sales conference presentation

How to Smash Your Next Sales Presentation [15 Tips and Tricks]

We all know that sales presentations are a love-it-or-hate-it part of B2B sales .

You might consider yourself a natural presenter, and love slaving over PowerPoint, thriving on every moment of the experience.

Others? Dread it like a trip to the dentist.

Luckily building and delivering an effective and truly great sales presentation is something that can be taught.

In this article, we’ll cover everything you need to smash your next sales presentation. From must-have slides to sales presentation tips and examples, you’ll find out all it takes to captivate your prospects and close deals.

Let’s start with the basics:

What is a sales presentation?

At its simplest, a sales presentation is a collection of slides that tells a story through visual elements and text.

Teamed with a salesperson’s narration (either in person or via video), its aim is to convey a product or service’s value proposition, and ultimately convert potential clients into paying customers.

A successful sales presentation will resonate with your prospect – linking in with their current needs and challenges, and positioning your company as the ideal solution. Here’s a great structure for one:

Knowing this formula will put you ahead of some of the competition, but how do you make sure you beat them all ?

What slides make up a good sales presentation?

1) The cover slide

Too many reps make the mistake of creating a generic cover slide for their sales deck. Our view? This is a big waste of valuable real estate.

Come on, this is where you make your first impression. You want to reel your prospect IN.

Whilst it might not be a clincher on its own, it can start to get across your main point: the value of your product.

Let’s go with an example.

You’ve immediately suggested some of the benefits and value your software offers before you’ve even reached the first “real” slide of your PowerPoint presentation.

So, now you have your prospect’s attention. Nice work – now it’s time to build on that.

2) The context slide

The context slide: where you set the stage with information on the trends and pressure points that are spurring change in your prospect’s market.

It’s all about setting your prospect up, hinting at the pain points you’ll touch on next. Build tension, and in turn, interest.

Your context slide might include the following snippets:

• Work is becoming increasingly remote and dispersed.
• Collaboration occurs across countries and continents.
• As the pace of work increases and competition rises, slowing down is not an option if you want to succeed.

3) The problem slides

Next, you’ll want to dedicate a few slides of your sales presentation to covering the problem, or a key pain point.

You’ll need more than one slide to do this because problems – especially big, business-critical ones – are complex and interconnected.

What’s more, prospects don’t always see the full range or depth of the problems they’re experiencing – it’s all too easy to get wrapped up in the day-to-day, isn’t it?

According to the principle of loss aversion , people will work twice as hard to avoid loss as they will to gain a benefit. So, by painting a clear picture of the problems your prospect faces (and will continue to face in the future), you can motivate them to seek a solution.

Example time:

Let’s examine this through the lens of our fictional company, Projector.

Sure, your prospect knows they don’t currently have dedicated project management software. They might know it’s difficult for their teams and departments to keep tabs on work or communicate on progress, but have they considered anything like:

• How this impacts productivity
• How many hours their team loses every week, month, and year due to low productivity
• Connecting the dots between low productivity and less revenue
• How needless meetings and excessive communication apps can actually make things worse

You get the idea.

4. The “enviable future” slide

Cool, so you’ve hit them where it hurts (their pain points), the next step is to portray how it could be if the problem no longer existed.

From there, provide solutions to prove this is actually possible. Something like this…

Projector enables:

• Centralized communication to eliminate unnecessary video calls, email threads, and text messages
• A visual way to monitor progress and identify bottlenecks, so nothing slows you down
• A single source of truth for all of your resources and deliverables, so you never need to go searching for the latest version
• Customizable workflows to meet the needs of any project

The secret is to instill a true sense of longing for all of these benefits. This can help secure the ultimate buying decision.

5) The bridge slide

Next up in your sales pitch is the bridge slide. This slide provides the path to a problem-less world, and how your solution can get them there.

The bridge slide is a great opportunity to include the first touch of social proof, because people (and businesses) often copy how others behave – especially if they see proof of positive results.

In sales, it means demonstrating that someone relevant to your prospect (like a close competitor or a category leader they respect) has gotten real value from your solution. The implication is that:

• Your prospect could too
• If they don’t, they’ll be missing out on a real competitive advantage

This comes to life through a customer quote, stat, full case study, or all of the above on how a customer improved a business metric while using your solution.

See what we did there?

6) The solution slides

Like the problem slides, you’ll want to include more than one slide dedicated to describing the solution in your sales presentation.

The first of your solution slides should give a brief, clear explanation of what your product or service does.

This likely won’t be the first time your prospect is hearing about your offering, so there’s no need to cover every single detail. Try to boil down your product or service – as it relates to your prospect’s unique needs – into one to three clear sentences , and include a few visuals of your product in action where you can.

The next of the solution slides should focus on the value your offering will bring to the prospect. Make sure your value proposition ties directly back to the “enviable future” you previously outlined, so it’s clear your offering is the key.

Once again, social proof – like testimonials and customer stories with results from clients – can really lift these slides and grab your prospects attention.

“Projector helped my team cut back on 70% of emails and eliminated the need for weekly team sync meetings. Now everyone’s status and progress is clearly visible to the whole team on Projector’s platform.”

“With full visibility into our marketing campaign budgets, we can quickly reallocate spend and optimize our campaigns. This quarter alone, we’ve increased inbound leads by 200%!”

Those are some pretty compelling stats (even if it is a fictitious company).

7) The closing slide

You’ll want to end your deck on a short slide with a powerful statement that helps ignite a sense of urgency in your prospect.

Like we said before, visuals of your solution’s success will always make an impact; a nice little upward trending graph or a video testimonial of a loyal customer, perhaps.

If your final slide touches on both the emotional impact of resolving the pain point and the potential business gains, you’ve hit the mark. Not only will your prospect want to stop losing out on productivity, revenue, or whatever else they’re losing, they’ll want to reap the benefits of your great offering.

Powerful sales presentation templates to learn from

Explanations are good, and fictional decks are nice, but we all know learning by example is the best way to gain new skills.

You can find examples of sales presentation decks and PowerPoint templates scattered all over the web, but below we’ve sorted the wheat from the chaff just for you.

Get ready to borrow from the best:

• 21 incredible sales deck examples guaranteed to get buy-in
• 9 incredible sales presentation examples that succeed
• 10 best sales presentation to inspire your sales deck

6 sales presentation tips to help you crush your pitch

After you’ve crafted your narrative, built your slide deck, and got your design looking slick, it’s time to practice delivery.

The way you deliver your sales pitch is key to your prospect’s engagement, understanding, and their interest in continuing the process.

Here are six tips to help you communicate best.

1) Don’t talk for too long

There’s no specific winning length for a sales presentation, but data suggest that keeping under 10 minutes is smart.

According to a study from Gong (which analyzed 121,828 web-based sales meetings), successful presentations in intro meetings lasted on average 9.1 minutes . The unsuccessful presentation? 11.4 minutes .

This mirrors neuroscience research which found that human attention begins to wander when a listener hears a single voice for 10 minutes.

It’s actually why Apple doesn’t let its keynote presentations run for more than 10 minutes without introducing a change (like a switch to video, a demo, or just a new speaker).

2) Rely on data and insights

Now, we might be biased, but this one is really important. ☝️

If you want to drive a business decision, you need to prove there’s a problem, and what the impact of the solution would be – all using real numbers.

A sprinkle of competitor analysis , a measure of revenue forecasting ( if they close a deal with you), and a dash of ‘what could be’ goodness is the magic recipe.

If you’re able to confidently recall some persuasive, meaningful figures and drop them in where relevant, you could be in for the win.

3) Clearly illustrate the problems

The challenges you’re describing might be big, messy, and complex. But your sales presentation and pitch needs to be concise and digestible. Don’t overload slides with text.

Choose the most relevant information and illustrate it in a logical, clear way.

When crafting your problem slides and thinking about how to deliver the information, keep the following pointers in mind:

• Use numbers and data to back it up : As mentioned, data is key. Connect each main problem to tangible losses, like revenue, human capital costs, customer churn, etc.
• Focus on the strongest (most painful) points: Your goal is to distill a web of problems into a few core examples.
• Paint a telling picture: Think charts, graphs, stats, and images.

4) Personalize it

Even the most pixel-perfect PowerPoint presentation won’t get you anywhere if it looks like you’re just going through the motions.

What we mean is: your sales presentation needs to feel like it’s been specially crafted with them in mind – even if you know the majority of it stays the same from week to week.

Dropping in meaningful insights about their business is a great way to do this. These could relate to their own performance in the marketplace, to their competitors’ performance, or to an opportunity you’ve spotted for them.

Ideally you’ll be telling them something about their business that they don’t already know, and guess what? Your product can help them to exploit, navigate, or overcome it.

A tool like Similarweb Sales Intelligence can generate attention-grabbing and compelling data like that. It helps to inform any sales conversation you have, thanks to traffic and engagement data on over 100 million companies worldwide.

The Sales Intelligence Insights Generator allows you and your sales team to automatically find “insight nuggets” to either include on slides or incorporate into your dialogue. This is the secret to a consultative selling approach, which we won’t shut up about (and for good reason).

With an effortless way to source the freshest data tailored to your specific audience, building and delivering a successful sales presentation can become your most powerful selling strategy yet.

5) Welcome interruptions

It’s easy to get fixated on landing your key points while presenting. So fixated, in fact, that you don’t give your prospect a chance to get a word in.

Encourage your prospect to speak up with questions or comments throughout the presentation. Make this clear at the start, and keep an eye out for any hints through body language that suggests a question or observation is brewing.

A sales presentation that feels more like a dialogue will be far more effective and memorable. Here’s why:

️ People like to talk: When you give your prospects a chance to get their two cents in, you’ll make them happy – and will help them to remember the conversation more fondly.

✍️ You can learn along the way : If your prospect says something super interesting and relevant, you can use that information to tailor and refine your presentation on the fly (and maybe use it in your next pitch).

⚡ It helps keep their mind engaged: As mentioned, when people take turns speaking, their brains automatically reset – and that makes it easier to have longer conversations, instead of listening to one long monologue.

What’s more, interruptions also help relieve you of some of the pressure of talking non-stop. Win-win.

6) Be confident

If you typically hate delivering a sales pitch, then you might be rolling your eyes at this tip. We know it can be hard to just ‘become confident’ if that’s not how you really feel.

But there are things you can do that really will boost your confidence, helping you deliver a better presentation:

• Prepare : Get to know your slide deck back to front, memorizing all the numbers and stats you need to highlight.
• Practice your script : But also anticipate where questions or comments might come up.
• Listen to successful presentations: Make the most of your company’s recording software or find successful pitches on YouTube, and try to analyze what made these meetings, pitches, or persuasive presentations succeed.
• Make sure you’re super-familiar with your product: If you don’t fully understand your product, you’ll have a hard time getting someone else to. Practice presenting to a colleague to identify the holes in your own understanding as you speak.

How do you do a sales presentation?

Two good tips are to keep it short and tell a story.

What should a sales presentation include?

Include an introduction and presentation of the problem or pain point, before getting to the solution (hint hint, your product).

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Sales conference powerpoint presentation slides

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Ratings and Reviews

by Williams Nelson

December 21, 2021

by Denver Fox

by Alexander Ramirez

by Chi Ward

7 Presentation Templates For Sales Managers and Teams

The foundation of a successful sales team is communication— both internally and externally. Offering solutions to prospective clients’ business needs is how you scale your own business, and that’s done through in-person meetings, virtual pitch decks, emails or lead generation strategies. But before you prepare any client-facing communications, your sales team needs to be aligned on sales strategies, account management, and sales projection. It’s a sales manager’s job to facilitate those conversations with their team and give them the tools necessary to close more deals. 

Presentations are a crucial tool for sales teams’ scalability. From all-hands meetings to sales proposals, presentations act as a vessel to communicate your story to the appropriate audiences. Of course, sales managers aren’t designers by trade and the presentation creation process can be overwhelming if you don’t know where to start. 

Luckily, there’s a presentation template for that. Beautiful.ai offers a robust library of pre-built, customizable presentation templates curated by industry experts. They serve as a starting point to give you the inspiration you need to package up your own story.

To save you time, we rounded up the 7 presentation templates that every sales manager can benefit from having in their back pocket. 

Sales strategy

A sales strategy helps sales teams achieve their sales goals and close more deals. Beautiful.ai’s sales strategy template enables managers and sales reps to prioritize and engage with potential customers, while developing different selling models to reach prospective clients. 

Our customizable template has everything you need for a sales strategy like key performance indicators (KPIs), sales process, and product overview. A thoughtful sales strategy presentation can help teams understand things like target market, response time between inbound leads and first sales touch-point, and how to properly demo the product.  

Our sales strategy template can also help you identify objectives and provide guidance to your sales team, create product positioning guidelines, and share sales pipelines and wins with the team and other stakeholders.

Key account management

Not all of your clients provide the same value to your business. Your key accounts should have a low cost-to-revenue ratio with opportunity to grow in the future. A key account management (KAM) presentation helps teams identify their key accounts and nurture those relationships to their full potential. A successful KAM presentation can help teams define their target accounts, and outline your objectives, for a more favorable outcome. 

Our KAM template can also help you focus sales efforts more effectively, build better relationships with high-profile clients or customers, or optimize sales team results and increase revenue growth for the business.

Sales go to market

A sales go to market plan helps sales teams identify market size, define a value proposition, and achieve their sales goals with better product positioning and messaging. Sales leaders can set their teams up for success with Beautiful.ai’s sales go to market presentation template with things like market size and trends, KPIs, and an actionable plan. A thoughtful sales go to market presentation can help teams understand buyer personas and how to position their product or offering when talking to prospective customers.  

Our sales go to market template can also help you identify your sales go to market plan and provide guidance to your sales team, evaluate target market and market trends, or share financial projections with upper-management and other stakeholders.

Case studies address consumer challenges and highlight the solutions your service or product can deliver. This kind of presentation helps instill confidence in your brand and convert prospective clients to paying customers. Include your company background, past customers, a product demonstration or video, and outline how you can provide each client with positive results. A quality case study presentation illustrates real-world success using data. Our case study template will help you keep your clients engaged while you show them potential business solutions in a polished and professional presentation.

Our case study presentation template can be used as an effective way to showcase your success stories, convert prospective clients, and up-sell current clients.

Sales proposal

Sale proposals are used to demonstrate how your business, brand, service or product will positively influence a buyer, partner company, or investor. For a sales proposal to be successful it must include a straightforward message, be visually impactful, and show specific stats or data that reference your company’s strengths.

A sales proposal template streamlines the creation process for your proposal slideshow. Rather than limiting yourself to a series of blank slides and adding copy and images as you go, sales proposal templates provide all the basic placement and design for you to fill with customized content.

A sales proposal template can be used for responding to requests for proposals (RFPs), communicating ROI to sales prospects, and pitching sales ideas, concepts, or strategies. 

Sales projection

A sales projection is the amount of revenue your business expects to earn in the future. Also called a sales forecast or a business forecast, a sales projection gives you insight into the short-term and long-term health of the company. A set of sales projection slides is essential for sharing the results of your calculations companywide. 

Use the sales projection presentation template to analyze the health of the company, compare projections to past sales numbers, or inform company operations.

Team stand-up

Make your daily sales meetings more effective by starting with a template that lets teammates easily track what's going on and how to best optimize processes. Our team stand up template is a pre-built, customizable presentation optimized for team meetings and collaboration. Your sales team meeting will run smoothly with an agenda slide, talking points slide, deliverables update slide and more to keep everyone organized and focused.

Use the team stand up template to keep team members on the same page about pending deals, get executives up to speed on recent sales’ numbers, and ensure everyone is on track toward larger goals or quotas. 

Jordan Turner

Jordan is a Bay Area writer, social media manager, and content strategist.

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How to Run an Effective Sales Meeting in Under 20 Minutes

Published: July 21, 2022

Sales meetings are crucial to a sales team’s success. But a poorly-run, disorganized meeting is inconvenient and a waste of everyone’s time.

Over my career, I’ve learned how to run productive sales meetings that only last 20 minutes. The technique I use covers all the bases without spending too much time on a single agenda item.

Here's my proven technique for running an efficient sales meeting.

Sales Meeting

A sales meeting is an internal meeting where sales team members discuss organizational goals, pending deals, and company announcements.

Sales Meeting Topics

On my team, the overarching question for these meetings is, "How can you progress each deal as quickly as possible and stay on track towards your goal?"

To help the team best answer this question, our sales meetings focus on two main points:

1. Ask for deal statuses.

The salesperson and I run through every deal in our CRM that’s about to close. For example, if we’re trying to sell to ACME corporation, I’ll ask the representative if they’ve reached out to the contact recently.

If they haven’t reached out recently, I’ll ask a few simple questions about the deal. This typically instills some urgency around contacting the prospect. Then, we’ll cover deals in the earlier stages of the sales process.

Free Sales Meeting Playbook

This easy-to-follow checklist will help sales reps:

• Understand prospects' current situation and need to change
• Demonstrate the value of your products to prospects
• Agree on a plan / path forward

You're all set!

Click this link to access this resource at any time.

2. Track progress on outreach.

Every representative’s goal is to reach out to 150 people per week via email or phone. So, during our meetings, I ask my representatives about the number of emails and calls they’ve logged since our last meeting.

If necessary, I look at the data to get an exact number. There's a good chance the representatives will either overestimate or underestimate how much outreach they're doing.

This is how we track progress on outreach:

Our representatives use this Google Sheets template to track their work. We’ve set up conditional formatting rules to turn the cell green when a salesperson reaches a target, let’s say, 200.

The colors change depending on how far off-target someone is. It’s a gradual progression from red to green.

Results have improved since our salespeople started following this process. We’ve also seen an increase in the number of meetings they booked by filling in these documents.

Before we implemented this, we gave our sales team a goal. For example, booking two to three meetings per week.

Our new structure helps representatives see exactly what they have to do every day. This makes executing much simpler and easier.

More importantly, it helps us keep our meetings short. We can find all the information we need in the document, so our meetings are locked in on what's most important.

Watch this video to see a full breakdown of this document and download a template.

Any effective sales meeting starts with a focused, intentional agenda. Let's look at the value and necessity behind that key component.

Weekly Sales Meeting Agenda

An agenda is the heartbeat of any productive sales meeting. Having a clearly defined, well-structured one will help your representatives understand what information they can expect to walk away with after a meeting.

For most sales teams, weekly sales meetings are a place to discuss current sales deals, targets, and projects. These items should take up the bulk of your agenda. Here's a suggestion for what yours might look like:

• Reviewing numbers from last week.
• Planning for the coming week.
• Answering any questions sales representatives have.
• Discussion items (assigning specific tasks, etc.).

1. Reviewing numbers from last week.

Use Key Performance Indicators (KPIs) to track your team’s progress each week and review the KPIs during your team’s weekly sales meetings. Keeping track of KPIs can help your team quantify its successes and help your company make insightful business decisions.

During the meetings, discuss essential KPIs. Rhythm Systems recommends creating a KPI dashboard and making a list of 10–12 KPIs with four categories: customers, revenue, processes, and employees. Then, review the previous week’s KPIs and use them as a springboard to create the KPIs for the current week.

2. Planning for the coming week.

Your sales meeting agenda should help your team set goals and plan for the week. Focus on discussing new metrics, customer feedback, new opportunities for your team, action items for the week, and pipeline updates .

Planning for the coming week will help your team members stay on the same page and develop solutions to potential obstacles that may slow your progress.

3. Answering any questions sales representatives have.

Your team’s sales representatives may have questions about prospects or require clarification of missing information. Take time to address these questions to prevent misunderstandings or delays during the week.

4. Discussion items (assigning specific tasks, etc.).

Before you end the sales meeting, summarize the main points and your team’s tasks for the week. In addition to assigning tasks to the team as a whole, assign each team member specific tasks. Note each task’s deadline and who has been assigned each task.

Once you've set your agenda, send a calendar invitation to your team to let them know when and where the meeting is taking place.

Use the following tips to keep your meeting on track when the time comes.

How to Run a Sales Meeting

• Set an objective.
• Share the agenda.
• Create meeting norms and establish expectations.
• Facilitate the conversation to stay on track.
• Have representatives provide relevant data before the meeting.
• Celebrate your team’s wins.
• Share action items and next steps.
• Ask team members for feedback.

1. Set an objective.

Setting clear objectives helps keep the sales meetings short and focused. Remember, you're asking your team members for their time, so you should respect and acknowledge that by not taking too much of it.

What’s the purpose of your sales meetings? It could be any of the following:

• Getting everyone up to speed.
• Reviewing project plans.
• Setting and monitoring KPIs.
• Resolving issues and tackling challenges.

Ideally, a sales meeting has just one goal, but that can be hard to pull off. Still, as long as you’re tackling less than three objectives during each session, you can reliably and consistently conduct effective meetings.

You can use a meeting agenda template to outline these goals and share it with your team beforehand, so everyone's on the same page about what to expect in a meeting.

2. Share the agenda.

We've already touched on how important concise, well-planned agendas are when running effective sales meetings, but simply putting together an agenda for a meeting and holding onto it won't do much for you.

You need to share those plans with your team ahead of time. When attendees know what your meeting is about, they'll be better prepared and more inclined to engage in meaningful discussion.

Provide an agenda in the calendar invite for a meeting. This gives your representatives time to do their homework, so they’ll develop ideas and relevant questions. Ideally, you'll put together a consistent agenda with updated information for your meetings every week. That kind of continuity will allow your meetings to run as efficiently as possible.

3. Create meeting norms and establish expectations.

Your team should have a set of agreed-upon meeting norms and expectations that everyone abides by for maximum productivity.

Make sure your meeting norms outline the roles and responsibilities of everyone in attendance to help minimize the chaos that large teams are usually susceptible to. Here are some meeting norms and expectations that may be helpful for your sales team:

• Sales team meetings will start and end on time.
• All team members are expected to come prepared to discuss meeting agenda topics.
• Team members are to stay on track.
• We will engage in one conversation at a time.

Based on your sales team’s dynamic and current meeting style, you can adjust these expectations.

4. Facilitate the conversation to keep things on track.

We’ve all attended meetings that have gone off the rails a bit. The ones where the agenda wasn't followed and the main objectives of the meeting weren't addressed.

It might go without saying, but you need to do what you can to avoid that kind of chaos and the productivity loss that comes with it. If you want to keep things on track, have a facilitator oversee your meetings to ensure your representatives remain focused and discuss the agenda items.

What if one of the team members raises a critical topic? If it’s related to the agenda, address it. But set a time limit for those kinds of discussions, and be prepared to get back to the core points of the meeting quickly.

You can also implement a "parking lot" where someone from the team writes down important topics for the team to follow up on later.

5. Have representatives provide relevant data before the meeting.

Does your agenda include information that needs to be prepared or presented by sales representatives? If so, make sure you have a process in place for how you can gather this information beforehand.

This might include having a standard deck that you share with representatives and asking them to update their information the day before the meeting. When you have the materials you need from representatives ahead of time, you aren’t cutting into the meeting time by looking for files or data during the meeting.

6. Celebrate your team’s wins.

Celebrating your team’s wins at sales meetings can help to boost morale, improve productivity, and give your team the recognition it deserves.

In an episode of Jostle's People At Work podcast, Matt Thieleman, a leadership coach, discusses “future focus,” the tendency to achieve a goal, then immediately focus on accomplishing the next goal. Thieleman states that we should celebrate milestones instead of focusing on the future because recognizing your team’s small achievements is crucial for keeping everyone on track .

7. Share action items and next steps.

So you’ve successfully run an efficient sales meeting with your team, congratulations! But what happens when it ends?

A productive sales meeting should always end with an action plan. Your representatives must move forward with an achievable goal in mind. Then, in the next meeting, you can discuss whether they've achieved it or not.

Here are a few examples:

• Get the client to the proposal stage.
• Land on a defined budget.
• Identify and book a meeting with the decision-maker.

Make sure you incorporate these items into your next meeting agenda for continuity.

8. Ask team members for feedback.

Asking your team members for feedback during sales meetings can help your team improve efficiency, increase collaboration, build trust, and eliminate roadblocks. During meetings, ask your team members about their performance and the team’s overall performance.

Sentric HR suggests asking one or two feedback questions during weekly meetings. Sentric HR says that questions should focus on weekly growth and encourage team members to think critically about the impact of the previous week’s work on the team’s current performance. Asking questions and initiating discussions during team meetings can help to build camaraderie between team members .

Preparing for an Internal Sales Meeting

• Determine whether this meeting needsto happen.
• Know what you're trying to get across.
• Practice any sections that don't require off-the-cuff discussion.
• Be prepared to enforce time restrictions.
• Invite the right people.

1. Determine whether this meeting needs to happen.

"This could have been an email."

Those six words can frustrate your team members and undermine their faith in your management if they're said consistently. Some information doesn't warrant taking time out of everyone's schedule to sit down and talk things out.

When you're thinking about calling for a meeting, assess if your announcements lend themselves to constructive discussion, are urgent enough to need to be conveyed immediately, and can't be effectively relayed in text or via a video service like Loom . If you determine that your messages meet that criteria, call a meeting. If they don't, consider sending out an email.

2. Know what you're trying to get across.

Every meeting should have a clear-cut purpose. You need to understand what you need to say, fold that into your agenda, and be prepared to keep your discussion both concise and informational. Your team's time is valuable, so make sure you're not going to waste it.

3. Practice any sections that don't require off-the-cuff discussion.

If your meeting will revolve around specific action items, drill down what you will say to get them across. Take some time to rehearse those elements.

You can better manage your time during meetings by practicing and preparing to minimize rambling.

4. Be prepared to enforce time restrictions.

Effective internal sales meetings are typically time-bound, and if you expect to have your team members plan around them, you need to respect their schedules. That means setting firm time constraints and abiding by them.

Try to frontload the key aspects of your agenda and let the less important elements fall back a bit. If you notice you're coming up on time, you need to be prepared to cut things off and either save the ground you didn't cover for next time or send that information out via email.

5. Invite the right people.

Will the information you cover in your meeting have legitimate implications for all your attendees? Will your sales organization benefit from having the team members you tap in the meeting?

Those are questions you need to consider before inviting someone to your meeting. As we've established, internal sales meetings can be a frustrating time drain when done wrong — with the potential to take a toll on morale — so make sure you're only inviting your team members who stand to gain from it when you prepare.

How often should you have a sales meeting?

There's no definitive answer to this question. The optimal frequency of your sales meetings will lean on factors like the size of your sales org, how your team is performing, what you want out of your meetings, and your company culture.

Effective sales management is a matter of striking a balance between trust and guidance. For example, scheduling too many meetings can make you come off as overbearing, but booking a few might let your team's performance get away from you.

As we mentioned earlier, weekly sales meetings are often the sweet spot. But they can't be too over-the-top or time-consuming. If they drag on, you'll waste everyone's time, and your team's morale might take a hit. So follow these tips to keep your meetings short and productive.

Editor's note: This post was originally published on January 4, 2020, and has been updated for comprehensiveness.

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Apple unveils stunning new iPad Pro with the world’s most advanced display, M4 chip, and Apple Pencil Pro

Thinnest Apple Product Ever

World’s Most Advanced Display

Only Possible with M4

Outrageously Powerful Device for AI

Pro Cameras

Pro Connectivity

Apple Pencil Pro

All-New Magic Keyboard and Smart Folio

Powerful iPadOS Features

Logic Pro for iPad 2

Final Cut Pro for iPad 2

iPad Pro and the Environment

• Customers can order the new iPad Pro with M4 starting today, May 7, at apple.com/store , and in the Apple Store app in 29 countries and regions, including the U.S., with availability in stores beginning Wednesday, May 15.
• The new 11-inch and 13-inch iPad Pro will be available in silver and space black finishes in 256GB, 512GB, 1TB, and 2TB configurations.
• The 11-inch iPad Pro starts at  $999  (U.S.) for the Wi-Fi model, and  $1,199  (U.S.) for the Wi-Fi + Cellular model. The 13-inch iPad Pro starts at  $1,299  (U.S.) for the Wi-Fi model, and  $1,499  (U.S.) for the Wi-Fi + Cellular model. Additional technical specifications, including nano-texture glass options, are available at apple.com/store .
• For education, the new 11-inch iPad Pro is available for  $899  (U.S.) and the 13-inch iPad Pro is $1,199 (U.S.). Education pricing is available to current and newly accepted college students and their parents, as well as faculty, staff, and home-school teachers of all grade levels. For more information, visit  apple.com/us-hed/shop .
• The new Apple Pencil Pro is compatible with the new iPad Pro. It is available for $129 (U.S.). For education, Apple Pencil Pro is available for $119 (U.S.).
• Apple Pencil (USB-C) is compatible with the new iPad Pro. It is available for $79 (U.S.) and $69 (U.S.) for education.
• The new Magic Keyboard is compatible with the new iPad Pro. It is available in black and white finishes. The new 11-inch Magic Keyboard is available for $299 (U.S.) and the new 13-inch Magic Keyboard is available for $349 (U.S.), with layouts for over 30 languages. For education, the 11-inch Magic Keyboard is available for $279 (U.S.) and the 13-inch Magic Keyboard is available for $329 (U.S.).
• The new Smart Folio is available for $79 (U.S.) in black, white, and denim finishes for the new 11-inch iPad Pro and $99 (U.S.) for the new 13-inch iPad Pro.
• Logic Pro for iPad 2 is available on May 13 as a free update for existing users, and for new users, it is available on the App Store for $4.99 (U.S.) per month, or $49 (U.S.) per year, with a one-month free trial. Logic Pro for iPad 2 requires iPadOS 17.4 or later. For more information, visit apple.com/logic-pro-for-ipad .
• Final Cut Pro for iPad 2 will be available later this spring on the App Store for $4.99 (U.S.) per month, or $49 (U.S.) per year, with a one-month free trial.
• Apple offers great ways to save on the latest iPad. Customers can trade in their current iPad and get credit toward a new one by visiting the Apple Store online , the Apple Store app, or an Apple Store location. To see what their device is worth, and for terms and conditions, customers can visit apple.com/shop/trade-in .
• Customers in the U.S. who shop at Apple using Apple Card can pay monthly at 0 percent APR when they choose to check out with Apple Card Monthly Installments, and they’ll get 3 percent Daily Cash back — all upfront.

Text of this article

May 7, 2024

PRESS RELEASE

Featuring a new thin and light design, breakthrough Ultra Retina XDR display, and outrageously fast M4 performance with powerful AI capabilities, the new iPad Pro takes a huge leap forward

CUPERTINO, CALIFORNIA Apple today unveiled the groundbreaking new iPad Pro in a stunningly thin and light design, taking portability and performance to the next level. Available in silver and space black finishes, the new iPad Pro comes in two sizes: an expansive 13-inch model and a super-portable 11-inch model. Both sizes feature the world’s most advanced display — a new breakthrough Ultra Retina XDR display with state-of-the-art tandem OLED technology — providing a remarkable visual experience. The new iPad Pro is made possible with the new M4 chip, the next generation of Apple silicon, which delivers a huge leap in performance and capabilities. M4 features an entirely new display engine to enable the precision, color, and brightness of the Ultra Retina XDR display. With a new CPU, a next-generation GPU that builds upon the GPU architecture debuted on M3, and the most powerful Neural Engine yet, the new iPad Pro is an outrageously powerful device for artificial intelligence. The versatility and advanced capabilities of iPad Pro are also enhanced with all-new accessories. Apple Pencil Pro brings powerful new interactions that take the pencil experience even further, and a new thinner, lighter Magic Keyboard is packed with incredible features. The new iPad Pro, Apple Pencil Pro, and Magic Keyboard are available to order starting today, with availability in stores beginning Wednesday, May 15.

“iPad Pro empowers a broad set of pros and is perfect for anyone who wants the ultimate iPad experience — with its combination of the world’s best displays, extraordinary performance of our latest M-series chips, and advanced accessories — all in a portable design. Today, we’re taking it even further with the new, stunningly thin and light iPad Pro, our biggest update ever to iPad Pro,” said John Ternus, Apple’s senior vice president of Hardware Engineering. “With the breakthrough Ultra Retina XDR display, the next-level performance of M4, incredible AI capabilities, and support for the all-new Apple Pencil Pro and Magic Keyboard, there’s no device like the new iPad Pro.”

The new iPad Pro — the thinnest Apple product ever — features a stunningly thin and light design, taking portability to a whole new level. The 11-inch model is just 5.3 mm thin, and the 13-inch model is even thinner at a striking 5.1 mm, while both models are just as strong as the previous design. The 11-inch model weighs less than a pound, and the 13-inch model is nearly a quarter pound lighter than its predecessor — allowing pro users to extend their workflows in new ways and in more places. The new iPad Pro is available in two gorgeous finishes — silver and space black — both with 100 percent recycled aluminum enclosures.

The new iPad Pro debuts the Ultra Retina XDR, the world’s most advanced display, to provide an even more remarkable visual experience. The Ultra Retina XDR display features state-of-the-art tandem OLED technology that uses two OLED panels and combines the light from both to provide phenomenal full-screen brightness. The new iPad Pro supports an incredible 1000 nits of full-screen brightness for SDR and HDR content, and 1600 nits peak for HDR. No other device of its kind delivers this level of extreme dynamic range. Tandem OLED technology enables sub-millisecond control over the color and luminance of each pixel, taking XDR precision further than ever. Specular highlights in photos and video appear even brighter, and there’s more detail in shadows and low light than ever before on iPad — all while delivering even more responsiveness to content in motion. For pro users working in high-end, color-managed workflows or challenging lighting conditions, a new nano-texture glass option comes to iPad Pro for the first time. 1 Nano-texture glass is precisely etched at a nanometer scale, maintaining image quality and contrast while scattering ambient light for reduced glare. With its breakthrough tandem OLED technology, extreme brightness, incredibly precise contrast, brilliant colors, and nano-texture glass option, the new Ultra Retina XDR display is the world’s most advanced display, giving iPad Pro customers an unparalleled viewing experience.

The incredibly thin and light design and game-changing display of the new iPad Pro is only possible with M4, the next generation of Apple silicon that delivers a huge leap in performance. M4 is built on second-generation 3-nanometer technology that’s even more power efficient, which is perfect for the design of the new iPad Pro. With an entirely new display engine, M4 introduces pioneering technology for the stunning precision, color, and brightness of the Ultra Retina XDR display. The new CPU offers up to four performance cores and now six efficiency cores, 2 with next-generation machine learning (ML) accelerators, to deliver up to 1.5x faster CPU performance over M2 in the previous-generation iPad Pro. 3 M4 builds on the GPU architecture of M3 — the 10-core GPU includes powerful features like Dynamic Caching, and hardware-accelerated mesh shading and ray tracing, which come to iPad for the first time. Coupled with higher unified memory bandwidth, pro rendering apps like Octane will see up to 4x faster performance than M2. 3 M4 also delivers tremendous gains and industry-leading performance per watt. Compared to M2, M4 can deliver the same performance using just half the power, and compared to the latest PC chip in a thin and light laptop, M4 can deliver the same performance using just a quarter of the power. 4 A new advanced Media Engine includes support for AV1 decode, providing more power-efficient playback of high-resolution video experiences from streaming services.

The new iPad Pro with M4 features Apple’s most powerful Neural Engine ever, capable of 38 trillion operations per second, which is 60x faster than Apple’s first Neural Engine in the A11 Bionic chip. Combined with next-generation ML accelerators in the CPU, a high-performance GPU, more memory bandwidth, and intelligent features and powerful developer frameworks in iPadOS, the Neural Engine makes the new iPad Pro an outrageously powerful device for AI. With iPad Pro with M4, users can perform AI-enabled tasks even faster, like easily isolate a subject from its background in 4K video with just a tap with Scene Removal Mask in Final Cut Pro. With this advanced level of performance, the Neural Engine in M4 is more powerful than any neural processing unit in any AI PC today.

iPadOS also has advanced frameworks like Core ML that make it easy for developers to tap into the Neural Engine to deliver phenomenal AI features locally, including running powerful diffusion and generative AI models, with great performance on device. iPad Pro also supports cloud-based solutions, enabling users to run powerful productivity and creative apps that tap into the power of AI, such as Copilot for Microsoft 365 and Adobe Firefly.

The updated camera system on the new iPad Pro delivers even more versatility, and with its rich audio from four studio-quality mics, users can shoot, edit, and share all on one device. The 12MP back camera captures vibrant Smart HDR images and video with even better color, improved textures, and detail in low light. It also now features a new adaptive True Tone flash that makes document scanning on the new iPad Pro better than ever. Using AI, the new iPad Pro automatically identifies documents right in the Camera app, and if a shadow is in the way, it instantly takes multiple photos with the new adaptive flash, stitching the scan together for a dramatically better scan.

On the front, the TrueDepth camera system moves to the landscape location on the new iPad Pro. The Ultra Wide 12MP camera with Center Stage makes the experience of video conferencing in landscape orientation even better, especially when iPad is attached to a Magic Keyboard or Smart Folio.

iPad Pro includes a high-performance USB-C connector with support for Thunderbolt 3 and USB 4, delivering fast wired connectivity — up to 40Gb/s. Thunderbolt supports an extensive ecosystem of high-performance accessories, including external displays like the Pro Display XDR at its full 6K resolution, and external storage, all connected using high-performance cables and docks. iPad Pro supports Wi-Fi 6E for super-fast Wi-Fi connections for pro workflows on the go. Wi-Fi + Cellular models with 5G allow users to access their files, communicate with colleagues, and back up their data in a snap while on the go. Cellular models of the new iPad Pro are activated with eSIM, a more secure alternative to a physical SIM card, allowing users to quickly connect and transfer their existing plans digitally, and store multiple cellular plans on a single device. Customers can easily get connected to wireless data plans on the new iPad Pro in over 190 countries and regions around the world without needing to get a physical SIM card from a local carrier.

Apple Pencil Pro features even more magical capabilities and powerful new interactions that take the Apple Pencil experience even further. A new sensor in the barrel can sense a user’s squeeze, bringing up a tool palette to quickly switch tools, line weights, and colors, all without interrupting the creative process. A custom haptic engine delivers a light tap that provides confirmation when users squeeze, use double-tap, or snap to a Smart Shape for a remarkably intuitive experience. A gyroscope allows users to roll Apple Pencil Pro for precise control of the tool they’re using. Rotating the barrel changes the orientation of shaped pen and brush tools, just like pen and paper. And with Apple Pencil hover, users can visualize the exact orientation of a tool before making a mark.

With these advanced features, Apple Pencil Pro allows users to bring their ideas to life in entirely new ways, and developers can also create their own custom interactions. Apple Pencil Pro brings support for Find My for the first time to Apple Pencil, helping users locate Apple Pencil Pro if misplaced. It pairs, charges, and is stored on the side of iPad Pro through a new magnetic interface. iPad Pro also supports Apple Pencil (USB-C), ideal for note taking, sketching, annotating, journaling, and more, at an incredible value.

Designed for the new iPad Pro, an all-new thinner and lighter Magic Keyboard makes it more portable and versatile than ever. The new Magic Keyboard opens to the magical floating design that customers love, and now includes a function row for access to features like screen brightness and volume controls. It also has a gorgeous aluminum palm rest and larger trackpad that’s even more responsive with haptic feedback, so the entire experience feels just like using a MacBook. The new Magic Keyboard attaches magnetically, and the Smart Connector immediately connects power and data without the need for Bluetooth. The machined aluminum hinge also includes a USB-C connector for charging. The new Magic Keyboard comes in two colors that perfectly complement the new iPad Pro: black with a space black aluminum palm rest, and white with a silver aluminum palm rest.

The new Smart Folio for iPad Pro attaches magnetically and now supports multiple viewing angles for greater flexibility. Available in black, white, and denim, it complements the colors of the new iPad Pro.

iPadOS is packed with features that push the boundaries of what’s possible on iPad. With Reference Mode, iPadOS can precisely match color requirements of the Ultra Retina XDR display for tasks in which accurate colors and consistent image quality are critical — including review and approve, color grading, and compositing. Stage Manager enables users to work with multiple overlapping windows in a single view, resize windows, tap to switch between apps, and more. With full external display support of up to 6K, iPad Pro users can also extend their workflow, as well as use the built-in camera on an external display for enhanced video conferencing. Users can take advantage of the powerful AI capabilities in iPad Pro and intelligent features in iPadOS, including Visual Look Up, Subject Lift, Live Text, or Live Captions and Personal Voice for accessibility.

With iPadOS 17 , users can customize the Lock Screen to make it more personal — taking advantage of the larger display on iPad — and interactive widgets take glanceable information further with the ability to get tasks done right in the moment with just a tap. The Notes app gives users new ways to organize, read, annotate, and collaborate on PDFs, and working with PDFs is also easier with AutoFill, which intelligently identifies and fills fields in forms.

Logic Pro for iPad 2 , available starting Monday, May 13, introduces incredible studio assistant features that augment the music-making process and provide artists help right when they need it — all while ensuring they maintain full creative control. These features include Session Players, which expand on popular Drummer capabilities in Logic to include a new Bass Player and Keyboard Player; ChromaGlow, to instantly add warmth to tracks; and Stem Splitter, to extract and work with individual parts of a single audio recording.

Final Cut Pro for iPad 2 , available later this spring, introduces Live Multicam, a new feature that transforms iPad into a mobile production studio, allowing users to view and control up to four connected iPhone and iPad devices wirelessly. 5 To support Live Multicam, an all-new capture app also comes to iPad and iPhone, Final Cut Camera, 6 giving users control over options like white balance, ISO, and shutter speed, along with monitoring tools like overexposure indicators and focus peaking. Final Cut Camera works as a standalone capture app or with Live Multicam. Final Cut Pro for iPad 2 also allows users to create or open projects from external storage, giving editors even more flexibility, and offers new content options. 7

The new iPad Pro is designed with the environment in mind, including 100 percent recycled aluminum in the enclosure, 100 percent recycled rare earth elements in all magnets, and 100 percent recycled gold plating and tin soldering in multiple printed circuit boards. The new iPad Pro meets Apple’s high standards for energy efficiency, and is free of mercury, brominated flame retardants, and PVC. The packaging is 100 percent fiber-based, bringing Apple closer to its goal to remove plastic from all packaging by 2025.

Today, Apple is carbon neutral for global corporate operations, and by 2030, plans to be carbon neutral across the entire manufacturing supply chain and life cycle of every product.

Pricing and Availability

• Nano-texture glass is an option on the 1TB and 2TB configurations of the 11-inch and 13-inch iPad Pro models.
• iPad Pro models with 256GB or 512GB storage feature the Apple M4 chip with a 9‑core CPU. iPad Pro models with 1TB or 2TB storage feature the Apple M4 chip with a 10‑core CPU.
• Testing was conducted by Apple in March and April 2024. See apple.com/ipad-pro for more information.
• Testing was conducted by Apple in March and April 2024 using preproduction 13-inch iPad Pro (M4) units with a 10-core CPU and 16GB of RAM. Performance was measured using select industry‑standard benchmarks. PC laptop chip performance data is from testing ASUS Zenbook 14 OLED (UX3405MA) with Core Ultra 7 155H and 32GB of RAM. Performance tests are conducted using specific computer systems and reflect the approximate performance of iPad Pro.
• Final Cut Pro for iPad 2 is compatible with iPad models with the M1 chip or later, and Logic Pro for iPad 2 will be available on iPad models with the A12 Bionic chip or later.
• Final Cut Camera is compatible with iPhone X S and later with iOS 17.4 or later, and iPad models compatible with iPadOS 17.4 or later.
• External project support requires iPadOS 17.5 or later.

Press Contacts

Tara Courtney

[email protected]

[email protected]

Apple Media Helpline

[email protected]

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Invitation - Sustainability and Responsibility Conference Call 2024

Join the presentation of pernod ricard’s sustainability and responsibility progress and q&a thursday 16th may 3pm cet..

Maria Pia de Caro , EVP Integrated Operations & Sustainability, Noémie Bauer , Chief Sustainability Officer and Morgane Yvergniaux , Global Head of Terroir invite you to join them for a Q&A session on Pernod Ricard’s Sustainability and Responsibility (S&R) roadmap “Good Times from a Good Place”. S&R is a key driver for Pernod Ricard, who’s mission is to create sustainable and responsible moments of convivialité. Ahead of the call you are invited to view a video presenting details of our key strategic S&R pillars: Nurturing Terroir, Valuing People, Circular Making and Responsible Hosting.  The call will be held in English and the video and transcript will be available on Pernod Ricard’s website   07.30 CET   Informational video available on this website .   15.00 CET  Live Q&A   To listen to the Q&A and/or to submit written questions, visit this link .  To participate in the call dial:  France:  +33 170 918 704 US : +1 718 705 8796 UK :  +44 1 212 818 004

Please dial in 5 to 10 minutes before the scheduled time

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