types of narrative analysis in qualitative research

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Narrative Analysis – Types, Methods and Examples

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Narrative Analysis

Definition:

Narrative analysis is a qualitative research methodology that involves examining and interpreting the stories or narratives people tell in order to gain insights into the meanings, experiences, and perspectives that underlie them. Narrative analysis can be applied to various forms of communication, including written texts, oral interviews, and visual media.

In narrative analysis, researchers typically examine the structure, content, and context of the narratives they are studying, paying close attention to the language, themes, and symbols used by the storytellers. They may also look for patterns or recurring motifs within the narratives, and consider the cultural and social contexts in which they are situated.

Types of Narrative Analysis

Types of Narrative Analysis are as follows:

Content Analysis

This type of narrative analysis involves examining the content of a narrative in order to identify themes, motifs, and other patterns. Researchers may use coding schemes to identify specific themes or categories within the text, and then analyze how they are related to each other and to the overall narrative. Content analysis can be used to study various forms of communication, including written texts, oral interviews, and visual media.

Structural Analysis

This type of narrative analysis focuses on the formal structure of a narrative, including its plot, character development, and use of literary devices. Researchers may analyze the narrative arc, the relationship between the protagonist and antagonist, or the use of symbolism and metaphor. Structural analysis can be useful for understanding how a narrative is constructed and how it affects the reader or audience.

Discourse Analysis

This type of narrative analysis focuses on the language and discourse used in a narrative, including the social and cultural context in which it is situated. Researchers may analyze the use of specific words or phrases, the tone and style of the narrative, or the ways in which social and cultural norms are reflected in the narrative. Discourse analysis can be useful for understanding how narratives are influenced by larger social and cultural structures.

Phenomenological Analysis

This type of narrative analysis focuses on the subjective experience of the narrator, and how they interpret and make sense of their experiences. Researchers may analyze the language used to describe experiences, the emotions expressed in the narrative, or the ways in which the narrator constructs meaning from their experiences. Phenomenological analysis can be useful for understanding how people make sense of their own lives and experiences.

Critical Analysis

This type of narrative analysis involves examining the political, social, and ideological implications of a narrative, and questioning its underlying assumptions and values. Researchers may analyze the ways in which a narrative reflects or reinforces dominant power structures, or how it challenges or subverts those structures. Critical analysis can be useful for understanding the role that narratives play in shaping social and cultural norms.

Autoethnography

This type of narrative analysis involves using personal narratives to explore cultural experiences and identity formation. Researchers may use their own personal narratives to explore issues such as race, gender, or sexuality, and to understand how larger social and cultural structures shape individual experiences. Autoethnography can be useful for understanding how individuals negotiate and navigate complex cultural identities.

Thematic Analysis

This method involves identifying themes or patterns that emerge from the data, and then interpreting these themes in relation to the research question. Researchers may use a deductive approach, where they start with a pre-existing theoretical framework, or an inductive approach, where themes are generated from the data itself.

Narrative Analysis Conducting Guide

Here are some steps for conducting narrative analysis:

• Identify the research question: Narrative analysis begins with identifying the research question or topic of interest. Researchers may want to explore a particular social or cultural phenomenon, or gain a deeper understanding of a particular individual’s experience.
• Collect the narratives: Researchers then collect the narratives or stories that they will analyze. This can involve collecting written texts, conducting interviews, or analyzing visual media.
• Transcribe and code the narratives: Once the narratives have been collected, they are transcribed into a written format, and then coded in order to identify themes, motifs, or other patterns. Researchers may use a coding scheme that has been developed specifically for the study, or they may use an existing coding scheme.
• Analyze the narratives: Researchers then analyze the narratives, focusing on the themes, motifs, and other patterns that have emerged from the coding process. They may also analyze the formal structure of the narratives, the language used, and the social and cultural context in which they are situated.
• Interpret the findings: Finally, researchers interpret the findings of the narrative analysis, and draw conclusions about the meanings, experiences, and perspectives that underlie the narratives. They may use the findings to develop theories, make recommendations, or inform further research.

Applications of Narrative Analysis

Narrative analysis is a versatile qualitative research method that has applications across a wide range of fields, including psychology, sociology, anthropology, literature, and history. Here are some examples of how narrative analysis can be used:

• Understanding individuals’ experiences: Narrative analysis can be used to gain a deeper understanding of individuals’ experiences, including their thoughts, feelings, and perspectives. For example, psychologists might use narrative analysis to explore the stories that individuals tell about their experiences with mental illness.
• Exploring cultural and social phenomena: Narrative analysis can also be used to explore cultural and social phenomena, such as gender, race, and identity. Sociologists might use narrative analysis to examine how individuals understand and experience their gender identity.
• Analyzing historical events: Narrative analysis can be used to analyze historical events, including those that have been recorded in literary texts or personal accounts. Historians might use narrative analysis to explore the stories of survivors of historical traumas, such as war or genocide.
• Examining media representations: Narrative analysis can be used to examine media representations of social and cultural phenomena, such as news stories, films, or television shows. Communication scholars might use narrative analysis to examine how news media represent different social groups.
• Developing interventions: Narrative analysis can be used to develop interventions to address social and cultural problems. For example, social workers might use narrative analysis to understand the experiences of individuals who have experienced domestic violence, and then use that knowledge to develop more effective interventions.

Examples of Narrative Analysis

Here are some examples of how narrative analysis has been used in research:

• Personal narratives of illness: Researchers have used narrative analysis to examine the personal narratives of individuals living with chronic illness, to understand how they make sense of their experiences and construct their identities.
• Oral histories: Historians have used narrative analysis to analyze oral histories to gain insights into individuals’ experiences of historical events and social movements.
• Children’s stories: Researchers have used narrative analysis to analyze children’s stories to understand how they understand and make sense of the world around them.
• Personal diaries : Researchers have used narrative analysis to examine personal diaries to gain insights into individuals’ experiences of significant life events, such as the loss of a loved one or the transition to adulthood.
• Memoirs : Researchers have used narrative analysis to analyze memoirs to understand how individuals construct their life stories and make sense of their experiences.
• Life histories : Researchers have used narrative analysis to examine life histories to gain insights into individuals’ experiences of migration, displacement, or social exclusion.

Purpose of Narrative Analysis

The purpose of narrative analysis is to gain a deeper understanding of the stories that individuals tell about their experiences, identities, and beliefs. By analyzing the structure, content, and context of these stories, researchers can uncover patterns and themes that shed light on the ways in which individuals make sense of their lives and the world around them.

The primary purpose of narrative analysis is to explore the meanings that individuals attach to their experiences. This involves examining the different elements of a story, such as the plot, characters, setting, and themes, to identify the underlying values, beliefs, and attitudes that shape the story. By analyzing these elements, researchers can gain insights into the ways in which individuals construct their identities, understand their relationships with others, and make sense of the world.

Narrative analysis can also be used to identify patterns and themes across multiple stories. This involves comparing and contrasting the stories of different individuals or groups to identify commonalities and differences. By analyzing these patterns and themes, researchers can gain insights into broader cultural and social phenomena, such as gender, race, and identity.

In addition, narrative analysis can be used to develop interventions that address social and cultural problems. By understanding the stories that individuals tell about their experiences, researchers can develop interventions that are tailored to the unique needs of different individuals and groups.

Overall, the purpose of narrative analysis is to provide a rich, nuanced understanding of the ways in which individuals construct meaning and make sense of their lives. By analyzing the stories that individuals tell, researchers can gain insights into the complex and multifaceted nature of human experience.

When to use Narrative Analysis

Here are some situations where narrative analysis may be appropriate:

• Studying life stories: Narrative analysis can be useful in understanding how individuals construct their life stories, including the events, characters, and themes that are important to them.
• Analyzing cultural narratives: Narrative analysis can be used to analyze cultural narratives, such as myths, legends, and folktales, to understand their meanings and functions.
• Exploring organizational narratives: Narrative analysis can be helpful in examining the stories that organizations tell about themselves, their histories, and their values, to understand how they shape the culture and practices of the organization.
• Investigating media narratives: Narrative analysis can be used to analyze media narratives, such as news stories, films, and TV shows, to understand how they construct meaning and influence public perceptions.
• Examining policy narratives: Narrative analysis can be helpful in examining policy narratives, such as political speeches and policy documents, to understand how they construct ideas and justify policy decisions.

Characteristics of Narrative Analysis

Here are some key characteristics of narrative analysis:

• Focus on stories and narratives: Narrative analysis is concerned with analyzing the stories and narratives that people tell, whether they are oral or written, to understand how they shape and reflect individuals’ experiences and identities.
• Emphasis on context: Narrative analysis seeks to understand the context in which the narratives are produced and the social and cultural factors that shape them.
• Interpretive approach: Narrative analysis is an interpretive approach that seeks to identify patterns and themes in the stories and narratives and to understand the meaning that individuals and communities attach to them.
• Iterative process: Narrative analysis involves an iterative process of analysis, in which the researcher continually refines their understanding of the narratives as they examine more data.
• Attention to language and form : Narrative analysis pays close attention to the language and form of the narratives, including the use of metaphor, imagery, and narrative structure, to understand the meaning that individuals and communities attach to them.
• Reflexivity : Narrative analysis requires the researcher to reflect on their own assumptions and biases and to consider how their own positionality may shape their interpretation of the narratives.
• Qualitative approach: Narrative analysis is typically a qualitative research method that involves in-depth analysis of a small number of cases rather than large-scale quantitative studies.

Advantages of Narrative Analysis

Here are some advantages of narrative analysis:

• Rich and detailed data : Narrative analysis provides rich and detailed data that allows for a deep understanding of individuals’ experiences, emotions, and identities.
• Humanizing approach: Narrative analysis allows individuals to tell their own stories and express their own perspectives, which can help to humanize research and give voice to marginalized communities.
• Holistic understanding: Narrative analysis allows researchers to understand individuals’ experiences in their entirety, including the social, cultural, and historical contexts in which they occur.
• Flexibility : Narrative analysis is a flexible research method that can be applied to a wide range of contexts and research questions.
• Interpretive insights: Narrative analysis provides interpretive insights into the meanings that individuals attach to their experiences and the ways in which they construct their identities.
• Appropriate for sensitive topics: Narrative analysis can be particularly useful in researching sensitive topics, such as trauma or mental health, as it allows individuals to express their experiences in their own words and on their own terms.
• Can lead to policy implications: Narrative analysis can provide insights that can inform policy decisions and interventions, particularly in areas such as health, education, and social policy.

Limitations of Narrative Analysis

Here are some of the limitations of narrative analysis:

• Subjectivity : Narrative analysis relies on the interpretation of researchers, which can be influenced by their own biases and assumptions.
• Limited generalizability: Narrative analysis typically involves in-depth analysis of a small number of cases, which limits its generalizability to broader populations.
• Ethical considerations: The process of eliciting and analyzing narratives can raise ethical concerns, particularly when sensitive topics such as trauma or abuse are involved.
• Limited control over data collection: Narrative analysis often relies on data that is already available, such as interviews, oral histories, or written texts, which can limit the control that researchers have over the quality and completeness of the data.
• Time-consuming: Narrative analysis can be a time-consuming research method, particularly when analyzing large amounts of data.
• Interpretation challenges: Narrative analysis requires researchers to make complex interpretations of data, which can be challenging and time-consuming.
• Limited statistical analysis: Narrative analysis is typically a qualitative research method that does not lend itself well to statistical analysis.

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Muhammad Hassan

Researcher, Academic Writer, Web developer

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Using narrative analysis in qualitative research

Last updated

7 March 2023

Reviewed by

Jean Kaluza

After spending considerable time and effort interviewing persons for research, you want to ensure you get the most out of the data you gathered. One method that gives you an excellent opportunity to connect with your data on a very human and personal level is a narrative analysis in qualitative research. 

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• What is narrative analysis?

Narrative analysis is a type of qualitative data analysis that focuses on interpreting the core narratives from a study group's personal stories. Using first-person narrative, data is acquired and organized to allow the researcher to understand how the individuals experienced something. 

Instead of focusing on just the actual words used during an interview, the narrative analysis also allows for a compilation of data on how the person expressed themselves, what language they used when describing a particular event or feeling, and the thoughts and motivations they experienced. A narrative analysis will also consider how the research participants constructed their narratives.

From the interview to coding , you should strive to keep the entire individual narrative together, so that the information shared during the interview remains intact.

Is narrative analysis qualitative or quantitative?

Narrative analysis is a qualitative research method.

Is narrative analysis a method or methodology?

A method describes the tools or processes used to understand your data; methodology describes the overall framework used to support the methods chosen. By this definition, narrative analysis can be both a method used to understand data and a methodology appropriate for approaching data that comes primarily from first-person stories.

• Do you need to perform narrative research to conduct a narrative analysis?

A narrative analysis will give the best answers about the data if you begin with conducting narrative research. Narrative research explores an entire story with a research participant to understand their personal story.

What are the characteristics of narrative research?

Narrative research always includes data from individuals that tell the story of their experiences. This is captured using loosely structured interviews . These can be a single interview or a series of long interviews over a period of time. Narrative research focuses on the construct and expressions of the story as experienced by the research participant.

• Examples of types of narratives

Narrative data is based on narratives. Your data may include the entire life story or a complete personal narrative, giving a comprehensive account of someone's life, depending on the researched subject. Alternatively, a topical story can provide context around one specific moment in the research participant's life. 

Personal narratives can be single or multiple sessions, encompassing more than topical stories but not entire life stories of the individuals.

• What is the objective of narrative analysis?

The narrative analysis seeks to organize the overall experience of a group of research participants' stories. The goal is to turn people's individual narratives into data that can be coded and organized so that researchers can easily understand the impact of a certain event, feeling, or decision on the involved persons. At the end of a narrative analysis, researchers can identify certain core narratives that capture the human experience.

What is the difference between content analysis and narrative analysis?

Content analysis is a research method that determines how often certain words, concepts, or themes appear inside a sampling of qualitative data . The narrative analysis focuses on the overall story and organizing the constructs and features of a narrative.

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What is the difference between narrative analysis and case study in qualitative research?

A case study focuses on one particular event. A narrative analysis draws from a larger amount of data surrounding the entire narrative, including the thoughts that led up to a decision and the personal conclusion of the research participant. 

A case study, therefore, is any specific topic studied in depth, whereas narrative analysis explores single or multi-faceted experiences across time. ​​

What is the difference between narrative analysis and thematic analysis?

A thematic analysis will appear as researchers review the available qualitative data and note any recurring themes. Unlike narrative analysis, which describes an entire method of evaluating data to find a conclusion, a thematic analysis only describes reviewing and categorizing the data.

• Capturing narrative data

Because narrative data relies heavily on allowing a research participant to describe their experience, it is best to allow for a less structured interview. Allowing the participant to explore tangents or analyze their personal narrative will result in more complete data. 

When collecting narrative data, always allow the participant the time and space needed to complete their narrative.

• Methods of transcribing narrative data

A narrative analysis requires that the researchers have access to the entire verbatim narrative of the participant, including not just the word they use but the pauses, the verbal tics, and verbal crutches, such as "um" and "hmm." 

As the entire way the story is expressed is part of the data, a verbatim transcription should be created before attempting to code the narrative analysis.

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• How to code narrative analysis

Coding narrative analysis has two natural start points, either using a deductive coding system or an inductive coding system. Regardless of your chosen method, it's crucial not to lose valuable data during the organization process.

When coding, expect to see more information in the code snippets.

• Types of narrative analysis

After coding is complete, you should expect your data to look like large blocks of text organized by the parts of the story. You will also see where individual narratives compare and diverge.

Inductive method

Using an inductive narrative method treats the entire narrative as one datum or one set of information. An inductive narrative method will encourage the research participant to organize their own story. 

To make sense of how a story begins and ends, you must rely on cues from the participant. These may take the form of entrance and exit talks. 

Participants may not always provide clear indicators of where their narratives start and end. However, you can anticipate that their stories will contain elements of a beginning, middle, and end. By analyzing these components through coding, you can identify emerging patterns in the data.

Taking cues from entrance and exit talk

Entrance talk is when the participant begins a particular set of narratives. You may hear expressions such as, "I remember when…," "It first occurred to me when…," or "Here's an example…."

Exit talk allows you to see when the story is wrapping up, and you might expect to hear a phrase like, "…and that's how we decided", "after that, we moved on," or "that's pretty much it."

Deductive method

Regardless of your chosen method, using a deductive method can help preserve the overall storyline while coding. Starting with a deductive method allows for the separation of narrative pieces without compromising the story's integrity.

Hybrid inductive and deductive narrative analysis

Using both methods together gives you a comprehensive understanding of the data. You can start by coding the entire story using the inductive method. Then, you can better analyze and interpret the data by applying deductive codes to individual parts of the story.

• How to analyze data after coding using narrative analysis

A narrative analysis aims to take all relevant interviews and organize them down to a few core narratives. After reviewing the coding, these core narratives may appear through a repeated moment of decision occurring before the climax or a key feeling that affected the participant's outcome.

You may see these core narratives diverge early on, or you may learn that a particular moment after introspection reveals the core narrative for each participant. Either way, researchers can now quickly express and understand the data you acquired.

• A step-by-step approach to narrative analysis and finding core narratives

Narrative analysis may look slightly different to each research group, but we will walk through the process using the Delve method for this article.

Step 1 – Code narrative blocks

Organize your narrative blocks using inductive coding to organize stories by a life event.

Example: Narrative interviews are conducted with homeowners asking them to describe how they bought their first home.

Step 2 – Group and read by live-event

You begin your data analysis by reading through each of the narratives coded with the same life event.

Example: You read through each homeowner's experience of buying their first home and notice that some common themes begin to appear, such as "we were tired of renting," "our family expanded to the point that we needed a larger space," and "we had finally saved enough for a downpayment."

Step 3 – Create a nested story structure

As these common narratives develop throughout the participant's interviews, create and nest code according to your narrative analysis framework. Use your coding to break down the narrative into pieces that can be analyzed together.

Example: During your interviews, you find that the beginning of the narrative usually includes the pressures faced before buying a home that pushes the research participants to consider homeownership. The middle of the narrative often includes challenges that come up during the decision-making process. The end of the narrative usually includes perspectives about the excitement, stress, or consequences of home ownership that has finally taken place. 

Step 4 – Delve into the story structure

Once the narratives are organized into their pieces, you begin to notice how participants structure their own stories and where similarities and differences emerge.

Example: You find in your research that many people who choose to buy homes had the desire to buy a home before their circumstances allowed them to. You notice that almost all the stories begin with the feeling of some sort of outside pressure.

Step 5 – Compare across story structure

While breaking down narratives into smaller pieces is necessary for analysis, it's important not to lose sight of the overall story. To keep the big picture in mind, take breaks to step back and reread the entire narrative of a code block. This will help you remember how participants expressed themselves and ensure that the core narrative remains the focus of the analysis.

Example: By carefully examining the similarities across the beginnings of participants' narratives, you find the similarities in pressures. Considering the overall narrative, you notice how these pressures lead to similar decisions despite the challenges faced. 

Divergence in feelings towards homeownership can be linked to positive or negative pressures. Individuals who received positive pressure, such as family support or excitement, may view homeownership more favorably. Meanwhile, negative pressures like high rent or peer pressure may cause individuals to have a more negative attitude toward homeownership.

These factors can contribute to the initial divergence in feelings towards homeownership.

Step 6 – Tell the core narrative

After carefully analyzing the data, you have found how the narratives relate and diverge. You may be able to create a theory about why the narratives diverge and can create one or two core narratives that explain the way the story was experienced.

Example: You can now construct a core narrative on how a person's initial feelings toward buying a house affect their feelings after purchasing and living in their first home.

Narrative analysis in qualitative research is an invaluable tool to understand how people's stories and ability to self-narrate reflect the human experience. Qualitative data analysis can be improved through coding and organizing complete narratives. By doing so, researchers can conclude how humans process and move through decisions and life events.

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Narrative Analysis 101

Everything you need to know to get started

By: Ethar Al-Saraf (PhD)| Expert Reviewed By: Eunice Rautenbach (DTech) | March 2023

If you’re new to research, the host of qualitative analysis methods available to you can be a little overwhelming. In this post, we’ll  unpack the sometimes slippery topic of narrative analysis . We’ll explain what it is, consider its strengths and weaknesses , and look at when and when not to use this analysis method. 

Overview: Narrative Analysis

• What is narrative analysis (simple definition)
• The two overarching approaches  
• The strengths & weaknesses of narrative analysis
• When (and when not) to use it
• Key takeaways

What Is Narrative Analysis?

Simply put, narrative analysis is a qualitative analysis method focused on interpreting human experiences and motivations by looking closely at the stories (the narratives) people tell in a particular context.

In other words, a narrative analysis interprets long-form participant responses or written stories as data, to uncover themes and meanings . That data could be taken from interviews, monologues, written stories, or even recordings. In other words, narrative analysis can be used on both primary and secondary data to provide evidence from the experiences described.

That’s all quite conceptual, so let’s look at an example of how narrative analysis could be used.

Let’s say you’re interested in researching the beliefs of a particular author on popular culture. In that case, you might identify the characters , plotlines , symbols and motifs used in their stories. You could then use narrative analysis to analyse these in combination and against the backdrop of the relevant context.

This would allow you to interpret the underlying meanings and implications in their writing, and what they reveal about the beliefs of the author. In other words, you’d look to understand the views of the author by analysing the narratives that run through their work.

The Two Overarching Approaches

Generally speaking, there are two approaches that one can take to narrative analysis. Specifically, an inductive approach or a deductive approach. Each one will have a meaningful impact on how you interpret your data and the conclusions you can draw, so it’s important that you understand the difference.

First up is the inductive approach to narrative analysis.

The inductive approach takes a bottom-up view , allowing the data to speak for itself, without the influence of any preconceived notions . With this approach, you begin by looking at the data and deriving patterns and themes that can be used to explain the story, as opposed to viewing the data through the lens of pre-existing hypotheses, theories or frameworks. In other words, the analysis is led by the data.

For example, with an inductive approach, you might notice patterns or themes in the way an author presents their characters or develops their plot. You’d then observe these patterns, develop an interpretation of what they might reveal in the context of the story, and draw conclusions relative to the aims of your research.

Contrasted to this is the deductive approach.

With the deductive approach to narrative analysis, you begin by using existing theories that a narrative can be tested against . Here, the analysis adopts particular theoretical assumptions and/or provides hypotheses, and then looks for evidence in a story that will either verify or disprove them.

For example, your analysis might begin with a theory that wealthy authors only tell stories to get the sympathy of their readers. A deductive analysis might then look at the narratives of wealthy authors for evidence that will substantiate (or refute) the theory and then draw conclusions about its accuracy, and suggest explanations for why that might or might not be the case.

Which approach you should take depends on your research aims, objectives and research questions . If these are more exploratory in nature, you’ll likely take an inductive approach. Conversely, if they are more confirmatory in nature, you’ll likely opt for the deductive approach.

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Strengths & Weaknesses

Now that we have a clearer view of what narrative analysis is and the two approaches to it, it’s important to understand its strengths and weaknesses , so that you can make the right choices in your research project.

A primary strength of narrative analysis is the rich insight it can generate by uncovering the underlying meanings and interpretations of human experience. The focus on an individual narrative highlights the nuances and complexities of their experience, revealing details that might be missed or considered insignificant by other methods.

Another strength of narrative analysis is the range of topics it can be used for. The focus on human experience means that a narrative analysis can democratise your data analysis, by revealing the value of individuals’ own interpretation of their experience in contrast to broader social, cultural, and political factors.

All that said, just like all analysis methods, narrative analysis has its weaknesses. It’s important to understand these so that you can choose the most appropriate method for your particular research project.

The first drawback of narrative analysis is the problem of subjectivity and interpretation . In other words, a drawback of the focus on stories and their details is that they’re open to being understood differently depending on who’s reading them. This means that a strong understanding of the author’s cultural context is crucial to developing your interpretation of the data. At the same time, it’s important that you remain open-minded in how you interpret your chosen narrative and avoid making any assumptions .

A second weakness of narrative analysis is the issue of reliability and generalisation . Since narrative analysis depends almost entirely on a subjective narrative and your interpretation, the findings and conclusions can’t usually be generalised or empirically verified. Although some conclusions can be drawn about the cultural context, they’re still based on what will almost always be anecdotal data and not suitable for the basis of a theory, for example.

Last but not least, the focus on long-form data expressed as stories means that narrative analysis can be very time-consuming . In addition to the source data itself, you will have to be well informed on the author’s cultural context as well as other interpretations of the narrative, where possible, to ensure you have a holistic view. So, if you’re going to undertake narrative analysis, make sure that you allocate a generous amount of time to work through the data.

When To Use Narrative Analysis

As a qualitative method focused on analysing and interpreting narratives describing human experiences, narrative analysis is usually most appropriate for research topics focused on social, personal, cultural , or even ideological events or phenomena and how they’re understood at an individual level.

For example, if you were interested in understanding the experiences and beliefs of individuals suffering social marginalisation, you could use narrative analysis to look at the narratives and stories told by people in marginalised groups to identify patterns , symbols , or motifs that shed light on how they rationalise their experiences.

In this example, narrative analysis presents a good natural fit as it’s focused on analysing people’s stories to understand their views and beliefs at an individual level. Conversely, if your research was geared towards understanding broader themes and patterns regarding an event or phenomena, analysis methods such as content analysis or thematic analysis may be better suited, depending on your research aim .

Let’s recap

In this post, we’ve explored the basics of narrative analysis in qualitative research. The key takeaways are:

• Narrative analysis is a qualitative analysis method focused on interpreting human experience in the form of stories or narratives .
• There are two overarching approaches to narrative analysis: the inductive (exploratory) approach and the deductive (confirmatory) approach.
• Like all analysis methods, narrative analysis has a particular set of strengths and weaknesses .
• Narrative analysis is generally most appropriate for research focused on interpreting individual, human experiences as expressed in detailed , long-form accounts.

If you’d like to learn more about narrative analysis and qualitative analysis methods in general, be sure to check out the rest of the Grad Coach blog here . Alternatively, if you’re looking for hands-on help with your project, take a look at our 1-on-1 private coaching service .

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Thanks. I need examples of narrative analysis

Here are some examples of research topics that could utilise narrative analysis:

Personal Narratives of Trauma: Analysing personal stories of individuals who have experienced trauma to understand the impact, coping mechanisms, and healing processes.

Identity Formation in Immigrant Communities: Examining the narratives of immigrants to explore how they construct and negotiate their identities in a new cultural context.

Media Representations of Gender: Analysing narratives in media texts (such as films, television shows, or advertisements) to investigate the portrayal of gender roles, stereotypes, and power dynamics.

Where can I find an example of a narrative analysis table ?

Please i need help with my project,

how can I cite this article in APA 7th style?

please mention the sources as well.

My research is mixed approach. I use interview,key_inforamt interview,FGD and document.so,which qualitative analysis is appropriate to analyze these data.Thanks

Which qualitative analysis methode is appropriate to analyze data obtain from intetview,key informant intetview,Focus group discussion and document.

I’ve finished my PhD. Now I need a “platform” that will help me objectively ascertain the tacit assumptions that are buried within a narrative. Can you help?

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The Ultimate Guide to Qualitative Research - Part 2: Handling Qualitative Data

• Handling qualitative data
• Transcripts
• Field notes
• Survey data and responses
• Visual and audio data
• Data organization
• Data coding
• Coding frame
• Auto and smart coding
• Organizing codes
• Qualitative data analysis
• Content analysis

Thematic analysis

• Thematic analysis vs. content analysis
• Introduction

Types of narrative research

Research methods for a narrative analysis, narrative analysis, considerations for narrative analysis.

• Phenomenological research
• Discourse analysis
• Grounded theory
• Deductive reasoning
• Inductive reasoning
• Inductive vs. deductive reasoning
• Qualitative data interpretation
• Qualitative analysis software

Narrative analysis in research

Narrative analysis is an approach to qualitative research that involves the documentation of narratives both for the purpose of understanding events and phenomena and understanding how people communicate stories.

Let's look at the basics of narrative research, then examine the process of conducting a narrative inquiry and how ATLAS.ti can help you conduct a narrative analysis.

Qualitative researchers can employ various forms of narrative research, but all of these distinct approaches utilize perspectival data as the means for contributing to theory.

A biography is the most straightforward form of narrative research. Data collection for a biography generally involves summarizing the main points of an individual's life or at least the part of their history involved with events that a researcher wants to examine. Generally speaking, a biography aims to provide a more complete record of an individual person's life in a manner that might dispel any inaccuracies that exist in popular thought or provide a new perspective on that person’s history. Narrative researchers may also construct a new biography of someone who doesn’t have a public or online presence to delve deeper into that person’s history relating to the research topic.

The purpose of biographies as a function of narrative inquiry is to shed light on the lived experience of a particular person that a more casual examination of someone's life might overlook. Newspaper articles and online posts might give someone an overview of information about any individual. At the same time, a more involved survey or interview can provide sufficiently comprehensive knowledge about a person useful for narrative analysis and theoretical development.

Life history

This is probably the most involved form of narrative research as it requires capturing as much of the total human experience of an individual person as possible. While it involves elements of biographical research, constructing a life history also means collecting first-person knowledge from the subject through narrative interviews and observations while drawing on other forms of data , such as field notes and in-depth interviews with others.

Even a newspaper article or blog post about the person can contribute to the contextual meaning informing the life history. The objective of conducting a life history is to construct a complete picture of the person from past to present in a manner that gives your research audience the means to immerse themselves in the human experience of the person you are studying.

Oral history

While all forms of narrative research rely on narrative interviews with research participants, oral histories begin with and branch out from the individual's point of view as the driving force of data collection .

Major events like wars and natural disasters are often observed and described at scale, but a bird's eye view of such events may not provide a complete story. Oral history can assist researchers in providing a unique and perhaps unexplored perspective from in-depth interviews with a narrator's own words of what happened, how they experienced it, and what reasons they give for their actions. Researchers who collect this sort of information can then help fill in the gaps common knowledge may not have grasped.

The objective of an oral history is to provide a perspective built on personal experience. The unique viewpoint that personal narratives can provide has the potential to raise analytical insights that research methods at scale may overlook. Narrative analysis of oral histories can hence illuminate potential inquiries that can be addressed in future studies.

Whatever your research, get it done with ATLAS.ti.

From case study research to interviews, turn to ATLAS.ti for your qualitative research. Click here for a free trial.

To conduct narrative analysis, researchers need a narrative and research question . A narrative alone might make for an interesting story that instills information, but analyzing a narrative to generate knowledge requires ordering that information to identify patterns, intentions, and effects.

Narrative analysis presents a distinctive research approach among various methodologies , and it can pose significant challenges due to its inherent interpretative nature. Essentially, this method revolves around capturing and examining the verbal or written accounts and visual depictions shared by individuals. Narrative inquiry strives to unravel the essence of what is conveyed by closely observing the content and manner of expression.

Furthermore, narrative research assumes a dual role, serving both as a research technique and a subject of investigation. Regarded as "real-world measures," narrative methods provide valuable tools for exploring actual societal issues. The narrative approach encompasses an individual's life story and the profound significance embedded within their lived experiences. Typically, a composite of narratives is synthesized, intermingling and mutually influencing each other.

Designing a research inquiry

Sometimes, narrative research is less about the storyteller or the story they are telling than it is about generating knowledge that contributes to a greater understanding of social behavior and cultural practices. While it might be interesting or useful to hear a comedian tell a story that makes their audience laugh, a narrative analysis of that story can identify how the comedian constructs their narrative or what causes the audience to laugh.

As with all research, a narrative inquiry starts with a research question that is tied to existing relevant theory regarding the object of analysis (i.e., the person or event for which the narrative is constructed). If your research question involves studying racial inequalities in university contexts, for example, then the narrative analysis you are seeking might revolve around the lived experiences of students of color. If you are analyzing narratives from children's stories, then your research question might relate to identifying aspects of children's stories that grab the attention of young readers. The point is that researchers conducting a narrative inquiry do not do so merely to collect more information about their object of inquiry. Ultimately, narrative research is tied to developing a more contextualized or broader understanding of the social world.

Data collection

Having crafted the research questions and chosen the appropriate form of narrative research for your study, you can start to collect your data for the eventual narrative analysis.

Needless to say, the key point in narrative research is the narrative. The story is either the unit of analysis or the focal point from which researchers pursue other methods of research. Interviews and observations are great ways to collect narratives. Particularly with biographies and life histories, one of the best ways to study your object of inquiry is to interview them. If you are conducting narrative research for discourse analysis, then observing or recording narratives (e.g., storytelling, audiobooks, podcasts) is ideal for later narrative analysis.

Triangulating data

If you are collecting a life history or an oral history, then you will need to rely on collecting evidence from different sources to support the analysis of the narrative. In research, triangulation is the concept of drawing on multiple methods or sources of data to get a more comprehensive picture of your object of inquiry.

While a narrative inquiry is constructed around the story or its storyteller, assertions that can be made from an analysis of the story can benefit from supporting evidence (or lack thereof) collected by other means.

Even a lack of supporting evidence might be telling. For example, suppose your object of inquiry tells a story about working minimum wage jobs all throughout college to pay for their tuition. Looking for triangulation, in this case, means searching through records and other forms of information to support the claims being put forth. If it turns out that the storyteller's claims bear further warranting - maybe you discover that family or scholarships supported them during college - your analysis might uncover new inquiries as to why the story was presented the way it was. Perhaps they are trying to impress their audience or construct a narrative identity about themselves that reinforces their thinking about who they are. The important point here is that triangulation is a necessary component of narrative research to learn more about the object of inquiry from different angles.

Conduct data analysis for your narrative research with ATLAS.ti.

Dedicated research software like ATLAS.ti helps the researcher catalog, penetrate, and analyze the data generated in any qualitative research project. Start with a free trial today.

This brings us to the analysis part of narrative research. As explained above, a narrative can be viewed as a straightforward story to understand and internalize. As researchers, however, we have many different approaches available to us for analyzing narrative data depending on our research inquiry.

In this section, we will examine some of the most common forms of analysis while looking at how you can employ tools in ATLAS.ti to analyze your qualitative data .

Qualitative research often employs thematic analysis , which refers to a search for commonly occurring themes that appear in the data. The important point of thematic analysis in narrative research is that the themes arise from the data produced by the research participants. In other words, the themes in a narrative study are strongly based on how the research participants see them rather than focusing on how researchers or existing theory see them.

ATLAS.ti can be used for thematic analysis in any research field or discipline. Data in narrative research is summarized through the coding process , where the researcher codes large segments of data with short, descriptive labels that can succinctly describe the data thematically. The emerging patterns among occurring codes in the perspectival data thus inform the identification of themes that arise from the collected narratives.

Structural analysis

The search for structure in a narrative is less about what is conveyed in the narrative and more about how the narrative is told. The differences in narrative forms ultimately tell us something useful about the meaning-making epistemologies and values of the people telling them and the cultures they inhabit.

Just like in thematic analysis, codes in ATLAS.ti can be used to summarize data, except that in this case, codes could be created to specifically examine structure by identifying the particular parts or moves in a narrative (e.g., introduction, conflict, resolution). Code-Document Analysis in ATLAS.ti can then tell you which of your narratives (represented by discrete documents) contain which parts of a common narrative.

It may also be useful to conduct a content analysis of narratives to analyze them structurally. English has many signal words and phrases (e.g., "for example," "as a result," and "suddenly") to alert listeners and readers that they are coming to a new step in the narrative.

In this case, both the Text Search and Word Frequencies tools in ATLAS.ti can help you identify the various aspects of the narrative structure (including automatically identifying discrete parts of speech) and the frequency in which they occur across different narratives.

Functional analysis

Whereas a straightforward structural analysis identifies the particular parts of a narrative, a functional analysis looks at what the narrator is trying to accomplish through the content and structure of their narrative. For example, if a research participant telling their narrative asks the interviewer rhetorical questions, they might be doing so to make the interviewer think or adopt the participant's perspective.

A functional analysis often requires the researcher to take notes and reflect on their experiences while collecting data from research participants. ATLAS.ti offers a dedicated space for memos , which can serve to jot down useful contextual information that the researcher can refer to while coding and analyzing data.

Dialogic analysis

There is a nuanced difference between what a narrator tries to accomplish when telling a narrative and how the listener is affected by the narrative. There may be an overlap between the two, but the extent to which a narrative might resonate with people can give us useful insights about a culture or society.

The topic of humor is one such area that can benefit from dialogic analysis, considering that there are vast differences in how cultures perceive humor in terms of how a joke is constructed or what cultural references are required to understand a joke.

Imagine that you are analyzing a reading of a children's book in front of an audience of children at a library. If it is supposed to be funny, how do you determine what parts of the book are funny and why?

The coding process in ATLAS.ti can help with dialogic analysis of a transcript from that reading. In such an analysis, you can have two sets of codes, one for thematically summarizing the elements of the book reading and one for marking when the children laugh.

The Code Co-Occurrence Analysis tool can then tell you which codes occur during the times that there is laughter, giving you a sense of what parts of a children's narrative might be funny to its audience.

Narrative analysis and research hold immense significance within the realm of social science research, contributing a distinct and valuable approach. Whether employed as a component of a comprehensive presentation or pursued as an independent scholarly endeavor, narrative research merits recognition as a distinctive form of research and interpretation in its own right.

Subjectivity in narratives

It is crucial to acknowledge that every narrative is intricately intertwined with its cultural milieu and the subjective experiences of the storyteller. While the outcomes of research are undoubtedly influenced by the individual narratives involved, a conscientious adherence to narrative methodology and a critical reflection on one's research can foster transparent and rigorous investigations, minimizing the potential for misunderstandings.

Rather than striving to perceive narratives through an objective lens, it is imperative to contextualize them within their sociocultural fabric. By doing so, an analysis can embrace the diverse array of narratives and enable multiple perspectives to illuminate a phenomenon or story. Embracing such complexity, narrative methodologies find considerable application in social science research.

Connecting narratives to broader phenomena

In employing narrative analysis, researchers delve into the intricate tapestry of personal narratives, carefully considering the multifaceted interplay between individual experiences and broader societal dynamics.

This meticulous approach fosters a deeper understanding of the intricate web of meanings that shape the narratives under examination. Consequently, researchers can uncover rich insights and discern patterns that may have remained hidden otherwise. These can provide valuable contributions to both theory and practice.

In summary, narrative analysis occupies a vital position within social science research. By appreciating the cultural embeddedness of narratives, employing a thoughtful methodology, and critically reflecting on one's research, scholars can conduct robust investigations that shed light on the complexities of human experiences while avoiding potential pitfalls and fostering a nuanced understanding of the narratives explored.

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Chapter 24: Narrative analysis

Darshini Ayton and Heather Craig

Learning outcomes

Upon completion of this chapter, you should be able to:

• Define a narrative.
• Explain the process of conducting narrative analysis and describe the elements of a story produced from narrative data.
• Describe the advantages and challenges of narrative analysis.

What is narrative analysis?

In simple terms, a narrative is a story with a beginning, middle and end or outcome. Bruner 1 suggests that narratives (stories) are ways of knowing:

Telling stories is an astonishing thing. We are a species whose main purpose is to tell each other about the expected and the surprises that upset the expected, and we do that through the stories we tell. 1 (p8)

In narrative analysis, the stories (narratives) participants tell are analysed and then ‘re-storied’, or retold, based on the research questions and frameworks of the research. 2 Narratives may be unique, or they may be representative. However, when writing a ‘group’ story, the narrative should partially describe the individuals while not specifically describing each individual. 3 Narrative analysis may focus on what the story is about (the thematic content of the story) or on the structural components of the story (structural analysis). 3

Constructing a narrative from data

The following 2 processes can assist the researcher to identify the structure and content of the narrative 4 :

• Read and re-read the transcripts.
• Identify events in the transcripts as told by the participants – these are events that have happened.
• Identify the experiences of the participants and note any images, feelings, reactions or meanings ascribed to the experience by the participants.
• Note accounts, explanations and excuses as told by the participants.
• Identify the sequences of events, key characters, plot lines and imagery used in the narrative, and explore what this might represent (e.g. metaphors).
• Identify the beginning, middle and end of the story.

Coding for narrative analysis identifies the sequence or plot of the story. This process involves six codes that are applied to the narrative:

Abstract – a few sentences to introduce the story and give an indication of the topic.

Orientation – the who (people involved), what (situation or activity), when (time) and where (location) of the story.

Complicating action – the event that starts the story and sets up the plot.

Evaluation – sometimes called ‘reflection’; how the participant interprets the plot and their commentary on why (for example) the complicating action is important or not resolved.

Resolution – the final part of the plot that resolves the complicating action.

Coda – a section that ends the story and completes the plot.

Following is a narrative sequence based on the author’s story of being diagnosed with multiple sclerosis. When interviewing participants for the purpose of narrative analysis, the researcher needs to ask a question that elicits a narrative from the participant. For example, in this narrative, the question from the researcher could have been: ‘Tell me the story of how you were diagnosed with multiple sclerosis’. This invites the participant to give a narrative response with a beginning (symptoms), middle (seeking help) and (hopefully) end (the diagnosis). In the example, the author (Ayton) has coded the 6 elements of her story.

We were at the movies on a Saturday night – watching The Simpsons movie with some friends. I remember sitting there feeling like I had sand in my left shoe. My toes felt gritty and weird. It was a weird sensation but I thought it would pass. My husband and I went home and when I woke up the next morning, the sensation was up to my waist. The sensation was like pins and needles – the type you get when you fall asleep on your arm and limit blood circulation. My skin was buzzing slightly. I was starting to freak out at this stage. I was wondering if I had a brain tumour. [ Orientation] [ Abstract] I went to work on Monday morning and, by this stage, the sensation was quite strong and was in both my legs and my torso up to my chest. It was uncomfortable but not painful. It was alarming, though. I was working at a university and my boss was a general practitioner. I told her about my symptoms and she said it could be stress, and to have a bath and breath in and out into a paper bag. When I got home that night I tried doing what she told me, but it didn’t help. I had made an appointment with my normal GP for the next day. When I saw her she thought it could be neurological and gave me a referral to see a private neurologist. She also asked me to get more bloods done. However, the earliest appointment was in 3 weeks. I was starting to feel like I was going crazy and didn’t feel like I could wait that long. [ Complicating action] The next day I went to work but walked over to the hospital that was next to the university. I sat in the emergency department for a few hours and was seen by a registrar, who did the same blood tests as my GP. He didn’t seem to think there was anything wrong with me and said while my white blood-cell count was slightly elevated, it wasn’t enough to suggest that anything was wrong. He sent me home with instructions to come back if it got worse. Over the next few days, the sensation kept getting stronger. It got to the point where I felt I could cut off my leg and not feel it. I felt like some crazy marshmallow person and felt spongy and weird even though my body looked the same. I couldn’t stand it any longer and so I stumbled back to the emergency department on Monday morning. I was seen by a different registrar and remember thinking that he was very good looking. He looked like he could be a character on Grey’s Anatomy . He started doing some tests on me, including ones that tested my skin sensation. While he was doing the tests, I was recounting my experiences of the last week and said that I felt like I was going crazy. He looked me in the eye and said, “I believe you”, and I promptly burst into tears. He called a neuro registrar – a lovely young woman. I remember she asked me to stand with my feet together and to close my eyes. I fell backwards straight away and was so shocked! She also asked me to walk as though I was balancing on a tightrope. I put one foot in front of the other but I couldn’t swing my other leg around without falling over. I was amazed and scared at the same time. She admitted me straight away. I got my first MRI – a very traumatic experience. [ Evaluation] My husband stayed with me that night as I was so freaked out. I had never been admitted to a hospital before. We huddled together on the hospital bed. Needless to say, we didn’t get much sleep. I just kept hearing all the different beeps and alarms that are typical of a hospital ward. At 7 am the next morning the neuro registrar I had met the night before entered with a senior consultant. They explained that I had transverse myelitis and that I had lesions on my spine and brain that were causing the symptoms. They were going to start me on methylprednisolone and I was going to stay in the hospital until the end of the week. [Resolution]

I was so relieved that it wasn’t a brain tumour. However, both my husband and I were trained in biomedicine. When the neurologist was describing the lesions my husband asked – is this multiple sclerosis? The neurologist looked a bit surprised and then said – it could be, but I needed another “attack” before a diagnosis could be made. There was no way to tell if, and when, this would happen. And so the waiting game began. [Coda]

Another example can be found in Wang 5 , who applied narrative analysis to Hannah Gadsby’s Nanette (a show on Netflix).

Narrative analysis can be used to put together the various elements of data in a coherent and interesting narrative, and to provide explanations. 6 The researcher recursively moves between the data and the emerging narrative. As the story is written, the researcher examines the data and develops or refines the story if the events or actions do not align with the plot that is developing. 6

The story that is developed by the researcher would not be the same as one the participant(s) would construct if they wrote their own story. The story is constructed by the researcher and is therefore shaped by the researcher’s personal views, experiences and priorities (i.e. the research objectives). Furthermore, in the case of in-depth interviews, the story will be influenced by the dynamic and collaborative interactions between the researcher and participants as data is collected. 6 The narrative will also differ from that which a different researcher might put together if they conducted a similar study. However, despite this subjectivity, the narrative analysis does provide a credible interpretation of participants’ experiences, with quotes providing examples in the participants’ own ‘voice’. 6 So, while the analysis and subsequent story should be close to the data and ‘fit’ it well, the narrative also adds meaning and order that is not evident from the raw data. 6

Advantages and challenges of narrative analysis

Narrative analysis provides the stories of participants in narrative form to enable comparison between and across key story elements. These narratives provide a holistic understanding of lived experience and can be a powerful way to create policy change. However, narrative analysis can be a slow process and the researcher needs to be able to pay attention to subtle details and interpret the story overall. 6

Table 24.1 provides 2 examples of research using narrative analysis.

Table 24.1. Examples of narrative analysis

Narrative analysis, broadly speaking, is the process of making sense of stories. The coding process seeks to identify key elements of the sequence of the story to identify the beginning (abstract and orientation), middle (complicating action and evaluation) and end (resolution and coda). Although highly interpretive, narrative analysis is a valid method of providing a credible interpretation of the participants’ experiences.

• Bruner J. Narratives of human plight: A conversation with Jerome Bruner. In: Montello M, Charon R, eds. Stories matter – the role of narrative in medical ethics . Routledge; 2002.
• Liamputtong P. Qualitative data analysis: conceptual and practical considerations. Health Promot J Austr . 2009;20(2):133-9. doi:10.1071/he09133
• Figgou L, Pavlopoulos V. Social Psychology: Research Methods. International Encyclopedia of Social & Behavioural Sciences . 2015;22:554-552 doi:10.1016/B978-0-08-097086-8.24028-2
• Gibbs GR. Analyzing Biographies and Narratives. In: Gibbs GR, ed. Analysing Qualitative Data . SAGE Publications, Ltd; 2012:56-72.
• Wang Y. Narrative structure analysis: A story from “Hannah Gadsby: Nanette”. Journal of Language Teaching and Research . 2020;11(5):682-687. doi:10.17507/jltr.1105.03
• Sharp NL, Bye RA, Cusick A. Narrative Analysis. In: Liamputtong P, ed. Handbook of Research Methods in Health Social Sciences . Springer; 2019:861-880.
• Smith B, Sparkes AC. Changing bodies, changing narratives and the consequences of tellability: a case study of becoming disabled through sport. Sociology of Health & Illness . 2007;30(2):217-236 doi:10.1111/j.1467-9566.2007.01033.x
• Irvine L. Animals as Lifechanges and Lifesavers: Pets in the Redemption Narratives of Homeless People. Journal of Contemporary Ethnography . 2013;42(1):3-30 doi:10.1177/0891241612456550

Qualitative Research – a practical guide for health and social care researchers and practitioners Copyright © 2023 by Darshini Ayton and Heather Craig is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License , except where otherwise noted.

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Narrative Inquiry, Phenomenology, and Grounded Theory in Qualitative Research

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• Md. Sayeed Akhter 5  

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Narrative inquiry, phenomenology, and grounded theory are the basic types of qualitative research. This chapter discusses the three major types of qualitative research—narrative inquiry, phenomenology, and grounded theory. Firstly, this chapter briefly discusses the issue of qualitative research and types. Secondly, it offers a conceptual understanding of narrative inquiry, phenomenology, and grounded theory including their basic characteristics. Finally, the chapter provides an outline of how these three types of qualitative research are applied in the field.

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Islam, R., Sayeed Akhter, M. (2022). Narrative Inquiry, Phenomenology, and Grounded Theory in Qualitative Research. In: Islam, M.R., Khan, N.A., Baikady, R. (eds) Principles of Social Research Methodology. Springer, Singapore. https://doi.org/10.1007/978-981-19-5441-2_8

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Narrative Analysis: Methods and Examples

Narrative analysis is a powerful qualitative research tool. Narrative research can uncover behaviors, feelings and motivations that aren’t expressed explicitly….

Narrative analysis is a powerful qualitative research tool. Narrative research can uncover behaviors, feelings and motivations that aren’t expressed explicitly. It also provides rich linguistic data that may shed light on various aspects of cultural or social phenomena.

Narrative analysis provides researchers with detailed information about their subjects that they couldn’t get through other methods. Narrative analysis in qualitative research reveals hidden motivations that aren’t easy to perceive directly. This is especially true in research conducted with cultural subjects where the researcher must peel the many layers of a culture.

Let’s look at how narrative research is performed, what it can tell us about the subject, and some examples of narrative research.

What Is Narrative Research?

Examples of narrative research, difference between narrative analysis and case study, analyzing results in the narrative method.

Narrative analysis is a form of qualitative research in which the researcher focuses on a topic and analyzes the data collected from case studies, surveys, observations or other similar methods. The researchers write their findings, then review and analyze them.

To conduct narrative analysis, researchers must understand the background, setting, social and cultural context of the research subjects. This gives researchers a better idea of what their subjects mean in their narration. It’s especially true in context-rich research where there are many hidden layers of meaning that can only be uncovered by an in-depth understanding of the culture or environment.

Before starting narrative research, researchers need to know as much about their research subjects as possible. They interview key informants and collect large amounts of text from them. They even use other sources, such as existing literature and personal recollections.

From this large base of information, researchers choose a few instances they feel are good examples of what they want to talk about and then analyze them in depth.

Through this approach, researchers can gain a holistic view of the subject’s life and activities. It can show what motivates people and provide a better view of the society that the subjects live in by enabling researchers to see how individuals interact with one another.

• It’s been used by researchers to study indigenous peoples of various countries, such as the Maori in New Zealand.
• It can be used in medicine. Researchers, for instance, can study how doctors communicate with their patients during end-of-life care.
• The narrative model has been used to explore the relationship between music and social change in East Africa.
• Narrative research is being used to explore the differences in emotions experienced by different generations in Japanese society.

Through these examples of narrative research, we can see its nature and how it fills a gap left by other research methods.

Many people confuse narrative analysis in qualitative research with case studies. Here are some key differences between the two:

• A case study examines one context in depth, whereas narrative research explores how a subject has acted in various contexts across time
• Case studies are often longer and more detailed, but they rarely provide an overview of the subject’s life or experiences
• Narrative analysis implies that researchers are observing several instances that encompass the subject’s life, which is why it provides a richer view of things

Both tools can give similar results, but there are some differences that lead researchers to choose one or the other or, perhaps, even both in their research design.

Once the narratives have been collected, researchers notice certain patterns and themes emerging as they read and analyze the text. They note these down, compare them with other research on the subject, figure out how it all fits together and then find a theory that can explain these findings.

Many social scientists have used narrative research as a valuable tool to analyze their concepts and theories. This is mainly because narrative analysis is a more thorough and multifaceted method. It helps researchers not only build a deeper understanding of their subject, but also helps them figure out why people act and react as they do.

Storytelling is a central feature of narrative research. The narrative interview is an interactive conversation. This process can be very intimate and sometimes bring about powerful emotions from both parties. Therefore, this form of qualitative research isn’t suitable for everyone. The interviewer needs to be a good listener and must understand the interview process. The interviewee also needs to be comfortable to be able to provide authentic narratives.

Understanding what kind of research to use is a powerful tool for a manager. We can use narrative analysis in many ways. Narrative research is a multifaceted method that has the potential to show different results based on the researcher’s intentions for their study.

Learning how to use such tools will improve the productivity of teams. Harappa’s Thinking Critically course will show you the way. Learners will understand how to better process information and consider different perspectives in their analysis, which will allow for better-informed decision making. Our faculty will provide real-world insights to ensure an impactful learning experience that takes professionals at every stage of their careers to the next level.

Explore Harappa Diaries to learn more about topics such as Phenomenological Research , Types Of Survey Research , Examples Of Correlational Research and Tips to Improve your Analytical Skills to upgrade your knowledge and skills.

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• Developing the Quantitative Research Design
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• Qualitative Narrative Inquiry Research

What is a Qualitative Narrative Inquiry Design?

Tips for using narrative inquiry in an applied manuscript, summary of the elements of a qualitative narrative inquiry design, sampling and data collection, resource videos.

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Narrative inquiry is relatively new among the qualitative research designs compared to qualitative case study, phenomenology, ethnography, and grounded theory. What distinguishes narrative inquiry is it beings with the biographical aspect of C. Wright Mills’ trilogy of ‘biography, history, and society’(O’Tolle, 2018). The primary purpose for a narrative inquiry study is participants provide the researcher with their life experiences through thick rich stories. Narrative inquiry was first used by Connelly and Calandinin as a research design to explore the perceptions and personal stories of teachers (Connelly & Clandinin, 1990). As the seminal authors, Connelly & Clandinin (1990), posited:

Although narrative inquiry has a long intellectual history both in and out of education, it is increasingly used in studies of educational experience. One theory in educational research holds that humans are storytelling organisms who, individually and socially, lead storied lives. Thus, the study of narrative is the study of the ways humans experience the world. This general concept is refined into the view that education and educational research is the construction and reconstruction of personal and social stories; learners, teachers, and researchers are storytellers and characters in their own and other's stories. In this paper we briefly survey forms of narrative inquiry in educational studies and outline certain criteria, methods, and writing forms, which we describe in terms of beginning the story, living the story, and selecting stories to construct and reconstruct narrative plots. 

Attribution: Reprint Policy for Educational Researcher: No written or oral permission is necessary to reproduce a tale, a figure, or an excerpt fewer that 500 words from this journal, or to make photocopies for classroom use. Copyright (1990) by the American Educational Research Association; reproduced with permission from the publisher. 

• Example Qualitative Narrative Inquiry Design

First, the applied doctoral manuscript narrative inquiry researcher should recognize that they are earning a practical/professional based doctorate (Doctor of Education), rather than a research doctorate such as a Ph.D. Unlike a traditional Ph.D. dissertation oral defense where the candidates focus is on theory and research, the NU School of Education applied doctoral candidate presents their finding and contributions to practice to their doctoral committee as a conceptual professional conference level presentation that centers on how their study may resolve a complex problem or issue in the profession. When working on the applied doctoral manuscript keep the focus on the professional and practical benefits that could arise from your study. If the Applied Doctoral Experience (ADE) student is unsure as to whether the topic fits within the requirements of the applied doctoral program (and their specialization, if declared) they should reach out to their research course professor or dissertation chair for guidance. This is known as alignment to the topic and program, and is critical in producing a successful manuscript. Also, most applied doctoral students doing an educational narrative inquiry study will want to use a study site to recruit their participants. For example, the study may involve teachers or college faculty that the researcher will want to interview in order to obtain their stories. Permission may be need from not only the NU Institutional Review Board (IRB), but also the study site. For example, conducting interviews on campus, procuring private school district or college email lists, obtaining archival documents, etc. 

The popularity of narrative inquiry in education is increasing as a circular and pedagogical strategy that lends itself to the practical application of research (Kim, 2016). Keep in mind that by and large practical and professional benefits that arise from a narrative inquiry study revolve around exploring the lived experiences of educators, education administrators, students, and parents or guardians. According to Dunne (2003), 

Research into teaching is best served by narrative modes of inquiry since to understand the teacher’s practice (on his or her own part or on the part of an observer) is to find an illuminating story (or stories) to tell of what they have been involved with their student” (p. 367).

• Temporality – the time of the experiences and how the experiences could influence the future;
• Sociality – cultural and personal influences of the experiences; and;
• Spatiality – the environmental surroundings during the experiences and their influence on the experiences. 

From Haydon and van der Riet (2017)

• Narrative researchers collect stories from individuals retelling of their life experiences to a particular phenomenon. 
• Narrative stories may explore personal characteristics or identities of individuals and how they view themselves in a personal or larger context.
• Chronology is often important in narrative studies, as it allows participants to recall specific places, situations, or changes within their life history.

Sampling and Sample Size

• Purposive sampling is the most often used in narrative inquiry studies. Participants must meet a form of requirement that fits the purpose, problem, and objective of the study
• There is no rule for the sample size for narrative inquiry study. For a dissertation the normal sample size is between 6-10 participants. The reason for this is sampling should be terminated when no new information is forthcoming, which is a common strategy in qualitative studies known as sampling to the point of redundancy.

Data Collection (Methodology)

• Participant and researcher collaborate through the research process to ensure the story told and the story align.
• Extensive “time in the field” (can use Zoom) is spent with participant(s) to gather stories through multiple types of information including, field notes, observations, photos, artifacts, etc.
• Field Test is strongly recommended. The purpose of a field study is to have a panel of experts in the profession of the study review the research protocol and interview questions to ensure they align to the purpose statement and research questions.
• Member Checking is recommended. The trustworthiness of results is the bedrock of high-quality qualitative research. Member checking, also known as participant or respondent validation, is a technique for exploring the credibility of results. Data or results are returned to participants to check for accuracy and resonance with their experiences. Member checking is often mentioned as one in a list of validation techniques (Birt, et al., 2016).

Narrative Data Collection Essentials

• Restorying is the process of gathering stories, analyzing themes for key elements (e.g., time, place, plot, and environment) and then rewriting the stories to place them within a chronological sequence (Ollerenshaw & Creswell, 2002).
• Narrative thinking is critical in a narrative inquiry study. According to Kim (2016), the premise of narrative thinking comprises of three components, the storyteller’s narrative schema, his or her prior knowledge and experience, and cognitive strategies-yields a story that facilitates an understanding of the others and oneself in relation to others.

Instrumentation

• In qualitative research the researcher is the primary instrument.
• In-depth, semi-structured interviews are the norm. Because of the rigor that is required for a narrative inquiry study, it is recommended that two interviews with the same participant be conducted. The primary interview and a follow-up interview to address any additional questions that may arise from the interview transcriptions and/or member checking.

Birt, L., Scott, S., Cavers, D., Campbell, C., & Walter, F. (2016). Member checking: A tool to enhance trustworthiness or merely a nod to validation? Qualitative Health Research, 26 (13), 1802-1811. http://dx.doi.org./10.1177/1049732316654870

Cline, J. M. (2020). Collaborative learning for students with learning disabilities in inclusive classrooms: A qualitative narrative inquiry study (Order No. 28263106). Available from ProQuest Dissertations & Theses Global. (2503473076). 

Connelly, F. M., & Clandinin, D. J. (1990). Stories of Experience and Narrative Inquiry. Educational Researcher, 19 (5), 2–14. https://doi.org/10.1080/03323315.2018.1465839

Dunne, J. (2003). Arguing for teaching as a practice: A reply to Alasdair Macintyre. Journal of Philosophy of Education . https://doi.org/10.1111/1467-9752.00331 

Haydon, G., & der Riet, P. van. (2017). Narrative inquiry: A relational research methodology suitable to explore narratives of health and illness. Nordic Journal of Nursing Research , 37(2), 85–89. https://doi.org/10.1177/2057158516675217

Kim, J. H. (2016). Understanding Narrative Inquiry: The crafting and analysis of stories as research. Sage Publications. 

Kim J. H. (2017). Jeong-Hee Kim discusses narrative methods [Video]. SAGE Research Methods Video https://www-doi-org.proxy1.ncu.edu/10.4135/9781473985179

O’ Toole, J. (2018). Institutional storytelling and personal narratives: reflecting on the value of narrative inquiry. Institutional Educational Studies, 37 (2), 175-189. https://doi.org/10.1080/03323315.2018.1465839

Ollerenshaw, J. A., & Creswell, J. W. (2002). Narrative research: A comparison of two restorying data analysis approaches. Qualitative Inquiry, 8 (3), 329–347. 

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What is Qualitative Data Analysis?

Understanding qualitative information analysis is important for researchers searching for to uncover nuanced insights from non-numerical statistics. By exploring qualitative statistics evaluation, you can still draw close its importance in studies, understand its methodologies, and determine while and the way to apply it successfully to extract meaningful insights from qualitative records.

The article goals to provide a complete manual to expertise qualitative records evaluation, masking its significance, methodologies, steps, advantages, disadvantages, and applications.

Table of Content

Understanding Qualitative Data Analysis

Importance of qualitative data analysis, steps to perform qualitative data analysis, 1. craft clear research questions, 2. gather rich customer insights, 3. organize and categorize data, 4. uncover themes and patterns : coding, 5. make hypotheses and validating, methodologies in qualitative data analysis, advantages of qualitative data analysis, disadvantages of qualitative data analysis, when qualitative data analysis is used, applications of qualitative data analysis.

Qualitative data analysis is the process of systematically examining and deciphering qualitative facts (such as textual content, pix, motion pictures, or observations) to discover patterns, themes, and meanings inside the statistics· Unlike quantitative statistics evaluation, which focuses on numerical measurements and statistical strategies, qualitative statistics analysis emphasizes know-how the context, nuances, and subjective views embedded inside the information.

Qualitative facts evaluation is crucial because it is going past the bloodless hard information and numbers to provide a richer expertise of why and the way things appear. Qualitative statistics analysis is important for numerous motives:

• Understanding Complexity and unveils the “Why” : Quantitative facts tells you “what” came about (e· g·, sales figures), however qualitative evaluation sheds light on the motives in the back of it (e·g·, consumer comments on product features).
• Contextual Insight : Numbers don’t exist in a vacuum. Qualitative information affords context to quantitative findings, making the bigger photo clearer· Imagine high customer churn – interviews would possibly monitor lacking functionalities or perplexing interfaces.
• Uncovers Emotions and Opinions: Qualitative records faucets into the human element· Surveys with open ended questions or awareness companies can display emotions, critiques, and motivations that can’t be captured by using numbers on my own.
• Informs Better Decisions: By understanding the “why” and the “how” at the back of customer behavior or employee sentiment, companies can make greater knowledgeable decisions about product improvement, advertising techniques, and internal techniques.
• Generates New Ideas : Qualitative analysis can spark clean thoughts and hypotheses· For example, via analyzing consumer interviews, commonplace subject matters may emerge that cause totally new product features.
• Complements Quantitative Data : While each facts sorts are precious, they paintings quality collectively· Imagine combining website site visitors records (quantitative) with person comments (qualitative) to apprehend user revel in on a particular webpage.

In essence, qualitative data evaluation bridges the gap among the what and the why, providing a nuanced know-how that empowers better choice making·

Qualitative data analysis process, follow the structure in below steps:

Qualitative information evaluation procedure, comply with the shape in underneath steps:

Before diving into evaluation, it is critical to outline clear and particular studies questions. These questions ought to articulate what you want to study from the data and manual your analysis towards actionable insights. For instance, asking “How do employees understand the organizational culture inside our agency?” helps makes a speciality of know-how personnel’ perceptions of the organizational subculture inside a selected business enterprise. By exploring employees’ perspectives, attitudes, and stories related to organizational tradition, researchers can find valuable insights into workplace dynamics, communication patterns, management patterns, and worker delight degrees.

There are numerous methods to acquire qualitative information, each offering specific insights into client perceptions and reviews.

• User Feedback: In-app surveys, app rankings, and social media feedback provide direct remarks from users approximately their studies with the products or services.
• In-Depth Interviews : One-on-one interviews allow for deeper exploration of particular topics and offer wealthy, special insights into individuals’ views and behaviors.
• Focus Groups : Facilitating group discussions allows the exploration of numerous viewpoints and permits individuals to construct upon every different’s ideas.
• Review Sites : Analyzing purchaser critiques on systems like Amazon, Yelp, or app shops can monitor not unusual pain points, pride levels, and areas for improvement.
• NPS Follow-Up Questions : Following up on Net Promoter Score (NPS) surveys with open-ended questions allows customers to elaborate on their rankings and provides qualitative context to quantitative ratings.

Efficient facts below is crucial for powerful analysis and interpretation.

• Centralize: Gather all qualitative statistics, along with recordings, notes, and transcripts, right into a valuable repository for smooth get admission to and control.
• Categorize through Research Question : Group facts primarily based at the specific studies questions they deal with. This organizational structure allows maintain consciousness in the course of analysis and guarantees that insights are aligned with the research objectives.

Coding is a scientific manner of assigning labels or categories to segments of qualitative statistics to uncover underlying issues and patterns.

• Theme Identification : Themes are overarching principles or ideas that emerge from the records· During coding, researchers perceive and label segments of statistics that relate to those themes, bearing in mind the identification of vital principles in the dataset.
• Pattern Detection : Patterns seek advice from relationships or connections between exceptional elements in the statistics. By reading coded segments, researchers can locate trends, repetitions, or cause-and-effect relationships, imparting deeper insights into patron perceptions and behaviors.

Based on the identified topics and styles, researchers can formulate hypotheses and draw conclusions about patron experiences and choices.

• Hypothesis Formulation: Hypotheses are tentative causes or predictions based on found styles within the information. Researchers formulate hypotheses to provide an explanation for why certain themes or styles emerge and make predictions approximately their effect on patron behavior.
• Validation : Researchers validate hypotheses by means of segmenting the facts based on one-of-a-kind standards (e.g., demographic elements, usage patterns) and analyzing variations or relationships inside the records. This procedure enables enhance the validity of findings and offers proof to assist conclusions drawn from qualitative evaluation.

There are five common methodologies utilized in Qualitative Data Analysis·

• Thematic Analysis : Thematic Analysis involves systematically figuring out and reading habitual subject matters or styles within qualitative statistics. Researchers begin with the aid of coding the facts, breaking it down into significant segments, and then categorizing these segments based on shared traits. Through iterative analysis, themes are advanced and refined, permitting researchers to benefit insight into the underlying phenomena being studied.
• Content Analysis: Content Analysis focuses on reading textual information to pick out and quantify particular styles or issues. Researchers code the statistics primarily based on predefined classes or subject matters, taking into consideration systematic agency and interpretation of the content. By analyzing how frequently positive themes occur and the way they’re represented inside the data, researchers can draw conclusions and insights relevant to their research objectives.
• Narrative Analysis: Narrative Analysis delves into the narrative or story within qualitative statistics, that specialize in its structure, content, and meaning. Researchers examine the narrative to understand its context and attitude, exploring how individuals assemble and speak their reports thru storytelling. By analyzing the nuances and intricacies of the narrative, researchers can find underlying issues and advantage a deeper know-how of the phenomena being studied.
• Grounded Theory : Grounded Theory is an iterative technique to growing and checking out theoretical frameworks primarily based on empirical facts. Researchers gather, code, and examine information without preconceived hypotheses, permitting theories to emerge from the information itself. Through constant assessment and theoretical sampling, researchers validate and refine theories, main to a deeper knowledge of the phenomenon under investigation.
• Phenomenological Analysis : Phenomenological Analysis objectives to discover and recognize the lived stories and views of people. Researchers analyze and interpret the meanings, essences, and systems of these reviews, figuring out not unusual topics and styles across individual debts. By immersing themselves in members’ subjective stories, researchers advantage perception into the underlying phenomena from the individuals’ perspectives, enriching our expertise of human behavior and phenomena.
• Richness and Depth: Qualitative records evaluation lets in researchers to discover complex phenomena intensive, shooting the richness and complexity of human stories, behaviors, and social processes.
• Flexibility : Qualitative techniques offer flexibility in statistics collection and evaluation, allowing researchers to conform their method based on emergent topics and evolving studies questions.
• Contextual Understanding: Qualitative evaluation presents perception into the context and meaning of information, helping researchers recognize the social, cultural, and historic elements that form human conduct and interactions.
• Subjective Perspectives : Qualitative methods allow researchers to explore subjective perspectives, beliefs, and reviews, offering a nuanced know-how of people’ mind, emotions, and motivations.
• Theory Generation : Qualitative information analysis can cause the generation of recent theories or hypotheses, as researchers uncover patterns, themes, and relationships in the records that might not were formerly recognized.
• Subjectivity: Qualitative records evaluation is inherently subjective, as interpretations can be stimulated with the aid of researchers’ biases, views, and preconceptions .
• Time-Intensive : Qualitative records analysis may be time-consuming, requiring giant data collection, transcription, coding, and interpretation.
• Generalizability: Findings from qualitative studies might not be effortlessly generalizable to larger populations, as the focus is often on know-how unique contexts and reviews in preference to making statistical inferences.
• Validity and Reliability : Ensuring the validity and reliability of qualitative findings may be difficult, as there are fewer standardized methods for assessing and establishing rigor in comparison to quantitative studies.
• Data Management : Managing and organizing qualitative information, together with transcripts, subject notes, and multimedia recordings, can be complicated and require careful documentation and garage.
• Exploratory Research: Qualitative records evaluation is nicely-suited for exploratory studies, wherein the aim is to generate hypotheses, theories, or insights into complex phenomena.
• Understanding Context : Qualitative techniques are precious for knowledge the context and which means of statistics, in particular in studies wherein social, cultural, or ancient factors are vital.
• Subjective Experiences : Qualitative evaluation is good for exploring subjective stories, beliefs, and views, providing a deeper knowledge of people’ mind, feelings, and behaviors.
• Complex Phenomena: Qualitative strategies are effective for studying complex phenomena that can not be effortlessly quantified or measured, allowing researchers to seize the richness and depth of human stories and interactions.
• Complementary to Quantitative Data: Qualitative information analysis can complement quantitative research by means of offering context, intensity, and insight into the meanings at the back of numerical statistics, enriching our knowledge of studies findings.
• Social Sciences: Qualitative information analysis is widely utilized in social sciences to apprehend human conduct, attitudes, and perceptions. Researchers employ qualitative methods to delve into the complexities of social interactions, cultural dynamics, and societal norms. By analyzing qualitative records which include interviews, observations, and textual resources, social scientists benefit insights into the elaborate nuances of human relationships, identity formation, and societal structures.
• Psychology : In psychology, qualitative data evaluation is instrumental in exploring and deciphering person reports, emotions, and motivations. Qualitative methods along with in-depth interviews, cognizance businesses, and narrative evaluation allow psychologists to delve deep into the subjective stories of individuals. This approach facilitates discover underlying meanings, beliefs, and emotions, dropping light on psychological processes, coping mechanisms, and personal narratives.
• Anthropology : Anthropologists use qualitative records evaluation to look at cultural practices, ideals, and social interactions inside various groups and societies. Through ethnographic research strategies such as player statement and interviews, anthropologists immerse themselves within the cultural contexts of different agencies. Qualitative analysis permits them to find the symbolic meanings, rituals, and social systems that form cultural identification and behavior.
• Qualitative Market Research : In the sphere of marketplace research, qualitative statistics analysis is vital for exploring consumer options, perceptions, and behaviors. Qualitative techniques which include consciousness groups, in-depth interviews, and ethnographic research permit marketplace researchers to gain a deeper understanding of customer motivations, choice-making methods, and logo perceptions· By analyzing qualitative facts, entrepreneurs can identify emerging developments, discover unmet wishes, and tell product development and advertising and marketing techniques.
• Healthcare: Qualitative statistics analysis plays a important function in healthcare studies via investigating patient experiences, delight, and healthcare practices. Researchers use qualitative techniques which includes interviews, observations, and patient narratives to explore the subjective reviews of people inside healthcare settings. Qualitative evaluation helps find affected person perspectives on healthcare services, treatment consequences, and pleasant of care, facilitating enhancements in patient-targeted care delivery and healthcare policy.

Qualitative data evaluation offers intensity, context, and know-how to investigate endeavors, enabling researchers to find wealthy insights and discover complicated phenomena via systematic examination of non-numerical information.

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