goat farming business plan

Goat Farming Business Plan Template

Written by Dave Lavinsky

Goat Farming Business Plan

You’ve come to the right place to create your Goat Farming business plan.

We have helped over 1,000 entrepreneurs and business owners create business plans and many have used them to start or grow their Goat Farms.

Below is a template to help you create each section of your Goat Farming business plan.

Executive Summary

Business overview.

Pleasant Hill Goat Farm, located outside of Des Moines, Iowa, is a registered and licensed goat farming company. The company operates a 50 acre farm that is home to over 100 goats. The goats are raised in an all-natural environment- no antibiotics, hormones, steroids – and all animals are grass-fed. Pleasant Hill Goat Farm is also fully equipped with the latest technology and equipment used in the goat farming industry.

The farm produces quality goat meats and milk products that we sell to local residents, wholesalers, and retailers. Local residents who want to visit the farm and meet the goats can schedule a tour with us. We also allow residents to reserve the farm for their wedding or other special occasion for a fee.

Pleasant Hill Goat Farm is founded and run byTerry Jones. Terry has been a goat farm operations manager for the past ten years, so he has in-depth knowledge and experience running a business in this industry. Terry will run the general operations and administrative functions of the company and hire other employees to manage the sales and day-to-day operations.

Product Offering

Pleasant Hill Goat Farm will be involved in the commercial breeding of goats to provide milk, cheese, and meat.

In addition to the sale of these products, the company will also offer tours of the farm for a small fee. This allows local residents to learn more about the goat farming industry and meet our goats in person. Anyone who is interested in making this serene farm the setting to their special event can reserve the farm for a fee.

Customer Focus

Pleasant Hill Goat Farm will target all residents living in Des Moines, Iowa and the surrounding areas. We will also target supermarkets, restaurants, and other retailers who are interested in selling our products to the public.

Management Team

Pleasant Hill Goat Farm’s most valuable asset is the expertise and experience of its founder, Terry Jones. Terry has been a goat farm operations manager for the past ten years, so he has in-depth knowledge and experience running a business in this industry. Terry will run the general operations and administrative functions of the company and hire other employees to manage the sales and day-to-day operations.

Success Factors

Pleasant Hill Goat Farm will be able to achieve success by offering the following competitive advantages:

• Management: The company’s management team has years of business and marketing experience that allows them to market and serve customers in an improved and sophisticated manner than the competitors.
• Relationships: Having lived in the community for ten years, Terry Jones knows all of the local leaders, media, and other influencers. As such, it will be relatively easy for Pleasant Hill Goat Farm to build brand awareness and an initial customer base.
• Quality products at affordable pricing Pleasant Hill Goat Farm will provide quality products at affordable pricing, as it has high-quality equipment and uses the latest techniques.
• Good Packaging: Pleasant Hill Goat Farm will utilize product-oriented packaging materials that can reduce the damage in the products at the time of supply.
• Attractive Farm Setting: Pleasant Hill Goat Farm offers a uniquely attractive setting that will encourage residents to visit for a tour or schedule a special event at the farm.

Financial Highlights

Pleasant Hill Goat Farm is currently seeking $750,000 to start the company. The funding will be dedicated towards securing the farm land and purchasing the necessary equipment and supplies. Funding will also be dedicated towards three months of overhead costs to include payroll of the staff and marketing costs for the farm. The breakout of the funding is below:

• Land and Equipment: $250,000
• Goat Care Supplies: $100,000
• Overhead Costs: $100,000
• Three Months of Overhead Expenses (Payroll, Rent, Utilities): $150,000
• Marketing Costs: $50,000
• Working Capital: $100,000

The following graph below outlines the pro forma financial projections for Pleasant Hill Goat Farm.

Company Overview

Who is pleasant hill goat farm.

  The farm produces quality goat meats and milk products that we sell to local residents, wholesalers, and retailers. Local residents who want to visit the farm and meet the goats can schedule a tour with us. We also allow residents to reserve the farm for their wedding or other special occasion for a fee.

Pleasant Hill Goat Farm History

Terry Jones is an entrepreneur with a passion for goat farming. He has worked in the industry for ten years and is eager to start a farm of his own. Pleasant Hill Goat Farm will become a recognized goat farming company, ensuring a continuous supply of goat milk, meat, and cheese Des Moines, Iowa and beyond.

Terry incorporated Pleasant Hill Goat Farm on March 1st, 2023. Terry has selected a farm location and is currently undergoing due diligence to ensure it is up to code to raise goats.

Since incorporation, the company has achieved the following milestones:

• Found a farm location
• Developed the company’s name, logo, and website
• Determined supply requirements
• Began recruiting key employees

Pleasant Hill Goat Farm Services

Industry analysis.

Demand for goat meat and goat milk products has increased in recent years. The general public has been looking for alternatives to cow milk, and for many, goat milk makes the best substitution. With an increase in demand, there will be a greater need for goat farms across the U.S. in the near future.

This demand is not expected to slow down anytime soon. For example, the goat milk industry is expected to grow at a compound annual growth rate of 4.7% over the next 10 years. This substantial growth shows that goat farms are needed more than ever to keep up with demand. Therefore, this is a great time to establish a new goat farm to provide residents with all their goat meat and dairy needs.

Customer Analysis

Demographic profile of target market.

Pleasant Hill Goat Farm will primarily serve local residents and retailers of goat dairy products and meat within a 30-mile radius of the farm. These businesses typically gross from $5 million to $10 million in annual revenues and source their supplies from within a 30-mile radius of their facilities.

The precise demographics for Des Moines, Iowa are:

Customer Segmentation

Pleasant Hill Goat Farm will primarily target the following customer profiles:

• Grocery Stores
• Local Residents

Competitive Analysis

Direct and indirect competitors.

Pleasant Hill Goat Farm will face competition from other companies with similar business profiles. A description of each competitor company is below.

Oak Tree Farms

Oak Tree Farms is one of the large-scale goat farms in the US, owning an 8,000 ha area. It has well-established relationships with local retailers and has been in business for 32 years. Oak Tree Farms offers good quality goat dairy products and meat. It also has automated equipment and machines, which helps in improving its operations. Moreover, it is also known for delivering large orders at the right time without delay. However, Oak Tree Farms does not care properly for its goats, which has tarnished its reputation in recent years.

Farmer Joe’s Goats

Farmer Joe’s Goats has been operating since 1995 and is a well-known company that provides good quality goat meat with affordable pricing. It primarily targets local companies and retailers and has a large distribution network that can serve customers up to a 500-mile radius. Farmer Joe’s Goats also has a very effective distribution and supply chain network. However, Farmer Joe’s Goats offerings are only limited to goat meat.

Goats USA has been in business for the past ten years and enjoys great success. It is one of the largest goat meat and dairy producers in the region. It easily caters to local residents primarily due to its prime location. It provides multiple goat meat and dairy products, including milk and cheese.

Competitive Advantage

Pleasant Hill Goat Farm will be able to offer the following advantages over their competition:

• Quality products at affordable pricing: Pleasant Hill Goat Farm will provide quality products at affordable pricing, as it has high-quality equipment and uses the latest techniques.

Marketing Plan

Brand & value proposition.

Pleasant Hill Goat Farm will offer the unique value proposition to its clientele:

• Ethically sourced goat meat and dairy products
• Good packaging
• Quality products at affordable pricing
• Providing excellent customer service
• Offering a serene and beautiful rural setting for tours and special events

Promotions Strategy

The promotions strategy for Pleasant Hill Goat Farm is as follows:

Social Media Marketing

Social media is one of the most cost-effective and practical marketing methods for improving brand visibility. The company will use social media to develop engaging content, such as sharing pictures of the goats and creating educational content about the goat farm industry.

Website/SEO

Pleasant Hill Goat Farm will develop a professional website that showcases pictures of the farm and the goats. It will also invest in SEO so that the company’s website will appear at the top of search engine results.

Word of Mouth/Referrals

Terry Jones has built up an extensive list of contacts over the years by living and working in the midwestern farming industry. Since a number of local goat farms have ceased operations, they have committed to Terry that Pleasant Hill Goat Farm will be their goat supplier. They trust his work ethic and commitment to the local community.

Pleasant Hill Goat Farm will highlight our location, goats, and products on a major billboard facing the busiest highway in town. The billboard will provide the location of Pleasant Hill Goat Farm and the website URL.

Pleasant Hill Goat Farm’s pricing will be moderate, so customers feel they receive great value when availing of the products. Pricing will be about 50% lower than retail prices to allow wholesalers and retailers to earn their margins.

Operations Plan

The following will be the operations plan for Pleasant Hill Goat Farm.

Operation Functions:

• Terry Jones will be the Owner and President of the company. He will oversee all staff and manage client relations. Terry, along with Sue, has spent the past year recruiting the following staff:
• Sue Smith – will oversee all administrative aspects of running the goat farm. This will include bookkeeping, tax payments, and payroll of the staff.
• George Baird – Head Farmhand who will oversee the farming staff and day to day operations.
• Ben Brown – Assistant Farmhand who will assist George.
• Frank White – Distribution Manager who will oversee the packaging and distribution of all goat products.

Milestones:

Pleasant Hill Goat Farm will have the following milestones complete in the next six months.

• 6/202X – Finalize purchase of farm land
• 7/202X – Purchase farm equipment, supplies and materials
• 8/202X – Finalize contracts for grocery store, chain, and restaurant clients
• 9/202X – Purchase initial set of goats
• 10/202X – Hire and train farm staff
• 11/202X – Pleasant Hill Goat Farm begins farm operations

Financial Plan

Key revenue & costs.

Pleasant Hill Goat Farm’s revenues will come from the sales of goat meat and dairy products to its customers. The major costs for the company will be the cost of land and equipment. The staff will earn competitive salaries allowing Pleasant Hill Goat Farm to hire experienced workers. In the initial years, the company’s marketing spend will be high, as it establishes itself in the market.

Funding Requirements and Use of Funds

Key assumptions.

The following outlines the key assumptions required in order to achieve the revenue and cost numbers in the financials and pay off the startup business loan.

• Number of Goats: 100
• Average Revenue per Animal: $200
• Number of Products Sold Per Year: 100,000

Financial Projections

Income statement, balance sheet, cash flow statement, goat farming business plan faqs, what is a goat farming business plan.

A goat farming business plan is a plan to start and/or grow your goat farming business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can easily complete your Goat Farming business plan using our Goat Farming Business Plan Template here .

What are the Main Types of Goat Farming Businesses?

There are a number of different kinds of goat farming businesses , some examples include: Milk and dairy production, Meat production, Fleece farm, and Miniature goat farm.

How Do You Get Funding for Your Goat Farming Business Plan?

Goat Farming businesses are often funded through small business loans. Personal savings, credit card financing and angel investors are also popular forms of funding.

What are the Steps To Start a Goat Farming Business?

Starting a goat farming business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.

1. Develop A Goat Farming Business Plan - The first step in starting a business is to create a detailed goat farming business plan that outlines all aspects of the venture. This should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast. 

2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your goat farming business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your goat farming business is in compliance with local laws.

3. Register Your Goat Farming Business - Once you have chosen a legal structure, the next step is to register your goat farming business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws.

4. Identify Financing Options - It’s likely that you’ll need some capital to start your goat farming business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms.

5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations.

6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events.

7. Acquire Necessary Goat Farming Equipment & Supplies - In order to start your goat farming business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation.

8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your goat farming business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising. 

How To Start A Goat Farming Business: Essential Tips To Get Started

Marc MacDonald

About Marc MacDonald

I’ve been raising goats for nearly 20 years now. Over those years, I accumulated a lot of information about goats and what works and what doesn’t.

Learn more about Marc

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As an affiliate, we may earn a commission from qualifying purchases. We get commissions for purchases made through links on this website from Amazon and other third parties.

So, you dream of running a successful goat farm.  The pitter patter of goat kid hooves makes your heart skip a beat.  Your only problem is that you don’t know where to start.  This guide is going to walk you through how to start a successful goat farm .

Table of contents

Meat goat farm, dairy goat farm.

• ​Goat Cheese Farm
• ​Goat Milk Soap Farm
• ​Goat Brush and Land Clearing Business
• ​Goat and Sheep Farming Business
• ​Meat Goat Farming Start-Up Costs
• ​Dairy Goat Farming Start-Up Costs
• ​Goat Land and Brush Clearing Start-Up Costs

Goat Farming Business Plans

Types of goat farms.

There are a couple main types of goat farms.  Before you start a goat farm, you will need to decide:

• What type of goat farm yours is going to be
• Once you decide what type of goat farm you are going to run, you will be able to narrow your focus on what you need to do
• You will also need to evaluate yourself and determine if you can make a daily commitment to your goat farm

The meat goat farm is pretty self-explanatory. One of the first things you will want to decide on for your meat goat farm is which meat goat breed you want to go with.  

There are multiple meat goat breeds out there and each one has their own set of pros and cons.  Mixed breeds are also an option that many people choose to go with on their meat goat farms.  Most of the time, it is encouraged that you have a purebred buck to raise the quality of your does and their kids.  

You will also need to look at the ground you have for goats.  Since goats are grazers, you will want to see how efficient your land will be for your goats, and take that into consideration as you plan.  

One of the final phases of your plan will need to be looking at where to process your goats for butcher. We have an excellent Ultimate Meat Goat Farm Guide that goes into even more detail for you to look at.

The dairy goat farm offers many opportunities.  There are many products that you can produce with the milk you get from your does.  

To start off your farm, you will need to decide which dairy goat breed you want to go with.  Just like with meat goats, you can go with mixed breeds, but it is highly encouraged to have a full bred buck to better the quality of your herd.  

Your land is another thing to consider for dairy goats, just like with meat goats, your goats will need to have access to high quality grazing land if you let them out to graze, so you will need to determine if your land will be sufficient for them.  

Finally, you will need to look at what products you will produce and who you will use to process those products.  The Wisconsin Department of Agriculture has a very in depth Dairy Goat Farm Guide that you can look at that goes into great depth.

​ Goat Cheese Farm

If you want to specialize your dairy goat farm into cheese here are a couple things to consider…

First off, what kind of cheese(s) do you want to produce?  There are many different kinds of cheese and the process for each kind is different along with its retail price.  

You will also need to consider breeds and land, just like with other goat farms.  Mother Earth News has a great Small-Scale Goat Cheese Business article that can give you a better feel for goat cheese farming.

​ Goat Milk Soap Farm

Cheese is not the only thing that you can make with goat milk, soap is another.  

Goat milk soap is a popular item found in many farmer’s markets across the country, as well as gaining momentum in many local grocery stores.  

The market for goat soap and other health products is definitely there.  Inc.com has a great article on how a Small Family-Run Farm is Using Goat’s Milk Soap Into a Cash Crop.

​ Goat Brush and Land Clearing Business

There is one thing that goats are well known for, and that is their reputation as garbage guts.  People have realized this and taken advantage of it by using goats to eat down unwanted vegetation and turning this into a business.  Many people like this form of cleaning land up since it is eco-friendly.  

To start up a goat brush and land clearing business you will need different equipment than a dairy or meat farm would, since your business is run very differently.  The University of Arkansas at Pine Bluff Extension has a great Using Goats for Brush Control as a Business Strategy guide that you can look at more to give you a better idea of what this business entails.

​ Goat and Sheep Farming Business

Goats and sheep are similar animals and can be raised together.  However, it needs to be noted that goats need copper, but copper can be lethal to sheep since they have a hard time getting rid of it.

That being said, if you decide to run a goat and sheep farm, you may want to separate them so you don’t have sheep getting to much copper in their bodies.  Morning Chores has a good article on What to Consider When Raising Sheep and Goats Together that you can read to get more educated on how you can raise both animals together.

Goat Farming Costs

Some people naively think that farming is a cheap venture, but come to a rude awakening when they decide to start their own farm.  Goat farming is not an exception.  There are so many supplies, property, shelter, vet visits, laws, and more that all add up to take money from the bottom line of goat farming.

​ Meat Goat Farming Start-Up Costs

When starting up a meat goat farm you may get sticker shock.  Your meat goats alone can cost a small fortune.  Depending on the quality of your goats you may spend a few hundred dollars to a couple thousand for each goat.  

You will also need fencing and shelter for your goats .  The size you choose to go with for your pasture and shelter will largely determine how much money you are going to spend on them along with the materials you choose to use.  

Feed is another factor that you will have to look at.  The amount of time your goats can spend out on pasture along with the dietary needs of your goats will determine how much you spend on feed.  

Finally, you cannot forget health equipment and vet visits.  Vet visits can cost a lot of money, so you will want to budget accordingly for any unexpected vet visits throughout the year while buying health equipment to prevent unnecessary vet visits.

​ Dairy Goat Farming Start-Up Costs

A dairy goat farm has many of the same costs associated with meat goat farms.  However, you will need to have dairy equipment.  Dairy equipment can quickly add up, so you will need to look at what you will need for your farm.  Depending on the size of farm you want to grow, that equipment may well be worth the investment.  

Make sure that you buy quality dairy equipment when starting your dairy goat farm so that you can avoid future problems.

​ Goat Land and Brush Clearing Start-Up Costs

Unlike dairy and meat goat farms, goat land and brush clearing businesses do not have the same needs.  

First off, you will need a truck and trailer that will fit the number of goats you plan on using for your business.  You will also need to have insurance on your goats just in case they cause damage to property. 

Land and brush clearing goats may cost you less though, since they do not need to be the same quality as your dairy and meat goats.  Depending on how often your goats are on your property will determine the size of your own pasture, the amount of feed you buy, and the shelter you build.

Unless you are capital-rich, you may need to go to a bank to apply for a loan to start your goat farm business.  

When you go into a bank you will need to have a thorough business plan.  Even if you don’t need a loan, a business plan is still a good idea so that you can take an educated look at your business and make any necessary changes before you get your feet wet.  

When making your business plan, you will want to make it as detailed as possible as far as money is concerned.  You will want to look at all of the costs that are going to be associated with your goat business as well as the potential income you may make.  Try to be conservative when planning out your income so that you can make a budget that won’t sink your business before it gets running.  

GoatAid has a great Goat Farming Business Plan for Beginners that can help you out as you make your business plan.

Whatever goat business you end up doing, always keep a positive mindset.  You will most likely run into a lot of hurdles along the way, but don’t let them discourage you.  One day you will enjoy the pitter patter of goat kid hooves and be able to look at the farm that you worked so hard to grow!

• Buchanan, L. (2016, November 21). How This Family-Run Farm Is Turning Goat’s Milk Soap Into a Cash Crop. Retrieved July 21, 2020
• Fernandez, D. (n.d.). Using Goats for Brush Control as a Business Strategy. Retrieved July 21, 2020
• GoatAid. (2020). Goat Farming Business Plan for Beginners. Retrieved July 21, 2020
• Mother Earth News Editors. (1982, January/February). A Small-Scale Goat Cheese Business – Sustainable Farming. Retrieved July 21, 2020
• Rush, C. (2019, March 14). Getting Started with Meat Goat Farming. Retrieved July 21, 2020
• Wisconsin Department of Agriculture, Trade and Consumer Protection. (2008). Starting a Dairy Goat Business [Brochure]. Madison, WI: Author. Retrieved July 21, 2020

Further Reading:

• Goat Milk Soap Recipe: Simple Steps for Homemade Skincare
• Raising Goats for Profit: Complete Beginner’s Guide to Meat Goats & Dairy Goats
• Goats Milk Cottage Cheese: Health Benefits and Delicious Recipes
• Goats Milk Cheese Recipe: Easy Homemade Delight
• Goat Milk Cheese: Exploring Its Unique Features and Benefits
• Goat Milk: Uses, Nutrition, and Comparison to Cow’s Milk

About the author

I’ve been raising goats for nearly 20 years now. Over those years, I accumulated a lot of information about raising goats. I started this site to share as much information as I can about these fascinating little critters called Boer goats.

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Goat Farming Business Plan [Sample Template]

By: Author Tony Martins Ajaero

Home » Business Plans » Agriculture Sector » Livestock Farming

Are you about starting a goat farm? If YES, here is a complete sample goat farming business plan template & feasibility study you can use as a beginner for FREE .

Okay, so we have considered all the requirements for starting a goat farming business . We also took it further by analyzing and drafting a sample goat farming marketing plan template backed up by actionable guerrilla marketing ideas for goat farming businesses. So let’s proceed to the business planning section.

If you are looking to start a goat farm, then you may want to consider it because of the following reasons. Are you considering going into goat farming business? You really should because of the following facts; Goat meat is in high demand. People love goat meat especially in Africa. So, you won’t have a hard time selling your goats.

Goats also have other uses apart from consumption of the meat. The skin of goats is a very good source of leather which can be used to make bags, shoes and other leather materials. Goat milk is also very nutritious and good for consumption.

It is also used in the cosmetic industry to make body creams. Goat offal is also used in the pharmaceutical industry. Goats are cheaper and easier to feed, making you spend very little on feeding them. Goats can feed on grass and other cheap food items.

You could also manage them quite easily as they require very minimal supervision. Goat droppings are also a very good source of manure for people interested in buying organic manure.

Lastly, you can raise goats on very little capital compared to chicken or poultry farming. Goat farming is very easy and also very profitable but it is important to get enough information before you delve into this business to avoid mistakes and losses. This is a very quick guide on how to start goat farming.

A Sample Goat Farming Business Plan Template

1. industry overview.

The agricultural industry of which livestock farming or better still goat farming is a subset of is no doubt among the leading industry in most countries of the world; it is the industry that produces food for the populace and raw materials for industries.

Because of the significant role the agriculture sector plays, the government of most countries ensures that they go all the way to subsidize seedlings, fertilizers, and farming implements and machinery for farmers and also encourage entrepreneurs to go into various kind of farming including goat farming.

There are several business opportunities available in the agricultural industry and one good thing about the industry is that there is market for all the produce from the industry. Goat farming is of course a thriving and profitable business because usefulness of goat meat and other by products from goats.

People eat goat meat, drink their milk, and use their fur and skin. With goat milk, cheese can be made, along with other dairy products.

Some farmers use goats for weeding farmland. Other times, the goats are used to keep grasses and other plants from getting too tall. The diet of the domestic goat includes eating grass, leaves, shrubs, root vegetables, and other kinds of plants.

Goats come in different breeds with each breed having its own unique specifications and uses. Some goat breeds known as ‘dairy goats’ are raised mainly for the milk that they produce while some other breeds can grow very big and fat, hence, they are raised for meat purposes.

You must first decide on why you want to raise goats and then select a breed that is most suitable for that purpose. You could also raise both dairy goats and regular goats if you can afford to feed and care for them. The livestock production industry includes companies that mainly provide support services for raising livestock.

Livestock is a term used to describe domestic animals, such as cattle, goats, hogs, horses, poultry and sheep, which have been domestically raised for meat, milk, wool and work. Other services in the livestock production industry include breeding services, pedigree record services and vaccination et al.

The Livestock Farming (Goat Farming) industry is indeed a large industry and pretty much active in countries such as United States of America, Israel, Egypt, China, Germany, Turkey and Nigeria et al. There is no single livestock farming company that has dominate market share in the industry hence smaller goat farming business can successfully make profits.

Statistics has it that in the united states of America alone, there are about 51,712 registered and licensed livestock farming business responsible for employing about 67,814 and the industry rakes in a whooping sum of $5 billion annually. The industry is projected to enjoy 1.4 percent annual growth.

If you are looking towards leveraging on the agriculture industry to generate huge income, then one of your best bet is to start goat farming business. Goat farming business is all about mass – breeding of goats for the sole aim of making profits. In most cases it is referred to as livestock farming business.

One thing is certain about goat farming business, if you are able to conduct your market research and feasibility studies, you are more likely not going to struggle to sell your goats because there are loads of people out there we eat goat meat, drink goat milk and industries that make use of byproducts   from goats in manufacturing their products.

Over and above there are few barriers to entry into the livestock production industry. Usually, all inputs are readily available. In the nearest future, players in this industry may face the highest costs associated with accessing technology, especially in relation to genetic modification engineering in livestock breeding.

So also, intellectual property rights protecting new inventions and technology may mean that new entrepreneurs coming into the industry will need to pay license fees and this of course will cause increase in the start – up fee for starting a livestock breeding business.

2. Executive Summary

Jonah Livingston and Family Farms Ltd is a registered and licensed livestock farming company that will be based in the outskirt of Dallas, Texas – United States. We have done our detailed market research and feasibility studies and we were able to secure a hundred hectares of land to start our livestock breeding business.

Our livestock breeding business is a going to be standard one hence will be involved in commercial breeding of goats and other livestock. We will be involved in boarding services, breeding services, dairy support services, livestock health services, farrier services, and shearing services et al.

In the nearest future, hopefully within the first five years of officially running Jonah Livingston and Family Farms Ltd, we will start our meat processing plant and also start exporting our products to other parts of the world.

Which is why aside from the fact that we’ve secured the required farming land for breeding goats in commercial level, we have also hired some key employees who are currently undergoing training so as to be able to fit into the ideal picture of the 21 st century livestock breeding workforce that we want to build.

We are in the goat farming business because we want to leverage on the vast opportunities available in the livestock farming industry, to contribute our quota in growing the U.S. economy, in national food (meat) production, raw materials production for industries, to export agriculture produce from the United States to other countries and over and above to make profit.

Jonah Livingston and Family Farms Ltd is well positioned to become one of the leading goat farming business in the United States of America, which is why we have been able to source for the best hands and equipment to run the business.

We have put process and strategies in place that will help us employ best practices when it comes to livestock breeding / goat farming processes and meat processing and packaging as required by the regulating bodies in the United States of America.

Jonah Livingston and Family Farms Ltd is a private registered livestock farming company that is owned by Jonah Livingston and family. The company will be fully and single handedly financed by the owner – Jonah Livingston and his immediate family members at least for a period of time.

Before starting Jonah Livingston and Family Farms Ltd, Jonah Livingstone has worked with some of the leading livestock farms in the United States of America. He has worked in the industry for well over 10 years before resigning to start his own goat farming business.

3. Our Products and Services

Jonah Livingston and Family Farms Ltd is a licensed livestock farming business that is committed to goat farming and meat processing and packaging for both the United States’ market and the global market. We will also produce related raw materials for industries in commercial quantities.

We will also ensure that we operate a standard food processing plant as part of our complimentary business offering. These are the areas we will concentrate on in our livestock farming business. If need arises we will definitely add more related animal breeding services to our list;

• Boarding services
• Breeding services
• Dairy support services
• Livestock health services
• Farrier services
• Sale and export of cotton wool and other dairy products
• Sale of Cattle and milk (Including goats, sheep, grass – cutters, pigs and rabbits et al)
• Sale of processed meat (beef) / can – beef (Processed Diary foods, and can beef et al)
• Shearing services
• Livestock farming related consultancy and advisory services

4. Our Mission and Vision Statement

• Our Vision is to become one of the leading livestock farming brands not just in Dallas – Texas, but also in the United States of America.
• Our mission is to sell our produce (goats), byproducts and processed meat in commercial quantities both locally, nationally and internationally.
• We want to build a livestock farming business that can favorably compete with other leading livestock farming brands in the United States of America.

Our Business Structure

Jonah Livingston and Family Farms Ltd is a livestock farming company that intend starting small in Dallas – Texas, but hope to grow big in order to compete favorably with leading livestock farms in the industry both in the United States and on a global stage.

We are aware of the importance of building a solid business structure that can support the picture of the kind of world class business we want to own. This is why we are committed to only hire the best hands in and around Dallas.

At Jonah Livingston and Family Farms Ltd, we will ensure that we hire people that are qualified, hardworking, dedicated, customer centric and are ready to work to help us build a prosperous business that will benefit all the stake holders (the owners, workforce, and customers).

As a matter of fact, profit-sharing arrangement will be made available to all our senior management staff and it will be based on their performance for a period of five years or more as agreed by the management of the farm. In view of the above, we have decided to hire qualified and competent hands to occupy the following positions;

Below is the business structure of Jonah Livingston and Family Farms Ltd;

• Chief Operating Officer

General Farm Manager

Administrator / Accountant

• Cattle Ranch Manager / Supervisor
• Sales and Marketing Executive
• Field Employees
• Front Desk Officer

5. Job Roles and Responsibilities

Chief Operating Officer:

• Increases management’s effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results; developing incentives; developing a climate for offering information and opinions; providing educational opportunities.
• Responsible for providing direction for the business
• Creating, communicating, and implementing the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
• Responsible for signing checks and documents on behalf of the company
• Evaluates the success of the organization
• Responsible for the planning, management and coordinating all farm activities across the various sections on behalf of the organization
• Supervise other section manager
• Ensure compliance during project executions
• Providing advice on the management of farming activities across all section
• Responsible for carrying out risk assessment
• Using IT systems and software to keep track of people and progress of the growth of crops, fishes, birds and animals
• Responsible for overseeing the accounting, costing and sale of farm produce after harvest
• Represent the organization’s interest at various stakeholders meetings
• Ensures that farming goals desired result are achieved, the most efficient resources (manpower, equipment, tools and chemicals et al) are utilized and different interests involved are satisfied. Responsible for preparing financial reports, budgets, and financial statements for the organization
• Responsible for overseeing the smooth running of HR and administrative tasks for the organization
• Defining job positions for recruitment and managing interviewing process
• Carrying out staff induction for new team members
• Responsible for training, evaluation and assessment of employees
• Oversee the smooth running of the daily farming activities across the various farming sections.
• Responsible for preparing financial reports, budgets, and financial statements for the organization
• Responsible for financial forecasting and risks analysis.
• Responsible for developing and managing financial systems and policies
• Responsible for administering payrolls
• Ensuring compliance with taxation legislation
• Handles all financial transactions for the company
• Serves as internal auditor for the company

Cattle Ranch and Animal Manager / Supervisor

• Responsible for managing the commercial breeding of goats and other livestock.
• Responsible for managing boarding services, breeding services, dairy support services, livestock health services, farrier services, and shearing services et al.
• Work closely with the General Manager to achieve the organizations’ goals and objectives

Sales and Marketing Officer

• Identify, prioritize, and reach out to new partners, and business opportunities et al
• Identifies development opportunities; follows up on development leads and contacts; participates in the structuring and financing of new business
• Writing winning proposal documents, negotiate fees and rates in line with company policy
• Responsible for handling business research, marker surveys and feasibility studies for clients
• Responsible for supervising implementation, advocate for the customer’s needs, and communicate with clients
• Develop, execute and evaluate new plans for expanding increase sales
• Document all customer contact and information
• Represent the company in strategic meetings
• Help increase sales and growth for the company

Field Workers / Contract Staff

• Responsible for feeding goats and other livestock as instructed by the supervisor
• Responsible for cleaning the cattle ranch
• Change the water in fish ponds as instructed by the supervisor on a regular basis
• Handles farm implements and machines as instructed by the section manager / supervisor
• Assist in handling the breeding of goats
• Carries out task in line with the stated job description
• Assist in transport working tools and equipment from the farm and back to the designated store room
• Handles any other duties as assigned my the line manager

Client Service Executive / Front Desk Officer

• Welcomes guests and clients by greeting them in person or on the telephone; answering or directing inquiries.
• Ensures that all contacts with clients (e-mail, walk-In center, SMS or phone) provides the client with a personalized customer service experience of the highest level
• Through interaction with clients on the phone, uses every opportunity to build client’s interest in the company’s products and services
• Manages administrative duties assigned by the manager in an effective and timely manner
• Consistently stays abreast of any new information on the company’s products, promotional campaigns etc. to ensure accurate and helpful information is supplied to clients
• Receives parcels / documents for the company
• Distribute mails in the organization

6. SWOT Analysis

Jonah Livingston and Family Farms Ltd do not intend to launch out with trial and error hence the need to conduct a proper SWOT analysis.

We know that if we get it right from the onset, we would have succeeded in creating the foundation that will help us build a standard goat farming business that will favorably compete with leading livestock farms in the United States of America and in the rest part of the world.

As a goat farming business, we look forward to maximizing our strength and opportunities and also to work around our weaknesses and threats. Here is a summary from the result of the SWOT analysis that was conducted on behalf of Jonah Livingston and Family Farms Ltd;

Our strength as a livestock farming business is the fact that we have healthy relationships with loads of major players (agriculture merchants) in the livestock farming industry; both suppliers and buyers within and outside of the United States.

We have some of the latest livestock farming machines, tools and equipment that will help us breed goats and other livestock in commercial quantities with less stress. Aside from our relationship (network) and equipment, we can confidently boast that we have some the most experienced hands in livestock farming industry in our payroll.

Our weakness could be that we are a new livestock farms in the United States and we may not have the required cash to pump into the publicity of our business. We are aware of this and from our projection will overcome this weakness with time and turn it to a major advantage for the business.

• Opportunities:

The opportunities that are available to us cannot be quantified, we know that there are loads of homeowners, and industries that will source for goats, goat meat, and milk and also industries that will source for the raw materials from our livestock farms both in the United States of America and other parts of the world.

Some of the threats and challenges that you are likely going to face when you start your own livestock farm are global economic downturn that can impact negatively on household spending, bad weather cum natural disasters (draughts, epidemics), unfavorable government policies and the arrival of a competitor (a commercial farm that rear same animals) as our livestock farms within same location.

There is hardly anything you can do as regards this threats and challenges other than to be optimistic that things will continue to work for your good.

7. MARKET ANALYSIS

• Market Trends

One of the common trends in the commercial livestock farming line of business is that most players in the industry are no longer concentrating only on farming a particular species of livestock or just livestock / goat farming alone.

They now find it easier to run both livestock farming and crop cultivation. Some even go ahead to include meat processing and packaging business alongside their product offerings; it helps them maximize profits in the agriculture industry.

Despite the fact that commercial goat farming / livestock farming has been in existence since time immemorial, that does not in any way make the industry to be over saturated; commercial goat farmers are exploring new technology to continue to improve goat farming processes and also meat preservation and packaging process.

The fact that there is always a ready market for commercial goat farming makes the business evergreen. As a matter of fact, one of the new trends in livestock farming industry is that with the recent advancement in technology livestock farmers can now improve the various breeds of the animals they are breeding.

As a matter of fact, it is now easier for livestock farmers to comfortably import the kind of breed of domestic animal they want to breed from any country of their choice and also advancement in technology has made it easier to cross – breed different animal.

8. Our Target Market

Naturally, the target market of those who are the end consumer of livestock farm produce and also those who benefits from the business value chain of the agriculture industry is all encompassing; it is far – reaching.

Every household consumes produce from livestock farms be it goat meat, goat milk, and the skin (leather) used for bags, belts and shoes production et al. So also a large chunk of manufacturing companies depends on livestock farms for some of their raw materials. In essence a goat farmer should be able to sell his or her farm produce to as many people as possible.

We will ensure that we position our business to attract consumers of agriculture produce not just in the United States of America alone but also other parts of the world which is why we will be exporting some of our farm produce either in raw form or processed form to other countries of the world.

Our Competitive Advantage

It is easier to find entrepreneur flocking towards an industry that is known to generate consistent income which is why there are more commercial farmers in the United States of America and of course in most parts of the world.

For example, Statistics has it that there were 2.2 million farms in the United States of America, covering an area of 922 million acres. These goes to show that there are appreciable numbers of farmers in the United States of America but that does not mean that there is stiffer competition in the industry.

As a matter of fact, entrepreneurs are encouraged by the government to embrace commercial farming / livestock farming. This is so because part of the success of any nation is her ability to cultivate her own food and also export food to other nations of the world.

Jonah Livingston and Family Farms Ltd is fully aware that there are competitions when it comes to selling livestock and meats all over the globe, which is why we decided to carry out thorough research so as to know how to take advantage of the available market in the United States and in other parts of the world.

We have done our homework and we have been able to highlight some factors that will give us competitive advantage in the marketplace; some of the factors are effective and reliable livestock farming processes that can help us sell our livestock and processed meat at competitive prices, good network and excellent relationship management.

Another competitive advantage that we are bringing to the industry is the fact that we have designed our business in such a way that we will operate an all – round standard commercial livestock farms that will be involved in diverse areas such as animal rearing and meat processing and packaging plant. With this, we will be able to take advantage of all the available opportunities within the industry.

Lastly, our employees will be well taken care of, and their welfare package will be amongst the best in the industry meaning that they will be more than willing to build the business with us and help deliver our set goals and achieve all our objectives as a standard commercial livestock farms with a meat processing and packaging plant.

9. SALES AND MARKETING STRATEGY

• Sources of Income

Jonah Livingston and Family Farms Ltd is in the livestock breeding industry for the purpose of maximizing profits hence we have decided to explore all the available opportunities within the industry to achieve our corporate goals and objectives.

In essence we are not going to rely only on the sale of our livestock to generate income for the business. Below are the sources we intend exploring to generate income for Jonah Livingston and Family Farms Ltd;

• Sale of processed meat (beef) / can – beef (Processed Dairy foods, and can beef et al)

10. Sales Forecast

From the survey conducted, we were able to discover that the sales generated by a commercial livestock farm depends on the size of the farm, the network of the farm.

We have perfected or sales and marketing strategies and we are set to hit the ground running and we are quite optimistic that we will meet or even surpass our set sales target of generating enough income / profits from the year of operations and build the business from survival to sustainability.

We have been able to critically examine the agriculture industry cum commercial livestock farm business and we have analyzed our chances in the industry and we have been able to come up with the following sales forecast. The sales projection is based on information gathered on the field and some workable assumptions as well with respect to the nature of commercial livestock farm that we run.

Below are the projections that we were able to come up with for the first three years of running Jonah Livingston and Family Farms Ltd;

• First Year-: $200,000
• Second Year-: $450,000
• Third Year-: $700,000

N.B : This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any major economic meltdown that can impact negatively on household spending, bad weather cum natural disasters (draughts, epidemics), and unfavorable government policies.

• Marketing Strategy and Sales Strategy

We are quite aware that the reason why some commercial livestock farms hardly make good profits is their inability to sell off their livestock to a larger market. In view of that, we decided to set up a standard meat processing and packing plant to help us maximize profits.

Over and above, we have perfected our sale and marketing strategies first by networking with agriculture merchants and companies that rely on raw materials from the livestock farming industry who are likely to refer become our customers.

In summary, Jonah Livingston and Family Farms Ltd will adopt the following strategies in marketing our commercial farm produce;

• Introduce our business by sending introductory letters alongside our brochure to stake holders in the agriculture industry, companies that rely on the livestock farming industry for their raw materials, hotels and restaurants and agriculture produce merchant et al.
• Advertise our business and livestock farms in agro – allied and food related magazines and websites
• List our commercial livestock farms on yellow pages ads (local directories)
• Attend related agriculture and food expos, seminars, and business fairs et al
• Leverage on the internet to promote our business
• Engage in direct marketing
• Encourage the use of Word of mouth marketing (referrals)

11. Publicity and Advertising Strategy

Any business that wants to grow beyond the corner of the street or the city they are operating from must be ready and willing to utilize every available means (both conventional and non – conventional means) to advertise and promote the business. We intend growing our business which is why we have perfected plans to build our brand via every available means.

We know that it is important to create strategies that will help us boost our brand awareness and to create a corporate identity for our commercial livestock farming business. Below are the platforms we want to leverage on to boost our commercial livestock farm brand and to promote and advertise our business;

• Place adverts on both print (newspapers and magazines) and electronic media platforms
• Sponsor relevant community based events / programs
• Leverage on the internet and social media platforms like; Instagram, Facebook , twitter, YouTube, Google + et al to promote our business
• Install our Bill Boards on strategic locations all around Dallas – Texas
• Engage in road show from time to time in targeted neighborhoods
• Distribute our fliers and handbills in target areas
• Contact corporate organizations and residence in our target areas by calling them up and informing them of Jonah Livingston and Family Farms Ltd and the farm produce we sell
• List our commercial livestock farms in local directories / yellow pages
• Advertise our commercial livestock farms in our official website and employ strategies that will help us pull traffic to the site.
• Ensure that all our staff members wear our branded shirts and all our vehicles and trucks are well branded with our company logo et al.

12. Our Pricing Strategy

Some of the factors that will help you sell your farm produce at the right price that will guarantee that you make profits is dependent on your strategy while some of the factors are beyond your control. For example, if the climatic condition is unfavorable and if there are natural disasters in the location where you have your commercial livestock farm, then it will directly affect the prices of your livestock.

Over and above, if you want to get the right pricing for your livestock, then you should ensure that you choose a good location for your commercial livestock farm, choose a good breed that will guarantee steady and multiple breeding (prolific breeds),

Cut the cost of running your farm to the barest minimum and of course try as much as possible to attract buyers to your farm as against taking your livestock or even your produce to the market to source for buyers; with this, you would have successfully eliminate the cost of transporting the goods to the market and other logistics.

We are quite aware that one of the easiest means of penetrating the market and acquiring loads of customers for all our agriculture produce is to sell them at competitive prices hence we will do all we can to ensure that the prices of our livestock and processed and packaged beef are going to be what other commercial livestock farmers would look towards beating.

One thing is certain; the nature of commercial livestock farming we are involved in makes it possible for farmers to place prices for their livestock / farm products based on their discretion without following the benchmark in the industry.

The truth is that it is one of the means of avoiding running into loss. The easier you sell off your livestock when they are mature the better for your business.

• Payment Options

The payment policy adopted by Jonah Livingston and Family Farms Ltd is all inclusive because we are quite aware that different customers prefer different payment options as it suits them but at the same time, we will ensure that we abide by the financial rules and regulation of the United States of America.

Here are the payment options that Nicolas Zebedee and Farms Limited will make available to her clients;

• Payment via bank transfer
• Payment with cash
• Payment via online bank transfer
• Payment via check
• Payment via bank draft

In view of the above, we have chosen banking platforms that will enable our client make payment for farm produces purchase without any stress on their part.

13. Startup Expenditure (Budget)

When it comes to calculating the cost of starting a commercial livestock farm, there are some key factors that should serve as a guide. The most important expense is the construction of the cattle ranch / cages / fencing as the case may be.

For example, the start – up cost for a fish farm is different from the start – up cost for mechanized crop farming, so also the start – up cost for poultry farming is different from the start – up cost of cattle ranch (dairy farm) et al.

As a matter of fact, if you choose to start a mechanized crop farming, then you should be willing to raise huge capital base to start the business. This is so because some cultivation machines / equipment can be pretty expensive. Below are some of the basic areas we will spend our start – up capital in setting up our commercial livestock farm;

• The Total Fee for incorporating the Business (aquaponics commercial farm) in United States of America – $750.
• The budget for key insurance policies, permits and business license – $2,500
• The amount needed to acquire / lease a farm land – $50,000
• The amount required for preparing the farm land (for construction of cattle ranch and cages / fencing et al et al) – $70,000
• The cost for acquiring the required working tools and equipment / machines / fencing et al– $50,000
• The amount required for purchase of the first set of goats and other livestock – $50,000
• The Cost of Launching an official Website – $600
• The amount required for payment of workers for a period of 3 months – $100,000
• Additional Expenditure (Business cards, Signage, Adverts and Promotions et al) – $2,000

Going by the report from detailed research and feasibility studies conducted, we will need an average of $350,000 to start a standard commercial livestock farming business in the United States of America.

Generating Funding / Startup Jonah Livingston and Family Farms Ltd

No matter how fantastic your business idea might be, if you don’t have the required money to finance the business, the business might not become a reality. Finance is a very important factor when it comes to starting a business such as greenhouse commercial farming.

No doubt raising startup capital for a business might not come cheap, but it is a task that an entrepreneur must go through.

Jonah Livingston and Family Farms Ltd is a family owned business and it will be financed by the owners of the company – Jonah Livingston and family. These are the areas where we intend sourcing for fund for Jonah Livingston and Family Farms Ltd;

• Generate part of the start – up capital from personal savings and sale of his stocks
• Generate part of the start – up capital from friends and other extended family members
• Generate a larger chunk of the startup capital from the bank (loan facility).

N.B: We have been able to generate about $100,000 (Personal savings $80,000 and soft loan from family members $20,000) and we are at the final stages of obtaining a loan facility of $250,000 from our bank. All the papers and document has been duly signed and submitted, the loan has been approved and any moment from now our account will be credited.

14. Sustainability and Expansion Strategy

The future of a business lies in the numbers of loyal customers that they have the capacity and competence of the employees, their investment strategy and the business structure. If all of these factors are missing from a business (company), then it won’t be too long before the business close shop.

One of our major goals of starting Jonah Livingston and Family Farms Ltd is to build a business that will survive off its own cash flow without the need for injecting finance from external sources once the business is officially running.

We know that one of the ways of gaining approval and winning customers over is to sell our farm produce ( livestock and processed beef ) a little bit cheaper than what is obtainable in the market and we are well prepared to survive on lower profit margin for a while.

Jonah Livingston and Family Farms Ltd will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our organization’s corporate culture is designed to drive our business to greater heights and training and retraining of our workforce is at the top burner of our business strategy.

As a matter of fact, profit-sharing arrangement will be made available to all our management staff and it will be based on their performance for a period of five years or more as determined by the management of the organization. We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.

Check List / Milestone

• Business Name Availability Check: Completed
• Business Incorporation: Completed
• Opening of Corporate Bank Accounts various banks in the United States: Completed
• Opening Online Payment Platforms: Completed
• Application and Obtaining Tax Payer’s ID: In Progress
• Application for business license and permit: Completed
• Purchase of All form of Insurance for the Business: Completed
• Leasing of farm land in Dallas – Texas: Completed
• Conducting Feasibility Studies: Completed
• Start – up Capital Generation: Completed
• Writing of Business Plan: Completed
• Drafting of Employee’s Handbook: Completed
• Design of The Company’s Logo: Completed
• Graphic Designs and Printing of Packaging Marketing / Promotional Materials: Completed
• Recruitment of employees: In Progress
• Building /construction of cages and fence et al: In Progress
• Purchase of the needed working tools, machines and equipment: Completed
• Creating Official Website for the Company: In Progress
• Creating Awareness for the business (Business PR): In Progress
• Farm land Treatment, Health and Safety Arrangement: In Progress
• Establishing business relationship with key players in the industry (agriculture farm produce merchants and transporter / haulage): Completed

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Goat Farming Business Plan for Beginners

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Are you a beginner in goat farming ? Looking for goat farming business plan for beginners ? If yes, then you are in the right place. Here we are trying to describe more about profitable goat farming business , especially for beginners. Hope this guide will be very helpful for you!

Actually a suitable and effective business plan is a must for starting any business. As goat farming is a proven highly profitable business so, it is very necessary to make a proper goat farming business plan before starting this business. Make a clear and up to date business plan before investing your money in this market.

Although goat farming project requires less capital and investment than raising any other livestock such as cattle or buffalo. But you will need high investment if you want to start a commercial production.

You can start goat farming business with a very small investment, if you start with a minimum number of goats. But goat farming is very profitable and you will get more profits from goat farming business than any other livestock farming business .

Table of Contents

What is A Goat Farming Business Plan?

Before discussing more about the ways of making a good business plan for your goat farming business, it’s really very important to know what is actually a goat farming business plan and why making it important.

A goat farming business plan is a detailed document for people or businesses who want to raise goats, especially for the beginners. It shows what they want to do and how to do it. This plan talks about money things, like how much they might spend and make.

A goat farming business plan also talks about practical aspect about this business, like what kinds of goats to have, how to feed them, and keep them healthy.

A good plan helps to set achievable goals, use resources the right way, and make a plan for selling the products from your farm. It is a very helpful guide that gives a clear plan for doing everything of goat farming business.

Why Goat Farming Business Plan Important for Beginners?

A good goat farming business plan is very important for starting a goat farm, especially for the people who are just beginning. It’s like a map that shows the way to success.

A good goat farming business plan helps you to find out what you want to do, use your resources well, and handle problems that might come up while operating this business.

If you are new in this business, then you can use the plan to say how much money you think you will make, set goals that make sense, and decide how to sell your products. A good plan also helps you understand things like choosing the right goat types, feeding them nutritious food, and keeping them healthy.

Actually, a business plan is just like having a guidebook that not only helps you make good choices but also gives you a clear plan to take care of everything about commercial goat farming business .

It’s really very important to have a good goat farming business plan ready for running the business successfully, especially for the beginners. A good business plan is a useful tool for beginners, and it gives a strong base for a goat farm that lasts longer and makes high profits.

How to Make a Goat Farming Business Plan for Beginners

Making an effective goat farming business plan for beginners is very important for making high profits from this business. Main reasons of the the high popularity and rapid spreading of this business throughout the world are high profit within a very short time, little investment requirement, huge global demand of goat products.

If you want to start this business and if you have the ability of making a plan perfectly then you will defiantly be able to achieve the highest profit from goat farming business. If you are a beginner in this business, then we recommend contacting some successful goat producers in your area and visit some farms practically.

By visiting some farms and goat producers you will get some clear ideas about the pros and corns of this business. This will help you running your business perfectly.

However, for making a suitable goat farming business plan for beginners, read the following criteria very carefully. Try to include everything in your business plan before starting this business. Here we are trying to describe the important steps for making a goat farming business plan for beginners.

Step 1: Try to Complete A Training First

Starting a new commercial goat farming system is very simple and easy. That’s why this business is good for the beginners. But having practical knowledge is very important.

If you are a beginner, then we recommend having training first before starting this business. You can contact your local agriculture extension office to learn more about the availability of training facility in your area.

Step 2: Have Your Investment Ready

Large scale or commercial goat farming business require relatively high investment. So, try to have your investment ready before starting. You can either invest money you already have, or you can also apply for bank loan. There are many government and non-government banks available who are providing loan for starting commercial goat farming business .

Step 3: Select A Good Location

Selecting a good and suitable farm area for your business is a very important part of your goat farming business plan. Try to select such an area which has all required facilities for successfully starting and operating this business.

Ensure a good source of fresh water is available in your area. Having a good food (especially greed foods) source near your farm area will be very helpful. Ensure all types of required materials are easily found near your selected area.

Good transportation system is a mandatory. And also ensure full time labor is available in your selected area. Try to select the location near a market so that you can easily purchase required materials and also sell your products.

Step 4: Determine The Goat Products

You have to determine the products that you want to produce from your farm. Make a clear decision of what do you really want to produce and sell from your goat farming business . Goats are multi-purpose animals. You can produce many products such as milk, meat, fiber, manure and skin form goats.

Go to your nearest market and try to understand which goat products have a high demand in the market. Try to produce those products which you can sell easily in your local market. Otherwise you will lose money instead of being benefited.

For an example, you have established a dairy goat farming business, and your goats are producing milk highly. But there are a little or no goat milk consumer in your local market. Then what will you do with your production? So, always keep in mind this factor and try to produce those products which you can sell easily in your local market.

If you have a good facilities for marketing your products internationally, then you can produce any product from your farm. Otherwise emphasis on local demand. However, make a good decision of what you are going to produce form your goat farming business .

• Meat : Nowadays goat meat is very popular and has great demand throughout the world. And this rate is increasing rapidly day by day. A report shows that about 70% of total consumed meat globally comes form the goat.
• Milk : Goat milk is enriched with many necessary nutrition elements and it is easily digestible. As a result it has huge demand in local and international market. Goat milk is also very suitable for making all types of dairy products.
• Fiber : If you want to produce fiber form your farm then Cashmere and Angora goat are very suitable. Both are highly fiber productive.
• Skin : All goat breeds produce skin. But few of them produce high quality skin. For business purpose Black Bengal goat produces high quality skin. And their skin has a high demand and value in the international market.

Step 5: Select Right Goat Breed for Your Business

Selecting the right breed for your production is also very important. Because your production will not be profitable if you can’t choose the right breed. There are actually many different goat breeds available throughout the world.

Some of these breeds are good for meat, some are good for milk and some are good for both purpose. But you have to choose the right breed for your production.

• Best meat goat breeds : If you want to produce meat, then you have to choose from the best meat goat breeds . Some best meat goat breeds are Black Bengal , Boer , Kalahari Red , Kiko , Fainting , Nubian , Rangeland , Sirohi , Spanish , and Verata Goats . You can choose any of these breeds depending on it’s availability in your area. You can also consider local breeds, if there are any.
• Best dairy goat breeds : You have to choose from the top dairy goat breeds , if you want to produce milk. Some best dairy goat breeds are Alpine , Saanen , LaMancha , Jamunapari , Toggenburg , Nubian , Oberhasli , Golden Guernsey , Sable and Nigerian Dwarf Goats . You can choose any of these breeds depending on it’s availability in your area. If there are any local breeds in your area, then you can also consider those goats.
• Best Dual-purpose goat breeds: Some goats are good for both meat and milk production, and they are called dual-purpose goat breeds. Some popular dual-purpose goat breeds are Nubian, Alpine, Nigerian Dwarf etc.

Step 6: Purchase Required Equipment

You have to purchase the required equipment for running and managing your farm perfectly. Most common and required goat farming equipment are fencing, shelter or pen, feeding racks, water, loafing sheds, feeds or silage storage, animal sick bay, and manure handing bay. You can either purchase or DIY some of these equipment.

Step 7: Make a Good Housing System

You must have to make a good housing system for commercial goat farming business. Try to make separate house for your different types of goats. Ensure all facilities are available for your goats inside the house.

Good house also helpful for keeping the goat healthy and free from diseases. Investment in goat housing system is fixed. And you can use one house for several years. So, think wisely before making the house for your goats.

Step 8: Feeding the Goats With Very Nutritious Food is Very Important

Feeding the goats with very good quality and nutritious food is the most important part of this lucrative business. Goats are ruminants. They eat almost all types of crops, grains and greens. It will be better if you have a grazing place where your goats can roam freely. Because goats are able to intake most of their required food from pasture.

If you can allow your goats to consume food from natural sources, then it will also reduce your feeding costs.

You can also feed your goats with commercially prepared goat feed. This type of foods are highly nutritious and are able to fulfill all their nutritional demands. But price of commercial feeds are higher. And you can reduce the costing by giving your goats a mix of commercial and natural foods.

Step 9: Breeding Management

Goats are naturally very good breeders. They will breed easily if you keep good ratio of bucks and does in your herd. Generally, 1 buck is enough for breeding 20-30 does. Keep the breeding records in a notebook.

Step 10: Monitoring Health Conditions and Caring

Always try to raise your goats hygienically. Keep good contact with a vet in your area and ask him/her for help if anything goes wrong. Stock some necessary vaccines and medicines in your farm, if possible. Always vaccinate your goats timely. Always try to take good care of your goats. And take extra care of the breeding bucks, pregnant doe, nursing doe and the kids.

Step 11: Special Considerations

Before making a goat farming business plan, consider your budget and some other factor related to this business. How much capital do you have? How many facilities can you provide to your goats with this capital? Which product do you want to produce form your farm? What are the natural facilities available there in your area for goat farming? Is there any market available for selling your products in proper price? Is there any grazing place near your farm? Can you provide provide proper treatment and medicines?

• Do you love goats? Loving the animals that you are raising is very important for success-fullness in any business.
• Do you have any experience in this business? If not, contact with your nearest animal husbandry training centers or visit some farms.
• Do you have enough capital for setting up your farm? You can also apply for bank loan if you don’t have already.
• Do you have enough facilities for goat farming? For example clean and fresh water source, cultivation of green feeds like plants or grasses, proper marketing, medication etc.
• What is the market condition of your location? Try to understand the market demand and price of your products.
• Do you have enough time & interest? This is very important for beginners.
• Can you personally take care of your goats? Don’t depend on labors. Try to take care of your goats personally along with your labors. Learn more about their health and diseases management. If possible visit some farms practically for several days and try to learn everything related to this business.

If all the answers become positive then you should start goat farming business immediately. Wish your happy and profitable goat farming business.

Frequently Asked Questions (FAQ)

Popularity of goat farming business is increasing gradually. That’s why many people are trying to learn more about this business. Especially, the beginners ask us many questions about starting and operating a successful goat farming business. However, here we are trying to list the most common questions and trying to answer them. Hope you will find your answer. Don’t hesitate to ask us if you have more questions.

How to start goat farming business?

Starting a goat farming business is relatively easy. First of all select a good farm area, make a good business plan, choose the right breed, feed your goats with good quality and nutritious food and always try to take good care of your goats.

What is the primary requirement to succeed in goat farming?

An effective and well recharged goat farming business plan will help you achieve much success in goat farming business within short period of time.

Is goat farming really a profitable business?

Yes, sure! Goats are highly efficient for converting low quality foods into high quality meat. Commercial production of goat is more profitable than small scale production.

How much profit do you make on goat?

It’s not possible to tell the exact amount. Because it depends on numerous factors. Please consult with some existing farmers in your area for having more accurate idea.

Which breed of goat is most profitable?

It’s actually depends on your production purpose. If you go for meat production, then Boer, Black Bengal, Kalahari Red, Kiko, Fainting, Nubian, Rangeland, Sirohi, Spanish and Verata goats will be very good for you.

But if you go for milk production, then Alpine, Saanen, LaMancha, Jamunapari, Toggenburg, Nubian, Oberhasli, Golden Guernsey, Sable and Nigerian Dwarf goats will be good for you!

How much money does 100 goats make?

Please visit the goat farming project report on our website for having some ideas.

How can I invest in goat farming?

We recommend having practical knowledge before investing in commercial goat farming business. Try to complete a training first and also try to visit as many farms as you can before starting. Doing this will enhance your knowledge, and you will be able to operate your farm better.

Which is more profitable goats or sheep?

Both are profitable. But goat farming seems to be more profitable than sheep farming .

How much space does 100 goats need?

Around 1500 square feet space.

How much money is required for goat farming?

Depends on the number of goats.

Can I get loan for goat farming?

YES, definitely! You can get loan from most government and non-government banks or NGOs.

How much does it cost to feed a goat daily?

Less than $1 in most cases. Feeding costs actually depends on the type of food you feed to your goats.

What do goats eat on a farm?

Hay is the main source of nutrients for goats apart from their range.

What is the cheapest way to feed goats?

Giving your goats weedy hay is the cheapest way to feed them. Because it is very cheap and contain a large amount of necessary nutrition.

Can a goat live on only grass?

YES! Goats are highly efficient in converting low quality foods to good quality meat. And yes, a goat can live on only grass.

Do goats need grain everyday?

NO! But if you have meat goats, then providing grain daily will be very good. On an average, around half pound of grains per day per goat will be good.

How much water do goats drink daily?

It depends on the size of the breed. Generally a large goat drink between 2 and 3 gallons of water daily. The quantity is less for the smaller sized goats.

Why is salt important for goats?

Goats need salt to help maintain healthy appetite and body weight, whether you are raising goats for milk or meat.

How can I make my goat grow faster?

Feeding the goats grains will help them to grow faster. Especially, feeding the corn and oats will help them to grow faster.

How many kg does a goat eat per day?

Can vary from 1 to 2 kg. Depends on the size of the goat.

How many goats do you need to start a goat farm?

Depends on your budget. The number can vary from just one to hundreds or even thousands of goats.

How do I start a small goat farm?

First of all select a good farm area, make a good business plan, choose the right breed, feed your goats with good quality and nutritious food and always try to take good care of your goats.

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20 thoughts on “goat farming business plan for beginners”.

hi i have a small business of meat goat (savanna goat) now i want to take it higher because i can see the demand in my community.so i need tips on how to do that.how do i make it work.

Great content and really educative.

Thanks for your honest opinion! Good luck!

I have found this interesting and I am asking for a complete business plan

i find this intresting because i want to start goat business

pls i need the best bread of goat for meat(the name)

i want to begin with Mubende Goat breed, Is it profitable?

Hi, Mahume Sekgala here,i enjoyed the tips and may you supply me with the complete plan, I just want to start the boergoat.

its a nice script that has guided me well on goat farming

Thanks for your honest opinion. Good luck 🙏

great article. i will surely try this out.

Can you help me to do a simplified business plan for goat farming? Thank you

Good morning, I echo the same need with Joubert that of being assisted with a basic or simplified business plan on goat farming. For starters, it would be profitable to farm for meat production. Kind regards, Solomon

Ohhhh Lea life is about trying out things let us make it a plan and start it

I have loved the idea so much and I have picked interest since so I want to start it by 2022 thanks

im interested in goad farming i need some advised

Hi there, Do you offer short courses on goat farming and vaule chain business on goats, Im starting goat farming so excited about the idea.

You have very interesting pointers thank you.

Thanks for the info,but kindly requesting for a goat biz plan specifically for (meat goats)

Type here..Thanks for this nice piece, pls can you help me with a business plan on goat farming? because I want to start the business

I have kiko goats. I am getting more and I would love to start my business just not sure where to start.

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GOAT FARMING BUSINESS PLAN: Easy Guide for Beginners & Pros

• by Kenechukwu Muoghalu
• August 13, 2023
• No comments
• 8 minute read

Table of Contents Hide

What is a goat farming business plan , #1. executive summary, #2. company summary, #3. products and services, #4. market analysis, #5. competitive analysis, #6. sales and marketing plan, #7. financial plan, how much profit do you make on goat, is goat a good investment, what goat breed is most profitable, which goat breed grows fastest, how much profit does a goat farmer make, what is the cost of 1 goat, how can i invest in goat farming, which is more profitable goats or cows, do you know you can write a business plan in 1 day, final thoughts, which tree is best for goats , how many goats do i need to start a goat farm, what is the best goat for beginners.

In search of a goat farming business plan? If so, then your search has come to an end. Before we proceed to all the goodness we have in store for you, I should applaud you for understanding the effects of a business plan in a business, especially one as profitable as a goat farming business that needs a plan to achieve its maximum growth. In this guide, we are going to explore the full basics of starting a goat farming business and how to construct a business plan with the help of our unique Doc and PDF template options. 

Are you just in a hurry to own a plan and have little time to construct one? We’ve got you still. You can reach out to us and grab a copy of our professional, pre-made goat farming business plan now and get kicking. Meanwhile, let’s explore the fun. 

A goat farming business plan is a living document that contains all the elements that make up a proper business. These elements of a business plan include the company description, target market, operational plan, marketing strategies, and financial plan, among others. Now, what your goat business plan does is to picture your business, briefly explain those sections involved, state what you need to do in your business, and also help you attain your business goals till success is assured. A plan captures your business, from site selection to goat marketing. 

Actually, before you start any investment that is meant to make profits, you must get an effective business plan. Dealing with a goat farming business and with its high level of demand even requires a more professional business plan, for this, let’s see what you can create using our template that can also be assessed in PDF format. 

How to Write a Goat Farming Business Plan

Based on our ground knowledge of how a business plan works and how any business owner can create one themselves, we have made provisions for a unique PDF and Doc format template just for your convenience. One thing you should know about writing a business plan is that it comes in bits and sections. And each element has different content. The processes involved in this content are what we have carefully broken down below. Let’s take a look.

The executive summary of your business plan covers a brief introduction of your company and the location where you are based. In this section, you will also need to give a brief summary of all the other sections involved in your goat farming business plan. This is because most readers do not pay much attention to the whole business plan; they focus more on the executive summary to get all the information and tips they need.

For this reason, you also have to make use of clear and concise language to avoid complexity. You can also add your personal plans and goals, services, business metrics, and targets, among others. 

Your PDF or Doc format goat farming business plan should also contain an in-depth look at your business and how you started, right from the beginning. You can give basic information on the business owner, how the business will be started, and why the goat farming business is being started. Tell your readers how your investment came about or originated. You can also add your goals, vision, and mission statement . 

The goat products and services you wish to offer will also need to be included in your business plan. What goat products do you intend to sell or market? There are a lot of varieties to choose from, and to be on the safer side, You can visit the nearest market and see the goat products that are in high demand. You can specialise in its meat, milk, fibre, manure, or skin. Pick whichever is popular and sells well. 

Market analysis is one aspect of your business that should be given the most attention and importance. It is more like research that has been done to determine recent market trends, understand the goat farming industry and identify who your ideal customers are and how to approach them. Before you get to writing this section, you need to be fully aware of these points to help convince your customers that you are capable of handling the industry. 

You can communicate with other farmers, visit e-commerce sites, and also participate in agricultural forums. Understand your market trends, market segments, business targets, product pricing, and a host of others. 

While determining your target market, your competitive analysis also needs to be in check. Who are your competitors? What products do they sell? How do they sell it? What are their strengths? These are questions that you need to appeal to. Remember that your sole aim is to stand out in competition with various goat farmers in your area. Make your business more unique by providing quality products. Train your customer service to attract more clients. 

How would you market and create an awareness channel for your goat farming business? Your marketing strategies should determine that. What about the goat products? How will you make sales and take your services far and wide? These are all questions that should be answered in this section. You should also tell your readers the marketing channels and strategies you need to employ. Would you go offline or create an online presence?

Your financial plan should outline the overall growth of your business over the next few years. This section is most important when you are seeking a financial aid from a bank or an individual. They need to see what you might need the money for and how you intend to make a profit in the near future. You will also need to convince them of how capable you are of gaining access to the capital you seek. You can add a balance sheet, cash flow statement, and income statement as a bonus.

You can make much profits from selling your goats when they are bigger or even investing in their products and selling them to potential buyers. You can also make a lot of profits from breeding meat goats and sell their kids. Goat farming is an investment that can be used to produce high returns, if managed well.

Yes, investing in the goat farming business is a nice approach. The great demand for goats and their products, combined with the possibility for high economic returns, is enough to make anyone invest one way or another in the goat farm. Aside from that, goat farming is also a viable enterprise that requires very little investment to start. So you are not on the losing side if you wish to engage in the ownership of a goat farm. 

The reason why most goat farmers take their time selecting a breed is that the choice of goat breed is the key source of profit and loss. So when selecting a goat, go for the ones that are capable of multiple kidding and also have a short gestation period. The most profitable goat to breed now is the Saanen or Jamunapari goat. 

If you are searching for a goat breed that grows then you should choose Boer goats. Boer goats are widely known for having a fast growth rate coupled with excellent carcass quality. It is one of the most popular breeds of meat goats in the world.  They might not be known for milk production, but they are well known for meat. 

A UK goat farmer can make an annual salary that ranges from £33,660 to £48,510. Most of the time, it depends on the goat products you sell or how many ideal clients purchase a goat from your farm. It also depends on the type of goat you choose to breed. Some breeds bring quick returns, while others don’t until after a period of time. 

Just as the types and breeds vary, so does the pricing. A doe can cost around £250, an unproven billy can be between £600-£700, wethers are over £400, nannies are for £450, and so the list goes endlessly. Pick your breed and make something out of it. 

Investing in the goat farming business does not require many processes, but to start on the right foot, you can start by picking a goat breed of your choice, going on a market survey, setting up an enclosure setup, managing your goats by removing their horns and castrating the young males, creating a business plan, naming and branding your goat farm, marketing your brand and watching your business grow. 

Goats are more profitable than cows. Setting up a goat farm is one of the easiest and most profitable businesses you can venture into with ease. Goat production is highly profitable compared to cattle or sheep. 

You can’t only write, you can also own and use under seconds. Most people won’t tell you this, but creating a business plan can be fun and daunting at the same time, especially when it’s your first time trying. 

But because time waits for no man, you have to take the easier route out, and for this reason, we have created a ready-made goat farming business plan for your convenience. 

Over the years, businessyield consult has specialised in creating professional business plans and, so far, has helped millions of businesses stand on their feet, and we are happy to help you too. Get started here .

I still feel like if all business owners understood the benefits that come with having a business plan, it would be easier to experience growth and make profits. To clear up all the excuses that come with creating one, we have also simplified the process of creating a goat farming business plan into a unique template that you can also get in PDF format if you wish. So why then are you delaying the growth? Reach out to our business specialists here to get any form of help you need. 

If you want to raise healthy goats, then you should be aware of some important and nutritious trees they need to feed on, especially for dairy. These trees are not limited to cottonwood, fir, dogwood, elm, pine, oak leaves, and mulberry, among others. 

You can start your goat farm business with as little as two goats. Goats are known for not liking to stay on their own, so you can plan to have at least two and then breed and manage them till you take the next plan of action. If you want to just get milk from them, then it’s better to get a neutered goat. 

As a beginner, it is best to go for goats that you can easily manage and take care of with ease. You can go for backyard goats, Oberhasil, or squad alpine goats. 

You can start your goat farm business with as little as two goats. Goats are known for not liking to stay on their own, so you can plan to have at least two and then breed and manage them till you take the next plan of action. If you want to just get milk from them, then it's better to get a neutered goat. 

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Kenechukwu Muoghalu

Kenny, an accomplished business writer with a decade of experience, excels in translating intricate industry insights into engaging articles. Her passion revolves around distilling the latest trends, offering actionable advice, and nurturing a comprehensive understanding of the business landscape. With a proven track record of delivering insightful content, Kenny is dedicated to empowering her readers with the knowledge needed to thrive in the dynamic and ever-evolving world of business.

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