The 25 Best Review Platforms
Definition | Benefits of Reviews | Best Platforms |
The most popular review platforms are generally those that aggregate user reviews in a way that makes it easy for consumers to sift through them and understand more about the product or service.
Given that most consumers rely on user reviews to inform their purchase decisions, it’s hard to overestimate the importance of these review platforms for businesses.
What is a review platform?
A review platform is a site which collects user reviews of products and services and then displays them according to various filters such as star rating.
The purpose of the review platform is to highlight the experience of customers who have had hands-on experience with the product or service. Since it’s not always easy to take a company’s word about its products or services at face value, many consumers like to browse through user reviews before they part with their cash.
The review platform is, as such, an essential tool for both business owners and customers. It can make or break a company’s reputation and credibility, so it’s in the interest of business owners to ensure they provide a five-star service to their clientele.
While reviews aren’t everything, it’s hard to uphold a positive online reputation without them. Even if the reviews for the company aren’t 100% positive, more reviews inevitably leads to more exposure and increased visibility. This usually results in customer interest, which can usually be converted into sales.
What are the benefits of having customer reviews?
Customer reviews should form an integral part of your marketing efforts if you’re a business owner. If you neglect them, they can tear your business down by tarnishing your reputation, but if you nurture them they can skyrocket your sales and propel you to further growth and success.
1. Easier purchasing decision
If you want to secure more sales, putting more time and effort into your marketing strategy seems like a wise course of action.
Yet, you don’t necessarily need to spend a lot of money or even that much time.
How is that possible?
Well, let’s just say that the user review should be seen as a powerful (and free) marketing tool that you should take advantage of.
The magic phrase here is social proof.
Reviews provide your product or service with a legitimacy that you won’t find anywhere else. That’s because the words come from your customer base.
This social proof can ease a customer’s concerns about the product on offer and perhaps even convince them to make the decision to purchase .
2. Better clickthrough rates
As a business, you want your customers to not just show interest in what you have to offer but to make purchases.
After all, without sales, all the interest in the world won’t mean anything for your financial goals.
To improve clickthrough rates, star ratings are something you need to pay attention to.
While there are ways of using negative reviews in your favor, it goes without saying that glowing four, and five-star reviews are best.
These four and five star reviews will most likely boost your clickthrough rates, as customers will have a much easier time parting with their cash if they perceive the product as well-rated.
It’s much harder to convince someone to invest in a two-star product than a four-star one, so you should do your best to keep customers happy so you can shoot for the stars.
3. Trustworthiness
Businesses sometimes have a bad reputation.
Due to the amount of misleading marketing out there, and the number of cutthroat entrepreneurs who care about nothing other than sales, it makes sense that the average customer is reluctant to trust a company’s words.
That isn’t to say you can’t have an effect with your words; it just means that your words have more power if your customer base backs them up .
You could claim that your product is the best in its category and even have third-party testing to back up your claims, but if a few hundred people have bad things to say about it, then your sales will likely suffer.
You need to foster customer trust and loyalty by proving that you are sincere and responsive to customer feedback.
4. Provides Useful Feedback
Without customer feedback, how can you improve upon the products/services you offer?
Reviews are essential for the improvement process, since they give you invaluable information that – if used correctly – can help you increase customer satisfaction going forward.
While it isn’t always easy to hear, negative feedback and criticism from customers are very useful.
Because it shows you if your product has any clear flaws or issues that need to be addressed. It’s very challenging to climb the rankings and get flawless star ratings if a lot of customers have drawn attention to the same problem.
As such, feedback, regardless of whether it is positive or negative, is essential for any business to grow.
What are the best review platforms?
We’ve gathered together 25 of the best review platforms, so you know exactly where to go for real product feedback whether you’re a customer or a business owner.
These platforms all do a great job at presenting the user reviews in a way that’s easy to understand, and easy for you to browse according to various filters so you can quickly find the information you need to make a purchase decision or find out what customers are saying about your business.
1. Trustindex
Trustindex is used by more than 20,000 businesses, as a platform to display customer reviews and increase sales.
If you’re having trouble finding the best way to proudly show off your five-star reviews and recommendations, then you needn’t look further. Trustindex offers a wide variety of widgets for popular review platforms such as Google, Amazon, and Yelp to help you boost your SEO ranking and customer trust.
2. TripAdvisor
TripAdvisor is a review platform that focuses on the travel and leisure industry.
It’s ideal for holidaymakers and businesses in the tourism and hospitality sectors, looking to improve the overall customer experience.
The huge review platform receives an estimated 390 million unique monthly visits across its 49 sites, from customers and business owners from all over the world.
3. Google My Business
Google My Business is a service that allows customers to check out local business ratings, and business owners to manage their online reputation and visibility.
It’s an essential tool for business owners as it allows them to be found online and locally, especially if they focus on boosting their local SEO.
Given that most consumers use Google on a regular basis, it’s a great platform to leverage for visibility and for customers it’s easy to find out information about a business quickly.
4. Facebook
Facebook is first and foremost a social media platform facilitating social connections and conversation, but it is also widely used as a review platform.
If you set up a business page on Facebook, you can reach a lot of potential customers through the ‘shares’ and ‘likes’ you collect.
It’s currently estimated that there are around 2.89 billion active monthly users on Facebook, so this should dispel any doubts about the visibility you can achieve with Facebook reviews.
Amazon is one of the largest online retailers, stocking products from thousands of companies all over the world.
That makes it an excellent review aggregator, and a great website to visit to get an idea about a product or service from the customers themselves.
With an estimated 2.45 billion average monthly visits this year, you can’t argue with the importance of a site like Amazon for customer reviews.
Yelp is all about crowd-sourced business reviews, covering everything from dentists to hair salons.
As such, it’s a great review platform for service-based businesses and for consumers looking for the best price/quality nearby.
Yelp brings in around 178 million unique visitors every month.
7. Better Business Bureau
The Better Business Bureau, or BBB, is all about fostering customer trust by revealing what a business is really like.
This review platform is for discerning customers looking for a reliable company, and for business owners it’s an important platform to come across well on.
The BBB receives around 7 million monthly visitors every month.
8. Foursquare City Guide
Foursquare City Guide, as you might have guessed from the name, provides reviews about businesses locally in your city.
The app will give users personalized recommendations based on their preferences, so as a business owner you want to be one of the first local businesses to pop up for customers.
The platform receives around 3 billion global visits each month.
9. Yellowpages
Yellowpages is perhaps best known as the large catalogue which you turn to whenever you need to find a local business.
Through the review platform’s website, customers can write reviews and browse existing reviews to inform their purchase decisions.
Yellowpages has on average 60 million monthly visitors.
10. Trustpilot
Trustpilot is one of the most trusted online review platforms, with more than 500,000 companies in its database.
It’s a dedicated review platform that covers a variety of niches from health and fitness to clothing and even travel insurance.
As such, it’s a good website to rank well on if you have a niche business.
If you are looking for good Trustpilot alternatives read our article.
Angi, formerly Angie’s List, is an online directory which provides crowd-sourced reviews for contractors and businesses in your area.
As such, it’s a good review platform to perform well on if you’re an independent contractor or if you run a small local business.
The website receives around 10-11 million monthly visits.
12. Glassdoor
Glassdoor is the go-to website for finding information about businesses and what they are like to work for.
As such, it’s an important website for hiring future employees or for job seekers trying to secure their next position.
If you treat your employees well, you can rank highly on Glassdoor and boost your online reputation. There are around 67 million unique monthly viewers.
13. Choice Reviews
Choice Reviews is part of the Association of College and Research Libraries and gives users access to hundreds of thousands of academic reviews.
As such, if you’re in the education niche, supplying academic textbooks and the like, then you’ll want to make sure you rank highly on the website.
Which? is a UK-based website and magazine which is all about promoting consumer choice.
The brand presents various options to its customers based on reviews and ratings as well as in-house testing, so it’s a great website to be featured on.
15. ConsumerReports
Consumer Reports, formerly Consumers Union, is a nonprofit based in the US which serves the consumer through independent product testing.
The review platform conducts its own through research and testing to put products through their paces and provide customers with a detailed assessment.
The website targets every type of product from fridges to exercise bikes, and has an estimated average of 13 million unique monthly visitors.
16. Consumer Affairs
Consumer Affairs is a website built on the idea that ‘knowledge is power’.
As such, it’s a website that promotes transparency and seeks to get to the bottom of company’s claims about their products and services.
Covering an extensive list of business types and services, from insurance to movers, it’s a go-to review platform for many customers. It draws in on average around 4 million unique monthly visitors.
17. Citysearch
Citysearch is an online city guide that can provide holidaymakers and tourists with all the information they need to know about business in various niches in their destination.
For example, if you’re heading to Chicago and you want some pizza restaurant recommendations, you can use Citysearch to see the options along with user reviews and ratings.
It is considered to be one of the most popular local city guides in the US, helping around 11 million customers a month to reach a purchase decision.
18. Yahoo! Local Listings
While Google My Business is one of the most popular local business listing platforms, Yahoo! has its own rival service called Local Listings.
With this service, you can claim your business listing online and manage it to make it possible for customers to find you locally.
It’s a good platform to boost your local visibility, as on average Yahoo! receives 200 million unique monthly visitors.
19. Influenster
A review platform for influencing purchase decisions, Influenster aims to show customers reviews from ‘people just like you’.
The platform relies on modern metrics such as social media analytics to assess a product’s popularity across social media.
As such, it’s a good website for the young, modern consumer. It has around 2.5 million monthly unique visitors.
20. G2
Not all products are physical, these days there’s a huge demand and market for software.
G2 is one of the best websites to head to for detailed reviews on software options, so if you’re a tech company or startup it’s a good website to rank well on.
There are around 5 million monthly visitors to the website.
21. TrustRadius
TrustRadius is another software reviews platform, so again, if you’re a tech company selling digital property to other businesses then it’s worth checking the site out.
There are around 1 million monthly visitors, which may not seem like much, but considering it’s a specific niche it’s a large audience for software companies.
22. Manta Business Reviews
Manta Business Reviews provides reviews for around 35 million businesses.
You can claim your business listing on the website to boost your visibility, and tap into the pool of customers that regularly use the website.
23. GoodFirms
GoodFirms provides reviews for service-based companies and software products.
If you work for, or run, a B2B (Business to Business) tech company then GoodFirms is a website you’ll want to look into.
The website receives around 700,000 monthly visitors.
24. HubSpot App Marketplace
HubSpot is a popular online marketing company, but it’s the App Marketplace we’re interested in for customer reviews.
Through the website, you can find out what customers have to say about your app or about an app you’re looking to invest in for your business.
It’s a reliable website that can help inform your app purchase decisions.
25. Capterra
Capterra is a well-respected website that brings software reviews to the masses. It refers to itself as the ‘world’s leading software reviews and selection platform’ which means it has a lot of clout in the software industry and it’s an invaluable resource to businesses in the niche.
As such, it’s an excellent review platform to aim for if you sell software to businesses or directly to consumers.
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The 12 Most Credible Review Platforms for Customer Feedback
In this day and age, next to nobody makes a decision without consulting the internet first. Think about it – what do you normally do if you need the answer to a question? Or if there’s a fact that you’d like to know? You Google it, right?
So, what do you think your potential customers do when they’re considering a new product or trying out a new business? They’re going to Google it too. And they’re going to want to find out other people’s experience by looking at review platforms.
Did you know that 90% of consumers read online review sites before visiting or buying from a business? Reviews can not only build your reputation but also support your company’s marketing efforts, influence your campaigns and play a huge role in your overall success.
We will cover…
What is a review platform?
How do get customer reviews?
The benefits of customer reviews
The most popular review platforms, the best review platforms for b2b companies, trustradius, the best review platforms for b2b and b2c companies, angie’s list, the best review platforms for seo, google my business, bing places.
- TripAdvisor
Review platforms are places where customers can leave feedback about products or services for others to read.
The wider the word spreads about how good your company is, the more people you’ll attract, so ideally you want these reviews to be as honest and as positive as possible. Whilst the reviews themselves are the attraction to new customers, displaying them in the ideal place is an important step in the right direction for your business. Hence, including reviews on your website and social media accounts is a good idea.
How do you get customer reviews?
The best way to encourage customer reviews is simply to ask. Quite often, customers are more than happy to give you feedback about their experiences with your products or services, especially if those experiences are positive.
Here are a few ways you could go about this:
- Put up signs, stickers, or badges in your business, or on your website, for online review sites. This not only encourages customers to write reviews but prompts people to read those reviews too, potentially attracting new customers. Plus, badges instantly instill faith in the customer.
- Include a CTA (call-to-action) on the back of a menu, receipt, invoice, or coupon code asking the customer to leave a review.
- Automate an email campaign that is triggered once a customer shops at your business or uses your services. This way you can ensure that only the customers who experienced your brand are prompted to leave a review. See how to do this with Zapier .
- Or, the simplest way of all, is just to verbally ask the customer. After you make a sale, give a customer a good meal or provide a great service, ask them what they thought and if they would be willing to leave a review. If you don’t ask, you don’t get!
What makes customer reviews so impactful?
Higher search ranking
Firstly, reviews help your business rank higher on search engines like Google or Bing. The more your customers trust you, the more Google will trust you and consequently, you’ll attract even more customers. A study by Moz revealed that reviews contribute over 15% of a website’s ranking factor. For local businesses this can really make a difference.
Better click-through rate
Not only will you rank higher on result pages, if you have glowing reviews and you add the star ratings to your website, Google will show them on the results page. Look at the example on the screenshot below. Which listing would you click on? The one with the stars, right?
Those stars are called Google Seller Ratings and can have an incredible impact on your CTR (click-through rate). Here’s how to get them working .
Help the purchasing decision
Even more importantly, reviews are beneficial because they influence your customers’ decisions. Reviews build trust, promote confidence in your business and a couple of good reviews could be the tipping point for whether a customer sticks with you or decides to go elsewhere.
Now that you know the benefits of customer reviews, here are some of the best online review platforms for your business. Depending on your niche, you have plenty of options to gather reviews with these review platforms.
Before we dive into the nitty-gritty of which online review sites fit a specific niche best, let’s take a look at the ones that are the surefire ways to get started.
Facebook Ratings and Reviews
More than just a place to catch up with friends and giggle at cat videos, Facebook can work wonders as a review platform. With more than 2.7 billion monthly visitors , it is the largest social network in the world, and it’s also in the top 10 highest used websites for global internet engagement. Straight off the bat, Facebook reviews will give you a huge advantage.
Having a Facebook page for your business also gives you the highest range of options of any of the online review sites listed in this article. Not only can your customers leave reviews and read the reviews of others, but they can like and comment on other people’s feedback and ask questions.
Yelp is certainly old school, yet still used by millions. Originally focusing on restaurants, it built quite a strong reputation before branching out into almost every other industry. If you’re on Yelp, make sure to claim your business profile quickly so that you can keep track of what is being said about your brand.
Like many review platforms, you can’t edit the reviews on Yelp, but you can respond to them, so try to keep things friendly and helpful. Furthermore, Yelp helps train small businesses how to take control of their customer reviews and how to hold social events for Yelpers (a.k.a. Yelp reviewers).
Are you catering to other business owners? If you are a bookkeeper, business supplier, software company, or other business-to-business company, the following review websites will help you spread the word.
A favorite among SaaS (Software As A Service) companies, if your business sells software, you’ll want to make sure you have a presence on G2 . As the leading B2B software review platform, they’ve collected over 1,000,000 reviews for different products and have over 4 million monthly visitors .
With a nifty LinkedIn authenticator, reviewers can post reviews or easily share their thoughts on a particular software preference with their entire LinkedIn network. This both adds another layer of trust to the readers and is an easy way to reach a potentially large, relevant audience.
G2 allows you to compare businesses with hundreds of similar services by 5-star rating, price, ease of use, quality of support, set up speed, and much more. Visitors can also upvote or downvote reviews based on their own experiences. Business owners can easily read competitors’ reviews to get a better understanding of what consumers are looking for.
Perfect for eCommerce, marketing, and other online businesses, Reviews.io gathers honest feedback for your business using an invite-only option. This means that customers can only leave reviews if a company requests it, via a simple email invitation.
Businesses can ask their customers to leave reviews on specific services, products, or the business as a whole. This gives companies a lot more control over who leaves feedback. As a verified Google review partner, all feedback gathered by Review.io is optimized for search results, which will further aid your SEO game. Plus, the platform has a well-designed UI, making it easy to navigate and use.
Similar to G2, TrustRadius focuses on software and service-based B2B companies. Reviewers are also authenticated through LinkedIn, so setting up an account is nice and simple. Visitors can review a company alone, or in comparison with another by looking at a series of stats including 5-star rating, pricing, and in-product pictures.
TrustRadius is a particularly good tool for gathering feedback and understanding the customers’ issues and pain points. What’s more, as TrustRadius doesn’t offer a sponsored option, it’s definitely one of the most honest online review platforms out there.
If your business sells to the general public, you’ll likely do better with a review platform that is more suited to consumers. The following are great online review sites for both business-to-business and business-to-customer companies.
Another favorite with SaaS (Software As A Service) companies, Capterra features nearly a million reviews and an engaged and active community. Users can easily search for software based on industry, software type, or a particular product. That search is divided into almost 700 different categories – that’s a lot of data to help you find the perfect fit!
Visitors can directly compare up to four businesses side by side using the ‘compare to’ feature. Plus, another point for Capterra: the webpages for different categories consistently rank high on Google, so if you’re looking to better your SEO, then using this review platform will most certainly help. They are also backing their organic ranking with paid efforts so they basically take care of advertising for you.
Originally started as a review platform for small businesses, Angie’s List has developed into a high-end, reputable site. It is a paid platform, but it’s all the better for it as you don’t get the usual ramblings and nonsense that you sometimes do with free sites. Instead, reviews are a lot more thought out and, resultantly, more valuable.
The reviews are divided into categories, then they are given an A-F rating. They can’t be anonymous either, which further helps with preventing spam and fake responses. Angie’s list also acts as an intermediary between conflicts, which ultimately means that they could end up siding with you over an unfair customer. It’s free to set up a page for your company, but they also offer two paid plans for more options.
Better Business Bureau
An online review site built on trust, the BBB is a non-profit consumer advocacy group. They evaluate all types of businesses against a set of standards, providing the facts and letting the customer reviews speak for themselves.
Another premium review platform, the BBB charges companies to join it and, although they don’t actually force you, it’s recommended to follow the BBB’s code of conduct . If you decide to get your business profile on the Better Business Bureau, then you’ll be able to display a badge on your site which shows customers how trustworthy you are.
When it comes to elevating your business, unless you’re a one-man-band, a lot of that hard work and effort will be undertaken by your staff. And as your business grows, so will your team. That’s where GlassDoor , the workplace review platform, comes in.
With reviews of over 540,000 companies, you can bet that a lot of potential job candidates will want to check out other people’s experiences before they accept a job offer or even apply for a position.
Employees can rate a company on everything from the employment process itself, to everyday working life. If you get lots of positive reviews from lots of happy staff, GlassDoor has the power to radically improve your employment brand. This will help you scout out the best talent for future employment and gather feedback about what you could work on from within your business.
If the main reason you’re looking for customer reviews is to increase your credibility to search engines, we recommend using these….
The most obvious review platform to support your SEO, Google My Business is a free tool to help businesses manage their presence online. You simply need a verified business account on Google and your website, business name, contact information, opening hours, and location will all be neatly tied to your search listing.
Anyone searching for your business will automatically see all of these details as well. The best part? They will also see all of your reviews, giving them an instant reason to click on your site link or dial your phone number.
Bing Places provides much the same service but, of course, for Bing users instead. But before you decide to label Bing as a lesser Google, whilst it may not be the big boy, Microsoft’s search engine still has the second highest search engine market share online. So, it’s more than likely, that you’ll end up with a few extra clicks and customers by adding your business to Bing.
TripAdvisor
Did you know that customer reviews for businesses occur highest in the travel sector ?
TripAdvisor has seriously evolved from where it started back in 2000. These days, not only are they covering hotels, holiday rentals, restaurants, and tour companies, they also feature customer reviews for spas, coffee shops, cafes, and other entertainment businesses.
Whilst a substantial portion of searches are still travel-related, people are also browsing TripAdvisor reviews before choosing a new restaurant to dine at or a new place to take the kids at the weekend. With Google searches like ‘restaurants near me’ bringing TripAdvisor a tonne of monthly traffic, it’d be well worth your time to add your business to their results.
It’s a wrap
There you have it: a nice, comprehensive list of the best review platforms broken into categories waiting for you to cherry-pick your favorites! But then what?
Then you can learn how to utilize the glowing feedback that you gathered on these platforms. Check out our article on the power of reviews – and how to use them !
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The 100 Top App Review Websites and Blogs in 2024
Your app is created, and you’re waiting for the downloads to start. But, you aren’t seeing much activity, and there has only been a few downloads, with no clear sign that it’ll pick up.
You may have missed one of the essential elements of every app launch or promotion campaign: pitching journalists and bloggers and inviting them to try your app, review it, talk about it or tweet/retweet about it if they like it.
By pitching journalists and bloggers, you can get your app reviewed by legitimate and well connected sources. This will have a strong effect and increase your downloads, thanks to word-of-mouth marketing, and allowing you to connect with their audience as well as your own.
Many journalists and bloggers are influencers, which has been shown to have up to 11x higher ROI than traditional advertising methods. Even though pitching over 100 journalists or bloggers to get your app reviewed may sound like a monumental task, it’s going to be worth your time if several of them do write a review.
100 Websites and Blogs to Get Your App Reviewed
We've done part of the homework for you and selected 100 top websites (by traffic) you can contact to request a review of your app.
Check out the list below.
148Apps - Contact info
App Advice - Contact info
App Guide - German Contact info
App Store Apps - Contact info
App Store Arcade - Contact info
AppAddict - Contact info
AppCraver - Contact info
Appdictions - Contact info
AppGamer - Contact info
Apple iPhone School - Contact info
Apple N Apps - Contact info
Appmodo - Contact info
Appolicious - Contact info
AppPicker - Contact info
Apps 400 - Contact info
Anroid Pit - Contact info
Apps To Use - Contact info
Apps Zoom - Contact info
AppSafari - Contact info
AppScout - Contact info
AppShrink.com - Contact info
Appy Smarts - Contact info
AppyMall - Contact info
Ars Technica (Infinite Loop) - Contact info
Art of the Iphone - Contact info
AVR Magazine - Contact info
BetaList - Contact info
Best Apps For Kids - Contact info
Cnet Download.com - Contact info
Common Sense Media - Contact info
Computerworld (Blogs) - Contact info
Crazy Mike’s Apps - Contact info
Cult of Mac - Contact info
Daily App Show - Contact info
Digital Storyline - Contact info
DIY App Review - Contact info
EuroGamer - Contact info
Gamezebo - Contact info
GigaOM (TheAppleBlog) - Contact info
Gizmo’s Freeware - Contact info
iFans - Contact info
iFanzine - Contact info
iGame Mom - Contact info
IGN Wireless - Contact info
iPhone Captain - Contact info
Inside Mobile Apps - Contact info
Intomobile - Contact info
Ipad Club – Dutch - Contact info
iPad Insight - Contact info
iPhone Apps Review Online - Contact info
iPhone Glance - Contact info
Iphone In Canada - Contact info
Iphone Life - Contact info
iPhone.AppStorm - Contact info
Insanely Great (IGM) - Contact info
iSource - Contact info
KinderAppGarten -german - Contact info
Mac World - Contact info
Mac|Life - Contact info
MacRumors - Contact info
Makeuseof - Contact info
Mashable - Contact info
Mobile Tech Review - Contact info
Monster Mobile Marketing - Contact info
PadGadget - Contact info
Phone Dog - Contact info
Pocket Gamer - Contact info
Pocket-Lint - Contact info
PocketFullOfApps - Contact info
Pre Apps - Contact info
QuickJump Gaming Network - Contact info
Razorianfly - Contact info
ReadWriteWeb - Contact info
Re/Code - Contact info
Screw Attack - Contact info
Slap App - Contact info
Slide To Play - Contact info
Smart Apps For Kids - Contact info
T3 - Contact info
TechCrunch - Contact info
TechRadar - Contact info
The App Review Zone - Contact info
The iMums - Contact info
The iPhone App Review - Contact info
The iPhone Mom - Contact info
The Mac Observer - Contact info
The Smartphone App Review - Contact info
The Telegraph Mobile App Reviews - Contact info
The Unofficial Apple Weblog - Contact info
Top Best Apps For Kids - Contact info
TopTen Reviews - Contact info
Touch Arcade - Contact info
TouchGen - Contact info
TouchMyApps - Contact info
Twit - Contact info
VideoGamer.com - Contact info
Web App Rater - Contact info
What?s on iPhone? - Contact info
Wired Gadget Lab - Contact info
ZDNet - Contact info
How to Get Results
Here are a few quick tips on getting the best results from reaching out to app reviewers.
Personalize
You can create a template message but writing a personal and customized email to each of these will always bring the best results - take time to get to know who you are writing to.
Personalization will always bring the best results – we highly recommend taking time to get to know who you are writing to!
Find Relevant Targets
One of the hardest parts of getting started with marketing your mobile app in this way is finding relevant people to pitch to. There are thousands of journalists, bloggers, and influencers online, and it’s unrealistic to think you can pitch them all.
You may find that some of the writers are aligned with the content of your app, in which case you stand a great chance of getting your app reviewed by them, and getting a good rating from them!
Don't quit if your first pitch doesn't get a response. People can easily miss your message, or mean to get back to you but get distracted.
Wait a few days, then send a polite follow-up email reminding the target of your pitch.
Don't overdo it - you don't want to send 10 emails in a week badgering your target. But one or two follow-ups will help get a higher response rate.
Looking for more places to submit your app? Check out our list of the Top 10 Free Websites to Promote Your Mobile App .
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App Review Websites
10 Best App Review Websites
The up-to-date list of 10 best app review websites where you can submit your app and introduce it to a targeted audience. The article talks about some of the best review app websites based on their domain authority and page authority.
Table of Contents
As the app business keeps blooming, it helps bloggers and individuals set up app review websites which in turn help people to discover cool and useful apps easily. People visit these sites to read app reviews and grab new ones to bring out the best experience for their devices. Most app reviews cover all platforms – iOS, Android, and Windows. However, some are platform-specific, targeting only iOS or Android and even niche targeting such as gaming or productivity app reviews.
If you are an app developer or own an app and want to get it in front of the right audience, you should consider submitting it to some of the popular app review websites. App review websites usually generate a good amount of targeted traffic via SEO. If you can get your app featured on any of the review websites, chances you will get featured and surely grab some early adopters and loyal users. In order to make your task easier, we compiled a hand-curated list of the best app review websites that you should consider first. Similar to finding reliable app review websites, if you are looking for dependable essay writing support, consider DoMyEssay essay writing services for timely and quality assistance.
The app submission process is simple and easy: visit the sites which allow the app submission and submit your app to the admin for review. If there is no option to submit your app, then find the website email on the contact us page or about us web page and write a personalized email to the respective review team explaining to them the usefulness of your app and why the admin should spend his precious time in reviewing your app.
10 Best App Review Sites in 2023
So far, so good. Let’s go through the detailed list of the best app review websites.
1. TechCrunch
TechCrunch needs no introduction; the finest online technology news portal offering a wide range of information and insights on technology. A very popular website among techies and non-techies. It will be a super boost for your app startup if you can get your app featured on TechCrunch. You can easily do it if your app stands out of the box and delivers a unique value. The website is invaluable for entrepreneurs looking to stay up-to-date with the latest tech trends, startups, product launches and venture capital funding. It provides comprehensive coverage to the startup ecosystem, letting entrepreneurs connect with potential investors and customers. Also, they regularly host events and conferences that let entrepreneurs, investors and stakeholders in the startup community. But to reach out to TechCrunch is more challenging than it might sound. A lot of effort is required to stand unique among millions of app ideas.
Domain Authority: 93
Page Authority: 79
2. Mashable
Mashable is another great and very popular digital website where you can get your app in front of a massive audience. The website covers ample different topics related to technology, science, entertainment, culture, social media, business and more. You can write a story or an informative post about your app and contact the Mashable editorial team to get it featured. The team of experienced journalists and writers who produce good quality content that appeals to a diverse audience. Not only it has an editorial team, but offers other services such as job listings, events and a shop that sells branded merchandise. A section of the website, Mashable Deals, where you will get daily offers on various tech and lifestyle products. The website’s engaging content and innovative approach makes it to stay on top of the latest trends and developments.
Page Authority: 78
3. ProductHunt
ProductHunt is a tech product review website and is surely one of the best platforms to showcase your product to tech enthusiasts. The community-based website lets makers and marketers to launch their products or services and meet their first real users. It provides a valuable opportunity to entrepreneurs to gain exposure and feedback to their products. The website hosts discussions, and Q&A sessions, allowing entrepreneurs to connect with other like-minded individuals and share insights. Before submitting your app/product to ProductHunt , we recommend you to read about the best practices and how its product curation algorithms work. Also, keep a catchy title and tagline, an appealing thumbnail, write an engaging product description, try to give a personal angle to your product, and link all your social media accounts before submitting. After app submission, if the community members upvote your product, it might be featured on its homepage.
Domain Authority: 90
Page Authority: 70
4. AlternativeTo
AlternativeTo.net is on a mission to get users with alternative software recommendations for well-known applications. The website is active since 2008 and offers a user-driven platform that allows users to suggest and recommend alternatives to popular software products. The database of AlternativeTo contains 400,000 apps and software products along with alternatives, ratings and reviews. Here you will find a comprehensive list of options, along with user reviews and ratings. A valuable resource for individuals who are seeking alternatives to software products or applications that they are already using. The extensive database of the website assists users with informative information and recommendations. Hence making it easier for them to select the right software or applications as per their needs.
Domain Authority: 87
Page Authority: 67
5. AppAdvice
AppAdvice is another great app review website for iPhone, iPod, and iPad apps. We really like the UI of the website as the reviews are written straight with pros and cons and to the point, and the app list is presented in a good visual manner. Visit the website and contact the admin to write a review of your app. If you want your app to be listed on AppAdvice, you need to follow some basic set of rules fixed by the platform. And to submit an app, you must send a request to [email protected] with the subject “Apps Gone Free.”
Domain Authority: 85
Page Authority: 59
148Apps is another app review website. The website only covers iPhone, iPod Touch, and iPad app reviews. So, if you are an iPhone app developer, then do consider submitting your app on 148Apps as it brings in targeted website traffic which can boost your user acquisition strategy. Submit your app with all details, screenshots and Youtube videos that help in understanding the app working quickly.
Domain Authority: 78
7. MobileAppDaily
MobileAppDaily is a leading media house in the tech industry showcasing the unique user value of your app to a dedicated audience that’s likely to bring organic leads, and not merely traffic. Their marketing plan for your app doesn’t stop at textual app reviews but extends to creating a brand image with App Walk through Videos, CEO Interviews, Press releases and SM promotions. So if you’re an App owner, PR agency or App development company, contact MobileAppDaily to elevate your product’s reach and expand your brand presence to the right audience.
Domain Authority: 61
Page Authority: 52
8. BetaList
BetaList is not an app review website but you can use it to submit your app and present it to a global audience. On this website, post your app as a startup. Before you can submit your app, you need to sign up with either your email id and create a username or sign up with Twitter id. Once you sign up with them, you can submit your app by sign in. The website has monthly visits of approximately 231k. The platform comes up with fresh articles every day and is up-to-date with the content.
Domain Authority: 60
Page Authority: 54
GetApp ranks 9th in our list of app review sites, is one of the best websites to uncover and compare apps. The platform offers a wide range of software categories, including project management, accounting, CRM, human resources, and more. Because of the user-friendly interface and extensive filtering options, businesses can easily get the software solutions they are seeking for their specific needs. The platform also covers vast categories for app reviews, along with business intelligence, billing & invoicing, project collaboration, customer support, campaign management etc.
Domain Authority: 60
10. KillerStartups
KillerStartups describes itself as a platform for entrepreneurs to showcase their startups to a global audience. One of the advantages of your mobile app getting featured over here is it will potentially reach out to 5000 prospective customers regularly. Well-Known successful companies such as Plum have listed their mobile apps on KillerStartups. Submitting the app doesn’t guarantee placement, but the submission process is quick and smooth. The potential benefits are huge as they receive over 15K-30K monthly visitors. Are you ready with your app fill up the form and who knows, your app is featured at KillerStartups.
Domain Authority: 55
Page Authority: 56
11. AppSafari
Another app review website that writes honest iPhone, iPad and iPod touch app reviews regularly since 2007. The devoted team of AppSafari helps you to find the best apps and their reviews help you to reveal what to buy and to be alert from the App store. So far, they have covered 6K reviews and still counting. They try to keep things simple and fun and offer information on the latest and greatest apps and software developed only for iPhone or iPod touch. On a daily basis, new apps are released, and they try to stay updated with the latest data. You can list your app on AppSafari, the 2 million monthly page views, it is the primary directory listing for all Apple products apps. You only need to fill out the form and click the submit button to get your app featured on the website.
Page Authority: 38
AppAgg-Application Aggregator is a platform that lets users find, download and manage all apps from one place. A comprehensive directory of apps that offers users a friendly interface to locate exciting apps that meet their needs. AppAgg collects app information from various sources and presents it in a clear and concise manner, allowing users to find new apps. The platform mentions a detailed app description, reviews and screenshots to help users to make an informed decision about the apps they download. From Android to iOS apps/games, Windows to MacOS apps/games, Steam to Nintendo games and PlayStation to Xbox games, a one-stop-shop to find your next app. For your app submission , you need to sign up with the platform and then submit your app easily by following the steps.
Domain Authority: 53
Page Authority: 37
Netted, is an online platform that curates and focused on sharing the best new products and services on the Internet. A team of well-respected Webby awards runs it, also known for recognizing excellence in internet content. They are on a mission to assist people to discover innovative and useful products. Mostly they feature consumer-focused apps, and if you are lucky enough to be featured, your app will get unmeasured exposure. The wide range of categories includes technology, fashion, wellness and entertainment. The team of experts scours the internet for new and interesting products and then shares with their audience via daily email newsletters and on their websites. The commitment is solely to feature products and services that are valuable, and resourceful. You can connect with them with your pitches on sites, apps, digital services and more.
Domain Authority: 50
Page Authority: 48
14. StartUp Pitch
Startup Pitch, born with an experiment in user-generated news termed D.I.Y Startup News, is a concise and compelling presentation . The aim is to introduce the business ideas and persuade potential investors or partners to provide funding. Initially, the platform gave people the opportunity to post-startup-related stories without having to have a blog or get more coverage for their up-and-coming blog or startup. But as the website evolved, it gave the Startups the ability to answer questions about their product and have it turned into an appealing pitch among investors. Humans check every pitch submitted to the website with no editorial on any post. If the pitch is not deemed spam, rude or racist, it gets displayed. You can post your startup pitch by following the pitching rules. You can also use their paid marketing services to increase your app’s visibility in front of the right audience.
Domain Authority: 37
Page Authority: 44
15. TheWebAppMarket
TheWebAppMarket is an online marketing, ratings and reviews website specializing in digital promotions of mobile apps and web products. Despite being a relatively new entrant into the market, this content marketing specialist is dominating the web. They also offer affordable ASO services for app developers. Both app developers and app development companies , they offer a variety of marketing campaigns that are affordable, even for emerging startups. If you are a fellow app entrepreneur seeking an app review, get in touch with them today.
Domain Authority: 23
Conclusion to Best App Review Websites
With this, we sum up our list of the best app review websites where you can submit your app and present your app to the right audience. There are plenty of other app review websites on the internet where you can do the same thing. Submitting apps to review websites will increase the reach of your app and also get some backlinks for your Google Play or App Store page, which will help your app to rank higher on SERPs as well. We highly recommend this technique to market your app .
So, if you think you have what it takes to be featured on our list, then pitch us with your app name, app store link, and an informative description. If we find your app cool, useful, or unique, we will surely add it to our next blog edition.
Frequently Asked Questions
How do i submit my app to review websites .
To submit your app to review websites, you must first find relevant sites such as 148Apps, AppAdvice, ProductHunt, etc. You then need to find their submission guidelines or a webpage on their website or write a direct email with all supporting material, such as screenshots or videos. If you are unable to do so you may contact them on the contact us page of their website. If they ask for a form to be filled out, be creative when filling out the form and submit your app for review. Be patient and follow up unless you get featured on their website.
How Long It Typically Takes for an App to Be Reviewed?
The exact time for an app to get a review can not be calculated as it depends on the platforms and the volume of submissions they are receiving. Hence depending on the websites you are submitting your app for review might take anywhere between few days to couple of weeks.
How Do I Get More Reviews to My App?
To get more reviews for your app, you can ask the journalist, bloggers and Vbloggers to review it in their next article. Also, ask users to rate and review the features and functionality of the app. By responding to user reviews, you should increase your engagement with your users and address their concerns if they have any associated with your app functionality.
What Type of Apps are Reviewed by Most of the Websites mentioned in the List?
Without a specific list to refer to, it's not easy to precisely answer the question. However, most websites that review apps and software tend to focus on other famous categories such as social media, productivity, gaming, entertainment and health & fitness. For instance, TechCrunch, Mashable, and Thewebappmarket cover these categories along with the tech world. Often you will find reviews on new and noteworthy apps that offer unique or innovative features.
Which App Review Websites Are the Most Reliable?
Determining the most reliable app review websites depends on their reputation, editorial standards and audience. Some of the commonly reliable app review websites include ProductHunt, AlternativeTo, AppAdvice, 148Apps, AppAgg, and an endless list.
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COMMENTS
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