Information

  • Author Services

Initiatives

You are accessing a machine-readable page. In order to be human-readable, please install an RSS reader.

All articles published by MDPI are made immediately available worldwide under an open access license. No special permission is required to reuse all or part of the article published by MDPI, including figures and tables. For articles published under an open access Creative Common CC BY license, any part of the article may be reused without permission provided that the original article is clearly cited. For more information, please refer to https://www.mdpi.com/openaccess .

Feature papers represent the most advanced research with significant potential for high impact in the field. A Feature Paper should be a substantial original Article that involves several techniques or approaches, provides an outlook for future research directions and describes possible research applications.

Feature papers are submitted upon individual invitation or recommendation by the scientific editors and must receive positive feedback from the reviewers.

Editor’s Choice articles are based on recommendations by the scientific editors of MDPI journals from around the world. Editors select a small number of articles recently published in the journal that they believe will be particularly interesting to readers, or important in the respective research area. The aim is to provide a snapshot of some of the most exciting work published in the various research areas of the journal.

Original Submission Date Received: .

  • Active Journals
  • Find a Journal
  • Journal Proposal
  • Proceedings Series
  • For Authors
  • For Reviewers
  • For Editors
  • For Librarians
  • For Publishers
  • For Societies
  • For Conference Organizers
  • Open Access Policy
  • Institutional Open Access Program
  • Special Issues Guidelines
  • Editorial Process
  • Research and Publication Ethics
  • Article Processing Charges
  • Testimonials
  • Preprints.org
  • SciProfiles
  • Encyclopedia

jtaer-logo

Article Menu

electronic business literature review

  • Subscribe SciFeed
  • Google Scholar
  • on Google Scholar
  • Table of Contents

Find support for a specific problem in the support section of our website.

Please let us know what you think of our products and services.

Visit our dedicated information section to learn more about MDPI.

JSmol Viewer

Consumer marketing strategy and e-commerce in the last decade: a literature review.

electronic business literature review

1. Introduction

2. materials and methods, 3. publication distribution, 4. discussion, 4.1. the evolution of e-commerce and consumer behavior, 4.2. the role of websites in e-commerce and consumer marketing, 4.3. consumer behavior and purchasing decision in e-commerce, 4.4. the use of big data in consumer marketing and e-commerce, 4.5. modes of segmentation, 4.5.1. demographic segmentation, 4.5.2. behavioral segmentation, 4.5.3. marketing content segmentation, 5. conclusions, author contributions, institutional review board statement, informed consent statement, data availability statement, acknowledgments, conflicts of interest.

Documents ≤20112012201320142015201620172018201920202021Total
Determinants of online food purchasing: The impact of socio- …2021----------22
A virtual market in your pocket: How does mobile augmented r …2021----------11
A multi-face! item response theory approach to improve custo …2019---------213
Generation Y consumer online repurchase intention in Bangkok …2019---------437
Garuda lndonesia new digital experience concept: Airline’s eh …2019--------1--1
An exploratory study of cross border E-commerce (CBEC) in Ch …2019---------3-3
Understanding user-generated content and customer engagement …2019--------19616
Cooperative behavior and information sharing in the e-commer …2019--------113115
Measuring the effects of online-to-offline marketing2018----------11
The manufacturer’s joint decisions of channel selections and …2018-------65141641
Advertiser’s perception of Internet marketing for small and …2018---------1-1
lmpact of flow on mobile shopping intention2018-------2818937
Predicting consumer product demands via Big Data: the roles …2017-----151118231270
Understanding the intention to use mobile shopping applicati …2017------312333720105
The interplay between free sampling and word ofmouth in the …2017-------338 15
Recommender systems for product bundling2016----- 3855425
Consumer behavior on cashback websites: Network strategies2016-----21223212
Online store discount strategy in the presence of consumer 1…2016-----34533-18
Willingness to use fashion mobile applications to purchase f…2015----- 1113-6
A framework for understanding the website preferences of Egy …2015-----2-----2
The interaction effect on customer purchase intention in e-e …2014-----23142-12
Bringing product and consumer ecosystems to the strategic fo …2014----113221111
lnformation diffusion 020 model based on social learning2014----- 1----1
E-marketing underthe adverse selection environment: Modela …2014-----1-1-1-3
Electronic consumer style inventory: Factor exploration and …2014-----2111--5
Consumer Priorities in Online Shopping2014------1----1
The role of sunk costs in online consumer decision-making2014---1113 23112
Capturing the essence of word-of-mouth for social commerce: …2013---54414102013676
From clicking to consideration: A business intelligence appr …2013---214651 120
The antecedents of travellers’ e-satisfaction and intention …2013---2116744227
Social commerce dimensions: The potential leverage for marke …2013--11114754327
An Analysis ofthe Existing Literature on B2C E-commerce2013-- 241---7
Online information product design: The infiuence of product …2013---234-271-19
An empirical investigation of social network influence on co …2012--614-1656231
Consumer participation in using online recommendation agents …2012-19111113161813216119
Limitations of e-commerce in developing countries: Jordan ca …2011--1-546432126
The analysis of B2C e-commerce implementation of the experie …2011---1----1--2
Internet usage for travei and tourism: The case of Spain2011-211222125-18
lnfluence ofsocial norrns, perceived playfulness and online …20111245101011111213786
Customer segmentation of multi pie category data in e-commerc …20111-5588981212876
lmpact of e-CRM on Website Loyalty of a Public Organizations …2011--2 211 118
Repeat purchase intentions in online shopping: The role of s …2011-216383526339
Typology of consumers’ risk perceptions in online shopping: …2010--------11-2
The roles of demographics on the perceptions of electronic c …2010--414123-3-18
Total27344461781141431782451211027
Documents ≤20112012201320142015201620172018201920202021Total
A multi-face! item response theory approach to improve custo …2019---------1-1
Garuda lndonesia new digital experience concept: Airline’s eh …2019--------1--1
Understanding user-generated content and customer engagement …2019--------2--2
Cooperative behavior and information sharing in the e-commer …2019--------3--3
Measuring the effects of online-to-offline marketing2018----- 2121-6
Predicting consumer product demands via Big Data: the roles …2017-----1 1---2
Understanding the intention to use mobile shopping applicati …2017------1-1--1
The interplay between free sampling and word ofmouth in the …2017--------1--1
Recommender systems for product bundling2016----- 1 1--2
Consumer behavior on cashback websites: Network strategies2016--- 1-11---3
Bringing product and consumer ecosystems to the strategic fo …2014---1-------1
Electronic consumer style inventory: Factor exploration and …2014-----21-1--4
Consumer Priorities in Online Shopping2014------1----
From clicking to consideration: A business intelligence appr …2013-----2-1 --3
An Analysis ofthe Existing Literature on B2C E-commerce2013-----1-----1
An empirical investigation of social network influence on co …2012--411------5
Consumer participation in using online recommendation agents …2012---1-------1
Internet usage for travei and tourism: The case of Spain2011---------1-1
lnfluence ofsocial norrns, perceived playfulness and online …2011-----1-----1
Total--432774123-39
  • Varadarajan, R.; Yadav, M.S. Marketing strategy in an internet-enabled environment: A retrospective on the first ten years of JIM and a prospective on the next ten years. J. Interact. Mark. 2009 , 23 , 11–22. [ Google Scholar ] [ CrossRef ]
  • Tsagkias, M.; King, T.H.; Kallumadi, S.; Murdock, V.; de Rijke, M. Challenges and research opportunities in eCommerce search and recommendations. ACM SIGIR Forum 2020 , 54 , 1–23. [ Google Scholar ] [ CrossRef ]
  • Kong, X.T.; Zhong, R.Y.; Zhao, Z.; Shao, S.; Li, M.; Lin, P.; Chen, Y.; Wu, W.; Shen, L.; Yu, Y.; et al. Cyber physical ecommerce logistics system: An implementation case in Hong Kong. Comput. Ind. Eng. 2020 , 139 , 106170. [ Google Scholar ] [ CrossRef ]
  • Ghandour, A. Ecommerce website value model for SMEs. Int. J. Electron. Commer. Stud. 2015 , 6 , 203–222. [ Google Scholar ] [ CrossRef ]
  • Kidane, T.T.; Sharma, R.R.K. Factors Affecting Consumers’ purchasing Decision through ECommerce. In Proceedings of the 2016 International Conference on Industrial Engineering and Operations Management, Kuala Lumpur, Malaysia, 8–10 March 2016; Volume 8, pp. 159–165. [ Google Scholar ]
  • Soni, V.D. Emerging Roles of Artificial Intelligence in ecommerce. Int. J. Trend Sci. Res. Develop. 2020 , 4 , 223–225. [ Google Scholar ]
  • Torraco, R.J. Writing integrative literature reviews: Guidelines and examples. Hum. Resour. Dev. Rev. 2005 , 4 , 356–367. [ Google Scholar ] [ CrossRef ]
  • Noble, H.; Smith, J. Reviewing the literature: Choosing a review design. Évid. Based Nurs. 2018 , 21 , 39–41. [ Google Scholar ] [ CrossRef ] [ Green Version ]
  • Rosário, A. Research-based guidelines for marketing information systems. Int. J. Bus. Strat. Autom. 2021 , 2 , 1–16. [ Google Scholar ] [ CrossRef ]
  • Raimundo, R.; Rosário, A. Blockchain system in the higher education. Eur. J. Investig. Health Psychol. Edu. 2021 , 11 , 21. [ Google Scholar ] [ CrossRef ]
  • Rosário, A.T.; Fernandes, F.; Raimundo, R.G.; Cruz, R.N. Determinants of Nascent Entrepreneurship Development. In Handbook of Research on Nascent Entrepreneurship and Creating New Ventures ; Carrizo Moreira, A., Dantas, J.G., Eds.; IGI Global: Hershey, PA, USA, 2021; pp. 172–193. [ Google Scholar ] [ CrossRef ]
  • Rosário, A.; Cruz, R. Determinants of innovation in digital marketing, innovation policy and trends in the digital age. J. Rev. Glob. Econ. 2019 , 8 , 1722–1731. [ Google Scholar ] [ CrossRef ]
  • Russell, C.L. An overview of the integrative research review. Prog. Transplant. 2005 , 15 , 8–13. [ Google Scholar ] [ CrossRef ]
  • Kabugumila, M.S.; Lushakuzi, S.; Mtui, J.E. E-commerce: An overview of adoption and its effective implementation. Int. J. Bus. Soc. Sci. 2016 , 7 , 243–252. [ Google Scholar ]
  • Yang, L.; Ji, J.; Wang, M.; Wang, Z. The manufacturer’s joint decisions of channel selections and carbon emission reductions under the cap-and-trade regulation. J. Clean. Prod. 2018 , 193 , 506–523. [ Google Scholar ] [ CrossRef ]
  • Zhao, X.; Gu, T.; Liu, J.; Tian, B. The marketing effects of recommender systems in a B2C e-commerce context: A review and future directions. In Proceedings of the International Conference on Electronic Business (ICEB), Guilin, China, 2–6 December 2018; pp. 665–672. [ Google Scholar ]
  • Wu, R.-S.; Chou, P.-H. Customer segmentation of multiple category data in e-commerce using a soft-clustering approach. Electron. Commer. Res. Appl. 2011 , 10 , 331–341. [ Google Scholar ] [ CrossRef ]
  • Ferrera, C.; Kessedjian, E. Evolution of E-commerce and global marketing. Int. J. Technol. Bus. (IJTB) 2019 , 1 , 33–38. [ Google Scholar ]
  • Wu, Y.; Hsieh, H. Testing the antecedents of well-being and its effects on loyalty: A comparison between Taiwan and Sweden college students. In Proceedings of the International Conference on Electronic Business (ICEB), Taipei, Taiwan, 8–12 December 2014; pp. 228–232. [ Google Scholar ]
  • Hsu, K.K. Discussion on the live broadcast of social media and e-commerce. In Proceedings of the International Con-ference on Electronic Business (ICEB), Newcastle Upon Tyne, UK, 8–12 December 2019; pp. 178–185. [ Google Scholar ]
  • Yang, M.; Ren, Y.; Adomavicius, G. Understanding user-generated content and customer engagement on facebook business pages. Inf. Syst. Res. 2019 , 30 , 839–855. [ Google Scholar ] [ CrossRef ]
  • Pei, Z.; Yan, R. Cooperative behavior and information sharing in the e-commerce age. Ind. Mark. Manag. 2019 , 76 , 12–22. [ Google Scholar ] [ CrossRef ]
  • Yen, Y.-S. The interaction effect on customer purchase intention in e-commerce: A comparison between substitute and complement. Asia Pac. J. Mark. Logist. 2014 , 26 , 472–493. [ Google Scholar ] [ CrossRef ]
  • Hexin, A.; Jing, T. The analysis of B2C e-commerce implementation of the experiential marketing strategy. In Proceedings of the 2011 2nd International Conference on Artificial Intelligence, Management Science and Electronic Commerce, AIMSEC, Deng Feng, China, 8–10 August 2011; pp. 1616–1619. [ Google Scholar ] [ CrossRef ]
  • Zheng, X.; Zhu, S.; Lin, Z. Capturing the essence of word-of-mouth for social commerce: Assessing the quality of online e-commerce reviews by a semi-supervised approach. Decis. Support Syst. 2013 , 56 , 211–222. [ Google Scholar ] [ CrossRef ]
  • Hagag, W.; Clark, L.; Wheeler, C.N. A framework for understanding the website preferences of Egyptian online travel consumers. Int. J. Cult. Tour. Hosp. Res. 2015 , 9 , 68–82. [ Google Scholar ] [ CrossRef ] [ Green Version ]
  • Ractham, P.; Banomyong, R.; Sopadang, A. Two-sided e-market platform: A case study of cross border e-commerce be-tween Thailand and China. In Proceedings of the International Conference on Electronic Business (ICEB), Newcastle Upon Tyne, UK, 8–12 December 2019; pp. 475–482. [ Google Scholar ]
  • Irani, Z.; Bukhari, S.M.F.; Ghoneim, A.; Dennis, C.; Jamjoom, B. The antecedents of travellers’ e-satisfaction and intention to buy airline tickets online. J. Enterp. Inf. Manag. 2013 , 26 , 624–641. [ Google Scholar ] [ CrossRef ]
  • Song, P.; Zhang, C.; Zhang, P. Online information product design: The influence of product integration on brand extension. Decis. Support Syst. 2013 , 54 , 826–837. [ Google Scholar ] [ CrossRef ]
  • Jih, W.-J. Impact of e-CRM on Website loyalty of a public organization’s customers. Inf. Resour. Manag. J. 2011 , 24 , 46–60. [ Google Scholar ] [ CrossRef ] [ Green Version ]
  • Smith, A.D.; Shock, J.R.; Beaves, R.G. Customer relationship management and the impact of e-coupons on B2C retail markets. Int. J. Bus. Inf. Syst. 2019 , 30 , 203. [ Google Scholar ] [ CrossRef ]
  • Abbad, M.; Abbad, R.; Saleh, M. Limitations of e-commerce in developing countries: Jordan case. Educ. Bus. Soc. Contemp. Middle East. Issues 2011 , 4 , 280–291. [ Google Scholar ] [ CrossRef ]
  • Singh, S.; Srivastava, S. Exploring the moderating role of product type in Indian m-commerce fashion and electronics market. Int. J. Logist. Syst. Manag. 2020 , 36 , 61. [ Google Scholar ] [ CrossRef ]
  • Joshi, D.J. An analysis of the existing literature on B2C E-commerce. Indian J. Mark. 2013 , 43 , 34. [ Google Scholar ] [ CrossRef ]
  • Daries, N.; Cristobal-Fransi, E.; Ferrer-Rosell, B. Implementation of website marketing strategies in sports tourism: Analysis of the online presence and E-commerce of golf courses. J. Theor. Appl. Electron. Commer. Res. 2021 , 16 , 33. [ Google Scholar ] [ CrossRef ]
  • Abdul-Muhmin, A.G. Repeat purchase intentions in online shopping: The role of satisfaction, attitude, and online retailers’ performance. J. Int. Consum. Mark. 2011 , 23 , 5–20. [ Google Scholar ] [ CrossRef ]
  • Singh, R.K.; Verma, H.K. Influence of social media analytics on online food delivery systems. Int. J. Inf. Syst. Model. Des. 2020 , 11 , 1–21. [ Google Scholar ] [ CrossRef ]
  • Fan, Q. An exploratory study of cross border e-commerce (CBEC) in china: Opportunities and challenges for small to medium size enterprises (SMES). Int. J. E-Entrep. Innov. 2019 , 9 , 23–29. [ Google Scholar ] [ CrossRef ] [ Green Version ]
  • Ballestar, M.T.; Grau-Carles, P.; Sainz, J. Consumer behavior on cashback websites: Network strategies. J. Bus. Res. 2016 , 69 , 2101–2107. [ Google Scholar ] [ CrossRef ]
  • Shadkam, M.; O’Hara, J. Social commerce dimensions: The potential leverage for marketers. J. Internet Bank. Commer. 2013 , 18 , 1. [ Google Scholar ]
  • Celik, H. Influence of social norms, perceived playfulness and online shopping anxiety on customers’ adoption of online retail shopping. Int. J. Retail. Distrib. Manag. 2011 , 39 , 390–413. [ Google Scholar ] [ CrossRef ]
  • Dabholkar, P.A.; Sheng, X. Consumer participation in using online recommendation agents: Effects on satisfaction, trust, and purchase intentions. Serv. Ind. J. 2012 , 32 , 1433–1449. [ Google Scholar ] [ CrossRef ]
  • Rishi, B.; Kapoor, A.; Bhatia, S. AaramShop.com reinventing the e-grocery wheel in India. Emerald Emerg. Mark. Case Stud. 2016 , 6 , 1–28. [ Google Scholar ] [ CrossRef ]
  • Rashid, J.; Adnan, S.M.; Nisar, M.W.; Irtaza, A.; Arafat, S.Y.; Iqbal, M.J. Advertiser’s perception of Internet marketing for small and medium enterprises in Pakistan. In Proceedings of the 2018 International Conference on Computing, Mathematics and Engineering Technologies (iCoMET), Sukkur, Pakistan, 3–4 March 2018; pp. 1–7. [ Google Scholar ] [ CrossRef ]
  • Qin, H.; Peak, D.A.; Prybutok, V. A virtual market in your pocket: How does mobile augmented reality (MAR) influence consumer decision making? J. Retail. Consum. Serv. 2021 , 58 , 102337. [ Google Scholar ] [ CrossRef ]
  • Chen, H.; Duan, W.; Zhou, W. The interplay between free sampling and word of mouth in the online software market. Decis. Support Syst. 2017 , 95 , 82–90. [ Google Scholar ] [ CrossRef ]
  • Di Pietro, L.; Pantano, E. An empirical investigation of social network influence on consumer purchasing decision: The case of Facebook. J. Direct Data Digit. Mark. Pr. 2012 , 14 , 18–29. [ Google Scholar ] [ CrossRef ]
  • Ramesh, M.; Rajkumar, C.S. Purchase decision of online shoppers towards green products. Int. J. Recent Technol. Eng. 2019 , 8 , 3835–3842. [ Google Scholar ] [ CrossRef ]
  • Chen, Y.-M.; Hsu, T.-H.; Lu, Y.-J. Impact of flow on mobile shopping intention. J. Retail. Consum. Serv. 2018 , 41 , 281–287. [ Google Scholar ] [ CrossRef ]
  • Chiang, I.-P.; Lin, C.Y.; Huang, C.H. Measuring the effects of online-to-offline marketing. Contemp. Manag. Res. 2018 , 14 , 167–190. [ Google Scholar ] [ CrossRef ]
  • Purwitasari, I.; Kuswarno, E.; Wahyudin, U.; Damayani, N.A. Garuda Indonesia new digital experience concept: Airline’s challenge in communication marketing in the digital era. Int. J. Recent Technol. Eng. 2019 , 8 , 145–151. [ Google Scholar ]
  • Okamoto, T. Consumer priorities in online shopping. In Proceedings of the International Conference on Knowledge Management in Or-ganizations, Rome, Italy, 21–24 October 2014; pp. 386–396. [ Google Scholar ] [ CrossRef ]
  • Peng, L.; Cui, G.; Chung, Y.; Li, C. A multi-facet item response theory approach to improve customer satisfaction using online product ratings. J. Acad. Mark. Sci. 2019 , 47 , 960–976. [ Google Scholar ] [ CrossRef ]
  • Chiang, I.P.; Lin, K.C.; Huang, C.H.; Yang, W.-L. Influence factors of people purchasing on social commerce sites. Contemp. Manag. Res. 2019 , 15 , 69–87. [ Google Scholar ] [ CrossRef ]
  • Natarajan, T.; Balasubramanian, S.A.; Kasilingam, D.L. Understanding the intention to use mobile shopping applications and its influence on price sensitivity. J. Retail. Consum. Serv. 2017 , 37 , 8–22. [ Google Scholar ] [ CrossRef ]
  • Wang, C.; Wang, Y.; Wang, J.; Xiao, J.; Liu, J. Factors influencing consumers’ purchase decision-making in O 2 O business model: Evidence from consumers’ overall evaluation. J. Retail. Consum. Serv. 2021 , 61 , 102565. [ Google Scholar ] [ CrossRef ]
  • Moon, E.; Domina, T. Willingness to use fashion mobile applications to purchase fashion products: A comparison between the united states and south korea. J. Text. Appar. Technol. Manag. 2015 , 9 . [ Google Scholar ]
  • Chi-Hsien, K.; Shinya, N. The more you know, the more you buy? Knowledge and engagement drive luxury purchasing. In Proceedings of the International Conference on Electronic Business (ICEB), Newcastle Upon Tyne, UK, 8–12 December 2019; pp. 456–463. [ Google Scholar ]
  • Xirong, G.; Yang, H. Typology of consumers’ risk perceptions in online shopping: An empirical approach based on the questionnaire data. In Proceedings of the International Conference on E-Business and E-Government, ICEE, Guangzhou, China, 7–9 May 2010; pp. 2188–2191. [ Google Scholar ] [ CrossRef ]
  • Chong, X.; Zhang, J.; Wang, W.; Wang, Y. Pricing strategies for mobile service products with vertical differentiation. In Proceedings of the International Conference on E-Business and E-Government, ICEE, Guangzhou, China, 7–9 May 2010. [ Google Scholar ]
  • Liang, A.R.-D.; Lee, C.-L.; Tung, W. The role of sunk costs in online consumer decision-making. Electron. Commer. Res. Appl. 2014 , 13 , 56–68. [ Google Scholar ] [ CrossRef ]
  • Shi, M.; Xu, L. Research on application of Kansei image of culture in big data of product design. In Proceedings of the International Conference on Electronic Business (ICEB), Newcastle Upon Tyne, UK, 8–12 December 2019; pp. 340–348. [ Google Scholar ]
  • Ma, S.; Lin, J.; Zhao, X. Online store discount strategy in the presence of consumer loss aversion. Int. J. Prod. Econ. 2016 , 171 , 1–7. [ Google Scholar ] [ CrossRef ]
  • Chong, A.Y.L.; Ch’Ng, E.; Liu, M.; Li, B. Predicting consumer product demands via Big Data: The roles of online promotional marketing and online reviews. Int. J. Prod. Res. 2017 , 55 , 5142–5156. [ Google Scholar ] [ CrossRef ]
  • Dass, M.; Kumar, S. Bringing product and consumer ecosystems to the strategic forefront. Bus. Horiz. 2014 , 57 , 225–234. [ Google Scholar ] [ CrossRef ]
  • Beladev, M.; Rokach, L.; Shapira, B. Recommender systems for product bundling. Knowl.-Based Syst. 2016 , 111 , 193–206. [ Google Scholar ] [ CrossRef ]
  • Lu, X.; Phang, C.W.; Ba, S.; Yao, X. Know who to give: Enhancing the effectiveness of online product sampling. Decis. Support Syst. 2018 , 105 , 77–86. [ Google Scholar ] [ CrossRef ]
  • Dominici, A.; Boncinelli, F.; Gerini, F.; Marone, E. Determinants of online food purchasing: The impact of socio-demographic and situational factors. J. Retail. Consum. Serv. 2021 , 60 , 102473. [ Google Scholar ] [ CrossRef ]
  • Dash, M.K.; Kumar, A. Electronic consumer style inventory: Factor exploration and multi-comparison analysis. Asian Acad. Manag. J. 2014 , 19 , 43–65. [ Google Scholar ]
  • Liu, C.; Ma, D.; Xiong, J. Evaluation and selection of distributors based on artificial neural network. In Proceedings of the 2010 2nd International Conference on E-Business and Information System Security, EBISS, Wuhan, China, 22–23 May 2010; pp. 23–27. [ Google Scholar ] [ CrossRef ]
  • Siti, R.H.A.; Bismo, A.; Sutiyo, L. Segmentation analysis of instagram users based on preferences towards forms and types of online marketing content. In Proceedings of the 2019 International Conference on Information Management and Technology, ICIMTech, Jakarta/Bali, Indonesia, 19–20 August 2019; Volume 1, pp. 202–207. [ Google Scholar ] [ CrossRef ]
  • Lee, J. The roles of demographics on the perceptions of electronic commerce adoption. Acad. Mark. Stud. J. 2010 , 14 , 71–90. [ Google Scholar ]
  • Gasimli, V.; Jiang, M.; Yuan, X.; Mammadov, E. The new role of the variance of ratings on decision-making process, con-sidering the loyal customer’s different preference in a brand. Int. J. Info. Manag. Sci. 2019 , 30 , 361–382. [ Google Scholar ] [ CrossRef ]
  • Zhu, B.; Kowatthanakul, S.; Satanasavapak, P. Generation Y consumer online repurchase intention in Bangkok. Int. J. Retail. Distrib. Manag. 2019 , 48 , 53–69. [ Google Scholar ] [ CrossRef ]
  • Du, B. Information diffusion O 2 O model based on social learning. In Proceedings of the 2014 International Conference on Management of e-Commerce and e-Government, ICMeCG, Shanghai, China, 31 October–2 November 2014; pp. 124–131. [ Google Scholar ] [ CrossRef ]
  • Garín-Muñoz, T.; Pérez-Amaral, T. Internet usage for travel and tourism: The case of Spain. Tour. Econ. 2011 , 17 , 1071–1085. [ Google Scholar ] [ CrossRef ] [ Green Version ]
  • Qian, X.; Shi, X.; Wang, Y.; Ma, Q.; Shen, L.; Lv, L. Factors clustering analysis of influencing thai consumers to buy China’s products online. In Proceedings of the 2019 3rd International Conference on Data Science and Business Analytics, ICDSBA, Istanbul, Turkey, 11–12 October 2019; pp. 475–478. [ Google Scholar ] [ CrossRef ]
  • Wang, H.; Wei, Q.; Chen, G. From clicking to consideration: A business intelligence approach to estimating consumers’ consideration probabilities. Decis. Support Syst. 2013 , 56 , 397–405. [ Google Scholar ] [ CrossRef ]
  • Pan, Y. E-marketing under the adverse selection environment: Model and case study. Int. J. Netw. Virtual Organ. 2014 , 14 , 111. [ Google Scholar ] [ CrossRef ]

Click here to enlarge figure

Database ScopusScreeningPublications
Meta-searchkeyword: Consumer480,229
First Inclusion Criterionkeyword: Consumer, Marketing strategy5.494
Second Inclusion Criterionkeyword: Consumer, Marketing strategy
Subject area Business, Management and Accounting
3.131
keyword: Consumer, Marketing strategy
Subject area Business, Management and Accounting and 2010–2021 period
2.155
Screeningkeyword: Consumer, Marketing strategy
Subject area Business, Management and Accounting
Accounting and 2010–2021 period
Exactkeyword: Electronic Commerce, E-commerce
Published until March 2021
66
TitleSJRBest QuartileH Index
Journal of the Academy of Marketing Science5.510Q1170
Information Systems Research3.510Q1159
Journal of Retailing and Consumer Services3.180Q1136
International Journal of Production Economics2.410Q1185
Business Horizons2.170Q187
Journal of Business Research2.050Q1195
Industrial Marketing Management2.020Q1136
Journal of Cleaner Production1.940Q1200
International Journal of Production Research1.910Q1142
Knowledge Based Systems1.590Q1121
Decision Support Systems1.560Q1151
Electronic Commerce Research and Applications1.180Q174
Service Industries Journal1.180Q166
Tourism Economics0.810Q158
International Journal of Retail and Distribution Management0.730Q178
Asia Pacific Journal of Marketing and Logistics0.600Q246
International Journal of Culture Tourism and Hospitality Research0.570Q231
Journal of Theoretical and Applied Electronic Commerce Research0.560Q230
Journal of International Consumer Marketing0.480Q245
International Journal of Logistics Systems and Management0.370Q231
Journal of Enterprise Information Management0.280Q321
Journal of Textile and Apparel Technology and Management0.270Q324
Information Resources Management Journal0.260Q341
Indian Journal of Marketing0.240Q310
Asian Academy of Management Journal0.230Q314
International Journal of Business Information Systems0.210Q315
Lecture Notes in Business Information Processing0.210Q349
Emerald Emerging Markets Case Studies0.200Q35
Contemporary Management Research0.190Q32
International Journal of E Entrepreneurship and Innovation0.180Q32
International Journal of Networking and Virtual Organisations0.170Q419
International Journal of Information System Modeling and Design0.160Q416
International Journal of Information and Management Sciences0.130Q422
Proceedings of the International Conference on Electronic Business ICEB0.120-*7
Journal of Internet Banking and Commerce-*-*23
International Journal of Recent Technology and Engineering-*-*20
Education Business and Society Contemporary Middle Eastern Issues-*-*19
Academy of Marketing Studies Journal-*-*15
Journal of Direct Data and Digital Marketing Practice-*-*13
2011 2nd International Conference on Artificial Intelligence Management Science and Electronic Commerce AIMSEC 2011 Proceedings-*-*11
Proceedings of the International Conference on E Business and E Government ICEE 2010-*-*10
2010 2nd International Conference on E Business and Information System Security Ebiss 2010-*-*7
Proceedings 2014 International Conference on Management of E Commerce and E Government ICMECG 2014-*-*4
2018 International Conference on Computing Mathematics and Engineering Technologies Invent Innovate and Integrate for Socioeconomic Development Icomet 2018 Proceedings-*-*-*
International Journal of Retail Distribution Management-*-*-*
Managing Information Resources and Technology Emerging Applications and Theories-*-*-*
Proceedings 2019 3rd International Conference on Data Science and Business Analytics ICDSBA 2019-*-*-*
Proceedings of 2019 International Conference on Information Management and Technology ICIMtech 2019-*-*-*
MDPI stays neutral with regard to jurisdictional claims in published maps and institutional affiliations.

Share and Cite

Rosário, A.; Raimundo, R. Consumer Marketing Strategy and E-Commerce in the Last Decade: A Literature Review. J. Theor. Appl. Electron. Commer. Res. 2021 , 16 , 3003-3024. https://doi.org/10.3390/jtaer16070164

Rosário A, Raimundo R. Consumer Marketing Strategy and E-Commerce in the Last Decade: A Literature Review. Journal of Theoretical and Applied Electronic Commerce Research . 2021; 16(7):3003-3024. https://doi.org/10.3390/jtaer16070164

Rosário, Albérico, and Ricardo Raimundo. 2021. "Consumer Marketing Strategy and E-Commerce in the Last Decade: A Literature Review" Journal of Theoretical and Applied Electronic Commerce Research 16, no. 7: 3003-3024. https://doi.org/10.3390/jtaer16070164

Article Metrics

Article access statistics, further information, mdpi initiatives, follow mdpi.

MDPI

Subscribe to receive issue release notifications and newsletters from MDPI journals

To read this content please select one of the options below:

Please note you do not have access to teaching notes, a systematic literature review: digital marketing and its impact on smes.

Journal of Indian Business Research

ISSN : 1755-4195

Article publication date: 20 February 2023

Issue publication date: 3 March 2023

This study aims to analyze the available literature on the use of digital marketing and its impact on small- and medium-sized enterprises (SMEs). This study identifies the use of digital marketing practices and its impact on SMEs.

Design/methodology/approach

A systematic literature review has been conducted on digital marketing, and its implementation in SMEs. The impact of digital marketing on SMEs performance is observed over the past 12 years through the resources which are undertaken for the study, namely, Science Direct, Scopus, Springer, IEEE Explorer, ACM Digital Library, Engineering Village, ISI Web of Knowledge database is used to search the research publications on the selected topic.

Although some SME firms use digital marketing, their impact is not similar where we can recommend a fixed strategy for applying digital marketing. This review provides an insight into how digital marketing has evolved over the period of time and how SMEs are adopting it for their sustenance.

Practical implications

This study will give theoretical analysis of various benefits received by SMEs because of digital marketing in the different capacities helping organizations to uplift their productivity. Mind mapping will give the idea of impact of SMEs on their various performances in rural as well as in the urban areas. This study will give further scope for digital marketers to approach those industries specifically at rural parts of the nation for bringing change into their marketing operations and also for increasing turnover by the use of digital marketing.

Originality/value

Research on the use of digital marketing by SMEs firms is still at the embryonic stage in India. This study is a pioneering effort to review the use of digital marketing in SMEs and identify research priorities for scholars and practitioners.

  • Literature review
  • Digital marketing
  • Small and medium enterprises
  • Impact on SMEs

Jadhav, G.G. , Gaikwad, S.V. and Bapat, D. (2023), "A systematic literature review: digital marketing and its impact on SMEs", Journal of Indian Business Research , Vol. 15 No. 1, pp. 76-91. https://doi.org/10.1108/JIBR-05-2022-0129

Emerald Publishing Limited

Copyright © 2023, Emerald Publishing Limited

Related articles

All feedback is valuable.

Please share your general feedback

Report an issue or find answers to frequently asked questions

Contact Customer Support

IEEE Account

  • Change Username/Password
  • Update Address

Purchase Details

  • Payment Options
  • Order History
  • View Purchased Documents

Profile Information

  • Communications Preferences
  • Profession and Education
  • Technical Interests
  • US & Canada: +1 800 678 4333
  • Worldwide: +1 732 981 0060
  • Contact & Support
  • About IEEE Xplore
  • Accessibility
  • Terms of Use
  • Nondiscrimination Policy
  • Privacy & Opting Out of Cookies

A not-for-profit organization, IEEE is the world's largest technical professional organization dedicated to advancing technology for the benefit of humanity. © Copyright 2024 IEEE - All rights reserved. Use of this web site signifies your agreement to the terms and conditions.

Academia.edu no longer supports Internet Explorer.

To browse Academia.edu and the wider internet faster and more securely, please take a few seconds to  upgrade your browser .

Enter the email address you signed up with and we'll email you a reset link.

  • We're Hiring!
  • Help Center

First page of “IMPACT OF E-BUSINESS ON SMALL BUSINESSES LITERATURE REVIEW”

Download Free PDF

IMPACT OF E-BUSINESS ON SMALL BUSINESSES LITERATURE REVIEW

Profile image of Poonam Singh

Background: E-Business is gaining significance in business domain as the competition among the stakeholders' increases. The impact of E-business on large business firms have been studied in detail whereas its impact on small business is still an area that needs further explorations. The main aim of this review is identify the impact of E-business on small businesses through a literature survey. The literature review was conducted through five reliable and commonly used databases accessible through the university library. Of 180 classified publications that were considered for the study 67 were relevant for the research questions. The results from the review indicate that numerous authors have studied the impact of e-business on small businesses in the early 2000s and most of the contributions were in the form of books related awareness on the domain. Most of the journals publications focused on the effect of e-business on the small scale industries and how they affect the supply chain management. I. Motivation and Background The main motivating factor to formally structure the impact of E-business on smaller businesses was the factors that lead to the closure of good businesses due to competitions through the large businesses who are taking over the online business trend. The second motivating factor is associated with a lot of changes in the patterns for customers and it is noticed that customers are more reluctant to go out and shop in towns and cities but rather sit online and shop and delivery of products done at their door steps. Finally the most of all the motivation from the course lecturer was an addition to my will power to effectively review the available literatures and complete this paper.

Free related PDFs Related papers

Big data has captured the interests of scholars across many disciplines over the last half a decade. Business scholars have increasingly turned their attention to the impact of this emerging phenomenon. Despite the rise in attention, our understanding of what big data is and what it means for organizations and institutional actors remains uncertain. In this study, we conduct a systematic review on " big data " across business scholarship over the past six years (2009–2014). We analyzed 219 peer-reviewed academic papers from 152 journals from the most comprehensive business literature database. We conducted the systematic review both quantitatively and qualitatively using the data analysis software NVivo10. Our results reveal several key insights about the scholarly investigation of big data, including its top benefits and challenges. Overall, we found that big data remains a fragmented, early-stage domain of research in terms of theoretical grounding, methodological diversity and empirically oriented work. These challenges serve to improve our understanding of the state of big data in contemporary research, and to further prompt scholars and decision-makers to advance future research in the most productive manner.

electronic business literature review

IET Seminar Digest, 2012

Sustainability in software engineering: A systematic literature review Cover Page

E-Commerce interfering with Privacy: Perceived Risks and Security issues with Techno-policy outcomes , 2018

Privacy with the alignment to the individual’s prerogative harvests with the legal protection and socio-legal attributes that are majorly connected with the freedom and choice of life that needs to be unmingled without slightest external interferences or unwarranted observance. In present paper, privacy risks are associated with the e-commerce platforms and by the time we attain an unfettered check over privacy violations or third-party control on these e-commerce entities, there should be a decisive movement prolonged towards securing the possible means to curb the privacy violations. It is very likely that the privacy could be subjective or context driven which could be put in the words as “contextual integrity” and what information is shared (appropriateness) with reference to a context and how far the revelation of such consumer data is streamed (flow or distribution) in a context could be a defining line for privacy, especially when privacy seems to be intertwined with the transparency. The paper examine the challenges that the privacy tends to present before economies, in a very generalize sense of its effect on social turf and particularly on side of risk attributes that e-commerce serve towards privacy creating privacy perils. Banking industry and its effect on the e-commerce transition with relative privacy checks have also being briefly touched upon, seeming the strong and indissoluble knot between them. The paper also analyses the constructed term “Behavioural Mapping” that presents an approach over effect on customers when behavioural attributes collected by e-commerce are misused while also reaching towards the effect of customer response towards the e-business practises. The paper has given due approach towards the regulatory and security related issues, while examining the approach towards perceived privacy among customers along with several other factors such as trust, integrity etc. It is duly noted that the security being itself an independent factor affected by e-privacy and effector as well, however is relatively analysed with privacy in many places due to their proximate relation in respect to e-commerce- an exponent duly explained and satisfied in present paper. Privacy enhancing technologies, privacy seals, trust certificate and assurances have been suggested as the near possible solution to minimize privacy risk at e-commerce platforms, while also there has been a suggestive realm left open to encounter giant e-commerce houses to build safety mechanism apart from governmental regulation and support, while also making possible room for developing and accessing technological infrastructure for others in business for measuring and reducing the perceived privacy risk in e-business platforms. Keywords: Banking, E-commerce, Perceived Risks, Privacy, Regulatory Issue, Technological Infrastructure

E-Commerce interfering with Privacy: Perceived Risks and Security issues with Techno-policy outcomes Cover Page

This paper examines the effect of Internet use on performance in small and me- dium-sized enterprises (SMEs). Performance is measured by enterprise growth. Research design is based on a quantitative study of SMEs in Mexico. The model has been tested by structural equation modelling (SEM) and non-parametric statistical tests. The total effect of the use of the Internet on the

Does Internet technology improve performance in small and medium enterprises? Evidence from selected Cover Page

University of Ljubljana, 2018

The aim of this doctoral dissertation is to explain the practices of international accreditation in the Central and Eastern Europe (CEE) through the lenses of institutional theory. The purpose is to contribute to the global debate on the international accreditation of management education by examining the cases of business schools with the institutional accreditation in Slovenia, Croatia, Poland and Russia to advance the institutional theory. The main motivation for this study is to explain the nature of global practices based on the perceptions of experts in terms of “how”, “why” and “what” questions. The Theory of Global Accreditation (TGA) is proposed as a result of international accreditation´s practices in the business schools with AACSB and EQUIS accreditations. TGA can be applied not only for business schools, but also for business organisations with TQM practices.

Yelena_Istileulova_2018_Theory of Global Accreditation.pdf Cover Page

Academia Revista Latinoamericana De Administracion, 2007

Does Internet technology improve performance in small and medium enterprises? Evidence from selected Mexican firms Cover Page

International Journal of Applied Engineering and Management Letters (IJAEML), 2018

To remain competitive in a technology driven, fast changing, globalised business environment, and pursue sustainable development goals; Companies today are demanding a high degree of professionalism, intellectual common sense, emotional maturity, domain knowledge, competitive techno-functional competencies from the new breed of graduating students, engineers and value chain managers. Human Resource capacity enhancement and development of functional capabilities in new work related skills, per say employability skill improvement, has become a major challenge across organizations and institutions, especially from emerging and developing economies. In the context of higher education, to address these challenges, a structured, systematic and collaborative approach by strengthening Industry Academia Interface [I.A.I.] can inherently supplement professional skill development efforts of graduating students. University Industry Collaboration or I.A.I. is emerging as a key growth area in the context of academic value addition and value integration that would inadvertently supplement conventional classroom learning of traditional education formats. A mutually integrative engagement model for I.A.I. is illustrated as Collaborative Engagement for Organizational Development and Employability (CODE) in this paper. Thereupon to infuse a fresh perspective across various competitive skills desired by the employers, in the categories of hard and soft skills, with a blend of basic and advanced life skill traits; various subset elements of graduate employability are grouped to develop a graphical perspective of an Employability Skill Traits Management Quotient (ESMQ). This paper contains the concept proposal, structure, synthesis and theoretical analysis of the ESMQ model, from various organizational frames of references. It is believed that the proposed ESMQ Model would assist in designing varying levels of training interventions, through Accelerated Learning Programs (ALPs) that would distinctly enhance the overall employability of graduating students; consequently making them ready for speedy absorption in Businesses and Industry.

Employability Skill traits Management Quotient [ESMQ] -A Conceptual Model Proposal Employability Skill traits Management Quotient [ESMQ] -A Conceptual Model Proposal Cover Page

Journal of Information Systems Engineering & Management , 2019

Business ideas competitions have gained increasing importance in stimulating entrepreneurial activity mainly among highly qualified graduates. However, the operating model of these competitions is quite heterogeneous, complex and often confusing, since the perception of the merit of each project is assessed differently by each jury member. Therefore, it is important to propose a decision support system that simplifies the evaluation process of competing projects and ensures all the opinions of the jury members are considered and have the same importance. The developed application uses C# and Windows Forms technologies and the AHP method to serialize competing projects according to the individual evaluation of each jury member. The results of the study allowed testing the application considering four scenarios in which the relative importance of each criterion and the performance of each project according to these criteria are changed and evaluated.

Decision Support System for Business Ideas Competitions Cover Page

Journal of Information Technology Management, 2019

Recently, significant technological changes, greater customer demand and the rise of new business models have triggered a rapid increase in electronic service (e-service) innovations. Now, innovation in the provision of e-services has become one of the priorities of managers in order to gain a competitive advantage. However, few studies so far have explored the determinant factors needed in the organization in order to innovate and implement e-services. The purpose of this study is to provide a comprehensive framework that integrates the multiple factors of e-service innovation. Using the qualitative meta-synthesis research method and after a systematic review of the literature and examination of 61 articles, all factors needed for innovation in e-services have been identified and classified in 4 capabilities, 9 concepts, and 30 codes. The results show that e-service innovation depends on networking, informational, operational and supporting, and strategic capabilities. These capabilities create the required platform for innovation in e-services in the organization. This study contributes to current e-service researches by offering theoretical advances related to innovation in e-services. Furthermore, the capabilities, concepts, and codes identified in this study would be useful as a

Identifying the Determinant Factors of E-Service Innovations: A Qualitative Meta-Synthesis Cover Page

Loading Preview

Sorry, preview is currently unavailable. You can download the paper by clicking the button above.

DEVELOPING SUSTAINABLE BUSINESS STRATEGIES FOR SMEs: CHALLENGES AND OPPORTUNITIES FOR SMEs IN DEVELOPING COUNTRIES -CASE STUDY OF SMES IN KOSOVO Cover Page

Forest Policy and Economics, 2017

Non-timber forest products in transition economies: Innovation cases in selected SEE countries Cover Page

e-Informatica Software Engineering Journal, 2016

Software Startups – A Research Agenda Cover Page

Asia Pacific Journal of Marketing and Logistics, 2008

Supply chain management in SMEs: development of constructs and propositions Cover Page

Journal of Business Venturing Insights, 2020

Startups in times of crisis – a rapid response to the COVID-19 pandemic Cover Page

Journal of Chinese Entrepreneurship, 2011

Chinese entrepreneurs : Motivations, success factors, problems, and business-related stress Cover Page

Scientometrics, 2019

Journal of the Academy of Marketing Science 1973–2018: an analytical retrospective Cover Page

Sustainability, 2019

"Characterizing the Sharing Economy State of the Research - A Systematic Map" Cover Page

Decision Support Systems, 2013

A comparison of representations for discrete multi-criteria decision problems Cover Page

Australasian Journal of Information Systems, 2009

Exploring the Types of SMEs Which Could use Blogs as a Marketing Tool: a Proposed Future Research Agenda Cover Page

Renewable and Sustainable Energy Reviews, 2016

Impacts of ICT on the natural ecosystem: A grassroot analysis for promoting socio-environmental sustainability Cover Page

British Food Journal, 2017

electronic business literature review

International Journal of Economics, Commerce and Management United Kingdom GRASPING THE CYBER-WORLD: ARTIFICIAL INTELLIGENCE AND HUMAN CAPITAL MEET TO INFORM LEADERSHIP, 2019

GRASPING THE CYBER-WORLD: ARTIFICIAL INTELLIGENCE AND HUMAN CAPITAL MEET TO INFORM LEADERSHIP Cover Page

Graspingthe Cyber-world: Artificial Intelligence and Human CapitalMeet to Inform Leadership, 2019

International Journal of Economics, Commerce and Management United Kingdom GRASPING THE CYBER-WORLD: ARTIFICIAL INTELLIGENCE AND HUMAN CAPITAL MEET TO INFORM LEADERSHIP Cover Page

Journal of Entrepreneurship and Business, 2019

Exploring the Role of Education on the Entrepreneurial Motivations of Academic Spin-offs’ Founders Cover Page

Business Ethics A European Review

CSR as a strategic lever in medium-sized companies: evidence from Italy Cover Page

Asian Journal of Agricultural Extension, Economics & Sociology, 2017

The Factors Affecting Success of Small Agro- Enterprises in Bhutan Cover Page

International Journal of Managerial Studies and Research(IJMSR), 2018

Challenges and Prospects Facing Trading Entrepreneurial ventures in Buea municipality, Cameroon Cover Page

Journal of Entrepreneurship and Management , 2017

Demonetisation and Beauty Parlour Business Cover Page

in: Christos Sarmaniotis & Gillian Wright (Eds), 6th International Conference on Contemporary Marketing Issues (ICCMI) 2018, Athens, Greece, 27-29 June, 2018

The contribution of self-efficacy and employee satisfaction as part of internal marketing in school quality: the case of primary education Cover Page

Walden University Press, 2016

TFarrierProp of 020516_Clean.doc Cover Page

  •   We're Hiring!
  •   Help Center
  • Find new research papers in:
  • Health Sciences
  • Earth Sciences
  • Cognitive Science
  • Mathematics
  • Computer Science
  • Academia ©2024

Systematic Literature Review of E-Learning Capabilities to Enhance Organizational Learning

  • Open access
  • Published: 01 February 2021
  • Volume 24 , pages 619–635, ( 2022 )

Cite this article

You have full access to this open access article

electronic business literature review

  • Michail N. Giannakos 1 ,
  • Patrick Mikalef 1 &
  • Ilias O. Pappas   ORCID: orcid.org/0000-0001-7528-3488 1 , 2  

23k Accesses

40 Citations

Explore all metrics

E-learning systems are receiving ever increasing attention in academia, business and public administration. Major crises, like the pandemic, highlight the tremendous importance of the appropriate development of e-learning systems and its adoption and processes in organizations. Managers and employees who need efficient forms of training and learning flow within organizations do not have to gather in one place at the same time or to travel far away to attend courses. Contemporary affordances of e-learning systems allow users to perform different jobs or tasks for training courses according to their own scheduling, as well as to collaborate and share knowledge and experiences that result in rich learning flows within organizations. The purpose of this article is to provide a systematic review of empirical studies at the intersection of e-learning and organizational learning in order to summarize the current findings and guide future research. Forty-seven peer-reviewed articles were collected from a systematic literature search and analyzed based on a categorization of their main elements. This survey identifies five major directions of the research on the confluence of e-learning and organizational learning during the last decade. Future research should leverage big data produced from the platforms and investigate how the incorporation of advanced learning technologies (e.g., learning analytics, personalized learning) can help increase organizational value.

Similar content being viewed by others

electronic business literature review

Technology-Enhanced Organizational Learning: A Systematic Literature Review

electronic business literature review

Knowledge Transfer Through E-learning: Case of Tunisian Post

electronic business literature review

Organizational e-Learning Systems’ Success in Industry

Explore related subjects.

  • Artificial Intelligence

Avoid common mistakes on your manuscript.

1 Introduction

E-learning covers the integration of information and communication technology (ICT) in environments with the main goal of fostering learning (Rosenberg and Foshay 2002 ). The term “e-learning” is often used as an umbrella term to portray several modes of digital learning environments (e.g., online, virtual learning environments, social learning technologies). Digitalization seems to challenge numerous business models in organizations and raises important questions about the meaning and practice of learning and development (Dignen and Burmeister 2020 ). Among other things, the digitalization of resources and processes enables flexible ways to foster learning across an organization’s different sections and personnel.

Learning has long been associated with formal or informal education and training. However organizational learning is much more than that. It can be defined as “a learning process within organizations that involves the interaction of individual and collective (group, organizational, and inter-organizational) levels of analysis and leads to achieving organizations’ goals” (Popova-Nowak and Cseh 2015 ) with a focus on the flow of knowledge across the different organizational levels (Oh 2019 ). Flow of knowledge or learning flow is the way in which new knowledge flows from the individual to the organizational level (i.e., feed forward) and vice versa (i.e., feedback) (Crossan et al. 1999 ; March 1991 ). Learning flow and the respective processes constitute the cornerstone of an organization’s learning activities (e.g., from physical training meetings to digital learning resources), they are directly connected to the psycho-social experiences of an organization’s members, and they eventually lead to organizational change (Crossan et al. 2011 ). The overall organizational learning is extremely important in an organization because it is associated with the process of creating value from an organizations’ intangible assets. Moreover, it combines notions from several different domains, such as organizational behavior, human resource management, artificial intelligence, and information technology (El Kadiri et al. 2016 ).

A growing body of literature lies at the intersection of e-learning and organizational learning. However, there is limited work on the qualities of e-learning and the potential of its qualities to enhance organizational learning (Popova-Nowak and Cseh 2015 ). Blockages and disruptions in the internal flow of knowledge is a major reason why organizational change initiatives often fail to produce their intended results (Dee and Leisyte 2017 ). In recent years, several models of organizational learning have been published (Berends and Lammers 2010 ; Oh 2019 ). However, detailed empirical studies indicate that learning does not always proceed smoothly in organizations; rather, the learning meets interruptions and breakdowns (Engeström et al. 2007 ).

Discontinuities and disruptions are common phenomena in organizational learning (Berends and Lammers 2010 ), and they stem from various causes. For example, organizational members’ low self-esteem, unsupportive technology and instructors (Garavan et al. 2019 ), and even crises like the Covid-19 pandemic can result in demotivated learners and overall unwanted consequences for their learning (Broadbent 2017 ). In a recent conceptual article, Popova-Nowak and Cseh ( 2015 ) emphasized that there is a limited use of multidisciplinary perspectives to investigate and explain the processes and importance of utilizing the available capabilities and resources and of creating contexts where learning is “attractive to individual agents so that they can be more engaged in exploring ways in which they can contribute through their learning to the ongoing renewal of organizational routines and practices” (Antonacopoulou and Chiva 2007 , p. 289).

Despite the importance of e-learning, the lack of systematic reviews in this area significantly hinders research on the highly promising value of e-learning capabilities for efficiently supporting organizational learning. This gap leaves practitioners and researchers in uncharted territories when faced with the task of implementing e-learning designs or deciding on their digital learning strategies to enhance the learning flow of their organizations. Hence, in order to derive meaningful theoretical and practical implications, as well as to identify important areas for future research, it is critical to understand how the core capabilities pertinent to e-learning possess the capacity to enhance organizational learning.

In this paper, we define e-learning enhanced organizational learning (eOL) as the utilization of digital technologies to enhance the process of improving actions through better knowledge and understanding in an organization. In recent years, a significant body of research has focused on the intersection of e-learning and organizational learning (e.g., Khandakar and Pangil 2019 ; Lin et al. 2019 ; Menolli et al. 2020 ; Turi et al. 2019 ; Xiang et al. 2020 ). However, there is a lack of systematic work that summarizes and conceptualizes the results in order to support organizations that want to move from being information-based enterprises to being knowledge-based ones (El Kadiri et al. 2016 ). In particular, recent technological advances have led to an increase in research that leverages e-learning capacities to support organizational learning, from virtual reality (VR) environments (Costello and McNaughton 2018 ; Muller Queiroz et al. 2018 ) to mobile computing applications (Renner et al. 2020 ) to adaptive learning and learning analytics (Zhang et al. 2019 ). These studies support different skills, consider different industries and organizations, and utilize various capacities while focusing on various learning objectives (Garavan et al. 2019 ). Our literature review aims to tease apart these particularities and to investigate how these elements have been utilized over the past decade in eOL research. Therefore, in this review we aim to answer the following research questions (RQs):

RQ1: What is the status of research at the intersection of e-learning and organizational learning, seen through the lens of areas of implementation (e.g., industries, public sector), technologies used, and methodologies (e.g., types of data and data analysis techniques employed)?

RQ2: How can e-learning be leveraged to enhance the process of improving actions through better knowledge and understanding in an organization?

Our motivation for this work is based on the emerging developments in the area of learning technologies that have created momentum for their adoption by organizations. This paper provides a review of research on e-learning capabilities to enhance organizational learning with the purpose of summarizing the findings and guiding future studies. This study can provide a springboard for other scholars and practitioners, especially in the area of knowledge-based enterprises, to examine e-learning approaches by taking into consideration the prior and ongoing research efforts. Therefore, in this paper we present a systematic literature review (SLR) (Kitchenham and Charters 2007 ) on the confluence of e-learning and organizational learning that uncovers initial findings on the value of e-learning to support organizational learning while also delineating several promising research streams.

The rest of this paper is organized as follows. In the next section, we present the related background work. The third section describes the methodology used for the literature review and how the studies were selected and analyzed. The fourth section presents the research findings derived from the data analysis based on the specific areas of focus. In the fifth section, we discuss the findings, the implications for practice and research, and the limitations of the selected methodological approach. In the final section, we summarize the conclusions from the study and make suggestions for future work.

2 Background and Related Work

2.1 e-learning systems.

E-learning systems provide solutions that deliver knowledge and information, facilitate learning, and increase performance by developing appropriate knowledge flow inside organizations (Menolli et al. 2020 ). Putting into practice and appropriately managing technological solutions, processes, and resources are necessary for the efficient utilization of e-learning in an organization (Alharthi et al. 2019 ). Examples of e-learning systems that have been widely adopted by various organizations are Canvas, Blackboard, and Moodle. Such systems provide innovative services for students, employees, managers, instructors, institutions, and other actors to support and enhance the learning processes and facilitate efficient knowledge flow (Garavan et al. 2019 ). Functionalities, such as creating modules to organize mini course information and learning materials or communication channels such as chat, forums, and video exchange, allow instructors and managers to develop appropriate training and knowledge exchange (Wang et al. 2011 ). Nowadays, the utilization of various e-learning capabilities is a commodity for supporting organizational and workplace learning. Such learning refers to training or knowledge development (also known in the literature as learning and development, HR development, and corporate training: Smith and Sadler-Smith 2006 ; Garavan et al. 2019 ) that takes place in the context of work.

Previous studies have focused on evaluating e-learning systems that utilize various models and frameworks. In particular, the development of maturity models, such as the e-learning capability maturity model (eLCMM), addresses technology-oriented concerns (Hammad et al. 2017 ) by overcoming the limitations of the domain-specific models (e.g., game-based learning: Serrano et al.  2012 ) or more generic lenses such as the e-learning maturity model (Marshall 2006 ). The aforementioned models are very relevant since they focus on assessing the organizational capabilities for sustainably developing, deploying, and maintaining e-learning. In particular, the eLCMM focuses on assessing the maturity of adopting e-learning systems and adds a feedback building block for improving learners’ experiences (Hammad et al. 2017 ). Our proposed literature review builds on the previously discussed models, lenses, and empirical studies, and it provides a review of research on e-learning capabilities with the aim of enhancing organizational learning in order to complement the findings of the established models and guide future studies.

E-learning systems can be categorized into different types, depending on their functionalities and affordances. One very popular e-learning type is the learning management system (LMS), which includes a virtual classroom and collaboration capabilities and allows the instructor to design and orchestrate a course or a module. An LMS can be either proprietary (e.g., Blackboard) or open source (e.g., Moodle). These two types differ in their features, costs, and the services they provide; for example, proprietary systems prioritize assessment tools for instructors, whereas open-source systems focus more on community development and engagement tools (Alharthi et al. 2019 ). In addition to LMS, e-learning systems can be categorized based on who controls the pace of learning; for example, an institutional learning environment (ILE) is provided by the organization and is usually used for instructor-led courses, while a personal learning environment (PLE) is proposed by the organization and is managed personally (i.e., learner-led courses). Many e-learning systems use a hybrid version of ILE and PLE that allows organizations to have either instructor-led or self-paced courses.

Besides the controlled e-learning systems, organizations have been using environments such as social media (Qi and Chau 2016 ), massive open online courses (MOOCs) (Weinhardt and Sitzmann 2018 ) and other web-based environments (Wang et al. 2011 ) to reinforce their organizational learning potential. These systems have been utilized through different types of technology (e.g., desktop applications, mobile) that leverage the various capabilities offered (e.g., social learning, VR, collaborative systems, smart and intelligent support) to reinforce the learning and knowledge flow potential of the organization. Although there is a growing body of research on e-learning systems for organizational learning due to the increasingly significant role of skills and expertise development in organizations, the role and alignment of the capabilities of the various e-learning systems with the expected competency development remains underexplored.

2.2 Organizational Learning

There is a large body of research on the utilization of technologies to improve the process and outcome dimensions of organizational learning (Crossan et al. 1999 ). Most studies have focused on the learning process and on the added value that new technologies can offer by replacing some of the face-to-face processes with virtual processes or by offering new, technology-mediated phases to the process (Menolli et al. 2020 ; Lau 2015 ) highlighted how VR capabilities can enhance organizational learning, describing the new challenges and frameworks needed in order to effectively utilize this potential. In the same vein, Zhang et al. ( 2017 ) described how VR influences reflective thinking and considered its indirect value to overall learning effectiveness. In general, contemporary research has investigated how novel technologies and approaches have been utilized to enhance organizational learning, and it has highlighted both the promises and the limitations of the use of different technologies within organizations.

In many organizations, alignment with the established infrastructure and routines, and adoption by employees are core elements for effective organizational learning (Wang et al. 2011 ). Strict policies, low digital competence, and operational challenges are some of the elements that hinder e-learning adoption by organizations (Garavan et al. 2019 ; Wang 2018 ) demonstrated the importance of organizational, managerial, and job support for utilizing individual and social learning in order to increase the adoption of organizational learning. Other studies have focused on the importance of communication through different social channels to develop understanding of new technology, to overcome the challenges employees face when engaging with new technology, and, thereby, to support organizational learning (Menolli et al. 2020 ). By considering the related work in the area of organizational learning, we identified a gap in aligning an organization’s learning needs with the capabilities offered by the various technologies. Thus, systematic work is needed to review e-learning capabilities and how these capabilities can efficiently support organizational learning.

2.3 E-learning Systems to Enhance Organizational Learning

When considering the interplay between e-learning systems and organizational learning, we observed that a major challenge for today’s organizations is to switch from being information-based enterprises to become knowledge-based enterprises (El Kadiri et al. 2016 ). Unidirectional learning flows, such as formal and informal training, are important but not sufficient to cover the needs that enterprises face (Manuti et al. 2015 ). To maintain enterprises’ competitiveness, enterprise staff have to operate in highly intense information and knowledge-oriented environments. Traditional learning approaches fail to substantiate learning flow on the basis of daily evidence and experience. Thus, novel, ubiquitous, and flexible learning mechanisms are needed, placing humans (e.g., employees, managers, civil servants) at the center of the information and learning flow and bridging traditional learning with experiential, social, and smart learning.

Organizations consider lack of skills and competences as being the major knowledge-related factors hampering innovation (El Kadiri et al. 2016 ). Thus, solutions need to be implemented that support informal, day-to-day, and work training (e.g., social learning, collaborative learning, VR/AR solutions) in order to develop individual staff competences and to upgrade the competence affordances at the organizational level. E-learning-enhanced organizational learning has been delivered primarily in the form of web-based learning (El Kadiri et al. 2016 ). More recently, the TEL tools portfolio has rapidly expanded to make more efficient joint use of novel learning concepts, methodologies, and technological enablers to achieve more direct, effective, and lasting learning impacts. Virtual learning environments, mobile-learning solutions, and AR/VR technologies and head-mounted displays have been employed so that trainees are empowered to follow their own training pace, learning topics, and assessment tests that fit their needs (Costello and McNaughton 2018 ; Mueller et al. 2011 ; Muller Queiroz et al. 2018 ). The expanding use of social networking tools has also brought attention to the contribution of social and collaborative learning (Hester et al. 2016 ; Wei and Ram 2016 ).

Contemporary learning systems supporting adaptive, personalized, and collaborative learning expand the tools available in eOL and contribute to the adoption, efficiency, and general prospects of the introduction of TEL in organizations (Cheng et al. 2011 ). In recent years, eOL has emphasized how enterprises share knowledge internally and externally, with particular attention being paid to systems that leverage collaborative learning and social learning functionalities (Qi and Chau 2016 ; Wang  2011 ). This is the essence of computer-supported collaborative learning (CSCL). The CSCL literature has developed a framework that combines individual learning, organizational learning, and collaborative learning, facilitated by establishing adequate learning flows and emerges effective learning in an enterprise learning (Goggins et al. 2013 ), in Fig.  1 .

figure 1

Representation of the combination of enterprise learning and knowledge flows. (adapted from Goggins et al. 2013 )

Establishing efficient knowledge and learning flows is a primary target for future data-driven enterprises (El Kadiri et al. 2016 ). Given the involved knowledge, the human resources, and the skills required by enterprises, there is a clear need for continuous, flexible, and efficient learning. This can be met by contemporary learning systems and practices that provide high adoption, smooth usage, high satisfaction, and close alignment with the current practices of an enterprise. Because the required competences of an enterprise evolve, the development of competence models needs to be agile and to leverage state-of-the art technologies that align with the organization’s processes and models. Therefore, in this paper we provide a review of the eOL research in order to summarize the findings, identify the various capabilities of eOL, and guide the development of organizational learning in future enterprises as well as in future studies.

3 Methodology

To answer our research questions, we conducted an SLR, which is a means of evaluating and interpreting all available research relevant to a particular research question, topic area, or phenomenon of interest. A SLR has the capacity to present a fair evaluation of a research topic by using a trustworthy, rigorous, and auditable methodology (Kitchenham and Charters 2007 ). The guidelines used (Kitchenham and Charters 2007 ) were derived from three existing guides adopted by medical researchers. Therefore, we adopted SLR guidelines that follow transparent and widely accepted procedures (especially in the area of software engineering and information systems, as well as in e-learning), minimize potential bias (researchers), and support reproducibility (Kitchenham and Charters 2007 ). Besides the minimization of bias and support for reproducibility, an SLR allows us to provide information about the impact of some phenomenon across a wide range of settings, contexts, and empirical methods. Another important advantage is that, if the selected studies give consistent results, SLRs can provide evidence that the phenomenon is robust and transferable (Kitchenham and Charters 2007 ).

3.1 Article Collection

Several procedures were followed to ensure a high-quality review of the literature of eOL. A comprehensive search of peer-reviewed articles was conducted in February 2019 (short papers, posters, dissertations, and reports were excluded), based on a relatively inclusive range of key terms: “organizational learning” & “elearning”, “organizational learning” & “e-learning”, “organisational learning” & “elearning”, and “organisational learning” & “e-learning”. Publications were selected from 2010 onwards, because we identified significant advances since 2010 (e.g., MOOCs, learning analytics, personalized learning) in the area of learning technologies. A wide variety of databases were searched, including SpringerLink, Wiley, ACM Digital Library, IEEE Xplore, Science Direct, SAGE, ERIC, AIS eLibrary, and Taylor & Francis. The selected databases were aligned with the SLR guidelines (Kitchenham and Charters 2007 ) and covered the major venues in IS and educational technology (e.g., a basket of eight IS journals, the top 20 journals in the Google Scholar IS subdiscipline, and the top 20 journals in the Google Scholar Educational Technology subdiscipline). The search process uncovered 2,347 peer-reviewed articles.

3.2 Inclusion and Exclusion Criteria

The selection phase determines the overall validity of the literature review, and thus it is important to define specific inclusion and exclusion criteria. As Dybå and Dingsøyr ( 2008 ) specified, the quality criteria should cover three main issues – namely, rigor, credibility, and relevance – that need to be considered when evaluating the quality of the selected studies. We applied eight quality criteria informed by the proposed Critical Appraisal Skills Programme (CASP) and related works (Dybå and Dingsøyr 2008 ). Table 1 presents these criteria.

Therefore, studies were eligible for inclusion if they were focused on eOL. The aforementioned criteria were applied in stages 2 and 3 of the selection process (see Fig.  2 ), when we assessed the papers based on their titles and abstracts, and read the full papers. From March 2020, we performed an additional search (stage 4) following the same process for papers published after the initial search period (i.e., 2010–February 2019). The additional search returned seven papers. Figure 2 summarizes the stages of the selection process.

figure 2

Stages of the selection process

3.3 Analysis

Each collected study was analyzed based on the following elements: study design (e.g., experiment, case study), area (e.g., IT, healthcare), technology (e.g., wiki, social media), population (e.g., managers, employees), sample size, unit of analysis (individual, firm), data collections (e.g., surveys, interviews), research method, data analysis, and the main research objective of the study. It is important to highlight that the articles were coded based on the reported information, that different authors reported information at different levels of granularity (e.g., an online system vs. the name of the system), and that in some cases the information was missing from the paper. Overall, we endeavored to code the articles as accurately and completely as possible.

The coding process was iterative with regular consensus meetings between the two researchers involved. The primary coder prepared the initial coding for a number of articles and both coders reviewed and agreed on the coding in order to reach the final codes presented in the Appendix . Disagreements between the coders and inexplicit aspects of the reviewed papers were discussed and resolved in regular consensus meetings. Although this process did not provide reliability indices (e.g., Cohen’s kappa), it did provide certain reliability in terms of consistency of the coding and what Krippendorff ( 2018 ) stated as the reliability of “the degree to which members of a designated community concur on the readings, interpretations, responses to, or uses of given texts or data”, which is considered acceptable research practice (McDonald et al. 2019 ).

In this section, we present the detailed results of the analysis of the 47 papers. Analysis of the studies was performed using non-statistical methods that considered the variables reported in the Appendix . This section is followed by an analysis and discussion of the categories.

4.1 Sample Size and Population Involved

The categories related to the sample of the articles and included the number of participants in each study (size), their position (e.g., managers, employees), and the area/topic covered by the study. The majority of the studies involved employees (29), with few studies involving managers (6), civil servants (2), learning specialists (2), clients, and researchers. Regarding the sample size, approximately half of the studies (20) were conducted with fewer than 100 participants; some (12) can be considered large-scale studies (more than 300 participants); and only a few (9) can be considered small scale (fewer than 20 participants). In relation to the area/topic of the study, most studies (11) were conducted in the context of the IT industry, but there was also good coverage of other important areas (i.e., healthcare, telecommunications, business, public sector). Interestingly, several studies either did not define the area or were implemented in a generic context (sector-agnostic studies, n = 10), and some studies were implemented in a multi-sector context (e.g., participants from different sections or companies, n = 4).

4.2 Research Methods

When assessing the status of research for an area, one of the most important aspects is the methodology used. By “method” in the Appendix , we refer to the distinction between quantitative, qualitative, and mixed methods research. In addition to the method, in our categorization protocol we also included “study design” to refer to the distinction between survey studies (i.e., those that gathered data by asking a group of participants), experiments (i.e., those that created situations to record beneficial data), and case studies (i.e., those that closely studied a group of individuals).

Based on this categorization, the Appendix shows that the majority of the papers were quantitative (34) and qualitative (7), with few studies (6) utilizing mixed methods. Regarding the study design, most of the studies were survey studies (26), 13 were case studies, and fewer were experiments (8). For most studies, the individual participant (40) was the unit of analysis, with few studies having the firm as the unit of analysis, and only one study using the training session as a unit of analysis. Regarding the measures used in the studies, most utilized surveys (39), with 11 using interviews, and only a few studies using field notes from focus groups (2) and log files from the systems (2). Only eight studies involved researchers using different measures to triangulate or extend their findings. Most articles used structural equation modeling (SEM) (17) to analyze their data, with 13 studies employing descriptive statistics, seven using content analysis, nine using regression analysis or analyses of variances/covariance, and one study using social network analysis (SNA).

4.3 Technologies

Concerning the technology used, most of the studies (17) did not study a specific system, referring instead in their investigation to a generic e-learning or technological solution. Several studies (9) named web-based learning environments, without describing the functionalities of the identified system. Other studies focused on online learning environments (4), collaborative learning systems (3), social learning systems (3), smart learning systems (2), podcasting (2), with the rest of the studies using a specific system (e.g., a wiki, mobile learning, e-portfolios, Second Life, web application).

4.4 Research Objectives

The research objectives of the studies could be separated into six main categories. The first category focuses on the intention of the employees to use the technology (9); the second focuses on the performance of the employees (8); the third focuses on the value/outcome for the organization (4); the fourth focuses on the actual usage of the system (7); the fifth focuses on employees’ satisfaction (4); and the sixth focuses on the ability of the proposed system to foster learning (9). In addition to these six categories, we also identified studies that focused on potential barriers for eOL in organizations (Stoffregen et al. 2016 ), the various benefits associated with the successful implementation of eOL (Liu et al. 2012 ), the feasibility of eOL (Kim et al. 2014 ; Mueller et al. 2011 ), and the alignment of the proposed innovation with the other processes and systems in the organization (Costello and McNaughton 2018 ).

4.5 E-learning Capabilities in Various Organizations and for Various Objectives

The technology used has an inherent role for both the organization and the expected eOL objective. E-learning systems are categorized based on their functionalities and affordances. Based on the information reported in the selected papers, we ranked them based on the different technologies and functionalities (e.g., collaborative, online, smart). To do so, we focused on the main elements described in the selected paper; for instance, a paper that described the system as wiki-based or indicated that the system was Second Life was ranked as such, rather than being added to collaborative systems or social learning respectively. We did this because we wanted to capture all the available information since it gave us additional insights (e.g., Second Life is both a social and a VR system).

To investigate the connection between the various technologies used to enhance organizational learning and their application in the various organizations, we utilized the coding (see Appendix ) and mapped the various e-learning technologies (or their affordances) with the research industries to which they applied (Fig.  3 ). There was occasionally a lack of detailed information about the capabilities of the e-learning systems applied (e.g., generic, or a web application, or an online system), which limited the insights. Figure 3 provides a useful mapping of the confluence of e-learning technologies and their application in the various industries.

figure 3

Association of the different e-learning technologies with the industries to which they are applied in the various studies. Note: The size of the circles depicts the frequency of studies, with the smallest circle representing one study and the largest representing six studies. The mapping is extracted from the data in the Appendix , which outlines the papers that belong in each of the circles

To investigate the connection between the various technologies used to enhance organizational learning and their intended objectives, we utilized the coding of the articles (see Appendix ) and mapped the various e-learning technologies (or their affordances) with the intended objectives, as reported in the various studies (Fig.  4 ). The results in Fig.  4 show the objectives that are central in eOL research (e.g., performance, fostering learning, adoption, and usage) as well as those objectives on which few studies have focused (e.g., alignment, feasibility, behavioral change). In addition, the results also indicate the limited utilization of the various e-learning capabilities (e.g., social, collaborative, smart) to achieve objectives connected with those capabilities (e.g., social learning and behavioral change, collaborative learning, and barriers).

figure 4

Association of the different e-learning technologies with the objectives investigated in the various studies. Note: The size of the circles depicts the frequency of studies, with the smallest circle representing one study and the largest representing five studies. The mapping is extracted from the data in the Appendix , which outlines the papers that belong in each of the circles

5 5. Discussion

After reviewing the 47 identified articles in the area of eOL, we can observe that all the works acknowledge the importance of the affordances offered by different e-learning technologies (e.g., remote collaboration, anytime anywhere), the importance of the relationship between eOL and employees’ satisfaction and performance, and the benefits associated with organizational value and outcome. Most of the studies agree that eOL provides employees, managers, and even clients with opportunities to learn in a more differentiated manner, compared to formal and face-to-face learning. However, how the organization adopts and puts into practice these capabilities to leverage them and achieve its goals are complex and challenging procedures that seem to be underexplored.

Several studies (Lee et al. 2015a ; Muller Queiroz et al. 2018 ; Tsai et al. 2010 ) focused on the positive effect of perceived managerial support, perceived usefulness, perceived ease of use, and other technology acceptance model (TAM) constructs of the e-learning system in supporting all three levels of learning (i.e., individual, collaborative, and organizational). Another interesting dimension highlighted by many studies (Choi and Ko 2012 ; Khalili et al. 2012 ; Yanson and Johnson 2016 ) is the role of socialization in the adoption and usage of the e-learning systems that offer these capabilities. Building connections and creating a shared learning space in the e-learning system is challenging but also critical for the learners (Yanson and Johnson 2016 ). This is consistent with the expectancy-theoretical explanation of how social context impacts on employees’ motivation to participate in learning (Lee et al. 2015a ; Muller Queiroz et al. 2018 ).

The organizational learning literature suggests that e-learning may be more appropriate for the acquisition of certain types of knowledge than others (e.g., procedural vs. declarative, or hard-skills vs. soft-skills); however, there is no empirical evidence for this (Yanson and Johnson 2016 ). To advance eOL research, there is a need for a significant move to address complex, strategic skills by including learning and development professionals (Garavan et al. 2019 ) and by developing strategic relationships. Another important element is to utilize e-learning technology that addresses and integrates organizational, individual, and social perspectives in eOL (Wang  2011 ). This is also identified in our literature review since we found only limited specialized e-learning systems in domain areas that have traditionally benefited from such technology. For instance, although there were studies that utilized VR environments (Costello and McNaughton 2018 ; Muller Queiroz et al. 2018 ) and video-based learning systems (Wei et al. 2013 ; Wei and Ram 2016 ), there was limited focus in contemporary eOL research on how specific affordances of the various environments that are used in organizations (e.g., Carnetsoft, Outotec HSC, and Simscale for simulations of working environments; or Raptivity, YouTube, and FStoppers to gain specific skills and how-to knowledge) can benefit the intended goals or be integrated with the unique qualities of the organization (e.g., IT, healthcare).

For the design and the development of the eOL approach, the organization needs to consider the alignment of individual learning needs, organizational objectives, and the necessary resources (Wang  2011 ). To achieve this, it is advisable for organizations to define the expected objectives, catalogue the individual needs, and select technologies that have the capacity to support and enrich learners with self-directed and socially constructed learning practices in the organization (Wang  2011 ). This needs to be done by taking into consideration that on-demand eOL is gradually replacing the classic static eOL curricula and processes (Dignen and Burmeister 2020 ).

Another important dimension of eOL research is the lenses used to approach effectiveness. The selected papers approached effectiveness with various objectives, such as fostering learning, usage of the e-learning system, employees’ performance, and the added organizational value (see Appendix ). To measure these indices, various metrics (quantitative, qualitative, and mixed) have been applied. The qualitative dimensions emphasize employees’ satisfaction and system usage (e.g., Menolli et al. 2020 ; Turi et al. 2019 ), as well as managers’ perceived gained value and benefits (e.g., Lee et al. 2015b ; Xiang et al. 2020 ) and firms’ perceived effective utilization of eOL resources (López-Nicolás and Meroño-Cerdán 2011 ). The quantitative dimensions focus on usage, feasibility, and experience at different levels within an organization, based on interviews, focus groups, and observations (Costello and McNaughton 2018 ; Michalski 2014 ; Stoffregen et al. 2016 ). However, it is not always clear the how eOL effectiveness has been measured, nor the extent to which eOL is well aligned with and is strategically impactful on delivering the strategic agenda of the organization (Garavan et al. 2019 ).

Research on digital technologies is developing rapidly, and big data and business analytics have the potential to pave the way for organizations’ digital transformation and sustainable development (Mikalef et al. 2018 ; Pappas et al. 2018 ); however, our review finds surprisingly limited use of big data and analytics in eOL. Despite contemporary e-learning systems adopting data-driven mechanisms, as well as advances in learning analytics (Siemens and Long 2011 ), the results of our analysis indicate that learner-generated data in the context of eOL are used in only a few studies to extract very limited insights with respect to the effectiveness of eOL and the intended objectives of the respective study (Hung et al. 2015 ; Renner et al. 2020 ; Rober and Cooper 2011 ). Therefore, eOL research needs to focus on data-driven qualities that will allow future researchers to gain deeper insights into which capabilities need to be developed to monitor the effectiveness of the various practices and technologies, their alignment with other functions of the organization, and how eOL can be a strategic and impactful vehicle for materializing the strategic agenda of the organization.

5.1 Status of eOL Research

The current review suggests that, while the efficient implementation of eOL entails certain challenges, there is also a great potential for improving employees’ performance as well as overall organizational outcome and value. There are also opportunities for improving organizations’ learning flow, which might not be feasible with formal learning and training. In order to construct the main research dimensions of eOL research and to look more deeply at the research objectives of the studies (the information we coded as objectives in the Appendix ), we performed a content analysis and grouped the research objectives. This enabled us to summarize the contemporary research on eOL according to five major categories, each of which is describes further below. As the research objectives of the published work shows, the research on eOL conducted during the last decade has particularly focused on the following five directions.

Investigating the capabilities of different technologies in different organizations.

Research has particularly focused on how easy the technology is to use, on how useful it is, or on how well aligned/integrated it is with other systems and processes within the organization. In addition, studies have used different learning technologies (e.g., smart, social, personalized) to enhance organizational learning in different contexts and according to different needs. However, most works have focused on affordances such as remote training and the development of static courses or modules to share information with learners. Although a few studies have utilized contemporary e-learning systems (see Appendix ), even in these studies there is a lack of alignment between the capabilities of those systems (e.g., open online course, adaptive support, social and collaborative learning) and the objectives and strategy of the organization (e.g., organizational value, fostering learning).

Enriching the learning flow and learning potential in different levels within an organization.

The reviewed work has emphasized how different factors contribute to different levels of organizational learning, and it has focused on practices that address individual, collaborative, and organizational learning within the structure of the organization. In particular, most of the reviewed studies recognize that organizational learning occurs at multiple levels: individual, team (or group), and organization. In other words, although each of the studies carried out an investigation within a given level (except for Garavan et al. 2019 ), there is a recognition and discussion of the different levels. Therefore, the results align with the 4I framework of organizational learning that recognizes how learning across the different levels is linked by social and psychological processes: intuiting, interpreting, integrating, and institutionalizing (the 4Is) (Crossan et al. 1999 ). However, most of the studies focused on the institutionalizing-intuiting link (i.e., top-down feedback); moreover, no studies focused on contemporary learning technologies and processes that strengthen the learning flow (e.g., self-regulated learning).

Identifying critical aspects for effective eOL.

There is a considerable amount of predominantly qualitative studies that focus on potential barriers to eOL implementation as well as on the risks and requirements associated with the feasibility and successful implementation of eOL. In the same vein, research has emphasized the importance of alignment of eOL (both in processes and in technologies) within the organization. These critical aspects for effective eOL are sometimes the main objectives of the studies (see Appendix ). However, most of the elements relating to the effectiveness of eOL were measured with questionnaires and interviews with employees and managers, and very little work was conducted on how to leverage the digital technologies employed in eOL, big data, and analytics in order to monitor the effectiveness of eOL.

Implementing employee-centric eOL.

In most of the studies, the main objective was to increase employees’ adoption, satisfaction, and usage of the e-learning system. In addition, several studies focused on the e-learning system’s ability to improve employees’ performance, increase the knowledge flow in the organization, and foster learning. Most of the approaches were employee-centric, with a small amount of studies focusing on managers and the firm in general. However, employees were seen as static entities within the organization, with limited work investigating how eOL-based training exposes employees to new knowledge, broadens their skills repertoire, and has tremendous potential for fostering innovation (Lin and Sanders 2017 ).

Achieving goals associated with the value creation of the organization.

A considerable number of studies utilized the firm (rather than the individual employee) as the unit of analysis. Such studies focused on how the implementation of eOL can increase employee performance, organizational value, and customer value. Although this is extremely helpful in furthering knowledge about eOL technologies and practices, a more granular investigation of the different e-learning systems and processes to address the various goals and strategies of the organization would enable researchers to extract practical insights on the design and implementation of eOL.

5.2 Research Agenda

By conducting an SLR and documenting the eOL research of the last decade, we have identified promising themes of research that have the potential to further eOL research and practice. To do so, we define a research agenda consisting of five thematic areas of research, as depicted in the research framework in Fig.  5 , and we provide some suggestions on how researchers could approach these challenges. In this visualization of the framework, on the left side we present the organizations as they were identified from our review (i.e., area/topic category in the Appendix ) and the multiple levels where organizational learning occurs (Costello and McNaughton 2018 ). On the right side, we summarize the objectives as they were identified from our review (i.e., the objectives category in the Appendix ). In the middle, we depict the orchestration that was conducted and how potential future research on eOL can improve the orchestration of the various elements and accelerate the achievement of the intended objectives. In particular, our proposed research agenda includes five research themes discussed in the following subsections.

figure 5

E-learning capabilities to enhance organizational research agenda

5.2.1 Theme 1: Couple E-learning Capabilities With the Intended Goals

The majority of the eOL studies either investigated a generic e-learning system using the umbrella term “e-learning” or did not provide enough details about the functionalities of the system (in most cases, it was simply defined as an online or web system). This indicates the very limited focus of the eOL research on the various capabilities of e-learning systems. In other words, the literature has been very detailed on the organizational value and employees’ acceptance of the technology, but less detailed on the capabilities of this technology that needs to be put into place to achieve the intended goals and strategic agenda. However, the capabilities of the e-learning systems and their use are not one-size-fits-all, and the intended goals (to obtain certain skills and competences) and employees’ needs and backgrounds play a determining role in the selection of the e-learning system (Al-Fraihat et al. 2020 ).

Only in a very few studies (Mueller et al. 2011 ; Renner et al. 2020 ) were the capabilities of the e-learning solutions (e.g., mobile learning, VR) utilized, and the results were found to significantly contribute to the intended goals. The intended knowledge can be procedural, declarative, general competence (e.g., presentation, communication, or leadership skills) or else, and its particularities and the pedagogical needs of the intended knowledge (e.g., a need for summative/formative feedback or for social learning support) should guide the selection of the e-learning system and the respective capabilities. Therefore, future research needs to investigate how the various capabilities offered by contemporary learning systems (e.g., assessment mechanisms, social learning, collaborative learning, personalized learning) can be utilized to adequately reinforce the intended goals (e.g., to train personnel to use a new tool, to improve presentation skills).

5.2.2 Theme 2: Embrace the Particularities of the Various Industries

Organizational learning entails sharing knowledge and enabling opportunities for growth at the individual, group, team, and organizational levels. Contemporary e-learning systems provide the medium to substantiate the necessary knowledge flow within organizations and to support employees’ overall learning. From the selected studies, we can infer that eOL research is either conducted in an industry-agnostic context (either generic or it was not properly reported) or there is a focus on the IT industry (see Appendix ). However, when looking at the few studies that provide results from different industries (Garavan et al. 2019 ; Lee et al. 2014 ), companies indicate that there are different practices, processes, and expectations, and that employees have different needs and perceptions with regards to e-learning systems and eOL in general. Such particularities influence the perceived dimensions of a learning organization. Some industries noted that eOL promoted the development of their learning organizations, whereas others reported that eOL did not seem to contribute to their development as a learning organization (Yoo and Huang 2016 ). Therefore, it is important that the implementation of organizational learning embraces the particularities of the various industries and future research needs to identify how the industry-specific characteristics can inform the design and development of organizational learning in promoting an organization’s goals and agenda.

5.2.3 Theme 3: Utilize E-learning Capabilities to Implement Employee-centric Approaches

For efficient organizational learning to be implemented, the processes and technologies need to recognize that learning is linked by social and psychological processes (Crossan et al. 1999 ). This allows employees to develop learning in various forms (e.g., social, emotional, personalized) and to develop elements such as self-awareness, self-control, and interpersonal skills that are vital for the organization. Looking at the contemporary eOL research, we notice that the exploration of e-learning capabilities to nurture the aforementioned elements and support employee-centric approaches is very limited (e.g., personalized technologies, adaptive assessment). Therefore, future research needs to collect data to understand how e-learning capabilities can be utilized in relation to employees’ needs and perceptions in order to provide solutions (e.g., collaborative, social, adaptive) that are employee-centric and focused on development, and that have the potential to move away from standard one-size-fits-all e-learning solutions to personalized and customized systems and processes.

5.2.4 Theme 4: Employ Analytics-enabled eOL

There is a lot of emphasis on measuring, via various qualitative and quantitative metrics, the effectiveness of eOL implemented at different levels in organizations. However, most of these metrics come from surveys and interviews that capture employees’ and managers’ perceptions of various aspects of eOL (e.g., fostering of learning, organizational value, employees’ performance), and very few studies utilize analytics (Hung et al. 2015 ; Renner et al. 2020 ; Rober and Cooper 2011 ). Given how digital technologies, big data, and business analytics pave the way towards organizations’ digital transformation and sustainable development (Mikalef et al. 2018 ; Pappas et al. 2018 ), and considering the learning analytics affordances of contemporary e-learning systems (Siemens and Long 2011 ), future work needs to investigate how learner/employee-generated data can be employed to inform practice and devise more accurate and temporal effectiveness metrics when measuring the importance and impact of eOL.

5.2.5 Theme 5: Orchestrate the Employees’ Needs, Resources, and Objectives in eOL Implementation

While considerable effort has been directed towards the various building blocks of eOL implementation, such as resources (intangible, tangible, and human skills) and employees’ needs (e.g., vision, growth, skills development), little is known so far about the processes and structures necessary for orchestrating those elements in order to achieve an organization’s intended goals and to materialize its overall agenda. In other words, eOL research has been very detailed on some of the elements that constitute efficient eOL, but less so on the interplay of those elements and how they need to be put into place. Prior literature on strategic resource planning has shown that competence in orchestrating such elements is a prerequisite to successfully increasing business value (Wang et al. 2012 ). Therefore, future research should not only investigate each of these elements in silos, but also consider their interplay, since it is likely that organizations with similar resources will exert highly varied levels in each of these elements (e.g., analytics-enabled, e-learning capabilities) to successfully materialize their goals (e.g., increase value, improve the competence base of their employees, modernize their organization).

5.3 Implications

Several implications for eOL have been revealed in this literature review. First, most studies agree that employees’ or trainees’ experience is extremely important for the successful implementation of eOL. Thus, keeping them in the design and implementation cycle of eOL will increase eOL adoption and satisfaction as well as reduce the risks and barriers. Another important implication addressed by some studies relates to the capabilities of the e-learning technologies, with easy-to-use, useful, and social technologies resulting in more efficient eOL (e.g., higher adoption and performance). Thus, it is important for organizations to incorporate these functionalities in the platform and reinforce them with appropriate content and support. This should not only benefit learning outcomes, but also provide the networking opportunities for employees to broaden their personal networks, which are often lost when companies move from face-to-face formal training to e-learning-enabled organizational learning.

5.4 Limitations

This review has some limitations. First, we had to make some methodological decisions (e.g., selection of databases, the search query) that might lead to certain biases in the results. However, tried to avoid such biases by considering all the major databases and following the steps indicated by Kitchenham and Charters ( 2007 ). Second, the selection of empirical studies and coding of the papers might pose another possible bias. However, the focus was clearly on the empirical evidence, the terminology employed (“e-learning”) is an umbrella term that covers the majority of the work in the area, and the coding of papers was checked by two researchers. Third, some elements of the papers were not described accurately, leading to some missing information in the coding of the papers. However, the amount of missing information was very small and could not affect the results significantly. Finally, we acknowledge that the selected methodology (Kitchenham and Charters 2007 ) includes potential biases (e.g., false negatives and false positives), and that different, equally valid methods (e.g., Okoli and Schabram 2010 ) might have been used and have resulted in slightly different outcomes. Nevertheless, despite the limitations of the selected methodology, it is a well-accepted and widely used literature review method in both software engineering and information systems (Boell and Cecez-Kecmanovic 2014 ), providing certain assurance of the results.

6 Conclusions and Future Work

We have presented an SLR of 47 contributions in the field of eOL over the last decade. With respect to RQ1, we analyzed the papers from different perspectives, such as research methodology, technology, industries, employees, and intended outcomes in terms of organizational value, employees’ performance, usage, and behavioral change. The detailed landscape is depicted in the Appendix and Figs.  3 and 4 ; with the results indicating the limited utilization of the various e-learning capabilities (e.g., social, collaborative) to achieve objectives connected with those capabilities (e.g., social learning and behavioral change, collaborative learning and overcoming barriers).

With respect to RQ2, we categorized the main findings of the selected papers into five areas that reflect the status of eOL research, and we have discussed the challenges and opportunities emerging from the current review. In addition, we have synthesized the extracted challenges and opportunities and proposed a research agenda consisting of five elements that provide suggestions on how researchers could approach these challenges and exploit the opportunities. Such an agenda will strengthen how e-learning can be leveraged to enhance the process of improving actions through better knowledge and understanding in an organization.

A number of suggestions for further research have emerged from reviewing prior and ongoing work on eOL. One recommendation for future researchers is to clearly describe the eOL approach by providing detailed information about the technologies and materials used, as well as the organizations. This will allow meta-analyses to be conducted and it will also identify the potential effects of a firm’s size or area on the performance and other aspects relating to organizational value. Future work should also focus on collecting and triangulating different types of data from different sources (e.g., systems’ logs). The reviewed studies were conducted mainly by using survey data, and they made limited use of data coming from the platforms; thus, the interpretations and triangulation between the different types of collected data were limited.

Al-Fraihat, D., Joy, M., & Sinclair, J. (2020). Evaluating E-learning systems success: An empirical study. Computers in Human Behavior, 102 , 67–86.

Article   Google Scholar  

Alharthi, A. D., Spichkova, M., & Hamilton, M. (2019). Sustainability requirements for eLearning systems: A systematic literature review and analysis. Requirements Engineering, 24 (4), 523–543.

Alsabawy, A. Y., Cater-Steel, A., & Soar, J. (2013). IT infrastructure services as a requirement for e-learning system success. Computers & Education, 69 , 431–451.

Antonacopoulou, E., & Chiva, R. (2007). The social complexity of organizational learning: The dynamics of learning and organizing. Management Learning, 38 , 277–295.

Berends, H., & Lammers, I. (2010). Explaining discontinuity in organizational learning: A process analysis. Organization Studies, 31 (8), 1045–1068.

Boell, S. K., & Cecez-Kecmanovic, D. (2014). A hermeneutic approach for conducting literature reviews and literature searches. Communications of the Association for Information Systems, 34 (1), 12.

Google Scholar  

Bologa, R., & Lupu, A. R. (2014). Organizational learning networks that can increase the productivity of IT consulting companies. A case study for ERP consultants. Expert Systems with Applications, 41 (1), 126–136.

Broadbent, J. (2017). Comparing online and blended learner’s self-regulated learning strategies and academic performance. The Internet and Higher Education, 33 , 24–32.

Cheng, B., Wang, M., Moormann, J., Olaniran, B. A., & Chen, N. S. (2012). The effects of organizational learning environment factors on e-learning acceptance. Computers & Education, 58 (3), 885–899.

Cheng, B., Wang, M., Yang, S. J., & Peng, J. (2011). Acceptance of competency-based workplace e-learning systems: Effects of individual and peer learning support. Computers & Education, 57 (1), 1317–1333.

Choi, S., & Ko, I. (2012). Leveraging electronic collaboration to promote interorganizational learning. International Journal of Information Management, 32 (6), 550–559.

Costello, J. T., & McNaughton, R. B. (2018). Integrating a dynamic capabilities framework into workplace e-learning process evaluations. Knowledge and Process Management, 25 (2), 108–125.

Crossan, M. M., Lane, H. W., & White, R. E. (1999). An organizational learning framework: From intuition to institution. Academy of Management Review, 24 , 522–537.

Crossan, M. M., Maurer, C. C., & White, R. E. (2011). Reflections on the 2009 AMR decade award: Do we have a theory of organizational learning? Academy of Management Review, 36 (3), 446–460.

Dee, J., & Leisyte, L. (2017). Knowledge sharing and organizational change in higher education. The Learning Organization, 24 (5), 355–365. https://doi.org/10.1108/TLO-04-2017-0034

Dignen, B., & Burmeister, T. (2020). Learning and development in the organizations of the future. Three pillars of organization and leadership in disruptive times (pp. 207–232). Cham: Springer.

Chapter   Google Scholar  

Dybå, T., & Dingsøyr, T. (2008). Empirical studies of agile software development: A systematic review. Information and Software Technology, 50 (9–10), 833–859.

El Kadiri, S., Grabot, B., Thoben, K. D., Hribernik, K., Emmanouilidis, C., Von Cieminski, G., & Kiritsis, D. (2016). Current trends on ICT technologies for enterprise information systems. Computers in Industry, 79 , 14–33.

Engeström, Y., Kerosuo, H., & Kajamaa, A. (2007). Beyond discontinuity: Expansive organizational learning remembered. Management Learning, 38 (3), 319–336.

Gal, E., & Nachmias, R. (2011). Online learning and performance support in organizational environments using performance support platforms. Performance Improvement, 50 (8), 25–32.

Garavan, T. N., Heneghan, S., O’Brien, F., Gubbins, C., Lai, Y., Carbery, R., & Grant, K. (2019). L&D professionals in organisations: much ambition, unfilled promise. European Journal of Training and Development, 44 (1), 1–86.

Goggins, S. P., Jahnke, I., & Wulf, V. (2013). Computer-supported collaborative learning at the workplace . New York: Springer.

Book   Google Scholar  

Hammad, R., Odeh, M., & Khan, Z. (2017). ELCMM: An e-learning capability maturity model. In Proceedings of the 15th International Conference (e-Society 2017) (pp. 169–178).

Hester, A. J., Hutchins, H. M., & Burke-Smalley, L. A. (2016). Web 2.0 and transfer: Trainers’ use of technology to support employees’ learning transfer on the job. Performance Improvement Quarterly, 29 (3), 231–255.

Hung, Y. H., Lin, C. F., & Chang, R. I. (2015). Developing a dynamic inference expert system to support individual learning at work. British Journal of Educational Technology, 46 (6), 1378–1391.

Iris, R., & Vikas, A. (2011). E-Learning technologies: A key to dynamic capabilities. Computers in Human Behavior, 27 (5), 1868–1874.

Jia, H., Wang, M., Ran, W., Yang, S. J., Liao, J., & Chiu, D. K. (2011). Design of a performance-oriented workplace e-learning system using ontology. Expert Systems with Applications, 38 (4), 3372–3382.

Joo, Y. J., Lim, K. Y., & Park, S. Y. (2011). Investigating the structural relationships among organisational support, learning flow, learners’ satisfaction and learning transfer in corporate e-learning. British Journal of Educational Technology, 42 (6), 973–984.

Kaschig, A., Maier, R., Sandow, A., Lazoi, M., Barnes, S. A., Bimrose, J., … Schmidt, A. (2010). Knowledge maturing activities and practices fostering organisational learning: results of an empirical study. In European Conference on Technology Enhanced Learning (pp. 151–166). Berlin: Springer.

Khalili, A., Auer, S., Tarasowa, D., & Ermilov, I. (2012). SlideWiki: Elicitation and sharing of corporate knowledge using presentations. International Conference on Knowledge Engineering and Knowledge Management (pp. 302–316). Berlin: Springer.

Khandakar, M. S. A., & Pangil, F. (2019). Relationship between human resource management practices and informal workplace learning. Journal of Workplace Learning, 31 (8), 551–576.

Kim, M. K., Kim, S. M., & Bilir, M. K. (2014). Investigation of the dimensions of workplace learning environments (WLEs): Development of the WLE measure. Performance Improvement Quarterly, 27 (2), 35–57.

Kitchenham, B., & Charters, S. (2007). Guidelines for performing systematic literature reviews in software engineering. Technical Report EBSE-2007-01, 2007 . https://citeseerx.ist.psu.edu/viewdoc/download;jsessionid=35909B1B280E2032BF116BDC9DCB71EA? .

Krippendorff, K. (2018). Content analysis: an introduction to its methodology. Thousand Oaks: Sage Publications.

Lai, H. J. (2017). Examining civil servants’ decisions to use Web 2.0 tools for learning, based on the decomposed theory of planned behavior. Interactive Learning Environments, 25 (3), 295–305.

Lau, K. (2015). Organizational learning goes virtual? A study of employees’ learning achievement in stereoscopic 3D virtual reality. The Learning Organization, 22 (5), 289–303.

Lee, J., Choi, M., & Lee, H. (2015a). Factors affecting smart learning adoption in workplaces: Comparing large enterprises and SMEs. Information Technology and Management, 16 (4), 291–302.

Lee, J., Kim, D. W., & Zo, H. (2015b). Conjoint analysis on preferences of HRD managers and employees for effective implementation of m-learning: The case of South Korea. Telematics and Informatics, 32 (4), 940–948.

Lee, J., Zo, H., & Lee, H. (2014). Smart learning adoption in employees and HRD managers. British Journal of Educational Technology, 45 (6), 1082–1096.

Lin, C. H., & Sanders, K. (2017). HRM and innovation: A multi-level organizational learning perspective. Human Resource Management Journal, 27 (2), 300–317.

Lin, C. Y., Huang, C. K., & Zhang, H. (2019). Enhancing employee job satisfaction via e-learning: The mediating role of an organizational learning culture. International Journal of Human–Computer Interaction, 35 (7), 584–595.

Liu, Y. C., Huang, Y. A., & Lin, C. (2012). Organizational factors’ effects on the success of e-learning systems and organizational benefits: An empirical study in Taiwan. The International Review of Research in Open and Distributed Learning, 13 (4), 130–151.

López-Nicolás, C., & Meroño-Cerdán, ÁL. (2011). Strategic knowledge management, innovation and performance. International Journal of Information Management, 31 (6), 502–509.

Manuti, A., Pastore, S., Scardigno, A. F., Giancaspro, M. L., & Morciano, D. (2015). Formal and informal learning in the workplace: A research review. International Journal of Training and Development, 19 (1), 1–17.

March, J. G. (1991). Exploration and exploitation in organizational learning. Organization Science, 2 (1), 71–87.

Marshall, S. (2006). New Zealand Tertiary Institution E-learning Capability: Informing and Guiding eLearning Architectural Change and Development. Report to the ministry of education . NZ: Victoria University of Wellington.

McDonald, N., Schoenebeck, S., & Forte, A. (2019). Reliability and inter-rater reliability in qualitative research: Norms and guidelines for CSCW and HCI practice. In Proceedings of the ACM on Human–Computer Interaction, 3(CSCW) (pp. 1–23).

Menolli, A., Tirone, H., Reinehr, S., & Malucelli, A. (2020). Identifying organisational learning needs: An approach to the semi-automatic creation of course structures for software companies. Behaviour & Information Technology, 39 (11), 1140–1155.

Michalski, M. P. (2014). Symbolic meanings and e-learning in the workplace: The case of an intranet-based training tool. Management Learning, 45 (2), 145–166.

Mikalef, P., Pappas, I. O., Krogstie, J., & Giannakos, M. (2018). Big data analytics capabilities: A systematic literature review and research agenda. Information Systems and e-Business Management, 16 (3), 547–578.

Mitić, S., Nikolić, M., Jankov, J., Vukonjanski, J., & Terek, E. (2017). The impact of information technologies on communication satisfaction and organizational learning in companies in Serbia. Computers in Human Behavior, 76 , 87–101.

Mueller, J., Hutter, K., Fueller, J., & Matzler, K. (2011). Virtual worlds as knowledge management platform—A practice-perspective. Information Systems Journal, 21 (6), 479–501.

Muller Queiroz, A. C., Nascimento, M., Tori, A., Alejandro, R. Brashear, Veloso, T., de Melo, V., de Souza Meirelles, F., & da Silva Leme, M. I. (2018). Immersive virtual environments in corporate education and training. In AMCIS. https://aisel.aisnet.org/amcis2018/Education/Presentations/12/ .

Navimipour, N. J., & Zareie, B. (2015). A model for assessing the impact of e-learning systems on employees’ satisfaction. Computers in Human Behavior, 53 , 475–485.

Oh, S. Y. (2019). Effects of organizational learning on performance: The moderating roles of trust in leaders and organizational justice. Journal of Knowledge Management, 23, 313–331.

Okoli, C., & Schabram, K. (2010). A guide to conducting a systematic literature review of information systems research. Sprouts: Working Papers on Information Systems, 10 (26), 1–46.

Pappas, I. O., Mikalef, P., Giannakos, M. N., Krogstie, J., & Lekakos, G. (2018). Big data and business analytics ecosystems: paving the way towards digital transformation and sustainable societies. Information Systems and e-Business Management, 16, 479–491.

Popova-Nowak, I. V., & Cseh, M. (2015). The meaning of organizational learning: A meta-paradigm perspective. Human Resource Development Review, 14 (3), 299–331.

Qi, C., & Chau, P. Y. (2016). An empirical study of the effect of enterprise social media usage on organizational learning. In Pacific Asia Conference on Information Systems (PACIS'16). Proceedings , Paper 330. http://aisel.aisnet.org/pacis2016/330 .

Renner, B., Wesiak, G., Pammer-Schindler, V., Prilla, M., Müller, L., Morosini, D., … Cress, U. (2020). Computer-supported reflective learning: How apps can foster reflection at work. Behaviour & Information Technology, 39 (2), 167–187.

Rober, M. B., & Cooper, L. P. (2011, January). Capturing knowledge via an” Intrapedia”: A case study. In 2011 44th Hawaii International Conference on System Sciences (pp. 1–10). New York: IEEE.

Rosenberg, M. J., & Foshay, R. (2002). E-learning: Strategies for delivering knowledge in the digital age. Performance Improvement, 41 (5), 50–51.

Serrano, Á., Marchiori, E. J., del Blanco, Á., Torrente, J., & Fernández-Manjón, B. (2012). A framework to improve evaluation in educational games. The IEEE Global Engineering Education Conference (pp. 1–8). Marrakesh, Morocco.

Siadaty, M., Jovanović, J., Gašević, D., Jeremić, Z., & Holocher-Ertl, T. (2010). Leveraging semantic technologies for harmonization of individual and organizational learning. In European Conference on Technology Enhanced Learning (pp. 340–356). Berlin: Springer.

Siemens, G., & Long, P. (2011). Penetrating the fog: Analytics in learning and education. EDUCAUSE Review, 46 (5), 30.

Škerlavaj, M., Dimovski, V., Mrvar, A., & Pahor, M. (2010). Intra-organizational learning networks within knowledge-intensive learning environments. Interactive Learning Environments, 18 (1), 39–63.

Smith, P. J., & Sadler-Smith, E. (2006). Learning in organizations: Complexities and diversities . London: Routledge.

Stoffregen, J. D., Pawlowski, J. M., Ras, E., Tobias, E., Šćepanović, S., Fitzpatrick, D., … Friedrich, H. (2016). Barriers to open e-learning in public administrations: A comparative case study of the European countries Luxembourg, Germany, Montenegro and Ireland. Technological Forecasting and Social Change, 111 , 198–208.

Subramaniam, R., & Nakkeeran, S. (2019). Impact of corporate e-learning systems in enhancing the team performance in virtual software teams. In Smart Technologies and Innovation for a Sustainable Future (pp. 195–204). Berlin: Springer.

Tsai, C. H., Zhu, D. S., Ho, B. C. T., & Wu, D. D. (2010). The effect of reducing risk and improving personal motivation on the adoption of knowledge repository system. Technological Forecasting and Social Change, 77 (6), 840–856.

Turi, J. A., Sorooshian, S., & Javed, Y. (2019). Impact of the cognitive learning factors on sustainable organizational development. Heliyon, 5 (9), e02398.

Wang, M. (2011). Integrating organizational, social, and individual perspectives in Web 2.0-based workplace e-learning. Information Systems Frontiers, 13 (2), 191–205.

Wang, M. (2018). Effects of individual and social learning support on employees’ acceptance of performance-oriented e-learning. In E-Learning in the Workplace (pp. 141–159). Springer. https://doi.org/10.1007/978-3-319-64532-2_13 .

Wang, M., Ran, W., Liao, J., & Yang, S. J. (2010). A performance-oriented approach to e-learning in the workplace. Journal of Educational Technology & Society, 13 (4), 167–179.

Wang, M., Vogel, D., & Ran, W. (2011). Creating a performance-oriented e-learning environment: A design science approach. Information & Management, 48 (7), 260–269.

Wang, N., Liang, H., Zhong, W., Xue, Y., & Xiao, J. (2012). Resource structuring or capability building? An empirical study of the business value of information technology. Journal of Management Information Systems, 29 (2), 325–367.

Wang, S., & Wang, H. (2012). Organizational schemata of e-portfolios for fostering higher-order thinking. Information Systems Frontiers, 14 (2), 395–407.

Wei, K., & Ram, J. (2016). Perceived usefulness of podcasting in organizational learning: The role of information characteristics. Computers in Human Behavior, 64 , 859–870.

Wei, K., Sun, H., & Li, H. (2013). On the driving forces of diffusion of podcasting in organizational settings: A case study and propositions. In PACIS 2013. Proceedings , 217. http://aisel.aisnet.org/pacis2013/217 .

Weinhardt, J. M., & Sitzmann, T. (2018). Revolutionizing training and education? Three questions regarding massive open online courses (MOOCs). Human Resource Management Review, 29 (2), 218–225.

Xiang, Q., Zhang, J., & Liu, H. (2020). Organisational improvisation as a path to new opportunity identification for incumbent firms: An organisational learning view. Innovation, 22 (4), 422–446. https://doi.org/10.1080/14479338.2020.1713001 .

Yanson, R., & Johnson, R. D. (2016). An empirical examination of e-learning design: The role of trainee socialization and complexity in short term training. Computers & Education, 101 , 43–54.

Yoo, S. J., & Huang, W. D. (2016). Can e-learning system enhance learning culture in the workplace? A comparison among companies in South Korea. British Journal of Educational Technology, 47 (4), 575–591.

Zhang, X., Jiang, S., Ordóñez de Pablos, P., Lytras, M. D., & Sun, Y. (2017). How virtual reality affects perceived learning effectiveness: A task–technology fit perspective. Behaviour & Information Technology, 36 (5), 548–556.

Zhang, X., Meng, Y., de Pablos, P. O., & Sun, Y. (2019). Learning analytics in collaborative learning supported by Slack: From the perspective of engagement. Computers in Human Behavior, 92 , 625–633.

Download references

Open Access funding provided by NTNU Norwegian University of Science and Technology (incl St. Olavs Hospital - Trondheim University Hospital).

Author information

Authors and affiliations.

Norwegian University of Science and Technology, Trondheim, Norway

Michail N. Giannakos, Patrick Mikalef & Ilias O. Pappas

University of Agder, Kristiansand, Norway

Ilias O. Pappas

You can also search for this author in PubMed   Google Scholar

Corresponding author

Correspondence to Ilias O. Pappas .

Additional information

Publisher’s note.

Springer Nature remains neutral with regard to jurisdictional claims in published maps and institutional affiliations.

Rights and permissions

Open Access This article is licensed under a Creative Commons Attribution 4.0 International License, which permits use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons licence, and indicate if changes were made. The images or other third party material in this article are included in the article's Creative Commons licence, unless indicated otherwise in a credit line to the material. If material is not included in the article's Creative Commons licence and your intended use is not permitted by statutory regulation or exceeds the permitted use, you will need to obtain permission directly from the copyright holder. To view a copy of this licence, visit http://creativecommons.org/licenses/by/4.0/ .

Reprints and permissions

About this article

Giannakos, M.N., Mikalef, P. & Pappas, I.O. Systematic Literature Review of E-Learning Capabilities to Enhance Organizational Learning. Inf Syst Front 24 , 619–635 (2022). https://doi.org/10.1007/s10796-020-10097-2

Download citation

Accepted : 09 December 2020

Published : 01 February 2021

Issue Date : April 2022

DOI : https://doi.org/10.1007/s10796-020-10097-2

Share this article

Anyone you share the following link with will be able to read this content:

Sorry, a shareable link is not currently available for this article.

Provided by the Springer Nature SharedIt content-sharing initiative

  • Organizational learning
  • Literature review
  • Learning environments
  • Find a journal
  • Publish with us
  • Track your research
  • Corpus ID: 168719201

E-Marketing-A literature Review from a Small Businesses perspective

  • H. El-Gohary
  • Published 2010
  • Business, Computer Science
  • International journal of business and social science

Figures and Tables from this paper

table 1

151 Citations

A review of internet marketing research over the past 20 years and future research direction, an attempt to explore electronic marketing adoption and implementation aspects in developing countries: the case of egypt, the impact of e-marketing on business performance: a case study of the midlands meander association members, e-marketing in nigeria: benefits, challenges and strategies.

  • Highly Influenced

E-Marketing in Bangladesh: Step towards Digitalization in Business, Major Setbacks and Prospective Views

E-marketing practice in bangladesh: an empirical study on trend of use and expansion in business, an investigation of the evaluation of the viral marketing research, e-marketing and its implementation on developing social perceptions of customers through effective marketing mix of organic textile products, enhance small medium enterprise (smes) family business in malaysia through e-marketing strategies., in search of digital marketing communications success: the case of oil and gas industry b2b smes., 200 references, international e‐marketing: opportunities and issues, internet marketing research (1987‐2000): a literature review and classification, expanding tam and idt to understand the adoption of e-marketing by small business enterprises: an empirical investigation, relationship marketing in online business‐to‐business markets, e‐marketing and smes: operational lessons for the future, e-supply chain management: an evaluation of current web initiatives, e‐commerce marketing: fad or fiction management competency in mastering emerging technology. an international case analysis in the uae, small business internet commerce: a case study, a classification model to support sme e‐commerce adoption initiatives, a conceptualisation of the opportunities and barriers to e‐business development in the smaller firm, related papers.

Showing 1 through 3 of 0 Related Papers

  • Library Guides
  • Literature Reviews
  • Citation Style Guides

Literature Reviews: Citation Style Guides

Style guides to consult.

Academic organizations and some disciplines outline their own styles of how to cite sources and format research papers.  You may have heard of or used some of the styles before.   

You can also use Zotero to help manage your citations and format your bibliographies according to a variety of different style guides. 

Frequently used style manual books (print and electronic) are listed below:

Electronic style guides

  • Chicago Manual of Style Online The Chicago Manual of Style is time-tested guide to style, usage, and grammar, with explanations on punctuation, spelling, manuscript publication, citations. It is an important reference tool for writers, editors, proofreaders, indexers, and others.
  • MLA Handbook Plus MLA Handbook Plus includes the full text of the ninth edition of the handbook, the second edition of the MLA Guide to Digital Literacy, and the MLA Guide to Undergraduate Research in Literature, as well as a video course that teaches the principles of MLA documentation style through a series of short videos paired with quizzes, plus a final assessment.
  • AP Stylebook A searchable online version of the latest AP Stylebook, and the standard resource for news writers. Also include are Topical Guides, which are prepared by the editors for timely events. If you can’t find what you’re looking for, then you can submit questions to the editors. Archived stylebooks dating back to June 1900 are also available, providing context to how language, technology, and writing style have changed in the past century.
  • Purdue Online Writing Lab (OWL) Research and Citation Resources Purdue OWL is a free resource that offers guidance on how to use various citation and format styles, such as APA, MLA, Chicago, IEEE, and AMA.
  • APA Style Please note that the APA style manual is not available as an e-book for institutions. Please see information below on our print copies of the APA manual or explore the Purdue OWL website linked above for guidance.

Print style guides

electronic business literature review

  • Last Updated: Sep 23, 2024 11:11 AM
  • URL: https://info.library.okstate.edu/literaturereviews

Thank you for visiting nature.com. You are using a browser version with limited support for CSS. To obtain the best experience, we recommend you use a more up to date browser (or turn off compatibility mode in Internet Explorer). In the meantime, to ensure continued support, we are displaying the site without styles and JavaScript.

  • View all journals
  • Explore content
  • About the journal
  • Publish with us
  • Sign up for alerts
  • Systematic Review
  • Published: 23 September 2024

Correlations and consistency of body composition measurement indicators and BMI: a systematic review

  • Ruohan Yang   ORCID: orcid.org/0009-0002-3568-5065 1 ,
  • Jinxia Yu 1 ,
  • Chunyan Luo 2 ,
  • Wenjuan Qi 2 ,
  • Dongling Yang 2 ,
  • Hui Xue 1 ,
  • Xiaoyan Ni 1 ,
  • Shuxin Yu 1 ,
  • Wei Du   ORCID: orcid.org/0000-0003-3622-2265 3 &
  • Fengyun Zhang 2  

International Journal of Obesity ( 2024 ) Cite this article

Metrics details

  • Epidemiology
  • Nutrition disorders

It is critical to accurately determine the level of obesity and health status since overweight/obesity has become a main global public health problem. This systematic review attempted to evaluate the consistency and correlation between body composition measurement indicators and body mass index (BMI) in childhood and adolescence.

Seven electronic databases (Web of Science, PubMed, Cochrane Library, Embase, CNKI, WANFANG DATA, SinoMed) were searched to collect the literature published since 1999 with the focus on the relationship between body composition measurement indicators and BMI to measure obesity in childhood and adolescence.

Among the 28 articles included, 13 articles reported a moderate to very strong correlation between %BF and BMI in obesity measurement (range: 0.49–0.907), while two articles reported a strong to very strong correlation between FM and BMI (range: 0.60–0.86). Six articles reported good to excellent obesity measurement consistency between %BF and BMI (range: 0.441–0.876), one article reported WC (0.58) and WHtR (0.46) in the moderate consistency with BMI, and one article reported a relatively poor to fair consistency between FM and BMI (range: 0.167–0.409). WC, WHtR, and BMI showed the moderate consistency in pre-adolescent children. In pre-adolescence and adolescence, the measurement consistency between %BF and BMI was higher than that between FM and BMI. Gender difference existed in the consistency between %BF and BMI during adolescence.

A range of body composition indicators such as %BF, WC, WHtR, and FM could provide valuable body composition measurements, complement BMI for obesity assessment in children and adolescents, and facilitate efficient and comprehensive surveillance of childhood obesity.

Registration

PROSPERO CRD42024506932.

This is a preview of subscription content, access via your institution

Access options

Subscribe to this journal

Receive 12 print issues and online access

251,40 € per year

only 20,95 € per issue

Buy this article

  • Purchase on SpringerLink
  • Instant access to full article PDF

Prices may be subject to local taxes which are calculated during checkout

electronic business literature review

James W. WHO recognition of the global obesity epidemic. Int J Obes. 2008;32:S120–S126.

Article   Google Scholar  

NCD Risk Factor Collaboration (NCD-RisC). Worldwide trends in underweight and obesity from 1990 to 2022: a pooled analysis of 3663 population representative studies with 222 million children, adolescents, and adults. Lancet. 2024;403:1027–50.

O’Connor E, Evans C, Burda B, Walsh E, Eder M, Lozano P. Screening for obesity and intervention for weight management in children and adolescents: a systematic evidence review for the US Preventive Services Task Force. J Am Med Assoc 2017;317:2427–44.

Liang J, Zheng S, Li X, Xiao D, Wang P. Associations of community, family and early individual factors with body mass index z-scores trajectories among Chinese children and adolescents. Sci Rep. 2021;11:14535.

Article   PubMed   PubMed Central   CAS   Google Scholar  

Banack H, Wactawski-Wende J, Hovey K, Stokes A. Is BMI a valid measure of obesity in post-menopausal women? Menopause. 2018;25:307–13.

Article   PubMed   PubMed Central   Google Scholar  

Nuttall F. Body mass index obesity, BMI, and health: a critical review. Nutr Today. 2015;50:117–23.

Malina R, Katzmarzyk P. Validity of the body mass index as an indicator of the risk and presence of overweight in adolescents. Am J Clin Nutr. 1997;70:131S–6S.

Jayawardena R, Ranasinghe P, Ranathunga T, Mathangasinghe Y, Wasalathanththri S, Hills A. Novel anthropometric parameters to define obesity and obesity-related disease in adults: a systematic review. Nutr Rev. 2020;78:498–513.

Article   PubMed   Google Scholar  

Magalhães E, Sant’Ana L, Priore S, Franceschini S. Waist circumference, waist/height ratio, and neck circumference as parameters of central obesity assessment in children. Rev Paul Pediatr. 2014;32:273–81.

PubMed   PubMed Central   Google Scholar  

Junior C, Mocellin M, Gonçalves E, Silva D, Trindade E. Anthropometric indicators as body fat discriminators in children and adolescents: a systematic review and meta-analysis. Adv Nutr. 2017;8:718–27.

Mahmoud I, Al-Wandi A, Gharaibeh S, Mohamed S. Concordances and correlations between anthropometric indices of obesity: a systematic review. Public Health. 2021;198:301–6.

Article   PubMed   CAS   Google Scholar  

United Nations. Convention on the Rights of the Child. General Assembly resolution 44/25, United Nations Headquarter; 1989.

Farbo D, Rhea D. A pilot study examining body composition classification differences between body mass index and bioelectrical impedance analysis in children with high levels of physical activity. Front Pediatr. 2021;9:724053.

Himes J. Agreement among anthropometric indicators identifying the fattest adolescents. Int J Obes. 1999;23:S18–S21.

Laurson K, Eisenmann J, Welk G. Body mass index standards based on agreement with health-related body fat. Am J Prev Med. 2011;41:S100–S105.

McConnell-Nzungaa J, Naylorb P, Macdonaldc H, Rhodesb R, Hoferd S, McKaye H. Classification of obesity varies between body mass index and direct measures of body fat in boys and girls of Asian and European ancestry. Meas Phys Educ Exerc Sci. 2018;22:154–66.

Kakinami L, Henderson M, Chiolero A, Cole T, Paradis G. Identifying the best body mass index metric to assess adiposity change in children. Arch Dis Child. 2014;99:1020–4.

Ellis K, Abrams S, Wong W. Monitoring childhood obesity: assessment of the weight/height 2 index. Am J Epidemiol. 1999;150:939–46.

Clasey J, Easley E, Murphy M, Kiessling S, Stromberg A, Schadler A, et al. Body mass index percentiles versus body composition assessments: challenges for disease risk classifications in children. Front Pediatr. 2023;11:1112920.

Brann L. Classifying preadolescent boys based on their weight status and percent body fat produces different groups. J Am Diet Assoc. 2008;108:1018–22.

Salman H, Koca T, Dereci S, Akçam M. Comparison of body composition and body mass index in the determination of obesity in schoolchildren. Turk Arch Pediatr. 2022;57:506–10.

Veldhuis L, Vogel I, Jansen W, Renders C, HiraSing R, Raat H. Moderate agreement between body mass index and measures of waist circumference in the identification of overweight among 5-year-old children; the ‘Be active, eat right’ study. BMC Pediatr. 2013;13:1–8.

Hubert H, Guinhouya C, Allard L, Durocher A. Comparison of the diagnostic quality of body mass index, waist circumference and waist-to-height ratio in screening skinfold-determined obesity among children. J Sci Med Sport. 2009;12:449–51.

Cameron N, Jones L, Griffiths P, Norris S, Pettifor J. How well do waist circumference and body mass index reflect body composition in pre-pubertal children? Eur J Clin Nutr. 2009;63:1065–70.

Kim K, Yun S, Jang M, Oh K. Body fat percentile curves for Korean children and adolescents: a data from the Korea National Health and Nutrition Examination Survey 2009-2010. J Korean Med Sci. 2013;28:443–9.

Rerksuppaphol S, Rerksuppaphol L. Optimal cut-off points of weight for height, waist circumference and waist-to-height ratio for defining overweight and obesity in Thai school-aged children. J Res High Sch. 2013;13:13–18.

Google Scholar  

Wu S, Ma S, Ma J, Ma J, Guo J, Yang Q, et al. Body composition analysis of children and adolescents in Haidian District. Chin J Sch Health. 2009;30:1014–6.

CAS   Google Scholar  

Huang X, Zhang Y, Lv J, Li Y, Chen D, Gao P, et al. Study on the relationship between body mass index and body fat percentage of school-age children and adolescents in Shunyi District, Beijing. Med Inf. 2019;32:134–6.

Zhang Q, Du W, Hu X, Liu A, Pan H, Ma G. The relationship between body mass index and percentage body fat among Chinese adolescent living in urban Beijing. Chin J Epidemiol. 2004;25:113–6.

Zhang H, Li Y, Liu C, Xu Y. Body composition analysis of preschool children aged 4 to 6 years in Jinan city. Chin J Child Health Care. 2019;27:554–7.

Zhang W, Liu W, Lin R, Wu J, Du L. Relation between percentage body fat and body mass index among primary school students aged between 6 to 11 years old living in urban Guangzhou. Chin J Child Health Care. 2008;16:271–4.

Su Y, Wang H, Li Q, Zhang X, Qiu M. Analysis of body composition of children with different genders, ages and nutritional status. Chin J Child Health Care. 2021;29:713–6.

Li B, Guo J, Wang H, Cao X, Zhang Y, Hua L. Evaluation of obesity by body mass index, waist-hip-ratio and percentage body fat in adolescent. Chongqin Med J. 2014;43:4637–42.

Li S, Zhong Y. Application of body composition analysis in screening overweight and obesity of school-age children. Chin J Child Health Care. 2022;30:540–4.

Trung N, Chu D, Hanh N. Percentage body fat is as a good indicator for determining adolescents who are overweight or obese: a cross-sectional study in Vietnam. Osong Public Health Res Perspect. 2019;10:108.

Taylor R, Jones I, Williams S, Goulding A. Body fat percentages measured by dual-energy X-ray absorptiometry corresponding to recently recommended body mass index cutoffs for overweight and obesity in children and adolescents aged 3–18 y. Am J Clin Nutr. 2002;76:1416–21.

van Gent M, Pienaar A, Noorbhai H. Comparison of body mass index and fat percentage criteria classification of 7–13 year-old rural boys in South Africa. BMC Pediatr. 2020;20:1–8.

Houda B, Sarra K, Karmous I, Henda J, Khalid E, Hassan A, et al. Relationship of body mass index to percent body fat determined by deuterium isotopic dilution and impedancemetry among Tunisian schoolchildren. Afr Health Sci. 2023;23:664–71.

Kigaru D, Ndung’u Z, Macharia-Mutie C. Application of stable isotope dilution techniques to assess body fat and comparison with WHO BMI-for-age classification as a measure of obesity among schoolchildren in Nairobi, Kenya. Public Health Nutr. 2021;24:3587–91.

Anzolin C, Silva D, Zanuto E, Cayres S, Codogno J, Junior P, et al. Accuracy of different cutoff points of body mass index to identify overweight according to body fat values estimated by DEXA. J Pediatr. 2017;93:58–63.

Altman D. Practical statistics for medical research. 1st ed. New York, NY: Chapman and Hall/CRC;1990.

World Health Organization. World Health Organization AnthroPlus for personal computers manual: software for assessing growth of the world’s children and adolescents. Geneva: WHO; 2009.

Lin W, Ren R, Wen D. Research advances in childhood obesity intervention sites. Chin J Child Health Care. 2017;25:51–4.

Srdić B, Obradović B, Dimitrić G, Stokic E, Babovic S. Relationship between body mass index and body fat in children-age and gender differences. Obes Res Clin Pract. 2012;6:e167–e173.

Tennefors C, Forsum E. Assessment of body fatness in young children using the skinfold technique and BMI vs body water dilution. Eur J Clin Nutr. 2004;58:541–7.

Morimoto A, Nishimura R, Sano H, Matsudaira T, Miyashita Y, Shirasawa T, et al. Gender differences in the relationship between percent body fat (%BF) and body mass index (BMI) in Japanese children. Diabetes Res Clin Pract. 2007;78:123–5.

Jinyuan L, Wan T, Guanqin C, Yin L, Changyong F. Correlation and agreement: overview and clarification of competing concepts and measures. Shanghai Arch Psychiatry. 2016;28:115.

Gao Y, Xie X, Cianflone K, Lapointe M, Guan J, Bu-Jiaer G, et al. Ethnic differences in acylation stimulating protein (ASP) in Xinjiang Uygur autonomous region, China. Int J Clin Exp Med. 2015;8:2823–30.

Taylor R, Williams S, Grant A, Taylor B, Goulding A, Goulding A. Predictive ability of waist-to-height in relation to adiposity in children is not improved with age and sex-specific values. Obesity. 2011;19:1062–8.

He W, Li Q, Yang M, Jiao J, Ma X, Zhou Y, et al. Lower BMI cutoffs to define overweight and obesity in China. Obesity. 2015;23:684–91.

He W, Zhang S, Song A, Yang M, Jiao J, Allison D, et al. Greater abdominal fat accumulation is associated with higher metabolic risk in Chinese than in white people: an ethnicity study. PLoS ONE. 2013;8:e58688.

Kurtoglu S, Mazicioglu M, Ozturk A, Hatipoglu N, Cicek B, Ustunbas H. Body fat reference curves for healthy Turkish children and adolescents. Eur J Pediatr. 2010;169:1329–35.

Loomba-Albrecht L, Styne D. Effect of puberty on body composition. Curr Opin Endocrinol Diabetes Obes. 2009;16:10–15.

Download references

Acknowledgements

We appreciate the Shanghai Municipal Centres for Disease Control and Prevention (SCDC) and the participating district CDCs, local communities and schools, as well as all participants in the Sixth Round of Shanghai Public Health Three Year Action Program.

This study was supported by The Sixth Round of Shanghai Public Health Three Year Action Program 2023–2025 (Grant no. GWVI-7), Ministry of Science and Technology (Grant no. G2023141005L), Ministry of Education (Grant no. 1125000172), Fundamental Research Funds for the Central Universities (Grant no. 3225002002A1), and Jiangsu Provincial Department of Science and Technology.

Author information

Authors and affiliations.

Department of Epidemiology and Biostatistics, School of Public Health, Southeast University, Nanjing, 210009, Jiangsu, China

Ruohan Yang, Jinxia Yu, Hui Xue, Xiaoyan Ni & Shuxin Yu

Department of Child and Adolescent Health, Shanghai Municipal Center for Disease Control and Prevention, Shanghai, 200336, China

Chunyan Luo, Wenjuan Qi, Dongling Yang & Fengyun Zhang

Key Laboratory of Environmental Medicine Engineering, Ministry of Education, School of Public Health, Southeast University, Nanjing, 210009, Jiangsu, China

You can also search for this author in PubMed   Google Scholar

Contributions

RY and JY were responsible for designing the review plan, retrieving and screening articles, analyzing and interpreting the results, and drafting the report. CL, WQ, DY, HX, XN, and SY assisted in the analysis, result interpretation, and critical appraisal of the report. WD and FZ conceptualized the study, provided guidance throughout the study, and contributed to the critical review of the final draft.

Corresponding authors

Correspondence to Wei Du or Fengyun Zhang .

Ethics declarations

Competing interests.

The authors declare no competing interests.

Additional information

Publisher’s note Springer Nature remains neutral with regard to jurisdictional claims in published maps and institutional affiliations.

Rights and permissions

Springer Nature or its licensor (e.g. a society or other partner) holds exclusive rights to this article under a publishing agreement with the author(s) or other rightsholder(s); author self-archiving of the accepted manuscript version of this article is solely governed by the terms of such publishing agreement and applicable law.

Reprints and permissions

About this article

Cite this article.

Yang, R., Yu, J., Luo, C. et al. Correlations and consistency of body composition measurement indicators and BMI: a systematic review. Int J Obes (2024). https://doi.org/10.1038/s41366-024-01638-9

Download citation

Received : 19 April 2024

Revised : 10 September 2024

Accepted : 16 September 2024

Published : 23 September 2024

DOI : https://doi.org/10.1038/s41366-024-01638-9

Share this article

Anyone you share the following link with will be able to read this content:

Sorry, a shareable link is not currently available for this article.

Provided by the Springer Nature SharedIt content-sharing initiative

Quick links

  • Explore articles by subject
  • Guide to authors
  • Editorial policies

electronic business literature review

COMMENTS

  1. Digital business ecosystem: Literature review and a framework for

    Thus, we argue that a thorough review of existing literature on DBE will: (1) enable proper evaluation to determine the extent of studies already undertaken and offer gaps for future studies; and (2) support better understanding of the DBE concept and stimulate future research. Therefore, this study seeks to provide a critical review of DBE ...

  2. Digital platforms for business-to-business markets: A systematic review

    In this study, a systematic literature review following Tranfield, Denyer, and Smart (2003) was conducted to gain an in-depth understanding of digital platforms in B2B context. A systematic review of literature is "a replicable, scientific, and transparent process" (Cook et al., 1997, Tranfield et al., 2003).

  3. Adoption of e-Business: A Systematic Literature Review

    Aside of benefits, e-business also entails obstacles. This research is objected to analyse the studies about the effect of e-business and to provide suggestions for future research. This research employs systematic literature review method by involving 31 appropriate literatures. They are analysed comprehensively and systematically based on ...

  4. A systematic literature review on e-commerce logistics: towards an e

    Searching the literature. The search was performed in both SCOPUS and Web of Science (WOS) databases, in favour of high-quality, peer-reviewed articles (Booth, Papaioannou, and Sutton Citation 2012; Gusenbauer and Haddaway Citation 2020).The search covers articles until the end of 2021 without limits on the publication date (beyond those already inherent in the databases used) considering an ...

  5. Consumer Marketing Strategy and E-Commerce in the Last Decade: A ...

    This literature review aims to shed light on both the recent growth of e-commerce literature and its interplay with consumer marketing strategy. Extant research has examined this change in human interaction due to social network building, mostly through the themes of online marketing and social media marketing, also comprehending issues such as ...

  6. The Role of e-Commerce: A Systematic Literature Review

    Systematic literature review method is applied to analyse the role of e-commerce in trading activity as well to provide the improvement for future researches. As many as 28 e-commerce related ...

  7. A Systematic Literature Review on E-Commerce Success Factors

    According to Eurostat seven out of ten internet users made an online purchase in 2017. The main buyers are users between the group age of 16-24 and 25-54 and the most popular purchases are clothes and sports goods (64%) following by travel and accommodation (53%). The biggest e-commerce markets in Europe are the United Kingdom (87% ...

  8. E-commerce and Business Analytics: A Literature Review

    To achieve the research objective, we conducted an extensive literature review of "business analytics" and "big data analytics" applications in "e-commerce" studies. More than 500 papers were reviewed from the Web of Science database. 118 papers published in the last five years were found using the key words "analytics + e ...

  9. Government to business e-services

    Abstract. The study undertakes a systematic literature review of government-provided E-Services for businesses (Government to Business E-Services). The literature review process selects and analyses 331 publications. The research highlights the polydispersity of identified publications, resulting from the fragmentation of disciplines.

  10. A systematic literature review: digital marketing and its impact on

    A systematic literature review has been conducted on digital marketing, and its implementation in SMEs. The impact of digital marketing on SMEs performance is observed over the past 12 years through the resources which are undertaken for the study, namely, Science Direct, Scopus, Springer, IEEE Explorer, ACM Digital Library, Engineering Village ...

  11. Buyers' trust and mistrust in e-commerce platforms: a synthesizing

    Information Systems and e-Business Management - Electronic markets have grown substantially, and they are considered an effective form of retail in recent years. ... Huang S-Y, Li C-R, Lin C-J (2007) A literature review of online trust in business to consumer e-commerce transactions 2001-2006. Inf Syst 8(2):63-69. Google Scholar

  12. Digital Marketing Strategies Based on the E-Business Model: Literature

    This chapter develops a systematic literature review with the objective of identifying the key players in the business environment with respect to the new business models and digital marketing ...

  13. E-Commerce Website: A Systematic Literature Review

    E-commerce websites are now an important platform for e-commerce companies to connect with their target audience and conduct online transactions. As e-commerce grows increasingly popular, the quality of a company's website has emerged as a key sign of success. This study focuses on a specific research question: How does website design affect customer trust? With that, an SLR is performed by ...

  14. Systematic literature review of e-Commerce implementation studies

    a full life cycle of information systems development. This paper provides a systematic literature review o f. existing research studies on e-Commerce implementation to discover the extent focus of ...

  15. Cross-border electronic commerce's new path: from literature review to

    Cross-border electronic commerce's new path: from literature review to AI text generation. Author links open overlay panel Qing Zhu a, Yinglin Ruan a, Shan Liu b, Sung-Byung Yang c, Lin Wang d, Jianhua Che a. Show more. Add to Mendeley. Share. ... In the past levels of trading factors, its effects was a greater data on favorable business ...

  16. IMPACT OF E-BUSINESS ON SMALL BUSINESSES LITERATURE REVIEW

    Download Free PDF. View PDF. IMPACT OF E-BUSINESS ON SMALL BUSINESSES LITERATURE REVIEW Poonam Pritika Singh Masters in Information Technology Sciences, University of The South Pacific, Fiji Islands [email protected] Dhenesh V Subramanian Lecturer, School of Computing Information and Mathematical Sciences, University of the South ...

  17. The importance of literature reviews in small business and

    The articles in this special issue. Dabić et al. (Citation 2021) present an innovative way of reviewing literature that combines elements of bibliometric analysis with systematic literature review in their article, "Serial entrepreneurs: A review of literature and guidance for future research."This combined method allows the authors to shed light on research into serial entrepreneurship ...

  18. Systematic Literature Review of E-Learning Capabilities to Enhance

    E-learning systems are receiving ever increasing attention in academia, business and public administration. Major crises, like the pandemic, highlight the tremendous importance of the appropriate development of e-learning systems and its adoption and processes in organizations. Managers and employees who need efficient forms of training and learning flow within organizations do not have to ...

  19. [PDF] E-Marketing-A literature Review from a Small Businesses

    A structured literature review is built to explore, analyze and develop a clear understanding about the different research topics and methodologies implemented in E-Marketing published articles between 2003 and 2010 to build on the current body of knowledge in the field. Objectives This paper aims to build a structured literature review to the field of E-Marketing.

  20. E-Marketing-A literature Review from a Small Businesses perspective

    The literature review covers many areas such as: E-business, E-marketplace, Electronic Co mmerce, Electronic platforms, Mobile marketing and many other r esearch areas. Many res earch gaps were id ...

  21. E-business

    E-business - Literature Review. Recent advances in the technology have created a surge in "technology-based self service" (Dabhokar et al. 2003). Such developments are changing the way that service firms and consumers interact and are raising a host of research and practice issues relating to the delivery of e-service.

  22. PDF CHAPTER 2 LITERATURE REVIEW 2.1 E-business

    LITERATURE REVIEW 2.1 E-business E-business is more than just establishing an Internet presence or conducting e-commerce transactions, it concerns redefining old business models and maximizing business value (Kalakota and Robinson, 1999). E-business is defined as the application of information and communication technologies to ...

  23. (PDF) A Literature Review on Digital Marketing Strategies and Its

    A Literature Review on Digital Marketin g Strategies and I ts Impact on Online Bu siness Sellers During the COVID-19 Crisis Alreany C. Tabuena* 1 , Shiella M ae L. Necio 2 , Kyle K irsten Macaspac 3 ,

  24. Citation Style Guides

    MLA Handbook Plus includes the full text of the ninth edition of the handbook, the second edition of the MLA Guide to Digital Literacy, and the MLA Guide to Undergraduate Research in Literature, as well as a video course that teaches the principles of MLA documentation style through a series of short videos paired with quizzes, plus a final assessment.

  25. Correlations and consistency of body composition measurement ...

    Seven electronic databases (Web of Science, PubMed, Cochrane Library, Embase, CNKI, WANFANG DATA, SinoMed) were searched to collect the literature published since 1999 with the focus on the ...