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Primacy of the research question, structure of the paper, writing a research article: advice to beginners.

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Thomas V. Perneger, Patricia M. Hudelson, Writing a research article: advice to beginners, International Journal for Quality in Health Care , Volume 16, Issue 3, June 2004, Pages 191–192, https://doi.org/10.1093/intqhc/mzh053

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Writing research papers does not come naturally to most of us. The typical research paper is a highly codified rhetorical form [ 1 , 2 ]. Knowledge of the rules—some explicit, others implied—goes a long way toward writing a paper that will get accepted in a peer-reviewed journal.

A good research paper addresses a specific research question. The research question—or study objective or main research hypothesis—is the central organizing principle of the paper. Whatever relates to the research question belongs in the paper; the rest doesn’t. This is perhaps obvious when the paper reports on a well planned research project. However, in applied domains such as quality improvement, some papers are written based on projects that were undertaken for operational reasons, and not with the primary aim of producing new knowledge. In such cases, authors should define the main research question a posteriori and design the paper around it.

Generally, only one main research question should be addressed in a paper (secondary but related questions are allowed). If a project allows you to explore several distinct research questions, write several papers. For instance, if you measured the impact of obtaining written consent on patient satisfaction at a specialized clinic using a newly developed questionnaire, you may want to write one paper on the questionnaire development and validation, and another on the impact of the intervention. The idea is not to split results into ‘least publishable units’, a practice that is rightly decried, but rather into ‘optimally publishable units’.

What is a good research question? The key attributes are: (i) specificity; (ii) originality or novelty; and (iii) general relevance to a broad scientific community. The research question should be precise and not merely identify a general area of inquiry. It can often (but not always) be expressed in terms of a possible association between X and Y in a population Z, for example ‘we examined whether providing patients about to be discharged from the hospital with written information about their medications would improve their compliance with the treatment 1 month later’. A study does not necessarily have to break completely new ground, but it should extend previous knowledge in a useful way, or alternatively refute existing knowledge. Finally, the question should be of interest to others who work in the same scientific area. The latter requirement is more challenging for those who work in applied science than for basic scientists. While it may safely be assumed that the human genome is the same worldwide, whether the results of a local quality improvement project have wider relevance requires careful consideration and argument.

Once the research question is clearly defined, writing the paper becomes considerably easier. The paper will ask the question, then answer it. The key to successful scientific writing is getting the structure of the paper right. The basic structure of a typical research paper is the sequence of Introduction, Methods, Results, and Discussion (sometimes abbreviated as IMRAD). Each section addresses a different objective. The authors state: (i) the problem they intend to address—in other terms, the research question—in the Introduction; (ii) what they did to answer the question in the Methods section; (iii) what they observed in the Results section; and (iv) what they think the results mean in the Discussion.

In turn, each basic section addresses several topics, and may be divided into subsections (Table 1 ). In the Introduction, the authors should explain the rationale and background to the study. What is the research question, and why is it important to ask it? While it is neither necessary nor desirable to provide a full-blown review of the literature as a prelude to the study, it is helpful to situate the study within some larger field of enquiry. The research question should always be spelled out, and not merely left for the reader to guess.

Typical structure of a research paper

The Methods section should provide the readers with sufficient detail about the study methods to be able to reproduce the study if so desired. Thus, this section should be specific, concrete, technical, and fairly detailed. The study setting, the sampling strategy used, instruments, data collection methods, and analysis strategies should be described. In the case of qualitative research studies, it is also useful to tell the reader which research tradition the study utilizes and to link the choice of methodological strategies with the research goals [ 3 ].

The Results section is typically fairly straightforward and factual. All results that relate to the research question should be given in detail, including simple counts and percentages. Resist the temptation to demonstrate analytic ability and the richness of the dataset by providing numerous tables of non-essential results.

The Discussion section allows the most freedom. This is why the Discussion is the most difficult to write, and is often the weakest part of a paper. Structured Discussion sections have been proposed by some journal editors [ 4 ]. While strict adherence to such rules may not be necessary, following a plan such as that proposed in Table 1 may help the novice writer stay on track.

References should be used wisely. Key assertions should be referenced, as well as the methods and instruments used. However, unless the paper is a comprehensive review of a topic, there is no need to be exhaustive. Also, references to unpublished work, to documents in the grey literature (technical reports), or to any source that the reader will have difficulty finding or understanding should be avoided.

Having the structure of the paper in place is a good start. However, there are many details that have to be attended to while writing. An obvious recommendation is to read, and follow, the instructions to authors published by the journal (typically found on the journal’s website). Another concerns non-native writers of English: do have a native speaker edit the manuscript. A paper usually goes through several drafts before it is submitted. When revising a paper, it is useful to keep an eye out for the most common mistakes (Table 2 ). If you avoid all those, your paper should be in good shape.

Common mistakes seen in manuscripts submitted to this journal

Huth EJ . How to Write and Publish Papers in the Medical Sciences , 2nd edition. Baltimore, MD: Williams & Wilkins, 1990 .

Browner WS . Publishing and Presenting Clinical Research . Baltimore, MD: Lippincott, Williams & Wilkins, 1999 .

Devers KJ , Frankel RM. Getting qualitative research published. Educ Health 2001 ; 14 : 109 –117.

Docherty M , Smith R. The case for structuring the discussion of scientific papers. Br Med J 1999 ; 318 : 1224 –1225.

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How to write a research article to submit for publication

Pharmacists and healthcare professionals who are undertaking research should have an understanding of how to produce a research article for publication, and be aware of the important considerations relating to submission to a peer-reviewed journal.

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Undertaking and performing scientific, clinical and practice-based research is only the beginning of the scholarship of discovery [1] . For the full impact of any research to be achieved and to have an effect on the wider research and scientific community, it must be published in an outlet accessible to relevant professionals [2] .

Scientific research is often published in peer-reviewed journals. Peer review is defined as the unbiased, independent, critical assessment of scholarly or research manuscripts submitted to journals by experts or opinion leaders [3] . The process and requirements of reviewers has been covered recently [4] . On account of this rigorous process, peer-reviewed scientific journals are considered the primary source of new information that impacts and advances clinical decision-making and practice [5] , [6] .

The development of a research article can be helpful for the promotion of scientific thinking [7] , [8] and the advancement of effective writing skills, allowing the authors to participate in broader scientific discussions that lie beyond their scope of practice or discipline [2] .

This article aims to provide pharmacists and healthcare professionals who are undertaking research with an understanding of how to produce a research article for publication, as well as points to consider before submission to a peer-reviewed journal.

Importance of the research question

This article will not go into detail about forming suitable research questions, however, in principle, a good research question will be specific, novel and of relevance to the scientific community (e.g. pharmacy – pharmacists, pharmaceutical scientists, pharmacy technicians and related healthcare professionals). Hulley et al . suggest using the FINER criteria (see ‘Figure 1: FINER criteria for a good research question’) to aid the development of a good research question [9] .

what is research article for publication

Figure 1: FINER criteria for a good research question

Source: Hulley S, Cummings S, Browner W  et al . [9]

The FINER criteria highlight useful points that may generally increase the chances of developing a successful research project. A good research question should specify the population of interest, be of interest to the scientific community and potentially to the public, have clinical relevance and further current knowledge in the field.

Having a clear research question that is of interest to those working in the same field will help in the preparation of an article because it can be used as the central organising principle – all of the content included and discussed should focus on answering this question.

Preparing a first draft

Before writing the article, it is useful to highlight several journals that you could submit the final article to. It also helps to familiarise yourself with these journals’ styles, article structures and formatting instructions before starting to write. Many journals also have criteria that research articles should be able to satisfy. For example, all research article submissions to  Clinical Pharmacist must demonstrate innovative or novel results that are sustainable, reproducible and transferable [10] .

Having researched potential target journals, you should have a clear idea about your target audience, enabling you to pitch the level of the article appropriately [11] (see ‘Box 1: Top tips to prepare for writing’).

Box 1: Top tips to prepare for writing

  • Know the focus of the paper – identify two or three important findings and make these the central theme of the article;
  • Gather important data, perform any analyses and make rough data plots and tables beforehand. These can then be refined for inclusion or submitted as supplementary information if needed;
  • Organise your results to flow in a logical sequence;
  • Know the structure and requirements of your target journals (check websites and author guidelines, as well as published articles);
  • Think about the style of the piece and look to pitch the article at the level of the intended audience;
  • Clarity should be your guiding principle.

Structuring a research article

Most research articles follow a similar structure and format that includes an abstract, introduction, methods, results and discussion, as well as a summary of the key points discussed in the article.

One approach is to start with the methods section, which can be derived from the protocol and any pilot phase. Many of the figures and tables can be constructed in advance, which will help with writing the results section. The questions addressed by the study can be used alongside the results to formulate the introduction, which can guide how the discussion is written [11] .

Clinical Pharmacist , like other peer-reviewed journals, has specific author guidelines and formatting instructions to help authors prepare their articles [10] , [12] , [13] . The following sections will discuss the required sections and important considerations for authors when writing.

Title, abstract and keywords

The title, abstract and keywords are essential to the successful communication of research. Most electronic search engines, databases (e.g. PubMed/MEDLINE) and journal websites extract words from them to determine whether your article will be displayed to interested readers [14] , [15] , [16] , [17] , enabling accurate dissemination and leading to future citations.

In addition, the title and abstract are usually freely available online. If an article is not published in an ‘open access’ format, (i.e. it is free and immediately available online and access is combined with the rights to use these articles fully in the digital environment) [18] , or if the reader does not have a subscription to the journal, they will have to decide on whether to pay to access the full article to continue reading. Therefore, it is imperative that they are informative and accurate.

The title should accurately reflect the research, identify the main issue and begin with the subject matter, while being both simple and enticing enough to attract the audience [19] . Authors should avoid using ‘a study of’, ‘investigations into’ and ‘observations on’ in titles. It is also worth remembering that abstracting and indexing services, such as MEDLINE, require accurate titles, because they extract keywords from them for cross-referencing [19] .

Many journals require the abstract to be structured in the same way as the main headings of the paper (e.g. introduction, methods, results, discussion and conclusion) and to be around 150–300 words in length [10] . In general, references should not be cited in the abstract.

Introduction

The introduction should provide the background and context to the study. Two or three paragraphs can be dedicated to the discussion of any previous work and identification of gaps in current knowledge. The rest of the introduction should then outline what this piece of work aims to address and why this is important, before stating the objectives of the study and the research question [20] .

The methods section should provide the reader with enough detail for them to be able to reproduce the study if desired [3] . The context and setting of the study should be described and the study design specified. The section should further describe the population (including the inclusion and exclusion criteria), sampling strategy and the interventions performed. The main study variables should be identified and the data collection procedures described [3] .

Authors should provide specific, technical and detailed information in this section. Several checklists and guidelines are available for the reporting of specific types of studies:

  • CONSORT is used for developing and reporting a randomised controlled trial [21] ;
  • The STARD checklist can help with designing a diagnostic accuracy study [22] ;
  • The PRISMA checklist can be used when performing a metaâ€analyses or systematic review, but can also help with compiling an introduction [23] .

For the reporting of qualitative research studies, authors should explain which research tradition the study utilises and link the choice of methodological strategies with the research goals [24] .

For studies describing the development of new initiatives or clinical services, authors should describe the situation before the initiative began, the establishment of priorities, formulation of objectives and strategies, mobilisation of resources, and processes used in the methods section [10] .

The final portion of the methods section will include the statistical methods used to analyse the data [25] . The statistical methods employed should be described with enough detail to enable a knowledgeable reader with access to the original data to be able to judge its appropriateness for the study and verify the results [3] . For survey-based studies and information on sampling frame, size and statistical powers, see ‘When to use a survey in pharmacy practice research’ [26] .

Findings should be quantified and presented with appropriate indicators of measurement error or uncertainty (e.g. confidence intervals). Authors should avoid relying solely on statistical hypothesis testing, such as P values, because these fail to convey important information about effect size and precision of estimates [3] . Statistical terms, abbreviations and most symbols should be defined, and the statistical software package and versions used should be specified. Authors should also take care to distinguish prespecified from exploratory analyses, including subgroup analyses [3] .

The results section should be straightforward and factual and all of the results that relate to the research question should be provided, with detail including simple counts and percentages [27] . Data collection and recruitment should be commented on and the participants described. Secondary findings and the results of subgroup analyses can also be presented [27] .

Figures, schemes and tables

To present data and results of the research study, figures, schemes and tables can be used. They should include significant digits, error bars and levels of statistical significance.

Tables should be presented with a summary title, followed by caption, a sentence or two that describes the content and impact of the data included in the table. All captions should provide enough detail so that the table or figure can be interpreted and understood as stand-alone material, separate from the article.

Figures should also be presented with a summary title, a caption that describes the significant result or interpretation that can be made from the figure, the number of repetitions within the experiment, as well as what the data point actually represents. All figures and tables should be cited in the manuscript text [11] .

When compiling tables and figures, important statistics, such as the number of samples (n), the index of dispersion (standard deviation [SD], standard error of the mean [SEM]), and the index of central tendency (mean, median or mode), must be stated. The statistical analysis performed should also be included and specific statistical data should be indicated (e.g. P values) [11] .

Discussion and conclusions

The discussion section should state the main findings of the study. The main results should be compared with reference to previous research and current knowledge, and where this has been extended it should be fully described [2] , [11] , [25] . For clinical studies, relevant discussion of the implications the results may have on policy should be included [10] . It is important to include an analysis of the strengths and limitations of the study and offer perspectives for future work [2] . Excessive presentation of data and results without any discussion should be avoided and it is not necessary to cite a published work for each argument presented. Any conclusions should include the major findings, followed by a brief discussion of future perspectives and the application of this work to other disciplines [10] .

The list of references should be appropriate; important statements presented as facts should be referenced, as well as the methods and instruments used. Reference lists for research articles, however, unlike comprehensive reviews of a topic, do not necessarily have to be exhaustive. References to unpublished work, to documents in the grey literature (technical reports), or to any source that the reader will have difficulty finding or understanding should be avoided [27] . Most journals have reference limits and specific formatting requirements, so it is important to check the journal’s author guidelines [10] , [11] , [12] , [13] , [19] .

Authorship and acknowledgements

Determining contributors who qualify as authors and those who should be acknowledged can be difficult. Clinical Pharmacist follows guidance from the International Committee of Medical Journal Editors, which recommends that authorship be based on the following four criteria:

  • Substantial contributions to the conception or design of the work; or the acquisition, analysis, or interpretation of data for the work; AND
  • Drafting the work or revising it critically for important intellectual content; AND
  • Final approval of the version to be published; AND
  • Agreement to be accountable for all aspects of the work in ensuring that questions related to the accuracy or integrity of any part of the work are appropriately investigated and resolved [3] .

Therefore, only individuals who meet all four criteria should be identified as authors [3] . The contribution of individuals who do not meet all four criteria should instead be included in the acknowledgements.

In addition, a statement that recognises any funding sources for the work should be added to the acknowledgements. This statement should adhere to the guidelines provided by the funding institution [11] .

Supplementary and supporting information

A key principle of research publication is that others should be able to replicate and build upon an author’s published claims. Therefore, submitted manuscripts should contain the necessary detail about the study and analytical design, and the data must be available for editors and peer-reviewers to allow full evaluation to take place. This is now commonplace and is seen as best practice. Author guidelines now include sections related to misconduct and falsification of data [28] . By participating in self-archiving practices and providing full data sets, authors can play their part in transparency.

The Royal Pharmaceutical Society website hosts a database to help share data from research studies. The map of evidence collates existing evidence and ongoing initiatives that can ultimately inform policy and practice relating to pharmacy; enables the sharing and showcasing of good pharmacy practice and innovation; and aims to increase the knowledge exchange and learning in pharmacy and pharmaceutical sciences [29] .

Revising your article prior to submission

Once a draft research article has been prepared, it should be shared among all of the co-authors for review and comments. A full revision of the draft should then take place to correct grammar and check flow and logic before journal submission. All authors will have to agree on the authenticity of the data and presentation before formal submission can take place [3] (see ‘Box 2: Common mistakes and reasons why research articles are rejected for publication’).

Box 2: Common mistakes and reasons why research articles are rejected for publication

  • Lack of novelty and importance of the research question;
  • Poor study design;
  • Methods not accurately and adequately described;
  • Results poorly reported, along with little analysis of data;
  • Lack of statistical analysis;
  • Not acknowledging the study’s limitations;
  • Providing unsupported conclusions or overstating the results of the study;
  • Poor writing;
  • Not following the journal’s style and formatting guidance;
  • Submitting a manuscript that is incomplete or outside of the aims and scope.

Selecting a journal and submitting your manuscript

It is important to select a journal for submission wisely because this choice can determine the impact and dissemination of your work [13] . Impact factor (a measure of the frequency with which the average article in a journal has been cited in a particular year), the scope and readership of a title may also influence your choice.

Furthermore, approval and adequate disclosures must be obtained from all co-authors. A conflict of interests form is also completed as part of the submissions process (normally completed by the lead author on behalf of all authors).

Many journals now request that a cover letter is also submitted to the editor, putting the study in context and explaining why the research is of importance to their audience and why it should be considered for publication in their journal.

Once this is all completed, the article can be formally submitted (usually via email or an online submission system). Figure 2 provides a sample process for a manuscript once submitted to a journal for consideration for publication.

what is research article for publication

Figure 2: Sample process for a submitted manuscript

Source: The Pharmaceutical Journal

All journals follow a similar process for article submissions, whether they use a formal online submissions system or simply email.  Clinical Pharmacist uses a process similar to this and it is useful for authors to be aware of how their submission may progress once submitted to a journal for publication.

Useful Links

  • The EQUATOR Network
  • Research4Life – Authorship skills modules
  • Pharmacy Research UK

Reading this article counts towards your CPD

You can use the following forms to record your learning and action points from this article from Pharmaceutical Journal Publications.

Your CPD module results are stored against your account here at The Pharmaceutical Journal . You must be registered and logged into the site to do this. To review your module results, go to the ‘My Account’ tab and then ‘My CPD’.

Any training, learning or development activities that you undertake for CPD can also be recorded as evidence as part of your RPS Faculty practice-based portfolio when preparing for Faculty membership. To start your RPS Faculty journey today, access the portfolio and tools at www.rpharms.com/Faculty

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[2] Hoogenboom BJ & Manske RC. How to write a scientific article. Int J Sports Phys Ther . 2012;7(5):512–517. PMCID: PMC3474301

[3] International Committee of Medical Journal Editors. Recommendations for the conduct, reporting, editing, and publication of scholarly work in medical journals. 2014. Available at: http://www.icmje.org/icmje-recommendations.pdf (accessed November 2016).

[4] Dowdall M. How to be an effective peer reviewer. Clinical Pharmacist 2015;7(10). doi: 10.1211/CP.2015.20200006

[5] Nahata MC. Tips for writing and publishing an article. Ann Pharmaco . 2008;42:273–277. doi: 10.1345/aph.1K616

[6] Dixon N. Writing for publication: A guide for new authors. Int J Qual Health Care . 2001;13:417–421. doi: 10.1093/intqhc/13.5.417

[7] Keys CW. Revitalizing instruction in scientific genres: Connecting knowledge production with writing to learn in science. Sci Educ . 1999;83:115–130.

[8] Gopen G & Swan J. The science of scientific writing. Am Sci . 1990;78:550–558. Available at: http://www.americanscientist.org/issues/pub/the-science-of-scientific-writing (accessed November 2016)

[9] Hulley S, Cummings S, Browner W et al . Designing clinical research. 3rd ed. Philadelphia (PA): Lippincott Williams and Wilkins; 2007.

[10] The Pharmaceutical Journal and Clinical  Pharmacist. Author Guidance (2015). Available at: http://www.pharmaceutical-journal.com/for-authors-and-referees/article-types/#Practice_reports (accessed November 2016)

[11] Fisher JP, Jansen JA, Johnson PC et al . Guidelines for writing a research article for publication. Mary Ann Liebert Inc. Available at: https://www.liebertpub.com/media/pdf/English-Research-Article-Writing-Guide.pdf (accessed November 2016)

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[18] The Scholarly Publishing and Academic Resources Institute. Available at: http://sparcopen.org/open-access/ (accessed November 2016).

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[20] SciDevNet. How do I write a scientific paper? 2008. Available at: http://www.scidev.net/global/publishing/practical-guide/how-do-i-write-a-scientific-paper-.html (accessed November 2016)

[21] Moher D, Schultz KR & Altman DG. CONSORT GROUP (Consolidatied Standards of Reporting Trials). The CONSORT statement: Revised recommendations for improving the quality of reports of parallel‐group randomized controlled trials. Ann Intern Med . 2001;134:657–662. PMID: 11304106

[22] Bossuyt PM, Reitsma JB, Bruns DE et al . Towards complete and accurate reporting of studies of diagnostic accuracy: The STARD Initiative. Ann Int Med 2003;138:40–44. PMID: 12513043

[23] Moher D, Liberati A, Tetzlaff J et al . The PRISMA Group (2009). Preferred reporting items for systematic reviews and meta‐analyses: the PRISMA statement. PLoS Med 6(6):e1000097. doi: 10.1371/journal.pmed1000097

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Types of journal articles

It is helpful to familiarise yourself with the different types of articles published by journals. Although it may appear there are a large number of types of articles published due to the wide variety of names they are published under, most articles published are one of the following types; Original Research, Review Articles, Short reports or Letters, Case Studies, Methodologies.

Original Research:

This is the most common type of journal manuscript used to publish full reports of data from research. It may be called an  Original Article, Research Article, Research, or just  Article, depending on the journal. The Original Research format is suitable for many different fields and different types of studies. It includes full Introduction, Methods, Results, and Discussion sections.

Short reports or Letters:

These papers communicate brief reports of data from original research that editors believe will be interesting to many researchers, and that will likely stimulate further research in the field. As they are relatively short the format is useful for scientists with results that are time sensitive (for example, those in highly competitive or quickly-changing disciplines). This format often has strict length limits, so some experimental details may not be published until the authors write a full Original Research manuscript. These papers are also sometimes called Brief communications .

Review Articles:

Review Articles provide a comprehensive summary of research on a certain topic, and a perspective on the state of the field and where it is heading. They are often written by leaders in a particular discipline after invitation from the editors of a journal. Reviews are often widely read (for example, by researchers looking for a full introduction to a field) and highly cited. Reviews commonly cite approximately 100 primary research articles.

TIP: If you would like to write a Review but have not been invited by a journal, be sure to check the journal website as some journals to not consider unsolicited Reviews. If the website does not mention whether Reviews are commissioned it is wise to send a pre-submission enquiry letter to the journal editor to propose your Review manuscript before you spend time writing it.  

Case Studies:

These articles report specific instances of interesting phenomena. A goal of Case Studies is to make other researchers aware of the possibility that a specific phenomenon might occur. This type of study is often used in medicine to report the occurrence of previously unknown or emerging pathologies.

Methodologies or Methods

These articles present a new experimental method, test or procedure. The method described may either be completely new, or may offer a better version of an existing method. The article should describe a demonstrable advance on what is currently available.

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How to Write and Publish a Research Paper for a Peer-Reviewed Journal

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  • Published: 30 April 2020
  • Volume 36 , pages 909–913, ( 2021 )

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what is research article for publication

  • Clara Busse   ORCID: orcid.org/0000-0002-0178-1000 1 &
  • Ella August   ORCID: orcid.org/0000-0001-5151-1036 1 , 2  

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Communicating research findings is an essential step in the research process. Often, peer-reviewed journals are the forum for such communication, yet many researchers are never taught how to write a publishable scientific paper. In this article, we explain the basic structure of a scientific paper and describe the information that should be included in each section. We also identify common pitfalls for each section and recommend strategies to avoid them. Further, we give advice about target journal selection and authorship. In the online resource 1 , we provide an example of a high-quality scientific paper, with annotations identifying the elements we describe in this article.

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Open peer review: promoting transparency in open science

Avoid common mistakes on your manuscript.

Introduction

Writing a scientific paper is an important component of the research process, yet researchers often receive little formal training in scientific writing. This is especially true in low-resource settings. In this article, we explain why choosing a target journal is important, give advice about authorship, provide a basic structure for writing each section of a scientific paper, and describe common pitfalls and recommendations for each section. In the online resource 1 , we also include an annotated journal article that identifies the key elements and writing approaches that we detail here. Before you begin your research, make sure you have ethical clearance from all relevant ethical review boards.

Select a Target Journal Early in the Writing Process

We recommend that you select a “target journal” early in the writing process; a “target journal” is the journal to which you plan to submit your paper. Each journal has a set of core readers and you should tailor your writing to this readership. For example, if you plan to submit a manuscript about vaping during pregnancy to a pregnancy-focused journal, you will need to explain what vaping is because readers of this journal may not have a background in this topic. However, if you were to submit that same article to a tobacco journal, you would not need to provide as much background information about vaping.

Information about a journal’s core readership can be found on its website, usually in a section called “About this journal” or something similar. For example, the Journal of Cancer Education presents such information on the “Aims and Scope” page of its website, which can be found here: https://www.springer.com/journal/13187/aims-and-scope .

Peer reviewer guidelines from your target journal are an additional resource that can help you tailor your writing to the journal and provide additional advice about crafting an effective article [ 1 ]. These are not always available, but it is worth a quick web search to find out.

Identify Author Roles Early in the Process

Early in the writing process, identify authors, determine the order of authors, and discuss the responsibilities of each author. Standard author responsibilities have been identified by The International Committee of Medical Journal Editors (ICMJE) [ 2 ]. To set clear expectations about each team member’s responsibilities and prevent errors in communication, we also suggest outlining more detailed roles, such as who will draft each section of the manuscript, write the abstract, submit the paper electronically, serve as corresponding author, and write the cover letter. It is best to formalize this agreement in writing after discussing it, circulating the document to the author team for approval. We suggest creating a title page on which all authors are listed in the agreed-upon order. It may be necessary to adjust authorship roles and order during the development of the paper. If a new author order is agreed upon, be sure to update the title page in the manuscript draft.

In the case where multiple papers will result from a single study, authors should discuss who will author each paper. Additionally, authors should agree on a deadline for each paper and the lead author should take responsibility for producing an initial draft by this deadline.

Structure of the Introduction Section

The introduction section should be approximately three to five paragraphs in length. Look at examples from your target journal to decide the appropriate length. This section should include the elements shown in Fig.  1 . Begin with a general context, narrowing to the specific focus of the paper. Include five main elements: why your research is important, what is already known about the topic, the “gap” or what is not yet known about the topic, why it is important to learn the new information that your research adds, and the specific research aim(s) that your paper addresses. Your research aim should address the gap you identified. Be sure to add enough background information to enable readers to understand your study. Table 1 provides common introduction section pitfalls and recommendations for addressing them.

figure 1

The main elements of the introduction section of an original research article. Often, the elements overlap

Methods Section

The purpose of the methods section is twofold: to explain how the study was done in enough detail to enable its replication and to provide enough contextual detail to enable readers to understand and interpret the results. In general, the essential elements of a methods section are the following: a description of the setting and participants, the study design and timing, the recruitment and sampling, the data collection process, the dataset, the dependent and independent variables, the covariates, the analytic approach for each research objective, and the ethical approval. The hallmark of an exemplary methods section is the justification of why each method was used. Table 2 provides common methods section pitfalls and recommendations for addressing them.

Results Section

The focus of the results section should be associations, or lack thereof, rather than statistical tests. Two considerations should guide your writing here. First, the results should present answers to each part of the research aim. Second, return to the methods section to ensure that the analysis and variables for each result have been explained.

Begin the results section by describing the number of participants in the final sample and details such as the number who were approached to participate, the proportion who were eligible and who enrolled, and the number of participants who dropped out. The next part of the results should describe the participant characteristics. After that, you may organize your results by the aim or by putting the most exciting results first. Do not forget to report your non-significant associations. These are still findings.

Tables and figures capture the reader’s attention and efficiently communicate your main findings [ 3 ]. Each table and figure should have a clear message and should complement, rather than repeat, the text. Tables and figures should communicate all salient details necessary for a reader to understand the findings without consulting the text. Include information on comparisons and tests, as well as information about the sample and timing of the study in the title, legend, or in a footnote. Note that figures are often more visually interesting than tables, so if it is feasible to make a figure, make a figure. To avoid confusing the reader, either avoid abbreviations in tables and figures, or define them in a footnote. Note that there should not be citations in the results section and you should not interpret results here. Table 3 provides common results section pitfalls and recommendations for addressing them.

Discussion Section

Opposite the introduction section, the discussion should take the form of a right-side-up triangle beginning with interpretation of your results and moving to general implications (Fig.  2 ). This section typically begins with a restatement of the main findings, which can usually be accomplished with a few carefully-crafted sentences.

figure 2

Major elements of the discussion section of an original research article. Often, the elements overlap

Next, interpret the meaning or explain the significance of your results, lifting the reader’s gaze from the study’s specific findings to more general applications. Then, compare these study findings with other research. Are these findings in agreement or disagreement with those from other studies? Does this study impart additional nuance to well-accepted theories? Situate your findings within the broader context of scientific literature, then explain the pathways or mechanisms that might give rise to, or explain, the results.

Journals vary in their approach to strengths and limitations sections: some are embedded paragraphs within the discussion section, while some mandate separate section headings. Keep in mind that every study has strengths and limitations. Candidly reporting yours helps readers to correctly interpret your research findings.

The next element of the discussion is a summary of the potential impacts and applications of the research. Should these results be used to optimally design an intervention? Does the work have implications for clinical protocols or public policy? These considerations will help the reader to further grasp the possible impacts of the presented work.

Finally, the discussion should conclude with specific suggestions for future work. Here, you have an opportunity to illuminate specific gaps in the literature that compel further study. Avoid the phrase “future research is necessary” because the recommendation is too general to be helpful to readers. Instead, provide substantive and specific recommendations for future studies. Table 4 provides common discussion section pitfalls and recommendations for addressing them.

Follow the Journal’s Author Guidelines

After you select a target journal, identify the journal’s author guidelines to guide the formatting of your manuscript and references. Author guidelines will often (but not always) include instructions for titles, cover letters, and other components of a manuscript submission. Read the guidelines carefully. If you do not follow the guidelines, your article will be sent back to you.

Finally, do not submit your paper to more than one journal at a time. Even if this is not explicitly stated in the author guidelines of your target journal, it is considered inappropriate and unprofessional.

Your title should invite readers to continue reading beyond the first page [ 4 , 5 ]. It should be informative and interesting. Consider describing the independent and dependent variables, the population and setting, the study design, the timing, and even the main result in your title. Because the focus of the paper can change as you write and revise, we recommend you wait until you have finished writing your paper before composing the title.

Be sure that the title is useful for potential readers searching for your topic. The keywords you select should complement those in your title to maximize the likelihood that a researcher will find your paper through a database search. Avoid using abbreviations in your title unless they are very well known, such as SNP, because it is more likely that someone will use a complete word rather than an abbreviation as a search term to help readers find your paper.

After you have written a complete draft, use the checklist (Fig. 3 ) below to guide your revisions and editing. Additional resources are available on writing the abstract and citing references [ 5 ]. When you feel that your work is ready, ask a trusted colleague or two to read the work and provide informal feedback. The box below provides a checklist that summarizes the key points offered in this article.

figure 3

Checklist for manuscript quality

Data Availability

Michalek AM (2014) Down the rabbit hole…advice to reviewers. J Cancer Educ 29:4–5

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International Committee of Medical Journal Editors. Defining the role of authors and contributors: who is an author? http://www.icmje.org/recommendations/browse/roles-and-responsibilities/defining-the-role-of-authosrs-and-contributors.html . Accessed 15 January, 2020

Vetto JT (2014) Short and sweet: a short course on concise medical writing. J Cancer Educ 29(1):194–195

Brett M, Kording K (2017) Ten simple rules for structuring papers. PLoS ComputBiol. https://doi.org/10.1371/journal.pcbi.1005619

Lang TA (2017) Writing a better research article. J Public Health Emerg. https://doi.org/10.21037/jphe.2017.11.06

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Acknowledgments

Ella August is grateful to the Sustainable Sciences Institute for mentoring her in training researchers on writing and publishing their research.

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Department of Maternal and Child Health, University of North Carolina Gillings School of Global Public Health, 135 Dauer Dr, 27599, Chapel Hill, NC, USA

Clara Busse & Ella August

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Busse, C., August, E. How to Write and Publish a Research Paper for a Peer-Reviewed Journal. J Canc Educ 36 , 909–913 (2021). https://doi.org/10.1007/s13187-020-01751-z

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Published : 30 April 2020

Issue Date : October 2021

DOI : https://doi.org/10.1007/s13187-020-01751-z

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Understanding the Publishing Process

what is research article for publication

What’s happening with my paper? The publication process explained

The path to publication can be unsettling when you’re unsure what’s happening with your paper. Learn about staple journal workflows to see the detailed steps required for ensuring a rigorous and ethical publication.

Your team has prepared the paper, written a cover letter and completed the submission form. From here, it can sometimes feel like a waiting game while the journal has your paper.  It can be unclear exactly who is currently handling your paper as most individuals are only involved in a few steps of the overall process. Journals are responsible for overseeing the peer review, publication and archival process: editors, reviewers, technical editors, production staff and other internal staff all have their roles in ensuring submissions meet rigorous scientific and ethical reporting standards. 

Read on for an inside look at how a conventional peer-reviewed journal helps authors transform their initial submission to a certified publication. 

Note that the description below is based on the process at PLOS journals. It is likely that at other journals, various roles (e.g. technical editor) may in fact also be played by the editor, and some journals may not have journal staff at all, with all roles played by volunteer academics. As such, please consider the processes and waypoints, rather than who performs them, as the key information.

what is research article for publication

Internal Checks on New Submissions

Estimated time: 10 days.

When a journal first receives your submission, there are typically two separate checks to confirm that the paper is appropriate and ready for peer review:

  • Technical check.   Performed by a technical editor to ensure that the submission has been properly completed and is ready for further assessment. Blurry figures, missing ethical statements, and incomplete author affiliations are common issues that are addressed at this initial stage. Typically, there are three technical checks: upon initial submission, alongside the first decision letter, and upon acceptance. 
  • Editorial screening . Once a paper passes the first check, an editor with subject expertise assesses the paper and determines whether it is within the journal’s scope and if it could potentially meet the required publication criteria. While there may be requests for further information and minor edits from the author as needed, the paper will either be desk rejected by the editor or allowed to proceed to peer review. 

Both editors at this point will additionally make notes for items to be followed-up on at later stages. The publication process involves finding a careful balance for when each check occurs. Early checks need to be thorough so that editors with relevant expertise can focus on the scientific content and more advanced reporting standards, but no one wants to be asked to reformat references only to have their paper desk rejected a few days later. 

Peer Review icon

Peer Review

Estimated time: 1 month.

Depending on the journal’s editorial structure, the editor who performed the initial assessment may also oversee peer review or another editor with more specific expertise may be assigned.  Regardless of the journal’s specific process, the various roles and responsibilities during peer review include:  

When you have questions or are unsure who your manuscripts is currently with, reach out to the journal staff for help (eg. [email protected]). They will be your lifeline, connecting you to all the other contributors working to assess the manuscript. 

Whether an editor needs a reminder that all reviews are complete or a reviewer has asked for an extension, the journal acts as a central hub of communication for those involved with the publication process. As editors and reviewers are used to hearing from journal staff about their duties, any messages you send to the journal can be forwarded to them with proper context and instructions on how to proceed appropriately. Additionally, journal staff will be able to inform you of any delays, such as reviewer availability during summer and holiday periods. 

Revision icon

Revision Decision

Estimated time: 1 day.

Editors evaluate peer reviewer feedback and their own expert assessment of the manuscript to reach a decision. After your editor submits a decision on your manuscript, the journal may review it before formally processing the decision and sending it on to you. 

A technical editor may scan the manuscript and the review comments to ensure that journal standards have been followed. At this stage, the technical editor will also add requests to ensure the paper, if published, will adhere to journal requirements for data sharing, copyright, ethical reporting and the like. 

Performing the second technical check at this stage and adding the journal requirements to the decision letter ultimately saves time by allowing authors to resolve the journal’s queries while making revisions based on comments from the reviewers. 

Revised Submission Received

Revised Submission Received

Estimated time: 3 days.

Upon receiving your revised submission, a technical editor will assess the revisions to confirm that the requests from the journal have been properly addressed. Before the paper is returned to the editor for their consideration, the journal needs to be confident that the paper won’t have any issues related to the metadata and reporting standards that could prevent publication. The editor may contact you to resolve any serious issues, though minor items can wait until the paper is accepted.

Subsequent Peer Review

Subsequent Peer Review

Estimated time: 2 weeks, highly variable.

When your resubmitted paper has passed the required checks, it’ll be assigned back to the same editor who handled it during the first round of peer review. At this point, your paper has gone through two sets of journal checks and one round of peer review. If all has gone well so far, the paper should feel quite solid both in terms of scientific content and proper reporting standards. 

When the editor receives your revised paper, they are asked to check if all reviewer comments have been adequately addressed and if the paper now adheres to the journal’s publication criteria. Depending on the situation, some editors may feel confident making this decision based on their own expertise while others may re-invite the previous reviewers for their opinions. 

Individual responsibilities are the same as the initial round of peer review, but it is generally expected that later stages of peer review proceed quicker unless new concerns have been introduced as part of the revision. 

Preliminary Acceptance

Preliminary Acceptance

Estimated time: 1 week.

Your editor is satisfied with the scientific quality of your work and has chosen to accept it in principle. Before it can proceed to production and typesetting, the journal office will perform it’s third and final technical check, requesting any formatting changes or additional details that may be required. 

When fulfilling these final journal requests, double check the final files to confirm all information is correct. If you need to make changes beyond those specifically required in the decision letter, inform the journal and explain why you made the unrequested changes. Any change that could affect the scientific meaning of the work will need to be approved by the handling editor. While including your rationale for the changes will help avoid delays, if there are extensive changes made at this point the paper may need to go through another round of formal review.

Formal Acceptance and Publication

Formal Acceptance and Publication

Estimated time: 2 weeks.

After a technical editor has confirmed that all requests from the provisional acceptance letter have been addressed, you will receive your formal acceptance letter. This letter indicates that your paper is being passed from the Editorial department to the production department—that all information has been editorially approved. The scientific content has been approved through peer review, and the journal’s publication requirements have been met. 

Congratulations to you and your co-authors! Your article will be available as soon as the journal transforms the submission into a typeset, consistently structured scientific manuscript, ready to be read and cited by your peers.

The contents of the Peer Review Center are also available as a live, interactive training session, complete with slides, talking points, and activities. …

The contents of the Writing Center are also available as a live, interactive training session, complete with slides, talking points, and activities. …

There’s a lot to consider when deciding where to submit your work. Learn how to choose a journal that will help your study reach its audience, while reflecting your values as a researcher…

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Anatomy of a Scholarly Article

TIP: When possible, keep your research question(s) in mind when reading scholarly articles. It will help you to focus your reading.

Title : Generally are straightforward and describe what the article is about. Titles often include relevant key words.

Abstract : A summary of the author(s)'s research findings and tells what to expect when you read the full article. It is often a good idea to read the abstract first, in order to determine if you should even bother reading the whole article.

Discussion and Conclusion : Read these after the Abstract (even though they come at the end of the article). These sections can help you see if this article will meet your research needs. If you don’t think that it will, set it aside.

Introduction : Describes the topic or problem researched. The authors will present the thesis of their argument or the goal of their research.

Literature Review : May be included in the introduction or as its own separate section. Here you see where the author(s) enter the conversation on this topic. That is to say, what related research has come before, and how do they hope to advance the discussion with their current research?

Methods : This section explains how the study worked. In this section, you often learn who and how many participated in the study and what they were asked to do. You will need to think critically about the methods and whether or not they make sense given the research question.

Results : Here you will often find numbers and tables. If you aren't an expert at statistics this section may be difficult to grasp. However you should attempt to understand if the results seem reasonable given the methods.

Works Cited (also be called References or Bibliography ): This section comprises the author(s)’s sources. Always be sure to scroll through them. Good research usually cites many different kinds of sources (books, journal articles, etc.). As you read the Works Cited page, be sure to look for sources that look like they will help you to answer your own research question.

Adapted from http://library.hunter.cuny.edu/research-toolkit/how-do-i-read-stuff/anatomy-of-a-scholarly-article

A research journal is a periodical that contains articles written by experts in a particular field of study who report the results of research in that field. The articles are intended to be read by other experts or students of the field, and they are typically much more sophisticated and advanced than the articles found in general magazines. This guide offers some tips to help distinguish scholarly journals from other periodicals.

CHARACTERISTICS OF RESEARCH JOURNALS

PURPOSE : Research journals communicate the results of research in the field of study covered by the journal. Research articles reflect a systematic and thorough study of a single topic, often involving experiments or surveys. Research journals may also publish review articles and book reviews that summarize the current state of knowledge on a topic.

APPEARANCE : Research journals lack the slick advertising, classified ads, coupons, etc., found in popular magazines. Articles are often printed one column to a page, as in books, and there are often graphs, tables, or charts referring to specific points in the articles.

AUTHORITY : Research articles are written by the person(s) who did the research being reported. When more than two authors are listed for a single article, the first author listed is often the primary researcher who coordinated or supervised the work done by the other authors. The most highly‑regarded scholarly journals are typically those sponsored by professional associations, such as the American Psychological Association or the American Chemical Society.

VALIDITY AND RELIABILITY : Articles submitted to research journals are evaluated by an editorial board and other experts before they are accepted for publication. This evaluation, called peer review, is designed to ensure that the articles published are based on solid research that meets the normal standards of the field of study covered by the journal. Professors sometimes use the term "refereed" to describe peer-reviewed journals.

WRITING STYLE : Articles in research journals usually contain an advanced vocabulary, since the authors use the technical language or jargon of their field of study. The authors assume that the reader already possesses a basic understanding of the field of study.

REFERENCES : The authors of research articles always indicate the sources of their information. These references are usually listed at the end of an article, but they may appear in the form of footnotes, endnotes, or a bibliography.

PERIODICALS THAT ARE NOT RESEARCH JOURNALS

POPULAR MAGAZINES : These are periodicals that one typically finds at grocery stores, airport newsstands, or bookstores at a shopping mall. Popular magazines are designed to appeal to a broad audience, and they usually contain relatively brief articles written in a readable, non‑technical language.

Examples include: Car and Driver , Cosmopolitan , Esquire , Essence , Gourmet , Life , People Weekly , Readers' Digest , Rolling Stone , Sports Illustrated , Vanity Fair , and Vogue .

NEWS MAGAZINES : These periodicals, which are usually issued weekly, provide information on topics of current interest, but their articles seldom have the depth or authority of scholarly articles.

Examples include: Newsweek , Time , U.S. News and World Report .

OPINION MAGAZINES : These periodicals contain articles aimed at an educated audience interested in keeping up with current events or ideas, especially those pertaining to topical issues. Very often their articles are written from a particular political, economic, or social point of view.

Examples include: Catholic World , Christianity Today , Commentary , Ms. , The Militant , Mother Jones , The Nation , National Review , The New Republic , The Progressive , and World Marxist Review .

TRADE MAGAZINES : People who need to keep up with developments in a particular industry or occupation read these magazines. Many trade magazines publish one or more special issues each year that focus on industry statistics, directory lists, or new product announcements.

Examples include: Beverage World , Progressive Grocer , Quick Frozen Foods International , Rubber World , Sales and Marketing Management , Skiing Trade News , and Stores .

Literature Reviews

  • Literature Review Guide General information on how to organize and write a literature review.
  • The Literature Review: A Few Tips On Conducting It Contains two sets of questions to help students review articles, and to review their own literature reviews.
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How To Use ChatGPT For Keyword Research

ChatGPT for keyword research can be a powerful assistant. Understand any topic for keyword research in minutes with these prompts.

what is research article for publication

Anyone not using ChatGPT for keyword research is missing a trick.

You can save time and understand an entire topic in seconds instead of hours.

In this article, I outline my most effective ChatGPT prompts for keyword research and teach you how I put them together so that you, too, can take, edit, and enhance them even further.

But before we jump into the prompts, I want to emphasize that you shouldn’t replace keyword research tools or disregard traditional keyword research methods .

ChatGPT can make mistakes. It can even create new keywords if you give it the right prompt. For example, I asked it to provide me with a unique keyword for the topic “SEO” that had never been searched before.

“ Interstellar Internet SEO : Optimizing content for the theoretical concept of an interstellar internet, considering the challenges of space-time and interplanetary communication delays.”

Although I want to jump into my LinkedIn profile and update my title to “Interstellar Internet SEO Consultant,” unfortunately, no one has searched that (and they probably never will)!

You must not blindly rely on the data you get back from ChatGPT.

What you can rely on ChatGPT for is the topic ideation stage of keyword research and inspiration.

ChatGPT is a large language model trained with massive amounts of data to accurately predict what word will come next in a sentence. However, it does not know how to do keyword research yet.

Instead, think of ChatGPT as having an expert on any topic armed with the information if you ask it the right question.

In this guide, that is exactly what I aim to teach you how to do – the most essential prompts you need to know when performing topical keyword research .

Best ChatGPT Keyword Research Prompts

The following ChatGPT keyword research prompts can be used on any niche, even a topic to which you are brand new.

For this demonstration, let’s use the topic of “ SEO ” to demonstrate these prompts.

Generating Keyword Ideas Based On A Topic

What are the {x} most popular sub-topics related to {topic}.

chatgpt keyword research prompts subtopics related to topic

The first prompt is to give you an idea of the niche.

As shown above, ChatGPT did a great job understanding and breaking down SEO into three pillars: on-page , off-page & technical .

The key to the following prompt is to take one of the topics ChatGPT has given and query the sub-topics.

What Are The {X} Most Popular Sub-topics Related To {Sub-topic}?

For this example, let’s query, “What are the most popular sub-topics related to keyword research?”

Having done keyword research for over 10 years, I would expect it to output information related to keyword research metrics, the types of keywords, and intent .

Let’s see.

ChatGPT keyword prompt subtopic

Again, right on the money.

To get the keywords you want without having ChatGPT describe each answer, use the prompt “list without description.”

Here is an example of that.

List Without Description The Top {X} Most Popular Keywords For The Topic Of {X}

You can even branch these keywords out further into their long-tail .

Example prompt: List Without Description The Top {X} Most Popular Long-tail Keywords For The Topic “{X}”

chatgpt keyword research prompt longtail keywords

List Without Description The Top Semantically Related Keywords And Entities For The Topic {X}

You can even ask ChatGPT what any topic’s semantically related keywords and entities are!

chatgpt keyword research semantic intent

Tip: The Onion Method Of Prompting ChatGPT

When you are happy with a series of prompts, add them all to one prompt. For example, so far in this article, we have asked ChatGPT the following:

  • What are the four most popular sub-topics related to SEO?
  • What are the four most popular sub-topics related to keyword research
  • List without description the top five most popular keywords for “keyword intent”?
  • List without description the top five most popular long-tail keywords for the topic “keyword intent types”?
  • List without description the top semantically related keywords and entities for the topic “types of keyword intent in SEO.”

Combine all five into one prompt by telling ChatGPT to perform a series of steps. Example:

“Perform the following steps in a consecutive order Step 1, Step 2, Step 3, Step 4, and Step 5”
“Perform the following steps in a consecutive order Step 1, Step 2, Step 3, Step 4 and Step 5. Step 1 – Generate an answer for the 3 most popular sub-topics related to {Topic}?. Step 2 – Generate 3 of the most popular sub-topics related to each answer. Step 3 – Take those answers and list without description their top 3 most popular keywords. Step 4 – For the answers given of their most popular keywords, provide 3 long-tail keywords. Step 5 – for each long-tail keyword offered in the response, a list without descriptions 3 of their top semantically related keywords and entities.”

Generating Keyword Ideas Based On A Question

Taking the steps approach from above, we can get ChatGPT to help streamline getting keyword ideas based on a question. For example, let’s ask, “ What is SEO? ”

“Perform the following steps in a consecutive order Step 1, Step 2, Step 3, and Step 4. Step 1 Generate 10 questions about “{Question}”?. Step 2 – Generate 5 more questions about “{Question}” that do not repeat the above. Step 3 – Generate 5 more questions about “{Question}” that do not repeat the above. Step 4 – Based on the above Steps 1,2,3 suggest a final list of questions avoiding duplicates or semantically similar questions.”

chatgpt for question keyword research

Generating Keyword Ideas Using ChatGPT Based On The Alphabet Soup Method

One of my favorite methods, manually, without even using a keyword research tool, is to generate keyword research ideas from Google autocomplete , going from A to Z.

Generating Keyword Ideas using ChatGPT Based on the Alphabet Soup Method

You can also do this using ChatGPT.

Example prompt:

“give me popular keywords that includes the keyword “SEO”, and the next letter of the word starts with a”

ChatGPT Alphabet keyword research method

Tip : Using the onion prompting method above, we can combine all this in one prompt.

“Give me five popular keywords that include “SEO” in the word, and the following letter starts with a. Once the answer has been done, move on to giving five more popular keywords that include “SEO” for each letter of the alphabet b to z.”

Generating Keyword Ideas Based On User Personas

When it comes to keyword research, understanding user personas is essential for understanding your target audience and keeping your keyword research focused and targeted. ChatGPT may help you get an initial understanding of customer personas.

“For the topic of “{Topic}” list 10 keywords each for the different types of user personas”

ChatGPT and user personas

You could even go a step further and ask for questions based on those topics that those specific user personas may be searching for:

ChatGPT and keyword research based on persona

As well as get the keywords to target based on those questions:

“For each question listed above for each persona, list the keywords, as well as the long-tail keywords to target, and put them in a table”

question and longtail and user persona using a table for ChatGPT keyword research

Generating Keyword Ideas Using ChatGPT Based On Searcher Intent And User Personas

Understanding the keywords your target persona may be searching is the first step to effective keyword research. The next step is to understand the search intent behind those keywords and which content format may work best.

For example, a business owner who is new to SEO or has just heard about it may be searching for “what is SEO.”

However, if they are further down the funnel and in the navigational stage, they may search for “top SEO firms.”

You can query ChatGPT to inspire you here based on any topic and your target user persona.

SEO Example:

“For the topic of “{Topic}” list 10 keywords each for the different types of searcher intent that a {Target Persona} would be searching for”

ChatGPT For Keyword Research Admin

Here is how you can best use ChatGPT for keyword research admin tasks.

Using ChatGPT As A Keyword Categorization Tool

One of the use cases for using ChatGPT is for keyword categorization .

In the past, I would have had to devise spreadsheet formulas to categorize keywords or even spend hours filtering and manually categorizing keywords.

ChatGPT can be a great companion for running a short version of this for you.

Let’s say you have done keyword research in a keyword research tool, have a list of keywords, and want to categorize them.

You could use the following prompt:

“Filter the below list of keywords into categories, target persona, searcher intent, search volume and add information to a six-column table: List of keywords – [LIST OF KEYWORDS], Keyword Search Volume [SEARCH VOLUMES] and Keyword Difficulties [KEYWORD DIFFICUTIES].”

Using Chat GPT as a Keyword Categorization Tool

Tip : Add keyword metrics from the keyword research tools, as using the search volumes that a ChatGPT prompt may give you will be wildly inaccurate at best.

Using ChatGPT For Keyword Clustering

Another of ChatGPT’s use cases for keyword research is to help you cluster . Many keywords have the same intent, and by grouping related keywords, you may find that one piece of content can often target multiple keywords at once.

However, be careful not to rely only on LLM data for clustering. What ChatGPT may cluster as a similar keyword, the SERP or the user may not agree with. But it is a good starting point.

The big downside of using ChatGPT for keyword clustering is actually the amount of keyword data you can cluster based on the memory limits.

So, you may find a keyword clustering tool or script that is better for large keyword clustering tasks. But for small amounts of keywords, ChatGPT is actually quite good.

A great use small keyword clustering use case using ChatGPT is for grouping People Also Ask (PAA) questions.

Use the following prompt to group keywords based on their semantic relationships. For example:

“Organize the following keywords into groups based on their semantic relationships, and give a short name to each group: [LIST OF PAA], create a two-column table where each keyword sits on its own row.

Using Chat GPT For Keyword Clustering

Using Chat GPT For Keyword Expansion By Patterns

One of my favorite methods of doing keyword research is pattern spotting.

Most seed keywords have a variable that can expand your target keywords.

Here are a few examples of patterns:

1. Question Patterns

(who, what, where, why, how, are, can, do, does, will)

“Generate [X] keywords for the topic “[Topic]” that contain any or all of the following “who, what, where, why, how, are, can, do, does, will”

question based keywords keyword research ChatGPT

2. Comparison Patterns

“Generate 50 keywords for the topic “{Topic}” that contain any or all of the following “for, vs, alternative, best, top, review”

chatgpt comparison patterns for keyword research

3. Brand Patterns

Another one of my favorite modifiers is a keyword by brand.

We are probably all familiar with the most popular SEO brands; however, if you aren’t, you could ask your AI friend to do the heavy lifting.

“For the top {Topic} brands what are the top “vs” keywords”

ChatGPT brand patterns prompt

4. Search Intent Patterns

One of the most common search intent patterns is “best.”

When someone is searching for a “best {topic}” keyword, they are generally searching for a comprehensive list or guide that highlights the top options, products, or services within that specific topic, along with their features, benefits, and potential drawbacks, to make an informed decision.

“For the topic of “[Topic]” what are the 20 top keywords that include “best”

ChatGPT best based keyword research

Again, this guide to keyword research using ChatGPT has emphasized the ease of generating keyword research ideas by utilizing ChatGPT throughout the process.

Keyword Research Using ChatGPT Vs. Keyword Research Tools

Free vs. paid keyword research tools.

Like keyword research tools, ChatGPT has free and paid options.

However, one of the most significant drawbacks of using ChatGPT for keyword research alone is the absence of SEO metrics to help you make smarter decisions.

To improve accuracy, you could take the results it gives you and verify them with your classic keyword research tool – or vice versa, as shown above, uploading accurate data into the tool and then prompting.

However, you must consider how long it takes to type and fine-tune your prompt to get your desired data versus using the filters within popular keyword research tools.

For example, if we use a popular keyword research tool using filters, you could have all of the “best” queries with all of their SEO metrics:

ahrefs screenshot for best seo

And unlike ChatGPT, generally, there is no token limit; you can extract several hundred, if not thousands, of keywords at a time.

As I have mentioned multiple times throughout this piece, you cannot blindly trust the data or SEO metrics it may attempt to provide you with.

The key is to validate the keyword research with a keyword research tool.

ChatGPT For International SEO Keyword Research

ChatGPT can be a terrific multilingual keyword research assistant.

For example, if you wanted to research keywords in a foreign language such as French. You could ask ChatGPT to translate your English keywords;

translating keywords with ChatGPT

But don’t worry, there is a workaround: If you have access to a competitor keyword research tool, you can see what webpage is ranking for that query – and then identify the top keyword for that page based on the ChatGPT translated keywords that do have search volume.

top keyword from ahrefs keyword explorer

Or, if you don’t have access to a paid keyword research tool, you could always take the top-performing result, extract the page copy, and then ask ChatGPT what the primary keyword for the page is.

Key Takeaway

ChatGPT can be an expert on any topic and an invaluable keyword research tool. However, it is another tool to add to your toolbox when doing keyword research; it does not replace traditional keyword research tools.

As shown throughout this tutorial, from making up keywords at the beginning to inaccuracies around data and translations, ChatGPT can make mistakes when used for keyword research.

You cannot blindly trust the data you get back from ChatGPT.

However, it can offer a shortcut to understanding any topic for which you need to do keyword research and, as a result, save you countless hours.

But the key is how you prompt.

The prompts I shared with you above will help you understand a topic in minutes instead of hours and allow you to better seed keywords using keyword research tools.

It can even replace mundane keyword clustering tasks that you used to do with formulas in spreadsheets or generate ideas based on keywords you give it.

Paired with traditional keyword research tools, ChatGPT for keyword research can be a powerful tool in your arsenal.

More resources:

  • Tools Of The Trade: When To Use ChatGPT And When To Use Google 
  • What Is ChatGPT & How Can You Use It?
  • 8 ChatGPT Alternatives You Can Try In 2024

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A gene long thought to just raise the risk for Alzheimer’s may cause some cases

FILE - A section of a human brain with Alzheimer's disease is displayed at the Museum of Neuroanatomy at the University at Buffalo, in Buffalo, N.Y., Oct. 7, 2003. A long-feared gene appears to do more than raise people’s risk of Alzheimer’s: Inheriting two copies can cause the mind-robbing disease, according to research published in the journal Nature Medicine on Monday, May 6, 2024. (AP Photo/David Duprey, File)

FILE - A section of a human brain with Alzheimer’s disease is displayed at the Museum of Neuroanatomy at the University at Buffalo, in Buffalo, N.Y., Oct. 7, 2003. A long-feared gene appears to do more than raise people’s risk of Alzheimer’s: Inheriting two copies can cause the mind-robbing disease, according to research published in the journal Nature Medicine on Monday, May 6, 2024. (AP Photo/David Duprey, File)

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WASHINGTON (AP) — For the first time, researchers have identified a genetic form of late-in-life Alzheimer’s disease — in people who inherit two copies of a worrisome gene.

Scientists have long known a gene called APOE4 is one of many things that can increase people’s risk for Alzheimer’s, including simply getting older. The vast majority of Alzheimer’s cases occur after age 65. But research published Monday suggests that for people who carry not one but two copies of the gene, it’s more than a risk factor, it’s an underlying cause of the mind-robbing disease.

The findings mark a distinction with “profound implications,” said Dr. Juan Fortea, who led the study the Sant Pau Research Institute in Barcelona, Spain.

Among them: Symptoms can begin seven to 10 years sooner than in other older adults who develop Alzheimer’s.

An estimated 15% of Alzheimer’s patients carry two copies of APOE4, meaning those cases “can be tracked back to a cause and the cause is in the genes,” Fortea said. Until now, genetic forms of Alzheimer’s were thought to be only types that strike at much younger ages and account for less than 1% of all cases.

Scientists say the research makes it critical to develop treatments that target the APOE4 gene. Some doctors won’t offer the only drug that has been shown to modestly slow the disease, Leqembi, to people with the gene pair because they’re especially prone to a dangerous side effect, said Dr. Reisa Sperling, a study coauthor at Harvard-affiliated Brigham and Women’s Hospital in Boston.

This image provided by World Press Photo and taken by Mohammed Salem of the Reuters news agency won the World Press Photo Award of the Year and shows Palestinian woman Inas Abu Maamar, 36, embracing the body of her 5-year-old niece Saly, who was killed in an Israeli strike, at Nasser hospital in Khan Younis in the southern Gaza Strip, October 17, 2023. (Mohammed Salem/Reuters/World Press Photo via AP)

Sperling hunts ways to prevent or at least delay Alzheimer’s and “this data for me says wow, what an important group to be able to go after before they become symptomatic.”

But the news doesn’t mean people should race for a gene test. “It’s important not to scare everyone who has a family history” of Alzheimer’s because this gene duo isn’t behind most cases, she told The Associated Press.

HOW DO GENETICS AFFECT ALZHEIMER’S?

More than 6 million Americans, and millions more worldwide, have Alzheimer’s. A handful of genes are known to cause rare “early-onset” forms, mutations passed through families that trigger symptoms unusually young, by age 50. Some cases also are linked to Down syndrome.

But Alzheimer’s most commonly strikes after 65, especially in the late 70s to 80s, and the APOE gene – which also affects how the body handles fats -- was long known to play some role. There are three main varieties. Most people carry the APOE3 variant that appears to neither increase nor decrease Alzheimer’s risk. Some carry APOE2, which provides some protection against Alzheimer’s.

APOE4 has long been labeled the biggest genetic risk factor for late-in-life Alzheimer’s, with two copies risker than one. About 2% of the global population is estimated to have inherited a copy from each parent.

RESEARCH POINTS TO A CAUSE FOR A SUBSET OF ALZHEIMER’S

To better understand the gene’s role, Fortea’s team used data from 3,297 brains donated for research and from over 10,000 people in U.S. and European Alzheimer’s studies. They examined symptoms and early hallmarks of Alzheimer’s such as sticky amyloid in the brain.

People with two APOE4 copies were accumulating more amyloid at age 55 than those with just one copy or the “neutral” APOE3 gene variety, they reported in the journal Nature Medicine. By age 65, brain scans showed significant plaque buildup in nearly three-quarters of those double carriers – who also were more likely to have initial Alzheimer’s symptoms around that age rather than in the 70s or 80s.

Fortea said the disease’s underlying biology was remarkably similar to young inherited types.

It appears more like “a familial form of Alzheimer’s,” said Dr. Eliezer Masliah of the National Institute on Aging. “It is not just a risk factor.”

Importantly, not everyone with two APOE4 genes develops Alzheimer’s symptoms and researchers need to learn why, Sperling cautioned.

“It’s not quite destiny,” she said.

HOW THE NEW FINDINGS MAY AFFECT ALZHEIMER’S RESEARCH AND TREATMENT

The drug Leqembi works by clearing away some sticky amyloid but Sperling said it’s not clear if carriers of two APOE4 genes benefit because they have such a high risk of a side effect from the drug – dangerous brain swelling and bleeding. One research question is whether they’d do better starting such drugs sooner than other people.

Masliah said other research aims to develop gene therapy or drugs to specifically target APOE4. He said it’s also crucial to understand APOE4’s effects in diverse populations since it’s been studied mostly in white people of European ancestry.

As for gene tests, for now they’re typically used only to evaluate if someone’s a candidate for Leqembi or for people enrolling in Alzheimer’s research – especially studies of possible ways to prevent the disease. Sperling said the people most likely to carry two APOE4 genes had parents who both got Alzheimer’s relatively early, in their 60s rather than 80s.

The Associated Press Health and Science Department receives support from the Howard Hughes Medical Institute’s Science and Educational Media Group. The AP is solely responsible for all content.

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Integrated Simulation Research of Multi-natural Energy-driven Unmanned Surface Vehicle

Ao Chen 1 , Tianding Chen 1 , Hong He 1 , Hui Wang 1 , Yimei Fan 2 and Xin Yu 3

Published under licence by IOP Publishing Ltd Journal of Physics: Conference Series , Volume 2747 , 2023 International Conference on Applied Mathematics and Digital Simulation 28/12/2023 - 29/12/2023 Beijing, China Citation Ao Chen et al 2024 J. Phys.: Conf. Ser. 2747 012031 DOI 10.1088/1742-6596/2747/1/012031

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1 School of Physics and Information Engineering, Minnan Normal University, Fujian Province, China

2 School of Computing and Information Science, Fuzhou Institute of Technology, Fujian Province, China

3 School of Data and Computer Science, Xiamen Institute of Technology, Fujian Province, China

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In response to the limitations of existing unmanned surface vehicles in complex marine environments, where they often fail to meet the requirements for extended endurance, broad operational range, offshore missions, and prolonged operational durations, an autonomous Unmanned Surface Vehicle (NUSV) has been designed and developed. The NUSV is propelled by wind, solar, and wave energy sources. Concerning wind energy, a micro wind energy storage mechanism based on a spiral spring has been designed to enable power generation in low-wind conditions. A wave energy transmission device, complete with a dynamic model, has been devised for wave energy. This device converts torque generated from wave action in different directions into a unified torque, providing continuous power to drive the generator. Solar energy is harnessed using Maximum Power Point Tracking (MPPT) algorithms to ensure optimal operation of the solar panels. The electrical energy generated from these three natural sources is stored using Pulse Width Modulation (PWM) and DC-DC Boost converters. A programmable logic controller manages and allocates this stored electrical energy for the NUSV's equipment, including underwater propulsion systems, surface cameras, laser radar, GPS, and other electronic devices. This integration of wind, solar, and wave energy sources enables the NUSV to meet power demands, allowing for long-duration operations at sea, extended offshore missions, wide operational ranges, and prolonged mission durations.

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Volume 30, Number 6—June 2024

Incubation Period and Serial Interval of Mpox in 2022 Global Outbreak Compared with Historical Estimates

Suggested citation for this article

Suggested citation for this article : Ponce L, Linton NM, Toh WH, Cheng H-Y, Thompson RN, Akhmetzhanov AR, et al. Incubation period and serial interval of mpox in 2022 global outbreak compared with historical estimates. Emerg Infect Dis. 2024 Jun [ date cited ]. http://doi.org/10.3201/eid3005.231095

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Editor’s Note: Spring 2024 Baseball Research Journal

This article was written by  Cecilia Tan

This article was published in Spring 2024 Baseball Research Journal

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We live in the best of times and the worst of times for information. The best of times: I now have vast libraries and thousands of newspapers accessible from home. From my sickbed last year, I read not only COVID-19 treatments, I downloaded archived newspaper accounts of the 2004 Red Sox trophy tour for an essay I wrote in Sox Bid Curse Farewell .

But, the worst of times: misinformation is proliferating endlessly. Some is political disinformation: leaders and candidates spout falsehoods with impunity these days. But some is from another source: generative AI. ChatGPT launched the AI hype in 2022, but news outlets have already been using so-called “AI” to generate articles for more than 10 years—and sports coverage in particular. Does your local newspaper website have coverage for every high school and college football game in your area? How can they, with fewer writers than ever before? They’ve been using a tool like Wordsmith (from a company called Automated Insights—AI, get it?) Wordsmith produced 300 million pieces of content in 2013, and by 2014—ten years ago!—that amount had already jumped to a billion. 1 The Associated Press bought into Automated Insights in 2014. 2 And AI-generated “news” content keeps growing exponentially. 3

If you’re not horrified by this, you should be. What use is access to the world’s newspapers from my home if all I find is robot-written articles all sourced from the same data feed? A researcher like Herm Krabbenhoft can look at 12 different newspaper accounts from a baseball game in Detroit and determine that Hank Greenberg had an RBI that day—even though the official American League records erred and did not record it. But if a stringer noting game stats today makes a typo, it’ll be reproduced in every story as if it’s the truth—it will become the truth. These are not the droids you’re looking for.

It gets worse. One problem with Large Language Models is that once they ingest too much content generated by AI , their output degrades and their reliability plummets. 4 Since the bots themselves can no longer read the Internet, companies like OpenAI have been—unscrupulously and perhaps illegally—training their models on the text of hundreds of thousands of published books. 5 (And fanfiction! 6 )

Which brings us to the downfall of Sports Illustrated . The former pinnacle of both quality in sports journalism and the pay scale, Sports Illustrated is now functionally dead, with a mass layoff of the writers and staff in January 2024. 7 The venerable brand name was caught filling their site with AI-written junk—junk so bad that readers caught on immediately that no sane human would have written it. 8 Caught with their hand in the cookie jar, they decided to smash the jar entirely. Not only does this not make sense as journalism, it doesn’t even make sense as capitalism. AGM/Arena Group just bought Sports Illustrated in 2019 for $110 million. Now, they’ve made it worthless.

Turning the Internet into a money machine has meant that any inherent human value in words has been entirely discarded in favor of their dollar value. But information, facts, and knowledge have a value to humans other than a dollar amount! Every word you see written here in the BRJ and on the SABR website, has been lovingly, painstakingly, researched, written, edited, fact-checked, and proofed by an actual human being who felt that the work was worth doing.

If you see the value in that, there are multiple ways to aid in the effort. One is to donate, of course—SABR is a non-profit! The other, though, is to join the effort, and donate your energy or time. Become a researcher, write for the BioProject or the Games Project, or elbow your way up to the table where the editors, proofreaders, and fact-checkers are pushing our pencils. The words we publish add value to our lives and I feel better and better about that with each passing day.

— Cecilia M. Tan SABR Publications Director

Related links:

  • Buy the magazine: Purchase the print edition of the Spring 2024 Baseball Research Journal from Amazon.com
  • Download the PDF: Click here to download the PDF file of the Spring 2024 Baseball Research Journal
  • Read online: Find articles from the Spring 2024 Baseball Research Journal online at SABR.org

1 . Lance Ulanoff, “Need to Write 5 Million Stories a Week? Robot Reporters to the Rescue,” Mashable, July 1, 2014, https://mashable.com/archive/robot-reporters-add-data-to-the-five-ws .

2 . Jason Abbruzzese, “The Associated Press Turns to Computer Automation,” Mashable, June 30, 2014, https://mashable.com/archive/the-associated-press-turns-to-computer-automation-for-corporate-earnings-stories .

3 . Andreas Graefe, “Guide to Automated Journalism,” Columbia Journalism Review , January 7, 2016, https://www.cjr.org/tow_center_reports/guide_to_automated_journalism.php .

4 . Ben Lutkevich, “Model Collapse Explained: How Synthetic Training Data Breaks AI,” TechTarget, July 7, 2023, https://www.techtarget.com/whatis/feature/Model-collapse-explained-How-synthetic-training-data-breaks-AI.

5 . Blake Brittain, “Pulitzer-winning authors join OpenAI, Microsoft copyright lawsuit,” Reuters, December 20, 2023, https://www.reuters.com/legal/pulitzer-winning-authors-join-openai-microsoft-copyright-lawsuit-2023-12-20/.

6 . Rose Eveleth, “The Fanfic Sex Trope That Caught a Plundering AI Redhanded,” Wired , May 15, 2023, https://www.wired.com/story/fanfiction-omegaverse-sex-trope-artificial-intelligence-knotting/ .

7 . Nicole Kraft, “Mass Layoff Appears to be the End of Sports Illustrated,” Forbes , January 21, 2024, https://www.forbes.com/sites/nicolekraft/2024/01/21/mass-layoff-appears-to-be-the-end-of-sports-illustrated/?sh=50c2176075e5 .

8 . Maggie Harrison Dupre, “Sports Illustrated Published Articles by Fake, AI-Generated Writers,” Futurism , November 27, 2023, https://futurism.com/sports-illustrated-ai-generated-writers .

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  16. Research Article

    In any field of research, peer review is an important part of the research process, as it is used to uphold standards and offer credibility. The idea is that peers familiar with the literature, methodology, and the area of study of your paper can read for quality assurance. When a paper is submitted to a journal or conference, the editor ...

  17. How to Write a Manuscript? Step-by-Step Guide to Research Manuscript

    In this step‐by‐step guide, we answer the question - ­­ how to write a manuscript for publication - by presenting some practical tips for the same. As a first step, it is important that you spend time to identify and evaluate the journal you plan to submit your manuscript to. Data shows that 21% of manuscripts are desk rejected by ...

  18. Write and structure a journal article well

    Abstract. The purpose of your abstract is to express the key points of your research, clearly and concisely. An abstract must always be well considered, as it is the primary element of your work that readers will come across. An abstract should be a short paragraph (around 300 words) that summarizes the findings of your journal article.

  19. How to publish your research

    The first step in publishing a research paper should always be selecting the journal you want to publish in. Choosing your target journal before you start writing means you can tailor your work to build on research that's already been published in that journal. This can help editors to see how a paper adds to the 'conversation' in their ...

  20. Publish with Elsevier: Step by step

    4. Track your paper. 5. Share and promote. 1. Find a journal. Find out the journals that could be best suited for publishing your research. For a comprehensive list of Elsevier journals check our Journal Catalog. You can also match your manuscript using the JournalFinder tool, then learn more about each journal.

  21. Research and publication

    Research and Publication. The peer-reviewed literature represents the accumulated knowledge of a field. To ensure the quality of each contribution, authors must accurately and ethically conduct their research by following journal article reporting standards. They then must disseminate their findings and results to other researchers and to the ...

  22. Google Scholar

    Google Scholar provides a simple way to broadly search for scholarly literature. Search across a wide variety of disciplines and sources: articles, theses, books, abstracts and court opinions.

  23. What is a Research Journal?

    A research journal is a periodical that contains articles written by experts in a particular field of study who report the results of research in that field. The articles are intended to be read by other experts or students of the field, and they are typically much more sophisticated and advanced than the articles found in general magazines. ...

  24. How To Use ChatGPT For Keyword Research

    In this article, I outline my most effective ChatGPT prompts for keyword research and teach you how I put them together so that you, too, can take, edit, and enhance them even further.

  25. A gene long thought to just raise the risk for Alzheimer's may cause

    But research published Monday suggests that for people who carry not one but two copies of the gene, it's more than a risk factor, it's an underlying cause of the mind-robbing disease. The findings mark a distinction with "profound implications," said Dr. Juan Fortea, who led the study the Sant Pau Research Institute in Barcelona, Spain.

  26. A Giant Impact Origin for the First Subduction on Earth

    Geophysical Research Letters is an AGU journal publishing high-impact, innovative articles on major advances spanning all of the major geoscience disciplines. Abstract Hadean zircons provide a potential record of Earth's earliest subduction 4.3 billion years ago. It remains enigmatic how subduction could be initiated so soon after the ...

  27. Integrated Simulation Research of Multi-natural Energy ...

    Integrated Simulation Research of Multi-natural Energy-driven Unmanned Surface Vehicle. Ao Chen 1, Tianding Chen 1, Hong He 1, Hui Wang 1, Yimei Fan 2 and Xin Yu 3. Published under licence by IOP Publishing Ltd Journal of Physics: Conference Series, Volume 2747, 2023 International Conference on Applied Mathematics and Digital Simulation 28/12/2023 - 29/12/2023 Beijing, China Citation Ao Chen ...

  28. Early Release

    The conclusions, findings, and opinions expressed by authors contributing to this journal do not necessarily reflect the official position of the U.S. Department of Health and Human Services, the Public Health Service, the Centers for Disease Control and Prevention, or the authors' affiliated institutions.

  29. Editor's Note: Spring 2024 Baseball Research Journal

    SABR Publications Director . Related links: Buy the magazine: Purchase the print edition of the Spring 2024 Baseball Research Journal from Amazon.com; Download the PDF: Click here to download the PDF file of the Spring 2024 Baseball Research Journal; Read online: Find articles from the Spring 2024 Baseball Research Journal online at SABR.org