rv storage facility business plan

Boat and RV Storage Business Plan Template

Written by Dave Lavinsky

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Executive Summary

Business overview.

Rick’s Boat and RV Storage is a startup boat and recreational storage business located in Missoula, Montana. The company is founded by Richard Diamond, an experienced outdoorsman and trout fishing guide who has built an extensive clientele of travelers who arrive in Missoula towing fishing boats and recreational vehicles. Richard has garnered a positive reputation as a an excellent source of information in everything related to fishing and outdoor experiences. He has already received over thirty commitment letters from his clientele, indicating they will utilize his boat and recreational storage business when they travel to the area. Richard is confident that he can efficiently create the startup business and build it into a long-term profit generator. Rick’s Boat and RV Storage will provide excellent service in addition to the ideal setting for boat and recreational vehicle storage. In addition to providing covered storage in premium spaces, the startup will also provide cement throughout, laundromat services, water and air stations, and a repair shop to service boats and recreational vehicles. Rick’s Boat and RV Storage will be the premier location to house a boat or vehicle for any length of time.

Product Offering

The following are the services that Rick’s Boat and RV Storage will provide:

• Daily, weekly, monthly, and yearly rates for boat and recreational vehicle storage
• Cement flooring on all storage bays
• Air tag check-in/check-out privileges
• Premium covered spaces for boats or recreational vehicles
• Repair shop for boats and recreational vehicles
• Self-serve laundromat facility for campers and boaters
• Water and air stations for vehicles
• Black water/gray water sewage removal station

Customer Focus

Rick’s Boat and RV Storage will target all owners of boats and recreational vehicles. They will target local owners who need a permanent place to house a vehicle and they will target travelers, those who fish and those who hike in the area. They will target new owners of boats and recreational vehicles. They will target those who are shopping for boats and recreational vehicles. In all cases, Rick’s Boat and RV Storage will deliver the best services for the reasonable cost of storage, along with premium care and repair of their vehicles.

Management Team

Rick’s Boat and RV Storage will be owned and operated by Richard Diamond. He has recruited Sandy Hayes, an associate with ten years of experience as an recreational vehicle park owner, to be his Operations Manager and help oversee the office and administration duties.

Richard Diamond is a graduate of Missoula Central College, where he graduated with a General Business degree. He has spent the previous twenty years in the outdoorsman business, where he served as a trout fishing guide and general manager for a recreation company. His reputation as a trusted advisor in everything related to outdoor experiences has led him to be “premier trout fishing guide” in the Missoula region. Richard is also a recreational vehicle enthusiast, having owned several in the past twenty years and is highly-knowledge in servicing and repairing them.

Success Factors

Rick’s Boat and RV Storage will be able to achieve success by offering the following competitive advantages:

• Friendly, knowledgeable, and highly qualified team of Rick’s Boat and RV Storage
• Comprehensive menu of services, including boat and recreational vehicle repair
• Air tag check in/check out services
• 125 storage bays for vehicles up to 42-feet in length
• Cement bays, providing superior tire wear and longevity
• Premium covered bays at modest additional pricing
• Reasonable rates and discounted long-term rates
• Convenient laundromat facility for travelers
• Rick’s Boat and RV Storage will offer modest pricing and expanded services far beyond those of any other storage facility

Financial Highlights

Rick’s Boat and RV Storage is seeking $200,000 in debt financing to launch its boat and recreational vehicle storage business. The funding will be dedicated toward securing the office space and purchasing office equipment and supplies. Funding will also be dedicated towards three months of overhead costs to include payroll of the staff, rent, and marketing costs for the print ads and marketing costs. The breakout of the funding is below:

• Office space build-out: $20,000
• Office equipment, supplies, and materials: $10,000
• Three months of overhead expenses (payroll, rent, utilities): $150,000
• Marketing costs: $10,000
• Working capital: $10,000

The following graph below outlines the financial projections for Rick’s Boat and RV Storage.

Company Overview

Who is rick’s boat and rv storage.

Rick’s Boat and RV Storage is a newly established full-service boat and recreational vehicle storage business in Missoula, Montana. Rick’s Boat and RV Storage will be the most reliable, cost-effective, and efficient choice for boat and recreational vehicle owners within Missoula and those who travel to the Missoula region. Rick’s Boat and RV Storage will provide a comprehensive menu of storage and repair services for any boat or recreational vehicle owner to utilize. Their full-service approach includes a comprehensive array of services, including storage, repair services, air and water stations, sewage removal station, laundromat facility and premium covered bays.

  Rick’s Boat and RV Storage will be able to house and service boats and recreational vehicles of all sizes and types. The team of professionals are highly qualified and experienced in both the use of boats and recreational vehicles, and the storage of them, as well. Rick’s Boat and RV Storage removes all headaches and issues of the boat and recreational vehicle owner and ensures all issues are taken care of expeditiously while delivering the best customer service.

Rick’s Boat and RV Storage History

Rick’s Boat and RV Storage is owned and operated by Richard Diamond. He has been an experienced trout fishing guide and general manager for a recreation company for the past twenty years. His reputation as a trusted advisor in everything related to outdoor experiences has led him to be “premier trout fishing guide” in the Missoula region. Richard is also a recreational vehicle enthusiast, having owned several in the past twenty years and is highly-knowledge in servicing and repairing them.

Since incorporation, Rick’s Boat and RV Storage has achieved the following milestones:

• Registered Rick’s Boat and RV Storage, LLC to transact business in the state of Montana.
• Has a contract in place at the boat and recreational vehicle site and will set up a repair bay, a laundromat, and a small office area within 10,000 square feet.
• Reached out to numerous clients, resulting in 34 letters of commitment from them to place boats and recreational vehicles at Rick’s Boat and RV Storage.
• Began recruiting a staff of service employees and office personnel to work at Rick’s Boat and RV Storage.

Rick’s Boat and RV Storage Services

The following will be the services Rick’s Boat and RV Storage will provide: (9-10)

Industry Analysis

The boat and recreational vehicle storage industry is expected to grow over the next five years to over $88 billion. The growth will be driven by the increase in travelers seeking outdoor experiences that offer the ease and luxury of self-provided accommodations. The growth will also be driven by boaters who either use the vehicles for swimming and leisure activities or those who fish. The growth will also be driven by those who do not want to travel outside the U.S., preferring instead to travel within the contiguous U.S. The growth will be driven by those who seek to visit the natural beauty of the U.S. Costs will likely be reduced as the continuing high volume of recreational vehicles and boats in inventory drives the purchase pricing to lower rates.

Customer Analysis

Demographic profile of target market.

Rick’s Boat and RV Storage will target all owners of boats and recreational vehicles. They will target local owners who need a permanent place to house a vehicle and they will target travelers, those who fish and those who hike in the area. They will target new owners of boats and recreational vehicles. They will target those who are shopping for boats and recreational vehicles. In all cases, Rick’s Boat and RV Storage will deliver the best services for the reasonable cost of storage, along with premium care and repair of their vehicles.

Customer Segmentation

Rick’s Boat and RV Storage will primarily target the following customer profiles:

• Boat and recreational vehicle owners
• Boat and recreational vehicle renters
• Owners of high-value recreational vehicles and boats who want to secure the best storage coverage and protection
• Owners of recreational vehicles that are over-sized up to 42-feet in length
• Boat and recreational vehicle owners with a need for repairs or servicing
• Travelers who need temporary housing for boats or recreational vehicles
• Travelers who need laundromat services
• Travelers who need black water/gray water sewage removal services

Competitive Analysis

Direct and indirect competitors.

Rick’s Boat and RV Storage will face competition from other companies with similar business profiles. A description of each competitor company follows:

Bosch Vehicle Storage

Bosch Vehicle Storage provides services and storage for boats, cars and recreational vehicles of all types. Located in Missoula, Montana, the company is able to store 50 vehicles on their property. The company offers an air and water station for servicing vehicles and an asphalt surface for storage of the vehicles. Bosch Vehicle Storage is known for low pricing and a midtown location, which is easy to access from the freeway.

The promise of Bosch Vehicle Storage is to provide the lowest cost for storage of vehicles, along with the asphalt surface bays and easy access for all long-term owners. Their list of services include: air and water station for servicing vehicles, on-site office manager, and a gated lot with guaranteed security of vehicles. The owner, Manning Bosch, acts as the on-site office manager and handles all operations of the business.

In-&-Out Travel Trailer Service

In & Out Travel Trailer Service is a Missoula-based company that provides storage for travel trailers up to 42-feet in length. The company sits on a lot that provides storage for up to 40 trailers at a time. The lot is gravel-surfaced and the boundaries are set by planter boxes around the property lines. Owners use self-service directions to enter, park and remove trailers. A self-service cash box is placed at each bay for daily payment in dollar bills. The business is owned by Ray and Tammy Sellers, who have owned and operated the business for almost thirty years. Their roles include office management and operations oversight. They live in a trailer on-property, which allows them to patrol the lot regularly for security purposes. The In & Out Travel Trailer Service is a favorite lot for homeowners in the area who have trailers over 36-feet in length.

Golden Trout RV Park & Storage

Golden Trout RV Park and Storage is a recreational vehicle park on the southern edge of Missoula. It is owned and operated by Haukie and Rami Suwani, who live on the property and act as co-managers of the facility. The primary objective of the recreational vehicle park is to provide camping for travelers or those interested in fishing and, as such, the amenities are limited to those that travelers might need: convenience food items in vending machines, bottled beverages in a vending machine, self-service payment stations and a small pond for “kiddie” fishing, along with a playground area. The recreational vehicle park will store vehicles on a short-term basis only during the winter months, as the high season is summer and visitors require all available spaces. Boats are occasionally accommodated, although not on a regular basis.

Competitive Advantage

Rick’s Boat and RV Storage will be able to offer the following advantages over their competition:

Marketing Plan

Brand & value proposition.

Rick’s Boat and RV Storage will offer the unique value proposition to its clientele:

• Highly-qualified team of skilled employees who are able to provide comprehensive services, including customer service, vehicle repairs and multiple options for recreational vehicle and boat storage care and protection
• Cement flooring in all bays, providing tire wear-and-tear protection
• Reasonable pricing and a large selection of storage bays from which to choose, including premium covered bays at a modest additional price
• Repair and servicing of vehicles and boats
• Laundromat facilities on-site

Promotions Strategy

The promotions strategy for Rick’s Boat and RV Storage is as follows:

Word of Mouth/Referrals

Richard Diamond has built up an extensive list of clientele contacts over the years by providing exceptional service and expertise to his clients. Thirty fishermen and recreational vehicle travelers have already committed to placing their boats and recreational vehicles in his storage bays for extended periods of time. They have also agreed to help spread the word of Rick’s Boat and RV Storage to their friends and associates.

Professional Associations and Networking

Various regional and national trade shows for recreational vehicles and boats will be targeted for booth rentals by Rick’s Boat and RV Storage, primarily to spread the word about this new service for regional visitors and fishermen. In addition, regional associations, such as the Chamber of Commerce and membership clubs will be targeted for referrals. Fishing competitions and related industries will be targeted, as well.

Print Advertising

Print advertising will be launched in fishing and boating periodicals and in flyers advertising services to locals.

Website/SEO Marketing

Rick’s Boat and RV Storage will fully utilize their website for customer usage, including a space reservation portal, customer communication, informational notes for customers and other announcements. The website will be well organized, informative, and list all their services that Rick’s Boat and RV Storage is able to provide. The website will also list their contact information and will be optimized with SEO marketing tactics so that anytime someone types in the Google or Bing search engine “RV storage company” or “vehicle storage near me,” Rick’s Boat and RV Storage will be listed at the top of the search results.

The pricing of Rick’s Boat and RV Storage will be moderate and on par with competitors so customers feel they receive excellent value when purchasing their services.

Operations Plan

The following will be the operations plan for Rick’s Boat and RV Storage. Operation Functions:

• Richard Diamond will be the Owner and President of the company. He will oversee all staff and manage client relations. Richard has spent the past year recruiting the following staff:
• Sandy Hayes – Operations Manager and oversight of the office and administration duties.
• Danielle Levy – Staff Manager, who will oversee part-time employees and ensure human resources requirements are met and onboarding is complete.
• Trent Levy – Service & Repair Manager for boats and recreational vehicles.

Milestones:

Rick’s Boat and RV Storage will have the following milestones completed in the next six months.

• 5/1/202X – Finalize contract to lease areas for office, repair shop and laundromat
• 5/15/202X – Finalize staff employment contracts for the Rick’s Boat and RV Storage
• 6/1/202X – Finalize contracts for Rick’s Boat and RV Storage clients
• 6/15/202X – Begin networking at industry events
• 6/22/202X – Begin moving into Rick’s Boat and RV Storage office
• 7/1/202X – Rick’s Boat and RV Storage opens its office for business

Richard Diamond attended Missoula Central College, where he graduated with a General Business degree. He has spent the previous twenty years in the outdoorsman business, where he served as a trout fishing guide and general manager for a recreation company. His reputation as a trusted advisor in everything related to outdoor experiences has led him to be “premier trout fishing guide” in the Missoula region. Richard is also a recreational vehicle enthusiast, having owned several in the past twenty years and is highly-knowledge in servicing and repairing them.

Financial Plan

Key revenue & costs.

The revenue drivers for Rick’s Boat and RV Storage are the storage fees they will charge to the boat and recreational vehicle owners for their services.

The cost drivers will be the overhead costs required in order to operate Rick’s Boat and RV Storage. The expenses will be the payroll cost, rent, utilities, office supplies, and marketing materials.

Funding Requirements and Use of Funds

Rick’s Boat and RV Storage is seeking $200,000 in debt financing to launch its boat and recreational vehicle business. The funding will be dedicated toward securing the location and office space and purchasing office equipment and supplies. Funding will also be dedicated toward three months of overhead costs to include payroll of the staff, rent, and marketing costs for the print ads and association memberships. The breakout of the funding is below:

Key Assumptions

The following outlines the key assumptions required in order to achieve the revenue and cost numbers in the financials and in order to pay off the startup business loan.

• Number of Short-term Rentals Per Month: 60
• Number of Long-term Rentals Per Month: 30
• Average Fees per Month: $57,000
• Office Lease per Year: $100,000

Financial Projections

Income statement, balance sheet, cash flow statement, junk removal business plan faqs, what is a boat and rv storage business plan.

A boat and RV storage business plan is a plan to start and/or grow your boat and RV storage business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can easily complete your Boat and RV Storage business plan using our Boat and RV Storage Business Plan Template here .

What are the Main Types of Boat and RV Storage Businesses? 

There are a number of different kinds of boat and RV storage businesses , some examples include: Canopy Style Storage, Manger Style Storage, and Enclosed Individual Storage.

How Do You Get Funding for Your Boat and RV Storage Business Plan?

Boat and RV Storage businesses are often funded through small business loans. Personal savings, credit card financing and angel investors are also popular forms of funding.

What are the Steps To Start a Boat and RV Storage Business?

Starting a boat and RV storage business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.

1. Develop A Boat and RV Storage Business Plan - The first step in starting a business is to create a detailed boat and RV storage business plan that outlines all aspects of the venture. This should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast. 

2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your boat and RV storage business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your boat and RV storage business is in compliance with local laws.

3. Register Your Boat and RV Storage Business - Once you have chosen a legal structure, the next step is to register your boat and RV storage business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws.

4. Identify Financing Options - It’s likely that you’ll need some capital to start your boat and RV storage business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms.

5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations.

6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events.

7. Acquire Necessary Boat and RV Storage Equipment & Supplies - In order to start your boat and RV storage business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation.

8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your boat and RV storage business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising. 

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How to Start an RV Storage Business: A Step-by-Step Guide

‍As an avid traveler, I've always loved the concept of RVs - homes on wheels that give you the freedom to explore without the constraints of hotel bookings or flight schedules. But, what happens when these RVs need to be stored? This question led many investors and city limits landowners to discover the burgeoning industry of RV storage. RV storage businesses, as you know by even being on this website) provide a service to RV owners by offering secure, convenient locations to store their vehicles when they're not in use.

Over the past few years, I've seen how the RV industry has exploded in popularity, leading to an increased demand for RV storage solutions. This surge in interest isn't surprising, considering the freedom and flexibility RVs offer. As more people embrace the RV lifestyle, the need for storage services continues to grow, creating a prime opportunity for entrepreneurs interested in the storage business.

The RV storage business is not just about providing a parking space. It's about offering a solution to the challenges RV owners face when they need to park their vehicles for extended periods. These challenges include security, protection from the elements, and even basic maintenance. Tapping into this need can unlock a profitable business venture for those willing to take the plunge.

Why Start an RV Storage Business?

You might be wondering, why start an RV storage business? The answer lies in the potential profit and the growing demand. The global RV market is expected to be $87.89 billion dollars by 2028, compared to the $55.90 billion dollars this sector generated in 2021. RV ownership has been consistently on the rise, and with it, the need for storage facilities. As more people invest in RVs, the demand for safe, secure, and accessible storage solutions increases.

Starting an RV storage business can be a profitable venture, with high potential returns on investment. This business does not require any specialized skills or knowledge, making it accessible to anyone with the entrepreneurial drive (though, if you read our marketing article, customer service skills are important). Additionally, the operational costs can be quite low, especially if you already have a suitable piece of land.

Moreover, an RV storage business can offer an excellent way to diversify your investment portfolio. It's a unique and relatively untapped market, providing an opportunity to build a thriving business in a niche industry. The RV storage business can also be a great addition to existing businesses like campgrounds, RV parks, or even self-storage facilities.

Essential Factors to Consider before Starting an RV Storage Business

Before jumping into the RV storage business, it's crucial to consider several factors. First, you must understand your potential customers. Knowing your customers and their needs will help you design a business that meets their requirements. Consider factors like the average age of RV owners, their storage needs, and their willingness to pay for storage services (see our article on RV Owner Culture).

Another critical factor is location. The success of your RV storage business largely depends on your location. Ideally, your facility should be easily accessible, preferably near major highways or popular RV destinations. The location should also have enough space to accommodate a large number of RVs.

Lastly, consider the competition in your area. If there are already several RV storage facilities nearby, you'll need to find a way to differentiate your business. This could be through offering additional services, competitive pricing, or superior customer service.

Understanding the Costs: How Much Does It Cost to Start an RV Storage Business?

One of the most common questions people ask is, how much does it cost to start an RV storage business? The truth is, the startup costs can vary significantly depending on various factors. This includes the size of your facility, the location, the type of storage you're offering (indoor vs. outdoor), and any additional services you plan to provide.

The initial costs will include land acquisition (if necessary), site preparation, construction or installation of storage units, security systems, and business operation costs like insurance, utilities, and marketing. Depending on your business plan and scale, you should expect to invest anywhere from $100,000 to several million dollars.

While the startup costs might seem high, it's important to remember that the RV storage business can generate substantial returns. With careful planning and effective management, you can recoup your investment and start making a profit.

Step-by-step Guide: How to Start an RV Storage Business

Now that you understand what an RV storage business entails, let's delve into the step-by-step process on how to start an RV storage business.

• Research the Market : Start by researching the RV storage market in your area. Understand the demand, competition, and pricing.
• Create a Business Plan : Develop a comprehensive rv and boat storage business plan that outlines your business model, marketing strategy, financial projections, and growth plan. This step is vital to get to transform a dream into a tangible, realizable goal. This process involves brainstorming ideas, determine number-based goals and tangible-goals and create a financial plan.
• Secure Financing : Based on your business plan, secure the necessary financing. This can be achieved through conventional bank loans if you have a good credit score, hard money loans, private money loans or tapping home equity.
• Find a Suitable Location : Find a location that is accessible, spacious, and suitable for an RV storage facility.
• Understand Zoning Laws : Familiarize yourself with local zoning laws to ensure your business complies with all requirements.
• Build or Outfit Your Storage Facility : Depending on your plan, build or outfit your storage facility with the necessary infrastructure.
• Implement Security Measures : Install security measures like CCTV cameras, access control systems, and perimeter fencing.
• Market Your Business : Use various marketing strategies to promote your business and attract customers.

Crafting a Smart RV and Boat Storage Business Plan

A successful RV storage business begins with a smart business plan. This document serves as a roadmap, guiding you through each stage of your business journey. A comprehensive RV and boat storage business plan should include an executive summary, company description, market analysis, organization and management structure, service or product line explanation, marketing and sales strategy, and financial projections.

The business plan should reflect your vision for the business and outline the strategies you'll use to achieve your goals. It should also highlight your unique selling proposition – what sets you apart from other RV storage businesses? How will you attract and retain customers? These are some of the questions your business plan should answer.

Understanding Zoning Laws: What Zoning is Needed for RV Storage?

One of the most important aspects of starting an RV storage business is understanding local zoning laws. A zoning law is a set of regulations that restrict how a property can be used and what things are forbidden, according to the location and type of zone. You might be wondering: what zoning is needed for RV storage? Zoning laws vary by location, but generally, RV storage facilities are considered commercial properties and must comply with commercial zoning regulations.

It's crucial to consult with a local zoning or planning department to understand the specific requirements for your area. These regulations may dictate the size and location of your facility, the type of structures you can build, and even the types of services you can offer. Failing to comply with zoning laws can result in hefty fines and legal issues, so it's worth the time and effort to do your homework.

Marketing Your RV Storage Business

Marketing is a crucial component of any successful business, and an RV storage business is no exception. Effective marketing strategies can help attract customers to your facility and keep them coming back. Some proven marketing strategies for an RV storage business include online advertising, social media marketing, local SEO, referrals, and partnerships with local businesses or RV dealers.

Remember, the goal of your marketing efforts should be to build awareness and credibility for your business. You want potential customers to see your facility as the best option for their RV storage needs. This requires a consistent, targeted marketing strategy that communicates your value proposition clearly and effectively.

Maintaining and Growing Your RV Storage Business

Starting an RV storage business is just the beginning. For continued success, you must focus on maintaining and growing your business. This involves providing excellent customer service, regularly maintaining your facility, and staying updated with industry trends.

Customer service is key in the RV storage business. Happy customers are likely to become repeat customers and refer others to your facility. Regular maintenance of your facility is also crucial. A clean, well-maintained facility will attract more customers and help avoid costly repairs down the line.

Finally, stay updated with industry trends. The RV industry is dynamic, and staying on top of trends can help you adapt your business to meet changing customer needs.

RV Quick Data and Statistics

Here are some interesting facts and statistics about the RV industry

• The RV industry contributes over $140 billion to the US economy.
• Overall the RV sector supports 680,000 jobs.
• The average use of RVs are 20 days per year, meaning that RV storage facilities are needed most of the year.
• Currently 11.2 million households own a RV in the US.
• Between 2001 And 2021, the ownership of RVs have increased 62%.

Key Takeaways and Final Thoughts

Starting an RV storage business can be a profitable venture, given the rising popularity of RVs and the increasing demand for storage solutions. With careful planning, understanding of local zoning laws, effective marketing strategies, and a commitment to excellent customer service, you can build a successful RV storage business.

Remember, success in this business requires time, effort, and capital. However, the potential returns make it a worthwhile investment. So, if you've been pondering on how to start an RV storage business, I hope this guide has provided you with valuable insights to help you embark on this exciting entrepreneurial journey.

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How to Start an RV Storage Business

During the COVID-19 pandemic, RV sales surged , as travelers scoured for ways to travel responsibly, without exposing themselves (or their families) to unnecessary risk. But even with pandemic restrictions lifting and the post-COVID era taking full form, RV ownership still sees surprising popularity.

In a way air travel can’t, a home on wheels provides creature comforts while still granting you the flexibility to explore the world. Which is one of many reasons forecasts show that “RV wholesale shipments are projected to rise above  350,000 units  in 2024 .”

Because RV ownership isn’t possible without proper RV storage (see these 4 HOA Rules about RVs ), an RV storage business could be an untapped gold mine. Just think. If all 11.2 million households that own an RV in the U.S. require off-site RV storage, there’s certainly no shortage of opportunity.

Today, let’s explore how to start an RV storage business in detail.

Write a Business Plan

Firstly, you’ll want to write a dedicated business plan. This is important both for you and for any future investors you might want to bring into the venture.

Your business plan is essentially the framework for your business, describing things like:

• Your target audience (e.g., RV owners and boat owners for RV and boat storage)
• Your projected budget
• Your projected profits
• Where you’ll likely set up the RV business

Think of this as a set of guidelines that will drive your business in the right direction, which is especially important if it’s your first entrepreneurial enterprise!

As a best practice, be as specific as possible in your business plan. A business plan for a boat storage business won’t look the same as a business plan for an RV storage business.

List your unused space

People are earning $1,000s per year from their garages and outdoor space.

Approve your renters

You're in control. Approve who rents and the hours of access.

Get paid monthly

Sit back and collect automatic payments each month.

Do Market Research

Of course, you’ll need to do lots of market research to determine both whether setting up an RV storage business is a wise idea financially and whether it will be profitable as a side hustle or primary business in the long run.

Specifically, you’ll need to research things like:

• A number of RV owners in your area or RV tourists that go through your area
• The available land parcels and facility spots you can purchase and develop
• Your overall marketing budget , based on your savings and potential investors you can sway to your business

This market research will help you make smart decisions regarding marketing, development, and so on. When building up your RV storage business from scratch, every move should be strategic.

Choose Your Location (and Consider Location Size)

Next, it’s time to think about the location of your RV storage facility and business operations. You can’t just purchase any piece of land, after all.

Instead, you’ll need open spaces near campgrounds, lakes, and rivers, or places that are relatively close to popular camping and outdoor excursion sites. These are the areas where RV owners want to stash their vehicles, either in the short term or the long term. Remember that lots near these RVer hotspots will be more reliable sources of passive income .

As you research different land parcels that are available, be sure to research what zoning is needed for RV storage and costs. Zoning laws might limit the kind of facilities you can build on the land parcels you purchase (e.g., some parcels may not be zoned for an enclosed individual storage facility, requiring you to rent out open-air storage spaces instead).

Furthermore, remember that the number of amenities (national parks, tourist attractions, etc.) will directly correlate with the cost to purchase outright. In other words, the more amenities, the more expensive a parcel of land will be.

If you don’t have enough money to buy the land for your RV storage business initially, you can take out a business loan to get the job done. You’ll need a good credit score, though, and a low debt-to-income ratio so your lender knows that you’ll be able to make your loan payments on time.

Pay Licensing Costs and Fees, Then Register Your Business

At this stage, you’ll want to contact the local Secretary of State office to determine the business licenses, permits, and fees you’ll need to pay. Registering your business as a sole proprietorship or LLC/limited liability company will usually cost $100 or so, and other fees can add up to a few hundred dollars.

Since you are setting up an RV storage space business and potentially building facilities, your city or town might order an inspection of the location to determine its suitability for your business enterprise. It’s best to do this sooner rather than later, as the entire process of paying licensing costs and fees and waiting for inspection results can take several weeks or months.

If the inspection returns subpar results – for example, maybe the ground isn’t stable enough for building or there’s something else wrong with it – you’ll need to find new land for your RV storage facility.

Earn $1,000s per year with your unused space

Get business insurance.

Don’t forget to look into business insurance. Business insurance will protect you in the event of a disaster or some other liability concern, like an RV rental customer suing you for damages. Business insurance will protect your personal assets from being depleted through legal action.

Fortunately, you should be able to contact any commercial insurance provider in your local area to get the insurance policy that works for you. Be sure to tell them specifically that you need an insurance policy tailored for RV storage lot ownership ; that way, it will cover any potential legal eventualities or possibilities in your business niche. Boat and RV storage insurance is often available via organizations like the RV Industry Association, too.

Start Development and Building

Now it’s finally time to start building your RV storage facilities and business operations! You’ll need to hire a contracting company to build any large-scale facilities, like enclosed storage structures or garages, over several months.

However, keep in mind that you can also start an RV storage business with an open-air lot . This is a less secure storage option, so you won’t be able to charge as much money to your customers, translating to a lower amount of passive income .

On the plus side, an open-air RV storage lot is a little easier to get up and running, particularly if you don’t have a big business budget to work with.

In any case, you’ll need to invest in the following:

• Signs pointing customers and RV owners to different lots
• Guard gates and fences
• Maintenance sheds and dump stations

The more amenities and security features you add to your RV self-storage units or boat storage facilities, the more owners of recreational vehicles will want to use your business.

At this point, you may also want to look into hiring support staff, depending on how many RV owners you plan to service. Fortunately, most RV storage businesses don’t require lots of staff members .

Set Your Fees

So, how much money will you charge for your RV storage services? Depending on your business model, you can charge a universal monthly fee for every space, or you can charge RV owners based on their vehicle sizes.

Many large RV units are anywhere between 25 and 40 feet long , so the storage rate can be up to $450 per month or much more. Remember, you can usually charge much more for your storage facility if you have extra amenities, like secure locks, air-conditioning, etc.

After setting your fees, you’ll also need to determine how you plan to accept money from your renters. You can accept cash, check payments, or debit and credit card payments using electronic payment systems. If you require RV owners to put a card down as part of the rental process, you can automatically charge your customers’ credit cards every month, ensuring you always get paid on time.

Begin Marketing to Potential Clients

All that’s left is to start marketing to your prospective RV owner clients! You can market through out-of-home advertising materials like billboard ads, or you can go online and set up Google PPC/pay-per-click ads to spread the word far and wide.

Develop a marketing plan based on your overall advertising budget, then launch!

Get Clients Quickly with Neighbor

In the long run, starting a business in RV storage could be a great investment and a stellar way to make a regular profit over time. But if you want to reach more potential clients, you might consider using Neighbor – a peer-to-peer storage marketplace – that will let you place your RV storage business online to reach a broader audience than ever.

Thanks to our reputation as a great place for storage solutions, there’s no reason not to learn how to Become a Neighbor Host today!

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Boat and RV Storage Business Plan

Regardless of what content is being stored, the purpose of self-storage is the same–to keep one’s belongings in a safe and easily accessible location. However, a personal self-storage unit is a little different than storing a boat or RV. Customers who are interested in storing a boat or RV will be looking for a storage facility that specializes in this somewhat niche form of storage, which can be financially beneficial for you.

Self-storage facilities specific to boats and RVs can be a safe, sustainable, and a high-margin investment. Whether you’re looking to invest in a new facility or expand your current one, it may be worthwhile to invest in a boat and RV storage business plan!

When considering what to include in your facility’s boat and RV storage business plan, it’s important to start with the essentials. We’ve listed a few foundational components to consider when starting your strategic plan.

Boat and RV Storage Financials

Financials are perhaps the most significant and potentially the most rewarding aspect of your business plan. With higher occupancy, you’ll be able to increase your rates in a way that’s commensurate with the demand. Many facilities slowly raise rents in regular increments, such as a 4% increase after an initial six months of renting with yearly increases.

Additionally, storing high-value items such as boats or RV’s can require additional security and costs. Therefore, you’ll need to charge a premium for this service to see a significant return on your investment. Customers will also want the convenience of being able to access their storage unit, which is possible when working with a remote management team. When your storage facility is geared towards self-service, your customers will have both ease of access and peace of mind.

When thinking about how to charge customers, there are several considerations at hand. Here are a few of those considerations:

• Charging for Covered and Enclosed Spots: Covered spots will naturally have higher building and maintenance costs. This is definitely something you should consider charging extra for.
• Unlimited Access to Amenities: Customers who want to invest in enclosed parking spaces might receive access to conveniences and amenities that others will not. For example, access to washing bays, power, or the waste dump might be something you consider charging a premium for.

General Operations

Operations for boat and RV storage will be a little different than standard storage operations. You’ll need to consider the demand for enclosed and open spaces and what is needed for access to those spaces.

Investing in remote management services will also greatly benefit both you and your customers. You will save expenses on on-site staff, marketing, and maintenance fees by working with a remote management company. Additionally, your customers will be able to access their accounts online and will easily be able to enter and exit the facility when it’s convenient for them. In the long term, you’ll save money when utilizing a remote management company.

Marketing Efforts

Marketing can have a significant impact on your success with boat and RV storage. The type of marketing you do will depend on whether you’re a facility that supports both traditional self-storage as well as boat and RV storage or if your facility was designed specifically for solely boat and RV storage. This impacts your target audience and who might be utilizing your facility.

Here are a few ways you might consider marketing your storage facility:

• Digital Marketing: Invest in email marketing, paid advertising, or social media. You can target customers based on keywords, geography, etc.
• Traditional Marketing: Advertise in local newspapers or with flyers and other forms of literature.
• SEO: Spend time investing in search engine optimization to boost your website with strategic keywords.

Starting Your Boat and RV Storage Business Plan

When considering your boat and RV storage business plan, consider your current goals for expanding and investing. Next, begin strategizing a plan that aligns with these goals or objectives.

While it might feel overwhelming to create this plan and implement all the necessary details on your own, Copper Storage Management can support you in the process! A remote management company will take difficult and consuming tasks off of your plate so you can focus on what really matters; maximize your profit with peace of mind. Regardless of what path you choose, use the four categories above as a start to support your process of becoming a desirable boat and RV storage facility.

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Start Your RV Storage Business Successfully!

If you’re looking for a profitable business opportunity, starting an RV storage company could be just what you need. The increasing demand for storage space among RV owners presents an excellent opportunity to generate steady income. If it’s your first time as an entrepreneur, you may be wondering how to start RV storage business.

To start an RV storage business, first, research local zoning laws and obtain the necessary permits. Choose a suitable location with ample space for RVs and easy accessibility. Invest in security measures like fencing, lighting, and surveillance. Develop pricing plans based on size and duration of storage. Advertise through online platforms, signage, and local media. Provide exceptional customer service to build trust and attract repeat business. Regularly maintain the facility and keep records organized for smooth operations.

This guide will provide you with expert tips and insights on how to start an RV storage business successfully. We will explore each essential step required to be successful in the RV storage business and what you need to do to have a competitive advantage. With a solid plan, a good understanding of your business’s niche, and a willingness to hustle, you can start an RV storage business of your dreams.

Key Takeaways

• Starting an RV storage business can be an excellent opportunity to generate steady income by catering to the increasing demand for storage space among RV owners.
• It is essential to understand the RV storage business landscape, including creating a comprehensive business plan and exploring innovative business ideas to set your facility apart from the competition.
• Choosing the right location, evaluating costs associated with starting a facility and setting up the right infrastructure to cater to the needs of RV owners are crucial keys to success.
• Securing permits, understanding legal considerations and navigating through the regulatory landscape is crucial to ensure smooth operations.
• Marketing strategies are necessary to drive bookings and increase awareness of your business and consequently attract more customers.

Understanding the RV Storage Business Landscape

Starting a RV storage facility requires more than just securing a piece of land and building storage units. Success in this industry requires a deep understanding of the RV storage business landscape, identifying the market niche, and developing strategies to stay ahead of the competition. Creating a comprehensive business plan is the foundation for any successful RV storage facility. It should include a detailed analysis of the market, customer needs, and an operational and financial plan to drive the business forward.

RV storage business ideas can set your facility apart from the competition. One option is to offer additional services such as on-site maintenance, RV washing, or even storage for boats and other recreational vehicles. Another innovative idea is to specialize in storing high-end RVs, providing extra security measures, climate control, and premium services to cater to the luxury RV market.

Developing a RV Storage Business Plan

Your RV storage business plan should include a comprehensive analysis of the industry, target market, and competition. Determine the demand for RV storage in the area and evaluate the feasibility of establishing a new business. This plan should highlight financial projections, operating expenses, and revenue streams.

Identifying a Suitable Location

Location is a critical factor in starting an RV storage facility. Ideally, it is easily accessible, visible, and provides ample space for maneuvering large RVs. Consider the costs of securing the land, building permits, infrastructure setup, and utility expenses. Evaluate local zoning regulations to ensure compliance with laws governing RV storage facilities.

Exploring Business Options

RV storage requires a significant investment of time and capital, but there are various business options to consider. They can include owning and managing the RV storage facility, investing in a franchise, or a joint venture with another business. Evaluate the pros and cons of each business option to choose the one that aligns with your interests and resources.

Evaluating Costs

Starting an RV storage business involves significant startup costs, but the rewards can be substantial. It’s crucial to create a detailed plan, including an analysis of costs associated with land acquisition, infrasctructure, employee salaries, and utilities. Determine the break-even point and create a realistic budget to ensure the business remains financially viable.

“A comprehensive business plan and innovative business ideas can set your RV storage facility apart from the competition.”

As in any new business venture, it’s important to research your market, identify the industry trends, and ensure compliance with zoning regulations and legal considerations. By following the steps outlined in this section, you can build a solid foundation for starting your own successful RV storage business.

Choosing the Right Location and Facility Setup

Location is a significant factor in starting a successful RV storage business. The right location and facility setup can increase your customer base and revenue. Before choosing your spot, consider researching the market demographic to find out if there is sufficient demand in the area. Ensure that you select a location that is convenient and accessible for RV owners and has enough space to build facilities that cater to their needs.

Evaluate the costs of starting an RV storage facility, including land prices, construction costs, and necessary permits. Make a detailed budget that includes all costs, from building to advertising, to avoid financial surprises. Investing upfront might seem costly, but it will be fruitful in the long run.

The costs of starting an RV storage business will vary depending on the location and facility setup, but it is essential to research and calculate them properly to avoid any unexpected financial complications.

Finally, ensure that you set up the right infrastructure to cater to the needs of RV owners. Provide quality customer service and use modern technologies to ensure ease of access and secure storage. Remember, happy customers mean repeat business and positive reviews, leading to increased revenue.

Securing Permits and Legal Considerations

To ensure a successful and legal operation of your RV storage business, it is essential to comply with relevant regulations and obtain the necessary permits. Failure to do so may result in fines, penalties, or even closure of your facility.

Understanding Regulations for RV Storage Business

Before launching your facility, it is crucial to have a comprehensive understanding of the regulations that apply to RV storage businesses in your location. Regulations may vary depending on the state, county, or city, so make sure to research and comply with the relevant authorities. Some of the common regulations for RV storage business may include:

• Building, zoning, and fire codes
• Environmental regulations
• Security and safety requirements
• Insurance requirements

Obtaining Necessary Permits

Once you have a clear understanding of the regulations, you need to obtain the necessary permits to operate your RV storage facility legally. Depending on your location and the scope of your business, the permits may vary. Common permits required for RV storage businesses may include:

• Business license permit
• Building permit
• Zoning permit
• Environmental permit
• Fire and safety permit

Ensure to file your permit applications in advance and complete all requirements before launching your facility. It is important to note that permit processing times may vary depending on the type of permit and location, so plan accordingly.

Understanding Legal Considerations

Apart from regulations and permits, understanding legal considerations is essential to ensure you are fully protected. Some of the legal considerations to keep in mind for your RV storage business may include:

• Liability issues and insurance coverage
• Customer contracts and waivers
• Privacy and security concerns

Protecting your Business with Legal Assistance

If you’re unsure about any aspect of regulations or legal considerations, it’s advisable to seek legal assistance. A lawyer specializing in RV storage business can guide you through the process and ensure that you comply with all the relevant laws.

Effective Marketing Strategies for Your RV Storage Business

Now that your RV storage facility is operational, implementing effective marketing strategies is crucial to reach your target audience and boost bookings.

One impactful way to promote your business is by leveraging digital marketing tools. By creating a well-designed website and optimizing it for search engines using relevant keywords such as “rv storage business,” you’ll increase visibility and attract potential customers.

Additionally, using targeted advertising through platforms such as Google Ads and Facebook Ads can help you reach a broader audience interested in RV storage services.

Another effective marketing strategy is building relationships with RV enthusiasts to increase awareness of your business. By attending trade shows and events, you can connect with potential customers and showcase the unique features of your facility. Consider offering discounts or referral incentives to encourage positive word-of-mouth advertising.

A compelling way to showcase your business is by featuring customer reviews and testimonials on your website and social media platforms. This provides potential customers with an authentic perspective and builds trust in your business.

Customer Reviews and Testimonials

“Renting space from ABC RV Storage was the best decision I made. The staff is friendly, professional and made the move-in process seamless. The facility is conveniently located, and I have peace of mind knowing my RV is secure and well-cared for. I highly recommend ABC RV Storage!” – Sarah K.

By implementing these marketing strategies and focusing on customer satisfaction, you’ll be well on your way to running a successful RV storage business.

Starting and running an RV storage business can be an exciting opportunity that generates a steady flow of income. With the right strategies, planning, and implementation, you can succeed in this highly competitive industry.

Remember, always prioritize location and facility setup, secure all necessary permits, and ensure legal compliance. Embrace marketing tactics like digital marketing, targeted advertising, and engaging with RV enthusiasts to increase awareness and drive bookings.

By following the comprehensive guide provided in this article, you’ll be well-equipped to start your own RV storage business and meet the needs of RV owners. Good luck on your journey!

What are some ideas for starting an RV storage facility?

When starting an RV storage facility, you can consider implementing unique features such as covered storage, RV washing stations, maintenance services, and 24/7 security. Providing exceptional customer service and creating a welcoming atmosphere can also set your facility apart from competitors.

How much does it cost to start an RV storage business?

The cost of starting an RV storage business will vary depending on factors such as location, land acquisition or lease, facility construction or renovation, permits, insurance, security systems, marketing, and ongoing operational expenses. It is essential to create a comprehensive budget and financial plan to ensure you have adequate funding to start and sustain your business.

What are the regulations for starting an RV storage business?

Regulations for starting an RV storage business may vary by location and jurisdiction. It is crucial to research and comply with local zoning laws, building codes, environmental regulations, fire safety requirements, and any other relevant permits or licenses. Consulting with legal professionals can help ensure you meet all necessary regulatory obligations.

How can I market my RV storage business effectively?

To market your RV storage business effectively, you can utilize digital marketing strategies such as creating a professional website, optimizing online listings, utilizing social media platforms, and running targeted online ads. Additionally, building relationships with local RV clubs and enthusiasts, offering referral incentives, and participating in industry events can help raise awareness and attract customers.

Jeff Campbell

Jeff Campbell travels on and off with his 3 daughters in a Newmar Baystar Class A Motorhome. He writes extensively on both RVs, campgrounds, parenting on the road tips, remote learning & schooling, and much more! Click Here to learn more about me. Click Here to learn more about my site. Editorial Policies.

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How to Start an RV Storage Lot

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How to Start a Mini Storage Business

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If you are looking to start a business with good income potential and little maintenance required, you may want to learn how to start an RV storage lot. A storage lot allows you to offer storage space to owners of campers, boats and other recreational vehicles. Before embarking on any business venture, however, it's a good idea to make sure you have the basics covered to help ensure eventual success.

Write a Business Plan

A business plan serves several purposes: It helps keep you on track in the development of your RV storage lot business, offers financial forecasting that shows whether your business model is feasible, and can be very helpful when approaching lenders and investors.

Begin your plan with market and industry research, including a review of local competition. From there, outline how you plan to secure real estate, purchase equipment and hire workers. Your plan should also include financial projections that extend for several years, with particular attention to the point at which you'll break even.

Choosing a Location

Look for a space with a great deal of open area for vehicle storage and easy access from the road. You do not need any buildings or structures, but space is important,. Consider your long-term goals and whether you might want to expand the business down the road. You may wish to start out with a small lot and purchase or lease additional space as your business grows.

Licensing and Fees

Call your local secretary of state or corporations division to determine what business licenses, permits and fees may be required to open an RV storage lot in your area. Your city or town officials may have to order an inspection of the location to verify its suitability for RV storage, and you may be required to wait for city or state approval before opening an RV storage lot.

Obtain Business Insurance

Speak with a commercial insurance provider in your area to obtain an insurance policy designed for the needs of an RV storage lot owner.

Investigate Security Measures

Decide which additional security measures you need to protect your business and your customers. Many RV lot owners safeguard their customers' property by installing an electronic gate system around the perimeter of the lot. An electronic key code allows owners to access their vehicles but keeps intruders out. Contract with a security company to install a gate or fence, if necessary, and inquire about implementing security cameras for safety.

Set Your Fee

You may charge a monthly fee for each space or charge based on vehicle size. With many large RV units averaging anywhere between 25 and 40 feet, storage rates may be as much as $450 a month. However, the price can be variable depending on the amenities that come with your storage. You may accept cash or check payments if you wish, but an electronic payment system allows you to automatically charge customer credit cards on a monthly basis and ensures you get paid.

Establish a Marketing Plan

Develop a marketing plan that will let you connect with potential customers. There are several effective approaches, including:

• Developing relationships with local RV dealerships who might be willing to refer customers to you.
• Advertising in RV enthusiast magazines and websites
• Direct mail campaigns.
• Nurturing active social media accounts and producing quality content on an ongoing basis.
• Establishing a referral or affiliate program that allows current customers and social media influencers to earn a commission or free service in exchange for referring new customers to your business.
• SpareFoot: RV Storage
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Sara Melone is a mother of three and a graduate of UNH. With prior careers in insurance and finance, photography, as well as certifications in fitness and nutrition, Melone draws directly from past experience and varying interests. She contributes with equal passion to birth journals, investment blogs, and self-help websites.

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How to Create a Self-Storage Business Plan [Plus a Free Template!]

By the end of 2020, roughly 4.35 million hopeful individuals had filed new business applications . 

Perhaps the motivation was the loss of jobs or that people were fed up with the traditional 9-5 gig. Whatever the case, entrepreneurship has been a popular theme lately. 

Many new business owners opted to pursue a real estate investment, specifically a self-storage business. For those of you on this path, let’s discuss creating a self-storage business plan and how a few purposeful decisions can catapult your business to the forefront. 

It starts with a solid self-storage business plan.

Developing a business plan

Before you can start creating your business plan, you need to do some market research first. Start by relying on others’ history and experience. Do lots of market research. Network and learn from other marketing strategies. Attend an industry trade show. Diligently learn the ins and outs of running a small business. 

Start to hone in on the details as you begin to formulate your plan. For example, , are you building or renovating your own potential storage space? You’ll need to consider the zoning in your chosen area, and contemplate the land cost and interest rate from a lender or two. In terms of marketing strategies, will construction costs or developmental costs be worth the initial investment? Thinking through these aspects with some “back of the napkin” math early on will help you as you start to formalize your business plan

Self-storage business plan template

Putting the vision for your self-storage business to paper is important. Not only will it help you develop a roadmap for all the things you need to do to make your business dreams a reality, but it will allow you to easily share your vision with others. This is necessary if you want to bring in funding partners or borrow money for a lender.

Download a business plan template and start drafting your own self-storage business plan. Dive deep into a recent market analysis to determine any possible cash flow outcomes. Understand that your first year as a startup might be your most challenging. Read various feasibility studies, and talk to your peers in the industry. 

Your business plan should look at least two years out into the future. Plan for different scenarios in regards to your return on investment projections. Consider your returns under a best case scenario and a worst case scenario, as well as a conservative median projection.

Components of a self-storage business plan

Aside from the initial planning phase, remember to consider the operational logistics it will take to run this business. Fortunately, self-storage business investments are desirable because of the traditionally low operating expenses. 

Make sure your business plan includes these components:

Executive summary

Business description, market research and strategy, management and personnel, financial reporting documents.

An executive summary is a brief overview of your business. Think of it as the first thing you would tell someone about your business in a conversation. For example, an executive summary for a self-storage business might start something like this:

“The purpose of this business is to develop and operate a 100-unit facility on a parcel of land outside of Colorado Springs, Colorado.”

Or, like this:

“This venture seeks to find and acquire value-add self-storage facilities in secondary markets in the Southeast. The business will modernize and update the facilities with the latest technologies to increase their profitability over the next two years.”

An executive summary should go on to summarize and highlight key elements from your business plan, such as total costs and projected revenue.

How to Start a Self-Storage Business

What kind of business will you be: sole proprietor, LLC, C- or S-corporation?

Here, you can describe the details of how your self-storage business will operate. Beyond your legal status, cover the operational details of your business such as branding, services offered and projected expenses.

Businesses are more tech-enabled than ever before, with easy-to-navigate websites , advanced phone systems, user-friendly apps and online payment services . Of course, these things aren’t always necessary to achieve success; however, having a few tech-powered options will put you ahead of the game. Consider how you will use these technologies sooner, rather than later.

Also consider things like your hiring plans, insurance needs , and maintenance procedures. Include additional revenue sources besides self-storage rents, such as sales of tenant insurance or moving supplies. 

Remember all that market research you did on the self-storage industry? Lay out your most relevant findings and how they support your self-storage business idea in this part of your business plan. Examine the demographics and supply and demand story of your target market. For example, if individuals need RV storage, consider offering that option. Decide how you will make money and attract new renters (i.e., social media , content marketing, etc.).

Like any industry, the self-storage industry has a unique ebb and flow to it. Knowing these trends will help you execute a more successful self-storage project.

This is the who’s who of your self-storage business. Discuss the experience, qualifications and duties of the executive team, as well as additional employees that you have or need to hire to execute your plan.

Is your self-storage business plan financially feasible? Here is where you demonstrate that it is, by laying out details of your financial situation. What are your assets and liabilities? Will you have debt service?

This section should include the projected profit and loss, balance sheet and cash flow for your business for the next two to three years.

Expect the unexpected

Once your business is up and running, you will no doubt encounter challenges and situations that your plan did not anticipate. However, a strong business plan will greatly increase your chances that your business will succeed. If you are looking to do more with your business, Storable offers a host of technology solutions to help your self-storage operation thrive in a competitive environment.

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RV and Boat Storage Business Plan

Written by Elma Steven | Updated on April, 2024

How to Write a RV and Boat Storage Business Plan?

RV and Boat Storage Business Plan is an outline of your overall RV and Boat Storage business. The business plan includes a 5 year projection, marketing plan, industry analysis, organizational overview, operational overview and finally the executive summary. Remember to write your executive summary at the end as it is considered as a snapshot of the overall business plan. The creation of a RV and Boat Storage business plan requires careful consideration of various factors that might impact the business’s success. Ultimately, a RV and Boat Storage business plan serves as a roadmap to guide the company’s direction.

You can spend 3 to 4 weeks trying to write your own Business Plan by browsing through free online resources or hire a professional writer for $2,000. There is a better way to do this-  Download Our RV and Boat Storage Business Plan to write a plan in just 2 days .

This depends on your expected revenue and cost. Also, we need to consider the startup cost. Find out the answer- Is RV and Boat Storage business Profitable?

Table of Contents

Executive summary.

RV Storage Solutions, is a visionary venture poised to revolutionize the recreational vehicle storage industry. As the popularity of RV ownership continues to surge, the lack of convenient and secure storage options has become a pressing problem for enthusiasts nationwide. Our business is founded on the mission to provide comprehensive and cutting-edge storage facilities tailored specifically to meet the unique needs of RV owners. With a commitment to innovation, security, and exceptional customer service, RV Storage Solutions aims to establish itself as the premier RV storage provider in the industry.

Mission: “Our mission is to provide RV enthusiasts with secure, accessible, and top-tier storage facilities, ensuring the safety and longevity of their cherished recreational vehicles. We aim to simplify the storage process and offer peace of mind to RV owners, allowing them to focus on the adventures that lie ahead.”

Vision: “Our vision is to become the premier RV storage provider in Outdoorsland and a recognized leader in the industry nationwide. We strive to set the standard for excellence in RV storage, continually innovating to meet the evolving needs of our customers while maintaining a commitment to environmental sustainability.” 

Industry Overview: The recreational vehicle industry is currently experiencing exponential growth, with sales of RVs reaching record highs in recent years. This surge can be attributed to a shift in consumer preferences toward experiential travel and outdoor adventures. The industry’s annual revenue has also seen substantial growth, with a diverse customer base ranging from retirees seeking adventure to younger families looking for affordable travel options. As the RV industry continues to expand, so does the demand for reliable and secure storage options. 

Financial Overview:  

Business Description

Business Name: RV Storage Solutions

Founders: Jacob Harrison

Management Team:

Legal Structure: RV Storage Solutions LLC

Location: Outdoorsland, USA.

Goals: 

• Customer Satisfaction: Our primary goal is to consistently surpass customer expectations by delivering exceptional service, ensuring security, and providing convenience.
• Expansion: Within the next five years, we aim to establish additional storage facilities in strategic regions across Outdoorsland as part of our rv and boat storage business plan.
• Technology Integration: We are committed to continuously investing in advanced security systems and user-friendly online platforms to enhance the overall customer experience.
• Environmental Responsibility: By 2025, we will implement environmentally friendly practices, including the utilization of solar energy and water conservation measures, across all our facilities.
• Community Engagement: We actively engage with the local communities in Adventureville through partnerships and sponsorships, fostering a positive image and contributing to the city’s growth.

Download Free RV and Boat Storage Business Plan Template

Write a plan in just 2 days!

Products: 

Secure RV Storage: Offers secure storage facilities for recreational vehicles, ensuring the safety and protection of these valuable assets. 

Convenience and Accessibility: The company places a strong emphasis on providing customers with convenient and easily accessible storage solutions. This includes 24/7 access to storage facilities, well-lit premises, and efficient ingress and egress.

Climate-Controlled Storage Options: Recognizing the importance of preserving the condition of RVs, RV Storage Solutions provides climate-controlled storage units. These units help regulate temperature and humidity, preventing damage to the vehicle and its contents.

Advanced Security Features: Security is a top priority. The company employs state-of-the-art security systems, including 24/7 surveillance, access control systems, and security personnel, to ensure the protection of RVs stored at their facilities.

Online Reservation and Account Management: RV owners can easily make reservations and manage their accounts through the company’s user-friendly online platform. This convenience streamlines the storage process and enhances the customer experience.

Eco-Friendly Maintenance Services: In line with growing environmental responsibility, RV Storage Solutions offers maintenance and cleaning services that incorporate eco-friendly practices. These services help preserve the environment while maintaining the quality of customers’ RVs.

Financial Overview

Key Metrics:

Business Model

Organizational Overview

Jacob Harrison

Founder/ CEO

Jacob Harrison brings a wealth of experience and a deep passion for outdoor adventure to the world of recreational vehicle storage. A native of Adventureville, Outdoorsland, Jacob’s journey began with a lifelong love for exploring the great outdoors, which eventually led him to discover the unmet needs of RV owners in his community.

Jacob’s background is steeped in entrepreneurship and innovation. Prior to establishing RV Storage Solutions, he successfully launched and managed a series of tech startups in the outdoor recreation and eco-friendly sectors. His entrepreneurial spirit, combined with his commitment to environmental sustainability, has been a driving force in shaping RV Storage Solutions’ unique approach to RV storage.

With a degree in Business Management from Adventureville University and a keen eye for identifying market gaps, Jacob has assembled a dedicated team of professionals who share his vision of transforming the RV storage industry. His leadership style is characterized by a hands-on approach, a focus on customer-centric solutions, and a commitment to delivering excellence in every aspect of the business.

Beyond his professional endeavors, Jacob is an avid outdoor enthusiast himself, often embarking on RV adventures with his family and friends. His personal experiences on the road have given him invaluable insights into the needs and aspirations of RV owners, further fueling his drive to create a safe, convenient, and eco-conscious storage solution for fellow enthusiasts.

Staff Positions

Spending on Management & Operations:

Spending on Marketing & Sales: 

Spending on Finance & Accounting:

Industry Analysis

Industry overview.

The RV storage industry is a niche sector within the broader recreational vehicle (RV) and outdoor recreation market. It caters to the storage needs of RV owners who require safe, secure, and convenient spaces to store their vehicles when not in use. This industry has seen significant growth and evolution in recent years, driven by several key factors.

Problems & Opportunities

Market Expansion: As the RV ownership market continues to grow, there are opportunities for new RV storage businesses to enter underserved regions and capture market share.

Technology Integration: Offering user-friendly online platforms and advanced security systems can attract tech-savvy customers and improve operational efficiency.

Environmental Initiatives: Incorporating sustainable practices can appeal to environmentally conscious RV owners and contribute to positive brand image.

Initial Investment: Establishing RV storage facilities with advanced security features can require a substantial upfront investment.

Regulatory Compliance: Adhering to local zoning regulations and obtaining necessary permits can be challenging in some areas.

Competition: The industry’s increasing competitiveness means that new entrants may face established players with brand recognition and customer loyalty.

Target Market Segmentation

Geographic Segmentation:  

employs geographic segmentation by targeting various locations, including the Adventureville Metro Area, the broader Outdoorsland Region, neighboring CrossCountry State, coastal retreats like Seaview Bay and Beachcomber Cove, mountain getaways in Alpine Peaks and Summit Valley, and the warm climate-seeking market in the hypothetical Sunshine State. This approach allows the company to customize its marketing and services to meet the specific needs of RV owners in each of these distinct geographical segments, maximizing its reach and effectiveness in catering to the diverse customer base.

Demographic Segmentation: 

Age Group: By offering flexible storage options and appealing services, the company caters to the needs of both older retirees and younger, adventurous families.

Income Level: Premium climate-controlled options appeal to higher-income individuals, while outdoor parking spaces and cost-effective plans are accessible to those with more budget constraints.

Family Size: RV owners come from diverse family sizes, from couples to large families. Offering differently sized storage spaces, ensuring that families can find the appropriate storage solution for their RVs, regardless of size.

Lifestyle and Interests: Recognizing that RV owners have diverse interests and lifestyles, the company offers amenities and services that cater to different preferences. 

Geographical Location: Geographical factors also play a role in demographic segmentation. RV owners from various regions have different needs and preferences. 

Psychographic Segmentation: 

Adventure Seekers vs. Relaxation Enthusiasts: Recognizes that RV owners have diverse psychographic profiles. Some are adventure seekers, craving the thrill of exploration and outdoor activities, while others are relaxation enthusiasts who value peaceful and serene getaways. 

Environmental Consciousness: Many RV owners are environmentally conscious, aligning their values with sustainable and eco-friendly practices. The company appeals to this segment by implementing green initiatives, such as solar energy utilization and water conservation measures, and by actively participating in local environmental efforts.

Community-Oriented RVers: Some RV owners place a strong emphasis on building connections and community while on the road. The company fosters a sense of belonging by engaging with local communities through partnerships and sponsorships, creating a welcoming environment for this psychographic segment.

Luxury and Comfort-Seekers: For those who prioritize luxury and comfort during their RV travels, the company offers premium services like climate-controlled storage and valet options, catering to their desire for convenience and upscale experiences.

Budget-Conscious RVers: Recognizing that some RV enthusiasts are more budget-conscious, the company provides cost-effective storage solutions without compromising security and convenience, ensuring affordability for this psychographic segment.

Behavioral Segmentation: 

Frequency of Use: Identifies different customer behaviors based on the frequency of RV use. For those who use their RVs regularly for weekend getaways, the company offers easily accessible outdoor parking spaces. In contrast, for seasonal or occasional RV users, indoor climate-controlled storage options are available to maintain the vehicle’s condition during periods of inactivity.

Seasonal Usage: Behavioral segmentation also considers seasonal usage patterns. Snowbirds who use their RVs seasonally during winter months, for example, benefit from storage solutions that ensure their vehicles are protected and ready for travel when needed.

Reservation and Account Activity: Monitoring customer behaviors related to reservations and account activity enables RV Storage Solutions to offer a seamless and user-friendly experience. Customers who frequently book storage or require account updates receive personalized support and incentives, enhancing their overall satisfaction.

Maintenance Preferences: Some RV owners prefer DIY maintenance, while others seek professional services. The company tailors its offerings to these behavioral differences by providing RV maintenance and cleaning services that cater to both DIY enthusiasts and those who prefer professional assistance.

Feedback and Reviews: Actively gathers feedback and reviews from customers to identify trends in behavioral preferences. This information helps the company make continuous improvements, addressing concerns and meeting the evolving needs of its customer base.

Market Size

Total Addressable Market (TAM): In this case, it amounts to $1 million, indicating the total potential revenue that could be generated if RV Storage Solutions captures every RV owner’s business within its geographical and demographic reach.

Serviceable Addressable Market (SAM):  With a SAM of $300,000, it reflects the portion of the market within the company’s reach, considering factors such as location, marketing, and operational capabilities.

Serviceable Obtainable Market (SOM): With an SOM of $600,000, the company has set a target to acquire 50% of the available market within its reach, based on its strategies and competitive advantages.

Competitive Landscape

SecureRVGuardians: A well-known chain of RV storage facilities with a strong reputation for security and convenience. They offer advanced surveillance systems and easy online reservation options. Their brand is recognized for its commitment to protecting RV investments.

GreenSpace RV Storage: Distinguishes itself through its eco-friendly practices and sustainability initiatives. They are known for their use of renewable energy sources and water conservation measures, attracting environmentally conscious RV owners seeking responsible storage solutions.

RV Heaven Retreats: A premium RV storage provider with a focus on luxury and comfort. They offer valet services, climate-controlled storage, and premium amenities, appealing to RV enthusiasts looking for a touch of luxury during their travels.

Affordable RV Haven: Caters to budget-conscious RV owners by providing cost-effective storage options without compromising on security or accessibility. They are recognized for their affordability and value-driven services.

MountainView RV Resorts: Combines RV storage with scenic locations in mountainous regions. They offer storage services near popular hiking and outdoor destinations, attracting adventure-seeking RV enthusiasts.

Porter’s 5 Forces

Threat of new entrants: Typically requires a substantial initial investment in secure facilities and advanced security systems. Additionally, obtaining necessary permits and adhering to zoning regulations can be challenging. These barriers to entry reduce the threat of new competitors.

Bargaining power of buyers:  RV owners have moderate bargaining power due to the availability of different storage options. They can choose among various providers based on factors like price, location, and services offered.

Bargaining power of suppliers: Suppliers of security systems and facility maintenance services may have some bargaining power, but the RV storage industry has multiple suppliers to choose from. The industry’s ability to negotiate favorable terms with suppliers depends on its size and purchasing power.

Threat of substitutes:  There are limited substitutes for RV storage, especially for those who require secure and accessible facilities. Alternatives like storing RVs at home (if permitted) or in non-specialized storage areas may lack security and convenience, making RV storage facilities a preferred choice for most owners. 

Rivalry among existing competitors: The competitive rivalry in the RV storage industry is moderate to high. Established players, as well as new entrants, compete for market share. Differentiation through services, amenities, and location is crucial for companies to gain a competitive edge. 

Marketing Plan

Marketing budget.

Total budget for projected years:

Budget allocation across channels: 

Marketing Channels

We plan to use the following promotional tactics:

Website and Online Platform: It provides a user-friendly interface for RV owners to learn about services, view pricing, make reservations, and manage their accounts. Additionally, the online platform offers blog content, tips, and updates to engage and educate the RV community.

Social Media Marketing: Maintains an active presence on popular social media platforms such as Facebook, Instagram, and Twitter. Through these channels, the company shares engaging content, including photos, videos, and articles, to connect with current and potential customers. Social media serves as a valuable tool for community building and brand promotion.

Local Advertising: The company leverages local advertising channels, including print media, radio, and local event sponsorships, to increase brand awareness within its target geographic regions. 

Partnerships with RV Dealerships: Collaborates with local RV dealerships to establish mutually beneficial partnerships. These partnerships often involve referral programs where RV dealerships recommend the company’s storage services to their customers.

Email Marketing: The company utilizes email marketing to communicate directly with its customer base. This channel is employed for sending updates, promotions, and important information to current customers and subscribers.

Financial Plan

A financial plan of a RV and Boat Storage business plan provides a comprehensive projection of a company’s financial health and its anticipated monetary performance over a specified period. This section encompasses a range of financial statements and projections such as profit and loss statements, balance sheets, cash flow statements and capital expenditure budgets. It outlines the business’s funding requirements, sources of finance and return on investment predictions. The financial plan gives stakeholders particularly potential investors and lenders a clear understanding of the company’s current financial position. A financial plan helps businesses demonstrate their financial prudence, sustainability, and growth potential.

T his s ection of th e RV and Boat Storage business plan helps your lender figure out whether you will be able to pay off the loan, whether the business is sustainable, what are the growth prospects, etc.

Income Statement

Balance Sheet

Cash Flow Statement

Revenue Summary

Cost Summary

Loan Amortization Schedule

Salary Summary

Non-Current Asset Schedule

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As with any business, the key to success is to begin with the customer’s needs in mind. Throughout America, many people have discovered that owning an RV and boat provides them access to the finest in recreation. Over the last couple of years, RV and boat ownership has soared while facilities to store these high-priced toys haven’t come close to meeting the demand. 

Naturally, before you jump head first into developing and operating a toy storage facility, you’ll want to do plenty of research to ensure you’re developing wisely. Below are considerations any storage entrepreneur should consider.

Site Location

Perhaps the most critical step to building a successful RV and boat storage facility is finding the ideal site location. Metro areas like Houston, Dallas, Denver have the most RV and boat storage facilities, but they also have significant demand. Regardless, metros with higher rates of population growth are likely to be good markets to consider.

An ideal location is one that customers can find within a reasonable drive from their home, with convenient access, good visibility, etc. This could be in proximity to residential areas, banks, grocery stores, and/or close to recreational areas.

RV and boat storage facilities require a lot of space to accommodate large vehicles. In my opinion, the minimum lot size to develop an RV storage facility is about 3 acres, but this depends on several factors, one of which is land price. Finding land in the perfect location may be cost prohibitive. This is why many RV and boat storage facilities are developed in industrial areas or in the outskirts of cities.

Building a successful RV and boat storage business can be done in more remote areas than a typical self-storage facility because RV owners are willing to drive farther than self-storage users. However, if the location is less than ideal, other factors such as land price, accessibility, and visibility become more important.

How Many RV Parking Spaces per Acre?

The optimal number for an RV storage facility is about 65 spaces per acre. However, this requires the right conditions, in terms of size and shape of the facility. A 1-acre facility is certainly less space efficient than a 10-acre facility. A rectangular facility is much more efficient than a triangular facility.

In addition, a facility designed for 40-foot RVs will result in less spaces per acre than a facility designed for a mix of RV sizes. Small boats and RVs may be parked in spaces that are only 10 feet wide, while larger RVs need 12-feet wide spaces.

Finally, lower end facilities tend to have more spaces per acre than higher end facilities. Smaller facilities tend to feel crowded as these generally have smaller spaces and smaller drive aisles. higher end facilities tend to feel spacious. These often have spaces up to 14′ wide.

Understand Zoning Restrictions

Cities and municipalities have zoning processes and restrictions that must be understood well in advance of development. Counties generally don’t like RV storage facilities for various reasons. This is understandable as some vehicle storage facilities aren’t necessarily aesthetically pleasant. Additionally, vehicle storage facilities generate little employment and often don’t generate sales taxes.

Before entering into an agreement to purchase land, it is critical for the developer to understand whether the parcel of land being considered allows the construction of a vehicle storage facility by right, or if it will require a conditionally permitted use or even a zoning change.

A permitted use allows for the construction of a vehicle storage facility by right. The city and/or county can’t deny the pertinent permits, provided that all zoning ordinances are met.

Conditional permits on the other hand can be denied and even when successful, they can take several months to obtain. When purchasing land, the lengthy permitting process can be detrimental to closing on the land sale agreement.

When conditional use permits can’t be obtained, zoning changes can be a solution. Zoning changes involve changing land use classifications. This can be very difficult to achieve, as zoning changes typically require public hearings, traffic studies, input from several governmental agencies, etc. For this reason, zoning changes may not be a practical solution unless the developer already owns the land to be developed.

Know the Market

As with any business, knowing the market is imperative. In today’s market, RV storage demand is very strong. However, each market is different. Certainly each market is influenced by land prices, zoning restrictions, market demographics, etc.

One of the best market indicators comes from studying the competition. For this, it’s  recommended to map out all the RV storage facilities in the area, visiting each one of them, and collecting data on things like vacancy rates, rental rates, space sizes, facility type, amenities, etc. It’s possible to use aerial images to count spaces, estimate space sizes, measure the square footage of the entire facility, etc.

Other potential market indicators come from studying the area demographics. Is the population of the area growing or is it stagnant? Are new homes and apartment complexes being developed? What is the average income? For gathering this type of information I like to use Sperling Best Places .

Having said all of this, the most crucial piece of information for knowing the market are rental rates and vacancy rates. Rental rates will be key in running a preliminary financial analysis. And vacancy rates can be a quick way to determine whether or not there is sufficient demand. If occupancy in the area is below 85%, then it may be best to look for opportunities in a different market.

Assuming you’ve concluded the local market has potential, you may want to hire a feasibility consultant to perform a more in-depth analysis. This can cost somewhere between $7,000 and $12,000.

Rent Differential Between RV and Boat Storage and Traditional Storage

The correlation between RV storage rent and traditional storage rent is worth mentioning. According to Yardi Matrix, the national average rent for RV/ boat storage is $0.70 per square foot, compared to roughly $1.50 per square foot for traditional self storage.

Metros like Seattle have a large gap between RV/boat and traditional storage. Seattle’s RV/boat storage averages $0.48 per square foot, compared to $1.73 per square foot for traditional storage. In other words, RV storage rents are probably too low in the Seattle market. This may be also true for other large cities in Washington, like Vancouver, Tacoma, the Tri-cities area, etc.

Preliminary Financial Analysis

An investor must be able to evaluate dozens of potential deals. This means performing quick preliminary financial evaluations.

Developing a simple outdoor storage facility that is fully fenced, with asphalt surface, security equipment, etc., can cost around $15 per square foot. Installing steel canopies for covered parking can cost an additional $30$50 per square foot, depending on the type of structure. In general, developers can fit about 65 RV storage spaces per acre. This doesn’t account for setbacks, wetland buffers, storm retention ponds, etc.

In short, a 3-acre open RV storage facility can accommodate about 190 RVs of various sizes. At $15/SF, a 3-acre an outdoor RV storage facility can cost $1,960,000 to develop. Add in the cost of the land and you could be looking at a total cost of about $2,300,000.

Estimating cash flow at an early stage of the business can be a daunting task. To keep things simple, let’s use the example of purchasing a 190-space existing facility for $2,300,000. Assume an average rental rate of $120 per month per space and an occupancy rate of 90%. Let’s also assume this RV storage facility has an expense ratio of 25%. With these numbers, we can conclude that this facility can produce $177,840 of cash flow per year.

Is this amount of cash flow worth your investment? It depends on several things, but most investors want to limit their initial investment amount. This means most investors will be looking for some form of financing.

One of the tools that can be helpful to evaluate cash flow is Cash on Cash (COC). In short, COC represents income (after debt service) as a percent of cash invested. The higher the COC, the better.

The example above assumes a 10% initial investment. Is this possible? Absolutely! Consider seeking an SBA loan that requires you to put down no more than 10% of the total cost to buy the land and develop.

Aerial View of a 2.8-Acre RV Storage Facility

Select The Right Team

To build a successful RV storage business you need to have the right team. Ideally this team is experienced in RV storage development and can help guide you where you lack expertise. Below is a list of field experts considered essential to have on your team.

• Land broker – Finding the ideal piece of land requires working with a commercial land broker that is familiar with the area and can help you find a good deal.
• Lender – There are a few banks that specialize in storage facilities and in SBA loans. In some cases, you can also work with a broker lender to help you find the best lenders.
• Engineer – An engineering firm can help you develop preliminary drawings, propose parking layouts, determine quantities, navigate the permitting process, etc.
• Contractor – A good contractor can provide you with reliable construction estimates at various stages of the design process. A good contractor can also provide a constructability review to capitalize on cost reduction ideas during the design process.
• Storage Management Software Provider – Automating the day to day operations of the facility can be a game changer. There are multiple vendors providing self-storage facility management software that can easily be adapted to RV storage facility management.

If you’ve done a good job with site selection, then chances are you have a site with great visibility. Keep in mind a large number of potential customers will see your facility while they drive to work, home, do grocery shopping, or drive to a vacation spot. But, even with an excellent location you’ll want to fill your RV storage facility as quickly as possible. Think of this as a race to becoming cash flow positive.

Capitalize on site selection by placing banners and signs on the fence of your RV storage facility.

creeksideselfstorage.com

Pay for effective local advertisement. This could include sponsoring a local baseball league or a local event.

Finally, but perhaps most importantly, spend significant effort at establishing an online presence. This can involve picking the right name for the facility and selecting a domain name that corresponds to that name. Then build a website and work with a content and SEO expert to help you get traffic to your website and gain online ranking.

The thought of developing a new business can be a bit intimidating. But, remember that RV storage facilities are amazing cash producers and finding a facility to purchase at a reasonable price is becoming increasingly difficult. Still, it is certainly possible to build a successful RV storage business, but always remember to do your research.

RVStorageVancouver.com aims to be an affordable and secure place for customers to store their RVs, boats, and other vehicles.

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12 rv storage facility design tips for maximum profitability.

Designing a successful RV storage facility requires careful planning and consideration of various factors. From layout and security to amenities and accessibility, every aspect plays a crucial role in attracting customers and ensuring maximum profitability. In this article, we will explore key design considerations for an RV storage facility that can help you optimize your operations and create a thriving business.

Before getting into the design considerations it is worth noting that the location of the RV facility is fundamental to its success. The ideal site is easily accessible, preferably near major highways or popular RV destinations. I’ve heard someone say that easily accessible facilities are within 3 turns from a major highway or artery.

And as you probably know by now, you must check for local zoning requirements and regulations to ensure you can develop the type of facility you envision. In many cases this means the property should be zoned for light industrial or for commercial use.

As we explore the key elements of RV storage design, let’s keep in mind that a well-designed layout should maximize the available space, allowing for efficient storage and easy maneuverability of large RVs.

RV Storage Facility Design

Select the right facility type (outdoor, covered, enclosed).

Selecting right type of RV storage that is to be offered is obviously a major consideration. This will be dictated by your business model, feasibility study, market demand and competition, etc. In many cases, it makes sense to have a mix of RV storage types and parking sizes.

I prefer outdoor storage facilities with a reasonably high number of spaces per acre. That could mean somewhere in the vicinity of 160 spaces per acre, but that’s not always feasible. The reason why I prefer outdoor storage is that I am more of a land play type of investor. See also Industrial Outdoor Storage (IOS): A Growing Investment Opportunity

RV Storage Site Layout

As discussed in previous articles, the shape of the lot will greatly impact site layout. A rectangular lot will result in a more efficient use of space than say a triangular lot or even a square lot. With this in mind, it is also important to maximize the number of rows of parking spaces without compromising drive isle widths to the detriment of the facility. Often this can be accomplished by adjusting the length and the angle of the parking spots.

For example, if you have a lot that is 240′ wide you may be able to design the facility to have four rows of straight parking spaces for 40′ long RVs, while providing two 40′ drive isles. That is you’ll have a row of parking spaces, then a driving aisle, then two rows of back to back parking spaces, then a driving aisle, and one more rows of parking spaces.

If your lot is only 180′ wide you may consider designing your facility to provide four rows of mixed space sizes and angled spaces. See example below from an RV Storage facility in Williamsburg, VA.

That may be a better design than that of a facility with only three rows of 40′ long straight parking spaces and tight driving aisles. In short, the first image below is more efficient than the second image.

Having said that, the design below is extremely efficient as it doesn’t have corner issues. It does require two gates though.

Angled Parking Spaces vs Straight Parking Spaces

Angled parking spaces vary generally from 45 degrees to 60 degrees. These are preferred by users as they are easier for ingress and egress. For this reason, angled parking spaces don’t require driving aisles that are as wide as when designing facilities for straight parking spaces.

However, keep in mind that you’ll be able to fit more parking spaces in a given row if you use straight parking design than if you use angled parking design. That’s because straight parking spaces generally fit better at the corners of the lot than angled spaces. For this reason, angled spaces make more sense when designing the facility with long rows of parking spaces rather than with short rows. In either case, it is important to design the parking rows so that these lay in a longitudinal direction.

Additionally, when designing a facility for angled spaces it is important to consider how drivers prefer to back into a spot. In general, drivers prefer to use the driver side mirror rather than the passenger side mirror to back into a spot. Consequently, it is best for angled spaces to be angled accordingly. In most cases this will mean that the driving isles should accommodate traffic in both directions.

The use of angle spaces can create some challenges when the design calls for steel canopies or steel buildings. The good news is that experienced self-storage steel suppliers know how to handle these challenges.

Ultimately the number of parking rows, the layout and size of the spaces combined with the quality of the facility will contribute in some way the revenue calculation. All of these elements must be considered when developing the feasibility study .

Grading Design

Ideally RV Storage facilities should be flat, but with sufficient slope for rainwater to drain. If the selected site is not flat, then earthwork will be required. When this happens, it is important to try to balance the earthwork design so that everything that is excavated can be used to provide fill in the low spots. Otherwise, you’ll end up having to import or export dirt, which is of significant cost.

Balancing earthwork may require adjusting the overall grade of the facility. This could result in the site being too low or too high compared to the city street. Such elevation discrepancies could be solved by sloping the driveway up or down from the street to the facility.

Parking Surfacing

Another key consideration to RV storage facility design is the type of surfacing design. This may be dictated by the permitting entities as these sometimes require asphalt or by the market and competition. The most cost effective surfacing will at a minimum require removal of topsoil and a layer of aggregate or crushed base. Even something this simple can be expensive when developing a large site. For this reason, it is recommended consulting with a geotechnical engineer. A geotech engineer should be able to suggest the most cost effective design.

Higher end and more durable surfacing options include the use of asphalt or concrete paving. Both of these options will at a minimum require removal of topsoil, placement of an aggregate subbase, and a layer of asphalt or concrete.

In certain soil types it may make sense to consider a form of soil cementing to strengthen native soils and reduce the thickness of the pavement cross section. This can easily translate to significant cost savings.

Usable Land Vs Gross Land

Inevitably the plot of land to be developed will result in a reduced usable area. The total usable space for the RV storage facility will be affected by how much land you’ll need to use to address drainage pond requirements, buffer requirements, right of way dedications, etc.

Below is an actual situation that required addressing all of those items in addition to addressing certain wetland requirements. Out of 5.24 gross acres, only 2.82 acres are actually used for driving and parking. Let’s also remember that only about 50% of those 2.82 acres will be used for actual parking (revenue producing space).

Drainage Design Considerations

Most permitting agencies will require the site to handle storm water in some fashion. This may require installing a drainage pond or similar and the means to carry the water to said pond. These ponds can be quite large. As such, these will result in a reduction of usable space.

Landscaping and Landscaping Buffers

Certain permitting agencies may require landscaping buffers or some other form of landscaping, especially when the property borders residential areas. Landscaping buffers will inevitably reduce the useable space of the facility and can impact operations from a maintenance perspective. On the positive side, landscaping can make RV storage facilities a little more pleasant to the eye.

When it comes to landscaping it is important to consider the use of ground cover plantings, mulch, and irrigation.

Right of Way Dedications and Frontage Improvements

Cities and counties may require right of way (ROW) dedications and frontage improvements. These could include widening the street, constructing new sidewalks and gutter, re-locating light poles, etc.

When developing a site, make sure to check with the city/county on things like frontage improvement requirements. Here we must dedicate ROW, widen the street, install drain, construct new curb and gutter, etc. Fortunately we don't have to pave the entire width of the street. pic.twitter.com/h4Jwigjbfz — JC Keen (@AssetKeen) July 7, 2023

Security Measures

RV owners prioritize the safety and security of their valuable recreational vehicles. Implementing robust security measures is crucial to attract customers and build trust. Some key security features to consider include high-quality fencing, controlled access gates, surveillance cameras, and adequate lighting. Additionally, investing in an advanced security system can provide an extra layer of protection for your customers’ peace of mind.

It is also important to consider implementing good gate access control. This will not only enhance security, but can also help in streamlining operations. This is especially true when access controlled is integrated with a good facility management software .

In addition to fencing and access control, it is important to consider the installation sufficient lighting as well as surveillance equipment.

Wheel Stops and Curbs

Wheel Stops and/or Curbs may also be something required by the permitting agencies. Curbs in particular are often a requirement for purposes of managing storm water.

One important consideration worth noting is that a number of RVs have a long tail overhang behind the rear wheels. When using wheel stops and curbs these need to be placed sufficiently far away from fencing. This will keep drivers from running into the fence before they touch the wheel stop or the curb.

Climate Control Options

Offering climate-controlled storage options can be a significant advantage for your RV storage facility. Many RV owners are willing to pay a premium for indoor storage that provides higher protection from the environment. Including climate-controlled units in your facility can help attract a wider range of customers and increase profitability.

Amenities and Services

Providing additional amenities and services can differentiate your RV storage facility from competitors and enhance customer satisfaction. Consider including amenities such as an RV wash station, dump station, and propane refill services. Offering services like battery charging, tire pressure checks, and maintenance assistance can also attract more customers and create additional revenue streams.

Conclusion – 12 RV Storage Facility Design Tips

Designing an RV storage facility with profitability in mind requires careful consideration of various factors, from location and layout to security measures and amenities. By creating a well-designed facility that meets the needs of RV owners, you can attract more customers, build a strong reputation, and maximize your profitability. Remember to continuously assess and adapt your facility design to stay competitive in the ever-growing RV storage industry.

Incorporating these design considerations throughout your RV storage facility can position your business for success and ensure a steady stream of satisfied customers.

See also Designing and Maximizing Space for a 1-Acre RV Storage Lot

2 responses to “12 RV Storage Facility Design Tips for Maximum Profitability”

Great tips here for new facility owners and operators! I think also getting clear on how you will run it will dictate how you want to design it. For some people having staff on site or by appointment or self serve will make a big impact on designing and offerings.

Absolutely! The market trend is for un-manned RV Storage facilities . Having said that, larger facilities or facilities providing other services (retail, RV valet services, RV servicing, etc.) must consider this when designing their facility.

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Americans’ love for travel, intensified by the 2020 pandemic, has fueled the RV industry, resulting in an ongoing surge in popularity. Industry reports indicate robust growth in RV ownership and usage, with wholesale shipments projected to reach 350,000 units by 2024. Moreover, the RV industry contributes a staggering $140 billion annually to the US economy 1 .

The RV industry alone has seen consistent growth every year since 2009, and with the popularity of RV life, there continues to be a spike in Gen-Z and millennial RV owners (39%) who want a place to stay and explore the outdoors while still having access to their work.

The soaring number of RVs has created a pressing need for storage space. Many RV owners face constraints in storing their vehicles at home due to space limitations or municipal regulations. As a result, there is a burgeoning demand for self-storage facilities offering RV storage solutions, prompting owners and investors to consider expanding or building new facilities.

Also see our blog, “ Where is Boat & RV Storage Headed .”

RV storage generally falls into three categories:

• Uncovered –Gravel or paved sites.
• Covered –Structures with open-air or carport-style parking.
• Enclosed parking –Garage-type parking.

RV storage facilities offer secure parking spaces tailored to accommodate RVs and boats. RV storage building plans can provide various amenities, that consist of everything from gated access and security cameras to water/air stations, dump stations, cleaning services, app site access, on-site management, and more. Potential investors are realizing that as the quality of RVs continues to increase, the demand for higher amenities is also increasing and customers are willing to pay for additional services.

Also, see our Featured Project: LuxeLocker Boat & RV Storage Condos , to view some of these amenities.

Benefits of Building RV Storage

There are many benefits to adding RV storage to your facility 2 . These include:

• Low risk of oversaturation: Current demand for RVs mitigates the risk of market saturation.
• High-income customer base: RV owners often have more disposable incomes, enabling them to pay for premium amenities and services.
• Low overhead and turnover: RV facilities boast low overheads and low turnover rates, resulting in high profitability and manageable management burdens.

However, identifying suitable sites for RV storage facilities can pose challenges due to local planning regulations.

Considerations for Constructing RV Storage

The upside is that RV storage facilities may also prove to be more lucrative than traditional self-storage facilities. In 2023, the cost to store an RV was between $119.88 and $169.35, according to SpareFoot data 3 .

What should you keep in mind if you’re considering the construction of an RV storage facility?

Land Acquisition and Drive Aisles A parcel of seven to ten acres is typically required for profitability, with breakeven expected within 14-16 months. Drive aisles must be wider to accommodate RV maneuvering 4 .

Location Analysis Proximity to campgrounds, lakes, and rivers is ideal, but demographic analysis of the surrounding area is crucial.

Zoning Regulations Consider the zoning regulations before selecting a site. Failure to comply may result in costly and time-consuming hurdles when you try to rezone the property.

Final Thoughts

Despite economic fluctuations, the RV industry’s growth suggests sustained demand for RV storage facilities. High occupancy rates and rental yields make RV storage an attractive investment opportunity.

Want to learn more? Check out what our customer LuxeLocker has to say about this growing market: https://www.youtube.com/watch?v=sMiaA4oM9og .  Then give the Forge team a call to explore the possibilities and capitalize on this thriving market. Let the steel building experts help you plan and construct your next RV storage facility.

1. RV Industry Association . (2023). Retrieved from rvia.org: https://www.rvia.org/rv-roadsigns-quarterly-forecast

2. Gorman, P. (2024, February 8). Toy Storage Nation . Retrieved from toystoragenation.com: https://toystoragenation.com/2024/02/08/rv-storage-a-longtime-niche-emerging-as-an-asset-class/

3. SpareFoot Blog . (2023, July 12). Retrieved from sparefoot.com: https://www.sparefoot.com/self-storage/blog/25811-how-much-does-rv-camper-storage-cost/

4. Swingler, S. (2020, May 9). Inside Self Storage . Retrieved from InsideSelfStorage.com: https://www.insideselfstorage.com/vehicle-storage/decision-develop-boatrv-storage-differences-traditional-self-storage

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• Self Storage Buildings

How You Can Benefit from an RV & Boat Self-Storage Business

The Rise of RV and Boat Ownership in the United States

In the wake of the pandemic, RVs and boats have grown in popularity. More than half a million RVs will be shipped in 2021, representing a 24% increase over the previous year. In addition, boat sales last year reached their highest level in 13 years. Boats and RVs are indeed the ultimate way to distance yourself from social interaction!

If you are in the self-storage business, offering vehicle storage can be very beneficial. In many markets, there is a tremendous demand for premium rental spaces. Since they have no intention of having their facility auctioned, these tenants usually stay longer and pay on time. For vacation gear storage, many rent climate-controlled storage buildings. In addition, providing more ancillary services and products will help you stand out from your competitors.

Keep reading to learn more about self-storage buildings and how you can benefit from this business.

Why Starting a Storage Facility Business is a Great Idea

It is easy to see why starting a storage facility business is a great idea, especially when dealing with RV storage and boat storage. In terms of real estate investment opportunities, metal storage buildings are the easiest to enter. What is the reason? Self-storage buildings can be operated more efficiently, safely, and more profitably than many other small businesses.

• RVs and Boats are Becoming More Popular 

According to statistics, the number of people owning boats and RVs is on the rise. RVs and boats are the most popular purchases during the summer when people are enjoying their hobbies.

• Secure Investment  

Storage facility businesses fail less often than other businesses, according to statistics. The average new business venture fails within five years, according to Investopedia. However, self-storage start-ups still succeed in 92% of cases. It is no wonder banks are eager to finance self-storage projects!

• Capital Investment is Less

It is straightforward to set up and operate metal storage buildings, as it does not require much capital and prior experience. The down payment for a conventional business loan can be as little as 25%. A Small Business Association (SBA) loan may require as little as a 10% down payment.

• Market Growth for Self-Storage

Self-storage buildings are recession-proof businesses that are always in demand. They make a profit at 60 to 70 percent occupancy, according to industry statistics. Statista reports that the average occupancy rate in the industry is near 90%. Even so, experts say that achieving 90% capacity can take one to two years. There are many options for metal storage buildings, from camper storage and trailer storage to RV storage and boat storage.

Why RV and Boat Owners Want to Use Your Storage Facility

When people buy RVs, they’re most excited about the adventures they’ll have on the road, but RV storage is a secondary consideration. Although many RV owners have to face this reality at some point, it is inevitable. Most people cannot store their RVs at home due to their size and weight, but an RV storage facility is an excellent alternative.

Using an RV storage facility has some excellent reasons, and we’ll explore some of them below.

• Homeowners’ Agreement Isn’t Violated

Using an RV storage facility is the best alternative for Boat or RV owners without the option of storing their RV at home. Unless they do so, they may violate local ordinances. Additionally, having their RV sit in your driveway for a long time detracts from the curb appeal of your home, so taking advantage of an RV storage facility makes sense.

• Organize the Space 

Keeping your RV in your garage or yard might seem like an ideal solution, but it likely takes up more space than you’d like. They are taking up more space than they would be able to use for other things, such as a car, bike, or lawnmower. When you use an RV storage building, you can solve your space problem.

• Enhance Vehicle Longevity 

You can also protect your RV from harmful weather conditions and other factors that can damage its mechanicals by storing it in an RV storage facility. Having your RV stored indoors protects it from rain, sun, and snow, so it’s ready to go when you need it. Taking your RV to a campground will also make it safer from insects and rodents.

• Optimize Security 

It’s in your best interest to protect RVs for your clients since they may be one of their most significant investments. RV storage facilities have a much higher rate of security than storing them at home. They are safer alternatives than storing RVs at home. The most reliable facilities will have round-the-clock video surveillance systems.

Essential Factors for Any Storage Facility Business

In general, the storage industry is expanding. However, due to a lack of space, many people have downsized their belongings. In turn, people end up storing some things in storage. RVing and boating are experiencing the same problem, especially after the recent boom in demand.

Like when you would build a storage shed, you shouldn’t guess this endeavor. First, it’s essential to know if your area has a high demand for boat and RV storage. Having a feasibility study conducted can help determine this.

Next, you need to determine which kind of vehicle storage to offer if the market is viable. It is possible to create a simple parking area on gravel, grass, or dirt; or add pavement and covered parking. Buildings dedicated to storing boats and RVs are another option. A larger door and a larger size are typical of these facilities.

It isn’t a new concept, but vehicle storage is becoming more refined. As a result, the needs of boat and RV storage tenants are very different from those of traditional storage customers.

Most people like to store their boats at facilities that provide extended hours of access and amenities like wash bays and dump stations. You should make some adjustments to your site if it lacks security for these tenants.

Keep in mind that these metal storage buildings can offer camper storage and trailer storage, too. So the possibilities for profit are virtually endless within these self-storage buildings.

Buy a Storage Building from Storage Building Central

Together, we’ve learned all of the great benefits owning a self-storage business for RV and boat storage can bring. Still, getting started can be daunting! So please leave it in the hands of industry experts with 20+ years in the industry. Storage Building Central specializes in self-storage buildings, climate-controlled storage buildings, and so much more! You can trust a team of dedicated professionals to quickly and efficiently build you the metal building of your dreams.

Call Storage Building Central at +1 (844) 315-3151    for storage building prices for everything from camper storage and trailer storage to RV and boat storage. As a leading provider of storage buildings, you will receive excellent after-sales customer service. With over two decades of experience, Storage Building Central will help customize your metal storage buildings to fit your needs and budget! That way, you can start making money with this excellent storage business.

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Sizes we recommend.

RV storage facilities are in high demand throughout America. In fact, over 8.9 million people in the USA own a recreational vehicle! That means many boat, camper, trailer, and motorhome owners need a place to store their RVs and many entrepreneurs are taking advantage of this growing market. Our RV storage buildings feature flexible interior walls and can be designed to accommodate RV lengths of up to 50' deep in one storage bay.

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Designing an rv storage facility for your business.

Working with General Steel is a collaborative process that ensures that your final product reflects your specific needs. The process starts with a two-way conversation between you and our experienced team. We want to understand your business plan, how it will fit on your property, and your ideas the overall design, among other factors. We then research the location of the RV storage buildings to ensure that the wind and snow loads of your area have been taken into consideration.

Once we get an idea of what building kit best suits your project, we work with you to add customization options, including a wide variety of doors, windows, and exterior color schemes. The ease of steel construction allows us to modify layouts and add further customizations without breaking your budget. From inception through the completion of construction, our team will work to help ensure the success of your RV storage facility.

Variety of RV Storage Building Solutions

General Steel provides both I-beam and C-Channel RV storage solutions. The C-Channel framing is used to create the enclosed RV storage facilities which feature expandable walls to accommodate your renter's RV storage needs. Many of our RV storage customers opt to combine both solutions on their property in order to offer both parking options to their customers.

Our I-beam canopy RV storage structures feature open walls which as you can see in the comparison, has its own advantages. With most 5th wheel trailers and Class A motorhomes topping out at 35' to 44' in length, our RV storage buildings can easily offer a storage space to a wide variety of recreational vehicles.

Enclosed RV Facilities vs Open Wall RV Storage Canopies

Enclosed rv storage pros.

• The RV is completely protected from the weather on all sides
• Your customers can use it to store other equipment, toys and cars
• Ability to insulate and create a climate controlled space

Enclosed RV Storage Cons

• Cannot finish the walls with any other siding material
• It takes a bit more time to finish erecting the building
• RV parking spaces are less versatile than canopy buildings

RV Canopy Pros

• Can finish the walls with concrete block or another siding material
• Uninterrupted access to all sides of the RVs
• With no sheeting to install, building takes less time to erect

RV Canopy Cons

• Property is exposed to blowing debris and precipitation
• Exposure to vandalism, pests and wind blown weather
• Increased cost, building must be loaded for upward wind

Our team can assist you in determining the size of the RV storage units as well as the size mix. We also recommend pursuing a feasibility study on your own to make sure there is demand for RV storage in the area.

We provide customization options, including several choices for windows, doors, and color schemes to make your building your own.

The design flexibility of our buildings allows us to design the right building for your business and the fact that our buildings are easy to expand in the future provides you the opportunity to grow your business down the line.

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Boat RV Storage Facility Business Plan : Deluxe Edition 2023 Kindle Edition

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• ASIN ‏ : ‎ B001OQC9OO
• Publisher ‏ : ‎ www.bplansnow.com; 2nd edition (July 22, 2010)
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RV Rental Business Plan Template

Written by Dave Lavinsky

Over the past 20+ years, we have helped over 1,000 entrepreneurs and business owners create business plans to start and grow their RV rental companies.

If you’re unfamiliar with creating an RV rental business plan, you may think creating one will be a time-consuming and frustrating process. For most entrepreneurs it is, but for you, it won’t be since we’re here to help. We have the experience, resources, and knowledge to help you create a great business plan.

In this article, you will learn some background information on why business planning is important. Then, you will learn how to write an RV Rental business plan step-by-step so you can create your plan today.

Download our Ultimate Business Plan Template here >

What is an RV Rental Business Plan?

A business plan provides a snapshot of your RV Rental business as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategies for reaching them. It also includes market research to support your plans.

Why You Need a Business Plan for an RV Rental Company

If you’re looking to start a RV Rental business or grow your existing RV Rental company, you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your RV Rental business to improve your chances of success. Your RV Rental business plan is a living document that should be updated annually as your company grows and changes.

Sources of Funding for RV Rental Businesses

With regards to funding, the main sources of funding for a RV Rental business are personal savings, credit cards, bank loans, and angel investors. When it comes to bank loans, banks will want to review your business plan and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the loan officer will not only want to ensure that your financials are reasonable, but they will also want to see a professional plan. Such a plan will give them the confidence that you can successfully and professionally operate a business. Personal savings and bank loans are the most common funding paths for RV Rental companies.

Finish Your Business Plan Today!

How to write a business plan for an rv rental business.

If you want to start a RV Rental business or expand your current one, you need a business plan. The guide below details the necessary information for how to write each essential component of your RV Rental business plan.

Executive Summary

Your executive summary provides an introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.

The goal of your executive summary is to quickly engage the reader. Explain to them the kind of RV Rental business you are running and the status. For example, are you a startup, do you have an RV Rental business that you would like to grow, or are you operating a chain of RV Rental businesses?

Next, provide an overview of each of the subsequent sections of your plan.

• Give a brief overview of the RV Rental industry.
• Discuss the type of RV Rental business you are operating.
• Detail your direct competitors. Give an overview of your target customers.
• Provide a snapshot of your marketing strategy. Identify the key members of your team.
• Offer an overview of your financial plan.

Company Overview

In your company overview, you will detail the type of RV Rental business you are operating.

For example, you might specialize in one of the following types of RV Rental businesses:

• Vacation RV Rentals: This type of an RV rental business is popular with individuals, couples and families who rent recreational vehicles for vacations, “glamping experiences,” or long-distance trips. Vehicles may include small campers, trailers, 5th wheel vehicles and large mobile home RVs.
• Long-term RV Rentals: Specializing in rentals for long-term use, such as six to twelve months, this type of RV rental company is focused on those who summer in cooler weather or those who want to reside in warmer climates during the snow season at home. RV Rental vehicles are typically at least 24-feet in length up to 40-foot trailers that have several sliding pop-outs for additional space.
• Corporate RV Rentals: Corporations that require interim housing for employees who are visiting a worksite or building project will use this type of RV Rental company to supply housing accordingly. This type of rental is typically short-term rather than long-term.
• Senior Living RV Rentals: A segment of the senior population travels the USA in RVs throughout each year, stopping in particular gathering places in multiple states. RV Rentals are often used to equip seniors for a minimum of 12-month travels, sometimes extending to 2-years in length.

In addition to explaining the type of RV Rental business you will operate, the company overview needs to provide background on the business.

Include answers to questions such as:

• When and why did you start the business?
• What milestones have you achieved to date? Milestones could include the number of customers served, the number of RVs purchased by your company, reaching X number of nationwide customers , etc.
• Your legal business Are you incorporated as an S-Corp? An LLC? A sole proprietorship? Explain your legal structure here.

Industry Analysis

In your industry or market analysis, you need to provide an overview of the recreational vehicle rental industry.

While this may seem unnecessary, it serves multiple purposes.

First, researching the recreational vehicle industry educates you. It helps you understand the market in which you are operating.

Secondly, market research can improve your marketing strategy, particularly if your analysis identifies market trends.

The third reason is to prove to readers that you are an expert in your industry. By conducting the research and presenting it in your plan, you achieve just that.

The following questions should be answered in the industry analysis section of your RV Rental business plan:

• How big is the RV Rental industry (in dollars)?
• Is the market declining or increasing?
• Who are the key competitors in the market?
• Who are the key suppliers in the market?
• What trends are affecting the industry?
• What is the industry’s growth forecast over the next 5 – 10 years?
• What is the relevant market size? That is, how big is the potential target market for your RV Rental business? You can extrapolate such a figure by assessing the size of the market in the entire country and then applying that figure to your local population.

Customer Analysis

The customer analysis section of your RV Rental business plan must detail the customers you serve and/or expect to serve.

The following are examples of customer segments: individuals, those seeking “glamping” experiences, families, seniors, and corporations.

As you can imagine, the customer segment(s) you choose will have a great impact on the type of RV Rental business you operate. Clearly, individuals would respond to different marketing promotions than corporations, for example.

Try to break out your target customers in terms of their demographic and psychographic profiles. With regard to demographics, including a discussion of the ages, genders, locations, and income levels of the potential customers you seek to serve.

Psychographic profiles explain the wants and needs of your target customers. The more you can recognize and define these needs, the better you will do in attracting and retaining your customers.

Finish Your RV Rental Business Plan in 1 Day!

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With Growthink’s Ultimate Business Plan Template you can finish your plan in just 8 hours or less!

Competitive Analysis

Your competitive analysis should identify the indirect and direct competitors your business faces and then focus on the latter.

Direct competitors are other RV Rental businesses.

Indirect competitors are other options that customers have to purchase from that aren’t directly competing with your product or service. This includes RV sales businesses, permanent mobile home parks, outdoor accommodation companies (cabins, fishing camps, tent campgrounds, etc). You need to mention such competition, as well.

For each direct competitor, provide an overview of their business and document their strengths and weaknesses. Unless you once worked at your competitors’ businesses, it will be impossible to know everything about them. But you should be able to find out key things about them such as

• What types of customers do they serve?
• What type of RV Rental business are they?
• What is their pricing (premium, low, etc.)?
• What are they good at?
• What are their weaknesses?

With regard to the last two questions, think about your answers from the customers’ perspective. And, don’t be afraid to ask your competitors’ customers what they like most and least about them.

The final part of your competitive analysis section is to document your areas of competitive advantage. For example:

• Will you provide options for rentals that can be purchased after a certain number of rental months?
• Will you offer products or services that your competition doesn’t?
• Will you provide better customer service?
• Will you offer better pricing?

Think about ways you will outperform your competition and document them in this section of your plan.

Marketing Plan

Traditionally, a marketing plan includes the four P’s: Product, Price, Place, and Promotion. For a RV Rental business plan, your marketing strategy should include the following:

Product : In the product section, you should reiterate the type of RV Rental company that you documented in your company overview. Then, detail the specific products or services you will be offering. For example, will you provide RV drop-off/pick-up service to a campground, discounts for groups who rent RVs, or senior pricing for long-term rentals?

Price : Document the prices you will offer and how they compare to your competitors. Essentially in the product and price sub-sections of your plan, you are presenting the RVs and the services you offer and their prices.

Place : Place refers to the site of your RV Rental company. Document where your company is situated and mention how the site will impact your success. For example, is your RV Rental business located near major tourist areas in a large complex, is it located by ocean campgrounds, or is it situated near a massive seniors-only RV park? Discuss how your site might be the ideal location for your customers.

Promotions : The final part of your RV Rental marketing plan is where you will document how you will drive potential customers to your location(s). The following are some promotional methods you might consider:

• Advertise in local papers, radio stations and in RV travel magazines
• Reach out with direct-mail pieces to individuals and families
• Distribute flyers to senior communities
• Engage in email marketing
• Advertise “RV Glamping” on social media platforms
• Improve the SEO (search engine optimization) for targeted keywords on your website

Operations Plan

While the earlier sections of your business plan explained your goals, your operations plan describes how you will meet them. Your operations plan should have two distinct sections as follows.

Everyday short-term processes include all of the tasks involved in running your RV Rental business, including answering calls, planning and directing recreational vehicles, cleaning and servicing vehicles, and billing customers.

Long-term goals are the milestones you hope to achieve. These could include the dates when you expect to book your Xth rental, or when you hope to reach $X in revenue. It could also be when you expect to expand your RV Rental business to a second location in a new city.

Management Team

To demonstrate your RV Rental business’ potential to succeed, a strong management team is essential. Highlight your key players’ backgrounds, emphasizing those skills and experiences that prove their ability to grow a company.

Ideally, you and/or your team members have direct experience in managing RV Rental businesses. If so, highlight this experience and expertise. But, also highlight any experience that you think will help your business succeed.

If your team is lacking, consider assembling an advisory board. An advisory board would include 2 to 8 individuals who would act as mentors to your business. They would help answer questions and provide strategic guidance. If needed, look for advisory board members with experience in managing an RV Rental business or have successfully sold a wide array of recreational vehicles to customers.

Financial Plan

Your financial plan should include your 5-year financial statement broken out both monthly or quarterly for the first year and then annually. Your financial statements include your income statement, balance sheet, and cash flow statements.

Income Statement

An income statement is more commonly called a Profit and Loss statement or P&L. It shows your revenue and then subtracts your costs to show whether you turned a profit or not.

In developing your income statement, you need to devise assumptions. For example, will you serve 20 customers each day and offer large RV rental party discounts online? And will sales grow by 2% or 10% per year? As you can imagine, your choice of assumptions will greatly impact the financial forecasts for your business. As much as possible, conduct research to try to root your assumptions in reality.

Balance Sheets

Balance sheets show your assets and liabilities. While balance sheets can include much information, try to simplify them to the key items you need to know about. For instance, if you spend $50,000 on building out your RV Rental business, this will not give you immediate profits. Rather it is an asset that will hopefully help you generate profits for years to come. Likewise, if a lender writes you a check for $50,000, you don’t need to pay it back immediately. Rather, that is a liability you will pay back over time.

Cash Flow Statement

Your cash flow statement will help determine how much money you need to start or grow your business, and ensure you never run out of money. What most entrepreneurs and business owners don’t realize is that you can turn a profit, but run out of money and go bankrupt.

When creating your Income Statement and Balance Sheets be sure to include several of the key costs needed in starting or growing a RV Rental business:

• Cost of recreational vehicles and equipment
• Payroll or salaries paid to staff
• Business insurance
• Other start-up expenses (if you’re a new business) like legal expenses, permits, computer software, and office supplies

Attach your full financial projections in the appendix of your plan along with any supporting documents that make your plan more compelling. For example, you might include your RV rental lot location lease or a list of recreational vehicles already owned and ready to rent.

Writing a business plan for your RV Rental business is a worthwhile endeavor. If you follow the template above, by the time you are done, you will truly be an expert. You will understand the RV Rental industry, your competition, and your customers. You will develop a marketing strategy and will understand what it takes to launch and grow a successful RV Rental business.

Recreational Vehicle Rental Business Plan FAQs

What is the easiest way to complete my rv rental business plan.

Growthink's Ultimate Business Plan Template allows you to quickly and easily write your RV rental business plan.

How Do You Start  Business?

Starting  business is easy with these 14 steps:

• Choose the Name for Your RV Rental Business
• Create Your RV Rental Business Plan
• Choose the Legal Structure for Your RV Rental Business
• Secure Startup Funding for Your RV Rental Business (If Needed)
• Secure a Location for Your Business
• Register Your RV Rental Business with the IRS
• Open a Business Bank Account
• Get a Business Credit Card
• Get the Required Business Licenses and Permits
• Get Business Insurance for Your RV Rental Business
• Buy or Lease the Right RV Rental Business Equipment
• Develop Your RV Rental Business Marketing Materials
• Purchase and Setup the Software Needed to Run Your RV Rental Business
• Open for Business

Where Can I Download a Free Business Plan Template PDF?

Click here to download the pdf version of our basic business plan template.

Our free business plan template pdf allows you to see the key sections to complete in your plan and the key questions that each must answer. The business plan pdf will definitely get you started in the right direction.

We do offer a premium version of our business plan template. Click here to learn more about it. The premium version includes numerous features allowing you to quickly and easily create a professional business plan. Its most touted feature is its financial projections template which allows you to simply enter your estimated sales and growth rates, and it automatically calculates your complete five-year financial projections including income statements, balance sheets, and cash flow statements. Here’s the link to our Ultimate Business Plan Template.

Don’t you wish there was a faster, easier way to finish your RV Rental business plan?

OR, Let Us Develop Your Plan For You

Since 1999, Growthink has developed business plans for thousands of companies who have gone on to achieve tremendous success.   Click here to see how Growthink’s business plan writers can create your business plan for you.

How to Build a Successful RV Storage Business In 2024

JC | August 11, 2023 @ 12:00 AM

In this article we’ll discuss how to build a successful RV storage business. This is certainly from an investment perspective, but the fact is that this discussion ultimately benefits the RV and boat owner. That’s because more RV storage facilities are needed to meet demand. With more competition storage facilities will be also competing to provide better service. 

One thing I find particularly appealing about RV storage facilities is that once established, they can be fairly passive investments. Unfortunately, finding these facilities for sale at a reasonable price isn’t easy. The chart below from  Yardi Matrix , illustrates the rising prices of RV storage facilities.

RV Storage Facility Sales (Sales Volume shown in $M)

In the current market, building such a facility may be a better option than buying one. Here is an introduction into how to build a successful RV storage business.

6 Steps on How to Build a Successful RV Storage Business

As with any business, the key to success is to begin with the customer’s needs in mind. But, for purposes of this article we’ll assume that’s basic stuff we don’t need to revisit here.

Site Location

Perhaps the most critical step to building a successful RV storage facility is finding the ideal site location. Metro areas like Houston, Dallas, Denver have the most RV and boat storage facilities, but they also have significant demand. Regardless, metros with higher rates of population growth are likely to be good markets to consider.

An ideal location is one that customers can find within a reasonable drive from their home, with convenient access, good visibility, etc. This could be in proximity to residential areas, banks, grocery stores, and/or close to recreational areas.

RV and boat storage facilities require a lot of space to accommodate large vehicles. In my opinion, the minimum lot size to develop an RV storage facility is about 3 acres, but this depends on several factors, one of which is land price. Finding land in the perfect location may be cost prohibitive. This is why many RV and boat storage facilities are developed in industrial areas or in the outskirts of cities.

Building a successful RV and boat storage business can be done in more remote areas than a typical self-storage facility because RV owners are willing to drive farther than self-storage users. However, if the location is less than ideal, than other factors such as land price, accessibility, and visibility become more important.

How Many RV Parking Spaces per Acre?

The optimal number for an RV storage facility is about 65 spaces per acre. However, this requires the right conditions, in terms of size and shape of the facility. A 1-acre facility is certainly less space efficient than a 10-acre facility. A rectangular facility is much more efficient than a triangular facility.

In addition, a facility designed for 40′ RVs will result in less spaces per acre than a facility designed for a mix of RV sizes. Small boats and RVs may be parked in spaces that are only 10′ wide, while larger RVs need 12′ wide spaces.

Finally, lower end facilities tend to have more spaces per acre than higher end facilities. Smaller facilities tend to feel crowded as these generally have smaller spaces and smaller drive aisles. higher end facilities tend to feel spacious. These often have spaces up to 14′ wide.

Understand Zoning Restrictions

Cities and municipalities have  zoning processes and restrictions  that must be understood well in advance of development. Counties generally don’t like RV storage facilities for various reasons. This is understandable as some vehicle storage facilities aren’t necessarily aesthetically pleasant. Additionally, vehicle storage facilities generate little employment and often don’t generate sales taxes.

Before entering into an agreement to purchase land, it is critical for the developer to understand whether the parcel of land being considered allows the construction of a vehicle storage facility by right, or if it will require a conditionally permitted use or even a zoning change.

A permitted use allows for the construction of a vehicle storage facility by right. The city and/or county can’t deny the pertinent permits, provided that all zoning ordinances are met.

Conditional permits on the other hand can be denied and even when successful, they can take several months to obtain. When purchasing land, the lengthy permitting process can be detrimental to closing on the land sale agreement.

When conditional use permits can not be obtained, zoning changes can be a solution. Zoning changes involve changing land use classifications. This can be very difficult to achieve, as zoning changes typically require public hearings, traffic studies, input from several governmental agencies, etc. For this reason, zoning changes may not be a practical solution unless the developer already owns the land to be developed.

Know the Market

As with any business, knowing the market is imperative. In today’s market, RV storage demand is very strong. However, each market is different. Certainly each market is influenced by land prices, zoning restrictions, market demographics, etc.

One of the best market indicators comes from studying the competition. For this I recommend mapping out all the RV storage facilities in the area, visiting each one of them, and collecting data on things like vacancy rates, rental rates, space sizes, facility type, amenities, etc. I like to use Google Earth aerial images to count spaces, estimate space sizes, measure the square footage of the entire facility, etc.

The chart graph below shows RV Storage Rates in $/SF vs Space size in SF for competing facilities in a given market.

Other potential market indicators come from studying the area demographics. Is the population of the area growing or is it stagnant? Are new homes and apartment complexes being developed? What is the average income? For gathering this type of information I like to use  Sperling Best Places .

Having said all of this, the most crucial piece of information for knowing the market are rental rates and vacancy rates. Rental rates will be key in running a preliminary financial analysis. Vacancy rates can be a quick way to determine whether or not there is sufficient demand. If average occupancy in the area is below 85%, then it may be best to look for opportunities in a different market.

Assuming you’ve concluded the local market has potential, you may want to hire a  feasibility consultant to perform a more in depth study. This can cost somewhere between $7,000 and $12,000 on the low end.

Rent Differential Between RV and Boat Storage and Traditional Storage

The correlation between RV storage rent and traditional storage rent is worth mentioning. According to Yardi Matrix, the national average rent for RV/ boat storage is $0.70 per square foot, compared to roughly $1.50 per square foot for traditional self storage.

Metros like Seattle, Washington have a large gap between RV/boat and traditional storage. Seattle’s RV/boat storage averages $0.48 psf, compared to $1.73 psf for traditional storage. In other words, RV storage rents are probably too low in the Seattle market. I suspect this is also true for other large cities in Washington, like Vancouver, Tacoma, the Tri-cities area, etc.

Preliminary Financial Analysis

A keen investor must be able to evaluate dozens of potential deals. This means performing quick preliminary financial evaluations.

Developing a simple outdoor storage facility that is fully fenced, with asphalt surface, security equipment, etc. can cost around $15/SF. Installing steel canopies for covered parking can cost an additional $30/SF to $50/SF, depending on the type of structure. In general, the most efficient design can fit about  65 RV storage spaces per acre . This doesn’t account for setbacks, wetland buffers, storm retention ponds, etc.

In short, a 3-acre open RV storage facility can accommodate about 190 RVs of various sizes. At $15/SF, a 3-acre an outdoor RV storage facility can cost $1,960,000 to develop. Add in the cost of the land and you could be looking at total cost of about $2,300,000.

Estimating cash flow at an early stage of the business can be a daunting task. To keep things simple, let’s use the example of purchasing a 190-space existing facility for $2,300,000. Assume an average rental rate of $120 per month per space and an occupancy rate of 90%. Let’s also assume this RV storage facility has an expense ratio of 25%. With these numbers, we can conclude that this facility can produce $177,840 of cash flow per year.

Is this amount of cash flow worth your investment? It depends on several things, but most investors want to limit their initial investment amount. This means most investors will be looking for some form of financing.

One of the tools that I use to evaluate cash flow is  Cash on Cash  (COC). In short, COC represents income (after debt service) as a % of cash invested. The higher the COC, the better.

The example above assumes a 10% initial investment. Is this possible? Absolutely! I recently obtained an  SBA loan  that requires me to put down no more than 10% of the total cost to buy the land and develop.

Aerial View of a 2.8-Acre RV Storage Facility

Select The Right Team

To build a successful RV storage business you need to have the right team. Ideally this team is experienced in RV storage development and can help guide you where you lack expertise. Below is a list of field experts I consider essential to have on your team.

·        Land broker – Finding the ideal piece of land requires working with a commercial land broker that is familiar with the area and can help you find a good deal.

·        Lender – There are a few banks that specialize in storage facilities and in SBA loans. In some cases, you can also work with a  broker lender  to help you find the best lenders.

·        Engineer – An engineering firm can help you develop preliminary drawings, propose parking layouts, determine quantities, navigate the permitting process, etc.

·        Contractor – A good contractor can provide you with reliable construction estimates at various stages of the design process. A good contractor can also provide a constructability review to capitalize on cost reduction ideas during the design process.

·        Storage Management Software Provider – Automating the day to day operations of the facility can be a game changer. There are multiple vendors providing self-storage facility management software  that can easily be adapted to RV storage facility management.

If you’ve done a good job with site selection, then chances are you have a site with great visibility. Keep in mind a large number of potential customers will see your facility while they drive to work, home, do grocery shopping, or drive to a vacationing spot. But, even with an excellent location you’ll want to fill your RV storage facility as quickly as possible. Think of this as a race to becoming cash flow positive.

Capitalize on site selection by placing large banners and signs on the fence of your RV storage facility. The banner shown below for our facility is 45' long!

Pay for local effective local advertisement. This could include sponsoring a local baseball league or a local event.

Finally, but perhaps most importantly, spend significant effort at establishing an online presence. This can involve picking the right name for the facility and selecting a domain name that corresponds to that name. Then build a  website  and work with a content and SEO expert to help you get traffic to your website and gain online ranking.

Paying for online advertising such as Google Ads, Yelp, etc. is also highly recommended to get customers and improve your online presence. In addition, use of social media such as Facebook, Twitter, YouTube can also improve your online presence and brand recognition.

The thought of developing a new business can be a bit intimidating. But, let’s remember that RV storage facilities are amazing cash producers and finding a facility to purchase at a reasonable price is becoming increasingly difficult. It is certainly possible to build a successful RV storage business, with enough research and dedication.

If nothing else, let’s consider that a RV storage facility can be as simple as a parking lot with a fence. Heck, I’ve seen a facility that had no fence, no asphalt, no signs that was fully occupied.

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RV Storage Facility Small Business Idea and Business Plan

Starting your own small business in the UK isn’t easy but having a properly developed business plan will help you achieve success.

To start a RV Storage Facility business in the UK, take the time and explain the idea via a business plan.

Understanding all of the aspects of the business idea will be the key to getting the RV Storage Facility business running like a well-oiled machine. The business plan you develop will help you organize the elements needed into a strategy that you can actually use to startup, by paving a clear road map as to what you need to follow for the lifespan of your business.

Starting a RV Storage Facility business isn’t easy, but when done right, it can lead to a lot of success.

To help you get started, you can use the free business plan builder tool to develop your own RV Storage Facility business plan.

The business plan template is very easy to use, is interactive and will quickly and easily help you create your business plan just by answering the needed questions about your small business idea.

Create your own RV Storage Facility business plan for free using the Business Plan Builder

The free business plan template builder is divided into a few easy to follow steps.

The free business plan builder template is provided by UKStartups.org to help you develop your own business plan. For step by step guidance, see the 5 steps below.

Once completed, the result will be a clean, professional plan that will help you start your own RV Storage Facility small business in the UK.

When you have completed your RV Storage Facility business plan, the next step will be to find available funding that will help, or to speak with a funding adviser who will assist you each step of the way to securing the needed funds to make your RV Storage Facility business startup.

If you are looking to limit your startup costs when starting up a RV Storage Facility small business in the UK, this free business plan builder tool will be it.

Starting a RV Storage Facility business is only one of the ways others have used this free business plan tool. There are hundreds of different ideas you can start, and if you need guidance, do reach out to a UKStartups expert to get the needed assistance and guidance.

Step 1. Your business information

To develop a proper RV Storage Facility business plan with the free business plan builder template, it is important to answer each of the questions about your business to the best of your abilities.

What is your business? What are the products/services you provide? Who are your customers? What are your goals…etc?

Having a clear explanation will help you create a in-depth business plan that you can actually use to start the RV Storage Facility business and to apply for needed funding to cover your startup costs.

Step 2. Projecting your revenues/income

The RV Storage Facility industry can have great results. Planning and projecting the financial figures to approximate what you will make each year is crucial to building a strong business plan.

What do you think your business will make from each of its products/services? Simply list your products/services, enter the appropriate financial figures (costs and expenses).

If you don’t have the figures, in many cases it is recommended to do a a bit more research on other RV Storage Facility businesses locally and within your own region to get an idea of potential revenue. You can do your best to estimate the figures and growth potential.

If you need assistance in projecting, you can always contact UK Startups funding experts for the help.

Step 3. Your business market

As a RV Storage Facility business, having a clear explanation of the market and industry that you are in will help you plan for the figure and will ensure you can take the business to the next level.

Explain your location of business, share specifics about your customers, showcase your competition and explain the advantages you have over your competition.

Step 4. The future plan

Starting your own RV Storage Facility business and getting it off the ground is important to you.

No matter if you’re planning on applying for government funding for your RV Storage Facility business or not, it is important to plan out the future and provide an explanation of how you will grow the business. This means explaining your marketing plan, your sales strategy and clearly outlining a growth plan for the next few years.

Be sure to break this down step by step to show how you intend on making sure your RV Storage Facility business can grow each year.

Keep in mind that often business plans are focused on key people. Be sure to discuss yourself, your role and any other key figures in the business as well.

Step 5. The financials

In the end, it all comes down to the financials. If you are seeking funding, or not – the business plan you develop needs to have clearly defined financials or projections. The business plan builder tool makes it easy to develop your financial charts by simply entering your expected revenues per month and year. If you don’t have the figures as it’s a new business be sure to project the figures based on your expectations. If you need help with this, ask the UK Startups experts .

A clear breakdown of your funding needs is also recommended in case you are seeking funding and this free business plan template will help you with exactly that. When developing your RV Storage Facility business plan using this free template, the above 5 steps are recommended in order to succeed. While there are other key points that will assist you in starting your business, finding funding...etc, the free template will help put you on the right path

Be sure to request a professional to review your business plan , to answer any questions you may have and to help you with the funding search once you’ve done the initial free template. You can request this directly via UKStartups.org and through the Small Business Startup Platform as a member.

If starting a RV Storage Facility business is just one of your ideas, perhaps considering other options, here are some popular small business’s others have chosen to startup

• Kazakhstani Restaurant
• Plastic Injection Molding Service
• Cultural Center
• Furnace Store

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