global online education market size

Online Education - Worldwide

• Revenue in the Online Education market is projected to reach US$185.20bn in 2024.
• Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 8.56%, resulting in a projected market volume of US$279.30bn by 2029.
• The Online University Education market has a projected market volume of US$120.70bn in 2024.
• In global comparison, most revenue will be generated in the United States (US$87.51bn in 2024).
• The average revenue per user (ARPU) in the Online Education market is projected to amount to US$0.21k in 2024.
• In the Online Education market, the number of users is expected to amount to 1,121.0m users by 2029.
• User penetration in the Online Education market will be at 14.9% in 2024.

Definition:

Additional Information:

• University designed and delivered courses and credentials such as public/private universities, Harvard Business Online
• Online learning platform courses and credentials such as Coursera, Udemy, Babbel
• Professional certification offered through institutes and study prep companies such as PMI, Kaplan.

out-of-scope

• Learning management systems
• Virtual learning environments
• Exclusively B2B companies

Online Education

• Online University Education
• Online Learning Platforms
• Professional Certificates
• Analyst Opinion

The Online Education market Worldwide is experiencing significant growth and development. Customer preferences: Customers are increasingly turning to online education for its convenience and flexibility. Online courses allow individuals to learn at their own pace and from the comfort of their own homes. This is particularly appealing to working professionals and individuals with busy schedules who may not have the time or resources to attend traditional in-person classes. Additionally, online education provides access to a wide range of courses and programs that may not be available locally. Trends in the market: One of the key trends in the online education market is the rise of Massive Open Online Courses (MOOCs). MOOCs offer free or low-cost courses to a large number of students, making education more accessible to individuals around the world. These courses are often offered by prestigious universities and cover a wide range of subjects. Another trend is the increasing use of technology in online education. Virtual reality, artificial intelligence, and gamification are being incorporated into online courses to enhance the learning experience and engage students. Additionally, online education platforms are partnering with employers to offer job-specific training and certifications, catering to the growing demand for lifelong learning and upskilling. Local special circumstances: In the United States, the online education market is driven by the high cost of traditional education and the need for flexible learning options. Many individuals are seeking alternative ways to gain skills and knowledge without incurring significant student loan debt. In China, the online education market is fueled by a large population and the growing middle class. Online education is seen as a way to improve job prospects and gain a competitive edge in the job market. In India, the online education market is driven by the need to provide quality education to a large population, especially in rural areas where access to traditional educational institutions may be limited. Underlying macroeconomic factors: The growth of the online education market is also influenced by macroeconomic factors. The increasing adoption of technology and internet connectivity worldwide has made online education more accessible. The COVID-19 pandemic has further accelerated the growth of the online education market, as schools and universities were forced to shift to online learning. This has led to a greater acceptance and reliance on online education platforms. Additionally, the rising demand for skilled workers in various industries has created a need for continuous learning and upskilling, driving the demand for online education. In conclusion, the Online Education market in Worldwide is experiencing significant growth and development due to customer preferences for convenience and flexibility, the rise of MOOCs and the integration of technology in online courses. Local special circumstances, such as the high cost of traditional education in the United States, the large population and growing middle class in China, and the need for quality education in rural areas in India, are also driving the market. Furthermore, macroeconomic factors such as increasing technology adoption, internet connectivity, and the impact of the COVID-19 pandemic have further propelled the growth of the online education market.

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• Global Online Education Market

Global Online Education Market Size, Share, Opportunities, And Trends By Type (Academic, Corporate), By Technology (Mobile E-learning, Learning Management System, Application Simulation Tool, Rapid E-learning, Podcasts, Virtual Classroom), By Vendor (Service Providers, Content Providers), By End-user (Higher Education Institutions, K-12 Schools, Others), And By Geography - Forecasts From 2024 To 2029

• Published : May 2024
• Report Code : KSI061611039
• Pages : 140
• Description
• Table Of Contents
• Companies Profiled

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Requirement Specific Customization

The online education market is evaluated at US$288.024 billion for 2022 and is projected to grow at a CAGR of 8.90% to reach US$523.177 billion in 2029.

Online education is a virtual learning platform assisted by computers and utilises the internet to facilitate the sharing of materials for learning between educators and learners. Decreasing the cost of education has attracted much attention, supported by various government initiatives worldwide geared towards promoting internet classes, cell phone usage and widened access to e-learning, thus serving as some of the reasons why the online market continues to expand. Additionally, the introduction of AI-enabled e-learning solutions and growing interest in flexible and adaptive learning are expected to fuel market growth.

Moreover, the increasing inclination towards cloud-based arrangements and the increasing speculation by major market players to enhance the security and stability of cloud-based education platforms are expanding the range of choices available to educational institutions. Massive volumes of instructional content are available online thanks to the numerous service and content providers that are available in the market.

Growing internet penetration

The increased use of the internet has resulted from the development of global IT infrastructure and other related technological advancements that have enabled people as well as businesses to achieve their goals at a much higher level than sufficient than ever before. This is the reason why the education sector with its digitization growth rates now exceeds those witnessed in any other sector such as tourism or healthcare. Because they have access to smartphones and the internet, many students in the modern era use online education technologies to fulfil their educational requirements without having to leave their homes, offices, or cities.

Due to the internet's reputation as a wealth of knowledge and information, education providers around the world are increasingly using it to provide degrees, certifications, and courses to both urban and rural populations. The rise in the number of students attending online classes is also being attributed to the development of interactive instructional techniques in the online education system, which is an affordable and useful online tool for both teachers and students.

Growth in the use of artificial intelligence and machine learning 

The application of artificial intelligence (AI) and machine learning has surged in e-learning platforms due to its ability to personalise content according to the prior knowledge of individual students and offer a uniform approach. To optimize and improve learning experiences, it is also possible to quickly analyze enormous volumes of data and spot patterns and trends by utilizing AI and ML. Furthermore, it improves course creation agility, speed, and simplicity without compromising quality.

The process of developing eLearning has been expedited and enhanced by automatic translation and localization capabilities. Furthermore, multilingual content can now be produced for multinational companies that find it difficult to produce content that is helpful for branches located across multiple countries or for the growing trend of multinational companies collaborating with remote teams. 

Rising demand for mobile e-learning

Mobile e-learning is one of the fastest-growing markets for online education worldwide. This is due to its accessibility and usability which are facilitated by the increasing use of smartphones and tablets. While the GSMA reports that over 5. 4 billion people worldwide currently have at least one cellular subscription the International Telecommunication Union (ITU) projects that more than 8. 58 billion mobile subscriptions will be in use globally in 2022. Mobile phones are therefore now considered standard equipment for accessing educational content globally. Busy professionals, college students, and those looking to learn opportunities for a lifetime will find this flexibility appealing. Additionally, mobile e-learning platforms are becoming more and more well-known because they frequently provide interactive features and tailored learning experiences.

Increasing government initiatives

Government programs drive the worldwide market for online education by putting money into virtual infrastructure expertise to improve accessibility, affordability, and uniqueness. Governments use policies, packages, investments, and public-private partnerships to support innovation and address educational inequalities. The National Digital Educational Architecture (NDEAR) of India seeks to guarantee stakeholder autonomy and strengthen digital infrastructure. The PM eVIDYA program benefits 25 crore college students by improving e-learning accessibility for Indian teachers and students. Additionally, by loosening regulations surrounding online education, it makes it possible for the top 100 universities to offer courses online, increasing opportunities for 3.7 crore more students to pursue an education.

North America is witnessing exponential growth during the forecast period

Due to widespread access to high-speed internet and advanced technological infrastructure, the online education market in North America is experiencing rapid growth. Flexible learning options are becoming more and more in demand from working professionals and those seeking to advance in their careers. Reputable online programs from leading EdTech businesses and institutions raise the profile and appeal of online education in the area.

The industry is growing because of government efforts and investments in digital education programs. Online learning systems are popular among students because of their accessibility and ease. Furthermore, the demand for online degree programs and courses is fueled by the region's emphasis on upskilling and lifelong learning. Technological advancements like artificial intelligence and data analytics improve the efficiency and customization of virtual learning.

Market key launches

• In March 2024, Accenture consented to buy Udacity, a pioneer in digital education with extensive experience in creating and delivering exclusive technology courses that combine the advantages of in-person instruction with the flexibility of online learning. The more than 230 professionals at Udacity will become part of Accenture LearnVantage, which offers its clients comprehensive technology learning and training services. This will enable clients to upskill and reskill their workforce in data, AI, and technology, enabling them to reinvent their businesses and generate more value.
• In November 2023, Times Higher Education (THE) plans to introduce a new global online learning ranking in 2024 that will measure online learning's achievements and difficulties for the first time.  An institution must offer a degree-level program (undergraduate or postgraduate, excluding MBAs), where students engage in teaching, learning, and assessments through online methods, to be eligible to participate in THE's Online Learning Rankings. The institution must also have a strong academic record and send the student survey to any eligible students enrolled in online programs.

Segmentation:

• Mobile E-learning
• Learning Management System
• Application Simulation Tool
• Rapid E-learning
• Virtual Classroom
• Service Provider
• Content Provider
• Higher Education Institutions
• K-12 Schools
• United Kingdom
• Saudi Arabia
• South Korea

Frequently Asked Questions (FAQs)

Q1. what will be the online education market size by 2029, q2. what is the size of the global online education market, q3. what are the growth prospects for the online education market, q4. which region holds the largest share of the online education market, q5. what factors are anticipated to drive the online education market growth.

1. INTRODUCTION

1.1. Market Overview

1.2. Market Definition

1.3. Scope of the Study

1.4. Market Segmentation

1.5. Currency

1.6. Assumptions

1.7. Base, and Forecast Years Timeline

1.8. Key Benefits to the Stakeholder

2. RESEARCH METHODOLOGY  

2.1. Research Design

2.2. Research Processes

3. EXECUTIVE SUMMARY

3.1. Key Findings

4. MARKET DYNAMICS

4.1. Market Drivers

4.2. Market Restraints

4.3. Porter’s Five Forces Analysis

4.3.1. Bargaining Power of Suppliers

4.3.2. Bargaining Power of Buyers

4.3.3. Threat of New Entrants

4.3.4. Threat of Substitutes

4.3.5. Competitive Rivalry in the Industry

4.4. Industry Value Chain Analysis

4.5. Analyst View

5. ONLINE EDUCATION MARKET, BY  TYPE

5.1. Introduction

5.2. Academic

5.2.1. Market Trends and Opportunities

5.2.2. Growth Prospects

5.2.3. Geographic Lucrativeness

5.3. Corporate

5.3.1. Market Trends and Opportunities

5.3.2. Growth Prospects

5.3.3. Geographic Lucrativeness

6. ONLINE EDUCATION MARKET, BY TECHNOLOGY

6.1. Introduction

6.2. Mobile E-learning

6.2.1. Market Trends and Opportunities

6.2.2. Growth Prospects

6.2.3. Geographic Lucrativeness

6.3. Learning Management System

6.3.1. Market Trends and Opportunities

6.3.2. Growth Prospects

6.3.3. Geographic Lucrativeness

6.4. Application Stimulation Tool

6.4.1. Market Trends and Opportunities

6.4.2. Growth Prospects

6.4.3. Geographic Lucrativeness

6.5. Rapid E-learning

6.5.1. Market Trends and Opportunities

6.5.2. Growth Prospects

6.5.3. Geographic Lucrativeness

6.6. Podcasts

6.6.1. Market Trends and Opportunities

6.6.2. Growth Prospects

6.6.3. Geographic Lucrativeness

6.7. Virtual Classrooms

6.7.1. Market Trends and Opportunities

6.7.2. Growth Prospects

6.7.3. Geographic Lucrativeness

7. ONLINE EDUCATION MARKET, BY  VENDOR

7.1. Introduction

7.2. Service Provider

7.2.1. Market Trends and Opportunities

7.2.2. Growth Prospects

7.2.3. Geographic Lucrativeness

7.3. Content Provider

7.3.1. Market Trends and Opportunities

7.3.2. Growth Prospects

7.3.3. Geographic Lucrativeness

8. ONLINE EDUCATION MARKET, BY END-USER

8.1. Introduction

8.2. Higher Education Institutions

8.2.1. Market Trends and Opportunities

8.2.2. Growth Prospects

8.2.3. Geographic Lucrativeness

8.3. K-12 Schools

8.3.1. Market Trends and Opportunities

8.3.2. Growth Prospects

8.3.3. Geographic Lucrativeness

8.4. Others

8.4.1. Market Trends and Opportunities

8.4.2. Growth Prospects

8.4.3. Geographic Lucrativeness

9. ONLINE EDUCATION MARKET, BY GEOGRAPHY

9.1. Introduction

9.2. North America

9.2.1. By Type

9.2.2. By Technology

9.2.3. By Vendor

9.2.4. By End-User

9.2.5. By Country

9.2.5.1. USA

9.2.5.1.1. Market Trends and Opportunities

9.2.5.1.2. Growth Prospects

9.2.5.2. Canada

9.2.5.2.1. Market Trends and Opportunities

9.2.5.2.2. Growth Prospects

9.2.5.3. Mexico

9.2.5.3.1. Market Trends and Opportunities

9.2.5.3.2. Growth Prospects

9.3. South America

9.3.1. By Type

9.3.2. By Technology

9.3.3. By Vendor

9.3.4. By End-User

9.3.5. By Country

9.3.5.1. Brazil

9.3.5.1.1. Market Trends and Opportunities

9.3.5.1.2. Growth Prospects

9.3.5.2. Argentina

9.3.5.2.1. Market Trends and Opportunities

9.3.5.2.2. Growth Prospects

9.3.5.3. Others

9.3.5.3.1. Market Trends and Opportunities

9.3.5.3.2. Growth Prospects

9.4. Europe

9.4.1. By Type

9.4.2. By Technology

9.4.3. By Vendor

9.4.4. By End-User

9.4.5. By Country

9.4.5.1. United Kingdom

9.4.5.1.1. Market Trends and Opportunities

9.4.5.1.2. Growth Prospects

9.4.5.2. Germany

9.4.5.2.1. Market Trends and Opportunities

9.4.5.2.2. Growth Prospects

9.4.5.3. France

9.4.5.3.1. Market Trends and Opportunities

9.4.5.3.2. Growth Prospects

9.4.5.4. Spain

9.4.5.4.1. Market Trends and Opportunities

9.4.5.4.2. Growth Prospects

9.4.5.5. Others

9.4.5.5.1. Market Trends and Opportunities

9.4.5.5.2. Growth Prospects

9.5. Middle East and Africa

9.5.1. By Type

9.5.2. By Technology

9.5.3. By Vendor

9.5.4. By End-User

9.5.5. By Country

9.5.5.1. Saudi Arabia

9.5.5.1.1. Market Trends and Opportunities

9.5.5.1.2. Growth Prospects

9.5.5.2. UAE

9.5.5.2.1. Market Trends and Opportunities

9.5.5.2.2. Growth Prospects

9.5.5.3. Israel

9.5.5.3.1. Market Trends and Opportunities

9.5.5.3.2. Growth Prospects

9.5.5.4. Others

9.5.5.4.1. Market Trends and Opportunities

9.5.5.4.2. Growth Prospects

9.6. Asia Pacific

9.6.1. By Type

9.6.2. By Technology

9.6.3. By Vendor

9.6.4. By End-User

9.6.5. By Country

9.6.5.1. China

9.6.5.1.1. Market Trends and Opportunities

9.6.5.1.2. Growth Prospects

9.6.5.2. Japan

9.6.5.2.1. Market Trends and Opportunities

9.6.5.2.2. Growth Prospects

9.6.5.3. India

9.6.5.3.1. Market Trends and Opportunities

9.6.5.3.2. Growth Prospects

9.6.5.4. South Korea

9.6.5.4.1. Market Trends and Opportunities

9.6.5.4.2. Growth Prospects

9.6.5.5. Taiwan

9.6.5.5.1. Market Trends and Opportunities

9.6.5.5.2. Growth Prospects

9.6.5.6. Thailand

9.6.5.6.1. Market Trends and Opportunities

9.6.5.6.2. Growth Prospects

9.6.5.7. Indonesia

9.6.5.7.1. Market Trends and Opportunities

9.6.5.7.2. Growth Prospects

9.6.5.8. Others

9.6.5.8.1. Market Trends and Opportunities

9.6.5.8.2. Growth Prospects

10. COMPETITIVE ENVIRONMENT AND ANALYSIS

10.1. Major Players and Strategy Analysis

10.2. Market Share Analysis

10.3. Mergers, Acquisitions, Agreements, and Collaborations

10.4. Competitive Dashboard

11. COMPANY PROFILES

11.1. Adobe

11.2. Blackboard Inc.

11.3. Cisco

11.4. Citrix Systems, Inc

11.5. McGraw-Hill Education

11.6. Microsoft Corporation

11.7. Oracle

11.8. Pearson

11.9. MPS Limited

11.10. Online Education Services

Blackboard Inc.

Citrix Systems, Inc

McGraw-Hill Education

Microsoft Corporation

MPS Limited

Online Education Services

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• Published Reports

E-Learning Market

• Published Date : February 2023
• Report ID : 5141
• Pages : 190
• Industries : Information and Communication Technology

E-Learning Market: Overview

The global e-learning market size was worth USD 235.5 billion in 2022 and is estimated to grow to USD 648.6 billion by 2030, with a CAGR of approximately 13.50 % over the forecast from 2023 to 2030.

E-learning imparts students’ knowledge through electronic media, including audio, video, e-books, AR/VR, and other media. Students that use e-learning have a variety of compensations, such as reasonable education and access to focused course material. Additionally, because it improves employee performance, e-learning has assimilated into the majority of firms. The rise in remote learning during the pandemic and the demand for affordable, practical learning systems benefit the market’s expansion. The increased usage of artificial intelligence and machine learning in e-learning systems also contributes to the market’s expansion internationally. But problems like the absence of face-to-face contact in e-learning systems and the requirement for stronger self-motivation restrict the growth of the e-learning business.

COVID-19 Effect:

The COVID-19 pandemic outbreak caused a significant upsurge in the market in 2020. This is because businesses and governments in most nations have implemented numerous skill-improvement campaigns. Due to increased investment in skill evaluation technologies for a better understanding of the workforce on an emotional and cultural scale, the e-learning industry is predicted to thrive in the COVID-19 environment. It is now obvious that COVID-19 will have long-term effects on people’s lives and economies, increasing the demand for e-learning along with the rise in the need for skilled labor and the expansion of government efforts to raise the overall worker level, both of which have a positive effect on market growth.

E-Learning Market Drivers:

Since it allows for tailored information based on each student’s prior knowledge and offers a one-size-fits-all approach, the use of AI and machine learning has increased across e-learning platforms. In addition, utilizing AI and ML makes it feasible to quickly analyze massive volumes of data and detect patterns and trends to optimize and continuously improve learning experiences. It facilitates a more straightforward, quick, and flexible course-building process without compromising quality. Additionally, it is now possible to create multi-language content for multinational corporations that must provide relevant material for branches in other countries or for the scenario that is becoming more typical: businesses operating with remote staff that speak different languages. Therefore, increasing these advances is anticipated to bring about profitable opportunities for the industry.

E-Learning Market: Restraints

In-house content creators collaborate with instructors to produce a few courses, adding pictures and videos and tweaking them based on feedback and learner engagement. Because there is a demand for courseware, third-party content suppliers have difficulties because internal subject matter experts can create content. The global eLearning industry is anticipated to suffer from the rise in in-house content development. To support the online platforms, blended eLearning also needs online study resources and associated services. Schools and colleges aim to provide students with effective digital learning opportunities that can be used to assess student engagement, track progress, and gather feedback.

E-Learning Market: Segmentation

The global e-learning market has been segmented into technology, grid type, installation, and application.

Based on delivery mode, the market is divided into packaged content, learning management software (LMS), and others. Among these, the packaged content segment led the market in 2021 and is expected to maintain its dominance throughout the forecast period. The need for packaged content for e-learning is rising, mostly due to corporate workers’ desire to advance their skill sets. For instance, there is a growing need for certain talents in the fields of big data, artificial intelligence, and virtual reality. Several vendors have experienced tremendous growth during the past few years. With rising corporate demands, the bundled e-learning content industry will expand. Besides this, the learning management software (LMS) category is expected to grow the fastest throughout the forecast period. Companies are continually looking for ways to offer proper training due to the growing requirement to develop and train staff. LMS aids in re-educating staff and managing the process so that further small adjustments can be made or a product line can be refurbished.

Based on learning mode, the market is classified into self-paced and instructor-led. In 2021, the self-paced category dominated the global market. Flexibility in learning is provided via self-paced online learning. The expanding attitude among people to better their professional prospects and increase their skill-based competence is a significant growth driver of the self-paced e-learning market. On the other hand, the instructor-led category is anticipated to grow at a significant rate over the forecast period. With this kind of instruction, more students can be accommodated without using up more resources or room than required in a traditional classroom. Everywhere in the world can send students there.

E-Learning Market: Regional Landscape

The United States e-learning market size reached US$ 108.7 Billion in 2022, and reach US$ 250.89 Billion by 2030, exhibiting a growth rate (CAGR) of 11.01% from 2023 to 2030.

In 2022, North America dominated the market for e-learning. A high level of knowledge of their advantages over traditional offline learning models, superior technological infrastructure, and a wide range of innovative learning and training solutions are driving the demand for e-learning from the institutional segment in the area. The same is further supported by technologically savvy companies that demand advanced linguistic competence, functional and vocational knowledge, and soft skills. North America’s market growth is mostly influenced by the US’s high demand for e-learning solutions. The industry is developing due to the expanding trend of using online courses and learning resources as a workable replacement for conventional classroom training. As a result, e-learning solutions are expanding and becoming more widely used in all sectors of the economy.

E-Learning Market: Competitive Landscape

Some of the main competitors dominating the global e-learning market include- Apollo Education Group, Blackboard, Oracle, Pearson, Aptara, Adobe, Cisco, Skillsoft, Niit, FUTURELEARN Limited, Articulate Global, Inc., Baidu Inc, edX Inc, Epicor Software Corporation, and GitHub Inc.

Recent Developments

• May 2022: The World Higher Education Conference (WHEC2022) in Barcelona, Spain, will be sponsored by Anthology, a top provider of education solutions that support the full student lifecycle, according to a statement from UNESCO. To assist international initiatives for digital learning in 2020, UNESCO and Blackboard, now a part of Anthology, first collaborated.

The Global E-learning Market is Segmented as Follows:

E-learning Market by Delivery Mode

• Packaged Content
• Learning Management Software (LMS)

E-learning Market by Learning Mode

• Instructor-Led

E-learning Market by Function

E-learning Market by End Users

• Higher Education

E-learning Market Size by Country and Region

• United States
• United Kingdom
• Rest of Europe
• New Zealand
• South Korea
• Southeast Asia
• Rest of Southeast Asia
• Saudi Arabia
• South Africa
• Rest of the Middle East & Africa
• Rest of Latin America

Key Questions Answered in This Report:

• How has the e-learning market performed so far and how will it perform in the forthcoming years?
• What has been the impact of COVID-19 on the e-learning market?
• What are the key regional markets?
• What is the breakup of the market based on Delivery Mode?
• What is the breakup of the market based on the Learning Mode?
• What is the breakup of the market based on the End Users?
• What are the various stages in the value chain of the industry?
• What are the key driving factors and challenges in the industry?
• What is the structure of the e-learning market and who are the key players?
• What is the capacity of competition in the industry?

Table of Content

E-Learning Market Size, Share, Growth, and Forecast Report

Chapter 1. Introduction 1.1. Report Description 1.1.1. Aim of the Report 1.1.2. Prospective Audience 1.1.3. Unique Selling Prepositions and Key Takeaways from the Report 1.2. Scope of the Research Study 1.3. Approach/Research Methodology 1.3.1. Secondary Research 1.3.2. Primary Research 1.3.3. Expert Panel Review 1.3.4. Market Data Breakdown and Data Triangulation 1.3.5. Research Approach for Market Size Estimation 1.3.5.1. Top-Down Approach 1.3.5.2. Bottom-Up Approach 1.3.6. Key Assumptions 1.4. Market Segmentation 1.4.1. Delivery Mode 1.4.2. Learning Mode 1.4.3. Function 1.4.4. End Users

Chapter 2. E-Learning Market Overview 2.1. Introduction 2.2. Analysis by Delivery Mode, 2017-2030 (US$ Billion) 2.3. Analysis by Learning Mode, 2017-2030 (US$ Billion) 2.4. Analysis by Function, 2017-2030 (US$ Billion) 2.5. Analysis by End Users, 2017-2030 (US$ Billion) 2.6. Market Analysis by Region, 2017-2030 (US$ Billion)

Chapter 3. E-Learning Market Dynamics 3.1. Introduction 3.2. Growth Drivers 3.3. Growth Restraints 3.4. Growth Opportunities 3.5. Porter’s Five Forces Analysis 3.5.1. Threat of New Entrants 3.5.2. Bargaining Power of Buyers/Consumers 3.5.3. Bargaining Power of Suppliers 3.5.4. Threat of Substitute Delivery Modes 3.5.5. Intensity of Competitive Rivalry 3.6. Attractiveness Analysis 3.6.1. Delivery Mode 3.6.2. Learning Mode 3.6.3. Function 3.6.4. End Users 3.6.5. Region 3.7. Value Chain Analysis

Chapter 4. E-Learning Market Competition Analysis 4.1. E-Learning Market Share Analysis by Company, 2019 – 2021 4.1.1. Top 3 Players, 2019 – 2021 4.1.2. Top 6 Players, 2019 – 2021 4.2. Strategic Initiatives 4.2.1. New Products Launch 4.2.2. Mergers/Acquisitions 4.2.3. Agreement and Collaborations 4.2.4. Partnerships, Joint Ventures, Expansion, and Distribution

Chapter 5. Global E-Learning Market Analysis by Delivery Mode, Learning Mode, Function, and End Users, 2017-2030 (US$ Billion) 5.1. Delivery Mode 5.1.1. Global E-Learning Market Share, by Delivery Mode, 2021 and 2030 5.1.2. Global E-Learning Market Revenue, by Delivery Mode, 2017-2030 (US$ Billion) 5.1.3. By Packaged Content Market Analysis 2017-2030 (US$ Billion) 5.1.4. By Learning Management Software (LMS) Market Analysis 2017-2030 (US$ Billion) 5.1.5. By Others Market Analysis 2017-2030 (US$ Billion)

5.2. Learning Mode 5.2.1. Global E-Learning Market Share, by Learning Mode, 2021 and 2030 5.2.2. Global E-Learning Market Revenue, by Learning Mode, 2017-2030 (US$ Billion) 5.2.3. By Self-Paced Market Analysis 2017-2030 (US$ Billion) 5.2.4. By Instructor-Led Market Analysis 2017-2030 (US$ Billion)

5.3. Function 5.3.1. Global E-Learning Market Share, by Function, 2021 and 2030 5.3.2. Global E-Learning Market Revenue, by Function, 2017-2030 (US$ Billion) 5.3.3. By Training Market Analysis 2017-2030 (US$ Billion) 5.3.4. By Testing Market Analysis 2017-2030 (US$ Billion)

5.4. End Users 5.4.1. Market Share, by End Users, 2021 and 2030 5.4.2. Market Revenue, by End Users, 2017-2030 (US$ Billion) 5.4.3. By K-12 Market Analysis 2017-2030 (US$ Billion) 5.4.4. By Higher Education Market Analysis 2017-2030 (US$ Billion) 5.4.5. By Corporates Market Analysis 2017-2030 (US$ Billion) 5.4.6. By Government Market Analysis 2017-2030 (US$ Billion) 5.4.7. By Vocational Market Analysis 2017-2030 (US$ Billion)

Chapter 6. Global E-Learning Market Delivery Mode Analysis by Region, 2017-2030 (US$ Billion) 6.1. Packaged Content Market Analysis 2017-2030 (US$ Billion) 6.1.1. North America 6.1.2. Europe 6.1.3. Asia Pacific 6.1.4. Latin America 6.1.5. Middle East & Africa 6.2. Learning Management Software (LMS) Market Analysis 2017-2030 (US$ Billion) 6.3. Other Delivery Modes Market Analysis 2017-2030 (US$ Billion)

Chapter 7. Global E-Learning Market Learning Mode Analysis by Region, 2017-2030 (US$ Billion) 7.1. Self-Paced Market Analysis 2017-2030 (US$ Billion) 7.1.1. North America 7.1.2. Europe 7.1.3. Asia Pacific 7.1.4. Latin America 7.1.5. Middle East & Africa 7.2. Instructor-Led Market Analysis 2017-2030 (US$ Billion)

Chapter 8. Function Global E-Learning Market Function Analysis by Region, 2017-2030 (US$ Billion) 8.1. Training Market Analysis 2017-2030 (US$ Billion) 8.1.1. North America 8.1.2. Europe 8.1.3. Asia Pacific 8.1.4. Latin America 8.1.5. Middle East & Africa 8.2. Testing Market Analysis 2017-2030 (US$ Billion)

Chapter 9. Global E-Learning Market End Users Analysis by Region, 2017-2030 (US$ Billion) 9.1. K-12 Market Analysis 2017-2030 (US$ Billion) 9.1.1. North America 9.1.2. Europe 9.1.3. Asia Pacific 9.1.4. Latin America 9.1.5. Middle East & Africa 9.2. Higher Education Market Analysis 2017-2030 (US$ Billion) 9.3. Corporates Market Analysis 2017-2030 (US$ Billion) 9.4. Government Market Analysis 2017-2030 (US$ Billion) 9.5. Vocational Market Analysis 2017-2030 (US$ Billion)

Chapter 10. E-Learning Market Analysis by Geography, 2017-2030 (US$ Billion) 10.1. North America E-Learning Market Analysis 2017-2030 (US$ Billion) 10.1.1. U.S. E-Learning Market Analysis 2017-2030 (US$ Billion) 10.1.1.1. Delivery Mode 10.1.1.2. End Users 10.1.1.3. Learning Mode 10.1.1.4. Function 10.1.2. Canada E-Learning Market Analysis 2017-2030 (US$ Billion) 10.1.3. Mexico E-Learning Market Analysis 2017-2030 (US$ Billion)

10.2. Europe E-Learning Market Analysis 2017-2030 (US$ Billion) 10.2.1. UK E-Learning Market Analysis 2017-2030 (US$ Billion) 10.2.1.1. Delivery Mode 10.2.1.2. End Users 10.2.1.3. Learning Mode 10.2.1.4. Function 10.2.2. France E-Learning Market Analysis 2017-2030 (US$ Billion) 10.2.3. Germany E-Learning Market Analysis 2017-2030 (US$ Billion) 10.2.4. Spain E-Learning Market Analysis 2017-2030 (US$ Billion) 10.2.5. Russia E-Learning Market Analysis 2017-2030 (US$ Billion) 10.2.6. Italy E-Learning Market Analysis 2017-2030 (US$ Billion) 10.2.7. Rest of Europe E-Learning Market Analysis 2017-2030 (US$ Billion)

10.3. Asia Pacific E-Learning Market Analysis 2017-2030 (US$ Billion) 10.3.1. China E-Learning Market Analysis 2017-2030 (US$ Billion) 10.3.1.1. Delivery Mode 10.3.1.2. End Users 10.3.1.3. Learning Mode 10.3.1.4. Function 10.3.2. Japan E-Learning Market Analysis 2017-2030 (US$ Billion) 10.3.3. South Korea E-Learning Market Analysis 2017-2030 (US$ Billion) 10.3.4. India E-Learning Market Analysis 2017-2030 (US$ Billion) 10.3.5. Australia E-Learning Market Analysis 2017-2030 (US$ Billion) 10.3.6. Southeast Asia E-Learning Market Analysis 2017-2030 (US$ Billion) 10.3.7. Taiwan E-Learning Market Analysis 2017-2030 (US$ Billion) 10.3.8. Rest of Asia Pacific E-Learning Market Analysis 2017-2030 (US$ Billion)

10.4. Latin America E-Learning Market Analysis 2017-2030 (US$ Billion) 10.4.1. Brazil E-Learning Market Analysis 2017-2030 (US$ Billion) 10.4.1.1. Delivery Mode 10.4.1.2. End Users 10.4.1.3. Learning Mode 10.4.1.4. Function 10.4.2. Argentina E-Learning Market Analysis 2017-2030 (US$ Billion) 10.4.3. Rest of Latin America E-Learning Market Analysis 2017-2030 (US$ Billion)

10.5. Middle East E-Learning Market Analysis 2017-2030 (US$ Billion) 10.5.1. Israel E-Learning Market Analysis 2017-2030 (US$ Billion) 10.5.1.1. Delivery Mode 10.5.1.2. End Users 10.5.1.3. Learning Mode 10.5.1.4. Function 10.5.2. Turkey E-Learning Market Analysis 2017-2030 (US$ Billion) 10.5.3. Saudi Arabia E-Learning Market Analysis 2017-2030 (US$ Billion) 10.5.4. UAE E-Learning Market Analysis 2017-2030 (US$ Billion) 10.5.5. Rest of Middle East E-Learning Market Analysis 2017-2030 (US$ Billion)

10.6. Africa E-Learning Market Analysis 2017-2030 (US$ Billion) 10.6.1. Egypt E-Learning Market Analysis 2017-2030 (US$ Billion) 10.6.1.1. Delivery Mode 10.6.1.2. End Users 10.6.1.3. Learning Mode 10.6.1.4. Function 10.6.2. South Africa E-Learning Market Analysis 2017-2030 (US$ Billion) 10.6.3. Rest of Africa E-Learning Market Analysis 2017-2030 (US$ Billion)

Chapter 11. Company Profiles 11.1. Apollo Education Group 11.1.1. Company Overview 11.1.2. Financial Performance 11.1.3. Product Benchmarking 11.1.4. Strategic Initiatives 11.2. Blackboard 11.3. Oracle 11.4. Pearson 11.5. Aptara 11.6. Adobe 11.7. Cisco 11.8. Skillsoft 11.9. Niit 11.10. FUTURELEARN Limited 11.11. Articulate Global, Inc 11.12. Baidu Inc 11.13. edX Inc 11.14. Epicor Software Corporation 11.15. GitHub Inc.

Chapter 12. COVID-19 Impact Analysis 12.1. Global E-Learning Market, 2020 – 2030, Pre-V/S Post COVID 19 12.2. Estimated Impact of The Coronavirus (Covid-19) Epidemic on the E-Learning Market Size In 2022, By Scenario 12.3. Impact on Supply Chain and Production in E-Learning Market 12.4. Impact on Import and Export

Chapter 13. Conclusion

• Apollo Education Group
• FUTURELEARN Limited
• Articulate Global, Inc
• Epicor Software Corporation
• GitHub Inc.

E-Learning Market by Delivery Mode

E-Learning Market by Learning Mode

E-Learning Market by Function

E-Learning Market by End Users

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Online Education Market

Online education market size, share & trends analysis report by component type (hardware, software), by delivery mode (synchronous, asynchronous, blended/hybrid), by product type (online courses, massive open online courses, ebooks and digital textbooks, others), by end-users (academic, corporate, government), by application (test preparation, reskilling and online certification, language and casual learning, primary and secondary supplemental education, higher education) and by region(north america, europe, apac, middle east and africa, latam) forecasts, 2023-2031.

Market Dynamics

Regional analysis, report scope, segmental analysis.

• Recent Development

Top Key Players

• Report Overview
• Table of Content
• Segmentation

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Market overview.

The global online education market size was valued at USD 40.60 billion in 2022 . It is expected to reach USD 269.79 billion by 2031 , growing at a CAGR of 23.12% during the forecast period (2023–2031). Online education is a computer-assisted learning framework that relies on the internet for understudies and instructors to collaborate and share study materials. Variables contributing to the growth of the online education market include growing interest in lowering the cost of instruction, expanding government initiatives supporting online schooling, and increasing infiltration of cell phones and the internet. Furthermore, market growth is expected to be grown by rising interest in flexible and adaptive learning and the introduction of AI-enabled e-learning solutions.

The growing adoption of cloud-based arrangements, combined with rising investment speculations by major market penetrators aimed at improving the security and unwavering quality of cloud-based education platforms, is broadening the options available to institutions. The vast number of service and content providers on the market brings massive amounts of educational content to the web.

Due to the accessibility of free content, end users are embracing online learning more frequently, and ed-tech companies see this as a new opportunity to make money. For instance, BYJU, one of India's most valuable Edtech start-ups, has added 7.5 million new users to its platform since making content accessible for free.

Market Driving Factors

Growing Internet Penetration to Boost Market Progress

Internet usage has skyrocketed due to global technological infrastructure development and advancements that have made it possible for people and businesses to reach new heights that otherwise would not have been feasible. As a result, the education industry has outgrown other sectors in the digital disruption by making distance learning courses available to people of all ages. Many students in the modern era use online education technologies to complete their educational needs without leaving their homes, offices, or cities because they can access smartphones and the internet.

Education providers worldwide are increasingly using the internet to offer courses, certifications, and degrees to rural and urban populations because it is known for being a treasure trove of information and knowledge. Furthermore, the development of interactive teaching methods in the online education system, which is cost-effective and appears to be a great online tool for both teachers and students, is contributing to the increase in the number of students who attend online classes.

Market Restraining Factors

Low Income and Internet Accessibility to Restrict Market Growth

One of the biggest challenges in the online education market is that poor people in rural areas have limited access due to low internet penetration and smartphone adoption. Few companies are willing to enter the television and radio markets, which are the focus of these sections. The target audience comprises people of various ages and socioeconomic backgrounds. One of the significant factors limiting demand for online education services is income disparity.

Key Market Opportunities

Growth in the use of artificial intelligence and machine learning to boost market opportunities.

The use of AI and machine learning has increased on e-learning platforms because it allows for the customization of content based on each student's prior knowledge and provides a one-size-fits-all approach. In addition, leveraging AI and ML makes it possible to rapidly analyze vast amounts of data and identify patterns and trends to optimize and enhance learning experiences. Moreover, it simplifies, accelerates, and increases the agility of course creation without sacrificing quality.

Automatic translation and localization capabilities have accelerated and improved the eLearning development process. Additionally, it is now possible to create multilingual content for multinational corporations that struggle to develop useful content for branches spread across numerous nations or for the increasingly common occurrence of multinational corporations working with remote teams.

Therefore, it is anticipated that an increase in these developments will bring about profitable opportunities for the market.

The global online education market is divided into three regions, namely North America, Asia Pacific, and Europe.

North America will dominate the global online education market during the forecast period. The main reason is the presence of a well-established infrastructure and a highly skilled labor force. Another factor contributing to the market expansion in this region is the rising demand for and adoption of the bring-your-own-device (BYOD) policy among corporate enterprises. Most of the industry's most important players, including Cisco Systems, Inc., Oracle, and Microsoft Corporation, are already established in this region, contributing to the continued market expansion.

Asia-Pacific will emerge as the second dominating region in the global online education market during the forecast period. The factors responsible for the growth of the Asian-Pacific market will be the increasing usage of the internet and the rising adoption of smartphones. Due to the large number of educational institutions located in countries like India, China, and Japan, the growth of this region will be led by the economies of the countries that currently hold the leading positions, such as Japan and China.

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The global online education market has been segmented into component type, product type, types of learning, and end-users.

Based on component type, the global market is classified into hardware and software. The hardware and software segment is further subdivided into the notebook, mobile, personal computer, world-class course play, and Yuja segments.

Based on the product type, the global market is classified into content and services. The content and services segment is further subdivided into technical, management, commerce, arts, primary and secondary supplementary education, test preparation, online certification, higher education, and language.

Based on types of learning, the global market is classified into synchronous and asynchronous. In addition, the synchronous and asynchronous segments are further divided into chat, voice, video, live streaming, digital curriculum materials, e-mail, discussion forums, and social networking, respectively.

Based on end-users, the global market is classified into K-12, higher education, industry, and professionals.

Market Size By Component Type

Recent developments.

• May 2022 - Class Reached Definitive Agreement to Acquire Anthology's Blackboard Collaborate. Anthology, a provider of education solutions that support the entire learner lifecycle, and Class Technologies Inc., a leader in the synchronous virtual classroom space, have announced that they have signed a definitive agreement for Class to acquire Anthology's Blackboard Collaborate virtual classroom tool.

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Global Online Education Market Size, Share, and COVID-19 Impact Analysis, By Technology (Virtual Class, Learning Management System, Mobile and Others) By End User (Government, Academic (K-12 Education, Higher Education and Vocational Training), Corporate (SMBS and Large Enterprises) and Individual) and By Region (North America, Europe, Asia-Pacific, Latin America, Middle East, and Africa) Analysis and Forecast 2021 – 2030.

Global Online Education Market Insights Forecasts to 2030

• The global online education market was valued at USD 29.87 Billion in 2021.
• The market is growing at a CAGR of 23.12% from 2022 to 2030
• The global online education market is expected to reach USD 180.29 Billion by 2030
• Asia Pacific is expected to grow the fastest during the forecast period

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The global online education market is expected to reach USD 180.29 Billion by 2030, at a CAGR of 23.12% during the forecast period 2022 to 2030. The online education market has grown due to the increasing demand for a convenient way to study from anywhere and anytime. Moreover, the market also witnessed growth during the COVID-19 pandemic when the education system completely shifted to online e-learning platforms.

Market Overview

Online education involves the virtual learning of courses offered online on various e-learning platforms. So many e-learning platforms are availing the data for various courses in the form of audio, videos, texts, images etc. The online education market is gaining so much attention in today’s world because with the help of e-learning platforms, students can read and learn anywhere, anytime. Moreover, students need not carry books everywhere because everything is available on e-learning platforms. The COVID-19 outbreak plays a key role in the overall development of the online education market. A sudden rise in covid-19 cases results in a complete shutdown across the world that affects educational institutes which encourages educators to shift to online education platforms. Despite the rapid spread of Coronavirus, the online education system surprisingly showed lucrative growth prospects. There are some factors which are affecting the growth of the market such as online platforms can’t offer practical knowledge, students becoming non-serious about their studies, students’ lack of discipline, lack of communication skills and increased screen time. It is estimated that the online education market will grow to USD 180.29 billion by 2030 at a CAGR of 23.12%. Due to booming Internet and smartphone penetration, there is an escalating demand for continuing education among working professionals and job-seekers. Government policies that support e-learning are also beneficial to the sector. As a technology-mediated learning approach, e-learning has been one of the pioneering research areas of educational technology in the last decades. Additionally, the market for online education will see more growth and success as the equations of the education system model are dynamically changing.

Report Coverage

This research report categorizes the market for global online education based on various segments and regions, forecasts revenue growth, and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the global online education market. Recent market developments and competitive strategies such as expansion, product launch and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each global online education market sub-segments.

Global Online Education Market Report Coverage

Market Dynamics:

• Growing penetration of internet

The growing penetration of the internet has made it easy for everyone to access e-learning platforms from anywhere anytime. After the COVID-19 pandemic, online education platforms gained more attention. Moreover, the growing trend for advanced smartphones are playing a key role in driving the online education market growth. With the help of mobile phones, an individual can  start learning at any point of time.

Restraints:

• Network related issues in the rural areas

Online education has witnessed  immense growth in recent years but there are some factors which are hampering the growth of the market. Factors like poor connectivity issues in the rural areas or less developed economies. Children in the rural areas are facing so many problems due to poor network coverage which is one the leading cause of slow growth of the online education market in the rural areas.

Opportunities:

•   Increasing demand for audio-visual customized content

It has been observed that audio-visual lectures are more effective among the children to make them understand about any concept in detail. In addition, audio-visual lectures help to keep the children connected with the ongoing lectures, especially the primary children. Online education platforms are developing engaging content for the students in order to make the students more attentive during the lectures, this is helping the online education market to grow more.

Challenges:

• Scarcity of cybersecurity measures

Rising cyber crime issues everyday is a major safety concern among the parents and students which is hampering the market growth. Moreover, online education platforms are providing quality education but they are not able to provide live classroom experience to the students as a result of which students are lacking so many skills which are necessary for them to exhibit such as lack of communication skills, fear of public speaking, discipline, punctuality etc.

Segmentation Analysis

• In 2021, the mobile segment accounted for the largest share of the market, with 30.6% and a market revenue of 82.58 billion.

Based on the technology, the online education market is categorized into virtual classes, learning management systems, mobile and others. In 2021, the mobile segment accounted for the largest share of the market, with 30.6% and a market revenue of 82.58 billion. The mobile segment is rising due to the increased demand for digital gadgets to attend online lectures anywhere, which ultimately leads to the growth of the online education market.

• In 2021, the academics segment accounted for the largest share of the market, with 25% and a market revenue of 1.31 billion.

Based on the end user, the online education market is categorized into government, academic (K-12 education, higher education and vocational training), corporate (SMBS and large enterprises) and individual. In 2021, the academics segment accounted for the largest share of the market, with 25% and a market revenue of 1.31 billion. With a significant market share in online education, offering synchronous and asynchronous delivery methods, online discussion boards, chat rooms, and video conferencing the academics segment will boost the growth of the online education market.

Regional Segment Analysis of the Online Education Market

• North America (U.S., Canada, Mexico)
• Europe (Germany, France, the U.K., Italy, Spain, Rest of Europe)
• Asia-Pacific (China, Japan, India, Rest of APAC)
• South America (Brazil and the Rest of South America)
• The Middle East and Africa (UAE, South Africa, Rest of MEA)

Asia Pacific emerged as the largest market for the global online education market, with a market share of around 36.40% and 269.87 billion of market revenue in 2021.

• In 2021, North America emerged as the largest market for the global online education market, with a market share of around 36.40% and 269.87 billion of the market revenue. North America is expected to be the largest market. The rise in online education enrolments in the region propels the growth of the online education market.
• Asia Pacific market is expected to grow at the fastest CAGR between 2021 and 2030. The increased use of mobiles and access to the internet boosted the growth of the online education market in the region during the forecast period.

Competitive Landscape

The report offers the appropriate analysis of the key organizations/companies involved within the global online education market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the companies' current news and developments, including product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Market Players:

• Skills2learn Limited
• Tata Interactive Systems
• Cornerstone OnDemand Inc.
• City and Guilds Group
• Aptara Inc.
• Mcgraw-hill education
• Citrix Education Inc.
• Microsoft Corporation
• Oracle Corporation
• Learning Pool
• Blackboard Inc.
• Linkedin Corp.
• Pearson Plc
• Ambow Education Holding Limited

Key Target Audience

• Market Players
• Government Authorities
• Consulting And Research Firm
• Venture capitalists
• Third-party knowledge providers
• Value-Added Resellers (VARs)

Some of the Key Developments:

• In July 2021, to expand its new and innovative education solutions, Byjus acquired Epic U.S.-based kid's learning platform.
• In October 2021, Blackboard and Anthology collaborated to provide a data-driven, personalized learning experience at every stage of the learner's journey across the global education community.

Market Segment

This study forecasts global, regional, and country revenue from 2019 to 2030. Spherical Insights has segmented the global online education market based on the below-mentioned segments:

Global Online Education Market, By Technology

• Virtual Class
• Learning Management System

Global Online Education Market, By End User

• K-12 Education
• Higher Education
• Vocational Training
• Large Enterprises

Global Online Education Market, Regional Analysis

• Rest of Europe
• South Korea
• Rest of Asia Pacific
• Rest of South America
• Saudi Arabia
• South Africa
• Rest of the Middle East & Africa

Frequently Asked Questions (FAQ)

• What is the market size of the Online Education market? As per Spherical Insights, the size of the Online Education market was valued at USD 29.87 billion in 2021 to USD 180.29 billion by 2030.
• What is the market growth rate of the Online Education market? The Online Education market is growing at a CAGR of 23.12% from 2022 to 2030.
• Which country dominates the Online Education market? North America emerged as the largest market for Online Education.
• Who are the key players in the Online Education market? Key players in the Online Education market are Skills2learn Limited, Tata Interactive Systems, Byjus, Coursera, Cornerstone OnDemand Inc., City and Guilds Group, Docebo, Aptara Inc., Mcgraw-hill education, K12 Inc., Citrix Education Inc., Microsoft Corporation, Oracle Corporation, Learning Pool, Edmodo, Sap Se, Lynda.com, Blackboard Inc., Udemy Inc., edX Inc., 2U Inc., Linkedin Corp., Pearson Plc, and Ambow Education Holding Limited.
• Which factor drives the growth of the Online Education market? Increasing demand for audio-visual customised content is expected to drive the market's growth over the forecast period.
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Global Online Education Market 2024–2033

Online education market size, trends, and insights by component (hardware, software), by product type (content, services), by learning type (synchronous, asynchronous), by vertical (k12, higher education, corporate, others), and by region - global industry overview, statistical data, competitive analysis, share, outlook, and forecast 2024–2033.

Report Code: CMI22238

Published Date: January 2023

Pages: 220+

Category: Technology

• Product Description

Table of Contents

• Methodology
• Key Players

Report Snapshot

Source: CMI

Major Players

• Mcgraw-Hill Education
• Tata Interactive Systems
• Blackboard Inc.
• Powerschool Group LLC
• Aptara Inc.

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Reports Description

According to Custom Market Insights (CMI), the Global Online Education Market size was estimated at USD 30 Billion in 2021 and is expected to reach USD 49 Billion in 2022 and is expected to hit around USD 200 Billion by 2030, poised to grow at a compound annual growth rate (CAGR) of 23% from 2022 to 2030.

Our research report offers a 360-degree view of the Online Education market’s drivers and restraints, coupled with the impact they have on demand during the projection period. Also, the report examines global opportunities and competitive analysis for the Online Education market.

• Online education refers to a computer-assisted learning approach that depends on the internet for collaboration and study material sharing between instructors and students. The desire to reduce the cost of instruction, the expansion of government initiatives that encourage online learning and the penetration of cell phones and the internet are all factors that are fueling the growth of the online education market. Additionally, the advent of AI-enabled e-learning solutions and growing interest in flexible and adaptable learning are predicted to fuel market expansion.
• Nearly every area of human life has been impacted by the pervasiveness of information technology over the years, including how we work, connect with others, transform data into information, analyze and exchange information, amuse ourselves, and take pleasure in travel. Additionally, e-mails, e-commerce, e-government, and now e-education are all products of e-evolution or e-revolution. The way we approach teaching and learning is changing as a result of e-learning or online education. From an educational standpoint, e-learning is a technology-mediated learning approach with a lot of potentials, and it has been one of the main areas of study for educational technology in recent years.
• A new teaching-learning environment named e-learning has recently been incorporated due to the digital transformation of education institutions at all levels. Additionally, the COVID-19 epidemic pushed a billion students and millions of teachers to abruptly change their face-to-face academic methods wherever possible, leading to the closure of classrooms worldwide. This circumstance demonstrated both the advantages and disadvantages of educational systems dealing with the issue of digitization. The quickly spreading coronavirus severely hurt all enterprises, yet amazingly, the online education system indicated profitable growth potential despite the pandemic threat. The global online education market is anticipated to expand at a double-digit CAGR between 2022 and 2030.

Report Scope

The study’s focus is on Online Education market analysis on a global scale, and market sizing includes the income generated by these solutions provided by different market players. In order to support the market projections and growth rates over the anticipated period of 2022-2030, the study additionally monitors important market factors, underlying growth influencers, and significant vendors active in the sector. The study also examines how COVID-19 has affected the ecology generally. The scope of the study includes market sizing and forecast for segmentation by component, product, learning type, end-user, and geography.

Key Market Dynamics

• As infrastructure and technology have advanced globally, internet usage has skyrocketed, enabling people and businesses to achieve new heights. By providing remote learning courses to students of all ages, the education sector has surpassed other industries throughout the digital disruption. The online education industry is expanding as a result of the many students who utilize online education technologies to complete their educational requirements without leaving their homes, workplaces, or cities. These technologies are affordable and great online tools.
• The market for online education is rising primarily due to the development of skills and expanded work opportunities. Students place a strong emphasis on growing their abilities in order to progress in their jobs and get deeper information. Therefore, it is projected that the rising adoption of skill development through online certificates on digitized platforms, particularly in Tier 1 cities, will fuel the expansion of the online education market.
• On e-learning platforms, the usage of AI and machine learning has grown as a result of their capacity to tailor content to the individual knowledge bases of each student. To optimize and enhance learning experiences, AI and ML can swiftly evaluate massive amounts of data and spot patterns and trends. It improves course adaptability, speeds up the learning process, and simplifies without compromising quality. The development of e-learning has been enhanced by automatic translation and localization. Multilingual content can be created for multinational firms with branches in multiple countries or the increasingly prevalent scenario of multinational corporations operating with remote staff who speak different languages.

Global Online Education Market 2022–2030 (By Billion)

North America Region Led the Online Education Market

• Throughout the projection period, North America dominated the global online education market. The presence of a solid infrastructure and a highly skilled labour force is the major factor.
• The growing demand for and acceptance of the bring-your-own-device (BYOD) policy among business enterprises is another factor influencing the market expansion in this region. The majority of the key players in the sector, such as Oracle, Cisco Systems, Inc., and Microsoft Corporation, are already based in this region, which supports the ongoing market expansion.
• The development of e-learning courses and remote learning programs has made the US a leader in the worldwide online education sector. A lot of educational institutions are putting more emphasis on learning via augmented reality.
• Another important market for this marketplace is China. The online education business in India has experienced an impressive expansion in recent years. This growth is predicted to continue throughout the forecasting period. Due to affordable education, the availability of high-quality education, digital government initiatives, the prevalence of smartphones, and internet penetration, India’s online market is predicted to expand.

Competitive Landscape

Our analysis focuses on Coursera, Byju, Instructure Inc., Adobe Inc., and Alphabet Inc. as its main major companies. These businesses purposefully concentrate on creating cutting-edge learning and education solutions that aid in securing a competitive presence in the global market. Additionally, a focus on inorganic expansion tactics, such as strategic alliances and mergers & acquisitions with technological partners, is anticipated to broaden their product offerings and help them maintain their competitiveness in the global online education industry.

Our market analysis includes a section specifically devoted to key players operating in the Online Education market . Our analysts give an overview of each player’s financial statements, along with product benchmarking and SWOT analysis. The competitive landscape section includes key development strategies, market share analysis, and market positioning analysis of the mentioned competitors globally.

• 2022: Class and Anthology have reached a binding agreement to purchase Blackboard Collaborate. Anthology, a provider of educational solutions that support the learning process, and Class Technologies Inc., a pioneer in the synchronous virtual classroom market, have announced that they have signed a binding agreement for Class to purchase Blackboard Collaborate, the Anthology’s virtual classroom software.
• 2021: The US-based kids learning platform Epic was purchased by BYJU’S for US$500 million in cash and equity.

Global Online Education Market 2022–2030 (By Product Type)

The global Online Education market is segmented as follows:

By Component

By Product Type

By Learning Type

• Synchronous
• Asynchronous

By Vertical

• Higher Education

Global Online Education Market 2022–2030 (By Vertical)

• Rest of North America
• Rest of Europe
• New Zealand
• South Korea
• Rest of Asia Pacific

The Middle East & Africa

• Saudi Arabia
• South Africa
• Rest of the Middle East & Africa
• Rest of Latin America
• 1.1 Report Description and Scope
• 1.2 Research scope
• 1.3.1 Market Research Type
• 1.3.2 Market research methodology
• 2.1 Global Online Education Market, (2022 – 2030) (USD Billion)
• 2.2 Global Online Education Market : snapshot
• 3.1 Online Education Market: Market Dynamics
• 3.2.1 Growing investments in digital education technology development
• 3.2.2 Increased internet penetration
• 3.2.3 High demand for microlearning.
• 3.3 Market Restraints
• 3.4 Market Opportunities
• 3.5 Market Challenges
• 3.6 Porter’s Five Forces Analysis
• 3.7.1 Market attractiveness analysis By Component
• 3.7.2 Market attractiveness analysis By Product Type
• 3.7.3 Market attractiveness analysis By Learning Type
• 3.7.4 Market attractiveness analysis By Vertical
• 4.1.1 Global Online Education Market: company market share, 2021
• 4.2.1 Acquisitions & mergers
• 4.2.2 New Product launches
• 4.2.3 Agreements, partnerships, cullaborations, and joint ventures
• 4.2.4 Research and development and Regional expansion
• 4.3 Price trend analysis
• 5.1.1 Global Online Education Market share, By Component, 2021 and 2030
• 5.2.1 Global Online Education Market by Hardware, 2022 – 2030 (USD Billion)
• 5.3.1 Global Online Education Market by Software, 2022 – 2030 (USD Billion)
• 6.1.1 Global Online Education Market share, By Product Type, 2021 and 2030
• 6.2.1 Global Online Education Market by Content , 2022 – 2030 (USD Billion)
• 6.3.1 Global Online Education Market by Services, 2022 – 2030 (USD Billion)
• 7.1.1 Global Online Education Market share, By Learning Type, 2021 and 2030
• 7.2.1 Global Online Education Market by Synchronous , 2022 – 2030 (USD Billion)
• 7.3.1 Global Online Education Market by Asynchronous, 2022 – 2030 (USD Billion)
• 8.1.1 Global Online Education Market share, By Vertical, 2021 and 2030
• 8.2.1 Global Online Education Market by K12, 2022 – 2030 (USD Billion)
• 8.3.1 Global Online Education Market by Higher Education, 2022 – 2030 (USD Billion)
• 8.4.1 Global Online Education Market by Corporate, 2022 – 2030 (USD Billion)
• 8.5.1 Global Online Education Market by Others, 2022 – 2030 (USD Billion)
• 9.1 Global Online Education Industry Regional Overview
• 9.2 Global Online Education Industry Share, by Region, 2021 & 2030 (USD Billion)
• 9.3.1.1 North America Online Education Industry, by Country, 2022 – 2030 (USD Billion)
• 9.4.1 North America Online Education Industry, by Component, 2022 – 2030 (USD Billion)
• 9.5.1 North America Online Education Industry, by Product Type, 2022 – 2030 (USD Billion)
• 9.6.1 North America Online Education Industry, by Learning Type, 2022 – 2030 (USD Billion)
• 9.7.1 North America Online Education Industry, by Vertical, 2022 – 2030 (USD Billion)
• 9.8.1.1 Europe Online Education Industry, by Country, 2022 – 2030 (USD Billion)
• 9.9.1 Europe Online Education Industry, by Component, 2022 – 2030 (USD Billion)
• 9.10.1 Europe Online Education Industry, by Product Type, 2022 – 2030 (USD Billion)
• 9.11.1 Europe Online Education Industry, by Learning Type, 2022 – 2030 (USD Billion)
• 9.12.1 Europe Online Education Industry, by Vertical, 2022 – 2030 (USD Billion)
• 9.13.1.1 Asia Pacific Online Education Industry, by Country, 2022 – 2030 (USD Billion)
• 9.14.1 Asia Pacific Online Education Industry, by Component, 2022 – 2030 (USD Billion)
• 9.15.1 Asia Pacific Online Education Industry, by Product Type, 2022 – 2030 (USD Billion)
• 9.16.1 Asia Pacific Online Education Industry, by Learning Type, 2022 – 2030 (USD Billion)
• 9.17.1 Asia Pacific Online Education Industry, by Vertical, 2022 – 2030 (USD Billion)
• 9.18.1.1 Latin America Online Education Industry, by Country, 2022 – 2030 (USD Billion)
• 9.19.1 Latin America Online Education Industry, by Component, 2022 – 2030 (USD Billion)
• 9.20.1 Latin America Online Education Industry, by Product Type, 2022 – 2030 (USD Billion)
• 9.21.1 Latin America Online Education Industry, by Learning Type, 2022 – 2030 (USD Billion)
• 9.22.1 Latin America Online Education Industry, by Vertical, 2022 – 2030 (USD Billion)
• 9.23.1.1 The Middle-East and Africa Online Education Industry, by Country, 2022 – 2030 (USD Billion)
• 9.24.1 The Middle-East and Africa Online Education Industry, by Component, 2022 – 2030 (USD Billion)
• 9.25.1 The Middle-East and Africa Online Education Industry, by Product Type, 2022 – 2030 (USD Billion)
• 9.26.1 The Middle-East and Africa Online Education Industry, by Learning Type, 2022 – 2030 (USD Billion)
• 9.27.1 The Middle-East and Africa Online Education Industry, by Vertical, 2022 – 2030 (USD Billion)
• 10.1.1 Overview
• 10.1.2 Financials
• 10.1.3 Product Portfolio
• 10.1.4 Business Strategy
• 10.1.5 Recent Developments
• 10.2.1 Overview
• 10.2.2 Financials
• 10.2.3 Product Portfolio
• 10.2.4 Business Strategy
• 10.2.5 Recent Developments
• 10.3.1 Overview
• 10.3.2 Financials
• 10.3.3 Product Portfolio
• 10.3.4 Business Strategy
• 10.3.5 Recent Developments
• 10.4.1 Overview
• 10.4.2 Financials
• 10.4.3 Product Portfolio
• 10.4.4 Business Strategy
• 10.4.5 Recent Developments
• 10.5.1 Overview
• 10.5.2 Financials
• 10.5.3 Product Portfolio
• 10.5.4 Business Strategy
• 10.5.5 Recent Developments
• 10.6.1 Overview
• 10.6.2 Financials
• 10.6.3 Product Portfolio
• 10.6.4 Business Strategy
• 10.6.5 Recent Developments
• 10.7.1 Overview
• 10.7.2 Financials
• 10.7.3 Product Portfolio
• 10.7.4 Business Strategy
• 10.7.5 Recent Developments
• 10.8.1 Overview
• 10.8.2 Financials
• 10.8.3 Product Portfolio
• 10.8.4 Business Strategy
• 10.8.5 Recent Developments
• 10.9.1 Overview
• 10.9.2 Financials
• 10.9.3 Product Portfolio
• 10.9.4 Business Strategy
• 10.9.5 Recent Developments
• 10.10.1 Overview
• 10.10.2 Financials
• 10.10.3 Product Portfolio
• 10.10.4 Business Strategy
• 10.10.5 Recent Developments
• 10.11.1 Overview
• 10.11.2 Financials
• 10.11.3 Product Portfolio
• 10.11.4 Business Strategy
• 10.11.5 Recent Developments
• 10.12.1 Overview
• 10.12.2 Financials
• 10.12.3 Product Portfolio
• 10.12.4 Business Strategy
• 10.12.5 Recent Developments
• 10.13.1 Overview
• 10.13.2 Financials
• 10.13.3 Product Portfolio
• 10.13.4 Business Strategy
• 10.13.5 Recent Developments
• 10.14.1 Overview
• 10.14.2 Financials
• 10.14.3 Product Portfolio
• 10.14.4 Business Strategy
• 10.14.5 Recent Developments
• 10.15.1 Overview
• 10.15.2 Financials
• 10.15.3 Product Portfolio
• 10.15.4 Business Strategy
• 10.15.5 Recent Developments
• 10.16.1 Overview
• 10.16.2 Financials
• 10.16.3 Product Portfolio
• 10.16.4 Business Strategy
• 10.16.5 Recent Developments
• 10.17.1 Overview
• 10.17.2 Financials
• 10.17.3 Product Portfolio
• 10.17.4 Business Strategy
• 10.17.5 Recent Developments
• 10.18.1 Overview
• 10.18.2 Financials
• 10.18.3 Product Portfolio
• 10.18.4 Business Strategy
• 10.18.5 Recent Developments
• 10.19.1 Overview
• 10.19.2 Financials
• 10.19.3 Product Portfolio
• 10.19.4 Business Strategy
• 10.19.5 Recent Developments
• 10.20.1 Overview
• 10.20.2 Financials
• 10.20.3 Product Portfolio
• 10.20.4 Business Strategy
• 10.20.5 Recent Developments
• 10.21.1 Overview
• 10.21.2 Financials
• 10.21.3 Product Portfolio
• 10.21.4 Business Strategy
• 10.21.5 Recent Developments
• 10.22.1 Overview
• 10.22.2 Financials
• 10.22.3 Product Portfolio
• 10.22.4 Business Strategy
• 10.22.5 Recent Developments
• 10.23.1 Overview
• 10.23.2 Financials
• 10.23.3 Product Portfolio
• 10.23.4 Business Strategy
• 10.23.5 Recent Developments
• 10.24.1 Overview
• 10.24.2 Financials
• 10.24.3 Product Portfolio
• 10.24.4 Business Strategy
• 10.24.5 Recent Developments
• 10.25.1 Overview
• 10.25.2 Financials
• 10.25.3 Product Portfolio
• 10.25.4 Business Strategy
• 10.25.5 Recent Developments

List Of Figures

Figures No 1 to 28

List Of Tables

Tables No 1 to 102

Report Methodology

In order to get the most precise estimates and forecasts possible, Custom Market Insights applies a detailed and adaptive research methodology centered on reducing deviations. For segregating and assessing quantitative aspects of the market, the company uses a combination of top-down and bottom-up approaches. Furthermore, data triangulation, which examines the market from three different aspects, is a recurring theme in all of our research reports. The following are critical components of the methodology used in all of our studies:

Preliminary Data Mining

On a broad scale, raw market information is retrieved and compiled. Data is constantly screened to make sure that only substantiated and verified sources are taken into account. Furthermore, data is mined from a plethora of reports in our archive and also a number of reputed & reliable paid databases. To gain a detailed understanding of the business, it is necessary to know the entire product life cycle and to facilitate this, we gather data from different suppliers, distributors, and buyers.

Surveys, technological conferences, and trade magazines are used to identify technical issues and trends. Technical data is also gathered from the standpoint of intellectual property, with a focus on freedom of movement and white space. The dynamics of the industry in terms of drivers, restraints, and valuation trends are also gathered. As a result, the content created contains a diverse range of original data, which is then cross-validated and verified with published sources.

Statistical Model

Simulation models are used to generate our business estimates and forecasts. For each study, a one-of-a-kind model is created. Data gathered for market dynamics, the digital landscape, development services, and valuation patterns are fed into the prototype and analyzed concurrently. These factors are compared, and their effect over the projected timeline is quantified using correlation, regression, and statistical modeling. Market forecasting is accomplished through the use of a combination of economic techniques, technical analysis, industry experience, and domain knowledge.

Short-term forecasting is typically done with econometric models, while long-term forecasting is done with technological market models. These are based on a synthesis of the technological environment, legal frameworks, economic outlook, and business regulations. Bottom-up market evaluation is favored, with crucial regional markets reviewed as distinct entities and data integration to acquire worldwide estimates. This is essential for gaining a thorough knowledge of the industry and ensuring that errors are kept to a minimum.

Some of the variables taken into account for forecasting are as follows:

• Industry drivers and constraints, as well as their current and projected impact

• The raw material case, as well as supply-versus-price trends

• Current volume and projected volume growth through 2030

We allocate weights to these variables and use weighted average analysis to determine the estimated market growth rate.

Primary Validation

This is the final step in our report’s estimating and forecasting process. Extensive primary interviews are carried out, both in-person and over the phone, to validate our findings and the assumptions that led to them. Leading companies from across the supply chain, including suppliers, technology companies, subject matter experts, and buyers, use techniques like interviewing to ensure a comprehensive and non-biased overview of the business. These interviews are conducted all over the world, with the help of local staff and translators, to overcome language barriers.

Primary interviews not only aid with data validation, but also offer additional important insight into the industry, existing business scenario, and future projections, thereby improving the quality of our reports.

All of our estimates and forecasts are validated through extensive research work with key industry participants (KIPs), which typically include:

• Market leaders

• Suppliers of raw materials

The following are the primary research objectives:

• To ensure the accuracy and acceptability of our data.

• Gaining an understanding of the current market and future projections.

Data Collection Matrix

Market Analysis Matrix

Prominent Players:

• Udacity Inc.
• Skills2learn Ltd.
• Cisco Systems Inc.
• City & Guilds Group
• Citrix Education Inc.
• Centerpoint Systems Inc.
• Adobe Systems Inc.
• Articulate Global Inc.
• Learning Pool
• Cornerstone on demand Inc.
• Microsoft Corporation
• Saba Software
• Oracle Corporation
• KallidUS ltd.

1 . Which region will dominate the global Online Education market?

“Asia-Pacific and North America” region will lead the global Online Education market during the forecast period 2022 to 2030.

2 . Which are the driving factors of the Online Education market?

3 . who are the top players operating in the online education market, 4 . what will be the cagr of global online education market.

The global Online Education market is expanding growth with a CAGR of approximately 23% during the forecast period (2022 to 2030).

5 . What is the existing size of Online Education market?

The global Online Education market size was valued at USD 30 Billion in 2021 and it is projected to reach around USD 200 Billion by 2030.

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Report Description

Table of content, methodology.

• ICT, Semiconductor & Electronics
• Software & Services
• Online Education Market Size, Industry Trends Report | 2031

Global Online Education Market

Segments - By Types (Academic and Corporate), Technologies (Mobile E-learning, Learning Management System, Application Simulation Tool, Rapid E-learning, Podcasts, and Virtual Classrooms), End-users (Higher Education Institutions, K-12 Schools, and Large enterprises), and Regions (Asia Pacific, North America, Europe, Latin America, and Middle East & Africa) Industry Analysis, Growth, Share, Size, Trends, and Forecast 2021 – 2028

• ICT-SE-1131

Raksha Sharma

Fact-checked by :

Amulya Agarwal

Shruti Bhat

The global online education market size is expected to expand at a CAGR of 12.68% during the forecast period, 2021 – 2028. The growth of the market is attributed to low price of education, rising government initiatives promoting online education, and increased usage of smart phones, internet, and tablets. Online education is a type of education in which students learn in a virtual setting. The global online education market is growing rapidly with the increasing availability of internet technologies, which allows students from all over the world to access educational information without enrolling in conventional classroom courses, as well as the flexibility of receiving education at any location and any time. The shift to online learning is expected to catalyze the development of a new and effective mode of student education. Institutions are embracing K12 online education as a tool for delivering lectures to students enrolled in a variety of programs. This factor has the potential to boost the online education market. The online education market is expected to enter a golden era of growth throughout the projected period, due to dynamically changing equations of the model of education as a result of the COVID-19 pandemic.

Market Trends, Drivers, Restraints, and Opportunities:

• Increasing advancements in artificial intelligence and the Internet of Things (IoT) are expected to continue to improve the user experience on these online education platforms, propelling the market during the projected period.
• Growing use of VR and AR technologies and concepts such as online micro-learning as well as changing consumer attitudes towards online education are projected to boost the market during the forecast period.
• Increasing internet penetration as well as rising number of smartphones across the globe are estimated to propel the market during the forecast period.
• Adsorption of theoretical knowledge and a lack of practical knowledge, low teacher control over students, and a lack of online education solutions for the deaf and dumb are projected to hinder the market growth during the forecast period.

Scope of the Report

The report on the global online education market includes an assessment of the market, trends, segments, and regional markets. Overview and dynamics have also been included in the report.

Global Online Education Market Segment Insights

Based on types, the market is divided into academic and corporate. The academic segment is expected to account for a key share of the market during the forecast period, due to increasing online education platforms offering short term courses for students. Edutech platforms played a key role in assisting physical institutes in their transition to online learning and collaborating with them to provide students with learning support. On the basis of technologies, the online education market is segregated into mobile e-learning , learning management systems, application simulation tools, rapid e-learning, podcasts, and virtual classrooms. During the projected period, the learning management system market is predicted to continue its dominance with the growing adoption of digital learning. Businesses are concentrating on implementation of learning management systems over mobile phones for seamless training of employees. In terms of end-users, the market is divided into higher education institutions, k-12 education and large enterprises. During the forecast period, the large enterprises segment is expected to increase by nearly 130 percent. The COVID-19 pandemic resulted in increasingly widespread and permanent changes in work culture and legislation, hence learning and development professionals turned to corporate e-learning to empower and train their employees. Based on regions, the market is classified as North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. North America is expected to dominate the market at a high CAGR during the forecast period, due to favorable initiatives by the regional government to support the online education marketplace and increasing collaborations between educational institutes and online education platforms. Asia Pacific is anticipated to have the fastest global market development during the forecast period, owing to growing internet penetration and increasing use of mobile devices in emerging economies such as China, India, Malaysia, and South Korea.

• Mobile E-learning
• Learning Management System
• Application Simulation Tool
• Rapid E-learning
• Virtual Classrooms
• Higher Education Institutions
• K-12 Schools
• Large enterprises
• Asia Pacific
• North America
• Europe, Latin America
• Middle East & Africa
• Pearson plc
• McGraw Hill

Competitive Landscape

Pearson plc, Upgrad, McGraw Hill, and Adobe are the major market players in the global online education market. Additionally, several players in the global online education market are expanding their business internationally to fulfill the rising demand. In the recent outbreak of Coronavirus (COVID-19), several educational institutes and online education providers are allowing students to access educational content online.

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Demand for online education is growing. Are providers ready?

Interest and participation in online learning continues to grow: 2020 saw record enrollment, 1 Data are from the Integrated Postsecondary Education Data System (IPEDS), National Center for Education Statistics, US Department of Education, accessed March 2022. and universities have launched new online programs to meet this increased demand. 2 For examples, see Sydney Lake, “Alabama State University to launch online MBA program,” Fortune , May 16, 2022; Jenna Tarleton, “Colorado State University Global launches new online Master of Business Administration,” GlobeNewswire, June 1, 2022; and 2U, “edX and University of Maryland launch new online product management master’s degree,” Cision: PR Newswire, May 17, 2022. From doctoral students to lifelong learners, people are increasingly accessing online tools to learn and acquire new skills. Though the increase in demand is undeniable, creating compelling offerings that appeal to prospective students is an ongoing challenge for many providers.

Many players are vying for a piece of the online education market, from local and national universities to emerging online education giants and newer nondegree providers. The magnitude of these market shifts and the increasing competition they herald suggest that online education providers may be compelled to go beyond incremental improvements and initiate big, bold moves to survive, grow, and thrive.

Major market forces

Four core market forces are reshaping the online education space, including increased competition, consolidation by a handful of big players, an influx of investments, and rising standards for quality (Exhibit 1).

As demand for online education has grown, the market has become increasingly competitive, with providers vying for attention from a broad set of prospective students.

From 2011 to 2021, the number of learners reached by massive open online courses (MOOCs) increased from 300,000 to 220 million. 3 Dhawal Shah, “A decade of MOOCs: A review of stats and trends for large-scale online courses in 2021,” EdSurge, December 28, 2021. Between 2012 and 2019, the number of hybrid and distance-only students 4 As a proxy for online learners. at traditional universities increased by 36 percent, while the circumstances of the COVID-19 pandemic in 2020 rapidly accelerated that growth by an additional 92 percent. 5 IPEDS, distance education status as of fall 2020, accessed March 2022.

Against this backdrop of growing student interest, the market for online education has consolidated around a handful of dominant online-degree players. A recent analysis of Integrated Postsecondary Education Data System (IPEDS) total enrollment data showed that while the overall market for degree programs decreased approximately 3 percent from 2019 to 2020, four of the largest open-access online education providers—Southern New Hampshire University (SNHU), Liberty University, Western Governors University (WGU), and Grand Canyon University (GCU)—grew their total enrollment by 11 percent on average. 6 IPEDS, distance education status as of fall 2020, accessed March 2022.

But online degree-granting universities have newer, digital-native entrants nipping at their heels and targeting the same student segments. Numerous digital-education start-ups are disrupting the space, driven by a rise in venture capital funding. US venture funding for education technology (edtech) grew from $1 billion to $8 billion between 2017 and 2021. 7 “Global edtech venture capital report - Full year 2021,” Holon IQ, January 3, 2022. In 2021, the public appetite for these investments was evident in the successful IPOs of multiple edtech companies, including that of Coursera (valuation of more than $4 billion). 8 Marina Temkin, “Edtech backers rewarded as IPO pipeline heats up,” PitchBook, November 1, 2021. Edtech investment could be poised for more growth as online offerings surge and as institutions continue to shift toward blended learning grounded in cutting-edge digital technologies.

The forces propelling demand have been accompanied by rising standards for online education quality. For example, new offerings are blurring the lines between degree and nondegree learning, creating a new category of educational competitors. Google’s Grow with Google program, in partnership with Coursera, 9 The Keyword , “Opportunity for everyone,” blog entry by Sundar Pichai, Google, October 12, 2017. offers courses in high-demand areas such as user experience design and data analytics and has made significant gains in enrollment. These programs give prospective learners cost-effective, expeditious options beyond a degree program. Traditional digital-education providers that are primarily degree-focused may want to consider including such offerings in their strategies to compete and grow in the online education space.

Greater demand and rising quality standards also suggest that students are growing savvier about the returns of their educational investments. For some prospective students, especially those moving into high-paying fields such as IT, the opportunity to learn high-demand skills is more important than a program or institution’s brand. Nearly half of respondents to our learner segmentation survey said they would only consider paying for education programs that have an expected positive return on career outcomes, while 21 percent indicated they would consider attending a school to get a degree only if the school was “top ranked.” 10 McKinsey Learner Segmentation Survey (n = 3,709).

Five strategic moves that could unlock opportunities

Amid these market forces are potential growth opportunities for online education providers, but successfully unlocking these opportunities may require providers to make bold moves in adapting and pivoting strategies.

Employers in fields from healthcare to cybersecurity are struggling to find qualified workers, 11 WorkCare Blog , “Employers struggle to find qualified workers,” August 3, 2021; Matt Ferguson, “Employers struggle to find skilled workers,” CNN, 2008; David Ramel, “‘Great Resignation’ depletes already hard-to-find cybersecurity talent,” Converge360, March 24, 2022; Dave Muoio, “Staffing shortages force long-term care facilities to limit admissions, hire agency workers,” Fierce Healthcare, September 22, 2021. and online education can help adults of all ages quickly gain the skills needed to fill these positions and improve their career trajectories. At the same time, workers are reevaluating their career opportunities and looking to enter better-paying fields.

To meet these needs, capture the attention of prospective students, and distinguish themselves from competitors, online education providers could consider five strategic moves (Exhibit 2): integrate skill building and degree attainment to meet student and labor market needs, transform career planning and coaching services, revolutionize employer relationships, deliver a distinctive learning experience, and build a bold and distinctive brand.

1. Meet student and labor market needs

Educational institutions have traditionally focused on learning and knowledge building first and careers second. But students, especially prospective online learners, are focused on the ROI of their degree—specifically, what jobs their degree will prepare them for. 12 McKinsey analysis. Moreover, labor market needs are rapidly changing. As a primary pool of talent, institutions could align themselves with these shifts by rethinking program development and degree attainment to better prepare their students for a dynamic work environment. Institutions have three actions to consider:

Align programs with the needs of the market. At many institutions, including nontraditional online institutions, programs are developed through an outdated and often drawn-out process that is frequently divorced from the needs of employers and industries. This process not only leads to a mismatch in graduates’ skills but also rarely allows for the rapid development of new programs to meet current needs.

Institutions could stay ahead of the curve by adopting an iterative ‘learn and design’ program creation process that includes understanding current trends across industries, identifying shifts in technical and nontechnical skills, and revamping current programs or designing new ones to best prepare students.

For example, a university in Mexico found that new programs drove 34 percent of all new enrollment between 2016 and 2019. This institution focused on new-program development by identifying changes in job market trends and in-demand occupations, evaluating whether competitors were offering relevant programs to meet these workforce shifts, and making rapid decisions about which new programs to offer based on these factors. The creation of new programs was then centralized through an agile content development team (rather than spread across different “schools”) to ensure efficiency and speed to launch, enabling new programs to be built in less than three months. 13 McKinsey analysis.

Institutions could stay ahead of the curve by adopting an iterative ‘learn and design’ program creation process.

Integrate degree and nondegree offerings. The education sector has traditionally treated degree programs and nondegree certification programs as wholly separate. Each is valuable, and each has its shortcomings. More recently, a broader set of education programs have been gaining acceptance among adult learners, with certificate providers increasingly being considered equivalent to more traditional institutions of higher education. 14 McKinsey Learner Segmentation Survey (n = 3,709). This suggests that institutions could most effectively serve the student population by removing barriers between degree and nondegree programs and by offering an integrated package that incorporates credit-bearing credentials and certificates into the broader journey of earning a degree.

Universities don’t necessarily need to reinvent the wheel to build such integrated programs. To develop an end-to-end solution for students, traditional institutions could partner with established nondegree players such Udacity or Grow with Google. Conversely, nondegree providers could seek to partner with full-degree programs so that their students could earn credit for their work and move toward a degree if they chose to.

City University of New York (CUNY), for example, partnered with the New York Jobs CEO Council to launch the EverUp Micro-Credential Program, which offers 100-hour online intensives alongside traditional degree programs. Shaped by input from the largest employers in New York City, these credentials aim to better prepare students for jobs or internships by helping them master specific job-related skills. 15 “Launch your career with EverUp Micro-Credentials!,” CUNY, accessed March 2022.

Offer multiple models for degree attainment. Respondents to the McKinsey learner survey identified a lack of hands-on experience as a top concern with online learning, with 30 percent saying it was their biggest frustration. Many learners in online-only degree programs are adults or traditional-age students from nontraditional backgrounds who cannot wait until the end of a degree program to apply their practical technical skills in paid or part-time roles. By offering stackable credentials with clear “on-ramps” and “off-ramps” that allow concurrent or sequenced work experience opportunities, programs could meet students’ unique needs and support their overall skill-building trajectory while keeping them engaged and driving completion rates.

2. Transform career planning and coaching services

According to McKinsey’s learner survey, 35 percent of respondents said their top motivation for considering additional education was a stalled career or a stalled career search (Exhibit 3). To provide learners with stronger and better-aligned career outcomes and increase job placement potential in high-paying positions, online institutions could proactively and consistently engage with students to set specific goals, work toward those goals, and adjust programming as needed.

Historically, students have started their career journeys by choosing a major in the first year or two of a degree program and trying to find a job in a related field sometime before graduation. This model assumes that learners are well informed about which programs or courses to pursue and does little to actually support learners throughout their journeys. Merely providing an educational experience with little connection to a learner’s postgraduation context is likely not enough to help students achieve career goals, especially in digital environments where networking, information sessions, and other forms of exposure to careers may lack in quality and quantity. A Strada survey revealed that more than a third of adults would change their field of study if they could do it all over again, with lower levels of regret among higher earners. 16 On second thought: US adults reflect on their education decisions , Strada Education Network, June 2017.

Provide up-front opportunities to explore interests. Before selecting a major, students could take a survey or assessment that captures their passions, skills, and experiences and points them toward multiple majors and related career options that align with their profile. Some institutions, such as Dickinson College and Boston College, have begun to integrate strength and interest exploration into summer orientation sessions to encourage students to think about majors and careers before they even start classes. 17 Jon Marcus, “Some colleges ease up on pushing undergrads into picking majors right away,” The Hechinger Report , July 23, 2021. Equipped with data and information about students’ passions and interests, institutions could help students create personalized studies and skill-building plans early in the program. Unlike degree maps that direct students to follow a predetermined path, personalized plans could break down the process of acquiring a degree and show students how they could accumulate skills over time.

Offer integrative exposure to career pathways. It is important for learners to know whether the careers that are aligned to a prospective major are a solid fit. Institutions could expand and prioritize student access to immersive career experiences, including project-based learning, research opportunities, shadowing, and career-aligned mentoring. 18 “Student outcomes beyond completion: National findings from the 2021 Strada Alumni Survey,” Strada Education Network, October 27, 2021.

Wake Forest University has garnered attention for its revitalized approach to career services. The institution emphasizes career exploration and customized exposure to careers early in the student journey by using profiles on Handshake (a job search and matching platform) to connect students with organizations and companies based on their interests and qualifications. 19 Andy Chan and Christine Cruzvergara, Outcomes and metrics that matter: Embedding career services at higher education’s core , Handshake, September 2021.

Other institutions help students build digital portfolios of work that they can show to potential employers during interviews. This allows firms to see precisely what skills students are learning and how those skills relate to specific job roles through, for example, an employer-facing dashboard that links courses, student activities, and work experiences to specific skills and industries. 20 “Career e-portfolios to help land a job,” San José State University, accessed May 2022.

Adjust and iterate on studies and career plans. As a student progresses through the educational journey, institutions could perform check-ins, advise, and reevaluate personalized course plans more frequently. For example, the University of Colorado Boulder’s Program in Exploratory Studies provides personalized attention to help undergraduate students discover their interests, realign on a major and potential career paths, and adjust course plans accordingly. When the program launched in 2019, about 40 percent of Boulder students were switching majors after realizing a new one might be a better fit. The new advising approach gives students the ability to shift plans with ease. 21 “Some colleges,” July 23, 2021. Some other institutions also offer the ability to flex major requirements or stack credentials when pivoting to another field.

3. Revolutionize employer relationships

Online education providers are uniquely positioned to develop close B2B partnerships with organizations looking to upskill their employee bases and attract new talent. The ability of these providers to rapidly adjust their curricula, combined with their history of serving adult students looking to advance their careers, suggests that such partnerships could be a strong driver of growth.

A recent study by Udacity found that roughly 60 percent of employers said talent gaps are having a major or moderate impact on their business, while a majority of younger people across all regions believe their employers should invest in their future by giving them skill training. 22 Talent transformation global impact report , Udacity and Ipsos, January 2022. However, few educational institutions have made B2B a meaningful source of enrollment growth. Traditional B2B strategies often fail to sufficiently address the talent transformation needs of corporate partners. With employers facing unprecedented talent challenges and prospective students looking for career linkages, the moment may be ripe for rethinking how digital educators pursue B2B partnerships. While the nature of B2B strategies may vary across institutions, we have identified a few emerging, innovative approaches that could help institutions build strong B2B partnerships.

With employers facing unprecedented talent challenges and prospective students looking for career linkages, the moment may be ripe for rethinking how digital educators pursue B2B partnerships.

Focus on career-specific skills that can quickly address employer pain points. Many online institutions offer a broad range of certificate and training programs and seek to show the general value of their education to a potential partner instead of focusing on the skills needed for a specific industry or job function. By researching certain industries or roles, online education providers could identify very specific and practical skills that may meet the most acute talent development pain points. A skills-based approach often requires institutions to develop new content, bundle it, and sequence it in new ways while incorporating project-based learning. Scarce resources can make it difficult for universities to modularize all content simultaneously. Focusing on specific industries and professions can help them get started.

Develop comprehensive enterprise plans for upgrading and adding talent. Online education providers could differentiate their B2B offerings by thinking of themselves as talent development partners or as part of a “corporate academy.” By partnering with learning and development (L&D) teams to offer value-added services such as enterprise-wide assessments for talent transformation, these institutions could increase the value of educational partnerships and help ensure that it results in meaningful ROI for B2B partners. Once a business is enrolled, online education providers could develop personalized plans for each employee and create enterprise-specific reporting platforms that track and display the collective progress of the company’s talent pool. Moreover, providers could offer select student support services that are tailored for a given partner. In addition to developing existing talent, online education providers could innovate go-to-market approaches for attracting new talent to fields with significant labor shortages. For example, they could develop degree and training programs in partnership with employers who promise tuition assistance and jobs for students who complete the program. Talent attraction and development are more important than ever; by solving these problems, an online education provider could become integral to the core business instead of simply a benefit for employees.

Measure impact and ROI. Deeper partnerships that meet the specific needs of employers could drive real business value by filling talent gaps. However, very few, if any, online education providers have measured that impact or demonstrated the full ROI of upskilling employees. This suggests there is a unique opportunity for a nimble, forward-thinking provider to structure partnerships in which ROI is front and center. Measuring the impact of programs that build digital skills could also help unlock more B2B partnerships and greater enrollment growth.

4. Deliver a distinctive learning experience

The COVID-19 pandemic has further influenced consumer behavior and expectations across industries, 23 For more, see “ US consumer sentiment and behaviors during the coronavirus crisis ,” McKinsey, December 14, 2021. including education. Approximately 20 percent of respondents to our survey of US learners said their biggest frustration with online learning was “engaging in real-time conversations through a virtual medium.” About 18 percent of respondents said their top frustration with online learning was “getting the technology to work.”

To meet evolved student expectations, online institutions may want to upgrade their overall digital experience across core content delivery, build supporting tools and infrastructure, and apply best practices in customer experience. In our recent article on improving online higher education, 24 Felipe Child, Marcus Frank, Mariana Lef, and Jimmy Sarakatsannis, “ Setting a new bar for online higher education ,” McKinsey, October 18, 2021. we share the findings of our survey on academic research as well as the practices of more than 30 institutions, including both regulated degree-granting universities and nonregulated lifelong-education providers.

To deliver an outstanding learning experience and better outcomes for students, institutions could focus their efforts on three overarching principles (Exhibit 4):

Seamless journeys. Exceptional delivery includes a user-centered learning platform that is easy to navigate and highly interactive. Elements could include movie trailer–like course previews presented by top instructors, real-time progress dashboards across programs and courses, and integrated, timely alerts that let students know when they are not investing enough time on a topic and offer suggestions for study resources.

An engaging teaching approach. While top-notch faculty and teachers, interactive lessons, and high-quality content are all critical, exceptional delivery also includes supporting a variety of learning settings to adapt to different learning needs. Enabling students to choose a learning format they prefer is one example. Real-time collaboration via group work, breakout rooms for discussion classes, Q&As with professors, and free, embedded access to external resources—such as professional-association standards and newspaper articles—could also help strengthen learning.

A caring network. Strong networks offering both academic and nonacademic support could help institutions accelerate learning and foster the well-being of students. This could include easily accessible, 24/7 troubleshooting support via a live service desk for urgent learning and teaching problems. Other initiatives to consider are program-specific opportunities to enhance student life online, such as personalized meet and greets, special academic invitations, and thematic social clubs, as well as using the right technologies to allow for just-in-time community or adviser support where needed.

5. Build a bold and differentiated brand

In today’s highly competitive market, building a distinctive brand is more important than ever. Our independent analysis of the fastest-growing online universities revealed that their success was due, at least in part, to investing marketing dollars in raising broad-based awareness of their educational offerings. By sustaining these efforts over time, they were able to increase awareness and inbound interest, which ultimately helped drive enrollment. Through our work and our research, we’ve identified three marketing and branding benchmarks providers may want to consider:

A compelling brand message. By initiating the four moves listed above, online education providers could lay the foundation for a distinctive brand message that cuts through the “sea of sameness” that typifies most online education advertising. Simply emphasizing affordability and flexibility may not be enough. Successful brands are not afraid to be bold and elicit both emotional and rational responses from consumers. Shaping a brand message that speaks to people’s dreams for the future, and shows how an institution is innovating to deliver on that promise, could help the institution stand out and motivate prospective students to learn more about it. There are many ways for an institution to differentiate its brand, including focusing on a particular student segment (such as veterans), focusing on a particular field of study (such as healthcare or nursing), or focusing on a distinctive student experience (such as through a differentiated online platform or student support network).

A balanced marketing media mix that delivers sustainable student acquisition costs. Many online education providers developed their marketing strategies during a time of ever-growing demand and limited competition. Those strategies tended to emphasize “bottom of the funnel” tactics such as affiliate marketing and paid-search marketing that aimed to convert prospective students who were close to making a decision. Given the marked increase in competition and growing per-click costs, this strategy may not prove sustainable. Our research shows that the most successful institutions invest at least half of their marketing dollars in broad-reach media that drives organic traffic. While investing more in brand marketing does require patience, it could establish a brand that generates sustainable student acquisition costs over time while helping increase conversion rates across all channels and throughout the enrollment process. The use of digital channels such as video, social media, and audio could allow institutions to reach a broad but still relevant audience. These tactics may also allow institutions to track the impact of these broader marketing efforts by looking at organic traffic and search data.

Our research shows that the most successful institutions invest at least half of their marketing dollars in broad-reach media that drives organic traffic.

Use of authentic voices to build credibility. Institutions may benefit from creating opportunities for current and former students to communicate the value of their programs to the broader public. Successful students take great pride in their accomplishments and are often happy to share their experiences. Moreover, they can deliver authentic and credible messages. As more and more prospective students turn to TikTok, Instagram, and YouTube to research schools, promoting user-generated content could go a long way toward driving interest and enrollment growth.

Institutions may also want to ensure that their branding is sustained throughout the admissions process. Instead of using a rigid, sometimes overly persistent model that focuses on outbound phone calls and cookie-cutter information, institutions can instead adopt a flexible engagement model that provides personalized information and respects the audience’s time.

Admissions teams could also diversify how they interact with prospective students and work seamlessly across SMS, email, phone, and videoconferencing to provide information and answer questions. In this new model, admissions officers become more than a single point of contact, instead connecting students to online information and to people in other parts of the organization, such as alumni or faculty, who could help them make informed decisions.

This new approach to branding and admissions might sound like common sense, but many organizations have optimized their old models over decades. Thoroughly changing a branding strategy often requires a fundamental restructuring of the way institutions work, the skills they employ, and how they measure success.

While making progress in these five strategic areas could yield growth, doing all five in unison is likely to produce the greatest impact.

To compete and grow, digital-learning providers may benefit from moving fast and cross-functionally and making rapid decisions based on data. Executing these five big moves will likely require the investment and involvement of the full organization. McKinsey analysis suggests that for most institutions, this path will represent a full transformation of current operations; lessons discussed in other education insights may be helpful in that effort. This path also requires a willingness to look beyond education for ideas and expertise and to find new technologies from across the digital economy. Blazing the path to a new frontier of online education is daunting, but those that do it could grow their impact while supporting students.

Nadine Diaz-Infante is an associate partner in McKinsey’s Mexico City office, Michael Lazar is a partner in the New York office, Samvitha Ram is a consultant in the New Jersey office, and Austin Ray is a consultant in the Atlanta office.

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Online Learning Market Size: Statistics and Facts for 2024

The widespread use of e-learning, or online learning, gives flexible education options to millions of people worldwide.

Technology allows students to access multimedia courses from any device, giving them control over when and how they learn, breaking away from traditional classroom schedules. 

But, four years after the pandemic-driven virtual boom, is e-learning efficient? Explore the latest online learning statistics for 2024 to understand user and market behavior.

How did online learning change in 2023?

Online learning took a big turn in 2023 with hybrid models becoming more common . This shift brought virtual methods that personalized learning and made education accessible globally. 

Virtual approaches adapted and used AI tools to reach more students. But what lies ahead for the industry in 2024? Stay tuned for the latest stats shaping online learning.

The size global online learning market reached $316 billion in 2023

The global e-learning market hit a significant milestone, reaching $316.2 billion in 2023.

Its growth drivers include increased smartphone use, a preference for flexible education, and gamification techniques.

Analysts project a steady 8% annual growth, with the industry expected to reach a $661.6 billion market size by 2032.

North America claims 41% of the online learning market

North America accounts for a 41% revenue share of the nearly $316 billion global e-learning market as of 2022.

The region benefits from extensive learning infrastructure, surging use of 5G technology, and the development of innovative online education methodologies. 

The U.S. and Canada drive this trend. 

40% of Fortune 500 companies regularly use online learning

Over 40% of Fortune 500 companies use e-learning regularly. IBM, for example, saved around $200 million by switching to e-learning. 

Big companies like Amazon, Microsoft, and IBM have adopted this training method, as reported by Fortune.

U.S. schools spend over $30 million on online instructors 

As teacher shortages increased in U.S. school districts in 2023 , administrators increasingly filled vacancies by contracting virtual instructors from private companies.

The Guardian revealed that over 100 districts have spent a combined $31 million on online teachers from Proximity Learning since fall 2021.

Individual deals highlight the shift to remote staffing. Memphis-Shelby County Schools in Tennessee spent $6.63 million on Proximity teachers since January 2022 - one of the company's largest customers. 

Other districts like Little Rock reserved over half a million dollars for specialized science and math e-teachers. 

What do students prefer about online learning?

Accessibility and convenience certainly enable e-learning's growth. But rather than flashy multimedia, learners globally rank fundamental best practices like course organization and progress tracking as top priorities for online satisfaction.

Read on to discover additional stats revealing preferences and learn why over half of adult undergraduates still prefer blending virtual lessons with some campus interactions in a hybrid model. 

The organization of the course is the most valuable element for students in virtuality

In a recent survey of 7,000 students, McKinsey found that fundamental aspects still play a crucial role in the online learning experience.

In 16 out of 17 countries surveyed, students emphasized the importance of a well-organized online course with a clear path and a step-by-step guide to achieving their goals as one of their top priorities.

57% of digital content consumers prefer mobile learning 

Recent surveys confirm the mobile devices' role in online learning today, validating a growing mobile e-learning market.

Among 2000 digital content consumers surveyed by Thinkfic , 68% said they generally access material on phones rather than PCs.

When specifically asked about educational content, 57% still preferred mobile consumption to desktop.

55% of adult undergraduates prefer the hybrid learning model

According to recent reports , 55% of adult undergraduates still prefer the hybrid learning model, which combines online and in-person classes.

Despite an overall decrease in interest in hybrid learning across higher education, surveys show that most non-traditional adult undergraduates in the US favor this flexible approach. 

Even so, hybrid model preference dipped by 2% for traditional undergrads between 2019 and 2022 and decreased by 10% among post-graduate students during the same period.

65% of students want to keep some elements of virtuality

Surveys in 17 countries show that 65% of college students want to keep certain online elements as higher education shifts away from pandemic-induced virtual classes. 

Even in France, where interest is lowest, over 50% of students want ongoing flexibility.

Top preferences for virtual elements include recorded lectures, easy access to materials online, and flexible work-study balance.

However, concerns about distraction, boredom, and discipline persist, leading to hesitation about fully online degrees.

Challenges for online learning: cyber security is a priority

EdTech leaders are venturing into new areas like online degrees, cyber security, student loans, and career shifts through reskilling and upskilling. 

With India's internet usage peaking in the next decade, there's a growing demand for innovative learning options. 

That extends beyond cities; users from semi-urban and rural areas are driving substantial growth as they seek opportunities for personal advancement. 

The goal is clear – offer integrated solutions.

74% of cyberattacks on universities succeed

Cybersecurity remains a big challenge for colleges and universities. An estimated 74% of cyberattacks on those institutions succeed.

It is a scenario to pay attention to if we consider that 40% of them require over one month to recover from ransomware attacks fully- the slowest of any sector.

No EdTech funding rounds hit $100M by 2023’s Q3

The venture capital funding climate for online education technology cooled noticeably since 2022.

According to Crunchbase's August 2023 report, not a single EdTech investment crossed the $100 million mark globally, a stark contrast to the 60+ mega-deals in the prior two years. 

More broadly, total capital invested in the sector year-to-date through August 2023 fell roughly 66% versus 2022.

The shifting environment also dragged down edtech unicorn valuations, with 12 companies falling off the $1 billion-plus list since January. 

Summary: Online Learning Statistics: Market Size and Facts for 2024

The global online learning market reached $316 billion in 2023

U.S. schools spend over $30 million on online instructors

57% of digital content consumers prefer mobile learning

What role does Artificial Intelligence (AI) play in online learning?

AI in eLearning acts as a personal learning assistant, understanding individual learning preferences. 

Companies like Obrizum use AI to create personalized learning experiences, analyze user learning patterns, and address specific needs. 

AI also facilitates course creation and content translation for increased accessibility, although concerns about security and privacy persist.

Why prioritize upskilling and reskilling through e-learning?

Companies focus on upskilling (improving existing skills) and reskilling (learning new skills) to tackle employee turnover due to limited career advancement. These initiatives retain top talent and boost morale. 

Online and hybrid learning experiences offer an ongoing process for skill development, benefiting individuals and companies. 

Does e-learning impact global education?

UNESCO researchers found that the heavy reliance on technology during the pandemic led to increased disparities and learning loss for many students globally.

That issue was observed in countries like Kenya and Brazil but also in more developed nations like Britain and the United States. 

These findings spark discussions on the effectiveness of remote learning and the importance of in-person instruction.

Final Thoughts

In 2024, crucial investments will refine hybrid infrastructure and teaching methods. 

Artificial intelligence (AI) promises more personalized content catered to individuals, and Virtual reality will look to transform abstract concepts into immersive experiences to raise engagement. 

With innovations making classrooms smarter, student-teacher connections stronger across distance, and skills building more adaptive on-demand, the future remains bright for optimized and equitable online education.

• eLearning Trends 2024: Key Statistics and Emerging Technologies Reshaping Online Education - Skillademia  
• Growth Despite A Downturn: Predictions For The Hybrid Learning Industry  
• E-Learning Market Size, Share, Trends and Growth 2024-32  
• Global E-learning Market Outlook Report 2023: North America Dominated the Market in 2022 with Over 41% Revenue Share - Forecasts to 2028 - ResearchAndMarkets.com  
• How the power of e-learning is taking over the world  
• The rise of the virtual teacher
• What do higher education students want from online learning?  
• 10 Online Education Statistics that will Set the Tone in 2024 - Skillademia  
• Hybrid Learning: Where Students and Institutions Currently Stand  
• How Should Higher Education Institutions Prioritize Security Spending? | EdTech Magazine  
• EdTech investment cooling in 2023 but growth outlook remains strong  
• An Ed-Tech Tragedy? | UNESCO  

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• 15 BeReal Statistics You Need to Know in 2024
• eLearning Trends 2024: Key Statistics and Emerging Technologies Reshaping Online Education
• 10 EdTech Statistics to Join The eLearning Boom
• Memrise Statistics (2024): Usage, Demographics, and Revenue Data

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Global online education analysis report 2024: revolutionizing education through technology - market to reach $788.05 billion by 2032.

Global Online Education Market

Dublin, May 24, 2024 (GLOBE NEWSWIRE) -- The "Global Online Education Market Report by Type, Provider, Technology, Region and Company Analysis 2024-2032" report has been added to ResearchAndMarkets.com's offering.

The worldwide online education sector is primed for exponential growth with an anticipated Compound Annual Growth Rate (CAGR) of 11.67% from 2024 to 2032. This robust expansion is forecasted to see the market value reach an estimated US$ 788.05 billion by the year 2032, signaling a transformative era in educational delivery and accessibility.

In the face of a rapidly changing educational landscape, online education providers are capitalizing on burgeoning opportunities to forge strategic B2B partnerships. These collaborations aim to satiate the growing corporate hunger for employee training and talent recruitment. The agility of these providers to adapt curricular offerings to professional demands, coupled with their track record in adult education, lays fertile ground for these mutually beneficial alliances.

Thriving Demand and Innovation in Online Education The market's trajectory is significantly influenced by factors such as heightened demand for quality and experience in education, alongside vigorous competition among online degree providers. There has been unprecedented growth in the number of online education enterprises, bolstered by vigorous venture capital investment. Cutting-edge technologies such as Virtual and Augmented Reality, as well as back-end support from AI and machine learning, are rapidly redefining the online educational engagement model.

Online Learning Dynamics of 2024 With nearly half of the global student population engaging in online learning, the sector witnesses the most expedient growth in the educational domain, ballooning by 900% since the early 2000s. As businesses increasingly integrate online training solutions, with 80% currently providing such platforms, the conviction that online learning surpasses traditional modalities grows stronger among learners. The efficacy of online education is evident in its potential to augment student retention and expedite the learning process.

Growth in U.S. Online Education Market The U.S. online education ecosystem, also known as distance learning, has become an exemplary model of flexibility and innovation, furnishing students with a digital arsenal that spans online courses to advanced AI tools. The surge in educational technology adoption, resultant of the COVID-19 pandemic and subsequent shift towards online learning methodologies, has permanently altered the educational framework within the U.S.

Market Developments and Strategic Moves Key players shaping the global online education market include Coursera Inc., Instructure Holding Inc., Adobe Inc., and others, all of which have witnessed significant mergers and acquisitions, reinforcing their market positions. These strategic consolidations demonstrate the vitality and dynamism within the sector, as organizations not only expand their service portfolios but also integrate innovative technologies to refine their educational offerings.

Market Scope and Analysis The market scope extends broadly across academic, corporate, and government sectors, caters to diverse providers, and capitalizes on multiple technological platforms. The comprehensive analysis underscores the sector's span over key regions, including North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa, delineating the economic potential and infrastructural development across these geographies. The online education market's continuous evolution presents an exciting landscape for potential growth, innovation, and global impact on learning and professional development. Key Attributes:

Company Analysis: Overview, Recent Developments, Revenue Analysis

Coursera Inc.

Instructure Holding Inc.

Alphabet Inc.

Pearsons Inc.

Stride Inc.

NetEase Inc.

Type - Global Online Education Market breakup in 3 viewpoints:

Higher Education

Vocational Training

K-12 Education

Large Enterprises

Provider - Global Online Education Market breakup in 2 viewpoints:

Technology - Global Online Education Market breakup in 6 viewpoints:

Online e-learning

Learning Management System (LMS)

Mobile e-learning

Rapid e-learning

Virtual classroom

Country - Global Online Education Market breakup of 25 Countries:

North America

United States

United Kingdom

Asia Pacific

South Korea

New Zealand

Latin America

Middle East & Africa

Saudi Arabia

South Africa

For more information about this report visit https://www.researchandmarkets.com/r/2j8yhh

About ResearchAndMarkets.com ResearchAndMarkets.com is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

Online Education/E-Learning Market

Online education/e-learning market - global industry assessment & forecast, technology & media, segments covered, customization offered.

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Global Online Education/E-Learning Market is valued at USD 198.2 Billion in 2022 and is projected to reach a value of USD 602.0 Billion by 2030 by 2028 at a CAGR (Compound Annual Growth Rate) of 17.2% over the forecast period.

Online education or e-learning is a methodology that deals with teaching/imparting education with the help of online mediums without using classrooms. E-learning can also be delivered using a network-enabled transfer of skill and knowledge. The global Online Education/E-Learning market is expected to grow significantly during the forecast period owing to the rising integration of smart solutions such as artificial intelligence (AI), virtual reality (VR), and learning management systems (LMS). Additionally, the pandemic has pushed the market towards an incremental growth pattern as many schools and college institutions were shut off to curb the virus's spread.

The effective way content can be delivered to a user using online mediums is the most proficient driver for the global market's demand. Teachers and students can impart and absorb knowledge in PDFs, podcasts, videos, and images. Additionally, online education can be accessed by numerous students simultaneously without any hiccups. The educational content can be accessed at any time and place and is generally more affordable than traditional education. Studies have indicated that learning in your choice of environment can enable a slow or a faster learner to incorporate knowledge at a faster pace. These factors are expected to act as drivers and provide sustainable growth for the global Online Education/E-Learning market during the forecast period.

Increased internet penetration has skyrocketed during the past decade owing to increased technological infrastructure and advancement in connectivity. Rising smartphone proliferation among the urban population has paved the way for exponential growth in the demand for online education. Rising developments in interactive teaching methods combined with increased availability in the number of courses in content and degree of education are expected to widen the market's scope. The rising integration of online education within SMEs and increased adoption of remote learning will contribute to the global market.

Online Education/E-Learning Market Size, 2022 To 2030 (USD Billion)

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Economic Insights

The Center for Economics and Business Research (CEBR) and several other organizations predict that the Indian economy will soon experience a slight recession. Several economies have contracted due to factors like reduced borrowing costs to combat inflation. The annual World Economic League Table published by the British consultancy predicts that the world economy will reach a value of USD 100 trillion in 2022. Ever since Russia invaded Ukraine, geopolitical threats have multiplied. According to several investors, market participants, and other authorities, the war would drag the global economy and drive inflation. These elements are anticipated to raise uncertainty and expose people to serious risks. A few developed economies have already started to take shape.

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1. COVID-19 Pandemic to Propel Market Growth: The ongoing pandemic positively impacted the global Online Education/E-Learning market as various colleges and institutions were shut down. In an attempt to keep the student's education open during the shutdown of these institutions, increased adoption of e-learning platforms among large enterprises was observed.

2. Increased Content Digitization: The rising integration of smart solutions such as AI and ML led to a large volume of digitized content, which allowed for growing courses on these platforms. Additionally, increased utilization of cloud-based systems within developed economies is expected to push the market's demand globally.

3. Rising Government Initiatives: Increased government education spending is expected to propel the demand of the Online Education/E-Learning market. Additionally, increasing government initiatives have led to rising investments in online platforms for education students within rural areas.

4. Utilization of LMS within Europe: Learning management systems are growing in popularity within the European continent owing to increased technological advancements combined with the rising need for interactive learning. For instance, in German, the Berlin Senate Department for Education announced that they were signing an agreement to provide an LMS platform for schools in Berlin. In the first phase alone, more than 50,000 users were made available to the software, with plans to expand the support to 400,000.

5. Scalability and Widened Access: Global education is expanding and growing significantly. These factors are expected to create opportunities for the global Online Education/E-Learning market. Additionally, these platforms can be scaled rapidly while imparting knowledge to users while saving time and money.

The global Online Education/E-Learning market can be categorized on the following: Type, Product Type, Learning, End Users, and Regions . Based on type, the market can be categorized into hardware and software. By product type, the market can be segmented across content and services. In terms of learning, the market can be fragmented across synchronous and asynchronous. By end user, the market can be split between K-12, higher education, and industry and professionals. Likewise, based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa.

Based on Type

Software to Witness Largest Market Share While Hardware to Fuel Fastest Growing CAGR

The software segment will occupy the largest market share during the forecast period. The software part of global online education includes online portals from wherein content can be accessed. Often time, subscriptions and other activities happen on these platforms. Payments are also transacted on these platforms, after which access to the educational content is provided. The hardware segment contains notebooks, laptops, personal computers, and other devices from which this content can be accessed and watched.

Based on Product Type

Services to Fuel Widened Market Growth Owing to Rising Adoption of Online Certifications

Services include a wide range of solutions, including online certifications, test preparation activities, higher education, and language preparedness. These solutions are extremely valuable as users can access them anytime from their homes. Additionally, these courses are designed to be undertaken by students and professionals. Mostly, these courses are not set to be completed within specified times, and users can initiate and complete them on their schedules. These factors will contribute to the segmental growth during the forecast period. Content will grow with the fastest-growing CAGR during the forecast period as they include a wide range of courses that pertain to commerce, arts, and supplementary primary and secondary education.

Based on Learning

Asynchronous Learning to Dominate Market in Sales Owing to Flexibility

Asynchronous learning will dominate the global Online Education/E-Learning market in terms of sales. Asynchronous learning allows users to log in to their courses at any time. Additionally, these learning modes do not include any format of live video lecture components. Any form of real-time learning with peers is not included in asynchronous learning. This is pivotal for learners and users trying to get a supplementary education while dealing with their professional/school lives. Additionally, asynchronous learning courses can schedule group discussion work when it is convenient for everyone in the current module. These factors will contribute to the global segmental growth of asynchronous learning. Synchronous will grow with the fastest growing CAGR during the forecast period due to the ability to participate in real-time class discussions and get doubts solved rapidly.

Based on End Users

K-12 Users to Reign Dominance During Forecast Owing to Larger Consumer Base

K-12 users are expected to occupy the largest market share during the forecast period. The consumer base for K-12 is relatively higher compared to its counterparts. K-12 include all students that are pursuing primary education. Rising mobile proliferation among rural areas and increasing internet penetration are expected to contribute to segmental growth. Factors such as after-hours coaching being utilized at a higher rate among low-income economies are expected to further add to the global Online Education/E-Learning market during the forecast period. Industry and professional users are expected to grow with the fastest CAGR as the number of professionals seeking additional and supplemental education for upgrading their careers.

Based on Region

North America to Adapt at a Higher Rate Resulting in Market Dominance

The global Online Education/E-Learning market is expected to be dominated by the North American region owing to the well-established infrastructure combined with a highly skilled workforce. Another contributing factor to the expanding market can be attributed to the rising adoption of the bring-your-own-device (BYOD) policy among corporate enterprises. The presence of dominant players, including Cisco Systems, Inc., Oracle, and Microsoft Corporation, will further push the market growth toward a commanding position. The rising need for enhancing the skillset of employees and technicalities among students will further propel the growth of the North American Online Education/E-Learning market during the forecast period.

The Asia Pacific region will grow with the fastest growing CAGR during the forecast period owing to the rising utilization of internet-based services and increased smartphone purchases. Additionally, rising educational institutions in countries such as India, China, and Japan focusing on online education will lead to sustainable market growth.

Competitive Landscape

The global Online Education/E-Learning market is full of players focused on dominating by catering to consumers from various age groups. Additionally, these players focus on merging and acquiring various like-minded organizations to absorb their consumer base. Aggressive marketing tactics are also implemented to market their product to a wider consumer base by pricing their courses at a modest price.

The key players in the global Online Education/E-Learning market include - Lynda.com (US), Tata Interactive Systems (India), Mcgraw-hill Education (US), Blackboard Inc. (US), Aptara Inc. (US), Powerschool Group LLC (US), K12 Inc. (US), Udacity Inc. (US), Cisco Systems Inc. (US), Skills2learn Ltd. (UK), City & Guilds Group (UK), Citrix Education Inc. (US), Centerpoint Systems Inc. (US), Docebo (Canada), Adobe Systems Inc. (US), Articulate Global Inc. (US), Cornerstone on Demand Inc. (US), Learning Pool (UK), Microsoft Corporation (US), SAP SE (Germany), Adobe Systems Inc. (US), Saba Software (US), Oracle Corporation (US), KallidUS Ltd. (UK), Edmodo (US) among others.

Recent Market Developments:

· May 2022: Class Technologies announced that they reached a definitive agreement to acquire Anthology's Blackboard Collaborate. Anthology is a market leader in education provider solutions that support the entire learner lifecycle. The agreement between Class Technologies and Anthology will be based on the former acquiring Blackboard's virtual classroom tool.

· December 2021: Udemy announced they were partnering with MultiChoice, Africa's leading entertainment provider, to give consumers a wide range of quality online learning opportunities. This opportunity will give MultiChoice customers access to higher-quality courses in various languages.

Segmentation of the Global Online Education/E-Learning Market

Frequently Asked Question

What is the global demand for online education/e-learning in terms of revenue.

The global Online Education/E-Learning valued at USD 198.2 Billion in 2022 and is expected to reach USD 602.0 Billion in 2030 growing at a CAGR of 17.2%.

Which are the prominent players in the market?

The prominent players in the market are Lynda.com (US), Tata Interactive Systems (India), Mcgraw-hill Education (US), Blackboard Inc. (US), Aptara Inc. (US), Powerschool Group LLC (US), K12 Inc. (US), Udacity Inc. (US), Cisco Systems Inc. (US), Skills2learn Ltd. (UK), City & Guilds Group (UK), Citrix Education Inc. (US), Centerpoint Systems Inc. (US), Docebo (Canada), Adobe Systems Inc. (US), Articulate Global Inc. (US), Cornerstone on Demand Inc. (US), Learning Pool (UK), Microsoft Corporation (US), SAP SE (Germany), Adobe Systems Inc. (US), Saba Software (US), Oracle Corporation (US), KallidUS Ltd. (UK), Edmodo (US).

At what CAGR is the market projected to grow within the forecast period?

The market is project to grow at a CAGR of 17.2% between 2023 and 2030.

What are the driving factors fueling the growth of the market.

• Remote learning trends enforced by the global pandemic

Which region accounted for the largest share in the market?

North America was the leading regional segment of the Online Education/E-Learning in 2022.

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• Government and Public Sector /
• Public Sector /
• Education /
• Online Education

Global Online Education Market - Forecasts From 2020 To 2025

• February 2020
• Region: Global
• Knowledge Sourcing Intelligence LLP
• ID: 4986759
• Description

Table of Contents

Companies mentioned, methodology, related topics, related reports.

• Purchase Options
• Ask a Question
• Recently Viewed Products
• Mobile E-learning
• Learning Management System
• Application Simulation Tool
• Rapid E-learning
• Virtual Classroom
• Service Provider
• Content Provider
• Higher Education Institutions
• K-12 Schools
• Saudi Arabia
• Apollog Education Group, Inc.
• Blackboard Inc.
• Citrix Systems, Inc.
• McGraw-Hill Education
• Microsoft Corporation
• MPS Limited
• Professional Development And Training

Global Online Education Market Report by Type, Provider, Technology, Region and Company Analysis 2024-2032

•  Report

Online Education Global Market Report 2024

Global Digital Education Market by Learning Type (Instructor-Led Online Education, Self-Paced Online Education), Course Type (Entrepreneurship & Business Management Courses, Science & Technology Courses), End-User - Forecast 2024-2030

Global Online Education Market 2024-2028

• February 2024

K-12 Online Education Global Market Insights 2024, Analysis and Forecast to 2029, by Market Participants, Regions, Technology, Application, Product Type

• January 2024

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• Education Services

Online Education Market by Type, End-user, and Geography - Forecast and Analysis 2023-2027

• Published: Nov 2022
• SKU: IRTNTR43516

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The online education market is estimated to grow at a CAGR of 9.49%  between 2022 and 2027. The size of the market is forecast to increase by USD 148.2 billion.  The growth of the market depends on serval factors, including standardization of tests, rapid penetration of Internet-enabled devices and increasing focus on language learning.

This report extensively covers market segmentation by type (primary and secondary supplemental education, reskilling and online certifications, higher education, test preparation, and language and casual learning), end-user (academic, corporate , and government), and geography ( North America, APAC, Europe, South America, and Middle East and Africa) . It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.

What will the Size of the Online Education Market be During the Forecast Period?

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Parent Market Analysis

Technavio categorizes the global online education market as a part of the Education Services market within the global Consumer Discretionary industry.  The parent market, the global education services market, covers products, services, and solutions that are offered to educational institutions, corporate institutions, students, parents, individuals, and teachers. Technavio calculates the global education services market size based on the combined revenues generated by manufacturers or providers of equipment, software, teaching materials, solutions, and services. Our research report has extensively covered external factors influencing the parent market growth during the forecast period.

Online Education Market: Key Drivers, Trends, Challenges, and Customer Landscape

The Standardization of tests is notably driving the online education market growth, although factors such as inadequate cybersecurity measures may impede the market growth.  Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Key Online Education Market Driver 

The standardization of tests will drive the online education market growth during the forecast period.  The online education market is estimated to grow due to factors such as the increased adoption of advanced technologies, the inefficiency of the traditional education system, and the rising use of customization in content delivery. The availability of comprehensive content at affordable prices to students will be a key factor driving the adoption of online educational courses. Brands will choose to differentiate themselves based on the provision of value-added services, such as soft skills development and career counselling. 

Owing to the high cost and limited accessibility of traditional printed textbooks, educational institutions are increasingly focusing on online education. Vendors also provide audio-visual content and simulation learning platforms, which can be customized as per the school curriculum. The availability of various support solutions, such as  learning management  solutions (LMS) and enterprise resource planning (ERP), as well as  augmented reality  (AR), virtual reality (VR), blended learning solutions, and student assessment software, has further played a major role in enhancing the demand for online education from various schools and universities. These factors will fuel market growth. 

Key Online Education Market Trend

Apps and wearables for online education will be a key trend in the online education market during the forecast period.  Advanced technologies such as mobile apps and wearables are trending in the market. The use of virtual reality (VR) in education creates a unique environment for students. Along with the use of VR in online lessons, tutors are enhancing their sessions with various mobile apps. The proliferation of smartphones, coupled with the increasing penetration of the Internet, is fueling the demand for mobile learning apps.

VR and smartwatches are expected to be the most popular technologies in virtual classrooms. The main benefit of these technologies is the ability to share content easily. Smartwatches keep the user connected always. Besides, a smartwatch can be connected to other devices, such as smartphones, which makes  online tutoring  convenient for end-users. Therefore, more vendors will adopt such technologies in their offerings during the forecast period, which will support market growth.

Key Online Education Market Challenge

Inadequate cybersecurity measures will challenge the online education market growth during the forecast period.  With the increased digitization of education, the threats related to information security, unwarranted access, and student data privacy have increased. The key reasons for the vulnerability of the educational sector to cyberattacks include the availability of valuable user and organizational data, the lack of a centralized structure for data storage, and the unregulated use of personal digital devices.

The major sources of cybersecurity threats to educational content include malware viruses, such as WannaCry, through social media, the virtualization of systems, and the consumerization of IT (Information Technology). Hence, the inadequacy of the cybersecurity measures adopted by educational institutions and individual learners is expected to hamper the growth of the global online education market during the forecast period.

Key Online Education Market Customer Landscape

The report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Global Online Education Market Customer Landscape

Who are the Major Online Education Market Vendors?                                      

Vendors are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.

2u.com -  The company offers services for online education, giving options for technical reskilling in data analytics, UX/UI, cybersecurity, and more.

The report also includes detailed analyses of the competitive landscape of the market and information about 15 market vendors, including:

• Alef Education Consultancy LLC
• Ambow Education Holding Ltd.
• Aptara Inc.
• Cengage Learning Inc.
• Coursera Inc.
• General Assembly Space Inc.
• Instructure Holdings Inc.
• ITS EDUCATION ASIA
• iTutorGroup Ltd.
• iversity Learning Solutions GmbH
• LinkedIn Corp.
• McGraw Hill Education Inc.
• Online Education Pty. Ltd.

Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.

What is the Fastest-Growing Segments in the Online Education Market?

The market share growth by the primary and secondary supplemental education segment will be significant during the forecast period. The online channel delivers a conducive educational environment to students who favour individual high-quality learning.

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The primary and secondary supplemental education segment showed a gradual increase in market share with USD 56.18 billion in 2017 and continued to grow by 2021. The online courses offered in this segment are based on a subscription basis, with an option for students to customize the type of content based on their needs. Moreover, this segment works on the basis of B2B. However, the consumer-to-consumer (C2C) model is gradually becoming popular. The curriculum for science, technology, engineering, and mathematics (STEM) subjects is gaining importance as it combines rigorous academic principles with the skills of learners. E-learning platforms teach these four disciplines as an integrated learning paradigm based on real-world applications rather than teaching them as discrete and separate subjects. Schools also provide game-based e-learning digital education with goals, rules, feedback systems, and voluntary participation. The curriculum uses gaming elements embedded with educational gaming features designed to aid teaching and enhance the student's learning experience by developing critical thinking and problem-solving skills.

Which are the Key Regions for the Online Education Market?

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North America  is projected to account for  33%  of the market's growth by 2027. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. 

The adoption of digital education content is high in North America. Companies are investing in new technologies to provide flexibility to the academic sector. Therefore, students can learn using the digital mode of education and technological tools while exploring a virtual learning environment. The US is the largest online education market in the region. The market in the country is driven by the increasing acceptance of online degrees. The high demand for smartphones and tablets is replacing notebooks and desktops. Thus, vendors are making significant investments in developing content that covers the academic syllabus, which is improving the efficiency of learners. The strong information and communications technology (ICT) infrastructure in many educational institutions in the country facilitates the incorporation of online courses among students.

• Segment Overview

The report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. The market has been segmented by type, product, distribution channel, and region.

• Primary and secondary supplemental education
• Reskilling and online certifications (ROC)
• Higher education
• Test Preparation
• Language and casual learning (LCL)
• Government 
• Rest of Europe
• Saudi Arabia
• South Africa
• Rest of the Middle East & Africa

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What are the Key Data Covered in this Online Education Market Report?

• CAGR of the market during the forecast period.
• Detailed information on factors that will drive the growth of the market between 2023 and 2027
• Precise estimation of the size of the online education market size and its contribution of the market in focus to the parent market.
• Accurate predictions about upcoming trends and changes in consumer behaviour.
• Growth of the market industry across North America, APAC, Europe, South America, and Middle East and Africa.
• Thorough analysis of the market’s competitive landscape and detailed information about vendors.
• Comprehensive analysis of factors that will challenge the growth of online education market vendors.

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1 Executive Summary

• Exhibit 01: Executive Summary – Chart on Market Overview
• Exhibit 02: Executive Summary – Data Table on Market Overview
• Exhibit 03: Executive Summary – Chart on Global Market Characteristics
• Exhibit 04: Executive Summary – Chart on Market by Geography
• Exhibit 05: Executive Summary – Chart on Market Segmentation by Type
• Exhibit 06: Executive Summary – Chart on Market Segmentation by End-user
• Exhibit 07: Executive Summary – Chart on Incremental Growth
• Exhibit 08: Executive Summary – Data Table on Incremental Growth
• Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

• Exhibit 10: Parent market
• Exhibit 11: Market Characteristics

3 Market Sizing

• Exhibit 12: Offerings of vendors included in the market definition
• Exhibit 13: Market segments
• 3.3 Market size 2022
• Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ billion)
• Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ billion)
• Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
• Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

• Exhibit 18: Historic Market Size – Data Table on Global online education market 2017 - 2021 ($ billion)
• Exhibit 19: Historic Market Size – Type Segment 2017 - 2021 ($ billion)
• Exhibit 20: Historic Market Size – End Users Segment 2017 - 2021 ($ billion)
• Exhibit 21: Historic Market Size – Region Segment 2017 - 2021 ($ billion)

5 Five Forces Analysis

• Exhibit 22: Five forces analysis - Comparison between2022 and 2027
• Exhibit 23: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
• Exhibit 24: Bargaining power of suppliers – Impact of key factors in 2022 and 2027
• Exhibit 25: Threat of new entrants – Impact of key factors in 2022 and 2027
• Exhibit 26: Threat of substitutes – Impact of key factors in 2022 and 2027
• Exhibit 27: Threat of rivalry – Impact of key factors in 2022 and 2027
• Exhibit 28: Chart on Market condition - Five forces 2022 and 2027

6 Market Segmentation by Type

• Exhibit 29: Chart on Type - Market share 2022-2027 (%)
• Exhibit 30: Data Table on Type - Market share 2022-2027 (%)
• Exhibit 31: Chart on Comparison by Type
• Exhibit 32: Data Table on Comparison by Type
• Exhibit 33: Chart on Primary and secondary supplemental education - Market size and forecast 2022-2027 ($ billion)
• Exhibit 34: Data Table on Primary and secondary supplemental education - Market size and forecast 2022-2027 ($ billion)
• Exhibit 35: Chart on Primary and secondary supplemental education - Year-over-year growth 2022-2027 (%)
• Exhibit 36: Data Table on Primary and secondary supplemental education - Year-over-year growth 2022-2027 (%)
• Exhibit 37: Chart on Reskilling and online certifications - Market size and forecast 2022-2027 ($ billion)
• Exhibit 38: Data Table on Reskilling and online certifications - Market size and forecast 2022-2027 ($ billion)
• Exhibit 39: Chart on Reskilling and online certifications - Year-over-year growth 2022-2027 (%)
• Exhibit 40: Data Table on Reskilling and online certifications - Year-over-year growth 2022-2027 (%)
• Exhibit 41: Chart on Higher education - Market size and forecast 2022-2027 ($ billion)
• Exhibit 42: Data Table on Higher education - Market size and forecast 2022-2027 ($ billion)
• Exhibit 43: Chart on Higher education - Year-over-year growth 2022-2027 (%)
• Exhibit 44: Data Table on Higher education - Year-over-year growth 2022-2027 (%)
• Exhibit 45: Chart on Test preparation - Market size and forecast 2022-2027 ($ billion)
• Exhibit 46: Data Table on Test preparation - Market size and forecast 2022-2027 ($ billion)
• Exhibit 47: Chart on Test preparation - Year-over-year growth 2022-2027 (%)
• Exhibit 48: Data Table on Test preparation - Year-over-year growth 2022-2027 (%)
• Exhibit 49: Chart on Language and casual learning - Market size and forecast 2022-2027 ($ billion)
• Exhibit 50: Data Table on Language and casual learning - Market size and forecast 2022-2027 ($ billion)
• Exhibit 51: Chart on Language and casual learning - Year-over-year growth 2022-2027 (%)
• Exhibit 52: Data Table on Language and casual learning - Year-over-year growth 2022-2027 (%)
• Exhibit 53: Market opportunity by Type ($ billion)

7 Market Segmentation by End-user

• Exhibit 54: Chart on End-user - Market share 2022-2027 (%)
• Exhibit 55: Data Table on End-user - Market share 2022-2027 (%)
• Exhibit 56: Chart on Comparison by End-user
• Exhibit 57: Data Table on Comparison by End-user
• Exhibit 58: Chart on Academic - Market size and forecast 2022-2027 ($ billion)
• Exhibit 59: Data Table on Academic - Market size and forecast 2022-2027 ($ billion)
• Exhibit 60: Chart on Academic - Year-over-year growth 2022-2027 (%)
• Exhibit 61: Data Table on Academic - Year-over-year growth 2022-2027 (%)
• Exhibit 62: Chart on Corporate - Market size and forecast 2022-2027 ($ billion)
• Exhibit 63: Data Table on Corporate - Market size and forecast 2022-2027 ($ billion)
• Exhibit 64: Chart on Corporate - Year-over-year growth 2022-2027 (%)
• Exhibit 65: Data Table on Corporate - Year-over-year growth 2022-2027 (%)
• Exhibit 66: Chart on Government - Market size and forecast 2022-2027 ($ billion)
• Exhibit 67: Data Table on Government - Market size and forecast 2022-2027 ($ billion)
• Exhibit 68: Chart on Government - Year-over-year growth 2022-2027 (%)
• Exhibit 69: Data Table on Government - Year-over-year growth 2022-2027 (%)
• Exhibit 70: Market opportunity by End-user ($ billion)

8 Customer Landscape

• Exhibit 71: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• Exhibit 72: Chart on Market share by geography 2022-2027 (%)
• Exhibit 73: Data Table on Market share by geography 2022-2027 (%)
• Exhibit 74: Chart on Geographic comparison
• Exhibit 75: Data Table on Geographic comparison
• Exhibit 76: Chart on North America - Market size and forecast 2022-2027 ($ billion)
• Exhibit 77: Data Table on North America - Market size and forecast 2022-2027 ($ billion)
• Exhibit 78: Chart on North America - Year-over-year growth 2022-2027 (%)
• Exhibit 79: Data Table on North America - Year-over-year growth 2022-2027 (%)
• Exhibit 80: Chart on APAC - Market size and forecast 2022-2027 ($ billion)
• Exhibit 81: Data Table on APAC - Market size and forecast 2022-2027 ($ billion)
• Exhibit 82: Chart on APAC - Year-over-year growth 2022-2027 (%)
• Exhibit 83: Data Table on APAC - Year-over-year growth 2022-2027 (%)
• Exhibit 84: Chart on Europe - Market size and forecast 2022-2027 ($ billion)
• Exhibit 85: Data Table on Europe - Market size and forecast 2022-2027 ($ billion)
• Exhibit 86: Chart on Europe - Year-over-year growth 2022-2027 (%)
• Exhibit 87: Data Table on Europe - Year-over-year growth 2022-2027 (%)
• Exhibit 88: Chart on South America - Market size and forecast 2022-2027 ($ billion)
• Exhibit 89: Data Table on South America - Market size and forecast 2022-2027 ($ billion)
• Exhibit 90: Chart on South America - Year-over-year growth 2022-2027 (%)
• Exhibit 91: Data Table on South America - Year-over-year growth 2022-2027 (%)
• Exhibit 92: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
• Exhibit 93: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
• Exhibit 94: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
• Exhibit 95: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
• Exhibit 96: Chart on US - Market size and forecast 2022-2027 ($ billion)
• Exhibit 97: Data Table on US - Market size and forecast 2022-2027 ($ billion)
• Exhibit 98: Chart on US - Year-over-year growth 2022-2027 (%)
• Exhibit 99: Data Table on US - Year-over-year growth 2022-2027 (%)
• Exhibit 100: Chart on China - Market size and forecast 2022-2027 ($ billion)
• Exhibit 101: Data Table on China - Market size and forecast 2022-2027 ($ billion)
• Exhibit 102: Chart on China - Year-over-year growth 2022-2027 (%)
• Exhibit 103: Data Table on China - Year-over-year growth 2022-2027 (%)
• Exhibit 104: Chart on India - Market size and forecast 2022-2027 ($ billion)
• Exhibit 105: Data Table on India - Market size and forecast 2022-2027 ($ billion)
• Exhibit 106: Chart on India - Year-over-year growth 2022-2027 (%)
• Exhibit 107: Data Table on India - Year-over-year growth 2022-2027 (%)
• Exhibit 108: Chart on Germany - Market size and forecast 2022-2027 ($ billion)
• Exhibit 109: Data Table on Germany - Market size and forecast 2022-2027 ($ billion)
• Exhibit 110: Chart on Germany - Year-over-year growth 2022-2027 (%)
• Exhibit 111: Data Table on Germany - Year-over-year growth 2022-2027 (%)
• Exhibit 112: Chart on UK - Market size and forecast 2022-2027 ($ billion)
• Exhibit 113: Data Table on UK - Market size and forecast 2022-2027 ($ billion)
• Exhibit 114: Chart on UK - Year-over-year growth 2022-2027 (%)
• Exhibit 115: Data Table on UK - Year-over-year growth 2022-2027 (%)
• Exhibit 116: Market opportunity by geography ($ billion)

10 Drivers, Challenges, and Trends

• 10.1 Market drivers
• 10.2 Market challenges
• Exhibit 117: Impact of drivers and challenges in 2022 and 2027
• 10.4 Market trends

11 Vendor Landscape

• 11.1 Overview
• Exhibit 118: Overview on Criticality of inputs and Factors of differentiation
• Exhibit 119: Overview on factors of disruption
• Exhibit 120: Impact of key risks on business

12 Vendor Analysis

• Exhibit 121: Vendors covered
• Exhibit 122: Matrix on vendor position and classification
• Exhibit 123: 2U Inc. - Overview
• Exhibit 124: 2U Inc. - Business segments
• Exhibit 125: 2U Inc. - Key news
• Exhibit 126: 2U Inc. - Key offerings
• Exhibit 127: 2U Inc. - Segment focus
• Exhibit 128: Alef Education Consultancy LLC - Overview
• Exhibit 129: Alef Education Consultancy LLC - Product / Service
• Exhibit 130: Alef Education Consultancy LLC - Key offerings
• Exhibit 131: Ambow Education Holding Ltd. - Overview
• Exhibit 132: Ambow Education Holding Ltd. - Business segments
• Exhibit 133: Ambow Education Holding Ltd. - Key news
• Exhibit 134: Ambow Education Holding Ltd. - Key offerings
• Exhibit 135: Ambow Education Holding Ltd. - Segment focus
• Exhibit 136: Aptara Inc. - Overview
• Exhibit 137: Aptara Inc. - Product / Service
• Exhibit 138: Aptara Inc. - Key offerings
• Exhibit 139: Cengage Learning Inc. - Overview
• Exhibit 140: Cengage Learning Inc. - Product / Service
• Exhibit 141: Cengage Learning Inc. - Key offerings
• Exhibit 142: Coursera Inc. - Overview
• Exhibit 143: Coursera Inc. - Business segments
• Exhibit 144: Coursera Inc. - Key news
• Exhibit 145: Coursera Inc. - Key offerings
• Exhibit 146: Coursera Inc. - Segment focus
• Exhibit 147: edX LLC - Overview
• Exhibit 148: edX LLC - Product / Service
• Exhibit 149: edX LLC - Key offerings
• Exhibit 150: General Assembly Space Inc. - Overview
• Exhibit 151: General Assembly Space Inc. - Product / Service
• Exhibit 152: General Assembly Space Inc. - Key offerings
• Exhibit 153: Instructure Holdings Inc. - Overview
• Exhibit 154: Instructure Holdings Inc. - Product / Service
• Exhibit 155: Instructure Holdings Inc. - Key offerings
• Exhibit 156: ITS EDUCATION ASIA - Overview
• Exhibit 157: ITS EDUCATION ASIA - Product / Service
• Exhibit 158: ITS EDUCATION ASIA - Key offerings
• Exhibit 159: iTutorGroup Ltd. - Overview
• Exhibit 160: iTutorGroup Ltd. - Product / Service
• Exhibit 161: iTutorGroup Ltd. - Key offerings
• Exhibit 162: iversity Learning Solutions GmbH - Overview
• Exhibit 163: iversity Learning Solutions GmbH - Product / Service
• Exhibit 164: iversity Learning Solutions GmbH - Key offerings
• Exhibit 165: LinkedIn Corp. - Overview
• Exhibit 166: LinkedIn Corp. - Product / Service
• Exhibit 167: LinkedIn Corp. - Key offerings
• Exhibit 168: McGraw Hill Education Inc. - Overview
• Exhibit 169: McGraw Hill Education Inc. - Business segments
• Exhibit 170: McGraw Hill Education Inc. - Key offerings
• Exhibit 171: McGraw Hill Education Inc. - Segment focus
• Exhibit 172: Pluralsight Inc. - Overview
• Exhibit 173: Pluralsight Inc. - Product / Service
• Exhibit 174: Pluralsight Inc. - Key offerings

13 Appendix

• 13.1 Scope of the report
• Exhibit 175: Inclusions checklist
• Exhibit 176: Exclusions checklist
• Exhibit 177: Currency conversion rates for US$
• Exhibit 178: Research methodology
• Exhibit 179: Validation techniques employed for market sizing
• Exhibit 180: Information sources
• Exhibit 181: List of abbreviations
• The global education services market is at a crossroads with the positive impact of technological advances such as online education, the implementation of AR and VR in teaching methods, and the use of interactive whiteboards. On the other hand, data and security issues and low digital literacy rates are having a negative impact on the growth of the market. The combined impact of these factors will lead to high growth in the global education services market.
• education: Includes technical education, language learning, test preparation services, tutoring services, makerspaces, vocational training, and distance learning courses and certifications
• emphasis on mobile learning: The increasing use of smartphones is encouraging education service providers to introduce mobile learning modules. Mobile learning has several advantages, such as flexibility and convenience. Therefore, users can schedule and complete the course/training according to their convenience. Mobile learning is also an experience of personalized learning as users can take training as per their requirements.
• digital literacy rates: Educational hardware and software have not been realized in tandem with the availability of trained staff in educational institutions. Institutions find it difficult to integrate technology into business processes. This is because of the inability of the faculty and administrators to understand applications and optimal use. The deployment of these applications alone by colleges and universities is not enough.

Frequently Asked Questions?

How big is the online education market market , what is the online education market market growth, which segment accounted for the largest online education market market share , who are the key players in the online education market market , what are the factors driving the online education market market .

• Growing advantages of online learning
• Growing adoption of apps and wearables for online education

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Online Education Market Research Report By component (Educational tablets, Software), By Deployment (Cloud, On-premises), By Product (Elective{Technical, Non-technical}, Courses{Primary & Secondary Education, Test Preparation, Online Certification, Casual Learning, Others}), By Learning Type(Synchronous, Asynchronous{Digital Curriculum Material, Discussion Board, Others}), By End User(Higher Education, K12, Corporate, Others) and By Region (North America, Europe, Asia-Pacific, Middle East and Africa, South America) –Market Forecast Till 203

• Segmentation
• Table of Content
• Methodology
• Infographic
• Download PDF

Online Education Market Overview

Online Education Market Size was valued at USD 47,230.48 million in 2022. The Online Education Market industry is projected to grow from USD 58,137.6 Million in 2023 to USD 3,13,302.1 million by 2032, exhibiting a compound annual growth rate (CAGR) of 20.6% during the forecast period (2023 - 2032).

Online education is an electronically supported learning system that relies on the Internet to interact and distribute course material between students and teachers. The growing demand to reduce the cost of education, increasing government initiatives supporting online education, and increasing penetration of smartphones and the Internet are the factors contributing to the growth of the Online Education Market. Additionally, the market is also expected to be boosted owing to the increasing demand for adaptive learning. In recent years, the online education market has grown rapidly, and the COVID-19 pandemic has accelerated this trend as more and more people have had to rely on online education.

As per Analyst at MRFR, “The Online Education industry has seen several growth factors in recent years, fueled by high cost of conventional education and increasing government initiatives”.

FIGURE 1: ONLINE EDUCATION MARKET SIZE 2022-2032 (USD MILLION)

Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review

Online Education Market Trends

Increasing demand for adaptive learning.

E-learning resources are self-contained and can be accessed whenever the user desires. They do not necessitate the learner's actual presence in a classroom. Students can also use the system to download and save their learning materials for later use. E-learning systems can update study materials more frequently than classroom-based education systems. Once the study materials are in the system, they may be updated without having to replace the entire set, and they can be accessed and reused for longer periods. For many students, e-learning is a convenient way to learn. Most study resources are kept so that students can access them whenever they wish. Students can also opt for an instructor-led or self-paced learning system. Students can also skip through study materials they already know in e-learning systems and pick and select which ones they want to learn.

A global learning society E-learning technologies contribute to the creation of a global learning society by allowing everyone, regardless of geographic location, to access study resources. Learners can now contribute to study materials using the systems that are now accessible, which helps keep the contents up to date. Thus, the increasing demand for adaptive learning is expected to present lucrative opportunities for the players operating in the Online Education Market.

Online Education Market Segment Insights

 online education component insights.

Based on Component, the Online Education Market has segmented into educational tablets and software. Software held the largest market share in 2022. Any computer software designed for educational purposes is referred to as educational software. It covers a vast range of applications, from language learning software to classroom management software to reference software, and so on. This software exists to make some aspects of education more effective and efficient.

 Online Education Deployment Insights

Based on Deployment, the Online Education Market has segmented into Cloud and On-premises. Cloud held a significant market share in the year 2022.Using the cloud for deployment of online education helps reduce IT administrator’s jobs by ensuring cost-effective and seamless deployment activities. With the adoption of the cloud-based deployment model, organizations benefit as it reduces the overall investments, improves implementation, gives scalability, offers easy access, and reduces complexities.

  Online Education Product Insights

Based on Product, the Online Education Market is segmented into Elective and courses. Elective segment is further sub segmented into Technical and Non-technical. Courses are further subdivided into Primary & Secondary Education, Test Preparation, Online Certification, Casual Learning and Others. Courses held a significant market share in 2022. Online courses may be offered at various levels, from introductory to advanced, and may be designed for a variety of learners, from beginners to professionals. Courses may be part of a degree program or offered as standalone modules and may be delivered through a variety of formats. Elective types of products in online education enable learners to choose the curriculum in subjects such as music, technology, computer programming, business concepts, among others.

Online Education Learning Type Insights

Based on Learning Type, the Online Education Market is segmented into Synchronous and Asynchronous. Furthermore, Asynchronous is sub segmented into Digital Curriculum Material, Discussion Board, Others. Synchronous learning refers to online learning experiences where students and instructors interact in real-time, often through virtual classrooms or webinars.

FIGURE 2: ONLINE EDUCATION MARKET, BY LEARNING TYPE, 2022 VS 2032 (USD MILLION)

Online Education End User Insights

Based on End User, the Online Education Market is segmented into Higher Education, K12, Corporate, and Others. K12 held the largest market share among all in the year 2022. K12 segment refers to online education programs and courses that are designed for students in kindergarten through grade 12. This includes online courses for individual subjects, virtual classrooms, and digital curriculum systems that are used by teachers in K-12 schools.

Online Education Regional Insights

By Region, the study provides market insights into North America, Europe, Asia-Pacific, Middle East and Africa and South America. North America is the most significant revenue contributor to the online education market. The region is anticipated to witness considerable growth over the forecast period due to the increasing investment in online education platforms among enterprises. The rapid adoption of cloud-based learning and the availability of numerous e-learning portals have significantly enhanced the learning experience quality.

Asia-Pacific is the third-largest market for the online education market. However, the regional market is expected to grow with the fastest CAGR compared to other regions. This can be attributed to the growing businesses across the region owing to the leading company’s expansion strategies. Furthermore, government initiatives for boosting digitization and the increasing digital platform propelled the market growth.

Europe is predicted to register steady growth in the Online Education Market during the forecast period owing to the rising adoption of online courses by various students in the region. Additionally, various companies are also offering many software and services associated with online education in the region.

FIGURE 3: ONLINE EDUCATION MARKET SIZE BY REGION 2022 VS 2032

Further, the major countries studied in the market report are the U.S, Canada, Mexico, Germany, UK, France, China, Japan, and India.

 Online Education Key Market Players & Competitive Insights

The Online Education Market is characterized by the presence of many global, regional, and local vendors. The Online Education Market has witnessed significant growth over the forecast period due to the high cost of conventional education. There are several domestic, regional, and global players operating in the Online Education Market who continuously strive to gain a significant share of the overall market. During the study, MRFR has analyzed some of the major players in the Online Education Market who have contributed to the market growth. During the study, MRFR has analyzed some of the major players in the Online Education Market who have contributed to the market growth includes LinkedIn Corporation (Lynda.com), Coursera, Pearson, McGraw Hill , MPS Interactive Systems Limited , Udacity, Inc , edX Inc.(2u), BLACKBOARD INC , Udemy Inc., APTARA INC , BYJU'S , Stride, Inc (K12), ADOBE , PowerSchool among others.

These players focus on expanding and enhancing their product portfolio and services to remain competitive and increase their customer base. Additionally, these players are focusing on partnerships & collaborations to expand their business and customer base to enhance their market position.

Key Companies in the Online Education Market include

• LinkedIn Corporation (Lynda.com)
• McGraw Hill
• MPS Interactive Systems Limited
• Udacity, Inc
• BLACKBOARD INC
• Udemy Inc .
• Stride Inc (K12)
• PowerSchool

 Online Education Industry Developments

• In April 2023, New VR course experiences from prestigious colleges and AR content from Meta are now available on Coursera. Virtual, mixed, and augmented worlds have the potential to revolutionize both work and education. They are pleased to share new VR-enabled course offerings from Duke University, Peking University, and the University of Washington that amplify the immersive nature of learning.
• In March 2023, Stride and Rebel Girls partnered and created a collections of Rebel Girls book and audio recordings within its Stride Learning Hub, an online teaching tool that allows educators to customize each course with Stride activities, classes, and assessments.

Online Education Market Segmentation

 online education component outlook.

• Educational tablets

Online Education Deployment Outlook

• On-premises

Online Education Product Outlook

• Non-Technical
• Primary & Secondary Education
• Test Preparation
• Online Certification
• Casual Learning

Online Education Learning Type Outlook

• Synchronous
• Digital Curriculum Material
• Discussion Board

Online Education End User Outlook

• Higher Education

Online Education Regional Outlook

• Rest of Europe
• Rest of Asia-Pacific
• Middle East & Africa
• South America
• Online Education Companies

Frequently Asked Questions (FAQ) :

The Online Education Market size is expected to be valued at USD 47230.48 Million in 2022.

The global market is projected to grow at a CAGR of 20.6 % during the forecast period, 2023-2032.

North America had the largest share of the global market.

The key players in the market are LinkedIn Corporation (Lynda.com), Coursera, Pearson, McGraw Hill , MPS Interactive Systems Limited , Udacity, Inc , edX Inc.(2u), BLACKBOARD INC, Udemy Inc., APTARA INC , BYJU'S , Stride, Inc (K12), ADOBE , PowerSchool among others .

The Software category dominated the market in 2022.

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Ankit Gupta

Senior Research Analyst Ankit gupta is an analyst in market research industry in ict and semi industry. with post-graduation in "telecom and marketing management" and graduation in "electronics and telecommunication" vertical he is well versed with recent development in ict industry as a whole. having worked on more than 150+ reports including consultation for fortune 500 companies such as microsoft and rio tinto in identifying solutions with respect to business problems his opinions are inclined towards mixture of technical and managerial aspects.

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