that running improves physical health, you might get this across by:

• Citing scientific studies that proved running is good for your health
• Sharing your personal experience of going for a run every day

Your goal is for all of your sub-points and supporting material to reflect and support your main point. At the end of the speech, your audience should be appropriately motivated, educated, or convinced that your thesis statement is true.

Once you have a topic for your presentation and a good thesis statement, you can move on to the bulk of the outline.

The first part of your speech is the introduction, which should include a strong “hook” to grab the attention of your audience. There are endless directions you can go to create this hook. Don’t be afraid to get creative! You might try:

• Telling a joke
• Sharing an anecdote
• Using a prop or visual aid
• Asking a question (rhetorical or otherwise)

These are just a few examples of hooks that can make your audience sit up and take notice.

The rest of your introduction shouldn’t be too long—as a general rule of thumb, you want your introduction to take up about 10% of your entire speech. But there are a few other things you need to say.

Briefly introduce yourself and who you are to communicate why the audience should trust you. Mention why you’re giving this speech. 

Explain that you’re going to cover X main points—you can quickly list them—and include your thesis statement. 

You could also mention how long your speech will be and say what your audience will take away from it (“At the end of our 15 minutes together today, you’ll understand how to write a resume”).

Then smoothly transition into the body of your speech.

Next, you’ll write the body of your speech. This is the bulk of your presentation. It will include your main points and their sub-points. Here’s how this should look:

Your subpoints might be anecdotes, visual aids, or studies. However you decide to support your main points, make them memorable and engaging. Nobody wants to sit and listen to you recite a dry list of facts.

Remember, the amount of detail you include right now will depend on which outline you’re on. Your first outline, or working outline, doesn’t have to include every last little detail. Your goal is to briefly encapsulate all of the most important elements in your speech. 

But beyond that, you don’t need to write down every last detail or example right now. You don’t even have to write full sentences at this point. That will come in your second outline and other future drafts.

Your conclusion should concisely summarize the main points of your speech. You could do this by saying, “To recap as I finish up, today we learned…” and reiterate those primary points.

It’s also good to leave the audience with something to think about and/or discuss. Consider asking them a question that expands on your speech—something they can turn over in their minds the rest of the day. 

Or share one final story or quote that will leave them with lasting inspiration. Bonus points if your conclusion circles back around to your introduction or hook.

In other cases, you may want to end with a call to action. Are you promoting something? Make sure your audience knows what it is, how it will benefit them, and where they can find it. Or, your CTA might be as simple as plugging your Twitter handle and asking listeners to follow you.

Finally, don’t forget to say thank you to your audience for taking the time to listen.

Additional Helpful Speechwriting Tips

Your speech outline is important, but it’s not the only thing that goes into preparing to give a presentation. Take a look at these additional tips I recommend to help your speech succeed.

Use Visual Aids

Visual aids are a good way to make sure your audience stays engaged—that they listen closely, and remember what you said. Visual aids serve as an attention-getter for people who may not be listening closely. These aids also ensure that your points are sufficiently supported.

You might choose to incorporate any of the following in your talk:

• A PowerPoint presentation
• A chart or graph
• A whiteboard or blackboard
• A flip chart
• A prop that you hold or interact with

Don’t overdo it. Remember, your speech is the main thing you’re presenting. Any visual aids are just that—aids. They’re a side dish, not the main entrée. Select one primary type of aid for your speech.

If you decide to include visual aids, use your speaking outline to make a note of which items you will incorporate where. You may want to place these items on your working outline. They should definitely be on your full-sentence outline.

Keep Your Audience Engaged

As you write and practice your speech, make sure you’re doing everything you can to keep your audience engaged the entire time. We’ve already talked about including stories and jokes, using visual aids, or asking questions to vary your talk and make it more interesting.

Your body language is another important component of audience engagement. Your posture should be straight yet relaxed, with shoulders back and feet shoulder-width apart. Keep your body open to the audience.

Make eye contact with different people in the audience. Incorporate hand gestures that emphasize certain points or draw attention to your visual aids.

Don’t be afraid to move around whatever space you have. Movement is especially helpful to indicate a clearer transition from one part of your speech to another. And smile! A simple smile goes a long way to help your audience relax.

Practice Your Speech

When you’re done with speechwriting, it’s time to get in front of the mirror and practice. Pay attention to your body language, gestures, and eye contact. 

Practice working with any visual aids or props you will be using. It’s also helpful to make a plan B—for instance, what will you do if the projector isn’t working and you can’t use your slides?

Ask a friend or family member if you can rehearse your speech for them. When you’re through, ask them questions about which parts held their attention and which ones didn’t.

You should also use your speaking outline and whatever other notes you’ll be using in your speech itself. Get used to referring to this outline as you go. But remember, don’t read anything verbatim (except maybe a quote). Your speaking outline is simply a guide to remind you where you’re going.

Learn to Speak Like A Leader

There’s a lot of work that goes into writing a speech outline. That’s undeniable. But an outline is the best way to organize and plan your presentation. When your speech outline is ready, it will be a breeze to write and then present your actual speech.

If you’re looking for more help learning how to become a strong public speaker, I recommend my free 5 Minute Speech Formula . This will help you start writing your speech and turn any idea into a powerful message.

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About Brian Tracy — Brian is recognized as the top sales training and personal success authority in the world today. He has authored more than 60 books and has produced more than 500 audio and video learning programs on sales, management, business success and personal development, including worldwide bestseller The Psychology of Achievement. Brian's goal is to help you achieve your personal and business goals faster and easier than you ever imagined. You can follow him on Twitter , Facebook , Pinterest , Linkedin and Youtube .

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12.2 Types of Outlines

Learning objectives.

• Define three types of outlines: working outline, full-sentence outline, and speaking outline.
• Identify the advantages of using notecards to present your speaking outline.

Dave Gray – Blank index card – CC BY 2.0.

When we discuss outlining, we are actually focusing on a series of outlines instead of a single one. Outlines are designed to evolve throughout your speech preparation process, so this section will discuss how you progress from a working outline to a full-sentence outline and, finally, a speaking outline. We will also discuss how using notecards for your speaking outline can be helpful to you as a speaker.

Working Outline

A working outline is an outline you use for developing your speech. It undergoes many changes on its way to completion. This is the outline where you lay out the basic structure of your speech. You must have a general and specific purpose; an introduction, including a grabber; and a concrete, specific thesis statement and preview. You also need three main points, a conclusion, and a list of references.

One strategy for beginning your working outline is to begin by typing in your labels for each of the elements. Later you can fill in the content.

When you look ahead to the full-sentence outline, you will notice that each of the three main points moves from the general to the particular. Specifically, each main point is a claim, followed by particular information that supports that claim so that the audience will perceive its validity. For example, for a speech about coal mining safety, your first main point might focus on the idea that coal mining is a hazardous occupation. You might begin by making a very general claim, such as “Coal mining is one of the most hazardous occupations in the United States,” and then become more specific by providing statistics, authoritative quotations, or examples to support your primary claim.

A working outline allows you to work out the kinks in your message. For instance, let’s say you’ve made the claim that coal mining is a hazardous occupation but you cannot find authoritative evidence as support. Now you must reexamine that main point to assess its validity. You might have to change that main point in order to be able to support it. If you do so, however, you must make sure the new main point is a logical part of the thesis statement–three main points–conclusion sequence.

The working outline shouldn’t be thought of a “rough copy,” but as a careful step in the development of your message. It will take time to develop. Here is an example of a working outline:

Name : Anomaly May McGillicuddy

Topic : Smart dust

General Purpose : To inform

Specific Purpose : To inform a group of science students about the potential of smart dust

Main Ideas :

• Smart dust is an assembly of microcomputers.
• Smart dust can be used by the military—no, no—smart dust could be an enormous asset in covert military operations. (That’s better because it is more clear and precise.)
• Smart dust could also have applications to daily life.

Introduction : (Grabber) (fill in later)

(Thesis Statement) Thus far, researchers hypothesize that smart dust could be used for everything from tracking patients in hospitals to early warnings of natural disasters and defending against bioterrorism.

(Preview) Today, I’m going to explain what smart dust is and the various applications smart dust has in the near future. To help us understand the small of it all, we will first examine what smart dust is and how it works. We will then examine some military applications of smart dust. And we will end by discussing some nonmilitary applications of smart dust.

(Transition) (fill in later)

Main Point I : Dr. Kris Pister, a professor in the robotics lab at the University of California at Berkeley, originally conceived the idea of smart dust in 1998 as part of a project funded by the Defense Advanced Research Projects Agency (DARPA).

• (supporting point)

Main Point II : Because smart dust was originally conceptualized under a grant from DARPA, military uses of smart dust have been widely theorized and examined.

Main Point III : According to the smart dust project website, smart dust could quickly become a common part of our daily lives.

Conclusion : (Bring your message “full circle” and create a psychologically satisfying closure.)

This stage of preparation turns out to be a good place to go back and examine whether all the main points are directly related to the thesis statement and to each other. If so, your message has a strong potential for unity of focus. But if the relationship of one of the main points is weak, this is the time to strengthen it. It will be more difficult later for two reasons: first, the sheer amount of text on your pages will make the visual task more difficult, and second, it becomes increasingly difficult to change things in which you have a large investment in time and thought.

You can see that this working outline can lay a strong foundation for the rest of your message. Its organization is visually apparent. Once you are confident in the internal unity of your basic message, you can begin filling in the supporting points in descending detail—that is, from the general (main points) to the particular (supporting points) and then to greater detail. The outline makes it visually apparent where information fits. You only need to assess your supporting points to be sure they’re authoritative and directly relevant to the main points they should support.

Sometimes transitions seem troublesome, and that’s not surprising. We often omit them when we have informal conversations. Our conversation partners understand what we mean because of our gestures and vocal strategies. However, others might not understand what we mean, but think they do, and so we might never know whether they understood us. Even when we include transitions, we don’t generally identify them as transitions. In a speech, however, we need to use effective transitions as a gateway from one main point to the next. The listener needs to know when a speaker is moving from one main point to the next.

In the next type of outline, the full-sentence outline, take a look at the transitions and see how they make the listener aware of the shifting focus to the next main point.

Full-Sentence Outline

Your full-sentence outline should contain full sentences only. There are several reasons why this kind of outline is important. First, you have a full plan of everything you intend to say to your audience, so that you will not have to struggle with wordings or examples. Second, you have a clear idea of how much time it will take to present your speech. Third, it contributes a fundamental ingredient of good preparation, part of your ethical responsibility to your audience. This is how a full-sentence outline looks:

Name: Anomaly May McGillicuddy

Specific Purpose : To inform a group of science students about the potential of smart dust.

• Smart dust could be an enormous asset in covert military operations.

Introduction : (Grabber) In 2002, famed science fiction writer, Michael Crichton, released his book Prey , which was about a swarm of nanomachines that were feeding off living tissue. The nanomachines were solar powered, self-sufficient, and intelligent. Most disturbingly, the nanomachines could work together as a swarm as it took over and killed its prey in its need for new resources. The technology for this level of sophistication in nanotechnology is surprisingly more science fact than science fiction. In 2000, three professors of electrical engineering and computer Science at the University of California at Berkeley, Kahn, Katz, and Pister, hypothesized in the Journal of Communications and Networks that wireless networks of tiny microelectromechanical sensors, or MEMS; robots; or devices could detect phenomena including light, temperature, or vibration. By 2004, Fortune Magazine listed “smart dust” as the first in their “Top 10 Tech Trends to Bet On.”

(Thesis Statement) Thus far researchers hypothesized that smart dust could be used for everything from tracking patients in hospitals to early warnings of natural disasters and as a defense against bioterrorism.

(Transition) To help us understand smart dust, we will begin by first examining what smart dust is.

• According to a 2001 article written by Bret Warneke, Matt Last, Brian Liebowitz, and Kris Pister titled “Smart Dust: Communicating with a Cubic-Millimeter Computer” published in Computer , Pister’s goal was to build a device that contained a built-in sensor, communication device, and a small computer that could be integrated into a cubic millimeter package.

For comparison purposes, Doug Steel, in a 2005 white paper titled “Smart Dust” written for C. T. Bauer College of Business at the University of Houston, noted that a single grain of rice has a volume of five cubic millimeters.

• Each individual piece of dust, called a mote, would then have the ability to interact with other motes and supercomputers.
• As Steve Lohr wrote in the January 30, 2010, edition of the New York Times in an article titled “Smart Dust? Not Quite, But We’re Getting There,” smart dust could eventually consist of “Tiny digital sensors, strewn around the glove, gathering all sorts of information and communicating with powerful computer networks to monitor, measure, and understand the physical world in new ways.”

(Transition) Now that we’ve examined what smart dust is, let’s switch gears and talk about some of the military applications for smart dust.

• Major Scott Dickson, in a Blue Horizons paper written for the US Air Force Center for Strategy and Technology’s Air War College, sees smart dust as helping the military in battlespace awareness, homeland security, and weapons of mass destruction (WMD) identification.
• Furthermore, Major Dickson also believes it may be possible to create smart dust that has the ability to defeat communications jamming equipment created by foreign governments, which could help the US military not only communicate among itself, but could also increase communications with civilians in military combat zones.
• According to a 2010 article written by Jessica Griggs in new Scientist , one of the first benefits of smart dust could be an early defense warning for space storms and other debris that could be catastrophic.

(Transition) Now that we’ve explored some of the military benefits of smart dust, let’s switch gears and see how smart dust may be able to have an impact on our daily lives.

• Steve Lohr, in his 2010 New York Times article, wrote, “The applications for sensor-based computing, experts say, include buildings that manage their own energy use, bridges that sense motion and metal fatigue to tell engineers they need repairs, cars that track traffic patterns and report potholes, and fruit and vegetable shipments that tell grocers when they ripen and begin to spoil.”
• Theoretically, we could all be injected with smart dust, which relays information to our physicians and detects adverse changes to our body instantly.
• Smart dust could detect the microscopic formations of center cells or alert us when we’ve been infected by a bacterium or virus, which could speed up treatment and prolong all of our lives.

(Transition) Today, we’ve explored what smart dust is, how smart dust could be utilized by the US military, and how smart dust could impact all of our lives in the near future.

Conclusion : While smart dust is quickly transferring from science fiction to science fact, experts agree that the full potential of smart dust will probably not occur until 2025. Smart dust is definitely in our near future, but swarms of smart dust eating people as was depicted in Michael Crichton’s 2002 novel, Prey , isn’t reality. However, as with any technological advance, there are definite ethical considerations and worries related to smart dust. Even Dr. Kris Pister’s smart dust project website admits that as smart dust becomes more readily available, one of the trade-offs will be privacy. Pister responds to these critiques by saying, “As an engineer, or a scientist, or a hair stylist, everyone needs to evaluate what they do in terms of its positive and negative effect. If I thought that the negatives of working on this project were greater than or even comparable to the positives, I wouldn’t be working on it. As it turns out, I think that the potential benefits of this technology far outweigh the risks to personal privacy.”

Crichton, M. (2002). Prey . New York, NY: Harper Collins.

Dickson, S. (2007, April). Enabling battlespace persistent surveillance: the firm, function, and future of smart dust (Blue Horizons Paper, Center for Strategy and Technology, USAF Air War College). Retrieved from USAF Air War College website: http://www.au.af.mil/au/awc/awcgate/cst/bh_dickson.pdf

Griggs, J. (2010, February 6). Smart dust to provide solar early warning defense. New Scientist, 205 (2746), 22.

Kahn, J. M., Katz, R. H., & Pister, K. S. J. (2000). Emerging challenges: Mobile networking for “smart dust.” Journal of Communications and Networks, 2 , 188–196.

Lohr, S. (2010, January 30). Smart dust? Not quite, but we’re getting there. New York Times . Retrieved from http://www.nytimes.com

Pister, K., Kahn, J., & Boser, B. (n.d.). Smart dust: Autonomous sensing and communication at the cubic millimeter. Retrieved from http://robotics.eecs.berkeley.edu/~pister/SmartDust

Steel, D. (2005, March). Smart dust: UH ISRC technology briefing. Retrieved from http://www.uhisrc.com

Vogelstein, F., Boyle, M., Lewis, P., Kirkpatrick, D., Lashinsky, A.,…Chen, C. (2004, February 23). 10 tech trends to bet on. Fortune, 149 (4), 74–88.

Warneke, B., Last, M., Liebowitz, B., & Pister, K. S. J. (2001). Smart dust: Communicating with a cubic millimeter computer. Computer, 31 , 44–51.

When you prepare your full-sentence outline carefully, it may take as much as 1 ½ hours to complete the first part of the outline from your name at the top through the introduction. When you’ve completed that part, take a break and do something else. When you return to the outline, you should be able to complete your draft in another 1 ½ hours. After that, you only need to do a detailed check for completeness, accuracy, relevance, balance, omitted words, and consistency. If you find errors, instead of being frustrated, be glad you can catch these errors before you’re standing up in front of your audience.

You will notice that the various parts of your speech, for instance, the transition and main points, are labeled. There are compelling reasons for these labels. First, as you develop your message, you will sometimes find it necessary to go back and look at your wording in another part of the outline. Your labels help you find particular passages easily. Second, the labels work as a checklist so that you can make sure you’ve included everything you intended to. Third, it helps you prepare your speaking outline.

You’ll also notice the full references at the end of the outline. They match the citations within the outline. Sometimes while preparing a speech, a speaker finds it important to go back to an original source to be sure the message will be accurate. If you type in your references as you develop your speech rather than afterward, they will be a convenience to you if they are complete and accurate.

Don’t think of the references as busywork or drudgery. Although they’re more time consuming than text, they are good practice for the more advanced academic work you will do in the immediate future.

Speaking Outline

Your full-sentence outline prepares you to present a clear and well-organized message, but your speaking outline will include far less detail. Whenever possible, you will use key words and phrases, but in some instances, an extended quotation will need to be fully written on your speaking outline.

Resist the temptation to use your full-sentence outline as your speaking outline. The temptation is real for at least two reasons. First, once you feel that you’ve carefully crafted every sequence of words in your speech, you might not want to sacrifice quality when you shift to vocal presentation. Second, if you feel anxiety about how well you will do in front of an audience, you may want to use your full-sentence outline as a “safety net.” In our experience, however, if you have your full-sentence outline with you, you will end up reading, rather than speaking, to your audience. The subject of reading to your audience will be taken up in Chapter 14 “Delivering the Speech” on speech delivery. For now, it is enough to know you shouldn’t read, but instead, use carefully prepared notecards.

Your speech has five main components: introduction, main point one, main point two, main point three, and the conclusion. Therefore we strongly recommend the use of five notecards: one for each of those five components. There are extenuating circumstances that might call for additional cards, but begin with five cards only.

How will five notecards suffice in helping you produce a complete, rich delivery? Why can’t you use the full-sentence outline you labored so hard to write? First, the presence of your full-sentence outline will make it appear that you don’t know the content of your speech. Second, the temptation to read the speech directly from the full-sentence outline is nearly overwhelming; even if you resist this temptation, you will find yourself struggling to remember the words on the page rather than speaking extemporaneously. Third, sheets of paper are noisier and more awkward than cards. Fourth, it’s easier to lose your place using the full outline. Finally, cards just look better. Carefully prepared cards, together with practice, will help you more than you might think.

Plan to use five cards. Use 4 × 6 cards. The smaller 3 × 5 cards are too small to provide space for a visually organized set of notes. With five cards, you will have one card for the introduction, one card for each of the three main points, and one card for the conclusion. You should number your cards and write on one side only. Numbering is helpful if you happen to drop your cards, and writing on only one side means that the audience is not distracted by your handwritten notes and reminders to yourself while you are speaking. Each card should contain key words and key phrases but not full sentences.

Some speeches will include direct or extended quotations from expert sources. Some of these quotations might be highly technical or difficult to memorize for other reasons, but they must be presented correctly. This is a circumstance in which you could include an extra card in the sequence of notecards. This is the one time you may read fully from a card. If your quotation is important and the exact wording is crucial, your audience will understand that.

How will notecards be sufficient? When they are carefully written, your practice will reveal that they will work. If, during practice, you find that one of your cards doesn’t work well enough, you can rewrite that card.

Using a set of carefully prepared, sparingly worded cards will help you resist the temptation to rely on overhead transparencies or PowerPoint slides to get you through the presentation. Although they will never provide the exact word sequence of your full-sentence outline, they should keep you organized during the speech.

The “trick” to selecting the phrases and quotations for your cards is to identify the labels that will trigger a recall sequence. For instance, if the phrase “more science fact” brings to mind the connection to science fiction and the differences between the real developments and the fictive events of Crichton’s novel Prey , that phrase on your card will support you through a fairly extended part of your introduction.

You must discover what works for you and then select those words that tend to jog your recall. Having identified what works, make a preliminary set of no more than five cards written on one side only, and practice with them. Revise and refine them as you would an outline.

The following is a hypothetical set of cards for the smart dust speech:

Introduction : 2002, Prey , swarm nanomachines feed on living tissue.

Kahn, Katz, and Pister, U C Berkeley engineering and computer sci. profs. hyp.

Microelectromechanical (MEMS) devices could detect light, temp, or vib.

Thesis Statement : Researchers hyp that s.d. could track patients, warn of natural disaster, act as defense against bioterrorism.

Prev .: What smart dust is and how it works, military aps, nonmilitary aps.

Transition : To help understand, first, what smart dust is.

I. Dr. Kris Pister, prof robotics lab UC Berkeley conceived the idea in 1998 in a proj. Defense Advanced Research Projects Agency (DARPA).

• 2001 article by Bret Warneke et al titled “Smart Dust: Communicating with a Cubic-Millimeter Computer” publ. in Computer , Pister wanted sensors, comm. devices, and computer in a cubic millimeter package.

Doug Steel of CT Bauer College of Bus at Houston noted grain of rice = 5 cm.

• Each mote could interact w/ others.
• (see extended quotation, next card)

Quotation : Steve Lohr, NYT Jan 30 2005, “Smart Dust? Not Quite, but We’re Getting There.” Smart dust could eventually consist of “Tiny digital sensors, strewn around the globe, gathering all sorts of information and communicating with powerful computer networks to monitor, measure, and understand the physical world in new ways.”

II. Orig conceptualized under DARPA, military uses theor. and examined.

Smart Dust website, battlefield surveill., treaty monitor., transp. monitor., + scud hunting.

benefit, surveill.

• Maj. Scott Dickson, Blue Horizons Paper for Ctr for Strat and Tech for USAF air war college, sees s.d. as help for battlespace awareness, homeland security, and WMD ID.
• could also defeat comm. jamming equipt by communicating among itself and w/ civilians in combat zones.
• 2010 article Jessica Griggs New Scientist , early defense, storms and debris.

Transition : Switch gears to daily lives.

III. s.d. project website: s.d. could become common in daily life.

Pasting particles for virtual computer keyboard to inventory control poss.

• Steve Lohr, 2010, NYT, “The applications for sensor-based computing, experts say, include buildings that manage their own energy use, bridges that sense motion and metal fatigue to tell engineers they need repairs, cars that track traffic patterns and report potholes, and fruit and vegetable shipments that tell grocers when they ripen and begin to spoil.”

Medically, accdng to SD project website, help disabled.

• interface w/ computers

injected, cd. relay info to docs and detect body changes instantly

• cancer cells, bacteria or virus, speed up treatment, and so on.

Transition : We expl. What SD is, how SD cd be used military, and how SD cd impact our lives.

Conclusion : Transf fiction to fact, experts agree potential 2025. Michael Crichton’s Prey isn’t reality, but in developing SD as fact, there are ethical considerations. Pister: privacy.

Dr. Kris Pister: “As an engineer, or a scientist, or a hair stylist, everyone needs to evaluate what they do in terms of its positive and negative effect. If I thought that the negatives of working on this project were larger or even comparable to the positives, I wouldn’t be working on it. As it turns out, I think that the potential benefits of this technology far far outweigh the risks to personal privacy.”

Using a set of cards similar to this could help you get through an impressive set of specialized information. But what if you lose your place during a speech? With a set of cards, it will take less time to refind it than with a full-sentence outline. You will not be rustling sheets of paper, and because your cards are written on one side only, you can keep them in order without flipping them back and forth to check both sides.

What if you go blank? Take a few seconds to recall what you’ve said and how it leads to your next points. There may be several seconds of silence in the middle of your speech, and it may seem like minutes to you, but you can regain your footing most easily with a small set of well-prepared cards.

Under no circumstances should you ever attempt to put your entire speech on cards in little tiny writing. You will end up reading a sequence of words to your audience instead of telling them your message.

Key Takeaways

• Working outlines help you with speech logic, development, and planning.
• The full-sentence outline develops the full detail of the message.
• The speaking outline helps you stay organized in front of the audience without reading to them.
• Using notecards for your speaking outline helps with delivery and makes it easier to find information if you lose your place or draw a blank.
• With respect to your speech topic, what words need to be defined?
• Define what you mean by the terms you will use.
• How does your definition compare with those of experts?

Stand up, Speak out Copyright © 2016 by University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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Speech Preparation #3: Don’t Skip the Speech Outline

This article describes how to support your core message with a speech outline , and provides numerous examples . This is the second step in the six-step speech preparation process .

Writing an outline is, unfortunately, a step that many skip. The most common excuse is simply “ No time. ” This is unfortunate because time spent on an outline is time well spent. It is necessary to ensure that you craft a coherent and focussed presentation .

• How to Prepare Your Presentation
• Select Your Speech Topic
• Plan Your Speech Outline
• Writing Your First Draft
• Editing Your Speech
• Add Speech Impact with Rhetorical Devices
• Staging, Gestures, and Vocal Variety
• Practicing Your Presentation
• Self-Critique: Preparation for Next Time
• Winning a Toastmasters Speech Contest

Writing a Speech Outline

• Basic Speech Outline
• Speech Outline Variants
• Outline Writing Tips
• Speech Outline Extended Example

An outline is a blueprint for your presentation .

• It highlights the key logical elements . i.e. what points are being made to logically support the core message?
• It highlights the key structural elements . e.g. introduction, body, conclusion, stories, high-level concepts
• It links these elements together in a sequence , perhaps allocating very rough timings.
• It can also map out the transitions between elements , although this may be deferred to a later stage of preparation.

Basic Speech Outlines

“ An outline is a blueprint for your presentation. ”

The basic speech outline template for structural elements is:

• Introduction

Similarly, the basic speech outline template for logical elements is the familiar advice:

• Tell them what you’re going to say
• Tell them what you’ve said

Put these together, and you have the start of a generic speech outline :

• Introduction — Establish topic and core message; list supporting points
• Supporting Point One
• Supporting Point Two
• Supporting Point Three
• Conclusion — Recap main points; summarize core message; call-to-action

It is surprising how well this simple 3-part outline template works for a wide range of speech topics. Incidentally, this same basic formula can be seen in novels, short stories, movies, plays, reports, business briefings, emails, memos, and many other forms of communication.

For many more examples , check out Why Successful Speech Outlines follow the Rule of Three .

Variants or Examples of Speech Outlines

Example: story-based outline.

Some people believe that stories are the best building blocks for speeches. For example, in The Story Factor (Annette Simmons) , the author claims that storytelling is the key to business communications .

• Attention grabbing opening which introduces the topic and core message
• Make a point
• Make another point.
• Make another point
• Memorable conclusion which ties together all three stories to support the core message.

Example: Scientific Conference Talk Outline

The outline for many scientific talks mirrors the scientific method :

• Define the problem needing a solution
• Describe the hypothesis which will explore one aspect of the problem
• Detail 1 — schematic
• Detail 2 — photograph
• Detail 3 — description
• Data analysis 1 — chart
• Data analysis 2 — chart
• Data analysis 3 — table
• Draw conclusions relating back to the hypothesis
• Suggest future actions

Example: Community Association Meeting Speech Outline

• Story to introduce the symptom (e.g. vandalism)
• Stakeholders
• A strong call-to-action motivating the audience to join the cause

Example: Business Proposal to Investors

• Be direct: “Invest $___ for %___ of the shares”
• Story to illustrate the need for the product XYZ
• Story to describe the vision of how product XYZ improves lives
• Benefit #1 (focus on benefits, not features)
• Story illustrating strength of the team
• Market analysis
• Financial projections
• Repeat call-to-action: “Invest $___ for %___ of the shares”

Other Speech Outline Writing Tips

“ When sequencing your outline points, try to avoid random order. Seek and extract the meaningful relationship. ”

Note that all of these speech outline examples are appropriate for a short six to ten minute speech . Longer time windows will obviously allow for more detailed outlines.

You may be able to customize one of the generic speech outline formats for your speech; more likely, you will need to craft your own to fit your situation. A few other things to consider:

• The granularity of your outline should be roughly one outline point per minute of speaking time, perhaps less for lengthy presentations.
• Remember that your presentation is much more than your set of slides . Your outline should reflect your speaking elements which the slides complement.
• Chronological – e.g. a biographical speech
• Spatial – e.g. an entertaining travel speech
• Cause-effect – e.g. speech relating crime rate to drug use
• Low to high importance – e.g. reasons to exercise
• Broad vision to specific details – e.g. a management speech outlining new company direction
• Your outline is not the same as cue cards , but they are related (if you use cue cards). An outline contains high-level speech elements; cue cards might additionally contain selected speech details e.g. transition phrases, key words/phrases, key numbers, or punch lines.

Speech Outline Example — Face the Wind

Here is the original outline that I put together for the Face the Wind speech. Comments follow which represent my thinking at the time of writing the outline.

• Opening humor – connect with audience as typical home owner
• “Strong roots… strong tree”
• Foreshadow: neighbour’s monster tree falling
• National news (trees falling on houses), but our house okay
• Arborists: “Wind came from a different direction”
• Establish key analogy – Trees cannot face the wind.
• Michelle and Lance have strong roots
• Maximus is born
• Call-to-action: “We must face our problems”

Comments on Face the Wind Outline

At the outline stage, I set up many key elements of the speech. I determined the three main stories, planned humorous opening, identified a few key phrases to incorporate, established contrast (tree/people), used a metaphor (roots of people), and concluded with a call-to-action.

Opening – I wanted to open with humor to offset the drama later in the speech. Also, I wanted to connect with the audience as a homeowner as many in the audience are also homeowners.

Story #1 – I wanted the first story to establish the “strong roots… strong tree” connection. By establishing that trees have strong roots, it makes the fact that they were toppled in the storm (story #2) more dramatic.

Story #2 – This story was essentially an expansion of the “wind came from a different direction” theory of arborists that I picked up several months prior from my friend. The fact that trees cannot face the wind is the key analogy in this speech, although the audience doesn’t know it yet.

Story #3 – This story tells about the struggles which eventually led to the birth of Maximus. The key element here is the contrast between trees and people (who can face the wind).

Next in the Speech Preparation Series

The next article in this series discusses the causes of writer’s block and writing the first draft of your speech .

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11 comments.

Andrew, I can’t imagine not using an outline! In fact, for most of my presentations, I ONLY write an outline and use just that for all of my preparation. Can’t have a body without a skeleton!

Hi Lisa I am a student at Ashworth University. I love that school. I received my Associate in Criminal Justice, and now working on my Bachelor in Early Childhood Development. My Bachelor is online and it is kicking me Real Hard! lol I truly wish I had the confident you have about the outline. I have about 30 sheets of papers in front of me and I have NO ideal of where to start!

Thanks, good information. I needed a refresher on some of this information. Much appreciated. 🙂

i think to have a speach outline can help in the long run!!

This is an extremely good article which helps me a lot!

I am one of the students of CST 100 at Northern Virginia community college Annandale campus.

Writing an outline is such as good help. It helps me to underline all the points that I am going to say, and also it helps me not to focus on my notes so that I can make a great eye contact with my audiences. My speech goes smoothly when I do my outline before that.

Thank you for sharing! Great information to build a speech that will impact listeners. I quill share your page with others!

Fantastic resource. I suggest it to students all the time.

This was a very helpful article. Thank you. I give my second speech tomorrow. I hope to execute all you have taught us.

Very helpful!:)

Awesome Article. Definitely great starter points for anyone wanting to write a speech. I have been stuck on my speech writing and now I feel more confident in progressing forward.

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8 Blog Links

S.O.A.P.S. Activity « Mrs. Henson’s Blog — Mar 13th, 2009

Speech Preparation « Mrs. Henson’s Blog — Sep 15th, 2009

3 simple ways to improve your public speaking « Low Hanging Fruit — Nov 12th, 2009

Public Speaking Training — Dec 22nd, 2009

Potential Speech Formats « Space/Place/Identity/Affect — Sep 4th, 2012

Speech Preparation | Managerial Communication Everyday — Sep 25th, 2012

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Cue cards for public speaking 

How to make cue cards & use them effectively.

By:  Susan Dugdale  

Making good cue cards from standard office supply index or note cards to help you confidently deliver an extemporaneous  speech is relatively easy.  And using them well will lift the quality of your presentation immeasurably. (Truly! I promise you that's not hyperbole. ☺)

What's on this page

Step-by-step guidelines on how to make cue cards and use them well:

• what are cue cards ?
• the benefits of using cue cards
• the materials required to make cue cards
• the 10 features of an effective cue card
• how to write up cue cards - the 3-step process to get from a speech outline to cue cards that work the way you want them to  
• how to rehearse with cue cards
• the difference between cue cards and flash cards

What are cue cards?

Cue * or note cards, used by speakers when making an extemporaneous speech * , are typically handheld. They are about 4 inches by 6 inches in size, with carefully selected and ordered words and phrases written on them. These act as prompt to help speakers remember what they have to say.

* A  cue is a signal or a prompt to say or do something. * extemporaneous speech -a well-prepared speech that relies on research, clear organization, and practiced delivery, but is neither read nor completely memorized.

The benefits of using cue cards

People who do not use cue cards to help them deliver a prepared speech either read it from a word-for-word printout or rely entirely on their memory.

However, both these delivery methods have potential traps for the unwary.

• Reading a speech well is a skill and like any skill it needs work to become proficient at it. Someone who hasn't practiced reading aloud is very likely to be difficult to listen to and to watch.
• Opting to deliver a speech entirely from memory is only effective if you've done enough practice. A blank-out and trying to chase down lost words in front of an audience can be hard to recover from. (There is no safety-net!)

Enter cue cards!

The benefits of using cue cards well are:

• Not being anchored to a podium reading the entire text of your speech. This enables you to freely interact with your audience: -to make eye contact, -to observe and readily respond, for instance to clarify a   point you can see has not been understood, to leave out   bits you can tell are not wanted or needed..., -to gesture and move easily.
• Not being left stranded and floundering because you have forgotten important details, or the sequence of your material. Cue cards are reassuring.  

A well-prepared set of cue cards will give you confidence. You will sound, look and feel more present, and your entire delivery will have more life, more energy! 

For those of you who are nervous about making the transition from the safety of a complete sentence by sentence script to note cards, don't be. Take it slowly. Give yourself time to thoroughly prepare and rehearse with them, and you'll be delighted with the result.

The materials needed

You'll need a packet of standard index cards, similar to the one in the illustration below, a selection of highlighters, (for example, yellow, pink, blue and green), and an easily-read pen. I suggest using one with either blue or black ink.

The 10 features of good cue cards 

The information you put on your cards and how you lay it out is critically important. You need to be able to read and understand them at a glance. (See the illustration below)

The most user-friendly cue cards:

• have ONE main subject heading or idea per card
• have a heading showing which part of the speech the card belongs to  
• are written or printed clearly using larger than usual font   - so you can read them easily
• have plenty of white space around each word or phrase to help them stand out
• use bullet points or numbers to itemize the supporting ideas under the main heading
• are written on ONE side of the card only
• are clearly numbered so that you know the order they come in and it can be a good idea to tie them together .   Use a hole punch to make a hole through the left corner of your cards and tie with a loop of string long enough to allow them to be flipped. The advantage of that is if you drop or somehow get them out of sequence, you're not scrabbling around trying to get them back into the right order and find where you'd got up to while being watched. That can be tough with dozens of pairs of eyes on you!  
• are color-coded to show your main idea, supporting ideas, examples and transitions or links.
• have where props are to be shown . For example: Main Idea One - Supporting Idea - Example - Show slide 1
• have approximate timings marked so you can track yourself through your allotted time. If you find you're going over you can adjust by leaving out an extra example or conversely if you're under time, you can add one in.

Preparing your speech for cue cards

Before starting the cue cards you need to make sure your speech is fully prepared.

The next 3 steps are an essential part of the preparation process.

1. Reviewing your speech outline

Using your speech outline go through from the beginning checking the sequence of ideas, supporting material and  transitions to ensure all your information is in an effective and logical sequence.  (And if you haven't made an outline yet  download and use the blank one available from the link below.)

Have you outlined your speech?

If you haven't got a speech outline already prepared ...

Use the printable blank speech outline template you'll find on this page: sample speech outline . It will make preparing your cue cards a breeze. 

2. Try your speech out loud

Use your outline to try your speech out loud. Say it through as if you were actually giving it and time yourself.

Remember to allow for pausing, waiting for the audience to finish laughing before you begin talking again, and so on.

You may need to edit if it's too long and it's a lot easier to do that at this stage. 

3. Feedback

Once you have the length right for your time allowance, ask a few people whose judgment you trust to listen to you give your speech. Have them give you feedback on its content, structure and delivery, paying particular attention to the introduction and the close.

(For more information see speech evaluation| giving and receiving meaningful feedback .) 

Use the feedback you've been given to rework your speech if you need to.

When you're satisfied you have it the best it can possibly be, you're ready to prepare it for cue cards.

Getting from outline to writing up your cue cards

Identifying good keywords and phrases.

Each segment or part of your speech, from its introduction to conclusion, should be reducible to a key word or phrase.  The phrase or keyword will act as a prompt, or trigger, making you immediately remember what it was you wanted to say.

Before you can write your cue cards you need to go through your speech outline and choose a word or phrase that best represents what each part is about.  

Once you've finished, you're ready to write up your cards using the  1-10 guidelines  above.

Test your cards as you make them

Double check the effectiveness of each card as you write them to make sure you are using keywords or phrases that actually do trigger your memory.

This is also particularly important for links or transitions. Forgetting how you got from one piece of information to the next not only leaves you stranded but your audience as well.

NB.  Be sure to note the names of important people, facts or processes too.

A word of warning

Do not be tempted to print or write the whole of your speech out, then cut it into bits and stick those bits onto cue card sized pieces of cardboard. * It will defeat your purpose entirely.

You'll finish with ridiculously cramped notes that, as well as being difficult to read, stop you from freely interacting with your audience. You'll be head down trying to decipher what you wrote!

* (I've seen it in action! Occasionally one of my student's would try it and the result was never, ever good.)

Rehearsing with your cue cards

You'll find a full page here on ' how to rehearse ' .

It includes notes specifically on rehearsing using your cue cards as well as other valuable tips for delivering your speech successfully.

Now that you've completed your set of cards, please don't shortchange yourself by assuming you are fully prepared and ready for delivery.

To use them well you really do need to practice with them. Before you give your speech aim for at least three concentrated rehearsal sessions and do more if possible.

Cue cards and flash cards. What's the difference? 

The principal difference between them is their purpose.

Flash cards are used to help memorize information for example, vocabulary lists for a new language you're learning, the sequence of events leading to the outbreak of WW2, or the names and placement of all the bones in the human body.

They frequently have diagrams and pictures as well as words on them to make the information easier to remember. 

The goal or purpose of them is instant recall. They are extensively used by students, particularly as part of their exam preparation.

In comparison, cue cards are generally larger than flash cards and have less information on them - just an ordered sequence of a speech's key words and phrases.

Whereas flash cards are used prior to an examination or test, cue cards are used during a presentation. Their purpose is to prompt or remind the speaker to say what they wanted to.

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How to Write a Speech Outline

Last Updated: May 23, 2024 Fact Checked

This article was co-authored by Emily Listmann, MA and by wikiHow staff writer, Jennifer Mueller, JD . Emily Listmann is a Private Tutor and Life Coach in Santa Cruz, California. In 2018, she founded Mindful & Well, a natural healing and wellness coaching service. She has worked as a Social Studies Teacher, Curriculum Coordinator, and an SAT Prep Teacher. She received her MA in Education from the Stanford Graduate School of Education in 2014. Emily also received her Wellness Coach Certificate from Cornell University and completed the Mindfulness Training by Mindful Schools. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 507,513 times.

A speech outline can increase your confidence and help you keep your place so you sound authoritative and in control. As you write your speech outline, focus on how you'll introduce yourself and your topic, the points you'll cover, and the interests of your audience.

Sample Outline and Writing Help

Crafting Your Introduction

• Keep in mind you may be nervous when you start your speech. Include this in your outline so you won't forget.
• If there's anything about you that relates you to your audience, or to the group that organized the event, you want to include that in your brief greeting as well – especially if you didn't have the benefit of an introduction from someone else.
• For example, you might say "Good afternoon. I'm Sally Sunshine, and I've been a volunteer with the Springfield Animal Society for five years. I'm honored they've invited me to speak here today about the importance of spaying or neutering your pets."

• When choosing your attention-getter, keep your audience in mind. Think about what would grab their attention – not necessarily what you personally find interesting or humorous.
• If you're not sure whether your attention-getter will work, try practicing it in front of friends or family members who are similar in age and interests to the people who will be in the audience when you give your speech.
• For example, if you're giving a speech on spaying and neutering pets to a group of suburban families, you might open with a humorous reference to the Disney movie "101 Dalmatians."

• Briefly explain the importance of the topic or issue you'll be discussing in your speech.
• If your speech is an informative one, explain why the information is important or relevant to your audience.
• For argumentative speeches, explain what might happen if action isn't taken on the issue.
• For example, you might say "Every year, our local animal shelter has to put down 500 unwanted cats and dogs. If all pets were spayed and neutered, it's estimated this number would decrease to under 100."

• If you're giving an argumentative speech, your thesis statement will be a statement of the ultimate point you hope to prove through the information and evidence you lay out in your speech.
• For example, the thesis statement for a speech arguing that all pet owners should spay or neuter their pets might be "Our entire community would benefit if all pets were spayed or neutered."
• The thesis statement for a more informative speech will simply summarize the type of information you're going to provide the audience through your speech.
• For a more scientific speech, your thesis statement will reflect the hypothesis of the scientific study you're presenting in your speech.

• If you're giving a speech for a class in school, your "credibility" may be as simple as the fact that you took the class and researched the topic.
• However, if you have a more personalized interest in the topic of your speech, this is a good time to mention that.
• For an argumentative speech, a personal connection to the subject matter can enhance your credibility. For example, maybe you're giving a speech about local urban housing policy and you became interested in the topic when you learned your family was facing eviction. A personal connection often can mean more to members of your audience than extensive professional experience in the area.

• There's no hard and fast rule, but speeches typically have three main points. You should list them in your introduction in the order you plan to present them in your speech. The order in which you discuss your points depends on the type of speech you're giving.
• For example, your speech on spaying or neutering pets might address the benefits to the pet first, then the benefit to the pet's family, then the benefit to the community at large. This starts small and moves outward.
• For an argumentative speech, you typically want to lead with your strongest argument and work down in order of strength.
• If you're giving an informative speech based on a historical event, you may want to provide your points chronologically. Other informative speeches may be better served by starting with the broadest point and moving to more narrow points.
• Ultimately, you want to order your points in a way that feels natural to you and will enable you to easily transition from one point to another.

Building the Body of Your Speech

• Your first point will be a top-level entry on your outline, typically noted by a Roman numeral.
• Beneath that top-level, you will have a number of sub-points which are comments, statistics, or other evidence supporting that point. Depending on how your outline is formatted, these typically will be letters or bullet points.

• As with the points themselves, with your evidence you typically want to start with the strongest or most important sub-point or piece of evidence and move down. This way, if you start running short on time, you can easily cut the last points without worrying that you're leaving out something important.
• The type of evidence or sub-points you'll want to include will depend on the type of speech you're giving.
• Try to avoid pounding your audience with long series of numbers or statistics – they typically won't retain the information. If you have a significant amount of numerical data or statistics, creating an infographic you can project during your presentation may be more useful.
• Keep in mind that additional personal stories or anecdotes can be particularly effective to get your point across in a speech.
• For example, if your first point in your speech about spaying or neutering pets is that the procedure benefits the pets themselves, you might point out that pets that are spayed or neutered live longer, are at a decreased risk for certain types of cancer, and are generally more healthy than pets who aren't spayed or neutered.

• Avoid over-thinking your transition. It really doesn't need to be incredibly sophisticated. If you can't come up with anything specific, using a simple transitional phrase will work fine.
• For example, you might say "Now that I've discussed how spaying and neutering has a positive effect on your pet's health, I want to move to the effect that spaying and neutering has on your family."
• Some of the most effective transitions turn on a particular word or phrase, such as the word "effect" in the example above.

• When choosing your sub-points or the facts that you want to emphasize in your speech, keep your audience in mind as well as the overall point. Think about what's important to them, or what they potentially would find most surprising or most interesting.

Creating Your Closing

• This transition doesn't need to be fancy – it doesn't even have to be a whole sentence. You can simply say "In conclusion," and then launch into your summary.

• You don't need to go into detail here – you're just reinforcing what you've already told your audience.
• Make sure you don't introduce any new information in your closing summary.
• For example, you might say "As you've seen, spaying or neutering your pet has substantial benefits not only for you and your pet, but also for the community at large."

• If your speech went well, you have fully proven your thesis and demonstrated its importance. This statement should relate back to the summary of your points and present a strong statement.
• Particularly for brief speeches, you can even combine your summary of points with your thesis statement in a single sentence that wraps up your speech.
• For example, you might say "Given the benefits to your pet's health, to your family, and to the overall well-being of your community, it is clear that spaying or neutering pets should be a top priority for all pet owners."

• You may want to think of a way to bring the entire speech back around to that story you initially told to grab your audience's attention.
• If you have an argumentative or similar speech, your closing lines typically will include a call to action. Give your audience an example of how important the subject of your speech is, and implore them to act on the information you gave them in a specific way.
• When making a call to action, make sure you include specific details, such as where to go, who to contact, and when to act.
• For example, you might say "For the next week, the Springfield Animal Society will be spaying and neutering pets for free at their clinic on 123 Main Street. Call 555-555-5555 to make an appointment for your furry friend today!"

• Particularly if your speech was longer or if you went over the time allotted, be sure to tell them that you appreciate their time.
• As with your initial greeting, including this in your outline ensures you won't forget it in the moment. That doesn't mean you should try to write something verbatim. Rather, you should focus on your thanks being more off-the-cuff and sincere.

• If you want to establish parameters for the questions, be sure to list these in your outline so you can mention them when you announce that you're open for questions.
• Anticipate questions that may be asked dependent on your speech topic. Preemptively answer those questions and include them in your outline.
• You also should note if you only have a specified period of time for questions, or if you're only taking a set number of questions.

Community Q&A

• Outlines can vary in how formal or informal you make them. You could either make it a full script or use shorthand with highlighted main points. Use the outline that works best for you. Thanks Helpful 12 Not Helpful 0
• Use a large font that you can easily read by glancing down. Print your outline and place it on a desk, then stand and look down at the paper. If it's too small or you find yourself leaning over to read it, increase the font size. Thanks Helpful 16 Not Helpful 3
• Type your outline on a word-processing application. There typically will be an outline template you can use that will format the outline correctly automatically. Thanks Helpful 7 Not Helpful 3

You Might Also Like

• ↑ https://www.unr.edu/writing-speaking-center/student-resources/writing-speaking-resources/speech-introductions
• ↑ https://owl.purdue.edu/owl/general_writing/the_writing_process/thesis_statement_tips.html
• ↑ https://lewisu.edu/writingcenter/pdf/final-developing-a-speech-outline.pdf
• ↑ https://www.unr.edu/writing-speaking-center/student-resources/writing-speaking-resources/speech-evidence
• ↑ https://open.lib.umn.edu/publicspeaking/chapter/10-2-keeping-your-speech-moving/

About This Article

The best way to write a speech outline is to write the main points of your greeting and introduction in the first section, including your name and what you’ll be talking about. Then, make a second section with bullet points of all the important details you want to mention in the body of your speech. Make sure to include facts and evidence to back your argument up. Finish your outline with a section that summarizes your points concisely. To learn how to keep your audience's attention throughout your speech, keep reading below! Did this summary help you? Yes No

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Chapter 14: Outlining

This chapter is adapted from  Stand up, Speak out: The Practice and Ethics of Public Speaking ,  CC BY-NC-SA 4.0 .

Why is outlining important for a speech?

Why Outlining Is Important for a Speech

For your presented speech to be as effective as possible, organize your information into logical patterns that your audience can understand. This especially applies if you already know much about your topic. Take careful steps to include pertinent information that your audience might not know and to explain relationships that might not be evident to them. Using a standard outline format helps you to make decisions about your main points, about choosing information to support those points, and about crafting the appropriate language to use. Without an outline, your message is liable to lose logical integrity. It might even deteriorate into a bullet-point list with no apparent cohesiveness,—except for the topic—leaving your audience relieved when your speech is finally over.

In this chapter, we discuss three outline types: a working outline, a full-sentence outline, and a speaking outline. For working outlines and full-sentence outlines, write in complete sentences; for speaking outlines, write in phrases We’ll give detailed outline examples later in the chapter, but for this first section, we’ll discuss general outlining principles.

An Outline Tests Your Specific Purpose’s Clarity

A full-sentence outline lays a strong foundation. It compels you to have one clear and specific purpose and helps to frame a clear, concrete thesis statement. An outline helps you to exclude irrelevant information that does not directly focus on your thesis, and it reduces the research you must do because you will clearly identify the supporting evidence you need. And when presenting, an outline helps you remember your speech’s central message.

Also, a solid full-sentence outline helps your audience understand and remember your message because they will be able to follow your reasoning. Creating an outline is a task too often perceived as busywork, unnecessary, time consuming, and restrictive. However, students who carefully write a full-sentence outline characteristically give powerful presentations with excellent messages.

An Outline Tests Your Content’s Scope

A clear, concrete thesis statement acts as your outline’s compass. Explicate each main point, then, test your content’s scope by comparing each main point to the thesis statement. If you find a poor match, you will know you’ve wandered outside your thesis statement’s scope, as you will see in the example below.

Specific Purpose: To inform property owners about the economics of wind farms generating electrical energy.

• Your first main point: modern windmills require a very small land base, making real estate cost’s low. This is directly related to the economics thesis. Now, supply information to support your claim that only a small land base is needed.
• Your second main point: you might be tempted to claim that windmills don’t pollute in the ways other sources do. However, you will quickly note that this claim is unrelated to the economics thesis, so stay within this scope. A better second main point: once windmills are in place, they require virtually no maintenance. This claim is related to the economics thesis. Now, supply information to support this claim.
• Your third point: windmill-generated electrical energy is more profitable compared to other sources—many audience members will want to know this. This point is clearly related to the economics thesis, and you will easily find information from authoritative sources to support this claim.

When you write in outline form, it is much easier to test your content’s scope because you can visually locate specific information very easily and then check it against your thesis statement.

An Outline Tests Your Main Points’ Logical Patterns

You have many topic choices, therefore, there are many ways to logically organize your content. In the example above, we simply list three main points that are important economics to consider about wind farms. You can also arrange a speech’s main points into a logical pattern. We discuss these patterns in the Organizing the Speech Body section. Whatever logical pattern you use, if you examine your thesis statement and then look at your outline’s three main points, you will see the logical way in which they relate.

An Outline Tests Your Supporting Ideas’ Relevance

When you create an outline, you clearly see that you need supporting evidence for each main point. For instance, your first main point claims that windmills require less land than other utilities. Therefore, provide supporting evidence about the acreage windmills require and the acreage other energy-generating sites require, such as nuclear power plants or hydroelectric generators. Use expert sources in economics, economic development, or engineering to support your claims. You can even include an expert’s opinion, but not an ordinary person’s opinion. The expert opinion provides stronger support for your point.

Similarly, the second point claims that once a windmill is in place, there is virtually no maintenance cost. To support this claim, provide annual windmill-maintenance costs and compare these to the alternative energy-generating sites’ annual maintenance costs. If you compare nuclear power plants to support your first main point, compare nuclear power plants again to be consistent. It becomes very clear, then, that the third main point about windmill-generated energy’s profitability needs authoritative references to compare it to nuclear power-generated energy’s profitability. In this third main point, use just a few well-selected statistics from authoritative sources to support you claims, and compare them to the other energy sources you’ve cited.

An Outline Tests Your Speech’s Balance and Proportion

Writing a full-sentence outline is visually valuable. You immediately see whether each main point’s importance is approximately equal. Does each main point have the same number of supporting points? If you find that your first main point has eight supporting points while the others only have three each, you have two choices: either choose the best three from the eight supporting points or strengthen the authoritative support for your other two main points. Remember, use the best supporting evidence you can find even if it means conducting more research.

An Outline Serves as Your Speaking Notes

In addition to writing a full-sentence outline to prepare your speech, create a shortened outline to use as speaking notes to ensure a strong delivery. If you were to use the full-sentence outline when delivering your speech, you would be reading too much, which limits your ability to give eye contact and use gestures, and it hurts your audience connection. For this reason, write a short-phrase outline on 4 × 6 notecards to use when you deliver your speech.

Within the speech-writing process, there exists commonly agreed upon principles for creating an outline. The following are important factors to consider when creating a logical and coherent outline:

Singularity

For clarity, make sure your thesis statement expresses one single idea. Use this single idea optimally as a guide to build your outline. The same holds true for your three main points: each must express one clear single idea. If many different ideas are required to build a complete message, present them in separate sentences using transitions such as “at the same time,” “alternately,” “in response to that event,” or some other transition that clarifies the relationship between two separate ideas. As a reminder, for your audience’s sake, maintain clarity.

A full-sentence outline readily shows whether you are giving equal time to each three main points. For example, are you providing each three main points with corresponding supporting evidence? Also, are you showing each main point’s direct relationship to the thesis statement?

Consistency

Framing a thesis statement with one clear single idea will help you maintain consistency throughout your speech. Beyond the usual grammatical subject-verb agreement requirements, maintain a consistent approach. For instance, unless your speech has a chronological structure that begins in the past and ends in the future, choose a consistent tense, past or present, to use throughout the speech. Similarly, choose a language and use it consistently, for example, use humanity instead of mankind or humans, and use that term throughout.

To ensure your audience understands your speech, do not assume that what is obvious to you is also obvious to your audience. Pay attention to using adequate language in two ways: how you define terms and how you support your main points. And use concrete language as much as you can. For instance, if you use the word community, you’re using an abstract term that can mean many things. So, define for your audience what you mean by community. And when you use evidence to support your main points, use the right kind and the right weight. For instance, if you make a substantial claim, such as all printed news sources will be obsolete within ten years, you must use expert sources to support that claim.

Parallelism

Parallelism refers to the idea that the three main points follow the same structure or use the same language. Parallelism also allows you to check for inconsistencies and self-contradictory statements. For instance, does anything within your second main point contradict anything in your first main point? Examining your content’s parallelism strengthens your message’s clarity.

What are the three types of outlines?

Outlines are designed to evolve throughout your speech-preparation process, so in this section, we discuss the three types—a working outline, a full-sentence outline, and a speaking outline—and how you progress from each. Also, we discuss how using speaking-outline notecards help you as a speaker.

Working Outline

Use a working outline to develop your speech. This is the outline you use to lay out your speech’s basic structure, so it changes many times before it is complete. A great strategy to begin your working outline is to type out labels for each element. Later, fill in the content. The following are the outline labels that you must have:

Working Outline Labels

General Purpose

Specific Purpose

Introduction/Grabber

Thesis Statement

Main Point I

• supporting point

Main Point II

Main Point III

Also, a working outline allows you to work out your message’s kinks. For instance, let’s say you’ve made the claim that coal mining is a hazardous occupation, but you cannot find authoritative supporting evidence. Now, you must re-examine that main point to assess its validity. You might have to change that main point to be able to support it. If you do so, however, you must make sure that the new main point is a logical part of the thesis statement, the three main points, and the conclusion sequence. Don’t think of your working outline as a rough copy, but as a careful step in developing your message. It will take time to develop, but is well worth it as it lays your speech’s entire foundation. Here is a working outline example:

Name: Anomaly May McGillicuddy

Topic: Smart dust

General Purpose: To inform

Specific Purpose: To inform college science students about smart dust’s potential.

Main Ideas:

• Smart dust is an assembly of microcomputers.
• Smart dust can be used by the military—no. No—smart dust could be an enormous asset in covert military operations. (That’s better because it is clearer and precise).
• Smart dust could also have daily life applications.

Introduction: (Grabber) (fill in later)

Thesis Statement: Thus far, researchers hypothesize that smart dust could be used for everything from tracking hospital patients, to early natural-disaster warnings, to defending against bioterrorism.

Preview: Today, I’m going to explain what smart dust is and the various near-future smart dust applications. To help us understand the small of it all, I will first examine what smart dust is and how it works. I will then examine some smart-dust military applications. And I’ll end by discussing some smart dust-nonmilitary applications.

Transition: (fill in later)

Main Point I: Dr. Kris Pister, a robotics lab professor at the University of California, Berkeley, originally conceived the smart-dust idea in 1998 as part of a project funded by the Defense Advanced Research Projects Agency (DARPA).

• (supporting point)

Main Point II: Because smart dust was originally conceptualized under a grant from DARPA, smart-dust military uses have been widely theorized and examined.

Main Point III: According to the smart-dust project website, smart dust could quickly become a common part of our daily lives.

Conclusion: (Bring your message full circle and create a psychologically satisfying closure.)

This working outline stage turns out to be a good place to go back and examine whether all the main points are directly related to the thesis statement and to each other. If so, your message has a strong potential for a unified focus. But if one main-point relationship is weak, this is the time to strengthen it. It will be more difficult to strengthen it later, for two reasons: first, the sheer amount of text on your pages will make the visual task more difficult, and second, it becomes increasingly difficult to change things in which you have invested much time and thought.

You can see that this working outline lays a strong foundation for the rest of your message. Its organization is visually apparent. Once you are confident in your basic message’s internal unity, begin filling in the supporting points in descending detail—that is, from the general main points, to the particular supporting points, and then to greater detail. The outline makes it visually apparent where information fits and allows you to assess your supporting points to be sure they’re authoritative and directly relevant to the main points they must support.

Now, let’s discuss transitions. Sometimes, and not surprisingly, transitions seem troublesome to write because we often omit them in informal conversations. Our conversation partners understand what we mean because of our gestures and vocal strategies. And even when we do include transitions, we don’t generally identify them as transitions. But in a speech, we must use effective transitions as a gateway from one main point to the next. The listener needs to know when a speaker is moving from one main point to the next.

In the next outline type—the full-sentence outline, take a look at the transitions and see how they make the listener aware of when you shift focus to the next main point.

Full-Sentence Outline

Write a full-sentence outline in full sentences only. There are several reasons why a full-sentence outline is important. First, this outline type includes a full plan of everything you intend to say to your audience so that you will not have to struggle with wordings or examples. Second, this outline type provides a clear idea of how much time it will take to present your speech. Third, a full-sentence outline showcases your ethical responsibility to your audience by detailing how fundamentally well-prepared you are. This is how a full-sentence outline looks:

Specific Purpose: To inform college science students about smart-dust’s potential.

• Smart dust could be an enormous asset in covert military operations.

Introduction/Grabber: In 2002, famed science-fiction writer Michael Crichton released his book Prey, which was about a swarm of nanomachines that were feeding off living tissue. The nanomachines were solar powered, self-sufficient, and intelligent. Most disturbingly, the nanomachines could work together as a swarm as it took over and killed its prey in its need for new resources. This nanotechnology-sophistication level is surprisingly more science fact than science fiction. In 2000, Kahn, Katz, and Pister, three electrical engineering and computer science professors at the University of California, Berkeley, hypothesized in the Journal of Communications and Networks that wireless networks of tiny microelectromechanical sensors, or MEMS; robots; or devices could detect phenomena including light, temperature, or vibration. By 2004, Fortune Magazine listed “smart dust” as the first in their “Top 10 Tech Trends to Bet On.”

Thesis Statement: Thus far, researchers hypothesized that smart dust could be used for everything from tracking hospital patients, to early natural-disaster warnings, to bioterrorism defense.

Preview: Today, I’m going to explain what smart dust is and the various near-future smart dust applications. To help us understand the small of it all, I’ll first discuss what smart dust is and how it works. I’ll then discuss some smart-dust military applications. And I’ll end by discussing some smart-dust nonmilitary applications.

Transition: To help us understand smart dust, I’ll begin by first examining what smart dust is.

• According to a 2001 article by Bret Warneke, Matt Last, Brian Liebowitz, and Kris Pister titled “Smart Dust: Communicating with a Cubic-Millimeter Computer” published in Computer , Pister’s goal was to build a device that contained a built-in sensor, a communication device, and a small computer that could be integrated into a one-cubic-millimeter package.
• Each individual dust piece, called a mote, would then have the ability to interact with other motes and supercomputers.
• As Steve Lohr wrote in the January 30, 2010, edition of the New York Times in an article titled “Smart Dust? Not Quite, But We’re Getting There,” smart dust could eventually consist of “Tiny digital sensors, strewn around the globe, gathering all sorts of information and communicating with powerful computer networks to monitor, measure, and understand the physical world in new ways.”

Transition: Now that we know what smart dust is, let’s switch gears and talk about some the smart-dust military applications.

• Major Scott Dickson, in a Blue Horizons paper written for the US Air Force Center for Strategy and Technology’s Air War College, sees smart dust as helping the military in battlespace awareness, homeland security, and identifying weapons of mass destruction.
• Furthermore, Major Dickson also believes it may be possible to create smart dust that has the ability to defeat communications-jamming equipment created by foreign governments, which could help the US military not only communicate among itself, but could also increase communications with civilians in military combat zones.
• According to a 2010 article written by Jessica Griggs in New Scientist , one of the first smart-dust benefits could be an early defense warning for space storms and other debris that could be catastrophic.

Transition: Now that we’ve explored some of smart-dust’s military benefits, let’s switch gears and see how smart dust may be able to impact our daily lives.

• Steve Lohr, in his 2010 New York Times article, wrote, “The applications for sensor-based computing, experts say, include buildings that manage their own energy use, bridges that sense motion and metal fatigue to tell engineers they need repairs, cars that track traffic patterns and report potholes, and fruit and vegetable shipments that tell grocers when they ripen and begin to spoil.”
• Theoretically, we could all be injected with smart dust, which detects adverse body changes instantly and relays information to our physicians.
• Smart dust could detect microscopic center-cell formations or alert us when we’ve been infected by a bacterium or virus, which could speed up treatment and prolong all our lives.

Transition: Today, we’ve explored what smart dust is, how the US military could use smart dust, and how smart dust could impact all our lives in the near future.

Conclusion: While smart dust is quickly transferring from science fiction to science fact, experts agree that smart dust’s full potential will probably not occur until 2025. Smart dust is definitely in our near future, but swarms of smart-dust eating people as was depicted in Michael Crichton’s 2002 novel, Prey, isn’t reality. However, as with any technological advance, there are definite ethical considerations and worries related to smart dust. Even Dr. Kris Pister’s smart-dust project website admits that as smart dust becomes more readily available, one of the trade-offs will be privacy. Pister responds to these critiques by saying, “As an engineer, or a scientist, or a hair stylist, everyone needs to evaluate what they do in terms of its positive and negative effect. If I thought that the negatives of working on this project were greater than or even comparable to the positives, I wouldn’t be working on it. As it turns out, I think that the potential benefits of this technology far outweigh the risks to personal privacy.”

References Crichton, M. (2002). Prey. New York, NY: Harper Collins.

Dickson, S. (2007, April). Enabling battlespace persistent surveillance: the firm, function, and future of smart dust (Blue Horizons Paper, Center for Strategy and Technology, USAF Air War College). Retrieved from USAF Air War College website: http://www.au.af.mil/au/awc/awcgate/cst/bh_dickson.pdf

Griggs, J. (2010, February 6). Smart dust to provide solar early warning defense. New Scientist, 205(2746), 22.

Kahn, J. M., Katz, R. H., & Pister, K. S. J. (2000). Emerging challenges: Mobile networking for “smart dust.” Journal of Communications and Networks , 2, 188–196.

Lohr, S. (2010, January 30). Smart dust? Not quite, but we’re getting there. New York Times. Retrieved from http://www.nytimes.com

Pister, K., Kahn, J., & Boser, B. (n.d.). Smart dust: Autonomous sensing and communication at the cubic millimeter. Retrieved from http://robotics.eecs.berkeley.edu/~pister/SmartDust

Steel, D. (2005, March). Smart dust: UH ISRC technology briefing. Retrieved from http://www.uhisrc.com

Vogelstein, F., Boyle, M., Lewis, P., Kirkpatrick, D., Lashinsky, A.,…Chen, C. (2004, February 23). 10 tech trends to bet on. Fortune, 149(4), 74–88.

Warneke, B., Last, M., Liebowitz, B., & Pister, K. S. J. (2001). Smart dust: Communicating with a cubic millimeter computer. Computer , 31, 44–51.

When you prepare your full-sentence outline carefully, it may take as much as one- and one-half hours to complete the outline’s first part from your name at the top through the introduction. When you’ve completed that part, take a break and do something else. When you return to the outline, complete your draft in another one- and one-half hours. After that, you only need to do a detailed check for completeness, accuracy, relevance, balance, omitted words, and consistency. If you find errors, instead of being frustrated, be glad you can catch these errors before you stand up in front of your audience.

You will notice that the various speech parts, for instance, the transitions and main points, are labeled. There are compelling reasons for these labels. First, as you develop your message, you will sometimes find it necessary to go back and look at your wording in another part of the outline. Your labels help you find particular passages easily. Second, the labels work as a checklist so that you can make sure you’ve included everything you intended. Third, the labels helps you prepare your speaking outline.

You’ll also notice the full references at the outline’s end. They match the citations within the outline. Sometimes, while preparing a speech, a speaker finds it important to go back to an original source to be sure the message will be accurate. If you type in your references as you develop your speech rather than afterward, they will be a convenience to you if they are complete and accurate.

Don’t think of the references as busywork or drudgery. Although they’re more time consuming than text, they are good practice for the more advanced academic work you will do in the immediate future.

Speaking Outline and The Advantages of Using Presentation Notes

Your full-sentence outline prepares you to present a clear and well-organized message, but your speaking outline will include far less detail. Resist the temptation to use your full-sentence outline as your speaking outline. The temptation is real for at least two reasons. First, once you feel that you’ve carefully crafted every word sequence in your speech, you might not want to sacrifice quality when you shift to vocal presentation. Second, if you feel anxious about how well you will do in front of an audience, you may want to use your full-sentence outline as a safety net. In our experience, however, if you have your full-sentence outline with you, you will end up reading rather than speaking to your audience. Remember, do not read, instead, use carefully prepared notecards.

Your speech will probably have five main components: introduction, main point one, main point two, main point three, and the conclusion. Therefore, we recommend using five notecards—one for each component.

How will five notecards suffice in helping you produce a complete, rich delivery? Why can’t you use the full-sentence outline you labored so hard to write? First, your full-sentence outline will make it appear that you don’t know your speech’s content. Second, the temptation to read the speech directly from the full-sentence outline is nearly overwhelming; even if you resist this temptation, you will find yourself struggling to remember the words on the page rather than speaking extemporaneously. Third, paper is noisier and more awkward than cards. Fourth, it’s easier to lose your place using the full outline. Finally, cards just look better. Carefully prepared cards, together with practice, will help you more than you might think.

Use 4 × 6 cards. The smaller 3 × 5 cards are too small to provide space for visually organized notes. Number your cards, and write on one side only. Numbering is helpful if you happen to drop your cards, and writing on one side only means that while you are speaking, the audience is not distracted by your handwritten notes and reminders to yourself. Make sure that each card contains only key words and key phrases, but not full sentences.

Some speeches will include direct or extended quotations from expert sources. These quotations might be highly technical or difficult to memorize, but they must be presented correctly. This is a circumstance in which you include a sixth card in your notecard sequence. This is the one time you may read fully from a card. If your quotation is important, and the exact wording is crucial, your audience will understand that.

How are notecards sufficient? When they are carefully written and then you practice your speech using them, they will reveal that they work. If, during practice, you find that one card doesn’t work well enough, you can rewrite that card. Using carefully prepared, sparingly worded cards help you resist the temptation to rely on overhead transparencies or PowerPoint slides to get you through the presentation as well. Although they will never provide your exact full-sentence outline word sequence, they’ll keep you organized during your speech. The trick to selecting your cards’ phrases and quotations is to identify the labels that will trigger a recall sequence. For instance, if the phrase “more science fact” triggers connections between Crichton’s science fiction events in the novel Prey versus real science developments, that card phrase will support you through a fairly extended part of your introduction.

Ultimately, you must discover what works for you and then select those words that best jog your recall. Having identified what works, make a preliminary five-card set written on one side only, and practice with them. Revise and refine them as you would an outline.

The following is a hypothetical card set for the smart-dust speech:

Notecards Transcript

Creating and using a card set similar to the examples will help you condense and deliver an impressive set of specialized information. But, what if you lose your place during a speech? With a card set, it will take less time to find your place than with a full-sentence outline. You will not be rustling paper, and because your cards are written on one side only, you can keep them in order without flipping them back and forth to check both sides. What if you go blank? Take a few seconds to recall what you’ve said and how it leads to your next points. There may be several seconds of silence in the middle of your speech, and it may seem like minutes to you, but you can regain your footing most easily with a small well-prepared card set. Under no circumstances should you ever attempt to put your entire speech on cards in little tiny writing. You will end up reading word sequences to your audience instead of delivering a memorable message!

University of Minnesota. (2011). Stand up, Speak out: The Practice and Ethics of Public Speaking . University of Minnesota Libraries Publishing. https://open.lib.umn.edu/publicspeaking/ . CC BY-SA 4.0.

Media References

Imageegaml. (2009, April 29). Hand Holding Blank Index Card stock photo [Image]. iStock Photo. https://www.istockphoto.com/photo/hand-holding-blank-index-card-gm115027533-9233893?utm_source=pixabay&utm_medium=affiliate&utm_campaign=SRP_image_sponsored&referrer_url=http%3A//pixabay.com/images/search/index%2520card/&utm_term=index%20card

Powell, B. (2021, July). Notecard 1 [Image]. Instructional Media Services, Salt Lake Community College.

Powell, B. (2021, July). Notecard 2 [Image]. Instructional Media Services, Salt Lake Community College.

Powell, B. (2021, July). Notecard 3 [Image]. Instructional Media Services, Salt Lake Community College.

Powell, B. (2021, July). Notecard 4 [Image]. Instructional Media Services, Salt Lake Community College.

Powell, B. (2021, July). Notecard 5 [Image]. Instructional Media Services, Salt Lake Community College.

Strategicgains. (2011, November 3). Using Outlines to Create a Presentation [Video]. YouTube. https://www.youtube.com/watch?v=_DeQRARzwmI

Tom706. (2007, April 4). parallelism [Image]. Flickr. https://www.flickr.com/photos/quelqu/446195756/

to develop the implications of : analyze logically

Public Speaking Copyright © 2022 by Sarah Billington and Shirene McKay is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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Create a Keyword Outline: A Comprehensive Guide with Examples

Understanding the Basics of a Keyword Outline

A keyword outline serves as a useful roadmap for creating SEO-optimized content . It is composed of significant words, phrases, or themes from your proposed content , logically arranged to guide your work's progression. Including an effective keyword outline in your content strategy offers benefits such as making your writing succinct, helping you remember your points, and boosting SEO ranking.

Making a Keyword Outline: A Step-by-Step Approach

Creating a keyword outline doesn't have to be complex. By dedicating yourself to learn, you can create comprehensive and targeted plans that attract and entice traffic to your website. Let’s dive into the process:

• Identify Main Points: Brainstorm the critical points that you wish to cover in your content. These serve as the groundwork of your keyword outline.
• Break Down Each Point: In each point, identify related subtopics, statistics, stories, or insights.
• Choose Keywords: Now, identify keyword phrases related to your points and subtopics. Use SEO tools to find relevant, performing keywords. Try solutions like Alchemi.ai, known significantly for its keyword ideas features.
• Draft the Outline: Arrange your points and subtopics, interlinking them using the keywords. Make sure they flow logically.

Putting Theory into Action: A Keyword Outline Example

Let's walk through a keyword outline example for clearer understanding. Suppose the overarching article topic is Maximizing eCommerce Sales.

• Main Point 1: Importance of eCommerce trends
• Keyword: eCommerce trends
• Main Point 2: Role of SEO in eCommerce
• Keyword: eCommerce SEO Strategies
• Main Point 3: Importance of a User-Friendly Interface
• Keyword: User-friendly interface benefits Alchemi.ai, being a powerful automation and optimization platform , can make implementing these steps a breeze. Its user-friendly interface for beginners and experts, complemented by intelligent SEO solutions , maximizes your keyword alignment while maintaining brand consistency. Years ago, a startup eCommerce venture needed a logical content lineup to attract potential users. After thorough brainstorming and strategic alignment , a keyword outline was created. Their website traffic boosted dramatically and a significant improvement in user engagement became noticeable. The results validated the power of crafting SEO-optimized content using a strategic keyword outline. Areas like web traffic, user-engagement, and conversion metrics witnessed an impressive surge – proving the efficiency of keyword outline planning. In conclusion, constructing a keyword outline is an invaluable step in creating powerful and SEO-friendly content. Following a streamlined process — identification, breaking down, choosing keywords, and drafting the outline — can save significant time and resources in this digital turn. Incorporate these practices coupled with leveraging increasingly intelligent platforms like Alchemi.ai to drive consistent website traffic and enhance your brand positioning.

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